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Full text of "Motion Picture News (Mar - Apr 1926)"

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Scanned  from  the  collection  of 

The  Museum  of  Modern  Art  Library 


Coordinated  by  the 

Media  History  Digital  Library 
www.mediahistoryproject.org 


Funded  by  a  donation  from 
David  Sorochty 


Digitized  by  the  Internet  Archive 

in  2013 


http://archive.org/details/motionnews33moti 


6  \Y£> 


Reg.   U.  S.  Patent  Office 


BIG   MONTHS 


on 


BROADWAY 


THE 


VON  STROHEIM'S 

PRODUCTION  with 

M4F  MURRAY  and 

JOHN  GILBERT 


admission 

(AND  MAKING  RECORDS 
EVERYWHERE) 

ERRY 
WIDOW 


METRO-GOLDYVYN-MA  YER 


Vol.  XXXIII        No.  10 

Albany 


Entered  as   second-class    matter  January   SI,  19H,  at    the  Post   Office  at   Albany, 

under  act   of  March  S,  1879 

Published  Wee kly  —  $2.00  a  y< 
—  Los  Angeles  Xew  York 


•  -  •--  ;.! 


\N     THEATRE 
son,  N.  J. 


s 


'TM 


♦  as  cub  added)* 

ADTRACTDON 


.     •-. 


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HE  Wurlitzer  Organ,  in  it's  ad- 
vanced stage  of  perfection  today, 
is  an  indispensable  attraction  in 
every  motion  picture  theatre.  The 
most  stupendous  production  is  inani- 
mate without  instrumentation  which 
can  interpret  and  follow  the  action, 
moods  and  atmosphere  of  the  picture. 

In  the  Wurlitzer  Organ  there  are  no 
limitations  in  effects,  other  than  in  the 
ability  of  the  organist  to  create  them, 
and  the  possibilities  of  achievement 
are  innumerable.  The  absolute  flex- 
ibility, elasticity,  reliability  and,  above 
all,  tonal  majesty  of  the  Wurlitzer  is 
unapproachable  in  any   other  organ. 

Recognition  of  superiority  of  the 
Wurlitzer  Organ  is  evidenced  by  the 
overwhelming  number  of  leading  thea- 
tres in  which  the  Wurlitzer  is  installed. 


Beautifully  Illustrated  Organ 
Catalog  Upon  Request 


CINCINNATI 

121  East  Fourth  St. 

SAN  FRANCISCO 
250  Stockton  St. 


NEW    YORK 
121  W.   42nd  St. 

DENVER 

2106  Broadway 


CHICAGO 
329  S.    Wabash  Ave. 

LOS  ANGELES 

814  S.   Broadway 


WuRLlIzEl? 

Pianos  are  the  highest  achieve- 
ment in  instrument  making. 


H 


WuRLlIzER 

Residence  organs  are  the 
finest  ever  constructed. 


♦  UNIT  ORGANS  ♦ 


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It  got  $25,000  and  broke  the  house 
record  at  the  Rialto,  New  York ! 

It  got  $1,866  in  three  days  at  the 
Imperial,  Asheville,  North  Carolina. 
Establishing  a  new  record ! 

It  broke  all  receipt  and  attendance 
marks  at  the  Arcade,  Jacksonville, 
Florida — with  no  exceptions  ! 

It  doubled  the  average  business  on 
opening  day  at  the  Stratford,  Pough- 
keepsie,  New  York ! 

It  did  25%  more  than  average  busi- 
ness at  the  Majestic,  Austin,  Texas  ! 

It  s  different.  They  like  it.  They  rush 
to  see  it.  And  they  tell  their  friends 
to  be  sure  and  come  too. 

We  re  proud  Robert  Flaherty  s  great 
epic  romance  of  the  South  Seas  is 


No  Woraer 


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^'TH    WALLACE  B£^JPo0DUCr'0N 

HATTON    AND    mU'  RAVMOND 

HUOHVV.LEvi^^^''     8V 
^ONTV  8RICe\!    CrPDJED    SVI 


Get  this  booklet 

Engineers  of  the  Edison 
Lamp  Works  have  pre- 
pared a  bulletin  on  In- 
candescent Lamp  Pro- 
jection which  covers  the 
subject  thoroughly.  A 
copy  of  this  bulletin  will 
be  mailed  to  you  free  on 
request : 


Edtgon    I  -A 1 1 1 J »   Works   of 
General   Electric  Company 

I'll  nso  send  me  your   free  bulletin 
on  [ocandescenl    I  amp    Projection. 


Improves  projection 
and  saves  you  money 

In  small  and  medium  sized  theatres  the  Edison 
MAZDA  Lamp  for  motion  picture  projection  gives 
as  good  results  as  an  arc  light.  It  operates  on  half 
as  much  current  and  greatly  improves  working 
conditions  for  projectionists. 


Name 


Theatre 
Address 


There  are  no  fumes,  dust  or  excessive  heat  from 
a  MAZDA  Lamp  and  when  once  adjusted  it  re- 
quires no  further  attention. 

The  saving  of  50%  on  current  costs  soon  pays  for 
the  extra  equipment  needed  to  get  the  best  results 
from  Incandescent  Lamp  Projection. 

Our  engineers  will  give  you  unprejudiced  advice 
as  to  the  advisability  of  installing  Incandescent 
Lamp  Projection  in  your  Theatre.  Write  to 
Edison  Lamp  Works  of  General  Electric  Com- 
pany, Harrison,  N.  J. 


EDISON  MAZDA  LAMPS 

A    GENERAL    ELECTRIC    PRODUCT 


^% 


7 


^$r^ 


e  Smiles 


You  laugh 

He  Cries 

YouLauqh 

He  Walks 

You  Laugh 


He  Siahs 


signs 

YouLauqh 


Samuel  S. Hutchinson  Presents 


Edward  Everett  Horton 


It's  a       / 
HUTCHINSON 
COMEDY 


with. 


Mae  Busch 

Harry  Myers 
Thomas  Ricketts 
Martha  Mattox 
George  Kuwa 
Katherine  Lewis 
Albert  Priscoe 
George  Periolat 

From  the  Popular  Novel  by Frederick  S.  Is  ham 

Of  Course,  it's  from 

ASSOCIATED  EXHIBITORS,//^ 

Oscar  A.Price  Pies. 


OAMUEL  S.  HUTCHINSON, 
^^  veteran  producer  of  pictures 
with  that  touch  of  "class,"  un- 
canny discoverer  of  coming  big 
stars,  has  struck  it  again.  Edward 
Everett  Horton,  already  a  well 
known  player,  with  this  one  pro- 
duction becomes  a  top-line  STAR. 
Popular  Mae  Busch  rises  to  new 
heights  as  a  comedienne.  And  the 
sum  total  is  a  series  of  smiles, 
chuckles,  and  LAUGHS  that  will 
play  the  finest  theatres  in  the  land. 

Of  Course,  it's  from 

ASSOCIATED  EXHIBITORS,/^ 

Oscar  A.Price  Pres. 


he's  a  Ni/r 


i*7 

It's  a  Comedy 

wnA  i 


For  the  Season  1926-1927 

WILLIAM  FOX  presents 

i  Temperance 


I 


CHARLES 
HOYTS 


astounding 
comedy 
success 


Watch  for 

No. 
11 


Town 


First  time  on  any  screen ! 

The  comedy  -  farce  genius  of  Charles 
Hoyt  at  his  best — now  to  be  visualized 
for  the  entertainment  of  millions. 

The  entire  country  raved  about  this 
triumph  of  yesterday  —  the  world  will 
shout  its  praises  as  a  master  screen 
comedy  of  tomorrow. 

Another  publicly  sold,  proved  box-office 
story  success,  —  another  big  money 
making  picture  for  the  powerful  Fox 
New  Season  line-up. 

Fox  has  the  big  go-getters  ! 


fox  Film  CurporatiarL 


%e 


^« 


ix  Film  Corporation 


Here  it  is — showmen!  Just 
what  you  have  been  impa- 
tiently waiting  for— the  2nd 
KYNE-FOX  big  clean-up! 

Action!  It  sizzles  with  it!, 
Romance!  Scenic  Beauty! 
Story!  Box-office  name 
values! 

It's  another  big  profit 
maker  in  the  K  YMF.  gPriP*. 


They're  all  playing 
FOX  FOR  PROFITS! 


Two    great  triumphs  come  to  the 
screen  with  this  one. 

A  personal  triumph  for  that  popular 
young  artist,  Olive  Borden. 

A  producing    achievement  for  Fox 
Film  Corporation. 

This  picture  has  S.  R.O. 
written  all  over  it. 


Fox Film  Corporation. 


*4B 


1QO-  YEAljS  -   OF  -  JVLA.AFUFAC TURING  *   F^XPFI TjTK  \[PF  ^ 


Warners'       Elaborate 
I  ni([ue       New       ''Egyp 
Theatre     in     Seattle. 
Designed    by    E.    A. 
Portland,    Ore.,    areh 


Equipment  Experts  Chose  H- W  Seats 
For  New  Pacific  Coast  Theatre 

Heywood-Wakefield  opera  chairs  are  selected,  as  a 
matter  of  course,  where  theatre  seating  must  he  both 
comfortable,  lasting  and  in  keeping  with  the  architec- 
ture and  interior  scheme  of  the  finest  play-houses. 

The  H-W  line  offers  a  wide  selection  in  design  and 
upholstery  as  to  harmonize  perfectly  with  any  decora- 
tive plan  no  matter  how  elaborate. 

Considerations  like  these  influence  such  Theatre  Spe- 
cialist- as  B.  F.  Shearer,  inc..  who  equipped  the 
"Egyptian,"  to  choose  Heywood-Wakefield  seats. 

II  W  seating  engineers,  backed  by  100  years  of  seat- 
building  experience,  will  gladly  collaborate  with  you, 
without  charge,  in  efficiently  seating  the  theatre  you 
plan. 


14  0  0  Heywood-Wakefield 
seats  of  this  type  were  in- 
stalled   in    the    auditorium. 


MMwecd-WMefieM 

*r    ^S   *S  REG.  U.S.  PAT.  OFF.  *f 


HEY  WOOD-WAKEFIELD    WAREHOUSES 


Baltimore,  Maryland     113  Went  Conway   Street 
Boston    4I">,    Haas  Winter    Hill 

Display    Floor,   174   Portland    street 

Buffalo,  New  York        Wells  and  Carroll   Streets 

Chicago,    Illinois  2653    Arthington    Street 

Display     Floor,    American     Furniture    Mart 

Kansas  City,  MUaonrl,  1310  West  Eighth  street 


I. <«s    Angel**,    California      801    East    Seventh    St. 
New    York.    Sew   York  616    Went  84th    Street 

Philadelphia.    IVnn.  244    South    5th    Street 

Portland.  Oregon  148   North   Tenth  Street 

San  Francisco,  California       737  Howard  Sta-eet 
si    I.ouis.  Missouri,  Sixth   and    O'Fnllon    Streets 


THE  AMAZING 
BOX  OFFICE  RECORD 

OF 

THE  MERRY  Wl 


III 


W 


FROM  EVERYWHERE  THE 
GREAT  NEWS  POURS  IN 

We  print  with  pride  what  exhibitors  are  saying 
about  this  marvelous  attraction — 

THE  MERRY  WIDOW. 

All  praise  to  those  who  made  it,  to  its  director, 
VON  STROHEIM,  and  its  stars,  MAE  MURRAY 
and  JOHN  GILBERT. 

-To  METRO-GOLDWYN-MAYER,  its  pro- 
ducers, who  have  given  the  world  a  brilliant  enter- 
tainment— 

A  showman's  picture  that  is  equally  important  in 
big  cities,  small  cities,  towns,  hamlets — 

Because  it  has  the  appeal  of  tender  romance,  of 
thrilling  action,  of  sensitive  beauty 

THE  MERRY  WIDOW  is  deserving  of  the 
phenomenal  support  the  public  is  giving  it. 

Read  how  showmen  are  profiting  with  this  picture. 

It  is  a  picture  that  sooner  or  later — because  the 
public  demands  it  —  must  find  its  way  into  every 
theatre  in  the  world! 


HOUSE  SOLD  OUT   HALF 
HOUR  BEFORE  SHOWING 

(Wire) 

"THE  MERRY  WIDOW  opened  today  Columbia 
Theatre.  House  sold  out  half  hour  before  show 
started.  Thousands  turned  away.  Public  acclaimed 
this  production  greatest  they  have  ever  seen.  Look- 
ing forward  to  record-breaking  week." 

N.  W.  Pyle,  Washington,  D.  C. 


(Wire) 

"THE  MERRY  WIDOW  pleased  a  packed  house 
here  at  each  performance.  This  is  the  best  picture 
we  have  had  since  we  opened.  Pleased  a  hundred 
percent." 

Clyde  Homes,  Mgr.,  Imperial  Theatre, 

Williamsburg,  Va. 
{Letter) 

"We  just  closed  the  engagement  of  THE  MERRY 
WIDOW  at  the  Roosevelt  Theatre  and  did  a  re- 
markable business.  The  picture  caused  quite  a  sen- 
sation in  Chicago.  I  believe  this  picture  will  be  a 
national  success." 

Max  Balaban,  Balaban  &  Katz, 

Chicago,  Ih. 

HELD  ENTIRE  WEEK  WHERE 
THREE  DAYS  IS  USUAL  RUN 

(Letter) 

"We  showed  THE  MERRY  WIDOW  last 
week  at  the  Cameo  Theatre,  our  special  run  thea- 
tre, where  only  the  biggest  pictures  are  presented 
and  had  an  exceptional  business  with  this  production. 

"It  held  up  for  the  entire  week  in  this  town  where 
three  days  is  the  usual  length  of  run  and  gave  us 
one   of   the   biggest  weeks  in  the  history  of  the 

E.  T.  Craxl,  Cameo  Theatre, 

Newport  News,  Va. 

(Wire) 

"Last  week  was  the  best  week  we  have  had  this  year 
in  the  Strand." 

Phoenix  Amusement  Co. 

Lexington,  Ky. 


THE  MERRY  WIDOW  IS 
MAKING  HISTORY 

(Wire) 

"MERRY  WIDOW  opened  today  to  biggest  busi- 
ness we  ever  played  to  on  an  opening  Wednesday. 
If  there  is  a  better  picture  in  the  world  I  have 
never  seen  it  and  the  best  of  it  is  the  public  is  of 
the  same  opinion.  I  confidentially  believe  all  of 
our  records  will  be  smashed.  Please  accept  my 
heartiest  congratulations  on  a  real  triumph  and  a 
sure  fire  fortune  getter." 

Eddie  Diamond,  Mgr.,  Pantages  Theatre, 

Salt  Lake  City,  Utah. 

{Letter) 

"THE  MERRY  WIDOW  finished  week  of  phe- 
nomenal business  last  night  in  face  of  Don  Q,  two 
vodvil  bills,  a  stock  company,  two  miserable  days 
of  rain,  and  the  infantile  paralysis  ban  on  children 
under  sixteen.  THE  WIDOW  lends  itself  to  unlim- 
ited exploitation.  Hundreds  of  complimentary  state- 
ments received  from  those  who  saw  the  picture.  It 
is  one  of  the  finest  productions  we  have  ever  had 
the  pleasure  of  showing.  THE  WIDOW  can 
justly  be  classified  a  gem.  It  is  a  masterpiece  in  its 
entirety.  Heartiest  congratulations  to  Metro-Gold- 
wyn-Mayer." 

Strand  Theatre, 

Lexington,  Ky. 


HE  BOOKED  IT  THREE 
CONSECUTIVE   TIMES 

(Wire) 

"I  think  you  would  be  interested  in  knowing  that 
we  have  just  completed  a  series  of  the  most  unique 
engagements  with  THE  MERRY  WIDOW  in 
the  movie  annals  of  Canton.  Our  first  run  of  the 
picture  played  to  turnaway  crowds  daily.  Brought 
it  back  for  second  run  and  again  packed  them  in 
and  then  was  forced  by  overwhelming  demand  to 
play  a  third  engagement  and  still  they  came,  thus 
establishing  a  record  for  return  engagements  un- 
paralleled in  my  years  of  experience.  It  seems  that 
there  is  no  end  in  sight  even  now  and  but  for  other 
bookings  preventing,  would  like  to  play  THE 
MERRY  WIDOW  another  week." 

L.  B.  Cool,  Grand  Opera  House, 

Canton.  Ohio. 


{Wirt) 

"The  returning  of  the  print  of  THE  MERRY 
WIDOW  to  the  exchange  was  to  us  like  parting 
with  a  good  friend  and  provider.  We  say  this  in 
spite  of  the  fact  that  THE  MERRY  WIDOW  cost  us 
twice  as  much  as  originally  bought  for." 

August  &  Ann  Milg,  Ohio  Theatre, 

Lorain,  Ohio 

(Letter) 

"More  than  pleased  with  the  manner  in  which  our 
patrons  praised  the  production. 
"Hope  we  may  have  the  pleasure  of  running  more 
pictures  of  the  quality  ofTHEMERRY  WIDOW." 

R.  F.  Plank,  Lyric  Theatre, 

Blacksburg,  Va. 

(Letter) 

"THE  FRESHMAN  had  a  tentative  booking  date 
set  for  the  Stillman  Theatre,  starting  week  of  Nov- 
ember 22nd;  in  fact  it  was  already  advertised  in  the 
Cleveland  newspaper  for  the  picture  to  start  that 
date,  but  as  a  result  of  the  wonderful  showing  made 
by  THE  MERRY  WIDOW  on  the  second  week, 
absolutely  forced  to  hold  it  over  and  therefore  in- 
stead of  putting  a  new  picture  in  for  a  holiday  week 
THE  MERRY  WIDOW  is  held  over  and  THE 
FRESHMAN  set  back." 

C.  E.  Almy, 

Cleveland,  Ohio. 

(Wire) 

"Tonight  previewed  Mae  Murray  in  MERRY 
WIDOW  to  largest  audience  the  house  has  ever 
had.  Three  hundred  and  ninety-five  people  stand- 
ing. Absolutely  your  greatest  picture  this  year. 
Congratulations  on  such  a  masterpiece.  Audience 
unable  to  praise  it  enough." 

De  Luxe  Theatre, 

West  Coast  Langley  Circuit. 

BROUGHT  THOSE  WHO 
NEVER  CAME  BEFORE 

(Letter) 

"We  went  to  great  expense  on  advertising  this 
production  in  three  counties  in  this  section;  we 
brought  in  people  who  had  never  before  been  in 
our  house. 

"You  have  a  great  production  in  THE  MERRY 
WIDOW.     It  is  a    100  percent  screen  entertain- 

T.  B.  Kehoe,  Athens  Show  Shop, 

New  Bern,  N.  C. 


EVERY  EXHIBITOR  SHOULD 
RUN  ITf"  SAYS  E.  D.  HINES 

(Letter) 

"THE  MERRY  WIDOW  was  a  real  box  office 
surprise  and  is  a  real  picture.  Every  exhibitor 
should  run  it  as  it  is  sure  fire  at  the  box-office  and 
will  please  all  patrons." 

E.  D.  Hines,  Jefferson  Theatre, 

Roanoke \  Va. 

{Wirt) 

"Everyone  was  pleased  with  it,  regardless  of  age. 
Everyone  will  praise  this  picture." 

L.  G.  Little,  Palace  Theatre, 

Pocahontas,  Va. 

(Wirt) 

"THE  MERRY  WIDOW  we  are  holding  over 
for  the  second  week.  It  speaks  a  language  that  the 
box  office  understands." 

P.  F.  Schwie,  Mgr., 
Friedman's  Tower  Theatre,  St.  Paul,  Minn. 


M-G-M  GREAT.  THE  WIDOW 
SHOULD  BE  ROADSHOWED 

(Letter) 

"THE  MERRY  WIDOW  is  one  of  the  really 
and  truly  great  pictures  of  all  time  to  my  esti- 
mation. Just  as  soon  as  it  was  booked  to  the  New 
Strand  I  told  my  patrons  what  to  expect  when  it 
came  to  Duluth.  I  have  found  from  experience  in 
the  past  that  honest  advertising  is  productive  of 
results  and  am  proud  to  say  that  my  patrons  have 
taken  my  word  when  I  have  suggested  unusual 
attractions  they  should  not  miss  seeing.  Duluthians 
will  remember  THE  MERRY  WIDOW  long 
after  other  photoplays  are  forgotten.  I  have  seen 
many  pictures  in  the  past  14  years  (yes,  been  in  it 
that  long),  but,  THE  MERRY  WIDOW-words 
fail  me.  Suffice  to  say,  it  should  be  roadshowed. 
Any  exhibitor  who  plays  it  is  giving  his  patrons  an 
outstanding  production,  one  of  those  rare,  once-in- 
a-long-time  treats,  and  they'll  come  to  see  it  again. 
Let  us  have  more  like  it.  Been  raving  a  long  time 
about  METRO-GOLDWYN-MAYER  PIC- 
TURES-but  THE  MERRY  WIDOW-Oh, 
Man!" 

Leo  F.  Ressler,  Mgr.,  New  Strand  Theatre, 

Duluth,  Minn. 


(Letter) 

"THE  MERRY  WIDOW  is  head  and  shoulders 
above  any  picture  we  have  played  in  many,  many 
weeks.  I  do  not  believe  that  we  have  ever  played  a 
picture  that  has  received  such  splendid  comments 
as  this  one.  I  am  not  spreading  salve  when  I  say 
that  we  actually  had  patrons  who  came  to  see  it 
three  times." 

U.  K.  Rice,  Capitol  Theatre, 

Salisbury,  N.  C. 


SURPASSED  ALL  PREVIOUS 
BOX-OFFICE  RECORDS 

(Wirt) 

"MERRY  WIDOW  has  surpassed  all  previous 
box  office  records  at  Madison  Theatre.  Its  popu- 
larity has  greatly  exceeded  all  expectations;  should 
be  big  money  maker  for  all  exhibitors." 

G.  W.  Trendle, 

Detroit,  Michigan. 

(Letttr) 

"I  am  attaching  herewith  invitation  and  two  tickets 
to  the  special  De  Luxe  showing  of  THE  MERRY 
WIDOW  at  the  Liberty  Theatre  of  Zanesville,  on 
Saturday  November  28th,  at  11  P.M. 

"You  will  note  the  entire  lower  floor  is  $1.00  ad- 
mission and  it  is  the  first  time  in  the  history  of 
Zanesville  that  any  stunt  such  as  the  Liberty  is  using 
on  THE  MERRY  WIDOW  has  ever  been  tried  out." 

C.  E.  Almy,  Cleveland,  Ohio 

(Letter) 

"We  compliment  your  organization  on  this  pro- 
duction. It  is  one  of  the  best  pictures  that  we 
have  shown  during  the  present  season,  and  our 
audience  was  enthusiastic  over  the  picture." 

F.  W.  Twyman,  Kendler  Zimmerman  Co. 

Charlottesville,  Va. 

(Letttr) 

'  'THE  MERRY  WIDOW  held  over  at  Allen  Theatre, 
Akron.  As  a  result  of  the  showing  made  the  second 
week  it  was  held  a  third  week,  which  is  the  first 
time  in  the  history  of  Akron  any  picture  played 
more  than  two  weeks.  Allen  Theatre  is  thoroughly 
elated  over  the  successful  engagement  of  THE 
MERRY  WIDOW." 

Almy,  Akron,  Ohio 


SCALPERS  SELLING  SEATS 
AT  ALDINE  BOX-OFFICE 

(Letter) 

"THE  MERRY  WIDOW  at  an  admission  price 
of  $1.65  at  the  Aldine  Theatre  in  Philadelphia  is 
doing  a  tremendous  business. 

"Last  Saturday  night,  for  the  first  time  in  the  his- 
tory of  Philadelphia,  scalpers  were  selling  tickets 
at  the  Aldine  Theatre  box  office." 

B.  Lynch,  Philadelphia,  Pa. 

(Wire) 

"Easily  the  big  outstanding  picture  of  this  season. 
Mae  Murray  reincarnated;  John  Gilbert  at  his 
best;  Roy  D'Arcy  new  find,  cleverest  screen  villain 
in  long  while." 

Harry  Bernstein,  Mgr., 

Wells  Interests,  Richmond,  Va. 

USED  S.  R.  O.  IN  FACE  OF 
WORST  WEATHER  OF  YEAR 

( IV ire) 

"Von  Stroheim's  MERRY  WIDOW  opened  at 
my  Paris  Theatre  yesterday  with  weather  man 
against  it;  the  worst  weather  we  have  had  this  year. 
In  the  face  of  this  had  to  use  S.  R.  O.  Today,  with 
weather  not  much  better,  we  topped  opening  day. 
Congratulations  to  you  and  THE  WIDOW." 

Don  Nichols,  Mgr., 
Durham  Amusement  Co.,  Durham,  N.  C. 


(Letter; 

"THE  MERRY  WIDOW  at  the  Avon  Theatre, 
Utica,  N.Y.,  the  opening  day  broke  every  existing 
record  of  the  house.  On  the  last  day  of  the  en- 
gagement, people  were  standing  in  line,  filling  the 
lobby  right  out  to  the  street.  And  now  THE 
MERRY  WIDOW  will  play  second  run  at  the  De 
Luxe  Theatre,  a  house  whose  policy  is  also  first  run 
pictures." 

E.  K.  O'Shea, 

Utica,  N.  Y. 

(Wire) 

"MERRY  WIDOW  splendid  production;  let's  have 

more  like  it." 

Strand  Theatre, 

Cumberland,  Md. 

"YALE  BOWL  NEEDED 
TO  HOLD  OUR  CROWDS" 

(Wire) 

"I  anticipated  a  profitable  week  with  THE 
MERRY  WIDOW,  but  little  did  I  dream  that  it 
play  to  such  a  tremendous  crowd.  The  Yale  Bowl 
seats  about  seventy-five  thousand  and  that  is  exactly 
what  was  needed  to  hold  the  crowds.  Like  a  well- 
known  line  in  a  popular  ad  there's  a  reason.  All 
of  Mr.  Webster's  adjectives  fail  to  properly  describe 
just  how  good  THE  MERRY  WIDOW  is.  Mae 
Murray,  John  Gilbert  and  Roy  D'Arcy  deserve 
unlimited  praise." 

James  F.  Powers,  Mgr.,  Bijou  Theatre, 

New  Haven,  Conn. 


THE  MERRY  WIDOW 


Erich  Von  Stroheim's  production.  Starring  Mae 
Murray  and  John  Gilbert.  Henry  IV.  Savage's 
stage  success  by  Lehar-Leon-Stein.  Screen  adapta- 
tion and  scenario  by  Erich  Von  Stroheim  and 
Benjamin  ClaTur. 


is  one  of  the 

*52  REASONS  WHY 

is  the  Talk  of  the  Industry 
*The  Quality  52 


What  ho !   me  hearties ! 
A  wave  of  laughs  ahead ! 

A  regular  tidal  wave,  too,  whenever  you  book  one  of  the  new 


Christie 


Billy  Dooley's  sailor  comedy  gets 
funnier  and  funnier. 

—EXHIBITORS  HERALD 

"A  SALTY  SAP" 

Crammed  with  laughs. 

—FILM  DAILY 

"A  GOOFY  GOB" 

A  sure  bet  .  .  .  Play  up  Billy  Dooley. 
—EXHIBITORS  TRADE  REVIEW 

"A  MISFIT  SAILOR" 

Audiences  ought  to  roar. 

— M.  P.  WORLD 


.         "THE  SPICE  OF  THE  PROGRAM" 


Comedies 


Dooley 


Have  you  had  your  eye  on  this  boy 
Dooley  ?  He's  turning  out  a  brand 
of  comedy  that  makes  'em  roar 
louder  than  a  storm  at  sea.  He's 
there!!  When  you've  got  an  anchor 
like  this,  you  know  your  old  boat 
is  safe,  no  matter  what  the  rest  of 
your  program  may  be! 


Member,  Motion  Picture  Producers  and  Distributors 
of  America,  Inc.,  Will  H.  Hays,  President 


EDUCATIONAL 
FILM  EXCHANGES,  Inc. 


More  k-roof  —  Exhibitors  Everywhere  Say 

"Universal  Is  Making 
the  Best  Pictures 
in  the  Business" 


'You  have  the  pictures 
priced  right  that  make  big  money 
for  every  exhibitor.  The  exhib- 
itor is  your  friend.  This  year's 
product  looks  better  than  any 
on  the  market." 

G.  R.  Norman, 

Hostettler  Amusement  Co. 
Omaha,  Neb 

"I  believe  that  Universal 
was  the  most  profitable  buy  I 
made  this  season.  I  helped  your 
salesman  sell  a   neighboring 

exhibitor.1* 

L.  L.  Levy, 

Palace  and  Grand  Theatres 
Nacogdoches,  Texas. 

"One  record  after  another 
has  been  smashed  -with  this 
year's  Denny  pictures,  and  to 
top  all  records  we  played  'The 
Phantom  of  the  Opera.1  We  are 
making  our  bread  and  butter  off 
your  pictures.11 

William  H.  Creal, 

Beacon  Theatre 
Omaha,  Neb. 

"There  has  never  been  a 

week  in  fifteen  years  I  haven't 
used  Universal  including  every 
unit  of  your  service.  Yours  100 
Universal.11 

Brichetto  Bros., 

Crystal  Theatre 

Knoxvillc,'  Tenn. 

"For  eight  years  I  have  got- 
ten my  best  results  with  Univer- 
sal Pictures.  The»force  must  be 
in  the  product.11 

Maurice  Klein, 
Golden  State  Thea.  &.  Realty  Corp. 
San  Francisco,  Calif. 


"I  have  used  'Universal' 
since  May  14,  1917*  That  ought 
to  be  enough  of  what  I  think  of 
Universal  pictures  and  service, 
without  saying  any  more.11 
E.  W.  Mahan, 
Regale  Theatre 
Salem,  So.  Dakota. 

"17  years  ago  I  started  using 
Universal,  and  a  great  deal  of 
the  'Pastime's  growth  and  pop- 
ularity is  due  to  the  uniform  high 
standard  of  Universal  Pictures.11 
Ike  Berney, 

Pastime  Theatre 
Lewistown,  Pa. 


Current 
Bigger 'Money  Hits!  ^ 

The  COHENS  and  KELLYS 

with  George  Sidney,  Charley  Murray 
and  Vera  Gordon 

Produced  in  Assoc,  with  Faultless  Pictures  Corp. 

E.  M.  Asher,  Pres. 

A  HARRY  POLLARD  PRODUCTION 

THE    STILL    ALARM 

The  Rreatest  fire  drama  ever  made  uith 

William  Russell  and  Helene  Chadwick 
An  EDWARD  LAEMMLE  PRODUCTION 


WATCH    YOUR   WIFE 

with  Virginia  Valli  and  Pat  O'Malley 
A  SVEND  GADE  PRODUCTION 


HIS  PEOPLE 

with  Rudolph  Schildkraut,  George  Lewis, 
Blanche  Mehaffey,  Virginia  Browne 

Faire,  Rose  Rosanova. 
An  EDWARD  SLOMAN   PRODUCTION 

REGINALD  DENNY 
in 

ROLLING  HOME 

A  W1LL.IAM  SE1TER  PRODUCTION 

Presented  by 

CARL    LAEMMLE 


"I  have  used  Universal  serv- 
ice for  two  and  one- half  years 
and  have  always  made  a  nice 
profit  and  my  patrons  are  al- 
ways pleased  with  Universal 
pictures." 

John  J.  Northcutt, 

Queen  Theatre 
Frisco,  Texas. 

"You  cannot  help  but  suc- 
ceed, because  you  are  giving  the 
exhibitor  the  product  that  he 
can  make  money  on,  and  nothing 
can  stop  you." 

N.  Rosen, 
Model  Theatre 
Pittsburgh,  Pa. 

"Since  starting  your  service 

there  is  a  marked  increase  in  the 
attendance,  and  my  patrons  are 
very  much  pleased." 

C.  F.  Taylor, 

Theatorium  Theatre 
Greenup,  Ky. 

"Congratulations  to  Univer- 
salis splendid  pictures  received 
on  the  Second  White  List." 

Wm.  Raynor, 

Reade's  Hippodrome 
Cleveland,  Ohio. 

"We  used  your  productions 

because  we  have  done  very  good 
business  on  them.  They  are 
consistent  money- getters." 

H.  C.  Congleton, 

Phoenix  Amusement  Co. 
Lexington,  Ky. 

"I  have  run  1484  Universal 
programs  in  the  last  14  years  to 
700  of  aU  others.1  * 

A.  S.  Parkin, 

Bijou  Theatre 
Saskatoon,  Sask.  Can. 


Universale  White  List  Miles  and  Miles  Ahead  of  All! 


The  Entire  Industry  Will  Vote  This 
the  Most  Glorious  Picture  of  the 
West  Ever  Made! 


J^  Amenca'slasf  frontier  wo/- 


An  Edward  Sedgwick 
Production 

Presented  by 

CARL  LAEMMLE 


with  this  great  assemblage  of 
stars  HOOT  GIBSON— DUSTIN 
FARNUM— ANNE  CORNWALL 
Eddie  Gribbon,  George  Fawcett, 
Kathleen  Key,  Harold  Goodwin 
— Joe  Bonomo — Harry  Todd — 
Noble  Johnson — Ward  Crane — 
C.  K.  French. 


*~lThe  Last  Word  in 
Great  Westerns — 
the  Ultimate  in 
Great    Thrillers! 


A     UNIVERSAL     SUPER     PRODUCTION 


is 


"No  street  in  the  world  so  fascinates  the  imagination  as 
New  York's  famous  Fifth  Avenue,  and  under  this  allur- 
ing title,  Producers  Distributing  Corporation  is  offering 
an  exceptionally  interesting  human  document  of  what 
happened  to  one  little  girl  from  the  outside  who  sought 
fame  and  fortune  along  this  celebrated  thoroughfare." 

M.  P.  WORLD. 


JOHN  C.  FLINN      presents 


a  ROBERT  G. 
VIGNOLA 

SPECIAL 

WITH 

MARGUERITE 
DeLa  MOTTE 

and 

ALLAN  FORREST 

Screen  Version  by  Anthony  Cbldewey 

Suggested  by  Arthur  Stringer's 

Saturday  Evening  Post  story 

PRODUCED   BY 

A.H.  SEBASTIAN 

for  Bllasco  P*ODUCriONS,lM. 


7> 


i 


Beaurv  *»  Drama  • 


1 


"As  suggested  by  the  title,  the  atmos- 
phere is  one  of  glamourous  luxury,  with 
a  neat  contrast  obtained  by  a  sudden 
switch  to  Bohemian  quarters  in  Wash- 
ington Square,  and  there's  a  gorgeous 
gown  display  that  is  bound  to  win  ad- 
miration from  women  patrons." 

M.  P.  NEWS. 


"The  title  'Fifth  Avenue'  offers  a  world  of 
suggestions  for  exploitation,  and  when  you 
add  to  that  the  excellent  cast's  and  direc- 
tor's names,  and  the  fact  that  the  picture 
represents  real  entertainment,  you  have  a 
real    offering   to   make    a    noise    about." 

THE  SPOTLIGHT. 


RELEASED   BY 


PRODUCERS  DISTRIBUTING 
CORPORATION 

Member  of  Motion  Picture  Producers  and  Distributors  of  America,  Inc.  WILL  H.  Hays,  President 
Foreign  Distributors    Producers  International  Corporation       130    West   46th   Street     N.    Y. 


Gorgeous  Intertainmen 


1 


A  Thrilling 
Married  Life 

Already  Advertised  to 

16,500,000 


PEOPLE 


Already  Read  by  Over 
10,000,000  Readers  of 
Macfadden  Magazines 


All  ready  to  post  the  S.  R.  O. 
Sign  over  Your  Ticket  Window 

Somebody  in  Your  Town  Will 


A    TRUE  STO 


#♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦ 


■l 


True  Drama  of  Modern 
Presented  by  Bernarr  Macf adden 

Why  the  Popularity  of  True 
Story  Pictures   is  Assured 


^  The  day  that  BERNARR  MAC- 
FA  DDEN  published  the  first  issue  of  True 
Story  Magazine  marked  a  new  epoch  in 
literature.  Human  nature  loves  the  truth, 
loves  a  truthful  person,  above  all  loves  a 
true  Story.  A  TRUE  STORY  gets  right 
down  to  the  root  of  life,  deals  with  facts  that 
every  man  and  Woman  can  understand. 
The  American  public  from  coast  to  coast 
opened  its  arms  to  True  Story  Magazine. 
Never  did  an  idea  find  greater  favor  with 
the  public,  never  did  a  magazine  build  cir- 
culation so  rapidly,  never  did  demand  keep 
so  far  ahead  of  supply. 

TRUE  STORY  first  appeared  upon 
the  news  stands  seven  years  ago.  Today 
BERNARR    MACFADDEN    controls 

not  one  but  a  large  group  of  true  story 
magazines  read  each  month  by  upwards  of 
sixteen  and  one  half  million  men  and 
women,  one  in  every  six  people  in  the 
country.  The  number  is  increasing  steadily. 
Out  of  the  TRUE  STORY  MAGA- 
ZINE idea  grew  the  TRUE  STORY 
PICTURES  idea.  A  true  story  filmed  has 
as  much  or  more  charm  and  lure  and  power 


as  a  true  story  printed.  Men  and  Women 
who  will  pay  money  to  read  true  stories 
will  even  more  gladly  pay  money  to  see 
them  on  the  screen. 

'WIVES  AT  AUCTION"  the  first 
TRUE  STORY  PICTURE  is  now 
ready.  Others  are  following.  They  pre- 
sent a  Wonderful  opportunity  to  every  ex- 
hibitor of  motion  pictures^ 

Not  only  has  every  TRUE  STORY 
PICTURE  appeared  in  a  MACFAD- 
DEN TRUE  STORY  MAGAZINE 
but  every  true  story  filmed  is  selected 
because    of   its    tremendous   success    in    the 

MACFADDEN  TRUE  STORY 
MAGAZINE  in  which  it  ran. 

For  months  We  have  prepared  the  mam- 
moth audience  of  MACFADDEN  readers 
for  the  coming  of  TRUE  STORY  PIC- 
TURES. Each  month  a  full  page  ad- 
vertisement acquainting  them  with  the 
progress  of  TRUE  STORY  PICTURES 
has  run  in  each  of  nine  great  MACFAD- 
DEN MAGAZINES.  They  all  know 
about  'WIVES  AT  AUCTION:'  are 
waiting  for  it,  eager  to  see  it  on  the  screen. 


Can  You  Afford  To   Miss  It? 

Reap  This  Harvest  !      Why  Not  You  ? 

RY   PICTURE 


a  $5  -  Top  Premiere 


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PATSY  RUTH 
MILLER 


Directed  by 
Charles  Chuck  Reisner 


WARNER  BROS  ©PRODUCTION 


T£ 


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One 


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John  McCbrmick. 


HEY' RE  dazzling;  they're 
gorgeous  —  Colleen  Moore  and 
Hollywood's  Hundred  Beauties,  re- 
vealing modes  to  amaze  you!  Even 
the  artist  who  has  pictured  just  a 
few  of  them  here  from  life,  couldn't 
mirror  the  shimmering,  silken  thrill 
—  the  color  and  eye-delight  —  of 
'  'Irene  V '  indescribable  style-  revue! 

If  there  were  only  that,  "Irene" 
would  be  a  sensation  —  but  there's 
more.  It's  THREE  GREAT 
SHOWS  IN  ONE! 


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In  her  greatest  comedy  achievement 

IRENE 

cidaptedjrom  the  famous  musical  comedy  triumph 
cMwr,  James  Montgomery  Composers,  Harry  Tiemey 
and  Joseph  McCarthy 


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a  comedy  wow  and  I 
a  dramatic  (jem/ 


with 

IIOYD  HUGHES 

Gear&KArthor 
Murray 

Directed  by 

AIEEEDE.GKEEN 
JUNE  MAIHIS 

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NATIONAL  ADVERTISING, 
appearing  now  in  Saturday 
Evening  Post,  Liberty,  Photoplay, 
Motion  Picture,  Screenland,  Classic 
and  Film  Fun  will  be  carried  into 
farm  and  rural  publications  to  build 
"Irene"  for  big  cities  and  small 
towns  with  equal  power. 

SYNDICATED    NEWSPAPER 
FEATURES  and   daily  comic 
strips. 

MAGNIFICENT  ACCESSORIES 
include  special  style-show 
posters  and  original  fashion  sketches 
for  department  stores  and  theatre 
fronts;  FREE  fashion  trailer  in  colors; 
unusual  novelty  lobby  hangers  and 
display  enlargements— everything  to 
put  a  big  show  over  BIG!  See  them 
at  all  First  National  exchanges. 

RADIO  EXPLOITATION  from 
Coast  to  Coast— and  every  new 
box-office  idea  that  showmen  can 
create  when  they're  going  after  a 
showman's  picture  in  the  real  show- 
man's way! 


'"of""-, 


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by  the 


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Motion  Picture  News 


Volume  XXXIII 


ALBANY,  N.  Y.,  AND  NEW  YORK  CITY,  March  6,  1926 


No.  10 


Theatres 


IN  1916  Motion  Picture  News  published 
a  survey  which  indicated  that  over  8o%  of 
all  the  theatres  of  the  country  were  under 
550  seats.  This  survey  originated  the  phrase: 
"the  eighty  percenter,"  frequently  used  since 
then  in  referring  to  the  average  small  house 
and  its  problems. 

The  figures  were  a  good  deal  of  a  jolt  to  the 
industry.  Everyone  was  thinking,  at  that  time, 
in  terms  of  the  larger  downtown  houses  then 
well  under  way  all  over  the  country.  At  least 
one  prominent  company — a  distributor — held 
a  board  meeting  and  decided  that  it  was  wise  to 
consider  the  interests  of  the  great  majority  of 
small  theatres. 

*         *         * 

The  downtown  city  house,  however,  con- 
tinues, as  pictures  grow  better,  to  wax  in  im- 
portance. It  got  the  distinction  of  a  "first  run," 
and  consequently  it  became  a  strategic  booking 
point.  It  became,  in  fact,  so  powerful,  that  it 
just  about  moulded  the  industry  this  way  and 
that  to  suit  its  own  leadership. 

These  large  theatres  affected,  of  course,  the 
attendance  at  the  small  city  and  suburban  thea- 
tres. In  New  York  and  Chicago,  for  instance, 
the  number  of  picture  theatres  very  quickly 
declined  to  about  half  the  number  that  existed 
in  the  "store  show"  days. 


And  a  change  was  also  going  on  outside 
the  cities.  In  the  smaller  centres  of  population 
everywhere  larger  houses  were  building,  and, 
along  with  the  good  roads  movement  and  the 
general  exodus  of  the  young  people  to  the 
larger  towns,  they  prospered  for  the  most  part, 
and  the  surrounding  little  houses  died  out  or 
became  semi-active.  This  change  is  still 
steadily  under  way. 


From  our  various  trade  viewpoints  we 
regard  the  developments  accordingly.  If  we 
are  one  of  the  doomed  smaller  houses  we  pro- 
test bitterly.  But,  after  all,  it  is  inexorable 
progress  —  the  progress  of  the  public.  The 
public  wants  better  roads,  better  pictures,  bet- 
ter seats,  better  music  —  and  someone  is  al- 
ways ready  to  give  the  public  what  it  wants  and 
will  pay  for. 

So  the  march  of  theatres  is  simply  the  march 
of  the  public  --  onward  and  upward.  We  are 
a  more  prosperous  people  today;  the  dollar  is 
considerably  cheaper;  and  because  of  better 
pictures  and  better  theatres  the  motion  picture 
audience  is  very  much  wider,  embraces  more 
classes  of  people. 


* 


* 


So  the  theatre  map  has  changed  basically  as 
the  public  has  changed  and  as  picture  makers 
and  theatre  builders  have  been  wise  enough  to 
foresee  and  meet  these  changes.  And,  if  mo- 
tion picture  entertainment  is  to  help  and  im- 
prove its  place  in  the  sun,  the  changes  will  go 
right  on. 

The  fact  is  that  they  are  going  right  on  and 
faster  than  ever. 


We  are  in  a  new  era  right  now.  And  that 
is  the  building  of  great  neighborhood  houses 
in  the  big  cities.  We  used  to  consider  a  twenty- 
five  hundred  seat  house  a  big  one.  Today,  five 
thousand  seats  is  nearer  the  mark.  It  is  idle  to 
say  that  these  houses  will  overseat  the  cities. 
They  will  simply  replace  and  add  to  the  poorer 
seats  affording  not  so  good  entertainment. 


ifctfTfsjdZcu*/^ 


1072 


M  o  t  i  o  11     Picture     News 


MARCH   6 
1926 


Mono  ft  Tictvke 

JVEWS       VolN™ 


Founded  in  September  1913 

Publication    Office:     Lyon    Block,    Albany,    N.    Y. 


Editorial      and      C7eneral      Offices: 
729     7th     Ave.,     New     York     City 


Branch   Offices: 

845    S.    Wabash    Ave.,   Chicago,    III. 

Room      616      Security      Bldg.,      Hollywood, 

Calif. 


level  which  Fox  Films  has  set.  He  has  a  high  mark  to  shoot 
at  in  trying  to  surpass  the  product  of  recent  months,  but  the 
plans  outlined  give  every  hope  of  reaching  it.  With  the 
four  Peter  B.  Kyne  stories,  the  Golden  plays,  the  Belasco 
masterpieces,  the  Hoyt  successes,  "What  Price  Glory?"  and 
other  rich  veins  of  story  material,  plus  the  facilities  in  stu- 
dios and  personnel  being  lined  up,  backed  by  the  driving 
force  of  Mr.  Sheehan's  dynamic  management.  Fox  pictures 
should  be  worth  watching  for.  And  with  Jimmy  Grainger 
on  the  job  at  the  sales  end,  the  future  looks  rosy  all  around 
for  this  organization. 


Editorially  Speaking 

THE  sale  by  Sol  Lesser  of  his  West  Coast  Theatre  hold- 
ings to  a  group  of  First  National  franchise  holders  ami 
executives,  reported  this  week,  comes  as  a  somewhat  un- 
expected conclusion  to  the  negotiations  which  Lesser  has  been 
conducting  for  several  weeks  with  Eastern  banking  interests. 
This,  following  upon  the  sale  to  Samuel  Goldwyn  of  "The 
Winning  of  Barbara  Worth,"  leaves  Lesser  free  of  connections 
or  alliances  at  the  moment,  and  his  future  moves  will  be 
watched    with   great    interest. 

The  consideration  involved  in  the  two  transactions  will  un- 
doubtedly place  him  in  a  financial  position  of  complete  in- 
dependence, but  those  who  know  him  best  are  likely, to  doubt 
that  he  will  be  able  to  remain  long  away  from  the  industry  in 
which  he  has  played  such  an  interesting  role. 


T  7" NIVERSAL'S  balance  sheet  for  the  year,  made  public 
/  /  this  week,  is  something  to  be  proud  of,  showing,  as  it 
does,  profits  of  nearly  two  mill  ion  dollars.  Universal 
has  gone  in  for  considerable  expansion  this  year,  and  the  in- 
crease in  the  number  of  special  productions,  accompanied  by 
a  general  higher  gearing  up  of  studio  activity,  meant  increased 
sales  effort  if  profits  were  to  be  maintained.  The  'fact  that  the 
net  profit  is  sufficient  to  meet  the  dividend  requirements  many 
times  over  is  gratifying  evidence  that  the  increase  in  produc- 
tion quality  has  paid  handsomely. 


w 


INFIELD  R.  SHEEHAN  is  once  more  in  Holly- 
wood, prepared  to  grapple  with  the  mighty  job  of 
keeping  production  going  full  blast  and  at  the  high 


CECIL  B.  DE  MILLE  is  in  New  York  tor  a  four  weeks' 
stay,  the  longest  he  has  made  in  years,  and  the  outcome 
of  his  conferences  with  I'.l).('.  officials  is  expected  to  be 
the  most  elaborate  program  which  this  producer-director  has 
yet  essayed.  He  has  brought  with  him  a  print  of  '"The  Volga 
Boatman,"  which  is  expected  to  mark  something  of  a  departure 
in  screen  fare.  In  organizing  his  own  forces  De  Mille  has 
had  many  problems  and  difficulties,  but  the  coming  season 
should  see  him  in  his  proper  stride. 


XVY  any  list  of  really  fine  pictures  a  large  O.  K.  should  be 
f  J  placed  opposite  the  name  of  Producers'  Distributing  Cor- 
poration. This  concern  is  coming  along  very  rapidly 
in  its  product.  The  facts  prove  it.  For  example,  three  pic- 
tures recently  shown  deserve  very  high  rating:  "Three  Faces 
Fast."  by  all  odds  one  of  the  finest  melodramas  ever  made  and 
certain  to  hit  home  with  audiences  everywhere;  "Fifth  Ave- 
nue." a  style  shozv  dc  luxe  plus  an  interesting  story:  and  "The 
Million  Dollar  Handicap."  which,  our  scouts  tell  us,  is  just 
about  the  last  word  in  racing  pictures. 

.  .This  is  an  unusual  group  for  any  company  at  one  time.  They 
art-  box-office  films:  well-made,  interesting  in  story  and  treat- 
ment— and.  7chat  is  even  more  important,  individual  and  dis- 
tinctive. 


Editorial    1071 

Second  Editorial  Page 1072 

Pictures  and  People 1073-76 

Exhibitors  Service  Bureau 1095-1101 

General  News  and  Special  Features 1077-94 

Short  Subjects  and  Serials 1 105-06 

Pre-Release  Reviews  on  Features 1 109-14 

Newspapers  Opinions  on  New  Features. 1134 

Construction  and  Equipment  Department 1121-28 

Regional  News  from  Correspondents 1115-20 

Features  and  Short  Subject  Release  Chart 1  l/'I9-34 

Box   Office  Reports 1102-03 

Short   Subject   Reviews 1107-08 


Joseph  M.  Schenck  (right).  United  Artists'  production  chief,  has  added 

a  new  accomplishment   to  his  many  activities — athletics.     He   is   here 

seen  with  his  trainer,  Douglas  Fairbanks,  who  is  said  to  be  something 

of  an  athlete  himself. 


March  6,   1926  MOTION   PICTURE  NEWS  Vol.   XXXIII.   No.   10 

Published  weekly  by  Motion  Picture  News,  Inc.,  William  A.  Johnston,  Presi- 
dent; E.  Kendall  Gifiett,  Vice-President  J  William  A.  Johnston,  Editor;  J.  S.  Dicker- 
son,  Associate  Editor;  Oscar  Cooper,  Managing  Editor;  Fred  J.  Beecroft,  Advertising 
Manager;  L.  H.  Mason,  Chicago  Representative;  William  McCormack,  Eos  Angeles 
Representative.  Subscription  price,  $2  per  year,  post  paid  in  United  States,  Mexico, 
Hawaii,  Porto  Rico.  Philippine  Islands  and  some  other  countries;  Canada,  $3, 
foreign,  $6.00.  Copyright  1925,  by  Motion  Picture  News,  Inc.,  in  the  United 
States  and  Great  Britain.  Title  registered  in  the  United  States  Patent  Olfct 
and  foreign  countries.  Western  Union  cable  address  is  "Picknews."  New  York. 
Entered  as  second-class  matter  January  31st,  1924,  at  the  postomce,  Albany,  N.  Y.. 
under  the  Act  of   March  3,    1879. 


March     6,     1926 


1073 


■George  Sidney  and  Charlie  Murray 

4is  two   of  the   name  characters   in 

Universal's    new    comedy    feature, 

"The   Cohens   and   Kellys." 


Lois  Moran,  who  has  been  signed 
by  Paramount  for  the  leading 
feminine  role  in  "Padlocked," 
which  is  expected  to  add  to  her 
already  great  laurels. 


She's  not  .a  star,  though  she  looks 
like  one.  This  is  Cora  McGeachy, 
who  designed  200  beautiful  gowns 
for  Colleen  Moore's  "Irene"  (First 
National). 


E  AFTERMATH  OF  HONESTY 
VIDENTLY  C.  J.  Latta,  Shenandoah,  Iowa,  exhibitor 
started  something  through  the  nation-wide  publicity  which  he  re- 
ceived when  he  advertised  that  his  show  was  "not  so  good." 
This  reputation  as  an  honest  man  recently  brought  him  a  letter 
from  a  man  in  Sacramento,  Calif.,  asking  Latta  to  find  him  a  good, 
honest  Iowa  girl  who  would  come  to  sunny  California  as  his 
bride.  He  had,  he  stated,  tried  the  California  article,  but  she 
turned  out  to  be  a  flapper  so  he  divorced  her.  Latta  used  the 
letter  to  exploit   "I  Want  My  Man." 

T  TOMMY'S  BIRTHDAY 

HOMASINA  MIX,  daughter  of  Tom  Mix,  reached  the 
dignity  of  five  summers  and  five  California  winters  last  Saturday, 
and  entertained  forty-seven  members  of  the  junior  film  colony  at 
the  Mix  home  in  Beverly  Hills.  Bob  Mathews,  the  clown,  enter- 
tained with  his  trick  pony.  At  each  guest's  plate  was  a  miniature 
bale  of  hay  with  a  concealed  favor.  The  place  cards  were  rearing 
horses,  cowboys  and  cowgirls.  The  birthday  cake  with  its  five 
candles  was  surmounted  by  a  chocolate  reproduction  of  Tony, 
Thomasina's  dad's   famous   steed. 

T  STILL    A    FAVORITE 

HEODORE  ROBERTS,  one  of  America's  best  loved 
players,  opened  the  other  day  at  the  Moore  theatre,  Seattle,  in 
a  sketch  written  by  William  de  Mille,  "The  Man  Higher  Up," 
and  chalked  up  a  house  record  second  only  to  that  set  years  ago 
by  Sarah  Bernhardt.  His  act  is  preceded  by  a  trailer  showing 
excerpts  from  his  picture  successes  over  a  period  of  ten  years. 
Despite  the  length  of  his  enforced  retirement,  it  is  evident  that 
the  public  has  not  forgotten  him  and  will  be  awaiting  his  return 
to  the  screen  with  avidity. 


fssr. 


The  make-up  man,  E.  V.  Meadows, 
puts  the  finishing  touches  on  Ben 
Lyon  before  the  latter  steps  before 
the  camera  in  "The  Savage"  (First 
National). 


June  Marlowe,  ivho  plays  a  prom- 
inent role  in  support  of  Jean 
Hersholt  in  the  Universal-Jewel. 
"The  Old  Soak,"  which  is  noiv  in 
production. 


Katherine  MacDonald  returns  to  the  screen  in  her  first  "vamp"  role  in 
"The  Desert  Healer,"  the  Marion  Fairfax  production  for  First  National 
release.    She  is  here  seen  talking  it  over  with  Director  Maurice  Tourneur. 


Bet  you  can't  guess  who  this  is! 
Wrong!  It's  Gertrude  Olmsted, 
made  up  to  look  plain  for  the 
opening  scenes  of  "Monte  Carlo'' 
(Metro-Goldtvyn-Mayer). 


1074 


Motion     Picture     News 


i 


A"HY"  ARRIVES 
MONG  the  arrivals  in  New  York  City  from  the  Coast  last 
week  was  Hyatt  Daab,  better  known  as  "Hy,"  who  came  to  take 
up  his  new  duties  as  director  of  advertising  and  exploitation  for 
Film  Booking  Offices.  He  found  a  beautiful  desk  clock  awaiting 
him,  as  well  as  a  new  memo  pad  with  the  notation:  "Don't  make 
any  dates  for  Friday  night,  for  on  that  night  we  are  going  to 
take  you  out  and  give  you  a  bang-up  feed.''  1  he  walls  of  his 
office  were  decorated  with  a  series  of  "welcome"  signs  of  a  humorous 
nature,  and  nothing  was  left  undone  by  his  many  friends  in  the  Home 
Office  to  make  him   feel  at  home  at  once. 


"Who's    the   new   kid   on    our    block?"      Three   directorial   aces   at   the 

De  Mille  studio,  William   K.  Howard,  Rupert  Julian  and  Paul  Sloane, 

talk  over  Donald  Crisp,  the  latest  addition  to  the  group  of  megaphone 

wielders  producing  for   Producers   Dist.   Corp.   release. 

T  MIDNIGHT  WAMPAS 

HE  program  of  this  year's  Wampas  Frolic  has  been  received, 
and  a  glance  at  the  elaborate  book  prepared  evokes  the  thought 
that  "those  West  Coast  boys  certainly  do  it  up  right!"  For  the 
program  is  a  young  book  of  no  less  than  1  20  pages  on  enameled 
paper,  beautifully  printed  and  replete  with  novelty,  humor  and 
interest. 

The  Frolic,  which  is  reported  to  have  been  a  tremendous  success, 
included  such  features  as  a  ballet  of  50  youngsters  under  eight 
years  of  age,  Doraldina,  presentation  of  the  Baby  Stars,  Doug. 
Fairbanks  and  his  trainers  in  a  game  of  Badminton,  Clyde  Cook  in 
eccentric  dances  and  highlight  scenes  from  "Ben-Hur,"  "Kiki," 
"The  Midnight  Sun,"  "Irene,"  "The  Wanderer"  and  "The  Volga 
Boatman." 

Congratulations  should  be  extended  to  the  Wampas  boys,  both 
for  the  Frolic  and  for  the  splendid  publication  which  they  prepared 
to  accompany  it. 

YWISE  CASTING 
VETTE  GILBERT,  the  great  French  chanteuse,  is  the  lat- 
est addition  to  the  splendid  cast  assembled  for  the  Ufa  production 
of  "Faust."  She  will  play  the  role  of  Martha,  the  other  principal 
members  of  the  cast  being  Emil  Jannings  and  Gosta  Ekman.  F.  W. 
Murnau  is  directing. 

Photographic  copies  of  the  sketches  for  the  principal  scenes  of 
"Faust"  have  reached  the  New  York  office,  and  if  they  are  carried 
out  as  faithfully  as  there  is  every  reason  to  expect,  "Faust"  should 
be  one  of  the  most  beautiful  and  at  the  same  time  most  powerful  film 
epics  ever  screened. 

J         SHOWMAN-WRITERS  NEEDED 
•  I.   SCHNITZER,  vice-president  in  charge  of  production   for 
F.   B.  O.,  sees  the  greatest  need  of  the  screen  at  the  moment  as 
writers  with  showmanship.      "Stories,"   says   Schnitzer, 
than  ever  the  thing.       What  we  l.ced  more  than  anything  else  are 


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Director  Clarence  Brown  passes  on  the  make-ups  of  ISorma   Talmadge 

and  Roland   Colman   for   a   scene   in   "Kiki,"   now   nearing   completion 

at  the  United  Studios  in  Hollywood  for  First  National  release. 

writers  who  combine  practical  showmanship  with  actual  writing 
ability.  We  need  writers  with  ideas  and  these  ideas  must  be  box- 
office  ideas.  We  must  have  the  big  story  idea  well  produced  with 
a  good  cast,  rime-worn  themes  are  absolutely  worthless  unless  the 
treatment  of  the  story  gives  it  originality  and  appeal.  If  our  best 
writers  could  study  the  distribution  phases  of  our  business  for  a  few 
months;  if  they  could  take  the  place  of  the  exhibitor  and  learn  his 
problems  at  first  hand,  they  would  benefit  immeasurably.  I  am 
convinced  that  the  new  year  will  bring  forth  many  new  writers 
and  they  will  be  men  and  women  who,  besides  being  able  to  write 
good,  dramatic  stories,  will  also  possess  the  practical  showmanship 
which  is  so  essential  today." 

Sensible  words,  and  a  sane  summing  up  of  the  whole  problem  as 
it  exists  in  regard  to  screen  stories  and,  especially,  originals. 

THERE  FOR  PREMIERE 
HE  opening  of  "Ibanez'  Torrent"  at  the  Capitol  theatre. 
New  York  City,  last  Sunday  had  the  added  brilliance  of  the 
presence  of  three  stars,  just  arrived  from  the  Coast — Ricardo 
Cortez,  who  plays  the  leading  male  role,  Alma  Rubens,  his  bride, 
and  Gertrude  Olmstead,  who  has  been  loaned  by  M-G-M  to 
First  National  for  one  of  its  Eastern  productions. 


Owen    Moure,    who    returns    to    the    screen    a      leading    man    for    Peggy 
are   more    Hopkins  Joyce  in  "The  Skyrocket?  for  Associated  Exhibitors'  release, 
and   whose    work   has  aroused   much   favorable   comment. 


March     6,     1926 


1075 


Wonder  what  a  gag  man  thinks  about'!1  Here  are  five  of  the  comedy 
constructors  of  the  Christie  lot,  who  think  up  merry  pranks  in  Christie 
comedies  for  Educational.  Left  to  right,  as  they  say,  they  are:  Frank 
R.   Conklin,  F.   McG.    Willis,   Norman   McLeod,   Sig  Herzig   and   Hank 

Mann. 

RTHE  ADVANCE  GUARD 
OBERT  FAIRBANKS,  accompanied  by  his  wife  and  two 
small  daughters,  has  arrived  in  New  York  from  Hollywood  en 
route  for  Paris,  and  will  remain  abroad  at  least  six  months.  He  is 
conferring  with  Hiram  Abrams,  and  will  leave  shortly  for  Boston 
to  go  over  the  printing  and  assembling  of  "The  Black  Pirate"  at 
the   1  echnicolor  plant. 

He  will  make  his  headquarters  in  Paris  while  abroad,  but  will 
visit  all  the  principal  continental  cities  in  connection  with  initial  runs 
of  Doug's  new  color  opus.  The  first  of  these  will  be  that  at  the 
Tivoli  in  London,  but  other  engagements  will  follow  closely  upon  it. 

Doug  and  Mary  will  also  sail  for  Europe  before  long,  but  the  ill- 
ness of  Miss  Pickford's  mother  has  made  plans  indefinite  at  present. 
Albert  Parker,  director,  William  Nolan,  in  charge  of  cutting,  and 
Mortimer  Wilson,  the  composer,  are  all  in  the  East  to  assist  in 
preparing  for  the  premiere. 


T  ENTER  THE  THEME 

J.N  the  judgment  of  Major  H.  C.  S.  Thomson,  president  and 
managing  director  of  F.B.O.,  the  next  immediate  development 
in  screen  drama  will  be  the  steadily  increasing  importance  of  the 
"thematic"   production — the   story  with  a  purpose   and   a   point. 

"In  the  last  year  or  so,"  he  says,  "an  educational  thread  has 
been  creeping  into  the  warp  and  woof  of  motion  picture  weaving; 
in  some  instances,  perhaps,  without  the  conscious  knowledge  of 
some  producers.  But  in  an  effort  to  turn  out  the  'epic'  type  of 
picture  history  has  naturally  been  ransacked  and  the  classics  worked 


Charlie   Chase,   Hal   Roach   comedian    in   Pathe   comedies,   tvho   is   vaca- 
tioning in  New  York  City,  accepted  the  invitation  of  Bernarr  Macfadden 
the  other  day  and  joined  the  Early  Bird  Gym  Class   broadcasting  from 
station  WOR.     (New  York  Evening  Graphic  Photo.) 


An  unusual  "odd  shot"  of  Fred  Thomson,  F.  B.  O    Western  star,  hanging 

over   a    balcony    and   about   to    drop    on   the    villains    in   a   scene   from 

"The    Tough   Guy,"   his    latest   starring    vehicle. 


over.  By  thematic  pictures  I  mean  productions  that  will  be  based 
upon  a  theme  of  direct  educational  value.  It  will  not  be  propa- 
ganda, however.  'Her  Honor,  the  Governor',  a  picture  that  we 
are  going  to  do  shortly,  is  'thematic'.  It  glorifies  the  American 
woman  in  politics  and  dramatizes  the  figure  of  a  woman  governor. 
Civil  government,  like  history,  is  of  educational  interest  and  I 
believe  that  there  will  be  a  predominance  of  pictures  next  season 
with  at  least  a  modicum  of  instructive  value.  Many  of  our  pro- 
ductions are  being  so  planned  right  now." 

EM-G-M  STUDIO  FROLIC 
MPLOYES,  stars,  directors  and  executives  of  the  Metro- 
Goldwyn-Mayer  studio  at  Culver  City  joined,  in  their  second  annual 
frolic  on  February  5th  at  the  El  Patio  ballroom.  The  personnel 
department  staged  the  affair,  which  is  to  promote  good  fellowship 
and  personal  responsibility. 

Charles  Ray  was  master  of  ceremonies,  and  introduced  the 
executives  to  the  employes.  A  Fanchon  &  Marco  "Idea,"  Tnxie 
Friganza  and  the  "Red,  White  and  Blue"  chorus  from  Grauman's 
Egyptian  presentation  of  "The  Big  Parade"  figured  in  the  enter- 
tainment. Louis  B.  Mayer,  Harry  Rapf,  Hunt  Stromberg,  Eddie 
Mannix  and  other  officials  were  on  hand,  as  well  as  many  of 
the  M-G-M  players. 

HT         FINE  ARTS  REUNION  WEEK 

X  HIS  week  is  reunion  week  at  the  Metro-Goldwyn-Mayer 
studios  in  Culver  City  for  graduates  of  the  famous  old  Fine  Arts 
company  who  tutored  under  D.  W.  Griffith.  Bessie  Love,  Pauline 
Starke  and  Carmel  Myers,  who  were  at  Fine  Arts  with  Norma  and 
Constance  1  almadge,  Colleen  Moore,  Mildred  Harris  and  others, 
are  working  side  by  side  on  sets  at  the  big  M-G-M  plant,  and  off 
moments  are  filled  with  reminiscences  and  anecdotes.  Miss  Starke 
has  the  leading  role  in  "Love's  Blindness,"  Carmel  Myers  is  in 
"1  oto,"  and  Bessie  Love  has  been  signed  for  the  coveted  name . 
role  in  "Lovey  Mary." 


1076 


Motion     P  i  c  t  it  r  c     N  c  w  s 


A     typical    character    study     of    a 

rising   young   actor    -Big   Boy.    star 

of  the  Educational  Juvenile  come- 

dies    in    a   pensive    moment. 


Hoot    Gibson,    Universal    Western 

star,  as  a  West  Point  cadet  of  the 

70s    in    "The    Flaming    Frontier." 

the    I  niversal    special    production 

opening    soon. 


Syd  Chaplin  and  Patsy  Ruth  Miller 

find  a  barrel  of  fun   in    "01    What 

a   Nurse!"    (Warner   Bros.)   hiding 

from   the  cameraman. 


Greta  Garbo,  the  beautiful  Swedish  star  appearing  in  "Ibanez*  Torrent,"" 
the  Cosmopolitan   production  for   Metro-Goldtvyn-Mayer,  and   the   musi- 
cians  who   aided  her   on   the  set    in   interpreting  the   emotions   of   a   fiery 
Spanish    opera   singer. 


D  CUT-RATE  ACTING 

URING  the  casting  of  "  I  he  Flaming  Frontier"  at  Universal 
City,  Fred  Schuessler,  casting  director,  was  approached  by  an  old 
time  actor  of  the  Shaksperian  school,  who  offered  his  services  at 
$50  per  diem.  "Sorry,"  said  Schuessler,  "but  an  Indian  role  at 
$25  is  the  best  I  can  offer."  The  thespian  was  indignant,  "My 
price,  sir,"  he  retorted,  "is  $50.  I  cannot  play  an  Indian  for  $25, 
but  I  will  consent  to  appear  as  a  half-breed  at  that  figure."  He 
got  the  job. 

T  COMEDIANS  ENTERTAIN  AMPAS 
WO  stage  comedians  who  are  about  to  invade  the  screen 
world  were  guests  at  last  weeks  meeting  of  the  A.M. P. A., 
February  18th.  These  were  Lester  Allen  and  Eddie  Buzzell, 
well  known  Broadway  funsters,  and  both  entertained  the  assembled 
publicists  in  royal  fashion.  Joe  Moore,  champion  speed  skater, 
was  introduced  by  Paul  Perez.  President  Glen  Allvine  presided 
and  Jack  Kopstein  was  barker  for  the  day. 

F  ASTERISKS   OF  THE   WEEK 

OUR  pictures  were  selected  by  the  National  Board  of  Review 
this  week  for  special  mention,  one  feature  and  three  short  subjects. 
"Ben-Hur"  was  the  multiple  reel  attraction  to  receive  commenda- 
tion, while  the  short  subjects  were  "Madame  Mystery,"  the  Hal 
Roach-Pathe  comedy  with  Theda  Bara,  Pathe  Review  No.  1 0, 
and  "Moving  Day,"  one  of  the  excellent  Helen  and  Warren 
comedies   being  produced   and   distributed   by    Fox   Films. 

BFOX  PUBLICIST  RETURNS 
E I  H  O'SHEA,  of  Fox  Films  publicity  department,  has 
returned  after  a  three  months'  leave  of  absence  in  Europe.  She 
sailed  on  a  Norwegian  freighter  for  Marseilles,  stopped  at 
Barcelona  and  spent  Christmas  in  Copenhagen  with  friends.  She 
returned  to  France  through  Germany  and  Belgium  and  spent  a 
month  in  Paris  before  crossing  to  England,  from  where  she  re- 
turned home. 

O"  PRIDE  OF  OREGON  "  DIES 
NE  of  the  finest  horses  of  screendom,  "Pride  of  Oregon," 
the  prize  stallion  presented  to  Hoot  Gibson  by  the  citizens  of 
Pendleton,  Ore.,  died  from  pneumonia  last  week.  He  was  a 
beautiful  specimen  of  the  dappled  palomina,  with  white  mane  and 
tail.  He  appeared  in  many  pictures  with  Hoot,  and  the  actor  feels 
the  loss  of  the  intelligent  and  affectionate  animal  keenly. 


H 


Ring  Lardner.  whose  "You   Know 

Me,  AT'  stories  have   been  bought 

for    the   screen    by  Stern  Brothers. 

'International  I\ewsreel   Photo.) 


i  ola  d'Avril,  one  of  the  Christie 
beauties  appeairng  in  comedies 
for  Educational,  wearing  the  new 
"ball-and-chain"  engagement  em- 
blem. 


Harley    Knoles,    who    is    both    di- 
rector   and    author    of    Al    Licht- 
man's  first  production  for  Universal' 
release.   "Oh,    Baby!" 


March     6,    1926 


1077 


New  Theatre  Plans  Continue  Lively 

Kansas  Circuit  Contemplated;  New  Houses    Announced    for    San    Diego 
and  Chicago;   Fox  to  Enter  San  Francisco 


THERE  was  no  sign  of  abatement  this 
week  in  announcement  of  plans  for 
new  theatre  construction  throughout 
the  country,  both  from  the  circuit  operators 
and  from  independent  groups.  Practically 
all  parts  of  the  country  figured  in  these  va- 
rious announcements,  and  nearly  all  of  the 
projected  theatres  will  be  of  large  seating 
capacity  and  elaborate  appointment-:. 

Famous  Players  Canadian  Corp.,  Ltd.,  has 
officially  announced  its  decision  to  erect  a 
large  new  theatre  of  the  Capitol  Theatre  type 
in  Saskatoon,  Sask.,  the  work  of  construction 
to  start  in  the  early  spring.  Famous  Players 
already  has  the  Daylight  Theatre  at  Saska- 
toon, of  which  F.  Miley  is  the  manager.  The 
corporation  has  large  theatres  at  Begin  a  and 
Moose  Jaw  in  the  Province  of  Saskatchewan. 
This  province  is  now  bounding  ahead  as  a 
result  of  bountiful  crops. 

About  thirty  theatres  will  be  included  in 
a  new  chain  circuit  which  is  in  the  process 
of  organization  in  Kansas  City.  The  circuit 
is  being  established  by  a  syndicate  headed  by 
Archie  Josephson.  The  theatres  will  be  yper- 
ated  as  combination  houses,  showing  motion 
pictures  and  vaudeville. 

The  syndicate  already  has  under  control 
the  Gillham,  Penn  Valley  and  Lincoln  Thea- 
tres of  Kansas  City,  the  Main  Street  in  Lex- 
ington, Mo.,  and  the  Grand  in  Mexico,  Mo. 
This  week  a  3-story  building  in  Pittsburg, 
Kas.,  was  placed  under  option  to  be  rebuilt 
into  a  large  theatre.  Locations  also  have 
been  selected  in  Trenton,  Mo.,  and  Clinton, 
Mo.,  with  deals  pending  on  many  other  thea- 
tres. The  business  will  operate  as  the 
Josephson  Amusement  Company  and  the 
Josephson-Finklestein  Circuit.  These  officers 
have  been  elected :  Archie  Josephson,  presi- 
dent; Rube  Finklestein,  vice-president  and 
general  manager;  Reuben  Josephson,  secre- 
tary and  treasurer:  Francis  E.  Ritter,  audi- 
tor; Leonard  Uhlman,  general  counselor; 
Moe  Epstein,  second  vice-president;  Herman 
S.  Gould,  director  of  publicity  and  presenta- 
tions. 

Two  more  large  first  run  theatres  are  plan- 
ned for  Western  Missouri.  In  Springfield 
the  steel  work  of  a  $400,000  house  already 
has  begun  and  the  theatre  is  expected  to  be 
completed  in  September.     The  owner  of  the 


Salt  Lake  to  Have  New 
Film    Exchange 

NEGOTIATIONS  which  will  mean 
a  $200,000  film  exchange  build- 
ing in  Salt  Lake  City  to  house  all 
of  the  film  distributors  of  the  inter- 
mountain  section,  are  about  to  be  con- 
summated, according  to  well-founded 
rumor.  The  deal  has  progressed  to  the 
extent  that  twelve  of  the  big  distributors 
have  already  signed  leases  in  the  build- 
ing, which  is  expected  to  be  ready  for 
occupancy  on  June  1st. 

The  plans  of  the  building  have  been 
proposed  by  Woolley  and  Evans,  archi- 
tects, and  bids  have  been  called  for.  It 
will  be  a  one-story  structure  in  the  vicin- 
ity of  First  South  and  Second  East 
streets,  and  will  be  erected  on  a  scale 
commensurate  with  the  growing  impor- 
tance of  film  distribution  in  this  area. 


144-Ton  Truss  Placed  in 
Paramount  Building 

THE  giant  144-ton  steel  truss,  heavi- 
est of  the  eight  huge  steel  beams 
which  will  span  the  auditorium  of 
the  new  Paramount  Theatre  building, 
being  erected  at  43rd  and  44th  streets  and 
Broadway,  New  York,  was  hoisted  into 
place  last  Monday.  Police  stopped  traf- 
fic in  43rd  and  44th  streets  while  the  der- 
ricks lifted  the  great  truss  to  its  place 
115  feet  above  the  street. 


house,  to  be  built  by  out-of-town  interests, 
has  not  been  announced  by  Wingo  &  Wingo, 
Springfield  attorneys  representing  the  owner. 
The  house  will  seat  about  2,200,  it  is  said, 
and  show  only  the  best  first-run  pictures.  In 
Joplin,  Mo.,  a  site  has  been  obtained  by 
Monette,  Mo.,  interests  for  the  erection  of  a 
2,500-seat  theatre  to  cost  $500,000.  Work  on 
the  theatre  will  start  March  1. 

George  Tearney,  Carl  E.  Meeks,  C.  J. 
O'Brien  and  M.  E.  Newman  are  among  those 
interested  in  the  recently  formed  M.  T.  &  O. 
Corporation,  which,  it  is  reported,  is  contem- 
plating building  several  large  theatres  in  Chi- 
cago and  vicinity,  the  first  of  which  will 
probably  be  a  house  in  McKinley  Park. 

Walter  Schroeder,  local  realty  and  hotel 
operator,  has  been  named  pi-esident  of  the 
newly  formed  New  Capital  Investment  Co., 
which  will  built  a  theater  costing:  $1,000,000 
at  Madison,  Wis.  The  Saxe  enterprises  will 
take  over  the  house  on  a  lease. 

Tentative  plans  for  a  new  theatre  for 
North  American  Theaters,  Inc.,  were  made 
known  when  a  group,  including  Harry  C. 
Arthur,  Frank  R.  Wilson,  and  Howard  P. 
Ingles  stopped  at  Bakersfield,  Calif.,  re- 
cently. 

Ascher  Bros,  chain  of  15  theatres  will  be 
enlarged  to  17  next  month  when  the  High- 
land and  Colony  open  in  Chicago. 

According  to  announcement  from  A.  C. 
Blnmenthal,  real  estate  operator  of  San 
Francisco,  William  Fox  in  conjunction  with 
A.  P.  Giannini,  president  of  the  Capitol 
Company,  a  subsidiary  of  the  Bancitaly 
Corporation,  plans  to  erect  a  5,000-seat  the- 
atre on  Market  Street,  to  be  known  as  The 
Capitol. 

Fox  also  recently  acquired  a  lease  on  a 
block  of  property  across  Market  Street, 
which  is  separate  from  the  theatre  trans- 
action. 

San  Diego  is  to  have  two  new  theatres  to 
cost  $1,000,000,  according  to  report. 

One  is  said  to  be  a  Sid  Grauman  house, 
at  Second,  Third  and  A  Sts.  The  other 
house  is  to  be  sponsored  by  either  the  Junior 
Orpheum  or  Loew  interests. 

The  Jefferson  Hotel  Bldg.,  Syracuse,  N. 
Y.,  has  been  sold  to  Marcus  Loew  for  $1,600,- 
000.  The  hotel  will  be  demolished  and  a 
ten-story  theatre  building  erected  on  the  site. 

The  N.  Y.  Times  reports  the  visit  of  Her- 
bert L.  Stern,  president  of  B.  and  K.  to 
Mexico  City  for  the  purpose  of  extending 
his  company's  interests  in  that  field. 

The  Boro  Hall  theatre,  Court  St.,  Brook- 
lyn, operated  by  Samuel  Strassberg  and 
Morris   Goodman,   has    been    sold   to   Albert 


Goldberg  and  Frank  Koren,  former  oper- 
ators  m!'  the  New  Atlantic  Garden  on  the 
Bowery.  The  deal  was  consummated  through 
Berk  &  Moross. 

For  the  past  week  there  has  been  con- 
siderable talk  and  interest  around  Detroit 
concerning  the  rumor  that  Cohn  Theatrical 
Enterprises  would  take  over  the  C.  H.  Miles 
Circuit,  until  Lou  Cohn  stated  that,  this 
rumor  was  absolutely  unfounded.  Where 
the  rumor  started  is  unknown. 

Persistent  reports  are  in  circulation  to 
the  effect  that  negotiations  are  pending  be- 
tween the  Stanley  Company  of  America  and 
the  Wilmer  &  Vincent  Theatre  company 
for  the  purchase  of  the  Wilmer  &  Vincent 
interests  in  a  number  of  Pennsylvania  pic- 
ture theatres  that  are  now  owned  jointly 
by  the  two  companies.  C.  Floyd  Hopkins, 
head  of  the  Wilmer  &  Vincent  interests  in 
Harrisburg  and  Reading,  Pa.,  said  he  had 
heard  the  report  but  that  he  had  no  informa- 
tion on  the  subject.  Wilmer  &  Vincent 
operate  six  theatres  in  Harrisburg  and  three 
of  these,  the  Victoria,  the  Grand  and  the 
Capital,  arc  partly  owned  by  the  Stanley 
Company. 

The  Grand  and  the  Capital  are  neighbor- 
hood theatres,  and  the  Victoria  is  a  large 
Market  street  theatre,  in  the  business  sec- 
tion of  the  city. 

Reports  from  Ohio  indicate  that  AVilliam 
James,  president  of  the  M .  P.  T.  O.  of 
Ohio  and  head  of  the  Ohio  Theatres  cor- 
poration, is  negotiating  for  the  purchase  of 
a  considerable  number  of  houses  throughout 
the  state,  both  first  and  second  run.  James 
denied  this  week  that  he  was  acting  as 
agent  for  any  outside  interests  in  the  matter. 


Butterfields     to    Open    New 
House   in   Michigan 

W.  S.  Butterfield's  new  Capitol  Theatre  at 
Owesso,  Michigan,  is  rapidly  Hearing  comple- 
tion, and  will  open  its  doors  on  Thursday, 
March  fourth  at  seven  P.  M.  Harry  Easton, 
formerly  manager  of  the  Blackstone  Theatre. 
South  Bend.  Indiana,  is  to  be  the  manager. 
The  house  will  play  a  combination  policy  of 
vaudeville  and  pictures. 

Vital     of     Canada     Not 
Affected 

THE  financial  difficulties  encount- 
ered in  New  York  by  Vital  Ex- 
changes, Inc.,  will  have  no  direct 
effect  upon  Vital  Exchanges  of  Canada, 
Limited,  which  is  a  separate  organiza- 
tion, according  to  R.  J.  Romney,  presi- 
dent and  general  manager  of  the  Cana- 
dian company  whose  head  office  is  at 
St.  John,  N.  B.  Canadian  Vital  has 
offices  at  four  Canadian  cities  and  the 
respective  branch  managers  are  as  fol- 
lows: St.  John,  R.  J.  Romney;  Toronto, 
William  Melody;  Montreal,  James  A. 
Kirkpatrick,  and  Winnipeg,  I.  H.  Allen. 
Canadian  Vital  recently  announced  the 
release  of  six  James  Oliver  Curwood 
features,  as  well  as  various  specials  in- 
cluding "My  Neighbor's  Wife";  "The 
Red  Kimono";  "1001  Arabian  Nights" 
and  others. 


1078 


Motion     Picture     News 


Consolidated  Independent  Distribution  is 
Rumored;  Columbia  Denies  Combine 

AN   unconfirmed  rumor  gained   circulation  this  week  to  the   effect 
that  several  independent  organizations  were    to    merge    the    dis- 
tribution of  their  production  into  one  chain  of  exchanges.     Com- 
panies mentioned  in  the  reports  from  the  Coast  were  Chadwick,  Banner 
and  Columbia,  with  others  hinted  at. 

Jack  Cohn,  treasurer  of  Columbia,  promptly  and  specifically  denied 
that  that  company  would  enter  into  any  such  merger.  "Columbia  is 
able  to  stand  alone  on  the  merits  of  its  own  productions,"  he  stated. 
"No  mergers  for  us." 

The  New  York  offices  of  other  companies  mentioned  were  without 
information  on  the  subject,  and  it  appeared  that  the  plan,  if  authentic, 
was  confined  to  negotiations  on  the  West  Coast  at  the  present  time. 
It  was  admitted,  however,  that  such  a  move  was  not  altogether  un- 
likely, and  was  more  or  less  "in  the  air." 


Test  K.  C.  Arbitration  Board 

By-Laws  of  Organization  Said  to  Conflict 
With  the  Laws  of  the  State  of  Missouri 


THERE  appears  to  be  a  much  rat- 
tled skeleton  in  the  proverbial  closet 
of  the  Joint  Board  of  Arbitration  at 
Kansas  City.  In  fact  the  entire  founda- 
tion and  by-laws  upon  which  the  board  is 
based  may  be  swept  aside  as  the  result  of  a 
test  case  now  in  progress. 

Should  the  by-laws  of  the  board  and  the 
state  laws  of  Missouri  conflict,  and  there 
appears  to  be  little  doubt  of  it,  what  would 
the  effect  on  joint  boards  of  other  cities  be, 
as  well  as  past  decisions  handed  down  by 
the  Kansas  City  board?  That  is  a  much 
debated  question  along  Kansas  City's  film 
row  today. 

Several  days  ago,  W.  O.  Burkey,  man- 
ager of  the  Admiral  theatre,  Kansas  City 
suburban  house,  had  an  arbitration  case 
pending    against     him,    the    plaintiff    being 

Pari unt.   Incidentally  Mr.  Burkey  had  a 

$15,000  damage  suit  pending  against  Moe 
Levy,  Fox  branch  manager  and  a  member 
oi  the  board.  Burkey  challenged  the  right 
of  Levj  iu  sil  I'll  the  board  in  hearing  his 
case,  contending  Levj  could  not  do  so  with- 
out being  prejudiced.  Burkey  also  chal 
lenged  the  right  of  Joe  Levy,  Warner  Bros., 
branch  manager  and  a  member  of  the  board, 
on   the   grounds  thai    the  latter  was  preju- 

i  llrnl. 

Both   of    the    board    members    refused    to 
porarily    refrain    from    sitting    on    the 
■I    during  the  case.     As   a    result    Bur- 
key employed  an  attorne3   and  the  case  was 
taken  to  the  Jackson  County  Court  of  Ap- 
peals.    It  was  contended  h>    Burkey's  coun- 
sel thai   the  arbitration  board  was  illegal   in 
that  its   by-laws   conflicted    with    state   laws 
pertaining   to   the  right    of  the  defensi 
challenge   jurors    or   persons   who   sil    in   a 
ease     to    be    arbitrated.       The     arbitration 
board's   by  laws   provide  for  uo  challenges. 
.    the   ca  taken   to   the   courl    oi 

appeal-  the  term  of   Mete   Levy  on   the   In 
has    expired,    but    Joe    Levj     reman 

II    is    understood    thai    the    Haw    in    the 
board's  bj  laws  was  discovered    everal  dai 

and  that  the  discovery  was  responsible 
for  the  provision  for  challenges,  which  was 
included  in  the  new  proposed  uniform  con- 
tract,  or  standard  exhibition  contract.  It 
probably  will  be  a   week  or  inure  before  a 


definite  decision  is  reached  in  the  Burkey- 
I 'a  rann  unit  case,  which  will  set  a  precedent 
in   the   Kansas   City  territory,   at  least. 


Creditors  Storm   Hearing   of 
Bankrupt 

An  array  of  creditors  bent  upon  a  thor- 
ough investigation  that  would  "get  at  the 
bottom  of  things"  fired  an  avalanche  of 
questions  at  the  one  representative  of  En- 
terprise Distributing  Corporation,  bank- 
rupt, who  showed  up  at  the  call  of  Judge 
Harry  Dodd,  referee,  on  Thursday,  Feb- 
ruary 18,  for  the  "purpose  of  examining 
bankrupt,  allowing  claims,  selecting  Trus- 
tee," et  cetera 

The  usual  quiet  formality  that  character- 
izes such  an  examination  did  not  prevail  at 
this  hearing.  Six  attorneys,  representing 
creditors  in  Atlanta  and  New  York,  had 
gone  far  enough  into  the  case  prior  to  the 
hearing  to  feel  that  the  occasion  called  for 
i  igid  investigation. 

The  most  significant  evidence  brought  out 
al  the  hearing — and  the  evidence  was  de- 
veloped from  testimony  of  .John  W.  Quil- 
lian  vice  president  of  the  bankrupt  companj 
miller  oath  is  that  the  stockholders  of  En- 
terprise Distributing  Corporation,  Jenkins 
Securities  Corporation  and  Enterprise  Film 
Corporation   are   practically   identical. 


Sunday  Closing  Breaks  Out 
in  Colorado 

The  Sunday  closing  question  has  again 
broken  out  in  two  Colorado  cities.  The  ques- 
tion will  play  an  important  part  in  the  com- 
ing  April  election  in  Arvada,  Colo.  Because 
of  an  existing  "blue  law"  on  the  statute 
books  of  the  state  and  an  objection  on  the 
part  of  certain  citizens  of  Arvada  against 
Sunday  shows  the  exhibitor  R.  A.  Pruess  has 
closed  the  theatre. 

In  Golden,  Colo.,  the  city  council  recently 
'led  that  an  existing  city  ordinance 
passed  in  1879  which  prohibited  amusements 
on  Sunday  did  not  apply  to  a  motion  pic- 
ture theatre  so  M.  W.  MeFarland  re-opened 
his  theatre  on  Sunday.  Now  a  citizen  lias 
filed  a  charge  against  MeFarland  because  of 
operating  on  Sunday.  The  action  of  the 
Districl  Attorney  under  the  state  law  will  be 
awaited  with  interest  as  there  is  no  doubt 
but  that  a  majority  of  the  citizens  of  Golden 
desire  Sunday  shows. 


John      F.      Sheridan,      Film 
Pioneer  Passes  Away 

Deputy  Sheriff  John  F.  Sheridan,  58,  a 
pioneer  in  providing  adequate  facilities  and 
promoting  popular  priced  motion  picture 
nouses  at  Manchester.  Conn.,  did  at  his  home 
there   this    week,    following  a    period  of  ill 

health. 

For  a  number  of  years  police  chief  and 
a  selectman,  be  had  largely  devoted  himseli 
during    rei  enl    years    to    duties    as    depul  \ 

h. 'i  iff  and  proprietor  of  the  I  lotel  Sheridan. 

Ill-  identification  \\  ith  the  motion  picture 

industry  in    former  years  was  largely  in    the 

providing  of  modern  housing  facilities,  lea\ 
ing  actual  direction  of  the  houses  to  a  man 

ager.      His  widow    and   two  sons    survive. 


Seattle,      Portland      Owners 
Discuss  Joining 

Several  Seattle  showmen  and  also  several 
exhibitors  of  the  Washington  territory  _  in 
general  visited  Portland  last  week,  during 
the  discussion  of  whether  the  exhibitors  of 
the  two  Northwest  states  should  unite  in  an 
all-Northwest  body. 

Frank  Edwards  of  the  Winter  Garden, 
H.  W.  Bruen  of  the  Arabian  and  William 
Hartford  were  the  Seattle  members  in  the 
party,  and  other  Washington  exhibitors  who 
made  the  trip  were  L.  A.  Drinkwine  of 
Tacoma,  president  of  the  M.  P.  T.  0.  W.; 
Xed  Edris  of  Tacoma ;  Frank  Graham  of 
Centralia;   and   F.   W.   Graham  of   Shelton. 

Michigan     Exhibitors     Hold 
Quarterly  Meeting 

The  Quarterly  Get-together  Convention 
of  the  M.  P.  T.O.  of  Michigan,  which  was 
held  last  week  at  the  Wolverine  Hotel, 
brought  approximately  200  exhibitors  from 
all  parts  of  Michigan.  Speakers  were 
H.  M.  Ri'chey,  general  manager  of  the  M. 
P.  T.  O.  of  Michigan:  Dave  I'allryman, 
secretary  of  Film  Board  of  Trade;  Judge 
Murphy  of  Detroit,  and  Edgar  Guest. 
America's  own  poet.  Entertainment  was 
also  provided,  and  everyone  had  a  fine 
time. 


Wilkes  -  Barre     Amusement 
Company    Chartered 

A  charter  was  granted  February  21,  to  the 
Fernbrook  Park  Amusement  Company,  of 
Wilkes-Baxre,  permitting  il  to  operate  and 
sell  "all  manner  of  amusement  devices."  It 
is  capitalized  at  $5,000,  of  which  $500  is 
paid  in  and  the  par  value  of  shares  is  slop. 
Oscar  Boughner  is  treasurer.  The  incorpo- 
rators are  Mr.  Boughner,  and  Gerwin  W. 
Adair,  oi  Vh'ginia  Terrace,  and  Hugh  J. 
McKane,  Wilkes-BaiTe. 


Clara      Beranger      Adapting 
Hobart      Production 

Clara  Beranger  is  adapting  "Three  Nights 
o\  Don  Juan,"  for  Henry  Hobart  produc- 
tions to  be  released  by  Associated  First  Na- 
tional.     It    is  a    translation    from   the   Hun- 


M arch     0,     1926 


1079 


West  Coast  Stock  to  Hoyt  Syndicate 

Sol  Lessees  Interest  in  Theatre  Circuit  to  Pass  to  Group  of  Franchise 
Holders  and   First   National  Executives 


SOL  LESSER'S  holdings  in  West  Coast 
Theatres,  Inc.,  amounting  to  about  30 
per  cent,  of  the  stock  in  that  corpora- 
tion, are  to  be  purchased  by  the  Richard 
F.  Hoyt  Syndicate,  composed  of  men  promi- 
nent in  First  National  and  banking  interests 
connected  with  that  company,  according  to 
information  from  various  sources  this  week. 

The  syndicate  includes  Hoyt,  a  junior 
member  of  Hayden,  Stone  &  Co.,  of  New 
York,  which  is  financially  interested  in  First 
National,  and  Robert  Lieber,  Richard  A. 
Rowland,  Moe  Mark,  the  Fabians,  the 
Skouras  brothers  and  the  Gore  brothers, 
according  to  stories. 

About  35  per  cent,  of  the  West  Coast 
stock  is  owned  by  Fox,  leaving  approxi- 
mately two-thirds  in  the  hands  of  First  Na- 
tional interests.  The  Gore  brothers  will 
manage  the  entire  circuit  for  these  interests 
and  the  expansion  planned  will  bring  the 
chain  up  to  some  250  houses. 

Abe  Gore  and  Sol  Lesser  have  been  in 
New  York  City  for  some  eight  weeks  in 
negotiations  with  banking  interests  relative 
to  new  financing  for  West  Coast.  Gore  re- 
turned to  the  Coast  this  week,  leaving  power 
■of  attorney.  Final  consummation  of  the 
<leal  will  be  made  in  Los  Angeles. 


New  England  Committee 
Chairmen    Named 

HENRY  P.  SCULLY,  president  of 
the  New  England  Film  Board  of 
Trade,  has  appointed  the  follow- 
ing committee  chairmen  and  these  chair- 
men, in  conference  with  President 
Scully,  will  name  the  other  members  of 
the  committees: 

Joint  Board  of  Arbitration,  G.  J. 
Schaefer  of  Famous  Players-Lasky 
Corp.;  Acting  Chairman  of  Board  of 
Arbitration,  M.  E.  Morey,  American 
Feature  Film  Co.;  Chairman  Legislative 
committee,  H.  F.  Campbell  of  the  Fox 
Film  Corporation;  Chairman  Trans- 
portation committee,  John  Scully  of 
Educational  Films,  Inc.;  Chairman  Ex- 
ecutive committee,  T.  Spry  of  First  Na- 
tional   Pictures    of    New    England,    Inc. 


Lesser,  in  a  statement  to  the  press  several 
weeks  ago,  admitted  that  he  was  in  the  East 
in  connection  with  a  financial  reorganiza- 
tion looking  to  further  expansion  of  West 
Coast,  which  now  embraces  169  theatres,  but 
that  did  not  know  precisely  what  form  this 
would  take.     He  also  stated  that  offers  had 


been  made  to  buy  his  interesl  in  the  circuit 
outright. 

Finances  have  been  offered  him.  it:  de- 
veloped at  that  time,  for  the  development 
of  an  Eastern  circuit  similar  in  nature  and 
policy  to  Wesi  Coast,  but  be  did  not  feel 
that  the  sum  mentioned  was  in  any  way 
adequate  for  such  an  undertaking,  the  fi- 
nancial needs  of  which  would  be  enormous. 

Lesser  recently  disposed  of  the  screen 
rights  to  "The  Winning  of  Barbara  Worth" 
at  a  record  figure  to  Samuel  Goldwyn,  al- 
though he  had  made  unusually  elaborate 
plans  for  its  production.  The  two  deals 
thus  leave  Lesser  free  to  form  any  future 
connections  desired,  and  speculation  has 
been  rife  as  to  his  plans. 

The  report  that  he  had  gone  to  Atlantic 
City  with  Aadolph  Zukor  this  week  gave 
rise  to  rumors  that  Lesser  would  join  the 
Paramount  production  forces,  and  others 
that  he  would  become  identified  with  the 
Publix  organization,  but  there  was  appar- 
ently little  basis  in  fact  for  these  assertions. 

The  deal  by  which  the  Hoyt  syndicate 
takes  over  the  Lesser  holdings,  against 
spirited  bidding  from  other  sources,  may 
be  taken  to  indicate  a  firm  intention  to  keep 
First  National  solidly  organized  along  its 
present  lines. 


Pommer  Sees  New  American  Attitude 

Former    Ufa    Chief,    Here    for    Negotiations,   Says  Co-operation 
Will   Replace   One-Sided   European   Relations 


THE  American  film  indusry  is  rapidly 
reaching  a  new  viewpoint  in  the  mat- 
ter of  foreign  trade  relations,  in  the 
opinion  of  Erich  Pommer,  who  recently  re- 
signed as  a  director  of  the  Ufa  of  Germany. 
and  who  has  been  in  New  York  for  the  pasl 
two  weeks  negotiating  important  details  in 
connection  with  his  future  plans. 

"A  lasting  foreign  trade  cannot  be  built 
up  on  the  principle  of  taking  all  and  giving 
nothing,"  he  says.  "For  many  years,  Ameri- 
can companies  accepted  all  the  revenue  they 
could  extract  from  Europe  without  a  thought 
of  any  return,  and  without  thought  as  to 
ible  future  results  of  such  a  policy. 

"One  such  result  is  the  German  Kontin- 
!*ent  law,  restricting  imports  into  Germany 
on  the  basis  of  one  to  one.  Austria,- when 
I  left,  had  decided  upon  a  Kontingent  of 
four  or  five  to  one.  Hungary  has  a  twenty 
to  one  ratio. 

"France,  I  am  confident,  will  shortly  im- 
a  law  placing  a  tax  upon  every  metre 
of  film  imported  into  that  country,  the  rev- 
enue to  be  used  as  a  government  subsidy  to 
French  producers.  The  method  of  allocat- 
ing this  money  has  not  been  arrived  at  and 
is  likely  to  prove  rather  difficult  and  unsatis- 
factory. 

"The  various  measures  proposed  in  Eng- 
land are  too  well  known  to  need  repetition. 
Other  European  nations,  too,  are  consider- 
ing plans  to  protect  their  own  film  indus- 
tries. 

"Had  the  American  industry,  in  past 
years,  shown  a  greater  inclination  to  co-oper- 
.ate  with  these  various  countries,  such  laws 


Seider  Suffers  Breakdown 
Woodhull   in   Post 

DUE  to  the  strain  of  overwork  dur- 
ing the  negotiations  on  the  Stand- 
ard Contract,  and  other  matters 
before  the  organization,  Joseph  M. 
Seider,  business  manager  of  the  M.  P. 
T.  O.  A.,  suffered  a  nervous  breakdown 
last  week  and  was  ordered  to  Atlantic 
City  by   his  physicians  to  recuperate. 

R.  F.  Woodhull,  national  president, 
will  handle  the  duties  of  business  man- 
ager in  Seider's  absence,  aided  by  Julian 
Brylawski  of  Washington.  It  is  hoped 
that  Seider  will  be  able  to  return  to  his 
desk  next  week. 


too  much  product  in  Europe.  Each  com- 
pany's entire  program  has  been  forced  onto 
the  market  indiscriminately,  where  a  smaller 
group  of  selected  pictures,  each  suitable  for 
European  tastes,  would  have  grossed  more 
money  than  the  greater  number,  and  at  the 
same  time  would  have  built  an  unsur- 
passable reputation  for  the  company  which 
thus  showed  only  its  very  best  productions." 
Pommer  returns  to  Europe  on  Saturday 
of  this  week,  and  will  probably  be  able  to 
announce  his  future  plans  before  sailing.  He 
hopes,  in  future,  to  be  able  to  devote  more 
attention  and  time  to  individual  productions, 
rather  than  a  large  program  of  less  worthy 
pictures. 


would  not  now  be  necessary  nor  would 
they  be  considered. 

"Meanwhile,  I  find  American  companies 
realizing  more  and  more  that  the  way  to  in- 
sure future  profits  is  to  give  as  well  as  take. 
They  realize  that  a  country  cannot  be  drained 
dry  and  still  continue  to  yield  revenue,  and 
that  eaeli  nation  is  entitled  to  co-operation 
which  will  keep  its  own  national  prod  net  ion 
alive. 

"Only  the  unusual  American  productions 
— those  with  some  element  of  bigness  or  nov- 
elty— are  succeeding  largely  in  Europe  today. 
Mediocre  attractions,  as  in  America,  fail.  The 
individual  attraction  is  the  tiling,  and  the 
machine-made  picture  will  soon  have  no 
I  dace  in  Europe. 

"American  companies  have  tried  to   place 


Blunt  Still  Represents  Brazil 
Company 

Henrique  Blunt,  American  representative 
i  i  ompanhia  Brazil  Cinematographica,  in 
New  York,  emphatically  denies  rumor-  cur- 
rent that  he  is  no  longer  connected  with 
South  American  Company.  He  announces 
that  Francisco  Serrador,  president  of  the  or- 
ganization, is  expected  in  New  York  in 
March,  at  which  time  they  will  discu>-  plans 
and  a  program  for  the  future. 

According  to  Blunt,  ('ompanhia  Brazil 
Cinematographica,  whose  headquarters  are  in 
Rio  de  JaneriOj  Brazil,  has  opened  in  that 
city  three  new  first  run  houses  in  the  past 
siv  months.  They  are  the  Capitol.  Gloria 
and  Imperio.  The  Odeon,  a  replica  of  the 
New  York  Capitol,  with  2,500  seats  is  sched- 
uled i"  be  completed  in  April. 


1080 


Motion     Picture     News 


F.  B.  O.  Month  Will  Be  Celebrated  in  March 
With  Good  Business  Prospects 

FB.  O.  enters  upon  its  annual  yearly  sales  celebration  in  March,  which  will 
be  known  as  F.  B.  O.  Month.  According  to  Colvin  W.  Brown,  vice-presi- 
•  dent,  the  company  during  that  month  will  enjoy  the  most  excellent  busi- 
ness in  the  history  of  the  organization. 

Discussing  the  celebration  Brown  said:  "It  is  perhaps  due  more  to  the  general 
excellence  of  the  current  product  this  year,  rather  than  any  intensive  sales  cam- 
paign that  F.  B.  O.  offerings  are  lodged  in  more  first  run  houses  during  March 
than  ever  before." 

The  following  list  of  productions  figure  prominently  for  the  month: 

"When  Love  Grows  Cold"  with  Natacha  Rambova  (Mrs.  Rudolph  Valentino), 
"The  Keeper  of  the  Bees,"  a  film  version  of  Gene  Stratton  Porter's  novel;  "The 
Midnight  Flyer,"  Arthur  Guy  Empey's  romance  of  the  thundering  rail;  "The  Last 
Edition,"  Emory  Johnson's  newspaper  drama;  "Queen  o'  Diamonds,"  Evelyn 
Brent's  starring  vehicle;  "Flaming  Waters,"  a  drama  of  the  oil  fields;  "The  Night 
Patrol,"  starring  Richard  Talmadge;  "The  King  of  the  Turf,"  a  narrative  of  the 
race-track;  "The  Tough  Guy,"  starring  Fred  Thomson,  and  his  mount,  Silver 
King. 

Among  the  short  subjects  which  will  make  their  screen  bow  in  March  are 
the  first  of  the  new  Fighting  Hearts  Series.  The  series  is  by  Sam  Hellman,  the 
Saturday  Evening  Post  humorist,  and  stars  Alberta  Vaughn.  Other  "shorts" 
released  during  March  are  two  Bray  Cartoons,  "A  Beauty  Parlor,"  which  is  a 
Standard  Fat  Men  Comedy,  and  "A  Fraternity  Mix-up,"  a  Blue  Ribbon  Comedy 
starring  Alice   Ardell,  both  from  the  Joe   Rock  Studios. 


Sheehan  Returns  to  West  Coast 

Will    Assign    Casts    and    Directors    for    Fox 
Specials;  to  Remain  Until  Schedule  is  Completed 


AFTFK  a  period  of  live  weeks  spenl  ai 
the  home  office,  Winfield  R.  Sheehan, 
vice-president  and  general  manager  of 
Fox  Films,  started  hack  for  the  coast  last 
week  where  lie  will  proceed  with  the  casting 
of  the  productions  making  up  the  Fox  pro- 
gram for  the  next  season,  remaining  until 
the  completion  of  the  schedule. 

Sheehan  has  mapped  oul   what   is  said  to 
be  the  mosl  ambitious  program  in  the  historj 


of  Fox  Films,  due  to  the  purchase  of  a  great 
number  of  outstanding  stage  successes  and 
fiction  works,  the  engaging  of  several  suc- 
cessful directors  and  the  placing  under  long 
and  short  term  contracts  of  several  noted 
artists. 

Sheehan  will  start  with  the  casting  of 
••What  Price  Glory,"  and  the  assignments 
ijf  directors  and  players  in  "The  Music  Mas- 
ter,"  -The  Auctioneer,"  "The  Return  of 
Peter"  and  other  Belasco  plays.  •'Seventh 
Heaven,*'  the  John  Golden  unit  production, 
the  several  plays  purchased  from  Sam  H. 
Harris,  the  Selwyns,  "Is  Zat  So,"  "One  In- 
creasing Purpose,"  A.  S.  M.  Hutchinson's 
latest  novel,  and  upwards  of  thirty  other 
productions,  lie  plans  to  have  production 
activities  at  their  peak  by  the  time  the  an- 
nual Fox  convention  is  held  in  Los  Angeles 
in   April. 


Henry  Trinz  Passes  Away  at 
Hot  Springs 

Henry  Trinz.  brother  of  .Joseph,  Samuel 
and  Aaron  Trinz,  died  at  Hot  Springs, 
Arkansas,  and  his  remains  were  brought  to 
Chicago  for  burial,  the  services  being  held 
mi  February  22nd  with  many  film  men  in 
attendance. 

Trinz  had  been  active  a-  a  theatre  owner 
nnil  manager  tor  many  years  and  at  one 
time  was  president  of  the  Wisconsin  Divi- 
sion hi  the  Motion  Picture  Exhibitors 
League.  Of  recent  years  lie  was  interested 
in  Chicago  theatres,  including  the  .Madison 
Square  and  Windsor. 


Winfield    R.    Sheehan,    vice-president    and    general    man- 
ager   of    Fox     Films,    who    has    returned    to    the    West 
Coast. 


New    Theatre    Company    is 
Chartered  in  Maine 

Mcl'hee  &  Fernandez,  Inc.  has  been  incor- 
porated at  Old  Town.  Me.,  to  operate  mo- 
tion picture  theatres,  with  capita]  of  $10,000. 
W.  E.  Mcl'hee  and  L.  M.  M.  l'hee  of  Bangor 

and    <>.    B.    Fernandez    of    Old    Town    are   the 
director-. 


Bandits    Loot     Three     New 
York    City    Theatres 

Three  motion  pictures  theatres  in  ( heater 
New  York  were  the  victims  of  daring  rob- 
beries  this  week.  The  houses  robbed  were 
the  Cosmo,  170  Fast  lllith  street;  the  Flat- 
hush  Theatre,  Flathu-li,  and  the  Culver,  at 
Gravesend  and  Eighteenth  avenue-.  Ilrook- 
lyn.    The  raids  took  place  last  Tuesday. 

It  was  reported  that  $15,000,  said  to  be 
the  receipts  of  a  chain  of  houses,  was  taken 
by  gunmen  who  entered  the  Cosmo  about 
noontime  with  pistols  drawn.  Three  men 
overpowered  the  night  watchman  at  the 
Flatbush  Theatre  and  made  off  with  >8,000 
after  forcing  the  -ate.  Making  a  forced 
entrance  through  a  side  door  of  the  Culver 
theatre,  the  robbers  broke  open  the  office 
safe  and  made  a  -uccessful  tretawav  with 
-1.IHI0. 


Exhibitor  Robbed.  Bound  to 
Bandstand 

C.  L.  Pendell,  owner  of  the  picture  house 
at  Fairfield,  111.,  was  kidnapped  and  robbed 
by  two  bandits  the  night  of  February  13. 
They  took  $150.     Pendell  told  the  police  at 

Mount  Vernon,  111.,  that  the  bandits  ab- 
ducted him  about  11  p.  m..  robbed  him  of 
bis  money,  blindfolded  him  and  they  took 
him  to  Mount  Vernon  in  an  automobile.  He 
was  tied  to  the  bandstand  in  the  public  park 
at  Mount  Vernon. 


Secretary     of     Film     Boards 
Visits  Southeast 

Dorothy  Kenney.  national  secretary  of  the 
Film  Boards  of  Trade,  spent  several  days  in 
Atlanta  last  week  where  she  met  with  mem- 
bers of  the  local  Board  to  discuss  the  various 
problems  incident  to  the  efficient  functioning 
of  that  group.  Mi--  Kenney  wa-  the  prin- 
cipal speaker  at  a  special  called  meeting  of 
the  Atlanta  Film  Hoard  of  Trade  on  Tues 
dav. 


Elmer    Pearson    Returns    to 
New   York  From   South 

Elmer  Pearson,  vice-president  ami  gen- 
eral manager  of  Pathe,  ha-  returned  to  his 
office  in  New  York  following  a  visit  of 
several   weeks  at    Pinehurst,   X.   C. 


First       National       Calls 
Spring    Sessions 

THREE  Spring  conventions  have 
been  scheduled  by  First  National 
to  bring  together  branch  execu- 
tives and  salesmen  from  all  parts  of  the 
United  States  and  Canada.  The  eastern 
contingent  will  meet  in  New  York  April 
26th.  The  Southern  District,  most  of 
Canada  and  the  middle  west  representa- 
tives will  gather  at  Chicago  April  30th. 
and  the  West  Coast  and  Rockies 
branches  will  assemble  at  Los  Angeles 
May  6th. 

The  meetings,  which  will  consider  im- 
portant sales  plans,  will  be  presided  over 
by  Samuel  Spring,  Secretary-Treasurer; 
Ned  Marin,  Western  Sales  Manager; 
Ned  E.  Depinet,  Southern  Sales  Man- 
ager, and  A.  W.  Smith,  Jr.,  Eastern 
Sales  Manager. 


March     6 ,     1926 


1081 


Blue  Law  Revival  in  Missouri  Seen 

Court    of   Appeals    Sustains    Conviction  for  Sunday  Operation; 
Laws  Dating  Back  to  1825  Held  Still  Valid 


EXHIBITORS  in  the  state  of  Missouri 
are  faced  by  one  of  the  most  serious 
Blue  Law  menaces  yet  to  present 
itself,  with  no  immediate  relief  in  sight. 
Sunday  laws  a  century  old  have  been  found 
on  the  statute  books  and  it  is  feared  that 
reformers  may  work  havoc  with  Sunday  ac- 
tivities pending  possible  repeal  next  year 
when  the  legislature  is  again  scheduled  to 
meet. 

It  has  been  discovered  that  the  Kansas 
City  Court  of  Appeals  which  on  December 
7  handed  down  a  decision  upholding  the 
conviction  of  Jack  Kennedy,  a  motion  pic- 
ture theatre  owner  of  Howard  County,  held 
that  under  previous  Missouri  Supreme 
Court  decisions  "it  must  be  held  that  the 
operation  of  a  picture  show,  selling  tickets, 
and  requesting  and  permitting  persons  under 
the  management  thereof  to  operate  a  picture 
machine  and  piano  do  not  constitute  such 
household  offices  of  daily  necessity  as  the 
statute  contemplates.  In  this  view  of  the 
ease  we  can  hold  the  judgment  of  the  trial 
court  was  proper." 

Kennedy  had  been  fined  $25  and  costs  for 
violating  Section  3596  of  the  Revised 
Statutes  of  1919.     The  section  reads: 

"Every  person  who  shall  either  labor  him- 
self, or  compel  or  permit  his  apprentice,  or 
servant,  or  any  other  person  under  his 
charge  or  control,  to  labor  or  perform  any 
work  other  than  the  household  offices  of 
daily  necessity  or  charity,  or  who  shall  be 
guilty  of  hunting  game  or  shooting  on  the 
first  day  of  the  week,  commonly  called  Sun- 
day, shall  be  deemed  guilty  of  a  misde- 
meanor, and  shall  be  fined  not  exceeding 
$50." 

This  section  is  re-inforced  by  a  long  list 
of  Missouri  Supreme  Court  decisions  hold- 
ing the  law  constitutional  and  with  the  new 
interpretation  by  the  Kansas  City  Court  of 
Appeals  places  in  the  hands  of  the  reformers 
a  club  with  which  to  inflict  their  views  on 
all  of  Missouri.  They  hope  to  close  all  the- 
atre, baseball  and  other  amusement  parks, 
dance  halls,  soft  drink  parlors,  newstands, 
tire  repair  shops,  gasoline  filling  stations.  In 
fact  everything  but  the  churches. 


Harry  Durant  Asks  for 
Reinstatement 

HARRY  R.  DURANT,  once 
prominently  identified  with 
Famous  Players  and  other  mo- 
tion picture  interests  in  New  York  and 
elsewhere,  father  of  the  now-famous 
film  tax  statute  enacted  by  the  Con- 
necticut legislature  at  its  last  session, 
has  filed  application  in  the  superior 
court  at  Waterbury,  for  reinstatement 
as  a  member  of  the  bar  of  that  state. 
He  was  disbarred  as  a  practicing  attor- 
ney in  1907  for  claimed  encouragement 
of  a  witness  in  a  divorce  action,  with 
which  he  was  identified  as  counsel,  to 
commit  perjury.  He  appealed  to  the 
supreme  court,  which  upheld  the  dis- 
barment decision  of  the  superior  court 
judge. 

Hearing  on  application  for  reinstate- 
ment is  scheduled  to  be  heard  by  Su- 
perior Court  Judge  Alfred  C.  Baldwin 
at  Waterbury  March  4. 


Jake   Wells    Will    Fight 
Virginia   Tax 

JAKE  WELLS  of  the  Administrative 
Committee  of  the  M.P.T.O.A.  has 
been  delegated  by  the  National  or- 
ganization and  his  own  Virginia  state 
unit  to  campaign  against  a  threatened 
new  tax  measure  which  is  contemplated 
in  Virginia.  The  bill  provides  that  on 
and  after  July  1st  of  this  year  ten  per- 
cent levy  on  all  admissions  to  motion 
pictures  and  legitimate  houses  in  Vir- 
ginia would  become  effective. 

Wells  will  appear  personally  against 
this  measure  which  has  already  been 
referred  to  the  Committee  on  Finance. 
This  body  will  report  the  recommenda- 
tions back  to  the  General  Assembly  of 
Virginia  in  the  near  future.  -— 


Under  a  strict  interpretation  of  the  law 
not  even  street  cars,  trains  or  motor  buses 
could  operate. 

Lawyers  agree  that  the  only  way  Missouri 
can  extricate  itself  is  to  repeal  the  law. 

The  Missouri  legislature  does  not  meet 
until   January,   1927. 

While  it  is  probable  that  no  serious  at- 
tempt will  be  made  in  Kansas  City  or  St. 
Louis  to  inflict  the  effects  of  this  measure  on 
the  people  until  the  reformers  take  legal 
steps  to  force  the  police  to  act,  it  is  certain 
that  in  hundreds  of  the  smaller  towns  of  the 
state  the  blue  law  advocates  will  shut  things 
down  tight  on  Sunday. 

The  first  Missouri  blue  laws  were  passed 
in  1825  and  have  been  lying  dormant  on  the 
statute  books  since.  Now,  however,  the  Kan- 
sas City  Court  of  Appeals  has  given  carte 
blanc  to  the  reformers  to  go  full  speed 
ahead. 

As  the  legislative  term  of  Kansas  ap- 
proaches, adverse  amendments  and  legisla- 
tion looms  darkly,  thereby  making  the  an- 
nual convention  of  the  M.  P.  T.  O.  Kansas- 
Missouri,  to  be  held  early  in  April,  the  place 
being  virtually  determined  as  Joplrn,  Mo., 
as  an  ultra  important  gathering.  While 
Governor  Baker  of  Missouri  was  forced 
through  wide-spread  opposition  to  withdraw 
his  proposed  10  per  cent  amusement  tax 
recently,  it  generally  is  conceded  that  he  will 
offer  a  revised  measure  for  theatre  taxation, 
the  monev  to  go  to  state  school  funds. 

The  Committee  on  Public  Morals  now 
being  organized  in  St.  Louis,  Mo.,  will  con- 
fine its  immediate  efforts  to  "a  campaign 
against  such  salacious  publications  as  maga- 
zines, postal  cards,  pamphlets  and  posters, 
the  direct  result  of  which  is  to  coiTupt  the 
mind  of  the  reader,"  if  the  recommendations 
of  its  committee  of  nine  appointed  to  de- 
termine the  scope  of  the  organization's  op- 
erations are  carried  out.  The  group  meets 
February  26  to  perfect  final  organization. 

At  a  recent  meeting  in  Columbus  of  the 
Ohio  Pastors'  Association,  the  subject  of 
operating  picture  shows  was  discussed  under 
the  heading:  "Is  Any  Change  in  the  Ohio 
laws  regulating  Sunday  amusements  desir- 
able?" Under  this  main  question  followed 
discussions  on  "whether  the  church  is  respon- 
sible for  popular  amusements,"  and  "what 


can  the  Ohio  council  of  churches  do  to  se- 
cure better  law  enforcement." 

The  sentiment  of  Ihe  majority  of  those 
present  at  the  convention  was  against  any 
change  in  the  present  law  regulating  the 
showing  of  motion  pictures  on  Sunday,  ac- 
cording to  Rev.  Ferdinand  Q.  Blanchard, 
pastor  of  the  Euclid  Avenue  Congregational 
Church  of  Cleveland,  and  chairman  of  the 
Moral  Welfare  committee  of  the  association. 

The  spring  elections  will  decide  whether 
Bertha,  Minn.,  is  to  continue  as  a  Sunday 
show  town.  Petitions  are  now  being  cir- 
culated to  close  the  theaters  there. 


Englert   Theatre,   Iowa  City 
Destroyed  by  Fire 

The  Englert  theatre  at  Iowa  City,  one  of 
the  string  of  houses  owned  by  A.  H.  Blank, 
of  Des  Moines,  burned  on  February  13.  The 
building  was  a  complete  wreck  and  only  a 
mass  of  charred  timbers  and  twisted  metal 
remain.  The  loss  is  estimated  at  over 
$125,000. 

An  investigation  made  by  the  Fire  Chief, 
J.  J.  Clark,  to  determine  the  origin  of  the 
fire  brought  little  result  for  the  interior  of 
the  building  was  so  completely  destroyed  as 
to  make  it  very  doubtful  whether  any  one 
could  decide  what  caused  the  fire.  It  is  be- 
lieved that  the  blaze  started  in  the  loft  above 
the  theatre  stage  and  that  defective  wiring 
was  the  probable  start  of  the  blaze.  It  is 
estimated  that  insurance  will  cover  $80,000 
or  more  of  the  loss  in  the  fire. 

Although  plans  are  still  indefinite,  assur- 
ance was  extended  by  representatives  .of  the 
A.  H.  Blank  interests,  which  were  associated 
in  the  ownership  of  the  Englert.  and  of  Mrs. 
James  J.  Hanlon,  owner  of  the  building, 
that  a  new  theatre  will  be  erected  here  on  a 
more  pretentious  scale  than  that  of  the 
burned   structure. 


German  Public  Interested  by 
Ufa  Loan 

The  recent  Ufa  Agreement  with  several 
American  linn.-,  states  a  recent  Department 
of  Commerce  news  release,  whereby,  accord- 
ing to  press  statements,  the  Ufa  Company 
has  received  a  15  million  mark  ten  year  loan 
from  these,  has  more  than  ever  attracted 
public  attention  to  the  film  industry  in  Ger- 
many. Despite  this  fact  the  excessively  spar- 
ing manner  of  granting  credit  by  German  fi- 
nancial groups  to  the  film  industry  in  gen- 
eral is  of  interest. 

The  "Lichtbildbuehne,"  one  of  the  most 
prominent  German  film  trade  magazines, 
published  an  article  in  a  recent  issue  in 
which  it  was  stated  that  the  film  industry 
belongs  to  that  class  of  German  industries 
receiving  the  lowest  amount  of  credit  as  com- 
pared to  its 'working  capital.  For  example 
— whereas  in  the  mining  industry  32.4  per 
cent,  in  the  iron  and  steel  industry  26.2 
per  cent,  and  in  the  textile  industry  39.3 
per  cent  of  the  working  capital  is  covered 
by  credits,  only  0.6  per  cent  of  the  working 
capital  of  the  German  film  industry  is 
covered  by  credits. 


1082 


Motion     Picture     News 


Intensive  Copyright  Campaign  DefunctPk^ePHlu^ided  by 


Reports  Indicate 
Appeals  Made  by 


WHAT   Business  Manaj  ph  M. 

Seider  describes  as  one  of  t lie  most 
asive  legislative  campaigns  the 
Motion  Picture  Theatre  Owners  of  Am 
has  ever  inaugurated  has  been  dire 
against  the  proposed  amendments  to  the 
Copyright  Law  during  the  past  two  months. 
Because  these  amendments  would  greatly 
cnlai  cope  oi    power  of  the  Amei 

of  Authors,  Composers  and  Pub 
lishers  and  would  permit  them  to  practically 
have  free  reign  in  the  dictation  of  a  levy 
on  taxable  music,  theatre  owners  of  the 
country  through  the  Official  Bulletin  oJ 
Motion  Picture  Theatre  Owners  of  America 
were  firsl  urged  to  voice  their  opinions  to 
their  Congressional  and  Senatorial  repre- 
sentatives. 

Ii'i'l'uits  in  the  last  five  issues  of  the  Of- 
licial  Bulletin  indicate  that  theatre  owners 
have  not  only  expressed  their  verbal  dissent 


Effectiveness  of 
Theatre  Owners 

have  interviewed,  and  communicated 
with,  the  law  makers  at  Washington,  D.  C. 
Rep]  the  national  legislators  reveal 

that  the  theatre  owners  are  helping  greatly 
to  clarify  the  congress  i      I  u  point  on  the 

American   .Society's  attitude. 

One   of   the   lii  hi   this   campaign 

was   the   .  I    the    Administrative   Com- 

mittee of  the  National  Exhibitor  body  to  re- 
tain the  services  of  Fulton  Brylawski,  a  well- 
known  attornej  of  Washington,  D.  C.  and  a 
specialist  in  copyright  matters.  After  an 
exhaustive  study  of  the  proposed  documents, 
Mr.  Brylawski,  in  a  communication  to  the 
Official  Bulletin,  declared  to  the  the 
owners  of  America  that  so  astutely  compiled 
were  these  amendments  that  the  whistling  of 
more  than  four  bars  of  a  copyrighted  tune 
in  public  would  make  the  whistler  liable  for 
taxation. 


'U'  Shows  $1,925,506  Earnings 

1925    Net   Equal   to    $6.18    a   Share   on 
Common— 1924  Profits  Were  $1,785,011 


THE  consolidated  income  account  of 
Universal  Pictures  Co.,  Inc.,  for  the 
year  ended  November  7,  1925,  shows 
net  profits  of  $1,925,506  after  taxes  and 
charges.  This  is  equivalent  after  allowing 
for  first  and  second  preferred  dividend  re- 
quirements to  $6.18  a  share  earned  on  out- 
standing 250,000  shares  of  no  par  common 
stock.  The  net  income  for  the  previous  year 
was  $1,785,011  or  $5.62  a  share. 

The  expansion  of  the  production  program, 
announced  by  Universal  early  in  1925,  sub- 
stantially  doubling  the  previous  output  of 
feature  pictures  and  short  reel  productions, 
is  reflected  in  the  balance  sheet  by  an  in- 
crease in  inventory  from  $6,057,920  in  1924 
to  $8,030,7(59  last  year. 

Further  evidence  of  recent  expansion  of 
the  company's  activities  is  the  establishment 
of  Universal  Chain  Theatres  (  orp.,  a  subsi- 
diary, organized  to  operate  theatres  in  all 
part-  of  the  country,  and  the  recently  con- 
cluded agreement  with  Ufa  of  Germany, 
whereby  Universal  will  have  the  privilege  of 
releasing  ten  films  each  year  in  Ufa's  chain 
of  houses  in  Germany.  In  addition,  Universal 
product  will  be  marketed  as  formerly  in  all 


other  German  distributing  centers.  Concur- 
rently with  the  announcement  of  the  agree- 
ment with  Ufa,  Universal  announced  an  ar- 
rangement with  Metro-Gold wyn  and  Famous 
Players  whereby  nine  Universal  productions 
will  be  given  first  run  showings  in  Broadway 
houses  operated  by  these  companies. 


Sunday  Closing  Bill  Hearing 
in  Washington 

Reformers  and  liberals  will  clash  on  the 
question  of  Sunday  closing  in  the  District 
of  Columbia  on  March  4.  On  that  date  the 
judiciary  subcommittee  of  the  House  Dis- 
trict of  Cohunhia  Committee  will  hold  a  pub- 
lic hearing  on  the  hill  introduced  by  Repre- 
sentative Lankford  of  Georgia,  which  lias  for 
its  object  the  closing  on  Sunday  of  all  mo- 
tion picture  and  other  theatres  ami  places  of 
public  amusement. 

This  i-  the  first  measure  of  the  sort  to 
come  before  the  committee  this  session. 


Yegg  Given  "Oakley"  is 
"Pinched"  in  House 

MISS  PRISCILLA  NEWCOMB, 
ticket  seller  at  the  Central 
Square  Theatre,  Cambridge, 
Mass.,  calmly  faced  a  hold-up  artist 
when  he  appeared  at  the  box  office 
Thursday,  produced  a  gun  and  de- 
manded the  cash.  The  girl  treated  the 
matter  as  a  joke,  jollied  him  and  finally 
passed  out  a  ticket  to  the  show,  telling 
him  to  go  inside  and  enjoy  himself.  As 
soon  as  he  entered  the  theatre,  the  girl 
notified  the  police,  then  went  into  the 
theatre  and  pointed  him  out  to  an  officer, 
who  placed  him  under  arrest.  Police 
seized  a  revolver  from  his  person  when 
they  arrested  him. 


Celia    Lynn    Changes    Name 
to  Lucille 

Celia  Lynn,  featured  member  of  the  cast 
appearing  in  "Ballots  and  Bullets,"  a  Max 

Graf  comedy  released  through  1  '.it  ho  has 
decided  to  change  her  name  to  Lucille  Lynn, 
(he  name  under  whu-h  she  was  christened. 
she  will  hi'  exploited  under  the  new  name 
in  future  productions. 


Cleveland    Carlyon    Theatre 
Opens    Doors 

The  new  Carlyon  Theatre  in  Cleveland 
opened  it--  doors  Thursday,  Pebruarj  L8tb 
despite  Inclement  weather.  A  capacity  audi- 
ence was  on  hand  for  the  opening  perform 
ance  and  marvelled  at  the  decorations  and 
hit  ings. 


Five  thousand  certificate  holders  of  the 
Union  Home  Builders  of  St.  Louis,  Mo., 
per  cent  housing  trust  which  failed  a 
few  years  ago,  will  receive  a  total  dividend 
of  $41  1,886  or  40  per  cent  on  their  $1,037,216 
in  claims  within  the  next  few   weeks. 

Receivers  for  the  housing  trust  have  taken 

over  a  motion  picture  theatre  in  Baltimore, 

land,  and  a  resort   in  -Mi-souri 

and  both  have   proven  protitable  under  the 

new  management. 


Motion    Pictures    Figure    in 
Memorial  Plea 

For  the  first  time  in  the  state's  history, 
motion  picture-  were  used  at  a  hearing  be- 
the  Massachusetts  Legislative  committee 
Military  Affair.-.  They  were  used  in  sup- 
port of  the  hill  of  Slater  1.  Washburn  of 
Worcester  who  advocates  a  memorial  to  the 
World  War  Veterans. 


Death    Calls    Friend    of    St. 
Louis  Exhibitors 

St.  Louis  film  men  lost  a  warm  friend 
when  death  claimed  W.  K.  Matthews,  edi- 
torial director  of  the  St.  Louis  Times  on 
February  12th.  During  his  regime  the 
Times  aided  in  many  big  motion  picture 
publicity  campaigns. 


St. 


Louis      Gem      Theatre 
Building   Burns 

The  Gem  Theatre  Building.  14  South 
Sixth  street,  St.  Louis,  was  damaged  by  a 
fire  which  started  in  the  headquarters  of  the 
Waiters  Union  on  the  third  floor.  The  Gem 
Theatre  was  damaged  by  smoke  and  water. 
The  loss  to  the  building  and  contents  was 
placed  at  $9,000. 


Utica  Gaiety  Planning  Shorts 
Program 

The  Gaiety  Theatre  m  1'tica  is  planning 
to  use  a  program  of  short  subjects  in  the 
near  future  and  "Sim"  Allen  is  paving  the 
way  for  the  same  through  considerable  ex- 
ploitation. 


Ask  Discontinuance  of  School 
Showings 

Discontinuance  of  film  showings  in  Minne- 
apolis public  schools  has  been  asked  h\  the 
Minneapolis  operators'  union.  It  is  declared 
that  inflammable  films  are  used  and  that  they 
are   handled  by  non-union  operator-. 


Youngstown    is    Threatened 
by  Blue  Laws 

Foungstown  is  being  threatened  with  an 
attack  of  the  long  arm  of  the  Blue  Laws. 
It  is  reported  that  the  council  there  is  to 
force  a  vote  on  the  matter  of  closing  up  all 
the  stores  and  all   the  theatre-  .mi   Sunday. 


Troy  Junior  Movies  are  Still 
Popular 

About  fifteen  hundred  boys  and  girls  were 
on  hand  at  the  Troj  Theatre  on  Washing- 
ton's  birthday  for  the  Junior  Movies  which 
were  given  under  auspices  ol  the  Parent- 
Teachers'  association. 


March     6 ,     1926 


1083 


Novel  Plans  Formed  for  Convention 

Los  Angeles  is  Mapping  Pretentious  and  Diversified  Program  for 
M.  P.  T.  O.  A.  Gathering  in  June 


ONE  of  the  most  pretentious  and  di- 
versified programs  of  entertainment 
ever  offered  convention  visitors  will 
be  that  devised  for  the  two  thousand  or  more 
persons  who  will  attend  the  next  national 
convention  of  the  Motion  Picture  Theatre 
Owners  of  America,  which  is  to  be  held  in 
Los  Angeles  June  1,  2,  3,  4  and  5  next. 

It  may  be  termed  a  million-dollar  blow- 
out, for  all  of  the  studios,  including  the  stars 
and  the  executive  departments  of  the  pro- 
duction division  of  the  industry,  are  getting 
together  to  give  delegates  and  guests  of  the 
convention  the  most  enjoyable  and  memor- 
able time  they  have  ever  had. 

In  addition  to  a  trip  to  Catalina  Island, 
trips  to  the  seaside,  bathing  parties,  dances, 
private  entertainments  and  other  social  func- 
tions, herewith  is  a  brief  review  of  the  pro- 
gram that  has  been  somewhat  definitely  ar- 
ranged by  the  entertainment  committee,  of 
which  Glenn  Harper,  secretary  of  the  Cali- 
fornia Division  of  the  Motion  Picture  The- 
atre Owners  of  America,  is  chairman: 

Tuesday,  June  1 — Gala  night  at  the  Me- 
tro-Goldwyn-Mayer  studios  in  Culver  City, 
at  which  all  of  the  stars  of  this  production 
unit  will  appear  as  hostesses  and  hosts  in  a 
feature  program,  the  details  of  which  are 
now  being  worked  out. 

Wednesday,  June  2 — Universal  Night,  to 
be  held  at  the  extensive  plant  of  that  or- 
ganization at  Universal  City.  It  has  been 
tentatively  arranged  to  put  on  a  series  of 


Boifeuillet    for    Georgia 
Public    Service   Comm. 

GOVERNOR  WALKER,  of  Geor- 
gia has  appointed  Colonel  John  T. 
Boifeuillet  to  fill  the  vacancy  on 
the  Public  Service  Commission  caused 
by  the  death  of  Paul  Trammeli.  Boi- 
feuilet  is  a  native  of  Macon  and  has 
served  in  the  Georgia  House  of  Rep- 
resentatives and  on  the  railroad  com- 
mission. He  was  attached  to  the  Amer- 
ican Embassy  at  London  for  two  years 
during  the  world  war. 

On  the  rare  occasions  when  Colonel 
Boifeuillet  has  departed  from  his  usual 
policy  of  writing  special  articles  of  his- 
torical or  political  interest  he  has  turned 
his  talents  to  questions  of  vital  impor- 
tance to  the  motion  pictures,  showing 
an  appreciation  of  their  scope,  power 
and  constructive  influence  unusual  in  a 
layman.  For  this  he  is  accounted  one 
of  the  industry's  staunchest  friends,  and 
the  film  fraternity  of  Atlanta  and  all 
Georgia  rejoice  in  the  Governor's  action. 


stellar  boxing  matches,  and  also  to  feature 
Reginald  Denny  and  other  stars  in  the 
squared  circle  in  fighting  togs. 

Thursday,  June  3 — DeMille  Night,  to  be 
featured  by  a  banquet  served  on  the  spa- 
cious lawn  in  front  of  the  colonial  studio 


building  fronting  on  Washington  boulevard 
at  Culver  City.  All  of  the  DeMille  stars 
will  act  as  hostesses  and  hosts  at-  the  ban- 
quet, and  after  the  lawn  fete  there  will  be 
a  grand  ball  on  one  of  the  large  stages  of 
the  lot. 

Friday,  June  4 — Paramount  Night,  which 
will  be  held  on  the  ranch  property  of  this 
establishment  and  will  be  feaured  by  the 
shooting  of  a  great  mob  scene  in  one  of  the 
large  productions,  all  of  the  convention  vis- 
itors participating  as  actors.  A  barbecue 
banquet  will  be  served  on  the  lot  and  each 
guest  will  be  given  a  copy,  or  film,  of  that 
part  of  the  picture  in  which  the  visitors 
appear. 

Saturday,  May  5 — Warner  Brothers  Night 
— which  will  be  a  big  radio  frolic  extending 
through  the  entire  evening,  and  during  which 
the  guests  will  be  permitted  to  broadcast  so 
that  their  friends  throughout  the  country  can 
hear  their  voices.  There  will  be  a  general 
carnival  in  the  Warner  studios,  including 
dances  and  other  entertainment  features. 

These  are  but  the  high  lights  of  the  pro- 
gram. Los  Angeles,  appreciating  the  oppor- 
tunity that  presents  itself  of  making  a  last- 
ing impression  upon  the  exhibitors  of  the 
country,  is  bending  every  effort  to  put  on  a 
show  that  will  really  do  the  industry  proud. 
The  Chamber  of  Commerce,  city,  county  and 
state  officials,  civic  and  social  organizations 
and  leading  citizens  are  giving  generous  as- 
sistance. 


No  Exhibitors  at  Freiberg  Hearing 

Bill   to  Admit  Unaccompanied   Children    in    New   York    Attacked 
by  Reformers;   Passage  Considered  Unlikely 


APPARENTLY  motion  picture  exhibi- 
tors in  New  York  state  are  taking 
very  little  interest  in  the  outcome  of 
the  Freiberg  bill  introduced  in  the  New  York 
State  Legislature  on  February  2,  and  on 
which  a  public  hearing  was  held  before  the 
cities  committee  on  Tuesday  afternoon  of 
this  week.  The  bill  would  amend  the  general 
municipal  law  of  New  York  state  to  the  end 
that  the  governing  bodies  of  cities,  towns 
or  villages  could  enact  an  ordinance  which 
would  allow  unaccompanied  children  between 
ten  and  sixteen  years  of  age,  to  be  admitted 
to  motion  picture  theatres  between  2  and  6 
o'clock  on  Saturdays  and  legal  holidays, 
Sundays  excepted.  The  bill  further  pro- 
vides that  all  children,  however,  must  be 
out  of  the  theatre  by  six  o'clock  and  further  r 
more  that  the  pictures  shown  must  have  been 
specially  selected  and  bear  the  words  "for 
family  use."  The  bill  does  not  apply  to 
New  York  city. 

Not  a  single  exhibitor  put  in  an  appear- 
ance at  the  hearing  although  Valentine  E. 
O'Grady,  a  Buffalo  lawyer,  was  present  and 
stated  that  he  appeared  for  the  motion  pic- 
ture exhibitors  outside  of  New  York  city. 
Mr.  O'Grady  was  the  only  one  speaking  in 
support  of  the  bill  and  his  contention  was 
that  the  measure  had  been  backed  by  the 
Federation  of  Women's   Clubs  and  similar 


organization,   who   believe  that  it  possesses 
much  of  merit. 

On  the  other  hand  the  opposition  was 
strongly  reinforced  by  a  number  of  re- 
formers from  various  parts  of  the  state, 
including  Nathaniel  J.  Walker,  of  Albany, 
who  is  connected  with  the  society  for  the 
Prevention  of  Cruelty  to  Children;  Ernest 
K.  Coulter  of  New  York  city,  associated 
with  the  same  organization;  Philip  J.  Sny- 
der, manager  of  the  society's  branch  in  the 
Bronx;  Rev.  0.  R.  Miller,  of  the  New  York 
Civic  League,  and  Eugene  Johnson,  also  of 
the  same  organization. 

The  chief  contention  of  those  opposing 
the  bill  was  that  its  passage  and  enactment 
into  law  would  be  but  the  entering  wedge 
of  a  movement  that  would  serve  to  wipe  out 
the  existing  law  as  it  now  relates  to  these 
children,  and  which  is  declared  to  have  been 
found  to  be  beneficial.  Practically  all  of 
those  speaking  against  the  bill  were  em- 
phatic in  their  declaration  that  the  parents 
and  not  the  exhibitor  should  have  the  say  as 
to  when  their  children  should  attend  the 
motion  picture  theatres. 

The  possibility  of  the  New  York  State 
Motion  Picture  Commission  being  abolished, 
also  became  a  factor  used  by  the  opposition 
to  the  Freiberg  bill.  It  was  pointed  out  that 
if  the  commission  was  abolished  that  there 
would    be    no   agency   in    New   York   state 


authorized  or  empowered  to  select  pictures 
suitable  for  children. 

The  Freiberg  bill  contains  a  provision  to 
the  effect  that  unaccompanied  children  are 
to  be  segregated  and  in  charge  of  a  matron. 
Those  opposing  the  measure  declared  that 
segregation  was  not  feasible,  as  there  would 
be  danger  of  stampede  in  case  of  fire.  When 
Mr.  Walker  addressed  the  committee  he 
cited  a  number  of  cities  an  counties  in  the 
state  in  which  the  S.  P.  C.  C.  is  located  and 
which  had  gone  on  record  as  opposing  the 
bill. 

Colonel  Coulter's  opposition  was  based  on 
the  declaration  that  the  bill  would  break 
down  parental  control  and  that  there  would 
be  necessarily  an  inadequate  supervision  of 
the  children  by  any  matron.  Rev.  0.  R. 
Miller,  who  has  opposed  many  motion  pic- 
ture bills  in  the  past,  asserted  that  the  only 
ones  interested  in  the  Freiberg  bill  were 
those  who  sought  to  have  its  passage  brought 
about  in  order  that  their  theatre  earnings 
might  become  all  the  larger  through  the 
admission  of  unaccompanied  children. 

Whether  the  bill  will  be  reported  out  of 
committee  or  not  is  a  question.  It  should 
be  borne  in  mind  that  the  introducer  of  the 
bill  is  the  chairman  of  the  committee  and  it 
is  hardly  likely  that  the  committee  will  vote 
to  pigeon-hole  its  chairman's  bill.  Its  pas- 
sage, however,  on  the  floor  of  the  legislature 
can  hardly  be  expected. 


1084 


Storm  Due  on  Commission  Bill 

N.  Y.  Legislators  Differ  on  Placing 
of  Body  Under  State  Department 


A  STORM  threatens  to  break  over  the 
New  Fork  State  Motion  Picture  Com- 
mission during  the  nc\i  few  days,  fol- 
lowing the  report  of  the  Hughes  reorganiza- 
tion commission,  which  is  expected  to  recom- 
mend the  placing  of  the  commission  with  the 
Sinte  Education  department.  Former  As- 
semblyman  Walter  F.  Clayton,  introducer 
of  the  original  bill  which  brought  about  mo- 
tion  picture  censorship  in  New  York  state, 
<loes  not  like  the  idea  of  placing  the  com- 
mission  under  a  state  department  and  at- 
tempted to  so  inform  Mr.  Hughes  and  his 
associates  last.  week. 

When  denied  the  privilege,  Mr.  Clayton 
retorted  by  saying  that  he  would  carry  the 
fight  to  the  legislature,  and  would  oppose 
anj  hill  offered  by  the  Hughes  committee 
which  would  in  any  way  change  the  status 
of  the  censorship  commission.  The  Hughes 
committee  has  been  authorized  to  draft  a 
program  of  consolidation  which  will  bring 
logether  something  more   than    100   depart- 


ment- and  commissions  into  twenty-one 
departments. 

In  the  meantime,  nothing  is  being  heard 
relative  to  the  possible  passage  of  the  bills 
abolishing  the  commission,  which  have  al- 
ready been  introduced  and  referred  to  a  com- 
mittee. There  is  not  as  much  interest  being 
shown  this  year  at  Albany,  on  the  question 
of  censorship  as  in  other  years.  When  the 
first  attempt  was  made  back  in  1922  to 
abolish  the  commission,  there  was  much  talk 
and  considerable  action,  including  a  hearing 
that  packed  the  Senate  Chamber  to  its  doors. 
As  the  years  have  passed  the  wrangles  over 
censorship  have  become  less  and  less,  and 
it  now  looks  as  though  the  attempt  to  abolish 
the  commission  this  year  will  really  cause 
no  great  amount  of  excitement  or  furore. 

If  the  commission  continues,  as  it  now 
seems  probable,  it  will  undoubtedly  be  given 
a  berth  in  the  State  Education  department, 
becoming  a  bureau  with  a  single  head. 


Independent  Exchanges  Listed 


L    M.    P.    A.    Compilation    Shows    No 
Falling  Off  in  Number  During  Past  Year 


rT 


!  HERE  has  been  no  falling  off  in  the 
number    of    independent    exchanges 

J-  and  State  right  buyers  this  year,  as 
compared  with  a  year  ago,  according  to  a 
compilation  just  completed  by  Frederick  H. 
Elliott,  General  Manager  of  the  Independent 
Motion  Picture  Association  of  America  and 
which  is  now  being  prepared  for  distribution 
among  the  members  of  the  organization. 

There  were  254  independent  exchanges  and 
State  right  buyers  in  the  United  States  with 
the  beginning  of  1926,  operating  in  45  cities 
scattered  throughout  thirty-two  States  and 
the  District  of  Columbia.  Canada  has  fifteen 
exchanges  distributed  among  six  cities  mak- 
ing a  total  of  269  exchanges  in  both  coun- 
tries. 

Of  the  254  exchanges  in  the  United  States, 
the  Empire  State  heads  the  list  with  thirty- 
five  of  which  twenty-one  are  in  New  York 
City.  California  is  second,  with  twenty-six 
of  which  fourteen  are  located  in  Los  Angeles 
and  eleven  in  San  Francisco.    Pennsylvania 


F.  P.-L.  Sales  Conference 
in  Atlantic  City 

ARRANGEMENTS  have  been 
completed  for  the  annual  spring 
sales  conference  of  Famous- 
Players-Lasky  Corporation,  to  be  held 
at  the  Ambassador  Hotel,  Atlantic  City, 
from  March  23rd  to  27th,  inclusive. 
Heretofore,  it  has  been  the  policy  of 
the  company,  with  one  or  two  excep- 
tions, to  hold  district  sales  conferences, 
but  this  year  the  entire  sales  force,  num- 
bering more  than  700,  will  assemble 
from  all  over  the  United  States  at  At- 
lantic City.  The  1926-27  product  will  be 
tentatively  announced  at  that  time  and  a 
sales  policy  for  the  ensuing  year  will  be 
outlined. 


is  third,  with  twenty-five  of  which  fifteen  are 
located  in  Philadelphia  and  nine  in'  Pitts- 
burgh. Massachusetts  is  fourth,  with  four- 
teen, all  located  in  Boston.  There  are  eleven 
exchanges  in  Chicago,  while  Detroit  and  Min- 
neapolis have  nine  each  and  Oklahoma  City 
and  Milwaukee  have  eight  each.  Cleveland. 
St.  Louis,  Atlanta,  Indianapolis,  Kansas 
City,  Dallas  and  Washington,  D.  C,  have 
seven  exchanges  each. 


Motion    Picture    Stocks    Up 
in  St.  Louis 

St.  Louis  motion  picture  stocks  listed  on 
the  St.  Louis  Stock  Exchange  closed  on 
February  20th  as  follows:  St.  Louis 
Amusement  $55  asked.  Skouras  A.,  $49.50 
offered.  The  latter  stock  was  up  $1.50  a 
share,  while  St.  Louis  Amusement  Company 
remains  stationary. 


St.  Louis  Famous  Exchange 
is   Robbed 

The  safe  in  the  office  of  the  Famous 
Players  Lasky  exchange,  3721  Washington 
avenue,  St.  Louis,  was  blown  open  by  yegg- 
men  the  night  of  February  14.  About  $45 
was  taken. 


"Isle     of     Retribution"     in 
Production 

Director  James  Hogan  headed  a  party  of 
twenty  up  Mt.  Kaiser,  California,  to  film 
-now  "scenes  for  the  F.B.O.  production,  "The 
Isle  of  Retribution,"  from  the  nbvel  by 
Kdesmi  Marshall.  The  cast  includes  Lillian 
Rich,  Robert  Frazer,  Mildred  Harris  and 
Victor  McLaglen. 


Motto  n     P  i  c  /  u  r  e     X  e  w  s 

New    Theatre    Company    in 
Pittsburgh 

A  charter  of  incorporation  lias  been  is- 
sued at  the  Pennsylvania  State  Department, 
al  the  capitol  in  Harrisburg,  to  the  Rowland 
&  (  Hark  Theatres  Company,  Pittsburg.  The 
capita]  Murk  authorized  is  $5,000,  of  which 
$500  has  been  paid  in.  The  par  value  of 
shares  is  $100.  The  purpose  of  the  corpora- 
tion is  tn  "construct,  own,  lease,  manage  and 
operate  theatres."  The  treasurer  is  Paul 
('.  Weller,  State  Building,  Pittsburgh,  and 
the  other  incorporators  are  James  B.  Clark 
and  Paul  B.  Jones,  both  of  Pittsburgh. 


Exhibitor     Aid     Urged     for 
Censorship   Bill 

About  300  copies  of  the  bill  introduced 
in  the  New  York  state  Legislature,  calling 
for  the  abolishment  of  the  Motion  Picture 
i  lensorship  commission,  were  sent  out  of 
Albany  during  the  past  week,  to  exhibitors 
with  the  request  that  they  interest  them- 
selves in  the  measure  and  endorse  the  same 
with  a  letter  to  their  respective  senators  and 
assemblymen.  The  bills  were  sent  out  of  the 
headquarters  of  the  New  York  State  M.  P. 
T.  O. 


Strike     Acquires     Venice     in 
Nephi.    Utah 

Louis  Strike,  of  the  Star  and  Kmeina  the- 
atres, Salt  Lake  city,  has  returned  from  his 
trip  to  the  east,  and  has  left  for  Nephi, 
Utah,  to  take  over  the  Venice  Theatre  there. 
This  house  was  formerly  owned  by  Victor 
Foote  who  is  leaving  for  a  month's  vaca- 
tion in  Los  Angeles,  after  which  time  he  will 
open  up  a  drug  store  in  San  Diego.  Strike 
will  take  over  the  management  of  this  the- 
atre February  22nd. 


Church  Offered  $150,000  as 
Theatre    Site 

Trustees  of  the  First  Baptist  church  of 
Pittsfield,  Mass.  say  they  have  received  an 
offer  of  $150,000  for  the  church  and  land 
from  a  large  motion  picture  company  de- 
sirous of  building  a  theatre  on  the  site.  It  is 
understood  that  the  offer  came  from  New 
York.  The  church  has  not  acted  upon  the 
offer  although  it  is  known  that  the  church 
is  desirous  of  selling  the  property. 


Directors      Name      Reginald 
Barker  President 

The  Motion  Picture  Directors  Association 
has  elected  Reginald  Barker  president  to 
succeed  William  Beaudine.  Other  officers 
named  at  the  session  were  Henry  Otto,  as- 
sistant director;  Rupert  Julian,  technical 
director;  Francis  Powers,  secretary,  and 
Frank  Cooley,  treasurer. 


Sam    Bullock    Reported    111 
in  Cleveland 

Sam  Bullock,  former  field  representative 
of  the  M.  P.  T.  O.  of  Ohio  and  nationally 
known  for  his  constructive  work  among  ex- 
hibitor associations,  is  reported  to  be  seri- 
ously ill  at  his  home  in  Cleveland,  with  con- 
gestion of  the  lungs. 


{March     6,1      l 


Ronald 
"Beau 


Colman 
Geste" 


Heads 
Cast 


.'.•..-.ilj    C:  —  --- 


PARAMOUNT  has  engaged  Ron- 
ald Colman  for  the  role 
Michael,  the  title  character  in 
"Beau  Geste.'*  which  Herbert  Brenon 
will  produce  as  a 
special  for  next 
Fall  release.  The 
engagement  o  f 
Colman  is  by 
special  arrange- 
rr.er.:  with  Samuel 
Goldwyn.  Mary 
Brian  has  also 
been  awarded  a 
featured  role. 

With  the  select- 
ing of  the  popular 
young  mar.  ar.d 
Miss  Brian  the 
cast  of  ''Beau 
Geste  "  is  complete  with  the  exception 
of  several  minor  characters.  Those 
included  in  the  principal  roles  are 
Neil  Hamilton.  Ralph  Forbes.  Wallace 
Beery.  Norman  Trevor  and  Alice  Joyce. 
Director  Brenon  expects  to  start  shoot- 
ing within  a  week. 


Universal       Loans       Players 
and  Director 

Universal  has  loaned  Svend  Gade,  direc- 
tor,  and   Einar   Hanson.    Swedish 
E.    1£    Asher    for    Corinne    Griffith's    . 
picture.        Gade's    most    recent    pietm 
•Watch   Your   Wife",    with    Pat    O'Malley 
and  Virginia  Valli.     Hanson  is  playing 
first    American    role    opposite    Laura    La 
Plahte   in   Mel   Brown's   -The  Big   N  a 
Universal  has  also  loaned  Louise  Di 
Eamous  for  her  third  consecutive  pict 
''Padlock- 


Two    Added   to   Cast    For 
"Money  Talks" 

■rge  Kuwa.  Chinese  comedian,  and  I 
Earley    have    been    added    to    the 
"Money  Talks",  the  Rupert  Hughes  comedy 
which  Archie  Mayo  is  directing  for  Metro- 
Goldwyn-Mayer.     Previously  announced  in 
the  east  art-  Owen   Moore.  Claire  Win 

S    irks   and   Bert   Roach.      The   si 
was    adapted   to   the    screen    by    Fred   and 
Fannv  Hatton. 


Bunn      Joins      Sales      Force 
Of  Warners 

arence   Bunn.  until  recently  in   charge 
he    open    niarke: 
.  -nal.    has    been    engaged    by    Warner 
Brothers  and  for  the  present  will  do  special 

3  promotion  work  on      . 
and    Syd   Chaplin's   "Oh   Wha:    A    V    - 
which  is  hav     d  rn  premie. 

in   New  York  this  week. 


Jesse     Goldberg      Completes 
First  for  Tennek 

Jess  _    who  has  been  giving  n 

of  his  attention  recently  to  production,  is 
making  a  series  of  two  reel  comedies  fan 
Tennek     Film     C  starring     S 

Smith.       The    fir-  series         title  :. 

"North  of  6"j."  has  just  arrived  in  New 
V     kj  and  the  second  is  n  eduction. 


Prize  for   Suitable  Character 

S500    Award    for    Person    Suggesting 
Portraver  of  Theodore  Roosevelt  Role 


HERMANN  HAGED 
the  Roosevelt  Memor: 
:n     cooperation     with 
Famous     Players-Lasky     Corr  has 

offered  a  pr:  - "  who 

jle  char  play 

- 
production  or  ugh  Riders."    A  num- 

ber  of  applicants  for  the  role 
an  appearance,  including  many  well  k: 
screen  actors,  but  none  has  been  found 
able. 

It  is  the  desire  of  the  Paramou:.        _    .  - 
on  to  obtain  a  character  who  will 
•nly  in  the  minds  of  the  general  public, 
but  in  the  minds  of  the  Rough  Riders  them- 
selves, who  knew  him  intimately,  as  Roose- 
velt.   For  this  ret-  hoped  that  a  man 
can  be  obtained  whose  face  has  never  bed 
been   seen   on   the    screen.     Preferabl: 
should  have  some   experience   as   an   i 

-:bly  in  a  small  stock  company  or  ama- 
teur theatricals,  according  to  Hasedom. 
above  all.  he  must  be  familiar  i 

of  Roosevelt,  the  spirit  of  his  lit- 


- 

■ 
Roos-r 

- 
-  -  - 

-  '    -  sevell 

a  real  fa 

- 

— 
'     -  ■:  thouj 

-    - 

• 

Her- 
man:     Bag  »I      ■■ .  - -L 
5  radio. 

more  than  one  person  snggj 
-    _  _   • 


De  Mille  Here  for   Conference 

Producer  Will  Discuss  Comma  Season's 
Product    With    New    York    Executives 


CECIL    B.     DE     MILLE     arrive 
X-      York  February  22nd  for 
'  of    conferences    with    executives       i 
Producers  Distributing  Corporation  and  the 

rn    financial   group   interested    in 
Mille.  Metropolitan  and  Producers  Distrib- 


utir.^ 


ins  the  prod 

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-    ;  r    h;  .■- '      :     7  -    M:h-  -    -■     i:    year's 
schedule  of   independer.:      tnrwigg, 
W;  _ 

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Ned    Marin    on    Sales    Trip 
Through  the  West 

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X.\:.:::. 


1080 


Four  Due  from  First  National 

Release   Schedule   for  Month   of  March 
Includes  Quartet  of  Attractive  Features 


FIRST  NATIONAL'S  schedule  of  re- 
leases  for  March  includes  four  features. 
They  are  "Tramp,  Tramp,  Tramp," 
starring  Harry  Langdon.  "Mile.  Modiste," 
starring  Corinne  Griffith;  "Her  Second 
Chance"   and    "High   Steppers." 

"Tramp,  Tramp,  Tramp"  is  the  first  Har- 
ry Langdon  feature  length  comedy.  So 
great  has  been  the  interest  in  this  picture, 
according  to  First  National  executives,  that 
many  exhibitors  are  arranging  for  previews 
to  test  the  reaction  of  the  public  before  the 
company  decides  upon  a  definite  sales  pol- 
icy. It  is  scheduled  for  release  March  21st. 
Harry  Edwards  directed  and  the  cast  in- 
cludes Edwards  Davis,  Joan  Crawford,  Carl 
ton  Griffin,  Tom  Murray,  Brooks  Benedict 
and    Alec   B.   Francis. 

"Mile.  Modiste,"  the  Corinne  Griffith  ve- 
hicle is  an  adaptation  from  the  musical  corn- 
ed v  in  which    Fritzi   Schefif  starred  a  num- 


ber of  years  ago.  Supporting  the  star  are 
Norman  Kerry,  Rose  Dione,  Willard  Louis. 
Dorothy  dimming,  1'aulette  Duval  and 
Tony  Merlow.  Robert  Z.  Leonard  directed. 
The  release  date  is  March  28th. 

"Her  Second  Chance,"  to  be  released 
March  7th,  is  taken  from  a  story  by  Mrs. 
Wilson  Woodrow  for  which  Eve  Unsell  wrote 
the  continuity.  Numbered  in  the  cast  are 
Anna  Q.  Nilsson,  Huntly  Gordon,  Charlie 
Murray,  Mike  Donlin  and  a  number  of 
others  under  the  direction  of  Lambert  Hill- 
yer. 

"High  Steppers"  is  an  Edwin  Carewe  pro- 
duction based  on  the  novel  "Heirs  Appar- 
ent"  by  Philip  Gibbs. 

Lloyd  Hughes,  Mary  Astor,  Edwards 
Davis.  John  T.  Murray,  Dolores  Del  Rio, 
Alec  B.  Francis  and  Rita  Carewe  have  roles 
of  conspicuous  importance.  The  picture  is 
scheduled   for  release    March  14th. 


a  disproportionate  share  of  the  production 
cost  being  allocated  to  the  British  branch, 
they  claim.  Since  there  is  no  paper  profit  in 
such  cases,  there  is  no  income  tax  to  be  paid. 
This  campaign  is  gathering  in  intensity7 
just  at  the  time  when  Chancellor  of  the  Ex- 
chequer  Churchill  is  about  to  frame  his  bud- 
get. 


Warners  to  Film  in  England 

H.  M.  Warner  Makes  Announcement  Before 
Sailing;     Unsuccessful     in     Shaw     Attempt 

CONCURRENTLY  with  extensive  agi- 
tation in  tlie  British  press  toward  tax- 
ation of  American  film  producers  on 
their  English  revenue  came  the  announce- 
ment this  week  that  Warner  Brothers  will 
produce  pictures  in  England  in  the  near  fu- 
ture. This  was  made  public  by  Harry  M. 
Warner  immediately  prior  to  his  sailing  for 
New  York  on  the  Berangeria. 

No  details  as  to  pictures  or  players  were 
made.  Warner  expressed  disappointment  at 
having  been  unsuccessful  in  trying  to  inter- 
view George  Bernard  Shaw  relative  to  film- 
ing of  his  plays.  The  playwright,  it  is  said, 
refused  to  even  discuss  the  matter.  Warner 
expressed  the  feeling  that  if  the  great  British 
authors  would  co-operate  with  picture  pro- 
ducers it  would  do  more  than  any  other  one 
thing  to  aid  in  reviving  film  production  in 
Great  Britain. 

Promoters  of  the  campaign  to  tax  Ameri- 
can film  companies  allege  that  the  payment 
of  income  tax  is  being  dodged  through  book- 
keeping methods  which  make  it  appear  that 
the  subsidiary  is  being  operated  at  a  loss, 


Bebe  Daniels  and  Troupe  to 
Florida  for  Exteriors 

Heading  a  company  of  thirty,  Bebe 
Daniels  started  for  Miami,  Florida,  last 
week  where  exteriors  for  "The  Palm  Beach 
Girl,"  her  latest  starring  vehicle  for  Para- 
mount from  a  story  by  Byron  Morgan,  will 
be  filmed  under  the  direction  of  Earle  Ken- 
ton. Lawrence  Gray  will  appear  opposite 
the  star  and  the  supporting  cast  is  made  up 
o|  Josephine  Drake,  Armand  Cortez,  Roy 
Byron  and  Maude  Turner  Gordon.  Forrest 
Halsey  wrote  the  script. 


Simone       to       Establish 
Exchanges   Abroad 

CHARLES  SIMONE,  one  of  the 
pioneers  of  the  film  industry  and  a 
steadfast  advocate  of  independence, 
has  just  completed  an  exhaustive  sur- 
vey of  the  independent  field  here  and 
abroad  and  has  closed  several  deals  with 
American  producers  for  the  exclusive 
rights  in  Italy  and  Italian  dependencies, 
where  every  arrangement  has  been  made 
to  promptly  establish  a  chain  of  dis- 
tributing  offices. 

Headquarters  were  opened  in  Rome 
some  months  ago  with  Eugenio  Man- 
cini,  Mr.  Simone's  chief  associate,  in 
full  charge,  and  the  success  already  at- 
tained has  surpassed  every  anticipation, 
which  fact  augurs  well  for  the  enterprise 
sponsored  and  managed  by  Mr.  Simone. 


Harlan   Joins   "Winning   the 
Futurity"    Cast 

Chadwick  Pictures  Corporation  has  en- 
gaged Otis  Harlan  for  an  important  role 
in  "Winning  the  Futurity,"  the  racing  spe- 
cial being  directed  by  Scott  Dunlap.  Har- 
lan has  appeared  in  several  Chadwick  pic- 
ture-, the  most  recent  of  which  was  the 
Larry  Semon  special  comcd\.  "The  Perfect 
Clown." 


Motion     Picture     News 

John    Ford   to   Direct    "The 
Shamrock  Handicap" 

In  accordance  with  the  wish  expressed  by 
Peter  B.  Kyne,  when  he  signed  with  Pox 
Films  to  contribute  four  of  his  stories  to 
that  company  for  picturization,  that  John 
Ford  be  assigned  to  direel  at  least  one  oi 
them,  the  announcement  now  comes  that 
Pord  is  to  direct  "The  Shamrock  Handicap," 
a  racing  drama  of  California  and  Ireland, 
which  was  written  by  Kyne.  Janet  Gaynor 
and  Leslie  Fenton  have  the  leading  roles 
in    this   Fox   production. 


Love    to    Play    "Heavy"    in 
Valentino    Production 

John  W.  Considine,  Jr.,  producer  of  "The 
Son  of  the  Sheik,"  stalling  Rudolph  Val- 
entino, for  United  Artists  release,  has  signed 
Montague  Love  to  play  the  heavy  role  in 
this  production  which  George  Fitzmaurice 
will  direct.  Frances  Marion,  who  is  writing 
the  scenario  of  the  E.  .M.  J  lull  novel,  expects 
to  finish  work  on  it  within  the  next  few 
days  and  production  of  the  picture  will 
probably  start  March  first. 


Embassy  Pictures  Signs  Two 
to  Write  Scripts 

Leah  Baird  and  Frank  O'Connor  have  just 
been  signed  to  collaborate  on  scripts  for 
Embassy  Pictures  Corporation,  according  to 
an  announcement  by  Arthur  F.  Beck,  presi- 
dent. 

In  addition  to  his  scenario  activities 
O'Connor  will  also  direct.  The  first  assign- 
ment of  the  duo  will  be  the  big  circus  pic- 
ture which  will  mark  the  inauguration  of 
Beck'~  new  -cries  for  release  by  Universal. 


De   Putti   Coming   Here   for 
Paramount   Production 

Lya  de  Putti,  Hungarian  actress  who  is 
co-featured  with  Emil  Jannings  in  "Variety," 
a  Ufa  picture  made  by  E.  A.  Dupont  which 
will  be  distributed  in  America  by  Paramount 
as  a  result  of  the  alliance  recently  made  with 
Ufa  by  Paramount  and  Metro-fioldwyn- 
Mayer,  arrived  in  this  country  this  week  to 
begin  her  career  as  a  Paramount  star.  Miss 
De  Putti  started  her  career  as  a  dancer. 


"Broken  Hearts"   Opened  at 
Cameo,   New  York 

"Broken  Eearts,"  a  Jaffa  production  di- 
rected by  Maurice  Schwartz  and  in  which 
he  al-o  plays  the  leading  male  role,  was, 
opened  at  the  Cameo  theatre.  New  York 
.  on  February  '28.  Lila  Lee  plays  the 
chief  feminine  role. 


Sam 


Sax     Signs     Virginia 
Brown    Faire 

Temporarily  abandoning  her  intended  trip 
to  New  York.  Virginia  Brown  Faire  has 
jusf  signed  a  contract  with  Producer  Sam 
Sax  to  portray  the  starring  feminine  role 
opposite  William  Fairbanks  in  "The  Mile-a- 
Minute  Man."  Production  activities  on  the 
picture   will   start    immediately. 


Josephine     Drake     In     Bebe 
Daniels'  Feature 

Josephine  Drake  has  been  signed  by 
Paramount  for  an  important  part  in  Bebe 
Daniel's  new  starring  vehicle,  "The  Palm 
Beach  Girl".  Miss  Drake  scored  in  a  com- 
edy role  in  "The  Song  and  Dance  Man''. 
Her  most  recent  appearance  was  in  support 
of  Adolplie  Men.iou  in  "A  Social  Celebrity", 
just  completed  by  Mai   St.   Clair. 


M arch     6 ,     19  2  6 


1087 


Lichtman  Changes  Title 
of  "U"  Picture 

AL  LICHTMAN  has  changed  the 
title  of  his  first  production  for 
Universal  from  "Charley's  Niece" 
to  "Oh  Baby."  The  picture  is  being 
produced  at  the  Tec-Art  studios  in  New 
York  City  with  Little  Billy,  of  vaude- 
ville fame,  in  the  featured  role.  Billy, 
though  twenty-eight  years  of  age  is  only 
three  feet  tall.  Others  in  the  cast  are 
Madge  Kennedy,  Creighton  Hale,  Ethel 
Shannon,  Flora  Finch  and  David  Butler. 
Harley  Knoles  is  directing. 


Barthelmess     Production     at 
Neilan  Studios 

Richard  Barthelmess  has  rented  the  Mar- 
shall Neilan  Studios  where  his  coming  pro- 
duction "Ransom's  Folly,"  will  immediately 
go  into  production  under  the  direction  of 
Sidney  Olcott.  It  was  only  possible  for 
the  star  to  secure  the  Neilan  plant  because 
director  Neilan  is  to  guide  Marion  Davies' 
new  starring  production  "The  Red  Mill,"  for 
Metro-Goldwyn-Mayer  and  will  not  return  to 
his  own  studios  until  he  has  completed  this 
special,  which  is  scheduled  to  be  two  or  three 
month-  in  the  making. 


Eltabran     is     to     Distribute 
Gothams  in  South 

Eltabran  Film  Company,  headed  by  Thom- 
as A.  Branon,  has  acquired  for  distribution 
throughout  the  southeast,  the  full  lineup  of 
Gotham  Productions,  produced  by  Lumas 
Film  Corporation,  which  is*  headed  by  Sam 
Sax. 


Dorothy  King  Plays  Opposite 
Donald  Kerr 

Dorothy  King,  well-known  screen  beauty 
who  has  appeared  in  several  Famous  Players 
and  First  National  productions,  has  been 
chosen  by  Messrs.  Cantor  and  Brandell  to 
play  the  lead  opposite  Donald  Kerr  m  "Some 
Baby,"  the  first  of  10  two-reel  comedies 
which  they  will  produce  here  in  the  east. 
Brvant  Foy  is  directing. 


A   trio   of   scenes   from    "The    Danger    Girl."    a    Metro- 
politan Picture  in  which  Priscilla   Dean  will  be  starred 
by    Producers    Distributing    Corp. 


Scenes    from    the    Metro-Goldwyn-Mayer    picturization    of    the    Rex    Beach    story    "The    Barrier." 

Fox  to  Release  Five  in  March 

"Siberia"  Heads  Supreme  Attractions 
for  Exhibitors  During  Next  Month 

FOX  has  scheduled  five  Supreme  Attrac-      Politics"   and  "Two  Lips  in   Holland,"   Im- 
tions  for  release  during  the  month  of      perial  comedies  on  the  7th,  and  "Drops  From 
March.     The  list  is  headed  by  "Sibe-      Heaven,"  a  Fox  Varieties  on  the  7th. 
ria,"    a    Victor   Schertzinger   production    of 
Bartley  Campbell's  drama  of  Russia.    This  is 
scheduled  for  release  on  March  21st.     Alma 
Rubens  and  Edmund  Lowe  have  the  leading 
roles,   with   Lou    Tellegen,   Lilvan   Tashman, 
Tom  S.antschi  and  Helena  DAlgy  in  the  sup- 
porting cast. 

"The  Dixie  Merchant"  is  the  first  release 
of  the  month  on  March  7th.  It  is  an  adapta- 
tion from  the  Harry  Benefield  story,  "The 
Chicken  Wagon  Family."  The  cast  includes 
Madge  Bellamy,  Jack  Mulhall  and  J.  Farrcll 
Mar-Donald.     Frank  Borzage  directed. 

The  March  14th  release  is  titled  "Hell's 
Four  Hundred."  It  was  taken  from  the 
Vaughan  Kester  novel,  "The  Just  and  the 
Unjust."  The  cast  includes  Margaret  Living- 
ston, Harrison  Ford,  Wallace  MacDonald 
and  Harry  Kolker.  John  Griffith  Wray  di- 
rected. 

Buck  Jones'  latest  starring  vehicle,  "A 
Alan  Four  Square,"  will  be  released  on  the 
21st.  It  is  based  on  the  novel  by  William 
.MacLeod  Raine  and  was  directed  by  William 
R.  Neill. 

On  March  28th  Olive  Borden  will  make  her 
debut  as  a  star  in  "Yellow  Fingers,"  a  story 
of  the  South  Sea  Islands  from  the  novel  by 
Gene  Wright-  Ralph  Ince  will  appear  in  the 
supporting  cast,  as  will  Claire  Adams,  Ar- 
mand  Kaliz,  Edward  Piel,  May  Foster,  Nigel 
de  Brullier,  John  Wallace.  Otto  Matieson, 
Josephine  •Crowell  and  Charles  Newton.  Em- 
mett  Flynn  directed. 

Quite  an  array  of  short  subjects  are  also 
on  the  March  release  schedule.  Among  them 
are  "The  Reporter"  of  the  Van  Bibben  series 
on  the  14th;  "Moving  Day"  of  the  Helen 
and  Warren  series  on  the  28th;  "Pawnshop 


6(JucedDi6M 
ice  PidW 
tofits  Ritfht 


Columbia  Exchanges 
EVERYWHERE 


1088 


Schenck    Units  Are    Now    Established    at 
Pickford-Fairbanks  Studios 

JOSEPH  M.  SCHENCK  and  his  various  producing  units  are  now  established 
at  the  Pickford-Fairbanks  Studios,  having  moved  last  week  from  the  United 
lot  where  they  have  held  sway  for  several  years. 

This,  according  to  report  sent  Hiram  Abrams,  president  of  United  Artists 
Corporation,  is  but  the  forerunner  of  a  movement  to  turn  the  Pickford-Fairbanks 
Studios  into  the  United  Artists'  Studio,  as  it  is  expected  that  every  star  producing 
under  the  United  banner  will  be  operating  at  the  studio  owned  by  Mary  and  Doug 
within  the  next  year. 

Rumors  are  afloat  that  several  new  stars  are  to  be  taken  in  under  United 
Artists'  wing,  but  as  yet  no  new-comers  have  been  officially  announced. 

Although  the  Schenck  interests,  and  possibly  other  United  Artists'  producers, 
will  operate  at  the  Pickford-Fairbanks  Studios,  it  is  understood  that  ownership 
of  the  plant  will  remain  with  Mary  and  Doug.  A  new  company  has  been  formed, 
in  which  Schenck,  Fairbanks  and  Miss  Pickford  are  the  principal  stockholders, 
and  this  concern  will  rent  space  and  equipment  from  the  Pickford-Fairbanks 
Studio  Company,  following  the  arrangement  which  now  exists. 

Under  the  present  plan,  both  the  Mary  Pickford  Company  and  the  Douglas 
Fairbanks  Company  operate  as  separate  and  individual  units,  dealing  on  a  business 
basis  with  the  Pickford-Fairbanks  Company  which  supplies  sets,  props  and 
equipment. 

Warners  Sign  Raymond  Schrock 

Leaves  Joseph  M.  Schenck  to  Become 
Assistant  Executive  to  Jack  Warner 


JACK  L.  WARNER,  in  charge  of  pro- 
duction at  the  Warner  Brothers  west 
coast  studio,  has  signed  Raymond 
Schrock  to  a  long  term  contract  to  serve  as 
his  associate  executive.  Schrock  leaves  Jo- 
se])!] Schenck  as  associate  producer  to  take 
the  place  of  Bennie  Zeidman. 

The  new  Warner  executive  is  scheduled 
tn  starl  work  under  his  contract  next  week, 
when  he  will  line  up'  stories  to  be  used  on 
next  year's  schedule.  He  is  regarded  as  one 
of  the  best  production  men  on  the  coast  and 
will  devote  his  time  largely  to  the  product 
Cor  the  season  of   L926-27. 

Schrock  has  been  in  the  picture  business 


since  1910  and  has  been  through  all  phases 
of  it.  He  entered  the  industry  as  a  scen- 
arist and  has  also  directed  several  produc- 
tions. Prior  to  going  with  Schenck  he  was 
general  manager  of  Universal  City  and  re- 
sponsible for  the  production  of  the  Reg- 
inald Denny  and  Hoot  Gibson  stories.  He 
was  promoted  to  general  manager  of  Uni- 
versal City  by  Carl  Laemmle  after  head- 
ing the  scenario  department  for  a  number 
of  years. 

The  new  executive  is  not  a  stranger  to  the 
Warner  organization.  He  has  turned  out 
several  scenarios  for  them  in  past  years. 


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Production   Heads   at   Warners 

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Motion     Picture     News 

M-G-M    Trying    Out    New 
Artificial  Sun 

Metro-Goldwyn-Mayer  is  trying  out  a 
new  artificial  sun,  generating  325,000,000 
candlepower  recentlj  completed.  It  will  be 
used  in  the  new  Lillian  Gish  starring  vehi- 
cle, "The  Scarlel    Letter." 

By  means  of  the  huge  searchlight  artifi- 
cial sunlight  may  be  bad  on  cloudy  days,  or 
even  al  midnight.  The  apparatus,  made  in 
the  shops  at  the  Metro-Goldwyn-Mayer 
studios,  is  held  by  studio  engineers  to  be  the 
las-1    word  in  lighting  engineering. 

Victor  Seastrom  is  directing  the  new  pic- 
ture and  Lars  Hanson,  Swedish  actor,  makes 
his  debut  as  an  American  leading:  man  in  it. 
The  cast  also  includes  Karl  Dane,  Mary 
Hawes,  William  H.  Tooker,  Fred  Harzog 
and  Jules  <  'n«  les. 


Universal  Starts  Three  New 
Westerns 

Universal  started  production  on  three 
westerns  this  week.  They  are  "The  Phan- 
tom Bullet",  "Dude  Ranch''  and  '-The  Yel- 
low Back".  Hoot  Gibson  is  -tarring  in  ''The 
Phantom  Bullet",  a  Jewel  picture,  with 
Eileen  Percy,  Allan  Forresl  and  Pat  Harmon 
in  the  east  and  Cliff  Smith  directing. 
Curtis  Benton  adapted  the  Oscar  Friend 
story,  "Click  of  Triangle  T." 

Al  Rogell  has  started  the  direction  of 
"Dude  Ranch",  with  Art  Acord  as  the  star, 
and  Del  Andrews  is  directing  "The  Yellow 
Back",  in  which  Fred  Humes  has  the  fea- 
tured role. 


Universal    Completes    "Old 
Soak"  Cast 

The  cast  has  been  completed  for  Uni- 
versal^ production  of  "The  Old  Soak", 
adapted  from  the  Don  Marquis  stage  pro- 
duction, which  ran  for  two  years  in  New 
York.  It  is  Jean  Hersholt's  first  -tarring 
vehicle  under  his  new  contract  and  is  being 
directed  by  Edward  Sloman.  In  the  sup- 
porting cast  are  George  Lewis,  June  Mar- 
lowe, Louise  Fazenda,  George  Siegmann, 
William  V.  Mong,  Cert  rude  Astor,  Lucy 
Beaumont  and  Adda  Gleason.  Camera 
work  has  already  been  started  on  the  pic- 
ture. 


Sills  Stars  in  First  National's 
"Puppets" 

Milton  Sills  is  to  be  starred  in  "Puppets," 
the  filmization  of  the  stage  play  by  Frances 
Lightner,  production  of  which  was  started 
this  week  by  Al  Rockett  at  the  New  York 
studios  of  First  National.  George  Archain- 
baud  is  directing  from  a  scenario  by  John 
Fish  Goodrich  and  the  supporting  east  in- 
cludes Gertrude  Olmsted,  who  plays  the 
feminine  lead.  Francis  McDonald  and 
Matilda  Comont. 


An  important  feature  of  the  reorganization  of  production  resources  at  the  Warner  Bros, 
studios  in  Hollywood  is  the  appointment  of  Raymond  Schrock  (right)  to  a  post  as 
assistant   to   Jack   Warner    (left),    who   is   in  charge  of  all   production. 


Belva  McKay  and  Housman 
in  "Early  to  Wed" 

Arthur  Eousman  and  Belva  McKay  have 
been  selected  by  Fos  for  the  roles  of  the 
"Nevers"  in  the  production  of  "Early  to 
Wed."  This  is  the  film  version  of  Kvelyn 
Campbell's  story,  "Splurge."  Matt  Moore 
and  Kathryn  Perry  are  Featured  in  the  lead- 
ing  roles  and    frank    Borzage   i-  directing. 


March     6 ,     1926 


1089 


Merna  Kennedy  Opposite 
Chaplin  in  "Circus" 

MERNA  KENNEDY,  who  has 
played  in  vaudeville  and  musical 
comedy  since  she  was  nine  years 
of  age,  has  been  selected  by  Charles 
Chaplin  as  his  leading  lady  in  his  new 
picture  "The  Circus." 

Miss  Kennedy,  a  dancer  of  note,  is  of 
Irish  descent;  has  titian  hair,  green  eyes, 
is  five  feet  two  inches  tall  and  weighs 
about  one  hundred  pounds.  Her  en- 
gagement in  "The  Circus"  marks  her 
first  appearance   before   the   camera. 

Lilyan     Tashman     Cast     in 
"Love's   Blindness" 

Director  John  Francis  Dillon  has  as- 
signed  Lilyan  Tashman  to  the  role  of  the 
Duchess  in  "Love's  Blindness,"  the  Elinor 
Glyn  novel  which  Irving  Thalberg  will  pro- 
duce for  Metro-Goldwyn-Mayer.  The  pro- 
duction will  be  personally  supervised  by 
Mine.  Grlyn.  Antonio  Moreno  and  Pauline 
Starke  have  the  leading  roles,  while  others 
in  the  cast  are,  Sam  de  Grasse,  George 
Wagonner,  Earle  Metcalfe,  Rose  Dione, 
Nellie  Ely  Baker,  Douglas  Gilmore,  Edward 
Connelly,  Kate  Price,  Walter  Tennyson  and 
Ned  Sparks. 


Jack  Gould  Opens  Bureau  of 
Publicity 

•Tack  Gould,  well  known  in  theatrical  and 
vaudeville  circles,  announces  the  opening  of 
an  independent  publicity  bureau,  at  114 
West  16th  Street,  New  York.  Gould  will 
handle  well  known  theatrical  and  motion  pic- 
ture stars,  directors,  producers,  etc.  He  is  a 
brother  of  Paula  Gould,  of  Universal. 


Action    stills    from    the     F.     B.     O.     Western    starring 
Tom   Tyler   titled    'The    Arizona    Streak." 


Action   highlights  from  a  current   First    National  produc 


High  Steppers." 


New  England  Conditions  Good 

Associated    Exhibitors    Representative 
Reports    Theatres    are    Doing    Well 


BUDDY  STUART,  special  exploitation 
representative  for  Associated  Exhib- 
itors has  returned  to  New  York,  fol- 
lowing a  month's  trip  through  New  England. 
He  reports  conditions  exceptionally  good 
throughout  the  territory  despite  poor 
weather  and  bad  roads. 

"The  tieing  up  of  the  roads  and  streets  is 
a  surprise  in  its  revelation  of  ."just  how  much 
the  patrons  who  come  only  in  cars  mean  to 
the  business  of  the  theatres.  All  in  all,  how- 
ever, business  is  very  good  throughout  Xe\V 
England.  I  can  truthfully  say  that  I  don't 
know  of  a  single  theatre  in  New  England 
that  is  losing  money — that  is,  of  course,  a 
theatre  may  have  its  losing-  Aveeks,  but  the 
regular  steady  profits  are  there. 

"New  England  is  very  thickly  populated 
and  the  people  like  movies.  They  like  long 
shows,  such  as  two  features,  comedy,  news 
and  cartoon  or  novelty  reel  besides.  They 
want  lots  for  their  money.  They  know  what 
they  want  and  are  thrifty  enough  not  to  pay 
out  unless  they  are  pretty  sure  they  will  like 
vour  shows. 


"When  I  say  that  all  the  theatres  I  know 
of  in  New  England  were  making  money, 
please  do  not  think  that  I  mean  one  should 
grab  the  first  train  for  Boston  to  start  gath- 
ering oneself  a  string  of  them  to  clean  up 
with;" 


Large   Cast   Being   Signed 
for  "Love  Thief" 

MARC  McDERMOTT,  Nigel  Bar- 
rie,  Borgatta,  and  Charles  Puffy 
have  been  signed  to  support 
Norman  Kerry  in  "The  Love  Thief"  be- 
ing made  for  Universal  by  John  Mc- 
Dermott  who  also  did  the  adaptation 
from  a  story  of  Margaret  Mayo. 

Greta  Nissen  will  appear  opposite 
Kerry  in  this  comedy-drama  of  the  do- 
ings of  royalty  in  European   courts. 


GOERZ 

Negative  Raw  Stock 

now 

Key   numbered 

More   gradation 

more  definition 

no  grain 

Sole  Distributors: 

Fish-Schurman    Corp. 

45    West    45th    St..    New    York    City. 
1050  Cahuenga  Ave.,  Hollywood,  Cal. 

In  Canada: 

John   A.   Chantler  &  Co. 

200  Bay  St.,  Toronto,  Ont. 


1090 


-1/  o  t  i  o  n     P  i  c  t  it  r  c     N  e  zv  s 


Kane    Production    in    Work 
at    Cosmopolitan 

After  several  days  -pent  al  Saranae  Lake 
filming  e  be  company  making 

Wilderness    Woman"    a    Roberl    Kane    pro 
duction    for    First    National    release,   has 
turned  to  New  York  and  arc  installed  at  the 
(  tosmopolitan  .    w  here    the    interiors 

will  be  shot.     Wesley  Ruggles,  the  director, 

eing  assisted  in  the  filming  of  the  coi I\ 

eqaences  bj  Eampton  Del  Ruth.  Aileen 
Pringle,  Lowell  Sherman  and  Chester  Conk- 
lin  play  tlie  lead-  in  thi-  adaptation  by  Paul 
Schofield  of  tlie  Arthur  Stringer  Saturday 
Evening  Posi   story. 


Final    Scenes    are    Shot    for 
"Winning   Futurity" 

Final  seenes  are  being  -hoi  at  the  Uni- 
versal studio  on  the  Chadwick  picture, 
"Winning  the  Futurity,"  which  Charles  P. 
Roger-  i-  producing  and  S.-«.i t  Dunlap  di- 
recting. The  racing  scene-  were  made  at 
Tiajuana. 

Cullen  Landis  and  Clara  Horton  have  the 
lead-  in  the  picture,  while  other  members 
«»f  the  e.-i-t  are  Ernesl  Milliard,  Eugenie 
Besserer,  Harry  Todd,  Bruce  Covington,  Pat 
Harmon,  George  Reed  and  Mattie  Peters. 
The   story   is    by   Hunt    Stromberg. 


Universal    Starts    Campaign 
for  "Flaming  Frontier" 

A  nation-wide  exploitation  campaign  has 
been  started  by  Universal  on  "The  Flaming 
Frontier''  which  will  have  its  premiere  at 
the  Colonj  theatre,  New  York  City,  early  in 
April.  Detail-  of  the  campaign  are  not 
known  at  present  except  that  an  electric 
sign  of  unusual  proportions  is  to  grace  the 
fronl  of  the  (  olon\  during  the  run  of  the 
picture.  Plans  are  in  the  making  lor  a 
brilliant    opening    night. 

Esther       Ralston       Assigned 
Dramatic  Role 

Esther  Ralston,  who  in  the  past  has  con 
fined  ber  talent-  chiefly  to  comedy,  will 
have  her  firsl  dramatic  role  in  "The  Blind 
Godde— ",  the  Arthur  Train  story  which  LS 
now  being  filmed  tor  Paramount  under  the 
direction  of  Victor  Fleming.  Other  fea- 
tured players  in  the  ca-t  are  Jack  Holt. 
Ernesl    Torrence   and    Louise    Dresser. 


Hays     Chadwick     Guest 
on  Coast 

IE.  CHADWICK,  president  of  the 
Independent  Motion  Picture  Asso- 
•  ciation  was  the  host  to  Will  Hays 
at  the  Chadwick  West  Coast  studios 
last  week,  and  while  there  Hays  wel- 
comed back  to  the  studio  the  George 
Walsh  Company  which  had  just  re- 
turned from  Truckee  where  exterior 
scenes  were  shot  for  "The  Test  of  Don- 
ald  Norton." 

Among  those  greeted  by  Hays  in 
addition  to  the  star,  were  Eugenia  Gil- 
bert, his  leading  lady.  Reeves  Eason, 
director  of  the  production,  Jesse  J.  GoldJ 
burg,  its  supervisor,  Tyrone  Power,  Ed- 
ward Coxen,  Mickey  Moore,  Evelyn  Sil- 
bie,  Virginia  True  Boardman,  Virginia 
Marshall,  Robert  T.  Graves,  J.  T.  Dil- 
lon and  Frank  Lanning. 


True    Story    to    Market 
Own   Product 

TRUE  Story  Films,  now  completing 
"Wives  at  Auction,"  eighth  of  its 
first  series  of  features,  at  the 
Tec-Art-Jackson  studio  in  New  York, 
will  distribute  its  own  product  on  the 
independent  market.  S.  G.  Conklin, 
representative  of  Bernarr  Macfadden, 
is  in  charge  of  distribution. 

Elmer  Clifton  is  directing  "Wives  at 
Auction,"  with  Niles  Welch,  Pauline 
Garon,  Warner  Richmond  and  several 
winners  in  a  beauty  contest  featured  in 
the  cast. 


Valentino  Richly  Caparisoned 
for  New  Role 

Rudolph  Valentino  has  secured  a  num- 
ber of  rich  garments  which  he  will  wear 
in  his  role  of  the  sheik  in  "The  Son  of  the 
Sheik"  his  latest  starring  vehicle  lor  Unit- 
ed Artists  release  which  was  adapted  from 
the  E.  M.  Hull  story  "Sons  of  the   Sheik." 

While  abroad  he  seoured  the  marts  of 
Paris  and  Berlin  with  the  result  that  on 
his  arrival  at  the  Joseph  M.  Schenck  stu- 
dios he  had  three  trunks  full  of  genuine 
Arabian  garments. 

Some  of  the  garments  are  the  gifts  of 
Prince  Loufallagh  of  Cairo,  Egypt,  whom 
Valentino  met  in  Paris.  After  returning 
to  his  native  land  the  prince  sent  Valentino 
an  Arabian  horse  and  its  trappings  and 
several   select  outfits  of  Arabian  garments. 


American  Ways  in  Germany 
for  "Thief  of  Bagdad" 

American  methods  of  marketing  and  pres- 
entation of  film  seem  to  be  in  vogue  in  Ger- 
many this  season  judging  from  the  hand- 
ling of  "The  Thief  of  Bagdad"  the  United 
Artists  production  -tarring  Douglas  Fair- 
banks. 

After  playing  a  tour  week-'  engagement 
at  a  theatre  in  Berlin,  the  picture  was  shown 
simultaneously  in  fifty  houses  in  the  German 
capital.  Because  there  were  not  enough 
prints  of  the  picture  available  for  all  the 
at  re-  at  once,  the  few  prints  in  use  were 
rushed  Erom  one  theatre  to  another  either 
by   bicycle  or  motorcycle. 


Fox  Completes  Shooting  on 
"Sandy" 

Director  Earrj  Beaumonl  has  completed 
shooting  on  ••Sandy,"  the  Fox  film  version 
of  Elenore  Meherin's  serial.  Madge  Bellamj 
has  the  title  role  with  a  supporting  cast 
including  Harrison  Ford,,  Leslie  Fenton. 
David  Torrence,  Hard-on  Bard,  Lillian 
Leighton,  Gloria  Hope,  -loan  Standing  and 
Charles   Kan-ell. 


3    Bad    Men"    Retained 
Fox   Title 


as 


l'o\  has  again  reverted  to  the  original 
title  "i  "3  Bad  Men"  For  it-  epic  produc- 
tion, which  teniporniiU  was  changed  to 
••The  World  of  Promise."  It  was  though! 
for  a  time  thai  "3  Had  Men"  did  aol  i  over 
the  lull  scope  id1  the  picture,  but  Pox  c  ■ 
tives   finallj    decided    it    was   tin'  better  nth' 

of    the    tWO. 


F.    B.    O.    Distributes   Prizes 
for   Contest 

Prizes  have  been  distributed  with  fitting 
ceremonies  in  the  I-'.  B.  <  >.  "<  >n  the  Stroke 
of  Three"  contest  which  closed  Augusl  -'il-t. 
L925.  Previously  the  contesl  winner-  had 
been  announced,  but  they  were  handed  their 
prizes  at  their  own  local  theatre  a-  the  pic- 
ture played  there.  Representatives  of  F. 
11  0.  officiated  at  these  prize  nights. 

The  contesl  was  lor  the  purpose  of  select- 
ing a  final  release  title  for  the  picture,  which 
went  to  the  exhibitor-  under  the  title  ot 
-The  Fatal  Stroke."  Firsl  prize  of  $1,000 
went  to  a  Sing  Sing  prisoner,  who  has  since 
been  released.  The  second  prize  of  $250 
went  to  Rev.  X.  L.  G.  Anderson  of  Trya- 
delphia,  Wesl  Virginia,  and  third  prize  of 
+  10II  to  Mr-.  A.  Duncan  of  Montreal, 
Canada. 


Jobyna   Ralston    to   Play   in 
Levee's  "Molasses" 

Through  an  arrangement  entered  into  be- 
tween M.  ('.  Levee  and  .John  L.  .Murphy, 
production  manager  ot'  the  Harold  Lloyd 
Corporation,  Jobyna  Ralston,  Lloyd's  lead- 
ing lady  in  his  last  four  pictures,  will  ap- 
pear in  the  Levee  production  "Molasses" 
which  he  is  making  for  First  National  re- 
lea-e.  Al  Santell  will  direct  the  produc- 
tion. 


Greene  Named  Executive  of 
Red   Seal 

Fred  V.  Greene,  .Jr.,  well  known  as  a 
film  executive  and  ex-newspaperman,  has 
been  signed  by  Red  Seal  Pictures  Corpora- 
tion as  assistant  to  I're-ident  Max  Fleischer. 
Tin-  i<  in  line  with  the  company's  determi- 
nation to  build  up  a  strong  national  organ- 
ization with  it-  own  distributing  exchanges 
tor  the  handling  of  it-  short  product. 
Greene  ha-  had  wide  experience  both  as  an 
exhibitor  and  in  the  field  tor  such  com- 
panies   a-    Famous    and    Universal. 


Fred   V.   Greene.  Jr..  newly  appointed  executive  of   Red 
Seal   Pictures. 


.17  arch     0 ,     19  26 


1091 


Action    stills    from    the      first      Harry      Carey     feature 
vehicle    for    Pathe    release    titled    "Driftin'    Thru." 


De     Mille     Signs     Rudolph 
Scbildkraut 

Cecil  B.  De  Mille  has  signed  Rudolph 
Sckildkraut,  father  of  Joseph  Sehildkraut, 
to  a  contract  to  appear  exclusively  on  the 
screen  in  t he  De  Mille  and  Metropolitan 
Pictures.  The  elder  Sehildkraut  is  a  well 
known  German  dramatic  star  of  both  the 
stage  and  screen  and  was  recently  seen  in 
the  American  made   picture,   "His   People." 


Fox   is   Assembling   Staff   of 
Scenarists 

Fox  executives  are  busy  assembling'  a  staff 
of  scenario  writers  in  preparation  for  next 
season's  screen  productions.  Among  the 
writers  already  assigned  are  Bradley  King, 
Eve  Unsell,  Dorothy  Yost,  James  T. 
O'Donohue,  Agnes  Leahy,  L.  G.  Rigby, 
Amos  D.  Lighton,  Hope  Loring  and  John 
Stone. 


John     Barrymore     With 
Warners  Until  1927 

IN  denying  printed  reports  to  the 
effect  that  John  Barrymore  had 
signed  with  another  company  Al- 
bert Warner,  of  Warner  Brothers,  issued 
a  statement  this  week  saying  that  the 
star's  services  are  contracted  for  1926. 
According  to  Warner's  statement  Barry- 
more is  to  remain  with  the  Warners 
until  the  completion  of  three  special  pro- 
ductions for  which  he  has  contracted, 
namely  "The  Sea  Beast,"  which  is  now 
being  shown  throughout  the  country, 
"Don  Juan"  which  is  in  the  editing 
stage,  and  the  third  which  will  be  in 
production   until    early    in    the    summer. 


Warners  List  Four  for  March 

''Little  Irish  Girl/'  "Honeymoon  Express"    'Other 
Women's  Husbands"  and    'The  Sap"  Scheduled 


WARNER  BROTHERS  has  listed 
four  productions  to  be  released  dur- 
ing the  month  of  March.  They  are 
"The  Little  Irish  Girl,"  "The  Honeymoon 
Express,"  "Other  Women's  Husbands"  and 
"The  Sap."  "The  Little  Irish  Girl"  marks 
the  initial  ajjpearance  of  Dolores  Costello  as 
a  Warner  Brothers  star.  The  supporting 
cast  includes  Dot  Farley,  Mathew  Betz,  Lee 
Moran,  Gertrude  Claire,  Joseph  Dowling  and 
Henry  Barrows. 

Dorothy  Devore  and  John  Patrick  have  the 
leading  roles  in  "The  Honeymoon  Express." 
Montague  Love,  George  Pearce,  James  Gor- 
don, Russell  Simpson,  Frank  Brownlee,  Lynn 
Cowan,  Fred  Kelsey  and  Charles  Hill  Mailes 
have  the  important  supporting  roles. 

"Other  Women's  Husbands,"  a  domestic 
drama,  has  Monte  Blue  and  Marie  Prevost 


as  the  stars  and  the  cast  includes  Huntly 
Gordon,  Phyllis  Haver,  Marjorie  Gay  and 
John  Patrick. 

JCenneth  Harlan  is  starred  in  "The  Sap," 
a  story  concerning  the  exploits  of  a  big  syrup 
and  sugar  man  from  the  West.  Mary  Mc- 
Allister plays  opposite  the  star  and  the 
supporting  cast  includes  David  Butler, 
Eulalie  Jensen,  John  Cosser  and  Heinie 
Conklin. 


Pidgeon    Leading    Man    For 
Constance  Talmadge 

Joseph  M.  Schenck  has  selected  Walter 
Pidgeon  as  leading  man  for  Constance 
Talmadge  in  "Silky  Anne",  a  crook  comedy 
drama  now  being  directed  by  Sidney 
Franklin  for  First  National  release. 


9  magic  words  siveeping 

the  country  like 

wildfire ! 


"UNIVERSAL 

1  »  4 

is  Making  the 

5  6  7 

Best  Pictures  in 


8 


the  Business!11 


1092 


Motion     Picture     N  e 


w  s 


Release   stills   from  ^'The    Dancer   From   Paris,"  a   First    National    picture. 

Starts  Sales    Contact  Division 

George    Landy    Named    Head    of    the    New 
Department  Installed  at  First  National  Studios 


JOHN  McCORMICK,  general  manager  oi 
production   al    the   First    National    vvesl 
coast  .studios,  announced  this  week  the 
inauguration  of  a  sales  contact  department 
mder    the    supervision    of    George    Landy. 
The  purpose  is  to  bring  a  direcl  contacl  be 
en    the    production    center   and   the   sales 

e   throughout    th< untrj    and   to   keep 

constantly  advised  as  to  the  activities 
surrounding  the   Pirsl   National   product. 

Landy,   whose  years  of  publicity  and  es 
ploitation    contacl    have   given    him   a    keen 
insight  on   this  angle  of  the  industry,   is  a 


Motion  Picture 

News 

Booking  Guide 


member  of  the  Western  Motion  Picture  Ad- 
vertisers (The  Wampas)  and  has  spent 
much  time  in  promoting  constructive  in- 
terest, for  theatre  owners  on  pictures  thej 
will   exhibit. 

The  policy  of  the  contacl  division  will  be 
directed  by  the  sales  force  of  First  National 
under  the  guidance  of  Sam  Spring  and  in 
association  with  Ned  Marin,  Ned  E.  De- 
pinet,  and  A.  W.  Smith. 

Anion-  the  duties  that  will  fall  under  the 
supervision  of  this  department  will  be  the 
preparation  of  special  exploitation  cam- 
paigns in  the  interest  of  First  National  Pro- 
ductions and  direct  service  to  all  those  in 
tin-  territory  who  are  concerned  with  the 
exhibiting  of  the  finished  film  product-. 
The  department  will  maintain  headquarters 
in  the  First  National  Wesl  Toast  studios 
.■mil  will  function  immediately,  according  to 
Met  lormick. 


Rayart  Signs   for  Three 
New    Series 

RAYART  Pictures  Corporation  has 
signed  contracts  to  release  three 
groups  of  eight  pictures  each  star- 
ring Reed  Howes,  Billy  Sullivan  and 
Jack  Perrin.  The  Howes  pictures,  pro- 
duced and  directed  by  Harry  J.  Brown 
are  titled,  "The  Racing  Fool,"  "The 
Night  Owl,"  "The  Kentucky  Handi- 
cap," "The  Scorcher,"  "The  Bird  Man," 
"The  Romantic  Rogue,"  "The  Lost 
Limited"   and   "The   Royal   American." 

Stories  selected  for  Perrin  include, 
"Where  North  Holds  Sway,"  "Hi-Jack- 
ing Rustlers,"  "The  Code  of  the  Range," 
"The  Grey  Devil,"  "A  Ridin'  Gent," 
"West  of  Rainbow's  End"  and  "Thun- 
derbolt's Tracks." 

The  Billy  Sullivan  titles  are:  "Smil- 
ing Billy,"  "The  Trouble  Shooter," 
"Speedy  Fists,"  "The  Speed  Cop,"  "The 
Heart  of  a  Coward,"  "The  Gallant 
Fool,"  "Daring  Deeds"  and  "The  Silent 
Alarm." 

War  Hero  Signed  to  Lay  Out 
Trenches 

Marco   Elter,   decorated   for   gallantry   in 

the  world  war  by  the  Italian.  Belgian, 
French  and  English  Government--  ha-  been 
engaged  by  Metro-Goldwyn-Mayer  to  lay  out 
the  trenches  for  the  new  Phil  Ro-en  pro- 
duction, as  yet  untitled,  featuring  Renee 
Adoree  and  Conrad  Nagel.  Elter  tra 
the  famous  Ski  Division  of  the  Italian 
Army.  In  addition  to  laying  oul  the  trenches 
tor  the  production,  he  will  play  a  small 
role  a-  a  German  soldier. 


Camera  Pictures  Selects  Eight 
Titles 

Camera    Pictures    has    -eh'. -ted    titles   and 
started  camera  work  on  the  firs!  of  a  series 
of   eighl    pictures    featuring   William    Fair- 
banks for  release  through  Lumas  Film  Cor 
poration.       The    firsl    production    is    titled 

••The    Mile  a   Minute    Man."       It     H    an    auto 

mobile  racing  drama. 

Each  title  in  a  general  way  indicates  the 
storj  theme.  Second  on  the  li-t  is  "Catch 
as  <  latch  I  'an,"  the  si  on  of  a  college  \\  resl 
ling  champion.  Then  come.  "The  Winning 
Wallop."  a  prize  ring  story:  "Flying  llie.h,'' 
an  aeroplane  picture;  "The  Down  Grade,"  a 
railroad  storj  ;  "When  Danger  Calls,"  fire 
story;  "One  Chance  in  a  Million,"  a  police 
mysterj    melodrama,    and    "Through    Thick 

and  Thin."  a  drama  of  ad\  enture. 


Scenes    from    "The    Man    Upstairs,"    the    Warner    Bros, 
mystery    melodrama. 


M arch     6 ,     19  2  6 


1093 


Jetta    Goudal    Elevated 
to    Stardom 

JETTA  GOUDAL  has  been  elevated 
to  stardom  by  Cecil  B.  De  Mille,  as 
a  result  of  her  work  in  such  pictures 
for  that  producer  as  "Three  Faces 
East,"  "The  Coming  of  Amos,"  "The 
Road  to  Yesterday"  and  "Paris  at  Mid- 
night." 

In  discussing  the  promotion  of  Miss 
Goudal,  De  Mille  said: 

"I  believe  she  is  one  of  the  most  vivid 
players  we  have  yet  had  in  motion  pic- 
tures and  as  vividness  is  one  of  the  most 
desirable  elements  in  entertainment  Miss 
Goudal  should  advance  to  an  outstand- 
ing position  among  screen  stars  within 
the  next  twelve  months." 


Columbia      Enlarges      Coast 
Organization 

Harry  Cohn,  vice-president  of  Columbia 
Pictures,  who  is  in  charge  of  production 
activities  at  the  West  Coast  studios  an- 
nounced this  week  the  appointment  of  Harry 
L.  Kerr  as  general  production  manager, 
Amos  Myers  as  art  and  technical  director 
and  Bert  Wayne  to  handle  the  installation 
of  the  new  electrical  equipment  necessary 
for  the  enlarged  studio.  The  staff  of  writers 
nas  been  augmented  by  the  addition  of 
George  Scarborough,  Douglas  Bronso, 
Thomas  Hopkins  and  Paul  Gangelin.  E.  A. 
Patterson  is  in  charge  of  west  coast  studio 
publicity. 


"Kiki"  Set  for  Release  Easter 
Week 

Easter  Week  has  been  set  for  first  run 
releases  of  "Kiki,"  the  Joseph  M.  Schenck 
production  starring  Norma  Talmadge.  First 
National  will  release  the  picture  April  14th. 

"Kiki"  is  an  adaptation  of  the  David 
Belasco  stage  success  in  which  Lenore  Ulric 
starred.  It  was  produced  under  the  direc- 
tion of  Clarence  Brown.  Ronald  Colman 
plays  opposite  the  star,  while  in  the  sup- 
porting cast  are  .Gertrude  Astor,  Marc  Mc- 
Dermott,  George  K.  Arthur  and  Prankie 
Darrow. 


Newmeyer  Filming  Exteriors 
for  "The  Savage" 

The  Earl  Hudson  unit  filming  "The 
Savage"  for  First  National  expect  to  finish 
the  exteriors,  being  shot  in  Florida,  during 
the  week  and  will  return  to  New  York.  Ben 
Lyon  and  May  McAvoy  have  the  featured 
roles  and  the  cast  includes  Sam  Hardy,  Philo 
McCullough,  Charlotte  Walker  and  Tom 
McGuire.  Fred  Newmeyer  is  directing  this 
story  which  is  an  original  bv  Ernest  Pascal. 


"Viennese  Medley"  has  Pre- 
view in  New  York 

On  Thursday  afternoon  of  last  week  "The 
Viennese  Medley"  was  previewed  at  Wur- 
litzer  Hall,  New  York  City  by  an  audience 
comprising  production  and  sales  executives 
of  the  First  National  Pictures  Corporation, 
who  endorsed  it  unanimously.  The  picture 
was  produced  by  June  Matins,  who  is  also 
author  of  the  scenario.  Curt  Rehfeld 
directed. 


Dramatic     highlights     from     the    First     National     produc  tion    "Her    Second    Chance." 

Sterns  Get  "Let  George  Do  It" 

Will  Produce  McManus  Comic  Strip 
In  Another  Two-Reel  Comedy  Series 


NEGOTIATIONS  between  the  Stem 
Brothers,  makers  of  two-reel  com- 
edies for  Universal  release,  and 
George  McManus,  comic  artist  and  creator 
of  many  newspaper  cartoon  characters,  have 
just  been  completed  whereby  the  Sterns  get 
the  screen  rights  to  the  cartoons  "Let  George 
Do  It,"  which  used  to  appear  in  the  New 
York  World,  and  in  syndicate  form  in 
newspapers   all    over    the   country. 

This  is  another  step  by  the  Stern  Bro- 
thers in  their  production  policy  for  the 
coining  year,  in  which  they  will  confine  their 
production    to    series    pictures    only.      "Let 


Motion  Picture 

News 

Booking  Guide 


George  Do  It,"  will  be  adapted  to  the  screen 
and  made  as  a  sei'ies  of  twelve  or  more 
two-reelers,  each  a  separate  picture  but  all 
containing  the   same    principal    characters. 

This  is  the  second  George  McManus  car- 
toon acquired  by  this  comedy  firm,  the  first, 
recently  announced,  being  "The  Newlyweds 
and  Their  Baby."  "Let  George  Do  It"  com- 
pletes the  projected  program  for  1926-1927, 
being  the  sixth  series  to  be  announced  by 
the   Sterns  for  next  year. 


First      National       Purchases 
"Lady  Be  Good" 

First  National  has  purchased  the  motion 
picture  rights  to  "Lady  Be  Good"  the  mu- 
sical comedy  the  book  for  which  was  writ- 
ten by  Guy  Bolton  and  Fred  Thompson  and 
the  music  by  George  Gershwin.  The  play  had 
a  year's  run  in  New  York,  and  is  said  to 
have  an  excellent  story.  Production  details 
have   not   as  vet  been  announced. 


M-G-M     Buys     Rights     to 
"Free  Souls" 

Metro-Goldwyn-Mayer  has  purchased 
screen  rights  to  the  Adela  Rogers  St.  John 
novel,  "Free  Souls."  Details  of  the  produc- 
tion have  not  yet  been  announced.  The 
book  lias  had  a  wide  distribution. 


Sailor    Sharkey    in    Cast    of 
Leatrice  Joy  Vehicle 

Sailor  Sharkey,  former  middleweight 
boxer,  has  been  cast  for  a  part  in  the  cast 
which  will  support  Leatrice  Joy  in  "Eve's 
Leaves,"  now  in  production  at  the  Cecil  B. 
De  Mille  studios  in  Culver  City. 


1094 

Lane    Signed    For    Role    In 
"Padlocked" 

Charles  Lane  has  been  signed  by  Para 
mounl  for  an  importanl  role  in  "Padlocked", 
the  Rex  Beach  story  which  has  been  runn- 
ing in  Cosmopolitan  Magazine.  It  is  to  be 
an  Allan  Dwan  production  and  will  have 
in  the  casi  Lois  Moran,  Noah  Beery,  Louise 

Dresser,     Florence    Turner,    Allan     Simpson 
and  Richard  Arlen. 


James   Gordon    Signed    For 
"Runaway  Express" 

Universal  ha-  signed  .lames  Gordon  for 
a  prominent  role  in  "The  Runaway  Ex- 
press", which  Edward  Sedgwick  is  direct- 
ing, and  in  which  Blanche  Mehaffey  and 
Jack  Daugherty  have  the  leading  roles. 
The  casi  also  includes  Harry  Todd,  Les 
Sailor.  Tom  O'Brien  Charles  K.  French 
and   William  Steele. 


Patsy  Ruth  Miller  to  Star 
for  Warner  Brothers 

WARNER  BROTHERS  have 
exercised  their  option  on  the 
services  of  Patsy  Ruth  Miller 
and  have  put  her  under  a  long  term 
contract  as  a  full  fledged  star  as  a  result 
of  her  work  as  leading  lady  in  some  of 
the  Warner  productions   made   recently. 

Jack  Warner  announced  that  Miss 
Miller  will  be  starred  in  four  productions 
during  the  coming  season  and  intimated 
that  Ernst  Lubitsch  is  considering  her 
as  a  lead  for  a  picture  he  has  in  mind. 

Miss  Miller  has  been  playing  in  pic- 
tures for  some  time  but  it  was  not  until 
two  yearSTago  that  she  attracted  atten- 
tion by  her  work  in  "The  Hunchback 
of  Notre   Dame." 


Motion    Pic  tur  e     N  e  w s 

Exteriors  for  Field's  Picture 
in  Florida 

The  entire  company  working  on  "It's  the 
Old  Army  Game,"  YV.  C.  Field's  first  star- 
ring picture  for  Paramount,  will  leave  for 
Florida  about  the  tirst  of  March  where  the 
exteriors  will  be  filmed  under  the  direction 
of  Edward  Sutherland.  Louise  Brooks, 
.Mickey  Bennett  and  Mary  Foy  are  in  the 
cast. 


Alma    Rubens,    Cortez   Here 
on   Honeymoon 

\lina  Rubens  and  Ricardo  Cortez,  re- 
cently married,  are  in  New  York  on  their 
honeymoon.  Miss  Rubens  has  just  com- 
pleted her  role  in  the  F03  Films  produc- 
tion, "Siberia."  Miss  Rubens  and  Mr. 
Cortez  will  remain  in  the  Metropolitan  city 
six  weeks  or  until  Mr.  Cortez  finishes  a  pic- 
ture there. 


"So's  Your  Old  Man"  New 
W.  C.  Fields  Story 

A  second  starring  vehicle  has  been  sel- 
ected by  Paramount  for  W.  C.  Fields  to 
follow  :-It*s  the  Old  Army  (lame",  which 
ii-oes  into  production  at  the  Long  Island 
studios  next  week.  The  newest  story  is 
titled  "So's   Your  Old   Man". 


Weiner     Named     Associated 
Branch    Manager 

II.  E.  Weiner  has  been  appointed  Phila- 
delphia Branch  manager  for  Associated 
Exhibitors  by  E.  J.  Smith,  General  Sales 
Manager.  Weiner  has  had  wide  experience 
in  the  distribution  field,  having  been  con- 
nected with  Universal  and  Warners  in  the 
past.  He  is  widely  known  in  the  Phila- 
delphia   territory. 


Buck  Jones  Starts  "30  Below 
Zero" 

Buck  Jones  has  returned  from  a  fishing 
trip  and  has  started  work  for  Fox  in  "30 
Below  Zero,"  a  1926-27  release  under  the 
direction  of  Robert  Kerr.  The  Jones  com- 
pany leaves  for  Truckee  Saturday  to  make 
exterior  scenes. 


De   Mille    Extends   Contract 
With  Robert  Edeson 

Robert  Edeson's  contract  to  play  featured 
parts  in  Cecil  B.  De  Mille  productions  has 
been  extended  by  the  producer  to  cover  a 
long  period. 


Raoul  Walsh  Starts  Back  to 
West   Coast 

Raoul  Walsh  has  departed  New  York  for 
the  wesl  to  direct  "What  Price  (dory''  for 
Fox.  Hi-  visil  to  the  east  was  in  que-t 
of  player-  to  till  the  role-  of  Captain  Flagg, 
Sergeanl  Quirt  and  Charmaine,  and  to  con- 
fer with  Laurence  Stallings,  co-author  of  the 
play.  No  decision  has  been  announced  with 
regard  to  the  cast. 


Bernstein  in  Chicago  to  Open 
Exchange 

Harry  Bernstein,  general  manager  of 
-ales  for  Red  Seal  Pictures  Corporation, 
is  in  Chicago  to  supervise  the  opening  of 
an   exchange  there  for  his  company. 


Northwest    Business    Shows 
Big  Increase 

Federal  Reserve  hank  figures  show  that 
the  Northwest  has  hung  up  an  increase  of 
nearly  4(1  per  cent  in  volume  of  business  in 
five  year-,  with  progressive  gains  each  year. 
Debits  to  individual  accounts  jumped  .'{7  per 
cent  in  11  cities  and  41  per  cent  in  Minne- 
apolis. 


Production    highlights   from    the    Universal    feature    "The    Cohens    and    th:    Kelleys" 


March     6 ,     1926' 


1095 


ibitOES  Service 


The   photo  above  shows  how  Manager  Porter   of   the   Victory   Theatre,    Salt   Lake  City,   exploited  the   Pathe   Our  Gang   Comedy   "Good  Cheer" 

with   an   attractive   lobby   display   featuring   cut-outs    of    members   of   the    young  Hal  Roach  troupers.     The  cut-outs  tvere  made  from  stock  paper, 

backed    with    cardboard   and    strung    on    cord    under    the    electric    sign    featuring   "Good   Cheer." 

Advisory  Board  and  Contributing  Editors,  Exhibitors'  Service  Bureau 


George  J.  Schade,  Schade  theatre, 
Sandusky. 

Edward  L.  Hyman,  Mark  Strand 
theatre,     Brooklyn. 

A.  P.  Desormeaux.  Manager, 
Strand   theatre,   Madison,    Wis. 

C.  O.  Perry,  Managing  Director, 
Garriek    theatre,    Minneapolis. 

X.  R.  Rogers,  Managing  Director, 
Tlveli  theatre,  Chattanooga, 
Tenn. 

Stanley  Chambers,  Palace  theatre, 
Wichita,    Kan. 

Willard  C.  Patterson,  Metropolitan 
theatre,   Atlanta. 

B.  V.  Richards,  Jr.,  Gen.  Mgr., 
Saenger  Amusement  Co.,  New 
Orleans. 

F.  L.  Newman,  Managing  Director, 
Famous  Players-Lasky  theatres 
Lot    Angeles. 

Arthur  G.  Stolte,  Capitol  theatre, 
Des   Moines,  Iowa. 

W.  C.  Qnimby,  Managing  Direc- 
tor, Strand  Palace  and  Jefferson 
theatres.     Fort     Wayne,     Ind. 

J.  A.  Partington,  Imperial  thea- 
tre,   San    Francisco. 

George  B.  Carpenter,  Paramount  - 
Empress    theatre,    Salt    Lake. 

Sidney  Granman,  Granman's  thea- 
trea,     !••    Angelee. 


:       :      THE    CHECK-UP      :       : 
Weekly   Edition    of  Exhibitors'    Box   Office   Reports 

Productions  listed  are  new  pictures  on  which  reports  were  not 
available  previously. 

For  ratings  on  current  and  older  releases  see  MOTION 
PICTURE  NEWS— first  issue  of  each  month. 

KEY — The  first  column  following  the  name  of  the  feature  represents  the  num- 
ber of  managers  that  have  reported  the  picture  as  "Poor."  The  second  column 
gives  the  number  who  considered  it  "Fair";  the  third  the  number  who  considered 
it  "Good";   and  the  fourth  column,  those  who  considered  it  "Big." 

The  fifth  column  is  a  percentage  giving  the  average  rating  on  that  feature, 
obtained  by  the  following  method:  A  report  of  "Poor"  is  rated  at  20%;  one  of 
"Fair,"  40%;  "Good,"  70%;  and  "Big,"  100%.  The  percentage  rating  of  all  of 
these  reports  on  one  picture  are  then  added  together,  and  divided  by  the  number 
of  reports,  giving  the  average  percentage — a  figure  which  represents  the  consensus 
of  opinion  on  that  picture.  In  this  way  exceptional  cases,  reports  which  might  be 
misleading  taken  alone,  and  such  individual  differences  of  opinion  are  averaged  up 
and  eliminated. 

TITLE  Poor      Fair     Good      Big     Value  Length 

FAMOUS  PLAYERS. 

Mannequin      :  .  .  4         8         1       63         6,981  ft. 

FILM  BOOKING  OFFICES. 

All  Around  Frying  Pan 11         6         2       68         5,519  ft. 

Midnight   Flyer,   The —      4         4         2       64         6,200  ft. 

FOX. 

When  the  Door  Opened 2       4         4       —        48         6,515  ft. 

METRO-GOLDWYN  MAYER. 

His    Secretary     —  3  2  5  76  6,433  ft. 

Masked  Bride,  The —  2  7  1  67  5,699  ft. 

Sally,  Irene  and  Mary —  5  4  3  65  5,564  ft. 


George  E.  Brown,  Managing  Di- 
rector, Loew's  Palace  theatre, 
Memphis,    Tenn. 

Louis  K.  Sidney,  Division  Man- 
ager, Lowe's  theatres,  Pitts- 
burgh,   Pa. 

Geo.  Rotsky,  Managing  Director, 
Palace     theatre,     Montreal,     Can. 

Jimmie  Carrier,  Managing  Direc- 
tor, Broadway-Strand  theatre, 
Detroit. 

Fred  S.  Myer,  Managing  Direc- 
tor, Palace  theatre,  Hamilton, 
Ohio. 

Joseph   Plunkett,   Managing   Direc- 
tor,    Mark-Strand     theatre,     New 
York. 

Ray  Grombacher,  Managing  Di- 
rector, Liberty  theatre,  Spok- 
ane,   Wash. 

Ross  A.  McVoy,  Manager,  Temple 
theatre,    Geneva,   N.   Y. 

W.  S.  McLaren,  Managing  Direc- 
tor, Capitol  theatre,  Jackson, 
Mich. 

Harold  B.  Franklin,  Director  of 
Theatres,  Famous  Players-Lasky. 

William  J.  Sullivan,  Manager, 
Rlalto    theatre,    Butte,    Mont. 

Ace  Berry,  Managing  Director, 
Circle    theatre,     Iaalanapelts. 


. 


1096 


Motion     Picture     News 


A    "Laugh   Month"    marquee   and   lobby  display,    featuring    Educational    short    features,   used    by 

the  Pompeii   Theatre,  San  Francisco,  is  shown   above.      The    display    proved    its    value    at    the 

box   office   during  the  run  of  this  "all  comedy"    bill. 

Pathe  Serial  Campaigns  Score 

Beauty  Contest  for  "The  Green  Archer"  and 
Ballyhoo  for  "Wild  West"  Used  by  Exhibitors 

ter,  N.  Y.,  duplicated  the  action  through 
the  use  of  poster  cutouts,  compboard  and 
a  stripped  electric  fan   and  motor. 

A  poster  cutout  of  the  elephant  was 
mounted  on  beaver  board.  A  lath  was  tacked 
from  heels  to  head.  Then  a  background  of 
beaver  board  was  adjusted  and  the  lettering 
done.  A  frame  of  light  strips  was  built  to 
stiffen  the  background  and  give  a  solid 
place  to  fasten  the  elephant's  heels  so  that 
it  could  be  raised  and  lowered.  A  block  of 
wood  was  tacked  to  the  front  of  the  back- 
ground where  the  elephant's  feet  strike 
when  in  low  position  and  the  figure  of  the 
girl  was  fastened  lo  this  block. 


TWO  campaigns  for  serial  pictures 
recently  reported  are  of  particular 
interest,  as  they  indicate  the  increas- 
ing appreciation  of  exhibitors  for  the  value 
of  exploitation  for  these  subjects  and  as 
well  the  high  regard  which  newspapers  are 
placing  on  the  episode  form  of  play  as  a 
popular  attraction.  The  campaigns  re- 
ferred to  wTere  executed  for  "The  Green 
Archer"  and  "Wild  West,"  by  the  Loew's 
Dayton  Theatre,  Dayton,  and  the  Lyric 
Theatre,  Rochester,  respectively. 

A  tie-up  made  by  the  manager  of  Loew's 
Dayton  Theatre  with  the  Dayton  Herald 
demonstrated  how  effectively  "The  Green 
Archer"  could  be  advertised  by  getting  local 
beauties  to  compete  for  prizes. 

Although  the  contest  ran  for  but  a  few 
'la  s,  the  Dayton  Herald  was  swamped 
with  entries.  Hundreds  of  girls  submit  ted 
photographs,  and  many  more  were  suffi- 
ciently interested  to  attend  performam-i !S 
at  Loew's  Dayton,  to  see  if  there  was  any 
re  emblance  between  the  popular  star  and 
themselves,  the  basis  for  awarding  the 
prizes. 

Prizes  were  offered  to  the  ten  girls  who 
most  resembled  Allene  Ray.  The  first  prize 
was  $20,  the  second  $10  and  the  third  $5. 
Then  there  were  five  prizes  of  $1  each  and 
two  prizes  of  theatre  tickets  for  the  entire 
run  of  "The  Green  Archer." 

The  contesl  was  held  at  the  same  time  as 
"The  Green  Archer"  was  playing  at  Loew's 
and   the  original  story   was  running  in  the 

//■  ra  d  I     annouiii  enienl     appeared 

in  a   three-column    head  on   the  first 

page  of  the  Dayton  Herald. 

Besides  getting  the  various  prize-,  the 
girls  were  given  screen  tests  on  the  stage  at 
Loew's.  A  packed  house  turned  out  to  see 
the  winners  and  to  watch  them  being  photo- 
graphed. 

Taking  one  of   the   most    thrilling  scenes 
from    "Wild     West."    the     Pathe    serial     tea 
turing  Jack   Mulhall   and  Helen  Ferguson, 
the  manager  of  the  Lyric  Theatre,  Roche- 


To  raise  and  lower  the  elephant  an  ordi- 
nary electric  tan  with  the  blade-  removed 
and  a  reduction  gear  1'rom  an  obi  projection 
machine  was  used.  A  strip  of  wood  was 
fastened  to  the  -low  wheel  on  the  gear,  so 
that  it  would  turn  a  coin]. lei,-  circle  and  the 
length  oJ  the  stick  would  be  a  little  more 
than  the  heighl  to  which  the  elephant  was 
to   be   raised.      In    the    background    directly 

bads     "!'    the    elephant's    ear    a     -mall     pulley 

was  placed.  A  pice  of  stoul  curd  was 
fastened  to  the  lath  on  the  back  of  the 
elephant  and  the  cord  was  run  through  the 
pulley  and  fastened  to  the  end  oi  the  -tick 
on   the   reduction  gear. 

A-  the  reduction  gear  and  the  motot 
back  of  th  background,  the;  '-mi  be  placed 
in  any  position  desin  as  it  make-  no  dif- 
ference whether  the  stick  on  the  gear  re- 
vives at  right  ang  be  resl  of  the  cut- 
out  or   run-    parallel   to   it. 


'Pretty  Ladies'  Ballyhooe'd 
by  Novelty  Sticker 

A  wind  shield  sticker,  pertly  captioned. 
proved  valuable  to  the  Orpheirm,  Scottsbluff, 
Nebraska,  when  "Pretty  Ladies,"  played 
that  theatre. 

The  sticker  was  about  eighteen  inches  in 
ength,  and  four  inches  in  width,  and 
printed,  on  white  stock,  with  the  black  let- 
tered caption,  "Pretty  Ladies  Ride  With 
Me." 

On  Saturday  night,  when  almost  every  car 
is  parked  on  the  main  street,  a  gang  of  boys 
were  sent  to  snipe  the  windshields  with  the 
sticker.  Over  a  thousand  cars  were 
decorated  with  the  announcement,  and  no 
one  seemed  seriously  peeved  at  the  joke,  in 
fact,  most  of  the  motorists  got  a  big  kick 
out  of  it. 


Briggs    Lets    Live    Eagles 
Advertise   "The    Eagle" 

To  stimulate  Pueblo's  interest  in  "The 
Eagle,"  Manager  E.  P.  Briggs  borrowed  two 
Golden  Eagles  from  the  local  Zoo,  and  placed 
them  in  a  wire  cage  in  lobby  of  the  Rialto. 
A-  a  publicity  stunt,  it  was  all  that  could 
be  desired,  the  bird-  having  an  audience  at 
all  times. 


I     mechanical    display    for    "Go    \l "est"    (Metro-( 
the     Wodjeska,     Augusta,    is    shown     here.      It     i 
hand.         i     circular     groove     was     cut     about     the 
made    to    turn    In     means    of 


,olduvn-Mayer)    arranged    by    F.    J.    Miller    for 
honed    the    star    as    a    coicboy    with    a    lasso    in 

figure.      A    rope,    placed    in    tins    groove,    ivas 

a   small   concealed    motor. 


March     6,     1926 


1097 


Jackson     Makes     Anniver- 
sary  Town   Fete 

The  sixth  anniversary  of  Loew's  Theatre, 
London,  Ontario,  was  the  signal  for  a  big 
demonstration  which  was  directed  by  Man- 
ager Fred  Jackson.  No  less  than  10  Lon- 
don firms  co-operated  with  the  theatre  man- 
agement in  the  publication  of  a  special  com- 
bination page,  the  various  advertisers  mak- 
ing mention  of  their  connection  with  the 
theatre.  One  firm  advertised,  for  instance, 
that  the  pianos  used  in  the  theatre  were  of 
a  certain  make.  Another  company  told  of 
laundry  service  to  the  theatre;  still  another 
referred  to  the  coal  used;  the  local  bank 
used  by  Loew's  Theatre  had  an  announce- 
ment; a  printing  firm  referred  to  printed 
necessities,  and  others  included  an  engraving 
firm,  a  sign  painting  company,  a  hotel,  lum- 
ber company,  etc.  The  anniversary  was 
celebrated  during  the  week -of  February  8. 


Second      Radio      Program 
Staged    by    Century 

Another  radio  broadcasting  performance 
was  given  at  the  Century  Theatre,  Baltimore, 
after  the  regular  performance,  on  Tuesday 
night,  January  26,  to  which  the  audience 
was  invited  to  listen.  Harry  Van  Hoven,  ad- 
vertising manager  for  the  Combined  White- 
hurst  Theatrical  Interests,  used  back  page 
space  besides  the  regular  advertising  space 
to  announce  it  and  the  house  was  packed 
for  the  show.  Talent  playing  at  the  Century 
and  other  Whitehurst  houses  were  included 
on  the  program  which  was  thoroughly  en- 
joyed. WFBR  Station  handled  the  broad- 
casting. 


Cops  Parade  for  Showing 
of  "Making  of  O'Malley" 

Manager  Luther  Strong's  showmanship 
came  to  the  fore  recently  when  he  played 
"The  Making  of  O'Malley"  at  the  Hippo- 
drome, Fort  Worth. 

Fort  Worth's  Policemen's  Parade  being 
held  during  run  of  picture,  arrangements 
were  made  with  the  Chief  of  Police  to  have 
a  squad  of  policemen  march  ir  formation  to 
the  theatre  with  each  relief  during  attrac- 
tion's showing. 

All  advertising  stressed  the  tie-up  and  the 
newspapers  commented  favorablj'  on  the 
timely  and  appropriate  stunt. 


.1    part   of   the   croud   assembled  to  greet   "Miss    Texas,"  scheduled  to   make   a  personal  appear- 
ance   at   the   American    Theatre,    Butte,    Mont.,    in    connection   with  the   showing   of    "Go    West" 
(Metro-Goldwyn-Mayer).     "Miss    Texas"  turned    out  to  he  a  cow,  a  "Miss  Brown  Eyes." 

3  Unit  "Merry  Widow"  Drive 

Evansville  Blanketed  With  Publicity  in 
Campaign  Staged  by  the  Strand  Theatre 


A  CAMPAIGN  employing  three  distinct 
features  was  put  on  for  "The  Merry 
Widow"  when  it  played  at  the  Strand 
theatre  in  Evansville,  Ind. 

These  three  high  lights  in  the  campaign 
((inducted  by  Charles  Glickauf,  M-G-M  ex- 
ploiteer,  and  Manager  Sweeton  of  the 
Strand,  were  a  dancing  exhibition  in  a  store 
window,  the  broadcasting  of  "The  Merry 
Widow"  waltz  over  the  radio,  and  a  waltz 
contest  in  the  best  dance  hall  of  Evansville. 

A  music  store  conducted  an  alternate  ex- 
hibition of  waltzing  and  "charlestoning"  in 
their  display  window  one  week  in  advance 
of  play  date.  The  music  for  this  was  fur- 
nished with  Brunswick  Phonograph  which 
is  the  staple  line  of  the  store.  The  demon- 
stration was  staged  by  one  man  and  two 
women.  The  man  and  one  woman  would  do 
their  version  of  "The  Merry  Widow"  waltz, 


and  then  the  man,  changing  partners,  would 
give  an  animated  display  of  the  popular 
Charleston.  A  window  card  announced,  that 
"The  Merry  Widow"  would  appear  in  the 
window'  on  Saturday  night — and  strut  her 
stuff,  this  drew  attention  to  the  display.  It 
went  over  big,  as  nothing  like  it  had*  ever 
been  done  in  that  town  before. 

The  second  factor  in  the  campaign  was  a 
radio  recital  of  the  music  from  the  operetta. 
This  was  done  through  a  tieup  with  a  local 
radio  broadcasting  station,  and  a  good  news- 
paper break  was  achieved  for  a  noonday 
radio  concert  of  "The  Merry  Widow''  music. 

The  owner  of  the  best  ballroom  in  Evans- 
ville was  induced  to  run  a  Merry  Widow 
Waltz  Contest.  Prizes  for  the  three  best 
pairs  of  dancers  were  donated  by  an  enter- 
prising jeweler;  the  first  prize  being  a  silver 
loving  cup,  the  second  a  ten  dollar  gold 
piece,  and  the  third  prize,  five  dollars  in 
gold.  To  give  added  spice  to  the  stunt  the 
winners  gave  an  exhibition  dance  on  the 
stage  of  the  Strand  theatre. 


A    "dog-about-town"    does    some    ballyhoo    for    Pathe's  "The  Freshman!"     Exploitation  stunt 
Manager  V.  C.  Chapel  of  the  Liberty,  Marlette,     Mich.,  is  shown  in  the  photo  above. 


Memphis   Newspaper    Ties 
Up  With  "Classified" 

The  highlight  of  Manager  G.  E.  Brown's 
campaign  on  "Classified,"  playing  Loew's 
Palace,  Memphis,  was  a  tie-up  with  the 
News  Scimitar,  whereby  practically  ten 
columns  of  free  publicity  were  obtained  for 
the  showing  of  the  picture. 

Campaign  was  in  the  nature  of  displ 
ads,  and  started  a  week  prior  to  opening, 
continuing    throughout    second    day    of 
engagement. 

The  newspaper  ran  a  two  column,  seven 
inch,  free  ad  each  day,  with  announcement: 
that  pi'izes  would  be  awarded  to  the  per- 
sons writing  the  best  substitutes  for  the 
"want"  ads  appearing  on  the  page,  the  num- 
ber being  limited  to  four  each  day.  Passes 
of  were  given  as  prizes,  and  these  constituted 
the  only  payment  the  theatre  had  to  make. 


1098 


M  o  t  i  o  n     P  i  c  t  \t  r  e     N  e  w  s 


Trade-at-Home    Campaign 
for  "Royle  Girl"  Drive 

TJic  ( Iharleston  I  Post  joined  with 

the  Academy  Theatre  in  launching  a  "Trade 
at  Home"  campaign  as  a  feature  o 
ploitation  on   "Thai    Ro  Le  Girl." 

The  purposi  i  tmpaign  was  explained 

bj  i  he  Post  in  these  words :  "11  is  through 
this  Royle  Girl  thai  Tht  Evening  Post  and 
the  following  merchants  will  convince  the 
people  of  Charleston  thai  it  is  possible  to 
take  a  country  girl,  make  known  to  her  the 

values  of  garments  and  g Is,  transform  her 

before  iIk  eyes  of  all  to  a  wel]  dressed  young 
lady  who  can  enter  the  homes  of  the  most 
elite.  "It  will  be  the  intention  of  the  Post 
and  these  merchants  to  bring  this  girl  to 
Charleston  and  through  a  shopping  tour 
make  the  transformation  of  Daisy  Royle 
whom   we  will  call  'Thai   Royle  Girl.'" 

In  the  Post  and  in  the  windows  of  the 
merchants  the  stunt  was  given  the  widest 
possible  ]>ul>lirit\  and  it  created  a  stir 
throughout  the  city.  The  merchants  who  tied 
in  on  the  campaign  also  took  space  in  a  two 
page  cooperative  advertisement  published  in 
the    Post. 

Manager  Sherrill  of  the  Academy  said  that 
lie  considered  the  campaign  one  of  the  most 
effective  he  had  ever  seen  on  a  picture. 


Patterson  Stages  Midnight 
Jubilee   for   Benefit 

Willard  C.  Patterson  stepped  out  of  his 
regular  domain  at  the  Metropolitan  Theatre 
this  week  to  stage  a  mammoth  Midnight 
Jubilee  for  the  benefit  of  the  Atlanta  Police 
Band.  The  idea  of  the  benefil  was  launched 
by  Fuzzy  Woodruff,  dean  of  Atlanta's  dra- 
matic critics  and  the  favorite  newspaper- 
man in  thai  section.     Mr.  W [ruff  handled 

all  details  except  the  actual  presentation  of 
the  show,  and  the  Atlanta  Georgian  went 
behind  the  movement    unreservedly. 

The  Midnight  Jubilee,  staged  in  the  cits 
auditorium  Thursday  night,  began  at  10:00 
and  carried  on  till  far  a  tier  midnight,  with 
acts  appearing  at  local  theatres  contributing 
their  services  without  charge.  The  occasion 
netted  around  $4,000  for  the  Atlanta  Police 
Band.  Of  tin-  amount  about  $1,500  will 
go  to   pay   for   the  musical   instruments  re 


Lobby  stand  for  the  showing  of  "Classified" 
(First  National)  at  the  Southern  Theatre,  Co- 
lumbus, Ohio.  The  board,  surmounted  by  a 
cut-out  of  the  star,  featured  "classified"  ad 
reproductions. 

cent  I y  purchased  by  the  band,  and  under- 
written by  the  Atlanta  Georgian.  The  re- 
mainder to  go  into  the  band's  treasury  to 
meet  some  of  the  many  worthy  causes  spon- 
sored by  that  group. 

Following  the  performance  there  was  a 
dance  at  which  the  new  band  officiated  in 
all  the  glory  of  its  shining  trombones. 


Style     Show     Presented     at 
Missouri    This    Week 

A  Spring  Style  Show  featuring  25  of  St. 
Louis'  "lowliest  mannikins,  displaying-  the 
new  spring  creations  in  a  setting  of  Mis- 
souri Kntertainnient"  is  the  presentation 
being  offered  at  the  Missouri  theatre  in  St. 
Louis  this  week. 

Among-  those  who  are  appearing  in  the 
presentation  are  Charlotte  Woodruff,  Roj 
Smoot.  Kerenoff  &  Maree.  lli  Missouri 
Kockei-  and  Milton  Slosser.  The  produc- 
tion is  presented  in  conjunction  with  "The 
American    Venus." 


Radio    is    Ace    of    Stanley 
"Splendid  Road"  Drive 

Radio  exploitation  was  used  as  the  cam- 
paign lead  for  the  engagement  of  "The 
Splendid  Road"  at  the  Stanley  Theatre  in 
Philadelphia.  Broadcasting  through  stations 
WIP  and  WLT  was  carried  on  in  advance 
and  during  the  run  of  the  picture. 

Emo,  motion  picture  expert  of  W1P,  read 
communications  to  his  listeners-in  from 
Anna  Q.  Nilsson  and  others  of  the  "Splendid 
Road"  casl  ;  answered  queries  from  fans 
aboul  the  picture  and  its  cast  of  notables; 
and  in  addition  promised  six  hundred  photos 
of  Mi--  Nilsson  to  the  first  six  hundred  ap- 
plicant- writing  in  for  them  with  mention 
of  the  title  "Splendid  Road."  The  six  hun- 
dred requests  were  in  by  nine  o'clock  the 
following  morning,  with  several  thousand 
arriving  within  the  next  few  days. 

YYLIT  devoted  its  "Splendid  Road"  talks 
to  descriptions  of  the  filming  of  the  picture. 
personal  anecdotes  about  the  player's  ad- 
ventures on  location,  and  reading  of  scenes 
from   the   novel    by    Yinme  Roe. 

For  the  engagement  the  Stanley  Company 
eliminated  it-  usual  specially  prepared  type 
billing  and  instead  used  stock  twenty-four 
sheet  stands.  The  variation  from  routine 
gave  the   panels  special   attraction    value. 

In  addition  the  Stanley  Company  used 
trailers  in  the  largest  of  their  central 
theatres. 


Local    Mysteries    Featured 
in   "Phantom"   Ads 

Capitalizing  on  Spartanburg's  interest  in 
certain  newspaper  stories  recounting  such 
happenings  as  the  mysterious  light  in  the 
house  of  a  certain  doctor,  the  queer  lights 
on  the  railroad  track-,  etc..  Manager  J.  H. 
Stelling  launched  hi-  campaign  on  "The 
1'hantom  of  the  Opera"  with  a  series  of 
mystery   ad-. 

More  than  double  the  regular  newspaper 
-pace  was  Used.  The  readers  were  run 
daily,  stimulating  public  interest  in  a  sub- 
ject already  created  by  the  newspapers  to 
such  a  degree,  that  ninety  percent  of  the 
people  did  not  suspect  they  were  reading  ad- 
vertisements   until    the    la-t    ad    appeared. 


SLENKER'S    "LIVE    WIRE"    DISPLAl 
I  he  lobby  display    for   tlw   First    National   picture,  shown   here,   is   the  work  of   F.  O.   Slenker,   manager   of   the  Spencer,   Hock   Island.     Lobby 
featured   cutouts,   from    a    stock    paper,   before    n    plain    cloth    drop,   the   whole  thing   being   curried  out   in   red  and  yellow.     "It   cost  less   than 

(50  to  build  mid  brought  really  unusual  returns"  says  Slenker. 


.1/  arch     0 ,     19  26 


1099 


Exhibitor's  Idea  Exchange 


_    _    __  .  Sends  us  the  follow- 

E.  F.  Nutter,  ing  outline  of  a  most 

American,  successful  and  novel 

Rowlesburg,  W.  Va.  campaign    for   «The 

Gold  Rush:" 

We  had  several  banners  made  up  with  the 
name  of  star,  title,  dates  and  featuring  the 
following  lines:  "See  the  Kids"  'Gold 
Rush'  with  Dogs  and  Sleds  down  Main 
Street,  7 :15  Friday  Evening,  Jan.  30th,  for 
Prizes  of  Gold  Coin" — -posted  these  at  con- 
spicuous places  all  over  town.  Ran  an- 
nouncement at  theatre  and  in  newspapers 
outlining  particulars  and  location  of  race, 
stating  amount  of  first,  second  and  third 
cash  prizes.  Purchased  several  dozen  Chap- 
lin hats,  mustaches  and  canes  from  novelty 
house  and  gave  away  to  boys  entering  names 
for  race. 

On  the  evening  of  race,  had  boys  meet  at 
theatre  at  certain  lime  for  instructions. 
Then  sent  them  to  starting  point  with  two 
men  to  see  that  they  were  properly  in  line 
for  the  start.  Also  stationed  several  of 
regular  force  along  route  of  race  with  red 
fusees  or  fire  torches.  At  given  signal,  all 
torches  were  lit  from  starting  point  to 
front  of  theatre,  lighting  up  the  street  for 
two  blocks  and  giving  a  very  good  effect 
from  reflection  on  the  snow-covered  pave- 
ment. By  this  time  the  street  was  lined 
with  spectators  and  at  the  designated  mo- 
ment, the  starter  gave  the  word  to  go. 

From  this  point,  it  was  better  than  a  cir- 
cus. With  wild  yells  of  excitement,  the  kids 
rushed  pell-mell  down  the  street  at  the  side 
of  their  dogs  urging  them  to  greater  speed; 
sleds  were  overturned  and  both  boys  and 
dogs  entangled  in  the  harness;  about  half- 
way of  the  first  block,  two  of  the  dogs  en- 
gaged in  a  fight  while  running  neck  and 
neck,  but  were  hastily  pulled  apart  by  their 
owners;  and  by  the  time  the  first  three 
boys  had  crossed  the  winning  line,  the  spec- 
tators were  in  an  uproar  of  laughter  for  the 
entire  two  blocks. 

In  all  of  our  ads  concerning  the  race, 
we  used  the  title  of  the  picture  to  every 
advantage  possible.  It  was  not  advertised 
as  a  race,  but  as  a  "Gold  Rush."  It  was 
necessary,  of  course,  to  take  chances  on  the 
weather.  We  covered  this  by  providing  for 
a  Chaplin  Similarity  Contest  on  stage  of 
the  theatre  in  the  event  of  no  snow. 

The  success  of  this  stunt,  depends  largely 
on  the  number  of  dogs  available  in  the  town. 


Within  two  days  after  our  announcement 
appeared,  dogs  were  at  a  premium.  Boys 
were  seen  everywhere,  after  school  hours, 
with  lariats  made  of  small  rope  and  twine, 
ready  to  lasso  the  first  dog  who  came  within 
reach.  This  caused  much  amusing  comment 
which  added   to  the  publicity   desired. 

Our  campaign  was  not  limited  alone  to 
the  race.  We  used,  in  addition,  our  regular 
quota  and  more,  in  cards,  paper,  newspaper 
space  etc.,  "The  Gold  Rush"  was  originally 
intended  as  a  "side-stunt,"  but  to  my  sur- 
prise, it  gained  such  proportion  that  all 
other  publicity  matter  was  really  super- 
fluous. 


Thomas  L.  Barnett,      J*  the.  author  of  the 
Finn's  Theatre,  folI°TngfV  co,n         " 

Jewett  City  tlontto   *1S  dePart 

ment:         1    wish    to 

inform  you  of  a  little  stunt  I  recently  used 

in    connection    with    the    showing    of    'The 

Freshman.'    This  idea  might  be  used  in  any 

little   town,    same    as   here,    where   we   have 

a   population   of  3,000.      I   bought  quite   a 

number  of  the  balloons  which  are  obtainable 

at  any  of  the  exchanges  of  the  distributor. 

"I  ran  the  picture  two  days — on  a  Tues- 
day and  Wednesday.  I  advertised  that  we 
would  give  a  balloon  free  to  each  child  who 
attended  the  matinee  on  the  Saturday  before 
the  showing  of  the  picture  and  it  went  over 
big. 

"This  has  two  good  features — I  drew  an 
extra  large  Saturday  matinee  because  every 
kid  in  town  wanted  a  balloon  and  then  the 
kids  covered  the  town  with  these  balloons, 
thus  giving  me  a  lot  of  free  publicity  on 
the  big  picture." 


Ivan  Baumgartel, 

Princess, 

Gloversville 


Contributes  the  fol- 
lowing :  Enclosed 
you  will  find  a  photo 
of  a  minature  repro- 
duction of  a  scene  in  "The  Gold  Rush." 
This  I  used  in  Gloversville,  N.  Y.  a  short 
time  ago  as  one  of  the  stunts  to  exploit 
this  picture.  The  minature  was  placed  in 
the  foyer  and  could  be  seen  coming  in  the 
theatre.  A-  they  never  saw  anything  like  it 
before  in  that  town  it  made  a  hit  with  the 
patrons. 

I  also  used  this  minature  idea  in  Corning 
on  "One  Of  The  Bravest,"  it  showed  Ralph 
Lewis  the  star  in  the  picture  in  the  fore- 
ground   with    a    background    of    flames    and 


smoke,  red  lights  were  used  to  make  it  mure 
effective,  I  dug  an  old  okeh  record  up  here 
in  one  of  local  music  stores  called  "Fire 
Laddie."  I  had  a  magnovox  outfit  out  on 
the  marqee  and  victrola  inside  the  lobby 
playing  the  record.  It  certainly  caused. a 
lot  of  interest  and  did  help  get  extra  dollars 
in  the  box  office.  The  marqee  and  lobby 
lights  were  colored  red  to  give  the  atmos- 
phere of  fire.  I  also  extended  an  invitation 
to  the  fire  chief  and  his  men  to  see  the  great 
fire  epic. 

Who  recently  re- 
According  to  signed  as  manager 
Dave  Lustig                    of   the   Regun,    New 

York,  it's  gratifying 
to  win  an  exploitation  prize  under  any  cir- 
cumstances, but  there  is  particular  satisfac- 
tion in  carrying  away  an  award  when  the 
winning  campaign  cost  no  more  than  nine 
dollars  to  stage.  The  prize  which  Lustig 
recently  won,  was  one  of  the  weekly  awards 
for  the  "Laugh  Month"  campaign  on  short 
features.  His  winning  stunt  was  a  Charles- 
ton contest  used  in  conjunction  with  the 
Educational-Cameo  Comedv  "Hot  Feet." 


Sends  us  two  photos 
Ray  C.  Brown,  of     typical     frontal 

Strand,  Altoona,  Pa.     displays     which     he 

used  every  week  at 
the  Strand.  One  of  the  displays  is  repro- 
duced on  this  page.  These  decorations, 
which  carry  out  the  atmosphere  of  the 
photoplay  are  constructed  by  Alvin  Hoster, 
theatre  art  man  under  the  supervision  of 
Brown. 

There  is  a  new  front  for  each  attraction 
at  the  house,  experience  showing  that 
this  procedure  is  a  profitable  exploitation 
effort  for  the  Strand.  The  "Phantom  of  the 
Opera"  display,  which  is  reproduced  here, 
was  constructed  at  small  expense.  Cutouts 
from  the  stock  paper  furnished  the  main 
elements  of  the  arrangement.  The  "Live 
Wire"  lobby,  which  is  shown  in  the  other 
photo  sent  in  by  Brown,  followed  an  equally 
simple  formula.  There  was  a  banner  across 
the  entrance.  This  carried  a  cutout  head  of 
Johnny  Hines,  with  his  name  spelled  out 
on  one  side  and  the  title  on  the  other.  The 
banner  was  "supported"  at  either  side  by 
a  trestle  effect,  made  by  using  plaster  paris 
on  the  boards  and  painting  them  an  iron 
color. 


Miniature  scene  reproduction  from  "The  Gold  Rush"   (United  Artists) 
used  as  exploitation  for  the  picture  at  the  Hippodrome  Theatre,  Glovers- 
ville, N.  Y.,  by  Manager  Ivan  Baumgartel. 


Lobby   display   for    "The    Phantom    of    the    Opera"    (Universal)    at    the 

Strand  Theatre,  Altoona,  Pa.,  ivhere  a  different  front  is   used  for  each 

show    The  ideas  are.  carried  out  by  Alvin  Hoster.  theatre  art  man,  under 

the  supervision   of  Manager   Ray  C.  Broivn. 


1100 


Motion     P  i  c  t  u  r  e     A  e  :c  s 


Carrier  Says  Thank  You  on 
Money  Wrappers 

Jimmie   Carrier,   Manager  of  the    Broad 
way   Strand    Theatre,    Detroit,    Michigan,  is 
always  springing  something  new  in  the  »i 
of  exploitation  to  bring  more  business  to  bis 
theatre.      His    latest,    the   "Monej    wrapper 
stunt,"    is    done    by    simply    using    a    small 
money  wrapper  containing  dour  new  one  do! 
lar  bills  with  a  small  advertisement   on  the 
of  the  wrapper  winch  reads  as  follows: 
"$4.00  Broadway  Strand  Theatre.     We  wish 
to     thank     you     for     your     friendship     and 
patrona  e.     <  loming  Si. on.     i  Name  of 
big-  coining  picture.) 

When  a  patron  purchases  a  ticket  and 
gives  the  cashier  a  $5.00  or  a  $10.00  bill. 
instead  of  counting  out  Jour  bills,  she  hands 
the  patron  one  nl   these  little  p  con- 

taining the  four  one  dollar  bills.  The 
patron  is  very  much  interested  in  receiving 
the  small  neat  package  of  bills  and  naturally 
looks  it  over  and  is  bound  to  see  the  ad 
vertisement  which  is  on  the  face  of  the 
package.  This  idea  nol  only  saves  time  in 
making  change  during  rush  hours,  but  is 
also  a  very  effective  advertising  med'um  for 
coming   attractions. 


Old  Song  Revived  for  Film 
"My  Old  Dutch" 

The  revival  of  "My  Old  Dutch,"  one  of  the 
popular  songs  of  several  year  s  ".  is  the  re- 
sull  of  a  tie-up  arranged  by  the  Universal 
exploitation  department  with  the  Pioneer 
Music  Publishing  Co.  in  connection  with  the 
release  ot  "Mj  <»ld  Dutch"  based  on  this 
I  and  the  play  written  around  it.  The 
tie-up  includes  special  window  display  ma- 
terial  which  will  be  sent  to  music  dealers 
throughout    the  country. 


"Phantom"       Light      Bulb 
Stirs  Interest  in  Lima 

A  "Phantom"  electric  light  bulb,  displayed 
in  the  window  of  a  hardware  store  at  Lima, 
Ohio,  in  a  cooperative  stunt  with  the  Sigma 
Theatre's  presentation  of  "The  Phantom  of 
the  Opera"  created  a  great  amount  of  in- 
terest for  the  merchant  and  the  theatre. 

A  common  electric  light  bulb  was  placed 
on   a    piece   of   glass    in    the    window.      This 


Johnny  Mines  featured  in   a  frontal  display  at 

the   Strand,  Seattle,   flash.,  for  the  showing   of 

"The  Live  Wire,"  his  First  National  feature. 

bulb  was  burning  with  no  apparent  means 
nl  attachment.  The  bulb,  however,  laid  on 
tlie  edge  of  the  glass  and  had  two  No.  38 
wires  soldered  to  the  end  of  it  and  then  run 
along  the  edge  of  the  glass  until  they  dis- 
appeared under  a  black  cloth.  Under  the 
black  cloth  was  a  transformer  which  in  turn 
was  connected  with  a  light  socket.  The  wires 
along  the  edge  of  the  glass  were  covered  by 
paraffin    which    made   them    invisible. 


Michael   Stages  Third  All 
Comedy  Bill  in  Buffalo 

J.  H.  Michael,  manager  of  the  Regent, 
Buffalo,  put  on  his  third  "Big  AU-Pathe 
Comedy  Circus,"  on  Friday  and  Saturday, 
February  12  and  13  and  packed  this  popu- 
lar community  theatre  to  the  doors  each 
afternoon  with  children  and  their  parents. 
"Your  money  back  if  you  don't  laugh,"  was 
the  slogan  of  the  event.  Mr.  Michael  also 
distributed  souvenirs  to  the  kids. 


Coast    Guards    Lecture    in 
L.  &  T.  Serial  Stunt 

Capitalizing  the  co-operation  of  'he  gov- 
ernment mi  the  I'athe  serial  "Casej  oi  the 
Coasl  Guard,"  the  Lubliner  &  Trintz  thea- 
tres in  Chicago  made  arrangements  with  the 
Guardsmen  from  <)\i\  Chicago  Stat  mi  at  the 
foot  of  the  Chicago  River  t<>  -peak  on  their 
thrilling  experiences  of  protecting  nut  si 
against  smugglers  of  rum.  alien-,  jewel-  ami 
■-  and   saving   vessels  and   human   live-. 

'1  he  <  ruardsmen  spoke  before  aud  ences 
t  he    ( Jovenl    <  rar  len    theatre,   the    <  raw  fi 
Paramount,  Vitagraph  and  West  Mud  in  con- 
nect mi  with  the  showing  of  the  first  chap- 
ter of  the  serial. 


Safety      Week      Ballyhoos 
"Havoc"  in  Canton 

For  the  showing  of  "Havoc"  at  the  Mozart 
Theatre  in  Canton,  Oho,  arrangements  were 
made  with  the  leading  local  newspaper  to 
conduct  an  essay  contest  on  the  subjeet 
••What  Wreaks  the  Greatest  Bavoc  in  I 
ton."  Prizes  were  littered  by  the  theatre 
and  the  newspaper  for  the  best  answers  to 
that  question.  With  the  co-operation  of  the 
Mayor  and  othi  r  citj  officials  "Havoc  Week" 
was  declared  b\  proclamation.  The  Police 
Department  staged  a  "Drive  Carefully''  cam- 
paign in  conjunction  with  the  Canton  Auto 
Club. 

The    theatri     constructed    a    special    float 
which    consisted    of    a    truck    carrying 
wrecked  automobile.    On  the  sides  of  the  float 
were  banners  urging  "careful  driving." 


"Walking"     Engine     Sells 
"The  Iron  Horse" 

An  inexpensive  but  effective  street  bally- 
hoo was  used  by  Manager  Warren  Irvin  in 
conjunction  with  his  showing  of  "The  Iron 
Horse"  at  the   Imperial,  Charlotte. 

The  ballyhoo  consisted  of  man  insi  le  oi 
box  cutout  and  painted  to  represent  engine, 
the  sides  of  which  were  of  doth  to  keep  it 
light.  On  headlight  of  engine,  printed 
white  on  black,  appeared  the  words:  "'The 
Iron  Horse'  Imperial."  Man  paraded  streets 
in  the  downtown  section,  especially  at  the 
noon  hour,  the  "walking"  engine  attracting 
unusual    attention    and   talk. 


Sinking  effect  in  a  lobby  display  for  the  "Phantom  of  the  Opera"   (I  niiersal)  at  the  Palace   Theatre.  New  Haven,  Conn.,   where   it  W03  installed 
a  week  prior  to  opening  date.     The  figure  of  the  Phantom  stood  eleven  feet  high  and  stood  on  a  four-foot  base. 


March     0  ,     1926 


1101 


"Lucky  Horseshoe  Candies"  were  displayed  in  a  confectioner's  store  window  in  tie-up  with  the  presentation  of  "The  Lucky  Horseshoe" 
(Fox)  at  the  Majestic  Theatre,  Portland,  Ore.,  shown  at  the  left  above.  At  right  is  the  "Lightnin'  Sale"  window  display  of  the  Montague  & 
McHugh  Department  Store,  Bellingham,   W  ash.,  as   a  cooperative  campaign  stunt  with  the  American  Theatre  of  that  city  for  the  showing  of  the 

Fox  screen  version  of  "Lightnin' ." 


Iii£jl 


=J  I 


Jackie  Coogan  featured  in  win- 
dow of  wall  paper  store  at  St. 
Louis.  Tie  up  with  Loew's  State 
Theatre  for  showing  of  "Old 
Clothes"   (M.  G.  M.) 


Another  fine  Jackie  Coogan  ivindow  display.     Tie  up  was  with  "builder" 

toy  sets  and  was  featured  by  Shrader  Hardivare  Co.,  St.  Louis,  for  the 

Loew's  State  presentation  of  "Old  Clothes"  (M.  G.  M.) 


Window  tie-up  with  Gillette 
dealer  store  using  stills  alone. 
Used  in  San  Francisco  store  tie-up 
with  "The  Merry  Widow"  (Metro- 
Goldtvyn-Mayer)  at  the  St.  Francis 
Theatre. 


Real   life  in  a   window  tie-up   with   showing  of  "The  Merry    Widow"  at  the  Howard  Theatre,  Atlanta,  Ga.     At  certain  hours  during  the  day  two 
professional  dancers  performed  The  Merry  Widow  Waltz  in  the  window  of  a  music  store,  wmch  featured  phonograph  records  and  music  rolls  of 

the   operetta. 


1102 


M  o  t  i  o  n     P  i  c'  /  u  r  e     X  e  tc  s 


libitorsBox-Office  Repi 


Names  of  the  theatre  owners  are  omitted  by  agreement  in  accordance  with  the  wishes  of  the  average 
exhibitor  and  in  the  belief  that  reports  published  over  the  signature  of  the  exhibitor  reporting,  is  a  dangerous 
practice. 

Only  reports  received  on  specially  prepared  blanks  furnished  by  us  will  be  accepted  for  use  in  this 
department.     Exhibitors  who  value  this  reporting  service  are  urged  to  ask  for  these  blanks. 


ASSOCIATED  EXHIBITORS 

Headlines 772897  Mo. 

Under  The  Rouge 553823  N.  Y. 

FAMOUS  PLAYERS 

American  Venus,  The 450000  Mo. 

15000  Ohio 

796386  Ohio 

Best  People,  The 2600  Pa. 

2600  Pa. 

Changing  Husbands 703  Kansas 

City  That  Never  Sleeps,  The      3000  Ga. 

Cobra 5147  Mont. 

East  of  Suez 3000  Ga. 

Fast  Set,  The 3000  Ga. 

Flower  of  the  Night 15000  Ohio 

Garden  of  Weeds,  The 3000  Ga. 

Golden  Princess,  The 1700  Nebr. 

2600  Pa. 
Grand    Duchess    and    the 

Waiter,  The 772897  Mo. 

796836  Ohio 

King  on  Main  Street,  The .        2600  Pa. 

Locked  Doors 3000  Ga. 

Lord  Jim 15000  Ohio 

Lovers  in  Quarantine 14000  N.  D. 

2600  Pa. 

Mannequin,  The 1700  Nebr. 

138276  Texas 
Man  Who  Found  Himself, 

The 1700  Nebr. 

2600  Pa. 

New  Brooms 2600  Pa. 

North  of  36 703  Kans. 

Pony  Express,  The 889  Nebr. 

14000  N.  D. 

Regular  Fellow,  A 2600  Pa. 

Sainted  Devil,  The 3000  Ga. 

Stage  Struck 5147  Mont. 

Story  Without  A  Name 703  Kans. 

Vanishing  American,  The.  .    796836  Ohio 

138276  Texas 

Wages  of  Virtue,  The 3000  Ga. 

703  Kans. 

2600  Pa. 

2600  Pa. 

Woman  of  the  World,  A.  .  .    772897  Mo. 

401158  Ohio 

Worldly  Goods 3000  Ga. 

F.  B.  O. 

Bandit's  Baby,  The 889  Nebr. 

Breed  of  the  Border 3000  Ga. 

Dangerous  Flirt,  The 3000  Ga. 

Drusilla  With  A  Million    .  .      14000  N.  D. 

2000  Ohio 

Forbidden  Cargo 3000  Ga. 

High  and  Handsome 3000  Ga. 

If  Marriage  Fails 2000  Ohio 

Mysterious  Stranger,  The..  629  Kans. 

Parisian  Nights 2000  Ohio 

772897  Mo. 

Midnight  Flyer,  The 703  Kans. 

Ridin'  Streak,  The 3000  Ga. 

Ridin'  the  Wind 629  Kans. 

703  Kans. 

2000  Ohio 

Texas  Bearcat,  The 3000  Ga. 

That  Man  Jack 629  Kansas 

When  Love  Grows  Cold  .  .  .   450000  Mo. 

White  Thunder 629  Kans. 

Wild  Bull's  Lair,  The 629  Kans. 


1st  run 
1st  run 


1st  run 
General 
1st  run 
Small  town 
Small  town 
Rural 

Small  town 
Small  town 
Small  town 
Small  town 
General 
Small  town 
Small  town 
Small  town 

1st  run 
1st  run 
Small  town 
Small  town 
General 
General 
Small  town 
Small  town 
1st  run 

Small  town 
Small  town 
Small  town 
Rural 
Rural 
General 
Small  town 
Small  town 
Small  town 
Rural 
1st  run 
1st  run 
Small  town 
Rural 

Small  town 
Small  town 
1st  run 
1st  run 
Small  town 


Rural 

Small  town 
Small  town 
General 
Small  town 
Small  town 
Small  town 
Small  town 
Rural 

Small  town 
1st  run 
Rural 

Small  town 
Rural 
Rural 

Small  town 
Small  town 
Rural 
1st  run 
Rural 
Rural 


Clear     Fair 
Cold       Fair 


Clear 

Clear 

Clear 

Clear 

Cold 

Clear 

Clear 

Clear 

Clear 

Clear 

Cold 

Cold 

Clear 

Cold 

Clear 

Clear 

Cold 

Stormy 

Clear 

Cold 

Cold 

Clear 

Clear 

Clear 

Clear 

Clear 

Cold 

Cold 

Cold 

Cold 

Cold 

Clear 

Stormy 

Clear 

Clear 

Cold 

Cold 

Clear 

Cold 

Clear 

Stormy 

Clear 


Big 
Good 
Fan- 
Good 
Good 
Good 
Fair 
Poor 
Poor 
Poor 
Good 
Fan- 
Good 
Big 

Fair 

Big 

Big 

Fair 

Poor 

Good 

Big 

Good 

Fair 

Fair 

Big 

Good 

Big 

Fair 

Big 

Big 

Fair 

Poor 

Fair 

Big 

Good 

Fair 

Poor 

Poor 

Poor 

Big 

Fair 

Poor 


Clear 

Clear 

Clear 

Cold 

Cold 

Clear 

Clear 

Clear 

Clear 

Cold 

Clear 

Clear 

Clear 

Stormy 

Cold 

Cold 

Clear 

Snow 

Clear 

Clear 

Clear 


Fair 
Fair 
Fair 
Good 
Fair 
Fair 
Fair 
Fan- 
Good 
Poor 
Good 
Good 
Good 
Fair 
Good 
Good 
Fair 
Poor 
Fair 
Poor 
Good 


FIRST  NATIONAL 

Bluebeard's  Seven  Wives    .  450000 

Chickie 2600 

Classified 15000 

Desert  Flower,  The 3000 

1700 

Her  Husband's  Secret  2600 

Her  Sister  From  Paris  3000 

629 

His  Supreme  Moment 2600 

Inez  From  Hollywood 4000 

Joanna 138276 

Just  Suppose 772897 

401158 

Lost  World,  The 703 

My  Son 629 

New  Toys 2600 

Pace  That  Thrills,  The 3000 

Reckless  Lady,  The 314914 

Sally 629 

Thief  in  Paradise,  A 703 

Too  Much  Money 138276 

Unguarded  Hour,  The 400000 

Why  Women  Love 3500 

FOX 

Dick  Turpin 889 

Everlasting  Whisper,  The. .      15000 

Fool,  The 5147 

5147 
Gerald  Cranston's  Lady.  2000 

Golden  Strain,  The 796836 

Hearts  and  Spurs 3000 

889 

In  Love  With  Love 889 

Iron  Horse,  The 15000 

Lightnin' 1700 

Marriage  in  Transit 889 

Riders  of  the  Purple  Sage, 

The 3000 

889 

2600 

Wages  for  Wives  400000 

Warrens  of  Virginia,  The    .        2000 

Yankee  Senor,  The 772897 

METRO  -  GOLDWYN  -  MAYER 

Auction  Block,  The 79<„S3<> 

Beauty  Prize,  The 2000 

Black  Bird,  The 450000 

Dance  Madness 772897 

Dixie  Handicap,  The 889 

Excuse  Me 703 

3000 
889 

Go  West 14000 

He  Who  Gets  Slapped  ....        2000 

His  Secretary 14000 

Janice  Meredith 889 

2000 

Masked  Bride,  The 401158 

400000 

Merry  Widow,  The 14000 

Midshipman,  The 5147 

14000 

Mike 772897 

Navigator,  The 2000 

Pretty  Ladies 14000 

Rag  Man,  The 2000 

Red  Lily,  The 1700 

Revelation 2000 

Sally,  Irene  and  Mary 400000 


Mo. 

1st  run 

Clear 

Good 

Pa. 

Small  town 

Clear 

Good 

Ohio 

General 

Clear 

Poor 

Ga. 

Small  town 

Clear 

Good 

Nebr. 

Small  town 

Clear 

Good 

Pa. 

Small  town 

Cold 

Poor 

Ga. 

Small  town 

Cold 

Big 

Kans. 

Rural 

Clear 

Good 

Pa: 

Small  town 

Cold 

Fan- 

Mich. 

Small  town 

Cold 

Fair 

Texas 

1st  run 

Clear 

Big   ^ 

Mo. 

1st  run 

Clear 

Good] 

Ohio 

1st  run 

Stormy 

Good 

Kans. 

Rural 

Cold 

Good 

Kans. 

Rural 

Clear 

Fair 

Pa. 

Small  town 

Clear 

Poor 

Ga. 

Small  town 

Stormy  Poor 

Ind. 

1st  run 

Stormy  Fair 

Kans. 

Rural 

Cold 

Big 

Kans. 

Rural 

Clear 

Good 

Texas 

1st  run 

Clear 

Good 

Wash. 

1st  run 

Clear 

Fan- 

Texas 

Small  town 

Clear 

Good 

Nebr. 

Rural 

Stormy 

Good 

Ohio 

General 

Cold 

Fan- 

Mont. 

Small  town 

Clear 

Good 

Mont. 

Small  town 

Clear 

Good 

Ohio 

Small  town 

Clear 

Poor 

Ohio 

1st  run 

Clear 

Big 

Ga. 

Small  town 

Clear 

Good 

Nebr. 

Rural 

Clear 

Fair 

Nebr. 

Rural 

Cold 

Poor 

Ohio 

General 

Clear 

Big 

Nebr. 

Small  town 

Clear 

Big 

Nebr. 

Rural 

Cold 

Poor 

Ga. 

Small  town 

Clear 

Good 

Nebr. 

Rural 

Clear 

Big 

Pa. 

Small  town 

Clear 

Big 

Wash. 

1st  run 

Clear 

Good 

Ohio 

Small  town 

Clear 

Poor 

Mo. 

1st  run 

Clear 

Good 

Ohio 

1st  run 

Clear 

Good 

Ohio 

Small  town 

Cold 

Fair 

Mo. 

1st  run 

Clear 

Good 

Mo. 

1st  run 

Clear 

Fair 

Nebr. 

Rural 

Clear 

Fair 

Kans. 

Rural 

Clear 

Good 

Ga. 

Small  town 

Cold 

Good 

Nebr. 

Rural 

Clear 

Good 

N.  D. 

General 

Clear 

Good 

Ohio 

Small  town 

Clear 

Fair 

N.  D. 

General 

Cold 

Fair 

Nebr. 

Rural 

Stormy  Fan- 

Ohio 

Small  town 

Cold 

Good 

Ohio 

1st  run 

Stormy  Fair 

Wash. 

1st  run 

Clear 

Good 

N.  D. 

General 

Clear 

Big 

Mont. 

Small  town 

Clear 

Big 

N.  D. 

General 

Clear 

Big 

Mo. 

1st  run 

Clear 

Good 

Ohio 

Small  town 

Clear 

Fair 

N.  D. 

General 

Cold 

Good 

Ohio 

Small  town 

Clear 

Good 

Nebr. 

Small  town 

Clear 

Poor 

Ohio 

Small  town 

Cold 

Good 

Wash. 

1st  run 

Clear 

Fair 

March     6 ,     1926 


1105 


Silent  Accuser,  The 2000 

2700 

Slave  of  Fashion,  A 889 

14000 

Snob,  The 3000 

Soul  Mates 138276 

Strangers  of  the  Night ....        2700 
White  Desert,  The 2000 

PATHE 

Battling  Orioles,  The 889 

Freshman,  The 3000 

1700 

PRODUCERS  DISTRIB.  CORP. 

Another  Man's  Wife 772897 

Beyond  The  Border 3000 

Charley's  Aunt 703 

Made  For  Love 400000 

Seven  Days 772897 

Steel  Preferred 772897 

STATE  RIGHTS 

Beautiful  Sinner,  The 3000 

Crackerjack,  The 3920 

Blue  Blood 12000 

Down  by  the  Rio  Grande .  .  629 

Fast  Company 889 

Fear  Fighter,  The 944 

Girl  Who  Wouldn't  Work, 

The 796836 

Let's  Go 3000 

Lightning  Romance 3000 

Man  From  God's  Country, 

The 629 

Midnight  Secrets 944 

Super  Speed 3000 

When  Husbands  Flirt 772897 

UNIVERSAL 

Beautiful  Cheat,  The 138276 

Big  Timber 703 

California  Straight  Ahead. .  5147 

Dangerous  Innocence 629 


Ohio 

Vt. 

Nebr. 

N.  D. 

Ga. 

Texas 

Vt. 

Ohio 


Small  town 
Small  town 
Rural 
General 
Small  town 
1st  run 
Small  town 
Small  town 


Nebr.     Rural 

Ga.         Small  town 

Nebr.     Small  town 


Mo. 

Ga. 

Kans. 

Wash. 

Mo. 

Mo. 


Ky. 

N.  M. 

Ind. 

Kans. 

Nebr. 

111. 

Ohio 

Ga. 

Ga. 

Kans. 
111. 
Ga. 
Mo. 


Texas 
Kans. 
Mont. 
Kans. 


1st  run 
Small  town 
Rural 
1st  run 
1st  run 
1st  run 


Small  town 

Small  town 

General 

Rural 

Rural 

Rural 


Cold 

Clear 

Cold 

Clear 

Cold 

Clear 

Clear 

Cold 


Cold 
Cold 
Clear 


Clear 

Cold 

Cold 

Clear 

Clear 

Clear 


Clear 
Clear 
Clear 
Clear 
Clear 
Clear 


1st  run  Clear 

Small  town  Clear 

Small  town  Cold 

Rural  Clear 

Rural  Cold 

Small  town  Clear 

1st  run  Clear 


Fan- 
Big 
Poor 
Fair 
Fair 
Good 
Good 
Fair 


Fan- 
Big 
Big 


Fan- 
Good 
Good 
Fan- 
Fair 
Good 


Fan- 
Good 
Good 
Good 
Poor 
Good 

Good 
Fan- 
Poor 

Poor 
Good 
Fair 
Good 


1st  run 
Rural 
Small  town 
Rural 


Clear     Good 
Stormy  Fair 
Clear     Big 
Fair       Fan- 


Goose  Woman,  The 14000 

His  People 45000 

400000 

Hurricane  Kid,  The 3000 

Love  and  Glory 629 

703 

Meddler,  The 703 

Oh  Doctor 2600 

Phantom  of  the  Opera,  The     14000 

15000 

401158 
Price  of  Pleasure,  The  ....  629 

Raffles 629 

Ridin'    Kid    From    Powder 

River,  The 2000 

Ridin' Thunder 703 

Rose  of  Paris,  The 629 

Saddle  Hawk,  The 703 

Sawdust  Trail,  The 889 

Secrets  of  the  Night 3000 

Taming  of  the  West,  The. .       3000 

Teaser,  The 4157 

What  Happened  to  Jones. .  401158 
White  Outlaw,  The 15000 

VITAGRAPH 

Empty  Saddle,  The 703 

Greater  Than  Marriage .  .  .         703 
Ranger  of  the  Pines,  The..         629 

703 
WARNER  BROS. 

Bobbed  Hair 772897 

15000 

Find  Your  Man 944 

His  Majesty,  Bunker  Bean        944 
Lady  Windermere's  Fan. . .    772897 

Man  on  the  Box,  The 5147 

14000 

On  Thin  Ice 703 

Pleasure  Buyers,  The 401158 

Red  Hot  Tires 15000 

Wife  Who  Wasn't  Wanted, 

The 944 

Woman  Hater,  The 944 


N.  D. 

General 

Clear 

Good 

Mo. 

1st  run 

Clear 

Big 

Wash. 

1st  run 

Clear 

Big 

Ga. 

Small  town 

Clear 

Fair 

Kans. 

Rural 

Clear 

Fair 

Kans. 

Rural 

Clear 

Poor 

Kans. 

Rural 

Clear 

Fair 

Pa. 

Small  town 

Cold 

Good 

N.  D. 

General 

Clear 

Big 

Ohio 

General 

Cold 

Big 

Ohio 

1st  run 

Stormy  Good 

Kans. 

Rural 

Clear 

Good 

Kans. 

Rural 

Snow 

Poor 

Ohio 

Small  town 

Cold 

Good 

Kans. 

Rural 

Cold 

Fan- 

Kans. 

Rural 

Clear 

Good 

Kans. 

Rural 

Clear 

Fan- 

Nebr. 

Rural 

Clear 

Good 

Ga. 

Small  town 

Cold 

Fan- 

Ga. 

Small  town 

Clear 

Good 

Mont. 

Small  town 

Clear 

Good 

Ohio 

1st  run 

Stormy  Fair 

Ohio 

General 

Cold 

Big 

Kans. 

Rural 

Clear 

Poor 

Kans. 

Rural 

Cold 

Fair 

Kans. 

Rural 

Clear 

Fan- 

Kans. 

Rural 

Cold 

Good 

Mo. 

1st  run 

Clear 

Good 

Ohio 

General 

Clear 

Good 

111. 

Rural 

Cold 

Good 

111. 

Rural 

Clear 

Poor 

Mo. 

1st  run 

Clear 

Good 

Mont. 

Small  town 

Clear 

Good 

N.  D. 

General 

Cold 

Big 

Kans. 

Rural 

Cold 

Fair 

Ohio 

1st  run 

Stormy  Fan- 

Ohio 

General 

Cold 

Good 

111. 

Rural 

Clear 

Fair 

111. 

Rural 

Clear 

Good 

FILL  IN  THIS  BLANK  AND  MAIL  TO— 


Motion  Picture   News,  Inc., 
72Q  7tk  Ave.,  New  York  City 


Dater 


In  accordance  with  your  request  we  are  reporting  herewith  the  results  from  a  box  office  angle,  with  the  following  pictures,  same  to  be  used  in  compilation 
9f  your  "  The  Check   Up."     It  is  expressly  under stoood  that  under  no  circumstances  will  you  publish  same  over  my  signature. 


TITLE  OF  PICTURE 


DISTRIBUTED  BY 


EXCHANGE  CITY 


CONDITION 
of  PRINT 

Good,  Fair,  Poor 


WEATHER 
CONDITION 


REPORT 
Big,  Goodj  Fair,  Pooc 


Class  of  patronage- 


Population  of  Town 


Theatre  _ 


City... 


State 


J 104 


Motion     Picture     News 


CLASSIFIED  AD  SECTION 

RATES:  10  cents  a  word  for  each  insertion,  in  advance 
except  Employment  Wanted,  on  which  rate  is  5  cents. 


Wanted 

WANTED.  To  lease  good 
theatre,  or  take  job  as  man- 
.  have  bad  12  years 
ence;  married;  can  give 
besl  of  reference.  Add 
E.  L.  Marquet,  Opera  House, 
Richmond,  Ohio. 

MOVING  PICTURE 
OPERATOR  Licensed  I,  sign- 
painter,  wishes  steady  posi- 
tion ;m\  where.  J.  Hengarl 
ner,  841  Tiffanj  St.,  NTe\A 
York  City. 

OPERATOR  and  electri- 
cian with  9  years'  experience 
in  large  houses;  married; 
wants  work  at  once.  W.  F. 
[ngalls,  313  So.  "B"  St.. 
O-kaloosa,  Iowa. 

WANTED.-  .Married  man 
to  take  charge  of  small  town 
theatre  with  interesl  in  same. 
Box  645,  Motion  Picture 
News.   New    York   City. 

MANAGER.  —  At  liberl  y 
after  March  15th;  20  years' 
experience  managing  vaude- 
ville, road  show,  combina- 
tion, picture,  and  picture 
with  presentation  houses ; 
able  to  do  own  publicity  and 
exploitation  work;  able  to 
build  own  presentations  and 
prologues;  also  able  to  buy 
and  book  vaudeville,  pictures 
and  road  shows;  have  the 
very  best  of  references  from 
former  positions  and  recog- 
nized showmen;  am  a  busi- 
ness getter,  as  proven,  and 
like  lots  of  hard  work;  pre- 
fer large  Class  A  theatre  or 
a  group  of  smaller  houses; 
salary,  what  I  am  worth  to 
you,  or  will  consider  percent- 
age proposition,  or  a  fair 
starting  salary ;  married  ;  39 
years  old;  will  go  anywhere 
if  there  is  chance  of  advance- 
ment. Address,  Manager, 
Motion  Picture  News.  New 
York  City. 

AT  LIBERTY.— Manager ; 
live  wire;.  10  years'  theatri- 
cal and  motion  picture  expe- 
rience; exploitation,  adver- 
tising and  ideas.  Box  650, 
Motion  Picture  News,  New 
York  City. 

AT  LIBERTY.— Manager- 
operator;  10  years'  experi- 
ence in  the  show  business; 
can  furnish  good  references; 
will  go  anywhere.  Write  to 
Wm.  H.  Maxon,  138  Liberty 
St.,  Oswego,  N.  Y. 


WOMAN  PICTURE 
ORGANIST.  —  A-l ;  large 
library;  country  preferred. 
Madame  Quinney,  1015V2 
Bangs  Ave.,  Asbury  Park, 
N.  J. 

ORGANIST.— At  liberty; 

7  years  at  Columbia  Theatre  ; 
can  give  best  of  reference ; 
union.  Elmer  Howell,  care 
Columbia  Theatre,  Muncie, 
Tnd. 

LICENSED  MOVING- 
PICTURE  OPERATOR 
wishes  woi-k  at  anything  in  a 
small  or  large  picture  house. 
Box  655,  Motion  Picture 
News,  New  York  City. 


For  Sale 

FULLY  EQUIPPED 
neighborhood  theatre  in 
northern  Indiana  city ;  doing 
fine  business ;  for  rent ;  priced 
right  for  quick  sale ;  worth 
investigating.  Box  640,  Mo- 
tion Picture  News,  New  York 
City. 

ORGAN.—  See  D'Art 
Ridge  for  bargains  in  used 
Wurlitzers,  Seeburgs,  Foto- 
players,  Cremonas,  Kimballs, 
Bartolas,  Robert  Mortons, 
Reproducos,  Electric  Pianos 
and  Music  rolls.  Have  you 
an  organ,  piano  or  music  roll 
to  sell?  List  them  with 
D'Art  Ridge,  845  S.  Wabash 
(6th  floor),  Chicago. 

WILL  sell  basic  patents 
on  "Aiselite, "  designed  to 
illuminate  aisles ;  this  device 
is  used  in  many  prominent 
theatres,  but  not  manufac- 
tured at  present ;  patent  ex- 
pires in  1937 ;  if  interested, 
communicate  with  patentee. 
I.  I.  Hance,  Meriden,  Conn. 

FOR  SALE.  —  300  new 
veneer  green  finish  theatre 
chairs ;  always  a  large  stock 
of  used  chairs  on  hand :  im- 
mediate shipment ;  lowest 
prices.  Theatre  Seating  Co., 
845  S.  State  St.,  Chicago,  111. 

MOTION  PICTURE  THE- 
ATRE AND  EQUIPMENT. 
Two  machines ;  long  lease ; 
only  theatre  in  county  seat 
of  1500 ;  leaving  state ;  must 
sell  at  once  ;  reasonable  ;  one- 
half  cash,  balance,  terms. 
Mrs.  Lillian  M.  Braswell, 
Eddyville,  Ky. 


Press  book  suggestions  <in<l  stock  materials  have  been 
freely  used  by  first-run  exhibitors  in  making  news- 
paper  displays  for  Mctro-Goldivyn-Mayer's  "Sally.  Irene 
and  Marx."  The  representative  ads  reproduced  in  the 
group  above  tvere  used  by  the  following  theatres: 
Loeiv's  State,  Memphis;  Alhambra.  Los  Angeles;  Loews 
Grand,  Atlanta;  Majestic,  Columbus,  O.;  Newman, 
Kansas  City;  Strand,  Des  Moines,  and  Loews  State, 

Cleveland. 


March     6 ,     1926 


1105 


t^utjjects^nd 


"Big    Boy"    Signed    for 
Year  by  Jack  White 

IG  BOY,"  baby  actor,  who  first 


"B 


when  three  weeks  old,  and  who 
now  is  able  to  walk,  has  been  signed  up 
for  the  Educa- 
tional -  Juvenile 
comedies  for  next 
year,  according  to 
an  announcement 
by  Jack  White. 

"Big  Boy"  is 
the  baby  with  the 
C  h  a  plinesque 
make-up  whose 
work  has  elicited 
much  praise  from 
critics  through- 
out   the    country. 


"Big   Boy" 


"Stills"  of  him  are  being  run  by  the  news 
syndicates. 


Sennett's     Yacht     Used     in 
"Spanking  Breezes" 

Mack  Sennett's  private  yacht  was  used 
for  several  scenes  in  "Spanking  Breezes." 
the  Alice  Day  starring  two-reeler  for 
Pat  lie  release.  Eddie  Cline  directed  with  a 
supporting  cast  including  Danny  O'Shea, 
Sunshine  Hart,  Barney  Helium,  Mary  Ann 
Jackson  and  a  number  of  others. 


Scenes   from   the   Educational-Christie   comedy 
"Page   Mc 


Scenes    from    the    Fox    production    of   one    of   the    O.    Henty   series    titled    "Elsie    in    New    York" 

Three  Comedies  on  Pat  he  List 

Roach  and  Sennett  Two-Reelers  Head 
Program    for    Week    of    March    7th 


TWO  Mack  Sennett  two-reel  corned Les 
and  a  Hal  Roach  two-reeler  head  t In- 
short  subject  release  schedule  for 
Pathe  for  the  week  of  March  7th.  "Circus 
Today"  and  "Meet  My  Girl"  are  the  titles 
of  the  Sennett  comedies,  while  the  Roach 
laugh  provoker  is  "The  Hug  Bug." 

"Circus  Today"  is  presented  with  an  all- 
star  cast  which  includes  Billy  Bevan,  Andy 
Clyde,  Kewpie  Morgan  and  Madeline  Hur- 
lock.  "Meet  My  Girl"  features  Ralph 
Graves,  with  Thelma  Parr  in  the  leading 
feminine  role.    Lloyd  Bacon  directed. 

"The  Hug  Bug,"  produced  by  Hal  Roach 
is  a  starring  vehicle  for  Glenn  Tryon. 
Katherine  Grant  plays  opposite  the  star, 
while  in  the  supporting  cast  are  Jackie 
Hanes,  Charlotte  Mi'neau,  Charles  Sellon, 
Sue  O'Neil,  Lincoln  Steadman  and  Nancy 
McKee.    Fred  L.  Guiol  directed. 

"Leaps  and  Bounds"  is  the  Grantland 
Rice  Sportlight  revealing  the  part  played 
by  the  jumpers  in  the  big  field  of  sport-. 

"  "Songs  of  Scotland"  marks  the  second 
release  of  the  "Famous  Melody  Series,"  of 
single  reel  pictures  with  special  musical  ac- 
companiment. James  Fitzpatrick  produced 
In-  picture  in  Scotland  with  Peggy  Shaw 
appearing  in  the  leading  feminine  role.  Dr. 
Hugo  Riesenfeld  arranged  the  special  orches- 
trations which  embody  national  and  folk 
music. 

"Under  Suspicion"  is  the  title  of  the 
fourth  chapter  of  the  current  Patheserial 
"Casey  of  the  Coast  Guard,"  featuring 
Helen"  Ferguson  and  George  O'Hara. 

Pathe  Review  No.  10  presents  three  sub- 


jects: "Superfine  Glass,"  how  the  Govern- 
ment makes  lenses  and  prisms;  "The  Island 
of  Guadeloupe,"  Pathecolor  views  of  a 
French  possession  in  the  West  Indies; 
"Plundering  the  Sea,"  the  camera  record 
of  the  Arcturus  Oceanographic  Expedition. 
"Spanish  Love,"  is  the  release  of  Aesop's 
Film  Fables.  Other  releases  of  the  week 
of  March  7  include  Topics  of  the  Day  and 
two  issues  of  Pathe  News. 


Roach  Executives  and  Direc- 
tors in  New  York 

Warren  Doane,  general  manager,  Ben- 
jamin Shipmen,  attorney,  and  directors 
Robert  McGowan  and  Fred  Jackman,  all 
of  the  Hal  Roach  company,  arrived  in  New 
York  last  week.  Doane  and  Shipman  came 
East  for  business  conferences  with  W.  B. 
Frank,  vice-president  and  eastern  repre- 
sentative of  the  Roach  organization,  and 
McGowan  and  Jackman,  who  were  accom- 
panied by  their  wives  are  on  a  vacation  trip. 


in 


Jack      DufFy      featured 
"Dancing  Daddy" 

The  first  Christie  comedy  in  which  Jack 
Duffy  will  appear  since  his  elevation  to  a 
featured  comedian,  is  titled  "Dancing 
Daddy."  This  new  comedy  just  completed 
under  the  direction  of  Harold  Beaudine  has 
Vera  Steadman  as  leading  lady.  Natalie 
Joyce  and  a  large  cast  of  Christie  players 
also  support  Duffy. 


1106 


Mot  i  o  n     I'  i  c  t  u  ;-  (•     A  e  ws 


1  Resume  of  Current  News  Weeklies  I 


iH«il!l«!B!ll!l 


ii.liffiiJIIIIIIIIIiaHlinilliiiiillll/ililLiJilljilllllllJIIIIiilMilJllljili-UIIX IIIIIIIU mini Hllllllillllill 


INTERNATIONAL  NEWS  NO.  16:  Fair 
banks,  Alaska  Sled,  motor,  plane  tested 
for  pole  trip;  .New  1'ork  City  Opera  Cinder- 
ella, 19,  in  triumphant  debut  ;  Kelso.  Wash. — 
Greatest    smelt    run    lures   army   of   fishermen; 

Duluth,    Minn.     Crack   ski    | pers   compete    in 

National  Tournament;  Cleveland,  Ohio-  New 
aircrafl  speeds  mail  deliveries;  Detroit  New 
airport  speeds  mail  deliveries;  Bavana,  Cuba 
— (Jay  throngs  revel  in  Carnival  fetes;  Nice, 
France  On  the  other  side  of  the  sea,  too, 
King  Carnival  reigns  supreme;  Barnes  City, 
Cal.  "Man-eaters"  open  spring  training  sea- 
son; Winthrop,  Mass.  Gale-lashed  surf  shal 
ters  sea  wall;  Hampton,  N.  II.  The  invading 
seas  undermine  beach  bomes :  Frisco,  '  al. — 
Here's  whal  happens  when  the  Pacific  gets 
angry;  Nice,  France  Plucky  Helen  Wells 
loses  in  Suzanne;  Scranton,  Pa. — Anthraciti 
'    hums    with   activities. 


INTERNATIONAL  MOWS  NO.  17:  Some- 
where  in  America — Behind  the  scenes  with 
the  bootleggers;  Palm  Beach,  Fla. — Speed 
cruisers  race  through  rough  waters;  New  York 
City — Immigration  bars  lift  I'm-  Countess 
Cathcart ;  San  Bernardino,  Cal. — A  fairyland 
of  oranges;  New  Orleans,  La. — Dixie  prosper- 
ity is  reflected  in  the  greatest  Mardi  Gras 
celebration  in  many  years;  Philadelphia,  Pa. — 
Girl  marksmen  defeat  "crack  shot  coppers; 
Catalina  Island.  Cal.^Chicago  Cubs  com- 
mence  spring  training;  Philadelphia,  Pa.- — 
Here's    a    peep    into    another    advanced    base! 

Richmond,     \'a.     (Washingti ily) — Yankee 

visitors  enjoj  Dixie's  hospitality;  Yellowstone 
Park.  Wyo.  Hunger-driven  elk  helped  by 
Uncel  Sam;  Near  Frism.  Cal. — Raging  seas 
hammer  away  at  huge  "il  tanker;  Bingham, 
Utah     Scores    perish    when    giant     snow-slide 


sweeps  town;  Frisco,  Cal.  -Celestials  celebrate 
ancient  oriental  feast  daj  ;  Tampa,  Fla.-  Eh 
citing   races  open    new   million   dollar   track. 


PATHE  NEWS  NO.  IT:  Nice.  France 
King  Joy  rules  supreme  at  annual  Nice 
carnival!  Washington,  1>.  C— Senate  passes 
tax  lull  slashing  $456,000,000  from  levies! 
Saranac  Lake,  \.  i. — Thunbers  sets  four 
world's  records!  Seattle.  Wash.-  Detroit  Arc- 
tic Expedition  leaves  for  frozen  .North!  Nice, 
France  Helen  loses  to  Suzanne  in  opening 
clashes!  Scranton,  Pa. —  Sign  agreement  offi- 
cially  ending  long  coal  strike!  St.  Moritz, 
Switzerland — St.  Moritz  from  the  air!  Ponca 
City,  Okla. — News  carriers  have  "rip  roarin'  " 

ti at    HH    Ranch!   Omaha,  Neb. — Leads   life 

of  primitive  solitude!  Las  Animas,  Colo. — 
Initiate  Kit  Carson  III  into  Boy  Scouts!  St. 
Petersburg,  Ma.  Horseshoe  pitchers  gather 
for  1!)2G  tournament  !  Detroit.  Mich.- — Open 
Detroit's  new  air  mail  routes!  Duluth,  .Minn. 
— Winter  Frolic  Week  brings  all  sorts  of 
events!  Tampa,  Florida — Senators  start  spring 
training  at  Southern  camp  ! 


P  ATI  IF  NEWS  NO.  18:  Bingham.  Utah- 
Forty  dead,  15  injured  as  I'tah  snow-slide 
buries  mine  hamlet!  San  Bernardino,  Cal. — 
Lowly  orange  comes  into  its  own!  New  York 
i  ii  j  Baby  manikins  exhibit  latest  styles  in 
show-  all  their  own!!  Havana.  Cuba — Dedicate 
i  ablet  to  victims  of  the  Maine!  New  York  City 
— Marion  Talley  triumphs  at  opera  debut  ! 
New  York  City — Plan  expedition  to  Greenland 
to  collect  material  for  museum !  San  Antonio, 
Texas — Exhibit  memorial  to  Old  Trail  Drivers 
of  Texas!  St.  Petersburg.  Fla. — Spring  must 
be  here — Babe  Ruth  starts  training!  Kansas 
City,  Mo.  (Kansas  City  only) — Wins  all 
merit  badges  in  Scoutdom !  New  York  City — 
War  is  declared — but  it's  just  a  snow  war!! 
Moscow,  Russia — Pathe  News  presents  exclu- 
sively  a  series  of  the  only  motion  pictures 
from  Russia,  showing  leading  events  transpir- 
ing under  Soviet  regime;  Kelly  Field,  Texas- 
Six  fliers  jump  from  door  of  air  transport  in 
12  seconds!  Duluth.  Minn. — Ski  jumpers  com- 
pete   in    22nd    annual    national    tournament! 


FOX  NEWS  CONTINUITY,  VOL.  7.  NO. 
12 :  Nice,  France — Miss  Helen  Wills  meets 
Suzanne  Lenglen  for  the  first  time  on  tennis 
court  in  mixed  doubles  finals:  Miami.  Fla. — 
Fire  in  a  building  supply'depot  in  hearl  of  the 
i  n  v  imperils  business  area,  causing  $500,000 
loss;  Women  of  Prominence  in  the  Day's  News 
.Marion    Talley,    a    Kansas   City    girl    »f   19, 

achieves  fame  in  \.  V.  opera  debut  ;  Storms 
on  Two  Coasts  Cause  Wide  Damage — The  At- 
lantic's high  seas  undermine  houses  along  the 
New  England  shore;  New  York  City.-  Scenes 
rivaling  the  wild  Armistice  celebration  in  lower 
Broadway  attend  Roosevelt  crew  return: 
Guerche,  Franci  Here's  a  new  challenge  for 
Dempsey-Paolino  Uzcudun :  Northern  Sweden 
Antic  Circle  "cowboys"  round  up  vast  herd 
of  reindeer  to  save  them  from  winter  starva- 
tion: New  York  City-  Boys  don  the  war-paint 
of   chorus    girls    to    play    parts    in    musical    show 

at     Columbia     University;     Switzerland — The 

si    and  fastest    toboggan  slide  in  world   in 

ii  h  down  the  Alps  at   Adelboden  ; 

Corvallis,  Ore.  Students  ,,f  Agricultural  Col- 
Militarv    School    are  put    to  horsemanship 

lest     in    i  p,ss  country    run. 


Comedy    highlights    of    "Plain    Jane"    No.    3    of    "The 
Fighting    Hearts"   series   produced   by    F.    B.    O. 


KLNOGRAMS    NO.    5163:     Nice,    Fri 
Helen    Wills,   in   double   match,    falls   before 
Mile.    Lenglen    and    her    partner    alter   a   hard 
tussle ;  Banff,  Canada     Ike    Mills    and    his   hus- 
kies capture  all  the  honors  in  Banfl   Dog  Derby 

of    130  miles,    longesl    rat i    its   sort    in    the 

world:      Hampton      Beach,     N.      II.      Sea     storm 

sweeps  beach,  leaving  destruction  in  its  wake: 
San    Francisco     Gales    whip    up    pier-smashing 

seas;     Santa     Kosa.    Cal. — Gen.     Caribahli     sees 

Luther    I'.iirhank.    plant    wizard,    for    first    lime 

since    Italian    hero's    boyhood   days;    Paris      Girl 

is     ride     and     run     through     dense     woods; 

Paris     Champion  distance  dancer  makes  effort 

to  break-  endurance  r ml :   Hollywood,   Fla. — 

Willie   Macfarlane,  open   golf  champion,  shows 
his  class    ol    youngsters   how-   thej    should   play 
Nice,    Fri ■     Greatest   carnival  on   rec- 
ord     is      held      on      forty-eighth     aiiniversai  'J     oi 

e\   Cllt. 


Comedy    highlights      of      the      Pathe 
"Wandering    Papas.' 


comedy      release 


KINOGRAMS  NO.  5164:  New  Orleans- 
Great  crowds  turn  out  to  see  animal  Mardi 
Gras,  Colorful  annual  pageant:  New  York — 
Marion  Talley,  youngest  of  grand  opera  stars. 
sings  over  radio  for  0. 000,000  listeners  in  a 
k"  I  NOCK. VMS  exclusive:  San  Francisco — 
Chinese  celebrate  the  beginning  of  year  4869 
with  devils  being  put  to  rout  ;  San  Bernardino. 
Cal,  Huge  crowds  turn  oul  for  California's 
sixteenth  annual  orange  exhibit:  New  York — 
Countess  Vera  Cathcart  is  admitted  to  United 
States  on  her  own  bond  after  nine-day  ex- 
clusion on  Ellis  Island:  Sjyracus) — Bats  are 
made  for  big  league  players;  Catalina,  Cal. 
Chicago  Cubs  are  first  of  major  league  clubs 
to  start  their  spring  training  for  1926  cam 
paign ;  Kueiti,  Tibet  Tibetan  merchants 
from  all  parts  of  mysterj  country  gather  for 
their  annual  convention  amid  picturesque  sur- 
roundings. 


Wheeler  Dryden  Signs  With 
James  A.  Fitzpatrick 

Wheeler  Dryden  has  signed  with  James 
\.  Fitzpatrick  to  appear  in  the  "Famous 
Melody"  series   of   sho  ects   that   fol- 

low   the  "Music  Master"  productions. 

Dryden,  son  of  the  well  known  British 
!.  and  a  relative  of  the  world-famous 
poet,  has  been  dor  many  years  a  familiar 
figure   mi    both    stage   and   screen 


"Bar-C     Mystery"     Feature 
Release  Date  Set 

Tim  feature  version  of  the  western  Pathe 
serial,  "The  Bar-C  Mystery"  has  been  set 
for  release  On  March  1  1th.  in  advance  of  t lie 
serial     release    date.        Dorothy     Phillips     is 

starred  in  the  feature  version,  with  Wallace 
MacDonald,  Ethel  Clayton  and  Philo  McCul- 
lough    featured. 


March     6,     19  26 


1107 


i 


Qfrinions  on  Current  Short  Subj 


"Elsie  in  New  York" 

(Fox  Comedy — Two  Reels) 

(Revieived  by  Edw.  G.  Johnston) 

AN  adaptation  from  one  of  O.  Henry's 
stories  that  will  prove  a  lively  and  in- 
teresting entertainment  for  all  the  followers 
of  this  famous  short  story  writer.  This  one 
seems  to  be  far  more  suitable  for  screening 
than  some  of  the  others.  Hallam  Cooley 
and  Arthur  Housman,  familiar  to  audiences 
who  have  seen  them  in  the  "Helen  and 
Warren"  comedies,  and  Gladys  McConnell 
have  the  leads.  The  story  concerns  the  ad- 
ventures of  a  small  town  girl  who  arrives 
in  New  York,  armed  with  an  introductory 
letter  to  the  head  of  a  wholesale  firm  whom 
her  father  had  previously  befriended.  Max, 
the  manager  and  Tom,  the  shipping  clerk 
are  both  attracted  by  the  charms  of  the  little 
country  girl  who  soon  proves  a  menace  to 
the  popularity  of  Laurette,  the  head  model. 
Although  Elsie  favors  Tom,  she  refuses  his 
proposal  of  marriage  and  pretends  that  she 
is  betrothed  to  Guido — a  flower  store  pro- 
prietor who  welcomes  the  flirtation  by  ar- 
ranging for  a  dinner.  Complications  result 
when  Guido's  wife  appears.  Max  who  is 
jealous  of  Tom,  discharges  him  but  Tom 
turns  the  tables  with  the  announcement  that 
he  is  the  real  owner  of  the  business.  Tom 
gives  Max  a  trouncing  and  wins  Elsie  for  his 
bride. 

The  Cast 

Gladys  McConnell,  Hallam  Cooley.  Arthur  Hous- 
man, Anthony  Merlo,  Gretchen  Hartman,  William 
Bakewell  Belva  McKay  and  Pal  (The  Educated 
Dog). 

Summary — Will  prove  popular  with  all  O. 
Henry  fans.  Interesting,  lively  and  the  cast 
is  fine. 


"A  Woman  of  Letters" 
(Fox  Comedy — Two  Reels) 
(Reviewed  by  Edw.  G.  J ohnston) 
"LJ  ERE'S  a  typical  "Helen  and  Warren" 
-*■  ■*•  comedy  with  the  usual  complications 
that  befall  this  pair  of  newlyweds.  Hallam 
Cooley  is  again  seen  in  the  familiar  role 
of  a  rising  young  lawyer  and  Kathryn  Perry 
as  the  jealous  and  suspicious  wife.  The 
opening  scene  shows  Warren  about  to  leave 
his  office  for  the  day.  Helen  awaits  him  in 
the  outer  office.  An  excited  client  dashes  in 
and  frantically  explains  that  certain  woman 
about  town  has  some  of  his  letters  which 
must  be  obtained.  Despite  Warren's  distaste 
for  matters  of  scandal,  he  agrees  to  take  the 
case.  At  that  moment  the  notorious  woman 
also  arrives  at  the  office  in  her  roadster 
which  was  a  gift  from  Warren's  client. 
Helen  immediately  becomes  suspicious  of  the 
meeting  between  her  husband  and  the 
woman  in  the  case.  The  client  leaves — spies 
his  former  car  and  takes  it  along  with  him. 
Arrangements  have  been  made  to  meet  at  a 
resort  in  order  to  straighten  out  matters. 
Meanwhile,  the  police  have  been  notified 
that  the  car  has  been  stolen  and  many  com- 
plications result  from  the  fact  that  the  car 
changes  hands  several  times  as  a  token  of 
gratitude  for  the  different  services  rendered. 
A  narrow  escape  from  jail  finally  brings  the 
two  lovers  together  again  and  their  difficul- 
ties are  ironed  out. 

Summary — A    typical    "Helen    and    Warren" 
comedy  with  many  amusing  situations. 


"Mama  Behave" 

(Pathe — Two  Reels) 

(Reviewed  by  Ediv.  G.  Johnston) 

DEYOND  question,  this  is  the  finest  effort 

■*-* '    yet  put  forth  by  Charley  Chase  and  it 

looks  like  a  further  indication  that  this  pop- 


ular comedian  is  being  groomed  for  still 
higher  honors.  From  start  to  finish,  this 
picture  sparkles  with  high  grade  comedy 
that  cannot  fail  to  get  many  a  laugh.  Chase 
appears  in  the  role  of  a  tired  husband  whose 
wife  has  given  up  hope  of  ever  getting  him 
out  to  dance  "forty  miles  or  so  of  the 
Charleston"  every  evening.  However, 
Charley  is  not  so  far  behind  the  times  as  his 
wife  suspects.  Witnessing  a  few  fancy  steps 
that  he  does  behind  closed  doors,  she  mis- 
takes him  for-  his  twin-brother  who  is  a 
confirmed  one-stepper  and  makes  a  date  with 
him  for  an  evening  out.  From  this  point  on, 
complications  and  laugh-provoking  situations 
reel  off  at  a  fast  clip  with  an  extra  big 
laugh  at  the  very  end  of  the  second  reel. 
Hall  Roach  is  the  producer  and  Leo  McCary 
directed  under  the  supervision  of  F.  Richard 
Jones. 

The  Cast 

Charley  Chase,  Mildred  Harris,  Vivian  Oakland 
and    Syd    Crossley. 

Summary — A  screamingly  funny  two-reel 
comedy  which  is  probably  Charley  Chase's  best 
to  date.  While  the  picture  is  most  all  Chase's, 
the  supporting  cast  is  excellent. 


"  Hold  Your  Hat  " 

(Educational-Mermaid — Two  Reels) 

(Revieived  by  Edw.  G.  Johnston) 

AL  ST.  JOHN  is  featured  in  this  latest 
Mermaid  Comedy  and  while  there  isn't 
much  in  the  way  of  anything  new  as  far  as  the 
plot  is  concerned,  a  pleasing  combination  of  a 
lot  of  nonsense  and  some  good  suspense  and 
thrills  in  the  latter  part,  furnishes  a  very  fair 
brand  of  entertainment.  St.  John  plays  the  role 
of  an  harassed  lover  who  endeavors  to  elope 
with  the  apple  of  his  eye,  despite  her  watchful 
father  and  mother.  This  is  finally  accomplished 
on  the  day  chosen  by  her  parents  to  send  their 
daughter  to  a  safer  locality.  The  pair  of  lovers 
hire  a  big  limousine  in  order  to  seek  a  preacher 
while  the  irate  parents  pursue  in  a  Ford.  The 
negro  chauffeur  loses  all  his  brakes  and  the 
limousine  begins  a  mad  descent  of  a  steep  hill 
in  reverse — finally  coming  to  an  end  on  the  edge 
of  a  cliff.  Stephen  Roberts  directed  and  the 
supporting  cast  is  O.  K. 

The  Cast 

Al  St.  John,  Virginia  Vance,  Otto  Fries  and  Eve 
Thatcher. 

Summary — Although  there  is  nothing  in  this 
that  hasn't  been  done  before,  it's  a  good  safe 
bet  for  most  theatres.  Cast  is  good  and  the 
latter  part  provides  well  arranged  thrills  and 
suspense. 


"Moving  Day" 

(Fox  Comedy — Two  Reels) 
(Reviewed  by  Edw.  G.  Johnston) 

ANOTHER  of  the  "Helen  and  Warren" 
series  adapted  from  the  story  by  Mabel 
Herbert  Urner  that  carries  a  good,  strong 
comedy  punch  from  start  to  finish.  This 
time  Helen  and  Warren  conclude  to  aban- 
don their  New  York  apartment  for  a  sub- 
urban home  where  they  are  to  be  joined  by 
Warren's  brother  and  his  family  who  have 
met  with  reverses.  To  make  matters  worse, 
there  is  a  downpour  of  rain  and  they  find 
that  on  account  of  the  door  being  locked, 
the  truckmen  have  placed  all  their  furniture 
outside  under  leaky  canvas.  Entering  the 
house,  they  discover  that  it  is  little  better 
than  a  sieve.  Charming  little  examples  of 
domestic  difficulties  follow. 
The  Cast 

Hallam  Cooley,  Kathryn  Perry,  Arthur  Housman, 
Belva    McKay,    Jimmy    Boudwin    and    a    Dog. 

Summary — A  particularly  rollicking  "Helen 
and  Warren"  comedy  with  the  usual  good 
cast. 


"  Flying  Wheels  " 

(Universal-Century — Two    Reels) 

(Reviewed   by  Chester   J.   Smith) 

THIS  typical  Wanda  Wiley  vehicle  is  as 
entertaining  as  those  in  which  this  ex- 
tremely lively  young  lady  is  usually  seen. 
She  is  a  hard  worker,  Miss  Wiley  and  she 
hasn't  much  respect  for  her  personal  comfort 
while  she  is  working.  The  story,  or  rather 
the  lack  of  story  starts  off  rather  with  Miss 
Wiley  in  the  role  of  a  golfer  trying  hard  to 
get  laughs  out  of  a  series  of  golf  shots. 

The  action  speeds  up  later  on  when  Miss 
Wiley  wins  an  auto  race  in  a  tiny  auto,  and 
thereby  saves  the  reputation  of  the  car  her 
father  represents  on  the  market. .  There  are 
many  funny  scenes  in  this  auto  race  in  which 
Miss  Wiley  encounters  all  sorts  of  difficulties 
and  narrow  escapes. 

Summary. — This  is  a  fast  action  comedy  with 
Mass  Wiley  at  her  best.  She  shows  some 
humorous  golf  shots  and  some  thrilling  auto 
race  scenes,  as  well  as  some  comedy  ones  that 
should  be  good  for  laughs.  It  should  go  well 
where  the  short  comedy  is  Iked. 


"The  Great  Arena" 
(Pathe-Sportlight — One  Reel) 

THAT  water,  either  frozen  or  in  a  liquid 
state,  plays  a  most  important  part  in  the 
world's  thrilling  sports,  is  illustrated  in  this  ex- 
cellent Grantland  Rice  Sportlight.  Swimming, 
diving,  speed-boat  racing  and  fancy  skatingare 
some  of  the  subjects  shown.  One  of  the  high- 
lights of  this  reel  is  an  exhibition  of  swimming 
and  diving  given  by  Ethelda  Bleibtrey,  who 
only  recently  became  a  professional.  Miss 
Bleihtrey  is  the  personification  of  grace,  un- 
usually attractive  and  it  is  a  wonder  that  some 
Motion  Picture  director  hasnt  managed  to  get 
her  name  on  the  dotted  line.  A  pair  of  fancy 
skaters  also  contribute  to  this  entertaining  reel. 
—EDW.  G.  JOHNSTON. 


"On  Thin  Ice" 

(Hal  Hodes-Novelty — One  Reel) 

THIS  time  Mutt  and  Jeff  are  seen  as  a 
pair  of  instructors  on  a  skating  rink  where 
they  go  through  a  number  of  surprisingly  in- 
tricate twists  and  turns.  Two  women  appear — ■ 
both  apparently  desiring  instruction.  One  is 
small  and  attractive — and  the  other  huge  and 
fat.  Mutt  immediately  claims  the  most  charm- 
ing of  the  two  only  to  discover  that  his  choice 
is  already  versed  in  the  art.  Jeff  dances  away 
with  the  fairest  lady  while  Mutt  is  forced  to 
give  lessons  to  the  heavy  one  whose  weight 
breaks  the  ice  and  causes  all  kinds  of  truble. 
This  one  will  measure  up  O.  K. — EDW.  G. 
JOHNSTON. 


NOW  BOOKING 

St.     Patrick's     Day     Special 

Week    of   March    14th 

Fleischer    Ko-Ko    Song   Car-Tune 

"HAS  ANYBODY  HERE 
SEEN  KELLY" 

Hand    Colored    By    Brock 


729   7th  Ave.,  N.  Y.  C. 

DISTRIBUTORS 


1108 


Motion     Picture     X  e  w  s 


"  Colorful  Fashions  From  Paris  " 
(Educational-Kodachrome — One     Reel) 

ANOTHER     Hope     Hampton     color     reel 
which   will   add  to  the   stubbs   in   hubby's 
check    book,    after   the   fair   ones   have   lo 

.cr.  As  in  the  previous  fashion  reels,  Miss 
Ilami>t<'ii  appears  to  a  decided  advantage,  dis- 
playing the  new  models  with  a  grace  and 
natm  [ifficult    to    equal.     McCall    Coloi 

Fashion  News  has  co-operated  with  the  pro- 
ducers and  most  attractive  models  from  the 
leading  dressmakers  are  shown.  These  include. 
Vinnot,  Drecoll,  Jean  Mangin,  Martial  et 
Armand,  LeLong,  Lanvin,  Paul  Poiret,  Char- 
lotte, Bon'  and   Perugia. 

Once  again,  let  us  mention  the  "Kodachrome 
Process"  used  on  these  subjects.  It  is  remark- 
able that  such  beautiful  shading  can  be  ac- 
complished witli  the  use  of  but  two  colors— 
namely,  red  and  green.— EDW.  (I.  JOHN- 
■  iN. 


'"  Searchlight — Issue  C  " 
I  Red    Seal      I  rban-Kineto — One    Reel) 

THERE  are  two  parts  to  this  issue  of  the 
archlight" — the  first  showing  the  evolu- 
tion of  the  silk  worm,  step  by  step  until  it  be- 
comes a  moth.  The  second  part  consists  of  an 
interesting  demonstration  of  the  strength  and 
resistance  qualities  of  soap  bubbles.  Also  by 
swifty  rotating  a  few  drops  of  oil  in  a  glass 
of  water,  one  can  gain  an  excellent  idea  ot 
how  the  earth  and  other  planets  were  formed. 
—EDW.  (i.  JOHXSTON. 


"The  Mail  Coach" 
I  Pathe- Aesop  Fable — One  Reel) 

PAUL  TERRY  has  put  a  few  different 
looking  animal-characters  in  this  latest 
Aesop  Fable.  It's  all  about  a  heroic  little 
mouse  which  drives  the  stage  coach,  taking  the 
place  of  the  regular  driver  who  is  sick.     The 


mail  must  go  thru!  Steeds  whose  hinged  legs 
nble  those  attached  to  toy  animals,  pull  the 
vehicle  on  its  dangerous  errand.  Of  course. 
-line  of  the  Terry  villains  attempt  a  bit  of 
dirty  work  en  route.  The  cartoon  is  well  up 
to  standard.— EDW.  G.  JOIINSTOX. 


"  Tune  Up  " 
i  I  niversal-Bulls  Eve — One  Reel) 

CHARLES    PUFFY    is    the    featured   player 
in   this    fasl    one-reeler.      In    quest    •>!"   the 
hand  of  the  daughter  of  the  Chief  of   Police  he 
strikes  the  Chief  in  a  bad  mood  because  of  the 
cap*     ■  i     i    desperate    criminal.      The    Chief 
pushes    Puffy   into   a   piano   and    it    is    wrecked. 
Puffy   goes    for  a  new   one  and   rolls   it    on   its 
way  to  the  house.     The  escaped  criminal  takes 
ige    in    it    as    he    is    pursued    by    the    police, 
the  piano  as  a  conference  of  thi 
police    is    called.      He    discovers    the    criminal, 
turns  him  over  to  the  assembled  officers  and  thus 
wins  the  girl.    This  one  is  better  than  the  usual 
run    of    these    single    reelers. — CHESTER     1. 
SMITH. 


"Pathe  Review  No.  8" 
(Pathe— One  Reel) 

KXUD  RASMUSSEN'S  adventures  in  the 
Arctic  regions  are  continued  in  this  issue 
■  if  the  Pathe  Magazine,  and  many  interesting 
customs  of  an  Eskimo  tribe  are  shown.  Next, 
i  mes  scenes  from  Sarajevo,  that  city  in  the 
Balkan  Peninsula  called  "The  Cradle  of  the 
Big  War."  Despite  the  fact  that  these  people 
are  somewhat  camera-shy,  some  excellent  shots 
have  been  secured.  A  pictorial  interpretation 
of  Longfellow's  "Brook  and  the  Wave,"  done 
in  Pathecolor,  completes  the  reel. — EDW.  G. 
JOHXSTON. 


14  Felix    The   Cat   in    Blunderland " 
(  Educational-Cartoon — One  Reel) 

'  I  HITS  one  is  well  above  the  average  of  the 
*-  cartoons  turned  out  by  Pat  Sullivan  and 
;s  an  account  of  the  ever-wandering  Felix  and 
his  many  adventures.  In  search  of  Wonder- 
land, he  snies  Alice  and  follows  her  to  this 
enchanted  land  where  he  meets  Old  King  Cole, 
Jack  the  Giant  Killer  and  Little  Bo-Peep.  As 
usual,  Felix,  manages  to  get  into  difficulties 
and  has  to  resort  to  Jack's  beanstalk  to  avoid 
pursuit  from  some  of  the  dangerous  char 
acters,    -EDW,    G,    JOHNSTON. 


''  Has  Anybody  Here  Seen  Kelly?  ' 
(Red   Seal-Ko-Ko— One   Reel)' 

THIS  is  done  along  practically  the  same  lines 
as  previous  "Ko-Ko  Cartoons"  and  is  suit- 
able for  those  theatres  where  the  audience 
enjoys  the  frolic  of  joining  in  the  chorus  of  a 
l>"l>ular  or  well  known  song.  At  the  end  of 
this  reel  an  amusing  caricuture  of  "Kelly"  with 
h;s  "Green  Coal  and  Red  Neck  Tie"  is  shown. 
Tins  is  done  in  color  and  takes  place  during 
the  chorus,    EDW.  G.   rOHNSTON. 


Scenes 


from      the      "Our      Gang"      comedy      "Buried 
Treasure"   a    Pathe   two-reeler. 


"Pathe   Review  No.    10" 
(Pathe— One  Reel) 

DURING  the   first  part  of  this   Pathe  Ma- 
ine  a    mosl    interesting    descriptioi 
methods     emoloved     in     the     manufactun 
prisms    and    lenses    is    given.      Every    step    is 
shown     from  Hi'-  heating  of  a  claj  pi  it  to  ; 

■  i  2597  Fahrenheit  when  a  mixture  of 
brol  en  glass  and  fine  sand  is  p.  nurd  and  re- 
heated to  tli<'  i it.il  i  ooling  0O  -  and  the 
finished  lens.  The  second  subieel  is  that  of  the 
[sle  of  Gaudeloupe,  done  in  Patl  i  I  here 
ii  -  of  the  surrounding  coun- 
try    a   motli      collecti I    tn  ipical   tribesmen 

mil  a  hot  oi  in  ttural  "chute  the  chute.'  \n 
other  interesting  chapter  of  "Plundering 
Sea"  by  the  Arcturus  Exoedition,  makes  up 
the  balance  of  the  reel.  Dr.  William  Beebe 
and  Ins  parte  are  still  Studving  the  Galapagos 
Islands  and  a  number  nf  unfamiliar  animal  and 
I' id  specimans  are  shown  kins  is  an  un- 
ii  u.illv  interesting  number. — EDW.  G.  TOHN- 
STON. 


"  Animated  Hair  Cartoon  "  No.  5 
(Red   Seal— One   Reel) 

|_J  ERE'S  another  "Hair  Cartoon"  done  by 
■*■  *■  Marcus,  the  N.  V.  Times  artist,  in  his 
interesting  manner.  As  usual,  pieces  of  hair  fly 
around  and  take  the  form  of  well  known 
characters.  This  time  the  different  subjects  in- 
clude, William  Shakespears,  John  Barrymore, 
Bebe  Daniels,  John  Drew,  Dorothv  Dalton  and 
Tom  Meighan.— EDW.  G.  JOHXSTON. 


Stan  Laurel  Now  Director  on 
Roach   Staff 

an  Laurel,  until  recently  a  .star  in  two- 
reel  Pathe  comedies,  has  become  a  dirt 
and  is  now  collaborating  in  the  direction  of 
ilal  Roach  comedies  tor  Pathe  release.  He 
ociated  with  Richard  Wallace  in  the 
direction  of  the  Theda  Bara  comedy  tenta- 
tively titled.  "High  Explosive,"  and  is  now 
assisting  Wallace  in  the  filming'  of  a  new 
Claude  Gillingwater  vehicle,  which  entered 
production  last  week  with  Tyler  Brooks, 
James  Finlayson  and  Vivian  Oakland  in 
supporting  roles. 


Fox  Starts  New  Van  Bibber 
Two-Reeler 

Fox  has  started  production  on  "The  Mad 
Racers,"  another  of  the  Van  Bibber  stories 
with  Ben  Stoloff  directing.  Earle  Foxe  and 
Florence  Gilbert  are  again  playing  the  lead- 
ing rot'1-. 


"A    Honeymoon    Squabble"   is   the   title   of   a   new   two- 
reel   comedy   offered   by    Universal.      The   scenes   above 
were  taken  from  the  picture. 


March     6 ,     1926 


110> 


elease  Reviews  of  Featmlei 


Two    Can    Play 


(Associated  Exhibitors — Six  Reels) 

(Reviewed  by  Frank  Elliott) 

FOLLOWING  her  work  in  "Dancing  Mothers,"  Clara  Bow 
is  being'  heralded  far  and  wide  as  one  of  the  most  promising' 
of  the  younger  screen  stars.  Exhibitors,  therefore,  in  this 
"lining  have  an  opportunity  to  take  advantage  of  this  wave  of 
popularity.  In  this  vehicle  the  fascinating  and  vivacious  actress 
i~  before  the  camera  most  of  the  time.  She  has  a  role  which  fits 
her  to  a  T,  wear-  some  stunning'  gowns  and  is  a  feast  for  the  eye. 
The  plot  is  a  rather  ordinary  our,  hut  it  has  its  moments  and  will 
afford  entertainment  for  audiences  in  program  houses.  Moments 
dramatic  include  the  failure  of  the  plan  to  frame  Radley  in  Q 
jewel  theft,  the  scene  in  which  Dorothy  finds  Radley  with  his 
eflst-off,  former  sweetheart  and  the  episodes  in  the  cabin  where 
the  two  men  scheme  to  win  the  girl.  There  are  some  excellently 
staged  storm  scenes  in  the  final  reel. 

THEME.  Modern  society  drama.  Father  seeks  to 
destroy  daughter's  infatuation  for  a  ne'er-do-well.  Man 
reforms  and  wins  the  girl. 

PRODUCTION  HIGHLIGHTS.  Foiling  of  jewel  theft 
frameup ;  "wrecking"  of  airplane  motor.  Climax.  Miss 
Bow's  acting.     The  supporting  cast. 

EXPLOITATION  ANGLES.  Boost  as  peppy  society 
drama  with  thrilling  sequence  on  a  deserted  island.  Photos 
of  Miss  Bow  in  striking  gowns  in  fashion  window  tieup. 
Store  display  of  games  which  "two  can  play." 

DRAWING  POWER.  Suitable  for  program  houses 
community  theatres  and  towns. 

SUMMARY.  A  rather  diverting  program  picture  which 
has  a  distinct  asset  in  its  star.  The  plot,  while  follow- 
ing beaten  paths,  has  action  and  suspense  and  culminates 
in  a  climax  that  carries  a  punch. 

THE  CAST 

Dorothy    Hammis Clara    Bow 

James  Radley Allan   Forresl 

Robert   Mac  Worth Wallace    MacDonalc 

John  A.  Hammis George   Fawcett 

Mimi    Vola   Vak 

Author,  Gerald  Mygatt.  Directed  by  Nat  Ross.  Photographed 
by  Andre  Balatier. 

SYNOPSIS.  Not  believing  James  Radley  is  the  man  for  his 
daughter,  Dorothy,  John  A.  Hammis,  financier,  engages  Robert 
MacWorth,  a  former  service  man,  to  try  and  get  something  on 
Radley.  A  frameup  to  put  pearls  in  reach  of  Radley  believing  he 
will  steal  them,  fails.  Then  a  plot  is  hatched  to  have  the  two  men 
and  the  girl  marooned  on  Cameo  Island.  Here  Radley  proves  he 
is  the  better  man  of  the  two  and  after  a  terrific  battle  between  th« 
two,  MacWorth   retires.      Dorothy  and   James  wed. 

Two       Can       Play        (Associated 
Exhibitors) 
PRESS   NOTICE 
r\  LARA   BOW  will  appear  at 
V-'    the    theatre    com- 
mencing   ,  in  "Two  Can 

Play."  The  film  deals  with  a 
powerful  financier,  who,  not  ap- 
proving of  his  daughter's  lover, 
engages  a  former  service  man  to 
"get"  something  on  him  so  that 
the  girl  will  lose  her  interest. 
But  eventually  it  is  arranged 
to  have  the  three  wrecked  on  a 
deserted  island  when  the  former 
war  aviator  purposely  stalls  the 
engine  of  the  plane  in  which  the 
trio  is  riding.  On  this  island 
the  problem  is  worked  out  but 
in  a  decidedly  different  way  from 
that  which  is  expected.  Miss 
Bow  is  supported  by  an  excellent 
cast,  including  Allan  Forrest, 
Wallace  MacDonald  George 
Fawcett  and  Vola  Vale. 
CATCH  LINES 

A  modern  story  of  strong  love,   great 
.  drama  and  touching  sacrifice.     A  drama 

Clara     Bow,     featured     in     "Two     Can        packed  with  dazzle  and   comedy  as   well 
Play,"  an  Associated  Exhibitors'  release.        as    emotional   strength ! 


The  Wild   Girl 

(Truart— 5000  Feet) 

(Reviewed   by  George  T.   Pardy) 

IT  mighl  be  well  for  exhibitors  booking  this  feature  to  let  their 
patrons  know  in  advance  that  it  has  nothing  to  do  with  flappers 
on  the  loose,  or  the  wildness  of  the  younger  generation.  Quite 
the  contrary  indeed,  for  this  heroine  is  a  creature  of  the  wilds,  a 
child  of  nature  with  several  animals  for  her  very  good  friends  and 
never  a  cabaret  thought  in  her  unsophisticated  brain.  Those  who 
like  four-footed  actors  will  certainly  be  pleased  with  the  work  of 
the  horse  and  dog,  to  say  nothing  of  the  bear,  who  figure  in  the 
narrative  prominently,  but  apart  from  the  animal  stuff,  there's  an 
exceedingly  pleasing  romance  develops,  with  some  decisive  melo- 
dramatic punclles,  and  Louise  Lorraine,  as  the  heroine,  is  a  wood- 
land nymph  of  exceptional  figure,  grace  and  wistful  charm.  Art 
Acord  show-  up  well  in  the  hero  role,  and  viewed  from  any  angle 
"The  Wild  Girl"  ought  to  please  'em  in  the  neighborhood  and 
aid    smaller  theatres. 

THEME.  Melodrama.  Girl  brought  up  in  woods  by 
grandfather  is  sought  in  marriage  by  surly  mountaineer, 
but  meets  young  stranger  who  rescues  and  weds  her. 

PRODUCTION  HIGHLIGHTS.  Louise  Lorraine's 
clever  performance.  The  pretty  woodland  views,  long 
shots,  effective  lighting.  Work  of  Rex,  the  dog,  and  horse 
Black    Beauty.      Acord's   stunts. 

EXPLOITATION  ANGLES.  Make  it  plain  that  this 
is  an  outdoors,  and  not  a  flapper  feature.  Boost  animals  and 
bill  as  unique  melo  romance.     Feature  stars. 

DRAWING  POWER.  Good  program  attraction  for 
neighborhood  and  small  houses. 

SUMMARY.  A  pleasing  outdoors  picture,  rather  out  o£ 
common,  puts  across  couple  of  neat  melo  punches,  has 
romantic   values,   good  animal   stuff.     Average  fan  film. 

THE  CAST 

Pattie    Louise   Lorraine 

Billy   Woodruff Art   Acord 

Grandpapa  Toto Andrew  Waldron 

Rex The  Dog 

Black  Beauty The   Horse 

Author,   Not  Credited.     Director,  William  Bletcher. 

SYNOPSIS.  While  roaming  the  woods  and  taking  photographs 
of  wild  animals,  Billy  Woodruff  accidentally  encounters  Pattie,  a 
forest  girl  who  lives  in  a  cabin  with  her  grandfather  and  pet  dog 
Rex.  They  are  mutually  attracted.  Lige  Blew,  mountaineer,  pro- 
poses to  marry  Pattie,  but  the  girl  refuses  to  have  anything  to  do 
with  him.  Lige  has  her  protector  arrested  on  a  false  murder  charge 
and  she  is  left  in  the  mountaineer's  power.  But  Rex  fetches  Billy 
to  her  aid.  Lige  is  turned  over  to  the  sheriff.  Pattie's  grandad  is 
released  and  she  promises  to  wed  Billy. 

The    Wild   Girl    (Truart) 

PRESS   NOTICE 

A  MAIDEN  who  lived  in  the 
-**■  woods  from  childhood,  her 
only  friends  her  grandad,  a  bear 
and  faithful  dog,  a  youth  who  ac- 
cidentally found  her  and  taught 
her  the  romance  of  love;  of  such 
unique  materials  is  the  picture 
composed    which    comes    to    the 

Theatre    on    

under  the  title  of  "The  Wild 
Girl." 

Louise  Lorraine  and  Art  Acord 
are  the  featured  players  of  this 
production,  an  interesting  melo- 
drama with  some  four-footed 
actors  participating  in  the  action 
who  win  immediate  sympathy. 
A  picture  replete  with  exciting 
situations  and  heart  appeal. 

Miss  Lorraine  scores  a  pro- 
nounced hit  as  the  forest  nymph 
with  whom  Acord  falls  in  love, 
the   latter's   work  very   effective. 

CATCH  LINES 

They   were    three   wild    pals,    the   wilct 
Art   Acord,   star  of   "The   Wild   Girl,"    a        girl,   the  dog   and   horse,   but  she  wasn't 
Truart    release.  the    flanoer    kind ! 


1110 


Motion     Picture     N  e  w  s 


White  Mice 


(Associated  Exhibitors — Six  Reels) 

i  Reviewed  I > \    Prank  Elliott) 

FILM  Kit  in  Cuba  amidsl  the  beautiful  natural  backgrounds  of 
old  Eavana,  the  famous  Morro  Castle  and  the  Prado,  this 
picturization  of  the  thrilling  Richard  Barding  Davis  novel 
is  an  eminently  satisfactorj  one.  li  has  a  real  plot  -one  which 
vibrates  with  action  and  Edward  H.  Griffith,  who  presided  at  the 
phone,  has  succeeded  in  transplanting  this  action  into  screen 
form  in  a  verj  entertaining  fashion.  Plots  and  counter-plots, 
revolutions,  passionate  tropical  love  scenes,  exciting  rescues  from 
underground  cells  and  a  battle  between  loyal  and  rebel  forces  are 
all  contained  in  this  fast-moving  tale  of  romance  and  adventure 
in  a  mythical  South  American  republic,  told  as  only  Davis  told  such 
stories.     Jacqueline  Logan  as    the  fiery  little  senorita,  daughter  of 

the  impris id   former   president,  is  quite  acceptable  and  William 

Powell   is  a   g 1  selection   for  the  hero.     Krnest  Hilliard  does  well 

in  the  principal  heavj   part. 

THEME.  Romantic  drama  of  love  and  adventure  in 
Cuba  in  which  American  youth  foils  plotters,  rescues  im- 
prisoned former  president,  wins  Cuban  senorita. 

PRODUCTION  HIGHLIGHTS.  Scene  in  which  hero 
sees  imprisoned  old  general,  Roddy's  swim  across  lagoon, 
rescue  of  Rojas,  battle  between  opposing  forces.  Scenic 
backgrounds. 

EXPLOITATION  ANGLES.  Book  store  tieup  on 
Davis  novel.  Arrange  white  mice  display  in  pet  store. 
Try  and  put  over  serial  story  with  local  newspaper.  Mats 
supplied  by  exchange.  Play  up  Jacqueline  Logan  and 
name  of  author. 

DRAWING  POWER.  An  entertaining  feature  suitable 
for  program  houses. 

SUMMARY.  A  well  directed,  well  acted  screen  version 
of  one  of  the  most  widely  read  Richard  Harding  Davis 
novels  which  will  afford  entertainment  for  the  majority  of 
patrons.     Made  in  Cuba  it  is  rich  in  scenic  beauty. 

THE  CAST 

Inez    Rojas Jacqueline    Logan 

Roddy    Forrester William    Powell 

Colonel   Vega Ernest    Hilliard 

R.  B.  Forrester Bigelow  Cooper 

General    Rojas Lucius    Henderson 

Senora  Rojas , Marie  Burke 

MacKildrick     Harlan    Knight 

Author,  Richard  Harding  Davis.     Directed  by  Edward  H.  Griffith. 

SYNOPSIS.  Roddy  Forrester  and  Peter  de  Peyster  form  The 
White  Mice  club  for  purpose  of  aiding  humans  in  distress.  When 
Roddy's  father  sends  him  to  South  America,  Peter  accompanies 
him.  In  the  Republic  of  Montebello  Roddy  learns  that  General 
Rojas,  former  president,  is  slowly  dying  in  the  cell.  He  decides  to 
try  and  free  the  general,  especially  so  when  he  meets  Inez,  the  beau- 
tiful daughter  of  Rojas.  Roddy  succeeds  in  his  efforts  and  wins 
Inez. 


White      Mice      (Associated      Ex- 
hibitors) 
PRESS  NOTICE 

"\A/  HITE  MICE,"  comes  to 

vv    the  Theatre, 

-.  The  story 


jii 

'  $       Wk 

■4 

TJ 

J 

\ 

Jacqueline     Logan,    featured    in    "White 
Mite."     an     Associated     Exhibitors'     re- 
lease. 


commencing  

concerns  a  revolution  in  a  South 
American  republic,  the  efforts  of 
a  young  American  and  his  pal, 
the  only  members  of  the  White 
Mice  club  formed  to  aid  humans 
in  distress,  to  rescue  the  impris- 
oned former  president  and  the 
successful  battle  of  the  hero  to 
win  the  beautiful  daughter  of  the 
old  general. 

Jacqueline  Logan  is  co-starred 
with  William  Powell.  Others  in 
the  cast  are  Ernest  Hilliard,  Har- 
lan Knight,  Reginald  Sheffield, 
Marie  Burke,  and  Lucius  Hen- 
derson. 

The  picture  was  filmed  en- 
tirely in  Cuba  and  includes 
scenes  of  some  of  the  most  beau- 
tiful spots  in  Havana,  and  shots 
of  the  famous  old  Morro  Castle. 

CATCH  LINES 

A  South  American  adventure  story 
from  the  pen  of  Richard  Harding  Davis. 


Chip  of  the  Hying  U 

(Universal — 6596  Feet) 

(Reviewed   by  George  T.   Pardy) 

GUNPLAY,  and  physical  thrills  areabsenl  from  this  Westerner, 
which  follows  the  comedj  line  altogether,  excepting  for  a 
bil  ni  romantic  glamor  which  leads  to  the  hero  carrying 
off  his  sweetheart  in  triumph  at  the  close,  from  a  dance  given  by 
ival.  It  lacks  something  of  the  spirited  dash  and  go  which 
usually  characterize  Hool  Gibson's  vehicles,  but  is  amusing,  runs 
smoothly  and  shquld  bring  satisfactory  bos  office  returns  as  a  pro- 
gram attraction.  Eool  is  seen  as  a  serio-comic  cowboy  with  a 
rooted  dislike  of  women  and  a  talent  for  cartooning.  The  story  deals 
with  his  change  of  heart  when  he  falls  in  love  with  pretty  Dr.  Drella, 
the  ranch-owner's  sister,  who  encourages  his  artistic  ambitions, 
quarrels  with  him,  but  allows  herself  to  be  abducted  and  led  to  the 
altar  by  Hoot  in  the  end.  The  -tar's  work  is  pleasing  in  the  part- 
boob  cowboy  role,  Virginia  Browne  Faire  a  win.-onie  heroine,  sup- 
port good,   photography  excellent. 

THEME.  Western  comedy.  Woman-hating  cowboy 
falls  in  love  with  ranch-owner's  pretty  sister,  whom  he 
wins  and  carries  off  in  triumph  after  several  misadventures. 

PRODUCTION  HIGHLIGHTS.  Hoot  Gibson's  good 
work  in  leading  role,  Virginia  Browne  Faire's  appealing 
characterization  of  heroine.  Amusing  slapstick  touches. 
Scene  where  Hoot  is  dragged  by  steer  in  round-up.  Elope- 
ment episode  at  close. 

EXPLOITATION  ANGLES.  Feature  Hoot  Gibson. 
Tell  patrons  this  is  smooth-running  comedy,  with  good 
Western  atmosphere  and  romantic  interest. 

DRAWING  POWER.  O.  K.  as  program  number  for 
neighborhood  and  small  houses. 

SUMMARY.  Western  comedy  in  which  Hoot  Gibson 
gets  plenty  of  laughs  as  woman-hating  cowboy,  who 
changes  his  mind  about  opposite  sex  when  he  meets  ranch- 
owner's  pretty  sister.  Amusing,  but  has  no  thrills  or  spec- 
tacular riding  stunts. 

THE  CAST 

Chip  Bennett Hoot  Gibson 

Delia    Whitmore Virginia    Browne    Faire 

Duncan  Whittaker Philo  McCullough 

Dr.    Cecil    Grantham Nora    Cecil 

J.   G.   Whitmore De   Witt   Jennings 

Weary    Harry  Todd 

Shorty   Pee  Wee  Holmes 

Author,  B.  M.  Bower.  Director,  Lynn  Reynolds.  Photographed 
by  Harry  Neuman. 

SYNOPSIS.  Cowboy  Chip  Bennett,  Whitmore  ranch,  is  an 
amateur  cartoonist.  He  falls  in  love  with  pretty  doctor  Delia  Whit- 
more, owner's  sister.  His  rival  is  rancher  Duncan  Whittaker.  Delia 
sends  sketch  by  Chip  to  magazine,  which  wins  prize.  He  fakes  an 
accident,  she  nurses  him,  they  quarrel  when  she  finds  he  isn't  hurt. 
Chip  attends,  uninvited  a  dance  given  by  Whittaker  and  is  ordered  to 
leave.  He  goes,  but  carries  off  Delia,  who  is  perfectly  willing,  and 
they  drive  to  the  parson  to  be  wed. 

Chip    Of     The     Flying    U     (Uni- 
versal) 
PRESS  NOTICE 

LIOOT  GIBSON,  famous  for 
^-*-  his  impersonations  of  semi- 
comic  cowboy  roles,  scores 
another  big  humorous  hit  in 
"Chip  of  The  Flying  U."  a 
breezy     Western    picture    which 

comes    to   the   Theatre 

on  . 

Hoot  is  seen  as  a  cowboy  who 
is  also  an  amateur  cartoonist  and 
imbued  with  an  absolute  dread 
of  women.  He  experiences  a 
change  of  heart  when  Dr.  Delia, 
sister  of  the  owner  of  the  Whit- 
more ranch  arrives.  They  fall 
in  love,  quarrel,  but  are  recon- 
ciled when  Chip  carries  her  off 
from  a  dance  to  which  he  was 
not  invited,  to  the  parson  to  be 
wed. 

Virginia  Browne  Faire,  Nora 
Cecil,  Philo  McCullough  are 
featured  players. 

CATCH  LINES 

This    cowboy   feared    women,    but    one 
Hoot   Gibson,   star   of   "Chip  of  the  Fly-        girl's   bewitching   smile   transformed   him 
ing    U"    a    Universal    production.  into  an   ardent   lover! 


March     6 ,     1926 


lilt 


Ibanez'  Torrent 


(Metro-Goldwyn-Mayer — 6769  Feet) 

(Reviewed  by  George  T.   Pardy) 

BEAUTIFULLY  photographed,  the  Spanish  atmosphere  skill- 
fully reproduced  and  offering  a  glittering  variety  of  hand- 
some settings,  as  well  as  a  flood  scene  that  is  admirably 
staged  and  puts  over  a  decisive  thrill ;  this  feature  must  be  given 
high  rating  from  the  spectacular  and  artistic  viewpoint.  It  is  quite 
dramatically  effective  in  an  emotional  way  and  Greta  Garbo,  the 
Swedish  actress,  who  here  makes  her  American  screen  debut,  is 
very  attractive  and  appealing  in  the  role  of  the  peasant  girl  heroine 
who  becomes  a  famous  opera  singer,  and  returns  home  in  the  finale 
to  find  the  youth  she  loved,  married,  grown  old  and  unpreposses- 
sing. How  the  myriad  fans  who  desire  a  happy  ending  will  react 
to  this  somewhat  sombre  windup  of  a  romance  remains  to  be  seen, 
but  at  all  other  points  the  picture  looks  like  a  pretty  safe  box  office 
bet.  Ricardo  Cortez  shows  up  well  as  the  rather  weak  lover,  and 
the  support  is  satisfactory. 

THEME.  Melodrama.  Spanish  youth's  mother  pre- 
vents his  marriage  to  girl  he  loves.  She  becomes  famous 
singer,  returns  to  find   him  married,  resumes  career. 

PRODUCTION  HIGHLIGHTS.  Attractive  personal- 
ity and  good  work  of  Greta  Garbo.  Lavish,  tasteful  set- 
tings, fine  photography,  emotional  stress,  romantic  appeal. 
Spectacular  flood  scene  and  unusual  climax. 

EXPLOITATION  ANGLES.  Feature  Ricardo  Cortez 
and  Greta  Garbo.  Tell  patrons  about  latter's  European 
successes.  Bill  as  strong  emotional  drama.  Stress  flood 
episode. 

DRAWING  POWER.  Ought  to  do  well  in  any  house, 
unless  your  patrons  balk  at  an  unhappy  ending. 

SUMMARY.  Colorful  atmosphere,  handsome  interiors 
and  settings,  scenically  attractive.  Offers  strong  roman- 
tic tale,  with  rather  melancholy  finish  which  some  fans  may 
object  to.  Greta  Garbo  good  in  feminine  lead,  others  sat- 
isfactory. 

THE  CAST 

Don  Rafael  Brull Ricardo  Cortez 

Leonora  '. Greta  Garbo 

Remedios    Gertrude    Olmsted 

Pedro   Moreno Edward    Connelly 

Don    Andreas . .  • Tully    Marshall 

Cupido    Lucien    Littlefield 

Dona   Brull Martha    Mattox 

Author,  Vincente  Ibanez,  Director,  Monta  Bell.  Photograhed 
by  William  Daniels. 

SYNOPSIS.  Dona  Brull  is  opposed  to  her  son  Rafael  marrying 
Leonora,  a  poor  Spanish  girl.  She  goes  to  Paris  and  becomes  a 
famous  opera  star.  Later,  she  revisits  her  home,  where  Rafael 
saves  her  and  Remedios  the  girl  he  is  engaged  to,  from  drowning  in 
a  flood.  Eight  years  pass,  Leonora  and  Rafael,  the  latter  now 
married,  meet  again,  but  she  resumes  her  operatic  career  and  Rafael 
remains  with  his  wife. 


The  Far  Cry 


Ricardo    Cortez,     featured     in     "Ibanez' 
Torrent"    a    Metro-Goldwyn-Mayer    pro- 
duction. 


Ibanez'    Torrent     (Metro- 
Goldwyn-Mayer) 
PRESS  NOTICE 
A    NOTHER  great  spectacular 
■**■     picture,    "Ibanez'    Torrent," 
by    the    author    of    "The     Four 
Horsemen,"  is  scheduled  to  make 

its    local    debut   at    the 

Theatre  on  . 

This  is  the  colorful  romance 
of  a  peasant  girl  who  rises  to 
fame  as  an  opera  star,  but  can- 
not forget  the  man  she  loved  in 
her  youth  in  a  little  Spanish  vil- 
lage. Greta  Garbo,  the  cele- 
brated Swedish  star,  is  co-starred 
with  Ricardo  Cortez  in  the  pro- 
duction, which  is  remarkable  for 
its  magnificent  settings  and 
tense  emotional  urge  of  the  plot. 
Miss  Garbo  makes  her  debut 
on  the  American  screen  in  this 
feature.  She  is  supported  by 
Gertrude  Olmsted,  Lucien  Little- 
field,  Tully  Marshall  and  other 
noted  players. 

CATCH  LINES 

He  loved  her  as  a  peasant  girl,  she 
soared  to  heights  he  could   not  reach ! 

Blasco  Ibanez'  mighty  romance  of 
Spain,   a  thrilling  story  of  tangled   loves 


HIGHLIGHTS.     The     divorce     trial. 

The  party  aboard  the  houseboat.     The 

The  leave  taking  of  Claire  following 

The    Roman    banquet    in 


(First  National — Eight  Reels) 

(Reviewed  by  Frank  Elliott) 

THIS  first  Balboni  directorial  effort  may  be  classed  as  just 
a  fair  program  picture.  In  the  first  place  too  much  footage 
has  been  devoted  to  the  telling  of  the  story  which  has  re- 
sulted in  the  injection  of  much  extraneous  material  not  necessary 
to  the  development  of  the  plot.  Consequently  the  action  is  slow  in 
gel  ting  under  way  and  suspense  is  lacking  throughout.  The  mem- 
bers of  the  cast  work  hard  to  make  their  roles  convincing  but   soi 

how  the  characters  do  not  ring  true.  The  picture  gets  its  title  from 
the  wide  difference  in  the  moral  code  overseas  and  in  the  American 
home.  Claire  Marsh,  one  of  "we  moderns,"  when  opposed  in  her 
affair  with  a  young  artist  in  Paris,  follows  him  to  Venice  and  lives 
with  him  in  an  unmarried  state,  until  an  Italian  suitor  causes  trouble 
and  the  girl  returns  to  Paris.  In  the  French  capital,  we  find  the 
Italian  nobleman  and  the  girl  indulging  in  an  elaborate  Roman 
banquet,  done  in  Technicolor. 

THEME.  Society  drama  in  which  a  frivolous  flapper 
and  a  young  artist  laugh  at  the  conventions  and  flee  to 
Venice  to  be  alone. 

PRODUCTION 
The  studio  scenes. 
Venetian  sequence, 
the    argument    over   the    count, 
natural  color. 

EXPLOITATION  ANGLES.  Boost  the  names  of  the 
stars  and  play  it  up  as  a  modern  story  for  modern  folk. 
Put  on  a  Venetian  scene  as  a  prologue. 

DRAWING  POWER.  Suitable  for  sophisticated 
audiences.     Needs  exploitation. 

SUMMARY.  There  is  nothing  startling  new  in  this 
Balboni-directed  feature  which  however,  because  of  its 
"snappy"  theme  can  be  exploited  into  a  box  office  success 
for  some  houses.  Don't  promise  your  patrons  too  much. 
Settings  real  highlight. 

THE  CAST 

Claire   Marsh Blanche    Sweet 

Dick    Clayton Jack    Mulhall 

Louise  Marsh Myrtle  Stedman 

Julian    Marsh Hobart    Bosworth 

Max  Fraisier Leo  White 

Helen   Clayton Julia   Swayne   Gordon 

Count   Filippo   Sturani John    Sainpolis 

Adapted  from  Arthur  Richman's  play.     Directed  by  Balboni. 

SYNOPSIS.  Claire  Marsh,  is  divorced  from  Max  Fraisier.  The 
divorce  costs  her  father  a  small  fortune.  Then  Claire  meets  Dick 
Clayton,  an  old  school  chum,  studying  art  in  Paris.  Dick  goes  to 
Venice.  Claire  follows.  They  live  together  without  marriage. 
Count  Sturani,  another  suitor,  makes  Dick  jealous.  Following  an 
argument,  Claire  returns  to  Paris.  Dick  follows  and  rescues  her  from 
blaze  that  starts  at  gorgeous  Roman  banquet  given  in  Claire's  honor 
by  count. 

The  Far  Cry   (First  National) 
PRESS  NOTICE 

T3ARISIAN  life  and  Venice, 
^  form  the  background  for 
"The  Far  Cry,"  the  attraction  at 
the  Theatre  commenc- 
ing     .      Blanche    Sweet, 

Jack  Mulhall,  Myrtle  Stedman 
and  Hobart  Bosworth  are  the 
leading  players. 

The  plot  deals  with  an  Amer- 
ican girl  with  decidedly  modern 
ideas  who,  lured  by  title,  mar- 
ries but  quickly  divorces  a 
French  marquis  in  Paris.  Then 
she  meets  an  old  school  chum, 
studying  art  in  the  French  cap- 
ital and  although  she  will  not 
then  marry  him,  she  follows  him 
to  Venice,  where  an  Italian 
nobleman  interferes  with  their 
romance. 

But  it  all  ends  well  back  in 
Paris  where,  at  the  close,  the 
audiences  sees  a  gorgeous  Ro- 
man banquet  photographed  in 
Technicolor. 

CATCH   LINES 

They     had     drifted     to     Venice — away 
Blanche    Sweet,    featured    in    "The    Far         from     society's     conventions — to     follow 
Cry"    a    First    National    attraction.  the   dictates   of  their  hearts. 


J112 


Motion     P  i  c  t  h  r  c     N  e  w  s 


The  King  of  the  Turf 

(F.  B.  O.— 6210  Feet) 

(Reviewed   by  George  T.   Pardy) 

TBE1  \  E  put  a  little  of  everything  in  the  line  of  good  old 
standby  hokum  into  this  picture  with  gratifying  results  from 
the  viewpoinl  of  box  office  possibilities.  It's  out-and-out 
melodrama,  as  sensational  as  you  please,  with  love  interest  and 
edj  quantities  keyed  up  to  high  concert  pitch,  the  whole  carried 
along  on  a  regular  whirlwind  of  stormy  action;  direction  and  act- 
ing of  the  best.  There  are  two  horse  races,  one  "on  the  flat,"  the 
other  a  steeplechase,  thai  are  warranted  to  set  the  sporting  sharps 
agog  with  excitement,  and  as  For  movie  goers  of  the  rank  and  file, 
they'll  eat  it  all  up!  Naturally,  the  plot  here  and  there  bears 
resemblance  to  other  epics  of  the  turf  filmed  in  the  past,  but  the 
■old  material  is  so  craftily  shaped,  handled  and  shot  through  with 
dynamic  appeal,  thai  it  never  fails  to  Ihrill  the  spectator.  There  is 
•much  fine  photography,  with  some  exquisite,  moonlight  effects,  and 
great   work  by  the  entire  cast. 

THEME.  Melodrama.  Kentucky  Colonel,  unjustly  sent 
to  jail,  has  his  name  cleared  by  prison  associates.  Hero 
rides  Colonel's  horse  to  victory,  wins  daughter. 

PRODUCTION  HIGHLIGHTS.  The  two  great  racing 
events.  Reformation  of  crooks  as  result  of  Colonel's  kind- 
ness. Heart  appeal,  sensational  punches,  timely  comedy 
relief.  Well  maintained  suspense,  good  direction.  Acting 
•of  leads. 

EXPLOITATION  ANGLES.  You  can  go  the  limit 
praising  this  as  a  great  turf  melo.  Go  after  sporting  trade. 
Stress  romance  and  thrills.    Feature  Harlan,  Miller,  Irving. 

DRAWING  POWER.  Has  universal  appeal.  Good 
card  for  any  house. 

SUMMARY.  Hits  up  lightning  pace  from  start  to 
finish.  Puts  over  a  couple  of  races  that  are  packed  with 
realistic  punches.  Has  tremendous  melodramatic  sweep, 
balanced  by  bright  comedy  and  effective  heart  appeal. 
Good  box  office  bet. 

THE  CAST 

■Colonel    Fairfax George    Irving 

Kate  Fairfax Patsy  Ruth  Miller 

John   Doe   Smith Kenneth    Harlan 

Tom    Selsby Al    Roscoe 

Red    Kelly Dave    Kirby 

Soup  Conley William  Franey 

Dude  Morlanti Ed  Phillips 

Author,  Louis  Joseph  Vance.  Director,  James  Hogan.  Photo- 
graphed  by  Jules   Cronjager. 

SYNOPSIS.  Martin  Selsby  throws  guilt  of  embezzlement  on 
Colonel  Fairfax,  bank  president,  and  latter  is  jailed.  Martin  dies, 
leaving  a  written  confession  exonerating  the  Colonel,  which  is  hidden 
by  his  son  Tom  in  love  with  Kate  Fairfax.  On  the  Colonel's  release 
he  is  joined  by  four  ex-prisoners.  One,  John  Smith,  trains  and  rides 
the  Fairfax  colt  to  victory  in  steeplechase.  The  other  three  are 
instrumental  in  getting  the  confession  which  clears  the  Colonel's 
name.     Smith  wins   Kate. 


King    of    the    Turf     (F.     B.    O.) 
PRESS  NOTICE 

^jP  WO  of  the  greatest  racing 
-*■  events  ever  filmed,  one  "on 
the  flat,"  the  other  a  steeplechase, 
are  shown  in  "The  King  Of  The 
Turf,"  the  big  sensational  melo- 
drama which  comes  to  the 
Theatre  on  . 

In  point  of  vivid  coloring, 
dramatic  thrills,  suspense,  heart 
interest  and  uproarious  comedy, 
this  film  stands  head  and 
shoulder  over  the  average  pro- 
duction of  its  type.  The  story 
introduces  a  lovable  old  South- 
ern Colonel,  a  designing  villain, 
a  beautiful  heroine  a  self-sacrific- 
ing hero,  and  several  reformed 
crooks  who  aid  in  bringing  hap- 
piness to  the  deserving  lovers. 

Patsy    Ruth     Miller,    Kenneth 
Harlan,    George    Irving,    fill    the 
leads,   Al    Roscoe,    David    Kirby, 
William  Franey  in  support. 
CATCH  LINES 

Heart-clutching  drama,  shot  with 
thrills,  real  human  emotions,  sparkling 
comedy,   whirling   speed! 

An  equine  epic  with  two  stupendous 
races. 


Patsy    Ruth    Miller,    featured    in    "King 
■of   the   Turf"    an    F.    B.    O.    production. 


Oh,  What  A  Nurse 

(Warner  Brothers — 6930  Feet) 

(Reviewed  by  George  T.   Pardy) 

RlOTol 's  and  helter-skelter  action  slapstick  corned;  that 
moved  the  audienes  al  the  .Mark  Strand  Theatre,  New  York, 
to  enthusiastic  appreciative  applause,  when  the  picture 
made  its  metropolitan  debut.  And  the  indications  are  thai  it  will 
-|pi  the  laughs  and  the  money  where  it  is  shown.  There's  nothing 
subtle  about  this  picture,  its  director  and  players  went  in  for  broad 
fun,  the  sort  that  always  catches  the  fancy  of  nine  out  of  ten  fans, 
the  plot  fairly  bristles  with  comical  absurdities,  and  probably  some 
of  the  high-brow  boys  will  pass  it  the  haughty  sneer.  But  leave  it 
to  the  rank  and  file  for  a  hearty  welcome!  "Oh,  What  a  Xurse"  will 
gross  big  anywhere.  8yd  Chaplin  is  a  scream  in  feminine  attire, 
puts  his  gags  across  with  snappy  effect,  and  generally  speaking 
brings  back  memories  of  his  happy  impersonation  in  "Charley's 
Aunt"  that  hit  the  box  office  target  so  squarely.  Patsy  Ruth  Mil- 
ler wins  out  as  the  heroine.     Support  good. 

THEME.  Comedy.  Reporter  essays  role  of  love-ex- 
pert writer,  then  switches  to  that  of  nurse,  has  amazing 
adventures,  captures  girl  he  wants. 

PRODUCTION  HIGHLIGHTS.  The  never-ceasing 
rapid-fire  action,  rattling  slapstick  punches,  acting  of  Syd 
Chaplin  and  Patsy  Ruth  Miller.  Scene  where  Syd  first 
appears  as  Dolly  Dimple,  his  transformation  into  nurse. 
The  averted  marriage.     Climax. 

EXPLOITATION  ANGLES.  Play  up  Syd  Chaplin  in 
funniest  role  he  has  had  since  "Charlie's  Aunt."  Boost  as 
merriest  slapstick  of  year.     Mention  Miss  Miller. 

DRAWING  POWER.  Good  anywhere,  a  sure-fire  box 
office  winner. 

SUMMARY.  Fans  in  general  will  like  this  one.  A 
rattling  slapstick  production,  Syd  Chaplin  scores  hit  in 
feminine  disguise,  is  well  supported,  comedy  values  great, 
broad  fun,  hurly-burly  action.     Looks  like  a  winner. 

THE  CAST 

Jerry   Clerk Syd   Chaplin 

June  Harrison Patsy  Ruth  Miller 

Clive   Hunt Gayne   Whitman 

Captain   (Ladye)   Kirby Matthew  Betz 

Jerry's  Mother Edith  Yorke 

Big  Tim  Harrison Dave  Torrance 

Eric  Johnson Ed   Kennedy 

Authors,  Robert  Sherwood  &  Bertram  Bloch.  Director,  Charles 
Reisner.     Photographed  by  John  Mescall. 

SYNOPSIS.  Jerry  Clark,  cub-reporter,  substitutes  for  Dolly 
Whimple,  love  expert  writer,  advising  June  Harrison  not  to  wed 
Clive  Hunt.  Fate  compels  him  to  impersonate  Dolly  and  he  becomes 
a  violently  pursued  victim  in  a  hurtling  series  of  events  that  finally 
transform  him  into  a  vivacious  nurse.  In  this  role  he  runs  against 
other  adventures,  has  several  hair-breadth  escapes,  but  finally 
emerges  from  the  general  mixup  triumphant,  with  June  engaged  to 
marry  him. 

Oh,    What    A   Nurse    (Warner 

Bros.) 

PRESS  NOTICE 

HP  HOSE  fans  who  screeched 
-*-  with  laughter  over  the  antics 
of  Syd  Chaplin  in  "Charley's 
Aunt,"  will  look  forward  to  the 
appearance  of  that  versatile 
comedian  as  the  lead  in  "O, 
What  A  Nurse,"  scheduled  as 
the  main  screen  attraction  at  the 

Theatre  on . 

Syd  Chaplin  scores  another 
tremendous  hit  in  this  picture  as 
a  cub  reporter  who  first  poses  as 
an  expert  love  adviser  in  the 
writing  line,  then  as  a  nurse, 
and  is  whirled  through  a  suces- 
sion  of  adventures,  with  thrills 
and  comic  interludes  equally 
balanced.  It's  a  great  picture, 
brimful  of  laughs. 

Patsy  Ruth  Miller  is  the  hero- 
ine, supported  bv  a  brilliant  cast. 
CATCH  LINES 

Syd    Chaplin    in    one    of    the    greatest 
comic    roles   of   his     career,     a    laughing 
triumph,    a    riot    of    slapstick    action! 
A  sure  cure  for  the  blues !      The  veri- 
Syd     Chaplin,     star     of     "Oh     What     a        est     grouch     would     grin     in     sympathy 
Nurse"   a  Warner   Bros,   production.  with  the   fun  of  "Oh.   What   A    Nurse!" 


March     6 ,     1926 


1113 


The  Cohens  and  Kellys 

(Universal — 7774  Feet) 

(Reviewed  by  George  T.   Pardy) 

FOR  sheer  unadulterated  fun  and  human  interest  touches, 
neatly  developed,  craftily  sustained,  this  feature  holds  its  own 
with  the  season's  besl  comedy-dramas.  It  posesses  tremendous 
mass  appeal,  for  the  characters,  despite  a  shading  of  burlesque, 
seem  very  real,  everyday  sort  of  folks,  and  the  clash  of  Hebrew 
and  Irish  wit  never  fails  to  get  the  laughs;  nor  on  the  other  hand, 
doe-  the  romantic  side  of  the  story  fall  short  of  expectations.  It's 
.all  exceedingly  well  done,  good  acting,  clever  direction,  fine  pho- 
tography combine  successfully  in  the  making  of  a  picture  that  is 
bound  to  be  a  big  money  maker  for  any  exhibitor  booking  it. 
•Charlie  Murray,  George  Sidney,  Vera  Gordon,  Kate  Price,  Jason 
Robards  and  Olive  Hasbrouck,  each  score  triumphantly  in  their 
respective  roles  and  are  splendidly  supported.  A  sort  of  an  East 
Side  epic,  this,  with  humorous  values  predominating  but  pathos 
not  neglected ;  a  credit  to  all  concerned  in  production. 

THEME.  Comedy  drama.  Treats  of  the  fortunes  of 
the  Cohens  and  the  Kellys,  East  Side  families  and  neigh- 
bors, one  of  which  falls  heir  to  million  dollars. 

PRODUCTION  HIGHLIGHTS.  First-class  acting  of 
principals  and  supporting  cast.  The  good  direction.  Fast 
action  and  rollicking  humor  of  conflicts  between  Celts  and 
Jews,  pleasing  development  of  love  affair  between  young 
folks.     Happy  finish. 

EXPLOITATION  ANGLES.  You  have  a  cast  well 
worth  featuring.  Play  up  names  mentioned  above.  Bill  as 
East  Side  comedy  drama  that  classes  as  one  of  season's 
big  hits. 

DRAWING  POWER.  Good  for  any  house.  Should 
please  all  types  of  audiences. 

SUMMARY.  Has  general  audience  appeal,  is  great 
Hebrew-Irish  comedy  drama,  with  real  East  Side  atmos- 
phere. Bubbles  over  with  fun,  balanced  by  a  bit  of  pathos, 
and  neatly  handled  love  affair.     Well  acted  and  directed. 

THE  CAST 

Patrick   Kelly Charlie   Murray 

Jacob   Cohen George   Sidney 

Mrs.  Cohen Vera  Gordon 

Mrs.   Kelly Kate   Price 

Tim  Kelly Jason  Robards 

Nannie  Cohen Olive  Hasbrouck 

Milton   Katz Nat   Carr 

Adapted  from  Stage  Play  by  Aaron  Hoffman.  Director,  Harry 
Pollard. 

SYNOPSIS.  Cohen  and  Kelly  families  are  East  Side  neighbors. 
Jewish  daughter  and  Irish  son  wed  secretly,  fearing  parental  opposi- 
tion. The  Cohens  fall  heir  to  big  money  and  move  to  stylish  quar- 
ters. Nannie,  the  young  wife,  is  cast  out  by  the  Cohens  when  her 
baby  is  born  and  she  goes  to  live  with  the  Kellys.  It  transpires 
that  the  Kellys  are  really  the  owners  of  the  fortune,  but  they  share 
it  with  the  Cohens  and  all  ends  happily. 

The    Cohens    &    Kellys 
(Universal) 

PRESS  NOTICE 

CRITICS  all  over  the  country 
unite  in  proclaiming  "The 
Cohens  and  Kellys,"  which  will 
be  given  its  initial  local  showing 

on    the    screen    of    the    

Theatre   on  ,  as   one  of 

the  most  laughable  and  humanly 
interesting  comedies  ever  filmed. 

It  deals  with  the  fortunes  of  a 
Jewish  and  Irish  family.  East 
Side  neighbors,  a  secret  marri- 
age between  the  Hebrew  daugh- 
ter and  Celtic  son,  through  fear 
of  parental  opposition,  and  the 
inheriting  of  a  million  dollars  by 
the  Cojiens. 

The  picture  is  aglow  with 
humor  and  pathos,  splendidly 
acted,  with  Charles  Murray  and 
George  Sidney  in  two  of  the 
leading  roles.  Others,  Vera 
Gordon,  Kate  Price,  Olive  Has- 
brouck. 

CATCH  LINES 

An  uproarious  knockout!  While 
you're  crying,  your'e  laughing  at  "The 
Cohens  and   Kellys!" 


Don't 


( Metro-Gold wyn-Mayer — 5529  Feet) 

(Reviewed  by  George  T.   Pardy) 

MOSTLY  comedy  of  the  slapstick  variety,  with  Sally  O'Neil 
as  a  flapper  who,  because  she  is  perpetually  being  (old  not 
to  do  certain  things  goes  ahead  and  does  them  anyway. 
Naturally  when  her  papa  picks  a  prospective  hubby  tor  her,  she 
trails  out  and  selects  one  more  to  her  mind,  and,  of  course,  <jets 
him  in  the  end.  Nothing  to  the  plot,  which  is  a  remarkably 
loosely  constructed  affair.  There  are  some  sequences  in  the  amuse- 
ment park  outing  in  connection  with  the  trick  platforms,  whirling 
barrels,  slippery  slides,  and  other  horseplay  stuff,  that  may  amuse 
juveniles,  but  are  hardly  likely  to  awaken  adult  mirth.  Considered 
from  any  angle  the  picture  doesn't  rate  better  than  an  ordinary 
program  attraction,  and  certainly  isn't  qualified  for  the  big  first- 
run  houses.  Sally  O'Neil  is  0.  K.  as  the  flapperish  heroine,  John 
Patrick  gets  by  in  the  lover  role,  Bert  Roach  gives  ;i  funny  imper- 
sonation of  a  souse  uncle. 

THEME.  Comedy.  Deals  with  flapper  who  resents 
parental  control,  doesn't  want  husband  father  picks,  goes 
out  and  gets  man  she  selects  herself. 

PRODUCTION  HIGHLIGHTS.  Heroine's  school 
flirtation,  development  of  romance.  Scene  where  gang 
tries  to  kidnap  her.  The  broad  comedy  punches.  Slapstick 
situations  in  amusement  park  resort.  Sally  O'Neil's  viva- 
cious  acting.     Bert  Roach's  work. 

EXPLOITATION  ANGLES.  Sally  O'Neil's  name  has 
pulling  power.  Play  her  up,  but  don't  boost  story  much. 
Bill  as  lively   slapstick  comedy. 

DRAWING  POWER.  Suitable  for  daily-change  and 
smaller  houses. 

SUMMARY.  Just  a  fairly  amusing  slapstick  comedy, 
no  strength  to  plot,  Sally  O'Neil  pleasing,  some  amusing 
characterizations  by  others  in  cast.  An  ordinary  feature 
that  won't  "click"  with  critical  folks,  but  O.  K.  for  program 
purposes. 

THE  CAST 

Tacey    Moffat Sally    O'Neil 

Gilbert  Jenkins John  Patrick 

Uncle  Nat Bert  Roach 

Abel    James  Morrison 

Jane    Estelle   Clark 

Mr.    Moffatt Dewitt   Jennings 

Mrs.    Moffat Ethel   Wales 

Author,  Rupert  Hughes.  Director,  Alf  Goulding.  Photographed 
by  Max  Fabian. 

SYNOPSIS.  Mr.  Moffat  selects  Abel  Totem  as  a  prospective 
husband  for  his  daughter  Tacey,  but  she  indulges  in  a  school-girl 
flirtation  with  Gilbert  Jenkins  which  develops  into  a  real  love  affair. 
Gilbert  owns  an  auto  and  Tacey,  dodging  a  family  outing  at  an 
amusement  park,  goes  riding  with  him.  They  have  a  variety  of 
whimsical  adventures,  but  in  the  end  Gilbert  wins  out  with  the 
family  and  father  agrees  to  their  marriage. 

Don't     (Metro-Goldwyn-Mayer). 
PRESS  NOTICE 

WINSOME  Sally  O'Neil  in 
"Don't,"  a  bright  and 
breezy  comedy,  is  scheduled  as 
the  principal  screen  attraction  at 
the      Theatre      on 


George  Sidney,  featured  in  "The  Cohens 
and     the     Kelleys"     a     Universal     pro- 
duction. 


Sally    O'Neil,     featured     in     "Don't" 
Metro-Goldwyn-Mayer    production. 


Miss  O'Neil  is  seen  as  Tacey 
Moffat,  a  school-girl  flapper  who 
resents  paternal  control  and  the 
prospect  of  having  a  husband 
selected  for  her  by  father.  So 
she  rebels,  finds  a  capable  lover 
in  the  person  of  Gilbert  Jenkins, 
who  owns  a  car,  goes  riding  with 
him  and  becomes  enmeshed  in  a 
series  of  wild  hilarious  adven- 
tures. There's  a  laugh  to  every 
foot  of  this  picture,  action  all  the 
way  and  a  romance  that  is 
prettily  developed  and  ends  hap- 
pily. 

In  support  John  Patrick,  De- 
witt Jennings,  Ethel  Wales  and 
other  film  favorites. 

CATCH  LINES 

She  side-tracked  her  fatfiily  for  her 
sweetheart  and  then  found  she  had 
sidetracked    herself ! 


1114 


Motion     Picture     News 


Thundering   Through 

(Artclass  Pictures — 5000  Feet) 

(Reviewed    by    George   T.   Pardy) 

A  SMARTLY  moving  Westerner  that  gets  going  at  a  rapid  clip 
in  the  opening  round,  when  Buddy  Roosevelt  comes  to  town 
and  is  mixed  up  in  a  go-as-you  please  scrap,  figuring  as  a 
peace  makei'.  He's  a  righi  busy  hero  from  then  On,  riding  at 
break-neck  pace  and  tumbling  oul  of  one  fight  into  another,  with  a 
few  quiet  intervals  devoid  to  swift  love-making.  One  of  these 
frequent  battle-  stands  oul  as  probably  the  first  example  of  a 
modern  cowboy  doing  his  battling  clad  in  a  suit  of  ancient  armor. 
Buddy  assumes  it  as  a  sort  of  "hide-out"  disguise  but  circum- 
stances  compel  him  to  leave  the  banker's  house  where  he  acquired 
it.  in  a  hurry  and  be  lias  to  stand  the  weight  handicap.  The  star 
does  good  work  all  the  way  through  in  this  one,  and  is  well  sup- 
ported, Joan  Arthur  scoring  nicely  as  heroine  Ruth  Burroughs, 
Frederick  Lee  giving  an  excellent  performance  in  the  scheming 
banker  role.  Support  0.  K. 

THEME.  Westerner.  Cowboy  hero  defeats  schemes 
of  banker  to  secure  possession  of  his  land  and  that  owned 
by  sweetheart's  father,  whips  thugs,  wins  girl. 

PRODUCTION  HIGHLIGHTS.  Buddy  Roosevelt's 
riding  and  fighting  stunts.  Scenes  where  he  battles  in 
suit  of  armor.     Chase  after  the  kidnapper.     Climax. 

EXPLOITATION  ANGLES.  Feature  Buddy  Roose- 
velt. Play  up  his  riding  stunts.  Tell  patrons  this  is  first 
screen  instance  of  cowboy  wearing  armor.  Bill  as  fast 
Westerner,  with  good  love  interest  and  fine  photography. 

DRAWING  POWER.  Good  for  any  house  where 
Western  melo  holds   em. 

SUMMARY.  Snappy  Westerner.  Has  due  allowance 
of  thrills,  plenty  of  fast  riding  and  gunplay,  with  fights 
galore.  Plot  follows  familiar  lines,  but  director  has  man- 
aged to  give  it  a  couple  of  good  surprise  twists. 

THE  CAST 

Bud    Lawson Buddy    Roosevelt 

Ruth    Burroughs Jean    Arthur 

Blaze   Burroughs Charles    Colby 

Rufe   Gorman Lee   Meehan 

Aaron   Austin Frederick    Lee 

Ezra   Hendrix Lew    O'Connor 

John  Richmond Lawrence   Underwood 

Author,   Barr  Cross.     Director,  Fred  Bain. 

SYNOPSIS.  Bud  Lawson  joins  forces  with  John  Richmond  and 
becomes  his  partner  on  the  latter's  ranch.  Banker  Austin  plans  to 
obtain  control  of  the  ranch  as  well  as  that  owned  by  Blaze  Bur- 
roughs, knowing  that  the  new  railroad  line  will  pass  through  both 
properties  and  increase  their  value.  Bud  falls  in  love  with  Blaze's 
daughter  Ruth.  Austin  hires  the  Gorman  gang  to  help  his  scheme. 
Bud  fights  off  the  intruders,  brings  them  to  justice  and  wins  Ruth. 

Thundering         Through         (Art- 
class)  ) 

PRESS  NOTICE 

WHEN  Buddy  Roosevelt's 
name  appears  as  a  star  of 
a  Westerner,  it's  a  dead  sure 
guarantee  of  fast  and  furious  ac- 
tion melodrama.  And  his  latest 
vehicle,  "Thundering  Through" 
is  no  exception  to  the  rule! 

This  picture  will  be  shown  on 
the  screen  of  the  The- 
atre    on     and     shows 

Buddy  as  a  cowboy  who  settles 
down  as  half-partner  in  a  ranch, 
only  to  discover  that  a  certain 
banker  is  trying  to  obtain  con- 
trol of  the  property  by  foul 
means.  The  land  belonging  to 
his  sweetheart's  father  is  also  in 
danger  of  confiscation,  but 
Buddy,  after  a  medley  of  wild 
adventures  defeats  the  plotters 
and  wins  the  girl. 

CATCH  LINES 

A    rough-riding    romance    replete    with 
Buddy    Roosevelt,    star    of    "Thundering         sensational     thrills,     suspense     and     love 
Through"    an    Artclass    release.  interest! 


Daring  Days 


(Universal — 4622  Feet) 

i  Reviewed   by   George   T.    Pardy) 

THIS  Westerner  can  safely  lay  claim  to  the  distinction  of  of- 
fering a  plo<  that  differs  pleasingly  in  many  respects  from 
the  regulation,  stereotyped  style  of  story  which  usually  does 
duty  in  such  pictures.  The  customary  kind  (it  Western  hero  is  on 
deck,  but  the  heroine  registers  as  a  novelty,  for  we  see  her  becom- 
ing the  mayor  of  a  tough  little  burg,  taming  had  men,  ruining  the 
liquor  trade,  riding  and  wielding  a  gun  jusl  as  zippily  as  the  most 
ferocious  male  cowboy  that  ever  lived.  Josie  Sedgwick  fill>  the 
agile  lady  role  and  looks  and  acts  the  pari  to  perfection.  You  like 
her  all  the  more  because  the  impression  prevails  that  despite  her 
masculine  activities,  she  is  genuine  woman  just  the  same,  and  it 
seems  fitting  and  proper  when  her  good  looks  secure  her  a  husband 
in  the  person  of  the  scrappy  mayor  of  a  rival  bailiwick.  There's 
plenty  of  bright  comedy  too.  and  take  it  all  around,  "Daring  Days" 
stand  out  as  a  desirable  program  film. 

THEME.  Westerner.  Girl  elected  mayor  of  little  tough 
Western  town,  makes  good,  cleans  up  the  place,  is  wooed 
and  won  by  fighting  mayor  of  rival  town. 

PRODUCTION  HIGHLIGHTS.  Snappy  action  and 
good  direction.  Stage-coach  holdup.  Heroine's  arrival  in 
Eden.  Big  desert  storm  scene,  where  Eve  goes  to  rescue 
of  Catamount  and  Lucille.  The  pungent  comedy  relief. 
Love  interest. 

EXPLOITATION  ANGLES.  Feature  Josie  Sedgwick. 
Tell  patrons  this  is  an  exceptional  Westerner  as  to  plot. 
Interest   women  folks  in  the  lady  mayor  idea. 

DRAWING  POWER.  Good  card  for  neighborhood 
and  small  houses. 

SUMMARY.  Has  new  angle  to  plot,  with  heroine 
filling  mayor's  job  in  tough  little  border  town.  Stacks  up 
as  lively  Westerner,  Josie  Sedgwick  making  hit  in  lead  and 
well  supported  by  remainder  of  cast.  O.  K.  program 
feature. 

THE  CAST 

Eve  Underhill Josie  Sedgwick 

Catamount    Carson Edward    Hearn 

Henry    Sheldon Fred    Cole 

Lucille    Somers Zama    Zamoria 

Boggs    Ted    Oliver 

Hank   Skinner Henry   Hodd 

Ambrose   Carson Ben   Corbett 

Author,  George  Hull.  Director,  John  B.  O'Brien.  Photographed 
by  Benjamin  Kline. 

SYNOPSIS.  Eden,  Arizona,  advertises  for  a  woman  mayor.  Eve 
Underhill  gets  the  job,  quits  her  newspaper  situation  and  starts 
for  Eden.  Catamount  Carson  is  mayor  of  the  rival  town  of  Cata- 
mount, which  he  rules  by  his  nerve.  Two  thugs  hold  up  the  stage, 
Carson  appears  and  rescues  Eve.  She  starts  to  clean  up  Eden  and 
has  many  thrilling  adventures.  A  romance  develops  between  the 
girl  mayor  and   Carson   which   ends  happily. 

Daring    Days    (Universal). 
PRESS  NOTICE 

HP  HE  rivalry  between  two 
■*■  tough  Western  towns,  one  of 
which  elects  a  girl  mayor,  is  the 
unusual  theme  of  "Daring  Days," 
a  lively  melodrama  of  the  open, 
starring  Josie  Sedgwick,  billed 
as  the  main  screen  attraction  at 
the      Theatre      on 


Josie  Sedgwick,  star  of   "Daring   Days, 
a    Universal    picture. 


Heroine  Eve  Underhill  is  em- 
ployed on  a  newspaper  when 
she  answers  an  advertisement 
issued  by  the  citizens  of  Eden. 
Arizona  for  a  lady  executive  to 
rule  over  them.  She  gets  the  job, 
is  held  up  enroute,  rescued  by 
Carson,  mayor  of  the  rival  town 
of  Catamount,  and  starts  f. 
cleaning-up  campain  in  Eden 
which  leads  her  into  a  series  of 
wild  adventures. 

Edward  Hearn  plays  the  hero. 
Fred  Cole.  Zama  Zamoria  and 
others  in  support. 

CATCH  LINES 

Men  had  bossed  her  all  her  life,  so 
when  she  was  elected  mayor  she  made 
em    jump    through    the    hoops  I 


.17  a  r  c  h 


1926 


1115 


pnal  News  from  Corresponded! 


C  FLOYD  HOPKINS,  general 
.  manager  of  the  Wilmer  & 
Vincent  Theatres  in  Harrisburg 
■and  Reading,  has  been  appointed 
a  member  of  the  committee  which 
will  plan  the  annual  Community 
Welfare  campaign. 

Announcement  is  made  by  the 
Wilmer  &  Vincent  Theatre  inter- 
ests in  lktrrisburg  that  early  in 
April,    the    Majestic    Theatre,     in 


Central  Penn 


that  city,  which  is  now  devoted 
to  pictures  and  vaudeville,  will  be- 
come a  legitimate  theatre.  That 
means    that    about    that    time    the 


new  State  Theatre,  being  built  at 
a  cost  of  $750,000  on  the  site  of 
the  old  Orpheum,  will  be  opened  as 
a  vaudeville  house. 


Stricken  with  heart  failure 
while  he  stood  on  a  street  corner 
in  York,  recently.  John  1>  Raf- 
fensberger,  who  for  a  number  of 
years  was  successively  associated 
with  the  Orpheum  Theatre  and 
tlie  York  Opera  House  in  York, 
died  almost  immediately.  He  was 
a  member  of  Local  Union  No.  28, 
of  the  stage  employees  and  mo- 
tion picture  machine  operators. 


THE  cards  were  well  stacked 
for  Oscar  Ruby,  branch  man- 
ager of  the  local  Pathe  exchange. 
Ruby  just  won  a  lot  in  Absecon, 
X.  J.,  a  suburb  of  Atlantic  City. 

Max  Lefkowitz,  prominent  thea- 
tre circuit  owner  of  Cleveland,  and 
his  family,  together  with  Louis 
Greenberger  and  his  family,  have 
booked  passage  to  Europe  where 
they  will  spend  the  summer. 

Herbert  E.  Elder  is  with  us  once 
again.  This  time  as  division  man- 
ager for  Warner  Bros.,  covering 
Cleveland,  Pittsburgh,  Cincinnati, 
Detroit  and  Indianapolis.  Cleve- 
land will  be  his  headquarters. 

E.  A.  Eley  is  the  new  proprietor 
of  the  Royal  Theatre,  Oak  Har- 
bor. Eley  recently  bought  the 
house  from  W.  C.  Walters. 

Charles  Stalder  is  now  operating 


the  Southern  Theatre,  Akron, 
which  is  owned  by  the  Southern 
Theatre  Company. 

Howard  Feigley,  managing  di- 
rector of  the  Rivoli  and  Palace 
Theatres,  Toledo,  underwent  an 
operation  for  appendicitis  last 
week.  He  came  through  splendid- 
ly and  is  expected  to  be  back  on 
the  job  again  late  next  week. 

Paul  Gusdanovic  is  spreading 
out.  He  just  purchased  the  Re- 
gent Theatre,  Cleveland,  and  the 
whole  bulding  which  surrounds  the 
theatre.  Gusdanovic  has  a  real 
circuit  now,  comprising  the  Or- 
pheum, a  first-run  downtown 
house,  and  the  Corlett,  Norwood 
and  Regent,  neighborhood  houses. 

Louis  Manthos,  who  retired  from 
active  motion  picture  exhibition 
when  he  recently  sold  his  Ameri- 


can Theatre,  Alliance,  comes  back 
into  the  limelight  again.  He  is 
building  a  motion  picture  theatre 
in  Huntington,  W.  Va.,  which  will 
be  ready  in  April. 

Tom  McConnell,  well  known 
film  salesman,  is  now  with  Asso- 
ciated Exhibitors,  selling  out  of 
the  Cleveland  office. 

J.  D.  Raridan,  one-time  show- 
man, and  one-time  film  producer, 
well  known  in  this  territory,  has 
purchased  controlling  interest  in 
the  Lima  Evening  Gazette. 

The  management  of  Loew's 
Ohio  Theatres  gave  its  annual 
Washington  Birthday  Party  last 
Monday  in  the  foyer  of  the  State 
Theatre.  More  than  1,200  people 
attended. 

William  Kern,  of  the  Rex  The- 
atre, Steubenville,  and  his   family, 


have  migrated  to  St.  Petersburg, 
Fla.,  for  the  rest  of  the  winter. 
Gene  Baily  is  manager  of  the  Rex. 

Harry  Brown,  at  one  time  man- 
ager of  the  local  Universal  ex- 
change, is  now  in  Boston,  having 
recently  been  appointed  Boston 
branch  manager  for  Associated 
Exhibitors. 

While  1 1 is  brother  Joe  counts 
quarters  at  the  Park  Theatre, 
Youngstown,  Max  Schagrin  is 
getting  the  low-down  on  the  pic- 
ture business,  spending  the  winter 
in  Hollywood  and  Los  Angeles. 

Homer  Borger,  for  nine  years 
office  manager  for  "U"  in  Cleve- 
land, and  now  with  the  Cleveland 
Associated  Exhibitors'  exchange, 
parted  company  with  his  appendix 
last  week.  Borger  is  at  Glenville 
Hospital,  and  is  doing  nicely. 


BRANCH  MANAGER,  M.  E. 
Cory  of  P.  D.  C.  entertained 
his  general  manager,  W.  J.  Mor- 
gan, February  8  and  9. 

The  Park  View  Theatre,  owned 
by  Mark  Harrison,  is  nearing  com- 
pletion. Complete  equipment  is 
being  furnished  by  W.  G  Preddey. 

Manager  L.  E.  Kennedy  of 
Pathe  made  a  trip  down  the  San 
Joaquin  Valley  with  Salesman 
Cathro  recently.  It  is  Kennedy's 
intention  to  make  territorial  trips 
from  time  to  time,  acquainting 
himself  with  the  territories  and 
the    exhibitors,    and    with    this     in 


mind  has  appointed  Booker 
Schmidt  as   assistant   manager. 

Manager  Rickford  of  Mutual 
Film  Exchange  was  a  visitor  to 
Los  Angeles  recently. 

V.  Preston,  the  First  National 
booker,  is  receiving  congratula- 
tions from  his  friends  upon  the 
recovery  of  his  wife  who  very  re- 
cently underwent  an  operation  at 
one  of  the  local  hospitals. 

District  Manager  Frank  Harris 
of  Pathe  has  made  San  Francisco 
his  W'est  Coast  division  head- 
quarters. 

Paul   J.    Gray,    well    known   ex- 


ploitationist,  is  headquartering  at 
the   local   Pathe  office. 

Joe  McEniry  of  the  Solano 
Theatre  at  Faifield  was  a  local  visi- 
tor recently. 

Joseph  Enos,  former  house  man- 
ager of  the  Cameo  prior  to  its 
being  remodeled  and  thereafter 
manager  of  the  Portola,  has  re- 
cently resigned. 

Al  Oxtoby,  manager  of  First 
National,  has  the  sympathy  of  the 
local  film  folks  in  the  illness  of 
his  wife  who  submitted  to  a  very 
serious  surgical  operation  Febru- 
ary 8. 

Mrs.     E.     Thompson,    who    has 


operated  the  Panama  Theatre  on 
Market  Street  near  Sixth  Street 
for  the  past  sixteen  years,  will 
quit.  She  has  leased  the  building 
for  a  store. 

Carol  Nathan  and  local  Univer- 
sal folks  are  planning  a  big  recep- 
tion to  their  chief  upon  his  forth- 
coming visit  to  San  Francisco  in 
honor  of  his  twentieth  anniver- 
sary. 

Two  new  Golden  State  thea- 
tres are  now  open,  the  New  State 
at  Mission  and  Hollister  streets, 
San  Francisco;  and  the  new 
Golden  State  at  San  Pablo  and 
Fifty-ninth  streets,   Oakland. 


Detroit 


ALEX  BUTTON,  from  the 
Regent  Theatre  in  Port  Hu- 
ron and  G.  Fleser  from  the  Cres- 
ton  Theatre  in  Grand  Rapids, 
were  visitors  along  Film  row  last 
week. 

The  Catherine  Theatre  was 
mentioned  in  our  issue  of  Feb. 
13th  taken  over  by  Henry  S.  Kop- 
pin.  This  was  an  error.  It  is 
George  Koppin  who  has  taken 
possession  of   this   theatre. 

G.  E.  Brennan  and  Dan  Beck- 
ley  have  joined  the  sales  staff  of 
the  Michigan  Picture  Exchange  as 
city  salesmen.  John  N.  Kahn  is 
a  new  man  in  the  state  and  will 
be  seen  thereabouts. 


Eddie  Canty,  booking  manager 
for  Paramount,  has  returned  to 
Detroit  after  spending  a  few  days 
in   Chicago. 

Louis  Mayer  of  the  Sierra  Pic- 
tures, New  York,  was  in  town 
last  week  and  called  on  the  Inde- 
pendent Exchange  managers. 

Bill  London,  operating  the  Glad- 
win Park  Theatre  in  Detroit,  paid 
his  personal  respects  to  the  local 
exchanges  last  week. 

Glen  Prass,  operator  of  theatres 
in  Battle  Creek,  Mich.,  was  a  vis- 
itor at  the  Film  Bldg.  in  Detroit 
last  week. 

William    Black,    formerly   oper- 


ating the  Quo  Vadis  Theatre,  has 
taken  over  the  Wolverine  and  Vic- 
toria Theatres  in  Detroit. 

Ned  Marin,  First  National's 
sales  manager,  paid  a  visit  to 
Manager  F.  E.  North  last  week. 

Amedeo    F.    Rocchi,   noted   con- 


cert organist  from  Cleveland,  has 
been  engaged  by  Kunsky  The- 
atrical Enterprises  as  organist  at 
the  Madison  Theatre. 

Joe  Friedman,  from  Universal's 
home  office,  was  again  in  our 
midst  last  week. 


1116 


Motion     P  i  c  t  u  r  e     N 


THE  past  week  brought  quite 
a  number  of  persons  con- 
1  with  the  motion  picture  in- 
dustry in  New  York  city  to  Al- 
bany on  matters  connected  with 
the  various  exchangi  s.  I  harl<  - 
Henschel,  eastern  district  manager 
for  Pathe,  was  in  town  for  a 
coupli  .   arriving  via   Bos- 

ton. Mai  Hodes  was  also  in  town 
in  connection  with  his  short  sub- 
jects program.  Me  spent  a  por- 
tion of  his  time  while  here  with 
Merman  Stern,  local  manager  for 
I  I;  O.  Amos  Leonard,  district 
serial  sales  representative  for 
Pathe,  also  came  to  town. 

Mr.  and  Mrs.  Louis  Buettner 
and  Mr.  and  Mrs.  L.  J.  Shi 
all  of  Cohoes,  the  two  men  being 
the  heads  of  the  Cohoes  Amuse- 
ment Company,  are  enjoying  the 
balmy  weather  of  the  West  Indies. 

James  Tunney,  shipping  clerk  at 
the  Universal  Exchange  here,  has 
the  sympathy  of  readers  of  this 
column  in  the  recent  death  of  his 
sister. 

Jack  ECrause  accompanied  his 
new  salesman,  George  Goldberg, 
on  a  swing  last  week  that  took 
them  to   L'tica  and  other  points. 


Robert  Mochrie,  manager  for 
Pro  Dis  Co.  here,  has  made  ar- 
rangements to  leave  on  March  15 
for  the  West  Coast  where  he  will 
spend  two  or  three  weeks,  all  due 
to  his  efforts  in  leading  the  ex- 
changes of  the  east  in  sales. 

Julius  Berinstein  of  Albany  had 
the  misfortune  last  week  to  have 
his  car  stolen. 

There  are  plenty  of  exhibitors 
these  days  who  are  on  the  sick 
list,  the  number  including  Charles 
Marshall,  who  runs  the  Bridge 
Theatre  at  Ausable  Forks.  Fred 
E.  Duffy,  of  the  Universal  sales 
forces,  has  been  in  a  local  hos- 
pital for  a  minor  operation.  Mrs. 
Walter  Roberts,  wife  of  the  man- 
ager of  the  Troy  Theatre,  is  still 
ill  at  her  home  in  that  city.  Chris 
Marx,  who  has  the  Rialto  and 
Highland  Theatres  in  Utica,  is 
also  on  the  sick  list. 

Dave  Seymour,  of  the  Pontiac 
Theatre  in  Saranac  Lake,  was  a 
welcome  figure  along  Film  Row 
during   the   past   week. 

Captain  George  Broome  of 
Schenectady  wdll  take  over  the 
Grand  Theatre  in  Scotia  on  March 


6,  which  has  been  run  by  Mrs. 
Fonda. 

When  Abe  YanDusen  started  in 
last  week  as  a  booker  for  the 
F.  B.  O.  exchange,  he  found  his 
desk  covered  with  flowers  from 
his  many  friends  in  this  city  and 
along  Film  Row.  Vincent  Fisher, 
former  booker,  is  now  on  the  road 
for   the  same  exchange. 

Excellent  progress  is  being  made 
these  days  on  two  motion  picture 
theatres  in  course  of  erection.  The 
house  being  erected  by  W.  II.  Lin- 
ton in  Utica,  is  now  having  the 
heating  system  installed:  the  new 
house  in  course  of  construction  in 
Albany,  by  Strand  interests,  is 
also  nearing  completion. 

There  was  a  report  along  Film 
Row  last  week  to  the  effect  that 
George  Roberts,  -who  has  a  thea- 
tre in  Kingston,  is  negotiating 
with  certain  interests  in  New  York 
city,  and  may  dispose  of  his  house. 

H.  C.  Bissell,  local  manager  for 
Universal,  is  working  hard  these 
days  in  the  hopes  of  winning  the 
gold  watch  which  is  being  offered 
to  the  branch  manager  making  the 
best  representation  on  "Laemmle 
Day"  on   April  8. 


S.  E.  Severance,  who  owns  the 
Pember  Theatre  in  Granville,  cer- 
tainly did  his  full  share  in  con- 
nection with  a  benefit  given  last 
week  toward  aiding  a  family  in= 
distress  in  that  village. 

Merman  Yineberg.  managing  the 
Albany  Theatre  in  Albany, 
proud  man  last  week  when  he  re- 
ceived a  diamond  studded  Masonic 
i  mblem  from  a  dozen  or  mare  of 
his  friends.  After  surviving  the 
initiation.  Mr.  Yineberg  had  in- 
vited a  dozen  of  those  who  had 
participated  to  a  dinner  at  Keeler's 
restaurant. 

George  Roberts,  an  old  tinier  in 
the  business,  and  who  was  until 
recently  manager  of  the  Berinstein 
chain  of  houses,  is  negotiating  for 
a  motion  picture  theatre  and  may 
shortly  blossom  forth  as  an  ex- 
hibitor. 

The  Strand  Theatre  in  Carth- 
age has  been  entirely  redecorated 
and  otherwise  improved  during  the 
past  two  or  three  weeks.  Among 
the  features  is  a  rebuilt  stage, 
which  will  be  used  for  presenta- 
tions to  be  given  from  time  to 
time,  along  with  the  pictures.  The 
house  is  managed  by  O  s  s  i  e 
Brownell. 


BVRNEY  GURNETTE  is  now 
associated  w  i  t  h  the  local 
branch  of  Universal  as  sales  repre- 
sentative. 

E.  F.  Wagner,  special  represent- 
ative for  Producers,  has  just  left 
Denver  for  Salt  Lake  City  after 
visiting  for  several  days  with  J. 
S.  Hommel. 

Dave  Frazier,  assistant  to  Les 
\\  ii  r,  district  manager  of  Pro- 
ducers, has  also  arrived  for  a  visit. 

L.  O.  Lukan,  district  manager 
for  First  National,  has  arrived  in 
Denver  for  a  visit  with  J.  H. 
Ashbv.  manager  of  the  local 
branch. 

William  Ostenberg,  Jr.,  who 
operates  the  theatres  of  Scotts- 
bluff,  Bayard,  and  Minitare,  Neb., 
arrived   in   Denver   last  Thursday 


to  arrange  service  for  his  theatres. 

M.  W.  McFarland  of  Golden 
Colo.,  was  another  visiting  exhib- 
itor in  Denver  Friday.  In  the  ab- 
sence of  S.  H.  Horner,  regular  ex- 
hibitor member  of  the  board  of 
arbitration,  Mr.  McFarland  was 
appointed  as  temporary  member  of 
the  board. 

C.  E.  Blauer.  representing  the 
Community  Investment  Company 
of  Weldona,  Colo.,  arrived  in 
Denver  Friday  with  the  informa- 
tion that  his  organization  has 
taken  over  and  will  operate  the 
[sis  Theatre  of  Weldona. 

Denver  will  soon  have  another 
new  exchange  building.  Negotia- 
tions have  been  completed  for  the 
erect  inn  of  a  new  building  at  No. 
800  21st  street. 


A.  F.  Allen  of  the  Princess 
Theatre,  Aguilar,  Colo.,  has  leased 
the  Rialto  Theatre,  Florence, 
Colo.,  for  a  period  of  five  years 
starting   March   1st,  1926. 

J.  H.  Ashby,  First  National 
manager,  has  just  returned  from 
a  trip  into  the  Black  FI ills  country 
of  South  Dakota.  G.  E.  Rosen- 
wald,  manager  of  Universal,  has 
also  just  returned  to  his  desk  after 
a  visit  with  exhibitors  in  the 
southern  part  of  the  Denver  ter- 
ritory. 

The  local  branch  of  Associated 
Exhibitors  has  joined  the  Denver 
Film  Board  of  Trade.  Up  until 
January  1,  1926,  Associated  Ex- 
hibitors were  represented  in  the 
board  by   the   Pathe  organization. 


This  makes  thirteen  members  for 
the  Denver  board,  all  national  dis- 
tributors. 

Sid  W'eisbaum  is  due  back  Feb- 
ruary 28th.  Sid's  return  to  Den- 
is manager  of  Film  Booking 
Offices  exchange  is  welcome  news 
to  his  many  exhibitor   friends. 

Among  exhibitors  who  have 
come  in  from  the  surrounding 
country  are  J.  H.  Borders  of  the 
Majestic  Theatre.  Stratton.  Colo. ; 
Earl  Nye  of  the  Carl  Ray  Amuse- 
ment Company  Theatres  of  Chey- 
enne, Wyo. :  D.  Bratton,  manager 
of  the  new  Ovid  Theatre  of  Ovid, 
Colorado. 

Charles  R.  Gilmour,  Warner 
Bros,  manager,  is  down  in  New 
Mexico. 


Nextf 


Consolidated      films, 

^-^        Inc.,  is  a  new  exchange  which 
opened    Monday    in    Film   Row   at 


UtfMIZ 

v  j  j  (j    n .  m 


220  WEST  42ND  STREET 

NEW  YOG<K 

PHONE  o 

CHKTKERINC  ALLAN  A.L0WNE5 

,2937  (ES,      j 


14  Piedmont  Street,  Boston. 
Joseph  McConville  and  A.  Mon- 
i.i'  in  .  both  of  Independent  Films, 
I  tit.  are  said  to  be  the  principal 
owners.  The  new  exchangi 
formed  through  consolidation  of 
Merit  Film  Company  and  the 
Samuel  I.  Davidson  Pictures  of 
it.  Samuel  J.  Davidson  is 
to  be  man.r 

Fire    in    the    building    adjoining 
the   Roxburj    Theatre,   Boston,  re 
suited   in   tin      pi  'ding  up  of   the 
feature      film  day     night, 

closing  the  show  twenty  minutes 
early,  when  the  audience  filed  out, 
not  knowing  of  the  fire  until  they 
The  fire  was 
extinguished  before  it  reached  the 
tre    building. 

The  Palai  i  Theatre  at  Cran- 
ston, R.  L.  was  burglarized  dur- 
ing  the   week,   but    all   the   th 


took  was  some  $15  left  in  the  box 
.ii  i  ( . 

P.  Vartigian  of  Somcrville  is  to 
erect  a  theatre  at  303  Broadway, 
Somerville,  Mass.,  from  plans 
prepared  by  Architect  James  Tuck 
of  Boston.  The  new  playhouse 
will  be  of  terra  cotta  and  lime- 
stone construction,  with  one  bal- 
com  and  mezzanine  floor.  It  will 
0  by  50  feet.  Contract  for 
tl nstructii m  was  let  I 

Samuel      Hasse     of     Producers 
Films,   I  in  .   Boston,  paid  a  week 
end   \  isit   to   New    York  ( 'it\  . 

\i  i  angi  mi  nts  are  b<  ing  made 
for  a  dinner  to  be  tendered  by  the 
New  England  Film  Boar.' 
Trade  to  its  new  president,  Hcnr\ 
P.  Scully  of  United  Artists, 
which  will  probablj  b<  held  at  the 
Copley  Plaza  Hotel  early  in 
March. 


W.  G.  Means,  Jr..  of  the  Ma- 
chias  Opera  Mouse  at  Machias. 
\l.  .  has  notified  exchanges  that 
his  theatre  will  change  hands 
earlj  in  March.  The  name  oi  the 
new  owner  is  not  made  public 
as  yet. 

Joseph  McConville  and,  A.  Mon- 
tague of  the  Independent  Films. 
Inc.,  of  Boston,  spent  the  week- 
ii   New   York   City  on  busi- 

ni  ss, 

I  Ik    Somerville  Theatre,  Somer- 
•.  ille,  Mass..  for  thirteen  yeai 
•  >i    the    leading     stock    theatres    in 
New   England,  recently  pure 
bj     Vrthur   \  iano,  closed   its 
mis    Saturday   and    on 
day  reoponed  as  a  motion  picture 
Mr.     Viano     owns     other 
theatres   in   Somerville   and   Cam- 
bridge. 


larch     6,     1926 


1117 


Salt  Lake  City 


rHK  tenth  anniversary  of  the 
Paramount  Empress  Thea- 
re  is  being  celebrated  here  this 
/eek,  which  fact 'is  conspicuously 
reclaimed  by  a  big  red  candle  in 
ront  of  the  theatre. 

It  is  reported  that  the  Hogle 
nvestment  Company  of  this  city 
5  figuring  on  building  a  new 
eighborhood  house  on  Ninth 
iouth  and  Ninth  East.  This  is 
o  be  a  five  hundred  seat  house. 

Steve  Murgic,  operating  the 
American  Theatre  at  Mackay, 
daho,  was  conferring  with  local 
tanagers  on  the  new  season's 
roduct  this  week. 

Joe  Roden,  who  has  just  taken 
ver  the  Orpheus  Theatre  at 
ilvanston,  Wyoming,  was  a  recent 
isitor. 

Clyde  H.  Messinger,  manager 
f  the  Educational  Exchange  in 
his  city,  just  returned  from  a 
rip  to  Boise. 

J.  A.  Whitehead  of  the  Recrea- 
ion  Hall  at  Eureka,  Utah,  was  a 
isitor  on  the  row  within  the  past 
ew  days. 

L.  J.  McGinley,  branch  man- 
ger for  the  local  Famous  Play- 
rs-Lasky  Exchange,  is  making  a 
rip  into  Montana 

Jos.  F.  Samuels  has  left  the 
»fetro-Goldwyn-Mayer    office   here 


for  tin  Montana  territory.  C.  F. 
Parr,  wfho  is  now  selling  out  of 
this  exchange,  is  reported  to  be 
doing   very  good   business. 

T.  M.  Chesler,  owner  of  the 
Gem  and  Princess  theatres  at 
Birgman,  Utah,  is  in  this  city  se- 
curing new  productions  for  his 
houses. 

Tom  Berda  of  the  Rialto  and 
Grand  theatres  at  Rock  Springs, 
is  an  exhibitor  visitor  here. 

Seth  Perkins,  new  district  man- 
ager for  Metro-Goldwyn-Mayer, 
is  in  this  city  for  a  short  while 
from   his   headquarters   in   Denver. 

Mathew  Aparton,  branch  man- 
ager here  for  Universal,  is  still 
out  in  the  territory  as  are  all  of 
the  sales  representatives  out  of 
this  exchange. 

John  Ruger,  owner  of  the 
American  and  Orpheum  theatres 
at  Park  City,  Utah,  reports  that 
the  stage  lines  have  been  forced 
to  quit  on  account  of  the  excep- 
tionally heavy  snows. 

Business  at  the  Kinema  Thea- 
tre has  been  constantly  on  the  im- 
prove since  under  the  better  pic- 
ture policy  of  Ed.  C.  Mix  and 
Louis  Strike. 

Lou  Olsen,  head  usher  at  the 
Kinema,  has  left  for  Bingham. 
Utah,  having  been  called  there  by 


the  fact  that  h:s  sister  was  a  vic- 
tim of  the  disastrous  snowslide 
which  happened  February  17. 

J.  C.  DeWaal,  traveling  auditor 
for  Pathe,  has  left  for  Los  An- 
geles. 

A  wire  was  just  received  at  the 
Pathe  office  here  from  Salesman 
George  Jensen  who  is  stuck  in  the 
mud  and  snow  down  in  Thistle 
Junction,  Utah. 

W.  A.  Calkins,  formerly  man- 
ager for  Pathe  at  Butte,  Montana, 
is  visiting  this  city. 

George  Mayne,  owner  of  the 
Preferred  Pictures  Exchange  here, 
is  leaving  for  the  Boise  country 
within  a   few  days. 

Lee  Stallings  of  Richfield,  Utah, 
and  Clifton  Pierce,  formerly  of 
Brigham,  Utah,  have  closed  nego- 
tiations for  a  four  hundred  seat 
neighborhood  house  in  Western 
Salt  Lake. 

H.  Bradley  Fish,  local  manager 
for  Fox,  is  in  the  Montana  terri- 
tory   for  the  week. 

R.  L.  Wilson,  owner  of  the  Hub 
Theatre  at  Midvale,  Utah,  was  an 
exhibitor  visitor  during  the  past 
week. 

The  Peery  Brothers  of  the 
Egyptian  Theatre  at  Ogden,  Utah, 
were  attending  to  their  weekly 
bookings. 


L.  A.  Davis,  branch  manager 
here  for  F.  B  O.,  is  now  cover- 
ing the  Montana  territory 

L.  O.  Lukin,  district  manager 
for  Associated  First  National,  lias 
left   for   Denver. 

Vote  Stewart  of  the  local  Asso- 
ciated First  National  Exchange, 
has  left  for  a  trip  into  Idaho. 

Alexander  Neilson  has  taken 
the  place  of  Peggy  Totro  as  the 
booker  stenographer  at  the  Asso- 
ciated  First   National   office  here. 

W.  H.  Rankin,  manager  of  the 
local  Warner  Brothers  Exchange, 
is  now  making  the  Great  Falls 
section  of  Montana.  M.  F.  Keller 
came  in  last  week  and  left  again 
for  his  territory  in  Southern  Utah. 
G.  C.  Jones,  assistant  manager,  is 
in  charge  of  the  office  during  Ran- 
kin's absence.  Jack  Connors  is 
still    in  Idaho. 

Walter  S.  Rand,  salesmanager 
here  for  United  Artists,  is  in 
Montana.  J.  E.  Madsen,  assistant 
manager,  is  taking  charge  of  the 
office.  Milton  Cohn  is  along  the 
high  line  of  Montana,  while  Joe 
C.  Dowd  is  covering  the  Utah  sec- 
tion. 

James  R.  Keitz,  local  branch 
manager  for  Greater  Features,  is 
back  from  Southern  Utah. 


A  DINNER  for  eleven  bookers 
^.  of  as  many  film  exchanges 
n  this  city  was  the  novel  method 
tsed  by  Fred  Walton  of  the  Bell- 
ngham  Theatres,  Inc.,  last  week 
n  changing  the  bookings  for  his 
hree  houses  in  the  latter  city. 

Harold  Boehme,  whose  resiana- 
ion  from  Manager  Fred  G.  Slit- 
ir's  First  National  sales  staff  was 
innounced  last  week,  has  just  re- 
)orted  his  connection  with  Mana- 
ger R.  S.  Stackhouse's  Associated 
exhibitors  exchange,  in  a  similar 
ales  capacity.  He  succeeds  Ar- 
hur  Gollofon,  who  resigned  after 
ieveral  seasons  in  the  A.  E.  em- 
ploy. Mr.  Gollofon  also  was  a 
:ormer  First  National  sales  repre- 
sentative and  booker. 

John  T.  "Dad"  Spickett,  of  the 
Palace  Theatre  in  Juneau,  Alaska, 
.vas  expected  to  arrive  in  this  city 
tor  a  few  weeks'  visit  the  latter 
Dart  of  this  month.  During  his 
>tay  here  he  will  arrange  book- 
ngs  for  his  house  for  the  re- 
nainder   of   the   spring  season. 

Ray  Grombacher,  the  popular 
rvvner  and  manager  of  the  Liber- 
ty Theatre  in  Spokane,  last  week 
igain  offered  the  Eastern  Wash- 
ngton  theatre-goers  a  musical 
:reat  of  unusual  prominence,  a 
feat  for  which  he  has  achieved  a 
ustly-famous  reputation.  This 
ime  it  was  the  appearance  of 
Henry  Halstead  and  his  orches- 
:ra,  formerly  associated  with  the 
St.  Francis  Hotel  in  San  Fran- 
:isco,  and  well-known  through  the 
Victor  records  that  they  have 
nade.  The  orchestra  recently 
:oncluded  an  engagement  at  one 
)f  the  large  dance  palaces  in  this 
:ity. 


William  J.  Drummond,  manager 
of  the  Producers'  Distributing 
Corporation  exchange,  last  month 
was  the  only  Northwest  manager 
to  place  on  the  Fire  Prevention 
Honor  Roll,  as  selected  by  the 
Fire  Prevention  committee  of  the 
Film  Board  of  Trade  of  the 
Northwest.  Louis  Amacher  of 
Portland,  head  of  the  M-G-M  ex- 
change in  that  city,  represented 
the  Oregon  territory  in  a  similar 
position. 

Work  on  the  Pacific  Theatre 
Company's  new  house  in  West 
Seattle,  to  be  called  the  Granada 
Theatre,  began  last  week  with  the 
pouring  of  the  concrete  funda- 
tion.  William  Hartford,  who  will 
manage  the  house  for  the  Pacific 
organization,  announced  plans  for 
opening  in  May  or  June  at  the 
latest.  He  promises  a  neighbor- 
hood theatre  that  will  be  the_  ut- 
most in  modern  theatre  architec- 
ture,   construction   and   equipment. 

H.  Torkelson,  former  owner 
and  manager  of  the  Park  Theatre, 
a  second  run  house  in  Tacoma, 
last  week  announced  the  sale  of 
his  theatre  to  Flint  and  Gertanner, 
who  are  now  operating  the  house. 
Flint  and  Gertanner  were  former 
showmen  at  Colville,  Washington. 
They  plan  to  spend  several  thou- 
sand dollars  in  renovating  and  re- 
modeling the  Park,  but  do  not 
expect  to  close  during  the  opera- 
tions. 

Fred  Mercy  of  the  Liberty 
Theatre  in  Yakima  visited  this 
city  last  week  in  the  interests  of 
the  American  Theatre  at  Sunny- 
side,  which  he  recently  took  over. 

Harry  Lenhart,  former  West- 
ern     district      manager      for      the 


Metro-Goldwyn-Mayer  organiza- 
tion, spent  several  days  in  Seattle 
recently. 

Martin  Steffen,  owner  and  man- 
ager of  the  Rex  Theatre  at  Ta- 
coma, and  a  prominent  member  of 
the  Tacoma  Theatre  Managers' 
Association,  last  week  announced 
his  marriage  to  Miss  Margaret  M. 
Margison,  also  of   Tacoma. 

Miss  I.  Carstens,  former  owner 
of    the    Fremont    Theatre    and    a 


well-known  suburban  exhibitor  of 
this  citv,  recently  sold  the  house 
to  A.  'Whitfield.  Mr.  Whitfield 
was  formerly  interested  in  the 
Grand  Theatre  at  Renton. 

Frank  Leon,  former  assistant 
concert  organist  at  the  Liberty 
Theatre,  was  recently  promoted  to 
the  position  of  head  organist  at 
Manager  Frank  Steffy's  Coliseum 
Theatre,  where  he  presides  at  the 
giant  Wurlitzer. 


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Arthur  J.  Lamb  presents 

THE  MOLLY  MAY  SERIES 

(INC.) 

2    Reel    Comedies 
Featuring    Violet    Mersereau 
Direction     Joseph     Levering 

"  'Twas  her  first  night  in  Philadelphia, 

"She  looked  so  sweet  in  her  old  fashioned  clothes; 

"The  boys  all  said  'Now  she  is  as  modest  as  can  be, 

"  'You  can't  even  see  the  color  of  her  hose. 

"  'She  has  the  baby  stare,  she  doesn't  bob  her  hair. 

"'She'll  never  go  astray!' 

"  'Twas  her  first  night  in  Philadelphia, 

Philadelphia,  P.  A." 

For   further   information   apply   to 

CRANFIELD  AND  CLARKE  (Inc.) 

Distributors  for  the   World 
1476  Broadway  New  York  City 


£» 
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1118 


Motion     Picture     N  e  w  s 


i-y^f    <2? 


J<  iHN  R.  FORESMAN  of  Des 
Moines,  Iowa,  lias  bought  the 
Strand  Theatre  at  Jewell,  Iowa. 
He  purchased  the  house  from 
Stanley  G.  Fuller  of  Jewell,  who 
turned  over  possession  of  the 
house  on   February   17. 

A.  I).  Crumley  has  sold  the 
Family  Theatre  at  Letts,  Iowa. 
The  new  owner  is  Mr.  L.  Brook- 
hart. 

T\\<i  new  salesmen  have  been 
added  in  the  last  week  to  the  staff 
of  F.  B.  0.  Ivan  Dutton  resigned 
as  salesman  for  F.  B.  O.  and  his 
place  has  been  taken  by  Carl  Mi- 
formerly  with  First  Na- 
tional in  Minneapolis.  George 
Cobry,  who  comes  from  the  Chi- 
cago offices  of  Producers  Distribu- 
tors, is  also  serving  F.  B.  O.  in 
Iowa.  Several  weeks  ago  F.  R. 
Bandy,  exhibitor  at  Britt,  Iowa, 
where  he  owns  the  Princess  Thea- 
tre, took  a  place  on  the  sales  staff 
of    F.   B.  O.     He  takes  the  terri- 


tory which  had  been  covered  by 
X.  C.  Rice,  exhibitor  at  Algona, 
who  is  now  managing  the  local 
branch  of  F.  B.  I  I. 

Clara  Hoffman,  who  re- 
cently bought  the  Orpheum  Thea- 
tre at  I' airfield,  was  at  the  I 
change  offices  last  week.  Mrs. 
Hoffman,  who  has  run  a  number 
of  theatres  in  nearby  towns  and 
most  recently  at  Le  Mars,  bought 
the  Fairfield  house  from  Mr. 
O'Hara  and  Mr.  Coplan,  sales- 
nun  for  Famous  Players,  who 
had  the  house  for  some  time  pre- 
vious. 

C.  C.  Knipe,  accessory  supervi- 
sor for  Universal  in  this  district, 
visited  the  Des  Moines  office. 

Les  Tiegen,  who  was  formerly 
auditor  in  this  district  for  Univer- 
sal, has  been  made  assistant  man- 
ager of  the  Exchange  at  Cleveland, 

Ohio. 

Sales  of  Blizzard  fans  were 
made  in  number  to.  exhibitors  last 


report  the  Exhibitors'  Supply 
I  ompany.  Among  those  purchas- 
ing are  Mr.  Real  who  bought 
three  for  the  Mar  Theatre  at 
Davenport,  Mrs.  Sadie  Graham  of 
the  Lyric  Theatre  at  Valley  Junc- 
tion. E.  P.  Smith  for  the  Strand 
at  Newton,  and  John  Anderson  of 
Boone.  The  Hiland  Theatre,  Des 
Monies,  has  also  been  equipped. 

Complete  booth  equipment  for 
the  Woodrow  Wilson  High  School 
in  DesMoines  was  purchased  last 
week  by  the  school. 

The  Exhibitors'  Supply  Com- 
pany equipped  the  DesMoines 
Theatre,  DesMoines.  with  two 
Simplex  machines  and  replaced 
the  Powers  machine  at  the  Strand 
with  a  Simplex  machine.  The 
DesMoines  and  Strand  are  both 
Blank  houses. 

F.  C.  Aiken,  district  manager 
for  Pathe,  was  a  visitor  at  the  Des 
Moines  Exchange. 


Visitor.s     in     Movie     Row     last 

week    were    Sam    Costen    of     the 

rn    Iowa    Theatres   Company, 

Eller    Metzger   of    the    Strand    at 

ton,    Jess     Collins    of     Perry, 

H.    H.    Prince    of    the    Lyric    at 

.    Mrs.    Clara    Hoffman    of 

Fairfield,  Joe  Benjamin  Gerbracht 

of    the    Twin    Star   at    Ames,    and 

Mr.  and  Mrs.  Stage  of  the  Rialto 

at  Adel.   Oh.   yes,    Mr.    Prine   was 

also  in  for  the  Auto  Show.     And 

Mr.      Gerbracht     purchased     some 

Sinofar  lenses. 

Dehoet  &  Son  of  Prairie  City 
bought  complete  booth  equipment 
for  their  house  from  the  Exhibi- 
tors' Supply  Company.  And  John 
Anderson  of  the  Princess  at 
Boone  has  secured  two  1,000- watt 
spot  lamps. 

Manny  Gottleib,  manager  of  the 
Universal  branch,  has  just  re- 
turned from  a  business  trip  to 
Chicago. 


lanada 


HARRY  S.  DAHN,  manager  of 
the  Capitol  Theatre,  Montreal, 
entertained  his  staff  at  a  banquet 
in  the  Mount  Royal  Hotel,  Mon- 
treal, "ii  February  20,  in  recogni- 
tion of  the  services  of  the  theatre 
employes  in  aiding  the  Capitol 
Theatre  to  win  second  prize  in  the 
recent  managers'  bonus  competi- 
tion staged  by  Famous  Players 
Canadian  Corporation.  Numerous 
exchange  managers  and  other 
representatives  of  the  theatre  busi- 
ness in  Montreal  were  present  for 
the  banquet  and  dance. 


Manager  Walter  F.  Davis  of 
the  Empress  Theatre,  Edmonton, 
Alberta,  has  gone  to  Mobile.  Ala., 
to  spend  three  weeks  with  his  aged 
mother.  During  his  absence  Sam 
Binder,  assistant  manager  of  the 
Empress,  has  charge  of  the  theatre. 

Mrs.  Pete  Egan,  wife  of  the 
house  manager  of  the  Capitol 
Theatre,  Calgary,  Alberta,  was 
chosen  recently  to  represent  Cal- 
gary in  the  Carnival  Queen  com- 
petition at  the  Banff  National 
Park,  but,  unfortunately,  she  was 
compelled  to  decline  the  honor  on 
the   advice   of    her   physician    who 


ultimately  decided  that  an  opera- 
tion was  necessary. 

The  hockey  team  of  the  head  of- 
fice of  Famous  Players  Canadian 
Corp.,  Toronto,  is  battling  for 
championship  honors  in  the  Toron- 
to Hockey  League,  the  club  being 
well  up  in  the  running.  The  play- 
ers who  are  all  employes  of  the 
company  include  Bossin,  Taylor, 
Henderson,  Tallon,  Gleason,  Bur- 
gess, Heggie,  Hudson,  Martin  and 
Clancy.  The  best  scorers  are  Tal- 
lon, Taylor  and  Hudson. 

P.  C.  Taylor,  Toronto,  general 
manager  of  Film  Booking  Offices 


of  Canada.  Limited,  has  announced 
that  March  will  be  F.  B.  O.  Month 
in  Canada,  and  has  arranged  a 
special  booking  drive  for  the  fea- 
ture. 

George  McComber,  the  new 
manager  of  the  Strand  Theatre, 
Calgary.  Alberta,  received  word  a 
few  days  ago  that  he  had  been  the 
recipient  of  a  baby  girl  via  the 
stork  route,  this  being  the  first  ar- 
rival. 

Frank  Robson,  formerly  of  Ed- 
monton, is  imw  in  charge  of  the 
Royal  and  Colonial  Theatres  in 
Fort  William. 


Buffalo 


TICKETS  are  going  like  hot 
cakes  for  the  Midnight 
Benefit  to  be  staged  in  the  Olym- 
pic Theatre,  Buffalo,  March  26, 
for  Miss  Anne  Beston,  a  former 
employe  of  the  Universal  Ex- 
change, who  ha  been  fori  ed  I 
to  Perrysburg  hospital  for  her 
health.  manager,      Charlie 

■in,  is  arranging  a  great  pic- 
ture and  vaudeville  program. 

Nikitas  Dipson.  prominent  Ba- 
tavia  (N.  Y.)  theatre  owner,  has 
returned  from  an  extended  ti  iur  i  if 


Europe  including  a  visit  with  rela- 
tives in  Athens. 

Manager  J.  H.  Michael  of  the 
Regent  Theatre,  Buffalo,  who  also 
is  chairman  of  Buffalo  Zone, 
M.  P.  T.  O.  of  N.  Y.,  announces 
tin  marriage  of  his  daughter,  Miss 
Janeth  Michael,  to  Marvin  A. 
Davis.  The  ceremony  was  solem- 
nized Tuesday  evening,  February 
23,    in   the    Hotel    Stat'ler. 

R.  W.  Barrett  of  Canandaigua, 
N.  Y.,  has  taken  over  the  Pastime 
I  he.itre  in    Manchester.   N.  Y.  The 


Star  in  Niagara  Falls,  the  Rialto 
in  Syracuse  and  the  Varsity  in 
Syracuse  have  all  closed. 

Buffalo  and  Western  New  York 
exhibitors  will  be  interested  to 
know  thai  Clayton  P.  Sheehan  of 
Buffalo,  former  district  manager 
for  Fox  with  headquarters  in  Buf- 
falo, has  been  appointed  manager 
of  the  Fox   foreign  department. 

Art  Skinner  of  the  Victoria, 
Buffalo,  is  now  pondering  over 
which  of   the  new  cars  to  buy. 

Manager    Fred    M.     Shafer    of 


the  Lafayette  Square,  Buffalo, 
celebrated  the  fourth  anniversary 
of  the  house  the  past  week  with 
a   fine  picture  and  vaudeville  bill. 

Manager  J.  R.  Osborne  has  in- 
stalled a  new  screen  at  the  New 
Family    Theatre  in   Batavia. 

Herman  E.  Schultz,  conductor 
of  the  orchestra  in  Shea's  Court 
Street  Theatre.  Buffalo,  was 
slightly  injured  the  other  day 
when  he  was  struck  by  an  automo- 
\hile  out  walking. 


HERBERT    EFFE     GER, 
has    been     interested     in     the 
Stan!  iany    in  a   few  ven- 

tures,   and    who    is   operating   the 

1 
Theatres  in  Philadelphia  :  th<    1  m 

Theatre.     Jenkiutow  n,     and 

1  ilenside    Theatre,  in  ( ilenside, 

tsi     "ii    the   theatre 

now   being   built    in    I.ansdowne   by 


Philip  Harrison.  It  is  expected 
that  the  new  house  will  he  read] 
for   operation    in    September. 

Our  Gang  Club  of  the  local 
Path  hel  quai  tei  Ij 

party  in  the  Hotel  Vendig  on  Feb- 
ruary  12th. 

I    i  1 1  re  on  the  site 

of      the      Colonial,      Northampton 


Street  above  Fourth,  is  pracl 

impleted     and     will      l>e     opened 
March  1st.     The  house,  which  cost 
n  iin.it.  1  \   $600,000,  will  be  un- 
der the  sir  >f  J.  Fred  Os- 
ick. 
IIenr\    lewis,  assistant  manager 
of  the  Philadelphia  office  of  Pathe. 
has  been  confined  to  his  home  for 


,i  couple  of  weeks  on  account  of  a 
severe  attack  of  grippe. 

Jack  Pegler,  publicity  man  for 
Pathe,  was  a  \isitor  in  Philadel- 
phia recently. 

John  Bethel,  who  has  been  with 
Associated  Fxhibitors  for  a  short 
time,  has  been  transferred  to 
Philadelphia. 


March     6 ,     1926 


1119 


Atlanta 


ET.  MYRICK,  managing  di- 
•  rector  of  the  Coconut 
Grove  Theatre,  Miami,  Fla.,  spent 
several  days  in  Atlanta  last  week. 

Earle  E.  Griggs,  Universal  ex- 
ploiteer,  has  at  last  been  given  a 
much  needed  private  office  in  the 
Atlanta  exchange.  Ben  Cammack, 
branch  manager,  has  moved  into 
the  office  vacated  by  Dan  Micha- 
love. 

The  Universal  Club  held  a  Val- 
entine dance  last  Saturday  night 
at  the  West  End  Woman's  Club- 
rooms. 

H.  E.  Edenfield,  of  the  Dream- 
land Theatre,  Augusta,  Georgia, 
spent  several  days  in  town  this 
week. 

W.   M.   Atkinson,  of  the   Pana- 


ma Theatre,  Panama  City,  Flor- 
ida, was  in  Atlanta  the  first  of 
the  week. 

J.  H.  Butner,  manager  of  the 
Atlanta  Educational  exchange,  has 
been  ill   for  several  days. 

C.  E.  Kessnich,  southern  district 
manager  for  Metr  o-Goldwyn- 
Mayer,  returned  to  Atlanta  last 
Sunday. 

T.  F.  Thompson,  of  the  Palace 
Theatre,  Cedartown,  Georgia,  paid 
one  of  his  regular  visits  to  the 
Atlanta  exchanges  this  week. 

The  First  National  Exchange 
held  a  dance  in  their  offices  last 
Saturday  night,,  given  in  honor  of 
W.  M.  Atkinson,  Panama  City* 
Florida  exhibitor. 


L.  S.  Drum,  booker  for  Produ- 
cers Distributing  Corporation's  lo- 
cal exchange,  is  the  proud  recipient 
of  a  bonus  check  and  a  letter  from 
John  C.  Flinn,  vice  president  of 
the  company,  commending  him  for 
leading  the  United  States  in  in- 
creased number  of  shipments  for 
January. 

William  Oldknow,  veteran  film 
executive,  who  has  confined  his  ac- 
tivities to  Florida  for  the  past 
several  months,  returned  to  At- 
lanta   last   Friday. 

Maximilian  Pilzer,  who  has  been 
guest  conductor  at  the  Howard 
Theatre,  Atlanta,  for  the  past 
three  weeks,  returned  Monday  to 
New  York.  Jake  Mathieson,  as- 
sistant conductor,  will  fill  this  post 


until  a  permanent  appointment  is 
made. 

Paul  Lazarus,  general  manager 
of  distribution  for  United  Artists, 
arrived  in  Atlanta  Wednesday  for 
a  short  visit  to  the  exchange. 

Sig  Samuels,  managing  director 
of  the  Metropolitan  Theatre,  At- 
lanta, returned  with  Airs.  Samuels 
last  Wednesday  from  a  ten-day 
visit  to  New  York. 

L.  F.  Ribnitzski,  formerly  man- 
ager of  the  Metro-Goldwyn-Mayer 
Washington  exchange,  has  been 
appointed  district  representative 
for  Producers  Distributing  Corp- 
oration and  will  make  his-  head- 
quarters with  district  manager 
George  Lenehan,   in  Washington. 


Chicago 


FO.  NEILSON,  veteran  Chi- 
•  cago  exchange  man,  has  been 
appointed  short  subject  manager 
for  Universal  at  Milwaukee  and 
will  make  his  headquarters  in  that 
city. 

Dick  Anderson,  of  International 
News,  spent  last  week  in  Chicago, 
leaving  here  for  Kansas  City. 

M.  J.  Naulty,  special  home  office 
representative  of  Associated  Ex- 
hibitors, was  in  the  city  last  week 
for  four  days. 

Two  Iowa  exhibitors,  Ludie 
Boston  of  Muscatine  and  Leo 
Moore  of  Centerville,  were  Chi- 
cago visitors  last  week,  and  while 


here  bought  considerable  equip- 
ment. 

Lou  Metzger  has  returned  to  his 
New  York  headquarters  after  sev- 
eral days  at  Universal's  Chicago 
exchange. 

Manager  Frank  Heller,  of  Hen- 
ri Ellman's  Capitol  exchange  in 
Indianapolis,  is  enjoying  two 
weeks'  rest  at  French  Lick 
Springs. 

L.  A.  Rozelle,  whose  resignation 
as  manager  of  Metro-Goldwyn's 
Chicago  exchange,  becomes  effec- 
tive March  1st,  as  previously  an- 
nounced, plans  to  take  a  brief  va- 
cation   after    that    date,    following 


which  he  will  be  located  in  Chi- 
cago. 

Henri  Ellman  is  leaving  next 
week  for  Los  Angeles,  where  he 
will  meet  Joe  Brandt  and  Harry 
Cohen,  and  assist  them  in  mapping 
out  a  production  program  for  the 
coming  season. 

The  Alma  Theatre  at  54th  and 
Wentworth  Avenue,  has  been  taken 
over  by  David  Sutherland.  Man- 
ager Engelock  had  been  operating 
this  house. 

Ben  and  Jack  Cooney,  who  are 
vacationing  in  Biloxi,  report  fine 
weather  and  good  golfing.  They 
expect  to  be  back  in  Chicago  about 
March  1st. 


Repairs  are  being  made  at  the 
Liberty  Theatre,  Murphysboro, 
111.,  following  a  fire  which  de- 
stroyed the  booth  and  caused  other 
minor  damages.  It  is  expected 
that  the  house  will  be  ready  to  re- 
sume business  within  two  or  three 
weeks. 

Joseph  Hopp's  offices  are  now 
located  on  the  fourth  floor  at  845 
S.  Wabash  Avenue,  and  he  states 
that  he  is  booking  twenty-one 
theatres  outside  of  Chicago,  which 
comprise  the  out  of  town  theatres 
affiliated  with  the  American  Thea- 
tre, Inc.,  and  one  or  two  recent  ad- 
ditions to  this  buying  circuit. 


K 


ansas 


City 


THE  Colonial  Theatre,  Pitts- 
burg, Kas.,  has  been  acquired 
by  Ed  Frazier  and  Glenn  Klock 
from  S.  H.  Harvey.  Plans  for 
the  new  Royal  Theatre,  Bonner 
Springs,  Kas.,  which  recently 
burned,  have  been  completed  and 
construction  will  start  soon,  ac- 
cording to  Charles  German,  owner. 

The  headquarters  of  Enseley 
Barbour,  widely  known  circuit 
owner  of  Missouri  and  Kansas, 
have  been  moved  from  Joplin,  Mo., 
to  the  Landers-Orpheum  theatre 
building,  Springfield,  Mo. 

Charles   Raymond,   former   pub- 


licity director  of  the  Newman  the- 
atre, who  resigned  recently,  will 
go  to  the  West  Coast,  he  has  an- 
nounced. 

A  large  number  of  exhibitors 
and  film  men  attended  the  opening 
dinner  of  the  new  President  hotel, 
Kansas  City,  given  by  George 
Seidhoff,  who  owns  hotels  in 
Wichita  and  Emporia,  Kas.,  and 
is  widely  known  among  film  men. 

Among  the  out-of-town  exhibit- 
ors in  the  Kansas  City  film  market 
this  week  were :  John  H.  Thomas, 
Novelty,  Winfield,  Kas. :  Ed  Fra- 
zier,   Strand,   Pittsburg,   Kas. ;   R. 


B.  Christian,  Byers,  Excelsior 
Springs,  Mo. :  Frank  Weary,  Far- 
ris,  Richmond,  Mo. :  C.  R.  Wilson, 
Liberty.  Liberty,  Mo. ;  H.  Fisher, 
People's,  Pleasant  Hill,  Mo. ;  R. 
W.  McAleer,  Orpheum,  Parsons, 
Kansas. 

Guy  S.  Pinnell,  former  Para- 
mount representative  in  Denver, 
has  been  added  to  the  Kansas  City 
Educational   sales   force. 

M.  E.  Williams,  formerly  with 
Paramount,  has  accepted  a  position 
as  representative  for  Associated 
Exhibitors. 

Frank  Cassil,  Associated  Exhib- 


itors branch  manager,  and  J.  W. 
McFarland,  special  representative 
of  that  company,  did  some  team- 
work in  the  Kansas  territory. 

William  Warner,  First  National 
representative,  has  been  appointed 
temporary  branch  manager,  pend- 
ing the  illness  of  Tom  Byerle, 
branch   manager. 

C.  A.  Schultz,  P.  D.  C.  branch 
manager,  was  hustling  in  the  ter- 
ritory this  week. 

The  shipping  and  inspection 
room  of  the  P.  D.  C.  branch  have 
been  enlarged  in  order  to  take 
care  of  increased  distribution. 


Houston 


T_T  H.  DANIELS  of  Metro 
*•  -*■  Goldwyn  exchange  spent 
several  days  in  Houston  on  a  busi- 
ness  engagement. 

J.  P.  Simpson  president  of  the 
Simpson  Motion  Picture  Adver- 
tising company  has  been  in  town 
for  several  days.  Mr.  Simpson 
has  a  Houston  office  and  runs 
down  from  the  home  office,  Dallas, 
every  month  or  so. 

The  Majestic  Theatre  has  dis- 
charged their  girl  ushers  and  are 
now  using  boys.     Girls  have  been 


used    as    ushers    at    the    Majestic 
Theatre   for  several  years. 

Charlie  Camp  manager  of  the 
Cozy  Theatre  has  been  sick  for 
several  weeks.  He  is  improving 
however. 


Win.  "  Bill "  O'Donald,  dis- 
trict representative  for  Interstate 
Amusement  Co.,  is  expected  in 
town  in  a  few  days.  Mr.  O'Don- 
ald has  been  in  Alabama  on  a 
business  trip. 


Ed  Collins,  city  manager  for 
Publix  Theatres  in  Galveston,  was 
a  week-end  visitor  t  in  Houston. 
Mr.  Collins  reports  good  business 
in  Galveston. 


Empire  Laboratories  Inc. 


723  Seventh  Ave.  N.  Y.,       Bryant 

DEVELOPING  AND  PRINTING 
MOTION  PICTURE  FILM 


5437 
$736 


112U 


.1/  o  i  i  o  a     Picture     N  e  w  s 


Minneapolis 


BEN  NEITZEL  of  the  Lyric 
Theatre  at  Little  Falls,  Minn., 
paid  a  visit  to  Minneapolis  last 
week. 

Eph  Rosen  i-  on  a  tour  of 
Northern  Minnesota  for  Film 
Booking  Offices  of  which  he  is 
ii  lis   managi 

Minneapolis  F.  B.  O.  office  is  all 
wrapped  up  in  the  campaign  to 
make  March  F.  B.  O.  month. 

Lew  Koppman,  who  recently 
joined  the  F.  B.  O.  -tali,  lias  been 
ned   to   Northern   Minnesota. 

The  recent  visit  of  Lee  Marcus, 
sales  manager  of  Film  Booking 
Offices,  is  still  enlivening  the  ol- 
fice  hi 

Mrs.  F.  L.  Watson  of  the  Hap- 
py Hour  Theatre  at  Excelsior, 
ran  in  to  the  cities  a  few  days 
last  week. 

Carl  Michel,  formerly  with 
First  National  at  Minneapolis, 
has  bern  assigned  to  F.  B.  O.  ter- 
ritory out  of  Des  Moines. 

Jack  Rothschild,  who  recently 
went  to  1  .  B.  O.  as  a  salesman, 
di  posed  of  his  Forest  Lake 
Theatre. 

Mrs.  Frank  Kohnen,  wife  of 
the  manager  of  the  Chippewa 
Falls,  Wis.,  Theatre,  has  been 
seriously  ill. 

Art  Perry  is  the  new  poster 
clerk  in  the  Mctro-Goldwyn  of- 
fices here. 

Mon  i-  \lnams,  exploiteer  for 
Metro-Goldwyn  in  this  territory, 
is  at  the  Milwaukee  end  of  his 
beat. 

C.  J.  Sonin,  purchasing  agent 
for  Metro-Goldwyn-Mayer,  New 
York,  [laid  another  of  his  regular 
visits  to  the   Minneapolis  branch. 

S.  A.  Shirley,  district  manager 
for  Metro,  has  gone  on  to  Chicago 
after  his  visit  here. 

Several  additions  to  the  Metro 
sales    force   are    reported.      H.    C. 


Remington,    II.   Rubinstein,   L.  H. 
oi  kman,    are 

all    busy    in    the    territory   offering 
the  Metro  contracts. 

rge    Cobry,    former    booker 
for  Producers  Distributing  Corpo- 
ration, has  gone  to  the   F.  B.  0. 
force  at  Des  Moines. 

Mrs.  M.  E.  Brinkman  of  the 
Grand  Theatre  at  Bemidji,  has 
recovered  from  her  illness  and  re- 
cently paid  a  visit  to  Minneapolis 
film  row.  She  is  now  operating 
two  houses. 

After  several  years  out  of  the 
business,  O.  D.  Benjamin  has 
taken  the  Rex  Theatre  at  West 
Salem,  Wis.,  and  is  operating  it 
with  the  assistance  of  his  son. 

Walter  Jensen  is  now  handling 
the  Rex  Theatre  at  Currie,  Minn., 
formerly  booked  by  Harry  Nelson 
of  St.  James. 

Harry  Olin  of  the  Orphcum 
Theatre,  Grand  Forks,  stopped  on 
the  way  to  Chicago  recently  and 
spent  a  day  or  two  in  Minneapo- 
lis. 

William  McCarthy,  who  heads  a 
circuit  of  theatres  with  the  Grand 
at  Fargo,  N.  D.,  is  back  from 
California  after  spending  the  win- 
ter there. 

T.  E.  Mortcnson  and  Al  Steffes 
are  back  from  New  York  where 
they  attended  the  T.  N.  T.  dinner. 

Prosper  Schwei  and  Sid  Black- 
more  were  in  Minneapolis  the 
first  of  the  week  booking  for 
their  Orpheum  Theatre  at  Duluth. 

Glen  Harding,  of  the  Elko 
Theatre  at  Bemidji.  came  down 
for  a  few  days  last  week. 

R.  11.  Byron  of  the  New  Dream 
Theatre  at  Redwood  Falls  was 
also  in  town. 

Charlc-  McCarthy  of  Produc- 
ers Distributing  Corporation,  is 
back  on  his  territorj  after  a  few 
days  in  the  office. 


Granite  Falls,  Minn.,  is  looking 
ard  to  the  possibility  of 
Sunday  -how-.  The  new  city 
council  is  said  to  be  favorable. 

William  Range  has  opened  hi- 
new  State  Theatre  at  Ivanhoe, 
Minn. 

Herman  Lerch  of  the  State  at 
Alexandria,  was  in  town  for  the 
automobile  show  and  dropped  into 
the  film  offices. 

Fred  H.  Knispel,  district  repre- 
sentative of  Producers  Distribut- 
ing Corporation,  left  this  week  for 
Xew  York. 

J.  N.  Naulty,  personal  represen- 
tative of  Hay-den  0.  Duke,  on  the 
general  staff  of  Producers,  is 
looking  over  the  situation  in  Min- 
neapolis 

Joe  A.  Beaham  is  getting  his 
feet  under  him  on  the  new  job 
with  Producers  Distributing  Cor- 
poration where  he  succeeded 
George  Cobry,  booker. 

Cecil  Mayberry,  division  man 
for  Producers,  stopped  in  town  a 
day  on  his  way  out  of  Chicago. 

E.  T.  Gomersall,  Fox  manager 
in  Minneapolis,  went  to  Sioux 
Falls  for  a  conference  with  his 
sales  force  last  week,  rather  than 
cause  them  to  lose  time  from  the 
Granger  month  campaign  by  com- 
ing into  the  Twin  Cities. 

Finkelstein  &  Ruben's  new 
house  at  Sioux  Falls,  the  State,  is 
rapidly  nearing  completion,  Mr. 
Gomersall  reports. 

C.  D.  Danielson  of  the  Grand 
Theatre  at  Wilton,  N.  D.,  was  in 
town  the  other  day. 

M.  R.  Tournier  of  the  Star 
Theatre  at  Mason  City,  Iowa,  also 
paid  a  visit  to  film  headquarters 
here. 

W.  W.  Adams,  South  Dakota 
representative  for  Fox,  was 
called  from  the  territory  this  week 


». 


by  the  death  of  a  sister  in  Sioux 
Falls. 

C.  W.  Eckhart,  for  three  years 
assistant  to  W.  R.  Shechan,  gen- 
eral manager  for  Fox,  with  head- 
quarters in  the  home  office,  has 
been  appointed  division  manager 
with  supervision  over  Chicago, 
Milwaukee  and  Minneapolis  terri- 
tories. It  is  a  new  position  cre- 
ated for  him  and  the  Minneapolis 
office  is  looking  for  him  soon. 

E.  E.  Probst  of  the  Comet 
Theatre  at  Delano,  Minn.,  has 
gone  back  home  after  a  visit  in 
Minneapolis. 

An  old  time  exchange  man,  E. 
G.  Tunstall,  who  is  now  with  the 
Arctic  Xu-air  Company,  visited 
old  friends  in  Minneapolis  last 
week. 

Coincident  with  a  movement  to 
dissolve  the  corporation  owning 
the  Pleasant  Hour  Theatre, 
Brookings.  S.  D.,  W.  A.  Steffes, 
Minneapolis  theatre  operator,  has 
given  up  the  lease  he  held  on  the 
place.  F.  R.  Thompson,  now  op- 
erating the  house,  is  said  to  have 
a  lease  also  and  a  legal  battle 
would  be  necessary  to  untangle  the 
affairs  of  the  theatre. 

Charles  E.  Lyons  has  just 
painted  and  redecorated  his  Mov- 
eum  Theatre  at  Aitkin,  Minn. 

Owners  of  the  Pastime  Theatre 
at  Hendricks,  Minn.,  have  re- 
opened the  house  which  has  been 
dark  several  months. 

Max  Rivkin  has  taken  a  terri- 
tory for  the  Minneapolis  Asso- 
ciated Exhibitors  organization. 

Glen  Mickleson,  who  has  been 
manager  of  the  Palace  and  Metro- 
politan Theatres  at  Owatonna, 
Minn.,  has  gone  back  to  his  gaso- 
line business,  turning  over  the 
theatre  work  to  his  sister,  Mrs. 
Maud  Riggs. 


bt.  Loui 


IS 


MESSRS.    Finklestein    &    Jo- 
ephson,     who     operate    the 
Grand    Theatre    in    Moberly,    Mo., 
of  the  past  week. 
John    Price,    of    Hannibal,    Mo., 
is   coi  i    following   his    re- 

cent illm 

Tom    McKean,   manager  for  F. 
B    0.,    i"  ii'  much  of  the  week  out 
•erritory. 
C.    1.     Hickman   has   announced 
In-  resignation  from  the  local  Uni- 
versal sales  staff. 

A.  Boswell,  who  had  charge  of 
the  Memphis,  Term.,  office  for 
Producers  Distributing  Corpora- 
tion, i-  -aid  to  plan  opening  a  road 
house  m   St.   I  ."in-  County. 

Sam    Ingi  i     and    associates    are 

ii   their  new  thea- 

n   Union  boulevard,  St.  Louis, 

Mo.     It  i  ih  of  St.  Louis 

and   will   seat  about   1,500 

Columb  it  re  on 

Southwest      avenue     has     opened. 


Mrs.  Bessie  Friedland  Schuler  is 
in  charge.  George  Skouras  is  also 
interested  in  the  house. 

The    Southampton    Theatre,    St. 
.  will  reopen  within  the  next 
several  days. 

Harry  Strickland,  United  Ar- 
tists salesman,  is  in  California  to 
visit  his  mother. 

Out-of-town  visitors  of  the  week 
included  :  Mr.  and  Mrs.  Tom  Reed, 
Duquoin,  111.;  Green  Luttrell, 
Jacksonville,  111.;  Dr.  C.  A.  Tet- 
Icy  and  Fred  Karch.  Farmington, 
Mo.;    Barney  Dubinsky,  Jeff 

Kerosotas,  Spring- 
field, 111. ;  Bob  Cluster,  Johnson 
1  ity;  J.  I  >ii  Ion-,  Belgrade,  Mo. 

Eddie  Alperson,  manager  for 
Warner  Brothers,  has  added  a 
number  of  former  Universal 
workers  to  his  staff.  Eddie  for- 
merly was  manager  of  the  local  U 
office.  Among  his  workers  are 
Ii  -man  ;  George 


McBride,  booker ;  Bernard  Tem- 
borious,  cashier,  and  Nada  Echols, 
biller. 

Milton  Troundloch,  Southern  Il- 
linois salesman,  has  gone  to  Chi- 
cago to  take  a  position  in  the  Uni- 
versal exchange  there. 

G.  R.  Peart,  son  of  Mrs.  Fran- 
ces Peart,  owner  of  the  Peart 
Theatre,  Gillespie,  111.,  joined  Nat 
Steinberg's  Associated  Exhibitors 
-.de-  staff  two  weeks  ago  and  is 
making  good. 

Frank  Galvin,  who  at  one  time 
director  of  publicity  for  Wil- 
liam Goldman's  string  of  movie 
palaces,  is  now  exploitcering  for 
the  San  Francisco  exchange  of 
Producers  Distributing  Corpora- 
tion. 

Speaking  of  Bill  Goldman,  he  is 
ju-t  back  from  a  trip  to  New 
York,  and  we  are  expecting  him 
to  make  some  big  announcements 
within  a  very  short  time. 


Metro-Goldwyn-Mayer  has  lined 
up  a  staff  of  high-class  salesmen 
and  they  have  been  getting  results 
in  recent  weeks.  Manager  Sculley 
announced.  On  his  staff  are  Jo- 
seph  McElhinney,  formerly  with 
Universal  in  Salt  Lake  City,  who 
make-   Southern   Missouri;   Harry 

A.  Schwarzott,  Arkansas  and 
Tennessee ;  Walter  Light,  South- 
«  in    Illinois  and  Kentucky;   Percy 

B.  Fitzgerald,  Northern  Illinois ; 
Jules  Lorens,  Northern  Missouri 
and  part  of  Northern  Illinois.  In 
addition  there  are  two  student 
-ale-men.  G,  S.  Pinncll,  formerly 
with  Paramount  at  Denver,  and  D. 

C.  Kennedy,  who  was  an  exhibitor 
at  Glasgow,  Mo. 

Special  Representative  Max 
M'  iler,  of  Fox  Pictures,  has  gone 
to  Kansas  City  and  Omaha. 

Harry  Weaver,  New  London, 
Mo.,  who  recently  underwent  an 
operation  for  appendicitis. 


COSTUMES  FOR  HIRE 


PRODUCTIONS 

EXPLOITATIONS 

PRESENTATIONS 


BROOKS 


1437    Broadway 
Tel.  5580  Pen. 


March     6 ,     1926 


1121 


Theatre  Management 

Equipment  Construction  Operation 


Brooklyn  Mark  Strand  Compiles 
Theatre  Service  Manual 

Pamphlet  Issued   by  Hyman  Codifies  Rules  of  Courtesy 


M 


FOR  the  information  and  guidance  of 
employees  of  the  Brooklyn  Mark 
Strand  Theatre,  Managing  Director 
Edward  L.  Hyman  has  compiled  a  service 
-code  which  embraces  all  the  important  in- 
structions necessary  in  the  correct  operation 
of  a  leading  theatre.  The  service  code  is 
based  upon  the  idea  that  the  theatre  which 
progresses  is  the  one  which  gives  a  little  more 
.and  a  little  better  service  and  shows  to  its 
patrons.  Accordingly  Mr.  Hyman  has  put 
together  an  exhaustive  instruc- 
tion pamphlet  which  covers  1'""" 
every  phase  insofar  as  the 
theatre  employees  are  con- 
cerned in  their  contact  with  the 
public. 

The  service  code  has  been 
made  up  in  form  of  a  four-page 
folder  for  easy  handling  and 
reading.  To  quote  from  its 
highlights : 

"To  Our  Employees — It  has 
been  said  that  Life  is  Service. 
With  this  in  mind  it  is  reason- 
able to  believe  that  the  one  who 
progresses  is  the  one  who  gives 
iis  fellow-beings  a  little  more — 

"This  motto  can  be  applied  to 
the  theatre  as  well  as  to  other 
lines  of  endeavor. 

"It  is  the  aim  and  the  constant 
•desire  of  the  Brooklyn  Mark 
Strand  to  give  to  all  its  patrons 
a  little  more,  and  a  little  better, 
than  any  other  theatre.  This 
applies  alike  to  the  perform- 
ances upon  the  stage  and  screen 
and  to  the  service  rendered 
patrons  by  ushers,  attendants 
and  all  employees.  It  is  the 
combination  of  the  two  factors 
•wnich  form  in  the  public  mind 
the  opinion  of  a  theatre,  and  it 
is  this  opinion  which  must  spell 
•either  mediocrity  and  undis- 
putable   success. 

"Pride  and  Service — It  should 
'be  the  purpose  of  every  em- 
ployee to  perform  his  service 
thoroughly  and  courteously. 
Pride  in  doing  things  well  can 
be  made  a  decided  asset  to  one's 
■work  and  a  satisfaction  to  one's 
personal  feelings. 

"The  Brooklyn  Mark  Strand, 


in  choosing  employees  to  serve  its  patrons, 
sets  a  high  standard  that  precludes  any 
possibility  of  inferior  or  indifferent  service. 
Realizing  that  the  best  is  none  too  good  for 
patrons,  it  is  the  aim  of  the  management  to 
employ  only  those  who  fully  appreciate  this 
fact  and  who  will  strive  to  make  it  a  reality 
beyond  any  doubt. 

"Patron  is  Bight — From  the  time  a  patron 
enters  the  outer  lobby  it  is  our  purpose  and 
our  duty  to  make  him  feel  that  the  'house 


Theatre  Specialists 

OTION  picture  theatres  have  always  de- 
manded specialized  attention  when  it  comes 
to  supplying  equipment  and  appointments. 
This  has  been  recognized  by  manufacturers  whose 
products  are  sold  exclusively  to  theatres.  And  as 
a  result,  our  present  distribution  system  of  supply 
dealers  came  into  being. 

It  now  appears  that  manufacturers  other  than 
exclusive  makers  of  theatre  equipment  are  appre- 
ciating that  exhibitors  can  best  be  served  through 
these  theatre  equipment  dealers.  For  instance,  one 
important  manufacturer  of  apparatus  that  has,  up 
to  this  time,  sold  this  field  entirely  through  foreign 
channels  is  now  laying  elaborate  plans  to  carry  on 
an  intensive  sales  campaign  to  motion  picture 
theatres  by  using  equipment  dealers  as  their  main 
source  of  distribution.  And  it  is  a  certainty  that 
many  other  similar  manufacturers  will  follow  this 
lead. 

Several  of  the  larger  equipment  distributors  have 
on  their  part,  in  recognition  of  their  more  important 
position,  made  changes  that  enable  them  to  handle 
these  new  lines.  Model  theatres,  complete  in  all 
respects,  are  maintained  by  a  few  of  these  dis- 
tributors, while  specialists  are  also  employed  for 
the  purpose  of  rendering  free  cooperative  engineer- 
ing service  to  insure  satisfaction  to  exhibitors. 

The  theatre  equipment  and  appointment  field  has 
grown  to  vast  proportions  during  the  past  few 
years.  Fortunately  the  more  progressive  equip- 
ment distributors  are  taking  advantage  of  this  situ- 
ation. 

Thus  with  theatre  specialists  selling  and  ser- 
vicing a  complete  line  of  theatre  equipment  it  is  ob- 
vious that  all  theatre  owners  and  the  industry  in 
general  will  benefit. 

P.  M.  Abbott. 


is  his.'  The  carnage  man  and  the  outside 
attendant  can  both  pave  the  way  by  court- 
eous service  that  creates  a  welcome  air  be- 
fore the  patron  even  enters.  The  cashier 
must  realize  that  pleasantness  was  made  for 
the  box  office  as  well  as  other  places,  and 
greet  patrons  with  accurate  and  prompt  ser- 
vice accompanied  by  a  smile.  Expressions  of 
pain  or  boi'edom  or  impatience  or  curtness 
have  no  place  in  the  scheme  of  things  at 
the  Brooklyn  Mark  Strand.  A  percentage 
of  every  coin  laid  down  by  the 
patron  must  be  earned  for  the 
theatre  by  the  cashier  with 
pleasant  personality  and  correct 
service. 

"The  patron  expects  every  em- 
ployee to  answer  any  question 
intelligently,  and  the  manage- 
ment expects  every  employee  to 
give  the  best  possible  reply  to 
anything  asked.  If  explana- 
tions are  in  order,  the  wise  and 
intelligent  employee  will  inform 
the  patron  in  a  manner  that  will 
create  admiration  and  respect 
for  the  theatre. 

"The  doormen,  in  their  manner 
of  taking  a  ticket  from  the  hand 
of  the  patron,  may  either  add  to 
or  detract  from  the  pleasure  of 
the  patron  while  in  the  theatre. 
The  doorman  who  GRABS  a 
ticket  instead  of  ACCEPTING 
it  is  exercising  a  lack  of  judg- 
ment incompatible  with  the  gen- 
eral tone  of  the  theatre,  and  the 
doorman  who  jabs  a  stub  back 
at  the  patron  instead  of  placing 
it  in  his  hand  will  not  long  re- 
main. 

"Directing  the  Patron — At  the 
inner  door  the  directress  must 
contribute  an  important  service 
by  directing  patrons  to  those 
portions  of  the  theatre  in  which 
are  the  best  remaining  seats. 
If  the  directress  says :  "To  the 
right,  please,'  and  the  patron 
wishes  to  go  'to  the  left  instead, 
the  patron  must  be  accommo- 
dated. 

"The  ushers  must  be  alert    and 

endeavor  to  seat  patrons  where 

they  want   to   sit,   or   make   the 

patron  feel  that  he  will  be  seated 

vt  page) 


1122 


M  o  t  i  o  n     P  i  c  t  u  r  c     N  e  w  s 


Ruffner   Stages  "Felix   Cat"   Ballet 


Dance  School  Pupils 
Appear  in  Number  at 
Capital  in  Vancouver 

A  "FELIX  THE  CAT"  ballet,  entitled 
"The  Wedding  of  Felix"  and  employing 
;i  number  of  specially  trained  boy  and  girl 
dancers,  recently  presented  by  Ralph  Ruff- 
ner, manager  of  the  Capitol  Theatre,  Van 
couver,  B.  C,  was  the  first  elaborate  preset] 
tation  in  be  staged  aroirnd  the  famous  car- 
toon  character  following  J'at  Sullivan's  an- 
nouncement thai  he  would  waive  his  roy- 
alty rights  and  granl  permission  for  the  use 
of  the  character  in  prologues  in  conjunction 
with  showings  of  Educational-Felix  the  Cat 
subjects. 

The  costumes,  cleverly  contrived  to  iden- 

i  the  dancers  as  "•Felix"  cats,  were  all  of 
Mack,  save  that  of  the  bride,  who  was  in 
white.  In  describing  the  number  Ruffner 
said  : 

"After  endless  experimenting  in  our  art 
departmenl  we  were  finally  successful  in  cre- 
ating  a  bead  oul  of  light-weighi  material  that 
would  stand  the  gaff.  To  make  the  heads 
turn  naturally  with  the  body  was  a  tough 
nut  to  crack,  but  when  that  problem  was 
solved,  the  act  was  ready  to  organize. 

"Ten  kiddies  of  various  sizes  and  ages 
were  trained  by  the  Gladys  Attree  School  of 
Dancing  in  a  ballet  number  to  the  tune  of 
'Nola.'  The  act  hilled  as  'The  Wedding  of 
Felix,'  opened  with  a  lone  cat  in  a  pulpit 
with  a  lighted  church  window  behind,  await- 
ing the  arrival  of  the  wedding  party.  To 
I  he  tune  of  •Here  Comes  the  Bride,'  the  pro- 
eession  started.  In  came  the  groom  and 
besl  man  followed  by  the  bride  and  her  es- 
cort (the  smallest  cat  followed  the  bride  at 
;i  respectful  distance  carrying  the  end  of  the 
bride's  long  veil)  with  four  wedding  guests 
bringing  up  the  rear.  Every  cat  moved  into 
place  to  the  -low  music  and  as  the  organ 
played  'Oh,  Promise  Me'  in  chills  and  fever 
-tyle,  the  wedding  ceremony  was  performed 

in  pantomi At   finish,  a-  preacher  raised 

ii  paws  and  all  heads  were  bowed  in  cat- 
like prayer,  orchestra  cozed  in  with  'Nola' 
and  everj  kitten  bopped  to  it.  Time,  5 
minutes  to  a   CRASH" 


"Patron   is  Right/'    Code   at 
Brooklyn   Strand 

{Continued   from   page  1121) 

ii  a  location  just  as  good.  The  usher  will 
not  disagree  with  the  patron  on  any  point, 
no  matter  how  provoked,  for  the  good  work 

of    a    whole    week    may    lie    eutireU     , polled    by 

an    indiscreet    answer. 

"Lost  Articles  Good  service  extends 
further.  Patron  losing  articles,  no  matter 
how  must  be  given  wholehearted  at 

tent  on  b}  a  diers,  head  ushers  and  at  tend 
ants,  and  honest  efforts  must  be  made  to  find 
the  article  for  the  loser.  Each  membei  oi 
the  force  is  valuable  to  us  only  in  propor- 
tion to  In-  or  her  ability  to  serve  OUT 
pal  rons. 

"The   employee'     opportunitj    will    com-' 
from  his  or  her  ability  ami  anxiety  to  make 
his  or  her  part   of   Brooklyn    Mark-  Strand 
e  ill.    BEST    " 


The 

MANAGER'S   OFFICE 


GEORGE  MILLER,  who  ha-  been  man- 
aging   the    Park    Theatre,    5960    Wesl 

Lake  Street,  lor  several  years,  has  been  pro- 
moted  and  transferred  to  the  Lido  Theatre, 
Maywood,  which  is  also  owned  by  Simansky 
&  Miller.  Lyman  *  Fisher  is  now  in  charge 
at  the  Park. 

A  SHIFT  in  managers  of  the  F.  &  R.  theatro 
ha-  affected  the  following  changes  in  the 
personnel  of  theatres  of  that  organization. 
Stan  Sigclbaum,  recent h  manager  of  F.  &  R.'s 
Lyric  in  Minneapolis,  has  been  shifted  to  the 
Garrick.  William  Houck  has  been  shifted 
from  the  Garrick  to  the  Strand  which  runs  the 
more-than-a-week  features  presented  by  F.  &:  R. 
Byron  McElligott  has  come  in  from  the  No- 
komis,  a  neighborhood  house  of  the  chain,  to 
handle  the  Lyric  and  Ed  Haas  of  the  Strand 
has  been  shifted  to  the  new  State  theatre  re- 
cently opened  by  the  firm  at  Eau  Claire,  Wis. 

ELEVY  of  Montreal  is  managing  the  new 
.  Amherst  Theatre  in  that  city.  The 
Amherst  is  a  1,800  seat  house  which  recently 
opened.  It  is  being  operated  under  a  long 
term  lease  by  H.  Allen,  brother  of  Jule  and 
J.  J.  Allen  of  Toronto,  former  heads  of  the 
Allen  chain  of  theatres   in   Canada. 


SAM  KRIMSTEIN  has  been  appointed 
house  manager  of  the  Gold  Theatre  in 
Chicago.  He  succeeds  Al  Hicks,  who  resigned 
to  accept  a  position  as  publicity  man  Eor 
I  ischer's  Paramount  Theatres  in  Madison, 
Wis. 


JD.  FLETCHER,  manager  of  the  York 
.  Theatre,  Toronto,  has  been  appointed 
manager  of  the  Capitol  Theatre,  Peterboro, 
I  Intaria,  in  succession  to  A.  G.  Crowe,  re- 
signed. Both  Messrs  Fletcher  and  Crowe  are 
known  in  many  cities  of  the  Dominion.  Mr. 
(  rowe  is  a  veteran  exhibitor,  having  managed 
theatres  in  both  Eastern   and   Western  Canada. 

New  York  Amateurs  Asking 
Heavy   Guarantees 

Exhibitors  of  upper  New  York  state  are 
complaining  these  days  that  amateurs  are 
demanding  rather  heavy  guarantees  for  their 
services,  which  are  much  in  demand  on  ac- 
count of  the  many  amateur  nights  that  arc 
being  featured  by  motion  picture  theatre-. 
At  the  Grriswold  theatre  in  Troy,  those  tak- 
ing part  in  the  musical  instrument  contest, 
which  runs  until  April,  are  asking  a  guar- 
antee of  from  four  to  six  dollars  for  an 
a  ppearance. 


Second    Run    Policy    Started 
at  Crescent,  Winnipeg 

A  second  run  policy  has  been  adopted  bj 
Manager  F.  L.  Willi-  for  the  Crescent 
Theatre,  Winnipeg,  .Manitoba,  an  attrac 
tive  neighborhood  bouse.  Programmes  are 
changed  twice  weekly. 


Announce 


Double 
Bills 


Feature 


The     American    Theatre,    salt    Lake   City, 
recently    instituted    "double    feature-"    pro 
grams,   two    feature-length   photoplays  being 

offered   on   each   bill. 


Stage  Enlarged  Troy   House 
May  Extend  Vaudeville 

With  the  stage  of  the  Rose  Theatre  in 
'fro;, .  \.  ^i  ..  enlarged  and  more  elab 
programs  offered,  Jake  Rosenthal,  opera- 
tor of  the  house,  ha-  increased  hi-  admis- 
sion price  to  fifteen  cent-  throughout  the 
week,  .-nid  advance  of  Ave  cent-  on  the 
former  prices.  It  is  believed  likely  that 
Rosenthal  may  devote  a  greater  part  of  his 
program   to   vaudeville  act-   in   the  future. 

Last  .Monday  night  the  Rose  presented 
lo  (  lharleston  dancers  and  a  couple  of  singers 
a-  well  as  a  vaudeville  act  in  conjunction 
with  the  picture  program.  On  Tuesday 
night  singers  and  dancers  from  local  cabarets 
were  featured,  while  Wednesday  nigh!  was 
given  over  to  amateurs.  Thursday  night  to 
vaudeville  and  Friday  night  to  vaudeville 
ami   a  "pie-eating  contest." 


Offers    Five    Rows    Reserved 
Seats    at    Imperial 

A  reserved  -eat  plan  ha-  been  instituted 
by  Manager  II.  W.  Conover  of  the  Imperial 
Theatre,  a  large  downtown  house  of  Mont- 
real. Five  rows  of  seats  on  the  orchestra 
floor  are  reserved  as  well  a-  the  stage  and 
loge  boxes,  every  night  except  Saturdays, 
Sundays  aud  holidays.  Patrons  may  reserve 
-eat-  one  week  iii  advance  by  enrolment  at 
the  box  office,  without  advance  charge.  If 
the  subscribed  -eat-  are  not  taken  before 
the  mentioned  hour  on  the  specified  night 
each    week.    the\     can    be    -old   to   other-. 


Langan    Manager    of   Allen: 
Newman  Returns  to  Coast 

George  Langan  is  the  new  manager  of 
Loew's  Allen  theatre,  Cleveland.  He  suc- 
ceeds  M.  II.  Newman  who  came  on  to  intro- 
duce  the  new  policy  at  the  Allen.  The  new 
policy  consists  of  a  big  time  specialty  num- 
ber in  addition  to  the  regular  screen  attrac- 
tion-. Newman  has  gone  to  the  coast.  Lan- 
gan was  formerly  manager  of  Loew's  State 
theatre  in   St.   Louis. 


Stanley    Chambers    Planning 
Fiddlers    Contest 

An  old  tiddler-'  contest  i-  being  planned  by 
Stanlej    Chambers,  head  of  the  Miller  thea 

tres  in  Wichita.  Kans..  in  conjunction  with 
the  showing  of  "Some  Pumpkin-."  with  the 
Ray's  picture,  which  will  be  shown  in  Wich- 
ita   in    April. 


Three    Changes    Weekly    at 
Bridgeport   Cameo 

Effective  tin-  week,  a  new  policy  has 
been  inaugurated  al  Warner-'  Cameo  Thea- 
ter, Bridgeport,  Conn.,  calling  tor  a  change 
in  program  three  time-  a  week,  instead  of 
I  •  !•  e,  with  double  feature-  Sal urda^ -. 


Texan  Theatre  Cuts  Admissions 

Will  Horwitz  Jr.,  owner  and  manager  of 
the  new  Texan  theatre  has  reduced  his  mat- 
inee prices  from  LO-25  cent-  to  5  15  cents, 
including  Sundays  and  holidays.  Eorwitz 
Says  thai  the  new  program  he  has  outlined 
will   enable  him  to  -liow    a   profil   with  the  re 

duced  matinee  prices. 


M  arc  li      0  ,      1926 


1123 


Schade  Theatre  to  Add  Vaudeville 


Owner  of  Sandusky,  O. 
House  Announces  New 
Combination  Policy 

GEORGE  SCHADE,  owner  and  operator 
of  the  Schade  Theatre  in  Sandusky,  0., 
last  week  announced  that  beginning  March 
1st  he  will  institute  a  new  policy  presenting 
a  combination  vaudeville  and  picture  pro- 
gram at   that  house. 

The  Schade  is  the  most  recent  addition  to 
the  increasing  list  of  important  picture 
theatres  which  have  adopted  the  combination 
policy  of  '"presentations"  acts  or  vaudeville 
numbers. 

In  making  the  announcement  of  the  new 
type  of  program  to  be  started  next  week 
Schade  said  that  it  takes  an  unusual  attrac- 
tion to  pull  out  a  cmwd  in  Sandusky  these 
days.  People,  he  says,  still  tight  shy  of 
crowds  remembering  the  theatre  disaster  in 
Lorain  at  the  time  of  the  Lorain  cyclone, 
two  years  ago. 

Schade  is  regarded  one  of  the  most  pro- 
gressive picture  theatre  managers.  He  is 
noted  for  the  thorough  manner  in  which  lie 
exploits  productions  at  his  theatre  and  under 
his  administration  the  Sandusky  house  ad- 
vanced to  high  degree  of  established  success. 


20  In  Cast  of  Valentine  Re- 
vue at  Newman 

The  "Valentine  Revue"  staged  at  the 
Newman  theatre,  Kansas  Citv,  offered  a 
cast  of  2d,  with  Arthur  Turelly,  harmonica 
player,  Mass  and  Manning  sisters,  a  danc- 
ing trio,  Weston's  Models,  Yelma  Lyon, 
Harry  Stockwell,  Clark  Falgar  and  the 
Kelley  dancers.  Jacque  Blumberg,  former 
associate  director  of  the  orchestra  has  suc- 
ceeded Mirskey,  who  left  for  the  west  coast, 
as  director  of  the  musical  organization. 
The  featured  photoplay  offered  last  week 
was  "The  Grand  Duchess  and  the  Waiter." 


Marimba   Band    Featured    at 
Arcade,  Jacksonville 

The  Arcade  Theatre,  Jacksonville,  Fla., 
last  week  featured  the  Hollywood  Victor 
Recording  Marimba-  Band  on  the  stage  as 
a  special  presentation  in  conjunction  with 
-*'Sally.  Irene  and  Mary."  The  sta.ue  act 
was  offered  at  three  performances  daily,  at 
three,  -even  and  nine  P.  M. 


"Pompadour    Ballet"    Plays 
Eastman  Theatre 

In  conjunction  with  Richard  Barthelmess 
in  "'Just  Suppose,"  the  Eastman  theatre, 
Rochester,  X.  Y.,  last  week  offered  "The 
Pompadour  Ballet,"  featuring  Xoree,  Orien- 
tal dancer,  and  12  solo  dancers,  as  the  stage 
presentation.  The  number  was  billed  as 
"'New    York's  dancing  act  de  luxe." 


Zimmerman  &  Grandville  In 
Holdover  at  Palace 

The  Palace  theatre,  Dallas,  presented 
Zimmerman  &  Grandville,  yodeling  artists, 
for  a  second  week  at  that  theatre  last  week. 
A  new  program  of  songs  and  new  costumes 
-were  offered  by  the  act.  The  featured  pic- 
lure  was  "Bluebeard's  7  Wives." 


Setting  used  for  prologue  to  "Lady  W'indemere's   Fan"  at  the  Warner's  Broadway  Theatre,  Char- 
lotte,  N.    C,    and,    staged    by    Manager    Nat    L.    Royster.      Alvin    Eley   and    a    company    of    local 
talent   provided   the   musical   numbers   presented  before  this  novel  setting. 


Big  Prologue  For  "Havoc"  at 
Albambra,  Milwaukee 

An  elaborate  atmospheric  prologue  titled 
"From  Canteen  to  the  Trenches"  was  pre- 
sented at  tlie  Alhambra  theatre,  Milwaukee, 
last  week  in  conjunction  with  the  showing 
of  "Havoc,"  Fox  screen  version  of  the  stage 
success  of  that  title.  The  Silver  City  Four 
and  Breault  &  Begley  were  featured  in  the 
presentation. 


Square  Dance  Contest  Is  Feat- 
ured by  Majestic 

An  old  time  square  dance  contest  was 
staged  at  the  Majestic  Theatre,  Grand 
Rapids,  as  a  special  attraction  during  the 
week  of  February  14.  Elimination  contests 
were  held  each  night,  with  two  couples  sel- 
ected to  compete  in  the  final  held  last  Tues- 
day. The  event  was  open  to  couples  50 
vears  of  age  or  over. 


Albertina  Rasch  Ballet  At  the 
Stanley  Last  Week 

'•Rythmic  Toes,"  an  Albertina  Rasch 
ballet  act  was  one  of  the  featured  stage 
numbers  at  the  Stanley,  Philadelphia,  last 
week,  during  which  Allen  White's  Col- 
legians and  Bernado  DePace,  playing  a  re- 
turn engagement,  made  up  the  other  stage 
offerings.  "The  Grand  Duchess  and  the 
Waiter"  was  the  featured   photoplay. 


Charleston     Prologue     For 
"Sally,  Irene  and  Mary" 

Ray  &  Mancuso,  Grand  Prix  Winners 
of  the  Charleston  contest  at  the  St.  Charles 
theatre.  New  Orleans,  were  featured  in  a 
"stepping  prologue"  offered  with  "Sally, 
Irene  and  Mary"  at  the  Saenger's  Strand 
theatre  in  that  city  last  week.  The  theatre 
orchestra,  Carazo  and  Irs  Carnival  Revelers, 
is  featured  each  week  by  the  Strand. 


Spectacular    Prologue     For 
"Wanderer"  at  Victory 

The  Victory  theatre  in  Denver  presented 
a  spectacular  prologue  for  "The  Wanderer,'" 
which  showed  there  last  week.  The  act  was 
called    "The    Temple   of    Ishtar,"    a    musicb- 


dramatic  offering  featuring  Lucile  Fowler 
and  Louis  Shrewsbury  and  staged  by  Awan. 
The  Victory  celebrated  special  "nights"  dur- 
ing this  week,  which  started  Monday  night 
with  "Denver  Press  Club  Night."  The 
Advertising  Club,  Women's  Club,  Junior 
League  and  Denver  University,  were  simi- 
larly   honored. 


At 


"Valentine"  Presentation 
Wisconsin,  Scores 

A  seasonal  presentation  called  "To  My 
\  alentine"  scored  a  popular  success  at 
Saxe's  Wisconsin  theatre,  Milwaukee  last 
week.  It  was  a  richly  costumed  number 
in  which  Miriam  Klein,  Dempsey  and 
Laveaux,  dancers  were  featured.  Helen 
Prothero  Axtell,  soprano,  held  a  feature 
place    mi    the    program    of    stage    offerings. 


Reades     Hippodrome     Sells 
Out   for  Fiddlers  Show 

Willam  Raynor,  manager  of  Reade's  Hip- 
podrome, Cleveland,  recentlv  staged  an  Old" 
Fiddlers  Contest  that  filled  his  5000  seat 
li"u>e  to  the  doors.  Contestants  from  nearby 
towns  entered  the  contest,  and  the  winner 
was    entered    in    the    national    contest. 


Vaudeville     is     Installed     at 
Classic,    Stratford 

Manager  John  V.  Ward  of  the  Classic 
Theatre,  Stratford,  Ontario;  well-known 
showman,  has  installed  vaudeville  at  the 
Classic  in  addition  to  moving  picture  p'" 
grammes.  The  stage  was  rearranged  and  the 
back  stage  section  has  been  renovated.  There 
will  be  three  acts  of  vaudeville  in  addition 
1<>  the   regular   programme  of   h'lm   -uhjects. 


Pictures  New  Policy  At  Prince 

The  Prince   Theatre,   Houston,   Te  .,   for- 
merly   presenting    stock     productions    with 

three  matinees  weekly,  has  changed  over  to 
a  continuous  pictures  program.  The  Prince 
will  show  two  programs  a   week. 


Tab  Shows  Reported  A  Success 

William  Brill,  operating  the  Grand  Thea- 
tre,   Akron,   repent-   that    t lie   new    policy   of 
tali  shows  and  pictures,  recently  installe 
that  house,  is  proving  a  big  success. 


1124 


M o t i o n     P i c ture     X e 


Resume  of  Progress  in  Industry  During  1925 

Many  Improved  Methods  and  New  Equipment  Give 
Promise  for  Future  Developments 


TIIK  progress  report  of  the  Society  of 
Motion  Picture  Engineers  which  has 
just  appeared  in  the  latest  printed 
Transactions  of  thai  body,  contains  much  in- 
teresting  information  on  the  activities  in  the 
equipment  and  technical  phase  of  this  indus- 
try. The  resume  of  last  year's  progress  is- 
so  completely  set  forth  in  this  report  thai 
we  are  printing  it  almost  in  its  entirety: 

The  ideal  motion  picture  has  been  describ- 
ed as  one  which  is  projected  stereoscopically 
in  natural  color,  is  free  from  flickqr  and 
lam  effects,  and  is  accompanied  by  aud- 
ible reproduction  of  the  players'  words. 
We  are  -till  some  distance  from  this  ideal, 
but  it  gives  us  some  idea  why  developments 
during  the  past  year  have  been  carried 
along  a  few  principal  lines  in  efforts  to 
reach  this  goal.  They  include  the  produc- 
tion of  many  mechanical  devices,  in  which 
the  Germans  have  been  especially  active, 
marked  interest  in  color  photography,  re- 
duction of  non-visible  radiation  in  the 
light  beam  before  it  reaches  the  fdm,  and 
more  attention  to  the  theatre  performance 
along  the  lines  of  co-ordination  of  the  light- 
ing effect,  music,  and  screen  picture. 

American  competition  is  given  as  the 
cause  for  a  revival  in  the  building  of 
theatres  on  the  Continent.  The  larger 
cities  of  Germany,  Spain,  Holland,  Belgium, 
( '/echo-Slovakia,  and  the  Balkan  states 
have  new  theatre-  of  the  better  class,  cap- 
able of  producing  first  class  performances. 
Both  in  France  and  Germany  the  producers 
active  qoI  only  with  new  films,  but  also 
in  buying  the  larger  theatres  of  the  prin- 
cipal cities.  In  France  the  musical  accom- 
paniment to  the  film  production  is  receiving 
special  consideration. 

In  Europe  considerable  attention  has 
been  directed  to  the  thirty  year  anniversary 
of  the  contributions  of  the  Lumiere  brothers 
to  the  held  of  cinematography.  Special  at- 
tention has  been  given  to  their  mechanical 
developments,  and  credil  is  given  for  the 
technical  principles  of  modem  practice  to 
the  work  of  these  two  men. 

[ncreasing  use  of  the  motion  picture  in 
the  held  of  medicine  is  shown  by  the  taking 
of    motion    pictures    of    the   interior  of   the 
bladder.     They   were   obtained   with    the  use 
of  a  cystoscope  combined  with  a  camera;  as 
the  crank  is  turned   the  cystoscope  rotates, 
permitting    a    circular    exploration. 
Respectfully  submitted, 
('.  E.   Egeler,  I  hairman,  P.  R.  Bas 
sett,   w.   t.   i'.kaun,  j.  i.  crab- 
ti.'m  .    K'iu  land   Rogers. 

Cameras 

Announcement     \\a-    recently    made    of    an 

improved  motion  picture  camera  for 
.mi  eiu  US(  W  hich  employs  Hi  mm  width 
film,    weighs   only    5    pound-:,    and    i     little 

er  than  a  Kodak.  Fifty  or  100-foot 
hs  of  film  may  be  used  and  the  camera 
loaded  in  daylight;  it  is  spring  driven.  The 
type  of  \  iew  finder  employed  allow  -  I  lie 
camera  to  be  held  at  waist  level.  An  ex- 
uide  and  a  footage  indicator  are  in  - 
eluded.     The  exposure  lever  may  be  locked 

operating  position  so  thai  the  user  can 
place  the  camera  on  a  firm  support  and  in- 
clude bimself  in  the  action. 


A  so-called  ''process  camera"  has  been 
developed  which  is  capable  of  securing  un- 
u-ual  results  in  trick  photography.  Among 
the  effects  produced  are  those  of  '"suspended 
motion,"  where  one  image  is  held  indefinite- 
ly on  the  screen,  and  reverse  motion  or  re- 
versal of  action  without  break  in  the  con- 
tinuity. The  production  of  multiple  images 
of  various  sizes  is  another  feature  of  the 
camera.  With  a  new  professional  model 
camera  direct  focusing  on  the  film  or  at  the 
aperture  on  a  ground  glass  is  possible,  with- 
out the  necessity  of  swinging  the  lens  out  of 
position  or  moving  the  front  vignetting  at- 
tachments. 

A  number  of  camera  devices  have  been 
developed  in  Europe,  among  which  is  a 
triple  revolution  counter  of  German  manu- 
facture for  attachment  to  motion  picture 
cameras  to  facilitate  the  taking  of  trick 
pictures  and  especially  double  exposure 
effects.  It  obviates  the  necessity  in  this 
work  for  the  camera  man  to  watch  the 
revolution  counter  during  the  taking  of  a 
scene. 

A  range  finder  suitable  for  attachment  to 
a  motion  picture  camera  is  of  marked  aid  to 
the  cinematographer.     It  works  on  a  prin- 
ciple   similar    to    that    of   the   large    ran 
finders  used  in  the  Navy. 

In  an  improved  German  camera  the  new 
features  of  easily  interchangeable  objectives, 
a  pressure  roller  at  the  gate,  and  a  range 
tinder  are  employed.  The  end  of  a  scene  is 
marked  by  a  perforation  at  the  edge  of  the 
film.  The  size  of  the  image  in  the  finder 
changes  with  a  change  in  objective. 
Another    cj ra    recently     placed    on    the 

market  may  also  be  used  as  S  printer,  pro- 
jector, ami  enlarger  by  the  use  of  simple 
auxiliary  apparatus.  An  amateur  type 
camera  measures  DX10-5X4  cm.  and  weighs 
7011  g.  A  lived  locus  lens  work-  at  f  3.5. 
A  German  amateur  apparatus  is  said  to  com- 
bine the  functions  of  a  motion  picture 
camera,  '•-till"  picture  camera,  projector,  en- 
larging device,  printer,  and  rewinding  de- 
vice. It  uses  a  standard  size  film.  Light- 
ness in  weight  is  the  outstanding  feature  of 
a   new    French  camera. 

Color  Photography 
The  Szczepanik  three-color  additive  pro- 
cess for  colored  motion  pictures  was 
demonstrated  early  this  year.  The  three 
color  records  are  obtained  on  the  negative 
by  means  of  a  special  camera  in  which  the 
film  moves  continuously  behind  a  large  lens 


Ladies'   room  of  the   Capitol   theatre,   Taylorville,   111. 


of  a  diameter  somewhat  greater  than  the 
height  of  the  three  frames.  Small  lenses,, 
each  of  which  is  provided  with  one  of  the 
color  filters,  red,  green,  or  blue,  move  with 
the  film  behind  the  large  lens.  In  his  man- 
ner the  three-color  records  are  obtained  in 
succession  on  the  negative.  It  is  claimed 
that  optical  parallax  and  color  fringes  are 
largely  eliminated,  since  several  successive 
frames  are  always  being  exposed  at  any 
given  instant.  For  projection  a  similar 
optical  system  is  employed,  but  the  defini- 
tion falls  below  that  obtained  with  black 
and  white  film  projectors.  Some  flicker 
and  lack  of  color  balance  were  noticeable. 

A  new  German  film  for  three-color  photo- 
graphy dispenses  with  color  filter.-.  The 
usual  filter  dyes  are  placed  on  the  film  in 
hands  at  the  proper  intervals  for  the  three 
monochrome  images  which  appear  m  series. 
The  negative  is  developed  in  the  usual  man- 
ner and  the  positive  print  made,  which  is 
projected  additively  through  a  rotating 
disk  bearing  red,  green,  and  blue  sections. 
The  standard  camera  and  projector  are  em- 
ployed. Another  color  film  is  made  from 
two  separate  color  negative  records  taken 
simultaneously  by  means  of  a  beam-splitting 
prism  placed  in  the  camera.  One  record  is 
made  from  a  mixture  of  red.  orange,  and 
yellow  light  and  the  other  from  a  mixture 
of  yellow,  green,  blue,  and  violet  light. 

In  a  four-color  additive  projection  sys- 
tem developed  in  Great  Britain,  enlarged 
image-  are  each  in  turn  projected  through  a 
separate  focussing  lens.  Higher  -creen 
illumination  than  is  ordinarily  obtained  re- 
sults, as  the  separate  lenses  may  be  made 
of  larger  diameter  than  is  customary. 
Another  British  two-color  subtractive  pro- 
cess utilizes  the  principle  of  cementing  in 
register  two  separate  and  complementary 
images  on  two  film  bands.  Since  the  nu 
are  then  cemented  together  face-to-face,  no 
emulsion  surface  is  exposed  to  the  wear  of 
the  projector. 

For  color  films  made  by  stenciling  dye 
solutions  on  black  and  white  positive  prints, 
the  stencils  are  cut  by  hand  with  an  electric- 
ally operated  needle  cutter.  Usually  six 
stencils  are  necessary  for  each  copy,  and  the 
most  expert  workers  can  only  cut  three  feet 
of  stencil  per  hour.  After  cutting,  the  gela- 
tin is  removed  from  the  stencil  by  means  of 
a  solution  of  sodium  hypochlorite.  A  special 
coloring  machine  is  employed  for  placing 
the  dye  on  the  film. 

Low  cost  of  production  is  claimed  tor  a 
European  development  known  as  the  "poly- 
chromide"  process,  a  four  color  -ubtract.ive 
system  involving  the  use  of  double  coated 
lilm  stock.  Red,  yellow,  green,  and  blue- 
v  inlet   dyes  are  employed.     In  the  Daponte 

method  of  producing  color  motion  pictures 
a  split  beam  camera  with  two  len-e-  i-  used 
lor  taking  the  picture  and  a  two  color  ad- 
ditive  process  eniplov*ed. 

A  German  writer  remark-  that  the  -uc- 
cessful  effects  achieved  by  the  two-color  ad- 
dune  motion  pictures  cannot  be  accounted 
tor  solely  on   the  basis  of  physics,  hut   are 

believed     to    be    largely    due    to    phy-io|o'_riraI 

and  subjective  effects  in  the  observer.  This 
is  also  believed  to  he  true  m  the  two-color 
subtractive  process. 

i  ( 'ontinued  on  page  1126) 


March     6,     1926 


1125 


MASSIVE! 


"That's   PEERLESS   Construction" 


The  Super  Reflector  Arc  Lamp" 


u 


B 


UILT  Oversize"  is  a  Peerless  quality  over  and  over,  the  very 
lamp  bed  is  made  exceptionally  heavy  as  are  carbon  clamps, 
reflector  holder,  carbon  saddles  and  main  carbon  feed  screw; 
Peerless  Reflector  Arc  Lamps  are  made  to  give  enduring  service  with 
NO  up-keep  costs,  and  their  ability  to  do  this  is  proven  by  the  fact  that 
there  are  more  Peerless  Lamps  in  service  than  the  total  of  all  other 
makes  combined. 

Peerless  Equipment  take  "uncertainty  of  results"  OUT  of  reflector 
arc  lamp  installations  and  their  superiority  in  performance,  operating 
satisfaction  and  volume  of  screen  illumination  is  evidenced  by  Peerless 
Reflector  Arc  Lamps  being  chosen  as  standard  equipment  by  the  largest 
theatre  circuits  and  most  prominent  theatres  in  the  country. 

To  obtain  Peerless  advantages,  Peerless  Reflector  Arc  Lamps  must  be 
used,  there  is  no  substitute,  and  in  your  consideration  of  Reflector  Arc 
Lamp  Equipment  remember,  "Peerless  Performance  is  a  matter  of 
record"  and  not  printed  promises,  so — 

WHY  EXPERIMENT? 


"UNBREAKABLE  CONDENSERS" 


"FULL  FLOATING  REFLECTOR  HOLDER" 


PASSED  AND  APPROVED  BY  THE  UNDERWRITERS'  LABORATORIES  OF  THE 
NATIONAL  BOARD  OF  FIRE  UNDERWRITERS 


Write    For  Your  Copy    of 
Our  New    Catalog 


Mf'd   by 

J.  E.  McAuley  Mfg.  Company 

552-54  W.  Adams  St.,      Chicago,  111. 


1126 


Motion     Picture     News 


Resume  of  Progress 
During  1925 


'  ontinued  from  page  1124) 

A   news  note  indicates  that  roll  film  and 
film  pack  coated   with   a   three-color  s< 
and     suitable    for    color    photography    will 
soon  be  available  on   the  market. 

It  is  also  reported  that  Agfa  motion 
picture  film  having  the  same  emulsion  as 
screen  plates  for  color  pictures  will  shortly 
be  placed  on  the  market. 

Interesting  features  of  color  photograph \ 
patents  arc  discussed   in  our  Transaction-. 

General 

A  recently  expressed  English  opinion  of 
the  ideal  motion  picture  film  is  that  it 
should  be  a  so-called  speaking  iilm,  free 
from  rain  and  dicker  effects,  in  natural 
colors  and  projected  stereoscopically.  It  is 
predicted  that  the  perfection  of  a  continu- 
ous projector  will  eliminate  the  flicker 
effects,  and  il  is  expected  that  the  other 
developments  under  way  will  bring  this 
ideal  motion  picture  into  use  before  the 
Utopias   are   reached   in   other   fields. 

An  effort  has  been  made  in  England  to 
form  a  technical  society  for  projectionists. 
The  aims  of  the  technical  society  are  radi- 
cally different  from  those  of  the  projection- 
ists' trade  unions,  so  that  their  activities 
should  not  overlap  with  resulting  delay  in 
the  formation  of  the  new  society. 

Although  it  is  stated  that  the  details  in 
part  are  being  held  as  military  secrets,  it  is 
of  interest  to  learn  that  some  work  has  been 
done  with  the  photography  of  objects  con- 
cealed by  water  vapor  in  the  form  of 
natural  fogs  and  cloud  banks.  It  is  ex- 
pected that  the  present  developments  will  be 
perfected  to  a  greal  extent.  The  results  de- 
pend principally  on  the  use  of  photographic 
emulsion-  sensitive  to  radiation  outside  of 
the  visible  spectrum. 

The  observation  of  motion  as  dependent 
on  the  functioning  of  the  human  eye  and 
its  application  to  the  motion  picture  prob- 
lems have  been  studied  by  a  German  writer. 

As  a  convenience  for  the  patrons  an 
electrically  lighted  indicator  is  proposed  to 
show  the  number  of  reels  in  the  show  and 
the  particular  one  showing  at  the  time.  This 
indicator  is  mounted  over  the  ticket  window7. 

The  series  of  articles  on  light  projection, 
to  which  attention  was  called  in  last  year's 
report,  have  been  continued  during  the  pasl 
year  and  are  well  worth  reading  by  all  in- 
terested  in  light  projection. 

The  City  Hi  Cleveland  is  considering  a 
plan  for  the  establishment  of  motion  picture 
centers  for  children  to  provide  wholesome 
entertainment  for  children  at  nominal  rate-. 
The  performances  would  be  given  on  Satur- 
day afternoon.     Another  plan  is  to  operate 

motion  picture-  dunii'j  the  noonday  pro- 
gram in  high  schools  for  children  who  can- 
not p>  home  to  lunch.  It  is  suggested  thai 
an  admission  charge  of  2  cents  be  asked  for 
these  programs. 

Proper  shielding  of  the  cooling  plate  and 
lighl  source  arc  recommended  as  necessary 
to  the  preservation  of  the  eyesighi  of  the 
protectionist. 

Although  America  lead-  the  world,  Ger- 
many lead-  other  European  countries  in  the 
production    of   new    pictures. 


Illuminants 

Progress  with  arc  lamps  has  largely  taken 
the  form  of  perfection  of  mechanical  detail 
on  existing  equipments  rather  than  of  modi- 
fication in  the  principles  of  design  or  opera- 
tion. For  very  large  theatres  a  high  in- 
tensity arc  lamp  of  English  manufacture 
employs  specially  cored  carbons,  but  un- 
like the  American  lamps  the  positive  carbon 
is  not  rotated.  Even  crater-burning  is  con- 
trolled by  an  adjustable  system  of  lamp- 
house  ventilation. 

The  use  of  the  incandescent  lamp  as  a 
light  source  is  discussed  in  considerable  de- 
tail by  a  German  writer,  with  data  on  pro- 
jection lamps  and  the  efficiencies  of  differ- 
ent projecting  systems  and  condensing 
lenses.  Apparatus  for  both  still  and  motion 
pictures  is  discussed. 

A  detailed  description  of  the  manufacture 
of  tungsten  filament  lamps  for  motion  pic- 
ture projection  presented  at  the  Schenec- 
tady meeting  includes  some  of  the  manufac- 
turing  variables  affecting  lamp  performance. 

Laboratory  Practice  and  Apparatus 

In  a  device  for  periodically  washing  or 
changing  the  water  in  a  film  washing  tank, 
a  syphon  is  used  which  is  automatically 
started  and  broken  at  proper  intervals  by  a 
venturi  constriction  on  the  feed  water  line. 
The  action  of  the  constriction  is  regulated 
by  the  rise  and  fall  of  water  level  in  rela- 
tion to  an  inverted  bell  which  forms  its  air 
intake. 

Iron  toning  is  suggested  for  a  hard  nega- 
tive to  make  it  yield  softer  results. 

A  motion  picture  camera  can  be  used  as 
a  printer  by  the  removal  of  the  lens  and 
making  a  light  tight  connection  from  the 
opening  to  a  lamp-house.  An  auxiliary  film 
magazine  is  used  for  the  negative  film,  and 
the  positive  is  threaded  in  the  camera 
through  the  regular  feed  magazine.  Both 
films  are  in  contact  in  the  gate  and  are  al- 
lowed to  run  into  an  extra  box  under  the 
camera. 

A  new  desensitizer  known  as  "Pinakryptol 
Green  Th.."  has  been  found  which,  although 
it  is  a  derivative  of  pinakryptol  green,  is 
Hi  times  as  powerful  when  used  in  the  same 
concentration.     One  gram   dissolved    in  10U 


liters  of  water  desensitizes  so  thoroughly 
thai  a  plate  may  be  developed  in  bright 
yellow  light. 

Among  the  new  equipments  introduced  in 
France  is  a  semi-automatic  electrically  actu- 
ated step  printer.  Notches  in  the  edge  of 
the  negative  actuate  the  light  change,  and 
the  particular  exposure  is  controlled  by  a 
punched  paper  tape  resembling  a  piano 
player  record.  A  sampling  machine  for 
negatives  makes  at  one  exposure  frames 
varying  in  intensity  to  correspond  with 
densities  produced  by  the  printer,  and  a 
new  title  making  outfit  with  an  hourly 
capacity  of  three  thousand  feet  uses  trans- 
parencies with  black  print  for  titles. 

Data  covering  investigations  of  photo- 
graphic developers  and  an  improved  sector 
wheel  for  Hurter  and  Driffield  sensitometry 
appeared  in  our  Transactions. 

(To  be  concluded  next  week) 


Majestic  at  Rochester  Opens 
February    15th 

Morris  Zimmerman  and  Julius  Weiner 
will  open  their  new  Majestic  theatre  in 
Rochester  about  February  15.  This  com- 
munity house,  is  located  at  420  Jefferson 
avenue.  It  will  have  a  seating  capacitv  of 
800.  Al  Becker  of  the  Becker  Theatre  Sup- 
ply company  of  Buffalo  has  installed  two 
Powers  6-B  machine-  with  Peerless  low  in- 
tensity lamps,  a  Hertner  Transverter  and 
other  up-to-date  equipment. 


Front    elevation    of    Warner    Bros.' 


Hollywood    theatre     for     which      ground 
operations    about     to    start. 


has     been     broken      with     building 


March     6 ,     19  2  6 


1127 


Olympia  at  New  Haven  to  be 
Thoroughly  Renovated 

Thorough  interior  renovations,  including 
the  installation  of  a  hydraulic  pil  lift, 
credited  as  being  the  first  equipment  of  its 
type  to  be  added  to  any  motion  picture 
house  throughout  the  state,  have  been 
started  at  the  Olympia  theatre,  140  Temple 
street.  New  Haven,  Conn.,  recognized  as  one 
of  the  leading  and  most  modern  film  houses 
throughout  the  southern  part  of  New  Eng- 
land. The  renovations,  which  are  expected 
to  occupy  five  or  six  weeks,  will  be  car- 
ried on,  according  to  present  plans,  without 
interruption  of  regular  programs.  A  shift 
of  workmen  will  be  occupied  from  6  in  the 
morning  until  time  for  the  opening  program 
of  the  day,  while  another  shift  will  work 
from  the  last  curtain  until  G  in  the  morn- 
ing. 

Interior  of  the  house  is  being  completely 
redecorated  and  recarpeted  while  new  drap- 
eries are  being  hung  throughout  the  house. 
All  rubber  matting  and  carpets  in  the  main 
auditorium  in  the  balcony  will  be  replaced 
by  soft  thick  carpeting.  Seating  accomo- 
dations will  also  be  given  thorough  atten- 
tion, with  expectations  considerable  of  this 
•equipment  will  be  replaced. 

Installation  of  the  hydraulic  pit  lift  for 
the  orchestra  is  considered  one  of  the 
most  important  of  the  changes.  While 
arrangements  of  the  Olympia  have  always 
been  regarded  as  almost  a  model,  in  regard 
to  there  being  an  unobstructed  view  of  the 
stage  from  all  parts  of  the  house,  it  is  con- 
sidered the  arrangements  whereby  the 
orchestra  may  be  raised  to  floor  level  or 
dropped  before  range  of  stage  view  will  be 
A  notable  improvement.  The  Olympia, 
since  its  opening  some  years  ago,  has  been 
a  favorite  motion  picture  house  for  Yale 
students  and  faculty,  as  well  as  the  better 
patronage  of  the  city. 


Another  First  Run  House  for  New  Haven; 
Other  New  England  Projects 


Allen    Leases    Amherst   At 
Montreal,  Canada 

The  fine  new  Amherst  Theatre,  Amherst 
and  St.  Catherine  Street  East,  Montreal, 
threw  open  its  doors  Sunday,  February  7, 
with  a  combination  programme  of  pictures 
and  vaudeville.  The  theatre,  which  has  1,800 
seats,  was  erected  by  the  George  Rebinovitch 
Investment  Corp.  and  it  has  been  leased 
for  a  long  term  of  years  by  H.  Allen,  one  of 
the  members  of  the  well-known  Allen  family 
of  Toronto  who  formerly  headed  the  circuit 
of  Allen  Theatres  across  Canada.  The  new 
Amherst  has  an  orchestra  of  12  musicians 
under  the  direction  of  Enrico  Del  Greco. 
"Under  the  policy  of  the  Amherst,  the  after- 
noon adult  admission  fee  is  20  cents  while 
at  night  all  seats  are  40  cents,  tax  included. 

In  the  opening  of  the  Montreal  Amherst, 
a  comeback  on  the  part  of  the  Allen  int- 
erest-  in   Canada  is   indicated. 


Another    Suburban    Theatre 
for  Kansas  City 

<  onstruetion  will  begin  on  a  1,000-seat 
suburban  house  at  Twenty-seventh  street  and 
Troo>t.  The  owner  will  be  A.  Baier,  who 
bas  retained  Boiler  Brothers  of  Kansas  City 
as  architects.  The  complete  cost  of  the 
bouse  has  not  yet  been  determined,  but  the 
theatre  will  have  a  glass  inclosed  smoking 
room,  a  "cry  room"  similarly  constructed, 
a  maid  being  in  charge.  The  house  will  be 
•designed  of  brick. 


VIEW  HAVEX  will  soon  have  another 
-L^  first  run  house  the  new  Roger  Sherman 
Theatre  is  rapidly  nearing  completion  and 
will  shortly  be  opened.  It  is  one  of  the 
largest  of  the  New  Haven  theatres  and  is 
finished  with  unusual  care  of  its  appoint- 
ments and  equipment.  Arthur  Friend  will 
be  in  charge  of  the  house. 

The  new  Needham  Theatre,  a  $250,000 
structure  at  Needham,  Mass,  was  formally 
opened  Feb.  11  with  a  special  program  in- 
cluding addresses  by  Lieut.  Gov.  Frank  G. 
Allen.  Senator  Samuel  G.  Wragg;  Mrs. 
Leslie  B.   Cutler,  chairman  of  the  Needham 


Exterior   of   the   Palace   theatre,    Gary.    Ind.      Note  the 

size    of    the     business    block    that     this     house    is    the 

main  feature. 


selectmen  and  George  A.  Schaefer,  general 
manager  at  Boston  for  Paramount  Pictures. 
There  was  an  organ  recital  on  the  Robert 
.Mori, m  organ  by  Miss  Mabel  P.  Friswell 
of  the  Knickerbocker  Club. 

Middletown,  Conn,  is  soon  to  open  a  new 
theatre.  Harry  Browing,  formerly  manager 
of  the  Olympia  at  New  Haven,  is  to  operate 
the  house  and  expects  to  have  construction 
completed  so  as  to  open  early  in  March.  The 
new  theatre  has  a  seating  capacity  of  about 
1,400. 

Arthur  Friend's  new  theatre,  the  Garde, 
at  New  London,  Conn,  is  under  construction 
and  is  about  half  completed.  It  is  probable 
that  it  will  be  opened  late  in  the  spring.  The 
theatre  will  have  a  seating  capacity  of  about 
1,500  and  will  be  a  first  run  house. 

The  Colonial  Theatres,  Inc.  have  starlet! 
the  erection  of  a  new  theatre  in  Bristol, 
R.  I.  Lockwood  &  Peters  are  the  owners. 

Winsted,  Conn,  is  soon  to  have  two  new 
theatres.  Manager  Penora  of  the  Winsted 
Opera  House  is  erecting  one  of  the  new 
playhouses  and  Mr.  Davidson  of  Williman- 
tic,  Conn,  is  erecting  the  other. 

Mrs.  Mary  Vuono  has  started  the  con- 
st ruction  of  a  new  theatre  in  Stamford 
which  will  be  opened  late  in  the  spring. 
Mrs.  Vuono  now  operates  the  Strand  The- 
atre in  Stamford. 


Fabians'  New  Ritz  At  Elizabeth,  N.   J. 
Scheduled  for  Mar.  8th  Opening 


Fabian's  new  Ritz  Theatre,  now  being 
erected  on  the  site  of  the  old  Proctor  build- 
ing. Elizabeth,  X.  J.,  is  rapidly  nearing  com- 
pletion after  six  months  of  concentration 
and  activity  by  an  army  of  200  skilled 
workmen.  If  present  plans  materialize  and 
no  unlooked  for  obstructions  encountered, 
the  theatre  will  lie  thrown  open  to  the  pub- 
lic March  8. 

Not  a  trace  or  mark  of  identification 
remains  of  the  once  popular  playhouse 
known  to  the  public  of  Elizabeth  as  "Proc- 
tor's." 

The  Ritz  Theatre,  when  completed,  will 
have  a  seating  capacity  of  3,000  anil  the 
seats  are  so  arranged  that  none  are  too 
far  from  the  stage 

The  theatre  will  boast  of  one  of  the 
largest  lobbies  in  the  East,  even  compar- 
ing favoi'ably  with  the  Capitol  Theatre  of 
New  York.  The  floor  will  be  entirely  of 
terrazzo  marble,  complicated  in  its  pattern 
but  delicate  in  its  coloring.  Other  features 
of    the    new    theatre    are  —  a    stage    large 


enough  to  produce  grand  opera ;  a  four 
stor3  structure  of  sixteen  dressing  rooms 
equipped  with  every  known  and  modern 
convenience  for  the  comfort  of  stage-folk: 
a  crystal  and  wrought  iron  chandelier 
weighing  a  ton;  bronze  doors,  marble  stair- 
cases, panelled  damask  side  walls:  a  lux- 
urious lounge  forming  part  of  the  marble 
wainscot  foyer;  and  lavishly  furnished  re- 
tiring rooms  for  men  and  women  leading 
of!'    from    the   mezzanine   floor. 


The 

DUPLEX  SPECIAL  NO.  2 

1    Patching    Block $14.00 

1    Reel     Rewinder 9.50 

1    Reel     Holder 3.00 

1    8  oz.   Film  Cement.  ...       1.00 
for 

$22.00 

F.   O.   B.  Factory 
DUPLEX    MOTION    PICTURE    INDUSTRIES,    INC. 
Dept.    N  LONG    ISLAND    CITY.    N.    Y. 


Pottstown       Theatres       Inc. 
Open   New  House 

Pottstown  Theatres,  Inc.  have  opened  a 
new  L200-seat  house,  representing  an  invest- 
ment of  practically  a  quarter  of  a  million 
dollars,  which  is  one  of  the  most  up-to-date 
theatres  in  Eastern  Pennsylvania.  The  open- 
ing was  attended  by  practically  the  entire 
film  fraternity  from  Philadelphia.  George 
Klien,  general  manager  of  the  Bennethum 
interests,  will  have  charge  of  this  theatre, 
while  Luke  Gring,  Pottstown  representative 
for  Bennethum  Theatres,  will  act  a-  resi 
dent  manager  in  addition  to  supervising  the 
llip|)  and  the  Opera  House  in  Pottstown 
and    the    Lyric    in    Bovertown. 


Cicero,    111.,    To   Have  New 
$600,000  Theatre 

R.  Levine  &  Company  lias  awarded  con- 
tract- on  their  new  $600,000  theatre,  store 
ami  apartment  building  at  Cicero,  111.  The 
building  will  be  three  story  and  basement. 
131   by   Kid    feet    and   occupies  a   site   at    25th 

and  53rd  avenue. 


1128 


.1/  o  t  i  o  n     Picture     N  e  \  s 


in  Your  Sign 

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CURTAIN  MACHINES 


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E.  J.VAllen  Electrical  Co. 

AKRON,      OHIQ. 


Three     New     Theatres     for 
San  Diego,  Cal. 

The  Hush  Theatres,  of  which  G.  A.  and 
K.  C.  Bush  are  the  owners,  have  taken  out 
a  building  permit  tor  the  erection  of  a 
$100,000.00  motion  picture  theatre  on  Park 
boulevard.  It  will  be  known  as  the  Bush 
Egyptian  theatre,  and  it  is  planned  to  rush 
the  construction  as  rapidly  as  possible. 

G.  A.  and  K.  C.  Bush,  owning  four  the- 
atres  in  and  around  San  Diego,  have  pur- 
chased a  quarter  block  at  Falcon  and  Wash- 
ington streets,  in  the  Mission  Hills  section 
of  the  ■  n.\  and  will  erect  a  motion  picture 
theatre  as  soon  as  they  have  completed  the 
film  house  they  now  have  under  construc- 
tion on  Park  boulevard.  The  proposed  new 
theatre  will  be  of  Spanish  design  and  will 
cost  about  $125,000.00. 

Louis  Si ui/,  now  managing  the  Palace 
theatre  in  San  Diego  and  the  new  Granada 
theatre  in  La  Jolla,  a  suburb,  will  operate 
and  manage  a  new  motion  picture  house 
now  nearing  completion  in  Chula  Vista,  to 
the  south  of  San  Diego.  The  new  house  will 
have  a  capacity  of  500,  with  a  loge  section 
of  100  seats.  The  stage  will  be  large  enough 
and  sufficiently  equipped  to  permit  its  use 
for  vaudeville  and  road  shows.  A  pipe  organ 
will  be  installed. 


Strand    at    Gettysburg,     Pa. 
Reopened    Feb.    1 

The  week  of  February  1  to  6  was  se1 
aside  as  "grand  opening  week"  for  the  newly 
remodeled  and  refurnished  Strand  motion 
picture  theatre  in  Gettysburg,  Pa.  The 
owner  of  the  house  is  Harry  J.  Troxell, 
the  present  treasurer  of  Adams  county. 
The  rear  wall  of  the  theatre  was  moved 
to  make  room  for  a  35-foot  extension.  The 
house  has  been  refurnished  and  redecorated 
throughout  and  a  Man-  &  Colton  organ,  em- 
bodying all  the  features  of  a  symphony  or- 
chestra, has  been  installed. 


Campus    Theatre.    Berkeley, 
Cal.   Holds  Opening 

With  the  principal  officials  of  the  Golden 
State  Theatre  and  Realty  Corporation,  Eon. 
Frank  1).  Stringham,  mayor  of  Berkeley, 
representative-  of  the  State  of  California 
Industrial  Commission  and  other  notables, 
the  Campus  Theatre  opened  Wednesday, 
January  20th. 

The  theatre  is  of  the  Moorish  caste  and 
true  high-class  design.  It  is  elaborately 
decorated    by    Robert    E.    Power    Studios. 


Probably  it  is  suprior  in  point  of  harmo- 
nious design  to  any  theatre  decoration  this 
well -known  concern  has  completed  in  the 
bay  district.  The  house  is  equipped  with  a 
complete  stage  outlit  of  the  Arpo  Counter- 
weight System  installed  by  the  Armstrong- 
Power  Studios,  who  also  supplied  the  front 
curtain  and  the  grand  drapes,  which  are 
rich  in  color  scheme  and  material. 

The  policy  of  the  house  will  be  daily 
performances  from  1  to  11  p.  m.,  motion 
pictures  and  special   . 


Two  New   Theatre  Projects 
for  Chicago.  111. 

Edward  I.  Bloom,  owner  of  the  Jackson 
Park  Theatre,  is  president  of  the  South 
Shore  Theatre  Building  Corporation,  which, 
it  is  reported  will  erect  a  lour  story  com- 
mercial and  theatre  building  in  the  block 
bounded  by  Saginaw,  75th,  Exchange  and 
76th  Street-.  Architect  '/..  Fro]  Smith  is 
preparing  plans  for  the  structure  which  will 
include  besides  the  theatre,  fourteen  stores 
and  ninety-one  kitchenette  apartments  of 
one,  two  and  three  rooms. 

The  University  Theatre  Company,  in 
which  Ralph  Obenchain  and  Clyde  Klliot 
are  interested,  have  leased  a  site  on  the 
west  side  of  Sherman  Avenue,  north  of 
Church  Street,  for  ninety-seven  years  and 
will  erect  the  University  Theatre,  designed 
by  J.  E.  O.  Pridmore,  at  this  location.  It 
was  originally  planned  to  erect  the  theatre 
mi  another  site. 


Strand    at    Gettysburg.     Pa. 
Installs  New  Organ 

The  new  Marr  &  Colton  organ  recently 
installed  in  the  Strand  motion  picture  the- 
atre, Gettysburg,  Pa.,  was  used  for  the  first 
time  at  special  dedicatory  exercises  on  the 
evening  of  January  16.  Professor  Shultzr 
who  supervised  the  installation  of  the  organ, 
gave  a  recital  on  the  instrument. 


Gold     Seal     Ticket    Awards 
Mid-West  Contract 

Myer  S.  Boog,  general  manager  of  the 
Theatre  Equipment  Company,  reports  that 
he  has  closed  with  Gold  Seal  Ticket  Com- 
pany for  the  territory  in  Illinois.  Indiana 
and  Wisconsin,  formerly  represented 
directly  by  the  Gold  Seal."  The  Theatre 
Equipment  Company  has  recently  moved  its 
headquarters  to  larger  offices  at  1410-11 
Blum   Building,   624    S.    Michigan. 


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1129 


l!lilllllllllllllllllllll!lllli;i!lllll!lll!lllllll!i:illllllM 

|  FEATURE   RELEASE  CHART  j 

Productions  are  Listed  Alphabetically  and  by  Months  in  which  Released  in  order  that  the  Exhibitor  may 
have  a  short-cut  toward  such  information  as  he  may  need.     Short  subject  and  comedy  release,  as  well  as 
information  on  pictures  that  are  coming,  will  be  found  on  succeeding  pages.     (S.  R.  indicates  State  Right 
jj  release. ) 

Refer  to  THE  MOTION  PICTURE  NEWS  BOOKING  GUIDE  for  Productions  Listed  Prior  to  September 

IlllllfllllilllllllllllllllllllllillllllllllllllllllllllllllllM 


SEPTEMBER 

Feature  Star  Distributed  by        Length     Reviewed 

Amazing  Quest,  The Henry  Edwards Cranfield  &  Clarke  ..5500  feet 

As  No  Man  Has  Loved ...  Special  Cast Fox 7929  feet.  .Feb.  28 

Battler,  The Kenneth  McDonald . .  .Bud  Barsky  (S.  R.) . . 5000  feet 

Below  The  Line Rin-Tin-Tin  (dog) Warner  Brothers 6001  feet . .  Oct.   31 

Big  Pal William  Russell Ginsberg  Dist 4543  feet .  .  Oct.   24 

Black  Cyclone Rex  (horse) Pathe 5058  f eet .  .  May  30 

Business  of  Love Pitts-Horton Astor  Dist.  (S.  R.) . . .  6008  feet . .  Dec.  19 

California  Straight  Ahead  .Reginald  Denny Universal 7238  f  eet ..  Sept.  1 2 

Coast  of  Folly Gloria  Swanson Paramount 6840  feet.  .Sept.  12 

Coming  of  Amos Rod  La  Rocque Prod.  Dist.  Corp 5677  feet .  . Sept.  19 

Cyclone  Cavalier Reed  Howes Rayart  (S.  R.) 4928  feet .  .  Sept.  26 

Dark  Angel,  The R.  Colman-V.  Banky.. First  National 7311  feet.  .Sept.  26 

Don  6,  Son  of  Zorro Douglas  Fairbanks United  Artists 10264  feet .  June  27 

Free  to  Love C.  Bow-D.  Keith B.P.Schulberg(S.R.) .  4825  f eet . .  Jan.     2 

Freshman,  The Harold  Lloyd Pathe 6883  feet.  .July  25 

Galloping  Jinx Buddy  Roosevelt Artclass  Pict 4488  feet 

Great  Sensation,  The W.  Fairbanks-P.  Garon. Columbia  (S.  R.) 4560  f  eet .  .  Sept.  26 

Havoc Special  Cast Fox 9200  feet.  .Aug.  29 

High  and  Handsome "  Lefty  "  Flynn F.  B.  O 5669  feet.  .Feb.   20 

His  Majesty  Bunker  Bean.M.  Moore-Devore Warner 7149  feet.  .Sept.  26 

His  Master's  Voice Thunder  (dog) Lumas  Film 5700  feet.  .Nov.  14 

If  Marriage  Fails J.  Logan-C.  Brook F.  B.  O 6006  feet.  .May  23 

Kentucky  Pride Special  Cast Fox 6652  feet.  .Sept.  19 

Knockout  Kid,  The Jack  Perrin Rayart  Pict.  Corp. 

(S.  R.) 4901  feet.  .  Jan.     9 

Let's  Go  Gallagher Tom  Tyler Film  Book.  Offices. ..  5182  feet ..  Oct.     3 

Live  Wire,  The Johnny  Hines First  National 7000  feet.  .Sept.  12 

Lost  World,  The Special  Cast First  National 9700  f  eet .  .  Feb.  21 

Man  of  Nerve Bob  Custer F.  B.  O 4452  feet.  .Nov.  28 

Man  Who  Found  Himself. Thomas  Meighan Paramount 7168  feet.  .Sept.    5 

Mystic,  The Pringle-Earle M-G-M 6239  feet.  .Sept.  12 

Never    the    Twain    Shall 

Meet Stewart-Lytell Metro-Goldwyn 8143  feet .  .  Aug.     8 

New  Champion,  The Wm.  Fairbanks Columbia  Pict.  (S.R.)  4547  feet.  .Dec.  19 

Not  So  Long  Ago Betty  Bronson Paramount 6849  feet.  .Aug.     8 

Once  In  a  Lifetime Richard  Holt Gerson  Pict.  (S.R.).. 5000  feet.  .Dec.     5 

Outlaw's  Daughter,  The .  .  Josie  Sedgwick Universal 4375  feet . .  Dec.   19 

Parisian  Nights E.     Hammerstein  -  L. 

Tellegen F.  B.  0 6278  feet.  .June  20 

Part  Time  Wife Alice  Calhoun Lumas  Film  (S.  R.)    .  6100  feet .  .  Dec.     5 

Plastic  Age,  The Special  Cast B.  P.  Schulberg  (S.R.)6848  feet . .  Oct.    10 

Pretty  Ladies Zazu  Pitts Metro-Goldwyn 5828  feet .  .  July   25 

Primrose  Path,  The Bow-MacDonald Arrow 5475  feet.  .Oct.   31 

Ridin'  the  Wind Fred  Thomson Film  Book.  Offices..  .5014  feet.   Oct.   24 

Scandal  Street Kennedy-Welch Arrow 6923  feet.  .Nov.  14 

Sealed  Lips Revier-Landis Columbia  Pict.  (S.R.)  5770  feet.  .Nov.    7 

Seven  Days Lillian  Rich Prod.  Dist.  Corp 6974  feet .  .  Sept.  12 

Shore  Leave Barthelmess-Mackaill.First  National 6856  f eet .  .  Aug.  29 

Siege Virginia  Valli Universal 6424  feet .  .  June  20 

Son  of  His  Father,  A Special  Cast Paramount 6925  feet .  .  Sept.  19 

Souls  for  Sables Windsor-O'Brien Tiffany  (S.  R.) 7000  feet.  .Sept.  12 

Speed  Madness Frank  Merrill Hercules  Film 4579  feet 

Spook  Ranch Hoot  Gibson Universal 5247  f eet .  .  May     2 

Steppin'  Out Sterling-Revier Columbia 5267  f  eet .  .  Dec.  19 

Sun  Up Special  Cast Metro-Goldwyn 5906  f  eet . .  Aug.  29 

Tearing  Loose Wally  Wales Weiss  Bros.  (S.  R.)..5O60  feet.  .June  13 

Teaser,  The Laura  La  Plante Universal 6967  feet .  .  May  30 

Three  Wise  Crooks Evelyn  Brent Film  Book.  Offices..  .6074  feet.  .Oct.   24 

Timber  Wolf,  The Buck  Jones Fox 4869  feet.  .Sept.  26 

Trouble  With  Wives,  The.Vidor-T.  Moore Paramount 6489  feet.   Aug.  11 

Wall  Street  Whiz,  The . .  .  Richard  Talmadge ....  Film  Book.  Offices. .  .5452  feet .  .  Nov.    7 

What  Fools  Men Stone-Mason First  National 7349  feet .  .  Oct.   10 

Wheel,  The Special  Cast Fox 7325  feet.  .Aug.     2 

White  Outlaw,  The Jack  Hoxie Universal 4830  feet.  .June  27 

Wild  Horse  Mesa Special  Cast Paramount 7221  feet.  .Aug.  22 

Wild,  Wild  Susan Bebe  Daniels Paramount 5774  feet.  .Aug.  15 

With  This  Ring Mills-Tellegen B.  P.  Schulberg 5333  feet .  .  Oct.     3 


Feature  Star  Distributed  by       Length     Reviewed 

Midshipman,  The Ramon  Novarro Metro-Goldwyn 7498  feet     Oct.   24 

New  Brooms Hamilton-Love Paramount 5443  feet .  .  Oct.   24 

No  Man's  Law Bob  Custer F.  B.  O 4042  feet . .  Nov.  21 

One  of  the  Bravest Ralph  Lewis Lumas  Film  (S.R.) . . .  5679  f eet .  .  Dec.     5 

Other  Woman's  Story ....  Calhoun-Frazer B.  P.  Schulberg 6080  feet     Nov.     7 

Pace  That  Thrills,  The . . .  .Ben  Lyon First  National 691 1  feet .  .  Oct.   29 

Peacock  Feathers Logan-Landis Universal 6802  feet .  .  Aug.  26 

Pony  Express,  The Betty  Compson Paramount 980 1  f eet .  .  Sept.  26 

Prairie  Pirate,  The Harry  Carey Prod.  Dist.  Corp 4603  feet .  .  Sept.  2 1 

Pride  of  the  Force,  The..  .Tom  Santschi Rayart 5139  feet.  .Nov.  2 J 

Red  Hot  Tires Monte  Blue Warner  Bros 6447  feet .  .  Oct.   31 

Regular  Fellow,  A Raymond  Griffith Paramount 5027  feet .  .  Oct.   17 

Seven  Keys  to  Baldpate.  .Douglas  MacLean. . .  .Paramount 6648  feet.  .Nov.     7 

Storm  Breaker,  The House  Peters Universal 6093  feet .  .  Sept.  26 

Substitute  Wife,  The Jan«  Novak Arrow 5994  feet .  .  Nov.    7 

Thunder  Mountain Special  Cast Fox 7537  feet .  .  Oct.   10 

Tower  of  Lies Chaney-Shearer Metro-Goldwyn 6849  feet . .  Oct.   19 

Wandering  Fires Constance  Bennett .  .  .  Arrow 6600  feet .  .  Oct.   1 7 

Wandering  Footsteps Taylor- Washburn .  .  .  .Ginsberg  Dist.  Corp. 5060  feet.  .Nov.  21 

Why  Women  Love Blanche  Sweet First  National 6750  feet .  .  Oct.   31 

Win,  Lose  or  Draw Leo  Maloney Clarion  Photoplays.  .4988  feet 

Winding  Stair,  The Special  Cast Fox 6107  feet.  .Oct.    17 

Without  Mercy Vera  Reynolds Prod.  Dist.  Corp 6550  feet . .  Oct.   24 

NOVEMBER 


Feature                                 Star  Distributed  by 

Action  Galore Buddy  Roosevelt Artclass  Pict . 


.  .  Nov. 

14 

.  .  Nov. 

28 

..Nov. 

2! 

.  .Dec. 

12 

.  .  Nov. 

7 

.  .  Nov. 

28 

.  .Oct. 

10 

. June  24 
Dec.  5 
.Oqt.   31 


OCTOBER 


Feature 


Star 


Distributed  by         Length    Reviewed 


American  Pluck George  Walsh Chadwick 6000  feet .  .  July   1 1 

Beautiful  City R.  Barthelmess First  National 6460  feet . .  Nov.  1 4 

Bobbed  Hair Prevost-Harlan Warner  Brothers 7781  feet.  .Oct.   31 

Borrowed  Finery Louise  Lorraine Tiffany  (S.  R.) 6500  feet .  .  Dec.     5 

Bustin'  Through Jack  Hoxie Universal 4506  feet .  .  Oct.   24 

Cactus  Trails Jack  Perrin Madoc  Sales 4800  feet 

Circle,  The Eleanor  Boardman Metro-Goldwyn 5511  feet.  .Oct.   31 

Circus  Cyclone,  The Art  Acord Universal 4609  feet.  .Aug.  22 

Classified Corinne  Griffith First  National 6927  feet . .  Oct.    17 

Clothes  Make  the  Pirate. .  Errol-D.  Gish First  National 7000  feet   .  Nov.  14 

Compromise Irene  Rich Warner  Bros 6586  f  eet .  .  Nov.     7 

Desert  Demon,  The Buffalo  Bill,  Jr Artclass  Pict 5012  feet.  .Feb.  27 

Dollar  Down Ruth  Roland Truart  (S.  R.) 5860  feet.  .Aug.  29 

Everlasting  Whisper,  The.Tom  Mix Fox 561 1  feet .  .  Oct.   24 

Exchange  of  Wives,  An . . .  Special  Cast Metro-Goldwyn 6300  feet .  .  Oct.    17 

Fighting  Heart,  The Geo.  O'Brien Fox 7032  feet .  .  Oct.     3 

Golden  Princess,  The.  .  . . Bronson-Hamilton . . .  .Paramount 6395  feet.  .Sept.  19 

Heads  Up "Lefty"  Flynn F.  B.  O 5482  feet.  .Nov.  21 

Heartless  Husbands Gloria  Grey Madoc  Sales 5000  f  eet .  .  Dec.  26 

Hell's  Highroad Leatrice  Joy Prod.  Dist.  Corp 6084  feet .  .  Sept.    5 

Hurricane  Horseman,  TheWally  Wales Artclass  Pict 4440  feet 

In  Search  of  a  Hero Richard  Holt Gerson  Pictures 5000  feet.  .Feb.  13 

Iron  Horse,  The O'Brien-Bellamy Fox  Film  Corp.  .  .10424  feet. Sept.  13  '24 

Keeper  of  the  Bees,  The.  .Robert  Frazer F.  B.  O 6712  feet.  .Oct.   17 

Little  Annie  Rooney Mary  Pickf ord United  Artists 8850  feet .  .  Oct.   31 

Lorraine  of  the  Lions Kerry-Miller Universal 6753  f  eet .  .  Aug.  1 5 

Lovers  in  Quarantine Daniels-Ford Paramount 6570  feet.  .Oct.    24 

Luck  and  Sand Leo  Maloney Clarion  Photoplays . .  .5000  feet . .  Feb.  27 

Man  on  the  Box,  The ....  Sydney  Chaplin Warner  Bros 7282  feet .  .  Oct.   10 


Length      Reviewed 
.    .4659  feet. 

After  Marriage Margaret  Livingston .  .  Madoc  Sales 5500  feet . 

All  Around  Frying  Pan Fred  Thomson F.  B.  O 5519  feet. 

Ancient  Highway,  The Jack  Holt Paramount 6034  f eet . 

Best  Bad  Man,  The Tom  Mix Fox 4983  feet. 

Best  People,  The Special  Cast Paramount 5700  feet . 

Bright  Lights Ray-Starke Metro-Goldwyn 6260  feet . 

Calgary  Stampede,  The . . .  Hoot  Gibson Universal 5924  feet . . 

Call  of  Courage,  The Art  Acord Universal 4661  feet.  .Sept.  19 

Camille    of    the    Barbary 

Coast Busch-O.  Moore Assoc.  Exhib 5600  feet.  .Aug.     1 

Clash  of  the  Wolves Rin-Tin-Tin  (dog) Warner  Bros 6478  f eet .  .  Nov.  28 

Cobra Valentino Paramount 6895  feet.  .Nov.  21 

Daring  Days Josie  Sedgwick Universal 5  reels 

Durand  of  the  Bad  Lands .  Buck  Jones Fox 5844  feet .  .  Oct.   24 

Eagle,  The Rudolph  Valentino United  Artists 6756  feet .  .  Nov.  21 

East  Lynne Special  Cast Fox 8553  feet .  .  Oct.    1» 

Fif  ty-Fif  ty L.Barrymore-H.Hamp- 

ton Assoc.  Exhib 5561  feet 

Fight  to  a  Finish,  A Wm.  Fairbanks Columbia  (S.  R.) 4603  feet. 

Flower  of  Night Pola  Negri Paramount 6374  feet . 

Fool,  The Edmund  Lowe Fox 9488  feet.  .April  25 

Galloping  On Wally  Wales Artclass  Pictures ....  4292  feet . .  Feb.  27 

Go  West Buster  Keaton Metro-Goldwyn 6256  feet.  .Nov.     7 

His  Buddy's  Wife Glenn  Hunter Assoc.  Exhib 5600  feet .  .  July  25 

Home  Maker,  The Alice  Joyce Universal 7755  f eet .  .  Aug.     8 

Keep  Smiling Monty  Banks Assoc.  Exhib 5400  feet .  .  Aug.     1 

King  on  Main  St.,  The. . .  .  Adolphe  Menjou Paramount 6229  feet.  .Nov.     7 

Last  Edition,  The Ralph  Lewis Film  Book.  Offices . .  .6400  feet.  .  Oct.    17 

Lazybones Special  Cast Fox  Film 7236  feet.  .Oct.   31 

Lights  of  Old  Broadway .  .  Marion  Davies Metro-Goldwyn 6437  feet .  .  Nov.  14 

Manhattan  Madness Dempsey-Taylor Assoc.  Exhib 5500  feet .  .  July  25 

Merry  Widow Mae  Murray Metro-Goldwyn 10027  feet .  Sept.  12 

Midnight  Limited Glass-Hawley Rayart 5855  feet .  .  Jan.     2 

New  Commandment Sweet-Lyon First  National 6980  feet     Nov.  14 

Old  Clothes Jackie  Coogan Metro-Goldwyn 5915  feet.   Nov.  14 

Only  Thing,  The Special  Cast Metro-Goldwyn 5824  feet .   Dec.     5 

People  vs.  Nancy  Preston .  Bowers-De  La  Motte .  .Prod.  Dist.  Corp 6300  f eet .  .  Nov.    7 

Phantom  Express,  The.  .  .Special  Cast Ginsberg  Dist 4614  feet     Dec.  12 

Phantom  of  the  Opera. . . .  Lon  Chaney Universal 8464  feet . .  Sept.  19 

Ridin*  Streak,  The Bob  Custer Film  Book.  Offices... 4540  feet.   Dec.  12 

Road  to  Yesterday,  The.  .Joseph  Schildkraut.  .  .Prod.  Dist.  Corp 9980  feet.   Nov.  21 

Romance  Road Raymond  McKee Truart 5000  f eet .  .  Aug.     S 

Rose  of  the  World Special  Cast Warner  Bros 7506  feet.  .Nov.  21 

Saddle  Cyclone Buffalo  Bill  Jr Artclass  Pict 4728  feet 

Satan  in  Sables Lowell  Sherman Warner  Bros 7000  feet . .  Oct.   24 

Scarlet  Saint,  The Astor-Hughes First  National 6880  feet .  .  Nov.  21 

Seven  Sinners Marie  Prevost Warner  Bros 6286  feet .  .  Dec.  19 

Shadow  on  the  Wall Creighton  Hale Lumas  Film  (S.  R.) . . 5800  feet .  . Dec.   12 

Simon  the  Tester Rich-O'Brien Prod.  Dist.  Corp 5070  feet .  .  Oct.   24 

Some  Pun'kins Chas.  Ray Chadwick  (S.  R.) 6500  feet.  .Sept   19 

S.O.S.  Perils  of  the  Sea .  . Elaine  Hammerstein .  .Columbia  Pict 5118  feet .  . Dec.  26 

Sporting  Life Special  Cast Universal 6763  feet .  .  Sept  26 

Stage  Struck Gloria  Swanson Paramount 6691  feet . .  Nov.  28 

Stella  Dallas Bennett-Colman United  Artists 10157  feet. Nov.  28 

Tessie McAvoy-Agnew Arrow 6221  feet .  .  Oct.   24 

Thank  U Special  Cast Fox 6839  feet.  .Sept.  19 

Unchastened  Woman,  The  Theda  Bara Chadwick  (S.  R.) 6800  feet.  .Jan.     2 

Under  the  Rouge Tom  Moore   Assoc.  Exhib 6500  feet.. .  July  25 

Unguarded  Hour,  The.. .  .Sills-Kenyon First  National 6613  feet.  .Dec.     5 

Wedding  Song,  The Leatrice  Joy Prod.  Dist.  Com 7373  feet .  .  Nov.  28 

We  Moderns Colleen  Moore First  National 6609  feet . 

Where  Was  I? Reginald  Denny Universal 6630  feet . 

When  Husbands  Flirt ....  Dorothy  Revier Columbia 5625  feet . 

Wild  Girl Louise  Lorraine Truart  (S.R.) 5800  feet . 

Wyoming  Wild  Cat,  The   .  Tom  Tyler F.  B.  O 51 56  feet . 


.Dec.  5 
.Aug.  29 
.Dec.     5 

.Nov.  28 


DECEMBER 

Feature  Star  Distributed  by       Length     Reviewed 

Blind  Trail,  The Leo  Maloney Clarion  Photoplays .  .  4900  feet 

Blue  Blood George  Walsh Chadwick 5600  feet.  .Feb.   13 

Bluebird's  Seven  Wives.  .Lyon- Wilson-Sweet..  .First  National 7774  feet     Jan.     9 

Broadway  Lady Evelyn  Brent F.  B.  0 5500  feet   .  Dec.  12 

Counsel  for  the  Defense .  .Peters-Compson Assoc.  Exhib 6022  feet     Nov.  21 


1130 


.1/  o  tio  n     I'  i  c  t  u  r  c     A  e  w  s 


Feature  Star  Distributed  by        Length      R 

Cowboy  Musketeer,  The  .Tom  Tyler Film  Book.  Offices .  .  .  4500  feet   . 

Desert's  Price,  The Buck  Jones Fox 5709  feet .  . 

Don't S.  O'Neill-B.  Roach .  .  Metro-Goldwyn 6000  feet .  . 

Fate  of  a  Flirt Dorothy  Revier Columbia  Pict 5823  feet    . 

Golden  Strain,  The Special  Cast Fox 5989  feet   . 

Goose  Woman,  The Special  Cast Universal 7500  f eet .  . 

Great  Love,  The Dana- Agnew M-G-M 

Handsome  Brute,  The...W.  Fairbanks-Corbin.  Columbia  Pict.  (S.R.)  4779  feet.  . 

Hii  People Rudolph  Schildkraut . .  Universal 8983  feet .  . 

His  Secretary Norma  Shearer M-G-M 6433  feet .  . 

Hogan's  Alley Harlan-Miller Warner  Bros 6610  feet .  . 

Infatuation Special  Cast First  National 5794  feet   . 

Irish  Luck Thomas  Meighan Paramount 7008  feet    . 

Joanna Mackaill-Mulhall First  National 7900  feet .  . 

Kiss  for  Cinderella,  A    .  .  .Betty  Bronson Paramount 9221  feet   . 

Lady  Windermere's  Fan   .Special  Cast Warner  Brothers.  . .  .7816  feet.  . 

Lodge  in  the   Wilderness, 

The Tiffany  (S.R.) 6500  feet.. 

Lord  Jim Percy  Marmont Paramount 6702  feet .  . 

Lover's  Island Hampton-Kirkwood .  .  Assoc.  Exhib 

Madam  Behave Eltinge-Pennington . .  .Prod.  Dist.  Corp  ...  .5417  feet.  . 

Man  From  Red  Gulch Harry  Carey Prod.  Dist.  Corp 5437  feet.  . 

Masked  Bride,  The Mae  Murray Metro-Goldwyn 5699  feet .  . 

Midnight  Flyer,  The Landis-Devore F.  B.  0 6200  feet. . 

Morals  for  Men Tearle-Mills Tiffany  (S.  R.) 6500  feet.  . 

North  Star,  The Strongheart  (dog) ....  Assoc.  Exhib 5  reels .  . . 

Northern  Code,  The Eva  Novak Lumas 5920  feet . . 

Pals Louise  Lorraine Truart  (S.  R.) 5800  feet . . 

Perfect  Clown,  The Larry  Semon , Chad  wick 5600  feet 

Pinch  Hitter,  The Glenn  Hunter Asso.  Exhibitors 

Pleasure  Buyers,  The.  .  .  .Irene  Rich Warner  Brothers.  . .  .7202  feet 

Prince  of  Pep Richard  Talmadge F.  B.  O 4911  feet 

Sally,  Irene  and  Mary ....  Special  Cast Metro-Goldwyn 5564  feet 

Smilin'  at  Trouble "  Lefty"  Flynn F.  B.  0 5175  feet.. 

Soml  Mates Special  Cast M-G-M 6000  feet.  . 

Splendid  Road,  The Anna  Q.  Nilsson First  National 7646  feet. . 

Streak  of  Luck,  A Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.).4884  feet .  . 

That  Royle  Girl Dempster-Fields Paramount 10253  feet . 

Three  Faces  East Goudal-Ames Prod.  Dist.  Corp 7369  feet.  . 

Th«ndering  Through Bnddy  Roosevelt Artclass  Pict 4527  feet.  . 

Time,   The  Comedian.  .  .  .Cody-Busch Metro-Goldwyn 4557  feet.  . 

Triple  Action Pete  Morrison Universal 4800  feet .  . 

Tumbleweeds Wm.  S.  Hart United  Artists 7254  feet.. 

Two  Fisted  Jones Jack  Hoxie Universal 4555  feet . . 

Wages  for  Wives Special  Cast Fox 6352  feet .  . 

When  the  Door  Opened..  .Special  Cast Fox 6515  feet. . 

Woman  of  the  World,  A .  .  Pola  Negri Paramount 6353  feet .  . 

Womanhandled Richard  Dix Paramount 6765  feet   . 


eviewed 
Dec.  2h 
Dec.   19 

Jan.  23 
Jan.  2 
Aug.  22 


Feb.  20 
Nov.  14 
Jan.  2 
Dec.  5 
Jan.  16 
Nov.  28 
Dec.  26 
Dec.  26 
Dec.   19 


Nov  21 
Jan.  23 
Nov.  14 
Dec.  5 
Dec.  12 
Jan.  9 
Dec.  5 
Jan.  16 
Jan.     9 

Dec.  26 
Dec.  12 
Feb.  13 
Jan.  2 
Dec  19 
Dec.  19 
Jan.  6 
Dec.  12 

bec'.'i9 
Jan.     2 

Dec'  20 
Nov.  14 
Nov.  28 
Dec.  5 
Dec.  5 
Nov.  28 
Dec.  26 
Jan.   16 


JANUARY 


Feature 
American  Venus,  The .  .  . 
Arizona  Sweepstakes,  The 

Barrier,  The 

Bashful  Buccaneer,  The  .  . 

Black  Bird,  The 

Blue  Streak,  The 

Braveheart 

Checkered  Flag,  The 

Cowboy  and  the  Countess, 

The 

Dance  Madness 

Danger  Girl,  The 

Demon,  The 

Desperate  Moment 

Enchanted  Hill,  The 

Exquisite  Sinner,  The.  .  . 

Fifth  Avenue 

Fighting  Edge,  The 

First  Year,  The 

Flaming  Waters 

Gilded  Butterfly,  The... 
Girl  from  Montmartre.  .  . 

Golden  Cocoon 

Hands  Up 

Hearts  and  Fists 

His  Jaii  Bride 

Hoodoo  Ranch,  The 

Husband  Hunters 

1  Do 

lust  Suppose 

Lady  from  Hell 

Little  Giant,  The 

Lure  of  the  Wild 

Mannequin 

Man  Rustlin' 

Marrying  Money 

Memory  Lane 

Outsider,  The 

Phantom  of  the  Forest . . . 

Prince  of  Broadway 

Queen  O'Diamonds 

Reckless  Lady 

Roaring  Rider,  The 

Rocking  Moon 

Sea  Beast,  The 

Shadow  of  the  Law 

Splendid  Crime 

Steel  Preferred 

Stella  Maris 

Stop,  Look  and  Listen .  . . 

Sweet  Adeline 

Thrilling  Youth 

Too  Much  Money 

"Traffic  Cop,  The 

Trip  to  Chinatown,  A.. .  . 

Western  Pluck 

What  Happened  to  Jones 
When  Loves  Grows  Cold . 
Where  the  Worst  Begins. 

White  Mice 

Without  Orders       

Yankee  Senor,  The 


Star  Distributed  by       Length     Reviewed 

Special  Cast Paramount 7931  feet.  .Jan.   16 

Hoot  Gibson Universal 5418  feet.  .Nov.  21 

Kerry-Barrymore Metro-Goldwyn 

Reed  Howes Rayart  (S.  R.) 5000  feet ..  Nov.  14 

Lon  Chaney M-G-M 6688  feet.  .Feb.   13 

Rich,  Talmadge F.  B.  O 4954  feet.  .Feb.  22 

Rod  LaRocque Prod.  Dist.  Corp 7256  feet . .  Jan.   16 

Elaine  Hammerstein.  .Ginsberg  Dist.  Corp. 

(S.  R.) 6071  feet.  .Feb. 


13 

Buck  Jones Fox 6  reels .  . .  Jan.     9 

Windsor-Nagel Metro-Goldwyn 6393  feet.  .Feb.     6 

Priscilla  Dean Prod.  Dist.  Corp 5660  feet . .  Feb.     6 

Jack  Hoxie Universal 4539  feet 

Hawley-Von    Eltz Ginsberg  Dist.  Corp .  .5781  feet . .  Jan.     9 

Special  Cast Paramount 6326  feet.  .Jan.     9 

Nagel-Adoree Metro-Goldwyn 

De  La  Motte Prod.  Dist.  Corp 5503  feet .  . Feb.     6 

Harlan-Miller Warner  Brothers ....  7  reels ....  Feb.  20 

Special  Cast Fox 6038  feet.  .Feb.     6 

Special  Cast F.  B.  O 5700  feet.  .Jan.   30 

Special  Cast Fox 6200  feet.  .Jan.   16 

La  Marr-Stone First  National 8  reels ....  Feb.   13 

Chadwick-Gordon Warner  Bros 7200  feet .  .  Dec.  26 

Raymond  Griffith Paramount 5883  feet .  .  Jan.   16 

Bowers-de  la  Motte .  .  Assoc.  Exhib Jan.   23 

Prevost-Moore Warner 

Buddy  Roosevelt Artclass  Pictures ....  4800  feet 

Tiffany 6500  feet 

Harold  Lloyd Assoc.  Exhib 

Richard  Barthelmess .  .First  National 7  reels .  . 

Blanche  Sweet Assoc.  Exhib 6  reels  .  .  . 

Glenn  Hunter Universal 6850  feet . 

Jane  Novak Columbia  (S.  R.) 5570  feet. 

Special  Cast Paramount 6981  feet. 

Bob  Custer Film  Book.  Offices . .  .4666  feet . 

Truart  (S.  R.) 5800  feet. 

Boardman-Nagel First  National 

J.  Logan Fox 5424  feet . 

Thunder  (dog) Lumas  Film 5800  feet . 

George  Walsh Chadwick 5800  feet. 

Evelyn  Brent F.  B.  O 5129  feet. 

Belle  Bennett First  National 7336  feet . 

Wally  Wales Artclass  Pictures 4800  feet . 

Bowers-Tashman Prod.  Dist.  Corp 6000  feet . 

John  Barrymore Warner  Bros 6393  feet . 

Bow-Lewis Assoc.  Exhib 5  reels .  .  . 

Daniels-Hamilton.  .  .  .Paramount 6000  feet. 

William  Boyd Prod.  Dist.  Corp 6680  f eet . 

Mary  Philbin Universal 5786  feet . 

Larry  Semon Pathe 5305  feet . 

Charles  Ray Chadwick 6000  feet . 

Billy  West Rayart  (S.R.) 5000  feet . 

Nilsson-Stone First  National 

"  Lefty  "  Flynn F.  B.  0 51 75  feet . 

Special  Cast    Fox 

Art  Accord Universal 4207  feet .  .  Feb.     6 

Reginald  Denny Universal 6700  feet . .  Dec.   1 9 

Mrs.  Rudolph  ValentinoF.  B.  O 7  reels Feb.   13 

Ruth  Roland Truart  (S.  R.) 5800  feet.  .Dec.  12 

lacquelin  Logan Associated  Exhib 

Leo  Maloney Clarion  Photoplays..  .4900  feet 

T6m  Mix Fox 5  reels. ...  Jan.    61 


Jan.  30 

Feb.  6 

Jan.  30 

Feb.  13 

Jan.  2 

Jan.  16 

jail.  23 
Jan.  30 
Feb.  6 
Tan.  2 
Feb.  6 
Feb.     6 

Jan.  23 
Jan.  30 
Feb.  20 
Dec.  26 
Dec.  26 
Jan.  30 
Jan.  30 
Jan.  23 

Tan.  23 
Feb.   27 


Feature  Star  Distributed  by        Length      Reviewed 

Cave  Man,  The Prevost-Moore Warner  Bros 7  reels ....  Feb.   27 

Cohens   and   the   Kellys, 

The Special  Cast Universal 

Count  of  Luxembourg ....  George  Walsh Chadwick 6300  feet .  .  Dec.  26 

Dancer  of  Pans,  The Special  Cast First  National 

Danger  Quest,  The Reed  Howes Rayart  (S.  R.) 5000  feet 

Dangers  of  a  Great  City .  .  Special  Cast Fox 

Desperate  Game,  The ....  Pete  Morrison Universal 4450  feet .  .  Dec.  12 

Devil's  Circus,  The Norma  Shearer M-G-M 

Dixie  Merchant,  The Special  Cast Fox 

Double  F  sted Jack  Perrin Rayart  (S.  R.) 5000  feet 

Drif tin'  Thru Harry  Carey Pathe 5  reels . . .  .Jan.  3* 

Far  Cry,  The Sweet-Mulhall First  National 

Fighting  Cheat,  The Wally  Wales Artclass  Pictures 4800  feet 

Grand    Duchess    and    the 

Waiter Menjou-Vidor Paramount 6314  feet.  .Feb.     6 

Half-Breed  Hostler,  The. Bob  Custer F.  B.  O 

Heavy  Odds Leo  Maloney Clarion  Photoplays. . .  4900  feet 

Ibanez  Torrent Garbc-Cortez M-G-M 

Irene Colleen  Moore First  National 9  reels . .  .  Feb.  27 

Johnstown  Flood,  The ....  Special  Cast Fox 

King  of  the  Turf Special  Cast F.  B.  O 

Ladies  of  Leisure Elaine  Hammerstein .  .Columbia  (S.  R.) 

Light  Eternal Norma  Shearer M-G-M 

Little  Irish  Girl,  The Special  Cast Warner  Bros 

Made  for  Love Leatrice  Joy Prod.  Dist.  Corp 5700  feet.  .Feb.   13 

Man  Upstairs,  The Monte  Blue Warner  Bros 7  reels ....  Feb.   13 

Million  Dollar  Handicap, 

The Vera  Reynolds Prod.  Dist.  Corp 6117  feet.. Jan.   30 

Miracle  of  Life,  The Busch-Marmont Assoc.  Exhib 

Moana Paramount 7  reels. . .  .  Jan.    30 

Morganson's  Finish Special  Cast Tiffany  (S.  R.) 6500  feet 

My  Own  Pal Tom  Mix Fox 

Night  Cry,  The Rin-Tin-Tin Warner  Bros 

Night  Watch,  The Special  Cast Truart  (S.  R.) 

Outside  the  Law Dean-Chaney Universal  (re-issue) 

Palace  of  Pleasure Special  Cast Fox 5467  feet .  .  Jan.   23 

Rainbow  Riley Johnny  Hines First  National 7  reels ....  Feb.  20 

Road  to  Glory,  The Special  Cast Fox 5600  feet     Feb.  20 

Ship  of  Souls B.  Lytell-L.  Rich Assoc.  Exhib 6800  feet. .  .Feb.  • 

Silent  Witness,  The Louise  Lorraine Truart  (S.  R.) 5800  feet 

Sky  High  Corral Art  Acord Universal 

Song  and  Dance  Man,  TheTom  Moore Paramount 7  reels ....  Jan.   3t 

Speed  Limit,  The Raymond  McKee Lumas  Film 5940  feet   .  Feb.  20 

Thrill  Hunter,  The Special  Cast Columbia 

Tough  Guy,  The Fred  Thomson F.  B.  0 5455  feet     Feb.   27 

Transcontinental  Limited .  Special  Cast Chadwick  (S.  R.) 

Trumpin'  Trouble Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.)  4800  feet 

Two  Can  Play Bow-MacDonald Assoc.  Exhib 

Under  Western  Skies    .  .  .  Norman  Kerry Universal 7  reels    

Vanishing  American,  The  .Dn- Wilson       Paramount 10063  feet. Nov.    7 

Wanderer,  The William  Collier,  Jr Paramount 8173  feet.  .Sept.  12 

Watch  Your  Wife Virginia  Valli Universal 6980  feet     Feb.   27 

MARCH 

Feature  Star  Distributed  by        Length      Reviewed 

Age  of  Indiscretion Truart  (S.R.) 5800  feet 

Arizona  Streak,  The Tom  Tyler F.  B.  O 

Bar  C  Mystery,  The Phillips-MacDonald . .  Pathe 5  reels    

Bat,  The Special  Cast United  Artists 

Beverly  of  G  raustark Marion  Davies M-G-M 

Big  Show,  The Lowell-Russell Assoc.  Exhib 

Blue  Blazes Pete  Morrison Universal 4659  feet .  .  Jan.    23 

Broken   Hearts  of   Holly- 
wood   Harlan-Miller Warner  Brothers 

Champion  Lover,  The Prod.  Dist.  Corp 

Chip  of  the  Flying  U Hoot  Gibson Universal 

Combat House  Peters Universal 6714  feet .  .  Feb.  20 

Coming  and  Going Buffalo  Bill,  Jr Artclass  Pictures. .  .  .4800  feet 

Dancing  Mothers Special  Cast Paramount 8  reels      .  Feb.   27 

Earth  Woman,  The Alden  -Bonner Assoc.  Exhib 

Forbidden  Waters Priscilla  Dean Prod.  Dist.  Corp 

Happiness Special  Cast Film  Book.  Offices 

Hearts  and  Spangles Wanda  Hawley Lumas  Film 6200  feet 

Highbinders,  The Tilden-Daw Assoc.  Exhib. 

How  to  Train  a  Wife Valli-O'Brien Assoc.  Exhib 

Love  Toy,  The Lowell  Sherman Warner  Bros 

Manhood Special  Cast Fox 

Man  in  the  Saddle,  The  .  .  Hoot  Gibson Universal 5738  feet 

Marriage Special  Cast Fox  

Monte  Carlo Special  Cast M-G-M    

My  Old  Dutch Special  Cast Universal 

Night  Patrol,  The Richard  Talmadge F.  B.  O 

Non-Stop  Flight,  The F.  B.  O 

Nutcracker,  The E.  E.  Horton Assoc.  Exhib 

Oh,  What  a  Nurse Syd  Chaplin Warner  Brother! 

Partners  Again Sidney-Carr United  Artists 5562  feet     Feb.   27 

Play  Safe Monty  Banks Assoc.  Exhib 

Red  Dice Rod  La  Rocque Prod.  Dist.  Corp 

Secret  Orders Evelyn  Brent F.  B.  O . 

Six  Shooting  Romance .  .  .  Jack  Hoxie Universal 4837  feet   .  Jan.    30 

Tangled  Herds Buddy  Roosevelt Artclass  Pictures 4800  feet 

Test  of  Donald  Norton . . .  .George  Walsh Chadwick 

Vanishing  Hoofs Wally  Wales Artclass  Pictures 4800  feet 

Why  Girls  Go  Back  Home .  Marie  Prevost Warner  Brothers 

Winning  the  Futurity Special  Cast Chadwick  (S.R.) 


APRIL 


Distributed  by        Length      Reviewed 


FEBRUARY 

Star  Distributed  by 


Length     Reviewed 


Feature 

Auction  Block.  The Boardman-Rav M-G-M 6239  feet 

Beautiful  Cheat,  The Laura  La  Plante Universal 6583  feet . 

Behind  The  Front W.  Beery-Hatton Paramount 6  reels .  .  . 

Bevond  the  Rockies "  Bob  "  Custer F.  B.  O 4851  feet . 

Broadwav  Blly  .  .    Billy  Sullivan Rayart  iS.  R.) 5000  feet. 

IBroad way  Boob,  The      .     Glenn  Hunter Assoc  Exhib 


Feature  Star 

Ace  of  Hearts Special  Cast Fox 

Among  Those  Present     .    Lloyd  Davis Assoc.  Exhib 

Bells,  The  Lionel  Barrymore Chadwick  Pictures 

Border  Sheriff.  The Jack  Hoxie Universal         ..      ■•••  —  ••    • 

Fighting  Shadows Leo  Maloney Clarion  Photoplays. . .  4900  feet 

Flames  Valli  O'Brien Assoc.  Exhib. 

Hidden  Way,  The Mary  Carr Assoc.  Exhib 

Isle  of  Retribution,  The.    .  Special  Cast Film  Book.  Offices 

Other  Women's  Husbands  Blne-Prevost Warner  Bros 

Play  Safe   Banks  Corbin Assoc.  Exhib 

Racing  Blood Lum«  Film  (S.R.) 

Rustlers  Ranch Art  Acord Universal 

Sap  The  M.  Moore-D.  Devore .  Warner  Bros 

Silken  Shackles Irene  Rich Warner  Bros •••■■■■ 

S  tinner's  Dress  Salt Reginald  Denny Universal 6887  feet     Dec. 

Streets  ofSn  Vox ■  .    ■    • 

Twin  triggers Buddy  Roosevelt Artclass  Pict.  (S.R.I  4800  feet 


:s 


Feb.  27 
Feb.  13 
Feb.  20 
Fub.  20 


MAY 


Feature  Star  Distributed  by 

Bride  of  the  Storm Costello-Harron Warner  Bros 

Chasing  Trouble Pete  Morrison .  .  Universal 

Footloose  Widow,  The. 


Length      Reviewed 


'.  Irene  Rich Warner  Bros 


M  a  r  c  li     6,     19  26 


1131 


Feature  Star  Distributed  by        Length     Reviewed 

rentle  Cyclone,  The Buck  Jones Fox 

lell  Bent  for  Heaven ....  Monte  Blue Warner  Bros 

loneymoon  Express,  The .  M.  Moore-D.  Devore. .  Warner  Bros 

coking  for  Trouble Jack  Hoxie Universal 

,ove  Thief,  The Norman  Kerry Universal 

ially  in  our  Alley Mary  Philbin Universal 

Sign  of  the  Claw Thunder  (dog) Lumas  Film 5925  feet 

iilent  Simpson Leo  Maloney Clarion  Photoplays  (S.  R.)  4900  feet .... 

rhree  Weeks  in  Paris ....  Moore-Devore Warner  Bros 6050  feet 

JUNE 

Feature  Star  Distributed  by        Length     Reviewed 

Escape,  The Pete  Morrison Universal 

Jilded  Highway,  The Dorothy  Devore Warner  Bros 

lero  of  the  Big  Snows,  A.Rin  Tin  Tin  (dog) .  .  .  .Warner  Bros 

'assionate  Quest,  The Marie  Prevost Warner  Bros 

lolling  Home Reginald  Denny Universal 

icrappin'  Kid,  The Art  Acord Universal 4664  f eet .  .  Dec.     5 

Social  Highwayman,  The . Harlan-Miller .Warner  Bros 

Still  Alarm,  The Chadwick-Russell .  .  .  .Universal 7207  feet.  .Jan.    lb 

fellow  Contraband Leo  Maloney Clarion  Photoplays  (S.  R.)  4900   feet   ... 


Comedy  Releases 


Star                      Distributed  by        Length 
'  Cartoon  " Educational 1  reel .  . 


Reviewed 


Star 


Distributed  by       Length     Reviewed 


.Feb.  20 


..Dec.  19 


22 
30 

7 


Feature 

Lbsentminded Neely  Edwards Universal 1  reel . 

Occidents  Can  Happen. .  .Al  Alt Universal . .  .2  reels, 

Lccount  of  Monte  Cristo Bischoff ,  Inc 2  reels 

Lir  Cooled "  Aesop  Fable  " Pathe 1  reel. 

Uice  Blues Alice  Ardell F.  B.  O 2  reels 

llice  Plays  Cupid Winkler  (S.  R.) 2  reels 

Oice  the  Jail  Bird Winkler  (S.  R.) 2  reels 

III  Abroad "  Helen  &  Warren  "..Fox 2  reels 

U's  Trouble Al  Alt Universal 2  reels 

Ire  Golfers  Cuckoo? Tennek  Film  Corp 

Bachelor's  Babies Special  Cast Educational 2  reels Dec.  12 

Jack  to  Nature Charles  Puffy Universal 1  reel 

Jadly  Broke Charles  Puffy Universal 1  reel Jan.  30 

iad  Man,  The "Dinky  Doodle".  .  .   F.  B.  0 1  reel 

Jankrupt  Honeymoon,  A.  .Special  Cast Fox 2  reels. . .  .Feb.  13 

Barnyard  Follies "  Aesop  Fable  " Pathe 1  reel Sept.    5 

Jeauty  Parlor,  A "Fat  Men" F.  B.  O 

Je  Careful Jimmie  Adams Educational 2  reels ....  Aug. 

Je  Careful  Dearie Educational 1  reel Jan. 

Setter  Movies "  Our  Gang  " Pathe 2  reels ...  .  Nov. 

Jetween  Meals Pathe 1  reel 

Beware  of  Your  Relatives .  Neely  Edwards Universal 1  reel 

Jig  City,  The .Edna  Marian Universal 2  reel Feb.   13 

Jig  Kick,  The Mohan-Engle Pathe i  reel Oct.   10 

Bombs  and  Bums Hal  Hodes 1  reel Feb.   20 

Jonehead  Age,  The "  Aesop  Fable  " Pathe 1  reel 

Brainstorm,  The Smith-Bennett Fox 2  reels 

Brotherly  Love Educational 1  reel Jan.  23 

Juried  Treasure "  Our  Gang  " Pathe 2  reels ....  Feb.  20 

Buster  Be  Good Trimble-Turner Universal 2  reels 

3uster's  Bust  Up Trimble-Turner Universal 2  reels ....  Jan.  23 

3uster's  Hunting  Party . .  .  Trimble  and  Dog Universal 2  reels 

3uster's  Nightmare Trimble-Turner Universal 2  reels 

Buster's  Nose  Dive Arthur  Trimble Universal 2  reels 

By  the  Sea Chas.  Puffy Universal 1  reel Oct.   10 

California  Here  We  Come . "  The  Gumps  " Universal . ;   2  reels 

Camel's  Hump Film  Book.  Offices. .  .1  reel 

Captain  Suds Eddie  Gordon Universal 2  reels.  . .  .Dec.  19 

Careful  Please Lloyd  Hamilton Educational 2  reels ...  .  Feb.  20 

Caretaker's  Daughter,  TheCharley  Chase Pathe 2  reels ....  Oct.   10 

Cat's  Whiskers,  The Neely  Edwards Universal 1  reel 

Charley  My  Boy Charles  Chase Pathe 2  reels Jan.  30 

Cheap  Skates Lige  Conley Educational 2  reels ....  Dec.  12 

Cheaper  to  Move "Helen  and  Warren"  .Fox 2  reels 

Chester's  Donkey  Party..  .Joe  Murohy Universal 2  reels 

Circus  Day Pathe 2  reels 

Cleaning  Uo Johnny  Arthur Educational 2  reels. . .  .Nov.  14 

Closer  Than  a  Brother "  Aesop  Fable  " Pathe 1  reel 

Cloudy  Romance Special  Cast Fox 2  reels. . .  .Oct.   10 

Constant  Simp,  The Alberta  Vaughn F.  B.  0 2  reels 

Control  Yourself Smith-Bennett Fox 2  reels Nov.  28 

Crashing  Through Cliff  Bowers Educaitonal 1  reel 

Criss-Cross  Cruise,  A "  Hodge-Podge  " Educational 1  reel 

Crowning  the  Count Eddie  Gordon Universal 2  reels 

Cuckoo  Love Glenn  Tryon Pathe 2  reels ....  Oct.   17 

Cupid  a  La  Carte Florence  Gilbert Fox 2  reels ....  Dec.  26 

Cupid's  Victory Wanda  Wiley Universal. 2  reels 

Cured  Hams Jack  Richardson Bischoff,  Inc 2  reels.  . .  .Oct.   31 

Custard's  Last  Wallop Tennek  Film  Corp 

Dancing  Daddy Jack  Duffy Educational 2  reels 

Dangerous  Curves  Behind. Mack  Sennett Pathe 2  reels. . .  .Nov.    7 

Day's  Outing,  A "  Aesop  Fable  " Pathe 1  reel 

Day's  Pleasure,  A Charles  Chaplin Pathe 2  reels 

Dinky  Doodle  at  the  Circus Film  Book.  Offices ...  1  reel 

Dinky  Doodle  in  the  Hunt Film  Book.  Offices. .  .1  reel 

Dizzy  Daddies Pathe 2  reels 

Dog  Da ze Bo wes-Marlo we Educational 1  reel 

Dog's  Life,  A Charles  Chaplin Pathe 3  reels 

Don't  Stop Cliff  Bowes Educational 1  reel 

Don't  Butt  In Pathe 1  reel 

Do  Your  Duty "  Snub  "  Pollard Pathe 1  reel 

Dumb  Friend,  A Arthur  Lake Universal 1  reel Feb.  13 

East  Side,  West  Side Fox 2  reels Dec.  12 

Ebony  Clean  Op L. B.  Cornwell  (S.R.)  .1  reel 

Educating  Buster Trimble-Turner Universal 2  reels Aug.  29 

Eighteen  Carat Edna  Marian Universal 2  reels 

Elsie  in  New  York Fox 2  reels 

English     Channel     Swim, 

The "  Aesop  Fable  " Pathe I  reel Dec.  26 

Failure Special  Cast Fox 2  reels Nov.  21 

Faint  Heart Charles  Puffy Universal 1  reel Nov.  28 

Fair  But  Foolish Jimmie  Adams Educational 2  reels Nov.  21 

Fair  Warning Al  St.  John Educational 2  reels Sept.  26 

Felix  the  Cat  Busts  Into 

Edu^«.,onal 1  reel 


.  Educational 1  reel . 


Business "  Cartoon     

Felix  the  Cat  in  Blunder- 
land  "  Cartoon  •' .  .  . 

Felix  the  Cat  in  Eats  Are 

Wets "  Cartoon  "... , 

Felix  the  Cat  in  The  Cold 
Rush "Cartoon" Educational 1  reel 


Feature 
Felix  the  Cat  on  the  Farm . ' 
Felix    the    Cat    Fans    the 

Flames "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Flirts  with 

Fate "  Cartoon  " Educational 1  reel Feb.  13 

Felix    the    Cat    Kept    on 

Walking Educational 1  reel Jan.  23 

Feli  x  the  Cat  on  the  Job .  . "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Laughs  It  Off  "  Cartoon  " Educational 1  reel 

Felix   the   Cat   Spots   the 

Spooks "  Cartoon  " Educational 1  reel Jan.   30 

Felix   the    Cat   Tries    the 

Trades "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Trips  Thru 

Toyland "  Cartoon  " Educational 1  reel - 

Felix  the  Cat  Weathers  the 

Weather "  Cartoon  " Educational 1  reel 

Fighting  Dude,  The Lupino  Lane Educational 2  reels  ....  Dec.     5 

Fighting  Tailor,  A Fox 2  reels.  . .  .Jan.   23 

Fire  Away Al  St.  John Educational 2  reels ....  Nov.    7 

Fire  Fighters,  The "  Aesop's  Fable  " .  .  .  .  Pathe 1  reel 

Flaming  Affair,  A Special  Cast Fox 2  reels ... .  Jan.  30 

Flivver  Vacation,  A Eddie  Gordon Universal 2  reels .  . 

Flyin'  Fool Sid  Smith Fox 2  reels Dec.  26 

Flying  Wheels Wanda  Wiley Universal 2  reels 

Fly  Time "  Aesop  Fable  " Pathe 1  reel .  . 

Fool's  Luck Lupino  Lane Educational 2  reels 

For  Sadie's  Sake Jimmie  Adams Educational 2  reels ....  Jan.  30 

Framed Lloyd  Hamilton Educational 2  reels .  . .   Nov.  28 

Fraternity  Mixup,  A Alice  Ardell F.  B.  O 

Free  Ride,  A Arthur  Lake Universal 1  reel 

Fresh  Paint Neeley  Edwards Universal 1  reel ... 

From  the  Cabby's  Seat.  .."  O.Henry" Fox 

From  Rags  to  Britches. . .  .  Billy  Bevan Pathe 2  reels ....  Dec.  19 

Funnymooners Ralph  Graves Pathe 1  reel Feb.  13 

Going  Good Wanda  Wiley Universal 2  reels .... 

Gold  Rush,  The "  Aesop  Fable  " Pathe 1  reel 

Good  Cheer "  Our  Gang  " Pathe 2  reels ....  Jan  30 

Good  Morning  Madam .  . .  Ralph  Graves Pathe 2  reels ....  Oct.    17 

Goofy  Gob,  A Billy  Dooley Educational 2  reels. . .  .Oct.   31 

Gooseland Alice  Day Pathe . .  .  . , 2  reels ....  Feb.  20 

Gosh  Darn  Mortgage,  The Pathe 2  reels 

Great  Open  Spaces,  The . ."  Aesop  Fable  " Pathe 1  reel 

Green-Eyed  Monster.  The  Arthur  Lake Universal 1  reel 

Half  Fare ' .  . . .  Arthur  Lake Universal 1  reel 

Happy  Go  Lucky ....  Neeley  Edwards Universal 1  reel Dec.     5 

Hard  to  Hold Tennek  Film  Corp 

Haunted  House,  Thf  .  . . . . "  Aesop  Fable  " Pathe 1  reel 

Heart  Breaker,  The  '  .  .  .  .  Special  Cast Fox 2  reels ....  Oct.   24 

Heavy  Love -- "Fat  Men" F.  B.  O 


.Feb.     6 
.Jan. 30 


.  Al  Alt Universal 2  reels . . . 

.  Wanda  Wiley Universal 2  reels .  . 

. "  Aesop  Fable  " Pathe 1  reel .... 

.Paul  Parrott Pathe 1  reel 

.  Perry-Cooley Fox 2  reels ....  Dec.  26 

.  Charlie  Chase Pathe 2  reels 

.  .Johnny  Sinclair Bischoff,  Inc 2  reels. . .  .Sept.  12 

.Perry-Cooley Fox 2  reels 

.Special  Cast Pathe 1  reel Dec.  12 

.Alice  Ardell F.  B.  O 2  reels 

.  Al.  St.  John Educational 2  reels 

.  Johnny  Arthur Educational 2  reels 

..Neeley  Edwards Universal 1  reel 


.Educational. 


1  reel Nov.  21 


Helpful  Al .  .  . 
Her  Lucky  Leap.  . .™. . 
Hero  Wins,  The...  u.  . 
Hired  and  Fired ...  ' ' .  . 
His  Own  Lawyer ..''.. 
His  Wooden  Wedd"'.. 

Holly  wouldn't 

Hold  Everybody . .  ."A  . 
Hold  Everything . . '.' 

Hold  Tight • :  '  . 

Hold  Your  Hat .  . .      ;i  . 

Home  Cured ' '. 

Honeymoon  Hotel,' ".  j.;*. 
Honeymoon  Squabble, 

The Edna  Marian Universal 2  reels ....  Jan.  23 

Honor  System,  The "  Aesop  Fable  " Pathe 1  reel Nov.  21 

Horse  Laugh Chas.  Puffy Universal. 1  reel 

Hot  Cakes  for  Two Alice  Day Pathe 2  reels ...  .  Jan.  23 

Hot  Dog Arthur  Lake Universal 1  reel Jan.  23 

Hot  Doggie Walter  Hiers Educational 2  reels ....  Nov.  14 

Hot  Feet Cliff  Bowes Educational 1  reel Nov.  14 

Hotsy  Totsy Alice  Day Pathe 2  reels Dec.  26 

How  the  Bear  Got  His  Short  Tail Film  Book.  Offices ...  1  reel 

How  the  Elephant  Got  His  Trunk F.  B.  O t 1  reel 

Hug  Bug,  The Glenn  Tryon Pathe 2  reel 

Humming  Birds,  The Buddy  Messinger ....  B'way  Dist .  Corp ....  2  reels 

HungTy  Hounds "  Aesop  Fable  " Pathe 1  reel 

Hunting  in  1950 "  Aesop's  Fable  " .  .  .  .  Pathe 

Hurry,  Doctor Ralph  Graves Pathe 2  reels 

In  Deep Cliff  Bowes Educational 1  reel Oct    10 

Inventors,  The Tennek  Film  Corp 

Isn't  Love  Cuckoo Raymond  McKee Pathe 2  reels ....  Dec.     S 

Jiminy  Crickets Neeley  Edwards Universal 1  reel 

June  Bride,  A "  Aesop's  Fable  "...  .Pathe 1  reel Feb.  13 

Just  Spooks "  Dinky  Doodle  ".  .  .  .F.  B.  0 1  reel 

Keep  Trying Cliff  Bowes Educational 1  reel Feb.  27 

Kick  Me  Again Charles  Puffy Universal 1  reel 

Klynick,  The "  Hey  Fellas  " Davis  Dist 2  reels Sept.    5 

Ko  Ko  Baffles  the  Bulls.    Cartoon Red  Seal 1  reel Feb.  27 

Ko-Ko  Nuts "Cartoon" Red  Seal 1  reel Sept.  5 

Ko-Ko  Packs  'Em  In "Cartoon" Red  Seal 1  reel Nov  14 

Ko-Ko  Steps  Out "  Cartoon  " Red  Seal 1  reel Jan.  23 

Ko-Ko  on  the  Run  (Out-of -Inkwell) Red  Seal  Pict 1  reel Oct.    3 

Lame  Brains Alice  Ardell F.  B.  0 2  reels 

Laughing  Ladies Special  Cast Pathe 2  reels. . .  .Dec.     5 

Lickety  Split Lige  Conley Educational 2  reels ....  Feb.     6 

Light  Housekeeping Lige  Conley Educational 2  reels 

Lighter  Than  Air "Aesop's  Fables  "...  .Pathe 1  reel Jan.  30 

Lion  and  the  Monkey,  The."  Aesop  Fables  " Pathe 1  reel Oct.   1 0 

Little  Brown  Jug,  The "  Aesop's  Fables  " Pathe 1  reel Feb.  13 

Little  Red  Riding  Hood . .  .Baby  Peggy Universal 2  reels 

Live  Cowards Educational 2  reels 

Long  Pants Glenn  Tryon Pathe 2  reels Feb.  13 

Love  and  Kisses Alice  Day Pathe 2  reels ....  Oct.     3 

Love  and  Lions Special  Cast Fox 2  reels 

Love  My  Dog Arthur  Lake Universal 1  reel Dec.  19 

Mad  Racer,  The "  Van  Bibber  " Fox 2  reels 

Maid  in  Morocco Lupino  Lane Educational 2  reels ....  Oct.    17 

Maizie  Won't  Tell Alberta  Vaughn F.  B.  0 2  reels 

Mail  Coach,  The "  Aesop's  Fables  " Pathe 

Mamma  Behave Ralph  Graves Pathe 2  reels 

Meet  My  Girl Ralph  Graves Pathe 2  reels 

Merchant  of  Weenies.  .  .  .Charles  Delaney Bischoff,  Inc 2  reels.  . .  .Sept.  12 

Min's  Away "  The  Gumps  " Universal 

Min's  Home  on  the  Cliff .  .Joe  Murphy Universal 2  reels 

Min  Walks  In  Her  Sleep.."  The  Gumps  " Universal 2  reels 

Misfit  Sailor,  A Billy  Dooley Educational 2  reels Oct.     3 

Monkey  Business "  Krazy  Kat  " Winkler  (S.R.) 1  reel 

Monkey  Business "  Our  Gang  " Pathe 2  reels 

Moonlight  and  Noses Clyde  Cook Pathe 2  reels  ....  Oct.     3 

More  Mice  Than  Brains .  . "  Aesop  Fable  " Pathe 1  reel 

Mortgaged  Again Arthur  Lake Universal 1  reel 

Movies,  The Lloyd  Hamilton Educational 2  reels ... .  Oct.      :! 

Muddled  Up Charles  Puffy Universal 1  reel 

My  Stars Educational 2  reels ....  Jan.   23 


113, 


.1/  "  t  i  o  n     P  i  c  t  it  r  e     N  ew  s 


Feature 

My  Swedie 

No  Father  to  Guide  Him. 
Number  One  Society,  A. . 

Nursery  Troubles 

Nuts  and  Squirrels 

Off  His  Beat 

Officer  No.  13 

Officer  of  the  Day 

Oh  Buster 

On  Edge , 

On  the  Links 

One  Wild  Night 

One  Wild  Ride 

Only  Son,  The 

Oo-  La-La 

Or  What  Have  You 

Over  There-AbouU 

Page  Me 

Papa,  Be  Goodl 

Parisian  Knight,  A 

Pawnshop  Politics 

Pay  the  Cashier 

Peacemakers,  The 

Peggy  in  a  Pinch 

Peggy's  Heroes 

Peggy's  Pests 

Peggy's  Puttera 

Perfect  Lie,  The 

Phoney  Express,  The 

Pie  Eyed  Pie 

Pike's  Pique 

Piping  Hot 

Pleasure  Bent 

Pleasure  Bound 

Prep  School 

Punch  in  the  Nose,  A .  .  .  . 

Quick  Service 

Rainbow's  End,  The. 

Rainy  Knight,  A 

Raisin'  Trouble 

Reporter,  The 

Roomers  Afloat 

Run  Tin  Can 

Salty  Sap,  A 

Salute 

Saturday  Afternoon 

Saving  a  Safe 

Scandal  Hunters 

Scrambled  Eggs 

Sea  Scamps 

Shoes 

Should  Sailors  Marry 

Sky  Bound 

Sky  Hooks 

Sky  Jumper,  The 

Slippery  Feet 

Slow  Down 

Smash  Up,  The 

Soapsuds  Lady,  The 

Social  Triangle,  A 

Soft  Pedal 

Solid  Ivory 

So  Long  Bill 

Somewhere  in  Somewhere 

So's  Your  Old  Man 

So'This  is  Paris 

Spanish  Love 

Spanking  Breezes 

Speedy  Marriage,  The 

Spooky  Spooks 

Spot  Light 

Starvation  Blues 

Stranded 

Strong  for  Love 

Sweet  and  Pretty 

Sweet  Marie 

Sweet  Pickle,  A 

Tailoring 

Take  Your  Time 

Taxi  War,  A.     

Tea  for  Lo»e 

There  He  Goes 

Three  Blind  Mice 

Tight  Cargo 

Time  Flies 

Too  Many  Relations 

Three  Wise  Goofs 

Too  Much  Mother-in-Law 

Tourist,  The 

Transients  in  Arcadia .... 

Trimmed  in  Gold 

Tune  Up 

Ugly  Duckling,  The 

Uncle  Tom's  Gal 

Understudy,  The 

Uneasy  Three,  The 

Unfriendly  Enemies 

Up  in  the  Air 

Wandering  Papas 

Wandering  Willies 

Watch  Out 

Weak  But  Willing 

Westward  Ho 

What's  the  World  Coming 

To 

What's  Up 

When  Hell  Froze  Over 
Whispering  Whispers . . 

Whistling  Lions 

Whoa  Emma 

Who's  Which 

Wicked  City,  The 

Wide  Open  Faces 

Wife  Tamers 

Wildcats  of  Paris 

Windjammers,  The 

Window  Dummy.  The.. .  . 

Winning  Pair,  A 

Wireless  Lizzie 

Woman  of  Letters,  A 

Working  for  the  Rest 

Wrestler,  The 

Yearning  for  Love 

Yes,  Yes,  Babette 

Your  Husband's  Past 

Tour  Own  Back  Yard 


Star  Distributed  by        Length      Reviewed 

.  Neal  Burns Educational 2  reels 

Charles  Chase Pathe 2  reels ... .  Sept.    5 

"East  Side, West  Side"Fox 

Edna  Marian Universal 2  reels.  . .  .Oct.    2» 

"  Aesop  Fable  " Pathe 1  reel 

.Walter  Hiers Educational 2  reels.  . .  .Sept.  12 

Eddie  Gordon Universal 1  reel 

Special  Cast Fox 2  reels Feb.   13 

Arthur  Trimble Universal 2  reels ... .  Nov.    7 

Lige  Conley Educational 2  reels 

"  Fat  Men" F.  B.  0 2  reels 

Neely  Edwards Universal 1  reel 

„  Our  Gang  " Pathe 2  reels Dec.  12 

Paul  Parrott Pathe 

Bobby  Vernon Educational 2  reels 

Alberta  Vaughn F.  B.  0 2  reels 

Mack  Sennett Pathe 2  reels 

Special  Cast Educational 2  reels .  . .  .Feb.  27 

Glenn  Tryon Pathe 2  reels Dec. 

Earle  Foxe Fox 2  reels.  . .  .Dec. 

"East  Side" Fox 

Paul  Parrott Pathe 1  reel Feb.   20 

"  Helen  &  Warren  " . .  Fox 2  ret  Is ...  .  Nov.     7 

"Sheiks  and  Shebas" .  Davis  Dist 2  ree  s 

"Sheiks  and  Shebas". Davis  Dist 2  ree  ?.  .  .  .Oct.    10 

"Sheiks  and  Shebas" .  Davis  Dist 2  reeis 

"Sheiks  and  Shebas" .  Davis  Dist 2  reels 

Neely  Edwards Universal 1  reel 

Charles  Puff y Universal 1  reel 

"  Krazy  Kat  " Winkler  (S.  R.) 1  reel 

Alberta  Vaughn Film  Book.  Offices. .    2  reels 

Al  Alt Universal 2  reels Oct.    10 

Charles  Puffy Universal 1  reel 

Lige  Conley Educational 2  reels ....  Aug.  22 

Arthur  Lake Universal 1  reel 

Special  Cast Pathe 2  reels Oct.    31 

Cliff  Bowes Educational 1  reel 

"Felix  the  Cat" Educational 1  reel Dec.   19 

Pathe 2  reels 

Arrow 2  reels 

Van  Bibbers  " Fox 


Short  Subjects 


5 
19 


Jack  Cooper Bischoff  (S.  R.) 2  reels Oct.   31 

Burns-Steadman Educational 2  reels ....  Feb.  20 

Billy  Dooley Educational .   2  reels 

Alice  Ardell Film  Book.  Office?. .  .2  reels 

Harry  Langdon Pathe •  ..  3  reels ... .  Feb.     6 

Jimmy  Aubrey F.  B.  O 2  reels 

Al  Alt Universal 2  reels 

Special  Cast Educational 1  reel Oct.    17 

Big  Boy Educational 2  reels Feb.   13 

Special  Cast Fox 2  reels Aug.  29 

Clyde  Cook Pathe 2  reels Nov.  14 

Al.  St.  John Educational .2  reels 

Educational .1  reel 

Earle  Foxe Fox . .'  .2  reels 

Bobby  Vernon Educational "  .  2  reels .    .  'Oct.   3 1 

Cliff  Bowes Educational .1  -.  '.  .    ...Nov.  28 

"  The  Gumps  " Universal ?  •   -is 

Alice  Day Pathe "    ."  iels Nov.  28 

"O.  Henry" Fox ,rv      ' 

Charles  Parrott Pathe • . .    reel Feb.  13 

Mohan-Engle Pathe reel Oct.    17 

Billy  West Arrow ." "  <  reels 

Special  Cast Pathe '2  reels Sept.  26 

Alberta  Vaughn Film.  Book.  Offices ..  2  reels 

Neeley  Edwards Universal 1  reel 

"  Aesop  Fable  " Pathe 1  reel 

Alice  Day Pathe 1  reel   

Wanda  Wiley Universal 2  reels Nov.  14 

Bischoff  (S.  R.) 2  reels Sept.  12 

Lige  Conley Educational 2  reels ....  Oct.   24 

Clyde  Cook Pathe 2  reels Dec.  19 

Edna  Marian Universal 2  reels ....  Sept.    5 

Special  Cast Fox 2  reels 

Bowes-Marlowe Educational 1  reel 

Special  Cast Fox 2  reels Aug.  29 

Alice  Day Pathe 2  reels Oct.   24 

"  Fat  Men  " F.  B.  0 2  reels 

Ralph  Graves Pathe 2  reels Nov.  21 

Eddie  Gordon Universal 2  reels.  . .  .Oct.   31 

B'way  Dist.  Corp 2  reels 

Harry  Langdon Pathe 3  reels 

"Aesop's  Fables  " . . .  .  Pathe 1  reel Jan.  23 

Charles  Puffy Universal 1  reel Jan.  30 

Lupino  Lane Educational 2  reels ....  Feb      6 

"Helen  and  Warren"  .Fox 2  reels 

"Fat  Men" F.  B.  0 2  reels 

Constance  Darling ....  Universal 2  reels ...  .  Sept.  1 2 

Johnny  Arthur Educational 2  reels.  . .  .Aug.  15 

Special  Cast Fox 2  reels.  .  .  .Oct.    31 

Special  Cast Pathe 2  reels Feb.  20 

Charles  Puffy Universal 1  reel 

"  Aesop  Fable  " Pathe 1  reel Sept.  26 

Edna  Marian Universal 2  reels ....  Oct.      3 

Arthur  Lake Universal 1  reel 

Charles  Chase Pathe 2  reels Nov.  21 

Jas.  Finlayson Pathe 1  reel 

"  Aesop  Fable  " Pathe 1  reel 

Clyde  Cook Pathe 2  reels 

Pathe 2  reels 

Bobby  Vernon Educational 2  reels ... .  Aug.  29 

Walter  Hiers Educational 2  reels Dec.  13 

Chas.  Puffy Universal 1  reel Oct.     9 

Clyde  Cook Pathe 2  reels Jan.   23 

Cliff  Bowes Educational 1  reel Dec.  12 

HalHodes 1  reel Feb.  20 

Pathe 2  reels.  . .  .Jan.  30 

Parrott-Ralston Pathe 1  reel 

Jimmie  Adams Educational 2  reels 

Cliff  Bowes Educational 1  reel Oct.    10 

"  Aesop  Fable  " Pathe 1  reel Feb.  27 

Ralph  Graves Pathe 2  reels Jan.   23 

Cook-L.  Barrymore .  .  .  Pathe 2  reels 

"Aesop  Fable" Pathe 1  reel Nov.  21 

"Aesop  Fable" Pathe 1  reel Feb.  20 

Ralph  Graves Pathe 2  reels Dec.  19 

Wanda  Wiley Universal 2  reels Oct.   24 

Walter  Hiers Educational 2  reels 

"  Helen  and  Warren  "Fox 

Johnny  Sinclair Bischoff  (S.  R.) 2  reels Oct.    31 

Earle  Foxe Fox 2  reels ....  Aug.  29 

Wanda  Wiley   Universal 2  reels 

Bobby  Vernon Educational 2  reels ....  Dec.  19 

Special  Cast Pathe 2  reels Feb.   13 

"  Our  Gang  " Pathe 2  reels Oct.     3 


Feature  Distributed  by       Length     Reviewed 

Ace  of  Spades  (Serial) William  Desmond ....  Universal 10  episodesOct.  24 

All  Astride  (Sportlight) Pathe 1  reel Jan.  30 

All  for  a  Girl Buddy  Messinger ....  B'way  Dist.  Co 2  reels 

All  for  a  Queen Hal  Hodes 1  reel Feb.  20 

All  Tied  Up "Fat  Men  " Film  Book.  Offices . .  .2  reeis 

All  Wool Mohan-Engle Pathe 1  reel Oct.   31 

Amazing  Mazie Alberta  Vaughn F.  B.  0 2  reels ....  Oct.   24 

Amundsen  Polar  Flight,  The Pathe 3  reels ...  .  Nov.  21 

Angelus,  The Cran  field    &    Clarke 

(S.  R.) i  reel 

Animated  Hair  Cartoons  (Series) Red  Seal  Pict 1  reel Jan.  30 

Animated  Hair  Cartoon  No.  4 Red  Seal 1  reel Feb.  27 

Are  Parents  Pickles? Parrott-Ralston Pathe 1  reel 

At  Home "Our  Gang  " Pathe 2  reels 

Baby  Be  Good "  Juvenile  " Educational 3  reels ....  Oct.   24 

Bar-G  Mystery  (Serial) Pathe 

Barrier  Busters  (Sportlight) Pathe 1  reel Sept.  12 

Bed  Time  Stories Sierra  Pictures 2000  feet 

Big  Game  (Mustang) Universal 2  reels. .  .  .Feb.  20 

Boundary  Line,  The  (Mustang  Series) Universal 2  reels ....  Oct.    31 

Breakin'  Loose  (Mustang  Series) Universal 2  reels.  . .  .Dec     5 

Burmah  Blues Hal  Hodes 1  reel Feb.  27 

Call  of  Hazard,  The  (Fred  Humes) Universal 2  reeN 

Casey  of  the  Coast  Guard  (O'Hara-Ferguson) .  .  .Pathe Serial Feb.  20 

Clever  Feet  (Sportlight) Pathe 1  reel 

Colorful  Fashions  From  Paris  (Novelty) Educational 1  reel 

Crook  Buster,  The  (Mustang) Universal 2  reels 

Cuba  Steps  Out  (Variety) Fox 1  reel 

Dixie  Doodle  (Sportlight) Pathe 1  reel 

Egypt  Today Fox 1  reel Feb.  13 

Fight  Within,  The George  Larkin Universal 2  reels 

Film  Facts  (Series  No.  1) Red  Seal  Pict 1  reel Jan.  30 

Fish  for  Two Red  Seal 1  reel Feb.  27 

Flame  Fighter,  The  (Serial) Herbert  Rawlinson.  .  .Rayart 10  episodes 

Flaming  West,  The  (Mustang  Series) Universal 2  reels 

Flashes  of  the  Past Pathe 2  reels 

Flirting  With  Death Red  Seal  Pict 2  reels Sept  26 

Giraffe's  Long  Neck,  The F.  B.  O 1  reel 

Gold  Trap,  The  (Mustang  Series) Universal 2  reels Oct.    10 

Great  Arena,  The  (Sportlight) Pathe 1  reel 

Green  Archer,  The  (Serial)  Ray-Miller Pathe 10  episodes . .  .Dec.    5 

Grinning  Fists  (Fred  Humes) Universal 2  reels 

Gunless  Bad  Man,  The Universal 2  reels 

Hearts  of  the  West Edmund  Cobb Universal 2  reels ....  Feb.     6 

Her  First  Night  in  Philadelphia Cranfield  &  Clarke . .  2  reels 

Hero  of  Piperock Corbett-Holmes Universal 2  reels ....  Jan.  30 

His  Pal Chesterfield  M.  P.  Co. 

(S.  R.) 2reels 

In  a  China  Shop  (Variety) Fox 1  reel 

I  Remember Short  Films  Syn. ....  2  reels ....  Sept.  26 

Iron  Trail  Around  (Variety) Fox 1  reel Dec.  26 

Just  Cowboys  ( Mustang  Series) Universal 2  reels ....  Oct.    10 

Knickknacks  of  Knowledge  (Hodge  Podge) Educational 1  reel Nov.  14 

Leaps  and  Bounds  (Sportlight) Pathe 1  reel 

Life's  Greatest  Thrills Universal 2  reels Sept.  26 

Lightning  Hutch  (Serial) Arrow 

Lightnin'  Strikes Tennek  Film  Corp . .  2  reels 

Magic  Hour,  The Cranfield  &  Clark 1  reel... .  .Dec.  19 

Magical  Movies  (Hodge  Podge) Educational 1  reel 

Man  With  a  Scar,  The  (Fred  Humes) Universal 2  reels Jan.   30 

Marionettes  (Hope  Hampton) Educational 1  reel Dec.     5 

Marvels  of  Motion  (Series) Red  Seal  Pict. 1  reel Sept.    5 

Montana  of  the  Range Josie  Sedgwick Universal 2  reels ....  Feb.     6 

Mother  Goose's  Movies  (Hodge  Podge) Educational 1  reel Feb.     6 

Mountain  Molly  O  (Mustang) Universal 2  reels 

My  Bonnie  (Ko-Ko  Series) Red  Seal  Pict 1  reel Oct.     3 

My  Own  Carolina  (Variety) Fox 1  reel Aug.  29 

Neptune's  Domain Educational 1  reel 

No  Woman's  Land Hal  Hodes 1  reel Feb.  27 

One  Wild|Time  (Corbett  &  Holmes) Universal 2  reels 

Outings  For  All  (Sportlight) Pathe 1  reel 

Parisian  Modes  in  Color Educational 1  reel Jan.   30 

Perils  of  the  Wild  (Serial) Universal 10  episodes 

.  Universal 2  reels 

.  Universal 2  reels ....  Oct. 

.  Universal 2  reels ....  Nov. 

.  Universal 2  reels 

.Fox 1  reel Nov.  28 

.Universal 2  reels Oct.    17 

.  Pathe 1  reel Oct.     3 

...Not.  21 


19 
23 


Queen  of  the  Hills Josie  Sedgwick 

Raid,  The  (Mustang  Series) 

Range  Law  (Mustang  Series) 

Rider  of  the  Pass  (Mustang  Series) 

River  Nile,  The  (Variety) 

Road  From  Latigo,  The  (.Mustang  Series) 

Runaway  Taxi,  A  (Stereoscopik) 

Rustlers  of  Boulder  Canyon, The(  Mustang  Series)  Universal 2  reels 

Rustler's  Secret  The  i Mustang) Universal 2  reels 

Rustlin'  Kid,  The  (Mustang  Series) Universal 2  reels 

Scarlet  Streak,  The  (Serial)  Jack  Daugherty ....  Universal 10  episodes 

Shadows  of  the  Tiger Tennek  Film  Corp ...  2  reels 

Shakespeare  (Gems  of  the  Screen) Red  Seal 1  reel 

Shooting  at  Time  (Sportlight) Pathe 1  reel 

Shootin'  Wild  (Mustang  Series) Universal ....2  reels Oct.   24 

Silvery  Art Red  Seal 2  reels Sept.  26 

Sky  Skidder,  The Bischoff 10  episodes 

Sky  Tribe,  The  (Variety) Fox 1  reel 

Songs  of  Ireland  (Music  Film) Pathe 1  reel 

Songs  of  Scotland  (Music  Film) Pathe I  reel 

Soul  of  the  Cypress Red  Seal 1  reel Feb.  27 

Starting  an  Argument  (Sportlight) Pathe 1  reel 

Story  Teller,  The  (Hodge  Podge) Educational 1  reel Oct.     3 

Strenuous  Life,  The  (Sportlight) Pathe 1  reel Feb.   20 

Taking  Chances  (Mustang  Series) Universal 2  reels 

Then  and  Now  (Sportlight) Pathe 1  reel 

Tiger  Hunt,  The Hal  Hodes 1  reel Feb.  20 

Toiling  for  Rest  (Variety) Fox 1  reel 

Too  Many  Bucks  (Mustang  Series) Universal 2  reels Nov.  21 

Top  Hand  (Edmund  Cobb) Universal 2  reels ....  Dec.  1* 

Tricked  (Mustang  Series) Universal 2  reels Sept.  12 

Uncle  Tom's  Cabin F.  B.  O 1  reel 

Uprising  Generation  (Sportlight) Pathe 1  reel Feb.     6 


Vanishing  Millions. 

Walloping  Wonders  (Sportlight) 

What  Price  Touchdown  (Sportlight) 

Whirlpool,  The  (Variety) 

White  Paper  (Variety) 

With  Pencil,  Brush  and  Chisel  (Variety) 

Wild  Beasts  of  Borneo 

Wild  West  (Serial)  Ferguson-Mulhall 

Winged  Rider,  The Edmund  Cobb 

Winking  Idol,  The  i  SeriaDDesmond-Sedgwick  . 


Sierra  Pictures Serial . 

Pathe 1  reel 

Pathe 1  reel 

Fox 1  reel 

Fox 1  reel 

Fox 1  reel 

Educational 2  reels    .  .  .Sept.  12 

Pathe 10  episodes. Sept.  12 

Pathe 2  reels Feb.   13 

Universal 10  episodes 


M a r ch     6 ,    19  2  6 


1133 


Coming  Attractions 


Feature  Star  Distributed  by  Length     Reviewed 

30  Below  Zero Fox „■•■••• 

Accused Special  Cast Inde.  Films 5000  feet.  .Jan.   16 

Aloma  of  the  South  Seas.  .Gilda  Gray Paramount 

Altars  of  Desire Special  Cast M-G-M 

Amateur  Gentleman,  The .  Richard  Barthelmess. .  First  National 

Apache  Princess Wilson-Gerber Davis  Dist.-Vital 

Ancient  Mariner,  The Special  Cast Fox 5548  feet ..  Jan.   30 

Aristocrat,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Atlantis First  National 

Back  Slapper,  The Special  Cast M-G-M 

Bad  Habits Special  Cast Astor  Dist.  (S.R.) 

Barriers  of  Fire Monte  Blue Warner  Bros 

Bat,  The Special  Cast United  Artists 

Battling  Butler Buster  Keaton M-G-M 

Beau  Geste Paramount 

Beauty Special  Cast M-G-M 

Behind  the  Screen Special  Cast M-G-M 

Bellamy  the  Magnificent .  .Special  Cast M-G-M 

Ben  Hur Special  Cast M-G-M 12000  feet.  Jan.   16 

Big  Night,  The Laura  La  Plante Universal 

Big  Parade,  The John  Gilbert Metro-Goldwyn 12550 feet. Nov.  23 

Black  Pirate,  The Douglas  Fairbanks.  .  .United  Artists 

Blind  Goddess,  The Special  Cast Paramount 

Border,  Intrigue Franldyn  Farnum Inde.  Pict.  ( S.  R.) .  .  .   5'reelg . . .  June    6 

Border  Women Special  Cast Phil  Goldstone  (S.R.)5000  feet. 

Born  to  Battle Tom  Tyler F.  B.  O 5100  feet.  .Feb.  13 

Borrowed  Plumes Daw-Welch Arrow 

Broken  Homes Lake-Glass Astor  Dist 

Brooding  Eyes Lionel  Barrymore Ginsberg   Dis.    Corp. 

(S.  R.) 

Brown  of  Harvard Jack  Pickford Metro-Goldwyn 

Call  in  the  Night,  A Truart  (S.R.) 

■Cat's  Pajamas,  The Bronson-Cortez Paramount 

Charity  Ball,  The Metro-Goldwyn 

Charley's  Niece Little  Billy Universal 

Cigarette     Maker's     P  >- 

mance,  The Special  Cast M-G-M 

Circus,  The Charles  Chaplin United  Artists 

Cleaner  Flame,  The Arrow 

College  Widow,  The Syd  Chaplin Warner  Brothers 

Coney  Island Special  Cast M-G-M 

Courage  of  Captain  PlumbSpecial  Cast Davis  Dist.-Vital 

Crashing  Through Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Crashing  Timbers Harlan-Dana Universal 

Crown  of  Lies,  The Pola  Negri Paramount 

Cyclone  Bob Bob  Reeves Anchor  Film  Dist 

Cyrano  de  Bergerac Special  Cast Atlas  Dist.  (S.  R.) . .  .9500  feet.   July   18 

Danger  Line,  The Special  Cast Astor  Dist.  (S.  R.) 

Dark  Horse,  The Harry  Carey Prod.  Dist.  Corp 

Daughter  of  th  e  Sioux,  A .  .  Wilson-Gerber Davis  Dist.-Vital ....   5  reels . . .  Oct.   24 

Dead  Command,  The Special  Cast M-G-M 

Defend  Yourself Dorothy  Drew Dependable  Films . .  .  5000  feet . .  Jan.     9 

Demon  Rider,  The Ken  Maynard Davis  Dist.-Vital 5000  feet . .  Aug.    2 

Desert  Gold Holt-Dove Paramount 

Desert  Healer Stone-Bedford First  National 

Detour Prod.  Dist.  Corp 

Devil  Horse,  The. Rex  (horse) Pathe 

Dice  Woman,  The Priscilla  Dean Prod.  Dist.  Corp 

Do     Clothes     Make     the 

Woman? Mrs.  Valentino F.  B.  O 

Don  Juan John  Barrymore Warner  Bros 

BonX Bruce  Gordon B.A.Goodman  (S.R05000  feet.  .Feb.  13 

Door  Mat,  The Warner  Bros 

Dumb  Head Tiffany  (S.R.) 6500  feet 

Early  to  Wed M.  Moore-K.  Perry. .  Fox 

East  cf  the  Setting  Sun . . .  Constance  Talmadge .  .First  National 

Eden's  Fruit B.  P.  Schulberg  (S.R.) 

Ella  Cinders Colleen  Moore First  National 

Ermine  and  Rhinestone H.  F.  Jans  (S.  R.) 

Eve's  Leaves Leatrice  Joy Prod.  Dist.  Corp 

Tangs  of  Fate Bill  Patton Chesterfield  (S.R.)  .  .  5000  f et .  .  Feb.   1  3 

"False  Pride Astor  Dist 

East  Life  in  New  York Special  Cast M-G-M 

Eifth  Horseman,  The Lee-Bradford  (S.  R.) 

Tighting  Buckaroo,  The . .  .Buck  Jones Fox 

Fighter's  Paradise,  The.  .Rex  Baker Phil  Goldstone 5000  feet 

Fighting  Courage Ken  Maynard Davis  Dist.-Vital ....   5  reels . . .  July   1 1 

Fighting  Fate Billy  Sullivan Rayart  (S.  R.) 4991  feet.  .Feb.     6 

Fighting  Heart,  The Frank  Merrill Bud     Barsky     Prod. 

(S.  R.) 5000  feet 

Fighting  Smile,  The Bill  Cody Inde.  Pict.  Corp.(S.R-)  4630  feet 

Eighting  Thorobreds Billy  Sullivan Rayart  (S.R.) 5000  feet 

Eig  Leaves Fox 

Fine  Manners Gloria  Swanson Paramount 

Elames Special  Cast M-G-M 

Flaming  Forest,  The M-G-M 

Elaming  Frontier,  The ....  Special  Cast Universal 

Elashing  Steeds Bill  Patton Chesterfield  (S.  R.) .  .5000  feet .  .  Feb.  27 

Fleet  Foot Marilyn  Mills Davis  Dist.- Vital 

Flight  to  the  Hills,  The Paramount 

Flyin*  Thru Al  Wilson Davis  Dist.-Vital Nov.    7 

Flying  Fool,  The Dick  Jones Sunset  Prod.  (S.R.) 

Forest  of  Destiny,  The Gotham  Prod.  (S.  R.) 

Forever  After Corinne  Griffith First  National 

For  Heaven's  Sake Harold  Lloyd Paramount 

FortFrayne Ben  Wilson Davis  Dist 5000  feet.  .Aug.  29 

Four  Stragglers,  The Special  Cast M-G-M 

Friends Special  Cast Vitagraph 

Frisco  Sal Special  Cast M-G-M 

Frivolity B.  P.  Schulberg  (S.R.) 

Galloping  Dude,  The Franklyn  Farnum Inde.  Pict.  Corp. (S.R.)  4700  feet 

Gambling  Chaplain,  The . .  Special  Cast M-G-M 

Garden  of  Allah,  The N.   Talmadge-R.   Col- 
man  United  Artists 

Garden  of  Eden,  The Special  Cast M-G-M 

Get  Off  the  Earth Raymond  Griffith Paramount 

Glorifying  the  American  Girl Paramount 

Gold  Hunters,  The David  Butler Davis  Dist.-Vital 6500  feet .  .  Nov.    7 

Good  Luck Conway  Tearle First  National 

Goose  Man,  The Special  Cast M-G-M 

Greatest  Show  on  Earth Paramount 

Great  Jewel  Robbery Herbert  Rawlinson .  . .  Dependable  Films . . .  4800  feet . .  Jan.     9 

Grey  Vulture,  The Ken  Maynard Davis  Dist.- Vital 

Girlliver's  Travels Universal 

Hairpin  Duchess,  The Special  Cast M-G-M 

Hard  Boiled Tom  Mix Fox 

Harem  Girl,  The Special  Cast Astor  Dist.  (S.R.) 


Feature  Star  Distributed  by        Length     Reviewed 

Haunted  Range,  The Ken  Maynard Davis  Dist.-Vital Sept.  26 

Haven,  The Special  Cast ..... M-G-M 

Hell's  Four  Hundred Margaret  Livingston.  .Fox 

Her  Big  Adventure Special  Cast Kerman  (S.  R.) 4800  feet.  .  Jan.   16 

Her  Honor,  The  Governor F.  B.  O 

Here  He  Comes Earle  Douglas Sierra  Pictures 5000  feet 

High  Steppers Special  Cast First  National 

His  Woman Special  Cast Whitman  Bennett ...   7  reels 

Horses  and  Women B.  P.  Schulberg 

Honeymoon  Express,  The  Special  Cast Warner  Bros 

Human  Mill,  The Special  Cast M-G-M 

Hurricane,  The Special  Cast Truart  (S.R.) 

I  Can  Dolt Special  Cast M-G-M 

I'll  Tell  the  World Olmstead-Arthar M-G-M 

Inevitable        Millionaires, 

The M.  Moore-Devore ....  Warner  Bros 

In  His  Arms Special  Cast M-G-M  

In    Praise    of    James 

Carabine Special  Cast M-G-M 

In  to  Her  Kingdom Corinne  Griffith First  National 

Jason Special  Cast M-G-M 

Justice  of  the  Far  North C.  B.  C.  (S.  R.) 5500  feet 

Kid  Boots Eddie  Cantor Paramount 

Kid  Gloves Johnny  Hines First  National 

KUti Norma  Talmadge First  National 

Killer,  The Marilyn  Mills Davis  Dist.-Vital 

La  Boheme Gish-Gilbert Metro-Goldwyn 

Lady  of  the  Harem,  The .  .  Special  Cast Paramount 

Lady  of  Leisure Special  Cast M-G-M 

Lawful  Cheater,  The Bow-McKee B.  P.  Schulberg 4946  feet . .  Jan.     9 

Lawless  Love Al  Ferguson Davi-  Di-t.-Vital 

Lawless  Trails Bruce  Gordon B.A.Goodman  (S.R0.5000  feet.  .Feb.  20 

Law  or  Loyalty Lawson  Harris Davis  Dist.  Div 4800  feet.  .Nov.  14 

Lena  Rivers Special  Cast Arrow 6521  feet 

Les  Mlserables Universal 

Let's  Get  Married Richard  Dix Paramount 

Life  of  a  Woman Truart  (S.  R.) 6500  feet 

Lightnin' Tiffany  (S.  R.) 6500  feet 

Lightning  Jack Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Lightning  Passes,  The . . . .  Al  Ferguson Fleming  Prod.  (S.  R.) 

Lights  of  Mojave,  The Ken  Maynard Davis  Dist.- Vital 

Little  Firebrand,  The Edith  Thornton Arrow  Pictures 5007  feet . .  Dec.  12 

Long  Odds ,  .  Marilyn  Mills Davis  Dist.  Div 

Lover's  Oath,  A Ramon  Novarro Astor  (S.  R.) 5800  feet.  .Oct    17 

Love's  Blindness Starke-Moreno M-G— M 

Love  Thief,  A Kerry-Nissen Universal 

Lovey  Mary Bessie  Love M-G-M 

Loyalties Special  Cast Fox 

Lunatic  at  Large,  The  ....  Leon  Errol First  National 

Lying  Wives Special  Cast Ivan  Abramson  (S.R.)7  reels ....  May     2 

Man  and  the  Moment Metro-Goldwyn 

Man  Four  Square Buck  Jones Fox 

Man    With    a    Thousand 
Faces Special  Cast M-G-M 

Mare  Nostrum Soecial  Cast M-G-M 11000  feet. Feb.  27 

Married  Cheats Fox 

Memories Ramon  Novarro M-G-M 

Men  of  Steel Milton  Sills First  National 

Message  to  Garcia,  A  .  .  . . Special  Cast M-G-M 

Midnight  Flames Columbia  Pict.  (S.  R.) 

Midnight  Special Truart  (S.  R.) 

Miss  Brewster's  Millions .  Bebe  Daniels Paramount 

Million  Dollar  Doll .  .• Assoc.  Exhib 

Millionaire  Policemen ....  Special  Cast Ginsberg  Dist.  (S.  R.) 

Mismates Doris  Kenyon First  National 

Miss  318 Special  Cast M-G-M 

Miss  Nobody Special  Cast First  National 

Mile  Modiste Corinne  Griffith First  National 

Modern  Musketeer,  A Gene  Corrado Bud  Barsky  (S.R.) . .  .5000  feet 

Molasses First  National 

Money  Talks Special  Cast M-G-M 

Mr.  Battling  Butler Buster  Keaton M-G-M 

My  Lady  of  Whims Clara  Bow Arrow 6089  feet.  .Jan.  23 

My  Neighbor's  Wife Herbert  Rawlinson .  . .  Davis  Dist.-Vital 

Mystery  Club,  The Matt  Moore Universal 

Mysterious  Island Special  Cast M-G-M 

Mystery  Lady,  The Special  Cast M-G-M 

Nell  G wyn Dorothy  Gish Paramount 9  reels ... .  Feb.     6 

Nervous  Wreck,  The Prod.  Dist.  Corp 

New  Klondike,  The Thomas  Meighan Paramount 

Nine  and  3-5  Seconds Charles  W.  Paddock . .  A.  G.  Steen,  Inc 5600  feet . .  Nov.  12 

Nocturne Special  Cast M-G-M 

North  of  Nome Special  Cast Arrow 5491  feet 

Old  Army  Game,  The.  .  .  .W.  C.  Fields Paramount 

Old  Ironsides Paramount 

Old  Soak,  The Jean  Hersholt Universal 

On  With  the  Show Lowell-Russell Lowell  Prod 7  reels 

Open  Book Special  Cast M-G-M 

Ordeal,  The Soecial  Cast M-G-M 

Padlocked Special  Cast Paramount 

Palace  of  Pleasure Fox 

Palm  Beach  Girl,  The Bebe  Daniels Fox 

Pals  First First  National 

Paris Charles  Ray-E.Boardman  Metro-Goldwyn 

Paris  at  Midnight Special  Cast Prod.  Dist.  Corp 

Partners  Again Sidney-Carr United  Artists 

Passionate  Youth Special  Cast Truart  (S.  R.) 6  reels. .  .July  11 

Peggy  Takes  a  Chance . . .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Chinatown Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Danger Peggy  O'Day Davis  Dist.-Vital 

Peggy  From  HeadquartersPeggy  O'Day Davis  Dist.-Vital 

Peggy  on  the  Job Peggy  O'Day Davis  Dist.-Vital 

Peggy  of  the  Secret  ServicePeggy  O'Day Davis  Dist.-Vital 

Peggy  Scores  a  Victory . . .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  Under  Orders Peggy  O'Day Davis  Dist.-Vital 

Perch  of  the  Devil Universal 

Perils  of  the  Coast  Guard .  .Special  Cast Rayart 

Plumes Special  Cast M-G-M 

Poker  Faces Special  Cast Universal 

Poor  Girl's  Romance,  A.  .Special  Cast Film  Book.  Offices 

Prince  of  Pilsen Special  Cast Prod.  Dist.  Corp 

Prisoners  of  the  Storm .  .  .  House  Peters Universal 

Prowlers  of  the  Night ....  Fred  Humes Universal 

Puppets.' Milton  Sills First  National 

Pursued Dorothy  Drew Dependable  (S.  R.) . .  5000  feet . .  Nov.  14 

Qualitv  Street Metro-Goldwyn 

Quo  Vadis Emil  Jannings First  National Nov.  28 

Rainmaker,  The Wm.  Collier,  Jr.-G.  Hale .  .  M-G-M 

Red  Clay William  Desmond ....  Universal 

Red  Kimona,  The Mrs.  Wallace  Reid .  .  .  Davis  Dist.-Vital Jan.     2 

Red  Mill,  The Marion  Davies M-G-M 

Rise  and  Fall  of  Jesse  James J.  S.  Woody 

Return  of  a  Soldier Siecial  Cast Metro-Goldwyn 

Road  That  Led  Home,  The Vitagraph 

Rogue's  Riches Special  Cast Astor  Dist.  (S.  R.) 

Rolling  Home Reginald  Denny Universal 


1134 


.1/  o  t  i  o  n     P  i  c  t  it  r  c     X  e  w  s 


Feature  Star  Distributed  by       Length     Reviewed 

Romance  a  la  Carte Richard  Dix Paramount 

Romance  of  an  Actress Chadwick 

Ropin'  Venus,  The Josie  Sedgwick Universal 

Rust Special  Cast M-G-M 

Rustling  for  Cupid G.  O'Brien-A.  StewartFox 

Sagebrush  Lady,  The Eileen  Sedgwick Chesterfield  M. P.  Corp.  5000  feet.  Feb.    6 

Sailors'  Wives First  National 

Salvage Truart  (S.  R.) 5800  feet 

Sandy Madge  Bellamy Fox 

Savage,  The Ben  Lyon First  National 

Scarlet  Letter,  The Lillian  Gish M-G-M 

Sea  Horses Special  Cast Paramount 7  reels ....  Feb.  27 

Sea  Wolf,  The Ralph  Ince Ralph  Ince  Prod 7500  f eet . .  Dec  19 

Second  Chance Nilsson-Frazer First  National 

Self  Defense Aileen  Percy Arrow  Film  Corp 

Separate  Rooms Special  Cast Fox 

Seventh  Heaven Special  Cast Fox 

Seward's  Folly Special  Cast M-G-M 

Shadow  of  the  Mosque .  .  .  Odette  Taylor Cranfield    &    Clarke 

(S.  R.) 6200  feet 

Shadow  of  the  Mosque .  .  .  Stewart  Rome Ufa 5750  feet . .  Dec.  2* 

Shamrock  Handicap,  The. Special  Cast Fox 

Share  and  Share  Alike. . .  .  Jane  Novak Arrow 5569  feet 

Shf  nandoah B.  P.  Schulberg  (S.  R.) 

Shipwrecked Owen-Schildkraut.  .  .  .  Prod.  Dist.  Corp 

Shoo  tin'  Square Jack  Perrin Ambassador  Pict.(S.R.)5000  feet 

Siberia Special  Cast Fox 

Siegfried Ufa Sept.  12 

Silence H.  B.  Warner Prod.  Dist.  Corp 

Silken  Shackles Irene  Rich Warner  Bros 

Silky  Anne Constance  Talmadge .  .First  National 

Silver  Lanterns Special  Cast Arrow 

Silver  Treasure,  The Special  Cast Fox 

Sky  Rocket  The Peggy  Hopkins  Joyce .  Assoc.  Exhib 

Smith  of  Cornell George  Walsh Chadwick 

Somebody's  Mother Mary  Carr Rayart 6000  feet 

Sons  of  the  Sheik Rudolph  Valentino United  Artists 

Sorrows  of  Satan Special  Cast Paramount 

Sparrows Mary  Pickf ord United  Artists 

Starlight  Ranch Wilson-Gerber Davis  Dist.- Vital 

Star  Maker,  The Philbin-Bushman Universal 

Strange  Bedfellows Metro-Goldwyn 

Sunshine  of  Paradise  Alley  Special  Cast Chadwick  Pict 

Sweet  Rosie  O'Grady Columbia  Pict 

Take  a  Chance Richard  Dix Paramount 

Tale  of  a  Vanishing  People Tiffany  (S.  R.).  .  ...  .  .6500  feet 

Taxi  Mystery,  The Roberts-Agnew Ginsberg  (S.  R.) 

Temptress,  The Garbo-Moreno M-G-M 

Tentacles  of  the  North .  .  .  Special  Cast Davis  Dist- Vital 

Ten  to  Midnight Prod.  DUt.  Corp 

Texan's  Oath,  The Ken  Maynard Davis  Dis.-Vital : 

That  Old  Gang  of  Mine. . .  Maclyn  Arbuckle Dependable  Films . . .  4900  feet .  .  Jan.     9 

That's  My  Baby Douglas  MacLean ....  Assoc.  Exhib 

Thoroughbred,  The Special  Cast Truart 5481  feet.  .Sept.  19 

Three  Pals Marilyn  Mills Davis  Dist.  Vital 4987  feet.  .Dec.    5 

Timber  Wolves Ken  Maynard Davis  Dist  .-Vital 


Feature 

Toilers  of  the  Sea 

Tony  Runs  Wild 

Tongo 

Tomo,  Son  of  the  Sierras . 

Toto 

Trailing  Shadows 

Trapped 

Travelin'  Fast 


Travis  Coup,  The 

Tricks 

True  North,  The 

Unknown  Lover,  The . . 
Unknown  Soldier,  The . 
Up  and  At  'Em 


Star  Distributed  by        Length     Reviewed 

Special  Cast M-G-M 

Tom  Mix Fox 

.  Special  Cast M-G-M 

Wilson-Gerber Davis  Dist.-Vital 5000  feet.  .Dec  1» 

Lew  Cody M-G-M 

Edmond  Lowe Fox  Film 

.  Elinor  Faire Sierra  Pictures 5000  feet 

Jack  Perrin Ambassador  Pict. 

(S.  R.) 5000  feet 

Tiffany  (S.  R.) 6500  feet 

Marilyn  Mills Davis  Dist.  Div 5  reels ....  Sept.  15 

Special  Cast C.  C.  Griffin  Prod 7000  f eet . .  Dec  19 

Elsie  Ferguson Vita  graph 6895  feet .  .  Not.  23 

P.  D.  C . 


Jack  Perrin Ambassador  Pict. 

(S.  R.) 5000  feet 

Irene  Rich Warner  Bros. 

Special  Cast First  National 

Bebe  Daniels Paramount 

Elinor  Fair Prod.  Dist.  Corp 

Wilson-Gerber Davis  Dist 4900  feet .  .  Aof . 

Special  Cast M-G-M 


22 


Vengeance  of  Durand,  The 

Viennese  Medley 

Volcano,  The 

Volga  Boatman,  The 

Warrior  Gap 

Way  of  an  Eagle,  The 

Web,  The Eileen  Sedgwick Chesterfield  (S.  R.) .  .  5000  feet .  .  Feb.  20 

Wedding  March,  The Paramount 

Wet  Paint Raymond  Griffith Paramount 

What  Will  People  Say Metro-Goldwyn 

What  Price  Glory? Fox 

When  We  Were  Twenty- 
One Special  Cast M-G-M 

Whispering  Canyon J.  Novak-R.  Ellis Ginsberg  Dist.  Corp.  (S.  R.) .  : 

Whispering  Smith Special  Cast P.  D.  C 

White  Chief,  The Monte  Blue Warner  Brothers 

White  Fury Marilyn  Mills Davis  Dist,- Vital 

White  Heat Special  Cast M-G-M 

Whole  Town's  Talking,  The.Ed.  Horton Universal 

Wide  Open Dick  Jones Sunset  Prod.  (S.  R.) 

Wild  Oats  Lane Dana-Agnew Prod.  Dist.  Corp 

Wife,  The Special  Cast M-G-M 

Wilderness  Woman,  The . .  Special  Cast First  Natinal 

Winner,  The Charles  Ray Chadwick  (S.  R.) 

Winning  of  Barbara  Worth   Samuel  Goldwyn 

Wise  Guy,  The James  Kirkwood First  National 

With  Kit  Carson  Over  the 

Great  Divide Special  Cast Sunset  Prod.  (S.  R.) 

Wives  at  Auction Special  Cast Astor  Dist.  (S.  R.) 

Wives  of  the  Prophet Special  Cast Lee-Bradford  (S.R.) .  6600  feet . .  Jan.     » 

Wolf  Hunters,  The Special  Cast Davis  Dist.  Div 

Woman  Who  Did  Not  Care Gotham  (S.  R.) 

Women  and  Wives Metro-Goldwyn 

World  of  Promise,  The Fox 

World's  Illusion,  The Metro-Goldwyn 

Worst  Man  of  the  Troop .  .Wilson-Gerber Davis  Dist.  Div 

Worst  Woman,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Yellow  Fingers Olive  Borden Fox 

Yoke,  The Special  Cast Warner  Brothers 

Yon  Too Special  Cast M-G-M. 


"Mare  Nostrum" — M-G.,  Criterion, 
N.    Y. 
American:       "Rex    Ingram    has 
produced      a      powerful      picture, 

both       magnificent      and       [ tic. 

There  is  something  for  almost 
everyone  in  'Mare  Nostrum,' 
tin.-.'  who  like  poetry,  drama, 
spectacle  or  beauty  of  setting.  It 
has  them  all,  with  a  strong  plot 
to  hold  them  together.  This  is 
decidedly  another  Metro-Goldwyn 
picture  that  everyone  should  see. 
Ingram  lias  dared  to  do  an  un- 
usual ending,  one  that  only  a 
director  of  his  genius  could 
film." 

World:  "Nothing  in  pictures 
yet  has  approached  the  detailed 
exhibit  of  a  Teutonic  underseas 
boat  in  contact  with  a  non-de- 
fenseless passenger  vessel.  I 
think  Mr.  Ingram  has  WTOUghl 
impressively  with  his  camera 
sense.  He  knows  whore  to  set  his 
machine,  and  at  what  time  of 
day  to  shoot,  Tn  Naples,  in 
Pompeii,  in  Marseilles,  in  the  % ; ■  l 
le '  befoi  e  \  esu\  ius  he  ca  me 
with  sonic  ripping  \  i'v.  -. 
iii;ii  Una]  departure  into  fan- 
where   their   dying   Captain 

throi   "i     h< 'ii    sea    into 

the   arms    of    his    beloved,    ia    one 
of     the     loveliest     gestme-     evei 
aed." 
Herald   [Yibune:    "  I  hal    liesure 
director,    Rex    I  n 
gram     has    made    an     intelli 
dignified      and      phi  i  phically 

■nt     unit  ion    picl  ure    out    of 
Mare    Nbsti  iim.'  " 
I  \  ening       World  :       "\\  hatei  ei 
Mare  Nostrum'  is 
m    the   rare  things   in   tildom,  a 


teu>spaperOpinionsonNeu>Pict 


tragedy  sincerely  and  ably  di- 
rected. The  surge  of  the  sea 
runs  through  it  all,  and  the 
tragic  mood  grows  steadily  to  an 
effective  climax.  It  is  a  produc- 
tion not  to  be  dismissed." 

Mirror :  "  'Mare  Nostrum'  is 
an   extraordinary   picture — ." 

limes:  "The  sequence  dealing 
with  the  sinking  of  a  passenger 
ship  by  a  submarine  is  graphic- 
ally filmed.  The  Mediterranean 
is  a  calm  lake  of  blue  to  the 
wireless  operator  of  one  vessel. 
Tic  has  just  said  'Hello'  to  his 
colleague  aboard  the  Californian. 
Then  one  perceives  the  submers- 
ible sneaking  up  on  its  prey,  and 
subsequently  the  Californian  re- 
ceives her  death  blow  in  an  ex- 
plosion of  spray  and  fire.  Aboard 
the  other  vessel  all  is  tranquil ; 
then  the  wireless  operator  gets 
the  S.  O.  S.  on  the  sinking  ship, 
and  a  shot  shows  the  doomed  ves- 
sel being  covered  by  water.  In- 
gram spares  no  feelings  to  bring 
out  Ibanez's  points.  The  effec- 
tive photography  in  Spain,  Italy. 
and  France  and  the  dramatic 
sequences  connected  with  the 
submarine's  deadly  work  do  jus- 
tice   to     Ingram's    direction.*' 

"The      Eagle"  — United      Artists, 
Rivoli,  Baltimore' 
News:      "Rudolph    Valentino   is 
nified    as     Vladimir     and 
looks  greal    in  his  uniforms." 

American:  "Hool  Gibson  him 
sel  i  cou  ldn'1  i  ide  a  ay  bel  i  er  than 
Rudolph  Valentino.  Nor  Ldolphe 
Menjou  acl  more  subtly.  Nor 
thai  old  Valentino  of  Bheil  da^ 
make  more  com  incins  loi  e.  With 


al,  Mr.  Valentino  is  dignified,  and 
suave,  restrained  and  fiery,  bril- 
liant and  dramatically  true.  It  is 
real  acting  that  he  does  in  'The 
Eagle.'  " 

Daily  Post:  "Valentino  is  a 
powerfully  good  looking  youth,  an 
adequate  actor,  and  has  been  pro- 
vided with  a  film  that  gives  him 
opportunity  for  all  those  little 
artistic  tricks  which  have  made 
him  the  idol  that  he  is." 

Evening  Sun:  "An  entertain- 
ment that  you  simply  can't  afford 
to  miss.  Vilma  Banky  makes  the 
love  scenes  with  Rudy  very  con- 
vincing. And  to  think  he  gets 
paid   for  doing   that.      M03  I" 

"Three  Faces  East"— Prod.  Dist. 
Corp.,   Rialto,   N.  Y. 

News:  "'Three  Faces  East' 
will  give  you  more  than  an  hour's 
entertaining  perplexity.  You  will 
be  held  in  suspense  until  the  last 
real  unwinds.  You  are  mystified 
.it  every  turn.  Jetta  Goudal  is 
3trangelj  beautiful.  Here  is  an 
unusual  type.  She  wears  some 
startling  clothes  and  makes  ad- 
vantageous use  of  her  very  hand- 
some   eyes.     .     .     . " 

Telegraph :  "  Gorgeously  en- 
tertaining. It  is  a  smashing 
melodrama  with  more  heart  in- 
terest, suspense  and  thrills  than 
isuallj  found  in  ten  picture-. 
of    the    same   sort.      'Three    Faces 

i  reallj  is  an  achievement. 
1  h.i  e   li.i\  e  been   spj    meli "l ramas 

6— no  end  of  them — but  all 
arc  forgotten  at  the  moment  be- 
cause  the  new-  one  seems  the  lasl 
word  in  this  form  of  story-telling. 
Gripping     suspense     is     sustained 


throughout  the  footage,  and  no 
sooner  is  one  climax  passed  than 
another  is  faced."     . 

Evening  World :  "Of  the  new 
films,  Three  Faces  East,'  at  the 
Rialto,  is  the  most  entertaining  if 
you  happen  to  be  one  who  enjoys 
mystery  melodrama  with  mystery 
well    sustained."     .     .     . 

American:  "Has  enough  melo- 
drama and  mystery  to  insure  an 
e\eit  ing  hour." 

Graphic :  "There  is  enough 
mystery,  suspense,  fear,  love  and 
tragedy  to  make  the  production 
go  over  big  with  Rialto  audi- 
ences." 

Journal :  "You'll  suspect  some- 
one eNe  every  minute.  ...  It 
affected    me   so   that   I   even   sus- 

1 ted    myself."       .     . 

"Auction      Block"— M.      G.      M., 
Capitol,  N.  Y. 

Telegraph:  "'The       Auction 

Block'  is  one  of  the  niftiest  little 
things  of  its  kind  seen  here  in  a 
blue  moon,  and  definitely  puts 
the  clever  Charles  Ray  back  on  the 
pedestal  where  he  belongs.  You 
don't  laugh  uproariously  all  the 
I  1  hi.  in  it  more  t  ban  a  dozen 
times  hut  ymi  chuckle  all  the 
time,  and  this  experts  tell  113,  is 
the  true  indication  of  solid  en- 
jo\  meat .  The  til-ii  owes  much  *o 
the  straighl  faced  direction  of 
Hobari  Henley,  who  leads  you  up 
to  a  situation  which  doesn't 
seem   to   promise   much,  and  then 

I.nlv    uncorks    a    twist    which 

makes  you  giggle  delightedly. 
Hay's  role  lit^  him  like  a  glove, 
and  proves  that  he  is  worthy  of 
better  tilings  than  the  bumpkin 
roles    he    has    had    previously." 


Williams  Prpss.   TnC 


You  are  confident 

When  the  picture  is  printed  on  Eastman 
Positive  Film  you  are  confident  of  photo- 
graphic quality  on  the  screen. 

Eastman  Film  is  subjected  to  exacting  tests 
in  the  Kodak  Research  Laboratories  that  prove 
it  right. 

And  it  is  identified  throughout  its  length 
by  the  black  lettered  words  "Eastman"  and 
"Kodak". 

Look  for  the  identification 


EASTMAN   KODAK  COMPANY 

ROCHESTER,  N.   Y. 


-"&       >i  ll„JllilllH  '    (ibdgjA   mil — —^ 
Rothacker- A  Her    Laboratories,    Hollywood,    Calif. 


John  McCormick  presents 
Fascinating  Colleen  Moore 
In  "Irene" — From  the  stage  success 
By  James  Montgomery.  Musical 
Composition  by  Harry  Tierney  and 
Joseph  McCarthy — With  Lloyd  Hughes, 
Charlie  Murray  and  George  K.  Arthur. 
Continuity  by  Rex  Taylor.  Lighting 
Effects  by  Lawrence  Kennedy.  The 
Art  direction  by  John  D.  Schulze. 
Photography  by  T.  D.  McCord.  Film 
Editor,  Edwin  Robbins.  Brilliant 
Titles  by  George  Marion,  Junior. 
Editorial  direction  by  June  Mathis. 
Directed  by  Alfred  E.  Green. 
A  First  National  Picture. 
Rothacker  Prints  and  Service. 


Colleen  Moore 

as 

"Irene" 


Look  Better  — 
Wear  Longer! 


Founded  l'Mll 

by 

Wattcrson  K.  Rothacker 


March  13,  1926 


1 


Rc/j.  I '.  S.  Patent 


Vol.  XXXIII        No.  11 

Albany 


PRIC 


Los  Angeles 


A  eii    York 


Chicago 


NTS 


Unit  ORGANS 


cUni\)ersal  Pictures  Qorp. 
Sacnger  Jtmusemcnt  60. 
^Alexander  Pontages 
VJest  Coast  Jhealres,  Inc. 
Vilmer  60  Vincent 
Pry  or  Bros.  6u  tFeitch 
£eo  Breckers  theatres 
Ghas.  U7.  JMunz,  Detroit 


Dean  W.J.Skeele,^ 

Uni\).  of  So.  Galifornia, 
Dr.  JMauro  Gottone,  JeadLred 
Organist,  6apitot3heatre,NY. 
John  Eb&rson, 

Chicago's  Architect  Genius 
Gharles  Ghapjin 
'United  Artists  Gorp. 


are,  a  feu?  of  the  endorsers  and  purchasers  o£ 
Robert  cMorton  Organs  _ 


A  Robert  Morton  Organ 

in  your  theatre  gives  you, 
the  prestige,  of  offering 
your  patrons 

^h&Vbrldsjinesb 

THEATRE- 
0  RGAN 


Mail  to 

NEAREST 

ADDRESS  FOR 
NEW ■SELLING PLAN 


J/cwYork  ~  1560Bioadvy 
Chicago-  S45 So.WoJash, 
Sanlrajicisco-ies  Golden  Gale 
£0$ -Angeles  —  19l4So.Vermont 


Theatre 


==#     "(V- 


GENUINE  DEAGAl* 
PERCUSSIONS  UilD 


Seating  Capacity. 
City™*  State 


o%nd  How 

THIS  Lad 
is  getting 

the  dough/ 


^ 


"JheBlG  Stars- 
JheBIG  Hits- 
¥bu  get  them 

IVOTi^  as  always, 

from 

Qaramount 


tell  em  i 


Tell  em  with 
Cparamount 
<J  paj)er  and 
Ad  Sales  mater- 
ial*~  the  best 
in  the  business 


j^p 


a  (paramount  9'^^ 
A  HERBERT   BRENON    Ppoouct-on 

MCING  MOTHERS 

;    ALlCE'JffTCE  and  ClARA  BOW^ 


QNWAY  TEARLE. 


Not  for  just  a  day  -  - 
Not  for  just  a  week- 
Notfbrjustayear-- 

But  ALWAYS  •-- 

GOOD 


tyaramount*J*Utures 


- 


lHniw  been     c(  ho,  ,• 

fSR    Faces,  Ba^    ^  ,o    ««»* 

•Colonel  restba  <ory 

ion,  ot  ^J-  v^  J      nf,    ,r 

«"**  "teen  made  pe^  W    aS    £ 

I   .  s„  atoHiw        „_  Best  p.ai  iv«"- 

^'^ree  F,aC*  w  Ant«onY  J.%n  ur,der 

ed  by   *         world  wa  nUS  <--e 

I   during   lh*     c4ng  ^   a  ;*,t«V  haS      .«- 
,„h  the  tra<-'  °  The  irt»«'  defies  s0„ 

*is«-  G°^'a  unattracuve    ^  of  per 

_i   charm  »B  ■'     TM  sa""'      ,t   cotn- 

\  sona  waxa  t0  "■ct-        of   th«   "If  *■  great 
her  at JW*      is   one   ol  other"  gr 

Uhl*  T»ctare    screened-    ^  uondon      * 

Celling    ev*I  air  raid  ov  ei         uogethei. 

l'cU^cSv      *>-■  wonder^ 


One  of  the  , 
if  best  pictures 
that  has  come 
this  way  in  many 

i a  month"' 

^    Indianapolis 

STAR 


/  o/>  .  Qf>lPi>la  e*   «V-  ■&/•„*/•   ~  "ay;  *>*>    ' 


#  ^^t\^cl  r  ?ei.**e  i?Oul2*  or0*. 


i  la 


ture  ,^b\e   »tePP«»  ^e  haUs  and  caD 
of  niI?  from  the  dance  n       fla.     in » 

F*ble    cartoor     a         wU       ^      .     ,n. 
»cftn  .  V«J  music  a9fl3^leberBan-    ^^ 

t'^ln,nJ  £l»  ■■■lift 


£    e*r,  ^en/torf**     'n&   tJ*  °f,e 


"iinoJ.0,>. 


"deserves 
a  place  in  the 
front  ranks-an 
outstanding  pic- 
ture of  its  type"* 

Indianapolis 

NEWS 


Foreign  Distributors 

Producers  Internationa]  Corporation 

130    West  46th   Street 

New   York,  N.    Y. 


r\ELEASED 


By  PRODUCERS! 


takes 


stor 


K  sensational 

iudience  picture 

v  box-office 
:lean-up/ 


Sa>'    tiailt     i  ""We,    i 


lo 


"TJijve 


am 


ready 


1{oa"y    don't    |-„ 


you  | 

such  I 
fiat 


EClL  B.  DE  MlLLE 
^stents 


: : 


,   5»C  S°^-ofbut  "  ■ 

T:s  **»'  »«•  Sot ,n  your  f"» 

'   know   tiiaf   :, 

■  cx'''f;";"^  »voS  ,.;r""F"-sEfst.0 

T  te  of  my  '"".,  ;  °  eire»  ■«. 

ersatiofl    lvouJd  '"S    that    m. 

but  f"njj.  "-«u.    been    brutal 

'°    admit     «u       "*>'  time  an,   r 
J  actress      «-  ^udaj 

■,Vray    »*th    all    fhhe  certainjy 

(Mystery    ^   ,  ff  casl- 

-isa-ntstr' 

we  see  a  G  r-     in  one 

„,_    *rf>   London 


walks 


ov/( 


^^:f  ^ 


"W4 

J  ETTA  GO  U  DAL 
ROBERT  AMES 
HENRY  B.  WALTHALL 
and  CLIVE  BROOK 

'apted by€-GardnerSulf ivan  and  Monte Katterjohn 
From  the  play  by  Anthony  Paul  Kelly 

Rupert  Julian  Production 


rmirde 
rd    Evading   Tm 

dr°Ps-    writhe  ",r     I* 

'-  without  j,a 

~Ve<-  Pulled 
camera.  jt 
dramatic  a 

,  scene  won; 
P'cture  th 
<*  ccur 
a  corking 
opens  wit 
court    at 

»UPP( 

fh«   thron. 
And    yo, 

'cenes,    be, 
Sinning-  of 

.^  '°r  the 
th®.  story, 
And  y0i 

a  ^nsation? 

tno^  how  to  , 


^or 


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SPin*   t0 


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'*   if; 


<*ceS      l.'y.. 


easi/y  the 

best  melodrama* 

that  has  ever  been 

filmed- a  positive 
sensation" 

k    Indianapolis 

T/MES 


LO    ur-e 


.,  s-.  »'e/o(ij-au       'V=r-         Easily 
£if,:t-i.  a  that  has   „..__ 


ev«-  be**, 


)ISTFJBUTING  CORPORATION 


\/1  *»rr»K*»r    *-»f    \y1 1" 


Pi, 


,~,-l   riio»,;k.. 


1^-        W/II    T      JJ      UAVC      P.„r,.1„~t 


Presented  by 

ASS0OMD  EXHIBITORS/^ 


Oscar  A.  Price,Pres. 


Drama! 
Thrills! 
Excitement! 


,.■*- 


■ 


CLARA 
BOW 


IN 


TWOCANPIAY 

From  the  Saturday  Evmim iPost  Story 
by  Gerald  Mygatt^  Directed  by 

NatB^ss 


"IN  ALL  MY  THIRTEEN 
YEARS  EXPERIENCE  I 
DON'T  REMEMBER  A 
BETTER  COMEDY." 


M.    Steffen,   Rex   Theatre,    Tacoma,    Wash 


"THINK  THEY  ARE 
the  best  comedies  on  the 
market  today.  They  are 
in  a  class  by  themselves." 

Olympia  Theatre 

Chicago,  111. 

"A     LANDSLIDE     FOR 

the  box   office." 

Larchmont  Theatre 
Los  Angeles,  Cal. 

"CERTAINLY  GAVE 
the  best  of  satisfaction  to 
our  patrons." 

Ohio  Theatre 

Alliance,  Ohio 

"CONSIDER  BUSTER 
Brown's  finest  two-reelers 
on  the  market." 

Alhambra  Theatre 
Milwaukee,  Wise. 


From  the  famous  cartoons 
by  R.  F.  OUTCAULT. 


Released  by 

UNIVERSAL 


Presented  by 

STERN 

BROTHERS 


Double  Your  Booking  Time  on 

HIS  PEOPLE" 


EVERY  DA Y- AT  EVERY  SHOWINQ— WE  QET  NEW  PROOF 
that  none  of  us  realized  what  a  gigantic  box-office  picture  ive  had 
in  "His  People"  If  you  have  hooked  it  for  three  days  — play  it  a  week. 
If  you  ordinarily  play  a  picture  one  week  arrange  to  show  this  two  weeks. 
There  is  not  a  single  case  where  "His  People"  has  failed  to  make  a  tre- 
mendous hit.  It  builds  up  at  every  house  where  it  has  played.  It's  a  cinch 
to  gross  record  money  with  it  if  you  get  behind  it  right.  Read  the  reports 
below  and  youyll  realize  that  we  could  not  give  you  better  advice  than  to 
DOUBLEYOUR  BOOKINQ  TIME  ON  "HIS  PEOPLE/'  TheUniver sal-Harry 
Pollard  Production  with  RUDOLPH  SCH1LDKRAUT,  Qeorge  Lewis, 
Blanche  M.ehaffey,  Virginia  Browne  Faire  and  Rose  Rosanova.  From 
the  story  by  Isidore  Bernstein.  Qet  that  extra  profit:  DOUBLE  YOUR 
BOOKINQ  TIME  ON  "HIS  PEOPLE." 


"Has  broken  all  rec- 
ords of  this  house.  There 
'was  a  line-up  practically  all 
the  evening  six  abreast, 
extending  for  one  block." 


Wabash  Theatre,  Los  Angeles. 


" Without  question  or 
doubt,  the  finest  feature 
that  I  have  looked  at  this 
year,  barring  none.  It  is  cer- 
tainly an  audience  picture." 


Jules  Berinstein, 

William  Berinstein  Theatres, 
Elmira,  N.  Y. 


"It  has  been  some  time 
since  we  have  played  a 
picture  on  which  -we  re- 
ceived so  many  favorable 
comments." 

Elite  Theatre, 

Appleton,  Wise. 

"House  packed.   Long 

lines  waiting  for  seats.  It 
will  make  box  office  records 
hard  to  surpass." 

Neio  Figueroa  Theatre, 

Los  Angeles,  Calif' 


"Pittsburg,  'His  Peo- 
ple1 Cameo  and  Camera- 
phone.  The  hit  of  the  week. 
Had  the  town  talking. 
Proved  excellent  entertain- 
ment. Business :  Very  good, 
with  an  increase  every  day." 

Motion  Pictures  Today. 

Astor,  New  York. 
"Playing  to  capacity  houses 
for  two  weeks." 

Motion  Pictures  Today. 

Astor,  New  York. 
"Can't  miss.  Its  heart 
appeal  is  universal." 

Variety. 

Astor,  New  York. 
"Has  all  the  earmarks  of 
a  box  office  wow." 

N.  Y.  Telegraph. 

"A  marvelous  picture, 
so  true  to  life.  A  picture 
which  should  be  run  at 
advanced  prices." 

Antlers  Theatre,  Helena,  Wontana. 


"Just  closed  biggest 

week  since  'The  Phantom 
of  the  Opera.1  Management 
highly  enthusiastic." 


Rialto,  Theatre, 

'Vashington,  D.  C. 


"Congratulate  you  on 

your  wonderful  picture. 
If  you  keep  feeding  the 
hungry  public  with  this 
kind  of  mental  food  I'm  sure 
us  poor  exhibitors  will  be 
able  to  spread  the  butter  a 
little  thicker  on  our  bread." 

Liberty  Theatre,  Plainfield,  N.  J. 

"Pittsburg,  Cameo. 
Second  week.  Business  held 
up  well.  This  one  made  a 
big  hit  in  Pittsburg." 

Motion  PicturesToday. 

"Columbia  Theatre, 

Seattle.  Very  highly  praised 
and  greatly  enjoyed.  Busi- 
ness: Very  good." 

Motion  Pictures  Today. 


Universale  White  List  — Miles  and  Miles  Ahead  of  All  I 


' 


For  Season 


1926-1927 


William  Fox  presents 

The  Internationally  known  stage  success 

LS-ZAHS-Q2 

=        by  James  Gleason  and  Richard  Taber        = 


Where  laughter  runs  wild!      Dull  care 
takes  the  count!     Genuine  entertainment ! 


Appeals  to  both  sexes ! 

Gorgeous  romance  for  the 
women ! 

Punchy  melodrama  for  the 
men. 

Round  afterj^ound jof  hil- 
arious  mirth  for  all. 


Original !  Different !  Satis- 
fying !  This  battle  of  wits 
and  fists,  with  beauty  and 
fortune  as  prizes,  is  the 
year's  greatest  sensation. 

Another  marvelously  big 
FOX  box-office  mop-up ! 


Fox  Film  Corporation, 


Next  week 
No. 

18 


FOX  is  certainly  de 
the  bigr  profit 

makers  -here's 


WILLIAM     FOX      presents 

HftP 


drifts* 


I 


5ce/ 


ftV'A/0 


»V 


love-hate  and 
justice  in  the" 
!  cattle  country 


turn 


°ooc 


wmiR0(K  handicap 

JOHN     FORD    PRODUCTION 


OVER,  THE    HUDDLES 
WITH   IR,ISH     LUCKo 
TRIUMPHANT--   A 
RACING  DR^MA  ^ERIN'5 
ISLE  AND  CALIFORNIA 


Fox  Film  Corporation. 


Charles   Chaplin 


■rix- 


Harold    Lloyd 


James  Cruze 


Tom   Mix 


35 


World's  Greatest  Stars  —  35 
200  —  Screen's   Principa 


This  stupendous  galaxy  of  staggering  box-offic 
Chaplin,  Talmadge,  Meighan,  DeMille,  Griffitl 


Mammoth 


Made  in  40  Episodes  From  th<| 

40    Successfu1 

BIG  PRIZES  FOR  YOUR  PATRONS  WHI 

Separate  Contest  With  Special  Awards  in  Your  City— Opens 
in   New  York  With  845  Cash  Prizes  Totaling  $10,000 


YOU  HAVE  NO  CONTEST  DETAILS  to  handle;  all 
the  work  is  done  for  you  by  the  Movie  Lovers'  Contest 
Organization. 

THE  PHOTOPLAYLETS  are  only  75  to  100  feet  long 
and  do  not  interfere  with  your  regular  program. 

EACH  PHOTOPLAYLET  IS  SEPARATE —based 
upon  a  well  known  motion  picture — yet  the  forty  are 
combinable  into  four  reels  of  as  interesting  and  enter- 
taining a  feature  production  as  your  screen  has  ever 
shown. 


ONLY  TWO  MINUTES  are  required  to  handle  and 
run  the  average  photoplaylet.  and  only  about  forty 
minutes  to  run  the  forty  when  combined. 

THE  WHOLE  VALUE  IS  IN  THE  FILM.  The  con- 
test, the  big  prizes  and  the  unprecendented  advertising 
are  ADDED  parts  of  the  plan  to  increase  box-office 
pull. 

YOU  HAVE  CO-OPERATION,  not  only  of  a  news- 
paper of  wide  circulation,  but  of  Photoplay  Magazine, 
which  will  editorially  support  the  contest  from  the  outset 
to  the  end. 


COST  IS  LESS  than   for  good   short  subjects.      Get    details  today  of  contest  in  your  city. 

This  is  the  greatest  Movie  Lovers'  Contest  ever  planned  and  has  been  de- 
vised by  PHOTOPLAY  MAGAZINE,  the  biggest  and  best  fan  magazine 
in  the  world. 

It  has  the  cooperation  and  enthusiastic  support  of  Producers,  Stars,  Direc- 
tors and  the  biggest  newspapers  throughout  the  United  States. 

MOVIE  LOVERS'  CONTEST 


729  Seventh  Avenue       (Suite  705) 


New  York  City 


30   —   Foremost  Directors 
Leading     Players   —   200 


30 


alues,  including  Lloyd,  Fairbanks,  Pickford, 
ruze  and  scores  of  others  brought  together  in 


raction 


DO  Most  Memorable  Scenes  of 
lotion  Pictures 

ORRECTLY  NAME  STARS  AND  TITLES 

i  Tie-up  With  Your  Biggest  Newspaper  Which    Has  Largest 
and  Best  Circulation  Among   Motion  Picture  Fans 


rhe  newspaper  will  co-operate  with  you  in  a  manner  so 

elaborate   and  complete   that  the   success   of   the    Movie 

Lovers'  Contest  is  assured  from  the  start. 

Look  at  the  service  which  the  newspaper  guarantees  to 

^ou: 

I.  To  advertise  the  contest  in  its  issues,  daily,  for  about 
sixty  days,  giving  anywhere  from  500  to  1000  columns 
of  publicity  worth  more  than  $50,000. 

?.  To  use  posters  on  all  of  its  wagons  and  newsstands 
advertising  the  contest. 

!■    To  publish  stills  from  your  photoplaylets. 

k    To  print  synopses  of  the  photoplaylets. 


5.  To  run  pictures  of  the  stars  who  are  involved  in 
your  contest. 

6.  To  print  special  puzzle  cartoons  suggesting  the 
names  of  the  motion  pictures  on  which  your  photo- 
playlets are  based. 

7.  To  urge  readers  to  compare  these  cartoons  with  the 
photoplaylets  which  you  are  running. 

8.  To  advertise  specifically  and  definitely,  WITH  NAME 
AND  ADDRESS  OF  YOUR  THEATRE,  the  fact 
that  you  are  exhibiting  the  photoplaylets  and  that 
your  patrons  can  participate  in  the  Movie  Lovers' 
Contest. 


All  the  publicity  plans  will  be  under  the  personal  direction  of  James  R. 
Quirk,  the  Editor  of  Photoplay  Magazine,  who  is  one  of  the  greatest  motion 
picture  authorities  in  the  world. 

No  contest  ever  approached  it  in  magnitude  and  Box-Office  possibilities, 
md  it  is  now  taking  the  country  by  storm. 

MOVIE  LOVERS'  CONTEST 

729  Seventh  Avenue       (Suite  705) 


New  York  City 


Gloria  Swanson 


Rodolph    Valentino 


Mary  Pickford 


Douglas  Fairbanks 


D.  W.  Griffith 


7 


ARecotdBreA- 


Metr°P°/uan 
°Pens  vvith *? 
ton  Ar>        n    $2 


booked  every wher 


i 


-i 


» 


m  ,\ 


(Adapted  by  BessMeredyth 
Com  Herman  Melvillefc 

"MOBY  DICK" 


P" 


-Philadelphia 

^atC^    indefi- 
Stanton- 

Run- 


bij  the  biggest""* 


• 


"g  Out 


Dolores  Costello 

Directed  by 

Millard  Webb 

0 

WARNER  BROS.®  PRODUCTION 


For  Better  Projection 


15 


The  other  day  the  Rowland  and  Clark 

Circuit  of  Pittsburgh,  through  our 

local    distributor,    sent   us    an 

order  for  15  Simplex  Pro 

jectors    with    which 

they     will     equip 

their     six 

theatres. 


15 


The  S  implex  Pro- 
jector is  built  accord- 
ing tip  the  designs  and 
specifications  of  En- 
gineers whose  many 
years  of  experience 
have  given  them  a 
thorough  knowledge 
of  projection  require- 
ments. 

The  construction  of 
each  machine  is  at- 
tended by  the  most 
precise  workmanship. 
A  Simplex  guarantees 
good  projection. 


What  such  orders  mean 

1.  There  could  be  no  better  evidence  of  the  realization 
on  the  part  of  progressive  exhibitors  that  from  the 
standpoint  of  good  business  it  is  important  that  the 
projection  be  as  good  as  scientific  knowledge  and 
engineering  ability  make  possible. 

2.  They  further  show  that  the  superior  merits  of  Sim- 
plex Projectors  are  being  more  thoroughly  appre- 
ciated every  day. 


SIMPLEX  DIVISION 

INTERNATIONAL  PROJECTOR  CORPORATION 
90  Gold  Street,  New  York  City 


.«>"'// 


w*« 


\  I  *  3  4  5  6 
7  «  9  io  ii  un 
i4iSl6i7isI9l£ 

112223241 
28293031 


MONTH 

because - 


F.B.O. 


will  dedicate  its 
efforts  during 
March  more  than  ever  to  the 
cause  of  Practical  Showmanship. 

Because  F.B.O.  has  established 
itself  conclusively  as  a  Trade 
Leader  in  Consistency  and  Diver- 
sity of  Product  — with  attractions 
geared  flush  for  the  Box -Office! 
—  Pictures  that  make  money. 

Because  F.B.O.  is  sitting  in  the 
swift-moving  Show  Game  with  a 
Handful  of  Trumps,  all  of  which 
are  right  now  available  to  Show- 
men everywhere. 


you  want  reasons] 


* 


V 


The   Keeper  of 

The   Bees 

The  magic  name  of  Gene  Strat- 
ton-Porter — plus  real  circulation 
—  is  right  now  the  greatest  box- 
office  author  name  draw  in  the 
picture  world. 

Keeper  oS  the  Bees  is  smashing 
records  everywhere,  eclipsing  the 
gross  business  of  many  of  the 
screen's  greatest  star  attractions. 

Not  only  is  it  piling  up  profits 
for  exhibitors  but  it  is  building  a 
mighty  volume  of  good  will  that 
girdles  the  world.  Flay  it  in  March 
and  capitalize  the  current  word- 
of-mouth  advertising! 

Produced  by  J.  Leo  Meehav  ><  nh  a  distinguished 

cast  including  Clara  Bou\  Robert  Frater,  Joseph 
Suickard,  Alycc  Mills  and  Utile  Qene  Stratton. 

IT'S     AN     F.  B.O.     GOLD     BOND 

If  Marriage 

Fails..? 

A  showman's  natural  that  simply 
oozes  class.  Still  battering  down 
performance  records  with  its 
pump-guns  of  big  drama. 

C.  Gardner  Sullivan's  big  bid  tor 
fame  as  a  producer  and  how  it 
has  hit  .  .  how  it  has  carried  the 
torch  oi~  F.B.O.  through  this 
great  showmen's  campaign. 

A  Money  Cast  and  a  Money  At- 
traction that  aims  at  the  heart  of 
Womankind  and  hits  the  mark 
with  a  vengeance. 

Revealing  in  terms  of  scathing 
drama  the  secrets  of  the  Society 
Crystal  Gazers! 

Produced  by  C.  Qardnei  Sullivan  from  his  own 
vtcir\.  Directed  b>  John  Inre  with  lacqucline 
Logan,  Jean  Hcrsholt,  and  Belle  Bennett. 

IT'S     AN      F.B.O.     COin      BOND 


F.B.O.  is  selling  success  -- 


J 


3It~ 


Drusilla  With 

A  Million 

Another  towering  monument  to 
F.B.O.  Showmanship  .  .  One  big 
money  attraction  of  the  year,  to 
which  F.B.O.  points  with  pride. 

A  great  human  novel  picturized 
with  supreme  artistry  .  .  A  per- 
formance proposition  if  thereever 
wasone.  Play  it  now  while  the  na- 
tion lauds  it  .  .  while  its  record- 
blasting  achievements  are  fresh 
in  the  minds  of  alert  showmen. 

Drusilla  is  more  than  a  pro-- 
duction.  It  has  become  a  great 
human  force  blazing  from  the 
screens  of  many  theatres. 

Directed  by  Harmon  Weight  from  The  navel  by 
Elizabeth  Cooper  and  presenting  the  follouing 
box-office  cast:   Mary  Carr,  Kenneth  Harlan, 
Piiscilla  Bonner  and  others. 
IT'S     AN      F.B.O.     GOLD     BOND 

When  Love 

Grows  Cold 

A  Showmen's  Sweep  of  Distinc- 
tion and  Miraculous  Timeliness. 

Riding  high  on  the  greatest  vol- 
ume of  newspaper  and  magazine 
publicity  ever  accorded  a  woman 
in  the  Show  World. 

Presenting  in  a  drama  of  terrific 
power  the  most  discussed  woman 
of  the  day  . .  the  most  Romantic 
Lady  of  the  Ages  .  .  Natacha 
Rambova  (Mrs.  Rudolph  Valen- 
tino) in  Laura  Jean  Libbey's  great 
human  story  "When  Love  Grows 
Cold". 

Already  rearing  performance  re- 
cords that  establish  it  definitely 
as  a  Sure-Fire  Box-Office  Bet 
for  March. 

Supervised  by  Daniel  Carson  Qoodman,  directed 
by  Harry  Hoyt  with  dive  Brook,  Sam  Hardy 
and  other  distinguished  players  in   the  cast. 

IT'S     AN      F.B.O.     GOLD      BOND 


The 

Last   Edition 

Another  great  exploitation  cham- 
pion from  the  box-office  wizard, 
Emory  Johnson.  A  Showmen's 
Paradise  with  more  show  angles 
thanadozen  average  productions. 
Cut  and  patterned  for  box-office 
by  a  man  who  knows  how  to  turn 
'em  out  for  you  to  bring  'em  in. 

A  thundering  melodrama  of  the 
newspaper  world . .  roaring  press- 
es .  .  fire  scenes  that  dwarf  any 
others  on  the  screen  today . .  as  big 
as  the  memorable  "Third  Alarm." 
You  couldn't  find  a  safer  bet  for 
March  than  this  melodrama. 

Produced  by  Emory  Johnson  front  the  original 
story  by  Emilie  Johnson  with  a  big  attraction 
cast  including  Ralph  Lewis,' star  of  all  the  great 
Johnson  melodramas. 

IT'S     AN     F.B.O.     GOLD     BOND 
»w»   *_    _ 

Midnight    Flyer 

If  performance  means  anything 
nail  this  baby  now! 

It's  grinding  out  a  record  of  per- 
formance against  the  combined 
opposition  of  blizzards,  gales  and 
numbing  temperatures! 
A  show  that  gets  right  down  to 
brass  tacks  and  drives  home  its 
story  with  a  smash  in  either  fist! 

The  greatest  last  reel  climax  you 
ever  saw  in  a  railroad  drama  .  .  . 
everything  moving  .  .  .  pounding 
.  .  .  thundering! 

Don't  take  our  word  for  it.  Watch 
the  flood  of  exhibitor  reports  that 
laud  it  to  the  skies! 

Directed  by  Tom  Forman  from  the  stoi  y  t\ 
Arthur  Quy  Empey  and  featuring  such  noted 
players  as  Dorothy  Deiore,  Ci.llen  Landis  and 
Buddy  Post. 

IT'S     AN     F.B.O.     GOLD     BOND 


Flaming 

Waters 

A  snorting  melodrama  of  the  oil 
fields  . .  blazing  a  trail  of  dollars 
across  the  nation  .  .  . 

Directed  by  the  man  who  filmed 
"Drusilla  With  a  Million". 

Hitting  Now  with  a  resounding 
smash  in  all  territories. 

This  type  of  show  is  bread  and 
meat  to  hundreds  of  box-offices 
that  depend  on  vigorous  action 
melodramas  turned  out  with 
distinction. 

And  how  F.B.O.  can  do  it! 

Directed  for  Associated  Arts  by  F.  Harmon 
Weight,  from  the  original  story  by  E.  Lloyd 
Sheldon  and  presenting  among  others  in  the  cast 
such  famoixs  personalities  as  Kenneth  Harlan, 
Mary  Carr  and  Pauline  Qaron. 

IT'S     AN     F.B.O.     GOLD     BOND 

Parisian 

Nights 

Jazz- mad  couples  dancing.  .  .the 
roar  of  artillery  in  the  streets  of 
Paris  .  .  .  the  gendarmes  storming 
the  stronghold  .  .  .  the  smooth, 
sinister   waters  of  the  Seine! 

Paris  as  it  has  been  seldom  dram- 
atized on  the  screen  .  .  .  with 
punch  upon  punch  tumbling  to- 
ward a  prodigious  climax! 

A  great  Money  Show  for  any 
clientele  .  .  .  action  for  the  masses 
.  .  .  sophistication  for  the  serious 
thinkers! 

With  performance  written  in 
dollar  signs  all  over  it! 

Directed  by  Alfred  Santell  uith  Elaine  Ham- 
met  stein  and  Lou  Tellcgcn  in  star  roles. 

IT'S     AN      F.B.O.     GOLD     BOND 


o^et  your  share  in  March  / 


3ll  Aces 


The  King 


A\T 


Turf 


K-re      .hanging 

tracks!  ,       y  Q{  lagging 

Combat  the  snow  f^f'bigproduct.on 

that   carries   all   the  a* 

Two  great  horse  r»c*s;;fBa   .  ^    *,, 

Uory  •  •  Jf£  £^°oto  the  heart  and 
reaches  deep  down 

sOU,  of  Amer.ca-  a   c^r„in 

IMay  il   across  the   ooa 

'"""""'""'bo    gold  bokd 


F.B.O.  stars  are  fix 


FRED  THOMSON 

Fred  and  Silver  King  have 
become  more  than  mere 
figures  on  the  screen. 

They  embody  a  very  defi- 
nite ideal  to  which  millions 
of  people  the  world  over 
are  paying  homage! 

Be  sure  to  play  Thomson's 
latest  release  — 

The  Tough  Guy 


EVELYN  BRENT 

Let  this  little  stick  of 
dramatic  dynamite  Blow 
you  to  big  profits  with  her 
superb  action  melodramas, 
the  current  one  of  which 
is— 

Secret  Orders 


and  Alberta  Vaughn  in  M  Ad  ventures  oSMazie"  and  "Fighting  Hearts"  by  Sam 


F.B.O.  makes  Showmanly 


^. 


-  hot  from  the  studio  oven 


T*e  Non 


1' j  •■  ^  rrT1^ 

•  •  •  vivid/y  oV,  '"erne  of  ,1,      , 

bu,"'*r  ofm     ^"'^   by  tl,      *   hour 
M,th    »he  co      '°dra,n*«-.        n     'naSter- 

H  ro  big  m„„„..      .  . 


he  Isle  of 
Retrib 


w 


Hoptoll.    "  *"e,0"raa,a/        ,"nes'>OH 
F'1Kht"    Ho!T0ney  "*■«  "The  M 
P^«^and  ,  nts  Nation/     hard  *">«e 

""«■«'•<. n/ffrft  "«»-<  -'«/T/^'*  «  «tt-««r 

^         BO-G°^BoND 


T*TlLl 


The  tremendous  circulation  of  Edison 
Marshall's  novel  of  Alaska's  frozen  do. 
main  guarantees  at  the  start  an  aud.ence 
of  unusual  magnitude! 
The  superlative  cast  including  such  box- 
office  names  as  Lillian  Rich,  Robert 
Fraxer,  Victor  M'Laglen  and  Mddred 
Harris  gives  it  additional  attract.on  value. 

A  two-fisted  tale  of  love  and  adventure 
m  the  icy  hell  of  the  Northland,  turned 
out  with  the  most  skilful  brand  of  box- 
office  showmanship! 

Don't  miss  this  robust  melodrama 
among  F.  B.  O.'t  great  list  of  Gold  Bond 
specials ! 

Di«c«edb»Jam«  Hogan  from  Edi.cn  Marshall's 
Zl  1«  box-office  «...  of  hi«h  disnnrt.on  and 
1  power. 


Aj> 


tunf 
name 


-S    AN    F.B.O.  GOLD    BON 


'  °  n»«,e!      """<-«•  of  » 
•       aud.Vn  Ura  Jean 

?a5£5*s* 

"ci;"—,  ;„:::;"      °f 

;-"""« "r1"""''  .(,'*"•"- 

c"»i  ,.,  ,     v 


GO/.D 


ed  in  the  heavens  -  - 


flONo 


DICK  TALMADGE 

Dick  and  the  Grim  Reaper 
go  hand  in  hand!  Stunt 
man  supreme,  comedian 
par  excellence,  showman 
down  to  the  ground,  Dick 
Talmadge  is  going  like  a 
cool  million  right  now. 

His  most  recent  release  is — 

The  Blue  Streak 


TOM  TYLER 

Don't  overlook  Tom  Tyler 
and  his  jubilant  pals  —  the 
Kid,  The  Dog  and  The 
Horse! 

One  for  all,  all  for  one  and 
how  they  are  delivering  in 
the  Western  show  field! 

Nail  their  newest  comedy- 
melodrama— 

Born  to  Battle 


LEFTY  FLYNN 

Rugged,  two-fisted  citizen 
that  he  is,  Lefty  Flynn  is 
coasting  blithely  to  new 
peaks  as  a  box-office  bet. 

He  has  that  note  of  whole- 
some vigor  that  appeals  to 
young  and  old  alike. 

Hop  aboard  his  latest — 

The  Traffic  Cop 


BOB  CUSTER 

Rarin',  tearin'  Bob  is  beat- 
ing up  the  trail. 

Bob  is  staple,  like  good, 
wholesome'bread  and  sus- 
taining meat. 

You  can't  go  wrong  on  his 
great  Western  attractions— 
the  most  recent  of  which  is 

Beyond  the  Rockies 


Hellman^  Also  Standard  Comedies .  •  Blue  Ribbon  Comedies  •  •  Bray  Cartoons 


Shows  for  Showmen  / 


Saxophone  Authority  States 
Kilgen  Reproduces  Perfect  Tone 


***  ■?*? W^r.  we  saxophone  only  .  n 


In  vts  w.ay,'    e  the  ***°M%%?///W 
C.«W  fixed  p\acc  «    y  ,ms 


con- 
and 
good  i^T^ect    Thayer, 
d^on    and    P  ^t  P^. 

btoM   not  be  stated  ^^ 
cou\d  not  ^^ 

tuUy'       v     TCWgen   org' 
But  the   £1*        yer 

Per'TnWaccon#i 
and  nor*8 


EVERY  purchaser  of  a  theatre  pipe  organ  knows  the 
importance  of  perfect  saxophone  tone  in  the  orches- 
tral ensemble.  Truly,  it  holds  an  outstanding  appeal  for 
theatre-goers. 

Now,  the  Kilgen  Wonder  Organ  wins  the  approval  of 
saxophone  artists  as  being  clear  and  true  in  expression. 
The  most  difficult  instrument  to  reproduce  finds  perfec- 
tion in  the  Kilgen. 

We  xx' ill  be  glad  to  send  you  the  complete  story  about 
the  saxophone  in  the  pipe  organ;  as  it  was  written  by 
Mr.  Barroll,  who  writes  authoritatively  each  month  for 
a  great  group  of  readers  interested  in  the  saxophone  and 
its  development.  We  also  invite  you  to  call  on  our  organ 
architects  to  confer  with  your  builders  on  the  subject  of 
any  organ  installation. 

•Ptj.tr  QDrgattB 

ST.  LOUIS 

Studio — 252  Wrigley  Bldg.,  Chicago 


St.  Louis 
Grand  Cent 


Tivoli 

Capital 

Ritz 

Radio  Station 


Installations 

Chicago 
Ritz 

White   Palace 
Radio  Station 

W-H-T 


Old  I  I'  Ml 

K-M-O-X 

West   End   Lyri 


11 


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Capitol 


Gary,  Ind. 
Palace 
Broadwav 


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Ma\  w 

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Majestic 

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T  H  E 


V  ()  I  C  E 


C)   F 


THE        S  I  L  E  N  T 


I)   R  A  M  A 


Just  glance  over  this  brief  resume 
of  the  five  months'  record  of 

Lupino  Lane 


Then    you'll  know   why    those    show- 
men who  were  lucky  enough  to  get  his 
first  series  of  Lupino  Lane  Comedies 
consider  him  one  of  their  best 
box-office  bets. 


MOTION  PICTURES  TODAY  —  "Lupino  Lane  with 
one  leap  has  placed  himself  on  the  tcp  rung  of  the 
ladder  as  a  movie  comedian." 

MOTION  PICTURE  NEWS  —  "It  is  hard  to  imagine 
anything  of  a  humorous  nature  Lane  cannot  do  well .... 
One  of  the  best  all-round  comedians  on  the  screen." 

SCREENLAND  MAGAZINE  —  "I'm  certain  that  he 
is  one  of  our  best  funny  men." 

MOVING  PICTURE  WORLD  —  "He  is  a  finished 
artist  in  his  work  and  gets  the  most  out  of  every  situ- 
ation." 

MICHIGAN  FILM  REVIEW  —  "This  chap  Lane  is  a 
pantomimist  par  excellence  ....  put  him  down  as  one 
of  the  biggest  box-office  attractions  in  the  next  two 
years." 

DETROIT  NEWS  —  "Not  only  is  Lane  funny,  but  he 
is  an  exceptionally  clever  acrobat  as  well." 

FILM  DAILY  —"Lane  is  Funny." 


You'll  say  he's  funny,  too,  if  you've  seen  "MAID  IN 
MOROCCO,"  "THE  FIGHTING  DUDE"  or  "TIME 
FLIES."  And  you'll  say  he's  getting  funnier  when  you 
see  his  next,  "FOOL'S  LUCK." 


For  foreign  rights  address: 

FAR  EAST  FILM  CORPORATION 

729  SEVENTH  AVENUE 

New  York,  N.  Y. 

Member,  Motion  Picture  Producers 

and  Distributors  of  America,  Inc. 

Will  H.  Hays,  President 


EDUCATIONAL 
FILM  EXCHANGES.  Inc. 

President 


We  Didn't  Realize 


just  how  popular  the  Motion  Picture 
News  Booking  Guide  is  among  exhib- 
itors, until  we  sent  out  a  postal  asking 
them  to  let  us  know  if  they  found  it 
helpful. 

The  response  has  been  overwhelm- 
ing. Exhibitors  everywhere  have 
stated,  in  no  uncertain  voice,  the  store 
which  they  set  by  this  useful  com- 
pendium of  condensed  information 
on   all   releases. 

We  are  reproducing,  from  time  to 
time,  a  few  of  those  expressions  of 
appreciation  in  Motion  Picture  News. 
They  are  spontaneous  and  convinc- 
ing evidence  of  the  fact  that  the 
exhibitor  appreciates  trade  paper 
service  that  helps  him  in  his  daily 
work. 


The  Booking  Guide  Covers  the 

Entire  Field  of  Releases. 

Use  It! 


Right  on  the  Main  Street 
of  HOT  WEATHHt&of its 


The  crowds  soon  find  out  where 
it's  cool  during  the  scorching  days 
of  summer. 

They'll  turn  a  side  lane  into  Main 
Street  if  it's  cool  in  the  lane. 

Put  your  house  on  the  Main  Street  of 
hot  weather  profits.  Already  there  are 
more  than  600  theatres  there— all  Arctic 
Nu-Air  cooled. 

When  the  Arctic  Nu-Air  poster  ap- 
pears in  front  of  the  box  office  the  ticket 
machines  go  so  fast  they  fairly  tear  them- 
selves apart. 

There's  no  reason  for  slack  summer 
business.  This  system  is  moderately 
priced.  It's  guaranteed  to  do  all  we  claim. 
It  has  never  failed  to  surpass  these  claims. 

Don't  let  people  start  that  disastrous 
rumor  that  your  house  is  "hot." 

Use  the  coupon  now. 


ctDeve  got^&  of  letters  like^z^ 


For  Cool  Profits 
in  Hot  Weather 


ARCTIC  NU-AIR  CORPORATION 

813  State  Lake  Bldg. 
Chicago,  111. 

Tell  me  how  I  can  put  my  house  (seating ) 

right  on  the  Main  Street  of  Hot  Weather  Profits,  for  a  moderate 
down  payment  and  easy  terms. 


^^X^Q^yQy^yQyQy^yQyQyt^QyQy 


HOUSE 
DIMENSIONS: 

Length 

Width 

Height — 


Balcony.' 

Yes  O       No  □ 


Name- 


Theatre- 
Address 
City 


-State- 


<2 


Paris — The  Glamour  of 
Love  in  Venice— Europe 
at  the  height  of  the 
frivolity  season  —  and  a 
roaming  wife  looking  for 
excitement  —  saw  we 
don't  have  to  tell  what  a 
knockout  that  story 
makes — 


national 
Picture* 


ITTElboPTHtROMANCIC 


tfmented  by  I'xyjA  national  Pictured  Inc. 
Cidaptedjwm  ARTHUR  RICHMAN'S  Play  by  KATHERINE  KAVANAUGH 

w  A        ^Blanche  Sweet 

JackMulhall 

Myrtle  Stedman  HobartBosworth 
KMM^f      i  Creeled  bu  Balboni 

June  MatfliS  &dihricd  Viredor 

*  Urt  Director E.J.SHULTER 

<Photo<jraplia JOHN  BOYLE 

?Wm£ditor AL.HALL 

OP  A  PARI5  DIVORCEE./ 


n 


\/ 


/. 


/ 


/ 


SHE'S 

a  tantalizin'- 
idolizin' — 
fast-steppin' 

mamma — ■ 
and 

ARI.l  \ 
knows  his 
w  eaker  sex ! 

Nothing  but 

si  1  \  er  dollars 

tor  \  mi  and  these 

clicking  heels 

will  shuffle  'em  into  the 

box-office. 


POBE"T  KANE 

Parent! 

#  PARIS 

CONWAY teadi  r 


9A»-r£u  „* 


'1 


I 


A  Tiiat  national  Picture 


Volume  XXXIII 


ALBANY,  N.  Y.,  AND  NEW  YORK  CITY,  March  13,  1926 


No.  11 


The  Idea 


THERE  are  seven  long-run  pictures  on 
Broadway  this  week :  "Ben  Hur,"  "The 
Big  Parade,"  "Stella  Dallas,"  "The  Sea 
Beast,"  "Mare  Nostrum,"  "La  Boheme,"  and 
"The  Black  Pirate." 

Four  are  from  Metro-Goldwyn  —  and  a 
fifth,  "The  Merry  Widow,"  just  closed  a  seven 
months'  run  —  a  striking  achievement  for  that 
producing  organization. 

For  the  whole  producing  industry  the  seven 
picture  array  is  a  telling  sign  of  progress  — 
a  clear  answer  to  the  oft-repeated  query :  "Are 
pictures  getting  better?" 

*         *         * 

A  quick  estimate  of  the  production  high- 
lights and  box-office  magnets  of  the  seven  pic- 
tures give  us  the  following:  Douglas  Fair- 
banks, Lillian  Gish,  John  Gilbert,  Alice 
Terry,  Ramon  Navarro,  John  Barrymore, 
Henry  King,  King  Vidor,Rex  Ingram,  Fred 
Niblo,  Lew  Wallace's  famous  novel,  Ibanez, 
—  not  to  mention  the  scenarists,  cameramen, 
film  editors,  and  other  expert  and  essential 
technicians  of  the  modern  studio,  not  to  men- 
tion also  the  large  capital,  the  enterprise  and 
the  physical  resources  of  the  large,  up-to-date 
plant.  For  we  all  know  that  picture-making 
today  is  thoroughly  an  organization  matter. 

We  will  grant  all  these  production  essen- 
tials and  the  full  power  of  these  box-office 
drawing  cards  and  even  then  go  on  to  say  that, 
in  our  opinion,  there  is  something  still  more 
essential  to  the  successful  picture,  and  that  is 
the  show  idea  back  of  it. 

This  is  the  basic  thing  —  the  happy,  instinc- 
tive guess  of  that  which  will  appeal  to  the 
broad  public  taste  of  the  day. 

And  from  this  view  we  go  on  to  say  what 
may  seem  trite  but  which  is  always  wonder- 
fully true,  and  that  is,  showmen  count  most  in 
the  making  of  pictures,  men  whose  experience 
or  genius  or  both  make  them  alive  to  the  pub- 


lic pulse  for  entertainment.  That  is  the  pillar 
of  strength  back  of  successful  production. 

Critics  will  rate  these  seven  pictures  from  their 
various  viewpoints  of  what  constitutes  superior  pro- 
duction, but  we  all  know  that  "The  Big  Parade" 
stands  forth  today  as  the  picture  that  has  most  fairly 
caught  the  public  fancy. 

And  an  analysis  of  this  success  indicates  pretty 
clearly  that,  stripped  of  all  the  excellent  ability  that 
from  all  sides  has  gone  into  it,  it  nevertheless  is  the 
basic  idea  of  it  that  has  put  it  to  the  forefront. 

Unlike  "Ben  Hur,"  it  wasn't  made  from  a  novel 
known  to  millions  and  held  for  years  at  a  tremen- 
dous figure.  It  isn't  merely  a  star  picture.  It  is  a 
splendid  piece  of  direction,  but  no  more  so  than 
"Mare  Nostrum"  or  "Stella  Dallas."  It  was  writ- 
ten by  Laurence  Stallings,  but,  we  are  told,  little 
of  the  preparation  of  the  original  story  went  into 
the  production. 

Stripped  of  everything,  it  becomes  an  idea  —  of 
the  great  war.  Like  "Over  the  Hill,"  with  its  great 
idea  of  mother  love,  it  might  as  well  have  been 
written  as  a  poem. 

It  is  evident  today  that  there  is  a  great  recurrent 
wave  of  interest  in  the  great  world  conflict  —  not  in 
its  hate  and  strategy  and  causes  and  consequences, 
but  in  its  human  side.  That  has  always  been  true  of 
all  wars. 

And  the  idea  of  this  picture  just  hit  the  bull's-eye 
of  public  interest.  It  was  such  a  good  idea  that  this 
picture  must  have  made  itself  to  a  large  degree,  just 
as  "Over  the  Hill"  did.  The  inspiration  was  irre- 
sistable;  everyone  concerned  became  alive  to  the 
creative  task  of  putting  into  a  picture  the  human 
story  of  primeval  and  titanic  struggle.  And  there 
blossomed  forth  --  a  live,  pulsing,  thrilling  show. 

We  would  cheerfully  give  credit  for  this  accom- 
plishment wherever  it  is  due,  and  those  concerned, 
from  Irving  Thalberg  on,  deserve  a  lot  of  it.  But 
we  pin  the  big  medal  on  the  idea. 

And  we  predict  also  that  picture  making,  like 
publishing  and  automobile  manufacturing  and  the 
making  of  all  that  the  public  broadly  wants,  will 
always  rest  for  its  laurels  upon  the  idea  man. 

In  our  business  we  call  them  showmen. 


1168 


Motion     Picture     .V  ew  s 


MARCH    13 
1926 


MOTIOJV  TlCTVKE 


Founded  in  September  1913 

Publication   Ornce  X.    V. 


Editorial      and      General      Offices: 
•h     Ave.,     New     York     City 


Branch  Offices: 

S45    S.    Wabash   Ave.,    Chicago.    111. 

Room     616      becuritv      Bldg.,      Hollvwood. 

Calif. 


Editorially  Speaking 

OX  the  editorial  page  of  the  New  York  Herald  Tri 
-  week  appeared  an  analysis  and  denunciation  of  the 
Upshaw  hill    for   federal   censorship,   which   should   be 
given  consideration  by  every  exhibitor  in  the  United   States. 
The  usually  unruffled  Tribune  stated: 

The  recent  annual  motion  picture  conference  held  in  Chicago 
under  the  auspices  of  the  Federal  Motion  Picture  Council  in 
America,  was  advertised  as  a  meeting  for  the  discussion  of 
general  film  problems  N  -ooner  did  it  get  under  way  than 
it  turned  into  a  ballyhoo  for  federal  control  of  moving  pictures. 
pressed  in  the  bill  introduced  by  Representative  Upshaw 
i-orgia  and  now  pending  in  congr  -- 

The  Upshaw  bill  is  a  supreme  example  of  ignorant  bigotry. 
It  was  conceived  by  one  of  the  most  narrow  minded  congress- 
men ever  elected  by  a  constituency  of  southern  crackers.  It  is 
being  advocated  by  organized  pussy  footers,  who  are  bound 
they  will  turn  Americans  into  a  bunch  of  hypocritical  goody- 
goodies,  even  if  they  have  to  use  the  sand  bag  and  bribe  monev. 
throw  personal  liberty  down  the  front  steps  and  the  American 
eagle  into  the  ash  can  in  order  to  do  it. 

A  bill  regulating  moving  pictures  seems  no  great  thing  to 
get  excited  over.     Rut  listen  to  the  bill. 

It  would  establish  a  federal  motion  picture  commission  at 
Washington,  six  new  bureaucrats,  five  to  receive  S9.000  a  year 
(more  than  a  federal  judge)  and  the  chairman  to  get  S10.000  a 
year.  The  commi-r-iun  would  have  the  power  to  establish 
offices  and  bureaus  any  place  in  the  country  it  wished  and  hire 
staffs  of  censors  to  man  them. 

film  could  be  shown  in  the  United  States  until  it  had 
passed  the  commissioners  or  their  deputies. 

The  commissioners  would  offer  to  inspect  scenarios  and  send 
agents  into  the  studios  to  supervise  the  filming.     This  to  be  at 


the  producer's  request  and  to  be  paid  for  by  payment  of  a  fee. 
Xo  copyright  could  be  granted  an  unlicensed  film. 

Produc  reed   to  pay  the  commission  at  the 

rate  of  $10  per  1.000  feet  of  film  censored  and  licensed  and 
:       r  every  copy  of  the  film.     The  commit  uld  have 

the  right  to  change  these  fees  in  order  to  meet  all  expenses 
and — to  pay  to  the  United  States  bureau  of  education  SI. 000.000 
a  year  for  the  purpose  of  making  educational  moving  pic: 

The  commiss  uld  have  the  power  to  fix  the  rates  and 

control  the  pract  .'A  dealers  in  moving  pictures,  and  to 

establish,  if  it  wished,  a  controlled  agency  \  films. 

The  commission  would  have  authority  to  fix  film  rentals,  and 
without    (this   specifically  stated)    regard  to  the  lenirth 
picture. 

The  power  of  the  comr.     -  tend  no-  the 

film  itself  but  to  any  posters  or  adve 

it.     One  exhibitor  charged  with   improper  adve-  \ould 

stop  the  release  of  any  film  throughout  the  Unite      - 

Those  are  some  of  the  provisions  of  the  Upshaw  bill. 

In  denouncing  it  we  are  not  acting  because  of  our  love  of  the 
motion  picture  industry.  The  Tribune,  perhaps  more  than 
any  paper  in  the  country,  has  attacked  some  of  the  things  that 
have  gone  on,  and  go  on.  in  Hollywood.  We  think  that  some 
pictures  are  splendid  and  some  are  abysmally  rotten.  We  do 
not  approve  of  immoral,  salacious  movies,  nor  do  we  want  to 
see  the  children  of  the  country  corrupted  by  indecent  films. 
That  there  are  some  such  films  we  do  not  doubt. 

What    we   denounce   is   the   attempted   creation,   by   a   loud 
mouthed  minority  of  mercenary  reformers,  of  another  auto- 
cratic bureau  at  Washington  to  regulate  public  morals.  pe~- 
liberty.  and  private  business 

The   creation   of   any  autocratic   bureau   at   Washington   is 
dangerous :     It  has  proved  so.     The  creation  of  such  a  bureau 
to  regulate  the  morals,  ethics,  and  taste  of  the  United   - 
intolerable  and  unthinkable. 


Editorial    1167 

Second    Editorial    Page      1168 

Pictures  and  People 1 169-72 

Exhibitors    Service    Bureau 1202-04 

General  News  and  Special  Features 1 173—1 199 

ShortSubjects   and    Serials 12^6-08 

Pre-Release  Reviews  on  Features    1209-13 

Newspapers  Opinions  on  New  Features  ...              1238 

Construction  and  Equipment  Department.  1221-31 

Regional   News    from  Correspondents    1214—19 

Features  and  Short   Subject  Release   Chart 1233-38 

The  Check-Up  1200-01 

Short    Subject    Reviews  1205 


MOTION   PICTURE  NEWS 


Vol.   XXXIII.   N 


Cecil    B.    Dp     Milli>    and    party    nrriiins    in    Nett    York;    left    to    right: 
\l.     Ii'il>\     I. nu     GooAsintlt.     (  k  ilm     De     Millr,     Mrs.     De     Mille. 
Mr.   />>•    Millr   and   Raymond  Pcnolej 


Published    week;;-  us    A.    Johnston,    Presi- 

dent;  E.    Kr.  u,    Vice-Pres  nston.  Editor;  J.   S.   Dicker- 

■. -sociate  Editor:  Oscar  Cooper,  Managing  Editor;  Fred  J.  Beecroft,  Advertising 
Manager;    L.   H.    Mason,   Chicago  Represenu-  im    McCormack.    Los   Angeles 

Representative.  S-ibscrintion  price.  $2  per  year,  post  paid  in  United  States.  Mexico, 
Hawaii,  Porto  Rico,  Philippine  Islands  and  some  other  countries;  Canada.  $3. 
foreign.   $6.00.      Copyrietit    192?.   by    Memo*    Pictvie  .    in    the    United 

States    and    Great     Britain        Title    -rcistered    in    the    0  — s    Patent    Office 

and    foreign    ciuntr-ev       W--  -.    cable    address    is    "Picknews."    New    York- 

Entered  as  seeond-r!a<s  matter  January  31st.  1924,  at  the  oostomce,  Albany,  N.  fn 
under   the  Act   of   March   3.    1879. 


March     13,     1926 


1160 


J.  Stuart  Blackton,  director  of 
"Bride  of  the  Storm"  (Warner 
Bros.)  and  his  daughter,  Marriott 
Constance,  who  wrote  the  scenario 
for   it. 


Dorothy  Phillips,  signed  by  Metro- 

Goldwyn-Mayer,   will  first   he  seen 

in  the  role  of  "Claire"  in  "Toto," 

with    Lew    Codr. 


PICTURES 

AND 

PEOPLE 


M 


An  unconventional  portrait  of 
Greta  Garbo,  Scandinavian  player 
whose  first  appearance  here  is  in 
Cosmopolitan s  "Ibanez  Torrent" 
(M.G.M.). 


EMBASSY  FIRST  NIGHTING 

ORE  than  the  usual  glamor  of  a  photoplay  premiere  in  New 
York  developed  when  "La  Boheme"  opened  its  engagement  at  the 
Embassy  Theatre  on  the  night  of  February  4.  The  presence  in 
our  town  of  an  especially  large  number  of  screen  celebrities  and 
the  noising  about  of  the  fact  that  many  of  them  would  atend  the 
performance  brought  forth  a  street  and  lobby-jamming  crowd  of  the 
curious,  bent  upon  gaining  a  glimpse  of  their  favorites  of  the  screen. 
Those  close  enough  to  see  anything  at  all  got  a  generous  "eye  full," 
for  a  markedly  "brilliant"  audience  had  gathered  to  witness  Lillian 
Gish's  performance  as  "Mimi"  and  a  new  work  bv  Director  King 
Vidor. 

The  tapestry  of  sentimental  romance  on  the  screen  came  as  a 
soothing  antidote  for  the  strenuous  activities  of  the  ticket  holders  to 
gain  the  theatre  through  the  crowds  outside.  Mi;s  Gish's  superb 
portrayal  of  the  cough-racked  "Mimi,"  Jack  Gilbert's  eloquent 
playing  of  "Rodolphe"  and  the  other  members  of  the  cast  drew 
warm  and  genuine  applause  as  a  merit  for  their  fine  efforts.  The 
audience  as  well  expressed  its  pleasure  and  appreciation  of  the 
work  of  Mr.  Vidor  in  bringing  "La  Boheme"  to  the  screen  with 
its  romantic  fervor  and  pictorial  beauties  intact  and  with  traces  of 
its  experiences  on  the  operatic  stage  evident  in  every  scene.  Copy- 
right difficulties  preventing  the  use  of  the  Puccini  music  as  an 
accompaniment  to  the  picture  was  responsible  for  one  of  the  most 
interesting  events  of  the  evening,  which  was  the  score  written  for 
the  photoplay  by  Dr.  Billy  Axt,  who  has  accomplished  the  re- 
markable feat  of  writing  an  enhancing  musical  setting  for  the  picture 
and  doing  it  in  such  fashion  that  the  "opera  fans"  themselves  will 
find  it  all  "in  character"  with  their  conceptions  of  "Boheme" 
gleaned  through  auditions  of  the  operatic  version  of  Murger's 
romance. 


T         FOX  AND  THE  WAMPUS  BABES 

J.T  is  interesting  the  striking  manner  in  which  the  Wampas,  in 
picking  its  1  3  Baby  Stars  for  the  year,  confirmed  the  judgment  of 
the  Fox  Films  casting  office  during  the  past  year.  Janet  Gaynor 
was  "discovered"  and  put  under  contract  by  Fox,  playing  the 
feminine  lead  in  "The  Johnstown  Flood;"  Sally  Long  had  the 
leading  feminine  role  in  "The  Fighting  Buckaroo;"  Marceline  Day 
was  cast  as  ingenue  in  "Hell's  Four  Hundred;"  Edna  Marian 
played  the  lead  in  "The  Garden  of  Edam;"  Dolores  Costello  was 
chosen  for  "Greater  Than  a  Crown;"  and  Olive  Borden  promises 
to  create  a  sensation  in  "3  Bad  Men"  and  "Yellow  Fingers." 
Which  is  something  of  a  record. 


RA  NEW  BROBDINGNAGIAN 
OY  POMEROY,  the  remarkable  young  man  who  parted 
the  Red  Sea  in  the  screening  of  "The  Ten  Commandments,"  who 
created  the  trick  effects  in  "Peter  Pan,"  and  has  contributed  many 
other  marvels  of  screen  illusion,  has  evolved  something  new  for  "Get 
Off  the  Earth,"  the  Martian  comedy  which  Raymond  Griffith  will 
do.  He  has  created  a  man,  30  feet  tall,  who  runs,  talks,  throws 
missiles,  eats — and  is  strong  enough  to  push  over  an  ordinary  office 
building.  Pomeroy  and  his  20  associates  have  been  working  for  a 
year  and  a  half  on  preparations  for  this  fantastic  screen  novelty. 


Charley  Chase,  Hal  Roach  comedy 

star   visiting  in   New   York,  acts  as 

guest    editor    of    "Topics    of    the 

Day"     (Pathe)    for    one    issue. 


Merna  Kennedy,  Charlie  Chaplin's 
new  leading  lady,  who  will  be 
seen  tvith  him  in  "The  Circus," 
which    United   Artists    ivill   release 


Eileen  '  Creelman.  of  the  N.  Y. 
American,  presents  vf or othy  Gish, 
Inspiration  star,  with  an  invita- 
tion to  the  N.  Y.  Newspaper 
W  omen's    Ball,    March    12. 


T 


1170 


Mot  i  o  ii     P  i  c  t  u  r  c     N  c  w  s 


1-    _i ** 

■''  "If" 

<  in 

iff 

Metro-Goldwyn-Mayer    notables    leaving    Netv    York    on    return    trip    to 

California;     left    to    right:      John    Gilbert,    Mrs.    Thalberg,    mother    of 

Irving  G.  Thalberg,  Mrs.  Tod  Browning,  Mr.   Thalberg,   Mr.   Browning, 

Sylvia  Thalberg  and  Nicholas  M.  Schenck  bidding  them  good-bye. 

TVREELAND  SELLS  ONE 
HE  critics  are  coming  into  their  own  as  screen  authors,  dis- 
proving the  theory  that  a  critic  is  an  unsuccessful  and  disappointed 
dramatist.  Only  the  other  day,  Karl  K.  Kitchen  sold  an  unpro- 
duced  play  to  First  National,  and  now  Frank  Vreeland,  of  the 
N.  Y.  Evening  Telegram,  has  writen  a  vehicle  especially  for  the 
talents  of  Gloria  Swanson — and,  what  is  more,  has  sold  it  to  the 
actress. 

V  WEDDING  BELLS 

IVIAN  MARTIN,  who  will  be  well  remembered  by 
screen  audiences  and  now  appearing  on  the  legitimate  stage  in 
New  York,  was  married  this  week  to  Arthur  H.  Samuels,  composer 
and  advertising  man,  who  was  co-author  of  "Poppy,"  a  musical 
comedy   success. 

TA  PAIR  OF  ASTERISKS 
WO    subjects    were    selected    for    honorable    mention  by  the 
National   Board  of  Review  this  week.       The  first  was  "Oh!   What 
a   Nurse!"  the  Syd  Chaplin-Warner   Bros,   fun-fest,   and  the  other 
was  Pathe  Review  No.   1  1 . 


O  ATLANTA  SYMPHONY'S  RECORD 
NE  of  the  most  unusual  symphony  orchestras  in  the  country, 
the  Atlanta  Symphony,  which  is  made  up  of  players  from  the 
motion  picture  and  legitimate  theatres  of  Atlanta,  has  just  wound 
up  its  third  consecutive  successful  year.  Enrico  Leide,  conductor 
of  the  Metropolitan  1  heatre  orchestra,  wields  the  baton  and  has 
been  re-engaged  for  a  fourth  year.  Of  the  65  members  of  the 
orchestra,  only  nine  are  non-theatrical  musicians.  The  standard 
attained  by  the  orchestra  speaks  volumes  for  the  calibre  of  music 
used  in  Atlanta  picture  houses,  and  the  existence  of  the  symphony, 
in  turn,  helps  to  attract  musicians  of  the  highest  type  to  Atlanta. 
There  are  no  paid  executives,  the  sole  expense  bein^  the  salaries  of 
players  on  a  scale  determined  by  the  Atlanta  Federation  of 
Musicians.  Nor  does  it  burden  its  board  of  directors  with  a 
deficit.  It  is  supported  by  a  subscribed  membership,  and  has  be- 
come an  important  factor  in  Atlanta  civic  life,  reflecting  credit  on 
the  theatres  of  that  city. 


V  STEEDS   OF   THE   SHEIK 

ALENTINO,  in  his  next  picture,  "The  Son  of  a  Sheik," 
should  have  some  of  the  finest  horseflesh  ever  seen  on  the  screen. 
In  addition  to  the  Arabian  steed  shipped  to  this  country,  and 
another  noted  American  horse  which  has  been  purchased,  it  de- 
velops that  when  the  star  was  last  in  Philadelphia  he  greatly 
admired  "Firefly,"  the  horse  of  one  of  the  mounted  policemen  in 
his  escort.  Arrangements  were  made  for  its  purchase  and  it  has 
been  shipped  to  Los  Angeles  to  play  its  part  in  Valentino's  return 
to  sheik  roles. 


GA  STUDIO  ROMANCE 
ERTRUDE  OLMSTED,  M-G-M  contract  player,  and 
Director  Robert  Z.  Leonard  have  announced  their  engagement. 
They  first  met  at  the  Culver  City  studios,  and  Leonard  proposed 
the  other  day  just  before  Miss  Olmstead  took  the  train  for  New 
York  to  appear  in  an  Eastern  production.  They  plan  to  be 
married  early  in  the  summer. 

HHOPE  HAMPTON  SUES 
OPE  HAMPTON,  screen  star  and  wife  of  Jules  E.  Brula- 
tour,  has  filed  suit  in  New  York  against  Charles  Dillingham,  thea- 
trical producer,  for  $58,000  salary  under  the  terms  of  the  contract 
which  she  signed  with  him  to  play  the  title  role  of  "Madame 
Pompadour." 


Two   close-ups   and  a   long   shot   of   the   Marion   Morgan   dancers,   who    appear    in    a    spectacuJ/ir    sequence    of    the    Frances    Marion    production, 

"Paris  at   Midnight,"  which   Producers  Dist.  Corp.   will  release. 


March     13,     1926 


1171 


SWHAT  THE  PUBLIC  WANTS 
URPRISING  diversity  was  the  key-note  of  the  replies  received 
in  the  idea  contest  conducted  by  Cecil    B.   De   Mille  and  the  Los 
Angeles   Times,    which    closed    on    February    28th.      No   one   type 
predominated. 

One  of  the  most  amazing  upsets  developed  toward  the  end  of  the 
contest  when  a  sharp-  decline  in  the  number  of  Biblical  suggestions 
was  noted.  Bible  ideas  and  themes  led  by  a  majority  of  two  to 
one  during  the  first  part  of  the  contest.      But  at  the  end  the   Bible 


Director    Frank    Borzage's    mother    appeared    on    the    set    while    he    was 

directing  "The  Dixie  Merchant"  (Fox)  with  a  new  hob,  so  he  proceeded 

to  make  a  screen  test  of  it.     Others  in  the  picture  are  the  elder  Borzage, 

Madge  Bellamy,  Claire  MacDowell,  lack  Mulhall  and  Evelyn  Arden. 

dropped  to  fourth  place  with  historical  -subjects  leading  the  list  of 
entries  by  a  wide  margin. 

It  has  been  popularly  believed  that  audiences  were  tired  of  his- 
torical and  costume  pictures  and  that  they  tolerated  them  simply 
because  they  were  on  the  programs.  This  bugaboo  has  been  ex- 
ploded in  the  De  Mille  canvass  of  the  public  mind  for  1  3  per  cent 
of  the  suggestions  sent  in  were  ideas  which  dealt  strictly  with  that 
class  of  material. 

A  great  influx  of  letters  suggested  bootlegging  and  bootleggers  as 
themes.  In  1922,  when  Mr.  De  Mille  staged  a  similar  contest  with 
the  Times,  bootlegging  was  represented  by  less  than  one  percent  of 
the  total  number  of  entries  received. 

Married  life  problems,  a  great  favorite  in  the  contest  of  four 
years  ago,  received  almost  a  negligible  number  of  supporters. 


Dustin  Farnum,  who  returns  to  the  screen  <is  General  Custer  in 
UniversaFs  "The  Flaming  Frontier,"  wondering  whether  his  four  iveek's 
old   daughter,    Estelle    (center)    will    become    as   famous    a   star   as   her 

father. 

A  COMEDIES  NO  LONGER  SCHOOL 
L  CHRISTIE,  comedy  producer,  remarks  that  although  the 
comedy  studios  were  once  regarded  as  merely  a  splendid  training 
school  from  which  dramatic  artists  were  developed,  they  have  now 
come  to  be  recognized  as  offering  a  worthwhile  career  of  their  own. 
"The  comedy  studios  are  no  longer  simply  a  step  on  the  way  to 
stardom,"  he  says.  "Comedy  is  still  king  when  it  comes  to  pleasing 
the  majority  of  patrons.  T  hat  is  why  the  stars  of  tomorrow  are 
locking  toward  the  comedy  field  as  their  greatest  opportunity  for 
lasting  success  in  stardom." 


Dorothy    Revier,    Columbia    star,    welcomes    King    Meighan,    that    com- 
pany's  latest  acquisition,   upon   his   arrival   on   the   West   Coast   to   start 
work  in  his  first  picture. 


My,    how    Virginia    Bradford    has    grown!      The    Universal   player    has 
donned  her  Seven  League  Boots  and  is  stepping  right  out  on  the  road 

to   film   fame. 


ANEW  ROLE  FOR  ZASU 
LTHOUGH  she  has  appeared  in  a  widely  varied  range  of 
screen  characterizations,  Zasu  Pitts  has  something  new  in  the  Fox 
production,  "Early  to  Wed."  In  this  she  will  be  seen  as  Mrs. 
Dugan,  Irish  wife  of  an  Irish  policeman,  whose  corned  beef  and 
cabbage  dinners  are  the  talk  of  her  friends. 

VA  FILM  DEBUTANTE 
IRGINIA  LEE  CORBIN,  now  playing  her  most  important 
role  in  "The  Whole  Town's  Talking"  at  Universal  City,  made  her 
debut  at  a  private  party  at  the  Montmartre,  Hollywood,  last  week. 
She  was  presented  by  her  sister  to  the  guests,  who  included  several 
prominent  newspaper  and  magazine  writers. 


1172 


Motion     Picture     .V  eu 


Gertrude  Olmsted,  arriving  in 
Veto  York  City  to  «/>/>»■«/■  in 
"Puppets"  for  First  National,  is 
met  at  the  station  by  A.  !.. 
Rockett. 


A         TROUBLES  OF  THE  GREAT 
CCORDING  to  Alma  Rubens,  leading  woman  in  Pox  F>lm- 
productions,    there   are   compensations    in    being    "just    plain    folks," 
especially  when  en  a  honeymoon. 

About  a  week  ago,  Miss  Rubens  arrived  in  New  ^  oik  with  her 
newly-acquired  husband,  Ricardo  Cortez,  also  not  unknown  to  the 
screen.  1  heir  consolidated  hearts  beat  high  with  the  hope  of  a 
quiet,  blissful  month  safe  from  the  prying  eyes  of  press  agents,  re- 
porters, newspaper  photographers  and  enthusiastic  manufacturers  of 
beauty  preparations  seeking  autographed  testimonials. 

Almost  immediately  it  became  apparent  that  they  had  entertained 
a  forlorn  hope !  As  the  Twentieth  Century  Limited  pulled  into  the 
station,  a  battery  of  newspaper  cameras  fired  a  salute. 

Cortez,  being  a  man  of  action,  clasped  his  bride  under  his  arm, 
called  the  nearest  taxi  and  soon  they  were  duly  registered  at  the 
Plaza  hotel.  They  were  greeted  by  the  wild  ringing  of  the  tele- 
phone bell,  and  during  the  entire  day  it  continued  to  ring  incessantly. 
I  he  public  apparently  had  mistaken  the  honeymoon  suite  for  a  new 
Community  Center,  said  Miss  Rubens. 

The  next  day  the  honeymooners  left  for  parts  unknown — at  least 
they  hoped  so.  But  relentless  fate  stalked  them  to  their  new  abode 
and  they  fared  no  better  than  before. 

As  this  is  written  the  honeymooners  are  debating  spending  the 
remainder  of  the  post-nuptial  period  in  the  Canadian  North  Woods, 
where  they  can  at  least  share  publicity  honors  with  the  Royal 
Mounted. 


inn  Rorh.  Sum  Rork't  daughter 
appearing  in  "The  Desert  Healer" 

First  Sational),  engages  the  seri- 
nes of  Percy  IT  estmore,  noted 
hairdresser. 


Jobyna     Ralston,     II, mild    Lloyd's 

leading    lady,   who   has    beeh    lent 

in   M.  C.  Levee  for  his  "Molasses," 

for    lirst    \ational   release. 


SON  THE  AIR 
EVERAL  picture  celebrities  addressed  the  great  invisible  radio 
audience  this  week  from  New  York  stations.  On  Wednesday 
night,  from  station  WEAF  and  connecting  stations,  Cecil  B.  De 
Mille  spoke  on  "Star  Picking."  Lois  Wilson  went  on  the  air 
from  station  WGBS,  last  Saturday,  in  connection  with  Emo's 
Weekly   Movie    Broadcast. 

Emo,  who  is  Eli  M.  Orowitz,  accomplished  remarkable  work 
in  the  movie  broadcasts  which  he  conducted  from  station  WIP, 
Philadelphia,  culminating  in  the  First  National  movie  night,"  and 
he  now  plans  to  carry  out  even  more  ambitious  projects  in  New 
York  from  WGBS. 


M. 


CHARLIE'S  LEADING  LADY 

.ERNA  KENNEDY,  chosen  by  Chaplin  as  his  new  leading 
woman,  is  practically  unknown  in  the  East,  and  for  that  reason  this 
brief  description  is  of  interest.  She  was  born  in  Chicago  and  is  of 
Irish  descent;  has  titian  hair;  green  eyes;  is  five  feet  two;  and- 
weighs  about  one  hundred  pounds.  She  is  vivacious,  of  the  tom- 
boy type,  with  a  charming  freshness.  Her  photo  will  be  found 
elsewhere. 


II   Im'd     eier     think     thill     tliis     nils 

Charlie   Murray?     \evertheless,  ii 


wWi5v:  /•  « hPH 

BiM|jftB»  *^^HH  life*  * 

y  ■ 

^k*. 

mr,k 

Q                     9 

r/>  TTj|(|L  1 1 

■  ■  - 

t 

>."* 

"1 

An    odd    and    distinctive    typs    is 
Imbei       \orman,      feminine      lend 
with    Bilh     Doole)    in    "A    Saltv 
Sap,"   a   Christie  comedy  for   Edu- 
cational   release. 


Jach    Perrin,    "  estern    star    whose 

contract  has  been  renewed  for  the 


is  the  Celtic  comic  himself,  as  In         Some  of  the  typical    Imerican  "kids"  appearing   in  the   Dink)    Doodle        coming  season  bj  Rayart,  and  who 
appears    in   "Ha    Second   '  hance"        cartoon  series  which  Film  Booking  Offices  i>  releasing,  rehearsing  a  bit        will  continue  to  appear  in  U  esf.ern 
In^i    \ational  of  piracy    for   a   forthcoming    production,  dramas. 


.!/  a  r  c  h     1  3  ,     19  26 


1173 


Unique  Hall   of  Nations  for 
Paramount  Build  in: 

Historic  Stones  to  be  Imbedded  in  Lobby  Walls 


THROUOB  the  efforts  of  K.  Iv 
Shauer,  head  of  the  for- 
eign department  of  Fam- 
ous Piayers-Lasky,  a  feature  lias 
been  .made  possible  for  the  new 
Paramount  theatre  ami  offj.ee 
building  now  under  construction  in 
Times  Square,  New  York  City, 
which  will  not  only  represent  a 
new  departure  in  architecture,  but 
will  be  the  most  concrete  demon- 
stration ever  offered  of  the  world- 
wide importance  and  influence  of 
the  motion    picture. 

This  feature  will  be  a  Hall  of 
Nations  in  the  inner  lobby,  im- 
bedded in  the  walls  of  which  will 
be  32  historic  stones  from  32  na- 
tions, each  with  an  appropriate 
bronze  tablet.  Fifteen  of  these 
have  alreadj  been  received,  ami 
most  of  the  others  are  en  route  to 
America. 

This  novel  idea  has  not  only  created  in- 
ternational interest  in  the  new  Paramount 
building,  but  it  has  become  of  international 
importance,  tor  high  officials  in  foreign 
capitals  of  the  world  are  presenting  these 
stones  in  the  hope  that  they  will  he  one 
more  link  in  the  chain  of  friendship  be- 
tween. Europe.  Asia  and  America. 

Presenting  a  stone  from  the  Imperial 
palace  of  .Japan,  formerly  the  Chiyoda 
Cnstle  of  Tokyo,  by   permission  of  the  Im- 


perial    household,    Mayor    Korekimi    Naka 
mura  oi   Tokyo,  said  : 

"By  this  [mperial  presentation  I  hope  the 
future  amity  between  Japan  and  America 
-hall    he   even    more    increased    hereafter.'' 

When  a  -tone  from  the  League  of  Nations 
building  in  Geneva  was  presented  it  was 
with  the  thought  that  all  Americans  were 
familiar  with  what  the  stone  represented. 

The  -tone  presented  by  the  Chilean  gov- 
ernment was  taken  from  the  old  San  Fran- 
cisco church  in  Santiago,  a  building  which 
was  constructed  in  1572.  There  are  only 
two  of  these  -tone-  iii  existence,  and  at  one 
time  they  were  carried  to  Spain  by  a  con- 
queror, hut  later  returned.  One  of  these 
is  now  in  ;i  museum  in  Santiago,  Chile,  while 
the  other  will  grace  the  Paramount  building. 
Before  sending  the  -tone  it  was  engraved 
with  the  Chilean  coat  of  arms,  and  as  only 
the  Chilean  government  i-  permitted  to  dis- 
play this  emblem  special  permission  was 
granted  in  an  official  document  to  he  posted 
in   the   Hall   of  Nations. 

The  history  of  each  -tone  would  till  col- 
umn- of  space.  Each  hears  the  mark  oi 
centuries  and  carries  with  it  the  histon  oi 
ancient  feuds  and  conquests.  All  will  add 
romance  and  a  touch  of  ancient  grandeur 
to  the  magnificent  lobby  of  the  Paramount 
building,   which   will    tower  35  stories  high. 

A  brief  description  of  each  stone  follow-: 

Austria:  Ornamental  piece  from  the  Town 
Hall  of  Vienna  built  by  the  famous  cathed- 
ral architect,  Friedrich  von  Schmidt  in  1872 
to  83.  The  removal  of  this  stone  occasioned 
the  restoration  of  that  part  of  the  building. 

Australia:  Stone  cut  from  the  historical 
rock    upon    which    Captain    Cook    landed    in 


Some   of    the    historic    stones    which    will    be    imbedded    in     the  walls  of  the   Hall  of    Nations   in  the   new   Paramount 

theatre  building.    New  York  City. 


1770.     This  rock   i-  known  as  the  Plymouth 
Rock   of   Australia. 

New  Zealand:  A  piece  of  Green  -tone, 
found  only  in  New  Zealand.  This  was  taken 
from  a  museum  and  presented  by  the  New 
Zealand  government. 

Switzerland:  A  brick  stone  taken  from  the 
League  of  Nations  building  in  Geneva,  which 
is  a  significant  presentation. 

Singapore:  Stone  taken  from  the  Johore 
Causeway,  the  greatest  engineering  feat  in 
the  East  and  over  which  is  hauled  the 
greatest  part  of  the  world's  rubber  supply. 

France:  Stone  taken  from  the  historical 
Rheims  cathedral,  the  history  of  which  is 
familiar  to  the  whole  world. 

Denmark:  A  carved  stone  taken  from  the 
famou-  Kronberg  castle  of  Hamlet  fame. 

Czecho-Slovakia :  Block  cut  from  the 
historical  mountain  of  "Rip"  around  which 
centers  the  history  of  the  Czech  people. 

Greece :  Stone  taken  from  the  oldest 
known  theatre  in  the  world,  the  Dionvssus, 
which  dates  back  4!)fj  B.  C. 

Germany:  Cornice  stone  taken  from  the 
[mperial    palace    in    Berlin. 

Japan:  Stone  taken  from  the  Imperial 
palace  at  Tokyo,  formerly  known  as  the 
Chyoda   Castle  of  Tokyo. 

Chile:  Stone  from  the  old  San  Francisco 
church  in  Santiago  which  was  built  in  1572. 
This  is  a  verj    rare  stone. 

Sweden:  Stone  taken  from  the  historical 
wall  of  the   City  of  Vishy. 

Argentina:  A  beautiful  onyx  stone  offi- 
cially   presented  by  the  government. 

Brazil:  Stone  cut  from  the  top  of  Sugar' 
Loaf  mountain   in   the  harbor  of  Rio. 

Guatemala:  Stone  from  the  ruins  of 
Maya   in   the  form  of  an  idol. 

Panama:  Stone  from  the  ruins  of  the 
old  city  of  Panama,  destroyed  in  1671  by 
the  Pirate  Henry  Morgan.  The  only  re- 
mains left  standing  is  the  oltl  tower  of  the 
am  hiiI    cathedral. 

Mexico:  Idol  from  the  old  temple  of 
Quetzalcoatlen,   the   oldest   ruins   in   Mexico. 

Iceland:  Stone  cut  from  the  Thim?  valla 
plains. 

Finland:  Granite  block  from  the  old 
Sveabonr   fortress. 

Norway:   Stone  from   the  ancient    forti 
of  Akershus  in  Oslo,  Norway. 

Holland:  Stone  taken  from  the  most 
ancient  building  in  Holland,  the  thirteenth 
century  castle  known  ;is  the  Muiderslol 
(The  Castle  of   Muiden). 

England:    England    has  offered   11    stoi 

■    each    from    the    House    of    Parliament, 

Buckingham   palace    (the  old  original   build- 
ing),    Hamilton     Court     palace.     Greenwich 

lital,  The  old  city  wall    (Newcasl 
TAnei,   Edinburg  castle,  Scotland;   Post 
flee,     Dublin;     St.     Paul's    cathedral.     \\ 
minster  Abbey,   Si.  James's   palace  and 
Tower  of-  London. 

Among    others    to    come    are  ram 

the    Wall    of    China,    the   interior    of    Russia 
and  from  Poland. 


1174 


Motion     Picture     News 


Circuits  Plan  Expansion  Moves 

Fox,   Famous,   North  American,  Loew  and  Others  Mentioned  in 
Announcements   and   Rumors   of   Construction 


NEW  theatre  construction  plans  and 
circuit  expansion  continued  unabated 
this  week.  One  rumor  bad  il  that 
the  Mark  Strand  corporation  was  considering 
the  erection  of  a  mammoth  playhouse  and 
office  building  on  the  site  of  the  present  N<  v, 
York  Maik  Strand  Theatre,  to  compete  with 
the  new   li'dxy  and  Paramount  houses. 

Fox  lasi  week  consummated  the  deal  for 
the  Centurv  and  Parkway  theatres,  Balti- 
more, for  about  $1,500,000.' 

Several  new  moves  appeared  in  Portland, 
Ore.  The  visit  of  Harry  C.  Arthur,  jr.,  of 
North  American  Theatres,  confirmed  the  pur- 
chase of  an  elaborate  house  under  construc- 
tion there  Ij\  Aekerman  &  Harris,  to  be 
known  as  the  Broadway  theatre.  It  will  seat 
2500  persons,  and  is  to  open  duly   1st. 

It  was  also  reported  that  Famous  Players 
is  seeking  a  site  in  Portland.  Reports  that 
Fox  would  invade  Portland  were  also  rife. 

Consolidation  of  theatrical  and  other  prop- 
erties valued  at  $3,250,000  under  the  cor- 
porate head  of  the  Goldstein  Brothers  Thea- 
tres Corporation  was  announced  last  week 
in  Springfield,  Mass.  The  properties  in- 
volved include  theatres  in  that  city,  West- 
field,  Northampton,  Pittsficld,  Ware,  Palmer, 
Holyoke  and  TJtica,  N.  Y. 

Motion  picture  building  activity  in  Seattle 
bids  fair  to  exceed  all  present  indications,  ac- 
cording to  the  outlook  last  week,  as  a  result 
of  a  visit  of  representatives  of  both  the  Fa- 
mous-Players and  Fox  organizations  to  the 
Northwest  city.  According  to  good  advice 
from  credited  sources,  the  Famous-Players 
organization  is  seeking  a  suitable  location  for 
a  motion  picture  house  that  will  seat  at  least 
4,000  persons.  Should  their  search  fail,  it  is 
understood  that  they  are  still  negotiating  for 
the  houses  in  Seattle  owned  at  present  by  the 
Jensen- Von  Herberg  organization. 

The  representatives  for  the  William  Fox 
theatre  department  also  are  reported  to  be 
seeking  a  site  suitable  for  the  construction  of 
a  very  large  motion  picture  house,  similar  to 
the  Fox  houses  in  other  leading  cities 
throughout  the  country. 

At  the  present  tme,  the  Producers  Distri- 
buting-DeMille  house  in  Seattle  is  rapidly 
being  constructed,  and  it  is  expected  to  open 
in  the  early  fall.  It  is  a  3,000  seat  theatre 
that  will  feature  motion  pictures  and  large 
.  prologues  and  presentations.  The  new 
Orphcum  Theatre,  which  will  be  devoted  to 
vaudeville  and  picture-,  i-  also  expected  to 

get  underway  within  the  next  leu  week.-,  to 
permit  an  opening  prior  to  January  1,  1927. 
Expansion  of  the  Saxe  Circuit  of  picture 
houses  now  operating  in  practicallj  ever] 
key  city  in  Wisconsin,  continues  al  a  lively 

rale        During    the    past     week    Thomas    Saxe. 

general   manager  of  tin'  circuit,   announced 

thai    a    new    $450,000    ttOUSe    WOuld   he  erected 

in  Oshkosh,  to  m<  el  oppo  il  ion  from  t  lie  new 
pict me  palaci  thi  I ■  i  cher  Paran ni  cir- 
cuit  is  reported  as  planning.     Another  $50,- 

000  i-  to  be    pent  in  Racine  to  remodel  the 

1  '.i  |.u  Theat  re.  recently  accquired  from  1 1 

McKivett.    and    now    prospering     under    the 

of  Walter  League,  w  ho  was 
brougb.1  m  from  Memphis  to  join  the  Saxi 
mana  taff.     April    1    has    been   tenta- 

tively sel  as  the  opening  date  of  the  new 
Tower  Theatre  at  Milwaukee,  second  of  the 
tour   mammoth   neighborhood  houses  which 


Philly     Owners     Object 
to  Paper  Clause 

PHILADELPHIA  exhibitors  are 
taking  a  decided  stand  against  at- 
tempts on  the  part  of  Famous 
Players  in  this  territory  to  compel  ex- 
hibitors to  purchase  all  their  paper  and 
advertising  accessories  from  the  ex- 
change at  the  time  of  issuing  the  pic- 
tures. A  clause  in  the  new  uniform 
contract  provides  for  the  purchase  of  all 
such  material  from  the  exchange  rent- 
ing the  picture. 

This  clause  has  never  been  enforced 
heretofore  by  any  of  the  companies  do- 
ing business  in  Philadelphia.  A  commit- 
tee recently  conferred  with  Percy  A. 
Bloch,  Philadelphia  branch  manager,  to 
voice  an  objection  on  behalf  of  the  M.  P. 
T.  O.  against  such  a  practice.  Mr.  Block 
promised  to  present  the  matter  to  home 
office  officials.  The  enforcement  of  this 
clause  will,  the  exhibitors  claim,  increase 
the  cost  of  paper  to  them  150%. 


are  to  be  strategically  located  throughout  the 
city,  and  when  completed  are  expected  to 
completely  revolutionize  the  aspect  of  the 
local  picture  business. 

W.  S.  Butterfield,  of  Detroit,  head  of  ex- 
tensive theatrical  interests,  announced  last 
week  a  new  $500,000  theatre  for  Saginaw. 
Its  policy  will  be  combined  vaudeville  and 
motion  pictures  and  occasional  legitimate  at- 
t  factions.  Ground  will  be  broken  in  the 
spring.  Butterfield  circuit  already  operates 
four  theatres  there. 

The  Marcus  Loew  Theatre  enterprises  have 
purchased  the  Jefferson  Hotel  property, 
owned  by  Julian  Goldman,  in  Syracuse'  and 
immediately  will  begin  the  erection  of  a  thea- 
tre and  office  building  on  the  site.  The  pur- 
chase price  is  said  to  be  $1,600,000.  Plan- 
for  the  new  structure  call  for  an  expenditure 
of  a  minimum  of  $2,000,000.  All  leases  on 
the  property  expire  May  1,  and  the  Loew 
company  plans  to  start  on  that  date  razing 
the  present  building  and  pressing  forward 
construction  of  the  new  ten  story  structure. 

The  sale  does  not  include  the  Richards 
Mock  in  S.  Clinton  street,  as  first  rumored, 
nor  does  it  take  in  the  Griffen  block.  The 
Loew  company  will  operate  the  theatre  as  a 
motion  picture  house,  with  possibility  thai  it 
may  later  be  changed  to  vaudeville  and  pic- 
tures. The  theater,  when  completed,  will  be 
the  largest  in   the  city,  surpassing  Keith's 

seating  capacity  by  several  hundred.  The 
theatre  will  have  a  large  stage  and  8  ba] 
cony,  in  all  accommodating  more  than  3,000 
persons.  The  entrance  will  lie  from  Salina 
street,  with  store-  opening  from  the  lobby 
entrance.  The  property  has  a  frontage  of 
L27%  feel  on  S.  Salina  street,  and  run- 
hack  101  feet  along  W.  Jefferson  street.  The 

price  paid  establishes  a  new  record  for  busi- 
ness land  in  Syracuse,  figuring  up  about 
$1,000  a  running  foot.     Marcus  Loew   takes 

the  Syracuse   property  in   his  own  name 

and  will  personally  direct  it-  development. 
Starting  as  soon  as  the  buildings  are  va- 
cated   the   site    will    be    cleared    within    two 

months  and  plan-  are  to  have  the  shell  of  the 
building  completed  before  next  winter.  The 
opening  will  be  made  in  1927. 


The  Ardmore  Theatre.  Philadelphia,  one 
of  the  finesl  suburban  motion  picture  houses 
in  the  country,  went  under  the  direction 
of  the  Stanley  Company  of  America  on 
.March  1.  L926,  after  having  been  success- 
lull\  operated  by  the  .Main  Line  Amusement 
Company  since  its  opening  on  May  17,  1922. 
The  present  policy  of  the  theatre  will  be  con- 
tinued with  a  few  minor  changes  in  order 
that  the  performances  may  conform  to  the 
Stanley    policy. 

Control  of  the  Clinton  Theatre  Co.  of  Bos- 
ton has  been  secured  by  the  Boas  Amusement 
Co.  of  Boston.  It  was  formerly  owned  out- 
right by  Philip  J.  Philbin,  Walter  J.  O'Toole 
and  Joseph  II.  Woodhead. 

The  Gem  Theatre  at  Willimantic,  Conn., 
operated  by  Samuel  Camper,  has  been  pur- 
chased by  Israel  J.  Hoffman  and  Bernard  E. 
Hoffman  for  the  Hoffman  circuit.  The  the- 
atre has  been  closed  temporarily  to  permit 
of  extensive  alterations  and  improvements 
and  is  to  reopen  as  a  first  run  and  vaudeville 
house. 

Purchase  of  the  Gem  Theatre  gives  the 
Hoffman  brothers  control  of  14  theatres  in 
Connecticut.  The  Gem  was  built  in  1912  and 
has  a  seating  capacity  of  1,000.  Its  builder 
was  Arthur  P.  Doorman  of  Woonsocket,  R. 
I.  John  R.  Pickett,  who  has  been  manager 
of  the  theatre  for  some  time  past  will  be  re- 
tained in  that  capacity  by  the  new  owners. 
He  is  one  of  the  pioneer  motion  picture  men 
of  the  Nutmeg  state. 

William  P.  Gray,  president  of  the  Maine 
&  New  Hampshire  Theatres  Co.,  has  selected 
a  site  for  a  new  motion  picture  theatre  to  be 
erected  in  Auburn,  Me.  It  will  be  the  first 
theatre  in  that  city,  patrons  heretofore  hav- 
ing crossed  the  river  to  Lewiston  for  their 
entertainment. 

The  proposed  theatre  will  cost  approxi- 
mately $100,000.  It  will  be  erected  on  the 
site  of  the  American  Legion  clubhouse  prop- 
erty which  Gray  has  purchased  for  $20,000. 
It  is  expected  that  actual  construction  will 
begin  early  in  May  and  the  theatre  will  be 
ready  for  occupancy  in  the  fall. 

Work  on  the  demolition  of  the  old  Boston 
Theatre  between  Court  street  and  Hayward 
place,  Boston,  temporarily  delayed  by  the 
heav\  -now  -tonus  of  February,  is  now  going 
forward  rapidly.  On  this  site  the  Keith- 
Albee  interests  will  erect  one  of  the  lar 
theatres  in  the  East  and  it  will  exceed  in 
beauty  and  completeness  of  detail  any  the- 
atre in   the  country,  according  to  Albee.     It 

will   be  a   mei -ial    to   the   late    1'..    F.    Keith 

and  it  i-  almost  on  the  -it i-  of  the  little  office 
where  modern  vaudeville  was  born.  B.  F. 
Keith  and  E.  I'-.  Albee  first  launched  their 
ideas  of  "refined  variety"  there  and  gave  it 
the   name  of  "vaudeville." 

The     Temple     Amustment    Co.    of    New 

Haven,    Conn.,    will   erect    a    new    theatre   and 

business  block  at  Campbell  avenue  ami  Cen 

fcer  street,  Wesl  Haven.  Conn.,  with  theatre 
entrance  from  Campbell  avenue.  There  will 
be  six  -tore-  and  a  Large  dance  hall  in  addi- 
tion to  the  theatre,  which  will  have  a  seating 
capacity  of  about    1,500. 

The  Atlantic  Theatre  Corporation  of  Bos- 
ton will  soon  -tart  construction  of  a  modern 
motion  picture  theat  3  OD  the  site  of  the 
old  W'oburn  House  in  the  main  square  in 
Wobnrn,    Mass.,   which    will   have   a  seating 


March     13,     19  26 


1175 


capacity  of  about  2,000.  Two  stores  and  ten 
offices  will  be  included  in  the  same  building. 
Plans  are  being  prepared  and  contracts  will 
be  let  before  the  end  of  March.  The  house 
will  be  ready  for  use  by  fall. 

R.  J.  Allyn  of  the  Allyn  House,  Hartford, 
Conn.,  has  awarded  contracts  to  the  R.  F. 
Jones  Co.  of  that  city  for  a  theatre  to  be 
built  just  west  of  the  present  Majestic  The- 
atre. It  will  be  92  by  140  feet  with  a  seat- 
ing capacity  of  2,000  and  the  estimated  cost 
is  $350,000'.  It  will  be  ready  for  use  Dec. 
1  next. 

Contracts  have  been  let  by  Isreal  J.  Hoff- 
man and  Bernard  Hoqman  for  a  new  theatre 
to  be  erected  at  New  Britain,  Conn.,  which 
will  be  opened  late  in  the  fall.  The  theatre 
-will  be  90  by  161  feet,  modern  in  every  de- 
tail, and  will  seat  about  2,000. 

The  Danvers  Theatre,  Danvers,  Mass.,  de- 
stroyed by  fire  early  in  the  year,  is  to  be 
rebuilt  at  once.  Plans  have  been  prepared 
and  contracts  will  all  be  let  within  the  next 
few  days  for  the  structure.  Louis  Brown  of 
Danvers  is  the  owner  and  will  manage  the 
house.  It  will  be  70  by  100  feet,  will  con- 
tain but  one  floor,  no  balcony,  and  will  cost 
about  $75,000. 

Foundations  are  being  laid  for  the  new 
theatre,  with  office  building  adjoining,  at 
Franklin  and  Porter  streets,  Worcester,  being 
built  for  Benjamin  I.  Coonen  of  6  Tahanto 
road,  Worcester.  The  theatre  will  be  160 
by  90  feet,  with  auditorium  and  balcony 
and  will  seat  not  less  than  2,000.  It  is  ex- 
pected to  be  ready  early  next  winter. 

Colonial  Theatre,  Inc.,  is  to  start  con- 
struction of  a  new  theatre  in  Middletown, 
Conn.,  about  the  last  of  the  month.  The 
building  will  be  erected  on  Main  sti*eet  from 
plans  by  Mowell  &  Rand  of  Boston.  The 
house  will  have  a  seating  capacity  in  excess 
of  1,200.  Daniel  A.  Peters,  Arthur  H.  Lock- 
wood  and  Lewis  M.  Gordon  are  interested 
in  the  company. 


The  new  theatre  in  Quincy,  Mass.,  now 
under  construction  by  the  Moe  Mark  circuit, 
will  be  opened  about  May  1  and  Joseph 
Levenson  is  to  manage  it.  It  has  about 
2,000  seats. 

Jacob  Laurie's  new  Rivoli  Theatre  at  Dud- 
ley and  Washington  streets,  Boston,  is  pro- 
gressingly  rapidly  and  will  be  ready  late  in 
the  spring  or  early  summer.  In  addition  to 
some  2,000  seats,  the  building  will  contain 
stores  and  offices. 

Not  long  ago  the  Midland  Circuit  of  thea- 
tres announced  the  proposed  erection  of  a 
+4,000,000  theatre  and  office  building  at 
Thirteenth  and  Baltimore,  Kansas  City,  Mo., 
to  be  an  exclusive  Metro-G-oldwyn  house. 
Then  came  an  unofficial  announcement  from 
Pox  of  a  theatre  to  extend  the  entire  block 
between  Grand  and  McGee  on  Thirteenth 
street,  just  two  blocks  from  the  proposed 
Metro-Goldwyn  site.  Now  the  announce- 
ment from  the  Midland  Circuit  is  that  their 
theatre  will  be  increased  to  a  12-story  build- 
ing and  include  a  theatre  to  seat  4,600  in- 
stead of  4,000  persons.- 

Buft'alo  is  soon  to  have  a  chain  of  com- 
munity motion  picture  houses,  all  of  which 
will  be  operated  on  a  plan  which  will  com- 
pare with  the  biggest  downtown  theatre  and 
in  which  will  be  offered  only  the  biggest 
pictures  and  the  finest  music.  Prominent 
theatre  men  are  at  work  on  the  proposition 
but  because  of  the  confidential  nature  of 
negotiations  now  in  progress  no  names  of 
those  identified  with  the  venture  can  be  pub- 
lished at  this  time. 

Present  plans  call  for  the  acquisition  of 
houses  in  the  northern,  eastern  and  south- 
ern part  of  the  city.  The  deal  for  the  de 
luxe  theatre  on  the  east  side  has  been  closed 
and  the  house  on  the  north  side  will  be 
decided  on  within  a  few  days.  It  is  hoped 
to  have  some  of  the  theatres  ready  for  the 
public  by  August  1st  of  this  year.  Confer- 
ences also  are  under  way  looking  to  the  tak- 


ing over  of  some  new  theatres  now  under 
construction  in  towns  near  Buffalo. 

The  Roger  Sherman  theatre  at  70  College 
street,  New  Haven,  Conn.,  latest  addition  to 
motion  picture  houses  of  that  city  and  south- 
ern New  England,  first  in  a  chain  under 
construction  or  projected  for  that  section  by 
a  New  York  corporation  headed  by  Arthur 
S.  Friend,  will  be  formally  opened  March 
12th,  according  to  an  announcement  Satur- 
day by  Mr.  Friend  and  Edwin  Morchary, 
who  will  be  managing  director  of  the  house, 
following  a  conference  with  the  contractors, 
now  engaged  in  putting  finishing  touches  on 
the  structure. 

The  chain  of  motion  picture-vaudeville 
houses  under  erection  or  projected  in  lead- 
ing southern  New  England  centers  by  New 
York  interests  headed  by  Arthur  S.  Friend, 
promoter,  Arland  W.  Johnson,  architect, 
and  J.  D.  Harrison,  former  construction 
head  for  the  Fleischmann  $38,000,000  syn- 
dicate, will  be  represented  at  Derby,  Conn., 
by  a  two-story  playhouse  and  business 
block,  to  be  built  at  an  approximate  cost  of 
$350,000  and  ready  for  occupancy  by  Labor 
day,  provided  business  men  of  that  and  the 
twin  city  of  Shelton  subscribe  to  $50,000  of 
a  second  mortgage,  according  to  a  proposi- 
tion outlined  at  a  conference  held  at  Derby 
tliis  week. 

Friend  and  Johnson,  who  have  been  in 
Connecticut  much  of  late  supervising  con- 
struction of  a  million  dollar  playhouse  at 
New  Haven  and  one  at  New  London  to  cost 
aproximately  $650,000,  as  Well  as  to  inves- 
tigate  several  other  locations  considered  as 
promising,  stated  a  deal  has  been  consum- 
mated, based  upon  acceptance  of  their  offer, 
to  take  over  the  centrally-located  Elizabeth 
street  site  acquired  more  than  a  year  ago 
by  Sigfrid  Malm,  242  Broadway,  New 
York,  with  announced  intention  of  building 
upon  it  an  even  more  costly  playhouse- 
business  block. 


Admission  Tax  Cut  is  Effective  28th 

Exemption  Increased  to  75  Cents  Under   Measure   Signed   by   Coolidge; 
Discrimination   Narrowly  Averted   by  Prompt  Action 


APPROVAL  of  the  revenue  revision 
bill,  given  by  President  Coolidge 
when  he  signed  the  measure  on  the 
morning  of  February  26,  means  that  within 
a  month  the  exemption  from  the  admission 
tax  will  be  increased  from  its  present  rate 
of  50  cents  to  the  new  maximum  of  75  cents. 

As  agreed  to  by  the  conferees  of  the 
Senate  and  House,  the  admission  tax  pro- 
visions of  the  bill  earned  the  stipulation 
that  they  should  become  effective  thirty 
days  after  approval  of  the  measure.  Under 
that  clause,  the  change  will  become  effective 
at  midnight  March  28. 

Credit  for  the  favorable  action  of  Con- 
gress with  respect  to  the  admission  tax  must 
be  given  Jack  S.  Connolly,  Washington 
representative  of  the  Motion  Picture  Pro- 
ducers and  Distributors.  Under  the  House 
bill  no  relief  whatever  would  have  been  af- 
forded the  motion  picture  exhibitors  but  the 
legitimate  theatres  would  have  been  entirely 
relieved  of  tax.  The  Senate  plan  of  remov- 
ing this  tax  in  its  entirety  was  recognized 
as  impossible  of  consummation,  even  when 
the  Senate  voted  favorably  on  it,  and  the 
matter  then  stood  in  such  a  way  as  to  prac- 
tically assure  adoption  of  the  House  plan. 

Through  the  efforts  of  Mr.  Connolly,  the 
conferees  of   the  House   were   won   over   to 


the  viewpoint  that  it  was  better  and  more 
equitable  to  give  some  relief  all  along  the 
line  than  to  legislative  in  favor  of  one  class 
of  amusements  only,  and  as  a  result  of  his 
presentation  of  the  matter  the  compromise 
finally  adopted  was  suggested. 

Only  the  fact  that  the  House  of  Repre- 
sentatives had  agreed  to  the  conference  re- 
port on  the  revenue  revision  bill  and  thereby 
automatically  had  discharged  its  conferee-, 
prevented  the  Senate  from  adopting  a  mo- 
tion made  by  Senate  Neely  of  West  Vir- 
ginia to  recommit  the  bill  to  the  conference 
committee  with  instructions  to  insist  upon 
adoption  of  the  Senate's  repeal  of  the  tax 
on  admissions  and  dues,  made  during  de- 
bate upon  the  measure  February  24. 

Senator  Neely  and  others  who  were  in 
favor  of  his  proposal  asserted  that  it  was 
more  important  to  relieve  the  poor  "hew- 
ers of  wood  and  drawers  of  water"  from 
tax  upon  their  amusements  than  it  was  to 
lighten  the  more  or  less  mythical  tax  bur- 
den  upon  the  very  wealthy. 

He  declared  that  the  75  cent  exemption 
afforded  little  relief  to  those  in  the  larger 
cities  who  desired  to  attend  theatres  other 
than  the  neighborhood  movie  houses,  and 
cited  the  case  of  concerts  by  noted  music- 


ians which  music  lovers  of  all  classes  were 
anxious  to  attend,  but  from  which,  he  de- 
clared, the  poorer  music  lovers  might  be 
debarred  because  of  the  tax. 

However,  it  was  pointed  out,  due  to  the 
fact  that  the  House  had  discharged  its  con- 
ferees, it  was  impossible  to  recommit  the 
bill,  and,  after  further  desultory  deba,te,  the 
measure  was  adopted  by  a  vote  of  61  to  10. 

What  appears  to  be  sevei-al  hundred 
thousand  signatures  on  cards  and  letters, 
from  patrons  of  the  theatres  and  the  mem- 
bers of  many  theatrical  companies  playing 
from  New  York  to  San  Francisco,  in  a 
campaign  for  the  repeal  of  the  admission 
taxes,  repose  in  the  files  of  the  Senate 
Finance   Committee. 

This  is  writen  to  set  at  rest  rumors  that 
the  friends  of  the  motion  picture  industrj 
were  not  sufficiently  active  at  the  time  seem- 
ingly ripe  for  the  entire  withdrawal  of  the 
admission  tax.  Those  on  the  inside  in  Wash- 
ington are  firm  in  the  conviction  that  the 
arguments  advanced  on  behalf  of  the  silent 
drama,  coupled  with  the  plea  that  came 
from  the  bush  league  baseball  teams,  had 
great  influence  with  the  legislators  who  were 
charged  with  rounding  out  a  satisfactory 
tax  bill. 


1176 


.1/  nt  i  o  a     P  i  c  i  a  r 


.V  c  w 


Bureau  Appropriation  Insufficient 

Cutting   of   Fund    for   Foreign    Motion    Picture    Division 
May  Curtail  Plan  for  Serving  Industry 


WHILE  establishment  of  n  motion 
picture  division  in  tin'  bureau  of 
foreign  and  domestic  commerce  is 
assured  by  inclusion  in  the  1!)27  appropria- 
tion lull  of  llic  Department  of  Commerce 
of  an  item  of  $15,000  for  that  purpose,  this 
reduction  from  the  requested  fund  of  $26,- 
111)11  maj  do  much  to  nullify  the  plans  for  the 
department  for  serving  the  industry. 
The  House  appropriations  committee,  in 

reporting    the    hill    last     week,    increased    the 

fund  lor  export  industries  only  by  +15,000, 
although    figures    submitted    by    Dr.    Julius 

Klein,  director  of  the  bureau,  showed  that 
at  least  $18,940  would  he  required  for  sal- 
aries and  supplies. 

Quoting  from  an  editorial  in  MOTION 
PICTURE  NEWS,  in  which  it  was  declared 
thai  "'the  most  momentous  problem  facing 
the  American  motion-picture  industry  today 
is  the  foreign  market."  Dr.  Klein,  appear 
ing  before  the  committee  during  its  consider- 
ation of  the  hill,  declared  that  he  subscribed 
to  that  sentiment  and  also  that  discrimina- 
tion againsl  American  pictures  abroad 
would  not  only  injure  the  picture  industrj 
but  would  have  an  indirect  effect  upon  the 
popularization  of  other  American  commodi 
tie-,  tor  which  a  demand  is  induced  by  their 
depiction   in   the   films   sent    abroad. 

Dr.    Klein    told    the    committee    how.    after 

being  shipwrecked  on  the  coast  of  Peru 
in  1919  and  losing  all  his  effects,  he  was  able 
to  purchase  an  entire  outfit  of  American 
clothes  at  small  native  stores,  where  they 
had  been  stocked  as  a  result  of  the  influence 
of  American  films.  "For  that  reason,"  he 
declared.  "I  say  that  we  ought  to  give  every 
possible  encouragement  to  so  potent  a  Factor 
not  only  in  extending  our  export-  oj  cum 
modities  but  also  in  giving  the  people 
abroad  an  idea  of  how  America  actually 
lives." 

The  value  of  our  foreign  trade  iii  this 
commodity,  lie  told  the  committee,  runs  as 
high    a-    25    per    cent     of    the    total     busines 

of  some  important  companies,  a  much  larger 


C.   P.   Cohen  Made   Fox 
loitation    Director 


Expl< 


CHARLES  P.  COHEN  has  been 
appointed  Exploitation  Director  of 
Fox  Films  by  General  Sales  Man- 
ager James  R.  Grainger  to  replace  Ned 
Holmes  who  has  gone  to  the  coast  to  fill 
an  important  position  in  the  production 
department  under  W.  R.  Sheehan,  vice- 
president  and  general  manager  of  Fox. 
Cohen  managed  several  theatres  be- 
fore entering  the  exploitation  field  when 
he  covered  the  New  York  district  for 
Goldwyn  Pictures  Corporation.  Re- 
cently he  served  as  assistant  to  Holmes. 


percentage  than   is   usual    in  other  lines,  and 
the  declared  value  of  films  exported,  $9,000,- 

000,    is    estimated    to    be    only    ten    per    cent 
of  the  actual   return  secured   from   royalties. 

Discrimination  has  made  necessary  the 
creation  of  a  motion  picture  division.  Dr. 
Klein  explained  to  the  committee  in  response 
to  questions. 

"The  first  signs  of  an  attempt  on  the  pail 
of  some  foreign  countries  to  block  the  nn 
ports  of  American  pictures  were  evident 
last  fall,"  he  continued.  "What  came  to  be 
known  as  the  contingenl  system  was  begun, 
wlierehv  no  American  films  should  be  shown 
by  a  given  theater  without  an  equal  number 
of  the  films  of  the  native  manufacturers 
also  being  shown.  In  some  cases  the  pro 
portion  was  not  quite  equal.  In  some  cases 
the  proportion  was  live  American  films  to 
one  native  film,  or  tor  every  two  American 
film-  one  native  film,  or  whatever  the  pro- 
portion  may   be. 

"Starting  from  thai  more  or  less  harmless 
effort,  apparently  an  incipient  effort  i" 
block  the  import  of  American  pictures,  their 
have  come  a  whole  -eric-  id'  moves  on  the 
part  of  foreign  industries,  many  of  which 
the   industry    in    'hi-    eountrv     feels    are    dis- 


criminatory, with  the  aim  to  obstruct  the 
importation  of  American  films.  Film-  are 
required  to  be  made  in  1 1  i i  —  or  that  fashion; 
there  are  arbitrary  exactions  of  higher  CUS- 
toms  tariff  or  higher  ini) it>>t-  of  one  sort 
or  another  when  the  pictures  are  shown : 
and  other  discriminatory  device-  are  re-orted 
to. 

"The    industry    endeavored,    at     first,    to 

eliminate  some  of  these  exaction-,  but  it  has 
been  unsuccessful.  A  plea  ha-  been  made 
that  if  a  motion  picture  division  is  opened 
in  the  bureau,  we  might  be  able  to  send 
abroad  an  experienced,  trained  commissioner 
who  would  have  the  prestige  id'  a  (lovcrn- 
ment  representative,  and  therefore  be  in  a 
po-ition  to  pre-cnt  in  a  conciliatory  fashion 
to  the  foreign  government  officials  involved 
the  precise  story  of  the  problem.  Judging 
from  the  experience  that  one  or  two  of  our 
foreign  officials  have  had.  we  might  tie  able 
to  do  something  in   that    way. 

"We   can    not.    however,    now    give    quite 

that  expert  attention  that  i-  necessary,  be- 
cause we  have  no  commodity  division  back- 
in-  that  field  effort.    That  is  the  emergency 

that  ha-  now  all-en,  and  it  seemed  to  u- 
thai  the  plea  of  the  industry  had  a  very 
just  basis,  because  of  this  sudden  discrimina- 
tion,   which    is    bound    to    be    continued,   and 

sec My,    because    of    the    verj     important 

element  that  it  represent-  in  our  total 
foreign  trade  effort." 

The   $15,000   carried    in    the   bill    would    not 

bi  sufficient  to  pa}  the  salaries  ol  the  chief, 
specialist  and  live  clerks  which  it  i-  pro- 
posed to  rinplov  in  tin'  division.  If  the  full 
amount  id'  the  item  i-  not  restored  by  the 
House  during  consideration  of  the  bill,  the 
Senate  appropriations  committee  will  lie 
asked  to  make  an  increase  in  the  fund  so 
that  the  depart  ntent  may  carry  out  the 
program  which,  ha-  been  tentatively  ar- 
ranged. 


End  of  Newsreel  Censorship  Likely 

Davison-Webb  Measure,   Abolishing    Supervision    Over    Weeklies. 
Expected  to  Pass  New  York  Assembly  Next  Week 


THE  Davison-Webb  bill  doing  away 
with  the  Censorship  of  new-  reels 
in  New  York  -tale,  will  go  to  a  vote 
in  the  Assembly  at  Albany,  next  Monday 
night,  and  i-  expected  to  pass  despite  the 
fad  that  during  i  In-  past  two  oi  three  days 
considerable  opposition  lias  cropped  out 
from  various  quarters.  Canon  < 
Nev  York  -pent  one  day  at  the  Capitol 
tin-  week,  and  devoted  considerable  of  his 
time  to  a  discussion  of  the  bill  with  Senator 
(Iri-wohl  Webb,  the  introducer  in  the  Senate. 
Canon  Chase  was  verv  frank  in  saying  that 
he  did  not  like  the  bill  as  it  had  been  draw  n 
and  introduced  and  asked  that  it  be  amended 
to  the  end  that  news  reels  be  censored, 
but    without    co-t    to    the    producers. 

When    the    bill    was    advanced    to    the    order 

of  third  reading  in  the    \   semblj .  <  night 

this   week,   there    was   a    spiritive   debate    in 
which     Assemblyman     Louis    Caviller,     \ 


Capitol  and  Dependable 
Exchanges  Merge 

THE  past  week  witnessed  the  amal- 
gamation of  two  New  York  state 
right  exchanges,  the  Capitol,  of 
which  Herman  Glucksman  is  president 
and  the  Dependable,  Charles  Goetz 
president.  The  deal,  which  is  said  to  in- 
volve a  half  million  dollars,  is  to  take 
effect  on  March  first,  all  of  the  product 
to  be  handled  together.  All  other  cor- 
poration officials  remain  the  same. 


semblyman    Hackenburg,   and    Assemblyman 
Burton  D.  Esmond  participated.    Those  who 
opposed    the   bill    and   its   advancement,   de 
.hired  that  it  would  be  possible  to  -how  news 
reels  on  the  screen  that   depicted  such   pic- 


tures as  had  appeared  during  the  pa-t  week 
in  certain  New  York  publications  in  des- 
cribing    a     birthday     party     that     had     taken 

place  in  the  metropolis.  Assemblyman 
Louis  Cm  illier  said  that  it  would  be  quite 
possible  for  uncensored  new-  reel  to  -how 
such  pictures  on  the  screen  under  the  claim 

that    thev     were    new-    event-. 

In    -pile    of    the    opposition,    however,    and 

-Mine  of  it  came  from  Republican  centers 
a-  well  a-  Democratic,  despite  the  tact  that 

the   bill    hail    been    introduced    in    both    hou-e- 

bv  Republicans,  it  i-  generally  conceded  that 

the   hill    will    pa—   the   New    York   -tale   1 1< 

lature.  Democrats  will  vote  for  the  measure 
a-  they  have  always  been  against  the  censor 

-hip   of    mot  ion    picture-    in    the   -late   in    any 

form,  and  the  Republicans  will  vote  for  the 
bill  as  it  i-  uenerallv  regarded,  through  its 
introduction  bj  Republican  legislators,  as 
a   Republican  measure. 


March     13,     19  26 


11/7 


Paramount  School  Graduates 

First  Junior  Stars 

Three  Additional  Pictures  to  be  Made  With  Group 


u 


By  L.  C.  Moen 

WE  finish  but  to  com- 
mence!" That  familiar 
motto  of  graduation  ex- 
ercises might  well  have  been  em- 
blazoned on  the  wall  of  the  Ritz- 
Carlton's  grand  ballroom  Tuesday 
evening,  when  the  sixteen  Para- 
mount Junior  Stars,  comprising 
the  first  class  of  the  Paramount 
Pictures  School,  were  graduated 
with  appropriate  exercises.  Each 
student  received  a  diploma  from 
the  hands  of  Jesse  L.  Lasky — not 
the  customary  sheepskin  to  be 
framed  and  soon  forgotten — but  a 
contract  calling  for  one  year's  ap- 
pearance in  Famous  Players- 
Lasky  productions. 

The  occasion  was  truly  historic. 
for  it  marked  the  completion  of  the 
first  course  of  instruction  in  the 
first  bona  fide  school  of  motion  pic- 
ture acting  evei-  created,  and  car- 
ried with  it  its  own  demonstration 
of  the  value  of  such  training— 
"Fascinating  Youth,"  starring  the 
entire  group,  which  will  be  released 
on  the  Paramount   program. 

"The  Paramount  Pictures  School,"  said 
Lasky  in  presenting  the  diplomas,  "is  our 
answer  to  the  cry  for  new  faces  on  the 
screen.  It  is  the  answer  to  the  question: 
'How  does  one  break  into  the  movies?'  To- 
night you  will  see  the  results  of  the  first  term 
of  the  school,  and  I  may  say  that  we,  the 
officials  of  Paramount,  are  so  pleased  with 
those  result-  that  we  have  decided  to  make 
three  more  pictures  this  year  with  the  en- 
tile group  of  l(i  Junior  Star-." 

More  than  three  hundred  guests  were  as- 
sembled in  the  grand  ballroom  tor  the  oc- 
casion, including  the  Junior  Stars,  execu-. 
tives  of  Paramount  home  office  and  studio-, 
players  and  members  of  the  daily,  fan  and 
tradepaper  pre--.  At  the  speakers'  table 
were  the  Junior  Star-,  with  Adolph  Zukor, 
•lesse  L.  Lasky  ami  Sidney  R.  Kent  in  the 
centre,  while  on  either  side  were  Will  H. 
Hays.  Sam  K^itz,  Paramount  players  and 
other  executives.  The  only  speakers  were 
Mr.  Lasky  and  Charles  Brokaw,  president 
of  the  class. 

At  the  conclusion  of  the  exercises,  the 
class  picture,  "Fascinating  Youth,"  was 
screened.  The  showing  was  marked  by  fre- 
quent applause,  and  the  spontaneous  ovation 
at  its  close  left  the  students — tensely  await- 
ing' the  verdict  on  their  maiden  effort — in 
no  doubt  as  to  the  reception  accorded  by  an 
audience  which  had  come  demanding  to  be 
"shown." 

It  is  no  secret  that  scepticism  has  been 
rite  in  many  quarters,  ever  -inee  the  first 
announcement  in  April,  1925,  a-  to  the  pos- 
sibility    tit'     success     in     such     a     venture. 


Students  had  never  been  systematically 
trained  for  the  craft  of  motion  picture  act- 
ing; therefore  many  of  the  "wise  ones"  dis- 
missed the  whole  matter  as  either  an  im- 
practical dream  or  a  gesture  for  publicity. 
These  sceptics  were  not  much  in  evidence 
after  the  show  ing. 

In  presenting  the  diploma-contracts,  im- 
mediately prior  to  the  screening.  Mr.  Lasky 
said: 

"For  years  there  lias  been  an  insistent 
demand,  from  exhibitors  and  the  public,  for 
new  faces  on  the  screen.  That  need  was 
clearly  recognized — but  how  to  find  them  .' 
Thousands  of  people  used  to  write  in  to  us 
and  say:  'How  does  one  break  into  the 
movies?'  Frankly,  I  didn't  know.  I  never 
could  figure  out  just  how  people  did  get  in. 
It  just  seemed  to  happen,  and  was  left 
pretty  much  to  chance. 

"The  Paramount  Pictures  School  is  our 
answer  to  the  demand  for  new  tare-  and 
to  the  cry  for  opportunity  on  the  part  of 
those   who  want   to  break   in. 

"As  soon  as  the  school  had  been  an- 
nounced to  the  public,  la-t  April,  we  set 
machinery  in  motion  throughout  the  country 
to  find  the  most  promising  candidates. 
Photographs  were  sent  in  to  each  exchange 
and  the  best  of  these  forwarded  to  us.  I 
believe  we  stopped  counting  when  about 
4H,III)0  applications  had   been    received. 

"The  first  result-,  after  going  through 
these  photographs,  were  disappointing,  but 
we  redoubled  our  effort-  to  locate  promising 
talent.  Cameramen  were  sent  out  to  several 
exchange  centres  to  make  screen  tests  of  the 
best  material.  About  live  hundred  such  tests 
were  filmed,  each  a  hundred  feet  long,  so 
all  told  we  had  to  look  ai  50,000  feet  of 
tests. 

"Finally,  on  Monday,  July  20th,  ID 
students  were  assembled  at  the  Long  Island 
studio  and  actual  work  was  begun.  For 
various  reasons,  three  of  the  students  who 
could  not  comply  with  the  curriculum  were 
dropped,  leaving  the  present  lb  young  men 
and    women. 

"Curiously  enough,  the  three  who  were 
dropped  were  from  Hollywood  and  Los 
Angeles.  I  believe  the  reason  for  that  is  that 
all  the  really  promising  talent  in  Los 
Angeles  manages  to  find  its  way  into  pic- 
tures unassisted. 

"We  first  sel  about  to  rid  the  students 
of  self-consciousness.  Bodily  training  in- 
cluded fencing,  swimming,  riding,  dancing 
and  gymnastic  work.  Make-up  was  taught 
them  in  every  detail,  the  wearing  of  cos- 
tume-, deportment,  character  study  and 
psychology,  the  technical' side  of  motion  pic 
ture    production,   and   so  on. 

"When  they  began  to  appear  before  the 
camera  in  little  scenes,  these  were  screened 
for  them  the  following  day  so  that  they  could 
follow  their  own  progress  and  correct  their 
faults. 

"Early  in  October.  Sam  Wood,  the  di- 
rector, and  Byron  Morgan,  the  author,  ar- 
rived. Morgan  studied  each  student  and 
built  a  story  which  would  afford  each  an 
opportunity.  Wood  began  to  direct  them 
in    scenes    similar    to    those    in    which 


would  appear  in  the  picture. 

"Actual  shooting  of  the  picture  began  on 
November  23rd  and  continued  in  the  studio 
until  December  24th.  Exteriors  were  filmed 
at  the  Lake  Placid  club  and  on  the  North 
Shrewsbury    river. 

"The  actual  result  of  all  that  you  will 
see  on  the  screen." 

He  then  presented  the  diplomas  to  the 
Junior  Stars,  bidding  them  farewell  as 
students  and  welcoming  them  into  the  Para- 
mount  stock   company. 

Charles  Brokaw,  class  president,  re- 
sponded with  a  talk  in  which  he  expressed 
the  appreciation  of  the  students  for  the 
opportunity  thus  offered,  and  on  behalf  of 
them  presented  Mr.  Lasky  with  a  cigarette 
ease,  suitably  inscribed.  The  screening  of 
the   picture   followed. 

"Fascinating  Youth,"  a  winter  -ports 
story,  i-  splendid  entertainment.  Jt-  ap- 
peal does  not  depend  upon  the  unusual  cir- 
cumstances connected  with  its  filming.  It  is 
neither  amateurish  nor  cheaply  pro  lured. 
On  the  contrary,  it  has  been  given  the  bene- 
fit of  every  production  resource  of  the  or- 
ganization and  can  stand  on  it-  own 
as  a  Paramount  release.  It  make-  no  pre- 
tension ot  greatness,  but  neither  doe-  it  re- 
quire any  a  pologies. 

Byron  Morgan  has  fashioned  a  story 
which  cleverly  -ets  off  the  best  phase  of  each 
student's  ability,  and  Sam  Wood  has  like- 
wise done  a  praiseworthy  job  in  transfer- 
ring that  story  to  the  screen  with  trained 
but  inexperienced  players. 

The  story  tells  of  a  youth.  Teddy  Ward, 
the  scion  of  a  wealthy  family,  whose  ro- 
mantic inclinations  lead  him  into  engage- 
ments which  cost  his  tat  her  dearly  to  break 
off.  Living  in  Greenwich  Village,  he  meets 
and  falls  in  love  with  Jeanne  King,  a  VO 
artist.  Hi-  father,  desperate,  appoint-  him 
manager  of  the  Mountain  Inn,  which  has 
always  been  a  failure,  and  tells  him  that  if 
he  can  make  a  success  of  it  he  can  marry 
the  girl:  otherwise  he  must  wed  Lor;-  Lane. 
hi-   father'-  choice. 

Teddy,  accompanied  by  his  "gang"  of 
Greenwich  Villagers,  invades  the  Mountain 
Inn  and  proceeds  to  liven  things  up.  An 
ice  carnival  is  planned,  to  be  featured  by 
the  appearance  of  movie  stars  to  draw  the 
crowd,  and  to  be  topped  off  by  an  ice  boat 
race  with  a  $10,000  purse.  Teddy's  father 
stops  payment  on  the  prize  check,  but  Handy 
Furne—.  a  guest,  assures  Teddy  that  he  is 
certain  to  win  the  race  and  will  waive  the 
prize. 

The    movie   -tar-   decline   to    come,    but    the 
Inn  i-  crowded  to  the  door  with  guests.    Just 
when     ruin     seems     certain,     Jeanne     enl 
with    the    -tar-.    Inning    inveigled    them    into 
coming   tor  the  one   night.      Success   i- 
lowed   by  gloom,  however,  when  the  world's 
champion    ice    boat     racer    enters    the    < 
petition   and   threaten-    Furness   with    retali- 
ation   tor    a    previous    defeat.       At    the    la.-t 
moment,    furne--   loses   his   nerve   and    skips 
out,    -o    Teddy    and    hi-    father's    secretary, 
an   old   man.  sail    his   boat    and   win    I 
bv  a  hair. 


1178 


Mot  i  o  >i     P  i  c  t  u  r  e     News 


This  sketchy  outline  neccesarilj  gives  a 
most  incomplete  idea  of  the  picture,  which 
has  been  plentifully  "gagged"  but  is  still 
well  knit  and  not  episodic.  The  comedy  se- 
quences  are  delightful,  the  titles  droll,  and 
the  skiing  and  ice  boating  provide  thrills 
aplenty. 

The  Paramounl  stars  and  directors  who 
appear  as  themselves  in  the  studio  and 
ival  squences  arc  Richard  Dix,  Adolphe 
Menjou,  Clara  Bow,  Lois  Wilson,  Percy 
Marmont,  Chester  Conklin,  Thomas  Meig- 
li.in.  I.il.-r  Lee,  Lewis  Milestone  and  Mai  St. 
Clair. 

The  exploitation  possibilities  of  such  a 
picture  for  the  exhibitor  require  little  com- 
ment. The  title,  the  school  angle,  the  na- 
ture of  the  story,  the  Paramounl  stars  who 
appear,  the  director  and  author  (the  same 
combination  responsible  for  so  many  Wal- 
lace Reid  successes),  all  lend  themselves  to 
efficient   and   novel   exploitation. 

Teddy  Ward  is  played  by  Charles 
(Buddy)  Rogex's,  of  Olathe,  Kan-.,  who  was 
recommended  by  a  local  exhibitor.  The 
girl,     . Jeanne,     is     played     by    Marion     Ivy 


Harris,  an  Atlanta,  Ga.,  beauty  who  gave 
up  art  study  to  enter  the  school.  Jack 
Luden,  son  of  a  wealthy  candy  manfacturer 
at  Reading,  Pa.,  is  cast  as  Ross  Page.  He 
had  previously  done  doubling  and  stunt 
work.  Randy  Furness  is  played  by  Robert 
Ward  (Walter  Cos-),  win.  was  a  New  York 
newspaperman.  Claud  Buchanan,  of  Bos- 
ton,  Mass.,  who  is  seen  as  Bobby  Steam-. 
gave  up  the  study  of  medicine  to  play  small 
parts  on  the  stage  and  screen.  Dotty  Sin- 
clan1,  a  "vamp,"  is  played  by  Mona  Palma, 
of  New  York  City,  former  fashion  model. 
Thelma  Todd,  of  Lawrence,  Mass.,  who  gave 

up   normal   scl 1   to  become   a    -Junior   Star. 

is  Lorraine  Lane.  Her  sister,  Loris  Lane, 
father's  choice,  is  played  by  Josephine 
Dunn,  who  was  in  the  chorus  of  various 
Broadway  stage  productions. 

Thelda  Kenvin,  of  Brooklyn,  an  illus- 
trators' model  who  was  Miss  Brooklyn  in 
1923,  i-  ea-t  as  Betty  Kent.  Mae  Oliver 
i-  played  by  -Jeanne  Morgan,  of  Medford 
Hillside.  Mass.,  who  had  some  stage  ex- 
perience before  entering  the  school.  Dorothy 
Nburse,  of  Roxbury,  ^\Iass.,  taken  by  the 
school   from  a  clerk'-  position,  and  who  had 


won  several  Boston  beauty  contests,  is  seen 
as  Mary  Arnold.  Irving  Hartley,  New  York 
City,  who  had  been  radio  operator,  ticket 
auent,  steam-hip  company  correspondent 
and  press  photographer,  appears  as 
Johnnie.  Greg  Blackton,  Brooklyn,  once 
in  the  export  business  and  who  had  played 
small  part-,  i-  Frederick  Maine.  Robert 
Andrews,  of  New  Fork  City,  who  was  an 
assistant  director,  play-  "Duke"  Slade, 
champion  ice  boat  racer.  Charles  Brokaw, 
Columbus,  Ohio,  who  appeared  on  the  stage 
with  Walter  Hampden,  Petrova,  Jane  Cowl 
ami  oilier-,  plays  Gregory,  nianauer  of  the 
Inn.  Iris  Cray,  of  Wichita.  Kansas,  who 
plays  Sally  Lee.  as  a  dancer  with  the  Deni- 
shawns  and  on  the  Orpheum  circuit. 

Ralph  Lewis,  Joseph  Burke.  James  Brad- 
bury,  Sr..   Harrj    Sweet  and  William  Black 

appear    in    -uppnrt    of    the   -tudelit-. 

"Facinating  Youth"  brings  to  fruition 
Ji  sse  Lasky's  dream  of  many  years  standing 
of  a  school  that  would  efficiently  and  sanely 
tit  young  men  and  women  for  the  art  of 
screen  acting,  and  the  results  prove  that  his 
vision   wa-   fundamentally   right   and  sound. 


Sol  Lesser  to  Retire  from  Business 

Will   Dispose   of   Interest   in   Forty  Corporations  and  Go  Abroad 
With  Family  for  an  Indefinite  Vacation 


SOL  LESSER,  one  of  the  film  indus- 
try's most  colorful  personalities,  suc- 
cessful alike  as  distributor,  producer 
and  exhibitor,  and  still  in  his  early  thirties, 
will  retire  shortly  from  the  motion  picture 
industry.  Lesser,  who  has  been  active  in 
the  business  for  over  17  years,  and  has  been 
one  of  the  guiding  forces  in  the  upbuilding 
of  the  West  Coast  Chain  since  its  inception, 
i-  about  to  complete  a  deal  whereby  his  in- 
terest in  tlie  West  Coast  properties  will  be 
purchased  bj  a  syndicate  of  bankers  headed 
by  1 1 : i  \  >  1 1 •  1 1  Stone  &  Company,  acting  in  con- 
cert witb  a  group  of  franchise  holders  and 
important  officials  of  First  National  Pic- 
ture-, Inc..  as  announced  last  week.  Le-.-er'- 
holding  in  the  West  Coast  Chain  comprise 
25,000  shares  of  stock,  of  an  otitsanding 
amouiil    of    I  In. noil   shares. 

After  the  preliminary  papers  are  pre- 
pared, Lesser  will  Leave  for  the  Coast  where 
the  signatures  will  be  affixed  to  the  final 
documents  sometime  in  March. 

Following    the    completion    of    the    sale    of 

In-  interests  in  the  chain.  Lesser  will  resign 
from  about  forty  different  corporations  in 
which  he  is  now  acting  in  some  official 
capacity,  and  take  an  extended  trip  and 
ition  t"  Europe  with  Mrs.  Lesser. 
Seventeen  years  ago,  still  in  his  teens, 
young  Lessor  was  assistant  to  his  father  in 
a    theatre.     Then   came   the   San    Francisco 

lire.      Sol    burrowed   a    thousand   dollars,   and, 

on  the  -till  smouldering  ashes  of  the  con- 
flagration, opened  up  the  -econd  motion 
picture  theatre  in  San  Francisco.  Luck 
wa-  with  him.  He  created  distinctive  pre- 
sentations. Friends  Hocked  to  him.  Ili- 
repntation  a-  a  showman  began  in  grow  and 
to  him  was  entrusted  the  presentation  of 
the    biggest    picture-   at    that    time. 

Willi    rare  courage,    up  and   down    the  far 
Broadways  and    Mam   Streets  of  the 

We  •    i  oast,    he    I med    "The    Birth   ol    a 

Nation."     "Cabiria,"    "The    Spoilers"     and 
other    special    attractions.      The    public    re- 
i led.     Patrons  began   i"  talk.     The  in- 
dustry began  i"  ask  "Who  is  Sol   Lesser?" 


Anne  Nichols  Complains 
of  "Cohens  and  Kellys" 

ANNE  NICHOLS,  author  and  pro- 
ducer of  "Abie's  Irish  Rose,"  has 
registered  a  complaint  with  Uni- 
versal in  regard  to  "The  Cohens  and 
the  Kellys,"  which  she  alleges  infringes 
upon  her  play.  Her  attorneys  are  await- 
ing a  reply  to  this  before  proceeding 
with  legal  action. 

This  picture,  which  is  now  showing  in 
New  York  City,  was  produced  by  E.  M. 
Asher  and  released  by  Universal.  No 
statement  was  available  from  the  latter 
company  this  week,  although  one  was 
expected  to  be  given  out. 

Miss  Nichols  last  week  ran  a  page  ad 
in  a  theatrical  weekly  pointing  out  that 
there  was  no  connection  between  her 
play  and  the  picture,  and  that  she  would 
prosecute  any  effort  to  capitalize  upon 
the  success  of  her  play. 


lie  next  bobbed  up  a*  the  producer  of 
the     -Jackie     Coogan     pictures,     presenting 

Chaplin'-  "Kid"  discovery  in  a  series  of 
production-,  of  which  "Oliver  Twist"  stands 
as  a  genuine  screen  contribution  of  high 
order. 

I  hit  Lesser  wa-  restless.  He  bought  the 
rights  to  the  Harold  Pell  Wright  novels  and 
produced    two   of   these,   and    also   filmed    a 

series    of    scientific    short     subjects. 

Then  First  National,  a  young  organiza- 
tion,   needed    new    blood    on    the    We-t    Coast. 

They  called  Sol  Loser.  It  wasn't  long  be- 
fore he  was  elected  vice  president  and 
member  of  the  executive  board  id'  that 
company,  which  today  stands  a-  one  of  the 
dominant  factor-  in  the  motion  picture 
industry. 

Then    came    the    birth    id'    hi-    big    idea.     In 

association  with  the  t«"  Gore  Brothers,  and 

three    theatres,    they    dreamed    oi    a    chain    oi 

houses  to  be  known  as  the  West  Coast 
Theatres,  Inc.  It  was  started  in  L921.  In 
the  short    -pan  "i    five  years,   which  brings 


our  story  up  to  date,  their  holdings  have 
grown  to  the  amazing  total  of  169  theatres, 
dotting  the  highways  in  the  cities  and  ham- 
let- all  along  the  Pacific. 

Then  came  an  offer.  Hayden  Stone  & 
Company,  the  bankers,  and  a  group  of  First 
National  franchise  holders  ottered  him  over 
a  million  dollars  for  his  third  interest  in 
the  West  Coast  chain.    Lessor  accepted. 

"For  the  present  I'm  not  going  to  con- 
tinue working,"  says  Lesser.  "Seventeen 
year-  are  plenty.  I  haven't  had  a  real  re-t 
in  all  that  time.  But  soon,  very  soon,  after 
this  deal  i-  done,  I'm  going  to  resign  from 
about  forty  corporations,  take  the  wife, 
kiddie-,  and  off  we  go  to  Europe  for  a 
pleasure  trip. 

"What  am  I  going  to  do  when  I  come 
back?  Well,  then  I'll  be  fancy  free  and 
footloose.  For  once  in  my  life  I  won't  be 
tied  up  with  any  company  or  any  individ- 
ual. That'-  the  nearest  approach  to  free- 
dom Pve  ever  had.  But  1  feel  that  I  owe 
the  industry  a  real  debt.  And  when  1  get 
hack.  I'm  going  to  repay  that  debt  with 
some  constructive  ideas  of  service  which 
may  benefit  the  business  which  has  done  so 
much  for  me. 

"1  have  no  other  plans.  Fight  now  I'm 
trying  to  get  an  autographed  ropy  of  Carl 
Sandburg's  ^Biography  of  Lincoln."     I  want 

to  read.  1  want  to  dream.  1  want  to  see 
in     reality,    those     places     I've    only    seen    in 

pictures.     I  want  to  play." 


Associated    Adds    to    Home 
Office   Space 

The  growth  and  expansion  of  Associated 
Exhibitors  has  been  so  rapid  it  ha-  been 
found  necessarj    t>>  enlarge  the  quarters  of 

the    home    office    -tail.       The    accounting    and 

statistical  departments  have  been  removed  to 
the  Powei"s  Building,  ~'2'-'<  Seventh  Avenue, 
New  Ynik  City,  and  additional  space  has 
been  taken  tor  the  olhcr  departments  at  the 
present    headquarters,   35   We-t    l.">th   street. 


March     13,     1926 


1179 


Workability  of  Contract  Explained 

Seider  Article  in  M.  P.  T.  O.    A.  Bulletin  Aid  to  Exhibitor  in 
Interpreting  New  Standard  Exhibition  Contract 


IF  the  railroad  crossing's  axiom  of 
"Stop,  Look  and  Listen"  is  utilized  by 
the  exhibitor  in  his  contractual  dealings 
•with  the  producer  and  distributor,  the  new 
Standard  Exhibition  Contract  should  prove 
a  real  boon  to  every  theatre  owner  in  the 
country,  according  to  an  article  by  Joseph 
M.  Seiiler,  business  manager  of  the  Motion 
Picture  Theatre  Owners  of  America,  in  that 
organization's  Official  Bulletin  of  the 
March   first  issue. 

In  that  article,  Seider  points  out  to  the 
exhibitors  what  he  says  will  be  to  their  ut- 
most advantage  if  they  exercise  proper 
judgment  before   signing  a  film  contract. 

A  great  advantage  of  the  Standard  Ex- 
hibition Contract  formula,  Seider  points 
out,  is  the  fact  that  theatre  owners  who  are 
familiar  with  its  general  structure  read  only 
one  clause  and  then  be  assured  of  absolute 
legal  safety.  This  is  Clause  One,  or  the 
Warranty  Clause.  Under  the  contract 
agreement,  a  deletion  or  addition  to  any  of 
the  other  clauses  would  constitute  an  act 
of  fraudulence  on  the  part  of  the  distribu- 
tor, Seider  declares. 

Other  official  information  which  the  Na- 
tional Business  Manager  extends  to  the  ex- 
hibitors in  aiding  them  to  interpret  the  new 
contract  so  that  they  may  appreciate  its 
workability  is  contained  in  the  following: 

"Watch  for  and  read  carefully  the  provi- 
sions that  are  written  in.  See  to  it  that 
your  understanding  is  clearly  expressed  in 
these  written  provisions. 

"Watch  the  allocation  of  prices.  A  lump 
sum  for  the  entire  contract  would  not  be 
dangerous  if  all  the  pictures  contracted  for 
were  delivered.  In  the  case  where  the  best 
picture  with  the  smallest  price  allocated  is 
not  delivered,  you  are  very  much  concerned. 

"Have  your  protection  clearly  set  down, 
your  run,  what  theatres  you  follow,  the 
number  of  days  of  protection,  the  number 
of  days  after  your  preceding  run  that  you 
are  entitled  to  receive  the  photoplay  for 
exhibition. 


Arbitration  Agencies  are 
Merged 

ON  February  1,  1926,  the  activities 
of  the  Arbitration  Society  of 
America,  Inc.,  the  Arbitration 
Foundation,  Inc.,  and  the  Arbitration 
Conference  were  taken  over  by  the 
American  Arbitration  Association,  which 
was  created  on  January  29  by  an  order 
of  consolidation  signed  by  a  Justice  of 
the  Supreme  Court  of  New  York.  The 
new  Association  has  established  offices 
at  342  Madison  Avenue,   New  York. 

The  consolidation  order  designated 
Lucius  R.  Eastman,  Henry  Ives  Cobb, 
Anson  W.  Burchard,  James  H.  Post, 
Frank  H.  Sommer,  John  F.  Fowler  and 
Felix  M.  Warburg  as  the  directors  to 
serve  until  the  first  annual  meeting  on 
April  30.  At  that  time  a  full  board  of 
directors  will  be  elected  and  the  officers 
chosen  for  the   ensuing  year. 


"If  you  want  to  make  sure  that  a  cer- 
tain theatre  will  play  the  picture  (exploita- 
tion reasons)  have  the  following  words  writ- 
ten  in — "The  Distributor  warrants  that  all 
the  photoplays  described  in  the  schedule 
herein  will  have  a  first  run  showing  in  the 
theatre  of  this  city." 

"Make  sure  that  the  exhibitors  copy  that 
you  receive  conforms  with  the  other  copies 
that  you  sign  and  with  your  understanding. 
Do  not  take  anyone's  word  not  even  the  Dis- 
trict Manager's.  Have  every  representation 
and  promise  written  into  the  contract. 

"When  your  contract  is  returned  to  you 
approved,  compare  it  carefully  with  the 
"Exhibitor's  Copy"  that  you  have  in  your 
possession.  If  there  are  any  alterations  or 
changes,  immediately  bring  it  to  your  or- 
ganization. 

"You  have  the  right  at  any  time  within 
the  period  that  the  exchange  has  to  accept 


your  application  and  prior  to  its  accepi 
to  cancel  or  withdraw  your  application. 

"If  your  application  is  not  accepted  with- 
in the  specified  period,  it  is  void. 

"If  you  give  a  date  for  a  picture  desig- 
nated in  the  application  and  the  date  is  in- 
cepted or  if  you  play  a  picture,  even  though 
the  contracted  may  not  formally  have  been 
accepted,  you  may  consider  the  contract  ac- 
cepted because  of  the  partial  performance. 
Likewise  you  are  bound  through  the  partial 
performance. 

"It  is  always  best  to  insist  upon  the  de- 
livery of  the  approved  contract  in  prefer- 
ence to  proceeding  to  book  your  picture 
upon  the  verbal  assurance  of  the  Manager 
that  the  contract  is  0.  K.  You  will  there- 
by avoid  a  complication  in  the  event  the 
applications  are  tampered  with  by  the  Dis- 
tributors, a  la  'Vanishing  American'  and 
'Conquered.' 

"If  you  doubt  on  any  point  at  any  stage 
<>1  the  process,  consult  with  the  M.  P.  T. 
0.  A.  units  or  directly  with  Headquarters. 

"If  you  have  taken  every  precaution  and 
yet  a  dispute  arises,  bear  in  mind  that  you 
have  as  much  right  to  cite  the  Distributor 
to  an  Arbitration  proceeding  as  it  has 
against  you. 

"You  have  the  right  to  challenge  two  ex- 
hibitor arbitrators  and  two  exchange  ar- 
bitrators. 

"In  the  case  of  fraud,  bias  or  illegal  pro- 
cedure, you  may  have  recourse  to  the  courts 
of  the  land. 

"In  arbitration  proceedings  it  is  most  im- 
portant that  you  prepare  your  case  very 
carefully.  The  Distributor  is  always  well 
equipped  with  legal  advice  and  complete 
records.  The  M.  P.  T.  0.  A.  from  head- 
quarters will  through  its  units  and  where 
it  has  no  affiliated  units  directly  with  the 
theatre  owner  involved,  prepare  and  present 
and   prosecute  its  members'  cause." 


Report  Would  Abolish  Commission 

New  York  Legislature  Gets  Recommendation  to  Include 
Motion  Pictures  Under  Education  Department 


AS  predicted  sometime  ago  in  Motion 
Picture  News,  the  New  York  State 
Motion  Picture  Commission  is  to  be- 
come a  bureau  in  the  State  Education  De- 
partment, according  to  recommendations 
made  by  the  Hughes  reorganization  com- 
mittee, presented  to  the  Legislature  on  Mon- 
day night.  The  report  recommends  that 
the  present  commission  be  abolished  on  De- 
cember 31,  next,  but  that  its  duties  and 
powers  be  directed  by  a  single  head  named 
by  the  head  of  the  State  Education  Depart- 
ment. 

Bill  ■  will  be  introduced  at  once  in  both 
houses  of  the  Legislature,  carrying  out  the 
provisions  of  the  report,  calling  for  the 
consolidation  into  twenty  bureaus  and  de- 
partnunts  of  something  more  than  100  com- 
missions, bureaus  and  departments  that  are 
now  in  existence  in  New  York  state. 

There  is  one  thing  certain,  according  to 
those  in   authority   at  Albany,    and   that  is 


thai  if  consorship  of  motion  pictures  :n 
New  York  state  is  directed  by  the  educa- 
tion department,  it  will  probably  he  more 
rigid  than  in  the  past. 

There  is  also  another  thing  certain  and 
that  is  that  during  the  next  two  or  three 
weeks,  the  biggest  kind  of  a  fight  will  he 
staged  in  the  Legislature,  led  by  former 
Assemblyman  Walter  E.  Clayton,  of  Brook- 
lyn, allied  with  producers  and  exhibitors, 
to  prevent  the  incorporation  of  the  censor- 
ship commission  in  the  Education  depart- 
ment. 

The  report  of  the  Hughes  commmittee 
covered  about  150  printed  pages.  Relative 
to  the  motion  picture  commission,  the  re- 
port stated  that  the  powers,  functions  and 
duties  of  the  motion  picture  commission  be 
transferred  to  the  department  of  educa- 
tion, and  that  such  rules  and  regulations 
as  might  be  necessary  to  the  conduct  of  the 
commission    be   determined   bv   the   commis- 


sioner of  education.  The  report  further 
stated  that  the  terms  of  present  members  oi 
the  motion  picture  commission  shall  term- 
inate on  December  31,  1926. 

This  wipes  out  the  three  heads  of  the 
commission,  John  11.  Walrath,  Arthur  Levy 
and  .Mrs.  Elizabeth  V.  Colbert,  who  would 
be  succeeded  bv  a  single  person  who  would 
draw  a  salary  of  from  $8,000  to  $10,000  a 
year. 

Legislators  at  Albany  admit  that  they 
are  rather  puzzled  just  now  at  the  statu- 
of  the  bill  introduced  some  little  time  ago 
calling  for  the  abolishmenl  of  the  commis- 
sion. If  this  bill  should  pa>s  both  houses 
of  the  legislature,  it  would  surely  be  signed 
by  Governor  Alfred  E.  Smith.  But  on  the 
other  hand  the  Bughes  report  recommends 
the  abolishment  of  the  commission  and  it > 
re-creation  as  a   single  headed  bureau. 


1180 


Motto  )i     P  i  c  t  u  r  c     K  ■  w  s 


Seider  Makes  Plea  for  Availability  of 
Play-Date  Clause 

CONCERN  for  the  operation  of  the  new  Availability  of  Play-Date  clause  just 
adopted  by  the  motion  picture  industry  is  expressed  by  Business  Manager 
Joseph  M.  Seider  in  a  message  to  members  of  the  Motion  Picture  Theatre 
Owners  of  America  in  that  organization's  Official  Bulletin  of  March  first. 

Unless  this  clause  is  given  a  thorough  trial  and  its  mechanical  structure  is 
operated  from  a  practical  point  of  view,  certain  hardships  may  be  encountered  by 
the  theatre  owner.    In  this  respect,  Mr.  Seider  says: 

"We  are  much  concerned  over  the  operation  of  the  new  availability  of  play 
date  clause.  The  purpose  of  this  new  provision  is  to  shorten  the  time  after  the 
first  run  that  all  the  subsequent  runs  may  play  the  photoplay. 

"Type  is  cold.  All  efforts  for  a  solution  of  this  problem  will  be  in  vain  unless 
both  distributors  and  exhibitors  will  give  this  clause  a  fair  chance  and  will  try 
to  avoid  possible  difficulties  and  if  they  do  materialize,  try  to  solve  and  overcome 
them,  in  other  words,  make  an  effort  to  apply  the  solution  offered  in  this  pro- 
vision, from  a  practical  standpoint  and  not  from  an  interpretation  of  cold 
verbiage. 

"We  request  our  members  to  communicate  with  us  immediately  they 
encounter  a  hardship  under  this  or  any  other  clause.  We  want  to  help  them  and 
want  to  perfect  this  clause  through  which  we  hope  to  solve  a  problem  arising  out 
of  a  practice  in  the  industry  that  has  been  oppressive  to  the  owners  of  smaller 
theatres." 


British  Film  Imports  Gain 

Reports  Shows  Considerable   Increase 
in     Footage,     But     Little     in     Value 

IN  the  aggregate,  British  imports  of  mo- 
tion picture  films  in  1925  advanced  to 
179,297,380  linear  feet,  valued  at 
£1,279,801;  this  represented  an  increase, 
contrasted  with  1924,  of  ovei  56  per  cent,  in 
footage  whereas  the  value  rose  only  by 
slightly  over  1  per  cent. 

As  has  been  stated  in  a  former  report, 
tlic  increase  in  volume  in  1925  was  due  to 
the  inrush  of  films  to  escape  the  Customs 
duly  which  was  reimposed  on  July  1st,  1925; 
the  effect  of  this  glut  has  not,  apparently, 
yet  worn  off  inasmuch  as  aggregate  imports 
in  the  month  of  December,  1925,  totaled 
only  3,008,859  linear  feel  compared  with 
10,917,383  Imcai'  feet  in  the  corresponding 
month  of  1924  (when,  however,  no  Cus- 
toms duly  existed),  and  with  11,547,073 
linear  feel  in  December,  1924,  at  which  date 
imports  thereof  were  dutiable. 

Of  the  aggregate  quantity  imported  in 
L925,  blank  film  totaled  126,322,578  Linear 
feet,  or  over  7t)  per  cent,  of  the  gross  im- 
ports, contrasted  with  71,499,498  linear 
feet,  or  62  per  cent,  of  all  imports  in  1924, 


the  increase  over  the  total  of  blank  films 
in  the  latter  year  amounting  in  1925  to 
54,823,080  linear  feet,  or  nearly  77  per  cent. 
Both  positive  and  negative  films  were  im- 
ported to  a  greater  extent  in  1925  than  in 
the  previous  year,  but  the  percentages  were 
less  substantial. 

Although  the  increase  in  the  aggregate 
of  British  exports  in  1925  over  1024  was 
far  from  being  as  extensive  as  in  the  case 
of  imports,  there  was  a  net  advance  of  m 
ly  twelve  million  linear  feet,  or  14^  per 
cent.,  but  in  value  the  rise  amounted  to  litl le 
more  than  6  per  cent.  The  growth  of  Brii 
isll    e,  ports    can    he    better    gauged,    however, 

by  comparing  with  the  figures  for  1923,  in 
which  year  the  aggregate  reached  only  20,- 
117,547  lunar  feet,  showing  a  gain  of  360 
per  cent,  by  1925  in  footage,  while  in  value 
the  increase  amounted  to   135   per  rent.;   in 

1923,  n  should  be  menti M.  onlj    1,376,838 

linear  feet  of  blank  lilin-  were  exported. 
whereas  18,557,659  linear  feet  ol  positives 
and   483,050    linear    feet   of   negatives    were 

then    -hipped    abroad. 


First  National  Opens  Branches 

Four  New  Exchanges  Bring  Total  to  Forty- 
Two   in    Foreign   Countries   of   the  World 


EBRl  I  K  JOHNS<  >N,  foreign  man- 
-  Fii  ',.  o  I  Pictures,  lias 
•  opened  new  branches  in  Bombay, 
India:  Singapore,  Federated  Malay  State-; 
Soerabaya  and  Batavia,  Java  and  Shanghai, 
<  hina. 

These  branches  were  installed  afte 
haustive  survey  of  the   territory  to  lie  served 
had    been    made.       I  IIOV     operated    by 

Firsl  National  in  foreign  countries  total 
fortj  two,  eighl  of  which  have  been  opened 
during  the  pasl  year  to  meel  the  growing 
demand-  of  i  he  international  film  market. 
"The  policy  of  Firsl  National  in  operating 
in  the  foreign  field  is  consistently  one  of 
co-operation  and  service,"  -aid  Mr.  Johnson, 
in  announcing  the  latesi  addition-  to  the 
chain  of  offices.  "A-  the  trail  of  the  motion 
pictures   lead-   around    the  world,    First    \a 


tional  establishes  supply  and  service  stations 
something  a-  an  exploring  expedition  mam 
tains  bases  of  supplies." 

Ill    addition    to    the    new     offices,     Firsl     \a 

tional  ha  foreign  In  anches  in  London. 
Birmingham,  Cardiff,  Liverpool,  Leeds,  Man- 
rhe-ter.  Newcastle,  England;  I 'an-.  Mar- 
seilles,   Toulous,    I e.    I. die,    Straussburg, 

France;  Sidney,  Melbourne.  Adelaide.  Perth, 
Brisbane,  Australia:  Berlin,  Germany; 
Vienna,  Austria;  <>-lo.  Norway;  Stockholm, 
Sweden;  Copenhagen,  Denmark;  Dublin, 
Ireland;  Glasgow,  Scotland:  Brussels,  Bel 
triura;  Amsterdam,  Holland;  Zurich.  Swil 
land;  Rome,  Italy;  Warsaw,  Poland; 
Prague,  Czecho-Slovakia ;  Budapest,  Hun- 
gary; Wellington,  N.  w  Zealand;  Tokyo  and 
Kobe.    Japan:     Mexico    City,    Mexico    and 

I  lavana.  ( 'uba. 


Extras     Threaten     Suit     for 
$1,000,000    Damages 

About  one  hundred  men  ami  women  em- 
ployed as  extra-  during  the  taking  of  scenes 
for  "Oh,  Baby!"  threaten  to  sue  A]  Licht- 
inan.  producer,  for  damages  aggregating 
one  million  dollar-  because  of  injury  -aiil 
to  have  been  caused  to  their  eye-  through 
working  all  day  under  lights  which,  they 
claim,  had  no  diffusers.  This  was  on  Friday 
of  last  week,  at  which  time  tijrht  scenes  for 
the  picture  were  filmed. 

According  to  Lichtman,  the  Zurich  Li- 
ability company  will  handle  the  entire  case, 
should  legal  action  result.  Tin-  i-  perhaps 
the  firsl  ease  in  which  a  producer  ha-  been 
blamed  for  "Klieg  eye-"  and  -miilar 
troubles  which  are  not  uncommon  in  the 
studios. 


"Last  Laugh"  has  Last  Laugh 
on  Ontario 

The  theatre  tans  of  Ottawa,  Ontario,  are 
having  the  final  titter  in  connection  with  the 
ruling  of  the  Ontario  Board  of  Moving  Pic- 
ture Censors  banning  the  presentation  of 
"The  La-t  Laugh"  in  the  Province  of  Ontario 
because  of  it-  country  of  origin.  All  theatre- 
goers of  the  Canadian  Capital  had  to  do  dur- 
ing the  week  of  February  28  was  to  walk 
aero--  the  boundary  line  between  Ontario 
and  Quebec  to  see  "The  La-t  Laugh"  at  the 
Laurier  Theatre  in  Hull,  Quebec,  the  feature 
having  been  pa— ed  without  question  by  the 
Quebec  Board.  The  feature  was  purposely 
booked  by  Donal  Paquin,  proprietor  of  the 
I. .inner  Theatre  and  advertising  announce- 
ments were  inserted  in  the  Ottawa  new; 
pers 


Children      Overflow      Troy 
Picture  House 

Junior   moveies   at    the   Ttoa    theatii 
week    proved   so   greal    a   drawing   card 
the  youngsters   of  the  city   that    for  a   time 
it  wa-  thoughl  it  might  be  necessary  to  open 

the     neighboring     American     to     handle     the 
overflow. 

A-    it    wa-.    the    children    were    allowed    to 

-it    m    boxes    and    loges,    and    after    a    g I 

deal    of   scrambling    the    entire    crowd    was 
taken  care  of  at  the  Troy.     There  wa-  such 
a    throng    of    children    around     the    the 
however,    that     it     wa-    nece--ar\     to    summon 
the  chief  of  police  and   tire  marshal   to 
Serve   order. 

Biechele    Declines    New 
Term  of  Office 

A  MAN  who  has  been  the  most 
active  representative  of  Missouri 
and  Kansas  exhibitors  in  national 
affairs  probably  will  step  down  from  the 
platform  at  the  M.  P.  T.  O.  K-M  con- 
vention  in   Joplin,    Mo..    April   21-22. 

R.  R.  Biechele,  president  of  the  or- 
ganization, a  national  director  and  one 
of  the  pioneer  leaders  in  the  Allied  or- 
ganization, announced  this  week  that  he 
would  decline  to  run  for  office  again. 
Biechele  has  served  two  years  as  presi- 
dent of  the  M.  P.  T.  O.K-M  and  his 
reign  has  been  marked  by  unusual  suc- 
cess. 

He  is  being  urged  by  exhibitors  to 
again  be  a  candidate,  but  asserts  he  will 
not.  He  is  owner  and  manager  of  the 
Osage  theatre,  an  up-to-date  suburban 
theatre  of  Kansas  City.   Kans. 


.1/  a  r  c  h     13,     19  26 


1181 


r   f    r    r   r 


P    R 


^iiiiiaB  :  '*  $  llf**'wyy!  "  l£HiiS^~!^S, 


-   •  i 


Architect's  drawing  of  the  street   elevation  of  the   new    First   National    studios    about    to    be    built    on    the    West    Coast. 

First  National  Studio  Work  Started 

Architect's  Plans  Completed  and   Construction    Under    Way 
on  New   $1,500,000  Plant  at   Burbank,   California 


TTTITH  architectural  plans  completed 
V'X/  and  actual  construction  under  way, 
*  '  First  National  Pictures  Corpor- 
ation is  in  a  fair  way  to  realize  its  ambition 
of  having  one  of  the  finest  moving  picture 
studios  in  the  world.  The  site  -elected  is 
three  miles  from  the  heart  of  Los  Angeles 
at  Burbank,  and  the  new  home  of  production 
is  expected  to  cost  approximately  $1,500,- 
000.  The  Spanish  motif  of  architecture  will 
be  adhered  to  as  regards  the  exterior  of  the 
plant  while  equipped  with  every  technical 
improvement-  requisite  for  production  effi- 
ciency and  nothing  is  to  be  spared  in  giving 
players  and  technical  workmen  the  finest 
tools  possible. 

C.  P.  Butler,  a  First  National  official  will 
exercise  personal  supervision  over  the 
actual  building  of  the  new  studios.  There 
will  be  some  forty  structures  covering  the 
acreage  with  five  of  the  main  buildings  fac- 
ing principal  road,  the  others  being  within 
the  walls  of  the  plant  and  including  ten 
stages,  wardrobe  buildings,  prop  buildings, 
dressing  room  buildings,  executive  buildings, 
and  work-hops. 

The  stage  space  will  lie  immense.  Each 
stage  measuring  in  size,  approximately  135 
x  250  feel  or  about  35,000  square  feet  to 
each  stage.  Heating  will  be  mapped  out 
in  unit  system  and  will  be  controlled  by  a 
giant  control  hoard  that  will  heat  the  largesl 
or  smallest    part   of  any   biulding  or   -lave. 

The  main  administration  buildings  will 
be  the  last  word  in  office  efficiency  and 
manipulation,  telephone  connection-  for 
every  desk  being  provided  and  one  of  the 
biggest  switchboards  in  the  West  has  al- 
readv  been  ordered. 


Davis-Vital  Groups  Plan 
Renewed  Activity 

ANNOUNCEMENTS  proceeding 
from  J.  Charles  Davis,  2nd,  and 
J.  K.  Adams  on  the  one  hand, 
and  from  David  R.  Hochreich  on  the 
other,  indicated  that  two  organizations 
might  be  the  outcome  of  the  Davis-Vital 
receivership. 

Davis  and  Adams  announce  that  they 
are  working  steadily  toward  a  re- 
organization for  the  purpose  of  handling 
the  product  of  the  Davis  Distributing 
Division. 

Hochreich,  who  was  president  of 
Vital,  announces  the  formation  of  World 
Wide  Films  Corporation,  to  distribute 
pictures  throughout  the  United  States 
and  the  entire  world. 

According  to  statements  from  both, 
there  will  be  no  connection  between 
these  two  companies. 


Richard    A.    Rowland   and    John    McCormick,   active   in 
connection   with    the   new    First    National   studio. 

Modern  buildings  have  been  designed  for 
the  use  of  extra  people  to  make  up  and 
-  in.  Special  mirrors  and  lighting 
equipment  will  be  featured  in  these  quar- 
ters. There  will  be  approximately  125 
room-  set  aside  for  the  extra  talent  of  the 
studio. 

The  largest  wardrobe  buildings  in  the 
\Yi-t  have  been  outlined  for  the  new  studio. 
They  will  be  equippd  wth  wardrobes  cover- 
ing every  period.  Likewise  the  property 
buildings  will  contain  period  furniture  and 
drapes  and  antiques,  such  as  arc  constantly 
used  in  dressing  the  sets  for*  production-. 
There  arc  275,000  square  feet  in  the  prop 
erty  building  alone,  according  to  specifica- 
tions. Hydraulic  elevators  will  be  utilized 
within  these  buildings  and  trackless  trains 
will  be  in  use  in  transporting  the  effects 
from  the  buildings  to  the  respective  stages 
w  here  they   will   be  used. 

The  buildings  for  the  scenario  depart- 
ment and  the  directors  will  offer  everything 
in  comfort  and  convenience.  Directors  will 
lie  given  five-room  suites  in  which  to  work. 
These  suites  will  house  their  assistants  and 
their  business  offices.  Such  liberal  space 
will  give  everyone  ample  room  for  work 
without    confusion. 

First  National  will  operate  its  own  gen- 
erator plant  and  this  will  be  along  the  most 
improved  lines,  having  six  huge  generators 
in  service  at  all  times. 

Water  facilities  arc  ideal,  as  the  supply 
on  the  property  proper  i-  greater  than  in 
the  entire  Beverly  Hills  district.  There  are 
over  150  Minor-  inches  of  water  with  a  flow 
of  1,350  gallons  per  minute.  A  pool  that 
is  one  of  the  tnosl  unusual  ever  built,  will 
.<  installed  on  the  property.  In  this  pool, 
a  storm  ol  anj  degree  may  be  filmed,  depth 
bombs  can  be  utilized  with  ease  and  any 
manner  of  water  explosion  can  be  given  a 
full   demonstration. 

A  lighting  switchboard  thai  can  easily 
handle  30,000  volts  has  been  ordered.  An 
emergency  hospital   of  the  latest   equipment 


will  occupy  one  corner  of  the  studio  with  a 
professional  doctor  and  nurse-  in  constant 
attendance.  The  cafe  accomodations  are  to 
be  the  finest  in  the  studio  world,  with  a 
club  cafe  for  the  executives,  and  directorial 
staff  of  the  studio. 

Other  features  include  50  trunk  lines  from 
the  giant  telephone  switchboard,  an  inter- 
office communication  system  second  to  none, 
casting  offices  that  will  he  comfortable  for 
those  seeking  position-  in  the  film-  and 
offices,  a  mill  measuring'  22-~>  by  150  feet  in' 
size,  excellent  parking  facilities,  the  latest 
and  most  convenient  projection  rooms  and 
machines,  a  modern  theatre  that  can  be  used 
for  film  preview  of  unreleased  product  ion-, 
with  a  regulation  size  screen,  portrait  gal- 
leries with  expert  operator-  for  the  stars 
and  players,  an  individually  owned  trans- 
portation bus  system  operated  by  the  studio 
and  connecting  with  all  car  lines  into  the 
City  of  Los  Angeles  and  Hollywood 
surrounding  towns,  underground  wiring. 
ground  level  stages,  streets  within  the  studio 
yard  reaching  the  main  entrance  of  every 
building  on  the  property,  a  modern  garage 
and  repair  shop,  facilities  for  clearing 
stages  of  smoke  scenes  within  a  few  min- 
utes  time,   conference   r i-  for   executives 

of  the  Eastern  offices  of  First  National,  a 
fully  equipped  still  photo  department,  and 
many  other  special  feature-  suggested  by 
years  of  actual  experience. 

Occupancy   is   scheduled    for   -June.      Day 
and    night    shifts    are    planned    to    erect    the 


Monte   Blue    Signs   New- 
Warner    Bros.    Contract 

AS  a  result  of  his  good  work  in  a 
number  of  Warner  productions 
Monte  Blue  has  been  signed  to  a 
new  starring  contract  by  Jack  Warner, 
supervisor  of  pro- 
duction at  the 
Warner  studios 
in   Hollywood. 

Under  his  new 
contract,  it  has 
been  announced, 
he  will  be  seen 
in  a  series  of  out- 
door productions, 
of  the  type  of 
"T  h  e  Limited 
Mail,"  which  are 
now  being  pre- 
pared for  Warner  Brothers  production 
schedule  for  next  year. 


Monte  Blue 


1182 


Motion     Picture     News 


Seattle  Censor  Board  Resigns  After 
Conflict  With  City  Council 

ON  the  grounds  that  the  City  Council  constantly  harassed  them  in  their  work 
and  prevented  the  accomplishment  of  their  plans,  the  entire  membership  of 
the  Motion  Picture  Board  of  Censors  of  Seattle  last  week  submitted  their 
resignations,  following  several  months  of  strife  and  failure  to  accomplish  any 
.  active  work.  The  resignations  came  about  directly  as  a  result  of  the  Council's 
refusal  to  close  all  motion  picture  theatres  at  midnight,  as  requested  by  the  Board. 
The  names  of  two  of  Seattle's  councilmen  were  mentioned  in  the  wholesale 
resignation,  in  which  the  Board  pointed  out  that  the  public  safety  committee  as  a 
part  of  the  council  in  which  these  two  members  officiated  had  refused  to  close  the 
all-night  theatres  in  the  face  of  evidence  that  thy  were  contributing  to  the  delin- 
quency of  minors. 

Councilman  Campbell,  at  present  a  candidate  for  re-election,  charges  that  the 
entire  move  is  a  political  play  on  the  part  of  the  committee,  appointees  of  Mayor 
Edwin  J.  Brown  and  an  opponent  of  Mr.  Campbell,  in  order  to  embroil  the  coming 
election  and  involve  the  motion  picture  interests. 

Warning  Against    Notoriety 

Woodhull  Would  Discourage  Signing 
of  Persons   Who   Possess   No   Talent 

that  her  name  and  its  attendant  publicity 
would  be  a  great  attraction  in  the  box  office, 
I  speak  now  for  the  members  of  the  Motion 
Picture  Theatre  Owners  of  America  that  we 
shall  make  every  endeavor  to  prevent  her 
from  appearing  on  any  of  our  screens.  I 
appear  before  you  this  afternoon  as  the 
President  of  the  Motion  Picture  Theatre 
Owners  of  America  to  request  you  in  the 
name  of  this  organization  to  discourage  your 
employers,  the  producers,  from  even  con- 
templating the  extending  of  a  contract  to 
Countess  Cathcart,  unless  what  she  has  to 
offer  evidences  beyond  the  question  of  a 
reasonable  doubt  that  she  possesses  real 
talent. 

"Keep  the  Countess  or  any  other  publicity- 
made  person  out  of  pictures  for  the  general 
welfare  of  the  industry  unless  they  possess 
what  film  men  call  'artistry'.  Just  because 
publicity  keeps  an  individual  in  the  lime- 
light of  the  daily  press  for  several  weeks 
or  a  month  is  no  reason  why  that  person 
should  be  heralded  in  the  motion  picture  in- 
dustry as  a  Barrymore  or  a  Sarah  Bern- 
hardt." 


IN  behalf  of  the  members  of  the  Motion 
Picture  Theatre  Owners  of  America,  R. 
F.  Woodhull,  Presidenl  of  thai  organ 
ization,  has  secured  the  support  of  publicists 
and  advertisers  connected  with  every  big 
producing  company  in  the  motion  picture 
industry  to  discourage  the  signing  of  serein 
contracts  with  persons  who  possess  no  real 
talent  and  who  seek  only  to  commercialize 
notoriety. 

Presidenl  Woodhull's  appearance  at  the 
convention  of  the  American  Motion  Picture 
Advertisers  in  the  Hofbrau  House,  followed 
immediately  similar  action  which  he  had 
taken  at  National  Headquarters,  745  Seventh 
Avenue,  of  his  own  organization  which  cum 
prises  fully  eighty  per  cent,  of  the  motion 
picture  theatre  men  in  the  United  States 
and   Canada. 

The  national  exhibitor  chieftain  deplored 
i In'  occurrence  of  the  recent  Ear]  Carroll 
iffair. 

•'The  reason  lor  this  party  seems  to  cen- 
ter around  the  Countess  Cathcart,"  Ml*. 
Woodhul]  said.  "If  this  is  just  another  hit 
oi    advance    publicity    to   warrant    the    belief 


Schad  Names  New  Committees 

Gives  Personnel  of  Those  to  Serve  E. 
Penn.,  S.  New  Jersey  and  Delaware 


H.I.    SCHAD,    President    of    the    M.P. 
T.O.      "I'       Eastern       Pennsylvania, 
•    Southern     New    Jersey    and     Dela- 
ware,   upon    being    elected    to    office    tor    the 

third  successive  year,  appointed  committees 
to    serve    dining    the    ensuing    year.       The 
personnel  of  these  committees  i-  as  follows: 
Executive      Committee     George      I'.enne- 
thum,   Philadelphia,   Chairman;    M .    E.   Com 
erford,    Scranton;    Ed    Fay,    Philadelphia; 
Prank    Keenev,     Williamsport ;     Walter    G. 
Stuempfig,    Philadelphia;     Michael     Stief'el. 
Philadelphia;    Eerbert    R.    Effenger,    Phila 
delphia;    W.    C.    Hunt.    Wildwood,    NT.    J.; 
h.  .1.  Chamberlain,  Shamokin;  Walter  \  m 
cent.     Barrisburg;     Charles    C.     Hildinger, 

Trenton,    X.    J,;    P.    Mortimer    Lewis.    Allan 

tic  City,  N.  -I. 

Entertainmenl     Committee     Jack     Rosen 
thai,  <  !hau  man     I  leorge  EL  Kline.  Elliott  -l 
Goldman,    Ben    Fertel,    Chas.    II.    Goodwin, 
l;    Schwartz,   Edward  Q Iman. 

Publicity    &     Propaganda     Com.       D,     Bai 

rist,   i  ihairmarj ;  J&i     Emanuel,    Ben    Fertel, 
Samuel    II.    Stiefel,    Samuel    llymaii. 

Sereeanl    At    \rm-  Committee     Elliott   .1. 


Goldman,  Chairman;  John    Bagley,  Charles 
Dutkin. 

Membership     Committee — M.     J.     Lessy, 
Chairman:    II.    M.    Meeker,    Allentown;    Wil 
Ham     Dabb,    Shenandoah:    Jack     Rosenthal, 
M.   Fineman,  Thomas   E.  Grady,   Montgom- 
ery;  1\.  K.   Sobelson,    Bangor. 

Arbitration  Committee  Lew  I'izor. 
Chairman;  I.  IVrlin,  Elliott  J.  Goldman, 
Alternate-;  Elmer  Prince,  Jack  Rosenthal, 
Ben   Fertel,  KT.  F.  Power,  Dolyestown. 

Fire  Marshal  &  Operators  Coinm.  A.  E. 
Allmaii,  Chairman;  M.  John  Smith,  Her- 
bert R,  Lewis,  A.  J.  Fisher,  Sr.,  J.  F. 
Have-.    S.     Epstein,    II.    Schwartz. 

Finance  Committee  M.  W.  Brenner, 
Elmer  Prince,  Wiliam  Cohen,  William  J. 
Laportes. 

Carnival      Committee     Clarence      Hexter, 
Chairman;    N.    F.    Power,    William    Butler, 
N.  stietVI.  F.  Berger,  Samuel  Brunner,  Har 
ry    Dembow. 

Poster    &     Supplies     Comm.     I.     Perlin, 
chairman;    George    Naudascher,    Elliot!     i 
Goldman,  II.  M.   Meeker,  Ben  Fertel,  A.  F. 
Airman,  George  Lessy. 


Sympathetic   Attitude 
Evinced  by   Creditors 
Towards  Enterprise 

A  more  sympathetic  attitude  on  the  part 
"1  creditor-  resulted  from  the  second  hear- 
ing in  the  case  of  Enterprise  Di-tributing 
Corporation,  bankrupt,  on  Friday  of  last 
week  when  Win.  K.  Jenkins,  president  of 
the  organization,  explained  that  the  forma- 
tion of  Enterprise  Film  Corporation  was 
an  emergency  move  designed  to  protect  the 
assets  which  Jenkins  Securities  Corpora- 
tion held  in  the  bankrupt  concern. 

In  a  lengthy  testimony  given  before 
Judge  Harry  Dodd,  referee.  Jenkins  de- 
clared that  the  action  of  Jenkins  Securities 
Corporation  in  threatening  foreclosure  of 
a  mortgage  which  the  Securities  company 
held  on  Enterprise  Distributing  Corpora- 
tion and  the  subsequent  action  of  Enter- 
prise Distributing  Corporation  in  executing 
a  hill  of  sale  disposing  of  its  assets  to  the 
Securities  company  a-  well  as  the  later  ac- 
tion of  Jenkins  Securities  Company  in  exe- 
cuting a  second  bill  of  sale  re-disposing  of 
those  assets  to  Enterprise  Film  Corpora- 
tion was  a  step  taken  with  the  primary  con- 
sideration of  saving  the  assets  of  the  com- 
pany— mainly  prints  of  pictures — whose 
only  appreciable  value  rested  in  the  i'ullill- 
ment  of  contracts  with  exhibitors  for  play 
dates. 

Owing  to  the  fact  that  several  of  the 
larger  creditors  expressed  a  willingness  to 
allow  Enterprise  Film  Corporation  to  con- 
tinue to  operate  without  taking  any  drastic 
measures  that  would  imperil  the  interests  of 
the  business,  may  result  in  a  decision  from 
the  Court  providing  for  the  newly  formed 
company  to  carry  on. 


New  Corporations  Formed  in 
New  England 

New  corporations  formed  in  New  Fngland 
are:  Colonial  Photo-Play  Corp.,  Boston, 
capital  $25,000  by  H.  Howard  Powers, 
Harry  Farelle  and  Louis  Kadi;  C.  &  K. 
Amusement  Co..  Norwalk,  Conn.:  capital 
-.Mi. nun,  by  Samuel  Kantor  of  Norwalk  and 
others. 

Fitchburg  Amusemeni  Co..  Fitchburg, 
Mas>.;  capital  100  shares  no  par  value,  by 
Elias  M.  Loev.  and  Benjamin  Levin  of 
Boston  and  Herman  A.  Mintz  of  Sharon, 
Mass;  Motion  Picture  Producers  Service, 
litis  Boylston  street,  Boston,  by  Walter  D. 
Johnson  and   Lawrence  H.  Witherell. 


Testimonial    Dinner    for 
Joe  Seider 

AT  their  latest  meeting,  the  Board  of 
Directors  of  the  Motion  Picture 
Theatre  Owners  of  New  Jersey 
voted  unanimously  to  tender  a  testi- 
monial dinner  to  their  president,  Joseph 
M.  Seider.  At  the  same  time  the  direc- 
tors dispatched  to  Mr.  Seider,  who  was 
convalescing  from  a  break-down  due  to 
overwork  at  Atlantic  City,  the  following 
telegram: 

"Executives     of     State      Organization 
meeting   in   conjunction  with   the   Essex 
County    Theatre     Owners    extend    their 
best   regards  and   wishes   for   a   fast  re- 
covery." 

The  Dinner  Committee  includes: 
Louis  Gold.  E.  T.  Kelly,  Louis  Rosen- 
thal, Sam  Stiefrel  and  William  Keegan. 


March     13,     1926 


1183 


Sunday  Closing  Issue  Again  Active 

Walter  Reade  Arrested;  Various  Cities  Threaten  Ordinances;  Sunday 
Opening  Bill  Up  in  Rhode  Island 


AGITATION  for  and  against  Sunday 
opening-  of  picture  theatres  was  par- 
ticularly rife  the  past  week,  with  sev- 
eral measui-es  threatening  the  industry  in 
this  respect.  One  arrest,  a  test  case  and 
several  proposed  ordinances  were  included  in 
the  week's  developments. 

Walter  Reade,  owner  of  motion  picture 
theatres  in  New  Jersey,  was  committed  to 
the  Middlesex  County  Jail  in  default  of 
$15,000  bail  for  violations  of  the  vice  and 
immorality  act  in  operating  his  Perth  Am- 
boy  theatres  on  Sunday. 

Reade  was  arraigned  before  Judge  Kirk- 
patrick  on  three  charges.  He  refused  to 
plead  and  his  counsel  asked  postponement 
pending  an  application  to  Federal  courts  for 
a  writ  of  habeas  corpus  in  order  to  test  the 
validity  of  the  laws,  enacted  shortly  after 
the  Revolutionary  War,  under  which  Reade 
was  indicted. 

More  than  2,000  men,  women  and  children 
enjoyed  a  free  picture  show  in  Memphis  on 
Sunday  when  the  manager  of  a  local  theatre 
announced  he  would  test  the  Sunday  blue 
law.  The  crowd  had  assembled  and  when 
the  police  also  arrived  the  manager  decided 
to  let  the  patrons  in  free.  The  city  attorney 
ruled  that  motion  pictures  without  admis- 
sion did  not  violate  the  law,  so  no  arrests 
were  made.  The  manager  announced  he 
would  further  test  the  law  next  Sunday,  but 
did  not  say  whether  admission  would  be 
charged. 

Representative  Berarducci  of  Providence 
has  presented  a  bill  to  the  Rhode  Island 
Legislature  to  permit  motion  picture 
theatres  to  operate  Sundays  from  3  to  11 
p.  m.  The  measure  will  go  before  the 
judiciary  committee  for  a  hearing. 

The  common  council  of  the  city  of  Elmira, 
N.  Y.,  has  rescinded  the  ordinance  per- 
mitting the  showing  of  pictures  on  Sunday. 
The  new  ordinance  takes  effect  March  10. 
It  provides,  however,  for  a  referendum  on 
the  question  next  November  2.  George  H. 
Van  Demark  and  Malcolm  D.  Gibson, 
managers  of  the  new  Keeney  theatre  on  be- 
ing advised  of  the  council  action,  said :  "We 
are  advised  by  eminent  counsel  of  Elmira 
and  New  York  city  that  the  action  of  the 
common  council  in  attempting  to  revoke  the 


Pommer  to  Produce  for 
Famous  Players 

ERICH  POMMER,  who  resigned 
recently  as  a  director  of  the  Ufa 
in  Germany,  will  produce  in  that 
country  next  fall  for  Famous  Players- 
Lasky,  it  was  learned  this  week.  No 
definite  announcement  has  been  made  in 
this  country  as  yet. 

He  will  come  to  America  again  in 
April  to  study  production  methods  and 
market  requirements  for  several  months 
before  starting  work.  He  returned  to 
Germany  on  the  Olympic  Saturday 
morning  of  last  week. 


right  to  exhibit  moving  pictures  on  Sunday, 
is  illegal.  We  intend  to  stand  on  our 
rights  and  the  Keeney  theatre  will  be  open 
on  Sunday  as  usual  until  election  day  next 
November  unless  Mr.  Keeney,  who  now  is 
in  Florida,  instructs  us  to  do  otherwise." 

The  city  authorities  of  Sullivan,  Mo., 
have  compelled  the  local  motion  picture 
house  to  close  on  Sundays.  The  reform 
element  of  the  community  insisted  that  Sec- 
tion 3596  of  the  Revised  Missouri  Statutes 
be  enforced.  The  law  recently  sustained  by 
the  Kansas  City  Court  of  Appeals  prohibits 
any  kind  of  work  on  Sundays. 

Efforts  to  have  the  Stockton  City  Council 
pass  an  ordinance  allowing  the  operation  of 
motion  picture  theatres  on  Sunday,  failed, 
but  it  has  been  arranged  to  put  the  ques- 
tion of  Sunday  opening  on  the  ballot  at  the 
spring  election. 

The  Sunday  show  question  is  coming  up 
in  Thief  River  Falls,  Minn.  Petitions  are 
being  circulated  asking  an  ordinance  to  pro- 
hibit such  shows  without  reference  to  any 
referendum. 

Members  of  the  Mothers'  Club  of  Niagara 
Falls  have  protested  to  City  Manager  W.  D. 
Robbins  that  "theatres  of  our  city  are  flout- 
ing the  laws  of  our  state  in  presenting 
Sunday  performances  of  a  type  in  direct 
violation  of  these  laws  and  we  believe  that 
the  countenancing  by  our  city  officials  of 
such    violations   of   our   law    creates   in   the 


mind  of  our  youth  disrespect  for  all  law.'' 
The  city  manager  as  a  result  has  instructed 
the  police  to  keep  ,i  close  tab  on  Sunday 
shows  in  the  city. 

The  exhibitors  of  Ottawa,  Ontario,  weir 
actually  praised  on  February  25th  when 
A.  A.  Dion,  vice-president  of  the  Children's 
Aid  Society,  reported  at  a  meeting  which 
was  held  in  the  city  hall  that  the  local 
theatres  were  observing  the  strict  letter  of 
the  law  with  regard  to  the  admission  of 
juveniles  with  parents  or  guardians.  An- 
nouncement was  made  that  inspections  of 
the  local  theatres  had  been  made  by  officials 
of  the  society  to  check  up  on  the  presence 
of  unaccompanied  children,  and  conditions 
were  found  to  be  according  to  Hoyle. 

Motion  picture  theatres  in  Troy,  N.  Y., 
are  being  closely  watched  these  days  by 
the  police  of  the  city  in  seeing  that  there 
is  a  strict  observance  of  the  law  relative  to 
the  admission  of  children  under  sixteen 
years  of  age.  ■  The  law  in  New  York  state 
specifies  that  unaccompanied  children  under 
sixteen  years  of  age  shall  not  be  admitted 
unless  accompanied  by  parent  or  guardian. 
It  is  said  that  the  law  has  been  violated  to 
some  extent,  and  that  complaints  lodged 
with  the  police  of  Troy  have  resulted  in  the 
present  crusade.  Policemen  were  stationed 
in  the  lobby  of  one  motion  picture  theatre 
for  two  or  three  days.  All  ticket  sellers 
have  been  instructed  to  inquire  as  to  the 
age  of  unaccompanied  children  applying  for 
tickets,  and  to  refuse  those  under  sixteen 
years  of  age. 

Daylight  saving  promises  to  be  a  live 
issue  in  Rochester,  where  Alderman  Fred- 
erick Pierson  has  introduced  an  ordinance 
in  the  common  council  providing  the  new 
time  for  the  city.  A  public  hearing  will  be 
held  shortly  on  the  proposal. 


Fadman  to  Open   Offices   In 
Europe  and  America 

Edwin  Miles  Fadman  this  week  announced 
that  he  will  sail  for  Europe  next  month  to 
confer  with  producers  abroad  in  connection 
with  a  production  and  distribution  organi- 
zation, backed  by  European  and  American 
capital,  which  he  will  launch  for  the 
handling  of  novelty  short  subject-. 

Offices  will  be  opened  in  London,  Paris 
and  Berlin,  as  well  as  through  the  United 
States.  The  company  will  offer  a  channel 
of  release  for  independent  producers  of 
short  subject  novelties.  About  a  third  of 
the  product  will  come  from  abroad.  Fad- 
man is  now  lining  up  product,  suitable  for 
European  consumption  to  take  abroad  with 
him  next  month. 


Managers  of   the   Crescent   Amusement    Company   assembled   in   convention   at   Nashville   recently. 


Yeggmen      Crack      Missouri 
Theatre   Safe 

Sunday's  receipts,  totaling  $1,000,  were 
taken  from  the  safe  of  the  Crane  theatre, 
Carthage,  Mo.,  managed  by  Jack  Gross, 
Monday  night.  Earlier  in  the  day  a  per- 
former at  the  theatre  had  been  robbed  of 
a  $400  diamond.  The  total  loot  taken  from 
the  theatre  recently  is  $2,000. 


1184 


M  o  t  i  o  n     Picture     X  e  re  s 


Decision  Favors  K.  C.  Arbitration  Board; 
New  Appeal  is  Taken 

APPLICATION  for  a  writ  of  prohibition  against  the  joint  board  of  arbitra- 
tion at  Kansas  City  was  denied  W.  O.  Burkey,  manager  of  the  Admiral 
theatre,  Kansas  City,  Thursday  by  the  Jackson  County  Court  of  Appeals 
in  Kansas  City. 

Burkey  announced  he  would  file  a  similar  application  with  the  supreme  court 
of  Missouri  the  following  day.  The  application  sought  a  writ  to  prohibit  the 
rendering  of  decisions  by  the  board  in  film  cases. 

"My  attorney,  Oscar  Elam,  and  I  both  are  of  the  opinion  that  the  present,  as 
well  as  the  proposed,  uniform  contract  not  only  is  in  violation  of  Missouri  statutes, 
but  is  unconstitutional,"  said  Mr.  Burkey.  "It  does  not  allow  a  man  his  rights 
of  citizenship  provided  by  our  national  constitution.  Before  a  man  can  obtain 
film  to  open  his  theatre  he  must  sign  a  contract  which  compels  forceful  arbitra- 
tion, a  contract  which  makes  him  agree  to  abide  by  the  decision  of  an  arbitration 
board,  which  may  be  alive  with  faults,  rather  than  the  courts  of  our  country.  I 
intend  to  fight  this  case  to  the  very  last." 

The  suit  arose  when  part  of  a  Paramount  film  burned  in  Mr.  Burkey's 
theatre  recently.  Mr.  Burkey  contended  the  poor  condition  of  the  print  caused 
the  fire. 

Paramount,  on  the  other  hand,  contends  that  the  burning  of  the  film  was  due 
to  carelessness  on  the  part  of  Mr.  Burkey's  operator  and  that  the  film  was  in  good 
condition.  The  case  never  went  before  the  arbitration  board,  Ben  Blotcky,  Para- 
mount branch  manager;  Moe  Levy,  Fox  branch  manager  against  whom  Mr. 
Burkey  has  a  $15,000  damage  suit  pending,  and  Joe  Levy,  Warner  Bros.,  branch 
manager,  having  been  members  of  the  board  and  were  challenged  by  Mr.  Burkey 
as  being  ineligible  to  sit  on  the  board  and  be  unprejudiced  in  the  case. 

The  board  members  refused  to  temporarily  vacate  their  seats  and  Mr.  Burkey 
took  the  matter  to  the  Jackson  County  Court  of  Appeals. 

BrownLaudsF.B.O.  MonthPep 

Enthusiasm  On  the  Part  of  Exchanges 
Unparalleled,  Says  Distribution  Head 


COLVIN  W.  BROWN,  vice  presided 
in  charge  of  distribution  for  F.  B. 
0.,  announced  this  week  that  F.  B. 
1 1.  Month  had  opened  with  unprecedented 
enthusiasm  on  the  part  of  the  entire  person- 
nel, and  predicted  a  highly  successful  oul 
come  as  ;i  resuli  of  t  hi.-. 

Preparatory  measures  have  been  going  on 
for  weeks,  getting  ready  for  this  March 
sales  drive.  The  keynote,  it  is  stated,  is 
"Showmanship,  Performance  and  Legitimate 
Profits." 
"The   sales   ;uiil   advertising    forces   of    F. 


I!,  i*.,"  says  Brown,  "lei  alone  the  produc- 
tion end,  which  is  always  on  its  toes,  arc 
now  more  than  ever  keyed  up  to  a  high 
point  of  mass  enthusiasm.  There  is  the 
feeling  within  the  trade  that  F.  B.  0.  is 
putting  across  essentially  good  pictures, 
and  that  the  whole  industry  is  realizing 
this  fact.  The  tact  that  the  tendency  in  the 
grow  th  of  F.  B.  0.  to  climb  up  the  ladder 
of  successful  production  lias  spread  to  the 
personnel,  is  one  of  the  lives!  element-  to 
which  we  look  for  the  success  of  the  move 

incut." 


Companies  Chartered  for  N. 
Y.  Business 

Motion  picture  companies  chartered  bj  the 
e  during  the  past  week  and 
engaging  in  the  business  in  New  York  state, 
included  the  following:  Hempstead  Operat- 
ing Company,  Inc..  capitalized  at  $20,000, 
Hempstead,  with  Salvatore  Calderone,  Wal- 
R.  Jones,  Hempstead;  <  liusep]  e  L. 
Maggio,  \'e-.  York  city,  the  same  incorpo- 
rators also  forming  the  Calderone  Rivoli 
Operating  Corporation,  Hempstead,  $20,000. 

The  235  East  Fourteenth  St.  Corporation, 
capitalization  not  specified,  J.  T.  Basseches, 
A.  Perlstein,  <'.  Rosenberg,  New  York  city; 
Intellectual  Film  Co.,  Inc.,  $15,000,  Gaetano 
and  Pasquale  Tripoli,  Anthony  Bauer,  New 
York  city;  Embassy  Finance  and  Service 
Corporation,  $100,000,  II.  <i.  Kosch,  E. 
Bregstein,  A.  Thompson,  New  York  city; 
Oxford  Producing  Company,  Inc.,  $30,000, 
Bessie  Schrier,  Anita  Nunc-.  Edward 
Berkowitz,  New  York  city. 

Jusl  Lite.  Inc.  $25,000,  Walter  <  >.  Lind- 
sey,  New  York;  Samuel  Roseman,  Rockaway 
Beach;  William  M.  Gorham,  Brooklyn;  An- 
sonia  Pictures,  Inc.,  $10,000,  Anthony 
Ciaramelli,  A.  J.  Buccallato,  J.  V.  Bartocci, 
Brooklyn;  the  1034  Second  Avenue  Corpora- 
tion, capitalization  uol  stated,  J.  T.  Bas- 
seches, A.  Perlstein,  C.  Rosenberg,  New  York 
city. 

The  Henwilhen  Co.,  Inc.  $50,000,  Henry 
R.  and  William  Grossman,  New  York  city, 
Henry  II.  Frieder,  Jersej  City;  Tribute 
Theatre  Corporation,  Albany,  capitaliza- 
tion not  specified,  II.  W.  Burmaster,  M.  M. 
Pedlow,  M.  E.  Leonard,  Albany;  Franhild 
Theatre  Corp.,  capitalization  not  specified, 
Susan  E.  Mecca,  I  .  S.  Goodman,  Solomon 
Q Iiuan,  New  York  city;  Schine  Enter- 
prises, Inc..  Gloversville,  capitalization  not 
specified,  Elizabeth  M.  Barnes,  Hasbrouck 
Heights,  N.  .1.,  Anna  Radeloff,  Adolph 
Schiniel,  New  York  eity;  General  Film  Ren- 
ovating Corporation,  $35,000,  Leslie  Lester, 
Eva  Friberg,  Cecelia  Goldsmith,  New  York 
city;  W.  iV  s.  Amusement  Corporation,  $10.- 
000,  Carl  and  Lillian  Wolkowitz,  College 
Point,    L.    L.   Robert    II.   Aaron-,  Brooklyn. 


Rescue  Film  Praised  by  Officials 

International  Commended  for  Release 
of  Roosevelt-Antinoe  Newsreel  Scenes 


MANY    congratulatory    telegrams    have 
une  to  I  nternat  ional  bfewsreel,  i1 
announced,    in     connection     with 
release  in  a  recent  issue  of  the  newsreel  of 
views  showing  the  rescue  of  the  crew   of  the 
Antinoe  by  the  men  of  the  President    Ri 
\elt.   photographed    from   the    dec!     of    the 
latter  boat. 

cretary  of  the  Navy,  Curtis  I).  Wilbur; 
Assistan  ;   of  the  Kav\ .  T.  Douglas 

Robii  I      V.  O't  lonner,  chairman   oi 

I'nited   States  Shipph  ;   officials  of 

the  Coast  Guard;   .Max    Balaban  and   many 
other-   have    sent    congratulatory  telegrams 
Igai    B.    Hatrick,  general  r  of 

the  International  Newsreel.  Captain  I 
and  his  heroes  saw  the  pictures  sei 
i  imes. 

( 'nptain   Fried  and   I  he  crew    of  the  1 V 
llelll     Koo-evelt    Wl  Oi     honor    at 

Hippodrome    on    the    evening   of    I 
17th.     Rear-Admiral      Plunkett     introduced 
the    heroes    to    the    audience,    and    auctii 
[our  boxes  tor  the  benefit   performance  held 


at    i  lie   1 1  ippodrome  Fr 
under  the   au 
ternational     New  -red 

-I. or  one  of   the 

turned    the    tickets  to 

■Id. 
The    picture-    of    the 

seem  welcome 

Fried    and    his   men    at 
New  York,   were 
by  the  United  States  I 
of    the    Interna 
-how  n  again  at  the  hi 


February  19th, 
Mark   Leuscher.     In- 

entatives  bid 
boxes,   but   late 

Mr.    Leuscher    to    bt 

rescue  together  with 

extended    to    Captain 

Southampton  a 
i  at   the   Hippodrome 
ines  w  ith  tie    collab- 
l  ional    Newsreel.    and 
ance. 


Paramounts    Plaza    Theatre 
Opens    in    London 

The  Plaza  theatre,  Paramount'-  new 
house  in  London,  opened  on  Monday  eve- 
ning, March  1-t.  with  "Nell  Gwyn."  A 
brilliant  audience  was  assembled  tor  the 
occasion,  including  Prince  Arthur  ot  Con- 
uaughl  and  well  known  artists,  playwrights, 
author-   ami    others. 

Albert  A.  Kaufman  i-  director  id'  the 
house,  while  the  presentation  w  ed  by 

Francis  A.  Mangan,  who  went  abroad  for 
that  purpose. 


- 


Closing    Quotations    on    St. 
Louis  Stocks 

Closing  quotations  on  St.  Louis  film  stocks 

13  were:      St.  Louis   Amusement 

' ' panj  :     $55    asked.      Skouras    A  : 

bid  and  ked,     There  were  no  sales 

of   St.    Louis   Amusement   stock   during   tin 
"ii  Saturday,  but   ion  shares  ot  Skouras 
A   changed   hand-. 


Grainger   on    Trip    Thru 
Middle  West  and  South 

JAMES  R.  GRAINGER,  general  sales 
manager  of  Fox  Films,  is  again  mak- 
ing a  Pullman  coach  his  headquar- 
ters as  he  jumps  from  town  to  town  be- 
tween New  York,  Chicago  and  New 
Orleans  in  order  to  impress  his  sales 
force  with  the  magnitude  of  a  number 
of  forthcoming  Fox  releases  and  other 
matters  which  required  his  personal  at- 
tention. 


.1/  </  r  c  h     1 


1926 


1185 


Tom    Mix   and    Buck   Jones,   for   whom    Fox    Films   are 
making  elaborate  plans. 

Large  Number  of  Replies  in 
Irene"  Radio  Contest 

First  National  claims  the  receipt  of  ap- 
proximately one  hundred  thousand  replies  in 
the  "Irene"  radio  contest  to  the  question  "Do 
Clothes  Make  the  Girl,"  propounded  by  Col- 
leen Moore  over  the  ether  from  Radio  station 
WJZ. 

Nineteen  winner-  will  share  prizes  aggre- 
gating $2,250.  The  winners  will  be  selected 
by  a  committee  of  prominent  New  Yorkers, 
including  Hewitt  Howland,  editor  of  Cen- 
tury Magazine;  Mrs.  Oliver  Harriman,  soci- 
ety leader  and  president  of  the  Camp  Fire 
Girls  of  America;  Conde  Nast,  publisher  of 
Vogue  and  Vanity  Fair;  Nevsa  McMein, 
noted  magazine  illustrator;  and  Mary  Nash, 
Broadwav  dramatic  -tar. 


Rin-Tin-Tin  to  Make  Tour 
of  Personal  Appearances 

A  personal  appearance  tour  has  been  ar- 
ranged for  Kin-Tin-Tin,  Warner  Brothers 
dog  star,  in  connection  with  the  showing  of 
his  latest  production  "The  Night   Cry.*' 

Date-  have  alreadj  been  arranged  with 
the  Circle  Theatre,  Cleveland,  Ohio,  on 
Manl,  6th;  March  14th  to  17th  has  been 
set  tor  the  Dome  Theatre,  Youngstown; 
March  22nd  to  March  27th,  at  the  Metro- 
politan Theatre,  Baltimore;  April  1st  to  3rd. 
at  the  New  Broadway  Theatre,  Charlotte, 
and  negotiations  are  now  under  way  for  the 
canine  actor'-  appearance  in  Bridgeport, 
New  York.  Seattle.  Pittsburgh,  and  Chicago. 


Joe    Jackson    Adapts     'The 
Big  Gun"  for  Universal 

Joseph  Jackson,  publicist  and  plaj 
wright,  has  completed  for  Universal  the 
adaptation  of  "The  Big  Gun",  a  novel  of 
navy  life  by  Richard  Barry.  The  produc- 
tion will  be  made  on  a  large  scale  in  co- 
operation  with  the  Navy  Department.  Jacl 
son   served    in    the    Navy   during    the   war. 

Baggot  Completes  Filming  of 
"Perch  of  the  Devil" 

Having  finished   camera  work,  King  Bag- 
got,  director  of  "Perch  of  the  Devil,"  is  now 
busily    engaged    in    editing    it    down    to    the 
proper  footage.     The  story  is  an  adaptation 
I  Tit  rude  Atherton  novel. 


Columbia    Pictures    to    Film 
Berlins    "Remember" 

Columbia  Picture-  Corporation  will  film 
[rving  Berlin'-  recent  song  hit  •'.Remember" 
on  a  lavish  scale  according  to  present  plans. 
The  song  number  has  met  with  great  suc- 
cess  throughout   the  country. 


Fox  Planning  Many  Westerns 

Special    Writers    Engaged    to    Prepare 
Vehicles  for  Tom  Mix  and  Buck  Jones 


IX  ^INFIELD   R.    SHEEHAN,   who   re- 

Y/V'  cently  returned  to  the  Fox  west 
"  *  coast  studios  after  five  weeks  at  the 
home  office  i-  preparing  for  extensive  pro- 
ductions in  the  popular  westerns,  lb 
signed  several  of  the  foremost  writer-  of 
current  fiction  to  prepare  special  stories 
for  Tom  Mix  and  Buck  -lone-,  and  is  ha 
the  market  combed  for  novels  and  short 
-tone-   that    will    make    big    westerns. 

Among  the  writer-  who  will  be  repre- 
sented with  the  Mix  and  -lone-  coming  pro- 
ductions are  Adele  Rogers  St.  Johns,  J. 
Allan  Dunn,  Gerald  Beaumont,  Shannon 
Fife,  Charles  Darnton  and  John  Stone. 
Fox   is   instituting   a    new   policy   with   re- 


gard to  western  productions.  This  i-  to 
writer-  of  note  to  weave  original  stories 
aroud  the  personality  of  it-  western  stars. 
Adela  Rogers  St.  Johns  has  just  completed 
"High  Society"  for  Tom  Mix,  and  Gerald 
Beaumont  is  writing  "The  Silk  Hat  Cow- 
boy" for  Mix.  J.  Allan  Dunn'-  novel. 
"Dead  Man'-  Gold"  is  also  being  adapated 
for  Mix  by  John   Stone. 

Duck  Jones  i-  at  work  on  his  first  orig- 
inal story  written  by  -John  Stone  and 
titled,  "30  Below  Zero."  Stone  is  also  pre- 
paring for  Jones,  "Dark  Rosaleen,"  from 
a  story  by  Nax  Brand.  "Desert  Valley"  by 
•  lack-on  Gregory  i-  the  third  in  preparation 
for  Jones. 


F.  B.  O.  Winding  Up  Season 

Production  Forces  Completing  Present 
Schedule     and     Preparing     for     New 


THE  F.  B.  ().  studios  are  almost  as 
busy  now  winding  up  the  last  of  the 
current  season's  product  as  they  will 
be  when  they  launch  their  1926-27  program 
of  more  than  sixty  pictures. 

"The  Isle  of  Retribution,"  with  Lillian 
Rich,  Mildred  Hams,  Robert  Frazer,  Victor 
M'Laglen  and  others  in  the  cast,  is  return- 
ing from  location   at    Mt.    Kaiser,   Calif.,   to 

i plete   the   production.      Emory   Johnson 

is  shooting  the  final  scenes  of  "The  Non- 
Stop  Plight"  in  San  Francisco.  "A  Poor 
Girl's  Romance,"  the  last  of  the  twelve  spe- 
cials, goes  into  production  within  a  few- 
days,  with  F.  Harmon  Weight  directing. 
Casting   is    now    being   completed,    and    the 


start  of  this  picture  will  mark  the  close  of 
production  on  specials  for  the  year. 

Fred  Thomson  is  completing  "Hands 
Aero--  the  Border,"  and  Lefty  Flynn  is 
cleaning  up  "Sir  Lumberjack"  under  the  di- 
rection of  Hairy  Garson.  Doth  companies 
are  on  location,  but  will  return  to  the  studio 
within  a  few  day.-.  Evelyn  Brent  has  just 
completed  "Secret  Orders"  and  will  begin 
shortlj  on  "The  Impostor,"  an  original 
story  by  Clifford  Howard.  Tom  Tyler  has 
finished  "The  Arizona  Streak,"  an  original 
by  !•'.  A.  E.  Pine,  and  is  standing  by  to 
start  a  story  a-  yet  untitled.  Bob  Custo 
just  starting  on  "The  Fighting  Boob." 


Nine  for  Paramount  in  Work 

Four  Go  Into  Production  on  West  Coast 
and    Five    are    Under    Way    in    East 

Pajamas,"  starring  lovelj    Bettj    Bronson. 

In   the   east,   Gloria    Swanson   has   started 
work    on     "Fine    Manners,"     with    Eugene 


PARAMOUNT  has  no  less  than  nine 
feature  productions  in  work  at  the 
eastern  and  western  studio-.  Four  of 
these  are  under  way  on  the  coast  and  five 
in  the  east.  The  coast  pictures  are  "Pad 
locked,"  from  the  Rex  Beach  novel,  featur- 
ing Lois  Moran,  Noah  Beery,  Louise 
Dresser.  Helen  Jerome  Eddy,  Allan  Simp- 
son and  Richard  Arlen;  "Wet  Paint,"  with 
Raymond  Griffith;  "False  Step-,"  a  William 
de  Mille  production  with  Clara  Cow,  War 
lier  Baxter,  George  Bancroft,  William  Pow- 
ell   and    Edythe    Chapman,    ami    "The    Cat's 


O'Brien  in  the  leading  male  role  and  Frank 
Turtle  directing.  D.  W.  Griffith's  "The 
Sorrow-  of  Satan,"  and  "Take  a.  Chance," 
with  Richard  Dix.  were  scheduled  to 
into  work  this  week.  The  units  making 
the  other  two  features,  "The  Palm  Beach 
Oiil"  with  Bebe  Daniels,  and  "it's  the  Old 
Army  Came,"  with  W.  C.  Fields,  are  now 
on  location   in  the  south. 


Cosmopolitan  Plans  Two  More 

Will     Start    Production     Shortly     on 
"The  Red  Mill"  and  "The  Temptress'' 


COSMOPOLITAN     will     shortly     put 
into    production    two    more    import 
ant    feature-    at    the    Metro-Goldwyn- 
Mayer  studios.      They   are   "'flic   Red   Mill" 
and'   "The  Temptress." 

"The  Led  Mill"  is  to  be  produced  on  an 
elaborate  scale  and  will  be  used  a-  a  starring 
vehicle  tor  Marion  Davie-.  It  is  an  adap- 
tation of  the  stage  play  of  the  same  name. 
Details  of  the  production  have  not   yet   been 


fully    completed,    though    it    i-    announced 
Mar-hall    Neilan  will   direct. 

"The  Temptress"  will  feature  Greta 
and  Antonio  Moreno.  Maurits  Stiller, 
famous  Scandinavian  director,  recently 
brought  to  America  by  Louis  L.  Mayer,  will 
direct  this  as  his  first  American  production, 
lie  is  famous  abroad  for  many  European 
feature-,  including  "The  Atonement 
Goesta    Berl 


1186 


Motion     P  i  c  t  it  r  e     X  c  w  s 


'Photoplay'  Plans  New  Contest 

James  R.  Quirk  and  Edward  A.  MacManus 
Evolve     Novel     Movie     Lovers'     Contest 


J.W1KS  R.  QUIRK,  Editor  oi  Photoplaj 
Magazine,  and  Edward  A.  MacManus, 
who  was  promotion  man  for  the  Hears! 
interest  for  years,  have  evolved  a  novel 
\ln\  ie  Lovers'  Contest. 

It  is  to  run  all  over  the  country,  and  will 
have  the  co-operation  of  the  besl  newspaper 
in   each   citj    ami    Photoplay   Magazine. 

In   New   York   City  the   Daily   Mirror  has 

ncil    for  the  <  'nniest. 

Photoplaj  Magazine,  with  its  splendid 
staff  of  writers,  its  wonderful  tiles  and  mil- 
lion and  one  records  of  great  achievements 
in 'pictures,  how  they  are  made,  and  the  in- 
timate news  oi  the  stars,  has  made  every 
effort   to  make  the  contesl   a   success. 

It  is  planned  to  print  in  the  daily  paper  a 
series  of  forty  cartoons,  representing  differ- 
ent pictures  released  during  the  pasl  Ave 
years,  at  the  same  nine  that  the  theatre  will 
be  running  "photoplaylets,"  with  scenes 
from  these  picture-. 

A  list  of  the  theatres  will  he  run  in  the 
paper  in  each  city  contracting  for  the  serv- 
ice,   and    the    exhibitor    should    have    a    g 1 

run  on  Ins  box  office  during  the  life  of  the 
contest. 

The  contestants  do  not  have  to  he  beauti- 
ful or  of  any  particular  sex  to  participate. 
What  will  count  will  he  correct  solutions, 
and   it  will   cost    nothing   to  enter. 

A  committee  of  three  prominent  judges 
will  be  chosen  to  select  the  winners,  together 
with   .lames    R.   Quirk.   Editor  of  Photoplay 


Magazine,  and  the  Moving  Picture  Editor 
of  the  paper  co-operating  in  each  city. 

The  contesl  in  each  city  will  he  entirely 
separate  from  that  held  in  New  York  City, 
and  the  $10,000  in  prizes  will  he  awarded 
in  each  city.  Tuenl\  two  key  cities  have 
already  been  lined  up. 

This  contest  is  not  a  "stunt"  to  advertise 
any  special  picture  or  particular  producing 
organization,  hut  is  planned  for  the  enter 
tainment  id'  the  public  and  the  profil  of  the 
exhibitor.  It  has  the  enthusiastic  approval 
of  every  producer  and  will  he  hacked  by  the 
most  stupendous  publicity. 

The  pictures  in  the  contesl  have  all  broken 
world's  records  for  earnings,  and  every  foot 
of  61m  has  a  greal  -tar  and  scene,  bringing 
greai    -tar-    and    director-    to    the   theatre. 

The  proposition  should  he  an  interesting 

oiii'  to  every  exhibitor,  as  the  men  con- 
nected with  it  are  of  high  standing;  in  the 
publishing  and  motion  picture  fields. 

The  Sales  end  will  be  handled  by  John 
S.  Woody  and  Jay  A.  Gove,  with  offices  in 
Suite  705,  729   Seventh  Avenue. 

The  film  has  been  so  made  up  that  it  can 
he  run  without  interfering  with  any  part 
of  the  exhibitor's  program,  and  will  be  a 
splendid  added  feature.  In  fact,  it  looks 
like  a  great  box  office  attraction. 

Both  the  newspaper  and  magazine  will  co- 
operate with  the  exhibitor  in  every  way,  giv- 
ing publicity  and  space  to  the  contest. 


Universal  Engages  Riesenfeld 

Impresario   Will    Compile   Musical 
Score  for    'The  Flaming  Frontier'' 


Ui 
Riesenfeld,     musical    impresario,     to 
compile    the    musical    score    for    the 
presentation  of  "The  Flaming  Frontier,"  the 

epic  of  the  west,  which  will  have  its   world 
premiere    at    the    Colony    Theatre    in    New 


York  some  time  in  April.  The  score  will 
be  available  to  till  theatres  that  play  the 
picture. 

Dr.  Riesenfeld  is  already  at  work  on  the 
score.  The  New  York  Public  Library  has 
placed  at  his  disposal  some  of  the  rarest 
American  musical  material,  embodying  airs 
popular  with  the  American  army  of  the 
seventies,  the  period  in  which  the  action  of 
"The  Flaming  frontier"  takes  place.  These 
melodies  will  be  incorporated  in  the  score, 
as  well  as  many  spirited  martial  airs  which 
were  popular  with  the  U.  S.  Cavalry  during 
the    World    War. 

The  release  of  the  production  will  not  only 
mark  one  of  the  high-lights  of  Carl 
Laemmle's  twentieth  anniversarx  celebration, 
hut  it  will  commemorate  the  50th  anniver- 
sary of  i  hister's  Last  stand. 


Dr.   Hugo   Riesenfeld,   engaged   by   Universal   to   do   the 
music  score  for  "The    Flaming    Frontier." 


"Shipwrecked"    Unit    is    on 
Location  in  Mexico 

In   order  to  secure   unu-ual    backgrounds 

for    it-    production    of    "Shipwrecked".    Mr! 

ropolitan    Pictures   Corporation   has   sent    a 
company  of  forty-five  people  to   Mazatlan, 

Mexico,    seven    hundred   and   fifty   mile-  south 

of  Los  A.ngeles,  to  film  exteriors. 

.1,.  eph  I  tenaberry  is  directing  this  pic 
turization  of  the  Langdon  McCormick  stage 
play  with  Seena  i  (wen  in  the  leading  role 
supported  by  Joseph  Schildkraut,  Matthew 
Bet  and  other-,  it  will  he  a  Producers 
Distributing  Corporation  release. 


"Nut   Cracker"   Due  for 
Early    Release 

T 


u 


HE  NUT  CRACKER,"  the  As- 
sociated Exhibitors  feature 
starring  Edward  Everett  Hor- 
ton,  stage  and  screen  star  and  Mae 
Busch  will  be  released  in  the  near 
future.  It  is  a  picturization  of  the  popu- 
lar novel  by  Frederick  S.  Isham. 

Horton  appears  in  the  picture  as  the 
henpecked  husband  of  a  nagging  wife, 
played  by  Mae  Busch.  The  latter,  un- 
der contract  to  Metro-Goldwyn-Mayer, 
was  loaned  to  Samuel  B.  Hutchinson, 
who  is  sponsoring  "The   Nut  Cracker." 

Harry  Myers  has  one  of  the  principal 
roles,  while  others  in  this  first  Hutchin- 
son comedy  are  Tom  Ricketts,  Martha 
Mattox  and  Katherine  Lewis. 


Matt   Taylor   Resigns   From 
Warner   Brothers 

Matt  Taylor,  who  lias  been  associated  with 
Warner  Bros,  for  the  past  year  in  the  ad- 
vertising  department,  is  resigning  this  week. 
Mr.  Taylor  will  devote  hi-  entire  time  to  the 
preparation  of  special  feature  material  on 
assignment  from  a  leading  newspaper  syn- 
dicate. 

Taylor  has  been  associated  with  motion 
picture  advertising  publicity  and  exploita- 
tion for  the  past  five  years.  He  came  to  the 
industry  from  newspaper  work  and  after  a 
year  as  a  member  rof  the  Motion  Picture 
News  editorial  staff,  entered  the  advertising 
field.  Previous  to  joining  Warner  Bros,  he 
was  with  First  National,  where  he  handled 
that  company's  national  advertising. 


Jazzbo  Club  Limits  Sale  of 
Ball  Tickets 

In  order  to  insure  the  first  animal  hall 
of  the  Jazzbo  Club  of  Producers  Distribut- 
ing Corporation,  at  the  Hotel  Astor  on 
March  lid.  being  an  intimate  and  thorough- 
ly enjoyable  affair,  J.  K.  Burger,  President 
of  the  club  announces  that  the  sale  of  ticket-; 
will  he  limited  to  four  hundred.  Prepara- 
tions are  under  way  for  a  most  unique  and 
unusual  evening's  entertainment,  -aid  to  he 
a  radical  departure  in  conducting  movie 
hall  affairs,  which  makes  it  necessary  to  limit 
the  attendance. 


A.     George     Smith     Arrives 
Here  From  London 

A.  George  Smith,  Managing  Director  of 
Producers'  Distributing  Corporation,  Ltd., 
of  London,  arrived  in  New  S'ork  la-t  week 
from    London.      Smith    will    he    here    for    two 

week-  conferring  with  officials  of  P.  I).  C. 
and  Producers'  International  Corporation 
on  the  release  schedule  of  the  coming  sea- 
son's  pictures  in  Great  Britain. 

Marion  Davies  in  New  York 
for  Brief  Holiday 

Marion  Davies,  Cosmopolitan  star  now 
under  the  Metro  ( ioldwyn  Mayer  banner 
arrived  in  New  York  la-t  week  from  the 
Coast.  Mi--  Davies  will  he  here  for  only 
a  short  time  as  she  is  scheduled  to  start 
work  on  "The  Red  Mill",  a  new  M-G-M 
production,  in   the  near  future. 


Hal  Roach 


presents 

CHARLEY  CHASE 


m 


a 


MAMA   BEHAVE" 


A  perfect  panic  of  laughter.     As  big  on  your    bill   as    any    feature 
you  can  get.    The  tale  of  a  wandering  mama  and  a  wondering  papa. 


GLENN  TRYON 


in 


a 


THE   HUQ   BUQ 

What  a  fellow  gets  if  he  makes  love 
to    a    1927    girl    in  a    1912    way. 


)> 


"DIZZY   DADDIES" 

with 

JIMMY    FINLAYSON,    TYLER    BROOKE 
and  GERTRUDE  ASTOR 

This  daddy  wasn't  really  dizzy,  but  a  vigorous 
vamp    made    him    look    as    though    he    was. 


OUR    GANG 


in 


a 


MONKEY   BUSINESS" 

Farina  is  adopted  by  a  monkey, 
and  there  is    the    devil    to    pay. 


YOU  CAN'T  BUY  BETTER  ENTERTAINMENT  ANYWHERE 

F.  Richard  Jones,  Supervising  Director 

Pafhecomedy 


MARK 


Casey 


OF  THE 


u,;th  George  O'hara 

Produced  with  the  co-operation 


A  big  idea  put  into  a  big  serial* 

The  greatest  title  imaginable,  for  it  gives 
you  the  benefit  of  column  after  column  of 
first  page  newspaper  stories* 

Get  the  inside  of  the  rum  running  traffic; 
of  alien  smuggling,  of  the  perpetual  battle 
between  the  Coast  Guard  and  the  lawless* 


2000  volt  action  on  land  and  sea* 


Produced  by  Schuyler  Grey 


Directed  by  Will  Nigh 


Pafhe  serial 


Coast  Guard 

and  Helen  Ferguson    M 

of  the  United  States  Coast  Guard 


Mack  Sennett 


presents 

"CIRCUS   TODAY" 

a  MACK  SENNETT  COMEDY,  with 
Billy  Bevan  and  Madeline  Hurlock 

If  there  were  no  laughs  in  this  one  except  where  Miss  Hurlock 
tries  to  duck  the    lion,  it    would  still  be  a  90%  comedy. 


RALPH  GRAVES 


m 


a 


MEET   MY   QIRL" 


Does  the  poor  but  worthy  hero  get  his? 
He  does!     You  get  yours  in  laughs. 


ALICE  DAY 


in 


a 


SPANKINQ   RRttZKS" 

A  honeymoon  on  a  yacht  with  all  the  wife's  relatives  along. 
A    rough    party    that    only    a    mother-in-law     could    enjoy. 


ii 


WANDERINQ  WILLIES" 

a  MACK  SENNETT  COMEDY 

Better  than  a  spring  tonic  to  tone  up  a  sour  dis- 
position brought  on  by  winter  sniffles  and  snuffles. 


Pafh£comecjy 

TRADE         T  £•}         MARK 


March     13,     1926 


1191 


Nine  Productions  in  Editing 
Stage  at  Universal 

Five  Jewels,  two  comedies  and  two  west- 
erns are  in  the  cutting  room  at  Universal 
city  in  the  process  of  being  edited.  "Rolling 
Home,"  starring  Reginald  Denny,  "The 
Myster\T  Club,"  directed  by  Herbert 
Blache;  "Perch  of  the  Devil,''  directed  by 
King  Baggot;  "The  Runaway  Express"  and 
"Poker  Faces"  ;ire  the  Jewels.  A  Charles 
Puffy  and  a  Sweet  Sixteen  comedy  are  listed 
and  the  westerns  are  "Lazy  Lighting"  and 
"Prowlers  of  the  Night," 


Security  Acquires  Product  of 
Rayart  Pictures 

Security  Pictures  of  Chicago  has  secured 
for  distribution  in  Northern  Indiana  and 
Illinois,  Rayart's  Reliable  36.  The  group  in- 
cludes eight  Billy  Sullivans,  eight  Reed 
Howes,  eight  Superior  Melodramas,  eight 
Jack  Perrins  and  four  Billy  Wests.  The 
deal  also  includes  four  serials  Rayart  will 
produce  during  the  coming  season. 


Dorothy  Gulliver  to  Appear 
Opposite  Jack  Hoxie 

Dorothy  Gulliver  of  Salt  Lake  City,  one 
of  the  beauty  contest  winners  chosen  by  the 
Universal  "See  America  First"  caravan,  af- 
ter six  months  work  at  Universal  City,  has 
been  chosen  to  appear  opposite  Jack  Hoxie 
in  "Fighting  Foundling,"  a  Western,  which 
will  be  directed  bv  Del  Henderson. 


Robert  Kane  Names  Dembow 
General  Manager 

Robert  Kane  has  appointed  George  F. 
Dembow  general  manager  of  the  Robert 
Kane  Enterprises.  Dembow's  duties,  while 
general,  will  pertain  particularly  to  the  busi- 
ness management  of  the  Kane  enterprises. 
He  will  be  in  close  contact  with  the  sales 
executives  of  First  National,  the  company 
releasing  the  Kane  product. 


Buddy    Roosevelt,    Wally   Wales    and    Buffalo    Bill,    Jr..    who  will  appear  in  Westerners  for  Associated   Exhibitors 

release. 

Associated  Acquires  Westerns 

Will   Distribute   Eighteen   Features 
Produced   by   Lester  E.   Scott,    Jr. 


ASSOCIATED  EXHIBITORS  have 
signed  a  contract  whereby  they  will 
distribute  eighteen  western  features 
to  be  produced  by  Lester  E.  Scott,  Jr. 
These  are  to  be  divided  into  three  groups, 
six  starring  Buddy  Roosevelt,  six  starring 
Buffalo  Bill,  Jr.,  and  six  starring  Wally 
Wales. 

Negotiations  regarding  this  contract  have 
been  going  on  for  several  weeks  between 
Scott,  who  is  the  head  of  Action  Pictures, 


Inc.,  and  officials  of  Associated  Exhibitors. 
With  the  new  combination  functioning 
under  the  distributing  facilities  possible 
through  Associated,  exhibitors  are  assured 
plenty  of  westerns. 

The  Lester  E.  Scott,  Jr.,  productions  will 
be  produced  at  the  Associated  Studios  in 
Hollywood.  Production  will  begin  immedi- 
ately and  it  is  expected  that  the  first  picture 
of  the  Scott  series  will  be  read}7  for  release 
early  in  May  of  this  year. 


List  Last  of  Product  for  1925-26 

Fox  Films  Announces  Remainder  of  Releases  for 
This  Season;  Includes  "Sandy"  and  Kyne  Stories 


ANNOUNCEMENT  is  made  this  week 
by  Fox  Films  of  the  release  schedule 
for  the  remainder  of  the  product  for 
the  1925-26  season.  Starting  with  April 
the  first  release  will  be  the  Peter  B.  Kyne 
story  "Rustling  for  Cupid,"  a  tale  of  the 
cattle  country  directed  by  Irving  Cummings 
with  George  O'Brien  and  Anita  Stewart  in 
the  cast. 

"Sandy,"  the  Elenore  Meherin  newspaper 
serial  story,  in  which  Madge  Bellamy  plays 
the  name  role,  will  be  released  on  April  11. 
It  was  directed  by  Harry  Beaumont.  "The 
Shamrock  Handicap,"  a  Peter  B.  Kyne 
story  directed  by  John  Ford  with  Janet 
Gaynor  and  Leslie  Fenton  playing  the  leads, 
is  scheduled  for  April  18. 

Tom    Mix's    latest,    "Tony    Runs    Wild," 


which  was  directed  by  Thomas  Buckingham 
from  a  story  by  Henry  K.  Knibbs,  will  also 
be  offered  on  the  18th  of  April.  Mix's  horse, 
Tony,  plays  a  prominent  part  in  this  pro* 
duction. 

Fox  has  three  scheduled  for  May.  "Early 
to  Wed,"  in  which  Matt  Moore  and  Kather- 
ine  Perry  play  the  leads  and  Buck  Jones 
in  "The  Gentle  Cyclone"  will  be  released 
May  9th,  and  another  Peter  B.  Kyne  story, 
"Pals  in  Paradise"  will  be  put  on  the  market 
on  the  16th. 

On  June  6th  Tom  Mix  will  be  seen  in 
"Hard  Boiled,"  to  be  directed  by  J'.  G. 
Blystone,  from  a  scenario  by  Charles  Darn- 
ton.  On  June  20th  Buck  Jones  will  sprout 
forth  in  "The  Fighting  Buckaroo,"  under 
R.  William  Neill's  direction. 


Warners  Inaugurate  New  Plan 

Cooperative   Arrangement   Gives   Ex- 
hibitors Chance  at  Pre-release  Profits 


George  F.  Dembow,  new  general  manager  of  the  Rob- 
ert    T.     Kane     Enterprises,     releasing     through     First 
National. 


XX  TARNER  BROTHERS  have  inaugu- 
VA/  rated  a  new  plan  with  exhibitors, 
'  *  whereby  they  are  allowed  to  partici- 
pate in  the  profits  of  a  special  pre-release 
run  at  a  legitimate  theatre  in  their  city, 
aside  from  securing  the  picture  for  their  the- 
atres as  per  contract.  The  idea  was  applied 
first  with  the  John  Barrymore  production, 
"The  Sea  Beast,"  and  is  said  to  have  proved 
verv  effective. 

"The  Sea  Beast"  is  the  first  of  the  Barry- 
more  series  for  Warners  and  it  is  now  enter- 


ing upon  the  seventh  week  of  its  run  at  the 
Warners  Theatre  on  Broadway,  New  York. 
Prior  to  its  general  release  date  arrange- 
ments were  concluded  in  almost  all  key  cities 
throughout  the  United  States  and  the  co- 
operative plan  of  exhibition  was  readily  ac- 
cepted by  exhibitors. 

The  new  proposition  gives  the  exhibitors 
an  opportunity  of  playing  the  picture  at  ad- 
vanced box  office  prices  and  in  addition  gains 
for  them  a  well  exploited  picture  to  show  at 
their  own  houses. 


1192 


M  o  t  i  o  n     P  i  c  t  u  r  e     X 


Scenes   from    "The   Bar-C    Mystery,"    in  which    Dorothy    Phillips  will  return  to  the  screen  under  the  Pathe  banner. 

M-G-M  Maps  Extensive  Plans 

Building  Program  Will  Keep  Apace  With 
Company's  Biggest  Production  Activity 


WITH  the  greatest  production 
schedule  in  the  history  of  the  or- 
ganization contemplated,  Metro- 
Goldwyn-Mayer  will  keep  apace  with 
equally  extensive  building  plans.  In  addi- 
tion to  the  pictures  now  in  the  making  at 
the  studios,  sixteen  new  features  will  be 
started  within  the  next  few  weeks. 

In  order  to  take  care  of  all  this  activity 
construction  on  a  new  laboratory  building 
and  a  new  photographic  building  will  be 
-tinted  almosl  immediately.  Work  is  al- 
readj  progressing  on  a  new  office  building  to 
house  additional  directors'  offices.  A  new- 
story  has  also  been  added  to  the  administra- 
tion building  for  offices  of  scenarists  and 
others.  In  addition  the  entire  front  office  of 
the     administration    building    has    been    re- 


modeled    to     permit     better     handling     of 
crowds. 

The  new  productions  being  prepared 
awaiting  the  camera  are  "The  Temptress," 
a  Cosmopolitan  picture;  "The  Flaming 
Forest,"  a  James  Oliver  Curwood  story; 
"Lovey  Mary."  with  Bessie  Love;  "Love's 
Blindness,"  an  Elinor  Glyn  production; 
"Bardeleys  the  Magnificent,"  from  the 
Sabatini  novel;  "The  Trail  of  '98,"  from  the 
Roberl  \Y.  Service  story;  "In  Praise  of 
.lames  Carabine,"  from  Donn  Byrne's  novel; 
"The  Crazj  Pool,"  from  the  Donald  Ogden 
Stewarl  novel:  "The  Pour  Stragglers,"  from 
the  novel  by  Frank  L.  Packard;  "The  Mys- 
terious Csland,"  from  the  Jules  Verne  novel, 
and  the  fire  fighting  picture  to  be  made  in 
junction  with  the  fire  chiefs  of  America 
and  Canada,  with"  Charles  Ray. 


Warners   Start   New    Pictures 

Winding  Up  Current  Schedule  to  Get 
Decks     Cleared     for     Busiest     Season 


TTTARNEE    BROTH] 
Vy    up  the  las!   of  their '  productioi 
"    *     the    currenl    season    preparatory   to 
a  flying    star!  on  the  L926  27  seasot 
Warners  say  will  be  the  mosl  ambitious 
have  ever  undertaken. 

Millard     Webb,    director    of    "The 
Beast"    is    completing    a    collaboration    with 
Dairy]  Francis  Zanuck  of  Beatrice  Bui 
story,   "Footloose   Widow,"   one  of   thi 

luc1  ions  i  on  this  season's  pro 

gram. 

i  on     odore   J.    Stuarl    Blaekton    finished 
work  tins  week  on  "Hell  Benl   Pot  II  'avem'1 
featuring  Patsj    Ruth   Miller,  John   Barron, 
ne    Whitman,  Gardner    rame    and   Wil- 
fred North.     Colonel  Blaekton  started  work 


immediately   upon   "Thi    Pa     ionate  Qui 
an  E.  Phillips  Oppenh<  im  story. 

"Hero  Of  The  Big  Snows,"  the  latesl  Rin- 
]  in   I'm    picture  directed    bj    I  [ennan    Raj 
maker,     was    completed     this     week      is    was 
"Silken  Shackles,"  in  which  Irene  R 
ed. 

"Broken    I  [eai  i     ol    H0II3  « i." 

one  of  the  productions  figuring  prominently 
on  the  program,  .lame-.  Flood  will  hand!': 
the   megaphone. 

Another  director  to  gel  an  early  star!  will 
bi    n'.ii    I  lei   Ruth  « ho  has  been  selected  1  > 
"The  Social   Eighwayman,"  b 
Phipps    Tram.      An    all    star   casl    1 
being  assembled   to   presenl   (bis  sb 


New  Production  Staffs  for 
Schulberg  and  Turnbull 

IN  order  that  the  fullest  supervision 
and  cooperation  may  be  had  in  the 
making  of  Paramount  pictures, 
B.  P.  Schulberg  and  Hector  Turnbull. 
associate  Paramount  producers,  have  en- 
gaged general  production  staffs  to  as- 
sist in  the  plan  being  worked  out  at  the 
Paramount   Hollywood   studios. 

Schulberg's  staff  will  consist  of  Wil- 
liam Shea,  Ruth  Brenner  and  Alfred 
Hustwick;  Sam  Jaffe  will  be  his  personal 
assistant.  Turnbull's  production  aides 
will  be  Garnett  Weston,  Dorothy  Cams. 
Ethel  Doherty  and  William  Griffith  as 
personal  assistant. 


Hatch    Assumes    New    First 
National  Duties 

S.  W.  Hatch  of  the  Firs!  National  Dis- 
tribution Department,  in  addition  to  his  su- 
pervision of  franchise  matters,  has  assumed 
important  duties  in  connection  with  open 
market  selling.  This  new  arrangement  fol- 
lows the  resignation  of  C.  W.  Bunn.  who 
left  First  National  February  20th. 

In  connection  with  bis  added  reponsibil- 
ities,  Hatch  will  work  in  close  contact  with 
the  Sales  Cabinet  and  will  be  in  a  position 
to  extend  the  fullest  co-operation  to  the 
branches. 


F.  B.  O.  Casting  for  'Isle  of 
Retribution" 

F.  1'..  0.  is  casting  tor  the  eleventh 
Gold  Bond  special  of  the  current  season, 
"The  Isle  of  Retribution,"  from  the  Edeson 
Marshal]  novel.  The  players  so  far  selected 
include  Lillian  Rich,  Roberl  Frazer,  .Mildred 
Earris  and  Victor  M'Laglen.  Production 
started  last  week  with  the  departure  of  Di- 
I'ector  James  llouan  and  Art  Director  Frank 
Orinston  for  the  snow-filled  timber  lands  at 
the  -unmiit  of   Mt.   Kaiser,  California. 


Photoplay  Edition  of    'The 
Test  of  Donald  Norton" 

Chadwick  Pictures  Corporation  has  ar- 
ranged with  Grosset  and  Dunlap,  hook  pub- 
lishers, to  put  out  a  -pccial  photoplay  edir 
Hon  of  "The  Tesl  of  Donald  Norton',"  the 
Roberl  E.  Pinkerton  novel  in  which  George 
Wal-li  is  starred.  The  producer,  in  co- 
operation with  the  publishers,  is  also  ar- 
ranging for  a  national  exploitation  cam- 
paign "ii  the  picture. 


Barbara     Worth      Universal 
Stock   Addition 

Barbara  Worth  has  been  added  to  Uni- 
versal's  companj  of  stock  players,  and  her 
lirst  pari  will  be  in  -The  Love  Thief."  which 
John  McDermott  is  directing  with  Norman 
Kerry  and  Greta  \  ssen  in  the  leading:  r 


John     Patrick     Joins     Bebe 
Daniels  Cast 

John  Patrick  has  been  added  to  the 
of  the  Bebe  Daniels'  new  starring  vehicle  for 
Paramount,  "The   Palm    Beach   Girl."     The 
picture    was    adapted    by     Forres!     Halsey 
from    Byron    Morgan's   original   stow. 


March     13,    1926 


1193 


Morgan  Pleased  Over  Years 
Business   Prospects 

After  a  six  weeks'  business  trip  that  cov- 
ered practically  every  section  of  the  United 
States,  W.  J.  Morgan,  sales  manager  of 
Producers  Distributing  Corporation,  has 
returned  to  Xew  York  filled  with  enthusiasm 
over  business  prospects  for  the  immediate 
future.  He  witnessed  previews  of  "The 
Volga  Boatman"  and  "The  Prince  of  Pilsen" 
while  on  the  coast.  Of  his  trip  he  says : 
"Everywhere  I  found  a  gradual  and  steady 
improvement  in  business — a  condition  that 
is  the  best  indication  of  healthy  growth  and 
I  am  confident  that  this  year  will  be  one 
of  the  greatest  in  the  history  of  motion 
pictures." 

Rockett  Starts  "Puppets"  for 
First   National 

Al  Kockett  started  work  on  "Puppets" 
his  first  production  for  First  National  in 
New  York  last  week.  The  picture  has  Mil- 
ton Sills  in  the  stellar  role,  with  Gertrude 
Olmsted  playing  opposite  him.  The  balance 
of  the  cast  to  date  includes  Francis  Mc- 
Donald, Matilde  Comont,  William  Rieciardi. 
Lucien  Prival  and  Nick  Thompson.  George 
Archainbaud  is  directing. 


Algerian  Village  Erected  for 
"Desert  Healer" 

Marion  Fairfax  Productions  in  collabora- 
tion with  Sam  E.  Rork  have  had  erected  a 
complete  Algerian  village  for  the  company 
producing  "The  Desert  Healer"  under  the  di- 
rection of  Maurice  Tourneur.  The  principals 
in  the  cast  include  Lewis  Stone,  Barbara 
Bedford,  Tully  Marshall,  Katherine  MacDon- 
ald,  Walter  Pidgeon,  Ann  Rork,  Arthur 
Rankin  and  Albert  Conti. 


First      National       Exchange 
Honors  Chief 

As  a  mark  of  loyalty  to  their  chief,  the 
personnel  of  the  New  York  Exchange  of 
First  National  Pictures,  has  designated  April 
11th  as  Stanley  Hand  Week.  The  salesmen, 
operating  from  the  New  York  Exchange,  are 
out  to  break  all  records  for  new  business 
written  during  that  period  and  have  been 
assured  the  support  of  exhibitors  in  the  ter- 
ritory. 


Chadwick  to  Reconstruct 
Coast  Studio 

IE.  CHADWICK,  president  of  the 
Independent  Motion  Picture  Asso- 
•  ciation  and  of  the  film  producing 
and  distributing  corporation  bearing  his 
name,  who  transferred  his  producing  ac- 
tivities from  New  York  to  Hollywood 
less  than  a  year  ago,  this  week  awarded 
contracts  for  the  complete  remodeling 
and  enlarging  of  his  studios  at  the 
southeast  corner  of  Sunset  Boulevard 
and  Gower  St. 

The  improvements  involve  the  recon- 
struction of  the  administration  building 
of  the  studio,  facing  Sunset  Boulevard, 
the  increase  of  the  floor  area  of  the 
studio  proper  by  more  than  half  of  its 
present  space;  the  erection  of  a  two- 
story  building  for  dressing  rooms,  prop- 
erty rooms  and  storehouse  on  Gower 
Street,  and  of  a  large  carpenter  and 
machine  shop. 


Comedy   highlights    of    "Tramp.    Tramp,    Tramp,"    Harry    Langdon's    first      feature     length     starring      vehicle     for 

First   National. 

Fixes  New  Advertising  Policy 

Woody  Will   Duplicate  Cost  of  Pic- 
tures   in    Properly    Exploiting    Them 


JOHN  S.  WOODY,  formerly  president  of 
Associated  Exhibitors,  and  who  recently 
entered  the  production  Held,  has  an- 
nounced an  advertising  policy  tor  his  forth- 
coming productions,  which  includes  the  ad- 
vertising of  pictures  to  begin  at  least  three 
months  in  advance  of  the  release  of  the  pic- 
ture and  continue  throughout  its  whole  life. 
He  has  also  fixed  the  total  expenditure  for 
advertising  campaigns  to  equal  the  amount 
of  the  investment  in  the  picture. 

Advertising  expenditures,  according  to 
Woody,  will  be  based  entirely  upon  produc- 
tion costs  and  will  be  figured  to  duplicate 
the  total  investment  in  negative  and  prints. 
The  first  of  the  Woody  pictures  will  be 
based  on  the  Eobertus  Love  book  titled, 
"The  Rise  and  Fall  of  Jesse  James." 


Regarding  advertising  Mr.  Woody  said: 
"Paid  advertising  of  a  picture  usually 
begins  about  the  time  first-run  selling  starts 
and  continues  for  a  few  weeks.  The  pro- 
ducer depends  upon  the  press  to  contribute 
free  space  for  all  of  his  advance  publicity. 
He  would  be  speechless  with  amazement  at 
the  suggestion  that  he  buy  a  few  pages  in 
the  trade  papers  to  announce  that  he  had 
cast  his  picture,  that  eeii:ain  scenes  had  been 
completed,  that  the  titling  was  being  done 
or  that  prints  had  been  shipped  to  the  ex- 
changes. Facts  such  as  these,  while  con- 
stituting some  of  his  best  advertising  ma- 
terial, he  regards  as  news;  and  news,  from 
his  point-of-view,  has  nothing  whatever  to 
do  with  advertising*." 


Ginsberg-Kann  Starts  Twelve 


Will   Launch  Activities   With   Series   of 
Sterling  Productions  for  Coming  Season 


THE  Ginsberg-Kann  Distributing  Cor- 
poration, whose  activities  were 
launched  on  February  L5th,  announce 
■i  -cries  of  twelve  Sterling  Productions  for 
ase  by  them  during  the  coining  year. 
An  elaborate  plan  book  for  the  season  has 
just  been  completed  by  them  and  is  now 
off  the  press. 

The  twelve  Sterling  Productions  for  the 
season  follow : 

"In  the  Third  Degree,"  an  original  screen 
mystery  story  by  Reginald  Wright  Kauf- 
man: "Unknown  Treasures,"  from  Mary 
Spain  Vigus'  short  story,  "The  House  Be- 
hind the  Hedge;"  "Red  Signals,"  by  William 


Wallace  Cook;  "A  Woman's  Heart,"  from 
Ruth  D'Agostino's  "The  Revelations  of  a 
Wom.nr-  I  lean."  "Tongues  of  Scandal." 
"Bankrupt,"  "Her  Next  Step,"  "Closed 
Gates,"  "The  Cruel  Truth,"  "Men  of  the 
Xight,"  by  Florence  Wagner;  "Wolves  of 
My  Baby." 
With  the  plan  hook  off  the  press.  Mr. 
Ginsberg  is  leaving  for  Los  Angeles  in  the 
immediate  future  to  get  the  production  ma- 
chinery started  on  the  first  of  the  twelve 
stories  and  to  complete  arrangements  for  the 
filming  of  the  entire  series.  He  will  spend 
several  weeks  on   the  west  coast. 


1194 


M o  t  i  o  n     Picture     N e 


W  s 


A      group     of     stills     from     the     Metro-Goldwyn-Mayer    production    "'Monte    Carlo." 

F.  B.  O.  Plans  Big  Convention 

Entire  Sales  Organization  Will  Make 
Trip     to     Los     Angeles     in     April 


T11K  entire  sales  staff  for  F.  B.  0.,  as 
well  ;is  executives  of  the  Home 
Office  in  New  York  and  the  34 
branches  throughout  the  United  States  and 
Canada  will  attend  the  sales  convention  to 
be  held  in  Los  Angeles  April  1st,  2nd  and 
3rd. 

A  special  train  will  convey  the  New  York 
contingent,  which  will  include  among  others, 
•Jos.  P.  Kennedy,  ( 'liairinan  of  the  Board  of. 
Directors,  Major  H.  C.  S.  Thomson,  Presi- 
dent and  Managing  Director  of  F.  B.  <>., 
Colvin  \V.  Brown,  Vice  President,  in  charge 
of  distribution,  Lee  Marcus,  General  Sales 
Manager,  John  Brownell,  Head  of.  the 
Scenario  Department,  Charles  Rosenzweig, 
New  York  Branch  Manager,  Hyatt  Daah, 
Director  of  Advertising  and  Exploitation, 
S.  M.  Katz,  Assistant  Sales  Manager,  I'.  C. 
Taylor,  General  Manager  of  F.  B.  0.  Ltd., 
Toronto,  and  Edward  MeNamee,  Directoi 
of    Publicity  and   Sales  Promotion. 

The  Production  Department,  headed  by 
J.  I.  Schnitzer,  Vice  President,  in  charge 
o!'  production,  who  will  acl  as  host,  are 
making  elaborate  plans  to  entertain  the 
visiting  throng  every  minute  during  t heir 
stay. 

Others   who  will  attend  are  the  following 

Division    Managers   and   theii    staffs:   (  .    E. 

Penrod,   of    Indianapolis,    M.   .1.   Weisfelt  of 

Minneapolis,   Cleve  Adams   of  Chicago   and 

\     \.  Schmidl  of  Los  A.ngele  , 

The  following  Branch  Managers  will  also 
attend:  Herman  Stern  of  Albany,  C.  L. 
Peavey  of  Atlanta,  1.  L.  Walstein,  Boston, 
II.  T.Dixon,  Buffalo,  Win.  Conn,  Charlotte, 
J.  .1.  Sampson,  Chicago,  II.  .T.  Michalson  of 
Cincinnati,  Lou  Geiger  o£  Cleveland,  L.  E. 
Harrington    of   Dallas,    Sid    Weisbaum    of 


Denver,  N.  C.  Rice  of  Des  Moines,  A.  M. 
Elliott  of  Detroit,  H.  H.  Hull  of  Indian 
apolis,  C.  B.  Ellis  of  Jacksonville,  K.  E. 
( Ihurchill  of  Kansas  City,  J.  L.  Franconi  of 
Memphis,  H.  C.  Cohen  of  Los  Angeles,  S.  H. 
A  brains  of  Milwaukee,  Eph  Rosen  of  Min- 
neapolis, T.  Jacocks  of  New  Haven,  Paul 
11.  Tessier  of  New  Orleans,  Sam  Benjamin 
of  Oklahoma  City,  S.  W.  Fitch  of  Omaha, 
Jerome  Safron  of  Philadelphia,  A.  H. 
Schnitzer  of  Pittsburgh,  H.  F.  Moore  of 
Portland,  Bill  Matthews  of  San  Francisco, 
Tom  McKean  of  St.  Louis,  A.  H.  Huoi  oi 
Seattle,  Able  Davis  of  Salt  Lake  City, 
Harry  Wineberg  of  Sioux  Falls,  K.  L.  Me- 
Namee of   Washington. 


Two   New   Directors   Added 
to  M-G-M  Staff 

II.  D'Abbadie  D'Arrast,  former  assistant 
director  for  Charles  Chaplin,  and  Will  Nigh, 
who  has  been  directing  features  in  and 
around  New  York  for  several  years,  have 
been  signed  to  direct  for  Metro-Goldwyn- 
Mayer.  D'Arrast,  who  is  in  Hollywood, 
and  Nigh,  who  will  journey  to  Culver  City 
from  New  York,  are  to  be  given  assignments 
in  the  near  future. 


Howard     Dietz     Leaves     on 
Coast    Trip 

Howard  Dietz,  advertising  and  publicity 
director  for  Mebro-Goldwyn  Mayer,  has  de- 
parted for  the  coast,  wh«re  be  vnii  confer 
with  Louis  B.  Mayer  and  Pete  Smith  on  next 
year'-  schedule  of  pictures. 


John     Colton     to     Write 
Original  for  Lillian  Gish 

JOHN  COLTON,  adapter  of  the  stage 
play  "Rain"  and  author  of  "The 
Shanghai  Gesture,"  now  enjoying  a 
run  on  the  New  York  stage,  has  been 
engaged  to  write  an  original  screen 
story  for  Lillian  Gish.  He  will  go  to  the 
M-G-M  west  coast  studios  with  Irving 
Thalberg,  associate  producer.  Colton 
may  do  other  work  in  addition  to  the 
story   before   he   returns   to    New   York. 

Excellent   Plans   Special    and 
Series  with  Walsh 

Having  completed  production  of  "The 
Nest,"  which  Will  Nigh  directed  with  Paul- 
ine Frederick  in  the  star  role.  Excellent 
Picture  Corporation,  of  which  Samuel  Zier- 
ler  is  president,  plans  the  making  of  a  super- 
special  under  the  title  of  "Heroes  of  the 
Sea"  and  a  series  of  six  features  with  George 
Walsh  -tarred,  the  first  to  be  "The  Kick- 
Off"  a  football  tale.  The  pictures  are  to  be 
made  in  New  York  and  are  expected  to  be 
ready   for  release  in  the  Autumn. 


Mickey      Bennett     In     Cast 
with  W.  C.  Fields 

Mickey  Bennett,  child  actor  who  scored 
a  hit  iu  "Big  Brother",  is  on  his  way  to  the 
Paramount,  Long  Island,  Studio  to  play 
an  important  role  in  support  of  W.  C. 
Fields  in  "It's  the  Old  Army  Game." 
.Mickey  has  recently  been  playing  in  come- 
dies  in  California.  In  the  coming  picture 
he  will  .-hare  honors  with  Louise  Brooks, 
who  has  the  principal  feminine  role  oppo- 
site  Fields. 


Joins 


Hungarian       Actress 
Griffith   Cast 

D.  W.  Griffith  has  selected  Lya  de  Putti, 
Hungarian  screen  actress,  for  the  role  of 
Lady  Sybil  in  "The  Sorrows  of  Satan,"  his 
forthcoming  production  for  Paramount. 
Mis-  de  Putti  arrived  in  New  York  only  a 
few  days  ago  and  will  start  work  immedi- 
ately at  the  Long  Island  studio.  Others  in 
the  casl  include  Adolphe  Menjou,  Ricardo 
Cortez  and  Carol  Dempster. 


Heath    is   Named    F.    B.    O. 
Scenario  Editor 

F.  0.  B.  has  appointed  Percy  Heath  to 
the  position  of  scenario  editor  to  succeed 
.1.  (I.  Hawks,  who  has  been  named  to  the 
position  of  editorial  supervisor  of  produc- 
tion. Heath  was  associated  with  F.  B.  0. 
until  he  went  to  Metropolitan  Pictures  a 
few  months  ago.  He  will  work  with  Hawks 
in  the  closest  cooperation  on  stories  in  pre- 
paration for  the  new  P.  B.  0.  schedule. 


Filming  Completed  on  "Win- 
ning the  Futurity" 

Production  work  on  "Winning  the  Fu- 
turity," a  Hunt  Stromberg  story  which  he 
also  supervised  for  Chadwick,  has  been 
completed.  Finis  Fox  wrote  the  adaptation 
and  Seott  Dunlap  directed  this  production 
in  which  Cullen  Landis  and  Clara  Ilorton 
play  the  leading  roles.  It  is  a  melodrama 
of  the  race  track. 


March     13,     1926 


1195 


Inter-Ocean  to  Handle  Goth- 
am Product  Abroad 

A  deal  was  entered  into  this  week  between 
Lumas  Film  Corporation  and  the  Inter- 
Ocean  Film  company  whereby  the  latter 
will  take  over  for  world-wide  distribution 
outside  the  United  States,  and  Canada  the 
entire  product  of  Lumas. 

The  contract  covers  the  forthcoming 
series  of  12  Gotham  productions  including 
6  Greater  Gotham  Specials  and  series  of  8 
action  thrill-o-dramas  starring  William 
Fairbanks  which  Camera  Pictures  are  pro- 
ducing for  Lumas. 

The  pictures  are  all  scheduled  to  be  de- 
livered within  the  next  twelve  months  first 
deliveries  being  listed  for  March. 


Sax  Adding  Scenarists  to  Pro- 
duction Staff 

In  preparation  for  the  new  production 
schedule  of  approximately  twenty  pictures, 
Sam  Sax,  producer  of  Gotham  pictures  and 
president  of  Lumas  Film  Corporation,  is 
enlarging  his  production  staff  by  the  addi- 
tion of  several  writers.  In  addition  to 
those  already  announced  Sax  has  added 
Edward  J.  Meagher,  Delos  Sutherland,  T. 
Oakley   Crawford   and   Russell   J.    Bidwell. 

Each  of  the  writers  named  have  a  num- 
ber of  screen  originals  and  adaptations  to 
their  credit. 


'Tour  Feathers"  Vehicle  for 
Barthelmess 

Inspiration  Pictures  has  purchased  ''The 
Four  Feathers"  as  a  starring  vehicle  for 
Richard  Barthelmess.  The  story  is  by  A.  E. 
W.  Mason,  who  was  responsible  for  such 
tales  as  "The  Winding  Stair,"  produced  by 
Fox,  and  "Witness  for  the  Defense,"  a  Para- 
mount production.  "The  Four  Feathers"  is 
laid  in  England  and  the  deserts  of  Africa. 


Gertrude      Short      Signs 
F.  B.  O.  Contract 

ERTRUDE     SHORT     has     been 

signed  to  a  five  year  contract  by 

F.  B.   O.,  who  will  feature  her  in 

two-reel  subjects. 


G 


Gertrude   Short 


Her    first     series 

»>  will  be   from   the 

stories   by   H.   C. 
r£  „  i  Witwer,       tenta- 

t  tively  titled,  "Bill 

Grimm's       Prog- 
'tjf^  ress." 

Miss  Short  will 
^^  replace       Alberta 

L  Vaughn,  who  has 

■^^^^^i     m*^l  been    graduated 

into  the  feature 
field.  The  former 
has  appeared  in  many  shorts  for  F.  B. 
O.  in  the  past,  but  more  recently  she  has 
been  starring  in  feature  pictures  for 
other  companies. 


Sporting  Celebrities   in   "Oh 
Baby!" 

Fighters,  managers  and  sport  writers 
figure  in  the  prize  fight  sequences  of  "Oh 
Baby!,"  Al  Lichtman's  first  production  for 
Universal,  which  Director  Harley  Knoles  is 
shooting  in  the  Tec-Art  studio  in  New  York 
with  Little  Billy  as  the  featured  player. 
Among  the  notables  in  the  ringside  seats 
were  the  following  sport  writers;  Damon 
Runyon,  Sam  Hall,  Sid  Mercer,  Frank 
O'Neill,  Wilbur  Wood,  Alfred  Dayton, 
Murray  Lewin,  Fred  Keats,  Homer  Thome, 
Jack  Farrell,  Harry  Newman,  Jimmy  Daw- 
son, Ed  Van  Every  and  Jimmy  De  Forrest. 

Among  the  managers  present  were  Dan 
Hickey,  Doc  Bagley,  Billy  McCarney,  and 
Jess  McMahon,  matchmaker  at  Madison 
Square  Garden.  Tammany  Young.  "Wild 
Bill  Lyons  and  "Three  Fingered  Jack" 
Daughertv   were  also  on   hand. 


Bebe  Daniels  and  Director  in 
Boat  Accident 

Bebe  Daniels  and  her  director,  Erie  Ken- 
ton were  suffering  from  shock  Tuesday  at 
Miami,  Fla,,  following  an  accident  in  which 
the  speed  boat  in  which  they  were  riding 
crashed  into  a  yacht  and  sank  in  six  feet  of 
water. 

The  accident  came  late  Monday  night 
when  the  Paramount  star  and  the  director 
were  returning  to  Miami.  The  speed  boat 
ran  out  of  gas  and  was  taken  in  tow  by  a 
utility  boat.  As  the  two  were  nearing  the 
dock,  the  speed  boat  crashed  into  a  yacht 
and  the  forward  deck  of  the  speed  boat  was 
ripped  off.  The  impact  threw  the  captain 
of  the  speed  craft  into  the  water.  The  boat 
began  to  sink  again  and  Miss  Daniels  and 
Kenton  were  hastily  transferred  to  the 
deck  of  the  utility  craft. 


Colonel     Smith     Signs     for 
"Ransom's  Folly" 

Inspiration  Pictures  has  signed  Colonel 
Cornelius  C.  Smith  to  play  the  role  of 
Colonel  Bolland  in  "Ransom's  Folly,"  the 
Richard  Barthelmess  starring  vehicle  now 
being  filmed  on  the  coast.  Colonel  Smith 
has  received  a  number  of  Governmental 
decorations,  among  them  the  Medal  of 
Honor.  He  received  this  decoration  for  his 
achievements  in  the  Indian  wars  while  he 
was  a  lieutenant. 


Sheldon   Joins   "Palm  Beach 
Girl"  Company 

E.  Lloyd  Sheldon,  supervising  editor  of 
Bebe  Daniels'  current  production,  "The  Palm 
I '.each  Girl"  by  Byron  Morgan,  left  yesterday 
to  join  the  Paramount  troupe  at  Miami, 
Fla.,  where  Director  Erie  Kenton  i~  filming 
exteriors. 


Dramatic   and  romantic   highlights   and  moments   of  pathos  seen  in   "The   Volga    Boat  man"    a    Producers'     Distributing    Corporation    release    personally    directed    by    Cecil 

B.   De   Mille. 


1196 


Motion     Picture     N  c  w  s 


Edward   Sedgwick  to  Direct 
for  M-G-M  Company 

Edward  Sedgwick,  who  until  recently  was 
connected    with    Universal    in    a    directorial 
capacity,  has  been  signed   to  a  eontrai 
direel   for  Metro-Goldwyn  Mayer.   Ee  hasn't 
assigned  a  production  as  yet   but   es 
pects  to  begin  work  shortly. 

Sedgwick    has    been    a    newspaper    writer, 
army  officer,   vaudeville  actor  and   then  di- 
ir.     He  was  associated  with  King  Vidor 
ral    years  ago  in   the   production  of  in 
dependent  product. 


Crown     Prince     of     Greece 
Paramount    Visitor 

Crown  Prince  Paul  of  Greece  was  a  visi- 
tor at  the  Paramount,  Long  Island,  studio 
one  day  lasl  week  and  was  much  interested 
in  watching  D.  \V.  Griffith  at  work  with  the 
i  :  ion  of  Adolphe  Menjou,  Rica  rdo 
Cortez  and  Carol  Dempster  in  "The  Sor- 
rows  of  Satan."  He  also  watched  the 
Gloria  Swanson  compam  making  "Fine 
Manners." 


"Great  Deception'  Next  Kane 
Production 

"The  Great  Deception,"  a  story  opposing 
i  service  systems,  adapted  from  the 
George  Gibbs  novel,  "The  Yellow  Dove,"  will 
be  placed  in  production  shortly  by  Robert 
Kane  for  First  National  release.  It  Avill  fol- 
low ••The  Wilderness  Woman,"  now  being 
made.  — — — 

Burr  Appoints  Guy  Morgan 
General  Manager 

!.u\  Morgan,  who  since  1923  has  been 
distribution  representative  Eor  Samuel  Gold- 
wyn,  has  been  appointed  by  C.  C.  Burr  as 
manager  of  B  &  II  Enterprises, 
Inc.  producers  of  Johnny  Hines  features 
for    I  n-1    National    release. 

In  bis  capacity  as  general  manager  oi 
Burr  organization,  Morgan  will  be  in 
complete  charge  of  the  sales  end  of  the 
Johnnj  Ilincs  productions  and  will  he  the 
contaci  executive  between  First  National 
Pictures   and    I'.   &    II    Enterprises. 


Edw.  Montague  Renews 
Contract  with  "U" 

UNIVERSAL  PICTURES  COR- 
PORATION has  renewed  its 
contract  with  Edward  J.  Mon- 
tagne  as  supervising  scenario  editor  for 
the  coming  year. 

The  renewal  of  the  contract  settles 
rumors  that  Montagne  was  planning  to 
leave  Universal  to  accept  a  production 
post  with  another  studio. 


Ronald  Colman  Assigned  to 
Three  Roles 

Ronald  Colman,  under  contracl  to  Sam- 
uel Goldwyn,  has  several  important  en- 
gagements planned  for  him  in  the  neaj 
future.  He  has  been  loaned  to  Paramounl 
and  is  already  at  work  in  the  title  rule  of 
"Beau  Geste."  Following  this  he  will  be 
as  leading  man  in  "The  Winning  oi 
Barbara  Worth,"  with  Vilma  Banky  play- 
ing opposite  him  and  Henry  King  direct- 
ing. After  that  be  will  have  the  role  of 
the  Sicilian  bandit  in  the  George  Fitz- 
maurice  production,  "Beauty  and  the 
Beast."  The  two  latter  will  be  for  United 
Artists   release. 


Fred  Thomson  Company  Off 
for  Location 

Fred  Thomson,  with  his  horse,  Silver 
King,  and  his  F.  B.  0.  company  has  de- 
parted for  location  work  in  the  mountains 
behind  Santa  Barbara,  where  the  closing 
scenes  for  "Hands  Across  the  Border"  will 
be  taken.  David  Kirkland  is  directing  the 
picture,  which  has  in  the  cast  Bess  Flower-. 
Tyrone  Powers,  William  Courtwright, 
Clarence  Goldert  and  Tom  Santschi.  The 
troupe  «ill  be  away  about  a  week  or  ten 
davs. 


Popular    Song    for     "When 
Love  Grows  Cold" 

.lack  Ellis  and  J.  Fred  ( loots,  writers  of 
popular  sung-.,  have  collaborated  in  com- 
posing words  and  music  for  a  song  titled, 
"When  Love  Grows  Cold,"  which  will  be 
used  as  a  tieup  Eor  F.  B.  O.'s  eighth  Gold 
Bond  special  of  the  same  title,  starring 
Natacha  Rambova,  the  former  Mrs.  Rudolph 
Valentino.  The  sung  will  be  published  by 
T.  B.  Harms  &  Co.  and  will  be  placed  on 
sale  within  a  few  days.  It  will  be  orchesl 
rated  for  band  and  orchestra  use. 


Billie  Dove  Chosen  for  Lead 
in  "The  Star  Maker" 

Billie    I  love,   and    not    Mary    1'hilbin    as   01 

iginallj  scheduled,  will  play  the  Leading 
feminine  rule  in  Lois  Weber'-  Universal  pro 
duction  "The  Star  Maker."  Francis  V 
Bushman  will  do  the  leading  male  role  in 
this  adaptation  of  the  Dana  Burnett  Satui 
day  Evening  Posl  story,  "Technique." 


Guy    P.    Morgan,    new    general    manager    of    B.    &    H. 

Enterprises,    producing   the    Johnny    Hines   pictures    for 

Kirst    National. 


Anna      Q.      Nilsson      Starts 
"Miss  Nobody" 

Lamberl    Hillver  has  started  direction 
"Miss     Nobody"    for    Firs!     National    with 

Anna    Q.    Nilsson    in    the    leading    role.      The 
Casl     for    the    picture    IS     ln>\\     being     -elected. 

The  story  is  an   adaptation    from    the    Til 
tan\  Weils  tale. 


P.  D.  C.  Field  Forces  Hold 
New  York  Convention 

The  firsl  convention  of  the  newly  organ- 
ized division  of  field  representatives  for 
Producers     Distributing     Corporation     was 

held  at  the  Hotel  Commodore,  New  York 
city,  last  week,  with  II.  0.  Duke  presiding 
and  Cecil  B,  DeMille,  W.  J.  Morgan,  Ralph 

II.     (lark     and     .lames     Flinti     present     as 

speaker-. 

The  business  session  consisted  oi  discus- 
sions of  accounting  details  and  questions  of 
company    policy    and    talks    by    the    execu- 

■  ■  ;  a  theatre  part]  en  on   Friday 

evening. 


Conrad  Nagel,  Edith  Roberts 
in  "There  You  Are" 

1  onrad  Nagel  and  Edith  Roberts  will  play 
the  leading  roles  in  "There  You  Art\"  an 
original  screen  story  by  !'.  Hugh  Herbert, 
which  Jesse  Robins  will  direct  for  Metro- 
Goldwyn-Mayer  from  an  adaptation  by  Kay 
Garnetl  and  Rex  Taylor.  George  Pawcett, 
Gwen  Lee;  Eddie  Gribbon,  Phillips  Smalley 
and  Gertrude  Bennett  are  in  the  supporting 
cast. 


Filming  Begun  on  "The  Son 
of  the  Sheik" 

Preparations  for  the  filming  of  "The 
Son  of  the  Sheik."  Rudolph  Valentino's 
latest  starring  vehicle  which  John  W.  Con- 
sidine,  Jr.,  is  producing  under  the  direc- 
tion of  George  Fitzmaurice  for  United 
Artists  release,  have  been  started.  The 
star  is  in  daily  conference  with  the  pro- 
ducer and  screen  tests  are  being  made  to 
determine  the  photographic  properties  of 
the  Arabian  finery  broughi  back  from 
Europe   by   Valentino. 


Associated     Sales     Chief     on 
Southern   Tour 

E.  J.  Smith,  Associated  Exhibitors'  genera] 
sales  manager  is  making  a  tour  of  the  south, 
where  he  is  whipping  the  sales  fore,.-  of 
several  of  the  branches  into  highspeed  shape. 
lie  reports  having  already  closed  several 
deals. 


Sierra  President  Off  to  West 
Coast 

Dale  Eanshaw,  President  of  Sierra  Pic- 
tures, has  departed  for  the  west  coast  on 
production  matter-  for  the  company.  He 
left  on   shorl   notice  in   response  to  a   wire. 


Prevost   to   Star   in    "Up 
in  Mabel's  Room" 

MARIE  PREVOST  has  been 
signed  by  Al  Christie  to  star  in 
"Up  in  Mabel's  Room,"  the  Al 
Woods  stage  farce  by  Willson  Collison 
and  Otto  Harbach.  Though  under  a 
long  term  contract  to  Metropolitan  Pic- 
tures Miss  Prevost  will  have  time  to 
finish  her  work  in  the  Christie  produc- 
tion  before  starring  for  Metropolitan. 

.F.  McGrew  Willis  of  the  Christie  staff 
adapted  the  play  and  production  work 
was  started  this  week  at  the  Christie 
studios  under  the  direction  of  E.  Mason 
Hopper. 


March    13,    1926 


1197 


Visual   Instruction  Heads  in 
Conference 

Members  of  the  National  Academy  of 
Visual  Instruction  met  at  the  motion  picture 
•  laboratories  of  the  Department  of  Agricul- 
ture last  week  to  consider  the  progress  which 
is  being  made  in  teaching  by  motion  pic- 
ture films. 

Every  section  of  the  country  is  making  in- 
creasing use  of  films  for  educational  pur- 
poses, reports  from  various  members  showed. 
The  delegates  to  the  convention  were  them- 
selves given  a  visual  demonstration  of  the 
teaching  of  English  to  newly  arrived  persons 
through  the  use  of  films,  a  class  of  foreigners 
being  given  a  lesson  by  members  of  the  Dis- 
trict of  Columbia  Americanization  School  in 
the  presence  of  the  meeting. 

Officers  for  the  ensuing  year  were  chosen, 
as  follows:  President,  John  A.  Hollinger. 
director  of  nature  study  and  visualization. 
Pittsburgh  public  schools;  vice  president. 
Hugh  Norman,  director  of  visual  instruction, 
Uhiversity  of  Indiana,  Bloominton,  Ind. : 
treasurer,  Miss  Elizabeth  Dyer,  in  charge  of 
visual  instruction,  District  of  Columbia  pub- 
lic schools;  secretary,  J.  V.  Ankeney,  in 
charge  of  visual  instruction,  West  Virginia 
University,  Morgan  town.  VY.  Va. 


Action    episodes     from     Universal's    "Blue    Blazes.1 


Radio    Legislation    Due    on 
Motion  Pictures 

Another  tangle  for  Congress  to  deal  with 
in  the  enactment  of  radio  legislation  has 
popped  up  in  the  possibility  of  radio  trans- 
mission of  motion  pictures.  A  number  of  in- 
ventors, among  them  C.  Francis  Jenkins,  of 
"movie"  fame,  are  devoting  themselves  to 
this  phase  of  research,  and  Mr.  Jenkins 
has  already  been  successful  in  transmitting 
pictures  over  a  considerable  distance. 
Another  branch  of  this  work  is  in  the  de- 
velopment of  trans-Atlantic  photo  trans- 
mission, which  has  been  used  with  success  by 
the  Radio  Corporation  of  America. 

Both  copyright  protection  and  broad- 
casting enter  into  the  problem.  Like  the 
music  industry,  the  motion  picture  produc- 
ers feel  that  they  should  be  safeguarded 
against  the  unrestricted  broadcasting  of 
their  works,  and  while  the  producers  and  the 
authors  and  composers  have  been  at  logger- 
heads over  the  payment  of  royalties  for  the 
use  of  music  in  theatres,  they  are  likely 
to  join  forces  in  attempting  to  prevent  any 
legislation  which  would  permit  broadcasting' 
without  royalty  payments. 


Delmonte  in  St.  Louis  Closes 
Doors 

The  Delmonte  Theatre,  5630  Delmar 
Boulevard,  St.  Louis,  Mo.,  closed  on  Friday, 
February  26,  and  the  lessee-,  .lark  Weil  and 
Eay  and  R.  M.  Miller  of  Mexico,  Mo.,  are 
undecided  when  it  will  reopen.  The  house 
has  not  been  a  success  financially. 

Weil  and  the  Millers  have  a  fen-year  lease 
on  the  house  dating  from  January  1.  1926. 
at  a  minimum  rental  of  $450  weekly,  with  an 
option  of  15  per  cent  of  the  gross  receipts. 
The  Delmonte  Investment  Company  owns 
the  theatre  building. 

On  February  25  the  Famous  Players- 
Lasky  Corporation  filed  suit  in  the  St.  Louis 
Circuit  Court  to  collect  $6,705  alleged  to  be 
due  from  Fred  L.  Cornwell,  who  formerly 
operated  the  Delmonte,  for  rentals  on  Para- 
mount pictures  used  between  August  6  and 
December  23,  1925. 


Warner  Announces  New  Stories 

Important  Plans  for  Foreign  Filming 
Hinted  At  Upon  His  Return  to  U.  S. 


HARKV  M.  WARNER,  of  Warner 
Bros.,  returned  from  Europe  on  the 
Berangeria,  Tuesday,  and  confirmed 
the  report  published  last  week  stating  that 
the  company  would  produce  extensively 
abroad.  While  definite  details  were  withheld 
for  a  few  days,  Warner  announced  that  he 
would  have  an  interesting  statement  shortlv 


in  regard  to  stars,  stories  and  directors.  This 
company's  foreign  production  will  not  be 
confined  to  England,  it  is  understood.  War- 
ner was  accompanied  by  Motley  H.  Flint, 
vice  president  of  the  Pacific  Southwest  Trust 
and  Savings  Bank  of  Los  Angeles. 

Announcement  of  the  purchase  of  three 
stories  was  made  by  Warner,  "Black  Ivory," 
by  Polan  Banks,  "The  Better  'Ole,"  by  Bruce 
Bairnsfather.  and  "Revillion,"  a  French 
play  by  Meilhac  and  Halevy. 

"Black  Ivory"  is  a  story  of  New  Orleans 
in  the  days  of  Jean  Lafitte,  in  which  the  bat- 
tle of  New  Orleans  figures.  "The  Better 
'Ole,"  which  was  originated  as  a  cartoon 
series  and  became  a  stage  success,  will  be 
used  as  a  vehicle  for  Syd  Chaplin.  "Revil- 
lion" will  be  the  next  Ernst  Lubitsch  pro- 
duction, instead  of  "The  Doormat."  origin- 
all  v  scheduled. 


Washington,  Oregon,  Owners 
Plan  Big  Session 

Exhibitors    of    Washington    and    Oregon 

cities,  large  and  small,  last  week  received 
invitations  from  ( '.  L.  Grwinn  of  Olympia, 
Washington,  to  attend  a  meeting  of  the 
Motion  Picture  Theatre  Owners  of  Wash- 
ington organization  and  a  mammoth  motion 
picture  ball  to  be  given  in  the  capital  city  on 
Thursday,  April  8.  A  large  attendanci 
expected,  and  many  novel  features  are  being 
arranged  for  the  occasion,  according  to  ad- 
vance information  received  in   Seattle. 


Sketches  by   Bruce   Bairnsfather.  creator  of  "Old  Bill,' 

which    Syd    Chaplin    will    play    in    "The    Better    'Ole  ' 

(Warner  Bros.). 


Golder  Bros,   to  Build  New 
Theatre  at  Germantown 

Ground  will  be  broken  early  in  spring  for 
a  1000-seat  theatre  to  be  erected  for  Golder 
Brothers  at  Ogontz  &  <  belten  Avenues,  Ger- 
mantown. The  house  will  represent  an  in- 
pestmenl  of  $220,000  and  it  is  expected  that 
it  will  be  ready  for  operation  by  fall. 


1198 


Motion     Picture     X  e  w  s 


Four     Stories     Chosen     for 
Colleen    Moore 

John  McCormick,  producer  of  Colleen 
Moore  productions  for  Firsl  National  has  ar- 
ranged for  the  four  stories  .Miss  Moore  must 
make  this  year  under  her  Fii-st  National 
contract.  She  is  at  presenl  engaged  with 
"Ella  Cinders,"  which  has  just  gone  into 
production  under  the  direction  of  Alfred  E. 
Green. 

Following  "Ella  Cinders"  in  order  will 
come  "Twinkle  Toes."  from  the  story  by 
Thomas  Burke:  "Delicatessen,"  by  Brooke 
Hanlon,  and  •'Daphne  Grow-  Down,"  a 
novel  by  Hetty  Spiers  and  Langford  Reed. 


"It's  the  Old  Army  Game" 
Unit  on  Location 

W.  C.  Fields,  star  of  "It's  the  Old  Army 
Game,"  is  motoi-ing  from  the  Paramount 
Long  Island  studios  to  Ocala,  Florida  where 
he  will  join  director  Edward  Sutherland 
and  Tom  J.  Geraghty,  supervisor  of  the 
unit.  The  exteriors  for  this  J.  P.  McEvoy 
story  based  on  "The  Comic  Supplement," 
will  be  filmed  at  Ocala. 


Frank  Currier,  Veteran  Actor 
Has  Breakdown 

While  on  location  in  a.  Metro-Gold wyn- 
Mayer  production  being  filmed  at  Birming- 
ham, Alabama,  Frank  Currier  suffered  a 
nervous  breakdown  and  was  hurrried  back  to 
Hollywood  where  he  was  taken  care  of  by 
Metro-Goldwyn-Mayer  officials.  It  will  be 
some  time  before  he  is  able  to  resume  studio 
activities. 


House    Peter's    to    Start    on 
"Prisoners    of    Storm" 

House  Peters  is  to  start  work  shortly  on 
"Prisoners  of  the  Storm"  a  Universal  pro- 
duction from  the  novel  "The  Quest  of  Joan'' 
in  which  he  will  star.  Peggy  Montgomery 
will  appear  opposite  Peters  and  Walter  Mc- 
Grail  and  Harry  Tood  have  important  roles. 
Lynn  Reynolds  will   direct. 


Helen  Jerome  Eddy  Cast  for 
Dwan's  "Padlocked" 

Helen  Jerome  Eddy,  "dramatic  com 
edienne,"  has  been  cast  for  a  leading  role  in 
"Padlocked,"  the  Rex  Boach  story  which  ran 
in  the  Cosmopolitan  magazine  recently.  She 
will  play  opposite  Xonh  Beery  in  this  Allan 
Dwan    production    for   Paramount. 


"Young  April"  Next  Produc- 
tion for  Schildkraut 

Cecil    B.    De    Mille    has    selected    "Yo 
April"  a  it  picture  in  which  Joseph 

Schildkraut    is    to    appear    for    Producers' 
ributing  Corporation   release.     Rudolph 
Idkraut,  Joseph's    father,  will   also  ap 
he  prod 


Julia  Faye  in  New  York  for 
Vacation 

Faye,  featured  for  <  ecil    B. 

DeMille,    who    is   on    an    extended    va< 
tour  of  the   United   States,  arrived  in  New 
York  last  week.     Miss   Faye  has  jusl 

eatured    roles   in    "The 


Irish  Censorship  Shows  a 
Footage  Increase 

THE  footage  of  films  submitted  to 
the  Free  State  censorship  authori- 
ties during  1925,  reports  Harold 
M.  Collins,  American  Consul  at  Dublin, 
Ireland,  was  5,451,326,  this  total  being 
an  increase  of  507,526  feet  over  the  1924 
figure.  "Drama"  films  accounted  for 
5,066,409  feet,  and  "Interest"  films  for 
384.917  feet. 

The  number  of  "dramas"  submitted 
was  1,205,  of  which  115  were  rejected 
and  172  cut.  The  number  of  "Interest" 
films  passed  was  552.  Ninety-seven  pic- 
torial advertisements  were  rejected. 

Adverse  decisionsby  the  censor  re- 
sulted in  17  appeals.  In  nine  of  these 
the  censor  was  upheld;  in  two  he  was 
reversed;  and  in  the  other  six  the  films 
were  passed  with  cuts. 


Borzage's  Brother  to  Be  His 
Assistant 

Frank  Borzage  will  have  his  brother,  Lew, 
as  his  assistant  director  on  "Early  to  Wed," 
his  next  production  for  Fox  Films.  Lew 
succeeds  Bunny  Dull,  who  has  been  elevated 
to  full  directorship  by  Fox.  Lew  Borzage 
has  been  working  with  his  brother  as  second 
assistant. 

Matt  Moore  and  Kathryn  Perry  head  the 
cast  in  "Early  to  Wed."  They  are  sup- 
ported by  Belva  McKay,  Arthur  Housman, 
Ross  McCutcheon,  Harry  Bailey,  Albert 
Cran,  Julia.  Cordon  and  Rodney  Hildebrand. 


Universal  to  Start  Work  on 
New  Circus  Production 

"Spangles,"  a  novel  of  circus  life  by  .Nel- 
lie Revell,  is  to  be  made  on  an  elaborate 
scale  at  Universal  City  in  conjunction  with 
Arthur  Beck  Productions.  An  entire  circus 
has  been  leased  for  a  month  and  Pat  O'Md- 
ley  and  Marian  Nixon  will  play  the  leading 
roles.  Gladys  and  lloliart  Bosworth  have 
important  parts. 


Edward  Clark  Added  to  M- 
G-M  Scenario  Staff 

Edward  Clark,  playwright  and  author  of 
several  stage  plays  including  "De  Luxe 
Annie"  which  also  was  produced  as  a  star 
ring  vehicle  for  Norma  Talmadge,  has  been 
added  to  the  Met  ro-(  ioldw\  n-Mayer  scenario 
-tall'.  Clark  is  soon  to  begin  work  on  a  new 
storj    for  production  at   the  M-<!  M  -tndios. 


Jensen    to    Indianapolis    for 
Paramount 

William  Jensen  has  been  assigned  by  Os- 
c&r  Kantner.  exploitation  manager  of  Tarn 
■  Hi.  to  cover  the  Indianapolis  and  Louis- 
ville territories.      Mi-   headquarters   will    be 
al  the  Indiana  capital, 


Mrs.    Seger  Finishes   Role  in 
"Virgin  Wife" 

Lucia    B  ompleted 

work  in  "The  Virgin  Wife,"  a  Bernarr  Mc 
on  being  directed  bj    Elmer 
on. 


Constance    Talmadge    Alters 
Production   Plans 

Constance  Talmadge's  next  picture  for 
First  National  will  be  "The  Duchess  of  Buf- 
falo." instead  of  "Silky  Anne,"  as  previously 
announced.  The  new  productcion  will  be 
started  in  March  in  time  to  take  advantage 
of  the  snow  in  making  a  number  of  scenes 
which  figure  in  the  story. 

The  picture  will  be  directed  by  Sidney 
Franklin,  who  will  also  direct  "Silky  Anne'' 
immediately  following  the  completion  of 
"The  Duchess  of  Buffalo."  The  cast  has  not 
yet  been  selected  for  the  latter. 


Kane   Starts  Work   on   New 
First   National    Contract 

With  the  release  of  "The  Dancer  of  Paris"' 
on  February  28th.  Robert  Kane  ha-  com- 
pleted his  original  contract  with  First  Na- 
tional and  is  now  working  on  the  first  pro- 
duction "The  Wilderness  Woman"  under  a 
new  contract  with  the  same  company.  Kane 
has  plans  under  way  for  the  second  and 
third  of  the  new  series. 


Lichtman  Makes  Addition  to 
"Oh,  Baby!"  Cast 

Alice  Belmore-Cooper-Cliff  was  added 
this  week  to  the  cast  of  the  Al  Lichtman 
production,  "Oh,  Baby!,"  now  being  di- 
rected by  Harley  Knoles  from  his  own  origi- 
nal screen  story.  Mrs.  Cooper-Cliff  will  play 
the  mother  role  to  Little  Billy,  versatile 
Tom  Thumb  actor  who  makes  his  film  debut 
in  this  Universal  Picture. 


Gloria       Swanson's       "Fine 
Manners"  in  Work 

Filming  was  started  this  week  on  "Fine 
Manners,"  Gloria  Swanson's  latest  starring 
vehicle  for  Paramount,  under  the  direction 
of  Frank  Turtle.  Eugene  O'Brien  has  the 
leading  male  role  in  this  original  screen 
story  by  James  Ashmore  Creelman  and 
Frank  Yreelnnd. 


Howard  Higgin  to  Film  "The 
Great  Deception" 

Howard  Higgin  is  to  direct  "The  Great 
Deception,"  an  adaptation  of  "The  Yellow 
Dove,"  George  Gibb's  novel  by  Paul  Bern, 
for  First  National  release.  Robert  Kane, 
producer  of  the  picture  prevailed  upon 
Bern,  who  is  'between'  pictures,  to  write 
the   adaptation. 

"Cohens    and    Kellys"    Held 
Over   Third   Week 

"The  Cohens  and  Kellys,"  the  Universal 
picture  which  has  been  running  for  the  past 
two  week-  al  the  B.  S.  Mos-  Colony  Theatre 
in  New  V.nk  City,  has  been  held  over  for 
a  third  week. 


Production     of     "Bachelors' 
Brides"  is  Finished 

Director    William    K.    Eloward    has    com- 
id    the    filming   of   "Bachelors'    Brides," 
the   new    Rod    La    Rocque   stan'ing   vehicle, 
and  i-  uow  supervising  the  editing  and  cut- 
ting of  i  lie  production. 


March     13 ,    1926 


1199 


Canadian  Vital  Secures  New 
Charter 

Vital  Exchanges  of  Canada,  Limited,  with 
headquarters  at  St.  John,  N.  B.,  will  con- 
tinue in  business  on  an  independent  basis 
regardless  of  what  happens  in  connection 
with  the  financial  status  of  Vital  Exchan 
Inc.,  of  New  York.  On  February  27,  an- 
nouncement was  made  at  Ottawa,  Ontario, 
of  the  incorporation  of  Canadian  Vital  un- 
der a  Canadian  Federal  charter  with  a  nom- 
inal capitalization  of  $25,000.  R.  J.  Rom- 
ney  being  president  and  general  manager 
•of  the  Canadian  firm. 

While  the  head  office  is  at  St.  John,  there 
arc  already  established  branches  at  Toron- 
to. Winnipeg  and  Montreal.  Mr.  Roniney 
has  announced  that  Vital  Exchanges  of 
Canada,  Limited,  is  independent  of  any  and 
all    affiliations. 


Shapiro     Wins     Post     With 
United  Artists 

Victor  M.  Shapiro  has  been  appointed  by 
Hiram  Abrains  as  advertising  and  publicity 
manager  for  United  Artists.  This  is  in  line 
with  the  expansion  of  the  organization  neces- 
sary for  the  handling  of  much  additional 
product. 

Shapiro  is  well  known  in  the  industry, 
where  for  ten  years  he  has  been  identified 
with  advertising,  publicity  and  sales  promo- 
tion work  with  several  of  the  largest  distrib- 
utors in  the  business,  as  well  as  a  number  of 
important  producers. 


Maritime      Provinces      Have 
Film  Trade  Board 

A  Film  Board  of  Trade  has  been  organized 
for  the  Maritime  Provinces  with  headquar- 
ters at  St.  John,  N.  B.  The  president  of  the 
Maritime  Board  is  R.  C-.  March,  district  man- 
ager of  the  Fox  Film  Corporation ;  the  vice- 
president  is  P.  J.  Hogan,  representing  Fa- 
mous-Lasky  Film  Service,  Limited,  at  St. 
John,  and  the  secretary-treasurer  is  W.  A. 
Sault,  for  many  years  with  Canadian  Uni- 
versal Films. 


Kansas,      Missouri     Arrange 
New  Slide  Contract 

C.  E.  "Doc"  Cook,  business  manager  of 
the  M.  P.  T.  0.  Kansas-Missouri,  will  go 
to  St.  Joseph,  Mo.,  next  week  to  complete 
arrangements  for  a  slide  contract  between 
a  large  retail  concern  of  that  city  and  ex- 
hibitors of  St.  Joseph.  The  contract  will 
be  similar  to  the  one  recently  made  in 
Kansas  City,  the  M.  P.  T.  0.  Kansas-Mis- 
souri benefiting  in  revenue. 


Norma    Shearer    Signed 
to   Long   Contract 

METRO  -  GOLDWYN  -  MAYER 
have  taken  up  a  long-term  op- 
tion on  the  services  of  Norma 
Shearer,  the  young  star  who  made  such 
a  spectacular  rise  in  screendom.  Her 
latest  picture  to  be  released  is  "The 
Devil's  Circus,"  the  first  American  pro- 
duction of  Benjamin  Christianson,  noted 
Danish  director. 

"The  Devil's  Circus"  has  a  cast  which 
includes  Charles  Emmett  Mack,  John 
Miljan,  Carmel  Myers,  Karl  Dane, 
Claire   McDowell  and  many  others. 


Leo    Maloney   Signs   Up 
With    Pathe 

LEO  MALONEY  becomes  a  Pathe 
star  upon  the  completion  of  an 
existing  contract  calling  for  one 
more  picture,  according  to  the  terms  of 
an  agreement  re- 
cently consum- 
mated between 
the  Western  star- 
producer  and  El- 
mer Pearson,  Vice 
President  and 
General  Manager 
of  Pathe  Ex- 
change,   Inc.. 

The  acquisition 
of  Maloney  marks 
a  return  to  the 
fold,  for  the  star 
has        previously 


Leo  Maloney. 


made  some   of  his  best  pictures  for  the 
house  of  Pathe. 

Maloney  is  working  on  his  last  picture 
under  his  present  contract  and  will  start 
his  first  Pathe  Western  feature  immedi- 
ately upon  its  completion.  The  star- 
producer  makes  his  pictures  at  his  own 
studios  located  at  Skyland  in  the  heart 
of  the  San  Bernardino  mountains  in 
California. 


Rockett    Selects    Next    Two 
for  First  National 

Al  Rockett  has  decided  upon  his  next  two 
pictures  for  First  National  following 
"Puppets,"  which  has  just  gone  into  pro- 
duction in  New  York.  The  stories  are 
"Sadie,"  adapted  from  "Sadie  of  the  Des- 
ert," by  Mildred  Cram,  and  "The  Sheik  of 
Florida,"  by  George  F.  Worts. 
Rockett  has  announced  that  Alfred  San- 
tell  will  direct  both  pictures.  Dorothy  Mac- 
kaill  and  Jack  Mulhall  will  be  featured  in 
"Sadie,"  and  Ben  Lvon  will  be  "The  Sheik 
of  Florida." 


"Roxy"    Bids    Farewell    to 
Radio  Audience 

S.  L.  Rothafel  (Roxy)  bid  a  temporary 
farewell  to  his  radio  audience  when  he  and 
his  "gang"  broadcast  their  last  program 
from  station  WEAF,  New  York  on  Febru- 
ary 24th.  Roxy  will  not  broadcast  again 
until  the  opening  of  his  new  Roxy  Theatre 
in  New  York  next  autumn.  He  finds  it  a 
physical  impossibility  to  combine  any  longer 
both  his  radio  activities  and  the  details  in- 
volved in  the  building  of  the  new  theatre. 


Hudson       Exhibitor       Sells 
Theatre   Holdings 

A.  A.  Elliott,  who  has  been  running  the 
Rialto  and  Playhouse  in  Hudson  for  m\ 
era!  years,  has  disposed  of  his  holdings  to 
parties  in  New  York  city,  who  took  over 
the  two  theatres  on  Monday  of  this  week. 
Both  houses  are  first  run  theatres.  Elliott 
plans  to  devote  his  entire  time  from  now  on 
to  a  large  bill  posting  business  which  he  has 
been  running  for  some  time  past. 


Loews     Declares     Quarterly 
Dividend 

The  Board  of  Directors  of  Lowe's,  In- 
corporated, has  declared  a  quarterly  divi- 
dend of  fifty  cents  per  share  on  the  capita! 
stock  of  the  company,  payable  March  31st, 
1  !>'_'().  to  stockholders  of  record  at  the  close 
of  business  March  13th,  19'Jii. 


Newspaper     Women's     Ball 
Attracts    Stars 

The  fourth  annual  ball  of  the  New  York 
Newspaper  Women's  Club  will  lie  held  at 
the  Ritz  Carlton,  Friday  evening,  March 
12th.  Many  of  the  most  famous  people 
of  the  theatrical  and  motion  picture  profes- 
sion and  the  arts,  as  well  as  prominent 
political  and  business  leaders  of  the  city 
will  attend. 

Practically  all  of  the  motion  picture  com- 
panies will  be  represented,  some  of  those 
who  have  already  taken  boxes  being  Jules 
Brulatour  and  Hope  Hampton,  Richard 
Rowland  of  First  National  and  Jesse  Lasky 
of  Famous  Players.  Inspiration  Pictures, 
United  Artists  Corporation  and  Joseph  M. 
Schenck  Productions  have  all  taken  blocks 
of  seats.  Others  who  have  already  pur- 
chased their  tickets  are  Milton  Sills,  George 
Archanbaud,  Madge  Kennedy,  Dorothy  Gish 
and  Norma  Talmadge.  The  two  latter  will 
arrive  from  the  coast  in  time  to  make  merry 
at  the  newspaper  function. 


Maine  Exhibitor  Passes  Away 
in  New  York 

Wilbur  Shea,  who  died  suddenly  while  in 
New  York  on  a  business  trip  February  24, 
was  the  owner  of  motion  picture  theatres  in 
Eastport,  Calais  and  Lubec,  Maine,  and  was 
one  of  the  best  known  exhibitors  in  the 
Pine  Tree  State.  He  had  been  in  Florida 
and  stopped  over  in  New  York  to  attend 
some  business,  en  route  to  his  home  in  East- 
port. 


Ohio  Board  of  Trade  Holds 
Zoning  Meeting 

William  James,  president  of  the  M.  P.  T. 
0.  of  Ohio,  has  appointed  a  committee  of 
three,  consisting  of  J.  J.  Harwood  of  Cleve- 
land, M.  B.  Horwitz  of  Cleveland  and  Allen 
Simmons  of  Akron,  to  meet  with  a  commit- 
tee of  the  Film  Board  of  Trade  to  discuss 
changes  in  the  rules  of  the  present  zoning 
plan.  The  first  meeting  was  held  last  Tues- 
dav.    Another  is  schedided  for  next  Tuesdav. 


Pauline  Neff  Signs  for  "Ran- 
son's  Folly" 

Inspiration  Pictures  has  assigned  Pauline 
Neff  to  a  prominent  role  in  "Ranson's 
Folly,"  which  is  now  being  filmed  on  the 
coast  with  Richard  Barthelmess  as  the  star. 
Miss  Neff  recently  appeared  with  Ramon 
Novarro  in  "The  Midshipman"  and  with 
Mac  Murray  in   'The  Masked  Bride." 


"O 


Younger's  Fine  Script  on 
'Brown  of  Harvard" 

NE  of  the  best  •  scripts  I  have 
ever  seen!"  This  was  Jack 
Conway's  statement  after  read- 
ing A.  P.  Younger's  adaptation  of 
"Brown  of  Harvard,"  which  Conway  is 
directing  for  Metro-Goldwyn-Mayer. 

According  to  report,  Younger  has 
written  a  very  unusual  treatment  of  the 
college  story.  It  eradicates  much  of  the 
usual  college  "Rah  Rah,"  as  Conway 
expresses  it,  without  detracting  in  the 
least  from  the  enthusiasm  of  the  story, 
and  makes  it  much  more  human. 


1200 


M  o  t  i  o  n     P  i  c  t  it  r  c     Sews 


:  "THE  CHECK-UP"  : 


"  The  Check-Up  "  is  a  presentation  in  the  briefest  and  most  convenient  form  of  reports  received  from 
exhibitors  in  every  part  of  the  country  on  current  features,  which  makes  it  possible  for  the  exhibitor  to  see 
what  the  picture  has  done  for  other  theatre  managers. 

The  first  column  following  the  name  of  the  feature  represents  the  number  of  managers  that  have  reported 
the  picture  as  "  Poor."  The  second  column  gives  the  number  who  considered  it  "  Fair  " ;  the  third,  the 
number  who  considered  it  "  Good  " ;  and  the  fourth  column,  those  who  considered  it  "  Big." 

The  fifth  column  is  a  percentage  figure  giving  the  average  rating  on  that  feature,  obtained  by  the  fol- 
lowing method :  A  report  of  "  Poor  "  is  rated  at  20% ;  one  of  "  Fair,"  40%  ;  "  Good,"  yojo  ;  and  "  Big,"  100%. 
The  percentage  ratings  of  all  of  these  reports  on  one  picture  are  then  added  together,  and  divided  by  the 
number  of  reports,  giving  the  average  percentage  —  a  figure  which  represents  the  consensus  of  opinion  on 
that  picture.  In  this  way  exceptional  cases,  reports  which  might  be  misleading  taken  alone,  and  such  in- 
dividual differences  of  opinion  are  averaged  up  and  eliminated. 

No  picture  is  included  in  the  list  which  has  not  received  at  least  ten  reports. 


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ASSOCIATED  EXHIB. 

Introduce  Me 

CHADWICK 

Wizard  of  Oz 


FAMOUS  PLAYERS 

Adventure 1 

Air  Mail,  The 2 

Ancient  Highway,  The - 

Any  Woman 3 

Are  Parents  People 1 

Beggar  on  Horseback 11 

Best  People — 

Charmer,  The 2 

Coast  of  Folly,  The 3 

Cobra 9 

Code  of  the  West,  The - 

Contraband 2 

Crowded  Hour,  The 1 

Devil's  Cargo,  The 4 

Dressmaker  from  Paris,  The 2 

Eve's  Secret 2 

Flower  of  Night 1 

Forty  Winks — 

Golden  Princess,  The - 

Goose  Hangs  High,  The - 

Grounds  for  Divorce 6 

Hands  Up  

In  the  Name  of  Love 2 

Irish  Luck — 

King  on  Main  Street,  The 1 

Kiss  for  Cinderella,  A 1 

Kiss  in  the  Dark,  A 2 

Light  of  the  Western  Stars. 

Little  French  Girl,  The 1 

Lord  Jim .  2 

Lost  -A  Wife 1 

Lovers  in  Quarantine 

Lucky  Devil,  The 

Madame  Sans  Gene    ...  .8 

Manicure  Girl,  The 5 

Mannequin                                            .  — 

Man  Who  Found  Himself  3 

Marry  Me 2 

Men  and  Women 2 

New  Brooms 2 

New  Lives  for  Old. 

Nightclub,  The.    .  1 

Night  Life  of  New  York 

Not  So  Long  Ago  6 

Old  Home  Week 

Paths  to  Paradise. . 

Pony  Express,  The 

Regular  Fellow,  A  3 

Rugged  Waters 4 

Sackcloth  and  Scarlet  3 

Salome  of  the  Tenements 10 

Seven  Keys  to  Baldpate  1 

Shock  Punch — 

Son  of  His  Father,  A 

Spaniard,  The. . 

Stage  Struck 2 


9 
5 
6 

7 

2 

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3 

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6 

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9 
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10 
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15 

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5  77 
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4 
2 
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12 


4 
10 

4 

1 
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2 

3 
8 

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28 

4 


5,9o8ft. 

6.300  ft. 

6,602  ft. 
6,976  ft. 
6,034  ft. 
5.963  ft. 
6.586  ft. 
7.168  ft. 
5,700  ft. 
6,076  ft. 
6,840  ft. 
6,895  ft. 
6,777  ft- 
6.773  ft. 
6,558  ft. 

7.980  ft. 
6, 186  ft. 
6.338  ft. 
6,374  ft. 
6,293  ft- 
6,395  ft. 
6,186  ft. 
6.420  ft. 
5.883  ft. 
5904  ft. 
7 ,  008  ft. 

6  229  ft. 
7.816  ft. 
5.767  ft. 
6,859  ft. 
5.628  ft. 
6,702  ft. 
6,420  ft. 
6,570  ft. 
5935  ft. 
9994  ft. 
5959  ft. 

6.981  ft. 
7,168  ft. 
5.529  ft. 
6,223  ft. 
6,570  ft. 
6,796  ft. 
5  732  ft. 
6.998  ft. 
6.943  ft. 

,888  ft. 
.741  ft. 
929  ft. 
.027  ft. 
.015  ft. 
.732ft. 
7.017  ft. 

7  reels 
6. 151  ft. 
7  .009  ft. 
6.676  ft. 
7  reels 


Street  of  Forgotten  Men,  The 1 

Swan,  The 5 

That  Royle  Girl - 

Thundering  Herd,  The , .  .  .      2 

Top  of  the  World,  The 

Trouble  with  Wives. .  .  . 1 

Welcome  Home 3 

Wild  Horse  Mesa 3 

Wild,  Wild  Susan 2 

Womanhandled — 

FILM  BOOKING  OFFICES 

All  Around  Frying  Pan 

Bandit's  Baby,  The 

Blood  Hound 

Cloud  Rider 

Druscilla  with  a  Million 

Fighting  Demon,  The 

Forbidden  Cargo 

Galloping  Vengeance 

If  Marriage  Fails 

Jimmie's  Millions - 

Keeper  of  the  Bees — 

Last  Edition,  The - 

Lilies  of  the  Street — 

Midnight  Flyer,  The 

0  U  West    

Parisian  Nights 3 

Ridin'  Comet,  The 

Riding  the  Wind - 

Scar  Hanan - 

Smooth  as  Satin 1 

Speed  Wild 

Tearing  Through    1 

Texas  Bearcat 1 

That  Devil  Quemado 1 

That  Man  Jack 1 

White  Fang 2 

White  Thunder  .1 

Wild  Bull's  Lair,  The  .1 

FIRST  NATIONAL 
Beautiful  City,  The 

Chickie 1 

Classified  1 

Clothes  Make  the  Pirate 

Dark  Angel,  The 

Declasse      .  1 

Desert  Flower,  The    1 

Enticement  1 

Fine  Clothes  1 

Graustark  .   — 

Half  Way  Girl,  The 1 

Heart  of  a  Siren,  The    2 

Her  Husband's  Secret 4 

Her  Sister  from  Paris 

His  Supreme  Moment. ...  .  .      1 

If  I  Marry  Again  1 

1  Want  My  Man 1 

Just  a  Woman  1 

Knockout,  The        1 

Lady,  The - 

Lady  Who  Lied,  The - 


4 
10 

7 

8 

12 

7 

8 

11 

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5 
4 
6 
8 
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26 
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6.366  ft. 
5.889  ft. 
10.253  ft. 
7,187  ft. 
7.167  ft. 
6.489  ft. 
5,909  ft. 
7  .221  ft. 
5.774  ft. 
6.765  ft. 

55i9ft. 
5.291  ft. 
4.789  ft. 
5,070  ft. 
7  39i  ft- 
5.470  ft. 
4.850  ft. 

5  095  ft- 
6.006  ft. 
5  167  ft. 
6.712  ft. 
6.400  ft. 
7, 160  ft. 
6 .  200  ft. 
5.000  ft. 
6.278  ft. 
4.354  ft. 
5.014  ft. 
4,684  ft. 
6 ,  003  ft. 
4  .700  ft. 
4.714  ft. 
4,770  ft. 
5.641  ft- 
5032  ft. 
5,800  ft. 
4.55oft. 
5.280  ft. 

6,460  ft. 


767  ft- 
927  ft- 
000  ft. 
311  ft. 
869  ft- 

6  reel  • 
6.407  ft. 
6.971  ft. 
5.90c  ft. 
7.57<'ft- 
6.780  ft. 
6/300  ft. 

7  255  ft. 

6  600  ft. 

7  400  ft. 
6.173  ft- 
6.652  ft. 
7  450  ft. 
7  reel  s 

7  . 1 1 1  ft. 


March     13,     1926 


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Live  Wire,  The — 

Lost  World,  The - 

Making  of  O'Malley,  The - 

Marriage  Whirl,  The — 

My  Son — 

Necessary  Evil,  The — 

New  Commandment,  The — 

New  Toys 7 

One  Way  Street — 

One  Year  to  Live 2 

Pace  That  Thrills,  The i 

Playing  with  Souls i 

Quo  Vadis i 

Sally — 

Scarlet  West 2 

Shore  Leave — 

Soul  Fire • 3 

Talker,  The — 

Unguarded  Hour,  The — 

We  Moderns 

What  Fools  Men i 

White  Monkey,  The ....  ?, 

Why  Women  Love i 

Winds  of  Chance 2 

FOX 

Ancient  Mariner,  The 2 

As  No  Man  Has  Loved 

Best  Bad  Man,  The - 

Dick  Turpin 1 

Everlasting  Whisper,  The 1 

Everyman's  Wife 

Fool,  The - 

Gold  and  the  Girl 

Havoc — 

Hearts  and  Spurs 

Hunted  Woman,  The 1 

Iron  Horse,  The — 

Kentucky  Pride 1 

Lazybones — 

Lightnin' — 

Lucky  Horseshoe,  The 3 

Rainbow  Trail,  The 

Riders  of  the  Purple  Sage - 

She  Wolves - 

Trail  Rider,  The 

When  the  Door  Opened 2 

Winding  Stair,  The 2 

METRO-GOLDWYN-MAYER 

Cheaper  to  Marry 1 

Confessions  of  a  Queen 4 

Daddy's  Gone  a  Hunting 2 

Denial,  The 2 

Exchange  of  Wives - 

Go  West - 

Great  Divide,  The 

His  Secretary 

Lady  of  the  Night. ...  1 

Lights  of  Old  Broadway 

Man  and  Maid 6 

Masked  Bride,  The   .  . 
Merry  Widow,  The 

Midshipman,  The 

Monster,  The - 

Mystic,  The .  .      2 

Never  the  Twain  Shall  Meet 

Old  Clothes - 

Only  Thing,  The 1 

Prairie  Wife,  The 4 

Pretty  Ladies 3 

Proud  Flesh 1 

Rag  Man,  The 

Romola 2 

Sally,  Irene  and  Mary. 

Seven  Chances 1 

Slave  of  Fashion,  A  2 

Sporting  Venus 

Sun  Up 2 

Tower  of  Lies,  The  3 

Unholy  Three,  The 

Way  of  a  Girl,  The 4 

White  Desert,  The 

Zander  the  Great  1 

PATHE 

Black  Cyclone — 

Freshman,  The . . .  3 


4 
6 

4 
6 
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7 
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,850  ft. 

,  700  ft. 

,571  ft. 

,672  ft. 

,500  ft. 

,307  ft. 

reels 

,  250  ft. 

,596  ft. 

,064  ft. 

,911  ft. 

,831ft. 

,945  ft. 

reels 

.391  ft. 

,856  ft. 

,262  ft. 

,861  ft. 

,613  ft. 

,  609  ft. 

.  264  ft. 

,121  ft. 

,  750  ft. 

,554  ft. 

,548  ft. 

,929  ft. 

,983  ft. 

,716  ft. 

,611  ft. 

,365  ft. 

,488  ft. 

,521  ft. 

,200  ft. 

,600  ft. 

,954  ft 

,335  ft. 

,597  ft. 

,236  ft. 

,979  ft. 

,004  ft. 

,251  ft. 

.  534  ft. 

,723  ft. 

,752  ft. 

.5i5ft. 

.107  ft. 

,coo  ft. 

,851ft. 

,851ft. 

,79ift. 

.300  ft. 

,256  ft. 

,811  ft. 

.433  ft. 

,419  ft- 

,437  ft. 

,  307  ft. 

.699  ft. 

,027  ft. 

.498  ft. 

435  ft. 

,  147  ft. 

,  143  ft. 

,015  ft. 

,824  ft. 

.487  ft. 

,828  ft. 

,77oft. 

,068  ft. 

,875  ft. 

,564  ft. 

,113  ft. 

,906  ft. 

,938  ft. 

,819  ft. 

.849  ft. 

,848  ft. 

,025ft. 

,345  ft. 

,851  ft. 

,508  ft. 
reels 

PROD.  DIST.  CORP. 

Bad  Lands 

Beyond  the  Border 

Charley's  Aunt 

Coming  of  Amos,  The .  .  . 

Friendly  Enemies 

Hell's  Highroad 

Road  to  Yesterday,  The 

Seven  Days 

Silent  Sanderson 

Stop  Flirting 

Texas  Trail,  The 

Wedding  Song,  The 


STATE  RIGHTS 

Crackerjack,  The 

Recreation  of  Brian  Kent, 

Silent  Pal,  The 

Souls  for  Sables 


The. 


UNITED  ARTISTS 

Don  Q,  Son  of  Zorro 

Eagle,  The 

Gold  Rush,  The 

Little  Annie  Rooney 

Sally  of  the  Sawdust 

Waking  Up  the  Town 

UNIVERSAL 

Calgary  Stampede,  The 

California  Straight  Ahead . . 

Dangerous  Innocence 

Don  Daredevil 

Fifth  Avenue  Models 

Flying  Hoofs 

Goose  Woman,  The 

Head  Winds 

I'll  Show  You  the  Town 

Last  Laugh,  The 

Let  'Er  Buck 

Lorraine  of  the  Lions 

Mad  Whirl,  The 

Man  in  Blue 

Oh  Doctor 

Peacock  Feathers 

Phantom  of  the  Opera. . . 
Price  of  Pleasure,  The 

Raffles 

Ridin'  Pretty 

Riding  Thunder 

Roaring  Adventure 

Saddle  Hawk,  The. . . 
Secrets  of  the  Night 

Siege 

Sign  of  the  Cactus 
Spook  Ranch,  The 
Storm  Breaker,  The 
Taming  the  West. 

Teaser,  The 

Up  the  Ladder.  .  . 
Where  Was  I? 
White  Outlaw,  The 
Woman's  Faith,  A 

VITAGRAPH 
Baree,  Son  of  Kazan 

Empty  Saddle 

Happy  Warrior,  The 

Pampered  Youth 

Ranger  of  the  Big  Pines 

School  for  Wives 

Steele  of  the  Royal  Mounted 

Wildfire 


WARNER  BROS. 

Below  the  Line 

Bobbed  Hair 

Bridge  of  Sighs 

Broadway  Butterfly,  The 

Eve's  Lover 

How  Baxter  Butted  In 

Kiss  Me  Again 

Limited  Mail,  The 

Man  on  the  Box,  The 

My  Wife  and  I 

Recompense 

Red  Hot  Tires 

Tracked  in  the  Snow  Country 


—  3 
3    8 

3 

1  3 

1 

—  2 

—  6 

2  1 
7 


2 

4 
6 

5 
1 
2 
4 
4 
4 
1 

3 
6 

3 
4 
6 

3 
2 
10 
6 
6 
1 
3 
5 
2 
1 
2 
6 


—    4 

1    2 

1 

3 

4    5 


7 
23 
21 

15 

12 

11 

7 

9 

11 

6 

6 

4 

15 
8 
6 


15 

6 

20 

15 

9 

2 


10 

15 

14 

8 

9 

11 

11 

11 

21 

4 

23 

7 

6 

8 

26 

3 

17 
9 
9 
5 
4 
8 
18 


11 

4 
20 
21 

13 
16 


32 
10 
10 

11 

7 
12 

14 
21 


7 

5 

10 


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7 


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1 

4 
2 

1 
2 

3 
1 
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18 
5 


3 
14 

3 
1 

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6 

3 
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2 

7 
1 
1 


1 

24 

4 

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73 
65 
90 
60 
72 
63 
61 

73 
57 
54 
65 
48 


85 
77 
80 
74 
64 
42 

77 
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61 
62 
54 
70 
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56 
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55 
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58 
68 
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73 
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65 
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67 
58 

75 
62 


66 
61 

67 
61 
61 
60 
63 
74 
80 

49 
55 
62 
70 


.833  ft. 
.469  ft. 
reels 
,677  ft. 
,288  ft. 
,084  ft 
,980  ft" 
,974  ft; 
,851ft. 
,161  ft. 
.720  ft' 
,373  ft". 


70  6,500  ft. 

58  6,878  ft. 

67  5,452  ft. 

58  7,000  ft. 


10,264  ft. 
6 ,  756  ft. 

8 ,  500  ft. 
8,850  ft. 

9 .  500  ft. 
4,802  ft. 


68   6 


,924  ft. 
,238  ft 
,759  ft' 
,810  ff 
.581  ff 

•  274ft' 
.  500  ft' 

•  309  ft' 
,396ff 

•  5i9ff 
,547  ff 
,753  ff 
,  184  ff 
,7o6ff 
.587ff 

,802ff 

,464  ft' 
,618 ff 

•  557  ft' 
,812  ff 
,354 ff 
,657ff 
,468  ft- 
.700  ff 

424ff 
,938 ff 
.247  ft- 
.093  ft" 
.427ff 
,967  ff 
,023  ft' 
.630  if 
.830  ft- 

557  ff 


6,800  ft. 

5  reels 
7550  ft. 
6 ,  640  ft. 
6,800  ft. 
6.750  ft. 
4850  ft. 

6  reels 


,001  ft. 
.781ft. 
.850  ft. 
75oft. 

•  540  ft. 
,650  ft. 
,  200  ft. 
.250  ft. 
,282ft. 
.  700  ft. 
.480  ft. 

•  447  ft. 
.  900  ft. 


1202 


Motion    Picture     X  c  w  s 


xhibitors  Service  B 


An    illuminated    oval   frame    enhanced   the    pictorial    value    of   the    cutout    featured   in    the  front-al   display   for    "The    Merry    Widow,"    (M.    G.   M.) 
at    the   Circle   Theatre   in    Portland.   Ore.,   as    shown    in   the   above    photo.      Small   spots,   concealed    behind   the    foliage    in    the    box   at   the    bottom 

of    the    stand,   flooded   the    cutout    with    vari    colored    lights. 

Advisory  Board  and  Contributing  Editors,  Exhibitors'  Service  Bureau 


George  ,J.  Schade,  Scliade  theatre, 
Sandusky. 

Edward  L.  Ilymun,  Murk  Strand 
theatre,    Brooklyn. 

Lee  A.  Landau,  Lyceum  theatre, 
Minneapolis, 

C.  C.  Perry,  Managing  Director, 
Garrlch    theatre,    Minneapolis. 

E.  K.  KoRers,  Managing  Director, 
Tivoli       theatre,       Chattanooga, 

Ti-nn. 

Stanley  chambers,  Palace  theatre, 
u  Ichlta,   Kan. 

(Villard  C.  Patterson,  Metropolitan 
theatre,    Atlanta, 

l  \.  Richards,  Jr.,  (.en.  Mgr., 
Saenger  Amusement  Co.,  New 
Orleans. 

I  i  Newman,  Managing  Director, 
Famous  Players-Lasky  theatres, 
l. os    Angeles, 

Arthur       (.         Stolte,       l>es        Moines 

theatre,     Des     Moines,    Iowa, 

W.  C,  Qulmby,  Managing  Direc- 
tor, Strand  Palace  and  Jefferson 
i  heatres,     Fort     va  n\  ne,     I  ml. 

j.  \  Partington,  Imperial  theu- 
i,,      mii    Francisco, 

George  B.  Carpenter,  Paramount- 
Empress    I  lout  re.     -suit     Lake. 

Sldnej  Grauman,  Grauman's  thea- 
tres,   l. os    Angeles. 


:       :      THE    CHECK-UP      :       : 
Weekly   Edition   of    Exhibitors'    Box   Office    Reports 

Productions  listed  are  new  pictures  on  which  reports  were  not 
available  previously. 

For  ratings  on  current  and  older  releases  see  MOTION 
PICTURE  NEWS— first  issue  of  each  month. 

KEY — The  first  column  following  the  name  of  the  feature  represents  the  num- 
ber of  managers  that  have  reported  the  picture  as  "Poor."  The  second  column 
gives  the  number  who  considered  it  "Fair":  the  third  the  number  who  considered 
it   "Good":   and  the  fourth  column,  those   who  considered  it  "Big." 

The  fifth  column  is  a  percentage  giving  the  average  rating  on  that  feature, 
obtained  by  the  following  method:  A  report  of  "Poor"  is  rated  at  20 % ;  one  of 
"Fair."  40%:  "Good,"  70r;  ;  and  "Big."  100%.  The  percentage  rating  of  all  of 
these  reports  on  one  picture  are  then  added  together,  and  divided  by  the  number 
of  reports,  giving  the  average  percentage — a  figure  which  represents  the  consensus 
of  opinion  on  that  picture.  In  this  way  exceptional  cases,  reports  which  might  be 
misleading  taken  alone,  and  such  individual  differences  of  opinion  are  averaged  up 
and1  eliminated. 

TITLE  Poor     Fair     Good     Big     Value         Length 

FAMOUS  PLAYERS. 

Mannequin      —       4         8         1       63         6,981  ft. 

FILM  BOOKING  OFFICES. 

All   Around  Frying  Pan 11         6         2       68         5,519  ft. 

Midnight   Flyer,   The —      4         4         2       64         6,200  ft. 

FOX. 

When  the  Door  Opened 2       4         4       —         48         6,515  ft. 

METRO-GOLDWYN  MAYER. 

His  Secretary   —       3         2         5       75         6.433  ft. 

Masked  Bride,  The —      2        7         1       67         5,699  ft. 

Sally,  Irene  and  Mary —       5         4         3       65         5,564  ft. 


tieorire  B.  Brown.  Managing  Di- 
rector. Loew's  Palace  theatre. 
Memphis,    Tenn. 

Loulg  K.  Sidney.  Division  Man- 
ager. Lowe's  theatres,  Pitts- 
burgh,   1'a. 

Geo.  Rotsky,  Managing  Director. 
Palace     theatre,     .Montreal.      ( 'an, 

Jimmie  Carrier,  Managing  Direc- 
tor, Broadway-Strand  theatre, 
Detroit. 

Fred  S,  Myer,  Managing  Direc- 
tor.    Palace     theatre.     Hamilton, 

Ohio 

Joseph    riunkett.    Managing    Direc- 
tor.      Mark-Strand      theatre.      New 

Raj  Grombacher,  Managing  Di- 
rector. Liberty  theatre.  Spok- 
ane.    Wash. 

Koss  \.  McVoj  .  Manager,  Temple 
theatre,    Geneva,    >.    Y. 

W.  s.  McLaren,  Managing  Direc- 
tor.    Capitol     theatre,     Jackson, 

Mich. 

Harold  B.  Franklin.  Director  of 
Theatres,  Famous  Players-Lasky. 

M  illium  .1.  Sullivan.  Manager, 
Rlalto    theatre,    Butte.    Mont. 

\ce  Bcrr>  .  Managing  Dire,  tor. 
I  Ircle     theatre,     Indianapolis. 


March     13,     1926 


1203 


A  "Phantom"  in  Person  is 
Announcer  of  Picture 

At  the  three  evening  performances  preced- 
ing the  showing  of  "The  Phantom  of  the 
Opera"  at  the  Majestic,  Austin,  an  elusive 
'Phantom'  made  his  appearance,  first  on  the 
balcony  of  the  theatre,  where  a  spot  caught 
him  just  as  he  was  about  to  jump  over  the 
rail,  then  lost  him,  only  to  find  him  again  in 
a  front  upper  box.  The  third  spot  picked  him 
up  on  the  stage,  after  swinging  from  a  rope 
in  the  box  under  cover  of  the  darkness.  Im- 
mediately following  his  mysterious  disap- 
pearance, slide  was  flashed  on  screen  offer- 
ing a  reward  of  $5.00  to  the  person  guessing 
his  identity. 

Manager  Wilson  Erwin,  who  conceived  the 
house  stunt,  also  had  the  "Phantom"  drive 
about  town  in  a  Chrysler  roadster  car  bear- 
ing sign  announcing  reward. 

An  important  unit  of  the  campaign  was 
the  midnight  matinee,  at  which  patrons 
were  served  with  coffee  and  cake.  Through 
cooperative  tie-ups,  the  Austin  Coffee  Shop 
supplied  the  beverage,  and  the  Federal 
Bakery,  the  cake. 


Show  for  Clergy  Launches 
"Quo  Vadis"  in  Reading 

The  Capitol  Theatre  in  Heading,  Pa.,  un- 
der the  local  management  of  Joel  Levy, 
augmented  its  Orchestra  to  twenty-five  men 
for  the  showing  of  "Quo  Vadis"  the  largest 
aggregation  of  musicians  in  a  motion  pic- 
ture theatre  in  local  history. 

By  arrangement  with  the  Reading  Tribune, 
leading  paper  of  the  city,  the  rotogravure 
supplement  of  "Quo  Vadis"  was  issued  with 
the  Sunday  edition  as  a  special  art  treat  for 
its  readers. 

This  newspaper  also  co-operated  with  the 
Capitol  Theatre  in  sponsoring  a  special  show 
for  the  ministry  of  all  denominations  in  ad- 
vance of  its  opening  date.  It  invited  as  its 
guests  several  hundred  ministers  of  Reading 
and  vicinity7,  who  enthusiastically  acclaimed 
"Quo  Vadis"  as  a  picture  they  could  and 
would  heartily  endorse  to  their  congrega- 
tions. In  addition  the  assembled  clergy 
passed  a  resolution  thanking  the  Reading 
Tribune,  Wilmer  and  Vincent  and  First  Na- 
tional for  their  public  spirit  in  preparing 
this  special  showing  for  them. 


Illuminated    displays    for    "The    Beautiful    City"    (First    \ational)   at  the  Liberty,  Seattle.     Note 
attractive     effect     of     shadow-box    displays     in     center.      U  indows,    in    upper    cut-out    were    COV' 
ered   with   parchment  and   lighted  from   behind. 

Hero  Crew  at  'Sea  Beast'  Show 

Captain   Fried   and   Roosevelt   Sailors 
Attend  Benefit  Performance  at  Warners 


CAPTAIN  GEORGE  FRIED  and  his 
crew  of  the  U.  S.  Line  Steamship 
President  Roosevelt,  heroes  of  the 
mid-ocean  rescue  of  the  crew  of  the  An- 
tinoe,  were  guests  February  18th  at  a  gala 
performance  of  "The  Sea  Beast"  at  War- 
ners Theatre,  New  York. 

This  was  the  only  appearance  made  by 
Capt.  Fried  and  his  men  in  a  New  York 
picture  house.  The  occasion  was  a  Benefit 
Night  at  which  half  of  the  receipts,  or  a 
guarantee  of  $1,000,  was  turned  over  to  a 
fund  being  collected  for  distribution  among 
Capt.  Fried  and  his  men.  A  large  share 
of  the  proceeds  will  go  to  the  widows  of 
the  two  men  of  the  Roosevelt  who  perished 
in  the  rescues.  The  fund  was  conducted 
by  the  New  York  Evening  Sun. 


The  heroes  were  roundly  applauded  as 
they  were  escorted  to  the  stage  to  acknowl- 
edge the  plaudits  of  a  packed  house,  and 
they  later  adjourned  to  the  basement  of  the 
'theatre,  where  they  broadcasted  over  Sta- 
tion   WBPI.    Warner    Bros.'    radio    station. 


National  Tie  Ups  for  "The 
Volga  Boatman" 

Two  important  exploitation  tie  ups  for 
"The  Volga  Boatman"  have  been  concluded 
by  Producers  Distributing  Corporation,  dis- 
tributors of  the  Cecil  De  Mille  production, 
G.  Shirmer  Inc.,  music  publisher,  will  pub- 
lish a  new  edition  of  the  famous  song  "The 
Song  of  the  Volga  Boatmen"  with  a  special 
cover  design  featuring  stills  from  the  photo- 
play. Arrangements  have  been  made  for 
cooperative  exploitation  between  the  Victor 
Talking  Machine  Company  and  P.  D.  C.  in 
which  phonograph  records,  one  a  violin  solo 
of  the  song  by  Fritz  Dreisler  and  the  other 
a  vocal  rendition  by  Fedor  Chaliapin,  are 
to  be  featured  by  music  dealers  in  conjunc- 
tion with  exploitation  for  the  picture. 


Ed.    M.    Hart's    display    for    "Made    for    Love"     (Producers    Distributing    Corp.)    at    Proctor's 
Theatre,  Mount   Vernon,  featured  a  shiek  and   his    camel   posed    under   a   colorful   canopy.     A 

live  camel  was  used  as  a  street  ballyhoo. 


De  Luxe  Exchange  Installs 
New  Exhibitor  Service 

A  new  service  feature  for  exhibitors  has 
been  instituted  by  the  De  Luxe  Film  Co.,  of 
Philadelphia  for  the  benefit  of  theatre  men 
in  that  territory.  Exhibitors,  whether  they 
play  De  Luxe  or  not,  have  been  invited  to 
call  upon  the  exchange  to  perform  any  ser- 
vice requiring  immediate  attention  in  Phila- 
delphia. The  letter  acquainting  the  exhib- 
itors  with  this  new  feature  of  De  Luxe  ser- 
vice is  signed'  by  Oscar  Neufeld,  head  of  the 
company. 

"If  there  is  anything  we  can  do  for  you  in 
Philadelphia,  something  that  demands  im- 
mediate attention  here,  phone  either  of  the 
two  numbers  on  the  attached  card.  There 
is  no  charge  and  you  may  depend  on  our 
service,"  Mr.  Neufeld  says  in  his  letter. 


1204 


Motion     Picture     News 


Manager  Rodney  Bush's  lobby  display  for  "The  Keeper  of  the  Bees"  (F.  B.  O.)  at  the  Galax, 
Birmingham,  is  shown  above.  The  beehive,  done  in  brown,  yellow  und  green  with  a  high- 
light  of  white,  had  audible  as  well  as  visual  attractions — due  to  a  "buzzing"  device  pro- 
duced     b\     leather     strips    alternately     hitting     blades     of    an    electric    fan    concealed    behind 

the   cut-out. 

Blanket  L.  A.  for  " Classified ' ' 

Loews  State-Examiner  Campaign  Used  All 
Angles  in  Reaching  Public  With  Advertising 


THE  cooperative  campaign  for  "Clas- 
sified" staged  in  Los  Angeles 
through  the  combined  forces  of 
Loew's  State  Theatre  and  the  Los  Angeles 
J-.  in  miner's  promotion  department,  stands 
;i-  probably  the  most  comprehensive  ex-_ 
ploitation  drive  accorded  the  Corinne  Grif-* 
fith  starring  vehicle. 

The  tie  up  with  the  classified  department 
nl  the  newspaper  was  carried  out  in  a  com- 
plete manner — even  the  ending  of  the  film 
being  changed  to  show  the  hero  and  heroine 
:  tarting  for  California  as  a  result  of  an  ad 
in  I  lie  Examiner.  The  drive  was  executed 
li\  II.  B.  Wright,  manager  of  Loew's  State, 
Bob  Human,  duvet,,)-  of  publicity,  and  W. 
}'.  Downey,  classified  promotion  manager  of 
the  Examiner. 

A  complete  resume  of  the  campaign  would 
seem  necessary  to  indicate  the  comprehen- 
sive manner  of  the  drive  and  as  well  to  give 
an  appreciation  of  the  details  which  go  into 
the  general  Resign  of  a  "high  powered 
The  billing  was  mosl  extensive. 
Pictorial  boards,  advance  slides  ami  trailers, 
lar     newspaper     ads,     window     cards, 

double    full    si t    cards    on    motor    trucks, 

special    window    dis  pla        to    I  he    /•  caminer 
offices,    special    inserts    distributed    thr< 
newsdealers  and   to   people   on    streets,   and 
advance  posters  and  banners  a1  the  theatre, 
being   im-luded    in    the   billing  effoi 

The  u  sherettes  in  the  theal  re  wore  ribbon 
sash         ■     ertising    "( 'lassilied    Ad     W ,  ■ 
and   the   /-  camim  i    disti  ibuted    blol  ■  • 
envelope  enclosures  through   the  mails,    riii 
ihone    promotion    division    of    the    / 
mentioned      i  Bed"   in   over  five 

thousand   telephone  conversations,  and   car 
ried  new         nil     ever}   daj    for  two 

The  newspaper  also  conducted  a  "besl 
lett,  t"    and    printed    name-    of    in 

dividals    in     dummy    classified     ads. 
publicity    stunl    Charles    Murray,    comedian 
in    the   picture,   acted   as   boss  of   the 
lassified  dep  al  for  a  daj , 


A  special  midnight  performance  was 
given  Tuesday  night  Dec.  25th  for  all  em- 
ployees of  the  Classified  Ad  Department 
of  the  Los  Angeles  Examiner.  Special 
"Classified  Night"  was  held  at  the  Cinder- 
ella Roof,  a  popular  dance  hall,  where 
Charlie  Murray  presented  a  cup  to  the 
most  popular  Classified  Ad  girl.  Thurs- 
day was  "Los  Angeles  Record  Classified 
Night",  employees  of  the  Classified  Al 
Department  attending  the  show.  A  girl 
from  the  Examiner  Classified  Ad  Depart 
ment  presided  at  a  desk  in  the  Broadway 
lobby  of  Loew's  State  Theatre  during  show- 
ing of  pictures.  Los  Angeles  Examint  r 
placed  windshield  stickers  on  .'!"><i  I'ntminer 
cars  and  delivery  trucks,  advertising  the 
picture  and  Classified  Ad  Week,  also  placed 
25  banners,  3  ft.  square  on  350  delivery 
trucks.  Radio  announcements  were  made 
over  KFI  bos  Angeles  Examiner  programs 
on  3  nights.  Tie  up  was  had  with  Chevrolet 
dealer-  ami  Examiner  Classified  A,l  Dept. 
in  which  large  I, aimer  with  5  Classified  \<l 
girls  was  used  with  5  Chevrolets,  banner 
advertising  the  picture. 


Serves  Coffee  and  Cake  at 
Midnight  Matinee 

.1.  1'.    Harrison,   manager  of  the   Hipp" 
drome,  Waco,  I  urnished  rei  1 1    bments  in  the 
i  of  candy,  coffee  and  cake  to  patrons 
of  his  midnight  matinee  of  "The  Phantom  of 
the  ( >pera."     Another  peral ive  arrange 

menl    pel  mil  led  him   I,'  offer  his  patrons   free 

taxi  ride    1 1  om  the  i  heat  re  to  1  heir  homes. 

During  the  course  of  the  midnighl  show. 

Manager    Harrison    despatched    two    girls, 

dressed  as  wail  resses,  to  the  offii 

Waco's   new-paper-,  where  c,,(  cake 

i   ed  the  workers  there.     This  stunt 

i.illy   wmi   a   rmind  t>\'  applause  from  the 

newspapers,  which  gave  the  Hippodromi 

Manager  I  [arrison  loud  cl rs  in  their  t 

ami  editorial  colums. 


Miller's     Secretarial     Idea 
Sells  "His  Secretary" 

With  the  cooperation  oi  the  largesl  busi- 
ness college  of  its  kind   in  the  south,  Man- 

I  lalT\     <  rOuld    put    o\  ,■]■   a    mo-t    SUCI 
lul    Secretarial    Contest,  in  conjunction  with 
•    mi-  of  "His  Secretary"  at  the  Palace 
theatre.    Fori    Worth. 

The  contesi  was  held  on  the  stage  of  the 
theatre,  where  contestants  received  and 
transcribed  dictation  on  typewriters  at  hand. 
The  winning  secretary  received  theatre's 
prize  of  a  silver  vanity  case,  engraved  with 
her  name,  theatre's,  and  contest  title.  This 
vanity  case,  with  an  attracttive  display,  was 
exhibited  in  prominent  shop  window  dur- 
ing the  entire  week  of  the  run. 

Another  very  excellent  tie-up  was  ar- 
ranged with  a  local  stationery  store. 
wherebj  its  window  was  fitted  up  as  a 
modern  business  office,  with  a  g i rl  seated  at 
typewriter  desk  on  which  rested  a  telephone. 
The  telephone  number  stunt  was  incorpo- 
rated in  a  series  of  newspaper  teaser  ads. 
when  the  young  lady  in  the  window  wasn't 
l,u-\  answering  calls  she  addressed  cards  for 
a  local  beauty  shop. 

The  beauty  shop  referred  to,  in  addition 
to  paying  for  the  printing  and  mailing  of 
1,000  raids,  had  two  beautiful  window  dis- 
plays on  attraction. 

Manager  Miller  started  his  very  thorough 
campaign  by  an  announcement  at  the  Rotary 
Club,  requesting  that  each  member  supply- 
theatre  with  name  and  address  of  his  secre- 
tary. The  names  of  twenty-four  secretaries 
were  received,  and  to  each  of  these  was  sent 
a  special  letter  with  theatre  pass,  good  for 
a  showing  of  "His  Secretary." 


Panatrope  Concert  Staged 
With  "Sally,  Irene,  Mary" 

A  special  concert  of  the  New  Brunswick 
Panatrope  instrument  added  much  to  Man- 
ager Ollie  Brownlee's  presentation  of  "Sally, 
Bene  and  Mai  v."  at  the  Criterion.  Enid, 
Okla. 

The  music  store  paid  for  the  erection  of 
small  sel  and  extra  stage  help.  They  also 
paid  for  advertising  concert,  including  four 
27"  ads  in  local  papers, 

The  conceit  proved  a  tremendous  drawing 
card,  increasing  receipt-  on  "Sally,  Irene 
and  Mary."  which  otherwise  received  the 
normal  new-paper  and  billing  campaign. 


DREAMLAND 

"^  BALL  ROOM  "^ 

Presents 

Merry  Widow  Waltz  Contest 

I   In  conjunction  'with  ura,-  Wllcw" 

to  be  sho*u    .  "•    S>-„',d  Theater 

Contest  to  Be  Held  at 

DREAMLAND  BALLROOM 

Saturday,  Tuesday  and  Wednesday  Nighta 

\nd  thou*  chnjvn  an    n  pett  In   th« 

Grand  I 

VALUABLE  PRIZES  AWARDED 


mtrsit   tortus    <  nr> 

»1" 

*  &    in    ».«M 


■ 
Rwardi 

Dancing  Every  Tuesday,  Wednesday,  Thursday 
and  Saturday  Nights 


II     V    W   MtH.    I'r 


ices* " 


\ewspapei    ml    featuring    dance   contest    tie-up 

with  showing  of  "The   Merr}    "  idow"     Metro- 

Goldwyn-Mayer)   at  tin'  Strand  Theatre,  Evans- 

oille,  hid. 


March     13,     1926 


1205 


•■&■<>*& 


inions  on  Current  Short  Subject 


"Al's  Troubles" 

( Universal-Century — Two  Reels) 

(Reviewed   by   Chester  J.  Smith) 

THIS  is  a  conglomeration  of  slapstick  and 
knockabout  comedy  and  hokum  with  a 
dash  to  it  that  makes  it  fairly  attractive: 
It  has  nothing  if  not  speed  and  the  action 
never  lapses  from  start  to  finish.  Al  Alt 
is  the  featured  player  and  with  his  pal  he 
puts  in  a  very  busy  two  reels. 

This  pair  are  the  victims  of  a  raided  poker 
game,  which  is  raided  at  a  time  they  have 
wagered  all  but  their  B.  V.  D.s.  In  their 
hasty  getaway  they  are  pursued  by  the  police 
.and  fortunately  become  participants  in  a  cross 
country  road  race,  where  their  identity  is  lost 
temporarily  in  the  large  field  of  runners. 
Al  wins  the  race  and  is  presented  with  a 
silver  loving  cup  as  the  police  approach. 
They  hock  the  cup  and  get  enough  to  acquire 
two  suits  of  clothes. 

The  chase  continues  across  a  house  top 
they  duck  down  a  chimney  where  they  are 
taken  for  a  couple  of  missing  colored  bride- 
grooms and  urged  to  go  through  with  an 
impending  double  wedding. 

Summary — This  is  a  good  lively  comedy 
whose  action  is  continuous.  It  contains  some 
good  gag  stuff  and  the  hokum  and  slapstick 
is  well  above  the  ordinary. 


44  Circus  Today  " 

(Pathe— Two  Reels) 

(Reviewed  by  Ediv.  G.  Johnston) 

MACK  SENNETT'S  latest  offering  is 
exactly  what  the  title  signifies.  It's 
plain  "circus" — from  start  to  finish.  Most 
every  gag  known  to  the  art  of  comedy  mak- 
ing is  introduced  during  these  two  reels  and 
despite  the  fact  that  the  picture  is  rather 
jumbled-up,  it  presents  on  the  whole,  pretty 
good  entertainment.  While  this  reviewer 
hasn't  any  definite  information,  it  appears 
that  some  of  the  new  trick  "process  camera" 
work  has  been  brought  into  play,  here  and 
there  and  if  this  be  so — it  is  a  pleasing  nov- 
elty. Well  known  circus  types  are  portrayed 
by  Billy  Bevan,  Andy  Clyde  and  Kewpie 
Morgan  while  Madeline  Hurlock's  perform- 
ance with  the  elephants  and  lions  would  seem 
to  indicate  that  lady's  association  with  a 
circus  at  some  time.  Snappy  titles  by  A.  H. 
Giebler  contribute  to  the  entertainment 
qualities. 

The  Cast 

Billy  Bevan.  Madeline  Hurlock,  Andy  Clyde  and 
Kewpie    Morgan. 

Summary — Plenty  of  action,  thrills,  stunts 
and  gags  galore — though  all  scrambled  up. 
The  children  ought  to  enjoy  this  one  immensely. 


"  Meet  My  Girl  " 

(Pathe — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

RALPH  GRAVES  is  the  featured  player 
in  this  Mack  Sennett  offering — and  once 
again  Graves  with  his  two  well  known 
assistants — provide  a  rollicking  good  show. 
This  trio  which  is  made  up  of  Ralph  Graves, 
Marvin  Lobach  and  Thelma  Parr  seem  al- 
ways reliable.  The  star  appears  in  the  role 
of  a  young  and  poor  inventor  of  an  automo- 
bile motor  with  revolutionary  claims.  Lo- 
bach is  the  wealthy  and  one  time  college 
pal.  Unknown  to  either  of  them,  they  both 
seek  the  hand  of  a  charming  young  lady 
whose  creditor-hounded  parents'  desires  are 
for  a  well-to-do  son-in-law.  However,  the 
girl's  affection  leans  toward  Ralph.  In  the 
meantime  Ralph  enlists  the  aid  of  his 
wealthy  pal  in  the  matter  of  financing  the 
motor  factory.  Thus  assured  of  success,  he 
hastens  to  his   sweetheart  with  matrimonial 


plans  all  set.     All  is  well  until  the  four  meet 
at  a  restaurant  party. 

The  Cast 

Ralph    Graves,    Thelma    Parr    and    Marvin    Lobach. 

Summary — A     thoroughly    amusing    comedy 
with   a   well   known   trio  at   their   best. 


".  Wireless  Lizzie  " 

(Educational-Christie — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

JUST  a  fair  two  reel  comedy  is  this  one 
which  features  Walter  Hiers  and  it's  not 
at  all  up  to  the  Christie  standard.  How- 
ever, Hiers'  pleasing  personality  shines 
throughout  and  that's  the  best  thing  about 
it.  On  the  other  hand,  a  lot  of  familiar 
automobile  gags  and  slapstick  are  rather 
over-indulged  in  at  times.  It  is  said  that  this 
is  the  production  in  which  Hiers  was  re- 
cently injured  during  a  scene  in  the  latter 
part  where  the  auto  is  caught  on  an  over- 
turning tower.  Hiers  plays  the  role  of  a 
small  town  "Edison."  His  electrical  complex 
leads  him  to  equip  his  store  with  all  sorts 
of  switch-controlled  devices  which  serve  to 
do  away  with  the  services  of  a  clerk.  How- 
ever, his  pet  invention  is  a  radio-controlled 
Ford  which  has  aroused  the  interest  of  a 
city  buyer.  Hiers'  rival  for  the  hand  of  the 
village  queen  mixes  up  the  switches  and 
ruins  the  demonstration.  The  lovers  then 
elope  in  the  radio  car  which  is  put  through 
a  lot  of  slapstick  maneuvers  by  the  villain 
who  gains  possession  of  the  control. 
The  Cast 
Walter  Hiers,  Jack  Duffy,  Duane  Thompson  and 
William    Irving. 

Summary — An   auto-slapstick  affair  of  aver- 
age quality. 


"  The  Hug  Bug  " 
(Pathe — Two  Reels) 
(Reviewed  by  E<hv.  G.  Johnston) 
"LTERE'S  a  good  slapstick  comedy  from 
■*■  ■*■  the  Hal  Roach  studios  with  a  band  of 
players  who  are  about  as  well  versed  in  this 
sort  of  entertainment  as  any  could  be. 
Glen  Tryon  is  featured  in  the  role  of  an 
infatuated  lover  with  a  lot  of  competition 
for  the  hand  of  his  fair  one.  Katherine 
Grant  who  has  been  missing  for  a  few 
weeks,  is  back  again  with  all  her  dimples. 
Miss  Grant  is  the  girl  in  the  case  and  teamed 
up  with  Sue  "Bugs"  O'Neill  a  better  pair 
of  fun-makers  than  these  two  are  hard  to 
find.  Considerable  of  the  fun  occurs  during 
an  evening  chosen  by  the  "girl"  to  hold  a 
get-together  meeting  of  her  boy  friends. 
Fire  breaks  out  while  she  is  in  the  upper 
story  of  her  home  and  Tryon  effects  a 
serio-comic  rescue.  Fred  L.  Guilol  directed 
and  the  supporting  cast  is  fine. 
The  Cast 

Glen  Tryon,  Katherine  Grant,  Sue  O'Neil,  Charlotte 
Mineau,  Charles  Sellon,  Jackie  Haines,  Lincoln  Stead- 
man  and   Nancy  McKee. 

Summary — Good  slapstick  comedy  with  a 
cast   who  certainly  know  how   to   put   it   over. 


"  The  Phoney  Express  " 
(Universal-Bluebird — One  Reel) 

CHARLES  PUFFY,  the  roly-poly  comedian 
is  the  pony  express  rider  in  this  comedy 
of  the  usual  Puffy  order.  It  is  replete  with 
slapstick  and  hokum  of  a  variety  that  may 
please  some  audiences.  Puffy  comes  to  the 
rescue  of  Little  Nell  who  is  fighting  her  way 
to  Hollywood  in  a  covered  wagon  and  is  at- 
tacked by  Indians. 

The  comedian  takes  a  few  of  their  arrows 
where  they  will  do  him  the  least  harm  and 
retaliates  by  bombarding  them  with  ripe  to- 
matoes propelled  by  means  of  a  canon.  He 
effects  the  rescue  of  the  girl  with  whom  he 
innocently  walks   off   a  precipice  and   lands   in 


the  current  below,  wet  but  happy.  There's 
a  legitimate  laugh  or  two  in  it.— CHESTER 
J.  SMITH. 


"A  Criss  Cross  Cruise  " 

(Educational — One  Reel) 

YMAX  H.  HOWE'S  Hodge  Podge  is  as 
■*— '_  usual  made  up  of  a  series  of  interesting 
subjects  and  this  time  the  scenes  shift  from 
one  corner  of  the  world  to  the  other.  The 
"cruisers"  start  with  a  trip  through  the 
tropical  waters  of  the  Florida  Everglades 
where  the  Seminole  tribe  of  Indians  make 
their  home.  Then,  on  to  Alaska  where  a  large 
bear  is  captured  for  the  New  York  Zoo.  The 
next  leap  is  a  long  one  and  the  Home  Guards 
of  Holland  are  seen  on  parade.  A  fine  shot 
of  a  spectacular  Brazilian  waterfall  is  next 
shown  and  then  the  passengers  disembark  in 
the  African  jungles.  The  cruise  ends  in  Bos- 
ton.—EDW.  G.  JOHNSTON. 


"  Don't  Stop  " 
(Educational-Cameo — One  Reel) 

pHE  most  redeeming  feature  of  this  single 
■*■  reeler  is  the  part  where  a  number  of 
trained  Fords  execute  "squads  right  and  left" 
and  other  infantry  manouvers  with  a  military 
precision  which  would  be  a  credit  to  any  out- 
fit. Outside  of  this,  it's  a  standard  auto-garage 
comedy  of  the  slapstick  variety.  Even  the  old 
police  gag  where  a  car  is  parked  in  front  of  a 
water  hydrant,  is  pulled  and  as  far  as  the 
titles  are  concerned,  they  are  pathetically  weak 
in  their  attempt  to  amuse.  Cliff  Bowes  and 
John  Rand  are  the  featured  players.  Jules 
White  directed.— EDW.  G.  JOHNSTON. 


"  Spanish  Love  " 
(Pathe-Fable— One  Reel) 

CARTOONIST _Paul  Terry  has  a  brand  new 
^^  wrinkle  for  his  famous  characters  in  this 
latest  Aesop  Fable.  This  time  they  have  gone 
in  for  a  bull  fight  and  some  novel  gate-crash- 
ing ideas  are  introduced  during  the  first  part. 
Then,  there  is  a  cat-toreador  who  vamps  away 
the  sweetheart  of  another  Thomas  Cat.  How- 
ever, the  bulls  finally  get  him  as  he  engages 
one  in  combat.  The  worsted  lover  jumps  in 
the  ring,  disposes  of  all  the  bulls  and  is  re- 
established in  the  graces  of  his  old  sweetheart. 
This  Fable  is  well  up  to  standard. — EDW.  G. 
JOHNSTON. 


"  Leaps  and  Bounds  " 
(Pathe-Sportlight — One  Reel) 

PHIS  Grantland  Rice  Sportlight  shows 
-*-  both  regular  and  slow  motion  studies  of 
part  played  by  the  jumpers  in  the  field  of 
sports.  An  interesting  example  is  given  of 
how  gravity — the  old  enemy  of  the  athlete — 
pulls  during  the  jumper's  endeavor  to  clear  the 
"last  inch."  —EDW.  G.  JOHNSTON. 


EVERYBODY'S  BOOKING 

St.     Patrick's    Day     Special 

Week    of  March    14th 

Fleischer   Ko-Ko    Song   Car-Tune 

"HAS  ANYBODY  HERE 
SEEN  KELLY" 

Hand    Colored    By    Brock 


729  7th  At«„  N.  Y.  C. 

DISTRIBUTORS 


1206 


Motion     Picture     N  ezo  s 


t  Subjects  and 


Humorous    highlights    from    the     Educational    two-reel     comedy    "Light    Housekeeping." 

Five  From  Sterns  This  Month 

"U"   to  Release   Wanda   Wiley,   Al   Alt, 
Buster  Brown  and  Eddie  Gordon  Comedies 


STERN  BROTHERS  will  release  five 
two-reel  comedies  through  Universal 
this  month.  They  are  "Flying-  Wheels," 
a  Wanda  Wiley  comedy;  "Al's  Troubles,"  an 
Al  Alt  comedy;  "Buster's  Hunting'  Party," 
of  the  Buster  Brown  series;  "Yearning  for 
Love,"  with  Wanda  Wiley;  and  "A  Flivver 
Vacation,"  featuring  Eddie  Gordon. 

"Flying  Wheels,"  which  was  released 
March  3rd,  is  a  combination  golf  and  auto 
racing  picture.  It  was  directed  by  Ed 
Luddy. 

"Ai's  Troubles,"  directed  by  Charles  La- 
mont,  is  the  March  10th  release.     Jack  Sin- 


gleton is  Al's  pal  in  the  picture,  while  George 
Barton  also  lias  a  leading  supporting  role. 

The  Buster  Brown  comedy,  "Buster's 
Hunting  Party,"  was  directed  by  Gus  Meins 
and  is  scheduled  for  release  March  17th. 
This  will  be  followed  on  the  24th  by  the  sec- 
ond Wanda  Wiley  vehicle,  "Yearning  for 
Love."  Charles  King  plays  opposite  Miss 
Wiley,  with  Larry  Richardson  also  in  the 
cast. 

The  last  March  release  is  "A  Flivver  Vaca- 
tion" with  Eddie  Gordon,  due  on  the  31st. 
Blanche  Payson  plays  opposite  Gordon  and 
Noel  Smith  directed. 


Kinograms  Starts  Expedition 

Explorer  Will  Attempt  to  Penetrate  Into 
Wilds    of    British    Guiana    for    Pictures 


DESMOND     V     llnLDRIDGE.    nine- 
'''I'    eaj  old    explorer,    has    started 
at  the  head  of  a  photographic   ex- 
pedition    organized     by     Kinogram  .     the 

reel     re I     through     I  ducal  ional 

Film  Exchanges.  The  party  has  headed 
for  the  unexplored  portions  of  British 
Guiana.  The  main  object  oi  the  trip  i  in 
search  of  diamond  and  gold  fields. 

The    expedition    is    being    financed    by    a 
wealthy   sj  ndieate   oi     Vmei  ii  an    □  i 
With    George    W.     Robinson,    who    accom 
panied   young    Eoldridge  on   an   expedition 
ich  i  bey  were  wrecked  ofl   I  be  eoa  I  oi 
rador,    the   youthful    explorer   bopes    to 
penel  rate  the  interior  of  British  <  tuiana  in 
moe  manned  i>\   natives. 
On   liis   recenl    trip   to   the   north,  young 


Eoldridge  had  no  photographic  equipment 
with  him,  and  while  there  he  realized  he 
had  lost  an  opportunity  to  obtain  unusual 
pictures.  Before  starting  on  the  present 
journey  he  visited  the  editor-  of  Kinograms 
and  made  arrangements  whereby  he  was 
n  practical  camera  iii-ininn.ii  Eor  a 
I  oi   three  months. 


Lex    Neal    Starts    Work    on 
New  Fox  Comedy 

Production  bas  been  started  on  "The 
Polar  Baron",  the  newest  [mperial  comedy, 
at  tlir  Pox  West  Coast  studios.  Gladys 
McCoiinell  and  Gene  Cameron  have  the 
leading  roles  with  Frank  Coleman  and  .lack 
A i  kroyd  in  support,  hex  Neal  is  directing. 


Rupert  Julian  Now  Editing 
P.  D.  C.s  "Silence" 

Having  completed  the  filming  of  "Si- 
lence", the  Producers  Distributing  Corpora- 
tion release  which  he  filmed  at  the  De  Mille 
studio,  Rupert  Julian,  director  of  the  pro- 
duction, is  now  in  the  cutting  room  editing 
the  feature.  Vera  Reynolds  and  II.  B. 
Warner  are  featured   in   the  production. 


Kugel  Given  New  Berth  With 
Arrow 

Lee  Kugel,  who  has  been  in  charge  of 
publicity  for  Arrow  Pictures  Corporation 
since  July  first,  has  taken  over  the  Advertis- 
ing and  Exploitation  Department.  The 
merging  of  these  two  departments  became 
efftctive  on  Mondav,  February  •_,'_'nd. 


Rayart     Will 
Scout 


Release 
Serial 


Boy 


Rayart  announces  that  one  of  the  serials 
to  be  released  through  the  organization  dur- 
ing the  coming  season  will  lie  ••Scotty  of  the 
Scouts,"  an  adventure  serial  builded  on  Boy 
Scout  activities. 


Gold  Medal  Pictures  Making 
Eighth  Comedy 

The  comedy  unit  of  the  Gold  Medal  Pic- 
tures, Inc.,  is  now  producing  the  eighth  com- 
edy of  a  series  of  twelve  which  are  being 
distributed  through   Samuel  Bischoff,  Inc. 


Scenes    from    "Songs    of    Scotland"    Pathe    novel    one- 
reel   release. 


March    IS ,    1926 


1207 


International  News  Gets 
Gobi   Desert   Film 

HISTORIC  pictures  of  the  Ameri- 
can Museum  of  Natural  His- 
tory's Third  Asiatic  Expedition 
into  the  Gobi  Desert  of  Mongolia,  where 
the  now  famous  dinosaur  eggs  were  dis- 
covered, are  being  shown  at  leading 
theatres  by  the  International  Newsreel. 
These  extraordinary  films  are  being 
presented  b3'  the  International  News- 
reel  by  arrangement  with  the  American 
Museum  of  Natural  History  and  Roy 
Chapman  Andrews,  the  explorer-scien- 
tist, who  headed  the  expedition. 


Roach  Production  Units  are 
All  Busy 

The  Hal  Roach  studios  are  showing  much 
activity  these  days  with  all  units  going  at 
full  blast.  "The  Devil  Horse,"  the  1926 
feature  production  with  Rex,  king  of  wild 
horses,  has  been  completed  and  already  pre- 
viewed.    Fred  Jackman  directed. 

The  Our  Gang  Company,  under  the  di- 
rection of  Bob  McGowan  is  putting  on  a 
barn  show  of  "Uncle  Tom's  Cabin."  Glenn 
Tryon,  under  the  direction  of  Fred  Guiol, 
is  supported  in  a  new  picture  by  Eva  Novak, 
Martha  Sleeper,  "Babe"  Hard}'  and 
"Husky"  Hanes. 

Claude  Gillingwater  has  completed  his. 
first  comedy  on  the  Roach  lot  under  the  di- 
rection of  Richard  Wallace,  with  Stan 
Laurel  collaborating.  Tyler  Brooke,  Jimmie 
Finlayson  and  Vivian  Oakland  are  m  the 
cast. 


Solomon     Made     Red     Seal 
Exchange    Chief 

Marty  Solomon  has  been  named  manager 
of  the  New  York  exchange  of  Red  Seal 
Pictures.  The  appointment  was  made  by 
Max  Fleischer,  head  of  the  Inkwell  Studios 
and  president  of  the  Red  Seal  Corpora- 
tion. 

Solomon  was  engaged  several  weeks  ago 
by  sales  manager  Harry  Bernstein  as  spec- 
ial representative  in  the  metropolitan  terri- 
tory. The  New  York  exxchange  includes 
the  entire  state,  taking  in  Buffalo,  as  well 
as  the  entire  state  of  Connecticut  and  north- 
ern New  Jersey. 


Cameraman  of  International 
Newsreel  Honored 

Sanford  Greenwald,  International  News- 
reel  cameraman,  was  highly  honored  at  the 
recent  Wampas  frolic  and  ball  in  Los 
Angeles.  Greenwald  is  said  to  have  been 
the  only  newsreel  cameraman  among  the 
score  or  more  of  famous  cinematographers 
called  to  the  stage  of  the  New  Shrine  Audi- 
torium and  introduced  to  the  crowd  of  more 
than  7,000  guests. 


Kerr  to  Make  Two-reelers  for 
Canter  Comedies 

Donald  Kerr,  vaudeville  and  musical 
comedy  favorite  has  started  in  a  series  of 
twelve  two-reel  comedies  for  Canter  Come- 
dies, Inc.  The  first  of  these  is  titled,  "Some 
Baby"  and  is  now  in  production  at  the 
Pathe  studios  in  New  York  City.  Bryan 
Foy  is  directing,  with  Dorothy  King  play- 
ing in  the  leading  feminine  role  opposite 
Kerr. 


Highlights  of   "Wireless   Lizzie,"   an   Educational  two-reel  release  starring  Walter  Hiers. 

Pathe  Offers  Varied  Program 

Sennett  and  Roach  Comedies  Head  List 
of  Releases   for   Week   of   March    14 


THE  week  of  March  14th  will  see  the 
release  of  two-reel  Mack  Sennett 
and  Hal  Roach  comedies,  as  well 
as  the  usual  short  subjects  that  feature  the 
regular   weekly  program. 

"Spanking  Breezes,"  presenting  Alice 
Day,  is  the  Mack  Sennett  two-reel  contribu- 
tion. Supporting  Miss  Day  are  Danny 
O'Shea,  Joseph  Young,  Sunshine  Hart, 
Barney  Helium  and  Mary  Ann  Jackson. 
Eddie  Cline  directed. 

The  Hal  Roach  offering  is  "Dizzy  Dad- 
dies," and  has  a  cast  that  includes  Jimmy 
Finlayson,  Tyler  Brooke,  Gertrude  Astor, 
Sue  O'Neil,  Mildred  June,  Charlotte  Mineau 
and  Spec  O'Donnell.  Richard  "Wallace 
directed. 

The  fifth  chapter  of  the  Patheserial, 
"Casey  of  the  Coast  Guard,"  is  titled,  "The 


Gas  Chamber."  Helen  Ferguson  and  George 
O'Hara  have  the  leads  in  the  serial,  which 
was  directed  by  Will  Nigh  and  produced  by 
Schuyler  Grey. 

"Hired  and  Fired"  is  the  single  reel 
comedy  with  Paul  Parrott  which  was  pro- 
duced  by   Hal   Roach. 

Pathe  Review  No.  11  presents:  "The 
Lonely  Sentinel,"  daily  routine  of  a  Mon- 
tana Mountain  Ranger;  "Columbia,"  Pathe- 
color  views  of  American  colleges  series; 
"Circus  Secrets,"  an  intimate  expose  of 
what  goes  on  behind  the  scenes,  produced 
with  the  new  "process-camera." 

"The  Fire  Fighter"  is  the  title  of  the  new 
release  of  "Aesop's  Film  Fables."  Other 
releases  of  the  week  include  Topics  of  the 
Dav  and  two  issues  of  Pathe  News. 


Laugh  Month  Prizes  Awarded 

Final    Awards    Mailed    to    Winners    of 
Third  and  Fourth  Week  of  Competition 


THE  National  Laugh  Month  Commit- 
tee has  announced  the  awarding  of 
the  final  prizes  in  the  Laugh  Month 
exploitation  contest,  the  prize  money  hav- 
ing just  been  mailed  to  the  winners  of  the 
third  and  fourth  weeks'  competitions. 

The  trade  paper  editors  acting  as  judges 
of  the  exhibitors'  exploitation  campaigns 
awarded  the  $100.00  first  prize  for  the  third 
week  to  David  Schaefer,  Director  of  Exploi- 
tation and  Publicity  for  the  Haring  & 
Blumenthal  Enterprises,  while  first  prize 
for  the  fourth  week  went  to  Walter  Fenny, 
Manager  of  the  Beldorf  Theatre,  Independ- 
ence, Kansas. 

The  third  week's  prize  winners  included 
also   F.   V.   Kennebeck   of  the   North   Star 


Theatre,  Omaha,  Nebraska,  who  carried  off 
second  prize  money  for  the  third  succes- 
sive week;  Roy  Tillson,  Manager  of  the 
Fuller  Theatre,  Kalamazoo,  Michigan,  who' 
took  third  prize,  and  Miss  Verne  Ross  of 
the  Ross  Theatre,  Toledo,  Oregon,  fourth 
prize  winner. 

The  $50.00  second  prize  for  the  fourth 
week  went  to  Mr.  Sam  Carlton,  Manager 
of  the  Strand  Theatre,  Frankfort,  Indiana. 
Third  prize  winner  was  Mr.  Bud  Silver- 
man, Gould  Theatre,  Pittsburgh,  Pa. 
Fourth  prize  went  to  Mr.  Philip  Rand,  Rex 
Theatre,  Salmon,  Ind.;  fifth  prize  to  Mr. 
M.  L.  Markowitz,  Pompeii  Theatre,  San 
Francisco,  and  sixth  prize  to  Mr.  R.  Guy- 
Bays,  Globe  Theatre,  Buena  Vista,  Va. 


1208 


Motion     Picture     N  e  ■:• 


w  ,<r 


Ilil;ll!l1!; 


u!!!iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiii:ini;iii iiiii;nii!iiii; 


Resume  of  Current  News  Weeklies  1 


Royal  Palace,  known  as  Evzones,  are  taught  to 
dance  as  well  as  drill:  Berkshire  English 
amateur  riders  take  their  jumpers  over  the 
hazards  in  Newbury  Handicap  for  gentlemen. 


OATHE  NEWS  no.  lie  A.shbourne,  Eng- 
JL  land  Everybody  in  town  plays  football 
here!  Portland,  Ore.  Firsl  and  onlj  Ladies 
Kitchen  Utensil  Jazz  Band  blares  al  world's 
eardrums!     Rio    de    Janeiro,     Brazil  -Spanish 

Atlantic  fliers  reach  Rio !  Miami.  Florida 
— Sets  new  world's  record  in  300-mile  auto 
classic!  Czar's  Jewels  for  Sale !  Soviel  Repub- 
lic oilers  for  bidding  magnificent  treasure  of 
Quebec,   Canada     Dupuis  wins  Interna 

i    Dog    Derby;    Suzanne    Beats    Helen   for 

Tennis    Crown — French    champion    vanquishes 

rican  invader;  Sarasota,  Fla.-    "Play  Ball" 

sounds  for  Giants!  Nev<  Orleans,  La.—  Students 

I'.  S.  colleges  attend  mid-wesl  conference! 

Antonio,  Texas  Austin  beats  Camp  Mart' a 
for  Southwest   polo  championship! 


PATHE  NEWS  NO.  20:  Washington,  D.  C. 
Charlej  Hoff,  the  Norwegian  track 
star  trains  for  outdoor  season!  New  V>rk 
Citj  —"Tiger"  Flowers  wins  middleweight  box- 
ing championship!  .Miami.  Fla.-  IT  the  life- 
guard is  homely— use  a  bubble  boat!  Khartum, 
Egypl  British  High  Commissioner  of  Egypt 
visits  the  Sudan!  Paso  Robles,  <  'al.  World's 
champions  prepare  to  defend  their  title!  Wash- 
ington, I).  C.  Coolidge  signs  tax  hill  bringing 
$387,000,000  in  reductions!  Fort  Myers,  Fla.- 
Athletics  rallj  to  cry  of  "Play  Ball!"  Clear- 
water, Fla. —  Brooklyn  Dodgers  prepare  for 
1926  pennant  battle!  Washington,  I>.  ('. — 
Coolidge  honors  capital's  heroes!  Trenton.  N. 
J. — Tommy  Waggoner  calls  on  Gov.  Moore! 
St.  Petersburg.  Fla.  Horseshoe  pitchers 
gather  for  P.i-i;  tournament  ! 


Ill 

INTERNATIONAL  NEWS  NO.  L9:  Stock- 
holm, Sweden  Sail  skaters  race  tor  Swed- 
ish title;  Tien  Tsin,  China  New  fashions  cor 
Chinese  flappers;  Seattle,  Wash.  Oriental 
troupers  Learn  latest  jazz  steps;  Washington, 
I),  t '.  -Presidenl  Coolidge  signs  the  bill  lop 
ping  oil  $387,000,000  in  taxes;  Amherst,  Mass. 

The  Presidents  son.  John,  takes  a  "licking" 
from  little  "Matty"  Silverman;  New  ¥ork 
City  -Oldest  and  youngest  opera  stars  meet; 
Chicago,  111.  Miss  .Martha  Farheid  shows  jay- 
walker tin  proper  waj  to  get  run  over;  San 
Pedro,  Gal,  Gen.  Smedley  D.  Butler  i  in  civ- 
vies) returns  to  the  Marine  Corps;  Washing- 
ton, D.  C. — President  Coolidge  greets  capital's 
bravest  cop  and  fire-fighter  winners.  Detective 
Vlichael  J.  Dom  and  Wm.  J.  Schmitz,  whose 
\  alorous  deeds  broughl  them  distim  tion ; 
Cannes,  France— Naval  "battle"  with  floral 
ammunition:  Ashton,  Idaho-  Veteran  mushers 
battle  in  greal  dog  derby:  Paso  Robles,  Cal. 
Champion  Pirates  assemble  under  sunny  skies: 
.Newton.  Mass.  New  England  schoolboy  breaks 
rifle  record;  Del  Monte,  Cal. — Rival  teams 
battle  for  State  polo  title:   Plombieres,   France 

Folks,  meet  Mine.  Delait.  champion  spinach 
grower;  Ttiscon.  Ariz. — New  rodeo  season 
opens  wilder  and  woolier ;  Annapolis,  Md. — 
College  crews  show  "pep"  in  first  spring  tests; 
Oakland,  Cal. — On  the  Pacific  coast — pic- 
turesque action  glimpses  of  the  University  of 
California's  speedy  crews;  Mongolia.  Asia — 
Dinosaur  hunters  sight  vast  antelope  herds. 


INTERNATIONAL  NEWS  NO.  18:  Rio  de 
Janeiro,  Brazil — Ends  record  flight  from 
Spain  to  South  America:  Fulshear,  Tex. — In- 
troducing Bessie,  the  only  3-legged  cow;  Nice, 
France — This  year's  Flower  Carnival  proves 
the  gayest  in  Riviera  history;  Washington.  D. 
('. — Crowds  attend  opening  new  Civic  Build- 
ing; Portland,  Ore.  —  Weird  tunes  aplenty 
when  novel  band  appears;  Riverside,  Cal. — 
Tons  of  dynamite  in  mammoth  blast;  Boston, 
Mass.  Children  of  America-  -save  old  Iron- 
sides! Cannes,  France  -The  great  Lenglen- 
AV  ills  championship  match;  Chicago,  111. — 
Thousands  cheer  Sen.  Borah  opening  campaign ; 
Chequers.  Eng.— England's  Prime  Minister, 
Stanley  Baldwin,  starts  the  hunting  season  off 
at  his  country  home;  Cannes,  frame  ('rack 
European  riders  in  steeplechase  classic;  Mon- 
golia, Asia  Trailing  the  dinosaur  in  the  great 
Gobi  desert. 


FON  NEWS  CONTINUITY,  VOL.  T.  NO. 
43  :  Seventy  Die  as  Utah  Town  is  Buried 
by  Avalanche — Tremendous  snow-slide  wipes 
out  mining  village  of  Bingham  in  Sap  Gulch  ; 
New  York  City — Vera,  the  Countess  of  Cath- 
cart  barred  from  U.  S.  at  Ellis  Island,  wins  a 
ten-day  "leave ;"  Cubs  Begin  Training  at  Cata- 
lina  Island— Squad  under  Manager  McCarthy 
starts  work  to  win  the  1926  pennant;  Tusca- 
loosa, Ala. — Famous  University  of  Alabama 
football  team  finishes  spring  training  with 
game  in  sea  of  mud;  Berlin — Police  of  German 
capital  test  a  new  metal  coat  of  link  armor, 
designed  to  resist  gunmen's  bullets;  San  Ber- 
nardino— California  pays  tribute  to  citrus  in- 
dustry with  an  exposition  consisting  of  fifty 
million  oranges;  St.  Augustine,  Fla.— "Alliga- 
tor George"  leads  a  perilous  life  playing  the 
nurse  to  many  thousands  of  monsters  raised 
here;    Monmouth,    Ore. — Shaggy    Angora   goats 

n ive    annual    haircut    to    supply    market    with 

valuable   silken    II -e  ;    St.    Louis,    Mo. — Having 

captured    barber    shops,    ladies    now    invade    the 
poolroom,    menacing    last    of   man's   sanctuaries: 

El  Paso,  Tex.     A  day  with  the  Border  Patrol; 
Athens.     Greece      .Military    guard    of    honor    at 


F<>.\  NEWS  CONTINUITY  .  VOL.  7.  NO. 
II:  <  'amies.  France  Sojourners  on  the 
sunnj  Riviera  see  "Said"  win  the  Grand 
Steeplechase;  Del  Monte,  Cal.—  Marion  Hollins 
of  New  York  beats  Mrs.  Van  Antwerp  of  San 
Francisco  for  the  Peeble  Beach  goli  due;  Eng- 
land -A  Premier  at  leisure  Stanley  Baldwin 
is  host  to  hunt  meet;  Boston,  Mass.— From  be- 
hind snow-  forts,  school  boys  reenact  the  war 
between  Puritans  and  King  Phillip's  tribe; 
The  Snowshoe  Trip  to  Superior  Forest-  -Busi- 
ness men  from  Came  and  Fish  Department  in 
10-day  trek  to  the  wilds  ;  Miami,  Fla.  —Throng 
of  racing  fans  at  new  speedway  see  Pete  De- 
Paolo  finish  first  in  300-mile  auto  classic: 
Binche,  Belgium-  One  of  Europe's  quaint  and 
colorful  pageants  is  this  city's  ostrich  plume 
parade  dating  from  1540;  Saginaw,  Mich. — An 
unusual  occupation  is  that  of  Frank  Oritiin 
who  at  'IT  has  made  a  model  of  every  variety 
oi  ship;  The  Oldest  Football  Came  in  the 
World — All  citizens  of  Ashborne,  England, 
joint  in  battle  to  carry  ball  across  town  ;  West 
Palm  Beach — The  speediest  and  most  luxurious 
of  America's  motor  boats  compete  for  Bradley 
Challenge  Cup:  Wills-Lenglen  Tennis  Match — 
Greal  throng  at  Cannes  sees  Helen  and  Su- 
zanne   play    for    world's   net    title. 


KINOGRAMS  NO.  5165:  Cannes.  France 
Suzanne  Lenglen  beats  Helen  Wills  in 
greal  tennis  match;  New  York — Manhattan 
woman  is  selected  as  the  most  ideal  mother  in 
great  city:  Fulford,  Fla. — Thirty  thousand  look 
on  as  De  Paolo  breaks  auto  record  and  wins 
big  purse :  Nice,  France — Wage  war  on  land 
and  water  in  annual  flower  carnival;  Hot 
Springs,  Ark. — Major  league  ball  players,  vet- 
erans of  many  clubs,  get  in  condition  for  cam- 
paign :  Philadelphia — Chauffeurs  are  tested  in 
novel  brain  machine;  Cottenham,  Eng. — Cam- 
bridge University  students  risk  their  necks  in 
steeplechase   of   many    tumbles. 


KINOGRAMS  NO.  5166:  Washington- 
President  Coolidge  signs  tax  bill  that 
slashes  millions  from  people's  burdens;  Pase 
Robles,  Cal.— World's  champion  Pittsburgh 
Pirates  get  ready  for  another  season  ;  Croton, 
N.  Y. — One  million  five  hundred  thousand  pill- 
ions of  water  wasted  every  day  ;  Columbia,  Pa. 
— Ice  gorge  blocks  the  Susquehanna  :  Wash- 
ington— Charley  Hoff.  great  Norwegian  ath- 
lete, trains  on  Georgetown  University  field; 
Washington  —"Woman  is  paymaster  for  Presi- 
dent Coolidge:  Del  Mont.'.  Cal. — Play  fastest 
polo  ever  seen  iii  West  :  New  York — Tiger 
Flowers,  who  won  world's  middleweight  title 
from  Marry  Greb;  Long  Beach,  Cal. — Three 
hundred  thousand-dollar  oil  fire  threatens  town. 


Charley   Chase   in   scenes   from    "Mama    Behave,"   a   two-  reel   Pathc   comedy   produced   by   Hal    Roach. 


"Ham    and    Bud"    Comedies 
Being  Remade 

The  "Ham  and  Bud"  one  reel  comedies 
featuring  Lloyd  Hamilton  and  Bud  Duncan 
are  being  re-edited,  re-titled  and  made  over 
into  two-reelers  by  the  Biltmore  Film  Com- 
pany. 

More  Complete  Campaign 
for  Next  Laugh  Month 

THE  Short  Subjects  Advertising 
Association  held  a  meeting  on 
Wednesday,  Feb.  24th,  at  which 
the  results  to  the  industry  of  Laugh 
Month  were  reviewed  and  found  to  have 
been  beneficial  beyond  the  fondest 
dreams,  and  plans  made  for  a  more  care- 
fully planned  Laugh  Month  for  Janu- 
ary, 1927. 

P.  A.  Parsons,  advertising  manager 
of  the  Pathe  Exchange,  Inc.,  the  Presi- 
dent, presided  and  reported  that  with 
the  returns  still  incomplete  there  was  a 
wealth  of  evidence  that  exhibitors  found 
the  idea  excellent,  and  one  which 
brought  them  direct,  traceable  returns 
in  increased  business. 

"About  15' ;  of  the  showmen  of  the 
country  took  advantage  of  Laugh 
Month,"  said  Mr.  Parsons. 


March    13,     1926 


1209 


The  Border  Sheriff 

(Universal — 4440  Feet) 

(Reviewed  by  George  T.  Pardy) 

ALTHOUGH  most  of  its  action  takes  place  on  the  Mexican  bor- 
der, this  picture  adds  saving  grace  of  variety  to  the  plot  by 
switching  the  course  of  events  from  Cayuse  County  to 
Washington,  San  Francisco  and  back  to  the  open  spaces  again. 
The  sheriff-hero  is  acting  in  the  interests  of  the  U.  S.  Secret  Service, 
running  down  a  gang  of  dope  smugglers,  which  explains  the  intro- 
duction of  a  Chinatown  episode,  and  the  net  result  is  as  lively  a 
jumble  of  proceedings  as  Jack  Hoxie  has  ever  figured  in  during 
his  strenuous  screen  career.  As  Westerners  go,  it  is  certainly  there 
with  the  necessary  amount  of  riding,  fist  encounters  and  gun-play 
stuff,  as  well  as  an  occasional  bit  of  broad  comedy 

THEME.  Westerner.  Sheriff  Collins  is  designated 
bv  Secret  Service  to  run  down  border  dope-smugglers. 
He  succeeds,   and  wins  a  pretty  wife  into  the  bargain. 

PRODUCTION  HIGHLIGHTS.  Exceptionally  fine 
out-door  views,  incessant,  fast  action.  Hoxie's  riding 
stunts,  exciting  fights,  chases,  comedy  relief.  The 
"lights-out"  battle  in  Chinatown  den. 

EXPLOITATION  ANGLES.  You  can  boost  this  as 
Westerner  with  unusual  plot,  bill  as  Hoxie's  swiftest 
picture  up-to-date.   Play  up  romance,  comedy,   thrills. 

DRAWING  POWER.  Will  "click''  wherever  they 
like  the  Western  stuff. 

SUMMARY.  A  new  twist  given  to  regulation  West- 
ern plot  by  having  Sheriff  hero  mixed  up  with  Secret 
Service  in  chasing  dope-smugglers,  and  switching  action 
from    border    to    Washington. 

THE  CAST 

Cultus    Collins <■ Jack    Hoxie 

Joan    Belden Olive    Hasbrouck 

Carter   Brace S.    E.   Jennings 

Tater   , Gilbert  Holmes 

Limpy  Peel Buck   Moulton 

Henry  Belden Tom  Lingham 

Joe  Martinez Bert  DeMarc 

Author,  adapted  from  W.  C.  Tuttle's  Story,  "Straight  Shootin'." 
Director,  Robert  North  Bradbury.  Photographed  by  William  Nobles 
and  Harry  Mason. 

SYNOPSIS.  Cultus  Collins,  Sheriff  of  Cayuse  County,  confers 
with  U.  S.  Secret  Service  at  Washington  regarding  a  gang  smuggl- 
ing dope  from  Mexico.  The  trail  leads  to  Carter  Brace  in  San  Fran- 
cisco. Latter  is  business  representative  of  Henry  Belden.  Collins 
becomes  acquainted  with  Belden  and  daughter  Joan,  and  foils  an 
attempt  to  kidnap  them  in  Chinatown.  Later  in  Cayuse  County, 
Collins  frustrates  the  schemes  of  the  gang,  saves  both  the  Beldens. 
and  wins  Joan. 


The   Border   Sheriff    (Universal) 
PRESS   NOTICE 

JACK  HOXIE  in  a  cyclonic 
Westerner,  "The  Border  She- 
riff," will  be  the  chief  screen 
attraction  at  the  The- 
atre on  . 

In  point  of  speed,  romance  and 
thrills  this  picture  may  be  safely 
said  to  outclass  any  picture  in 
which  the  hard-riding,  athletic 
star  has  yet  appeared,  and  its 
plot  is  remarkable  for  the  sud- 
den and  unexpected  fashion  in 
which  the  action  switches  from 
border  territory  to  Washington, 
San  Francisco's  Chinatown,  and 
back  to  the  open  spaces  again. 
Hoxie  is  seen  on  the  trail  of  dope 
smugglers,  working  hand  in 
hand  with  the  U.  S.  Secret  Serv- 
ice. 

A  delightful  love  romance  is 
developed, 

CATCH  LINES 

A  great  border  romance,  replete  with 
fighting  action,  the  running-down  of 
dope-smugglers ;  comedy  and  love  in- 
terest ! 


Jack      Hoxie,      star      of      "The      Border 
Sheriff"    a    Universal    production. 


The  Broadway  Boob 

(Associated  Exhibitors — Six  Reels) 

(Reviewed  by  Frank  Elliott  i 

THIS  is  an  improvement  over  G-lenn  Hunter's  reeenl  release, 
"The  Pinch  Hitter,"  in  that  it  is  richer  in  comedy  and  gives 
the  star  more  opportunity  to  display  his  talent  in  portray- 
ing- the  small  town  youth  type.  Joseph  Henabery  has  turned  out  a 
rather  diverting  picture.  He  has  injected  some  good  shots  of  back 
stage  and  first  night  scenes  of  a  Broadway  musical  comedy  that 
are  well  done.  It  is  in  this  sequence  that  Hunter  as  a  burlesque 
ballet  dancer  gets  in  some  good  comedy.  The  dramatic  element 
is  furnished  when  the  hero's  father  faces  ruin  because  of  a  run 
on  his  bank.  The  hero,  aided  by  Ids  press  agent,  comes  to  the 
rescue  with  a  daring  scheme  through  which  he  is  supposed  to  rush 
two  satchels  filled  with  monc\  to  the  batik.  Said  hero  arrives  in 
town  in  a  Rolls  Royce  and  under  heavy  guard  to  unload  the  money. 
Imagine  dad's  surprise  when  he  learns  the  satchels  contain  nothing 
but  stones.     But  it  all  ends  well. 

THEME.  Comedy  drama  of  a  small  town  boob  who 
is  turned  out  of  his  home,  but  returns  a  wise  guy  and  in 
time  to  save  the  father  who  drove   him  away. 

PRODUCTION  HIGHLIGHTS.  Hunter  riding  the 
mule.  The  rehearsal  and  first  night  of  the  musical  show. 
The   return   of   hero   with   "money"   to   save   bank. 

EXPLOITATION  ANGLES.  Sell  Glenn  Hunter  in 
another  role  similar  to  that  which  he  portrayed  in  "Mer- 
ton  of  the  Movies."  Tie-up  with  newspaper  and  offer 
prizes  for  best  stories  of  small  town  youths  who  have 
made    good. 

DRAWING  POWER.  Suitable  for  program  houses, 
community    theatres    and    towns. 

SUMMARY.  Fairly  well  acted,  rather  hackneyed. 
Gives  star  opportunity  for  good  work  and  support  care- 
fully selected.  It's  clean  and  o.  k.  for  the  family  which 
is  something  in  these  days. 

THE  CAST 

Daniel  Williams Glenn   Hunter 

Mary    Abbott Mildred    Ryan 

Jack    Briggs Antrim    Short 

Queenie  Martine Beryl  Halley 

Mabel    Golden • Margaret    Irving 

Author,  Monte  M.  Katterjohn.  Directed  by  Joseph  Henabery. 
Photographed  by   Marcel   Le   Picard. 

SYNOPSIS.  Daniel  Williams  lands  in  a  minor  part  in  a  Broad- 
way musical  comedy.  The  press  agent  puts  over  a  story  that  Dan 
is  drawing  down  S3000  a  week  so  that  his  mother  back  home  assures 
the  father  Dan  will  come  to  his  rescue  with  funds  when  a  run  on  the 
town  bank  is  threatened.  Dan  hears  of  his  dad's  financial  embarrass- 
ment, and  with  aid  of  press  agent,  they  dope  out  scheme  to  stop  run 
on  bank.     Dan  wins  his  hometown  sweetheart. 

The      Broadway       Boob      (Asso- 
ciated   Exhibitors) 

PRESS  NOTICE 
(~L  LENN   HUNTER  comes  to 
^-"     the  Theatre,  com- 
mencing       ,       in       "The 

Broadway  Boob,"  in  which  the 
star  puts  over  another  of  those 
"lovable  boob"  characterizations 
such  as  he  registered  in  "The 
Pinch  Hitter,"  and  other  recent 
screen  vehicles.  Here  patrons 
will  see  him  as  the  small  town 
boy  who  leaves  home  in  disgrace, 
but  who  "comes  back,"  the  envy 
of  the  city.  A  whole  Broadway 
musical  comedy  cast  is  seen  in 
the  picture,  which  boasts  a  cast 
of  real  merit.  Mildred  Ryan  is 
the  leading  lady  and  she  is  one 
of  the  most  beautiful  of  the 
younger   actresses. 

CATCH  LINES 

The  "boob"  who  graduated  from  the 
farm  to  the  follies  turns  out  to  be  tn» 
smartest  man  in  town.  A  comedy 
drama  of  Back  Home  Folks  and  the 
Gay   White   Way! 


Glenn    Hunter,   star   of    "The    Broadway 
Boob"    an   Associated   exhibitors   release. 


1210 


Motion    Picture    News 


La  Boheme 


(Metro-Goldywn-Mayer— 8781   Feet) 

(Reviewed  by  George  T.  Pardy) 

ARTISTICALLY  this  production  rates  high.  It  is  beautifully 
photographed  and  in  atmosphere  develops  and  preserves 
the  elusive  spiril  <>f  the  Latin  Quarter  ;i>  portrayed  in 
Murger's  charming  stories,  shadows  and  sunshine  alternating,  but 
wit Ii  the  sent i men t,-il  urge  predominating  and  merged  in  tragedy  al 
the  finish.  How  it  will  -^t ami  the  box  office  te-l  remains  a  problem 
only  time  can  solve.  Tlie  indications  are  that  it  will  not  appeal  to 
tbe  masses,  for  the  average  fan  demands  a  Easter  tempo  and  mure 
force  tn  a  plot  than  can  be  found  in  the  rather  slight  narrative 
depicting  the  loves  of  Mimi  and  her  Etodolphe,  nor  dues  the  starkly 
unhappy  ending-,  poetically  wistful  and  sweel  though  it  be,  rank 
as  a  likely  commercial  factor.  Just  the  same  Director  King  Vidor 
deserves  praise  for  his  delicate  handling  of  a  difficult  theme,  and 
both  Lillian  Gish  and  John  Gilbert  distinguish  themselves  highly 
in  the  leading  roles.  A  huge  and  talented  supporting  casl  is  in 
evidence. 

THEME.  Drama.  Deals  with  loves  of  playwright 
Rodolphe  and  Mimi,  seamstress,  in  Paris.  He  attains  fame 
through  her  aid,  they  separate;  later  she  returns  and  dies. 

PRODUCTION  HIGHLIGHTS.  Excellent  work  of 
Lillian  Gish  and  John  Gilbert  in  the  leading  roles  and  good 
support.  Daintily  effective  handling  of  romance,  studio 
shots,  Parisian  atmosphere.  Fine  photography.  Scene 
where  Mimi  dies. 

EXPLOITATION  ANGLES.  Feature  Lillian  Gish 
and  John  Gilbert.  Bill  as  effective  love  story  of  Paris 
Latin  Quarter,  with  student  life  atmosphere  and  senti- 
mental appeal. 

DRAWING  POWER.  May  win  favor  in  cities  and  big 
first-run  theatres.  Lack  of  decisive  action  and  handicap  of 
unhappy  finish  hurt  its  chances  in  smaller  houses. 

SUMMARY.  Poetically  framed  romance  of  Latin  Quar- 
ter, finely  photographed,  well  acted.  Sentimentally  effec- 
tive, ends  sadly.     Has  high-brow  but  not  general  appeal. 

THE  CAST 

Mimi    Lillian    Gish 

Rodolphe    John  Gilbert 

Musette   Renee  Adoree 

Schaunard George    Hassell 

Vicomte   Paul Roy  D'Arcy 

Colline   Edward  Everett  Horton 

Benoit    Karl    Dane 

Adapted  from  Stories  by   Henry   Murger.     Director,   King  Vidor. 

SYNOPSIS.  Mimi,  poor  seamstress,  and  Rodolphe,  struggling 
playwright,  live  in  a  humble  Paris  rooming-house,  get  acquainted 
and  become  sweethearts.  Rodolphe  neglects  his  newspaper  work  in 
trying  to  write  a  play.  He  is  discharged,  but  Mimi  keeps  him  in 
ignorance  of  the  fact,  pretending  to  deliver  his  articles  and  bringing 
back  money  for  which  she  works.  They  quarrel  and  separate.  On 
the  night  when  Rodolphe's  play  wins  success,  Mimi,  desperately  ill, 
returns  to  the  old  room  and  dies. 


La    Boheme    (Metro-Goldwyn- 
Mayer) 
PRESS    NOTICE 
T     ILLIAN     GISH    and    John 
■*— '    Gilbert    score    big    personal 
hits  as  the  leads  in  La  Boheme. 
a     picture     founded     on     Henry 
Murger's     world-famous     stories 
of     the     Paris     Latin     Quarter; 
which  will  be  given  its  local  pre- 
miere   at    the    Theatre 


John  Gilbert,  co-starred  in  "La  Boheme" 
a    Mctro-Goldwyn-Mayer    production. 


It  is  the  enthralling  love  story 
of  a  struggling  young  playwright 
and  a  young  seamstress  who 
helps  him  in  his  climb  to  fame, 
only  to  die  as  he  achieves  tri- 
umph. Rich  in  sentimental  val- 
ues, beautifully  acted  by  Miss 
Gish,  John  Gilbert  and  associ- 
ate players,  this  film  is  un- 
equalled in  heart  appeal  and  dra- 
matic  power. 

CATCH  LINES 

A  charming  idyl  of  tender  love  and 
self-sacrifice,  staged  amid  the  glamor- 
ous atmosphere  of  the  Paris  Latin 
Quarter  I 

Lillian  Gish  and  John  Gilbert  in 
the  most  appealing,  heartgripping  roles 
of    their    careers! 


Let's  Get  Married 

(Paramount — 6664  Feet) 

(Reviewed  by  George  T.  Pardy) 

FARCE  comedy  of  the  light,  fast-flying  type,  plot  altogether  a 
skimpy,  vague  affair,  picture  consisting  mostly  <>t  a  series  of" 
comic  episodes  loosely  strung  together,  but  good  for  the  laughs 
nevertheless;  is  amusing  as  a  whole  and  should  satisfy  patrons  <>t" 
average  bouse.  Richard  Dix  is  always  right  at  home  in  a  vehicle 
of  this  sort,  which  provides  for  his  getting  entangled  in  all  kinds 
of  scrapes,  out  of  many  of  which  he  must  needs  fighl  hi-  way  with 
both  lists  revolving  regardless,  and  knocked-out  opponents  lying 
thickly  strewn  around.  Also,  he  is  an  alluring  lover  and,  in  this 
particular  instance,  a  champion  liar  of  admirable  resource.  so 
much  so  indeed,  that  nobody  can  blame  Lois  Wilson,  when,  as  the 
sweetly  unsophisticated  Mary  Corbin,  she  falls  for  Dick's  blandish- 
ments, believes  all  he  tells  her  and  weds  him  in  haste.  .Mi>s  Wilson 
is  an  extremely  captivating  heroine,  Edna  May  Oliver  puts  over  a 
clever  comic  sketch,  support  0.  K. 

THEME.  Farce  comedy.  College  lad,  wild,  gets  in 
scrape,  is  pinched,  makes  sweetheart  believe  he  is  abroad 
as  missionary,  escapes,  evades  pursuers,  weds  her. 

PRODUCTION  HIGHLIGHTS.  Smooth,  swift  action, 
hilarious  farce  situations,  Richard  Dix's  strenuous  work  in 
male  lead,  Lois  Wilson's  portrayal  of  heroine.  The  fight- 
ing stuff.  Scene  where  hero  successfully  dodges  police  in 
order  to  get  married. 

EXPLOITATION  ANGLES.  Feature  Richard  Dix 
and  Lois  Wilson.  Tell  patrons  this  is  a  laughing  riotr 
stress  Dix's  athletic  stunts,  fights,  etc. 

DRAWING  POWER.     Suitable  for  the  average  house, 

SUMMARY.  Swings  along  at  a  lively  pace,  offers 
plenty  of  snappy  farce  situations,  plot  of  light  construc- 
tion, but  picture  will  entertain  the  average  fan,  as  it  has 
no  dull  moments  and  gets  the  laughs  continually.  Work  of 
leads  excellent. 

THE  CAST 

Billy  Dexter Richard   Dix 

Mary   Corbin Lois    Wilson 

Jimmy    Nat    Pendleton 

Slattery    Gunboat   Smith 

Billy's    Father Joseph    Kilgour 

Mary's    Father Tom    Findlay 

J.  W.  Smith Edna  May  Oliver 

Adapted  from  H.  A.  DuSouchet's  Play,  "The  Man  From  Mexico." 
Director,   Gregory   La  Cava.     Photographed  by  Edward   Cronjager, 

SYNOPSIS.  Billy  Dexter,  pinched  while  celebrating  a  football 
victory,  is  released;  promises  Mary,  his  girl,  he  will  reform  and  starts 
selling  hymnbooks.  But  fate  tangles  him  up  in  a  night  club  scrap; 
he  is  rearrested  and  sent  to  jail.  He  deceives  Mary  into  believing 
that  he  is  on  a  missionary  tour  of  the  South  Sea  Islands,  escapes 
and  persuades  her  to  wed  him  right  away.  The  marriage  ceremony 
is  constantly  interrupted  by  detectives  trailing  Billy,  but  he  evades 
them  until  the  nuptial  knot  is  tied.  An  officer  then  hands  him  his 
discharge  papers. 

Let's  Get  Married    (Paramount) 

PRESS  NOTICE 
T  OVERS  of  hilarious  farce 
■*-* '  comedy  may  look  forward 
to  a  real  laughing  treat  when 
"Let's  Get  Married."  starring 
Richard    Dix,    is    flashed   on   the 

screen   of   the  Theatre 

on  . 

This  merry  picture  depicts  the 
wild  night-life  adventures  of  a 
young  collegian,  whom  fate 
throws  into  a  couple  of  fights 
and  ultimately  into  jail.  He 
succeeds  with  the  aid  of  a 
friendly  detective  in  deluding  the 
girl  he  loves  into  the  belief  that 
he  is  away  on  a  missionary  tour 
of  the  South  Seas,  escapes,  per- 
suades her  to  wed  him  at  once, 
and  has  an  awful  time  dodging 
his  policemen  trailers. 

Lois  Wilson  plays  the  femi- 
nine lead  and  a  brilliant  support- 
ing cast  is  in  evidence. 

CATCH  LINES 

Speeding   cars,    fights,   chases,   rollick- 
Richard   Dix    star    of    "Let's    Get    Mar-         ing  romance,  a  mad  whirl  of  action  aU 
ried"    a    Paramount   production.  through    "Let's    Get    Married  1 


March     13,     1926 


1211 


The  Johnstown  Flood 

(Fox— 6258  Feet) 

I  Reviewed  by  George  T.  Pardy) 

^TOT  only  does  this  picture  offer  an  unforge table,  soul-stirring 
bit  of  realism  in  its  scene  of  the  great  Johnstown  disaster, 
■  but  sticks  to  the  text  from  the  start  to  the  finish;  for  the 
plot  is  built  up  altogether  around  the  flood  episode.  Most  flood 
scenes  in  feature  films  seem  to  be  dragged  in  just  to  provide  a  big 
punch  thrill  and  as  a  general  thing  have  little  to  do  with  the  main 
thread  of  the  yarn.  But  this  one  is  different,  because  the  menace 
of  the  flood  is  ever  threatening,  even  during  the  most  tender  love 
passages  between  hero  Tom  O'Day  and  his  sweetheart,  you  are 
sensible  of  its  forboding  shadow.  It's  a  fine  melodrama  in  every 
way,  a  sure  box  office  winner  that  will  give  satisfaction  to  the 
masses.  Ann  Burger's  wild  ride  to  warn  the  valley  inhabitants  of 
the  dam  collapse  is  terribly  effective,  and  words  are  lacking  to  prop- 
erly describe  the  spectacular  horrors  of  the  flood  itself.  Acting, 
photography,  direction  first  class. 

THEME.  Melodrama.  Engineer  O'Day  vainly  warns 
Hamilton  that  dam  is  unsafe.  It  finally  breaks  and  flood 
scatters  destruction.  O'Day  and  his  sweetheart  are 
saved. 

PRODUCTION  HIGHLIGHTS.  Excellent  direction 
and  continuity.  Clever  fashion  in  which  love  and  senti- 
mental interest  is  developed.  Comedy  relief.  Ann 
Burger's  headlong  ride  to  warn  folks  of  breaking  dam. 
The  great  flood  scene. 

EXPLOITATION  ANGLES.  Tell  patrons  this  is  the 
most  daringly  spectacular  flood  scene  ever  filmed.  It's 
safe  to  praise  story  to  limit,  stress  melo  power,  love  lure. 

DRAWING  POWER.  Has  general  appeal.  Good  for 
all  houses. 

SUMMARY.  They  put  over  a  really  tremendous  flood 
episode  in  this  one.  Film  is  full  of  good  heart  appeal,  as 
well  as  spectacular  charm,  has  timely  comedy  touches, 
works  up  to  a  smashing  climax ;  well  acted  and  directed. 

THE  CAST 

Tom  O'Day George  O'Brien 

Gloria  Hamilton Florence  Gilbert 

Ann    Burger Janet   Gaynor 

John  Hamilton Anders  Randolf 

Peyton  Ward Paul  Nicholson 

Joe   Burger Paul    Panzer 

Sidney  Mandel George  Harris 

Authors,  Edfrid  Bingham  and  Robert  Lord.  Director,  Irving 
Cummings. 

SYNOPSIS.  Engineer  Tom  O'Day  warns  John  Hamilton  that 
ihe  dam  above  Johnstown,  owned  by  the  latter,  is  weak,  and  danger- 
ous to  lives  in  the  valley  below.  He  refuses  to  heed  the  warning. 
Tom  is  in  love  with  Hamilton's  daughter  Gloria.  They  wed  while 
Hamilton  is  away  in  Pittsburgh.  The  dam  breaks,  the  town  is 
destroyed  and  countless  lives  are  lost.  Ann  Burger,  who  rides  to 
warn  the  people,  is  drowned.     Tom  and  Gloria  are  saved. 

The    Johnstown    Flood     (Fox) 
PRESS  NOTICE 

A  MARVELOUS  reproduc- 
*^"  tion  of  the  tremendous 
flood  which  destroyed  the  Cone- 
maugh  Valley  in  1889  is  offered 
by  "The  Johnstown  Flood,"  a 
melodrama  of  gripping  power 
and  great  realism  which  comes 
to     the     Theatre     on 


George   O'Brien  starred   in   "The   Johns- 
town   Flood"    a    Fox    production. 


The  picture  deals  with  the 
efforts  of  engineer  Tom  O'Day 
to  awaken  the  owner  of  the  dam 
to  the  fact  that  it  is  unsafe,  his 
love  affair  with  the  wealthy  con- 
tractor's daughter,  and  vain 
attempts  to  avert  the  disaster  he 
knows  is  due.  The  film  is  alive 
with  human  interest  and  it  may 
be  doubted  if  the  camera  has 
ever  before  presented  such  a 
thrilling  spectacle  George 
O'Brien,  Florence  Gilbert,  Janet 
Gaynor  are  the  featured  players. 

CATCH   LINES 

Disaster  separated,  but  heroism  re- 
united Tom  O'Day  and  his  bride,  after 
the  mad  waters  interrupted  the  wed- 
ding ! 


The  Dancer  of  Paris 

(First  National — Seven  Reels) 

(Reviewed  by  Frank  Elliott) 

EXHIBITORS  catering  to  a  clientele  that  like  their  film  menu 
well  mixed  with  jazz,  risque  situations  and  near-nudity,  will 
.find  in  this  picturization  of  a  Michael  Arlen  story  all  these 
ingredients  and  then  some.  As  transplanted  to  the  screen  tins  tale 
of  a  young  girl,  sought  by  a  nobleman  with  a  weakness  for  the  fair 
sex,  who  vows  revenge  on  him  when  she  overhears  that  he  w; 
her  only  for  a  plaything,  is  for  sophisticated  audiences  only.  The 
production  has  been  given  a  lavish  mounting.  There  are  scenes  of 
a  bachelor  party  at  which  the  nude  statues  suddenly  come  to  life 
and  join  in  the  festivities.  Dorothy  Mackaill  appears  in  some 
beautiful  gowns  and  a  climax  in  which  the  star,  garbed  in  a  de- 
cidedly abbreviated  costume,  dances  in  the  room  of  the  dying  man, 
whom  she  has  vowed  to  ruin.  There  are  also  some  passionate 
love  scenes  between  Conway  Tearle  and  Miss  Mackaill.  In  brief, 
you  have  here  a  very  snappy  morsel.  Miss  Mackaill  does  well  in 
her  role. 

THEME.  Romantic  society  drama  of  Florida  and 
Paris  life ;  flapper,  sought  for  base  purposes  by  nobleman, 
punishes  him  for  playing  her  false. 

PRODUCTION  HIGHLIGHTS.  Scene  in  which  Con- 
suelo  overhears  Sir  Roy  does  not  intend  to  marry  her. 
Bachelor  party.  Miss  Mackaill's  dances.  Rescue  of 
Consuelo.     Climax. 

EXPLOITATION  ANGLES.  Music  store  tieups  on 
song  hit  "Remember."  Arlen  book  tieup.  Put  on  dance 
prologue.     Play  up  Dorothy  Mackaill  and  Conway  Tearle. 

DRAWING  POWER.  Suitable  for  houses  catering  to 
sophisticates.     Not   for   family   trade. 

SUMMARY.  Plot  that  borders  on  narrow  edge,  some 
Parisian  parties  and  dances  that  go  Avery  Hopwood  and 
Earl  Carroll  several  better  and  costumes  that  startle  with 
their  brevity.  Better  take  a  peek  at  it  to  decide  if  your 
patrons  will  stand  for  it. 

THE  CAST 

Consuelo    Dorothy    Mackaill 

Noel  Anson Conway  Tearle 

Sir  Roy  Martel Robert  Cain 

Dr.  Frank Henry  Vibart 

Cortez    Paul  Ellis 

Mammy  • Frances  Grant 

Author,  Michael  Arlen.  Directed  by  Alfred  A.  Santell.  Pho- 
tographed by  Ernest  Halley. 

SYNOPSIS.  Consuelo  Cox  accepts  Sir  Roy  Martel's  proposal. 
Later  discovers  his  love  for  her  is  of  basest  sort.  She  breaks  en- 
gagement and  swears  revenge.  Consuelo  goes  to  Paris,  becomes 
professional  dancer,  and  occupies  apartment  across  from  Sir  Roy. 
Consuelo  falls  in  love  with  Noel  Anson,  friend  of  her  uncle.  Sir 
Roy,  dying,  calls  for  her.  She  dances  for  him  and  then  collapses 
into  Anson's  arms. 

The    Dancer    of    Paris    (First 

National) 

PRESS  NOTICE 

"HP  HE       DANCER       OF 

■*■  PARIS"  will  be  shown  at 
the  Theatre,  commenc- 
ing   .     The   tale   tells  of 

the  relentless  pursuit  of  a  woman 
by  a  man  and  of  the  manner  in 
which  the  woman  fights  back 
when  her  soul  becomes  embit- 
tered by  the  tactics  and  deed  of 
the  man  who  had  proposed  to 
her.  The  woman  discovers  that 
his  love  for  her  is  of  the  basest 
sort. 

Dorothy  Mackaill  is  seen  in 
the  title  role,  given  excellent 
support  by  such  popular  players 
as  Conway  Tearle,  Robert  Cain, 
Henry  Vibart,  Paul  Ellis  and 
others.  The  scenes  at  the  Boule 
Rouge  where  Miss  Mackaill 
dances  with  Ellis  are  among  the 
most  elaborate  and  colorful  of 
the  present  season. 

CATCH  LINES 

She  was    the    toast    of    Paris    at    mid- 

Conway   Tearle,   featured    in     "The   Dan-         night,  but    as    she    danced    toward    re- 

cer    of    Paris"     a     First     National     pro-         venge  she    whirled     into     the     arms     of 
duction.                                           love ! 


la*  **B5E 

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•    ~^0 

^^M 

4 ;'-         Wf'^       A 

1212 


Motion     P  i  c  t  u  r  e     N  e  w  s 


The  Love  Toy 


(Warner  Brothers — Six  Reels) 

i  Reviewed  1>>   William  Campbell) 

HERE  we  have  an  example  of  much-very  much-ado  aboui 
nothing!  If  ever  the  efforts  of  talented  players  were 
wasted  more  conspicuously  we  do  aol  recall  the  occasion. 
We  have  seen  numerous  examples  of  titles  helping  to  make  a  pic- 
ture, hui  line  i-  one  which  has  been  considerably  weakened  by  them. 
Whoever  wrote  them  soughl  to  be  funny  in  each  title  while  in 
reality  the  direct  opposite  ha-  resulted.  The  alleged  wise 
cracks  become  monotonous  to  the  point  of  boredom.  The  plol  is 
LOO  per  cenl  silly.  A  man  about  town  about  to  be  married,  shows 
up  tor  the  event  an  hour  earlier  than  expected  and  finds  his  bride 
in  the  arms  of  another.  Immediately  the  action  shifts  to  the  king- 
dom of  Luzania  where  the  hem  has  already  become  a  general  in  the 
army.  He  v  ins  a  couple  of  wars  tor  King  Lavoris,  and  is  rewarded 
by  being  made  valet  to  Mi-  Majesty.  Eventually  he  rescues  the 
princess  who  is  about  to  be  forced  into  marriage  with  the  prim:' 
minister. 

THEME.  Comedy  dealing  with  the  rise  to  power  of 
American  youth  disappointed  in  love,  who  finds  new 
sweetheart    and    happiness    in    mythical    kingdom. 

PRODUCTION  HIGHLIGHTS.  The  opening  scenes 
in  which  the  bridegroom  races  to  meet  the  bride  and  al- 
most wrecks  the  town  with  his  auto.  The  "wars."  The 
rescue  of  the  princess.     The   chase  at  the  climax. 

EXPLOITATION  ANGLES.  Sell  the  names  in  the 
cast.  Bill  it  as  a  laugh  getter.  Play  up  Willard  Lewis, 
Lowell   Sherman,   Ethel   Grey  Terry  and  Helene  Costello. 

DRAWING  POWER.  Suitable  for  program  houses, 
with  stars  best  chance  of  pulling  'em  in. 

SUMMARY.  A  weak  contribution  with  plot,  titles  and 
acting  way  below  par.  May  entertain  some  folk  but 
don't  promise   too  much  in  your  ads. 

THE  CAST 

Peter  Remsen Lowell  Sherman 

The   Bride Jane  Winton 

King   Lavoris Willard    Lewis 

Albert,  prime  minister Gayne   Whitman 

Queen  Zita Ethel  Grey  Terry 

Princess    Patricia • Helene    Costello 

Lady    in    Waiting Maude    George 

Author,  Charles  Logue.  Directed  by  Erie  C.  Kenton.  Photo- 
graphed by  John  J.   Mescall. 

SYNOPSIS.  Peter  Remsen  arriving  an  hour  earlier  than  ex- 
pected for  his  wedding,  finds  his  bride  in  arms  of  another  man.  He 
tears  up  the  marriage  license  and  hies  himself  to  Luzania  to  drown 
his  remorse.  There  he  becomes  a  general  in  King's  army  getting 
His  Majesty  out  of  daily  wars  with  Belgradia  and  later  saves  the 
princess  from  the  prime  minister  who  seeks  to  usurp  the  throne  and 
marry  the  king's  daughter.     Remsen  wins  the  princess  himself. 

The    Love    Toy    (Warner 
Brothers) 
PRESS  NOTICE 
T     OWELL  SHERMAN,  Wil- 
■'--'   lard  Lewis  and  a  notable  cast 
of  stars  are  seen   in  "The   Love 
Toy,"  a  rollicking  comedy  which 

will   be    shown   on    the    

screen,  commencing  .  It 

is  one  long  laugh  from  start  to 
finish  and  shows  two  noted  char- 
acter actors  in  roles  widely  dif- 
ferent from  anything  they  have 
heretofore  attempted.  The  story 
deals  with  Peter  Remsen,  who 
finding  his  bride  in  the  arms  of 
another  on  his  wedding  day,  tears 
up  the  marriage  license  and  flees 
to  Luzania  where  he  becomes 
"the  power  behind  the  throne," 
and  wins  the  princess  for  his 
bride.  In  the  supporting  cast  are 
Helene  Costello,  Ethel  Grey 
Terry,  Maude  George,  Gayne 
Whitman,  Jane  Winton  and 
others. 

CATCH   LINES 

A    real    all-star    cast    in    the    most    re- 
Lowell  Sherman,  featured   in  "The  Love         freshingly   different     rib-tickling     comedy 
Toy"    a    Warner    production.  of   the   season ! 


The  Transcontinental  Limited 

(Chadwick  Picture  Corp. — 6400  Feet) 
(Reviewed  by  George  T.   Pardy) 

A   RAILROAD    yarn    that    lias    all    the    colorful    action,    spi 
thrills  ami   romance  demanded  by  admirers  of   fervid  melo- 
drama.    It's  a  good  box  office  picture  of  its  kind,  with  con- 
siderable   heart    interest    and    plenty   of  ,pep    throughout,    then 
sufficientlj    spectacular   wreck    scene,   some   snappj    comedy  relief; 
tearful    -entimcntal    lure    that    will    please    soft-hearted    fans,    and    a 
rattling    climax    is    attained.      Johnny    Walker    i>    a    very    acceptable 
hero,    looks  and  acts  like   a  regular   fellow    and    wins    his   audience 
righi   from  the  beginning  of  things.     The  casl    is  good  all   around, 
Alee  B.  Francis  a  rather  pathetic  figure  a-  the  old  engineer  whose 
sighl    goes    hack   on    him,    Eugenia    Gilbert    daintily    attractivi 
heroine  Marj   and  Bruce  Gordon  a  vallainous  hit  as  the  despicable 
Joe  Slavin.     Edward  Gillace  and  George  Ovey  are   responsible  Eor 
the  comedy  gags  and  put  'em  over  briskly.     Others  in  support 
quate;   photography  excellent,   direction    satisfacfc 

THEME.  Melodrama.  Hero  back  from  war  finds  rival 
plotting  to  win  his  girl  through  hold  he  has  on  her  father. 
He  foils  villain,  saves   Limited  from  wreck,  gets  girl. 

PRODUCTION  HIGHLIGHTS.  The  swift  action, 
melodramatic  sweep  of  story,  romantic  interest,  spectac- 
ular appeal,  wreck  of  train,  comedy  relief,  sunshine  climax. 

EXPLOITATION  ANGLES.  You  can  safely  boost 
this  as  a  hurricane  melo,  with  lots  of  tense,  exciting  situ- 
ations, a  good  love  story  and  humorous  values.  Play  up 
the  big  railroad  wreck  scene.  Feature  Johnny  Walker, 
Miss  Gilbert,  Alec  Francis. 

DRAWING  POWER.  Suitable  for  neighborhood  and 
small  houses. 

SUMMARY.  Has  good  melodramatic  swing,  pleasing 
heart  interest,  sentimental  and  comedy  values.  Wherever 
they  like  railroad  tales  with  plenty  of  punch  this  one 
should  fill  the  bill  nicely. 

THE  CAST 

Johnnie   Lane Johnny    Walker 

Mary  Reynolds Eugenia  Gilbert 

Jerry   Reynolds Alec  B.    Francis 

Sara   Reynolds .  .  • Edith   Yorke 

Joe    Slavin Bruce    Gordon 

Slim    Edward   Gillace 

Pudge    George    Ovey 

Author  and  Photographer  Not  Credited.     Director,  Nat  Ross. 

SYNOPSIS.  Johnny  Lane,  back  from  war,  finds  Joe  Slavin 
pestering  his  sweetheart  Mary  Reynolds  to  marry  him.  Slavin, 
firing  for  Mary's  father  on  the  Transcontinental  Limited,  knows  the 
engineer's  sight  is  poor  and  consequently  has  a  hold  on  him.  Money 
is  needed  for  an  operation  on  Mary's  mother.  Two  of  Johnny's 
buddies  get  the  needed  sum  from  Slavin,  who  has  stolen  it  from 
the  station  safe,  but  later  the  money  is  returned.  Johnny  thrashes 
Slavin,  saves  the  Limited  from  being  wrecked  and  wins  Mary. 


The     Transcontinental    Limited 
(Chadwick) 

PRESS  NOTICE 

A  CRASHING  melodrama  of 
*"*■'  railroad  life  is  offered  in 
"The   Transcontinental   Limited" 

which    comes     to    the     

Theatre  on  . 

This  picture  is  remarkable  for 
its  breathless  suspense,  whirl- 
ing action  and  strong  vein  of 
human  interest  running  through 
the  entire  story.  One  of  the 
most  spectacular  railway  wrecks 
ever  filmed  is  in  evidence  and  a 
tender  love  romance  which  ter- 
minates happily  holds  one's  sym- 
pathetic interest  from  start  to 
finish. 

Johnny  Walker  plays  the  hero 
role,  giving  a  performance  that 
fairly  vibrates  with  dash  and 
energy,  Eugenia  Gilbert  fills  the 
role  of  heroine  Mary  Reynolds 
with    charm   and    wistful    appeal. 

CATCH   LINES 

A  romance  of  railroading,  human 
wrecks  and  train  wrecks,  heart  throbs 
and   heart   aches,   love  and   youth! 


Johnny       Walker.       featured       in       "The 

Transcontinental   Limited"     a     Chadwick 

production. 


March     13 ,     19  26 


1213 


Married 


(Jans  Productions — 5772  Feet) 

(Reviewed  by  George  T.  Pardy) 

THIS  looks  like  a  reasonably  good  money-maker  for  the  state 
rights  held.  It  is  well  directed,  the  title  has  pulling  possi 
bilities,  the  melodramatc  sequences  pile  up  a  generous  amount 
of  thrills  and  quite  a  contrast  m  atmosphere  is  obtained  between 
the  New  York  society  scenes  and  the  rugged  life  of  the  lumber 
camp.  The  photography  throughout  is  excellent,  including  a  num- 
ber of  fine  outdoor  views,  as  well  as  handsome  interiors,  attractive 
settings  and  jazz  effects.  Owen  Moore  is  seen  to  great  advantage 
as  the  stalwart  hern.  Constance  Bennett,  as  the  heroine,  does  very 
well  as  the  city  flapper,  bul  her  work  in  serious,  emotional  situations 
is  much  below  par.  There  are  several  occasions  where  Evangeline 
Russell,  playing  the  half-breed  girl  in  love  with  the  hero,  takes  the 
dramatic  honors  clean  away  from  Miss  Bennett.  Antrim  Shorl 
wins  favor  in  the  role  of  Chuck  English  and  the  support  is 
satisfactory. 

THEME.  Part  society,  part  lumber  camp  atmosphere. 
Hero  in  West  weds  girl  he  has  never  seen  by  telephone, 
later  kidnaps  her,  and  wins  her  love. 

PRODUCTION  HIGHLIGHTS.  Attractive  society  and 
jazz  backgrounds,  good  Western  scenery.  Scene  where 
Kate  rescues  Shawn  at  cost  of  her  own  life.  The  hand-to- 
hand  battle.  Romantic  development,  barrage  of  thrills, 
pleasing  finish. 

EXPLOITATION  ANGLES.  Play  up  bewilderment  of 
couple  who  aren't  sure  whether  they  are  married  or  single. 
Stress  romance,  jazz  atmosphere,  melodramatic  phases. 
Feature  Owen  Moore,  Constance  Bennett,  Evangeline 
Russell. 

DRAWING  POWER.  Good  card  for  neighborhood, 
smaller  houses  and  towns. 

SUMMARY.  Has  heart  appeal,  jazz  and  society  lure, 
combined  with  pungent  thrill  punches  in  lumber  camp  sur- 
roundings.    Will  please  the  average  fan. 

THE  CAST 

Dennis    Shawn Owen    Moore 

Marcia    Livingston Constance    Bennett 

Kate    Evangeline   Russell 

Mary  Jane   Paul Betty    Hilburn 

Judge  Tracey John  Costello 

Chuck  English Antrim  Short 

Harvey  Williams Frank  Walsh 

Author,    Marjorie    Benton    Cooke.      Director,    George    Terwilliger. 

SYNOPSIS.  Dennis  Shawn  is  manager  of  lumber  holdings  of 
estate  to  which  Marcia  Livingston  is  heir.  Railroad  company  wants 
the  land,  which  is  useless  unless  old  Senorita  Padrasso,  owner  of 
adjacent  tract,  also  sells.  She  consents  to  sell  provided  that  Dennis 
weds  Marcia,  whom  he  has  never  seen.  They  are  married  by  tele- 
phone. Marcia,  a  jazz-mad  flapper;  is  kidnapped  by  Dennis,  who 
takes  her  to  the  lumber  camp,  where  she  eventually  learns  to  love 
him. 


Married  (Herman  F.  Jans) 
PRESS  NOTICE 
"TV/TARRIED,"  a  story  of  New 
-*-"-*■  York  society  and  the  big 
woods,  starring  Owen  Moore 
and  Constance  Bennett,  will  be 
given    its    local    premier    on    the 

screen   of   the Theatre 

on      .        This      modern 

drama  combines  intelligent  act- 
ing, competent  direction,  thrills 
and  heart  interest  to  a  degree 
which  has  won  it  unstinted 
praise  from  critics  in  general. 
Owen  Moore  is  seen  as  the 
strenuous  young  manager  of  a 
lumber  camp,  part  of  an  estate 
owned  by  a  jazz-mad  flapper, 
Marca  Livingston.  Circumstances 
bring  about  a  marriage  of  conve- 
nience between  the  pair,  who  are 
wed  by  telephone. 

In  support,  Evangeline  Russell, 
Betty  Hilburn,  John  Costello 
and  other  well-known  film  fav- 
orites. 

CATCH   LINES 

Would  you  marry  someone  you 
thought  you  hated?  Can  a  couple  be 
wed    when    hundreds    of    miles    apart? 


Constance    Bennett,    featured     in     "Mar- 
ried"    a     Jans     production. 


Pals 

(Truart— 5500  Feet) 

•  Reviewed    hj    George   T.    Pardy) 

A  GOOD  audience  picture  with  especial  appeal  for  animal 
lovers  and  mie  that  should  he  welcomed  by  exhibitors  ca 
ing  tn  the  family  trade,  as  it  has  qualities  warranted  to  catch 
the  fancy  of  young  and  old.  An  inexpensive  production,  it  i-  noh< 
the  less  pleasing  entertainment,  in  i'act  its  very  simplicity  adds  to 
the  story'-  natural  charm,  and  Art  Acord,  with  In-  two  four  footed 
pals  and  the  baby  which  fate  throws  into  his  care,  form  a  quartette 
that  is  safe  to  win  favor  with  a  big'  majority  of  fans.  Rex  the  dog, 
and  Black  Beauty,  the  horse,  are  real  18  karat  actors  who  gel 
across  in  winning  style  in  both  comedy  and  serious  situations.  A 
sure-enough  combination  of  talented  players  this,  not  forgetting 
Louise  Lorraine,  who  is  wistfully  sweet  and  charming  as  the  girl 
whom  Art  saves  from  the  villain's  matrimonial  clutches  at  the 
eleventh  hour.  Leon  Kent  scores  as  the  aforesaid  designing  wretch. 
Direction,  photography  excellent. 

THEME.  Comedy  drama.  Bruce  Taylor,  finds  deserted 
baby,  takes  care  of  it,  is  accused  by  jealous  love-rival  of 
abduction,  is  cleared,  wins  girl  he  loves. 

PRODUCTION  HIGHLIGHTS.  Clever  stunts  per- 
formed by  Rex  and  Black  Beauty,  canine  and  equine  stars. 
Good  work  of  Art  Acord  and  Louise  Lorraine.  Neatly 
interpolated  comedy  shots.  Scene  where  Rex  and  Black 
Beauty  help  Bruce  break  jail.     Finale. 

EXPLOITATION  ANGLES.  Go  after  family  trade. 
Boost  as  great  animal  story,  as  well  as  comedy  and  hu- 
man interest  drama.  Feature  Acord,  Lorraine,  Rex,  Black 
Beauty. 

DRAWING  POWER  Good  card  for  neighborhood 
and   smaller  theatres. 

SUMMARY.  Some  cracking  good  animal  stuff  in  this 
picture.  Also,  it  has  lively  comedy  relief,  some  pathos, 
couple  of  forcible  dramatic  punches,  moves  fast  and  works 
into  rousing  finish.  Dog  and  horse  stars  are  great.  En- 
tire cast  capable. 

THE  CAST 

Molly  Markham Louise   Lorraine 

Bruce   Taylor • Art   Acord 

The    Dog Rex 

The    Horse Black    Beauty 

Obediah  Dillwater • Leon  Kent 

Molly's  Grandpa Andrew  Waldron 

Author,   Perry   O'Neil.      Director,   John   P.   McCarthy. 

SYNOPSIS.  Bruce  Taylor  arrives  at  town  with  his  dog  Rex, 
horse  Blackie  and  a  baby  he  found  in  the  desert.  He  takes  care 
of  the  infant  and  falls  in  love  with  Molly  Markham,  whose  grand- 
father is  in  the  financial  power  of  Obediah  Dillwater,  suitor  for 
Molly's  hand.  Molly  helps  Bruce  out  with  the  baby.  Obediah  has 
him  arrested  on  a  charge  of  kidnaping  the  infant.  He  escapes  from 
jail  with  the  aid  of  Rex  and  Blackie.  Later  Bruce  returns  with  the 
sheriff  and  proof  of  innocence,  finds  Molly  about  to  marry  Obediah, 
halts  the  ceremony;  whips  Obediah  and  weds  Molly  himself. 

Pals  (Truart) 
PRESS  NOTICE 
HP  HERE'S  something  to  in- 
-*-  terest  every  member  of  the 
family  in  "Pals,"  the  great  com- 
edy-drama in  which  a  dog,  a 
horse,  a  baby,  a  bachelor  and  a 
girl  are  the  leading  characters. 
This  picture  is  scheduled  as  the 
leading   screen   attraction   at   the 

Theatre  on  . 

Art  Acord  is  the  hero,  who 
finds  an  abandoned  baby  in  the 
desert,  settles  down  to  take  care 
of  it  in  the  nearest  town,  is  aided 
by  a  lovely  girl,  whose  jealous 
suitor  at  once  plots  against  Art 
and  gets  him  in  jail.  He  is  tri- 
umphantly released  b"  his  dog 
and  horse. 

Louise  Lorraine  in  the  heroine 
role:  Rex,  the  wonder  doe.  and 
Black  Beau*  "■***.  horse,  are  the 
four-footed  stars. 

CATCH   LINES 

Rex  was  only  a  dog.  but  he  and 
Blackie  the  horse,  were  the  truest  pals 
this   man   ever   had ! 

Romance,     humor,     pathos,     dramatic 
Louise    Lorraine   appearing    in    "Pals"    a        appeal     and     a     real     human-and-animal- 
Truart   release.  interest  story!      Just   PALS! 


1214 


Mot  i  o  11     P  i  c  t  u  r  c     News 


onal  News  from  Corresponded 


W  ALTER  LIEBM  \V\"  is 
the  new  manager  of  the 
DesMoines  office  of  Pathe.  He 
succeeds  A.  W.  Kahn  who  will  re- 
main in  the  DesMoines  office. 

my     Gottlieh,    manager     for 
attended  the  convention 
•of  managers  in  New  York  City. 

Ludi    Bosten,  exhibitor  at    Mus 
catine,    Iowa,   has   bought   a   lot    ol 


DesM 


oines 


iiiii:iiiiiiniiiminiii in  till  HI 


new  equipment  for  his  theatre,  the 
Amuzu.  The  theatre  has  been 
equipped  with  a  new  Simplex  ma- 
chine   with    low    intensity    arcs,    a 


new  motor  generator  and  a  double 
dimming  The   com- 

plete bill  of  goods,  which  included 
other  theatre  equipment  and  which 


amounted    to   over    four    thousand, 
to  Mr.  Bosten  by  the  Ex- 
hibitors  Supply  Company. 

Visitors  in  Movie  Row  were  Al- 
exander Frank  of  Waterloo,  J.  C. 
<  ollins  of  the  Rex  Theatre  at 
Sam  <  osten  of  the  Eastern 
Iowa  Theatres  Company,  L.  C. 
of  the  Colonial  Theatre  at 
Grinnell. 


icago 


PIRST  NATIONAL'S  sales  de- 
partment get-together  dinner 
at  the  Cooper- Carl  ton  Hotel,  was 
one  of  the  pleasant  social  events 
of  the  season  and  thirty-five  film 
men  and  their  wives  enjoyed  the 
party.  Ted  Schlanger  and  wife 
and  Earl  Silverman,  were  the  only 
guests  outside  of  the  regular  staff 
of  First  National,  which  headed 
by  Manager  R.  C.  Seery,  attended 
in  a  body. 

Adam  Dernbach,  who  operates 
-theatres  in  Wheaton,  Naperville 
and  Batavia,  has  recovered  from 
.a    serious    attack    of    appendicitis 


which  confined  him  to  the  hospital 
for  some  time,  and  Monday  made 
his  first  appearance  on  film  row. 

Sales  Director  Roy  Alexander 
and  Exchange  Manager  Bill 
Brumberg  of  Universal,  spent  the 
week  at  the  New  York  head- 
quarters   of    their    organization. 

Fred  Marin,  who  is  making  a 
thirty  day  tour  of  exchanges, 
spent  Saturday  in  Chicago,  in  con- 
ference with   Manager   Seery. 

It  is  reported  that  S.  J.  Gregory 
has  taken  over  the  Milo  Theatre, 
which  has  been  operated  by  J. 
Voumvakis. 


A  party  which  left  on  the  Cen- 
tury for  New  York  Friday,  in- 
cluded Messrs.  Brockell  and  Bur- 
ford  of  Balaban  &  Katz  Midwest ; 
Messrs.  Emil  Stern,  Leo  Spitz  and 
Mayer  of  Lubliner  &  Trinz  ;  and 
Messrs.  Max  Balaban  and  H. 
Stern  of  Balaban  &  Katz. 

Manager  Jack  Sampson  of  F.  B. 
O.  and  his  wife  are  planning  to 
leave  on  March  29th,  for  Los 
Angeles,  where  they  will  attend 
the  F.   B.   O.   national  convention. 

Following  the  purchase  of  the 
Illini  Theatre  at  Sterling,  by 
( Jumbiner    Brothers    from    Green- 


ough  &  Weeks.  Mr.  Weeks  has 
decided  to  re-enter  the  coal  busi- 
ness and  Mr.  Greenough  is  for 
the  present,  taking  a  vacation. 
Frank  Ford,  who  formerly  man- 
aged the  Gold  Theatre  in  Chi- 
cago, has  been  appointed  mana- 
ger of  the  Illini,  by  Gumbiner 
Brothers. 

Herb  Hammond,  at  one  time 
sales  manager  for  Paramount,  is 
now  connected  with  Metro-Gold- 
wyn. 

Buddy  Stewart  is  making  his 
headquarters  in  Chicago  for  the 
present. 


JACK  EATON,  manager  of  the 
State  theatre  has  arrived  back 
from  New  York  City  after  a  visit 
with  officials  of  the  company 
which  owns  and  operates  the  State 
theatre. 

James  Lynch,  president  of  the 
Wyoming  Theatre  Manager's  As- 
sociation was  in  Denver  again  yes- 
terday. He  owns  and  operates  the 
theatres  of  Laramie,  Wyoming,  the 
home  of  the  state  University. 

Eugene     Gerbase,     manager     of 


Associated  Exhibitors  is  spending 
considerable  time  in  the  territory 
these  days. 

Harry  Helmar,  manager  of  the 
Rourke  theatre,  La  Junta,  Colo- 
was  in  this  week  doing  a  little 
booking.  The  Rourke  theatre  is 
one  of  the  K  &  F  Amusement 
Company  chain. 

Seth  Perkins  has  arrived  in  Den- 
ver from  Salt  Lake  City.  Mr. 
Perkins    is    District    Manager    for 


Metro-(  loldwyn-Mayer  Compan) . 

B.  P.  McCormick  of  Florence, 
Colo.,  owner  of  the  Liberty  theatre 
of  that  city  and  who  has  been 
leasing  and  operating  the  Jones 
Theatre  of  Canon  City,  has  pur- 
chased the  Jones  theatre  from  L. 
A.  Jones  and  Jesse  E.  Jones  of 
Canon  City.  Mr.  McCormick  plans 
to  make  several  changes  in  the 
plan  and  operation  of  the  theatre. 

Sid  Weisbaum  arrived  Saturday 
from    San    Francisco   to   take   im- 


mediate charge  of  the  local  F.  B. 
O.  branch  office.  Sid  was  accom- 
panied by  his  family.  He  drove 
through  from  the  coast  in  his  new 
Cadillac  car. 

Paul  F.  Krier  and  G.  Wayte. 
managers  of  the  Star  and  Rialto 
theatres  of  Walsenburg,  Colo., 
were  visitors  in  film  row  this  week. 
The  Star  and  Rialto  theatres  are  a 
part  of  the  D  &  R  chain  of  thea- 
tre- operating  in  the  Denver  terri- 
tory. 


Houston 


COL  A.  L.  KAkl'W  ELL,  gen- 
eral representative  for  Inter- 
state Amusemenl  company  made  a 
business  trip  to  Houston  last  week. 
Karl  Hoblitzelle,  president  of  the 
company  i  pected  in  town  in  a 
short  time. 

The  big  electric  sign  on  the  new 
Kit/  tin  at i •(    was  hi tisted  into  place 

il  da       I  tatside  work  on 

the  theatre  has  l"  en  i  ompleted  and 


the  opening  will  be  announced  at 
an  early  date,  according  to  the 
management. 

Word  from  Paul  Barracco,  local 
theatre  owner  has  been  received 
from  Palm  Beach,  Florida.  Mr. 
Barracco's  theatres  are  under  the 
management  of  his  brother,  Victor, 
whili    he  is  out  of  the  citj , 

E.  !•'.  Stein,  representing  the 
Metro-Goldwyn   picture    people   is 


in  town   for  a  visit  with  Al   Lever. 
local   Saenger  manager. 

Hkrley  Sadler,  owner  of  the 
I  [arli  \  Sadler  company  has  been 
called  to  West  Texas  on  account 
of  the  illness  of   his  mother. 

W.  A.  Bock  theatre  owner  from 
Waco  and  other  north  Texas  pi  int 
has  returned  to  Waco  after  several 

weeks   sta>    in    I  [ouston, 

Harrv     Schummerman     of     the 


Strand  theatre  has  purchased  a 
new   automobile, 

Tlu  San  Juan,  another  down- 
town, theatre  has  been  opened.  It 
is  a  small  house  and  plays  western 
and    Mexican   picture-;. 

1  1 1  e  ui(  \  ing  pictures  for  the 
city  park  will  be  used  again  this 
summer,  according  to  reports, 
This    polk}     has    been    used    for 

three   s,asoiis 


MIACK    HICKEY,   wife 
of   the   popular  managi 

[ousi     and    Mermac 
I  heati  i      al     New    London.    \\  is  . 
died  lasl  week,  following 
ation.  Sympathy  of  the  i  ntin 
fraternity     of     the     state     wa 

reai  ed   i  xhibitor. 

( ieorge  Levi i  i 

!'s     Milwaukee     branch,     has 


announced  the  transfer   from  Chi- 
of    F.   O'Neilson,  to  concen- 

trati     on    short    subject    sales    in 
nsin. 
\     M.    Beglinger    and    his    son, 

Carl,  both  of   the  Majestic  Thea- 

ti  ■ ,    Rhinelander,   Wis.,   visited  at 
Milwaukee     exchanges,     last 

of    the    Bijou    at 


\ppli  ti  in  pped  in  on  busi- 

ness. 

F.    Feld,    for    some    time    past 
iti  d    with    the   F.    B.    O.    sales 

Staff     in    Wisconsin    territory,    has 

ned. 
Milwaukee     friends     of       \1      Ro 

manager     of     tlu      Como 

I  heatei     al      Merrill.     \\  is.,     are 

ed   to   learn  of  his  speedy  re- 


coverj    from  a  vrerj    recent  illness. 

Art  Roberts,  assistant  manager 
of  the  Milwaukee  branch  of  F.  B. 
i  ) .  has  returned  to  his  duties. 

Elmer  Flail,  assistant  manager 
of  tlie  Merrill  theater,  Milwaukee, 
an  old  timer  in  the  theatrical  busi- 
ness here,  has  returned  to  his  du- 
ties atti  i  being  a mfined  to  his  bed 
for   two   weeks   with   pneumonia. 


March     13,     1926 


1215 


CH.  BUCKLEY  is  at  the  Me- 
.  morial  Hospital  in  Albany, 
recovering  from  an  operation  per- 
formed last  week,  to  relieve  the 
well  known  exhibitor  from  gall 
stones.  Mr.  Buckley  was  on  the 
operating  table  for  nearly  three 
hours. 

Vincent  Fisher  is  now  doing  the 
booking  at  the  local  Fox  exchange, 
having  severed  his  connections 
with  F.  B.  O.,  after  owe  week  as 
a  salesman. 

Ted  Hayes,  salesman  for  War- 
ner Brothers,  out  of  this  city,  re- 
signed last  week,  and  has  been 
succeeded  by  Michael  Thomas,  of 
New  York  City.  Lloyd  Wills. 
special  representative  for  Warner 
Brothers,  spent  a  couple  of  days 
at  the  local  exchange  last  week. 

W.  W.  Farley,  of  Albany,  was  a 
substantial  contributor,  as  was  also 
Mrs.  Elizabeth  V.  Colbert,  of  Al- 
bany, a  member  of  the  New  York 
State  Motion  Picture  Commission, 
tp  the  Carillon  fund. 

The  Third  Avenue  Theatre  in 
Watervliet,   run  by  John  Christie, 


will  be  closed  each  Tuesday  and 
Thursday  evenings  from  now  on. 

Mrs-.  John  J.  Carmichael,  wife 
of  one  "of  the  employees  of  the 
Van  Curler  Theatre  in  Schenec- 
tady, was  claimed  by  death  during 
the  past  week. 

There  is  a  prospect  that  a  mo- 
tion picture  ball  will  be  given  in 
Schenectady,  after  Lent,  by  the 
Farley  Association,  which  consists 
of  about  forty  employees  of  the 
Farley   theatres. 

Mike  Freedman,  who  recently 
disposed  of  the  Rialto  in  Schenec- 
tady, is  now  said  to  be  in  New 
York  City. 

The  village  of  Gouverneur  is  to 
have  a  new  theatre  in  the  near  fu- 
ture. Sol  Kaplan,  who  owns  a 
block  in  the  village,  plans  to  re- 
model the  same  to  the  end  that  he 
will  have  a  theatre  seating  about 
1,000. 

Jake  and  Alex  Feltman,  owners 
of  the  Lincoln  Theatre  in  Schenec- 
tady, are  still  looking  about  for  a 
site  m  Albany,  on  which  to  erect 
a  motion  picture  theatre. 


Claude  Fish,  of  the  American 
Theatre  in  Schenectady,  suffered  a 
rather  unusual  muscular  affliction 
during  the  past  week,  which  re- 
sulted in  his  being  forced  to  re- 
main in  bed  for  two  or  three  days. 

The  Dreamland  Theatre  in  Al- 
bany, which  has  been  run  by  Louis 
Cappa.  who  recently  took  over  the 
Rialto  in  Schenectady,  is  report..l 
to  be  on  the  market  once  more. 

Bob  Landry's  house  in  Ogdens- 
burg,  known  as  the  Strand,  felt 
the  effects  of  a  recent  wreck  at 
•  i  orland,  which  tied  up  matters 
for  several  hours  and  resulted  in 
film  reaching  him  too  late  for 
showing. 

J.  H.  Maclntyre,  manager  for 
Famous  Players  here,  spent  a  por- 
tion of  last  week  in  New  York 
City. 

Samuel  Burns,  manager  for 
Bond  in  this  city,  is  spending  this 
week  on  a  swing  through  northern 
New  York. 

The  six  stores  in  the  new  Strand 
Theatre  in  Albany,  will  be  in  shape 
for  opening  the  fore  part  of  April. 

Lake  City 


Clayton  Eastman,  a  salesman  for 
Famous  player-  out  of  Albany, 
was  at  one  of  the  local  hospitals 
last  week  for  a  couple  of  days, 
where  a  minor  operation  was  per- 
formed. 

Mr.  and  Mrs.  Alec  Herman 
have  returned  to  Albany,  after  sev- 
eral days  in  New  York  City. 

H.  B.  McNamara,  who  has  been 
an  exhibitor  in  Valatie  for  several 
years,  opened  a  new  theatre  last 
Monday  night.  It  ranks  as  one  of 
the  coziest  in  this  part  of  the  state. 

Mrs.  Frances  McGraw,  who  is 
now  handling  the  Rialto  Theatre 
in  Little  Falls,  is  making  a  success 
in  her  new  position.  An  increase 
of  patronage  to  the  Rialto  resulted" 
when  she  disposed  of  her  theatre, 
known  as  The  Gem,  to  the  Schine 
brothers,  who  closed  the  house. 

Not  fancying  the  name  of  "An- 
tique," Carl  A.  Phillips,  who  re- 
cently bought  a  theatre  in  Water- 
town,  has  renamed  the  house,  and 
from  now  on  it  will  be  known  as 
"The  Liberty."  Mr.  Phillips  is 
spending  about  $15,000  in  remodel- 
ing the  house. 


CLYDE  H.  MESSINGER,  local 
branch  manager  for  Educa- 
tional Pictures,  is  working  -  the 
Southern  Utah  territory  this  week. 
The  Salt  Lake  motion  picture 
projectionists  are  staging  their  an- 
nual movie  ball  March  4th,  at  the 
Auditorium    dance    hall. 

The  theatre  managers  here  held 
their  regular  weekly  meeting  at 
which  officers  for  the  coming  year 
were  elected.  Carl  Porter  of  the 
Victory  Theatre  was  reelected 
president,  Eddie  Diamond  of  the 
Pantages  Theatre  was  reelected 
vice  president,  while  Ed  C.  Mix  of 
the  Kinema  was  elected  secretary 
to  take  the  place  of  George  E. 
Carpenter  of  the  Paramount  Em- 
press Theatre,  who  resigned  this 
secretarial  duty.  W.  E.  Shipley  of 
the  Gem  Theatre  was  reelected 
treasurer.  The  theatres  represented 
besides  these  just  mentioned  in- 
clude The  American,  managed  by 
C.  F.  Montgomery ;  The  Star, 
owned  by  Louis  Strike ;  The 
Photoplay,  owned  by  Hy  Olsen : 
The  Hyland,  operated  by  Mr. 
Edgington  of  Sugarhouse,  The 
Princess  at  Sugarhouse,  owned  by 
C.  E.  Hawxhurst ;  The  Wilkes, 
managed  by  C.  W.  Clogston ;  The 
Orpheum,  managed  by  E.  A.  Mor- 
ris and  the  Isis,  operated  bv  E.  A. 
(Dad)    Rand. 

Carl  A.  Porter,  George  E.  Carp- 
enter, and  Emmit  Sorg,  Ogden 
Paramount  manager  and  Joe 
Koehler,  who  manages  the  Para- 
mount house  at  Twin  Falls, 
Idaho,  are  the  managers  of  the 
Louis  Marcus  enterprises  who  will 
leave  here  on  March  12th  to  attend 
a  convention  at   Atlantic   City. 

L.  J.  McGinley,  Famous  Play- 
ers-Lasky  branch  manager  here,  is 
still  making  the  Montana  territory. 
and  is  expected  back  the  end  of 
this   week. 

Jos.  F.  Samuels,  local  manager 
for  Metro-Goldwyn-Mayer,  is  still 
in    Montana. 


_Seth  Perkins,  new  District 
Manager  for  Metro-Goldwyn- 
Mayer,  has  gone  to  Seattle  from 
here  for  three  or   four  days. 

Andy  Murdock  of  the  Ideal  The- 
atre at  Heber,  Utah,  has  been  visit- 
ing film  row  within  the  past  few- 
days. 

Ed  Ryan,  owner  of  the  Liberty 
Theatre  at  Brighton,  Utah,  was 
also  an  exhibitor  visitor  this  week. 

Earle  Steele,  who  recently  left 
Bingham,  Utah,  is  now  managing 
the  Venice  Theatre  at  Nephi, 
Utah,  which  house  was  recently 
taken  over  by  Louis  Strike  of  the 
Star  and  Kinema  theatres  in  this 
city. 

Branch  Manager  W.  G.  Seib, 
who  has  been  in  charge  of  the 
Pathe  exchange  here  for  the  past 
five  or  six  years,  has  just  re- 
signed. 

L.  L.  Savage,  Pathe  Booking  in- 
spector, has  arrived  in  Salt  Lake 
from   Butte. 

Western  District  Manager 
Frank  Harris  and  General  Sale^ 
Manaager  Harry  Scott  are  ex- 
pected into  the  local  Pathe  office 
next  wreek. 

W.  H.  Rankin,  manager  of  the 
local  Warner  Brothers  exchange, 
has  returned  from  Butte,  Montana. 

Western  District  Manager 
Harry  Lustig  is  here  making  his 
usual    tour    for    Warner    Brothers. 

The  banquet  which  had  been 
planned  for  February  27th,  for  the 
film  men  here,  has  been  postponed 
indefinitely. 

H.  Bradley  Fish,  local  branch 
manager  for  the  Fox  exchange. 
has  just  returned  from  a  swing- 
through   Montana  territory. 

Lou  Peer>-  of  the  Egyptian  The- 
atre at  Ogden,  Utah,  was  an  ex- 
hibitor visitor  this  week.  1 '.  i  r 
is  leaving  soon  for  Los  Angeles. 

The  Universal  exchange  here  re- 
ceived a   letter    from   Sam   \\ 1 


head  of  Kenilwood,  Utah,  telling 
that  his  theatre,  the  Auditorium, 
burned  down  a  few  days  ago. 

Mr.  Wilson,  owner  of  the  Hub 
Theatre  at  Midvale,  is  buying  a 
new  Buick  car.  Wilson  announces 
that  he  has  just  opened  up  the  new 
Hub  Lunch  in  connection  with  his 
theatre. 

H.  O.  Hauxhurst,  operating  the 
Princess  Theatre  at  Sugarhouse, 
was  lining  up  new  business  this 
week. 

Walter  S.  Rand,  salesmanager 
here  for  United  Artists,  will  be  in 
the  end  of  this  week  from  Mon- 
tana.     Milton   Cohn   is    in    from   a 


six  weeks'  trip  through  Montana. 
Joe  C.  Dowd  is  in  the  coal  camps 
of   Southern  Utah. 

Dad  Rand,  owner  of  the  Isis 
Theatre,  changed  the  color  of  his- 
car-  from  bright  yellow  to  dark 
blue. 

E.  L.  Wharton,  Orpheum  The- 
atre manager  at  Glasgow,  Mon- 
tana, who  has  been  in  Glasgow 
for  a  great  many  years,  is  giving 
up  his  house  there  for  the  present,. 
and  will  probably  connect  up  else- 
where. 

John  Ruger,  owner  of  the  Amer- 
ican and  Orpheum  theatres  in 
Park  City,  Utah,  was  visiting  the 
row   this    week. 


Arthur  J.  Lamb  presents 

The  Molly  May  Series  (Inc.) 

Says    Violet    Mersereau:      "Happy   I   am! 

"My  two   reelers  are   near   perfection! 
"Thanks  to  the  stories  by   Arthur   J.   Lamb, 

And  Joseph   Levering's  direction. 
"Fault  finding  is  easy.     Let's  work  and  let's  play, 
"I've  had  first  nights  on  Broadway  and  Philly,  P. A. 
"Oh!   I'm  glad  I'm  still  young,  and  can  play  with  my  dollies. 
'And   say!  don't   forget  'Her  First  Night   in  the  Jollies.'" 


To  be  followed  by  'Her  First  Night  In  A  Beauty  Parlor'  and 
$•       'Her  First  Night  In  A  Bath  Tub.' 


Note:    You  can't  advertise  too  much! 
can't  advertise   enough  ! 


int  of    fact  you 

A.    J.    I. amh 


:  .     - 


1216 


Motion     Picture     News 


Atlanta 


MRS.  WILLINGHAM  WOOD 
of  the  Strand  Theatre  at 
Washington,  Ga.,  made  one  oi  her 
infrequent  trips  to  Film  Row  this 
week. 

E.  J.  Sparks  passed  through    \t 
lanta  Tuesday  en  route  to  Jackson- 
ville from  Augusta. 

Mrs.  W.  M.  Kimbro,  who  has 
established  the  Greenland  Theatre 
in  high  favor  with  citizens  ol 
Green  Ga.,    was    in    Atlanta 

Tuesday  and  Wednesday  lining  up 
new  pictures  for  the  next  several 
months. 

.1.  .1.  Durfield,  of  Metro-Gold- 
wyn-Mayer,    in    Florida,    spent    a 


lays  in  the  Atlanta  exchange 
last  v. 

A.  B.  Cheatham,  sales  manager 

for    Progress    Pictures,    Inc.,    has 

just  return*  Charlotte. 

\rtluir    Lucas,    head   of    Educa- 

Film    Exchanges,    returned 

t  .    Atlanta  early  this  week. 

Mrs.    T.     11/    Holland    has    re- 
named   her     theatre     at     Madison, 
uiti    appropriately.     Madison 
Square  Theatre  she  calls  it  now. 

Charles    E.    ECessnich,    Southern 

division  manager   for  Metro-Gold- 

wyn-Maycr,     is     leaving     soon     to 

t  the  Trackless  Train. 

Roy    L.    Thompson    is    soon    to 

open  the  New  Strand  Theatre  at 


Perry,  Ga.  This  will  be  Mr. 
I  hompson's  first  venture  as  an  ex- 
hibitor. 

T.  11.  Thompson,  formerly  of 
Dallas,  Texas,  lias  arrived  in  At- 
lanta with  Mrs.  Thompson  where 
he  is  looking  over  the  field  with 
a  view  to  acquiring  a  theatre  in 
this  territory. 

Mrs.   !•'..    M.   Pearce,  oi 
the   Metropolitan  Theatre,  has  re- 
turned to  her  bench  after  several 
daj  s'  illness  this  week. 

S.iiimn  Mayer,  well-known  base- 
ball star,  resigned  his  position 
as  Florida  representative  For  As- 
sociated Exhibitors,  and  will  go 
into    training   immediately    lor   his 


work  with  the  New  Haven  Club. 

Claud  Ezell,  district  manager  for 
Warner  Brothers  in  this  territory, 
has  been  confined  to  his  room  for 
the  past  ten  days  with  a  severe 
case  of  influenza. 

W.  W.  Anderson,  branch  mana- 
ger of  Pathe  Exchange,  Atlanta, 
left  last  Saturday  for  the  Home 
Office  meetings  during  this  week. 

Joe  Kaufman,  special  features 
representative  for  Pathe,  is  mak- 
ing his  headquarters  in  Atlanta 
for  several  weeks. 

Harry  Sachs,  inspector-booker 
for  Pathe.  is  spending  several 
weeks  in  the  Atlanta  office. 


Ne^   England 


TWO  New  England  theatre 
audiences  sat  through  fires  in 
their  respective  theatres  to  the  end 
of  each  show  without  being  aware 
that  any  fires  were  in  progress. 
At  Milford,  Conn.,  there  was  a 
bad  chimney  tire  in  the  Devon 
Theatre.  In  Boston,  fire  broke 
out  in  some  offices  over  the  Scol 
lay  Square  Olympia  Theatre  and 
the  fire  department  was  called  and 
soon  put  out   the  blaze. 

fa>  s    I  In  .ii  i  >     >1    I  V.  .\  idi  nee  re- 
cently broadcasted  a  Sunday  aftei 
noon  concert  for  the  benefit  of  St. 
Vincent  de  Paul's  Infant  Asylum. 

Harry     Rogovin,     who     covers 


Southern  Massachusetts  for  Inde- 
l»  ndent  Films,  Inc.,  was  tendered 
.(  bachelor  dinner  by  several  score 
.it"  his  friends  at  the  Boston 
Yacht  Club,  Wednesday  night,  on 
the  eve  of  his  marriage  to  Miss 
i  i  nhenof  Dorchester.  Sam 
Moscow  was  toastmaster.  Mr. 
Rogovin  and  his  bride  will  make 
their  home  in  Watertown. 

H.  F.  Campbell,  manager  of  the 
Fox  exchange  in  Bostoti,  has  re- 
turned after  a  three  weeks  tour. 

Inspector  Hooker  Coyle  of  Pathe 
headquarters  in  New  York  City  is 
at  the   Pathe  exchange   in   L 
for  a  week  ( ir  ten  davs. 


Frank  Grady  2d,  formerly  with 
Producers,  has  been  made  assistant 

1 ker    at    the    Pathe    exchange, 

I  !i  >ston. 

George  Shearer  has  joined  the 
staff  of  Warner  Brothers  at  the 
1 '.os ion  exchange. 

Miss  Helen  Coughlin,  assistant 
booker  at  First  National  exchange. 
Boston,  is  confined  to  her  home  !>' 
serious  illness.  William  Cowan  is 
acting  as  assistant  booker  until  her 
return. 

Max  Berman  has  join,  d  tli,  stafl 
of  First  National  and  is  looking 
after  Vermont  territory. 

Dan  Horgan,  formerly  man 
for    Goldwyn    Distributing    Corp., 


has  become  associated  with  War- 
ner Brothers. 

Maurice  E.  Curran  is  traveling 
New  Hampshire  and  Vermont  for 
Warner  Brothers. 

Ben    Rogers,     formerly     special 
representative  with  Warner  Broth- 
ers, Boston,  has  joined  the  staff  of        • 
Associated  Exhibitors  at  Boston. 

Fred  Green  of  Brookline,  owner 
of  a  string  of  theatres  in  Subur- 
ban Boston,  was  struck  by  a  Ford 
truck  near  his  home  while  board- 
ing a  car.  Several  ribs  were  frac- 
tured and  it  will  be  some  time  be- 
i<  re  he  is  able  to  b_e  about. 


Till'    Fox    Film    Corporate 
exchange  will  have 
a  home  of  its  own  after  May   1st 
The  new  building  which  is  no 
•course    of    construction    at    Payne 
Ave.  and   East  22nd  St.  will  have 
5,000  square   feel   on  one  floor. 

Jack     Stuart     has     been    named 
manager  of  the  Cleveland  Warner 
Brothers   exchange.      He  sin  i 
Harr\    Decl  er,  who  has  been  pro- 
moted to  special   New  York  home 

office  represent,;' 

George    \\ .    Erdmann    has    had 
new   duties   added   to  him.      He    i 
now  chief  of  the  fire  I  lepartmenl 


of   the  Film   Exchange   Bldg 

H.  A.  Bandy,  for  rive  years  di- 
vision manager  for  First  National 
in  this  territory,  and  now  First 
National  representative  in  London, 
has  been  heard  from.  This  time 
from  Rome.  Bandy  says  he's  hav- 
ing a  great  time,  and  sends  re- 
gards to  his  former  Ohio  friends 
and  associate  - 

Associated  Exhibitors  has  joined 
the  Film  Board  of  Trade.  Now 
every  national  distribution  office  is 
represented  in  the  Board  of  Trade 
ol    i   leveland. 

Mrs.     Nettie     ECorn     is    the    new- 


owner  of  the  Happy  Hour  theatre, 
Cleveland.  She  purchased  the 
house  recently  from  Mrs.  Lees  and 
will  operate  it  herself. 

'I'he  Memphis,  a  new  neighbor- 
hood house  of  600  seats,  located 
at  49th  St.  and  Memphis  Ave.  was 
opened  to  the  public  for  tlie  lust 
time  last  Thursday  night.  The 
house  was  built  by  Frank  Liska. 
He  will  also  operate  it. 

The  Film  Exchange  Bldg.  regis- 
ter showed  the  following  list  ol 
out-of-town  exhibitor  musts  for 
the  past  week:  lleiir\  Rosenthal, 
Strand,       Ravenna :       M  ilton       I  I. 


P.ryer,  Waldorf,  Ideal,  Winter's, 
Akron :  Ben  Yudelvitz,  Princess, 
Medina:  T.  J.  Fowles,  Idol.  Lodi : 
Ward  E.  Johnson,  Liberty, 
Geneva;  Charles  Mack,  Strand. 
Sebring  ;  John  Pekras.  Rivoli.  Cap- 
itol, Dreamland,  Elyria;  Vincent 
Czajkowski,  Strand,  Xewton  Falls, 
and  T.  P.  Smith,  Majestic.  Akron. 
Loew's  Ohio  Theatres  Inc.  gave 
a  party  to  its  employees  last  Mon- 
day. 1,200  people  gathered  in  the 
spacious  State  Theatre  lobby  to 
dance,  and  partake  of  refresh- 
ments. 


anada 


THE  staffs   of    Famous    I'L 
Canadian    Corp.,    and 
Films,     Limited,    Toronto.    | 
out  in  large  numbers  on  Thui 
February   25.    to    witness    th 
game  ol   thi    I'l.e   ofl    foi   <  < itnmi  i 
hampionship  in  •  In  iup  i  Ine  1 1 


the  Toronto  Hockey  League  at 
Ravina  Arena  between  the  Famous 
I 'fixers  team  and  the  Ryerson 
I  ',,1. 
Two  oi  tin  It  ading  i  iffii  ials  of 
i-  Players  I  anadian  I  i  irp 
fori  'Hi' ',  havi    jusl  recovei  ed  from 


TRAIL 


^LSEUSEATS 

ir'naH^i^^H^'inj 

YOUR  MOST  EFFECTIVE  SALESMAN 


i 


serious    illness    and    base    returned 
to   their    posts.      Thej    are    X      I 
Nathanson,  managing  director,  and 
T.    J.    Bragg,    comptroller    of    the 
.  oi  poration 

Two    members   of    the   stal 

I  :i-l 'l.i\ i  rs  '  '.in. nil. m  (  ■  irp  . 
i  oi  "Hi",  hav<  agreed  to  walk 
life's  road  together,  thi 
men!  having  been  announced  oi 
Miss  Francis  Loss  to  Ernesl  Haw- 
ley,  two  popular  young  people  oi 
the   organization. 

John    Myers,  ir  ol    the 

imperial  Theatre,  Sarnia,  <  Ontario, 

has   JUS)   installed  two   I  VI  u\e   Mo- 


iph    projectors    with    DeLuxe 
ires  and  Gundlach  lenses. 
The  installations  were  made  by  the 
Coleman     Electric    Company,    25s 
Victoria   Street,  Toronto,  Ontario. 
The  house  manager  of  the  Capi- 
tol    Theatre,     Calgary,     Alberta. 
Pete     Egan,    has    become    prom- 
inently identified  with  local  sport- 
ing activities  and  has  secured  valu- 
able attention   Foi    both  the  theatre 
and    himself    through    his    boosting 
mateur    sport. 
\  sensatii  mal  attempt  to  rob  the 
Capitol  Theatre.  Montreal,  Quebec, 
late  on  the  night  of   February  25 
was    frustrated   by  the   watchman. 


March     13 ,    1926 


1217 


K 


ansas 


City 


FEW  exhibitors  in  the  Kansas 
City  territory  are  more  excited 
over  business  just  now  than  "Doc" 
Mead.  Kinsman,  Kas.,  exhibitor. 
A  big  "il  boom  has  just  started 
in  "Doc's"  town  and  he  hardly 
knows  what  to  give  his  patrons 
first   in  the  way  of  entertainment. 

Kansas     City    exchange     repn 
sentatives     spent     another     active 
week  this  week. 

•  D.  Hill.  P.  D.  C.  district 
manager,  and  his  assistant,  R.  L. 
McLean,  were  busy  visitors  in 
Kansas  City,  as  was  Earl  Cun- 
ningham, Paramount  district  ex- 
ploiteer. 

Ed.  Lowery,  Midwest  Film  Dis- 
tributor's   representative,    returned 
from   his   territory,   as   did   Marty 
Williams,     Associated     Exhibitors 
sentative. 

I'.il)  Bauer,  Pathe  home  office 
serial  representative,  was  a  visitor, 
as    was    Andre    Bustanobv,    Pathc 


home  office  booker  inspector,  who 
later  left  for  Omaha.  G.  T.  Was- 
sell,  newly  appointed  Metro-Gold- 
wyn  district  auditor,  arrived  in 
Kansas  City  to  begin  work.  Rube 
Jackter,  special  Columbia  repre- 
sentative, is  doing  special  sales 
\\<  irk  in  the  territory  here. 

"Red"  Jones,  Educational  sales 
representative,  returned  from  a 
trip  into  the  territory,  as  did  C.  E. 
Gregory,  Aletro-Goldwyn  branch 
manager. 

W.  E.  Callaway.  First  National 
district  manager,  returned  to  New 
Orleans,  following  a  visit  to  Kan- 
sas City. 

1).  J.  McGowan,  First  National 
office  representative,  after 
visiting  Kansas  City,  left  for  Ok- 
lahoma City. 

Ben  Blotcky,  Paramount  branch 
manager,  is  confined  to  his  home 
with    illness. 


Jos.  Levy,  Warner  Bros.,  branch 
manager,  took  a  business  trip  ovei 
the  Southern  Missouri  territory. 

(i.  S.  Pinnell,  Educational  - 
man  has  resigned,  according  to  C. 
F.  Senning,  branch  manager. 

Tom  Byerle.  First  National 
branch  manager  who  has  been  con- 
fined in  a  hospital  because  of  ty- 
phoid fever,  is  much  improved,  it 
was  said. 

The  following  changes  in  man- 
agement and  new  theatres  in  the 
Kansas  City  territory  were  an- 
nounced this  week :  Standard 
theatre,  Mankato,  Kas.,  purchased 
by  Sam  Blair  of  Belleville,  Kas., 
from  K.  L.  Gaston,  who  will  go 
to  California;  National  theatre, 
suburban  house  of  Kansas  City, 
opened  by  George  Christman :  Le- 
gem theatre,  Pleasanton,  Kas., 
purchased  by  P.  F.  Sterling  from 
W.  A.  Stepp ;  Ellsworth  theatre, 
Kansas  City  suburban  house,  which 
has  been  dark  for  some  time,  will 


be  re-opened,  it  is  said ;  Palace 
theatre,  Anthony,  Kas.,  taken  over 
by  Ashton  &  Schmidt ;  Queen 
theatre,  suburban  house  of  Kansas 
City,  purchased  by  I  I.  Streng  from 
J.  T.  Wilson;  Liberty  theatri 
watha,  Kas.,  opened  by  W.  L. 
Schenkelberger 

Among  the  out-of-town  exhibi- 
tors in  the  Kansas  City  market 
this  week  were:  B.  Hawkins,  Main 
street,  Lexington,  Mo. :  C.  S. 
Woellner,  Maryville,  Kas. ;  Mrs. 
Charles  Barren,  Kansas  theatre, 
Wichita,  Kas.;  Hugh  Gardner,  ()r- 
pheum,  Neosho,  Mo. ;  Carl  Cum- 
mings,  Gower.  Mo. :  W.  P.  Cuff, 
Strand,  Chillicothe.  Mo.;  M.  W. 
Hubble,  Hubble  theatre,  Trenton, 
Mo. ;  T.  H.  Lauck,  Colony,  Gar- 
den City,  Kas. ;  Mrs.  Charles  Bull, 
Holland,  Wichita,  Kas.:  A.  B. 
Crandall.  Sedan,  Kas. ;  Frank 
.Weary.  Farris  theatre,  Richmond, 
Mo.;  Earl  Peeler,  Pastime,  Pn 
tection,    Kas. 


Buffalo 


THE  Palace  theatre  in  lower 
Main  street,  constructed  about 
t(  n  years  ago  by  the  late  Mitchell 
H.  Mark,  and  recently  managed  by 
Mr.  and  Mrs.  Howard  J.  Smith, 
has  been  leased  by  the  Michaels 
Theatrical  Enterprises,  Inc.,  with 
offices  in  the  Bramson  building, 
Buffalo.  This  company  also  con- 
trols the  Plaza,  Avon,  Cameo  and 
New  Ariel   theatres   in  the  city. 


John  H.  Finn,  who  until  two 
years  ago  was  manager  of  the 
Temple  theatre,  in  Rochester,  has 
been  appointed  vaudeville  booking 
manager  of  the  new  Hippodrome 
which  will  be  built  in  Court  street 
and  Clinton  avenue  South  in  the 
Flower  City  by  the  Monument 
Theatre  corporation  of  Buffalo  and 
the  Fennyvessy  interests  of  Roch- 
ester. Work  on  the  new  house 
will   begin   April    1st. 


Fogel  and  Tiskoff  have  recentlv 
taken  over  the  Pullman  Theatre 
at  35  Pullman  St.,  Rochester,  N. 
V.,  and  will  operate  this  house  in 
connection  with  the  Murray  Thea- 
tre at  218  Murray  St.  The  house 
will  continue  to  run  straight  pic- 
tures. 

Eugene  Jerge.  who  for  the  pasl 
three  years  has  been  in  charge  of 
the  Gus -Sun  booking  agency,  died 


the  other  day  in  the  Sisters'  hos- 
pital. Mr.  Jerge  was  born  in  Buf- 
falo 53  years  ago.  He  is  a  brother 
of  Gus  Fay  of  stage  fame. 

The  Schine  Theatrical  corpora- 
tion of  Gloversville  will  completely 
remodel  the  State  theatre  in  Corn- 
ing, according  to  W.  A.  Smith, 
local  manager.  About  $75,000  will 
be  expended  on  the  work,  which 
will  include  increasing  the  capacity. 


WILLIAM  BRAY  is  starting 
a  new  string  of  theatres  be- 
ginning with  a  house  in  Morris- 
town,  Minn.  His  former  string 
was  in  southern  Minnesota  and 
was  wrecked  by  free  show  com- 
petition two  years  ago. 


L.  J.  McCarthy,  new  Milwaukee  branch 
manager    for    First    National. 


A.  H.  Blank  has  closed  two  of 
his  theatres  in  Des  Moines.  The 
Rialto  is  to  be  dismantled.  The 
Majestic  will  be  remodeled  and  re- 
opened. 

Frank  Hoff  will  build  a  new 
theatre  in   Port   Washington,    Wis. 

Fred  W.  Boll,  owner  of  the  Ma- 
jestic in  Stillwater,  Minn.,  has 
leased  the  Auditorium  operated  by 
the  War  Memorial  association, 
thus  ending  competition. 

Lee  Moore,  Majestic  threatre 
owner  at  Centerville,  Iowa,  has 
bought  and  closed  the  Orpheum 
theatre   there. 

The  American  Legion  post  at 
Hull,  la.,  has  reopened  its  motion 
picture   theatre. 

J.  C.  Stack  has  reequipped  the 
Royal  theatre  at  Carrol,  la.,  and 
will  revamp  the  Strand  as  well. 

A  $10,000  fire  destroyed  the 
Opera  House  at  Mandan,  N.  I)., 
recently. 

Miner  and  Crouse,  Wisconsin 
theatre  chain  owners,  have  just 
opened  a  new  theatre,  the  Palace, 
in  Spooner,   Wis. 

J.  H.  Brownell  has  taken  over 
the  Magic  at  Pierson,  la. 

M.   J.   Weisfeldt,   district  mana- 
ger of  F.  B.  O.  will  head  the  dele 
gation   of   company  managers   and 
salesmen    to   go    to    Hollywood. 

A     L.    Robarge    of    the    Cosm 


theatre,  Merrill,  Wis.,  has  installed 
a  new  ventilator. 

E.  A.  Washa  of  the  Starland  at 
Montgomery,  Minn.,  was  anothei 
visitor  in  the  Twin  Cities. 

P.  Marudus,  former  owner  1 1  i 
the  Lyric  theatre  at  Hincklej . 
Minn.,  lias  taken  the  theater  back 
and  will  operate  it  again. 

Ned  Marin,  salesmanager  of  the 
western  district  for  First  National, 
arrived  in  Minneapolis  Friday  with 
Mrs.   Marin. 

Jack  B.  Shearer  of  the  Royal 
at  Park  Rapids  and  Liberty,  New 
York  Mills,  Minn.,  was  a  visitor 
in  Les  Davis'  office. 

Theodore.  L.  Hays,  general  man- 
ager for  Finkelstein  &  Ruben  is 
expected  back  from  his  vacation 
in  Bermuda  this  week. 

Ben  Ferris,  advertising  director 
of  Finkelstein  &  Ruben  has  gone 
to  Fargo  to  arrange  for  the  open- 
ing of  the  firm's  splendid  new  the- 
atre, there.  It  will  be  a  compan- 
ion to  the  Eau  Clair  and  Sioux 
Falls  State  theatres  and  will  open 
Mar.   15. 

Cecil    Mayberry.    district    mana- 
ger of  Producers  Distributing  I  oi 
poration.  made  another  flying  visit 
to    Minneapolis    during    the    week. 

W.     (.    Christians    of    the     M 
hawk   theatre   at    St.    Paul,    visited 
film   row  the  other  day. 


Ray  Barry  and  William  Gould 
of  Producers  sales  force  were  in 
for  the  week  end. 

Mrs.  May  Doig  of  Walnut 
Grove  has  taken  over  the  Rex  the- 
atre there. 


I&OK  AHEAD 
REEPJlHEAD 


Columpia' Exchanges 
EVERYWHERE 


1218 


.1/  o  I  i  o  n     I'  i  i  t  u  r  c     A  e  w  S 


DAVE     BERSHON,     Western 
division  manager  for  the  Me 
tro-Goldw\  n  Mayei      organize 
arrived   in   this   citj    lasl    week    to 
confer     with    Clarence    M.      Hill, 
local    manager     only    to    find    Mr. 
Hill    confined   to    Minor    Hospital 
as  the  result  of  an  automobiK 
cident. 

Charles  E.  Clendenney,  who 
bought  the  Theatre  in  Ta- 

coma  recently,  last  week  an- 
nounced the  installation  of  a  Wur- 
litzer  organ  among  the  improve- 
ments that  he  is  making  in  his 
house. 

After  being  closed  for  repairs 
and  renovating  for  several  weeks, 
the  Mack  Theatre  in  Port  Angeles 
was  .reopened  last  week  by  its  new 
owner  and  manager,  Ed.  Hallbergi 
Among  the  improvements  made  in 
the  house  by  Mr.  Hallberg  since 
he  purchased  it  a  few  months  ago 
from  Mack  J.  Davis,  is  the  in- 
stallation    of     new     three-manual 


i  orchestral  organ. 

Mr.  and  Mrs.  R.  J.  Monoghan, 
the  latter  a  booker  at  Manager 
Jack  Sullivan's  local  Fox  ex- 
change, last  week  were  receiving 
i  itulations  upi  in  the  birth  i  d 
an  infant  daughter. 

Reports  received  here  last  week 
indicated  that  work  on  the  new 
I  Columbia  Theatre  in  As- 
toria, Oregon,  was  rapidly  prog- 
ressing, and  steel  work  was 
scheduled  to  begin  next  week. 
The  house  will  have  a  seating  ca- 
pacitj    of   approximately   1,200. 

James  I'.eale,  associated  with 
the  local  Pathe  exchange  for  the 
last  two  years,  recently  announced 
his  resignation  with  that  organiza- 
tion, and  has  gone  to  Salt  Pake 
City  where  he  will  join  Mat  Ap- 
parton's  Universal  branch  office. 

William  P>.  Ripley,  who  recently 
bought  out  the  interests  of  George 
Purvis    in    the    Columbia    Theatre 


at  Longview,  Washington,  will 
make  extensive  alterations  on  the 
house. 

Harry  Lustig,  Western  division 
manager  for  Warner  Brothers, 
was  a  recent  visitor  at  Manager 
Carl   Steam's  local  exchange. . 

Jack  Rosenberg,  brother  of  Al 
Rosenberg  of  the  DePuxe  Feature 
Film  Exchange,  left  this  city  re- 
cently for  Pos  Angeles,  where  he 
will  associate  himself  with  his 
elder  brother,  Mike  Rosenberg,  in 
the  exhibiting  end  of  the  business. 

J.  E.  Hostettler,  of  the  Hostet- 
tler  Film  enterprises,  was  a  recent 
visitor   in  Northwest  film  circles. 

Reports  received  last  week  from 
Bend,  Oregon,  indicated  that  B. 
A.  Stover  has  taken  over  the  lease 
on  the  Biberty  Theatre  in  that 
city. 

C.  M.  Dunn,  well-known  ex- 
hibitor of  the  small  cities  in  West- 
ern Washington,  will  soon  begin 
construction    of    a    new    house   at 


Toppenish,  according  to  recent  in- 
formation. 

W.  B.  Murphy,  exploitation  ex- 
pert for  the  Metro-Goldwyn- 
Mayer  offices  on  the  Pacific  Coast, 
arrived  here  last  week  after  two 
months  spent  at  the  Portland 
branch  office. 

I.  M.  Phebus,  owner  and  man- 
ager of  the  Concrete  Theatre  at 
Concrete,  Washington,  was  a  visi- 
tor along  Film   Row   last   week. 

Construction  of  a  650-seat  mo- 
tion picture  house  at  Enumclaw, 
Washington,  was  announced  last 
week,  and  it  has  been  reported  that 
tin  structure  is  being  built  for 
W.  D.  Farrell,  former  owner  and 
operator  of  the  Sunnyside  Thea- 
tre at  Sunnyside.  Washington. 

Carl  Reiter.  manager  of  the 
Orpheum  Theatre,  returned  last 
week  from  Pos  Angeles,  where  he 
attended  the  opening  of  the  new 
Orpheum  Theatre   in  that   city. 


Detroit 


w 


S.  BUTTERFIEPD  and 
>  Mrs.  Butterfield,  who  are 
now  at  the  Pancoast  Hotel,  Miami 
Beach,  will  be  back  in  Detroit  on 
March   27th. 

Tom  Eland,  from  the  Regent 
theatre  in  Grand  Rapids,  and  Mrs. 
E.  B.  Francis  from  the  Pakeview 
Theatre  in  Mt.  Clements,  were 
amongst  the  visitors  at  the  Film 
building  last  week. 

Reports  from  the  P.  D.  C.  office 
say  that  Julius  Peters,  salesman 
traveling  the  eastern  half  of 
Michigan,  will  soon  resign  as  a 
member  of  the  Bachelors  Club 
and  get  married.  Al.  Champagne, 
booker  for  P.  D.  C,  we  under- 
stand, contemplates  doing  the 
same. 

Frank  Stuart,  manager  for  P. 
D.  C,  \\a-  present  at  the  opening 


of  the  world's  finest  Masonic  Tem- 
ple in  Detroit  on  Feb.  22nd. 

The  boys  over  at  the  Paramount 
office  are  all  talking  about  the  con- 
vention to  be  held  in  Atlantic 
City  on  March  22nd.  Otto  Bolle, 
manager  of  the  exchange,  will  be 
accompanied  by  his  five  salesmen, 
booking  manager,  Ad.  sales  mana- 
ger and  exploiteer. 

Jimmie  Minter,  general  mana- 
ger of  A.  B.  C,  will  leave  shortly 
for  New  York  in  the  interests  of 
his  company. 

Roy  Carrow,  better  known  as 
"Punch."  formerl)  a  salesman  for 
Associated  Exhibitors,  is  now 
with  Michigan  Pictures  Exchange 
as  city    salesman. 

Oscar  Hanson,  manager  of 
Pathe,    attended    the   general    sales 


meeting  held  in  New  York  last 
week. 

Chester  E.  Poew,  district  repre- 
sentative for  P.  D.  C,  was  in  De- 
troit last  week  conferring  with 
Frank  Stuart. 

F.  A.  Kinney,  former  office 
manager  at  the  Fox  Film  Corp., 
has  gone  to  Delta,  Ohio,  where  he 
will  operate  the  Pyric  Theatre. 

George  C.  Johnston,  former 
salesman  for  Associated  Exhibi- 
tors, has  a  new  position.  He  will 
handle  publicity  for  Kleist  Amuse- 
ment Enterprises  in  Pontiac. 

The  Regent  Theatre  in  Kala- 
mazoo is  now  under  the  manage- 
ment of  Peter  H.  Schafer.  a  form- 
er manager  of  the  Poli  house  in 
Scranton,  Pa.  He  succeeds  James 
J.  Finan,  who  has  gone  to  Jack- 
sonville, Fla. 


George  Roberts,  special  repre- 
sentative for  Fox  Film  Corp.,  is 
in  Detroit,  making  his  headquar- 
ters at   the  local   Fox  exchange. 

H.  S.  Gallup,  general  manager 
of  the  Delft  Theatres.  Inc..  in 
Northern  Michigan,  stopped  off  in 
Dettroit  for  a  few  days  last  week. 

Northville  and  Plymouth  are  in- 
debted to  a  hobby — and  a  woman 
— for  their  theatres.  Mrs.  Kate 
Penniman-Allen  financed  and  di- 
rected the  construction  of  the 
$140,000  Northville  Theatre,  which 
opened  Feb.  9th.  It  is  said  to  be 
the  best  equipped  little  playhouse 
in  the  state  outside  of  Detroit. 
Mrs.  Allen  built  her  first  theatre 
several  years  ago  in  Plymouth, 
her  home  town.  These  theatres 
are   her   hobbv. 


222d^-fc 


South  East 


FORTY  XIX  I  executives,  man- 
agers and  attaches  oi  the  Cres- 
cent Amusement  (  ompany  as- 
sembled in  Nashville  on  February 
14  answering  the  call  oi  President 
Sudekum  for  a  one  day  get- 
to  gether  mi  to  discuss  vari- 
problems, 

in.  i  i  Hi"  wa  -  held  at  the 
Princess  Theatre  and  was  con- 
cluded with  a  banquest  at  the 
Andrew  J.h  l     in  Hotel     The  prin- 

ipeaker  at  the  < i enci  was 

Kenton  Franklin,  i  ■  pl<  lital  ii  in  rep- 

tative    for    F  anions    Pla 
Lasl  ation  in  the  Atlanta 

it  iry. 

in  at- 

!  Sudekum, 

president    of    the    *   '  I     O  \nuise 

tpany ;    I  [arry    Sudekum, 
seen ■!  mpany  and  man- 


age! Hi  the  I 'rincess  and  <  Irpheum 
theatres  in  Nashville;  |ohn  Law- 
manager,   Princess   Theatre,   Nash 

villi  ;  Robert  I  <  iiighurst,  assistant 
manager.  Princess  Theater,  Nash- 
ville; Will  Sudekum,  manager, 
I  lite  Theatre.  Xashville ;  <  Jliver 
<  ooper,  assistant  manager.  Knick 
erbocker  Theatre.  Nashville;  Lewis 
assistant  manager,  Fifth 
\\eim,    rhea  ashville  ;  Alfred 

Aldrich,    assistant     manager.     Elite 

Theatre.    Nashville:    B,    MeKinncy 

i  ■  •  a  t  i  \  e 

o  f  t h  e  i         i  i       Com 

C.  D.  Deai 
ger,    i 

assistant 
m  a  n  a  p  e  r,  Vlhambra  Theatre, 
Nashville;  George  Blankenship, 
Nashville;       Charles       Steadman, 

manager,    Prino         I 
and    Eugene    Ray,    Strand    Theatre, 


Tuscumbia,  Ala.;  H.  <i.  Judkins, 
manager.  Strand  and  Elite  thea- 
tres, Xashville;  C.  J.  Ross,  man- 
ager. Sheffield  Theatre.  Sheffield, 
Via. ;  G.  P.  Banniza,  manager.  Fifth 
\\enue  Theatre,  Xashville;  Mr. 
Thomas,  manager,  Capitol  Theatre. 
Nashville;  C.  R.  McCbwn,  mana- 
ger. Belmont  Theatre,  Nashville; 
L.  C.  Potts,  manager.  Princess 
and  Strand  theatres,  Morristown, 
Tenn. ;  I  ..iiis  Rosenbaum,  mat 
and     Man  -n.      the; 

til  .  .        \la.  ;       I.      I   .      1  latchiT. 

'  i  I  '  .1 

.  Term.  .1     O    Ratliff,  man- 
ager,    Princess    Theatre,    Albaha, 
Via.,    also    manager    of    tin 
Theatre  at  Albany,  and  the  Delite 
rheatri  Deca  ur,   Ala. 

W.   E.   1 
Theatre,    Harriman,    Tenn.;    Ver- 


non Rinehart.  manager.  Princess 
Theatre.  Springfield.  Tenn. ;  Oscar 
Altman,  manager.  Princess  Thea- 
tre. Murfreesboro,  Tenn.;  W.  M. 
Elliott,  manager,  Princess  and  Rex 
theatres,  Hopkinsville,  Ky. ;  J.  P. 
Master,  traveling  representative 
1. 1]  the  I  ia  scent  Amusement  l '.  im- 
in  the  Kentucky  territory  and 
general  manager  of  the  Howling 
Green,     Kentucky,    theatre-;     Lee 

1  Pastil  I"  rry,  manager.  Imperial 
Theatre,  Gadsden,  Ala.;  James 
Clardy,  assistant  manager,  Princess 

and      Rex  I  lopkiiis\  ille. 

Ky. ;      \      E     Shortlj .     manager, 
Princess      Theati  a  .      (  'olumbia, 
Tenn.:    Russell    Masters,    manager. 
(  apito]     and     I  (iami  md     thi 
Bov  ling    i  >n  en.    Ky. ;    and    C    G. 

lanagi  i .   i  apitol   tl  i 
Paris,  Tenn. 


COSTUMES  FOR  HIRE 


PRODUCTIONS 

EXPLOITATIONS 

PRESENTATIONS 


BROOKS 


1437    Broadway- 
Tel.   5580  Pen. 


March     13,     19  26 


1219 


ork  and  New  Jersey 


THE  next  meeting  of  the 
Brooklyn  M.  P.  T.  0.  will  be 
held  at  the  Hotel  Astor  on  March 
11.  It  is  expected  that  the  meeting 
will  be  called  to  order  about  2 
p.  M.  Some  very  important  mat- 
ters which  have  recently  come  up 
will  be  discussed. 

Arthur  Hirsch  and  Louis  Geller 
opened  their  new  Mosholu  The- 
atre in  uptown  New  York  on  Mon- 
day evening  of  this  week  and  prac- 
tically the  entire  T.  O.  C.  C.  and 
local  exchange  representatives 
were  on  hand  to  offer  congratula- 
tions to  the  owners  on  the  realiza- 
tion of  this  attractive  neighborhood 
house  which  is  of  single  floor  de- 
sign and  has  a  seating  capacity  of 
about  1000. 

It  is  rumored  about  town  that  a 
dissolution  of  interests  will  take 
place  this  week  between  Roth 
Brothers  and  Matthew  Chrystmos. 
The  theatres  in  question  are  the 
Broadway  and  the  Orpheum,  both 
located  at  Yonkers,  and  according 
to  report,  Roth  Brothers  will  dis- 
pose of  their  holdings  in  the  two 
houses  to  Mr.  Chrystmos. 

Matthew  Chrystmos'  Rosedale 
theatre  at  174th  St.  and  West- 
chester Ave.  is  scheduled  for  an 
April  1st  opening.  The  Rosedale 
will  seat  about  2000. 

Sol  Raives,  chairman  of  the  Ar- 
bitration Board  of  the  T.  O.  C.  C. 
and  local  theatre  circuit  owner, 
took  possession  of  his  lately  ac- 
quired new  14th  St.  Theatre  on 
March  1st.  Steiner  and  Blinder- 
man  were  the  former  owners.  The 
acquisition  of  the  new  14th  St. 
Theatre  will  bring  the  Raives  cir- 
cuit up  to  five  in  all.  Other  houses 
are  the  Acme  on  14th  St.,  The 
Lyric  on  23d  St.,  The  Grammercy 
at  1st  Ave.  and  9th  St.  and  the 
Pastime  on  54th  St. 

Rachmiel  and  Rinzler  who  re- 
cently opened  the  fine  new  Am- 
bassador theatre  in  the  Browns- 
ville section  of  Brooklyn,  will 
leave  this  week  on  a  trip  which 
will  take  in  the  Florida  resorts. 

The  Calderones  of  Hempstead 
and  other  Long  Island  points  will 
have  two  new  theatres  ready  for 
opening  nights  in  the  near  future. 
The   Yallev    Stream    Theatre   will 


open  its  doors  about  March  15th. 
The  Rivoli  at  Hempstead  is  ex- 
pected to  be  ready  April  1st.  The 
younger  Calderone  is  in  active 
charge  of  the  circuit  while  the 
elder  is  vacationing  in  Florida. 

The  Franklin  Theatre  at  As- 
toria, recently  taken  over  by  Joe 
O'Neill,  had  a  fire  a  few  days  ago. 
Almost  the  entire  front  was  dam- 
aged according  to  report.  How- 
ever, projection  equipment  that 
suffered  during  the  blaze  was 
quickly  repaired  by  Joe  Hornstein 
and  his  gang  from  Howells  and 
services  was  resumed  in  a  matter 
of  twenty- four  hours. 

Dave  Lustig  who  recently  re- 
signed as  manager  of  the  Regum 
Theatre,  will  take  charge  of 
Mayer  &  Schneider's  New  Holly- 
wood Theatre,  Avenue  A  and  6th 
Sf.,  when  it  opens  next  week.  The 
Hollywood  is  one  of  a  number  of 
new  houses  under  construction  by 
Mayer  &  Schneider  on  the  East 
Side.  Mr.  Lustig  is  also  reported 
as  having  recently  married. 

The  American  Theatre,  39th  St. 
and  Fort  Hamilton  Parkway, 
Brooklyn,  is  almost  a  complete  loss 
due  to  a  fire  w-hich  occurred  a 
short  time  ago.  It  was  only  re- 
cently that  this  house  was  trans- 
ferred from  Joe  Finger  to  a  couple 
of  newcomers  in  the  business. 

L.  M.  Morrison,  formerly  with 
Small  and  Strassberg's  Boro  Hall 
Theatre,  is  now  the  manager  of 
the  Kinema  at  Pitkin  Ave.  and 
Berryman  St.,  Brooklyn.  The 
Kinema  is  under  the  control  of 
Rosensweig  and  Katz.  John  Frey 
was  the  past  manager. 

Frank  Keeney  of  the  Keeney 
Enterprises  has  returned  to  his 
duties  after  an  absence  of  several 
weeks  spent  at  Florida  resorts. 

Loew's  Fulton  Theatre,  Fulton 
St.  and  Nostrand  Ave.,  Brooklyn, 
long  associated  with  feature  pic- 
tures and  vaudeville,  will  discon- 
tinue this  policy  on  or  about  March 
15th  according  to  report.  In  the 
future,  it  is  said,  that  this  house 
will  be  devoted  to  stock  and  bur- 
lesque. 

Equipment  sales  are  still  holding 
up  in  good  shape  according  to  Joe 
Hornstein    of    the    Howells    Cine 


Equipment  Co.  Recent  installa- 
tions include  the  entire  equipment 
for  Arthur  Hirsch  and  Louis 
Geller's  Mosholu  Theatre  at  204th 
St.,  N.  Y.  City,  new  accessories 
for  Suchman  Bros.  Benenson 
Theatre,  174th  St.,  Bronx,  and 
Calderones'  two  new  Long  Island 
houses.  Sol  Raives'  Acme  The- 
atre has  also  installed  Peerless 
Arcs. 

William  and  Harry  Brandt  are 
now  making  their  headquarters  at 
the  recently  opened  New  Carlton 
Theatre,  Flatbush  and  7th  Avenue, 
Brooklyn. 

Bill  Appel,  for  some  time  asso- 
ciated with  the  Cosmo  Theatre — 
that  house  "which  is  so  popular 
w^ith  local  bandits — is  now  con- 
nected with  the  Monroe  Theatre, 
1513  Westchester  Ave. 

The  Miller  Theatres,  Saratoga 
Ave.,  Brooklyn,  will  close  for  an 
indefinite  period  owing  to  a  re- 
cent fire  which  started  in  the  organ 
and  spread  to  the  better  part  of 
the  interior.  Max  Bein  is  the 
owner. 

Another  fire  is  that  of  the 
Metro  Theatre  in  the  Greenpoint 
section  of  Brooklyn.  Two  reels 
of  a  serial  and  part  of  a  feature 
were  destroyed,  according  to  re- 
port. The  blaze  was  extinguished 
by  the  theatre  employees  before 
the  firemen  arrived.  The  Metro 
is  one  of  two  or  three  theatres 
owned  by  Louis  Nelson. 

Jack  Withers,  one  time  manager 
of  the  Pittsburgh  branch  of  Asso- 
ciated Exhibitors,  has  returned  to 
his  old  post  after  spending  several 
weeks  in  the  New  York  and  New 
Jersey  office.  Messrs.  Levy  and 
Weiss,  formerly  with  the  old  Fox 
organization,  are  two  new  addi- 
tions to  the  New-  York  Associated 
branch. 

Julius  Becker  is  absent  from  his 
duties  on  account  of  an  attack  of 
tonsilitis. 

Max  Westebee,  of  the  Pathe 
Branch,  discovered  that  his  car  is 
a  most  versatile  sort  of  a  convey- 
ance during  a  recent  trip  thru  the 
swirling  rapids  on  Long  Island 
roads.  It  has  developed  canoe- 
like qualities. 


Bill  Mahoney  who  was  a  mem- 
ber of  the  Albany  Fox  exchange, 
is  now  connected  with  the  New 
York  branch  of  Associated  Ex- 
hibitors. 

The  Majestic  Theatre,  Jersey 
City,  has  been  taken  over  by  Fred 
Mertens  who  also  operates  the 
Fulton  and  Apollo  Theatres  in 
that  city.  The  policy  of  the  Ma- 
jestic, which  in  the  past  has  been 
stock  and  burlesque,  will  be 
changed   to   first   run   pictures. 

Meyer  Weiss,  who  has  held  a 
lease  on  the  Caldwell  Theatre, 
Caldwell,  N.  J.,  has  given  up  con- 
trol of  that  house.  In  the  mean- 
time, the  property  has  changed 
hands.  The  Park  Theatre,  one  of 
the  Faulkner  chain,  is  the  remain- 
ing theatre  in  that  town. 

Not  to  be  out  of  line  with  sev- 
eral local  theatres  which  have 
caught  fire  recently,  the  Woodcliff 
Theatre,  Woodcliff,  X.  J.,  had 
their  blaze  last  Saturday  night. 
The  fire  occurred  betw-een  the 
matinee  and  evening  show  and 
after  a  day's  closing  the  house 
opened  again  for  business.  J. 
Golden  is  the  owner. 

i  Barney  Schoenback,  who  oper- 
ates the  New  Chester  Theatre  in 
Brooklyn,  has  recently  purchased 
the  Livonia  Theatre,  Livonia  Ave- 
nue, Brooklyn. 

Eddie  Canter,  who  was  to  be- 
come manager  of  William  Salkin's 
New  Monroe  Theatre,  is  still  con- 
nected with  the  Pangor  Amuse- 
ment Company  with  whom  he  has 
been  associated  for  some  time. 

N.  Shahan  is  reported  as  having 
disposed  of  his  Bronx  Plaza,  a  600 
seat  house  at  180th  St.,  to  an  un- 
named party. 

Johnny  DeCosta,  formerly  of  the 
National  Theatre,  Brooklyn,  is 
now  managing  the  Crescent  Thea- 
tre, belonging  to  the  Tri-Boro 
Amusement  Co. 

George  Reisler  and  Moe  Ham- 
lin who  operate  the  East  End  The- 
atre, 64th  St.  and  First  Ave.,  might 
easily  step  into  the  well  known 
roles  characterized  by  George  Sid- 
ney and  '  Alec  Carr.  They  make 
their  appearance  at  intervals  along 
film  row  and  are  known  as  the 
"long  and  the  short  of  it." 


St.  L 


OU1S 


THE  Community  Theatre,  Ray- 
mond, 111.,  will  close  for  the 
Summer  on  April  1. 

Joe  Lyman,  manager  of  the 
Princess  Theatre,  White  Hall,  111., 
and  his  entire  family  are  just  re- 
covering from  a  severe  attack  of 
the  flu. 

On  account  of  a  protracted 
prayer  meeting  in  the  community 
the  Princess  Theatre,  Earle,  Ark., 
closed  for  several  days. 

The  Southampton  Theatre,  5500 
Lansdowne  avenue,  St.  Louis, 
opened  under  new  management  the 
past  week.  Pictures  and  vaudeville 
are  being  presented. 

Progress  Pictures  Corporation 
has  moved  into  larger  quarters  at 
3320  Lindell  boulevard. 

Out-of-town  callers  of  the  week 
were    Tom    Reed,    Duquoin,    111. ; 


Charles  Goodnight,  De  Soto,  Mo. ; 
Oscar  Wesley,  Gillespie,  111.,  and 
Harry  Turner,  Pana,  111. 

Through  a  booking  coincidence 
Louis  K.  Sidney,  divisional  mana- 
ger for  Loew's,  Incorporated,  was 
host  at  the  Lowe's  State  Theatre, 
St.  Louis,  to  two  of  his  brothers 
the  week  of  March  6,  George,  the 
screen  comedian  and  Jack  Sidney, 


who   played    a   return    engagement 
in  his  stage  act. 

The  Josephson  Amusement 
Company  plans  to  build  a  theatre 
in    Clinton,    Mo. 

L.  E.  Goldhammer.  best  known 
as  "Nicky,"  has  succeeded  Lou 
Hess  as  manager  of  the  St.  Louis 
branch  of  Universal   Pictures. 


Among  the  speakers  at  a  fare- 
well dinner  in  honor  of  Hess  and 
Goldhammer  were :  Assistant 
Sales  Director  William  Truog, 
Walt  Weidhoff,  Jack  Edwards, 
Danny  Sullivan,  Alice  Kaminsky, 
Maurice  Davis  and  Mrs.  Wittman 
and  F.  W.  Kraemer,  the  new  as- 
sistant, and  Elmer  Seden,  office 
manager. 


Empire  Laboratories  Inc. 


723  Seventh  Ave.  N.  Y.(       Bryant 

DEVELOPING  AMD  PRINTING 
MOTION  PICTOBE  FILM 


5437 
S736 


§ 


o£4 


March     13 ,    19  2  6 


1221 


Theatre  Management 


Mark   Strand  Theatres' 
Success   Rules 

Problems  of  Big  Theatres  and  Small  Are 
Same,  Says  Walter  Hays 


"Like  Judy  0 'Grady  and 
the  Colonel's  Lady,  Big  and 
Small  Theatres  are  Sisters 
Under  the  Paint,  according  to 
Cardinal  Principles  of  Suc- 
cess," says  Walter  Hays, 
Vice-President  of  the  Marl 
Strand  Theatres. 

A  BIG,  first  run  exhibitor  speaks  this 
time,  Walter  Hays,  vice-president  of 
Mark  Strand  Theatres.  At  first 
glance  it  might  seem  that  the  problems 
that  the  key  citv  first  run  house  has  to  solve 
arc  different  from  the  problems  confronting 
the  theatre  owners  who  represent,  through 
small  towns  and  neighborhood  houses,  pos- 
sibly 80  per  cent  of  the  theatres  in  the  coun- 
try. 

But  listen  to  the  cardinal  principles  the 
Buffalo  executive  lays  down  for  the  guidance 
of  his  theatres — and  then  try  to  figure  out  if 
they  vary  from  the  rules  applicable  to  any 
house : 

"Keep  faith  with  the  public." 
"Buy  the  best  pictures  obtainable." 
"If  yon  have  music  get  the  best  local  talent 
available." 
"Make  your  theatre  a  community  center." 
The  rules  are  born  of  years  of  experience 
in  the  motion  picture  business.     The  Mark- 
Strand  Theatres  have  not  only  been  in  opera- 
tion many  years — as  the  motion  picture  busi- 
ness goes — but  they  have  built  up   loyalty 
within  the  organization  resulting  in  execu- 
tives who  have  been  with  the  company  over 
a  long  period.     Some  of  the  present  theatre 
managers  started  as  ushers.     It  is  the  same 
spirit  of  loyalty  the  organization  has  tried  to 
inculcate,  successfully  we  believe,  in  its  pa- 
trons, by  keeping  faith,  by  showing  that  the 
Mark  Strand  Theatres  are  trying  to  give  a 
hundred  pennies  worth  of  entertainment  for 
every  dollar  taken  in  at  the  box  office. 

Increased  Admissions 

How  well  this  policy  has  worked  out  was 
illustrated  recently  in  Syracuse,  according  to 
Mr.  Hays,  where  a  vaudeville  house  recently 
began  showing  cheap  pictures  at  only  a  slight 
advance  over  the  price  the  regular  houses  had 
been  charging.  Two  opposition  houses 
dropped  their  prices.  In  the  face  of  this 
competition  the  Strand  Theatre  raised  its 
admission  from  forty  to  fifty  cents. 


"We  were  able  to  do  this,"  Mr.  Hayes  as- 
serts, "because  we  had  played  squarely  with 
the  public  and  had  built  up  a  reputation  for 
the  Strand  Theatres.  That  reputation  con- 
sisted of  having  the  public  know  that  we 
were  buying  the  best  pictures  available  and 
that  we  were  trying  to  give  the  public  its 
money's  worth." 

Cultivate  Community  Spirit 
The  Mark  Strand  Theatres  are  open  advo- 
cates of  the  community  center  idea;  and  Mr. 
Hays  claims  that  the  principle  is  just  as  ap- 
plicable on  Broadway  as  it  is  to  Main  Street 
or  Paradise  Alley. 

The  Mark  Strand  Theatre  on  Broadway 
has  repeatedly  been  host  to  wounded  vet- 
erans, crippled  children  and  the  Boy  Scouts. 
In  Albany  and  Troy  the  Mark  Strand  houses 
are  constantly  interesting  themselves  in  bene- 
fits. The  Vassal*  Alumni  furnish  a  typical 
example  of  the  kind  of  organization  that  has 
benefitted  by  such  co-operation.  And  the 
theatre  has  profited  not  only  in  the  larger  at- 
tendance at  the  benefits  but  in  enhanced  repu- 
tation and  the  word-of-mouth  advertising 
that  has  ensued.  Saturday  morning  movies 
for  children  were  initiated  at  the  Mark 
Strand  Theatre  in  Albany.  Properly  guided 
the  movement  holds  immense  possibilities  in 
building  up  future  patrons,  Mr.  Hays  con- 
tends. 

"We  have  always  made  a  great  drive  for 
good  music,"  Mr.  Hays  stated,  "and  we  get 
the  best  musical  directors  possible  to  cater, 
not  to  the  highbrows  but  to  the  better  classes. 

Exploitation    Vital  Factor 

"Exploitation  and  press  work  constitute 
an  important  part  of  whatever  success  we 
have  had.  When  the  means  are  not  always 
available  we  manufacture  them.  In  Syra- 
cuse no  individual  retail  milliner  wanted  to 
stage  a  fashion  show  in  connection  with 
'Irene'  We  bought  part  of  the  colored  fash- 
ion film  from  the  laboratory  and  ran  it  in 
the  stores.  It  created  talk  and  induced  the 
women  to  come  in  and  see  it.  In  return  the 
trade  collectively  staged  the  fashion  show  for 
us  at  the  theatre." 

Like  Judy  O'Grady  and  the  Colonel's  lady, 
the  big  key  city  houses  and  the  small  theatres 
are  sisters  under  the  paint.  Fair  play,  the 
co-operative  spirit  and  attention  to  public 
likes  and  dislikes  are  the  things  that  count, 
according  to  Mr.  Hays.  And  the  principles 
hold  as  true  of  the  small  towns  as  they  do  of 
the  large  city. 


By  P.  M.  Abbott 

A  QUESTION  that  is  constantly 
under  fire  is  the  investment  re- 
quired to  build  and  equip  a  small  town 
theatre.  Estimates  range  from  low  fig- 
ures that  would  forecast  almost  to  a 
certainty  the  success  of  the  project,  to 
sums  that  make  building  prohibitive. 

Data  that  has  recently  come  to  our 
hands  shed  some  light  on  this  question. 
Though  again  all  figures  are  relative 
because  the  term  "small  town  house" 
will  be  interpreted  by  each  individual 
according  to  his  conception  of  this 
class  of  theatre. 

A  well-known  architect,  in  giving 
figures  for  the  construction  of  a  theatre 
of  600  seating  capacity,  submitted  the 
following: 

Approximate  cost  of  a  theatre  of  600 
seating  capacity,  first  class  house,  to 
reach  a  middle  class  clientele: 
1  floor  house,  without  stage  and  non- 
fireproof,  $90  per  seat  or  $54,000. 
1  floor  house,  with  stage  and  non-fire- 
proof, $120  per  seat  or  $72,000. 
1  floor  house  with  stage  and  fireproof, 

$135  per  seat  or  $81,000. 
Stadium  house  without  stage  and  non- 
fireproof,  $100  per  seat  or  $60,000. 
Stadium  house  with  stage  and  non-fire- 
proof, $130  per  seat  or  $78,000. 
Stadium    house    with    stage    and    fire- 
proof, $145  per  seat  or  $87,000. 
Necessary   equipment   and    approxi- 
mate price: 

Seats,  $7.00  per  seat,  or  $4,200; 
booth  and  equipment,  $2,000 ;  electric 
sign  and  marquee,  $1,500;  draperies, 
$1,000;  ticket  machine,  $250;  frames, 
$1,500;  lighting  fixtures,  $2,500;  organ, 
$10,000. 

However,  it  still  remains  a  problem 
just  how  inexpensively  a  theatre  of 
this  size  can  be  built  if  not  designed  to 
be  a  first  class  small  house.  Perhaps 
we'll  be  fortunate  enough  to  get  this 
data  later. 


1222 


M  u  t  1  o  u     I'  i  i  t  u  r  c     N  e  iv 


Photos  show  the   elaborate  style   of   presentation   put   on   for   West  Coast  Theatres,  Inc.,  by  Fanchon  and  Marco.     The  number  illustrated  had  two 

episodes.     Jazz   band  and  dancers   in   Chinese  costumes   opened   before   huge  lantern,  which  remained  closed  until  conclusion  of  the  regular  stage 

act- — then  opening  revealed  a  decorated  interior  with  a  ladder  on  ivhich  -were  seated  the  tiny  Chinese  girls,  who  descended  from  the  flies. 


Decorate  Chicago 
Streets  for  Tivoli 
Anniversary  Fete 

A  POWERFUL  box  office  stimulant  was 
introduced  in  Chicago  when  Balaban  & 
Katz's  Tivoli  Theatre  celebrated  its  fifth 
anniversary. 

The  Tivoli  celebration  campaign,  pro- 
moted by  Ben  Serkowich  of  the  Balaban  & 
Katz  publicity  organization  was  almost  as 
big  and  astonishing  as  was  his  demonstra- 
tion for  the  recent  opening  of  the  Uptown 
Theatre.  The  various  Chicago  daily  news- 
papers ejuried  stories  nearly  every  day,  but 
the  big  point  of  interest  to  the  exhibitor  con- 
templating a  similar  celebration,  was  the  fact 
that  he  induced  merchants  to  contribute 
nearly  $2,000  to  decorate  the  streets  with 
flags,  pennants,  buntings  and  banners,  and 
in  addition  to  this  daylight  flash,  festoons 
of  colored  electric  bulbs  strung  along  the 
street  for  eight  blocks.  On  every  trolley  wire 
was  a  big  banner  announcing  Tivoli  Anniver- 
sary Week. 

It  was  planned  to  shoot  the  opening  gun 
on  Monday  noon,  and  the  U.  S.  Army  fur- 
nished a  75  millimeter  cannon,  but  after  the 
campaign  to  find  a  pretty  girl  to  shoot  it  had 
been  successfully  put  over,  the  police  stopped 
the  bonihardnienl  for  tear  that  the  concus- 
sion would  break  plate  glass  in  the  neigh- 
borhood. The  big  twentyflve  mile  search- 
light at  night,  however,  drew  attention  to  the 
Tivoli  throughout  the  week  and  the  festivi- 
ties were  capped  by  the  business  men  pre- 
senting John  Balaban,  general  manager  of 
tbe  B.  &  K.  theatre-,  with  a  set  of  congratu 
latory  resolutions  and  a  gigantic  loving  cup. 


Wilson  Managing  Director  of 
Miami  Theatres 

J.  Victor  Wilson,  director  of  publicity 
at  the  Strand,  New  York  City,  for  several 
years  and  later  manager  of  four  theatres 
in  Watertown,  N.  Y.,  is  managing  director 
of  the  Strand  Theatre  at  Miami  Beach.  The 
theatre,  which  opened  last  month,  offers 
first  run  pictures  and  elaborate  musical  pro- 
grams. It  is  operated  by  the  Mirimar 
Strand  Theatre  Corp. 

The  company  will  open  another  house  in 
Miami  in  August.  This  also  will  be  under 
the  direction  of  Mr.  Wilson,  who  will  pro- 
duce   stage    presentations 


Universal  Engages  Jack  Savage  to  Design 
Presentations  for  Jewel  Features 


UNIVERSAL  has  announced  the  engage 
ment  of  Jack  Savage,  stage  producer, 
to  design  presentations  for  the  company's 
Super-Jewel  screen  productions.  Mr.  Sav- 
age will  establish  a  new  department  at  Uni- 
versal, designing  stage  settings  and  presen 
tat  ion  acts  to  conform  with  the  outstanding 
ideas  and  themes  of  the  pictures.  The 
complete  sketches  of  settings  and  outlinesl 
of  action  for  the  presentations  will  be  in- 
cluded as  a  new  feature  of  the  Universal 
press  books.  They  will  be  carried,  also,  as 
a  regular  department  of  the  Universal 
Weekly,  the  company's  house  organ. 

Savage  has  produced  many  notable 
works  for  the  musical  comedies.  Several  of 
his  pictorial  ideas  were  included  in  last 
year's  "Follies"  show,  and  he  is  responsible 
for  a  number  of  features  in  the  "A  Nighl 
in  Paris"  production  now  current  at  the 
Century  Theatre,  New  York. 

His  first  presentation  for  Universal  will 
be  for  "The  Flaming  Frontier,"  the  design 
and    complete   plan   for   which   will    be   de- 


■Th< 


MANAGER'S   OFFICE 


ROY  TILLSON  lias  I ii  appointed  manager 
cif  tlic  State  theatre  in  Pontiac,  the  new 
Butter  field  house  t"  be  opened  sunn,  it  was  an- 
nounced li.\  E.  < '.  Beatty,  general  manager  of 
the  circuit.  Mr.  Doreman.  formerly  assistant 
manager  at  the  Fuller  in  Kalamazoo  succeeds 
to  Mr.  Tillson's  place  as  manager  of  that  house. 


HAKKV  EASTON,  former  manager  of  the 
Blackstone  theatre,  in  South  Bend,  Ind.,  is 
the  manager  selected  for  the  new  Butterlicld 
Capitol  theatre  in  Owosso,  which  officially  opens 
Sunday,   March  4th. 


BEN  BERG  of  Kansas  City,  Mo.,  is  the  now 
manager    of    the    Fourth    Street    Theatre, 
Moberly,  Mo. 


AL  CROOKS  is  in  charge  of  the  State  The- 
atre  at   Eureka,    Cal.,    as   local   manager 
fur  Geo.   Mann  chain  of   houses. 


THOMAS  DWYER  has  been  named  as  as- 
sistant to  Alec  Sayles,  general  manager 
of  the  Leland  and  Clinton  Square  theatres  in 
Albany,  and  the  Empire  in  Glens  Falls. 


tailed  and  illustrated  with  line  cuts  in  a 
special  insert  in  next  week's  issue  of  Uni- 
versal  Weekly. 

Leo  Brecher,  manager  of  Universal's 
chain  of  presentation  theatres,  is  devising 
a  department  for  the  adaptation  of  Mr. 
Savage's  presentation  sketches  and  plans  to 
the  necessities  of  all  of  the  larger  theatres 
when  they  are  playing  these  Jewel  pictures; 
and  Al  Fair,  manager  of  Universal's  chain 
theatrical  enterprises,  will  do  the  same  with 
the  larger  chain  of  theatres  which  he 
manages. 

Missouri  and  St.  Louis  Star 
"Charleston"  Contest 

The  Missouri  Theatre  in  co-operation  with 
the  St.  Louis  Star  held  a  national  Charles- 
ton Contest  the  week  of  February  20. 
Champion  pairs  from  eight  large  cities  were 
entered  in  the  contest. 

The  first  prize  was  a  Gardner  Foursome 
roadster  valued  at  $1625,  the  second  prize 
a  phonograph  and  the  third  a  tuxedo  and 
evening  gown. 


Opening   Schedules   Changed 
at  Schenectady  Houses 

The  State.  Strand  and  Albany  theatres 
in  Schenectady,  operated  by  W.  W.  Farley, 
have  changed  their  policy  recently,  with 
the  result  that  the  week  open-  at  the  Al- 
bany on  Thursday,  at  the  Strand  on  Fri- 
day,  and  the  State  on  Saturday, 


Eddie    Elkins    Orchestra    on 
Rialto  Bill  This  Week 

Eddie  Elkins  and  his  jazz  orchestra  are 
appearing  at  the  Rialto  theatre,  New  York 
this  week.  The  Elkins  organization  played 
at  the  Rivoli  for  the  first  four  weeks  after 
that  house  opened  with  the  Publix  policy 
shows.  They  return  to  New  York  after  an 
engagement  at  the  Metropolitan  in  Boston. 

Use  Double  Features  in  Lent 

Many  of  the  second-run  houses  in 
Schenectady,  N.  Y.,  are  putting  on  double 
features  this  month  in  the  hopes  of  over- 
coming the  effects  of  the  Lenten  Season. 


March     13,     1926 


1223 


Orville  and  Patti 
Harrold  in  Current 
Mark  Strand  Frolic 

JOSEPH  PLUNKETT  offers  a  wide  var- 
iety of  entertainment  in  his  presents 
tion  at  the  Mark  Strand,  New  York  City, 
this  week.  The  number,  which  runs  about 
25  minutes,  has  Orville  and  Patti  Harrold 
as  featured  artists,  with  Rita  Owin,  eccen- 
tric dancer  in  her  second  week  at  the  Si  ram1, 
and  Tevis  Huhn,  "Banjo  Virtuoso,"  in- 
cluded among  the  specialties  presented  in 
conjunction  with  Colleen  Moore  in  "Irene." 

The  enlarged  stage  space  at  the  Strand 
is  employed  to  good  effect  by  Mr.  Plunkett 
in  mounting  his  presentation.  The  number 
opens  w'th  a  Gypsy  dance  featuring  Mile. 
Klemova  and  M.  Daks  with  the  Strand  Bal- 
let Corps.  The  dancers  enter  from  a  tent, 
centered  before  the  black  velvet  drop,  used 
effectively  to  set  off  the  orange  costumes 
of  the  dancers.  Orville  Harold  sings 
"M'Appari"  and  then  his  daughter  Patti 
renders  "Lo !  Hear  the  Gentle  Lark,"  both 
Avinning  a  warm  hand.  Rita  Owin  then 
sings  "Somebody  Loves  Me,"  and  follows 
with  some  of  her  dancing.  Tevis  Huhn 
wins  applause  with  his  banjo  rendition  of 
popular  songs,  but  seems  to  create  more 
wonderment  than  interest  with  his  "imita- 
tion of  two  banjos." 

An  exterior  of  the  "Madame  Lucy"  shop 
is  the  setting  for  the  singing  by  the  Har- 
rolds  of  "Falling  in  Love  with  Someone" 
and  a  remarkably  well  done  dance  by  Miss 
Owin.  The  mannequins  of  the  shop  win- 
dow do  some  steps  and  formations  in  the 
"flicker"  light,  during  which  the  drop  repre- 
senting the  interior  of  the  shop  is  lowered 
— a  touch  which  won  response  from  the 
audience.  Patti  Harold  sings  "Alice  Blue 
Gown"  from  "Irene"  and  the  act  is  brought 
to  a  close  with  an  ensemble  with  Miss  Owin 
in  the  center  of  the  stage. 

Capitol,     New     York,     Bill 
Playing  Second  Week 

The  Capitol  Theatre,  New  York  City,  is 
offering  a  repeat  program  this  week,  the 
entire  bill  duplicating  that  which  was  pre- 
sented last  week  with  "Ibanez'  Torrent"  as 
the  featured  photoplay.  Highlights  of  the 
stage  numbers  are  the  singing  of  negro 
Spirituals  and  Southern  melodies  by  the 
Dixie  Jubilee  Singers  in  conjunction  with 
the  showing  on  the  screen  of  "Deep  River," 
an  A.  B.  Carrick  film.  "Spanish  Rhythms" 
is  the  title  of  the  ballet  presentation,  in 
which  Doris  Niles  and  the  Capitol  Ballet 
Corps   are    featured, 


Cambria's  Garden  Festival  at 
Rivoli,  New  York 

Frank  Cambria,  producer  of  many  pres- 
entations for  B  &  K  in  Chicago,  whose 
work  was  introduced  in  New  York  at  the 
Rivoli'  theatre  last  week  with  his  offering 
"Great  Moments  from  Grand  Opera,"  is 
again  represented  at  that  Broadway  house 
this  week.  "Garden  Festival"  a  revue  is 
the  title  of  the  current  Cambria  work  at 
the  Rivoli,  where  Richard  Dix  in  "Let's  Get 
Married"  holds  the  screen  as  the  featured 
photoplay. 

Programs  at  State  Open  Sundays 

The  State  theatre,  a  first  run  house  in 
Detroit,  which  changed  its  opening  day  a 
few  weeks  ago  from  Sunday  to  Monday, 
has  gone  back   to  its  former  policy. 


Setting   for    a    musical    offering    at    the    Eastman     Theatre,    Rochester,    N.    Y .,    in    which    Scotch 

songs  ivere  featured.     Solo  renditions  of  "Comin     Through    the    Rye"    "Loch    Lomond"    "Annie 

Laurie"    and    other    Scotch    airs    were    supplemented    by  choral  singing  and  a  finale   featuring 

dancing  of  a  Highland  Fling.     Norman  Edwards    designed  the  setting. 


Charles     Previn      Directing 
Missouri  Orchestra 

Charles  Previn  for  four  seasons  musical 
director  of  the  St.  Louis  Municipal  Theatre 
Association  has  been  engaged  as  conductor 
of  the  Missouri  Theatre  orchestra  by 
Skouras  Brothers. 

Previn  is  known  in  St.  Louis  as  the 
"scoreless  conductor"  from  his  ability  to 
direct  light  operas  at  the  Municipal  Thea- 
tre from  memory.  He  graduated  from  Cor- 
nell in  1909.  He  has  since  directed  a  long 
list  of  musical  shows  including  Ziegfeld's 
production  '"Louie    the    Fourteenth." 


Frank    Farnum's    Act    Plays 
Loews  State,  St.  Louis 

On  the  stage  of  Loew's  State .  Theatre, 
St,  Louis,  from  February  20  to  26  inclusive 
Frank  Farnum  danced  the  Charleston  steps 
he  introduced  a  few  years  ago. 

On  this  tour  he  had  surrounded  himself 
with  an  aggregation  of  musicians  and  two 
teams  of  dancers  and  on  the  whole  the  offer- 
ing registered  with  audiences, 

Dorma  Lee  sang  the  Carmena  Waltz  and 
"When  the  One  You  Love  Loves  You."  She 
was  accompanied  by  Don  Albert's  orchestra. 

Two  Vaudeville  Acts  on  Bill 
at  Rialto,  Omaha 

Two  acts,  Victor,  whistling  piano-aecor- 
deonist,  and  Lillian  Bernard  and  Flo  Henrie, 
made  up  the  stage  features  offered  in  con- 
nection with  the  photoplay  '"Behind  the 
Front"  at  the  Rialto  Theatre.  Omaha,  last 
week.  Victor  plays  a  piano-accordeon 
equipped  with  a  "vox  humana"  attachment. 
The  Bernard  ami  Henrie  act  offers  a  re- 
pertoire of  popular  -ongs. 

"Bits    of    Irene"    Scores    at 
Grand  Central,  St.  Louis 

The  Sixteen  Missouri  Rockets  were  the 
visitors  of  the  week  at  the  Grand  Central 
Theatre  the  week  of  February  20,  having 
moved  across  the  street  to  make  room  on  the 


stage  of  the  Missouri  for  the  national 
( 'harlestoners. 

"Bits  of  Irene"  was  the  tableaux  offering 
of  these  Tiller-like  dancers  and  they  went 
across  in  very  good  style.  In  their  number 
they  had  the  assistance  of  Paul  Small,  tenor; 
Charlotte  Woodruff,  soprano,  and  Maree  and 
Korenoff,  Russian  dancers. 

Dave  Silverman  conducted  the  playing  of 
"America"  as  an  overture  during  which  a 
picture  of  George  Washington  and  the 
"Spirit  of  '76"  was  flashed  upon  the  screen. 
Stuart  Barrie  at  the  organ  also  worked  in 
some  patriotic  lyrics.  On  the  screen  "Irene" 
was  the  feature  and  "My  Swedie"  was  the 
comedy. 

"Crinoline    vs.    Jazz"    Stage 
Act  at  Sun,  Omaha 

In  connection  with  ''Sally.  Irene  and 
Mary"  the  stage  feature  offered  at  the  Sun 
Theatre,  Omaha,  last  week  was  designed  to 
show  the  contrast  between  standard  clas- 
sical  music  and  modern  jazz.  It  was  titled 
"Crinoline  vs.  Jazz"  and  featured  Harvey 
Gatchett,  the  Misses  Hall  and  Barr  and  the 
national  Male  Quartette.  Gatchett  staged 
the  presentation. 


Publix    Shows    at    Newman 
Starting  March  6 

Beginning  March  6  the  Xewman  theatre 
will  present  the  Publix  Theatre  corporation's 
stage  specialties  exclusively  in  Kansas  City. 
according  to  Bruce  Fowler,  manager  of  the 
Newman.  The  Newman  for  several  years 
has  featured  stage  specialties  and  elaborate 
prologues,  but  this  is  the  first  instance  in 
which  the  theatre  has  been  on  a  regular 
circuit. 


.. 


Song  Gems"  Presentation  at 
Victory,  Denver 

"Song  Gems"  was  the  title  of  the  stage 
presentation  at  the  Victory  theatre,  Denver, 
last  week.  Francis  Rechnitz,  Iras  Wilson 
and  Florence  McCoy  were  featured  in  the 
number,  offered  in  conjunction  with  "The 
Ancient   Highway. 


1224 


M o  I  i o n     Picture     N  e 


w  s 


Resume  of  Progress  in  Industry  During  1925 

Many  Improved  Methods  and  New  Equipment  Give 
Promise  for  Future  Developments 


[Th  -    ■  sum  progrt  ss  madi   dui  ing 

•   in  this  i  ml  ash- a  along  techni- 
cal lines  is  continued  from  last   week.     This 
in-; i,  ,    Urst  appeared  in  the  Society  o]    VLo 
tion     Pictun      Engineers     printed     transa* 

tin  IIS. 

Lenses 

A  !,■•■>.  projection  lens  of  English  manu- 
re is  claimed  to  have  very  high  illumi- 
nation efficiency  and  is  so  designed  that  it  is 
not  necessary  to  move  the  lens  forward  and 
backward  when  the  projector  has  a  front 
threading  gate.  Marginal  definition  is  said 
to  In-  a-  good  as  at  the  center  of  the  field. 
Projectoi  lenses  of  large  aperture  are  rec- 
ommnded  for  use  with  mirror  arcs  in  con- 
junction   with   a  single   condenser  lens. 

A  German  f/2  lens  possesses  at  full  aper 
ture  very  high  speed,  hut  at  smaller  aper 
tures  i-  -lower  and  has  lower  brilliancy  than 
other  types. 

A  nev  condenser  lor  arc  lamps  of  foreign 
manufacture  consists  of  two  front  plano- 
convex lenses  and  two  rear  strongly  curved 
meniscus  lenses.  All  except  the  last  front 
component  are  of  nearly  colorless  fireproof 
glass  which  permits  the  condenser  to  lie 
brought  to  about  one  inch  from  the  arc 
crater  with  a  resulting  increase  in  light 
efficiency  due  to  the  increased  collecting 
angle  subtended  by  the  lens. 

The  manufacture  of  curved  surface- 
other  than  spherical,  with  special  reference 
to  the  use  of  spherical  tools,  has  b  en  pub- 
lished as  part  of  a  "Cinematographic  Study 
ol  the  Working  of  optical  Surfaces."  Sug- 
gestions for  practical  tests  of  projection 
lenses  were  presented  at  the  Chicago  meet- 
ing. 


Lighting  Equipmen  t 

Some  of  the  producing  companies  carry 
powerful  and  elaborate  equipment  for  the 
production  of  desired  lighting  effects,  no 
mailer  where  the  pictures  are  to  be  taken. 
<  ine  company  boasts  of  two  1600-ampere 
portable  generator-,  one  of  800-ampere  and 
another  of  400-ampere  rating,  in  addition 
to  a  300-kilowati  generator  mounted  on  a 
trailer.  All  of  these  units  are  equipped 
with  their  own  engines.  The  lighting  equip- 
ment includes  two  30-inch  arc  searchlights, 
several  of  -mailer  size,  15  high  intensity  arc 
spotlights,  on  -mailer  spotlights,  and  150 
side  lighting  units.  If  used  at  one  time 
these  equipments  could  furnish  an  enormous 
amount  of  light  for  almost  any  location  and 
almost    literally   turn   night   into   day. 

Photom  icrography 

Successful  motion  pictures  of  microscopi- 
cal object-  are  only  possible  if  the  camera 
and  miscroscope  are  separated  so  that 
vibrations  of  the  former  are  not  transmitted 
to  the  latter  and  if  the  field  can  be  observed 
dming  the  process.  This  is  possible  by 
means  of  the  Goldberg  microscope  attach- 
ment, which  contains  a  semi-transparent 
mirror  that  reflects  part  of  the  light  per- 
pendicularly into  the  camera.  The  move- 
ment of  the  object  can  be  observed  during 
the  operation,  and  consequently  it  can  be 
maintained  in  focus.  Sharp  pictures  may 
be  obtained  at  distances  from  7  to  80  cm. 


Phy, 


SICS 


Of  especial  interest  in  connection  with  the 
inventions  of  devices  to  produce  cold  lighl 
which  appear  from  time  to  time  is  the  com- 
plete     classification     of    various     types     of 


«   ;    '  m?    »r     If.     rf     »i     at     ••     M     »•     «f     •»■    la    !■  %'  "    ' 

«  •       ■      t«     hi    t.    ti     t«    m     it     ft     fy     i»i    In  '     *  J  ' 

W  i    »r    §b    ••    j<    ••    •* •  ••    •■    »t-  »t»  ^    »§•  t 


Interior    of    Wm.    Brandt's    new    Carlton    theatre.    Brooklyn.     N.     Y.       This    house    is    very    attractively    designed 
■nd    is    considered    one    of    the    finest    in    its    immediate    territory. 


luminescence  which  appears  in  a  recent  pub- 
lication. Each  type  is  clearly  defined.  It 
is  of  interest  to  note  that  the  efficiency  of 
the  firefly  as  a  producer  of  cold  light  may 
not  be  as  high  as  is  ordinarily  supposed  on 
account  of  the  lack  of  measurement  of  non- 
radiated  heat.  The  light  efficiency  of  phos- 
phorus is  only  about  one-thousandth  that  of 
the  Mazda  lamp. 

For  the  determination  of  the  percentages 
of  light  reflected  by  surfaces,  a  new  re- 
flectometer  has  been  developed  which  is  sim- 
ple in  construction  yet  has  good  accuracy. 

Projectors 

A  continuous  projector  of  German  manu- 
facture (Leitz)  employs  a  complex  lens  sys- 
tem in  which  the  light  passes  through  six 
lenses  and  is  reflected  four  times  before  be- 
ing sent  toward  the  screen.  The  resulting 
light  loss  is  estimated  at  50  per  cent.  From 
the  condensing  lens  light  passes  to  rotating 
and  oscillating  minors,  a  total  reflection 
prism,  into  the  projection  lens,  to  another 
rotating  and  oscillating  mirror,  the  second 
projection  lens,  mirror,  and  then  to  the 
screen.  It  is  reported  that  the  projection  is 
bright,  crisp,  and  steady,  •  and  the  machine 
can  be  run  at  speeds  above  normal  or  at 
two  or  three  pictures  a  second  only.  It 
appears  to  be  a  marked  scientific  advance 
but  has  two  drawbacks:  (1)  The  first  cost  is 
high,  and  (2)  the  wearing  qualities  are  still 
undetermined. 

Another  optical  system  for  continuous 
projection  utilizes  an  optically  correct  glass 
ring  on  whose  inner  periphery  are  a  number 
of  lenses,  the  whole  rotating  around  the 
ring  center,  which  is  the  common  focus  of 
all  the  lenses.  Projection  speeds  as  low  as 
three  pictures  a  second  are  stated  to  be  satis- 
factory. Still  another  continuous  projector 
which  carries  up  to  5,000  feet  of  either 
standard  or  narrow  width  film  is  similar  in 
appearance  to  a  standard  phonograph.  A 
continuous  film  movement  is  used  on  a  pro- 
jector produced  in  Germany  for  advertising 
purposes  in  show  windows.  It  is  entirely 
automatic  in  operation. 

An  English  projector  recently  introduced 
has  a  horizontal  film  box  and  automatic  re- 
wind, which  uses  a  large  diameter  central 
hub,  and  a  split  spool  in  the  lower  film  box. 
for  re  projection  the  outer  half  of  the  spool 
is  unlocked,  placed  in  the  upper  horizontal 
film  box,  and  the  film  threaded  through  a 
curved  track  protruding  from  the  box.  The 
-butter  sends  a  current  of  air  to  the  film. 

At  the  Leipzig  Spring  Convention  held  in 
1923,  the  A. E.G.  new  model  projector  shown 
was  titled  with  a  device  for  projecting  still 
pictures.  A  shutter  placed  in  front  of  the 
film  gate  both  absorbs  heat  and  generates  a 
blasl  of  air  for  cooling  the  gate. 

Various  methods  have  been  employed  for 
reducing  the  heat  in  the  light  beam  or  rapid- 
ly cooling  the  film  in  mirror  arc  projectors. 
For  both  cooling  the  beam  and  concentrat- 
ing Lighl  to  the  film  gate,  an  optical  device 
has  been  devised  which  fits  on  the  lamp- 
house.  A  brass  cylinder  carries  a  negative 
concave  lens  and  a  large  diameter  positive 
convex  lens;  the  combination  produces  a 
slightly  negative  value.     About  2  per  cent 

(Continued  on  page  1226) 


March     13,     1926 


1225 


Above — Interior  view  of  The  Earle  Theatre 
Washington,  D.  C. 


Left- — Interior  view  of  San  Mateo  Theatre 
San  Mateo,  California 


%he  J\(ations  Seating  Standard 

/^g/  WELCOMED  place  in  the  auditoriums  of  the 
Ji  country's  largest  and  most  distinguished  thea- 
tres warrants  the  statement  that  our  theatre  chairs 
have  attained  recognition  as  the  Nation's  Seating 
Standard.  Our  efficient  production,  distribution 
and  servicing  organization  will  retain  this  distinc- 
tion  for  many  a  year  to  come. 

American  Seating  Company 


NEW  YORK 
113  W.  40th  St. 


CHICAGO 
10  E.  Jackson  Blvd. 


BOSTON 
77-D  Canal  St. 


PHILADELPHIA 
121 1-L  Chestnut  St. 


Interior  i 
of  The  Exeter  Street  Theatre 
Boston,  Mass. 


Mot  i  on     /'  t  c  t  it  r  e     X 


mm— —mm— —mm— i^^m 

4tG2>  <ZZ*  «3>  C3»  <£S»  « 

_%mr      ;m%:      :»c      '*&&., 

&2?  <&&  545  -&> 


^^w*£. 


The   new    Carlton    theatre,    Brooklyn.    N.    Y.,    which    was     recently    opened    by    Wm.     Brandt. 

one   of    the    attractive    corners    of    the    theatre. 


This 


Resume  of  Progress 
During  1925 

i  (  ontinm  d  from  page  1224  ) 

loss  of  light  and  50  per  cent  heal  reduction 
arc  claimed,  although  the  first  figure  is  obvi- 
ously incorrect. 

For  the  cooling  of  film  by  the  use  of  an 
air-blast,  one  system  takes  air  directly  from 
the  projection  room,  while  the  other  uses 
moistened  air.  The  data  showed  thai  the 
film  life  was  nearly  doubled  when  using 
moistened  air.  The  use  of  a  cooing  cell 
containing  a  solution  of  copper  sulphate  is 
criticized  on  the  basis  that  the  efficiency  of 
the  lamp  is  decreased  by  40  per  cent.  The 
air  ventilating  shutter  scheme  is  recom- 
mended, since  ii  is  said  to  decrease  the  heat 
by  50  per  cent  without  affecting  the  light 
intensity.  Another  writer  discusses  the 
absorption  of  heat  by  photographic  silver 
densitj  and  presents  measurements  obtained 
to  show  the  effect  of  certain  liquids  intended 
tn  absorb  the  heal  in  a  projection  svstem. 
Temperature  data  have  been  obtained  in 
Germany  for  ordinary  and  reflector  arcs  for 
film  cooled   by  compressed  air. 

I  i  epl  ion  i-  taken  to  Flinker's  data  on 
the  shrinkage  of  motion  picture  film  exposed 
to   an   air   blast;    the   point    is   made   that    if 

the  life  of  a  film  is  assui I  to  be  500  pro 

jections,  the  total  exposure  time  would  be 
idei  ablj  les  I  han  thai  required  to  cause 
ii-inkage   of    1    per   cent,    winch    is    con 

ered   the  practical    limit, 

\  a  nerd  indicator,  an  automobile 
p<  edometer  has  been  used  attached  to  the 
projector  machine  shaft.  Another  Euro- 
pean device  stops  the  projector  when  the 
lamp  house  is  moved  to  one  side  by  opening 
the  motor  -witch. 

Ill    a    hotel    ballroom    where    it    was   desired 

to  in-tall  a  motion  picture  projector  in  such 
a  way  that   the  elaborate  furnishings  would 

nol   be  interfered  with,  such  a-   i lification 

in  th<  nt   the  chandeliers  on  accounl 

of  interference  with  the  light  beam,  the 
problem  was  solved  bj  directing  the  beam 
in   such   a   manner  that    it   did   nol    Strike  the 


chandeliers.  This  was  effected  by  the  u  e 
of  a  two-mirror  periscope  which  dropped 
the  beam  several  feet  below  the  level  of  the 
projector  objective.  A  tandem  condenser 
system  was  employed  with  special  lar-ge 
diameter  objective  fenses,  incandescent  lamp- 
being  used  to  project  the  pictures  145  feet. 

A  new  lamp  unit  for  theatre  projectort 
uses  a  relay  condenser  system  and  incan- 
descenl   lamps. 

Projection     Room     Equipment    and 
Practice 

A  film  inspection  machine  has  a  set  of 
fingers  and  rolls  on  an  automatic  rewind, 
so  connected  with  the  driving  mechanism 
that  a  poor  patch,  break  in  the  perforation, 
or  a   tear  in   the   Him,  stops  the  rewinding. 

Coating  the  perforation  area  of  a  film  with 
opaque  white  at  the  change-over  point  is 
reported  to  lie  a  satisfactory  method  oi 
indicating  to  the  projectionist  that  the  end 
of  the  reel  is  approaching.  Another  change- 
over  signal  suggested  to  audibly  warn  the 
projectionist  is  increase  in  the  film  thicl 
ness  so  that  it  would  make  a  noticeably 
different  sound  on  passing  through  the  pro 
jector  gate. 

I'm-  a  film  joiner  a  glass  plate  is  mounted 
on  a  wooden  base  <>n  which  half  a  hack  sin 
blade   is  mounted.      The   film   is   pushed   under 

the    blade    with    the    tree    edge    projecting 

from  the  smooth  side.  The  other  halt'  oJ  the 
blade    with    th [ge    ground    llat     i-    used    to 

scrape  the  emulsion  off  die  film. 

The  allotment   of  adequate   funds  for  the 

equipment    and   maintenance  of   the  projec 

lion    room    is    strongly    recommended  as    nee 

essary  to  give  the  patron  his  due  as  well 
a-    from    the    standpoint    oi    good    business. 

Radio  I  ision 

As  a  leading  editorial  writer  states,  "radio 
vision  i-  not  an  impossibility,  and  it   i-  con 
ceivable  that    in  any  home  there  may   be  a 

white  screen   on   which   will  appear  a   moving 

picture  from  :un  station  where  something  of 

interest  i-  going  on.*'  The  work  of  one 
of    our    members     and     In-     recent     report     of 

progress  *in    the    "Transactions"    has    been 


followed  with  interest  b\   the  Society.     Eng- 
li-h  and  French  experimenters  are  also  active 

on    the   problem. 

Standardization 

I'    i-   proposed   in  Germany  that    <■■ 

spools  be  standardized  for  motion  pic- 
ture cameras  with  a  standard  position  of 
the  film  with  respeel  to  the  emulsion  coated 
side  and  a  standard  manner  of  winding 
raw  film  by  the  manufacturers.  The  dis- 
advantages of  having  to  rewind  film  before 
putting  it  into  the  camera  are  discussed. 
In  another  discussion  oi  standardization  of 
film  widths,  it  is  proposed  that  it  would  be 
wise  for  German  manufacturers  to  adopt  the 
Hi  mm.  width  lor  amateur  use  a-  has  been 
done    in   this    country. 

A  cinematographer  discusses  the  demand 
tor  rapid  projection  by  theatre  managers, 
which  he  states  is  often  70  feet  per  minute 
or  more,  and  advocates  returning  ■>'  the 
standard  of  10  pictures  per  second  as  a 
means  of  reducing  the  loss  in  torn  sprocket 
holes  ami  other  film  damage. 


Stereoscopic  Projection 

For  the  projection  of  stei-eoscopie  pic 
lures  a  French  method  superimpo-es  two 
images  simultaneously  on  the  screen.  A 
relief  effect  is  obtained  by  means  of  the 
so-called  disk  pulsator.  The  total  light  fall- 
ing on  the  screen  is  constant  at  all  times, 
lint  the  intensity  of  illumination  of  the  two 
images  is  varied  in  a  continuous  manner  by 
mean-  of  a  glass  disk  having  dark  and 
light  zones.  A  partial  stereoscopic  effect 
is  planned  for  an  English  development 
known  as  the  Pulsograph.  It  operates  on 
the  principle  of  projecting  picture-  alter- 
nately from  a  pair  of  films.  Another 
process  for  stereoscopic  motion  pictures 
uses  only  one  camera,  one  projector,  and 
a  single  film.  No  experimental  details 
given. 

Studio  Lighting 

in  discussing  the  illumination  of  motion 
picture  studios  a  report  prepared  by  the 
Societe  Franchise  des  Electriciens  covers 
both  the  photographic  requirements  and  the 
physiological  effects  on  the  skin  and  eyes. 
Since  the  effects  on  the  skin  may  be 
remedied  by  the  use  of  grease  paint  or  other 
preparations,  the  report  emphasizes  particu- 
larly the  effect-  mi  the  eye.  Two  .-ingestions 
are  made  to  diminish  the  harmful  effect-: 
i  1  )  As  much  as  possible  of  the  preliminary 
work  should  be  done  in  subdued  light,  thus 
exposing  the  eyes  only  while  the  film  is 
being  exposed;  (2) Diffusing  material  should 
be  placed  between  the  actors  and  the  light 
source  or  glass  to  absorb  the  ultra-violet 
rays.  The  author  concludes  that  the  tinal 
solution  lies  in  the  use  of  panchromatic  neg- 
ative film  which  will  obviate  the  use  of 
light   sources  harmful  to  the  eye. 

The  use  of  a  blue  filter  for  examination 
of  the  lighting  quality  of  a  studio  setting 
is  proposed.  Blue  bulb  photographic  in- 
candescent lamps  are  recommended  for 
■•bank"  lighting  effects  to  supplement  day- 
light. Yellow  tinted  screens  are  useful  in 
portraiture  when  an  enclosed  arc  is  em- 
ployed which  tends  to  give  distinctly  violet 
light. 

Where   elect  ricit  >    i-    not    available,    as   »" 
distanl   locations,   magnesium  candles  can  be 
used  as  light   sources.  The  need  for  proi 
ing  the  eyes   against    strong  violet   light   is 
discussed. 


M a rch     13,     1926 


1227 


You  are  confident 

When  the  picture  is  printed  on  Eastman 
Positive  Film  you  are  confident  of  photo- 
graphic quality  on  the  screen. 

Eastman  Film  is  subjected  to  exacting  tests 
in  the  Kodak  Research  Laboratories  that  prove 
it  right. 

And  it  is  identified  throughout  its  length 
by  the  black  lettered  words  "Eastman"  and 
"Kodak". 

Look  for  the  identification 


EASTMAN   KODAK  COMPANY 

ROCHESTER,  N.    Y. 


1228 


Moi'x  <>  n     /'  i  c  t  it  r  e     N  i  - 


U 


Projection 

Optics ,  Ekelricity,Prdctical  Ideas  <5j  advie^S 


Inquiries  and 

Comments 

A  Problem   in  Screen   Brightness 

OR  a  considerable  length  of 
time,  our  statements  made 
through  these  columns  have 
been  consistently  criticized  bj 
n  writer  for  another  trade  jour- 
At  first,  these  criticisms  were  direct 
ami  open,  and  were  made  in  the  truly 
inimitable  manner  of  our  friend,  the  Editor. 
Having  mel  with  but  little  success  on  the 
a]  occasions,  however,  our  critic 
adopted  the  more  subtle  method  of  calling 
in  a  third  party;  a  projectionisl  with 
optica]  proclivities,  who,  upon  the  least  prov- 
ocation,    would    give    forth    an    extremely 

long  abstruse  tl retical   explanation  which 

would  unfailingly  show  us  up  in  a  bad  light. 

Once  Too  Often 

Friend  Editor  could  then  sit  back  and 
give  a  cold,  calm,  dispassionate  judgment. 
of  the  whole  affair,  either  agreeing  with  his 
adviser,  or,  if  he  saw  the  net  closing  too 
tightly  about  him,  he  could  daintily  side- 
step by  professing  complete  ignorance; 
thus  avoiding  much  embarrassment  o 
■  !   by  a  step  in  the  wrong  direction. 

Like  the  much  fabled  pitcher  that  tra\ 
eled  to  the  well,  however,  this  cute  little 
trick  was  tried  once  too  often,  with  the 
result  that  friend  Editor  found  himself  in 
an  awkward  position  which  presented  no 
avenue  of  escape. 
The  particular  statemenl  which  was  under 

attack  this  time  was  one  which  had  been 
repeatedly  made  (and  explained)  in  this 
department  thai  the  brightness  of  any 
objeel  i-  independent  of  the  distance  from 
which  the  objeel  is  viewed.  It  is  the  funda- 
mental law  of  brightness  and  is  clearlj 
understood  by  any  illuminating  engineer. 
There  is  nothing  complicated  about  it  and 
ii  i  .  ily  explained.    The  explanat  ton, 

for  that  matter,  was  given  in  these  columns 
under  date  of  November  24,  L924. 

Jusl  recently,  in  a  series  of  articles  on 
"Standardized  Screen  Brightness,"'  we 
pointed  out  a  practical  application  of  this 
law  in  connection  with  motion  picture 
Screens,    ami    made    the    statement     thai    such 

i  reen,    when    illuminated,    would    appear 
as   brighl    at    a   distance  ol    lot'   ft.   as 
at   a  distance  of  25  It. 

Did  \ot  Believe  Ii 

We   knew    thai    this    statemenl    conflicted 
with  the  views  of  our  contemporary,  V 
thcless,    we     were     determined     to     establish 
this  important  facl  in  the  minds  of  the  pro 
jectionists. 

Immediately  thereafter,  our  optical  friend 
gave  out  the  following  problem,  calling 
upon    the   projectionists    at     large     for    the 


correct  answer.  We  quickly  recognized  in 
it  a  disclaimer  of  our  statement  that  bright- 
ness did  not  vary  with  viewing  distance  and 
an  attempt  to  prove  that  it  varied  inversely 
a-  the  square  of  tin-  distance. 

I  [ere  i-  the  problem  : 

"Conditions  are,  a  screen  area  of  18  x 
L3  feci,  even  distribution  of  light  thereon 
and  level  projection.  Photometer  test  shows 
a  total  of  48(i<i  lumens  of  light  on  the 
screen  surface  as  a  whole.  Test  plate  of 
photometer  -amc  kind  of  surface  as  screen. 
(Sj)ecific  table  for  values  designed.)  As- 
sume floor  to  be  level.  Ignore  difference 
between  height  of  eyes  of  different  persons 
and  centre  of  screen. 

"What  would  be  the  brilliancy  of  centi  r 
of  screen,  in  candle  power,  to  the  persons 
walking  down  a  side  aisle  which  runs  paral- 
lel to  the  centre  line  of  the  screen,  and  is 
fortj  feet  from  it,  at  the  following  angles 
to  the  centre  of  the  screen:  20,  30,  40,  50, 
60,  and  70  degrees,  provided  a  27  screen 
surface    be   used   for   the   experiment?" 

Now  that  so-called  problem  is  utterly 
impracticable  since  it  will  permit  of  no  solu- 
tion and  only  serves  to  reveal  a  lack  of 
knowledge  on  the  part  of  the  questioner 
regarding  simple  optical  action. 

Nevertheless,  our  editorial  friend  rose  to 
i  In-  occasion  and  promptly  set  about  find- 
ing ways  and  mean-  of  effecting  a  solution 
of  the  problem. 

II  rong  Again 

lint    in   this  he  was  w  roil-   again,   for  in 
easting    about     lor    a    solution    he    received 
some  experl  advice  from  disinterested  pari 
ies   to  the  effect  that   he  was  in  error. 

It  was  too  late  to  change,  however,  and 
an  answer  of  some  kind  was  necessary. 
There  remained  but  one  thing  to  do  in  the 
dilemma,  namely,  to  fall  back  on  the  old 
stand  and  plead  ignorance. 

Proof 

In  an  effort  to  extricate  himself  from  bis 
position,  a  trip  was  made  to  a  local  theatre 
for  the  purpose  oi  determining  whether 
any  difference  in  screen  brightness  could  I"1 
detected  when  the  observer  placed  himself 
at  various  distances  from  the  lighted  screen. 

Tin-  was  done  and  the  results  of  the  \  i-it 
on'h  served  to  ;i-~i-t  m  convincing  him  thai 
brightness    did    not    vary    with    distance. 

Of  course,  such  a  simple  tesl   can  hardly 

be    taken    a-    Conclusive    proof    ol     the    thing, 

a-  the  eye  is  a   notoriously  poor  instrument 
lor    judging    brightness.      More     precise    in 
1 1  uments  are  required   for  tin-  sen  ice 

Difficult? 

In    an    attempt     to    whitewash    the    whole 

affair     and      endow      il      with      Complications 

which    can    hardly    hi'    said    to   he    attached    to 

the    phenomenon,   our   writing    friend    has   the 

0 

"Nor  is  Brother  ( )   to  he  in  anj 

degree  blamed  or  eensured  if  he  i-  in 
error  in  this  particular  matter  and  I  now 
am  convinced   he  i-.     So    far  a-    I   can   see 


and  understand,  he  picked  out  the  one  most 
difflcull  possible  thing  in  all  projection 
optic-." 

Now    that,    we    hold,    i-     a     rather    broad 
statemenl     to    make    and    one  which   i-.  in 
truth,    hardly    warranted.      Jusl    what    i- 
difficull   io  understand  about  this  whole  af- 
fair.'    Where  do  the  complications  come  in? 

Instead  oJ  being  difficult,  it  is  quite  the 
opposite;  simple  in  tact.  All  that  is  re- 
quired is  a  truthful  explanation  of  the 
operation  of  tin-  law. 


Stanleys   New    Camden    has 
Auspicious  Opening 

The  Stanley  Company  of  Ameri 
further  invasion  of  the  Southern  New  Jersey 
territorj  was  marked  by  the  formal  open- 
ing Friday  evening,  February  19th,  of  the 
Stanley  Theatre,  6th  &  Broadway,  Camden, 
X.  J.  Invitations  had  been  issued  to  several 
hundred  people  ami  a  dedicatory  program 
wa-  carried  out.  Jules  E.  Mastbaum.  Pn 
dent  of  the  Stanley  Company,  made  the 
principal  address  and  was  followed  by  C. 
I-'..  Baker,  President  of  the  Chamber  of 
Commerce,  and  Mayor  Kim;,  ol  Camden. 
Mayor  .fame-  .1.  Walker,  of  New  York,  who 
occupied  one  of  the  boxe-.  was  given  an 
ovation  by  the  guests  but  owing  to  his  ill- 
ness, did  not   respond. 

The  theatre,  which  ha-  a  seating  capacity 
of  2,200.  i-  finished  in  rose  and  old  gold, 
with  gold  predominating.  Panels  of  damask 
surmount  the  walls  of  the  main  audit oriura.. 
the  mezzanine  floor  and  the  ladies'  and 
gentlemen's  retiring  room-.  The  balcony 
alone  seats  1,150  people.  One  of  the  out- 
standing  feature-  i-  the  crystal  chandelier 
in  the  dome  of  the  auditorium. 

The  house  will  be  devoted  to  pictures  and 
will,  for  the  time  being,  run  two  act-  of 
vaudeville.  It  will  be  managed  by  John 
McGinn,    who    has   been   in    charge    of    the 

<  irand  Theatre  in  Camden  for  the  Stanley 
(  dmpan.\ . 

A  buffet  supper  was  served  in  the  Hotel 
Walt  Whitman  to  a  few  friends  of  the 
Stanley  Company  following  the  dedicatory 
pci  formance. 

Plans    Announced    for    Two 
Missouri    Theatres 

Tin'  Josephson  A.musemenl  <  ompany, 
L201  Chambers  Building,  Kansas  City,  Mo.. 
has  retained  R.  II.  Sanneman,  .">lt>  Lee 
Building,  Kansas  City,  to  prepare  plan-  for 
a  new  motion  picture  theatre  in  Trenton, 
Mo. 

Bids   are   being   taken   on    the   new   theatre 

!,,  he  erected  on    1'dliioild    Avenue,    Si.  Joseph, 

Mb.,  by  -I.  Ik  I  ooper  of  New  York  and 
Eli  Shire  of  Lincoln,  Nebr.  The  house  will 
he  three  story,  75  by   1  10  feel   and  •  I   •  on- 

crete,  brick,  -ted  and  terra  cotia  construc- 
tion. It  will  cost  upward-  of  £250,000. 
Holler    Brothers,     111    West     lOtli.     K 

<  il\ .  are  the  architects. 


March     13,     1926 


1229 


DRAPERIES 
SCENERY 


Telephone    Chickering    3326 


CONFIDENCE 

You  can  place  your  utmost  confidence 
:n  us  and  bet  your  bottom  dollar  that 
we'll  deliver  1  00%  in  value  &  service. 

Novelty  Scenic  Studios 

226  W.  47th  St.,  Greenwich  Bank  Bldg. 

NEW  YORK  CITY 


Gold 
Seal 


Beauty  Spots 

in  Modem  Theatres 

are  all  of  those  where 
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ruscus  trees,  palms,  ferns 
and  artificial  flowers  have 
a  place.  Low  cost  and  long 
life. 

Ask  for  Cat.  7 


Frank   Netschert,    Inc. 

61    Barclay   St.,    New   York 


Old  Friends 

Manufacturers,  large  and 
small,  who  for  years  have 
been  selling  their  products 
to  the  motion  picture  in- 
dustry, have  always  used 
the  News  as  their  princi- 
pal advertising  medium. 

This  is  a  source  of  great 
pride  with  us  for  we  can  ask 
no  stronger  endorsement 
than  expressed  thru  the 
loyalty  of  these  old  friends. 


GOLD   SEAL      TICKET      PRODUCTS    -   USED    THE    WORLD    OVER 


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723  Seventh  Ave.       Nbw  "York 

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Clear j  Snappy  Pictures  I 

Pictures  that  on  the  average  screen  are  dull, 
shadowy  and  tiresome,  snap  out  clear, 
lively  and  bright  on  a  Super-Lite  Screen. 

That  is  because  practically  all  the  light  that 
falls  on  the  silvery  surface  of  a  Super-Lite 
Screen  is  reflected. 

Super-Lite  Screens  give  the  equivalent  of 
higher  intensity  light  sources  at  a  fraction 
of  their  cost.  They  are  made  from  fine, 
sturdy  material  and  last  for  years. 

For  full  description,  sizes,  prices,  etc.,  and 
name    of    nearest    supply    dealer,    write 

C.  S.  Wertsner  &  Son 

Manufacturer! 
221    North    13th   Street, 
PHILADELPHIA,  PA. 

Distributors    in    principal   cities   throughout 
the   country 


MAIL  THIS  COUPON 


C.   S.   WERTSNER   &  SON 

221    North    13th    St.,    Philadelphia,   Pa. 

Send    me   details   on   Super-Lite   Screens. 
Name 

Addreii    


Theatre. 


1230 


-1/  u  t  i  o  ii     P  i  dure     N  e 


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Motors,    i 

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W  I  n  d  o  w 
Plasbei 


tfMitiffaUM: 


Equipping      this      bank      sifrn^ 
with    Reco   Color   Hoods   made 
it  '"like  new."    .Make  your  .si^ri 
a   Dew  one.  at    small   cost. 

Color 
Hoods 

tit  standard  size  bulbs,  six 
rich,  non-fading  colors.  The 
color  is  in  the  trlass.  Superior 
to   dipping  and   cheaper. 

YI«OI.] 


OEYIWOMIO 

2628  W.   Congress  St.,  Chicago 


Theatre 
Construction 


We  are  in  a  position  to 
analyze  any  theatre  proposi- 
tion from  every  angle.  If 
you  contemplate  building  a 
theatre,  get  in  touch 
with  us  before  you  arrange 
For  plans  and  specifications; 
we  can  save  you  money,  due 
to  our  special  knowledge  of 
theatre  construction.  We 
are  prepared  to  analyze  your 
proposition,  prepare  sketches, 
submit  an  estimated  cost,  pre- 
pare plans  and  specifications 
and  supervise  construction,  so 
that  the  ultimate  cost  will  not 
exceed  the  estimated.  We 
will  prepare  you  a  statement 
showing  the  probable  net  re- 
turns on  the  investment  and 
advise  as  to  methods  of 
finance.  We  can  handle  your 
proposition  from  inception  to 
completion,  turning  the  the- 
atre over  to  you  complete  in 
every  detail,  ready  to  operate. 
Send  us  your  proposition  for 
analysis. 


Our   Motto  is    Efficiency    with 
Economy 

H.  Robins  Burroughs  Co. 


Engineers 


70  East  45th  St. 


New  York  City 


REACH   THE   THEATRE   BY  MAIL   THRU   OUR 

UP-TO-DATE  MAILING    LIST  SERVICE 
18138    U.  S.  THEATRES    SHOWING    PICTURES 

over    wn>.    l 

:il      method     Of     I  Tis     is 

our  ah  -i-a:\  in:      (\  00  PER  M   UP 

If    de-Mr 

elimination   oi    dead   and   duplicate  theatres   usuallj 

■  l    Supply     i 
Ml!  rQ        MIMEOGRAPHING  — 

I  LOSING         MAI1 
Mill  ins     i-ii  Tl  RE    DIRECTORS    '  0 
Ki  «    I 


Majestic  at  Rochester  to  Open 
March  1 7 

The  New  Majestic  Theal  re  ai  Ji  fferson 
mid  Plymouth  Avenues,  Rochester,  X.  Y.,  is 
eheduled  to  open  March  17th  under  the 
managemt  rrl  of  I  [enry  i  I  tank  i  Adam 
is  also  in  charge  of  the  Rochester  Theatrical 
Exchange.     The  Majestic  is  another  example 

of   the    fine    type   of   neighborh I    theatre.-, 

which  have  been  constructed  in  Rochester 
during    1 1  i     pasl   year.     Seats   for  500  have 

been    provided    alt] gh    the   design   of   the 

house  will  permit  the  easj  addition  of  a 
400  seat  balcony.  Projection  is  furnished 
by  Power's  machines.  Messrs.  Zimmerman 
and  Weiner  are  the  builders  and  owners  of 
the  Majestic  and  while  the  policy  has  not 
been  entirely  decided  upon,  it  will  probably 
be  vaudeville  and  pictures. 


Bennebhum    Enterprises,    and    who    already 
the    direction    of   the   destinies   of   the 
Hippodrome    and    Opera    House    in    Potts- 
town,  and  the  Lyric  in  Boyertown. 

The    Strand    is    equipped    with    a    large 
three-manual  Kimball  organ. 


Strand     at     Pottstown,     Pa. 
Formally    Opened 

The  new  $350,000  Strand  motion  picture 
theatre,  Pottstown,  Pa.,  having  a  seating  ca 
pacity  of  1,270,  was  formally  opened  with 
brief  dedicatory  exercises  and  an  address 
h\  Burgess  John  J.  Klink.  Bennethum  ev 
Snyder,  who  built  this  modern  photoplay 
house,  also  operate  the  Hippodrome  in  Potts 
town.  The  new  theatre  is  modern  in  everj 
respeel  and  representatives  of  practically 
;ill  the  big  film  companies  and  supply  houses 
were  in  attendance  at  the  opening.  The 
house  is  to  be  managed  by  Luke  Gring, 
who  has  long  been  identified  with  the  George 


Robert    Morton    Organ    for 
Baehr's  Crystal 

Arthur  D.  Baehr,  of  the  Crystal  Theatre. 
Detroit,  Michigan,  was  in  Chicago  last  week 
and  while  there  closed  a  contract  with  Man- 
ager Wilder  of  the  Robert  Morton  Organ 
Co.,  for  the  installation  of  a  large  Robert 
Morton  Unii  Organ  in  Mr.  Baehr's  new  1800 
-■at  theatre  now  under  construction  in  De- 
troit. 

It   is   understood  that  Mr.    Baehr  has  in 
view  the  erect  inn   of  other  theatres  in  De- 
troit, and  before  many  months  will  be  oper 
ating  a  strong  circuit  of  theatre-. 

Mr.  Baehr  is  one  of  the  charter  members 
of  the  Michigan  Exhibitors  League  and  a 
member  of  the  Michigan  Board  of  Arbitra- 
t  ion. 


Bids 


Received      on     Three 
Detroit  Projects 

Theatre  projects  under  consideration  for 
Detroit,  on  which  building  bids  are  now  be- 
ing received  are:  A  one-story  theatre  .addi- 
tion, 75  by  128,  at  3515  Seventeenth  Street. 
Theatre  seating  1,500,  with  two  stores,  11" 
by  175,  at  Mack  and  Chalmers.  A  one- 
story  brick  theatre,  30  by  120.  to  be  erected 
at  Dequindre  and  Minnesota  Avenues. 


Cameraman  Invents  Device  that  Doubles 
Special  Panoramism 


TT  has  been  announced  that  a  device  has 
been  invented  bj  « Inch  two  negatives  can 
be  secured  with  one  "set  up"  of  the  tri- 
pod of  two  specially  arranged  cameras. 
John  \V.  Boyle,  A.  S.  C,  is  the  inventor. 
Cameramen  who  have  seen  the  device  in 
operation  are  of  the  opinion  that  it  will 
revolutionize  that  process  of  cinematog 
raphy  known  as  panoramism,  and  will  also 
eliminate  much  of  the  time  wasted  at  presenl 
i-  matching  up  close  shots  with  correspond- 
ing  long  shots. 

Briefly,  the  device  consists  of  a  metal 
block,  which  is  clamped  to  the  top  of  an 
Akeley   camera,    and    to   which    a    Bell   and 

Howell  camera  is  in  turn  clamped  by  it- 
bottom  side.  Both  lenses,  thai  of  the  Akelej 
and     that     of    the     Bell    and     Howell,    are     set 


Anna    Q.    Nillson    is   seen   inspecting   John   W.    Boyle's 

new    duplex    camera    arrangement.       This    invention    is 

designed    to    facilitate    taking    closeups    and    long    shots 

at   the  same  time. 


t"  cover  the  same  field.  The  device  oper- 
ates in  this  manner:  The  Akeley  camera 
is  handcranked  as  usual,  but  the  Bell  and 
Howell  i-  operated  by  a  motor  drive.  Both 
camera-,  in  this  way,  revolve  on  the  balanced 
Akeley   tripod. 

Tin-  duplex  arrangement  makes  it  pos- 
sible to  secure  at  the  same  time  not  only 
two  perfect  I  \  matched  negatives,  but  it 
al-o  will  provide  the  director  with  perfectly 
matched  long  -hot-  and  close-ups  at  the  same 
time  and  whenever  desired.  in  order  to 
procure  the  long  .-hot  and  close  up  simul- 
taneously it  i-  merely  necessary  to  lit  the 
cameras  with  appropriate  lenses.  In  this 
way  much  time  is  saved  for  the  director  in 
eliminating  the  necessity  tor  retaking  the 
same  action  in  a  far  and  near  set-up. 

The  element  of  ameliorated  panoramic 
potentiality  is  explained  as  follows: — 
Ordinarily  it  i<  necessan  to  use  two  sepa- 
rate camera  units  each  on  individual  tripods. 
When  a  panorama  of  more  than  one  hun- 
hty  degrees  is  taken,  the  ln-tru- 
ineiit-   come   within    photographic    range   of 

each  other,  tlm-  spoiling  at  least   i of  the 

negatives.      Boyle's    method    eliminate-    this 
bility  tor  one  camera  i^  above  'he  other 
in-lead    of   alongside.      It    al-o   eliminate-   the 
necessity   for  two  camera   operators. 

With   Id  ijects  in   view  .  thai    of  -a\  mg 

time,  thai  of  matching  negatives  perfectly, 
that  ol  attaining  a  belter  panorama,  that  of 
obtaining  Close  -hot-  and  long  shot-  at  the 
same  time,  and  because  oi  its  efficiency  ami 
inexpensiveness,  Mr.  Boyle  believe-  that  the 
e  w  ill  -oi  ii  be  in  common  use  in  all 
studios.  Many  camera  authorities  agree 
with  the  inventor,  who  has  taken  papers 
..I    patent    out    on    hi-    mechanical    brainchild. 


M a rch    13 ,    19  2  6 


1231 


McAuley  Claims  Equipment 
Business   on   Increase 

Orders  are  the  barometer  of  good  business 
and  orders  are  plentiful,  according  to  J.  E. 
McAuley,  who  has  just  returned  to  his  Chi- 
cago headquarters  after  six  weeks'  trip  dur- 
ing which  he  visited  eastern  distributors  of 
the  J.  E.  McAuley  Manufacturing  Co. 

As  a  lv-uli  of  his  observations  in  the  east 
and  a  recent  survey  of  the  entire  country 
his  forecast  for  the  coming  season  is  very 
optimistic. 

According  to  Manager  C.  A.  Hahn  of  the 
J.  E.  McAuley  Co.,  the  reflector  arc  lamp 
has  practically  taken  the  place  of  the  old 
type  vertical  arc  lamp  on  new  projector 
equipment. 

Bearing  out  his  statement  as  to  the  re- 
markable increase  in  the  use  of  this  type  of 
lamp.  Mr.  Hahn  points  out  that  Peerless 
reflector  arc  lamps  have  been  installed  in 
the  new  houses  that  have  been  opened  in 
Chicago  in  the  last  four  months,  including 
Andrew  Karza's  3,000  seat  theatre,  the 
North  Center,  Ascher  Brothers'  Midwest, 
Terminal  and  Highland,  the  latter  of  which 
will  open  in  about  two  weeks;  Lubliner  *.v 
Trinz  State  Theatre,  and  Biba  Brother.*' 
Ritz  Theatre,  all  have  installations  of  Peer- 
less reflector  arc  lam])-. 

Theatre  men  will  be  interested  in  the 
comprehensive  catalogue  that  has  just  been 
issued  on  the  Peerless  reflector  arc  lamp. 


that   is  now  under  construction  in  the   same 
district. 


Grubel     Bros,     to     Improve 
Entire    Circuit 

A  huge  improvement  in  the  entire  chain 
of  theatres  of  Grubel  Brothers  is  planned 
for  this  spring,  according  to  A.  F.  Baker, 
manager  of  the  Electric  theatre,  Kansas 
(  ity,  Kan.,  owned  by  Grubel  Brothers.  The 
Electric  theatre  in  Springfield,  Mo.,  will  be 
equipped  with  all  new  seats,  furnished  by 
the  American  Seating  Company,  while  a 
new  Wurlitzer  organ,  a  new  electric  sign, 
new  decorations,  furnishings  and  carpets,  to 
cost  more  than  $60,000. 

In  Joplin,  Mo.,  the  Electric  theatre  will 
have  its  mezzanine  floor  re-arranged  and 
modern  lounging  and  rest  rooms  installed, 
while  a  new  Wurlitzer  organ  and  seats  from 
the  American  Seating  Company  also  will  be 
included  in  the  improvement,  which  will  cost 
about  .$75,000.  New  decorations,  carpets, 
furnishings  and  lighting  effects  also  will  be 
included. 

The  entire  front  of  the  Electric  theatre  in 
St.  Joseph,  Mo.,  will  be  torn  away,  as  well 
as  the  balcony,  and  a  modern  lobby,  mez- 
zanine and  balcony  constructed,  as  well  as 
decorations,  furnishings  and  new  seats. 


Danz    Announces   Plans   for 
New  Seattle  Theatre 

John  Danz,  owner  and  general  manager  of 
i  number  of  downtown  and  suburban  motion 
picture  houses  in  Seattle,  Wash.,  last  week  an- 
nounced that  he  is  about  to  begin  construc- 
tion "I.  what  will  be  his  most  pretentious 
house.  The  new  theatre  will  be  built  on  the 
heasl  corner  of  California  Avenue  and 
Oregon  Street,  in  the  West  Seattle  district, 
and  will  have  a  seating  capacity  in  excess 
of  1,400.  It  will  be  built  on  a  site  owned 
by  Mr.  Danz,  and  the  building  will  permit 
construction  of  a  theatre  137  x  65  feet  in 
size,  in  addition  to  a  spacious  lobby  and 
store  spaces.  It  will  be  practically  the 
largest  suburban  house  in  Seattle,  and  is 
within  a  short  distance  of  the  Granada  The- 
atre, another  modern  motion   picture  house 


Kallett  Buys  Theatre  Site  at 
Rome,  N.  Y. 

One  of  the  biggest  real  estate  deals  of  the 
last    several    weeks    of    interest    to    motion 


picture  circles,  occurred  a  Eew  days  ago 
when  -).  S.  Kallett,  manager  of  the  Carroll 
Theatre  Amusement  company,  of  Rome, 
bought  two  strips  of  property  adjoining  the 
present  Star  theatre,  for  the  purpose  of 
erecting  an  1,800-seat  house  as  soon  as 
weather  permits.  The  company  is  already 
operating  the  Strand  and  Family  theatres 
in  the  same  city. 


WHILE  THEY  LAST 


limlfHWUM'il  iiii 


We  offer  LATEST  MODEL 

AUTOMATIC 
TICKET  REGISTERS 

"GOLD    SEAL"    MODEL 

Subject   to   prior  sale  at  the  following 


prices 


2  Unit  $120 


00 


3  Unit  $145 


00 


4  Unit  $165 


00 


5  Unit  $190 


00 


Each  machine  guaranteed  for  one  year.       Specify 
current    and    voltage    required. 

Midwest  Ticket  &  Supply  Co.,  Inc. 


World    Ticket    & 

Supply    Co. 
1600    Broadway 
New    York    City 


845  So.  Wabash  Ave. 
CHICAGO,    ILL. 


MINU/A 

De  Luxe  Special 


The  Cream 
Always  Comes  to  the  Top 

Wherever  good  presentation  is 
recognized  as  a  drawing  asset,  as 
well  as  a  matter  of  merit ' 1  *  there 
you  will  find  an  appreciation  of 
"~MINUSA  REPRODUCTION^ 

This  is  an  indication  of  sheer 
merit  which  must  interest  every 
theatre  owner. 


Minusa  Cine  Screen  Co. 

2665  Morgan  Street 
St.  Louis 


1232 


.1/  o  t  i  o  n     Picture     X  ew  s~ 


CLASSIFIED  AD  SECTION 

RATES :  10  cents  a  word  for  each  insertion,  in  advance 
except  Employment  Wanted,  on  which  rate  is  5  cents. 


Wanted 

MANAGER  or  Assistanl  ; 
5  years  with  Broadway  pic- 
ture house ;  efficient  ;  Live 
wire  :  progress^  e  ;  besl  refer- 
ences. Bos  630,  Motion  Pic 
ture  News,  NTew  York  City. 

MUSICAL  DIRECTOR. 
At  liberty;  16  years  in  prom 
inenl    New  York  movie   the 
atres;  age,  37;  wish  connec 
tion   with   first    class  theatre 
anywhere    where    a    perfeel 
musical  setting  is  demanded 
and     appreciated;     immense 
library.      Director,    care    of 
Codv,   125  W.  46th  St.,  New 
York. 

WANTED.— To  lease  good 
theatre,  or  take  job  as  man- 
ager; have  had  12  years'  ex- 
perience; married;  can  give 
besl  of  reference.  Address, 
E.  L.  Marquet,  Opera  House, 
Richmond,  Ohio. 

MOVING  PICTURE 
OPERATOR  (licensed),  sign- 
painter,  wishes  steady  posi- 
tion anywhere.  J.  Hengart- 
ner,  841  Tiffanv  St.,  New 
York  City. 

OPERATOR  and  electri- 
cian with  9  years'  experience 
in  large  houses;  married; 
wants  work  at  once.  W.  F. 
Ingalls,  313  So.  "B"  St., 
Oskaloosa,  Iowa. 

MANAGER.  — At  liberty 
after  March  15th;  20  years' 
experience  managing  vaude- 
ville, road  show,  combina- 
tion, picture,  and  picture 
with  presentation  houses; 
able  to  do  own  publicity  and 
exploitation  work;  able  to 
build  own  presentations  and 
prologues;  also  able  to  buy 
and  book  vaudeville,  pictures 
and  road  shows;  have  the 
very  best  of  references  from 
former  positions  and  recog- 
nized showmen ;  am  a  busi- 
ness getter,  as  proven,  and 
like  lots  of  hard  work ;  pre- 
fer large  Class  A  theatre  or 
a  group  of  smaller  houses; 
salary,  what  I  am  worth  1" 
you,  or  will  consider  percent- 
age  proposition,  or  a  fair 
starting  salary;  married;  39 
years  obi ;  will  go  anywhere 
if  there  is  chance  of  advance- 
ment. Add  less.  Manager, 
Motion  Picture  News.  New 
Fork  City. 

AT  LIBERTY.— Mana-rr  ; 
live   wire;   10  years'   th( 


cal  and  motion  picture  expe- 
rience ;  exploitation,  adver- 
tising and  ideas.  Box  650, 
Motion  Picture  News,  New- 
York  City. 

WOMAN  PICTURE 
ORGANIST.  —  A-l ;  large 
library;  country  preferred. 
Madame  Quinney,  1015V2 
Bangs  Ave.,  Asburv  Park, 
N.  J. 


For  Sale 

FOR  SALE.  ■  Beadle's 
dime  novels;  invaluable  plot 
material.  James  Madison, 
544  Market  St..  San  Fran- 
cisco. 

SUITCASE  PROJECT- 
ORS.—Brand  new.  modern, 
popular  make;  complete, 
ready  to  run;  while  they  last, 
$50  each.  Brinkman,  607  W. 
137th  St.,  New  York.  Mail 
only. 

OKALERS.  -  Verascope 
stands  and  mechanisms;  Edi- 
son supermeehanisms  at  bar- 
gain prices;  Gundlach  Radi- 
ant lenses,  new,  ">'  |.  5%  and. 
7-inch  focus;  value,  sf'4."> :  sell 
$15  each ;  like  new  K 1  io«rl 
plugs  and  pin  connectors,  5, 
15  and  30  ampere,  50  cents 
each.  Brinkman,  607  W. 
137th  SI.,  New  York.  Mail 
(inly. 

FULLY  EQUIPPED 
neighborhood  theatre  in 
northern  Indiana  city ;  doing 
fine  business ;  for  rent ;  priced 
right  for  quick  sale;  worth 
investigating.  Box  640,  Mo- 
tion Picture  News.  New  York 
City. 

ORGAN.—  See  D'Art 
Ridge  for  bargains  in  used 
Wurlitzers,  Seeburgs,  Foto- 
pl avers,  Cremonas,  Kimballs, 
Bartolas,  Robert  Mortons, 
Reproducos,  Electric  Pianos 
and  Music  rolls.  Have  yon 
an  organ,  piano  or  music  roll 
to  sell?  List  them  with 
D'Art  Ridge,  845  S.  Wabash 
(6th  floor),  Chicago. 

WILL  sell  basic  patents 
on  "Aiselite, "  designed  to 
illuminate  aisles;  this  device 
is  used  in  many  prominent 
theatres,  but  not  manufac- 
tured at  present;  patent  ex- 
pires in  1937;  if  interested 
communicate  with  patentee. 
T.   I.   IIance,  Meriden.  Conn 


A  MILLION  DETROITERS 

BF.\D  IT  SFRIA1  I  1   •- 


The  Detroit  News 


eke  u 
eep  at 


m  "FLAMING  YOUTH 

■fif* 


The  Shov j 
Place 


mm 


;4  Indiana/ 


First-run  theatres  throughout  the  country  featured 
the  jazz  elements  of  First  \ationaVs  "Joanru? 
in   their  newspaper  displays,   as  shown   in    the   grouf 

of  representative  ads  above.  They  range  from  oiu 
to  three  columns  in  width  and  show  wide  ninety 
Theatres  represented  in  the  group  are  the  State.  Minne 
apolis;  the  Circle,  Indiana:  Capitol.  Detroit:  l.oeiv 
State,  Cleveland;  the  Palace.  San  Antonio:  the  Main 
street.    Kansas  City. 


March     13,     1926 


lllllllllllllllllllliilllllllllllllllllllllllllllllilillllllllllllllllllll 

|  FEATURE   RELEASE  CHART  | 

Productions  arc  Listed  Alphabetically  and  by  Months  in  which  Released  in  order  that  the  Exliibitor  may 
have  a  short-cut  toward  such  information  as  he  may  need.     Short  subject  and  comedy  release,  as  well  as 
information  on  pictures  that  are  coming,  zvill  be  found  on  succeeding  pages.     (S.  R.  indicates  State  Right 
1  release.) 

Refer  to  THE  MOTION  PICTURE  NEWS  BOOKING  GUIDE  for  Productions  Listed  Prior  to  September 

llllllllllllllllllilllllllllllillllllllllllllllllM 


SEPTEMBER 


Feature 


Star 


Distributed  by 


Length     Reviewed 

Amazing  Quest,  The Henry  Edwards Cranfield  &  Clarke  ..5500  feet 

As  No  Mf.n  Has  Loved..  .Special  Cast Fox 7929  feet.  .Feb.  28 

Battler,  The Kenneth  McDonald . .  .Bud  Barsky  (S.  R.) . .  5000  feet 

Below  The  Line Rin-Tin-Tin  (dog) Warner  Brothers 6001  feet.  .Oct.   31 

Big  Pal William  Russell Ginsberg  Dist 4543  feet .  .  Oct.   24 

Black  Cyclone Rex  (horse) Pathe 5058  feet .  .  May  30 

Business  of  Love Pitts-Horton Astor  Dist.  (S.  R.) . . .  6008  f eet .  .  Dec.  19 

California  Straight  Ahead  Reginald  Denny Universal 7238  feet .  .  Sept.  12 

Coast  of  Folly Gloria  Swanson Paramount 6840  feet.  .Sept.  12 

Coming  of  Amos Rod  La  Rocque Prod.  Dist.  Corp 5677  feet .  .  Sept.  19 

Cyclone  Cavalier Reed  Howes Rayart  (S.  R.) 4928  f eet .  .  Sept.  26 

Dark  Angel,  The R.  Colman-V.  Banky. .First  National 7311  feet.  .Sept.  26 

Don  Q,  Son  of  Zorro Douglas  Fairbanks United  Artists 10264  feet .  June  27 

Free  to  Love C.  Bow-D.  Keith B.P.Schulberg(S.R.) .  4825  f eet .  .  Jan.     2 

Freshman,  The Harold  Lloyd Pathe 6883  feet.  .July  25 

Galloping  Jinx Buddy  Roosevelt Artclass  Pict 4488  feet 

Great  Sensation,  The W.  Fairbanks-P.  Garon. Columbia  (S.  R.) 4560  feet .  .  Sept.  26 

Havoc Special  Cast Fox 9200  feet.  .Aug.  29 

High  and  Handsome "  Lefty  "  Flynn F.  B.  O 5669  feet .  .  Feb.   20 

His  Majesty  Bunker  Bean.M.  Moore-Devore . . .  .Warner 7149  feet.  .Sept.  26 

His  Master's  Voice Thunder  (dog) Lumas  Film 5700  feet.  .Nov.  14 

If  Marriage  Fails J.  Logan-C.  Brook F.  B.  O 6006  feet.  .May  23 

Kentucky  Pride Special  Cast Fox 6652  feet .  .  Sept.  19 

Knockout  Kid,  The Jack  Perrin Rayart  Pict.  Corp. 

(S.  R.) 4901  feet.  .  Jan.     9 

Let's  Go  Gallagher Tom  Tyler Film  Book.  Offices. .  .  5182  feet . .  Oct.     3 

Live  Wire,  The Johnny  Hines First  National 7000  feet.  .Sept.  12 

Lost  World,  The Special  Cast First  National 9700  feet .  .  Feb.  21 

Man  of  Nerve Bob  Custer F.  B.  O 4452  feet.  .Nov.  28 

Man  Who  Found  Himself. Thomas  Meighan Paramount 7168  feet.  .Sept.    5 

Mystic,  The Pringle-Earle M-G-M 6239  feet.  .Sept.  12 

Never    the    Twain    Shall 

Meet Stewart-Lytell Metro-Goldwyn 8143  feet   .  Aug.     8 

New  Champion,  The Wm.  Fairbanks Columbia  Pict.  (S.R.)  4547  feet .  .  Dec.  19 

Not  So  Long  Ago Betty  Bronson Paramount 6849  feet.  .Aug.     8 

Once  In  a  Lifetime Richard  Holt Gerson  Pict.  (S.  R.) .  .5000  feet .  .  Dec.     5 

Outlaw's  Daughter,  The .  .  Josie  Sedgwick Universal 4375  feet .  .  Dec.   19 

Parisian  Nights E.     Hammerstein  -  L. 

TeUegen F.  B.  0 6278  feet.  .June  20 

Part  Time  Wife Alice  Calhoun Lumas  Film  (S.  R.) .  .  6100  feet .  . Dec.     5 

Plastic  Age,  The Special  Cast B.P.  Schulberg  (S.R.)6848  feet.  .Oct. 

Pretty  Ladies Zazu  Pitts Metro-Goldwyn 5828  feet.  .July 

Primrose  Path,  The Bow-MacDonald Arrow 5475  feet .  .  Oct. 

Ridin'  the  Wind Fred  Thomson Film  Book.  Offices..  .5014  feet.  .Oct. 

Scandal  Street Kennedy-Welch Arrow 6923  feet.  .Nov.  14 

Sealed  Lips Revier-Landis Columbia  Pict.  (S.R.)  5770  feet .  .  Nov.    7 

Seven  Days Lillian  Rich Prod.  Dist.  Corp 6974  feet.  .Sept.  12 

Shore  Leave Barthelmess-Mackaill.First  National 6856  feet.  .Aug.  29 

Siege Virginia  Valli Universal 6424  feet .  .  June  20 

Son  of  His  Father,  A Special  Cast Paramount 6925  feet.  .Sept.  19 

Souls  for  Sables Windsor-O'Brien Tiffany  (S.R.) 7000  f  eet .  .  Sept.  1 2 

Speed  Madness Frank  Merrill Hercules  Film 4579  feet 

Spook  Ranch Hoot  Gibson Universal 5247  feet .  .  May     2 

Steppin'  Out Sterling-Reviev Columbia 5267  feet .  .  Dec.  19 

Sun  Up Special  Cast Metro-Goldwyn 5906  feet .  .  Aug.  29 

Tearing  Loose Wally  Wales Weiss  Bros.  (S.  R.) .  .5060  feet. .  ~ 

Teaser,  The Laura  La  Plante Universal 6967  feet . 

Three  Wise  Crooks Evelyn  Brent Film  Book.  Offices . .  .  6074  feet . 

Timber  Wolf,  The Buck  Jones Fox 4869  feet. 

Trouble  With  Wives,  The.Vidor-T.  Moore Paramount 6489  feet.  .Aug.  11 

Wall  Street  Whiz,  The.  .  .Richard  Talmadge. . .  .Film  Book.  Offices..  .5452  feet.  .Nov.    7 

What  Fools  Men Stone-Mason First  National 7349  feet . .  Oct.    10 

Wheel,  The Special  Cast Fox 7325  feet.  .Aug.     2 

White  Outlaw,  The Jack  Hoxie Universal 4830  feet .  .  June  27 

Wild  Horse  Mesa Special  Cast Paramount 7221  feet.  .Aug.  22 

Wild,  Wild  Susan Bebe  Daniels Paramount 5774  feet.  .Aug.  15 

Vvub  This  Ring Mills-Tellegen B.  P.  Schulberg 5333  feet     Oct.      3 


Feature  Star  Distributed  by        Length      Reviewed 

Midshipman,  The Ramon  Novarro Metro-Goldwyn 7498  feet .  .  Oct.   24 

New  Brooms Hamilton-Love Paramount 5443  feet     Oct.   24 

No  Man's  Law Bob  Custer F.  B.  O 4042  feet . .  Nov.  21 

One  of  the  Bravest Ralph  Lewis Lumas  Film  (S.R.) . . .  5679  feet .  .  Dec.    5- 

Other  Woman's  Story ....  Calhoun-Frazer B.P.  Schulberg 6080  feet     Nov.     7 

Pace  That  Thrills,  The.... Ben  Lyon First  National 6911  feet.  .Oct.   29 

Peacock  Feathers Logan- Landis Universal 6802  f  eet . .  Aug.  2* 

Pony  Express,  The Betty  Compson Paramount 980 1  f eet .  .  Sept.  26 

Prairie  Pirate,  The Harry  Carey Prod.  Dist.  Corp 4603  feet . .  Sept.  2 1 

Pride  of  the  Force,  The. .  .Tom  Santschi Rayart 5139  feet.  .Nov.  21 

Red  Hot  Tires Monte  Blue Warner  Bros 6447  feet .  .  Oct.   31 

Regular  Fellow,  A Raymond  Griffith Paramount 5027  feet . .  Oct.    17 

Seven  Keys  to  Baldpate.  .Douglas  MkcLean. .  .  .Paramount 6648  feet.  .Nov.     7 

Storm  Breaker,  The House  Peters Universal 6093  feet ..  Sept.  26 

Substitute  Wife,  The Jan»  Novak Arrow 5994  feet . .  Nov.     7 

Thunder  Mountain Special  Cast Fox 7537  feet .  .  Oct.    1» 

Tower  of  Lies Chaney-Shearer Metro-Goldwyn 6849  feet .  .  Oct.    lt> 

Wandering  Fires Constance  Bennett .  .  .  Arrow 6600  f  eet . .  Oct.    17 

Wandering  Footsteps Taylor- Washburn .  .  .  .Ginsberg  Dist.  Corp. 5060  feet.  .Nov.  21 

Why  Women  Love Blanche  Sweet First  National 6750  feet .  .  Oct.   3 1 

Win,  Lose  or  Draw Leo  Maloney Clarion  Photoplays.  .4988  feet.  .  . 

Winding  Stair,  The Special  Cast Fox 6107  feet.  .Oct.    17 

Without  Mercy Vera  Reynolds Prod.  Dist.  Corp 6550  feet . .  Oct.   2* 

NOVEMBER 

Feature                                  Star                       Distributed  by       Length     Reviewed 
Action  Galore Buddy  Roosevelt Artclass  Pict 4659  feet . 


.Nov. 
.Nov. 

Nov. 

Dec. 
.Nov. 
.Nov. 
.Oct. 
.Sept. 


10 
25 
31 
24 


.June 
.Dec. 
.Oct. 
.April 
.Feb. 
.Nov. 


.June  13 
.May  30 
.Oct.  24 
.Sept.  26 


OCTOBER 


Feature 


Star 


Distributed  by         Length 


Reviewed 

.July 

11 

.Nov. 

U 

.Oct. 

.11 

.Dec. 

5 

.Oct. 

21 

.Oct. 

.1! 

American  Pluck George  Walsh Chadwick 6000  feet. 

Beautiful  City R.  Barthelmess First  National 6460  feet . 

Bobbed  Hair Prevost-Harlan Warner  Brothers ....  7781  feet . 

Borrowed  Finery Louise  Lorraine Tiffany  (S.  R.) 6500  feet . 

Bustin'  Through Jack  Hoxie Universal  . . .  > 4506  feet . 

Circle,  The Eleanor  Boardman Metro-Goldwyn 551 J  feet. 

Circus  Cyclone,  The Art  Acord Universal 4609  feet .  .  Aug.  22 

Classified Corinne  Griffith First  National 6927  feet.  .Oct.  17 

Clothes  Make  the  Pirate. .  Errol-D.  Gish First  National 7000  feet .  .  Nov.  14 

Compromise Irene  Rich Warner  Bros 6586  f  eet .  .  Nov.  7 

Desert  Demon,  The Buffalo  Bill,  Jr Artclass  Pict 5012  feet.  .Feb.  27 

Dollar  Down Ruth  Roland Truart  (S.  R.) 5860  feet.  .Aug.  29 

Everlasting  Whisper,  The. Tom  Mix Fox 5611  feet.  .Oct.  24 

Exchange  of  Wives,  An. ..Special  Cast Metro-Goldwyn 6300  feet.  .Oct.  17 

Fighting  Heart,  The Geo.  O'Brien Fox 7032  feet .  .  Oct.  3 

Golden  Princess,  The ....  Bronson-Hamilton ....  Paramount 6395  feet . .  Sept.  19 

Heads  Up "Lefty"  Flynn F.  B.  O 5482  feet.  .Nov.  21 

Heartless  Husbands Gloria  Grey Madoc  Sales 5000  f  eet .  .  Dec.  26 

Hell's  Highroad Leatrice  Joy Prod.  Dist.  Corp 6084  feet . .  Sept.  5 

Hurricane  Horseman,  TheWally  Wales Artclass  Pict 4440  feet 

In  Search  of  a  Hero Richard  Holt Gerson  Pictures 5000  feet.  .Feb.  13 

Iron  Horse,  The O'Brien-Bellamy Fox  Film  Corp.  .  .10424  feet. Sept.  13'24 

Keeper  of  the  Bees,  The.  .Robert  Frazer F.  B.  O 6712  feet.  .Oct.  17 

Little  Annie  Rooney Mary  Pickf ord United  Artists 8850  feet .  .  Oct.  31 

Lorraine  of  the  Lions Kerry-Miller Universal 6753  f eet .  .  Aug.  1 5 

Lovers  in  Quarantine Daniels-Ford Paramount 6570  feet .  .  Oct.  24 

Luck  and  Sand Leo  Maloney Clarion  Photoplays . .  .5000  feet .  .  Feb.  27 

Man  on  the  Box,  The ....  Sydney  Chaplin Warner  Bros 7282  feet .  .  Oct.  10 


After  Marriage Margaret  Livingston.  . Madoc  Sales 5500  feet 

All  Around  Frying  Pan Fred  Thomson F.  B.  O 5519  feet. 

Ancient  Highway,  The Jack  Holt Paramount 6034  feet . 

Best  Bad  Man,  The Tom  Mix Fox 4983  feet. 

Best  People,  The Special  Cast Paramount 5700  feet . 

Bright  Lights Ray-Starke Metro-Goldwyn 6260  feet . 

Calgary  Stampede,  The . . .  Hoot  Gibson Universal 5924  feet . 

Call  of  Courage,  The Art  Acord Universal 4661  feet . 

Camille    of    the    Barbary 

Coast Busch-O.  Moore Assoc.  Exhib 5600  feet .  .  Aug. 

Clash  of  the  Wolves Rin-Tin-Tin  (dog) Warner  Bros 6478  feet .  .  Nov. 

Cobra Valentino Paramount 6895  feet .  .  Nov. 

Daring  Days Josie  Sedgwick Universal 4622  feet .  .  Mar. 

Durand  of  the  Bad  Lands .  Buck  Jones Fox 5844  feet .  .  Oct. 

Eagle,  The Rudolph  Valentino . . .  .United  Artists 6756  feet . .  Nov. 

East  Lynne Special  Cast Fox 8553  f eet .  .  Oct. 

Fifty-Fifty L.Barrymore-H.Hamp- 

ton Assoc.  Exhib 5561  feet. 

Fight.to  a  Finish,  A Wm.  Fairbanks Columbia  (S.  R.) 4603  feet'. 

Flower  of  Night Pola  Negri Paramount 6374  feet. 

Fool,  The Edmund  Lowe Fox 9488  feet . 

Galloping  On Wally  Wales Artclass  Pictures. .  .  .4292  feet. 

Go  West Buster  Keaton Metro-Goldwyn 6256  feet . 

His  Buddy's  Wife Glenn  Hunter Assoc.  Exhib 5600  feet .  .  July 

Home  Maker,  The Alice  Joyce Universal 7755  feet . .  Aug. 

Keep  Smiling Monty  Banks Assoc.  Exhib 5400  feet .  .  Aug. 

King  on  Main  St.,  The . . . .  Adolphe  Menjou Paramount 6229  feet ..  Nov. 

Last  Edition,  The Ralph  Lewis Film  Book.  Offices... 6400  feet.    Oct. 

Lazybones Special  Cast Fox  Film 7236  feet .  .  Oct. 

Lights  of  Old  Broadway .  .  Marion  Davies Metro-Goldwyn 6437  feet .  .  Nov. 

Manhattan  Madness Dempsey-Taylor Assoc.  Exhib 5500  feet .    July 

Merry  Widow Mae  Murray Metro-Goldwyn 10027  feet .  Sept, 

Midnight  Limited Glass-Hawley Rayart ." 5855  feet.    Jan. 

New  Commandment Sweet-Lyon First  National 6980  feet     Nov. 

Old  Clothes Jackie  Coogan Metro-Goldwyn 5915  feet.   Nov. 

Only  Thing,  The Special  Cast Metro-Goldwyn 5824  feet . 

People  vs.  Nancy  Preston .  Bowers-De  La  Motte .  .Prod.  Dist.  Corp 6300  feet . 

Phantom  Express,  The .  . .  Soecial  Cast Ginsberg  Dist 46 1 4  feet 

Phantom  of  the  Opera...  .Lon  Chaney Universal 8464  feet. 

Ridin'  Streak,  The Bob  Custer Film  Book.  Offices . .  .4540  feet . 

Road  to  Yesterday,  The .  .  Joseph  Schildkraut .  . .  Prod.  Dist.  Corp 9980  'eet . 

Romance  Road Raymond  McKee Truart 5000  f eet . 

Rose  of  the  World Special  Cast Warner  Bros 7506  f  eet . 

Saddle  Cyclone Buffalo  Bill  Jr Artclass  Pict 4728  feet . 

Satan  in  Sables Lowell  Sherman Warner  Bros 7000  feet . 

Scarlet  Saint,  The Astor-Hughes First  National 6880  f  eet . 

Seven  Sinners Marie  Prevost Warner  Bros 6286  feet . 

Shadow  on  the  Wall Creighton  Hale Lumas  Film  (S.  R.) ..  5800  feet . 

Simon  the  Tester Rich-O'Brien Prod.  Dist.  Corp 5070  feet . 

Some  Pun'kins Chas.  Ray Chadwick  (S.  R.) 6500  feet. 

S.O.S.  Perils  of  the  Sea.  .Elaine  Hammerstein.  .Columbia  Pict 5118  feet. 

Sporting  Life Special  Cast Universal 6763  feet . 

Stage  Struck Gloria  Swanson Paramount 6691  feet . 

Stella  Dallas Bennett-Colman United  Artists 10157  feet. Nov. 

Tessie McAvoy-Agnew Arrow 6221  f eet .  .  Oct. 

Thank  U Special  Cast Fox 6839  feet.  .Sept. 

Unchastened  Woman,  The  Theda  Bara Chadwick  ! S.  R.) 6800  feet .  .  Jan. 

Under  the  Rouge    Tom  Moore   Assoc.  Exhib.  ....    6500  feet..  .  July 

Unguarded  Hour,  The ....  Sills-Kenyon First  National 6613  feet . .  Dec. 

Wedding  Song,  The Leatrice  Joy Prod.  Dist.  Coro 7373  feet . .  Nov. 

Ws  Moderns ....    Colleen  Moore First  National 6609  feet 

When  Husbands  Flirt.  .  .  .Dorothy  Revier Columbia 5625  feet 

Where  Was  I? Reginald  Denay Universal 6fc31  feet 

Wild  Girl Louise  Lorraine Truart  (S.  R.) 5000  feet     Mar.     £ 

Wyoming  Wild  Cat,  The.  .Tom  Tyler F.  B.  O 5156  feet.  .Nov.  28 

DECEMBER 

Feature  Star  Distributed  by        Length      Reviewed 

Blind  Trail,  The Leo  Maloney Clarion  Photoplays .  .  4900  feet 

Blue  Blood George  Walsh Chadwick 5600  feet.  .Feb.    13- 

Bluebird's  Seven  Wives . .  Lyon- Wilson-Sweet . . .  First  National 7774  feet     Jan.     9 

Broadway  Lady Evelyn  Brent F.  B.  0 5500  feet . .  Dec.  12 

Counsel  for  the  Defense  .Peters-Compson.    . .    .Assoc.  Exhib 6022  feet.  .  Nov.   2  J 


Dec. 

Nov. 

Dec. 
.Sept. 

Dec. 
.Nov. 

Aug. 
.Nov. 


14 
28 

21 

II 
7 

2." 
10 
if 

1 

2!i 
21 
6- 
24 
21 

I  a 

24 

5 

31 

25 

7 

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8 

1 

7 

17 

:i! 

14 

25 

12 

2 

u 

14 

5 

7 

12 

|9 

12 
21 

!> 
21 


.Oct. 
.Nov. 

Dec. 
.Dec. 
.Oct. 

Sept 
.Dec. 
.  Sept. 
.Nov. 


.  .Dec. 
.Dec. 
.Aug. 


« 


24 

19- 

26 

26 

28 

2« 
24 
19 


1234 


Motion     P  i  c  t  it  r 


N  e  ■ 


Feature 


Star 


Distributed  by        Length      Reviewed 


Owboy   Marketeer,  The  Tom  Tyler Film  Book.  Offices ...  4500  feet .  .  Dec.  26 

Desert's  Price,  The Buck  Jones Fox 5529  feet   .  Dec.   19 

Don't S.  O'NeiU-B.  Roach .  .  Metro-Goldwyn 6000  feet     Mar.    6 

Fate  of  a  Flirt Dorothy  Revier Columbia  Pict 5823  feet .  .  Jan.   23 

Golden  Strain,  The Special  Cast Fox 5989  feet.  .Jan.      2 

Goose  Woman,  The Special  Cast Universal 7500  feet .  .  Aug.  22 

Great  Love,  The Dana-Agnew M-G-M 

Handsome  Brute,  The...W.  Fairbanks-Corbin.  Columbia  Pict.  (S.R.)  4779  feet.  .Feb. 

Hia  People Rudolph  Schildkraut . .  Universal 8983  feet .  .  Nov. 

His  Secretary Norma  Shearer M-G-M 6433  feet .  .  Jan. 

Hogan's  Alley Harlan-Miller Warner  Bros 6610  feet .  .  Dec. 

Infatuation Special  Cast First  National 5794  feet .  .  Jan. 

Irish  Luck Thomas  Meighan Paramount 7008  feet.  .Nov.  28 

Joanna Mackaill-Mulhall First  National 7900  feet .  .  Dec.  26 

Kiss  for  Cinderella,  A    .  .  .Betty  Bronson Paramount 9221  feet.  .Dec.  26 

Lady  Windermere's  Fan.  .Special  Cast Warner  Brothers.  .  .  .7816  feet.  .Dec.  19 

Lodge  in  the   Wilderness, 

The Tiffany  (S.  R.) 6500  feet 

Lord  Jim Percy  Marmont Paramount 6702  feet . .  Not    21 

Lover's  Island Hampton-Kirkwood .  .  Assoc.  Exhib Jan. 

Madam  Behave Eltinge-Pennington .  . .  Prod.  Dist.  Corp  ....  54 1 7  feet ..  Nov. 

Man  From  Red  Gulch. .  .  .Harry  Carey Prod.  Dist.  Corp 5437  feet.  .Dec. 

Masked  Bride,  The Mae  Murray Metro-Goldwyn 5699  feet .  .  Dec. 

Midnight  Flyer,  The Landis-Devore F.  B.  0 6200  feet .  .  Jan. 

Morals  for  Men Tearle-Mills Tiffany  (S.  R.) 6500  feet.  .Dec. 

North  Star,  The Strongheart  (dog) ....  Assoc.  Exhib 5  reels .  . .  Jan. 

Northern  Code,  The Eva  Novak Lumas 5920  feet .  .  Jan. 

Pals Louise  Lorraine Truart  (S.R.) 5800  feet 

Perfect  Clown,  The Larry  Semon Chadwick 5600  feet . .  Dec.  26 

Pinch  Hitter,  The Glenn  Hunter Asso.  Exhibitors Dec.  12 

Pleasure  Buyers,  The ....  Irene  Rich Warner  Brothers ....  7202  feet .  .  Feb.   13 

Prince  of  Pep Richard  Talmadge F.  B.  O 4911  feet.. Jan.     2 

Sally,  Irene  and  Mary..  .  .Special  Cast Metro-Goldwyn 5564  feet.  .Dec    19 

Smilin'at  Trouble "Lefty"  Flynn F.  B.  0 5175  feet.  .Dec.   19 

Soal  Mates Special  Cast M-G-M 6000  feet.  .Jan.     6 

Splendid  Road,  The Anna  Q.  Nilsson First  National 7646  feet .  .  Dec.  1 2 

Streak  of  Luck,  A Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.).4884  feet 

That  Royle  Girl Dempster-Fields Paramount 10253  feet. Dec.  19 

Three  Faces  East Goudal-Ames Prod.  Dist.  Corp 7369  feet .  .  Jan.      2 

Thundering  Through Buddy  Roosevelt Artclass  Pict 4527  feet   .  Mar.    6 

Time,   The  Comedian.  .  .  .Cody-Busch Metro-Goldwyn 4557  feet.  .Dec.  20 

Triple  Action Pete  Morrison Universal 4800  feet .  .  Nov.  14 

Tumbleweeds Wm.  S.  Hart United  Artists 7254  feet.  .Nov.  28 

Two  Fisted  Jones Jack  Hoxie Universal 4555  feet .  . Dec.     5 

Wages  for  Wives Special  Cast Fox 6352  feet .  .  Dec.     5 

When  the  Door  Opened..  .Special  Cast Fox 6515  feet.  .Nov.  28 

Woman  of  the  World,  A .  .  Pola  Negri Paramount 6353  feet .  .  Dec.  26 

Womanbandled Richard  Dix Paramount 6765  feet   .  Jan.   16 


20 

14 

2 

5 

16 


JANUARY 


Feature  Star  Distributed  by        Length 

American  Venus,  The.  .  .   Special  Cast Paramount 7931  feet 

Arizona  Sweepstakes,  The. Hoot  Gibson Universal 5418  feet 

Barrier,  The Kerry-Barrymore Metro-Goldwyn 

Bashful  Buccaneer,  The .  .  Reed  Howes Rayart  (S.R.) 5000  feet 

Black  Bird,  The Lon  Chaney M-G-M 6688  feet. 

Blue  Streak,  The Rich,  Talmadge F.  B.  O 4954  feet 

Braveheart Rod  LaRocque Prod.  Dist.  Corp 7256  feet 

Checkered  Flag,  The Elaine  Hammerstein.  Ginsberg  Dist.  Corp. 

(S.  R.) 6071  feet 

Cowboy  and  the  Countess, 

The Buck  Jones Fox 6  reels . 

Dance  Madness Windsor-Nagel Metro-Goldwyn 6393  feet . 

Danger  Girl,  The Priscilla  Dean Prod.  Dist.  Corp 5660  feet 

Demon,  The Jack  Hoxie Universal 4539  feet . 

Desperate  Moment Hawley-Von    Eltz.  .  .  .Ginsberg Dist.  Corp.  .5781  feet. 

Enchanted  Hill,  The Special  Cast Paramount 6326  feet 

Exquisite  Sinner,  The  ....  Nagel-Adoree Metro-Goldwyn 

Fifth  Avenue De  La  Motte Prod.  Dist.  Corp 5503  feet . 

Fighting  Edge,  The Harlan-Miller Warner  Brothers ....  7  reels .  . 

First  Year,  The Special  Cast Fox 6038  feet 

Flaming  Waters Special  Cast F.  B.  O 5700  feet. 

Gilded  Butterfly,  The Special  Cast Fox 6200  feet 

Girl  from  Montmartre .  .  .  .La  Marr-Stone First  National 8  reels .  .  . 

Golden  Cocoon Chadwick-Gordon ....  Warner  Bros 7200  feet 

Hands  Up Raymond  Griffith Paramount 5883  feet. 

Hearts  and  Fists Bowers-de  la  Motte .  .  Assoc.  Exhib 

His  Jazz  Bride Prevost-Moore Warner 

Hoodoo  Ranch,  The Buddy  Roosevelt Artclass  Pictures ....  4800  feet 

Husband  Hunters Tiffany 6500  feet 

I  Do Harold  Lloyd Assoc.  Exhib 

Just  Suppose Richard  Barthelmess .  .First  National 7  reels . 

Lady  from  Hell Blanche  Sweet Assoc.  Exhib 6  reels.  . 

Little  Giant,  The Glenn  Hunter Universal 6850  feet 

Lure  of  the  Wild Jane  Novak Columbia  (S.  R.) 5570  feet 

Mannequin Special  Cast Paramount 6981  feet 

Man  Rustlin' Bob  Custer Film  Book.  Offices . .  .4666  feet 

Marrying  Money Truart  (S.  R.) 5800  feet 

Memory  Lane Boardman-Nagel First  National 

Outsider,  The J.  Logan Fox 5424  feet 

Phantom  of  the  Forest Thunder  (dog) Lumas  Film 5800  feet 

Prince  of  Broadway George  Walsh Chadwick 5800  feet 

Queen  O'Diamonds Evelyn  Brent F.  B.  O 5129  feet 

Reckless  Lady Belle  Bennett First  National 7336  feet 

Roaring  Rider,  The Wally  Wales Artclass  Pictures 4800  feet 

Rocking  Moon Bowers-Tashman Prod.  Dist.  Corp 6000  feet 

Sea  Beast,  The John  Barrymore Warner  Bros 6393  feet 

Shadow  of  the  Law Bow-Lewis Assoc.  Exhib 5  reels .  . 

Splendid  Crime Daniels-Hamilton  ....  Paramount 6000  feet 

Steel  Preferred William  Boyd Prod.  Dist.  Corp 6680  feet 

Stella  Maris Mary  Philbin Universal 5786  feet 

Stop,  Look  and  Listen ....  Larry  Semon Pathe 5305  feet 

Sweet  Adeline Charles  Ray Chadwick 6000  fi 

Thrilling  Youth    Billy  West Rayart  (S.  R.) 3000  feel 

Too  Much  Money Nilsson-Stone First  National 

Traffic  Cop,  The "  Lefty  "  Flynn F.  B.  0 5175  feet 

Trip  to  Chinatown,  A. ...  Special  Cast    Fox 

Western  Pluck Art  Accord Universal 4207  feet 

What  Happened  to  Jones. Reginald  Denny Universal 6700  feet 

When  Loves  Grows  Cold.  .Mrs.  Rudolph  ValentinoF.  B.  O 7  reels.  . 

Where  the  Worst  Begins.. Ruth  Roland Truart  fS.  R.) 5800  feet 

White  Mice Jacquelin  Logan Associated  Exhib.    .  . 6  reels    . 

Without  Orders Leo  Maloncy Clarion  Photoplays. . .  4900  feet 

Yankee  Senor,  The Tom  Mix Fox 


Reviewed 
.  .Jan.  16 
..Nov.  21 


.Nov.  14 
.Feb.  13 
.Feb.  22 
.Jan.    16 

.Feb.   13 

.Jan.  9 
.  Feb.  6 
.Feb.     6 


.Jan. 
.Jan. 


.Feb.  6 

Feb.  2(1 

.  Feb.  6 

.Jan.  30 

.Jan.  16 

Feb.  13 

Dec.  26 

.Jan.  16 

.Jan.  23 


Jan.  30 
.Feb.  6 
Jan.  30 
Feb.  13 
.  Jan.  2 
.Jan.   16 

!  Jan. '  23 
.Jan.  30 
.Feb.  6 
. Jan.  2 
.  Feb.  6 
.Feb.     6 


..Jan.  36 
Mar.    6 


Feb.     6 


Feature  Star  Distributed  by        Length     Reviewed 

Cave  Man,  The Prevost-Moore Warner  Bros. 7  reels.  .  .  .Feb.   27 

Cohens   and   the   Kellys, 

The Special  Cast Universal 7774  feet   .  Mar.    6 

Count  of  Luxembourg ....  George  Walsh Chadwick 6300  feet . .  Dec.  26 

Dancer  of  Paris,  The Special  Cast First  National 

Danger  Quest,  The Reed  Howes Rayart  (S.  R.) 5000  feet 

Dangers  of  a  Great  City .  .  Special  Cast Fox 

Desperate  Game,  The ....  Pete  Morrison Universal 4450  f  eet .  .  Dec.   12 

Devil's  Circus,  The Norma  Shearer M-G-M 

Double  F.sted Jack  Perrin Rayart  (S.  R.) 5000  feet. 

Drif tin'  Thru Harry  Carey Pathe 5  reels .  . 

Far  Cry,  The Sweet-Mulhall First  National 8  reels .  . 

Fighting  Cheat,  The Wally  Wales Artclass  Pictures 4800  feet . 

Grand    Duchess    and    the 

Waiter Menjou-Vidor Paramount 6314  feet . 

Half-Breed  Hostler,  The. Bob  Custer F.  B.  O 

Heavy  Odds Leo  Maloney Clarion  Photoplays. . .  4900  feet 

Ibanez'  Torrent Garbo-Cortez M-G-M 6769  feet .  .  Mar.    6 

Irene Colleen  Moore First  National 9  reels .  .  .  Feb.  27 

Johnstown  Flood,  The ....  Special  Cast Fo  x 

King  of  the  Turf Special  Cast F.  B.  O 6210  feet .  .  Mar.    6 

Ladies  of  Leisure Elaine  Hammerstein .  .Columbia  (S.  R.) 

Made  for  Love Leatrice  Joy Prod.  Dist.  Corp 5700  feet .  .  Feb.   13 

Man  Upstairs,  The Monte  Blue Warner  Bros 7  reels ....  Feb.   13 

Million  Dollar  Handicap, 

The Vera  Reynolds Prod.  Dist.  Corp 6117  feet.  .Jan.   30 

Miracle  of  Life,  The Busch-Marmont Assoc.  Exhib 

Moana Paramount 7  reels ....  Jan.    30 

Morganson's  Finish Special  Cast Tiffany  (S.  R.) 6500  feet 

My  Own  Pal Tom  Mix Fox 

Night  Cry,  The Rin-Tin-Tin Warner  Bros 

Night  Watch,  The Special  Cast Truart  (S.  R.) 

Outside  the  Law Dean-Chaney Universal  (re-issue) 

Palace  of  Pleasure Special  Cast Fox 5467  feet.  .Jan.   23 

Rainbow  Riley Johnny  Hines First  National 7  reels ....  Feb.   20 

Road  to  Glory,  The Special  Cast Fox 5600  feet. 

Ship  of  Souls B.  Lytell-L.  Rich Assoc.  Exhib 6800  feet .  . 

Silent  Witness,  The Louise  Lorraine Truart  (S.R.) 5800  feet 

Sky  High  Corral Art  Acord Universal 

Song  and  Dance  Man,  TheTora  Moore Paramount 7  reels ....  Jan.   $9 

Speed  Limit,  The Raymond  McKee Lumas  Film 5940  feet .  .  Feb.  20 

Thrill  Hunter,  The Special  Cast Columbia 

Tough  Guy,  The Fred  Thomson F.  B.  0 5455  feet.  .Feb.   27 

Transcontinental  Limited. Special  Cast Chadwick  (S.  R.) 

Trumpin'  Trouble Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.)  4800  feet 

Two  Can  Play Bow-MacDonald Assoc.  Exhib 6  reels ....  Mar.    6 

Under  Western  Skies ....  Norman  Kerry Universal 7  reels    

Vanishing  American,  The  .Dix- Wilson       Paramount 10063  feet.  Nov.    7 

Wanderer,  The    William  Collier,  Jr.. .  .Paramount 8173  feet.  .Sept.  12 

Watch  Your  Wife Virginia  Valli Universal 6980  feet     Feb.   27 


Feb.   20 
..Feb.  6 


MARCH 


Length     Reviewed 
.  5800  feet 


23 


27 


Jan.  23 
Jan.  30 
Feb.   20 

.Dec.  26 
Dec.  26 

.Jan.  30 
Jan.  30 
Jan.   23 

'.  Tan.  23 
.Feb.   27 


Feb.  6 
Dec.  19 
Feb.  13 
Dec.  12 
Mar.     6 


5  reels  ....  Jan.   61 


FEBRUARY 


Feature  Star  Distributed  by        Length      Reviewed 

Auction  Block.  The Boardman-Rav M-G-M 6239  feet     Feb.   27 

Beautiful  Cheat,  The Laura  La  Plante Universal 6583  feet.  .Feb.   13 

Behind  The  Front W.  Beery-Hatton Paramount  6  reels    .      Feb.   20 

1  the  Rockies "Bob  "  Custer F.  B.  O 4851  feet     Fib.   2(1 

Broadway  Billy Billy  Sullivan Rayart    S.R.) 5000  feet 

Broadway  Boob,  The Glenn  Hunter Assoc  Exhib 


Feature  Star  Distributed  by 

Age  of  Indiscretion Truart  (S.  R.) 

Arizona  Streak,  The Tom  Tyler F.  B.  O 

Bar  C  Mystery,  The Phillips-MacDonald.  .  Pathe 5  reels    

Bat,  The Special  Cast United  Artists 

Beverly  of  Graustark Marion  Davies M-G-M 

Big  Show,  The Lowell-Russell Assoc.  Exhib 

Blue  Blazes Pete  Morrison Universal 4659  feet      Jan. 

Broken   Hearts   of   Holly- 
wood   Harlan-Miller Warner  Brothers . 

Champion  Lover,  The Prod.  Dist.  Corp . 

Chip  of  the  Flying  U Hoot  Gibson Universal 6596  feet.  .Mar 

Combat House  Peters Universal 671 4  feet     Feb. 

Coming  and  Going Buffalo  Bill,  Jr Artclass  Pictures.  . .  .4800  feet 

Dancing  Mothers Special  Cast Paramount 8  reels .    .  Feb. 

Dixie  Merchant,  The Special  Cast Fox 

Earth  Woman,  The Alden-Bonner Assoc.  Exhib 

Forbidden  Waters Priscilla  Dean Prod.  Dist.  Corp 

Happiness Special  Cast Film  Book.  Offices 

H  earts  and  Spangles Wanda  Hawley Lumas  Film 6200  feet 

Hell's  Four  Hundred Margaret  Livingston .  . Fox 

Highbinders,  The Tilden-Daw Assoc.  Exhib 

High  Steppers Special  Cast First  National 

Honeymoon  Express,  The  .Special  Cast Warner  Bros 

How  to  Train  a  Wife Valli-O'Brien Assoc.  Exhib 

Little  Irish  Girl,  The Special  Cast Warner  Bros 

Love  Toy,  The Lowell  Sherman Warner  Bros 

Man  Four  Square Buck  Jones Fox 

Manhood Special  Cast Fox 

Man  in  the  Saddle,  The  .  .  Hoot  Gibson Universal 5738  feet 

Marriage Special  Cast    Fox 

MUe  Modiste       Corinne  Griffith First  National 

Monte  Carlo Special  Cast M-G-M    

My  Old  Dutch Special  Cast Universal 

Night  Patrol,  The Richard  Talmadge. ..  .F.  B.  O 

Non-Stop  Flight,  The F.  B.  O 

Nutcracker,  The E.  E.  Horton Assoc.  Exhib 

Oh,  What  a  Nurse Syd  Chaplin Warner  Brothers  ....  6930  feet     Mar.    6 

Other  Women's  Husbands  Blue-Prevost Warner  Bros 

Partners  Again Sidney-Carr United  Artists 5562  feet    . Feb.  27 

Red  Dice Rod  La  Rocque Prod.  Dist.  Corp 

Sap,  The M.  Moore-D.  Devore .  Warner  Bros 

Second  Chance,  Her Nilsson-Frazer First  National 

Secret  Orders Evelyn  Brent F.  B.  O 

Siberia  Special  Cast Fox 

Six  Shooting  Romance .  .  .  Jack  Hoxie Universal 4837  feet   .  Jan.   38 

Tangled  Herds Buddy  Roosevelt Artclass  Pictures.  . .  .4800  feet 

Test  of  Donald  Norton . . .  .George  Walsh Chadwick 

Tramp,  Tramp,  Tramp Harry  Langdon First  National 

Vanishing  Hoofs Wally  Wales Artclass  Pictures 4800  feet 

Why  Girls  Go  Back  Home .  Marie  Prevost Warner  Brothers 

Winning  the  Futuritv Special  Cast Chadivick  (S.  R.) 

Yellow  Fingers Olive  Borden Fox 

APRIL 

Feature  Star  Distributed  by       Length     Reviewed 

Ace  of  Hearts Soecial  Cast Fox. . . . 

Among  Those  Present.    .   Lloyd-Davis *?s°c-  E,llU?^ 

Bells   The  .    ■  Lionel  Barrymore Chadwick  Pictures 

Border  Sheriff,  The Jack  Hoxie Universal •,■•■•.•• 

Fighting  Shadows   Leo  Maloney Clarion  Photoplays. . .  4900  feet 

F1*nl  Valli  O'Brien Assoc.  Exhib 

Hidden  Was     rh(  Mary  Can  Assoc.  Exhib 

Isle  of  Retribution,  The. .  .  Special  Cast .  .    Film  Book.  Offices 

KiK1  .  Norma  Talmadge First  National 

Play  Safe.'  '.'.'.'.'. Baaks-Corbin Assoc.  Exhib.  

Racine  Blood       Lumas  Film  (S.  R.) 

Rustlers  Ranch Art  Acord    S,niyersai 

Silken  Shackles         Irene  Rich Warner  Bros 

Skinner's  Dress  Suit.  .  .  .Reginald  Denny Universal 6887  feet     Dec 

Twn  Trigger"  Buddy  Roosevelt  Artclass  Pict   (S   R.)  4800  feet 


J6 


.1/  a  r  c  h     13,     1926 


1255 


MAY 

Feature  Star  Distributed  b,y        Length      Reviewed 

Bride  of  the  Storm Costello-Harron Warner  Bros 

Chasing  Trouble Pete  Morrison Universal 

Footloose  Widow,  The Irene  Rich Warner  Bros 

Gentle  Cyclone,  The Buck  Jones Fox 

Hell  Bent  for  Heaven ....  Monte  Blue Warner  Bros 

Honeymoon  Express,  The.  M.  Moore-D.  Devore. .  Warner  Bros 

Looking  for  Trouble Jack  Hoxie Universal 

Love  Thief,  The Norman  Kerry Universal 

Sally  in  our  Alley Mary  Philbin Universal 

Sign  of  the  Claw Thunder  ( dog) Lumas  Film 5925  feet 

Silent  Simpson Leo  Maloney Clarion  Photoplays  (S.  R.)  4900  feet .... 

Three  Weeks  in  Paris ....  Moore-Devore Warner  Bros 6050  feet 

JUNE 

Feature  Star  Distributed  by        Length      Reviewed 

Gilded  Highway,  The Dorothy  Devore Warner  Bros 

Hero  of  the  Big  Snows,  A .  Rin  Tin  Tin  (dog) ....  Warner  Bros 

Passionate  Quest,  The. . . .  Marie  Prevost Warner  Bros 

Rolling  Home Reginald  Denny Universal 

Scrappin'  Kid,  The Art  Acord Universal 4664  feet .  .  Doc.     5 

Social  Highwayman,  The. Harlan-Miller Warner  Bros 

Still  Alarm,  The Chadwick-Russell Universal 7207  feet.    Jan.    16 

Yellow  Contraband Leo  Maloney Clarion  Photoplays  (S.  R.)  4900   feet .... 


Comedy  Releases 


Feature  Star  Distributed  by        Length     Reviewed 

Absentminded Neely  Edwards Universal 1  reel 

Accidents  Can  Happen.  .  .AI  Alt Universal 2  reels Feb.  20 

Account  of  Monte  Cristo Bischoff ,  Inc 2  reels 

Air  Cooled "  Aesop  Fable  " Pathe 1  reel 

Alice  Blues Alice  Ardell F.  B.  O 2  reels 

Alice  Plays  Cupid Winkler  (S.  R.) 2  reels 

Alice  the  Jail  Bird Winkler  (S.  R.) 2  reels 

All  Abroad ; "Helen  &  Warren  "..Fox 2  reels Dec.  19 

Al's  Trouble Al  Alt Universal 2  reels 

Are  Golfers  Cuckoo? Tennek  Film  Corp 

Bachelor's  Babies Special  Cast Educational 2  reels ....  Dec.  12 

Back  to  Nature Charles  Puffy Universal 1  reel 

Badly  Broke Charles  Puffy Universal 1  reel Jan.  30 

Bad  Man,  The "  Dinky  Doodle  " F.  B.  0 1  reel 

Bankrupt  Honeymoon,  A.  .Special  Cast Fox 2  reels.  .  .  .Feb.  13 

Barnyard  Follies "  Aesop  Fable  " Pathe 1  reel Sept.    5 

Beauty  Parlor,  A "Fat  Men  " F.  B.  O 

Be  Careful Jimmie  Adams Educational 2  reels.  .  .  .Aug.  22 

Be  Careful  Dearie Educational 1  reel Jan.  30 

Better  Movies "  Our  Gang  " Pathe 2  reels ....  Nov.     7 

Between  Meals Pathe I  reel 

Beware  of  Your  Relatives .  Neely  Edwards Universal 1  reel 

Big  City,  The  Edna  Marian Universal 2  reel Feb.  13 

Big  Kick,  The Mohan-Engle Pathe i  reel Oct.    10 

Bombs  and  Bums >  Hal  Hodes 1  reel Feb.  20 

Bonehead  Age,  The "  Aesop  Fable  " Pathe 1  reel 

Brainstorm,  The Smith-Bennett Fox 2  reels 

Brotherly  Love Educational 1  reel Jan.  23 

Buried  Treasure "  Our  Gang  " Pathe 2  reels ....  Feb.  20 

Buster  Be  Good Trimble-Turner Universal 2  reels 

Buster's  Bust  Up Trimble-Turner Universal 2  reels ...  .  Jan.  23 

Buster's  Hunting  Party . .  .  Trimble  and  Dog Universal 2  reels 

Buster's  Nightmare Trimble-Turner Universal 2  reels 

Buster's  Nose  Dive Arthur  Trimble Universal 2  reels 

By  the  Sea Chas.  Puffy Universal 1  reel Oct    10 

California  Here  We  Come . "  The  Gumps  " Universal 2  reels 

Camel's  Hump Film  Book.  Offices. .  .1  reel 

Captain  Suds Eddie  Gordon Universal 2  reels.  . .  .Dec.  19 

Careful  Please Lloyd  Hamilton Educational 2  reels ....  Feb.  20 

Caretaker's  Daughter,  TheCharley  Chase Pathe 2  reels ... .  Oct.   10 

Cat's  Whiskers,  The Neely  Edwards Universal 1  reel 

Charley  My  Boy Charles  Chase Pathe 2  reels ....  Jan.  30 

Cheap  Skates Lige  Conley Educational 2  reels.  . .  .Dec.  12 

Cheaper  to  Move "Helen  and  Warren" . Fox 2  reels 

Chester's  Donkey  Party..  .Joe  Murohy Universal 2  reels 

Circus  Today Special  Cast Pathe 2  reels 

Cleaning  Up Johnny  Arthur Educational 2  reels Nov.  14 

Closer  Than  a  Brother "Aesop  Fable  " Pathe 1  reel 

Cloudy  Romance Special  Cast Fox 2  reels Oct.   10 

Constant  Simp,  The Alberta  Vaughn F.  B.  0 2  reels 

Control  Yourself Smith-Bennett Fox 2  reels Nov.  28 

Crashing  Through Cliff  Bowers Educaitonal 1  reel 

Criss-Cross  Cruise,  A "  Hodge-Podge  " Educational 1  reel 

Crowning  the  Count Eddie  Gordon Universal 2  reels 

Cuckoo  Love Glenn  Tryon Pathe 2  reels Oct.   17 

Cupid  a  La  Carte Florence  Gilbert Fox 2  reels Dec.  26 

Cupid's  Victory Wanda  Wiley Universal 2  reels 

Cored  Hams Jack  Richardson Bischoff,  Inc 2  reels Oct.   31 

Custard's  Last  Wallop Tennek  Film  Corp 

Dancing  Daddy Jack  Duffy Educational 2  reels 

Dangerous  Curves  Behind. Mack  Sennett Pathe 2  reels Nov.    7 

Day's  Outing,  A "  Aesop  Fable  " Pathe 1  reel 

Day's  Pleasure,  A Charles  Chaplin Pathe 2  reels 

Dinky  Doodle  at  the  Circus Film  Book.  Offices...  1  reel 

Dinky  Doodle  in  the  Hunt Film  Book.  Offices ...  1  reel 

Dizzy  Daddies Pathe 2  reels 

Dog  Daze Bowes-Marlowe Educational 1  reel 

Dog's  Life,  A Charles  Chaplin Pathe 3  reels 

Don't  Stop Cliff  Bowes Educational 1  reel 

Don't  Butt  La Pathe 1  reel 

Do  Your  Duty "  Snub  "  Pollard Pathe 1  reel 

Dumb  Friend,  A Arthur  Lake Universal 1  reel Feb.  13 

East  Side,  West  Side Fox 2  reels Dec.  12 

Ebony  Clean  Dp L.B.Cornwell(SJl.).l  reel 

Educating  Buster Trimble-Turner Universal 2  reels Aug.  29 

Eighteen  Orat Edna  Marian Universal 2  reels 

Elsie  in  New  York Special  Cast Fox 2  reels Mar.    6 

English    Channel     Swim, 

.    the. "  Aeaop  Fable  " Pathe I  reel Dec.  26 

Failure Special  Cast Fox 2  reels Nov.  21 

Faint  Heart Charles  Puffy Universal 1  reel Nov.  28 

Pair  But  Foolish Jimmie  Adams Educational 2  reels. . .  .Nov.  21 

Fair  Warning Al  St.  John Educational 2  reels Sept.  26 

Felix  the  Cat  Busts  Into 

Business "Cartoon  • Educational 1  reel 

Felix  the  Cat  in  Blunder- 
land "Cartoon" Educational 1  reel Mar.    6 


Distributed  by        Length     Reviewed 


Feature  Star 

Felix  the  Cat  in  Eats  Are 

Wets "Cartoon" Educational 1  reel Nov.  21 

Felix  the  Cat  in  The  Cold 

Rush "  Cartoon  " Educational 1  reel 

Felix  the  Cat  on  the  Farm . "  Cartoon  " Educational 1  reel 

Felix    the    Cat    Fans    the 

Flames "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Flirts  with 

Fate "  Cartoon  " Educational 1  reel ....     Feb  13 

Felix    the    Cat    Kept    on 

Walking Educational 1  reel Jan.  23 

Felix  the  Cat  on  the  Job   ."  Cartoon  " Educational 1  reel 

Felix  the  Cat  Laughs  It  Off  "  Cartoon  " Educational 1  reel 

Felix   the   Cat   Spots   the 

Spooks "  Cartoon  " Educational 1  reel Jan.   30 

Felix   the    Cat   Tries    the 

Trades "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Trips  Thru 

Toyland "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Weathers  the 

Weather "  Cartoon  " Educational 1  reel 

Fighting  Dude,  The Lupino  Lane Educational 2  reels  ....  Dec.     5 

Fighting  Tailor,  A Fox 2  reels ....  Jan.   23 

Fire  Away Al  St.  John Educational 2  reels ....  Nov.     7 

Fire  Fighters,  The "  Aesop's  Fable  "...   Pathe 1  reel 

Flaming  Affair,  A Special  Cast Fox 2  reels ....  Jan.  30 

Flivver  Vacation,  A Eddie  Gordon Universal 2  reels 

Flyin'  Fool Sid  Smith Fox 2  reels ....  Dec.  26 

Flying  Wheels Wanda  Wiley Universal 2  reels ...    Mar.    G 

Fly  Time "  Aesop  Fable  " Pathe 1  reel 

Fool's  Luck Lupino  Lane Educational 2  reels 

For  Sadie's  Sake Jimmie  Adams Educational 2  reels ....  Jan.  30 

Framed Lloyd  Hamilton Educational 2  reels ....  Nov.  28 

Fraternity  Mixup,  A Alice  Ardell F.  B.  O 

Free  Ride,  A Arthur  Lake Universal 1  reel 

Fresh  Paint Neeley  Edwards Universal 1  reel 

From  the  Cabby's  Seat .  .  . "  O.  Henry  " Fox 

From  Rags  to  Britches..  .  .Billy  Bevan Pathe 2  reels. .  .  .Dec.  19 

Funnymooners Ralph  Graves Pathe 1  reel Feb.  13 

Going  Good Wanda  Wiley Universal 2  reels 

Gold  Rush,  The "  Aesop  Fable  " Pathe 1  reel 

Good  Cheer "  Our  Gang  " Pathe 2  reels ....  Jan   30 

Good  Morning  Madam .  .  .  Ralph  Graves Pathe 2  reels ....  Oct.    17 

Goofy  Gob,  A Billy  Dooley Educational 2  reels. . .  .Oct.   31 

Gooseland Alice  Day Pathe 2  reels ....  Feb.  20 

Gosh  Darn  Mortgage,  The Pathe 2  reels 

Great  Open  Spaces,  The.  ."Aesop  Fable  " Pathe 1  reel 

Green-Eyed  Monster,  The  Arthur  Lake Universal 1  reel 

Half  Fare Arthur  Lake Universal 1  reel 

Happy  Go  Lucky Neeley  Edwards Universal 1  reel Dec.     5 

Hard  to  Hold Tennek  Film  Corp 

Has  Anybody  Here  Seen 

Kelly "  Ko  Ko  " Red  Seal 1  reel Mar.    6 

Haunted  House,  The "  Aesop  Fable  " Pathe 1  reel 

Heart  Breaker,  The Special  Cast Fox 2  reels Oct.   24 

Heavy  Love "Fat  Men" F.  B.  O 

Helpful  Al Al  Alt Universal 2  reels Feb.     6 

Her  Lucky  Leap Wanda  Wiley Universal 2  reels ....  Jan.  30 

Hero  Wins,  The "Aesop  Fable  " Pathe 1  reel 

Hired  and  Fired Paul  Parrott Pathe 1  reel 

His  Own  Lawyer Perry-Cooley Fox 2  reels ....  Dec.  26 

His  Wooden  Wedding ....  Charlie  Chase Pathe 2  reels 

Hollywouldn't Johnny  Sinclair Bischoff,  Inc 2  reels.  . .  .Sept.  12 

Hold  Everybody Perry-Cooley Fox 2  reels 

Hold  Everything Special  Cast Pathe 1  reel Dec.  12 

Hold  Tight Alice  Ardell F.  B.  O 2  reels 

Hold  Your  Hat Al.  St.  John Educational 2  reels ....  Mar.    6 

Home  Cured Johnny  Arthur Educational 2  reels 

Honeymoon  Hotel,  The... Neeley  Edwards Universal 1  reel 

Honeymoon  Squabble, 

The Edna  Marian Universal 2  reels ...  .  Jan.  23 

Honor  System,  The "  Aesop  Fable  " Pathe 1  reel Nov.  21 

Horse  Laugh Chas.  Puffy Universal 1  reel 

Hot  Cakes  for  Two Alice  Day Pathe 2  reels Jan.  23 

Hot  Dog Arthur  Lake '. . .  .  Universal 1  reel Jan.  23 

Hot  Doggie Walter  Hiers Educational 2  reels. .  .  .Nov.  14 

Hot  Feet Cliff  Bowes Educational 1  reel Nov.  14 

Hotsy  Totsy Alice  Day Pathe 2  reels ....  Dec.  26 

How  the  Bear  Got  His  Short  Tail Film  Book.  Offices... 1  reel 

How  the  Elephant  Got  His  Trunk F.  B.  0 1  reel 

Hug  Bug,  The Glenn  Tryon Pathe 2  reel 

Humming  Birds,  The Buddy  Messinger.  .  .  .B'way  Dist.  Corp. . .  .2  reels 

Hungry  Hounds "Aesop  Fable" Pathe 1  reel 

Hunting  in  1950 "  Aesop's  Fable  " .  .  .  .  Pathe 

Hurry,  Doctor Ralph  Graves Pathe 2  reels 

In  Deep Cliff  Bowes Educational 1  reel Oct     10 

Inventors,  The Tennek  Film  Corp 

Isn't  Love  Cuckoo Raymond  McKee Pathe 2  reels ....  Dec.     5 

Jiminy  Crickets Neeley  Edwards Universal 1  reel 

June  Bride,  A "  Aesop's  Fable  "...  .Pathe 1  reel Feb.   13 

Just  Spooks "  Dinky  Doodle  " .  .  .  .  F.  B.  0 1  reel 

Keep  Trying Cliff  Bowes Educational 1  reel Feb.  27 

Kick  Me  Again Charles  Puffy Universal 1  reel 

Klynick,  The "  Hey  Fellas  " Davis  Dist 2  reels Sept.    5 

Ko  Ko  Baffles  the  Bulls.    Cartoon Red  Seal 1  reel Feb.  27 

Ko-Ko  Nuts "  Cartoon  " Red  Seal 1  reel Sept.  5 

Ko-Ko  Packs  'Em  In "  Cartoon  " Red  Seal 1  reel Nov  14 

Ko-Ko  Steps  Out "Cartoon" Red  Seal 1  reel Jan.  23 

Ko-Ko  on  the  Run  (Out-of-Inkwell) Red  Seal  Pict 1  reel Oct.    3 

Lame  Brains Alice  Ardell F.  B.  0 2  reels 

Laughing  Ladies Special  Cast Pathe 2  reels Dec.     5 

Lickety  Split Lige  Conley Educational 2  reels.  .  .   Feb.     6 

Light  Housekeeping Lige  Conley Educational 2  reels 

Lighter  Than  Air "Aesop's  Fables" Pathe 1  reel Jan.  30 

Lion  and  the  Monkey,  The."  Aesop  Fables  " Pathe 1  reel Oct.    10 

Little  Brown  Jug,  The "  Aesop's  Fables  " Pathe 1  reel Feb.  13 

Little  Red  Riding  Hood . .  .Baby  Peggy Universal 2  reels 

Live  Cowards Educational 2  reels 

Long  Pants Glenn  Tryon Pathe 2  reels Feb.  13 

Love  and  Kisses Alice  Day Pathe 2  reels Oct.     I 

Love  and  Lions Special  Cast Fox 2  reels 

Love  My  Dog Arthur  Lake Universal 1  reel Dee.  !• 

Mad  Racer,  The "  Van  Bibber  " Fox 2  reels 

Maid  in  Morocco Lupino  Lane Educational 2  reels ....  Oct.   17 

Mail  Coach,  The "  Aesop's  Fables  " Pathe 1  reel Mar.    6 

Maizie  Won't  Tell Alberta  Vaughn F.  B.  0 2  reels 

Mamma  Behave Ralph  Graves Pathe 2  reels Mar.    6 

Meet  My  Girl Ralph  Graves Pathe 2  reels 

Merchant  of  Weenies Charles  Delaney Bischoff,  Inc 2  reels Sept.  12 

Min's  Away "  The  Gumps  " Universal 

Min's  Home  on  the  Cliff .  .Joe  Murphy Universal 2  reels 

Min  Walks  In  Her  Sleep. .«'  The  Gumps  " Universal 2  reels 

Misfit  Sailor,  A Billy  Dooley Educational 2  reels Oct.      3 

Monkey  Business "  Krazy  Kat  " Winkler  (S.  R.) 1  reel 

Monkey  Business "  Our  Gang  " Pathe 2  reels 


1236 


.1/  o  t  i  o  ii     P  i  c  t  it  r  c     N  c  w  s 


Feature  Star  Distributed  by        Length     Reviewed 

Moonlight  and  Noses Clyde  Cook Pathe 2  reels ....  Oct.      3 

More  Mice  Than  Brains .  . "  Aesop  Fable  " Pathe 1  reel 

Mortgaged  Again Arthur  Lake Universal 1  reel 

Movies,  The Lloyd  Hamilton Educational 2  reels ....  Oct.     3 

Moving  Day Cooley-Perry Fox 2  reels  .  .  .  .Mar.    6 

Muddled  Up Charles  Pufly Universal 1  reel 

My  Stars Educational 2  reels ....  Jan.    23 

My  Swedie Neal  Burns Educational 2  reels 

No  Father  to  Guide  Him. .  Charles  Chase Pathe 2  reels ....  Sept.    5 

Number  One  Society,  A . .  ."East  Side.West  Side"Fox 

Nursery  Troubles Edna  Marian Universal 2  reels ....  Oct.    24 

Nuts  and  Squirrels "  Aesop  Fable  " Pathe 1  reel 

OS  His  Beat Walter  Hiers Educational 2  reels Sept.  12 

Officer  No.  13 Eddie  Gordon Universal 1  reel 

Officer  of  the  Day Special  Cast Fox 2  reels.  .  .  .Feb.   13 

Oh  Buster Arthur  Trimble Universal 2  reels ...  .  Nov.    7 

On  Edge Lige  Conley Educational 2  reels 

On  the  Links "Fat  Men  " F.  B.  0 2  reels 

On  Thin  Ice "  Mutt  &  Jeff  " Hal  Hodes 1  reel Mar.    6 

One  Wild  Night Neely  Edwards Universal 1  reel 

One  Wild  Ride "  Our  Gang  " Pathe 2  reels Dec.  12 

Only  Son,  The Paul  Parrott Pathe 

Oo- La-La Bobby  Vernon Educational 2  reels 

Or  What  Have  You Alberta  Vaughn F,B.  0 2  reels 

Over  There- Abouts Mack  Sennett Pathe 2  reels 

Page  Me Special  Cast Educational 2  reels ....  Feb.  27 

Papa,  Be  Good  I Glenn  Tryon Pathe 2  reels Dec.     5 

Parisian  Knight,  A Earle  Foxe Fox 2  reels.  . .  .Dec.  19 

Pawnshop  Politics "  East  Side  " Fox 

Pay  the  Cashier Paul  Parrott Pathe 1  reel Feb.  20 

Peacemakers,  The "  Helen  &  Warren  " . .  Fox 2  reels ...  .  Nov.     7 

Peggy  in  a  Pinch "Sheiks  and  Shebas" .  Davis  Dist 2  ree  s 

Peggy's  Heroes "Sheiks  and  Shebas" .  Davis  Dist 2  ree'  i .  . . .  Oct.    10 

Peggy's  Pests "Sheiks  and  Shebas" .  Davis  Dist 2  reeis 

Peggy's  Putters "Sheiks  and  Shebas" .  Davis  Dist 2  reels 

Perfect  Lie,  The Neely  Edwards Universal 1  reel 

Phoney  E  xpress,  The Charles  Puffy Universal 1  reel 

Pie  Eyed  Pie "  Krazy  Kat  " Winkler  (S.  R.) 1  reel 

Pike's  Pique Alberta  Vaughn Film  Book.  Offices. .    2  reels 

Piping  Hot Al  Alt Universal 2  reels ....  Oct.    10 

Pleasure  Bent Charles  Puffy Universal 1  reel 

Pleasure  Bound Lige  Conley Educational 2  reels ....  Aug.  22 

Prep  School Arthur  Lake Universal 1  reel 

Punch  in  the  Nose,  A .  .  .  .  Special  Cast Pathe 2  reels ....  Oct.    31 

Quick  Service Cliff  Bowes Educational 1  reel 

Rainbow's  End,  The "  Felix  the  Cat  " Educational 1  reel Dec.  19 

Rainy  Knight,  A Pathe 2  reels 

Raisin'  Trouble Arrow 2  reels 

Reporter,  The "  Van  Bibbers  " Fox 

Roomers  Afloat Jack  Cooper Bischoff  (S.  R.) 2  reels.  . .  .Oct.    31 

Run  Tin  Can Burns-Steadman Educational 2  reels.  . .  .Feb.  20 

Salty  Sap,  A Billy  Dooley Educational 2  reels 

Salute Alice  Ardell Film  Book.  Offices . .  .2  reels 

Saturday  Afternoon Harry  Langdon Pathe 3  reels ....  Feb.     6 

Saving  a  Safe Jimmy  Aubrey F.  B.  0 2  reels 

Scandal  Hunters Al  Alt Universal 2  reels 

Scrambled  Eggs Special  Cast Educational 1  reel Oct.    1 7 

Sea  Scamps Big  Boy Educational 2  reels ....  Feb.   13 

Shoes Special  Cast Fox 2  reels ....  Aug.  29 

Should  Sailors  Marry Clyde  Cook Pathe 2  reels.  . .  .Nov.  14 

Sky  Bound Al.  St.  John Educational 2  reels 

Sky  Hooks Educational 1  reel 

Sky  Jumper,  The Earle  Foxe Fox 2  reels 

Slippery  Feet Bobby  Vernon Educational 2  reels ....  Oct.    31 

Slow  Down Cliff  Bowes Educational 1  reel Nov.  28 

Smash  Up,  The "  The  Gumps  " Universal 2  reels 

Soapsuds  Lady,  The Alice  Day Pathe 2  reels ....  Nov.  28 

Social  Triangle,  A "  O.  Henry  " Fox 

Soft  Pedal Charles  Parrott Pathe 1  reel Feb.   13 

Solid  Ivory Mohan-Engle Pathe 1  reel Oct.    17 

So  Long  Bill Billy  West Arrow 2  reels 

Some  Baby Kerr  King Cantor  &  Brandell 

Somewhere  in  Somewhere  Special  Cast Pathe 2  reels ....  Sept.  26 

So's  Your  Old  Man Alberta  Vaughn Film.  Book.  Offices .  .  2  reels 

So'This  is  Paris Neeley  Edwards Universal 1  reel 

Spanish  Love "  Aesop  Fable  " Pathe 1  reel 

Spanking  Breezes Alice  Day Pathe 1  reel 

Speedy  Marriage,  The Wanda  Wiley Universal 2  reels ....  Nov.  14 

Spooky  Spooks Bischoff  (S.  R.) 2  reels ....  Sept  12 

Spot  Light Lige  Conley Educational 2  reels ....  Oct.   24 

Starvation  Blues Clyde  Cook Pathe 2  reels ....  Dec.  19 

Stranded Edna  Marian Universal 2  reels ....  Sept.    5 

Strong  for  Love Special  Cast    Fo  x 2  reels 

Sweet  and  Pretty Bowes-Marlowe Educational 1  reel 

Sweet  Marie Special  Cast Fox 2  reels ....  Aug.  29 

Sweet  Pickle,  A Alice  Day Pathe 2  reels Oct.   24 

Tailoring "Fat  Men  " F.  B.  0 2  reels 

Take  Your  Time Ralph  Graves Pathe 2  reels Nov.  21 

Taxi  War,  A Eddie  Gordon Universal 2  reels. . .  .Oct.    SI 

Tea  for  Love B'way  Dist.  Corp 2  reels 

There  He  Goes Harry  Langdon Pathe 3  reels 

Three  Blind  Mice "Aesop's  Fables  "...  .Pathe 1  reel Jan.  23 

Tight  Cargo Charles  Puffy Universal 1  reel Jan.  30 

Time  Flies    .    Lupino  Lane Educational 2  reels ....  Feb      6 

Too  Many  Relations    ....  "Helen  and  Warren"  .Fox 2  reels 

Three  Wise  Goofs "Fat  Men  " F.  B.  0 2  reels 

Too  Much  Mother-in-Law  Constance  Darling ....  Universal 2  reels ... .  Sept.  1 2 

Tourist,  The Johnny  Arthur Educational 2  reels ....  Aug.  15 

Transients  in  Arcadia.  .  .  .Special  Cast Fox 2  reels.  .  .  .Oct.   31 

Trimmed  in  Gold Special  Cast Pathe 2  reels ....  Feb.  20 

Tune  Up Charles  Puffy Universal 1  reel Mar.    6 

Ugly  Duckling,  The "  Aesop  Fable  " Pathe 1  reel Sept.  26 

Uncle  Tom's  Gal Edna  Marian Universal 2  reels ....  Oct.     3 

Understudy,  The Arthur  Lake Universal 1  reel 

Uneasy  Three,  The Charles  Chase Pathe 2  reels ....  Nov.  21 

Oaf riendly  Enemies Jas.  Finlayson    Pathe 1  reel 

Up  in  the  Air "  Aesop  Fable  " Pathe 1  reel 

wandering  Papas Clyde  Cook Pathe 2  reels 

Wandering  Willies Pathe 2  reels 

Watch  Out Bobby  Vernon Educational 2  reels ....  Aug.  29 

Weak  But  Willing Walter  Hiers Educational 2  reels Dec.  13 

Westward  Ho Chas.  Puffy Universal 1  reel Oct.     9 

What's  the  World  Coming 

To    Clyde  Cook Pathe 2  reels Jan.  23 

What's  Up Cliff  Bowes Educational 1  reel Dec.  12 

When  Hell  Froze  Over.  .  .Hal  Hodes 1  reel Feb.  20 

Whispering  Whispers Pathe 2  reels ...  .  Jan.  30 

Whistling  Lions Parrott-Ralston Pathe 1  reel 

Whoa  Emma limmie  Adams Educational 2  reels 

Who's  Which Cliff  Bowes Educational 1  reel Oct.    10 

Wicked  City,  The "  Aesop  Fable  " Pathe 1  reel Feb.  27 

Wide  Open  Faces Ralph  Graves Pathe 2  reels ....  Jan.   23 

Wife  Tamers   Cook-L.  Barrymore .  .  .  Pathe 2  reels 

Wildcats  of  Paris "  Aesop  Fable  " Pathe 1  reel Nov.  21 

Windjammers,  The "Aesop  Fable  " Pathe 1  reel Feb.   20 

Window  Dummy.  The ....  Ralph  Graves Pathe 2  reels ....  Dec.  19 


Feature  Star  Distributed  by        Length      Reviewed 

Winning  Pair,  A Wanda  Wiley Universal 2  reels ....  Oct.   24 

Wireless  Lizzie Walter  Hiers Educational 2  reels 

Woman  of  Letters,  A ,,  Helen  and  Warren  "Fox 2  reels ....  Mar.    6 

Working  for  the  Rest Johnny  Sinclair Bischoff  (S.  R.) 2  reels ....  Oct.    31 

Wrestler,  The Earle  Foxe Fox 2  reels Aug.  29 

Yearning  for  Love Wanda  Wiley Universal 2  reels 

Yes,  Yes,  Babette Bobby  Vernon Educational 2  reels ....  Dec.  19 

Your  Husband's  Past Special  Cast Pathe 2  reels. . .  .Feb.   13 

Your  Own  Back  Yard "  Our  Gang  " Pathe 2  reels ....  Oct.     3 


Short  Subjects 


Feature  Distributed  by       Length     Reviewed 

Ace  of  Spades  (Serial) William  Desmond ....  Universal 10  episodesOct.   24 

\11  Astride  (Sportlight) Pathe 1  reel Jan.  30 

All  for  a  Girl Buddy  Massinger ....  B'way  Dist.  Co 2  reels 

All  for  a  Queen Hal  Hodes 1  reel Feb.  20 

All  Tied  Up "Fat  Men" Film  Book.  Offices... 2  reels 

All  Wool Mohan-Engle Pathe 1  reel Oct    31 

Amazing  Mazie Alberta  Vaughn F.  B.  0 2  reels ....  Oct.    24 

Amundsen  Polar  Flight,  The Pathe 3  reels Nov.  21 

Angelus,  The Cranfield    &    Clarke 

(S.  R.) i  reel 

Animated  Hair  Cartoons  (Series) Red  Seal  Pict 1  reel Jan.   30 

Animated  Hair  Cartoon  No.  4 Red  Seal 1  reel Feb.  27 

Are  Parents  Pickles? Parrott-Ralston Pathe 1  reel 

At  Home "Our  Gang  " Pathe 2  reels 

Baby  Be  Good "  Juvenile  " Educational 3  reels ....  Oct.    24 

Bar-G  Mystery  (Serial) Pathe 

Barrier  Busters  (Sportlight) Pathe 1  reel Sept.  12 

Bed  Time  Stories Sierra  Pictures 2000  feet 

Big  Game  (Mustang) Universal 2  reels ....  Feb.  20 

Boundary  Line,  The  (Mustang  Series) Universal 2  reels ....  Oct.    3 1 

Breakin'  Loose  (Mustang  Series) Universal 2  reels ....  Dec     5 

Burmah  Blues Hal  Hodes 1  reel Feb.  27 

Call  of  Hazard,  The  (Fred  Humes) Universal 2  reels 

Casey  of  the  Coast  Guard  (O'Hara-Ferguson) .  .  .  Pathe Serial Feb.  20 

Clever  Feet  (Sportlight) Pathe 1  reel 

Colorful  Fashions  From  Paris  (Novelty) Educational 1  reel Mar.    6 

Crook  Buster,  The  (Mustang) Universal 2  reels 

Cuba  Steps  Out  (Variety) Fox 1  reel 

Dixie  Doodle  (Sportlight) Pathe 1  reel 

Egypt  Today Fox 1  reel Feb.   13 

Fight  Within,  The George  Larkin Universal 2  reels 

Film  Facts  (Series  No.  1) Red  Seal  Pict 1  reel Jan.  30 

Fish  for  Two Red  Seal 1  reel Feb.   27 

Flame  Fighter,  The  (Serial )  Herbert  Rawlinson.  .  .  Rayart 10  episodes 

Flaming  West,  The  (Mustang  Series) Universal .2  reels 

Flashes  of  the  Past Pathe 2  reels 

Flirting  With  Death Red  Seal  Pict 2  reels Sept.  26 

Giraffe's  Long  Neck,  The F.  B.  O 1  reel 

Gold  Trap,  The  (Mustang  Series) Universal 2  reels ....  Oct.    10 

Great  Arena,  The  (Sportlight) Pathe 1  reel Mar.    C 

Green  Archer,  The  (Serial)  Ray-Miller Pathe io  episodes . .  .Dec.     5 

Grinning  Fists  (Fred  Humes) Universal ". 2  reels 

Gunless  Bad  Man,  The Universal 2  reels 

Hearts  of  the  West Edmund  Cobb Universal 2  reels ....  Feb.     6 

Her  First  Night  in  Philadelphia Cranfield  &  Clarke.  .2  reels 

1 1  ero  of  Piperock Corbett-Holmes Universal 2  reels ...  .  Jan.   30 

His  Pal Chesterfield  M.  P.  Co. 

(S.  R.) 2reels 

In  a  China  Shop  (Variety) Fox 1  reel 

I  Remember Short  Films  Syn 2  reels ....  Sept.  26 

Iron  Trail  Around  (Variety) Fox 1  reel Dec.  26 

Just  Cowboys  ( Mustang  Series) Universal 2  reels ....  Oct.    10 

Knickknacks  of  Knowledge  (Hodge  Podge) Educational 1  reel Nov.  14 

Leaps  and  Bounds  (Sportlight) Pathe 1  reel 

Life's  Greatest  Thrills Universal 2  reels Sept.  26 

Lightning  Hutch  (Serial) ....". Arrow 

Lightnin'  Strikes Tennek  Film  Corp . .  2  reels 

Magic  Hour,  The Cranfield  &  Clark 1  reel... .  .Dec.  19 

Magical  Movies  (Hodge  Podge) Educational 1  reel 

Man  With  a  Scar,  The  (Fred  Humes) Universal 2  reels Jan.   30 

Marionettes  (Hope  Hampton) Educational 1  reel Dec.     5 

Marvels  of  Motion  (Series) Red  Seal  Pict 1  reel Sept.    5 

Montana  of  the  Range Josie  Sedgwick Universal 2  reels ....  Feb.     6 

Mother  Goose's  Movies  (Hodge  Podge) Educational 1  reel Feb.     6 

Mountain  Molly  O  (Mustang) Universal 2  reels 

My  Bonnie  (Ko-Ko  Series) Red  Seal  Pict 1  reel Oct.      3 

My  Own  Carolina  (Variety) Fox 1  reel Aug.  29 

Neptune's  Domain Educational 1  reel 

No  Woman's  Land Hal  Hodes 1  reel Feb.  27 

One  Wild  Time  (Corbett  &  Holmes) Universal 2  reels 

Outings  For  All  ( Sportlight ) Pathe 1  reel 

Parisian  Modes  in  Color Educational 1  reel Jan.   30 

Perils  of  the  Wild  (Serial) Universal 10  episodes 

Queen  of  the  Hills Josie  Sedgwick Universal 2  reels 

Raid,  The  (Mustang  Series) Universal 2  reels ....  Oct.    10 

Range  Law  (Mustang  Series) Universal 2  reels.  . .  .Nov.  23 

Rider  of  the  Pass  (Mustang  Series) Universal 2  reels 

River  Nile,  The  (Variety) Fox 1  reel Nov.  28 

Road  From  Latigo,  The  (Mustang  Series) Universal 2  reels ....  Oct.    17 

Runaway  Taxi,  A  (Stereoscopik) Pathe 1  reel Oct.     3 

Rustlers  of  Boulder  Canyon, The(  Mustang  Series)  Universal 2  reels ....  Nov.  21 

Rustler's  Secret  The  (Mustang) Universal 2  reels 

Rustlln'  Kid,  The  (Mustang  Series) Universal 2  reels 

Scarlet  Streak,  The  (Serial)  Jack  Daugherty ....  Universal 10  episodes 

Searchlight  (Issue  O    Red  Seal 1  reel Mar.    6 

Shadows  of  the  Tiger Tennek  Film  Corp ...  2  reels 

Shakespeare  (Gems  of  the  Screen) Red  Seal 1  reel 

Shooting  at  Time  (Sportlight) Pathe I  reel 

Shootin'  Wild  (Mustang  Series) Universal 2  reels Oct.   24 

Silvery  Art Red  Seal 2  reels Sept.  26 

Sky  Skidder,  The Bischoff 10  episodes 

Sky  Tribe,  The  (Variety) Fox 1  reel 

Songs  of  Ireland  (Music  Film) Pathe 1  reel 

Songs  of  Scotland  (Music  Film) Pathe 1  reel 

Soul  of  the  Cypress Red  Seal 1  reel Feb.   27 

Starting  an  Argument  (Sportlight) Pathe 1  reel 

Story  Teller,  The  (Hodge  Podge) Educational 1  reel Oct.     3 

Strenuous  Life,  The  (Sportlight) Pathe 1  reel Feb.   20 

Taking  Chances  (Mustang  Series) Universal 2  reels 

Then  and  Now  (Sportlight) Pathe 1  reel 

Tiger  Hunt,  The Hal  Hodes 1  reel Feb.  20 

Toiling  for  Rest  (Variety) Fox 1  reel 

Too  Many  Bucks  (Mustang  Series) Universal 2  reels Nov.  21 


March     13,    1926 


1237 


Feature 

Top  Hand  (Edmund  Cobb) 

Tricked  (Mustang  Series) 

Uncle  Tom's  Cabin 

Uprising  Generation  (Sportlight) 

Vanishing  Millions 

Walloping  Wonders  (Sportlight) 
What  Price  Touchdown  (Sportlight) . 


Distributed  by        Length     Reviewed 

.  Universal 2  reels ....  Dec.  19 

.  Universal 2  reels ....  Sept.  12 

F.  B.  O 1  reel 

.  Pa  the 1  reel Feb.     6 

.  Sierra  Pictures Serial 

Pathe 1  reel 

.  Pathe 1  reel 


Whirlpool,  The  (Variety) Fox 1  reel 

White  Paper  (Variety) Fox 1  reel 

With  Pencil,  Brush  and  Chisel  (Variety) Fox 1  reel 

Wild  Beasts  of  Borneo Educational 2  reels ....  Sept.  12 

Wild  West  (Serial)  Ferguson-Mulhall Pathe 10  episodes  .Sept.  12 

Winged  Rider,  The Edmund  Cobb Pathe 2  reels.  .  .^Feb.   13 

Winking  Idol,  The  (Serial)Desmond-Sedgwick  .  .Universal 10  episodes 


Coming  Attractions 


Feature 


Star 


Distributed  by  Length      Reviewed 

30  Below  Zero Buck  Jones Fox 

Accused Special  Cast lnde.  Films 5000  feet. .  Jan.   16 

Aloma  of  the  South  Seas .  .  Gilda  Gray Paramount 

Altars  of  Desire Special  Cast M-G-M 

Amateur  Gentleman,  The .  Richard  Barthelmess. .  First  National • 

Apache  Princess Wilson-Gerber Davis  Dist.- Vital 

Ancient  Mariner,  The Special  Cast Fox 5548  feet..  Jan.   30 

Aristocrat,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Atlantis First  National 

Back  Slapper,  The Special  Cast M-G-M 

Bad  Habits Special  Cast Astor  Dist.  (S.  R.) 

Barriers  of  Fire Monte  Blue Warner  Bros 

Bat,  The Special  Cast United  Artists 

Battling  Butler Buster  Keaton M-G-M 

Beau  Geste Paramount 

Beauty Special  Cast M-G-M 

Behind  the  Screen Special  Cast M-G-M 

Bellamy  the  Magnificent .  .Special  Cast M-G-M 

BenHur Special  Cast M-G-M 12000  feet.  Jan.   16 

Big  Night,  The Laura  La  Plante Universal 

Big  Parade,  The John  Gilbert Metro-Goldwyn 12550  feet .  Nov.  23 

Black  Pirate,  The Douglas  Fairbanks .  .  .  United  Artists 

Blind  Goddess,  The Special  Cast Paramount 

Border,  Intrigue Franklyn  Farnum Inde.  Pict.  (S.  R.) .  .  .    5"reels.  .  .June    6 

Border  Women Special  Cagt Phil  Goldstone  (S.R-)5000  feet 

Born  to  Battle Tom  Tyler F.  B.  O 5100  feet.  .Feb.   13 

Borrowed  Plumes Daw- Welch Arrow 

Broken  Homes Lake-Glass Astor  Dist 

Brooding  Eyes Lionel  Barrymore Ginsberg   Dis.    Corp. 

(S.  R.) 

Brown  of  Harvard Jack  Pickford Metro-Goldwyn 

Call  In  the  Night,  A Truart  (S.  R.) 

Cat's  Pajamas,  The Bronson-Cortez Paramount 

Charity  Ball,  The Metro-Goldwyn 

Cigarette      Maker's      Ro- 
mance, The Special  Cast M-G-M 

Circus,  The Charles  Chaplin United  Artists 

Cleaner  Flame,  The Arrow 

College  Widow,  The Syd  Chaplin Warner  Brothers 

Coney  Island Special  Cast M-G-M 

Courage  of  Captain  PlumbSpecial  Cast Davis  Dist.-Vital 

Crashing  Through Jack  Perrin Ambassador  Pict.  <SJt.)  5000  feet 

Crashing  Timbers Harlan-Dana Universal 

Crown  of  Lies,  The Pola  Negri Paramount 

Cyclone  Bob Bob  Reeves Anchor  Film  Dist 

Cyrano  de  Bergerac Special  Cast Atlas  Dist.  (S.  R.). .  .9500  feet.    July   18 

Danger  Line,  The Special  Cast Astor  Dist.  (S.  R.) 

Dark  Horse,  The Harry  Carey Prod.  Dist.  Corp 

Daughter  of  th  e  Sioux,  A .  .  Wilson-Gerber Davis  Dist.-Vital ....   5  reeli . . .  Oct.   24 

Dead  Command,  The Special  Cast M-G-M 

Defend  Yourself Dorothy  Drew Dependable  Films .  .  .  5000  feet . .  Jan.     9 

Demon  Rider,  The Ken  Maynard Davis  Dist.-Vital ....  5000  feet .  .  Aug.     2 

Desert  Gold Holt-Dove Paramount 

Desert  Healer Stone-Bedford First  National 

Detour Prod.  Dist.  Corp 

Devil  Horse,  The Rex  (horse) Pathe 

Dice  Woman,  The Priseilla  Dean Prod.  Dist.  Corp 

Do     Clothes     Make     the 

Woman? Mrs.  Valentino F.  B.  O 

Don  Juan John  Barrymore Warner  Bros 

DonX Bruce  Gordon B.  A.  Goodman  (S.R.)5000  feet.  .Feb.   13 

Door  Mat,  The Warner  Bros '. 

Dumb  Head - Tiffany  (S.  R.) 6500  feet 

Early  to  Wed M.  Moore-K.  Perry..  .Fox 

East  cf  the  Setting  Sun . . .  Constance  Talmadge .  .First  National 

Eden's  Fruit B.  P.  Schulberg  (S.R.) 

Ella  Cinders Colleen  Moore First  National 

Ermine  and  Rhinestone H.  F.  Jans  (S.  R.) 

Eve's  Leaves Leatrice  Joy Prod.  Dist.  Corp   

Fangs  of  Fate Bill  Patton Chesterfield  (S.R.)  .  .  5000  fet . .  Feb.    13 

False  Pride Astor  Dist 

Fast  Life  in  New  York Special  Cast M-G-M 

Fifth  Horseman,  The Lee-Bradford  (S.  R.) 

Fighting  Buckaroo,  The . .  .Buck  Jones Fox 

Fighter's  Paradise,  The .  . Rex  Baker Phil  Goldstone 5000  feet 

Fighting  Courage Ren  Maynard Davis  Dist.-Vital ....   5  reels .  . .  July   1 1 

Fighting  Fate Billy  Sullivan Rayart  (S.  R.) 4991  feet .  .  Feb.     6 

Fighting  Heart,  The Frank  Merrill Bud     Barsky     Prod. 

(S.  R.) 5000  feet 

Fighting  Smile,  The Bill  Cody Inde.  Pict.  Corp.(S.R.l  4630  feet 

Fighting  Thorobreds Billy  Sullivan Rayart  (S.R.) 5000  feet 

Fig  Leaves Fox 

Fine  Manners Gloria  Swanson Paramount 

Flames Special  Cast M-G-M 

Flaming  Forest,  The M-G-M 

Flaming  Frontier,  The ....  Special  Cast Universal 

Flashing  Steeds Bill  Patton Chesterfield  (S.  R.) .  .5000  feet .  .  Feb.  27 

Fleet  Foot Marilyn  Mills Davis  Dist.-Vital 

Flight  to  the  Hills,  The Paramount 

Flyin'Thru Al  Wilson Davis  Dist.-Vital Nov.    7 

Flying  Fool,  The Dick  Jones Sunset  Prod.  (S.  R.) 

Forest  of  Destiny,  The Gotham  Prod.  (S.  R.) 

Forever  After Corinne  Griffith First  National 

For  Heaven's  Sake Harold  Lloyd Paramount 

Fort  Frayne Ben  Wilson Davis  Dist 5000  feet.  .Ang.  29 

Four  Stragglers,  The Special  Cast M-G-M 

Friends Special  Cast Vita  graph 

Frisco  Sal Special  Cart M-G-M 

frrtTOhty B.P.  Schulberg  (S.R.) 

Galloping  Dude,  The Franklyn  Farnum Inde.  Pict.  Corp.(S SL.)  4700  feet 


Feature  Star  Distributed  by       Length     Reviewed 

Gambling  Chaplain,  The .  .  Special  Cast M-G-M 

Garden  of  Allah,  The N.    Tatmadge-R.    Col- 
man  United  Artists 

Garden  of  Eden,  The Special  Cast M-G-M 

Get  Off  the  Earth Raymond  Griffith Paramount 

Glorifying  the  American  Girl Paramount 

Gold  Hunters,  The David  Butler Davis  Dist.-Vital 6500  feet .  .  Nov.     7 

Good  Luck Conway  Tearle First  National 

Goose  Man,  The Special  Cast M-G-M 

Greatest  Show  on  Earth Paramount 

Great  Jewel  Robbery Herbert  Rawlinson.  .  .Dependable  Films. .  .4800  feet.  .Jan.     9 

Grey  Vulture,  The Ken  Maynard Davis  Dist.-Vital 

Gulliver's  Travels Universal " 

Hairpin  Duchess,  The ....  Special  Cast M-G-M 

Hard  Boiled Tom  Mix Fox 

Harem  Girl,  The Special  Cast Astor  Dist.  (S.  R.) 

Haunted  Range,  The Ken  Maynard Davis  Dist.-Vital Sept.  26 

Haven,  The Special  Cast M-G-M 

Her  Big  Adventure Special  Cast Kerman  (S.  R.) 4800  feet .  .  Jan.   16 

Her  Honor,  The  Governor F.  B.  O 

Here  He  Comes Earle  Douglas Sierra  Pictures 5000  feet 

His  Woman Special  Cast Whitman  Bennett ...  7  reels 

Horses  and  Women B.  P.  Schulberg 

Human  Mill,  The Special  Cast M-G-M 

Hurricane,  The Special  Cast Truart  (S.R.) 

I  Can  Do  It Special  Cast M-G-M 

I'll  Tell  the  World Otmstead-Arthnr M-G-M 

Inevitable        Millionaires, 

The M.  Moore-Devore ....  Warner  Bros 

In  His  Arms Special  Cast M-G-M  

In    Praise    of    James 

Carabine Special  Cast M-G-M 

In  to  Her  Kingdom Corinne  Griffith First  National 

Jason Special  Cast M-G-M 

Justice  of  the  Far  North C.  B.  C.  (S.  R.) 5500  feet 

Kid  Boots Eddie  Cantor Paramount 

Kid  Gloves Johnny  Hines First  National 

Killer,  The Marilyn  Mills Davis  Dist.-Vital 

La  Boheme Gish-Gilbert Metro-Goldwyn 

Lady  of  the  Harem,  The .  .  Special  Cast Paramount 

Lady  of  Leisure Special  Cast M-G-M 

Lawful  Cheater,  The Bow-McKee B.  P.  Schulberg 4946  feet . .  Jan.     9 

Lawless  Love Al  Ferguson Davi-  Di-t.- Vital 

Lawless  Trails Bruce  Gordon B.A.Goodman   (S.R.) .  5000  feet. .  Feb.  20 

Law  or  Loyalty Lawson  Harris Davis  Dist.  Div 4800  feet. .  Nov.  14 

Lena  Rivers Special  Cast Arrow 6521  feet 

Les  Miserables Universal 

Let's  Get  Married Richard  Dix Paramount 

Life  of  a  Woman Truart  (S.  R.) 6500  feet 

Lightnin' Tiffany  (S.  R.) 6b00  feet 

Lightning  Jack Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Lightning  Passes,  The . . . .  Al  Ferguson Fleming  Prod.  (S.R.) 

Lights  of  Moiave,  The Ken  Maynard Davis  Dist.-Vital 

Little  Firebrand,  The Edith  Thornton Arrow  Pictures 5007  feet.  .Dec.  12 

Long  Odds Marilyn  Mills Davis  Dist.  Div 

Lover's  Oath,  A Ramon  Novarro Astor  (S.  R.) 5800  feet . .  Oct.    17 

Love's  Blindness Starke-Moreno M-G-M 

Love  Thief,  A Kerry-Nissen Universal 

Lovey  Mary Bessie  Love M-G-M 

Loyalties Special  Cast Fox 

Lunatic  at  Large,  The  ....  Leon  Errol First  National 

Lying  Wives Special  Cast Ivan  Abramson  (S.R.)7  reels ....  May     2 

Man  and  the  Moment Metro-Goldwyn 

Man    With    a    Thousand 

Faces Special  Cast . M-G-M 

Mare  Nostrum Soecial  Cast M-G-M 11000  feet. Feb.  27 

Married  Cheats Fox 

Memories Ramon  Novarro M-G-M 

Men  of  Steel Milton  Sills First  National 

Message  to  Garcia,  A  .  .  . .  Special  Cast M-G-M 

Midnight  Flames Columbia  Pict.  (S.  R.) 

Midnight  Special Truart  (S.  R.) 

Miss  Brewster's  Millions . Bebe  Daniels Paramount 

Million  Dollar  Doll Assoc.  Exhib 

Millionaire  Policemen ....  Special  Cast Ginsberg  Dist.  (S.  R.) 

Mismates Doris  Kenyon First  National 

Miss  318 Special  Cast M-G-M 

Miss  Nobody Special  Cast First  National 

Modern  Musketeer,  A Gene  Corrado Bud  Barsky  (S.R.) . .  .5000  feet 

Molasses First  National 

Money  Talks Special  Cast M-G-M 

Mr.  Battling  Butler Buster  Keaton.  , M-G-M 

My  Lady  of  Whims Clara  Bow Arrow 6089  feet.  .Jan.  23 

My  Neighbor's  Wife Herbert  Rawlinson.  .  .Davis  Dist.-Vital 

Mystery  Club,  The Matt  Moore Universal 

Mysterious  Island Special  Cast M-G-M 

Mystery  Lady,  The Special  Cast M-G-M 

Nell  Gwyn Dorothy  Gish Paramount 9  reels. . .  .Feb.     6 

Nervous  Wreck,  The Prod.  Dist.  Corp 

New  Klondike,  The Thomas  Meighan Paramount 

Nine  and  3-5  Seconds Charles  W.  Paddock..  A.  G.  Steen,  Inc 5600  feet.  .Nov.   12 

Nocturne Special  Cast M-G-M 

North  of  Nome Special  Cast Arrow 5491  feet 

Oh!  Baby Little  Billy Universal 

Old  Army  Game,  The W.  C.  Fields Paramount 

Old  Ironsides Paramount 

Old  Soak,  The Jean  Hersholt Universal 

Open  Book Special  Cast M-G-M 

Ordeal,  The Soecial  Cast M-G-M 

Padlocked Special  Cast Paramount 

Palace  of  Pleasure Fox 

Palm  Beach  Girl,  The ....  Bebe  Daniels Fox 

Pals  First First  National 

Paris Charles  Ray-E.Boardman  Metro-Goldwyn 

Paris  at  Midnight Special  Cast Prod.  Dist.  Corp 

Partners  Again Sidney-Carr United  Artists 

Passionate  Youth Special  Cast Truart  (S.R.) 6  reels...  July   11 

Peggy  Takes  a  Chance . . .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Chinatown Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Danger Peggy  O'Day Davis  Dist.-Vital 

Peggy  From  HeadquartersPeggy  O'Day Davis  Dist.-Vital 

Peggy  on  the  Job Peggy  O'Day Davis  Dist.-Vital 

Peggy  of  the  Secret  ServicePeggy  O'Day Davis  Dist.-Vital 

Peggy  Scores  a  Victory . . .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  Under  Orders Peggy  O'Day Davis  Dist.-Vital 

Perch  of  the  Devil Universal 

Perils  of  the  Coast  Guard .  .Special  Cast Rayart 

Plumes Special  Cast M-G-M 

Poker  Faces Special  Cast Universal 

Poor  Girl's  Romance,  A . .  Special  Cast Film  Book.  Offices 

Prince  of  Pilsen Special  Cast Prod.  Dist.  Corp 

Prisoners  of  the  Storm .  .  .  House  Peters Universal 

Prowlers  of  the  Night.  . .  .Fred  Humes Universal 

Puppets Milton  Sills First  National 

Pursued Dorothy  Drew Dependable  (S.  R.) . .  5000  feet . .  Nov.  14 

Quality  Street Metro-Goldwyn 


123S 


.1/  u  t  i  o  ii     P  i  c  t  it  r  c     N     w  s 


Feature  Star  Distributed  by        Length      Reviewed 

Quo  Vadis Emil  Jinnings First  National Nov.  28 

Rainmaker,  The Wm.  Collier,  Jr.-G.  Hale.  .M-G-M 

Red  Clay William  Desmond ....  Universal 

Red  Kimona,  The Mrs.  Wallace  Reid .  .  .  Davis  Dist.-ViUil Jan.      1 

Red  Mill,  The Marion  Davies M-G-M 

Rise  and  Fall  of  Jesse  James J.  S.  Woody 

Return  of  a  Soldier Siecial  Cast Metro-Goldwyn 

Road  That  Led  Home,  The Vitagraph 

Rogue's  Riches Special  Cast Astor  Dist.  (S.  R.) 

Rolling  Home Reginald  Denny Universal 

Romance  a  la  Carte Richard  Dix Paramount 

Romance  of  an  Actress Chadwick 

Ropin'  Venus,  The Josie  Sedgwick Universal 

Rust Special  Cast M-G-M 

Rustling  for  Cupid G.  O'Brien-A.  StewartFox 

Sagebrush  Lady,  The Eileen  Sedgwick Chesterfield  M.P.  Corp.  5000  feet .  Feb.    C 

Sailors'  Wives First  National 

Salvage Truart  (S.  R.) 5800  feet 

Sandy Madge  Bellamy Fox 

Savage,  The Ben  Lyon First  National 

Scarlet  Letter,  The Lillian  Gish M-G-M 

Sea  Horses Special  Cast Paramount 7  reels ....  Feb.   27 

Sea  Wolf,  The Ralph  Ince Ralph  Ince  Prod 7500  f eet . .  Dec.   19 

Self  Defense Aileen  Percy Arrow  Film  Corp 

Separate  Rooms Special  Cast Fox 

Seventh  Heaven Special  Cast Fox 

Seward's  Folly Special  Cast M-G-M 

Shadow  of  the  Mosqae .  . .  Odette  Taylor Cranfield    &    Clarke 

(S.  R.) 6200  feet 

Sha  dow  of  the  Mosque .  .  .  Stewart  Rome Ufa 5750  feet . .  Dec.  2* 

Shamrock  Handicap,  The .  Special  Cast Fox 

Share  and  Share  Alike...  .Jane  Novak Arrow 5569  feet 

Shr nandoah B.  P.  Schulberg  (S.  R.) 

Shipwrecked O wen-Schildkraut ....  Prod.  Dist.  Corp 

Shootin'  Square Jack  Perrin Ambassador  Pict.(S.R.)5000  feet 

Siegfried Ufa Sept.  12 

Silence H.  B.  Warner Prod.  Dist.  Corp 

Silken  Shackles Irene  Rich Warner  Bros 

Silky  Anne Constance  Talmadge.  .First  National 

Silver  Lanterns Special  Cast Arrow 

Silver  Treasure,  The Special  Cast Fox 

Sky  Rocket  The .Peggy  Hopkins  Joyce. Assoc.  Exhib 

Smith  of  Cornell George  Walsh : Chadwick 

Somebody's  Mother Mary  Carr Rayart . . .  .■ 6000  feet 

Son  of  the  Sheik,  The ....  Rudolph  Valentino United  Artists 

Sorrows  of  Satan Special  Cast Paramount 

Sparrows Mary  Pickford United  Artists 

Starlight  Ranch Wilson-Gerber Davis  Dist.- Vital 

Star  Maker,  The Philbin-Bushman Universal 

Strange  Bedfellows Metro-Goldwyn 

Sunshine  of  Paradise  Alley  Special  Cast Chadwick  Pict 

Sweet  Rosie  O'Grady Columbia  Pict 

Take  a  Chance Richard  Dix Paramount 

Tale  of  a  Vanishing  People Tiffany  (S.  R.) 6500  feet 

Taxi  Mystery,  The Roberts-Agnew Ginsberg  (S.  R.) 

Temptress,  The Garbo-Moreno M-G-M 

Tentacles  of  the  North .  .  .  Special  Cast Davis  Disk-Vital 

Ten  to  Midnight Prod.  Dist.  Corp 

Texan's  Oath,  The Ken  Maynard Davis  Dis.-Vital 

That  Old  Gang  of  Mine. . .  Maclyn  Arbockle Dependable  Films . . .  4900  feet . .  Jan.     9 


Feature  Star  Distributed  by        Length      Reviewed 

That's  My  Baby Douglas  MacLean ....  Assoc.  Exhib 

Thoroughbred,  The Special  Cast Truart 5481  feet . .  Sept.  19 

Three  Bad  Men Fox 

Three  Pals Marilyn  Mills Davis  Dist.  Vital 4987  feet.    Dec.    5 

Timber  Wolvea Ken  Maynard Davis  Dist.-Vital 

Toilers  of  the  Sea Special  Cast M-G-M 

Tony  Runs  Wild Tom  Mix Fox 

Tongo Special  Cast M-G-M 

Tonio,  Son  of  the  Sierras .  .Wilson-Gerber Davis  Dist.-Vital ....  5000  feet . .  Dec.  It 

Toto Lew  Cody M-G-M 

Trailing  Shadows Edmond  Lowe Fox  Film 

Trapped Elinor  Faire Sierra  Pictures 5000  feet 

Travelin'  Fast Jack  Perrin Ambassador  Pict. 

(S.R.) 5000  feet 

Travis  Coup,  The Tiffany  (S.  R.) 6500  feet 

Tricks Marilyn  Mills Davis  Dist.  Div 5  reels Sept  15 

True  North,  The Special  Cast C.  C.  Griffin  Prod 7000  feet . .  Dec   19 

Unknown  Lover,  The Elsie  Ferguson Vitagraph 6895  feet . .  Nov.  23 

Unknown  Soldier,  The P.  D.  C 

Up  and  At  'Em Jack  Perrin Ambassador  Pict. 

(S.  R.) 5000  feet 

Vengeance  of  Durand,  The  Irene  Rich Warner  Bros 

Viennese  Medley Special  Cast First  National 

Volcano,  The Bebe  Daniels Paramount 

Volga  Boatman,  The Elinor  Fair Prod.  Dist.  Corp 

Warrior  Gap Wilson-Gerber Davis  Dist 4900  f eet .  .  Aug.  22 

Way  of  an  Eagle,  The Special  Cast M-G-M 

Web,  The Eileen  Sedgwick Chesterfield  (S.  R.) ..  5000  feet .  .  Feb.  20 

Wedding  March,  The Paramount 

Wet  Paint Raymond  Griffith Paramount 

What  Will  People  Say Metro-Goldwyn 

What  Price  Glory? Fox 

When  We  Were  Twenty- 
One  Special  Cast M-G-M 

Whispering  Canyon J.  Novak-R.  Ellis Ginsberg  Dist.  Corp.  (S.  R.) 

Whispering  Smith Special  Cast P.  D.  C 

White  Chief,  The Monte  Blue Warner  Brothers 

White  Fury Marilyn  Mills Davis  Dist.-Vital 

White  Heat Special  Cast M-G-M 

Whole  Town's  Talking,  The. Ed.  Horton Universal 

Wide  Open Dick  Jones Sunset  Prod.  (S.  R.) 

Wife,  The Special  Cast M-G-M 

Wild  Oats  Lane Dana-Agnew Prod.  Dist.  Corp 

Wilderness  Woman,  The..  Special  Cast First  Natinal 

Winner,  The Charles  Ray Chadwick  (S.  R.) 

Winning  of  Barbara  Worth Samuel  Goldwyn 

Wise  Guy,  The James  Kirkwood First  National 

With  Kit  Carson  Over  the 
Great  Divide Special  Cast Sunset  Prod.  (S.  R.) 

Wives  at  Auction Special  Cast Astor  Dist.  (S.  R.) 

Wives  of  the  Prophet Special  Cast Lee-Bradford  (S.R.)  .6600  feet.  .Jan.     • 

Wolf  Hunters,  The Special  Cast Davis  Dist.  Div 

Woman  Who  Did  Not  Care Gotham  (S.  R.) 

Women  and  Wives Metro-Goldwyn 

World's  Illusion,  The Metro-Goldwyn 

Worst  Man  of  the  Troop .  .Wilson-Gerber Davis  Dist.  Div 

Worst  Woman,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Yoke,  The Special  Cast Warner  Brothers - 

Yon  Too Special  Cast M-G-M 


erOpinionsonNeiuPict 


"Ibanez'  Torrent"— M-G-M.,  Capi- 
tol,   N.   Y. 

Evening  World:  "An  all 
around  excellent  production — 
beautifully  conceived  and  exe- 
cuted. The  humor  is  sly  and 
mildly    satirical.      The    characters 

real    | pie.      The    action    is 

natural  and  sincere.  \l<mta  1 1  *  - 1 1 
again  proves  his  righl  to  list  well 
toward  the 'top  of  the  directors. 
a  Gai  bo  just  ifies  1 1  r •  t-  choice 
by  Louis  B,  Mayer.  She  plays 
highly  emotional  scenes  with  n 
strain!  and  sincerity.  The  pho- 
tography  was  exceptionallj  good 
and   the  (itles  in  good  taste." 

1 1. 'i  aid  -Tribune  :    "Pictorially  it 
is    lavish,     tasteful    and    always 
nil.       Dramatically,     it     is 
effective   and    succeeds   in    captui 

ree  a 
half  tearful  romantic  spirit  thai 
is  appealing.  I  Ireta  Gai  bo  eem  - 
an  excellent  and  attractive 
act  res 

Daily  New  - :  "A  pictorial 
treat.  Jt  is  all  too  seldom  thai 
we   an  ich    movie    fare. 

Monta   Bel]    deserves  more    p 
i    to    that    alreadj     sunj 

his    name.       Gti  O,   &   Sit  ed- 

ish  movie  star,  makes  her  debul 
and  fortunately,  Bhe  is  on  the 
screen  most  of  t  he  t  ime.  W  e  feel 
confident  she  will  meet  with  a 
generous  reception  from  the 
\nna  icari   pub! ic." 

The   Sun        \    Spanish  love  tale, 
a    tracing   of    the    lives   of    sweet 
hearts  who  were  not   destined   for 
mother.      The    audience    ob- 


viously enjoyed  it.  Greta  Garbo 
i-  a  personable,  wistful  and  in- 
tensely feminine  young  woman. 
This  is  her  debut,  and  it  is  un- 
doubtedly  a   successful    one." 

N.  V.'  limes;  "Greta  Garbo 
makes  lid  screen  how  to  American 
audiences.  The  new  Swedish 
actress  has  an  undeniable  pre- 
possessing abearance.  There  is, 
as  one  might  expect,  a  flood  in 
this  production,  It  is  singularly 
well   done." 

Evening  Journal:  "A  new  star. 
i  ireta  <  iarbo,  joins  the  Bollywood 
constellation,  and  in  signing  her 
up,  Met  i  o  ( roldwj  n  Ma\  ei  has  the 
prize  of  the  year.  The  combina- 
tion of  star,  story  and  director, 
is  an  excellent  one.  Kicardo  Cor- 
tex does  unusually  good  work. 
Monta  Bell,  the  director,  lias 
given  some  deft  touches  to  the 
photoplay,  and  the  settings  are 
spectacularly     effect  ive  " 

\  i i M ■  r  ii  an  :  "  Beaut  ifully  and 
effectively  filmed.  The  picture 
always  rings  true.  Perfectly 
a  i  Greta  Garbo  is  a  \ aluable 
addition  to  tin  \inci  ics n  screen. 
[o  Coi  tez  does  his  best  work- 
in    the   <  osmopolitan    Production, 

It  is  a  sincere  picture.  <  ireta 
i  ;.a  rbo's  t  j  es  a  i  e  her  most  vivid 
feature,  her  beautj  n  and 

sophisticated.  It  tits  her  per- 
fectly   to  the   -'an  mil'   i  i 

i         Mirror  :  "In        G 

Swedish       actress,      the 
n   welcomes  :i   graceful,   slen 
ii  I   u  ho  capt  i\  ates  with   her 

youth,    allure    and     vitality.        \d- 


mirers  of  Ibanez'  works  will 
revel  in  this  vivid  drama  of  life." 

Morning       Telegraph:  "The 

story  shimmers  with  beauty,  in- 
telligence, skill,  and  at  all  times 
is  a   pleasure  to  contemplate." 

K\  ening  Telegram  :  "An  hon- 
est, conscientious  piece  of  work 
that  all'ords  scope  for  more  than 
mere  optical  exertion  on  the  part 
ot    the  audience." 

"Stella  Dallas"— United  Artists, 
Tivoli,  London,  Eng. 
Observer:  '"Stella  Dallas,' 
the  master  epic  of  the  silver 
sheet.  'Stella  Dallas,'  the  mother 
with  the  heart  of  gold.  Two 
thousand  sobs  will  be  swallowed 
in  two  thousand  throats.  Two 
thousand  noses  will  dip,  snivell- 
ing, into  a  nearly  equal  number 
of  pocket  handkerchiefs.  'Stella 
Dallas'    is    certain!]     a    good    pic- 

t  lire." 

Film  Renter:  "The  acting  in 
this  picture  is  literally  a  revel 
ation.  Lois  Moran  contributes  a 
magnificent  performance.  'Stella 
Dallas'  takes  its  place  amongst 
the  really  great  pictures,  for  a 
more  appealing  story  of  mother 
love  has  seldom  been  witnessed 
On  the  screen.  The  film  is  so  full 
Of  human  emotion  that  any  au- 
dience is  likch  to  be  dissolved 
into      tears.  The      picture      has 

heart  appeal.  There  has  seldom 
been  a  greater  sub  stutT  picture 
than  this,  and  its  appeal  to  wo- 
men is  tremendous.  As  a  box- 
proposition,    'Stella   Dallas' 


has  undoubtedly  been  made  for 
showmen." 

Bioscope:  "Should  prove  an 
unusually    good    box-office    attrac- 

i ,n    most    douses.   Women  will 

love  it.  As  an  entertainment 
'Stella  Dallas'  will  undoubtedly 
prove  a  big  hox-office  success, 
especially  with  women,  on  ac- 
count of  the  unerring  fidelity  of 
the  characterization  and  the  emo- 
tional, if  melodramatic,  situa- 
tions of  the  concluding  episodes." 

Cinema:  "This  adaptation  of 
a  story  by  Olive  Higgins  Prouty 
provides  powerful  emotional  en- 
tertainment, and  will,  without 
doubt,  find  an  immediate  re- 
sponse from  the  greater  part  of 
the  public,  especially  the  fem- 
inine  portion." 

Cinematograph  W  eekl  y  : 
"Henry  King's  direction  is  ad- 
mirable. There  is  no  padding, 
and  every  incident  is  relevant.  It 
is     excellent      mother  hue     hooking 

i.i  anj  audience.  The  picture  is 
noteworthy  for  the  acting  of  a 
newcomer  to  the  screen,  Lois 
Moran,  who  plays  the  daughter 
in  three  stages,  at  ten,  thirteen 
and  twenty.  She  is  a  revelation 
of  unsophisticated  charm  and 
sweetness,  Ber  performance  be 
fore  the  camera  is  perfectly 
natural,  and  very  clever  acting 
indeed.  Henry  king's  direction 
is  admirable." 

Herald  :  "This  is  a  very  fine 
picture.  quite  the  best  that 
America  has  turned  out  for  a 
long   tin 


YVn  hams  Press.  Inc. 


Reel 
ReWi'nder 

$952 
Splicing  Block  $149? 

$  27*59  worth  of  quality  equipment  for  $22  99 

Duplex  Motion  Picture  Industries,^  £ong  island  atyMwidrk, 

ffo/?/y  part  of  £/?e 
Dl/PLEX  SP£C/AL 

/s  wanted- check jbe/ou? 

TTie  DUPLEX  special  N?2 


8  oz.  Bottle  Film  CemenO 

—Reel  Holder □ 

Splicing  Block.... □ 

Reel  Reminder..... □ 


Duplex  D/iT£- 

/png Island  City,  JV.Y? 


PLEASE  SHIP 


Name 


PARCEL 
POST 

CHARGE 

EXPRESS 

C.O.D. 

Address . 
C/fy 


*i       I    ■111.  «  I      Pll    If 

iStk         ■>■■  ■ 


i  mlai 


'^"TrTHiT"  " 


Rothacltcr-Aller    Laboratories,    Hollywood,    Calif. 


Robert  Kane  presents  Michael 
Arlen's,  "The  Dancer  of  Paris* 
With  Conway  Tearle  and  Miss 
Dorothy  Mackaill.  Robert  M.  Haas, 
Art  director.  Joseph  C.Boyle, 
Production  manager.  Ernest  Haller, 
Photographer.  The  cast  includes 
Robert  Cain,  Henry  Vibart,  Paul  Ellis, 
Thomas  Cameron  and  Frances  Grant. 
An  Alfred  Santell  Production. 
A  First  National  Picture. 
Rothacker  Prints  and  Service. 


Dorothy  Mackaill 

and 

Conway  Tearle 

in 

'The  Dancer  of  Paris' 


Look  Better  — 
Wear  Longer! 


Founded  1910 

by 
Wmtcriioii  K.  Rothacker 


March  20,  1926 


cn 


Rey.   I  .  S.   Patent  Office 


/ol.  XXXIII        No.  12 


»econd-pIag»    matter   January  SI,   J9ti,    at    the    Post    Offlc 
under  act  of  March  S,  1879 

Published  Weekly  —  $2.00  a  year 


PRICE,  20  GENTS 


Albany 


Los  Angeles 


New  York 


I 


kVilBV  i  v  ff 


The  Wu^uKeH  Creed 

"pOR  over  200  years  our  business  ideal 
**■  has  been  to  produce  only  the  finest 
instruments  regardless  of  price. 

At  the  same  time,  our  aim  has  always 
been  to  build  these  instruments  in  suf- 
ficient quantities  to  enable  those  even  of 
modest  means  to  enjoy  possession  of 
the  best. 

Today  our  entire  organization  is  schooled 
to  give  unstintingly  of  time,  effort  and 
enthusiasm  to  achieve  this  end. 


We  desire  always  to  deserve  the  good 
will  of  our  patrons  by  reason  of  the  ex- 
cellence of  our  products. 

We  hope  ever,  through  the  methods  by 
which  they  are  sold;  through  the  artistic 
service  they  render  and  their  permanent 
value,  to  make  and  hold  countless  friends. 

Only  in  this  way  can  we  satisfy  and  per- 
petuate that  high  ideal  established  for  us 
two  centuries  ago. 

We  have  just  this  one  way  of  do- 
ing things.  And,  we  are  going 
to  keep  on  doing  business 
just  this  way  as  long 
as  the  name  Wur- 
litzer  is  graven 
on  our  door. 


WuRLilzEl* 


>n>. 


Grand  Pianos 
Reproducing 
Pianos 
Player  Pianos 


lit 


CINCINNATI 
121  East  4th  St. 


NEW  YORK        CHICAGO  M  FRANCISCO         DENVER        LOS  ANGELES 

120  W.  42nd  St.    329  S.  Wabash      250  Stockton  St.        2106  Broadway    814  S.  Broadway 


llltf 

m 


MRS.  EXHIBITOR  :*WHY  SO  GAY  AND  FESTIVE,  JOHN?    YOU  BOUGHT  ME 

THIS  NEW  FUR  COAT-ANDTHE  CAR- AND " 

MR.  EXHIBITOR:  ^THAT'S  ALL  RIGHT,  MARY.    WE'RE  SITTING    PRETTY 

NOW  AND  ALL  MY   BUSINESS  WORRIES  ARE 
OVER  -  I'VE  BOOKED   PARAMOUNT /' 


THE 


loriaSwanson 


"The  Untamed  Lady" 


FROM  THE  STORY  BY  FANNIE  HURST 


FRANK  TUTTLE 

PRODUCTION 


I  1    C  r/lT/lTYini /Tit   C^rirtl IYP     SCREEN  PLAY BY  James  ashmore  creelman 

\*A~>       \j   LA,/ LA,/ I LULL! LL         J    LLsLLL/C-         prescntedm    ADOLPH   ZUKOR  »-c  (ESSE   L.  LASKY 


Deluxe  fashion  show 
comedy  just  before  % 
Aster/  i 


wMSfd  d      b*°c£o°  f; 


£*  MUu 


\PTE 


^ILlYJ0  By 


LASKy 

Qr'oN 


0*S 


^^SeS^ 


IHG 


^^--^^1— 


*6 


C  • 

pen*** 


-^;;:--r'r'''" 


a  LASK  A  as  it  has  never  been  shown 
XV  on  the  screen!  A  picturization 
of  the  sensational  "best  seller"  that 
has  thrilled  hundreds  of  thousands 
of  readers. 

A  powerfully  graphic  story  of  the 
North,  revealing  the  primitive  rites 
of  the  famous  Aleut  Indians  as  back- 
ground for  an  absorbing  drama  of 
love  and  unbridled  passion. 

Sitka  and  Juneau!  Where  was  staged 
the  greatest  gold  rush  of  modern 
times.  The  Isle  of  Rocking  Moon— 
land  of  romance  and  rogues—  where 
men  battled  in  the  age-old  way  for  a 
woman's  love! 

A  Picture  of  the  Golden  North 
That  Will  Fill  Your  Box  Office 
Wkh  Qolden  Nuggets! 


A  METROPOLITAN  PRODUCTION 


THE  RAID 


ON 


T»t 


RELEASED   BY 

PRODUCE  RSj 


-with 

LILYAN  TASHMAN 
JOHN  BOWERS 
ROCKCLIFFE  FELLOWES 
Wi-ASKA  WINTER 

adaptedbij 
JACK  CUNNINGHAM 
and  ELLIOTT J.CLAWSON 

.from  the  novel 

by  BARRETT  WILLOUCHBY 

'Directed  by 

GEORGE  MELFORD 


Wonder 


ra 


Alaska 

actually  filmed 

*'*'Arctic 


DISTRIBUTING  CORPORATION 


3t 

your 
service 


Jht  Qrand  Duke  of 

iDare-Dtvillrv 

RICHARD 


TMJMDGE 


in 


Ohe  NIGHT 
PATROL 


Let  DR.  F.  B.  O.  jazz  up  your 
Box  Office  with  stiff  shots  of 
Dick's  melodramatic  sunshine! 

Now  available  to  splash  your 
screen  with  big  gobs  of  happi- 
ness: "THE  WALL  STREET 
WHIZ,"  "PRINCE  OF  PEP" 
and  "THE  BLUE  STREAK," 
all  presenting  Mr.  Talmadge  at 
his  agile  best! 

A  Richard  Talmadge  Production 

Presented  by  A.  Carlos 

Story  by  Frank  Howard  Clark 

Directed  by  Mason    Noel 


Distributed  K 

% 


15  60     B  r oa d \\  a y 
New  York  City,  X.  Y. 


> 


i  ibutors. 

ii  C    Export    Corporation 

72:>  Seventh  Avenue. 

New    York 

i-AD    :■ 


VIE'5  *  #Ut  f 


Samuel  S.  Hutchinson 

joresents 

EDWARD 

EVERETT 

HORTON 


w*    MAE 

BUSCH 

Jrom  the  Popular  Nouel  by 
J  rede  rick  S.  I  sham  ~ 

Directed  by  Lloyd  Ingraham 

Of Course,  its from 

ASSOCIATED  EXHIBITORS//* 


EVERY    PICTURE 


We  have  released  has 


received  UNANIMOUS  PRAISE  from 


AND 


EVERY    EXHIBITOR 
EVERY    TRADE  PAPER 


"(?TiJ*^    DAILY 


M.P.NEVJS 
The  Speed  Limit 

(Gotham-Lumas — 5940  Feet) 

(Reviewed  h%  George  T.  Pard>  | 

THIS  is  the  sort  of  picture  an  exhibitor  can  ballyhoo  briskly 
without  going  to  much  expense,  and  expecl   ■. I   bos  office 
returns   from,  especially    in   communities   where  these  auto- 
racing  tales  are  in  favor,  and  then-  an-  many  <>t  the  latter.     When 
you  get  a  plot  that  binge*  on  gasoline  track  events,  it's  ten  to  one 
that  il  isn'l  n  wonder  of  originality,  and  "The  Speed  Limit"  natu 
izes  within  certain  defined   limiti       Bui   it   goes  over  witb 
ion   fairly  sizzles  throughout,   the    boj    and 
girl  love  affair  ami  the  comedy  values  are  played   up  and  handled 
i    judgment    by   director    FYaok  O'Connor;   and   no   matter 
how  often  you  have  witnessed  dare-devil  driving,  you  will  nol   fail 
Ui    respond   to   tiie  "kick"  administered    in    thai    headlong,   furious 
ene  at  the  close.     Raymond  McKee       a  elcai   cut,  whole- 
■  ■■    type,   EUiel    Shannon  cutely  alluring   as    Bess    Stanton  , 
James  Conley  and  Inez  Ramney  are  a  laughing  hit, 

THEME.  Comedy  drama.  Tommy,  garage  mechanic, 
loves  cashier  Bess,  has  invented  new  tires,  gets  chance  to 
try  them  in  big  race,  wins  event  and  girl. 

PRODUCTION  HIGHLIGHTS.  Comedy  shots.  Con- 
ley  and  Ramney  characterizations ;  rapid  action,  thrills, 
romance.  Raymond  McKee's  and  Ethel  Shannon's  work. 
Big  race. 

EXPLOITATION  ANGLES.  Safe  to  boost  this  as  a 
combined  comedy  and  thrill  riot.  Stress  the  tricks  of  the 
garage  folk,  most  everybody  believes  them  pirates  anyhow. 
Play  up  the  loves  of  Bess  and  Tommy,  go  strong  on  the 
whirlwind  race. 

DRAWING  POWER.  Has  general  audience  appeal,  a 
good  program  picture. 

SUMMARY.  Will  please  a  large  fan  majority.  The  old 
auto-racing  stuff,  but  very  well  done,  and  enough  bright 
comedy  jammed  in  to  balance  the  sensational  punches.  Big 
track  event  a  whopper  of  whirling  action.  Acting  uni- 
formly good. 

THE  CAST 

Tom   Milburn    Raymond   McKee 

Bess   Stanton      Ethel   Shannon 

Claude    Rosewell Bruce    Gordon 

Henry    Berger George    Chapman 

Eight    Ball   Jackson  James    Conley 

iJifi    Garrison  E.  W.   Borman 

Muriel   Hodge  Rona   Lee 

Charles   Benson  Paul   Weigle 

Author,  James  T.  Tynan.  Director,  Frank  O'Connor.  Photo- 
graphed by  Ray  June. 

SYNOPSIS.  Tommy  Milburn,  garage  mechanic,  is  in  love  with 
cashier  Bess  Stanton  A  rival  appears  in  the  person  of  Ross  Stanton, 
wealthy  sport.  Tommy  and  his  pal  have  invented  new  tires  which 
they  expect  to  prove  a  racing  success.  Tommy  enters  in  a  big  auto 
race,  finds  a  chance  to  utilize  his  tires  and  wins,  despite  foul  play  on 
Rose  well's  part.  The  latter  is  arrested,  Tommy  and  Bess  tie  up 
lor  ltfe. 

n.H.  NEV»  mo-woe 

The    Shadow    on    the  Wall,     fl-vimas  Films)      Cast    Eileen 
Per,  v.  Creiglilou  Hale.  William  /'      ' 
(  urtii,  Hardee  KirkUnd.  Willis  Marks. 

II  your  patrons  like  crook  stuff  with  liberal  suspense  and 
thull  trimmings,  you  will  make  no  mistake  in  booking  this 
one.  The  plot  is  altogether  out  of  the  ordinary,  maybe  it 
Mrams  the  probabilities  some,  but  that's  a  matter  of  small 
concern  so  long  as  the  picture  entertains;  and  it's  a  safe  bet 
this  production  will  hold  'em  once  it  gets  started.  The 
characterizations  arc  uniformly  good,  a  vivid  contrast  is 
obtained  between  the  underworld  atmosphere  and  upper 
society  strata.  A  surprise  twist  is  deftly  manipulated  at 
the  close,  when  the  hero,  still  thinking  he  is  an  impostor, 
turns  out  to  be  the  actual  chap  whose  identity  he  has  as- 
sumed Too  much  praise  cannot  be  awarded  Creighton 
Hale  for  his  fine  performance  in  the  leading  role.  Eileen 
Percy  is  a  winsome  heroine.  Jack  Curtis  and  William  V. 
Mong  are  convincing  villains,  and  the  support  is  excellent. 

M0OPimnMMM««M»> 


—  WHY  ? 

Simply  because  we  have  made  the  Trade 
Mark  of 


rHE 


PRODUCTION? 


THE    EMBLEM    OF    CONSISTENTLY 
GOOD     PICTURES 

PLAY    THESE    for   the  sake   of   your 
Box  -  Office  ! 

THE  OVERLAND  LIMITED 

THE  POLICE  PATROL 

A  LITTLE   GIRL  IN  A  BIG  CITY 

HIS  MASTERS  VOICE 

THE  PART  TIME  WIFE 

ONE  OF  THE  BRAVEST 

THE  SHADOW  ON  THE  WALL 

$fc  -'.K-  -'.'■'- 

THE    PHANTOM    OF   THE    FOREST 

THE  SPEED  LIMIT 

HEARTS  AND  SPANGLES 

THE   SIGN   OF   THE  CLAW 

RACING    BLOOD 


-Thunder-   in 

"The  Phantom  of  the 
Forest" 

Prod.:  Gotham  i'rod. 
Diet,:  Lumat  Film  Corp 
|  HOLDS  ITS  OWN  WITH  OTHER 
UOG  DRAMAS.  GORGEUUS 
SETTING  IN  CALIFORNIA 
REDWOODS  HELPS  ALONG 
A  RATHER  RAGGED   SCKlHl. 

Star....  iii,,    <jog       rhundei       look* 
just  like  a.l  the  olhei  canun 
iii    may   act    better   than   some   oi 
ihem  because  his  trainer  know&  his 
job  better. 
Cast.  ...Betty    Francisco    scores    cv- 
erj    nine   she   shows,     tddic   Fin. 
lips    just    "another    hero.        James 
Mason    the    best    in    the    line-up — 
plays  the  heav)   will)  a  real  pouch. 
Frank    Davis,    the   dugs    trail 
a     terrible     aetoi — bui     he     is     DUlj 
there   to  coach   the   dog,   wli 
lor  him. 

Type    oi    Story Melodrama,    built 

to  exploit  the  d^ti  1'huuder.  ui 
the  last  twenty  dug  pictures  seen. 
ttllS  one  rale-.  Willi  the  nisi  hv« 
lor  novel  stunts  and  thrills  suppiicei 
by  the  canine,  i  ne  story  has  pient> 
ut  action — but  the  scenario  lank 
down  on  continuity.  It  dues  not 
build  steadil)  toward  the  big  cli- 
max Too  choppy,  Bui  the  dog  t 
iraiuci  wrote  tia  stor> .  so  | 
ties  iu  blame,  i  raining  the  dog 
star,  acting  in  me  picture,  juu 
writing  it  besides  is  a  heav)  as* 
sig nine nt.  Anybody  who  can  pul 
an  annual  through  lis  paces  as 
i  lank  foster  Davis  docs  can  af- 
ford to  rest  on  his  laurels.  At  that 
the  tale  has  a  big  human  interest 
appeal.  It  travels  the  well  worn 
the  me  oi  the  dog  classics  where 
the  villain  is  trying  to  get  pusses 
sion  ot  the  girt  s  property,  while 
the  hero  and  the  canine  star  tight 
him  at  every  turn.  It  works  up  to 
quite  a  spectacular  climax.  This 
involves  a  torcsi  hre,  in  which 
scoundrel  perishes,  li  was  quite  a 
relict  to  sec  the  bad  man  die  some 
other  way  than  at,  by  or  througl 
the  iangs  ot  the  four  tooled  avcu 
ger.  Here  is  a  real  novelty  in  this 
type  oi  him.  But  "Thunder"  has 
plenty  of  other  opportunities  to  dis- 
tinguish himself,  He  pulls  a  new 
one  by  throwing  his  man  and  pin 
ning  him  to  the  ground.  Hit 
trainer  "doubles"  lor  (he  hgh 
scene  between  villain  and  dog.  It 
is  one  of  the  best  lights  between 
a  human  and  canine  yet  h lined 
"White  Fawn,''  a  pure  wJme  police 
dog  plays  opposite  "Thundi 
effectively. 

Box    Office    Angle Good    for   -ny 

house    where     doR    dramas     brina 
them  in      Fine  scenic   background 

Exploitation Bill    "Thunder'    in    - 

couple  of  new    stunts  no  doK  actor 
has  .lone      liig  forest  tire. 

Direction    Henry    McCarly;   tail 

Author   Frank  Foster  Davi 

Scenario   Jas.  Tyna 

Cameraman    Ray  June 

Photography    Above    par 

Locale   California  redwood* 

Length    .5,800    i 


"  There's  a  Gotham  Distributor  Near  You  ' 


LUMAS  FILM  CORPORATION 

Foreign  Rights  Cm, trolled  by  IXTER  FILM  C(  >A7\.  218  W.  42nd  St.  Nnv  York  City 


Sam  Sax,  Pres. 
1  650  Broadway- 
New    York    City 


FIRST 
AND 
ONLY 
SERIAL 

Ever  indorsed  by  the 

BOY  SCOUTS  of  AMERICA 


Thousands  wei e  we 

The  crowds  seamed 


.  ■ 


Says  the  DAILY  NEWS 


t*r 


The  Picture  That 
Made  All  Broadway 
Rock  with  Laughter! 

It  packed  them   in   and  stood  them   up 
during  hilarious  week  at 

STRAND  THEATRE 

rLrLrLruxn-rLn 

CRITICS'  PRAISE 

Makes    it    greatest    comedy    hit    of    the 
year  ! 

"The  audience  seemed  to  like  it  enormously. 
Dozens    of    good    laughs  !  N.    Y.    Evening    World 

"They    laughed    loudly    at    the    boisterous    fun!" 

N.    Y.   American 

"You  take  you'.-  hat  off  to  Chaplin's  splendid 
ability.  The  Strand  should  be  turning  them 
away    all    week!"  N.    Y.   Morning    Telegraph 

"Boisterous  comedy,  provoking  plenty  of  laughs. 
The    comedy    is    fast    and    furious!" 

TV.    Y.   Evening   Journal 

"Riotous  and  swift  moving — moves  its  audience 
to    delighted    whoops    and    squeals    of    m   "th !" 

N.     Y.    World 

"Round     after    round     of     laughter!"       N.    Y.    Times 

"Amused  a  larged  audience  beyond  shadow  of 
doubt!"  N.    Y.    Eve.    Post 

"Hurricane     of     laughter Chaplins     new     funfest 

a  farcical  wow  plus  !  -  Whirlwind  flights  of 
broad    humor!       Be    sure    and    go!"        N.    Y.    Mirror 

"Hilarious  moments  in  elaborately  plotted 
farce!"  JV.    Y.    Tribune 

"1  he  impulse  from  start  to  finish  is  to  laugh. 
Unquestionably     funny  !"  N.   Y.  Eve.   Telegram 

"Audience  shrieked  with  laughter — they  surely 
got  their  money's  worth  of  fun.  Screamingly 
funny!"  N.   Y.   Graphic 

NOW  BOOKING! 


j 


Sweet  Profits!    Another  Great  Cle 


ak  from  laughing/ 

and  soUedui  thek  seats! 


an-up  from  WARNER  BROTHERS! 


PERFORMS 

They're  still  cheering  in      I 
Jackson,  Tennessee  -  -  -         II 

A  Showman's  Natural II 

clicking  everywhere,  to  the  tune 
of  pounding  hoofs  and  shrieking 
throngs  - 


Ljia  names  for  your  iiahts 

KENNETH  UARLAN 
PATSY  RUTH  MILLER 
MARY  CARR  and 
GEORGE  IRVING 


Distributed  by 

FILM   BOOKING  OFFICES 

1560  Broadway.  New  York,  N.  Y. 


*0r~ 


My  *  ft-*, 

Oil  *2fta 


'^0 


^^s , 


It's  an 

F.  B.  O. 

Gold  Bond 


The 


of  the  Turf 


Story  by  Louis  Joseph  Vance 


Adaptation  by  John  C.  Brownell 


Directed  by  James  Hogan 


Do  They  Use 

The  Check-Up? 

Read  what  the  manager 

of  the  Star  Theatre, 
Goldendale,  Wash.,  says: 

"The  best  service  I  get  out  of  your 

paper  is   the  percentage  check-up 

on  pictures.     It  is  very  reliable  and 

the  best  thing  I  know  of  for  small 

theatres  to  depend  upon  for  buying 

pictures.    It  also  helps  as  an  aid  for 

advertising  the  best  pictures.     I 

quote  the  Honor  Roll  frequently  in 

advertising  them." 

M$°t> 


Only      Arlen      could  describe 

such      a      kiss — only  Conway 

Tearle    and    Dorothy  Mackaill 
could    live    it. 


The  Feast  of  the 
Wasters— one  of  the 
most      lavish      scenes 


fei     to       J    I 

Qmost      lavish      scenes  ^V         ^"""V. 

ever    staged.  j^F 

tot/  it  first  in  yourftdd 

Michael  Arlen « 


^'DANCERtfPAMS 

starring  CONWAY  TEARLE 

supported  by  DOROTHY  MACKAILL 

c57m  Alfred  santell  production  - 

%e  whole  wideworid 
is  your  audience  I 

\  FIRST  NATIONAL  PICTURE 


Dancing  heels  that 
tap  to  the  furious 
heart  beat  of  first 
love. 


A 


For  Season  1926-1927 

William  Fox  presents 


A  MILK  WHITE 


FLAG 


ANOTHER  CHARLES 


H.  HOYTSTAGE 


Here  is  another  gem  from  the  pen  of 
America's  foremost  writer  of  farce-comedy 

Considered  by  many  to  be  the  most 
beautiful  and  finest  example  of  the 
marvelous  ability  of  Charles  Hoyt 
for  creating  successful  stage  pro- 
ductions. It's  sure-fire  box-office! 
Another  great  link  for  that  new- 
season  pojwerful  chain  of  FOX 
money  makers. 


Next  Week 

No. 

19 


Fox  Film  Corporation 


^bane 


A  BIG  CAST! 

Ricardo  Cortez 
Greta  Garbo 

Gertrude  Olmstead 
Edward  Connelly 
Tully  Marshall 
Mack  Swain 
Arthur  E.  Carcw 
Lucien  Littlefield 
Martha  Mattox 
Lucy  Beaumont 
Mario  Carillo 
Lillian  I.cighton 

Scenario  by  Dorothy  Farni/m 

from  Vicente  Blnsco  lbanez?  note!. 

Titles  by  Katherine  Hilliker  and 

H.  H.  CaMive/1 

A  MONTA  BELL 

Production 


A  Cosmopolitan  Production 


Metrq 


A  GREAT  NEW 


PR 


•    I 


UCTION  ARRIVES 


Not  since 

44 Enemies  of  Women" 

Has  Cosmopolitan 

Given  exhibitors 

A  more  positive  hit 

Than  "Ibanez*  TORRENT" 

A  great  production 

Of  a  powerful  story 

With  a  money  cast 

Of  12  Big  Names 

Backed  by  nationwide 

Cosmopolitan  promotion 

We  are  proud 

To  add  this  picture 

To  M-G-M's  big  hits 

GREAT  News:  ^lbcuiez?  Torrent,'*  following  a  week  of  tremendous 
business  at  its  Capitol  (N.  Y. )  Premiere,  was  held  over  for  a  second  big 
week.  First  two  days' business  $27,750.38,  Monday  setting  new  matinee 
record  for  the  house.  From  Los  Angeles  comes  word  that  State  Theatre 
attendance  record  has  been  broken!  It  has  just  been  announced  that 
" Ibanex  Torrent,"  has  been  booked  into  the  Roosevelt  Theatre,  Chicago, 
^  for  a  long  run  commencing  March  15th.     The  Quality  52  scores  again  ! 

GoldwL/n~\kwzx 


Hes  sitting  on 

from  Maine  to 'Frisco  from  North  to  South 
wnei^ver  the  sun  shines 


lines  'em  and 
lines  'em  over 
again  at  the 
box  offices  iyy 


RAIN  BOW RUEY 


His  biggest  to  date — chock  full  of  laughs  and 
thrills — made  to  order  for  any  audience  any- 
where  It's  got  a  silver  lining and  so  much 

silver  means  just  so  much  gold  for  you. 


^om  THOMPSON  BUCHANANS  "7^ CUD" 
Directed  by .  .  .  .  CHARLES  HINES 

Photography  by   CHA.RLES  E.  GILSONT,   AL  wetzel 

WILLIAM  WALLACE  JilUs  blf    JOHN  W.  KRAI  FT 


I 


top  of  the  world 


3iiat 

flational 
Picture* 


vk  ~MrW  flritionril  Pi  Hi  in* 


qMow  the  truth 

One  year  in  the  making  to 
bring  Cor  Hie  glory  oP  Hie  fcreen 
me  mo^  amazing  drama  of  all 
time — proudly  Fivst  National 
announces  ih  tremendous 
feci-el"  special 


Presented  bH .  .  .  RICHARD  A.  ROWLAN  D 
Written  For  the  screen  fcy .  . .  . jUN  E  MATH  IT 
Prom    EDITH    O'ShAUGH  NEStV't    novel 

VIENNESE  MEDLEY" 

>-5>_- CONWAY  TEARLE 
(f<  -  AN  N  A  Q.  N I  LttO  N 

and  a  cajt  including  MAY  ALLISON,  LAN  KEITH 
JEAN   HERSHOLT  and    LUCY^feAUMONT 

1 


/ 


tf 


3ir/>t 
national 

Pictures 


dl  JUNE  MATHIS Production 

Directed  btf CURT  REHFELD 


can  be 


Soon  it*  will  be 
teen — already 
frit  Hie  talk  oP 

Hie  induflry.^ 


A  "Jiiat  national 


^\^kt\T£% 


LS^Y, 


* 


1  \  ^  }ii 


Prf«vfH£HCK; 


i 


Jrttt, 


"^etf  o;to'>  by 


Volume  XXXIII 


ALBANY,  N.  Y.,  AND  NEW  YORK  CITY,  March  20,  1926 


No.  12 


New  Faces 


LUNCHEONS  to  the  trade  press  come 
and  go:  but  now  and  then  one  stands 
out  in  interest.  Such  was  the  one  given 
to  Cecil  De  Mille  this  week. 

We  shall  have  more  to  say  later  about  what 
Mr.  De  Mille  has  been  doing  for  the  past 
twelve  months  and  what  he  proposes  to  do  this 
year. 

Just  now  I  want  to  convey  to  exhibitors  what 
he  said  about  the  all-important  subject  of  new 
faces  on  the  screen.  His  words  carry  weight. 
De  Mille  and  Griffith  have  brought  from 
obscurity  the  very  best  of  our  screen  techni- 
cians, names  that  today  are  household  words 
the  world  over.  The  ability  to  select  such  rare 
material  from  the  mass  of  screen  aspirants, 
to  mould  patiently  and  eventually  bring  out 
stellar  brilliancy  —  this  is  the  craftsmanship 
to  which  the  box-office  owes  its  highest  respect 
and  deepest  gratitude. 

The  sameness  of  pictures  today  is  their 
damning  fault.  We  are  all  aware  of  that  fact. 
But  generally  we  don't  appreciate  the  infinite 
skill  and  endless  labor  of  unearthing  new 
stories  and  creating  new  faces  for  the  popular 
favor;  and  that  this  is  a  job  for  the  whole 
industry,  not  merely  for  the  producers. 

The  situation  is  serious  —  has  always  been. 

Mr.  De  Mille  makes  the  statement  that  a 
new  producing  company  today,  whatever  its 
other  resources,  could  not  start  work  with  one 
leading  man  and  one  leading  woman.  They 
are  not  to  be  had ;  they  have  got  to  be  made. 

That,  we  are  inclined  to  say,  is  the  pro- 
ducer's problem  —  his  job. 

But  not  altogether-- by  any  means. 

The  exhibitor  takes  the  stand  that  excessive 
salaries  cause  high  rentals.  Yet,  as  we  have 
pointed  out  before,  while  he  is  declaiming 
.vith  one  hand  with  the  other  he  is  putting  out 


a  poster  telling  the  public  that  the  following 
personalities  are  in  his  picture.  He  buys  pic- 
tures on  the  basis  of  the  cast. 

The  number  of  popular  leads  still  remains  alarm- 
ingly few.  Producing  competition,  on  the  other 
hand,  is  strenuous.  So  contracts  at  high  prices  are 
the  inevitable  result.  Players  who  choose  to  remain 
"free  lances"  work  in  several  pictures  at  once  when 
production  is  at  its  peak.  They  appear  in  too  many 
pictures. 

A  few  years  ago  the  producers  endeavored  to 
reduce  costs  by  loaning  contract  players  back  and 
forth.  But  the  exhibitor  objected;  he  didn't  want 
players  whom  he  regarded  as  his  own  advertised  in 
pictures  at  a  rival  theatre. 

And  so  the  problem  is  the  exhibitor's  also;  his  to 
solve.  He  wants  new  faces  because  the  public  wants 
them.  He  is  opposed  to  excessive  salaries.  Then,  he 
must  help  build  the  new  personalities. 

The  hopes  of  the  studios  —  in  the  way  of  new 
talent — should  be  the  hopes  of  the  exhibitor.  If  a 
producer  is  willing  to  devote  himself  and  his  organi- 
zation to  the  still  hunt  for  talent,  and  it  takes  devo- 
tion ;  then  to  gamble  time  and  money  in  the  develop- 
ment stage  —  and  it  is  gamble  enough  ;-- assuredly 
it  is  up  to  the  exhibitor  to  help  him  get  the  new 
find  to  the  public  attention. 

These  new  personalities  are  selected  and  trained 
for  a  specific  selling  purpose —  a  new  Wallace  Reid, 
or  Gloria  Swanson,  or  Elsie  Ferguson,  etc.  In  other 
words,  there's  a  genuine  reason,  a  selling  motive, 
back  of  the  effort.  It  is  the  exhibitor's  opportunity, 
then,  to  sell  them  to  the  public  in  his  own  adver- 


tising. 


Perhaps  the  producer  does  not  bring  these  new 
"bets"  specifically  enough  to  the  exhibitors  atten- 
tion. I  know  that,  in  my  own  case,  it  is  necessary 
for  me  to  go  to  Hollywood  to  get  the  real  facts; 
and  I  find,  then,  it  is  the  most  interesting  thing  I 
can  write  about. 

Perhaps,  again,  the  new  hopes  may  not  be  accepted 
by  the  public.  But  the  invitation  to  the  public  to 
give  its  opinion  isn't  going  to  hurt  the  exhibitor. 


M o t i o n     Picture     X  e w s 


Motion  Tictvue 


MARCH  20 
1926 


/JEWS 

Founded  in  September  1913 


Publication    Office:     Lyon    Block,    Albany,    N.    Y. 


Vol.  XXXIII 

No.  12 


Editorial      and      General      Offices: 
729     7th     Ave.,     New     York     City 


Branch   Offices: 

845    S.    Wabash    Ave.,    Chicago,    111. 

Room     616      Security      Bldg.,      Hollywood, 

Calif. 


Editorially  Speaking 

WILL  H.  HAYS  on  March  Sth  began  his  fifth 
year  in  the  motion  picture  industry,  quietly 
and  with  no  more  fuss  than  marked  that  day 
in  1(>22  when  he  first  entered  upon  his  duties.  There 
were  scoffers  aplenty  then — but  what  a  change  has 
come  about!  Mr.  Hays,  they  said,  was  a  politician 
(whatever  that  meant)  and  could  bring  nothing 
constructive  to  the  industry. 

As  a  matter  of  fact,  looking  back  over  the  four 
years,  it  seems  patent  that  General  Hays1  political 
experience  was  his  most  valuable  single  asset — for 
practical  politics  taught  him  that  progress  is  a  mat- 
ter of  compromise  and  give-and-take.  He  knew  that 
there  was  always  a  middle  ground  on  which  con- 
tending parties  could  meet,  and  he  sought  to  find 
that  ground.  Where  others  might  have  "stood  pat" 
until  they  went  down  to  defeat,  Mr.  Hays  has 
arrived  at  practical  solutions  and  workable  compro- 
mises. 

There  is  no  need  to  review  again  here  his  action 
in  bringing  together  the  exhibitor  leaders  and  settl- 
ing, over  the  luncheon  table,  the  contract  issue  which 
seemed  (and  might  have  been)  so  threatening. 

But  these  things,  after  all,  are  details  within  the 
industry — mighty  important,  to  be  sure,  but  not  so 
important,  in  the  long  run,  as  the  factor  on  which 
the  future  of  this  business  depends  Public  Con- 
fidence. An  unimpassioned  comparison  of  condi- 
tions four  years  ago  and  now  will  startlingly  reveal 
the  improvement  he  has  wrought.     We  are  having 

perhaps  always  will  have — our  share  of  Blue  Law 
and  censorship  troubles,  but  now,  instead  of  being 
left  to  the  over  zealous  reformers,  unmet  by  con- 
ceited action,  they  are  being  quietly  and  effectively 
dealt  with. 

Will  Hays  is  not  a  miracle  man  he  would  be  the 
hist  to  claim  it  but  the  confidence  and  co-operation 
which  he  has  begotten  within  this  industry  and  out- 
side  of  it  during  his  first  four  years  are,  evervthing 
considered,  little  short  of  miraculous.  MOTION 
PICTURE  NEWS  is  happy  to  join  in  the  flood  of  con 
gratulations  being  showered  upon  him  on  the  eve  of 
his  fifth  year  as  the  Little  General  of  the  producers 
and  distributors  of  American  motion  pictures. 


*     *     * 


T\  7HICH   is  an   appropriate  point  at   which   to 

\\i    quote  some  of  his  remarks  before  the  Federal 

Council  of  Churches  of  Christ  in  America  at 

the  dinner  on  March  3rd  at  the  Waldorf-Astoria, 

New  York  City.    He  said,  in  part: 


"Make  no  mistake  as  to  the  importance  of  amuse- 
ments. The  cynical  Juvenal  said  sneeringly  of  the 
Roman  populace  of  his  day,  'All  they  care  for  is 
their  bread  and  their  games."  He  need  not  have 
sneered.  They  did  care  for  their  bread  and  their 
games — for  Life  and  relaxation  from  Life.  It  has 
been  the  demand  always  and  will  always  be  re- 
quired. It  is  natural,  it  is  right.  To  combat  it  is  to 
oppose  nature.  The  constructive,  intelligent  way  is 
to  meet  it  with  that  knowledge  and  to  direct  it  sym- 
pathetically to  higher  levels  always.  Do  not  forget 
that  just  as  you  serve  the  leisure  hours  of  the  masses, 
so  do  you  rivet  the  girders  of  society. 

"Sympathetic  co-operation  has  been  offered  by  the 
industry  and  has  been  accepted  by  the  Federal 
Council  of  Churches.  The  whole  church  will  of 
course  co-operate,  as  now  it  can,  with  this  great 
influence  for  good — an  influence  that  reaches  20,- 
000,000  people  every  day.  The  Church  cannot  re- 
fuse, the  Industry  cannot  refuse.  It  is  the  formula 
which  commands  our  support.  It  is  the  one  method 
to  bring  about  better  and  still  better  pictures.  Polit- 
ical censorship  of  any  method  of  expression,  whether 
pulpit,  press  or  pictures,  is  as  utterly  un-American 
in  its  conception  as  it  is  absolutely  ineffective  in  exe- 
cution. Sympathetic  co-operation,  such  as  is  pro- 
posed, is  the  one  and  only  way.  There  never  before 
has  been  a  time  when  the  organized  church  could 
influence  any  organized  business  as  right  now  it  can 
help  guide  motion  pictures — and  motion  pictures 
are  the  answer  to  everything  that  man  yearns  for  in 
his  demand  for  relaxation.  The  motion  picture  is 
unprecedented  in  the  history  of  all  amusement.  The 
truth  is  that  no  picture  will  be  made  by  members  of 
our  association  which  will  not  square  with  the  pro- 
orieties  as  interpreted  under  all  the  circumstances 
by  this  Committee  on  Drama  of  the  Federal  Coun- 
cil of  Churches.  We  stand  at  attention  to  that  which 
these  men  think  is  right." 

Editorial    1267 

Second   Editorial    Page 1268 

Pictures    and    People 1269-72 

Exhibitors  Service  Bureau 1296-98 

General  News  and  Special   Features 1273-93 

Short   Subjects  and   Serials 1299-1302 

Pre-Release    Reviews   on    Features 1303-08 

Newspapers  Opinions  on  New  Features 1295 

Construction  and   Equipment   Department 1315-23 

Regional    News   from    Correspondents 1309-14 

Features  and  Short  Subject  Release  Chart 1325-30 

Short   Subject   Reviews 1301 

Box   Office    Reports 1294-95 

Classified    1324 

March    20,    192o  MOTION     PICTURE    NEWS  Vol.    XXXIII.    No      1 -' 

Published  weeklj  by  Movion  Picturk  News,  Inc.,  William  A.  Johnston,  Presi- 
dent; E.  Kendall  Gillett,  Vice-President;  William  A.  Johnston,  Editor;  J.  S.  Dicker 
son,  Associate  Editor;  Oscar  Cooper,  Managing  Editor;  Fred  J.  Beecroft,  Advertising 
Manager;  L.  H.  Mason,  Chicago  Representative;  William  McCormack,  Los  Angeles 
Representative.  Subscription  price,  $2  per  year,  post  paid  in  United  States,  Mexico, 
Hawaii,  Porto  Rico,  Philippine  Islands  and  some  other  countries;  Canada,  $3, 
foreign,  $6.00.  Copyright  1925,  by  Motion  Picture  News,  Inc.,  in  the  United 
States  and  Great  Britain.  Title  registered  in  the  United  States  Patent  Office 
and  foreign  countries.  Western  Union  cable  address  is  "Picknews,"  New  York. 
Entered  as  second-class  matter  January  31st,  1924,  at  the  postoffice,  Albany,  N.  Y.. 
under  the  Act  of   March  3,    1879. 


March     20,     1926 


1269 


Johnny  Hines  and  company  set 
sail  for  Florida  to  start  "The 
Brown  Derby"  (First  National), 
suitably  derbied.  The  girls  are 
Diana   Kane  and  Ruth    Dwver. 


Dorothy  Divan,  leading  lady  to 
Larry  Semon  in  Pathe's  "Stop, 
Look  and  Listen"  in  a  costume 
and  pose  apurnpriate  to  St.  Pat- 
rick's   Day. 


Pauline  Frederick,  between  scenes 
of  "The  Nest,"  (Excellent)  shows 
Ramon  Romeo,  her  publicity  man, 
the  bag  presented  her  by  the 
Prince  of   Wales   in  Australia. 


PICTURES 

AND 

PEOPLE 


E  DISABILITIES 

DWARD  SUTHERLAND,  down  at  Ocala,  Fla.,  with  W. 
C.  Fields  for  "The  Old  Army  Game,"  is  directing  with  his  arm 
in  a  sling  for  a  week  or  two,  as  the  result  of  a  motor  boat  accident. 
The  motor  boat  he  was  in  was  inadvertently  started  full  speed 
toward  another  craft  loaded  with  passengers.  Sutherland  warded 
off  a  serious  collision  with  his  arm,  but  sprained  and  bruised  it  in 
the  doing.      Hence  the  sling. 

Lya  de  Putti,  Hungarian  film  actress  who  arrived  here  recently 
and  who  has  been  cast  for  "The  Sorrows  of  Satan,"  was  operated 
on  this  week  for  appendicitis  after  an  illness  of  several  days  in  her 
apartment  at  the  Hotel  Buckingham.  She  is  at  The  Harbor,  61st 
street  and  Madison  avenue,  New  York. 

Hal  Roach,  the  Pathe  comedy  producer,  is  working  at  the  studio 
despite  a  broken  collarbone  and  several  bruises  received  while  play- 
ing polo  at  the  Midwicke  Country  club  a  few  days  ago. 

R  PERSIA'S  IDEAL 

ICARDO  EDELSTEIN,  consul-general  of  Persia,  visited 
the  "Sandy"  Company  the  other  day  at  the  Fox  West  Coast  studio, 
and  paid  Madge  Bellamy,  playing  the  name  role,  a  deep  compliment. 
"I  think,"  he  told  her,  "that  you  may  well  consider  yourself  exactly 
what  the  people  of  the  old  world  regard  as  the  ideal  American  girl. 
In  America,  you  possess  a  freedom  unknown  in  Europe  or  Asia. 
This  freedom  gives  you  a  bearing  and  frankness  that  is  nothing  less 
than  ideal." 

H  JOINS  FOX  PUBLICITY 

ORTENSE  SCHORR,  who  was  for  a  year  and  a  half  in 
charge  of  fan  publicity  for  Pathe,  has  transferred  her  activities  to 
Fox  Films,  where  she  will  aid  in  publicizing  the  imposing  line-up  of 
productions  being  turned  out  these  days  by  that  organization. 


Marion  Davies,  Cosmopolitan  star, 
arrives  in  New  York  for  a  brief 
rest    after     finishing     "Beverly    of 


rraits  ar 


for      Metro-Goldwyn- 
\la\er  release. 


Myrna  Loy,  W  timer  Bros.'  blonde 
lamp,  in  one  of  the  exotic  crea- 
tions which  shi-  wears  in  "IT  hy 
twirls  Go  Back  Home."  This 
dress    is    certainly    not    the    reason. 


The   Pathe   Bowling  team  which   lias  won   first   position   to   date   in   the 

Motion   Picture  Bowling  league;   left   to   right,  back  row:     I.    W'ormser, 

C.  Christensen,  Pat  Campbell,  Lou  Dismond,  L.  McCarron,  F.  Hagetter ; 

front   row:     John   Level   and   Ed   Kraemer. 


Larry  Kent  in  a  "racy"  pose  from 

an    episode    of    "Fighting    Hearts," 

the    F.   B.    O.    sport-comedy   series 

now  being  completed. 


1270 


Mot  i  o  n     Picture     News 


Ethlyne  (lair,  selected  by  Stern  Rros.  to  play  the  feminine  lead  in  "The 
Vewlyweds  and  their  ltal>\."  from  the  George  WcManus  cartoons, 
snapped  just  before  leaving  <<<r  the  Coast  with  a  group  of  writers  anil 
publicists,  including  \at  (,.  Rothstein  'extreme  right),  Chester  J. 
Smith  of  the  Veics,  Charles  Hastings,  "Burney,"  and  Henry  Clay  Bate. 
(Photo   by  Underwood  &   Underwood.) 

T  RECOMMENDED  FILMS 

WO  features  received  the  little  asterisk  denoting  merit  this 
week  from  the  National  Board  of  Review — one  a  light  comedy 
drama  and  the  other  stark  tragedy.  The  first  was  Paramount'* 
"Miss  Brewster's  Millions,"  while  the  other  was  "Mare  Nostrum," 
Rex  Ingram's  vivid  picturization  of  the  Ibanez  sea  tale.  A  Pathe 
single-reeler,  "The  Inside  Dope,"  was  also  decorated  for  merit. 

Films  commended  by  the  National  Motion  Picture  League  as 
suitable  for  family  audiences  during  January  and  February  include 
"Just  Suppose,"  "A  Kiss  for  Cinderella"  and  "Memory  Lane," 
as  well  as  a  long  list  of  short  subjects. 

T  "ASHES"  AND  THE  COUNTESS 
HE  announcement  that  Countess  Vera  Cathcart  is  to  appear 
in  a  play  of  her  own  composition  entitled  "Ashes"  presents  some 
interesting  complications.  A  play  of  this  title  by  Reginald  Goode 
played  on  Broadway  some  time  ago,  with  Florence  Reed  starred, 
and  E.  M.  Asher  purchased  the  screen  rights  for  Corinne  Griffith. 
Preparations  have  already  been  made  for  filming,  and  Asher  an- 
nounces that  he  will  take  every  step  necessary  to  protect  his  rights 
to  the  title  "Ashes." 


SON  THE  RADIO 
VERAL  radio  talks  of  unusual  importance  have  been  made 
recently  by  leading  lights  of  the  film  world.      One  was  that  referred 
to  last  week,  by  Cecil   B.   De  Mille  from  station  WEAF  on  "Star 
Pick.ng."      Some  of  the  highlights  were: 

"  1  he  kind  announcer  has  alluded  to  me  as  'A  Maker  of  Stars,' 
I  am  not  a  star  maker — it  is  you  who  are  the  star  makers.  My 
only  gift  in  the  matter  is  to  be  able  to  sense  whom  you  are  going 
to  like — and  being  one  of  you,  the  impression  that  a  personality 
makes  on  me  is  usually  the  same  impression  that  it  makes  on  you .  .  . 
Stars,  like  diamonds,  are  easily  recognized  after  they  have  been 
polished  and  presented  in  suitable  settings.  But  the  problem  of 
the  motion  picture  producer  is  to  find  stars  in  the  rough .  .  .  You 
may  ask:  'How  were  they  made  stars?'  1  here  is  no  secret  formula. 
It  is  the  entree  to  all  success — work,  untiring,  incessant  work.  Then 
you  may  ask :  'Why  doesn't  everyone  who  works  that  way  become 
a  star?'  My  answer  is  that  the  crux  of  the  whole  Hung  is — Person- 
ality— that  intangible  thing  that  is  stronger  than  beauty — more 
fascinating  than  color — greater  even  than  knowledge." 

Last  Saturday  night,  Douglas  Fairbanks  made  one  of  his  in- 
frequent radio  appearances,  this  time  through  stations  WJZ,  WRC 
and  WGY.  Doug  was  interviewed  for  ten  minutes  before  the 
"mike,"  after  which  Mortimer  Wilson,  the  composer,  explained 
the  music  score  of  "The  Black  Pirate"  as  several  selections  were 
played  under  his  direction. 

And,  lastly,  we  may  mention  that  our  contemporary,  Mike  L. 
Simmons  of  the  Daily  Review,  takes  the  air  this  week  in  the  first 
of  a  series  of  picture  talks  from  station  WBPI,  New  York  City. 

T  ENTERTAINING  THE  AMPAS 
HE  A.  M.  P.  A.  luncheon  of  last  week  was  featured  by  an 
extensive  entertainment  of  negro  selections  put  on  by  a  group  which 
included  the  Southern  Jubilee  Singers,  Clarence  E.  Bradley,  Law- 
rence Lomax,  Peter  E.  Brown,  Jack  Moore  and  others.  The 
Ampas  were  so  delighted  with  the  program  that  they  are  planning 
to  engage  these  musicians  for  the  Naked  Truth  Dinner  of  next 
year.  Meanwhile,  as  a  return  courtesy,  they  are  trying  to  line  up 
bookings  in  first  run  houses  around  New  ^  ork  City  for  the  per- 
formers. 

OOUT  OF  THE  HOSPITAL 
SCAR  COOPER,  managing  editor  of  Motion  Picture  News, 
who  was  for  two  weeks  confined  to  Roosevelt  hospital,  New  York 
City,  with  pneumonia,  was  so  far  recovered  on  Monday  of  this 
week  that  it  was  possible  to  move  him  to  his  home.  It  is  hoped  that 
he  will  be  able  to  return  to  his  desk  at  the  News  within  a  compara- 
tively short  time. 


Graduation  exercises  of  the  Paramount  Pictures'  School  at  the  Ritz-Carl  ton  last  week,  accompanied  by  the  screening  of  "Fascinating  Youth,''  with 

the    I'm  amount    Junini     Stars,        It    the    Speakers'    talde    ma\     he    seen    the     junior    Stars   themselves,    and     Ididph    Znkor.   Jesse    I..    I. ask),   S.    R.    Kent, 
U  ill    II.    Hays,    II  alter    II  anger,    Richard  Dix,    l.ois    II   ilson,     lilidphe    Men  jou    and   Chester    Conklin.       I  he    Junior    Stars    include    Marion    Ivy    Harris, 

Iris  Grey,  Josephine  Dunn,   \lona   Palmq,   Thelma    Todd,   Thelda   Kenvin,  Jeanne  Morgan,  Dorothy   Nourse,  II  alter  Goss,  Greg  Blackton,  Charles 
Rogers   Jack   Luden,   Claud   Buchanan,   Irving   Hartley,  Robert    Andrews  and  Charles  Brokaw,  class  president. 


March     20,     19  26 


1271 


T  DOUG'S  COLORFUL  OPUS 

HE  premiere  of  "The  Black  Pirate"  at  the  Selwyn  theatre. 
New  York  City,  on  Monday  night  was  a  real  gala  affair.  The 
opening  of  a  Fairbanks  picture  is  always  a  genuine  event  in  Man- 
hattan, without  the  film  colony  as  well  as  within,  and  this  was  no 
exception.  The  sidewalk  was  packed  by  a  dense  mass  of  anxious 
fans  awaiting  a  glimpse  of  their  favorites.  Those  within  the  theatre 
refused  to  be  seated,  and  crowded  the  foyer  and  aisles. 

That  the  picture  registered  a  smashing  hit  was  obvious.  Spon- 
taneous bursts  of  applause  frequently  drowned  out  the  nautical  music 
score  written  by  Mortimer  Wilson  and  played  under  his  direction. 
The  color  obtained  in  the  picture  came  in  for  particular  praise  from 
all  sides,  it  being  generally  agreed  that  here,  for  perhaps  the  first 
time,  was  color  that  carried  its  message  of  prismatic  charm  minus 
the  eyestrain  or  distraction  of  brilliant  hues. 

Doug  and  Mary  occupied  the  lower  left  box,  and  came  in  for 
no  little  attention.  Among  others  sighted  in  the  audience  were 
Hiram  Abrams,  Paul  Lazarus,  E.  A.  Eschmann  and  other  L^nited 
Artists  executives,  Adolph  Zukor,  Jesse  L.  Lasky,  Walter  Wanger, 
Samuel  Goldwyn  and  Mrs.  Goldwyn,  Colvin  W.   Brown,  Adolphe 


Carl   Laemmle,    president    of    Universal    snapped    in    Chicago,    en    route 

to  the  Coast,  with  Andre  Mattoni,  new  European  screen  find,  and  Louis 

Laemmle,  brother  of   the   Universal  chief. 


Menjou,  Lois  Wilson,  May  McAvoy,  Marion  Ivy  Harris,  Paul 
Bern,  Sam  Katz,  Harold  Franklin,  Mayor  James  J.  Walker,  Mae 
Murray,  Jules  E.  Brulatour,  Hope  Hampton,  and  many,  many 
others. 

TIN  AND  OUT  OF  TOWN 
HE  staff  that  produced  "Fascinating  Youth,"  which  marked 
the  screen  debut  of  the  Paramount  Junior  Stars,  this  week  returned 
to  the  Coast.  Sam  Wood,  director,  Byron  Morgan,  author,  and 
Harry  Sweet,  comedy  constructor,  were  the  departing  functionaries. 
Mrs.  Morgan  and  their  two  children,  'as  well  as  Mrs.  Monte  M. 
Katterjohn,  were  in  the  party. 

Estelle  Taylor  returned  to  the  Coast  on  Monday,  after  a  trip 
around  the  country  which,  since  she  left  Los  Angeles,  has  included 
Denver,  Richmond,  Memphis,  Miami,  Havana,  Palm  Beach,  New 
Orleans,  Kansas  City,  Tampa,  Philadelphia,  Wilmington  and  New 
York. 

Harry  Langdon  is  en  route  to  New  York,   for  the  first  time  in 
four  years,  bringing  with  him  a  print  of  "Tramp,    1  ramp,  Tramp, 
his  first  feature  comedy  for  First  National.      Due  in  Sunday.      His 
next  is  tentatively  titled  "The  Yes  Man." 

Harold  Lloyd  and  party  is  another  cross  country  traveler  of  the 
moment,  bringing  with  him  "For  Heaven's  Sake,"  his  first  for  Para- 
mount release.  In  the  party  is  Sam  Taylor,  director,  who  is  sever- 
ing connections  with  the  bespectacled  comedian.  It  will  be  Taylor's 
first  visit  to  the  metropolis  in  six  years. 

The    Twentieth    Century    arriving    in    New    York    on    Thursday 


Judges  in  the  "Do  Clothes  Make  the  Girl?"  contest  conducted  l>\    First 

National   in    connection    with    "Irene."     Left    to    right,   they   arc    \eysa 

McMein,     Conde     Nast,      Mary      \ash,     Mrs.     Olive,      Harriman     and 

Hewitt    Rowland. 

morning  was  expected  to  bring  Jeanie  Macpherson  and  Barrett  C. 
Kiesling,  scenarist  and  publicity  director  respectively  of  the  De  Mille 
studio,  arriving  for  conferences  on  the  production  line-up  for  next 
year. 

Walter  Hiers  is  coming  to  be  known  as  a  traveling  comedian. 
Having  finished  the  last  of  his  current  series  at  Christie  for  Educa- 
tional, he  has  packed  his  bag  and  started  on  a  pergonal  appearance 
tour  that  will  take  in  Milwaukee,  Chicago,  Boston.  Reading,  Har- 
l.sburg  and  Nashv.lle.     Mrs.  Hiers  is  with  him. 


L  SPORT  EVENTS 

OIS  WILSON,  the  always  charming  Paramount  player, 
leaped  into  prominence  in  a  new  field  on  March  4th,  when  she 
dropped  the  puck  that  started  the  hockey  game  between  the  Ottawa 
Canadians  and  the  New  York  Americans  at  Madison  Square 
Garden. 

Tom  Tyler,  F.  B.  O.  western  star  and  something  of  an  athlete 
himself,  officiated  last  Saturday  at  the  Thompson  High  School 
Track  meet,  incidentally  showing  the  contestants  a  thing  or  two 
about  the  weight  events.  Tyler  was  holder  of  the  American  ama- 
teur weight  lifting  records  in  three  events,  and  a  star  shot  put  and 
hammer   throwing   man   before   entering   pictures. 


Members  of  N.  Y.  Neivspaper  Women's  club  invade  the  First  National 
studio  to  invite  Milton  Sills  and  George  Archainbaud  to  serve  as  chair- 
men of  the  Motion  Picture  Entertainment  committee  at  the  ball  at  the 
Kitz-Carlon  on  March  12th:  left  to  right,  \eltie  Revell,  Jane  Grant. 
Sills,   Beulah   Livingstone,  Irene   Thirer   and   Archainbaud. 


Motion     Pict  it  r  c     N  c  w  s 


Members   of  the   San   Carlo   Opei a    company    teen-   entertained   at    I  ni- 

versa!   City  at   lunch   recently.       tmong   the    I  niversalites   in    the   group 

ure  Raymond  Cannon,  Jean  llersho  t.  U  illiam    I.  Setter,  Edtvard  Sloman 

and   Henry   McRae. 


R  ROUND  TABLE  A  SUCCESS 

AY  ROCKE  FT.  studio  manager  for  First  National's  East- 
ern production  units,  declares  that  the  studio  Round  Table  luncheons 
for  department  heads  have  proved  an  unqual.fied  5'jccess  after  three 
months  trial. 

•"You  see,"  he  explains,  "everyone  is  so  busy  around  a  place 
of  this  kind  that  they  hate  to  break  in  on  the  studio  manager  with 
what  they  think  is  a  mere  trifle.  Many  times  this  trifle  proves  to  be 
something  of  the  greatest  importance.  After  a  hearty  lunch  when 
all  the  department  heads  sit  back  for  a  friendly  chat  many  of  these 
'trifles  are  spoken  of  and  I  have  found  many  excellent  ideas  coming 
in  this  way." 

LTHE  VERSATILE  MISS  JOY 
EATRICE  JOY  is  being  called  upon  these  days  for  one  of 
the  most  difficult  "dual"  roles  imaginable.  By  day  she  is  work- 
ing at  the  De  Mille  studio  under  the  direction  of  Paul  Sloane  in 
"Eve's  Leaves,''  a  rollicking  comedy  in  which  she  plays  a  tom-boy 
in  trousers,  while  by  night  she  appears  at  the  Potboiler  Art  theatre 
in  Los  Angeles  as  a  very  feminine  girl  of  Asia  Minor  in  "The 
Candle,"  a  highly  emotional  stage  piece  of  tragic  tone.  Robert 
Ames,  another  De  Mille  contract  player,  appears  with  her  in  the 
little  theatre  play. 


OPEP  CLUBS  5TH  RECEPTION 
N  Friday  n:ght  of  last  week  the  Paramount  Pep  club,  com- 
prised of  home  office  employes  of  Famous  Players-Lasky,  held  its 
fifth  annual  reception  in  the  grand  ballroom  of  the  Hotel  Astor. 
More  than  a  thousand  persons  were  in  attendance.  An  unexcelled 
program  of  entertainment  was  presented  by  prominent  Broadway 
theatrical  stars,  arranged  under  the  supervision  of  President  Palmer 
Hall  Stilson  by  Harry  Lenetska,  Abe  Meyer  and  Earl  Sanders. 
A  feature  of  the  evening  was  the  introduction  of  the  fifteen  hostesses 
chosen  at  a  recent  club  election.  They  were:  Agnes  F.  Mengel, 
chairman,  Julia  Jordan,  Sadie  Spitzer,  Helen  Winston,  Irene 
Scott,  Adelaide  Miller.  Helen  Swayne,  Belle  Goldstein,  Lillian 
Stevens,  Sally  Wood,  Marguerite  Bourdette,  Evelyn  O'Connell, 
Marie  O'Hagen,  Daisy  Weiss  and  Tess  Aronstamm. 


T 


AN  ODD  'SISTER  ACT" 


WO  sisters  appearing  on  the  screen  at  the  same  time  is  not 
uncommon,  but  the  Nixon  family  was  the  scene  of  a  curious  co- 
incidence the  other  day.  Marion  Nixon,  a  Universal  contract 
player,  was  notified  that  she  had  been  cast  for  the  feminine  starring 
role  in  "Spangles,"  a  story  of  the  big  top.  Then,  the  very  next 
day,  Chaplin  engaged  her  sister,  Linda,  for  a  part  in  "  The  Circus," 
his  current  product  on. 


K  ell,  a  mild  you  ever!     lien 

and    chaps,    riggi    I    out    like    a 
hnon,        til.      Tells        III.      111 


's   our    old   friend  Jack    lloxie.   minus    spurs 

sheik,  or   /.uliii,  the   Man   II  ho  Sees    III. 
a     sequence     <>/     "The     Fighting     I  luce 
I  mi  ersal). 


An  enticing  southern  sport  scene  from  "Dixie  Doodle."  the  new  Grant- 
land  Rice  Sportlight  for   Pathe  release,  showing  winter  sports  activities 
in    north    and    south. 

PA  TRUE  VETERAN 
AUL  NICHOLSON,  now  appearing  in  "Bachelor  Brides" 
at  the  De  Mille  studio,  may  well  claim  to  be  one  of  the  real  veterans 
of  the  shadow  screen,  for  his  career  dates  back  to  1897  with  the 
American  Mutascope  and  Biograph  Company.  Pictures  of  fire 
engines  and  wind  blown  trees  had  grown  monotonous,  so  incidents 
with  real  actors  were  attempted.  The  roof  of  the  old  Hackett, 
Carhart  Co.,  clothiers,  at  1  3th  and  Broadway,  New  York  City, 
serves  as  the  studio.  The  scenery  was  at  first  borrowed  from  a 
nearby  theatre,  as  was  Nicholson,  then  a  legitimate  actor.  Several 
hours  would  be  spent  in  rehearsing  and  about  five  minutes  in  shoot- 
ing. One  a  day  was  the  output,  and  the^lm  used  was  about  three 
inches  wide. 

WONCE  AN  EXHIBITOR 
ALLACE  MacDONALD,  now  appearing  with  Dorothy 
Phillips  in  "The  Bar-C  Mystery"  for  Pathe,  came  into  pictures 
through  one  of  the  most  unusual  routes  on  record.  He  was  once 
owner  and  manager  of  a  tiny  cinema  palace  in  Los  Angeles.  By 
working  20  hours  a  day  as  janitor,  ticket  seller,  usher,  songster  and 
what-not,  he  showed  a  small  profit.  I  hen.  to  increase  the  income, 
he  vis'ted  a  local  studio  and  struck  up  a  bargain  with  the  struggling 
producer,  agreeing  to  show  all  of  his  pictures  at  his  house,  provid- 
ing he  was  allowed  to  act  in  them.  I  hs  he  did,  and  with  the  pass  ng 
of  years  MacDonald  has  won  himself  a  sure  place  on  the  screen  to 
\  l.i  h  he  came  thrcudi  so  novel  a  roul 


March    20,    19  26 


127  S 


"Danny,"  Editor  of  Film  Daily,  Dead 


Joseph    Dannenberg    Passes    Away    At    Hospi 
Following  Operation-His   Death    Shock 


JOSEPH  DANNENBERG,  affectionately 
known  throughout  the  picture  industry 
as    "Danny"    because    of    his    editorials 
"By  Danny"  in  Film  Daily,  of  which  he  was 

the  editor,  died  Wednesday  morning  March 
Id  at  Post  Graduate  Hospital,  New  York 
City,  to  which  he  was  removed  from  his  home 
at  77  Park  Avenue,  last  Saturday  night  fol- 
lowing an  acute  attack  of  appendicitis.  Mr. 
Dannenberg  underwent  an  operation  Sat- 
urday night.  Complications  made  necessary 
a  second  operation  on  Wednesday  morning, 
but  the  efforts  of  physicians  and  surgeons 
failed,  and  Mr.  Dannenberg  succumbed  at 
about  9:45  A.  M.  that  day. 

Mr.  Dannenberg  was  born  in  Baltimore 
on  July  9,  1878.  He  is  survived  by  his  wid- 
ow, Pearl  Dannenberg,  and  two  sisters,  Mrs. 
Edna  Sussman  and  Miss  Addie  Dannenberg, 
of  Baltimore.  Funeral  services  were  held 
at  the  Universal  Funeral  Chapel,  52nd  St. 
and  Lexington  Ave.,  New  York,  Thursday 
afternoon,  and  interment  was  at  Baltimore 
Friday. 

Since  his  entry  into  the  picture  industry 
in  1918,  in  association  with  Wid  Gunning 
and  Jack  Alieoate  in  the  publication  of 
Wid's  Daily,  Dannenberg's  rise  to  promi- 
nence in  this  field  was  rapid.  At  the  time  of 
his  death,  "Danny"  occupied  a  position  of 
great  prominence  and  through  his  editorials 
exercised  a  powerful  influence  in  matters  af- 
fecting the  industry. 

The  publication  of  which  he  was  the  ed- 
itor became  the  Film  Daily  on  July  1,  1922. 
Control  of  the  paper  passed  to  Dannenberg 
and  Jack  Alieoate  when  Wid  Gunning  left 
the  then  Wid's  Daily  to  engage  in  picture 
production  and  distribution.  Under  the  guid- 
ance of  Dannenberg,  as  editor,  and  Ali- 
eoate, the  business  manager.  Film  Daily  has 
steadily  advanced  in  scope  and  influence. 

"Danny"  numbered  his  acquaintances  and 
friends  in  the  picture  industry  by  the  thou- 
sands. To  his  journalistic  gifts  and  abilities 
he  brought  an  engaging  personality,  a 
warmth  and  amiability  which  made  his  ac- 
quaintances through  business  contacts,  his 
personal  friends,  while  the  individualistic 
style  of  his  editorials  By  Danny  and  his  tire- 
less efforts  to  advance  the  interests  of  any 
movement  which  in  his  judgment  would  con- 
tribute to  the  progress  and  good  of  the  in- 
dustry, won  him  the  confidence  and  respect 
of  a  large  folio-wing  of  readers  in  all 
branches  of  the  industry. 

He  started  his  newspaper  career  in  his 
native  Baltimore.  Among  many  newspaper 
connections  which  he  had  there  was  the  posi- 
tion of  dramatic  editor  of  the  Baltimore 
World.  Dannenberg  went  to  New  York  to 
cover  special  assignments  for  Baltimore 
papers.  Later  he  joined  the  Fairchild  Pub- 
lishing Company,  and  when  that  company 
launched  Women's  Wear,  now  one  of  the 
leading  trade  dailies  in  the  country,  cater- 
ing to  the  textile  and  dry  goods  trade,  "Dan- 
ny" took  an  active  part  in  shaping  the  or- 
ganization and  course  of  the  paper.  He 
served  as  managing  editor  and  advertising 
manager  of  Women's  Wear,  and  made  a 
wide  acquaintance  among  the  large  cloak  and 
suit  manufacturers  of  New  York.  It  was 
through  these  acquaintances  that  Dannen- 
berg was  attracted  to  the  motion  picture 
business  when  A.  E.  Lefcourt,  wealthy  manu- 


Joseph    Dannenberg 

faeturer  and  now  a  large  real  estate  operator 
in  New  York,  became  interested  in  pictures 
and  later  started  the  Pioneer  Film  Cor- 
poration. 

Dannenberg's  passing  was  a  great  shock 
to  the  industry  in  general  and  came  as  a 
severe  blow  to  his  many  personal  friends  in 
the  business.  He  was  a  prominent  figure 
at  the  important  gatherings  of  exhibitors, 
producers,  and  studio  personages.  The  news 
of  Irs  sudden  death  threw  a  pall  of  grief 
over  the  film  circles  of  New  York  and  Hol- 
lywood, where  sadness  over  the  untimely 
event  was  expressed  by  men  and  women 
whose  names  are  known  wherever  pictures 
are  shown. 

A  veritable  flood  of  telegrams  and  letters 
bearing  the  signatures  of  famous  stars,  di- 
rectors and  production  executives  were  sent 


Joseph  Dannenberg  was  a  kindly 
and  honorable  man,  an  indefatigu- 
able  worker,  a  trained  and  excel- 
lent editor,  and  gave  the  very  best 
that  was  in  him  to  the  best  that  is 
in  this  industry.  Probably  he 
worked  too  hard,  and  it  is  sad  in- 
deed that  a  man  who  has  so  dili- 
gently and  ably  created  for  him- 
self a  respected  and  unique  posi- 
tion must  lose  the  fruits  of  his 
labor  so  early  in  life.  And  the  in- 
dustry, needless  to  say,  suffers  a 
genuine  loss. 

"Danny,"  as  he  was  widely  and 
always  affectionately  known,  was 
"Danny."  His  place  will  not  be 
filled ;  but  like  all  well  done  tasks, 
his  influence  will  go  on.  I  have 
known  him  well  since  he  began  his 
journalistic  career  in  this  field  and 
invariably  found  him  a  co-worker 
doing  his  own  job  with  an  excep- 
tional and  admirable  fairness, 
courtesy  and  manliness. 

WM.    A.    JOHNSTON. 


tal    In    New    York 
To    Industry 

to  him  at  the  Post   Graduate  Hospital 
great     numbers     of     flowers     supplemei 
these   as   expressions   of   -nod   wishes    for  -a 
speedj    recovery    for   "Danny." 

Resolutions  extending  condolences  and  ex- 
pressing the  grief  of  their  members  were 
sent  the  widow  by  the  leading  producing  and 
distribul  tng   organizations. 

"Danny'-  was  a  prominent  social  as  well 
as  business  figure  in  the  industry.  He  was 
the  organizer  of  the  annual  Film  Golf  Tour- 
naments, which  have  come  to  be  one  of  the 
outstanding  social  event-  in  the  industry. 
Since  the  launching  of  these  sports  frolics, 
attended  and  participated  in  by  prominent 
men  in  all  branches  of  the  industry.  Dannen- 
berg worked  with  the  greatesl  energy  to- 
promote  their  success  and  imbued  them  with 
a  spirit  of  good  fellowship  which  has  made 
them  distinctive  among  affairs  of  their  kind. 

Following  is  a  resolution,  passed  by  the 
Board  of  Directors  of  United  Artists  Cor- 
poration, and  expressive  of  the  esteem  and 
affection  in  which  "Danny"  was  held  by 
those  who  knew  him: 

WHEREAS— The  Board  of  Directors  of 
Tinted  Artists  Corporation — Mary  Pick- 
ford,  Charles  Chaplin,  Douglas  Fan-banks 
and  D.  W.  Griffith;  Joseph  M.  Schenck, 
Chairman  of  the  Board,  and  Hiram  Abrams, 
President,  learn  with  deepest  regret  of  the 
sudden  and  untimely  demise  of  Joseph  Dan- 
nenberg, editor  and  publisher  of  the  Film 
Daily,  therefore 

BE  IT  RESOLVED— That  the  Board  of 
Directors  of  United  Artists  Corporation  and 
its  members  collectively  and  individually  ex- 
tend their  si'neerest  and  heartfelt  sympathy 
to      the  stricken   widow   and   grieving   rela- 
tives;  express  their  profound  regret  at   the 
loss   to   the   motion    picture   industry   of   the 
deceased   as   a    MAN    personally   and    as   an 
influence  that  ever  sought  to  point  the  way 
toward     progress,    harmony     and     advance- 
ment ;    a    man    and    an    influence    that   never 
faltered  but   always  led   in   thought   and   in 
movement  for  greater  achievement  in  all  the 
manifold    phases    of    photoplay    production 
and   presentation;   a  man   and  an   influence 
which  may  never  be  replaced. 
Mary  Pickford 
Charlie  Chaplin 
Douglas  Fairbanks 
Dennis  F.  O'Brien 
Nathan   Br.rkan 
Joseph  M.   Schenck 
Hiram  Abrams 

Other  expressions  id'  sympathy  poured  in 

from  all  quarters  of  the  industry.     Some  of 
the  first   to   he   received   were: 

"I  am  shocked  beyond  words  at  'Danny's'' 

death." 

— Colvinn  W.  Brown. 

*     *     * 

"1  have  enjoyed  'Danny's'  acquaintance 
and  friendship  for  a  -real  many  year.-,  and 
always  found  him  ready  and  willing  to  as- 
sist me  in  connection  with  any  of  my  or- 
ganization activities,  identified  with  the  mo- 
tion picture  industry.  In  his  sudden  demise 
I  feel  that  I  too,  have  suffered  tin 
a    good    friend    and    adviser." 

— Frederick  II.  Elliot,  I.  M.  1'.  A. 
-         nued  "a  Si  if  Pa 


1274 


Mot  i  o  n     I'  i  c  I  a  r  e     N 


"Mr.    Dannenberg   was  a   leader   in   trade 
journalism  in  America.     His  work   for  mo- 
tion   pictures    was    always    constructive,    al 
ways    honest.      Everj    man    was   his    friend 

and  he  was  a  friend  of  all  men.     Hi-  death 

I-    a    real    loss    to   ever\    ..lie    id'    us." 

Win      II.     II  vys. 

*  •      * 

"•  'he  of  the  true  mortals  id'  the  mol  em 
picture  industry  ha-  passed  on.  'Danny' 
was  always  a  powerful  factor  for  lair  pin- 
on  the  screen  and  his  loss  will  he  fell  by 
all." 

— SlDN]  S      I.'.     Ki 

*  *      * 

"Danny!   Danny,  who  ha-  been  so  much 

a  part  of  the  motion  picture  business,  who 
has  been  so  much  a  part  of  it-  growth — his 
death  i-  a  sincere  loss.  I  have  known 
'Danny'  for  many  years.  His  death  was  a 
di-tmet  shock  to  me.  1  cannot  express  in 
words  the  sorrow  which  his  -departure'  has 
caused." 

Jesse  I,.  Lasky. 

"The  death  of  Mr.  Dannenberg  i-'a  dis- 
tressing  blow  to  the  picture  industry'.''  Mi- 
conservatism  and  the  rightness  and  righte 
ousness  of  hi-  viewpoinl  about  this  industry 
•will  make  it  difficult  to  replace  his  influence. 
I   am   deeply  distressed   at    his  passing." 

M  wars  I.okw  . 

*  #  0 

"I  am  inexpressibly  -hocked  at  the  sud- 
den loss  of  Joseph  Dannenberg.  He  was 
one  of  the  an. -i  unusual  types  in  the  mo- 
tion picture  industry  and  he  will  he  greatly 
missed." 

— Edward  A.  McManus. 

*  »     * 

"I  lose  l  riendship  with  Dannj  makes  it 
difficull  to  put  in  words  the  thoughts  that 
•come  In  mind  al  a  mumeiit  like  this.  Danny 
and  I  entered  the  motion  picture  industry 
about  the  same  time.  1  am  proud  to  feel 
thai  I,.-  considered  me  a  friend  ever  since 
thai  time.  We  cut  our  eye  teeth  together  in 
the  industry,  we  talked  and  argued  Ifiendlily 
over  it-  problems.  I  don't  think  anyone 
understood  the  industry's  problems  better 
limn  lie  did  -and  1  am  pround  to  ack 
tiowledge  his  friendship,  aid  and  helpful 
advice.  He  will  he  missed  in  the  industry 
and  well,  the  word"  doesn't  say  if  all 
and     I    will    miss    him." 

Oscar  Price. 

*  *     * 

"The    industry   has    suffered   an    irrepara 
hh-    loss    in    the    death    of    'Danny.'       During 

the  eight  years  that  he  has  been  a  pan  ..f 
the  motion  picture  business,  he  has  won  the 
esteem  and  the  friendship  of  all  with  whom 
he  came  in  contact.  His  vital  personality 
found  expression  through  a  forceful  pub- 
lication always  keenly  alive  to  the  prob- 
lems  "f    the    moment. 

"ft   is    doubtful    if   the    industry    possi 

a  keener  or  more  analytical  -indent  of  the 
motion    picture    industry    in   all    it-    phases. 

\nd    'Danny'    always    tried    to    he    fair    to    all 

sides.  A-  a  frank,  fearless  and  inspiring 
editor  and  as  a  man  whose  friends  are  num- 
bered in  the  hundreds,  he  will  he  sadly 
missed." 

Rich  ird  A.  Rowland. 

a       • 

"I  cannot  tell  you  how  unutterably 
-hocked  was  the  personnel  of  Film  Booking 
Office  "i  America  to  learn  of  Mr.  Dannen- 
uniimely  passing  awaj  stop  to  us  he 
represented  one  of  the  truly  vital  forces  of 
this  industry  and  we  know  that  his  going  i- 
a  lo--  the  industrj  can  \er\  ill  afford." 
M  uor  H.  i'.  s.  Thomson. 


"The  untimely  death  "f  Joseph  Dannen- 
berg wa-  a  ureal  -hock  indeed.  'Danny'  had 
risen  rapidly  in  the  rank<  ,,t'  trade  paper 
publishers  and  the  industry  will  ever  re- 
member his  unique  stj  le. 

"We  extend  to  Joseph  Dannenberg's  sur- 
vivors and  many   friend-  our  deepest   sym- 
pathy in  this  hour  of  their  bereavement." 
Statement   issued   by   Business   Manager 
Joseph    M.    Sealer    in    behalf   of  the 
Motion   Picture   Owner-   of    America. 


"The  requiem  is  sounded  ami  one  of  the 
princes  of  our  industry  is  gone.  A-  much 
as  Joe  Dannenberg  has  been  a  power  in  the 

past,   just    so    much   will   he    he    uns-ed    in    the 
\  ear-  tu  come." 

George  W.  Weeks. 


"In  the  death  of  Mi'.  Dannenberg  the  mo- 
tion picture  industry  has  lost  one  of  it-  fore 
mo-i  characters  a  man  who  ha-  held  the 
screen  in  reverence,  and  who  has  fought  per- 
sistently tor  its  world  recognition  and  for 
the  high  standard  which  it  -has  attained. 
Every  member  of  the  motion  picture  in- 
dustry -hares  alike  the  grief  which  hi-  death 
has  caused.  His  death  has  stunned  me.  His 
i-  a  difficult  gap  to  fill." 

Adoi.i'h   Zukor. 

»     *     * 

"Words    fail    us    to    express    our    regret. 

'Danny'    was    the   best    fellow    that    ever   lived 
and   will   he  missed   by  us  all." 

W  \l:\l.i;    BrOTHI  RS. 


Equity    Assets    Will    Go    at 
Auction 

Chancellor  Wolcott,  sitting  in  Chancery 
Courl  in  Wilmington,  Del.,  ha-  issued  two 
orders  affecting  the  sale  of  assets  of  the 
Equity  Pictures  Corporation  of  New  York. 
Christopher  L.  Ward,  Jr.,  of  Wilmington 
and  Wilson  Lee  Cannon  of  New  York,  re- 
ceivers of  the  corporation  have  been  or- 
dered to  -ell  at  auction  in  New  York  within 
two  months  time  the  corporation's  rights  in 
17  pictures  ami  the  twenty-five  percenl 
Stock  interesl  it  own-  in  the  Daniel  Oar-on 
Goodman  Corporation  and  Goodman  Pro- 
ductions,   Inc. 

The  other  order  direct-  the  receivers  to 
accept  the  offer  of  1,0(10  pound-  made  b\ 
Cranfield  and  Clarke,  Inc..  of  New  York 
for  the  Great  Britain  and  Ireland  rights  to 
"Week    End    Husbands." 


Fire    Hazards    Negligible    in 
Cleveland 

Mrs.    Georgia    Moffett,    secretarj    of    the 

film  Board  of  Trade  of  Cleveland  ha-  given 
mil  the  information  that  the  lire  hazards  in- 
curred through  handling  motion  picture 
films,  ha-  been  reduced  to  zero  hi  the  Cleve- 
land Film  Exchange  Bldg.  Mr-.  Moffetl 
-tate-  that    between    live  and   -i\   Ions  of  film 

are  handled  in  the  building  eyerj  day.  Some 
seven  hundred  exhibitors  in  northern  Ohio 
are  served  daily. 

And  not  a  single  fire  has  occurred  in  the 
building.  The  fire  marshal  make-  a  thor- 
ough inspection  of  the  building  every  two 
weeks.  Fire  Chief  George  Erdmann  springs 
a  lire  drill  on  the  building  inmates  al  the 
rale  of  two  a   week,  and  a  close  watch  i-  kepi 

on  everything  that  mighl  create  an)  lire 
hazard. 


Many     New     Charters     Are 
Granted  for  N.  Y.  State 

Companies  incorporating  in  the  motion 
picture  business  in  New  York  state  during 
the  past  week  showed  the  following  capitali- 
zation and  directors,  according  to  the  char- 
ter- granted  by  the  secretary  of  state: 
N.  W.  Amusement  Corporation,  $5,000, 
Hyinan  Nadler.  Samuel  Wechsler,  Reuben 
Nadler.  New  York  city;  Sunshine  Plays, 
Inc.  .rli>. 1100,  Louis  Sunshine,  Samuel 
Samach,  William  A.  Page,  New  York  city; 
Enterprise  Jerome,  Inc.,  W.  Russell  Root, 
Wilbur  C.  Davidson,  Dorothy  A.  llecht, 
New    York   city. 

United  Protestanl  Motion  Picture  Society, 
Inc.,  $200,000,  Erwin  Ostermaier,  William 
Spielter,  Bernard  L.  Miller,  New  York 
citj  ;  Wafilms,  Inc.,  $2,500,  M.  <i.  Cutler, 
Robert  .1.  Scherer,  Bronx,  Gertrude  Lasker, 
Brooklyn;  Marwaldean  Productions,  Inc., 
capitaliaztion  nol  stated,  Ramsey  Wallace, 
Crank  .Martin-.  E.  C.  Dean.  New  York  city; 
Exhibitors  Holding  Corporation,  Buffalo, 
capitalization  not  stated,  Dewey  Michaels, 
F.  D.  White,  Henrietta  Schoenfeld,  Buffalo. 

Martin  Sampler,  capitalization  not  stated, 
Martin  Sampter,  Clarence  Cohen.  A.  P. 
Filbig,  New  York  city;  A.  and  O.  Picture 
Corporation,  $5,000,  A.  J.  Spraul,  Gertrude 

Spraul,    P.    A.    Neff.    New     York   city;   (1.    and 

( '.  Enterprise  Picture  Corporation,  $1,000. 
Loretta  -I.  Cassidy,  -lame-  A.  Carroll,  John 
C.  Spallone,  New  York  city;  Karp  Amuse- 
ment Co.,  Inc.,  Syracuse,  $50,000,  Jacob, 
Elias  and  Leo  Karp,  New  York  city; 
Reade's  Kingston  Theatres  Co..  Inc..  capi- 
talization imt  -lated.  Richard  M.  Huber, 
Charles  J.  Bryan,  William  .1.  Marks,  .New- 
York  city. 

The  Sport  of  Kings  Production,  Inc.. 
$10,000,  Bessie  Schrier,  Anita  Nunc-.  Ed- 
ward Berkowitz,  New  York  city:  The 
Emerald  Photo-Drama  Studio.  Inc..  $200,- 
(too.  Onofrio  Rella,  A.  P.  Rella,  Nicholas 
Chiarchiaro,  New  York  city;  The  Kir-i 
Jewish  American  Theatre,  Inc.,  $25,000, 
O.  M.  Carter.  P..  A.  Miller,  Samuel  11. 
Goldberg,   New    York  city. 


Detroit  Names  Committee  on 
Uniform  Zoning 

(•-car  Hanson,  pre-ident  of  the  Detroit 
Film  Hoard  of  Trade  ha-  appointed  the  fol- 
lowing committee  on  Uniform  Zoning  to  con- 
sider the  proposed  changes  in  the  Uniform 
Zoning  Plan  that  have  been  submitted,  to 
make  a  thorough  investigation  of  each  situa- 
tion and  In  present  a  recommendation  to  the 
film  Board  of  anj  revision  advisable  at  the 
earliest  possible  date:  Otto  W.  Bolle,  Fred 
E.  North.  Frank  D.  Drew,  A.  M.  Elliot,  and 
•  I.    I..    Save. 


Cleveland      Zoning      System 
Committee  Named 

C.  P..  Almy,  Cleveland  Metro  Goldwyn  ex- 
change manager,  Gradwell  Sear-.  Fir-t 
National  manager  and  Oscar  Ruby,  Pathe 
manager,  have  been  appointed  a  committee 

of  three  In  meet  with  Me— 1-.  M.  P.  Horwitz. 
Allen    Simmon-   ami   .1.   .1.    Harwood,  a   com 

mittee  of  exhibitors  appointed  by  the  M.  P. 

T.  0.  ot  Ohio,  lo  thrash  out  the  dissatisfac- 
tion existing  in  this  territory  regarding  the 
zoning  system. 


March     20,     1926 


1275 


Schenck  Favors  Coast  Home  Office 

Announces   Addition   of  John   Barrymore    and    Buster   Keaton    to 
United  Artists;   Constance  Talmadge  to  Retire 


JOSEPH  M.  SCHENCK  chairman  of  the 
board  of  directors  of  United  Artists, 
arrived  in  New  York  this  week,  enthus- 
iastic over  recent  Coast  productions  under 
his  guidance  and  with  several  important  an- 
nouncements to  make.  He  stated,  first  of  all, 
that  he  had  reached  the  conclusion  that  the 
removal  of  the  home  office  of  United  Artists 
to  the  West  Coast  would  be  a  wise  move, 
and  that  he  hoped  to  persuade  Hiram 
Abrams  and  the  Eastern  executives  of  the 
sagacity  of  this  plan. 

"The  three  thousand  miles  between  pro- 
duction and  the  sales  and  publicity  depart- 
ments is  a  great  handicap,"  he  declared. 
"They  need  close  contact  with  the  studio 
to  plan  their  activities,  while  we,  in  turn, 
need  their  counsel  and  guidance  in  lining  up 
production. 

"Perhaps  Mr.  Abrams  or  others  here  will 
Slave  valid  reasons  why  such  a  move  is  im- 
practical, but  if  not  I  hope  we  can  have  the 
United  Artists  home  offices  located  in  Los 
Angeles  by  October." 

Important  new  stellar  acquisitions  were 
also  announced  by  Schenck. 

"Just  before  leaving,  I  placed  John  Bar- 
rymore under  contract  for  United  Artists. 
He  will  be  with  us  indefinitely,  and  will  have 
his  own  production  company,  as  have  our 
other  stars.  He  will  make  two  pictures  a 
year,  perhaps  appearing  on  the  legitimate 
stage  from  time  to  time.  He  is  definitely 
•committed  to  pictures,  however,  and  will  be 
in  them  permanently.  Our  contract  runs 
for  as  long  as  he  chooses  to  remain  in  pic- 
tures. 

"Buster  Keaton  will  also  be  a  United 
star.  He  has  completed  the  last  picture  on 
his  Metro-Goldwyn-Mayer  contract  and  will 
start  his  first  production  for  us  shortly." 

When  questioned  concerning  the  reports 
that  Gloria  Swanson  would  become  a  Unit- 
ed Artists  star  following  the  completion  of 
her  present  picture  for  Paramount,  Schenck 
frankly  stated  that  he  could  say  nothing  defi- 
nite concerning  that  at  present,  but  hoped 
to  be  able  to  within  a  fortnight. 

Constance  Talmadge,  he  explained,  will 
not  become  a  United  Artists  star,  since  she 
has  definitely  decided  to  retire  at  the  com- 
pletion of  the  three  remaining  pictures  on 
her  First  National  contract.  This,  he  in- 
sisted, was  no  pretence  for  publicity  pur- 
poses, adding  that  it  had  been  her  intention 
for  some  time  to  retire  before  marrying. 
Her  suitor  became  so  insistent,  however, 
that  she  was  recently  married  to  him,  but 
rather  than  take  a  honeymoon  now  she  will 
rush  work  on  her  three  remaining  produc- 
tions, the  first  of  which  is  "The  Duchess 
From  Buffalo."  After  that,  she  will  prob- 
ably make  her  home  in  England,  returning 
here  from  time  to  time. 

The  sale  of  the  United  Studio  to  Famous 
Players  will  probably  mean  the  enlarge- 
ment of  the  Pickford-Fairbanks  studio  to  a 
sufficient  size  to  care  for  all  the  units,  the 
name  to  be  changed  to  the  United  Artists 
Studio,  he  stated. 

Commenting  on  recent  reports  to  the  ef- 
fect that  United  Artists  would  go  in  for  a 
greater  volume  of  bookings,  entering  smaller 
towns  than  in  the  past,  Schenck  emphasized 
that  this  would  mean  no  change  in  produc- 
tion policies. 


Joseph  M.  Schenck,  chairman  of  the  board  of  directors 
of  United  Artists. 


"We  will  never  have  more  than  15  pic- 
tures a  year,  and  none  of  those  will  be  per- 
mitted to  fall  below  the  present  quality. 
Each  picture  must  have  something  big  about 
it.  If  it  does  not  have  an  outstanding  star, 
it  will  be  based  on  a  tremendous  stage  suc- 
cess or  book.  Such  a  production,  for  in- 
stance, is  'The  Bat.' 

"In  the  past,  with  a  small  number  of  pro- 
ductions, United  Artists  could  not  afford  to 
send  salesmen  into  the  smallest  communities. 
Now,  with  15  pictures,  our  salesmen  can  e:o 
to  the  smaller  theatres  as  well.  Each  pic- 
ture will  be  sold  independently  and  indi- 
vidually, however.  There  will  be  no  block 
booking.  Any  exhibitor  who  can  pay  u 
proper  rental  can  have  any  United  Artists 
picture,  regardless  of  any  affiliations  or  con- 
nections, and  this  goes  for  large  cities  as 
well  as  small.  While  we  naturally  favor  our 
clients,  our  pictures  are  and  will  be  sold  on 
a  free  and  competitive  market. 

"That  same  policy  would  have  been  ad- 
hered to,  had  the  proposed  distribution  alli- 
ance between  United  Artists  and  Metro- 
Goldwyn-Mayer  gone  through — in  fact,  that 
was  expressly  stipulated  in  the  contracts 
drawn  up  at  that  time. 

"I  firmly  believe  that  had  this  alliance 
been  made,  Metro-Goldwyn-Mayer  would 
likewise  have  sold  its  pictures  on  a  free, 
competitive  basis,  without  block  booking.  As 
matters  stand  now,  a  firm  producing  40  or 
50  pictures  must  sell  in  advance  of  produc- 
tion, or  it  will  find  exhibitors  without  play- 
dates  to  give  them.  With  the  combined  line- 
up of  United  Artists  and  Metro-Goldwyn- 
Mayer  pictures,  I  believe  exhibitors  would 
have  been  virtually  forced  to  hold  open 
playdates  for  the  many  fine  pictures  they 
might  expect  from  such  an  affiliation. 


"However,  though  I  still  believe  that  ev- 
eryone would  have  benefitted  by  such  a 
move,  exhibitors  apparently  felt  otherwise, 
so  the  deal  was  definitely  abandoned." 

The  probable  line-up  for  next  season,  as 
outlined  by  Schenck,  will  include  one  each 
from  Chaplin  and  Fairbanks,  and  two 
Mary  Pickford,  Norma  Talmadge,  Rudolph 
Valentino,  Buster  Keaton  and  John  Barry- 
more,  and  two  or  three  from  Samuel  Gold- 
wvn. 


Theatre     Given     Time     for 
Ticket  Supply 

Theatres  having  on  hand  a  supply  of 
tickets  marked  in  accordance  with  the  1924 
revenue  act  will  be  permitted  to  continue 
their  use  for  a  reasonable  time  after  March 
28,  but  such  tickets  must  be  sold  at  the 
established  price  of  admission,  it  has  been 
announced  by   the   Treasury  Department. 

As  an  example  of  what  is  meant  by  the 
department,  it  is  pointed  out  that  tickets 
marked  "established  price  54  cents,  tax  paid 
6  cents"  must  be  sold  at  the  established  price 
of  54  cents  and  may  not  be  sold  at  60  cents. 

The  change  in  the  admission  tax  exemp- 
tion, whereby  it  is  increased  from  50  to  75 
cents,  will  not  necessitate  the  issuance  of 
new  regulations,  the  department  announces, 
the  only  change  necessary  in  the  present  reg- 
ulations being  the  substitution  of  "75"  for 
"50"  in  the  section  relating  to  exemptions. 


Irish    Censorship     Shows    a 
Footage  Increase 

The  footage  of  films  submitted  to  the  Free 
State  censorship  authorities  during  1925,  re- 
ports Harold  M.  Collins,  American  Consul 
at  Dublin,  Ireland,  was  5,451,326,  this  total 
being  an  increase  of  507,526  feet  over  the 
1924  figure.  "  Drama"  films  accounted  for 
5,066,409  feet,  and  "Interest"  films  for 
384,917  feet. 

The  number  of  "dramas"  submitted  was 
1,205,  of  which  115  were  rejected  and  172 
cut.  The  number  of  "Interest"  films  passed 
was  552.  Ninety-seven  pictorial  advertise- 
ments were  rejected. 

Adverse  decisions  by  the  censor  resulted  in 
17  appeals.  In  nine  of  these  the  censor  was 
upheld;  in  two  he  was  reversed;  and  in  the 
other  six  the  films  were  passed  with  cuts. 


United     Artists     to     Extend 
Operations   Abroad 

Hiram  Abrams,  president  of  United 
Artists  Corporation,  has  assigned  Montford 
Steele,  manager  of  the  foreign  offices,  to  a 
four  months'  trip  to  the  Orient  to  make  a 
survey  of  the  branches  with  a  view  to  en- 
la  ruing  the  distribution  of  product.  A  num- 
ber of  new  distribution  points  will  prob- 
ablv  be  installed. 

the  headquarters  of  United  Artists  in  the 
Orient  are  in  Kobe,  Japan,  with  subsidiary 
offices  and  shipping  centers  in  China,  India, 
the  Straits  Settlement  and  the  Philippine 
Islands. 


1276 


Sam  Taylor 


also  essential  and  the  representatives  of  these 
important  units  should  work  together  in  good 
faith  if  their  respective  investments  and 
mutual  interests  are  to  he  best  safeguarded 
and  protected. 


SAM    TAYLOR    PARTS    WITH    LLOYD 
Becomes     Independent     Produeer-Director 

AM  TAYLOR,  after  five  years'  directorial 
association  with  Harold  Lloyd,  has  severed 
his  connection  with  the  famous  comedian. 
Taylor  has  just  completed  the  direction  of  Harold 
Lloyd  in  "For  Heaven's  Sake"  and  will  accom- 
pany the  star  East  this  week  to  attend  the  New  York  premiere  of  this 
first    Harold    Lloyd-Paramount    production. 

Lloyd  and  Taylor,  who  have  worked  together  without  a  break  over 
the  entire  period  of  Lloyd's  activities  as  a  feature  comedian,  are  separat- 
ing with  the  friendliest  of  feelings.  Taylor's  resignation  was  inspired 
by  his  desire  to  enter  the  ranks  of  independent  director-producers,  and 
he  is  leaving  with  the  good  wishes  of  the  entire  staff  of  Harold  Lloyd 
Productions,  where  in  the  course  of  six  years,  he  has  evolved  from  "gag 
man"  to  directorial  chief  of  "For  Heaven's  Sake." 

In  accompanying  Lloyd  from  the  Coast  this  week,  Taylor  is  paying 
his  first  visit  to  New  York  in  six  years.  He  has  heretofore  spent  the 
intervals  between  "shooting"  in  supervising  the  preparation  of  the  next 
story  to  be  filmed.  His  entry  into  the  film  world  was  made,  however, 
in  New  York,  when  he  started,  in  1915,  as  a  scenario  writer  for  the  old 
Kalem  company. 

Scores   Exchangeman's  Claim 

Frederick  H.  Elliott,  I.  M.  P.  A.  A.  Manager, 
Issues     Open     Letter     in     Reply     to     Article 

IN  an  open  letter  addressed  to  inde- 
pendent exchanges  Frederick  H.  Elliott, 
general  manager  of  the  Independent 
Motion  Picture  Association  of  America,  re- 
futes a  statement  made  by  a  New  York  ex 
changman  in  a  current  issue  of  a  regional 
trade  paper  in  which  the  writer  is  quoted 
as  saying  that  a  few  years  ago  he  paid  as 
high  as  $45,000  for  a  picture  in  the  New 
York  territory  and  made  money  with  it,  and 
that  during  the  pas!  season  he  secured  pic- 
tures at  a  very  small  advance  and  doubted 
it'  any  exchange  in  the  territory  could  make 
any  money  on  such  pictures. 

Elliott  in  his  letter  says  in  part  :  The  fact 
that  this  statement  did  not  emanate  from  one 
of  the  larger  and  more  active  buying  ex- 
changes  discounts  a  great  deal  of  verity 
which  such  a  statement  might  otherwise  pos- 
sess. 

The  exchanges  cai I   buy  good  pictures 

at  poor  picture  prices,  as  production  costs 
have  increased  tremendously  during  the  past 
few  years.  Actor-  are  getting  more  caonej 
than  ever  before,  and  to  maintain  a  standard 
of  quality  production  the  producer  must  ac- 
cording^  increase  negative  costs. 

The  paal  year  has  clearlj  proven  that 
there  is  a  markel  for  good  independent  pro- 
ductions, while  there  is  no  place  for  pictures 
of  a  cheap  or  inferior  grade.     A  survey  of 

the  nidi  pendent    market    for  the  pa-t   year  or 

so  develop  some  interesting  facts,  from 
which  conclusions  can  readil]  bi  drawn  as 
to  which  branch  of  this  markel  has  suffered 
most. 

The  number  of  failures  among  produo 
and  distributors  has  been  71  .  in  com- 

on    with    the    limited    number    of    com 

eg  1  hal   ■•'.  1 -iv  ael  ive  during   I  In     period. 

The  situation  1-  radically  different,  however, 
in  re  number  oi   exchanges 

operating. 

What   is  most  necessary  is   that   the  inde- 
.  nt   exchangemen  should  stand  by  and 

cooperate    with    the    producers    this    Mar    as 

nev<  fie  creation  of  confidence  is 


Freiberg  Bill  is  Reported  Out 
of  Committee 

The  Freiberg  bill,  which  if  passed,  would 
admit  children  under  sixteen  years  to  mo- 
tion picture  theatres  in  .New  York  State,  un- 
der certain  restrictions  outlined  in  the  bill, 
was  reported  out  of  Assembly  Cities  commit- 
tee this  week.  The  bill  was  reported  out  of 
committee  without  opposition  and  goes  to 
a  vote  in  the  lower  house  probably  within 
the  next  week. 

The  bill  carries  an  announcement  which 
was  included  at  the  request  of  the  state 
conference  of  mayors,  and  affects  those  cities 
which  have  separate  boards  authorized  to 
issue  licenses.  TIicm'  licensing  boards  are 
given  the  power  to  issue  the  licenses  ap- 
plied for  li\  theatres,  the  original  bill  dele- 
gating  the  duties  to  the  city  clerk.  The 
licenses  would  cover  the  place  segregated  in 
the  theatre  for  the  children  when  admitted 
and  the  matron  in  charge  of  such  section. 


Exhibitor     Actually     Builds 
Own    Theatre 

Anton  Schuster,  owner  of  the  Ridge  The- 
atre, Allentown,  l'a.,  which  was  informally 
opened    lasl    week,   has   the  unique  distinc- 

I] the  only  exhibitor  in   that  pari 

of  the  countrj  who  actual!]  buil!  his  own 
theatre,  his  only  assistant  being  his  boy. 
I' he  Ridge  is  a  400-seat  theatre  and  Mr. 
Schuster  devoted  four  years  to  the  construc- 
tion of  the  building,  the  plumbing,  lighting. 
painting  and  decorating  all  being  done  b\ 
Ins  own   hands. 


Motion     Picture     New  s 

Bill  Ending  Newsreel 
Censorship  in  N.  Y.  is 
Passed;  109  to  13  Vote 

The  bill  calling  for  the  elimination  of  news 
reels  from  the  provisions  of  motion  picture 
censorship  in  New  York  State  passed  the 
Assembly  by  an  overwhelming  vote  of  L09 
to  L3  at  Monday  eight's  session.  All  Demo- 
crat- m  the  lower  house  voted  in  favor  of 
the  bill,  which  had  been  introduced  by  a 
Republican  member,  P.  Trubee  Davison.  An 
attempt    by    Assemblyman    Hackenburg   to 

amend  the  Davison  bill  proved  futile,  when 
Speaker  McGinnies  learned  thai  the  amend- 
ment would  provide  a  clause  calling  for  the 
abolishment  of  the  Motion  Picture  Commis- 
sion itself.  The  bill  was  passed  without  the 
amendment  and  attended  b\  little  or  no  dis- 
cussion. The  thirteen  members  voting 
against  the  bill  were  all  Republicans,  and 
included  Assemblymen  Boyle,  Cheney,  Cil- 
ano,  Davis,  Fake,  Gedney.  Lattin,  Lewis, 
Lord,  Lvon.  VanCleaf,  Whitcomb,  and 
Witter. 

A  hearing  will  be  held  on  the  bill,  intro- 
duced in  the  Senate  by  Senator  .1.  Griswold 
Webb,  on  Tuesday,  March  16.  While  the 
hearing  was  granted  at  the  request  of  Canon 
Chase,  of  Brooklyn,  it  is  not  expected  that 
the  measure  will  meet  with  any  opposition 
in  the  Upper  House,  and  following  its  pas- 
sage there  will  go  to  the  Governor,  who  will 
undoubtedly  approve  and  put  an  end  to  the 
Censorship  of  news  reels  of  current  events. 


Harding  Likely  Successor  to 
Biechele 

The  name  of  David  Harding,  vice-presi- 
dent of  the  Capital  Enterprises,  Kansas 
City,  controlling  a  large  string  of  theatres 
in  the  Middle  West,  is  being  mentioned  as 
successor  to  President  R.  R.  Biechele  of  the 
M.    1'.    T.    0.    Kansas-Missouri. 

The  annua]  convention  of  the  association 
will  be  \f\  Joplin,  Mo.,  April  20  and  21.  Mr. 
Harding  has  been  in  the  foremost  ranks  in 
working  for  exhibitors'  interests.  During 
the  Better  Movie  Season  campaign  he  was 
a  tireless  worker. 


Loews  New  Orleans  Theatre 
Opens  Easter  Sunday 

Loew  's  New  State  theatre  in  New  Orleans. 
La.,  will  open  Easter  Sunday  with  probably 
Marcus  Loew,  E.  A.  Schiller  and  a  party  of 
stage  notables  in  attendance. 


War  Department  Shows 
Draw  4,800,000 

MOTION  picture  shows  operated 
by  the  War  Department  had  a 
total  attendance  of  over  4,800,000 
during  1925,  it  is  stated  in  a  report  on 
motion  picture  activities  of  the  Army, 
just  made  public. 

The  Army  circuit,  which  the  depart- 
ment claims  is  the  fourth  largest  in  the 
world,  embraces  94  theatres,  covering 
the  military  posts  and  stations  in  the 
United  States  and  eleven  reservations 
in  the  Canal  Zone.  Only  35  of  these 
theatres  were  operated  at  a  profit,  it  is 
stated,  but  the  surplus  from  those 
houses  was  sufficient  to  support  the 
theatres  at  the  smaller  posts  and  to 
place  the  entire  circuit  on  a  self-sustain- 
ing basis. 


March     20 ,     1926 


1277 


Blue  Law  Advocates  Active  in  Spots 

Test  Cases  on  Sunday  Closing  Being  Forced;  Book  and  Film  Cen- 
sorship Agitated;  New  Jersey  Situation  Troublesome 


SUNDAY  closing  and  other  Blue  Laws 
continued  to  be  agitated  in  several  com- 
munities this  week.  A  Southern  ex- 
hibitor is  making  a  test  case  based  on  the 
Florida  court  ruling  that  "Sunday"  ends  at 
sundown  on  that  date.  An  outstanding  de- 
velopment of  last  week  was  the  farcical  pro- 
ceeding in  connection  with  the  jailing  of 
Walter  Reade,  New  Jersey  exhibitor,  for 
Sunday  shows  at  theatres  which  he  posi- 
tively denies  ownership — with  bail  fixed  at 
$15,000. 

Reade  is  trying  to  bring  the  matter  to  the 
attention  of  'Federal  courts,  and  hence  did 
not  fight  the  action  brought  against  him. 
He  was  released  after  officials  decided  thai 
in  view  of  his  prominence  and  business  in- 
terests he  could  easily  be  found  when  wanted. 

The  three  separate  indictments  are  in  con- 
nection with  Sunday  shows  in  Perth  Amboy, 
N.  J.,  where  there  are  three  houses  with  a 
fourth  under  construction  by  Reade,  who 
positively  denies  any  connection  with  the 
others.  However,  since  he  had  been  fined  on 
two  previous  occasions  for  Sunday  shows, 
the  agitators  apparently  decided  to  fasten 
the  blame  on  him. 

Now,  Reade  asserts,  he  will  do  his  utmost 
to  bring  the  matter  to  the  attention  of  the 
Federal  courts  on  the  ground  of  "persecu- 
tion." Sunday  shows  are  permitted  through- 
out half  of  New  Jersey,  he  declares,  wliile 
in  other  communities  certain  groups  are  de- 
termined to  enforce  a  law  of  the  vintage  of 
1790 — which,  if  it  were  to  be  literally  car- 
ried out,  would  prohibit  any  kind  of  a  game, 
operation  of  trains  and  trolley  cars,  and  even 
the  playing  of  church  organs  and  orchestras. 

Walter  Reade's  theatre  holdings  include 
about  twenty- five  houses  in  all.  These  are 
the  Cleveland  Hippodrome,  The  Astor  and 
Savoy  theatres  in  New  York  City,  two  in 
Kingston,  N.  Y.,  two  in  New  Brunswick,  N. 
J.,  three  in  Plainfield,  N.  J.,  two  in  Long 
Branch,  N.  J.,  two  in  Red  Bank,  N.  J., 
two  in  Freehold,  N.  J.,  three  in  Trenton,  N. 
J.,  and  five  in  Asbury  Park.  One  is  under 
construction  in  Perth  Amboy — the  cradle  of 
the  present  trouble. 

The  Trenton  Times,  taking  up  cudgels  in 
Reade's  behalf,  comments  editorially: 

"Arrest  of  Walter  Reade  for  violating  the 
Vice  and  Immorality  act,  passed  more  than 
a  century  ago,  will  serve  to  direct  attention 
once  more  to  the  need  of  modifying  that  law 
to  meet  present-day  conditions.  Mr.  Reade's 
offense  is  said  to  have  consisted  in  keeping 
his  motion  picture  theatres  in  Perth  Amboy 
open  on  Sunday. 

"The  Legislature  and  the  Legislature  alone 
can  afford  relief;  and  it  is  but  fair  to  say 
that  at  least  four-fifths  of  the  Senators  and 
Assemblymen  not  only  believe  that  the  law 
should  be  modified,  but  personally  violate  one 
or  more  provisions  of  it  every  Sunday.  End 
the  hvpocrisv  and  injustice  by  amending  the 
act." 

Sunday  movies  are  a  business  aset,  is  the 
contention  of  merchants  of  Perry,  Iowa,  who 
are  fighting  to  bring  back  the  Sunday  theatre 
after  two  years  of  proscription. 

The  town  of  Perry  is  rapidly  dividing 
on  the  issue,  and  before  settlement  of  the 
question  is  made  one  of  the  most  active  civic 
battles  in  the  history  of  the  community  is 
foreseen. 


Walter    Reade,    New   Jersey   and    New    York    exhibitor, 

who   is  fighting  a  charge  of   Sunday  show  operation   in 

Perth  Amboy. 


Against  the  re-introduction  of  the  movies 
are  aligned  the  Protesant  churches  of  the 
town,  all  church  subsidiary  oi'ganizations, 
and  the  city  administration,  which,  by  pres- 
ent indications,  will  be  antagonistic  to  the 
movie  crusade. 

For  the  movies  are  many  of  the  prominent 
business  men  of  the  town.  The  theatre  move- 
ment also  is  reported  to  have  a  wide  support 
from  the  residential   district  of  the   city. 

The  issue  of  Sunday  movies  first  came 
to  the  fore  on  March  3  with  the.  circulation 
of  petitions  requesting  the  city  council  to 
call  a  special  election  for  referendum  vote 
on   the  matter. 

More  than  650  names  were  on  the  petitions 
early.  The  lists  represent  the  business  sec- 
tion of  the  town  only.  Canvassing  of  the 
residential  districts  were  to  begin. 

A  significant  feature  of  the  squabble  lies 
in  the  fact  that  the  owners  of  the  two  mo- 
tion picture  theatres  are  taking  no  personal 
part  in  the  issue. 

More  Sunday  closing  legislation  for  the 
District  of  Columbia  has  been  suggeested 
to  Congress,  Representative  Edwards  of 
Georgia  having  introduced  a  bill  to  close  all 
theatres  or  other  amusements  operated  for 
secular  or  commercial  purposes. 

Violation  of  the  law  would  be  punishable 
by  fines  from  $10  to  $100  for  the  first  of- 
fense and  from  $100  to  $500  for  subsequent 
offenses,  which  also  might  carry  imprison- 
ment for  not  exceeding  six  months.  The 
police  court  of  the  District  of  Columbia 
would  have  jurisdiction  over  enforcement  of 
the  law. 

Each  year  Missouri  gets  its  share  of 
"joker"  blue  laws.  Jack  Kennedy,  an  exhibi- 
tor of  Howard  County,  Mo.,  is  the  latest 
victim.  The  court  of  appeals  of  his  county 
has  upheld  a  decision  in  which  he  was  fined 
$25  for  operating  on   Sunday.       The  first 


Missouri  blue  laws  were  passed  in  1825  and 
have  been  m  a  more  or  less  dormant 
upon  the  statute  books  since,  being  wholly 
ignored  in  the  larger  cities.  Under  the  law 
which  Mr.  Kennedy  was  lined  it  would  be 
illegal  to  operate  railroad  trains  on  Sunday, 
according  to  the  opinions  of  Kansas  City 
lawyers.  Lawyers  agree  the  only  way  the 
smaller  exhibitors  in  rural  communities  can 
!'<•  freed  from  encroachments  of  the  reformer 
is  lor  the  laws  to  be  repealed.  The  legis- 
lature doe-  not  meet  until  January,  1927. 

According  to  Rhoda  Fox  Graves,  the  only 
woman  member  of  the  New  York  State  Leg- 
islature, the  clean  books  bill,  which  is  an- 
other form  of  -censorship,  is  altogether  too 
drastic.  Attempts  to  have  Mrs.  Graves  in- 
troduce the  bill  proved  unavailing,  and 
finally  Assemblyman  Garnjost,  of  West- 
chester county,  sponsored  the  measure  in 
so  tar  as  introducing  the  same.  It  is  gen- 
erally expected  that  the  bill  will  die  in  com- 
mittee, although  a  puble  hearing  has  been 
sel   toi   a  later  date. 

The  banning  of  several  important  publi- 
cations by  the  Canadian  Federal  Censor  at 
Ottawa.  Ontario,  has  led  to  some  discussion 
in  official  circles  in  the  Canadian  Capital  as 
to  whether  the  Dominion  Governmnet  would 
decide  to  place  a  Federal  censorship  on  mov- 
ing pictures  entering  the  county.  Two  pub- 
lications recently  banned  from  Canada  were 
Libt  rty  Magazine  and  the  New  York  Daily 
Mirror,  and  action  was  taken  because  of 
allleged  objectionable  matter  appearing  in 
the  periodicals.  Following  the  bannng  or- 
der-, announcement  was  made  by  the  De- 
partment of  Customs  and  Excise  regard- 
ing the  legislative  power  held  by  the  De- 
partment in  prohibiting  the  entry  of  any 
publication,  picture  or  any  printed  view 
from  the  country. 

At  present  the  censorship  of  moving  pic- 
tures has  been  conducted  within  the  various 
Provinces  through  the  establishment  of  Pro- 
vincial censor  boards.  At  times,  moving 
picture  men  have  pressed  for  a  Federal 
censorship  board  to  pass  upon  all  pictures 
once  and  for  all  for  showing  anywhere  in 
Canada,  thus  saving  delays,  express  charges, 
Provincial  fees  and  other  details.  Federal 
Him  censorship  has  now  become  a  discussed 
question  again. 


Film    Censor    Committee    is 
Formed  in  Tunis 

A  decree  instituting  a  motion  picture  film 
censoring  committee  which  will  meet  at 
Tunis,  is  reported  by  Consul  Leland  L. 
Smith  at  Tunis  to  the  Motion  Picture  Sec- 
tion of  the  Department  of  Commerce. 

The  committee  will  he  composed  of  the 
following  members:  President,  the  Public 
Prosecutor  or  his  representative  members; 
the  Vice  President  of  the  Municipality  of 
Tunis,  or  his  representative;  The  Chief  of 
the  "Surete"  or  his  representative;  An  In- 
spector of  the  Department  of  Education;  A 
Police  Commiss:oner:  A  representative  of 
the  motion    picture  film  agents  of  Tunis. 

All  films  not  visaed  by  the  above  com- 
mittee are  not  to  be  allowed  to  be  released 
in  Tunisia. 


1278 


Motion.  Picture     News 


Hatrick  Issues  Statement  on  Holding  of 
Negative  on  Eiffel  Tower  Flight 

EDGAR  B.  HATRICK,  General  Manager  of  International  Newsreel,  yester- 
day (Tuesday)  issued  the  following  statement  on  the  holding  up  of  the 
negative  of  the  flight  through  an  arch  of  Eiffel  Tower  by  Leon  Callot 
"which  resulted  in  the  death  of  the  aviator: 

"The  motion  pictures  of  Lieut.  Callot's  flight  through  the  Eiffel  Tower  were 
shipped  to  us  by  our  French  agents  via  the  purser  of  the  S.  S.  La  France.  When 
the  France  was  at  sea  the  newspapers  published  reports  that  the  film  was  to  be 
seized  by  the  Captain  on  orders  of,  presumably,  the  French  Government. 

"When  the  France  docked  the  International  Newsreel  Corporation  made  formal 
demand  for  the  film.  This  was  met  with  a  denial  by  French  Line  officials  that 
the  film  was  on  board  the  ship.  A  representative  of  the  International  Newsreel, 
however,  had  already  examined  the  ship's  manifest  and  confirmed  thereon  the 
fact  that  the  film  was  aboard  the  France. 

"The  writ  of  replevin  resulted.  The  Interntional  Newsreel  Corporation  does 
not  know  that  the  French  Government  wishes  to  suppress  the  film  for  sentimental 
or  any  other  reasons.  The  International  Newsreel  Corporation  has  received  no 
request  from  the  French  Government  to  suppress  the  film.  It  only  knows  that  the 
captain  of  a  French  steamship  has  seized  motion  picture  film  which  is  the  property 
of  the  International  Newsreel.     It  proposes  to  recover  its  property. 

"If  the  film,  on  being  recovered  by  the  International,  should  prove  to  be 
objectionable,  and  therefor  unfit  to  show  to  the  American  public,  it  will  not  be 
released.  If  the  French  Government  wishes  the  film  suppressed  for  sentimental 
reasons,  the  International  Newsreel  will  give  the  utmost  consideration  to  any  such 
request,  but  up  to  the  present  time  the  International  Newsreel  has  not  heard  from 
the   French   Government. 

"The  International  Newsreel  is  in  the  position  of  objecting  to  the  high-handed 
methods  of  the  French  steamship  captain — the  unwarranted  seizure  of  private 
property.  It  has  asked  the  United  States  Court  for  aid  in  the  recovery  of  its  own 
property." 


Charters  Show  Small  Decline 

January    and    February   Drop    Below 
December  in  Number  of  Corporations 

JANCAR1  and  February,  1926,  showed 
a  slighi  falling  off  in  the  number  of 
charters  issued  in  the  him  industry  as 
compared  with  December,  1925,  according  to 
the  survey  made  by  .Film  Daily.  In  Decem- 
ber 129  charters  were  issued,  while  in  Jan- 
uary there  were  123  and  in  February  121. 
The  January  charters  showed  a  total  cap 
ital  Listed  of  $19,177,000,  while  those  in  Feb- 
ruary totaled  $9,726,100.  In  December  the 
amazing-  total  reached  was  $131,400,500. 

Following  is  a  resume  for  the  past   three 
months : 

Chartered 

No.   of  Cos.  Without 

Month  Chartered     Capital      Capital 

Deeember,    1925 129     $131,400,500     38 

January,    1920 123         19,177,000     47- 

February    121  9,726,100     36 

,\  comparison  of  incorporations  chartered 
in  January  and  Februarj   b  follows: 

State  January     February 

California     11  4 

Colorado     1 


Delaware    

Florida    

3 

9 

2 

4 

12 

1 

Illinois    

14 

10 

1 

1 

Massachusetts    

3 

1 

2 

■> 

i  Urn,     

8 

47 

1 

2 

7 
52 

8 

Oregon    

1 

1 

Texas     

1 

1 

Utah    

1 

Washington    

1 

1 

2 

Wyoming    

1 

18 

2 
1 

1 

S 

Totals    123 


121 


Woodhull  Stand  Commended 

M.    P.    T.    O.    President   Praised    for 
Attitude    on    Press-Made    Celebrities 


THAT    dining   the    p  eral   years 

••)  he  responsible  heads  of  the  motion 
picture  industry  have  made  < 
•lable  progress  in  the  elevation  of  the 
moral  and  artistic  standards  of  the  screen" 
is  one  of  the  many  observations  recorded  in 
telegrams  and  letters  from  national  societies 
prominent  persons  which  have  flooded 
National  Headquarters  of  the  Motion  Pic- 
ture Thcal  res  '  >vi  tiers  of  America  since  1 
ident  Et.  P.  Woodhull  made  his  stirring  plea 
before  the  Associated  Motion  Picture  Adver- 


tisers for  a  national  screen  devoid  of  noto- 
rious characters. 

Outstanding  among  these  messages,  all  of 
which  are  congratulatory,  arc  these  from  the 
National  Catholic  Welfare  Conference, 
Washington,  D.  C,  and  the  Council  of  Amer- 
ican Patriots.  The  former  organization, 
which  makes  the  observation  of  rising  moral 
and  artistic  standards  in  the  motion  picture 
industry,  gives  the  following  n<  its  reason 
for    lauding  President  Woodhull's  stand: 

"The  best  asset  which  the  screen,  or  any 


motion  picture  theatre,  can  have  is  it-  good 
name  and  the  good-will  of  the  public.  To  my 
mind,  nothing  would  cause  the  public  more 
quickly  to  lose  faith  in  those  who  are  direct- 
in-  the  destinies  of  motion  picture  entertain- 
ment in  this  country  than  the  lending  of  the 
screen  to  the  exploitation  of  such  persons  as 
iuntess  <  lathcart." 

The  Council  of  American  Patriots  in  its 
ti  legram  states  thai  the  National  Organiza- 
tion's stand,  as  voiced  by  its  President,  "wil! 
have  the  unqualified  endorsement  of  all  real 
Americans.     Congratulation-." 

Another  wire  from  a  well-known  New 
York  woman  credits  the  attitude  of  the  Mo- 
tion Picture  'theatre  Owners  of  America  as 
being  "magnificent"  and  that  it  will  "have 
the  effeel  of  giving  us  plays  of  higher  stand- 
ards, for  you  have  turned  the  tide  of  public 
opinion  in  the  right  direction,  and  will  have 
the  gratitude  and  support  of  all  public 
spirited  men  and  women.  Heartiest  con- 
gratulations for  your  fine  American  spirit." 
The  latter  telegram  was  signed  by  Georgiana 
1  [arriman  Owen. 


Scandinavian   Film   Congress 
to  Hold  Session 

Representatives  of  Scandinavian  film  pro- 
ducers and  moving  picture  theatres  will  meet 
at  Copenhagen  on  May  20th  for  the  pur- 
pose of  discussing  problems  pertaining  to 
the  film  industry  and  the  moving  picture 
theatres,  according  to  a  report  to  the  Mo- 
tion Picture  Section,  Department  of  Com- 
merce from  Commercial  Attache  Sorensen 
Copenhagen. 

Among  the  problems  which  will  be  taken 
up  are:  Censorship  of  moving  pictures, 
Taxation,  Unfair  competition  in  the  film 
trade,  Advertising  in  the  film  and  moving 
picture  theatre  industry  and  The  cultural 
influence  of  the  moving  pictures. 

In  addition  to  the  above  mentioned  it  is 

rumored  that  the  question  of  combating  the 

increasing  dominance  of  American  films 

in    the   North   European   countries   will   be 

discussed 


Construction    Co.    Sues 
Builders 

A  PETITION  for  a  mechanic's  lien 
and  demand  for  an  accounting 
on  $109,679.15  alleged  to  be  due 
for  work  on  the  new  Ambassador 
Theatre  and  Office  Building  under  con- 
struction at  Seventh  and  Locust  streets, 
St.  Louis,  Mo.,  was  filed  in  the  Circuit 
Court  March  4  by  the  Lotz  Construc- 
tion Company  against  the  Boaz-Kiel 
Construction  Company  and  the  Central 
Properties  Corporation,  owners  of  the 
building.  The  latter  is  a  Skouras  Broth- 
ers holding  corporation.  Boaz-Kiel  are 
the  general  contractors  for  the  structure. 
The  Lotz  Construction  Company  had 
the  sub-contract  to  do  the  wrecking,  ex- 
cavation, caisson  work,  concrete  work 
and  back  filling  between  May  8,  1925, 
and  December  10,  1925,  the  work  done 
amounting  to  $258,043.81  of  which  but 
$148,364.67  has  been  paid  the  petition 
sets  forth.  The  accounting  is  demanded 
of  the   general   contractors. 

The  Boaz-Kiel  Company  in  refusing 
to  pay  has  held  that  certain  items  on 
the  bill  were  too  high.  The  petition 
claims  priority  over  $4,500,000  of  first 
mortgage  bonds  on  the  property,  the 
deeds  of  trust  for  which  were  recorded 
May  2,  1925. 


March    20 ,    19  26 


U79 


Coast  Reservations  Flood M. P. T.O.  A. 

Demand  for  Tickets  to  Los  Angeles  Convention  Makes  it 
Necessary   to   Enlarge   Special   Train 


THE  flood  of  reservations  being  made 
by  Eastern  Conventionees  to  the  Los 
Angeles  conclave  has  made  it  neces- 
sary for  National  Headquarters  to  enlarge 
the  ".Motion  Picture  Theatres  Owners  of 
America  Special"  leaving  New  York  for  the 
Coast  on  May  23rd.  The  transcontinental 
Exhibitor  Flyer,  according  to  the  latest 
plans,  will  be  a  train  comprised  of  thirteen 
cars.  This  number  of  cars  is  the  maximum, 
according  to  George  Stanton,  passenger  ex- 
pert for  the  New  York  Central  Railroad. 
There  are  sleeping  accommodations  for  135 
individuals  on  this  train. 

Business  Manager  Joseph  M.  Seider  of 
the  National  Organization  makes  known  this 
week  that  if  this  demand  for  reservations 
continues  within  the  next  few  weeks  there 
may  not  be  even  standing  room  on  this  train. 
Already  four  of  the  sleeping  cars  have  been 
completely  booked.  In  other  words,  90  per- 
sons at  the  time  of  this  writing  have  made 
reservations.  The  train  will  be  made  up  of 
four  cars,  each  containing  6  compartments: 
2  diners;  one  car  containing  two  drawing- 
rooms;  three  cars  containing  compartments 
and  an  observation  room;  one  club  car;  four 
cars  containing  7  drawing  rooms,  and  one 
car  to  accommodate  trunks. 

It    had   been   originally   expected   by   the 


Business  Manager  that  the  majority  of  the- 
atre  owners  using  this  special  train  for  the 
Convention  would  be  from  the  Eastern  and 
Middle  Atlantic  states;  at  least,  all  within  a 
convenient  radius  of  New  York.  To  the  sur- 
prise of  National  Headquarters,  however, 
and  a  further  substantiation  of  the  belief 
that  there  will  probably  be  no  more  reserva- 
tions to  be  had  upon  the  expiration  of  the 
next  several  weeks,  is  the  fact  that  theatre 
owners  as  far  south  as  Virginia  have  already 
obtained  their  compartments  on  the  X*  u 
York  Flyer. 

In  view  of  this  situation,  National  Head- 
quarters believes  that  the  enthusiasm  being 
evidenced  at  this  early  date  will  witness  the 
exhibitor  get-together  mi  the  Coast  as  the 
largest  and  most  significant  of  any  Conven- 
tion ever  held  by  the  National  Organization. 
Business  Manager  Seider  believes  that  not 
only  enthusiasm  over  the  Convention  but  the 
fact  thai  accommodations  for  the  30  day  trip 
may  be  secured  at  such  a  reasonable  rate  is 
inspiring  the  rash  of  early  reservations. 

The  trip,  which  will  include  practically 
the  entire  United  States,  provides  an  indi- 
vidual with  all  the  luxuries  of  a  compart- 
ment and  covers  all  expenses  on  the  road  for 
$585.  Th.'  New  York  Central  Railroad  is 
nut   defraying  the  expenses  in   Los  Angeles 


"ii  June  1.  2,  3.  4,  and  5,  but  the  special 
rates  also  made  by  the  Ambassador  Hotel, 
where  National  Headquarters  will  be  on 
those  dates,  makes  a  reasonable  estimate  of 
the  time  of  the  five  days  spent  in  Los 
Vnueles  as  not  exceeding  $75  a  couple. 
The  latter  figure  includes  a  room  for  two 
persons  and  also  meals  during  those  five 
days. 

When  one  considers  that  the  only  meal 
which  may  be  paid  for  is  breakfast  at  the 
hotel  and  that  this  breakfast  is  75  cents, 
it  may  be  readily  gleaned  why  "Exhibitors 
Week''  in  Los  Angeles  will  be  so  reason- 
able,  financially. 

The  luncheons  and  dinners  during  the 
theatre  owners'  five  daj  stay  in  the  West 
Coast  capital  will  be  of  the  most  elaborate 
kind,  since  theatre  owners  will  be  the 
guests  of  practically  all  of  the  leading  pro- 
ducers  in  the  motion  picture  industry. 
Should  one  desire  to  have  luncheon  or 
dinner  at  the  Ambassador,  the  same  may 
be  obtained  for  $1.00  and  $1.50,  respec- 
tively, Business  Manager  Seider  points  out. 

For  those  theatre  owners  travelling  alone, 
the  price  per  day  for  a  room  at  the  Ambas- 
sador is  $7.00.  A  special  scale  assesses 
tun  persons  in  a  luxurious  room  at  -fO.OO 
per  day,  while  three  individuals  can  occupy 
; in  nt  a  total  uf  $1 1  .(Mi  a  day. 


First  National  Prizes  Are  Awarded 

Total    of    $2,000    Distributed    Among    Exhibitors    Who 
Participated  in  National  Exploitation  Contest 


THE  judges  have  selected  the  winners 
m  the  Firs!  National  Month  Exploita- 
tion Contest  which  attracted  entries 
from  exhibitors  in  all  parts  of  the  United 
States  and  Canada.  Checks  covering  the 
amount  of  the  awards  have  been  mailed  and 
those  on  the  Honor  Roll  will  receive  parch- 
ment testimonials  in  recognition  of  their 
showmanship. 

After  careful  consideration  had  been  given 
the  returns  by  the  committee  of  judges  com- 
prising trade  editors,  the  winners  were  an- 
nounced as  follows : 

CLASS  A— Theatres  Above  1,500  Seat- 
ing Capacity:  First  Prize — Most  Complete 
Campaign,  $250.00 ,  Joel  Levy,  Capitol  The- 
atre, Reading,  Pa. :  Second  Prize — Most  Com- 
plete Campaign,  $150.00,  Lerov  V.  Johnson, 
Liberty  Theatre,  Seattle,  Wash.;  Third 
Prize — Most  Complete  Campaign,  $100.00, 
Pete  Egan,  Capitol  Theatre.  Calgary.  Al- 
berta, Canada;  Best  Newspaper  Ad  of  Class 
A,  $50.00.  Frank  Steffv,  Coliseum  Theatre, 
Seattle,  "Wash;  Best  Lobby— Class  A,  $50.00, 
David  Schaefer,  Central  Theatre,  Jersev  City, 
N.  J. ;  Most  Original  Stunt— Class  A,  $50.00 , 
H.  B.  Wright,  Loew's  State  Theatre,  Los 
Angeles,  Calif. 

CLASS  B— Theatres  Seating  from  1,000 
to  1,500 :  First  Prize— Most  Complete  Cam- 
paign, $250.00 ,  Harry  E.  Brown,  California 
Theatre,  San  Jose,  Calif. ;  Second  Prize — 
Most  Complete  Campaign,  $150.00,  A.  S. 
Wieder,  Rivoli  Theatre,  Portland,  Ore.; 
Third  Prize — Most  Complete  Campaign, 
$100.00,   B.  W.  Bickert,   Old  Mill   Theatre, 


Dallas,  Tex. ;  Best  Newspaper  Ad  of  I 
B,  $50..00,  A.  S.  Wieder,  Rivoli  Theatre, 
Portland,  Ore;  Best  Lobby— Class  B.  $50.00: 
Harry  E.  Brown,  California  Theatre,  San 
Jose,  Cal. ;  Most  Original  Stunt — Class  B, 
$50.00,  M.  W.  Korach,  New  Broadway  The- 
atre,  <  leveland,  Ohio. 

CLASS  C— Theatres  Seating  Under  1,000: 
I  t  Prize — Most  Complete  Campaign, 
$250.00,  R.  S.  Touney.  Rialto  Theatre,  Fort 
Dodge,  la.;  Second  Prize — Most  Complete 
Campaign,  $150.00.  L.  T.  Lester,  Jr.,  Ideal 
Theatre,  Columbia.  S.  C:  Third  Prize— Most 
Complete  Campaign,  $100.00,  P.  A.  Boone, 
Broadway  Theatre,  Mt.  Airy,  X.  C;  Best 
Newspaper  Ad— Class  C,  $50.00.  L.  T. 
Lester,  Jr,  Ideal  Theatre,  Columbia,  S.  C. ; 
Best  Lobby— Class  C,  $50.00 ,  John  de  Maree, 
Viking  Theatre,  Benson,  Minn.;  Most  Orig- 
inal Stunt— Class  C,  $50.00,  W.  A.  Lanagan, 
Palace  Theatre,  Beaumont,  Tex. 

Most  Effective  Newspaper  Stunt  of  the 
Month  for  any  (lass  of  theatre,  $50.00,  Leroy 
V.  Johnson,  Liberty  Theatre,  Seattle,  Wash. 

On  the  Honor  Roll  are: 

Aubrey  Keil,  Palm  Theatre.  Pueblo,  Colo. ; 
J.  Jones,  Palace,  San  Angelo,  Tex.:  Don 
Alexander,  Garrick,  Duluth,  Minn.;  A.  F. 
Battiston,  Lyric,  Yukon,  Pa.;  T.  Miller 
Davidge,  Queen  &  Liberty,  Durant,  Okla. ; 
Bert  Rakestraw,  Electric,  Galena,  Ivans.; 
John  Scanton,  Alhambra,  Torrington,  Conn. ; 
Montague  Salmon,  Rialto,  Macon,  Ga. : 
O.  F.  Glass,  Masonic  Temple,  McCook,  Nebr. ; 
Mr.  Triller,  New  National,  Winnipeg',  Man., 
Can.;  C.  E.  Wagner,  Rex,  Elk  City,  Okla.: 


Frank    Newman,    Wes1    Coast,   Long   Beach, 

C;il.:  Dan  Burgun,  Garden,  Des  Moines,  la.; 

•  I.  E.  Newell,  Sumter,  York,  Ala.;  Jack  Cross, 

Mo],    Carthage,   Mo.;    Manager   D   i\   R, 

deen,  Wj 

In  the  number  of  entries  received  and  the 
quality  of  the  contributions,  this  contest, 
covering  the  advertising,  publicity  and  ex- 
ploitation on  First  National  Month  (Janu- 
ary), was  one  of  the  most  successful  ever 
conducted.  The  judgi  -  experienced  consider- 
able difficulty  in  selecting  the  best  of  the  en- 
tries because  so  many  of  them  displayed  a 
high  degree  of  showmanship.  This  was  es- 
pecially true  in  Class  C,  theatres  of  less  than 
1,000  seating  capacity,  which  topped  either 
of  the  other  classes  in  number  of  contribu- 
tions. 

Appreciating  that  managers  of  smaller 
theatres  had  much  to  contend  with  in  limited 
facilities  and  spending  power,  the  judges  took 
into  consideration  every  angle  that  revealed 
enterprise  and  ingenuity.  In  some  cases  a 
similarity  of  ideas  ca  ised  the  decision  to  be 
made  because  of  some  relatively  small  point 
in  a  campaign,  such  as  the  advantageous  use 
of  a  First  National  Month  poster  or  herald. 

The  judges  who  awarded  the  prizes  and 
selected  the  names  for  the  Honor  Roll  are: 

Joseph  Danncnberg,  Editor  Film  Daily; 
William  A.  Johnston,  Editor  Motion  Pic- 
ture News:  Martin  J.  Quigley.  Editor  Ex- 
hibitors Herald;  William  J.  Reilly,  Editor 
Moving  Picture  World:  Norbert  Lnsk, 
Morning  Telegraph;  and  II.  A.  Linet.  Ex- 
hibitors  Trade   Review. 


1280 


M  >>  t  io  it     Pic  t  ur  c    N  e*vb 


Washington  Sunday  Closing  Bill  Up 

Sub-Committee  Will  Likely   Report  Favorably  on  Measure  to 
Close  Up  All  Amusements  on  Sunday 


HEARINGS   lasting  over  a  period  of 
i    days   were   held    lasl    week   bj 
a    subcommittee  of   the    House    Dis- 
tricl    <  'ommittee   on    a    Sundaj    closing   hi  w 
the  District  of  Columbia. 

I  >w  ing  i"  i  be  make  up  of  the  subcommit- 
tee, ii  i-  ven  probable  thai  the  measure 
will  be  Eavorablj  reported  to  the  full  com 
mittee  by  a  vote  of  tour  to  three.  Ii  is  not 
considered  likely,  however,  thai  the  full 
committee  will  take  the  matter  up,  owing 
to  the  many  religious  aspects  given  the 
measure   during  the   hearing 

This  is  not  a  religious  bill,  declared  Rep 
resentative  Lankford  of  Georgia,  author  of 
the  measure,  in  introducing  the  subject  to 
the  committee.  However,  everj  one  of  Mr. 
Lankford's  witnesses  in  favor  of  the  bill 
was  a  minister.  Proponents  of  the  measure 
ribed  ii  as  a  Sunday  rest  bill,  closing 
all  amusements  of  a  commercial  nature,  but. 
leaving  amateur  sports,  golf,  joy  riding 
and  certain  other  activities  open.  Cndea 
the  bill,  however,  the  sale  of  candy,  cigars, 
magazines  and  all  other  articles  not  of  a 
accessary  character  would  be  prohibited. 

Representative  .Mid. cod  of  Michigan, 
ehairman  id'  the  sub  committee,  was  con- 
rably  disturbed  over  the  religious 
aspects  of  the  legislation,  and  sought  to 
elicit  from  witnesses  some  explanation  of 
how  the  hill  would  affect  creeds  not  observ- 
ing Sunday,  but  got  no  satisfaction  other 
than  to  learn  that  they  would  "simply  have 
to  be   idle"   two  days  a   week. 

No  representatives  of  the  motion  picture 
or  other  amusement  industries  appeared 
before    the   committee,    believing    that     this 

was    a    question    to    be   settled    by    the    people. 

However,  the  genera]  public  also  was  un- 
represented, the  fight  being  waged  princi- 
pal^ between  the  Lord's  Day  Alliance  and 
the  Seventh  Daj  A.dventists,  of  whom  there 
are  a  large  number  in  Washington. 

It  was  declared  that  47  of  the  States 
have  Sunday  laws  of  some  kind.  In  most 
of  the  States,  ministers  declared,  the  laws 
are   observed    and    the    people    are    contented. 

However,  Representative  McLeod  admitted 
that  he  had  never  known  there  was  a  Sun- 
day law  in  his  own  State,  ami  questioned 
whether  there  was  active  enforcement  of 
these   laws   in   all    sections. 


Representative  Blanton,  a  member  of  the 
subcommittee,  and  Representative  Bloom  id' 

New    York,    who   appeared    in   opposition   to 

the    lull,    lightened    the    tension    of    the    hear 

in-    with  an  argument   over  the  New    York 

Sunday    law.       One     oj      the     witnesses     had 

been  asked  whether  New    York  did  not  have 

a    law    and     whether    the    bill    merely    called 

for   a    similar   law-   here,    to    which   the   reply 

yes,  whereu] .Mr.  Bloom  pointed  out 

that  only  theatres  where  costumes  were 
used  were  closed,  and  Representative  Ulan- 
ton  insisted  thai  the  town  was  closed  tight. 
Canon  William  S.  Chase  of  New  York, 
well  known  Eor  previous  efforts  to  secure 
restrictive  legislation,  asked  that  Congress 
"hi'  given  a  chance  to  express  itself  in  this 
matter."  lie  pointed  out  that  Sunday  law 
in  the  District  had  twice  been  wiped  out 
bj  court  decisions  holding  them  invalid,  one 
of  the  laws  dating  back  to  L696.  Those 
wdio  did  not  agree  with  him  on  this  ques 
tion,  the  Canon  classified  as  "ignorant." 
This  is  a  move  to  protect  labor,  he  declared, 
but  could  not  say  that  any  of  the  unions 
were   in   favor  of  it. 

The  constitutionality  of  the  law  was 
questioned  repeatedly  by  Representative 
VIcLeod.  Both  sides  went  to  the  Constitu- 
tion for  argument,  the  proponents  declar- 
ing that  the  phrase  giving  the  President  ten 
days  exclusive  of  Sunday  for  the  considera- 
tion of  a  bill  passed  by  Congress  was  a 
(dear  indication  of  the  sacredness  of  the 
day,  the  opponents  pointing  to  the  very 
firs!  article,  which  prohibited  Congress 
from  establishing  a  religion  or  interfering 
with  the  free  exercise  thereof. 

John  P.  Colpoys,  representing  the  Cen- 
tral Labor  Union,  told  the  committee  that 
labor  was  opposed  to  the  bill,  and  that 
resolution-  of  opposition  adopted  by  the 
body  had  been  introduced  by  the  president 
of  the  musicians'  union  and  seconded  by 
the  business  agent  of  the  operators'  union. 
His  organization  had  65,000  members  and 
represented,  with   their  families,  some  200,- 

000    persons,    he   said. 

Later,  a  local  minister  declared  he  had 
500  labor  unionists  in  his  congregation,  all 
of  whom  were  in   favor  id'  the  legislation, 

and   intimated   that    Mr.   Colpoys   didn't    rep 
resenl    anything,    whereupon    Mr.    Colpoys 
returned   to  the  hearing  room,  reiterated   his 


statement,  and  offered  to  prove  it  by  a  vote. 
The  hill  was  ripped  to  pieces  by  Repre- 
sentative Bloom  of  .New  York,  who  declared 
that  it  enacted,  "we  would  get  our  amuse- 
ments like  our  booze,  on  a  doctor'.-  pre- 
scription." Jle  went  to  the  Constitution  to 
-how  that  the  legislation  did  not  come 
within   the   purview   of  Congress. 

Representative  Sosnoski  of  Michigan  also 
attacked  the  measure,  pointing  out  that 
there  was  already  motion  picture  censor- 
ship winch  should  care  tor  any  objection- 
able films.  "It  is  high  time  we  woke  up 
and  spoke  our  minds  and  appear  here  with 
sufficient  backbone  to  tell  the  people  what 
we  believe  is  right,"  he  declared.  "We  need 
more  places  of  amusement  for  the  children 
and  people  of  the  District." 

Motion  picture-  and  other  amusements 
are  one  oi  tin  mosl  important  factors  in 
maintaining  the  morale  of  the  Army,  he 
declared,  speaking  from  personal  experi- 
ence. The  greater  number  of  deserter-  are 
among   men    who    have   no    recreation. 

"There  is  not  much  patience  with  this 
sort  of  legislation  in  my  country,"  com- 
mented Representative  Thompson  ot  Ohio. 
'1  ropping  a  large  number  of  petitions  in 
opposition  upon  the  already  large  pile  on 
the   committee's   table. 

"I  think  we  ought  to  make  the  people  go 
to  the  movies,"  said  Represent  at  ive  Mc- 
Leod. Mr.  McLeod  read  into  the  record  the 
adverse  report  on  the  legislation  submitted 
by  the  District  Commissioners,  in  which 
they  declared  there  is  no  demand  tor  legis- 
lation of _  this  nature  from  the  people  of 
tie    District. 

Representatives  of  the  Merchants  and 
Manufacturers  Association  and  the  Wash- 
ington Chamber  of  Commerce  opposed 
adoption  of  a  bill  of  this  nature,  declariiiir 
there  is  i ■,•<]  for  such  legislation. 

The  bill  is  an  admission  on  the  part  of 
the  church  that  it  is  losing  ground  through 
the  lack  of  the  proper  spiritual  policy,  it 
was  declared  by  John  E.  Banks,  a  patent 
attorney  and  a  church  member,  who  cited 
the  use  by  the  churches  of  motion  pictures 
a-  evidence  that  they  had  no  objection  to 
films  per  -e  but  only  in  competition  with 
themseh  es. 


Kennedy  Board  Chairman  of  F.  B.  O. 

Transfer  of  Properties  of  Film    Booking  Offices  From  Lloyds 
and  Grahams  to  Kennedy    Completed 


Tilt:   control    of   the    Film    Looking   Of 
fices    of    America.     Inc..    and     various 
affiliated        corporation-        including. 
I.'  i      Pictures     Corporation,    film    Booking 

es     of     Canada,     Ltd.,     and      P.      I'..     <  >. 
Studio-.   Inc..  wa-   Formally  transferred   last 

week      In. in      Lloyd's     and     the     <iraham'       ■■: 
London      to      Joseph      I'.      Kennedy,      Boston 

financier. 

'I'he    new     owner    of     P.     I'..     <>.     ha-    been 

a   prominenl    figure  in    the   financial    affairs 

of  the  count  1 1     ■  ■■     ome  time  past,  and  is  a 
trustee  and  director  at   the  present    timi 
many    important    New    England    enterprises. 


At  the  firSl  meeting  of  the  Directorate 
under  the  new  ownership,  Kennedv  wa- 
elected  Chairman  of  the  Hoard  to  succeed 
George  Wigham.  E.  B.  I 'err  was  made  a 
director  in  place  of  II.  .1.  Vate-.  Members 
of  the  Hoard  of  Directors  who  continue 
are  Benjamin  1'.  De  Witt.  General  Counsel 

of  the  company,  Major  II.  C.  S.  Thompson. 
Presidenl     and     Managing     Director    of    the 
Company,  and  W.  W.  Lancaster,  American 
representative   of   the   Lloyd'-    Banking    in 
terestf     n   London. 
A    further  development   ol    the   Director's 


meeting  was  the  election  of  Den-  to  the 
position  of  Treasurer  of  F.  B.  0.  in  place  of 
D.  A.   Poacher,  resigned. 

I 'err.  the  new  Treasurer,  while  a  new- 
comer to  K.  1!.  0.  rank-,  i-  extensively 
known  in  the  field  of  big  business,  having 
tilled  some  of  the  most  important  executive 
positions  in  the  Boston  district.  Previous 
to  hi-  activities  in  Boston  he  was  Auditor 
"i  Disbursements  lor  the  Bethlehem  Steel 
Corporation  and  its  subsidiary  companies.. 
Derr  i-  familiar  with  the  motion  picture 
business   through   having   been   an   ohibitor 

at    one    lime. 


March     20,     19  2  6 


1281 


Jensen- Von  Herberg  Sale  Announced 

North  American  Theatres  Named  as  Purchaser;  Circuit  Expansion 
and  New  Construction  Active  Throughout  Country 


"T  "T  TH1LE  circuit  expansion  and  thea- 
V/Y/  tre  construction  continued  lively  dur- 
'  *  ing  the  past  week,  easily  the  out- 
standing deal  was  the  sale  of  the  Jensen  & 
Von  Herberg  circuit  of  31  houses  in  the  Pa- 
cific Northwest  to  North  American  Theatre-, 
Inc.,  indirectly  allied  with  Producers  Distri- 
buting  Corporation. 

This  is  particularly  interesting  in  view  of 
the  fact  that  the  latter  circuit  is  known  to 
have  been  quietly  negotiating  for  some  time 
for  the  purchase  of  the  Pantages  circuit, 
which  enters  many  of  the  same  cities  as  Jen- 
sen &  Von  Herberg.  This  ileal  is  now  be- 
lieved to  have  failed  to  materialize. 

Reports  reaching  Seattle  this  week  indi- 
cated that  the  H.  T.  Moore  Amusement  Com- 
pany of  Tacoma  was  negotiating  with  E.  W. 
Groesbeck  with  a  view  to  taking  over  the 
management  of  Mr.  Groesbeck's  theatres  in 
Buckley,  Enumclaw  and  Wilkinson,  Wash- 
ington. 

A.  Meyers  has  opened  his  new  theatre  in 
North  Park,  just  beyond  the  city  limits  of 
Seattle.  The  house  seats  436,  has  a  bal- 
cony, and  is  thoroughly  modern  and  up-to- 
date  in  its  equipment  and  appointments. 

San  Francisco  and  the  bay  cities  are  ex- 
pected to  benefit  by  the  new  expansion  pro- 
gram announced  by  A.  L.  Gore  and  Mike 
Gore,  who,  with  First  National  Pictures, 
Inc.,  ;icquired  control  of  the  West  Coast 
chain  of  theatres  recently.  The  Gore  broth- 
ers said  25  new  theatres  will  be  built  dur- 
ing the  year.  Thirteen  will  be  in  Los  An- 
geles while  the  others  will  be  in  other  cities 
of  the  state. 

A  trust  deed  for  $2,100,000,  one  of  the 
largest  tiled  in  the  city  recently,  to  secure  a 
bond  issue  on  the  Granada  Theatre  property 
on  Market  street,  was  filed  at  the  City  Hall, 
March  1st.  The  deed  is  from  the  Granada 
Realty  Company  to  the  Anglo  and  London- 
Paris  National  Bank.  With  it  were  filed 
transfers  from  the  former  owners  of  the 
propei-ty  to  The  Granada  Company,  a  re- 
lease on  an  old  bond  issue  and  a  trio  of 
agreements  covering  leases  for  portions  of 
the  property.  The  bonds  covered  by  the 
trust  deed  have  all  been  sold,  according  to 
Herbert  Fleishhacker  of  the  bank.  They 
are  to  bear  an  average  interest  of  5s/±% 
and  mature  at  different  dates,  the  latest  in 
1941. 

The  various  theah'es  on  the  Butterfield 
circuit  have  celebrated  W.  S.  Butterfield's 
twentieth  Anniversary  in  Michigan  and  a 
special  Anniversary  Show  was  offered  over 
the  entire  circuit.  At  the  present  time,  tin1 
Butterfield  interests  own,  operate,  and  con- 
trol over  forty  theatres  in  the  state  of  Mich- 
igan, an  exclusive  picture  policy  in  some 
of  his  theatres  and  a  combination  picture 
and  vaudeville  policy  in  others.  The  But- 
terfield organization  is  composed  °f  some 
dozen  or  more  minor  corporations,  includ- 
ing the  Bijou  Theatrical  Enterprise  Com- 
pany, Flint  Regent  Theatre  Company, 
Franklin  Theatre  Company  of  Saginaw,  etc., 
etc.,  and  it  has  been  found  expedient  to 
merge  these  many  corporations  into  one 
company  to  be  known  as  the  "W.  S.  But- 
terfield Theatres  Incorporated."  The  final 
steps  in  this  re-organization  are  now  being 
taken.  The  officers  of  the  W.  S.  Butter- 
fiend   Theatres,   Inc.   are  W.   S.   Butterfield, 


Sam  Rork  in  East;  Buys 
"Wild  Geese"  Rights 

SAM  RORK,  producer  of  many 
screen  successes,  arrived  in  New 
York  this  week  with  the  master 
print  of  "The  Desert  Healer,"  produced 
by  Frances  Marion  in  association  with 
himself.  Shortly  after  his  arrival  he  an- 
nounced the  purchase  of  the  screen 
rights  to  "Wild  Geese." 

This  novel  won  a  $15,000  prize  in  a 
contest  staged  last  year,  and  has  been 
widely  praised  for  its  rich  dramatic 
qualities  and  vivid  character  drawing. 
Rork  believes  that  it  has  the  making  of 
an  outstanding  screen  success.  It  will 
be  his  next  production,  according  to 
present  plans. 


president;  E.  C.  Beatty,  vice  president  and 
general  manager;  H.  A.  Bowles,  secretary; 
and  C.  L.  Kendrick  treasurer. 

It  is  reported  that  Marcus  Loew  will  erect 
a  ten-story  office  and  theatre  building  at 
Dallas.  Texas,  in  the  near  future,  the  thea- 
tre to  seat  3,000. 

Ample  proof  that  the  great  West  Side 
district  of  Chicago  will  welcome  the  oper- 
ation of  a  super  theatre  and  extend  to  it 
cordial  support,  was  given  last  week  when 
ground  was  broken  for  The  Paradise,  to  be 
erected  by  Marks  Bros.  Paradise  Theatre, 
Inc.  The  playhouse,  with  a  5,000  capacity 
and  an  investment  of  $3,000,000  will  stand 
in  West  Madison  Street,  west  of  Crawford 
Avenue,  which  is  the  heart  of  the  populous 
Garfield  Park  section. 

Despite  blizzardly  weather,  public  offic- 
ials, business  men  and  10,000  residents  of 
the  district  turned  out  to  watch  Louis  L. 
Marks  and  Mayor  S.  Marks  and  their  chil- 
dren turn  the  first  spades  of  earth  on  the 
theatre  site.  Street  dancing  and  vaudeville 
rounded  out  the  program  of  speaking  by 
those  who  extended  welcome  to  the  new 
enterprise. 

Another  theatre,  The  Embassy,  somewhat 
smaller  but  beautiful  in  design,  will  be 
opened  under  Marks  management  next 
month.  It  is  expected  another  of  their  cir- 
cuit will  be  ready  during  the  summer  at 
Lawrence  and  Harding  avenues.  The  Em- 
bassy, which  stands  at  Fullerton  and  Craw- 
ford* Avenues,  also  is  in  the  Northwest  side 
of  the  city. 

Great  significance  is  being  attached  in 
theatrical  circles  in  Pennsylvania  to  the  pub- 
lished announcement  that  the  Chamberlain 
Amusement  Company  and  the  Commerford 
Amusement  Company  have  become  allied  in 
the  project  to  build  a  $625,000  picture  and 
vaudeville  theatre  in  Williamsport,  Pa.,  this 
Spring.  The  announcement,  coupled  with 
news  that  the  same  alliance  plans  the  erec- 
tion of  a  huge  playhouse  in  the  business 
district  of  Pottsville  during  the  coming  sum- 
mer, has  created  a  yast  amount  of  specula- 
tion among  the  Pennsylvania  theatrical  men 
as  to  whether  the  union  of  interests  in  these 
projects,  of  two  of  the  largest  theatre-own- 
ing chains  in  the  state  will  lead  ultimately 
to  a  complete  combination  of  the  two  cor- 
porations. 

The  Commerford  and  Chamberlain  in- 
terests  at   this   time  between   them  control   a 


total  of  184  playhouses,  of  which  132  are 
located  in  Pennsylvania,  principally  through- 
out the  hard  coal  mining  regions.  The 
Commerford  interests  operate  practically  all 
the  theatres  in  the  thickly  populated  Scran- 
ton  and  Wilkes-Garres  sections  and  extend 
their  holdings  into  New  York  state  as  far  as 
Binghamton.  Plans  are  reported  under  con- 
sideration by  the  two  companies  to  erect  and 
asquire  additional  theatres. 

Plans  for  a  $1,500,000  motion  picture 
theatre,  hotel  and  community  center  for 
negroes  at  Pendleton  and  Finney  avenues, 
St.  Louis,  Mo.,  hit  a  snag  March  4  when 
State  Securities  Commissioner  Stockard  re- 
voked the  stock-selling  permit  of  the  Hor- 
tona  Hotel  and  Realty  Company,  promoters 
of  the  project. 

Stockard  charged  that  they  had  failed  to 
deposit  proceeds  of  stock  sales  in  the  Frank- 
lin Trust  Company  as  required  under  the 
terms  of  their  permit.  The  permit  was  a 
temporary  one  issued  by  the  State  Finance 
Department  some  time  ago. 

The  hotel-theatre  building  was  to  be  eight 
stories,  144  by  160  feet  with  a  2500  to  3000 
seat  theatre. 

St.  Louis'  most  difficult  steel  construction 
project  has  been  completed  several  weeks 
ahead  of  schedule,  the  first  seven  floors  of 
the  Ambassador  Theatre  and  office  building 
at  Seventh  and  Locust  streets,  and  the  pres 
ent  indications  are  that  the  Boaz-Kiel  Con- 
struction Company,  general  contractors,  will 
shatter  all  local  building  records  for  tin- 
type of  construction. 

The  reinforced  concrete  work  on  the  build- 
ing has  progressed  to  the  ninth  floor  and  the 
upper  ten  will  move  ahead  with  dispatch. 
On  the  Seventh  street  side  the  terra  cotta 
and  brick  work  has  reached  the  fourth  floor 
and  on  the  west  side  it  is  well  above  that 
level. 

A  new  theatre  chain  is  looming  up  in  the 
St.  Louis  field.  It  has  arrived  on  the  scene 
without  a  fanfare  of  trumpets  and  little  ad- 
vance publicity,  but  is  going  about  its  busi- 
ness in  a  very  workmanlike  manner,  and 
its  future  moves  -will  be  watched  with  much 
interest  by  St.  Louis  filmdom. 

The  new  organization  is  headed  by  David 
Fishman  and  Jacob  Inger,  who  recently  took 
over  the  Southampton  Theatre  and  are  now 
putting  the  finishing  touches  to  their  New 
Palm  Theatre  on  Union  boulevard  at  Green 
avenue. 

The  later  theatre  will  be  ready  for  the 
grand  opening  about  April  1.  There  are 
eight  stores  and  eight  fiats  to  help  carry  the 
overhead  expenses  of  this  investment. 

It  is  known  that  Fishman  and  Inger  are 
quietly  negotiating  for  other  houses.  They 
are  chaps  that  do  little  advance  talking,  but 
act  promptly  when  they  make  up  then  minds 
to  do  a  certain  thing. 

Henry  W.  Kiel,  former  mayor  of  St. 
Louis,  Spyros-  Skouras  of  Skouras  Enter- 
prises, St.'  Louis,  and  a  number  of  St. 
Louisians  were  in  Kansas  City  looking  over 
theatre  activities  and  prospects  for  future 
building.  Although  unconfirmed,  there  is  a 
persistent  rumor  that  another  big  first  run 
house  is  in  prospect  for  Kansas  City,  making 
the  third  such  announcement  in  the  last  two 
months. 


1282 


Motion     P  i  c  t  u  r  e     N  c  w  s 


Chicago    Houses    Join    With 
Associated  Theatres 

Houses  controlled  bj  the  National  The- 
Corporation,  the  Ambaseadoi  Tlieatre 
Corporation,  Biba  Brothers,  and  Charles 
Benesch   &    Son,   of    i  are  affiliated 

with  the  Associated  Theatres  Company. 
which  has  been  incorporated  for  the  pur- 
pose of  buying,  booking  and  handling  pub- 
licity and   advertising   for  th<  res. 

The  in'"   compai  at  1404 

Straus  Building,  and  Charles  L.  Casanave 
has  been   appointed   general  manager. 

Starting  with  eighteen  theatres,  several 
of  which  are  large  and  important  houses, 
it  is  the  intention  of  Associated  Theatres 
Company  to  expand  as  rapidly  as  consis- 
tenl  with  careful  selection  of  theatres  to 
become  n  and  it  is  understood  that 

several  houses  outside  of  Chicago  have  al- 
ready expressed  their  intention  of  joining 
the   organization. 

The  houses  for  which  Mr.  t  asanave  is 
already  buying  and  booking  include  bhe 
Capitol,  Stratford,  Cosmopolitan,  Hamilton, 
ham,  Ambassador,  Ritz,  Clifford, 
ngfield,  Avon,  Liberty,  Bell,  Century, 
Burnside,  Crystal,  Maplewood  of  Chicago, 
and  the  Echo  ol  Des  Plaines  and  Crystal 
of  Antioch. 


Seider       Returns       to       Aid 
Exhibitors'     Suit 

Although  Business  Manager  Joseph  M. 
Seider  will  be  back  at  his  desk  in  the  head- 
quarters of  the  Motion  Picture  Theatre 
Owners  of  America  on  March  8th,  his  period 
of  convalescence  from  a  break-down  has 
been  limited  to  a  stay  at  Atlantic  City  of 
only  a  few  days. 

Contrary  to  his  physician's  orders  to  rest 
up  for  at  least  three  weeks  to  recover  from 
what  was  diagnosed  as  a  break-down   from 

erwork,  Mr.  Seider  had  spent  but  five 
at  a  health  resort  when  an  important 
conference  necessitated  his  appearance  in 
New  York  City  on  February  27th. 

Upon  the  conclusion  of  this  conference, 
wires  from  R.  A.  Flora  and  W.  A.  Hone, 
small  t  heat  iv  owners  of  Caribou  and 
que  Isle,  Maine,  were  received  at  Na- 
tional Headquarters.  Both  of  these  show- 
men are  involved  in  an  expensive  litigation 
before  the  New  England  Film  Boards  of 
Trade  and  their  trial  is  scheduled  for  March 
5th.      These  wires  were  brought  to   the   ai 

tion  of  the  Business  Manager  with  the 
result  that  he  decided  to  end  his  few  days 
of  recuperation  by  reciting  to  the  Film 
Court  the  forty  page  brief  which  he  had 
personally   prepared   for  these  exhibitors. 


Ufa  Company  Organizes  New 
Swedish   Subsidiary 

Aktb  Ctatilni  ha  ■■•  med  b\  the  I  fa 

Film  Company  of  Berlin  in  Stockholm  with 
a  capital  of  one  hundred  thousand  crowns 
i  ,800 i    accoi  dii  i    report    made     i 

mercial    Attache    T.    <».    Klath,    S 
holm,    to   the    Motion    Picture   Section.    De 
partmeni  of  ( lommerce. 
The  establishment   of  this  corporation 
be   the  result   of  an   a; 
between    I  fa   and    the   Swedish    Film   Trust 
Swedish    company 
will  take  over  part  of  Ufa's  production   for 
Sweden;     The  directors  of  the  new  concern 
will     be  German     and     one-halt' 

Swed 


Fox  New  York  Exchange  in 
New  Quarters  March  21 

The  Fox  New  York  exchange  will  be  in- 
stalled in  its  new  quarters  at  343-45  West 
llih  street,  New  York  city,  on  March  21 
and  the  event  will  be  celebrated  by  a  buffet 
lunch  served  in  the  new  building  to  the  ex- 
hibitors of  the  Metropolitan  district. 

Districl   Manager  Harry  Buxbaum  and  his 

staff   have   offices  on   the   second   floor.     In 

addition  to  housing  the  sales  force  and  book- 

i      neu    building  will  also  be  occupied 

by   the   accessories   department. 


Cleverness  of  Manager  Halts 
Holdup 

One  of  the  most  deliberate  and  carefully 
planned  robberies  in  the  history  of  the  city 
was  toiled  last  week  in  Seattle,  Washington, 
b\  Manager  Albert  Finkelstein  of  the 
Si  rand  Theatre,  when  yeggs  attempted  to 
rob  the  Strand'-  safe  of  several  thousand 
dollars  in  cash — the  receipts  of  a  big  Satur- 
day and  Sunday  business. 

Arriving    at    the    theatre    early    Monday 
morning,  the  two  bandits  bound  and  gagged 
I. mar  Jorgenson,  a  janitor,  and  Miss  A 
Kibble,    a   cashier,   and   then   attempted    for 
more  than  half  an  hour  to  force  open   the 
-ale  in  Mr.  Fi'nkelstein's  private  office,  ad- 
mission  to  which  they   had  gained   by   key- 
taken    from    the   janitor's    pocket.      Failing 
to   open  the  safe,   the  yeggs   telephoned   to 
\h.     Finkelstein    and    posed    as    merchant 
patrolmen,    declaring    that    there    had    evi 
dently  been  a  robbery  attempted  in  his  office 
and   requesting  him   to  come  there  immedi 
ately. 

Mr.  Finkelstein  left  for  the  theatre,  but 
suspected  that  perhaps  he  was  being  vic- 
timized and  accordingly  he  called  Patrolman 
A.  V.  Ohlstrom  of  the  Seattle  police  depart- 
ment to  accompany  him  to  the  theatre.  Upon 
arrival  at  the  theatre,  the  bandits  had  dis- 
ieared.  Miss  Kibble,  who  was  bound  and 
gagged,  was  lying  on  the  mezzanine  floor 
declared  thai  the  badits  had  evidently 
been  on  the  outlook  for  Mr.  Finkelstein,  as 
they  had  -honied  "Cops"  as  he  approached 
with  the  Patrolman,  and  had  fled  through 
a  rear  entrance. 


Attempt  to  Destroy  Wonder- 
land Theatre  Frustrated 

Timely  ait  ion  of  Edward  Oliver,  manager 
of  the  Wonderland  Theatre,  owned  by  John 
.1.  Campbell,  Minneapolis,  prevented  the  sec- 
ond   attempt    in   six   month-    to    wreck    the 

I se  and  the  probable  death  of  some  of  the 

200   patrons    when    five   sticks   of   dynamite 

were    placed    with   a    lighted    fu-e    behind    the 
incline    screen. 

Hi-  attention  attracted  by  the  noise  of 
a  door  -lammed   apparently  by  the  person 

who   placed   the   bomb.   Oliver  discovered   the 

paper  package  with  its  lighted   fuse. 
Risking    his  life   he  attempted   to   stamp 

il    out    and    when    unsuccessful    lucked    up   the 

package  and  the  hissing  fuse  and  tossed  it 
through  the  back  door. 

II.'  then  interrupted  the  running  of  a 
comedj  b\  suddenly  ordering  everybody  oul 
of  the  place.     Scarcely  had  his  words  been 

uttered    when   a    terrific    roar    marked    the   c\ 

ion  of  the  bomb  and  windows  in  half 
a  dozen  adjacent  buildings  were  shattered 
fc>\    the  blast. 


Seider     Asks     Aid     Against 
Jersey     Blue    Laws 

That  New  Jersey  must  not  have  laws 
which  will  classify  the  public  and  the  the- 
atre owners  as  law-breakers  and  that  where 
the  public  wants  all  theatre-  shut  down  on 
Sunday,  exhibitors  must  abide  b\  such  a 
sentiment,  is  the  text  of  Joseph  M.  Seider 
in  the  latest  issue  of  the  house  organ  of  the 
Motion  Picture  Theatres  Owners  of  New 
Jersey,  of  which  he  is  the  president. 

in  this  issue  President  Seider  review  -  up- 
to-date  all  legislation  effecting  the  motion 
picture  industry  in  New  .ler-ey.  II.  lays 
particular  -tress  upon  the  Williams  Resolu- 
tion passed  by  the  Senate  and  reported 
favorably  in  the  Assembly  Committee, 
ing  every  exhibitor  to  exert  all  his  influ- 
ence'with  his  Senators  and  Assemblymen  to- 
bring  pressure  upon  members  of  the  Com- 
mission whose  duty  would  be  to  revise  the 
"Blue  Laws'"  under  this  measure  drafted  by 
Senator  Williams. 

Support  by  the  theatre  owner-  of  the 
Siracussa  (ode  Bill  is  urged  by  their  Presi- 
dent who  describes  it  as  an  important  aid  in 
thwarting  the  overbuilding  problem. 

Backing  of  all  New  Jersey  theatre  owners- 
for  Assembly  Bill  No.  395  providing  for  a 
state  supervision  of  the  fixing  of  insurance 
rates,  is  advocated  by  President  Seider. 


New    Pennsylvania    Charters 
Are    Issued 

Charters  of  incorporation   for  amusement 

concerns  recently  issued  at  the  state  capitol 
i     Harrisburg,   Pa.,   include   the  following: 

Reber-Friel  company.  Inc..  Philadelphia, 
authorized  capital  $10,000,  paid  in  $1,000; 
par  $50.  It-  purpose  is  to  design,  plan  and 
equip  and  decorate  expositions  and  shows- 
in  buildings,  ballrooms  and  dance  halls. 
Joseph  V.  Friel,  treasurer,  Philadelphia, 
holds  99  shares;  James  M.  Friel,  Phila- 
delphia. '2  share-,  and  Ambrose  B.  Reber,. 
Philadelphia,  99  shares. 

Blue  Dell  Lodge,  Turtle  Creek,  $50,000; 
paid  in  $5,000;  par  $100,  purposing  to  "own, 
operate  and  lease  amusement  parks."' 
Thomas  Harper,  Turtle  Creek,  treasurer, 
holds  179  shares;  Joseph  A.  Plummer, 
Turtle  Creek,  85  shares,  and  George  11. 
Mai i hews.  Turtle  Creek.  85  shares. 


New  Albany  House  to  Open 
Next  Fall 

Uly  S.  Hill,  managing  director  of  the 
Strand  I  heat  res  in  Albany  and  Troy,  an- 
nounced this  week  that  the  house  under  con- 
-1  ruction  in  Albany,  would  not  be  opened 
until  early  next  fall.  Mr.  Hill  believes 
that  it  would  be  poor  policy  to  open  the 
new  theatre  in  the  summer,  when  business 
generally  at;  motion   picture-  theatres  is  at 

low    ebb.    and    e\  en     a     new     hoUSe    Would    not 

attract. 


Death     of     Mayor     Hackett 
Mourned   in   Albany 

The  death  of  Mayor  William  S.  Hackett,. 

of  Albany  which  occurred  the  past  week  in 
Havana,  Cuba,  following  an  automobile  ac- 
cident, i-  mourned  by  all  motion  picture  ex- 
hibitor- of  Albany,  as  the  mayor  had  long 
been  friendly  to  motion  picture  theatres. 
On  several  occasions  Mayor  Hackett  ap- 
peared at  theatres  in  connection  with  -nine 
drive   or   presentation. 


March'  20 ,     19  2  6 


1283 


Weaver  Starts  New  Feature 
for  Associated  Exhibitors 

H.  C.  Weaver  has  started  production  of 
"The  Totem  Pole  Beggar"  (temporary  title) 
for  Associated  Exhibitors  release.  W.  S. 
Van  Dyke  has  been  signed  to  direct  and  the 
-cast  is  made  up  of  Wanda  Hawley;  as  lead- 
ing lady,  Gareth  Hughes,  who  will  play  the 
leading  male  role,  Tom  Santschi,  and  Dan 
Mason.  The  production  is  expected  to  be 
ready  for  release  the  first  of  May. 


Heavyweight    Boxer    Signed 
for    "Old    Ironsides" 

George  Godfrey,  known  as  "the  black 
shadow  of  Leiperville,"  one  of  the  con- 
tenders for  the  heavyweight  championship, 
ias  been  signed  by  Paramount  for  a  role 
in  "Old  Ironsides."  He  will  play  the  part 
•of  the  giant  colored  cook  on  board  ship. 
This  will  mark  Godfrey's  first  appearance 
in  pictures. 


in 


^'Millionaire    Policeman" 
Production 

Banner  has  started  production  on  "The 
Millionaire  Policeman,"  last  of  its  six  Royal 
pictures  for  distribution  this  season  by  the 
•Ginsberg-Kami  Distributing  Corporation. 
The  cast  is  headed  by  Herbert  Rawlinson 
and  Eva  Novak.  Edward  Le  Saint  is 
directing. 


Brabin  to  Make  "Mismates" 
for  First  National 

Charles  Brabin  has  been  selected  to  direct 
-'.Mi -mates"  the  Earl  Hudson  production  for 
First  National  in  which  Doris  Kenyon  will 
tie  starred.  The  picture  will  be  made  at 
First  National's  studios  in  New  York  and 
production  will  be  started  between  March 
1".  and  '-"J. 


Scenes    from    the    Universal     comedy-drama     "The     Man    in   the    Saddle." 

"Siberia' '  Praised  by  Sheehan 

Fox   Executive   Enthusiastic   Over   New 
Picture,   Just  Completed  at  Hollywood 


UNUSUAL  enthusiasm  is  expressed  by 
W.  R.  Sheehan  vice-president  and 
general  manager,  over  "Siberia,"  the 
new  Fox  special  production  which  has  just 
been  completed  in  time  for  his  inspection 
shortly  after  his  arrival  on  the  West  Coast, 
following  many  months  of  continuous  and 
intensive   production   work. 


Few  melodramas  have  approached  the 
success  which  "Siberia"  enjoyed  on  the 
stage  for  a  quarter  of  a  century,  and 
Sheehan  is  confident  that  the  picture  will 
duplicate  this  performance.  Victor  Schert- 
zinger,  the  director,  was  given  a  free  hand 
and  unlimited  resources.  Some  of  the  most 
striking  and  elaborate  sets  built  this  season 
at  the  Fox  studio  were  constructed  for  the 
making  of  his  picture,  which  was  followed 
by  months  of  work  in  the  snow  country, 
where  hundreds  of  extras,  as  well  as  the 
principals,  were  transported  in  order  to  de- 
pict the  impressive  scenes  of  the  endless 
trail  of  prisoners  being  driven  from  Russia 
to  the  mine's  of  Siberia. 

A  whole  city  was  built  for  some  of  the 
es,  only  to  be  destroyed  as  a  band  of 
Cossacks  swept  down  upon  the  populace. 
The  torch  was  set  to  the  buddings  and  the 
city  reduced  to  a  smouldering  mass  of 
ruins.  Alma  Rubens  and  Edmund  Lowe 
head  the  cast,  which  includes  such  other 
players  as  Lou  Tellegen,  Lilyan  Tashman, 
Helena  D'Algy,  Paul  Panzer,  Tom  Santschi 
and  Vadim  Uraneff. 

"Siberia"  wdl  be  released  immediately, 
direct  to  exhibitors  it  is  announced,  and 
will  not  be  held  up  for  a  Broadway  run.  An 
elaborate  line  of  advertising  accessories  has 
been  prepared  for  exhibitors. 


United    Artists   will    distribute    Roland    West's   photoplay  production     of 

scenes   are  taken. 


'The     Bat,"     from     which     the     above 


Hoot       Gibson       Completes 
"Phantom    Bullet" 

Hoot  Gibson's  starring  vehicle,  "The 
Phantom  Bullet"  has  been  completed  by 
Universal.  Aileen  Percy  is  leading  woman 
while  others  in  the  cast  are  Allen  Forrest, 
Pat  Harmon,  Nelson  McDowell,  William  H. 
Turner,  John  T.  Prince,  Robert  Milasch, 
"Pee- Wee"  Holmes  and  Rosemary  Cooper. 
The    picture    was    directed    by    Cliff    Smith. 


1284 


M  o  t  i  o  n     Picture     N  e  tu  s 


fc\    Neilan  Not  to  Direct  M-G- 
M's  "The  Red  Mill" 

Marshall  Neilan   will   be  unable  to  direct 

Marion  Davio'  next  production  •"The  Red- 
Mill"  owing  to  In-  contract  with  Marshall 
Neilan  Productions  which  calls  for  a  series- 
to  be  directed  bj  him.  It  was  thought  that 
the  director  would  have  time  to  make  the 
Davies  vehicle  in  the  interim  between  his 
firsl  and  second  independent  pictures  but 
"The  Red  Mill"  required  longer  than  the 
director  had  figured  it   would  take. 


A   group   of  stills   from   the   Metro-Goldwyn-Mayer   production   "Monte    Carlo." 

Many  Associated  Productions 

Busy  Season  Inaugurated  on  West  Coast 
With    Several     Features     Under    Way 

A  BUSY  season  of  production  activity 
bas  been  inaugurated  by  Associated 
Exhibitors  at  the  Associated  studios 
in  Los  Angeles.  Samuel  S.  Hutchinson  has 
started  work  on  his  second  feature  for  this 
company  with  Edward  Everett  Horton.  It 
bas  not  yet  been  titled,  but  is  being  directed 
by  Lloyd  [ngraham.  Supporting  Horton 
are  Dorotln  Devore,  in  the  feminine  lead; 
i  Mi-    Harlan   and    Frank    Elliott. 

Bill  Cody  has  started  the  first  of  a  series 
of  outdoor  features  for  Associated.  They 
are   being    made   bj    Western    star  Produc- 


Seat   Tax  Bill   Defeated 
in    Virginia    Senate 

THE  ten  per  cent,  seat  tax  bill 
which  was  pending  in  Virginia 
was  defeated  in  the  Senate  last 
Friday  afternoon  by  a  vote  of  24  to  14. 
This  was  a  pleasant  surprise  to  exhibi- 
tors, as  a  close  vote  in  the  Senate  was 
anticipated,  though  the  House  was  ex- 
pected  to    kill    the   bill    quickly. 

The  Senate  action  is  considered  very- 
complimentary  to  Jake  Wells,  exhibitor 
leader,  who  personally  devoted  his  en- 
tire time  to  leading  the  campaign  against 
the  threatening  measure. 


tions,  I ii<-..  with  William  Craft  directing. 
The  title  of  the  first  is  "The  Galloping  Cow- 
hoy,"  an  original  by  Adele  l'uffington. 

Creighton  Hale  reached  the  coast  this 
week  and  started  work  immediately  in 
"Tardy  Tolliver,"  first  of  a  new  series  for 
Associated.  It  is  an  original  story  by  J. 
Stewart  Woodhouse.  Louis  Chainlet  is  di- 
rectum1 and  Judy  King  has  the  leading 
feminine  role. 

Four  other  units  are  busy  with  prepara- 
tions to  start  productions.  Among  them  are 
the  Lester  Scott  Jr.  companies  with  stars 
that  include  Buddy  Roosevelt,  Buffalo  Bill, 
Jr.,  and  Wally  Wales.  All  are  expected  to 
be  actively  engaged  in  shooting  within  the 
next  ten  days. 


Carlos  Returning  From  Coast 
Conference 

A.  Carlos  lias  departed  Los   Angeles   for 
east,   follo'wing  a   series   ot    eonferi 
with  Richard  Talmadge,  who  will  supervise 
duction  of  five  new    units  on  the  coast. 
Talmadge  is  shooting  the  final  scenes  of  Ins 
current     production,    "The    Gallant     Pool," 
« ith  Mason  Noel  directing.     In  the  cast  are 
Clara  Horton,  Cecil  ( lameron,  Ja<  b  Richard 
I  ord  West,  Eddie  Gordon  and  Joe  Bar 
rinerton. 


Matt  Moore  Signed  for  Lead 
by  F.  B.  O. 

F.  F>.  <».  bas  engaged  Matt  Moore  for 
the  Leading  role  in  the  Laura  Jean  Libbey 
story,  "A  Poor  Girl's  Romance."  Produc- 
tion will  be  started  in  a  week  or  ten  days 
under  the  direction  of  F.  Harmon  Weight. 
This  will  be  the  last  of  F.  B.  0.  specials 
for  tin-  year  to  go   into  production. 


Indian    Chief    is    Signed    for 
"Ranson's   Folly" 

Chief  Eagle  Wing  of  the  Kalamath  tribe 
of  Northern  California,  has  been  signed  to 
play  tin  role  of  Indian  Pete  in  "Hanson's 
Folly,"  Richard  Barthelmess  next  production 
lor  First  National  release.  The  Chief  will 
also  act  as  technical  supervisor  in  all  Indian 
matter,  in  connection  with  the  production. 


F.    B.    O.    to    Make    Circus 
and  Fight  Productions 

"Bigger  than  Itanium's,"  a  circus  -tory 
by  Arthur  Guy  Empey,  and  "The  Roaring 
Crowd."  a  story  of  the  prize-ring  by  John 
Brownell,  will  be  part  of  F.  I!.  <>'-  product 
for  the  coming  season. 


E.   J.    Smith,   Associated    Exhibitors  sales  chief. 


March     20,     19  2  6 


1285 


F.    B.    O.    Buys    White 
Stories  for  Thomson 

THREE  stories  from  the  pen  of 
Stewart  Edward  White,  noted 
writer,  explorer  and  big  game 
hunter,  have  been  purchased  by  F.  B.  O. 
to  be  used  as  starring  vehicles  for  Fred 
Thomson.  They  are  titled,  "Arizona 
Nights,"  "The  Two  Gun  Man"  and  "The 
Desert  Legion." 

Thomson  is  at  present  busy  with 
"Hands  Across  the  Border."  Upon  its 
completion  he  will  start  work  on  "The 
Two  Gun  Man."  "Arizona  Nights"  will 
be  the  second  of  the  White  series 
filmed. 


Hungarian    Beauty    to    Play 
in  Dwan's  "Padlocked" 

B.  P.  Schulberg,  who  is  supervising 
"Padlocked"  which  Allan  Dwan  is  directing 
for  Paramount,  has  signed  Irma  Kornelia, 
the  Hungarian  beauty,  to  play  an  important 
role  in  the  picture.  Douglas  Fairbanks,  Jr., 
and  Chariot  Bird  have  also  been  signed 
which  completes  the  cast. 


"Greater  Glory"   New  Title 
for  "Viennese  Medley" 

"The  Greater  Glory"  has  been  chosen  as 
the  permanent  title  to  replace  "The  Vien- 
nese Medley"  by  which  title  the  First  Na- 
tional production  depicting  the  horrors  of 
war  was  known.  The  first  public  showing 
of  the  picture  will  be  at  the  Strand  theatre, 
New    York  City,  on  April  11. 


Newman    of    Pickford    Staff 
Joins  M-G-M 

E.  De  B.  Newman,  formerly  general  man- 
ager of  the  Mary  Pickford  company,  has 
been  engaged  by  Louis  B.  Mayer  as  an 
assistant  to  Victor  Clarke,  manage-  of  stu- 
dio operations  at  the  Metro-Goldwyn-Mayer 
studios. 


Spence  Leaves  to  Title  Lloyd 
Feature 

Ralph  Spence  has  started  for  the  west 
coast  to  do  the  titles  for  Harold  Lloyd's 
first  production  for  Paramount  release, 
"For  Heaven's  Sake."  The  picture  will  be 
completed  by  the  time  Spence  reaches  Hol- 
Ivwood  from  Florida. 


Griffith  Adds  Julie  de  Valere 
to   Cast 

Julie  de  Valere  who  had  a  very  intei-est- 
ing  bit  in  the  Richard  Dix  production  "Let's 
Get  Married"  has  been  added  to  the  cast 
of  D.  W.  Griffith's  "Sorrows  of  Satan" 
which  is  now  in  the  course  of  production 
at  the  Long  Island  Studios. 


Kathleen     Key     in     "Money 
Talks"    Cast 

Kathleen  Key  of  the  Metro-Goldwyn- 
Mayer  stock  players,  has  been  added  to  the 
cast  of  Rupert  Hughes'  "Money  Talks", 
which  is  being  directed  by  Archie  Mayo 
under    the   leadership   of   Hunt    Stromberg. 


Comedy  highlights  of  a  current  Universal  production  starring   Reginald  Denny  titled  "Skinners   Dress   Suit' 

"17  YEARS  WITH 
UNIVERSAL!" 


UNIVERSAL 

IS  MAKING 

THE  BEST 

PICTURES  IN  THE 

k    BUSINESS"  A 


"17  years 
ago  I  start- 
ed  using 
Universal, 
and  a  great 
deal  of  the  Pas- 
time's growth  and 
popularity  is  due  to 
the  uniform  high 
standard  of  Uni- 
versal  Pictures/ 


V5 


Ike  Berney, 

Pastime  Theatre 
Lewistown,    Pa. 


1286 


Motion     Picture     News 



Highlights    of    "Kiki,"     Norma    Talmadge's    latest    for     First    National. 

F.  B.  O.  Lists  1926-27  Product 

Company  Announces  Fifty-six  Features 
and  Fifty-two  One  and  Two-reel  Releases 

AN  announcement  of  the  line-up  of 
produel  Lor  the  L926  27  season  Erom 
Ihe  Film  Booking  Offices  shows  fifty- 
six  tcai  i  es,  including  i  w  elve  Gold 
;  specials,  fiftj  two  two  reel  and  fifty- 
two  .in-  reel  productions.  Each  i  reduction 
will  lie  made  with  a  strict  adherence  to  the 
policy  of  the  company  that  stars,  sto 
cast  and  every  item  of  production  have  the 
show  man*-  angle  in  mind. 

Production  plans  are  now  being  completed 

for  "Bigger  Than  Barnum's,"  "The  Roaring 

( 'row  d."  and  "I  [er  I  Conor  I  lie  <  lo\  ernor,'    a 

women  in  politics  by  Hy  Daab  ami 

Weed    Dickinson.      Fred   Thomson    will    ap- 


pear   in    a    series    of    four    super-westerns. 
Steward   Edward  White  will  supply  stories 
for  three  of  these,  namely  "Arizona  Nights," 
"The    Two    Gun    Man"'  and     "The     Di 
I  legion." 

Evelyn  Brent,   Richard   Talmadge,    Li 
Flynn  and  Alberta  Vaughn  will  make  a  star 
-cries    of    twenty-four    productions.      Tom 
Tyler   and    his  JPals,    and    Bob    Custer   will 
make  <  ighl  picl  ares  apiece. 

Among  the  shorl   reel  releases  to  be  >; 
will  be  the  "Bill  <  'rim'-  Progress"  sei  ii  •  '»> 
II.   ( '.    Witwer   which   will   comprise   twelve 
two  reel  comedies,  with  the  aforement 
title  and  anol  her  series. 


Warners  to  Produce  in  Europe 

Offices  Are  Opened  in  London,   Paris  and 
Berlin;    Actual    Work    Started    in    France 


"«  Y  rARNER    BROTHERS   are   to 

\/\       duce    pictures   in    England,    France 
*    ▼      and  Germany,  according  to  a  state 
iiient  issued  by  Harry  ML  Warner,  presi 
of    the    company,    jusl    before    leaving 

Califoi  ii his    arrival    from    Eui 

on  the   Beregaria. 

Offices  have  already  been  opened  in  Lon- 
don. Paris  and  Berlin  and  actual  produc- 
tion has  been  tai  ted  in  I '"  i  n  here  Warner 
left   Ronald  A.  Reader  in  c  -     ils  as 

to  cast,  director  and  story  for  the  first,  pro- 
duction bi  ide  there  will  be  Eorthcom 
ing  shortly. 

While  in  Europe  Warner  signed  Paul 
Ludwig  Stein,  din  d    Roberl    I 

man,   screen    writer,    to  L  rm    contract-. 

Botll     Stein     and     laeherman     have     beei 

Bp0,  ome  of  the  besl  I  r<  i  man  pro 

duction  -   according   to   Wai 


Gus    Schlesinger,     foreign    manager    for 
Warner    Brothers,    has   been    put    in   el 
of  the  activities  in  Germany.     Hea 
have  been  established  in  Berlin  from  which 
c'ty  he  will  guide  production  mattei 


Hillyer  Starts  Shooting  "Miss 
Nobody" 

Director  Lambert  Hillyer  has  started 
filming  on  "Miss  Nobody,"  featuring  Anna 
Q.  Nilsson  for  1'ir-i  National.  Walter  Pid- 
geon    has    the    Leading    male    role    oppo 

Mi  Nilsson,  while  others  in  the  cast  are. 
Clyde  Cook,  Mitchell  Lewis  and  Arthur 
Stone.      The    picture    i-    an     Antlmnx     Colde 

wev  adaptation  of  the  Tiffany  Wells  serial. 
"Shebo  ■' 


Mae  Murray  Signs  Again 
With  M-G-M 

MAE  MURRAY  has  signed  a  new 
contract  with  Metro-Goldwyn- 
Mayer  and  has  departed  for  the 
coast  to  begin  work  on  a  new  picture, 
the  title  of  which  has  not  been  an- 
nounced as  yet.  The  contract  was  signed 
last  Saturday  by  Nicholas  M.  Schenck 
with  Miss  Murray  for  Metro-Goldwyn- 
Mayer. 


Edmund  Goulding  Chosen  to 
Direct  M-G-M's  "Paris" 

tnund  Goulding  has  been  chosen  to  di- 
rect his  own  story  "Paris"'  which  Harry 
Rapi  will  produce  for  Metro-Goldwyn- 
Mayer.  Charles  Ray  and  Joan  Crawford 
have  the  leading'  roles  and  the  cast  includes 
Douglas  Gilmore,  Caxmel  Myers  and  Roy 
D'Arcy.  Jessie  Burns  made  the  adaptation 
and  Kite  has  designed  costumes  for  the 
Pearl  Ballet  which  is  one  of  the  sequence-  in 
this   production. 


Unit  Filming  'Money  Talks' 
at  Catalina  Island 

•.Money  Talks"  company  including 
Windsor,  Owen  Moore  and  Bert 
who  have  the  principal  roles  and 
Archie  Mayo,  who  is  directing,  has  left  for 
1 1  ina  Island  where  the  yacht  and  marine 
sequences  will  be  filmed  for  this  Metro- 
Goldwyn-Mayer  production.  Polly  Moran 
was  added  to  the  casl  just  before  the  com- 
pany departed. 


The 
(  laire 
Roach 


Highlights   of   "The   Test   of   Donald   Norton"   a    Chad- 
wick    production. 


March     20,     1926 


1287 


John  Robertson  to  Direct 
for  M-G-M 

JOHN  ROBERTSON  has  been 
signed  to  direct  for  Metro-Gold- 
wyn-Mayer.  The  director  departed 
tor  the  coast  last  week  and  upon  his 
arrival  his  first  production  will  be 
chosen  by  him  in  conjunction  with  Irv- 
ing G.  Thalberg.  Robertson  recently 
directed  a  series  of  pictures  starring 
Richard  Barthelmess  for  Inspiration 
Pictures. 


"Moana"    Finally    Presented 
in  Toronto 

"Moana  of  the  South  Seas,"  the  much- 
disputed  feature  in  Ontario,  has  finally  been 
presented  in  the  Province,  the  picture  being 
shown  at  the  Kivoli  Theatre,  one  of  the  large 
downtown  theatres  of  Toronto,  by  Manager 
Thomas  Daly  during  the  week  of  March 
8.  "Moana"  became  an  issue  between  the 
film  exchanges  and  the  Ontario  Board  of 
Moving  Picture  Censors  for  a  time,  follow- 
ing the  decision  of  the  Censor  Board  to  make 
certain  deletions  in  the  release. 

The  claim  was  made  by  the  local  film 
exchange  that  the  feature  had  been  con- 
demned by  the  Ontario  Censors,  it  was 
stated,  but  the  Provincial  Government, 
through  Hon.  W.  H.  Price,  Provincial 
Treasurer,  declared  that  only  portions  of  the 
picture  had  been  ordered  deleted.  This  dis- 
cussion served  to  arouse  considerable  public 
interest  in  the  subject.  "Moana"  was  pro- 
duced by  Martin  J.  Flaherty,  a  Canadian, 
who  also  created  "Nanook  of  the  North." 


Elbee  Pictures  Corp.  Lineup 
Announced 

Elbee  Pictures  Corporation,  with  offices 
in  New  York  has  completed  its  lineup  of 
sixteen  pictures  to  be  distributed  this  year. 
The  titles  are  as  follow: 

"Race  Wild,"  "Roaring  Fires,"  "Pur- 
sued," "The  Lightning  Reporter,"  "The 
Warning  Signal,"  "Duty's  Reward,"  "The 
Pay  Off,"  "Hazardous  Valleys,"  "Riding  to 
Fame,"  "Frenzied  Flames,"  "Forest  Havoc," 
"Defend  Yourself,"  "Burning  Gold,"  "Thun- 
dering Speed,"  "Fire  and  Steel"  and  "Ac- 
cused." 

"Race  Wild"  is  already  completed  and  in 
New  York.  The  cast  includes  David  Tor- 
rence,  Eileen  Percy,  Rex  Leeso  and  John 
Mil jan.  The  picture  was  directed  by  Oscar 
Apfel. 


Lubitsch  Selects  Patsy  Ruth 
Miller  for  Role 

Ernst  Lubitsch  has  picked  Patsy  Ruth 
Miller  to  play  the  leading  feminine  role  in 
"Revillion"  his  next  production  for  Warner 
(Brothers;  Monte  Blue  has  the  chief  male 
i  part. 

Sidney  Chaplin  has  selected  Doris  Hill, 
i  a  newcomer  to  the  Warner  studio,  to  play 
opposite  him  in  "The  Better  'Ole"  on  which 
(production  was  started  last  week.  In  addi- 
tion to  Miss  Hill,  Chaplin's  supporting  cast 
includes  Harold  Goodwin,  Theodore  Lorch, 
Ed  Kennedy,  Charles  Gerrard,  Tom 
JMcGuire,  Jack  Ackroyd,  Kewpie  Morgan 
jand  Arthur  Clayton. 

Charles   Reisner   is   directing   and   Hank 
I  Mann  has  been  engaged  as  "gag"  man. 


Dramatic   moments   in   the   Universal   western   production   titled    "A    Desperate    Game." 


New 


Directors    Start    Work 
for  M-G-M 


John  M.  Stahl  has  started  "Toto"  under 
his  new  contract  with  Metro-Goldwyn- 
Mayer.  Archie  .Mayo  is  at  work  on  "Money 
Talks,"  a  farcical  story  of  modern  New 
York  life,   Mauritz   Stiller  is   about  to   film 


"The  Temptress,"  a  Blaseo  Ibanez  story, 
Jesse  Robins  will  start  shortly  on  "There 
You  Are,"  adapted  from  the  novel  by  F. 
Hugh  Herbert  and  Marcel  De  Sano  will 
soon  commence  direction  of  "In  Praise  of 
James  Carabine,"  Donn  Byrne's  novel  of  the 
prize  ring.  These  productions  are  on  the 
Metro-Goldwyn-Mayer  program  for  the  new 


"1484  UNIVERSALS 
700  All  Others" 


"I  have 
run   1484 
Universal  pro- 
grams in  the  last 
14  years  to  700 
of  all  others; 


A 


A.  S.  Parkin, 

Bijou  Theatre 
Saskatoon,    Sask.    Can. 


UNIVERSAL 

18  MAKING 

THE  BEST 

PICTURES  m  THE 

BUSINESS" 


1288 


M  o  t  i  o  n     Picture     News 


Monty    Banks    to    Make 
Pathe  Features 

MONTY  BANKS  has  been  signed 
to  a  four  year  contract  by  Pathe 
Exchanges,  Inc.  He  will  make 
three  five-reel  feature  comedies  a  year, 
along  the  lines  of  the  three  he  has  com- 
pleted for  Associated  Exhibitors  in  the 
past  two  years. 

Banks  left  Monday  night  for  the  coast, 
where  the  Pathe  features  will  be  made. 
The  first  picture  will  go  into  production 
immediately.  It  is  rumored  Sam  Taylor, 
formerly  associated  with  Harold  Lloyd 
as  director,  will  direct  Banks. 


Highlights    of    "The    Love    Toy"    a    Warner    Brothers    production. 

Hudson  Plans  New  Productions 

Arrange  Schedule  for  First  National 
for    Coming    Spring    and    Summer 


Filming  of  Lichtman's   "Oh 
Baby"    Completed 

Qamera  work  bas  been  finished  on  "Oh 
Baby,"  Al  Lichtman's  firsl  feature  length 
comedy  tor  Universal  release,  and  the  pic- 
ture is  now  being  cut  and  titled.  The  pro- 
dueer  is  now  busy  with  plans  for  his  second 
production  a  screen  version  of  the  Aaron 
Boffman  stage  play,  "The  Cherrj  Tree.'' 
in  which  George  Jessel.  Legitimate  stage 
star,  will   make  his   first    film   appearance. 


EARL    HUDSON    has    announced    the 
schedule  of  pictures  lie  will  produce 
for  Firsl   National  during  the  coming 
Spring   and   Summer.     "The   Savage."  now 
in    the    last    stages    of    production,    will    be 
followed     by     "Mismates,"     "The     Crystal 
Cup."   "The   Lying   Truth,"   the  completion 
of    "The    Lunatic    at    Large"    and    another 
Leon  Errol  picture. 
"Mismates"    is    an    adaptation    of    .Myron 
an's  play  of  the  same  title.     The  script 
was  done   by   Sada    Cowan.     Doris   Kenyon 
will   be  seen   in   the  featured    feminine  role 
with     Philo     McCollough     as     leading    man. 
w  Hi  go  into  production  between  March 
,  and  22nd,  according  to  present    plans. 
Charles  Brabin   will  direct. 

"The  Crystal   Cup"  is  adapted   from   I 


trade  Alherton'-  novel  of  the  same  name. 
The  adaptation  was  done  by  Sada  Cowan. 
Dorothy  .Mackaill,  Lloyd  Hughes  and  Jack 
Mulhali  have  Been  tentatively  selected  for 
tins  picture,  bu1  a  change  of  name-  is  very 
likely  before  it  is  -tailed. 

"The  Lying  Truth"  is  an  original  Mor\ 
by  Ralph  Spence.  This  will  be  a  comedy 
and  Milton  Sills  will  probablj   be  starred. 

"The  Lunatic  at  Large"  is  a  Leon  Errol 
starring  vehicle  which  was  started  lasl  Fall 
and  was  laid  aside  when  Errol  had  to  leave 
New  York  to  go  with  a  musical  comedy  to 
Chicago.  When  this  is  finished,  which  will 
be  al  the  end  of  "The  Crystal  Cup."  Hud 
son  will  starl  another  Errol  starring  vehicle 
which    has   not   yet    been    decided   upon. 


Ramon     Novarro     Lead     in 
''Bellamy  the  Magnificent" 

For  his  first  role  since  "Ben  Hur"  1-iamon 
Novano  will  appear  in  "Bellamy  the  Mag- 
nilieeiii"  a  piclurization  of  the  play  by  Roy 
Horniman,  in  which  he  will  be  directed  by 
Hobart  Henley.  Willard  Louis,  lent  to 
Metro-Goldwyn-Mayer  by  Warner  Brothers, 
will  also  have  a  part  in  this  production 
which   will   be  made   on   an   elaborate   scale. 


"Flaming  Frontier'    Premiere 


Universale  Epic  of  West  to  Open  at  Colony 
Theatre,     N.     Y.     Midnight,     March     2  5 


prer 

City,    at 


I  E  Flaming  Front  :    uversaTs 

epic  production  of  the  W'e-t  of  the 
daj  s  of  Cust  0 

al    the    Colony    theatre.    New    York 

midnight    on     March    25.      Prom- 
inent   military    officials,    society,    and 
and  screen  stars  have  been  invited   to  attend 
and    plans  are   under   wa.\    for   a  ually 

brilliant  opening. 

Dr.  Hugo  i-   preparing   I  i  al  score 

for  the  picture  while  .hick  Savage,  recently 
engaged    by    Universal    to    prepare    special 

i  ntations    for    I  Fnivei 
work    on    an  ation    for    the 

production. 

The   premiere   will    not    alone   mark    one   ol 

the  highl  the  <  larl   Laemmle's  twen 

tietb  anniversary,  but   it   will  commemorate 
•  the  50th  anniversary  of  the  Battle  ol    I 


Big;     Horn,    popularly    known    as    Custer's 
Lasl    Stand. 

The    production    was    adapted    fron 
novel  by  Edward  Sedgwick,  who  also  direi 
and  the  easl   includes   Hoot   Gibson,   Dustin 
Farnum,  Anne  Cornwall  and  Kathleen  Key. 

\|i|iiu\im;ilel\    three   thousand    Indian-   were 

in    the   filming   ol    the   picture. 


Clyde    Bruck 
Keaton  4 

Clyde  Bruckman, 

men     m     Hull 

to    Buster    Keaton's 
structors.      He   will 
"Battling    Butler" 
makin      :■•'     Metro 
Keaton  is  directing 


man    Added    to 
'Gag"  Staff 

one  of  the  best  fa 

yv I.   bas   been  added 

staff   of    comedy    con- 
work   with    Keaton   on 
which    the    comedian    is 
( lohlw  \  n  IMayer   release. 


Some  of  the   tense  scenes  in   "Bride   of   the   Storm"   a 
Warner     Brothers     production. 


March     20 ,     19  26 


1289 


"U"   Starts  Shooting  on 
''Uncle  Tom's  Cabin" 

UNIVERSAL  started  production 
this  week  on  "Uncle  Tom's 
Cabin,"  announced  as  one  of  the 
biggest  pictures  for  the  coming  season. 
Director  Harry  Pollard  arrived  with  the 
advance  scouts  of  his  company  at  Pitts- 
burgh, New  York,  where  the  "Eliza 
Crossing  the  Ice"  scenes  are  to  be  shot. 

The  well  known  pursuit  across  the 
ice  will  be  filmed  in  a  bend  of  the  Sara- 
nac  River  on  the  outskirts  of  Pitts- 
burgh,, with  Miss  Marguerita  Fischer 
in  the  role  of  Eliza.  Six  blood  hounds 
were  brought  from  the  coast  for  this 
sequence. 

The  entire  cast  for  "Uncle  Tom's 
Cabin"  has  not  yet  been  selected. 
Among  the  important  players  already 
cast  are  Miss  Fischer,  Pauline  Fred- 
ericks, Arthur  Edmund  Carewe,  George 
Siegmann,  Lucien  Littlefield,  Adolph 
Milar,  Earl  Glenn  Russell  and  Mark 
Hamilton. 


Griffith     Starts     Filming     of 
"Sorrows  of  Satan" 

After  six  months  spent  in  preparation 
during  which  time  numerous  tests  were  made 
of  stage  and  picture  stars  filming*  has  been 
started  on  "The  Sorrows  of  Satan"  which 
D.  W.  Griffith  will  produce  for  Paramount. 
The  cast  includes  Adolphe  Menjou,  Carol 
Dempster,  Ricardo  Cortez,  Lya  de  Putti, 
Jean  Lebedeff  and  Marcia  Harris. 

The  screen  play  was  written  by  Forrest 
Halsey  and  John  Russell  and  George  Hull 
adapted  it.  Dick  Rosson  and  Frank  Walsh 
will  assist  Griffith  and  Harry  Fischbeck 
will  have  charge  of  the  camera  work. 


SaxLists  Gotham  Schedule 

Completes  Plans  for  Production  of  Six  "Greater 
Gothams"     and    Six    "Gotham"    Productions 


Seek  Locations  for  "Winning 
of  Barbara  Worth" 

Henry  King,  who  will  direct  "The  Win- 
ning of  Barbara  Worth"  for  United  Artists 
release,  and  Robert  McTntyre,  business  man- 
ager of  Samuel  Goldwyn  Productions,  which 
is  producing  the  picture,  have  gone  to  the 
Imperial  Valley,  California,  seeking  loca- 
tions for  the  filming  of  the  Harold  Bell 
Wright  novel  in  which  Ronald  Colman  and 
Vilma  Banky  will  be  featured.  Frances 
Marion  is  now  engaged  upon  the  scenario. 


Millard     Webb     Signed     by 
Warner   Brothers 

Warner  Brothers  have  signed  a  long  term 
•contract  with  Millard  Webb,  who  directed 
''The  Sea  Beast,"  to  direct  other  productions 
of  the  same  magnitude  as  the  Barrymore 
vehicle.  Webb  has  been  loaned  by  Warner 
Brothers  to  Joseph  M.  Schenck  of  United 
Artists  to  direct  Norma  Talmadge's  next 
picture. 


Fred    Niblo  .Returns    From 
Trip  to  Europe 

Fred  Niblo,  with  Mrs.  Niblo,  arrived  in 
New  York  from  Europe  on  Tuesday.  They 
went  abroad  for  a  rest  after  the  opening 
of  Ben  Hur,  which  Niblo  produced  for  Met- 
ro-Goldwyn-Mayer.  The  Niblos  will  be  in 
New  York  until  the  end  of  the  week,  when 
they  will  depart  for  Culver  City  to  make 
a  new  production. 


SAM  SAX,  producer  of  Gotham  pro- 
ductions and  president  of  Lumas 
Film  Corporation  has  completed  pro- 
duction plans  for  the  season  of  1926-27. 
Twelve  productions  will  be  made  six  of 
which  will  be  known  as  "Greater  Gothams" 
and  the  remaining  number  as  "Gothams." 
The  pictures  will  be  released  at  the  rate  of 
one  a  month,  one  subject  from  each  series 
on  alternate  month. 

The  "Greater  Gotham"  series  of  six  will 
consist  of  the  following  titles  "The  Golden 
Web,"  a  recent  novel  by  E.  Phillips  Oppen- 
heini,  "The  Woman  Who  Did  Not  Care," 
from  the  Story  by  Rida  Johnson  Young, 
"The  Silent  Avenger,"  by  Ed.  J.  Meagher 
in  which  the  dog  star  "Peter  the  Great" 
will  be  featured,  another  story  with  the  dog- 
star  "King  of  the  Pack"  by  Edward  Faust, 
and  "Money  to  Burn"  by  Reginald  Wrighl 
Kaufman. 

The  six  "Gotham"  productions  will  be 
known  as  "Sinews  of  Steel"  another  story 
by  Ed.  J.  Meagher,  "Heroes  of  the  Night," 
written  and  directed  by  Frank  O'Connor, 
"Mountain  of  Manhattan,"  a  story  based 
upon  actual  experience  also  written  by 
Meagher. 


"The  Silent  Power"  a  drama  in  which  the 
action  takes  place  in  an  electric  power 
plant,  written  by  Delos  Sutherland  from 
a  title  and  theme  suggested  by  Lon  Young, 
a  railroad  story,  "The  Block  Signal"  by  T. 
Oakley  Crawford  and  "The  Final  Extra,"  a 
story  of  newspaper  life  by  Russell  J.  Bid- 
well. 

Sax  is  at  the  coast  at  present  speeding 
up  production  of  these  pictures  which  will 
be  put  in  work  immediately. 

Two      Additional     Features 
Finished    by    Fox 

Two  additional  features  have  been  com- 
pleted by  Fox.  They  are  "Rustling  for 
Cupid"  and  "Hell's  Four  Hundred."  The 
former  is  a  Peter  B.  Kyne  western  story 
featuring  George  O'Brien  and  Anita  Stew- 
art. It  was  directed  by  Irving  Cummings 
and  has  in  the  supporting  east  Russell 
Simpson,  Frank  McGlynn,  Jr.,  Herbert 
Prior,  Edith  Yorke  and  Sid  Jordan. 

"Hell's  Four  Hundred"  is  a  John  Griffith 
Wray  production  from  the  Vaughn  Kester 
novel,  "The  Just  and  the  Unjust."  Mar- 
garet Livingston  has  the  starring:  role. 


"9   Years   a 
Universalite!" 


1290 


M  o  t  i  o  n     Picture     N  c  w  s 


The  attractive  and   extensive  studios   on  the  West   Coast    purchased   recently    by    Columbia    Pictures    Corporation, 
and   will  be  used   by  that  company  in   carrying  out  its   enlarged   schedule  for   next   year. 

Columbia  Schedule  Announced 

Will    Produce    Twenty-four    Pictures 
Under  One  Brand  for  Coming  Season 


JOE  BRANDT,  president  of  Columbia 
Pictures  I  orporation  has  issued  an  an- 
nounc'emenl  of  the  company's  product 
for  the  season  of  1926-27.  Last  year  Co- 
lumbia put  out  pictures  under  three  brands, 
Waldorf,  Perfection  and  Columbia  pictures. 
This  year  thej  will  produce  only  under  the 
one  Columbia  brand.  There  are  twenty- 
four  pictures  on  the  production  schedule 
for  the  coming'  season. 

Regarding-  these  Brandt  says : 

"In  our  line  up  of  Columbia's  double 
dozen  are  included  the  works  of  such 
authors  as  Richard  Harding  Davis,  Ger- 
trude Atherton,  Montague  Glass,  Alfred 
Henry  Lewis,  Rupert  Hughes,  George 
Bronson  Howard,  William  Hamilton  Os- 
borne and  others. 

"Announcement  was  made  through  the 
trade  press  last  week  of  the  purchase  of 
Irving  Berlin's  latest  and  most  popular 
song,  "Remember."  Another  song  which  will 
be  on  our  schedule  is  "Sweet  Rosie 
O'Grady."     Both   pictures,  when  ready  for 


release  will  be  given  special  exploitation 
campaigns. 

"In  the  securing  of  plays  we  have  been 
equally  fortunate.  These  include  "The  Price 
of  Honor,"  one  of  the  Al.  H.  Wood's  melo- 
dramas which  has  had  a  long  run  in  New 
York  and  in  stock :  Guy  De  Maupassant's 
"Poor  Girls"  which  was  adapted  by  Au- 
gustus Thomas  and  produced  by  Charles 
Frohman.  "Adele,"  ("the  Belle  of  Broad- 
way") is  from  the  musical  comedy  of  Paul 
lleive  which  ran  at  the  Longacre  in  New 
York  for  a  season.  Another  musical  corned  v 
is  "The  Girl  Who  Smiles,"  by  Adolf 
Philipp." 

The  company  has  just  purchased  the 
largest  independent  studios  on  the  West 
Coast  and  is  going  to  spend  more  than 
$250,000  in  the  building  of  stages  and  se- 
curing of  added  equipment.  The  production 
staff  has  been  increased  and  strengthened 
by  Harry  Cohn,  vice  president  of  the  com- 
pany, who  is  in  charge  of  production  activi- 
ties. 


" Volga  Boatman"  Premiere'Set 


Dr.  Riesenfeld  Will  Stage  and  Manage 
Elaborate     New     York     Engagement 


unp 


BE  \  <  )LGA  BOATMAN,"  the 
Cecil  B.  De  Mille  personally  di- 
rected special  for  Producers  Dis- 
tributing Corporation  release,  is  to  have  an 
elaborate  world  premiere  and  extended 
Broadway  run  starting  April  12th.  It  will 
open  on  that  date  at  the  Times  Square  the- 
atre under  the  direction  and  management  of 
Dr.  Hugo  Riesenfeld. 

The  decision  to  present  "The  Volga  Boat- 
man" as  a  two-dollar  attraction  came  after 
tryouts  held  in  Riverdale,  California  and  at 
the  Costello  theatre,  a  neighborhood  house  in 
New  York  City. 

While  this  production  has  the  Russian 
Revolution  for  a  background  its  basic  theme 
is  a  love  story  from  the  pen  of  Konrad  Ber- 
covici.  De  Mille  predicts  it  will  establish 
Elinor  Fair  and  William  Boyd  as  players 
of  unquestioned  star  calibre.     Other  players 


who  have  important  roles  are  Julia  Faye, 
Victor  Varconi,  Theodore  Kosloff  and  Robert 
Edeson. 

Dr.  Riesenfeld  is  already  engaged  on  the 
preparation  of  an  especially  elaborate  musi- 
cal setting  for  the  picture,  to  be  played  by 
an  augmented  orchestra  under  his  personal 
direction. 


John   Harron   to  Play   Lead 
Role  in  "Boy  Friend" 

John  Harron  has  been  signed  by  Metro- 
Goldwyn-Mayer  to  play  the  leading  male 
role  in  "The  Boy  Friend"  which  Monta 
Bell  will  direct  from  an  adaptation  by  Alice 
D.  G.  Miller  of  the  John  Alexander  Kirk- 
patrick  stage  play  "The  Book  of  Charm." 
There  may  be  a  change  in  the  title  of  the 
production. 


Assoc.   Exhib.   to  Make   Six 
With   Cody 

Arrangements  have  been  completed  for 
the  first  six  stories  which  Bill  Cody  will 
make  I'nr  Associated  Exhibitors  release.  The 
stories  are  "The  Galloping  Cowboy."  an 
original  by  Adele  Buffington,  "The  Arizona 
Whirlwind,"  "Flashing  Heel-."  "Lawless 
Valley,"  "Forbidden  Trails"  and  "'The 
Ler   Thunderbolt." 

The  east  for  "The  Galloping  Cowboy"  is 
being  assembled  by  William  J.  Craft,  who 
will  direct  the  production. 


Metropolitan      Studios      are 
Being  Improved 

Metropolitan  Studios  is  making  further 
improvements  in  the  plant  on  the  west  coast 
in  preparation  for  the  filming  of  the  1926-27 
program  of  pictures  for  Producers  Dis- 
tributing Corporation.  A  new  covered  stage 
is  being  erected  and  a  quarter  of  a  mile  of 
concrete  roadway  laid  within  the  studio. 
The  new  stage,  which  will  be  one  of  five, 
measures  115  by  200  feet. 


"Stella  Dallas"  Premiere  Due 
in  Paris 

"Stella  Dallas",  Samuel  GoldwynV  Henry 
King  production  for  Qnited  Artists,  was 
scheduled  to  have  its  Continental  premiere 
in  Paris  early  in  March,  according  to  a 
cablegram  to  Hiram  Davis.  The  Max 
Linder  theatre  will  house  the  picture.  So 
far  "Stella  Dallas"  has  been  seen  abroad 
only  in  London,  where  it  had  an  extended 
engagement. 


Columbia     Appoints    Webb 
Casting  Director 

Robert  Webb  has  been  named  casting  di- 
rector at  the  new  west  coast  studios  of 
Columbia  Pictures  Corporation.  He  will 
work  under  Harry  L.  Kerr,  general  produc- 
tion manager  of  Columbia.  Webb  was  with 
Universal  for  several  years  and  more  re- 
cently was  connected  with  Metro-Goldwyn- 
Mayer  as  casting  director. 

Independent  Buys  Output  of 
Gotham   Productions 

Independent  Films,  Inc.,  of  Boston  have 
contracted  for  the  entire  output  of  Lumas 
Film  Corporation  for  the  coming  year.  The 
Boston  exchange  gets  a  minimum  of  twenty 
new  subjects  for  the  territory  including 
Connecticut,  Maine,  Massachusetts,  Rhode 
Island,    New   Hampshire   and   Vermont. 


George  Sidney  Has  Title 
Role  in  "Auctioneer" 

GEORGE  SIDNEY  has  been  se- 
lected by  Fox  Films  to  play  the 
title  role  in  "The  Auctioneer," 
the  David  Belasco  stage  play  in  which 
David  Warfield  played  the  title  role  on 
the  stage.  Newspapers  throughout  the 
country  carried  a  story  concerning  a 
nation-wide  search  for  an  actor  to  fill 
Warfield's  part. 

Others  prominent  in  the  cast  are, 
Madge  Bellamy,  Charles  Farrell, 
Gladys  McConnell,  Janet  Gaynor  and  J. 
Farrell  MacDonald. 


March     20,     19  2  6 


12911 


Depinet   Starts   Tour   of 
South 

NED  E.  DEPINET,  First  Na- 
tional's southern  sales  manager 
left  last  week  for  a  tour  of  four 
weeks  through  the  Southern  branches, 
where  he  will  conduct  meetings  with 
managers  and  salesmen  on  the  handling 
of  current  and  coming  product.  He  also 
planned  conferences  with  a  number  of 
important  exhibitors  in  the  southern 
territory.  Depinet's  itinerary  follows: 
Charlotte,  Atlanta,  New  Orleans,  Dallas, 
Oklahoma  City,  Kansas  City,  St.  Louis, 
Indianapolis,  Louisville,  Cincinnati, 
Pittsburgh,   Cleveland  and  New  York. 


George    W.    Weeks    Returns 
to  New  York  From  Coast 

George  W.  "Weeks,  general  manager  of 
distribution  for  Famous  Players-Lasky,  has 
returned  to  New  York  from  Los  Angeles 
where  he  spent  some  time  looking  over  the 
new  series  of  Paramount  pictures  prepara- 
tory to  the  opening  of  Paramount's  annual 
spring  convention.  Weeks  held  conferences 
with  the  production  executives  and  saw  a 
number  of  the  productions  scheduled  on  the 
new  program. 


Alfred  Gaudet  With  F.  B.  O. 
in  Canada 

Alfred  L.  Gaudet,  for  the  past  nine  years 
connected  with  the  F.  G.  Spencer  Enter- 
prises in  Canada,  has  resigned  to  join  the 
Film  Booking  Offices.  He  will  go  to  the 
Toronto  offices  which  is  under  the  manage- 
ment of  Percy  A.  Taylor,  general  manager 
for  F.  B.  0.  in  Canada. 


"Whole  Town's  Talking"  in 
Cutting  Room 

Edward  Laemmle  has  completed  the  film- 
ing of  "The  Whole  Town's  Talking"  at 
Universal  City  and  is  now  busy  cutting  it. 
In  the  cast  are  Edward  Everett  Horton, 
Virginia  Lee  Corbin,  Otis  Harlan,  Trixie 
Friganza,  Dolores  Del  Rio,  Margaret 
Quimby,  Robert  Ober  and  Malcolm  Waite. 


Mary 


Ashe     Miller 
With  M-G-M 


Signs 


Metro-Goldwyn-Mayer  have  signed  Mary 
Ashe  Miller,  well  known  newspaper  woman, 
as  a  member  of  the  scenario  staff.  For 
^ome  time  past  Miss  Miller's  writings  have 
been  nationally  syndicated  to  newspapers. 


Pola  Negri  to  Make  "Naughty 
Cinderella"  for  Famous 

Pola  Negri's  next  starring  vehicle  for 
,  Paramount  will  be  "Naughty  Cinderella,"  a 
I  screen  version  by  Pierre  Collings  of  Avery 
iHopwood's  farce  comedy.  Malcolm  St. 
Clair  will  direct. 


to 


Two     Additions    Made 
"Big  Night"  Cast 

John  Roche  and  Nat  Carr  have  been 
added  to  the  cast  of  "The  Big  Night,"  the 
Universal  production  starring  Laura  La- 
Plante  which  Melville  Brown  is  directing. 


Scenes   from    Corinne    Griffith's   combination   of   comedy  and    drama    titled    "Mile.     Modiste"    which    is    released: 

through   First   National. 

Dena  Reed  Opens  Bureau  of    Edward    Sloman    to    Direct 
Publicity  Laura  La  Plante 

Dena  Reed,  formerly  press  sheet  editor  Edward  Sloman  lias  been  assigned  the 
for  Producers  Distributing  Corporation  and  direction  of  Universal's  picturization  of 
more  recently  publicity  director  for  Henry  "Butterflies  in  the  Rain,"  with  Laura  La- 
Ginsberg,  is  now  free-lancing  in  the  theatri-  Plante  in  the  starring  role,  according  to- 
cal  field.  announcemenl   from  Carl  Laemmle. 


"UNIVERSALS  BEST 
FOR  8  YEARS!" 

^^  "For  eight 
m/  years  I  have  gotten 
f/   my  best  results  with 
Universal  Pictures.  The 
force  must  be  in  the 


product" 

Maurice    Klein 

Golden  State  Thea.  &  Realty  Corp. 
San  Francisco,  Calif. 


'UNIVERSAL' 

IS  MAKING 

THE  BEST 

PICTURES  in  THE 

\     BUSINESS"    / 


^1 


1292 


M  o  t  i  o  ii     P  i  c  t  it  r 


Ne 


TV  S 


Sheffield   Completes    Role   in 
"The  Nest" 

Reginald  Sheffield,  young  juvenile,  who 
has  been  dividing  his  time  between  the  stage 
mid  silenl  drama,  has  jusl  completed  the 
leading  juvenile  role  opposite  Pauline 
Frederick  in  "The  Nest,"  a  Whitman  Ben- 
nt't  Production,  under  the  direction  oi  N\  il 
Nigh.  Sheffield  will  be  remembered 
his  recenl  work  in  "Classmates,"  with 
Richard  Barthelmess,  and  in  "The  Pinch 
Hitter,"   an    Associated    L  Produc- 


De  Mille  Goes  Back  to  Coast 
Sunday 

Cecil  B.  DeMille,  who  has  been  in  New 
York  for  the  pasl  month,  is  scheduled  to 
leave  for  Hollywood  Sunday.  He  was  the 
guest  of  honor  ai  an  Ambassador  luncheon 
Tuesday  given  by  Producers  Distributing 
Corporation.  DeMille  came  here  to  eom- 
plete  production  details  for  his  program  of 
pictures  for  P.  D.  C.  next   season. 


Hope    Loring    and    Leighton 
Signed  by  F.  P.-L. 

Mope  Loring  and  Louis  D.  Leighton,  well 

known  team  of  scenarists,  have  been  placed 
under  a  long  term  contract  by  Famous 
Players  La-ky.  The  contract  is  said  to  be 
the  result  of  their  work  on  "The  Blind  God- 
dess", "The  Cat's  Pajamas",  Pola  Negri's 
"The  Crown  of  Lies"  and  "The  Rainmaker", 
which  has  just    come  into   production. 


"The      Black     Pirate"      has 
London    Premiere 

'•The  Black  Pirate,"  Douglas  Fairbanks' 
new  production  for  United  Artists  release, 
had  its  London  premiere  al  the  Tivoli  The- 
atre, simultaneously  with  the  first  showing 
of  the  picture  at  the  Selwyn  Theatre,  New- 
York  City.  The  current  Fairbanks  produc- 
tion is  entirely  in  technicolor. 


Motion  Picture 

News 

Booking  Guide 


"We  regard  the  BOOK- 
ING GUIDE  with  its 
many  references  regarding 
releases  almost  indespen- 
sible,  as  it  is  the  only  con- 
venient index  we  know  of. 
With  this  and  our  Motion 
Picture  News  file  we  have 
almost  any  data  we  want 
on  pictures." 

Star  Theatre, 
Heppner,  Oregon. 


First    National    to    Have 
Stanley  Hand  Week 

THE  week  starting  April  11  has 
been  designated  Stanley  Hand 
week  by  the  New  York  Exchange 
of  First  National  Pictures  Corporation. 
Hand   is  manager  of  the  exchange. 

It  is  the  aim  of 
Olive  R.  Wax- 
man,  sales  man- 
ager, and  others 
responsible  for 
the  Week  to  es- 
tablish a  new 
record  for  First 
National  in  the 
New  York  ex- 
change territory. 
Exhibitors  are 
getting   behind 

the       project  Stanley  Hand 

wholeheartedly,  it  is  said,  and  are  mak- 
ing a  selection  of  the  pictures,  in  the 
Winner  group  available  for  Spring 
Showing. 


Colleen  Moore  Starts  in  "Ella 
Cinders" 

Colleen  Moore  started  work  last  week  in 
her  newest  First  National  starring  vehicle 
with  a  cast  carefully  selected  by  John  Me 
Cormick,  general  manager  of  First  \a 
tional's  west  coast  units.  Among  those  who 
will  have  prominent  supporting  roles  are 
Lloyd  Hughes,  who  plays  opposite  Miss 
Moore,  Vera  Lewis,  Emily  Gerdes  and 
Doris  Baker.    Alfred   F.  Green  is  directing. 

"Roaring       Forties"       Nears 
Completion 

Jans  Productions  is  completing  "The 
li'oaring  Forties,"  fourth  of  (he  present 
series  of  six  features.  Sylvia  Breamer  is  the 
featured  player.  She  is  supported  by 
Gertrude  Astor,  -lack  Mower,  Bruce  Gordon, 
llelene  Sullivan  and  William  Buckley.  Rus- 
sell Allen  is  directing. 


Ginsberg   Goes   to   Coast   on 
Production   Matters 

Henry  Ginsberg,  president  of  Ginsbei 
Kann  Distributing  Corporation,  lefl  for 
Hollywood  lasl  week  to  arrange  for  the  pro- 
duction of  the  twelve  Sterling  productions 
to  be  released  on  the  independent  market 
next  season  h\   his  organization. 


Pathe    Branch    Managers    on 
Home  Office  Visit 

Oscar   Hanson,   Pathe  branch  manager  in 

Detroit,  and  W.  \V.  Anderson,  branch  man- 

\i  lanta.   were  visitors  at  the  home 

office  in   New    York  during  the  week.     Both 

report   business  is  good  in  their  districts. 

Banner    Acquires    Rights    to 
"Devil's  Dice" 

Banner  Productions  has  acquired  rights 
to  "Devil's  Dice,"  the  novel  by  Frank 
Adam-  and  will  produce  it  as  a  feature  for 
release  next  season  through  the  Ginsberg- 
Kann  Distributing  Corporation. 


Tom    Moore    Pola     Negri's 
Leading    Man 

Tom  Moore  will  be  Pola  Negri's  leading 
man  in  her  ne  t  Paramount  picture, 
"Naughty  Cinderella,"  which  is  to  be  di- 
rected by  Malcolm  St.  Clair.  Other  mem- 
bers of  the  cast  are  now  being  selected. 
Mr.  Mom-,,  recently  returned  from  a  two 
month-'  tour  of  Europe.  His  latest  screen 
appearances  were  "The  Son'.'-  and  Dance 
Man"   and   "A    Kiss   for  Cinderella." 


Claire  Windsor  and  Cody  in 
"Waning  Sex" 

Lew  Cody  ami  Claire  Windsor  are  to  have 
the  leading  role-  in  "The  Waning  Sex", 
which  Robert  Z.  Leonard  will  direct  for 
Metro  (iohlw_\  n  Mayer  on  his  return  from 
the  east.  The  story  is  by  F.  Hugh  Ilerberg 
and  the  continuity  by  Frederic  and  Fanny 
Hatton.  The  production  will  be  started  as 
soon  as  <'od\   finishes  h:s  work  in  "Toto.' 


M.  C.  Levee  Changes  Title  to 
"Sweet  Daddies" 

M.  C  Levee  has  changed  the  title  of  the 
first  of  the  three  tea  tun-  he  will  make  for 
First  National  this  year.  Originally  known 
as  "Molasses,"  it  will  be  released  in  May 
as  "Sweet  Daddies."  George  Sidney.  Charlie 
Murray  and  Vera  Gordon  are  the  featured 
players.      Al    Santell    is   directing. 


Scenes   from   "Crowning   the    Count"   a   two   reel    Uni- 
versal   comedy    release. 


March     20 ,     19  26 


1293 


Daniel    Hake    Passes    Away 
in   Philadelphia 

Daniel  L.  Hake,  for  a  number  of  years 
prominent  a>  a  theatre  manager  and  news- 
paper man  in  Centra]  Pennsylvania  cities, 
died  on  March  1  at  his  home,  540  Chester 
avenue,  Philadelphia.  He  was  47  years  old. 
Mr.  Hake's  death  was  due  to  an  attack  of 
apoplexy  suffered  last  Fall  when  he  was 
employed  as  a  sporting-  writer  on  the  Phila- 
delphia Record.  He  was  for  several  years 
sporting  editor  of  the  Harrisburg  Patriot 
and  also  held  important  positions  on  news- 
papers in  York. 

The  survivors  include  the  widow ;  one  son. 
Lieutenant  G.  Edward  Hake,  of  Philadc  1- 
phia;  a  daughter,  .Mrs.  Ralph  B.  Wrad,  of 
Columbia;  his  father,  H.  P.  Hake  and  a 
sister,  both  residing  in  York. 


Ed    Sedgewick    Will    Direct 
"Tin  Hats" 

Ed  Sedgewick  will  soon  start  direction  on 
an  original  story  of  his  own  creation  titled 
"Tin  Hats",  for*  Metro-Goldwyn-Mayer.  The 
story  is  said  to  have  an  interesting  situation 
for  a  theme  and  takes  place  immediately  fol- 
lowing the  World  War. 

Rogers  Starts  First  for  First 
National 

Charles  R.  Rogers  will  start  shooting 
about  March  15th  on  the  first  of  a  series  of 
pictures  he  is  to  make  for  First  National. 
The  title  is  "Senor  Daredevil"  and  Ken 
Maynard  is  the  featured  player.  Al  Rogell 
will  direct. 


Interior    of    the     Queen     theatre    at     Wharton,     Texas, 
owned   by  J.    L.    Santos. 


Guy    Graves   Will    Supervise 
Farley   Houses 

Guy  Graves,  of  Yonkers,  who  has  been 
in  the  business  for  years,  has'  now  come 
with  W.  W.  Farley,  of  Albany,  in  the  posi- 
tion of  general  supervisor  of  all  Farley 
hou>e>  in  Schenectady,  Catskill  and  Yonkers. 
Farley  returned  some  time  ago  from  Florida. 
and  announced  during  the  past  week,  that 
contrary  to  expectations,  he  would  not  go 
back  to  Florida  for  the  remainder  of  the 
winter. 


Laemmle's  Brother  Here  for 
Anniversary 

Siegfried  Laemmle,  brother  of  Carl 
Laemmle,  president  of  the  Universal  Pic- 
tures Corporation,  arrived  in  New  York  re- 
cently with  his  wife,  to  partake  in  Carl 
Laemmle's  twentieth  anniversary  .celebra- 
tion of  his  entrance  into  the  motion  pic- 
Inn'  business.  After  a  two  day  stay  in  New 
York  they  left  for  Los  Angeles. 


Gotham  Charges  "Lifting"  of 
Posters 

Lumas  Film  Corporation,  through  Stoll 
Picture  Productions,  Ltd.,  London  distribu- 
tors of  their  Gotham  productions,  have 
started  vigorous  action  .in  England  to  pro- 
tect poster  designs  of  Gotham  productions. 
A  number  of  these  have  been  copied  almost 
identically  and  used  for  other  productions, 
it  is  claimed. 


Lane  Appointed  Manager  of 
Pulaski  Temple 

When  Frank  W.  Lane,  of  Pulaski,  N.  Y., 
is  not  busy  at  his  duties  as  chief  of  the 
village  fire  department,  or  as  a  member 
of  the  village  board  of  trustees,  or  with  the 
Pulaski  Grange,  be  will  be  found  at  the 
Temple  theatre  in  that  village.  Mr.  Lane 
was  named  as  manager  of  the  theatre  last 
week,   succeeding:  J.  A.   Youngs. 


Comedy    moments    in    Pathe's   "Meet    My    Girl." 


Famous      Declares      Regular 
Quarterly    Dividend 

At  a  meeting  held  Tuesday  the  Board 
Directors  of  Famous  Players-Lasky  Cor- 
poration declared  the  regular  quarterly  divi- 
dend of  $2.00  per  share  on  the  preferred 
stock,  payable  May  1st,  1926,  to  stockholders 
of  record  at  the  close  of  business  on  April 
15th,  1926.    The  books  will  not  close. 


Warners    Change    Policy    of 
Cameo,    Bridgeport 

After  the  showing  of  three  more  Warner 
pictures    the    Cameo    Theatre.    Bridgeport, 

Cimii..  will  have  its  stage  enlarged  and  a 
new  policy  of  a  combination  show  of  seven 
Pantages  vaudeville  acts  and  two  feature 
will  be  inaugurated,  according  to  air  an- 
i  ouncemenl  made  by  Sam  Warner.  When- 
ever possible,  popular  road  shows  will  be 
I  layed  instead  of  the  vaudeville. 

A  plot  of  ground  in  the  rear  of  the  house 
has  been  bought  to  take  care  of  the  stage 
enlargement. 


Law  Against  Carnivals  Brings 
New  House 

On  the  strength  of  an  ordinance  pro- 
hibiting tent  shows  and  carnivals  passed  by 
the  city  council  of  Haskell,  Texas  the 
owners  of  The  Haskell  Theatre  will  soon 
-tart  construction  on  a  new  theatre  to  cost 
$40,000.  Weighing  the  proposition  as  a 
benefit  to  the  community,  the  council  passed 
the  ordinance  pointing  out  that  a  new  the- 
atre would  be  a  decided  improvement  and 
-tep    forward   in   this   section   of   the   state. 


Underwood  Denies  Purchases 
of  Southern  Theatres 

W.  G.  Underwood,  president  of  the  Spe- 
cialty Film  Company,  Dallas,  Texas,  denies 
specifically  that  he  has  purchased  theatres 
at  Muskogee,  Vinita  and  Claremore  from 
Brophy,  the  present  owner.  This  report, 
which  wTas  published  in  a  regional  film 
paper,  is  declared  by  Underwood  to  be  en- 
tirely  without  foundation. 


Leatrice      Joy     to     Star     in 
"Clinging    Vine'' 

Upon  the  completion  of  her  present  star- 
ring vehicle,  "Eve's  Leaves,"  Leatrice  Joy 
will  be  starred  in  a  screen  adaptation  of 
•'The  Clinging  Vine,"  an  unusually  success- 
ful New  York  musical  cornedy  of  two 
seasons  ag-o.    It  was  written  bv  Zelda  Sears. 


King     Baggot     Will     Direct 
"Lovey  Mary" 

King  Baggot  has  been  chosen  by  Metro- 
Goldwyn-Mayer  to  direct  its  production  of 
"Lovey  Mary"  from  a  continuity  by  Agnes 
Christine  Johnson  of  Alice  Hegan  Rice's 
novel.     Bessie  Love  will  play  the  title  role. 


Walter  Futter  Organizes  New 
Company 

Walter  A.  Futter,  of  the  Futter  Produc- 
tions, Inc.,  has  organized  a  new  company, 
Wafilms,  Inc.,  at  130  W.  46th  street,  New 
York  City,  to  handle  a  tremendous  amount 
of  library  negative  which  he  has  secured. 


'The  Millionaire  Policeman' 
Started  by  Banner 

Having  finished  the  filming  of  "The 
Whispering  Canyon,"  the  Banner  Produc- 
tions staff  have  started  making  "The  Mil- 
lionaire Policeman."  a  comedv-drama. 


1294 


Motion     Picture     News 


tibitor sBox-Offiee  Repi 


Names  of  the  theatre  owners  are  omitted  by  agreement  in  accordance  with  the  wishes  of  the  average  ex- 
hibitor and  in  the  belief  that  reports  published  over  the  signature  of  the  exhibitor  reporting,  is  a  dangerous 
practice. 

Only  reports  received  on  specially  prepared  blanks  furnished  by  us  will  be  accepted  for  use  in  this 
department.     Exhibitors  who  value  this  reporting  service  are  urged  to  ask  for  these  blanks. 


FAMOUS  PLAYERS 

Ancient  Highway,  The ....  8000 

Border  Legion,  The 703 

Charmer,  The 1908 

Cobra 4303 

Code  of  the  West,  The 1908 

Golden  Princess,  The 8000 

King  on  Main  Street,  The . .  8000 

Kiss  for  Cinderella,  A 4303 

6002 

Light  of  the  Western  Stars .  1 100 

1705 

Lovers  in  Quarantine 8000 

Manhattan 1100 

Night  Club,  The 1100 

North  of  36 1705 

Sackcloth  and  Scarlet 2000 

Seven    Keys    to    Baldpate, 

The 8000 

Son  of  His  Father,  A 2000 

Stage  Struck 2000 

Ten  Commandments,  The.  1705 

That  Royle  Girl 4303 

1199 

Vanishing  American,  The. .  6002 

Wild  Horse  Mesa 1100 

F.  B.  O. 

All  Around  the  Frying  Pan .  1100 

2606 

Bandit's  Baby,  The 703 

Cowboy  Musketeer,  The.  .  2717 

Flaming  Waters 2717 

Forbidden  Cargo,  The 1705 

Keeper  of  the  Bees,  The . .  .  2606 

Last  Edition,  The 2717 

Let's  Go  Gallagher 2606 

Man  of  Nerve,  A 2606 

Midnight  Molly 1705 

No  Man's  Law 2606 

On  the  Stroke  of  Three. .  .  1705 

Parisian  Nights 2606 

Ridin'  Comet,  The 2606 

Silk  Stocking  Sal 1705 

Speed  Wild 1705 

Thundering  Hoofs 1705 

Tough  Guy,  The 1199 

White  Fang 1100 

1705 

Wild  Bull's  Lair,  The 703 

Wyoming  Wildcat,  The 2606 

FIRST  NATIONAL 

Beautiful  City,  The 2606 

Cbickie 1100 

Desert  Flower,  The 1 100 

Graustark 2606 

New  Commandant,  The .  .  .  2606 

6002 

Lady,  The 300 

Sally 1100 

Scarlet  Saint,  The 2606 

Splendid  Road,  The 4308 

2606 

So  Big 300 

Sundown 1100 

Thief  in  Paradise,  A 300 

Unguarded  Hour,  The 2606 

What  Fools  Men 2606 

When  a  Man's  a  Man 1908 


Me. 

Small  town 

Clear 

Fair 

Kans. 

Rural 

Clear 

Big 

Ga. 

Small  town 

Clear 

Poor 

Iowa 

Small  town 

Clear 

Poor 

Ga. 

Small  town 

Clear 

Big 

Me. 

Small  town 

Stm'y 

Good 

Me. 

Small  town 

Stm'y 

Good 

Iowa 

Small  town 

Clear 

Poor 

Minn. 

Small  town 

Cold 

Poor 

Iowa 

Small  town 

Clear 

Good 

Kans. 

Small  town 

Clear 

Good 

Me. 

Small  town 

Clear 

Good 

Iowa 

Small  town 

Clear 

Fan- 

Iowa 

Small  town 

Clear 

Good 

Kans 

Small  town 

Clear 

Good 

Conn. 

Small  town 

Clear 

Fan- 

Me. 

Small  town 

Stm'y 

Good 

Conn. 

Small  town 

Clear 

Good 

Conn. 

Small  town 

Snow 

Good 

Kans. 

Small  town 

Clear 

Fair 

Iowa 

Small  town 

Cold 

Fair 

Nebr. 

Small  town 

Clear 

Good 

Minn. 

Small  town 

Cold 

Big 

Iowa 

Small  town 

Stm'y 

Fan- 

Iowa 

Small  town 

Clear 

Good 

Kans. 

Small  town 

Clear 

Big 

Kans. 

Rural 

Clear 

Big 

Okla. 

Small  town 

Clear 

Good 

Okla. 

Small  town 

Cleai 

Good 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Clear 

Big 

Okla. 

Small  town 

Rainy 

Poor 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Stm'j 

Good 

Kans. 

Small  town 

Cold 

Good 

Kans. 

Small  town 

Clear 

Poor 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Clear 

Good 

Nebr. 

Small  town 

Clear 

Big 

Iowa 

Small  town 

Clear 

Good 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Rural 

Clear 

Big 

Kans. 

Small  town 

Clear 

Good 

Kans. 

Small  town 

Cold 

Fan- 

Iowa 

Small  town 

Clear 

Good 

Iowa 

Small  town 

Stm'y 

Good 

Kans. 

Small  town 

Cold 

Good 

Kans. 

Small  town 

Clear 

Good 

Minn. 

Small  town 

Snow 

Fan- 

W.  Va 

.  Rural 

Stm'y 

Good 

Iowa 

Small  town 

Clear 

Good 

Kans. 

Small  town 

Stm'y 

Fair 

Iowa 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Clear 

Good 

W.  Va 

Rural 

Rainy 

Big 

Iowa 

Small  town 

Clear 

Fan- 

W.  Va. 

Rural 

Clear 

Big 

Kans. 

Small  town 

Clear 

Fair 

Kans. 

Small  town 

Clear 

Good 

Ga. 

Small  town 

Clear 

Big 

FOX 

Every  Man's  Wife 300 

First  Year,  The 1199 

Iron  Horse,  The 8000 

Rainbow  Trail,  The 8000 

300 

Thank  You 1199 

METRO-GOLD  WYN-MAYER 

Bright  Lights 2606 

Confessions  of  a  Queen .  .  .  6002 

Dance  Madness 2717 

Denial,  The 2717 

Great  Divide,  The 989 

Great  Love,  The 2717 

His  Secretary 2606 

Lady  of  the  Night,  The..  .  .  2717 

Lights  of  Old  Broadway  .  .  .  2606 

Merry  Widow,  The 4303 

2717 

Old  Clothes 2606 

Only  Thing,  The 2717 

Pretty  Ladies 1908 

Sally,  Irene  and  Mary 2606 

2717 

Silent  Accuser,  The 703 

Slave  of  Fashion,  A 1908 

So  this  Is  Marriage 703 

Soul  Mates 2606 

Time  the  Comedian 2606 

Unholy  Three,  The 1908 

PATHE 

Black  Cyclone 1100 

Freshman,  The 1908 

Girl  Shy 1100 

Percy 1705 

Stop,  Look  and  Listen 300 

PRODUCERS  DISTRIB.  CORP. 

Beyond  the  Border 1100 

Charley's  Aunt 1705 

Madame  Behave 1199 

Off  the  Highway 3000 

People  vs.  Nancy  Preston, 

The 3000 

Road  to  Yesterday,  The .  .  .  3000 

Simon  the  Jester 3000 

STATE  RIGHTS 

Down  Upon  the   Swannee 

River 2717 

Mine  With  the  Iron  Door.  .  1705 

Plastic  Age,  The 6002 

Souls  for  Sables 8000 

Super  Speed 1705 

P 
WARNER  BROS. 

Bridge  of  Sighs,  The 1100 

How  Baxter  Butted  In 1100 

703 

Red  Hot  Tires 2717 

Satan  in  Sables 2717 

UNIVERSAL 

Calgary  Stampede,  The .  .  .  2000 

Call  of  Courage,  The 2717 

Desperate  Game,  The 2717 

Flying  Hoofs 703 

Goose  Woman,  The 4303 

2717 


W.  Va. 

Nebr. 

Me. 

Me. 

W.  Va. 

Nebr. 


Kans. 
Minn. 
Okla. 
Okla. 
Tenn. 
Okla. 
Kans. 
Okla. 
Kans. 
Iowa 
Okla. 
Kans. 
Okla. 
Ga. 
Kans. 
Okla. 
Kans. 
Ga. 
Kans. 
Kans. 
Kans. 
Ga. 


Iowa 
Ga. 
Iowa 
Kans. 

W.  Va. 


Rural 

Small  town 
Small  town 
Small  town 
Rural 
Small  town 


Small 
Small 
Small 
Small 
Rural 
Small 
Small 
Small 
Small 
Small 
Small 
Small 
Small 
Small 
Small 
Small 
Rural 
Small 
Rural 
Small 
Small 
Small 


town 
town 
town 
town 

town 
town 
town 
town 
town 
town 
town 
town 
town 
town 
town 

town 

town 
town 
town 


Small  town 
Small  town 
Small  town 
Small  town 
Rural 


Clear 
Clear 
Stm'y 
Clear 
Clear 
Clear 


Clear 

Cold 

Clear 

Snow 

Clear 

Rainy 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 

Cold 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 


Clear 
Clear 
Clear 
Slm'y 
Clear 


Poor 

Poor 

Good 

Good 

Big 

Big 


Good 
Poor 
Big 
Poor 
Fair 
Fan- 
Big 
Good 
Good 
Good 
Big 
Big 
Good 
Fan- 
Good 
Good 
Big 
Good 
Poor 
Good 
Fan- 
Poor 


Good 

Fair 

Big 

Poor 

Good 


Iowa  Small  town  Clear  Fair 

Kans.  Small  town  Clear  Big 

Nebr.  Small  town  Clear  Big 

Me.  Small  town  Clear  Fair 

Me.  Small  town  Clear  Good 

Me.  Small  town  Stm'y  Good 

Me.  Small  town  Clear  Good 


Okla. 

Kans. 

Minn. 

Me. 

Kans. 


Iowa 

Iowa 

Kans. 

Okla. 

Okla. 


Conn. 

Okla. 

Okla. 

Kans. 

Iowa 

Okla. 


Small  town  Clear  Good 
Small  town  Clear  Good 
Small  town  Cold  Fan- 
Small  town  Clear  Good 
Small  town  Clear  Poor 


Small  town  Clear  Fan- 
Small  town  Clear  Fan- 
Rural  Clear  Poor 
Small  town  Clear  Good 
Small  town  Snow  Fan- 


Small  town 
Small  town 
Small  town 
Rural 
Small  town 
Small  town 


Clear 
Rainy 
Clear 
Clear 
Clear 
Clear 


Good 
Poor 
Big 
Fan- 
Good 
Fair 


March     Z  0 ,     1926 


1295 


erOpiiuonsonNewPict 


-""■"^i 


"La  Boheme" — M-G-M.,  Embassy, 
N.  Y. 

Herald-Tribune :  "It  can  be 
reported,  that  the  director  of 
'The  Big  Parade'  lias  made  a 
handsome,  tasteful  and  properly 
sentimental  tragedy  of  parted 
lovers  that  succeeds  in  capturing 
a  wistful,  romantic,  half  poetic 
flavor.  'La  Boheme'  has  been 
made  with  a  sensitive  feeling  for 
physical  beauty,  the  picture 
achieves  a  striking  loveliness. 
The  story  is  told  in  a  straight- 
forward way  and  the  romantic 
mood  is  never  lost.  Miss  Gish 
was  excellent,  and  John  Gilbert 
admirable." 

Telegraph :  "There  is  no  fault 
to  be  found  with  the  taste  and 
skill  of  the  direction,  no  chance 
to  cavil  at  the  acting  which  is 
mi  if  (irmly   good." 

Times:  "Here  is  a  picture  in 
■which  King  Vidor  demonstrates 
that  in  length  there  is  strength — 
that  is  in  the  length  of  the  epis- 
odes. It  is  a  production  that  is 
virtually  flawless,  and  one  that 
■will  do  its  share  to  bring  the 
screen  to  a  higher  plane.  Mr. 
■Gilbert  shows  throughout  his 
portrayal  that  he  is  thinking  of 
his  part,  you  can  detect  it  in  his 
eye-.  and  thai  same  earnest  effort 
is  made  by  Miss  Gish." 

Daily  News:  "Beauty  of  scene 
so  glorious  that  it  hurts  to  gaze 
upon  it.  A  poignant  story. 
Lillian  Gish  and  John  Gilbert 
are  two  artists  who  make  you 
know  that  motion  pictures  can 
lie  true  art.  A  picnic  in  the 
woods  on  Easter  Sunday  is  a 
pictorial  gem,  and  the  scene 
where    Mimi     confesses    her    love 


for  Rodolphe  is  a  wonderful  ac- 
quisition to  the  files  of  the  cin- 
ema. Excellent  support  is  given 
to  the  two  stars  by  a  cast  that 
includes  Renee  Adoree  and  Rov 
D'Arcy." 

World:  "There  can  be  for 
Lillian  Gish  and  John  Gilbert 
nothing  but  the  warmest  saluta- 
tions after  what  was  exhibited 
last  night.  King  Vidor  the  di- 
rector retains  his  honors  without 
a    single    provision." 

Evening       World :  "In       'La 

Boheme'  King  Vidor  has  scored 
another  directorial  triumph  com- 
parable to  'The  Big  Parade,'  but 
comparable  only  because  'La 
Boheme'  too,  is  one  of  the  truly 
great  pictures.  At  the  Embassy 
theatre,  last  night,  an  audience 
of  celebrities  was  moved  to  tears 
by  the  simple  story  of  a  great 
love.  King  Vidor's  direction  is 
all  the  greater  because  of  the 
utter  dissimilarity  of  story  and 
method  in  his  two  great  produc- 
tions. John  Gilbert  and  Lillian 
Gish   triumphed   with   Vidor." 

The  Post:  "John  Gilbert's 
performance  for  sheer  vitality 
and  brilliance  seldom  if  ever  has 
been  equalled  on  the  screen.  Al- 
together 'La  Boheme'  is  a  credit- 
able  production." 

Telegram:  "The  run  of  the 
new  picture  'La  Boheme'  ought 
to  be  good  for  a  year  at  the  Em- 
bassy, for  the  adherence  to  the 
simple  love  story  and  the  exposi- 
tion of  the  two  characters  is  done 
so  finely  by  Vidor  that  for  whole 
sequences  one  forgets  that  it  is  a 
movie  at  all.  Like  Sherwood 
Anderson  in  prose.  Vidor  lets  his 
characters       reveal        themselves. 


Gilbert  is  all  that  one  has  hoped 
for,  his  vocal  cords  almost  seem 
to  pantomime,  so  clearly  does  he 
get    the    thought    across." 

Journal :  An  enchanted  love 
story,  Gilbert  is  magnificent — - 
the  most  brilliant  actor  on  the 
screen,  he  expresses  comedy. 
rage,  tenderness,  every  emotion 
with  a  fiery  magnetism.  King 
Vidor  has  made  an  artistic  pro- 
duction." 

Graphic:  "The  memory  of 
'La  Boheme's,  delicate  beauty  will 
be  with  you  for  many  a  day.  It 
is  like  an  exquisite  bit  of  poetry 
— so  delightful,  so  sad,  and  so 
real  that  it  hurts.  You  cannot 
afford   to   miss   it." 


"Oh,  What  A  Nurse"— Warners' 
Strand,  N.  Y. 

Evening  World:  "If  you  liked 
Chaplin  in  'The  Man  '  On  The 
Box,'  you  will  like  him  even 
better  in  'Oh!     What  A  Nurse!'" 

American:  "They  laughed 
loudly  at  the  boisterous  fun." 

Morning  World:  "'Oh!  What 
A  Nurse!'  in  itself  is  the  sort  of 
riotous  and  swift-moving  slap- 
stick that  moves  its  audiences  to 
delighted  whoops  and  squeals  of 
mirth." 

Daily  News:  "Thousands  were 
weak  from  laughing  yesterday 
after  seeing  Sydney  Chaplin's 
latest  contribution  to  the  humor 
of  the  screen.  Watching  his  antics 
in  'Oh!  What  A  Nurse!'  the 
crowd  screamed  and  rolled  in 
their  seats.  It's  the  silliest,  fun- 
niest, most  laugh-provoking  film 
that  Syd  has  yet  made.  Don't 
miss  it.  And  be  sure  to  take  the 
children." 


Times :  "Round  after  round 
of  loud  laughter." 

Daily  Mirror:  "The  hurricanes 
of  laughter  aroused  by  Chaplin's 
drolleries  pronounce  his  new  fun- 
fest  a  farcical  wow  plus." 

Post:  Oh!  What  A  Nurse! 
is  funnier  than  Mr.  Chaplin's 
last  slapstick  effort,  'The  Man 
On   The    Box.'" 

Morning  Telegraph:  "You  ad- 
mire Syd's  cleverness,  you  take 
off  your  hat  to  his  splendid  abil- 
ity  in   this   field." 


"Tumbleweeds"  —  United  Artists, 
Forum,  L.  A. 
Examiner :  "The  film  opened  to 
enormous  crowds  and  proved  a 
tremendous  success  with  the  pub- 
lic. The  film  offers  Hart  at  his 
best." 

Herald :  "He  has  staged  a 
comeback  which  shows  him  a 
greater  performer  than  ever  of 
Western  roles." 

Express:  "The  applause  that 
greeted  this  climax  and  many 
other  scenes  showed  how  the  pic- 
ture had  gripped  the  imagination 
of   the  audience." 

Record:  "I  personally  doubt  if 
we  have  ever  witnessed  a  bigger 
thrill  than  we  did  when  the  thun- 
dering horde  of  wagons  and 
humans  rushed  over  the  line  for 
the  homesteads." 

Times:  "The  return  of  Bill 
Hait  was  celebrated  with  such  ac- 
claim that  one  might  feel  inclined 
to  predict  that  attendance  totals 
will  come  near  to  being  demol- 
ished again  this  week  at  the 
Forum  Thea  1 1  e." 


Motion  Picture   News,  Inc., 
72<?  7th  Ave.,  New  York  City 


FILL  IN  THIS  BLANK  AND  MAUL  TO- 


Date, 


In  accordance  with  your  request  we  are  reporting  herewith  the  results  from  a  box  office  angle,  with  the  following  pictures,  same  to  be  used  in  compilation 
<•/  your  "  The  Check   Up."     It  is  expressly  understoood  that  under  no  circumstances  will  you  publish  same  over  my  signature. 


TITLE  OF  PICTURE 

DISTRIBUTED  BY 

EXCHANGE  CITY 

CONDITION 
of  PRINT 

Good,   Fair,    Poor 

WEATHER 
CONDITION 

REPORT 
Big,  Good,  Fair,  Poor 

Class  of  patronage .. 


Theatre.. 


Population  of  Town.. 


City.. 


State 


1296 


Motion     P  i  c  t  u  r  e     N  ew  s 


xhibitoKS  Service  Bureau 


A   neat  and  telling   lobby  display  for   "The   Blackbird"    ( Metro-Goldwyn-    Mayer)   used  by  the  Imperial  Theatre,  Asheville,    V   (  ..  is  shown   in  the 
photo   above.      The   figure   of   a   blackbird  dominated   the   stillboard,   and    with  a  cut-out  head  of  Lon  Chaney  attached  it  made  for   unusual  attrac- 
tion  value  without  imparting  the  cluttered-up  effect  of  the  over-elaborate    display.     It  was  designed  by  Manager  G.  B.  Stiff. 

Advisory  Board  and  Contributing  Editors,  Exhibitors'  Service  Bureau 


George  J.  Schade,  Schade  theatre, 
Sandusky. 

Edward  L.  Hyman,  Mark  Strand 
theatre,    Brooklyn. 

Lee  A.  Landau,  Lyceum  theatre, 
Minneapolis. 

C.  C.  Perry,  Managing  Director, 
Garrick    theatre,     Minneapolis. 

E.  R.  Rogers,  Managing  Director, 
Tivoli  theatre,  Chattanooga, 
Tenn. 

Stnnley  Chamhers,  Palace  theatre, 
Wichita,    Kan. 

Willnrd  C.  Patterson,  Metropolitan 
theatre,    Atlanta. 

E.  V.  Richards,  Jr.,  Gen.  Mgr.. 
Saenger  Amusement  Co.,  New 
Orleans, 

F.  L.  Newman,  Managing  Director, 
Publi.v    theatres.    I.os    Angeles. 

Arthur  <;.  stolte,  Des  Moines 
theatre,     lio     Moines,    Iowa. 

W.  C.  Quimby,  Managing  Direc- 
tor, strand  Palace  and  Jefferson 
theatres,     Fort     \\  as  ne,     [nd. 

J.  A.  Partington,  Director  "I  Pres- 
entations, I'll  l>li  x  theatres,  LOH 
Angeles    and    s:i  ■■    Francisco. 

George    E.    Carpenter,    Param t 

Empress    theatre,    salt     l  :ii>e 

Sidney  Grauman,  Grauman's  thea- 
tres,    I.os    Angeles 


:      :     THE    CHECK-UP     :      : 
Weekly   Edition   of    Exhibitors'    Box   Office    Reports 

Productions  listed  are  new  pictures  on  which  reports  were  not 
available  previously. 

For  ratings  on  current  and  older  releases  see  MOTION 
PICTURE  NEWS— first  issue  of  each  month. 

KEY — The  first  column  following  the  name  of  the  feature  represents  the  num- 
ber of  managers  that  have  reported  the  picture  as  "Poor."  The  second  column 
gives  the  number  who  considered  it  "Fair";  the  third  the  number  who  considered 
it   "Good";   and  the  fourth  column,  those   who  considered   it  "Big." 

The  fifth  column  is  a  percentage  giving  the  average  rating  on  that  feature, 
obtained  by  the  following  method:  A  report  of  "Poor"  is  rated  at  20%;  one  of 
"Fair,"  40%;  "Good,"  70<Tc;  and  "Big,"  1007r.  The  percentage  rating  of  all  of 
these  reports  on  one  picture  are  then  added  together,  and  divided  by  the  number 
of  reports,  giving  the  average  percentage — a  figure  which  represents  the  consensus 
of  opinion  on  that  picture.  In  this  way  exceptional  cases,  reports  which  might  be 
misleading  taken  alone,  and  such  individual  differences  of  opinion  are  averaged  up 
and  eliminated. 


FAMOUS  PLAYERS. 

Hands    Up —       3 

FILM  BOOKING  OFFICES 

Midnight  Flyer,  The —       4 

FOX. 

East  Lynne    ,. .  . .        1       3 

Thank   U    3     — 

METRO-GOLDWYN-MAYER 

His  Secretary    —       3 

Masked  Bride,  The —       2 

PROD.  DIST.  CORP. 

Wedding  Song,  The 2       4 


Poor     Fair  Good      Big     Value 


Length 


10 


—       63         5,883  ft. 


68 

60 
61 

76 
67 


—       50 


6.203  ft. 

8,553  ft. 
6,839  ft. 

6.433  ft. 
5.699  ft. 

7,373  ft. 


George  B.  Brown,  Manager.  Strand 
theatre,    Hirminghani,   Ala. 

Louts  K.  Sidney.  Division  man- 
ager, Lowe's  theatres,  Pitts- 
burgh,   Pa. 

Geo.  Rotsky,  Managing  Director, 
Palnce     theatre,      Montreal,      Can. 

■  I  i  1 1 1 1  ■  i  ■  •  ■  Carrier,  Managing  Direc- 
tor, ISroadway-Strand  theatre. 
Detroit. 

Fred  S.  Myer.  Managing  Direc- 
tor, Palace  theatre.  Hamilton, 
Ohio. 

Joseph    Plunkelt.    Managing    Direc- 
tor.      Mark-Strand      theatre,      New 
York. 

Kay  Grombarher,  Managing  Di- 
rector, Liberty  theatre,  Spok- 
ane,    Wash. 

Ross     \.    McVoy,    Manager.    Temple 

theatre,   Geneva,    N.   Y. 

\t  s.  McLaren.  Managing  Direc- 
tor, Capitol  theatre,  Jackson, 
Mich, 

Harold  it.  Franklin,  Vice-Presi- 
dent,   Publbi    Theatres    Corp. 

William  J.  Sullivan.  Manager, 
RiaitO     theatre,     Unite.     Mont 

\ee  Berrv,  Managing  Director, 
Circle    theatre,     Indianapolis. 


March     JO,     1926 


1297 


Food    Products    Firm    Ties 
Up  With  "Gang"  Comedies 

The  Pathe-Hal  Roach  "Our  Gang"  com- 
edies will  be  exploited  in  window  displays 
in  grocery  stores  on  the  Pacific  Coast  and 
in  the  Rocky  Mountain  District,  as  the  re- 
sult of  a  tie-up  recently  made  with  Bishop 
and  Company,  Los  Angeles  manufacturers 
of  Honeysweet  Grahams  and  other  products. 
The  company  will  issue  to  all  dealers  a  series 
of  photographs  depicting  members  of  "Our 
Gang"  lunching  on  their  goods.  The  com- 
pany will  send  out  complete  material  for 
window  displays  to  be  made  in  conjunction 
with  local  -bowings  of  the  pictures,  a  com- 
plete list  of  play  dates  being  furnished  the 
manufacturer   by   Pathe. 


New  Design  and  Make  Up 
for  Capitol  Programs 

The  printed  programs  issued  patrons  of 
the  Capitol  Theatre,' New  York  City,  ap 
peared  last  week  in  a  new  and  improved 
dress.  A  new  cover  design  and  the  vise  of  a 
higher  grade  of  paper  stock  are  the  out- 
standing improvements  of  the  8-page  pro- 
gram booklet,  used  by  Managing  Director 
Major  Edward  Bowes  to  inform  his  patrons 
with  details  concerning  the  stage  and  screen 
numbers  he  offers  for  their  entertainment. 


Radio   Studio    Installed   at 
Metropolitan  Boston 

The  Metropolitan  Theatre,  Boston,  opened 
a  broadcasting  studio  on  Monday,  Mar.  1. 
The  programs  will  be  broadcast  through 
Station  WNAC,  the  Shepard  Stores,  Boston. 
Every  Monday  night  a  two  hour  program 
will  be  provided  in  addition  to  the  present 
semi-weekly  programs  of  orchestral  music. 


Theatre  Used  Sundays  by 
Congregaton  of   Church 

St.  George  Theatre  at  Framington,  Mass. 
has  been  turned  over  to  the  Grace  Congre- 
gational church  parish  of  that  city  for  every 
Sunday,  following  the  destruction  by  fire  of 
the  ehureh.  It  will  be  so  used  by  the  congre- 
gation until  a  new  edifice  can  be  erected. 


Manager    Hoi  lock    of    the    Victory    in    Denver    obtains    some    very    novel    lobby    effects    as    a 

general  rule,  but  the  arrangement  for  "The  Iron    Horse"    (Fox)    shown    above    is   especially   fine. 

The    two    big    engines    were   cut-outs    of    upson    board,    painted,    spotlights    were    used    for    head 

lights    and    the    engine    on    the    center    pedestal    was    a    real    model    locomotive. 

c '  When  Love  Grows  ColcT '  Drive 

Window  Displays  Feature  of  Campaign 
of    Capitol    in    Newark — Library    Aids 


THE  Capitol  theatre  in  Newark,  N.  J., 
accomplished  the  exceptional  in  ex- 
ploitation recently  with  a  drive  for 
''When  Love  Grows  Cold."  Extensive  bill- 
ing was  gained  through  the  many  cooperative 
tie  ups  with  department  stores  and  specialty 
shops,  which  made  window  displays  in  which 
stills  from  the  picture  and  portraits  of  Mrs. 
Rudolph  Valentino  were  featured.  The  cam- 
paign was  executed  by  Mike  Cullen,  director 
of  publicity  for  the  Capitol. 

One  of  the  most  attractive  window  dis- 
plays featured  a  tie  up  with  cosmetics  and 
was  put  on  by  a  drug  store.  A  girl  demon- 
strated the  various  articles  of  "make  up." 
A  fashion  display  was  made  by  Hahne's  de- 
partment store,  and  foot  wear  was  tie  1  up 
with  the  featured  player  of  "When  Love 
Grows  Cold''  in  four  shoe  stores.      In  these 


a  bas-relief  of  Mrs.  Valentino's  foot  was 
made  the  central   article  of  display. 

Through  the  cooperation  of  the  public 
library  officials,  that  institution  celebrated  a 
"Laura  Jean  Libbey"  week.  Book  marks, 
containing  a  list  of  the  author's  works  and 
theatre  billing  were  distributed. 

The  Capitol  lobby  featured  an  attractive 
display  of  still  boards  and  frames,  some  of 
which  contained  pages  from  the  Sunday 
Magazine  Section  of  the  New  York  World, 
which  published  the  Mrs.  Valentino  fashion 
articles.  The  trailer  used  to  announce  the 
picture  included  several  cuts  from  the  lead- 
ing pictures  of  Rudolph  Valentino,  which 
were  shown  as  a  preface  to  the  trailer  scenes 
for  "When  Love  Grows  Cold." 


A   band  from   the   Pug°t  Sowd  Navy   Yard  play 
presentation    for    "The    Midshipman"    (M.-G.- 


ing  before  an  elaborate  back  drop  was  the  stage 
M.)    at   the  Rialto  Theatre,  Bremerton,   Wash. 


"Lucky?"  Slogan  of  "What 
Happened  to  Jones"  Drive 

The  new  Parkway  Theatre  in  Madison, 
Wise,  burned  last  October,  reopened  Janu- 
ary 20th  with  the  full  benefits  of  an  exten- 
sive drive  for  the  theatre  and  the  opening 
attraction,  "What  Happened  to  Jones"  show- 
ing at  the  box  office  of  the  rebuilt  house. 

The  campaign  for  the  picture  was  based 
mainly  on  the  slogan  "Are  you  lucky?"  the 
idea  being  carried  out  with  some  novel 
stunts.  Among  these  was  a  mailed  announce- 
ment reading  "your  telephone  number  may 
bring  you  luck — watch  for  number  in  the 
windows  of  Madison  merchants  as  well  as 
the  opening  of  the  New  Parkway  Theatre. 
The  co-operating  merchants  displayed  cards 
and  photos. 

Two  days  previous  to  the  play  date  two 
hundred  or  more  persons  were  called  on  the 
telephone  and  the  following  conversation 
took  place: 

"Hello.  Is  Mr.  Jones  there?"  (Naturally 
the  answer  was  "No")  "Well,  that's  strange. 
I  received  a  notation  from  Mr.  Denny  asking 
me  to  call  this  number  to  see  what  hap- 
pened to  Jones." 


1298 

Closes    Theatre   on   Nights 
When  Civic  Events  Occur 

Mrs.   Engel  is  managress  of  the   Majestic 
n  Libert  ,  0.,  and  has  been 

for  the   pasl    two  years  since  the  death  of 
lier  husband.     Mrs.  Engel's  idea  of  running 
a  theatre  is  to  co-operate  with   the  towns- 
people.    So,  whenever  the:  ething  of 
civic   interest   going  on   in  the   schools,   like 
a  basket  ball  game,  or  a  interscholastic 
test,  Mrs.  Engel  closes  her  theatre.     Lib 
•  'enter  is  a  town  of  600  inhabitants,  and  it 
is   her   feeling   that    all    the    people    should 
poll   their  in-               When   there's 
on,  she  dosen't  want  to  divide  the  interest. 
Ami   when   thi           i  pi     ire  advertised,   the 
interest   is  all  concentrated  in  the  theatre. 


Introduces  New   Dance    at 
Hippodrome,  Toronto 

•'The  Cincinnati"  dance,  successor  to  tin' 
"Charleston,"  was  demonstarted  lor  the  first 
lime  at  Toronto  in  a  special  "Pep  Week'' 
programme  al  the  Eippodrome  Theatre  dur- 
ing  i  he  week  of  February  8,  the  presenta- 
tion  being  under  the  direction  of  Jack  Ar- 
thur. The  lilm  attraction  was  "Hands  Up," 
with  Raymond  Griffith.  Specialties  of  an 
appropriate  uature  were  presented  in  a  revue 
by  a  companj  of  '_'">  people  including  the  "16 
Hippodrome  (iirls,"  local  players  who  have 
been    brought    out    b>    Mr.   Arthur. 


Ascher's    Student    Manag- 
ers Making  Progress 

The  nineteen    students  in  Ascher's  school 
tor  i      are    progress  ing    nicely,    ac- 

cording to  Loui  I'-  Newhafer,  general 
manager  in  charge  of  the  work  in  Chicago. 
He  expects  to  graduate  two  of  them  by 
.May  1st,  in  which  case  they  will  replace  two 
regular  managers  of  the  circuit,  who  will 
he  promoted  to  the  management  of  the 
I  (rake  and   Sheridan  Theatre-. 


Manager  George  E.  Carpenter,  at  right,  and  Assistant 
Manager  C.  E.  Carpenter  of  the  Paramount-Empress 
theatre,  Salt  Lake  City,  with  the  birthday  cake  which 
adorned  the  foyer  of  the  theatre  during  Tenth 
Anniversary   Week. 


West  Coast  Junior  Houses 
to  Broadcast  Programs 

Radio  programs  from  all  theatres  in  the 
West  Coast  Junior  Circuit  will  be  broad- 
cast daily  between  the  hours  of  6  and  7  p. 
m.,  it  has  been  announced  by  Harry  M. 
Sugarman,  secretary  and  general  manager 
of  the  circuit. 

Theatre-  of  the  circuit  will  broadcast  over 
KN'WC,  these  are  the  Jewel,  Royal,  Crystal. 
La  Tosca,  Unique,  and  Riviera  in  Los 
Angeles,  the  Victory  theatre  in  Durbank,  the 
Liberty  and  Wyatt  theatres  in  Redlands  and 
the  American  and  Apollo  theatres  in  Ven- 
tura. West  Coast  Theatres  Presentations 
playing  these  town-  will  also  be  on  the  pro- 
gram. 

Broadcasting  stations  will  be  built  in  the 
following  towns,  Ontario,  Burbank,  Monte- 
belhr,    Santa    Maria,    and    Redlands. 


Motion     Picture     News 

Grand   Junction   Responds 
to  "Black  Cyclone"  Contest 

For  the  showing  of  "Black  Cyclone''  the 
management  of  the  Majestic  Theatre.  (Jrand 
Junction.  Colo.,  created  an  effective  free 
hand  dra  ,  open  to  children  only. 

The  contesl  was  well  advertised  by  the 
Majestic,  in  its  theatre  program  and  in  the 
local  newspapers,  whereby  the  children  were 
advised  of  the  offer  of  fifty  free  tickets  to 
be  given  as  prize  awards  to  the  twenty-five 
"kiddies"  who  could  make  the  best  drawing 
of  Rex.  the  horse  hero  of  "Black  Cyclone." 
One  hundred  and  fifty  drawings  were  sub- 
mitted and  these  were  exhibited  in  the  lobby 
of  the  theatre. 


Fosters  Competition  From 
School  Shows 

Bud  Colwell,  owner  and  manager  of  thB 
Star  theatre  in  Deshler,  Ohio,  has  a  unique 
complaint.  He  wants  a  competitor.  And  in 
order  to  get  a  bona  fide  competitor,  he  en- 
eourages  the  showing  of  motion  pictures  ir 
the  Deshler  public  school.  Colwell  figure 
that  the  more  interest  aroused  in  good  pic-j 
tures,  the  more  talk  about  pictures  circu-j 
lated  around  town,  the  better  chance  1 
stands  of  doing  business.  So,  although 
plays  the  big  stuff,  he  encourages  the  schc 
to  run  stuff  equally  as  big. 


Missing  Face  Stunt  Worked 
for  "The  Only  Thing" 

The  "missing  face  contest"  proved  a  winj^ 
ner  for  the  Loew's  State  Theatre  in  St.  Louis 
as  exploitation  for  "The  Only  Thing."  The 
contest,  was  run  in  conjunction  with  the  S\ 
Louis  Times,  which  printed  two  column  cut 
of  Conrad  NTagel,  featured  in  the  picture 
during  five  day-.  Prizes  were  offered  fol 
those  who  filled  in  the  lines  of  the  face,  let' 
blank  in  the  cuts,  in  a  manner  to  give  the 
greatest  likeness  to  the  actor. 


Cut-out  lobb)    stand  and  still  board  making  good  use  of  -mull  space  m  front  oj  ticket  l»>„ih.    Display  featured  lirst  Nationals  'The  Unguar 

Hour"  mid  tens  used  bi    '/'<■  Knickerbocket    Theatre,  Nashville,   Venn. 


' 


March     20,     1926 


1299 


t  -Subjects  -andLSeri 


Sennett      Companies      Busy 
With   Comedies 

A  number  of  companies  are  busy  making- 
comedies  on  the  Sennett  lot.  Charles  La- 
mont,  a  new  Sennett  director  is  handling 
the  megaphone  for  Ralph  Graves  and  a  cast 
including  Ruth  Taylor,  Patsy  O'Byrne,  Dale 
Fuller  and  Marvin  Lobach.  Gil  Pratt  is 
directing  Raymond  McKee  and  Ruth  Hiatt 
in  a  "Smith  Family"  domestic  comedy. 

The  Alice  Day  unit  is  working  on  a 
comedy  under  the  direction  of  Lloyd  Bacon, 
and  Ben  Turpin  will  come  back  after  a 
short  lapse  in  a  Crown  Prince  burlesque 
which  Eddie  Cline  is  directing.  Madeline 
Hurlock,  Sunshine  Hart,  Dave  Morris. 
Blanche  Payson,  Herbert  Sherwood  and 
Bud   Jameson    are   in    the   supporting   cast. 

The  Sennett  players,  featuring  Billy 
Bevan,  under  the  direction  of  Del  Lord, 
are  making  an  outdoor  camping  produc- 
tion. In  the  cast  are  Thelma  Hill,  Vernon 
Dent  and  Leonora  Summers. 


New       Imperial       Comedies 
Started  by  Fox 

Fox  has  started  two  new  Imperial  Come- 
dies at  the  west  coast  studios.  They  are 
titled  "Eight  Cylinder  Bull"  and  "A  Polar 
Baron."  The  former,  directed  by  Max  Gold 
and  Alfred  Davis  features  in  the  cast  Jean 
Arthur,  Harold  Austin  and  Ralph  Sipperly. 

"A  Polar  Baron"  is  being  directed  by  Lex 
Neal  and  has  in  the  leading-  feminine  role 
the  new  Fox  contract  player,  Gladys  Mc- 
Connell.  Others  in  the  cast  are  Gene  Cam- 
eron, Ernie  Shields  and  Frank  Coleman. 


Cranfield     and     Clarke     Get 
Film  Craft  Product 

Cranfield  &  Clarke  have  contracted  to 
handle  all  the  product  of  the  Film  Craft 
Studios,  Inc.,  of  Los  Angeles,  Calif.,  which 
includes  four  Alice  Calhoun  5  reel  features, 
and  several  series  of  comedies. 

They  also  have  made  arrangements  with 
Mr.  Kaufmann,  of  the  Film  Craft  Studios, 
Inc.,  to  handle  the  C.  &  C.  output  on  the 
West  Coast  territory  from  Denver  to  the 
Coast. 


Bray    to    Make    Two    Series 
of  Two  Reel  Comedies 

In  addition  to  its  cartoon  comedies  Bray 
Productions  will  make  at  least  two  series 
of  two  reel  comedies  during  1926  and  1927 
each  series  to  contain  a  minimum  of  twelve 
subjects.  J.  R.  Bray  is  at  present  on  the 
coast  making  arrangements  for  the  produc- 
tion of  these  comedies  which  his  company 
will  distribute  during  the  coming  season. 


Fox    Completes    New    Van 
Bibber  Comedy 

Fox  has  completed  the  seventeenth  of  the 
Van  Bibber  two-reel  comedies,  titled  "The 
Mad  Racer"  and  featuring  Earle  Foxe, 
Florence  Gilbert  and  Frank  Beal.  It  was 
directed  by  Ben  Stoloff.  In  addition  to  the 
featured  players  the  east  includes  Lynn 
Cowan,  Jere  Austin  and  Edna  Marian. 


Release    stills    from    "Whoa     Emma,"     an    Educational   comedy. 

Warns  Against   Presentations 

Fox  Short  Subject  Sales  Chief  Says 
Movie  Patrons  Want  More  Pictures 


FRED  C.  QUIMBY,  Fox  Films  short 
subject  sales  manager,  warns  against 
the  increasing  tendency  of  the 
smaller  exhibitors  toward  presentation  acts 
and  prologues.  He  argues  that  the  expense 
of  securing  these  elaborate  programs  forces 
up  the  admission  prices  to  a  point  beyond 
the  reach  of  the  average  picture'  goer. 

With  regard  to  this  situation  Quimby 
says: 

"This  condition  might  be  justified  if 
there  were  any  reason  to  believe  that  those 
who  can  afford  to  pay  more  for  their  enter- 
tainment are  better  pleased  with  what  they 
are  getting.    But  they  are  not. 

"On  the  contrary,  the  Metropolitan  Thea- 
tre in  Atlanta  recently  proved  exactly  the 
reverse.  This  theatre,  like  many  others, 
had  been  specializing  in  musical  acts  and, 
when  its  musicians  walked  out  on  strike, 
the  management  anticipated  a  decided 
slump  in  attendance.  The  slump  never 
came.  Throughout  the  whole  period  of 
music-less  programs  the  house  held  its  for- 
mer box  office  level,  and  its  audiences 
seemed  to  enjoy  their  pictures  without 
trimmings  as  much — if  not  more — than  with 
them." 

"In  New  York — as  elsewhere — it  has  be- 
come increasingly  apparent  that  motion  pic- 
ture patrons  want  motion  pictures.  If  they 
want  vaudeville,  they  go  to  the  vaudeville 
houses.       If     they     want     beautiful     stage 


effects,  they  can  find  them — much  more  ex- 
pertly handled — in  any  of  the  big  reviews. 
People  grew  tired  of  saying  "Oh !"  and 
"Ah!"  at  ever-increasing  marvels,  and  want 
to  relax  and  laugh. 

"There  never  has  been  any  doubt  that  the 
world  at  large  likes  comedy.  Comedies  are- 
as popular  today  as  they  were  in  the  days 
when  motion  picture  making  began.  The 
difference  is  that  producers  are  now  turning 
them  out  with  more  care,  and  of  a  quality 
that  makes  them  rank  with  feature  pictures.'" 


Ethlyne      Clair      Off      For 
"Newlywed"  Role 

Ethlyne  Clair,  selected  by  Stern  brothers 
to  play  the  part  of  Mrs.  Newlywed  in  the 
two-reel  comedy  series,  -"The  Newlyweds 
and  Their  Baby"  departed  for  the  coast  last 
Monday  to  assume  her  new  role.  The  series^ 
which  will  be  released  by  Universal,  was- 
adapted  from  the  cartoons  by  George  Me- 
Manus. 

Miss  Clair  is  an  Atlanta  girl,  eighteen 
years  old.  She  came  to  New  York  about 
two  years  ago  and  about  eighteen  months- 
ago  did  her  first  picture  work  in  a  minor 
role  in  "Sandra."  Since  then  she  has  played 
in  such  pictures  as  "The  Necessary  Evil,"" 
"The  Making  of  O'Malley"  and  "A  Social! 
Secretary." 


1300 


M  o  t  i  o  n     Picture     News 


Educational   comedy   stars   selected   at   the  beginning   of    this  season,  who  have  borne  out  the  company's  judgment 
strongly   officials  say;    left   to   right:    Lupino    Lane,    Billy   Dooley   and   Johnny   Arthur. 

Educational    March   Releases 

Schedule   Includes   Seven   Two   Reel 
Comedies  and  Five  One-Reel  Subjects 


PROMINENT  among  the  reli 
scheduled  by  Educational  for  the 
month  of  March  is  "Dancing  Daddj " 
a  Christie  two-reeler  featuring  Jack  Duffj 
which  marks  this  comedian's  initial  appear- 
ance as  a  featured  player  in  this  brand  of 
fun  films.  Lupin. i  Lane's  contribution  is 
titled  -Fool's  Luck." 

Johnny  Arthur  Ls  seen  in  a  Tuxedo  cum 
edy  for  which  the  scenario  was  written  by 
Donna  Barrels  and  is  titled  "Home  Guard." 
Walter  Ilicrs  will  be  seen  in  "Wireless 
Lizzie"  a  two  reel  comedy  the  theme  of 
which  is  built  upon  the  rapid  advancement 
of  radio.  This  is  the  production  on  which 
Hiers  was  working  some  time  ago  when 
he  met  with  an  accideni  which  laid  him  up 
!.u    -nine  time. 

"Whoa    Emma"    is   the   title   of  the  two 
reeler   in   which   Jimmie   Adams   is   starred. 


The  entire  action  takes  place  around  a 
trained  horse.     Tt  is  a  Christie  subject. 

Of  the  Mermaid  series  there  are  two  re- 
leases one  featuring  Al  St.  John  titled 
"Sky  Bound,"  is  a  comedy  of  aviation 
which  was  directed  by  Stephen  Roberts, 
former  I  .  S.  Aviator,  and  the  other  star- 
ring Li'ge  Conley  is  a  sequence  of  amusing 
adventures  on  the  high  seas  titled  "Lighting 
Housekeeping." 

Two  Felix  the  Cat  subjects,  "Felix  the 
Cat  Laughs  It  Off"  and  "Felix  the  Cat 
Weathers  the  Weather,"  two  Cameo  Com- 
edies featuring  Cliff  Bowes,  "Quick  Serv- 
ice" and  "Scratching  Through,"  and  one  of 
Lyman  H.  Howe's  Hodge-Podge  releases, 
"Neptune's  Domain,"  are  the  five  one-reel 
subjects  for  release  in  addition  to  the  cus- 
tomary two  Kinograms  news  reel  releases 
each  week. 


Our  Gang  Tops  Pathe  Program 


Monkey  Business'  Features  Short  Subject 
Releases      for     Week      of     March      21 


UM 


ONKLY  LLSINLSS,"  an  Our 
Gang  comedy  heads  the  Pathe 
short  feature  program  of  re- 
leases  for  the  week  of  March  21st.  The 
gang  is  augmented  by  the  addition  of  a 
clever  monkey  and  the  story,  as  usual,  was 
directed  by  Roberi  McGowan.  Other  fea- 
tures on  the  release  program  are  "Dixie 
Doodle,"  a  Grantland  Rice  Sportlighl  pic- 
turizing  sports  of  the  north  ami  south; 
chapter    six     of     the     serial,     "Casey    of    the 

Coast  Guard;"  "Up  in  the  Air,"  an  Aesop 
Film  Fable;  Lathe  Review,  Topics  of  the 
Day  and  two  issues  of  Pathe  New-. 

"Shot  from  the  Depths"  is  the  title  of  the 
sixth  chapter  of  "Casey  of  the  Coasl  Guard," 
which  leai me-  George  O'Hara  and  Helen 
Ferguson.     Will    Nigh  directed. 

Pathe  Review  No.  12  brings  Houdini  to 
the  screen  a-  a  master  manipulator  of  play- 
ing cards  in  a  novelt)  called  "Velvet  Fin- 
Also  III  tins  issue  of  the  Ke\  lew  are 
"Crossing  Arctic  America,"  Knml  La  nil 
sen's  three-year  pilgrimage  through  the  land 
of  the  Eskimos,  and  "The  T03  Town  of 
L,;i\  aria,"  Pa1  hecolor  \  iev  -  of  N  nremberg, 
on  the  River  Pegnitz,  Germany. 

"Up      In     The     Air"     Ls     another     of     the 
\.>  op's    Film     Fabli   "    cat  i""ii    comedies 


created  by  Paul  Terry.  Topics  of  the  Day. 
the  film  of  newspaper  wit  and  humor,  and 
two  issues  of  Pathe  News  complete  the 
March  21st  short  feature  schedule  announced 
by   Lathe. 


"Charleston    in    6    Lessons*' 
Arouses  Interest 

Lively  interest  in  the  comedy-novelty  se- 
ries, "The  Charleston  in  Six  Lessons,"  pro- 
duced by  J.  (i.  Bachmann,  is  reported  by 
Mack  D.  Weinberger,  general  sales  manager 
for  J.  S.  Grauman,  Inc.  This  series  was 
made  under  the  personal  supervision  of  Ar- 
thur Murray.  Morris  Lyskind  wrote  the 
scenario  and  Joe  Schlieff  directed. 


Sennett    Signs    Thelma    Hill 
to  Long  Contract 

.Mack  Sennett  has  signed  Thelma  Hill  to 
a  long  term  contract.  She  has  been  play- 
ing feminine  leading  role-  m  support  of 
Ralph  Graves  ami   Lilly   Bevan.     Miss  Hill 

made  her   firs!    appearanc the   Sennett 

lot   several   years  ago   when   -he   was   hut  a 
little   girl. 


Cranfield    and    Clarke    Open 
Short  Subject  Exchanges 

Cranfield  and  Clarke  have  opened  an  ex- 
change for  shori  subjects  at  rift  7th  Ave- 
nue, New  York  City,  and  another  at  1314 
Vine  street,  Philadelphia.  Mr.  Rogers, 
general  sales  manager  for  the  company,  is 
now  en  route  to  Chicago  where  a  third 
branch  office  will  be  opened  shortly. 

Cranfield  and  Clarke's  schedule  of  pro- 
ductions for  1926  includes  the  "Molly  May" 
comedies  featuring  Violet  Mersereau,  of 
which  two  are  now  ready  for  release,  four 
of  the  "Famous  Paintings"  series,  "The  Doc- 
tor", "The  Angelus",  "Sin"  and  "The 
Mother". 

Another  series  known  as  the  "Tnterna- 
tional  Twelve",  including  "Let's  Go  Fish- 
ing", "Wooden  Shoes",  "Heroes  of  the  Sea", 
"Where  the  Silver  River  Gleams",  "Trail 
of  the  Gods",  "St.  Paul's"  and  "Tulip 
Land"  are  also  readv  for  the  market. 

Of  the  "Novelty  "Twelve"  the  following 
are  completed:  "Let's  Paint",  "Even-  Pic- 
ture Tell-  a  Story",  "The  Death 'Ray", 
"Lizzie's  Last  Lap"  and  "The  Fugitive  Fu- 
turist". The  company  is  also  handling 
twelve  "Round  Corner"  comedies,  thirteen 
"Boys  Adventures",  "twelve  "Make  Me 
Laugh"  comedies  and  several  two  reel  spe- 
cials. 


Coast  Guard  Still  Aids  Pathe 
Serial 

The  United  States  Ccasf  Guard,  which 
lent  its  cooperation  to  Pathe  in  the  making 
of  the  serial,  "Casey  of  the  Coast  Guard," 
is  continuing  now  to  aid  in  the  exploitation 
of  the  series.  Rear  Admiral  F.  C.  Billard 
has  sent  instructions  to  every  major  unit 
of  the  guard  asking  them  to  cooperate  with 
the  Pathe  exchanges  and  with  exhibitors 
playing  the  production. 


Richmount      Gets      Foreign 
Rights  to  Tennek  Prod. 

Richmount  Pictures  Corporation  has 
closed  for  the  foreign  rights  to  "The 
Thirteenth  Girl",  the  Sid  Smith  series  of 
twelve  two  reel  comedies  and  the  Eddie 
Gordon  series  of  twelve  two  reelers.  This 
deal  marks  the  final  sale  of  foreign  rights 
by  Tenek  Film  Corporation  who  have  now 
arranged    for    the    handling    of    all     their 


series. 


Christie  Loans  Eddie  Baker  to 
Paramount 

Eddie  Baker,  the  Christie  comedian,  has 
been  loaned  to  Paramount  to  play  a  part 
with  Raymond  Griffith  in  his  new  starring 
picture,  "Wet  Paint",  now  being  directed 
by  Arthur  Rosson.  Another  Christie  star 
comedian,  .lack  Duffy,  is  now  supporting 
Colleen  Moore  in  her  new  picture  for  First 
National. 


Dull   Finishes  First  Comedy 
for  Fox  Films 

Bunny  Dull  has  completed  the  filming  of 
bis  first  0.  Henry  story  tor  Fox  Films  Cor- 
poration. The  two-reeler  "A  Social  Tri- 
angle" was  directed  from  a  scenario  written 
h\  John  St. me  and  was  supervised  by 
George  Mar-hall.  Hallam  Cooley.  Olive 
llaslirouek,  Marjorie  O'Neill  ami  Clarissa 
Selwvnne    are    in    the    cast. 


March     JO,     1926 


1301 


w 


Opinions  on  Current  Short  Subject 


c^y=^^f 


Scenes  from   the  two   reel   Pathe   comedy  release   "Mama   Behave" 


"  Light  Housekeeping  " 

(Educational-Mermaid — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

THERE'S  considerable  amusement  in  this 
Mermaid  comedy — with  most  of  the  hon- 
ors going  to  Lige  Conley  and  Phil  Dun- 
ham— although  the  balance  of  the  cast  all 
do  good  work.  The  scenes  are  divided  be- 
tween a  lighthouse  and  an  ocean  liner  and  a 
lot  of  slapstick  and  aerial  stunts  take  place 
at  both  points.  The  story  has  to  do  with 
the  head  lighthouse  keeper  and  his  two 
assistants  who  become  involved  in  a  plot  to 
abduct  the  Princess  of  Blahstark.  Donning 
a  Chinese  steward's  clothing,  the  Princess 
swims  to  the  lighthouse  where  she  is  pur- 
sued by  the  villain.  Discovering  her  dis- 
guise, Lige  becomes  enamoured  of  the 
Princess  and  the  pursuit  again  leads  back  to 
the  ship.  Through  a  number  of  stunts,  Lige 
and  the  Princess  elude  the  villain  and  during 
a  terrific  storm  which  will  furnish  a  number 
of  laughs  on  account  of  its  extreme  absurd- 
ity, they  are  married  by  the  Captain. 
The  Cast 
Lige  Conley,  Phil  Dunham,  Otto  Fries,  Estelle 
Bradley  and  Jack  Lloyd.  Directed  by  Stephen 
Roberts  and  produced  under  the  supervision  of  Jack 
White. 

Summary — Good  brand  of  stunt  and  slapstick 
comedy  with  an  adequate  cast.  Well  photo- 
graphed and  directed. 


the  villainous  lady.     There  are  many  amus- 
ing situations.     Richard  Wallace  directed. 
The  Cast 

Jimmy  Finlayson.  Tyler  Brooke,  Gertrude  Astor, 
Sue  O'Neil.  Mildred  June,  Charlotte  Mineau  and 
"Spec"    O'Donnell. 

Summary — Good  comedy  with  a  strong  ag- 
gregation of  players.  Suitable  for  the  average 
house. 


"  Dizzy  Daddies  " 

(Pathe — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

A  STRONG  aggregation  of  fun-makers 
go  to  make  up  the  cast  of  this  two 
reeler  from  the  Hal  Roach  studios  and  the 
result  is  entirely  satisfactory.  It  is  rather 
difficult  to  single  out  anyone  of  the  cast  as 
especially  deserving — they  all  play  their 
parts  with  equal  honor.  The  story  concerns 
the  difficulties  that  befall  a  father  who  at- 
tempts to  alibi  his  chosen  son-in-law  in  the 
eyes  of  his  daughter  when  a  lady  of  past 
acquaintance  unexpectedly  intrudes  upon  a 
peaceful  home.  Not  only  does  father  man- 
age to  make  matters  worse  but  also  becomes 
ensnared  in   the  home   wrecking  schemes  of 


"  The  Winking  Idol  " 

(Universal    Serial — Ten    Episodes) 
(Reviewed  by  Chester   J.   Smith) 

IF  the  first  three  chapters  are  an  indication 
of  what  is  to  follow  in  this  chapter  play, 
then  the  serial  fans  are  in  for  an  abundance 
of  action  and  excitement.  The  picture  loses 
no  time  in  plunging  right  into  the  thick  of 
things  and  almost  before  one  realizes  it  he 
is  held  spellbound  with  the  intrigue,  mystery, 
adventure  and  excitment  of  the   thing. 

There  is  a  splendid  shot  of  an  explosion 
along  a  newly-building  railroad  line,  in  which 
a  great  pile  of  giant  logs  is  capitulated  down 
the  mountain  side  to  the  imminent  peril  of 
Eileen  Sedgwick,  who  for  the  first  time  in 
the  picture  is  saved  by  the  heroic  action  of 
William  Desmond,  the  star  of  the  serial. 

The  picture  gets  its  title  from  the  one- 
eyed  God  of  the  Aztec  Indians,  who  are 
known  to  have  hidden  away  in  the  hills  a 
fabulous  treasure  in  gold,  which  fact  is  going 
to  be  responsible  for  many  thrills  before  Bill 
Desmond  runs  it  down. 

The  Cast 

Dave    Ledbetter William    Desmond 

Jean    Wilson Eileen    Sedgwick 

Thorn    Lange Grace    Cunard 

Henry  Wilson Herbert   Sutch 

"Doc"    Crawford Jack    Richardson 

Komi      Helen    Broneau 

The   Tramp Les   Sailor 

Rana '. Art    Ortego 

An  Adventure  Picture  adapted  from  the  story 
by  Charles  E.  Van  Loan;  adapted  and  super- 
vised by  William  Lord  Wright  and  Isadore 
Bernstein ;  directed  by  Francis  Ford ;  photo- 
graphed bv  E.  G.  Ullman. 

Summary. — Judging  by  the  action  and  the 
character  of  the  story  in  the  first  three  chap- 
ters there  is  every  reason  to  believe  this  should 


develop  into  a  very  interesting  and  thrilling 
chapter  play.  It  starts  with  all  of  the  neces- 
sary ingredients  and  gives  promise  of  being  a 
hum-dinger  before  the  mystery  of  die  Wink- 
ing  Idol   is  finally  revealed. 


'*  Spanking   Breeze*  " 
I  Pathe — Two  Reels ) 

(Reviewed  by  Edw.   G.  Johnston) 

ALICE  DAY  is  right  back  in  her  stride 
again  with  this  two  reel  Sennett  com- 
edy. It  provides  just  the  kind  of  work  in 
which  Miss  Day  is  always  at  her  best.  With 
a  good  supporting  cast  and  excellent  direc- 
tion by  Eddie  Cline,  this  picture  should  find 
general  favor.  The  story  has  to  do  with 
the  efforts  of  a  young  married  couple  who 
seek  to  escape  the  annoying  company  of  a 
number  of  relatives  who  have  parked  them- 
selves in  their  home  for  an  indefinite  period. 
Relief  arrives  with  a  friend's  invitation  to 
spent  the  belated  honeymoon  aboard  a  yacht. 
Reaching  the  boat,  they  find  the  troublesome 
relatives  have  preceded  them.  Here  is  where 
Miss  Day  and  the  rest  of  the  cast  get  in  a 
lot  of  good  work. 

The  Cast 

Alice   Day,    Danny   O'Shea,   Joseph   Young,   Sunshine 
Hart,    Barney   Helium   and    Mary   Ann   Jackson. 

Summary — Good     grade     of     slapstick     with 
Alice  Day  at  her  best.     Supporting  cast  0.  K. 


"  Quick  Service  " 
(Educational-Cameo — One  Reel) 

CLIFF  BOWES  and  Zelma  O'Neal  are 
the  featured  players  in  this  single  reel 
Cameo  comedy,  though  Phil  Dunham  takes 
a  good  share  of  the  work  on  his  shoulders. 
It's  a  mixed  up  dish  of  grocery  store  slap- 
stick— the  usual  kind  where  the  establish- 
ment becomes  almost  a  complete  wreck  be- 
fore everyone  is  through.  All  the  cast  do 
good  work  with  perhaps  Phil  Dunham's 
efforts  standing  out  a  bit  in  advance.  Monte 
Collins,  is  also  one  of  the  players — taking 
the  part  of  the  town  dude.  Jules  White 
directed.— EDW.  G.  JOHNSTON. 


"  Pathe  Review  No.  7  " 
(One  Reel) 

THE  daily  routine  of  a  Montana  forest  ranger 
is  shown  in  the  first  part  of  this  Pathe 
Magazine.  The  ranger  and  his  pack  horse 
patrol  the  lonely  mountain  regions  day  after 
day  in  search  of  fires  and  breakers  of  the  law. 
A  good  illustration  is  given  of  their  methods 
of  putting  out  a  blaze.  The  balance  of  the 
reel  is  made  up  of  Pathecolor  shots  of  Colum- 
bia University  and  "Circus  Secrets" —  an  in- 
timate expose  of  what  takes  place  behind  the 
scenes  The  latter  is  made  with  the  new 
"process  camera."— EDW.  G.  JOHNSTON. 


EVERYBODY'S  BOOKING 

St.     Patrick'*     Day     Special 

Week    of    March    14th 

Fleischer    Ko-Ko    Sonr    Car-Tuna 

"HAS  ANYBODY  HERE 
SEEN  KELLY" 

Hand    Colored    Br    Brock 


729   7th   Ave.,  N.  Y.  C 

DISTRIBUTORS 


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KINOGRAMS  NO.  5167:  Paris— Honor 
bugler  who  sounded  "cease  Bring"  in 
L918  tn  end  world  war;  St.  Petersburg,  Mm. 
Sankees  gel  ready  for  another  baseball  cam- 
paign with  Babe  Ruth  again  in  the  limelight; 
\,u  Xbrk  Theodore  and  Kermit  Roosevelt 
return  from  eleven  months  hunting  trip  in 
Asia;  Philadelphia— Penn  oarsmen  take  to 
water  in  novel  barge;  Annapolis — Midship- 
men gel  oul  for  brisk  brushes  on  Severn  river; 
\.  w     fork-  Thirty    million    dollars    a    day    is 

iy    iiill    in    United     States 
training    schools    for    specialists    arc    springing 
up  all  over  the  eitj  :    l  Scions  of  "](] 

military   families  reenacl    scenes  of  "iii  on   the 
Greal    Wall  of  China,  one  of  the  Seven   won- 
the    world    which    is    l..">00   miles    long 
and  01  er  2,000  j  ears  "hi. 


York-Indianapolis  Flyer  wrecked!  Orlando, 
Fla. — "Play  ball"  call  answered  bj  Cincinnati 
Redsl 


KINOGRAMS    NO.    5168:     Los     Angeles 
Thousands   watch   as   daring   auto   drivers 

risk   lives  in   dirt   track    dust   clouds;    Washing- 
ton— Supreme     Courl     Justice     Holmes     celc 
brates   his  eighty-fifth  birthday  on   the   bench; 
ano,    Italy — Italian    throng    sees    carnival 

n  .lid;  San  Francisco  -I  .  S.  tankship 
rushes  to  port  with  fourteen  men  rescued  from 
Japanese  ship;  Sarasota,  Fla. — New  York 
Giants  work  hard  for  coming  campaign  under 
the  watchful  eye  of  Manager  McGraw;  Ports- 
mouth. Bng.  II.  M.  s.  Suffolk,  Britain's  Brsl 
post    war   cruiser,    is   launched;    West    Point — 

1     iii  ils    play    roles    of    chorus    girls    in 

cadets'   annual   musical   show;    Burlington.    \  t. 
i      S.  cavalrymen  defy  deep  drifts  in  thrill- 
ing  exhibition    of    horsemanship   at   Fort   Ethan 

Alien. 


PATlli:    NEWS    NO.    21:    Passaic,    N.   J  — 
Police     club     reporters     ami      cameramen     in 
strike  riot!  Altar.  England — Speedj  greyhounds 
pet    :n  91s1  Waterloo  '  top  ■  lassies  !  In  The 
Limelight      Rbosevelts     back     from     wilds     °i 
Central  Asia!  San  Diego,  Cal — Veteran  "Devil 
Dog"    rejoins    the    Marines!     Paris,     Franci 
I  [onor  bugler  h  hose  call  of  "<  'ease  fire"  ended 
World   War!   Buffalo,    N.   Y.     Fish  through  ice 
on    Lake    Erie!    Baltimore,    Md.     Large    ship- 
ment   of   potash   reaches    United   States'    Paris, 
France     A    visil    with    great    Suzanne:    Sudan, 
.i      Dedicate    huge    Makwar     Dam     across 
Blue     Nile!     Lo       Angeles,     Cal  —Girl     equals 
daring  g    from    plane    to    plane 

in     midair'     Sarasota,     Fla     Golf     champions 
in   special    match  !   '  !reenfinld,    Ind.     New 


P\TIIK  NEWS  NO.  22:  Turin.  Italy— Re- 
vive ancient  Piedmontese  carnival  after  a 
lapse  of  23  years;  Quebec,  Canada  Carves 
train  coach  in  ice!  New  York  Cit.v  Captain 
Raold  Amundsen  sails  for  second  polar  flighl  ! 
West  Point,  N.  Y. — If  they  aren't  generals, 
maybe  they'll  bo  chorus  girls!  Pintichaun, 
China— Chinese  National  Armies  on  defensive 
in  latest  fighting!  In  the  Limelight — Third 
American  girl  of  season  makes  debut  in 
.Metropolitan  opera!  New  York  City— Prince 
Bibesco  sails!  Madrid.  Spain — Plan  new 
Moroccan  offensive!  Auckland.  N.  Z. — Ameri- 
can track  stars  invade  New  Zealand!  Austin. 
Texas — Moody  to  run  for  Covernor  of  Texas  ' 
Hamburg,  Germany  —  German  Republicans 
hold  monster  demonstration  !  Ft.  Ethan  Allen, 
Vt.  U.  s.  cavalrymen  maneuver  in  deep 
-now!  Newport.  Ark. — Two  hundred  homes 
r  aged  by  fire,  hundreds  are  homeless!  Hamp 
ton,  Va.  Assistant  Secretary  of  Navy  Robin- 
son, sailing  to  review  fleet  maneuvers  off 
Panama,  inspects  sailors  aboard  U.  S.  S.  Colo- 
rado before  his  departure:  New  York  City— 
Two-million-dollar  loss  as  fire  destroys  Ft. 
Tryon  Hall!  Park  City,  Utah— Ski  jumpers 
vie  for  honors  in  annual  Utah  winter  sports 
carnival  :  I'.radenton.  Fla. — Phillies  begin 
spring  training  for  1926  baseball  campaign! 


FOX  NEWS  CONTINUITY,  VOL.  7.  NO 
1."  :  Frozen  Flood  Ties  Up  Western  Penn- 
sylvania— High  water  turns  to  ice  along  Alle- 
gheny River,  locking  many  towns  fast;  Wash- 
in- ton.  D.  C— Revenue  Bill  reducing  taxes 
$3,887,811,000  is  signed  in  White  House  by 
President  Coolidge ;  Medford,  Ore. — Train 
hold-up  of  pioneerdays  is  re-enacted  as  city  cele- 
brates its  purchase  of  historic  railroad  line: 
Senators  Begin  1926  Season  in  Florida- 
Champions  of  American  League,  in  Tampa 
camp,  go  into  Spring  training:  Pirates 
start  1926  season  in  California:  1925 
world's  champions  begin  Spring  training 
in  camp  at  Paso  Robles;  Cardinals  Begin  1926 
Season  in  Texas;  St.  Louis  Nationals  start  their 
Spring  training  in  'amp  near  San  Antonio: 
Paris,  Tex.— -All  the  'old  gray  mares'  in  State 
attend  ceremony  of  presenting  Sarah  II  to 
lamed  Military  Land:  Interesting  Figures  in 
the   Day's  News — For  10  years   Kate  Shea  has 


carried  President's  salary  to  White  House: 
Kiel  Harbor — German  warships  salute  Swedish 
fleet,  paying  a  visit  to  the  famous  naval 
stronghold  in  the  Baltic;  champaign.  III. — 
572  star  athletes  from  53  universities  and 
high  schools  compete  in  the  Indoor  Relaj  Car- 
nival :  Ashton,  Idaho — Speed  records  tall  as 
nation's  swiftest  teams  of  huskies  race  in  the 
American  Log  Derby;  Tucson,  Ariz. — Cow- 
boys risk  their  life  and  Limb  at  rodeo  here 
riding  wildest  bronchos  and  steers  in  the 
State;  Long  Branch,  N.  J.— Speediest  ice 
yachts  in  the  country  compete  for  title  of 
North  America  in  Pleasure  Bay  finals;  Ceres, 
Wash. — Fanners  of  Northwesl  see  govern- 
ment experts  try  'war  surplus  powder  in  clear- 
ing timber  land. 


Fun  NEWS  CONTINUITY,  VOL.  7.  NO. 
46:  Tampa.  Fla. — First  running  of  Florida 
Derbj  results  in  thrilling  victory  for  Torcher 
over  Mary  Mincaid ;  Interesting  Figures  m  the 
I  lav's  News — Theodore  and  Kermil  Roosevelt 
return  from  a  hunting  trip  1  v-t  i  I'-issu: 
N.  J. — Disorders  mark  strike  in  textile  mills 
as  police  curb  pickets  and  ureal  throng 
sympathizers;  Paris.  France  Tin1  hauler 
si. undid  'cease  fire'  order  in  the  World  War 
is  decorated  in  imposing  ceremonies  :  Yankee- 
in  Training  in  Florida  Camp.  New  York 
Americans  in  St.  Petersburg  start  their 
1926  pennant  tight  —Braves  in  Training 
in  Florida  Camp,  Boston  Nationals  start 
early  in  1926  pennant  race  in  St.  Peti  rs- 
burg;  Philadelphia— Crews  of  University  of 
Pennsylvania  take  to  the  water  for  tin- 
first  time  training  for  1926  season  :  Buenos 
Aires — Great  throng  welcomes  arrival  ><i  Span- 
ish flier  Franco,  ending  Atlantic  air  trip  of 
6.332  miles :  The  War  Against  Rum  on  I  Cana- 
dian Border — Winter  adds  to  hardship  of  U. 
S.  Customs  force  patrolling  Vermont  Line: 
Palm  Beach — Society  flocks  to  winter  play- 
ground, win-re  a  dip.  a  game  of  golf  and  a 
stroll  are  the  order  of  the  day;  Lake  Hopat- 
COng — A  pair  of  skates,  a  sheel  and  a  high 
wind  are  all  you  need  to  enjoy  one  of  wil 
greatest    sports. 


INTERNATIONAL    NEWS    No.   21:      Near 
Paris.    France-    European    cyclists    in    rough- 
est   road    race;    Hollywood,    Cal. — Introdu 

movieland's     newest      wonder     dog;      Kasiagawa. 

Japan — Japanese    revive    ancient    art    of    arch- 

cr.v  :  Newport.  Ark. — Fierce  lire  destroys  hun- 
dreds of  homes:  Tarpon  Springs.  Fla. — 
Browns  display  tine  form  ill  first  workouts; 
Baltimore.  Md.  Indiana  farmers  import  pot- 
ash for  onion  crop;  Oil'  New  London.  Conn. — 
Uncle  Sam  tests  mightiest  submarine;  New 
York  City — Raold  Amundsen,  fatuous  explorer, 
to  try  dirigible  flight  over  North  Pole;  San 
Mateo,  Cal. — Constance  Talmadge,  film  star, 
tries  matrimony  again.  Captain  Alastair 
Mackintosh,  rich  Londoner,  is  the  lucky  man: 
West  Point,  N.  Y.  -You'd  never  know  it  but 
these  graceful  chorines  are  husky  West  Point- 
ers rehearsing  tor  their  annual  show;  Mr. 
Vesuvius,  Italy— Vesuvius  again  in  terrifying 
eruption;    Yakima,   Wash. — First   spring   lamb! 

Los     Aug-les.       Cal.      "Skid      of      death'      ' 
Crowds    at    auto   r.-e 

Three    Pathe    Producers     in 
New    Expeditions 

Three  Pathe  picture  producers  arc  num- 
bered among  members  of  expeditions  which 
will  attempt  to  explore  the  region  around 
the  North  Pole  tlii-  summer.  Roald  Amund- 
sen i-  now  headed  for  Oslo  where,  with  Lin- 
eoln  Ellsworth,  ami  others  will  attempt  to 
explore  the  white  desert  of  the  North,  in  a 
dirigible    of    Italian    make. 

Earl  Rossman  will  accompany  Captain 
George  H.  Wilkins  on  an  aeroplane  trip  in 
a  direction  opposite  to  that  taken  by 
Amundsen.  Kntnl  Rasmussen.  the  third 
Pathe  producer,  will  be  a  member  ol  the 
expedition    headed    by    Harrison    Williams 


Highlights   of   the    Educational-Tuxedo    two   reel   comedy   "Home    Cured"    in    which    Johnny    Arthur    is    featured. 


Hank  Mann  Starts  Series  for 
Tennek 

March  fifteenth  has  been  sel  as  the  date 

OB  winch  Hank  Mann  will  start  the  first  two 
reel  comedy  of  his  series  of  twelve  for  Ten- 
nek   Film    Corporation. 


M arch     20,     19  26 


1303 


Reviews  of  F 


The  Great  Love 

(  Metro-Gold  wyn-Mayer — 4521  Feet) 

(Reviewed  by  George  T.  Pardy) 

BROAD  comedy  centering  chiefly  around  the  antics  of  a  huge 
circus  elephant  whose  display  of  affection  for  a  physician- 
benefactor  causes  the  latter  loads  of  trouble.  The  action 
takes  a  melodramatic  switch  near  the  end,  when  the  villain  kidnaps 
the  doctor's  dame,  but  this  again  turns  to  slapstick  as  the  elephant 
and  Boy  Scouts  take  a  hand  in  the  rescue  game.  It's  a  picture 
warranted  to  please  the  kids,  though  not  much  can  be  said  for  its 
appeal  to  adult  audiences,  but  the  smaller  houses,  especially  those 
with  a  daily-change  policy,  will  probably  find  it  a  satisfactory 
enough  box-office  card.  JSloi'ma,  the  romantic  pachyderm  in  the 
case,  looms  up  big  in  a  dramatic  as  well  as  physical  sense,  and  her 
comedy  stuff  when  soused  with  gin  is  immense.  Viola  Dana  is  as 
sparklmcly  vivacious  and  alluring  as  ever  in  a  simple  heroine  role, 
Robert    Agnew    an    acceptable  hero. 

THEME.  Comedy.  Elephant's  affection  for  doctor 
■who  cured  her  makes  trouble  for  him,  but  she  finally  aids 
him  in  rescuing  his  girl  from  clutches  of  villain. 

PRODUCTION  HIGHLIGHTS.  Surprising  acting  of 
elephant  Norma.  Thrills  and  comedy  as  she  trails  doctor. 
Scene  where  physician's  car  runs  out  of  gasoline  and  he 
rides    Norma   to   shack   where  villain   holds   girl   prisoner. 

EXPLOITATION  ANGLES.  Go  after  the  juvenile 
patrons  strong  and  family  trade,  as  older  folks  will  take 
young  ones  to  see  it.     Bill  as  laugh  riot  comedy. 

DRAWING  POWER.  Suitable  for  small  and  daily 
change  houses. 

SUMMARY.  Elephant  stuff  in  this  one  gets  the  laughs, 
is  a  good  picture  for  the  children,  a  bit  too  trivial  for  the 
adults.  Won't  stand  test  of  critical  audiences ;  family  trade 
customers  may  patronize  for  sake  of  the  kiddies. 

THE  CAST 

Dr.    Lawrence    Tibbits Robert    Agnew 

Minette  Bunker Viola  Dana 

Mr.    Bunker Frank   Currier 

Nancy    ZaSu    Pitts 

Perkins    Chester   Conklin 

Patrick    Junior   Coughlan 

Tom   Watson Malcolm   Waite 

Author  and  Director,  Marshall  Neilan. 

SYNOPSIS.  Dr.  Tibbits,  struggling  young  doctor  in  rural  com- 
munity, gets  a  big  fee  for  curing  Norma,  circus  elephant  injured  in  a 
fire.  Later  Norma  causes  him  considerable  trouble,  as  she  con- 
stantly breaks  loose  and  seeks  her  benefactor,  destroying  property  en 
route.  Tibbits'  rival  for  the  love  of  Minette  Bunker  kidnaps  latter. 
Tibbits  goes  to  her  rescue,  aided  by  Norma  and  an  army  of  Boy 
Scouts.     Minette  is  saved  and  all  ends  happily. 


The  Great  Love    (Metro- 
Goldwyn-Mayer) 
PRESS   NOTICE 

A  DOUBLE  romance,  the  af- 
■**■  fection  of  a  huge  elephant 
for  a  young  doctor  who  cured 
her,  and  the  physician's  tender 
entanglement  with  a  village 
belle,  is  set  forth  in  "The  Great 
Love"  starring  Viola  Dana  and 
Robert  Agnew,  scheduled  for  the 
Theatre      screen      on 


Viola    Dana,   featured     in     "The     Great 
Love"     a     Metro-Goldwyn-Mayer     pro- 
duction. 


A  hilariously  amusing  comedy 
with  especial  appeal  for  juveniles, 
offering  a  number  of  decisive 
thrill  punches  as  well  as  laugh- 
able situations.  The  melodra- 
matic action  occurs  when  the  vil- 
lain kidnaps  the  heroine  and  the 
young  doctor  executes  a  rescue, 
aided  by  his  friend  the  elephant 
and  a  number  of  Boy  Scouts. 

CATCH  LINES 

A  sentimental  elephant,  love  by  the 
ton,  laughs  by  the  hundreds,  human 
and  animal  romance  unlimited! 

Viola  Dana  and  Robert  Agnew  in  a 
whirlwind  of  comedy  and  melodramatic 
action  1 


The  Black  Pirate 


(United  Artists — 8200  Feet) 

(Reviewed  by  George  T.  Pardy) 

THAT  long-heralded  Douglas  Fairbanks  production,  "The 
Black  Pirate,"  crashed  triumphantly  into  its  screen  debut 
at  the  Selwyn  Theate,  New  York,  worked  a  critical  audi' 
up  to  a  frenzy  of  enthusiastic  admiration  and  scored  ;i-  a  bos  office 
hit  of  tremendous  possibilities.  The  entire  photoplay  is  in  colors 
and  registers  in  the  opinion  of  many  experts  ;i~  (he  most  successful 
experiment  of  its  kind  up-to-date.  Sepia  tints  predominate,  in  this 
instance  the  Technicolor  process  completely  does  away  with  red 
fringing  or  sudden  sparkling  flahes,  such  as  marred  previous  pro- 
ductions that  dispensed  with  the  usual  black  and  white  effects. 
The  prismatic  shades,  soft  toning  and  artistic  lighting  are  simply 
marvelous.  Also,  the  story,  a  straight  piratical  romance,  vibrating 
with  tense  melodrama,  is  a  wonder  of  suspense  and  whirling  action, 
with  Doug  at  his  best,  performing  daring  deeds  of  valor,  aiding  and 
winning  a  lovely  damsel;  and  supported  by  a  great  cast. 

THEME.  Melodrama.  Doug's  father  slain  by  pirates, 
he  joins  the  band,  aids  a  girl  prisoner,  is  suspected,  escapes, 
returns  later  captures  the  lot,  wins  the  girl. 

PRODUCTION  HIGHLIGHTS.  Perfect  beauty  of 
Technicolor  scenes.  Doug  capturing  ship  single-handed, 
slashing  action,  romance.  Scene  where  Doug  and  his 
merry  men  arrive  in  boat  for  attack. 

EXPLOITATION  ANGLES.  Go  the  limit  praising 
this  as  stirring  pirate  mele  that  never  loses  interest.  Bill 
as  screen's  most  successful  color  picture. 

DRAWING  POWER.  Will  pack  'em  in  anywhere,  big 
houses  and  small. 

SUMMARY.      Young   and   old  will   enjoy   this   picture. 
Has  everything,  great  acting,  unbounded  thrills,  heart  in- 
terest,  superb   photography;    and   the   Technicolor    effects 
which  dominate  the  whole  feature  are  exquisite. 
THE  PLAYERS 


Douglas  Fairbanks 
Donald  Crisp 
Tempe  Pigott 
Anders  Randolf 
Fred  Becker 


Billie  Dove 

Sam  De  Grasse 

Charles  Stevens 

John  Wallace 

Charles  Belcher 


E.  J.  Ratcliffe 
Director,  Albert  Parker. 


Photographed 


Author,  Elton  Thomas, 
by  Henry  Sharp. 

SYNOPSIS.  Doug's  father  is  slain  by  pirates.  He  is  the  sole 
survivor  of  a  wrecked  ship  and  his  only  resource  is  to  join  the  sea- 
robbers  on  the  island.  He  wins  the  admiration  of  the  sea-robbers  by 
capturing  a  ship  single-handed,  falls  in  love  with  a  girl  on  the  cap- 
tured ship,  tries  to  help  her  escape,  is  condemned  to  walk  the  plank, 
gets  away,  returns  with  another  ship,  overcomes  the  pirates  and 
wins  the  girl. 


The    Black   Pirate    (United 

Artists) 

PRESS   NOTICE 


r^ 

^^^h 

R*^f" 

l~J 

b  &, 

^^tt&v 

/ 

.* 

Douglas  Fairbanks,  star  of  "The  Black 
Pirate"  a  United  Artists  releaS». 


ANEW  Douglas  Fairbanks 
picture  is  always  a  big 
event  in  filmland  and  screen  en- 
thusiasts may  confidently  look 
forward  to  a  rich  treat  when 
the    only    Doug   appears   at   the 

Theatre    in    the    long 

looked-forward  to  feature,  "The 

Black  Pirate,"  on  . 

This  is  a  rip-roaring  sea  melo- 
drama, done  altogether  in  tech- 
nicolor by  an  improved  process 
which  has  proved  wonderfully 
efficient,  and  adds  immeasurably 
to  the  picture's  artistic  appeal. 
It  is  a  great,  thrilling  romance 
of  the  ocean  and  bloodthirsty 
buccaneers,  with  Doug  perform- 
ing feats  of  valor,  rescuing  a 
lovely  maiden,  an  astonishing 
medley  of  fights,  romance  and 
stirring  action. 

CATCH  LINES 

A  whirlwind  of  action,  gorgeous  color 
effects,  magnificent  marine  shots,  a 
thrilling,  heart-shaking  melowrama  of 
the   sea. 


13W 


.1/  o  t  i  o  n     P  i  c  t  u  r  c     N  e 


w  s 


Miss  Brewster's  Millions 

(Paramount — 6457  Feet) 
(Reviewed  l>>  George  T.  Pardj  I 

SLAPSTICK    comedy,    cyclonic    action    and    Bebe    Daniels    ex- 
tremelj    energetic   as   the    Hollywood   "extra"   lady    who    falls 
heir  to   a    fortune  and   proceeds   to   scatter  the  shekels   within 
ninety    days!      She    has    appeared    in    be!  er    pictures,    bul    "Miss 
Brewster's   Millions"   as  a   whole   is  amusing,  doesn't   drag  al   any 
stage  and  will  probably  satisfj   the  star's  admirers  as  well  as 
numerous  fans  who  wanl   high   speed  and  mirthful   punches  driven 
home  with  the  hammer  oi   farce.     The  Hollywood  backgrounds  are 
a  big  help  from  the  box  office  pulling  standpoint,  some  ol   the     a 
are   pretty  ancient,   some   go  over   big  and   the   subtitles  are   uncii 
oiably    well    written    and    funny.      There    are    several    verj    comic 
episodes  when   ;i    bunch   of  cuckoo   inventors    infe  I    the  newly-rich 
heroine   to   obtain    her    financial    aid.      Miss    Daniels    is   vivaciously 
attractive   as    Pollj    Brewster,    Warner    Baxter    a    capable   leading 
man,  supporl   satisfactory,  photography  firs!  class. 

THEME.  Comedy.  Polly  Brewster,  left  a  million 
dollars,  proceeds  to  spend  it  all  in  investments  in  short 
order,  but  is  lucky  at  close  and  weds  man  she  loves. 

PRODUCTION  HIGHLIGHTS.  The  fast  action,  Bebe 
Daniels'  good  work,  capable  support,  snappy  direction. 
The  Hollywood  atmosphere  and  backgrounds.  Luxurious 
settings,  fine  photography,  farcical  humor,  love  interest 
and  pleasing  finish. 

EXPLOITATION  ANGLES.  Bill  as  swiftly  moving 
farce  comedy,  with  Bebe  Daniels  scoring  as  "extra"  who 
gets  fortune.     Play  up  the  Hollywood  stuff  to  limit. 

DRAWING  POWER.  Light  entertainment,  should  go 
well  in  most  houses. 

SUMMARY.  Will  please  the  average  fan,  gets  the 
laughs  with  continuously  rapid  action  and  farcical  situa- 
tions. Star  does  excellent  work,  is  well  supported.  Holly- 
wood surroundings  good  box-office  bet.  Registers  as 
amusing  comedy. 

THE  CAST 

Polly  Brewster Bebe  Daniels 

Thomas  B.  Hancock,  Jr Warner  Baxter 

Ned  Brewster Fred  Sterling 

Mr.  Brent Andre  de  Beranger 

Landlady   Miss  Beresford 

Based  on  Barr  McCutcheon's  Novel,  "Brewster's  Millions."  Di- 
rector, Clarence  Badger.    Photographed  by  H.   Kinley   Martin. 

SYNOPSIS.  Polly  Brewster,  Hollywood  "extra"  is  left  a  million 
dollars,  but  young  lawyer  Tom  Hancock  informs  her  she  must  invest, 
and  cannot  spend  the  money.  Her  eccentric  uncle  Ned  arrives  and 
tells  Polly  if  she  gets  rid  of  the  whole  sum,  he'll  give  her  five  million. 
For  ninety  days  Polly  invests,  gives  a  great  ball,  a  fashion  show, 
runs  down  a  man  with  her  auto  and  has  him  sue  for  a  large  amount. 
Finally,  uncle  Ned  turns  out  to  be  broke.  Polly  finds  consolation  in 
Tom  Hancock's  arms. 

Miss    Brewster's    Millions 
(Paramount) 
PRESS    NOTICE 
y\  AINTY    BEBE    DANIELS 
*—*    in    her   latest   laughing   suc- 
cess "Miss  Brewster's  Millions," 
will  be  the  leading  screen  attrac- 
tion at  the  Theatre  on 


The  Night  Cry 


Bebe    Daniels,  star  of   "Miss    Brewster's 
Millions"    a   Paramount   production. 


This  bright  and  snappy  com- 
edy deals  with  the  wild  adven- 
tures of  an  "extra"  girl  at  Holly- 
wood, who,  left  a  million  dollars, 
is  persuaded  to  get  rid  of  the 
money  within  ninety  days  by  an 
eccentric  uncle  who  promises  her 
five  millions  more.  A  riotously 
amusing  film  with  a  pleasing  ro- 
mance which  winds  into  a  happy 
climax.  Bebe  Daniels  in  a  role 
which  suits  her  exactly  and  a 
brilliant  cast.  Warner  Baxter  ap- 
pears in  the  hero  role,  supported 
by  Fred  Sterling,  Andre  de 
Beranger,  Miss  Beresford,  and 
many  other  well-known   players. 

CATCH  LINES 

Could  you  spend  a  million  dollars  in 
ninety  days?  Come  and  take  a  lesson 
in    the    art    from    Bebe    Daniels! 


(Warner  Brothers — Seven  Reels) 

(Reviewed  l>>   Frank  Elliott) 

WE  have  seen  many  pictures  in  which  dogs  were  starred,  but 
we  recall  none  thai  has  the  thrills,  the  suspense,  the  real- 
ism, the  really  remarkabe  acting  of  the  canine  star  dis- 
played in  "The  Might  Cry,"  the  latesl  vehicle  to  depict  the  uncanny 
skill  ut'  Rin  Tin  Tin.  I.)ojr  lovers  will  revel  in  this  unusual  picture 
and  so  will  every  audience  thai  views  it.  Its  sheer  novelty  for  one 
thing  will  appeal.  We  don't  often  see  fights  between  a  dog  and  a 
gianl  condor,  the  carrying  away  of  a  child  by  the  vulture,  the 
thrilling  rescue  on  the  mountain  peak,  and  many  other  equally 
unique  scenes.  Rin  Tin-Tin,  without  a  doubt,  puts  over  the  great 
est  work  of  his  screen  career.  He's  immense  as  he  limps  home, 
wounded  alter  a  fighl  with  another  dog,  only  to  find  that  his  master 
is  aboul  tn  shoot  him  according  to  the  law  of  the  range,  and  then 
mutehj  appeal  for  mercy.  Johnny  Harron  and  June  Marlowe  are 
splendid  in  the  leading   human   roles. 

THEME.  Melodrama.  Dog,  declared  to  be  a  "killer," 
is  proven  innocent,  gets  the  real  culprit,  a  giant  condor; 
saves  his  master's  baby. 

PRODUCTION  HIGHLIGHTS.  Acting  of  dog  as  he 
senses  he  is  to  be  shot.  Suspense  as  wife  and  dog  seek 
to  escape  to  aid  baby  threatened  by  condor:  flying  away 
of  condor  with  child.     Battle  between  condor  and  dog. 

EXPLOITATION  ANGLES.  Play  up  Rin  Tin  Tin 
and  emphasize  this  as  his  best  picture  to  date.  Tell  pa- 
trons of  dog-condor  battles.  Lead  police  dog  through 
streets  with  suitable  advertising. 

DRAWING  POWER.  Excellent  attraction  for  pro- 
gram houses,  community  theatres,  towns. 

SUMMARY.  One  of  the  best  dog  pictures  ever  made 
and  entertainment  every  foot  of  the  way.  A  plot  that 
grips,  thrills,  and  something  unique  in  animal  fights.  A 
climax  that  packs  a  T.  N.  T.  blow.  Great  cast  and  fine 
mounting. 

THE  CAST 

"Rinty"   Rin  Tin  Tin 

John    Martin John    Harron 

Mrs.    Martin June    Marlowe 

Miguel   Hernandez Gayne   Whitman 

Tony    Charles    Conklin 

Pedro    Don    Alvarez 

The  Martin  Baby Mary  Louise  Miller 

Authors,  Phil  Klein  and  Edward  Meagher.  Director,  Herman 
Raymaker.     Photographed  by  Edward  Du  Par  and  Walter  Robinson. 

SYNOPSIS.  John  Martin's  dog,  "Rinty,"  declared  to  be  lamb 
killer,  collar  picked  up  on  Hernandez  ranch.  By  law  of  range, 
"Rinty"  ordered  killed.  Instead  Martin  hides  him.  Later  huge  con- 
dor discovered  making  onslaught  on  herd.  Ranchmen  realize  "Rinty" 
innocent.  All  rush  to  Martin  home  knowing  Hernandez  has  gone 
gunning  for  dog.  "Rinty,"  however,  fights  off  villain  and  then  saves 
Martin  baby  from  condor  which  has  flown  away  to  mountain  retreat 
with  tot. 

The   Night   Cry    (Warner 

Brothers) 

PRESS    NOTICE 

"D  IN    TIN    TIN.    the    famous 

-*-^*    dog     star,     comes     to     the 

Theatre     commencing 

in    "The    Night    Cry." 

The  plot  concerns  a  shepherd 
dog  in  the  Southern  California 
sheep  country.  When  several 
lambs  are  found  dead,  the  dog 
is  hunted  as  the  killer. 

The  real  culprit,  however,  was 
a  giant  condor  which  preys  upon 
domestic  animals.  Rin  Tin  Tin 
is  found  to  be  innocent.  In  the 
cast  are  such  popular  players  as 
June  Marlowe.  Gayne  Whitman, 
Don  Alvardo.  Charles  Conklin 
and  a  wonderful  child  player, 
Mary  Louise  Miller.  The  pro- 
duction has  been  given  a  setting 
rich  in  scenic  grandeur.  The 
fights  between  the  dog  and  the 
condor  are  the  last  word  in  real- 
ism. 

CATCH  LINES 

Packed       with       action.       tense      with 
June    Marlowe,    featured   in    "The    Night         thrills,  tender  with  the  loyalty  of   a  dog 
Cry"    a    Warner    Brothers    production.  to   his   mas»»-' 


March     20,     19  2  6 


1305 


The  Dixie  Merchant 

(Fox— 5126  Feet) 

•  Reviewed  by  George  T.  Partly) 

A  WARM  strain  of  sympathetic  interest,  interpolated  with 
glancing  shafts  of  simple,  kindly  comedy,  runs  all  through 
this  tale  of  the  sunny  South,  which  works  up  to  a  bully 
climax;  classy  trotters  fighting  neck-and-neck  down  the  track  in  a 
hair-raising  finish,  and  the  filly  Marseillaise,  driven  by  her  happy- 
go-lucky,  shiftless  old  trainer,  heading  'em  all  past  the  winning 
post.  There's  a  human  touch  to  this  yarn  that  places  it  in  the 
audience  appeal  class  of  pictures  beyond  question.  The  acting  by 
all  hands  is  excellent,  with  Farrell  MacDonald's  fine  portrayal  of 
that  engaging  vagabond,  J.  P.  Fippany,  annexing  leading  dra- 
matic honors;  Jack  Mulhall  and  Madge  Bellamy  doing  very  well 
as  the  youthful  sweethearts,  Claire  McDowell  scoring  as  the  har- 
rassed  wife  of  the  irresponsible  J.  P.,  and  Evelyn  Arden  effective 
in  the  Minnie  Jordan  siren  role.  Well  photographed  and  directed, 
altogether,  a  stellar  attraction  good  enough  for  any  house. 

THEME.  Comedy  drama.  Deals  with  shiftless  old 
horse-owner,  trials  of  his  family,  his  driving  favorite  filly 
to  victory  in  race ;  happy  marriage  of  daughter  to  lover. 

PRODUCTION  HIGHLIGHTS.  The  excellent  acting 
by  principals  and  support,  particularly  the  performance  of 
J.  Farrell  MacDonald  in  leading  role.  Cleverly  interwoven 
phases  of  humor  and  pathos.  The  big  racing  scene  where 
Marseillaise  wins  trot. 

EXPLOITATION  ANGLES.  Play  up  MacDonald,  re- 
fer to  his  former  triumph  as  Casey  in  "The  Iron  Horse". 
Bill  as  fascinating  romance,  with  great  comedy  pull. 

DRAWING  POWER.  Should  get  the  money  in  all 
classes  of  theatres. 

SUMMARY.  Has  general  audience  appeal.  Story  ra- 
diates human  interest  and  sympathy,  comedy  angles  well 
developed,  as  well  as  romantic  touch.  Big  thrill  in  the 
trotting  race  scene.  J.  Farrell  MacDonald  makes  a  hit  in 
leading  role. 

THE  CAST 

Jean  Paul  Fippany J.   Farrell   MacDonald 

Aida    Madge    Bellamy 

Jimmy    Pickett Jack    Mulhall 

Josephine    Fippany . . . .  » Claire    McDowell 

Baptiste    Harvey   Clark 

John  Pickett Edward   Martindale 

Minnie    Jordan Evelyn    Arden 

Adapted  from  "The  Chicken  Wagon  Family,"  by  Barry  Benefield. 
Director,  Frank  Borzage. 

SYNOPSIS.  Jimmy  Pickett  falls  in  love  with  Aida  Fippany, 
whose  father  is  interested  only  in  Marseillaise,  a  filly.  Aida  thinks 
Jimmy  is  trifling  with  her  and  she  and  her  mother  decide  to  go  live 
with  a  relative.  Fippany,  disconsolate,  sells  Marseilliase  to  Jimmy's 
father  and  disappears.  Jimmy  finds  Aida  and  convinces  her  of  his 
love.  Marseillaise,  badly  driven,  loses  a  heat  in  a  race.  Fippany 
appears  and  drives  her  to  victory,  is  reunited  with  his  wife. 

The   Dixie   Merchant    (Fox) 

PRESS    NOTICE 

UrP  HE      DIXIE      MER- 

■*■  CHANT,"  a  thrilling  ro- 
mance of  the  trotting  track,  will 
be  shown  at  the Theatre 


Madge   Bellamy  featured  in   "The   Dixie 
Merchant"    a    Fox    production. 


J.  Farrell  MacDonald  plays  the 
leading  role,  that  of  a  good-na- 
tured, shiftless  chap  whose  heart 
and  soul  is  bound  up  in  horses 
and  rather  neglects  his  wife  and 
daughter  Aida.  The  story  is 
brimful  of  human  interest,  hinges 
on  a  tender  love  affair  and  a 
gloriously  dashing  trotting  race, 
in  which  MacDonald  substi- 
tutes for  a  worthless  driver  and 
coaxes  his  beloved  filly  to  vic- 
tory. 

Madge  Bellamy  and  Jack  Mul- 
hall are  the  principals  in  the  love 
romance. 

CATCH  LINES 

A  story  filled  with  intense  human  in- 
terest and  delightful  comedy,  featuring 
that  inimitable  character  actor,  J.  Far- 
rell   MacDonald! 

Dainty  Madge  Bellamy  and  handsome 
Jack  Mulhall  at  their  best  in  the  roman- 
tic  leads  of   "The   Dixie   Merchant!" 


Desert  Gold 

(Paramount — Seven  Reels) 

(Reviewed  by  Frank  Elliott) 

GEORGE  B.  SEITZ  who  gave  the  screen  "The  Vanishing 
Ameincan,"  presided  at  the  megaphone  of  this  excellent 
transplantation  of  one  of  Zane  Grey's  most  stirring  works. 
Assisted  by  a  finely  balanced  cast  and  a  technical  stafl  second  to 
none,  Seitz  has  turned  out  a  western  picture  that  is  100  per  cent, 
entertainment.  Filmed  in  the  exact  locale  of  the  novel,  the  feature 
is  rich  in  scenic  backgrounds.  One  does  not  have  to  wait  long  for 
something  to  happen.  Action  starts  soon  after  the  feature  opens 
and  there  is  plenty  of  excitement  all  along  the  way  to  the  climax 
which  shows  the  sacrifice  of  a  Yaqui  who  in  order  to  save  the  fugi- 
tive boy  and  girl  dislodges  a  huge  bowler  atop  a  mountain,  allow- 
ing it  to  roll  over  himself  and  down  the  slope  to  wipe  out  the  lawless 
band  that  are  seeking  to  reach  the  couple.  Other  suspense-packed 
moments  include  fight  in  gambling  house,  escape  of  Thorne  and 
Mercedes. 

THEME.  Western  melodrama.  New  York  youth  in 
Painted  Desert  saves  girl  from  gang  leader  and  finds  gold. 

PRODUCTION  HIGHLIGHTS.  Desert  backgrounds. 
The  escape  of  the  trio  from  the  gang's  rendezvous;  sand 
storm ;  dislodging  of  boulder  which  wipes  out  band,  saves 
hero,  heroine  and  kills  Indian. 

EXPLOITATION  ANGLES.  Boost  Shirley  Mason, 
Neil  Hamilton,  Robert  Frazer  and  William  Powell.  Book 
tie-up.     Dress  lobby  in  western  style. 

DRAWING  POWER.  Suitable  for  best  houses  every- 
where. 

SUMMARY.  Lovers  of  western  pictures  will  find  here 
all  their  heart  desires.  An  entertaining  story,  an  excellent 
cast  and  a  background  of  ever-changing  beauty. 

THE  CAST 

George  Thorne Neil  Hamilton 

Mercedes   Castanada Shirley   Mason 

Dick    Gale Robert    Frazer 

Rojas    (Pancho) William   Powell 

Sebastian    Castanada Josef   Swickard 

Yaqui Frank  Lackteen 

Sergeant   Richard  Howard 

Author,  Zane  Grey.  Director,  George  B.  Seitz.  Photographed 
by  C.  Edgar  Schoenbaum. 

SYNOPSIS.  Dick  Gale  leaves  New  York  for  southwestern 
border.  There  he  meets  George  Thorne,  officer  in  cavalry,  whom 
he  aids  in  getting  away  Mercedes,  daughter  of  Spaniard,  killed  by 
Rojas,  leader  of  lawless  gang.  Thorne  is  wounded  but  the  trio 
escape  to  herder's  home.  Girl,  Gale  and  Yaqui  ride  into  desert. 
Indian  forces  huge  rock  down  mountain  side,  losing  his  own  life  in 
attempt  but  overwhelming  gang.  Thorne  gives  up  girl  when  she 
confesses  love  for  Gale. 


Desert    Gold     (Paramount) 
PRESS    NOTICE 

TVJEIL  HAMILTON,  Shirley 
■^  Mason,  Robert  Frazer  and 
William  Powell  form  the  quar- 
tette of  popular  players  in  the 
leading  roles  of  "Desert  Gold," 
Zane  Grey's  thrilling  story  of  the 
great  southwestern  desert  along 
the  border,  which  will  be  shown 
at    the    Theatre,    corn- 


Robert  Frazer,  who  appears  in  "Desert 
Gold"    a    Paramount    production. 


mencing  . 

The  story  is  laid  in  the  nine- 
teenth century  when  many  law- 
less men  as  well  as  those  who 
sought  to  develop  the  country, 
were  attracted  to  this  locale.  Into 
this  maelstrom  arrives  the  son  of 
a  New  York  millionaire  who 
after  some  close  shaves  escapes 
with  a  girl  into  the  Painted  Des- 
ert and  there,  amid  exciting 
fights,  fast  rides  and  exciting  ex- 
periences, finds  gold  and  real 
love. 

CATCH  LINES 

Zane  Grey's  thrilling  tale  of  a  rich 
man's  son  who  escapes  with  a  girl  into 
the    Painted    Desert! 


1306 


Motion    Picture    News 


The  Night  Patrol 

(F.  B.  O.— Six  Reels) 

<  l!i\  iiu.il  li\  George  T.  Partly) 

L.n'l  "i  Richard  Talmadge's  pictures,  this  one  is  high  speed 
stuff  from  the  opening  to  the  closing  reel.  Also,  it  offers  ;t 
ational  underworld  yarn  in  which  romance,  melodrama 
and  bright  comedy  are  merrily  mingled,  resulting  in  entertainmenl 
sure  to  please  thai  vasl  army  of  fans  whose  members  delighl  in 
nerve  racking  thrills,  especially  the  brand  furnished  by  the  da 
acrobatic  stunts  of  this  star.  Talmadge  is  seen  as  an  energetic 
member  of  the  police  force,  compelled  to  arresl  the  wayward  brother 
of  the  girl  he  loves  on  a  murder  charge,  and  thereafter  devoting 
his  time  to  running  down  the  real  criminal.  This  he  dulj  accom 
plishes,  winding  up  his  task  by  an  auto  rule  in  a  raging  storm  to 
save  the  innocent  man  from  execution,  which  is  the  limit  in  realism 
.and  suspense.  Mr  has  never  done  belter  work  than  in  this  feature, 
and  is  well  supported,  with  Gladys  Eulette  a  very  charming  heroine 
and   Arthur  Conrad  scoring  in  the  stool-pigeon  role  of  Terry  the 

THEME.  Comedy  melodrama.  Policeman  Collins, 
forced  to  arrest  brother  of  sweetheart  for  murder,  cap- 
tures  real   criminal   and   squares   himself  with   girl. 

PRODUCTION  HIGHLIGHTS.  Good  direction,  clever 
balancing  of  melo  and  comedy ;  romantic  values.  Dick 
Talmadge's  amazing  stunt  work.  The  sensational  fights. 
Hero's  mad' race  in  auto  through  storm  to  halt  electric 
execution. 

EXPLOITATION  ANGLES.  Boost  as  great  sensa- 
tional tale  of  love  and  adventure.  Feature  Talmadge's 
stunts.    Run  special  show  for  members  of  local  police  force. 

DRAWING  POWER.  Good  program  attraction  for 
average  house. 

SUMMARY.  Dick  Talmadge  at  his  best  in  this  feature. 
Combines  marvelous  acrobatic  thrill  stunts  with  story  that 
puts  over  plenty  of  strong  melo  punches,  amusing  comedy 
and  romantic  lure.     Top-speed  action  from  start  to  finish. 

THE  CAST 

Tom   Collins Richard   Talmadge 

Louise  Hollister Gladys  Hulette 

Mrs.   Hollister Mary   Carr 

John    Pendleton Josef    Swickard 

Goldie  Ferguson Grace   Darmond 

Chuck  Wolcott Victor  Dillingham 

Terry    Arthur    Conrad 

Author,   Frank  Howard  Clark.     Director,   Mason   Noel. 

SYNOPSIS.  Tom  Collins,  policeman,  in  love  with  Louise  Hol- 
lister, is  compelled  to  arrest  her  brother  Roy  on  charge  of  killing 
officer  Britt.  Louise  turns  against  him.  Roy  is  condemned  to 
death.  Tom  runs  down  the  guilty  man  and  frustrates  an  attempt  to 
rob  banker  Pendleton's  home.  A  storm  breaks  down  telegraphic 
communication.  Tom  makes  a  desperate  ride  to  save  Roy  on  the 
eve  of  execution.     He  succeeds,  is  promoted  and  wins  Louise. 

The  Night  Patrol  (F.  B.  O.) 
PRESS  NOTICE 
«  O^HE  NIGHT  PATROL," 
■*•  starring  Richard  Talmadge, 
a  vibrant  comedy  melodrama, 
will  be  the  principal  screen  at- 
traction at  the  Theatre 

on   . 

Talmadge,  renowned  from 
coast  to  coast  for  his  fearless, 
death-defying  acrobatic  stunts, 
has  a  great  role  in  this  picture, 
that  of  a  dashing  young  police- 
man, who  is  compelled  to  arrest 
the  wayward  brother  of  the  girl 
he  loves  on  a  murder  charge. 
He  finally  brings  the  real  crimi- 
nal to  justice.  His  ride  through  a 
raging  storm  to  save  the  inno- 
cent man  on  the  eve  of  execution 
is  the  biggest  punch  scene  in  a 
film  replete  with  thrills. 

A  brilliant  cast  in  support, 
Gladys  Hulette  a  decided  hit  as 
heroine  Louise. 

CATCH  LINES 

Gay  with  the  glamor  of  the  under- 
world, alive  with  romance  and  spark- 
ling  comedy  I 


Richard     Talmadge,     starred     in     "The 
Night  Patrol"  an  F.   B.  O.  release. 


Under  Western  Skies 

(Universal — 6452  Feet) 

(Reviewed  by  George  T.  Pardj  i 

BY  filming  the  annual  Roundup  at  Pendleton,  '  'regon,  for 
L925,  ;iikI  weaving  it  dexteriously  into  this  production,  Uni- 
versal has  invested  "Under  Western  Skies''  with  unusual 
interests.  There  isn't  a  shadow  of  a  doubt  regarding  the  feature's 
Micecss  a-  a  box  ollice  bid  for  (he  patronage  of  the  fans  who  de- 
mand Westerner-  as  a  steady  diet,  for  the  roundup  alone  furnishes 
enough  sjieetacular  thrills  to  glut  the  most  avid  appetite  for  bull- 
dogging  stunts,  lariat  work  and  riding  feats  extraordinary.  Some 
of  the  shots  are  actually  amazing,  and  one  can  easily  understand 
why  the  Pendleton  annual  event  is  looked  upon  as  a  cowboy  sport- 
ing classic,  in  addition  to  which  there's  a  good  plot  with  well  de- 
veloped suspense^  romantic  lure  and  timely  comedy.  The  film  gets 
off  to  a  rather  deliberate  start,  but  strikes  a  speedy  gait  before  the 
In  -i  reel  is  over  and  from  then  on  the  action  moves  snappily.  Nor- 
man Kerry  excellent  as  hero,  support  satisfactory. 

THEME.  Westerner.  Son  of  Eastern  banker,  in  love 
with  rancher's  daughter,  foils  father's  scheme  to  ruin  ran- 
cher, enters  rodeo,  wins  big  race  and  girl. 

PRODUCTION  HIGHLIGHTS.  The  splendid  photog- 
raphy, Norman  Kerry's  good  work  in  leading  role.  Ward 
Crane's  villain  portrayal,  George  Fawcett's  impersona- 
tion of  heroe's  father,  Eddie  Gribbon's  comedy.  The  great 
roundup  scenes. 

EXPLOITATION  ANGLES.  Play  up  Pendleton 
Roundup.  Tell  'em  this  is  the  West's  banner  annual  cow- 
boy sporting  event.  Feature  Norman  Kerry.  Bill  as 
unique  Westerner. 

DRAWING  POWER.  Should  do  business  wherever 
good  Westerners  are  in  demand. 

SUMMARY.  Offers  a  big  kick  by  filming  the  West's 
annual  cowboy  sporting  event — "The  Pendleton,  Oregon, 
Roundup  of  1925."  Thrilling  and  doubly  effective  because 
it's  genuine.  Story  has  romantic  and  funny  angles.  A 
good  card. 

THE  CAST 

Robert    Erskine Norman    Kerry 

Ella  Parkhurst Ann  Cornwall 

Otto    Stern Ward    Crane 

James  Erskine George  Fawcett 

Milly    Lewis * Kathleen    Key. 

Reed    Eddie   Gribbon  . 

Payne    Harry   Todd 

Author  and  Director,  Edward  Sedgwick.  Photographed  by  Virgil 
E.  Miller. 

SYNOPSIS.  Bob  Erskine,  son  of  New  York  Banker,  gets 
acquainted  with  Sam  Parkhurst,  Oregon  rancher,  and  falls  in  love 
with  his  daughter  Ella.  Later  at  Pendleton,  Oregon,  Bob  works 
as  a  harvest-hand  for  Sam.  Crop  failure  threatens  because  eastern 
bankers,  headed  by  Erskine,  senior,  won't  advance  farmers  money. 
Bob  bargains  with  his  father.  Erskine  agrees  to  advance  the  money 
if  Bob  wins  the  steeplechase  in  the  Pendleton  rodeo.  Bob  rides, 
wins  the  race  and  Ella. 


Under    Western    Skies 

(Universal) 

PRESS   NOTICE 

THE  greatest  annual  cowboy 
sporting  event  in  the  country, 
the  Pendleton  Roundup  of  1925, 
is  one  of  the  outstanding  features 
of  "Under  Western  Skies,"  star- 
ring Norman  Kerry,  which 
comes     to     the     screen     of     the 

Theatre    on    . 

You  have  probably  seen  other 
roundups  visualized  by  the  cam- 
era, but  none  so  spectacular, 
thrilling  and  conducted  on  such 
a  gorgeously  large  scale  as  the 
Pendleton  affair.  Also,  there  is 
a  capital  love  story,  with  Norman 
Kerry  as  an  Eastern  banker's 
son  who  goes  West  to  woo  the 
girl  he  loves  and  wins  her  after 
amazing  adventures. 

Ann  Cornwall  is  the  fascinat- 
ing heroine,  with  Charles  French, 
Eddie  Gribbon,  Harry  Todd  ap- 
pearing in  important  roles. 
CATCH  LINES 

Don't  miss  the  West's  most  enthral- 
ling, exciting  and  biggest  cowboy 
sporting  event — "The  Pendleton  Round- 
up!"  shown   in   this   picture! 


Norman  Kerry,  star  of  "Under  Western 
Skies"   a   Universal    production. 


March     20 ,     192  6 


1307 


Pleasures  of  the  Rich 

(Tiffany  Productions — Seven  Reels) 

(Reviewed  by  Frank  Elliott) 

ANOTHER  society  drama  the  plot  of  -which  is  woven  from 
familiar  fabric,  but  which  is  well  acted  by  a  cast  the  mem- 
ber- of  which  have  stood  the  box  office  test  of  time.  While 
there  are  many  dramatic  moments,  there  is  much  comedy  inter- 
spersed— furnished  for  the  most  part  by  Marcin  Asher  in  the  role 
of  Henry  "Pushcart"  Wilson  and  his  ardent  wooing  of  Mona  Vin- 
cent (Hedda  Hopper),  a  divorcee  angling  for  her  own  sugar  baby. 
There  is  real  appeal  in  the  sequence  in  which  Henry  tells  his  faith- 
ful old  wife  of  many  years  that  he  is  going  to  leave  her  because 
he  is  in  love  with  another  woman.  Henry's  wooing  of  Mona  gives 
opportunity  for  the  insertion  of  a  well-staged  fashion  promenade 
which  is  one  of  the  highlights  of  the  offering.  More  fun  is  supplied 
in  the  scenes  showing  Mona  teaching  Henry  the  Charleston.  Helene 
Chadwick,  always  refreshing-  and  a  charming  actress,  puts  pep  into 
her  role  of  the  daughter,  and  .Tack  Mulhall  is  a  likable  hero. 

THEME.  Modern  society  comedy  drama  dealing  with 
the  adventures  of  a  "nouveau  riche"  butter-and-egg  man 
and  his  daughter  in  the  realms  of  the  "400." 

PRODUCTION  HIGHLIGHTS.  Henry's  introduction 
into  society;  wooing  of  Mona;  shopping  tour;  fashion 
show;  Charleston  lessons.  Scene  in  which  Henry  tells 
aged  wife  he  loves  another.  Episode  in  which  Henry 
"crawls"'  home. 

EXPLOITATION  ANGLES.  Tie-up  on  a  spring 
fashion  show  in  a  local  department  store.  Boost  Helene 
Chadwick,  Jack   Mulhall,  Mary   Carr  and  Hedda   Hopper. 

DRAWING  POWER.  O.  K.  for  program  houses,  com- 
munity theatres  and  towns. 

SUMMARY.  Should  go  over  well  in  any  program 
theatre.  It  is  exceptionally  well  acted  and  mounted, 
although  it  has  hackneyed  plot  it  holds  the  interest.  Some 
good  comedy  will  help  sell  it. 

THE  CAST 

Mary   Wilson Helene    Chadwick 

Kate   Wilson Mary    Carr 

Henry  (Pushcart)  Wilson Marcin  Asher 

Frank    Clayton Jack    Mulhall 

Mrs.    Clayton Lillian    Langdon 

Maggie,  the  maid Dorothea   Wolbert 

Mona  Vincent Hedda   Hopper 

Adapted  from  "The  Wrong  Coat"  by  Harold  MacGrath.  Di- 
rector, Louis  Gasnier. 

SYNOPSIS.  Henry  Wilson,  head  of  grocery  chain,  married, 
suddenly  becomes  interested  in  Mona  Vincent,  divorcee.  Mona 
also  is  trying  to  land  Frank  Clayton,  scion  of  wealth,  with  whom 
Wilson's  daughter  is  in  love.  Mona  promises  daughter  to  give  him 
up  if  daughter  will  give  her  Clayton.  Daughter  agrees  and  then  tries 
to  drown  self.  Wilson  learns  Mona  is  making  "boob"  of  him  and 
hurries  back  to  wife.     Daughter  is  rescued,  weds  Clayton. 


Pleasures  of   the  Rich    (Tiffany) 
PRESS    NOTICE 

""PLEASURES       OF      THE 
^  RICH,"      comes      to      the 

Theatre,     commencing 

.      The    plot    deals    with 

the  trials  and  tribulations  of  a 
self-made  man  and  his  family 
who  becomes  enmeshed  in  the 
web  of  society  and  its  parasites. 
Happiness  comes  in  the  end  after 
the  future  of  each  member  of  the 
family  has  been  threatened. 

The  all-star  cast  is  headed  by 
Helene  Chadwick,  Jack  Mulhall, 
Mary  Carr,  Hedda  Hopper,  Mar- 
cin Asher,  Julanne  Johnston, 
Lillian  Langdon  and  Dorothea 
Wolbert.  One  of  the  features  of 
the  production  is  a  fashion  dis- 
play of  the  latest  modes  from  the 
ateliers  of  Paris  and  Fifth  ave- 
nue. The  story  is  suggested  bv 
"The  Wrong  Coat,"  one  of 
Harcld  MacGrath's  widely-read 
novels. 

CATCH  LINES 

The  Daughter  of  Newly  Rich  Busi- 
ness Man  overcomes  social  barriers  and 
weds    the    scion    of   the    "400." 


Helene    Chadwick    appearing    in    "Pleas- 
ures of  the  Rich,"  a  Tiffany  production. 


Broken  Hearts 

( Jaffe  Art  Film  Corp.— 7500  Feet) 

(Reviewed  by  George  T.  Parch) 

IN"  communities  where  Jewish  movie  patrons  predominate  this 
picture  ought  to  do  extremely  good  business,  presenting  il 
does  a  very  faithful  representation  of  the  trials  and  tribula- 
tions of  a  Hebrew  revolutionary,  who  flees  from  Russian  oppres- 
sion in  the  days  of  the  Czar,  marries  and  settles  down  here;  his 
first  wife  having  been  killed.  A  false  report  of  the  hitter's  reap- 
pearance drives  him  back  to  Russia,  but  ultimately  he  finds  hi 
ness  with  the  girl  he  loves  and  her  baby.  The  average  fan  will 
probably  find  fault  with  the  slow  tempo  in  which  the  film  move-, 
but  credit  must  be  given  Morris  Schwartz  for  a  sincere  and  at  time- 
infinitely  pathetic  perforcnance  in  the  i-ole  of  Benjamin  Rezanov. 
Lila  Lee  is  sweetly  wistful  and  interesting  as  the  young  wife.  The 
action  could  have  been  considerably  speeded  up  by  judicious  cut- 
ting, as  there  are  many  superfluous  situations,  and  the  film  should 
have  kept  at  least  within  a  six-reel  compass. 

THEME.  Narrates  the  troubles  of  young  Jewish  immi- 
grant who  weds  and  settles  down  here,  is  upset  by  report 
first  wife  is  living,  proves  it  false  and  finds  happiness. 

PRODUCTION  HIGHLIGHTS.  The  excellent  acting 
of  Morris  Schwartz  in  the  leading  role,  Lila  Lee's  work. 
Interesting  scenes  when  Benjamin  first  lands  in  this  coun- 
try. The  impressive  and  natural  local  atmosphere.  Hu- 
man appeal.     Comedy  relief. 

EXPLOITATION  ANGLES.  Boost  Morris  Schwartz, 
leading  actor  of  famous  Yiddish  Art  Theatre  and  feature 
Lila   Lee.     Bill  as  affecting,  romantic  tale  of  Jewish  life. 

DRAWING  POWER.  Best  adapted  to  sections  where 
Jewish  patrons  are  numerous. 

SUMMARY.  Morris  Schwartz,  Hebrew  actor  of  pro- 
nounced merit,  gives  a  sincerely  fine  portrayal  of  the  Jew- 
ish hero  of  this  picture.  Lila  Lee  an  attractive  heroine. 
Story  has  pathos  and  comedy  appeal.  Good  card  for  Jew- 
ish centers. 

THE  CAST 

Benjamin  Rezanov Maurice  Schwartz 

Ruth  Esterin Lila  Lee 

Cantor    Esterin Wolf    Goldfaden 

Mamma  Esterin Bina  Abramowitz 

Victor  Kaplan Isidor  Cashier 

Shprintze  Anna  Appel 

Mr.  Kruger Charles   Nathanson 

Adapted  from  Z.  Libin's  Stage  Play.  Director,  Maurice  Schwartz. 
Photographed  by  Frank  Zukor. 

SYNOPSIS.  Benjamin  Rezanov,  Russian  revolutionary,  flees  to 
America,  falls  in  love  with  and  weds  Ruth  Esterin.  He  does  well  as 
journalist,  when  unwelcome  news  arrives  that  the  wife  he  supposed 
to  have  been  killed  in  Russia  is  alive.  Ruth  commands  him  to  return 
and  he  does.  A  child  is  born  to  Ruth  and  she  suffers  much  from  the 
neighbors'  sneers.  But  Benjamin  finds  that  his  first  wife  is  really 
dead  and  comes  back  to  Ruth. 


Broken    Hearts    (Jaffe    Art    Film 

Corp.) 

PRESS   NOTICE 

""DROKEN  HEARTS,"  a 
■*— '  near  tragic,  tenderly  ap- 
pealing story  of  a  Jewish  immi- 
grant's career  in  America,  will 
be  the  chief  screen  attraction  at 
the      Theatre      on 


Lila    Lee.   featured    in    'Broken    Hearts' 
a   Jaffe  Art   Film. 


Maurice  Schwartz,  noted  He- 
brew actor,  plays  the  principal 
role,  with  Lila  Lee  filling  the 
heroine  part.  Schwartz  is  shown 
as  succeeding  in  his  chosen 
journalistic  career,  when  he 
hears  that  the  wife  he  supposed 
to  have  been  killed  in  Russia  is 
alive,  and  the  girl  he  has  wed 
here  sends  him  back  to  her. 

In  the  end  he  returns  to  the 
girl  he  loves  and  his  child;  the 
news  which  drove  him  away  hav- 
ing proved  false.  A  remarkable 
picture  in  which  pathos  and  com- 
edy are  alluringly  mingled. 
CATCH  LINES 

Lila  Lee  is  the  fascinating  heroine  of 
this  enthralling,  tensely  human  story  of 
Jewish  life! 


1308 


Motion     Picture     N  e  zu  s 


The  Hurricane  Horseman 

(Artclass  Pictures  Corp. — 5000  Feet) 

(Reviewed  by  George  T.   Partly) 

THIS  Westerner  lives  well  up  to  the  stormy  action  suggestion 
contained  in   its   title,  for  the  hero,  played  by  the  notably 
LC    Wally    Wales,    cavorts    around   on   horseback    with 
.11  of  a  circus  acrobal  .mil  recklessness   of  a  chap  who  doesn't 

appear  to  care  whether  he  falls  mi  his  head  or  heels.  He  tills  the 
role  of  Maiden,  a  cowboy  whose  brother  has  been  pinched  on  a 
murder  ci  himself  to  running  down  the  real  crim- 

inal, whom  he  in  the  person  of  a  gent  with  an  eye  on 

the  same  girl  that  has  fascinated  Marden.  The  plot  has  quite  a 
sensational  flavor  to  it,  and  is  better  constructed  than  the  average 
Western   story,   with   the  1"  •     neatly    rounded   and    developed. 

Jean  Arthur  is  not  only  a  pretty  heroine  but  a  worthy  match  for 
"her  man"  when  it  comes  to  a  question  of  daring  equine  stunts. 
The  support  is  adequate.  There  are  many  pleasing  outdoor  views 
of  hill  and  plain,  the  long  shots  being  particularly  attractive. 

THEME.  Westerner.  Wally  Marden  starts  to  clear 
his  brother  of  murder  charge  and  suspects  man  who  is  also 
his  rival.     Ultimately  he  proves  latter  guilty. 

PRODUCTION  HIGHLIGHTS.  The  fast  action,  sus- 
pense and  timely  thrill  punches.  Wally  Wales'  spectac- 
ular horsemanship  feats.  The  fights,  comedy  touches,  ro- 
mantic appeal,  Miss  Arthur's  good  work  in  heroine  role 
and  clever  riding  stunts.     Capture  of  villain. 

EXPLOITATION   ANGLES.     Bill  as  Westerner  that 
has    good   human     interest     story    as    well    as    big    thrills. 
Feature  star's  riding  and  acrobatic  stunts  and  Jean  Arthur. 
DRAWING  POWER.     Good  wherever  the  rough-rid- 
ing Western  stuff  is  in  demand. 

SUMMARY.  A  snappy  Westerner  that  will  "get"  the 
folks  who  like  the  reckless  riding  stuff  and  romantic  melo. 
Wally  Wales  puts  across  some  great  stunts.  Love  inter- 
est well  worked  out.     Quick  action  all  way  through. 

THE  CAST 

Wally   Marden Wally   Wales 

June    Matthews Jean    Arthur 

Jim   Marden Vester    Pegg 

Mike  Wesson Charles  Whitaker 

Kewpie    Cook • Kewpie    King 

Parson  Pettigrew Bob  Chandler 

Sheriff    Bob    Fleming 

Authors,  A  Serrao  and  Katherine  Fanning.    Director,  Robert  Eddy. 

SYNOPSIS.  When  the  cashier  of  the  local  bank  is  killed  and  the 
safe  looted  suspicion  falls  on  Jim  Marden,  who,  on  his  brother 
Wally's  advice,  surrenders  himself,  while  Wally  promises  to  run 
down  the  real  criminal.  Wally  has  reason  to  suspect  Wesson,  fore- 
man of  the  Flying  X  ranch,  owned  by  June  Matthews.  Wesson 
ambushes  and  wounds  Wally,  who  is  aided  by  June.  One  of  Wes- 
son's confederates  confesses  former's  guilt.  Wally  captures  Wesson 
and  weds  June. 


The   Hurricane   Horseman 

(Artclass) 

PRESS  NOTICE 

THAT  prince  of  rough-riders 
and  all-around  athlete.  Wally 
Wales,  starring  in  "The  Hurri- 
cane Horseman,"  will  be  the  big 

screen  attraction  at  the  

Theatre  on  . 

This  is  acknowledged  by  the 
critics  all  over  the  country  to  be 
one  of  the  best  and  most  startling 
Westerners  in  which  Wally 
Wales  has  yet  appeared. 

This  time  he  appears  as  cow- 
boy Marden  devoting  himself  to 
clearing  his  brother,  who  is  held 
on  a  charge  of  murder.  The 
criminal  turns  out  to  be  Mar- 
den's  rival  in  love,  a  fact  which 
adds  considerably  to  the  story's 
dramatic  interest. 

CATCH  LINES 

A  romantic  idyl  and  thrilling  tale  of 
murder,  revenge  and  justice,  a  West- 
erner  that    palpitates  with   wild   actions! 

Wally  Wales  in  another  great  roman- 
tic melodrama  of  the  Western  moun- 
tains  and   ranches! 


Wally   Wales,    star   of    "The    Hurricane 
Horseman,"    an    Artclass    release. 


The  Saddle  Cyclone 

(Artclass  Pictures  Corp. — 5000  Feet) 

(Reviewed  h>   George  T.   Pardy) 

ANOTHER  brish  little  Westerner  in  which  Buffalo  Bill,  Jr., 
carries  off  riding,  scrapping  and  dramatic  honors,  and  dis- 
ports himself  generally  as  must  a  hero  who  lives  up  to  the 
strenuous  excitement  mark  made  by  the  film  cowboy  of  the  more 
or  less  wide  open  spaces.  Richard  Thorpe  has  directed  this  picture 
with  very  good  judgment,  keeping  the  action  going  at  top  speed 
throughout  the  entire  five  reels,  and  twisting  the  plot  material  into 
several    surprise   curve-    that    add   greatly    to    tie  interest. 

Also,  he  switches  from  the  straight  melodrama  trail  by  injecting 
some  peppy  comedy  shots,  with  the  result  that  the  feature  registers 
as  good  entertainment  of  its  kind,  acceptable  wherever  wild  West 
heroics  arc  in  demand  by  patrons.  Nell  Brantley  gives  a  zippy  per- 
formance as  Alice  Roland,  the  gal  in  the  ca-r,  Harry  Todd  gets  a 
lot  of  fun  out  of  the  comic  role  of  Andj  Simms,  the  support  is 
adequate  and  photography  attractive  all  the  way. 

THEME.  Westerner.  Bill  Demming  foils  plot  of 
conspirators  to  foreclose  mortgage  on  friend's  ranch,  im- 
personates latter,  is  forced  into  wedding  girl,  finds 
her  O.  K. 

PRODUCTION  HIGHLIGHTS.  Fight  in  town 
started  by  Regan  to  prevent  Frank  from  paying  off  loan. 
Bill  meeting  Frank's  grandfather,  impersonating  nephew 
and  marrying  girl.  Sheriff's  arrival,  Bill's  dive  out  of 
hotel  window.     The  climax. 

EXPLOITATION  ANGLES.  Play  up  Buffalo  Bill's 
riding  feats,  athletic  stunts.  Bill  as  crisp  action  Westerner 
with  plenty  of  thrills  and  comedy. 

DRAWING  POWER.  Suitable  especially  for  houses 
catering  to  Western  trade. 

SUMMARY.  Speeds  up  matters  from  beginning,  is 
fast-moving  Westerner,  with  comedy  relief  and  Buffalo 
Bill,  Jr.,  doing  some  snappy  riding  and  acrobatic  stunts. 
Has  necessary  love  interest,  attains  good  climax.  Will 
please  Western  fans. 

THE  CAST 

Bill   Demming Buffalo  Bill,  Jr. 

Alice   Roland Nell    Brantly 

Joshua    Lowery Will    Hertford 

Frank    Lowery • Norbert    Myles 

Andy  Simms Harry  Todd 

Regan  Bob  Fleming 

Burns    Lafe    McKee 

Author,  Betty  Burbridge.     Director,  Richard  Thorpe. 

SYNOPSIS.  Regan  and  Burns  intend  to  foreclose  a  mortgage 
on  Lowery's  ranch.  Lowery's  foreman.  Bill  Demming,  and  his 
assistant  get  into  a  scrap.  Bill  runs  away  and  is  charged  with 
murder.  He  impersonates  Lowery  in  order  to  get  money  from  the 
latter's  grandfather  to  pay  off  the  mortgage,  succeeds,  but  is  com- 
pelled to  marry  the  old  man's  niece,  Alice.  Bill  is  cleared  of  the 
murder  charge,  Lowery's  ranch  is  saved.  Bill  and  Alice  face  happy 
future  together. 

The    Saddle    Cyclone    (Artclass) 

PRESS  NOTICE 

A    RED-HOT     tearing     action 

■**■    Westerner,      with      Buffalo 

Bill,  Jr.  as  the  star,  will  be  seen 

at     the     Theatre     on 

,     when      "The      Saddle 

Cyclone"    is     flashed     upon     the 
screen. 

Lovers  of  wild  adventure  and 
thrills  that  snap  over  like  ma- 
chine-gun bullets  will  greet  this 
hard-riding,  fierce-fighting  ro- 
mantic melodrama  with  enthusi- 
asm. There  isn't  an  idle  moment 
in  it,  the  action  never  drags, 
bright  comedy  balances  the  urge 
of  exciting  situations  and  that 
peerless  horseman,  Buffalo  Bill, 
jr.,  outdoes  all  his  previous 
stunts  and  athletic  feats  in  the 
role    of    cowboy    Bill    Demming. 

CATCH   LINES 

Thrills,  romance,  fun,  hard  riding, 
lovemaking,  you'll  find  'em  all  in  the 
swiftly  moving  reels  of  "The  Saddle 
Cyclone!" 

Buffalo    Bill,    Jr.,    in    hair-raising    ath- 
Buffalo    Bill.    Jr.,    star    of    "The    Saddle        letic    and    riding     stunts,     a     Westerner 
Cyclone"    an    Artclass    release.  with  a  punch  in  every  foot  of  film  I 


March    20,    1926 


1309 


onal  News  from  Corresponded 

^ — ■ — 


J  A.  McLEOD  enters  the  local 
•  exhibition  field  as  owner  and 
manager  of  the  Elite  Theatre  in 
Defiance.  He  has  just  purchased 
the  house  from  Miss  Bess  Smythe. 

A  meeting  of  the  executive  board 
of  the  M.  P.  T.  O.  of  Ohio  is 
slated  to  be  held  in  Columbus  on 
Wednesday,  March  10th.  J.  J. 
Harwood  and  M.  B.  Horwitz  of 
Cleveland  will  attend. 

Paul  Mueller,  of  the  Casto 
Theatre,  Ashtabula,  was  in  town 
last  week. 

H.  J.  Mandelbaum,  who  man- 
ages the  Virginia  Theatre  when 
he's  in  town,  has  just  returned 
from  a  three  months'  trip  to  Cali- 
fornia. 

Cedric  A.  Brown  has  joined  the 
local  Allen  theatre  family  as  house 
artist. 

Norman  Moray  has  returned  to 
the     motion     picture     business     as 


Cleveland 


manager  of  the  Cleveland  branch 
office  of  Warner  Brothers.  He 
succeeds  Jack  Stuart.  Stuart  has 
been  transferred  to  Cincinnati,  and 
James  V.  Allen,  who  was  manager 
of  the  Cincinnati  branch,  has  been 
shifted  to  Detroit. 

Nat  Barach,  another  graduate 
from  the  film  business  into  the 
Florida  real  estate  business,  has 
returned  as  central  division  man- 
ager for  Warner  Brothers.  H.  E. 
Elder,  who  had  been  assigned  to 
this  division,  has  been  transferred 
to  the  eastern  division. 

Harry  Dodge,  central  Para- 
mount division  manager,  and  J.  E. 
Fontaine,  manager  of  the  Pitts- 
burgh    Paramount     branch,     were 


guests  of  local  manager  E.  H. 
Brauer  last  week. 

Carl  O.  Weaver  has  come  out 
of  Indianapolis  to  handle  Para- 
mount publicity  in  this  territory. 

A  Universal  convention  is  slated 
to  be  held  in  Cleveland,  March  29, 
30,  31,  at  the  Hollenden  Hotel.  It 
has  been  announced  that  sales  di- 
rectors E.  Kramer,  L.  Metzger  and 
R.  Williams,  Joe  Friedman,  spe- 
cial representative,  and  Julius  Sin- 
ger, will  attend. 

Charles  Ellison  has  joined  the 
sales  force  of  the  Ivanhoe  Film 
Exchange. 

Robert  Cotton,  division  manager 
for  P.  D.  C,  held  a  central  di- 
vision   sales    convention    over    the 


week-end  which  was  attended  by 
George  W.  Erdmann,  Cleveland; 
J.  E.  Beck,  Cincinnati ;  Frank  Stu- 
art, Detroit,  and  H.  P.  Zapp,  of 
Indianapolis. 

George  A.  Robbins,  special  rep- 
resentative for  Fox,  spent  a  few 
days  in  town  last  week. 

A.  L.  Freedman,  managing  di- 
rector of  the  Loew's  Ohio  Theatre 
chain  in  Cleveland,  is  spending  two 
weeks  in  Atlantic  City. 

The  Film  Bldg.  Register  was 
brought  out  last  week  for  the  fol- 
lowing entries :  Mrs.  L.  B.  Yoerns, 
Bedford  Theatre,  Bedford;  John 
Furrer,  Harkess  Theatre,  Clyde; 
A.  J.  Buck,  Colonial,  Fostoria;  Joe 
Trunk,  State,  Mahoning  and  Vic- 
tory, Youngstown ;  John  Pekras, 
Rovoli,  Dreamland,  Capitol,  Ely- 
ria;  J.  S.  Martin,  Pastime,  Berea; 
Max  Young,  McKinley,  Canton, 
and  J.  A.  Beidler,  Eastwood, 
Royal  and  East  Auditorium, 
Toledo. 


York  and  N 


ew  Jersey 


ACCORDING  to  Jacob  Fab- 
ian, the  opening  of  Fabian's 
new  Ritz  Theatre,  Elizabeth,  on 
the  evening  of  March  8th,  was  one 
of  the  most  successful  he  has  ever 
experienced.  A  representative 
body  of  the  city's  social,  political 
and  business  life  of  the  city  was 
present,  with  also  a  number  of 
honor  guests  from  New;  York, 
Newark  and  Paterson — the  latter 
group  including  several  important 
members  of  the  film  industry. 

Every  detail  of  construction 
was  complete  for  the  opening  and 
appreciation  of  the  beauty  of  the 
house  was  heard  on  all  sides.  The 
seating  capacity  is  approximately 
3,000  and  the  design  is  of  the  one 
floor  and  balcony  type. 

Formal  three  minute  dedication 
speeches  were  delivered  during 
the  evening  by  the  Mayor  of  Eliza- 
beth, the  President  of  the  Eliza- 
beth Chamber  of  Commerce  and 
the  Prosecutor  of  Union  County. 
Responses  were  made  by  Jacob 
Fabian  and  his  sons,  A.  M.  and 
S.   H.  Fabian. 

Among  the  guests  of  the  even- 
ing were  John  Mannheimer,  Joe 
Hornstein,  Louis  Gold,  Harry 
Hecht,  Eddie  Carroll,  Chas. 
Stombaugh  and  Pelham  Lynton 
of  Pathe,  Arthur  Abeles  of  War- 
ner Bros. ;  J.  C.  Vergesslich  of 
the  New  York  Fabian  office,  Nat 
Beyer,  Geo.  La  Follette,  L.  Wise- 
man and  Judge  Nelson  of  the 
Capitol   Theatre,   Elizabeth. 

William  B.  Stein,  director  of 
Fabian  Theatres  in  Union  County, 
will  have  the  Ritz  under  his  per- 
sonal supervision.  William  Mat- 
thews, with  twenty  years  ex- 
perience in  the  show  business,  has 
been  chosen   as   manager. 

The  Ritz  will  operate  on  a  split 
week  policy  of  high  class  vaude- 
ville and   feature   pictures. 

Another  important  announce- 
ment from  New  Jersey  comes 
from  G.  B.  Ten  Eyck,  who  has 
purchased  a  theatre  site  at  Bruns- 


Alma  Rubens,  who  has  an  important  role 
in  the  Wm.  Fox  picture,  "East  Lynne." 


wick  Ave.  and  Pine  St.,  where 
the  future  Ten  Eyck  Embassy  will 
be  situated.  Building  operations 
will  be  started  early  in  the  Spring 
and  it  is  Mr.  Ten  Eyck's  inten- 
tion to  have  the  new  house  ready 
by  next  Labor  Day.  Plans  for 
the  Embassv  call  for  an  approxi- 
mate outlay  of  $200,000,  and  a 
seating  capacity  of  1,800.  Sur- 
rounding the  theatre  will  be  six 
stores.     The  tract  is  150  x  200. 

With  the  completion  of  the  Em- 
bassy, Mr.  Ten  Eyck  will  have 
four  large  theatres  operating  in 
Trenton.  They  include  the  Or- 
pheum,  Gaiety  and  the  Broad. 
The  policy  of  the  new  house  will 
be  substantially  the  same  as  the 
Orpheum  and  the   Gaiety. 

Part  of  Mayer  and  Schneider's 
extensive    building    operations    on 


the  lower  East  Side  of  New  York 
City  have  materialized  with  the 
announcement  of  the  premiere  of 
tin-  M.  &  S.  Hollywood  on  Thurs- 
day evening,  March  11th  at  seven 
p.  m. 

According  to  David  Lustig,  who 
recently  severed  his  connection 
with  the  Reaun  Theatre  to 
undertake  direction  of  the  Holly- 
wood, this  new  neighborhood 
house  is  another  example  of  the 
high  type  of  theatres  which  have 
been  constructed  during  the  past 
year.  Harrison  G.  Wiseman,  who 
displayed  such  excellent  taste  in 
drawing  up  the  plans  of  Brandt's 
New  Carlton  in  Brooklyn,  is  also 
responsible  for  the  attractiveness 
of  the  Hollywood. 

The  addition  of  the  Hollywood 
brings  the  Mayer  and  Schneider 
chain  of  Greater  New  York  thea- 
tres up  to  approximately  twenty — 
with  four  others  in  various  stages 
of   construction. 

Still  another  important  theatre 
opening  is  that  of  Hy  Gainsboro's 
Roosevelt,  at  Flushing,  L.  I.,  which 
is  scheduled  for  the  16th  of 
March.  Theodore  Roosevelt,  Jr., 
is  expected  to  be  present  in  order 
to  make  the  dedication  address. 
The  Roosevelt  will  seat  about 
1,800. 

It  is  reported  that  Stanley 
Sobelson  has  recently  purchased 
another  theatre  site  in  the  city  of 
Bayonne,  N.  J.,  where  he  will 
soon  break  ground  for  a  new 
1,500   seat   theatre. 

The  reason  that  Louis  Rosen- 
thal, head  of  the  Rosenthal  cir- 
cuit of  New  Jersey,  has  been  ab- 
sent from  his  office  on  late  oc- 
casions, is  due  to  the  fact  that 
his  entire  family  have  been  suffer- 
ing from  an  attack  of  grippe. 

Henry  Boetger,  who  operates 
the  U.  S.  and  Bishop  Theatres  in 
Hoboken,  is  another  victim  of 
grippe.  He  is  confined  to  his  home 
at  the  present  time. 

Sol  Berman's  new  Senate  Thea- 


tre, located  at  74th  St.  and  18th 
Ave.,  Brooklyn,  will  open  on 
March  15th  according  to  report. 
It  is  a  neighborhood  house.  Mr. 
Berman  also  owns  the  Stanley 
at  Bath  Beach. 

Somer's  'Gold  Theatre  at  Gold 
and  Sands  Sts.,  Brooklyn,  is  re- 
ported sold  to  an  unnamed  party. 
The  Gold  is  a  600  seat  house. 

Another  change  to  be  made  con- 
cerns the  City  Park  Theatre,  55 
Park  Ave.,  Brooklyn.  It  is  re- 
ported that  the  building  is  to  be 
torn  down  and  entirely  rebuilt  into 
a  strictly  modern  playhouse. 

Three  more  local  theatre  open- 
ings are  reported  for  the  month 
of  March.  They  include  Matthew 
Chrystmos'  Parkhill  Theatre  at 
Yonkers,  which  will  open  its 
doors  on  the  22nd,  B.  S.  Moss' 
Coney  Island  theatre,  a  2,500 
seat  house,  on  the  18th  and  Harry 
Harris'  new  Bunny  at  Mt.  Ver- 
non. The  latter  is  a  600  seat 
house  and  will  open  about  March 
22nd. 

Irving  Lesser  is  holding  Anni- 
versary Week  at  his  Great  Neck 
Playhouse.  Special  attractions 
have  been  featured  and  several 
stars  have  contributed  to  the  en- 
tertainment. 


i  a  RAT*  * 

YOURI  FILM 


220  WEST  42^D  STREET 

NEW  YORK 

PHONE  o 

CHICKEPINC  U  ALLAN  A.LOWNES 

V   2937  PRES. 


1310 


Motion      Picture     N  c  zu  s 


inneapolis 


REAL  regret  was  expressed  in 
the  Minneapolis  Fox  off  ice  at 
the  transfer  of  E.  T.  Gomcrsall  to 
the  Indianapolis  office.  How- 
ever, it  is  a  promotion  for  the  re- 
Minneapolis  manager. 

Sidney  E.  Abel  comes  from  the 
Fox  home  office  foreign  depart- 
ment to  take  charge  of  the  Minne- 
apolis office. 

The  entire  Fox  sales  staff  was 
in  Saturday  for  the  first  confer- 
ence with  the  new  manager. 

The  Eastern  Iowa  Theatres 
,  company  has  taken  over  the  Gem 
at  Oelwein,  la.,  formerly  handled 
by  Ted  Bryant. 

The  Iowa  Theatre  company  has 
taken  the  Rex  at  Manley,  la.,  until 
recently  operated  by  Sobelik  and 
Pinta. 

R.  H.  Phingston  has  assumed 
the  management  of  the  Scenic 
Theatre  at  Elkton,  S.  D. 

Reorganization  has  been  in  pro- 
gress in  Stillwater,  Minn.,  where 
Fred  Bowl  recently  took  over  the 
Auditorium,  thus  eliminating 
competition. 

Ed  Buckley  from  the  Idle  Hour 
Theatre  at  Olivia,  was  a  Minne- 
apolis visitor  during  the  week. 

Klug  and  Klug,  operators  of 
the  State  Theatre  at  Zumbrota 
and    the   Blue   Mouse   at   Pine   Is- 


land,  Minn.,   were  seen   in   Minne- 
apolis the  other  day. 

T.  ('.  Torgerson  of  the  Sv 
ing     Door     Theatre     at     D;< 
Minn.,    was   another   visitor. 

Joe  Schriber  of  the  Brccken- 
ridge,  Minn.,  Grand  Theatre,  did 
his    booking    in    Minneapolis    last 

Wei  k. 

Another       Minneapolis       visitor 
was   H.   H.  Walker  of   the  Lyric, 
Rialto    and     Northland    at    Aber 
deen,  S.  D. 

Prosper  Schwie  of  Blackmore 
Brothers  Orphcum  in  which  he  is 
a  pari  owner,  came  down  from 
Duluth  last  week. 

Jack  O'Toole  is  making  a  few 
of  the  key  centers  in  South 
I  lakota. 

Ted  Force,  former  Minneapolis 
newspaper  photographer  and 
theatre  manager,  will  manage  the 
new  Senate  Theatre  at  Fargo,  N. 
D.,  to  be  opened  March  15,  by 
Finkelstein  &  Ruben. 

The  Orpheum  Theatre  at  Pipe- 
stone has  a  new  pipe  organ  which 
was  dedicated  last  week  by  L. 
\  .  Feldman,  owner,  with  Frederic 
( lesander  at  the  console. 

Williamsburg,  la.,  was  opened 
i  -  t  Sunday  shows  when  Ralph  R. 
Lewis,  Latona  Theatre,  was  dis- 
missed by  the  mayor  after  being 
arrested   when    he    started    an    ad- 


>ed  show. 

L.   B.   Mackrill,  manager  of  the 

har,    li.  opera  house,  is  re- 

ing     from     injuries    received 

when   he    fled    from   a   fire   in  the 

A    film    explosion    caused 

'■  G  irden  Theatre,  Atlantic, 
la.,  has  Ik  en  taken  over  by  Byron 
Watson   and    Bruno    Pierce. 

Gerrit     De    Hoedt    &    Son    are 
ng    pictures   at    Prairie   Citv, 
la. 

by  careless  smokers 
caused  $15,000  at  the  opera  house 
at    Osseo,  Wis. 

Rushmore,     Minn.,     is     without 
pictures,     a     film     house     having 
recently. 

Repairs  have  been  begun  on  the 
municipal  opera  house  at  Hope, 
N.   I). 

Friday  and  Saturday  shows  are 
being  given  at  Alton,  la.,  by  John 
I.  1  Ionian  and  B.  Hoxmeier,  at 
the  opera  house.  They  bought 
the     house     from     the     American 

loll. 

The  Strand  Theatre  at  Jewell, 
la.,  has  been  bought  by  John  R. 
Forseman  from  Stanley  G.  Fuller. 

L.  Brookhart,  who  recently 
bought  the  Family  Theatre  at 
Letts,    la.,    from    A.    D.    Crumley, 


has   now   taken  possession. 

Morris  Abrams  of  the  Metro- 
Goldwyn  forces,  was  called  back 
to  Minneapolis  last  week  by  the 
death   hi    a   sister. 

The  Fargo  Film  Finishing 
company.  formerly  owned  by 
George  Washburn,  has  been  pur- 
chased by  Owen  Hostler  and  Hor- 
ace Headen. 

The  Empire  Theatre  at  Two 
Rivera  Wis.,  owned  by  Jack 
Tadych,  has  been  remodeled. 

New  equipment  has  been  in- 
stalled at  the  Copeland  Opera 
House,   Shullsburg,   Wis. 

A  new  1.000  seat  theatre  will 
be  opened  in  Racine,  Wis.,  by 
Louis,  Walter  and  Charles  Buhler. 

A  new  theatre  to  cost  SIOO.OOO 
and  seat  1,000  is  planned  by  the 
Ames  Theatre  Company  of  Ames, 
la.  The  company  owns  the  Prin- 
cess and  the  Twin  Star  in  the 
same  city. 

The  Galesville,  Wis.,  Opera 
House  was  damaged  by  fire 
caused  by  a  defective  furnace. 

A  $10,000  house  is  planned  at 
Columbus,  N.  D.,  by  L.  E.  Ma- 
honey.  It  will  replace  his  Imperial 
and  will  seat  350. 

V.  F.  Becvaar  has  sold  Wood- 
man Hall  at  Brocket,  N.  D.,  to 
P.  G.  Holmes. 


yP^f^jp^^^-  =.--• 


Buffalo 


THE  chief  of  police  in  Niagara 
Falls  has  ordered  patrolmen 
to  prohibit  pickets  of  the  Musi- 
cians' and  Stage  1  lands'  Union 
from  picketing  the  entrances  to 
the  Strand,  Cataract  and  Belle- 
vue  Theatres. 

Frank  P.  Saunders  has  applied 
to  the  common  council  in  B 
hamton,  N.  Y.,  for  a  license  to 
run  the  Dreamland  Theatre  at 
159  Clinton  street  in  that  city.  A 
report  has  been  filed  and  recom- 
mends several  changes  in  exits, 
,  toilet  ai  i  mm  idations  and 
the  projection  booth.  When  these 
mendations  are  complied 
with,  the  committee  will  report 
in  favor  of  granting  the  license. 

Work    is    being    rushed    on    the 


new  theatre,  store  and  office  build- 
ing which  the  firm  of  J.  and  D.  H. 
Coplon  &  Co.  is  building  at  Main 
and  (  hippewa  streets.  The  thea- 
tre itself,  a  modern  3,600  seat 
house,  has  been  leased  by  the  Fox 
Film    Company. 

Excavation  began  this  week  for 
the  new  community  theatre  at 
Main  street  and  West  Northrup, 
which  the  Hager,  Askey  Forrest 
company  will  erect  and  have 
ready  for  opening  by  August  1. 
Several  firms  are  bidding  for  the 
lease  of  the  theatre,  but  nothing 
has   been   definitely   settled  as  yet. 

Fred  Timon  has  taken  over  the 
Odd  Bellows'  Hall  in  Parish,  N. 
Y.  and  is  operating  it  with  pic- 
tures    even  days  a  week. 

Charley  Hayman  of  the  Si 


and  Cataract,  Niagara  Falls,  N. 
Y.,  is  home  from  an  extended  trio 
to  Havana.  Eddie  Weinberg, 
manager  of  the  Cataract, 
!  commuting  between  Buffalo 
and  the  Falls. 

Frank  J.  Moynihan  has  resigned 
from  Vital  to  join  up  with  Uni- 
!   in   New  Haven. 

Frank  Schwalbert,  shipping 
clerk  at  First  National,  is  cele- 
brating the  arrival  of  a  baby  girl 
at  his  home. 

lack  Lyons  and  Eddie  Jauch, 
salesman  and  booker  respectively 
.it  I  ducatii in.ll.  both  have  won 
prizes  E<  >r  reo  ird  business. 

Buffalo  has  lost  one  of  its  most 
pi  ipular  exhibitors.  Charles  Reiner, 
who  had  lit"  rated  the  Grant  Thea- 


tre for  many  years,  died  last  week. 
His  death  is  widely  mourned  in 
exhibitor  as  well  as  exchange 
circles. 

G.  K.  Rudulph,  publicity  mana- 
ger  for  the  Fox  Film  Company, 
was  in  town  over  the  week  end 
with  his  family  in  his  Richmond 
avenue  home.  G.  K.  soon  will 
leave    for    Hollywood. 

The  Corinthian  Theatre  in 
Rochester,  which  has  been  operat- 
ing under  a  receivership  since  last 
fall,  due  to  financial  difficulties, 
and  a  legal  fight  between  Joseph 
Brown  and  Harry  Abbott,  Jr.,  the 
latter  a  former  exhibitor  in  Buf- 
falo, has  been  leased  for  a  ten 
year  period  to  the  Mutual  Bur- 
lesque  Circuit   i  f   New   York  city. 


Chicago 


JEMMY     PLODN  V    owner    of 
the    EJyde    Park,    Harper    and 

bai  I  'ii  the 
job  after  an  enjoyable  trip  to 
Florida. 

Allen      Burke.       former      I  Imaha 

film  iw  working 

covering    the    i.     I. 
territory    for  '    Exhibit- 

ors, 

Bill  Brumberg,  exchan 


if  Universal,  is  confined  to 
his  home  with  a  bad  case  of 
m  ippe, 

James     Murtaugh,    manage 
Progress    Pictures    i  ompany,    has 
been    the    victim    of    considerable 
kidding    as    a    i  e  ult    ol    the  arrest 
d    .i    man   wh  i    name  ol 

lames     Murtaugh,     charged     with 

promoting  an   illegitimate   motion 
picture    school    in    (  hit  igi  i       Mr. 


Murtaugh,  of  Progress,  wants  to 
make  it  plain  to  all  his  friends 
thai  he  is  not  the  person  involved 
in  the  picture  school  promotion 
and  in  fact,  had  never  heard  of 
any  such  organization. 

Frank    Schaefer,    who   earlj     in 
February,    took    his    wife    to    Ari 
zona,    hoping    the    climate    would 
•    her   health,  has   gone  on  to 


Empire  Laboratories  Inc. 


723  Seventh  Ave.  N.  Y.,        Bryant 

DEVELOPING  AND  PRINTING 
MOTION  PICTURE  FILM 


5437 
5736 


2f2i0 


California  and  reports  that  both 
of  them  are  in  good  health  and 
will    return   to   Chicago   in  a    few 

weeks. 

R.  V.  Nolan,  manager  of 
Pathe's  Milwaukee  branch  ex- 
change, ran  down  for  a  confer- 
ence with  District  Manager  Aiken 
and  Branch  Manager  Gillick,  this 
week. 

The  South  Bend  Theatre  Cor- 
poration, in  which  Louis  Coche- 
vetj  and  Max  Brown  are  inter- 
ested, are  planning  to  open  their 
new  900  seat  house  early  in  May. 
according     to     Eddie    Casanave. 

loseph  Wade,  of  the  Vandal  ia 
and  Griggsville,  Illinois,  exhibitor, 
has  departed  for  a  vacation  it] 
Florida. 


March     20,     19  2  6 


1311 


Salt  Lake  City 


HARMON  PEERY  of  the 
Egyptian  theatre  at  Ogden, 
Utah,  is  attending  to  their  book- 
ings this  week,  his  brother  Lou 
being  in  Los  Angeles  with  his 
wife  and  golf  bag. 

Mathew  Aparton,  local  manager 
for  Universal,  is  in  the  city  from 
the  Idaho  territory.  J.  R.  Beal 
was  in  the  office  here  for  a  few 
days,  and  has  returned  to  his  ter- 
ritory in  Idaho.  Tony  Hartford 
is  leaving  for  his  Utah  territory 
this   week. 

W.  F.  Gordon,  First  National 
exchange  manager,  just  left  for  a 
two  weeks  trip  to  Butte,  Montana. 

Harry  Lustig.  Western  District 
Manager  for  Warner  Brothers,  is 
now  in   Salt  Lake. 

G.  C.  Jones,  booker  for  Warner 
Brothers  here,  has  been  promoted 
to  the  sales  staff.  Jones  has  been 
succeeded  by  K.  K.  Pack  as 
booker. 

George  Mayne,  owner  of  the 
Preferred  Pictures  exchange  here, 
is  covering  the  Idaho  branch. 

Louis  Marcus,  District  Manager 
for    Famous    Players-Lasky    Cor- 


poration, has  left  for  his  regular 
trip   to   New   York. 

L.  J.  McGinley,  local  manager 
for  Famous  Players-Lasky,  has 
returned  from  a  trip  to  the  key 
cities  of  Montana. 

Jos.  F.  Samuels,  manager  of  the 
Metro-Goldwyn-Mayer  exchange 
here,  is  back  from  his  trek  into 
Montana. 

Seth  Perkins,  District  Manager 
for  Metro-Goldwyn-Mayer,  is  in 
this  city  for  a  few  days. 

Clyde  H.  Messinger  has  returned 
to  his  desk  after  a  trip  into  South- 
ern  Utah. 

J.  L.  Tidwell  has  returned  to 
the  local  Fox  office  from  his  first 
trip  to   Idaho. 

W.  E.  Shipley,  owner  and  man- 
ager of '  the  Gem  and  Empire- 
theatres  of  this  city,  with  Mr. 
Peterson,  his  assistant,  has  left  for 
an  extended  trip  to  Florida  and 
Cuba. 

Henry  Budde,  Jr.,  Treasurer  of 
the  Continental  Feature  Corpora- 
tion, has  returned  to  San  Fran- 
cisco. 


W.  G.  Seib,  who  was  reported 
to  have  resigned  from  the  Pathe 
exchange  of  this  city  last  week,  is 
found  to  have  been  transferred  to 
the  Los  Angeles  Pathe  exchange. 
He  has  been  succeeded  by  J.  A. 
Epperson.' 

Walter  Mendenhal,  the  well 
known  exhibitor  of  Boise  and 
Nampa,  Idaho,  has  returned  from 
Los  Angeles  where,  with  his  wile, 
he  visited   the  numerous   studios. 

Harry  Scott,  General  Sales 
Manager  for  Pathe,  and  Frank 
Harris.  Pathe  District  Manager, 
are  now  on  a  sales  tour. 

R.  D.  Boomer,  branch  manager 
of  the  local  Associated  Exhibitors 
exchange,  is  leaving  for  a  several 
weeks'  trip  into  the  Idaho  terri- 
tory. 

W.  A.  Calkins  has  been  made 
assistant  manager  for  Preferred 
Pictures  here.  Calkins  is  taking 
the  place  of  Joe  Roden  who  re- 
cently took  over  the  Orpheus 
theatre  in  Evanston.   Wyoming. 

Walter  S.  Rand,  local  sales 
manager  for  United  Artists,  has 
returned    from   the   key   points    of 


Montana.     Milton   Cohn  is   North- 
ern Utah  and  Idaho,  while  Jo 
Down   is   working   his   territory   in 
Southern   Utah. 

S.  B.  Steck  of  the  Lyceum 
theatre  at  Ogden,  Utah,  is  visiting 
film   row  this   week. 

S.     M.     Dugins,    owner-    oi 
Casino  theatre  at  Gunnison,    Utah, 
is  also  a  recent  exhibitor  visitor. 

James  R.  Keitz,  manager  of  the 
local  Greater  Features  exchange, 
will  leave  this  week  for  the  Idaho 
territory. 

Al  O'Keefe  is  leaving  his  duties 
at  the  local  Producers  Distributing 
Corporation  exchange  for  a  trip 
through  Northern  Utah.  Harry 
Kreiter  just  left  for  Southern 
Utah,  with  his  Pro.  l)is.  Co.  pro- 
ductions. 

W.  T.  Withers,  salesman  for  F. 
B.  O,  is  still  covering  Montana'. 
Joe  K.  Soloman  has  just  left  the 
local  office  for  the  Idaho  territory. 
Miss  Pearson,  secretary  for  F.  B. 
O.  here,  has  returned  to  the  office 
after  having  been  ill  and  confined 
to  her  home   for  a   few  days. 


GROSSMAN  &  FREEDER,  of 
New  York  City,  who  took  over 
the  two  Elliott  theatres  in  Hudson 
a  week  or  so  ago,  paid  their  first 
visit  to  Film  Row  in  this  city  last 
Wednesday.  Mr.  Freeder,  who  is 
a  brother-in-law  of  Mr.  Gross- 
man's, will  manage  the  two  thea- 
tres. 

Nate  Robbins,  of  Utica,  indulged 
in  one  of  his  weekly  visits  to  New 
York  City  last  Thursday. 

The  Academy  of  Music  in  New- 
burgh,  reopened  last  Monday  and 
will  run  vaudeville  and  pictures. 

Earl  Kramer,  of  New  York, 
sales  director  in  the  eastern  di- 
vision for  Universal,  was  in  town 
during  the  week. 

Joe  Lieberman  is  the  new  sales- 
man at  the  First  National  ex- 
change and  is  covering  the  Catskill 
region  following  Geo.  Moshier's 
resignation. 

Alec  Herman,  local  manager  for 
First  National,  and  all  his  sales- 
men, are  planning  to  be  in  New 
York  City  the  last  of  April  at  a 
convention  of  the  eastern  division 
branch  managers  and  salesmen. 

William  Benton,  of  Saratoga 
Springs,  with  theatres  in  that  city, 
Glens  Falls,  Plattsburg  and 
Mechanicville,  took  a  swing  over 
the  circuit  last  week. 

Lou  Buettner's  office  force  in 
Cohoes  received  cards  from  the 
West  Indies  last  week,  announc- 
ing that  the  party  were  enjoying 
themselves  to  the  utmost. 

C.  H.  Buckley,  of  this  city,  re- 
covering from  an  operation  at  one 
of  the  local  hospitals,  .expects  to  be 
back  on  the  job  by  the  latter  part 
of  this  month. 

Among  those  in  town  for  last 
week's  meeting  of  the  Film  Board 
of  Trade,  was  Pete  Dana,  of  Glov- 


ersville,  who  is  connected  with  the 
Schine  circuit. 

H.  B.  Olds,  who  operated  a 
theatre  in  Newport,  N.  Y.,  some- 
time ago,  reopened  his  house  last 
week. 

Abe  Van  Dusen,  booker  for  F. 
B.  O.  in  this  city,  journeyed  to 
Cambridge,  N.  Y.,  one  night  last 
week,  carrying  a  portable  projec- 
tion machine,  and  furnishing  en- 
tertainment for  those  at  a  hospital 
there. 

Maurice  Chase,  of  New  York 
City,  was  in  Albany  during  the 
week,  as  was  also  A.  Pollock,  who 
is  connected  with  Renown  Produc- 
tions. 

George  Ames,  local  manager  for 
Pathe,  spent  the  week  in  New 
York  City.  Dick  Strewe,  who  has 
been  a  student  booker  in  the  Pathe 
office  here,  was  transferred  during 
the  week  to  New  Haven,  Conn. 

Joe  Schleiger,  who  is  booking 
for  Associated  Exhibitors  here,  has 
advanced  from  thirty-first  place  to 
eighth  place  in  the  bookers'  play 
date  contest.  The  local  exchange 
is  now  in  second  place. 

L.  N.  Sanschagrin,  who  has  con- 
verted a  vacant  business  block  in 
Saranac  Lake  into  a  motion  pic- 
ture theatre,  opened  his  house  last 
Monday  night. 

The  employees  of  the  Schine 
house  in  Carthage  were  guests  of 
Ossie  Brownell,  manager  of  the 
Strand  in  that  village,  at  a  banquet 
one  night  last  week. 

Blanche  Stark,  relief  piano  play- 
er at  the  American  theatre  in 
Troy,  is  at  a  hospital  in  that  city, 
recovering   from  an  operation. 

Ben  Stern,  manager  of  the  Lin- 
coln, in  Troy,  is  doing  little  or  no 
bdwling  this  winter,  and  the  hon- 
ors of  the  house  on  the  alleys  are 


now  going  to  Al  Lemay,  the  pro- 
jectionist. 

Dave  Seymour,  of  the  Pontiac, 
in  Saranac  Lake,  in  a  letter  to 
friends  in  this  city  last  week,  stated 
that  fourteen  inches  of  snow  had 
fallen  in  a  single  day. 

J.  H.  Maclntyre,  manager  for 
Famous  Players  in  this  city,  was 
out  of  town  all  last  week  in  calling 
on  the  trade. 

James  Dermody,  local  manager 
for  Fox,  was  out  of  the  city  nearly 
all  of  last  week. 

Captain  Broome,  of  Schenec- 
tady,    who     recentlv     bought     the 


Grand   Theatre   in    Scotia,   was   on 
Film  Row  during  the  week. 

Tom  Thornton,  of  Saugerties, 
breezed  into  town  during  the  week 
and  called  at  various  exchanges. 

A.  M.  Barton  and  Lew  Fischer 
are  the  new  owners  of  the  Plaza 
Theatre  in  Chestertown.  Mr. 
Fischer  has  several  theatres  in 
northern  New  York  towns. 

"Al"  Blafson,  eastern  division 
manager  for  Associated  Exhib- 
itors, was  in  Albany  for  a  couple 
of  days  during  the  week  going 
over  matters  with  Jack  Krause. 


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Gorgeously    colored   scenes, 
beautiful  girls  and  much   novelty  in 


Her  First  Night  In  A 
Beauty  Parlor" 


the  fifth  of  the 


MOLLY  MAY  SERIES  (INC.) 

featuring    Violet    Mersereau 
direction     Joseph      Levering 


Cranfield  and  Clark,  Inc. 

Distributors   for   the   Molly   Mays 

NEW  YORK  CITY 


♦    1476  BROADWAY 


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* 


* 


1312 


Motion     Picture     N  e  zv  s 


Ne^   England 


WILBOR  A.  SHEA,  owi 
the    AcmeTheatre   at    East- 
\!r. ;  the  Si    Croix    I  In  al 
i  alais,   Me.  and  the  Eagle  '1 
at  Lubec,  Me.,  dii  d  suddenlj   Tues- 
day   wink    in    New    York    (  i 
business.     I  [e  had  planned  to  con- 
tinui    tii   Florida    for  a  brief   vaca- 
tion when  the  end 

Mr.  Shea  was  a  pioneer  in  the 
Motion  Picture  business,  and  ai 
one  time  also  operated  theatres  in 
other  towns  besides  his  present 
string.      He  wa 

Mich.,   the  son  of    Peter   Ambrose 
Shea,  who  was  well  known  in  the 
world,        but        i  ami 
to   Eastporl   ..  -  a  small  I"  - 
being  conni  <  ted  with  his  father  in 
the  theatrical   business,   he   i  n 
the  sardine  industry  and  held  var- 
ious  and   importanl    positions   with 
some   ot    the    world's    largest    sar 
dine  packing  houses. 

However  he  finally  reentered  the 


trical  business,  in  the  Motion 
11  e  end  and  has  operated  thea- 
tres in  the  towns  mentioned  for  the 
or  mon       His  thea 
tres   wi  r<    listed  among  the  besl   in 
tate,    and    bis    friends    in    tins 
end,  were  many  and  sincei  e 

li    ides    being   a    i n  et    in    the 

Motion  Picture  business,  Mr.  Shea 
■  d   the  town   oi    Eastporl    Eoi 

term  in  the  State   Legislature. 

as  a  member  oi  the  Masonic 
i  odge  and  i  a  itport  I  odg<    Mo.  880 
of  the  B.   P,  i  i.   Elks,  of  which  he 
ei    nd  Exalted  Ruler. 
Mr.   Shea  died  at   the  age  of  ''.5 
i     .  and  leaves  a  widow  and  sev- 
eral  nieces  and   nephews. 

Funeral  services  were  held  at 
l  a  tport,  Maim  .  Fi  idaj ,  February 
26th,  at  which  a  very  large  gather- 
ing of  people  from  all  over  New 
England   were   in  attendance. 

Among  the  motion  picture  rep- 
r<    entatives    at    the    service    were 


John   J.   Curran  of   the   American 

Feature  Films,   \Y.  J.    O'Bri I 

i'atbe,  I.  J.  Byrne  of  First  Na- 
tional, M.  I.  <  iarnt\  of  I  i n ' ■  d 
Artist^,  A.  Bevan  of  Paramouni 
and   others. 

Xew    England     Film    Hoard    of 
Trade    tendered    a     dinner     to     its 
newly   elected   president,   Henry  T. 
Scully,   of    United    Artists,   at   the 
Copley  Plaza  Hotel  with  the  man- 
agers of  all  of  the  exchanges,  exe 
cutives  and  salesmen  Monday  even 
ing.     (  >n   behalf  of  the  gathering, 
rhomas    Spry   of    Associated    Firsl 
National   presented   the  new    pn  si 
dent    with   a  handsomely   engraved 
ga  vel . 

Daniel  Bowen,  at  one  time  chief 
oi  police  at  Portland,  Me.,  lias 
joined  the  sales  staff  of  United 
Artists  Corp.  and  will  cover  New 
I  lampshire  territory. 

James  R.  Nolan  of  the  New 
York   office  of  Fox   Films   is   sta- 


tioned at  the  Boston  office  for  a 
few  da\  s   in  sales  work. 

Joseph  Roth,  formerlj  manager 
of  the  American  Feature  Films, 
has  been  appointed  manager  of  the 
new  exchange  at  14  Piedmont 
street,  Boston,  of  >  onsolidated 
Films,   Inc. 

United  Artists  Corp.  is  having 
plans  drawn  for  enlarged  quarters 
which  will  more  than  double  its 
present   floor   space. 

Samuel      i  formerly    of 

the  Davidson  Films,  Inc.  will  be  as- 
sistant manager  oi  *  onsolidated 
Films,  Inc.,   Boston. 

Palace  Theatre  at  Penacook,  N. 
II.  formerly  operated  by  Louis 
<  louse,  has  been  acquired  by  L. 
Irwin,  who  will  also  manage  the 
hi  iUS<  . 

Samuel  Levenson  has  joined  the 
staff  of  United  Artists  and  will 
cover  the  state  of  Vermont. 


HARRY  HART,  formerly  man- 
Oi     tin      Milwaukee    office 

of  F.  1!.  ( ).  has  In  en  appointed 
er  of  the  local  Associated 
Exhibitors  exchange,  succeeding 
1  larr\  Sclmmabl  who  has  gone  to 
Kansas  Citj  to  Income  manager  oi 
the    Progress    Pictures  office. 

Mrs.  I.  ii.  Frackman,  wif<  ol 
the  popular  manager  of  the  Mil- 
waukee offici  oi  Progress  Pictures, 
and  their  son  are  back  in  Milwau- 
kee after  an  absence  of  five 
months,  Mrs.  Frackman  has  com 
pletely     recovered     from    a    serious 


operation  which  she  recently 
underwent. 

Plans  for  the  F.  B.  0.  sales 
campaign  in  this  territory  during 
the  coming  mouth  were  discussed 
at  a  conference  of  officials  and 
sales  representatives  of  the  local 
exchange  held  in  the  office  of  Sam 
Abrams,  manager  this  week. 

Leo  Landau,  former  Milwaukee 
theatrical  manager  is  in  Milwaukee 
on  .a  combination  business  and 
in  ial    trip. 

I.  ( i.  Frackman,  manager  of  tin- 


Milwaukee  office  of  Progress  Pic- 
tun  s,  is  back  at  his  desk  in  the 
local  exchange,  after  an  extended 
trip    through   his   territory. 

Al.  Robarge,  well  known  man- 
ager of  the  Cosmo  theatre  at  Mer- 
rill, \\  isconsin,  was  recently  in 
Milwaukee  for  the  first  time  in 
several  weeks.  Robarge  has  been 
confined  to  his  home  at  Merrill  for 
some  time  on  account  of  illness. 

A.  J.  Cooper  of  the  LaCrosse 
theatre  company,  was  among  the 
exhibitors    who   dropped    in    during 


the  past  week. 

t ;.  A.  Bandy,  genial  manager  of 
the  Majestic  theatre  at  Rhine- 
lander,  Wis.,  paid  a  brief  visit  to 
the  managers  of  several  local  tihn 
booking  offices  in  Milwaukee  last 
w  eek. 

Heinz  Roemheld,  musical  direc- 
tor of  Universal's  Alhambra  thea- 
tre, began  his  regime  as  director 
of  presentation  at  that  house, 
March  13.  lie  will  have  complete 
charge  of  the  arrangement  of  all 
i  ams. 


LLW     GOLDSTEIN,    head 
the   Rialto   Printing  Company, 
and  a  prominent  figure  in  the  local 
motion    picture    fraternity,   is   seri- 
i.ii  I)    ill  in  the  hospital. 

Mrs.  Morris  i  ife  of  the 

owner    of     the     new     i  !<  .Ipiiial     and 
Overbrook    Theati  es,   left   r<  <  entb 
aco  impanied  l>>  her  si  in  and  daugh 
:ii    foi    .i  mi inib's  stay  in   Florida. 

Jules  E.  Mastbaum,  president  oi 
the  Stanley  ( iompany  of   An 
is     receiving     tin      condoleno 
friends    owing    to   the-   death   of   his 
brother  in  law,    Milton   C.    I  larold, 


who    was    president    of    the    Yellow 
I  rading   Stamp  Co. . 

The  Broadway  Theatre,  Broad 
Street  and  Snyder  Axciiue,  re 
cently  celebrated  the  ninth  anni 
vi  irj  hi  the  Stanlej  <  bmpanj  's 
management  of  the  house  and  also 
of  the  incumbency  of  i  hai  les  P. 
Shisler,  resident  manager. 

Irving    K.ilin.   who   was    formerly 

ist    at    the    Earle    Theatre    in 

this    city,    has    been    transferred    to 

the  Stanley  Theatre  in  Camden  and 

has  b&         ccei  ded  at  the  Earle  bj 


loseph  Glassner,  formerly  at  the 
Imperial.  Miss  Bonniwell,  who 
has  played  for  some  years  at  the 
Capitol  Theatre,  will  succeed  Mr. 
( ilassner  at  the  Imperial. 

Walter  Boyd,  formerly  treasurer 
of    the    Aldine    Theatre,    P1h1.m1i  1 
phia.    is    now    connected    with    the 
(  apitol  Theatre,  Atlantic  City. 

I  eon      Behal,     who     has     been 
associated     with     De     Luxe     Ex 
i  hange  for  some  time,  has  opi  rn  d 
a  slmrt  subject  exchange  op<  rating 
from  the  offices  of  Morris  Brown's 


i  apital  Film  Exchange  at  1314 
Nine  Street. 

Ben  Amsterdam  and  Lewis  Kor- 
of  Masterpiece  Film  Ex- 
change, have  acquired  the  fran- 
chise in  this  territory  of  Red  Seal 
product. 

1  [arrj  Crandall,  of  the  Stanley- 
Crandall  Theatres  in  Washington, 
and  Julian  Brylawski,  also  of 
Washington,    v.  :nt    visitors 

in  Philadelphia  while  attending  the 
opening  of  the  new  Stanley  Thea- 
tre in  Camden,  N.  J. 


INTEREST   along    Film    Row   is 
rapidly  growing  over  the   fi 
coming    gol  f    niati  li    to    be 
between   the    Seattle   and    Portland 


film  nun  early   in  April,  according 
to  pres<  ill    plans. 

W.   I.   Murphj .  expli lit 
cialist  of   Manager  t  larence   1 1  ill's 


loi  al    Mi  trot  nildwyn-Mayer  office, 
has  just   returned   to  this  citj 
.1  week  "ii  the  road 

Raj   I  Irombacher  of  the  Libert: 

Theatre   m    Spokane,   last    week   ,m 

nounced   the  singing   of   Dow    Le 
Roi  .is   head  org. mist  and  mu  i<  al 
sp  i  i  liist   at   that  house. 
Robert   W.   Render,  managi  i    ol 

tin     I  oluniliia    Theatre,   returned   to 
his    office    last     week    after    an    ab 

si  nee  ■  'i   several  daj  s. 

I  Ian  \       I  tarden,      brother      •  ii 
Chad  S  W.    I  l.inlen  oi    the    I  'nited 


Artists'  Exchange,  passed  away 
last  week  after  a  verj  brief  ill- 
ness, lie  was  connected  with  the 
John  Danz  organization  at  the 
i  apit  '1    I 

Ned  Edris,  manager  of  the  Blue 
Mouse  I  li.  an  e  in  Tacoma,  and 
bead  of  tin  Tacoma  Theatre  Man- 
agers' Association,  last  week  sur- 
prised mam  of  bis  friends  ill  the 
theatrical  business  by  the  an- 
nouncement i  t  his  marriage  to  a 
young  lady  in mi  New  York  City. 
who  phi  i'  cross  the  continent 

to.  become  his   bride. 


March     2  0 ,     1926 


1313 


Oklahoma 


AT  the  regular  monthly  meet- 
ing of  motion  picture  owners  of 
Oklahoma  Mr.  W.  Z.  Spearman  of 
Edmond,  Okla.,  who  is  vice  presi- 
dent, was  selected  to  cover  the 
state  in  order  to  enlarge  the  mem- 
bership. 

Tom  Boland,  owner  of  the  Em- 
press,  Oklahoma  City,  is  in  St. 
Anthony's  hospital  recovering  from 
a  very  serious  operation  for  ap- 
pendicitis. 

B.  C.  Moyse,  who  recently  pur- 
chased the  Royal  theatre  of  Minco, 
was  in  town  this  week  on  business 
for  his  theatre. 

A  new  theatre  to  be  named  the 
Chickasha  will  be  opened  next 
week  in  Chickasha.  The  theatre, 
which  will  seat  500,  is  being  in- 
stalled by  Grace  &  Isley.  The 
other  theatres  in  Chickasha  are 
owned  by   Southern  Enterprises. 

J.  W.  Carter  and  wife  were  in 
Oklahoma  City  this  week  on  busi- 
ness for  the  Alhambra  theatre  in 
Tulsa,  which  they  have  leased.  Mr. 


Carter,  who  formerly  had  theatre 
connections  in  this  state,  has  more 
recently  been  located  in  St.  Louis 
and  Moberly,  Mo.,  where  he  owned 
theatres  that  he  recently  sold  to 
Universal.  The  Alhambra  will  open 
after  being  redecorated  and  refurn- 
ished. 

H.  M,.  White,  owner  of  the  Vic- 
tory theatre  at  Alex  and  his  bro- 
ther, who  has  the  Dixie  at  Lind- 
say, were  busy  along  film  row  last 
Wednesday. 

A.  F.  Prout,  owner  of  Electric 
theatre  at  Hennessey,  was  a  visitor 
along  film  row  this  week. 

L.  L.  Berry  is  a  new  salesman 
at  First  National,  who  takes  the 
place  made  vacant  by  the  resigna- 
tion of  Horace  Booth. 

John  Thomas,  formerly  district 
booker  for  Famous  Players  thea- 
tres in  Oklahoma  and  more  re- 
cently manager  of  one  of  their 
theatres  in  Jacksonville,  Fla.,  has 
returned  to  this  territory  and  will 
join  the  Metro  Goldwyn  sales 
force. 


Jack  Meredith  rejoiced  film  row 
with  his  presence  this  week  when 
he  came  up  from  Dallas  to  visit 
the   local   Universal  exchange. 

Mrs.  M.  E.  Arthur,  former  own- 
er of  the  St.  Denis  theatre  at 
Sapulpa,  has  returned  from  Cleve- 
land, Ohio,  where  she  has  been 
living  and  expects  to  become  con- 
nected with  the  theatre  business  in 
Oklahoma. 

L.  H.  Luckett,  who  has  the 
Grand  theatre  at  Collinsville,  has 
purchased  the  theatre  at  Afton  and 
reopened  it  under  the  name  of  the 
Grand. 

The  Hollywood  theatre  was 
opened  last  week  at  Stillwater  by 
Dudley  Tucker.  The  theatre  is  up 
to  date  in  every  respect  and  has 
a  very  large  stage.  The  capacity 
is  750. 

The  Log  Cabin  theatre  at  Sul- 
phur, Okla.,  was  purchased  last 
week  by  A.  Liedman  of  Oklahoma 
City  from  J.  D.   Ramsey. 

A.  B.  Mamand  of  Shawnee  was 


in  town  this  week  honking  pictures 
for  Savoy  and   ( >deon  theatn 

Mrs.  Z.  A.  Rhone  was  in  from 
Tulsa  booking  for  her  theatre,  the 
Princess. 

H.  E.  Settmund,  who  lias  the 
Odeon  theatre  at  Chandler,  (  )kla., 
was  in  this  week  and  reports  that 
he  is  building  a  new  theatre  at 
Chandler  to  be  finished  about  July. 
The  new  theatre  will  seat  about 
70(1  and  from  plans  will  be  one  oi 
the  best  smaller-town  theatres  in 
the  state. 

Delcamp  and  Fraley,  who  have 
the  Mucho  at  Webb  City,  have 
leased  the  two  theatres  at  Shidler, 
the  Osage  and  Senate,  from  K.  V. 
Weaver.  Mr.  Weaver  has  just 
finished  a  deal  whereby  he  gets  the 
Lyric  theatre  at  Pawnee.  R.  B. 
Stafford,  former  owner  of  the 
Lyric,  will  probably  go  back  into 
the  theatre  business. 

C.  D.  Milan  has  just  installed 
new  motograph  machines  in  the 
Lyric   theatre  at  Stigler. 


K 


ansas 


City 


THE  cash  drawer  in  the  box 
office  of  the  Gem  Theatre, 
Kansas  City  suburban  house  man- 
aged by  G.  M.  Shriner,  was  re- 
cently pried  open  and  $100  taken 
while  the  cashier  had  gone  inside 
the  theatre. 

The  Midland  Investment  Com- 
pany, Kansas  City,  which  is  erect- 
ing the  4,600-seat  motion  picture 
theatre,  a  Metro-Goldwyn  house, 
this  week  became  owner  in  fee  of 
the  site  at  Thirteenth  street  and 
Baltimore  avenue.  The  building 
will  be  a  combination  12-story  of- 
fice building  and  theatre.  Arthur 
Lamb,  New  York,  is  the  architect. 


Among  the  out-of-town  visitors 
in  the  Kansas  City  market  this 
week  were :  L.  Brenninger,  To- 
peka,  Kans. ;  W.  H.  Weber,  Great 
Bend,  Kans. ;  G.  L.  Hooper,  Or- 
pheum,  Topeka,  Kans. ;  Ed  Pes- 
kay,  Penn  Theatre,  St.  Joseph, 
Mo. ;  A.  R.  Zimmer,  Royal,  Atchi- 
son, Kans. ;  Mrs.  H.  Moore,  St. 
Joseph,  Mo. ;  C.  L.  McVey, 
Rreamland,  Herington,  Kans. ;  H. 
Block,  Odessa,  Mo.;  Walter  Wal- 
lace, Orpheum,  Leavenworth, 
Kans. ;  H.  Townsend,  Leaven- 
worth, Kans. ;  Frank  Weary,  Far- 
ris  Theatre,  Richmond,  Mo. ;  John 


Egli,  St.  Joseph,  Mo. ;  W.  S.  Win- 
ship,  Majestic,  Phillipsburg,  Kans. 

The  new  Ritx  Theatre,  Baxter 
Springs,  Kans.,  will  be  opened 
about  April  1  by  C.  A.  Rehn.  The 
house,  which  will  cost  $20,000,  will 
seat  about  500,  and  will  be  one  of 
the  most  modern  smaller  theatres 
in  the  state.  The  Miller  theatre, 
Manhattan,  Kans.,  will  be  opened 
in  a  few  weeks  by  George  Kuch, 
it  is  said.  The  theatre  will  seat 
about  500. 

That  P.  D.  C.  team  of  Black 
and  Parkhurst  at  Kansas  City  is 
a  tough  one  to  beat.    The  pair  won 


the  ol'  Stetson  in  the  ad  sales  con- 
test just  completed  by  the  Kansas 
City  branch. 

Dan  B.  Lederman,  Associated 
Exhibitors  district  manager,  also 
was  a  Kansas  City  visitor. 

C.  A.  Schultz,  P.  D.  C.  branch 
manager,  made  a  hurried  business 
trip  to  St.  Louis. 

J.  A.  Epperson,  Pathe  branch 
manager,  has  been  succeeded  by  F. 
W.  Gebhardt,  formerly  Pathe 
branch  manager  at  Omaha.  Mr. 
Gebhardt  has  been  succeeded  in 
Omaha  by  R.  O.  Pearson,  brother 
of  Elmer  Pearson,  general  man- 
ager of  Pathe. 


CABRAMS  is  the  new  addi- 
•  tion  to  the  sales  staff  of  Uni- 
versal. 

The  Orpheum  Theatre  at  Cen- 
terville  has  changed  hands.  J.  A. 
Fogarty  who  has  run  the  Orpheum 
for  the  past  seven  years  sold  his 
theatre  to  the  opposition  man  who 
also  controls  the  Majestic  Theatre 
there.  Mr.  Fogarty  has  purchased 
the  Melrose  Theatre  at  Melrose, 
Iowa. 

Ross  King  has  bought  the  Opera 
House  at  Barnes  City. 

Leo  Moore  of  the  Majestic 
Theatre  at  Centerville,  is  remodel- 
ing his  theatre  at  a  cost  of  close 
to  three  thousand  dollars.  The 
Exhibitors  Supply  Company  sold 
him  the  new  equipment. 

The  Majestic  Theatre,  Des 
Moines,  opened  March  6  after 
having  been  closed  for  a  time  in 
order  to  complete  remodeling  and 
redecorating  and  will  show  musi- 
cal shows  and  pictures  under  the 
management  of  Omar  Kenyon. 

Jess  Day,  manager  of  the 
Strand  Theatre,  Des  Moines,,  has 
been  ill  for  the  past  week. 


L.  R.  Brager,  who  has  charge  of 
the  publicity  for  A.  H.  Blank  in- 
terests, has  been  looking  after  the 
Strand. 

Messrs.  Plantz  and  Hein  of  the 
office  and  sales  staff  of  the  Ex- 
hibitors Supply  Company  at  their 
Des  Moines  office,  installed  a  new 
screen  in  the  Casino  Theatre  at 
Knoxville  for  Manager  Melcher, 
owner  of  the  Casino. 

Ludi  Bosten  opened  up  his  Ari- 
zona Theatre  at  Muscatine,  on 
March  i.  The  theatre  has  been 
closed    for    redecoration. 

Harry  Kellar,  left  last  Saturday 
for  the  east  where  he  will  take  the 
New  Jersey,  Delaware  and  Mary- 
land territory  for  the  Artie  Fan 
Company. 

The  Garrick  Theatre,  Des 
Moines,  has  been  equipped  with  a 
new  machine.     It's  a   Simplex. 

Joe  Brandt,  of  Columbia  Pic- 
tures, the  famous  Joe  himself,  paid 
the  Des  Moines  exchange  of 
Premier  a  visit. 

Exhibitors  who  were  seen  in 
Movie  Row  last  week  were  W.  A. 


Dutton  of  the  Plaza  at  Man- 
chester, Leo  Moore  of  the  Ma- 
jestic at  Centerville,  Joe  Benjamin 
Gerbracht  of  the  Ames  Theatre 
Company,  Ames,  Ted  Bryant  and 
S.  Costen  of  the  Eastern  Iowa 
Theatres  Company  from  their 
headquarters  at  Anamosa. 

Two  new  Mazda  lamps  were  in- 
stalled at  the  Princess  Theatre  at 
Reinbeck. 

A.  H.  Blank  has  been  commut- 
ing between  Des  Moines  and  New 
York  City.  He  was  in  New  York 
to  attend  the  meeting  of  the  execu- 
tive committee  of  First  National. 

W.  E.  Banford,  manager  of  the 
Metro  Goldwyn  branch,  has  been 
making  a  tour  of  the  southern  part 
of   the   state. 

A.  W.  Kahr  is  now  with  Pro- 
ducers and  Distributors  at  their 
Des  Moines  office. 

Mr.  Dehoet  has  taken  over  the 
Opera  House  at  Prairie  City. 

Elmer  R.  Burger,  exploitation 
man  for  the  Des  Moines  and 
Omaha  branches  of  Famous  Play- 


ers is  now  at  the  Des  Moines  ex- 
change. 


IlwreS <v  Reason 

Exhibitors   Have 
Made  jioney 

WITH, 


BOOK  THEM 

AtOLUMBIA'CXCMANCE 
EVERYWHERE 


1314 


Motion     Picture     News 


Detroit 


MM  ,A\  exhibitor's  will  re- 
gret  to   learn   of   the   recent 
death  of  Mrs.  Fred  Rumler,  whose 
husband   for  man} 
the  Warren  Theati  e,   I  h  I 

The  i       I  Gi  '     itre,  a  new 

K)0  built    in    I  i  trds*  m 

•  will    open    its    doors    March 

II.  A.  Ri iss,  distrii  r  for 

lount    in    this    territory,    who 
recently  spent  a  few  weeks  in  <    il 
ifornia  with  his   family,  is  hack  in 
his  district. 

A,  J.  Kleist,  Jr.,  of  the  Kleist 
Vmusement  I  ntei  prises  in  Pontiac, 
\l  i  .  w  hile  at  work  in  his  new 
Orpheum  Theatre,  fell  off  a  chait 
and  was  seriously  injured.  He 
will  he  confined  in  a  Pontiac  hos- 
pital for  several  weeks. 

The   Rex   Theatre   at   Galesburg 


has  changed  hands.     Harvey    Hill 
is  tin    in  w  i iwner. 

Roy   Tillson,    who   will   mat 
the  new    State  Theatre  in   Pontiac 
for  the  Butt<  rin  M  I  Circuit,  and  who 
won  the  first  prize  during  the  first 

i  1  of  Laugh  Month,  has  jitst 
been  awarded  third  prize  in  the 
third  week  of  the  contest  for  the 
hve-wire  advertising  he  did  while 
manager  of  the  Fuller  Theatre  in 
Kalamazoo. 

Armada  Theatre,  in  Armada, 
Mich.,  has  closed  and  is  not  likely 
to  be  reopened,  according  to  report. 

The  Durant  Theatre  in  Flint, 
Mich.,  formerly  operated  by 
Charles  Garfield,  has  been  taken 
over  by  J.  C.  Cuddebeck. 

It  is  reported  that  Albert  Worth- 
ing has  taken  over  the  Princess 
Theatre    in     Boyne     City,     Mich., 


formerly  operated  by  T.  P.  Tyrell. 

Jules   Levy   is   now   with    I 
Artists   doing    special    work. 

It  is  reported  that  the  Rex  Thea- 
tre in  I'tica,  Mich.,  has  been  sold 
by  William  Redlouf  to  Ray 
Ahrens. 

Three  Detroit  theatres  had  their 
safes  robbed  during  the  past  week. 
They  were  the  Tuxedo,  Tivoli  and 
Lincoln  Square  Theatres,  all  in 
Detroit. 

II.  P.  Carley,  operating  theatres 
in  South  Haven  and  Allegan, 
Mich.,  was  a  visitor  along  film  row 
last  week. 

Arthur  Robinson,  who  operates 
the  Odeon  and  Medbury  Theatres 
in  Detroit,  was  married  last  week. 
He  will  spend  his  honeymoon  in 
Chicago. 

Jac  Schrieber,  Detroit  exhibitor. 


has  recently  returned  from  a  trip 
to  Florida. 

\V.  A.  London,  who  operates  the 
Gladwin  Park  Theatre  in  Detroit. 
will  take  over  the  Ferry  Field, 
which  has  been  closed  for  some 
time. 

Jim  Allen  has  been  tendered  the 
position  as  branch  manager  of 
Warner  Bros.  Detroit  office,  having 
been  transferred  from  Cincinnati. 
Jack  Young  former  manager,  will 
be  special  representative  in  this 
district  for  Warners. 

Morris  Safier,  district  sales- 
manager  for  United  Artists  Corp. 
visited    the    Detroit   exchange    last 

Week. 

Lew-  Thompson,  District  Mana- 
ger for  Associated  Exhibitors, 
paid  one  of  his  rare  visits  at  the 
Detroit  exchange. 


St.  L 


OU1S 


JOE  WADE  of  Vandalia  and 
Griggsville,  III.,  has  gone  to 
Florida   for  a  visit. 

The  theatre  at  Nettleton,  Ark., 
operated  by  C.  A.  Kern,  closed 
March    6    and    will    be   dismantled. 

T.  A.  McGibben  of  the  Capitol, 
Newport,  Ark.,  has  come  to  St. 
Louis  to  have  his  eyes  treated  by  a 
specialist.  He  will  he  here  for 
several  weeks. 

Inger  and  Fishman  are  the  new 
owners  of  the  Southampton  Thea- 
tre, St.  Louis,  Mo. 

The  Movie  Theatre,  St.  Louis, 
Mo.,  has  been  leased  by  Tom  Wil- 
liamson. 

The    Lidell    Theatre,    St.    Louis, 


has  been  leased  to  Charley  Gill- 
man. 

Theatres  in  the  St.  Louis  terri- 
tory that  have  closed  recently  in- 
clude :  Paramount,  Steffansville, 
Mo. ;  Lyric,  Sumner,  111. ;  Chat- 
ham, Chatham,  111 ;  Elph,  Alta- 
mont,  Ilk;  Dunbar,  Kinloch,  Mo.; 
Lyceum.  Manchester,  Mo. ;  New 
Haven,  New  Haven,  Mo. ;  Tren- 
ton, Trenton,  Ky. ;  Electric  Glas- 
gon,  Mo.;  Star.  Leonard,  Mo.; 
Cozy,  Kahoka,  111. ;  Neelyville, 
Neelyville,  Mo. ;  Cooter,  Cooter, 
Mo.;  Opera  House,  Irving,  111.; 
Bado,  Bado,  Mo.,  and  the  Rhine- 
land,    Rhineland,    Mo. 

Barney  Rosenthal,  president  of 
Columbia  Picture  Corporation,  has 


announced  the  appointment  of 
three  new  salesmen  for  that  or- 
ganization, setting  a  mark  for 
strictly  independent  state  right  pic- 
ture distributors  in  these  parts. 

The  new  men  are  "Buns"  Derby 
assigned  to  Southern  Illinois  ;  I) . 
Boswell,  Northern  Illinois,  and 
Irving  Frankel,  Eastern  Missouri. 
In  addition  President  Rosenthal 
will  take  the  road,  making  the  key 
cities  during  March,  Columbia 
Anniversary   Month. 

Bob  Taylor  will  be  in  charge  of 
the  office  organization. 

"Nicky"  Goldhammer,  who  re- 
cently took  over  the  management 
of  the  local  Universal  office  al- 
though  but   27  years    of   age,   has 


had  abundance  of  experience  in  the 
film  business  in  various  branches, 
and  is  expected  to  prove  a  big 
winner  in  his  new  post.  A  few- 
weeks  ago  when  Lou  Hess,  man- 
ager, decided  to  go  to  Europe, 
Goldhammer  was  named  manager. 
He  has  since  selected  F.  W. 
Kracmer  for  assistant  manager 
and   Tack  O'Neil  as  city  salesman. 

Charles  Cassady  will  open  his 
new  State  theatre,  Princeton,  Ky.. 
in  the  near   future. 

Floyd  Lewis,  district  manager 
for  Arrow  Pictures,  has  announced 
the  appointment  of  Harry  Shu- 
mar  as  branch  manager  at  Kansas 
City,  Mo.,  to  succeed  Sam  Gold- 
flam. 


fferi-- 


Houston 


RALPH  MARROW".  Dallas 
district  film  exchange  mana- 
ger, was  in  Houston  last  week  for 
several  days'  visit. 

Bill  I  ('Donald,  I  n  t  ei  state 
Amusement  Company  traveling 
representative,  is  in  Houston  for  a 
business  conference  with  Eddie 
mer  and  Elliot  S.  Forman, 
local    Interstate  managers. 

il  Barracco,  of  thi 
Washington    Theatre,    i      expected 
turn   to    Houston  next   week. 


Mr.  Barracco  has  been  in  Florida 
for  several  weeks  on  a  business 
and  pleasure  trip. 

Work  on  the  new  million  dollar 
theatre  now  being  erected  by  Jesse 
II.  Jones  for  the  Publix  Theatre 
Corp.,  is  well  under  way. 

\U-  Silverberg,  owner  of  the 
t  rown  and  Folly  Theatres,  is  in 
Dallas  thi-.  week  on  a  business  trip. 
Mr.  Silverberg  will  hook  a  portion 
of  his  Fall  program  while  on  this 
trip. 


Elliot  S.  Forman,  who  has  been 
manager  of  the  Palace  Theatre  for 
the  past  four  months,  will  return 
to  New  York  in  a  short  time,  ac- 
cording to  reports.  The  Palace 
will  close  for  the  summer  in  a  few- 
weeks. 

Bay  City  citizens  have  recently 
received  a  pleasing  bit  of  news. 
The  Secretary  of  the  Chamber  of 
Commerce  is  authority  for  the 
statement  that  Messrs.  R.  R.  Ham- 
mill  and  James  R.  Preddy  have 
purchased   two   lots   near   the    Mag- 


nolia filling  station,  where  they 
will  erect  a  modern  Motion  Pic 
ture  theatre.  An  architect  who 
has  specialized  in  theatre  design 
will  he  employed  and  the  new 
house  will  embody  all  of  the  very 
latest  developments.  Modern 
equipment  which  will  include  an 
adequate  heating  and  ventilating 
plant  will  he  installed,  Mr.  Pred- 
dy will  continue  to  operate  the 
Grand    after    the    new    house    is 


exas 


DENT   THEATRES    IXC.  is 
the    new    name   of    the    l'ent- 
'l  u    i  Im.in  chain   ol    theatres    fi  n 

known  as   Den    M  u 
Inc.     No  changes  have  I 
in  thi  I,  it  is 

reported. 

I  lenry  and  L.  V.  Ford  of  \\ 

Falls   were   visitors   in    Dallas  last 

and     placed     an     order     for 

equipment     for    a    new    theatre     in 

Wichita     Falls     to    he     named     the 


•  (ueen        Thej     will     open     about 
April   [5th. 

Robb  &  Rowlej  Theatre  Enter- 
prises have  bought  from  I'.  V 
Preddj  the  new  i  iotton  Palace 
rheatre  at  Robstown.  The  Cot- 
ton Palace  is  the  new  theatre  open- 
ed about  six  months  ago. 

Plans   for  the  new  700  seat   thea 
it    San    Vngelo,   Texas,   to  be 
built   bj    Ed   Rowley.   U.   R.   Robb 
and    I. iv    I  >.  ones,  are  about   com- 


pleted and  bids  will  be  asked  for 
within  the  next  few  days  it  is  re- 
ported. A  ten  year  lease  has  been 
secured  on  propertj  for  construc- 
tion   of    the    new    theatre. 

Jack  Pickins  opened  the  New 
K'e\  Theatre  at  Harlingen  last 
week. 

The  I  ,\  tic.  at  Port  Neches,   lex. 

has  been  reopened  hv  \.  I'..  Rhode- 
who   hails    from    the   north. 


Pi  I  mil  has  been  granted  the 
Riverside  Improvement  Company 
-  1  San  Antonia,  Texas,  to  erect  a 
tlu, lire  and  office  building  on  East 
I  [ouston  street,  between  North  St 
Marys  and  the  San   Antonio  river, 

to    Cost     S6OO.OOO. 

Milton     W  ade,     of     <  lainesville, 

has     bought     the     Hempstead     at 

\.is.      1  le  is   the  son 

oi     V    V.    Wade   of    the    Majestic, 

1  ex. 


COSTUMES  FOR  HIRE 


PRODUCTIONS 

EXPLOITATIONS 

PRESENTATIONS 


BROOKS 


1437    Broadway 
Tel.   5580  Pen. 


March    20,     19  26 


1315 


Theatpe  Management  ! 
Equipment  Construction  Opepation 


How  F  &  R  Put  Over  a 
Fiddler's  Contest 


S.  R.  O.  Business  Results  from  Campaign 
With  Minneapolis   Tribune 

By  EARLE  R.  BUELL 


T 


HEY  fought  for  seats  in  the  State 
theater,  Minneapolis,  at  6  o'clock  on 
a  recent  Friday  night. 

Several   were   the  reasons. 

First  were  half  a  dozen  old  time  fiddlers 
vying  in  the  finals  of  a  contest  that  had 
packed  them  in  all  week. 

There  was  some  doubt  in  the  mind  of 
Ben  Ferris,  captain  of  the  F.  &  R.  publicity 
forces  when  the  idea  was  first  suggested  to 
him  by  Martin  Kelly  of  the  St.  Paul  office, 
for  the  reason  that  old  time  fiddlers  were 
supposed  to  be  a  pretty  scarce  article  around 
the  Twin  Cities  and  fiddling  had  not  been 
known  for  a  generation  or  more. 

It  happened,  however,  that  one  radio 
station  had  been  putting  on  old  time  dance 
programs  in  the  district  and  finally  it  was 
decided  to  try  the  plan  out  in  St.  Paul. 
It  went  big  there  and  when  the  production 
department  decided  to  put  on  an  "Old  King 
Cole  Revue,"  Ferris  decided  that  a  contest 
would  be  put  on  to  pick  an  old  fiddler  to  be 
featured  in  the  coming  review  as  one  of  "the 
fiddlers  three."  He  turned  the  job  of  ex- 
ploiting it  over  to  Eddie  Gallinagh  of  Frank 
Woolen's  publicity  staff. 

There  is  in  Minneapolis  a  feature  writer 
whom  Gallinagh  decided  was  essential  to 
the  project,  Lorena  A.  Hickok  of  the  Min- 
neapolis Tribune.  The  plan  of  persuading 
the  Tribune  to  assign  her  to  the  series  of 
stories  involved  the  interest  and  consent  of 
T.  J.  Dillon,  editor  of  the  Tribune. 

Gallinagh  put  the  whole  plan  before  him 
in  language  without  frills  or  subterfuge. 
It  was  a  good  plan,  he  said,  for  Finkel- 
stein  &  Ruben  and  Mr.  Dillon  was  the  man 
to  decide  whether  or  not  it  could  be  made 
a  circulation  getter  for  The  Tribune.  It 
took  Dillon  about  one  minute  to  visualize 
the  kind  of  articles  that  Lorena  Hickok 
would  be  able  to  write  on  a  subject  so  rich 
in  color  and  human  interest.  And  this  was 
the  kind  of  newspaper  writing  he  was  look- 
ing for. 

Opening  the  Campaign 

The  first  story  broke  on  the  Friday  be- 
fore the  Monday  on  which  the  contest  was 
to   start. 

The  first  of  the  entries  were  announced 
Saturday  in  The  Tribune  and  more  on  Sun- 
day, all  in  first  page  feature  stories. 

Monday  night  came  and  Eddie  Gallinagh 
trembled  ns  he  looked  over  the  house  in 
the  Lyric  theatre  where  the  first  of  the  pre- 


liminaries was  scheduled.  Business  was 
better  but  nothing  to  cable  the  Prince  of 
Wales  about. 

The  nexi  morning  there  appeared  in  The 
Tribune  a  Hickok  story  that  set  the  whole 
town  buzzing.  Miss  Hickok  had  attended 
the  preliminaries,  she  had  interviewed  the 
first  group  of  fiddlers  and  she  had  a  story 
that    was    full   of  character  and  characters. 

From  then  on  preliminary  followed  pre- 
liminary and  story  followed  story.  The  old 
time  fiddler  contest  was  the  talk  of  the  town 
and  while  the  fiddlers  were  coming  from 
near  and  far  to  try  for  the  10  weeks  en- 
gagement and  the  $100  that  was  first  prize 
the  crowds  were  coming  from  nearer  and 
farther  to  sec  them   perform. 

Three  Houses  Swing  in  Line 

The  Lyric  was  over-run.  The  Garrick 
and  the  State  were  swung  into  line.  Semi- 
finals in  those  theaters  did  a  capacity  busi- 
ness on  Thursday  night. 

The  Garrick  hadn't  cleaned  up  its  semi- 
finals on  Friday  and  the  mob  at  the  box 
office  at  the  early  show  indicated  what  was 
coming  at  the  State.  In  the  meantime, 
however,  the  60  foot  lobby  at  the  State 
was  jammed  with  people  trying  to  get  in . 

Some  of  the  crowd  stood  two  hours  wait- 
ing to  get  into  the  house.  There  were 
hundreds  of  refunds  to  those  who  for  one 
reason  or  another  could  not  endure  the 
Avait. 

And  after  the  finals  had  been  decided 
throngs  still  fought  to  get  into  the  place  till 
it  was  necessary  to  put  on  a  special  mid- 
night show  to  satisfy  them  and  this  did  not 
wind  up  till  1 :30  Saturday  morning. 

New  Box  Office  Records  Set 

When  it  was  all  over  the  Lyric  had  done 
record  business  with  'Hands  Up,"  the  Gar- 
rick had  performed  practically  the  same 
te.-it  with  -'Mike"  and  the  State  with  "That 
Royle  Girl"  had  equalled  with  its  old  time 
fiddlers  the  spectacular  engagement  of 
Gilda  Gray  which  had  set  the  previous  high 
mark. 

And  in  every  one  of  these  houses  the 
crowds  had  stamped  their  feet  in  time, 
cheered  themselves  hoarse,  and  applauded 
until   they   could   applaud  no  more. 

And  if  you  want  to  know  how  The  Trib- 
une liked  the  stunt,  go  into  the  office  and 
try  to  buy  a  copy  of  the  next  day's  issue — 
which  you  can't— and  figure  up  the  amount 
of  space  given  to  it. 


Equipment 


A  New  Era 


■By  P.  M.  ABBOTT. 


Organization  and  merger  have  been, 
the  order  of  the  day  in  both  the  pic- 
ture and  theatre  end  of  this  industry. 
Now  these  movements  are  rapidly 
gaining  headway  in  the  equipment 
field. 

Many  people  in  the  equipment  field 
view  this  approaching  era  of  coopera- 
tive organization  and  consolidation 
with  alarm.  Yet,  it  would  seem  that 
their  fears  are  not  well  founded. 

Looking  back  over  the  past  experi- 
ences encountered  by  many  of  the 
older  equipment  concerns,  both  manu- 
facturers and  distributors,  any 
changes  that  make  for  greater  stability 
and  give  more  assurance  of  legitimate 
profits  should  be  welcomed.  Certainly 
until  manufacturers  and  distributors 
are  organized  on  a  sounder  economic 
basis  there  will  not  be  carried  on  the 
research  and  experimentation  needed 
for  the  greatest  possible  improvement 
of  equipment. 

It  is  well  to  consider  also,  that  or- 
ganization and  consolidation  usually 
bring  with  them  business  expansion 
and  greater  opportunity  for  the  indi- 
vidual. Of  course,  there  are  excep- 
tions, more  often  to  the  individual  and 
less  sound  manufacturers. 

We  anticipate  radical  changes  along 
the  lines  mentioned  above  during  the 
next  two  or  three  years.  Yet,  we 
await  these  developments  with  the 
confidence  that  they  will  react  to  the 
benefit  of  this  industry. 

We  have  been  instigated  to  make 
these  remarks  because  of  the  meeting 
which  important  equipment  manufac- 
turers are  to  hold  at  the  Hotel  Astor, 
N.  Y.  City,  on  March  12th  and  13th. 
The  fact  that  busy  executives  should 
feel  disposed  to  leave  their  routine 
business  and  incur  the  necessary  ex- 
pense of  this  meeting  is  in  sharp  con- 
trast with  the  attitude  of  equipment 
manufacturers  of  a  few  years  ago. 


1316 


M  o  t  i  o  n     I'  i  c  (  it  r  e     N  c  w  s 


Crandall  Series  of 
Children's  Matinees 
Close  on  March  27 

Announcement  has  been  made  that  the 
lasl  special  program  i'or  children  will  be 
en  al  Crandall's  Tivoli,  Washington, 
D.  C,  on  March  27.  The  scries  of  special 
performances  closing  on  that  dale  was  the 
most  successful  presented  since  the  inaug 
ation  of  the  program  under  the  supervision 
of  Harriet  Hawley  Locher,  director  of  Pub 
lie  Service  and  Education  Departments  of 
the    <  Vandall    Theatre-. 

Equal  success  lias  crowned  the  efforts  of 
this  organization  with  its  Americanization 
classes  in  visual  instruction,  conducted 
jointly  with  the  Board  of  Education.  The 
classes  hold  their  sessions  in  the  projection 
room  't  Crandall's  Metropolitan  Theatre. 
Thos,-  of  foreign  birth  seeking  naturaliza- 
tion in  this  COUntrj  have  been  faithful  in 
their  attendance. 


Stage    Setting    for    Program 
Girl  at  Allen  Theatre 

George  Langan,  manager  of  the  Allen  the- 
atre has  introduced  something  new  to  Cleve 
land.  In  the  foyer  a  beautiful  girl  stands 
under  a  Hood  light  distributing  programs. 
She  is  dressed  in  an  old  fashioned  dress  of 
the  sixties.  A  light  also  spreads  about  her 
feet,  and  as  she  is  on  a  raised  platform,  she 
presents  the  appearance  of  being  attached 
to  the  floor,  as  her  lull  skirts  reach  to  the 
floor,  covering-  the  platform. 


Musical   Stock   and  Films   at 
Garrick.    Milwaukee 

M  isical  Stock  and  pictures  will  compose 
the  programs  at  the  Garrick  Theater,  Mil- 
waukee, from  now  on,  according  to  F.  C. 
Gro  owner.  For     several     years     past 

numerous  attempts  have  been  made  to  find 
a  permanent  policy  for  the  house,  dramatic 
stock  having  been  given  the  longest  play. 
It  is  hoped  by  Mr.  dross  that  the  new  ar- 
rangement will  prove  successful  ami  that  al 
least  a  partial  picture  policy  will  be  main- 
tained  from  now  on. 


-Th< 


MANAGER'S  OFFICE 


JAMES    McDERMOTT    has    been    appointed 
manager   of   the    new    Alhambra,    St.    Paul, 
which    replaces    the    house   of   the    same   name 
destroyed   by   fire  last   April.     The  theatre  will 
i    westerns  exclusively. 

AL  HICKS,  well  known  publicity  director 
and  theatre  manager,  is  now  in  charge 
"i  the  Majestic,  Madison,  Wis.,  Be  also  is 
handling  publicitj  for  the  other  two  Fischer 
houses  in   thai 


CHARLES  A.  CAMPBELL,  formerly  man- 
ager of  the  Victoria  in  Harrisburg,  has 
become  manager  of  the  Colonial  Theatre,  Le- 
banon, a  Carr  &  Schad  house.  He  succeeds 
.lames  Clay,  who  has  been  recalled  to  Reading 
to  assume  ,-i  managerial  position  with  the  Carr 
&    Schad   organization   there. 


FRANK  PLESSNER  of  Philadelphia  is  now 
the  manager  of  Wilmer  &  Vincent's  State 
Theatre,  Reading,  Pa.  He  succeeds  William 
Masaud    who   has   removed  to  New  York  City. 


Mil.  HOWARD,  former  manager  of  the 
Broadway  theatre,  Council  Bluffs,  has 
Ween  assigned  to  manage  the  Capitol  Theatre 
at  Davenport.  Both  of  these  houses  are  in  the 
A.  H.  Blank  chain.  C.  M.  McNall,  formerly 
assistant  manager  of  the  Capitol,  Des  Moines, 
transfers    to    the    management    of   the    Council 

Bluffs     house. 


SMUNTER,  who  has  been  managing  the 
•  Savoy  Theatre,  Philadelphia,  has  been 
transferred  to  the  Coliseum,  while  J.  S.  Mc- 
Sween,  of  the  Coliseum  has  succeeded  Mr. 
Munter  at  the  Savoy.  Both  houses  are  owned 
by  the  Stanley  Company. 


BERNARD  SMITH,  who,  for  the  past  year 
has  been  assistant  manager  at  Reade's 
Hippodrome,  Cleveland,  is  now  managing  the 
American  theatre  in  East   Liverpool.  O. 


Roberts    is    Booking    Benefit 
Shows    at    Troy    House 

Walter  Roberts,  manager  of  the  Troy  the- 
atre, Troy,  X.  Y..  has  booked  so  many  bene 
fits  with  local  organizations,  for  April,  that 
he  is  now  arranging  similar  affairs  for  May. 
One  organization  in  Troy  cleared  about 
$1,600  in  splitting  the  receipts  of  the  week. 
H  lth  the  theatre. 


Cauley  Uses  Scrip  Books  to 
Induce    Theatre    Parties 

A.  E.  Cauley.  proprietor  of  the  Capitol 
Theatre,  Coboun:.  Ontario,  has  been  cater- 
ing to  theatre  parties  and  has  made  good 
use  of  the  scrip  book  plan  in  this  connec- 
tion. These  scrip  books  are  books  of  tickets 
in  $5  or  $10  quantities  in  coupon  style,  the 
$10  book  selling  for  $8.50,  the  coupon  tickets 
being  transferable.  Manager  Cauley  had 
no  less  than  three  theatre  parties  in  one 
recent  week,  for  which  he  reserved  the  stated 
number  of  seats  at  designated  hours.  One 
party  comprised  60  persons.  Mr.  Cauley 
personally  co-operated  with  the  people  ar- 
ranging the  theatre  parties  .so  that  details 
would  work  out  without  inconvenience. 


Cops  Stop  "Auction  Night" 
Sale  of  Girl's  Clothes 

A  special  act.  "Auction  Night,"  in  which 
the  garments   of  a  20-year-old   chorus  girl 

were  "sold,"   Was   terminated  unexpectedly  at 

the  Empress    theatre.  Kansas  City,  Monday 
night  when  five  deputy  sheriffs  stalked  upon 

the  stage  and  arrested  Frank  Sears,  mana- 
ger of  the  theatre. 


Amateur  Nights  Continue  at 
Rose  in   Troy 

According  to  Jake  Rosenthal,  owner  of 
the  Rose  theatre  in  Troy.  X\  Y.,  amateur 
nights  are  to  be  continued  one  night  a  week 
throughout  the  spring  months,  and  as  far 
into  the  summer  as  they  will  draw. 


Legitimate  Again  at  Majestic 

Following  a  visit  in  Harrisburg,  Pa.,  of 
Walter   Vincent,   of   Winner  &    \  incent,   it 

was  announced  that  the  Majestic  in  that 
city  will  change  back  from  vaudeville  to 
legitimate  productions  on  April  15. 


Blind  Newsie  in  Avon  Contest 

The   Avon   theatre  in  Watertown,   X.   Y.. 

ran    an    old    tiddler-'    contest    this    week,    in 
which  there  appeared  a  blind  newsie  as  well 

as    a    woman. 


Till  four-episode  prologue  staged  \«i  First  National's  "Memory  Lane"  the  "school  days'"  period  oj  the  sweethearts;  the  third,  in  which  a  trans- 
it Edward  I .  Hyman  at  the  Brooklyn  Mark  Strand  Theatre  is  Ulus-  parent  drop  showing  a  colonial  mansion  exterior,  tin-  adolescent  stage, 
trated  above.  Is  shown  in  tin-  photographs,  the  presentation  depicted  a  with  "Maytime"  and  "II  ill  )  «u  Remember?"  suns:  by  soprano  and 
romance  from  the  cradle  to  the  marriage  altar,  the  first  scene  revealing  fire-  tenor;  and  tin-  finale,  the  wedding  scene,  which  faded  in  from  the 
side,  with  a  cradle  over  which  a  soprano  rendered  a  lullaby;  the  second,  previous  episode. 


March    20,    19  2  6 


1317 


Presentation  Ideas   And   Settings 


I  tuque  setting  featured  in  Fanchon  &  Marco's  "Dream  Song"  in  which       Photo  above  shows  prologue  for  Warner  Bros.  "His  Jazz  Bride"  staged 
Rube    Wolf    made    his    debut    on    the    stage    of    Loew's    State    Theatre,       at    the    Broadway    Theatre,    Charlotte.      Jazz    music    and    a    Charleston 
Los  Angeles.     Curtains  at  back  parted  and  revealed  another  stage.  dancer  were  featured. 


m 

1% 

G«r    Kenimer's    prologue    for    United    Artists' 
"Little  Annie  Roonev"  at  the  Arcade,  Jackson- 
ville, Fla. 


Finale    of    the    "Wedding    of    Felix,"     a    unique    prologue    for    an    Educational-Felix    the    Cat 
Cartoon  staged  by  Ralph  Ruffner  at  the  Capitol.  J'ancouver.     The  number  featured  boy  and  girl 

pupils  of  a  dance  school. 


An  ingenious  setting  for  a  prologue  for  Metro-Goldwyn-Mayer's  "Mike," 

presented  at  the  Criterion  Theatre,  Oklahoma  City.    Featuring  solos  and 

duets  by  tenor  and  soprano. 


Ensemble  of  the  Fashion  Review  presented  by  Harry  Somerville  at  the 
Crystal     Theatre,     Daytona     Beach,     Fla..     in     co-operation     with     local 

merchants. 


1318 


.1/  otion     P  i  c  tare     N  e  w  s 


Variety  In  Current 
Programs  At  Leading 
Baltimore  Theatres 

Ela  upporl ing  programs  are  l" 

offered    with    feature    pictures    al    the    big 
I  '..ill  iinore  theatres  this  week. 

The  Embassy,  presenting  "Phantom  of 
the  <  (pern"  for  the  second  week,  is  offering 
a  stage  bill  which  includes  "Rythmic  Toes," 
an  Albertina  Rasch  ballel  act  with  Day  & 
Aileen  and  16  dancers  featured,  and 
Bernardo   De  Pace,  mandolinist. 

I  [elen  Dobbin  and  18  girls  in  an  act  called 
"The  ingenues"  is  the  leading  stage  offering 
:ii  the  Rivoli,  which  presents  "Memor\ 
Lane"   as   the   featui'ed   screen  attraction. 

Harrj  Girard's  Californians  with  "twenty 
Bollywood  beauties"  in  a  singing  and 
dancing  revue  are  on  the  bill  with  "The 
Auction   Block"  al  the  Century. 

The  Royal  Garden  Orchestra,  a  jazz  hand 
under  the  direction  of  Jerrj  Eby,  is  the 
main  stage  attraction  at  the  New  Theatre, 
where  Jackie  Coogan  in  "The  Hag  Man"  is 
the  featured  photoplay. 

Anderson's      "Rhapsody     in 
Jazz"  at  Rivoli 

A  John  Murray  Anderson  production 
called  "Rhapsody  in  Jazz"  is  the  main  stage 
presentation  al  the  Rivoli,  New  York,  this 
week.  The  number  is  based  on  George 
Gershwin's  "Rhapsodj  in  Mine."  Among 
the  novelties  is  a  dog-dance  by  Jud  Brady's 
Charleston  Collies.  Robert  Stickney,  late 
of  the  stage  play  "The  Monkey  Talks," 
appears  as  the  "Tallest  Waiter  in  the 
World." 

The  Rivoli  Orchestra  plays  "Chimes  of 
Normandy,"  and  other  musical  features  in- 
clude two  violin  solos  by  Eugene  Dubois, 
formerly  concertmaster  of  the  Metropolitan 
Opera  Orchestra.  Bebe  Daniels  in  "Miss 
Brewster's  Million"  is  the  featured  picture. 
Shorl  films  include  the  Rivoli  Movievents, 
news  reel,  an  Aesop  Fable  and  "Soul  of  the 
( !ypress,"  a  scenic. 


Gilda    Gray    Act    Sets    New 
Record  for  Mosque 

New  house  records  for  the  Mosque  The- 
atre in  Newark,  X.  J.,  are  credited  to  Gilda 
Cinx  and  her  "Follies,"  playing  that  house 
the  Week  of  Februarj  28.  It  is  reported 
the  Mosque  figures  were  around  -+40, 000  for 
the  week,  during  which  the  featured  photo 
play   was  "Moana." 

The  Leading  stage  number  al  the  Mosque 
last  week  was  Albertina  Rasch's  "Pastille 
Ballet."  Stella  Marchetti  and  Aramando 
Marbini,  operatic  singers,  presented  vocal 
music.  "The  Grand  Duchess  and  the  Waiter" 
was  the  screen    fea 


Gordon  Kibbler  Orchestra  at 
Broadway  Strand 

The  Broadway  Strand,  Detroit,  featured 
.-i  double  program  last  week  on  which  Gordon 
Kibbler  and  his  orchestra  of  uoveltj  enter- 
tainers, featuring  Loui  Mood  and  Johnnie 
Jone  .  appeared  as  the  stage  attraction.  The 
bill  offered  "1  nder  Western  Skies"  as  the 
main  screen  presentat  ion. 

New  York  Strand  Bill  Held  Over 

Colleen  Moore  in  "Irene"  and  Joseph 
1'lunkett's  new  Mark  Strand  Frolic  were 
held  over  for  a  second  consecutive  week  at 

lie     Mark    Strand    theatre. 


Finalists   in    William   Fox-Marion   Star   old-time 
Theatre,  Marion.     At  extreme  left,  holding  "Th 

aged  08,  of 

Gallagher  &  Shean  Star  Act 
at  State,  St.  Louis 

Al  Shean  and  James  B.  Carson  who  is 
pinch  hitting  for  Mr.  Gallagher  in  the 
latest  version  of  Mr.  Gallagher  &  Mr.  Shean 
were  the  stage  head  liners  at  the  Loew"- 
Siale  Theatre,  St.  Louis,  the  week  of  Febru- 
ary 27.  Most  of  their  jokes  revolved  around 
automobiles  and  Fords.  In  one  quip  Shean 
put  a  beard  on  a  Ford  and  sold  it  to  a 
gentleman    for   a   Lincoln. 

Dorma  Lee  sang  the  prologue  number  for 
the  stage  feature.  Don  Albert  and  Tom 
Torry  offered  their  usual  high  standard  of 
music  entertainment.  "The  Torrent"  was 
the  featured  tilm  of  the  week. 


fiddlers'  championship  tournament  at  the  Grand 
p  Iron  Horse"  cup,  is  the  winner,  John  H.  Mason, 
Mount  Gilead. 

were   more   than    pleased   to  have   him   hack 
again. 

On  the  stage  was  a  varied  revue  of  the 
type  made  famous  h\  Skouras  Brothers. 
The  Sixteen  Missouri  Rockets  pranced  in 
and  out  between  the  acts.  Morton  Downey's 
singing  was  very  pleasing.  Jimmy  Dunn 
gave  some  of  his  wise  old  cracks.  The  Hicks 
Brothers  and  their  banjos  added  much  to 
the  performances.  Paul  Small,  Genie  Wil- 
rick  and  Desiree  Tabor  were  others  on  the 
stage  program. 


Jack  Smith  Heads  Stage  Bill 
at    Metropolitan 

•  lack  Smith,  Victor  recording  artist  known 
as  "the  Whispering  barytone"  is  on  the  bill 
as  an  added  attraction  al  Crandall's  Metro 
politan  theatre.  Washington,  1).  C.  this  week. 
lie  sings  first  at  the  piano,  accompanying 
himself  ami  then  offers  some  tricky  vocaliz- 
ing in  conjunction  with  the  simultaneous  ren- 
dition on  one  of  the  new  orthophonic  Victor 
machines,  lie  closes  the  act  with  a  group  of 
songs  with  full  orchestral  accompaniment. 


Seven  Unit  Show  Offered  at 
Alhambra,  Milwaukee 

The  Alhambra  Theatre  last  week  offered 
a  seven  unit  show  in  which  the  "Gilded  But- 
terfly"  was  the  featured  photoplay.  On  the 
stage  part  of  the  bill  were  Ruth  I'ryor 
with  her  revue,  including  Zastro  and  White. 
Heinz  Roemheld  and  In-  Alhambrans  and  an 
elaborate  atmospheric  prologue  to  the  photO- 
plav  . 

Rodemich    Welcomed    Home 
by  Grand  Central  Patrons 

Gene  Rodemich  returned  home  to  the 
Grand  Central,  St.  Louis,  the  week  of  Feb- 
ruary '.'7  alter  having  spent  several  weeks 
as  conductor  of  the  orchestra  at  the  Mi- 
souri  'final  re,  and  judging  by  the  welcome 
given  li i in  at  the  various  performances  of 
the  week  the  regulars  at  the  Grand  Central 


Elaborate  Show  on  Bill  With 
"Mike"  at  Newman 

An  elaborate  stage  production  titled  "Fads 
and  Fancies"  was  offered  at  the  Xewman. 
Kansas  City  with  the  photoplay  "Mike"  lasl 
week.  Among  the  featured  numbers  in  the 
presentation  were  Dempsey  and  Laveaux 
who  presented  a  wide  variety  of  sensational 
dancing.  Soloists  Marimba  Ensemble  offered 
musical  selections  with  scenic  interpolations-. 

Style      Show      Featured      at 
Rialto.  Omaha 

The  Herzberg-Rialto  Spring  Style  show 
with  Ivan  D.  Martin's  living  models  and 
professional  entertainer-,  was  offered  in 
conjunction  with  "Dancing  Mothers"  at  the 

Rialto  in  Omaha  last  week.  The  number 
was  elaborate  from  the  production  stand- 
point and  featured  a  wide  range  of  feminine 
linerv. 


Taylor    8    Hawks    in    Stage 
Show    at    State,    Detroit 

■•  \  Musical  Breeze  from  Salty  Seas" 
was  the  title  of  the  act  staged  at  the  State 
Theatre,     Detroit,     last     week.        Fred     Stritt 

with  Herb  and  His  Bunch  had  the  support 
of  several  specialty  numbers,  including 
Taylor  &  Hawk-.  Eddie  Mathews,  Bob  Car- 
ter and  Lucille  Burke.  The  state  featured 
Buster  Keaton  in  "Co  West"  on  the  screen. 


"Volga  Visions"  on   Victory  Bill 

"Volga  Visions"  was  the  title  of  the  stage 
presentation  in  which  Lawrence  Bowen  and 
\lar\  Holliday  were  featured  at  the  Victory 
theatre.  Denver,  lasl  week,  in  conjunction 
wuh  "Mike." 


March     20,     19  2  6 


1319 


Manufacturers    to    Hold 
Meeting  in   New  York 

THE  Manufacturer's  Division  of  the 
Association  of  Motion  Picture 
Equipment  Dealers  of  America, 
Inc.,  is  to  hold  a  meeting  at  the  Hotel 
Astor,  New  York  City,  on  March  12th 
and    13th. 

It  is  expected  that  about  eighty  manu- 
facturers will  attend  and  that  many  im- 
portant matters  will  be  discussed. 


F.    &    R/s    State    at    Sioux 
Falls    Opens 

M.  L.  Finkelstein,  J.  H.  Ruben  and  Wil- 
liam riamm,  owners  of  Finkelstein  & 
Ruben,  recently  attended  the  opening  or' 
their  new  State  theatre,  at  Sioux  Falls 
which  lias  just  been  erected  and  outfitted 
.as  the  most  complete  theatre  structure  in 
South  Dakota. 

This  is  one  of  the  companion  houses 
-which  F.  &  R.  had  under  erection  at  the 
same  time  and  two  of  which  will  be  opened 
this  month.  The  first  of  these  was  the  Eau 
Claire  State  and  the  next  will  be  the  State  at 
Fargo,  opening-  about  March.  15. 

The  Sioux  Falls  State  seats  KJOO  and  is 
located  on  the  main  street,  Phillips  Avenue, 
in  this  thriving  city  of  35,000,  about  three 
blocks   from   the   accepted   "rialto." 

It^  presence  is  heralded  by  the  largest 
theater  sign,  if  not  the  largest  electric  sign 
of  any  kind   in   the  state  of   South    Dakota. 

Incidentally  it  is  said  that  the  placing  of 
this  sign  has  awakened  the  entire  street  to 
the  possibilities  of  the  electrically  ilumin- 
ated  sign  and  even  the  power  company  lo- 
cated across  the  street  has  hung-  out  a  big- 
one  and  other  firms  are  following  suit. 

Hoy  Xiles  has  been  brought  from  Mitchell, 
S.  D.,  to  manage  the  house. 

F.  &  R.  are  reported  as  having  spent  $350,- 
DOll  on  this  theatre  and  it  is  said  to  be  com- 
plete to  the  last  electric  Avail  socket  for  the 
curling  irons  of  the  occupants  of  the  10 
large  dressing  rooms  provided.  The  stage 
is  large  and  the  height  above  it  a  full  (in 
fe.et  so  that  it  may  accommodate,  if  desired, 
any  of  the  traveling  productions  playing  in 
this  pari  of  the  country. 

Wurlitzer  organ  equipment  is  used  and 
the  10  piece  orchestra  will  be  directed  by 
€.  H.  Niles,  brother  of  the  manager  and  a 
leader  of  some  note  in  the  Dakota-. 


Butterfield      Acquires      New 
Theatre    Site 

W.  S.  Butterfield  announce-  that  a  deal 
has  been  closed  for  the  southeast  corner 
of  Federal  avenue  and  Haum  St.  a-  the  site 
I'm  the  new  Saginaw  theatre  he  announced 
here  last  month  and  he  stated  further  thai 
ground  will  be  broken  in  the  early  spring 
for  a  lire  prooi  structure  at  a  reported  cosl 
of  between  $400,000  and  $500,000.  The  seal 
ing  rapacity  will  be  between  1,800  and  2,000. 


Wilmer    &    Vincent's    State 
Formally    Opened 

The  State  theatre,  Easton,  Pa.,  the  newest 
in  the  big  chain  of  vaudeville  and  picture 
houses  operated  by  the  Wilmer  &  Vincent 
Company,  of  New  York  City,  was  formally 
opened  to  the  public  on  the  night  of  March 
8.  It  is  devoted  to  Keith  vaudeville  and 
pictures  and  holds  three  performances  a 
<luy.  at   popular  prices. 


PLAIN  FACTS  ABOUT  PATENTS 

on  Automatic  Ticket  Registers 


The  patent  situation  in  regard  to  auto- 
matic ticket  registers  is  of  vital  importance 
to  every  motion  picture  exhibitor  and 
dealer  in  motion  picture  supplies  in  the 
U.   S.   and   Canada. 


Only   Two  Registers 

There  are  only  two  automatic-  ticket 
registers  of  this  type  manufactured  and  sold 
in  tlii—.  country.     These  are: 

1.     Gold  Seal   Ticket   Registers 

Manufactured  under  patent  owned  bj  the 
Automatic  Ticket  Register  Corporation  of 
New  York,   Inc.,  and  sold  by  this  corpora)  ion. 

2.     Simplex  Ticket  Registers 

Patented  by  William  L.  Sullivan  ami 
manufactured  and  sold  by  the  National  Elec- 
tric Ticket   Register  Company   of   St.    Louis. 

Simplex  Sues  Gold  Seal 

Attention  is  called  to  a  certain  suit  brought 
in  the  United  States  Court  for  the  Southern 
District  of  New  York  by  the  National  Electric 
Ticket  Register  Company,  William  L.  Sulli- 
van, President,  against  the  Automatic  Ticket 
Register  I  orporation  of  New  York  for  alleged 
infringement  of  its  patent  1,145,818.  This 
suit  was  tried  in  October  1924  before  Judge 
Augustus  N.  Hand,  a  leading  jurist  on  patent 
law,  sitting  on  the  United  States  bench  in 
New   York   Citv. 


But  Simplex  Loses  Every  Point 

This  suit  was  decided  bj  Judge  Hand  in 
favor  of  the  Automatic  Ticket  Register  Cor- 
poration in  a  decision  handed  down  September 
1").  1925;  holding  each  and  every  claim  of 
said  patent  1.145.818  invalid  and  adjudging 
against  the  plaintiff  all  court  cost>  in  said 
case. 


Sullivan  Was  Under  Contract 
To   the   Temco   Company 

Attention  is  called  to  the  fact  that  William 
L.  Sullivan  was  employed  by  the  Temco 
Manufacturing  Companv  of  St.  Louis  from 
October  1909  to  October'  1911  as  a  draftsman. 
He  was  under  written  contract  with  the  Temco 
Company  (the  patents  of  winch  are  controlled 
by    the    Automatic    Ticket    Register    Corpora- 


i  mil  i to  m-silmi  any  inventions  made  by  him 
while  in  its  employ  or  tor  which  he  filed  an 
application  for  patent  within  three  \  iars 
after  leaving  said  employ,  to  the  Temco 
Ma  iiufaet  tiring   (  ompany. 

But  Sullivan  Broke  His  Contract 

And  Illegally  Sold  a  Patent 

To   the   National   Co. 

Notwithstanding  this  contractual  obliga- 
tion, Sullivan,  within  nine  months  after  leav- 
ing the  Temco  employ,  applied  for  a  patent 
on  a  motor-driven  machine,  U.  S.  Patent 
1,308,966,  using  the  knowledge  gained  by  him 
while  in  the  Temco  emploj  in  making  an  im 
provement  on  the  Temco  Foot  Pedal  Machine. 
This  patent  1  .:{(IS.9tili.  Sullivan  assigned 
illegally  to  the  National  Electric  Ticket 
Register  Company. 

However,  the  Court  Awarded  This 

Patent   to  Its   Rightful  Owner 

— the  Temco   Co. 

The    St.    Louis    Circuit    Court,   before   whom 

the    issues   were   tried,   awarded  the   first   patent 

No.  1,308,966  on  motor-driven  ticket  registers 
invented  by  Sullivan,  to  the  Temco  Company 
which  now  owns  said  patent.  And.  as  the 
Temco  (ompany  patents  are  controlled  by  the 
Automatic  Ticket  Register  Corporation,  this 
patent  is  controlled  by  the  makers  of  ({old 
Seal  Registers. 

And  Damages  Against  Sullivan 
Are  Now  Being  Determined 

ruder  the  decree  of  the  St.  Louis  Circuit 
Court,  the  question  of  determining  damages 
due  the  Temco  Manufacturing  Company  for 
the  acts  of  Sullivan  and  the  National  Electric 
Ticket  Register  Company  in  connection  with 
Patent  1, 308.9(16.  is  now  pending  in  St.  Louis 
before  a  Master  in  Chancery. 

Also  a  Permanent  Injunction  Against 

Sullivan   and   the   National   Co. 

Has  Been  Issued 

The  St.  Louis  decree  ha-  also  granted  a 
permanent  injunction  against  the  National 
Electric  Ticket  Register  Co.  (Manufacturers 
of  Simplex  machines),  William  L.  Sullivan, 
William  L.  Peahody.  et  al.  against  their 
manufacturing,  selling,  disposing  of.  or  using 
Ticket  Registers  embodying  the  subject  matter 
of   said   Patent    1,308,966. 


Be  careful  of  claims  made  by  unauthorized  Dealers  that  other  ticket 
registers  are  "JUST  AS  GOOD." 

Insist  on  receiving  FULL  VALUE  FOR  YOUR  MONEY  by  placing  vour 
orders  for  the  worlds  highest  standard,  the  GOLD  SEAL  TICKET  REGISTER. 

For  name  of  vour  nearest  dealer  and  full  information  concerning 
SUPER  GOLD  SEAL  TICKET  REGISTERS,  including  MANAGERS  OFFICE 
RECORDER,  giving  complete  electrical  box  office  control  of  even    ticket   sold. 

Write   to 

AUTOMATIC  TICKET  REGISTER  CORPORATION. 

723  Seventh  Avenue,  New  York,  N.  Y. 


Insist   on   Genuine    Gold  Seal  Registers 


1320 


M otion     Picture 


e  xv  s 


This  is  the  stone  taken  from  the  world's  oldest  theatre,  the  Dionyssus,  built  at  Athens  in  496  B.  C.  The 
figure  below  is  that  of  Satyrus,  the  great  Greek  comedian.  This  stone  was  taken  from  the  Dionyssus  Theatre 
which  was  built  in  Athens  496  years  B.  C.  and  the  Greek  Government  has  permitted  the  Paramount  Films 
(Greece)    Ltd.   to   remove   it   to    New    York    to   be   used    in  the  office  building  and  theatre  of  the   Famous   Players- 

Lasky    Corp.   which   is   now   under   construction. 

San  Francisco's   New  Pantages  Termed 
Masterpiece  of  Construction 


THE  doors  of  San  Francisco's  New  Pan- 
tages Theatre  and  office  building,  con 

structed   at    a    reported    cosl    of   $3,500, I, 

were  opened   to  the   public  on  the  evening 
of   Feb.  20th.     The  theatre  seats  2,400. 

Its  designer,  B.  Marcus  Priteca,  has 
adapted  the  lines  ami  motives  of  the  Ian 
tabrian  Cathedral  id'  Leon  lo  a  building  to 
house  vaudeville.  The  building  is  (inline  in 
composition,  loaded  with  renaissance  orna- 
ment. That  quality  has  been  caught  well 
enough  by  Priteca,  who  used  considerable 
skill  In  the  task  of  backing  it  with  modern 
plate  glass — one  of  the  requirements  of  the 
"<  ringerbready,"  some  critics  tnaj  call 
it.     "Authentic,"    the   re   discerning   will 

say. 

The  foyer  is  a  ma  terpiece.     It  is  a  large 
anteroom   with  gray   walls,  oaken   doors,  a 
barrel  vauli    ceiling,   laid    over    « it  h    panel 
fold   and    purple   i  "Mini  with   intricate 

arabe-que   .       The    hall     is    in     keeping,     with 

sunburst     medallion-     overhead     done      in 
intine  decoration. 
The  auditorium    is  huge,  ami   thoroughlj 
Spanish     in    a     manner    novel    hereabouts. 


The  masonry  is  in  imitation  travetine  ami 
limestone,  with  occasional  bits  of  Boticino 
marble.        The     organ     facade     and     grillage 

give  Hie  whole  an  ecclestiastical  effect.  It 
is  primitive  and  striking.  The  designs  are 
robed  figures,  in  framing  bold  and  ornate 
in   extreme.      The    lines   are    rounded. 

At  the  time  the  Leon  Cathedral  was  built 
the  only  available  craftsmen  were  French 
silversmiths  accustomed  to  work  in  soft 
metals.  It  is  curious  to  see  how  the  idea 
was  carried  out  in  the  materials  of  this  day, 
and  with  what  pleasing  and  ingenious  re- 
sults. 

The  ceiling  is  interwoven  and  done  in 
Moorish    colors,    the    whole    supporting    a 

Colossal  shell  tor  the  centra]  light.  There 
are  no  beam-  supporting  the  balcony,  and 
the  smoker's  loge  above  is  narrow,  just 
large  enough  to  hold  those  who  would  like 

I"   -moke  while   being  entertained.      That'-   a 
liberal    idea.      San    Francisco    is    one    id'    the 
\'vw  cities   in    the  country    where  an   enlighl 
ened  fire  commission  permits  smoking  in  the 
t  hea  t  re 


Bell  &  Howell  Establish  New 
London  Branch 

J.  II.  McNabb,  president  of  the  Bell  & 
Howell  Company,  accompanied  by  Mrs. 
McNabb,  ha-  just  left  lor  New  York  en- 
route  to  London  on  an  extended  business 
trip. 

Mr.  McNabb,  who  is  considered  an  au- 
thority in  the  manufacture  and  n-e  of  mo- 
tion picture  producing  and  processing  equip- 
ment, will  spend  a  day  of  two  in  New  York 
at  the  Branch  Office  of  his  Company,  visit- 
ing with  the  professional  film  producers 
using  Bell  &  Howell  equipment  located  in 
that  city,  after  which  he  and  .Mrs.  McNabb 
will  embark  for  London.  England  where  a 
new  branch  office  is  to  be  established. 

"The  rapid  growth  of  our  foreign  busi- 
ness" stated  Mr.  McNabb  shortly  befon 
leaving,  "has  made  this  move  necessary  to 
enable  u-  to  extend  a  closer  service  to  our 
European  user-.  Personal  Service  is  the 
foundation  on  which  our  business  has  been 
built  and  we  feel  thai  only  by  the  estab- 
lishing of  a  foreign  branch  office  can  we 
properly  serve  or  increasingly  large  num- 
ber of  users  in  England  and  other  coun- 
tries." 


Eighth    Link    of    Cleveland 
Chain    Opened 

The  Lyric,  the  eighth  link  in  the  Cleve- 
land theatre  chain  operated  by  Messrs.  .Max; 
Lefkowit/.  and  Abe  Bolster,  opened  last 
Thursday  night  to  one  of  the  largest  in- 
vited audiences  ever  gathered  together  in 
this  city.  A  brand  new  blizzard  and  a  fifty 
mile  gale  did  not  mar  the  occasion.  The 
Lyric,  located  at  Lorain  Ave.  and  West 
116th  St.  ha-  l.L'iMI  -eats  and  was  built  at 
a  cost  of  $180,000.  All  seats  are  on  one 
Boor.  The  owner-  invited  all  member-  of 
the  local  exchanges,  exhibitors  and  their 
friends  to  attend  the  formal  opening  which 
took  place  at  L0 :30  p.  m.  An  elaborate 
program  was   presented. 


New    Theatre    at    Baltimore 
Holds  Premiere 

Len  Berman,  owner  of  the  Independent 
Film  Corporation,  with  offices  in  Philadel- 
phia and  Washington,  who  is  building  up  a 
chain  of  theatres  in  tin-  territory,  opened 
Ins  new  Embassj  Theatre  in  Baltimore  on 
Sunday  evening,  February  28th.  The 
house,  which  was  built  in  Spanish  design, 
lias  a  seating  capacity  of  2,500  ami  is  the 
third  house  t"  be  acquired  by  Mr.  Berman 
within  the  pa-t  three  months,  the  others  be- 
in^  located  in  Shenandoah  and  Bethlehem, 
lie  now  also  ha-  oik'  in  course  of  construc- 
tion at  South  Bethlehem.  Following  the 
opening,  a  buffet  -upper  was  served  in  the 
ballroom  ol    the   Hotel   Emerson. 


New    Theatre    Planned    for 
Chandler,     Oklahoma 

The  present  owners  of  the  Odeon  Theatre, 
Chandler.  Okla.,  have  made  plans  for  a  new- 
theatre  which  will  have  floor  -pace  of  ;i>  by 
I  III  feel  and  a  -eating  capacity  of  ol"!,  in- 
cluding   balcony. 

It  is  announced  that  the  owner-  are  in- 
vesting  sufficient  fund-  in  this  new  building 
to  make  it  thoroughly  modern  ami  attrac- 
tive. 


March    20,     19  26 


1321 


Capitol   Theatre,   Niagara   Falls,   Meets 
Demand  for  Family  Theatre 


NIAGARA  FALLS'  new  Capitol  theatre 
has  been  opened  to  the  public.  Com- 
pleted at  a  cost  of  over  $300,000,  in  ar- 
rangement of  the  interior  and  richness  of 
design  this  beautiful  community  house  on 
Niagara  street,  near  Thirteenth,  is  one  of 
the  most  attractive  in  western  New  York. 
The  Capitol,  which  is  owned  by  the  Niagara 
Theatre  corporation,  with  Thomas  De 
Santis,  president  and  treasurer  and  Peter 
Paonessa,  vice  president  and  general  man- 
ager, has  a  seating  capacity  of  1,400. 

The  promoters  have  endeavored  to  meet 
the  demand  for  a  family  theatre  more  con- 
venient to  the  thickly  populated  residential 
districts  removed  from  the  down-town  busi- 
ness section,  and  have  succeeded  in  filling 
that  requirement  at  no  sacrifice  of  richness 
and  comfort.  The  policy  is  motion  pictures 
and  two  acts  of  vaudeville. 

The  house  conforms  with  the  latest  ac- 
cepted standards  of  theatre  construction. 
Flanking  the  entrance  to  the  lobby  at  either 
side  are  accommodations  for  three  modern 
and  up-to-date  stores,  and  on  the  second 
floor  facilities  have  been  provided  for  twelve 
offices. 

The  elaborate  richness  of  the  interior 
decorative  scheme  is  apparent,  immediately 
upon  entering  the  lobby,  where  the  deco- 
rators have  created  an  atmosphere  of  wel- 
come in  old  ivory  and  gold  enlivened  with 
soft  tones  of  rose  and  blue. 

In  the  lobby  are  five  tear-drop  crystal 
chandeliers,  with  one  central  fixture  provid- 
ing' both  direct  and   indirect  lighting.      The 


lobby  side  walls  are  mottled  in  burnt  orange 
and  panelled  at  the  base  in  specially  quar- 
ried Italian  marbles  and  quartz.  The  strik- 
ing feature  of  the  auditorium  is  the  richness 
of  the  central  dome  and  the  artistic  beauty 
of  the  thi'ee  lai'ge  paintings  visible  from  any 
pari  of  the  house. 

The  general  scheme  of  the  auditorium  ap- 
pears to  be  a  modern  adaptation  of  the  Cor- 
inthian style;  modern  in  that  the  classic 
simplicity  is  offset  by  the  richness  of  the 
Georgian  period.  Wide,  ceiling-high  panels 
on  the  sidewalls  are  done  in  tapestry  effect, 
with  old  rose  and  gold  the  predominating 
note.  This  is  reflected  in  the  old  rose  velvet 
hangings  and  the  central  motif  of  the  design 
which  completely  encircles  the  ceiling  and 
the  upper  part  of  the  side  walls. 

The  proscenium  arch  is  of  classical  de- 
sign, graced  at  its  top  by  a  row  of  formal- 
ized acanthus  leaves.  It  is  highlighted  in 
antique  gold,  rose  and  blue,  and  blends  with 
the  lavish  use  of  gold  leaf  which  character- 
izes decorations  of  the  Georgian  period. 
The  seats  are  of  the  latest  design.  The 
capacity  of  the  lower  floor  has  been  limited 
to  1000  by  the  use  of  oversize  chairs  but 
their  pneumatic  cushions  and  greater  size 
gives  greater  comfort  for  the  patron.  To- 
gether  with  the  luxurious  loges  at  the  front 
of  the  upper  section,  the  balcony  provides 
accommodations  for  400  and  is  marked  by 
unusually  clear  vision  of  the  stage. 

The  heating  of  the  auditorium  is  accom- 
plished by  the  vacuum  system  by  which  the 
steam  is   most   effective  when   circulated   at 


the  low  pressure  of  from  eight  ounces  to 
one  pound.  Concealed  by  ornamental  grilles, 
a  radiation  surface  of  4700  feci  efficiently 
warms  the  interior.  A  system  of  electric 
ventilators  completely  changes  the  air  it  is 
claimed,  of  the  interior  every  ten  minutes. 

The  stage  is  of  unusually  generous  pro- 
portions and  is  one  of  the  largest  avail- 
able for  vaudeville  in  Niagara  Palls.  It 
is  78  feet  wide,  25  feei  deep  and  50  feet 
high,  provided  with  every  facility  for  the 
presentation  of  the  most  elaborate  produc- 
tions. The  switchboard  controls  an  elabor- 
ate electric  -ystein  which  provides  all  the 
varying  degrees  id'  four  different  color 
effects  in  the  auditorium,  and  three  on  the 
stage. 

The  front  curtain  of  the  stage  is  an  in- 
novation in  Niagara  Falls.  Weighing  over 
2,000  pounds,  it  is  a  combination  front  drop 
and  asbestos  in  which  each  thread  lias  a 
-core  ot  -Hands  of  bra--.  A  special  safety 
feature  is  the  automatic  device  which  drops 
the1  curtain  immediately  in  case  of  fire. 
This  curtain  alone  represents  an  investment 
of  approximately  $1,500. 

The  booth  equipment  is  thoroughly  up- 
to-date.  It  includes  two  Simplex  machines, 
with  Peerless  reflector  are  lamps;  a  Hertner 
generator,  Superlite  lenses,  spotlights,  etc. 
The  equipment  was  installed  by  the  Becker 
Theatre  Supply  Company  of  Buffalo. 

Fire  hazards  have  been  eliminated  by  the 
care  exercised  in  planning  the  building,  but 
should  it  be  necessary  to  empty  the  build- 
ing quickly,  sixteen  exits  are  instantly  avail- 
able. Arthur  II.  Fleury  i-  conductor  of  the 
orchestra.  An  organ  will  be  installed  at  a 
later  date. 


If  Economy  with  Better 
Pictures  is  Your  Aim— 


If  you  arc  troubled  with  inadequate  projection  equip- 
ment or  your  cost  at  the  meter  is  too  high  - 

If  flicker  and  fluctuation  are  constantly  annoying  — 

If  you  want  to  produce  better  pictures  from  good  pic- 
tures and  increase  your  audience—  jl 

Or,   if  your  projection   room   is  to  be        f  ,,, 
remodeled   or   equipment   altered  —  /.. 


llil 


,^ 


Send  in  the  coupon  and  we  will 
send  you,  absolutely  free  of 
charge,  valuable  information  that 
will  aid  you  in  solving  your  prob- 
lems. 


5&>HE,RTNER  ELECTRIC  COMPANY 

1900  W.  112ih  Sircct  CtGVetatld    Ohio  USA 


1322 


M  otion     P  i  c  t  u  r  e     A  e  w  s 


Projection 

Optics ,  Eleetr  ieity^Praetical  Ideas  ^  advie 


Inquiries  and 

Comments 


A  Wonderful  Thing 

~  PROPOS  <>f  tlic  discussion  of 
Btereoseopic  pictures  carried  in 
these  columns  several  weeks 
ago  comes  news  from  Bolly- 
wood nf  a  wonderful  inven- 
tion for  which,  in  put  it  mildly,  some 
startling  claim-  are  made. 

If  flic  claims  advanced  are  true,  then 
such  things  a-  stereoscopic  pictures,  perfeel 
shots  through  lam.  tog  ami  glass  windows, 
and  scenes  taken  at  a  distance  nf  oil  miles, 
will  all  form  a  pari  of  the  day's  work 
occasioning  no  greater  effort  than  an  ordin- 
ary  -iiapshot    on   a    bright   day. 

The  source  nf  our  information  i-  a  new- 
item  carrying  a  Hollywood  date  line.  It 
reads  as  follow  s : 

Startling  Churns  Arc  Offered 

by  Inventor 

Hollywood,  Feb.  20. —  Revolutionary 
changes  in  motion  picture-making  may  he 
impending. 

Hollyw 1  producers  stand  amazed  he- 
fore  a  small  device,  invented  by  Max  0. 
Miller,    for    winch    these   claims   are   made: 

Stereoscopic  pictures,  with  depth  dimen- 
sion. 

Perfeel    shots   made   in   rain  and   fog. 

Scene-   made   through   a   glass   window. 

Scenes    taken    clearly    nf    objects    50    miles 

distant. 

Faultless  pictures  of  actors  without 
makeup. 

Moreover,  the  device,  attached  in  an  ord 
inarj    camera,    by     elimination     of     strong 

light,   Will   do  awav    with  "Kleig   eye." 

These  claim-  an-  nnt   yet    proved    beyond 
doubt,   hut   demonstrations    made   in    Holh 
id  have  seemed  in  verify  them. 
Tin-   valui     nf    the    Miller   invention   over 

others,  is  thai,  unlike  them,  it   does  no!   call 

for    new    kind-   nf   camera-    or    -creens. 

The  inventor  claims  in  have  been  offered 
£50,000  for  outrighl  sale,  l.ul  will  only  (lis 
po-e  i>\'  licenses  to  use. 

Interesting      If    True 

It     i-    with    mi    inteiil      of     being    facet  i 
that    we    use   the    term   nrdinaril.v    applied    In 
unproven    claim-    for    inventions,    viz.,    '  I' 
teresting — if  true." 

Lacking    more    authoritative     informal 
than  that   supplied   by  a    reporter,   possibly 
of   the   itinerant    variety,  us   I" 

mark  time   fur  a   while,  pending   the   recep 
tion    of    more    definite    advices    concerning 

■    claim-. 

i  hey  should  he  receh  ed  w  ith  an  ..pen 

mind,     fin-    m     these    days    nf    widespread 

■  .il     ingenuity,     with     radio-mot  ies 

niigly    ju-t     beyond     the    horizon,   one 

niii-i    H    prepared  I'm-  any  eventuality      par 

ticularlv  in  the  motion   picture  field. 


Speculative   Thoughts 

In  the  meantime,  we  cannot  resist  the 
temptation  to  speculate  over  the  probable 
character  of  tin-  device.  It  presents  many 
tantalizing  angles  because  the  separate 
claims   advanced    cover   so    many    divergenl 

Held-. 

Take  the  matter  nf  stereoscopic  pictures. 
Any  true  stereoscopic  effect  would  immedi- 
ately imply  a  binocular  (two  lens)  affair 
and  the  formation  n['  double  images.  If  the 
device  is  not  of  this  character,  then  the 
claim  is  based  upon  illusionary  effect-  of 
the  order  described  in  these  columns  just 
recently. 

Furthermore,  il  seem-  improbable  that 
any  device  attached  to  a  camera  can  pro- 
duce any  marked  illusion  of  depth  without 
the  assistance  of  auxiliary  devices  in  the 
theatre. 

Effect  of  Rain  and  Fog 

The  question  of  making  perfect  "shuts" 
in  heavy  rain  and  \\»j;  is  open  to  consider-. 
able  speculation.  It  all  depends  upon  the 
kind  of  a  "shut"  desired — whether  one  in 
which  rain  or  fog  is  a  natural  part  of  the 
picture  or  one  in  which  il  is  desired  to 
photograph  the  scene  as  it  would  appear 
were  the  rain  or  fog  not   present. 

The  well-known  grayness  and  Hat  appear- 
ance of  objects  so  evident  during  rainy  or 
foggy  weather  results  from  the  extreme  de- 
gree of  light  diffusion  in  combination  with 
the  absorption  and  reflection  >>i'  the  shorter 
wave  lengths  (blue  and  ultra-violet  rays) 
by  the  minute  particles  of  water  filling  the 
air. 

These  shorter  wave  lengths  (ultra-violet) 
are  the  SO-called  active  rays  which  are  ex- 
tremely active  on  a  photographic  plate  and 
their  comparative  absence  in  dense  fog  and 
rain  make  necessan  the  use  of  longer  ex- 
posures or  a  greater  light  collecting  angle 
in  make  up  the  deficiency. 

It  would  be  reasonable  to  assume,  there- 
fore, that  this  new  device  possessed  such 
a  large  collecting  angle  nf  light  in  order 
In  compensate  I'm  the  lower  intensity  of 
photographic  lighl  during  "dirty  weather" 
as  the  sailors  say. 

This  is  further  In. rue  nut  hv  the  claim 
that  the  device  will  permit   the  use  nf  lowei 


DUPLEX 

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LOW  PRICED  SPLIC- 
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MANUFACTUR  ED 


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Duplex    Motion    Picture    Industries,    Inc. 
Dopt.   N  Lonu    Island   City,    N.   Y. 


intensities  nf  light  for  normal  scenes,  thus 
reducing  the  danger  nf  incurring  "Kleig- 
eyes"    which    are    a    direct    result    of    over 

exposing    the    eye-     to    I  he    action    of     ultra- 

v  inlet    rays.     These    two    claims    are    thus 

related. 

Glass  W  indows 
The  photographing  of  scenes  through 
clear  glass  windows  i-.  ordinarily,  not  a 
difficult  matter.  The  thing  that  is  required 
i-  a  fairly  high  intensity  n\'  lighl  on  the 
scene  behind  the  window — or  at  least  an 
intensity  much  higher  than  that  on  the 
camera    side    of    the    window    SO    a-    to    wipe 

nut  images  which,  otherwise,  would  lx'  re- 
flected from  the  surface  of  the  window  and 
superimposed  upon  the  real  image,  giving 
a  double  exposure  effect. 

It  is  difficult  to  see  just  how  the  device 
in  question  would  get  around  these  reflected 
images  unless  a  specially  prepared  dark 
background  (back  of  the  camera  )  was  used. 

Scenes  at  50  Miles 

Here  again  there  is  some  question  as  to 
what  i>  meant  —  whether  scenes  used  in  the 
pictorial  sense  or  scenes  as  used  in  motion 
picture  language  (containing  characters, 
props,  etc.). 

Mere  distance,  fortunately,  i>  no  obstacle 
In  photography,  else  modern  astronomy 
would  find  little  wherewith  to  support  it- 
claims  concerning  the  characteristics  and 
behavior  nf  celestial  bodies.  Here  the  dis- 
tance- involved  are  nnt  miles,  but  "light- 
Mar-" — hundred  nf  millions  nf  mile-. 

On  this  earth  nf  ours,  scenes,  as  used  in 
the    sense    of    the    post-card    artist,    located 

far  awav  from  the  camera  are  photographed 
by  means  of  the  telephoto  lens  a  combina- 
tion of  a  long  focal  length  positive  lens 
with  a  negative  one  nf  short  focal  length. 
The  two  u-ed  together  (placed  a  certain 
distance  apart)  resull  in  the  combination 
having  a  focal  length  much  less  than  that 
of  the  positive  element  without  in  any  way 
impairing  iis  operation.  In  other  word-. 
the  advantage  of  long  focal  length  i-  ob- 
tained   without    the   inconvenience  of   using 

e\.e--ivelv    long   camera-. 

If  detail  i-  tn  be  observed  at  great  dis- 
tances the  only  thing  involved  (assuming 
dear  atmosphere)  is  magnification.  It  is 
reasonable  to  suppose,  however,  that  the 
new  device  i-  intended  in  overcome  the 
diminution  in  light  intensitj  due  tn  heavy 
atmospheric  absorption  and  if  thi-  i-  true. 
the  thin-  involved  i~  again  wide  collecting 
angle. 

I  ague 

The  claim  of  "faultless  picture-  nf  actors 

wit  limit  makeup"  is  rather  vague  since 
makeup  i-  necc— arv  if  fur  no  other  rea-mi 
than  that  nf  character  portrayal.  It  i-  dif- 
ficult tn  see  JUS1  wherein  lie-  the  ha-is  for 
tin-  claim  a-,  in  a  large  way.  the  photo- 
graphic   effect     of    varum-    Colors,    used    ill 

makeup,  is  involved. 

There  are  too  many  possibilities. open  for 
reasonable  conjecture  on  thi-  point. 


March     20,     1926 


1323 


Convention  of  S.  M.  P.  E.  to 
Be  Held  in  Washington 

THE  spring  meeting  of  the  Society 
of  Motion  Picture  Engineers  will 
be   held    in    Washington,     D.     C, 
May    3rd   to   6th,    inclusive. 

Mr.  C.  Francis  Jenkins  has  been  ap- 
pointed Chairman  of  the  Arrangements 
Committee  and  is  planning  many  spe- 
cial features  for  this  coming  convention. 


E.  J.  Vallen  Co.  Broadcasts 
Weekly  From  WADC 

An  innovation  in  the  methods  of  securing 
publicity  by  motion  picture  theatre  equip- 
ment, manufacturers  was  inaugurated  by 
E.  J.  Vallen  of  the  Vallen  Electric  Com- 
pany. Akron,  Ohio,  who  is  broadcasting 
through  Station  WADC  located  at  the  Al- 
ien Theatre,  Akron,  Ohio,  for  one-half  hour 
each  week  during  March. 

It  is  understood  that  the  Vallen- Company 
are  to  put  on  a  very  interesting  program 
during  their  half -hour  each  week,  and  that 
as  a  result  of  this  publicity  it  will  be  in- 
teresting to  watch  the  effectiveness  of  this 
new  form  of  advertising  for  equipment 
manufacturers. 

Ticket  Machine  Lets  Manager 
Watch  Sales  in  Office 

One  evidence  of  the  prosperity  of  the  Mo- 
tion Picture  Business  is  the  heavy  demand 
for  uptodate  and  new  equipment  and  ac- 
cessories. 

One  of  the  newest  devices  for  facilitating 
efficiency  in  theatre  management,  is  the 
Manager's  Office  Recorder,  just  brought  out 
by  the  Automatic  Ticket  Register  Corp. 

Edgar  S.  Bowman,  Treasurer  of  that 
Corp.  is  very  enthusiastic  about  the  way 
this  new  recorder  has  been  received  by  some 
•of  the  most  prominent  and  important  the- 
atre managers  in  the  country. 

It's  particular  value  is  to  the  busy  man- 
ager who  does  not  have  to  interfere  with 
the  work  of  his  cashier  in  order  to  observe 
the  number  of  tickets  sold.  He  is  able 
to  do  this  from  his  own  office,  and  that  this 
•convenience  is  appreciated  is  shown  by  the 
number  of  orders  for  installation  the  Auto- 
matii    Company   lias   received. 

The  new  "Super  Gold  Seal  1926  model 
ticket  machines  now  in  production,  are  be- 
ing delivered  to  theatres  who  have  contracted 
for   such   installations. 


A  new  ticket  machine  that  gives  long  distance  vision 
to  managers.  The  "Manager's  Office  Recorder"  just 
-placed  on  the  market  by  the  Automatic  Ticket  Reg- 
ister Corp.  permits  managers  to  watch  the  sales  of 
tickets  made  at  their  box  offices  through  records  auto- 
matically   made    while    in    their    private    offices. 


»         of  other  houses  with 

WLinSourfi^n 


L.    J.    Sinnott,   newly   appointed   district   sales    manager 
of   Hertner   Electric    Co. 

L.  J.  Sinnott  Made  District 
Sales  Mgr.  of  Hertner  Electric 

L.  J.  Sinnott,  for  ten  years  connected  with 
General  Electric  Company  and  a  pioneer  in 
the  motion  picture  equipment  industry,  has 
been  appointed  district  sales  manager  for 
the  Hertner  Electric  Company  of  Cleveland, 
manufacturers  of  the  Hertner  Transverter, 
it  is  announced  by  John  Hertner,  jn-esident. 

The  company  under  the  direction  of  Mi-. 
Hertner  has  just  coinjdeted  the  biggest  year 
in  its  history,  with  indications  pointing  to 
a  new  high  mark  in  lfl'2(i.  To  Mr.  Hertner 
is  credited  much  of  the  advancement  made 
in  screen  results  in  the  country's  theatres 
in  the  past  fifteen  years,  during  which  he 
has  made  many  important  contributions  to 
the  field   of  theatre   equipment. 

Mr.  Sinnott  in  joining  the  Hertner  or- 
ganization brings  to  it  a  wealth  of  prac- 
tical experience  in  the  motion  picture  in- 
dustry. For  ten  years  with  the  General 
Electric  Company,  he  has  the  distinction 
of  having  installed  one  of  the  first  direct 
motion  picture  mercury  arc  rectifiers  ever 
used  in  Cleveland.  Many  years  of  exjieri- 
ence  as  salesman  and  sales  promotion  execu- 
tive qualifies  him  admirably  for  the  new 
work  he   lias   undertaken. 

The  Hertnei'  product  is  sold  through 
leading  distributors  throughout  the  country. 
More  than  2,0(J0  transverters  are  now  in 
use   in   representative   theatre-. 


Flashers 

Made  up  to  sive 
any  desired  action 
effect.  Have  been 
leaders  for  20 
years.  Used  on 
*85%  of  the  flashing 
electric  signs.  Ex- 
ceptional features 
of    adjustability. 


Color  Hoods 
Made    for    standard 

sizes  of  bulbs  in 
clear,  fadeless  col- 
ored glass.  Cioirp 
of  six  brilliant 
colors.  Superior  to 
and  cheaper  than 
flipping 


2628  W.  Congress  St.,  Chi  ago 
Mfrs.  also  of  Reynolds  Motors.  Reeo  Show  Window  Flash- 
ers,  Traffic   Controls.   Reflectors    for   Poster  Boards,    etc. 


REACH  THE  THEATRE   BY  MAIL  THRU  OUR 

UP-TO-DATE  MAILING  LIST  SERVICE 
18138    U.  S.  THEATRES    SHOWING    PICTURES 

Under  250  seats.  30%;  under  500.  70%;  under  800.  85%; 
over    800.    15%. 

The    most     economical     method    of    reaching    theatres    is 

our  ADDRESSING  SERVICE.     $4.00  PER  M  UP.     Lists 

If    desired.      30    to    50%    saved    In    postage,    etc..    through 

elimination  of  dead  and  duplicate  theatres  usually  listed. 

Lists     of    "Producers.     Distributors     and     Supply     Dealers. 

MULTIGRAPHING  —  MIMEOGRAPHING  — 

FOLDING  —  ENCLOSING  —  MAILING 

MOTION    PICTURE    DIRECTORY   CO 

709   Siith   Ave.,    at  41st   St.  New  York   City 

Phone.  Pennsy.   7484-7485 


"You'll  find 
FIRST 
in  the 
NEWS" 


it 


Advertising 

in  the 
Equipment 
Department 

Pays 


GUNDLACH 


It  will  pay  you 
to  replace  old 
lenses  with  the 
new   RADIANT. 


PROJECTION  LENS 

AN  improved  type  of  lens,  unsurpassed  for 
^  light  transmission,  sharpness,  and  repro- 
duction of  all  the  fine  tone  gradations  of 
the  film  image. 
Look     for     "RADIANT" 

distinguish    these   improved  lenses    from    the   old 

type,      it   means    the  best   your   money   can    buy. 

Gundlach      Projection      Lenses      have     been      the 

world's    standard    of    quality    since     1908. 


Gundlach  -  Manhattan 
optical  company 

853  Clinton  Ave.,  North  Rochester,  N.  Y. 


1324 


Motion     Picture     News 


CLASSIFIED  AD  SECTION 

RATES:  10  cents  a  word  for  each  insertion,  in  advance 
except  Employment  Wanted,  on  which  rate  is  5  cents. 


Wanted 

WANT  to  lease  movie  the- 
atre 600  seats  or  over;  any- 
where in  State  of  Wisconsin  ; 
would  consider  house  some- 
what run  down,  or  will  buy 
interest  in  bona  fide  propo- 
sition where  owner  wishes  to 
retire;  all  replies  absolutely 
confidential.  Address,  Box 
660,  Motion  Picture  News. 
Chicago,  111. 

MANAGER  or  Assistant; 
5  years  with  Broadway  pic- 
ture house ;  efficient ;  live 
wire  ;  progressive  ;  best  refer- 
ences. Box  630,  Motion  Pic- 
ture News,  New  York  City. 

MUSICAL  DIRECTOR.- 
At  liberty ;  16  years  in  prom- 
inent New  York  movie  the- 
atres; age,  37;  wish  connec- 
tion with  first  class  theatre 
anywhere  where  a  perfect 
musical  setting  is  demanded 
and  appreciated ;  immense 
library.  Director,  care  of 
Codv,  425  W.  46th  St.,  New 
York. 

WrANTED.— To  lease  good 
theatre,  or  take  job  as  man- 
ager; have  had  12  years'  ex- 
perience ;  married ;  can  give 
best  of  reference.  Address, 
E.  L.  Marquet,  Opera  House, 
Richmond,  Ohio. 

MOVING  PICTURE 
OPERATOR  (licensed),  sign- 
painter,  wishes  steady  posi- 
tion anywhere.  J.  Hengart- 
ner,  841  Tiffany  St.,  New 
York  City. 

OPERATOR  and  electri- 
cian with  9  years'  experience 
in  large  houses ;  married ; 
wants  work  at, once.  W.  F. 
Ingalls,  313  So.  "B"  St., 
<  Iskaloosa,  Iowa. 

MANAGER.  — At  liberty 
after  March  15th;  20  years' 
experience  managing  vaude- 
ville, road  show,  combina- 
tion, picture,  and  picture 
witii  presentation  houses; 
able  to  do  own  publicity  and 
exploitation  work ;  able  to 
build  own  presentations  and 
prologues;  also  able  to  buy 
and  book  vaudeville,  pictures 
and  road  shows;  have  the 
very  best  of  references  from 
former  positions  and  recog- 
nized showmen ;  am  a  busi- 
ness getter,  as  proven,  and 
like  lots  of  hard  work ;  pre- 
fer large  Class  A  theatre  or 
a    group   of   smaller   houses ; 


salary,  what  I  am  worth  to 
you,  or  will  consider  percent- 
age proposition,  or  a  fair 
starting  salary  ;  married  ;  39 
years  old;  will  go  anywhere 
if  there  is  chance  of  advance- 
ment. Address,  Manager, 
Motion  Picture  News,  New 
York  City. 

For  Sale 

TWO  SIMPLEX  M'A- 
CHINES,  complete  with  mo- 
tors;  line  condition,  $300 
each;  National  ticket-selling 
nwieliine.  $50;  Brandt 
Changer  (cost  $100),  $25. 
Box  82.  Canton.  Ohio. 

THEATRE  for  long  lease 
or  sale;  fully  equipped  pic- 
tures oi-  road  shows;  seating 
capacty,  900.  Charles  Bel- 
linger, Findlay,  Ohio. 

FOR     SALE.  —   Beadle's 

dime  novels;  invaluable  plot 
material.  -Tames  Madison, 
'544  Market  St.,  San  Fran- 
cisco. 

SUITCASE  PROJECT- 
ORS.—  Brand  new,  modern, 
popular  make ;  complete, 
ready  to  run;  while  they  last, 
$50  each.  Brinkman,  607  W. 
137th  St.,  New  York.  Mail 
only. 

DEALERS.  -  •  Verascope 
stands  and  mechanisms;  Edi- 
son supermechanisms  at  bar- 
gain  prices;  Gundlach  Radi- 
ant lenses,  new,  51/],  5^2  and 
7-inch  focus;  value,  $45;  sell 
$15  each ;  like  new  Kliegl 
plugs  and  pin  connectors,  5, 
15  and  30-ampere,  50  cents 
each.  Brinkman,  607  W. 
137th  St.,  New  York.  Mail 
only. 

FULLY  EQUIPPED 
neighborhood  theatre  in 
northern  Indiana  city;  doing 
fine  business ;  for  rent ;  priced 
right  for  quick  sale ;  worth 
investigating.  Box  640,  Mo- 
tion Picture  News,  New  York 
City. 

O  R  G  A  N.  —  See  D  'Art 
Ridge  for  bargains  in  used 
Wurlitzers,  Seeburgs,  Foto- 
players,  Cremonas,  Kimballs, 
Bartolas,  Robert  Mortons, 
Reproducos,  Electric  Pianos 
and  Music  rolls.  Have  you 
an  organ,  piano  or  music  roll 
to  sell?  List  them  with 
D'Art  Ridge,  845  S.  Wabash 
(6th  floor).  Chicago. 


^&MM 


^;       -Tf?  V    4,:.  /a 


V; 

It's   the  Very   Latest  Laugh! 


KEITH-ALBEE 
VAUDEVILLE 


lQ5thSt 


2d  and  Last  Week! 

REGINALD      i 


Happened^ 

fojones/ 


MARIAN  N1X<^ 
OTIS  HARLAN 
ZASU  PITT5 


FRANCLSCO 
LOIHGO  "ith 
COLUMBIA 
ALU  ART  1ST 

ORCHESTRA  .     c._-, 


FtUrtta 


SUBTlNQT0DI.il     I        f^. 
"  I*  I      **fcj 

doom  on  n 


REGINALD 


M  DENNY 


r  PH£stNT*TioN  i«ii ffr,rT' 

GEORGE  WASHINGTON   UNIVERSITY  GIRLS'  GLEE  ClUB 
MISCHA   GUTERSON.'  Conductor 


REGINALD 


feDENMT 

*tig? 


V 

S^"* 


MARIAN  Nl\ON 
Melbourne  M<Dow* 
Z«.u  Pit*.    r.iz,  *" 


BIG 

&ILL 
3TAR 


VAUDEVILLE 


The  dash  and  humor  of  "\\  hat  Happened  to  Jones'* 
(Universal )  has  been  re  fleeted  in  rather  telling  fashion 
by  the  newspaper  displays  of  first-run  houses,  the 
majority  of  which  elected,  wisely  enough,  to  follow 
closely  the  press-booh  suggestions  and  layouts.  The 
ads  shown  in  the  group  above  include  displays  by: 
Stale.  Oakland,  Cal.;  Columbia.  Portland.  Ore.:  B.  F. 
Keith's.  Cleveland:  II  amers'  Orpheum.  Chicago; 
Heade's     Hippodrome.     Cleveland;     Columbia.     Seattle. 


March     20,     19  2  6 


1325 


|iiiiiiiiiiiiiiiHimiiiiH  mill i iiiiiiiiniiiii iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii 

I  FEATURE   RELEASE  CHART  | 

Productions  are  Listed  Alphabetically  and  by  Months  in  which  Released  in  order  that  the  Exhibitor  may 
have  a  short-cut  toward  such  information  as  he  may  need.  Short  subject  and  comedy  release,  as  well  as 
information  on  pictures  that  are  coming,  will  be  found  on  succeeding  pages.  (S.  R.  indicates  State  Right 
release. )  -if 

Refer  to  THE  MOTION  PICTURE  NEWS  BOOKING  GUIDE  for  Productions  Listed  Prior  to  September 

iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiM 


SEPTEMBER 

Feature  Star  Distributed  by        Length     R 

Amazing  Quest,  The Henry  Edwards Cranfield  &  Clarke  ..5500  feet.  . 

As  No  Man  Has  Loved . . .  Special  Cast Fox 7929  f eet . . 

Battler,  The Kenneth  McDonald . .  .Bud  Barsky  (S.  R.) . .  5000  fee*    . 

Below  The  Line Rin-Tin-Tin  (dog) Warner  Brothers 6001  fees   . 

Big  Pal William  Russell Ginsberg  Dist 4543  fee:    . 

Black  Cyclone Rex  (horse) Pathe 5058  feet 

Business  of  Love Pitts-Horton Astoc  Dist.  (S.  R.) . . .  6008  feet 

California  Straight  Ahead  .Reginald  Denny Universal 7238  feet . 

Coast  of  Folly Gloria  Swanson Paramount 6840  feet 

Coming  of  Amos Rod  La  Rocque Prod.  Dist.  Corp 5677  f eet . 

Cyclone  Cavalier Reed  Howes Rayart  (S.R.) 4928  feet . 

Dark  Angel,  The R.  Colman-V.  Banky. .First  National 7311  feet 

Don  0,  Son  of  Zorro Douglas  Fairbanks United  Artists 10264  feet 

Free  to  Love C.  Bow-D.  Keith B.P.Schulberg(S.R.) .  4825  feet . 

Freshman,  The Harold  Lloyd Pathe 6883  feet 

Galloping  Jinx Buddy  Roosevelt Artclass  Pict 4488  feet 

Great  Sensation,  The W.  Fairbanks-P.  Garon. Columbia  (S.  R.) 4560  feet 

Havoc Special  Cast Fox 9200  feet 

High  and  Handsome "  Lefty  "  Flynn F.  B.  O 5669  feet 

His  Majesty  Bunker  Bean.M.  Moore-Devore. . .  .Warner .7149  feet 

His  Master's  Voice Thunder  (dog) Lumas  Film 5700  feet 

If  Marriage  Fails J.  Logan-C.  Brook F.  B.  O 6006  feet 

Kentucky  Pride Special  Cast Fox 6652  feet 

Knockout  Kid,  The Jack  Perrin Rayart  Pict.  Corp. 

IS.  R.) 4901  feet 

Let's  Go  Gallagher Tom  Tyler Film  Book.  Offices..  .5182  feet 

Live  Wire,  The Johnny  Hines First  National 7000  feet 

Lost  World,  The Special  Cast First  National 9700  feet 

Man  of  Nerve Bob  Custer F.  B.  O 4452  feet 

Man  Who  FoundHimself.  Thomas  Meighan Paramount 7168  feet 

Mystic,  The Pringle-Earle M-G-M 6239  feet . 

Never    the    Twain    Shall 

Meet Stewart-Lytell Metro-Goldwyn 8143  feet 

New  Champion,  The Wm.  Fairbanks Columbia  Pict.  (S.R.)  4547  feet 

Not  So  Long  Ago Betty  Bronson Paramount 6849  feet 

Once  In  a  Lifetime Richard  Holt GersonPict.  (S.R.).. 5000  feet 

Outlaw's  Daughter,  The . .  Josie  Sedgwick Universal 4375  feet 

Parisian  Nights E.     Hammerstein  -  L. 

Tellegen F.  B.  0 6278  feet 

Part  Time  Wife Alice  Calhoun Lumas  Film  (S.  R.l .  .  6100  feet 

Plastic  Age,  The Special  Cast B.  P.  Schulberg  (S.R.)6848  feet 

Pretty  Ladies Zazu  Pitts Metro-Goldwyn 5828  feet 

Primrose  Path,  The Bow-MacDonald Arrow 5475  feet 

Ridin'  the  Wind Fred  Thomson Film  Book.  Offices..  .5014  feet 

Scandal  Street Kennedy-Welch Arrow 6923  feet 

Sealed  Lips Revier-Landis Columbia  Pict.  (S.R.)  5770  feet 

Seven  Days Lillian  Rich Prod.  Dist.  Corp 6974  feet 

Shore  Leave Barthelmess-Mackaill. First  National 6856  feet 

Siege Virginia  Valli Universal 6424  feet 

Son  of  His  Father,  A Special  Cast Paramount 6925  feet 

Souls  for  Sables Windsor-O'Brien Tiffany  (S.  R.) 7000  feet. 

Speed  Madness Frank  Merrill Hercules  Film 4579  feet 

Spook  Ranch Hoot  Gibson Universal 5247  feet 

Steppin'  Out Sterling-Revier Columbia 5267  feet 

Sun  Up Special  Cast Metro-Goldwyn 5906  feet . 

Tearing  Loose Wally  Wales Weiss  Bros.  (S.R.)..  5060  feet . 

Teaser,  The Laura  La  Plante Universal 6967  feet. 

Three  Wise  Crooks Evelyn  Brent Film  Book.  Offices . .   6074  feet . 

Timber  Wolf,  The Buck  Jones Fox 4869  feet . 

Trouble  With  Wives,  The.Vidor-T.  Moore Paramount 6489  feet. 

Wall  Street  Whiz,  The.  .   Richard  Talmadge. . .  .Film  Book.  Offices... 5452  feet. 

What  Fools  Men Stone-Mason First  National 7349  feet 

Wheel,  The Special  Cast Fox 7325  feet. 

White  Outlaw,  The Jack  Hoxie Universal 4830  feet . 

Wild  Horse  Mesa Special  Cast Paramount 7221  feet . 

Wild,  Wild  Susan Bebe  Daniels Paramount 5774  feet . 

With  This  Ring Mills-Tellegen B.  P.  Schulberg 5333  feet 


Feature                                   Star  Distributed  by 

Midshipman,  The Ramon  Novarro Metro-Goldwyn . . , 


Feb.  28 

Oct!  31 
Oct.  24 
May  30 
Dec.  19 
Sept.  12 
Sept.  12 
Sept.  19 
Sept.  26 
Sept.  26 
June  27 
Jan.  2 
July  25 


.  .  Sept. 

26 

•  -Aug. 

29 

.  .Feb. 

20 

.  .  Sept. 

26 

.  .Nov. 

1  t 

.  .May 

23 

.  .Sept. 

14 

.    Jan. 

9 

Oct. 

3 

Sept. 

12 

..Feb. 

21 

.  .  Nov. 

28 

.Sept. 

5 

.  .  Sept. 

12 

.    Aug. 

8 

Dec. 

19 

.  .Aug. 

8 

.    Dec. 

5 

.  .Dec. 

19 

. . June 

20 

.    Dec. 

5 

t . .  Oct. 

in 

■  July 

25 

.  .Oct. 

31 

.    Oct. 

24 

.    Nov. 

11 

t.    Nov. 

7 

. . Sept 

12 

.  .Aug. 

29 

. . June 

20 

.  .Sept. 

19 

.  .Sept 

12 

May  2 
Dec.  19 
Aug.  29 
June  13 
May  30 
Oct.  24 
Sept.  26 
Aug.  11 
Nov.  7 
Oct.  10 
Aug.  2 
June  27 
Aug.  22 
Aug.  15 
Oct.   3 


OCTOBER 

Feature  Star  Distributed  by         Length     Reviewed 

American  Pluck George  Walsh Chadwick 6000  feet. .  Julv   1 1 

Beautiful  City R.  Barthelmess First  National 6460  f  eet .  .  Nov.  1 4 

Bobbed  Hair Prevost-Harlan Warner  Brothers ....  7781  feet . .  Oct.   31 

Borrowed  Finery Louise  Lorraine Tiffany  (S.  R.) 6500  feet.  .Dec.     5 

Bustin*  Through Jack  Hoxie Universal 4506  feet.. Oct.   24 

Circle,  The Eleanor  Boardman Metro-Goldwyn 5511  feet.  .Oct.   31 

Circus  Cyclone,  The Art  Acord Universal 4609  feet . .  Aug.  22 

Classified Corinne  Griffith First  National 6927  feet.  .Oct.    17 

Clothes  Make  the  Pirate. .  Errol-D.  Gish First  National 7000  feet.  .Nov.  14 

Compromise Irene  Rich Warner  Bros 6586  feet.  .Nov.    7 

Desert  Demon,  The Buffalo  Bill,  Jr Artclass  Pict 5012  feet .  .  Feb.  27 

Dollar  Down Ruth  Roland Truart  (S.  R.) 5860  feet.  .Aug.  29 

Everlasting  Whisper,  The.Tom  Mix Fox 5611  feet.  .Oct.   24 

Exchange  of  Wives,  An. ..Special  Cast Metro-Goldwyn 6300  feet.  .Oct.    17 

Fighting  Heart,  The Geo.  O'Brien Fox 7032  feet . .  Oct.     3 

Golden  Princess,  The ....  Bronson-Hamilton ....  Paramount 6395  feet . .  Sept.  19 

Heads  Up "Lefty"  Flynn F.  B.  O 5482  feet.  .Nov.  21 

Heartless  Husbands Gloria  Grey Madoc  Sales 5000  feet .  .  Dec.  26 

Hell's  Highroad Leatrice  Joy Prod.  Dist.  Corp 6084  feet .  .  Sept.    5 

Hurricane  Horseman,  TheWally  Wales Artclass  Pict 4440  feet 

In  Search  of  a  Hero Richard  Holt Gerson  Pictures 5000  feet.  . Feb.  13 

Iron  Horse,  The O'Brien-Bellamy Fox  Film  Corp.  ..  10424  feet. Sept.  13*24 

Keeper  of  the  Bees,  The.  .Robert  Frazer F.  B.  O 6712  feet.  .Oct.    17 

Little  Annie  Rooney Mary  Pickf ord United  Artists 8850  feet . .  Oct.   3 1 

Lorraine  of  the  Lions Kerry-Miller Universal 6753  feet . .  Aug.  15 

Lovers  in  Quarantine Daniels-Ford Paramount 6570  feet .  .  Oct.   24 

Lock  and  Sand Leo  Maloney Clarion  Photoplays. .  .5900  feet.  .Feb.  27 

Mao  on  the  Box,  The Sydney  Chaplin Warner  Bros 7282  feet .  .  Oct.    10 


Length 
7498  feet. 
5443  feet 
4042  feet. 
.5679  feet 
6080  feet . 
6911  feet 
6802  feet. 
9801  feet. 
4603  feet. 
5139  feet. 
6447  feet. 
5027  feet 
6648  feet 
6093  feet. 
5994  feet. 
7537  feet 
6849  feet 
6600  feet 
.5060  feet 
6750  feet. 
4988  feet 
6107  feet 
6550  feet. 


Reviewed 
..Oct.    24 

Oct.  24 
.Nov.  2*1 

Dec.  5 
.Nov.     7 

Oct.  29 
.Aug.  2* 
.  Sept.  2* 
.  Sept.  24 
.Nov.  21 

Oct.  31 
.Oct.  17 
.Nov.  7 
.Sept.  2fr 
.  Nov.     7 

Oct.    1» 

Oct.    1* 

Oct.  17 
.Nov.  21f 
.Oct.    31 

!  Oct!    17 
Oct.    2* 


.Nov 
.Nov 
.Dec.  12 
.  Nov.  7 
.Nov.  28 
.Oct.  !» 
.Sept.  19 

Aug.  1 
.Nov.  28 
.Nov.  21 
.Mar.  £• 
.Oct.  24 
.Nov.  21 
.Oct.    1* 


New  Brooms Hamilton-Love Paramount 

No  Man's  Law Bob  Custer F.  B.  O 

One  of  the  Bravest Ralph  Lewis Lumas  Film  (S.R.) . . 

Other  Woman's  Story.  . .  . Calhoun-Frazer B.  P.  Schulberg 

Pace  That  Thrills,  The . . .  .Ben  Lyon First  National 

Peacock  Feathers Logan-Landis Universal 

Pony  Express,  The Betty  Compson Paramount 

Prairie  Pirate,  The Harry  Carey Prod.  Dist.  Corp 

Pride  of  the  Force,  The .  .  .  Tom  Santschi Rayart 

Red  Hot  Tires Monte  Blue Warner  Bros 

Regular  Fellow,  A Raymond  Griffith Paramount 

Seven  Keys  to  Baldpate.  .Douglas  MacLean. .  .  .Paramount 

Storm  Breaker,  The House  Peters Universal 

Substitute  Wife,  The Jan«  Novak Arrow 

Thunder  Mountain Special  Cast Fox 

Tower  of  Lies Chaney-Shearer Metro-Goldwyn . . .  ! 

Wandering  Fires Constance  Bennett .  .  .  Arrow 

Wandering  Footsteps Taylor-Washburn.  .  .  .Ginsberg  Dist.  Corp 

Why  Women  Love Blanche  Sweet First  National 

Win,  Lose  or  Draw Leo  Maloney Clarion  Photoplays 

Winding  Stair,  The Special  Cast Fox 

Without  Mercy Vera  Reynolds Prod.  Dist.  Corp 

NOVEMBER 

Feature  Star  Distributed  by       Length     Reviewed 

Action  Galore Buddy  Roosevelt Artclass  Pict 4659  feet 

After  Marriage Margaret  Livingston .  .  Madoc  Sales 5500  feet .  .  Nov.  1  *. 

All  Around  Frying  Pan Fred  Thomson F.  B.  O 5519  feet . 

Ancient  Highway,  The Jack  Holt Paramount 6034  feet 

Best  Bad  Man,  The Tom  Mix  Fox 4983  feet . 

Best  People,  The Special  Cast Paramount 5700  feet . 

Bright  Lights Ray-Starke Metro-Goldwyn 6260  feet . 

Calgary  Stampede,  The . . .  Hoot  Gibson Universal 5924  feet . 

Call  of  Courage,  The Art  Acord Universal 4661  feet . 

Camille    of    the    Barbary 

Coast Busch-O.  Moore Assoc.  Exhib 5600  feet 

Clash  of  the  Wolves Rin-Tin-Tin  (dog) Warner  Bros 6478  feet . 

Cobra Valentino Paramount 6895  feet . 

Daring  Days Josie  Sedgwick Universal 4622  feet . 

Durand  of  the  Bad  Lands .  .Buck  Jones Fox 5844  feet . 

Eagle,  The Rudolph  Valentino United  Artists 6756  feet . 

East  Lynne Special  Cast Fox 8553  feet . 

Fifty-Fifty L.Barrymore-H.Hamp- 

ton Assoc.  Exhib 5561  feet.  .June  24 

Fight  to  a  Finish,  A Wm.  Fairbanks Columbia  (S.R.) 4603  feet . .  Dec.     & 

Flower  of  Night Pola  Negri Paramount 6374  feet.. Oct.   31 

Fool,  The Edmund  Lowe Fox 9488  feet . .  April  25 

Galloping  On Wally  Wales Artclass  Pictures ....  4292  feet . .  Feb.  27 

Go  West Buster  Keaton Metro-Goldwyn 6256  feet.  .Nov.     7 

His  Buddy's  Wife Glenn  Hunter Assoc.  Exhib 5600  feet .  .  July   25 

Home  Maker,  The Alice  Joyce Universal 7755  feet .  .  Aug.     8 

Keep  Smiling Monty  Banks Assoc.  Exhib 5400  feet .  .  Aug.     1 

King  on  Main  St.,  The ....  Adolphe  Menjou Paramount 6229  feet .  .  Nov.     7 

Last  Edition,  The Ralph  Lewis Film  Book.  Offices . . .  6400  feet . 

Lazybones Special  Cast Fox  Film 7236  feet 

Lights  of  Old  Broadway.  .  Marion  Davies Metro-Goldwyn 6437  feet. 

Manhattan  Madness Dempsey-Taylor Assoc.  Exhib 5500  feet 

Merry  Widow Mae  Murray Metro-Goldwyn 10027  feet. Sept.  12 

Midnight  Limited Glass-Hawley Rayart 5855  f  eet .    Jan.     2 

New  Commandment Sweet-Lyon First  National 6980  feet .  .  Nov.  14 

Old  Clothes Jackie  Coogan Metro-Goldwyn 5915  feet.    Nov.   14 

Only  Thing,  The Special  Cast Metro-Goldwyn 5824  f eet .   Dec.     5 

People  vs.  Nancy  Preston .  Bowers-De  La  Motte .  .Prod.  Dist.  Corp 6300  feet .    Nov.     7 

Phantom  Express,  The.  .  .Special  Cast Ginsberg  Dist 4614  feet     Dec.   12 

Phantom  of  tne  Opera. . .  .  Lon  Chaney Universal 8464  feet .  .  Sept.  19> 

Ridin'  Streak,  The Bob  Custer Film  Book.  Offices. .  .4540  feet     Dec.   12 

Road  to  Yesterday,  The.  .Joseph  Schildkraut.  .  .Prod.  Dist.  Corp 9980  feet     Nov.  21 

Romance  Road Raymond  McKee Truart 5000  feet .  .  Aug.     9 

Rose  of  the  World Special  Cast Warner  Bros 7506  feet .  .  Nov    21 

Saddle  Cyclone Buffalo  Bill  Jr Artclass  Pict 4728  feet 

Satan  in  Sables Lowell  Sherman Warner  Bros 7000  feet .  .  Oct.   24 

Scarlet  Saint,  The Astor-Hughes First  National 6880  feet .  .  Nov.  21 

Seven  Sinners Marie  Prevost Warner  Bros 6286  feet .  .  Dec. 

■   Shadow  on  the  Wall Creighton  Hale Lumas  Film  (S.  R.) . .  5800  feet .  .  Dec. 

Simon  the  Tester Rich-O'Brien Prod.  Dist.  Corp 5070  f eet .  .  Oct. 

Some  Pun'kins Chas.  Ray Chadwick  (S.  R.) . ..  .6500  feet.    Sept  1S> 

S.O.S.  Perils  of  the  Sea.  .Elaine  Hammerstein.  .Columbia  Pict 5118  feet.  .Dec.  26 

Sporting  Life Special  Cast Universal 6763  feet .  .  Sept.  26 

Stage  Struck Gloria  Swanson Paramount 6691  feet .  .  Nov.  28 

Stella  Dallas Bennett-Colman United  Artists 10157  feet. Nov.  28 

Tessie McAvoy-Agnew Arrow 6221  feet .  .  Oct.   24 

Thank  U Special  Cast Fox 6839  feet.  .Sept.  19 

Unchastened  Woman,  The  Theda  Bara Chadwick  (S.R.)....  6800  feet .  .  Jan.      2 

Under  the  Rouge Tom  Moore Assoc.  Exhib 6500  feet..    July  25 

Unguarded  Hour,  The ....  Sills-Kenyon First  National 6613  feet .  .  Dec.     5 

Wedding  Song,  The Leatrice  Joy Prod.  Dist.  Core 7373  f eet .  .  Nov.  28 

We  Moderns Colleen  Moore First  National 6609  feet .  .  Dec.     5 

When  Husbands  Flirt ....  Dorothy  Revier Columbia 5625  feet .  .  Dec.     5 

Where  Was  I? Reginald  Denny Universal 6630  feet .  . Aug.  29 

Wild  Girl Louise  Lorraine Truart  (S.R.) 5000  f  eet .  .  Mar.    ft 

Wyoming  Wild  Cat,  The.. Tom  Tyler F.  B.  O 5156  feet.  .Nov.  28 

DECEMBER 

Feature  Star  Distributed  by       Length     Reviewed 

Blind  Trail,  The Leo  Maloney Clarion  Photoplays .  .  4900  feet 

Blue  Blood George  Walsh Chadwick 5600  feet . .  Feb.   IS 

Bluebird's  Seven  Wives. .  Lyon- Wilson-Sweet. .  .First  National 7774  feet.  .Jan.    '9 

Broadway  Lady Evelyn  Brent F.  B.  0 5500  feet.. Dec.  12 

Counsel  for  the  Defense .  .Peters-Compson Assoc.  Exhib 6022  feet .  .  Nov.   2 1 


Oct.  17 
Oct.  31 
Nov.  14 
July   25- 


19 

12 
24 


1326 


M otion     Picture     X c w s 


Feature  Star  Distributed  by        Length      Reviewed 

Owher  Mnsketeer,  The  .Tons  Tyler Film  Book.  Officii . .  .  4500  feet .  .  Dec.  2« 

Deeerl's  Price,  The Back  Jenes Fox 5529  feet     Dec.   19 

Don't S.  O'Neill-B.  Roach .  .  Metro-Goldwyn 6000  feet    .  Mar.    6 

Fate  of  a  Flirt Dorothy  Revier Columbia  Pict 5823  feet.  .Jan.   23 

Golden  Strain,  The Special  Cast Fox 5989  feet   .Jan.      2 

Geese  Woman,  The Special  Cast Universal 7500  f eet .  .  Aug.  22 

Great  Lore,  The Dana-Agnew M-G-M 

Handsome  Brute,  The...W.  Fairbanks-Corbin.  Columbia  Pict.  (S.R.)  4779  feet  ..Feb.  20 

Hi»  People Rudolph  Schildkraut . . Universal 8983  feet.    Nov.  14 

His  Secretary Norma  Shearer M-G-M 6433  f  eet .  .  Jan.     2 

Hogan'g  Alley Harlan-Miller Warner  Bros 6610  feet . . Dec.     5 

Infatuation Special  Cast First  National 5794  feet .  .  Jan.    16 

Irish  Luck Thomas  Meighan Paramonnt 7008  feet .  .  Nov.  28 

Joanna Mackaill-Mulhall First  National 7900  feet .  . Dec.  26 

Kiss  for  Cinderella,  A.  .  .  .Betty  Bronson Paramount 9221  feet.  .Dec.  26 

Lady  Windermere's  Fan.  .Special  Cast Warner  Brothers.  .  .  .7816  feet.  .Dec.  19 

Lodge  in  the  Wilderness, 

The Tiffany  (S.  R.) 6500  feet 

Lord  Jim Percy  Marmont Paramount 6702  feet.  .Not    21 

Lever's  Island Hampton-Kirkwood .  .  Assoc.  Exhib Jan.  23 

Madam  Behave Eltinge-Pennington . .  .Prod.  Dist.  Corp  . . .  .5417  feet.  .Nov.  14 

Man  From  Red  Gulch Harry  Carey Prod.  Dist.  Corp 5437  feet . .  Dec.     5 

Masked  Bride,  The Mae  Murray Metro-Goldvryn 5699  feet . . Dec.  12 

Midnight  Flyer,  The Landis-Devore F.  B.  0 6200  feet .  .  Jan.     9 

Morals  for  Men Tearle-Mills Tiffany  (S.  R.) 6500  feet.  .Dec.     5 

North  Star,  The Strongheart  (dog) ....  Assoc.  Exhib 5  reels .  . .  Jan.    16 

Northern  Code,  The Eva  Novak Lamas 5920  feet . .  Jan      9 

Pals Louise  Lorraine Truart  (S.R.) 5500  f eet    .  Mar.  13 

Perfect  Clown,  The Larry  Semon Chadwick 5600  f eet .  .  Dec.  26 

Pinch  Hitter,  The Glenn  Hunter Asso.  Exhibitors Dec.  12 

Pleasure  Bnyers,  The ....  Irene  Rich Warner  Brothers 7202  f  eet .  .  Feb.   13 

Prince  of  Pep Richard  Talmadge F.  B.  O 4911  feet.  .Jan.     2 

Sally,  Irene  and  Mary Special  Cast Metro-Goldwyn 5564  feet . .  Dec    19 

Snailin' «t  Trouble "  Lefty  "  Flynn F.  B.  0 5175  feet.  .Dec.  19 

Seed  Mates Special  Cast M-G-M 6000  feet.  .Jan.     6 

Splendid  Road,  The Anna  Q.  Nilsson First  National 7646  feet .  .  Dec.  12 

Streak  of  Lock,  A Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.)  .4884  feet 

That  Royle  Girl Dempster-Fields Paramount 10253  feet .  Dec.  19 

Three  Faces  East Goudal-Ames Prod.  Dist.  Corp 7369  feet .  .  Jan.     2 

Thundering  Through Buddy  Roosevelt Artclass  Pict 4527  feet .  .  Mar.    6 

Time,  The  Comedian.  .  .  .Cody-Busch Metro-Goldwyn 4557  feet.  .Dec.  20 

Triple  Action Pete  Morrison Universal 4800  feet.  .Nov.  14 

Tumbleweeds Wm.  S.  Hart United  Artists 7254  feet.. Nov.  28 

Two  Fisted  Jones Jack  Hoxie Universal 4555  feet.  .Dec.     5 

Wages  for  Wives Special  Cast Fox 6852  feet ..  Dec.     5 

When  the  Door  Opened..  .Special  Cast Fox 6515  feet.  .Nov.  28 

Woman  of  the  World,  A.  .Pola  Negri Paramount 6353  feet.  .Dec.  26 

Womanhandled Richard  Dix Paramount 6765  feet   .  Jan.   16 


Feature  Star  Distributed  by       Length     Reviewed 

Broadway  Boob,  The Glenn  Hunter Assoc  Exhib 6  reels.  .  .    Mar.  13 

Cave  Man,  The Prevost-Moore Warner  Bros. 7  reels ...  .  Feb.  27 

Cohens   and   the   Kellys, 

The Special  Cast Universal 7774  feet   .  Mar.    6 

Count  of  Luxembourg ....  George  Walsh Chadwick 6300  feet .  .  Dec.  2C 

Dancer  of  Paris,  The Special  Cast First  National 7  reels.  .  .  .Mar.  13 

Dangers  of  a  Great  City .  .  Special  Cast Fox 

Desperate  Game,  The Pete  Morrison Universal 4450  feet . .  Dec.  12 

Devil's  Circus,  The Norma  Shearer M-G-M 

Double  Fisted Jack  Perrin Rayart  (S.  R.) 5000  feet 

Driftin'  Thru Harry  Carey Pathe 5  reels.  .  ..Jan.  30 

Far  Cry,  The Sweet-Mulhall First  National 8  reels ...    Mar.    6 

Fighting  Cheat,  The Wally  Wales Artclass  Pictures 4800  feet 

Grand    Duchess    and    the 

Waiter Menjou-Vidor Paramount 6314  feet.  .Feb.     6 

Heavy  Odds Leo  Maloney Clarion  Photoplays. ..  4900  feet 

Ibanez'  Torrent Garbo-Cortez M-G-M 6769  feet.   Mar.    6 

Irene Colleen  Moore First  National 9  reels .  . .  Feb.  27 

Johnstown  Flood,  The Special  Cast Fox 6258  feet     Mar.  13 

King  of  the  Turf Special  Cast F.  B.  O 6210  feet   .  Mar.    6 

Ladies  of  Leisure Elaine  Hammerstein .  .Columbia  (S.  R.) 

Made  for  Love Leatrice  Joy Prod.  Dist.  Corp 5700  feet .  .  Feb.   13 

Man  Upstairs,  The Monte  Blue Warner  Bros 7  reels Feb.   13 

Million  Dollar  Handicap, 

The Vera  Reynolds Prod.  Dist.  Corp 6117  feet .  .  Jan.   30 

Miracle.of  Life,  The Busch-Marmont Assoc.  Exhib 

Moana Paramount 7  reels.  .  .  .Jan.    30 

Morganson's  Finish Special  Cast Tiffany  (S.  R.) 6500  feet 

My  Own  Pal Tom  Mix Fox 

Night  Cry,  The Rin-Tin-Tin Warner  Bros 

Night  Watch,  The Special  Cast Truart  (S.R.) 

Outside  the  Law Dean-Chaney Universal  (re-issue) 

Palace  of  Pleasure Special  Cast Fox 5467  feet .  .  Jan.   23 

Rainbow  Riley   Johnny  Hines First  National 7  reels ....  Feb.  20 

Road  to  Glory,  The Special  Cast Fox 5600  feet   .Feb.  20 

Ship  of  Souls B.  Lytell-L.  Rich Assoc.  Exhib 6800  feet.  ..Feb.  S 

Silent  Witness,  The Louise  Lorraine Truart  (S.R.) 5860  feet 

Sky  High  Corral Art  Acord Universal 

Song  and  Dance  Man,  TheTom  Moore Paramount 7  reels Jan.   30 

Speed  Limit,  The Raymond  McKee Lumas  Film 5940  feet    .  Feb.   20 

Thrill  Hunter,  The Special  Cast Columbia 

Tough  Guy,  The Fred  Thomson F.  B.  0 5455  feet.   Feb.  27 

Transcontinental  Limited .  Special  Cast Chadwick  (S.R.) 6400  feet    .  Mar.  1 3 

Trumpin*  Trouble Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.)  4809  feet 

Two  Can  Play Bow-MacDonald Assoc.  Exhib 6  reels ....  Mar.    6 

Under  Western  Skies    ...  Norman  Kerry Universal 7  reels 

Vanishing  American,  The  .Dix- Wilson   Paramount 10063  feet .  Nov.    7 

Wanderer,  The    William  Collier,  Jr.. .  .Paramount 8173  feet.   Sept.  12 

Watch  Your  Wife Virginia  Valli Universal 6980  feet     Feb.   27 


JANUARY 


MARCH 


Feature 
American  Venus,  The  .  . 
Arizona  Sweepstakes,  The 
■Bashful  Buccaneer,  The .  . 

Slack  Bird,  The 

Bine  Streak,  The 

Braveheart 

Checkered  Flag,  The 

Cowboy  and  the  Countess, 

The 

Dance  Madness 

Danger  Girl,  The , 

Demon,  The 

Desperate  Moment 

Enchanted  Hill,  The 

Exquisite  Sinner,  The .  . .  . 

iFif th  Avenue 

Fighting  Edge,  The 

First  Year,  The 

Flaming  Waters 

Gilded  Butterfly,  The 

Girl  fro  m  Montmartre.  .  .. 

Golden  Cocoon 

Hands  Up 

Hearts  and  Fists 

His  Jaii  Bride 

Hoodoo  Ranch,  The 

Hnsband  Hunters 

I  Do 

iust  Suppose 
ady  from  Hell 

Little  Giant,  The 

lure  of  the  Wild 

Mannequin 

Man  Rustlin' 

Marrying  Money 

Memory  Lane 

•Outsider,  The 

Phantom  of  the  Forest... 

Prince  of  Broadway 

Queen  O'Diamonds 

Reckless  Lady 

Roaring  Rider,  The 

Rocking  Moon 

Sea  Beast,  The 

Shadow  of  the  Law 

Splendid  Crime 

Steel  Preferred 

-Stella  Maris 

Stop,  Look  and  Listen.  .  .  . 

Sweet  Adeline 

Thrilling  Youth 

Too  Much  Money 

Traffic  Cop,  The 

Trip  to  Chinatown,  A 

Western  Pluck    . 
What  Happened  to  Jones 
When  Loves  Grows  Cold. 
Where  the  Worst  Begins. 

White  Mice 

Without  Orders 

Yankee  Senor,  The 


Star  Distributed  by       Length     Reviewed 

Special  Cast Paramount 7931  feet.  .Jan.   16 

.Hoot  Gibson Universal 5418  feet.  .Nov.  21 

Reed  Howes Rayart  (S.  R.) 5000  feet.  .Nov.  14 

Lon  Chaney M-G-M 6688  feet.  .Feb.   13 

Rich,  Talmadge F.  B.  O 4954  feet.. Feb.  22 

Rod  LaRocque Prod.  Dist.  Corp 7356  feet . .  Jan.   16 

Elaine  Hammerstein.  .Ginsberg  Dist.  Corp. 

(S.  R.) 6071  feet.. Feb.  13 

Jan.  9 
Feb.  6 
Feb.     6 

jan!  "9 
Jan.     9 


Buck  Jones Fox 6  reels.  . 

Windsor-Nagel Metro-Goldwyn 6393  feet . 

Priscilla  Dean Prod.  Dist.  Corp 5660  feet . 

Jack  Hoxie Universal 4539  feet . 

Hawley-Von    Eltz Ginsberg  Dist.  Corp .  .5781  feet . 

Special  Cast Paramount 6326  feet. 

Nagel-Adoree Metro-Goldwyn 

De  La  Motte Prod.  Dist.  Corp 5503  feet . 

Harlan-Miller Warner  Brothers ....  7  reels .  .  . 

Special  Cast Fox 6038  feet . 

Special  Cast F.  B.  O 5700  feet. 

Special  Cast Fox 6200  feet. 

La  Marr-Stone First  National 8  reels 

Chadwick-Gordon. . .  .Warner  Bros 7200  feet. 

Raymond  Griffith Paramount 5883  feet . 

Bowers-de  la  Motte.  .Assoc.  Exhib 

Prevost-Moore Warner 

Buddy  Roosevelt Artclass  Pictures 4800  feet. 

Tiffany 6500  feet. 

Harold  Lloyd Assoc.  Exhib 

Richard  Barthelmess .  .First  National 7  reels .  . 

Blanche  Sweet Assoc.  Exhib 6  reels.  .  . 

Glenn  Hunter Universal 6850  feet . 

Jane  Novak Columbia  (S.R.) 5570  feet . 

Special  Cast Paramount 6981  feet . 

Bob  Custer Film  Book.  Offices . .  .4666  feet . 

Truart  (S.  R.) 5800  feet. 

Boardman-Nagel First  National 

J.  Logan Fox 5424  feet . 

Thunder  (dog) Lumas  Film 5800  feet . 

George  Walsh Chadwick 5800  feet. 

Evelyn  Brent F.  B.  O 5129  feet. 

Belle  Bennett First  National 7336  feet . 

Wally  Wales Artclass  Pictures 4800  feet . 

Bowers-Tashman Prod.  Dist.  Corp 6000  feet . 

John  Barrymore Warner  Bros 6393  feet . 

Bow-Lewis Assoc.  Exhib 5  reels.  .  . 

Daniels-Hamilton.  .  .  .Paramount 6000  feet. 

William  Boyd Prod.  Dist.  Corp 6680  feet . 

Mary  Philbin Universal 5786  feet . 

Larry  Semon Pathe 5305  feet . 

Charles  Ray Chadwick 6000  feet . 

Billy  West Rayart  (S.  R.l 5000  feet. 

Nilsson-Stone First  National 

"  Lefty  "  Flynn F.  B.  0 5175  feet . 

Special  Cast Fox   

Art  Accord Universal 4207  feet . 

Reginald  Denny Universal 6700  feet . 

Mrs.  Rudolph  ValentinoF.  B.O 7  reels .  .  . 

Ruth  Roland Truart  I S.  R.) 5800  feet . 

Jacquelin  Logan Associated  Exhib.    .  . 6  reels .  . 

Leo  Maloney Clarion  Photoplays. . 

Tom  Mix Foi 


Feb.  6 
Feb.  20 
Feb.  6 
Jan.  30 
Jan.  16 
Feb.  13 
Dec.  26 
Jan.  16 
Jan.   23 


Jan.  30 
Feb.  6 
Jan.  30 
Feb.  13 
Jan.  2 
Jan.    16 

Jan. '  23 
Jan.  30 
Feb.  6 
Jan.  2 
Feb.  6 
Feb.     6 

Jan. ' 23 
Jan.  30 
Feb.  20 
Dec.  26 
Dec.  26 
Jan.  30 
Jan.  30 
Jan.  23 

tan.  23 
Feb.   27 


.4900  feet. 
5  reels..  . 


Feb.  6 
Dec.  19 
Feb.  13 
Dec.  12 
Mar.    6 

Jan. '  6 1 


Feature 

Age  of  Indiscretion 

Arizona  Streak,  The 

Bar  C  Mystery,  The 

Barrier,  The 

Bat,  The 

Beverly  of  Graustark 

Big  Show,  The 

Blue  Blazes 

Broadway  Billy 

Broken   Hearts   of   Holly- 
wood   

Champion  Lover,  The 

Chip  of  the  Flying  U 

Combat 

Coming  and  Going 

Dancing  Mothers 

Dangerous  Virtue 

Dixie  Merchant,  The 

Earth  Woman,  The 

Forbidden  Waters 

Happiness 

Hearts  and  Spangles 

Hell's  Four  Hundred 

Her  Second  Chance 

Highbinders,  The 

High  Steppers 

Honeymoon  Express,  The 

How  to  Train  a  Wife 

Little  Irish  Girl,  The 

Love  Toy,  The 

Man  Four  Square 

Manhood 

Man  in  the  Saddle,  The .  . 

Marriage 

Mile  Modiste 

Monte  Carlo 

My  Old  Dutch 

Night  Patrol,  The 

Non-Stop  Flight,  The 

Nutcracker,  The 

Oh,  What  a  Nurse 

Other  Women's  Husbands 

Partners  Again 

Red  Dice 

Roaring  Forties,  The 

Sap.  The 

Secret  Orders 

Siberia 

Six  Shooting  Romance.  .  . 

Tangled  Herds 

Taxi  Mystery,  The 

Test  of  Donald  Norton 

Tramp,  Tramp,  Tramp 

Unknown  Dangers 

Vanishing  Hoofs 

Why  Girls  Go  Back  Home 

Winning  the  Futurity 

Yellow  Fingers 


Star 


Distributed  by       Length     Reviewed 

Truart  (S.  R.) 5800  feet 

Tom  Tyler F.  B.  O 

Phillips-MacDonald.  .Pathe 5  reels    

Kerry-Barrymore Metro-Goldwyn 

Special  Cast United  Artists 

Marion  Davie* M-G-M 

Lowell-Russell Assoc.  Exhib 

Pete  Morrison Universal 4659  f  eet .  .  Jan.   23 

Billy  Sullivan Rayart  (S.  R.) 5000  feet 

Harlan-Miller Warner  Brothers . 

Prod.  Dist.  Corp 

Hoot  Gibson Universal 6596  feet.  .Mar.    6 

House  Peters Universal 6714  feet.  .Feb.  20 

Buffalo  Bill,  Jr Artclass  Pictures 4800  feet 

Special  Cast Paramount 8  reels .  .  .  Feb.   27 

Jane  Novak Lee-Bradford  <S.  R.  .6000  feet 

Special  Cast Fox 

Alden-Bonner Assoc.  Exhib 

Priscilla  Dean Prod.  Dist.  Corp 

Special  Cast Film  Book.  Offices 

Wanda  Hawley Lumas  Film 6200  feet 

Margaret  Livingston . .  Fox 

Nilsson-Frazer First  National 

Tilden-Daw Assoc.  Exhib 

Special  Cast First  National 

Special  Cast Warner  Bros 

Valli-O'Brien Assoc.  Exhib 

Special  Cast Warner  Bros 

Lowell  Sherman Warner  Bros 6  reels    .      Mar.  1 3 

Buck  Jones Fox 

Special  Cast Fox 

Hoot  Gibson Universal 5738  feet 

Special  Cast Fox 

Corinne  Griffith First  National 

Special  Cast M-G-M ■ 

Special  Cast Universal 

Richard  Talmadge F.  B.  O 

F.  B.  O 

E.  E.  Horton Assoc.  Exhib 

Syd  Chaplin Warner  Brothers 6930  feet     Mar.    6 

Bloe-Prevost Warner  Bros 

Sidney-Can United  Artists 5562  feet .  .  Feb.   27 

Rod  La  Rocque Prod.  Dist.  Corp 

Special  Cast Jans    S.R.) 

M.  Moore-D.  Devore .  Warner  Bros 

Evelyn  Brent F.  B.  O 

Special  Cast Fox ■ • 

Jack  Hoxie Universal 4837  feet.  .Jan.   30 

Buddy  Roosevelt Artclass  Pictures 4800  feet 

Roberts-Agnew Ginsberg  (S.  R.) 

George  Walsh Chadwick 

Harry  Langdon First  National 

Frank  Merrill  Hercules  iS.  R.  1700  feel  ... 

Wally  Wales Artclass  Pictures 4800  feet 

Marie  Prevost Warner  Brothers 

Special  Cast    Chadwick  (S.R.) 

Olive  Borden Fox 


APRIL 


Distributed  by        Length      Reviewed 


i  i  m;i  \n\ 


Feature  Star  Distributed  by        Length      Reviewed 

Auction  Block.  The Boardman-Ray M-G-M 6239  feet .  . Feb.  27 

Beautiful  Cheat,  The Laura  La  Plante Universal 6583  feet .  .  Feb.    13 

Behind  The  Front W.  Beerv-Hatton Paramount 6  reels ....  Feb.   20 

Beyond  the  Rockies "  Bob  "  Custer F.  B.  O 4851  feet  ..Fob.   20 


Feature  Star 

Ace  of  Hearts Soecial  Cast Fox......... 

Among  Those  Present ...  .  Lloyd-Davis As soc.  Exhib.   

Bells   The  Lionel  Barrymore Chadwick  Pictures . 

Border  Sheriff.'  The  ......  Jack  Ho xie ?ni"r,si'    v< 0  ,°0  ff"e, 

Danger  Quest,  The Reed  Howes Rayart  (S.  R.)    5000  feet 

Figging  Shadows Leo  Maloney Clarion  Photoplays. . .  4900  leet 

Fighting  Thorobreds Billv  Sullivan Rayart  (S.R.) . 

Flames Valli  O'Brien Assoc.  Exhib.. 

Hidden  W.iv.  The Mary  Carr Assoc.  Exhib. 


Mar.  13 


.5000  feet 


March    20,    1926 


1327 


Feature  Star  Distributed  by       Length     Reviewed 

Isle  ol  Retribution,  The. . .  Special  Cast Film  Book.  Offices 

Kiui Norma  Talmadge First  National 

Play  Safe Banks-Corbin Assoc.  Exhib 

Racing  Blood Luraas  Film  (S.  R.) 

Rustlers  Ranch Art  Acord Universal 5230  feet    . 

Rustling  for  Cupid G.  O'Brien-A.  StewartFox 

Sandy Madge  Bellamy Fox. 

Shamrock  Handicap,  The. Special  Cast Fox 

Silken  Shackles Irene  Rich Warner  Bros 

Skinner's  Dress  Snit. . .  .Reginald  Denny Universal 6887  feet.  .Dec.  26 

Somebody's  Mother Mary  Carr Rayart 6000  feet   

Starlight's  Revenge Jack  Perrin Rayart 5000  feet 

Streets  of  Sin Fox 

Tony  Runs  Wild Tom  Mix Fox ....... 

Twin  Triggers Buddy  Roosevelt Artclass  Pict.  (S.  R.)  4800  feet 

MAY 

Feature  Star  Distributed  by       Length     Reviewed 

Bride  of  the  Storm Costello-Harron Warner  Bros 

Chasing  Trouble Pete  Morrison Universal 

Early  to  Wed M.  Moore-K.  Perry... Fox 

Footloose  Widow,  The Irene  Rich Warner  Bros 

Gentle  Cyclone,  The Buck  Jones Fox 

Hell  Bent  for  Heaven ....  Monte  Blue Warner  Bros 

Honeymoon  Express,  The .  M.  Moore-D.  Devore. .  Warner  Bros 

Looking  for  Trouble Jack  Hoxie Universal 

Love  Thief,  The Norman  Kerry Universal 

Man  From  Oklahoma ,  The .  Jack  Perrin Rayart 5000  feet 

Pals  in  Paradise Fox 

Perils  of  the  Coast  Guard .  .Special  Cast Rayart 

Sally  in  our  Alley Mary  Philbin Universal '. . . . 

Sign  of  the  Claw Peter  the  Great  (dog)  Lumas  Film 5925  feet .  . 

Silent  Simpson Leo  Maloney Clarion  Photoplays  (S.  R.)  4900  feet .... 

Three  Weeks  in  Paris ....  Moore-Devore Warner  Bros 6050  feet 

Windjammer,  The Billy  Sullivan Rayart 5000  feet 


.  Educational 1  reel Nov.  21 


JUNE 


Feature  Star  Distributed  by        Length      Reviewed 

Call  of  the  Klondike,  The. Special  Cast Rayart 

Fighting  Buckaroo,  The... Buck  Jones Fox 

Gilded  Highway,  The Dorothy  Devore Warner  Bros 

Hard  Boiled Tom  Mix Fox 

Hero  of  the  Big  Snows,  A .  Rin  Tin  Tin  (dot)  •  •  •  •  Warner  Bros 

One  Punch  O'Day Billy  Sullivan Rayart 

Passionate  Quest,  The. . . .  Marie  Prevost Warner  Bros 

Rolling  Home Reginald  Denny Universal 

Scrappin*  Kid,  The .Art  Acord Universal 4664  feet.  .D*C.     5 

Social  Highwayman,  The.  Harlan-Miller Warner  Bros 

Still  Alarm,  The Chadwick-Russell Universal 7207  feet.  .Jan.   16 

Yellow  Contraband Leo  Maloney Clarion  Photoplays  (S.  R.)  4900   feet 

JULY 

Feature                                   Star                       Distributed  by 
Dangerous  Dude,  The ....  Reed  Howes Rayart 


.Educational 1  reel Feb  13 


Length     Reviewed 
.5000  feet 


Comedy  Releases 


Feature  Star  Distributed  by       Length     Reviewed 

Absentminded Neely  Edwards Universal 1  reel 

Accidents  Can  Happen.  .  .Al  Alt Universal 2  reels Feb.  20 

Account  of  Monte  Cristo Bischoff,  Inc 2  reels 

Air  Cooled "  Aesop  Fable  " Pathe 1  reel 

Alice  Blues Alice  Ardell F.  B.  O 2  reels 

Alice  Plays  Cupid Winkler  (S.  R.) 2  reels 

Alice  the  Jail  Bird Winkler  (S.  R.) 2  reels 

All  Abroad "Helen  &  Warren  "..Fox 2  reels Dec.  19 

Al's  Trouble Al  Alt Universal 2  reels Mar.  13 

Are  Golfers  Cuckoo? Tennek  Film  Corp 

Bachelor's  Babies Special  Cast Educational 2  reels. . .  .Dec.  12 

Back  to  Nature Charles  Puffy Universal 1  reel 

Badly  Broke Charles  Puffy Universal 1  reel Jan.   30 

Bad  Man,  The "  Dinky  Doodle  " F.  B.  0 1  reel 

Bankrupt  Honeymoon,  A.. Special  Cast Fox 2  reels. . .  .Feb.  13 

Barnyard  Follies "  Aesop  Fable  " Pathe 1  reel Sept.    5 

Beauty  Parlor,  A "Fat  Men" F.  B.  O 

Be  Careful Jimmie  Adams Educational 2  reels ....  Aug.  22 

Be  Careful  Dearie Educational 1  reel Jan.  30 

Bedtime  Story,  A Arthur  Lake Universal .1  reel 

Better  Movies "  Our  Gang  " Pathe 2  reels Nov.    7 

Between  Meals Pathe 1  reel 

Beware  of  Your  Relatives. Neely  Edwards Universal 1  reel 

Big  City,  The Edna  Marian Universal 2  reel Feb.   13 

Big  Kick,  The Mohan-Engle Pathe 1  reel Oct.    10 

Bombs  and  Bums Hal  Hodes 1  reel Feb.  20 

Bonehead  Age,  The "  Aesop  Fable  " Pathe 1  reel 

Brainstorm,  The Smith-Bennett Fox 2  reels 

Broken  China Bobby  Vernon Educational 1  reel 

Brotherly  Love Educational 1  reel Jan.  23 

Buried  Treasure "  Our  Gang  " Pathe 2  reels Feb.  20 

Buster  Be  Good Trimble-Turner Universal 2  reels. 

Buster's  Bust  Up Trimble-Turner Universal 2  reels ....  Jan.  23 

Buster's  Hunting  Party . . .  Trimble  and  Dog Universal 2  reels 

Buster's  Nightmare Trimble-Turner Universal 2  reels 

Buster's  Nose  Dive Arthur  Trimble Universal 2  reels 

Buster's  Sky  Rocket Trimble  and  Dog Universal 2  reels 

By  the  Sea Chas.  Puffy Universal 1  reel Oct.   10 

California  Here  We  Come . "  The  Gumps  " Universal 2  reels 

Camel's  Hump Film  Book.  Offices ...  1  reel 

Captain  Suds Eddie  Gordon Universal 2  reels. . .  .Dec.  19 

Careful  Please Lloyd  Hamilton Educational 2  reels. . .  .Feb.  20 

Caretaker's  Daughter,  TheCharley  Chase Pathe 2  reels Oct.    10 

Cat's  Whiskers,  The Neely  Edwards Universal 1  reel 

Charley  My  Boy Charles  Chase Pathe 2  reels Jan.  30 

Cheap  Skates Lige  Conley Educational 2  reels Dec.  12 

Cheaper  to  Move "Helen  and  Warren". Fox 2  reels 

Chester's  Donkey  Party... Joe  Murohy Universal 2  reels 

Circus  Today Special  Cast Pathe 2  reels ....  Mar.  13 

Cleaning  Up  Johnny  Arthur Educational 2  reels Nov.  14 

Closer  Than  a  Brother "Aesop  Fable" Pathe 1  reel 

Cloudy  Romance Special  Cast Fox 2  reels Oct.   10 

Constant  Simp,  The Alberta  Vaughn F.  B.  0 2  reels 

Control  Yourself Smith-Bennett Fox 2  reels Nov.  28 

Crashing  Through Cliff  Bowers Educai tonal 1  reel 

Criss-Cross Cruise, A "  Hodge-Podge" Educational 1  reel 

Crowning  the  Count Eddie  Gordon Universal 2  reels 

Cuckoo  Love Glenn  Tryon Pathe 2  reels Oct.   17 


Feature  Star  Distributed  by        Length      Reviewed 

Cop|d  a  La  Carte Florence  Gilbert Fox 2  reels        Dec    26 

Cupid's  Victory Wanda  Wiley Universal..  2  reels     ' 

Cured  Hams Jack  Richardson Bischoff,  Inc 2  reels .'.'.'.  Oct." '  3  i 

Custard's  Last  Wallop Tennek  Film  Corp 

Dancing  Daddy Jack  Duffy Educational 2  reeis 

Dangerous  Curves  Behind. Mack  Sennett Pathe...  2  reels         rTo*      7 

Day's  Outing,  A "  Aesop  Fable  ".. . . .  .Pathe. 1  feel     ' ' 

Day's  Pleasure,  A Charles  Chaplin Pathe 2  reels" 

Dinky  Doodle  at  the  Circus Film  Book.  Offices     '  1  reel 

Dinky  Doodle  in  the  Hunt Film  Book.  Offices  "l  reel' ' 

Dizzy  Daddies Special  Cast Pathe '     2  reels ' ' 

Dog  Daze Bowes-Marlowe Educational  1  reel 

Dog's  Life,  A Charles  Chaplin Pathe  3  reels" 

n°a'l  d'^t CUff  Bowes Educational. ... . '.'.  "l  reel.  .'.'.'.  Mar.'  i3 

Don't  Butt  Iji pjthe lreel.. 

Do  Your  Duty "  Snub  "  Pollard Pathe.  l  reel 

?"mo-5rieS?'  Ao-J Arthur  Lake Universal .  .1  reel! '. '.  '.  .Teb.  13 

East  Side,  West  Side Fox                                2  reels         Dec  12 

Ebon, Clean  Op ...L?B:Cornweil(SJi.j:Lr|el     ."    ^  * 

Educating  Buster Trimble-Turner Universal 2  reels        Aue  29 

Eighteen  Ovat Edna  Marian Universal 2  reels  " 

Elsie  in  New  York.        .  .  .Special  Cast Fox 2  reels'. '. *. ". Mar.* ' 6 

bnglisn     Channel     Swtm, 

_  Abe ~  Ae"°p  Fable  " Pathe 1  reel Dec.  26 

E^f?,  ■  • : Special  Cast Fax 2  reels Nov.  21 

Faint  Heart  Charles  Puffy Universal 1  reel Nov.  28 

'•F  Bt"  Foolish Jimmie  Adams Educational 2  reels         Nov    21 

Fair  Warning        Al  St.  John Educational 2  reels..      Sent.  26 

Felix  the  Cat  Busts  Into  p 

Business         "Cartoon    Educational 1  reel.. 

Felix  the  Cat  in  Blunder- 

land "  Cartoon  - Educational 1  reel Mar     t 

Felix  the  Cat  in  Eats  Are 

Wets "Cartoon".... 

Felix  the  Cat  in  The  Cold 

_  £ns}» ••• "Cartoon" Educational 1  reel. 

Feb  x  the  Cat  on  the  Farm . "  Cartoon  " Educational  lreel 

Felix    the    Cat    Fans    the 

Flames "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Flirts  with 

Fate "  Cartoon  " 

Felix    the    Cat    Kept    on 

Walking Educational 1  reel Jan.  23 

Felix  the  Cat  Misses  the 

Cue "  Cartoon  " Educational 1     reel 

Felix  the  Cat  on  the  Job.  ."  Cartoon  " Educational 1  reel 

Felix  the  Cat  Laughs  It  Off  "  Cartoon  " Educational 1  reel 

Felix   the   Cat    Spots   the 

Spooks "Cartoon" Educational 1  reel Jan.   30 

Felix   the    Cat    Tries    the 

Trades "Cartoon" Educational 1  reel 

Felix  the  Cat  Trips  Thru 

Toyland "  Cartoon  " Educational 1  reel 

Felix   the    Cat    Uses    His 

Head "  Cartoon  " Educational 1     reel 

Felix  the  Cat  Weathers  the 

Weather "  Cartoon  " Educational 1  reel 

Fighting  Dude,  The Lupino  Lane Educational 2  reels Dee.     5 

Fighting  Tailor,  A Fox 2  reels Jan.   23 

Fire  Away Al  St.  John Educational 2  reels Nov.     7 

Fire  Fighters,  The "  Aesop's  Fable  " .  .  .  .  Pathe 1  reel 

Flaming  Affair,  A Special  Cast Fox 2  reels. . . .  Jan.   30 

Flivver  Vacation,  A Eddie  Gordon Universal 2  reels 

Flyin'Fool Sid  Smith Fox 2  reels Dec.  26 

Flying  Wheels Wanda  Wiley Universal 2  reels ....  Mar.    i> 

Fly  Time "Aesop  Fable" Pathe 1  reel 

Fool's  Luck Lupino  Lane Educational 2  reels 

For  Sadie's  Sake Jimmie  Adams Educational 2  reels ....  Jan.   30 

Framed Lloyd  Hamilton Educational 2  reels ....  Nov.  28 

Fraternity  Mixup,  A Alice  Ardell F.  B.  O 

Free  Ride,  A Arthur  Lake Universal 1  reel 

Fresh  Faces Walter  Hier Educational 2  reels 

Fresh  Paint Neeley  Edwards Universal 1  reel 

From  the  Cabby's  Seat .  .  . "  O.  Henry  " Fox 

From  Rags  to  Britches. . .  .  Billy  Bevan Pathe 2  reels ....  Dec.   19 

Funnymooners Ralph  Graves Pathe 1  reel Feb.   1 3 

Going  Good Wanda  Wiley Universal 2  reels 

Gold  Rush,  The "  Aesop  Fable  " Pathe 1  reel 

Good  Cheer "  Our  Gang  " Pathe 2  reels ....  Jan   30 

Good  Morning  Madam  .  . .  Ralph  Graves Pathe 2  reels ....  Oct.    17 

Goofy  Gob,  A Billy  Dooley Educational 2  reels Oct.   31 

Gooseland Alice  Day Pathe 2  reels Feb.  20 

Gosh  Darn  Mortgage,  The Pathe 2  reels 

Great  Open  Spaces,  The . ."  Aesop  Fable  " Pathe 1  reel 

Green-Eyed  Monster,  The  Arthur  Lake Universal 1  reel 

Half  Fare Arthur  Lake Universal 1  reel 

Happy  Go  Lucky Neeley  Edwards Universal 1  reel Dec.     5 

Hard  to  Hold Tennek  Film  Corp 

Has  Anybody  Here   Seen 

Kelly "Ko  Ko" Red  Seal 1  reel Mar.    6 

Haunted  House,  The "  Aesop  Fable  " Pathe 1  reel 

Heart  Breaker,  The Special  Cast Fox 2  reels Oct.   24 

Heavy  Love "Fat  Men" F.  B.  O 

Helpful  Al Al  Alt Universal 2  reels Feb.     6 

Her  Lucky  Leap Wanda  Wiley Universal 2  reels.  . .    Jan.  30 

Hero  Wins,  The "  Aesop  Fable  " Pathe 1  reel 

Hired  and  Fired Paul  Parrott Pathe 1  reel 

His  Own  Lawyer Perry-Cooley Fox 2  reels ....  Dec.  26 

His  Wooden  Wedding ....  Charlie  Chase Pathe 2  reels 

Hollywouldn't Johnny  Sinclair Bischoff,  Inc 2  reels.  . .  .Sept.  12 

Hold  Everybody Perry-Cooley Fox 2  reels 

Hold  Everything Special  Cast Pathe 1  reel Dec.  12 

Hold  Tight Alice  Ardell F.  B.  O 2  reels 

Hold  Your  Hat Al.  St.  John Educational 2  reels Mar.    6 

Home  Cured Johnny  Arthur Educational 2  reels 

Honeymoon  Hotel,  The . .  .Neeley  Edwards Universal 1  reel 

Honeymoon  Squabble, 

The Edna  Marian Universal 2  reels ... .  Jan.  23 

Honor  System,  The "  Aesop  Fable  " Pathe 1  reel Nov.  21 

Horse  Laugh Chas.  Puffy Universal 1  reel 

Hot  Cakes  for  Two Alice  Day Pathe 2  reels Jan.  23 

Hot  Dog Arthur  Lake . Universal 1  reel Jan.  23 

Hot  Doggie Walter  Hiers Educational 2  reels Nov.  14 

Hot  Feet Cliff  Bowes Educational 1  reel Nov.  14 

Hotsy  Totsy Alice  Day Pathe 2  reels Dec.  26 

How  the  Bear  Got  His  Short  Tail Film  Book.  Offices...  1  reel 

How  the  Elephant  Got  His  Trunk F.  B.  0 1  reel 

Hug  Bug,  The Glenn  Tryon Pathe 2  reels ....  Mar.  13 


Humming  Birds,  The Buddy  Messinger ....  B'way  Dist .  Corp 2  reels . 

Hungry  Hounds "  Aesop  Fable  " . . Pathe 1  reel. . 


Hunting  in  1950 "Aesop's  Fable  "'.  .  .  .Pathe. 

Hurry,  Doctor Ralph  Graves Pathe 2  reels 

In  Deep Cliff  Bowes Educational 1  reel Oct     10 

Inventors,  The Tennek  Film  Corp 

Isn't  Love  Cuckoo Raymond  McKee Pathe 2  reels Dec.    S 


1328 


Motion     Picture    News 


Feature  Star  Distributed  by        Length     Reviewed 

Jiminy  Crickets Neeley  Edwards Universal 1  reel 

June  Bride,  A "  Aesop's  Fable  ".  .  .  .Pathe 1  reel Feb.   13 

Just  Spooks "  Dinky  Doodle  " .  .  .  .  F.  B.  0 1  reel 

Keep  Trying Cliff  Bowes Educational 1  reel Feb.  27 

Kick  Me  Again Charles  Puffy Universal 1  reel 

Klynick,  The "  Hey  Fellas" Davis  Dist 2  reels Sept.    5 

Ko  Ko  Baffles  the  Bulls .  .  Cartoon Red  Seal 1  reel Feb.  27 

Ko-Ko  Nuts "Cartoon" Red  Seal 1  reel Sept.  5 

Ko-Ko  Packs  'Em  In "  Cartoon" Red  Seal 1  reel Nov   14 

Ko-Ko  Steps  Out "  Cartoon" Red  Seal 1  reel Jan.  23 

Ko-Ko  on  the  Run  (Out-of-Inkwell) Red  Seal  Pict 1  reel Oct.    3 

Lame  Brains Alice  Ardell F.  B.  0 2  reels 

Laughing  Ladies Special  Cast Pathe 2  reels ....  Dec.     3 

Lickety  Split Lige  Conley Educational 2  reels ....  Feb.     6 

Light  Housekeeping Lige  Conley Educational 2  reels 

Lighter  Than  Air "Aesop's  Fables  "...  .Pathe 1  reel Jan.  30 

Lion  and  the  Monkey,  The."  Aesop  Fables  " Pathe 1  reel Oct.    1 0 

Little  Brown  Jug,  The "  Aesop's  Fables  " Pathe 1  reel Feb.   13 

Little  Red  Riding  Hood . .  .Baby  Peggy Universal 2  reels 

Live  Cowards Educational 2  reels 

Long  Pants Glenn  Tryon Pathe 2  reels ....  Feb.   13 

Love  and  Kisses Alice  Day Pathe 2  reels ....  Oct.     1 

Love  and  Lions Special  Cast Fox 2  reels 

Love  My  Dog Arthur  Lake Universal 1  reel Dec.  1* 

Mad  Racer,  The "  Van  Bibber  " Fox 2  reels 

Maid  in  Morocco Lupino  Lane Educational 2  reels ....  Oct.    17 

Mail  Coach,  The "  Aesop's  Fables  " Pathe 1  reel Mar.    S 

Maizie  Won't  Tell Alberta  Vaughn F.  B.  0 2  reels 

Mamma  Behave Ralph  Graves Pathe 2  reels ....  Mar.    6 

Meet  My  Girl Ralph  Graves Pathe 2  reels   .  .  .Mar.  13 

Merchant  of  Weenies.  .  .  .Charles  Delaney Bischoff,  Inc 2  reels.  . .  .Sept.  12 

Min's  Away "  The  Gumps  " Universal 

Min's  Home  on  the  Cliff  .  Joe  Murphy Universal 2  reels 

Min  Walks  In  Her  Sleep. ."  The  Gumps  " Universal 2  reels 

Misfit  Sailor,  A Billy  Dooley Educational 2  reels ....  Oct.      3 

Monkey  Business "  Krazy  Kat  " Winkler  (S.  R.) 1  reel 

Monkey  Business "  Our  Gang  " Pathe 2  reels 

Moonlight  and  Noses Clyde  Cook Pathe 2  reels ....  Oct.     3 

More  Mice  Than  Brains. ."  Aesop  Fable  " Pathe 1  reel 

Mortgaged  Again Arthur  Lake Universal 1  reel 

Movies,  The Lloyd  Hamilton Educational 2  reels ....  Oct.     3 

Moving  Day Cooley-Perry Fox 2  reels ....  Mar.    6 

Muddled  Up Charles  Puffy Universal 1  reel 

My  Stars Educational 2  reels ....  Jan.   23 

My  Swedie Neal  Burns Educational 2  reels 

Nobody's  Business Lloyd  Hamilton Educational 2  reels 

No  Father  to  Guide  Him. .  Charles  Chase Pathe 2  reels ....  Sept.    5 

Number  One  Society,  A . .  ."East  Side, West  Side"Fox 

Nursery  Troubles Edna  Marian Universal 2  reels ....  Oct.    24 

Nuts  and  Squirrels "  Aesop  Fable  " Pathe 1  reel 

Off  His  Beat Walter  Hiers Educational 2  reels ....  Sept.  12 

Officer  No.  13 Eddie  Gordon Universal 1  reel 

Officer  of  the  Day Special  Cast Fox 2  reels Feb.  13 

Oh  Buster Arthur  Trimble Universal 2  reels ....  Nov.    7 

On  Edge Lige  Conley Educational 2  reels 

On  the  Links "Fat  Men" F.  B.  0 2  reels 

On  Thin  Ice "  Mutt  &  Jeff" Hal  Hodes 1  reel Mar.    6 

One  Wild  Night Neely  Edwards Universal 1  reel 

One  Wild  Ride "  Our  Gang" Pathe 2  reels Dec.  12 

Only  Son,  The Paul  Parrott Pathe 

Oo-La-La Bobby  Vernon Educational 2  reels 

Or  What  Have  You Alberta  Vaughn F.  B.  0 2  reels 

Over  There-Abouts Mack  Sennett Pathe 2  reels 

Page  Me Special  Cast Educational 2  reels ... .  Feb.  27 

Papa,  Be  Good  I Glenn  Tryon Pathe 2  reels.  . .  .Dec.     5 

Parisian  Knight,  A Earle  Foxe Fox 2  reels ....  Dec.  19 

Pawnshop  Politics "  East  Side  " Fox 

Pay  the  Cashier Paul  Parrott Pathe 1  reel Feb.  20 

Peacemakers,  The "  Helen  &  Warren  " . . Fox 2  reels. . . . Nov.     7 

Peggy  in  a  Pinch "Sheiks  and  Shebas". Davis  Dist 2  ree  s 

Peggy's  Heroes "Sheiks  and  Shebas" .  Davis  Dist 2  ree  ? .  .  . .  Oct.    10 

Peggy's  Pests "Sheiks  and  Shebas" .  Davis  Dist 2  reeis 

Peggy's  Putters "Sheiks  and  Shebas" .  Davis  Dist 2  reels 

Perfect  Lie,  The Neely  Edwards Universal 1  reel 

Phoney  Express,  The Charles  Puffy Universal 1  reel Mar.  13 

Pie  Eyed  Pie "  Krazy  Kat  " Winkler  (S.  R.) 1  reel 

Pike's  Pique Alberta  Vaughn Film  Book.  Offices. .    2  reels 

Piping  Hot Al  Alt Universal 2  reels ....  Oct.    10 

Pleasure  Bent Charles  Puffy Universal 1  reel 

Pleasure  Bound Lige  Conley Educational 2  reels ....  Aug.  22 

Polar  Baron,  The Fox 

Prep  School Arthur  Lake Universal 1  reel 

Punch  in  the  Nose,  A.  .  .  .Special  Cast Pathe 2  reels.  . .  .Oct.    31 

•Quick  Service Cliff  Bowes Educational 1  reel 

Rainbow's  End,  The "  Felix  the  Cat  " Educational 1  reel Dec.  19 

Rainy  Knight,  A Pathe 2  reels 

Raisin'  Cain Big  Boy Educational 2  reels 

Raisin'  Trouble Arrow 2  reels 

Reporter,  The "  Van  Bibbers  " Fox 

Roomers  Afloat Jack  Cooper Bischoff  (S.  R.) 2  reels  ....  Oct.   31 

Run  Tin  Can Burns-Steadman Educational 2  reels ....  Feb.  20 

•Salty  Sap,  A Billy  Dooley Educational 2  reels 

Salute Alice  Ardell Film  Book.  Offices . .  .2  reels 

Saturday  Afternoon Harry  Langdon Pathe 3  reels ....  Feb.     6 

Saving  a  Safe Jimmy  Aubrey F.  B.  0 2  reels 

Scandal  Hunters Al  Alt Universal 2  reels 

Scrambled  Eggs Special  Cast Educational 1  reel Oct.    1 7 

Sea  Scamps Big  Boy Educational 2  reels ....  Feb.   13 

Shoes Special  Cast Fox 2  reels ....  Aug.  29 

Shore  Shy Dooley- Joyce Educational 2  reels 

Should  Sailors  Marry Clyde  Cook Pathe 2  reels.  .  .  .Nov.  14 

Sky  Bound Al.  St.  John Educational 2  reels 

Sky  Hooks Educational 1  reel 

Sky  Jumper,  The Earle  Foxe Fox 2  reels 

Slippery  Feet Bobby  Vernon Educational 2  reels ....  Oct.    31 

Slow  Down    Cliff  Bowes Educational 1  reel Nov.  28 

Smash  Up,  The "  The  Gumps  " Universal 2  reels 

Soapsuds  Lady,  The Alice  Day Pathe 2  reels ....  Nov.  28 

Social  Triangle,  A "  O.  Henry  " Fox 

Soft  Pedal Charles  Parrott Pathe 1  reel Feb.  13 

Solid  Ivory Mohan-Engle Pathe 1  reel Oct.    17 

So  Long  Bill Billy  West Arrow 2  reels 

Some  Baby Kerr  King Cantor  &  Brandell 

Somebody's  Wrong Bowes-Newman Educational 1  reel 

Somewhere  in  Somewhere  Special  Cast Pathe 2  reels ....  Sept.  26 

So's  Your  Old  Man Alberta  Vaughn Film.  Book.  Offices . .  2  reels 

So  This  is  Paris Neeley  Edwards Universal 1  reel 

Spanish  Love "  Aesop  Fable  " Pathe 1  reel Mar.  13 

Spanking  Breezes Alice  Day Pathe .1  reel. 


Feature 

Sweet  Marie 

Sweet  Pickle,  A 

Tailoring 

Take  Your  Time , 

Taxi  War,  A 

Tea  for  Love 

There  He  Goes 

Three  Blind  Mice 

Three  Wise  Goofs 

Tight  Cargo 

Time  Flies 

Tin  Ghost,  The 

Tonight's  the  Night 

Too  Many  Relations    ... 
Too  Much  Mother-in-Law 

Tourist,  The 

Transients  in  Arcadia .... 

Trimmed  in  Gold 

Tune  Up 

Ugly  Duckling,  The 

Uncle  Tom's  Gal 

Understudy,  The 

Uneasy  Three,  The 

Unfriendly  Enemies 

Up  in  the  Air 

Wandering  Papas 

Wandering  Willies 

Watch  Out 

Weak  But  Willing 

Westward  Ho 

What's  the  World  Coming 

To 

What's  Up 

When  Hell  Froze  Over 
Whispering  Whispers . . 

Whistling  Lions 

Whoa  Emma 

Who's  Which 

Wicked  City,  The 

Wide  Open  Faces 

Wife  Tamers 

Wildcats  of  Paris 

Windjammers,  The .  .  . 
Window  Dummy.  The . 

Winning  Pair,  A 

Wireless  Lizzie 

Woman  of  Letters,  A.  . 
Working  for  the  Rest . . 

Wrestler,  The 

Yearning  for  Love 

Yes,  Yes,  Babette 

Your  Husband's  Past. . 
Your  Own  Back  Yard . . 


Star  Distributed  by       Length     Reviewed 

Special  Cast Fox 2  reels ....  Aug.  29 

Alice  Day Pathe 2  reels ....  Oct.   24 

"Fat  Men" F.  B.  0 2  reels 

Ralph  Graves Pathe 2  reels ....  Nov.  21 

Eddie  Gordon Universal 2  reels ....  Oct.   II 

B'way  Dist.  Corp 2  reels 

Harry  Langdon Pathe 3  reels 

"Aesop's  Fables  "...  .  Pathe 1  reel Jan.  23 

"Fat  Men" F.  B.  0 2  teels 

Charles  Puffy Universal 1  reel Jan.  30 

Lupino  Lane Educational 2  reels ...  .  Feb.     6 

Lige  Conley Educational 2  reels 

Bowes-Bradley  Educational 

"Helen  and  Warren". Fox 2  reels 

Constance  Darling. . .  .Universal 2  reels.  .  .  .Sept.  12 

Johnny  Arthur Educational 2  reels ....  Aug.  15 

Special  Cast Fox 2  reels.  .  .  .Oct.   31 

Special  Cast Pathe 2  reels Feb.  20 

Charles  Puffy Universal 1  reel Mar.    6 

"  Aesop  Fable  " Pathe 1  reel Sept.  26 

Edna  Marian Universal 2  reels ... .  Oct.     I 

Arthur  Lake Universal 1  reel 

Charles  Chase Pathe 2  reels ....  Nov.  21 

Jas.  Finlayson Pathe 1  reel 

"  Aesop  Fable  " Pathe 1  reel 

Clyde  Cook Pathe 2  reels 

Pathe 2  reels 

Bobby  Vernon Educational 2  reels ....  Aug.  29 

Walter  Hiers Educational 2  reels. . .  .Dec.  13 

Chas.  Puffy Universal 1  reel Oct.     9 


Clyde  Cook Pathe 2 

Cliff  Bowes Educational 1 

Hal  Hodes 1 

Pathe 2 

Parrott- Ralston Pathe 1 

Jimmie  Adams Educational 2 

Cliff  Bowes Educational 1 

"Aesop  Fable" Pathe 1 

Ralph  Graves Pathe 2 

Cook-L.  Barrymore . . .  Pathe 2 

"  Aesop  Fable  " Pathe 1 

"Aesop  Fable  " Pathe 1 

Ralph  Graves Pathe 2 

Wanda  Wiley Universal 2 

Walter  Hiers Educational 2 

, ,  Helen  and  Warren  "Fox 2 

Johnny  Sinclair Bischoff  (S.  R.) 2 

Earle  Foxe Fox 2 

Wanda  Wiley Universal 2 

Bobby  Vernon Educational 2 

Special  Cast Pathe 2 

"  Our  Gang  " Pathe 2 


reels. . .  .Jan.  23 

reel Dec.  12 

reel Feb.  20 

reels.  .  .  .Jan.   30 

reel 

reels 

reel Oct.    10 

reel Feb.  27 

reels ....  Jan.  23 

reels 

reel Nov.  21 

reel Feb.  20 

reels.  .  .  .Dec.  19 


reels 

reels. 

reels . 

reels . 

reels . 

reels . 

reels. . .  .Dec.  19 

reels. . .  .Feb.  13 

reels ....  Oct.     3 


Oct.  24 
.  Mar.  13 
.Mar.    6 

Oct.  31 
.Aug.  29 


Short  Subjects 


Speedy  Marriage,  The Wanda  Wiley Universal 2  reels . 

Ssooky  Spooks Bischoff  (S.  R.) 2  reels . 

Spot  Light Lige  Conley Educational 2  reels . 

Starvation  Blues Clyde  Cook Pathe 2  reels . 

Stranded Edna  Marian Universal 2  reels . 

Strong  for  Love Special  Cast    Fox 2  reels. 

Sweet  and  Pretty Bowes-Marlowe Educational 1  reel .  . 


Nov.  14 
Sept.  12 
Oct.  24 
Dec.  19 
.Sept.    5 


i 

Feature  Distributed  by       Length     Reviewed 

Ace  of  Spades  (Serial) William  Desmond ....  Universal 10  episodesOct.   24 

All  Astride  (Sportlight) Pathe 1  reel Jan.  30 

All  for  a  Girl Buddy  Messinger ....  B'way  Dist.  Co 2  reels 

All  for  a  Queen Hal  Hodes 1  reel Feb.  20 

All  Tied  Up "Fat  Men  " Film  Book.  Offices . .  .2  reeis 

All  Wool Mohan-Engle   Pathe 1  reel Oct.   31 

Amazing  Mazie Alberta  Vaughn F.  B.  0 2  reels ....  Oct.   24 

Amundsen  Polar  Flight,  The Pathe 3  reels Nov.  21 

Angelus,  The Cranfield    &    Clarke 

(S.  R.) i  reel 

Animated  Hair  Cartoons  (Series) Red  Seal  Pict 1  reel Jan.  30 

Animated  Hair  Cartoon  No.  4 Red  Seal 1  reel Feb.  27 

Are  Parents  Pickles? Parrott-Ralston Pathe 1  reel 

At  Home "Our  Gang  " Pathe 2  reels 

Baby  Be  Good "  Juvenile  " Educational 3  reels  ....  Oct.   24 

Bar-G  Mystery  (Serial) Pathe 

Barrier  Busters  (Sportlight) Pathe 1  reel   Sept.  12 

Bed  Time  Stories Sierra  Pictures 2000  feet 

Big  Game  ( Mustang) Universal 2  reels ....  Feb.  20 

Boundary  Line,  The  (Mustang  Series) Universal 2  reels.  .  .  .Oct.    31 

Breakin'  Loose  (Mustang  Series! Universal 2  reels  ....  Dec     5 

Burmah  Blues Hal  Hodes 1  reel Feb.  27 

Call  of  Hazard,  The  (Fred  Humes) Universal 2  reel« 

Casey  of  the  Coast  Guard  (O'Hara-Ferguson) .  .  . Pathe Serial Feb.  20 

Clever  Feet  (Sportlight) Pathe 1  reel 

Colorful  Fashions  From  Paris  (Novelty) Educational 1  reel Mar.    6 

Criss  Cross  Cruize,  A  (Hodge  Podge) Educational 1  reel Mar.  13 

Crook  Buster,  The  (Mustang) Universal 2  reels 

Cuba  Steps  Out  (Variety) Fox 1  reel 

Dixie  Doodle  (Sportlight) Pathe 1  reel 

Egypt  Today Fox 1  reel Feb.  13 

Fight  Within,  The George  Larkin Universal 2  reels 

Film  Facts  (Series  No.  1) Red  Seal  Pict 1  reel Jan.   30 

Fish  for  Two Red  Seal 1  reel Feb.  27 

Flame  Fighter,  The  (Serial)Herbert  Rawlinson.  .  .  Rayart 10  episodes 

Flaming  West,  The  (Mustang  Series) Universal 2  reels 

Flashes  of  the  Past Pathe 2  reels 

Flirting  With  Death Red  Seal  Pict 2  reels Sept.  26 

From  A  to  Z  Thru  Filmdom  (Hodge  Podge) Educational 1  reel 

Giraffe's  Long  Neck,  The F.  B.  O 1  reel 

Gold  Trap,  The  ( Mustang  Series) Universal 2  reels ....  Oct.    10 

Great  Arena,  The  (Sportlight) Pathe 1  reel Mar.    6 

Green  Archer,  The  (Serial)  Ray-Miller Pathe io  episodes . .  .Dec.     5 

Grinning  Fists  (Fred  Humes) Universal 2  reels 

Gunless  Bad  Man,  The Universal 2  reels 

Hearts  of  the  West Edmund  Cobb Universal 2  reels  ....  Feb.     6 

Her  First  Night  in  Philadelphia Cranfield  &  Clarke.  . 2  reels 

1 1  ero  of  Piperock Corbett-Holmes Universal 2  reels ....  Jan.   30 

1  lis  Pal Chesterfield  M.  P.  Co. 

(S.  R.) 2  reels 

In  a  China  Shop  (Variety) Fox 1  reel 

I  Remember Short  Films  Syn 2  reels ....  Sept.  26 

Iron  Trail  Around  (Variety) Fox 1  reel Dec.  26 

Just  Cowboys  ( Mustang  Series) Universal 2  reels ....  Oct.    10 

Knickknacks  of  Knowledge  (Hodge  Podge) Educational 1  reel Nov.  14 

Leaps  and  Bounds  (Sportlight) Pathe 1  reel Mar.  13 

Life's  Greattst  Thrills Universal 2  reels Sept.  26 

Lightning  Hutch  (Serial) Arrow 

Lightnin'  Strikes Tennek  Film  Corp . .  2  reels 

Magic  Hour,  The Cranfield  &  Clark 1  reel .     . .  Dec.  19 

Magical  Movies  (Hodge  Podge) Educational 1  reel 


March     20,     19  2  6 


1329 


Feature  Distributed  by       Length     Reviewed 

Man  With  a  Scar,  The  (Fred  Humes) Universal 2  reels. . .  .Jan.  36 

Marionettes  (Hope  Hampton) Educational 1  reel Dec.     5 

Marvels  of  Motion  (Series) Red  Seal  Pict, 1  reel Sept.    5 

Montana  of  the  Range Josie  Sedgwick Universal 2  reels ....  Feb.     6 

Mother  Goose's  Movies  (Hodge  Podge) Educational 1  reel Feb.     6 

Mountain  Molly  O  (Mustang) Universal 2  reels 

My  Bonnie  (Ko-Ko  Series) Red  Seal  Pict 1  reel Oct.     3 

My  Own  Carolina  (Variety) Fox 1  reel Aug.  29 

Neptune's  Domain Educational 1  reel 

No  Woman's  Land Hal  Hodes 1  reel Feb.  27 

One  Wild  Time  (Corbett  &  Holmes) Universal 2  reels 

*  Outings  For  All  (Sportlight) Pathe 1  reel 

Parisian  Modes  in  Color Educational 1  reel Jan.  30 

Perils  of  the  Wild  (Serial) Universal 10  episodes 

Queen  of  the  Hills Josie  Sedgwick Universal 2  reels 

Raid,  The  (Mustang  Series) Universal 2  reels ....  Oct.    10 

Range  Law  (Mustang  Series) Universal 2  reels Nov.  23 

Rider  of  the  Pass  (Mustang  Series) Universal 2  reels 

Ridin'  for  Love  (Jack  Mower) Universal 2  reels 

River  Nile,  The  (Variety) For 1  reel Nov.  28 

Road  From  Latigo,  The  (Mustang  Series) Universal 2  reels ....  Oct.    17 

Runaway  Taxi,  A  (Stereoscopik) Pathe 1  reel Oct.     3 

Rustlers  of  Boulder  Canyon,The(Mustang  Series)  Universal 2  reels ....  Nov.  21 

Rustler's  Secret  The  (Mustang) Universal 2  reels 

Rustlin'  Kid,  The  (Mustang  Series) Universal 2  reels 

Scarlet  Streak,  The  (Serial)  Jack  Daugherty ....  Universal 10  episodes 

Scotty  of  the  Scouts  (Serial) Rayart Serial 

Searchlight  (Issue  C) Red  Seal 1  reel Mar.    6 

Shadows  of  the  Tiger Tennek  Film  Corp. .  .2  reels 

Shakespeare  (Gems  of  the  Screen) Red  Seal 1  reel 

Shooting  at  Time  (Sportlight) Pathe 1  reel 

Shootin'  Wild  (Mustang  Series) Universal 2  reels Oct.   24 

Silvery  Art Red  Seal 2  reels Sept.  26 

Sky  Skidder,  The Bischoff 10  episodes 

Sky  Tribe,  The  (Variety) Fox 1  reel 

Songs  of  Ireland  (Music  Film) Pathe 1  reel 

Songs  of  Scotland  (Music  Film) Pathe 1  reel 

Soul  of  the  Cypress Red  Seal 1  reel Feb.  27 

Starting  an  Argument  (Sportlight) Pathe 1  reel 

Story  Teller,  The  (Hodge  Podge) Educational 1  reel Oct.     3 

Strenuous  Life,  The  (Sportlight) Pathe 1  reel Feb.  20 

Taking  Chances  (Mustang  Series) Universal 2  reels 

Then  and  Now  (Sportlight) Pathe 1  reel 

Tiger  Hunt,  The Hal  Hodes '. .  .1  reel Feb.  20 

Toiling  for  Rest  (Variety) Fox 1  reel 

Too  Many  Bucks  (Mustang  Series) Universal 2  reels.  ...Nov.  21 

Top  Hand  (Edmund  Cobb) Universal 2  reels ....  Dec.  19 

Tricked  (Mustang  Series) Universal 2  reels ....  Sept.  12 

Uncle  Tom's  Cabin F.  B.  O 1  reel 

Uprising  Generation  (Sportlight) Pathe I  reel Feb.     6 

Vanishing  Millions Sierra  Pictures Serial 

Walloping  Wonders  (Sportlight) Pathe 1  reel 

What  Price  Touchdown  (Sportlight) Pathe 1  reel 

Whirlpool,  The  (Variety) Fox 1  reel 

White  Paper  (Variety) Fox 1  reel 

With  Pencil,  Brush  and  Chisel  (Variety) Fox 1  reel 

Wild  Beasts  of  Borneo Educational 2  reels ....  Sept.  12 

Wild  West  (Serial)  Ferguson-Mulhall Pathe 10  episodes. Sept.  12 

Winged  Rider,  The Edmund  Cobb Pathe 2  reels. . .  .Feb.   13 

Winking  Idol,  The  (Serial)Desmond-Sedgwick  .  .Universal 10  episodes 


Coming  Attractions 


Feature                             Star  Distributed  by 

30  Below  Zero Buck  Jones Fox . 


Length     Reviewed 


If. 


Accused Special  Cast Inde.  Films 5000  feet . .  Jan. 

Aloma  of  the  South  Seas . .  Gilda  Gray Paramount 

Altars  of  Desire Special  Cast M-G-M 

Amateur  Gentleman,  The .  Richard  Barthelmess. .  First  National 

Apache  Princess Wilson-Gerber Davis  Dist.- Vital 

Ancient  Mariner,  The ....  Special  Cast Fox 5548  f eet . .  Jan.   30 

Aristocrat,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Atlantis First  National 

Back  Slapper,  The Special  Cast M-G-M 

Bad  Habits Special  Cast Astor  Dist.  (S.  R.) 

Bankrupt    Ginsberg-Kann 

Barriers  of  Fire Monte  Blue Warner  Bros 

Bat,  The Special  Cast United  Artists 

Battling  Butler Buster  Keaton M-G-M 

Beau  Geste Paramount 

Beauty Special  Cast M-G-M 

Beauty  and  the  Beast Ronald  Colman United  Artists 

Behind  the  Screen Special  Cast M-G-M 

Bellamy  the  Magnificent .  .Special  Cast M-G-M 

Ben  Hur Special  Cast M-G-M 12000  feet.  Jan.   16 

Big  Night,  The Laura  La  Plante Universal 

Big  Parade,  The John  Gilbert Metro-Goldwyn 12550  feet  Nov.  23 

Black  Pirate,  The Douglas  Fairbanks .  .  .  United  Artists 

Blind  Goddess,  The Special  Cast Paramount 

Border,  Intrigue Franklyn  Farnum Inde.  Pict.  (S.  R.) ...   5  reels .  . .  June     6 

Border  Women Special  Cast Phil  Goldstone  (S.R.)SOOO  feet 

Born  to  Battle Tom  Tyler F.  B.  O 5100  feet.  .Feb.  13 

Borrowed  Plumes Daw- Welch Arrow 

Broken   Hearts  of  Holly- 
wood   Warner  Bros 

Broken  Homes Lake-Glass Astor  Dist 

Brooding  Eyes Lionel  Barrymore Ginsberg   Dis.    Corp. 

(S.  R.) 

Brown  of  Harvard Jack  Pickf ord Metro-Goldwyn 

Call  In  the  Night.  A Truart  (S.  R.) 

Cat's  Pajamas,  The Bronson-Cortez Paramount 

Charity  Ball,  The Metro-Goldwyn 

Cigarette      Maker's      Ro- 
mance, The Special  Cast M-G-M 

Circus,  The Charles  Chaplin United  Artists 

Cleaner  Flame,  The Louise  Carter Arrow 

College  Widow,  The Syd  Chaplin Warner  Brothers 

Coney  Island Special  Cast M-G-M 

Courage  of  Captain  PlumbSpecial  Cast Davis  Dist.-Vital 

Crashing  Through Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Crashing  Timbers Harlan-Dana Universal 

Crazy  Fool,  The M-G-M 

Crown  of  Lies,  The Pola  Negri Paramount 

Cruel  Truth,  The Ginsberg-Kann 

Cyclone  Bob Bob  Reeves Anchor  Film  Dist 

Cyrano  de  Bergerac Special  Cast Atlas  Dist.  (S.  R.) . .  .9500  feet.  .July  18 

Danger  Line,  The Special  Cast Astor  Dist.  (S.  R.) 

IDark  Horse,  The Harry  Carey Prod.  Dist.  Corp 


Feature  Star  Distributed  by        Length     Reviewed 

Daughter  of  th  e  Sioux,  A .  .  Wilson-Gerber Davis  Dist.-Vital ....   5  reels . . .  Oct.   24 

Dead  Command,  The Special  Cast M-G-M 

Defend  Yourself Dorothy  Drew Dependable  Films . .  .  5000  feet . .  Jan.     9 

Demon  Rider,  The Ken  Maynard Davis  Dist.-Vital ....  5000  feet . .  Aug.     2 

Desert  Gold Holt-Dove Paramount 

Desert  Healer Stone-Bedford First  National 

Detour Prod.  Dist.  Corp 

Devil  Horse,  The Rex  (horse) Pathe 

Dice  Woman,  The Priscilla  Dean Prod.  Dist.  Corp 

Do     Clothes     Make     the 

Woman? Mrs.  Valentino F.  B.  O 

Don  Juan John  Barrymore Warner  Bros 

Don't  Lie  to  Your  Wife.  .  .Haver-McDonald Arrow 

Don  X Bruce  Gordon B.  A.  Goodman  (S.R.)5000  feet.  .Feb.   13 

Door  Mat,  The Warner  Bros 

Duchess  of  Buffalo,  The . .  Constance  Talmadge .  .First  National 

Dumb  Head Tiffany  (S.R.) 6500  feet 

East  cf  the  Setting  Sun . . .  Constance  Talmadge .  .First  National 

Eden's  Fruit B.  P.  Schulberg  (S.R.) 

Ella  Cinders Colleen  Moore First  National 

Ermine  and  Rhinestone H.  F.  Jans  (S.  R.) 

Eve's  Leaves Leatrice  Joy Prod.  Dist.  Corp 

False  Steps Special  Cast Paramount 

Fangs  of  Fate Bill  Patton Chesterfield  (S.R.) .  .  5000  f et . .  Feb.    13 

False  Pride Astor  Dist 

Fascinating  Youth Junior  Stars Paramount Mar.  13 

Fast  Life  in  New  York ....  Special  Cast M-G-M 

Fifth  Horseman,  The Lee-Bradford  (S.  R.) 

Fighting  Boob,  The Bob  Custer F.  B.  O 

Fighter's  Paradise,  The .  .  Rex  Baker Phil  Goldstone 5000  feet 

Fighting  Courage Ken  Maynard Davis  Dist.-Vital ....   5  reels .  . .  July   1 1 

Fighting  Fate Billy  Sullivan Rayart  (S.  R.) 4991  feet.  .Feb.     6 

Fighting  Heart,  The Frank  Merrill Bud     Barsky     Prod. 

(S.R.) 5000  feet 

Fighting  Smile,  The Bill  Cody Inde.  Pict.  Corp.(S.R-)  4630  feet 

Fig  Leaves Fox 

Fine  Manners Gloria  Swanson Paramount 

Flames Special  Cast M-G-M 

Flaming  Forest,  The M-G-M 

Flaming  Frontier,  The ....  Special  Cast Universal 

Flashing  Steeds Bill  Patton Chesterfield  (S.  R.) .  .5000  feet.  .Feb.  27 

Fleet  Foot Marilyn  Mills Davis  Dist.-Vital 

Flight  to  the  Hills,  The Paramount 

Flyin'Thru Al  Wilson Davis  Dist.-Vital Nov.     7 

Flying  Fool,  The Dick  Jones Smnset  Prod.  (S.  R.) 

Forest  of  Destiny,  The Gotham  Prod.  (S.  R.) 

Forever  After Corinne  Griffith First  National 

For  Heaven's  Sake Harold  Lloyd Paramount 

Fort  Frayne Ben  Wilson Davis  Dist 5000  fe«t.  .Aog.  29 

Four  Feathers Richard  Barthelmess. .  First  National 

Four  Stragglers,  The Special  Cast M-G-M 

Friends Special  Cast Vitagraph 

Frisco  Sal Special  Cast M-G-M 

Frivolity B.  P.  Schulberg  (S.R.) 

Galloping  Dude,  The Franklyn  Farnum Inde.  Pict.  Corp.(S .R.)  4700  feet 

Gambling  Chaplain,  The.  .Special  Cast M-G-M 

Garden  of  Allah,  The N.   Talmadge-R.   Col- 
man   United  Artists 

Garden  of  Eden,  The Special  Cast M-G-M 

Get  Off  the  Earth Raymond  Griffith Paramount 

Glorifying  the  American  Girl Paramount 

Gold  Hunters,  The David  Butler Davis  Dist.-Vital 6500  feet . .  Nov.     7 

Good  Luck Conway  Tearle First  National 

Goose  Man,  The Special  Cast M-G-M 

Great  Deception,  The First  National i 

Greatest  Show  on  Earth Paramount 

Great  Jewel  Robbery Herbert  Rawlinson.  .  .Dependable  Films. .  .4800  feet.  .Jan.     9 

Grey  Vulture,  The Ken  Maynard Davis  Dist.-Vital 

Gulliver's  Travels Universal 

Hairpin  Duchess,  The   ...  Special  Cast M-G-M 

Hands  Across  the  Border .  Fred  Thomson F.  B.  O 

Harem  Girl,  The Special  Cast Astor  Dist.  (S.  R.) 

Haunted  Range,  The Ken  Maynard Davis  Dist.-Vital Sept.  26 

Haven,  The Special  Cast M-G-M 

Her  Big  Adventure Special  Cast Kerman  (S.R.) 4800  feet . .  Jan.   1 6 

Her  Honor,  The  Governor F.  B.  O 

Her  Next  Steps    Ginsberg-Kann 

Here  He  Comes Earle  Douglas Sierra  Pictures 5000  feet 

High  Society Tom  Mix Fox 

His  Woman Special  Cast Whitman  Bennett ...   7  reels 

Horses  and  Women B.  P.  Schulberg 

House  Behind  the  Hedge Ginsberg-Kann 

Human  Mill,  The Special  Cast M-G-M 

Hurricane,  The Special  Cast Truart  (S.  R.) 

I  Can  Do  It Special  Cast M-G-M 

I'll  Tell  the  World Olmstead-Arthur M-G-M 

Imposter,  The Evelyn  Brent F.  B.  O 

Inevitable        Millionaires, 

The M.  Moore-Devore ....  Warner  Bros 

In  His  Arms Special  Cast M-G-M  

In    Praise    of    James 

Carabine    Special  Cast M-G-M 

In  the  Third  Degree Ginsberg-Kann 

In  to  Her  Kingdom Corinne  Griffith First  National 

Jason Special  Cast M-G-M 

Justice  of  the  Far  North C.  B.  C.  (S.  R.) 5500  feet 

Kid  Boots Eddie  Cantor Paramount 

Kid  Gloves Johnny  Hines First  National 

Killer,  The Marilyn  Mills Davis  Dist.-Vital 

La  Boheme Gish-Gilbert Metro-Goldwyn 8781  feet. .  Mar.  13 

Lady  of  the  Harem,  The .  .  Special  Cast Paramount 

Lady  of  Leisure Special  Cast M-G-M 

Lawful  Cheater,  The Bow-McKee B.  P.  Schulberg 4946  feet .  .  Jan.     9 

Lawless  Love Al  Ferguson Davi-  Di°t.-Vital 

Lawless  Trails Bruce  Gordon B.A.Goodman  (S.R.) .  5000  feet. .  Feb.  20 

Law  or  Loyalty Lawson  Harris Davis  Dist.  Div 4800  feet.  .Nov.  14 

Lena  Rivers Special  Cast Arrow G521  feet 

Les  Miserables Universal 

Let's  Get  Married Richard  Dix Paramount 6G64  feet. .  Mar.  13 

Life  of  a  Woman Truart  (S.  R.) 6500  feet 

Lightnin' Tiffany  (S.  R.) 6500  feet 

Lightning  Jack Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Lightning  Passes,  The Al  Ferguson Fleming  Prod.  (S.  R.) 

Lights  of  Moiave,  The Ken  Maynard Davis  Dist.-Vital 

Little  Firebrand,  The Edith  Thornton Arrow  Pictures 5007  feet.  .Dec.  12 

Long  Odds Marilyn  Mills Davis  Dist.  Div 

Lover's  Oath,  A Ramon  Novarro Astor  (S.R.) 5800  feet.  .Oct.   17 

Love's  Blindness Starke-Moreno M-G-M 

Love  Thief,  A Kerry-Nissen Universal 

Lovey  Mary Bessie  Love M-G-M 

Loyalties Special  Cast Fox 

Lunatic  at  Large,  The  ....  Leon  Errol Firs*  National 

Lying  Wives Special  Cast Ivan  Abramson  (S.R.)7  reels May     2 

Man  and  the  Mement Metre-Goldwyn 

Man    With    a    Thousand 
Faces Special  Cast M-G-M 


1330 


M o  t  i  o  n     P  i  c t  ur  e     N 


w  s 


Feature  Star  Distributed  by       Length     Reviewed 

Mare  Nostrum Soecial  Cast M-G-M 11000  feet. Feb.  27 

Married Special  Cast Jans  (S.  R.) 5772  feet . .  Mar.  13 

Married  Cheats Fox 

Memories Ramon  Norarro M-G-M 

Men  of  the  Night Ginsberg-Kann 

Men  of  Steel Milton  Sills First  National 

Message  to  Garcia,  A  .  .  . .  Special  Cast M-G-M 

Midnight  Flames Columbia  Pict.  (S.  R.) 

Midnight  Special Truart  (S.  R.) 

Miss  Brewster's  Millions. Bebe  Daniels Paramount 

Million  Dollar  Doll Assoc.  Ezhib 

Millionaire  Policemen .  . .  .Special  Cast Ginsberg  Dist.  (S.  R.) 

Mismates Doris  Kenyoo First  National 

Miss  318 Special  Cast M-G-M 

Miss  Nobody Anna  L.  Nilsson First  National 

Modern  Musketeer,  A Gene  Corrado Bud  Barsky  (S.R.) . .  .5000  feet 

Molasses First  National 

Money  Talks Special  Cast M-G-M 

Mr.  Battling  Butler Buster  Keaton M-G-M 

My  Lady  of  Whims Clara  Bow Arrow 6089  feet.  .Jan.  23 

My  Neighbor's  Wife Herbert  Rawlinson .  .  . Davis  Dist.-Vital 

Mystery  Club,  The Matt  Moore Universal 

Mysterious  Island Special  Cast M-G-M 

Mystery  Lady,  The Special  Cast M-G-M 

Nell  G wyn Dorothy  Gish Paramount 9  reels ...  .  Feb.     6 

Nervous  Wreck,  The Prod.  Dist.  Corp 

New  Klondike,  The Thomas  Meighan Paramount 

Nine  and  3-5  Seconds Charles  W.  Paddock . .  A.  G.  Steen,  Inc 5600  feet .  .  Nov.  12 

Nocturne Special  Cast M-G-M 

North  of  Nome Special  Cast Arrow 5491  feet 

Oh!  Baby Little  Billy Universal 

Old  Army  Game,  The W.  C.  Fields Paramount 

Old  Ironsides , . . .  .  Paramount 

Old  Soak,  The Jean  Hersholt Universal 

Open  Book Special  Cast M-G-M 

Ordeal,  The Soecial  Cast M-G-M 

Padlocked Special  Cast Paramount 

Palace  of  Pleasure Fox 

Palm  Beach  Girl,  The Bebe  Daniels Fox 

Pals  First First  National 

Paria Charles  Ray-E.Boardman  Metro-Goldwyn 

Paris  at  Midnight Special  Cast Prod.  Dist.  Corp 

Partners  Again Sidney-Carr United  Artists 

Passionate  Youth Special  Cast Truart  (S.R.) 6  reels.  .  .July   II 

Peggy  Takes  a  Chance . . .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Chinatown Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Danger Peggy  O'Day Davis  Dist.-Vital 

Peggy  From  HeadquartersPeggy  O'Day Davis  Dist.-Vital 

Peggy  on  the  Job Peggy  O'Day Davis  Dist.-Vital 

Peggy  of  the  Secret  ServicePeggy  O'Day Davis  Dist.-Vital 

Peggy  Scores  a  Victory . . .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  Under  Ordars Peggy  O'Day Davis  Dist.-Vital 

Perch  of  the  Devil Universal 

Plumes Special  Cast M-G-M 

Poker  Faces Special  Cast Universal 

Poor  Girl's  Romance,  A . .  Special  Cast Film  Book.  Offices 

Prince  of  Pilsen Special  Cast Prod.  Dist.  Corp 

Prisoners  of  the  Storm .  .  .  House  Peters Universal 

Prowlers  of  the  Night ....  Fred  Humes Universal 

Puppets Milton  Sills First  National 

Pursued Dorothy  Drew Dependable  (S.  R.) . .  5000  feet . .  Nov.  14 

Quality  Street Metro-Goldwyn 

Quo  Vadis Emil  J  innings First  National Nov.  28 

Rainmaker,  The Wm. Collier,  Jr.-G. Hale .  .M-G-M 

Red  Clay William  Desmond ....  Universal 

Red  Kimona,  The Mrs.  Wallace  Reid  .  .  .  Davis  Dist.-Vital Jan.      2 

Red  Mill,  The Marion  Davies M-G-M 

Red  Signals Ginsberg-Kann 

Remember Columbia  Pictures 

Return  of  a  Soldier Snecial  Cast Metro-Goldwyn 

Rise  and  Fall  of  Jesse  James J.  S.  Woody 

Road  That  Led  Home,  The Vitagraph 

Rogue'a  Riches Special  Cast Astor  Dist.  (S.  R.) 

Rolling  Home Reginald  Denny Universal 

Romance  a  la  Carte Richard  Dix Paramount 

Romance  of  an  Actress Chadwick 

Ropin'  Venus,  The Josie  Sedgwick Universal 

Rost Special  Cast M-G-M 

Sagebrush  Lady,  The Eileen  Sedgwick Chesterfield  M.P.  Corp.  5000  feet .  Feb.    < 

Sailors'  Wives First  National 

Salvage Truart  (S.  R.) 5800  feet 

Savage,  The Ben  Lyon First  National 

Scarlet  Letter,  The Lillian  Gish M-G-M 

Sea  Horses Special  Cast Paramount 7  reels Feb.  27 

Sea  Wolf,  The Ralph  Ince Ralph  Inco  Prod 7500  feet.  .Dec.  19 

Self  Defense Aileen  Percy Arrow  Film  Corp 

Separate  Rooms Special  Cast Fox 

Seventh  Heaven Special  Cast Fox 

Seward'a  Folly Special  Cast M-G-M 

Shadow  of  the  Mosque .  .  .  Odette  Taylor Cranfield    &    Clarke 

(S.R.) 6200  feet 

Shadow  of  the  Mosque.  .    Stewart  Rome Ufa 5750  faet.  .Dee.  2* 

Share  and  Share  Alike. . .  .  Jane  Novak Arrow 6569  feet 

Shenandoah B.  P.  Schulberg  (S.R.) 


Feature  Star  Distributed  by       Length     Reviewed 

She's  My  Baby Ginsberg-Kann 

Shipwrecked O  wen-Schildkraut ....  Prod.  Dist.  Corp 

Shootin'  Square Jack  Perrin Ambassador  Pict.(S.R.)5000  feet 

Siegfried Ufa Soot  12 

Silence H.  B.  Warner Prod.  Dist.  Corp 

Silken  Lady,  The Hulette-Hamilton    ...  Arrow 

Silken  Shackles Irene  Rich Warner  Bros 

Silk  Hat  Cowboy,  The Tom  Mix Fox 

Silky  Anne Constance  Talmadge .  .First  National 

Silver  Lanterns Special  Cast Arrow 

Silver  Treasure,  The Special  Cast Fox 

Sir  Lumberjack Lefty  Flynn F.  B.  O 

Sky  Rocket  The Peggy  Hopkins  Joyce .  Assoc.  Exhib 

Smith  of  Cornell George  Walsh Chadwick 

Son  of  the  Sheik,  The ....  Rudolph  Valentino United  Artists 

Sorrows  of  Satan Special  Cast Paramount 

Sparrows Mary  Pickford United  Artists 

Starlight  Ranch Wilson-Gerber Davis  Dist.-Vital 

Star  Maker,  The   Dove-Bushman Universal 

Strange  Bedfellows Metro-Goldwyn 

Sunshine  of  Paradise  Alley  Special  Cast Chadwick  Pict 

Sweet  Rosie  O'Grady Columbia  Pict 

Take  a  Chance Richard  Dix Paramount 

Tale  of  a  Vanishing  People Tiffany  (S.  R.) 6500  feet 

Temptress,  The Garbo-Moreno M-G-M 

Tentacles  of  the  North .  .  .  Special  Cast Davis  Dist-Vital 

Ten  to  Midnight Prod.  Dist.  Corp 

Texan's  Oath,  The Ken  Maynard Davis  Dis.-Vital 

That  Old  Gang  of  Mine. . .  Maclyn  Arbockle Dependable  Films . .  .  4900  feet . .  Jan.     » 

That's  My  Baby Douglas  MacLean ....  Assoc.  Exhib 

There  You  Are Nagel-Roberts M-G-M 

Thoroughbred,  The Special  Cast Truart 54*1  feet.  Seat.  It- 
Three  Bad  Men Fox 

Three  Pals Marilyn  Mills Davis  Disi.  Vital 4987  feet..  Dec    6 

Timber  Wolvea Ken  Maynard Davis  Dist.- Vital 

Toilers  of  the  Sea Special  Cast M-G-M 

Tongues  of  Scandal Ginsberg-Kann 

Tongo Special  Cast M-G-M 

Tonio,  Son  of  the  Sierras .  .Wilson-Gerber Davis  Dist.-Vital 5000  feet . .  Dee,  19 

Toto Lew  Cody M-G-M 

Trailing  Shadows Edmond  Lowe Fox  Film 

Trapped Elinor  Faire Sierra  Pictures 5000  feet 

Travelin'  Fast Jack  Perrin Ambassador  Pict. 

(S.R.) 5000  feet 

Travis  Coup,  The Tiffany  (S.  R.) 6500  feet 

Tricks Marilyn  Mills Davis  Dist.  Div 5  raols Soft  15 

True  North,  The Special  Cast C.  C.  Griffin  Prod...  .7000  feel.. Dae.  19 

Unknown  Lover,  The Elsie  Ferguson Vitagraph 6895  f ert . .  If •».  23 

Unknown  Soldier,  The P.  D.  C 

Unknown  Treasures Ginsberg-Kann 

Up  and  At  'Em Jack  Perrin Ambassador  Pict. 

(S.R.) 5000  feet 

Vengeance  of  Durand,  The  Irene  Rich Warner  Bros. 

Viennese  Medley Special  Cast First  National 

Volcano,  The Bebe  Daniels Paramount 

Volga  Boatman,  The Elinor  Fair Prod.  Dist.  Corp 

Warrior  Gap Wilson-Gerber Davis  Dist 4900  feet .  .  Amg.  2* 

Way  of  an  Eagle,  The Special  Cast M-G-M 

Web,  The Eileen  Sedgwick Chesterfield  (S.  R.) ..  5000  feet ..  Feb.  2» 

Wedding  March,  The Paramount 

Wet  Paint Raymond  Griffith Paramount 

What  Will  People  Say Metro-Goldwyn 

What  Price  Glory? Fox 

When  We  Were  Twenty- 
One Special  Cast M-G-M 

.   Whispering  Canyon J.  Novak-R.  Ellis Ginsberg  Dist.  Corp.  (S.  R.) 

Whispering  Smith Special  Cast ;  P.  D.  C 

White  Chief,  The Monte  Blue Warner  Brothers 

White  Fury Marilyn  Mills Davis  Dist.- Vital 

White  Heat Special  Cast M-G-M 

Whole  Town's  Talking,  The.Ed.  Horton Universal 

Wide  Open Dick  Jones Sunset  Prod.  (S.  R.) 

Wife,  The Special  Cast M-G-M 

Wild  Oats  Lane Dana-Agnew Prod.  Dist.  Corp 

Wilderness  Woman, The.  .Special  Cast First  Natinal 

Winner,  The Charles  Ray Chadwick  (S.  R.) 

Winning  of  Barbara  Worth. Cclman-Banky. United  Artists 

Wise  Guy,  The James  Kirkwood First  National 

With  Kit  Carson  Over  the 
Great  Divide Special  Cast Sunset  Prod.  (S.  R.) 

Wives  at  Auction Special  Cast Astor  Dist.  (S.  R.) 

Wives  of  the  Prophet Special  Cast Lee-Bradford  (S.R.) .  6600  faet . .  Jan.     » 

Wolf  Hunters,  The Special  Cast Davis  Dist.  Div 

Wolves  of  the  Air Ginsberg-Kann 

Woman's  Heart,  A Ginsberg-Kann 

Woman  Who  Did  Not  Care Gotham  (S.  R.) 

Women  and  Wives Metro-Goldwyn 

World's  Illusion,  The Metro-Goldwyn 

Worst  Man  of  the  Troop .  .Wilson-Gerber Davis  Dist.  Div 

Worst  Woman,  The Special  Cast B.  P.  Schulberg  (S.R.) 

Yoke,  The Special  Cast Warner  Brothers 

Young  April Special  Cast Prod.  Dist.  Corp 

You  Too Special  Cast M-G-M 


Scenes   from     'The    Nutcracker"    an    Associated    Exhibitors   release. 


Williams  Paass.  Inc. 
m«w   votx   —   ALiAwr 


You  are  confident 

When  the  picture  is  printed  on  Eastman 
Positive  Film  you  are  confident  of  photo- 
graphic quality  on  the  screen. 

Eastman  Film  is  subjected  to  exacting  tests 
in  the  Kodak  Research  Laboratories  that  prove 
it  right. 

And  it  is  identified  throughout  its  length 
by  the  black  lettered  words  "Eastman"  and 
"Kodak". 

Look  for  the  identification 


EASTMAN   KODAK  COMPANY 

ROCHESTER,  N.   Y. 


Rothackcr-Aller    Laboratories,    Inc. 
Hollywood,    California 


We  do  not  make  cheap  prints 

but  we  do  make  very  good  prints  which 

we  sell  very  cheaply. 

Artists:   director,  players, 

cinematographer  and  technical  staff  deserve 
proper  theatre  presentation  —  the  utmost  in  screen 
brilliancy. 

Exchange  managers  and 

salesmen   on   the  firing  line  must  have 

dependable  ammunition — print  quality  and  service. 

Mr.  Exhibitor  and  his  public 

— our  ultimate  consumers  —  are  entitled  to 

the  best  screen  value  that  money  can  buy. 

Mr.  Exhibitor  may  know 

nothing  about  the  reduced  cost  of  cheap 

prints,  but  he  does  appreciate  the  extravagance  and 
danger  of  consequent  reduced  screen  values.  He 
does  know  that  cheap  prints  cut  his  film  rentals  not 
one  cent. 


Look  Better  — 
Wear  Longer! 


Founded  1910 

by 

Wattcrton  K.  Rothaoka* 


Reg.    U.   S.   Patent   Office 


keeps    the    telegraph 
wires    humming 


ETRO^G  OLD  WYN -MAYER 


I  XXXIII        No.  13 


Albany 


Entered   as   second-class   matter   January   Si,    191!,.    at   the   Pott    Office   at    Alb, 

under  act  of  March  S,  ISIS 


Published  Weekly  —  S.'.oo  a   year 


Los  Angeles 


A  ew  York 


PRICE,  20  CENTS 

Chicago 


fee 

^^     is  r 


°^o 


is  never,  accidental 

prestige  is  the  reflection  of  Extraordinary 
Merit  <x*o  the  recognition  o?  Unusual 
<s4 enlevement <. 

Robert  Jdorlon-  'Prestige  is  evidenced  m  its 
selection  by  foremost  Exhibitors,  great  Organists, 
great  Educators ,  ^Performers  and  distinguished 
individuals  in  theatrical  and  public  lire,  ~ 


Unit  ORGANS 


Universal  Pictures  6orp. 
Saenger  Amusement  60. 
dletander  Pontages 
Vest  Coast  Uheatres,  Inc. 
Vilmer  &  Vincent 
Pryor  Bros.  6u  feitclv 
J?eo  Breckers  theatres 
ehas.  Itf  SMunz,  Detroit 


Dean  UJ.Skeele,  m 

Univ.  of  So.6alifomuz 
Br.  JMauro  Gotbne,  Jeahu-ed 
Organist,  Capitol  Jheairt.NY. 
JohnEbersorv,  _ 

Ch  icago's  Architect  Genius 
Charles  Ghapjin, 
tlntled  drtisls  6orp. 


are  a  feu)  of  the  endorsers  and  purchasers  o£ 
^Robert  cMor ton.  Organs  ^, 

A  Robert  Morton  Organ 

in  your  theatre  gives  you, 
the  prestige  of  offering 
your  patrons 

^Jh&Vbrldsjinesb 

<~7HEATRE- 


MAIL  TO 
NEAREST 
ADDRESS  TOR. 
NEVSEUINOPIAN 


J/evYork  ~  1560Broafay 

Chicago  ~  845  So.  Wabash 

Sanlrancisco-168  Golden  Gate, 

Eos  Angeles  —  19i4So.Vermonl 


0  KG  AN 


Theatre 


Seating  Capacity. 


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Member   Motion    Picture   Producers    and   Distributors    of    America,    Inc.      Will    H.    Hays,    Pres. 


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Poli's  Capitol 
Hartford,  Conn. 
For  first  time  since 
opening  seven  years 
ago,  breaks  policy  to 
hold  "Behind  the 
Front"  over  second 
week. 


and 


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and 


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State  Theatre 
Sioux  Falls,  S.  D. 
"Behind  the  Front" 
sensation!  Theatre 
seats  1400  —  showed 
to  over  5,000  people 
opening  day. 


ADOLPH   ZUKOR  and  JESSE   L.  LASKY    present 


BEHIND 

THE  FRONT 


\ 


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til 


NewmanTheatre 

Kansas  City. 

Axs  bouse  re 

Se   cusUe-   wanted. 
SRO  all  week. 


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U    C.   '-BVHU6H 


i  o.:«i^ 


*    «MEf-T' 


and  it's  only  one  of  a  flock  of      -« 
paramount  hits  jou  can  play  NOW  / 


Mae  Tinee 


PICKS  A 


*\VS 


VERA  REYNOLDS 
EDMUND  BURNS 
fcr  RALPH  LEWIS 

adapted  by 
F.McCREW  WILLIS 

FROMTHf.  NOVEL 

"THOROUGHBREDS 
byW.A.FRASER 

DIRECTED  BY 

SCOTT  SIDNEY 

A    METROPOLITAN 
PRODUCTION 

PRESENTED  BY  JOHN  C.FLINN 


Foreign  Distributors 

Producers  International  Corporation 

130   West  46th  Street 

New  York,  N.   Y. 


Lr     r^et  down  on  it 

TRICKING  winners  is  a  pastime  with  some — with 
JL  others  a  business.  Mae  Tinee  is  one  of  the  best 
'film-track  dopesters'  in  the  list  of  sharp  shooters  of 
the  public  press.  She  is  paid  to  'pick  winners',  and 
those  who  follow  her  choices  clean  up  in  the  long  run. 

YOU  will  CLEAN  UP  ON  "The  Million  Dollar 
Handicap."  In  the  language  of  the  race-track  frater- 
nity, "it's  a  SPEED  MARVEL— a  COPPER  RIVET- 
ED CINCH!" 

It's  the  fastest,  most  colorful  and  exciting  melodrama 
of  the  turf  ever  filmed,  teeming  with  heart-interest, 
comedy  and  nerve-tingling  situations.  A  double- 
barrelled  race-track  comedy,  with  spills,  thrills  and 
laughs  aplenty — the  kind  of  picture  that  keeps  the 
audience  keyed  up  to  a  high  pitch,  and  sends  them 
away  happy. 

IT'S      THE       BEST       BET      Oh 


RELEASED  BY 


PRODUCERS 


Member  of  Motion  Picture  Producers  and  Distributors  of  America,  Inc.  WILL  H.  HAYS,  Preside 


John    Porter. 

jwiwp  i>«bbS;;;;;: 

Stable  Man... 

^ang-don 

}?y  McKay.  " 
bilda  Porter." ."" 


HORSE  RACWGADDS 
I      —^L^OmiSJUM 

A«ce   P„rtM.                          ra«  CAST. 
Mortimer  ' 


....Vera  Reynolds 
••••Edmund  Burns 
■••...Ralph  Lewis 
•* ward  Crane 

Tom  Wilson 

••Clarence   Burfon 
•" Danny  Hoy 

tp R°sa   Gore 

•  Walter   Emerson 

tell  you  there's  a  pippin 
If  human,   of 


/ERA  REYNOLDS 

Cecil  B.  DeMilles 
Latest  Find 


IE  SCREEN! 

HSTRJBj 


But^vv. 

Million 

thousand   and 

introduced    between 

were.     The  things  t0ika^ 

titles    thaf  are    k      t0  y°U  hy  sub" 
point.  k6en    and    to    the 

There's  th«  eir?  <«ru~ 
horse    that's    ™  °  Saves  the 

horse  hv  f  k        J  ls   of  another 

norse  by  the  redeemed  that  f,„+u 
Proves  his  irratifn^        5  ther 

£*  "at  who  rn^^TZ  MU™^    in    the 

ST  tout  '-ho  wouid  X^T*  traCk'  hounded  ^  a 
sentleman  will  not     „„  f      "lm  t0  lay  some  bets      a„*  ,u 

An,  sha.es  it.   td  ^^^    ** "£>*i£ 

1  *onie  morp      a^  ^ WR*\  and>  cornered 


VERA  REYNOLDS 
^Jar  Handicap." 


■■ 


!$?!$&#* 


William!  Tilden 

Directed  h\} 

George  Ter\x)illiger 

DISTRIBUTED    BY 

ASSOCIATED  EXHJBITORS.Inc 

OSCAR  A.PRICE.PRES. 


lamXTiIden 


(Tennis  Champion  J 
and 

i 


arjone  yaw 


A  KNOCKOUT  melodrama  with  a  knockout  cast  A 
-*-*-  roaring  action  picture  of  society  and  the  underworld,  with 
such  supporting  players  as  Ben  Alexander,  George  Hacka- 
thorne,  Edmund  Breese,  Walter  Long,  George  Marion,  Effie 
Shannon,  Hugh  Thompson  and  many  others.  By  all  means 
get  this  one— NOW! 


»  *' 


"A  KNOCKOUT" 
UA  knockout.  It's  won- 
derful. Thrills.  Mystery. 
Comedy.  If  you  don't  see 
'The  Bat'  you  are  robbing 
yourself  of  excellent  enter- 


tainment. 


>> 


DAILY  NEWS 


"Creepy  thrills  and  hearty 
laughs.  Interesting  and  ab- 
sorbing. Entertainment  that 
makes   movie  -  going   worth 

while."      MORNING  TELEGRAPH 

"A  picture  that  will  hold 
your  interest  from  the  first 
flicker  to  the  last.  Don't  miss 
'The  Bat'."    herald-tribune 


Held  Over 

Second  Week 

Strand,  New  York 

"THRILL-A-SECOND" 

"For  gorgeous  entertainment 
that  keeps  you  in  suspense 
and  thrills  see  The  Bat'. 
Lights  flare  and  darken, 
Shadows  on  the  wall.  Secret 
passages.  Suspects.  Clews. 
And  the  audience   is   taken 


in. 


» 


eve.  journal 


"A  thrilling  picture.  Shivers 


9} 


run  up  your  spine. 

-EVE.  WORLD 


"You  will  enjoy  it  whether 
you  saw  the  play  or  whether 

EVE.  POST 


you  didn't! 


Sold  individual  lij  —  on  merit. 


UNITED   ARTISTS   CORPORATION 


Mary  Vicltford 
'Douglas  lairbanhs 

Joseph  M  Schciich  Chan  man  Board  of  Dimeters 


Charles  Chaplin 

nw.giif/ith 

lliram  Ahnims.  'President 


*«•* 


t  r«" 


"SPINE-CHILLING" 
"  'The  Bat'  is  both  entertain- 
ing and  exciting.  People  in. 
the  theatre  were  distinctly 
affected  by  the  spine-chilling 
episodes,  and  relieved  by  the 
comedy  interludes'.'       times 


'ELECTRIC" 
"If  you  enjoy  electric  enter- 
tainment, go  see  'The  Bat'. 
Our  teeth  rattled  like  a 
skeleton  on  the  roof  with  a 
cold  in  its  head. We  are  going 
back  for  more."    -telegram 


"'The  Bat'  has  lost  none  of 
its  humor,  mystery,  or  thrills 
on  the  screen."         -graphic       ^The^Bat^ 


For  all  with  a  taste  for  a 
whooping  good  mystery 
story  let  me    recommend 


AMERICAN 


•    •■•;,"   i     •;,    ..       *•  '       '.  .'.''• 


Thousands  were  we 

The  crowds  scre^mec 

Jays  the  N.  Y.  DAILY  NEWS  „ 

The  Laugh  Sensation 
V     Of  the  Year! 


In  New  York 

and  Brooklyn,  N..Y. 

STRAND  THEATRES 


"Take   off   your   hat   to   Chaplin's   ability." 

N.    Y.   Morning   Telegraph 
"The   comedy   is  fast   and   furious." 

N.    Y.   Evening  Journal 

"Riotous    and    swift    moving whoops    and    squeals 

of    mirth."  N.   Y.   World 

"Round   after   round    of   laughter."  N.    Y.  Timet 

"Hurricane    of   laughter be    sure    and    go." 

N.    Y.   Mirror 

IN  SAN  FRANCISCO 

PANTAGES  THEATRE 

"Opened  our  new  two  million  dollar  house. 
Public  and  press  acclaimed  this  one  of  great- 
est comedies  ever  shown.  Completely  sold 
out  two  days  in  advance  at  $5  per  seat. 
Proud  of  our  Warner  Contract." 

Alexander  and  Rodney  Pant  ages 


NOW  BOOKED  FOR 

The  Empire,  Syracuse,  N.  Y.,  Dee  Libson's 
Capitol,  Cincinnati,  O.,  Talbot's  Colorado, 
Denver,  Colo.,  Strand,  Milwaukee,  Wise, 
Tudor,  New  Orleans,  La.,  Rialto,  Omaha, 
Neb.,  Blue  Mouse,  Seattle,  Wash.,  New 
Grand  Central,  St.  Louis,  Mo.,  Metropolitan, 
Baltimore,  Md.,  Rialto,  Washington,  D.  C. 

See  Your  Vitagraph  Exchange 


Sweet  Profits!    Another  Great  CI 


; 


L_^_ 


in-up  from  WARNER  BROTHERS! 


\ 


/'.jjvOSt 


humiliating ; -^    %? 


na'lia. 
lauoh  that 


You  can  blow  Profits  IN 
Without  Blowing  in  Prof  its 


TWTAYBE  it  sounds  hard,  but 
■*-"-*•  there's  nothing  easier.  Arc- 
tic Nu-Air  Cooling  and  Ventilat- 
ing System  actually  blows  pro- 
fits into  your  theatre — by  blow- 
ing the  torrid  summer  heat  out. 

The  thermometer  will  soon  be  hit- 
ting up  in  the  nineties.  Will  your  pa- 
trons stick  during  the  blistering  heat? 
If  you  have  Arctic  Nu-Air  they  will! 
More  than  that,  they'll  go  around  town 
bragging  about  your  cool  theatre. 

Arctic  Nu-Air  is  delivering  these  re- 
sults in  over  600  theatres.     These  ex- 


This  book  leads  to 
Bigger  Business 


hibitors  are  delighted — they're  en- 
thusiastic. You  should  read  the 
letters  they  write. 

And  "without  blowing  in  profits" 
you  can  have  Arctic  Nu-Air.  A  mod- 
erate down  payment  puts  the  system 
in — and  very  small  monthly  payments 
complete  the  transaction.  A  fraction 
of  your  extra  profits  will  make  these 
payments. 

Now  with  hot  weather  scheduled  to 
arrive  soon,  beat  "Old  Sol"  to  it !  Get 
your  Arctic  Nu-Air  installed  now. 
Build  up  your  reputation  for  having 
the  "coolest  place  in  town." 

Mail   the  coupon — that's  all. 


Figure 

thabone 
Out  | 


Arctic   Nu-Air  Corporation,    Dept.  1 
818  State   Lake   Building, 
Chicago,  Illinois. 
Gentlemen: 

Show   me   how   to   "Blow   Profits   into   my   Theatre" 
(seating  )    for  a   moderate  down   payment 

and  easy  terms. 


House 
Dimensions: 

Length . 

Width 
Height 

Balcony? 
Yes  D     No  D 


Name  

Theatre  

Address  _ 

City       .__ -  State. 


L 


A  Mighty 
_  Picture 

NO. 


19 


For  Season  1926—1927 

William  Fox  presents 

DAVID  BELASCO'S  success 


THE  LILY 

The  Great  Dramatic  Triumph  by  Pierre  Wolff  and  Gaston  LeRoux ;  adapted  by  DAVID  BELASCO 

THE  DRAMATIC  SUCCESS  OF  TWO  CONTINENTS 
TO  BE  HUGE  PICTURE  SUCCESS  OF  THE  WORLD 


The  Lily  is  a  power- 
ful story  of  human 
passions!  Of  a  mar- 
velous woman  who 
fought  to  obtain  for 
another  that  which 
she   craved    for   her- 


self— but  was  denied. 
It  moves  with  tre- 
mendous power!  It 
grips  and  controls !  It 
sways  human  emo- 
tions at  will— so  strong , 
so  real  is  its  story. 


FOX  will  adapt  it  on  a  large  scale — with  a  great  cast  of  big-light 
names  —  will    make  it  one  of  the  finest  on  the  new  season  list 


NEXT 
WEEK 

NO. 

20 

"T- 


Fox  Film  Corporation* 


n= 


"THE  SPICE  OF  THE  PROGRAM" 


PRESENTS 

The  Outstanding  Leaders  of 
The  Short  Feature  Field 

HAMILTON  COMEDIES 

LUPINO  LANE  COMEDIES 

BOBBY  VERNON  COMEDIES 

WALTER  HIERS  COMEDIES 

JIMMIE  ADAMS  COMEDIES 

MERMAID  COMEDIES 

(Jack  White  Productions) 

CHRISTIE  COMEDIES 

with  Billy  Dooley,  Neal  Burns, 
Jack  Duffy 

TUXEDO  COMEDIES 

with  Johnny  Arthur 

JUVENILE  COMEDIES 

with  "Big  Boy" 

CAMEO  COMEDIES 

LYMAN  H.  HOWE'S 
HODGE-PODGE 

FELIX  THE  CAT  CARTOONS 

KINOGRAMS 

The  NEWS  REEL  Built  Like 

a  Newspaper 

And  Specials  such  as 
"MARIONETTES" 
with  Hope  Hampton    . 


EDUCATIONAL 
FILM  EXCHANGES,  Inc. 


The  Best  of  the  Old  and 
the  Best  of  the  New 

LLOYD  HAMILTON 

and 

LUPINO  LANE 

are  two  of  the  screen's  foremost 
comedy  artists.  Hamilton  is  a 
veteran  whose  name  has  long 
been  a  sure-fire  attraction  at 
any  box-office.  Lane,  in  the  five 
months  since  his  first  comedy 
for  Educational  was  released, 
has  stepped  to  the  very  front 
rank  of  fun-makers. 


-from  Cape  Cod  to  the 
Golden  Gate  .  .  .  from 
Banff  to  Juarez  and  far 
beyond  to  remote  corners  of 
the    world  —  today    and 

every  day  — 


i 


% 


FBO 


Has  Delivered 

FBO  has  held  high  the  Torch  of  Show* 
manship  during  1925-26, 

FBO's  record  is  big  with  achievement 
.  .  ♦  with  pledges  fulfilled  ♦  ♦  .  with  the 
box-office  performance  of  its  product! 

FBO  announced  a  definite  program  for 
the  entire  season  and  carried  it  out  to 
the  letter, 

FBO  Promised— 
FBO  Delivered! 

Consistency  and  Diversity  of  Product 
♦  ♦  ♦  Promptness  of  Release  and  the  back- 
ing of  Exploitation  that  actually  helped 
exhibitors  make  money  ♦  ♦  .  All  vital 
elements  in  FBO's  magnificent  record! 

Watch  for  still  greater  things  from  FBO 
in  1926-27. 


1 560  BROADWAY 
NEW  YORK,  N.  Y. 


24-SHEETS 


"It  aids  us  wonderfully  in  buying  pic- 
tures. It  also  aids  us  to  get  dope  on  pic- 
tures when  we  have  no  press  sheet.  We 
have  seen  the  time  we  could  not  get  out 
our  program  had  it  not  been  for  your 
Booking  Guide." 

Arcade  Theatre,  Georgetown,  Ohio 


Telling  the 

World  What  They 

Think  of  the  Exhibitors' 

Manual — The  Booking  Guide 


"So  often  we  find  no  press  sheet  from  the 
exchange  and  too  late  to  have  one  sent  us — 
then  we  turn  to  the  Booking  Guide  to  find 
the  necessary  dope  on  the  attraction  to  be 
advertised.  We  like  the  Motion  Picture 
News  and  could  run  our  theatre  without  it 
just  as  well  as  we  could  without  electric 
lights.  However,  the  Booking  Guide  is  a 
necessity." 

Vernon  Locey,  Temple  Theatre, 
Howell,   Mich. 


"We  greatly  appreciate  the  Booking  Guide 
which  you  have  been  sending  us  and  wish 
to  thank  you  for  same.  It  is  a  great  help  both 
in  looking  up  pictures  when  buying  and  ad- 
vertising. Besides,  when  booking  them,  it  en- 
ables one  to  quickly  get  an  idea  of  just  what 
type  a  picture  is  at  a  glance." 

J.  B.  Bartle,  Melva  Theatre, 
Eastwood,   N.    Y. 


Matchless  Endurance 


Operating  at  initial  efficiency  over  an  excep- 
tionally long  period  of  time  has  always  been 
an  outstanding  characteristic  of  Simplex 
Projectors.  Excellent  design,  consistently 
developed,  and  the  use  of  carefully 
chosen  materials  have  resulted  in 
matchless  operating  economy  and 
endurance. 

The  center  frame  of  the  Simplex 
Projector,  upon  which  depends  the 
correct  working  of  the  entire  me- 
chanism, is  made  of  close-grained 
gray  cast  iron.  The  pattern  so 
designed  as  to  reinforce  all  parts 
liable  to  strain  in  machining  or  in 


Centre  Frame 


use.  Cast  iron  as  a  bearingmetal  is 
recommended  the  world  over  as  being  par 
excellence.  It  is  semi-porous  thereby  re- 
taining a  quantity  of  oil  causing  glazed 
surfaces  to  be  formed  by  the  re- 
volving shafts.  The  bearings  are 
of  generous  length — large  in 
diameter  and  are  drilled  and 
reamed  to  exact  size. 

And  in  shafts,  bearings,  gears, 
film  trap  and  every  other  factor  of 
design  and  construction  the  supe- 
rior mechanical  features  of  Sim- 
plex Projectors  are  em- 
phasized. 


SIMPLEX  DIVISION 


90  Gold  Street,  New  York  City 


FIRJT  NATIONAL7/  jecrer  /pecial  - 
here  aY  lait  -  -  for  the  sflory  of  fhe 
/creen  -  -  for  the  amazemenr  of  rhe 
world  --one  year  in  Hie  making-- 
thou/and/  in  the  ca/t  -  -  mightier' 
than  every  other  picture. 

Presented  bH .  .  .  RICHARD  A.  ROWLAND 
Written  for  the  icreen  i</  .  JUNE  MATHIJ" 
From    EDITH    O'SHAUGHNE  W*    novel 

"VIENNESE  MEDLEY'' 

CONWAY  TEARLE 
ANNACiNILttON 

and  a  cait  includinq  MAY  ALLISON,  IAN  KEITH 
JEAN   UERSHOLT  and   LUCY   BEAUMONT 

cj  JUNE  M  ATM  IS Production 

Directed  bif CURT  REMEELD 

Production  Manager  RAY  ROCKETT  Chief  Cinematographer.  JOHN  BOYLE 
Art  Director...  E.  J.  SHLLTER  Film  Editor.  GEORGE     Mc  GUIRE 


with 


and 


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national 
Picture* 


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here  comes 

HARRY 

Harry's  Here  witH  tHe  big'g'est  comedy 

He  ever  made.     He  used  to  maKe  'em 

in  two   reels,   now  He's   maKing'  'em  in 

seven. 

It  may  be  today — it  may  be  tomorrow — 

but  sooner  or  later  you'll  Hear  tHe  yell: 

HARRY  LANGDON  is 

THE  WORLDS 
GREATEST  COMEDIAN 

Harry  Langdon  Corp.  presents 


HARKTLA 

hisfust  feature  length. comedy 

ieisTramu-Tramp 


Directed  by 

/  ■  %  — -m^*wm,         ^m^^m^      Harry  Edwards 

"JjTclIIlp  A  lir^t  national  Picture 


Members  gf  Motion  Picture  Producers  and  Distributors  of  America  Inc.~-Wlll  Hays  Pnsidtnt 


will  be 
record. 


industy- 


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A  liiat  national 
Picture 

Mtmbers  of  Motion  Picture  Producers  aid 
Distributors  of  America  Inc.~ 
Will  Hays  J^ruidint 


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CAP,ro,\ 


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Screen  story  by HANS  KRALY 

Based  on  the  sta.ge  play'KIKl'.  Written  by 
ANDRE  P1CARD  and  adapted  by  DAVID  BELASCO 

a  CLARENCE  BROWN  Production 


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as  you  live 


'You're  pinning  the  best 
years  of  my  life  to  trie 
door  of  prison  —  you'  re 
robbing  my  soul  of  tKe 
only   thing'  worthwhile. 

Lis  is  your  chance  — 
some)  day  I'll  have  my 
chance — then  you'll  pay!" 

Situation?     Suspense?     Drama? 

It's  your  first  chance  at   one  of 

the    most    powerful    stories   ever 

picturized! 


S/daptedjhm  SHrs-lMpn  Woodrowj  novel  - 

Anna  Q-Nilsson, 

Uuntly  Gordon 

Charles  Murray 

Continuity  by  Eve  Qlnsell  - 

Directed  by&mbert  fflllyer- 
June^lathif,  fdibnaiuKdor- 

A  3mi  national  Picture 

\(..„,l,..,.t-    .r  kJnflnn   DiottiM   IVnrlnrprc   I   nictt-ilintni-C  nf    \mnrim    lnr — A\T1 1    HilVfi     Prrsu/rnl: 


Volume  XXXIII 


ALBANY,  N.  Y.,  AND  NEW  YORK  CITY,  March  27,  1926 


No.  13 


Color 


I  SPENT  a  profitable  day  last  week  with 
a  most  interesting  personality — John  Eber- 
son  of  Chicago,  architect.  We  chatted  for 
a  while  in  the  busy  offices  of  Robert  P.  Hall, 
the  foremost  construction  engineer  in  this 
theatre  field;  and  then  for  several  hours  in 
Eberson's  Studio,  where  he  explained  to  me 
how  the  color  scheme  and  decorative  charm 
of  a  great  theatre  may  be  evolved  from — an 
Italian  art  robe,  or  a  tapestry  or  a  piece  of 
sculpture. 

We  think  enough  of  the  work  of  this  theatre 
architect  to  devote  a  special  edition  to  his 
theatres — as  we  have  already  with  the  theatres 
of  Thomas  Lamb  and  Rapp  and  Rapp.  The 
fact  is,  we  think  highly — very  highly — of  the 
importance  of  such  architects  in  the  great  for- 
ward sweep  today  of  motion  pictures.  These 
men  are  showmen  in  the  truest  sense  of  the 
word.    They  have  a  lot  to  do  with  a  theatre's 

success. 

*  *         * 

Just  recently  we  editorialized  on  the  subject 
of  ideas  in  pictures — how  the  idea  back  of  the 
picture,  the  inspiration  that  created  it,  has  pre- 
eminently to  do  with  its  popular  success- 
more  than  the  fame  of  the  story  or  of  the  star; 
more  than  its  skilful  technique. 

And  that  is  just  as  true  of  theatres. 

Theatres  also  need  ideas — inspirations. 

Just  as  sameness  damns  pictures  in  the  popu- 
lar fancy,  so  also  will  sameness  in  theatres 
keep  people  away.  A  theatre  need  not  be  a 
piece  of  brick  and  mortar.  It  should  be,  it  can 
be,  a  picture  in  itself. 

The  very  bane  of  the  show  business  is  con- 
ventionalism, standardization,  grayness.  Its 
attraction  is  novelty,  life,  color.  We  can't  turn 
out  pictures  like  Ford  cars,  nor  must  we  build 

theatres  like  rows  of  model  houses. 

*  *         * 

John  Eberson  built  the  Capitol  Theatre  of 
Chicago.  It  is,  it  seems  to  me,  one  of  the  most 
interesting  and  significant  experiments  in  the 


whole  history  of  motion  pictures.  Situated 
'way  out  "on  the  prairie"  and  but  a  single 
theatre  in  a  city  where  big  chains  dominate, 
its  failure  was  forecast  with  a  laugh.  But  from 
the  day  it  opened  people  flocked  in  and  filled 
the  seats ;  and  the  Capitol  has  rounded  out  its 
first  year  a  pronounced  success.  The  pictures 
were  good  and  so  were  the  presentations: 
but  the  big  drawing  card  is  the  theatre  itself, 
because  the  theatre  itself  is  an  ever-delightful 
picture. 


Eberson  is  a  colorist.  He  puts  a  fantasy  into 
steel  and  plaster;  it  is  all  daring,  different  and 
charming.  And  people  will  go  a  long  ways — 
and  right  past  the  conventional  edifice — to 
enjoy  that  which  both  stirs  and  soothes  the 
senses. 

Color  is  a  great  factor  in  the  show  business 
— all  the  way  along  the  line  and  finally  with 
the  public.  Different  schemes,  of  course,  with 
different  people:  but  no  one  at  all  likes  drab 
entertainment. 

A  long  time  ago  I  overheard  an  argument 
between  an  exchange  manager  and  an  exhib- 
itor from  the  East  Side  of  New  York.  The 
latter  was  complaining  that  the  posters  were 
too  dull. 

"What  do  you  want?"  shouted  the  exasper- 
ated exchangeman.  "Shall  I  throw  a  bucket  of 
red  paint  over  it?" 

"Yes!"  yelled  the  exhibitor.  "That's  just 
what  I  want." 

And  he  wasn't  far  wrong — this  seller  of 
seats.  He  knew  what  his  public  wanted. 
Color!  Lots  of  it;  crude,  if  need  be,  and 
rather  than  no  color  at  all. 


^^yy^dZu^/^ 


1360 


Motion     Picture     N  e  w  s 


MARCH  2  7 
1926 


Mono  J*  TlCTVKE 

Founded  in  September  1913 

Publication    Office:     Lyon    Block,   Albany,    N.    Y. 


Vol.  XXXIII 

No.  13 


Editorial      and      General      Offices: 
729     7th     Ave.,     New     York     City 


Branch    Offices: 

845    S.    Wabash    Ave.,    Chicago,    111. 

Room      616      Security      Bldg.,      Hollywood, 

Calif. 


Editorially  Speaking 

EDWIN  C.  KING,  manager  of  the  Long  Island 
studios   of   Famous    Players-Lasky,    leaves   to 
head  the  F.  B.  O.  studios  in  Hollywood.     He 
will  be  succeeded  by  a  good  man  in  an  organization 
finely  put  together;  and  F.  B.  O.  gains  an  important 
factor  in  production. 

Studio  managers  don't  get  into  the  headlines  as 
do  other  important  personages  in  production.  But 
does  anyone  count  more  heavily  in  the  big  job  of 
picture  making? 

The  studio  manager  does  the  high  balance  act 
between  two  great  objectives;  one  that  must  let 
artistic  genius  rise  to  its  heights  of  expression,  and 
the  other,  the  dire  necessity  of  keeping  pictures  on 
schedule  of  time  and  expense.  We  have  had 
efficiency  men  who  can  keep  to  schedule  regardless 
of  the  all  important  result  of  excellence  in  product, 
aand  we  have  had  remarkable  pictures  that  threw 
time  and  money  to  the  four  winds. 

We  take  off  our  hat  to  the  man  who  so  runs  a 
studio  that  he  has  the  hearty  goodwill  of  the 
directors,  players,  writers,  technicians  on  the  one 
hand  and  on  the  other  the  approval  and  confidence 
of  the  executives  at  the  home  office  who  must  watch 
the  dollars  and  sell  the  pictures  at  a  profit.  Such 
men  are  exceedingly  rare;  moreover,  they  work  so 
hard  and  so  late  on  their  all  exacting  job  that  they 
don't  have  time  to  talk  about  it. 
*  *  * 

A  N  interesting  angle  on  the  entire  foreign  situ- 
/-\  ation  is  presented  by  a  recent  report  to  the 
Department  of  Commerce  from  Assistant 
Commercial  Attache  Douglas  Miller  in  Berlin, 
bearing  on  the  question  of  just  how  popular  Ameri- 
can pictures  are  abroad  in  comparison  with  the 
domestic  production  of  those  countries. 

There  has  been  much  harmful  exaggeration,  we 
believe,  in  this  matter.  To  blind  ourselves  to  the 
fact  much  of  our  foreign  supremacy  is  based  upon 
financial  reasons  and  not  solely  the  entertainment 
preferences  <>l  the  foreign  public,  is  to  place  our- 
selves in  a  dangerously  weak  frame  <>)  mind.  To 
assert  that  all  Europeans  would  rather  see  Ameri- 
can pictures  than  their  own  is  to  leave  the  factor  of 
native  appeal  entirely  out  of  it,  ami  is  somewhat,- 
though  not  wholly,  analagous  to  asserting  that  all 
New  Yorkers  would  rather  read  the  London  Times 
than  the  New  York  newspapers.  Sit  through  an 
American  picture  with  a  foreign  audience  and  you 


will  speedily  learn  that  they  find  as  much  to  criticize 
and  ridicule  as  do  we  in  a  European  picture. 

That  is  why  we  have  firmly  clung  to  the  assertion 
that,  even  though  Hollywood  remains  always  the 
largest  producing  centre  in  the  world,  it  is  neither 
wise  nor  economic  that  production  should  altogether 
languish  on  foreign  shores,  for  nothing,  probably, 
would  more  certainly  stifle  interest  in  motion 
pictures  in  those  countries. 

Which  brings  us  up  to  the  report  of  the  Depart- 
ment of  Commerce.  Miller  reports  that  a  German 
film  newspaper  recently  sent  out  a  questionnaire  to 
theatre  owners  throughout  Germany,  asking  them  to 
name  the  most  profitable  film  of  the  year. 

German  films  received  63  votes  for  first  place  and 
American  films  but  20.  Asked  what  films  were  the 
greatest  failures,  German  films  were  given  49  votes 
and  American  films  38.  Despite  the  fact  that  a 
German  film  must,  in  the  nature  of  things,  com- 
mand a  higher  scale  of  rentals  generally,  the  great 
majority  of  the  315  exhibitors  reporting  had  found 
German  films  the  best  moneymakers. 

A  little  thought  will  easily  show  why  this  is  so. 
The  native  producer  can  use  themes  of  purely 
national  appeal,  old  folk  tales,  historic  legends, 
widely  circulated  novels.  The  American  picture  is 
made  by  and  for  a  race  which,  despite  the  fact  that 
it  is  a  blending  of  all  races,  is  essentially  different 
from  all  the  others  in  important  respects. 

So  it  is  only  fair  that  we  should  consider  foreign 
production  not  just  as  competition  which  takes  play- 
dates  which  might  otherwise  go  to  American  pic- 
tures— but  as  the  means  of  keeping  interest  in 
motion  pictures  alive  and  growing,  making  the 
market  ever  better  for  all  concerned. 


Editorial    

Second  Editorial  Page. 
Pictures  and  People.  .  . 


1359 

1360 

1361-63 


Exhibitors    Service    Bureau 1381-1414 

General  News  and  Special  Features 1 364—80 

Short  Subjects  and  Serials 1415-17 

Pre-Release  Reviews  on  Features 1418-23 

Construction  and  Equipment  Department 1433—45 

Regional   News   from   Correspondents 1424-31 

Features  and  Short  Subject  Release  Chart 1447-52 

Short   Subject   Reviews 1417 

Box  Office  Reports 1378-79 

Classified  1446 


March  27,  1926 


MOTION  PICTURE  NEWS 


Vol.   XXXIII,  No.   13 


Published    «n  !»Iotiom    Pictubj     News,    Inc.,    William   A.   Johnston,    Presi- 

driit;   I.    K.  Vice-President;  William   A    Johnston,   Editor;  J.  S.  Dicker- 

M.M.  Associate  Editor;  <  >-•. .ir  Cooper,  Managing  Editor;  Kred  J.  Bcecroft,  Advertising 
Manage)  ;  1.  11  Mason,  Chicago  Representative;  William  McCormack,  Los  Angeles 
Representative,  Subscription  price,  JJ  per  year,  post  paid  in  I'nitcd  States,  Mexico, 
I  law. in,  I'orto  Rico,  Philippine  Islands  and  some  other  countries;  Canada,  $3, 
foreign,  $6.00.  Copyright  1925,  by  Motion  Pictirf  Nfws.  Inc.,  in  the  United 
States  and  (Jre.it  Britain.  Title  registered  in  the  United  States  Patent  Office 
:iinl  foreign  i  luntries  Western  Union  cable  address  is  "Pickncws,"  New  York. 
Entered  as  second-class  matter  January  31st,  1924,  at  the  postorficc,  Albany,  N.  Y., 
under  the  Act   of   March   3,    1879. 


March     27,     1926 


1361 


Sam  E.  Rork,.  producer  for  First 
National,  who  brought  "The 
Desert  Healer"  to  New  York  and 
has  just  bought  rights  to  "W  ild 
Geese." 


jUAfcfe  ^H^tiMUi^t. 


;  V 


H 


r, 


Dorothy  Phillips,  between  scenes 
of  "Toto"  for  Metro-Goldwyn- 
Mayer,  goes  after  a  high  one  on 
the.  tennis  court  with  unusual  grace 
and  agility. 


Director  Al  Santell  practices  fort- 
une telling  between  scenes  of 
Levee's  "Sweet  Daddies"  (First 
National),  predicting  a  brilliant 
future    for    Jobyna    Ralston. 


PICTURES 

AND 

PEOPLE 


T  HARRY   LANGDON 

X  INTERVIEWING  a  comedian  is  always  an  intriguing  experi- 
ence. Will  he  be  a  comical  cuss,  or  will  he  have  the  proverbial 
gravity  of  the  mortician?  Will  he  pull  the  chair  out  from  under 
us,  dump  a  pitcher  of  water  over  our  head  and  finish  by  hurling 
a  custard  pie  in  our  general  direction,  to  the  great  amusement  of 
bystanders?  So  far,  we  must  admit,  no  such  thing  has  ever  hap- 
pened— but  still — one  can  never  tell. 

So  it  was  with  no  little  interest  that  we  wandered  over  to 
the  Hotel  Roosevelt  the  other  morning  to  meet  Harry  Langdon, 
between  his  morning  rising  and  a  busy  day  of  appointments  and 
conferences.  "Bill"  Jenner,  his  genial  manager,  acted  as  the  recep- 
tion committee,  and  a  few  moments  later  Langdon  entered  in 
pajamas  and  a  brown  dressing  gown. 

Attacking  a  grapefruit  without  even  the  conventional  "squirt 
in  the  eye"  always  associated  with  citrus  fruits  on  the  screen, 
Langdon  looked  as  any  young  business  or  professional  man  might 
have  looked.  He  showed  much  more  willingness  to  talk  about  his 
work  than  about  himself — another  un-actorish  trait. 

"When  I  left  New  York  six  years  ago,  I  was  in  vaudeville. 
I  played  Los  Angeles  and  several  producers  sent  for  me.  I  went 
into  pictures,  ultimately  becoming  a  Sennett  comedian.  Working 
there  on  ten  or  twelve  two-reelers  a  year,  I  looked  forward  to  the 
time  when  I  would  make  only  three  features  a  year  and  thought 
it  would  be  a  soft  snap.     Now  I'm  finding  out  otherwise. 

"We've  spent  twenty  weeks  on  'Tramp,  Tramp,  1  ramp,'  and 
pre-viewed  it  six  times.  You've  got  to  pre-view  comedy.  You 
work  on  a  picture  for  weeks,  and  it  all  looks  flat  to  you.  You 
can't  see  a  laugh  in  it.  Then  you  take  it  out  and  pre-view  it, 
and  when  they  laugh  even  where  you  didn't  expect  them  to — that's 


Harry  Langdon,  First  National  comedy  star,  arrives  in  New  York  with 

his  staff;  left  to  right:    Tim  JFehlen,  gag  man;  Hugh  McCullom  of  First 

National;     William    Jenner,    business    manager:     Langdon,    and    Frank 

Capra,  cutter.     They   brought    with   them    "Tramp,  Tramp,  Tramp." 


George  W  eeks,  Paramount  dis- 
tribution head,  and  Harry  Ross, 
district  manager,  with  the  wreath 
presented  to  U  eeks  on  his  arrival 
in  Los  Angeles  by  studio  heads. 


■J?     % 

MR 


A  charming  study  of  Marie  Pre- 
vost,  who  has  been  cast  for  the 
leading  role  in  "Up  In  Mabel's 
Room''  (Producers  Dist.  Corp.) 
by  Al  Christie. 


Monty  Banks,  comedian,  leaves 
for  Hollywood  after  closing  a  con- 
tract in  New  York  with  Pathe  for 
a  series  of  feature  comedies  over 
a    period    of    years. 


1362 


.1/  o  tio  n     Picture     News 


Jack  Warner,  head  of  production  ut  the  "  arner  Hros.  studios,  in  con- 
ference with  Raymond  Schrock,  recently  signed  as  his  assistant  in  lining 
up  mid  supervising  the  next  group  of  pictures. 


the  greatest  thrill  in  this  business.  In  Taudeville  you  know  after 
every  performance  whether  or  not  you  went  over.  But  in  pictures, 
you  work  for  weeks  and  weeks,  and  then  it's  finished — and  you 
can't  tell  until  it's  all  over  whether  they  will  like  it.  By  pre-viewing, 
you  can  strengthen  weak  spots,  even  reshooting  sequences  if  neces- 
sary to  get  results. 

"We  shoot  everything  in  continuity.  I  can't  imagine  making 
comedies  any  other  way.  One  situation  naturally  grows  out  of 
another,  and  you  have  smooth  continuity,  even  though  the  story 
is  a  succession  of  gags.  Your  story  must  be  simple  enough  so  that 
you  can  establish  it  in  the  first  reel,  carrying  it  along  with  gags 
until  the  last  reel,  when  you  bring  it  to  its  conclusion. 

"On  '1  ramp.  Tramp,  Tramp'  we  started  simply  with  the  idea 
of  a  man  walking  adross  the  country,  surrounded  by  a  lot  of 
'tough  eggs'  and  getting  into  all  sorts  of  scrapes.  Then  the  ques- 
tion arose :  Why  does  he  do  .it  ?  So  we  invented  the  cross  country 
walking  contest.  To  create  sympathy,  we  had  the  hero's  father 
about  to  be  crushed  by  the  wealthy  man  staging  the  contest.  7  he 
rest  all  followed  naturally'' 

A  pleasant  fellow,  Langdon.  His  rise  has  been  steady  and 
sane,  and  his  hat  size  remains  normal.  Still,  we  shall  always 
be  a  bit  sorry  that  he  didn't  upset  the  butter-dish  on  our  head, 
or  give  some  other  evidence  of  drollery. 


/{///    Hart,   the   two-gun    man    of   thr   screen,   is    greeted   63    the    159th 

lni<inii\.   stationed  at  the   Presidio,  ui>on   his  arrival   in   San   Francisco 

for   tin-  premiere  of   "Tumbletoeeds"     '  nited     Irtists). 


T  FOURTH  F.  B.  O.  DANCE 

HE  fourth  annual  dance  of  the  home  office  and  New  York 
exchange  of  F.  B.  O.  was  held  last  Friday  night  at  the  Hotel 
Astor,  attended  by  more  than  four  hundred  guests,  all  of  whom 
reported  a  rollicking  time. 

Practically  every  employee  of  F.  B.  O.  in  New  York  attended 
the  dance  and  as  special  guests  there  were,  among  others  Major 
H.  C.  S.  Thomson,  President  and  Managing  Director  of  F.  B.  O. ; 
Colvin  W.  Brown,  Vice-President  in  charge  of  Distribution;  Lee 
Marcus,  General  Sales  Manager ;  John  Brownell,  head  of  the 
Scenario  Department ;  Charles  Rosenzweig,  Manager  of  the  New 
York  Branch,  Al  Tuchman,  Purchasing  Agent;  S.  M.  Katz, 
Assistant  Sales  Manager;  Hyatt  Daab,  Director  of  Advertising 
and  Exploitation,  and  Edward  McNamee,  Director  of  Publicity 
and  Sales  Promotion. 

McNamee,  Director  of  Publicity  and  Sales  Promotion,  headed 
the  Committee  on  Arrangements  which  included  Miss  Ann  Benzoni, 
Miss  S.  Cantor,  Miss  Clara  Doerrler,  Ed  McQuire,  Ralph  Crocco 
and  Al  Tuchman.  It  was  on  Miss  Benzoni  that  much  of  the  plans 
fell  and  to  her  much  of  the  success  of  the  dance  is  due.  McNamee 
very  efficiently  acted  as  Master  of  Ceremonies  while  Harry  Osborne, 
the  inimitable,  kept  everyone  in  good  spirits  as  floor  manager. 

The  Reception  Committee  from  the  Home  Office  included  Misses 
Eleanor  Hansen,  Lillian  C.  Koehler,  Helen  Clifford,  Bessie  Rydell 
and  Messrs.  John  Hass,  Harry  Osborne  and  Edward  Home,  while 
Miss  Jean  Slade,  Miss  F.  Kaufman  and  G.  W.  Wolf  acted  in  a 
similar  capacity  for  the  New  York  Exchange. 

The  Charleston  brought  out  a  surprising  number  of  contestants 
with  the  entire  party  as  judge.  The  applause  finally  gave  the 
woman's  prize,  a  gold  piece,  to  Ruth  Friedman,  and  the  men's 
to  Jack  Huber.  Little  Phyllis  Daab,  the  ten  year  old  daughter  of 
the  Director  of  Advertising  and  Exploitation,  won  the  prize  for 
the  balloon  dance. 

Among  the  pleasing  divertisements  of  the  evening  were  three 
solo  dances;  toe  dance,  Javanese  and  Third  Tap,  pleasingly  done 
by  Miss  Lillian  C.  Koehler,  and  songs  by  Miss  Ethel  Ashton,  Miss 
Betty  Kenworth  and  Jack  Huber.     Mr.  Hodes  won  the  door  prize. 

D  ARRIVALS  AND  DEPARTURES 
OROTHY  GISH  sailed  this  week  for  England  on  the 
Aquitania,  to  star  in  three  productions  for  British  National  to  follow 
"Nell  Gwyn"  under  the  direction  of  Herbert  Wilcox.  She  recently 
made  a  3,000  mile  trip  across  the  continent  to  visit  her  sister,  Lil- 
lian, for  a  week  in  Los  Angeles. 

Thomas  Meighan,  who  went  to  Florida  for  a  brief  vacation  fol- 
lowing "The  New  Klondike,"  has  returned  to  New  York  and  is 
conference  with  Townsend  Martin,  supervising  editor,  to  decide  upon 
a  story  for  his  next  vehicle. 

Virginia  Vance,  Educational  comedy  leading  lady,  will  take  the 
train  for  New  York  as  soon  as  her  current  fun  drama  is  completed, 
visiting  relatives  in  Toronto  en  route.  While  visiting  friends  in  New 
1  oik  she  will  select  a  complete  wardrobe  for  use  in  coming  comedies. 

Stephen  Roberts,  director  for  Education-Mermaid,  will  take  a 
motor  honeymoon  in  California,  Washington,  Oregon  and  British 
Columbia  at  the  close  of  the  current  producing  season.  He  recently 
surprised  his  friends  in  Hollywood  by  announcing  his  marriage  to 
Miss  Vee  Eve  Wolf,  a  Hollywood  girl. 

S.  L.  Rothafel  sailed  on  Thursday  on  the  "President  Polk"  for  a 
tour  through  the  Panama  Canal  en  route  to  California  for  a  com- 
plete rest.  He  will  return  about  May  1st.  W.  E.  Atkinson,  of  the 
same  corporation,  is  now  in  Bermuda  on  a  short  vacation. 

Arrivals  in  New  York  this  week  included  Harold  Lloyd  and 
party,  and  Harry  Langdon,  each  bringing  his  latest  feature  length 
comedy. 

nr  PAY  DAY 

X  HEIR  first  pay  envelope  after  eight  months  in  pictures  came 
to  the  Paramount  Junior  Stars  last  week  when  they  faced  the 
cashier's  window  at  the  Paramount  Long  Island  studio  for  the 
first   time. 

During  the  five  months  of  the  first  term  of  the  school,  the  16 
received  no  salary  and  under  terms  of  their  agreement  on  enrolling 
they  were  not  renumerated  while  Dierctor  Sam  Wood  sent  them 
through    the    three    months'    work    of    making    their    screen    debut, 


March     27,     19  26 


1363 


"Glorious  Youth."  But  when  the  class  was  graduated  on  March 
2,  Jesse  L.  Lasky  announced  that  all  the  Juniors  had  received 
contracts.     Their  first  pay  day  came  a  week  later. 

No  one  was  absent,  no  one  was  even  tardy,  when  the  cashier's 
window  opened. 

Meanwhile,  the  Junior  Stars  are  being  gradually  cast  for  roles 
in  various  productions.  Josephine  Dunn  and  Jack  Luden  departed 
this  week  for  Ocala,  Florida,  to  join  to  W.  C.  Fields  "Old  Army 
Game"  unit,  while  Walter  Goss  has  started  work  in  support  of 
Gloria  Swanson  in  "Fine  Manners" — and  thereby  hangs  a  strange 
tale. 

Three  years  ago  Gloria  Swanson  had  a  party.  In  the  banter  of 
the  evening  she  jokingly  suggested  that  a  good-looking  young  news- 
paper man  should  play  a  part  in  a  picture  she  was  about  to  make. 

"Come  over  to  the  studio  and  have  a  screen  test,"  she  said. 

The  youth  took  her  seriously  and  appeared  at  the  studio  the 
next  day.  Miss  Swanson,  true  to  her  promise,  had  the  test  made. 
Like  most  tests  of  inexperienced  aspirants,  it  was  poor,  and  the 
boy  put  away  his  short-lived  dream  of  screen  fame,  and  went 
back  to  his  newspaper. 

Today,  the  same  young  man,  Goss  is  performing  in  the  role 
of  "Buddie  O'Toole,  Miss  Swanson's  brother  in  her  latest  starring 
picture. 


Gloria  Sivanson,  Paramount  star,  in  a  scene  with  Walter  Goss,  one  of  the 

Paramount  Junior^Stars,  ivho  has  been  cast  to  play  her  brother  in  "Fine 

Manners,"  , her  current  production. 

Goss,   he  confesses   now,   resented   being   rejected   for    that    part 

after   the   test,    and   his   dream   of   screen   success   refused   to    fade. 

Still,  he  didn't  know  anything  he  could  do  about  it. 

Then  almost  a  year  ago,  he  was  offered  another  chance.      One 

night  at  a  Broadway  theatre,  between  acts,  a  representative  of 
the  Paramount  Picture  School  approached  him,  introduced  himself 
and  asked  Goss  to  come  to  the  studio  for  an  interview.  With  a 
rueful  memory  of  his  previous  visit,  Goss  went.  Another  test  was 
made,   and  when  the  School   opened   in   June,   he  was  one  of  the 

sixteen  students. 


FON  THE  SICK  LIST 
RANK  TUTTLE,  directing  Gloria  Swanson's  current  Para- 
mount vehicle,  "Fine  Manners,"  is  ill  with  a  severe  attack  of  in- 
fluenza at  his  home  in  Greenwich,  Conn.  Lewis  Milestone,  who 
directed  Meighan's  last  picture,  has  been  assigned  by  William 
LeBaron,  associate  producer,  to  the  direction  of  the  picture  pending 
Tuttle's  recovery. 

On  the  day  after  Turtle  was  taken  ill,  Miss  Swanson  arrived  at 
the  studio,  learned  of  it,  and  found  some  40  extras  waiting.  She 
resourcefully  solved  the  difficulty  by  taking  her  place  beside  the 
camera  with  the  director's  magaphone  and  directing  the  scenes 
herself. 


Mabel  Normand  will  again  come  to  the  screen,  this  time  under  the  Hal 

Roarch   banner,  in  accordance   with   contracts   announced   this   iveek   by 

Pathe.     Her  return  should  be  a  welcome  one. 

F  TIMING  THE  NOMINATIONS 
OLLOWING  the  announcement  by  Hermann  Hagedorn  of  a 
$500  reward  to  the  first  person  suggesting  the  man  finally  chosen 
to  play  Roosevelt  in  "The  Rough  Riders,"  a  special  time  clock  has 
been  installed  in  his  office  at  the  Famous  Players-Lasky  studio 
to  stamp  the  exact  time  of  receipt  of  each  suggestion  received. 

A  photograph  must  accompany  each  nomination  for  the  role. 
The  committee  which  will  select  the  winner  includes  Hagedorn, 
Lewis  Maverick  of  San  Antonio,  vice-president  of  the  Rough 
Riders  Association,  and  the  director  of  the  picture,  as  yet  unnamed, 
it  is  announced  by  Jesse  L.  Lasky  and  Hector  Turnbull,  associate 
producer  in  charge  of  its  making. 

BETTER  FILMS 

NE  feature  and  two  short  subjects  were  selected  by  the  Na- 
tional Board  of  Review  this  week  for  commendation.  The  feature 
was  "Red  Dice,"  a  Producers  Distributing  Corporation  release. 
The  short  subjects  were  Pathe's  "Never  Too  Old,"  and  Pathe  Re- 
view No.   1  3. 


o 


T 


OFF  TO  NEW  ZEALAND 


RUE  to  a  promise  made  to  Zane  Grey,  the  author,  before 
he  left  Hollywood  on  his  current  trip  of  exploration,  the  first  com- 
pleted print  of  "Desert  Gold"  was  shipped  by  Paramount  to  New 
Zealand,  where  Grey  will  see  his  latest  story  to  reach  the  screen. 


An  International  Newsreel  shot  from  the  views  of  the  third  expedition 
conducted  by  Roy  Chapman  Andrews  in  the  Mongolian  desert,  at  which 
time   the   famous   million-year-old    dinosaur    eggs    were   found.      (Inter- 
national   Newsreel    photo). 


1364 


Motion     Picture     News 


Approximately  Five  Hundred  to  Assemble 
for  Paramount  Convention 

ABOUT  five  hundred  representatives  from  the  East,  South  and  West  will  meet 
at  Atlantic  City  next  Monday  and  Tuesday  to  participate  in  Paramount's 
second  international  convention  which  will  be  held  at  the  Ambassador  hotel, 
March  23  to  27. 

George  W.  Weeks,  general  manager  of  distribution,  will  preside  at  the  sessions 
which  will  be  attended  by  district  and  branch  managers,  bookers,  ad  sales  repre- 
sentatives, exploitation  men,  foreign  representatives  and  members  of  the  home 
office. 

Company  policies,  the  new  season's  product  and  the  foreign  situation  are  the 
primary  subjects  for  consideration  during  the  conclave,  which  will  conclude  on 
Saturday  night  with  a  banquet.  Addressing  the  assemblage  at  the  dinner  will  be 
Otto  Kahn,  Senator  Capper,  D.  W.  Griffith  and  others. 

Executives  who  will  attend  the  sessions  are  Adolph  Zukor,  Jesse  L.  Lasky, 
Sidney  R.  Kent,  E.  E.  Shauer,  Walter  Wanger,  production  manager;  Eugene 
Zukor,  B.  P.  Schulberg,  Hector  Turnbull  and  William  Le  Baron,  associate  pro- 
ducers; Phil  Reisman,  J.  D.  Clark,  Charles  E.  McCarthy,  Russell  Holman,  Mel 
Shauer,  G.  B.  J.  Frawley,  George  Spidell,  Oscar  Kantner  and  Leon  J.  Bamberger. 


Give  Theatres  for  Music  Week 

M.  P.  T.  O.  A.  Pdelges  Theatres  to  Stage 
Music  Contest  for  School  Children  in  May 


IN  cooperation  with  a  movement  being 
promoted  by  the  General  Federation  of 
Women's  Clubs  the  members  of  the  Mo- 
tion Picture  Theatre  Owners  of  America 
have  pledged  their  theatres  to  put  on  a 
music  contest  during  the  first  week  in  May 
in  which  every  school  child  will  be  eligible. 

Mrs.  Marx  E.  Oberndorfer,  Chairman  of 
the  Division  of  Music  of  the  Federation 
appeared  before  the  executive  board  of  the 
exhibitor  organization  and  was  assured  of 
that  body's  cooperation  through  National 
President  R.  F.  Woodhull. 

In  addressing  the  Board  Mrs.  Obern- 
dorfer  stated: 

"The  object  of  the  contest  is  to  increase 
the  love  for  music  among  the  young  people 
of  America  and  to  bring  to  the  attention 
of  the  general  public  the  important  part 
played  in  musical  education  by  the  motion 
picture  theatres  and  radio  stations. 

"In  theatres  and  radio  stations  will  be 
played  al  designated  times  during  Music 
Week  a  number  of  noted  -elections — the 
titles  and  composers  to  be  kept  secret.  Each 
contestanl    will    write    what    he   believes   to 


United    Artists    Extends 
Operations   Abroad 

HIRAM  ABRAMS,  president  of 
United  Artists,  has  sent  Mont- 
ford  Steele,  manager  of  foreign 
offices  for  United  Artists,  on  a  four 
months  tour  of 
the  Orient,  to  sur- 
vey the  Far  East 
branches  of  the 
corporation  with 
a  view  to  enlarg- 
ing the  distribu- 
tion of  product. 

Steele     will 
probably        install 
new       distribution 
points    throughout 
the  Orient.  Head- 
quarters    at     pres-  Montford  Steele 
ent  are  at  Kobe,  Japan,  with  subsidiary 
offices    and    shipping    centers    in    China, 
India,  the  Straits  Settlements  and  Phil- 
lippine   Islands. 


be  a  correct  title  and  author  of  each  of  these 
compositions  and  will  accompany  his  list 
with  a  letter  of  not  more  than  300  words 
on  "How  the  Motion  Picture  Theatre  Has 
Increased  My  Love  for  Music' 

"The  Music  Week  Committee  of  the  Gen- 
eral Federation  of  Women's  Clubs  has 
chosen  fifty  noted  compositions.  This  list 
will  be  published  so  that  every  person  who 
enters  the  contest  will  know  the  names  of 
the  fifty  selections  from  which  the  contest 
numbers  are  to  be  chosen. 

"Before  the  contest  starts,  the  General 
Director  of  the  Music  Week  Committee  in 
each  city  will  choose  fifteen  compositions 
out  of  the  fifty  and  will  furnish  these  names 
in  confidence  to  orchestra  leaders  in  motion 
picture  theatres  and  to  directors  of  radio 
programs.  Throughout  Music  Week  the 
theatres  and  the  radio  stations  will  play 
strains  from  the  fifteen  selected  numbers. 
The  motion  picture  theatres  will  synchronize 
these  numbers  with  the  pictures  they  are 
showing  and  will  scatter  them  throughout 
their  program  so  that  a  person  who  sits 
through  a  performance  will  have  had  the 
opportunity  to  hear  a  recognizable  strain 
from   each   of  the   lilt  ecu  contest  numbers." 

Mrs.  Oberndorfor  submitted  a  letter  from 
the  American  Society  of  Authors,  Compos- 
er- and  Publishers  which  assures  the 
theatre  owner-  ami  radio  broadcasting 
-tat ions  that  the  music  used  for  the  National 
Music  Memory  Contesl  will  not  be  taxable 
during   thai   week. 

Mrs.  Oberndorfer  stated  that  it  will  be  a 
National  Music  Memory  contesl  for  all 
children  who  are  high-school  undergradu- 
ates. The  lirst  prize,  a  trip  to  Atlantic 
1  ity,  will   be  awarded  the  winner  of  every 

contesl  in  e\ei'\  town  and  city  in  the  coun- 
try. At  the  close  of  this  contest  a  general 
competition   of   the   winning   contestants  is 

luled     to     take    place    in    Atlantic    City 
when    the    national    winner    will    be     -elected 

by  a  Board  of  Judges  comprised  of  music- 
ians, representatives  of  the  General  [•'(•dera- 
tion of  Women's  Clubs,  motion  picture 
theatre    owners,    radio    specialists    and    other- 

prominently  associated    in    endeavors  which 

would  make  them  eligible  Cor  this  board. 


White  House  Not  in 
Sympathy  With  Blue 
Law  for  Washington 

Proponents  of  Sunday  blue  laws  for  the 
District  of  Columbia  will  get  little  encour- 
agement from  the  President,  it  was  indicated 
last  week  by  an  official  spokesman  at  the 
White  House. 

The  President's  experience  in  Washing- 
ton, it  was  said,  has  been  that  Sunday  is 
very  well  observed  there,  and  while  the  local 
law  is  not  as  strict  as  in  some  states,  there 
seems  to  be  no  lack  of  reverence  on  the 
Lord's  day. 

Representative  Lankford  of  Georgia  has 
introduced  another  Sunday  closing  bill,  de- 
signed to  meet  the  objections  raised  to  his 
original  measure.  The  new  bill  makes  no 
change  in  the  provision  for  the  closing  of 
places  of  amusement  on  Sunday,  but  is  al- 
tered so  as  to  permit  the  working  of  persons 
who  observe  some  other  day  as  the  Sabbath. 


Montreal    Tax    Opposed   by 
Exhibitors 

In  Montreal,  Quebec,  the  amusement  tax 
collected  at  local  moving  picture  theatres 
is  turned  into  a  fund  for  the  Montreal 
hospitals.  The  city  recently  proposed  an 
increase  in  the  tax  in  order  to  provide  more 
revenue.  At  a  meeting  of  the  Montreal 
Theatre  Managers  Association,  held  March 
12,  the  association  went  on  record  as  oppos- 
ing an  increase  in  the  ticket  tax,  pointing 
out  that  it  already  averaged  12  per  cent 
of  the  gross  revenue  of  the  theatres. 

This  tax  was  as  much  as  the  business 
could  stand,  it  was  pointed,  the  amusement 
tax  in  Montreal  being  greater  than  any 
other  place  in  North  America.  It  was  urged 
that  other  businesses^  should  be  taxed  for 
the  hospitals. 


Carl  Laemmle  Completes 
Pledge  to  M.  P.  T.  O.  A. 

CARL  LAEMMLE  has  completed 
his  pledge,  that  of  donating  $50,000 
to  the  independent  exhibitor  cause 
in  behalf  of  Universal  Pictures  Corpora- 
tion, made  at  the  last  national  annual 
convention  of  the  M.  P.  T.  O.  A.  held 
in  Milwaukee  a  year  ago,  with  the  pre- 
sentation of  a  check  for  $10,000  at  recent 
session  of  the  Administrative  committee. 

President  R.  F.  Woodhull  on  behalf  of 
the  Administrative  Committee  of  the 
National  body  acknowledges  Mr. 
Laemmle's  steadfastness  in  the  follow- 
ing letter: 

"Mr.  E.  M.  Goldstein,  Treasurer, 
Universal   Pictures  Corporation, 
New  York  City. 
Dear   Mr.   Goldstein: 

This  will  acknowledge,  with  our 
thanks,  receipt  of  your  ten  thousand  dol- 
lar check,  final  payment  on  your  fifty 
thousand  dollar  pledge  to  the  Motion 
Picture  Theatre  Owners  of  America. 

The  Administrative  Committee,  in  ses- 
sion today,  unanimously  wish  to  express 
their  gratitude  and  appreciation  to  Mr. 
Carl  Laemmle,  The  Universal  Pictures 
Corporation  and  yourself  of  this  most 
valued  financial  assistance. 

The  splendid  manner  in  which  you 
have  kept  your  pledge  to  us  shall  be- 
come known  to  all  the  members  of  our 
organization. 

Cordially  yours, 
R.  F.  WOODHULL,  President." 


March     27,     1926 


1365 


Fox  Seeks  Atlanta  Theatre  Location 

Construction   of  Famous  Players  House   in   Seattle  Expected   to 
Start  in   90  Days;    Stanley   After  Baltimore   House 


JAMES  R.  GRAINGER,  general  sales 
manager  of  Fox,  while  on  a  recent  trip 
to  Atlanta  stated  definitely  that  Fox 
will  build  in  that  city,  and  admitted  that 
he  was  looking  over  three  locations  which 
were  under  consideration.  He  also  em- 
phasized that  Fox  was  not  interested  in 
wholesale  theatre  acquisition,  and  would 
confine  its  activities  to  key  cities  which  were 
"sewed   up"   for  one  reason   or  another. 

Other  recent  deals  by  Fox  include  a  5,000- 
seat  house  in  Detroit,  one  of  similar  size 
in  Washington,  D.  C,  and  theatres  to  be 
built  in  St.  Louis,  San  Francisco  and  Los 
Angeles. 

With  the  conclusion  of  negotiations  last- 
week,  work  is  expected  to  begin  on  a  new 
$1,250,000  Famous  Players  theatre  in  Se- 
attle, Wash.,  within  the  next  ninety  days. 
The  house  will  have  a  seating  capacity  be- 
tween 3,800  and  4,200  according  to  present 
plans,  and  is  located  at  Ninth  Avenue  and 
Pine  Street  on  property  120  x  240  feet  in 
size.  It  will  be  built  by  Charles  N.  Rosen- 
baum,  Seattle  capitalist  representing  New 
York  City  interests,  and  will  be  leased  to 
the  Publix  Theatres,  Inc.,  for  probably 
fifty  years,  it  was  announced. 

Louis  Cohen,  real  estate  representative  of 
the  Famous  Players  organization,  has  been 
in  Seattle  for  several  weeks,  and  his  an- 
nouncement of  the  conclusion  of  negotia- 
tions was  a  result  of  communication  with 
Harold  B.  Franklin,  vice  president  of  Pub- 
lix in  New  York.  Cohen  declared  that  every 
effort  would  be  made  to  have  the  house 
ready  for  opening  shortly  after  the  first  of 
the  year  1927. 

Up  to  the  present  time,  Famous  Players- 
Lasky  releases  for  the  last  several  years 
have  been   booked  in  their  entirety  by  the 


Jensen- Von  Herberg  organization  of  thea- 
tres, which  was  sold  last  week  to  the  Pro- 
ducers' Distributing  Corporation  interests 
for  a  sum  close  to  $6,000,000. 

The  Stanley  Company  of  America  is 
negotiating  with  the  Shubert  interests  for 
the  purchase  of  the  Academy  of  Music  in 
Baltimore.  This  is  a  1200-seat  house  and 
if  the  deal  goes  through,  it  will  be  completely 
renovated  and  enlarged  and  will  be  used 
as  a  combined  vaudeville  and  motion  pic- 
ture house.  The  acquisition  of  this  theatre 
will  mark  the  entry  of  the  Stanley  Company 
into  Baltimore  and  will  give  it  a  continuous 
chain  from  Philadelphia  to   Washington. 

It  is  reported  that  Universal  has  decided 
to  erect  a  $3,000,000  theatre  in  Buffalo  and 
that  negotiations  for  a  site  are  now  under 
way.  With  a  new  house  under  way  to  be 
leased  by  Fox  and  with  the  new  Shea  Buffalo 
only  recently  opened,  Buffalo  will  soon  be 
entering,  if  has  not  already  entered  the 
ranks   of   overseated   cities. 

Goldstein  brothers,  who  own  and  operate 
a  number  of  successful  theatres  in  western 
Massachusetts,  have  consolidated  their  inter- 
ests into  a  new  company  to  be  known  as  the 
G-B  Theatres  Corporation,  with  assets  well 
in  excess  of  $3,250,000,  as  recently  an- 
nounced. 

The  consolidation  includes  the  Broadway 
theatre  in  Holyoke,  Mass. ;  the  Calvin  and 
Plaza  theatres  in  Northampton,  Mass. ;  the 
Palace  and  Colonial  theatres  in  Pittsfield, 
Mass. ;  the  Strand  theatre  in  Westfield, 
Mass. ;  the  Casino  theatre  in  Ware,  Mass. ; 
the  Strand  theatre  in  Palmer,  Mass. ;  and  the 
State  theatre  in  Utica,  N.  Y.  There  are 
also  some  parcels  of  realty  in  some  of  these 
cities  held  by  the  company  with  a  view  to 
future  expansion. 

Officers  and  directors  of  the  new  corpora- 


tion are :  Nathan  E.  Goldstein  of  Spring- 
field, Mass.;  treasurer,  Samuel  Goldstein, 
Springfield,  Mass.;  clerk,  Max  E.  Bernkopf, 
Boston;  vice  president,  Edward  L.  Shaw, 
Northampton,  Mass. ;  directors,  Nathan  E. 
Goldstein,  Samuel  Goldstein,  Edward  L. 
Shaw,  Bowen  Tufts  of  Boston  and  Charles 
E.  Mackintosh  of  Holyoke,  Mass.  The  main 
office  of  the  company  will  be  in  Springfield, 
Mass. 

Williamsport,  Pa.,  bids  fair  to  witness 
keen  rivalry  among  theatrical  interests,  in- 
as-much  as  two  big  modern  theatres  are  to 
be  built  there  this  spring.  In  addition  to  the 
$650,000  house  that  the  allied  Commerford 
and  Chamberlain  circuits  are  proposing  to 
erect,  the  Lycoming  Amusement  Company, 
composed  of  local  business  men  is  going 
right  ahead  in  its  program  of  construct  ing 
a   $150,000   picture   house. 

Klock  &  Frazier's  three  houses  in  Pitts- 
burgh, Kans.  have  been  taken  over  by  the 
Sears  Amusement  Co.,  holding  company  in 
this  territory  for  Universal  Theatres.  The 
houses  are  the  Colonial,  Klock  and  Grand. 

The  Ferry  Field  Theatre  in  Detroit  has 
been  sold  by  Phil  Gleiehman  to  William  A. 
and  Israel  J.  London,  who  paid  a  reported 
price  of  $300,000  for  the  theatre.  The  house 
under  the  new  management  will  open  about 
Easter  Sunday  with  a  straight  picture  policy 
at  popular  prices.  They  will  improve  the 
house  before  reopening  it. 

E.  F.  Albee  and  associates  controlling  the 
Keith  enterprises,  according  to  report,  have 
held  conferences  with  the  Bankers'  Trust 
Co.,  at  which  plans  for  the  sale  of  Keith 
securities  have  been  formulated.  Plans  under 
construction  will  provide  for  a  new  holding 
company  which  will  control  all  Keith  ac- 
tivities and  the  securities  therein  sold  to  the 
public. 


First  Publix  Convention  This  Week 

Executives,    District   Heads   and    Theatre   Managers   Foregather   at 
Atlantic  City  on  Tuesday,  Wednesday  and  Thursday 


PUBLIX  THEATRES  held  its  first  an- 
nual convention  on  Tuesday,  Wednes- 
day and  Thursday  of  this  week  at  the 
Hotel  Ambassador,  Atlantic  City,  with  about 
250  executives,  district  heads  and  theatre 
managers  in  attendance  from  all  parts  of  the 
country.  Representatives  of  allied  circuits 
were  also  on  hand,  including  George  W. 
Trendle,   Mike    Shea   and    Charles    Skouras. 

Executives  from  the  home  office  in  New 
York  included  Sam  Katz,  Harold  B.  Frank- 
lin, Harry  Marks,  Samuel  Dembow,  Herschel 
Stuart,  Austin  Keough,  William  Saal,  D. 
J.  Chat  kin,  Fred  Metzler,  John  F.  Barry, 
L.  E.  Schneider,  Jack  Mansfield,  A.  M. 
Botsford,  Nathaniel  Finston,  James  Cowan, 
Ed  Olmstead  and  Lem  Stewart. 

An  elaborate  banquet,  attended  by  officials; 
of  both  Publix  and  Paramount,  was  held  on 
Thursday  night,  ending  the  convention  in  a 
brilliant  manner.  Barney  and  John  Bala- 
ban,  Abe  Blank,  Frank  Buhler,  N.  L. 
Nathanson  and  Jack  Arthur  were  also  at 
the  banquet. 

Sam  Katz,  in  the  opening  address,  stated 
that  eventually  he  hoped  to  see  Publix  the- 


atres in  every  country  of  the  globe  in  which 
American  motion  pictures  are  exhibited.  He 
outlined  the  growth  and  history  of  Balaban 
&  Katz,  down  to  the  formation  of  Publix. 

He  stated  that  while  he  did  not  believe 
in  prizes  for  managers,  he  did  believe  in 
advancement  as  merit  was  revealed,  and 
spoke  in  this  connection  of  the  S.  R.  O. 
Drive  opened  in  January  for  a  six  months' 
period,  on  the  basis  of  which  several  pro- 
motions within  the  ranks  will  be  made. 

Samuel  Dembow,  head  of  the  booking  and 
buying  department,  brought  out  the  tint 
that  rentals  last  year-  had  totalled  $15,- 
000,000,  a  figure  which  he  believed  would 
reach  $20,000,000  this  year.  He  also  an- 
nounced group  life  insurance  on  250  em- 
ployes. 

David  J.  Chatkin,  who  is  short  subject 
buyer,  announced  that  this  work  woidd  be 
decentralized,  with  purchasing  authority  in 
the  hands  of  the  district  managers. 

John  F.  Barry,  head  of  the  training  school, 
outlined  the  work  of  that  institution.  He 
stated  that  ten  assistant  managers  and  ushers 
would  be  brought  to  New  York  on  full  salary 


and  enrolled  in  one  of  the  classes. 

"The  Theatre  Manager  as  a  Business 
Man"  was  the  topic  chosen  by  Fred  Metzler. 
He  pointed  out  the  paramount  importance 
of  the  elimination  of  waste  in  all  depart- 
ments of  theatre  management,  and  was  ac- 
corded a  hearty  response. 

Harry  Marks,  who  followed,  spoke  on 
"Management,   Man   Power  and   the   Man." 

S.  R.  Kent,  who  was  slated  to  appear,  was 
compelled    by   illness  to  postpone   his   talk. 

Wednesday's  program  included  "A<1 
tising,  Exploitation,  Publicity,"  by  A.  M. 
Botsford,  "How  Producers  Exploit."  by 
Oscar  Kantner.  "Advertising  Publix,"  by 
Ed  Olmstead,  •'Revue  Publicity,  The 
Close-Up,"  by  Sam  Palmer.  -Big  City 
Tie-ups,  Radio,"  by  Jeff  Lazarus,  ••The  New- 
Home  of  Publix,"  Kussell  B.  Moon,  "Book- 
ing Letter  Contact,"  Ed  Roberts,  "Adver- 
tising," Lem  Stewart,  to  be  followed  by 
sectional  meetings  in  the  afternoon. 

On  Thursday  the  program  included  talks 
by  Austin  Keough,  counsellor  of  Publix, 
Arthur  Swanson,  of  Swanson  and  Ogilvie, 
and  Katz,  Kent  and  Franklin. 


1366 


Motion     Picture     N  e  w  s 


Senate  Increases  Appropriation 

Thirty  Thousand  Dollars  Allowed   for 
Establishment  of  Motion  Picture  Division 


THIRTY  thousand  dollars  are  allowed 
i'or  the  establi  bment  in  the  lUireau 
of  Foreign  and  Domestic  Commerce 
of  a  motion  picture  division  by  the  Senate 
appropriations  committee  in  its  draft  of  the 
appropriation  bill  for  the  Department  of 
Commerce  for  the  fiscal  year  beginning  July 
1,  next. 

This  is  an  incrca.se  of  $15,000  over  the 
sum  allowed  by  the  House  of  Representa- 
tives, and  is  $4,000  more  than  the  depart- 
ment originally  asked  for.  It  is  possible, 
however,  that  the  fund  will  be  cut  slightly 
when  the  bill  goes  to  conference  for  ad- 
justment of  differences  between  the  two 
Houses. 

The  increase  allowed  by  the  Senate  com- 
mittee was  secured  through  the  efforts  of 
Jack  S.  Connolly.  Washington  Representa- 
tive of  the  Motion  Picture  Producers  and 
Distributors,  Inc.,  who  urged  upon  the  mem- 
bers the  necessity  of  providing  adequately 
for  the  establishment  of  the  film  division, 
the  need  for  which  has  become  very  urgent 
within  the  past  few  months. 

The  need  for  the  proposed  division  was 
laid  before  Congress  some  weeks  ago,  and 


was  thoroughly  discussed  by  the  House  ap- 
propriations committee  during  its  cob 
eration  of  the  Commerce  Department  bill. 
The  $26,000  appropriation  had  the  approval 
of  President  Coolidge,  the  Budget,  Bureau 
and  Secretary  Hoover,  and  the  heavy  handi- 
caps recently  placed  upon  American  films 
by  many  foreign  countries  were  outlined  in 
a  brief  filed  by  Mr.  Connolly. 

It  was  pointed  out  that  most  of  the  im- 
portant foreign  markets  have  either  passed 
legislation  or  have  laws  under  considera- 
tion which  would  reduce  the  business  in 
American  films,  and  as  our  trade  in  that 
commodity  totals  possibly  $90,000,000  a 
year  and  is  indirectly  responsible  for  heavy 
sales  of  other  American  commodities,  the 
establishment  of  a  special  division  to  keep 
the  American  producers  informed  as  to  con- 
ditions abroad  and  to  act  in  their  behalf 
when  restrictive  legislation  was  proposed 
was  warranted  by  the  importance  of  the 
commodity  in  our  foreign  trade. 

If  the  appropriation  bill  as  finally  passed 
by  Congress  carries  the  item  for  the  film 
division  it  will  be  established  as  a  separate 
entity  of  the  department  on  July  1. 


aware  that  he  was  infrining,  the  plaintiff 
shall  have  no  remedy  against  the  defendant 
other  than  an  injunction  in  respect  to  future 
infringement.  Confiscation  of  infringing 
pictures  is  also  provided  for. 


New  Copyright  Bill  in  Congress 

Measure  Would  Afford  Protection  for 
Picture   Owners  and  Right  to  Radio 

ANEW  copyright  bill  has  been  intro- 
duced in  the  House  of  Representa- 
tives by  Congressman  Vestal  of  In- 
diana, designed  to  take  the  place  of  other 
measures  which  have  been  introduced  during 
the  session  and  to  meet  the  objections  which 
have  been  expressed  by  representatives  of 
the  various  interests  affected. 

Tlie  bill  affords  full  copyright  protection 
for  motion  pictures  and  also  would  vest  in 
the  copyright  owner  of  pictures  the  exclusive 
right  to  broadcast  them,  anticipating  the 
perfection  of  methods  now  being  worked  out 
I'm-  picture  transmission  by  radio. 

The  mea.sure  provides  that  where  any 
work,  except  a  musical  work,  is  created  by 
an  employee  within  the  scope  of  his  em- 
ployment, bis-  employer,  as  author,  shall  be 
the  owner  of  the  copyright  in  such  work,  in 
the  absence  of  any  agreement  to  the  con- 
trary,  bul  this  provision  will  not  apply  to 
works  created  on  special  commission  where 
there  is  no  relation  of  employer  and  em- 
ployee. 

Copyright    secured    under   the   act  would 

<\telld      In     .'lll.V     Work     subject      thereto     tO     tile 

.stent  td  which  it  is  original,  notwithstand- 
Qg  it  i  ba  ed  in  part  upon,  or  incorporates 
in  whole  "i'  in  pari  ome  previously  exist  - 
irk,  b  'i  without,  prejudice  to  the  rights 
of  the  owner  of  the  copyright,  if  any,  in  the 
pre\  ii  isting  work. 

[nfringement  of   copyright   of  a   motion 

picture  would  carry  a  penalty  of  $100  for 

the    first    and   ■*.">(>    for  each   subsequent  in- 

ormance,  w  itb  damagi     of  $100 

in    tin     case    of    the   in  ntiin- 

in   t  lie  ca  '    of  i  he   ii  :  ent  of  an   un- 

dramatized   work   bj    means   "t    motion   pic- 
tures    where    the    infringement     was    unin- 
ten!  ional,  bul   "for  the  purposi     d    ■  ■  ■  oiding 
imposif urn     and     so  called     literan      black 
mail,"  if  the  defendant    prove   lie   was   qoI 


St.     Louis     Will     Maintain 
Present  Prices 

The  admission  prices  of  the  leading  St. 
Louis  motion  picture  theatres  probably  will 
not  be  decreased  when  the  war  fax  on  ad- 
missions of  5(1  cents  and  upwards  i-  removed 
on  March  28. 

Official  announcements  of  the  schedule  of 
prices  to  lie  in  effect  after  March  '-!"•>  have 
not  been  made,  but  it  has  been  learned  that 
reductions  are  not  contemplated  at  tin- 
time. 

"Motion  picture  owner-  have  really  been 
pay/inu-  the  war  tax  out  of  their  own 
pockets"  Charles  Skouras  of  Skouras 
Brothers  Enterprises,  operators  of  the  Mis- 
souri and  Grand  Central,  said.  "Prices  in 
St.  Loin-  are  lower  than  in  other  large 
cities."  

United  Artists  Managers  Visit 
New  York 

Morris  Sutler,  district  manager  for  Cleve 
hmd,  Cincinnati,  Chicago,   [ndianapolis  and 
l  u ■;  roil .  .'11111  manager  II.  W.  Traver  of  the 

Detroit     "Nice    were    ill    New     York    dlirillLT    the 

last  week  conferring  with  Hiram  Abrams, 
pn  iilent  of  I  Ihited  Art  ists  ( lorporation,  in 
n  (Terence  to  the  new  expansion  progran 
I  mini  Artists  product  in  then-  territories. 
While  in  New  Xork,  s.-itier  and  Traver 
had  views  of  Mary  Pickford's  new  photoplay 
"Sparrows,"  Douglas  Fairbanks  "The  Black 
Pirate"  and  Samuel  Goldwyn  Henry  King 
production,   "Stella    Dallas,"   which   will   be 

ed   by  United   Artists. 


First  National  Studio 
Removal    to    Coast    is 
Rumored;  Unconfirmed 

Reports  to  the  effect  that  all  First  Xa- 
.1  production  would  again  be  on  the 
West  Coast  by  August  1st  continued  to  be 
printed  this  week,  although  there  was 
nothing  to  indicate  any  particular  truth  in 
the  rumor,  so  far  as  could  be  learned. 

Nothing  was  known  of  it  at  the  studio 
and  no  statements  were  forthcoming  from 
the  home  office.  It  is  understood  that  the 
present  lease  on  the  Biograph  studio  in  the 
Bronx  runs  until  next  fall,  having  been 
renewed  for  one  year  at  that  period  of  last 
year. 

The  present  schedule  of  A.  L.  Rockett, 
Ray  Rockett  and  Earl  Hudson  includes  six 
pictures,  one  of  which  is  now  going  into 
production.  Plans  beyond  that  point  are 
still  in  the  tentative  stage. 

Several  sources  of  information  seemed  in- 
clined to  discredit  the  rumor  entirely,  while 
others  felt  that  it  was  entirely  possible  that 
upon  completion  of  the  First  National  stu- 
dios at  Burbank,  such  a  move  was  not  un- 
likely. Much  will  depend,  apparently,  upon 
the  speed  with  which  the  Burbank  plant  is 
erected  and  made  ready. 


Ohio  M.   P.   T.   O.   Adopts 
Resolution 

"Resolved,  that  this  organization  assume 
the  payment  of  dues  pledged  to  the  M.  P.  T. 
O.  for  and  on  behalf  of  the  M.  P.  T.  0. 
of  Ohio  to  the  extent  of  $3,500.00." 

The  above  resolution  was  adopted  by  the 
Executive  Committee  of  the  M.  P.  T.  O. 
of  Ohio  at  its  last  meeting,  according  to  a 
letter  from  P.  J.  Wood  addressed  to  the 
members  of  the  Ohio  organization.  This 
resolution  was  prompted  by  the  realization 
that  problems  in  the  industry  must  of  neces- 
sity be  handled  by  a  well  financed  national 
organization  and  consequently  each  state 
unit  should  do  its  share  in  supporting  such 
a  national  organization  in  the  same  way  the 
individual  exhibitor  supports  his  state  or- 
ganization. 


Exhibitor     Wins     Philly 
Board   Verdict 

A  DECISION  of  importance  to 
West  Philadelphia  exhibitors  was 
handed  down  recently  by  the 
Philadelphia  Arbitration  Board  in  the 
case  of  S.  Epstein,  of  the  Bell  Theatre, 
63rd  &  Woodland  Ave.  against  Pro- 
ducers Distributing  Co.  The  plaintiff 
signed  a  contract  for  a  series  of  37  pic- 
tures with  the  stipulation  that  he  would 
receive  the  pictures  seven  days  after  the 
Stanley  Co.  and  the  Nixon-Nirdlinger 
theatres  had  had  first  runs  in  that  sec- 
tion of  the  city. 

Subsequently  the  territory  was  divided 
into  three  zones  by  the  Film  Board  of 
Trade  and  Producers  Distributing  Co. 
attempted  to  confine  Mr.  Epstein  to 
showings  after  the  first  run  of  the  Stan- 
ley &  Nixon-Nirdlinger  theatres  in  his 
zone.  He  maintained  that  his  financial 
loss  as  a  result  of  the  new  arrangement 
was  $6,000.  The  Board  however, 
awarded  him  a  rebate  of  the  rentals  on 
pictures  that  had  been  shown  by  other 
theatres  in  violation  of  the  contract  and 
further  held  that  he  should  receive  with- 
out charge  all  pictures  that  had  already 
been  run  by  other  theatres  which  have 
not  yet  been  shown  in  his  house. 


March     27,     1926 


1367 


Wilcox  -  Saenger  Combine  is  Formed 

Robert  Wilcox,  Veteran  Distributor  and  Exhibitor  of  Panama, 
Forms  New  Corporation  This  Week 


FILING  of  the  articles  of  incorporation 
for  the  Wilcox- Saenger  Co.,  Inc.,  at 
Colon,  Republic  of  Panama,  this  week, 
marked  the  culmination  of  a  long  considered 
move  on  the  part  of  Robert  Wilcox,  pioneer 
in  the  distribution  of  motion  pictures  in 
Panama  and  adjoining  territories  since  1907, 
and  the  Saenger  Amusement  Co.  of  New 
Orleans. 

The  home  office  of  the  new  company,  which 
is  incorporated  under  the  laws  of  the  Re- 
public of  Panama,  will  be  at  Colon,  in  the 
Wilcox  building  which  now  houses  most  of 
the  film  industry  in  that  country.  Offices 
will  also  be  maintained,  it  is  announced,  in 
New  York  City  and  in  New  Orleans. 

Plans  have  been  in  formation  for  this 
combination  for  more  than  a  year  and  a 
half  by  Wilcox  and  by  Julian  Saenger,  pres- 
ident, E.  V.  Richards,  Jr.,  vice-president  and 
L.  M.  Ash,  treasurer,  of  the  Saenger  or- 
ganization. The  officers  of  the  new  corpora- 
tion are:  Robert  Wilcox,  president,  E.  V. 
Richards,  Jr.,  vice-president  and  general 
manager,  Frank  L.  Scott,  secretary,  and  L. 
M.  Ash,  treasurer. 

In  addition  to  continuing  the  distribution 
of  Paramount,  United  Artists,  M.-G.-M., 
Fox,  P.  D.  C,  F.  B.  0.,  Pathe,  First  Na- 
tional and  other  pictures,  the  new  corpora- 
tion plans  to  erect  fine,  modern  theatres  at 
suitable  points.     The  operating  field  will  in- 


the  northern  part  of  South  America,  taking 
in  Colombia,  Venezuela,  British,  French  and 
Dutch  Guiana.     Panama   provides  a   partii 
ularly  central   shipping  point  for  all   these 
countries. 

Wilcox  already  books  36  house-  in  Pan- 
ama, including  Army,  Navy  and  Y.M.C.A. 
theatres.  These  activities  will  be  continued 
and  expanded  by  the  new  holding  company. 


Kxterior  of  the  handsome  Cecilia  theatre  at  Panama 
City,  one  of  the  houses  which  will  figure  in  the  new 
Wilcox  Saenger  combine.  It  is  an  1,800  seat  house 
and   was    designed    by   Thomas    W.    Lamb   of    Chicago. 


elude  the  West  India  Islands,  embracing 
Cuba,  Porto  Rico  and  Santo  Domingo,  all 
of  Central  America,  Panama  included,  and 


New    Candidate    Looms    for 
Biechele   Office 

Another    candidate    for   president    of    the 
M.   P.   T.   0.   Kansas-Missouri   has   enti 
the  field  from  which  a  successor  for   if.   R. 
Biechele  wdl  be  chosen  at  the  annual   con 
vention   in   Joplin,   Mo.,   April    20   and    21. 
He  is  A.  F.  Baker,  manager  of  the  Electric 
theatre,  Kansas  City,  Kas.,  the  larges!   non 
producer  owned  house  in  Kansas  City,  man 
agers  of  producer-owned  theatres  not  being 
eligible  to  hold  office. 

An  avalanche  of  letters  was  sent  out  from 
M.  P.  T.  O.  K-M  headquarters  in  Kansas 
City  this  week,  instructing  exhibitors  to 
contract  for  no  more  films  between  now  and 
the  convention.  It  is  understood  that  film 
rentals  will  occupy  the  entire  first  day  of 
the  convention  and  it  is  believed  some 
pointed  resolutions  may  be  adopted. 


First  Universal  Sales  Meeting  Opens 

Eastern  Division  of  Distribtion  Force  in  Convention  at  Hotel 
Astor,   New  York;   Other  Sections   to   Follow 


THE  first  of  Universale  sectional  sales 
conventions  opened  on  Friday  of  this 
week  at  Hotel  Astor,  New  York  City, 
to  continue  through  Sunday.  Branch  man- 
agers and  salesmen  from  St.  John  to  Phila- 
delphia are  in  attendance  at  the  gathering, 
which  was  to  be  addressed  on  subjects  con- 
nected with  the  launching  of  the  Greater 
Movie  List,  much  of  which  product  was  to 
be  screened  for  them. 

The  New  York  conference  is  being  held 
for  the  Eastern  Division  of  the  Universal 
sales  force.  Immediately  following  this  con- 
vention, a  second  will  be  held  in  Detroit,  for 
the  exchanges  of  the  Ohio  Valley.  A  third 
will  be  held  directly  thereafter  in  Chicago, 
for  the  Mid-western  branches;  a  fourth  at 
New  Orleans,  for  the  Cotton  States,  and 
finally,  a  fifth  convention,  in  Los  Angeles, 
for  the  West  Coast  group  of  exchanges. 

The  Universal  Sales  Directorate,  Lou  B. 
Metzger,  Earl  Kramer  and  Ralph  Williams, 
will  attend  all  conventions,  as  will  Julius 
Singer,  sales  manager  for  short  product : 
Joseph  Friedman,  special  sales  representa- 
tive and  other  Home  Office  executives. 
Among  these  executives  will  be  George 
Brown,  director  of  advertising;  Abe  Stern. 
vice-president  of  the  Stern  Brothers,  Nat 
Rothstein,  general  director  for  "The  Flaming 
Frontier,"  and  Dave  Bader.  Manager  of  Ad- 
vertising Accessories. 

Those  attending  the  Eastern  Convention 
in  New  York  include  the  men  from  the  fol- 
lowing exchanges,  New  York,  Philadelphia, 
Washington,  Albany,  New  Haven,  Toronto, 


Montreal,  St.  John,  and  from  the  American 
Feature  Film  Company  (Asher  Brothers) 
of  Boston,  Universal's  New  England  distrib- 
utors. 

A  full  schedule  of  conferences  and  sales 
talks  has  been  drawn  up  for  the  various 
conventions,  but  there  also  will  be  a  lighter 
side,  with  informal  get-to-gethers,  luncheons, 
dinners  and  other  amusements. 

Following  the  break-up  of  the  New  York 
conference  Sunday  evening,  the  New  York 
Home  Office  contingent  will  board  the  train 
for  Detroit,  arriving  there  Monday  in  time 
for  the  second  convention.  The  exact  dates 
for  the.  various  conventions  are  as  follows : 
New  York,  March  19,  20  and  21;  Detroit, 
March  22,  23  and  24;  Chicago,  March  25, 
26  and  27;  New  Orleans,  March  29,  30  and 
31,  and  Los  Angeles,  three  days  shortly 
thereafter,  definitely  to  be  announced  later. 
Carl  Laemmle,  president  of  the  Universal 
Pictures  Corporation,  who  is  now  at  Uni- 
versal City,  Cal.,  personally  supervising  pro- 
duction on  the  Greater  Movie  List,  will  di- 
rect the  activities  of  the  Los  Angeles  meet- 
ing. _      > 

Anions'  the  branch  managers,  exploitation 
men  and  salesmen  who  are  attending  the 
New  York  convention  are : 

New  York  Exchange:  W.  C.  Herrmann, 
D.  Brill,  L.  Kutinsky,  L.  Abrams,  J.  Fried- 
man, H.  Furst,  L.  Levy,  B.  Price,  D.  Kappa- 
port,  E.  Rosenbaum,  J.  Weinberg,  P.  Win- 
nick,  J.  Denton,  H.  Richland,  S.  Kusiel,  J. 
Meyers,  J.  Liggett,  J.  Hartman,  and  X. 
Goldberg. 


Philadelphia:  S.  Wiftman,  Dave  Miller, 
Mike  Shulman,  Nat  Levy,  Ray  Smith,  E.  II. 
Ginsburg,  S.  Friedman.  Win.  Doyle,  .John 
Gill  and  Al  Feinman. 

Washington:  M.  Van  Praag,  N".  Sauber, 
H.  H.  Milstein,  Leo  Garner,  Al  Garner,  A. 
Jacobson,  L.  Schrnm  and  Leo  Stephen-. 

Albany:  H.  C.  Bissell,  R.  Smith,  Fred 
Duff j7,  and  Al  Herman. 

New  Haven:  .Morris  Joseph,  J.  Leighton, 
Geo.  Rosenbaum.  U.  C.  Wood  and  F.  C. 
Moynihan. 

Toronto:  Clair  Hague,  Leo  Devaney,  J. 
Davidson,  F.  Gilbert,  M.  Wilkes  and  11. 
Law. 

Montreal:    I).    Ledue    and    II.    X.    Hi 

St.  John:   W.   A.   Sault. 

Boston:  Harrj  A.sher,  M.  E.  Morey,  Sam- 
uel Grant,  Win.  P.  Kelly,  -lack  Davis,  John 
Curran  and   Ray  Curran. 


Minnesota    Towns    Consider 
Sunday    Openings 

Bertha,  Minn.,  voted  77  to  32  for  the 
open  Sunday  recently  but  there  is  still 
much  agitation.  Benson,  Minn.,  will  vote 
on  the  issue  al  the  spring  elections.  The 
town  has  been  (dosed  to  Sunday  -hows  for 
ral  years.  Spring  Valley,  .Minn.,  is  in 
the  grip  of  a  campaign  conducted  by  a 
local  newspaper  which  wishes  to  close  (he 
place   to   the    Sunday  movie. 


1368 


M  o  t  i  o  n     P  i  c  t  it  r  e     N  e  w  s 


Famous    Players    Shows     1925    Profit    of 
$5,718,053— Equals  $18.39   a  Share 

NET  profits  of  $5,718,053  are  shown  in  the  report  of  Famous  Players-Lasky 
and  subsidiaries  for  the  year  ended  December  26,  1925,  equivalent,  after 
preferred  dividends,  to  $18.39  a  share  earned  on  average  of  275,102  shares 
of  no  par  common  stock  outstanding  during  the  year.  This  compares  with 
$5,422,349  or  $20.08  a  share  on  235,931  shares  in  1924. 

Net  profit  for  the  fourth  quarter  of  1925  was  $2,258,190,  equal  to  $5.66  a  share 
on  the  shares  outstanding  for  the  year,  comparing  with  $2,500,507  or  $9.89  a  share 
in  the  last  quarter  of  1924.  Based  on  370,114  common  shares  outstanding  at  the 
end  of  the  year,  1925  earnings  were  equal  to  $13.67  a  share. 

The  balance  sheet  as  of  December  26,  1925,  shows  current  assets  of  $29,496,581 
and  current  liabilities  of  $9,520,446.     The  property  account  has  been  increased  to 
$31,916,199    after   giving  effect   to  the   increase   in   land  values   arising   through   an 
independent  appraisal,  comparing  with  $13,679,651   in   1924. 
Cash  totaled  $7,346,049  against  $2,700,829. 

Abrams  Outlines  Sales  Policy 

Increased  Program   to  Enable  Selling 
to  Smaller  Towns  by  United  Artists 


HIRAM  ABRAMS,  president  of 
United  Artists  Corporation,  an- 
nounces an  extension  of  the  sales 
plan  of  thai  company  whereby  the  exhibit- 
ors in  smaller  towns  throughoul  the  coun- 
try will  be  given  a  greater  opportunity 
than  in  the  pasi  to  book  United  Artists 
product,  and  by  which  their  showings  can 
be  brought  closer  to  release  date. 

In  hi-  statement,  Abrams  makes  clear 
that  in  the  forthcoming  season,  with  an 
array  of  fifteen  productions  and  with  an 
augmented  sales  organization,  a  larger  op- 
portunity is  given  to  serve  the  smaller  com- 
munities at  a  time  when  they  can  cash  in 
on  the  key  city  advertising  and  exploita- 
tion. 

This  concentration  on  volume  distribu- 
tion has  been  in  the  minds  of  the  sales 
executives  of  United  Artist-  for  some  time. 

Now,    with     United     Artists    Corporation 


expanding  both  in  production,  sales  and 
distribution  activities,  the  attendant  bene- 
fits will  accrue  to  all  exhibitors,  inasmuch 
as  the  new  plan  of  volume  distribution  will 
reach  even  into  the  hamlets  and  communi- 
ties during  the  earh    lite  of  a  pi'oduction. 

Abrams  further  -laic-  that  the  United 
Artists  Corporation  selling  policy,  inaugur- 
ated at  the  inception  of  that  company's 
activities,  will  remain  unchanged.  Eacth 
and  every  picture,  in  whatever  city,  town 
or  village,  will  he  sold  separately  and  in- 
dividually, upon  it-  own  merit,  and  will 
not.  he  tied  to  any  other  single  production 
or  group  of  pictures  on  United  Artists 
schedule   of   releases. 

This  policy  is  the  one  upon  which  the 
United  Artists  Organization  was  founded, 
and  to  which  it  has  rigidly  adhered,  with- 
out   deviation,    for    over    six    years. 


Hearing  for  Webb-Davison  Bill 

Exhibitors  Absent  From  Albany  Senate  Meeting 
Addressed  by  Chase — Wants  News  Reels  Censored 


EXHIBITORS      were      conspicuous      by 
their  absence  at  the  hearing  last  Tues- 
day   afternoon    of    the    Webb  Davison 
bill    which    would  exempt   nev  from 

n  hi'  1 1 1 - »\  isions  in  N'e«    ^  oris  state. 
bearing  was  called  by   Senator   Webb 
at  the  requesl  of  Canon  Chase,  of  Brooklyn, 
who  wanti  beard  on  tin-  measure. 

According  to  Canon  Chase,  motion  pic- 
tures are  not  improving  except  in  3uch  states 
as  ha  orship.     I  te  declared  that  new  - 


First    National   Declares 
Extra   Dividend 

FIRST  NATIONAL  PICTURES 
last  Saturday  declared  an  extra 
participating  dividend  of  $1.44  a 
share  and  the  regular  quarterly  dividend 
of  $2  a  share  on  the  8  per  cent,  first  pre- 
ferred stock,  payable  April  1  to  stock- 
holders on  record  as  of  March  15. 

The  extra  dividend  represents  8  per 
cent  of  the  amount  by  which  earnings 
were  in  excess  of  $1,500,000  and  not  in 
excess  of  $2,500,000  for  the  fiscal  year 
ended  December  27,  1925. 


reels  should  still  be  supervised  and  expres 
sed  the  opinion  that  in  placing  the  state 
censorship  commission  under  the  direction 
of  the  Department  of  Education,  the  law- 
makers of  New  York  state  were  makn 
very  wise  move  and  one  that  would  protect 
the  public  from  indecent  picture-. 

George  H.  Cobb,  former  chairman  of  the 
\(\\  York  Stale  Motion  Picture  Commis- 
sion, was  also  at  the  hearing,  but  at  just 
whose  request  was  not  quite  certain.  He  told 
the  committee  that  they  should  be  careful 
that     bill-    were    not     passed    which    would    he 

but  the  opening  wedge  for  a  breaking  down 
of  the    censorship  law  in  New    York   state, 
and   which  would  be  followed  by  other  bill? 
from   time  to   time,  seeking    a    broader  es 
empl  ion. 

J.    Henry   Waller-,  of  New    York   city,  a- 
...  iated   with  the   Keith   interests,   and  on,. 

time  majority  leader  of  the  Senate,  spoke 
in  favor  of  the  hill.  Mr.  Walter-  said  that 
he  was  interested  in  "Topics  of  the   Day," 

and   believed   that   the  very  nature  of  matter 

shown  on  the  screen  in  such,  entitled  it  to 
the  same   exemption   as  might  be   accorded 
reels,  as  the  topics  were  excerpt-  from 
the  press  of  the  country. 


Actual  Work  Started 
on  New  First  National 
Studios  on  West  Coast 

Actual  work  has  been  started  on  the  new 
l-'n-l  National  studio  at  Burbank,  Cali- 
fornia. C.  I'.  Butler,  First  National  official, 
i-  now  in  New  York  with  plans  and  archi- 
tect's drawings  which  will  be  submitted  to 
Richard  A.  Rowland  tor  a  final  okay  im- 
mediately after  which  erection  of  the  build- 

ingS    will     be    -tailed. 

According  to  Rowland  forty  features  are 
scheduled  to  be  produced  at  the  new  studios 
and  all  companies  will  be  active  for  some 
time  to  come.  The  new  studios  will  house 
i  be  productions  of  Colleen  Moore,  Richard 
Barthelmess,  Corinne  Griffith,  Milton  Sills, 
and  man\  more.  All  of  the  big  feature  First 
National  films  will  be  made  there  and  all 
the  independent  producers  whose  product 
is  released  through  First  National  channels, 
expect  to  produce  their  pictures  within  the 
walls  of  the  new  plant. 


Charnas  Division  Heads  Hold 
Meeting 

Harry  Charnas,  president  of  the  Stand- 
ard Film  Service  Company  of  Cleveland 
held  a  division  meeting  last  Tuesday, 
which  was  attended  by  Sam  Wheeler,  Pitts- 
burgh exchange  manager:  Nat  Lefkowitz, 
Cincinnati  exchange  manager;  A.  M.  Gold- 
man. Detroit  exchange  manager,  and  Bill 
Onie,  manager  of  the  Cleveland  exchange. 
At  this  meeting  Charnas  outlined  the  sales 
policies  of  the  company,  and  invited  sales 
discussions  from  the  managers.  Charnas  is 
now   in   New   York. 


Gain   New   Studio   Manager 
at  Paramount  Plant 

J.  d.  Gain,  who  has  been  associated  with 
Edwin  C.  King  for  several  years  in  the 
physical  operation  of  the  Paramount  Long 
Island  studio,  has  been  appointed  studio 
manager  to  succeed  King,  effective  about 
April  1st.  King  will  leave  at  about  thai 
time  to  take  charge  of  the  F.  B.  0.  studios 
in   Hollywood. 

Jesse    I..    Lasky   ha-   also  appointed   Lou 

Sareckj    to  succ 1  Cam.   Sarecky  has  been 

with  the  organization  tor  some  time. 


Ned     Holmes     Scenario 
Editor  for  Fox 

NED  HOLMES,  one  of  the  best- 
known  figures  in  the  theatrical 
world,  has  just  been  appointed 
scenario  editor  of  Fox  Films,  according 
to  announcement 
by  Winfield  R. 
Sheehan,  general 
manager  of  the 
c  o  r  poration. 
Holmes  is  now  in 
Hollywood  and 
will  assume  his 
new  duties  imme- 
diately. 

Before      coming 
to       the       West 
Coast     Holmes 
Ned  Holmes  was    actively    en- 

gaged in  exploitation  work  for  Fox 
Films  in  New  York.  He  is  regarded  as 
one  of  the  most  thoroughly  informed 
motion  picture  experts  in  the  United 
States. 


March    27 ,     19  26 


1369 


Sunday  Closing  Reopened  at  Capital 

Woodhull  and  Brylawski  Testify  at  Hearing  on  Lankford   Bill 
Relative  to  Closing  in   District  of  Columbia 


REPRESENTATIVES  of  the  motion 
picture  industry  were  given  an  op- 
portunity to  express  their  views  on 
Sunday  closing-  legislation  at  the  reopened 
hearings  on  the  Lankford  bill  held  by  a 
subcommittee  of  the  House  District  Com- 
mittee March  16. 

Following  the  testimony  of  Frank  W. 
Darling  of  New  York,  president  of  the  Na- 
tional Association  of  Amusement  Park  Men, 
who  argued  against  the  bill,  the  motion  pic- 
ture men  were  called,  the  first  witness  for 
the  industry  being  Julian  Brylawski,  man- 
aging director  of  the  Earle  Theatre. 

Conditions  in  the  District  are  not  such  as 
to  require  legislation  of  tbis  character,  Bry- 
lawski told  the  committee.  He  pointed  out 
that  in  1911  the  District  Commissioner 
called  a  meeting  of  the  motion  picture  men 
and  the  Federation  of  Churches  at  which 
an  agreement  was  voluntarily  made  that  the 
theatres  would  not  open  until  3  p.m.  on 
Sundays,  although  theretofore  they  had 
opened  at  10  a.m.,  as  on  other  days.  "In 
the  15  years  that  that  agreement  has  been 
in  force  not  a  single  theatre  has  violated 
it,"  he  declared. 

R.  F.  Woodhull  of  Dover,  N.  J.,  president 
of  the  Motion  Picture  Theatre  Owners  of 
America,  declared  that  only  the  importance 
of  the  question  led  him  to  leave  a  sickbed 
to  come  to  Washington.  He  told  the  com- 
mittee that  his  organization  passed  a  reso- 
lution at  the  last  annual  meeting  to  combat 
any  legislation  of  this  character  in  the  Dis- 
trict of  Columbia  because  of  its  possible  use 


as  a  precedent  to  close  theatres  throughout 
the  country  on  Sunday. 

A  law  of  this  nature  cannot  be  enforced, 
he  said.  It  is  not  enforced  in  New  Jersey, 
ilir  committee  was  told,  and  it  was  explained 
how  theatres  in  Hudson  county  has  been  able 
to  open  as  a  result  of  a  campaign  of  blue- 
law  enforcement  which  gathered  in  nearly 
everybody  who  tried  to  do  anything  at  ail 
on  Sunday. 

Brylawski  explained  the  work  of  the  Na- 
tional Board  of  Review,  and  added  that  the 
exhibitors  themselves  were  well  aware  of  the 
necessity  for  clean  pictures  if  they  were  to 
continue  profitably  in  business.  One  bad 
picture,  he  declared,  mia-ht  clean  up  for  a 
week  but  the  effects  would  be  felt  for 
months. 

The  result  of  Sunday-closing  in  Baltimore, 
he  told  the  committee,  has  been  that  thou- 
sands of  Maryland  people  come  to  Washing- 
ton for  their  Sunday  amusements,  and  it  has 
been  estimated  that  not  less  than  15,000  out- 
of-town  people  attend  the  motion  picture 
shows  here  on  that  day. 

Brylawski's  testimony  as  to  the  knowledge 
of  the  exhibitors  themselves  that  clean  pic- 
tures paid  best  was  corroborated  by  Wood- 
hull.  One  of  the  first  and  main  objectives 
of  the  organization,  he  said,  was  to  better 
conditions  in  the  theatres  and  great  strides 
have  been  made  along  that  line  in  the  past 
few  years. 

Albert  C.  Hayden,  of  the  American  Fed- 
eration of   Musicians,   having  over  130,000 


members,  protested  strongly  against  the  bill. 
Its  provisions  were  undeniably  class  legisla 
tion,  he  declared,  pointing  out  that  an   oi 
ganist  who  played  in  a  church  lor  pay  could 
do  so  on  Sunday  while  other  organists  pla^ 
ing  in  theatres  could  not.      In  fact,  he  said, 
the    only    place    a    musician    could    play    on 
Sunday   would    he   in    ehurch. 

A  bitter  attack  on  the  motion  picture  in- 
dustry was  launched  as  the  final  feature  of 
the  hearing  by  Dr.  M.  W.  Womer,  secretary 
of  the  Detroit  Lord's  Day  Alliance.  He  de- 
clared that  statistics  showed  that  "five  mil- 
lion | pie  are  compelled  to  work  on  Sun- 
day" because  of  the  demand  for  amusement. 

"For  some  years,"  he  asserted,  "I  have 
been  delving  into  the  methods  of  the  motion 
picture  association.  The  industry  has  been 
and  is  the  greatest  lawbreaker  we  have  in 
the  United  States.  They  are  operating  in 
States  in  direct  violation  of  the  State  laws 
as  upheld  by  the  Supreme  Courts  of  those 
States." 

He  charged  that  at  a  show  operated  on 
Sunday  for  charitable  purposes  the  admis- 
sions totaled  $1,380  and  $30  went  to  charity, 
declaring  that  he  had.  the  "confession"  of 
the  operator  of  the  theatre  to  substantiate 
his  charges.  He  also  declared  that  there 
has  been  great  increase  in  the  percentage  of 
juvenile  crime,  which  he  attributed  directly 
to  the  motion  pictures,  but  did  not  say 
whether  the  increase  was  greater  than  the 
increase  in  total  population  for  the  same 
period. 


Near  East  Anti-Piracy  Move  Urged 

Paul  Schlatermund,   Universal  General  Manager  at  Alexandria,   Tells 
of  Difficulty  of  Fighting  Without  Suitable  Weapons 


ADOPTION  of  suitable  legal  and  other 
means  to  curb  film  piracy  is  urged  in 
a  statement  received  from  Paul 
Scldatermund,  general  manager  for  Uni- 
versal Pictures  Corporation  in  the  Near  East, 
with  headuarters  at  Alexander,  Egypt. 
Schlatermund  graphically  sets  forth  some 
of  the  difficulties  of  operation  in  that  quar- 
ter of  the  globe.     He  says: 

"Under  the  peculiar  circumstances  riding 
here,  surprises — big  and  small — are  mat- 
ters of  almost  daily  occurrence.  Beyond 
all  doubt,  the  most  unpleasant  are  those 
connected  with  piracy.  Piracy — what  aj 
word  to  stir  one's  imagination,  and  to  recall 
hot  summer  seas,  Captain  Kidd  and  the 
Spanish  Main.  But  here  it  is  robbed  of 
all  glamour,  and  signifies  something  base 
and  disloyal — something  to  rouse  indigna- 
tion and  all  the  fighting  energies  of  a  man 
desirous  of  maintaining  in  his  business  a 
high  level  of  integrity  and  honest,  fair  com- 
petition. 

"Battling  with  film  pirates  is  thus  part 
of  the  daily  grind  of  representatives  of 
the  big  American  producers  in  the  Near 
East.  The  writer,  despite  the  innumerable 
obstacles  he  has  met  with  in  this  connec- 
tion, is  glad  to  acknowledge  the  support 
and  assistance  accorded  to  him  by  the  local 
authorities  throughout  his  territory.  Un- 
fortunately, the  local  officials  are  themselves 
sometimes    prevented     from    scotching    the 


evil  simply  because  the  laws  of  their  coun- 
try do  not  provide  the  necessary  machinery, 
and  notably  because  there  is  no  treaty  ex- 
isting between  Washington  and  their  Gov- 
ernment with  reference  to  the  protection  of 
film  rights. 

"Such  protection  comes  within  the  scope 
of  'author's  rights."  Author's  rights  of 
practically  all  important  nations  are  pro- 
tected by  the  Convention  of  Berne  dated 
September  9,  1886,  which  was  revised  on 
.May  4th,  1896  and  July  1st,  1910.  Article 
14  of  this  Convention  has  special  reference 
to  the  film  rights  of  authors. 

"For  some  unknown  reason,  the  U.  S. 
Government  has  so  far  persisted  in  reject- 
ing the  Berne  Convention,  and  in  conse- 
quence the  representatives  of  American 
producers  have  no  claim  to  protection. 

"Thus  deprived  of  the  ordinary  methods 
adopted  by  his  competitors  of  other  na- 
tionalities, what  can  the  American  repre- 
sentative do?  The  best  policy  is  to  release 
a  picture  in  the  threatened  territory  as  soon 
as  possible  after  its  release  in  the  States, 
and  thus  to  cut  the  ground  from  under  the 
pirate's  feet.  Another  efficient  remedy  is 
to  publish  the  pirate's  name  in  the  big  trade 
papers  all  over  the  world.  It  seems  to 
the  writer  if  all  the  big  American  firms 
undertook  to  abstain  from  dealing  with 
anybody  who  has  been  connected  with 
piracy,   the   evd   would   rapidly   disappear, 


and  he  ventures  to  commend  this  sugges- 
tion to  the  earnest  consideration  of  all 
concerned. 

"A  leading  Greek  trade  paper  published 
an  article  the  other  day  inviting  all  serious 
concerns  to  communicate  to  the  Editor  the 
names  of  pirates  in  Greece,  with  a  view  to 
publishing  a  black  list,  as  piracy  is  ob- 
viously a  disgrace  to  the  nation. 

"It  such  malpractices  and  their  perpre- 
trators  could  he  brought  into  public  dis- 
grace, there  is  no  doubt  that  the  whole 
nefarious  trade  would  he  rendered  one  of 
extreme  difficulty.  Their  business  connec- 
tion would  he  effectively  severed,  and  with 
the  stipulation  of  heavy  fines  in  all  sales 
contract-  and  the  collection  of  ample  cash 
guarantees  from  buyers  who  are  suspects, 
there  is  every  liklihood  that  the  plague 
would  be  destroyed  or  at  any  rate  reduced 
to  very  small  proportions. 

"It  is  a  pioneer  job,  and  those  whose  in- 
terests are  at  stake  should  join  together  in 
self-defence."  

Kansas,    Missouri    to    Fight 
Daylight   Saving 

The  M.  P.  T.  O.  Kansas-Missouri  is  con- 
fronted with  a  battle  against  a  daylight 
saving  plan  being  sponsored  in  Kansas 
City.  Daylight  saving  was  adopted  in  Kan- 
sas City  several  years  ago,  but  has  not  been 
adopted  since  that  time. 


1370 


.1/  otion     Picture     N  e  w  s 


Edwin   C.    King,   recently  resigned  as  General   Manager 

of  the    Famous    Players-Lasky    Long    Island   studios    to 

accept     a     similar     post     at     the     F.    B.    O.     studio     in 

Los   Angeles. 


until  I  have  taken  charge  of  the  F.  B.  0. 
Studios  at  the  West  Coast  that  I  will  be 
able  to  state  more  specifically  my  plans. 
As  my  duties  at  the  Long  Island  studios 
have  demanded  my  entire  attention  I  have 
not  been  able,  to  go  into  detail  with  Mr. 
Kennedy,  or  Major  Thomson  on  production 
plans  for  F.  B.  0.  Under  my  new  contract 
I  will  be  in  Los  Angeles  the  first  of  April, 
in  time  for  the  annual  Sales  Convention, 
and  then  I  will  be  in  a  better  position  to 
talk  of  my  plans.1' 


King  Studio  Manager  f  or  F.B.O. 

Resigns  Position  at  Paramount  Long 
Island   Studio;   Starts  Work  April    1 

BY  an  arrangemenl  concluded  with 
Joseph  P.  Kennedy,  chairman  of  the 
board  "l  directors  of  Film  Booking 
Offices,  Edwin  C.  King,  for  the  past  four 
neral  manager  of  the  Paramount 
studios  in  Long  tsland,  has  resigned  that 
position  to  accepl  a  similar  one  at  the  F. 
B.  o.  studios  in  Bollywood.  The  change 
will  go  into  effeel   on   April  1. 

King's  entire  motion  picture  career  has 
been  spenl  with  the  Famous  I'laxer-  l.a.-ky 
company,  lie  was  born  in  Chicago  and 
was  educated  as  an  architeel  and  engineer. 
Upon  completing  his  education  he  joined 
the  American  International  Association  as 
manager  of  one  of  its  subsidiary  companies, 
i  igning  in  1916  to  enter  the  motion  pic- 
ture field  in  it-  business  end,  the  branch  of 
the  industry  in  which  he  has  since  remained. 

For  nearly  three  years  he  was  in  the  New 
York  offices  of  Famous  Playcrs-Lasky  as 
assistant  to  Mr.  Lasky  and  four  years  ago 
he  became  General  .Manager  of  the  Eastern 
Studios,  which  position  he  has  since  oc- 
cupied. 

King  is  due  to  arrive  in  Hollywood  on 
April  1st,  in  time  to  attend  the  F.  B.  0. 
Sales  Convention,  which  will  take  place  on 
A.pri]  1st,  2nd  and  3rd.  His  family  will  not 
join  him  there  until  later. 

"Quite  naturally,  up  to  the  time  I  leave 
Famous  Players-Lasky  at  the  end  of  the 
month  my  energies  will  be  devoted  to  their 
interests,"   says   King,   "and   it   will    not  be 

Comments  on  Florida  Situation 

E.    J.    Smith,    Sales    Manager    of    Asso.    Exhibs., 
Reports  Picture  Business  Active  Throughout  State 

IN   a    report,   covering  the  business   situa- 
tion in   Florida,  E.  J.  Smith,  sales  man- 
ager   of    Associated     Exhibitors,    makes 
known   several   facts   pertinent   to   the  out- 
look for  the  motion  picture  industry  includ- 
ing figures  showing  the  rapidity  with  which 
res   are    being   erected. 

Excerpts  from  his  report  follow: 

"The  moving  picture  scene  in  Florida 
/hanges  almost  overnight.  Since  my  last 
trip  there,  the  progress  in  the  erection  of 
theatre    i    almosl  unbelievable.     A  year  ago 

at  this  time  there  wer the  neighborhood 

of  215  moving  picture  theatres  in  Florida. 
Today  there  are  some  260  in  actual  opera 

inn,    wilh    at     Least     forty     more    under    eon 
st  ruction. 

"In  the  city  oi  Miami  and  nearby  Miami 
Beach,  there  are  11  theatre  pictures 

— six     more     are     under     construction 
fifteen  additional  theatres  will  be  completed 
withm    the    next     year.     This    growth,     il 
though  rapid,  i     Doi    purely  speculative.     It 
is    e\  ident    to    ale  •  ryone    now    thai 

Florida    has    just    come    into    its    own 
although  will  undoubtedly   be  made 

where  the  boom  spirit  prevails,  i  feel  cer- 
tain thai  the  being  invested 
in  amusemeni  enterprises  there,  will  yield  a 
bandsome   and    consistent    return. 

"In  ol  b(  r   Floridian  cil  ii  tilar  eon 

dition  of  theatre  building  activity  prevails. 
Then  least   Tony  thi  ow  under 

construction  there. 

"Only  Universal,   First    National. 
Players,  and   F.   B.  0.  of  the  national 


tributors  have  branches  in  Florida  located 
at  Jacksonville.  Undoubtedly  other  national 
organizations  will  shortly  establish  branches 
in  Florida  and  we  have  already  started  nego- 
tiations  for  the  location  of  an  Associated 
Exhibitors'  office  there." 


Paramount     Executives     See 
Lloyd's   Latest 

Members  of  the  Paramount  organization 
gathered  at  the  Wiirliizer  hall,  New  York, 
Monda\  afternoon  for  a  private  showing  of 
Harold  Lloyd's  initial  offering  through  Fa 
minis  Players-Lasky  Corporation,  "For 
Heaven'-  Sake."  The  showing  was  held 
under  the  auspices  of  George  \V.  Weeks, 
i  neral  manager  of  the  department  of  dis- 
tribution of  Famous  Players. 

Following    the    showing,    which    was    at 

tended    by    the    star    and    executives    of    the 
Floyd   Coporation,   in   addition  to  the  mem- 
bers of  the  Paramount  organization,  tea  was 
erved. 


Gertrude     Short     is     Given 
Feminine  Lead 

Gertrude   Short,   who   recently  contracted 
Lppear  exclusively  in    F.   B.  I  >.  produc- 
er the  next   fivi  has  been  as- 
tied  to   the  leading                e  role   in   the 
F.    B.    0.    screen    version    of    Laura    dean 
Libbey's   novel.  "A    Poor  Girl's   Romam  e " 

K  i||    appear  opposite    Malt     Moore. 

previously  announced,  has  been   secured 
,:,,   VVarner   Bros,  for  the  stellar  role. 


Ross    to    Direct    Feature    for 
Chadwick  Pictures 

Nat     ROSS    baS    been    -elected    by    t'liadwick 

Pictures  Corp.  to  wield  the  megaphone  for 

"April    Fool."   a    story   of   Jewish    life,   in 

which  Alexander  Carr  is  to  head  the  cast. 
Work  will  begin  this  week  at  the  Chadwick 
studios. 

The  pie!  nre  is  aii  adaptation  by  Ross, 
Zion  Meyers  and  Sam  Zimblast  of  the 
dramatic  playlet.  •'April  Shower-,'"  in  which 
Carr  appeared  for  years  in  vaudeville  in 
this  country   and   abroad. 

A    ea-t    l-    being    assembled    for  the   pro- 
duction.   Those  chosen  to  date  include  Mary 
Alden.     Pierre     Gaudron,     Max     Davidson, 
Snitz  Edwards,  Eddie  Phillips,  Baby  Pej 
Pal    Moore  and  Leon  Holmes. 


"Spiritualism  Exposed"  to  be 
Seen  Here 

Jacques  Kopt'-tein,  President  of  Enter- 
tainment Pictures  Corporation,  announces 
that  this  company  has  acquired  the  United 
States  rights  to  the  special  production 
titled.  "Spintuali-iu  Exposed,"  now  being 
produced  in  England  by  A.  E.  Coleby,  one 
of  England's  leading  scientists. 

This  production  will  probably  be  about 
six  thousand  feet  in  length  and  it  may  be 
released  in  either  single-reel  form  or  in  its 
entirety  as  a  feature. 


First    Scenes    are    Shot    for 
"Old  Ironsides" 

The  first  scenes  of  "Old  Ironsides,"  were 
filmed  20  miles  off  the  California  coast  this 
week.  The  picture,  which  is  an  original 
drama  by  Laurence  Stallings,  tells  of  the 
battle-scarred  frigate  Constitution  and  its 
encounter  with  Tripolitan  Corsairs.  Walter 
Woods  and  Harry  Carr  prepared  the  story 
for  the  screen. 


Ellbee    Pictures    Disposes    of 
Foreign  Rights 

Lewis  Baum,  President  of  the  Ellbee  Pic- 
tures Corporation,  announces  that  he  has 
consummated  a  deal  with  the  British  and 
Continental  Trading  Co.,  Inc.,  J.  C.  Bani- 
styn,  President,  for  the  entire  foreign 
rights  for  the  twelve  pictures  open  this 
year.  

"Seventh   Bandit"   Next   for 
Harry   Carey 

Harry  Carey's  second  starring  vehicle 
under  the  Pathe  banner  will  be  "The  Sev- 
enth Bandit,"  a  story  of  present-day  Cali- 
fornia written  l>v  Arthur  Preston  Uankins. 
Scott  Dunlap,  who  directed  "Driftin"  Thru." 
Carey's   first    Pathe   picture   i-  directing. 


Eschmann  to  Middle  West 
for    United    Artists 

EA.  ESCHMANN,  assistant  to 
Hiram  Abrams,  president  of 
•  United  Artists,  left  New  York 
last  week  on  a  trip  to  take  in  Cleveland, 
Cincinnati  and  Indianapolis  in  further- 
ance of  the  expansion  program  in  con- 
junction with  the  newly  outlined  project 
of  volume  distribution. 

He  will  give  special  attention  to  "The 
Bat"  and  other  outstanding  United 
Artists  Corporation  production. 


M a rch     27  ,     19  26 


1371 


Monty  Banks  Will  Make 
Pathe  Series 

ELMER  PEARSON,  Vice  Presi- 
dent and  General  Manager  of 
Pathe  Exchange,  Inc.,  announces 
the  signing  of  Monty  Banks,  to  produce 
and  star  in  a 
series  of  feature 
fun  films  to  be 
made  upon  a  far 
more  prerentious 
scale  than  any  of 
his  previous  com- 
edy sensations. 

The  contract 
calls  for  a  mini- 
mum of  three  fea- 
tures a  year  dur- 
ing an  extended 
Monty  Banks  period.      Monty 

Banks  Productions,  Inc.,  will  make  the 
new  Pathe  Series  in  which  A.  Mac- 
Arthur  will  present  Banks.  The  star  is 
already  on  his  way  to  the  West  Coast 
where  he  plans  to  start  production  at 
Hollywood  between  the  1st  and  15th  of 
April  so  as  to  have  his  initial  picture 
ready  for  September  release. 


Eastman    to    Develop    Films 
for   Teaching   Purposes 

Production  of  teaching  films,  closely  cor- 
related with  selected  courses  of  study  and 
in  accordance  with  a  definite  educational 
plan  for  use  in  the  schoolrooms  will  be 
undertaken  at  once  by  the  Eastman  Kodak 
■Company  of  Rochester,  N.  Y. 

The  films  thus  made  will  be  used  in  a 
broad  experimental  way  in  an  effort  to  solve 
the  problem  of  supplying  pictures  for  the 
schools,  and  no  apparatus  or  productions 
will  be  for  sale  to  schools  during  the  period 
of  experimentation. 

Details  of  the  plan  were  outlined  by 
George  Eastman,  president  of  the  Eastman 
Kodak  Company,  in  a  letter  to  "Will  H. 
Hays,  president  of  the  Motion  Picture  Pro- 
ducers and  Distributors  of  America,  of 
which  association  the  Eastman  company  is  a 
member.  The  Hays  organization  has  been 
working  along  cooperative  lines  with  the 
National  Education  Association  and  other 
interested  groups  looking  toward  the  use 
of  pictures  in  the  classroom. 


Holdup  Man  is  Released  After 
Confession 

After  confessing  to  holding  up  the  cashier 
of  the  St.  Denis  Theatre,  Montreal,  Quebec, 
on  November  16  and  stealing  the  evening's 
box  office  receipts  of  $582,  John  Boyd,  the 
accused,  was  given  his  freedom  on  March 
12  by  Judge  Monet  in  the  Montreal  Police 
Court  on  condition  that  he  leave  Canada 
forthwith.  Judge  Monet  pointed  out  that 
Boyd  had  already  spent  almost  four  months 
in  jail  awaiting  the  trial  of  an  accomplice, 
Arthur  Finlayson,  an  employe  of  the  St. 
Denis  Theatre.  Boyd  had  confessed  all  de- 
tails of  the  crime  and  the  Judge  placed  the 
blame  on  Finlayson  who  is  awaiting  sen- 
tence following  conviction. 

Boyd,  who  had  resided  in  the  United 
States  but  who  was  a  native  of  Scotland, 
was  an  inspector  of  theatre  equipment  for 
a  company.  He  met  Finlayson  during  a 
visit,  to  the  theatre  when  Finlayson  told 
him  how  to  carry  out  the  hold-up.  it  was 
claimed,  which  was  done. 


Violation    of    Resolution    is 
Charged 

Considerable  opposition  has  been  voiced 
by  the  M.  P.  T.  0.  of  Eastern  Pennsylvania, 
Southern  New  Jersey  and  Delaware  against 
the  action  of  the  Philadelphia  Pathe  ex- 
change for  its  claimed  violation  of  a  resolu- 
tion passed  by  the  Film  Board  of  Trade 
stipulating  that  only  pictures  that  had  been 
released  for  more  than  a  year  could  be 
rented  to  non-theatrical  interests. 

Pathe  is  alleged  to  have  rented  "The 
Freshman''  to  the  Media  Post  of  the  Ameri- 
can Legion  on  March  5th  and  6th  before 
it  had  been  in  circulation  in  this  territory 
for  a  year.  The  picture  was  run  m  opposi- 
tion to  Harry  Dembow's  Pastime  Theatre. 
When  approached  by  members  of  the  M.  P. 
T.  0.  in  regard  to  the  alleged  violation, 
Miles  Gibbons,  Philadelphia  branch  man- 
ager, claimed  that  he  had  been  instructed 
by  the  home  office  to  rent  the  picture  without 
regard  to  the  resolution  of  the  Board.  Jack 
Greenburg,  Secretary  of  the  Film  Board 
of  Trade,  took  the  matter  up  with  the  home 
office  of  Pathe  and  it  is  understood  that  the 
company  will,  in  future,  observe  the  one- 
vear  resolution  of  the  Board. 


Three    Pennsylvania    Houses 
Destroyed  by  Fire 

Within  the  past  three  weeks  three  Penn- 
sylvania theatres  have  been  wiped  out  com- 
pletely by  fire.  The  three  theatres  destroyed 
were :  The  Liberty,  New  Castle,  on  March 
7,  loss  $80,000;  The  Nixon,  Carrol  town,  on 
March  7,  loss  $10,000:  and  the  Luric  in 
Hamburg  on  March  11,  loss  $20,000. 


E.  C.  King  Resigns  from 
Famous  Players-Lasky 

EDWIN  C.  KING,   who   has    been 
general   manager   of   Paramount's 
Long   Island  studio   for  the   past 
several  years,  has  resigned  to  enter  pro- 
duction.      His     successor     will    be    an- 
nounced  shortly. 

"It  is  with  great  regret  that  I  am 
obliged  to  accept  Mr.  King's  resigna- 
tion," said  Mr.  Lasky.  "He  has  been 
with  Paramount  for  the  last  several 
years  and  in  that  time  has  achieved  a 
wonderful  record  for  efficient,  loyal 
service.  He  has  the  best  wishes  of 
everybody  in  the  organization  for  his 
future   success." 


Close     of     Polish     Theatres 
Due  to  Taxation 

The  number  of  moving  picture  theatres 
in  Poland  declined  from  800  in  1924  to 
500  in  1925  and  to  383  at  the  present  time, 
according  to  the  Polish  Cinema  Union, 
states  a  recent  report  from  Assistant  Trade 
Commissioner  L.  J.  Cochrane  of  Warsaw 
to  the  Department  of  Commerce. 

This  is  particularly  due,  it  is  said,  to 
unusually  high  taxes  collected  by  various 
municipalities  which,  for  example,  in  the 
case  of  Warsaw,  run  to  50  per  cent  on  gross 
receipts.  A  strong  protest  is  being  raised 
by  the  theatre  owners  throughout  the  coun- 
try against  these  municipal  taxes,  and  re- 
cently all  theatres  in  Lods  closed  their  doors 
after   negotiations   had   failed. 


1372 


Motion     Picture     N  e  w  s 


Paramount  Coast  Studios  Busy 

Producers,     Directors     and     Scenario 
Writers  at  Work  on  New  Productions 


THE  Paramount  -tudios  in  Hollywood 
are  a  beehive  of  activity  al  present  as 
a  number  of  productions  are  either  in 
work  or  are  receiving  linal  touches  prepar- 
atory to  their  relea se. 

Benjamin  Glazer  is  busy  on  the  scenario 
of  "Love — The  Magician,"  from  Ernest 
Vajda's  original  story;  Avery  Hopwood's 
stage  play,  "Naughty  Cinderella,"  has  just 
been  completed  by  Pierre  Collings  as  Pola 
Negri's  next  starring  vehicle,  and  Lucien 
Hubbard  is  busy  with  the  script  For  "Born 
to  the  West." 

Sinclair  Lewis'  newest  novel,  ''Mantrap," 
is  being  scenarized  by  Adelaide  Heilbron. 
Victor     Fleming     will     direct    and     Walter 

W Is   is   working  on   the  script   for  James 

Cruze's  production  of  "Old  Ironsides."  Her- 
mann Hagedorn,  otlicial  biographer  for  the 
KooM'vcli  family,  and  John  Russell  are  col- 
laborating on  the  screen  story  of  "The 
Rough  Riders." 

At  his  own  studio  Erich  von  Stroheim  is 


scenarizing  his  original  story,  "The  Wed- 
ding March,"  which  will  be  his  first  produc- 
tion for  Paramount  release.  William  de 
-Mille's  newest  Paramount  production,  "The 
Runaway,"  has  just  been  finished. 

The  finishing  touches  are  being  put  on 
-The  Cat'-  Pajamas,"  in  which  Betty  Bron- 
"ii  and  Eticardo  Cortez  are  co-starred.  Wil- 
liam Wellman  directed  the  picture  from  the 
adaptation  by  Hope  Loring  and  Louis  D. 
Lighton.  Allan  Dwan  is  well  into  the  film- 
ing of  Rex  Beach's  "1'adlorked,"  which  fea- 
tures Lois  Moran,  Noah  Beery  and  Louise 
Dresser.'  Becky  Gardner  and  James  Shelly 
Hamilton  wrote  the  screen  play. 

Herbert  Brenon  is  on  location  at  Burl  in- 
game,  Cal.,  for  scenes  in  "Beau  Geste,"  one 
of  Paramount's  most  important  undertak- 
ings of  the  year.  John  Russell  adapted  the 
Percival  C.  Wren  story  for  screen  use  and 
Paul   Schofield  wrote  the  scenario. 

Raymond  Griffith  is  busy  with  "Wet 
Paint,"   which   Arthur  Rosson   is   directing. 


Reorganize  P.  D.  C.  Publicity 

Barrett     C.     Kiesling     in     Charge     of     All 
Advance  Press  Matter — Headquarters  at  Studio 


BARRETT  C.  KIESLING,  for  -even. I 
years  personal  representative  of  Cecil 
B.  I>e  Mille,  bas  returned  to  Califor- 
nia from  Xew  York  to  assume  the  position 
of  General  Publicity  Director  tor  Producers 
Distributing  Corporation.  Kiesling  will 
carrj  oul  the  plan  formulated  by  De  Mille 
ami  John  C.  Flinn  to  have  all  advance  pub- 
licity   under  studio   control. 

The    present    New    York    publicity   depart 
ment  of  the  company  has  been  divided  into 
two   sections.      Mr.    Charles    Giegerich    and 
Mr.  frank  Wilstach  will  represent  Mr.  Kies 
ling    in    New    York    for   advance    publicity 
while  George  Harvey  will  direct  all  adver 


tising  and  exploitation.  Mr.  Giegerich  will 
have  charge  of  trade  paper  publicity  while 
Mr.  Wilstach  will  represent  the  corporation 
before  the  New  York  newspapers  and  all 
magazines. 

Mr.  Kiesling  announces  that  Mr.  Billy 
Leyser  will  retain  his  position  and  authority 
as  Publicity  Director  for  the  Metropolitan 
studios  where  he  has  served  since  he  left  the 
staff  of  a  big  Cleveland  newspaper.  Mr. 
Charles  Wot  has  been  appointed  Publicity 
Director  of  the  De  Mille  studios  and  Per- 
sonal pros  representative  of  Cecil  B.  De 
Mille,  Mr.  Killing's  former  position.  Mr. 
Phillip  Gersdorf  of  the  Metropolitan  studios 
becomes  Special  Magazine  and  New-paper 
representative  for  both  studios. 


Strand,  New  York,  Will  Have 
Warner's  "Sea  Beast" 

Joseph  Plunkett,  managing  director  of  the 

Mark  Strand  theatre,  New  York  City  has 
closed  a  deal  with  Warner  Brothers  whereby 
"The  Sea  Beast"  will  play  at  the  Strand 
immediately  after  its  run  is  over  at  the 
Warner  theatre,  where  it  has  been  playing 
lor  the  past  nine  weeks.  It  will  also  run 
at  the  Brooklyn  Mark  Strand  alter  the  New 
York  engagement. 

'I'he  preduction  will  not  be  taken  oil'  the 
Warner  screen  for  several  weeks  and  not 
until  another  Warner  picture  is  ready  to 
take   its    place. 


Barrett  C.  Kiesling.  who  becomes  publicity  director  on 
the  West  Coast  for  all  Producers  Distributing  Cor- 
poration   production    activity,    as   announced    this    week. 


Lillie      Hayward      Adapting 
"Amateur  Gentleman" 

Lillie  Hayward  will  write  the  scenario 
i"i-  ••The  Amateur  Gentleman"  winch  will 
lie  adapted  from  the  novel  bj  Jeffrey  Farnol 
tor  [nspiration  Pictures.  Tin-  stor\  has 
chosen  as  the  nexi  [nspiration  vehicle 
Barthelmess.  It  will  be  a  First  National 
Relet 


Columbia    Closes    Deal    for 
New  England 

Joseph  ,\.  McConville  and  Abe  Montague 
of  the  independent  Films,  Inc.,  with  offices 
in  Boston  and  New  Haven,  have  closed  with 
I  olumbia  Picture-  what  is  claimed  to  be  one 
of  the  largest  independent  contracts  ever 
consummated  tor  New  England  territory. 

Involving  as  it  does  one  of  the  most  ex- 
tensive of  the  eastern  territories  and  cover- 
ing a  number  of  big  first  run  theatres,  this 
contract  will  stand  as  a  record  for  a  long 
time. 


Scenarist,    Production    Chief 
Sail    for    London 

Adrian  Johnson,  scenarist,  and  Shaw 
Lovett,  production  manager,  sailed  on  the 
Celtic  this  week  for  London,  where  they 
will  join  the  production  staff  of  British  Na- 
tional Pictures,  Ltd.  Together  with  Her- 
bert Wilcox,  who  will  direct  Dorothy  Gish 
in  three  pictures  for  the  English  company, 
they  will  start  immediately  upon  prepara- 
tion for  the  first  of  the  series. 


"Roaring  Forties,"  Fifth  Not 
Fourth,  Jans  Picture 

The  Publicity  Department  of  Jans  Pro- 
ductions  Inc.,  was  in  error  last  week  when 
they  referred  to  "The  Roaring  Forties"  as 
the  fourth  of  the  present  series  of  six  Jans 
pictures.  This  production  is  the  fifth  and 
it  has  now  been  completed. 

Sylvia  Breamer  bas  the  featured  role  and 
she  is  supported  by  a  cast  of  well  known 
players. 


Clifford    Robertson    Casting 
Director  for  M-G-M 

Clifford  Robertson,  casting  director  for 
Samuel  Goldwyn  before  the  merger,  has  been 
engaged  tor.  the  same  position  by  Louis  B. 
Mayer,  vice-president  in  charge  of  produc- 
tion lor  Metro  (mlilwvn  Mayer.  Robertson 
.\  ill  probablj  replace  Fred  Leahy  who  is 
transferred  to  the  production  department  as 
unit  manager. 


Esther  Ralston  to  Appear  in 
"Old  Ironsides" 

Esther  Ralston  has  been  signed  by  B.  P. 
Schulberg,  associate  producer  for  Para- 
mount, to  play  the  female  lead  in  ''Old 
Ironsides"  which  .lames  Cru/.e  will  produce. 
Others  in  important  roles  are  Wallace 
Beery,  George  Bancroft  and  George  God- 
frey. 


Premiere     of     "Flaming 
Frontier"   Set 

THE  world  premiere  of  "The  Flam- 
ing Frontier"  Universal's  drama 
of  the  west,  will  take  place  at  the 
Colony  Theatre,  New  York,  on  Satur- 
day evening,  April  3rd,  at  midnight,  and 
not  on  March  25th,  as  previously  an- 
nounced.    This  date  is   definite. 

"The  Flaming  Frontier"  will  set  a 
precedent  at  the  Colony  Theatre  in  the 
matter  of  presentation.  There  will  be 
two  performances  a  day,  one  at  2:30  in 
the  afternoon  and  another  at  8:30  in  the 
evening. 


March    27 ,    19  26 


1373 


Condolences    Pour    in    Over 
Death  of  "Danny" 

Messages  of  sympathy  and  condolence 
over  the  death  of  Joseph  Dannenberg  con- 
tinued to  pour  into  the  offices  of  The  Film 
Daily  this  week,  both  from  this  country 
and  abroad.  In  addition  to  the  many 
printed  last  week,  messages  came  this  week 
from  William  Fox,  W.  E.  Shallenberger, 
Arthur  Lee,  Robert  Kane,  the  A.  M.  P.  A., 
Ernest  Fredman,  Martin  Quigley,  Herbert 
Wilcox,  Ben  Blumenthal,  Charles  Wilcox, 
Edward  L.  Klein,  E.  W.  Hammons,  Sam- 
uel Goldwyn,  Mike  Levee,  John  F.  Barry, 
E.  H.  Goldstein,  Al  Lichtman,  Harry 
Reichenbach,  E.  M.  Saunders,  Harry 
Brand,  Don  Eddy,  Abe  Carlos,  Anna  Aiken 
Patterson,  F.  Wynne-Jones,  Charles  R. 
Rodgers,  Albert  Grey,  Victor  M.  Shapiro, 
Millard  Johnson,  M.  H.  Hoffman,  Bert 
Adler,  Max  Stuart,  Walter  De  Fabritis, 
Edward  H.  Causey,  Edward  A.  McManus, 
Greater  Amusements,  Jason  S.  Joy,  H.  H. 
Buxbaum,  Billy  Leyser,  Harvey  Gausman, 
Lesley  Mason,  W.  H.  Gueringer,  Clyde  W. 
Eckhardt. 


New  Companies  Launched  in 
New  York  State 

Motion  picture  companies  incorporating 
in  New  York  state  during  the  past  week 
included  the  following:  New  Gates  Amuse- 
ment Company,  Inc.,  $28,000,  Morris 
Friedland,  J.  M.  Olshansky,  Older  Liss, 
Brooklyn;  Kansas  Theatrical  Enterprises, 
Inc.,  capitalization  not  specified,  Florence 
C.  Zerner,  Rose  H.  Joyce,  Louis  Mehl, 
Brooklyn. 

Blum  Play  Alliance,  $25,000,  Gustav 
Blum,  New  York;  N.  J.  Gale,  H.  B.  Forbes, 
Brooklyn;  Zenith  Theatre-Goers,  Inc.,  capi- 
talization not  specified,  Susan  E.  Mecca, 
Joseph  Isaacs,  John  Edwards,  New  York 
city ;  Juno  and  the  Paycock  Co.,  Inc.,  capi- 
talization not  stated,  J.  B.  Aronoff,  Barnett 
Mackler,  William  I.  Siegle,  New  York  city ; 
The  Moral  and  Educational  Film  Company, 
Inc.,  $100,000,  William  T.  Quinn,  William 
H.  Matthews,  Jr.,  New  York  city;  E.  Har- 
rison Wemett,  Brooklyn. 


Finkelstein,  Ruben  Open  New 
Fargo   House 

Finkelstein  &  Ruben  opened  last  week 
the  third  of  its  new  theatres  in  the  North- 
west district,  the  Fargo  at  Fargo,  N.  D. 
The  house  will  be  handled  by  Ted  Force, 
formerly  of  the  Twin  City  staff  of  the 
company.  It  is  similar  to  the  new  State 
theatre  recently  opened  at  Sioux  Falls. 
S.  D.,  and  the  Eau  Claire  State  opened 
shortly  before  at  Eau  Claire,  Wis. 

Every  attempt  is  being  made  to  make 
these  three  houses  theatres  de  luxe,  lasi 
complete  in  every  respect  as  th  two  big 
houses  of  the  chain,  the  Capitol  in  St.  Paul 
and  the  State  in  Minneapolis.  Only  in  size 
are  they  less  elaborate  than  the  Twin  City 
theatres. 


Dutton,    Exhibitors    Supply 
Head,  111  at  Astor 

Harry  A.  Dutton,  president  of  the  Exhibi- 
tors Supply  Company,  Chicago,  has  been 
ill  for  the  past  several  days  at  the  Hotel 
Astor,  New  York  City.  His  early  recovery 
is  hoped  for. 


F.  B.  O.  List  of  56  Completed 

Year's  Schedule  Finished  as  Planned  With 
Only   One   Substitution — Claim   Record 

WITH  its  fifty-six  features  completed 
or  in  process  of  making,  F.  B.  O.  is 
pointing  with  pride  to  the  record 
achieved  in  finishing  as  planned  one  of  the 
most  extensive  production  programs  ever 
planned  by  a  film  producing  organization. 
The  schedule,  when  completed  in  its  en- 
tirety, will  show  a  fulfillment  of  the  entire 
original  plan,  with  the  one  exception  of  a 
substitution  of  "The  Non-Stop  Flight"  in 
place  "Happiness"  on  the  program  mapped 
out  by  Emory  Johnson. 

"It  really  is   a  remarkable   and   enviable 
achievement    when    it    is    analyzed,"    said 

Fox   Fixes    Convention    Plans 


Major  H,  C.  S.  Thomson,  president.  -'•The 
production  and  distribution  of  more  than 
fifty  feature  length  pictures  in  a  single  i 
is  a  stupendous  undertaking  in  itself  few 
companies  even  announce  such  a  lengthy 
list,  let  alone  carrying  it  out  to  completion. 
It  certainly  is  an  earnest  endeavor  of  I  . 
B.  O.'s  to  keep  faith  with  its  exhibitors  and 
augers  well  for  the  coming  season.  "We 
already  have  announced  at  least  the  same 
number  of  feature  productions — fifty-six — 
for  the  season  of  1926-7  and  we  will  make 
every  effort  to  break  our  record  by  not 
having  a  single  substitution." 


New  York  Sales  E 
for   Coast   April 

JAMES  R.  GRAINGER,  general  manager 
for  Fox  has  completed  arrangements  for 
the  1926  sales  convention  of  the  organi- 
zation to  be  held  in  Los  Angeles  from  April 
12th  to  17th  inclusive. 

The  delegation  from  New  York  which  will 
consist  of  many  Home  office  department 
heads  and  Exchange  Managers  from  nearby 
points,  will  take  a  special  train  on  April  7th 
for  Chicago,  where  they  will  be  joined  br- 
others who  are  to  report  there. 

Arrival   at  Los  Angeles  is  scheduled  for 


xecutives  to  Depart 
7    to    Discuss    Sales 

April  11th.  While  the  big  meeting  of  the  con- 
vention is  to  take  place  at  the  Ambassador 
Hotel  on  the  12th,  the  rest  of  the  time  will 
be  fully  utilized  to  make  all  delegates  thor- 
oughly familiar  with  the  policies  set  by  the 
organization  for  the  coming  season  and  to 
make  acquaintances  among  those  who  they 
do  not  know  at  present. 

In  short,  the  week  in  Los  Angeles  has  been 
planned  by  Fox  executives  as  a  quick  am! 
thorough  "post  graduate  course" 


You'll  want 


1374 


Motion     Picture     News 


Associated^  New  Productions 

"Earth  Woman/'  Produced  by  Mrs.  Wallace 
Reid,     Among     Features     Recently     Added 


E.I.  SMITH,  Sales  Manager  of  Asso 
eiated  Exhibitors  will  have  a  number 
•  of  new  productions  for  exhibitors 
in  addition  to  those  previously  announced 
as  the  company  lias  signed  for  several  to  be 
.hilled  to  the  original  "Triumphanl  thirty." 

Among  recent  additions  are  "The  High- 
binders," produced  by  Worthy  Pictures,  Inc., 
starring'  "Bill"  Tilden,  world's  champion 
tennis  player,  supported  by  Marjorie  Daw, 
! 'xn  Alexander,  George  Marion,  Effie  Shan- 
non and  Walter  Long;  "The  Nutcracker," 
firs!  starring  vehicle  for  Edward  Everett 
llorton,  produced  by  S.  S.  Hutchinson,  and 
in  which  he  has  the  support  of  Mae  Busch 
and  an  excellent  cast. 

Other-  include  "The  Earth  Woman,"  pro- 
duced by  Mrs.  Wallace  Keid  from  the  novel 
by  Norton  S.  Parker  and  featuring  Mary 
A  Mi  ii.  Priscilla  Bonner,  Johnny  Walker. 
William  Seott  and  Russell  Simpson;  and 
"The  Big  Show,"  screened  on  the  famed  101 
Miller  Bros,  ranch  and  featuring  John 
Lowell  and  Evangeline  Russell  in  a  story 
of  circus  life. 

At  present  in  work  at  the  Associated  Stu- 
dios in  Los  Angeles  is  "The  Galloping  Cow- 
boy," first  of  the  Bill  Cody  western  series 
being  made  under  the  direction  of  William 
<  raft.  Also  in  production  there  is  the  initial 
Creighton  Hale  feature  "Tardy  Tolliver," 
which  is  the  first  of  six  photoplays  this 
screen  player  is  to  make  for  Associated. 
At  the  H.  C.  Weaver  studios  in  Tacorna, 
Wash.,  "The  Totem  Pole  Beggar"  is  in  pro- 
duction.    This  is  the  second  H.  C.  Weaver 


production  for  Associated  release  and  is  ex- 
pected to  prove  even  more  interesting  than 
their  "Hearts  and  Fists,"  which  was  also 
released  bv  Associated. 


New     Officials     in     Warner 
Field  Sales  Forces 

Sam  E.  Morris,  general  manager  of  dis- 
tribution for  Warner  Brothers,  announced 
several  new  additions  and  changes  in  the 
field  sales  force  this  week.  Nat  Barachin 
new  division  manager  of  the  Cleveland 
branch  with  supervision  over  Cleveland,  De- 
troit, Cincinnati,  Pittsburg  and  Indianapolis 
replacing  Herbert  E.  Elder,  who  will  be 
New  England  Division  manager  with  head- 
quarters in  Boston. 

Norman  H.  Moray  formerly  of  First  Na- 
tional, has  been  appointed  Cleveland  branch 
manager  succeeding  Jack  Stewart  who  has 
been  transferred  to  the  Cincinnati  office  as 
branch   manager. 

J.  V.  Allan,  formerly  manager  at  Cincin- 
nati, g-oes  to  Detroit  and  James  Young,  until 
recently  branch  manager  at  Detroit,  will  act 
as  special  salesman  for  Allan. 

Arthur  Abeles  has  been  appointed  New 
York  District  Manager  with  Supervision 
over  Manhattan,  Brooklyn  and  New  Jersey. 
Xat  Beier  will  remain  as  branch  manager 
of  Manhattan  and  George  Baldson,  Jr.,  as 
branch  manager  of  New  Jersey.  Harry 
Decker  lias  been  appointed  Brooklyn  Branch 
Manager. 


Four  in  Production  for  M.  G.  M. 

Starts  Work  on   "Paris",   "In  Praise  of  James 
Carabine",  "The  Boy  Friend";  One  Not  Titled 


PRODUCTION  was  started  last  week  on 
tour  Metro-Goldwyn-Mayer  pictures 
at  the  I  lulver  <  lity  studio.  The  four 
are  "Paris."  "In  Praise  of  .lames  Carabine." 
•■The  Boj  friend"  and  one  based  on  Roj 
L.  Horniman's  >tory.  "Bellamy  the  Mag- 
nificent." 

"Pari-."  a  storj  li\   Edmund  Goulding  who 
i-  also  directing,  went   into  work  last  Mod 
I  !hai  le      Ray,   Joan    Crawford    and 
Douglas  Gilmore  playing  the  featured  roles. 

Marcel  de  Si bas  started  the  filming  of 

Don  Byrne's  storj  of  the  prize-ring  "In 
Praise  of  .lame-  Carabine,"  in  which  Renee 
V.doree,  Ralph  Graves  and  Paulette  Duval 
play  the  principal  roles.  Malcolm  Waite 
and  Margaret  Seddon  are  also  in  the  cast. 
"The   l'-;    Friend,"  adapted   by   Alice  D. 

i  ;.    Mil,,  i     I  mm    the    John    Alexander    Kirk- 
pat  rick  stage  success  "The  Book  of  Charm," 

in  ted   on    Thursday   by   director   Monla 

Bell    with    a    casi    luding   John    Barron, 

Marceline    Day,    fieri  rude    Astor,    Elizabeth 
Patterson,  Maybelle  Turner  and  Ernesi  Gil- 
lissi      Pattei  on  and   Turner  ap- 
peared  in  character  roles   in  the  stage  vet 

Ramon    Novarro    commenced    work    in    a 
production    adapted    from    the    novel    and 
play    bj    Roj     I.    Ilotiiiiii.iii    "Bellamj    the 
Hobarl    Henley   is  directing 
and    the  include-    Willard 

Louis,   Sail}    O'Neil,    Renee    A.doree,    Edgar 


Norton,    Bert    Roach    and    Carmel    Meyers. 

The  picture  title  has  not  been  chosen  as  yet. 


Levee     Considers     Plans     to 
Biuld  New  Studio 

M.  ('.  Levee,  formerly  head  of  the  United 

Studios,     which     he    recent h     sold     to     I'ara 

mount,  is  considering  plans  to  build  a  new 

production     plant     for    the    use    of    his     own 
units    and    those    of    oilier    independent     pro 

ducers  in   Hollywood.     The  nucleus  of  the 

new    studio    will    be    the    film    property    build 
ing   now  being  erected  on    Melrose   avenue, 
adjacent    to   the   present    I'niied   lot. 

Levee    has    contracted    to    lilm    a    series    of 
features  for   first    National   and   is  now    pro 
ducing  "Sweet  Daddies"  ;,i  the  United  plant 
under   the   direction   of    A I    Santell, 


Correction  Made  in  Title  of 
New  Production 

The  coi  reel   title  of  the  photoplaj    to  be 
made    from    Reginald    Wright    Kaufman's 

screen     story     by     1  he     ( I insberg  Kami     Dis 
tributing  Corporation   in  its  scries  of  twelve 
Sterling      Productions     for     the     season      ot 

1926  7  is  ••In  the  First   Degree."     The  title 

erroneously     appeared     as     "In      the     Third 
I  h     ree"    in    a    recent     issii,.    of    this    publics 
lion. 


F.   B.    O.   Convention  Plans 
Near    Completion 

Plans  have  practically  been  completed  for 
F.  B.  0.  Sales  Convention  which  is  to  be 
held  this  year  in  Los  Angeles  instead  of 
Chicago.  The  New  York  contingent,  in- 
cluding- F.  B.  O.'s  Home  Office  executives, 
the  heads  of  departments  and  Branch  man- 
agers in  the  vicinity  of  Xew  York,  will  leave 
on  the  Lake  Shore  Ltd.  on  the  afternoon 
of  March  27,  reaching  Chicago  the  following 
day. 

In  Chicago  the  Xew  York  members  will 
be  met  by  the  Middle  West  and  some 
Southern  managers  and  the  entire  party  will 
travel  by  special  train  to  Los  Angeles, 
reaching  there  on  the  afternoon  of  March 
31.  The  convention  will  be  held  on  April 
1,  2  and  3  and  on  Sunday,  April  4,  the 
members  of  the  party  will  start  the  return 
trip. 

Gotham    Issues    Press    Book 
for  Season's  Product 

Lumas  Film  Corporation  are  sending 
to  exhibitors  an  elaborate  plan  book  contain- 
ing announcements  of  Gotham  productions 
for  the  coming  season.  Twenty  pages  are 
devoted  to  details  giving  complete  informa- 
tion pertaining  to  the  twelve  subjects  which 
comprise  the  Greater  Gotham  series.  Each 
individual  picture  occupies  a  complete  page 
with  a  special  design  illustrating  the  punch 
scene  from  the  production  together  with  a 
brief  synopsis  of  the  outline  of  the  story. 

Three  color  combinations  are  used  through- 
out the  book  which  is  printed  in  heavy 
coated  stock  with  a  separate  cover  stock 
with  the  Gotham  trade-mark  embossed  in 
brilliant  colors. 

The  book  is  the  handiwork  of  Lon  Young, 
director  of  publicity  and  advertising  for 
Gotham  Productions. 


Tearle  Finishes  "Good  Luck" 
for  First  National 

Conway  Tearle  has  completed  "Good 
Luck''  hi-  Hist  starring  vehicle  for  First 
National.  It  is  an  E.  M.  Asher  Production 
adapted  by  Carej  Wilson  from  the  Drury 
Lane  play  of  war  and  race  horses  and  is 
directed  by  Alan  Hale.  Barbara  Bedford 
plays  opposite  the  star  and  others  in  the 
casi  are  Ward  Crane,  Arthur  liankin. 
Charles   McHugh  and  John  Fox,  Jr. 


"Shipwrecked"  Unit  Returns 
From  Location  Trip 

Alter  three  weeks  spenl  in  filming  at 
Ma/atlan.  Mexico,  the  company  producing 
"Shipwrecked,"  a  Producers  Distributing 
Corporation  release,  have  returned  to  the 
Metropolitan  studios  in  Hollywood  where 
interior-  will  be  shot.  Seena  Owen  and 
Joseph  Schildkraut  head  the  cast  and  the 
picture  is  being  directed  by  Joseph  Hena- 
berrs  • 


Ann      Arbor     Bandit     Gets 
$3,000  in  Currency 

A  lone  bandit  entered  the  Majestic  the- 
atre in  Aim  Arbor,  Mich,  last  week,  holding 
Up    K.    L.    Mcllcnrx.    auditor    of    the    Butter- 

tield  circuit,  who  was  checking  over  the 
proceeds,  and  escaped  with  $3,000  in  cur- 
rency. 


March     27 ,     19  26 


1375 


"B 


M-G-M   Lists   Three   for 
April  Release 

ROWN  OF  HARVARD," 
"Mike"  and  "Money  Talks" 
have  been  scheduled  for  release 
during  April  by  Metro-Goldwyn-Mayer. 

"Brown  of  Harvard,"  a  stage  play  by 
Rida  Johnson  Young,  adapted  by  A.  P. 
Younger,  is  a  story  of  athletics  with 
William  Haines  and  Mary  Brian  in  the 
featured  roles.    Jack   Conway   directed. 

The  comedy  "Mike,"  with  Sally  O'Neil 
featured,  was  written  and  directed  by 
Marshall  Neilan.  "Money  Talks,"  an 
adaptation  by  Frederic  and  Fanny  Hat- 
ton  of  Rupert  Hughes  comedy,  was 
directed  by  Archie  Mayo  with  Owen 
Moore  and  Claire  Windsor  in  the  fea- 
tured roles. 


Two   for   First  National   to 
Start  Soon 

"Mismates"  and  "Subway  Sadie"  two  new 
First  National  pictures  are  to  go  into  pro- 
duction shortly  at  the  New  York  studios. 
The  former,  an  Earl  Hudson  production 
which  will  be  directed  by  Charles  Brabin,  is 
a  film  version  of  Myron  Fagon's  stage  play 
and  will  feature  Doris  Kenyon.  "Subway 
Sadie,"  an  adaptation  of  a  Mildred  Cram 
short  story,  will  be  produced  by  Al  Rockett 
and  will  have  Dorothy  Mackail  and  Jack 
Mulhall  in  the  leading  roles  with  Alfred 
Santell  at  the  megaphone.  The  Kenyon 
picture  will  start  late  this  month  and  the 
Maekaill  picture  is  slated  to  start  April 
15th. 


Paramount   Junior    Stars    in 
"It's  the  Old  Army  Game" 

Two  Paramount  Junior  stars,  Josephine 
Dunn  and  Jack  Luden,  who  will  appear  in 
"It's  The  Old  Army  Game,"  starring  W.  C. 
Fields,  under  the  direction  of  Edward 
Sutherland,  left  last  week  for  Palm  Beach. 
This  is  their  first  work  as  professional 
players  under  their  long  term  contracts  with 
Paramount.  They  were  accompanied  by 
George  Carrie,  principal  of  the  Paramount 
Pictures  School,  Charles  Slattery  and  Jerry 
Sinclair,  the  latter  two  also  playing  in  the 
picture. 


First      National      Completes 
"The  Savage" 

Production  on  "The  Savage"  First  Na- 
tional's latest  Ben  Lyon  vehicle  was  com- 
pleted this  week.  May  McAvoy  plays  the 
leading  feminine  role  while  others  in  the 
cast  are  Sam  Hardy,  Philo  McCollough, 
Charlotte  Walker  and  Tom  McGuire.  The 
picture  was  produced  under  the  personal 
supervision  of  Earl  Hudson  and  Fred  New- 
mever  directed. 


Ginsberg  -  Kann    to    Change 
Their    Address 

Because  fo  the  expanding  activities  under 
the  new  partnership  arrangement  the  Gins- 
berg-Kann  Distributing  Corporation  will 
move  about  April  20th  to  1650  Broadway. 
There  they  will  have  about  double  the 
amount  of  floor  space  as  their  present 
quarters. 


Sales  Cabinet  Proved  Success 

Samuel  Spring  Lauds  Work  of  First 
National    Sales   Managers   in   Field 


A  CHECK-UP  of  results  during  the  first 
four  months  of  its  operation  have 
proved  that  it  is  better  to  place  re- 
sponsibility for  adequate  sales  on  a  trio  of 
executives  than  on  one  distribution  head, 
according  to  Samuel  Spring,  secretary- 
treasurer  of  First  National,  who  is  active  in 
guiding  the  distribution  policies  of  the  com- 
pany. "The  sales  cabinet,  which  came  into 
being  last  November,  marked  a  radical  in- 
novation in  First  National's  sales  methods," 
said  Spring,  his  week. 

"With  some  20,000  theatres  in  the  United 
States  showing  pictures,  with  the  release 
of  800  or  more  productions  of  feature 
length  yearly,  and  with  the  rapid  growth  of 


theatre  circuits   and  the  pooling  of  buying 
power,    distribution   problems   have    be< 
bigger  and  more  involved  and  therefore  re- 
quire  greater  concentration    of   effort  than 
ever  before" 

Spring  spoke  in  the  highest  terms  of  the 
work  accomplished  by  the  three  sales  man- 
agers of  First  National — Ned  Marin,  West- 
ern territory;  A.  W.  Smith,  Jr.,  Eastern 
and  Ned  Depinet,  Southern.  As  originally 
planned,  the  sales  executives  have  spent  a 
large  part  of  the  time  on  the  road,  visiting 
exchanges  and  conferring  with  exhibitors, 
thereby  getting  first  hand  knowledge  of  the 
problems  to  be  met,  rather  than  confining 
themselves  to  the  home  office. 


Edwin  C .  Hill  Promoted  by  Fox 

Winfield  R.   Sheehan  Announces  His 
Elevation  to   Supervisor  of  Westerns 


AN  announcement  from  Winfield  R. 
Sheehan,  general  manager  of  the  Fox 
Film  Company,  advises  that  Edwin 
C.  Hill,  one  of  the  best  known  newspaper 
men  in  the  United  States  and  for  the  past 
year  and  a  half  scenario  editor  of  Fox  films, 
has  been  promoted  to  the  position  of  Super- 
visor of  Western  productions. 

Prior  to  his  removal  to  Southern  Califor- 
nia, Hill  was  identified  with  the  Fox  corpo- 
ration in  New  York.  Characterized  by  the 
Saturday  Evening  Post  as  "The  best  all- 
around  newspaper  man  in  America,  Hill,  as 


a  member  of  the  staffs  of  the  New  York 
Sun  and  the  New  York  Herald,  had  enjoyed 
wide  experience  in  world  affairs. 

Hill's  first  work  with  Fox  Films  was  as 
editor-in-chief  of  Fox  News.  Following  a 
tour  of  Europe  and  America  he  installed  a 
system  whereby  airplanes  became  a  vital 
factor  in  film  news-gathering. 

Coming  to  the  West  Coast  a  little  more 
than  a  year  ago,  Hill  became  scenario  editor 
and  first  assistant  to  Sol  M.  Wortzel,  general 
superintendent  of  Fok  Films.  While  in  this 
position  he  novelized  "The  Iron  Horse." 


** 


1376 


M  o  I  i  o  u     V  i  c  t  ur  e     N  e  w  s 


Vera    Reynolds    in    a    number    of    character    poses    from    recent     productions     released    through     Producers'     Dis- 
tributing   Corporation     in    which    she    appeared.       Top     row,     left   to   right:     Scene   in    "Silence.''    a  photographic 
study,  and  as  a  featured  player  in   "The   Million   Dollar    Handicap"       Bottom     row,     left     to     right:       Scenes     in 
"The     Road     to     Yesterday,"     "Without     Mercy"     and     "Steel    Preferred." 

Vera  Reynolds  to  be  Starred 

Promotion  Due  to  Steady  Rise  in  Box 
Office  Value  Says  Cecil   B.   De  Mille 


IN  announcing  that  Vera  Reynolds  had 
been  promoted  to  stardom  in  produc- 
tions made  bj  him  for  Producers  Dis- 
tributing Corporation  release,  Cecil  1!.  De 
Mille  states  thai  the  change  had  come  aboui 
because  of  the  constanl  rise  in  box  office 
value   of    Miss    Reynolds. 

"I  have  placed  Miss  Reynolds  in  the  po- 
sition of  a  star,"  says  Mr,  lie  Mille,  "be 
cause,  after  a  mosl  careful  study  of  her 
box  office  value,  I  find  she  is  strong  enough 
to  warrant  investing  my  money  in  her  per- 
sonality. 

"Miss  Reynolds  has  been  in  many  of  my 
pictures.  Her  portrayals  in  'Feel  of  Clay,' 
'Withoul  Mercy,'  'The  Road  to  Yesterday,' 
'Steel    Preferred'    and    •The    Million   Dollar 


Eandicap'  have  been  excellent.  She  has 
ureal  depths  of  pathos,  great  heights  of 
comedy  and  thai  perfecl  'naturalness'  which 
is  tin1  secret   of  dramatic   power. 

"But  what  is  more  important,  she  has  per- 
sonality; a  piquant  personality  thai  has 
caused  her  to  grow,  with  amazing  rapidity 
in  public  favor,  until  today,  the  \<>huue 
of  her  fan  mail,  which  is  an  excellent  gauge 
uf  public  popularity,  is  tremendous. 

"1  am  presenting  Miss  Reynolds  to  the 
public  much  the  same  manner  and  with  as 
much  pride  as  I  take  in  introducing  a 
charming  individual  to  my  personal  friends 
in  private  life;  in  the  fullesl  confidence  thai 
the  power  of  her  personality  is  irresistibly 
magnetic. 


Warners  Busy  With  Features 

Dolores  Costello  Again  Opposite  Barry- 
more;   Grieve  Art  Director  for  Lubitsch 


A  NUMBER  nf  announcements  concern- 
ing production  matters  were  made  this 
week  by  Jack  I..  Warner,  production 
chief  for  the  Warner  Brothers,  Word  has 
been  received  thai  Dolores  Costello  has  aga  □ 
been  selected  to  play  opposite  John  Barry- 
more  in  his  next  production  on  which  work 
will  he  started  as  soon  as  Bess  Meredyth 
completes   the  script. 

Harold  Grieve,  arl  director  with  Marshall 
Neilan,  has  been  borrowed  i    sets 

Ernsl  Lubitsch's  next  picture  "Revil- 
lon."  Grieve  worked  with  Lubitscli  during 
the  filming  hi  "Ladj  Windermere's  Fan." 
"Whj  Girl  Go  Back  Hume,"  "Hell  Benl 
(•it  1 1 1  .  i  !."  "The  Hero  of  the  Big  Snows" 
and  "Silken  Shackles,"  at  presenl  in  the  cut- 


ting room,  are  almosl  ready  and  will  be  set 
for  earl}   release. 

Preparations  are  now    under  waj    for  the 
filming  of  the  final  productions  on  the  pres 
enl    season's    program,   of   which    there   are 
four,     namely,     •"The     Passionate     Quest," 

"Broken    Hearts   of   Hollyw 1."  and   "The 

Footloose  Widow."    ■!.  Stuart  Blackton,  who 
will    direct    "The    Passionate    Quest,"    is   at 
presenl    working  on  the  scripl   in  collabora 
tion.with  his  daughter,  Marion. 

I :  i-  also  announced  bj  Warner  thai  <  Jap- 
tain  Arthur  Clayton,  who  appeared  in  the 
e  play  "White  i  argo,"  has  been  signed 
to  |'la\  an  inn  ortanl  rule  in  Svd  <  Ihapl  n's 
next  picture  "The  Better  'Ole,"  which  will 
be  directed  In   Charles  "Chink"  Reisner. 


Fadman     Buys     Rights     to 
Jannings    Vehicle 

Edwin  Miles  Fadman  has  acquired  dis- 
tribution  rights  to  "Waxworks,"  a  six  reel 
feature  novelty  produced  in  Europe  by  the 
Viking  Film  company  with  Emil  Jannings 
in  the  star  role.  It  was  shown  at  the  Cameo 
Theatre,  New  York,  at  a  special  perform- 
ance Thursday  nighl  under  the  a  ispices  of 
the   International   Film  Guild. 

Fadman  has  purchased  the  rights  for  the 
United  States,  Canada,  South  America, 
Australia,  New  Zealand,  Norway.  Sweden, 
Denmark  and  South  Africa. 


Florence  Ulrich  Appearing  in 
Cody    Production 

Florence  Ulrich,  sister  of  the  popular 
stage  star,  Lenore  Ulrich,  has  been  signed 
tu  play  the  leading  feminine  role  in  "The 
Galloping  Cowboy,"  an  original  story  by 
Adele  Buffington  who  aUo  prepared  the  con- 
tinuity. Bill  Codj  i-  -tarred  and  William 
.1.  Craft   is  directing. 


New  York  City  Rialto  May 
Adopt    New    Policy 

When  the  Publix  Convention  opened  at 
Atlantic  City  this  week  it  was  announced 
that  Harold  Lloyd's  firsl  Famous  picture 
"For  Heaven's  Sake"  would  open  for  an  in- 
definite run  at  the  Rialto,  New  York.  It  is 
probable  that  such  a  policy  might  continue 
liermanentlv  al    the   Rialto. 


Harry    Bernstein    on    Special 
Trip  to  Milwaukee 

Harry  Bernstein,  sales  manager  of  Red 
Seal  Pictures,  made  a  special  trip  to  Mil- 
waukee and  Minneapolis  immediately  after 
the  Red  Seal  exchange  in  Chicago  was 
opened  under  the  leadership  of  Charles 
Lundgren. 


Einar  Hanson  to  Have  Lead 
in  Corinne  Griffith  Prod. 

Einar  Hanson,  Swedish  legitimate  and 
screen  actor  has  been  chosen  to  appear  op- 
posite  Connne  Griffith  in  her  latest  pro- 
duction  for  Firsl  National  release  "Into 
Her  Kingdom."  Svend  Gade  is  to  direct 
and    the   script    is   by    Carey   Wilson. 


Ford    Sterling   Appearing   in 
Negri    Production 

The  cast  of  "Naughty  Cinderella"  is  now 
complete  with  the  addition  of  Ford  Sterling 
for  a  featured  comedy  role  and  filming  will 
commence  this  week.  Pola  Negri  is  starred 
and  the  other  players  in  the  cast  are  Tom 
Moore,    Stuart    Holmes    and    Miss    Dupont. 


De     Mille 
Fair   to 


Signs     Elinor 
Contract 


BECAUSE  of  her  excellent  work  in 

"The     Volga  Boatman"     Elinor 

Fair  has  been  given  a  long  term 

contract  by  Cecil   B.  De  Mille  producer 

of  the  picture  which  will  be  distributed 

through     Producers  Distributing     Cor- 
poration. 


March     27,     19  26 


1377 


Associated  Exhibitors  Get 
Al.  Wilson,  Stunt  Flyer 

DETAILS  were  completed  last 
West  Coast  Representative  of 
week  between  Emil  Offeman, 
Associated  Exhibitors  and  A.  Carlos 
whereby  Al.  Wilson,  who  is  under  con- 
tract to  Carlos,  will  appear  in  a  series  of 
eight  features  built  around  aviation. 
These  will  be  filmed  at  the  Associated 
studios  in  Los  Angeles  and  plans  are 
now  being  made  for  the  first  production. 
Wilson  is  a  well-known  air  pilot  and 
stunt-flyer. 


New  Superintendent  Named 
for    Paramount    Studio 

Norman  E.  Kohn  has  been  appointed 
superintendent  of  studio  operations  at  Para- 
mount's  West  Coast  studio  by  Milton  E. 
Hoffman,  executive  manager.  Kohn  will 
take  charge  of  the  details  of  the  physical 
operation  of  the  studio. 

He  has  had  six  years'  experience  in  Para- 
mount exchanges  throughout  the  country, 
for  two  years  he  was  purchasing  agent  for 
Realart,  and  was  later  studio  manager  for 
Dependable  Pictures.  He  enters  on  his  new 
duties  at  once. 


Old  Tripoli  Will  be  Pictured 
in  Cruze  Production 

Arriving  at  Catalina  Island  from  Los 
Angeles  many  carpenters  and  technical  ex- 
perts at  once  began  the  construction  of  the 
old  city  of  Tripoli  which  will  be  seen  in  the 
forthcoming  Cruze  feature  "Old  Ironsides." 
The  city,  which  will  be  modeled  after  old 
engravings  and  woodcuts,  will  conform  with 
the  old  Tripoli  of  1804  and  must  be  com- 
pleted by  March  30,  according  to  B.  P. 
Schulberg,  Associate  Producer  of  Para- 
mount. 


Sterns  Buy  'Ike  and  Mike" 
From   Goldberg 

A  deal  with  Rube  Goldberg  whereby 
Stern  Bros,  will  film  the  famous  "Mike  and 
Ike"  cartoons  was  announced  by  Abe  Stern 
of  Stern  Bros.  These  cartoons  have  been 
running  in  syndicated  papers  throughout 
the  country.  The  Century  Comedy  Company 
will  also  make  the  "You  Know  Me  Al 
series"  by  Ring  Lardner  and  a  series  of 
"Buster  Browns." 


First  National  Lists  Product 
for  Summer  Shows 

Among  the  pictures  to  be  released  by 
First  National  this  summer  will  be  one 
Colleen  Moore  picture,  one  from  Milton 
Sills,  Constance  Talmadge  and  one  from 
Robert  Kane.  There  will  also  be  three 
special  productions,  "Kiki,"  "The  Greater 
Glory"   and   "Irene." 


"Riders  of  Wind"  Bought  by 
First  National 

Motion  picture  rights  to  "Riders  of  the 
Wind,"  a  novel  by  Elsworth  Thane,  have 
been  purchased  by  First  National  Pictures. 
It  is  a  new  publication  by  the  Frederick 
Stokes  Company. 


S.  F.  Welcomes  Louis  B.  Mayer 

M-G-M    Executive    and    Galaxy    of 
Stars    are    Feted    by    Civic    Societies 

Frank  Whitebeck,  and  eight  of  the  leading 


LOUIS  B.  MAYER,  vice-president  of 
Metro-Goldwjm-Mayer  in  charge  of 
production  at  the  Culver  City  studios 
was  royally  welcomed  on  a  three-day  visit 
to  San  Francisco  to  fulfill  engagements  he 
had  made  with  the  Motion  Picture  Exhibit- 
ors of  Northern  California,  the  California 
League  of  Women  Voters,  and  to  attend  the 
premiere  of  his  own  organization's  picture, 
"The  Barrier." 

His  three  day  visit  was  an  unprecedented 
triumph  for  both  Mr.  Mayer  personally,  and 
his  party.  With  him  on  this  trip  were  Mrs. 
Mayer,  and  their  two  daughters,  Irene  and 
Edith,  Mr.  and  Mrs.  Fred  Beetson,  Mr.  and 
Mrs.  Charles  Ray,  Norma  Shearer,  Harry 
Rapf,  associate  studio  executive,  Dave 
Bershon,  Pacific  Coast  district  manager  of 
the  M-G-M  exchanges,  Mrs.  Bershon.  How- 
ard Dietz,  director  of  publicity  for  Metro- 
Goldwyn-Mayer  company,  and  Pete  Smith, 
who  directs  the  publicity  work  on  the  West 
Coast. 

On  Friday  noon  Mr.  Mayer  was  tendered 
a  testimonial  luncheon  by  the  Motion  Pic- 
ture Exhibitors  of  Northern  California  at 
the  Hotel  St.  Francis  in  recognition  of  his 
achievements  during  the  past  year  as  head 
of  the  M-G-M  production  unit.  Mayor 
James  Rolph,  Jr.,  officiated  at  this  luncheon 
as  toastmaster.  Other  civil  celebrities  who 
attended  the  dinner  were  Chief  of  Police 
Dan  O'Brien,  Fire  Chief  Thomas  Murphy, 
District     Attorney     Brady,     Charles     Thai. 


judges,  as  well  as  many  uthers  of  note: 

On  Saturday  noon  the  San  Francisco  Cen- 
ter of  the  California  League  of  Women 
Voters  tendered  a  luncheon  to  Mr.  Mayer 
and  his  party.  He  addressed  two  thousand 
of  San  Francisco's  leading  women  on  the 
importance  of  Motion  Pictures  in  Modern 
Life. 

The  third  engagement  of  the  Mayer  party 
took  place  at  Loew's  Warfield  Theatre  on 
the  premiere  of  "The  Barrier."  Mr.  Mayer 
and  the  celebrities  accompanying  him  were 
introduced  to  the  San  Francisco  theatre 
patrons  by  Mayor  Rolph,  Jr. 


E.  Mason  Hopper  to  Direct 
"Up  in  Mabel's  Room" 

"Up  in  Mabel's  Room,"  the  Christie  fea- 
ture production  for  Producers  Distributing 
Corporation  release,  will  be  directed  by  E. 
Mason  Hopper.  Marie  Prevost  will  have  the 
leading  role  in  this  production  which  will 
be  started  immediately  and  the  work  will 
be  carried  on  at  both  the  Christie  and 
Metropolitan  studios. 

Harrison  Ford  will  play  opposite  Miss 
Prevost  and  Harry  Myers  has  been  engaged 
for  an  important  part.  Sylvia  Breamer, 
Carl  Gerard,  Corliss  Palmer,  Arthur  Hoyt, 
Paul  Nicholson,  Maud  Truax  and  William 
Orlamond  are  in  the  east. 


1378 


Motion    Picture     News 


irsBpx-Offiee  Repoi 


Names  of  the  theatre  owners  are  omitted  by  agreement  in  accordance  with  the  wishes  of  the  average  ex- 
hibitor and  in  the  belief  that  reports  published  over  the  signature  of  the  exhibitor  reporting,  is  a  dangerous 
practice. 

Only  reports  received  on  specially  prepared  blanks  furnished  by  us  will  be  accepted  for  use  in  this 
department.     Exhibitors  who  value  this  reporting  service  are  urged  to  ask  for  these  blanks. 


•e 

x    \ 

\ 

x     •> 

FAMOUS  PLAYERS 

Adventure 

926 

Iowa 

Rural 

Clear 

Fair 

American  Venus,  The 

796826 

Md. 

Neighb'd 

Cold 

Good 

Ancient  Highway,  The 

3000 

Penn. 

Mixed 

Cold 

Big 

Beggar  on  Horseback,  The 

2000 

N.  C. 

Small  town 

Clear 

Poor 

Coast  of  Folly,  The 

15000 

Mont. 

General 

Clear 

Fair 

Cobra 

2500 

Texas 

Small  town 

Clear 

Fair 

East  of  Suez    . 

5070 

1688 

Kans. 
Nebr. 

General 
Small  town 

Rainy 
Clear 

Fair 

Forty  Winks 

Big 

Golden  Bed,  The 

5070 

Kans. 

General 

Cold 

Good 

Hands  Up 

796296 

Md. 

Neighb'd 

Cold 

Good 

6004 

Minn. 

Small  town 

Cold 

Good 

15000 

Mont. 

General 

Clear 

Good 

Irish  Luck 

15000 
3000 

Mont. 
Penn. 

General 
Mixed 

Clear 
Clear 

Big 
Big 

Lord  Jim 

Manhattan 

5070 

Kans. 

General 

Cold 

Good 

Manicure  Girl,  The 

4688 

Nebr. 

Small  town 

Clear 

Fair 

Old  Home  Week 

1800 

Penn. 

Small  town 

Clear 

Big 

Seven  Keys  to  Baldpate 

3000 

Penn. 

Mixed 

Clear 

Good 

Shock  Punch,  The    

1688 

Nebr. 

Small  town 

Clear 

Good 

Spaniard,  The 

3000 

Penn. 

Mixed 

Clear 

Big 

Splendid  Crime,  The 

2000 

N.  C. 

Small  town 

Clear 

Fair 

Ten  Commandments,  The 

40000 

Canada  General 

Clear 

Big 

That  Royle  Girl    

1500 

Ky. 

Small  town 

Clear 

Fair 

Wild  Horse  Mesa 

15000 

Mont. 

General 

Clear 

Good 

F.  B.  0. 

All  Around  the  Frying  Pan 

2000 

N.  C. 

Small  town 

Rainy 

Good 

Bandit's  Baby,  The 

1800 

Penn. 

Small  town 

Clear 

Good 

Drusilla  With  A  Million 

5070 

Kans. 

General 

St'my 

Good 

3262 

Okla. 

Small  town 

Clear 

Good 

In  Fast  Company 

1705 

Kans. 

Small  town 

Clear 

Good 

1800 

Penn. 

Small  town 

Clear 

Fair 

Keeper  of  the  Bees 

1688 

Nebr. 

Small  town 

St'my 

Big 

Last  Edition,  The. 

986 

Iowa 

Rural 

Clear 

Good 

3262 

Okla. 

Small  town 

Clear 

Fair 

Mail  Man,  The 

1800 

Penn. 

Small  town 

Clear 

Good 

Ridin'  The  Wind.  . 

986 
5070 

Iowa 
Kans. 

Rural 
General 

Cold 
Clear 

Good 

Big 

1800 

Nebr. 

Small  town 

Clear 

Good 

Texas  Bearcat,  A 

5070 

Kans. 

General 

Clear 

Big 

Wild  Bull's  Lair,  The    

1800 

Penn. 

Small  town 

St'my 

Fair 

Youth  and  Adventure 

5070 

Kans. 

General 

Cold 

Good 

FIRST  NATIONAL 

Beautiful  City,  The 

300000 

Colo. 

1st  run 

Cold 

Fair 

Chickie 

300000 

Colo. 

1st  run 

Clear 

Fair 

Desert  Flower,  The 

5070 

Kans. 

General 

Cold 

Good 

3262 

Okla. 

Small  town 

Clear 

Big 

Gold  and  the  Girl 

3000 

Penn. 

Mixed 

Cold 

Poor 

Her  Night  of  Romance 

5020 

Kans. 

General 

Clear 

Big 

Her  Sister  From  Paris 

15000 

Mont. 

General 

Clear 

Good 

2000 

N.  C. 

Small  town 

Clear 

Good 

Infatuation 

300000 

Colo. 

1st  run 

Clear 

Good 

I  Want  My  Man   . . 

2500 

Texas 

Small  town 

Clear 

Good 

Joanna 

M(>2 
5070 

Okla. 
Kans. 

Small  town 
General 

Clear 
Clear 

Fair 

Lost  World,  The   .. 

Big 

2500 

Texas 

Small  town 

St'my 

Big 

Madonna  of  the  Streets,  Th 

5        986 

Iowa 

Rural 

Cold 

Fair 

Marriage  Whirl,  The 

986 

Iowa 

Rural 

Cold 

Poor 

15000 

Mont. 

General 

Clear 

Fair 

New  Commandment,  The. 

300000 

Colo. 

1st  run 

Cold 

Fair 

6004 

Minn. 

Small  town 

Cold 

Good 

Perfect  Flapper,  The 

5070 

Kans. 

General 

Clear 

Fair 

Playing  With  Souls 

3000 

Penn. 

Mixed 

Clear 

Good 

Self  Made  Failure,  A 

5070 

Kans. 

General 

Snow 

Fair 

Shore  Leave 

20Qfl 

N.  C. 

Small  town 

Clear 

Good 

Splendid  Road,  The... 

300000 

Colo. 

1st  run 

Cold 

Poor 

2500 

Texas 

Small  town 

Clear 

Good 

Tarnished 

986 

Iowa 

Rural 

Cold 

Good 

We  Moderns 

2500 

Texas 

Small  town 

St'my 

Good 

Unguarded  Hour,  The 

2500 

Texas 

Small  town 

Clear 

Good 

1,0111 

Minn. 

Small  town 

Cold 

Fair 

FOX 

As  No  Man  Has  Loved. . .  .        5070  Kans.  General 

Curlytop 3000  Penn.  Mixed 

Desert  Price,  The 5070  Kans.  General 

East  Lynne 986  Iowa  Rural 

Hunted  Woman,  The 3000  Penn.  Mixed 

In  Love  With  Love 2500  Texas  Smalltown 

It  Is  The  Law 3000  Penn.  Mixed 

Lightnin' 5070  Kans.  General 

Lucky  Horseshoe,  The.  ..  .        5070  Kans.  General 
Man  Who  Played   Square, 

The 5070  Kans.  General 

Rainbow  Trail,  The 3000  Penn.  Mixed 

Timber  Wolf,  The 5070  Kans.  General 

METRO-GOLDWYN-MAYER 

Chu  Chin  Chow 1800  Penn.  Small  town 

Confessions  of  a  Queen,  The      6004  Minn.  Smalltown 

1800  Penn.  Small  town 

Daddy's  Gone  A-Hunting. .       1800  Penn.  Small  town 

Go  West 1800  Penn.  Small  town 

His  Secretary 3262  Okla.  Small  town 

Lights  of  Old  Broadway      .        2000  N.  C.  Small  town 

Monster,  The 986  Iowa  Rural 

1800  Penn.  Small  town 

Mystic,  The 2000  N.  C.  Smalltown 

Never  the  Twain  Shall  Meet       1800  Nebr.  Small  town 

Old  Clothes 3262  Okla.  Small  town 

One  Night  in  Rome 3000  Penn.  Mixed 

Pretty  Ladies 2000  N.  C.  Small  town 

3262  Okla.  Small  town 

Proud  Flesh 1200  Penn.  Small  town 

Romola 3262  Okla.  Small  town 

Soul  Mates 3262  Okla.  Small  town 

Unholy  Three,  The 6004  Minn.  Small  town 

1800  Penn.  Small  town 

White  Desert,  The 796826  Md.  Neighb'd 

PRODUCERS  DISTRIB.  CORP. 

Awful  Truth,  The 1800 

Beauty  and  the  Bad  Man.  1800 

Girl  of  Gold,  The 1800 

Her  Market  Value 1800 

People  vs.  Nancy  Preston, 

The 796826  Md.  Neighb'd 

6004  Minn.  Small  town 

Steel  Preferred 869  Iowa  Rural 

Stop  Flirting      1800  Nebr.  Small  town 

Texas  Trail,  The    2500  Texas  Small  town 

Thru  The  Dark 1800  Penn.  Samll  town 

STATE  RIGHTS 

Broken  Spurs 1688 

Desert  Riders  5070 

Valley   of   Vanishing   Men, 

The  1800 

Wasted  Lives 709 

UNIVERSAL 

Arizona  Sweepstakes 796826  Md.  Neighb'd 

Call  of  Courage,  The 1688  Nebr.  Smalltown 

Fast  Worker,  The 1500  Ky.  Small  town 

Flying  Hoofs 5070  Kans.  General 

Head  Winds  WOO  Penn.  Mixed 

Hit  And  Run  1800  Nebr.  Small  town 

I'll  Show  You  The  Town.    .        1688  Nebr.  Smalltown 

K  The  Unknown 1500  Ky.  Small  town 

Phantom  of  The  Opera,  The       1800  Penn.  Smalltown 

Ridin'  Thunder 3000  Penn.  Mixed 

Spook  Ranch,  The  .  .  .  N<><>  Iowa  Rural 

1688  Nebr.  Small  town 

Sporting  Life  869  Iowa  Rural 

Taming  The  West  3000  Penn.  Mixed 


Penn.  Small  town 

Penn.  Small  town 

Penn.  Small  town 

Penn.  Small  town 


Nebr.  Small  town 

Kans.  General 

Penn.  Small  town 

Okla.  Rural 


Snow 

Cold 

Clear 

Cold 

Clear 

Clear 

Cold 

Cold 

Cold 

Cold 
Clear 
Clear 


St'my 

Cold 

St'my 

Clear 

St'my 

Clear 

Clear 

Clear 

St'my 

Clear 

Clear 

St'my 

Clear 

Clear 

Clear 

Clear 

Cold 

Cold 

Clear 

Clear 

Cold 


Clear 

Clear 

Clear 

Cold 

Cold 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 

Clear 


Good 

Poor 

Big 

Good 

Fair 

Fair 

Good 

Good 

Big 

Good 

Fair 

Big 

Poor 

Poor 

Fair 

Poor 

Good 

Good 

Big 

Good 

Poor 

Good 

Fair 

Big 

Fair 

Good 

Fair 

Poor 

Poor 

Fair 

Fair 

Fair 

Good 


Clear  Poor 

Clear  Poor 

Clear  Poor 

Clear  Poor 

Rainy  Good 

Clear  Fair 

Clear  Big 

St'my  Fair 

St'my  Good 

St'my  Fair 


Clear  Fair 

Clear  Big 

Clear  Poor 

Clear  Good 


Good 

Good 

Fair 

Big 

Fair 

Good 

Big 

Big 

Fair 

Good 

Fair 

Big 

Good 

Good 


March     Z  7 ,     1926 


1379 


Sally  O'Neil  Plays  Opposite 
Ramon   Novarro 

Sally  O'Neil  has  been  cast  for  the  lead- 
ing feminine  part  opposite  Ramon  Novarro 
in  his  new  starring  vehicle,  as  yet  untitled, 
being  directed  by  Hobart  Henley,  it  was 
announced  by  Louis  B.  Ma3*er,  vice  presi- 
dent in  charge  of  production  at  the  Metro- 
Goldwyn-Mayer  studios. 

Other  players  in  the  cast  include  Willard 
Louis,  Renee  Adoree,  Carmel  Myers,  Bert 
Roach,  and  many  other  distinguished  screen 
artists.  

De  Leon  to  Do  Original  for 
Metro-Goldwyn-Mayer 

Walter  De  Leon,  former  vaudeville  ''head- 
liner"  and  who  of  late  has  written  a  number 
of  articles  and  stories  of  the  vaudeville  the- 
atre, has  signed  with  Metro-Goldwyn-Mayer 
to  write  an  original  story  concerning  the 
"two-a-day"  which  Metro-Goldwyn-Mayer 
will  picturize. 

De  Leon  worked  with  Harry  Rapf  on 
"School  Days"  when  the  M-G-M  producer 
made  that  production. 


Epstein    Made    Assistant    to 
French  Paramount  Head 

Ralph  Epstein,  former  director  of  the 
foreign  department  of  the  Societe  Anonyme 
des  Films  Paramount,  the  French  Para- 
mount organization,  has  been  made  assistant 
to  Robert  Hurel,  the  general  sales  manager, 
by  Adolphe  Osso,  the  managing  director,  it 
is  announced.     

Harry     Millarde     to     Direct 
"The  Little  Journey" 

Harry  Millarde  has  been  assigned  to  di- 
rect "The  Little  Journey,"  an  adaptation 
of  Rachel  Crother's  stage  play  on  which 
production  will  be  started  in  the  near  future. 


Wampas  Baby  Star  for 
"What  Price  Glory " 

A  WAMPAS  Baby  Star  today  won 
the  honor  of  being  the  first  player 
cast  for  the  screen  version  of 
"What  Price  Glory."  Winfield  R.  Shee- 
han,  general  manager  of  Fox  Films,  an- 
nounced that  Dolores  del  Rio  will  play 
the  only  feminine  role  in  the  story, 
Charmaine  de  la  Cognac,  the  girl  who 
causes  all  the  trouble  between  Captain 
Captain   Flagg  and   Sergeant   Quirt. 

Simultaneous  with  this  announcement 
Mr.  Sheehan  made  known  that  April  12 
would  be  the  starting  date  on  this  pro- 
duction. 


Last   Three  From  De   Mille 
Now  in  Cutting  Room 

"Eve's  Leaves,"  Leatrice  Joy's  newest 
starring  picture,  is  off  production  and  in  the 
rutting  room,  "Silence,"  with  an  all-star 
cast  headed  by  piquant  Vera  Reynolds  and 
H.  B.  Warner,  is  in  the  process  of  editing, 
"Bachelor  Brides,"  starring  Rod  La  Rocque, 
is  completed  and  prints  will  soon  be  on  their 
way  to  the  exchanges. 

The  completion  of  these  three  pictures 
wind  up  the  first  year's  production  program 
of  this  studio. 


F.    B.    O.   Acquires    "Kosher 
Kitty   Kelly" 

"Kosher  Kitty  Kelly,"  Broadway  stage 
success  has  been  acquired  by  F.  B.  0.  and 
will  comprise  one  of  their  Gold  Bond  fea- 
tures for  the  coming  season.  The  story 
is  now  being  put  into  continuity  form,  and 
work  will  be  started  on  the  picture  im- 
mediately, offering  ample  time  for  its  re- 
lease early  in  the  coming  season. 


"Non  -  Stop    Flight"    Nears 
Completion 

"The     Non  Stop     Flight,"    which     Emory 
Johnson    is   now  completing  at    I-'.    I'..   0.' 
Hollywood  studios  marks  the  twentieth  si 
written    by    his    mother,     Emilie    Johnson, 
which  has  readied  the  screen,  and  the  ninth 
story    written    by   Mrs.    Johnson,    which   her 
son  lias  produced   for   V.   B.  0.     Mrs.  John- 
son's  stories  have  covered   a  wide  range  of 
subjects,   but  she   is   particularly   interested 
in     the     forthcoming     production,     dealing 
greatly   with  the  sea,   as   she   is   a  daughtei 
of    the    sea,    having    been    horn    among 
Fjords  of  Norse-Land. 


'Take 


It  From  Me/'   Next 
for    Denny 

The  combination  of  Reginald  Denny  and 
William  A.  Seiter  will  continue  to  function, 
according  to  an  announcement  from  Carl 
Laemmle  yesterday.  The  next  picture  this 
comedy  team  of  star  and  director  will  make 
will  be  "Take  It  From  Me,"  from  the  musi- 
cal comedy  by  Tom  Egbert. 


Finish     Racing     Scenes     for 
"The  Rainmaker" 

A  large  number  of  Paramount  players 
returned  to  Hollywood  from  San  Francisco 
where  they  were  engaged  in  completing  the 
racing  scenes  for  "The  Kainmaker."  A 
notable  gathering  of  people  witnessed  the 
shooting  of  these  scenes  at  the  famous  Tan- 
foram  track  appearing  as  spectators  in  the 
picture. 


Motion  Picture    News,  Inc., 
739  7th  Ave.,  New  York  City 


FILL  IN  THIS  BLANK  AND  MAIL  TO— 


Date,. 


In  accordance  with  your  request  we  are  reporting  herewith  the  results  from  a  box  office  angle,  with  the  following  pictures,  same  to  be  used  in  compilation 
of  your  "  The  Check   Up."     It  is  expressly  understoood  that  under  no  circumstances  will  you  publish  same  over  my  signature. 


TITLE  OF  PICTURE 

DISTRIBUTED  BY 

EXCHANGE  CITY 

CONDITION 
of  PRINT 

Good,  Fair,   Poor 

WEATHER 
CONDITION 

REPORT 
Big,  Good,  Fair,  Poar 

-'- 

Class  of  patronage. 


Theatre. 


Population  of  Town 


City._ 


State 


1380 


Motion     Picture     News 


Eleanor    Boardman    Favored 
by  Good  Luck 

Eleanor  Boardman,  Metro  Goldwj  o- 
Mayer  featured  player,  returned  lasl  week 
to  the  Culver  City  studios  to  find  herself 
overwhelmed  with  good   fortune. 

( »n  her  arrival  at  the  station  she  was  given 
the  Wampas  Gold  Cup  for  the  greatesl 
advancemenl  shown  by  a  Baby  Star  during 
the  last  four  years,  and  on  going  from  the 
depot  i"  the  studios  she  was  informed  thai 
Louis  B.  Mayer,  vice  presidenl  in  charge 
of  production  al  M  G-M,  had  signed  a  con- 
trad  which  insures  her  appearance  ex- 
clusively in  the  productions  of  thai  com 
pany,  and  thai  the  firsl  role  given  to  her 
under  this  new  contracl  was  the  feminine 
lead  opposite  John  Gilberl  in  "Bardelys  the 
Magnificent,"  which  King  Vidor  will  direel 
\1  G  M. 


Rogers    on    Sales    Tour    or 
Gotham   Exchanges 

\<>\v  that  the  coming  season's  schedule 
of  production  has  been  completed,  Budd 
l'ouers,  vice-president  of  Lumas  Film  Cor- 
poration, has  departed  on  a  visit  to  the  Ex- 
change  franchise  holders  in  the  South  and 
Middle  West. 

lie  will  cover  Philadelphia,  Pittsburgh, 
Detroit,  Cleveland,  Washington,  Cincinnati, 
Minneapolis,  Kansas  City,  Omaha,  Mil- 
waukee and  Chicago  before  returning  to 
New    York. 


Edna    Purviance    Playing    in 
"Sea   Gull" 

Edna  Purviance,  star  of  Charlie  Chaplin's 
"A  Woman  of  Paris,"  is  once  more  back  at 
the  Chaplin  Studio  ] playing  the  featured  role 
in  "The  Sea  Gull."  an  original  story;  a 
drama  of  modern  California,  written  and 
to  lie  directed  by  Josef  von  Sternberg. 

I'aymond  Bloomer  will  be  seen  in  the 
leading  role  opposite  Miss  Purviance,  while 
Eve    Sotliern    and    Gayiie    Whitman    will    also 

be  seen  to  advantage. 


Columbia       Will       Produce 
Under  One  Brand 

Instead  ,,['  releasing  the  three  brands, 
Columbia,  Waldorf  and  Perfection,  as  it  did 
last  year  there  will  be  only  one  type  of 
Columbia   picture-   the  coming  season. 

!  e.  .duction  schedule  every 
picture  will  be  Columbia  quality  and  the 
budget  for  making  each  one  has  been  in- 
creased accordingly. 


Leatrice    Joy    Extends    Her 
Contract 

A  long-term  extension  of  Leatrice  Joy's 
contract  was  signed  this  week,  the  option 
held  by  Cecil  B.  De  Mille  having  been  exer- 
cised. By  the  terms  "i  her  present  contracl 
Miss  Joy  will  star  in  four  pictures  during 
the  coming  season.  At  present  she  will  start 
"The  Clinging  Vine"  under  the  direction  of 
Paul   Sloane. 


Max  Goosman  to  Go  Abroad 
for  United  Artists 

Max  Goosman,  until  recently  connected 
with  Vital  in  an  executive  capacity,  will 
sail  shortly  for  Europe  where  he  will  act 
as  a  special  representative  of  United  Art 


Managers.     Exhibitors    Plan 
Meeting 

The  Theatrical  Managers  and  Motion  Pic 
ture  Exhibitors  of  Rochester  will  soon  have 
a  joint  meeting  to  discuss  mean-  of  battling 
i  lie  proposed  daylighl  saving  ordinance.  For 
five    years    the    motion     picture    men    have 

fought  a  successful  liulil  againsl  this  Or- 
dinance when  it  was  formallj  proposed  by 
obtaining  thousands  of  signatures.  There 
will  he  ,-i  public  hearing  on  the  measure  this 

lllOllt  ll. 


Unknown  Actor  Chosen  for 
"Old  Ironsides" 

The  search  for  a  boy  to  play  the  leading 
male  role  in  "Old  Ironsides,"  James 
Cruze's  production  for  Paramount,  ended 
with  the  selection  of  an  almost  unknown 
actor.  The  hoy  i-  Charles  Farrell,  a  hand- 
some young  New  Englander  who  won  the 
coveted  position  o\er  a  Meld  of  a  -core  of 
nationally  known  actors  of  whom  screen 
tests  were  made. 


Neilan  to  Produce  Series  for 
Paramount 

According  to  an  announcement  made  last 
week  Marshall  Neilan  has  been  signed  by 
Paramount  to  produce  a  series  of  special 
productions  which  are  to  be  made  at  the 
Neilan  studios  on  the  Coast.  In  his  initial 
picture,  on  which  production  is  expected  to 
be  tarted  shortly,  Neilan  will  have  a  special 
cast,  and  Betty  Bronson  is  scheduled  to  ap- 
pear in  the  second  vehicle. 


Bobby    Webb    Signs    With 
Associated  Exhibitors 

Bobby  Webb  has  been  appointed  casting 
director  of  the  Associated  studios  in  Los 
Angeles  and  will  be  in  complete  charge  of 
all  casting  for  West  Coast  Associated  Ex- 
hibitor units. 

Webb's  first  work  in  his  new  post  will  be 
the  casting  of  Bill  Cody's  initial  production 
"The  Galloping  Cowboy"  on  which  work 
will  be  started  this  week. 


Title     Changed     on     Lefty 
Flynn's  Next 

The  title  of  Lefty  Flynn's  next  produc 
tion  for  F.  B.  0.,  which  has  been  completed 
at  the  Hollvwood  Studios,  has  been  chanced 
from  "Big  Timber"  to  -Sir  Lumberjack." 
The  camera  work  was  completed  on  schedule 
and  the  negative  is  now  on  its  way  to  F. 
B.  O.'s  general  office-  in  W  5  ork  It  will 
be 'at    early  release. 


Peggy     Fears     Signs     With 
Warner  Brothers 

Warner  Brothers  this  week  signed  a  long 
term  contract  with  Paggy  Fears,  former 
Ziegfeld  Follies  beauty,  and  will  soon  cast 
her  in  her  first,  featured  role  in  a  Warner 
picture.  Miss  Fears  was  born  in  New  Or- 
leans and  came  to  New  York  winning  a 
leading  role  in  the  Follies. 


"Mantrap"  to  Be  Directed  by 
Victor  Fleming 

Victor  Fleming  has  been  assigned  to  di- 
rect  "Mantrap,"   the    Sinclair   Leu-is    novel, 
for   Paramount.      The   picture  will   go   into 
-a. uk     April    5th,    and    will    lie    one    of    the 
pedals   on   the   Paramount    Pall   program. 


First  National  Awards 
Prizes  to  Winners  of 
"Irene"  Radio  Contest 

Colleen  .Moure's  contest  on  the  question: 
"Do  Clothes  .Make  the  Girir  which  was 
launched  by  broadcast  over  Station  W.IZ, 
New  York,  a  month  ago,  as  a  forerunner  to 
her  new  Firsl  National  production,  "Irene," 
came  to  a  climax  Thursday,  March  12th, 
with  the  announcement  over  the  radio  of  the 
prize  winners. 

There  were  nineteen  winners  in  all, 
amongst  whom  the  $2,250  in  prizes  will  be 
divided:  and  they  were  selected  by  a  com- 
mittee of  prominent  New  Yorkers  from  ap- 
proximately one  hundred  thousands  answers 
to  the  question  which  poured  in  from  all 
over  the  United  States. 

A-  in  all  contests  of  such  -cope,  this  one 
developed  many  amusing  situations,  as  well 
as  some  real  pathos.  For  instance:  The 
firsl  prize  was  awarded  to  a  letter  signed: 
"Elizabeth  Wilmer,  of  No.  17  East  Twenty- 
second  street,  Baltimore,  Md."  This  prize 
i-  the  heavily  inlaid  toilet  set  valued  at  $1,250 
which  Miss  Moore  used  during  the  filming 
of  "Irene."  A  beautiful  prize  for  a  woman, 
however,  investigation  revealed  that  the 
signature  to  the  letter  was  a  nnm  de  plume. 
I'he  writer,  in  realty,  is  Hopper  Emory,  a 
well  known  insurance  broker  and  dilletante 
artist  of  Baltimore — and  a  confirmed 
batehelor. 

Again:  second  prize  was  awarded  to  Miss 
Ruth  A.  Sawyer  of  Nanuet,  Rockland 
County,  N.  Y.  This  prize  is  $500  cash,  and 
investigation  showed  that  Miss  Sawyer,  a 
former  Broadway  musical  comedy  actress,  is 
a  victim  of  the  Great  White  Plague  and  has 
been  confined  on  her  back  in  her  little  country 
home   for  the  past  two  years. 

Other  winner-  included:  Third  Prize: 
$250,  cash,  Ruth  Paul  Cornell,  of  No.  778 
forty  fourth  Street,  Milwaukee,  Wis. 
Fourth  Prize:  $100  cash,  Joseph  F.  Atchi- 
son, of  No.  602  Twenty-first  Street,  N.  W., 
Washington,  D.  C.  There  were  fifteen  other 
prize-  of  $10  each. 


Ken  Maynard  in  Pictures  for 
First  National 

Filming  was  started  Lasl  week  on  the  first 
Charles  U.  Rogers  production  featuring 
Ken  Maynard  which  will  he  released  through 
First  National.  Dorothy  Devore  will  play 
opposite  Maynard  in  tin-  story  by  Marion 
Jackson  titled  "Senor  Daredevil." 

Though  carrying  s  western  atmosphere 
the  series  to  be  made  by  Rogers  will  not  be 
limited  to  the  classification  of  "western"  as 
thej  «il  he  based  on  character  and  plot 
development  though  marked  by  fast  action. 

Maynard's  second  will  be  "Gun  Gospel" 
a  serial  magazine  story  by  W.  D.  Hoffman 
and  other  stories  chosen  are  "Flame  of 
the  Border"  and  "The  Unknown   Cavalier.'* 


Jaffe     and     Griffith     to     Be 
Production    Managers 

B.  P.  Schulberg  and  Hector  Turnlmll. 
associate  producers,  Sam  Jaffe  and  William 
Griffith  have  been  made  their  respective  pro- 
duction unit  managers.  This  move  was 
made  in  order  to  facilitate  the  handling  of 
the  production  programs.  At  present  the 
associate  producers  arc  busy  with  import- 
ant pictures.  Schulberg  is  working  on  James 

Cruze's   "Old   Ironside-"   and    Turnbull   is   in 

charge  of  '"The  Rough  Riders." 


March     27 ,     1926 


1381 


=l3£hibitOES  ServiceSuKeatt= 


A  bus  ride  for  the  leading  characters  in  "The  Road  7\    Yesterday,"   (Pr  oducers  Distributing  Corp).     The  street  ballyhoo  reproduced  above  was 
used  by  the   Flynn  Bros,  at   the   Globe   Theatre,  Kansas  City.      Cutouts  from    stock    paper    were   framed    in    the    "windows"    the    improvised    bus, 

built  of  composition   board  and   mounted   on   a   motor  truck. 

Advisory  Board  and  Contributing  Editors,  Exhibitors'  Service  Bureau 


George  J.  Schade,  Schade  theatre, 
Sandusky. 

Edward  L.  Hjman,  Mark  Strand, 
theatre,    Brooklyn. 

Lee  A.  Landau,  Lyceum  theatre, 
Minneapolis. 

C.  C.  Perry,  Managing  Director, 
Garrick    theatre,    Minneapolis. 

E.  R.  Rogers,  Managing  Director, 
Tivoli  theatre,  Chattanooga, 
Tenn. 

Stanley  Chambers,  Palace  theatre, 
Wichita,   Kan. 

Willard  C.  Patterson,  Metropolitan 
theatre,    Atlanta. 

E.  V.  Richards,  Jr.,  Gen.  Mgr., 
Saenger  Amusement  Co.,  New 
Orleans. 

F.  L.  Newman,  Managing  Director, 
Publix  theatres,  Los  Angeles. 

Arthur  G.  Stolte,  Des  Moines 
theatre,     Des    Moines,    Iowa. 

W.  C.  Quimby,  Managing  Direc- 
tor, Strand  Palace  and  Jefferson 
theatres,    Port    Wayne,     Ind. 

J.  A.  Partington,  Director  of  Pres- 
entations, Publix  theatres,  Los 
Angeles   and   San   Francisco. 

George  E.  Carpenter,  Paramount  - 
Empress    theatre,    Salt    Lake. 

Sidney  Grauman,  Grauman's  thea- 
tres,   Los    Angeles. 


:       :      THE    CHECK-UP      :       : 
Weekly   Edition   of   Exhibitors'    Box   Office    Reports 

Productions  listed  are  new  pictures  on  which  reports  were  not 
available  previously. 

For  ratings  on  current  and  older  releases  see  MOTION 
PICTURE  NEWS— first  issue  of  each  month. 

KEY — The  first  column  following  the  name  of  the  feature  represents  the  num- 
ber of  managers  that  have  reported  the  picture  as  "Poor."  The  second  column 
gives  the  number  who  considered  it  "Fair";  the  third  the  number  who  considered 
it  "Good";   and  the  fourth  column,  those  who  considered  it  "Big." 

The  fifth  column  is  a  percentage  giving  the  average  rating  on  that  feature, 
obtained  by  the  following  method:  A  report  of  "Poor"  is  rated  at  20%;  one  of 
"Fair,"  40%;  "Good,"  70%;  and  "Big,"  100%.  The  percentage  rating  of  all  of 
these  reports  on  one  picture  are  then  added  together,  and  divided  by  the  number 
of  reports,  giving  the  average  percentage — a  figure  which  represents  the  consensus 
of  opinion  on  that  picture.  In  this  way  exceptional  cases,  reports  which  might  be 
misleading  taken  alone,  and  such  individual  differences  of  opinion  are  averaged  up 
and  eliminated. 


Poor  Fair  Good  Big  Value  Length 

FAMOUS  PLAYERS.  ,«»„. 

Vanishing  American  —  1  5  6  83  10,063  ft. 

Vanishing    American    —  1  5  6  83  10,063  ft. 

Woman  of  the  World —  6  1  3  61  6,353  ft. 

FIRST  NATIONAL.  _ 

joanna                                        —  1  6  4  78  7,900  ft. 

Splendid  Road,  The 1  7  4  —  48  7,646  ft. 

PROD.  DIST.  CORP. 

Madame   Behave    1  3  3  4  68  5,417  ft. 

UNIVERSAL. 

His   People    1  2  *  6  77  8>933  "■ 


George  E.  Brown,  Manager,  Strand 
theatre,  Birmingham,   Ala. 

Louis  K.  Sidney,  Division  Man- 
ager, Lowe's  theatres,  Pitts- 
burgh,   Pa. 

Geo.  Rotsky,  Managing  Director, 
Palate     theatre,     Montreal.      Can. 

Jimmie  Carrier,  Managing  Direc- 
tor, Broadway-Strand  theatre, 
Detroit. 

Fred  S.  Myer,  Managing  Direr- 
tor,  Palace  theatre,  Hamilton. 
Ohio. 

Joseph   Plunkett,   Managing   Direc- 
tor.     Mark-Strand     theatre.      New 
York. 

Ray  Grombacher,  Managing  Di- 
rector, Liberty  theatre,  Spok- 
ane,    Wash. 

Ross  A.  McVoy,  Manager,  Temple 
theatre,    Geneva,    N.    Y. 

W.  S.  McLaren,  Managing  Direr- 
tor,  Capitol  theatre,  Jackson, 
Mich. 

Harold  B.  Franklin,  Vice-Presi- 
dent,   Publix    Theatres    Corp. 

William  J.  SuUivan,  Manager, 
Rialto    theatre,    Butte,    Mont. 

Ace  Berry.  Managing  Director, 
<  ircle    theatre,     Indianapolis. 


1382 


.1/  o  I  i  o  n     P  i  c  t  u  r  e     N  e  w  s 


"Madam  Behave"  Store 
Window  Display 

Stars  Living  Model 

The  Merrill  theatre,  Milwaukee,  pul  on  a 
unique  stunt  for  "Madam  Behave"  recently, 
tying  up  with  Gimbel's  department  store, 
where  ;i  model  in  the  main  window  \\  .-i -  the 
attraction  for  thousands  of  curiouslj  milling 
mobs  during  the  engagement. 

Thousands  of  persons  who  saw  the  model 
asked  the  question,  "What  is  it?  a  living 
model ;  male  or  female;  was  or  whatnot  .'" 
The  figure  carried  a  placard  advertising 
■■.Madam  Behave"  and  also  a  sign  offering 
-|un  in  gold  I"  the  person  who  could  make 
the  model   smile. 

The  model  was  a  young  man.  who  did  his 
stuff  daily  in  the  window  from  11:30  to  1:30 
from  ■'  :30  i"  5  :30  p.  m. 


Free  Space  for  Shorthand 
Ad  on  "His  Secretary" 

Free  advertising  of  an  unusual  character 
was  obtained  by  Manager  Montague  Salmon 

lor    his    Showing   of    "His    Secretary"    at     the 

Rialto,  Macon.  Salmon  made  a  cut  of  a 
letter  in  shorthand  and  this  the  Macon  Tele- 
graph agreed  to  run  as  a  free  ad  with  the 
announcement  that  the  persons  properlj 
transcribing  the  letter  would  receive  a  pass 
to  see  the  feature  at  the  Rialto.  Fifty  re- 
plies  were  received  and  the  stunt  stirred  up 
a  great  amount  of  interest  for  the  picture. 
Another  commendable  feature  of  the  cam- 
paign was  a  special  shorthand  letter  which 
was  sent  to  100  secretaries  in  the  city,  the 
contents  playing  up  the  merits  of  the  pro- 
duction, ami  advocating  that  persons  see  the 
picture. 


London,  Ont.,  Winter  Fair 
Held  in  Theatre  Lobby 

The  Fourth  Annual  Winter  Fair  of  Lon- 
don, Ontario,  staged  under  the  auspices  of 
the  London  Free  I'ress,  was  held  during 
the  week  of  February  8  in  the  spacious 
lobby  of  the  Capitol  Theatre,  the  manager  of 
which  i-  Tommy  Logan.  A  score  of  gen- 
eral  merchants  had  extensive  displays  of 
merchandise     in    the    lobby    and    Manager 

Logan  obtained   reams  ,,f  publicity.   The   fea- 
ture was  "The   Road   to   Yesterday." 


■~ ."  -- .-•■■"■  .•■■  •• 


Realism  and  pictorial  value  are  not  always  the  result  of  elaborate  trappings,  as  the  simple 
arrangement  used  in  the  window  display  shown  above  indicates,  this  display  for  the  showing 
of  "The  Iron  Horse"  (Fox)  at  the  Baker  Theatre,   Dover.    \.  J.,  was  featured  by  a  hardirare  store. 

"Black  Pirate"  Treasure  Hunt 

Evening  World  Conducts  Exploitation  Drive  for 
New  York  Premiere-Ballyhoo  and  News  Displays 


THE  "Black  Pirate"  Treasure  Hunt 
conducted  as  a  co-operative  exploita- 
tion stunt  for  the  premiere  of  that 
picture  and  a  circulation  builder  for  the 
newspaper  by  United  Artists  and  the  Even- 
ing World,  developed  into  one  of  the  most, 
exceptional  campaign  arrangements  ever  put 
on  in  New  York   for  a   photoplay  attraction. 

The  Evening  World  conducted  the  Black 
1'irate  Treasure  Hunt  in  lavish  style.  A 
Bloat  bearing  a  group  of  pirates,  and  the 
original  Fairbank's  treasure  chest,  con- 
stantly move. I  about  town.  The  World  de- 
livery cats  carried  posters.  The  "Black 
Pirate"  Treasure  Hunt  was  scheduled  for 
the  front  page  of  the  Kvening  World  daily 
for   more   than  five  weeks. 

The  advance  teaser  announcements  took 
the  form  of  illustrations  of  an  ancient  look- 
ing key  to  a  treasure  chest,  "The  Black 
Pirate's,"  as  featured  in  the  Fairbanks  film. 


The  idea  presented  was  that  this  key  would 
be  hidden  each  week  somewhere  in  Xew 
York  City,  and  that  the  tinder  could  use  it 
to  unlock  the  treasure  chest. 

When  the  contest  opened,  a  unique  sys- 
tem was  used  in  cueing  the  hunt.  Under- 
neath the  big  key,  run  daily,  was  a  cryp- 
tographic diagram  with  definitions  such  as 
are  used  in  crossword  puzzles.  These  defini- 
tions each  represented  a  word.  At  the  end 
of  the  week  the  complete  set  of  words,  if 
properly  interpreted,  constituted  all  the 
word-  necessary  to  direct  one  to  the  hidden 
treasure  key.  However,  to  make  it  a  matter 
of  ingenuity,  the  words  were  never  defined 
in  their  proper  order.  The  contestant  had 
to  arrange  the  words  in  their  proper  order. 

The  firsl  week's  words  numbered  eighteen, 
and  the  winning  solution  of  the  series  was: 
"Take  Southermost  path.  Sixth  Avenue,  en- 
trance. Central  Park,  past  bandstand.  Tra- 
versing tunnel  to  bridge,  examine  first  be- 
headed  post." 


m 


I 


Illustrating    the    lobby   streamer    for    "Irene."      Drawing    above    shows    the    lithograph    display 
prepared  foi  exhibitors  by  the  Hennegan  Company  of  Cincinnati. 


Harrison's     Teaser     Slides 
Herald  "Moana" 

"Moana"  at  the  Victory,  Waco,  was 
beralded  two  days  prior  to  opening  by  a 
set  of  sis  slides  on  the  Hippodrome  screen. 
Firsi  started  with  a  small  letter  "M,"  and 
each    slide    following    carried    a    single   letter 

of  the  title.  This  method  of  advertising 
proved  verj   effective. 

Manager  Harrison  used  three  times  his 
Usual  new -paper  quota,  a  feature  of  which 
was  an  ad  in  the  form  of  a  special  letter, 
urging  everyone  to  see  this  film  at  the 
\  i.  torj . 

Ten   days    prior  to  opening,   the   Victory 

lobby  was  decorated,  bj  painting  tropical 
-.mi-  mi  the  two  large  mirrors  in  theatre 
lobbv. 


4, 


i  « 


A  WORLD  KNOWN  INSTITUTE. 
THAT  HAS  MADE  THE  MOTION 
PICTURE  BUSINESS  A  BETTER 
BUSINESS  FOR  EVERYONE. 

BETTER  PRODUCT  THAN  EVER 

1926-1927 


;*/. 


*0*%*^ 


'■;%"■    .ffg  **". 


All  Star  (Ha!  Roach) 
Our  Gang  (Ha!  Roach) 
Charley  Chase  (Ha!  Roach) 


COMEDIES 
Glenn  Tryon  (Ha!  Roach) 
Alice  Day  (Mack  Sennett) 
"The  Smiths"  (Mack  Sennett) 


Mack  Sennett  (Mack  Sennett) 
Ben  Turpin  (Mack  Sennett) 
Harry  Langdon  (Mack  Sennett) 


PATHESERIALS 
"The  Green  Archer"  with  Allene  Ray  and  Walter  Miller;  ready 
"Casey  of  the  Coast  Guard,"  with  Helen  Ferguson  and  George  O'Hara;  ready 
"The  Bar  C  Mystery,"  with  Dorothy  Phillips  and  Wallace  MacDonald;  ready 
"Snowed  In,"  with  Allene  Ray  and  Walter  Miller;  in  production 
"The  House  Without  a  Key,"  from  the  book  by  Earl  Derr  Biggers;  casting 


FEATURES 

Rex  in  "The  Devil  Horse"  (Ha!  Roach) 

6  Harry  Carey  Westerns  (Chas.  R.  Rogers) 

6  Leo  Maloney  Westerns 

3  Harold  Lloyds  ("The  Freshman,"  "Hot  Water,"  "Girl  Shy") 

Charlie  Chaplin  in  "A  Dog's  Life"  and  "Shoulder  Arms" 

Monty  Banks  Feature  Comedies 

Harry  Langdon  in  "His  First  Flame"  (Sennett) 


SPECIALTIES 
Pathe  News 
Aesop's  Film  Fables 
Topics  of  the  Day 
Grantland  Rice's  Sportlights 
Pathe  Review- 
Famous  Melody  Series 


^£ 


Roach 


nnounces 


EILEEW 

PE  RCY 


u  i  rvi  m  v 
I  INLAYSONl 


Real  Stars 
Money 

Feature  S/Tars 

in  the  Two  ff  eel  All  S^r  Comedies 


Hal  Roach  has  made  an  innovation  so  dar- 
ing as  to  take  the  breath  away.  Hollywood 
is  dumfounded.  The  business  cannot  believe  it. 

He  has  signed  up,  to  appear  in  two  reel 
comedies,  many  feature  stars  of  wide  reputa- 
tion and  definite  money  value  at  the  box- 
office. 

Already  signed  are  Theda  Bara,  Lionel  Barry- 
more,  Mildred  Harris,  Eileen  Percy,  Stuart 
Holmes,  Virginia  Pearson,  Gertrude  Astor, 
Claude  Gillingwater,  Anders  Randolf,  George 
Seigman,  Walter  Long  and  Mildred  June. 
Others  are  being  closed. 

High    salaried   as    these   stars  are,    they   will 


not  be  the  sole  attraction  of  these   daringly 
big   new  comedies.      They  will   appear  with 
proven    favorites    like     James    Finlayson, 
Katherine     Grant,     Vivian      Oakland,     Sue 
O'Neill,  Martha  Sleeper  and  Husky  Hanes. 

No  longer  can  any  exhibitor,  through  in- 
difference, fail  to  advertise  such  names.  Any 
child  could  tell  that  such  comedies  draw. 

These  new  two  reel  comedies  are  not  on 
the  basis  of  competition  with  other  short  pro- 
duct. They  are  real  features,  made  like  fea- 
tures, with  big  feature  people.  Their  length 
has  nothing  to  do  with  it.  Each  is  big  enough 
to  carry  a  program.    See  and  believe. 


Pdfhecomedy 


Hal  Roach 


presents 


Our  Gang  Comedies 


First,  because  they  are  so  good  and  popular,  people  speak  of 
them  so  highly,  that  they  have  taught  many  exhibitors  the  pro- 
fit in  advertising  their  short  subjects. 

First,  because  the  gang  was  a  big  idea,  a  new  one,  and  by  sheer 
merit  is  getting  bigger  all  the  time. 

First,  because  over  ten  thousand  exhibitors  are  playing  them, 
■ — a  record  for  short  subjects. 

First,  because  they  draw  like  a 
class  A  feature;  from  eight  to 
eighty  they  love  them. 

First,  because  they '11  save  the  show 
when  the  feature  falls  down. 

If  you  want  all  the  money  that's 

{coming  to  you,  advertise  them. 
■"^rSB  Directed  rn  Roben  McGowan 

F.  Richard  Jones, 
Supervising  Director 


Pafhgcomejy 

TRAD*  T  Kjfln         MARK 


Hal  Roach 


p 


resents 


Charley  Chase 
Comedies 


Two  Reels 


For  the  past  year  Chase  comedies  have  averaged 
better  than  any  two  reel  comedies  made. 

This  is  not  a  boast.      It's  a  fact. 

Look  at  "Mama  Behave"  and  "Dog  Shy,"  both 
now  ready.  Each  is  an  out  and  out  f eatu  re  regard- 
less of  length.  Each  will  get  more  comment  than 
the  feature,  unless  you  have  an  extraordinary  at- 
traction. "Mama  Behave"  is  the  best  two  reel 
comedy  we  ever  saw* 

For  the  utmost  in  satisfaction  and  profits,  book 
the  Chase  comedies  and  advertise  them. 

F.  Richard  Jones,  Supervising  Director 


Pafheqomedh 

TRADE         T  \jflT /WAR*. 


ly 


Hal  Roach 


PRESENTS 


^ULENN 

TivyoN 

Comedies     ^n* 

_ 

Two  Reels 


Exhibitors  arc  gladly  paying  53  1-3%  more 


for  Tryon  comedies  today  than  they  did 
a  year  a '40. 

They  pay  more  because  the  pictures  arc 
worth  more.  Each  Tryon  costs  as  much 
to  produce,  reel  for  reel,  as  most  features. 

Today  Roach  is  putting  in  the  Tryon  casts 

F.  Richard  Jones,  Supervising  Director 


talent    like    Eva    Novak,  Vivian    Oakland, 
Tyler   Brooke  and   Rube  Clifford. 

Real   comedy   stories,   real    feature    produc- 
tion, real  feature  casts,  and  a  real  comedian. 

With     such     pictures     sou     can     advertise 
them   to   your   profit. 


%, 


I 


Pathecpmedy 


MACMENNETT 

presents 

BEN  TURPIN 
COMEDIES 

"Two  Rgels 

Back  to  the  screen  after  an  absence  due  to 
illness! 

Turpin  has  been  missed.  Movie-goers  every- 
where have  been  wondering  "Where  are 
those  wandering  eyes  tonight?" 

Folks  used  to  think  cross-eyes  a  misfortune. 
Turpin  found  them  his  fortune,  for  his 
erratic  optics  have  trademarked  him  all  over 
the  world. 

The  youngsters  in  particular  will  hail  these 
new  Turpins  with  howls  of  joy. 


Mack 

Sennett 

Comedies 


Two  Reels 


Billy  Bevan,  Madeline 
Hurlock,  Natalie  Kings- 
ton, Andy  Clyde  and, 
Marvin  Lobach,  five  sure 
tricks  in  any  hand. 

No. one  knew  what  high 
speed  comedy  was  until 
Mack  Sennett  put  out 
these  provokers  of.uncon- 
trolled  risibilities. 


Pafhecomedy 


No  one  knew  what  perfection  in  feminine  beauty 
was  until  Sennett  presented  the  pearls  of  pulchri- 
tude who  adorn  these  comedies. 

For  laughs  and  lovely  lassies,  Mack  Sennetts 
every  time. 


Mack  Sennett 

a  n  n  o  u  n  c  e^fe  . ■-'*■ 


Smiths 


Two  Reel  Comedies,  with 
Raymond  McKee,  Ruth 
Hiatt,  Mary  Ann  Jackson 
the  juvenile  jester,  and 
"Cap"  the  dog  comedian. 


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Pafh£comedy; 


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New. 

An  everyday  family  in  funny  happenings. 

You'll  laugh  because  you  can't  help  it.  They're 
so  natural,  human  and  funny. 

Great  for  the  family  trade.  Made-to-order  for 
the  neighborhood  house.  They  make  fun  out 
of  matrimony,  not  of  it. 

They  brighten  the  corner  where  you  are. 


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MACK  SEN  NETT,^ 
ALICE  DAY  comedies 


Two  Reels 


Every  Comedy  a  Song 
of  Youth 


Today's  edition  of  that  old  sweetheart 
of  yours. 

A  pint  sized  peach  in  popular  divertisse- 
ments. 

The  kind  of  a  girl  it's  easy  to  love  in 
comedies  the  whole  family  loves  to  see. 


Pathecomedy 

— w — 


Mack 

Sennett 

presents 

Harry 
Langdon 


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His  First  Flame 

cA  Feature  Comedy 


"His  First  Flame"  in  number  of 
laughs,  kind  of  laughs,  originality 
and  all  round  entertainment 
value,  is  your  first  choice  in 
feature  comedies  for  1926. 


/V>IWEL*V/J 


Pafhecomedy 

TRADE  T  «fl) MARK 


1 


MIVHEL7V/V 


Monty 
Banks 

in  a  series  of 

Feature  Comedies 

Furiously  fast  and  vastly 

funny. 

Banks  lives  up  to  his 

name.    It  means  money 

in  the  banks  to  you. 

Pafhepicture 


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QRANTLAND  RICE  is  the  country's  most 
celebrated  authority  on  sports. 

Under  the  title  "Sportlights"  his  articles  are 
syndicated  through  67  big  newspapers. 

When  you  show  the  really  splendid  pictures 
under  the  same  name,  you  are  showing  some- 
thing that  has  a  solid  backing  of  newspaper 
publicity. 

1926  will  be  the  greatest  year  for  sports  the 
country  has  ever  seen.  Why  not  capitalize 
upon  that  interest  by  showing  the  finest  sports 
pictures  it  is  possible  to  make? 

Produced  by  John  L.  Hawkinson 
One  Reel,  Every  Other  Week 


Pafhemcture 


Bpach 


resents 


REX 


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7k  Devil  Horse 


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Rex,  the  wild  horse,  proven  to 
be  one  of  the  real  money  stars 
of  the  business. 

"Black  Cyclone/'— rated  one  of 
the  very  biggest  money-getting 
pictures  of  1925.  See  exhib- 
itors rating  in  year's  summary, 
Exhibitors  Herald. 

"The  King  of  Wild  Horses,"— 
got  the  same  vote  in  1924. 

Just  watch  "The  Devil  Horse" 
in  1926;  for  it's  bigger. 


Rex,  the  magnificent  stallion; 
"Lady,"  the  gentle  gray  mare; 
"The  Killer,"  the  vicious 
spotted  horse,  in  a  tense  tri- 
angle of  love  and  hate. 

And  with  them  thousands  of 
Indians  and  cavalrymen  in 
great  battles;  superb  scenery; 
enthralling  story  with  ro- 
mance, pathos  and  thrills. 

It's  a  pushover.  Before  you 
book  a  single  feature  for  1926- 
27,  see  it  yourself. 


Produced  and  Directed  by  Fred  Jackman 


Pafhepicture 


Charles  R.  Rogers  presents 

Harry 


in  Six  Western 


Whose  money  is  it  that  pays  your  over- 
head and  gives  you  your  profit,  Mr.  Ex- 
hibitor 1 

Unless  you  are  the  exception  it's  the  coin 
of  Mr.  Average  Man,  his  Missus,  and  all  the 
little  Averages. 

The  "high  hat"  crowd  is  great  for  the  the- 
atres that  can  get  the  "dollar  up,"  but 
there's  a  lot  of  you  who'd  starve  if  you  had 
to  depend  upon  them. 


Mr.  Average  Man's  family  dotes  on  Westerns, 
They  have  a  yearning  for  the  shocks,  sus- 
penses,   sensations    and    romance    of    this 
good  red-blooded  American  type  of  story. 

With  these  people  Harry  Carey  is  great; 
and  in  this  new  series,  lots  more  costly,  lots 
better  than  anything  he's  done,  getting  better 
right  along,  you  can  please  the  other  crowd 
too. 


"DRIFTIN*  THRU"  Ready 

"THE  SEVENTH  BANDIT"  Ready 

"THE  FRONTIER  TRAIL"  In  Production 

"SATANTOWN"  In  Preparation 

"THE  VALLEY  OF  FEAR" 

"BORDER  PATROL" 


Carey 


Features 


<** 


Patheoicture 


« 


Harold 


Harold  Lloyd,  we  believe,  would  receive  a  decisive 
majority  as  the  screen's  most  popular  star,  if  a  vote  were 
taken  among  all  the  movie  goers  of  the  nation. 

Theatre  for  theatre,  city  for  city,  Harold  Lloyd  will 
outdraw  any  other  attraction.     The  records  prove  it. 

Each  of  Lloyd's  last  three  pictures  is  proven  to  be  big, 
by  business  done* 


THE  FRESHMAN 

Has  broken  more  records  for 
business  per  week,  and  length 
of  run,  than  any  picture  made. 
An  absolute  box-office  tri- 
umph. One  of  the  great  pic- 
tures of  all  time. 


HOT  WATER 

Until  "The  Freshman"  was 
released,  this  was  considered 
the  greatest  comedy  ever  pro- 
duced. Today  you  can  get  more 
business  with  it  than  98%  of  all 
the  pictures  you  can  play. 


Produced  hy 
Harold  Lloyd  Corporation 


/MlVHEL/SVAl 


Lloyd 


GIRL  SHY 

rhe  third  of  the  Lloyd  trio  of 
riumphs.  The  laughing  ro- 
nance  of  a  bashful  man.  It  is  a 
new  picture  to  your  audiences 
i  you  haven't  played  it.  A 
ihenomenal  business  getter. 


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MALONEY 

^Americas  Cowboy 

in  Six  Western  Features 


Good  Westerns  are  the  one  sure  bet 
for  most  exhibitors. 

In  the  old  unspoiled  West  passions 
were  primitive.  Love,  hate,  revenge 
were  unhidden.  Law  was  far  away. 
Men  had  to  protect  themselves  or 
die.  They  had  to  talk,  shoot  and  ride 
straight.  So  the  West  was  our  land 
of  Romance,  and  it  lives  today  in 
these  Maloney  features. 


Leo  Maloney  is  no  Broadway  darl- 
ing dressed  up  in  sheepskin  pants 
and  a  six  shooter.  He  is  the  real 
thing,  fast  on  the  trigger,  muscular, 
big,  manly,  —  a  true  rider  of  the 
ranches. 

For  fast  beating  pulses,  and  thrill  a 
minute  action,  these  are  the  pictures 
for  you. 


Pathepicture 


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Charlie 


"A  Dog's  Life,"  "Shoulder  Arms/'  "Sunnyside," 
and  "A  Day's  Pleasure." 

Each  of  these  is  a  first  run  at  any  time  anywhere. 

Big  as  Chaplin  already  was,  they  made  him  bigger, 
for  they  are  among  his  best. 

Why  describe  them?   You  know  them,  know  what 
they  can  do  for  you. 

Acquired  by  Pathe  at  very  high  cost  because  they 
are  worth  it. 

Ask  the  Pathe  salesman. 


Pathepicture 


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Famous 
Nerody 

S e  r  i  e  ~ 


with 


Special  Musical  Score  fy 

Dk  Hugo  RiesenfeW 

The  heart-songs  of   the   nations    put    into 
pictures. 

Made  /or  the  music,  in  the  birthplaces  of 
the  songs  themselves. 


With  the  thrilling  romantic  music  of  the 
special  score  which  is  loaned  you,  without 
charge,  and  which  was  prepared  by  Dr. 
Riesenfeld  whose  presentations  are  world- 
famous,  you  have  a  novelty  that  in  interest 
vies  with  your  big  feature. 

Eye,  ear,  heart  are  all  charmed  with  these 
beautiful  little  classics. 

One  Reel,  Every  Four  Weeks 

Produced  Iry  James  A.  Fitzpatrick 

Pafhepicture 


Pathe  News 


You  read  it  in  the  newspapers; 
you  see  it  in  the  Pathe  News. 

It's  for  the  whole  family. 

For  fifteen  years  the  best  known, 
best  liked  of  all  motion  pictures. 

Just  ask  your  patrons. 

They  know  also  that  the  theatres 
showing  the  Pathe  News  show  the 
best  features   and   short   subjects 

Twice  a  Week 


You  Read  the  Story  in  the  Big  Magazines — 
You  See  it  Dramatized  in  Patheserials 

The  Patheserial  policy  is  to  get  the  best  story  possible,  prefer- 
ably from  a  well-known  novel  or  magazine  story;  give  it  feature 
production  and  a  feature  cast,  and  then  put  into  the  exhibitor's 
hands  a  unique  and  complete  plan  of  exploitation. 

THE  GREEN  ARCHER;  with  ALLENE  RAY  and  WALTER  MILLER 

From  the  book  by  Edgar  Wallace;  scenario  by  Frank  Leon  Smith;  directed 
by  Spencer  Bennet,  and  produced  in  New  York-  State  The  greatest  mystery 
serial  ever  made,  bar  none,  and  a  production  Pathe  is  proud  of.  Now. 

CASEY  OF  THE  COAST  GUARD;  with  GEORGE  O'HARA 

and  HELEN  FERGUSON 

Produced  with  the  cooperation  of  the  U.  S.  Coast  Guard  ;  directed  by  Will  Nigh  . 
stejlar  cast  including  J.  Barney  Sherry  and  Coit  Albertson  :  produced  by 
Schuyler  Gray;  an  exciting  story  of  the  right  against  the  rum,  dope  and  alien 
smugglers  by  the  Coast  Guard  :  produced  on  the  Atlantic  Coast;  Ready. 

SNOWED  IN;  with  ALLENE  RAY  and  WALTER  MILLER 

From  the  story  by  Frank  Leon  Smith  ;  directed  by  Spencer  Bennet,  who  directed 
The  Green  Archer;  an  amazing,  sensational  and  suspenseful  mystery  tale  laid  in  the 
■snow  deep  mountains  of  the  West;  production  in  the  West;  In  Production. 

THE  BAR-C  MYSTERY;  starring  DOROTHY  PHILLIPS;  with 

Wallace  McDonald,  Philo  McCullough 
and  Ethel  Clayton 

From  the  magazine  story  by  Raymond  Spears;  produced  by  C.  W.  Patton  ;  love, 
fight,  and  mystery  in  the  ranch  country  ;  //;  Production. 

THE  HOUSE  WITHOUT  A  KEY;  by  EARL  DERR  BlGGERS 

Cast  to  be  announced  ;  ran  as  a  serial  story  in  the  Saturday  Evening  Post ,  and 
is  now  out  as  a  book  ;  a  superb  mystery  story  that  any  feature  producer  would  almost 
give  his  right  leg  for;  story  laid  in  Hawaii,  where  it  is  planned  to  produce  the  serial  : 
Noiv    Casting. 

Build  Ten  Weeks*  Audiences  With  Patheserials! 


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To  give  diversity,  entertaining  in- 
formation, quality  to  your  show, 
it's  always  the  Pathe  Review* 

Bar  none,  the  finest  screen  maga- 
zine ever  produced. 

Now  running;  American  Colleges 


in  Pathecolor,  The  Unseen 
World  with  the  microscope,  with 
Beebe  on  "The  Arcturus"  in  the 
Sargasso  Sea;  across  Arctic 
America  with  Knud  Rasmussen, 
etc.  etc. 


One  Reel  Every  Week 


Fables  Pictures  Inc.  presents 

Aesop's  Film  Fables 

Cartoonist  Paul  Terry 


Meet  Terry's  famous  cartoon  characters, — 
Farmer  Al  Falfa,  Henry  Cat,  Milton  and  Mary 
Mouse,  Danny  Dinosaur  and  all  the  rest. 

They  have  ten  million  friends.  Grown-ups  love 
them.    The  kids  are  wild  over  them. 

Short  enough  to  fit  into  any  program;  good 
enough  to  stand  out  in  any  bill;  funny  enough 
to  make  the  toughest  audience  laugh. 

"They  pay  their  way.  Give  them  a  try,"  (Idaho). 
"Please  old  and  young.  The  kids  come  out  to  see 
them."  (Mich.).  "All  go  wild  over  them."  (Nova 
Scotia).  "Please  better  than  any  cartoon  I  have  used." 
(Calif.).  "They  please  them  all."  (la.).  "Have  been 
using  Fables  some  time.    They  are  all  popular."  (Ga.). 

(A  few  excerpts  from  the  exhibitor  comment  printed 
in  Exhibitors  Herald.) 


One  Every  Week 


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Timely  Films 

PA£SE/S/rS 

TOPICS 

OF  THE 

DAY 

OZV£  £y£f?V  W££h 


. 


Since  the  "Topics"  first  started,  it 
has  been  recognized  by  the  big 
showmen  as  a  real  attraction. 

Just  a  few  of  those  who  show  it: 

Motion  Picture  Circuits:  Famous, 
Southern  Enterprises,  Balaban  and  Katz, 
Lubliner  &  Trinz,  Ascher  Bros.,  Win. 
Gray,  Sidney  Cohen,  Walter  Reid,  Greubel 
Bros.,  Skouras  Bros.,  Cooney  Bros.,  Le- 
vine  &  Goldberg,  Jake  Wells,  West  Coast 
and  others. 

Vaudeville  Circuits:  Kcith-Albee,  Or- 
phcuni,  Inter-State,  Gordon,  Butterfield, 
S.  S.  Proctor.  B.  S.  Moss,  Wilmer  & 
Vincent,  W.  V.  M.  A.,  Frank-  Keeney  and 
others. 

It  brightens  any  bill. 


f)Rafh£  f) 

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ect   Press.   Inc..   New   York 


March 


1926 


1405 


Pathe    Preparing    Strong   Line-Up; 
Banner  Year   Is   Foreseen 


By  Elmer  Pearson 

Vice-President    and    General    Manager,    Pathe 
Exchange,  Inc. 

WELL,  here  we  all  are,  again 
at  the  threshold  of  another 
season  and  all  the  indus- 
try's alleged  problems  just  as  near 
solution  as  they  have  been  every 
year  for  the  last  fifteen. 

We  seem  to  have  about  the  same 
old  reliable  producers  that  have 
made  most  of  the  pictures  we  have 
all  made  money  with  for  a  great 
many  years. 

Those  of  the  old  time  exhibitors 
that  are  still  with  us  are  still  mak- 
ing most  of  their  money  with  those 
reliable  producers  and  distribu- 
tors. 

The  industry  just  now  presents  many 
troublesome  problems  but  like  those  of 
other  years  they  will  all  work  out  some  way 
and  as  usual  quite  satisfactory  to  all  who 
sit  steady  in  the  boat  and  confine  their  ac- 
tivities to  the  tried  and  true  policies. 

I  suppose  no  year  goes  by  that  many  do 
no:  see  the  certain  signs  of  Famous  Players 
•disintegration  and  yet  they  go  right  along 
year  in  and  year  out  making  the  pictures 
the  public  respond  to  in  ever  increasing 
numbers. 

No  doubt  Pathe's  passing  out  of  the  pic- 
ture has  been  predicted  more  often  than 
it  is  years  old. 

We  have  of  course  heard  many  times  that 
Hal  Roach  and  Mack  Sennett  have  seen 
their  best  days  and  that  they  could  not 
possibly  survive  the  onslaught  of  the  nu- 
merous so  and  sos  that  have  blazed  forth 
with  Band  and  Trumpet  only  to  fold  up 
their  respective  tents  after  bringing  chagrin 
and  ill  repute  to  gullible  followers. 

The  fact  still  remains  that  Hal  Roach 
and  Mack  Sennett  go  serenely  on  their  way 
making  better  and  funnier  comedies  every 
year  and  what  more  logical  than  the  con- 
clusion that  when  better  comedies  are  made 
those  two  old  masters  will  make  them. 

Is  it  not  about  time  that  all  of  us  learn 
the  great  value  of.  patronizing  the  deserv- 
ing, the  very  ones  who  are  with  us  year  in 
and  year  out  through  thick  and  thin:  It 
is  always  those  we  have  to  fall  back  on 
when  the  upstarts  fail  us  as  they  always 
eventually  do. 

If  we  did  not  have  all  these  grand  old 
reliable  producers  to  maintain  the  dignity 
of  the  industry  before  the  public  the  whole 
business  would  go  to  pot  in  no  time. 

The  Patheserial  goes  right  along  stronger 
and  better  than  ever — serials  come  and  go 
but  Patheserial  goes  on  forever  to  the  great 
delight  of  many  an  exhibitor  and  the  mil- 
lions of  serial  fans. 

Review,  Fables,  Topics,  lives  there  a  man 
who  ever  heard  of  anything  nearly  as  good 
in  their  lives  ? 

The  Pathe  News  will  again  this  year 
spring  many  surprises  to  the  joy  and 
profit  of  its  customers  and  make  every  other 
theatre   manager   wonder   again   and   again 


what  possessed  him  to  let  Pathe  News  get 
away. 

Many  of  the  people  buying  theatres  to- 
day say  they  are  doing  so  because  they  can- 
not otherwise  get  their  pictures  shown. 

Thank  goodness  ours  are  still  being 
shown;  true  enough  in  some  spots  not  at  a 
very  good  price  but  we  cannot  believe  that 
a  good  business  man  can  long  penalize  the 
thing  that  makes  him  money  and   patrons. 

1925  was  one  of  Pathe's  best  years  doing 
a  business  of  over  sixteen  million  dollars. 
The  profit  per  dollar  was  not  very  large 
but  since  it  is  our  purpose  to  efficiently  and 
economically  serve  the  exhibitor  and  pro- 
ducer our  success  must  be  measured  in  ever 
increasing  volume,  the  modest  profit  mar- 
gin a  warranty  of  our  good  faith. 

1926-1927  promises  to  be  the  greatest 
this  industry  has  ever  known — certainly  an 
ample  increase  over  last  to  pay  well  the 
producer  whose  earnest  efforts  alone  make 
such  increases  possible  besides  leaving  an 
increased  profit  for  the  theatre. 


By  J.  E.  Storey 

Assistant  General  Manager,  Pathe  Exchange,  Inc. 

THROUGH  its  superior  producer 
affiliations,  Pathe  is  preparing  a  for- 
midable array  of  box-office  attrac- 
tions for  the  forthcoming  season. 

Contracts  have  been  renewed  with  those 
producers  whose  product  has  become  the 
standby  of  successful  exhibitors. 
In  addition,  Pathe  has  entered  into  con- 
tracts with  several  other  producers  whose 
past  performances  practically  guarantee 
high  quality  pictures  that  will  prove  a  boon 
to  showmen. 

Two-reel  comedies  will  continue  to  be 
produced  by  Hal  Roach  aqd  Mack  Sennett, 
whose  high  calibre  productions  have  made 
this  unit  of  the  exhibitor's  program  come 
in  for  equal  honors  with  the  feature  film 
of  greater  footage.  Hal  Roach  is  bringing 
to  two-reel  comedies  such  screen  celebrities 
as  Theda  Bara,  Mabel  Normand,  Lionel 
Barrymore,  Claude  Gillingwater,  Ethel 
Clayton  and  Stuart  Holmes,  to  appear  with 
the  established  Roach  stars  and  featured 
players.  Likewise,  Mack  Sennett  is  aug- 
menting his  casts  with  the  best  players  ob- 
tainable. Both  producers  have  the  most 
competent  directors  under  contract  and 
are  endowing  all  their  two-reelers  with  feat- 
ure quality  sets  and  production.  Hal  Roach 
will  offer  four  series  Charley  Chase  come- 
dies, Glen  Tryon  Comedies,  "Our  Gang" 
Comedies  and  Hal  Roach  Star  Comedies. 
Mack  Sennett's  contribution  will  be  four 
series — Ben  Turpin  Comedies,  Alice  Day 
comedies,  "The  Smiths"  Comedies  and  the 
Mack  Sennett  Comedies,  as  well  as  several 
Harry  Langdon  special  comedies. 

Feature  comedies  will  be  produced  by 
Monty  Banks  Productions  and  will  star 
Monty  Banks,  himself,  who  is  fast  becom- 
ing one  of  filmdom's  best  comedy  bets. 

Chaplin  comedies,  produced  by  and  star- 
ring the  one  and  only  Charlie,  will  be  re- 
leased by  Pathe  in  accordance  with  the  half- 
million  dollar  contract  with  the  ace  come- 
dian. "A  Dog's  Life"  is  now  showing  and, 
according  to  present  plans,  "Shoulder 
Arms"  will  be  the  next  release. 


Westerns  will  be  a  prominent  unit  of  the 
feature  schedule.  Harry  Carey,  Leo  Maloney 
and  Rex,  the  wild  horse,  will  star  in  these 
attractions.  Charles  K.  Rogers  is  produc- 
ing the  Carey  pictures.  Leo  Maloney,  him- 
self, will  produce  his  series  of  outdoor  West- 
erns at  his  studio  al  Skylands,  near  : 
Bernardino,  California.  One  of  the  most 
successful  Western  series  ever  produced  by 
Maloney  was  for  I 'at  he  release  and  Ins  re- 
turn to  the  Pathe  banner  bespeaks  the  faith 
the  organization  has  in  the  box  oflice  draw 
of  his  films. 

"The  Devil  Horse,"  starring  Rex,  was 
produced  by  Hal  Roach  and  directed  by 
Fred  Jackman,  both  of  whom  are  respon- 
sible for  "Black  Cyclone"  and  "The  King 
of  Wild  Horses." 

Pathe  serials  attained  a  high-water  mark 
in  quality  in  such  successes  as  "Play  Ball," 
"The  Green  Archer"  and  "Casey  of  the 
Coast  Guard"  during  the  present  season. 
Production  plans  completed  and  in  work 
promise  not  only  a  continuance  of  dominant 
serials  but  a  group  of  chapter  pictures  that 
will  surpass  all  previous  efforts  in  this  form 
of  screen  entertainment.  C.  W.  Patton, 
long  a  Pathe  serial  producer,  whose  "Wild 
West"  is  now  showing,  has  completed  "The 
Bar-C  Mystery,"  starring  Dorothy  Phillips, 
supported  by  Wallace  MacDonald, 
Ethel  Clayton,  Philo  McCullough  and  John- 
nie Fox.  "Snowed  In,'"  co-starring  Allene 
Ray  and  Walter  Miller,  both  well  estab- 
lished Patheserial  stars,  follows:  "The 
House  Without  a  Key"  is  another  serial 
that  will  be  offered  during  the  forthcoming 
season. 

Pathe  News,  the  pioneer  news  film,  under 
the  capable  editorship  and  management  of 
Emanuel  Cohen,  is  in  position  to  provide 
the  best  last-minute  news  film  service  that 
the  most  progressive  exhibitor  could  desire. 
Two  issues  are  released — Wednesday  and 
Saturday — every  week  in  the  year.  Pathe 
Review,  also  edited  by  Mr.  Cohen,  will  pre- 
sent the  very  best  in  magazine  film  feature 
material.  The  Grantland  Rice  Sportlights, 
produced  by  J.  L.  Hawkinson,  is  one  of  the 
most  popular  single  reel  subjects  on  the 
market. 

Two  short  subjects  that  are  often  booked 
on  the  same  programs  are  Topics  of  the  Day 
and  Aesop's  Film  Fables.  Timely  Films, 
Inc.,  are  the  producers  of  the  former  and 
Fables  Pictures,  Inc.,  make  the  latter. 
Amedee  J.  Van  Beuren  is  President  of 
both    organizations. 

One  of  the  most  novel  one-reel  subjects 
is  the  Famous  Melody  Series,  offering  pic- 
turizations  of  the  folk  and  national  songs 
of  many  lands  with  special  musical  scores 
provided  for  perfect  synchronization  in  pre- 
sentation. James  A.  FitzPatrick  the  pro- 
ducer, has  an  established  reputation  as  an 
authority  on  music  history  and  its  screen  in- 
terpretation. 

"A  Pilgrimage  to  Palestine"  Series  has 
been  produced  by  the  Holyland  Film  Com- 
pany of  Cincinnati.  The  ten  pictures  now 
booking  are  ample  proof  that  the  next  ten 
now  being  edited  will  find  an  equally  fine 
reception  on  the  part  of  the  exhibitor  and 
public. 


1406 


Motion     Picture     News 


Pathe  Executives  Enthusiastic  Over  Product 


By  Harry  Scott 
General   Sales    Manager,   Pathe    Exchange,  Inc. 

It    \\\(iT   bul    feel   that  we  are   most 
thoroughlj    justified   in  our  convictions 
tha(    L926    i-   destined    to   be   a   banner 
year      Everything   points  in  that  direction. 
Production  has  been  stabilized  and  the  over- 
production   reduced    to    a    minimum.     Dis- 
,  ltion    is    now    being   carried    on    with    a 
to  the  utmost  efficiencj    and   the  pro- 
viding of 'every  facility   for  service  l"  th 
hibitor.      In   the  exhibition   line   tin 
ver\  noticeable  trend  away  from  overbuying 
and    towards   careful    election   (if    programs 
that  augurs  very  well  indeed  for  a  demand 
.  dtorious  product,  the  sort  that 
can   be  made  ami  marketed   on  a   basis  of 
equitable  profit   For  all  concerned. 

There  has  never  reallj  been  a  demand  for 
mediocre  product.  True,  such  product  has 
,  made  and  sold  and  exhibited,  but  the 
,,  to  the  exhibitor  has  had  it-  effect  right 
back  along  the  Line  to  the  distributor  and  the 
producer-  it  made  no  money  lor  the  ex- 
hibitor, it  piled  up  a  high  cost-to-sell  on  the 
debit  side  of  the  distributor's  books  and  it 
actually  took  money  from  the  pockets  of  the 
producer. 

Today  we  find  that  this  lesson  has  been 
thoroughly  learned  by  all  three  factors  in 
the  problem.  The  exhibitor  will  not  buy 
poor  product  because  he  knows  he  cannot 
be  sure  of  selling  it  to  his  public;  the  dis- 
tributor will  not  handle  poor  product  be- 
cause he  cannot  sell  it  to  the  exhibitor,  and 
the  producer  will  not  make  poor  product, 
voluntarily,  because  he  realizes  that  no 
reputable  distributor  will  attempt  to  mar- 
ket it  for  him. 

Then-  i-  -till  another  factor  that  looms 
very  large  in  the  mind  of  the  exhibitor  when 
he  is  buying  product.  In  a.  small  town,  for 
example,  where  there  is  one  theatre  and  no 
theatrical  competition,  the  exhibitor  is  be- 
ginning to  learn  that  strong  competition 
exists  nevertheless  in  the  form  of  the  radio, 
the  bridge  club,  the  dancing  party  and  other 
social   activities.      It    i-   becoming  more  and 


more  evident  to  him  that  if  lie  persists  in 
booking  poor  or  mediocre  produet,  he  1- 
actually  driving  people  away  from  the 
theatre  and  that  they  are  seeking  their  en- 
tertainment among  some  of  these  numerous 
forms  of  competition. 

These  are  the  condition-  upon  which  we 
base  "in-  prophecy  tor  lt)-_'(i.  There  is  a 
real  demand  for  high  class,  meritorious  prod- 
uct in  all  lengths,  from  super-feature-  to 
single-reelers.  The  entire  level  has  i 
- 1 , ■ .- 1 > 1 1 1 \  raised  until  only  the  best  finds  a 
ket. 

The  House  of  Pathe  i-  peculiarly  sensitive 

to  reaction-  of  this  nature,  fur  it  handles 
all  types  "f  motion  picture — one  and 
two  reel  subjects  and  multiple  reel  features. 
Any  fluctuation  in  either  of  these  two  divis 
ions  of  product  is  instantly  reflected  from 
our  Branch  offices,  and  it  is  most  gratifying 
to  note  that  ;i  steadily  increasing  demand 
for  Pathe  offerings,  both  from  exhibitors 
and  public,  has  been  evident  for  the  pa-t 
year. 

It  is  in  the  matter  of  advertising  and 
exploitation  that  we  find  one  of  our  great 
e-t  sources  of  encouragement.  The  pasl 
year  has  witnessed  a  marked  change  of  ex- 
hibitor attitude,  and,  with  all  due  modesty, 
we  may  say  that  Pathe  has  been  responsible 
for  it  in  no  small  measure.  It  was  our  firm 
conviction  that  we  were  justified  in  expect- 
ing greater  consideration  from  exhibitors 
where  the  advertising  and  exploiting  or  our 
short  subjects  were  concerned.  With  this  in 
mind,  we  organized  a  field  force  of  Special 
Exploitation  Representatives  whose  duty  it 
is  to  suggest  to  exhibitors  ways  and  means 
of  making  the  short  subject  part  of  their 
programs  have  a  real  meaning  at  the  box 
office.  Tin-  ha-  resulted  in  a  vastly  in- 
creased amount  of  advertising  space  in  news- 
paper-, lobby  displays  and  on  billboards 
tin-    Pathe   short  subjects. 

The  year  1926  will  see  tin-  idea  developed 
to  an  even  greater  extent  by  our  firm. 
We  are  convinced  that  in  creating  an  added 
demand  for  short  subject-,  in  bringing  them 
forcibly  to  the  attention  of  the  public,   we 


are  serving  well   the  cause   of   motion    pic 
'  ii n  -  in  general. 

Therefore,  we  look  upon   1926  as  a  year 

of  immeasurable  opportunities  because  it  is 

destined    to   feel  ami   reflect    the   results   of 

concerted  action  in   favor  of  short   subjects 
during   1!»_'.~>. 


By  Pat  Campbell 

Feature   Sales    Manager,   Pathe   Exchange,   Inc. 

P  ATI  IK   will    (.tier    exhibitor-  an   excep 
tionally   fine   list    of    feature    p'ctures 
during  the  coming  season     big   Wi 
ein-.  full  length  comedies  and  special  novel 
attraction-. 

We  will  have  available  two  series  ot  W  ■ 
em  picture-,  one  starring  Harry  Carey,  now 
firmly  established  as  a  Pathe  Star,  and  an- 
other starring  Leo  Maloney,  who  rejoins  our 
rank-.  Each  of  these  big  stars  will  ap]  ear 
in  a  minimum  of  six  pictures  which  will  be 
released  alternately,  month  by  month,  giv- 
ing the  exhibitor  one  box-office  Western 
every   thirty   days. 

Hal  Roach  has  completed  for  us  another 
unusual  teat  are,  •"The  Devil  Horse",  star- 
ring  Rex,  the  wild  horse  actor.  This  extra 
special  will  be  given  pre-release  runs  in  all 
sections,  which  will  greatly  enhance  its  box- 
office  value  to  e  hi'bitors  in  all  territories. 

Monty  Banks,  who  is  fast  becoming  one 
of  the  screen's  foremost  comedians,  will  con- 
tribute a  minimum  of  three  feature  come- 
dies to  our  program,  which  promise  to  be 
the   best    he    has  ever    made. 

"The  Devil  Horse"'  i>  a  drama  of  the  big 
adventure  of  empire  building  taken  from 
the  romantic  history  of  the  early  West,  writ- 
ten for  the  screen  by  Hal  Roach,  the  Pro- 
ducer, and  directed  by  Fred.  Jackman,  both 
of  whom  are  responsible  for  "Black  Cy- 
clone" and   "The  King  of  Wild    Hor-e-." 

Monty  Banks  has  become  a  Pathe  star. 
In  association  with  A.  MacArthur  he  will 
produce  a  -cries  of  exceptional  action  feat- 
ure comedies  with  just  enough  drama  and 
pathos  to  punctuate  the  hearty  laughs.  His 
phenomenal  success  in  "Racing  Luck",  his 
first     full     length     feature,     delin  teh     e-tah 


Executives    of    Pathe    Exchanges,    Inc.       Left    to    right,    top    row:     Emanuel    Cohen,     Editor  of  Pathe   News  and  Pathe  Review.   Paul    Fuller.   President  of  Pathe  Exchanges. 
Inc       Elmer    Pearson,    Vice-President    and    General    Manager,     Stanley    Waite.    Two    Reel   Comedy   Sales   Manager  and   J.    E.    Story.    Assistant^  General   Manager, 
row    left   to   right:    E.    Oswald    Brooks,    Serial    Sales    Manager,    Harry   Scott,    General    Sales    Manager,      Regge     Doran,      Director    of      Public 

Campbell,   Feature  Sales   Manager  and  W.  A.   V.   Mack,   Short   Subject   Sales  Manager. 


Relations     department.      Pat 


March     27,    1926 


1407" 


Many  Star  Names  in  Features  and  Comedies 


lished  Banks  in  this  field.  "Keep  Smiling", 
his  first  Associated  Exhibitors'  feature,  du- 
plicated the  success  of  "Racing  Luck"  and 
"Play  Safe",  which  he  has  just  completed 
for  the  same  concern  is  said  to  be  a  riot. 
With  the  unlimited  resources  afforded  Bank- 
under  his  Pathe  agreement,  his  new  feature 
comedies  will  be  the  finest  feature  comedies 
in  the  field  even  outshinng-  his  former  suc- 
cesses. 

Harry  Carey,  who  has  long  been  one  of 
the  screen's  favorite  Western  stars,  made  his 
Pathe  debut  in  "Driftiif  Thru",  which  is 
now  being  shown.  This  attraction  proves 
that  ,-true-to-life"  Westerns  are  what  the 
public  wants  and  the  Carey  brand  fulfills 
this  need.  "The  Seventh  Bandit",  Carey's 
second  Pathe  picture  is  even  better  than  his 
first.  Among  the  Careys  that  will  be  offered 
exhibitors  in  the  forthcoming  season  are, 
"The  Frontier  Trail",  "Satantown",  "Burn- 
ing Bridges"  and  "The  Border  Patrol". 
Charles  R.  Rogers  is  producing  the  Carey 
series. 

Leo  Maloney,  who  return-  to  the  Pathe 
fold,  is  another  star-producer  with  a  repu- 
tation for  making  audience  pictures.  Out- 
door Westerns  are  Maloney's  forte  and  he 
will  produce  the  most  pretentious  pictures 
of  his  long  film  career,  dating  back  some 
twenty  years.  This  series  will  be  produced 
in  and  near  Maloney's  studio  at  Skyland, 
located  in  the  mountains  near  San  Bernard- 
ino in  California — one  of  the  most  pic- 
turesque spots  in  the  world. 

Charlie  Chaplin  is. always  a  box-office  star. 
When  Pathe  paid  the  comedian  half  a  mil- 
lion dolars  for  the  privilege  of  bringing 
back  to  the  screen  four  of  his  most  notable 
successes  they  anticipated  a  demand  for 
these  classics.  "A  Dog's  Life",  already  re- 
leased, has  j^roved  this  contention.  It  is  a 
remarkable  "draw7"  in  all  classes  of  theatres. 
The  next  feature  of  this  group  to  be  re- 
leased will  be  "Shoulder  Anns",  deemed  by 
many  to  be  Chaplin's  greatest  comedy. 

In  addition  to  the  special  pictures  now 
being  produced  in  the  new  season's  program, 
we  have  available  some  of  the  best  current 
box-office  bets.     Larrv  Semon  has  created  a 


furore  in  "Stop,  Look  and  Listen",  an  adap- 
tation of  Harry  B.  Smith's  musical  comedy 
success  of  the  same  name. 

Charles  Ray  is  famed  for  his  remarkable 
characterization  of  a  bashful  country  lad 
and  his  pictures  have  wide  appeal.  Two  of 
his  typical  and  popular  delineations  are  as- 
sayed in  "Percy"  and  "Dynamite  Smith", 
both  features  that  will  bring  business  to  any 
exhibitor  who  plays  them.  There  is  always 
a  whimsical  strain  of  humor  running 
through  Ray  features,  which  makes  them 
adaptable  for  any  program. 

The  Arctic  always  has  an  intriguing  and 
mysterious  appeal.  No  less  than  six  expe- 
ditions are  planning  to  fly  to  the  North  Pole 
within  a  few  months'  time  and  the  fi'ont 
page  interest  created  in  the  far  North  at- 
tracts attention  to  "Kivalina  of  the  Ice- 
lands".  Produced  by  Earl  Rossman,  now 
the  official  photographer  of  the.  Detroit  Arc- 
tic Expedition  en  route  to  the  Pole,  "Kiva- 
lina" presents  an  accurate  depiction  of  the 
everyday  life  of  the  Eskimo  amid  the  frigid 
wastes  of  the  Arctic. 

Features  that  attract  the  so-called  Church 
and  non-theatregoing  element  are  fewT  and 
far  between.  "Treasures  of  the  Vatican", 
produced  by  St.  Marks  Institute  in  Rome, 
discloses,  with  all  the  grandeur  and  impres- 
siveness  of  the  originals,  the  great  dramatic 
moments  from  the  Bible  and  church  history 
as  caught  by  the  master  brashes  of  Michael 
Angelo  and  Raphael  and  transmuted  into 
immortal  frescoes  on  the  Vatican  walls  and 
ceiling;  statuary  that  dates  back  to  the  dawn 
of  history  and  endless  gifts  and  objects  of 
art  are  all  set  forth  in  their  original  beauty. 

"The  Freshman"  was  rightly  acclaimed 
Harold  Lloyd's  best  picture.  Through  his 
chain  of  Pathe  successes  Harold  Lloyd  has 
attained  stellar  heights  as  a  comedian  and 
all  an  exhibitor  has  to  do  is  to  announce 
"A  Harold  Lloyd"  and  he  can  bank  on  good 
business.  On  the  strength  of  the  demand 
for  "The  Freshman"  exhibitors  will  find  it 
worth  while  to  book  "Why  Worry?",  "Girl 
Shy"  and  "Hot  Water"  all  of  which  are  posi 
tive  laugh  riots  and  business  getters. 


By  Stanley  Waite 

Two-Reel    Comedy    Sales    Manager,    Pathe 
Exchange,  Inc. 

TDK  two  reel  comedy  product  lined  up 
by   Pathe    for   the    forthcoming  sea- 
sun    is    unquestionably   the    finesl    in 
point  of  diversity  and  quality  thai  has  ever 
been  offered   exhibitors   by   this   house,   long 
ed  for  entertaining  shorl   features  which 
register  at   the   bo  :-offi 

Hal  Roach  and  Mack  Sennett,  produci 
whose  comedies  are  known  to  every  exhib- 
itor and  movie-goer,  will  continue  to  pro- 
duce for  Pathe  distribution.  Both  pro- 
ducers have  greatly  increased  their  appro- 
priations for  production  to  further  improve 
the  quality  of  their  famous  comedies. 

Mack  Sennett  will  present  lour  series  of 
reel  comedies  and  in  addition  will  offer 
several  Harry  Langdon  specials.  The  Sen- 
nett group  of  Pathe  comedies  will  include 
star  units  headed  by  Alice  Day  and  Ben 
Turpin,  the  "The  Smiths,"  featuring  I; 
McKee  and  Ruth  Hiatt,  and  the  Mack  Sen- 
nett brand  of  comedies  enacted  by  all-star 
casts. 

Ben  Turpin's  return  to  the  Mack  Sennett 
comedies  will  be  a  boon  to  exhibitors.  "The 
Smiths"  series  promises  something  new  in 
domestic  comedies  with  mirth-provoking  sit- 
uations spiced  with  a  bit  of  slap-stick  now 
and  then.  Ruth  Hiatt  and  Raymond  Mc- 
Kee, who  appear  as  the  Smiths  are  one  of 
the  best  comedy  teams  ever  cast  in  a  family 
spat.  Mary  Ann  Jackson,  the  little  freckled 
faced  whimsical  bit  of  mischief,  plays  the 
Smith  baby,  and  "Cap",  the  grandson  of 
the  noted  canine  actor,  "Teddy"  also  par- 
ticipates in  many  of  the  comedy  incidents. 

Alice  Day  is  the  vivacious  star  of  her 
own  two-reel  comedy  series.  She  is  the  first 
girl  to  be  starred  by  Mack  Sennett,  famous 
star-picker,  since  the  days  of  Mabel  Nor- 
mand.  Sennett's  correctness  of  choice  is 
proved  by  the  success  of  the  Alice  Day  com- 
edies. 

The  Mack  Sennett  brand  of  two-reel  com- 
edies are  too-widely  known  as  successful 
laugh-makers  to  need  detailed  comment  here. 
In   addition  to  being  played  by  the  Sennett 


Stars  and  featured  players  in  Hal   Roach  comedies  released  through  Pathe.     Top  row.     Left    to    right:     Mabel    Normand,    Charles    Chase.    Theda    Bara,    the 
l.ds    Hal  Rolch   (the  producer),   Martha  Sleeper  and  Glenn  Tryon^Bottom^Mt    ^"fyler   &*.  Finlayson'    Vlv,an    °akland'    LloneI    Barrymore, 


Our    Gang" 
ertrude   Astor, 


1408 


Motion    Picture    News 


Novelty  Short  Subjects  Give  Program  Variety 


star  comedians,  this  series  is  adorned  by  the 
renowned  Mack  Sennett  Bathing  Girls. 
Among  the  players  who  will  be  seen  In  the 
new  pictures  are  Billy  Bevan,  Andy  Clyde 
enia  Gilbert,  Thelma  Bill,  Vernon  Dent, 
Kewpie  Morgan,  Carmelita  Geraghty  and 
ers.  Del  Lord  is  the  director  of  this 
brand  of  fun  films. 

Harry  Langdon,  rated  as  one  of  the  out- 
ding  comedian-   of   the   screen,  will   be 
seen   in   three   special    productions.     Forth- 
coming Langdon  specials  are  notable  in  their 
rtainment    quality.     These   are   "Fiddle 
ks,"  a  two-reel  comedy  the  plot  of  which 
iggested    vividly    in    the   title;    "Soldier 
Man'\   a   four  reel     picture  of   a   doughboy 
who    forgol    that   the  war  ended  years  ago; 
and  "His   First    Flame",  the  comedian's  ini- 
tial ue  in  which  he  is 
seen  as  a  fearless  smoke-eater.     Mack  Sen- 
nett rates  the  last  named  as  the  best  feat- 
ure comedy  ever  produced  on  his  lot. 

i  .  .-ill  |  >i  esent  four  series  of  two- 
Yccl  comedies;  Charley  Chase  comedies; 
Glenn  Tryon  comedies;  "Our  Gang"  come- 
dies  and  the  Hal  Roach  brand  of  star 
comedies  featuring  well  known  stars  like 
Theda  Bara,  .Mabel  Normand,  Ethel  Clay- 
ton. Lionel  Barrymore,  Claude  Gillingwater 
and  others  of  like  calibre. 

In  his  two  male  star  series,  Roach  will 
present  famous  leading  ladies  of  the  screen 
opposite  Chase  and  Tryon.  In  addition  the 
iporting  casts  will  be  composed  of  well 
known  dramatic  players  whose  names  are 
regularly  listed  in  the  casts  of  full-length 
;re  films. 

Charlej  Chase  will  be  seen  in  the  same 
t  ■  I.  .1  situation  comedies  which  have 
established  him  firmly  as  a  popular  screen 
comedian  during  the  past  year.  His  ad- 
vancement from  one  to  two-reelers  was  upon 
exhibitor  demand  and  he  has  scored  at  the 
box-office. 

Glenn  Tryon  is  another  Roach  star  who 
is  fast  acquiring  a  large  following.  His 
comedies  will  be  interpreted  by  casts  of  well 
known  players. 

"Our  Gang'',  one  of  the  most-widely 
booked  two-reel  comedies  on  the  market  to- 


day, will  earrj   on  as  merrily  a>  ever.     Di 

rector   Robert    Mc<  rowan    I 

to  the  Studios  after  a  vacation   trip    East. 

The  two-reel  comedy  surprises  of  the  sea- 
son will  he  offered  in  the  Bal  Roach  star 
series.     Lionel   Barrymore's   initial    appear 

ance  in  short  comedies  with  Clyde  Cook, 
Gertrude  Astor,  Vivian  Oakland  and  Jimmy 
Finlayson  in  the  casl  brought  the  two-reel 
comedy  to  a  high  level  never  before  at- 
tained, presenting  a  name  that  no  exhibitor 
could  afford  not  to  advertise.  Theda  Bara's 
recent  two-reel  comedy,  ".Madame  Mysti 
is  typical  of  the  surprises  listed  in  the  new 
series.  Miss  Bara  is  supported  by  Tyler 
Brooke,  Jimmy  Finlayson,  Fred  Malatesta 
and  Joe  Madison.  Claude  Gillingwater  is 
another  well-known  screen  celebrity  who  has 
com] del ed  a  two-reeler  for  the  Hal  Roach 
star  brand.     Tyler  Brooke,  Vivian  Oakland, 

I'.ert    VY liut'l    and  Rolfe  Sedan   appear  in 

support. 


By  W.  A.  V.  Mark 

Short   Subject   Sales   Manager,   Pathe 
Exchange,  Inc. 

LEADING  exhibitors  throughout  the 
country  concede  that  the  public  today 
demands  something  more  than  "  just 
a  two  hour  show."  While  the  augmented 
orchestra,  the  prologue  and  special  acts 
continue  to  find  favor  in  many  localities 
these  offerings  do  not  satisfactorily  dispose 
of  the  problem  which  confronts  the  ex- 
hibitor showing  an  unsatisfactory  feature. 
Instances  are  legion  where  a  Pathe  Short 
Subject  has  not  only  saved  the  bill  and  ob- 
tained the  major  comment  in  newspaper 
reviews,  but  has  also  been  responsible  for 
the  heaviest  part  of  the  pull  to  the  box 
office. 

In  shaping  its  Short  Subject  policy  for 
the  season  of  1926-27.  Pathe  renews  its 
pledge  of  last  year  "That  it  will  not  release 
anything  that  is  not  the  best  of  its  kind." 

Ever  foremost  in  its  own  sphere  is  the 
Pathe  News  which  claims  the  title  of  ''The 
first  News  Reel  and  the  Real  News  First." 
Its     editor,      Emanuel      Cohen,      following 


months  of  intensive  planning  is  prepared  to 
render  a  NTews  service  which,  during  the 
coming  year,  will  surpass  in  achievement 
anything  heretofore  attempted. 

Contracts  have  been  renewed  with  the  . 
producers  of  Aesops'  Film  Fables  and 
des  of  the  Day,  two  subjects  of  less  than 
full  reel  length  which  already  enjoy  repre- 
sentation on  the  programs  of  nearly  every 
type  of  theatre  in  the  United  States. 

Pathe  Review,  the  magazine  of  the  screen, 
will  continue  to  include  beautiful  Pathe- 
color  pictures  as  part  of  each  release.  At 
least  two  additional  features  of  a  scientific, 
humorous,  educational  and  entertaining  na- 
ture will  be  provided  in  every  number. 

Grantland  Rice  Sportlights,  produced  by 
J.  L.  Hawkinson,  in  cooperation  with 
Grantland  Rice,  America'-  leading  author- 
ity on  sports,  will  continue  on  the  Pathe 
program  as  a  bi-weekly  release. 

Ten  of  the  series  of  twenty-one  reel  pic- 
tures  of  the  Pilgrimage  to  Palestine  are 
ready  for  distribution  with  the  balance 
under   production  to   be   finished   this  year. 

'I'be  Famous  .Melody  Series  of  thirteen 
one-reel  subjects,  produced  by  Jas.  A.  Fitz- 
patrick,  are  destined  to  be  one  of  the  sea- 
son's most  popular  novelty  releases.  Fol- 
lowing the  first  subject,  "Songs  of  Ireland," 
released  Feb.  7th,  there  will  be  released  at 
regular  four  week  intervals  folk  songs  of 
various  nations  including  "Songs  of  Scot- 
land," "Songs  of  England,"  "Songs  of  the 
Northern  States,"  "Songs  of  Central  Eu- 
rope," etc.  The  action  in  each  picture  is 
adopted  to  lit  the  famous  songs,  the  music 
of  which  is  synchronized  with  the  picture. 
Full  orchestrations  provided  with  every  re- 
lease makes  it  possible  to  present  the  series 
in  a  striking  manner  that  will  attract  un- 
usual attention. 

The  Amundsen-Polar  Flight  continues  to 
enjoy  an  increased  demand  following  fur- 
ther planned  attempts  to  reach  the  North 
Pole  by  aeroplane.  Released  in  less  than 
three  reels,  it  has  already  been  accorded 
feature  honors  by  the  best  newspaper  re- 
viewers in  a  number  of  the  biggest  cities 
in  the  countrv. 


Stare  and  featured  players  in  Mack  Sennett  comedies  released  through  Pathe.     Left  to  right,  top  row:    Raymond  McKee,  Mary  Ann,  dog,  «UJ  Ruth  HUtt  (in  production 
•..till      who   appear  in    Sennett   series    of   domestic    comedies,    Mack    Sennett,    (the   producer)   Thelma  Parr,   Ben  Turpin  and   Madeline  Hurlocfc.     Bottom  row,  left  to  right: 

Harry    Langdon,    Alice    Day,    Eddie    Quillan.    Ruth    Taylor    and    Billy    Bevan. 


March     27 ,     19  2  6 


1409 


Pathe  Serials  Produced  on  Elaborate  Scale 


In  a  class  by  itself,  unusual  and  different 
from  any  motion  picture  ever  exhibited,  is 
the  two-reel  historical  document  flashes  of 
the  past,  which  is  now  ready  for  booking. 

The  single-reel  Hal  Roach  Comedies,  the 
famous  third  dimension  pictures,  "Stero- 
copiks,"  and  the  Chronicles  of  America  will 
continue  available  and  will  be  supplemented 
from  time  to  time  by  unusual  novelties 
which  possess  a  definite  audience  and  box 
office  appeal. 


By  E.  Oswald  Brooks 

Serial    Sales    Manager,    Pathe    Exchange,    Inc. 

BIG  things  are  in  the  making  re- 
garding Patheserials  for  the  1926- 
1927  theatrical  season.  Following 
upon  the  success  which  has  attended  the  dis- 
tribution of  "The  Green  Archer"  and 
"Casey  of  the  Coasl  Guard"  at  the  begin- 
ning of  the  season,  Ave  are  aleady  assured  of 
maximum  results  upon  those  subjects  sched- 
uled to  follow,  vis.,  "The  Bar  C  Mysterv." 
"Snowed  In"  and  "The  House  Without  a 
Key." 

There  never  was  a  better  cast  assembled 
for  a  Patheserial  than  that  which  appears 
in  "The  Green  Archer" — such  names  as 
Burr  Mcintosh,  Frank  Lackteen,  Wally 
Oettel,  Stephen  Grattan,  Ray  Allan  and 
Jack  Tanner  in  support  of  Allene  Ray  ami 
Walter  Miller  guaranteed  a  perfect  acting 
cast  when  the  megaphone  was  in  the  hands 
of  such  a  veteran  serial  director  as  Spencer 
Bennett,  with  a  scenario  written  by  an  even 
older  serial  veteran  in  the  shape  of  Frank 
Leon  Smith — from  the  popular  novel  of  the 
same  name  by  Edgar  Wallace. 

Then  came  "Casey  of  the  Coast  Guard" — ■ 
an  up  to  the  minute  story  of  Uncle  Sam's 
brave  coast  defenders — in  which  were 
starred  George  O'Hara  and  Helen  Ferguson 
in  the  leading  role,  with  support  by  J. 
Barney  Sherry,  Jean  Jarvis,  Coit  Albert- 
son,  and  James  Mack. 

Xot  only  did  the  Coast  Guard  Service 
render  invaluable  aid  in  the  "shooting"  of 
"Casey,"  lending  its  equipment,  ships,  aero- 
planes, etc.,  but  subsequent  to  release  of  the 


serial  they  have  tendered  every  conceivable 
cooperation  to  exhibitor  playing  this  serial 
— loaning  men  and  guns  where  requested, 
and  instructing  its  entire  personnel 
throughout  the  country  to  cooperate  to  the 
fullest  possible  extent. 

To  follow  "Casey"  we  have  scheduled  a 
modern  Western  story  known  as  "The  Bar 
C  Mystery,"  founded  upon  a  magazine 
serial,  (Janie  of  the  Waning  Glories)  in 
which  no  less  than  four  feature  stars  take 
the  leading  roles — Dorothy  Phdlips  as 
"Jane"  the  heroine,  Wallace  McDonald  as 
the  hero,  Ethel  Clayton  as  the  heavy  wo- 
man, and  Philo  McCullough  as  the  con- 
spiring villain. 

After  "The  Bar  C  Mystery,"  to  add  var- 
iety  to  our  program  of  releases,  Ave  have 
scheduled  "Snowed  In"  an  even  more 
deeply  mystifying  story  than  "The  Green 
Archer."  This  is  a  tale  of  airmail  pilots  and 
airmail  bandits — of  an  unscrupulous  rob- 
ber whose  identity  is  not  knoAvn  even  to  his 
closest  henchmen. 

In  "Snowed  In"  our  principals  are  again 
Allene  Ray,  and  Walter  Miller,  supported 
by  just  as  good  a  cast  as  they  had  in  "The 
Green  Archer"  including  Frank  Austin, 
Tom  London,  John  Dillon,  Natalie  War- 
field,  Harrison  Martell,  Wally-Oetel-  and 
produced  by  Frank  Leon  Smith  with  Spen- 
cer Bennet  at  the  directorial  helm. 

At  the  moment  our  last  serial  on  definite 
producing  schedule  is  Earl  Derr  Biggers' 
mystery  story  Avhich  ran  in  the  Saturday 
Evening  Post  a  feAV  months  back  under 
the  title  of  "The  House  Without  a  Key." 

Most  certainly  The  House  of  Serials  has 
never  before  presented  a  stronger  array  of 
box  office  serial  magnets  in  one  announce- 
ment. We  must  either  progress  or  go  back- 
Avard.  We  refuse  to  do  the  later.  Hence 
the  forAvard  program. 


Service  to  the  Public,  and  Service  to  the 
Exhibtor   through   this   Public. 

The  Department  of  Public  Relations  by 
dired  contact  endeavors  to  ascertain  what 
the  public  wants.  Fortunately  Pathe  prod- 
uct is  able  to  satisfy  the  majority  of  tastes, 
so  the  attention  of  tin-,  public  is  called  di- 
lj  to  the  tine  diversity  of  film  available 
for  showing  to  all  types  of  audiences. 

For  instance,  those  concerned  with  Avorld 
events,  whether  from  an  historical,  so- 
ciological, economic,  or  a  political  point  of 
view,  haA'e  in  Pathe  News  an  unbiased  cur- 
rent history  of  the  world.  The  tired 
business  man,  or  those  Avhose  nerves  are 
overwrought  by  the  work-a-day  world,  all 
can  ha\-e  that  most  wholesome  of  tonics, 
Laughter,  by  seeing  the  clever  Pathe  Com- 
edies. Lovers  of  sport  are  able  to  perfect 
their  stance,  speed  up  their  nerve,  learn 
the  details  of  .their  favorite  sAvimming 
stroke,  and  see  just  how  the  Babe  puts  his 
back  into  his  swing,  or  watch  Grange  use 
his  straight  arm,  in  Grantland  Rice's  Sport- 
lights.  The  adventure  seekers,  and  those 
to  whom  the  melodramatic  appeals  can  for- 
sake the  printed  page,  and  visualize  drama 
and  melodrama  of  the  most  thrilling  kind 
in  Patheserials.  He  Avho  longs  for  the  all 
outdoors  can  live  in  the  gi  ipen  spaces 

Avith  Harry  Carey.  Leo  Maloney,  or  Rex, 
the  majestic  equine  star. 


By  Regge  Doran 

Director  of  Public  Relations 

SERVICE  is  the  watchword  of  the  Pathe 
organization.         Service    is    what     the 
Pathe     Department     of    Public     Rela- 
tions  has    to   offer   for   the    coming   Aear  — 


By  S.  Barret  McCormick 

Director   of  Exploitation   and  Publicity,  Pathe 
Exchange,  Inc. 

NINETEEN  hundred  and  lAventy-six 
is  going  to  be  a  big  year  for  mer- 
chants of  entertainment.  The  show- 
man who  can  take  quick  stock  of  the  cans 
of  film  on  his  shelves  and  then  go  out  and 
advertise  and  publicize  their  contents  as  a 
merchant  would  push  the  sales  of  his  wares 
is  going  to  be  on  top  Avhen  the  box  office  in- 
ventory is  taken  at    the  end  of  the  year. 

The  trend  of  the  times  is  toward  better 
merchandising  in  the  sIioav  business  which 
means  selling  every  element  on  the  program ! 
As  a  result  the  short  feature  i-  likely  to 
dominate  the  screen   tin-  coming   season, 


Stars    and    production    manager    of    Pathe    serials.       Left    to    right,    top    row:      George   O'Hara.    Dorothy    Phillips.    Allene    Ray    and    Walter    Miller.       Bottom    row, 

right:       Frank    Leon    Smith    (production    manager;.    Helen    Ferguson    and    Wallace    McDonald. 


left    to 


1410 


M  <>  t  i  o  n     P  i  c  t  it  r  e     N  ew  s 


Consistency  Is  Watckword  of  Pathe  Advertising 


e  a  production  with  a  star  who  has 
a  fairly  well  fixed  value  al  the  box  office, 
suppose  the  star  is  50%  efficient  from  an 
SRO  standpoint,  after  lie  or  she  has  been 
properly  advertised  and  exploited.  The 
thoughtful  showman  ncreases  the  value  of 
that  star  by  advertising  the  support. 

Suppose  lie  has  hilled  a  feature  with  a 
certain  percentage  of  drawing  power.  Then 
he  adds  a  shori  subject,  and  by  advertising 
it  increases  the  bos  office  efficiency  of  his 
show  just  as  he  did  the  box-office  efficiency 
of  the  star  by  advertising  the  supporting 
cast. 

Hundreds  of  newspaper  clippings  reach- 
ing the  Pathe  oilier-  dailj  show  thai  it  is 
nol  uncommon  for  a  Pathecomedj  to  be 
rtised  alone;  frequently  they  dominate 
the  theatre'  advertising.  This  is  a  swing 
to  the  opposite  extreme  from  the  day  when 
the  long  picture  held  swaj  and  the  balance 
of  the  program  was  tossed  in  just  for  good 
measure. 

Tn  some  of  the  vaudeville  houses  it  is  not 
uncommon  to  see  a  Pathecomedy  headlin- 
ing the  entire  bill,  with  the  "cornerblock" 
ads.  predominanl  in  the  newspaper  adver- 
tisements. The  Ha]  Roach  comedies  being 
shown  on  the  Keith  Alhee  Vaudeville  Cir- 
cuit are  played  regular^  as  "acts"  receiv 
ing  the  same  consideration  for  their  "spot" 
on   the  program   that   an   act  would  receive, 

sometimes  in  tl pening  "spot,"  sometimes 

in   the  closing,  and  not   infrequently  in  one 
of  the  choice  "spots"  before  or  after  niter 


"C 


By  P.  A.  Parsons 
Advertising   Manager,  Pathe  Exchange,  Inc. 

ONSISTENCY"  has  been  the 
watchword  in  Pathe  general  ad- 
vertising as  we!]  as  the  advertis 
ing  in  the  trade  papers.  Ever  since  the 
days  of  the  "Perils  of  Pauline"  twelve  years 
Pathe  has  been  a  consistent  as  well  as 
large  uational  advertiser.  Patheserials  have 
received  the  bulk  of  the  general  advertising 
appropriations  since  their  length,  at  first 
twentj  episodes  and  later  shortened  to  ten, 
make-  it  easier  to  make  the  advertising 
timely,  a  highly  desirable  quality  in  am  ad 
vertising  directed  to  the  general  public,  and 
also  because  of  the  eumulath  t  effect. 

Nol    onlj    are    Patheserials   generally    ad- 
vertised, but  only  recently  an  extensive  ad- 
vertising    campaign    in    many    large    uews 
papers    on    the    Pathe    News    was    finished. 
This  campa:gn,  tied  up,  a-  it  was  with  lead- 


ing   houses   showing   ap    New-,    was  of   de 
eided    benefit    to    exhibitors    as    it    was    not 
general  but  specific  in  its  appeal. 

In  Patheserial  advertising  everj  efforl  is 
made  to  encourage  comment  on  the  product 
0l1  the  pari  of  the  readers  of  the  advertising. 
Contests  and  souvenirs  have  been  fruitful  in 
promoting  such  correspondence.  Many 
thousands  of  persons  write  to  the  Pathe 
Home  Office  monthly  in  consequence.  For 
instance  the  advertising  of  "The  Green 
Archer."  which  is  still  running,  otters  a 
phonograph  record  containing  a  personal 
message  of  Allene  Kay  and  Walter  Miller, 
the  stars  of  thai  serial.  Over  thirtj  thousand 
of  these  records  have  been  mailed  to  date, 
and  the  requests  are  still  coming  in  at  the 
rate  of  several  thousand  a  week. 

The  lists  of  publications  running  recent 
Patheserial  advertising  includes  such  largelj 
circulated  magazines  as  Liberty  with  a  cir- 
culation    of     approximately     one     million, 

Photo  pla\      with     over     f>(H  l.l Household 

with  1,659,312  and  the  MacFadden  group 
with  2,725,000,  Cosmopolitan  with  _1, 464, 
178,  the  American  Boy  with  276,377,  Mo 
tion  Picture  Magazine  with  328,976  and  the 
American  Weekly  with  4,528,126.  This  list 
comprises  actual  circulation  of  over  twelve 
million  subscribers,  which  doe-  nol  take  into 
account    the   mam    additional   readers. 


MUCH  has  been  written  concerning 
the  intricacies  in  the  makeup  of 
Topics  of  the  Day,  produced  by 
I'imelv  Films,  inc.  Its  steady  and  sturdy 
rise  from  being  edited  bj  one  man  seven 
years  ago  to  its  present  boasl  of  twentj  one 
editors,  is  crowded  with  happenings  now 
familiar  to  everyone. 

The  seventh  birthday  of  this  reel  of  real 
laughs,  finds  Timely  Films.  Inc.  in  the 
unique  and  envious  position  of  being  the 
producer  of  humorous  and  educational 
"moving  picture  without  pictures"  that  has 
forged  ahead  despite  scores  of  competitors. 

"The    secrel     of    the    success    of    Topics    of 

the  Day  is  similar  to  the  secret  of  the  suc- 
cess of  any  individual  or  organization  inas 
much   as   "Service,'  'Quality'  and   'Decency' 

are  foremost   in  our  code  of  ethic-."  said  Mr. 
Amedee   .1.   Van    Deliren.    1  're-ideiil    o|    Timely 

Films,   Inc. 

"I  can  onlv  saj  on  this,  our  seventh  anni- 
versary,  thai   Topic-  of  the   Day   will   con 
tinue  to  bring  laughter  and  brightness  into 

the   live-   of   our   fifteen    million    reader-   each 


week:  we  shall  continue  to  produce  a  reel 
that  i-  clean,  respectful,  tolerant  and  neutral 
On  all  subjects  and  shall  maintain  both 
through  our  own  efforts  in  producing  and 
the  eiiort-  of  Pathe  Exchange,  [nc,  in  dis- 
tributing, the  utmost  in  service  and  quality." 


I 


N  the  two  hundred  and  -cvenly-six 
Aesop's  Film  Fables  thai  have  been 
released,  cverv  conceivable  location 
and  "gag"  has  been  utilized.  But  now,  in 
hi-  anniversarj  statement,  Paul  Terry  an- 
nounces thai  there  is  something  new  under 
the  sun  and  that  something  will  be  unfolded 
in  the  Fables  films  during  the  coming  year. 
The  latest  departure  in  keeping  Aesop's 
Film  Fables  manj  strides  ahead  of  current 
humor  is  the  installation  of  a  library  of 
shori  stories  by  the  world's  leading  humor- 
ists. Each  animator  has  access  to  these 
hook-  and  according  to  Mr.  Terry  the  se- 
quence  of  thought  alter  reading  a  witty 
story  from  the  pen  of  an  acknowledged 
humorist,  culminate-  in  an  idea  that  is  in  no 
manner  similar  to  the  story,  but  is  a  new 
and  fresh  "gag"  for  the  antic-  of  the  farmer 
and  his  pals. 

"The  psychology  of  having  this  library 
is  plain."  said  Mr.  Terry.  "Although  my 
staff  artists  each  enjoy  a  keen  sense  of 
humor  and  a  natural  gift  of  originality,  the 
reading  of  these  -tories  prevents  them  from 
'getting  in  a  rut'  and  keeps  their  mind-  ac- 
tively engaged  in  enlarging  upon  and  sup- 
plementing ideas  which  may  he  derived  from 
the  hooks." 


OFT  in  the  Middle  West,  a  few  years 
ago  an  exhibitor  found  that  his  hack 
was  to  the  wall.  His  competitors 
had  all  the  best  product  booked.  There  were 
great  open  spaces  in  hi-  theatre  even  at  his 
he-t     screenings.  His    showmanship    ex- 

perience told  him  to  give  the  public  some- 
thing that  would  -end  patrons  out  into  the 
streets  overflowing  with  good  cheer,  laugh- 
ing ami  whistling  tunes,  with  dull  care 
driven  away. 

That  was  the  beginning  id'  "Jazz  Week" 
or  "Syncopation  Week."  The  showman 
toned  hi-  program  up  with  the  carnival 
spirit.       lie    hilled    In-    -liovv    a-   a    "fun    and 

frolic"    affair.      He    brought    in    orchestras 

and   added   gay  decoration-   to   hi-  house;   he 

burlesqued  local  new-  events;  he  called  upon 
local  talent  to  come  ami  make  merry;  he 
asked  the  folk-  to  park  their  dignity  and 
hierh  hat-. 


Contributors    of    novelty    subjects    to    the    Pathe    schedule    of    productions:      Left    to    right.    Grantland    Rice,    producer    of    the    Sportlight    series.    Charles    Chase    (left)    with 
Managing   Editor  Charles   McDonald  of   Topics   of   the   Day.    Peggy   Shaw,   featured   in    the  Famous   Melody  series  produced  by  James   Fit7  Patrick,  a  scene,  from  "The  Devil 

Horse"   with   Rex.  the  Wild  horse,  and   Paul  Terry,  creator  of  "Aesops   Fables.  ' 


March     2  7 ,     19  2  6 


1411 


Comedy  Circus  is  Latest  Showmanship  Angle 


The  story  of  "Jazz  Week"  reached  the 
ears  of  observing  exhibitors  and  they  came, 
saw  and  followed  the  leader.  The  new 
vogue  in  programs  swept  the  country  and 
probably  made  more  money  for  showmen 
than  anything  of  a  similar  nature  in  a 
decade. 

A  few  years  passed  and  then,  seemingly 
out  of  nowhere,  another  program  arrange 
ment  came  into  being.  The  germ  of  the 
idea  was  taken  from  the  circus,  with  its 
wide  appeal  to  all  classes  in  every  clime. 
Colored  hand-bills  with  adjectives  that 
whooped  it  up  in  the  good  old  Barnum 
way — clowns  whose  antics  sent  the  kids  into 
raptures  of  glee  and  started  knots  of  chin 
whiskers  bobbing  like  the  corks  off  a  fishing 
pier — the  big  "after  show" — Peanuts — pink 
lemonade ! 

Somebody  called  it  a  "circus" — a  four — 
or  five,  and  even  an  eight  or  ten  reel  circus. 
Long,  varied-colored  circus  dodgers  appeared 
that  called  up  in  memory  the  circus  and 
started  folks  laughing  before  they  got  in- 
side the  theatres.  Although  the  circus  or 
all  comedy  program  had  its  inception  13 
years  back — (and  perhaps  even  further  back 
into  the  dim  days  of  shooting-gallery  films 
when  Edward  J.  O'Keefe  of  the  City  Square 
Theatre.  Atlantic  City.  N.  J.,  started  an  All 
Comedy  bill,  and  he  still  features  it,)  it  was 
Max  Graf,  well  known  Coast  exhibitor  and 
producer,  who  first  put  it  over  in  a  way  that 
attracted  nation-wide  attention  while  man- 
ager of  the  Egyptian  and  Aztec  theatres  in 
San  Francisco.  Graf  heralded  the  event 
with  circus  hand-bills  as  the  "National  Prem- 
ier of  Pathe  All  Comedy  Week,  a  Comedy 
Circus  with  ten  howling  and  hilarious  reels 
of  fast  and  furious  fun.  On  three  occasions 
the  All-Pathe  Comedy  Program  was  pre- 
sented at  these  theatres. 

The  Comedy  Circus  has  now  become  al- 
most as  popular  as  the  Jazz  Week  of  other 
days.  Among  the  showmen  who  have  feat- 
ured it  recently  is  Walter  Fenny,  of  the  Be -it 
Theatre,  Parsons,  Kas.,  who  got  back  of  an 
All  Comedy  Circus  Program  with  a  big  ex- 
ploitation and  advertising  campaign  and 
found  it  to  be  a  business-getting  stunt  that 
pleased  his  patrons  and  sold  them  on  the 
value  of  the  short  feature  as  entertainment. 
The  Star  Theatre,  Springville,  Utah,  made 
New  Year's  eve  the  occasion  of  a  special  All- 
Pathe  Midnight  Circus  and  laughing  the  old 
year  out  and  the  New  Year  in  proved  some- 
thing   the    big    audience    enjoyed.     "Bring 


your  own   peanuts   and  popcorn"   read   the 
flashy  circus  handbill. 

The  Kobertson  Theatre,  Dierks,  Ark., 
brought  out  two  Comedy  Circus  programs. 
The  first  was  held  on  Christmas  day  and 
proved  so  successful  that  it  was  repeated  on 
New  Year's.  The  Beldorf  Theatre,  Inde- 
pendence, Kan.,  took  advantage  of  Laugh 
Month  to  launch  its  first  All  Comedy  Circus, 
billed  as  a  "sizzling,  soaring  skyrocket  of 
mirth — a  sure  cure  for  anything  from  de- 
spair to  dyspepsia."  Varied-colored  hand- 
bill- nine  inches  wide  and  24  inches  deep 
were  used  to  snipe  the  town. 

The  Arbor  Theatre,  Los  Angeles,  held  its 
first  All  Comedy  Circus  on  Jan.  28-29.  The 
Symphony  Theatre,  Compton,  Calif,  under 
the  direction  of  the  Far  West  Theatre,  held 
an  All  Comedy  Program  on  Feb.  11th, 
headed  by  Harry  Langdon,  the  Pathe  star, 
in  "Saturday  Afternoon,"  a  three  reel 
melange  of  mirth.  Six  Pathe  subjects, 
headed  by  Harold  Lloyd  in  "The  Fresh- 
man", featured  an  All  Comedy  Program  at 
the  New  Paris  Theatre,  New  Paris,  111. 

The  All  Comedy  idea  is  used  in  a  some- 
what different  manner  by  General  Manager 
Beatty  of  the  Butterfield  Circuit,  who  gives 
his  patrons  a  "Joy  Hour  Program"  each 
Sunday,  opening  at  1  o'clock. 

Irving  Lesser  has  started  the  All  Comedy 
idea  on  his  circuit  of  theatres  in  the  East, 
with  a  big  comedy  program  of  14  units, 
billed  as  a  Komedy  Karnival  and  playing  at 
the  Great  Neck  Plavhouse,  Great  Neck,  L.  I., 
Feb.  18th. 


£^£>TART  them  smiling  as  they  come 
^N  into  the  theatre,"  said  Harry  Lewis, 
*^-*  Dh'ector  of  the  Art  Department  for 
Pathe  Exchange,  Inc.,  and  S.  Barrett  Mc- 
Cormick,  Director  of  Exploitation  and  Pub- 
licity, as  they  stood  before  a  long  table  at 
the  Pathe  Exchange  on  which  were  a  dozen 
or  more  one  and  three  sheets  that  litera'ly 
cried  out  loud  with  the  mirthful  spirit  of 
the  Hal  Roach  and  Mack  Sennett  two-reel 
corned  ie-. 

Here,  indeed,  was  something  new  in  "pa- 
per"— posters  with  life  and  pep,  toned  up 
with  the  most  modern  treatment,  tuned  to 
the  pulse  beat  of  the  comedy,  a  mirror  of 
its  atmosphere,  an  ensemble  of  its  high- 
lights. 

"We  are  getting  away  altogether  from  the 
old  style  lithographs,"  said  Mr.  Lewis.  "In 
order  to  reflect  the  smartness  of  the  newer 
type  of  comedy  productions  which  Pathe  is 


releasing  and  give  them  the  feature  quality 
so  much  desired  we  are  having  original 
sketches  created  for  each  poster.  Realism  is 
a  thing  of  the  past  in  our  comedy  paper. 
We  arc  giving  the  same  efforl  to  the  posters 
that  only  the  large  theatres  with  special  art 
staffs  could  give  in  the  past.  Certainly  the 
day  is  gone  when  comedy  paper  is  nothing 
more  than  a  lew  stills  enlarged,  with  a  lit- 
tle color,  the  billing  and  perhaps  a  catch- 


WITH  the  release  on  March  28th  of 
"Wife  Tamers,"  a  Pathe-Hal  Roach 
two-reel  comedy,  what  is  claimed  as 
the  greatest  array  of  stars,  dramatic  and 
screen,  ever  brought  to  the  silversheet  in  a 
short  feature  production  are  provided  show- 
men for  spots  in  the  electric  lights,  in  the 
lobby,  newspaper  ads  and  billboards. 

Heading  the  unusual  line-up  of  talent  is 
Lionel  Barrymore,  a  member  of  America's 
foremost  family  of  the  stage  and  silent 
drama. 

Anyone  who  would  have  predicted  a  few 
years  ago  that  the  screen  short-comedy  field 
would  be  graced  by  the  presence  of  such  a 
great  artist  as  Lionel  Barrymore  would  have 
-■Hen  a  laugh.  But  in  "Wife  Tamers"  we 
have  a  short  comedy  with  a  great  dramatic 
star  and  in  the  same  cast  is  Clyde  Cook, 
who  has  a  record  as  a  screen  comedian  that 
parallels  that  of  Barrymore  as  a  dramatic 
star,  supported  by  such  players  as  Vivian 
Oakland,  Gertrude  Astor  and  James  Finlay- 
son. 

"In  bringing  to  the  short-comedy  field 
box-office  names  of  this  calibre,  Pathe  has 
given  the  industry  the  most  revolutionary 
change  in  comedy  presentation  in  recent 
years,"  said  Stanley  B.  Waite,  Two  Reel 
I  lomedy  Sales  Manager  for  Pathe.  "We  are 
giving  exhibitors  some  names  as  big  as  those 
in  the  average  feature  to  advertise  and  ex- 
ploit. In  'Wife  Tamers'  we  give  them 
Lionel  Barrymore,  Clyde  Cook,  Vivian  Oak- 
land, Gertrude  Astor,  James  Finlayson  and 
others.  Then  we  are  going  to  give  them 
Theda  Bara  in  a  two-reel  special  supported 
by  James  Finlayson.  And  we  are  giving 
them  Stuart  Holmes  in  a  comedy  with 
Charley  Chase;  Mildred  Harris,  Eileen 
Percy,  Virginia  Pearson  and  Anders  Ran- 
dolf  in  comedies  with  well  known  Roach 
comedians — names  big  enough  to  play  up  in 
the  electric  lights,  in  lobby  displays,  news- 
paper ads  and  billboards  any  place  in  the 
land." 


Feature    and    comedy    stars    on    the    Pathe    program.      Left    to    right.    Harry    Carey.    Monty    Banks.    Harold    Lloyd,    Dorothy    Dwan    and    Larry    Semon.    Charles    Chaplin 

and    Leo    Maloney. 


1412 

Tie  Ups  Feature  of 

Drives  for  "Mike" 

by  Many  Theatres 

Merchant  and  dealer  co-operation  has  been 
relied  upon  extensively  in  the  execution  of 
nil  large  campaigns  for  "Mike"  by  first 
run  theatres  in  .many  parts  of  the  country. 
Three  outstanding  campaigns  in  -which 
"Mike"  was  sold  mainly  through  the  assist- 
ance of  tie  up  arrangements  were  those 
staged  by  the  Criterion  Theatre,  Oklahoma 
City;  the  Merrill,  Milwaukee;  the  Strand, 
Evansville,  and  the  Tower  and  Garrick 
theatres  in  the  Twin  Cities. 

At  the  Criterion  "Mike"  was  announced 
by  means  of  a  huge  banner,  sixty  feet  across, 
draped  over  the  front  of  the  house.  A  win- 
dow display  featuring  the  color  green  for 
ladies'  Spring  wear  was  tied  up  with  the 
Irish  locale  in  "Mike."  Large  pennants  were 
put  up  on  prominent  buildings,  including  the 
City  Hall  and  County  Court  House.  A  color- 
ing contest,  in  arrangement  with  the  Chrysler 
Automobile  Co.,  scored  heavily.  The  motor 
car  company  donated  a  prize  of  a  miniature 
Chrysler.  The  restaurants  were  "worked"  by 
having  menu  cards  with  billing  for  the 
theatre  printed  on  the  backs  and  stickers  of 
various  types  and  a  wide  use  of  paper 

In  Milwaukee  the  song  "Mike"  was  fea- 
tured in  a  radio  program  and  an  effective 
radio  tie  up  was  conducted  with  the  assist- 
ance of  the  Milwaukee  Sentinal.  This  was 
a  contest  based  on  the  Morse  Code.  At 
Evansville  the  picture  was  ballyhooed  for  the 
Strand  much  in  the  same  manner  as  the  cam- 
paign at  Milwaukee,  with  the  added  feature 
of  a  street  worker  made  up  as  a  policeman 
and  who  asked  people  if  they  had  seen 
"Mike"'  and  distributed  hand  bills.  Broad- 
casting of  the  song,  several  big  window  tie 
ups  and  the  distribution  of  paper  napkins 
printed  with  billing  for  the  feature,  stood 
out  as  leading  exploitation  items  of  the  drive 
for  the  Tower  and  Garrick  theatres. 


Motion     P  i  c  t  u  >■  e     X  e  w  s 


Street    stunt   for    "We   Moderns"    (First    National)    staged    by    the    Liberty    Theatre    in    Seattle. 
Charleston   dancers   performed   on   street   corners    to   the   strains   of    harmonica   music.      Spectators 
received    the    theatre's    flash    via    the    scrolls    carried    by    the    performers. 

Offers  Pathe  News  as  Feature 

Swetland  Opera  House,  Mayville,  Exploits 
Saturday  Showings  of  Two  Topical  Reels 


W. 


Local     Sculptor's     Indians 
Advertise  "Brave  Heart" 

Twelve  excellent  window  displays  were 
obtained  for  the  presentation  of  "Bra\e 
heart"  at  Capitol,  Oklahoma  City,  as  a  re- 
sult of  Manager  Avery's  enterprise  in  hav- 
ing a  local  plasterer  model  statues  of  ln- 
I  In  statues  were  painted  by  the 
theatre  artisi  and  on  the  strength  "f  their 
novelty  and  the  local  interest  angle  were 
i  good  displays  by  merchants. 


S.  PATTERSON,  manager  of  the 
Swetland  Opera  Bouse,  Mayville, 
N.  Y.,  runs  two  issues  of  the 
Pathe  News  on  Saturdays  and  plays  them 
up  as  a  feature.  Some  time  ago  local  con- 
ditions forced  Mr.  Patterson  to  close  his 
Tuesday  show.  He  had  been  finding  the 
news  a  short  feature  that  always  drew  well 
for  him  and  always  satisfied  his  patrons,  so 
he  hit  upon  the  plan  of  combining  the  two 
issues  of  the  Pathe  News  and  getting  be- 
hind them  with  a  heavy  advertising  and  ex- 
ploitation  campaign. 

Patterson  put  great  stress  mi  the  Pathe 
News  feature  in  hi-  newspaper  advertising, 
titled  his  music  to  scenes,  and  hail  a  big  sign 
across  his  theatre  front  which  carried 
Pathe's  trademark.  He  made  his  advertis- 
ing appeal  to  the  tact  that  news  events  from 
verv    section    of    the    world    were    covered. 


telling  prospective  patrons  thai  they  would 
be  given   "a   trip  around   the   world." 

"Alter  one  year's  experience  with  this 
plan,"  says  Mr.  Patterson,  1  can  truthfully 
say  that  the  Pathe  News  is  a  most  valuable 
permanent  feature  in  a  small   town. 

"Only  once  during  the  year  did  the  News 
tail  to  reach  me  on  schedule  time  due  to 
t rathe  delay  and  I  was  really  pleased  to 
hear  the  protests  and  the  disappointment 
expressed  by  the  people.  I  was  unable  to 
supply  a  logical  reason  for  this  issue  not 
arriving,  but  I  gave  them  all  passes  for  the 
next  show  and  they  went  away  happy." 

On  Saturday  Mr.  Patterson  gives_  his 
patrons  the  two  issues  of  the  Pathe  News, 
a  I  eat ure  and  a  two-reel  comedy. 


American   ballyhoo  methods  penetrate  to   India.       The  photo  above   shows  a   street  car  in  Cal- 
cutta   decorated    with    billing   for   the    showing    of     Pathe's    "Safety    Last"    the    first    time    publicity 
of  this  kind  bad  been   attempted  ill    India,   it   is    believed. 


Joke  Contest  for  "Cohens 
and  Kellys"  in  St.  Louis 

Two  contests  appeared  simultaneously  in 
the  St.  Louis  Times  through  the  enterprise 
■  I  c.  T.  Charack,  Universal  exploitation 
man.  One.  an  "Alibi  Contest,"  featured  the 
showing  of  "When'  Was  If  at  the  New 
Grand  Central.  Wesl  End  Lyric  and  Capitol 

theatres,  while  the  ••Cohen-  ami  Kelly-"  at 
•lie  Kings  and  Rivoli  was  the  object  of  the 
publicil y  from  the  Joke  contest. 

Charack  started  oft  the  "Where  Was  I?" 
-I  unt  with  reference  to  the  great  "al;biers" 
nt  history.  Fifteen  money  prizes  totalling 
$100  and  10  passes  to  the  picture  were 
awarded  in  this  contest. 

The  joke  competition  began  with  a  tea-er. 
A  '_' column  cut  of  George  Sidney  and 
Charlie  Murray  in  a  belligerent  attitude  was 
captioned:  "Tin-  shows  the  beginning  of 
;m  argumenl  in  a  certain  section  of  St.  Louis 
today.     Details  of  the  results  could  not  be 

learned  in  time  for  tin-  edition,  but  is- 
thoughf  a  full  account  will  he  obtained  by  to- 
morrow." The  next  day  there  was  another 
limit  page  story  announcing  that  money  and 
ticket  prizes  were  being  offered  for  the  best 

Irish  and   dew  ish   .jokes. 


March     27 ,     1926 


1413 


**% 


He'd   Grange   cuts   himself  a   piece   of   wedding    cuke  at  the  radio  wedding  held  in  Seattle  as  a 
means   of   exploiting   Universal's   ''What  Happened   To   Jones"   at   the   Columbia   theatre. 

4  'Mike1 '  Well  Exploited  in  Ohio 

Exploiteer    in    Territory    Stages    Vigorous 
Drives  in  Marion.  Geneva  and  Other  Cities 


EXHIBITORS  in  the  Ohio  territory 
who  have  carried  out  vigorous  cam- 
paigns for  "Mike"  assign  the  lion's 
share  of  the  credit  for  the  success  of  the 
■drives  to  C.  C.  Deardourff,  M-G-M  ex- 
ploiteer. 

Five  of  the  towns  in  which  he  exploited 
the  comedy  success  are  Mansfield,  Barberton, 
■Geneva,    Steubenville  and   Marion. 

In  Mansfield  the  film  played  at  the  Opera 
House  and  Deardourff  assisted  Manager 
~Wm.  Partello  to  put  over  a  fine  campaign. 
Two  girls  were  used  on  the  streets  to  tag 
passersby  with  a  card  reading,  "  'Mike' 
wants  to  see  you  at  the  Opera  House  to- 
morrow." Soda  grills  and  restaurants  were 
furnished  with  novelty  napkins  printed  with 
:an  announcement  of  the  picture.  The 
""Mike"   cross  word  puzzle  was  run   in   the 


Harold    Lloyd    up  to    his    neck    in    hot    water. 

Lobby  attractor  used  for  Pathe's  "Hot  Water" 

at  the  Rialto  Theatre,  Augusta,  Ga. 


local  paper,  and  an  inordinate  amount  of 
outdoor  billing,  and  some  neat  window  dis- 
plays helped  to  put  the  feature  over. 

In  the  next  three  towns,  Geneva,  Marion 
and  Barberton,  where  the  feature  played  at 
the  Liberty,  Marion  and  Park  Theatres  re- 
spectively, practically  the  same  exploitation 
mediums  were  employed. 

In  Steubenville,  a  more  complicated  cam- 
paign was  conducted  for  the  Grand  Theatre 
by  Deardourff  and  the  manager,  Edward 
Biggi'o.  The  Herald-Star,  a  local  paper 
was  induced  to  co-operate  on  an  identifica- 
tion contest.  The  stunt  was  to  "Find  the 
'Mike'  of  the  Herald-Star."  The  prize 
offered  was  $50.00  and  an  additional  five 
dollars  for  every  day  that  "Mike"  was  un- 
caught.  This  contest  went  over  very  big 
and  the  name  "Mike"  was  a  byword  in 
Steubenville  during  the  entire  run  of  the 
feature.  

"Behind  the  Front"  Tie  in 
With  Enlistment  Drive 

It  so  happened  that  when  the  National 
<li lard  was  staging  a  drive  designated  as 
"Enlistment  Week"  in  Birmingham,  "Be- 
hind the  Front"  was  showing  at  the  Strand. 

Manager  G.  E.  Brown  took  advantage  of 
the  situation  by  tying-up  with  the  Alabama 
National  Guard,  the  American  Legion, 
the  R.  0.  T.  C,  and  the  Boy  Scouts,  all 
of  which  resulted  in  a  big  demonstration 
in  the  downtown  section  of  the  city  Satur- 
day   before    the    picture's    opening. 

The  drive  included  a  street  parade,  in 
which  six  army  trucks  carried  banners  on 
the  attraction.  The  Birmingham  Steel 
Jackets,  a  machine  gun  unit,  assembled  in 
the  lobby  for  a  demonstration.  Airplanes 
Hew  low  over  the  business  part  of  town, 
dropping  heralds.  Bannered  trucks  with 
machine  guns  mounted  on  them  were 
stationed  in  front  of  theatre,  while  soldiers 
in  complete  regalia  paraded  up  and  down 
the  street. 


Pathe  Prepares  List 
Of  Super-Novelties 
To  Exploit  Releases 

GETTING  a  novelty,  the  cost  of  which 
was  only  a  few  cents  or  even  a  frac-' 
tion  of  a  cent,  for  use  in  the  exploita- 
tion of  a  picture  was  once  the  objective  of 
the  exhibitor,  but  finding  the  super-novelty 
is  a  task  that  has  been  accomplished  by  the 
Exploitation  Department  of  the  Pathe  Ex- 
change,  Inc.,  directed  by  S.  Barret  McCor- 
mick. 

On  the  Pathe  serial  "Play  Ball",  featuring 
Allene  Ray  and  Walter  Miller,  the  press- 
book  outlined  several  contests  and  Exploita- 
tion stunts  and  provided  for  the  theatre  a 
complete  line  of  baseball  equipment  includ- 
ing balls,  bats,  gloves  and  uniforms  of  stand- 
ard make,  available  at  wholesale  prices. 

In  the  pressbook  on  "The  Green  Archer", 
also  featuring  Allene  Ray  and  Walter  Mil- 
ler, equipment  was  illustrated  which  pro- 
vided for  archery  contest  that  would  create 
widespread  interest  in  the  mystery  serial. 

In  "Casey  of  the  Coast  Guard,"  the  Pathe- 
serial  featuring  Helen  Ferguson  and  George 
O'Hara,  the  fad  for  slickers  is  made  the  basis 
of  a  super-novelty  exploitation  stunt.  A 
tie-up  was  made  with  a  prominent  manufac- 
turer of  raincoats  whereby  Pathe  is  able  to 
supply  exhibitors  with  slickers  and  sou'- 
wester hats.  The  billing  for  the  picture  can 
be  painted  on  the  back  of  the  slicker  or  on 
the  hat  and  every  kid  that  wears  one  is  an 
advertisement  for  the  show. 

On  "The  Bar-C  Mystery",  Pathe's  West- 
ern serial  starring  Dorothy  Phillips,  a  tie-up 
was  made  with  a  manufacturer  to  supply  a 
complete  outfit  of  cowboy  clothes.  Each 
outfit  includes  chaps,  hat,  shirt,  holster, 
rope,  etc. 


Sullivan    Host 
Children  at  ' 


to    Cripple 
Don  Q" 


In  line  with  the  crippled  children's  drive 
that  has  been  the  center  of  interest  in 
Butte  the  past  month,  Manager  Sullivan 
of  the  American  theatre  issued  invitations 
to  all  the  crippled  children  to  attend  a 
special  matinee  where  the  kiddies  favorite 
Douglas  Fairbanks,  in  "Don  Q"  was  the 
attraction. 


New 
Designs 

Hennegan 

Program 

Covers 

Beautifully   LITHOGRAPHED 
in  Colors 

now  ready 

write  for  samples 
attractive    prices 

The  Hennegan  Company 

Cincinnati 


1414 


M  o  t  i  o  n     /'  i  c  t  ur  e     X  c  w  s 


Report    Success    of   Harmonica    Stunt 


Contests  Proving  A 
Box  Office  Factor 

Exhibitors  Declare 

A  CCORDING  to  the  reports  ol  many 
A  *■  exhibitors  who  have  employed  the  stunt 
in  various  waysj  the  harmonica  contesl  is 
making  its  bid  for  a  place  in  the  circle 
of  showmanship  stunts  of  exceptional  pop- 
ularity  and  drawing  power  al  presenl  oc 
cupied  conspicuously  by  the  Charleston  and 
Old  Fiddler's  contests.  The  harmonic;! 
stunts  have  followed  the  national  tie-up 
een  the  Hohner  Harmonica  company 
and  Educational,  in  an  arrangement  which 
idlers  prizes  for  the  contestants  and  acces- 
sories for  tlie  exhibitors,  all  free  of  charge. 

Among  those  who  have  reported  success 
ful  and  profitable  contests  an;  Harry  (i. 
Black,  manager  of  the  Park  Theatre,  Cald- 
well, N".  J.,  who  states  in  a  letter  to  Educa- 
tional "The  fact  that  my  receipts  for  this 
performance  were  twice  as  ureal  as  any  of 
my  previous  Saturday  matinees,  is  an  at- 
testation that  the  contesl  was  a  huge  suc- 
cess   here." 

The  manager  of  the  Park  Theatre,  Rock- 
land, Me.,  Cliff  A.  Schaufele,  who  con- 
ducted a  contest  for  four  days,  ending  with 
a  big  final  contest,  which  he  outlines  as 
follows : 

"Thursday  night  at  the  finals,  I  pulled 
the  challenge  stunt  like  this.  On  Tuesday 
night  a  very  good  man  who  can  play,  did 
not  do  his  bit,  but  he  rushed  down  the  aisle 
instead  and  challenged  my  second  man 
O'Hara,  (35-year  old  entrant)  saying  he 
would  not  take  the  glory  from  the  younger 
man  who  won.  And  O'Hara  fell  for  it  and 
we  ran  a  special  contest  Friday  night  and 
packed  them  in  and  stood  them  up." 

Among  those  who  have  linked  up  suc- 
cessfully their  Juvenile  Comedy  showings 
with  a  series  of    Harmonica    Playing  Con 

tests  were  the  Ilaring  and  I  '.lumeiit  hal  Kit/. 
and  Roosevelt  Theatres  of  Jersey  City, 
X.  J.  Their  exploitation  and  Publicity 
Manager,  David  Schaefer,  in  a  lettei  to  the 
Educational  office,  states  : 

"I  want   to  thank  you  for  giving  me  the 
Lead    to    one    of    the    greatest    co-opeiative 
tie-ups   which    I    have  ever  accomplishe  '   in 
my    career.      These    events    resulting    ii 
i  remendous  success." 


The  photo  above  shows  a  window  display  in  a 
Jersey  City  music  store  tying  up  with  the 
Harmonica  Contest  conducted  for  Educational 
short  features  by  the  Ritz  and  Roosevelt 
Theatres  of  that  city.  Arranged  by  David 
Schaefer,    publicity    director    for    the    theatres. 

Plants  Title  of  "Wanderer" 
by  Steady  Repetition 

The  campaign  which  Manager  C.  T.  Perrin 
staged  for  "The  Wanderer"  at  the  Sterling 
theatre,  Greeley,  was  designed  to  plant  the 
title  of  the  picture  thoroughly,  and  in  keep- 
ing with  this  design,  stunts  other  than  those 
of  a  straight  hilling  character  were  avoided. 

Two  weeks  prior  to  opening  of  picture, 
a  framed,  hand-painted  mat  was  placed  in 
lower  box  of  theatre  and  illuminated  with 
various   colored    spots    before   each   show. 

Billing  was  started  two  weeks  in  advance, 
with  three  24-sheet  stands,  one  of  which  was 
illuminated  and  located  directly  opposite  the 
Post  Office,  an  excellent  point  of  vantage. 
Extra  one-,  three's  and  special  sets  of  photos 
wire  put  out   in  advantageous  locations. 

A   thorough  and  intensive  newspaper  cam 
paign  was  started  well  in  advance  of  show- 
in-    and    kept    uii    throughout    picture's    run. 


Teaser  Campaign  for 
"Sea  Beast"  Showing 

in  Charlotte,  N.  C* 

An  original  teaser  campaign  executed  by 
the     manager    of    the     Broadway     Theatre, 

Charlotte,  X.  C.  launched  "The  Sea  Beast" 
engagement  in  that  city  with  unusual  ef- 
fectiveness. 

The  campaign  began  with  the  distribution 
of  a  small  envelope,  containing  salt  and  a 
small  leaflet  on  the  well  known  supersti- 
tions of  sailors,  was  imprinted  with  the 
followin-  eatchlines : 

"The  whaler  believed  that  if  salt  is 
spilled  before  he  starts  on  his  hunt  for  the 
whale,    it    indicate-    a    safe    and    sure    catch. 

"You  will  soon  have  a  remarkable  op- 
portunity of  seeing  a  whale  in — 'THE 
SKA  BEAST.'" 

This  was  followed  up  with  a  nicely  en- 
graved announcement  card  mailed  to  all 
patrons  of  the  theatre.  A  herald  with  a 
throw-away  enclosed,  in  the  form  of  a  news- 
paper clipping,  and  a  pamphlet  printed  by 
a  local  bookstore  containing  a  synopsis  of 
the  story  ".Moby   Dirk." 


"Midshipman"  Tie  Up  with 
Physical  Fitness  Contest 

A  novel  contesl  which  netted  the  Syracuse 
Strand  Theatre  almost  two  thousand  lines 
of  free  publicity  was  conducted  recently  in 
that  city  through  the  columns  of  the  Syra- 
cuse Journal- Sunday  American  for  "The 
-Midshipman." 

The  contest  was  to  find  the  most  physi- 
cally fit  boy  between  the  ages  of  14  and 
17  years  of  age.  The  contest  opened  as  a 
usual  newspaper  contest  with  no  notice  of 
the  photoplay  or  any  theatre,  whatever. 
The  local  V.  M.  ('.  A.  and  the  Syracuse 
Boy's  Club  were  brought  into  the  contest 
and  at  both  of  the  above  places  the  en- 
trants were  received. 

Several  days  alter  the  opening  story  the 
paper  printed  a  telegram  from  Kamon 
Novarro  requesting  that  he  be  allowed  to 
present  the  winner  with  a  silver  loving  cup. 
Several  merchants  offered  prizes  of  clothing 
and  sporting   goods  to  the  winner. 


s/;..,7    features   displayed    in    marquee   lighting.     Pathe's    "Amunsden's    Polar  Flight"  teas  prominently  featured  by  the  Lyric  Theatre,  Rochester, 
V.   1.    shown  at  left;   the   Strand  Theatre,  Cincinnati,  center  photo:  and  the  Sheridan   Theatre,  Greenwich   I  illage,   Wew   York  City,  pictured  in 

photo  at  right. 


March     27 ,     19  26 


1415 


Production  at  High  Pitch  at 
Sennett   Studios 

Ben  Turpin  has  just  completed  his  first 
two-reel  comedy  for  Mack  Sennett  follow- 
ing his  retirement,  and  the  fun-film  is  being 
cut  and  titled.  Supporting  Turpin  are 
Madeline    Hurlock,    Sunshine    Hart,    Dave 

Morris,  Blanche  Payson,  Herbert    Sherw 1 

and  Bud  Jameson.    Eddie  Cline  wielded  the 
megaphone.    No  title  has  as  yet  been  chosen. 

Director  Gil  Pratt  has  shot  the  last  scenes 
on  another  of  "The  Smith  Family"  series, 
featuring  Raymond  McKee  and  Ruth  Hiatt. 
This  two-reeler  has  also  gone  to  the  cutting 
room.  Title  will  be  announced  soon.  Sup 
porting  are  Carmelita  Geraghty,  Mary  Ann 
Jackson,  Barney  Helium  and  Irving  Bacon. 

Another  Sennett  comedy  now  in  the  cut- 
ting room  is  one  in  which  Billy  Bevan  is 
featured.  The  last  scenes  on  this  one  wen- 
shot  last  week  by  Director  Del  Lord.  In 
the  cast  supporting  Bevan  are  Thelma  Hill, 
Vernon  Dent  and  Leonora  Summers. 

Alice  Day  is  now  in  the  midst  of  a  coun- 
try comedy,  which  is  being  directed  by  Lloyd 
Bacon  and  Earle  Rodney.  In  the  cast  are 
Eddie  Quillan,  Danny  O'Shea,  Joseph 
Young  and  Thelma  Parr. 

Another  comedy  in  production  on  the 
Sennett  lot  is  one  featuring  Ralph  Graves, 
in  which  he  is  supported  by  Ruth  Taylor, 
Patsy  O'Byrne,  Dale  Fuller  and  Marvin 
Lobaeh.      Chas.  Lamont  is  directing. 


All    Units    Busy    at    Roach 
Studios  in  Hollywood 

Within  the  week  production  activities  on 
new  Pathe  comedy  releases  will  be  at  high 
pitch  at  the  Hal  Roach  studios.  Glenn 
Tryon  is  working  now  on  a  new  comedy  di- 
rected by  Fred  Guiol  and  Charlie  Chase 
is  at  work  on  a  mythical  kingdom  comedy 
directed  by  Leo  McCarey,  with  Martha 
Sleeper,  Fred  Malatesta,  Max  Davidson  and 
Babe  Hardy  in  the  cast. 

Ethel  Clayton  is  being  starred  with  the 
support  of  Tyler  Brooks,  Jimmie  Finlay- 
son  and  others,  directed  by  Richard  Wallace 
in  collaboration  with  Stan  Laurel,  in  a  short 
comedy  feature. 

The  return  to  the  studios  this  week  of 
Warren  Doane,  general  manager,  Robert 
McGowan,  director  of  "Our  Gang,"  and 
Fred  Jackman,  director  of  the  pictures  star- 
ring Rex,  king  of  wild  horses,  will  initiate 
immediate  preparations  for  the  starting  of 
an  "Our  Gang"  comedy  and,  later,  a  new 
Rex  feature. 


Joe  Rock  to  Supervise  New 
Bray  Comedy  Series 

J.  R.  Bray,  President  of  Bray  Produc- 
tions, Inc.  has  arranged  with  Joe  Rock, 
comedy  producer,  to  supervise  the  two  series 
of  short-length  comedies  that  Bray  Produc- 
tions are  to  produce  on  the  Coast. 


New  Buster  Brown  Comedy 
is  Released 

"Buster's  Hunting  Party,"  a  new  Buster 
Brown  Production,  made  by  the  Stern 
Brothers  for  Universal  release,  reached  the 
screen  this  week.  It  is  the  seventh  in  the 
series  of  Buster  Brown  Comedies. 


Scenes  from  the  current  "Our  Gang"  comedy   "Monkey    Business"    released   by    Pathe. 

Pathe  Lists  March  28  Releases 

First  Lionel  Barrymore  Two-Reel  Fun- 
Film    Highlight    of    Week's    Schedule 


CLTT7IFE  TAMERS,"  the  first  two- 
V/V/'  Y('g\  comedy  in  which  Lionel 
*  '  Barrymore  appears  with  Clyde 
•  link  in  support  is  an  outstanding  release 
on  the  Pathe  program  for  the  week  of 
March  28.  Other  releases  for  the  week  are 
"Wandering  Willies,"  "Casey  of  the  Coasl 
Guard";  "Do  Your  Duty",  "Fly  Time", 
Pathe  Review  No.  13,  Topics  of  the  Day  and 
two  issues  of  Pathe  News. 

"Wife  Tamers"  was  made  by  Hal  Roach. 
Clyde  Cook  is  the  principal  supporting 
comedian  and  the  cast  also  includes  Gertrude 
Astor,  Vivian  Oakland  and  Jimmy  Finlay- 
son.  The  plot  reveals  the  misadventures  of 
a  misunderstood  husband  (played  by  Barry- 
mure)  who  finds  thatwifey  means  well  after 
all.     James  W.  Home  directed. 

"Wandering  Willies''  is  a  Mack  Sennett 
brand  two-reel  comedy  with  an  all-star  cast. 
The  story  tells  what  happens  to  two  merry 
knights  of  the  road  who  have  nothing  to  do 
hut  spend  their  leisure  amid  the  surroundings 
of  a  beautiful  park.  Billy  Bevan  and  Andy 
Clvde  head  the  cast  which  also  include-  Ruth 
Hiatt     and     Kewpie     Morgan.     Del     Lord 

directed. 

"Do  Your  Duty"  is  a  Hal  Roach  single 
reeler  starring  Harry  "Snub"  Pollard  with 
Marie  Mosquini  in  support.  R.  C.  Ceder 
directed. 

"Contraband  Channels"  is  the  seventh 
chapter  of  the  Pathe  serial  "Casey  of  the 
Coast  Guard."     This  chapter  finds  the  hero 


and  heroine,  portrayed  by  George  O'Hara 
and  Helen  Ferguson,  the  subjects  of  fu.ther 
plottings  by  the  smuggling  ring,  of  which 
two  underworld  crooks  posing  as  a  Count 
and  Countess  are  the  leaders.  Much  of  the 
action  take-  place  on  a  schooner  on  which 
the  heroine  is  held  captive.  AVill  Nigh 
directed   this   Pathe   serial. 

Pathe  Review  No.  13  brings  a  novel  style 
show  to  the  screen  wherein  Irene  Castle,  High 
Priestess  of  "What  the  Weil-Dressed 
Woman  Will  Wen"  gives  some  advance  in- 
formation. Other  features  of  the  release 
are  "The  Life  Stream"  a  microscopic  study 
of  the  blood  circulation  produced  bv  Louis 
H.  Tolhurst  and  "The  Glory  That  Was 
Greece,"  views  in  Pathecolor. 

"Fly  Time"  is  a  novel  Paul  Terry  creation 
of  the  Aesop's  Film  Fables   series.     Top  cs 
of  the  Day  and   two  issues  of  Pathe   News 
complete     the    March     28th     short     Eea 
schedule  of  Pathe. 


Mabel   Normand   to   Star  in 
Roach  Two-Reeler 

Mabel  Normand  has  been  signed  by  Hal 
Roach  to  star  in  one  short  comedy  feature 
for  his  series  of  released 

through  Pathe.  Richard  Wallace  will  handle 
the  production  under  the  supervision  of  Di- 
rector-general  F.  Richard  Jones.  Storv  and 
production  details  are  being  prepared  and 
the  supporting  cast  will  be  announced  later. 


1416 


Motion     Picture     News 


I  Resume  of  Current  News  Weeklies  1 


11 

Fox  NEWS  CONTINUITY,  VOL.  7.  NO. 
17:  Vermont  -(.'rack  horsemen  of  Fort 
Ethan  Allen  battle  great  mid-winter  snow- 
drifts in  cavalry   manoeuvn        Evanstown,  111. 

Girls  of  Northwestern  University  b 
study  of  fencing  art — perhaps  to  protect  their 
hearis!  Zaragoza,  Spain — One  of  the  most 
curious  carnivals  in  the  Spanish  interim-  i 
festival  of  the  giants  and  midgets;  West  Point, 
N.  V  Cadets  oi  l  .  S.  Military  Academy 
get  manual  of  arms  for  a  night  to  play  parts 
of  girls  in  a  show;  Merced,  Cal.-  -A  marvel 
of  engineering  is  this  bridge  being  built  to 
carry  a  railroad  over  Exchequer  Reservoir; 
Vfelbourni — The  Australian  kangaroo  at  home 
— an  interesting  action  study  of  a  mother 
llaby"  with  her  young;  Dodgers  Begin 
Spring  Training  in  Florida;  Brooklyn  squad 
under  Manager  Robinson  start  season  in  Clear- 
water; Red  Sox  Start  the  1926  Season  in 
Louisiana;  Boston  Americans  begin  their 
Spring  training  in  camp  at  New  Orleans; 
White  Sox  Begin  1926  Season  in  Louisiana  ; 
Chicago  American  nine  starts  Spring  training 
in  camp  near  Shreveport ;  Philadelphia  Na- 
tionals in  Training  in  Florida:  Big  squad 
starts  1926  pennant  contest  in  their  camp  at 
Bradentown  ;  Browns  Begin  Spring  Training 
in  Florida ;  The  St.  Louis  Americans  start 
the  L926  season  in  Tarpon  springs  camp: 
Bisons  Iteuin  192G  Season  in  Florida;  Buffalo 
baseball  squad  start  Spring  training  in  cam), 
at  Palmetto;  Newport,  Ark. — Fire  destroys  20 
blocks  of  this  city,  causing  a  loss  of  over 
|1,500,000,  making  2,000  homeless;  Richmond, 
Va.  Legislature  of  Virginia  hails  Governor 
Ritchie  of  Maryland  for  speech  pleading  for 
State  rights;  Santa  Cruz — California  boasts  a 
field  of  over  400.000  lilies  waiting  to  be  dis- 
tributed for  the  Faster  season;  Brandon,  Pa. 
Tons  of  dynamite  are  used  in  trying  to  break 
the  giganti<-  ice  jam  that  clogs  Allegheny 
River;  New  York  City-  Famous  Billings  cha- 
teau on  the  Hudson,  owned  by  Rockefellers, 
burns  with  a  loss  of  over  $1,000,000;  Los  An- 
geles, Cal. — Skids  and  spills  aplenty  feature 
the  opening  auto  races  on  new  dirtrack  speed- 
way   in    Ascot    Park. 


Ill 

FOX  NEWS  CONTINUITY,  VOL.  7.  NO. 
48:  Long  Branch,  N.  J.— Aquaplaning  on 
the  ice  behind  a  mile-a-minute  sail-sled  is  a 
spoil  that  calls  for  skill  and  daring;  Easter 
Styles  Shown  by  Fashion  Creators — American 
and  Parisian  designs  in  Spring  frocks  and  hats 
are  displayed;  Personalities  <>f  Note  in  the 
Hay's  News— Mrs.  Bertha  K.  Landes  is  elected 
Seattle  .Mayor  on   pled  iree  law;   Led 

by  Mayor  Schwab,  Buffalo's  officials  don  over- 
alls to  clear  site  of  new  SI, 500,000  city  hall; 
Miami.  Fla. — Tropical  scenery  made  popular — 
if  you  want  a  tree  for  your  front  yard,  go  to 
the  woods  and  get  it;  British  Columbia — Un- 
precedented snowfall  in  the  Canadian  Rockies 
blankets  the  forests  with  a  dazzling  ermine 
itle;  London,  England — An  occupation  in 
which  a  man  must  use  his  head  is  that  of  the 
porters  in  Covent  Garden  market;  Reds 
Show  L926  Form  in  Florida  Training;  Cin- 
cinnati regulars  beat  yannigans  in  first  - 
of  the  season  at  Orlando;  Indians  Begin  the 
New  Season  in  Florida;  Cleveland  Americans 
start  192(1  pennant  race  in  training  at  Lake- 
land :  Albany.  N.  Y. — Thousands  mourn  death 
of  the  Mayor,  William  S.  Hackett,  and  join 
in  final  tribute  at  the  funeral ;  Fighting  River 
Pirates  in  New  York  Harbor;  Seafaring  police 
keep  a  constant  vigil  to  protect  rich  cargoes 
from  theft;  Anniversary  of  the  Fall  of  the 
Czar  of  Russia  :  Just  nine  years  ago.  Red  re- 
volt swept  Nicholas  II  from  throne  to  his 
death. 


FOX  NEWS  CONTINUITY,  VOL.  7, 
NO.  49:  New  Jersey  Mill  Strike  Grows 
More  Bitter;  Dublin — Notables  of  the  political 
and  social  world  in  the  Irish  Free  State  at- 
tend a  brilliant  garden  party  ;  Tulalip,  Wash. — 
An  Indian  historian  at  work;  Paris,  France — 
The  two  best  women's  football  teams  engage 
in  a  battle  of  hard  knocks  for  national  soccer 
title;  Two  U.  S.  Diplomats  Back  From  Eu- 
rope; Los  Angeles,  CaL— Young  America  takes 

in      wl Is      and      attends      bike     tournament; 

Giants  Start  1926  Season  in  Training  in  Flor- 
ida; Athletics  Start  Season  Training  in 
Florida;  Biloxi,  Miss. — Great  throng  witnesses 
celebration  at  the  new  Iberville  bridge;  Orioles 
Start  the  Season.  Training  in  Florida:  I.espanv. 
France — Epinard,  most  famous  of  French  race 
horses,  proudly  announces  birth  of  2  sons  and 
a  daughter;  Red  Lake,  Ontario — Discovery  oi 
gold  starts  rush  of  prospectors,  on  foot  and 
by  dog  team,  to  the  far  north  of  Canada;  St. 
Augustine,  Fla. — A  spot  that  few  tourists  miss 
in  the  South  is  this  quaint  city,  the  oldest  set 
tlement  in  America;  Onate,  Spain  -A  great 
sport  in  Basque  provinces  is  chasing  the  bull, 
a   pastime  in    which  entire  village  takes  part. 


INTERNATIONAL  NEWS,  NO.  22:  Koine. 
Ital.v  New  dirigible,  tested  for  tliuht  over 
pole;  Along  the  Tan  an  a  River,  Alaska — In 
the  wilds  of  Alaska  the  Wilkins  expedition 
which  hopes  to  be  the  first  to  ll\  over  the 
Pole  keeps  pushing  through  to  its  ••hop-oft" 
location  at  point  B arrow ;  Medina,  Wash — 
Killing  the  windmill  new  thrill  for  flappers ; 
Washington,  I>.  C. — Supreme  Court  Justice 
Oliver  Wendell  Holmes  celebrates  85th  birth- 
day: Seattle,  Wash.  Introducing  Mrs.  Bertha 
K.  Landes,  new  Mayor  of  Seattle;  New  Sfork 
Citj  Radio  fans,  attention'  (especially  bald- 
tieads!)  New  machine  harnesses  static  as 
"hail  raiser!"  St.  Malo,  France  Blessings 
start  fishing  fleet  across  Atlantic;  New  Ymf 
<   itj       Babj     elephant    Tei|.|\     visits    dentist's   ol- 

Orlando,    Fla.     Cincinnati    Reds    prepare 
season  .    M  inneapolis.     '  'row  ds    bi-.n  e 
winter  gale  for  auditorium  ceremonj  ;  San  An 

i.inio.  Tex.  Loin-  Star  State  host  to  Cardinal 
('rew:  Dallas,  Tex.  Complete  pioneer  flighl 
over  new   air  route:   Frisco,  Cal.     Golden  Gate 

Hues   heroic-  seamen  I    New    Orleans.    La. 
Red  s..\   pi,-n    first   game  of  season;   Washing- 
ton,   l>.    C.     I  »>'i :rats   and    Republicans    pn 

pari  Eoi  !.  al  bat  tie!  Ft.  M.\  ers,  Fla.  Mack- 
men     bus\      training     in     orange     blossom     land; 

Calcutta,  India.  Millions  gather  for  eclipse 
lloh  Bath;  Newport  News,  v.-,.  Great  liner 
swept  b\  spectacular  fire;  Gray's  Harbor  Bar, 
u.i  q,     Japanese   steamship   "turns   turtle"   in 

\iih -rii  an    harbor    after    trip    across    Pacific. 


calls  for  clean-up!  Paris.  France — Briaiid  falls 
and  rises  again  as  Premier!  Dublin.  Ireland — 
De  Valera  resigns  Presidency  of  "Irish  lie- 
public"!  New  York  City — Bike  riders  battle 
in  six-day  'lassie  in  Madison  Square  Garden! 
While  their  partners  carry  on  the  race,  the 
men   rest    from    hours  of  pedaling  in  tents  be- 

the  track;  Off  Grays  Harbor,  Wash. — 
Japanese  freighter  capsizes  after  running 
aground!  Trenton,  N.  J. — Signs  Hudson  River 
Bridge  bill!  Norfolk,  Va. — Liner  America 
swept  by  fire!  Fachan,  China — Troops  of  Ohi- 

National  Government  constantly  keep  in 
trim!  Ni  <ity — Celebrate  50th  anni- 
"iie !  Capri,  Italj  <  amera- 
man-explorer  penetrates  famous  Blue  Grotto 
of  Capri!  Lakeland,  Fla. — Cleveland  Indians 
rally  to  cry  of  "Play  Ball"!  Washington,  D. 
C. — National  legislators  ready  for  baseball 
■  lash! 

INTERNATIONAL  NEWS  NO.  2:J  :  Los  An- 
geles, Cal. — Daredevil  invents  new  aerial 
thriller;  Pierron,  111. — Mail  flyer  derailed  I  Lo- 
comotive smashed;  Sarasota,  Fla.- — N.  Y. 
teams  soon  ready  for  the  pennant  battles;  Seat- 
tle. Wash. — The  latest  on  the  menu!  Hockey 
a  la  flapper;  Tampa.  Fla. — Senators  shake  fur 
ana  show  old-time  speed;  Santa  Rosa. 
Cal. — Famous  plant  wizard  celebrates  77th 
birthday  ;  Stockholm,  Sweden — Sulky  races  in 
snow  thrill  Swedish  crowds  ;  New  York  City — 
Prize  blooms  at  National  Flower  Show;  Fair- 
banks, Alaska — Planes  arrive  in  Alaska  for 
North  Pole  flight;  Peking,  China — China 
sticks  to  Child  Labor ;  Monterey,  Cal. — Crack 
cavalry  riders  practice  Roman  stunts;  Paris. 
France — Paris  tests  life-saving  device  for 
autos;  Leipzig.  (Jermany  -War  comrades  rally 
to   Ilinclcnburg's  support. 


PATIIE  NEWS  NO.  24:  Washington,  I).  C. 
— House  Naval  Committee  submits  5-year 
air  building  program;  San  Antonio,  Texas — 
Baseball's  High  Commissioner  visits  training 
'.imp!  Dayton,  Ohio — Mac-ready  makes  another 
attempt  to  beat  world's  altitude  record!  Osaka, 
.Japan — Japanese  Prosperity  Festival  is  gala 
affair;  In  the  Limelight — Gen.  Butler  causes 
arrest  of  dinner  host!  New  York  City — "Big 
Bill"  Edwards  becomes  Czar  of  Professional 
Football  League!  New  York  < 'ity — America's 
"Big  Three"  opera  stars  discuss  careers! 
Moscow.  Russia — Russia  and  Germany  estab- 
lish commercial  relations !  A  New  Klondike — 
Glamor  of  gold  once  more  lures  prospectors! 
Oil  City.  Pa. — Blast  ice  jams  to  prevent  river 
floods!  Kansas  City,  Mo. — Sentence  auto  law- 
violators  to  rock  pile!  Eccles,  W.  Va. — 14  lose 
Lives  in  mine  blast!  Denver,  Colo. — Interna- 
tional Rotary  President  gets  old-fashioned 
Western  welcome !  Biloxi,  Miss. — Open  first 
bridge  on  Spanish  Trail  between  New  Orleans 
and   Mobile  ! 


KLNOGRAMS  NO.  5169:  Eton.  Eng.— 
English  schoolboys  race  across  country : 
New  York  Sixteen  get  degrees  as  rabbis: 
Belmont  Park,  N.  Y. — Star  three  year  olds 
eel  ready  for  Kentucky  Derby;  Santa  Rosa. 
(  al. — Legion  helps  Burbank  celebrate  his 
birthday;  London — Queer  figures  prance  in 
English  arts  ball  :  Washington — House  Repub- 
licans and  Democrats  get  ready  for  baseball 
season  :  Key  West.  Fla. — Wrestles  turtles 
with  his  bar,'  hands  ;  Livingston.  Mont.- — Child 
has  a  pet  porcupine;  Herts.  Hng. — Health 
school  pupils  haven't  eaten  since  January;  An- 
napolis. m,i.-  Midshipmen  athletes  score  in 
field  day. 


KfNOGRAMS  No.  5170:  Washington— 
Charley  Boff,  famous  Norse  athlete,  takes 
up  football  at  Georgetown  University;  New 
"til.     Flower    show    opens    showing    gorgeous 

blooms;    Santa    Cruz.    Cal.—  Lais,-    Easter  lilies 

by     the     ton:     Washington      Mrs.     Willebrandt. 

i  s.  Assistant  Attorney  General  and  coun- 
try's "busiest  woman"  takes  on  another  job: 
Pigeon  Point,  Cal.  -Army  of  goats  aids  in 
war  on  tuberculosis:  Evanstoii.  111. — North- 
western University  girls  practice  marksman- 
ship in  zero  weather:  College  Park,  Md. — 
Maryland  University  girl  sharpshooters  prac- 
iii  snow:  Liangchou,  Kansu  Buddhists' 
moves  to  China  from  Thibet. 
traveling  through  blinding  sandstorm  in  pic- 
turesque caravan. 


Jed 


for 


Trio    of 
comedy 


:omedy     highlights     in      the      Stern 
The    Big    City"    released    through 


Brothers 
Universal. 


It 

the 


All  1 1 :  MEWS   NO.  23:  Santa  Rosa.  Cal. 
Burbank  honored  on  77th  birthday!   Rome, 

lh       North     Pole    dirigible-    in    test     flighl  I     In 

I  imelight     First   woman   Mayor  "t    Seattle 


Dooley      Selected 
"Newlyweds" 

Jed  Dooley,  vaudeville  comedian,  lias  been 
-elected   b\    the  Stern    Brothers  to  play  the 

role    of    Mr.    Newly    m    the    two-reel    scrip-. 
"The   Nowhwcils  and   Their   Baby." 


March    27,    1926 


1417 


inions  on  Current  Short  Subj 


"  One  Wild  Time  " 

(Universal-Mustang — Two  Reels) 

(Reviewed  by  Chester   J.  Smith) 

SMILING  BEN  CORBETT  as  Dirty- 
shirt  Jones,  and  Pee  Wee  Holmes  as 
Magpie  Simpkins  are  featured  in  this  west- 
ern comedy,  which  is  on  the  same  order  of 
those  of  the  series  that  have  gone  in  the 
past.  Dirtyshirt  and  Magpie  each  delight  in 
putting  an  occasional  one  over  on  the  other 
and  in  this  story  they  have  ample  opportun- 
ity to  develop  some  rather  crude  though 
fairly  interesting  comedy. 

It  all  develops  through  Magpie's  desire 
to  become  a  married  man.  Dirtyshirt 
finally  dissuades  him  from  writing  to  a 
matrimonial  agency,  and  then  later  to  get 
even  with  him,  mails  one  of  the  touching 
missives  Magpie  has  written  and  filed  away. 
There  is  a  generous  response  to  the  letter 
and  the  would-be  brides  descend  upon  Mag- 
pie all  from  the  same  stage  coach.  Mean- 
time he  and  Dirtyshirt  have  fallen  in  love 
with  the  new  girl  at  the  local  store.  The 
applicants  however,  will  not  be  denied,  and 
pursue  Magpie  vigorously. 

Dirtyshirt  and  Magpie,  each  unknown  to 
the  other  proposes  to  the  new  girl  at  the 
store  and  advance  her  the  necessary  money 
to  bring  her  mother  on.  Each  is  to  meet 
her  at  the  office  of  the  Justice  of  the  Peace 
at  four  o'clock  in  the  afternoon.  The  two 
arrive  there  at  the  same  time  only  to  see 
the  fair  damself  emerging  with  the  dashing 
local  haberdasher. 

Summary. — This  comedy  is  much  like  those 
that  have  gone  before  in  this  western  series.* 
There  are  some  fairly  good  situations  and 
some  fast  knockabout  stuff.  It  should  go  well 
in  the  neighborhood  houses. 


"Home  Cured" 
(Educational-Tuxedo — Two  Reels) 
(Reviewed  by  Thomas  C.  Kennedy) 
A  CTION,  gags  that  shoot  straight  to  the 
•**■  bullseye  of  laughter,  and  fine  acting 
are  the  attributes  which  gives  this  Johnny 
Arthur  starring  comedy  a  high  rating' as  en- 
tertainment for  masses  and  classes.  Indeed, 
"Home  Cured"  seems  to  prove  up  to  every 
test  which  can  be  applied  to  the  judgment  of 
what  will  or  will  not  score  with  screen 
patrons.  The  story  is  credited  to  Donna 
Barrell  and  the  direction  to  William  Good- 
rich— both  seasoned  and  accomplished  spe- 
cialists in  their  respective  fields.  Arthur, 
as  the  hypochondriac  whose  distracted  wife 
invents  the  means  of  curing  him  of  his 
imagined  ailments,  has  excellent  support. 
The  play  has  a  good  story — though  there  is 
a  bit  too  much  detail  in  showing  the  under- 
taker's preparations,  the  method  used  to 
frighten  the  hero  out  of  his  chronic  ills — 
and  a  sufficient  supply  of  gags  to  keep  things 
moving  throughout.  A  fast  finish  with  ex- 
cellent acrobatics  brings  the  play  to  a  stim- 
ulating climax. 

The  Cast 

Johnny  Arthur,  Virginia  Vance,  Chick  Collins,  Glen 
Cavender,   George   Davis. 

Summary. — A  sure-fire  laugh  producer  and 
one  suitable  for  any  type  of  house.  It  seems 
to  have  everything  necessary  to  register  as  a 
comedy  success. 


"  Monkey  Business  " 

(Pathe— Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

ALTHOUGH  billed  as  an  "Our  Gang" 
comedy — and  true,  all  the  Gang  are  in 
it — they've  let  a  trick  monkey  get  away  with 
most  of  the  action  in  this  two  reeler.     That 


is — the  Monk  and  Farina.  Not  so  long  ago, 
there  was  a  scream  of  a  scene  between  this 
same  monk  and  the  little  negro  in  "Treasure 
Island",  another  "Our  Gang"  release.  This, 
however,  was  incidental  to  a  particularly 
well  fitted  "Gang"  story.  This  time  it 
appears  that  the  whole  Gang  are  incidental 
to  the  Monk  and  while  Director  McGowan 
is  to  be  again  complimented  for  accomplish- 
ing such  good  work  between  these  two,  the 
"monkey  business"  has  been  overdone  a  bit 
in  this  case.  At  the  same  time,  there  are 
enough  laughs  packed  throughout  the  two 
reels  to  insure  its  success  with  the  average 
audience.  The  story  has  to  do  with  the 
escape  of  a  circus  monk  who  meets  Farina. 
The  Gang  decide  to  rig  up  a  show  and  use 
the  Monk  for  an  attraction  after  he  has 
demonstrated  his  boxing  ability  and  a  bag 
full  of  tricks.  The  monk  escapes  again  and 
goes  on  a  rampage. 

The  Cast 
Mickey    Daniels,     Farina,    Fatty    Joe    Cobb.     Husky 
Haines,    Johnny    Gray,    Jackie    Condon,    Mary    Korn- 
man — and   the   Monk. 

Summary—  The  Monk's  antics  with  Farina 
will  suffice  to  put  this  over  wherever  they 
like  "Our  Gang"  comedies  and  that  goes 
for  most  all  houses. 


"  Felix  Fans  the  Flames  " 
(Educational-Cartoon — One  Reel) 

T-TERE'S   a   particularly  good   Pat   Sullivan- 
-*-  ■*■    Felix    Cartoon   which   offers    further   evi- 
dence of  the  trouble-finding  ability  possessed  by 
this  wandering  cat.     After  being  bodily  thrown 
out  of  a  dozen  or  so  houses  where  he  ;•-  seekine 
a  place  to  rest,  Felix  fin; " 
warm   spot   by   a   kitchei 
stolen  and  eaten  a  whole 
plished  all  this  by  chloro 
the  house.     A   bad   nigh 
his  slumbers  and  he  dr« 
caught  him.     He  is  taker 
eral    offensive    character;  :■ 
Then  comes  his  turn.    The 
cartoon     are     very     well     done. — EDW.     G. 
JOHNSTON. 


"  Ko-Ko  at  the  Circus  " 
(Red    Seal-Cartoon — One    Reel) 

THIS  time  Max  Fleischer  has  submitted 
a  poster  to  the  proprietor  of  a  circus, 
Ko-Ko  and  his  dog  are  included  among  the 
characters  and  the  circus  man  returns  the 
drawing  with  the  request  that  a  giant  be 
substituted  for  Ko-Ko  and  the  hound.  How- 
ever, these  two  characters  hide  behind  the 
giant  when  the  change  is  made  and  while 
the'new  sketch  is  en  route  in  the  mail,  erase 
the  giant  and  disguise  themselves  as  such. 
An  expose  follows  before  the  angry  circus 
man,  but  Ko-Ko  suddenly  assumes  a  huge 
stature,  disposes  of  the  giant  and  goes  on  a 
general  rampage.  This  cartoon  is  well  up 
to  standard.— EDW.  G.  JOHNSTON. 


"  The  Menace  of  the  Alps  " 
(Universal — One  Reel) 

pHIS  is  a  somewhat  thrilling  scenic  show- 
■■■  ing  the  beauties  of  the  Alps,  as  well  as  the 
dangers  that  lurk  in  the  path  of  the  adven- 
turous mountain  climber.  There  are  some 
amazingly  beautiful  shots,  as  well  as  some 
interesting  ones  showing  how  these  precipitous 
peaks  are  conquered  by  the  climbers.  The 
picture  also  shows  how  an  unfortunate  is 
rescued  after  a  fall  down  one  of  the  chasms. 
It  is  a  novel  subject  well  done  and  should 
serve  as  a  good  filler  in  almost  any  house. — 
CHESTER  J.  SMITH. 


"  Dixie  Doodle  " 
(Pathe-Sportlight — One   Reel) 

ICE  and  snow  sports  in  the  North  and 
those  peculiar  to  the  South  are  shown  in 
this  issue  of  the  Grantland  Rice  Sportlight 
and  while  this  one  is  not  quite  up  to  stan- 
dard, it's  a  very  fair  number.  The  winter's 
crop  of  ski  jumpers  is  further  helped  along 
by  an  Adirondack  club— the  only  difference 
being  that  those  who  take  part  are  not  as 
well  versed  in  the  art  as   they  could  be. 

Log  rolling  is  a  new  water  sport  for  the 
people  of  the  South  and  the  spectators 
appear  to  be  very  much  interested  in  the 
efforts  of  two  professionals  who  try  their 
best  to  dislodge  one  another  from  the  un- 
steady craft— EDW.  G.  JOHNSTON. 

"  Reelview,  Issue  C  " 
(Red  Seal-Urban-Kineto — 850  Feet) 

HERE'S  an  interesting  issue  of  Reelview 
which  starts  oft"  with  scenes  of  the 
quaint  people  and  customs  of  San  Fran- 
cisco's old  Chinatown — the  old  generation 
and  the  new.  Primitive  living  conditions  of 
a  Tennessee  mountain  family  are  next 
shown.  They  still  continue  to  manufacture 
their  clothes  from  sheep's  wool,  make  table- 
ware and  other  home  necessities.  The  bal- 
ance of  the  reel  is  titled,  "Thrills"  and  has 
to  do  with  exciting  moments  in  the  careers 
of  motor-cycle  drivers,  auto-racers,  fire- 
fighters, locomotive  drivers  and  "human 
flies."— EDW.  G.  JOHNSTON. 


tilings  aie  suuaemy  cnanged.  Lite  takes  on 
a  different  perspective  and  he  becomes  his 
old  self  again  and  proceeds  to  spread  good 
cheer  and  kind  deeds  in  all  directions.  This 
one  is  O.  K.— EDW.  G.  JOHNSTON. 


"  Searchlight,  Issue  D  " 
(  Red  Seal-Urban-Kineto — One  Reel) 

THIS  issue  of  the  Searchlight  consisting 
of  two  parts,  has  to  do  with  the  vanish- 
ing animal  life  and  the  manufacture  of  plate 
glass.  In  the  first  part  the  efforts  being 
made  for  the  conservation  and  protection  of 
different  animals,  are  shown.  In  the  latter 
half  of  the  reel  some  unusually  interesting 
shots  have  been  secured  of  a  plate  glass  fac- 
tory— from  the  pouring  of  the  molten  fluid 
to  the  final  polishing  process.  This  part  is 
exceptionally  interesting. — EDW.  G.  JOHN- 
STON. 


Anytime! 

It's    a    Treat 

"Has    Anybody   Here 
Seen    Kelly" 

Max    Fleischer    Ko-Ko    Song    Car-Tune 


729   7th  Ave.,  New   York  City 

DISTRIBUTORS 


1418 


Motion     Picture     N  e  w  s 


elease  Reviews  of  Feature 


The  Bat 

(United  Artists— 8219  Feet) 


T.  Pardj  I 
probably 


(Reviewed   bj    Geor^ 

A  BOX  office  knockout:  There  probablj  Lsn'l  a  human 
creature,  young  or  old,  hard-boiled  enough  to  sii  through 
a     session     of    •'The     Bat"     without     having    spina]     chills 

develop  as  a  resull  of  its  eerie,  creepy,  bl I  curdling  atmosphere, 

or  experiencing  a  sense  of  welcome  relief  when  a  thrusl  of  ship 
stick  comedj  momentarily  changes  horror  to  hilarity.  It's  a  greal 
piece  of  direction  Roland  Wesl  is  responsible  for,  and  the  players 
back  him  up  righi  royally,  everyone  in  the  large,  brilliant  cast 
contributing  to  the  picture'-  success.  The  stage  play  stuck  to 
straight  melo,  the  screen  version  supplies  humorous  balance  and 
has  better  mass  appeal,  for  it  slackens  the  nerve-strain  at  intervals 
when  it.  threatens  to  produce  emotional  hysteria  among  some  of  the 
mi  lookers.  Nbl  one  spectator  in  a  thousand  is  likely  to  solve  the 
problem   of   the   arch-criminal's    identity    until    the   climax 

THEME.  Mystery  melo.  Arch-criminal  known  as  The 
Bat  committs  robberies,  murders,  fools  police,  is  finally  run 
to  earth  on  Long  Island  estate. 

PRODUCTION  HIGHLIGHTS.  Splendid  direction, 
clever  acting  by  entire  cast.  Manner  in  which  suspicion  is 
thrown  in  turn  on  all  characters,  concealment  of  actual 
criminal's      identity.       Mysterious       atmospheric       effects. 

EXPLOITATION  ANGLES.  You  can  promise  pat- 
rons a  real  treat  in  this  mystery  melo.  Refer  to  stage 
play's  success.     Bill  as  sure  thriller. 

DRAWING  POWER.  Should  prove  a  box  office  win- 
ner in  any  house. 

SUMMARY.  Will  get  the  money  wherever  it  is  shown. 
Has  tremendous  audience  pull,  a  compound  of  thrills,  com- 
edy and  mystery  that  never  slackens  in  gripping  action. 


wood.  Director,  Koiana  west,  fnotograpnea  oy  Artnur  .caeson. 
SYNOPSIS.  Treats  of  happenings  in  one  night  on  Long  Island 
estate  of  Richard  Fleming  during  raid  by  crook  known  as  the  Bat. 
The  trail  leads  to  Fleming's  place  where  the  Jap  butler.  Dr.  Wells, 
detective  Moletti  and  others  are  all  under  suspicion  after  Fleming 
has  been  shot  and  killed.  When  the  Bat  is  finally  captured,  it 
develops  that  he  has  impersonated  Moletti,  having  disposed  of  the 
latter. 


The   Bat    (United    Artists) 
PRESS  NOTICE 
/"\  NE     of     the     greatest    stage 
^—      mystery  melodramas  Broad- 
way has  known,  "The  Bat,"  will 
be   shown   on   the   screen   of   the 

Theatre  on . 

It  is  a  blood-chilling,  wierdly 
interesting  picture  in  which  up- 
roarious comedy  is  mingled  with 
the  tensest  sort  of  thrills,  sit- 
uations that  keep  an  audience  on 
the  wire-edge  of  expectation  and 
holds  the  attention  tight  in  a 
that  never  loosens  until  the 
climax.  The  story  deals  with  a 
superhuman  crook  who  terror- 
izes numerous  victims,  success- 
fully evades  police,  but  is  finally 
run  to  earth  on  a  Long  Island 
estate. 

An  all  star  cast,  with  Jewel 
Carmen,  Jack  Pickford,  Louise 
Fazenda,  Robert  McKim,  Lee 
Shumway,  Andre  de  Beranger, 
Emily  Fitzroy  in  important 
roles. 

CATCH    LINES 

A  crook  mystery  melodrama  that  is 
the  acme  of  horrors   and  weired  appeal ! 


Jewel    Carmen, 
a    United 


featured    in    "The    Bat" 
Artists    production. 


I 


The  New  Klondike 

(Paramount — Seven  Reels) 
Kc\  iewed  h>   Prank  Elliott  i 

T  was  inevitable  thai  Florida,  its  land  boom,  its  rush  of  modern, 
gold  mad  folk,  and  the  romance  and  adventure  accompanying 
it  all,  would  eventually  reach  the  screen  in  story  form.  Ring 
Lardner  has  made  it  a  background  for  a  wow  of  a  baseball-real 
estate  story  in  which  Thomas  Meighan  has  opportunity  to  show 
some  real  old-time  form.  The  picture  has  been  made  in  Florida 
and  is  i  herd  me  rich  in  scenic  beauty.  There  are  shots  in  the  big 
Florida  hotels  and  environs,  on  the  vasi  real  estate  holdings  and 
on  the  boats  enroute.  There  is  a  line  cast  in  support  of  the  star, 
headed  by  Lila  Lee,  Paul  Kelly  as  "Bing"  Allen,  a  rural  "Babe 
Ruth,"  is  immense.  The  method-  of  the  real  estate  operators  m 
extracting  real  monej  from  newcomer-  tor  worthless  swamp  land, 
are  shown  in  amusing  manner.  There  isn't  a  dull  moment  in  this 
one. 

THEME.  Comedy  drama  of  a  star  big  league  ballplayer 
who  gets  into  the  real  estate  game  in  Florida  and  cleans  up 
for  himself  and  teammates. 

PRODUCTION  HIGHLIGHTS.  The  meeting  between 
Tom  and  his  pal  and  Lila  and  her  maid  aboard  boat.  Scene 
in  which  Tom  is  fired  by  jealous  manager.  Operations  of 
"Bird  dogs."     Beating  up  of  the  villains.     Meighan's  work. 

EXPLOITATION  ANGLES.  Tieup  with  local  real 
estate  firms  on  Florida  theme.  Tieups  with  sporting  goods 
stores.     Play  up  Meighan  and  Lila  Lee. 

DRAWING  POWER.  Suitable  for  the  big  downtown 
first  runs,  and  all  other  houses. 

SUMMARY.  A  big  improvement  on  former  Meighan 
offerings.  A  great  story  by  a  well  known  writer  told  by  a 
cast  of  popular  players.   Shot  in  the  actual  locale  in  Florida. 

THE  CAST 

Tom  Kelly Thomas  Meighan 

Evelyn    Lane Lila    Lee 

"Bing"  Allen Paul   Kelly 

Flamingo   Applegate Hallie    Manning 

Morgan  West Robert   Craig 

Owen    George   De   Carleton 

Joe  Cooley J.  W.  Johnston 

Author,  Ring  Lardner.  Directed  by  Lewis  Milestone.  Photo- 
graphed by  Alvin  Wyckoff. 

SYNOPSIS.  Tom  Kelly,  about  to  start  spring  training  with  his 
team,  meets  Evelyn  Lane.  Tom  is  fired  by  manager,  meets  a 
wealthy  realtor,  is  engaged  to  put  over  a  deal  and  soon  is  making 
money.  He  gets  former  team  mates  to  form  real  estate  company. 
Then  conspirators  unload  worthless  swamp  on  Tom,  but  in  end  he 
gets  money  back,  beats  up  villains,  gets  job  as  manager  and  wins 
Evelyn. 

The    New    Klondike 

(Paramount) 

PRESS   NOTICE 

THOMAS  MEIGHAN'S 
-*■  newest  starring  vehicle,  "The 
New   Klondike,"    which    will    be 

shown   at  the  Theatre, 

commencing  .     Here  we 

find  Tom  enacting  the  part  of 
a  crack  player  of  the  New  York 
baseball  club  in  Florida,  who, 
fired  by  a  jealous  manager,  gets 
in  the  real  estate  game  and 
makes  a  lot  of  money  for  him- 
self and  team  mates  and  then 
gets  the  manager  job.  Lila  Lee 
plays  opposite  the  star  and  the 
supporting  cast  includes  Paul 
Kelly,  Hallie  Manning,  Robert 
Craig,  J.  W.  Johnston,  Brenda 
Lane,  Tefft  Johnson  and  Danny 
Hayes.  Ring  Lardner  wrote  the 
tale  as  an  original  story.  The 
picture  was  filmed  in  Florida  and 
abounds  in  eye-pleasing  outdoor 
scenes. 

CATCH  LINES 

Thomas     Meighan.    star    of     "The     New  A    baseball    romance    against    a    back- 

Klondike"    a    Paramount    production.  ground    of    Florida's   hectic   land    boom  1 


M  a  r  c  h 


1926 


1419 


The  Set  Up 


(Universal— 4600  Feet) 

i  Reviewed  by  George  T.  Pardy) 

ART  ACORD  as  a  dashing  deputy  sheriff,  two  kids  who 
aspire  to  be  like  him  when  they  grow  up  and  who  provide 
some  good  juvenile  comedy,  a  murder,  a  lost  and  recovered 
bag  of  money,  Art's  love  affair,  and  the  necessary  amount  of  gun- 
play and  riding,  are  the  principal  ingredients  of  this  Westerner, 
which  speeds  smoothly  and  swiftly  into  a  satisfactory  finish.  It's 
0.  K.  as  entertainment  for  all  who  favor  the  outdoors  adventure 
type  of  yarn,  and  the  plot  indulges  in  some  pleasing  variations  from 
the  cut-and  dried,  stereo  sort  of  thing  that  has  done  duty  in  so  many 
plain-and-border  tales.  Acord  has  an  agreeable  presence,  can  ride 
and  scrap  with  the  best  of  his  Western  contemporaries,  acts  well  in 
this  picture,  and  is  capably  supported.  There's  a  pet  horse  entitled 
to  a  word  of  praise  for  his  intelligent  work,  as  well  as  his  mistress, 
Alta  Allen,  who  cuts  a  very  attractive  figure  in  the  heroine  role,  the 
photography  is  pleasing,  direction  good. 

THEME.  Westerner.  Deputy  Sheriff  in  love  with  girl, 
protects  her  from  enemies,  makes  sacrifice  for  her  sake, 
arrests  murderer  of  her  father,  wins  her. 

PRODUCTION  HIGHLIGHTS.  Lively  action,  thrill 
punches,  romantic  development,  timely  comedy  relief. 
Acord's  riding  and  fighting  stunts,  intelligent  tricks  of  pet 
horse.     Scene  where  hero  single-handed  whips  bandits. 

EXPLOITATION  ANGLES.  There's  stuff  in  this  that 
will  please  kids,  go  after  juvenile  trade.  Boost  as  good  ro- 
mantic Western  melo.    Feature  Art  Acord. 

DRAWING  POWER.  Likely  program  number,  O.  K. 
for  western  trade. 

SUMMARY.  Moves  crisply,  has  numerous  exciting  situ- 
ations, weaves  in  human  interest  with  the  customary  gun- 
play thrills  and  riding  stunts.  Art  Acord  in  an  appealing 
role  which  he  fills  well.  Support  good,  photography  attrac- 
tive. 

THE  CAST 

Deputy  Sheriff   Stratton Art  Acord 

Thora    Barton Alta    Allen 

Tub   Jones Albert   Schaeff er 

Seth  Tolliver Thomas  C.   Lingham 

Cliff    Barton Montague    Shaw 

Bert   Tolliver Jack    Quinn 

Sheriff    Hayes William    Welsh 

Author,  L.  F.  Jefferson.  Director,  Clifford  Smith.  Photographed 
by   Eddie   Linden. 

SYNOPSIS.  Thora  Barton's  father  is  killed  by  robbers  who 
fail  to  find  the  bag  of  money  he  was  carrying.  Stratton,  deputy 
sheriff,  in  love  with  Thora,  is  set  to  guard  the  Barton  ranch  for 
latter's  creditors.  The  bag  is  found  by  two  youngsters.  Thora 
goes  with  them  to  get  the  money,  is  followed  by  thugs,  but  rescued 
by  Stratton,  who  tricks  one  of  the  criminals  into  confessing  the 
Barton  murder. 

The   Set   Up    (Universal.) 
PRESS    NOTICE 

ART  ACORD  in  a  fascinat- 
ing Western  picture  with 
an  engrossing  murder  mystery 
angle,  as  well  as  the  usual  rapid 
action,  riding  stunts  and  thrills, 
will  be  the  leading  screen  feature 
at     the     Theatre     on 


Art    Acord,    star    of    the    Universal    re- 
lease   "The    Set    Up" 


In  this  story  there  is  a  deep 
vein  of  human  interest,  with 
Acord  as  a  misunderstood  lover, 
who  finally  fights  his  way  to 
vindication,  runs  down  the 
criminal  who  murdered  his 
sweetheart's  father,  and  proves 
to  her  that  he  is  the  only  man 
in  the  world  worth  marrying.  A 
couple  of  clever  juvenile  boy 
actors  furnish  some  uncommonly 
good  comedy,  which  has  an  es- 
pecial appeal  for  the  kids. 

Other  featured  players  are 
Alta  Allen,  Albert  Schaeffer,  and 
Thomas   Lingham. 

CATCH  LINES 

Romance  and  comedy,  thrills  and 
sentiment,  gunplay,  spectacular  riding — 
you'll  find  'em  all  in  "The  Set  Up" 


Wild  Oats  Lane 

(Prod.  Dis.  Corp.  6500  Feet) 

(Reviewed  by  George  T.  Pardy) 

A<  '!>'<  ><  >K  melodrama  that  has  undoubted  mass  appeal,  especially 
for  the  sentimentally  inclined  folks  who  rejoice  in  the  re- 
generation of  underworld  sinners,  whether  they  be  of  the 
dope-fiend,  stickup,  burglar  or  prostitute  type.  It  is  a  well  con- 
structed yarn,  directed  with  considerable  skill  by  Marshall  Xeilan 
and  particularly  well  acted.  Viola  Dana  gets  a  lol  of  sympathy  in 
the  fallen  heroine  role,  all  the  more  probably  because  she  is  such 
a  dainty  little  person  physically  and  impresses  you  as  being  pa 
ically  helpless.  Robert  Agnew  scores  creditablj  as  her  erring  but 
honest-at-heart  lover,  John  MacSweeney  is  the  real  goods  as  the 
ingenious  priest  and  the  gangster  gents  are  realistically  repulsive, 
The  prevailing  atmosphere  is  that  of  gloom,  but  this  Is  occasion 
ally  lightened  by  flashes  of  comedy,  most  of  which  is  furnished  by 
a  kleptomaniac  who  pilfers  right  and  left;  cleverly  impersonated 
by  Robert   Brower. 

THEME.  Young  couple  accidentally  separate  on  wed- 
ding eve.  Man  is  involved  with  crooks,  girl  goes  to  bad. 
Both  are  reformed,  meet  again,  are  reconciled,  marry. 

PRODUCTION  HIGHLIGHTS.  The  strong  emotional 
appeal,  as  well  as  thrill  situations,  capital  underworld  at- 
mosphere, smooth  continuity,  smart  action,  heart  interest 
and  sympathetic  lure.  Performances  of  Viola  Dana  and 
Robert  Agnew. 

EXPLOITATION  ANGLES.  Play  up  the  regeneration 
idea  as  applied  to  both  hero  and  heroine.  Bill  as  intensely 
exciting,   yet  sympathetic   melo.     Feature  the  leads. 

DRAWING  POWER.  Should  give  satisfaction  in  any 
house. 

SUMMARY.  Good  crook  melo,  has  undeniable  senti- 
mental appeal,  joined  with  tense,  exciting  action,  puts  thrills 
over  nicely,  is  well  directed,  photographed  and  acted. 
Viola  Dana,  Robert  Agnew  score  heavily  in  leads.  A  likely 
card 

THE  CAST 

The    Girl Viola    Dana 

The    Boy Robert    Agnew 

The  Priest John   MacSweeny 

The  Mother Margaret  Seddon 

The    Father George    Barnum 

Dude    Jerry    Miley 

Detective    Scott    Welch 

Adapted  from  Play  by  George  Broadhurst,  Novel  by  Gerald 
Beaumont.  Director,  Marshall  Neilan.  Photographed  by  David 
Kessen. 

SYNOPSIS.  Deals  with  misadventures  of  young  couple  who  are 
separated  in  New  York  on  eve  of  marriage,  the  man  being  mixed  up 
with  crooks,  the  girl  drifting  into  the  underworld  and  company  of 
evil  associates.  Both  are  befriended  by  a  kindly  priest  and  meet 
accidentally  in  the  latter's  place.  She  reproaches  him  with  being 
the  cause  of  her  downfall.  He  admits  his  guilt,  but  they  are  finally 
reconciled  and  wedded  by  the  priest. 


Wild    Oats    Lane    (Prod.    Dis. 

Corp.) 

PRESS   NOTICE 

f~*\  NE  of  the  most  pathetic  and 
^-^  thrilling  plays  of  under- 
world life  the  stage  has  ever 
known  has  been  translated  to 
the  screen,  and,  under  the  title 
of  "Wild  Oats  Lane"  will  be  the 

stellar  attraction  at  the  

Theatre  on .  Viola  Dana 

and  Robert  Agnew  play  the 
leading  roles,  portraying  two 
young  folks  who  separate  on  the 
eve  of  marriage  through  no  fault 
of  their  own,  the  man  involved 
with  crooks,  the  girl  drifting  into 
evil  surroundings.  The  story  of 
their  regeneration,  subsequent 
meeting,  reconciliation  and  hap- 
piness, is  alive  with  emotional 
fervor  and  heart  appeal. 

In  support  are  John  Mac- 
Sweeney,  Margaret  Seddon, 
George  Barnum,  Jerry  Miley, 
and  other  fan  favorites. 

CATCH  LINES 

A  story  of  crime,  punishment,  under- 
world life,  the  regeneration  of  two  souls 
through   the  power  of  love! 


Viola     Dana    featured    in    "Wild    Oats 
Lane"    a    Producers    Distributing    Cor- 
poration release. 


1420 


Motion     Picture     N  e  z^  sr 


The  Crown  of  Lies 

(Paramount — Five  Reels) 

i  Reviewed  by  Frank  Elliott) 

THIS  i-  the  poorest  picture  Pola  Negri  has  had  in  many- 
moons.  It  is  a  vehicle  entirely  unsuited  to  her  talents  and 
gives  her  opportunity  to  do  nothing  more  than  look  startled 
at  the  proceedings.  Straining  credibility  to  the  breaking  point  this 
one  can  be  set  down  as  just  a  fair  program  picture.  An  immigrant 
maid,  working  in  a  boarding  house  in  an  American  city,  is  seen  one 
day  in  a  delicatessen  store  by  a  foreigner,  who  immediately  hails 
her  as  "Queen."  He  tells  her  the  faithful  cabinet  is  waiting  nearby. 
The  foreigner  is  a  servant  of  the  former  prime  minister  or  what 
have  you  and  he  insists  she  is  the  long  lost  Sylvania  ruler.  So  soon 
we  find  the  maid  doing  her  queen  stuff  in  Sylvania.  Her  salesman 
lover  accompanies  her  on  the  queen  job  and  eventually  accompanies 
her  back  to  America  when  site  has  had  enough  queening.  That's  all 
there  is  to  the  plot. 

THEME.  Romantic  drama  of  a  maid  who  poses  as  a 
queen  to  rid  a  mythical  kingdom  of  a  tyrant,  after  which 
she  returns  to  America  with  her  Yankee  sweetheart. 

PRODUCTION  HIGHLIGHTS.  The  recognition  of 
the  maid  as  the  long  lost  queen.  The  meeting  between 
"queen"  and  tyrant  and  the  arrest  of  the  latter.  Scene  in 
which  hero  rolls  himself  down  hill  in  giant  snowball  to  get 
aid  for  "queen." 

EXPLOITATION  ANGLES.  Your  best  bet  here  is  to 
play  up  Pola  Negri  and  Noah  Beery.  Tell  your  patrons  this 
is  an  unusual  story  of  a  boarding  house  maid  who  becomes 
a  queen. 

DRAWING  POWER.  Suitable  for  program  houses, 
some  community  houses  and  towns. 

SUMMARY.  Popularity  of  star  may  draw  them  in  but 
don't  promise  too  much  in  your  ads.  Story  doesn't  give 
Negri  chance  and  lacks  punch. 

THE  CAST 

Olga  Kriga Pola   Negri 

Count  Mirko Noah  Beery 

John  Knight Robert  Ames 

Karl    Charles    Post 

Fritz   Arthur  Hoyt 

Landlady   May  Foster 

Actress    Frankie    Bailey 

By  Ernest  Vajda.  Directed  by  Dimitri  Buchowetzki.  Photo- 
graphed by  Bert  Glennon. 

SYNOPSIS.  Olga  Kriga,  New  York  boarding  house  maid,  loved 
by  Knight,  flivver  salesman,  who  asks  her  to  wed  him  and  go  to 
Sylvania,  small  European  country.  One  night,  Olga  mistaken  for 
lost  queen  of  Sylvania.  Count  Mirko  knowing  her  return  will  cause 
usurper  trouble,  plans  to  make  it  pay  to  get  rid  of  Olga,  but 
people  acclaim  her  as  queen  and  after  revolt  put  her  on  throne. 
Happiness  restored,  Olga  returns  to  New  York  with  Knight. 

The    Crown    of    Lies 

(Paramount) 

PRESS    NOTICE 

"D  OLA  NEGRI'S  newest  star- 
■*■       ring  vehicle,  "The  Crown  of 
Lies,"    comes    to     the    ■ 
Theatre,    commencing 


The  plot  deals  with  the  adven- 
tures of  a  boarding  house  maid, 
born  overseas,  who  bears  a 
striking  resemblance  to  the  miss- 
ing queen  of  a  mythical  Balkan 
principality.  Taken  to  Sylvania 
by  a  number  of  former  officers 
of  the  country,  she  poses  as  the 
long  lost  queen  and  she  finds 
herself  accepted  by  the  people 
and  is  placed  on  the  throne. 
But  in  the  end  she  returns  to 
America  with  her  flivver  sales- 
man lover.  The  famous  emo- 
tional actress  is  supported  by  an 
excellent  cast,  including  Noah 
Beery,  Robert  Ames,  Arthur 
Hoyt,  Charles  Post,  Frankie 
Bailey  and  others. 

CATCH  LINES 

Everyone  whose  heart  is  stirred  by 
spirit  of  romance  and  intrigue  will  find 
satisfaction-plus  in  this  gripping  tale  of 
love  and   adventure. 


Secret  Orders 


Pola    Negri,    star    of    "The     Crown 
Lies"     a     Paramount    production. 


of 


(F.  B.  O.— 5506  Feet) 

(Reviewed  by  George  T.  Pardy) 

HAVING  distinguished  herself  as  an  exponent  of  lady  crook 
roles,  Evelyn  Brent  steps  to  the  side  of  the  law  in  this  pic- 
ture, appearing  as  one  of  Uncle  Sam's  trusted  feminine- 
detectives,  and  scores  a  decided  hit.  playing  the  part  with  praise- 
worthy dramatic  fervor  and  that  magnetic  personal  appeal  which 
has  won  her  so  many  friends  among  the  movie  fans.  The  story  ha? 
a  war  background,  although  it  does  not  venture  into  the  actual  fields- 
of  conflict,  but  there  are  physical  thrills  enough  and  to  spare,  what 
with  the  sale-cracking  and  other  sinister  activities  of  the  heroine's 
unworthy  husband,  and  the  battle  of  wits  between  that  fearless 
dame  and  the  Hun  spies.  It's  a  robust  melodrama,  well  directed,, 
slips  along  at  a  fast  clip  and  holds  its  interest  all  the  way  through. 
Besides  the  good  work  of  Miss  Brent,  that  of  Robert  Frazer  as  hero- 
Corbin  deserves  laudable  mention,  Harold  Goodwin  is  a  forcible 
villain,  support  excellent,  photography  0.  K. 

THEME.  Girl  Secret  Service  operator  foils  efforts  of 
crook  husband  in  German  behalf  during  war  and  weds  the 
man  she  loves  when  unworthy  hubby  is  killed. 

PRODUCTION  HIGHLIGHTS.  Racing  action,  unex- 
pected twist  developed  when  heroine's  newly-wed  husband 
turns  out  to  be  a  crook.  Scene  where  he  shows  up  and  in- 
terferes with  wife's  government  work.  Numerous  thrills,, 
comedy,  star's  effective  work. 

EXPLOITATION  ANGLES.  Feature  Evelyn  Brent  as 
tremendous  success  in  new  role,  opposed  to  crook  types  she 
has  been  playing.     Stress  as  a  sure-thrill  melo. 

DRAWING  POWER.  Winner  wherever  star  is  popular 
or  good  strenuous  melo  is  liked. 

SUMMARY.  Evelyn  Brent  a  success  as  a  dashing  girl 
agent  for  U.  S.  Government.  Picture  has  appeal  for  all 
lovers  of  snappy,  romantic  melodrama,  moves  swiftly,  is 
well  acted,  directed  and  photographed.    A  good  card. 

THE  CAST 

Janet    Graham Evelyn    Brent 

Eddie  Delano Harold  Goodwin 

Bruce   Corbin Robert   Frazer 

Spike   Slavin John   Gough 

Mary   Marjorie  Bonner 

Butler    Brandon    Hurst 

Cook    Frank    Leigh 

Author,  Martin  Justice.  Director,  Chet  Withey.  Photographed 
by  Roy  Klaffki. 

SYNOPSIS.  Janet  Graham  is  cajoled  into  marrying  Delano,  a 
crook.  During  the  war  she  is  Secret  Service  agent  under  Corbin, 
in  charge  of  transports.  They  fall  in  love.  Delano  is  hired  by 
Germans  to  get  list  of  transports  sailing  from  Corbin's  safe.  He 
breaks  in  and  forces  Janet  to  accompany  him.  She  warns  a  trans- 
port by  radio  to  beware  of  a  Hun  submarine,  which  is  sunk.  Cor- 
bin and  guards  rescue  her.  Delano  is  killed.  Corbin  and  Janet 
wed. 

Secret  Orders   (F.  B.  O.) 
PRESS    NOTICE 
■p  VELYN    BRENT    in    a   ro- 
■*— '    mantic    melodrama    entitled 
"Secret     Orders,"     will     be     the 
chief    screen    attraction    at    the 

Theatre  on . 

Miss  Brent  is  seen  in  the  role 
of  a  patriotic  American  girl,  who 
unwittingly  marries  a  crook,  De- 
lano, subsequently  becomes  a 
Secret  Service  agent  during  the 
World  War  and  finds  herself 
pitted  against  her  unworthy  hus- 
band, who  is  spying  for  the  Ger- 
man cause.  It  is  probably  the 
most  powerful  role  ever  filled  by 
the  star  during  her  screen 
career,  the  story  being  a  miracle 
of  high-strung  suspense  and 
crashing  action,  and  Miss  Brent 
does  wonderful  work  in  the  ap- 
pealing emotional  situations 
which  fall  to  her  share. 

CATCH  LINES 

A   girl    Secret   Service   operator,    fight- 
ing  against    the   great    German   spy   sys- 
Evelyn    Brent,    star   of    "Secret    Orders"         ■em!       Mystery,     intrigue     and     thrilling 
an   F.    B.   O.   production.  romance  I 


March     27,    19  2  6 


1421 


My  Own  Pal 


(Fox-6083  Feet) 

( Reviewed  by  George  T.  Pardy) 

TOM  .MIX'S  admiring  cohorts  will  like  this  one,  and  so,  for 
the  matter  of  that  will  every  fan  who  rejoices  in  fast- 
moving  melodrama,  spiced  with  timely  comedy  and  the 
usual  romantic  seasoning.  It  gets  away  from  the  beaten  Western 
trail  too,  for  the  hero  cowboy  turns  cop  and  proves  himself  a  most 
valuable  member  of  the  force  when  it  comes  to  running  down  des- 
paradoes.  Of  course,  the  never-to-be-forgotten  Tony  the  horse  fig- 
ures in  his  master's  feats  of  daring,  although  there  is  a  stage  where 
Tom  does  some  natty  riding  stunts  on  a  motorcycle,  not  dispensing 
with  his  trusty  lariat,  however,  which  is  coiled  over  the  handle- 
bars, and  is  used  triumphantly  for  the  roping  in  of  a  thug  who 
tried  a  flivver  getaway.  There's  a  little  terrier  dog  which  makes  a 
big  hit  in  surprising  comedy  stunts,  and  all-in-all  the  picture  pro- 
rides  entertainment  that  is  bound  to  have  a  universal  audience  ap- 
peal.    Mix  at  his  best,  support  fine ! 

THEME.  Cowboy  turns  policeman,  is  successful  in  Tun- 
ing down  and  eliminating  crook  gang,  also  saves  girl  he 
loves  from  kidnappers. 

PRODUCTION  HIGHLIGHTS.  Tom  Mix's  surpris- 
ing athletic  stunts  and  all  around  good  work  as  the  cowboy 
cop.  Horse  Tony's  sagacious  acting,  comedy  relief  and 
little  dog's  amazing  tricks.  Romantic  development,  crack- 
ing action.    Climax. 

EXPLOITATION  ANGLES.  Boost  as  a  rattling  ac- 
tion, appealing  romantic  melo,  with  bright  comedy  shots. 
Play  up  Tom  Mix  and  his  steed  Tony. 

DRAWING  POWER.  Has  mass  appeal,  will  please 
wherever  Mix  is  popular  and  melo  holds  'em. 

SUMMARY.  Tom  Mix  in  a  Western  with  a  different 
angle,  star  a  hit  as  cowboy  who  takes  police  force  job  and 
makes  good.  Plenty  of  trenchant  physical  thrills,  riding 
stunts,  good  comedy  and  a  romance  that  will  please  the 
fans. 

THE  CAST 

Tom  O'Hara Tom  Mix 

Alice    Deering Olive    Borden 

August   Deering Tom   Santschi 

Jill    Virginia   Marshall 

Baxter    Barton Bardson    Bard 

Jud    Mclntyre William    Colvin 

Molly   Virginia  Warwick 

Author,  Gerald  Beaumont.     Director,  J.  G.  Blystone. 

SYNOPSIS.  Cowboy  Tom  O'Hara  adopts  Jill,  a  little  girl  he 
rescues  from  a  brutal  circus  proprietor.  He  saves  Alice  Deering  in 
a  runaway  and  her  uncle  puts  him  on  the  town  police  force.  Barton, 
who  desires  Alice  and  is  secret  leader  of  a  crook  gang,  has  Alice 
abducted.  After  many  wild  adventures  Tom  trails  down  and  arrests 
the  crooks,  Barton  included.  He  gets  the  reward  and  Alice  into  the 
bargain. 

My   Own   Pal    (Fox) 

PRESS   NOTICE 

r~p  OM    MIX,   with  his  wonder 

-*■  horse  Tony  in  "My  Own 
Pal,"  will  be  the  big  screen  at- 
traction at  the  Theatre 

on  . 

This  is  a  slashing  melodrama, 
liberally  mingled  with  joyous 
comedy  and  romance,  in  which 
Mix  is  seen  as  a  cowboy  who 
gets  a  job  on  the  town  police 
force,  and  devotes  his  energies 
to  running  down  a  notorious 
gang  of  crooks,  of  whom  Barton, 
his  rival  for  the  love  of  Alice 
Deering,  is  secret  head.  A  pic- 
ture   crammed    with    sensational 

punches  and  alive  with  fast  ac- 
tion, Tom  Mix  at  his  bully  best 
and  a  brilliant  supporting  cast. 
Olive  Borden  fills  the  pretty 
heroine  role.  Others  in  import- 
ant parts,  Tom  Santschi,  Bard- 
son Bard,  Virginia  Marshall. 
CATCH  LINES 

A    cowboy    finds    more    adventure    in 
narrow    city    streets    than    in    the    glam- 
orous wide-open  spaces ! 
Tom    Mix,   starred   in    "My    Own    Pal"  Tom  Mix  as  a  cowboy  cop,  a  snappy 

a    Fox    picture.  zippy-   speedy   thriller! 


The  Seventh  Bandit 

(Pathe— Six  Reels) 

(Reviewed  by  Frank  Elliott) 

THERE  will  always  be  a  demand   for  good   western  pictures. 
There  is  a  universal  appeal  in  thein.     Hairy  Carey  is  there 
tore  to  be  commended  for  carrying  on  in  this  type  of  enter 
tainment  and  turning  out  a  product  that  improves  with  each  release. 
One  doesn't  expect  anything  revolutionary  in  these  films,  hut  ai 
ences  do  appreciate  any  attempt  to  keep  pace  with  better  thing 
the  silent  art  and  it  is  just  this  that  Harry  Carey  and  In-  associates 
are  doing  in  this  new  series  of  outdoor  dramas.     This  offering 
tains  all  the  elements  that  make  for  success  at  the  box  office.    There 
is  action  galore,  thrills,  hard  riding,  terrific  fights  and  through  it  all 
a  charming  web  of  romance  is  woven.     Carey  is  at  his  best  in  the 
role  of  a  former  bandit  who  gets  back  into  the  game  to  revenge  his 
brother,  killed  by  a  villainous  dance  hall  owner  and   gang  leader. 
The  settings  are  a   treat,   and   the   photography   one   of   the   high- 
lights. 

THEME.  Western  melodrama  in  which  hero  becomes 
a  bandit  once  more,  joins  a  gang  to  learn  who  killed  his 
brother  and  then  wreaks  his  revenge. 

PRODUCTION  HIGHLIGHTS.  The  shooting  of  the 
brother  from  ambush.  Scene  in  which  Carey  passes  him- 
self off  as  Texas  Brady  and  joins  the  gang.  The  raid  on  the 
town.  The  gun  battle  at  the  climax.  Carey's  work  as  hero. 
The  settings. 

EXPLOITATION  ANGLES.  Play  up  as  bigger  and 
better  western  with  something  doing  every  minute.  Play 
up  Harry  Carey,  Harriet  Hammond,  James  Morrison. 

DRAWING  POWER.  A  sure  fire  bet  for  houses  cater- 
ing to  fans  who  like  westerns. 

SUMMARY.  A  100  percent,  western  in  which  Carey 
eclipses  his  former  work  in  this  type  of  filmplay.  Well 
acted,  containing  a  logical  plot  and  filled  with  thrills,  this 
one  should  have  a  successful  career  at  the  box  office. 

THE  CAST 
David    Scanlon Harry    Carey- 
Paul    Scanlon James    Morrison 

Dr.  Shirley  Chalmette Harriet   Hammond 

Jim   Gresham John   Webb    Dillion 

Ann   Drath Trilby    Clark 

Ben   Goring Walter  James 

Author,  Arthur  Preston  Hankins.  Directed  by  Scott  R.  Dunlap. 
Photographed  by  Sol  Polito. 

SYNOPSIS.  David  Scanlon  joins  a  bandit  gang  in  order  to  find 
a  man  who  murdered  his  young  brother.  Aided  by  a  girl  doctor, 
whom  David  meets  during  a  stage  hold-up,  he  learns  that  Goring 
is  the  guilty  man.  There  is  a  terrific  battle  between  David  and 
Goring  at  the  climax  in  which  the  latter  is  killed  and  the  former 
blinded.  David  is  nursed  back  to  health  and  recovers  his  sight. 
He  weds  "doctoress." 

The    Seventh    Bandit    (Pathe) 
PRESS  NOTICE 

"LTARRY  CAREY  comes  to 
■*■■*■  the  Theatre,  com- 
mencing   ,  in  "The  Sev- 
enth Bandit."  The  story  deals 
with  a  former  bandit  who  has 
forsaken  that  life  and  settled 
down  on  a  quiet  little  ranch  with 
his  brother.  He  permits  this 
brother  to  seek  his  fortune  in  the 
world  but  loses  him  when  he  is 
killed  by  a  villainous  dance  hall 
proprietor.  The  rest  of  the  ac- 
tion deals  with  the  thrilling  ad- 
ventures of  the  hero  is  tracking 
down  the  guilty  man  and  his 
gang.  There  is  a  charming  ro- 
mance, and  a  fine  supporting 
cast,  including  Harriet  Ham- 
mond, Walter  James,  Trilby 
Clark,  James  Morrison,  and  John 
Webb  Dillion. 

CATCH  LINES 

A  story  of  the  rugged  west,  of  gold 
discovery,  of  primeval  jealousies,  of  the 
trail  of  revenge! 

Harry    Carey,    star    of     the     Pathe     re-  Gun     battles,     drama     and     romance; 

lease    "The    Seventh    Bandit."  Harry    Carey   in   his   greatest   role. 


1422 


.1/  o  t  i  o  ii     I'  i  c  t  u  r  e     N 


('  w  s 


The  Untamed  Lady 

(Paramount — 6132  Feet) 

(Reviewed  I « >  George  T.  Pardy) 

THE   star's   energetic   and   entertaining    characterizations,    her 
gov  fowns,    good    direction,    competent    support,    daz 

zingly  fine  societj  backgrounds,  comedy  relief  and  ;i  thrill 
or  two  are  the  qualities  which  make  "The  Untamed  Lady"  a  likely 
box  office  proposition.     Ii    will   please  the  Swanson  adherents  and 

doubtless  a  majority  of  the  fans,  although  the  story  doesn'1  ai ml 

to  much;  in  facl  it's  a  lasting  credit  to  all  concerned  in  the  produc- 
tion thai  1 1 1  <  •  >  managed  to  "hoke"  such  a  singular!]  trivial,  common- 
place plot  mi"  the  semblance  of  a  monej  making  attraction.  Miss 
Swanson  puts  lots  of  pep  into  her  portrayal  of  the  wilful,  tempes 
tuous  Joan,  Lawrence  Graj  is  0.  K.  as  the  forceful  chap  who  tries' 
to  tame  her  and  doesn'1  succeed  very  well;  the  support  is  adequate. 
There  are  some  funnj  gags  in  the  subtitles  and  a  sorl  of  madcap 
merriment  about  the  irrepressible  heroine's  proceedings  thai  gets 
the  laughs.     Photographj   excellent  throughout. 

THEME.  Comedy  drama.  Joan,  rich,  wilful  society 
girl,  becomes  engaged  to  man  who  fails  to  tame  her  by 
forcible  methods.     When  he  is  injured  she  admits  her  love. 

PRODUCTION  HIGHLIGHTS.  Handsome  sets,  at- 
tractive society  atmosphere,  star's  fine  gowns,  the  rapid 
action,  Swanson's  clever  acting,  comedy  stuff,  storm  scene 
with  yacht  at  sea,  Gloria  as  a  stoker.  Scene  where  she 
visits  injured  lover  in  hospital. 

EXPLOITATION  ANGLES.  Play  up  Gloria  Swan- 
son, tell  women  about  star's  lovely  gowns  and  society 
shots.     Bill  as  one  of  her  finest  screen  characterizations. 

DRAWING  POWER.  Star  will  pull  'em  in.  Good  for 
any  house. 

SUMMARY.  Lavishly  produced,  star  wears  variety  of 
stunning  gowns,  her  acting  first-chop,  Swanson  admirers 
will  be  thoroughly  satisfied.  Good  direction  and  clever 
work  puts  over  slight  yarn,  has  lively  comedy,  gets  the 
laughs. 

THE  CAST 

Joan   Napier Gloria    Swanson 

Larry  Gastlen Lawrence  Gray 

Uncle   George Joseph   Smiley 

Shorty    Charles   Graham 

Author,  Fanny  Hurst.  Director,  Frank  Tuttle.  Photographed 
by  George  Webber. 

SYNOPSIS.  Joan  Napier,  spoiled  heiress,  becomes  engaged  to 
Larry  Gastlen.  Business  compels  him  to  sail  for  Cuba,  he  refuses 
to  take  Joan  along  and  she  smuggles  herself  aboard.  Joan  hangs 
her  coat,  with  a  magnet  in  the  pocket,  near  the  compass,  which  is 
deflected,  the  yacht  runs  off  her  course  and  into  a  gale,  several  of  the 
crew  being  injured.  Larry  blames  Joan  and  punishes  her  by  making 
her  shovel  coal  in  the  engine  room.  She  returns  to  her  home  in  the 
Catskills.  Larry  follows,  and  is  injured  by  a  fall  from  his  horse. 
Joan  visits  him  in  hospital  and  they  are  reconciled. 

The    Untamed   Lady 
(Paramount) 
PRESS    NOTICE 
/~\  NE     of     the     season's      big 
^-^     events,  a  new  Swanson  film! 
Glorious     Gloria     in     "The     Un- 
tamed   Lady"    scheduled    for    its 

local    premiere    at    the    

Theatre  on  . 

The  ever  popular  star  is  seen 
in  the  role  of  Joan,  a  spoiled 
society  darling  accustomed  to 
having  her  own  way  and  the 
heroine  of  many  broken  engage- 
ments, who  rules  men  like  an 
imperious  queen  until  she  falls 
in  love  with  a  chap  who  isn't  so 
easily  handled.  There's  a  sur- 
prising finish  to  this  picture, 
which  runs  the  gamut  of  all  the 
emotions  from  thrills  to  comedy 
and  back  again,  with  Miss  Swan- 
son giving  one  of  the  greatest 
performances    of    her    career. 

In  support,  Lawrence  Gray, 
Joseph  Smiley,  Charles  Graham. 

CATCH  LINES 

Wonderful         society         backgrounds, 
Gloria    Swanson,  star  of   "The   Untamed         Gloria    in    magnificent    gowns,     comedy, 
Lady"    a    Paramount    production.  thrills,  delightful  romance! 


The  Demon 


(Universal— 4539  Feet) 

(Reviewed   by  George  T.  Pardy) 

THE  standard  type  of  Western,  nothing  very  new  about 
plot,  but  still  a  well-told  story  of  the  cattle  country  that 
should  gel  over  well  wherever  blazing  guns,  galloping  steeds, 

unlimited    scrapping   and    the    iessary    touch    of    romance   allure 

the  fans.  -lack  Hoxie  is  an  established  favorite  with  patrons  oi 
the  open-air  melodrama,  and  these  won'l  be  disappointed  with  the 
presenl  offering,  in  which  the  star  rides  with  his  customary  speed 
and  utter  disregard  of  safety,  fights  like  a  tiger  and  make-  love 
gallantly  ami  successfully.  Director  Clifl  Smith  has  a  derided 
genius  for  injecting  suspense  and  dynamic  action  into  Western 
tihn>.  in  tact  lii^  crafty  handling  of  otherwise  familiar  situations 
transforms    them    completely    and     Hoxie's    spectacular    physical 

feats  do  the  rest.     They're  a   winning  c bination:     Lola   Todd  is 

the  leading  lady  and  gives  a  pleasing  performance  as  heroine 
Goldie.     Views  of  rolling  plains,  valley  and   mountains,  charming. 

THEME.  Western.  Dane  Gordon  poses  as  ex-jail-bird, 
joins  bandit  gang,  is  discovered,  escapes,  later  rounds  up 
outlaws  and  gets  girl  he  wants. 

PRODUCTION  HIGHLIGHTS.  Fast,  sustained  ac- 
tion. Scene  where  mine  is  exploded  in  mountain  pass. 
Hoxie's  riding  feats.  His  pursuit  of  Bat  Jackson.  Sur- 
prise twist  where  Bat  is  mysteriously  shot  as  Jack  stalks 
him.     Reunion  of  lovers. 

EXPLOITATION  ANGLES.  Bill  as  one  of  Jack  Hoxie's 
best  sharpshooting,  hard-riding,  dynamic  Western  melo- 
dramas.   Stress  the  original  twist  given  to  love  interest. 

DRAWING  POWER.  Good  wherever  regulation,  ex- 
citing Westerners  are  in  demand. 

SUMMARY.  Hoxie  good,  as  usual,  in  this  one.  Nothing 
particularly  new  about  yarn,  but  it's  packed  so  full  of  fast 
action  and  well  directed  that  the  situations  snap  over  fine, 
and  picture  ought  to  suit  all  lovers  of  Western  melo. 

THE  CAST 

Dane   Gordon Jack   Hoxie 

Goldie  Fleming ' .  Lola  Todd 

Percival   Wade William   Welsh 

Bat  Jackson Jere   Austin 

Dan  Carroll Al  Jennings 

The   Secretary Georgie   Grandee 

Authors,  Buck  Oxford,  Alvin  J.  Neitz.  Director,  Cliff  Smith. 
Photographed  by  William  Nobles. 

SYNOPSIS.  .  Raiders  are  burning  property  of  ranchers.  Dane 
Gordon,  posing  as  an  ex-convict,  joins  the  gang  and  falls  in  love 
with  Goldie  Fleming,  stenographer  of  Bat  Jackson,  the  brains  of 
the  outfit.  Dane  leads  a  posse  against  the  outlaws.  A  plot  to  blow 
up  Dane  and  his  men  fails.  The  outlaws  are  rounded  up.  Bat  is 
shot  dead.  Dane  finds  Goldie  is  largely  responsible  for  their 
success.     She  admits  she  loves  him. 

The  Demon  (Universal) 
PRESS  NOTICE 
TACK  HOXIE'S  nams  in  a 
J  picture  is  always  a  solid 
guarantee  of  plenty  of  red-hot 
melodramatic  action.  gunplav 
and  hard  riding  unlimited,  to  say 
nothing  of  love  interest.  All  of 
which  and  something  more  will 
be  offered  fans  in  his  latest  suc- 
cess   "The     Demon."     scheduled 

for    the    screen    of    the    

Theatre   on  . 

This  feature  is  a  beautifully 
photographed,  exciting  romance 
of  the  cattle  country,  with  Hoxie 
running  down  a  bunch  of  outlaws 
and  receiving  unsuspected  but 
welcome  assistance  from  the  girl 
he  loves.  Fascinating  Lola  Todd 
fills  the  heroine  role.  The  sup- 
porting cast  is  strong  in  talent, 
including  such  film  favorites  as 
Jere  Austin,  William  Welsh,  Al 
Jennings    and    Georgie    Grandee. 

CATCH   LINES 

They   couldn't   stop   him   with   odds  of 
ten   men   to   one.      His  luck   didn't  seem 
Jack    Hoxie.    star    of    "The    Demon"    a        merely  human,  so  they  called  him  "The 
Universal     production.  Demon." 


March     2 


1  V  dQ 


1423 


She 

(Lee-Bradford  Corp.— 6800  Feet) 

i  Reviewed  by  George  T.  Pardj  I 

THIS   fantastic   romance,  popular  for  a   decade   with   fiction 
lovers,    has    been    deftly    wrought    out    with    quite   faithful 
adherence  to  the  original  plot  by  director  Leander  De  Cor 
dova.      ilc    is   especially   fortunate    in    achieving   fine    atmospheric 
effects,  the  long  shots  of  towering  mountains  enveloped   in   misty 
veils,   and   views   of   the    savage   country   where    the   mystic   queen 
reigns  in  autocratic  majesty  over  her  barbarous  subjects  are  beauti- 
fully   handled    and    curiously    impressive.      The    story    abounds    in 
thrills  and  bizarre  incident  and  has  a  decided  appeal  for  those  who 
find  pleasure  in  the  contemplation  of  the  realms  of  the  imaginative 
and  supernatural.     Betty  Blythe's   physical   charms   are  freely  ex- 
hibited in  the  role  of  the  shadowy  beauty,  she,  which  the  leading 
lady  portrays  with  dramatic  vigor  and  a  fine  sense  of  its  emotional 
values.     Carlyle  Blackwell  is  a  handsome  and  stiking-  figure  in  the 
dual  part  of  Leo  Vincey  and  Kallikrates;  support  adequate. 

THEME.  Mysterious  white  queen  in  Africa  claims 
young  Englishman  as  her  lover  in  a  past  life.  She  dies 
while  attempting  youth-renewal   in  a  mystic  flame. 

PRODUCTION  HIGHLIGHTS.  The  fine  photogra- 
phy, impressive  exterior  shots,  unique  plot,  oddly  developed 
romance  and  thrilling  climax.  Betty  Blythe's  physical 
lure  and  excellent  dramatic  performance.  Carlyle  Black- 
well's  work  as  hero. 

EXPLOITATION  ANGLES.  Tie  up  with  book  stores 
on  Sir  Rider  Haggard  s  novel  on  which  picture  is  based. 
Feature  Miss  Blythe  and  Carlyle  Blackwell. 

DRAWING  POWER.  Has  appeal  for  patrons  with  a 
taste  for  the  spectacular  and  fantastic. 

SUMMARY.  Offers  plot  altogether  out  of  ordinary, 
with  odd,  "creepy"  atmosphere  and  impressive  back- 
grounds well  suited  to  the  narrative's  trend..  Photography 
excellent,  Betty  Blythe  and  Carlyle  Blackwell  good  in 
leads. 

THE    CAST 

She  '  Betty  Blythe 

Ayesha     \ 

Leo  Vincey    )  Carlyle    Blackwell 

Kallikrates      j 

Ustane     Mary    Odette 

Horace  Holly Henry   George 

Amenartes    Marjorie    Statler 

Job    Tom    Reynolds 

Author,   Sir   Rider   Haggard.      Director,   Leander   De   Cordova. 

SYNOPSIS.  In  the  heart  of  Africa  Leo  Vincey  and  his  friend 
Horace  Holly  encounter  "She,"  a  mysterious  queen  who  has  lived 
for  ages.  She  claims  Leo  as  her  lover  of  the  dead  past.  He  agrees 
to  wed  her.  They  visit  a  cavern  where  the  Flame  of  Life  burns 
eternally.  In  an  endeavor  to  demonstrate  the  life-giving  effects  of 
the  flame,  She  is  consumed  to  ashes  before  her  lover's  eyes.  Leo 
and  Holly  return  home. 

She    (Lee-Bradford    Corp.) 
PRESS  NOTICE 

RIDER  HAGGARD'S  famous 
novel  "She"  adapted  to  the 
screen     will    be     shown     at    the 

Theatre    on    , 

starring  Betty  Blythe  in  the 
title  role. 

This  is  a  fantastic,  wonderful 
romance  dealing  with  the  loves 
of  a  mysterious  African  Queen 
who  has  lived  for  untold  ages, 
and  recognizes  in  Leo  Vincey,  a 
young  Englishman,  the  reincar- 
nation of  her  lover  Killikrates,  an 
Egyptian  priest.  Miss  Blythe 
gives  one  of  the  greatest  per- 
formances of  her  career  as  the 
royal  white  beauty. 

In  support,  Carlyle  Blackwell, 
Mary  Odette,  Henry  George, 
Marjorie  Statler,  Tom  Reynolds, 
Jerrold   Robertshaw. 


•^^B  ** 

pM 

En         5J&.J 

i 

%  BbK  , 

Mr 5  ' 

WMv    A 

Betty   Blythe,  star  of  "She" 
Lee-Bradford. 


released  by 


CATCH  LINES 

A  heroine  who  lived  for  countless 
ages,  "She  Who  Must  Be  Obeyed,"  the 
symbol  of  deathless  love! 


The  Thrill  Hunter 

(Columbia  Pictures  Corp. — 5520  Feet) 

(Reviewed  l>\   George  T.  Pardy) 

LOTS  of  fun  in  this  one,  action  thai  slashes  along  al  a  mad  gait 
and  melodrama   sizzling  to  the  boiling  point,  with  the   i 
situations   thrusting   in   between    the   heroics,   and    the    result 
amusing  entertainmenl   of  the  lighl   order  thai    will   serve  nicely  to 
pass    an   hour   away    and    please    the    aveage    fan.      It's   very   lively 
comedy-drama,  with  the  humor  stuff  mostly  on  deck  but   a     i 
ional  wallop  crashing  home  to  the  audience  targel   now  and  then.    It 
makes  little  difference  thai  the  plot  ranges  and  roams  into  the  wild- 
est nights  of  fancy,  it's  diverting  anyway,  and  diversion  was  what 
the  director  had   in  mind  when  he  handled  this  material  and   turned 
out  an  attraction  with  a  good  box  office  slant.     Kathryn  McGuire  is 
especially  alluring-  and  Alma  Bennett  an  imperially  lovely  princess, 
while   William   Haines   qualifies   as  a  promising  bet  for  the  dare 
devil-stunt-stakes  by  his  agile  and  strenuously  athletic  work  in  the 
hero  role.     Direction,  photography  0.  K. 

THEME.  Comedy-drama.  Young  author  whose  stories 
lack  thrills  becomes  suddenly  enmeshed  in  lurid  adventures, 
but  pulls  through  and  wins  rich  publisher's  daughter. 

PRODUCTION  HIGHLIGHTS.  The  smashing  action, 
neat  interpolation  of  comedy  shots  with  melodramatic 
punches.  Scene  where  Peter  drinks  the  contents  of  strange 
bottle  and  subsequent  events.  His  abduction  by  Grecovians. 
Bomb  explosion.    Climax. 

EXPLOITATION  ANGLES.  You  can  promise  patrons 
an  hour's  unadulterated  high-speed  farce  and  thrills  enter- 
tainment that'll  keep  'em  all  guessing.     Feature  leads. 

DRAWING  POWER.  Has  general  audience  pull,  should 
please  average  fan. 

SUMMARY.  Comedy  drama  that  slings  along  at  a  peppy 
pace,  never  falters,  delivers  the  laughs  incessantly,  mixed 
with  plenty  of  physical  thrills.  Kathryn  McGuire  and  Wil- 
liam Haines  fine  in  the  leads.  Mostly  farce,  but  doesn't 
neglect  romance. 

THE  CAST 

Peter  J.  Smith William  Haines 

Alice   Maynard Kathryn    McGuire 

Princess    Zola Alma    Bennett 

T.   B.   Maynard H.  J.   Ratcliff e 

Ferdie    Bobby    Dunn 

Boy    Prince Frankie    Darrow 

Author,  Douglas  Bronston.  Director,  Eugene  DeRue.  Photo- 
graphed by  Kenneth  MacLean. 

SYNOPSIS.  Peter  Smith,  writer  for  publisher  Maynard,  in  love 
with  latter's  daughter  Alice,  is  hectored  by  his  employer  because 
his  stories  lack  thrills.  A  Maynard  book,  just  published,  "Downfall 
of  Grecovia,"  angers  the  representatives  of  that  country.  Peter 
meets  with  a  slight  accident  which  impels  him  to  drink  from  a 
strange  bottle,  and  forthwith  he  plunges  head-first  into  a  maze  of 
wild,  exciting  adventures,  is  kidnapped  by  Grecovians,  escapes, 
finally  settles  down  with  Alice. 


The    Thrill    Hunter    (Columbia 
Pictures   Corp.) 

PRESS    NOTICE 

AS  U  P  E  R  comedy  -  drama, 
"The  Thrill  Hunter,"  con- 
taining more  laughs  and  sensa- 
tional punches  than  you  could 
find  in  six  ordinary  pictures,  is 
the     leading     attraction     at     the 

Theatre  on  . 

The  story  concerns  a  young 
author  whose  publishers  com- 
plain that  his  stories  suffer  from 
lack  of  thrills.  Incidentally,  the 
said  publishers  have  issued  a 
book  which  offends  the  country 
of  Grecovia,  representatives  of 
which  seek  revenge.  The  author 
is  kidnapped  by  Grecovians  and 
whirled  through  a  variety  of  ad- 
ventures that  shoot  over  more 
thrills  than  he  ever  dreamed  of. 
There's  a  pretty  love  romance, 
with  Kathryn  McGuire  as  the 
heroine. 

CATCH  LINES 

Do  you  crave  excitement  and  real 
thrills  like  this  hero  and  heroine  did? 
Then,  don't  fail  to  see  this  picture! 


Kathryn     McGuire,     featured     in     "The 
Thrill   Hunter"    a    Columbia   production. 


1424 


Motion     Picture     N  e  w  s 


onal  News  from  Cor  r  e  spond  en 

kJi-L 


ART   ROBERTS,  assistanl  n 
ager  of  the  Milwaukee  office 

of  F.  B.  O.  has  during:  the  past 
two  or  three  weeks,  added  to  his 
regular  office  duties  the  task  of  vis- 
iting exhibitors  in  cities  adjacent  to 
Milawukee.  At  the  present  time  he 
is  in  charge  of  the  local  office  while 
Sam  Abrams,  manager,  is  on  a 
business  trip  through  the  Upper 
Peninsula  of  Michigan. 
Milwaukee. 
Among  the  out-of-town  exhibit- 


Mil 


waukee 


ors  who  dropped  in  to  transact 
business  and  swap  stories  with 
film  exchange  managers  along  film 
row  the  past  week  were  Danny 
Kelliher  of  the  Princess  theatre, 
Flkhorn ;  William  Roube  of  the 
Grand,    Port    Washington ;    A.    J. 


Maso  of  the  Pavilion  theatre,  Fen- 
nimore?  Harry  Hatfield  of  the 
Strand  theatre,  Green  Bay ;  Al 
Robarge  of  Merrill  and  A.  J. 
Cooper  of  the  La  Crosse  theatre 
company,  operators  of  the  Casino 
and  Strand  theatres  at  La  Crosse, 


the  Unique  at  Tomah  and  the  Belle 
at  Sparta. 

M.  J.  Weisfeldt  of  Minneapolis, 
district  manager  for  F.  B.  O.  and 
Sam  Abrams,  manager  of  F.  B. 
O.'s  Milwaukee  office  will  leave 
here  March  27  for  Hollywood 
where  they  will  attend  the  F.  B.  O. 
sales  conference. 

Stanley  Brown,  directing  man- 
ager of  Saxe's  Strand,  Merrill  and 
Modjeska  theatres  in  Milwaukee, 
was  out  of  the  city  this  week. 


ork  and  New  Jersey 


THE  "Pride  of  the  East  Side," 
as  Mayer  and  Schneider  term 
rheir  new  Hollywood  Theatre, 
held  its  opening  night  on  March 
11th.  Police  reserves  literally  had 
to  be  called  out  to  stem  an  esti- 
mated crowd  of  over  five  thou- 
sand East  Side  citizens  who  seem- 
ed at  times  to  be  ready  to  storm 
the  doors  in  order  to  catch  a 
glimpse  of  visiting  stars  and  the 
new  playhouse.  When  this  writer 
arrived  on  the  scene,  the  police 
were  employing  a  number  of 
taxi-cabs  in  the  manner  of  "war 
tanks"  to  scatter  the  ever-increas- 
ing   crowd. 

The  theatre  is  of  the  conven- 
tional one  floor  and  balcony  de- 
sign and  though  the  seating  capa- 
city is  roughly  estimated  at  1400, 
there  must  have  been  easily  2000 
people  packed  in  the  seats,  foyer 
and  aisles  in  response  to  the  invi- 
tations extended  by  the  manage- 
ment. 

Messrs.  Mayer  and  Schneider, 
Lou  Goldberg,  a  number  of  their 
associates  and  Managing-Director 
Dave  Lustig  welcomed  the  guests 
which  included  Joe  Unger  of 
Paramount,  William  Raynor  of 
Pathe,  Bill  Herman  and  Dave 
Brill  from  Universal,  Nat  Beyer 
and  Arthur  Abeles  of  Warner 
Bros.,  Emil  Rosenbaum  of  the  Big 
U.,  Richard  Gladhill  of  the  Fox 
Exchange,  Harold  Rodner,  Mike 
Edelstein,  Al  Sautelle,  Eddie  Car- 


EVINTUAILY- 

WHY  NOT 
Book 


Columbia,  Exchanges 
Every  \toi 


roll,  Irving  Rothman  and  Lester 
Adler — -the  latter  four  from  Pathe 
— H.  Kram  of  F.B.O.,  George 
Dillon,  P.D.C.  Branch  Manager, 
Abe  Blumenstein  of  Common- 
wealth, Charlie  Stombaugh  of 
Pathe,  accompanied  by  Mrs.  Stom- 
baugh, Jack  Weinstein  of  the 
Paramount  sales  force,  Milton 
Kronacher  of  Pathe.  William  and 
Harry  Brandt,  Charles  Steiner, 
Miss  Hertz  of  the  Consolidated 
Amusement  Co.  and  Nathan  Bur- 
kan. 

Among  the  visiting  stars  who 
contributed  to  evening's  entertain- 
ment were  George  Walsh,  Chas. 
De  Roche,  Wallie  Van,  Julia  Faye 
and  Edna  Purviance.  George  Dil- 
lon made  the  introductions  in  an 
admirable   manner. 

Nathan  Burkan,  well  known  at- 
torney, made  the  dedication  ad- 
dress. 

The  many  friends  of  John  Ham- 
mill,  District  Manager  for  the 
imount  exchange,  will  be  glad 
to  know  that  he  is  now  at  his 
home  recovering  from  a  serious 
case  of  peritonitis  which  occurred 
directly  after  the  trip  the  Para- 
mount officials  made  to  Buffalo  in 
January.  According  to  the  latest 
report,  Mr.  Hammill  is  getting 
g   finely. 

Marriage  contracts  are  flying 
right  and  left  among  Union  Hill 
exhibitors.  Irving  Rose  who  man- 
ages the  Pastime  in  this  thriving 
y  community  recently  signed 
up  and  is  building  a  home  up  at 
Scarsdale,  N.  Y.  Another  man  to 
put  his  name  on  the  dotted  line  for 
a  June  ceremony — according  to  re- 
port— is  Dan  Burns  who  has 
charge  of  the  Twin-Stale  Theatre, 

of    Union    Hill,    N.    J.      M 
Burns    has    recently    paid    a    visit 
to    his    friend    Jim    Sheehan    who 
now  makes  his  home  in   Florida. 

Keith's  Tillyou  Theatre,  - 
site  Steeplechase  Park  at  Coney 
Island,  will  open  on  the  evening 
of  March  18th.  F.  H.  Groth  is 
to  be  the  manager  and  the  policy 
will    he    vaudeville    and    pictures. 

Gus   D'S  id  his  brother 

have  again  added  toi  their  Brook- 
lyn holdings  Last  week  they  took 
over  the  Fulton  Auditorium,  an  800 
bouse  located  on  Fulton  St. 
near  Nostrand  Avenue.  A.  Pes- 
kin  was  the  former  owner.  This 
^tamatis  circuit  up 
to  five  theatres.  The  other 
are  the  Apollo.  Parkway,  Maple- 
ton  and  Classic  -all  in  the  Sumner 


and  Marcy  Avenue  section  of 
Brooklyn. 

The  Lucky  Star  Theatre  at   1st 
Avenue   and    7th    Street,    formerly 
•1  by  the  Schoens'  has  recent- 
ly been  added  to  the  fast  growing 
:    and    Schneider   circuit. 

Even  with  its  star  pin  toppler, 
ure  Sales  Manager  Pat  Camp- 
bell, missing  from  the  line-up,  the 
e  bowling  team  won  its  first 
two  matches  in  the  Motion  Pic- 
ture Bowling'  League  over  Met- 
ro-Goldwyn  and  Producers  Dis- 
tributing   Corporation 

The  five  men  selected  by  Man- 
ager L.  S.  Diamond  made  a  total 
average  for  the  evening's  match 
play  of  157  pins,  which  is  con- 
sidered  remarkably  good   bowling. 

Pathe's  victory  over  Producers 
Distributing  Corporation  was  by 
136  pins  in  the  single  game  played. 
In  this  contest  Ed  Kraemer  was 
high  man  with  190.  Then  fol- 
!  I.  Wormser  with  188.  F. 
Hagettor  with  164,  L.  McCarron 
with  152  and  C.  Christensen  with 
131.  In  the  match  with  Metro- 
Goldwyn,  won  by  Pathe  by  the 
narrow  margin  of  14  pins,  Christen- 
sen was  high  with  183,  Kraemer 
next  with  164,  Haggerty,  153. 
Wormser,  136,  and  McCarron,  112. 

Owing  to  the  epidemic  of  grippe 
which  seems  to  be  taking  its  toll 
from  the  various  exhibitor  and  ex- 
change organizations  in  this  local- 
ity, there  is  a  scarcity  of  news 
items  regarding  those  concerned. 
However,  Sam  Perrv  of  Engde- 
wood  was  in  and  looks  as  though 
he  never  had  been  confined  to  his 
borne  with  a  serious  case  of  pneu- 
monia. Sam  is  putting  on  some 
weight. 

Me^rs.  Grobe  and  Nobel  of 
Xew  York  City  were  also  around 
doing  some  shopping.  This  pros- 
perous pair  of  exhibitors  will  open 
their  new  2500  seat  Jackson 
Heights  Theatre  sometime  this 
week. 

\nother  caller  was  Maurice 
Roth  who  operates  the  Palace 
Theatre  at  Lake  wood,   N.    L 

Up  at  the  Fox  exchange  where 
"Buxy  and  his  Ganc:"  hold  forth, 
there  is  a  varietv  of  news.  As  to 
the   V  ist   trip,    it   lias   been 

definitely  derided  that  Harrv  Bux- 
banm.  Dave  Gross  and  Joe  Lee 
will  be  the  lucky  tourists.  A  rank- 
ing salesman  from  each  organiza- 
tion was  also  to  he  in  line  for  the 
visit  to  the  studios  but  up  to  the 
present   this   matter   is    still   open. 

"Izzy"    Schmertz    of    the    New 


York  Fox  branch  has  been  chosen 
to  fill  the  recent  vacancy  of  man- 
ager at  the  Albany  branch.  The 
boys  at  the  local  exchange  pre- 
sented "Izzy"  with  a  handsome 
humidor.  Knowing  Mr.  Schmertz' 
fondness  for  the  ponies,  they  chose 
a  humidor  decorated  with  the  en- 
graving of  a  horse  and  it  is  the 
wish  of  the  entire  sales  force  that 
"Izzy"  may  have  better  luck  with 
this  particular  one-stepper. 

Following  a  siege  of  sickness, 
Dave  Gross'  father  passed  away  at 
his  Brooklyn  home  last  Thursday. 
The  funeral  services  were  held  at 
the  Brooklyn  State  Street  Chapel 
at  ten-thirty  A.  M.  on  Friday 
morning  and  was  largely  attended 
by  friends  and  members  of  the 
family.  Interment  was  made  at 
Bayside  Cemetery,  Woodhaven. 

Dave  Gross,  whom  everyone 
around  here  knows  as  Harry  Bux- 
baum's  able  assistant  in  the  New 
•  York  City  territory,  has  been  ab- 
sent from  his  duties  for  the  past 
week  on  account  of  his  father's 
death. 

Invitations  have  been  sent  out 
in  connection  with  the  opening  of 
the  recently  constructed  exchange 
building  of  the  Fox  Film  Corpora- 
tion. The  new  branch  is  located 
at  343  West  44th  St.,  New  York 
City  and  the  22nd  of  March  will 
mark  its  opening.  A  buffet  lunch- 
eon will  be  served  between  one  and 
two  o'clock. 

The  Universal  Pictures  Corpor- 
ation announces  its  entrance  into 
the  Motion  Picture  Bowling 
League,  and  promises  to  be  rep- 
resented by  a  winning  team  made 
up  of  men  from  the  Home  Of- 
fice. 

Sam  Maas  of  the  L'niversal  Ac- 
counting Department,  is  the  team 
manager.  Dave  Bader,  "U"  man- 
ager of  supplies,  is  the  chairman 
the  bowling  committee.  In- 
cluded in  the  squad  are  Charles  S. 
Paine,  Assistant  to  E.  H.  Gold- 
stein;   Frank    Mastroly,    .> 

port  manager;  Martin  Schiff, 
tat  auditor;    Gus 

Gardner,  Carl  Summell,  Ralph 
Aderer  and  Bernie  Zceman  of  the 
i mting  Department ;  Tom 
an  and  Paul  Baron  of  the 
Publicity  Department;  George 
Epp,  Projectionist;  Abe  Good- 
man, Big  "U"  exploiteer ;  Ben 
Blum,  assistant  purchasing  agent; 
Rudy  Ratke,  Theatre  Department 
and  Tom  Dunne,  Sales  Promotion 
Department. 


March    27,    1926 


1425 


HAROLD  HORNE,  general 
manager  of  the  Far  Western 
Theatres,  Inc.,  and  assistant  to 
Harry  C.  Arthur,  Jr.,  of  the  Pro- 
ducers' Distributing  Corporation 
theatre  organization,  left  this  city 
last  week  after  having  spent  sev- 
eral weeks  in  the  Northwest  on  a 
tour  of  investigation  of  the  North 
American  Theatre  Corporation's 
houses  in  Seattle  and  Portland. 

Ray  Grombacher,  owner  and 
manager  of  the  Liberty  Theatre  in 
Spokane,  last  week  announced 
that  he  had  taken  over  the  owner- 
ship of  the  Hippodrome  Theatre 
in  that  city,  formerly  operated  by 
Maurice  Oppenheimer.  Mr.  Grom- 
tjacher  planned  extensive  renovat- 
ing of  the  house,  and  expected  to 
reopen  it  under  the  name  of  the 
Columbia  Theatre. 

R.  S.  Stackhouse,  manager  of 
the     Associated     Exhibitors'     Ex- 


change in  this  city,  last  week  re- 
ceived word  that  he  had  finished 
second  in  the  national  drive  just 
concluded,  and  as  leading  man  in 
the  Northwest  division  will  re- 
ceive a  trip  to  New  York  City  as 
his  reward. 

Word  was  received  here  last 
week  from  Tacoma  to  the  effect 
that  E.  R.  Davis  had  disposed  of 
his  interests  in  the  Proctor  Street 
Blue  Mouse  and  Paramount  the- 
atres in  that  city.  Mrs.  Grace 
Sandstrom  now  controls  both  of 
these  houses. 

Melvin  G.  Winstock  last  week 
joined  Manager  Carl  Steam's 
local  Warner  Brothers  Exchange 
in  a  sales  capacity.  Mr.  Winstock 
was  formerly  associated  with  Mr. 
Stearn  in  the  Northwest  when  the 
latter  represented  Metro  and  Gold- 
wyn,  several  seasons  ago. 


F.  C.  Weskil,  well-known  small 
town  theatre  operator  of  the 
Northwest,  last  week  made  it  a 
straight  half-dozen,  when  he  pur- 
chased the  Gem  and  Star  Theatres 
at  Sand  Point,  Idaho,  from  Jack 
Gardner.  In  addition  to  these 
houses,  Mr.  Weskil  owns  the  Rose 
and  Liberty  Theatres  at  Colfax, 
the  Rose  at  Garfield,  and  the  Rose 
at  Oakesdale. 

Langdon  "Butch"  Wingham, 
sales  representative  of  the  local 
Metro-Goldwyn-Mayer  exchange, 
returned  last  week  from  a  several 
weeks'  trip  to  Alaska. 

Lou  Hutt,  Pathe  News  camera- 
man from  the  San  Francisco  ter- 
ritory, arrived  here  last  week  to 
replace  Bill  Hudson. 

J.  A.  McMillan,  owner  and  man- 
ager of  the  Congress  and  Senate 
theatres  in  Palouse,  Washington, 
spent  a  short  time  on  Film   Row 


recently,  and  announced  his  plans 
for  extensive  remodeling  "of  his' 
houses  this  coming  spring. 

Seth  D.  Perkins,  Inter-Moun- 
tain district  manager  for  Metro- 
Goldwyn-Mayer,  arrived  in  town 
last  week  for  a  conference  with 
Frank  Edwards,  manager  of  the 
Winter  Garden  Theatre.  Indica- 
tions were  that  Mr.  Edwards 
would  purchase  Mr.  Perkins' 
stock  in  the  Newman  Theatres, 
Inc.,  at  Spokane. 

Tacoma  theatre  managers  repre- 
sented in  the  Theatre  Managers' 
Association  were  entertained  at  an 
elaborate  and  spirited  party  at  the 
Winthrop  Hotel  in  that  city  last 
week  by  Walter  Flint,  new  owner 
and  manager  of  the  Park  Theatre. 
The  party  was  staged  in  honor  of 
Mr.  Flint's  installation  in  the  as- 
sociation. 


Salt  Lake  City 


RD.    BOOMER,    local   mana- 
*   ger    for    Associated    Exhibi- 
tors,  is   still  making   Idaho. 

Frank  Hopkins  has  just  been 
appointed  West  Coast  Division 
Manager  for  Associated  Ex- 
hibitors according  to  report. 

Larry  Lustig,  District  Manager 
for  Warner  Brothers,  left  the  lo- 
cal office  last  week  for  Denver. 

W.  H.  Rankin,  local  branch 
manager  for  Warner  Brothers,  is 
making  a  short  trip  to  Idaho.  G. 
C  Jones,  newly  appointed  sales- 
man, leaves  this  week  on  his  ini- 
tial trip. 

The  managers  of  the  Louis 
Marcus  enterprises  have  left  for 
their  trip  to  Atlantic  City. 

Harmon  Peery  of  the  Egyptian 
Theatre  at  Ogden,  Utah,  is  mak- 
ing his  visit  to  film  row  this  week. 

The  Paramount  theatre  at  Og- 
den, Utah,  under  the  management 
of  Emmet  Sorg,  has  just  had  their 
tig  Three  Manual  Kimball  Pipe 
Organ  rebuilt  and  an  orchestral 
unit  added. 

W.  F.  Gordon,  manager  here 
for  Associated  First  National,  has 
returned  from  the  Montana  terri- 
tory. 

Traveling  Auditor  R.  A.  Mc- 
Guire,  just  completed  his  work  at 
the  Associated  First  National  Ex- 
change. 

Xed  Marin,  General  Sales  Man- 
ager for  Associated  First  Na- 
tional, is  expected  in  this  cjty 
soon  to  confer  with  the  local 
branch   employes. 

R.  C.  Whicker,  owner  of  the 
Delta  Theatre  at  Delta,  Utah,  is 
signing  up  new  business  this  week. 
Ott  Schmidt,  operating  the 
Colonial  Theatre  of  Idaho,  is  also 
an  exhibitor  visitor  here. 

George  Mayne,  owner  of  the  lo- 
cal Preferred  Pictures  exchange, 
is  still  in  the  Idaho  branch.  W.  A. 
Calkins  is  now  making  Southern 
Utah  out  of  this  office. 

Frank  White,  owner  of  the  Real 


Art  Theatre  at  American  Fork, 
Utah,  has  been  in  securing  new 
productions   for  his  house. 

W.  T.  Withers,  F.  B.  O.  sales- 
man, finished  a  four  weeks'  trip 
into  Montana,  and  is  now  leaving 
for  Idaho.  Joe  K.  Soloman  is 
working   the   Wyoming  territory. 

Mathew  Aparton,  Universal 
branch  manager  here,  is  making  a 
three  weeks'  trip  into  Southern 
Utah.  Tony  Hartford  is  still  in 
his  territory  in  Southern  Utah, 
and  Jimmie  Beale  is  covering 
Idaho. 

C.  J.  Sonin,  purchasing  agent 
for  Metro-Goldwyn-Mayer  is  ex- 
pected in  this  city  within  a  few 
days. 

Local  Branch  Manager  Clyde 
H.  Messinger  is  now  busy  in  the 
Idaho  territory  making  prepara- 
tions for  the  big  Educational 
drive  which  ends  May  29th. 

James  R.  Keitz  is  back  to  his 
managerial  desk  at  the  Greater 
Features  exchange  here,  from  a 
two  weeks  trip  into  Idaho. 

J.  R.  Baxter,  owner  of  the  Ly- 
ceum Theatre  at  Spring  City, 
Utah,  is  visiting  the  local  film 
mart,  as  is  T.  M.  Chester  of  the 
Gem  and  Princess  Theatres  at 
Bingham,  Utah. 

Charles  Epperson,  Utah  sales- 
man for  Famous  Players-Lasky 
Corporation,  is  the  proud  posses- 
sor  of  a  new  Nash  coach. 

Much  interest  was  manifested 
locally  in  the  reported  transfer  of 
the  entire  Jensen- VanHerberg  cir- 
cuit of  theatres.  This  involves  the 
American  and  Rialto  Theatres  of 
Butte  and  the  Liberty,  Capital  and 
Grand  Theatres  of  Great  Falls. 
Both  these  towns  are  served  out 
of   the   Salt  Lake  City  exchanges. 

Carl  Porter,  manager  of  the 
Victory  Theatre,  entertained  the 
personnel  of  the  Famous  Players- 
Lasky  Corporation  exchange  this 
week  at  a  theatre  party. 

Walter  S.  Rand,  sales  manager 
here  for  United  Artists,  has  left 
for    points    around    Boise,   Idaho. 


Milton  Cohn  is  making  a  short 
trip  into  Nevada,  and  Joe  C. 
Dowd  is  in  the  office  for  a  few 
days,  after  which  he  leaves  for  his 
territory  in  Idaho. 

Al  O'Keefe,  Producers  Dis- 
tributing Corporation  branch  man- 
ager here,  is  making  the  key  cities 
of  Montana.  Harry  Kreiter  is 
now  in  the  Boise  territory  while  C. 


C.  McDermond  is  on  an  extended 
tour  of  Southern  Utah. 

In  cooperation  with  M.  Neilson 
of  the  Grand  Theatre  at  Boise, 
Idaho,  Branch  Manager  H.  Brad- 
ley Fish  of  the  Fox  exchange  here 
has  arranged  the  details  for  in- 
stallation of  temporary  projection 
equipment  in  the  Boise  High 
School. 


Increase  Your  Business 

A  man  who  is  an  expert  organist,  pianist,  musical 
director  and  presentation  manager  with  original 
ideas  in  music,  desires  to  contract  now  for  next  season 
starting  September,  1926. 

Making  a  specialty  of  turning  theatres  into  THE 
BEST  SHOW  IN  TOWN.  Composer  of  the  first 
original  score  that  was  ever  published  for  a  motion 
picture  production. 

Compositions  published  by  the  majority  of  prom- 
inent publishers,  and  used  on  '  Thematic  Cue 
Sheets." 

His  piano  solos  are  a  feature.  His  orchestra 
"  effects  '.'  on  the  organ  cannot  be  excelled. 

His  original  presentations  and  "  effects  "  will 
enhance  and  are  bound  to  increase  business. 

With  many  other  original  ideas  which  would  require 
too  much  space  to  tell  here. 

Theatres  that  can  play  attractions  one  ueek  or 
longer  preferred. 

Novelty  Overtures.     Union  Man. 

Address:   COMPOSER,  %  Motion  Picture  News 

729-7th  Ave.,  New  York  City,  X    ^ 


1426 


Motion     Picture     News 


JOHN  ( .  \l\k'Y.  manager  oi 
the  Empire  theatre  in  Glens 
Falls,  came  out  with  something 
new    in   1h  I    announcement 

which  concerned  the  arrival  of  a 
daughter  at  the  Garry  home  on 
Sunday  morning.  Mr.  Garry  lost 
no  time  in  telephoning  his  friends 
in  Ubany,  including  Alec  Sayles 
and   Mrs.  ('.   II.   Buckley. 

All  the  motion  picture  theatres 
in  Albany,  were  closed  one  after- 
noon last  week,  during  the  funeral 
of  the  late  Mayor  William  S. 
Hackett. 

C.  H.  Buckley,  manager  of  the 
Leland  and  Clinton  Square  thea- 
ii  Albany,  and  who  was  oper- 
ated on  two  or  three  weeks  ago,  is 
on  the  road  to  recovery  and  is  ex- 
pected to  be  out  and  about  within 
a  couple  of   weeks. 

Leon  Sanschagrin,  who  has  just 
opened  a  new  theatre  in  Saranac 
Lake,    has    placed    his    admission 


prices  at  the  same  figure  as  those 
of  his  competitor  and  both  houses 
do  not  seem  to  feel  each  other's 
competition. 

Austin  Interrante,  local  man- 
ager for  Warner  brothers,  is  now 
a  full  fledged  resident  of  Albany, 
having  moved  his  family  here  from 
New  I  laven. 

The  Schine  Brothers  of  Glovers- 
ville,  have  added  another  house  to 
their  chain,  through  acquiring  the 
theatre  that  has  been  in  course  of 
i  ruction  in  Lake  Placid  vil- 
lage for  some  time  past.  Myer 
Schine  was  in  Lake  Placid  last 
week  in  going  over  the  proposition. 
The  house  will  open  about  May  1. 

The  Family  theatre  in  Utica, 
will  probably  not  be  in  shape  to 
open  much  before  the  middle  or 
latter  part  of  April.  The  house  is 
being  built  by  John  Augello. 

George  Dwore,  of  Schenectady, 
took  a  few  days  off  this  week  and 


spent  them  in  New  York  city  on 
what  he  termed  a  combined  pleas- 
ure and  business  trip. 

Ed  Lewin,  a  well  known  sales- 
man in  Albany,  is  now  connected 
with  the  local  exchange  of  United 
Artists,  and  will  cover  the  north- 
ern  Held. 

The  past  week  brought  several 
visitors  along  Film  Row,  but  none 
more  welcome  than  Lew  Fischer, 
of  Fort  Edward,  and  his  partner, 
\l  Barton,  of  Ticonderoga. 

Alec  Herman,  manager  for  First 
National  here,  is  now  to  have  a 
month  which  will  be  known  a-  "Al 
Herman's   Month." 

Alec  Papayanakos,  one  of  the 
old  time  exhibitors  in  northern 
New  York,  and  now  located  in 
Canton,  announces  that  he  will  sail 
for  Europe  on  June  1,  where  he 
will  spend  the  summer  with  friends 
in  Greece. 

Charles   Mclvor,  with  houses  in 


Norwood  and  Norfolk,  has  just 
taken  over  another  one  which  lie 
is    running    in   Madrid. 

Ollie  Cook,  projectionist  at  the 
Community  theatre  in  Catskill,  by 
his  presence  of  mind,  averted  what 
otherwise  might  have  been  a  panic 
at  the  theatre  the  other  night  when 
several  roles  of  film  were  destroyed 
by  a  tire  that  Started  in  the  booth. 
Mr.  Cook  left  the  booth  and  < 
the  door  behind  him,  and  tin  wh  ile 
thing  was  so  well  bandied  that  the 
audience  knew  little  or  nothing  ol 
what  was  transpiring  until  it 
all  over. 

The  new  Liberty  theatre  in  Wa- 
tertown  opened  last  Monday  night 
under  ideal  conditions,  with  Fred 
Perry  in  the  capacity  of  manager. 
The  house  is  owned  by  Carl  A. 
Phillips,  but  it  is  understood  that 
Fred  Zimmerman,  of  Buffalo,  is 
also  interested  in  the  venture.  Mr. 
Perry  has  handled  other  houses  in 
Watertown. 


l!f[:ilP«'    =A 


anada 


RJ.  ROMNEY,  general  man- 
•  ager  of  Vital  Exchanges  of 
Canada,  Limited,  St.  Johns,  N.  B., 
has  announced  the  appointment  of 
George  A.  Balsdon  as  manager  of 
the  Toronto  Vital  office  in  the 
Hermant  Building,  21  Dundas 
Street  East,  Toronto,  in  succession 
to  William  J.  Melody,  formerly  of 
St.   Johns. 

Maurice  Milligan  of  Toronto, 
general  manager  for  Farnous- 
Lasky  Film  Service,  Limited,  has 
just  made  a  tour  of  the  Famous 
exchange  branches  in  Western 
Canada. 

R.  C.  Wilson,  who  has  been  with 
the  Fox  Film  Corporation  at  Win- 


nipeg, Manitoba,  has  been  ap- 
pointed Fox  representative  for  the 
Province  of  Alberta  with  head- 
quarters at  Calgary,  Alberta. 

Major  A.  S.  Hamilton,  chair- 
man of  the  Ontario  Board  of 
Moving  Picture  Censors,  Toronto, 
has  been  quite  ill  for  a  number  of 
days. 

The  hockey  team  of  the  Famous 
Players  Canadian  Corp.,  Toronto, 
won  the  Commercial  championship 
of  the  Toronto  Hockey  League  by 
shutting  out  the  Banfield  team  3 
to  0  in  the  final  contest  on  Thurs- 
day, March  11,  taking  the  trophy 
which    is    emblematic    of    the    title. 


A  big  crowd  witnessed  the  playoff, 
including  such  notables  as  N.  L. 
Nathanson,  managing  director  of 
Famous  Players  Canadian  Corp., 
T.  J.  Bragg,  Comptroller  of  the 
corporation ;  J.  Berman,  general 
manager  of  United  Artists  Corp., 
Limited ;  Thomas  Daly,  manager 
of  the  Tivoli  Theatre:  Archie 
Laurie,  representing  Pathe ;  Har- 
old Ash,  and  many  others. 

Henry  Morton,  owner  of  five 
moving  picture  theatres  in  Winni- 
peg, Manitoba,  is  going  to  get 
married  in  April,  it  has  been  an- 
nounced, the  bride  being  a  Winni- 
peg girl.     Film  exchange  managers 


and  exhibitors  of  the  city  are  al- 
ready preparing  for  the  happy 
event.  Mr.  Norton  has  the  Won- 
derland, Crescent,  Gaiety,  Mon- 
arch and  Park  Theatres  of  Win- 
nipeg. 

Benjamin  Self  has  disposed  of 
his  interest  in  the  \\  estliolme  and 
Empress  Theatres  at  Prince  Ru- 
pert, B.  C,  these  having  been 
operated  by  the  Prince  Rupert 
Amusement  Company,  of  which  he 
was  principal  stockholder.  Paul 
Alvazoff  of  Vancouver.  B.  C,  has 
acquired  Mr.  Self's  interest  and 
S.  P.  McMordie  will  continue  as 
manager  of  the  two  theatres. 


ansas 


City 


THE  M.  P.  T.  O.,  Kansas-Mis- 
souri, probably  will  be  moved 
from  118-20  West  Eighteenth 
street  to  a  suite  in  the  new  Motel 
■  lent,  Fourteenth  street  and 
Baltii avi  nue,  in  the  near  fu- 
ture. 

The    Rail, bow    Theatre,    Kansas 
(  i t  v ,  has  been  purchased  by  W.    V 
Millberger  from  J.  11.  Kelley.      \ 
,   who   is  consti  ui  til 
:  e     at     Tv  i     -nth       and 

rune,     Kansas    City,    an- 
nounces    that     an     Artie     \u     Air 


cooling  system  will  be  installed. 

The  Casino  Theatre,  Excelsior 
Springs.  Mo.,  has  been  purchased 
by  the  Midwest  Film  Distributors. 
Inc.,  of  Kansas  City,  from  R.  B. 
Christian,  who  will  retire. 

Among  the  out  of  town  i  xhibi 
tors  in  the  Kansas  Citj  territorj 
this       week :  I  larry       Mel  lur.  . 

Strand,    Emporia,     Kan.:     \Y.     I). 

ite,  Kan  as  cii  cuil  owner ;  \\     I ' 
strand,  (  hillicothe,   Mo. :   M. 
A  ,   I  [ubble,    I  rubble  Theatre.    1  i  Mi 
ton.  Mo. :  I.  A.  I  [ouseley    ( ialhoun, 


Mo.;  H.  Hill,  Belton.  Mo.:  M.  W. 
Wagner,  Eureka,  Kans. :  Frank 
Weary,  Farris  Theatre,  Richmond, 
Mo.;  Meyer  Brothers,  Slater,  Mo.; 
H.  Smith,  Minneapolis,  Kans. 

F.  W.  Gebhardt,  new  Pathe 
branch  manager,  announced  that 
Lawrence  Prosser  and  Earl  0  hel 
have  been  added  to  the  Kansas 
City  sales  force.  J.  A.  Epperson, 
n  Mr  I  lebhardl  .succeeded,  left 
for  Salt  Lake  (  ity,  where  hi 
take  charge  of  the  branch  office 
for  Pathe. 


"Red"  Tones,  Educational  sales- 
man, has  resigned  to  accept  a  po- 
sition with  the  Artie  \u  Air  cool- 
ing system  branch  in  Kansas  City. 
E.  S.  Pinnell,  Educational  sales- 
man, also  has  resigned,  but  his  fu- 
plans  are  uncertain. 

R.  S.  Ballantyne,  Pathe  southern 
district   manager,  held  a   sen. 
meetings      at      the      Kansas      City 
branch. 

C.      F.      Senning,      I  ducational 
brain  I  r,   is  out   in  the  ter- 


Houston 


KXK'l     IK  IB]  tTZELLE,  p 
dent.      Interstate      Amusement 
i     I  nnell,  bis  tra\  - 

eling     representative,     arrived     in 

ton  early  this  week  to  di 
summer   pi 

■    "      il         ;  lake    an 
ments   for   [•".Hi.  it   S.    Foi  man,   I  'al 

i     the 
to  assume  general   mat 
ship     of      Lewing     and      Wilcox. 
'■us  of  five  stock  i 


The    dati  I     the 

e  for  the  summer  w  ill  ,! 
upon    the   weather   and    thi 
according    to    \1  r,   <  iDonnell. 
The   Majestic    will    continui 
picture   and    vaudeville    policy    dur- 
ing  the   simmiei .        I        pi     :onnel 
of    the    Majestic    will       in         ir   the 
management    of    the    Palace    witb- 

<  ill!    a    man    being    named     in      Foi 
man's    pla<  liell     said. 

\\      I..    \\  essly,    1  (alias   film   man. 


is    in    town    for    a    short    business 
•  i  i  i  i    .. 

M.  n  ris    Schummet  the 

1  >al 
las    last    week.      Mr    Scbummerman 
me    persoi 

Li  SS    while     '        !  I 

li.nii    \  an   Demark,  I  it]    Man 
for  l'ublix  theatres,  is  i 

he      annual 
,  i  in\  entii  in  oi   i  heati  e  managi 
Atlantic    City.      Mr     \  an     I  Vmark 


will  In    awaj    for  i<n    lays. 

Eddie  (  ollins,       Galvi  -ton.  City 
Manage  i  'ublix      thi 

h    lb iuston    enroute 

ti  i     Ml.m'i.    I  n\    to  attend   th< 
imal    convention    of    theatre    man- 

J.     L.     O'Donnell     well     known 
showman  passed  through  town  en- 

ri  >Ut<     1'  |    east      l'e\.|s.       Mr.    I  CD  m 

nell     spent    the    winter    in     1 
.  Texas. 


March     27 ,     1926 


\4>7 


Detroit 


MAX  GOLDBERG,  the  well 
known  theatre  decorator. 
who  has  done  most  of  the  work 
on  the  Kunsky  and  Butterfield 
theatres,  was  killed  last  Tuesday 
while  motoring  back  to  Detroit 
from  Owosso  where  he  went  to 
make  the  final  inspection  of  his 
work  in  the  New  Capitol  theatre. 
His  car  collided  with  a  freight 
train,  both  he  and  one  of  his 
painters  being  killed. 

A  fire  at  the  Jewel  theatre  in 
Detroit  destroyed  about  $75.00 
worth  of  film  and  other  damage 
amounting  to  a  total  of  about 
$250  last  week.  It  was  said  that 
bad  wiring  caused  the  fire. 

Ray  Moon,  Universal  branch 
manager  announces  that  a  rousing 
sales  convention  will  be  held  at 
the  Book  Cadillac  hotel  March 
22,   23   and  24    for   this   district. 

Bill  Stanton,  who  will  be  re- 
membered   by   all    in    his    capacity 


as  office  manager  of  the  local 
Paramount  exchange,  has  associ- 
ated himself  with  the  Charles  H. 
Miles  circuit   as  general  manager. 

Herb.  Straub,  director  of  Herb 
and  his  Bunch,  will  leave  Kunsky's 
State  theatre  this  week.  As  yet 
he  has  not  announced  his  future 
connection. 

Workmen  are  busily  eng 
these  days  in  remodeling  the  Mt. 
Clair  theatre,  in  Detroit  which 
has  been  renamed  Ideal.  It  will 
be  opened  soon  by  S.  P.  Flayer, 
owner. 

Herbert  W.  Traver,  manager  of 
the  local  United  Artists  exchange 
visited  the  New  York  Home  of- 
fice last  week. 

Carl  Shalit,  salesman  for  P.  D. 
C.  had  the  opportunity  of  dis- 
playing his  driving  ability  last 
week  when  the  Regent  theatre  in 
Port  Huron  had  a  mis-out.  Carl 
made  the  75  miles  in  an  hour  and 


twenty-five  minutes  arriving  five 
minutes  before  the  theatre  opened. 

John  Golden,  owner  of  the  Vir- 
ginia theatre  in  Brightmoor, 
Mich.,  announces  the  opening  of 
his  new  theatre,  now  under  con- 
struction in  this  town,  by  the  first 
of    May. 

Harry  Lloyd,  for  the  past  two 
years  salesman  in  this  territory 
for  Associated  Exhibitors  will 
leave  this  connection  to  join  the 
sales  staff  of  Pathe  in  Des 
Moines,    la. 

Albert  P.  Kaufman,  former  ex- 
ploitation manager  in  Michigan 
for  Metro-Goldwyn- Mayer,  has 
been  added  to  the  station  staff  of 
WJR. 

With  the  opening  of  the  Capi- 
tol in  Owosso  by  the  Butterfield 
Enterprises  that  city  now  has 
three  houses,  two  of  which  the 
Strand  and  the  Lincoln  are  being 
operated  by  Angell  &  Codd  and 
the   Capitol   by    Butterfield.  Angell 


&  Codd  took  over  the  Strand  from, 
the    Brewer  interests   some  months 

ago. 

Announcement  has  just  been 
made  from  the  Butterfield  offices 
in  Detroit  of  the  settlement  of  a 
law  suit  which  has  been  pending 
for  somi  time,  in  relation  to  the 
clearing  up  of  the  title  to  the 
property  in  Flint  upon  which  the 
new  Capitol  theatre  is  to  be  built, 
and  work  will  commence  in  the 
next   month. 

John  II.  Kunsky  is  expected 
back  from  California  in  time  to 
attend  the  first  annual  convention 
of  the  1'uhlix  Theatres  I 
scheduled  for  the  Ambassador 
Hotel    March    16  to   18. 

The  George  Koppin  Co.,  operat- 
ing extensively  in  theatres  and 
real  estate,  are  now  in  greatly  en- 
larged quarters  occupying  the  en- 
tire 3rd  floor  of  the  Peninsular 
Broadway  Building,  Detroit. 


MESSRS.  Piatt  and  Smoots  of 
Mt.  Vernon,  Ohio,  have  com- 
bined their  separate  theatre  inter- 
ests, and,  in  addition  to  the  houses 
individually  operated  by  them,  have 
taken  over  the  Memorial  Hall, 
which  has  1077  seats,  to  operate  it 
as  a  motion  picture  theatre.  Smoots 
formerly  operated  the  Vine  thea- 
tre in  conjunction  with  Mr.  Harris. 
Piatt  had  the  Lyric.  The  com- 
bination of  interests  was  made  for 
the  purpose  of  bettering  buying 
conditions. 

Paul  Gusdanovic,  local  motion 
picture  circuit  owner,  recently  pur- 
chased the  Regent  theatre,  Buckeye 
Road  and  East  116th  St.  He  has 
concluded  another  deal  whereby  he 
acquires  ownership  of  two  lots  in 
the  rear  of  the  Regent  theatre,  and 
is  now  having  plans  prepared  for 
increasing  the  size  of  the  Regent 
theatre.  The  seating  capacity  will 
be  increased  from  1000  to  1800 
seats.  A  stage  is  to  be  built.  A 
new  lobby,  new  front  and  new  dec- 
orations are  included  in  the  propo- 
sition. Gusdanovic  also  owns  the 
Orpheum,  Norwood  and  Corlett 
theatres.  The  Orpheum  is  a 
downtown  house.  The  others  are 
neighborhood  theatres. 

The  Cleveland  Motion  Picture 
Exhibitors  Association  held  its 
March  monthly  meeting  at  the 
Statler  Hotel.  The  main  topic  be- 
fore the  association  was  a  discus- 
sion of  routes  to  be  taken  to  Cal- 
ifornia to  attend  the  national  ex- 
hibitor convention. 

Milton  Korach,  manager  of  the 
Kinsman  theatre,  one  of  the  units 
of  the  Broadway  theatre  circuit 
of  this  city,  was  one  of  the  win- 
ners of  the  First  National  ex- 
ploitation  prizes. 

George  Zegiob,  who  owns  and 
operates  the  Dreamland,  Paris  and 
Cozy  theatres  in  Lorain,  has  just 
returned  to  his  home  after  spend- 
ing three  months  in  various  hos- 
pitals. He  is  reported  to  be  in  bet- 
ter health  than  he  has  been  for  a 
long  time  but  is  still  far  from  well. 

George  Shelter  opened  his  Opera 


House,  Middlefield,  last  Saturday. 
The  Opera  House  has  been  closed 
all    winter. 

Sam  Schachtel,  of  the  "Y"  thea- 
tre, Cleveland,  is  on  his  way  out 
to  California,  for  a  vacation. 

Sam  Berger,  manager  of  the 
special  representative  department 
of  Metro-Goldwyn-Mayer,  was  in 
town  last  week  with  his  clean-up 
crew  of  four  high  powered  sales- 
men headed  by  Paul  Berger. 

W.  J.  Morgan,  P.  D.  C  sales- 
manager,  Carroll  S.  Trowbridge, 
Christy  representative  and  Cecil  E. 
Maybury,  Chicago  district  repre- 
sentative were  all  in  Cleveland  last 
week-end  to  attend  a  central  divi- 
sion meeting.  J.  T.  Harwood.  vice 
president  of  the  M.  P.  T.  O.  of 
Ohio,  and  P.  J.  Wood,  association 
secretary,  were  guests  at  the 
luncheon  given  in  honor  of  the  oc- 
casion. 

Albert  E.  Ptak  of  the  Lyceum 
theatre  is  in  Florida.  Some  busi- 
ness took  him  there,  but  it's 
mainly  a  pleasure  trip. 

Morris  Kaplan,  of  the  Camera 
theatre,  is  taking  his  annual  six 
weeks'  trip  to  Boston. 

The  Royal  theatre,  Akron,  lias 
changed  hands.  John  Wolf  has 
sold  the  house  to  John  Mock. 
Mock  also  operates  the  Victor 
theatre   in    Akron. 

Charles  Ellison.  Joe  Greeley  and 
S.  Schultz  have  acquired  the  Glen- 
side  theatre,  Cleveland,  from  B. 
Schwartz,  the   former  owner. 

The  Rosa  theatre  in  Toledo 
changed  hands  last  week.  J.  H. 
Waterbury  and  T.  M.  Boggs  sold 
the  house,  but  the  name  of  the 
new  owner  has  not  been  announced 
as  yet. 

Milton  Kaplan,  of  the  Cleveland 
Warner     Bros,     sales      force,     has 
been    transferred     to     the  . B 
office  of  the  same  company. 

F.  H.  Hathaway  has  severed  his 
connections   with   the   local    M 
Goldwvn  sales  force  to  become  af- 
filiated   with    the    local    F.    B.    O. 
exchangi 

The   Film   Exchange  Bldg.   reg- 


ister shows  a  paucity  of  out-of- 
town  exhibitor  visitors  for  the 
past  week.  Among  them,  how- 
ever, were  John  Kumler,  Pantheon, 
Toledo  ;  George  Fleischman, 
World,  Toledo;  J.  A.  Martin,  Pas- 
time,    Berea;     N.     D.     Schwarm, 


Grand,  Massilon ;  F.  C.  Reinecke, 
Paramount,  Akron;  Henry  Rosen- 
thal, Ohio,  Ravenna;  E.  C.  Lair, 
Louisville  theatre,  Louisville;  Os- 
car Smith,  Apollo,  Oberlin,  and 
Paul  Mueller,  Casto  and  Palace 
theatres,   Ashtabula. 


^XoU-bYc-PTglfifc, 


TRAILERS  SFI I  SFATC 


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THE 


ONLY 

TRAILER  SERVICE 

WITH 

ACTUAL 

SCENES 

FROM  THE  NEGATIVE 


Chicago,  ill.  Newark  City  LosAngelej.Cal. 

fi^Sn.WahasliAve  l2b  West  46-   St..        ic)11  So.Veraiout:  Ave. 


1428 


Motion    Picture    News 


PG.  HOLMES  is  showing  pic- 
.     ures     in     Woodman     h  a  1 1, 
Brock.  recently  purchased 

from  V.  F.  Becvar. 

The  Family  theatre  at  Letts,  la., 
is  now  in  the  hands  of  L.  Brook- 
hart,  having  heen  purchased  from 
A.    D.   Crumley. 

Stanley  G.  Fuller  has  sold  the 
Strand,  Jewell,  la.,  to  John  R. 
Forseman. 

Buddy  Stuart  was  in  town  last 
-week  as  exploitation  man  for  As- 
sociated   Exhibitors. 

The  Central  Opera  House  at 
Marathon,  Wis.,  has  been  taken 
over  by  the  American  Legion  post. 

Harold  Larson  has  taken  the 
Cashton,  Wis.,  opera  house  from 
Leonard  Wavra. 

H.  J.  Canaar,  Mondovi,  Wis., 
exhibitor,  is  ill  in  Sacred  Heart 
hospital,  Eau  Claire.  He  operates 
.the  Opera  House. 

Saxe  Amusement  enterprises  are 
flickering  for  the  Neenah  theatre 
at   Neenah,  Wis.,  it  is   reported. 


United  Poster  exchange,  Minne- 
apolis, has  been  sold  by  Sam  Lev- 
inson  to  Exhibitors  Poster  com- 
pany. Levinson  will  handle  sec- 
ond  hand  theatre   equipment. 

First  National  has  announced 
for  the  best  campaigns  on 
its  product  awarded  to  R.  S. 
Touney,  R  i  a  1 1  o  theatre,  Fort 
Dodge,  la.,  and  John  De  Marce  of 
the  Viking,  Benson,  Minn. 

George  E.  Guise  has  been  stir- 
ring things  up  at  the  Minneapolis 
Pantages  since  he  became  manager 
and  has  put  over  some  special  ex- 
ploitation work. 

The  Iowa  Theatre  company 
which  recently  bought  the  Gem  at 
Oelwein  has  purchased  the  Rex  at 
Manley,    la. 

West  Salem,  Wis.,  has  a  new 
theatre  owned  and  operated  by  M. 
J.  Benjamin  formerly  of  Fairfax, 
Minn. 

C.  B.  Closen  of  the  Green  thea- 
tre, Anoka,  Minn.,  and  Mrs.  A.  L. 
Watson,   of    the    Happy    Hour   at 


Excelsior,   Minn.,   paid   their  usual 
visits   to   Minneapolis  last   week. 

N.  C.  Rice,  Des  Moines  manager 
of  Film  Booking  Offices,  was  in 
Minneapolis  over  the  week-end 
with  Mrs.  Rice. 

R.  0.  Pepper  of  the  Bide-aAY. . 
theatre   at   St.   Croix   Falls, 
motored  over  to  Minneapolis   film 
headquarters  on  business. 

Dave  V.  Chapman,  booker  of 
Film  Booking  Offices,  has  resigned 
to  take  a  similar  position  with  the 
Pathe  organization. 

Minneapolis  and   Milwaukee  of- 
fices   are    tied    for    first    place    in 
the    F.    B.    O.    month    competition 
which  ends  March  28  in  the  Mid- 
district. 

Eph  Rosen,  Minneapolis  F.  B.  O. 
manager,  back  from  a  trip  to 
North  Dakota  reports  conditions 
better  there  than  they  have  been 
since    1920. 

John  Pillar  of  the  Pillar  thea- 
tre, Valley  City,  which  he  opened 
last    fall,    is   coming   to   be   known 


as  the  man  who  has  100  per  cent 
cooperation  from  the  merchants 
and  other  interests  in  his  city  from 
the  public  officials  down.  Several 
of  his  children  are  assisting  him 
in  the  operation  of  his  new  house. 
Ferris  of  Finkelstein  & 
Ruben's  general  officers  has  been 
in  Fargo  for  several  da 

Theodore  Hays  is  back  from  his 
vacation  trip  to  Bermuda.  He  is 
general  manager  for  F.  &  R. 

Harold  Finkelstein  of  the  gen- 
eral staff  of  Finkelstein  &  Ruben 
is  back  from  his  honeymoon  in 
Cuba. 

Herbert  Lawrence  has  been  tem- 
porarily assigned  to  the  work  of 
Ray  Quale  of  the  Strand  theatre. 
St.  Paul,  an  F.  &  R.  house.  Quale 
has  been  ill  for  some  time. 

Bert  Goldman,  veteran  booker  of 
Finkelstein  &  Ruben,  went  to  the 
hospital  recently  for  an  operation. 
He  is  reported  progressing  rapidly 
toward  health  and  a  return  to  the 
iob. 


Butte 


LO.  LU'KAN,  Western  Divi- 
•  sion  sales  manager  for  Asso- 
ciated First  National,  arrived  in 
Butte  last  week  from  his  head- 
quarters in  San  Francisco  enroute 
east  to  confer  with  J.  J.  Harring- 
ton and  V.  Stewart. 

\\ .  J.  I  [einman,  manager  for  the 
local  Universal  office  here,  has 
jusl  returned  from  a  jaunt  over 
the  state. 

At  Helena,  Charlie  Hartwig,  of 
the  Marlowe  theatre,  has  been  con 
fined    to   his    home    with    flu.     At 
the  last  report  he  was  well  on  the 
road   to   recovery. 

Will  Steege,  of  Gnat  Falls,  is 
one  of  the  busiest  theatre  men  in 


the  state.  He  not  only  operates 
the  Liberty  theatre,  which  is  one 
of  the  largest  and  most  beautiful 
theatres  of  the  state,  but  he  runs 
the  Capitol  as  a  movie  house  and 
holds  The  Grand  for  the  road 
shows  with  a  combination  of  pic- 
tures and  vaudeville. 

Mr.  White,  who  has  made  the 
Alcazar  Theatre  a  credit  to  Great 
Falls,  plans  to  open  the  Palace 
Theatre  in  the  near  future.  At 
present  he  is  having  it  entirely 
redecorated.  He  plans  to  rename 
the   theatre   "The    Rainbow". 

L.  A.  Davis,  Salt  Lake  City   Man- 
ager   for    F.    B.    O.,    has    been    in 

Montana  and  his   salesman,   W.  T. 


Withers,  who  usually  covers  the 
Montana  territory,  is  in  the  city 
to  confer  with   him. 

L.  L.  Savage.  Pathe  Inspector 
Booker  out  of  the  Salt  Lake  office, 
arrived  in  Butte  to  give  the  Pathe 
office  the  once  over. 

Branch  Manager  L.  J.  McGinley, 
who  formerly  sojourned  in  Mon- 
tana but  is  now  with  Famous  Play- 
ers, has  been  in  Butte  the  past 
few  days. 

The  Metro  -  Goldwyn  -  Mayer 
Manager,  Joseph  F.  Samuels  of 
Salt  Lake  City,  is  in  Montana  and 
expects  to  remain  for  a  week  or 
two. 


Wm.  Hughardt,  the  popular 
manager  of  Pathe  in  Butte,  has 
been  on  a  tour  of  the  state  that 
took  him  as  far  east  as  Living- 
ston. During  his  absence  Claude 
Hall,  the  Pathe  Booker,  was  at 
the  helm. 

At  Logan,  Montana,  Johnson  re- 
ports that  his  school  closes  in 
March  and  that  it  will  also  close 
his  theatre  for  the  summer  vaca- 
tion. 

At  Manhattan,  the  Kid  Theatre 
has  recently  been  taken  over  from 
the  Manhattan  State  Bank,  by  L. 
E.  Hayes  and  his  son,  Ed.  At 
present  they  operate  a  creamery  at 
Manhattan. 


Philadelphia 


S\M  STIEFEL,  of  the  De 
I  uxe  Exchange,  has  bi  i 
pointed  a  member  of  a  committee 
of  arrangements  for  a  testimonial 
dinner  to  be  given  in  April  to 
Toseph  M.  Seider,  president  of  the 
M.  P.  T.  O.  of  New  Jersey  at  the 
Robert  Treat  Hotel  in  Newark. 

Harry     Dembow     and     G.     G. 
Gregory  have  joined  the  Philadel- 
phia     sales      force      of      W 
Brothers. 
Jack  Fisher,  who  was  for  many 
short  subject  booker  for  the 


Stanley  Company,  died  in  the  Lan- 
kenau  Hospital  following  an  oper- 
ation for  appendicitis.  He  was  27 
years  old  and  is  survived  by  a 
wife,  one  child'  and   his  parents. 

The   employees   of   twenty  thea- 
tres  in    South    Philadelphia    repn 

ng  the  South  Philadelphia 
Exhibitors'  Association,  recently 
held  a  "get  together"  at  the  Al- 
hambra  Theatre.  Vfter  a  vaude- 
ville entertainment,  pictures  and 
dancing,  refreshments  were  si  rved 
Charles    Shissler,    manager   of    the 


Stanley  Company's  Broadway 
Theatre,  gave  a  talk  on  theatre 
management   and    courtesy. 

Lew  Goldstein,  proprietor  of 
the  Rialto  Print  Shop,  is  seriously 
ill   in  the  Polyclinic  Hospital. 

Hunt's  Theatres,  Inc.,  recently 
purchased  Blaker's  Theatre  prop- 
i  rtj  in  Wildwood  Erom  l  i 
(  !li(  k.  The  1  Innt  interests  held  a 
twelve-year  lease  on  this  theatre. 
Tin  company  will  operate  the  the- 
atri  i-  heretofore  and  will  alter  it 
ii.r  year-round  patronage. 


The  sales  force  of  Associated 
Exhibitors  has  been  hit  by  an  epi- 
demic of  grippe.  Sam  Hockteld, 
Harry  Wiener  and  Charlie  Hite 
are  confined  to  their  homes  while 
Misses  I.orenz  and  Mel.oughlin  of 
the  office  personnel  have  been  ab- 
sent from  their  duties  about  two 
weeks. 

Mike  Landow,  sales  manager  in 
the  Philadelphia  office  of  Para- 
mount, is  recovering  from  a  se- 
bronchial  grippe. 


Moi 


Ar     JOHNSON,    booker    of 
the  I  itional    iffice,  was 

ill  for  several  da)  s  last   week,   1  ti 
had  an  attack  of  tonsilitis. 

John  J.   I  Ionian   has  bought   the 
Opera     House     at     Villisca.     The 
ned  by  the  Ameri- 
can   Legion   at    Villisca. 

A    number    of    theatres    may    be 
lidded     to     the     chain     of     houses 


owned  by  the  Eastern  Iowa  The- 
atres i  i  impanj .  was  the  report 
given  bj  Mr.  Xilcs  of  that  cor- 
poration when  in  I  >i  s  Moines  last 
week.  Negotiations  with  the  own- 
ei  .o  the  cheati  es  are  now  in 
proci  definite   announce- 

ment can  l>e  madi   as  yet. 

I  In     .  -..  hange    staffs    of    Pro- 
ducers   Distributors,    Premier    and 


Educational     h  suffering 

from  paint  r  of- 

fices  in   the   l-'lni   I   ■  build- 

ing have  been  r<  decorated. 

Amateur  performances  have 
heen  added  as  an  attraction  at  the 
(  asino  Theatre,  Des  Moines.  The 
i  asino  is  one  of  the  theatres 
owned  by  Abe  Frankel,  one  of  the 


ins  of  the  picture  and  amuse- 
ment   business. 

\  isitors  in  Movie  Row  were 
Mrs.  Delia  Gilbert  of  the  theatre 
at  Stewart,  Mr.  Puffer  of  Puffer 
\  Stephens  of  the  Orpheum  at 
1  ltv  and  Byron  Watson 
of  the  Grand  at  Knoxville  who 
made  his   weekly   round  of   the  of- 

fices. 


March     27,     19  26 


1429 


South  East 


TG.  LEITCH,  president  and 
.  general  manager  of  the  Na- 
tional Amusement  Company, 
Greensboro,  N.  C,  has  just  recov- 
ered from  a  severe  attack  of  "flu". 

Earle  Griggs,  Universal  Ex- 
ploiteer,  is  in  Charlotte. 

The  United  States  Film  Trans- 
port Company  has  inaugurated  film 
delivery  service  out  of  Charlotte, 
the  same  beginning  the  week  of 
March  1st.  This  company  is  con- 
trolled by  the  Rosen  Film  Trans- 
port Company,  of  New  Haven.  The 
managers  and  exhibitors  are  very 
much  pleased,  so  far,  with  this 
service. 

E.  1.  Smith,  general  manager  of 
Associated  Exhibitors,  was  a  Char- 
lotte visitor  the  past  week  at  which 
time  he  had  several  conferences 
with  R.  T.  Goode,  manager,  and 
the  sales  force. 

James  (Jimmie)  Granges,  sales 
manager  of  Fox  Film  Corporation, 
and  George  Fuller,  were  Charlotte 
visitors  the  past  week  at  which 
time  John  Fuller  was  installed  as 
manager  and  Walter  Price  was 
transferred  to  the  Washington  of- 
fice. 

Ken  Finley  and  Ken,  Jr.,  of  the 
Opera  House.  Goldsboro,  N.  C, 
were   in   Charlotte   the  past  week. 


Mr.  Finley  stated  that  his  working 
arrangements  with  the  S.  S.  Ste- 
venson Enterprises,  in  connection 
with  the  North  State  Theatre, 
Goldsboro,  N.  C,  had  been  termin- 
ated. Mr.  Finley  will  now  look 
after  the  Opera  House  exclusively. 

It  is  reported  that  Jack  Marcus 
and  H.  J.  Paradis  have  taken  over 
the  Wanda  and  Temple  Theatres, 
Sanford,  N.  C. 

The  Aro  Amusement  Company, 
it  is  said,  has  taken  over  the  Oasis 
Theatre,  Kingston,  N.  C,  as  well 
as  the  Montgomery  Theatre, 
Spartanburg,  S.  C.  B.  S.  Aron- 
son,  of  Raleigh,  is  president  of 
this  company. 

E.  D.  Turner,  president  and  gen- 
eral manager  of  the  Carolina  The- 
atres, Inc.,  was  a  Charlotte  visitor 
the  past  week  stopping  ofl  for  a 
day  to  arrange  bookings  for  his 
theatres,  ol  which  he  was  making 
a  genera]  inspection.  Mr.  I  urner 
stated  business  was  very  good  and 
that  he  had  several  prospective 
theatres  in  view. 

H.  J.  Paradis  and  Mr.  Jack 
Marcus  were  Charlotte  visitors  the 
past  week  arranging  bookings  for 
their  circuit  of  theatres. 

H.  P.  Howell,  of  Smithfield,  N. 
C,  and   Mt.   Olive,    N.   C,   was  a 


Charlotte  visitor  the  past  week 
looking  for  new  product  and  set- 
ting  in  dates. 

U.  K.  Rice,  manager  of  the  Co- 
lonial Theatre,  Winston- Salem,  N. 
C,  was  along  film  row  the  past 
week  looking  up  new  product  and 
setting  in  dates.  Mr.  Rice  was 
very  enthusiastic  over  their  new 
house  and  stated  that  business  was 
fine  at   the   present  time. 

Claude  Webb,  of  the  Webb  The- 
atre, Shelby,  N.  C,  paid  several 
visits  along  film  row  early  this 
week. 
_  A.  B.  Braswell  and  T.  L.  Mor- 
ris, manager  and  owner  of  the 
Palace  Theatre,  Winnsboro,  S.  C, 
and  the  Palace  Theatre  at  Chester, 
S.  C,  were  in  Charlotte  on  Thurs- 
day. 

C.  G.  Henderson,  of  the  Pas- 
time Theatre,  Marshall,  N.  C,  was 
in  Charlotte  the  past  week  booking 
pictures  and  taking  care  o.f  busi- 
ness generally. 

H.  C.  Crawford,  of  the  Acad- 
emy Theatre,  Kingstree,  S.  C, 
spent  a  few  days  in  town  this  week 
visiting  the  different  exchanges. 

C.  A.  Anderson,  salesman  for 
Universal,  Charlotte,  is  again  able 
to  be  out  after  a  severe  illness. 

O.  I.  Sheely  and  Doctor  Young, 
who    operate   the    Casino    Theatre, 


Clinton,  S.  C,  are  building  a  new 
theatre  in  Laurens,    S.   C,"  with  a- 
seating  capacity  of  about  800.  This 
theatre  will  also  contain  a  balcony 
for   colored   people. 

There  were  a  large  number  of 
film  men  from  Charlotte  who  went 
to  Ashcville  to  attend  the  opening 
of  Ed  Turner's  beautiful  theatre 
in  West  Asheville,  N.  C.  West 
Ashevillc  is  the  seventh  theatre  in 
this  rapidly  growing  circuit. 

W.  W.  Anderson,  of  Pathe,  At- 
lanta, Ga.,  stopped  off  Sunday  in 
Charlotte  to  spend  the  day  with 
his  brother  who  has  been  se\ 
ill.  Mr.  Anderson  was  en  route 
to  New  York. 

Walter  Griffith,  of  the  United 
States  Film  Transport  Company 
held  a  meeting  of  the  bookers  and 
cashiers  of  the  Exchanges,  out- 
lining the  handling  of  film  by  this 
company. 

C.  W.  Brace,  former  owner  of 
the  Grand  Theatre,  Greer,  S.  C, 
is  building  a  new  suburban  theatre 
in  Greenville,  S.  C.  This  is  to  be 
a  Community  Theatre  for  one  of 
the  mill  sections  in  Greenville.  The 
new  building  is  designed  especially 
for  a  theatre  and  will  be  equipped 
throughout  with  modern  r 
ment. 


Atlanta 


FOLLOWING  a  grave  illness 
that  brought  him  peremptorily 
from  Tampa  where  he  was  en- 
gaged in  major  real  estate  enter- 
prises. William  Oldknow,  is  con- 
valesing  satisfactorily.  This  vet- 
eran film  man  recently  turned 
over  his  various  film  enterprises 
to  his  capable  son,  Oscar  Oldknow, 
and  transferred  his  activities  to 
real  estate  in  Atlanta  and  Tampa. 

Dan  Michalove,  generalissimo, 
of  Universal'  forces  in  the  South, 
is  making  a  swing  around  the  ter- 
ritory. 

Exploiteer  D.  C.  Haug,  whose 
prime  ambition  is  to  glorify  the 
Metro-Goldwyn  banner,  landed  at 
the  local  exchange  early  this 
week. 

C.  W.  Drace  is  soon  to  open  a 
new  theatre  in  Greenville,  S.  C. 
The  house  is  to  bear  his  name — 
the  Drace  Theatre.  It  is  to  have 
the  most  modern  equipment  and 
attractive  appointments. 

Jimmy  Hicks,  one  of  the  best 
known  and  most  popular  young 
film  men  in  the  South,  is  now 
under  the  Warner  banner. 

S.  W.  Randall,  formerly  of  the 
Bibb  Manufacturing  Company  at 
Porterdale,  Ga.,  has  acquired  the 
Lyric  Theatre  in  Covington  and 
will  personally  handle  the  man- 
agement. 

Fred  Brittian  of  the  Harold 
Theatre  at  Boynton,  Florida,  was 
making  the  rounds  of  Film  Row 
this  week. 

Sam  Dembow  and  Bill  Saal  of 
the  Publix  Theatre  Booking  De- 
partment, New  York,  made  a  fly- 
ing trip  South  late  last  week. 

C.  M.  Maxfield,  prime  factor  in 
the  Carol  Gables  Theatre,  has 
been    in    Atlanta    perfecting    final 


del  ails  preliminary  to  the  opening. 
It  is  expected  to  open  about  April 
15. 

Arthur  Lucas  expects  to  leave 
late  next  week  for  the  Public 
Theatre  convention  to  be  held  in 
Atlantic  City. 

Milton  Jones  is  back  on  the  job 
at  Liberty,  minus  a  few  pounds, 
since  his  wrestle  with  a  stubborn 
case  of  influenza. 

T.  E.  Watkins  of  the  Strand 
Theatre  at  Montevall,  Ala.,  was 
in  this  week  setting  play  dates. 

J.  H.  Butner,  Educational  man- 
ager in  Atlanta,  is  out  in  Florida 
territory. 

Miss  Elise  Hicks  has  been 
named  secretary  to  Arthur  Lucas. 

Leander  Boston,  special  repre- 
sentative for  Liberty,  is  now  busy 
in  the  Atlanta  exchange. 

M.  A.  Stubbs  is  soon  to  open  a 
new  400-seat  Theatre  in  Thomas- 
ton,   Ga. 

Stough  Brothers  of  Davidson, 
N.  C,  are  building  a  new  theatre 
at  that  point. 

J.  J.  Judkins  and  J.  J.  Drues- 
chall  of  the  Allapatta  Theatre  at 
Allapatta,  a  suburb  of  Miami, 
were  buying  pictures  along  Film 
Row  this  past  week. 

Roy  L.  Thompson,  who  hands 
out  picture  entertainment  in 
Perry,  Ga.,  made  a  brief  visit  to 
exchanges  this  week. 

Mrs.  M.  J.  Paxton  of  Folks- 
ton,  Ga.,  recently  conferred  with 
a  number  of  exchanges,  managers 
and  bookers. 

Bert  Johnson  of  the  Magnolia 
Theatre  at  Titusville,  Fla.,  i-. 
stepping  out  with  new  equipment 
for  his  theatre. 

M.  G.  Weaver  of  Collinsville. 
Ala.,  is  treating  his  theatre  to  a 
new  Faster  wardrobe — new  equip- 


ment throughout  and  new  appoint- 
ments. 

Floyd  Evans,  Metro-Goldwyn 
cashier,  is  to  become  office  mana- 
ger, succeeding  George  M.  Jones, 
who  is  leaving  the  Metro-Gold- 
wyn company  this  week  to  join 
Producers'    Atlanta   exchange. 

Arthur  C.  Bromberg,  head  of 
Progress  Pictures  in  the  South, 
is  in  Florida  this  week. 

George  Allison  has  had  a  busy 
week  keeping  pace  with  his  dyna- 
mic general  sales  manager,  Jimmy 
(irainger. 


W.  A.  Sanges,  Atlanta  manager 
for  Progress,  is  out  in  Alabama 
territory. 

Jimmy  Hanlon,  Metro-Goldwyn 
manager  for  Atlanta,  was  rushed 
to  St.  Joseph's  Infirmary  Monday 
afternoon  with  a  well  developed 
case  of  pleurisy.  Quick  handling 
spared    him    serious    consequences. 

E.  E.  Lenehan,  division  mana- 
ger for  Producers  Distributing 
Corporation  in  the  South,  paid  a 
brief  visit  to  the  Atlanta  branch 
this   week. 


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The  Molly  Mays!     The  Molly  Mays! 
In  these  Violet  Mersereau  frolics  and  plays. 
Not  a  dull  second !    Assured  of  your  praise. 
The  Molly  Mays!     The  Molly  Mays! 


^ 


Arthur  J.  Lamb  Productions 

Sole    Direction    of   Joseph    Levering 
Distributed  by   Cranfield   &   Clarke    (Inc.) 

729  7th  Avenue  New  York  City 


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1430 


Motion     Picture     News 


Buffalo 


AX  entire  panel  of  jurors  was 
exhausted  the  other  day  in 
i  Us  ii  an  effort  i 
a  jury  to  try  union  men  charged 
with  violating  the  city  charter  in 
picketing  the  Strand  and  Cataract 
theatres.  The  men  charged  with 
picketing  the  Bellevue  will  be  tried 
at  a  later  date.  The  case  of  only 
accused  of  picketing  tin- 
s', rand  and  Cataract  was  called 
first  by  agreement  of  the  attorneys 
and  the  court.  Present  in  the 
courtroom  ready  to  testify  as  wit- 
nesses for  the  prosecution  were  the 
patrolmen  who  made  the  arrests, 
Superintendent  |ohn  A. 
Curry,  Charley  I  layman,  George 
II.   Mi  William  Simons  and 

Edwin  ( ).  Weinberg  of  the  Strand 
and  Cataract  theatres:  Herman 
ice  and  Clayton  Pfieffer  of 
the  Bellevue  and  a  stockholder  of 
the  latter  theatre.  The  trial  was 
med  as  soon  as  the  jury  was 
completed. 

Police    and     federal    authorities 

are  investigating  the  authorship  of 

a      black      hand      letter      received 

through  the  mail  by  Arthur  Haen- 

director  of  the  orchestra  af 

the      Bellevue      theatre,      Niagara 

The   letter    raid: 

"This   note   is   to   notifj    you   to 

leave    city    at    once    if    you    don't 

want  to  he  covered  by  a  stone  in 

the  cemetery.     I    will   give    you   24 

hours  to  do  so  al   most."     He  did 

not  comply  with  the  order  to  leave 

the    city    and    he    has    received    no 


further  threats  nor  has  there  bei  n 
any  suggestion  of  violence  against 
him  or  any  other  member  of  the 
orchestra.  Haendeges  assumed  the 
leadership  of  the  new  orchestra  in 
the  Bellevue  following  the  strike 
of  union  musicians,  stage  hands 
and  motion  picture  operators  there 

vi  id  months  ago.  Herman  Lor- 
ence.  manager  of  the  Bellevue, 
turned  the  letter  over  to  Detective 
( Jeorge  1 1.  Callinan. 

The  Robbins'  Little  Theatre  has 
closed  in  Ithaca,  N.  Y.,  terminat- 
ing a  ten  weeks'  contract  a  week 
before  it  expired.  Albert  Robbins, 
who  has  returned  to  Syracuse,  took 
over  tin  i  uiiservatory  of  Music 
auditorium,  January  4,  signing  a 
ten  weeks'  contract.  Before  leav- 
ing  town,  Al  intimated  the  project 
has  not  been  a  financial  success. 
So  the  Ithaca  Little  Theatre  ex- 
periment  eliiK. 

Electric  wiring  became  short 
circuited  and  started  a  blaze  in  the 
Lyceum  theatre.  Ithaca.  X.  V .,  the 
other  day.  An  alarm  brought  all 
of  the  downtown  companies  and 
they  made  short  work  of  the 
flames.  Those  in  the  house  at  the 
time   filed  out   without  confusion. 

J.  II.  Michael,  chairman  of  Buf- 
falo /one,  Motion  Pieture'Theatre 
Owners  of  New  York,  has  called 
a  meeting  of  the  members  to  be 
held  Tuesday,  March  .ill,  in  the 
I  Intel  Statler,  Buffalo.  There  will 
be  a  luncheon  at  1  P.  M.,  ti  bi 
fi  llowed    by    business    meeting    a 


which  time  the  recent  affiliation 
with  the  Hays  organization  and 
the  new  uniform  contract  will  be 
discussed.  A  large  attendance  of 
exhibitors  is  expected. 

Clifford  C.  Smith,  well  known 
Rochester  theatre  man,  has  been 
appointed  manager  of  the  Corinth- 
ian theatre  in  Kodak  Town.  The 
receivership  has  been  settled  and 
the  house  will  be  conducted  by  the 
Rochester-Corinthian  company,  the 
officers  of  which  are:  I.  H.  Herk, 
president ;  Howard  Clapp,  secre- 
tary, and  Mr.  Smith,  treasurer  and 
manager. 

John  Neyman,  18  years  old,  751 
12th  street,  is  being  held  in 
Erie,  Pa.,  on  technical  charges  of 
disorderly  conduct  while  more  ser- 
ious charges  may  follow.  Neyman 
was  arrested  in  the  Regent  theatre 
a  iter  Frank  Fairgraves,  manager, 
asserts  he  yelled  "Fire !"  A  near 
panic  was  averted  by  prompt  ac- 
tion of  Mr.  Fairgraves,  who  as- 
sured the  audience  there  was  no 
fire   in  the  place.    ' 

The  deal  through  which  Walter 
Hays,  vice  president  of  the  Mark- 
Strand  interests,  was  to  have 
leased  the  new  theatre  to  be  built 
by  Simon  Wertheimer  on  Hertel 
avenue,  has  fallen  through.  It  is 
understood  the  house  may  not  even 
be  built.  I  discussing  reports  that 
the  Strand  interests  will  build  a 
new  hou  i  i  Syracuse,  Mr.  Havs 
said  such  renorts  were  decidedly 
premature  and  as  for  the  Robbins- 


Strand  deal  being  off,  declared  it 
was  never  on.     So  that's  that. 

William  A.  Caliban  of  the  East- 
man Regorson  interests  in  Roch- 
ester has  returned  to  his  desk  after 
two  weeks'  illness.  Twenty-seven 
employes  of  the  Eastman- Regor- 
son comapnies  were  off  sick  last 
week. 

Frank  S.  Hopkins,  well  known 
in  Buffalo  exchange  circles  with 
which  he  was  identified  for  many 
years,  has  been  appointed  western 
division  manager  for  Associated 
Exhibitors.  This  is  welcome  news 
to   his   Buffalo   friends. 

Al  Teschmacher,  booker,  at  As- 
sociated Exhibitors'  local  office,  is 
laid  up  with  the  grippe.  lack 
Lyons,  Educational  salesman,  is 
suffering  with  fallen  arches.  He 
attributes  it  to  standing  in  lobbies 
waiting  for  exhibitors. 

Leo  Murphy,  Associated  Exhi- 
bitors salesman,  is  celebrating  the 
arrival  of  stork  for  a  second  time 
at  his  home.  Looks  like  Leo  is 
out  for  one  of  those  big  family 
medals. 

Elmer  Lux  has  been  voted  a 
prince  of  good  fellahs  by  the  girls 
of  the  F.  B.  O.  office  but  is  not 
so  popular  with  the  salesmen.  El- 
mer  won   a   $50    prize   in  a   recent 

1 king  contesl  staged  by  F.  B.  0. 

(  >n  receipt  of  the  check  he  staged 
a  banmiet  in  the  Como  restaurant 
for  the  girls  of  the  office  hut  did 
n   t    invite    the    salesmen. 


D 


enver 


HARRY  Si  OTT,  general  sales 
manager  for  Pathe,  spent  two 
days  in  Denver  in  general  confer- 
ence with  all  Pathe  employees  of 
the  Denver  territory.  He  was 
accompanied  by  Frank  Harris,  dis 
trict  manager. 

Fred  P.  Brown,  former  man- 
ager of  Metro-Gold  wyn  and  of 
late  the  owner  and  manager  ol 
the  Mission  and  l'earl  Theatres 
oi  Denver,  has  just  returned  from 
a  business  trip  to  New    York  City. 

Harry     Lustig,     western     district 

manager    for   Warner    Bros,    spent 

al  days   in    Denver  last   week, 

i  iting    ( Charles    R     <  iilmour,    the 

local   Warner    Bros,   manager. 


M.  W.  Kessey,  who  operates 
the  theatres  in  Victor  and  Cripple 
i  reek,  Colorado,  is  about  to  open 
a  new  theatre  in  Littleton.  (  olor 
ado,  which  will  he  known  as  the 
Rialto.  This  theatre  has  a  capa 
i  n  j  of  500  seats  and  will  be  opened 
about  the  first  of  April.  This 
makes  two  theatres  for  Littleton, 
the  opposition  being  the  Blue 
Bird   Theatre. 

field     Carmichael     is    hack     in 
Denver    after    several     years    ab- 
sence.    He  will  he  associated  with 
Lirst  National  as  sales  representa 
tive    lor   the    Denver  territory. 

Jim      Lynch,      manager     of     the 
Laramie,    Wyoming,    theatres   and 


president  of  the  Wyoming  Theatre 
Managers  Association  spent  sev- 
eral days  in  Denvei  this  week 
visiting   the  exchanges. 

J.  II.  Hurschman  has  resigned 
.i-  -ale-  representative  for  the 
Denver  branch  of  United  Artists, 
and  gone  East  where  he  will  be 
associated  with  Paramount  in  the 
same   capacity. 

Frank  Garlock  of  the  Garlock 
Opera  House  in  Custer,  South 
1  >ak<  'ia.  spent  a  short  time  in 
I  >en\ er  visiting  tin  exchangi  - 
while  en  routl  to  Phoenix, 
An/,  ma. 

I'..  P,  Mc<  ormick,  who  has  just 
bought  tin  i  >i  era  I  louse  in  ("anon 
i  ii\ .   i  <  iloi  ad<  i,   spent   a    tew    daj  s 


in  Denver  arranging  tor  future 
service,    last    week. 

Fred  Savage  has  accepted  ., 
position  as  sales  representative  for 
I  nihil  Artists  in  Deux  er.  suc- 
ceeding J.  H.  Hurschman,  re- 
signed. 

Binton  Footman,  one  of  tin- 
owners  of  the  Burns  Theatre  in 
Colorado  Springs.  Colorado,  was 
seen  along  Film  Row  last  week. 
Mr.  Footman  is  just  recovering 
from  a  broken  shoulder,  as  a  re- 
sult of  a  fall  down  the  main 
stairway   of   his    theatre. 

Sam  Henly.  Metro-Goldwyn 
-ali  sinan.  has  just  returned  from 
an  extensive  trip  into  the  New 
Mexico    territory. 


St.  L 


OU1S 


HRRY    STRIC  K  I.  A  X  D, 
hern      Illinois      salesman 
for  United  Artists  will  b< 
the  job  within  a  week  or  ten  days. 

tly    Harry    was    tr.  in- 
to the  Los  Angeles  office  in  order 
that  he  could  visit  his  mother  who 
has    been    seriously    ill. 

The    Rex    Theatre,    Spillerl 
III.,    will    open    on    March    22. 

:ik    Barnes    ha  d    his 

beautiful   new    Strand     I 

i,    111.       [j  about    500 

,  ul    is   strii  rn  in 


way. 
Few    I :<  nt   salesman   tor   F  B  0 
hsa   l«i  ii   laid   up  by  an  attack  of 
rheumatism. 

C.  D.  Hill,  district  manager  for 
Producers     I  distributing    Corpora- 
tion, has  gone  to   Omaha, 
ager      Sculley      oi 
Goldwyn   spent    much   time  out    in 
erritory.      ;  I  <    l 

also  made  several   Southern 
Illinois  key  cities. 

IhlilU  i!.      111.. 

lias  takei        i      the  Gi  and    Theatre 


it    In  Si  '■  .  ille.   111.      1  le  will  op.  ■  atl 
it    in  ction     with    his    Car- 

rollton   ho 

J.    S.     Wolf,    auditor     for    Pro- 
ducer d    in    on    a    routine 
tour    of    the     Mid     Western    ex- 
of    the   company. 
\\  alter      Brown,      booker 
Producers  has  resigned,     foe  Uxa 
rly     will  tional     has 
tilled   the   vacancy. 
Jul. 

for     United     Artists,     is     in 

low  11 


Out-of-town  exhihitoi-  of  the 
week  were :  S  E.  Brad] .  *  ape 
Girardeau,     Mo.:     Henry     Lowry, 

Highland.     111.;    S.     F.     lYrtle.     Ter- 
seyville.     111.:    John    Rees.    Wells 
\ilK.  Mo.;  Mr.  and  Mrs.  Rodgers, 
Cairo,  111.,  and   Poplar  Bluff,  Mo.; 
Curlej    I  aw  son.   Mount  Olive,  111.: 
\\  esK\ .    ( rillespie,    111. ;    S 
ii.    l'.enld.    Ill   ;    FK  in    Weeks. 
II!.:     John    Pratt,    Ful- 
ton.   Mo.;   C".   C.   Calvin,  Washing- 
ton.     Mo.,      and      Bob      Hickman, 
die.   1111. 


COSTUMES  FOR  HIRE 


PRODUCTIONS 

EXPLOITATIONS 

PRESENTATIONS 


BROOKS 


1437    Broadway 
T.l.    Il«l   P«*. 


March     2  7 ,     19  26 


1431 


Chicago 


THE  new  directors  of  the  Chi- 
cago Film  Board  of  Trade  in- 
clude James  Gillich,  Pathe  Ex- 
change ;  Jack  Sampson,  F.  B.  O. ; 
Neal  Agnew,  Famous  Players ; 
Harry  Lorch,  Producers  Distribut- 
ing Corporation;  William  Brum- 
berg,  Univeral ;  I.  W.  Mandel,  Se- 
curity;  and  Joseph  Friedman  of 
Celebrated.  .  Maurice  Hellman's 
Reelcraft  Exchange  is  the  latest 
exchange  to  become  a  member  of 
the  Film  Board  of  Trade. 

Felix  Mendelssohn,  who  has 
"been  acting  exchange  manager  for 
Metro-Goldwyn- Mayer's  Chicago 
exchange,  for  the  past  month,  has 
been   appointed    manager. 

Jim  Bikas,  who  operates  the 
Gem  and  Eagle  Theatres  in  Garv, 
has  taken  over  the  Crown  Theatre 
at  Crown  Point,  from  Jim  Greg- 
ory. 

Harry  Graham  of   Pathe,  one  of 


the  many  film  men  who  is  suffer- 
ing with  the  flu,  has  been  confined 
to  his  home  for  two  or  three  days. 

Charlie  Casanave  of  Associated 
Theatres,  Inc.,  reports  that  the 
Crystal  Theatre  at  Antioch,  is  the 
most  recent  addition  to  this  book- 
ing organization,  and  that  he  ex- 
pects to  announce  several  more  ac- 
quisitions to  the  circuit  within  a 
few  days. 

His  many  friends  are  sympathiz- 
ing with  Lou  Kramer  in  the  loss 
of  his  mother,  she  having  passed 
away  last  ---eek  at  the  Michal 
Reese  Hospital.  Another  film  man 
who  suffered  a  bereavement  last 
week,  is  Ruben  Leventhal,  of 
Brunhild  Brothers,  his  younger 
sister  Bessie,  succumbing  to  the  flu 
after  a  three  days'  illness. 

Jack  and  Ben  Cooney  have  re- 
turned to  their  Chicago  headquar- 


ters after  an  enjoyable  vacation 
spent   at    Biloxi,    Mississippi. 

Felix  Feist,  general  manager  of 
sales  and  distribution  of  Metro- 
Goldwyn,  spent  Saturday  and  Sun- 
day in  Chicao  conferring  with 
District  Manager  Shirley  and  the 
local  sales  organization.  A  pleas- 
ant feature  of  iiis  visit  was  a  din- 
ner tendered  to  the  satff  in  the 
English  Room  of  the  Congress 
Hotel   on  Saturday  night. 

The  next  six  weeks  promises  to 
witness  the  opening  of  a  number 
of  important  motion  picture  houses 
in  Chicago,  including  Lubliner  & 
Trinz's  Belmont,  Congress  and 
Grove  Theatres  and  Ascher  Bro- 
thers' (Yili 'in  and  Highland  The- 
atres, which  have  been  somewhat 
delayed  by  labor  troubles. 

Arthur  Mayer  of  Lubliner  & 
Trinz  Theatres.  Inc..  .is  in  Atlantic 
Citv  this   week   for  the  convention 


of  the  Famous  Players-Lasky  Cor- 
poration. 

Poor  business  which  is  being  felt 
by  theatres  in  all  parts  of  Chicago, 
i-    attributed   to   the   combined   ef- 
fects  nt    Lent,  bad   weather  condi- 
tions  and   the   flu- pneumonia    wave 
which  a  recent  survey  of  the  pub- 
lic   schools    showed    was    keeping 
thousands  of  children  at  homi 
threatened  a  shortagi    oi    ti  a* 
The    Health    Department's    survey 
also  indicated  that    from  5  to    V 
of    the    city's    business    is    crip 
l>>    the  epidemic. 

Charles  Blaine,  president  of  the 
Anderson  I  heatre  Supply  Com 
pany,  Oklahoma  Citv.  Oklahoma, 
was  a  Chicago  visitor  this  week 
and  reports  that  in  addil 
crating  his  supply  house,  he  is  going 
back  into  the  theatre  business  ami 
will  shortlj  lir  iperating  the  Blaine 
Theatre   at    Henryetta,   Oklahoma. 


Central  Penn 


THE  week  of  March  8  marked 
the  first  anniversary  of  the  ooen- 
ing  of  the  Victoria  theatre,  Ma- 
hanoy  City,  and  a  fitting  celebra- 
tion was  arranged.  The  exterior  of 
the  theatre  was  decorated  with 
streamers  and  pennants  and  special 
photoplay  features  and  musical 
programs  were  introduced  through- 
out the  week. 

The  directors  of  the  Burnside 
Opera  House  Association  of  Mt. 
Carmel,  at  the  annual  meeting 
March  10,  elected  the  following 
officers :  President,  Raymond  B. 
Tobias;  secretary-treasurer,  A.  M 
Rowe ;  manager,  L  N.  Smith:  as- 
sistant manager.  L  E.  Wightman. 
The  other  directors,  who  were 
present  are  Harry  Ossman  and 
John  Carl. 

RaDid  nropress  is  being  made  in 
the    construction    of    the    fine    new- 


theatre  that  the  M.  E.  Comerford 
interests,  of  Scranton,  and  the 
Capitol  Theatre  Company,  of  Ha- 
zleton,  are  jointly  building  in  the 
latter  city.  The  theatre  will  pro- 
vide seats  for  2,600  persons  and 
will  be  opened  to  the  public  dur- 
ing the  coming  Spring. 

The  Auditorium  picture  theatre, 
at  Cynwyd,  formerly  operated  by 
R.  W.  McPherson,  will  be  man- 
aged hereafter  by  William  Shtof- 
man. 

When  a  reel  of  motion  picture 
film  exploded  in  the  project- 
ing machine  in  the  Arcade  thea- 
tre, Mount  Carmel,  Pa.,  during  a 
performance,  two  hundred  specta- 
tors, mostly  children,  left  the 
building  in  good  order  through  the 
emergency  exits.  Clarence  Yaeger 
the  machine  operator,  was  slightly 
burned. 


A  theatre  capable  of  seating 
500  persons  and  available  for  mo- 
tion pictures  has  been  established 
in  the  basement  of  the  Boas  public 
school  building",  Harrisburg. 

The  Grand  theatre,  Hazleton, 
has  been  sold  by  the  Hazleton 
Theatre  Company,  to  the  M.  E. 
Comerford  Amusement  Company, 
of  Scranton. 

Christ  Weber,  president  of  the 
Hazleton  company  has  gone  on 
a  vacation  trip  to  California  and 
other  places  on  the  Pacific  Coast. 

Officers  of  the  five  lodges  of  the 
Improved  Order  of  Redmen,  in 
Harrisburg,  were  recent  guests  of 
Manager  Charles  Jones,  of  the 
Victoria  theatre. 

Following  a  period  during  which 
a  new  booth  and  projection  ma- 
chine were   installed  the   Refowich 


theatre,  Freeland,  has  just  been  re- 
opened. 

Because  of  an  epidemic  of  scar- 
let fever,  the  Board  of  Health  of 
Wellsboro,  ordered  the  temporary 
closing  of  the  Arcadia  theatre. 

An  eighteen-year  lease  on  the 
Royal  Theatre,  Nazareth,  that  was 
held  by  Ed  Silvers,  has  expired 
and  the  theatre  has  been  taken 
over  by  the  owner,  I •  .1  m  Heckman. 
The  house  will  lie  operated  here- 
after by  Mr.  Heckman's  son.  Mr. 
Heckman  for  some  years  has  been 
connected  with  the  Balaban  & 
Katz  theatrical  interests,  of  Chi- 
cago. 

Announcement  is  made  that  the 
Lyric  theatre  Reading,  recently 
destroyed  by  fire,  is  not  to  he  re- 
built, the  site  having  been  sold  for 
the  erection  of  an  office  building 
and  store. 


Nextf   England 


HE.  ELDER  has  been  ap- 
•  pointed  division  manager  of 
the  New  England  territory  for 
Warner  Bros,  with  headquarters 
at   Boston,   Mass. 

Emanuel  Cohen,  widely  known 
in  the  New  England  field,  has 
been  added  to  the  staff  of  Metro- 
Gold  wyn-Mayer  and  will  cover 
Boston. 

Manager  M.  N.  Wolf  of  the 
Boston  offices  of  Metro-Goldwyn- 
Mayer  Distributing  corporation 
has  returned  from  a  business  trip 
through  Vermont  and  New  Hamp- 
shire. 

A.  Montague,  treasurer  of  In- 
dependent Films  Inc.,  distributors, 
has  the  svmpathv  of  his  many 
friends  in  the  death  of  his   father. 

W.  A.  V.  Mack,  short  subject 
sales  manager  for  Pathe  was  a 
recent  visitor  to  the  Boston  ex- 
change. 

John  J.  Scully,  manager  of 
Educational'^      Boston     exchange. 


has  returned  from  a  business  trip 
to  Vermont. 

Extensive  alterations  have  been 
made  to  the  Pathe  distributing  of- 
fices at  Boston  with  a  viewr  to  in- 
creasing office  efficiency  as  well  as 
convenience    of    exhibitors. 

Richard  Flora,  owner-manager 
of  Powers'  Theatre  at  Caribou. 
Me.,  and  Wendell  Holme  of  the 
( )pera  House  at  Presque  Isle,  Me. 
were  recent  visitors  to  the  Boston 
exchanges. 

A  new  theatre  has  opened  at 
Millers'     Falls,     Mass.,    known    as 


the  Olympia  Theatre.  H.  Baker  is 
owner-manager. 

At  Danville,  Vt,  a  new  the- 
atre has  been  opened,  known  as 
the  Town  Hall  Theatre,  by  T.  J. 
|  hue.  who  also  operates  theatres 
in  Cabot  and  Marshfield,  Vt. 

J.  H.  Rand  of  the  Rand  Co.. 
Boston,  has  had  plans  prepared 
by  Architects  Whitten  ei  (lore  of 
Boston  for  a  motion  picture  the- 
atre at  Falmouth.  Mass.  The 
building  will  cost  about  S50.000 
and  will  be  completed  in  time  to 
i  are  of   the  vacation   patron- 


age- of  the  town  this  summer. 

Frank  A.  Fichtl,  widely  known 
theatre  orchestra  leader  of  Con- 
necticut, died  March  6  at  New 
Haven. 

With  the  opening  of  the  new 
Roger  Sherman  Theatre  in  Col- 
lege street,  \i  w  Haven,  ( 
came  the  announcement  of  the  ap- 
pointment of  a  receiver  for  the 
Clark  Construction  Co..  of  Water- 
bury,  Conn.,  the  contracting  com- 
pany which  erected  the  new  play- 
house. The  proceedings  in  no  way 
affect   the  theatre. 


Empire  Laboratories  Inc. 

5437 


723  Seventh  Ave.  N.  Y. 


Bryant 


5736 


DEVELOPING  AND  PRINTING 
MOTION  PICTURE  FILM 


1432 


Motion     Picture     X  e  w  s 


POWER'S  DISTRIBUTORS 
GIVE  POWERS  SERVICE 

An  Advertisement  Suggested  by 

Connecticut  Independent  Movie  Supply  Co.,  Inc. 

131   Meadow  Street,  New  Haven,  Ct. 

Phillips  Says 

INSTALLING  EQUIPMENT  IS  ONE  THING 
AND  GIVING  SERVICE  IS  ANOTHER 

/  have  done  both  since  1920  for  the  following  theatres 


ANSOXIA,  CONN. 
i  n< 'in  Theatre 
( apitol  Theatre 

BALI  [C.O  INN. 
Jodion  Theatre 

BEACON  FALLS, 
CONN. 

Top  Notch  Theatre 

BETH  I  I  .  I  I  INN. 
Community  Theatre 

BRANFORD,  CONN. 
Park    Theatre 

BRIDGE  Pi  IRT,  C<  >NN. 
American  Theatre 
Barnum  Theatre 
Bijou  Theatre 
Bostwick  Theatre 
l  olonial  Theatre 
Elite  Theatre 
Empire  Theatre 
I  lipp.  .drome  Theatre 
Orpheum  Theatre 
Poli's  Palai  e 
Poli's  Theatre 
Poli's  Lyric  Theatre    . 
Park  City  Theatre 
Poli's  Park  Theatre 
Colony  Theatre 
Strand  Theatre 
Map   'i.    i  heatre 

I  ml  Theatre 
Rialto  Theatre 

BRIS  I  INN. 

Bristol    i 
Palace  Theatre 
TYincrss  Theatre 

^DBROOK,  CONN. 
Pala 

CLINTON.   CONN. 
<  lint. in  Theatre 

STER,  CONN. 

lip    Top    Hall 


[BURY.  CONN. 
( apitol  Theatre 
Empress  Theatre 

DERBY,  CONN. 
I  lerby  Theatre 
Sterling  Theatre 

E.   HAMPTON,  CONN. 
Majestic  Theatre 

E.  HARTFORD,  CONN. 
Plaza  Theatre 

ESSEX,  CONN. 
Essex  Square  Theatre 

FAIRFIELD,  CONN. 
Community  Theatre 

GUILFORD,  CONN. 
Community  Theatre 

HARTFORD,  CONN. 
Empire  Theatre 
Poli's  Capitol  Theatre 
Crown  Theatre 
I  i  rand  Theatre 
Liberty    I  heatre 
Lenox  Theatre 
Lyric  Theatre 
Majestic  Theatre 
Palace  Theatre 
Princess  Theatre 
Rialto  Theatre 
Strand  Theatre 

iRYTON,  l  ONN. 
Comstock  Chene]    I  hill 

I.  VKEVILL,  CONN. 
Best  Theatre 

MADISON,  CONN. 
Bonoff's  Theatre 

MERIDEN,  CONN. 

Life  Theatre 
Poli's  Thi 
li's  Palaci 

MIDDI.KTMW  \,  CONN. 
(  ,i . 
Middlesex 


MILFORD,  CONN. 
Capitol    Theatre 

MOODUS,  CONN. 
Continental  Hall 

MOOSUP,  CONX. 
Best  Theatre 

MYSTIC,  CONN. 
M  j  stic    I  heatre 
Strand  Theatre 

NAUGATUCK,    CONN. 
Alcazar  Theatre 
Gem  Theatre 

NEW   BRITAIN,  CONN. 
(  apitol  Theatre 
Lyceum  Theatre 
Palace  Theatre 

Scenic  Theatre 

\l  \\    (    \X  \  \X.  CONN. 
Casino  Theatre 

\  I  \\    HARTF'D,  CONN. 
Star  Theatre 

\l  \\    HAVEN,  CONN. 
Bijou  Theatre 

(  annon's  Theatre 
(  rvstal  Theatre 
I  >.\Vitt   Theatre 
l  lixwell  Theatre 
I  in  .unkind  Theatre 
( rarden  Theatre 

I   ,1,  ,1m        i    i 

Law  rence  Theatre 
in.     I  heatre 
rii     rheatn 
Majestic  Theatre 

.lire 

Peqn 

I',  .li's    Palace 

Rogi  '  eatre 

Strand   I  hea 

White  (in   Theat 

\\  Inh'   V 

Wl.i,  .    'IT 


NEW  LONDON,  CONX. 
I  apitol  Theatre 
own   Theatre 
I  mpire  Theatre 
Rialto  Theatre 

NEW  MILFORD,  CONX. 
Star  Theatre 

<WALK.  CONX. 
Regent  Theatre 

NORWICH,  CONN. 
Breed's  Theatre 
I'.i.  .ad way   Theatre 
Palace  Theatre 
Strand  Theatre 

PLAINFIELD,  CONX. 
Lily  Theatre 

ROCKVILLE,  CONX. 
Princess  Theatre 

RIDGEFIELD,  CONN. 
Town  Hall 

SHELTON,  CONN. 
Shelton  Theatre 

SIMSBURY,  CONN. 
Town  Hall 

SOUTHINGTON,  CONX. 
Coleman  Theatre 

SO.  MANCHEST1K. 

CONX. 
rele  Theatre 
State  Theatre 

SO.  X<  )k  WALK,  COXX. 
Palace  Theatre 
Rialto  Theatre 
Springwood  Theatre 

-  I   \Mi  ORD,  CONN. 
Uhambra  Theatre 
Strand  Theatre 

l  IRD,   COXX. 


SUFFIELD,  CONX 
Community  Pictures 

TAFTVILLE,  COXX. 
Hillcrest  Theatre 

THOM ASTON,  COXX. 
Opera  House 

RIXGTON,  CONN. 
Alhambra  Theatre 
Palace  Theatre 
Rialto    Theatre 

W  \l. I. IXi.l ORD,  COXN. 
Strand  Theatre 
Wilkinson's  Theatre 

W  A I  NUT  1U  II..  CONN. 
Colonial  Tlieatre 
Tower  Theatre 

W  AUREGAN,  COXX. 
At  wood  Theatre 

WATERBURY,  CONN. 
Alhambra  Theatre 
Carroll  Theatre 
Eden  Theatre 
Garden  Theatre 
Hamilton  Theatre 
Lyric  Theatre 
Poli's  Theatre 
Poli's  Palace 
Strand  Theatre 
Rialto  Theatre 

WESTPORT,  COXX 
Fine   Vri 

WTLLIMANTIC,  O  'XX. 
I  apitol  Theatre 

\\  [NDSOR,  I  ONN. 

Tin  lire 

W  [NDSOR  LOCKS 

iNN. 

Rialto  Theatre 

WINS  lie.  CONN 
Opera   M 


POWER'S  DIVISION 

INTERNATIONAL  PROJECTOR  CORPORATION 
90  Gold  Street  New  York,  N.  Y» 


March    27 ,    19  2  6 


1433 


Theatre  Management 


Essay  Contests  Come  Home  To 
Boost  Theatre  Service 

Eastman   Theatre   Employs   Letter  Competition  to  Test  Ushers' 
Knowledge  of  Manual — Winner  Stresses  Hospitality 

By  John  7.  O'Neill 


House  Manager,  Eastman  Theatre,  Rochester,  ,N.  Y. 


THE  primary  purpose  of  the  recent  es- 
say contest  conducted  among  our 
ushers  was  to  stimulate  study  and 
knowledge  of  the  house  rules.  It  also  pro- 
vided an  admirable  means  for  ascertaining 
how  thoroughly  conversant  were  our  ushers 
with  the  duties  which  our  manual  prescribes 
for  them. 

The  contest  worked  out  very  well.  Nearly 
all  of  the  girls  competed  and  the  letters  sub- 
mitted showed  a  very  gratifying  conception 
of  the  qualities  which  tend  to  make  the  ideal 
usher  and  a  keen  comprehension  and  realiza- 
tion of  her  responsibility  to  the  public  which 
patronizes  the  theatre. 

Small  cash  prizes  were  given  and  there 
were  several  honorable  mentions.  The  win- 
ning letter  was  published  in  the  local  papers 
as  well  as  in  our  own  Eastman  Theatre  Mag- 
azine. The  winner  of  first  prize — Miss  Irene 
Smith — took  the  position  that  the  usher  is  a 
hostess  and  that  she  owes  the  same  consid- 
eration and  kindly  courtesy  to  patrons  of 
the  theatre  she  would  extend  to  guests  in 
her  own  house. 

Her  essay  follows  in  part: 

"When  a  girl  accepts  a  position  as  an 
usher  in  the  Eastman  Theatre  she  accepts 
certain  responsibilities  and  it  is  her  duty  to 
learn  as  quickly  as  possible  exactly  what  she 
is  expected  to  do,  and,  knowing  her  duty, 
should  spare  no  pains  to  perform  it 
most  faithfully. 

"The  duties  of  an  usher  are  not  difficult. 
Merely  combine  three  very,  very  simple  es- 
sentials, courtesy,  service  and  ordinary  intel- 
ligence, and  you  have  the  hundred  per  cent 
usher.  But  taking  her  duties  in  detail  we 
shall  consider,  first  of  all,  her  actual  work  on 
the  floor  where  she  acts  in  the  capacity  of 
hostess  toward  the  patrons  of  the  theatre, 
who  are  really  guests  of  the  theatre  and 
therefore  deserving  of  hospitality  and  pleas- 
ure. The  usher  should  be  at  her  post  at  the 
appointed  time  ready  to  receive  her  comers 
as  soon  as  the  doors  are  opened.  Secondly, 
she  should  present  a  creditable  appearance, 
being  particularly  careful  of  her  personal 
appearance,  posture  and  her  manner  in  gen- 
eral. This  she  can  easily  accomplish  by  fol- 
lowing the  directions  of  the  chief  usher  in 
regard   to   her   uniform,   standing   position, 


An  ushers  essay  contest  on  "The 
Duties  of  an  Usher'  proved  its  value 
on  tivo  main  counts  at  the  Eastman 
Theatre.  First,  the  cash  award  stimu- 
lated greater  interest  in  study  of  the 
house  code,  and  secondly  the  letters 
furnished  a  reliable  index  to  the  effec- 
tiveness of  the  printed  manual  and 
instruction  methods  used  by  the  man- 
agement in  the  important  work  of 
training  the  house  staff. 


and  the  manner  of  holding  programs.  The 
usher  should  also  try  to  present  a  cheerful 
manner  at  all  times,  bearing  in  mind  that  a 
smile  will  go  a  long  way.  She  should  greet 
the  patrons  pleasantly,  give  each  a  program 
and  offer  to  accompany  them  to  the  seats 
they  consider  most  desirable,  consulting  their 
preference  as  to  location.  In  case  of 
scarcity  of  seats,  the  usher  should  be  espe- 


* 


I 


cially  zealous  to  do  her  best  for  the  patrons 
under  the  circumstances.  She  should  see 
that  those  who  are  obliged  to  stand  are  kept 
in  proper  place  but  she  ought  to  make  it  as 
pleasant  as  possible  for  them  while  they  are 
waiting. 

"One  of  the  very  important  duties  of  an 
usher  is  to  become  familiar  with  the  various 
details  and  features  of  the  theatre  and  the 
Eastman  School  of  Music  for  the  informa- 
tion of  anyone  who  may  inquire,  being  pre- 
pared to  give  an  intelligent  answer  to  all 
questions.  She  should  give  prompt  atten- 
tion to  physicians  and  others  who  expect  to 
be  called  out  during  the  performance.  The 
ushers  who  may  be  called  upon  for  service 
in  such  a  case  should  note  the  seat  location 
accurately  and  report  it  at  once  to  whoever 
is  in  charge  of  the  floor.  If  it  happens  that 
any  patron  loses  an  article,  the  usher  should 
secure  a  flashlight  and  do  her  best  to  recover 
it.  Briefly,  she  should  follow  the  directions 
of  the  chief  usher  and  employ  her  own  good 
judgment  in  discharging  her  duties. 

"This  covers,  I  believe,  the  principal  duties 
of  a  good  usher  and  since  we  realize  our  re- 
sponsibilities I  think  it  behooves  all  of  us 
to  carry  them  out  to  the  best  of  our  abilities. 
For  by  so  doing  there  surely  is  nothing  to  be 
lost,  and  there  is  on  the  other  hand  a  triple 
First,  we  will  be  meriting  from  the 
patrons  none  but  favorable  comment;  sec- 
ond,  we  will  be  winning  the  sincere  approval 
of  the  chief  usher  and  the  entire  theatre 
li,  and  last,  we  will  be  creating  for  our- 
selves an  atmosphere  dominated  by  a  spirit 
of  good  will  and  a  working  environment  that 
will  be  a  benefit  to  us  all." 


Miss  Irene  Smith,  winner  of  the  essay  contest 
for  ushers  at  the  Eastman  Theatre. 


Boy  Ushers  Superior  to  Girls, 
Groves  Says 

That  boy  ushers  are  more  efficient  than 
girl  ushers  is  the  opinion  of  Herbert  Groves, 
manager  of  the  Des  Moines  Theatre,  oper- 
ated by  the  A.  H.  Blank  interests  in  Des 
Moines.  The  Des  Moines  is  the  only  house 
in  that  city  employing  boy  ushers.  The 
staff  of  this  house  has  won  widespread 
praise  for  efficiency  and  courtesy  from  the- 
atregoers of  Des  Moines. 


1434 


.1/  o  t  i  o  it     Picture     N  c  z*.'  s 


Mound  City  Troupe 
In    Current   Frolic 
Staged  by  Plunkett 

_  Tlic    Mound   ( 'it\    Blue    Blowers,   on    tour 

e    their    hist    eng.-igement    a-    ;i     t'e;ttlire    ill 

\\;n -k  Strand  theatre,  returned  to  Broad 
way  Sundaj   to  take  pari   in  Joseph  Plunk- 
ett's  ni'w    Mark   Strand    Frolic. 

With  the  Blue  Blowers  in  the   Frolic  are 
the    Irwin    twins,    just    back    from    London 
tgements;    Pauline   Miller,   musical  com- 
edy prima  donna  :  John  Quinlan,  the  te 

Mile.  Klemova,  premiere  danseuse,  and 
the  augmented  ballet  corps. 

i  arl      Edouarde,     conductor,     and     Alois 
Reiser  associate  conductor,   is  directing  the 

Marl    S  ' ■; ;  mphon  j   orchi  si  ra  and  .John 

Hammond  and   Frederick  Smith  presides  al 
the  organ. 


Gilda  Gray  on  Percentage  at 
Stanley,   Philadelphia 

The  Stanlej  Company  of  America  in  its 
contract  with  Grilda  Gray  and  her  "Follies" 
which  is  appearing  on  the  Stanley  stage  this 
week,  has  deviated  from  its  hard  and  fast 
policy  oi  paying  straight  salaries.  Hers 
is  the  firsi  acl  to  go  into  the  Stanley  The- 
atre. Philadelphia  on  a  strictly  percentage 
basis. 


Fay    Lanphier    in    Anderson 
Revue  at  Rivoli 

Fay  Lanphier  (Miss  America)  returns 
to  the  Rivoli  theatre,  New  York,  this  week 
as  the  featured  player  in  "Venus  in  Green- 
wich Village,"  the  John  Murray  Anderson 
presentation  on  the  program  with  Gloria 
Swanson  in  "The  Untamed  Lady,"  the 
screen  feature.  The  Anderson  opus  has  a 
special  -core  with  music  and  lyric-,  by  Rubej 
Cowen.  The  Melody  Sextette  in  "Tuneful 
Tid  Pits"  are  added  stage  attractions. 


Irish    Numbers    Featured    at 
Rialto,  New  York 

In-h  features  are  offered  on  the  presenta- 
tion program  at  the  Rialto,  New  York,  this 
week.  The  orchestra  plays  Victor  Herbert's 
overture  to  "Eileen"  and  the  Lyric  Quartette 
sings  popular  melodies  including  several 
Irish  tunes  in  the  repertory.  The  lri-h  idea 
is  further  advanced  by  a  screen  number 
"Glimpses  of  Ireland,"  a  Fos  Educational 
Scenic.  Turn  Mix  ih  -\\h  Own  Pal"  is  the 
photoplay  attraction. 


Cambria    "Garden    Festival" 
at   Metropolitan,    Boston 

Frank  Cambria's  presentation  "A  Gai 
Festival,"  based  on  Watteau'e  fan 3  paint- 
headed  tl  features  al  the  Metro 
politan  Theatre,  Bo  ton,  la  I  week.  The 
program  also  included  Rome  and  Dunn,  a 
harmonj  duo.  The  screen  offerings  were 
"Let's  Get  Married,"  a  Sportlight  film, 
cartoon  comedy,  ii  the  Day"  and 
reel. 


Dance   Act   at    Denver   American 

Eenrj  Trustman  and  his  "Americans"  as- 
sisted  l>.\  Mi  Viola  K.  Lee  at  the  organ, 
offen  !  mi     1       Dei 

u    pep   and    1  on   dance  number, 

last  week.     "Under  Western  Skies"  was  the 

chief  photopl  ng  . 


MAY    l'l  r,l  1\  S<  HOOl    CLASS 

The   second   class  <«t'  the   Publix  Theatre    Managers'   Training    School    which    started    it-    session 
of  training  Februarj  21,  i-  shown  above.     Those   comprising  the  group  are: 

Row       1  I'-  tlore    Mohr,    towa    CItj  ;    I ».     E. 
n,     A,     It.     Mason,     New     "i  ork     Citj        I 
Steel,  Frederick  Kislingbury,  Lincoln,  Neb.  ;   Louis 
Merrill,  Jamestown,  N.   v.;  Philip  Worthen,   Hart 
ford    City,    End.  ;    Roj    Slentz,    Fort    Worth,     1 
\V.  .1.  Cotta    Little  Compton,  Ft.   [. ;  Louis  Hinckel. 
Worcester,     Mass.:     Edward     Harrison,     Oklabo.na 
fin  ;    11. unci-    Maynard,    New    1'ork    City;    Arthur 
Cooper,  Novia  Scotia  ;  George  Baker    Kansas  Citj 
John  O'Shea,  Brooklyn;  Fred   Ehrett,  Peoria    111.; 
and    Louis   Stein,   New  York  City. 

Front   Row — Monroe   Sherman,   New   York  Citj  : 


Wade,     Van     Dalia,     Mo.;     Virgil     Wadkins, 
Atlanta;  George  Kevins,  Sunbury,  Pa.;  Raj  Coller, 
Brockport,   N.    v.:   Charles  Conner,    luburn ;    Nor 
man    Webb,    Los    Angeles;    Billie    Laurie,    Austin: 
John  F.  Barry,  Director,  Publix  Theatre  Mana 
Training    School  :    Frank    L.    Newman,    Jr.,    Ass... 
I  tin  •coir :     Andrew     M.     Key.     Cleveland;     Rollin 
Stonebrook,    Hampton,    Iowa;    A.    «;.    Shear,    N>« 
Orleans;    Walter    McKnight,,    Selena,    Mont.:    Al 
Fourmet,   Oakland,   Cal. ;   Delphin    Fox,    Riverside. 
N.    J.;    .1.    A.    Coburn,    Auburn,    Me.;    and    Paul 
Roblin,   \cw  York  «'itv. 


Kansas  City  Papers  Play  Up 
Publix   Presentations 

The  presentations  of  Publix  Theatre  Cor- 
poration introduced  at  the  Newman  Theatre 
in  Kansas  City  last  week,  were  liberally 
treated  in  all  daily  newspapers  of  that  city. 
The  policy  was  inaugurated  with  the  offer- 
ing of  "The  Melting  Pot,"  John  Murray 
Anderson's  production.  The  Newman  stage 
has  undergone  enlargement  and  several 
other  improvements  have  been  made. 


Style     Show     Presented     at 
Stacy  in  Trenton 

A  Spring  Style  Show,  with  live  young 
women  models.  was  the  extra  attraction  of- 
fered al  the  Stacy  Theatre,  Trenton,  X.  J., 
last  week  in  conjunction  with  "-Mannequin," 
the  featured  photoplay.  A  company  of  20 
girl  models  appeared  in  the  style  revue, 
which  was  worked  up  as  a  mrnature  musical 
coined  \ . 


Four  Stage  Numbers  Shown 
at  Fox  Washington 

Four  stiige  specialties  were  presented  last 
week  al  the  Fox  Washington,  St.  Louis. 
The  bill  offered  Patsy  Defranco,  Mack  and 
Mack,  Norman  White,  and  Fred  Tonniges 
Orchestra.  The  "Johnstown  Flood"  was  the 
featured  photoplay,  with  "Elsie  in  New 
York."'  an  0.  Henry  comedy;  a  Felix  the 
1  al  t '.-ii-loon.  and  Fox  News  making  up  the 
balance   of   the    photoplay   program. 


B.  A.   Rolfe  at  St.  Louis  State 

Ii.  A.  Rolfe  and  his  Dance  Orchestra, 
Jack  Sidney,  featuring  "I'm  Sitting  on  Top 
of  the  World,"  and  Don  Albert's  symphony 
orchestra  made  up  the  stage   presentations 

offered  last  week  at  Loew's  State,  St.  Louis. 
"Partners    Again"    was    the    screen    feature. 


Bill     Dalton     Heads     Stage 
Program  at  Majestic 

The  Majestic  Theatre  in  Columbus,  0., 
presented  Bill  Dalton  in  "A  Front  Row 
Flirtation"  as  the  stage  attraction  all  last 
week.  Dalton  scored  particularly  with  "I 
Love  M\  Baby"  number.  The  ll 
featured  "The  Skyrocket"  as  the  star  at- 
traction, supporting  the  picture  with  a 
.ii-   newspaper  campaign, 


Mystic   at   Birmingham    Piccadilly 

Mahendra,  programmed  as  an  Indian  Yogi 
and  crystal  gazer  was  the  added  attraction 
at  the  Piccadilly,  Birmingham,  hist  week. 
"The  Wife  Who  Wasn't  Wanted"  was  the 
featured  photoplay. 


Sun    Offers   Charleston   Act 

"The  Charleston  of  All  Nations"  was  the 
title  of  the  presentation  at  the  Sim.  Omaha, 
last  week.  It  was  staged  by  Harvey 
Gatchett,  who  was  featured  in  the  number 
with  .lark  Kneelaiid  and  the  Faton  Sisters. 
"The   Blackbird"  was  the  screen  feature. 


"Evening    at    Home"    Stage 
Presentation  at  Capitol 

The  Capitol  Tin 'aire,  DcsMoinr-.  las]   V 
offered  "An  Fvenin-  At  Home"  as  the  pres- 
m  with  "Memorj  Lane" 
on  the  screen.     The  number  featured  Mary 
Jayne,   "sunshine   of   s\  ncopation;"   Arthur 
elly,  harmonicisl   and  the  Capitol  Quar- 
- .  w  ith  special  settings  to  supply  b 
.1  for  the  jazz  music  which  furnished 
the  bulk  of  the  entertainment. 


Met,  Atlanta,  Presents  Raboid 
Rajah  Raboid,  who  "knows  all,  tells  all," 
in  a  demonstration  of  physic  phenomena, 
headed  the  stage  presentation  al  the  Metro- 
politan. Atlanta,  last  week,  when  "Memory 
Lane"  was  offered  as  the  chief  photoplay 
1  ion. 


Singers  Star  at  Blank's  Rialto 
Rhoda  Nil  kills,  soprano  and  Le  Roy 
Ma.r.  tenor,  in  a  presentation  titled  "Songs 
You  Love"'  held  the  leading  position  on  the 
stage  program  presented  with  Colleen 
Moore  in  ''Irene"  at  A.  H.  Blank's  Theatre, 
Omaha,  lasl  week. 


March     27,     1926 


1435 


m§~  , 


Nsi 


s'(-hi:;'j|;; 


.';'  ' 


<5L  Mation-CWide 

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c/Imerjcan  Seating  Company  Service  —  nation  wide  —  is 
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chairs  in  the  leading  auditoriums  and  theatres  from 
coast  to  coast.  Further  approved  at  the  rate  of  thou- 
sands upon  thousands  of  new  chairs,  sold,  manufac- 
tured and  installed  every  thirty  days.  Every  theatre, 
large  or  small,  receives  appropriate  consideration. 

American  Seating  Company 


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1436 

Eddie  Peabody  Popular  With 
Granada  Patrons 

The    various    features    at    the    Granada, 
Francisco,   recently  pale  into  insignifi- 
cance   in    comparison    with    the    reception 
being  given  Eddie  Peabody,  the  new  mn 

etor.  Peabody  made  an  instantaneous 
hit.  His  reception  Saturday  and  Sunday, 
Feb.  27th  and  28th,  constituted  a  riot  of 
enthusiasm.  He  was  compelled  to  make  a 
dozen  speeches  during  and  after  his  ap- 
pearance. Saturday  he  made  his  debut  on 
the  Granada  stage,  coming  direct  from  New 
York,  where  lie  was  on  the  vaudeville  stage 
witli  his  orchestra. 


Motion     Picture     News 


Styl( 


le  Show  Plays  to  S.  R.  O. 
at  Shea's  Hippodrome 

Manager  Johnny  Carr  put  on  a  spring 
ion  show  the  past  week  in  Shea's  Hip- 
podrome. Buffalo,  in  co-operation  with  the 
Hengerer  department  store.  The  store  gave 
the  event  an  avalanche  of  publicity  in  its 
Main  street  windows  and  its  page  newspaper 
ads.  Business  all  week  was  S.  R.  0.,  with 
I  lie   matinee-   especially   strong. 


Hawaiian  Fantasy  Offered  by 
Schmitt's  Syncopators 

Duke  Akina,  Hawaiian  instrumentalist, 
was  the  featured  performer  in  the  fantasy 
"On  the  Way  to  Waikiki,"  seventh  episode 
of  the  serial'  -A  Trip  Around  the  World" 
being  presented  by  Fred  Sehmitt's  Super 
Syncopators  at  the  Rial  to  in  Denver,  last 
week.  The  photoplay  program  offered  "The 
Devil's  Circus,"  "A  Goofy  Gob,"  Billy 
Dooley  comedy,  "Topics  of  the  Day"  and  the 
Rialto  News  Review. 


Sunday  Vaudeville  Shown  at 
Palace,  Buffalo 

The  policy  of  the  Palace  theatre,  Buffalo, 
under  the  Michaels  Theatrical  Enterprises 
regime  will  be  two  changes  a  week  with 
vaudeville  as  an  added  feature  Sunday. 
Prices  have  been  set  at  10  and  20  cents. 
First  run  pictures  will  he  shown  exclusively, 
according  to  Dewey  Michaels,  general  man- 
ager. 


Pantages  Vaudeville  at  North 
Center,  Chicago 

A   chaj  policy   goes   into   effect  at 

Andrew  Karzas'  North  Center  Theatre,  Chi- 
at   the  end  of  the  current  week,  when 
i  citations  will  he  abandoned  and  live  acts 
of   Pa  Vaudeville   and   pictures  will 

be  the  program,  with  a  change  twice  a  week. 
J.  L.  McCurdy  has  been  appointed  manager. 


Majestic,  Oklahoma  City,  is 
Playing    Second   Runs 

Morris  Lowenstein,  owner  of  the  Majestic 
Theatre  in  Oklahoma  City,  has  changed  the 
policy  of  that  house  from  Westerns  to  first 
class  second  runs.  The  theatre  recently  has 
been  redecorated  and  other  improvements 
been  ma 


Vaudeville  at  Salt  Lake  House 
The   Orpheum   Theatre,    Sail    Laki     I 
under  the  management   oi    Mr.    Morris,  had 
a  change  of  policy   February   27th.     Vaude- 
ville   and    first    run    pictures    will    now    be 
shown,  and  they  will   make   two  changes  a 


Carlton's  Mailing  List  Growing  at  Rate 
of  100  Names  per  Day 


A  MAILING  1  ir-t  that  now  reaches  the 
mark  of  10,000  and  continues  to  grow 
at  i  he  rate  of  100  names  each  night 
is  proving  the  best  result  getting  advertis- 
ing medium  of  the  Carlton  Theatre,  the  new 
house  located  at  Flatbush  and  Seventh 
Ave.,  Brooklyn,  X.  Y.,  and  operated  by  the 
Brandt  brothers. 

In  the  case  of  this  theatre,  drawing 
patronage  from  the  neighborhood  districts 
and  the  business  crowds  as  well — its  loca- 
tion giving  it  an  ideal  site  for  approach 
to  both  of  these  usually  widely  separated 
classes  of  patronage — the  direct-by-mail 
form  of  advertising  is  far  out-distancing  the 
newspaper  media. 

The  Carlton,  a  new  theatre  and  a  beauti- 
fully furnished  and  equipped  house,  has 
marched  ahead  to  steadily  increasing  busi- 
ness since  its  formal  opening  some  time  ago. 
It  offers  three  programs  each  week,  chang- 
ing on  Sundays,  Wednesdays  and  Fridays. 
The  price  scale  is  as  follows:  Matinees — 
adults,  20c,  children  15c;  Saturday — adults, 
25e,  children  15c;  Sunday  and  Holidays — 
adults,  35c,  children  20.  Evenings — includ- 
ing Saturday,  Sunday  and  Holidays,  all 
seats  35c,  Loge  Seats  45c. 

The  manager  is  William  Schaeffer, 
formerly  of  the  Rivoli,  Rialto  and  Criterion 
theatres  in  New  York.  According  to  Mr. 
Schaeffer  the  Carlton  mails  out  10,000  pro- 
grams each  week  to  a  mailing  list  that  has 
increased  at  a  rate  proportionate  to  the  in- 
crease of  the  theatre's  patronage. 

These  programs  are  16  page  booklets 
measuring  about  5  by  7  inches  and  contain- 
ing the  entire  program  for  the  week — three 
complete  bills — along  with  photoplay  news 
items,  full  page  ads  for  forthcoming  fea- 
tures, a  first  page  editorial  signed  by  Man- 
ager Schaeffer,  and  advertising  of  neighbor- 
hood merchants. 

The  booklets  are  printed  by  a  program 
company.  The  cost  of  mailing  them  to  the 
present  list  of  10,000  names,  is  $200  per 
week.  This  figure  includes  all  costs.  The 
Carlton  maintains  its  own   mailing  depart- 


-Tru 


MANAGER'S  OFFICE 


CJ.  ROSE  has  been  appointed  manager  of 
,  Universal  and  Grand  theatres  in  Auburn, 
\  Y.  He  succeeds  E.  G.  Dodds  who  has  been 
transferred  to  the  new  Oneonta  theatre, 
another  link  in  the  Schine  Theatrical  cor- 
poration chain..  Mr.  Rose  has  been  acting  as  a 
district  manager  for  the  Schine  company. 


A  GENERAL  change  has  been  made  in  the 
house  management  of  four  Wilmer  &  Vin- 
cent theatres  in  Harrisburg,  Pa.  Samuel  Kueb- 
ler,  formerly  of  the  Orpheum,  takes  charge  of 
the  Majestic.  Clyde  M.  Gribble  transfers  from 
the  Victoria  to  the  Colonial,  and  Filding  K. 
O'Kelly,  formerly  manager  of  an  Altoona 
theatre,  succeeds  Jones  as  manager  of  the 
Victoria. 


GK.  MACRAE  has  been  appointed  man- 
.  ager  of  the  York  Theatre,  Toronto,  On- 
tario, which  was  formerly  owned  by  the  late 
Harry  Brouse  of  Ottawa.  Mr.  Macrae  suc- 
ceeds Douglas  Fletcher  who  has  gone  to  Peter- 
borough, Ontario,  where  he  has  assumed  the 
management  of  the  Capitol  Theatre. 


ment,  equipped  with  up-to-date  machines 
tor   handling    the  addressing  work. 

The  "return  coupons,"  blanks  for  names 
and  addresses  for  the  convenience  of  those 
who  wish  I  heir  name-  added  to  the  Carlton 
1m  and  printed  in  each  pro-ram,  have  been 
coming  in  to  the  bos  office  of  the  theatre 
at  the  rate  of  100  per  night.  Mr.  Schaeffer 
declares. 

The  other  regular  advertising  conducted 
by  the  theatre  consists  of  small  display  ads 
in  five  newspapers.  These  papers  include 
three  dailies  and  two  neighborhood  publica- 
tions circulated  in  zones  from  which  the 
Carlton  draws  its  patronage. 

The  cost  of  the  advertising  in  newspapers 
is  $175  per  week.  In  every  check  which  has 
been  made  on  these  two  advertising  thrusts, 
the  manager  of  the  Carlton  has  found  the 
same  result — that  the  returns  from  the 
direot-by-mail  advertising  i-  greater  by  an 
amount  far  in  excess  of  the  proportionate 
increased  cost  of  this  over  the  newspaper 
advertising:. 


Smalley      Says       "Fiddlers" 
Boosted  Circuit  Profits 

William  Smalley,  of  Cooperstown,  N.  Y.. 
head  of  the  circuit  of  the  Smalley  circuit  of 
theatres  reports  business  as  having  been 
good  throughout  the  entire  winter  and 
stated  that  old  fiddlers'  contests  have  proved 
big  drawing  cards. 

Exhibitors  in  the  upper  New  York  State 
zone  declare  that  some  of  the  old  time 
fiddlers  are  rather  temperamental  and  like- 
wise that  they  are  demanding  more  and 
more  for  their  services.  Some  of  the 
fiddlers  receive  from  ten  to  fifteen  dollars  a 
night  and  also  demand  that  an  automobile 
be  sent  for  them. 


Operator's  Booth  Display  at 
Kinema,  Salt  Lake 

Ed  C.  Mix,  of  the  Kinema  Theatre,  Salt 
Lake,  has  installed  an  innovation  by  way  of 
a  theatrical  novelty  that  is  very  unusual. 
The  operating  room  being  on  the  same  floor 
as  the  theatre  foyer,  afforded  an  opportunity 
of  making  an  opening  whereby  those  enter- 
ing the  theatre  may  see  the  workings  of 
operating  room  equipment.  A  heavy  fire 
proof  plate  glass  has  been  installed  in  the 
opening. 


"Take  a  Chance  Week"  Big 
Draw    at    Saxe    Theatre 

The  unadvertised  program  at  Saxe's  Wis- 
consin theatre  for  -lake  A  Chance  Week" 
the  week  of  Feb.  27,  attracted  crowds  which 
broke  all  attendance  records  of  the  local 
house.  Among  the  features  on  the  program 
was  the  personal  appearance  of  Walter 
Eiers,  film  comedian,  who  acted  as  ma.-ter 
of  ceremonies  and  introduced  each  number 
on  the  varied  and  excellent  bill. 


Better   Business   on   Cut   Prices 

The  reduction  of  matinee  prices  at  the 
Texan  theatre,  Eouston,  Tex.,  a  short  time 
ago  has  boosted  business.  Night  prices  were 
reduced  at  the  Rialto  and  the  Prince  theatres 
at  the  same  time.  Both  houses  report  better 
business  also. 


March     27,     1926 


1437 


Dorit  Decide  on  Seating 
until  You  Get  this  Book 


If  you  want  beauty-and  comfort— plus  dependable  service— 
and  the  maximum  value  per  dollar  invested,  get  the  Steel 
catalog. 

It  will  give  you  a  new  conception  of  possibilities  in  design. 
It  will  show  you  perfections  in  construction  of  great  prac- 
tical interest.  It  will  demonstrate  that  the  better  theatre 
seating  you  are  seeking  is  available  at  a  common-sense  price. 

Get  your  copy.  Write  us  now  before  other  important  mat- 
ters divert  your  attention. 


GY> 


s. 


v 


£ 


STEEL  FURNITURE  CO. 

GRAND       RAPID  S   ,   MICHIGAN 


1438 


.1/  o  t  i  o  n     P  i  c  t  u  r  c     N  c  7*.'  s 


Predicts 


Color  Pictures 
Dominate 


Will 


Projection   Machines   Are   Set  on   a   22    Degree   Angle  in     Ambassador    Theatre,      Brooklyn.       The      Simplex      and 

Peerless  Equipment  were  furnished  by   Howell's. 

Roxy   Theatre  to    Deal   in   Personality; 
Rothafel  Discusses  Plans 


A  .highly  interesting  discourse  on  color 
moving  picture  photography  was  given  by 
L.  A.  Jones  of  Rochester,  N.  Y.,  before  the 
join!  session  of  the  Optical  Society  of 
America  and  the  American  Physical  Society 
at  Montreal  on  Friday,  March  5. 

"Within  lo  years  the  majority  of  pictures 
shown  on  the  moving  picture  screen  will  be 
colored,"  declared   Mr.  Jones. 

"We  have  the  colored  moving  pictures 
now  and  the  question  is  one  of  cosl  and 
future  development  of  the  process.  The 
colored  moving  picture  is  somewhal  more 
costly  bui  the  production  is  just  as  simple  a 
matter  as  that  of  black  and  white.  Bui  we 
cannot  at  present  produce  all  the  color-  in 
nature.  The  process  in  making  colored 
movies  is  now  a  two-color  substraction  pro- 
cess  and  we  can  produce  all  the  colors  in  the 
spectrum  from  the  red  over  to  the  blue- 
green.  Bui  we  cannot  reproduce  the  violets 
and  the  purples,  therefore,  we  cannot  re- 
produce all  the  colors  of  nature.  But  by 
taking  advantage  01  simultaneous  contrast 
in  the  composing  of  pictures  we  can  pro- 
vide what  look-  like  purple  lo  the  untechni- 
eal  eve."         


THE    theatre    with    a    personality.      That 
is    exactly    what    i-    claimed    the    new 
Roxy  Theatre  is  going  lo  he  when  it  opens 
its    doors    at    50th    Sheet   and    Seventh    Ave 
nue.    New     York. 

"The  matter  of  personality,"  says  S.  L. 
Rothafel,  the  genial  "Roxy"  who  is  build- 
ing this  theatre  said  to  be  the  largest  film 
house  in  the  world  and  at  a  reported  cost 
oi  $8, iiiiii.oon,  "is  the  most  important  thin- 
in  the  world  in  dealing  with  the  public.  I 
am  going  to  keep  it  in  mind  in  my  new 
theatre.  I  have  often  said  in  discussing  it 
thai  we  should  not  call  it  a  theatre  at  all, 
but  rather  an  institution  which  receives  its 
stamp  of  individuality  from  the  man  who 
runs    it. 

'Look  here!'  and  he  spreads  out  on  the 
table  a  large  water-color  drawing  of  the 
rotunda  a  magnificenl  conception  which  is 
quite  in  keeping  with  the  magnitude  of  a 
theatre  which  is  going  to  cost  a   fortune. 

"The  rotunda  will  be  89  feet  wide,  114 
feel  deep  and  70  leei  high.  It  will  be  the 
most  magnificent  and  elabrate  approach  to 
any  public  building  in  existence  today.  As 
a  matter  of  tact,  the  rotunda  itself' would 
he  big  enough  to  constitute  a  good-sized 
theat  re 

"Here,  when  the  building  i-  completed, 
will  he  the  entrance  to  the  studio  which 
will  he  perhap  the  most  elaborate  radio 
institution  yel  planned.  There  will  he.  of 
course,  a  -real  symphony  oixhestra  of  no 
players.  There  also  will  he  a  new  'pick  up' 
device  which  will  insure  better  broadcast 
in-  of  iln-  organization  that  has  ever  been 
done  wiih  an  orchestra  before  It  i~  now 
being  perfected  and  will  lie  reserved  for 
this  Ko\\   orchestra, 

"There  will  also  he  an  unusualh  com 
pete        ii.  opal  in-    orchj  >st  ra,    a    chorus    of 

hundred    \  oiee-,   a    huge    -el    ,,t    cathedral 

chime-,  a  organ   with  two  consoles  in 

the  theatre,  a  separate  organ  available  for 
broadcasting  at  an>  time  and  a  third  pipe 
organ  in  the  studio  especiallj  tor  radio 
broadcasting,  The  whole  plant  will  be 
equipped  to  put    across  almosl   anything  in 


the  world  that  can  l>e  broadcast  by  radio. 
There  also  will  lie  another  -real  advantage 
in  the  prestige  which  this  new  theatre  will 
have  because  that  will  make  it  a  drawing 
card  for  artists  who  have  been  hitherto  un- 
vvailahle    for   radio   work. 


Saxe    Announces    Plans    for 
Oshkosh   Theatres 

On   the  heels  of   the    Fischer  Paramount 

theatres'   announcement    thai    it   would   build 
a    +700,000   house   in    Oshkosh,    Wis.,    Thomas 

Saxe  of   Saxe   A musenient    Enterprises   .in 
nounced  that  it  would  put  about  half  a  mil 
lion  dollars  into  another  theatre  there.    Saxe 
will  also  rebuild  the  Grand  Opera  House  at 
a  cost  of  .$100,000. 


Plans     Prepared     for     Lake 
Forest,  111.  Theatre 

James  Anderson  &  Company,  Inc.,  archi- 
tects and  engineers  of  Lake  Forest,  Illinois, 

have  prepared  plan-  for  a  theatre  building 
to  hi.  erected  by  the  estate  of  -lames  An- 
derson in  Lake  Forest.  The  plan  calls  for 
an  auditorium  to  seat  000  people.  It  is  the 
intention  of  the  owners  not  to  operate  the 
theatre    themselves,    hut     to    lease    it. 

Kilgen  Organ   Co.   Appoints 
Northwest   Agents 

A.  L.  Hixon,  who  has  been  associated 
with  the  sales  organization  of  First  Na- 
tional in  Minneapolis,  has  recently  resigned 
from  that  company  in  order  to  become  the 
Northwestern  representative  for  George 
Kilgen  &  Son-,  manufacturers  of  Kilgen 
organs. 


Manufacturers    Division   Hold    Meeting, 
Resolve  to  Form  New  Organization 


TJIK   Manufacturers   Division  of  the    As 
sociati f  Motion   Picture  Equipment 

Dealers    id'    America    held    a    two    day    con- 
vention   at     the     Hotel     Astor    last     week  end. 

March    12  13th.      Ai    this  meeting  the  sub- 
ject  which  received  the  mosl  discussion  was 

whether   this    Manufacturers    Division    should 

form    an    independent    association    of    their 

own     Willi     no    connect  ion     with     the     Supplj 

healer-   Association. 

As  the  number  of  manufacturers  attend 

ing    this    convent lid    nol    constitute    a 

forum,  it  was  nol  possible  lor  definite  action 
1. 1  he  taken.  Eowever,  resolutions  were 
passed  to  the  effeel  I  hat  those  in  attendance 
were  unanimously  in  favor  oi  forming  a 
separate  Theatre  Equipmenl  Manufai 
turers  Association, 

\  committee  was  appointed  to  take  this 
matter  up  with  all  the  members  oi  the 
Manufacturers   Division  and  to  secure  their 

I  ote    on    this    resolution. 

It     was    the    consensu-    of    opinion     thai     a 

Manufacturers   Organization   could    function 
to  g i  effeel   in  the  equipmenl  end  of  this 

industry.      This   conclusion    was    drawn    from 
the    success     met     with     in    other    fields     by 


manufacturers  cooperative  associations. 
Those  members  attending  were: 
A.  E.  Hose.  Projection  <  >ptics  <  <>.. 
Rochester,  X.  V.:  R.  ('.  Martin.  Chas.  W. 
Phellis  Co..  New  York:  ('.  11.  Fulton,  E. 
E.  Fulton  Co.,  Chicago;  J.  ( 1.  Heck.  Da-Lite 
Screen  Co.,  Chicago;  A.  L.  Raven,  Raven 
Screen  Corp.,  New  York;  J.  E.  Robin, 
Morelite  Co..  New  York:  E.  -I.  Yallen.  E. 
.1.  Vallen  Electric  Co.,  Akron.  Ohio;  Sam 
l.ears,  Arlington  Seating  Co.,  Arlington 
Eeights,  111.;  \Y.  C.  Kunzmann,  National 
Carbon  Co.,  Cleveland;  11.  B.  Hammond, 
Rockbestos  Products  Co.,  New  Haven, 
Conn.;  .1.  0.  kroe-eii.  Edison  Lamp  Works. 
G.  E.  Co..  Harrison,  N.  J.;  Paul  Becker, 
Hugo  Reisinger,  New  York;  Frederick 
Kalenbach,  General  Machine  Co.,  New 
York;  o.  ]•'.  Spahr,  Enterprise  optical  Co.. 
Chicago;  Walter  Green,  Simplex  Division, 
International  Projector  Corp.,  New  York: 
llerhert  Griffin,  Powers  Division,  Interna- 
tional Projector  Corp.,  New  York:  Irving 
Samuels,  Automatic  Devices  Co.,  Allentown, 
Pa.,    and    II.    I'..    Freedman,    Menger,    U\wj: 

\    Wein-loin.   New    York. 


M a rch     27  .     19  26 


Introducing  — 

THE    AMERI CAN 


^T 


S 


mw 


REALIZING  the  tremendous  importance  of  a  superlative  product, 
unexcelled  service,  and  fair  and  honest  dealings  with  all  con- 
nected with  the  motion  picture  industry — 


,In 


c. 


The  AmericanSIEVERSHEET Company 

has  been  organized  for  the  manufacture  of 
BETTER  SPECIFICATION  BUILT  PROJECTION  SCREENS 

The  personnel  of  the  organization  is  composed  entirely  of  men  fully  con- 
versant with  the  projection  screen  industry  and  with  the  needs  and  re- 
quirements  of  the  exhibiting  public. 

J.  OTTO  K NOBEL the  man  building  K-nobel  Built  screens- — has 

been  actively  engaged  in  the  finishing  of  the  highest  grade  metallic  sur- 
faced  screens  almost  since  the  beginning  of  the  industry.  Starting  with 
the  Radium  Gold  Fibre  Screen,  Inc.,  back  in  1914,  and  then  from  1917  up 
until  the  present  time  as  Chief  Finisher  for  the  Minusa  Cine  Screen  Com- 
pany, for  whom  he  personally  finished  practically  all  of  their  specification 
built  screens. 


H.  C.  WOODS  .  .  .  President,  is 
well  known  in  the  industry,  his  last 
three  and  one-half  years  having 
been  spent  as  Sales  Manager  of  the 
Minusa  Company. 


J.A.SCHULD  .  .Vice  President  and 
Treasurer  has  for  six  years  served 
as  Office  Manager  for  the  same 
company,  and  is  fully  versed  in  the 
essentials  of  the  screen  industry. 


Theatre  Owners 

As  an  introductory 
offer,  we  will  allow 
you  25c  per  sq.  ft.  on 
your  present  screen  if 
you  purchase  a  Sil- 
versheet  of  eq  ual  size 
or  larger.  This  offer 
expires  June  1,  1926. 

Write  us  for  prices 
and  samples. 


A.  M.  POLLACK  .  .  .  Secretary  and  Gen- 
eral Manager.  No  one  is  better  acquainted 
with  the  mechanics  of  modern  screen  build- 
ing, having  devoted  six  years  as  Factory 
Superintendent  for  the  Minusa  people. 

Especially  adapted  SlLVERSHEETS  for 
Reflecting  Arc,  Mazda  Light,  High 
Intensity,  and  Regular  Arc. 


AMERICAN 

915-17  Wash  Street 


SILVERSHEE1 


Supply  Dealers 

Our  policy  insures 
fair  and  honest  deal- 
ings, and  absolute 
protection  to  your 
territorial  rights. 

Splendid  opportuiv 
ities  now  open  in  all 
localities.  Write  us 
for  quotations. 


COMPANY 

Saint  Louis,  Mo. 


1440 


M  otion     P  i  c  t  u  r  e     News 


Jos.  Sterns'  New  Royal  Theatre,  Bloomfield,  N.  J. 

Arctic  Nu-Air  Factory  Moved 
to  Boone,  la. 

The  Arctic  Nu-Air  Corporation  recently 
purchased  a  1m  rue  new  factory  building  at 
Boone,  Iowa,  where  with  added  machinery, 
the  new  improved  Arctic  Nu-Air  Cooling 
System  is  manufactured. 

"The  increased  demand  for  Arctic  Nu- 
Air  products  throughout  the  entire  country 
as  well  as  foreign  countries  made  it  neces- 
sary for  us  to  move  to  larger  quarters,"  says 
Mr.  J.  Georgi  Feinberg,  President  of  the 
Corporation. 

Many  improvements  have  been  included 
in  the  new  1926  Arctic  Nu-Air  and  exhibi- 
tors from  every  part  of  the  United  States 
are  enthusiastic  over  results  obtained  with 
Artie  in  their  theatres,  it   is  claimed. 

In  addition  to  the  regular  Arctic  Nu-Air 
models,  the  Arctic  Nu-Air  Corporation  have 
announced  a  new  Chicago  approved  all-steel 
model,  which  will  do  the  work  of  the  regular 
model.  Mr.  B.  N.  Judell  of  806  Wabash 
Avenue  has  been  appointed  distributor  for 
the  city  of  Chicago  and  suburbs.  Mr. 
Judell,  who  is  very  well  known  in  the  the- 
atre industry,  has  already  closed  quite  a 
number  of  contracts  for  Arctic  Nu-Air  for 
immediate  delivery  it  is  said. 

The  Arctic  Nu  Air  Coroporation  have  just 
published  a  new  catalog  of  24  pages.  Ex- 
hibitors interested  in  cooling  systems  may 
send  for  one  of  these  books. 


New  Wilson  Theatre  Opens 
at  Fresno,  Cal. 

The  handsome  new  Wilson  Theatre  has 
been  opened  at  Fresno,  California,  by 
Golden    State    The;  The    corporation, 

headed  by  E.  II.  Kmmick  of  San    Fran 
will   opei  inder   a    long  term 

agreement   for   the    builders.   L.    W.    Wilson 
and  J.  A.  Benham. 

The     new  in     the  \  ing 

Golden    state  chain,   was   erected 
ported   CO  10  000   and   it    will    bi 

no  home 
on. 


Start     Two     New     Chicago 
Theatre    Projects 

Marks    I',  rot  hers    announce    that    they    will 
start    work    this    week    clearing   the   site   for 
the    new    Paradise    Theatre,    which    will    be 
built   on   the   north   side  of   We  I    Mad 
et,  just  west  of  Crawford.     Tl 


dise,   it   is  said,   will   b< e   oi    the   lai 

theatres  in  the  city  with  a  main  floor  which 
will  seat  2,500  patron-,  and  a  large  balcony. 
Surmounting  the  theatre  proper  will  be  a 
dome  which  will  contain  a  set  of  chimes,  to 
be  operated  from  the  organ  keyboard. 
Other  noveties  are  also  to  be  incorporated 
in  this  structure.  In  addition  to  the  theatre. 
the  building  will  contain  five  stores  and 
forty-eight  offices. 

Another  big  theatre  project  upon  which 
work  is  expected  to  start  shorty,  i-  the  2,500 
seat  house  to  be  erected  at  the  corner  of 
Irving  Park  Boulevard  and  Austin  Avenue. 
The  contract  for  its  construction  has  been 
let  and  it  is  planned  to  complete  the  tie 
in  time  for  opening  on  October  1-t. 


Lyric     at     Cleveland     Holds 
Premiere  Feb.  28 

The  Lyric,  Cleveland's  newest  motion  pic- 
ture theatre,  opened  its  doors  for  the  first 
time  on  Thursday,  February  28th,  to  an  in- 
vited audience.  The  Lyric  was  built  by 
Max  Lefkowitz  and  Abe  Polster,  who  own 
and  operate  one  of  the  largest  picture  the- 
atre chains  in  Cleveland.  The  Lyric  is  said 
to  be  the  last  word  in  beautv  and  comfort. 


Wurlitzer  Organ  Installed  in 
Milwaukee's  Alhambra 

The  new  Wurlitzer  organ  in  the  Alhambra 
theatre,  Milwaukee,  will  be  officially  dedi- 
cated and  placed  in  service  within  the  nexl 
ten  days  or  two  weeks.  The  work  of  in- 
stalling the  new  organ  in  Universale  Mil- 
waukee house  has  been  in  progress  for  sev- 
eral weeks.  The  management  of  the  Al- 
hambra is  considering  plans  and  will  shortly 
receive  bids  on  the  installation  of  a  new 
ventilation  system  in  the  theatre. 


Contract  Awarded  for  New 
Moberly.  Mo.  Theatre 

George  \V.  Sparks  has  let  contracts  for 
the  construction  of  the  new  Grand  Theatre 
at  Moberly,  Mo.  The  Eberhardt  Construc- 
tion Company,  Salina,  Kas.,  was  awarded 
the  general  work  at  $42,250.  Work  will 
start  immediately.  The  building  will  be  two 
story  and  basement,  61  bv  140  feet  and  cost 
$100,000  complete.    It  will  seat  1,000. 


Feiber  B  Shea  Add  Marquee 
to  Colonial  at  Akron 

Feiber  and  Shea  interests  in  Akron  are 
of  the  opinion  that  Broadway  has  no  mon- 
oply  on  the  White  Way.  They  have  built 
a  new  marquee  to  their  Colonial  Theatre 
and  this  marquee  has  1,000  lights.  The 
Colonial  is  now  probably  the  most  eonspic 
nous  theatre  in  Akron. 


Three    More    New    England 
Incorporations 

The  State  Theatre  of  South  Manchester. 
Conn.,  has  been  incorporated  with  capital 
of  $75,000.  Bemhard  E.  Hoffman  of  New 
Haven,  Conn.,  heads  the  new  corporation. 

The  Strand  Theatre  Co.  of  Hamden, 
Conn,  has  been  incorporated  to  operate  a 
motion  picture  theatre,  M-ith  capital  of  $25,- 
000.  Charles  Schneider  of  20  West  Rock 
avenue,  New  Haven,  heads  the  company. 

The  Hey-Dey  Amusement  Co.  of  Nan- 
tasket  has  been  incorporated  at  Hull,  Mass. 
to  operate  a  motion  picture  theatre,  with 
capital  of  $20,000.  Incorporators  are  Pat- 
rick J.  Sullivan,  Joseph  Stone  of  Nantasket 
Beach  and  David  Stone  of  Boston. 


Four  New  England  Projects  Under  Way; 
New  Haven  House  to  Open  Soon 


P  VARTIGAN,  303  Broadway,  Somer- 
l  •    ville,    Mass.,    has    awarded     contracts 

for  the  construction  of  a  new  theatre  at 
that  address  from  plans  drawn  by  Archi- 
tect James  Tuck  of  Boston.  Joseph  Green- 
wood has  the  general  contract.  The  new 
theatre  will  cosl  aboul  $170,000  ai  d  will 
be  ready  in  the  late  summer  or  early  tall. 

The  Roger  Sherman  Theatre  ai  New 
Haven,  Conn.,  will  be  opened  the  latter 
pari  of  t  he  monl  h.  This  i-  the  i  i 
the  Arthur  S.  Friend  theatres  and  Edwin 
Morchary  is  managing  director  of  the 
The  new  playhouse  is  one  of  the 
in    the    New    England    terri  will 

have  a  20-piece  orchestra  and  will  be  a 
first  run  house. 

Jac  ii    of   Providence,    R.    I.,    is    to 

build  a  new  theatre  in  that  city  at   West- 
minster  street    and    Broadway    in   Olneyille 
ire.      The    house    will    ha  for 

0    and    will    ha        i  nv    and    main 

auditorium.  The  theatre  is  included  in  a 
new  bush  contain  ten  stores  and 

The    lobby    will    be 
Westmin  de.     Contracts  call 

the   completion   of   the    thea  August 

first. 

Work    has  on    extensive    alti 

i  i      the  Gaiety  Thea- 

irtland,      Me., 

which    will    t  ayhouse    into 

city.     It 
will    be    of    Colonial  Mire    and    all 

seats  will  be  on   the  floor,  which  will  make 


this  theatre  the  only  one  of  this  type  in 
the  city.  The  lobby  will  be  at  Congress 
and  Temple  streets.  The  cosl  of  the  altera- 
tions will  be  in  excess  of  $30,000  and  it  is 
ected  thai  it  will  be  ready  for  reopen- 
ing  about  May  1.  The  name  of  the  theatre 
is  to  be  changed  to  The  Colonial  and 
James  W.  Greeley,  who  has  managed  the 
old  Gaiety  will  continue  a<  its  manager. 
There  will  be  motion  pictures  throughout 
the  year,  musical  comedy  skits  during  the 
summer  months  in  addition  to  the  pictures. 


Chief   Projectionist    and    Equipment    are    shown    in    this 
view    from    Sterns"    Royal    Theatre.    Bloomfield.    N.    J. 


March     27 ,    19  26 


1441 


The  New  St.  Louis  Theatre.  St.  Louis.  This  beautiful  theatre 
was  created  by  C.  W.  8C  Geo.  L.  Rapp,  Architects,  Chicago 


The  New  St.  Louis  Demands 
the  Best  to  Be  Had  in  Lighting 


But  a  Few  of 
Recent  @  Major  System  Installations: 

The  Uptown,  Chicago  The  Paramount,  New  York 

The  Grand  Riviera,  TheOrpheum,  Los  Angeles 

Detroit  The  Paramount,  Tampa 
The  Olympic,  Miami  (In  Construction) 

@  Major  Systems  are  built  in  all  capacities.  As 
many  lighting  scenes  as  are  desired  may  be  pre- 
selected on  the  @  Major  System,  and  held  until 
each  is  thrown  in,  at  its  proper  cue,  by  the  © 
Major  All  Master  Switch 


I  mxjmim^MK 


mi  huuw  fc^ 

Mi||i;.--l!  Mil 


1/^vlRDINARY  equipment  would  not  do. 
^JJ  And  the  most  flexible  of  all  theatre 
***■"  lighting  control  systems  was  required. 
Therefore  @  Major  System  was  chosen. 

@  Major  Systems  are  of  unit  assemblage. 
A  size  for  every  need,  and  every  one  a  true 
"@  Major"  in  every  respect.  Not  only  is 
this  the  most  practical  lighting  control  but 
the  most  economical,  as  well.  Show  this 
page  to  your  Architect  —  ask  him. 

Complete  estimates  and  full  details  are  yours 
for  the  asking.   Our  engineers  are  glad  to  eon- 
suit.  No  charge  for  this  service. 

3*rank  <2€dam 

ELECTRIC    COMPANY 

ST.  LOUIS 


Atlanta.  Ga. 
Baltimore,  Md. 
Boston,  Mass. 
Chicago,  111. 
Cincinnati,  Ohio 


DISTRICT  OFFICES 
Dallas,  Texas  Minneapolis,  Minn. 


Denver,  Colo. 
Detroit,  Mich. 
Kansas  City.  Mo. 
Los  Angeles,  Calif. 


New  Orleans,  La. 
New  York  City.  N.Y. 
Philadelphia,  Pa. 
Pittsburgh.  Pa. 


London,  Ont.,  Canada 


Portland.  Oregon 
Seattle,  Wash. 
San  Francisco.  Calif. 
St.  Louis.  Mo. 
Winnipeg.  Canada 





1442 


M  o  tio  11     P  i  c  t  a  r  i     News 


Projectiot? 

Optics ,  Eketr  ieity,Prddical  Ideas  <5  advie 


Inquiries  and 

Comments 


Ath      Condenser      Combination 

OR  the  primary  benefit  of  the 
Bausch  &  Lomb  and  General 
Electric  Companies,  we  are 
giving  below  a  letter  which  an 
inquisitively  enterprising  pro- 
jectionist by  the  name  of  W.  P.  Stone, 
Capitol  Theatre,  Asheboro,  X.  <'..  recently 
sent  ns. 

Ii   is  as  follow  - : 

"I  liavi  some  information  thai  will  im- 
prove projection  for  .Mazda  users. 

"A  ie«  months  ago  we  installed  in  iliis 
theatre    new    Powers    projectors    equipped 

wilh    (J.    E.    .Mazda    outfits.      After    a    cure,! 

setup,  the  condenser  lens  combination  did 
ii"t  prove  successful  for  me.  Of  course, 
the  condensers  were  a  4  in.  diameter  plano- 
convex in  back  (collector)  and  a  5  in.  bi- 
convex in  front  (converging.) 

T  experienced  trouble  with  the  large 
diameter  converging  lens  spreading  too 
much  light  over  the  aperture  plate.  1 
could  not  gel  the  light  beam  down  to  a  cor- 
rect focusing  point  under  any  condition. 
Then-  was  a  great  loss  of  light  through  this 
large   diameter  lens. 

In  looking  around  tor  the  trouble,  I  found 
that    the   small   collector   lens    (plano-convex) 

had  I""  -hort  a  local  length.  Therefore,  I 
placed  a  regular  4-5  Hi  in.  diameter,  lil^ 
in.  local  length,  plano-convex  collector  lens 
in  combination  with  the  large  converging 
lens. 

Large  Increase 

This  combination  proved  successful  in 
bringing  the  light  beam  down  t"  any  poinl 
that  I  desired,  with  the  further  advantage 
of  obtaining  a  -harp  locus  at  the  aperture 
and  practically  no  lost  light  at  all.  In  fact, 
ii  increased  the  lighl  on  the  screen  fully 
fifty  per  cent. 

It  also  gave  me  the  advantage  of  placing 
the    lamp    farther    from    the    collecto 
but    the   greatest    improvement    was    the   in- 
cn  used    screen    light.      The    I  5    lb    in.   con 
den-.  regularly   stocked    lens   -old   by 

the   Bausch  &   Lomb  Company. 

I  am  -ure  that  this  combination  \\  ill  pro  e 
successful  to  projection  under  any  condition 
where  Mazda  is  being  used.  I  do  not  know 
whether  the  G.  E.  people  ha\c  ever  t  lied  this 
or  not.  but  I  am  sure  that  it  i-  much  bet 
ter  than  their  present   combination. 

I  hope  you  will  continue  to  make  the  de- 
partment    the    SUCCeSS    It     ha-    been." 

lias    \<>t  Been   Tried 

l  i  icnd    Stone,    we    do    not    know    it    the 

Bausch  i\    I," nib  Companj    ha-  ever  tried   out 

this  particular  scheme  but  we  can  saj  with 
;i    tair  amount   of  certainty  that    the  (!.   E. 


Companj  has  not  tried  it— that  is.  in  any 
official  manner.  So  m  this  respect,  at 
least,   your   idea    i-   quite   new. 

As  tor  the  merit-  of  it.  well,  that  i-  an 
entirely  different  proposition  that  requires 
a  little  study.  We  will,  however,  try  out 
your  scheme  and  tesl  it  in  order  to  see  just 
what  the  lumen  increase  (on  the  screen)  is 
over  the  regular  Bausch  &  Lomb  aspheric 
combination.  You  see,  we  are  taking  your 
word  for  it  that  there  will  be  an  increase. 
However,  yon  may  not  be  so  far  wrong  at 
that,  as  will  be  brought   out  later. 

Not  Piano-Convex 

Before  taking  up  the  main  thread  of  the 
discussion,  Friend  Stone,  let  us  correct  your 
impression  that  the  two  lenses  of  the  Bausch 
&  Lomb  cinephor  condenser  are  ordinary 
lenses  of  the  plano-convex  and  bi-convex 
type.  They  are  quite  the  contrary,  being  in 
fact,  specially  designed  len-e-.  the  rear  4  in. 
element  having  one  plane  face  and  one  para- 
bolic face  and  the  large  o1  j  in.  element 
having  its  low  curvature  face  spherical 
(convex)  and  its  high  curvature  face  para- 
bolic. For  this  reason,  this  condenser  com- 
bination is  often  called  the  aspheric  (not 
spherical)  condenser  and  the  parabolic 
condenser. 

The  lenses  are  ground  with  one  parabolic 
surface  each  so  a-  to  correct  for  the  un- 
equal bending  of  the  light  flux  in  various 
sections  (or  zones,  as  they  are  called  l  of 
the  lenses. 

In  technical  language,  this  i-  called  mak- 
ing the  various  optic  paths  between  light 
source  and  aperture,  by  way  of  the  lens, 
equal.  The  result  is  the  elimination  of 
spherical  aberration  I  unequal  bending  of 
the  ray-)  and  as  a  consequence,  a  verj 
sharplv  defined  image. 


Large  Pick -I  j> 

Any  condenser  of  the  Bausch  &  Lomb 
typ< — there  were  three  designed,  the  B< 
ford  ,-plit  aspheric.  designed  by  F.  A.  Ben- 
ford.  Illuminating  Engineering  Dept.,  G. 
E.  Company  and  the  old  Beechlyn  two-ele- 
ment aspheric,  designed  bj  J.  T.  Beechlyn, 
formerly  of  the  street  Lighting  Engineer- 
ing Dept.,  G.  E.  Company — represents  the 
last  word  in  condenser  design  (as  applied  to 
Mazda). 

All  three  types  are  essentially  short  focal 
length  affairs  and  devise  their  increased  effi- 
ciency ( increased  screen  light )  not  from 
the  fact  that  spherical  aberration  was  elimi- 
nated but  because  of  an  increased  light  col- 
lecting, or  "pick-up,"  angle.  The  correc- 
tion for  spherical  aberration  merely  made 
this  larger  "pick-up"  angle  possible. 

For  instance,  the  present  Bausch  &  Lomb 
type,  at  its  best,  gives  about  titty  per  cent 
more  screen  illumination   than   the  old 
matic    condenser,    but    its    light    collecting 
angle   is   just    about    fifty    per   cent    g 
than  the  prismatic  type. 

Saves  Energy 

The  correction  for  -plierical  aberration, 
taken  by  itself,  can  only  do  o»<  thing;  viz.. 
save  energy  at  the  source  since  ;>  smaller 
light  source  can  be  used  to  obtain  the  •  n>,< 
screen  illumination.  An  uncorrected  con- 
denser, on  the  other  hand,  will  require  a 
'arger  source  to  provide  an  equivalent 
amount  of  screen  light.  This  fact  ha-  been 
known  for  quite  some  time,  the  principal 
drawback  t<>  it-  application  in  practice  be- 
ing the  impracticability  "t  grinding 
surfaces  in  a  commercial  n  a,\ . 

(      nil  mil,  ,1    mi     ini.i.      1    I  I  I  I 


View   showing    Hertner   Transverter    Equipment    in    Rachmiel    and    Rinzler's    Ambassador.    Brooklyn.      The>    were 

installed    in    Howell's    Cine    Equipment    Co. 


March     27,     1926  1443 


You  are  confident 

When  the  picture  is  printed  on  Eastman 
Positive  Film  you  are  confident  of  photo- 
graphic quality  on  the  screen. 

Eastman  Film  is  subjected  to  exacting  tests 
in  the  Kodak  Research  Laboratories  that  prove 
it  right. 

And  it  is  identified  throughout  its  length 
by  the  black  lettered  words  "Eastman"  and 
"Kodak". 

Look  for  the  identification 


EASTMAN   KODAK   COMPANY 

ROCHESTER,  N.   Y. 


1444 


Motion     Picture     N  e  w  s 


Use  the 
Two  Greatest 
Attention-Getters 
in  Your  Sign 

Motion  and  Color,  tlie  two  greatest  eye- 
catching influences  in  the  world,  are 
secured      most      effectively      with 

ft£?C    Flashers  and   Color   Hoods. 


Also  mfn. 
Reynolds  Motors, 
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dow    Flashere.     Traffic 
Controls,  Reflectors  for 
Poster  Boards,   etc. 


Theatre 
Construction 


We  are  in  a  position  to 
analyze  any  theatre  proposi- 
tion from  every  angle.  If 
you  contemplate  building  a 
theatre,  get  in  touch 
with  us  before  you  arrange 
For  plans  and  specifications; 
we  can  save  you  money,  due 
to  our  special  knowledge  of 
theatre  construction.  W« 
are  prepared  to  analyze  your 
proposition,  prepare  sketches, 
submit  an  estimated  cost,  pre- 
pare plans  and  specifications 
and  supervise  construction,  so 
that  the  ultimate  cost  will  not 
exceed  the  estimated.  We 
will  prepare  you  a  statement 
showing  the  probable  net  re- 
turns on  the  investment  and 
advise  as  to  methods  of 
finance.  We  can  handle  your 
proposition  from  inception  to 
completion,  turning  the  the- 
atre over  to  you  complete  in 
every  detail,  ready  to  operate. 
Send  us  your  proposition  for 
analysis. 


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Economy     j 

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Projection,  Optics,  Etc. 


Continued  from  page  1442) 

Progressing  Backward 
Now,  Friend  Stone,  when  you  remove 
the  short  focal  length  collector  lens  from 
this  aspheric  combination  and  replace  it 
with  a  regular  Ql/2  in.  local  length  plano- 
convex uncorrected  lens,  you  are  destroying 
the  corrective  qualities  of  the  combination 
in  addition  to  lengthening  in  equivalent  focal 
length.  This  mean-  jusl  one  thing — a  de- 
erease  in  lighl  collecting  power  and  a  conse- 
quent reduction  in  screen  illumination.  You 
speak  of  having  a  greater  distance  between 
lamp  and  condenser  after  the  change.  That 
is  just  what  you  want  to  avoid  since  the 
aspheric  condenser  was  specially  designed 
to  place  the  lamp  as  close  as  possible  to  the 
condenser  combination  in  order  to  obtain  the 
maximum   "pick-up"   of   light. 

So  you  see,  you  are  (in  theory  at  least) 
really  progressing  backward.  Actually, 
however,  1  believe  thai  in  your  particular 
case  you  are  i-eally  getting  better  sci-een  il- 
lumination after  making  the  change  so  that 
you  were,  in  a  way,  justified  in  your  actions. 

Something  Wrong 

It  appears,  Friend  Stone,  that  you  are 
not  the  only  person  who  has  experienced, 
or  is  experiencing,  the  same  trouble  you 
describe — that  is,  the  shooting  of  light  over 
the  entire  head  of  the  projector  instead  of 
its  concentration  on  the  aperture. 

We  have  received  numerous  complaints 
from  projectionists  who  have  been  using  this 
optic  device  and  the  writer  has  personally 
inspected  a  number  of  installations  in  the- 
atres where  similar  trouble  was  found.  A 
fairly  recent  case  was  encountered  in  the 
screening  room  of  Famous  Players-Lasky 
on  Fifth  Avenue,  New  York.  And  within 
one  hundred  feet  of  where  the  writer  is  sit- 
ting is  a  demonstration  projector  which  has 
a  C lenser  afflicted  in  the  same  manner. 

The  trouble,  you  see,  appears  to  be  quite 
common. 

Sometimes,  the  cause  is  Pound  in  a  cracked 
collector  lens,  such  as  was  the  ease  of  the 
Shu-  Theatre,  Lawrence.  Mass.  This  theatre. 
by  the  way,  consistently  complained  of 
broken  collector  lenses  and  a  number  of 
investigations  tailed  to  reveal  the  cause 
thereof.  A<  far  a-  the  writer  knows,  the 
reason  for  the  excessive  breakage  is  a  mys- 
lerv  to  this  day. 

So  it  is  possible,  Friend  Stone,  indeed, 
quite  probable,  thai  your  remedy  for  this 
condition  is  satisfactory  from  the  standpoint 
of  making  the  mosl  of  a  bad  situation — that 
i<,  yon  are  getting  more  screen  lighl  than 
with   the  original    aspheric   combination. 

\\  asted  Li^ht 

The  thing  we  would  like  to  impress  upon 

.  however,  is  this:     that  the  condenser  se1 

yon  have  is   imperfeel   in  some  manner  and 

any   corrective    m  such   as   using  a 

piano  convex   lens    in    place   of   I  lie   regular 


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parabolic  lenient,  is  at  best  a  makeshift  and 
should    be    used    only    temporarily. 

There  is  no  excuse  for  a  condenser  which 
spills  its  light  over  the  entire  head  of  the 
projector  instead  of  forming  a  sharply  de- 
fined cirde  of  light,  two  inches  in  diameter, 
on  the  aperture  plate. 

In  the  meantime,  we  will  investigate  your 
suggestion  more  fully  in  order  to  test  its 
merits. 


West     Coast's     Belmont     to 
Open  This  Month 

Due  to  the  fact  that  several  of  the  offi- 
cials of  the  West  Coast  Theatres,  Inc.,  would 
be  unable  to  attend  the  opening  of  the  new 
$750,000  'West  Coast  Belmont  theatre,  at 
First  and  Vermont,  on  the  date  planned  for 
the  opening,  A.  M.  Bowles,  general  man- 
ager of  the  organization,  announces  that  the 
opening  date  has  been  changed  from  Feb- 
ruary 24th. 

It  is  said  that  Los  Angeles  will  have  the 
privilege  of  seeing  one  of  the  greatest  open- 
ings in  West  Coast  theatre  history,  which 
have  brought  great  fame  to  A.  M.  Bowles. 


Bids    Received    on    Theatre 
for    St.    Joseph.  Mo. 

Bids  are  being  advertised  this  week  on 
the  new  $250,000  motion  picture  theatre  to 
be  constructed  in  St.  Joseph,  Mo.,  by  J.  H. 
Cooper  of  New  York  and  Eli  Shire  of 
Lincoln,  Neb.  The  house  will  be  three 
stories  in  height  and  will  be  75  x  140  feet. 
Boiler  Brother-.  Kansas  City,  are  the  archi- 
tects. 


Stanley    Breaks    Ground    for 
Another    Theatre 

Ground  has  been  broken  for  the  new 
2,500  seat  theatre  of  the  Stanley  Company 
to  be  erected  at  Ogontz  Ave.  and  Church 
Lane,  West  Oak  Lane.  Philadelphia,  at  an 
estimated  cost  of  $1,000,000.  It  will  be  of 
Spanish  type  and  will  contain  a  number  of 
-lore-  and  apartments. 


J.  &  V.  Hollywood  to  Open 
About  July   1st 

Offices  of  the  Jensen-Von  Herberg  or- 
ganization  announced  last  week  that  the  new 
•  I  i!c  V  Hollywood  Theatre  in  Portland  would 
be  ready  for  formal  opening  about  July 
first  of  this  year.  The  house  has  a  seating 
capacity  of  1,600,  and  will  represenl  one 
of  the  finest  moderate  size  structures  in  the 
Northwest  when  completed. 


Apollo  at  Kansas  City  Buys 
New   Wurlitzer 

The  installation  of  a  new  Wurlit/er  organ 
at  the  Apollo  theatre,  Kansas  City,  this  week 
was  made  a  formal  affair  by  K.  and  M. 
Finklestein,  managers.  A  recital  was  given 
by  Lloyd  Smith,  organist,  preceding  the 
afternoon  performance,  and  the  event  was 
given   liberal    publicity    in    newspaper-. 


Preddy  Appointed  Agent  by 
Enterprise  Optical  Co. 

The  Enterprise  Optical  Manufacturing 
Company  of  Chicago,  who  manufacture  the 
Motiograph  projections,  have  appointed  W. 
i  r.  Preddv  their  local  distributor. 


March     27 ,     19  26 


1443 


Performance 

Every  pledge  fulfilled  to 
the  last  detail    f    a 


NOVELTY   SCENIC  STUDIOS 

226  West  47  Street 

"Greenwich  Bank  Bldg" 

New  York  City 


Telephone  ChickerinjJ  3326 


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c 

E 
N 
E 
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Y 
\  \ 
D 
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A 
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Beauty  Spots 

in  Modern  Theatres 

arc  all  of  those  where 
Netschert  natural  prepared 
ruscus  trees,  palms,  ferns 
and  artificial  flowers  have 
a  place.  Low  cost  and  long 
life. 

Ask  for  Cat.  7 


Frank   Netschert,    Inc. 

61    Barclay   St.,    New   York 


Old  Friends 

Manufacturers,  large  and 
small,  who  for  years  have 
been  selling  their  products 
to  the  motion  picture  in- 
dustry, have  always  used 
the  News  as  their  princi- 
pal advertising  medium. 

This  is  a  source  of  great 
pride  with  us  for  we  can  ask 
no  stronger  endorsement 
than  expressed  thru  the 
lovaltv  of  these  old  friends. 


Folks  Leave  Home 

GOOD  pictures  transport  people  into  the  world 
of  make-believe;  but  sometimes  they  are 
brought  back  with  a  rude  jolt,  through  faulty 
projection. 

Hazy,  dull  images,  dark  spots,  or  uneven  distribu- 
tion of  light  with  an  ordinary  lens  may  break  the 
spell  of  their  enjoyment,  and  cause  them  to  go  to 
a  different  house  next  time.  Keep  your  patrons — 
install  a  Bausch  &  Lomb  Cinephor  Optical  Sys- 
tem and  get  bright,  clear  images,  strongly  defined 
— perfect  projection. 


BAUSCH  &  LOMB  OPTICAL  CO. 

653  St.  Paul  St.,    Rochester,  N.  Y. 


r^ 


r\ 


Clear j  Snappy  Pictures  ! 

Pictures  that  on  the  average  screen  are  dull, 
shadowy  and  tiresome,  snap  out  clear, 
lively  and  bright  on  a  Super-Lite  Screen. 

That  is  because  practically  all  the  light  that 
falls  on  the  silvery  surface  of  a  Super-Lite 
Screen  is  reflected. 

Super-Lite  Screens  give  the  equivalent  of 
higher  intensity  light  sources  at  a  fraction 
of  their  cost.  They  are  made  from  fine, 
sturdy  material  and  last  for  years. 

For  full  description,  sizes,  prices,  etc.,  and 
name    of    nearest    supply    dealer,    write 

C.  S.  Wertsner  &  Son 

Manufacturer  * 
221    North    13th   Street, 
PHILADELPHIA,  PA. 

Distributors    in    principal   cities    throughout 
the   country 

MAIL  THIS  COUPON 

C.   S.  WERTSNER  &  SON 

221   North   13th  St..   Philadelphia,   Pa. 

Send  me  details  on  Super-Lite  Screens. 


Name. 


Address 


Theatre. 


1446 


.1/  o  /  l  0  n      P  i  C  I 


N  c  w 


CLASSIFIED  AD  SECTION 

RATES:  10  cents  a  word  for  each  insertion,  in  advance 
except  Employment  Wanted,  on  which  rate  is  5  cents. 


Wanted 

WELL  KN(»W.\  THEA- 
TRE MANAGER  al  liberty. 
Producer  of  presentation, 
im\  ell  ies,  prologues  and  oov- 
eltj  musical  programs.  l"p 
in  special  weeks  and  events. 
Recognized  press  and  exploi- 
tation expert.  Managed  cum 
bination  and  two-a-day  vau- 
deville theatres  also.  Only 
consider  class  A  house.  -High- 
est chiss  references.  Ad 
dress  Box  670,  Motion  Pic- 
ture News.  New   York  City. 

MANAGER  or  assistant, 
at  liberty.  Efficient  and  pro- 
gressive. Five  (5)  years 
with  Broadway  pict  are  house. 
Excellenl  references.  Box 
630,  .Motion  Picture  News. 
New   York   ( !ity. 

FAMILY  of  tour  would 
take  lull  charge  of  your  thea- 
tre manager,       operator, 

musician      and      ticket      seller. 

Fifteen  years'  experience. 
Will  lease  or  buy  small  thea- 
tre. Box  665,  .Motion  Pic- 
ture News.  New    York  ( 'ity. 

WANTED.  — To  Lease  a 
good  theatre  or  take  job  as 
manager.  Have  had  twelve 
years'  experience.  .Married. 
Can  give  best  of  reference. 
Address  !•;.  L.  Marquet, 
Opera  House.  Richwood, 
Ohio. 

WANT  to  lease  movie  the- 
atre 600  seats  or  over ;  any- 
where in  State  of  Wisconsin  ; 
would  consider  house  some- 
what run  down,  or  will  buy 
interc-i  in  bona  fide  propo- 
sition where  owner  wish.-  to 
retire;  all  replie-.  absolutely 
confidcntial.      Address,    Box 

660,     .Motion      Picture     News. 

Chicago,  III. 

MANAGER    or    Assistant; 
5    years    with    Broadwa\ 
hire      house ;      eflicient  ;      live 
wire  ;  progressive  ;  besl  i  • 
ences.     Box  630,  Motion  Pic- 
ture News,  New  York  City. 

Ml  SICAL  DIREi  TOE 
At  Libert;  1  6  ;  ears  in  prom- 
inent New  York'  movie  the- 
atres; age,  37;  wish  connec 
lion  with  lirst  class  theatre 
anywhere  where  ;i  perfeel 
musical  setting  is  demanded 
and  appreciated  ;  immense 
library.  Director,  care  of 
Cody,  L25  W.  Kith  st  .  New 
York. 


WANTED.— To  lease  good 
theatre,  or  take  job  as  man- 
ager; have  had  12  years'  ex- 
perience ;  married ;  can  give 
best  of  reference.  Address, 
E.  L.  Marquet,  Opera  House, 
Richmond,  Ohio. 

MOVING  PICTURE 
OPERATOR  (licensed),  sign- 
painter,  wishes  steady  posi- 
tion anvwhere.  J.  Henprart- 
ner,  841  Tiffany  St.,  New 
York  City. 

OPERATOR  and  electri- 
cian with  9  years'  experience 
in  large  houses ;  married ; 
wants  work  at  once.  W.  F. 
Ingalls,  313  So.  "B"  St., 
Oskaloosa,  Iowa. 

For  Sale 

THEATRE  for  Ion-  lease 
or  sale.  Fully  equipped  pic- 
tures or  road  shows.  Seating 
capacity  900.  Charles  Bell- 
inger,  Findlav,  ( )hio. 

PRICED  RIGHT  for  quick 
sale.  Theat  re  fully  equipped, 
pictures  and  road  shows. 
Four  apartments,  store-room. 
Eastern  Pennsylvania  town. 
Box  (>75.  Motion  Picture 
News.   New  York  ( 'ity. 

TWO  SIMPLEX  MA- 
CHINES, complete  with  mo- 
tors; fine  condition,  $300 
each:  National  ticket-selling 
machine,  $50 ;  Brandt 
Changer  (cost  $100),  $25. 
P.ox  82,  Canton.  Ohio. 

THEATRE  for  Long  lease 
or  s;de;  fully  equipped  pic- 
t  ures  or  road  show  s  :  seating 
capacty,  H00.  Charles  Bel- 
Linger,  Findlay,  <  >hio. 

FOR  SALE.  —  Beadle's 
dime  novels;  invaluable  plot 
material.  James  Madison. 
544  Market  St.,  San  Fran- 
cisco. 

-I  LTCASE  PROJECT- 
i  >RS.-  -  Brand   new.  modern, 

popular  make;  complete, 
readj  to  run  ;  while  they  List. 
ach.  Brinkman,  607  W. 
137th  St.,  New  York.  Mail 
only. 

DEALERS.  Verascope 

-lands  and  mechanisms ;  Edi 
son  supermechanisms  at  bar 
gain  prices;  Gundlach   Kadi 

ant    lenses,   new.   .V  j .   51  ■_•  ami 
h    EOCUS  :    value.    $  I .".  .    sell 

$15  each;  like  new  Klieerl 
plugs  am!  pin  connectors,  5, 
15  and  30  ampere.  ;,n  cents 
each  Brinkman,  607  W. 
137th  St.,  New  York.  Mail 
onlv. 


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The  romantic  elements  of  First  \ational  s  "Inst  Sup- 
pose" were  accented  in  newspaper  displays  for  this 
feature  by  jirst-mn  theatres,  as  indicated  h\  the  aboVB 
layout  of  representative  advertisements,  theatres 
whose  displays  are  included  in  the  group  are  the  fol- 
lowing: Capitol,  Detroit:  Colonial,  Dayton,  O.;  Grand 
Central.  St.  Lonis:  lllen  theatre.  Cleveland',  Mark 
Strand  Theatre.  Brooklyn,  \.  )  ..  and  the  Knickerbocker 
theatre,    \aslu  ille.    Venn. 


.1/ 


19  26 


144; 


FEATURE   RELEASE  CHART 

Productions  arc  Listed  Alphabetically  and  by  Months  in  which  Released  in  order  that  the  Exhibitor  may 
have  a  short-cut  toward  such  information  as  he  may  need.  Short  subject  and  comedy  release,  as  well  as 
information  on  pictures  that  are  coming,  will  be  found  on  succeeding  pages.  (S.  R.  indicates  State  Right 
release.) 

Refer  to  THE  MOTION  PICTURE  NEWS  BOOKING  GUIDE  for  Productions  Listed  Prior  to  September 

i!inilllllllllllllllllllllllllllllll!l!lllllllll!i!l!llll!IIIIIH 


Feature 

Amazing  Quest,  The 

As  No  Man  Has  Loved . .  . 

Battler,  The 

Below  The  Line 

Big  Pal 

Black  Cyclone 

Business  of  Love 

California  Straight  Ahead . 

Coast  of  Folly 

Coining  of  Amos 

Cyclone  Cavalier 

Dark  Angel,  The 

Don  Q,  Son  of  Zorro 

Free  to  Love 

Freshman,  The 

Galloping  Jinx 

Great  Sensation,  The 

Havoc 

High  and  Handsome 

His  Majesty  Bunker  Bean 

His  Master's  Voice 

If  Marriage  Fails 

Kentucky  Pride 

Knockout  Kid,  The 

Let's  Go  Gallagher 

Live  Wire,  The , 

Lost  World,  The 

Man  of  Nerve 

Man  Who  Found  Himself 

Mystic,  The 

Never    the    Twain    Shall 

Meet 

New  Champion,  The 

Not  So  Long  Ago 

Once  In  a  Lifetime 

Outlaw's  Daughter,  The .  . 
Parisian  Nights 

Part  Time  Wife 

Plastic  Age,  The 

Pretty  Ladies 

Primrose  Path,  The 

Ridin'  the  Wind 

Scandal  Street 

Sealed  Lips 

Seven  Days 

Shore  Leave 

Siege 

Son  of  His  Father,  A 

Souls  for  Sables 

Speed  Madness 

Spook  Ranch 

Steppin'  Out 

Sun  Up 

Tearing  Loose 

Teaser,  The 

Three  Wise  Crooks 

Timber  Wolf,  The 

Trouble  With  Wives,  The 
Wall  Street  Whiz,  The .  . 

What  Fools  Men 

Wheel,  The 

White  Outlaw,  The 

Wild  Horse  Mesa 

Wild,  Wild  Susan 

With  This  Ring 


SEPTEMBER 

Star  Distributed  by        Length      R 

Henry  Edwards Cranfield  &  Clarke  . .  5500  feet . 

Special  Cast Fox 7929  feet. 

Kenneth  McDonald. .  .Bud  Barsky  (S.  R.) .  .5000  fee' 
Rin-Tin-Tin  (dog). .  .  .Warner  Brothers.  . .  .6001  fee< 

William  Russell Ginsberg  Dist 4543  feet 

Rex  (horse) Pathe 5058  feet 

Pitts-Horton Astor  Dist.  (S.  R.) . . .  6008  feet . 

Reginald  Denny Universal 7238  feet . 

Gloria  Swanson Paramount 6840  feet . 

Rod  La  Rocque Prod.  Dist.  Corp 5677  feet . 

Reed  Howes Rayart  (S.  R.) 4928  feet . 

R.  Colman-V.  Banky .  First  National 731 1  feet . 

Douglas  Fairbanks United  Artists 10264  feet . 

C.  Bow-D.  Keith B.P.Schulberg(S.R.)  .4825  feet.  . 

Harold  Lloyd Pathe 6883  feet.  . 

Buddy  Roosevelt Artclass  Pict 4488  feet.  . 

W.  Fairbanks-P.  Garon. Columbia  (S.  R.) 4560  feet   . 

Special  Cast Fox 9200  feet.  . 

"  Lefty  "  Flynn F.  B.  O 5669  feet.  . 

M.  Moore-Devore . .  .  .Warner 7149  feet.  . 

Thunder  (dog) Lumas  Film 5700  feet.  . 

J.  Logan-C.  Brook F.  B.  O 6006  feet . . 

Special  Cast Fox 6652  feet.  . 

Jack  Perrin Rayart  Pict.  Corp. 

(S.  R.) 4901  feet.  . 

Tom  Tyler Film  Book.  Offices. .  .  5182  feet .  . 

Johnny  Hines First  National     7000  f eet . . 

Special  Cast First  National 9700  feet .  . 

Bob  Custer F.  B.  O 4452  feet.  . 

Thomas  Meighan Paramount 7168  feet.  . 

Pringle-Earle M-G-M 6239  feet.  . 

Stewart-Lytell Metro-Goldwyn 8143  feet.  . 

Wm.  Fairbanks Columbia  Pict.  (S.R.)  4547  feet .  . 

Betty  Bronson Paramount 6849  feet .  . 

Richard  Holt Gerson  Pict.  (S.  R.) .  .5000  feet.  . 

Josie  Sedgwick Universal 4375  feet.  . 

E.     Hammerstein  -  L. 

Tellegen F.  B.  0 6278  feet.  . 

Alice  Calhoun Lumas  Film  (S.  R.) .  .6100  feet.  . 

Special  Cast B.  P.  Schulberg  (S.R.)6848  feet . . 

Zazu  Pitts Metro-Goldwyn 5828  feet .  . 

Bow-MacDonald Arrow 5475  feet .  . 

Fred  Thomson Film  Book.  Offices..  .5014  feet.  . 

Kennedy-Welch Arrow 6923  f eet .  . 

Revier-Landis Columbia  Pict.  (S.R.)  5770  feet .  . 

Lillian  Rich Prod.  Dist.  Corp 6974  feet .  . 

Barthelmess-Mackaill.First  National 6856  feet .  . 

Virginia  Valli Universal 6424  feet .  . 

Special  Cast Paramount 6925  feet .  . 

Windsor-O'Brien Tiffany  (S.  R.) 7000  feet .  . 

Frank  Merrill Hercules  Film 4579  feet .  . 

Hoot  Gibson Universal 5247  feet .  . 

Sterling-Revier Columbia 5267  feet .  . 

Special  Cast Metro-Goldwyn 5906  feet .  . 

Wally  Wales Weiss  Bros.  (S.R.)..  5060  f eet .  . 

Laura  La  Plante Universal 6967  feet .  . 

Evelyn  Brent Film  Book.  Offices..  .6074  feet.  . 

Buck  Jones Fox 4869  f eet .  . 

, Vidor-T.  Moore Paramount 6489  feet .  . 

Richard  Talmadge Film  Book.  Offices. .  .5452  feet .  . 

Stone-Mason First  National 7349  f  eet .  . 

Special  Cast Fox 7325  feet .  . 

Jack  Hoxie Universal 4830  feet .  . 

Special  Cast Paramount 7221  feet .  . 

Bebe  Daniels Paramount 5774  feet .  . 

Mills-Tellegen B.  P.  Schulberg 5333  feet    . 


eviewed 
Feb.  28 

Oct!  31 
Oct.  24 
May  30 
Dec.  19 
Sept.  12 
Sept.  12 
Sept.  19 
Sept.  26 
Sept.  26 
June  27 
Jan.  2 
July   25 

Sept.  26 
Aug.  29 
Feb.  20 
Sept.  26 
Nov.  14 
May  23 
Sept.  19 

Jan.  9 
Oct.  3 
Sept.  12 
Feb.  21 
Nov.  28 
Sept.  5 
Sept.  12 

Aug.  8 

Dec.  19 

Aug.  8 

Dec.  5 

Dec.  19 

June  20 
Dec.  5 
Oct.  10 
July  25 
Oct.  31 
Oct.  24 
Nov.  14 
Nov.  7 
Sept.  12 
Aug.  29 
June  20 
Sept.  19 
Sept.  12 

May  2 
Dec.  19 
Aug.  29 
June  13 
May  30 
Oct.  24 
Sept.  26 
Aug.  11 
Nov.  7 
Oct.  10 
Aug.  2 
June  27 
Aug.  22 
Aug.  15 
Oct.   3 


OCTOBER 

Feature  Star  Distributed  by         Length     Reviewed 

American  Pluck George  Walsh Chadwick 6000  feet . .  July    1 1 

Beautiful  City R.  Barthelmess First  National 6460  feet .  .  Nov.  1 4 

Bobbed  Hair Prevost-Harlan Warner  Brothers.  .  .  .7781  feet.    Oct.    31 

Borrowed  Finery Louise  Lorraine Tiffany  (S.  R.) 6500  feet .  . Dec.     5 

Bustin'  Through Jack  Hoxie Universal 4506  feet .  .  Oct.    24 

Circle,  The Eleanor  Boardman Metro-Goldwyn 5511  feet.  .Oct.    31 

Circus  Cyclone,  The Art  Acord Universal 4609  feet .  .  Aug.  22 

Classified Corinne  Griffith First  National 6927  feet .  .  Oct.    1 7 

Clothes  Make  the  Pirate. .  Errol-D.  Gish First  National 7000  feet .  .  Nov.  14 

Compromise Irene  Rich Warner  Bros 6586  f eet .  .  Nov.     7 

Desert  Demon,  The Buffalo  Bill,  Jr Artclass  Pict 5012  feet.  .Feb.   27 

Dollar  Down Ruth  Roland Truart  (S.  R.) 5860  feet .  .  Aug.  29 

Everlasting  Whisper,  The. Tom  Mix Fox 561 1  feet . .  Oct.   24 

Exchange  of  Wives,  An . . .  Special  Cast Metro-Goldwyn 6300  feet .  .  Oct.    1 7 

Fighting  Heart,  The Geo.  O'Brien Fox 7032  feet .  .  Oct.      3 

Golden  Princess,  The ....  Bronson-Hamilton ....  Paramount 6395  feet . .  Sept.  19 

Heads  Up "Lefty"  Flynn F.  B.  O 5482  feet.  .Nov.  21 

Heartless  Husbands Gloria  Grey Madoc  Sales 5000  feet .  .  Dec.  26 

Hell's  Highroad Leatrice  Joy Prod.  Dist.  Corp 6084  feet . .  Sept.    5 

Hurricane  Horseman,  TheWally  Wales Artclass  Pict 4440  feet 

In  Search  of  a  Hero Richard  Holt Gerson  Pictures 5000  feet   .  Feb.   1 3 

Iron  Horse,  The O'Brien-Bellamy Fox  Film  Corp.  .  .  10424  feet. Sept.  13  '24 

Keeper  of  the  Bees,  The.  .Robert  Frazer F.  B.  O 6712  feet.  .Oct.    17 

Little  Annie  Rooney Mary  Pickf ord United  Artists 8850  feet .  .  Oct.   3 1 

Lorraine  of  the  Lions Kerry-Miller Universal 6753  feet.  .Aug.  15 

Lovers  in  Quarantine Daniels-Ford Paramount 6570  feet . .  Oct.    24 

Luck  and  Sand Leo  Maloney Clarion  Photoplays . .  .5000  feet .  .  Feb.  27 

Man  on  the  Box,  The Sydney  Chaplin Warner  Bros 7282  feet .  .  Oct.    10 


Feature  Star  Distributed  by        Length      Reviewed 

Midshipman,  The Ramon  Novarro Metro-Goldwyn 7498  feet . .  Oct.   24 

New  Brooms Hamilton-Love Paramount 5443  feet     Oct.   24 

No  Man's  Law Bob  Custer F.  B.  O 4042  feet     Nov.  21 

One  of  the  Bravest Ralph  Lewis Lumas  Film  (S.R.) . . .  5679  feet .  .  Dec.    5 

Other  Woman's  Story  ....  Calhoun-Frazer B.  P.  Schulberg ....   6080  feet     Nov.     7 

Pace  That  Thrills,  The Ben  Lyon First  National 691 1  feet . .  Oct.   2* 

Peacock  Feathers Logan-Landis Universal 6802  feet   .  Aug.  26 

Pony  Express,  The Betty  Compson Paramount 9801  feet   .  Sept.  26 

Prairie  Pirate,  The Harry  Carey Prod.  Dist.  Corp 4603  feet .  .  Sept.  24 

Pride  of  the  Force,  The.  .  .Tom  Santschi Rayart 5139  feet.  .Nov.  21 

Red  Hot  Tires Monte  Blue Warner  Bros 6447  feet     Oct.   3 1 

Regular  Fellow,  A Raymond  Griffith Paramount 5027  f eet . .  Oct.    IT 

Seven  Keys  to  Baldpate.  .Douglas  MacLean. . .  .Paramount 6648  feet.  .Nov.     7 

Storm  Breaker,  The House  Peters Universal 6093  feet     Sept.  26 

Substitute  Wife,  The Jan«  Novak Arrow 5994  f eet .  .  Nov.     7 

Thunder  Mountain Special  Cast Fox 7537  feet.  .Oct.    1» 

Tower  of  Lies Chaney-Shearer Metro-Goldwyn 6849  feet .  .  Oct.    1* 

Wandering  Fires Constance  Bennett .  .  .  Arrow 6600  feet .  .  Oct.    17 

Wandering  Footsteps Taylor- Washburn .  .  .    Ginsberg  Dist.  Corp. 5060  feet.  .Nov.  21 

Why  Women  Love Blanche  Sweet First  National 6750  feet.  .Oct.   31 

Win,  Lose  or  Draw Leo  Maloney Clarion  Photoplays.  .4988  feet.  .  . 

Winding  Stair,  The Special  Cast Fox 6107  feet.  .Oct.    17 

Without  Mercy Vera  Reynolds Prod.  Dist.  Corp 6550  feet .  .  Oct.    24- 

NOVEMBER 

Feature  Star  Distributed  by       Length      Reviewed 

Action  Galore Buddy  Roosevelt Artclass  Pict 4659  feet 

After  Marriage Margaret  Livingston .  .  Madoc  Sales 5500  feet .  .  Nov.  14 

All  Around  Frying  Pan Fred  Thomson F.  B.  O 5519  feet.  .Nov.  28- 

Ancient  Highway,  The Jack  Holt Paramount 6034  feet .  .  Nov.  2 1 

Best  Bad  Man,  The Tom  Mix Fox 4983  f eet .  .  Dec.  1 2 

Best  People,  The Special  Cast Paramount 5700  feet .  .  Nov.    7 

Bright  Lights Ray-Starke Metro-Goldwyn 6260  feet .  .  Nov.  2* 

Calgary  Stampede,  The . . .  Hoot  Gibson Universal 5924  feet .  .  Oct.    1* 

Call  of  Courage,  The Art  Acord Universal 4661  feet.  .Sept.  19 

Camille    of    the    Barbary 

Coast Busch-O.  Moore Assoc.  Exhib 5600  feet .  .  Aug.     1 

Clash  of  the  Wolves Rin-Tin-Tin  (dog) Warner  Bros 6478  feet .  .  Nov.  2» 

Cobra Valentino Paramount 6895  feet .  .  Nov.  21 

Daring  Days Josie  Sedgwick Universal 4622  feet .  .  Mar.    6- 

Durand  of  the  Bad  Lands .  Buck  Jones Fox 5844  feet .  .  Oct.   24 

Eagle,  The Rudolph  Valentino. ..  United  Artists 6756  feet.  .Nov.  21 

East  Lynne Special  Cast Fox 8553  feet . .  Oct.    !• 

Fifty-Fifty L.Barrymore-H.Hamp- 

ton Assoc.  Exhib 5561  feet.  .  June  24 

Fight  to  a  Finish,  A Wm.  Fairbanks Columbia  (S.  R.) 4603  feet .   Dec.     5 

Flower  of  Night Pola  Negri Paramount 6374  feet     Oct.    3 1 

Fool,  The Edmund  Lowe Fox 9488  feet     April  25 

Galloping  On Wally  Wales Artclass  Pictures 4292  feet.   Feb.  27 

Go  West Buster  Keaton Metro-Goldwyn 6256  feet.  .Nov.    7 

His  Buddy's  Wife Glenn  Hunter Assoc.  Exhib 5600  feet .  .  July   25 

Home  Maker,  The Alice  Joyce Universal 7755  feet .  .  Aug.     » 

Keep  Smiling Monty  Banks Assoc.  Exhib 5400  feet .  .  Aug.     1 

King  on  Main  St.,  The ....  Adolphe  Menjou Paramount 6229  feet .  .  Nov.     7 

Last  Edition,  The Ralph  Lewis Film  Book.  Offices . .  6400  feet .  .  Oct.    1 7 

Lazybones Special  Cast Fox  Film 7236  feet.  .Oct.   31 

Lights  of  Old  Broadway.  .Marion  Davies Metro-Goldwyn 6437  feet.   Nov.  14 

Manhattan  Madness Dempsey-Taylor Assoc.  Exhib 5500  feet     July   25 

Merry  Widow Mae  Murray Metro-Goldwyn 10027  feet .  Sept.  1 2 

Midnight  Limited Glass-Hawley Rayart 5855  feet .  .  Jan.     2 

New  Commandment Sweet-Lyon First  National 6980  feet.  .Nov.  14 

Old  Clothes Jackie  Coogan Metro-Goldwyn 5915  feet.   Nov.  14 

Only  Thing,  The Special  Cast Metro-Goldwyn 5824  feet .  .  Dec.     5 

People  vs.  Nancy  Preston .  Bowers-De  La  Motte .  .Prod.  Dist.  Corp 6300  feet .    Nov.     7 

Phantom  Express,  The.  .  .  Snecial  Cast Ginsberg  Dist 4614  feet.  .Dec.   12 

Phantom  of  the  Opera Lon  Chaney Universal 8464  feet.    Sept.  1* 

Ridin'  Streak,  The Bob  Custer Film  Book.  Offices... 4540  feet.    Dec.   12 

Road  to  Yesterday,  The   .Joseph  Schildkraut.  .   Prod.  Dist.  Corp 9980  'eet 

Romance  Road Raymond  McKee Truart 5000  feet 

Rose  of  the  World Special  Cast Warner  Bros 7506  feet 

Saddle  Cyclone Buffalo  Bill  Jr Artclass  Pict 4728  feet 

Satan  in  Sables Lowell  Sherman Warner  Bros 7000  feet .  .  Oct.    24 

Scarlet  Saint,  The Astor-Hughes First  National 6880  feet.  . Nov.  21 

Seven  Sinners Marie  Prevost Warner  Bros 6286  feet .  .  Dec.  19 

Shadow  on  the  Wall Creighton  Hale Lumas  Film  (S.  R.).  .5800  feet.  .Dec.   12 

Simon  the  Tester Rich-O'Brien Prod.  Dist.  Corp 5070  feet .  .  Oct.    24 

Some  Pun'kins Chas.  Ray Chadwick    S.  R.' . . .    6500  feet.    Sept   19- 

S.O.S.  Perils  of  the  Sea.    Elaine  Hammerstein.  .Columbia  Pict 51  IS  feet     Dec.   26 

Sporting  Life Special  Cast Universal 6763  feet .  .  Sept.  26 

Stage  Struck Gloria  Swanson Paramount 6691  feet .  .  Nov.  28 

Stella  Dallas Bennett-Colman United  Artists 1 0 1 57  feet .  Nov.  2* 

Tessie McAvoy-Agnew Arrow 6221  feet .  .  Oct.   24 

Thank  U Special  Cast Fox 6839  feet .  .  Sept.  19 

Unchastened  Woman,  The  Theda  Bara Chadwick  (S.R.)....  6800  feet .  .  Jan.      2 

Under  the  Rouge Tom  Moore   Assoc.  Exhib    6500    eet.      July  25 

Unguarded  Hour,  The..  .  . Sills-Kenyon First  National 6613  feet.  .Dec.     5 

Wedding  Song,  The Leatrice  Joy Prod.  Dist.  Coro 7373  feet.  .Nov.  28 

We  Moderns Colleen  Moore First  National 6609  feet .  .  Dec.     5 

When  Husbands  Flirt ....  Dorothy  Revier Columbia 5625  feet   .  Dec.     '■ 

Where  Was  I? Reginald  Danny Universal 6630  feet 

Wild  Girl Louise  Lorraine Truart  (S.  R.) 5000  feet 

Wyoming  Wild  Cat,  The . .  Tom  Tyler F.  B.  O 5 1 56  feet 


Nov.  21 
.Aug.  » 
.Nov.  21 


.Aug.  29 
.  Mar.  ft 
.Nov.  2s 


DECEMBER 


Feature  Star  Distributed  by        Length      Reviewed 

Blind  Trail,  The Leo  Maloney Clarion  Photoplays  .  .  4900  feet 

Blue  Blood George  Walsh Chadwick 5600  f eet .  .  Feb.    1 3u 

Bluebird's  Seven  Wives .  .  Lyon- Wilson-Sweet . .  .First  National 7774  feet   .  Jan.      9 

Broadway  Lady Evelyn  Brent F.  B.  O... 5500  feet.  .Dec.  li 

Counsel  for  the  Defense.  .Peters-Compson Assoc.  Exhib 6022  feet.  .Nov.   21 


1448 


Motion     Picture     X  e  w  s 


Feature  Star  Distributed  by        Length      Reviewed 

Cewboy   Musketeer,  Tht  .Tom  Tyler Film  Book.  Offices . . .  4500  feet .  .  Dec.  2> 

Desert's  Price,  The Buck  Jones Fox 5529  feet.  .Dec.  19 

Don't S.  O'Neill-B.  Roach .  .  Metro-Goldwyn 6000  feet .  .  Mar.    6 

Fate  of  a  Flirt Dorothy  Revier Columbia  Pict 5823  f eet .  .  Jan.   23 

Golden  Strain,  The Special  Cast.  : Fox 5989  feet   .  Jan.      2 

Goose  Woman,  The Special  Cast Universal 7500  feet .  .  Aug.  22 

Great  Love,  The Dana- Agne  w M-G-M 

Handsome  Brute,  The...W.  Fairbanks-Corbin.  Columbia  Pict.  (S.R.)  4779  feet.  .Feb.  20 

Hit  People Rudolph  Schildkraut . .  Universal 8983  feet .  .  Nov.  14 

His  Secretary Norma  Shearer M-G-M 6433  feet.  .Jan.     2 

Hogan's  Alley Harlan-Miller Warner  Bros 6610  feet .  .  Dec.     5 

Infatuation Special  Cast First  National 5794  feet .  .  Jan.    16 

Irish  Luck Thomas  Meighan Paramount 7008  feet . .  Nov.  28 

Joanna   Mackaill-Mulhall First  National 7900  feet .  .  Dec.  26 

Kiss  for  Cinderella,  A    .  .  .Betty  Bronson Paramount 9221  feet.  .Dec  26 

Lady  Windermere's  Fan.  .Special  Cast Warner  Brothers. . .  .7816  feet.  .Dec.   19 

Lodge  in  the   Wilderness, 

The Tiffany  (S.R.) 6500  feet 

Lord  Jim Percy  Marmont Paramount 6702  feet .  .  Nov    21 

Lover's  Island Hampton-Kirkwood .  .  Assoc.  Exhib Jan.   23 

Madam  Behave Eltinge-Pennington .  .  .Prod.  Dist.  Corp  . . .  .5417  feet.  .Nov.  14 

Man  From  Red  Gulch Harry  Carey Prod.  Dist.  Corp 5437  feet.   Dec.     5 

Masked  Bride,  The Mae  Murray Metro-Goldwyn 5699  feet.  .Dec.  12 

Midnight  Flyer,  The Landis-Devore F.  B.  0 6200  feet .  .  Jan.     9 

Morals  for  Men Tearle-Mills Tiffany  (S.  R.) 6500  feet.  .Dec.     5 

North  Star,  The Strongheart  (dog) ....  Assoc.  Exhib 5  reels .  . .  Jan.    16 

Northern  Code,  The Eva  Novak Lumas 5920  feet .  .  Jan      9 

Pals Louise  Lorraine Truart  (S.  R.) 5500  feet.  .Mar.  13 

Perfect  Clown,  The Larry  Semon Chadwick 5600  feet .  . Dec.  26 

Pinch  Hitter,  The Glenn  Hunter Asso.  Exhibitors Dec.  12 

Pleasure  Buyers,  The ....  Irene  Rich Warner  Brothers 7202  feet .  .  Feb.   13 

Prince  of  Pep Richard  Talmadge F.  B.  O 4911  feet.  .Jan.     2 

Sally,  Irene  and  Mary..  .  .Special  Cast Metro-Goldwyn 5564  feet.  .Dec    19 

Smilin'  at  Trouble "Lefty"  Flynn F.  B.  0 5175  feet.  .Dec.   19 

Soul  Mates Special  Cast M-G-M 6000  feet.  .  Jan.     6 

Splendid  Road,  The Anna  Q.  Nilsson First  National 7646  feet .  .  Dec.  1 2 

Streak  of  Luck,  A Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.).4884  feet 

That  Royle  Girl Dempster-Fields Paramount 10253  feet .  Dec.   19 

Three  Faces  East Goudal-Ames Prod.  Dist.  Corp 7369  feet .  .  Jan.     2 

Thundering  Through Buddy  Roosevelt Artclass  Pict 4527  feet .  .  Mar.    6 

Time,    The  Comedian.  .  .  .Cody-Busch Metro-Geldwyn 4557  feet.  .Dec.  20 

Triple  Action Pete  Morrison Universal 4800  feet.  .Nov.  14 

Tumbleweeds Wm.  S.  Hart United  Artists 7254  feet.  .Nov.  28 

Two  Fisted  Jones Jack  Hoxie Universal 4555  feet . .  Dec.     5 

Wages  for  Wives Special  Cast Fox 6352  feet . .  Dec.     5 

When  the  Door  Opened..  .Special  Cast Fox 6515  feet.  .Nov.  28 

Weman  of  the  World,  A .  .  Pola  Negri Paramount 6353  feet . .  Dec.  26 

Womanhandled Richard  Dix Paramount 6765  feet    .  Jan.    16 


Feature                                 Star                      Distributed  by       Length 
Broadway  Boob,  The Glenn  Hunter Assoc  Exhib 6  reels 


Reviewed 
.  Mar.  13 
.  .Feb.   27 


.  Mar.    6 

.Dec.  2« 

Mar.  13 


..Jan.  39 
Mar.    6 


Feb. 


Cave  Man,  The Prevost-Moore Warner  Bros. 7  reels .  .  . 

Cohens   and   the   Kellys, 

The Special  Cast Universal 7774  feet . 

Count  of  Luxembourg.  . .  .George  Walsh Chadwick 6300  feet. 

Dancer  of  Paris,  The Special  Cast First  National 7  reels . .  . 

Dangers  of  a  Great  City .  .  Special  Cast Fox 

Desperate  Game,  The. . .  .Pete  Morrison Universal 4450  feet.  .Dec.   12 

Devil's  Circus,  The Norma  Shearer M-G-M 

Double  Fsted Jack  Perrin Rayart  (S.  R.) 5000  feet. 

Drif tin'  Thru Harry  Carey Pathe 5  reels .  . 

Far  Cry,  The Sweet-Mulhall First  National 8  reels .  . 

Fighting  Cheat,  The Wally  Wales Artclass  Pictures 4800  feet . 

Grand    Duchess    and    the 

Waiter Menjou-Vidor Paramount 6314  feet 

Heavy  Odds Leo  Maloney Clarion  Photoplays. . .  4900  feet . 

Ibanez'  Torrent Garbo-Cortez M-G-M 6769  feet .    Mar.    6 

Irene Colleen  Moore First  National 9  reels .  .  .  Feb.  27 

Johnstown  Flood,  The Special  Cast Fox 6258  feet     Mar.  13 

King  of  the  Turf Special  Cast F.  B.  O 6210  feet.  .Mar.    6 

Ladies  of  Leisure Elaine  Hammerstein .  .Columbia  (S.  R.) 

Made  for  Love Leatrice  Joy Prod.  Dist.  Corp 5700  feet .  .  Feb.   1 3 

Man  Upstairs,  The Monte  Blue Warner  Bros 7  reels ....  Feb.    13 

Million  Dollar  Handicap, 

The   Vera  Reynolds Prod.  Dist.  Corp 6117  feet .  .  Jan.   30 

Miracle  of  Life,  The Busch-Marmont Assoc.  Exhib 

Moana Paramount 7  reels ....  Jan.    30 

Morganson's  Finish Special  Cast Tiffany  (S.  R.) 6500  feet 

My  Own  Pal Tom  Mix Fox 

Night  Cry,  The Rin-Tin-Tin Warner  Bros 

Night  Watch,  The Special  Cast Truart  (S.  R.) 

Outside  the  Law Dean-Chaney Universal  (re-issue) 

Palace  of  Pleasure Special  Cast Fox 5467  feet.  .Jan.   23 

Rainbow  Riley    Johnny  Hines First  National 7  reels ....  Feb.   20 

Road  to  Glory,  The Special  Cast Fox 5600  feet   .  Feb.  20 

Ship  of  Souls B.  Lytell-L.  Rich Assoc.  Exhib 6800  feet ...  Feb.  • 

Silent  Witness,  The Louise  Lorraine Truart  (S.R.) 5800  feet 

Sky  High  Corral Art  Acord Universal 

Song  and  Dance  Man,  TheTom  Moore Paramount 7  reels Jan.   3# 

Speed  Limit,  The Raymond  McKee Lumas  Film 5940  feet    .  Feb.   20 

Thrill  Hunter,  The Special  Cast Columbia 

Tough  Guy,  The Fred  Thomson F.  B.  0 5455  feet.  .Feb.  27 

Transcontinental  Limited .  Special  Cast Chadwick  (S.  R.) 6400  feet .  .  Mar.  1 3 

Trumpin'  Trouble Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.)  4800  feet 

Two  Can  Play Bow-MacDonald Assoc.  Exhib 6  reels ....  Mar.    6 

Under  Western  Skies    ...  Norman  Kerry Universal 7  reels 

Vanishing  American,  The  .Dix- Wilson   Paramount 10063  feet .  Nov.     7 

Wanderer,  The William  Collier,  Jr Paramount 8173  feet.   Sept.  12 

Watch  Your  Wife Virginia  Valli Universal 6980  feet .  .  Feb.   27 


JANUARY 


Feature  Star  Distributed  by       Length     Reviewed 

American  Venus,  The.  .  .  .Special  Cast Paramount 7931  feet.  .Jan.   16 

Arizona  Sweepstakes, The. Hoot  Gibson Universal 5418  feet.  .Nov.  21 

Bashful  Buccaneer,  The .  .  Reed  Howes Rayart  (S.R.) 5000  feet . .  Nov.  14 

Black  Bird,  The Lon  Chaney M-G-M 6688  feet. Feb.   13 

Blue  Streak,  The Rich,  Talmadge F.  B.  O 4954  feet .  .  Feb.   22 

Braveheart Rod  LaRocque Prod.  Dist.  Corp 7256  f eet . .  Jan.    16 

Checkered  Flag,  The Elaine  Hammerstein.  .Ginsberg  Dist.  Corp. 

(S.  R.) 6071  feet.  .Feb.   13 

Cowboy  and  (he  Countess, 

The Buck  Jones Fox 6  reels .  . .  Jan.     9 

Dance  Madness Windsor-Nagel Metro-Goldwyn 6393  feet . .  Feb.     6 

Danger  Girl,  The Priscilla  Dean Prod.  Dist.  Corp 5660  feet . .  Feb.     6 

Demon,  The Jack  Hoxie Universal 4539  feet 

Desperate  Moment Hawley-Von    Eltz ....  Ginsberg  Dist.  Corp .  .5781  feet .  .  Jan.     9 

Enchanted  Hill,  The Special  Cast Paramount 6326  feet . .  Jan.     9 

E  xquisite  Sinner,  The ....  Nagel-Adoree Metro-Goldwyn 

Fifth  Avenue De  La  Motte Prod.  Dist.  Corp 5503  feet .  .  Feb.     6 

Fighting  Edge,  The Harlan-Miller Warner  Brothers ....  7  reels ....  Feb.  20 

First  Year,  The Special  Cast Fox 6038  feet.  .Feb.     6 

Flaming  Waters Special  Cast F.  B.  O 5700  feet.  .Jan.   30 

Gilded  Butterfly,  The Special  Cast Fox 6200  feet.    Jan.   16 

Girl  from  Montmartre ...  .La  Marr-Stone First  National 8  reels ....  Feb.    1 3 

Golden  Cocoon Chadwick-Gordon .  .  .  .Warner  Bros 7200  feet.  .Dec.  26 

Hands  Up Raymond  Griffith Paramount 5883  feet.  .Jan.   16 

Hearts  and  Fists Bowers-de  la  Motte .  .  Assoc.  Exhib Jan.   23 

His  Jazz  Bride Prevost-Moore Warner 

Hoodoo  Ranch,  The Buddy  Roosevelt Artclass  Pictures ....  4800  feet 

Husband  Hunters Tiffany 6500  feet 

I  Do Harold  Lloyd Assoc.  Exhib 

lust  Suppose Richard  Barthelmess .  .First  National 7  reels . 

Lady  from  Hell Blanche  Sweet Assoc.  Exhib 6  reels .  . 

Little  Giant,  The Glenn  Hunter Universal 6850  feet 

Lure  of  the  Wild Jane  Novak Columbia  (S.  R.) 5570  feet 

Mannequin Special  Cast Paramount 6981  feet 

Man  Rustlin' Bob  Custer Film  Book.  Offices . .  .4666  feet 

Marrying  Money Truart  (S.R.) 5800  feet 

Memory  Lane Boardman-Nagel First  National 

Outsider,  The J.  Logan Fox 5424  feet 

Phantom  of  the  Forest ....  Thunder  ( dog) Lumas  Film 5800  feet 

Prince  of  Broadway George  Walsh Chadwick 5800  feet 

Oueen  O'Diamonds Evelyn  Brent F.  B.  O 5129  feet 

Reckless  Lady Belle  Bennett First  National 7336  feet 

Roaring  Rider,  The Wally  Wales Artclass  Pictures 4800  feet 

Rocking  Moon Bowers-Tashman Prod.  Dist.  Corp 6000  feet 

Sea  Beast,  The John  Barrymore Warner  Bros 6393  feet 

Shadow  of  the  Law Bow-Lewis    Assoc.  Exhib 5  reels    . 

Splendid  Crime Daniels-Hamilton ....  Paramount 6000  feet 

Steel  Preferred William  Boyd Prod.  Dist.  Corp 6680  feet 

Stella  Maris Mary  Philbin Universal 5786  feet 

Stop,  Look  and  Listen ....  Larry  Semon Pathe 5305  feet 

Sweet  Adeline Charles  Ray Chadwick 6000  feet 

Thrilling  Youth Billy  West Rayart  iS.  R.) 5000  feet 

Too  Much  Money Nilsson-Stone First  National Ian.    23 

Traffic  Cop,  The "  Lefty  "  Flynn F.  B.  0 5175  feet.  .Feb.   27 

Trip  to  Chinatown,  A ....  .  Special  Cast    Fox   

Western  Pluck Art  Accord Universal 4207  feet .  .  Feb.     6 

What  Happened  to  Jones  Reginald  Denny Universal 6700  feet.  .  Dec.   19 

When  Loves  Grows  Cold.  Mrs.  Rudolph  ValentinoF.  B.  O 7  reels.  .  .   Feb.   13 

Where  the  Worst  Begins.  Ruth  Roland Truart    S.  R.) 5800  feet.  .  D?c.   12 

White  Mice Jacquelin  Logan Associated  Exhib.    .  .  6  reels    ...  Mar.    6 

Without  Orders         Leo  Maloney    Clarion  Photoplays. . .  4900  feet . 

Yankee  Senor,  The Tom  Mix Fox 5  reels..  . 


.  Jan.  30 
.Feb.  6 
.Jan.  30 
Feb.  13 
Jan.  2 
Jan.   16 

'.  Jan.  23 
.Jan.  30 
.Feb.  6 
. Jan.  2 
.Feb.  6 
.  Feb.     6 

'.  Jan.  23 
Jan.  30 
Feb.  20 
Dec.  26 
Dec.  26 

.Jan.  30 
Jan.  30 
Jan.   2  1 


Jan.    61 


I IBKUARY 

Feature  Star  Distributed  by        Length      Reviewed 

Auction  Block.  The Boardman-Rav M-G-M    6239  feet.    Feb.   27 

Beautiful  Cheat,  The Laura  La  Plante Universal 6583  feet    .  Feb.    13 

Behind  The  Front W.  Beerv-Hatton Paramount 6  reels  Feb.   20 

Beyond  the  Rockies "Bob  "  Custer F.  B.  O 4S31  feet    .F»-b.   20 


MARCH 

Feature  Star  Distributed  by       Length     Reviewed 

Age  of  Indiscretion Truart  (S.  R.) 5800  feet..      

Arizona  Streak,  The Tom  Tyler F.  B.  O 

Bar  C  Mystery,  The Phillips-MacDonald . .  Pathe 5  reels    

Barrier,  The Kerry-Barrymore Metro-Goldwyn 

Bat,  The Special  Cast United  Artists 

Beverly  of  Graustark Marion  Davies M-G-M 

Big  Show,  The Lowell-Russell Assoc.  Exhib 

Blue  Blazes      Pete  Morrison Universal 4659  feet    .  Jan.    23 

Broadway  Billy Billy  Sullivan Rayart  (S.  R.) 5000  feet 

Broken   Hearts   of   Holly- 
wood   Harlan-Miller Warner  Brothers 

Champion  Lover,  The Prod.  Dist.  Corp 

Chip  of  the  Flying  U Hoot  Gibson Universal 6596  feet. . Mar.    « 

Combat   House  Peters Universal 6714  feet.. Feb.  20 

Coming  and  Going Buffalo  Bill,  Jr Artclass  Pictures 4800  feet 

Dancing  Mothers Special  Cast Paramount 8  reels.  .  .Feb.   27 

Dangerous  Virtue Jane  Novak Lee-Bradford  (S.  R.).60OO  feet 

Dixie  Merchant,  The Special  Cast Fox 

Earth  Woman,  The Alden-Bonner Assoc.  Exhib 

Forbidden  Waters Priscilla  Dean Prod.  Dist.  Corp 

Happiness Special  Cast Film  Book.  Offices 

Hearts  and  Spangles Wanda  Hawley Lumas  Film 6200  feet 

Hell's  Four  Hundred Margaret  Livingston   . Fox 

Her  Second  Chance Nilsson-Frazer First  National 

Highbinders,  The Tilden-Daw Assoc.  Exhib 

High  Steppers Special  Cast First  National 

Honeymoon  Express,  The  .Special  Cast Warner  Bros 

How  to  Train  a  Wife Valli-O'Brien Assoc.  Exhib 

Little  Irish  Girl,  The Special  Cast Warner  Bros ;>"•;; 

Love  Toy,  The Lowell  Sherman Warner  Bros 6  reels Mar.  13 

Man  Four  Square Buck  Jones Fox 

Manhood Special  Cast Fox ..... 

Man  in  the  Saddle,  The .  .  Hoot  Gibson Universal 5 1 38  feet 

Marriage    Special  Cast Fox   

MMe  Modiste Corinne  Griffith First  National 

Monte  Carlo Special  Cast M-G-M    

My  Old  Dutch Special  Cast Universal 

Night  Patrol,  The Richard  Talmadge. ..  .F.  B.  O 

Non-Stop  Flight,  The F.  B.  O  . 

Nutcracker,  The E.  E.  Horton Assoc.  Exhib   ■_  ,„,  ■    •  ■„ ■ 

Oh,  What  a  Nurse Syd  Chaplin Warner  Brothers 6930  feet     Mar.    s 

Other  Women's  Husbands  Biue-Prevost Warner  Bros .  .  .  . .  ■■ 

Partners  Again Sidney-Carr United  Artists 5562  feet     Feb.   27 

Red  Dice        Rod  La  Rocque Prod.  Dist.  Corp 

Roaring  Forties,  The Special  Cast Jans  i.S.  R.) 

Sap   The       M.  Moore-D.  Devore.  Warner  Bros 

Secret  Orders Evelyn  Brent F.  B.  O 

Siberia Special  Cast Fox  ■•",•  ■;••- •  ■ 

Six  Shooting  Romance.  .  .Jack  Hoxie Universal 4837  feet     Jan.    3* 

Tangled  Herds Buddy  Roosevelt Artclass  Pictures 4800  feet 

Taxi  Mystery,  The   Roberts-Agnew Ginsberg  (S.  R.) 

Test  of  Donald  Norton . . .  George  Walsh Chadwick 

Tramp,  Tramp,  Tramp. ..   Harry  Langdon First  National     JiAAV  " ". 

Unknown  Dangers Frank  Merrill Hercules  i  S.  R.> 4.00  feet 

Vanishing  Hoofs Wally  Wales Artclass  Pictures ....  4800  feet 

Why  Girls  Go  Back  Home .  Marie  Prevost Warner  Brothers 

Winning  the  Futurity Special  Cast    Chadwick  i,S.  R.) 

Yellow  Fingers Olive  Borden Fox 

APRIL 

Feature  Star  Distributed  by        Length      Reviewed 

Ace  of  Hearts Soecial  Cast Fox........ 

Among  Those  Present. .  .  .Lloyd-Davis A?s°c-  .E,xlU.  •; 

Bells   The         Lionel  Barrymore Chadwick  Pictures... ......  ......... 

Bo  der  Sheriff.  The Jack  Hoxie Universal.     .    4440  fee  .  .Mar.  13 

Danger  Ouest    The  Reed  Howes Rayart  (S.  R.) 5000  feet 

Figh?ing0She.dows     .  .  I  i .  .Leo  Maloney Clarion  Photoplays. .. 4900  feet 

Fi'hting  Thorobreds Billv  Sullivan Rayart  IS   R.I 5000  feet 

Flam's  Valli  O  Brim Assoc.  Exhib 

Hidden  Wav,  The Mary  Carr Assoc.  Exhib 


March     27,    19  26 


1449- 


Feature  Star  Distributed  by       Length     Reviewed 

Isle  of  Retribution,  The. . .  Special  Cast Film  Book.  Offices 

Kim Norma  Talmadge First  National .'..'...'.'.'.. 

Play  Safe Banks-Corbin Assoc.  Exhib 

Racing  Blood Lumas  Film  (S.  R.) '. 

Rustlers  Ranch Art  Acord Universal 5230  feet  .    . 

Rustling  for  Cupid G.  O'Brien-A.  StewartFox 

Sandy Madge  Bellamy Fox 

Shamrock  Handicap,  The .  Special  Cast Fox 

Silken  Shackles Irene  Rich Warner  Bros. .  .  Ill' ...........      . 

Skinner's  Dress  Suit Reginald  Denny Universal .6887  feet.  .Dec.  26 

Somebody's  Mother Mary  Carr Rayart 6000  feet 

Starlight's  Revenge Jack  Perrin Rayart 5000  feet ......... 

Streets  of  Sin    Fox 

Tony  Runs  Wild Tom  Mix Fox '.'.'.  .7.". '.".'.'. V. '.'.".'.'.' 

Twin  Triggers Buddy  Roosevelt Artclass  Pict.  (S.  R.)  4800  feet ........ . 

MAY 

Feature  Star  Distributed  by       Length     Reviewed 

Bride  of  the  Storm Costello-Harron Warner  Bros 

Chasing  Trouble Pete  Morrison Universal 

Early  to  Wed M.  Moore-K.  Perry... Fox 

Footloose  Widow,  The Irene  Rich Warner  Bros 

Gentle  Cyclone,  The Buck  Jones Fox 

Hell  Bent  for  Heaven ....  Monte  Blue Warner  Bros 

Honeymoon  Express,  The. M.Moore-D.  Devore. .  Warner  Bros 

Looking  for  Trouble Jack  Hoxie Universal 

Love  Thief,  The Norman  Kerry Universal 

Man  From  Oklahoma,  The .  Jack  Perrin Rayart 5000  feet 

Pals  in  Paradise Fox • 

Perils  of  the  Coast  Guard.  .Special  Cast Rayart 

Sally  in  our  Alley Mary  Philbin Universal 

Sign  of  the  Claw Peter  the  Great  (dog1"  .Lumas  Film 5925  feet 

Silent  Simpson Leo  Maloney Clarion  Photoplays  (S.  R.)  4900  feet .... 

Three  Weeks  in  Paris ....  Moore-Devore Warner  Bros 6050  feet 

Windjammer,  The Billy  Sullivan Rayart 5000  feet 


JUNE 


Feature  Star  Distributed  by        Length     Reviewed 

Call  of  the.Klondike,  The  .Special  Cast Rayart 

Fighting  Buckaroo,  The . .  .Buck  Jones Fox 

Gilded  Highway,  The Dorothy  Devore Warner  Bros 

Hard  Boiled Tom  Mix Fox 

Hero  of  the  Big  Snows,  A .  Rin  Tin  Tin  (dog) ....  Warner  Bros 

One  Punch  O'Day Billy  Sullivan Rayart 

Passionate  Quest,  The. . . .  Marie  Prevost Warner  Bros 

Rolling  Home Reginald  Denny Universal 

Scrappin*  Kid,  The Art  Acord Universal 4664  feet . . D«c.     5 

Social  Highwayman,  The . Harlan-Miller Warner  Bros •.... 

Still  Alarm,  The Chadwick-Russell ....  Universal 7207  feet .  .  Jan.    1 6 

Yellow  Contraband Leo  Maloney Clarion  Photoplays  (S.  R.)  4900   feet 


JULY 


Feature                                 Star                      Distributed  by 
Dangerous  Dude,  The ....  Reed  Howes Rayart 


Length     Reviewed 
.5000  feet 


Comedy  Releases 


Feature  Star  Distributed  by       Length     Reviewed 

A bsentm inded Neely  Edwards Universal 1  reel 

Accidents  Can  Happen ...  Al  Alt Universal 2  reels Feb.  20 

Account  of  Monte  Cristo Bischoff ,  Inc 2  reels 

Air  Cooled "  Aesop  Fable  " Pathe 1  reel 

Alice  Blues Alice  Ardell F.  B.  O 2  reels 

Alice  Plays  Cupid Winkler  (S.  R.) 2  reels 

Alice  the  Jail  Bird Winkler  (S.  R.) 2  reels 

All  Abroad "  Helen  &  Warren  "..Fox 2  reels Dec.  19 

Al's  Trouble Al  Alt Universal 2  reels ....  Mar.  13 

Are  Golfers  Cuckoo? Tennek  Film  Corp 

Bachelor's  Babies Special  Cast Educational 2  reels.  .  .  .Dec.  12 

Back  to  Nature Charles  Puffy Universal 1  reel 

Badly  Broke Charles  Puffy Universal 1  reel Jan.   30 

Bad  Man,  The "Dinky  Doodle" F.  B.  0 1  reel 

Bankrupt  Honeymoon,  A.  .Special  Cast Fox 2  reels. . .  .Feb.  13 

Barnyard  Follies "  Aesop  Fable  " Pathe 1  reel Sept.    5 

Beauty  Parlor,  A "Fat  Men" F.  B.  O 

Be  Careful Jimmie  Adams Educational 2  reels ... .  Aug.  22 

Be  Careful  Dearie Educational 1  reel Jan.  30 

Bedtime  Story,  A Arthur  Lake Universal 1  reel 

Better  Movies "  Our  Gang  " Pathe 2  reels ....  Nov.    7 

Between  Meals Pathe 1  reel 

Beware  of  Your  Relatives .  Neely  Edwards Universal 1  reel 

Big  City,  The .Edna  Marian Universal 2  reel Feb.  13 

Big  Kick,  The Mohan-Engle Pathe 1  reel Oct.    10 

Bombs  and  Bums Hal  Hodes 1  reel Feb.  20 

Bonehead  Age,  The "  Aesop  Fable  " Pathe .- 1  reel 

Brainstorm,  The Smith-Bennett Fox 2  reels 

Broken  China Bobby  Vernon Educational 1  reel 

Brotherly  Love Educational 1  reel Jan.  23 

Buried  Treasure "  Our  Gang  " Pathe 2  reels ... .  Feb.  20 

Buster  Be  Good Trimble-Turner Universal 2  reels 

Buster's  Bust  Up Trimble-Turner Universal 2  reels  ....  Jan.   23 

Buster's  Hunting  Party . .  .  Trimble  and  Dog Universal 2  reels 

Buster's  Nightmare Trimble-Turner Universal 2  reels 

Buster's  Nose  Dive Arthur  Trimble Universal 2  reels 

Buster's  Sky  Rocket .....  Trimbje  and  Dog Universal 2  reels 

By  the  Sea Chas.  Puffy Universal 1  reel Oct.    10 

California  Here  We  Come . "  The  Gumps  " Universal 2  reels 

Camel's  Hump Film  Book.  Offices ...  1  reel 

Captain  Suds Eddie  Gordon Universal 2  reels ... .  Dec.  19 

Careful  Please Lloyd  Hamilton Educational 2  reels ....  Feb.  20 

Caretaker's  Daughter,  TheCharley  Chase Pathe 2  reels Oct.    10 

Cat's  Whiskers,  The Neely  Edwards Universal 1  reel 

Charley  My  Boy Charles  Chase Pathe 2  reels ....  Jan.  30 

Cheap  Skates Lige  Conley Educational 2  reels ....  Dec.  12 

Cheaper  to  Move .  "Helen  and  Warren" . Fox 2  reels 

Chester's  Donkey  Party. . .  Joe  Murohy Universal 2  reels 

Circus  Today Special  Cast Pathe 2  reels Mar.  13 

Cleaning  Up   Johnny  Arthur Educational 2  reels ....  Nov.  14 

Closer  Than  a  Brother "  Aesop  Fable  " Pathe 1  reel 

Cloudy  Romance Special  Cast Fox 2  reels ....  Oct.    10 

Constant  Simp,  The Alberta  Vaughn F.  B.  0 2  reels 

Control  Yourself Smith-Bennett Fox 2  reels ....  Nov.  28 

Crashing  Through Cliff  Bowers Educaitonal 1  reel 

Criss-Cross  Cruise,  A "  Hodge-Podge  " Educational 1  reel 

Crowning  the  Count Eddie  Gordon Universal 2  reels 

Cuckoo  Love Glenn  Tryon Pathe 2  reels Oct.    17 


Feature  Star  Distributed  by        Length      Reviewed 

Cupid  a  La  Carte Florence  Gilbert Fox 2  reels         Dec.  2fr 

Cupid's  Victory Wanda  Wiley Universal 2  reels 

Cured  Hams Jack  Richardson Bischoff,  Inc 2  reels.  . .  .Oct.    31 

Custard's  Last  Wallop Tennek  Film  Corp 

Dancing  Daddy Jack  Duffy .Educational 2  reeis 

Dangerous  Curves  Behind. Mack  Sennett Pathe 2  reels         Nov.     7 

Day's  Ouiing,  A "  Aesop  Fable  " Pathe 1  reel   . 

Day's  Pleasure,  A Charles  Chaplin Pathe 2  reels 

Dinky  Doodle  at  the  Circus Film  Book.  Offices . .  1  reel 

Dinky  Doodle  in  the  Hunt Film  Book.  Offices   .  I  reel 

Dizzy  Daddies Special  Cast Pathe 2  reels 

Dog  Daze Bowes-Marlowe Educational 1  reel   . . . 

Dog's  Life,  A Charles  Chaplin Pathe 3  reels 

Don't  Stop Cliff  Bowes Educational 1  reel.    .  .    Mar.  I* 

Don't  Butt  In Pathe 1  reel 

Do  Your  Duty "Snub  "  Pollard Pathe 1  reel '.'.'.'.'.'.'. 

Dumb  Friend,  A Arthur  Lake Universal 1  reel. . .     Feb.   i3- 

East  Side,  West  Side Fox 2  reels         Dec.  12 

Ebony  Clean  Op L.B.  Cornwell  (S.R.)  .1  reel 

Educating  Buster Trimble-Turner Universal 2  reels   .     Aug.  29 

Eighteen  Cvat Edna  Marian Universal 2  reels   . 

Elsie  in  New  York Special  Cast Fox 2  reels         Mar.    6 

English     Channel     Swim, 

The "  Aesop  Fable  " Pathe 1  reel Dec.  26- 

Failure Special  Cast Fox 2  reels Nov.  21 

Faint  Heart Charles  Puffy Universal 1  reel Nov.  28 

Fair  But  Foolish Jimmie  Adams Educational 2  reels . . .   Nov.  21 

Fair  Warning Al  St.  John Educational 2  reels Sept.  26 

Felix  the   Cat  Busts  Into 

Business "  Cartoon  • Educational 1  reel   . 

Felix  the  Cat  in  Blunder- 
land  "  Cartoon  " Educational I  reel Mar.    I 

Felix  the  Cat  in  Eats  Are 

Wets •'  Cartoon  " Educational 1  reel Nov.  21 

Felix  the  Cat  in  The  Cold 

Rush "  Cartoon  " Educational 1  reel 

Felix  the  Cat  on  the  Farm .  "  Cartoon  " Educational 1  reel 

Felix    the    Cat    Fans    the 

Flames "Cartoon" Educational 1  reel 

Felix  the   Cat  Flirts  with 

Fate "  Cartoon" Educational 1  reel Feb  13 

Felix    the    Cat    Kept    on 

Walking Educational 1  reel Jan.  23 

Felix  the  Cat  Misses  the 

Cue "  Cartoon  " Educational 1     reel 

Felix  the  Cat  on  the  Job .  . "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Laughs  It  Off "  Cartoon  " Educational 1  reel 

Felix    the    Cat   Spots   the 

Spooks "  Cartoon  ' Educational 1  reel Jan.   30> 

Felix    the    Cat    Tries    the 

Trades "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Trips  Thru 

Toyland "  Cartoon  " Educational 1  reel 

Felix    the    Cat   Uses    His 

Head "  Cartoon  " Educational 1     reel 

Felix  the  Cat  Weathers  the 

Weather "  Cartoon  " Educational 1  reel 

Fighting  Dude,  The Lupino  Lane Educational 2  reels ....  Dec.     3- 

Fighting  Tailor,  A Fox 2  reels Jan.   23 

Fire  Away Al  St.  John Educational 2  reels ....  Nov.    7 

Fire  Fighters,  The "  Aesop's  Fable  " .  .  .  .  Pathe 1  reel 

Flaming  Affair,  A Special  Cast Fox 2  reels ....  Jan.   301 

Flivver  Vacation,  A Eddie  Gordon Universal 2  reels 

Flyin'  Fool Sid  Smith Fox 2  reels Dec.  26 

Flying  Wheels Wanda  Wiley Universal 2  reels.  . .  .Mar.    6 

Fly  Time "  Aesop  Fable  " Pathe 1  reel 

Fool's  Luck Lupino  Lane Educational 2  reels 

For  Sadie's  Sake Jimmie  Adams Educational 2  reels ....  Jan.  30' 

Framed Lloyd  Hamilton Educational 2  reels Nov.  28 

Fraternity  Mixup,  A Alice  Ardell F.  B.  O 

Free  Ride,  A Arthur  Lake Universal 1  reel 

Fresh  Faces Walter  Hier Educational .'.  .2  reels 

Fresh  Paint Neeley  Edwards Universal 1  reel 

From  the  Cabby's  Seat..."  O.  Henry" Fox 

From  Rags  to  Britches Billy  Bevan Pathe 2  reels Dec.  19 

Funnymooners Ralph  Graves Pathe 1  reel Feb.  13 

Going  Good Wanda  Wiley Universal 2  reels 

Gold  Push,  The "Aesop  Fable" Pathe 1  reel 

Good  Cheer "  Our  Gang  " Pathe 2  reels Jan  30 

Good  Morning  Madam .  . .  Ralph  Graves Pathe 2  reels Oct    17 

Goofy  Gob,  A Billy  Dooley Educational 2  reels Oct.    31 

Gooseland Alice  Day Pathe 2  reels Feb.  20- 

Gosh  Darn  Mortgage,  The Pathe 2  reels 

Great  Open  Spaces,  The.."  Aesop  Fable" Pathe 1  reel 

Green-Eyed  Monster,  The  Arthur  Lake Universal 1  reel 

Half  Fare Arthur  Lake Universal 1  reel 

Happy  Go  Lucky Neeley  Edwards Universal 1  reel Dec.    5 

Hard  to  Hold Tennek  Film  Corp 

Has  Anybody  Here  Seen 

Kelly "Ko  Ko" Red  Seal 1  reel Mar.    6 

Haunted  House,  The "  Aesop  Fable  " Pathe 1  reel 

Heart  Breaker,  The Special  Cast Fox 2  reels Oct.   24 

Heavy  Love "Fat  Men" F.  B.  O 

Helpful  Al Al  Alt Universal 2  reels Feb.     6 

Her  Lucky  Leap Wanda  Wiley Universal 2  reels Jan.  30 

Hero  Wins,  The "Aesop  Fable" Pathe 1  reel 

Hired  and  Fired Paul  Parrott Pathe 1  reel 

His  Own  Lawyer Perry-Cooley Fox 2  reels Dec.  26 

His  Wooden  Wedding Charlie  Chase Pathe 2  reels 

Holly  wouldn't Johnny  Sinclair Bischoff,  Inc 2  reels Sept.  1 2 

Hold  Everybody Perry-Cooley Fox 2  reels 

Hold  Everything Special  Cast Pathe 1  reel Dee.  12 

Hold  Tight Alice  Ardell F.  B.  O 2  reels 

Hold  Your  Hat Al.  St.  John Educational 2  reels Mar.    6 

Home  Cured Johnny  Arthur Educational 2  reels 

Honeymoon  Hotel,  The . .  .Neeley  Edwards Universal 1  reel 

Honeymoon  Squabble, 

The? Edna  Marian Universal 2  reels ....  Jan.   23 

Honor  System,  The "Aesop  Fable  " Pathe 1  reel Nov.  21 

Horse  Laugh Chas.  Puffy Universal 1  reel 

Hot  Cakes  for  Two Alice  Day Pathe 2  reels Jan.   23 

Hot  Dog Arthur  Lake Universal 1  reel Jan.  23 

Hot  Doggie Walter  Hiers Educational 2  reels Nov.  14 

Hot  Feet Cliff  Bowes Educational 1  reel Nov.  14 

Hotsy  Totsy Alice  Day Pathe 2  reels Dec.  26 

How  the  Bear  Got  His  Short  Tail Film  Book.  Offices...  1  reel 

How  the  Elephant  Got  His  Trunk F.  B.  0 1  reel 

Hug  Bug,  The Glenn  Tryon Pathe 2  reels Mar.  13 

Humming  Birds,  The Buddy  Messinger ....  B'way  Dist   Corp 2  reels 

Hungry  Hounds "  Aesop  Fable  " Pathe 1  reel 

Hunting  in  1950 "  Aesop's  Fable  "...  .Pathe 

Hurry,  Doctor Ralph  Graves Pathe 2  reels 

In  Deep Cliff  Bowes Educational 1  reel Oct     10 

Inventors,  The Tennek  Film  Corp 

Isn't  Love  Cuckoo Raymond  McKee Pathe 2  reels Dec.     » 


1-150 


Mot  i  o  n     I'  i  c  t  n  r  (•     A'  e 


Feature  Star  Distributed  by        Length      Reviewed 

Jiminy  Crickets Neeley  Edwards Universal 1  reel 

June  Bride,  A "  Aesop's  Fable  "...  .Pathe 1  reel Feb.   13 

Just  Spooks "Dinky  Doodle".  .  .    F.  B.  O 1  reel 

Keep  Trying Cliff  Bowes Educational 1  reel Feb.  27 

Kick  Me  Again Charles  Puffy Universal 1  reel 

Klynick,  The "Hey  Fellas" Davis  Dist 2  reels Sept.    5 

Ko  Ko  Baffles  the  Bulls .  .  Cartoon Red  Seal 1  reel Feb.   27 

Ko-Ko  Nuts "  Cartoon  " Red  Seal 1  reel Sept.  5 

Ko-Ko  Packs  'Em  In "  Cartoon  " Red  Seal 1  reel Not   14 

Ko-Ko  Steps  Out "  Cartoon  " Red  Seal 1  reel Jan.  23 

Ko-Ko  on  the  Run  (Out-of-Inkwell) Red  Seal  Pict 1  reel Oct.    3 

Lame  Brains Alice  Ardell F.  B.  0 2  reels 

Laughing  Ladies Special  Cast Pathe 2  reels ....  Dec.     3 

Lickety  Split Lige  Conley Educational 2  reels ....  Feb.     6 

Light  Housekeeping Lige  Conley Educational 2  reels 

Lighter  Than  Air "Aesop's  Fables  " .  . . .  Pathe 1  reel Jan.   30 

Lion  and  the  Monkey,  The."  Aesop  Fables  " Pathe 1  reel Oct.    I  ft 

Little  Brown  Jug,  The    ..."  Aesop's  Fables  "...  .Pathe 1  reel Feb.    13 

Little  Red  Riding  Hood   .  .Baby  Peggy Universal 2  reels 

Live  Cowards Educational 2  reels 

Long  Pants Glenn  Tryon Pathe 2  reels ...    Feb.   13 

Love  and  Kisses Alice  Day Pathe 2  reels ....  Oct.     1 

Love  and  Lions Special  Cast Fox 2  reels 

Love  My  Dog Arthur  Lake Universal 1  reel Dec.   1* 

Mad  Racer,  The "  Van  Bibber  " Fox 2  reels 

Maid  in  Morocco Lupino  Lane Educational 2  reels .  ...  Oct.    1 7 

Mail  Coach,  The "  Aesop's  Fables  " Pathe 1  reel Mar.    6 

Maizie  Won't  Tell Alberta  Vaughn F.  B.  0 2  reels 

Mamma  Behave Ralph  Graves Pathe 2  reels  ....  Mar.    S 

Meet  My  Girl Ralph  Graves Pathe 2  reels   .  .  .  Mar.  13 

Merchant  of  Weenies ....  Charles  Delaney Bischoff,  Inc 2  reels ....  Sept.  12 

Min's  Away "  The  Gumps  " Universal 

Min's  Home  on  the  Cliff . .  Joe  Murphy Universal 2  reels 

Min  Walks  In  Her  Sleep.."  The  Gumps  " Universal 2  reels 

Misfit  Sailor,  A Billy  Dooley Educational 2  reels ....  Oct.      3 

Monkey  Business "  Krazy  Kat  " Winkler  (S.  R.) 1  reel 

Monkey  Business "  Our  Gang  " Pathe 2  reels 

Moonlight  and  Noses Clyde  Cook Pathe 2  reels ....  Oct.      3 

More  Mice  Than  Brains .  . "  Aesop  Fable  " Pathe 1  reel 

Mortgaged  Again Arthur  Lake Universal 1  reel 

Movies,  The Lloyd  Hamilton Educational 2  reels ....  Oct.     3 

Moving  Day Cooley-Perry Fox 2  reels ....  Mar.    t> 

Muddled  Up Charles  Puffy Universal 1  reel . 

My  Stars Educational 2  reels ....  Jan.   23 

My  Swedie Neal  Burns Educational 2  reels 

Nobody's  Business Lloyd  Hamilton Educational 2  reels 

No  Father  to  Guide  Him. .  Charles  Chase Pathe 2  reels Sept.    5 

Number  One  Society,  A . .  ."East  Side, West  Side"Fox 

Nursery  Troubles Edna  Marian Universal 2  reels ....  Oct.    24 

Nuts  and  Squirrels "  Aesop  Fable  " Pathe 1  reel 

Off  His  Beat Walter  Hiers Educational 2  reels.  . .  .Sept.  12 

Officer  No.  13 Eddie  Gordon Universal 1  reel 

Officer  of  the  Day Special  Cast Fox 2  reels Feb.   13 

Oh  Buster Arthur  Trimble Universal 2  reels ....  Nov.    7 

On  Edge Lige  Conley Educational 2  reels 

On  the  Links "Pat  Men"   F.  B.  0 2  reels 

On  Thin  Ice "  Mutt  &  Jeff" Hal  Hodes 1  reel Mar.    6 

One  Wild  Night Neely  Edwards Universal 1  reel 

One  Wild  Ride "  Our  Gang" Pathe 2  reels Dec.  12 

Only  Son,  The Paul  Parrott Pathe 

Oo- La-La Bobby  Vernon Educational 2  reels 

Or  What  Have  Yoa Alberta  Vaughn F.  B.  0 2  reels 

Over  There-Abouts Mack  Sennett Pathe 2  reels 

Page  Me Special  Cast Educational 2  reels ....  Feb.  27 

Papa,  Be  Good  1 Glenn  Tryon Pathe 2  reels ....  Dec.     5 

Parisian  Knight,  A Earle  Foxe Fox 2  reels. . .  .Dec.  19 

Pawnshop  Politics "  East  Side" Fox 

Pay  the  Cashier Paul  Parrott Pathe 1  reel Feb.  20 

Peacemakers,  The "  Helen  &  Warren  "..Fox 2  reels. . .  .Nov.     7 

Peggy  in  a  Pinch "Sheiks  and  Shebas" .  Davis  Dist 2  ree  s 

Peggy's  Heroes "Sheiks  and  Shebas" .  Davis  Dist 2  ree  » . . . .  Oct.    10 

Peggy's  Pests "Sheiks  and  Shebas" .  Davis  Dist 2  reeis 

Peggy's  Putters "Sheiks  and  Shebas" .  Davis  Dist 2  reels 

Perfect  Lie,  The Neely  Edwards Universal 1  reel 

Phoney  Express,  The Charles  Puffy Universal I  reel Mar.  13 

Pie  Eyed  Pie "  Krazy  Kat" Winkler  (S.  R.) I  reel 

Pike's  Pique Alberta  Vaughn Film  Book,  Offices. .    2  reels 

Piping  Hot Al  Alt Universal 2  reels Oct.    10 

Pleasure  Bent Charles  Puffy Universal 1  reel 

Pleasure  Bound Lige  Conley Educational 2  reels ....  Ang.  22 

Polar  Baron,  The Fox 

Prep  School Arthur  Lake Universal 1  reel 

Punch  in  the  Nose,  A.  .  .  .Special  Cast Pathe 2  reels. . .  .Oct.    31 

Quick  Service Cliff  Bowes Educational 1  reel 

Rainbow's  End,  The "  Felix  the  Cat  " Educational 1  reel Dec.  19 

Rainy  Knight,  A Pathe   2  reels 

Raisin'  Cain Big  Boy Educational 2  reels 

Raisin'  Trouble Arrow 2  reels 

Reporter,  The "  Van  Bibbers  " Fox 

Roomers  Afloat Jack  Cooper Bischoff  (S.  R.) 2  reels Oct.    31 

Run  Tin  Can Burns-Steadman Educational 2  reels ....  Feb.  20 

Salty  Sap,  A Billy  Dooley Educational 2  reels 

Salute Alice  Ardell Film  Book.  Offices . .  .2  reels 

Saturday  Afternoon Harry  Langdon Pathe 3  reels ....  Feb.     6 

Saving  a  Safe Jimmy  Aubrey F.  B.  0 2  reels 

Scandal  Hunters Al  Alt Universal 2  reels 

Scrambled  Eggs Special  Cast Educational 1  reel Oct.    17 

Sea  Scamps Big  Boy Educational 2  reels.  .  .  .Feb.   13 

Shoes Special  Cast Fox 2  reels ....  Aug.  29 

Shore  Shy Dooley- Joyce Educational 2  reels 

Should  Sailors  Marry Clyde  Cook Pathe 2  reels.  .  .  .Nov.  14 

Sky  Bound Al.  St.  John Educational 2  reels 

Sky  Hooks   Educational 1  reel 

Sky  Jumper,  The Earle  Foxe Fox 2  reels 

Slippery  Feet Bobby  Vernon Educational 2  reels ....  Oct.   31 

Slow  Down    Cliff  Bowes Educational 1  reel Nov.  28 

Smash  Up,  The "  The  Gumps  " Universal 2  reels 

Soapsuds  Lady,  The Alice  Day Pathe 2  reels ....  Nov.  28 

Social  Triangle,  A "  O.  Henry" Fox 

Soft  Pedal Charles  Parrott Pathe 1  reel Feb.   13 

Solid  Ivory Mohan-Engle Pathe 1  reel Oct.    17 

So  Long  Bill Billy  West Arrow 2  reels 

Some  Baby Kerr  King Cantor  &  Brandell 

Somebody's  Wrong Bowes-Newman Educational 1  reel 

Somewhere  in  Somewhere  Special  Cast Pathe 2  reels ....  Sept.  24 

So's  Your  Old  Man Alberta  Vaughn Film.  Book.  Offices .  .  2  reels 

So  This  is  Paris Neeley  Edwards Universal 1  reel 

Spanish  Love "  Aesop  Fable  " Pathe 1  reel Mar.  13 

Spanking  Breezes Alice  Day Pathe 1  reel 

Speedy  Marriage,  The Wanda  Wiley Universal 2  reels ....  Nov.  14 

Spooky  Spooks Bischoff  (S.  R.) 2  reels Sept.  12 

Spot  Light LJge  Conley Educational 2  reels ... .  Oct.   24 

Starr ation  Blues Clyde  Cook Pathe 2  reels ....  Dec.  19 

Stranded    Edna  Marian Universal 2  reels ....  Sept.    5 

Strong  for  Love Special  Cast    Fo  x 2  reels 

Sweet  and  Pretty Bowes-Marlowe Educational 1  reel 


Feature 

Sweet  Marie 

Sweet  Pickle,  A , 

Tailoring 

Take  Your  Time 

Taxi  War,  A 

Tea  for  Love 

There  He  Goes 

Three  Blind  Mice 

Three  Wise  Goofs 

Tight  Cargo 

Time  Flies 

Tin  Ghost,  The 

Tonight's  the  Night 

Too  Many  Relations    ... 
Too  Much  Mother-in-Law 

Tourist,  The 

Transients  in  Arcadia.  .  .  . 

Trimmed  in  Gold 

Tune  Up 

Ugly  Duckling,  The 

Uncle  Tom's  Gal 

Understudy,  The 

Uneasy  Three,  The 

Unfriendly  Enemies 

Up  in  the  Air 

Wandering  Papas 

Wandering  Willies 

Watch  Out 

Weak  But  Willing 

Westward  Ho 

What's  the  World  Coming 

To 

What's  Up 

When  Hell  Froze  Over 
Whispering  Whispers . . 

Whistling  Lions 

Whoa  Emma 

Who's  Which 

Wicked  City,  The 

Wide  Open  Faces 

Wife  Tamers 

Wildcats  of  Paris 

Windjammers,  The.  .  . 
Window  Dummy,  The. 

Winning  Pair,  A 

Wireless  Lizzie 

Woman  of  Letters,  A.  . 
Working  for  the  Rest . . 

Wrestler,  The 

Yearning  for  Love 

Yes,  Yes,  Babette 

Your  Husband's  Past . . 
Your  Own  Back  Yard . . 


Star  Distributed  by        Length      Reviewed 

Special  Cast Fox 2  reels Aug.  29 

Alice  Day Pathe 2  leels ....  Oct.   24 

"  Fat  Men" F.  B.  0 2  reels 

Ralph  Graves Pathe 2  reels Nov.  21 

Eddie  Gordon Universal 2  reels ....  Oct.   1 1 

B'way  Dist.  Corp 2  reels 

Harry  Langdon Pathe 3  reels 

"Aesop's  Fables  " . .  .  .  Pathe 1  reel Jan.   23 

"  Fat  Men  " F.  B.  0 2  leels 

Charles  Puffy Universal 1  reel Jan.  30 

Lupino  Lane Educational 2  reels ....  Feb      6 

Lige  Conley Educational 2  reels 

Bowes-Bradley Educational 

Helen  and  Warren". Fox 2  reels 


Sept.  12 
Aug.  15 
Oct.  31 
Feb.  20 
Mar.  6 
.  Sept.  26 
.  Oct.     3 

.Nov.'  21 


Constance  Darling ....  Universal 2  reels . 

Johnny  Arthur Educational 2  reels . 

Special  Cast Fox 2  reels . 

Special  Cast Pathe 2  reels 

Charles  Puffy Universal 1  reel .  . 

"  Aesop  Fable  " Pathe 1  reel .  . 

Edna  Marian Universal 2  reels  . 

Arthur  Lake Universal 1  reel . . 

Charles  Chase Pathe 2  reels . 

Jas.  Finlayson Pathe 1  reel . . 

"  Aesop  Fable  " Pathe 1  reel .  . 

Clyde  Cook Pathe .2  reels 

Pathe 2  reels 

Bobby  Vernon Educational 2  reels  ....  Aug.  29 

Walter  Hiers Educational 2  reels  ....  Dec.  1 3 

Chas.  Puffy Universal 1  reel Oct.     9 

Clyde  Cook Pathe 2 

Cuff  Bowes Educational 1 

Hal  Hodes 1 

Pathe 2 

Parrott-Ralston Pathe 1 

Jimmie  Adams Educational 2 

Cliff  Bowes Educational 1 

"  Aesop  Fable  " Pathe 1 

Ralph  Graves Pathe 2 

Cook-L.  Barrymore .  .  .  Pathe 2 

"  Aesop  Fable  " Pathe 1 

"Aesop  Fable  " Pathe 1 

Ralph  Graves Pathe 2 

Wanda  Wiley Universal 2 

Walter  Hiers Educational 2 

,,  Helen  and  Warren  "Fox 2 

Johnny  Sinclair Bischoff  (S.  R.) 2 

Earle  Foxe Fox 2 

Wanda  Wiley    Universal 2 

Bobby  Vernon Educational 2 

Special  Cast Pathe 2 

"  Our  Gang  " Pathe 2 


reels .  . 

Jan. 

23 

reel. . . 

.  .  Dec. 

U 

reel.  .  . 

..Feb. 

20 

reels.  . 

. .  Jan. 

30 

reel.  .  . 

reels . 

reel . . . 

.  .  Oct. 

10 

.Feb. 

27 

reels .  . 

. . Jan. 

23 

reel.  . . 

. .  Nov. 

21 

.  .  Feb. 

20 

reels .  . 

.  .Dec. 

11 

reels .  . 

. .  Oct. 

24 

reels .  . 

.  .  Mar. 

It 

reels . 

Mar 

6 

reels .  . 

..Oct. 

31 

reels . . 

.  .  Aug. 

2» 

reels .  . 

. .  Dec. 

11 

reels .  . 

Feb. 

13 

reels .  . 

. .  Oct. 

3 

Short  Subjects 


Feature  Distributed  by       Length     Reviewed 

Ace  of  Spades  (Serial) William  Desmond ....  Universal 10  episodesOct.   24 

<U1  Astride  (Sportlight) Pathe 1  reel Jan,  30 

All  for  a  Girl Buddy  Massinger ....  B'way  Dist.  Co 2  reels 

All  for  a  Queen Hal  Hodes 1  reel Feb.  20 

All  Tied  Up "Fat  Men" Film  Book.  Offices... 2  reels 

All  Wool Mohan-Engle Pathe 1  reel Oct   31 

Amazing  Mazie Alberta  Vaughn F.  B.  0 2  reels Oct.   24 

Amundsen  Polar  Flight,  The Pathe 3  reels Nov.  21 

Angelus,  The Cranfield    &    Clarke 

(S.  R.) I  reel 

Animated  Hair  Cartoons  (Series) Red  Seal  Pict 1  reel Jan.  30 

Animated  Hair  Cartoon  No.  4 Red  Seal 1  reel Feb.  27 

Are  Parents  Pickles? Parrott-Ralston Pathe 1  reel 

At  Home "  Our  Gang  " Pathe 2  reels 

Baby  Be  Good "  Juvenile  " Educational 3  reels ....  Oct.    24 

Bar-G  Mystery  (Serial) Pathe 

Barrier  Busters  (Sportlight) Pathe 1  reel Sept.  12 

Bed  Time  Stories Sierra  Pictures 2000  feet 

Big  Game  ( Mustang) Universal 2  reels ....  Feb.  20 

Boundary  Line,  The  (Mustang  Series) Universal 2  reels. Oct.    31 

Breakin'  Loose  (Mustang  Series) Universal 2  reels ....  Dec     5 

Burmah  Blues Hal  Hodes I  reel Feb.  27 

Call  of  Hazard,  The  (Fred  Humes) Universal 2  reel* 

Casey  of  the  Coast  Guard  (O'Hara-Ferguson) .  .  . Pathe Serial Feb.  20 

Clever  Feet  (Sportlight) Pathe 1  reel 

Colorful  Fashions  From  Paris  (Novelty) Educational 1  reel Mar.    6 

Criss  Cross  Cruize,  A  (Hodge  Podge) Educational 1  reel Mar.  13 

Crook  Buster,  The  (Mustang) Universal 2  reels 

Cuba  Steps  Out  (Variety) Fox 1  reel 

Dixie  Doodle  (Sportlight) Pathe 1  reel 

Egypt  Today Fox 1  reel Feb.   13 

Fight  Within,  The George  Larkin Universal 2  reels 

Film  Facts  (Series  No.  1) Red  Seal  Pict 1  reel Jan.   30 

Fish  for  Two Red  Seal 1  reel Feb.  27 

Flame  Fighter,  The  (Serial)  Herbert  Rawlinson.  .  .Rayart 10  episodes 

Flaming  West,  The  (Mustang  Series) Universal 2  reels 

Flashes  of  the  Past Pathe 2  reels 

Flirting  With  Death Red  Seal  Pict 2  reels Sept.  24 

From  A  to  Z  Thru  Filmdom  (Hodge  Podge) Educational 1  reel 


F.  B.  O 1  reel. 

Universal 2  reels ....  Oct.    10 

Pathe 1  reel Mar.    6 

Pathe io  episodes..  Dec    5 

Universal 2  reels 

Universal 2  reels 

Feb.     b 


Giraffe's  Long  Neck,  The 

Gold  Trap,  The  (Mustang  Series) 

Great  Arena,  The  (Sportlight) 

Green  Archer,  The  (Serial)  Ray-Miller 

Grinning  Fists  (Fred  Humes) 

Gunless  Bad  Man,  The 

Hearts  of  the  West Edmund  Cobb Universal 2  reels 

Her  First  Night  in  Philadelphia Cranfield  &,  Clarke.  .2  reels 

II ero  of  Piperock Corbett-Holmes Universal 2  reels Jan.   30 

His  Pal Chesterfield  M.  P.  Co. 

(S.  R.) 2  reels 

In  a  China  Shop  (Variety) Fox 1  reel 

I  Remember Short  Films  Syn 2  reels Sept.  2b 

Iron  Trail  Around  (Variety) Fox 1  reel Dec.  26 

Just  Cowboys  ( Mustang  Series) Universal 2  reels Oct.    10 

Knickknacks  of  Knowledge  (Hodge  Podge) Educational 1  reel Nov.  14 

Leaps  and  Bounds  (Sportlight) Pathe 1  reel Mar.  13 

Life's  Greatest  Thrills Universal 2  reels Sept.  2b 

Lightning  Hutch  (Serial) Arrow 

Lightnin'  Strikes Tennek  Film  Corp.. 2  reels 

Magic  Hour,  The Cranfield  &  Clark....  1  reel Dec.  19 

Magical  Movies  (Hodge  Podgei    Educational 1  reel 


M a rch     2  7 ,     19  26 


1451 


Feature  Distributed  by       Length     Reviewed 

Man  With  a  Scar,  The  (Fred  Humes) Universal 2  reels ....  Jan.  36 

Marionettes  (Hope  Hampton) Educational 1  reel Dec.     5 

Marvels  of  Motion  (Series) Red  Seal  Pict. 1  reel Sept.    5 

Montana  of  the  Range Josie  Sedgwick Universal 2  reels ....  Feb.     6 

Mother  Goose's  Movies  (Hodge  Podge) Educational 1  reel Feb.     6 

Mountain  Molly  O  (Mustang) Universal 2  reels 

My  Bonnie  ( Ko-Ko  Series) Red  Seal  Pict 1  reel Oct.     3 

My  Own  Carolina  (Variety) Fox 1  reel Aug.  29 

Neptune's  Domain Educational 1  reel 

No  Woman's  Land Hal  Hodes 1  reel Feb.  27 

One  Wild  Time  (Corbett  &  Holmes) Universal 2  reels 

Outings  For  All  (Sportlight) Pathe 1  reel 

Parisian  Modes  in  Color Educational 1  reel Jan.  30 

Perils  of  the  Wild  (Serial) Universal 10  episodes 

Queen  of  the  Hills Josie  Sedgwick Universal 2  reels 

Raid,  The  (Mustang  Series) Universal 2  reels ....  Oct.    10 

Range  Law  (Mustang  Series) Universal 2  reels ....  Nov.  23 

Rider  of  the  Pass  (Mustang  Series) Universal 2  reels 

Ridin'  for  Love  ^  Jack  Mower) Universal 2  reels 

River  Nile,  The  (Variety) Fox 1  reel Nov.  28 

Road  From  Latigo,  The  (Mustang  Series) Universal 2  reels ....  Oct.    17 

Runaway  Taxi,  A  (Stereoscopik) Pathe 1  reel Oct.     3 

Rustlers  of  Boulder  Caoyon,The(Mustang  Series)  Universal 2  reels ....  Nov.  21 

Rustler's  Secret  The  (Mustang) Universal 2  reels 

Rustlin'  Kid,  The  (Mustang  Series) Universal 2  reels 

Scarlet  Streak,  The  (Serial)  Jack  Daugherty ....  Universal 10  episodes 

Scotty  of  the  Scouts  iSerial) Rayart Serial 

Searchlight  (Issue  C) Red  Seal 1  reel Mar.    6 

Shadows  of  the  Tiger Tennek  Film  Corp ...  2  reels 

Shakespeare  (Gems  of  the  Screen) Red  Seal 1  reel 

Shooting  at  Time  (Sportlight) Pathe 1  reel 

Shootin'  Wild  (Mustang  Series) Universal 2  reels ....  Oct.   24 

Silvery  Art Red  Seal 2  reels Sept.  26 

Sky  Skidder,  The Bischoff 10  episodes 

Sky  Tribe,  The  (Variety) Fox 1  reel 

Songs  of  Ireland  (Music  Film) Pathe 1  reel 

Songs  of  Scotland  (Music  Film) Pathe 1  reel 

Soul  of  the  Cypress Red  Seal 1  reel Feb.  27 

Starting  an  Argument  (Sportlight) Pathe 1  reel 

Story  Teller,  The  (Hodge  Podge) Educational 1  reel Oct.     3 

Strenuous  Life,  The  (Sportlight) Pathe 1  reel Feb.   20 

Taking  Chances  (Mustang  Series) Universal 2  reels 

Then  and  Now  (Sportlight) Pathe 1  reel 

Tiger  Hunt,  The Hal  Hodes 1  reel Feb.  20 

Toiling  for  Rest  (Variety) Fox 1  reel 

Too  Many  Bucks  (Mustang  Series) Universal 2  reels. . .  .Nov.  21 

Top  Hand  (Edmund  Cobb) ...  Universal 2  reels Dec.  19 

Tricked  (Mustang  Series) Universal 2  reels ....  Sept.  12 

Uncle  Tom's  Cabin F.  B.  O 1  reel 

Uprising  Generation  (Sportlight) Pathe 1  reel Feb.     6 

Vanishing  Millions Sierra  Pictures Serial 

Walloping  Wonders  (Sportlight) Pathe 1  reel 

What  Price  Touchdown  (Sportlight) ..  .Pathe 1  reel 

Whirlpool,  The  (Variety) Fox 1  reel 

White  Paper  (Variety) Fox 1  reel 

With  Pencil,  Brush  and  Chisel  (Variety) Fox 1  reel 

Wild  Beasts  of  Borneo Educational 2  reels ....  Sept.  12 

Wild  West  (Serial)  Ferguson- Mulhall Pathe 10  episodes  Sept.  12 

Winged  Rider,  The Edmund  Cobb Pathe 2  reels ...  .Feb.   13 

Winking  Idol,  The  (Serial)Desmond-Sedgwick  .  .  Universal 10  episodes 


Coming  Attractions 


Feature  Star  Distributed  by  Length      Reviewed 

30  Below  Zero Buck  Jones Fox 

Accused Special  Cast Inde.  Films 5000  feet.  .Jan.  16 

Aloma  of  the  South  Seas . .  Gilda  Gray Paramount 

Altars  of  Desire Special  Cast M-G-M 

Amateur  Gentleman,  The .  Richard  Barthelmess. .  First  National 

Apache  Princess Wilson-Gerber Davis  Dist.-Vital 

Ancient  Mariner,  The ....  Special  Cast Fox 5548  feet . .  Jan.   30 

Aristocrat,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Atlantis First  National 

Back  Slapper,  The Special  Cast M-G-M 

Bad  Habits Special  Cast Astor  Dist.  (S.  R.) 

Bankrupt Ginsberg-Kann 

Barriers  of  Fire Monte  Blue Warner  Bros 

Bat,  The Special  Cast United  Artists 

Battling  Butler Buster  Keaton M-G-M 

Beau  Geste Paramount 

Beauty Special  Cast M-G-M 

Beauty  and  the  Beast Ronald  Colman United  Artists 

Behind  the  Screen Special  Cast M-G-M 

Bellamy  the  Magnificent .  .Special  Cast M-G-M 

Ben  Hur Special  Cast M-G-M 1 2000  feet .  Jan.   16 

Big  Night,  The Laura  La  Plante Universal 

Big  Parade,  The John  Gilbert Metro-Goldwyn 12550  feet .  Nov.  23 

Black  Pirate,  The Douglas  Fairbanks .  .  .  United  Artists 

Blind  Goddess,  The Special  Cast Paramount 

Border,  Intrigue Franklyn  Farnum Inde.  Pict.  ( S.  R.) . .  .    5  reels . . .  Jane     6 

Border  Women Special  Cast Phil  Goldstone  (S.R.) 5000  feet 

Born  to  Battle Tom  Tyler F.  B.  O 5100  feet.  .Feb.  13 

Borrowed  Plumes Daw-Welch Arrow 

Broken   Hearts   of   Holly- 
wood   Warner  Bros. 

Broken  Homes Lake-Glass Astor  Dist 

Brooding  Eyes Lionel  Barrymore Ginsberg   Dis.    Corp. 

(S.  R.) 

Brown  of  Harvard Jack  Pickford Metro-Goldwyn 

Call  In  the  Night,  A Truart  (S.  R.) 

Cat's  Pajamas,  The Bronson-Cortez Paramount 

Charity  Ball,  The Metro-Goldwyn 

Cigarette      Maker's      Ro- 
mance, The Special  Cast M-G-M 

Circus,  The Charles  Chaplin United  Artists 

Cleaner  Flame,  The Louise  Carter Arrow 

College  Widow,  The Syd  Chaplin Warner  Brothers 

Coney  Island Special  Cast M-G-M 

Courage  of  Captain  PlumbSpecial  Cast Davis  Dist.-Vltal 

Crashing  Through Jack  Perrin Ambassador  Pict.  ( S.R.)  5000  feet 

Crashing  Timbers Harlan- Da na Universal 

Crazy  Fool,  The M-G-M 

Crown  of  Lies,  The Pola  Negri Paramount 

Cruel  Truth,  The Ginsberg-Kann 

Cyclone  Bob Bob  Reeves Anchor  Film  Dist 

Cyrano  de  Bergerac Special  Cast Atlas  Dist.  (S.R.)... 9500  feet . . July   18 

Danger  Line,  The Special  Cast Astor  Dist.  (S  R.) 

Dark  Horse,  The Harry  Carey Prod.  Dist.  Corp 

Daughter  of  th  e  Siou  x,  A .  .  Wilson-Gerber Davis  Dist.-Vital ....   5  reels . . .  Oct.   24 


Feature  Star  Distributed  by       Length     Reviewed 

Dead  Command,  The Special  Cast M-G-M 

Defend  Yourself Dorothy  Drew Dependable  Films .  . .  5000  feet . .  Jan.     9 

Demon  Rider,  The Ken  Maynard Davis  Dist.-Vital ....  5000  feet . .  Aug.     2 

Desert  Gold Holt-Dove Paramount 

Desert  Healer Stone-Bedford First  National 

Detour Prod.  Dist.  Corp 

Devil  Horse,  The Rex  (horse) Pathe 

Dice  Woman,  The Priscilla  Dean Prod.  Dist.  Corp 

Do     Clothes     Make     the 

Woman? Mrs.  Valentino F.  B.  O 

Don  Juan John  Barrymore Warner  Bros 

Don't  Lie  to  Your  Wife .  .  .  Haver-McDonald Arrow 

Don  X Bruce  Gordon B.  A.  Goodman  (S.R.)5000  feet . . Feb.   1 3 

Door  Mat,  The Warner  Bros 

Duchess  of  Buffalo,  The .  .  Constance  Talmadge .  .First  National 

Dumb  Head Tiffany  (S.R.) 6500  feet 

East  ci  the  Setting  Sun . . .  Constance  Talmadge .  First  National 

Eden's  Fruit B.  P.  Schulberg  (S.R.) 

Ella  Cinders Colleen  Moore First  National 

Ermine  and  Rhinestone H.  F.  Jans  (S.  R.) 

Eve's  Leaves Leatrice  Joy Prod.  Dist.  Corp 

False  Steps Special  Cast Paramount 

Fangs  of  Fate Bill  Patton Chesterfield  (S.R.)  .  .  5000  f  et . .  Feb.    13 

False  Pride Astor  Dist 

Fascinating  Youth Junior  Stars Paramount Mar.  13 

Fast  Life  in  New  York ....  Special  Cast M-G-M 

Fifth  Horseman,  The Lee-Bradford  (S.  R.) 

Fighting  Boob,  The Bob  Custer F.  B.  O 

Fighter's  Paradise,  The . . Rex  Baker Phil  Goldstone 5000  feet 

Fighting  Courage Ken  Maynard Davis  Dist.-Vital ....   5  reels .  .  .  July    1 1 

Fighting  Fate Billy  Sullivan Rayart  (S.  R.) 4991  feet.  .Feb.     6 

Fighting  Heart,  The Frank  Merrill Bud     Barsky     Prod. 

(S.  R.) 5000  feet 

Fighting  Smile,  The Bill  Cody Inde.  Pict.  Corp.(S.R.)  4630  feet 

Fig  Leaves Fox 

Fine  Manners Gloria  Swanson Paramount 

Flames Special  Cast M-G-M 

Flaming  Forest,  The M-G-M 

Flaming  Frontier,  The ....  Special  Cast Universal 

Flashing  Steeds Bill  Patton Chesterfield  (S.  R.) . .  5000  f  eet .  .  Feb.  27 

Fleet  Foot Marilyn  Mills Davis  Dist.-Vital 

Flight  to  the  Hills,  The Paramount 

Flyin'  Thru Al  Wilson Davis  Dist.-Vltal Nov.    7 

Flying  Fool,  The Dick  Jones Sunset  Prod.  (S.R.) 

Forest  of  Destiny,  The Gotham  Prod.  (S.  R.) 

Forever  After Corinne  Griffith First  National 

For  Heaven's  Sake Harold  Lloyd Paramount 

Fort  Frayne Ben  Wilson Davis  Dist 5000  test . .  Aug.  29 

Four  Feathers Richard  Barthelmess. .  First  National 

Four  Stragglers,  The Special  Cast M-G-M 

Friends Special  Cast Vitagraph 

Frisco  Sal Special  Cast M-G-M 

Frivolity B.  P.  Schulberg  (S.R.) 

Galloping  Dude,  The Franklyn  Farnum Inde.  Pict.  Corp. (S.R.)  4700  feet 

Gambling  Chaplain,  The .  .  Special  Cast M-G-M 

Garden  of  Allah,  The N.    Talmadge-R.    Col- 
man   United  Artists 

Garden  of  Eden,  The Special  Cast M-G-M 

Get  Off  the  Earth Raymond  Griffith Paramount 

Glorifying  the  American  Girl Paramount 

Gold  Hunters,  The David  Butler Davis  Dist.- Vital 6500  feet . .  Nov.    7 

Good  Luck Conway  Tearle First  National 

Goose  Man,  The Special  Cast M-G-M 

Great  Deception,  The First  National 

Greater  Glory,  The Special  Cast First  National 

Greatest  Show  on  Earth Paramount 

Great  Jewel  Robbery Herbert  Rawlinson .  . .  Dependable  Films . . .  4806  feet . .  Jan.     9 

Grey  Vulture,  The Ken  Maynard Davis  Dist.-Vital 

Gulliver's  Travels Universal 

Hairpin  Duchess,  The   ...  Special  Cast M-G-M 

Hands  Across  the  Border .  Fred  Thomson F.  B.  O 

Harem  Girl,  The Special  Cast Astor  Dist.  (S.  R.) 

Haunted  Range,  The Ken  Maynard Davis  Dist.- Vital Sept.  26 

Haven,  The Special  Cast M-G-M 

Her  Big  Adventure Special  Cast Kerman  (S.  R.) 4800  feet .  .  Jao.   1C 

Her  Honor,  The  Governor F.  B.  O 

Her  Next  Steps Ginsberg-Kann. 

Here  He  Comes Earle  Douglas Sierra  Pictures 5000  feet 

High  Society Tom  Mix Fox 

His  Woman Special  Cast Whitman  Bennett ...   7  reels 

Horses  and  Women B.  P.  Schulberg 

House  Behind  the  Hedge Ginsberg-Kann 

Human  Mill,  The Special  Cast M-G-M 

Hurricane,  The Special  Cast Truart  (S.  R.) 

I  Can  Dolt Special  Cast M-G-M 

I'll  Tell  the  World Olmstead-Arthur M-G-M 

Imposter,  The Evelyn  Brent F.  B.  O 

Inevitable        Millionaires, 

The M.  Moore-Devore ....  Warner  Bros 

In  His  Arms Special  Cast M-G-M  _ 

In    Praise    of    James 

Carabine    . Special  Cast M-G-M 

In  the  Third  Degree Ginsberg-Kann 

In  to  Her  Kingdom Corinne  Griffith First  National 

Jason Special  Cast M-G-M _ 

Justice  of  the  Far  North C.  B.  C.  (S.  R.) 5500  feet 

Kid  Boots Eddie  Cantor Paramount 

Kid  Gloves Johnny  Hines First  National 

Killer,  The Marilyn  Mills Davis  Dist.-Vital 

La  Bobeme Gish-Gilbert Metro-Goldwyn 8781  feet . .  Mar.  13 

Lady  of  the  Harem,  The .  .  Special  Cast Paramount 

Lady  of  Leisure Special  Cast M-G-M 

Lawful  Cheater,  The Bow-McKee B.  P.  Schulberg 4946  feet .  .  Jan.     9 

Lawless  Love Al  Ferguson Davi-  Di-t.-Vital 

Lawless  Trails Bruce  Gordon B.A.Goodman  (S.R.) .  5000  feet . .  Feb.  20 

Law  or  Loyalty Lawson  Harris Davis  Dist.  Div 4800  feet.  .Nov.  14 

Lena  Rivers Special  Cast Arrow 6521  feet 

Les  MIserables Universal 

Let's  Get  Married Richard  Dix Paramount 6664  feet.  .  Mar.  13 

Life  of  a  Woman Truart  (S.  R.) 65P0  feet 

Lightnin' Tiffany  (S.  R.) 6500  feet 

Lightning  Jack Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Lightning  Passes,  The . . . .  Al  Ferguson Fleming  Prod.  (S.R.) 

Lights  of  Mo jave,  The Ken  Maynard Davis  Dist.-Vital 

Little  Firebrand ,  The Edith  Thornton Arrow  Pictures 5007  f eet . .  Dee.  11 

Long  Odds Marilyn  Mills Davis  Dist.  Dit 

Lover's  Oath,  A Ramon  Novarro Astor  (S.R.) 5800  feet . .  Oct.    17 

Love's  Blindness Starke-Moreno M-G-M 

Love  Thief,  A Kerry-Nissen Universal 

Lovey  Mary Bessie  Love M-G-M 

Loyalties Special  Cast Fox 

Lunatic  at  Large,  The  ....  Leon  Errol First  National 

Lying  Wives Special  Cast Ivan  Abramson  (S.R.)7  reels ....  Msy     1 

Man  and  the  Moment  Metro-Goldwyn 

Man    With    a    Thousand 

Faces Special  Cast M-G-M 


1452 


M  o  t  i  o  n     P  i  c  t  it  r  e     X  c  w  s 


Feature  Star  Distributed  by        Length      Reviewed 

Mare  Nostrum Soecial  Cast M-G-M 11000  feet. Feb.  27 

Married Special  Cast Jans  (S.  R.) 5772  feet.. Mar.  13 

Married  Cheats .• Fox 

Memories Ramon  Norarro M-G-M 

Men  of  the  Night Ginsberg-Kann 

Men  of  Steel Milton  Sills First  National 

Message  to  Garcia,  A .  .  . .  Special  Cast M-G-M 

Midnight  Flames Columbia  Pict.  (S.  R.) 

Midnight  Special Tniart  (S.  R.) 

Miss  Brewster's  Millions . Bebe  Daniels Paramount 

Million  Dollar  Doll Assoc.  Eihib 

Millionaire  Policemen ....  Special  Cast Ginsberg  Dist.  (S.  R.) 

Mismates Doris  Kenyon First  National 

Miss  318 Special  Cast M-G-M 

Miss  Nobody Anna  L.  Nilsson First  National 

Modern  Musketeer,  A Gene  Corrado Bud  Barsky  (S.R.) . .  .5000  feet 

Money  Talks Special  Cast M-G-M 

Mr.  Battling  Butler Buster  Keaton M-G-M 

My  Lady  of  Whims Clara  Bow Arrow 6089  feet .  .  Jan.   23 

My  Neighbor's  Wife Herbert  Rawlinson .  .  .  Davis  Dist. -Vital 

Mystery  Club,  The Matt  Moore Universal 

Mysterious  Island Special  Cast M-G-M 

Mystery  Lady,  The Special  Cast M-G-M 

Nell  G  wyn Dorothy  Gish Paramount 9  reels ....  Feb.     6 

Nervous  Wreck,  The Prod.  Dist.  Corp 

New  Klondike,  The Thomas  Meighan Paramount 

Nine  and  3-5  Seconds Charles  W.  Paddock..  A.  G.  Steen,  Inc 5600  feet.  .Nov.   12 

Nocturne Special  Cast M-G-M 

North  of  Nome Special  Cast Arrow 5491  feet 

Ohl  Baby Little  Billy Universal 

Old  Army  Game,  The W.  C.  Fields Paramount 

Old  Ironsides Paramount 

Old  Soak,  The Jean  Hersholt Universal 

Open  Book Special  Cast M-G-M 

Ordeal,  The Soecial  Cast M-G-M 

Padlocked Special  Cast Paramount 

Palace  of  Pleasure Fox 

Palm  Beach  Girl,  The Bebe  Daniels Fox 

Pals  First First  National 

Paris Charles  Ray-E.Boardman  Metro-Goldwyn 

Paris  at  Midnight Special  Cast Prod.  Dist.  Corp 

Partners  Again Sidney-Carr United  Artists 

Passionate  Youth Special  Cast Truart  (S.R.) 6  reels .  . .  July   1 1 

Peggy  Takes  a  Chance .  .  .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Chinatown Peggy  O'Day Davis  Dist.- Vital 

Peggy  in  Danger Peggy  O'Day Davis  Dist.-Vital 

Peggy  From  HeadquartersPeggy  O'Day Davis  Dist.-Vital 

Peggy  on  the  Job Peggy  O'Day Davis  Dist.-Vila 

Peggy  of  the  Secret  ServicePeggy  O'Day Davis  Dist.-Vital 

Peggy  Scores  a  Victory .  .  .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  Under  Orders Peggy  O'Day Davis  Dist.-Vital 

Perch  of  the  Devil Universal 

Plumes Special  Cast M-G-M 

Poker  Faces Special  Cast Universal 

Poor  Girl's  Romance,  A .  .  Special  Cast Film  Book.  Offices 

Prince  of  Pilsen Special  Cast Prod.  Dist.  Corp 

Prisoners  of  the  Storm .  .  .  House  Peters Universal 

Prowlers  of  the  Night ....  Fred  Humes Universal 

Puppets Milton  Sills First  National 

Pursued Dorothy  Drew Dependable  (S.  R.)..5000  feet.  .Nov.  14 

Qualitv  Street Metro-Goldwyn 

Quo  V'adis Emil  Jannings First  National Nov.  28 

Rainmaker,  The Wm.  Collier,  Jr.-G.  Hale .  .  M-G-M 

Red  Clay William  Desmond  ....  Universal 

Red  Kimona,  The Mrs.  Wallace  Reid .  .  .  Davis  Dist.-Vital Jan.      2 

Red  Mill,  The Marion  Davies M-G-M 

Red  Signals Ginsberg-Kann 

Remember Columbia  Pictures 

Return  of  a  Soldier Special  Cast Metro-Goldwyn 

Rise  and  Fall  of  Jesse  James J.  S.  Woody 

Road  That  Led  Home,  The Vitagraph 

Rogue's  Riches Special  Cast Astor  Dist.  (S.  R.) 

Rolling  Home Reginald  Denny Universal 

Romance  a  la  Carte Richard  Dix Paramount 

Romance  of  an  Actress Chadwick 

Ropin'  Venus,  The Josie  Sedgwick Universal 

Rust Special  Cast M-G-M 

Sagebrush  Lady,  The Eileen  Sedgwick Chesterfield  M.P.  Corp.  5000  feet .  Feb.    6 

Sailors'  Wives First  National 

Salvage Truart  (S.  R.) 5800  feet 

Savage,  The Ben  Lyon First  National 

Scarlet  Letter,  The Lillian  Gish M-G-M 

Sea  Horses Special  Cast Paramount 7  reels ....  Feb.  27 

Sea  Wolf,  The Ralph  Ince Ralph  Ince  Prod 7500  feet.  .Dec.  19 

Self  Defense Aileen  Percy Arrow  Film  Corp 

Separate  Rooms Special  Cast Fox 

Seventh  Heaven Special  Cast Fox 

Seward's  Folly Special  Cast M-G-M 

Shadow  of  the  Mosque.  .  .Odette  Taylor Cranfield    &    Clarke 

(S.R.) 6200  feet 

Shaiow  of  the  Mosque.  .    Stewart  Rome Ufa 5750  feet.. Dec.  2* 

Share  and  Share  Alike...  .Jane  Novak Arrow 5569  feet 

Shfnandoah B.  P.  Schulberg  (S.  R.) 


Feature  Star  Distributed  by        Length      Reviewed 

She's  My  Baby Ginsberg-Kann 

Shipwrecked Owen-Schildkraut ....  Prod.  Dist.  Corp 

Shootin'  Square Jack  Perrin Ambassador  Pict. ( S.R.) 5008  feet 

Siegfried Ufa Sapt,  12 

Silence H.  B.  Warner Prod.  Dist.  Corp 

Silken  Lady,  The Hulette-Hamilton ....  Arrow 

Silken  Shackles Irene  Rich Warner  Bros 

Silk  Hat  Cowboy,  The Tom  Mix Fox 

Silky  Anne Constance  Talmadge . .  First  National 

Silver  Lanterns Special  Cast Arrow 

Silver  Treasure,  The Special  Cast Fox 

Sir  Lumberjack Lefty  Flynn F.  B.  O 

Sky  Rocket  The Peggy  Hopkins  Joyce .  Assoc.  Exhib 

Smith  of  Cornell George  Walsh Chadwick 

Son  of  the  Sheik,  The Rudolph  Valentino United  Artists 

Sorrows  of  Satan Special  Cast Paramount 

Sparrows Mary  Pickford . United  Artists 

Starlight  Ranch Wilson-Gerber Davis  Dist.-Vital 

Star  Maker,  The Dove-Bushman Universal 

Strange  Bedfellows Metro-Goldwyn 

Sunshine  of  Paradise  Alley  Special  Cast Chadwick  Pict 

Sweet  Daddies First  National 

Sweet  Rosie  O'Grady Columbia  Pict 

Take  a  Chance Richard  Dix Paramount 

Tale  of  a  Vanishing  People Tiffany  (S.  R.) 6500  feet 

Temptress,  The Garbo-Moreno M-G-M 

Tentacles  of  the  North .  .  .  Special  Cast Davis  Dist- Vital 

Ten  to  Midnight Prod.  Dist.  Corp 

Texan's  Oath,  The Ken  Maynard Davis  Dis.-Vital 

That  Old  Gang  of  Mine. . .  Maclyn  Arbackle Dependable  Films . . .  4900  feet . .  Jan.      » 

That's  My  Baby Douglas  MacLean ....  Assoc.  Exhib 

There  You  Are Nagel-Roberts M-G-M 

Thoroughbred,  The Special  Cast Truart 5481  feet.  Bern*.  1» 

Three  Bad  Men Fox 

Three  Pals Marilyn  Mills Davis  Disi.  Vital 4987  feet.   Dec.    6 

Timber  Wolves Ken  Maynard Davis  Dist.-Vital 

Toilers  of  the  Sea Special  Caat M-G-M 

Tongues  of  Scandal Ginsberg-Kann 

Tongo Special  Cast M-G-M 

Tonio,  Son  of  the  Sierras .  .Wilson-Gerber Davis  Dist.-Vital ....  5000  feet . .  Dec  1 » 

Toto Lew  Cody M-G-M 

Trailing  Shadows Edmond  Lowe Fox  Film 

Trapped Elinor  Faire Sierra  Pictures 5000  feet 

Travelin'  Fast Jack  Perrin Ambassador  Pict. 

(S.  R.) 5000  feet 

Travis  Coup,  The Tiffany  (S.  R.) 6500  feet 

Tricks Marilyn  Mills Davis  Dist.  Div 5  reels Sept.  15 

True  North,  The Special  Cast C.  C.  Griffin  Prod 7000  feet.. Dec  19 

Unknown  Lover,  The Elsie  Ferguson Vitagraph 6895  feet . .  Nev.  23 

Unknown  Soldier,  The P.  D.  C 

Unknown  Treasures Ginsberg-Kann 

Up  and  At  'Em Jack  Perrin Ambassador  Pict. 

(S.R.) 5000  feet 

Vengeance  of  Durand,  The  Irene  Rich Warner  Broa 

Volcano,  The Bebe  Daniels Paramount 

Volga  Boatman,  The Elinor  Fait Prod.  Dist.  Corp 

Warrior  Gap Wilson-Gerber Davis  Dist 4900  feet . .  Amf.  2» 

Way  of  an  Eagle,  The Special  Cast M-G-M 

Web,  The Eileen  Sedgwick Chesterfield  (S.  R.) . .  5000  feet .  .  Feb.   2* 

Wedding  March,  The Paramount 

Wet  Paint Raymond  Griffith Paramount 

What  Will  People  Say Metro-Goldwyn 

What  Price  Glory? Fox 

When  We  Were  Twenty- 
One  Special  Cast M-G-M 

Whispering  Canyon J.  Novak-R.  Ellis Ginsberg  Dist.  Corp.  (S.  R.) 

Whispering  Smith Special  Cast P.  D.  C 

White  Chief,  The Monte  Blue Warner  Brothers 

White  Fnry Marilyn  Mills Davis  Disk-Vital 

White  Heat Special  Cast M-G-M 

Whole  Town's  Talking,  The. Ed.  Horton Universal 

Wide  Open Dick  Jones Sunset  Prod.  (S.  R.) 

Wife,  The Special  Cast M-G-M 

Wild  Oats  Lane Dana-Agnew Prod.  Dist.  Corp 

Wilderness  Woman,  The.  .Special  Cast First  Natinal 

Winner,  The Charles  Ray Chadwick  (S.  R.) 

Winning  of  Barbara  Worth.  Colman-Banky United  Artists 

Wise  Guy,  The James  Kirkwood First  National 

With  Kit  Carson  Over  the 

Great  Divide Special  Cast Sunset  Prod.  (S.R.) 

Wives  at  Auction Special  Cast Astor  Dist.  (S.  R.) 

Wives  of  the  Prophet Special  Cast Lee-Bradford  (S.R.) .  6600  f set .  .  Jan.     • 

Wolf  Hunters,  The Special  Cast Davis  Dist.  Div 

Wolves  of  the  Air Ginsberg-Kann 

Woman's  Heart,  A Ginsberg-Kann 

Woman  Who  Did  Not  Care Gotham  (S.  R.) 

Women  and  Wives Metro-Goldwyn 

World's  Illusion,  The Metro-Goldwyn 

Worst  Man  of  the  Troop .  .Wilson-Gerber Davis  Dist.  Div 

Worst  Woman,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Yoke,  The    Special  Cast Warner  Brothers 

Young  April Special  Cast Prod.  Dist.  Corp 

You  Too Special  Cast M-G-M 


Coming  Soon! 


f 


The  new  issue  of  Motion  Picture  News  Book- 
ing Guide  is  now  in  preparation.  It  will  contain, 
as  always,  full  information  on  all  releases  of  the 
past  six  months. 


Williams  Puis?.  Inc. 
new  york  —  albany 


05 


hose  who  own  a 

DUPLEX  STEP-PRINTER 

have  the  pleasing^ 
assurance  that  it  will 
continue  to  serve 
,  efficiently  long"  after 
an  ordinary  machine 
would  have  to  be  replaced 

-DUPLEX  EQUIPMENT 
is  an  investment/ 

-It  yields  the 
highest  mechanical 
satisfaction- at  lowest 
cost,  over  an  extend- 
ed period. 


Duplex  Motion  Picture  Industries,^ 

Xong  Island  City,  New  Jork,      


v 


Look  Better- 
Wear  Longer! 


'rrm 


Founded  1910 

by 

Watterson  R.  Rothacker 


Rcf).   U.  S.   I'alent   I 


OF  THE  PUBLIC  -  -M 


H^'m 


The  Name  That  Has  Won  Ove>  /  xfim 
\  More  New  Patrons  Than  Any  •  "t  >   m 

kt  Other  In  Years.  !   '  t.  vpffl 


"'•  '*  '-**.!  - 


'4S 


Vol.  XXXIII        No.  14 


Entered    n*    second-class    mattei    Januai 

undt  h  s,  1879 

Published  Weekly  —  $2.00  a   year 


PRICE,  20  CEN1 


Albany 


Los  Angeles 


.    York 


Solves  the  Music  Problem  for  Notion  PiclureTheatres 


EXHIBITORS  from  coast  to  coast  are  realizing  more  each 
day,  the  real  box  office  value  of  the  Wurlitzer  Unit  Organ 
installations,  in  both  newly  constructed  theatres,  and  replace- 
ments  in  long  established  houses,  is  conclusive  evidence  of 
this  fact.  And  it  is  not  always  the  largest  of  America's  finest 
motion  picture  palaces  that  select  the  Wurlitzer,  but  the 
smaller  houses  as  well,  for  there  is  a  Wurlitzer  Organ  for 
every  type  of  theatre,  whether  large  or  small.  The  conven- 
ient Wurlitzer  purchase  plan  is  a  boon  to  the  small  exhibitor 
and  bears  investigation.  Write  today  and  learn  how  easy 
it  is  to  acquire  this  powerful  and  permanent  box  office 
attraction. 


Special  Catalogs 

Mailed  upon  request: 
Organs,  Pianos,  Harps, 
Rare  Old  Violins,  and 
Musical     Instruments. 


MMT  ©KsKEI 


t  iNClNNATI 
121  East  Fourth  St. 

DENVER 

2106  Broadway 


NEW  YORK 

120  VV.  42nd  St. 


CHICAGO 
329  S.Wabash  Ave. 


[Forty-four  Branches  in  Thirty-  I 
three  Cities  from  Coast  to  Coast.  J 


SAN  FRANCISCO 
250  Stockton  St. 

LOS  ANGELES 
814  S.  Broadway 


V/urlTTzer 


Please  send   me  further  information 
regarding  the  Wurlitzer  Organ. 

Theatre 


Seating  Capacity 
City 


State 


Manager 


., .J 


Ihe  BIG  NEWS  / 


( 


MILK.     MC 


/ 


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0 


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DIRECTED  BY  SAM  TAYLOR 
Produced  by 

HAROLD  LLOYD  CORPORATION 
A  PARAMOUNT  RELEASE 


!&*>-*V^' 


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ik 


HAROLD  LLOYD'S  new  com- 
edy hit  is  here.  And  what  a 
hit  this  star  of  stars  has  delivered 
as   his  first  Paramount  release! 

Every  Paramount  exchange  re- 
ports record  bookings.  Every 
one  who  has  seen  the  picture  re- 
ports record  laughs.  And  every 
theatre  that  plays  it  will  reap 
record  profits! 


v 


O 


w 


fcN 


IJLOYD 

Heaven's 

Sake!" 


HE 


| 


PARAMOUNT  has  everything 
set  for  your  campaign.  See 
the  elaborate  28-page  Press  Book 
and  note  the  line  of  high-quality 
paper  and  the  quantity  of  special 
ad  sales  material  and  money- 
getting  exploitation  stunts. 

If  you  haven't  booked  Harold 
Lloyd's  champion  comedy,  For 
Heaven's  Sake  get  busy! 


^V 


A 


V3& 


% 


'%:' 


V 


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■\ 


^ 


W; 


%^pm  *j 


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\ 


IIIIIMil 

naaiflvinei; 
iitvilliff  kBtnil 


Get  aboard  for  the  BIG  money 


Witt 


i 


PRODUCED    BY 

HAROLD   LLOYD 

CORPORATION 


DIRECTED   BY 

SAM  TAYLOR 


PARAMOUNT 

RELE AS E 


A  guarantee  of  story  and  pro- 
duction quality  backing  up  the 
work  of  such  great  laugh 
makers  as 

Billy  Dooley 

Christie  Comedies 

and 

Bobby  Vernon 

Do66u  Ue/motiComedkd 


THE  SPICE  OFTHE  PROGRAM" 


^^J^fOMjLAJLA^- 


Presents 

The  Outstanding  Leaders  of 
The  Short  Feature  Field 

HAMILTON  COMEDIES 

LUPINO  LANE  COMEDIES 

BOBBY  VERNON  COMEDIES 

WALTER  HIERS  COMEDIES 

JIMMIE  ADAMS  COMEDIES 

MERMAID  COMEDIES 

(Jack  White  Productions) 

CHRISTIE  COMEDIES 

,—    with  Billy  Dooley,  Neal  Burns, 
Jack  Duffy 

TUXEDO  COMEDIES 

with  Johnny  Arthur 

JUVENILE  COMEDIES 

with  "Big  Boy" 

CAMEO  COMEDIES 

LYMAN  H.  HOWE'S 
HODGE-PODGE 

FELIX  THE  CAT  CARTOONS 

KINOGRAMS 

The  NEWS  REEL  Built  Like 

a  Newspaper 

And  Specials  such  as 

"MARIONETTES" 
with  Hope  Hampton 


EDUCATIONAL 
FILM  EXCHANGES,  Inc. 

President  " 


Member,  Motion  Picture  Pioduccrs  and 

Distributors  of'America.  Inc. 

Will  H.  Hays.  President 


.-**»-—■ 


Priscil 

Takes  on  a  New  and 
Significance  in  these 


mm- 


\m 


JOHN  BOWERS  ?J**4 

A  METROPOLITAN  PRODUCTION 
Adapted bij  FINIS  FOX/rom"TH E  BRI DE " 

## GEORGE  M I DDLETONtf/fc/ STUART  OLIVIER 

DIRECTED     BY    EDWARD    DILLON 
-  PRESENTED  BY  JOHN  C  .  FLIN  N 


/ 


V 


■*rn 


MS£D 


«5c 


Here's  100%  Entertainment 

With  a  100%  Box  Oflice  Star! 

Two  bachelors  and  a  woman — who  meet  uncon- 
ventionally in  the  bachelors'  apartment — a  crook 
butler,  a  fortune  in  jewels,  an  automobile  chase 
and  a  wreck,  a  thrilling  escape'-mystery  and 
romance.  All  the  elements  that  make  for  audi' 
ence  entertainment  and  a  box  office  success. 

ITS  A  GREAT  STORY  WITH  A  GREAT  CAST— 
WITH  PRISC1LLA  DEAN  IN  A 

NEW  AND  DELIGHTFUL  ROLE! 


IADEAN 

Greater  Box  Office 
Two  Great  Pictures 


Priscilla  Is  An  Emotional  Dynamo 

In  This  Qreat  Box  Office  Picture! 

She  fought  to  win  him — she  fought  to  divorce  him 
— she  fought  to  win  him  back!  She  won  every  fight 
while  hopping  out  of  the  frying-pan  into  the  fire. 
A  sparkling  comedy-drama  of  a  wife  who  rescued 
her  ex-husband  from  a  pretty  blonde,  after  hitting 
the   high  spots  of  Reno  and  the  speeders'  court. 

HERE'S  ONE  THE  FANS  WILL  HAIL  WITH    -* 

DELIGHT  AND  CRASH  YOUR  DOORS  TO  SEE! 

Foreign  Distributors     Producers  International  Corporation 
130    West  46th   Street    New   York,  N.   Y. 


Three  on  base  /  None 

and  FBO  smashes 

Here's  what 

von  11  #et 
from 

in 


FILM  j  BOOKINGJKOFFICES 
M  OFJAMERICA,  Inc. 


1560  (BiROADWAY.    'NEW  [YORK  -  CITY 


!*.£>-=%.—    "*•  "'  •% 


out/   Score  Tied/ 

a  homer  L 


FBO 
1926-27 


FBO  .hit  t 

in  1925-26  / 
FBO  will  tear  it 

to  ribbons  in  1926-27  / 

FBO  Promised 


FBO  Delivered! 


p 


>,, 


Great 
Play  4 

Houses 


WHEN  YOU  WANT  THE 
"big  time"  product,  go 
straight  to  "big  time"  headquar- 
ters! Study  this  line-up  on  the 
right  and  you'll  know  that  it's  a 
record  for  the  world  to  shoot  at 
for  months  and  months  to  come! 
4  big  pictures  on  Broadway  in  4 
weeks  would  have  been  BIG — but 
on  top  of  that  4  more  splendid 
WARNER  releases  are  brought 
back  to  the  Cameo  Theatre  be- 
cause Broadway  can't  get  enough 
of  them!  Quality  pictures  plus 
popular  demand  did  it!  Such  per- 
formance as  this  on  Broadway  is 
typical  of  the  acclaim  that  is  na- 
tionwide. WARNER  PICTURES 
are  cleaning-up  everywhere! 


1 

2 
3 

4 

5 
6 

7 


The  SEA  BEAST 


OH!  WHAT  A  NURSE 


The  CAVE  MAN 


BRIDE     STORM 


The  Marriage  Circle 


THREE  WOMEN 


KISS  ME  AGAIN 


*■*! 


Lady  Windermere's  Fan 


Broadway  Entertainment— Broad w 


Warner  Pictures 

Big  Broadway 
in  4  Weeks! 


with  John  BARRYMORE 

and  DOLORES  COSTELLO 


Noui  approaching  its  200th  performance  at  the         %, 

THEATRE 

Broadway,N.Y 


WARNER  THEATRE 


1 

3 


<wi 


«  SYD  CHAPLIN 

and  PATSY  RUTH  MILLER 


Week  of  February  21st  at  the 

CTD    A%in      THEATRE 

SiAAllU        Broadway,  N.  Y. 


«»h  MATT  MOORE 
^d  MARIE  PREVOST 


tfl 


£tf» 


Dolores  Costello 


Wee/c  of  February  28th  at  the 

RIALTO 


THEATRE 

Broadway.N.Y. 


and  JOHN   HARRON 


Coming  I   Week  of  March  21st 


4 


Ernst  Lubitsch 
productions 


With  Marie  Prevost,  Monte  Blue, 
Adolph  Menjou;  with  May  McAvoy, 
Marie  Prevost,  Pauline  Frederick, 
Lew  Cody;  with  Marie  Prevost  and 
Monte  Blue;  with  Ronald  Colman, 
May  McAvoy,Irene  Rich,  Bert  Lytell. 


Note  playing  during  the  weeks  of 
March  7th  and  14th  at  the 


CAMEO 


THEATRE 

Bway&.42dSt. 
New  York 


Brought  back  to  Broadway  by  public 

demand   for  a  gala  run  of  Ernst 

Lubitsch  Productions. 


4 


ay  Profits  from  Warner  Brothers  ! 


IQO  -  YEARS  -  OF  -  2V^A^XJFACTURLNTG  -  E>CPERIEATCE-> 


The  Grand  Riviera, 
Detroit's   beautiful   new 

tlir;iir.'.  John  Eberson, 
Architect.  Total  seating 
capacity,   .'{000. 


Comfortable  Seats  Keep 
This  Million  Dollar 
Theatre  "Sold  Out" 

VI^HEN  an  exhibitor  like  the  above 
reports  his  house  sold  out  every  day 
for  matinee  and  two  evening  shows  it  is 
equivalent  to  saying,  "Attractive,  com- 
fortable chairs  pay  big  dividends/' 

Heywood- Wakefield  opera  chairs  are 
designed  from  the  box-office  viewpoint. 
They  hold  patronage  because  they  arc- 
built  for  rest  and  relaxation. 

They  increase  house  capacity  because 
Heywood-Wakefield  engineers  are  backed 
by  100  years  of  seat-building  experience. 

The  counsel  of  Heywood-Wakefield  seat- 
ing experts  is  given,  without  charge,  to 
anyone  planning  or  re-seating  his  theatre. 


Chair  No.  O.  C.  417  with 
Spanish  Leather  Spring 
Seat,  Sinai  Walnut  Wood- 
work, produced  by  He> - 
wood  -  Wakefield  for  the 
i.r.itnl     Riviera    Theatre. 


<}§uwccd-e0ikefieM 

■f  ^    *^  REG.  U.S.   PAT.   OFP.   *S 


Baltimore.   Maryland      113   West  Conway   Street 
Boston    48,    Miins  Winter    Hill 

Display     Floor,    174    Portland    8tre«t 
Buffalo,  Now  York       Weils  and  Carroll  Street* 
<  liiijico.    Illinois  2653    Arthinfrton    Street 

Display     Floor,    American    Furniture    Mart 
Kansas   City.  KlMOari,  1310  Went   Eighth  Street 


HEYWOOD-WAKEFIELD    WAREHOUSES 

Los     \nfli-.    California     801    East    Seventh    St. 
New    York,   New   York  616   West  34th   Street 

Philadelphia,    Penn.  244    South   6th    Street 

fori  In  imI.   Orejton  148   North   Tenth   Street 

San  Francisco,  California       737  Howard  Street 
St.  Louis,  Mlsseuri.  Sixth   and   OTallon    Street* 


>on 


^0  Behind  every 
Covered  Wad< 
there  was  a 

MOTHER'S 

throhbmg  heart 


9  Valiant  Mothers 

of  FIGHTING 

Men/ 


9  Women  Who 
Might  Have 
Mothered 
Washing 
or 
Lincoln 


on 


I 

I 


Ou-eched  bx 

Walter  Lar 


DISTRIBUTED        BY 

ASSOCIATED  EXHIBITORS,  wc. 

ncrAB    a.  PRICE      PRESIDENT 


: 


Mrs.  Wallace  Reid  Productions 

fires  en  ts  . 


Marij  Alden, 

Ptis  cilia  Bonner 

S -:y£- r% >-..  Johrmie  Walker,  Russel  Simpson,  Carroll  Nye 


Behind  every 
Covered  Wagon 
there  was  a 

MOTHER'S 

throhhin£ 
heart  I 


10, 


/ 


£e 


'nee  in  many  seasons 
there  comes  a  picture 

you  are 

PKOUD 

to  show  > r 

Here's  One/ 

You'll  he  proud 
because  of  the 
tribute  you  pay  your  own 

MOTHER^ 

Proud  hecause  or  the 
ous  hears  and 

athetic  smiles 


n 

sump 

it  willbrmg  iopatrons 

^—  Proud 

hecause  or  your 

opportunihu  to  combine 

pre 

with  sincere  service 

to  humanit 


writable  showmanship 


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d* 


Z&CsL^ 


Associated 

is  in  this  business, 
TO  MAKE  MONEY/ 

Are  You? 


business  . 
for  love / 


All  right — then  we  understand  the  same  language. 

Since  we  understand   it — let's   SPEAK   it! 

Associated  is  not  in  this  business  for  the  purpose  of  feed- 
ing any  individual's  vanity,  nourishing  his  conceit  or  color- 
ing his  day  dreams. 

We  are  not  competing  with  Paramount,  Goldwyn,  or  First 
National  any  more  than  the  Idle  Hour  at  Painted  Post, 
Arizona,  is  competing  with  Roxy's  new  palace. 

When  we  get  a  SPECIAL  we  can  out-advertise  and  out-sell 
ANYBODY!      But  that's  a  different  story. 

When  we  look  forward  to  fifty-two  weeks  of  the  next  season 
we  do  it  with  clear  eyes,  our  feet  on  the  ground,  and  our 
minds  on  the  job. 

The  job,  as  we  see  it,  is  to — 

Sell   ENTERTAINMENT  for  box-office   PROFITS. 

That  way,  we'll  make  money.  Which  is  the  important 
thing. 

And  you'll  make  money.  Which  is  probably  important  to 
you. 

The  first  part  of  the  job  is  to  think  clearly;  the  second  is 
to  TALK  STRAIGHT! 

That's  what  we  have  set  out  to  do  in  the  series  of  advertise- 
ments,  of  which   this   is   the   first. 

We  will  probably  upset  a  few  apple-carts,  shatter  some 
cherished  illusions,  draw  assorted  brick-bats. 

Because  we  are  out  to  MAKE  MONEY. 

Are   you  ? 

Then   come   along ! 

A^^OCTATFTI  exhibitors. inc. 

XA-vJ  vJV/  V^J-ZT1.X  M~*U         Oscar  A  Price,  Pres 


Am 


agnificent  page 
'   'lization  em 


heavens 


* 


CXCLUllVf  FoRfiG**  0l»TRIBUTOR«, 

R-C  Export  Corporation 

tSCO    ■WOJIOWAT 


FILM   BOOKING    OFFICES 

OF  AMERICA,   Inc. 

1560  BROADWAY,  N.  Y. 


in  the  history  of 

blazoned  across  the 


Another   Skyrocketing 
Scoop  from 

Emory  Johnson 

riding  in  upon  the  mighty  wave  of  aviation 
publicity ! 

Red  hot  from  the  studio  .  .  .  smoking  with 
timeliness  .  .  .  sizzling  with  the  show  effects 
of  big  melodrama ! 

The  greatest  world  theme  of  the  hour — viv- 
idly dramatized  by  the  Master-maker  of 
Melodramas  .  .  .  picturizing,  with  the  full 
cooperation  of  the  United  States  Navy,  the 
memorable  hop  to  Hawaii  last  summer ! 


Flight 


Love  and  adventure  on  the  sea  and  in  the 
sky!  Hop  to  big  money  with  "The  Non- 
stop Flight11 !  Hop  NOW  and  hop  HARD 
while  the  world  thinks  aviation! 

Exploitation?    Nothing  else  but! 

Story  by  Emilie  Johnson  Directed  by  Emory  Johnson 

As  special  show  features  of  "The  Non-stop  Flight"  Commander  Rogers  great  seaplane  PN9  is  shown  in  many  of  the 
dramatic  scenes!  Skiles  Pope,  control  man  of  the  gallant  ship  and  Otis  Stantz,  radio  operator,  who  drifted  in  the 
lashing  uaters  of  the  Pacific  for  nine  days,  also  appear  in  the  production  through  the  courtesy  of  the  United  States 
Navy,  enacting  the  same  roles  they  played  so  heroically  in  the  epic  dash  to  Hawaii! 


What'll  they  be  saying- 
aboutl/ou  SDdays/^Novy 


OOMETHING  to  worry  about— 
**-*  hot  theatres  lose  friends  rapidly 
in  blistering  summer  weather.  The 
insidious  whisper  goes  around: 

"Keep  out  of  the  Smith  Movie  The- 
atre— it's  an  oven,  my  dear."     Or: 

"Doris  says  they  roast  you  alive  at 
the  Plazazza — let's  go  for  a  ride,  in- 
stead."    Or: 

"It's  too  hot  to  go  to  the  Reels  The- 
atre— I'd  rather  die  of  heat  outside." 

If  they  say  that  about  your  theatre  90 
days  from  now  your  summer  profits  are 
as  good  as  shot. 

Arctic  Nu-Air  Cooling  and  Ventilating 


This  is    the  book 
you  ought  to  have 


System  will  make  them  say,  "No  ride  to- 
night, Jim.  Too  hot.  We'll  go  down  to 
the  Smith  Movie  and  be  cool."  Or,  "Why 
spend  the  afternoon  in  a  scorching  house 
when  it's  as  cool  as  a  sea  breeze  at  the 
Plazazza?"  Or,  "The  Reels  Theatre  is  the 
coolest  place  I  know.  No  more  hot  weather 
suffering  for  me." 

Arctic  Nu-Air  is  building  hot  weather 
reputations  for  over  600  theatres.  It  will 
do  the  same  for  you  or  no  pay. 

Easy  terms  make  this  moderately  priced 
system  a  pay-as-you-profit  proposition. 
The  big  book  tells  the  story — pictures  and 
reproductions  of  exhibitors'  letters. 

Blow  2c  on  the  coupon  and  we'll  show 
you  how  to  blow  $$  hundreds  of  $$  into 
your  theatre. 


CLIP  AND  MAIL 


Arctic   Nu-Air  Corporation,  Dept.  1 
818  State  Lake  Building, 
Chicago,  Illinois. 
Gentlemen: 

Tell   me   how   to   make   them    say   that   my   Theatre 
(seating  )  is  the  "Coolest  Place  in  Town." 

Also  explain  your  down  payment  plan  and  easy  terms. 

House 
Dimensions: 


Length    - 

Width 
Height 

Balcony? 
Yes  D     No  D 


Name 
Theatre 
Address 
City 


State  


UNIVERSAL 


IS  SIGNING 

YEAR 

CONTRACTS 

WITH   LEADING   EXHIBITORS 


If  you  are  interested,  get  in  touch  at  once  with 

Universal  Pictures  Corp 

CARL  LAEMMLE,  President 

730  Fifth  Avenue,  New  York  City 


Motion  Picture 

News 

Booking  Guide 


"Your  BOOKING 
GUIDE  is  a  wonderful 
help  to  the  small  the- 
atre owner.  I  buy  all 
my  pictures  by  the  rat- 
ing shown  and  never 
have  had  a  lemon.  It 
is  the  best  thing  I  get 
to  help  me  in  selecting 
programs  for  future 
bookings." 

Liberty  Theatre, 
Mount  Harris,  Colo. 


Let  the 

Exhibitor 

Tell  the 

Story 


of 


Motion  Picture 

News 

Booking  Guide 


"I  almost  invariably 
refer  to  the  GUIDE  in 
selecting  our  pictures 
especially  "The  Check 
Up"  for  footage  and  re- 
ports. It  is  a  great  help 
to  the  small  town  man 
who  cannot  see  the  pic- 
tures before  buying." 
W.  E.  Burgist,  Victory 

Theatre,  Scottsville,  Va. 


Motion  Picture  News 

Booking   Guide 

and   Its  Value   in   Solving   His   Problems 


The  New  Edition, 
with  Complete 
Data  on  All  Re- 
leases  of  the 
Period  of  Six 
Months  Now 
Ending,  is  Near- 
ly Ready. 


Motion  Picture 

News 

Booking  Guide 


"I  am  located  in  a  small 
town  and  am  not  playing  very 
close  to  release  and  use  the 
BOOKING  GUIDE  to  help 
me  in  selecting  pictures  of  a 
proven  box-office  value.  I  se- 
lect pictures  that  show  a  sat- 
isfactory percentage  and  then 
look  up  the  reviews  on  them. 
If  the  pictures  are  the  type 
that  I  want  and  have  a  box- 
office  value  that  pleases  me — 
I  book." 

G.    E.    Widger.    lone    Theatre. 

lone.  Washington. 


See  That  You 
Get  Your  Copy 
of  This  Valuable 
Feature  of  Motion 
Picture  News  Ser- 
vice to  Its  Read- 
ers, to  Be  Out 
in  April. 


^mashing  Serial  Sensation 


Reproduced   from 

the  3-sheet  poster 

in   5   colors. 


500,000  Boy  Scouts  Plus  Their  Friends 
and  Families  are  Waiting  Impatiently 

for    the    only   serial    ever    indorsed    by 

THE  BOY  SCOUTS  OF  AMERICA 

with  a  marvelous  box-office  cast  starring 

PLUS 

JACK   DAUGHERTY 

supported  by  Margaret  Quimby,  Jack  Mower  and  a 
whole  troop  of  Boy  Scouts 

PLUS 

A  GREAT  NATIONAL  ADVERTISING  CAMPAIGN  IN 
"The  Saturday  Evening  Post,"  "Boys'  Life"  and  "The  American 
Boy"  which  will  bring  millions  of  new  ticket  buyers  to  your 
theatre. 

PLUS 

A  BEAUTIFUL  32-PAGE  COLORED  COVER  MAGAZINE 
novelty  containing  every  chapter  of  Arthur  B.  Reeves'  thrilling 
story.       Buy    plenty    of    these    books — give    them    to    everybody 

old   and   young they   are   inexpensive   and   will   keep   every   fan 

on  edge  and  coming  back  to  each  succeeding  chapter — they'll 
go  a  long  way  towards  filling  every  seat  at  every  showing  of 
this   exciting   serial. 

PLUS 

A  KNOCKOUT  3-SHEET  BOY  SCOUT  CUT-OUT  IN  FULL 
color  in  addition  to  a  wonderful  line-up  of  selling  paper  and 
other  accessories. 

There's  no  use  talking  Universal  has  put  over 

A  Sure-Fire  Sell-Out 

for  every  exhibitor.      Get  your  dates  set  NOW! 


Will  Bring  the  Whole  Town  Flocking; 

to  Your  Doors  //  * 


•  * 


=^ 


°oS  UNIVERSALIS    i-UCKlT  SIX 


For  Season 


1926  ~  1927 


William  Fox  presents 
The  Mystery  drama  stage  success 

WHISPERING 
WIRES 


by  Kate  L.  McLaurin.  Produced  for  the 
stage  by  J.  C.  Huffman  and  John  Harwood. 
Based  on  the  Saturday  Evening  Post  story 
by  Henry  Leverage. 


r 


He's  the  Cr 

And  so  the  guessing 

It's  a  Wow!  A  thrill 
for  jaded  theatre- 
goers. As  exciting 
an  afternoon  or  even- 
ing anyone  could 
wish  to  spe  nd . 
Science,  a  crook,  a 
girl,  they  construct 
the  plot — and  what 
a  plot.      It  is  new — 


ook  !     No  !     He  is ! 

goes  on  right   to  the  very  end 

It  is  different.  Never 
a  mystery  story  like 
it!  A  compelling 
fight  for  fortune,  love 
and  revenge.  It  will 
be  on  the  new  sea- 
son's program  and  it 
will  be  big.  FOX 
showmanship  will 
see  to  that. 


No. 

21 

and   another 
for  bis  profits 


Fox  Film  Corporation.. 


The   N 


ew 


Edison  MAZDA 


Stronger 
and  Better 


The  New  Edison  MAZDA  Lamp  for  motion 
picture  projection  embodies  improvements  in  con- 
struction that  assure  a  much  longer  average  life 
for  the  lamp  and  a  greater  intensity  of  light 
during  the   whole  period  of   its   life. 

Three  of  the  principal  advantages  of  the  new- 
lam])  over  the   former  type  are : 

1.  The  filament  is  clamped  to  lead-in  wires  in- 
stead of  being  welded.  This  improvement 
alone  overcomes  75%  of  the  burn-out  diffi- 
culties experienced  in  previous  construction. 

2.  Tbe  supporting  bridge  work  is  strengthened 
to  prevent  sagging  of  the  filament,  thus  prac- 
tically eliminating"  the  danger  of  short  cir- 
cuiting of  the  two  center  coils. 

3.  The  filament  is  held  firmly  in  its  initial  posi- 
tion, which  assures  a  brighter  picture  over  a 
greater  priod  of  time. 

The  illustrations  on  die  right 
show  some  of  the  advan- 
tages of  the  new  construction. 


New 


Failures  usually  origi- 
'  at  pointi 


No    "- 


EDISON  MAZDA  LAMPS 

A   GENERAL   ELECTRIC    PRODUCT 


16,500,000  PEOPLE 


Have  read  the  national  advertising 
and  are  waiting  to  see  this  thrilling, 
romantic  TRUE  STORY  PICTURE- 

Broken  Homes 

More  than  10,000,000  people  were  en- 
thralled by  the  storv  itself  which  ran  under 
the  same  name  in  TRUE  STORY  MAGA- 
ZINE.    They  want  to  see  it  on  the  screen. 

Tremendous 
Exploitation 

Probably  never  before  has  any  picture 
received  such  a  tremendous  amount  of 
advanced  advertising.  For  months  full 
page  advertisements  have  been  appearing 
in  the  great  MACFADDEN  magazines, 
some  of  which  are  shown  here,  which  reach 
an  enormous  total  of  more  than  16,500,000 
people  every  month. 

Think  of  that — an  average  of  one  out  oi 
every  six  people  in  your  city  reads  one  or 
more  of  these  magazines  (if  you  want  to 
convince  yourself,  just  ask  your  newsdealer 
which  is  his  largest  selling  magazine). 

These  people  of  yourcity  have  read  about  this 
picture.  The  majority  of  them  have  even 
read  the  story  itself.  They  are  waiting  to 
see  it  on  the  screen — in  your  theatre.  It's  a 
great  opportunity  to  hang  out  the  S.  R.  0. 
sign — cash  in  on  it  I 


Dream  JUorlb 

L0VE°"*^ 


SiicwE 


«HOIit»«    01 


IGHTING 
ROMANCES 


l   l       H  I  A  D  »»       m      the      M  t 


WWIB 

EMS 


the    1  hlntfi     I  l».u    M. *  <■    M)  v 


Someone  In  Your  City  Will  Reap  This  Harvest — Why  Not  You? 

A   True    Story   Picture 


QhlDmie  -- 


we  blushes 


4XHJB!TOR5 


^rr-..--,.. 


HARRY  LAKGDON  CORPORATION 

jyesents 


UARRT 
IANGDOH 

in 

x,  TRAMP,  TRAMP, 
TRAMP// 

Gknctedby  HARRY  EDWARDS 


ED  l  ^^~^— 

I RWJN  WHEELER     f0LRAC^E 

^ormonths  ure.    Tramp,  Tramp 

your  eyes.  «*»>  your  breath  ar3  ^  "«»«•*»,  spe^ 

•Jt  S?  ft**  every  br     „  ""  «  * 

aroileries  of  ,       p,    ln?  daughter       p  ioud'  uncon^  1 1    i 

lsn  f  a  eae  in  rf.         he  box-office  S         "  acb'evement  a„j  ■?• 
the  ■».  ■hooU  see  ££"*  'bat  ,here  wa ,  n^Sr  frlen°»-  The 

to  get  thi,     ?"k,n«  a]J  the  inflnen  .  PU]]  UP 


*?.  »n  on  th( 

mac 


Members  ^"  Motion  Picture  Producers  «ui  Distributors  of  America  Inc.~WIll  Hays  Pmidmt 

A  liiat  notional  Picture 


national 

Picture A 


pP# 


■S  ddicious . 

rlplinhhfal — .  — nhlirip  I 


tXERAvAGAW-M 


A/heK,  Xlliall  and  Roger/ present, 

COKINNt 

GRIFFITH 

cM  lie.  (Modiste 


Adapted  from  the  Oamous  Operetta, 
Written  by  Henry  Blo/vom  ancL 
Composed    by    ^Victor  Herberts 

Directed    by    KOBCRT  Z  IXONARJ) 

Qdapted  to  the  rcreen  by  Adelaide  Heilbrori, 
Photographed   by  -  George  Barne/",A./.C, 
Production  Manager,  —    /cott    IV.P>eal 
Cdited   by     ~     -    ~~      Cyril  Gardner"* 


3iiat 
national 
Pictures 


A  3iwt  national  Picture 

Members  of  Motion  Picture  Producers  and  Distributors  of  America  Inc.  ~- Will  Hays  Jhmitnt 


WOPIDSofPRMSE 

and  she's  only  hit  one  town  so  far  J 


A  liwt  national  Picture 

Member*  if  Motion  Picture  Producers  <mj  Distributors  of  America  Inc.— Will  Hays  J'muitnt 


IOSIPH  M  SCHENC*.  <— )        >» 

r\Qj)orma 
*"KIKI" 


RONALD 
COLMAN 


Scieen  stoiy  by  HANS  KKALY 

Basrd  on  ihe  st-a.gr  pUy'KlU'   Written   by 

ANDRE  HCAJU.   anj  jdl(.wd  by  DAVID  BELASCO 

c<  CLARENCE  BROWN  F^oduct.on 


Volume  XXXIII 


ALBANY,  N.  Y.,  AND  NEW  YORK  CITY,  April  3,  1926 


No.  14 


New  Blood 


AT  Atlantic  City  last  week,  there  was  held 
a  convention  entirely  new  to  the  busi- 
ness. It  was  an  exhibitors'  convention — 
some  five  hundred  theatres  being  represented, 
yet  there  were  no  politics,  no  resolutions,  no 
fireworks,  no  bands.  The  meetings  began  each 
morning  at  the  time  business  offices  open  and 
all  day  long  there  was  work,  serious,  pains- 
taking, impressive  work,  having  to  do  with 
theatres. 

"That  one  word  expresses  it  all,"  I  was  told 
by  two  of  the  best  known  theatre  men  of  the 
Middle  West — Stolte  of  Des  Moines  and 
Watts  of  Omaha — "Spell  it  w-o-r-k." 

"And  you  can  say  this:  we  are  going  home 
with  two  lasting  impressions;  one  is  that  the 
theatre  manager  is  no  longer  in  a  'game'  but, 
instead,  in  an  organized  business;  the  other, 
that  there's  a  stable  future  in  the  theatre  field 
for  any  man  who  is  able  enough  to  master  his 
job  and  willing  to  work  hard.  It's  the  biggest 
experience  in  our  show  careers." 
*         *         * 

I  am  referring  to  the  Publix  Theatre  con- 
vention; and  it  tells  a  lot  to  any  thoughtful 
person. 

Stripped  of  everything  else,  the  meeting 
seems  to  boil  itself  down  to  one  main  purpose 
— the  development  of  man  power. 

Men  for  theatres;  men  who  can  make  a 
theatre  an  institution  in  its  community,  re- 
spected and  relied  upon;  men  adept  at  the 
latest  and  best  ideas  in  putting  on  a  show  and 
giving  it  top-notch  publicity;  men  of  initia- 
tive and  genuine  individuality. 

And  important  as  all  these  considerations 
are,  the  latter  looms  highest — for  the  one  thing 
that  can  vitiate  a  theatre  chain  is  too  much 
machine  control  from  one  set  of  brains ;  what 
is  needed  with  every  theatre  is  a  manager 
capable  of  feeling  his  particular  public  and 


responding  instantly  to  their  particular  show 
requirements.  We  want  difference  in  theatres, 
not  sameness;  constant  novelty,  not  standard- 
ization. 

But  it  is  important,  highly  important,  that 
theatres  have  gotten  to  the  point  of  attracting 
and  training  men  fit  to  step  into  the  very 
responsible  job  of  serving  the  public  with 
motion  pictures.  It  means  that  the  industry 
is  seriously  measuring  up  to  its  big  sizability, 

its  vast  responsibility. 

*         *         * 

When  the  Paramount  school  for  managers 
was  started  in  New  York,  some  may  have  dis- 
missed it  as  a  gesture — of  theory;  or  for  pub- 
licity. It  was  far  from  that ;  and  has  so  proved 
itself.  Such  a  school  is  nothing  more  nor  less 
than  a  research  laboratory,  and  in  this  same 
category  we  place  also  the  Paramount  school 
of  acting. 

Every  important  industry  today  has  its 
research  laboratories.  Their  object  is  to  create 
newness,  to  keep  its  goods  from  getting  thread- 
bare in  the  public  eye. 

Our  own  big  industry  hasn't  done  much  in 
this  respect;  yet  our  very  life  blood  is  novelty. 

We  let  a  painfully  small  group  of  screen 
personalities  revolve  and  revolve  before  the 
public  eye — in  revolving  roles,  of  course — till 
the  fare  gets  flat  for  the  public  palate.  And 
for  these  few,  and  for  the  few  in  all  lines  of 
service,  salaries  rise — how  could  it  be  other- 
wise?— until  they  become  a  scandal  in  the 
business  world. 

Certainly,  we  need  laboratories.  I  heard  of 
one  the  other  day  that  spent  a  fortune  just  to 
bring  out  a  better  piece  of  theatre  equipment. 
With  our  million-dollar  payrolls,  we  can  afford 
them. 


1488 


Motion     P  i  c  t  u  r  c     N  e  iv  s 


APRIL  3 
1926 


MOTIOft  TlCTVRE 

WEWS         VoL  xxxin 


Founded  in  September  1913 

Publication    Office:     Lyon    Block,    Albany,    N.    Y. 


Editorial     and      General      Offices: 
729     7th    Ave.,     New     York     City 


Branch   Offices: 

845    S.    Wabash    Ave.,    Chicajo,    111. 

Room     616      Security      Hldg  .      Hollywood, 

Calif. 


The  De  Mille  Survey 

AX  illuminating  commentary  on  the  diversity  and  range 
of  public  taste  in  the  matter  of  motion  picture  enter- 
tainment is  furnished  by  the  final  summary  of  the  photo- 
play idea  contest  conducted  by  Cecil  B.  De  Mille  and  the  Los 
Angeles   Times. 

During  the  brief  period  of  the  contest,  which  ran  from 
January  31st  to  February  27th,  38,517  suggestions  were  sub- 
mitted; coming  from  every  State  in  the  Union  and  sixteen 
foreign  count ries.  These  suggestions  came  from  college  pro- 
fessors, doctors,  lawyers,  priests,  ministers,  rabbis,  hank  presi- 
dents and  executives  in  practically  every  great  commercial 
industry;  as  well  as  from  authors  and  artists  of  world-wide 
reputation;  artisans,  clerks,  miners,  and  laborers  in  every  field 
of"  human  endeavor. 

These  letters  which  are  now  on  file  at  the  Cecil  De  Mille 
Studio,  are  an  exhibit  of  crested  and  embossed  stationery  from 
aristocratic  homes  and  great  corporations,  side  by  side  with 
cheap  ruled  note  paper  of  the  laboring  clases. 

In  ]'<22,  when  De  Mille  ran  a  similar  contest,  29.100  ideas 
were  submitted,  of  which  20%  were  found  ineligible  because 
of  illiteracy  or  total  lack  of  intellectual  value.  In  this  year's 
contest  less  than  one-half  of  one  per  cent  of  the  38,000  replies 
were  Found  illiterate  or  non-intellectual  :  a  l|S'v  increase  m 
intellectuality,  indicating  that  motion  pictures  are  either  appeal- 
ing to  a  higher  class  of  intelligence  or  that  the  screen,  in  four 
years,  has  performed  a  wonderful  work  of  education. 

In  the  1(>22  contest,  45%  of  the  suggestions  could  not  be 
filmed  because  of  camera  limitations;  while  in  the  1926  replies 
less  than  3%  are  unsuited  to  motion  picture  technique.  This 
proves  conclusively  that  motion  picture  patrons  are  students  of 
the  technique  of  the  silent  drama  and  have  become  more  critical 
in  their  judgment   of  story  presentation. 

In  listing  and  classifying  the  subjects  suggested  For  picturiza- 
tion,  it   is   found  that  public  taste  differs  so  widely,  that  there 

is  no  likelil 1  of  popular  preference  for  any  particular  type 

of  drama.  Biblical  subjects  lead,  with  a  total  of  14%; — his- 
torical subjects  come  second  with  12%; — post-war  stories  are 
third  with  11%; — industrial  topics  are  fourth  with  '*%; — 
while  prohibition,  married  life,  crime  and  young  love  follow 
close  behind  in  the  order  mentioned.  Western  subjects  without 
genuine  historical  or  biographical  backgrounds  are  almost  neg- 
ligible in  their  rating. 

It  is  significant  thai  the  majority  of  the  Biblical  suggestions 

were  advanced  on  the  theory  that  certain  portions  of  the  Bible 
would  make  colorful,  gripping  pictures:  rather  than  for  purely 
theological   reasons.     And  even  those   who  would  preach  the 

Gospel    through    the    power    of    the    screen,    seem    to    think    that 

an  entertainingly  dramatic  story  preaches  the  besl  sermon.  This 
condition  may  have  been  broughl  about  by  Cecil  I  ><■  Mille's 
dramatic  treatment  of  "The  Ten  (  ommandments ;"  because  by 
compari  on  the  Biblical  suggestions  made  in  the  1<)22  contest 
were  more  didactic  in   form. 

The  suggestions  corning  from  boys  ma)  he  summed  up  in  the 
words  of  one  youngster,  who  wrote:  "Ddh't  give  us  fake  cow- 
boys"      The   boys    want    characters    who   have   really   done 

something  worthwhile.      In   this   they  join   with   their  ciders   in 


a  demand  for  stories  dealing  with  the  lives  of  big  men  and 
women;  historical  pictures  that  range  from  Napoleon  to  Kit 
(arson;  from  La  Salle  to  Charles  Schwab;  and  from  Joseph 
Smith  the  Mormon  to  Mary  Baker  Eddy.  Not  to  mention 
George  Washington,  Helen  of  Troy,  Stonewall  Jackson.  Horace 
Greeley  and  Carrie  Nation.  In  fact,  no  great  figure  in  Ameri- 
can or  foreign  history  was  overlooked  in  the  38,000  suggestions. 

Women,  strangely  enough,  demanded  tales  of  industry  such 
as  "Steel  Preferred."  And.  the  explanation  of  this  is  con- 
tained in  a  letter  from  one  woman  who  said:  "It  is  difficult  to 
get  our  men  to  the  movies  to  see  a  butter-scotch  love  story." 

In  1('22  there  was  an  almost  frenzied  demand  from  parents 
for  preachments  against  the  "flapper."  The  1926  contest  con- 
tains hardly  a  suggestion  of  this  nature;  indicating  that  in  the 
four  intervening  years  the  public  has  either  accepted  twentieth 
century  frankness  or  has  come  to  the  knowledge  that  the 
paternal  fears  of  1922  were  ungrounded. 

Another  noteworthy  feature  of  the  1926  contest  is  the  slight 
difference  between  the  foreign  and  American  requests.  For- 
eigners and  Americans  seem  united  on  the  premise  that  action 
and  color  are  more  important  than  subtleties  and  mental  shad- 
ings as  points  of  entertainment. 

In  the  final  analysis,  the  contest  shows  that  the  public  wants 
virile  drama  of  any  age:  with  a  demand  only  for  logic  and 
sincerity  in  the  presentation  of  the  story. 

In  this  contest,  De  Mille  has  gained  for  himself  a  great 
advantage ;  as  collectively  the  replies  present  a  comprehensive 
picture  of  the  public  mind.  It  is  expected  that  he  will  pick 
the  winning  idea  within  the  next  week  or  ten  days.  And  this 
idea  will  form  the  basis  for  a  production  to  be  made  under 
his  personal  direction  during   1926. 


Editorial     ,   1485 

Second  Editorial  Page 1486 

Pictures   and   People , 1487-90 

Exhibitors    Service    Bureau 1508-09 

General  News  and  Special  Features 1491-1507 

Short  Subjects  and  Serials 1510-12 

Pre-Release  Reviews  on  Features. 1.522-27 

Construction  and   Equipment   Department 1529-37 

Regional  News  from  Correspondents 1514-21 

Features  and  Short  Subject  Release  Chart 1539-44 

Short   Subject   Reviews 1513 

Classified  1538 


April  3,   1926 


MOTION   PICTURE   NEWS 


Vol.   XXXIII,  No.   14 


Published  weekly  by  Motion  PlCTUU  News,  Inc.,  William  A.  Johnston,  Presi- 
dent; E.  Kendall  Giilett.  Vice-President;  William  A.  Johnston,  Editor;  J.  S.  Dicker- 
son.  Associate  Editor ;  Oscar  Cooper,  Managing  Editer;  Fred  J.  Bcecroft,  Advertising 
Manager;  L.  11.  Mason,  Chicago  Representative;  William  McCormack,  Los  Angeles 
Representative.  Subscription  price,  $2  per  year,  post  paid  in  United  States,  Mexico, 
Hawaii,  I'orto  Rico,  Philippine  Islands  and  some  other  countries;  Canada,  $3, 
foreign,  $6.00.  Copyright  1925,  by  Motion  Picture  News,  Inc.,  in  the  United 
States  and  Great  Britain.  Title  registered  in  the  United  States  Patent  Office 
and  foreign  countries.  Western  Union  cable  address  is  "Picknews,"  New  York. 
Kilter cd  as  second  class  matter  January  31st,  1924,  at  the  postoffice,  Albany,  N.  Y.r 
under  the  Act  of   March   .'.    1879. 


April 


1926 


148(> 


John  L.  Murphy,  the  production 
manager  of  the  Harold  Lloyd  Cor- 
poration, who  is  in  the  East  with 
the  bespectacled  Paramount  come- 
dian. 


Capt.  Ariel  Varges,  International 
NewsreeFs  ace,  who  is  now  at 
Tientsin,  China,  to  film  the  cur- 
rent Chinese  troubles.  (Interna- 
tional   Newsreel   photo). 


It-fh 

*Vv-! 

%3k!i: 

PICTURES 

AND 

PEOPLE 


Harry  Langdon,  First  National 
feature  comedy  ctar,  starts  back 
home  to  Hollywood,  prepared  to 
Tramp,  Tramp,  Tramp  through  the 
blizzard  if  necessary. 


BOUT  OF  THE  SADDLE 
UCK  JONES,  the  Fox  Western  star  who  literally  astounded 
critics  and  public  during  the  past  season  by  suddenly  developing 
ability  as  an  actor  of  which  any  dramatic  star  might  be  proud,  blew 
into  town  last  week,  unheralded  and  unannounced,  and  48  hours 
later  sailed  for  Europe,'  accompanied  by  Mrs.  Jones,  for  a  two 
months'  vacation. 

A  little  informal  reception  for  the  press  was  held  on  Friday 
afternoon,  and  the  impression  which  Buck  made  on  the  scribes  was 
exceptionally  favorable.  He  proved  to  be  a  perfect  host,  with  an 
easy  cordiality  and  quiet  sincerity  that  speedily  made  staunch  ad- 
mirers out  of  a  roomful  of  writers  to  whom  a  screen  star  is  just 
another  assignment. 

He  and  his  wife  were  as  jubilant  over  the  prospects  of  the  Euro- 
pean jaunt  as  a  pair  of  youngsters  on  a  holiday.  Four  years  ago 
Buck,  convalescing  from  an  illness,  came  to  New  York  to  see  snow. 
He  waited  for  two  weeks  without  seeing  a  snowflake,  gave  it  up 
and  started  back  for  the  Coast — and  ran  into  a  blizzard  at 
Albuquerque,    N.   M. 

The  only  luggage  they  carried  on  the  trip  was  a  flock  of  empty 
trunks  and  a  Bell  &  Howell  camera — and  a  list  as  long  as  your 
arm  of  the  things  they  plan  to  buy  in  Europe,  from  London  to 
Madrid. 

WNEW  FACES  FOR  OLD 
HILE  it  is  an  indisputable  fact  that  the  screen  needs  new 
faces  and  new  personalities  constantly,  it  is  equally  true  that  the 
established  favorites  occasionally  spring  surprises  in  the  way  of  new 
screen  personalities,  brought  out  through  a  happy  combination  of 
story  and  director,  or  for  some  other  reason.  Such  a  case  is  prom- 
ised in  "The  Desert  Healer,"  the  new  Marion  Fairfax-Sam  Rork 
production  just  brought  East.  Florence  Lawrence,  writing  in  the 
Los  Angeles  Examiner,  says: 

"I  had  a  glimpse  at  the  picture  just  before  it  was  packed  and 
can  promise  film  fans  two  surprises.  First,  there  is  a  new  Lewis 
Stone.  Time-worn  mannerisms  are  eliminated  from  his  work  and 
his  vivacity  and  romantic  mood  will  delight  every  spectator.  Also 
there's  a  rediscovered  Barbara  Bedford.  As  a  young  English 
aristocrat  Barbara  gets  away  from  the  wild  west  American  girl  stuff, 
splendidly.  She  wears  her  clothes  with  dignity  and  plays  a  heavily 
emotional  role  with  unexpected  ability.  Still  another  interesting  fea- 
ture in  the  picture  lies  in  the  reappearance  on  the  silver  sheet  of 
Katherine  MacDonald,  once  famous  as  'The  American  Beauty  of 
the  screen.'  Miss  MacDonald  is  a  trifle  plumper  than  in  former 
days,  but  fully  as  beautiful  and  much  more  poised.  Also  she  never 
acted  so  well  in  any  of  her  stellar  releases  as  she  does  in  this 
picture. 

ROFF  TO  THE  STEPPES 
USSIAN  film  affairs  show  signs  of  looking  up.  Reports  of 
recent  productions  indicate  an  increasing  high  standard  of  production, 
all  activity  being  controlled  by  the  soviet.  Reports  this  week  in  the 
German  trade  press  indicated  that  Fritz  Lang,  director  of  "Sieg- 
fried" and  "Metropolis,"  would  go  to  Russia  to  make  one  picture 
for  the  soviet  agency  upon  the  completion  of  the  latter  picture 
for  Ufa. 


Bill  Cody,  Associated  Exhibitors' 
star  in  "The  Galloping  Coivboy," 
and  Erich  I  on  Stroheim,  get  the 
low-down  on  the  Australian  stock 
whip  from  Col.  Fred  Lindsay. 


Marion  Fairfax  and  Titllv  Marshall 
arrive  in  Veto  York  for  the  pre- 
miere of  "The  Desert  H paler" 
lirst  National),  for  whom  Mar- 
shall will  make  one  picture  in  the 
East. 


Buck  Jones,  saddle  ace  of  the  Fox 
Films'  lot,  with  Mrs.  Jones  in 
New  York  City  just  before  sailing 
on  a  two  months1  vacation  tour  of 
eight  European  countries. 


1490 


.1/  o  t  i  o  it     P  i  c  t  it  r  e     A'  e  w  s 


Lilyan  T  ashman,  appearing  in 
Elinor  Glyn's  "Love's  Blindness" 
for  M-G-M,  whom  Madame  Glyn 
i  nils  the  loveliest  blonde  on  the 
screen. 


\  era       Steadman,       one       of       the 

Christie     feminine     funsters,     tvho 

appears     currently     in     "linn     Tin 

Can,"   an    Educational   release. 


\  nh il ie  Talmadge,  si  stir  of  the 
First  National  stars,  is  n  frequent 
visitor  hi  the  studio  where  Richard 
Barthetmess  is  filming  "Hanson's 
Folly." 


Fred  Newmeyer,  feature  comedy  director,  talks  over  a  scene  with 
Ben  Lyon  for  "The  Savage,"  a  First  National  release.  The  former 
Harold    Lloyd    director    is    showing    Ben    how    a    savage    should   act    in 

polite  society. 

FFROM  DIAMOND  TO  STUDIO 
RED  NEWMEYER,  the  former  Harold  Lloyd  director  who 
has  just  finished  piloting  Ben  Lyon  and  May  McAvoy  through  the 
scenes  of  "  The  Savage"  for  First  National,  made  his  professional 
start  in  life  as  a  baseball  player — a  fact  that  seems  not  widely 
known. 

Newmeyer  was  a  pitcher,  and,  we  are  told,  a  mighty  good  one. 
He  made  the  Philadelphia  Athletics  a  little  over  1  0  years  ago — a 
time  when,  as  any  old  time  fan  will  tell  you,  the  Athletic*  were  the 
best  three  teams  in  baseball,  all  rolled  into  one.  But  just  as  he 
seemed  sure  of  a  place  beside  Chief  Bender,  Jack  Coombs,  Joe 
Bush  and  the  other  star  twirlers  of  the  Athletics,  Newmeyer,  in 
throwing  a  fast  one,  strained  a  ligament  in  his  arm — and  learned 
that   he  probably  would  never   pitch  again. 

He  went  to  the  West  Coast.  Now  it  so  happened  that  there 
was  in  Los  Angeles  a  young  gentleman  who  came  from  New- 
meyer's  home  town  in  Colorado,  and  who  had  grown  up  with  him 
as  a  boy.  I  his  young  man  was  then  making  "Lonesome  Luke" 
comedies.  Newmeyer  went  to  work  with  him  as  an  actor — and  we 
are  also  told  that  he  was  a  corking  good  comedian.  Then  he 
showed  a  happy  faculty  for  originating  gags,  and  found  this  more 
profitable  than  acting.  From  that  it  was  only  a  step  to  directing — 
all  with  this  same  young  gentleman  who  had  started  him  in  pic- 
tures, and  who,  as  you  have  no  doubt  guessed,  was  Mons.  Harold 
Lloyd. 

Newmeyer  stayed  with  Lloyd  for  a  decade;  in  fact,  "For 
Heaven's  Sake"  is  the  first  Lloyd  comedy  in  1 0  years  in  which 
Newmeyer  played  no  part,  either  as  actor,  gag  man  or  director. 
Among  others,  after  Lloyd  expanded  to  feature  length,  Newmeyer 
made  "Grandma's  Boy,"  "A  Sailor  Made  Man"  and  "Dr.  Jack." 

Seeking  the  wider  opportunities  of  the  light  comedy  drama  field, 
Newmeyer  went  with  First  National,  where  his  first  venture  was 
"A  Lunatic  at  Large,"  starring  Leon  Errol.  1  hen  Errol  went  on 
the  road  in  "Louie  the  I  4th,"  leaving  the  picture  partly  completed. 
"The  Savage"  followed.  Erroll  will  not  return  to  New  York  until 
July,  so  before  completing  that  picture  Newmeyer  will  make  a  fea- 
ture of  the  light  comedy  type,  having  two  offers  under  consideration 
at  the  present  moment. 

Pitcher,  actor,  comedy  constructor,  director — what  a  scenario  in 
four  words! 

OLUNCHEONING  LAURA 
NE  of  Universale  brightest  stellar  lights,  Laura  La  Plante, 
arrived  in  New  York  this  week  without  warning  to  the  publicity 
department.  The  result  was  a  luncheon  for  the  press  in  honor  of 
Miss  La  Plante  on  Wednesday,  held  at  the  Russian  Swan,  one  of 
those  places  with  "gobs  of  atmosphere."  1  here  were  no  speeches 
and  no  formality,  and  a  good  time  was  had  all  around. 


A  lovely  and  aristocratic  pose  of 
Laura  La  Plante,  whose  latest 
vehicle  for  Universal  is  "The  Big 
\  ight,"  and  who  arrived  in  New 
i  ork    this    week. 


King  Vidor,  Metro-Goldtvyn-Mayer 
director,  who  has  returned  to  the 
Coast  and  is  perparing  to  film 
"Bardelys  the  Magnificent"  in 
color. 


Reeves  (Breezy)  Eason,  who  is 
hack  on  the  Columbia  lot  after 
being  loaned  to  M-G-M  to  assist 
on  th>  "lien-llur"  chariot  race 
sequence. 


April     3 ,     19  26 


1491 


Paramount  Convention  on  This  Week 

Opens  Enthusiastically  With  550   in  Attendance;   Competitive  Sales 
Drive   is   Launched;    Foreign   Force   Represented 


PARAMOUNT'S  fifteenth  birthday  con- 
\(  nl ion  is  in  session  this  week  at  the 
Ambassador  Hotel  in  Atlantic  City, 
opening  on  Tuesday  and  closing  on  Satur- 
day night.  More  than  550  men  are  in  at- 
tendance, including'  home  office  executives, 
district  managers,  branch  managers,  repre- 
sentatives of  every  exchange  in  the  United 
States  and  Canada  and  delegates  from 
Great  Britain,  Australia,  South  America, 
the  Orient,  Mexico,  Panama  and  Scan- 
dinavia. 

The  high  spot  of  the  opening  day  was 
the  launching  of  a  si ;  months'  saies  drive 
on  the  new  product,  starting  at  once,  with 
the  Eastern  division  pitted  against  the 
Western.  Much  humorous  by-play  marked 
the  inauguration  of  this  drive,  in  which 
suitable  prizes  will  be  awarded  to  the  win- 
ning  exchanges. 

George  W.  Weeks,  general  sales  manager, 
is  chairman  of  the  convention,  and  Tues- 
day's session  was  turned  over  to  the  sales 
department.  Mayor  Bader  of  Atlantic  City 
was  unable  to  appear,  but  was  represented 
by  another  city  official.  Other  addresses 
were  made  during  the  day  by  General 
Manager  S.  R.  Kent,  M.  H.  Lewis,  Dr. 
Emanuel  Stern,  G.  B.  J.  Frawley  and 
George  Spidell.  E.  E.  Shauer  spoke  on  the 
importance  of  the  foreign  market,  followed 
by  Hermann  Wobber,  who  has  been  doing 
special  work  abroad.  The  foreign  delegates 
were  then  introduced  to  the  convention  body. 

Wednesday  was  devoted  to  the  produc- 
tion department,  and  a  large  contingent 
from    Long   Island   studio    motored    to    At- 


Up-State  Music  President 
Denies  Agreement 

MAX  TELLER,  president  of  Local 
106,  American  Federation  of 
Musicians,  Niagara  Falls,  N.  Y., 
denies  that  any  agreement  officially  was 
made  with  the  Bellevue  theatre  in  that 
city  whereby  several  men  were  to  re- 
turn to  work  with  the  non-union  mem- 
bers of  the  new  orchestra  and  at  the  old 
rates  of  pay. 

Teller  says:  "Some  of  the  musicians, 
who  were  employed  at  the  Bellevue, 
have  unofficially  tried  to  have  the  Belle- 
vue theatre  and  our  men  come  to  a  set- 
tlement, but  at  no  time  did  they  or  any- 
one else  ever  agree  to  work  with  non- 
union musicians.  At  the  present  time 
there  are  no  union  musicians,  stage 
hands  or  motion  picture  operators  em- 
ployed  there." 

The  strike  of  musicians,  stage  hands 
and  operators  is  still  on  in  the  Cataract 
City. 


lantic  City  for  the  day,  returning  to  New 
York  on  Wednesday  evening.  Walter 
Wanger,  Henry  Salisbury,  John  W.  Butler, 
Verne  Porter  and  Monte  M.  Katterjohn  rep- 
resented the  home  office  production  depart- 
ment, while  those  from  the  studio  included 
William  Le  Baron,  Townsend  Martin, 
Ralph  Block,  E.  Lloyd  Sheldon,  Tom 
Geraghty,  Luther  Reed  and  J.  J.  Gain. 
Players  included  Thomas  Meighan,  Richard 
Dix,   Adolphe  Menjou,  W.   C.   Fields,   Lois 


Wilson,     Carol    Dempster,    Louise     Bro 
Alyce  Mills,   Rieardo   Cortez  and    Lawrence 
Gray.      Several   directors   and   authors  were 
also   included  in  the  party. 

General  Manager  Kent  will  take?  Thurs- 
day morning  for  his  high  lights  on  the  new 
product.  In  the  afternoon  the  speakers 
will  be  Weeks,  Advertising  Manager  Russell 
llolman,  A.  0.  Dillenbeck  on  national  ad- 
vertising. Publicity  Manager,  Charles  E. 
McCarthy,  Ad  Sale-  Manager  Mel  Shauer. 
and  Oscar  Kantner  and  Leon  Bamberger 
on  exploitation. 

Friday  morning  the  Publix  Theatre  cor- 
poration v\- 1 1 1  have  the  spotlight,  with  ad- 
dresses bv  President  Sam  Katz,  Vice-Presi 
dent  Harold  B.  Franklin,  A.  M.  Botsford 
and  Sam  Dembow.  Phil  Reisman  and  John 
D.  Clark,  the  Eastern  and  Western  division 
sales  managers,  will  also  speak.  The  field 
force  of  the  sales  department  will  have  its 
innings  Friday  afternoon  when  district 
managers  from  all  over  the  United  States 
and  Canada  will  be  heard.  Friday  night 
there  will  be  a  theatre  party  at  the  Apollo. 

Saturday  will  be  given  up  to  special  meet- 
ings, and  Saturday  night  will  come  the  great 
banquet  in  the  Renaissance  Room.  Charles 
McCarthy  will  be  toastmaster,  and  the 
speakers  will  be  Adolph  Zukor,  Otto  H. 
Kahn,  D.  W.  Griffith  and  Senator  Arthur 
Capper,  of  Kansas.  The  entertainment; 
which  will  be  most  elaborate,  is  in  charge 
of  McCarthy  as  chairman  of  the  committee, 
Mel  Shauer,  Russell  Holman,  G.  B.  J. 
Frawley,  Oscar  Kantner,  Claud  Saunders, 
Leon   Bamberger   and  Vincent   Trotta. 


Kennedy  Predicts  Coast  Expansion 

Chairman  of  Board  of  Directors    of   F.    B.    O.    Now  in  Hollywood 
Prophesies  95  Per  Cent  of  Production  at  Los  Angeles  Soon 


JOSEPH  P.  KENNEDY,  new  Chairman 
of  the  Board  of  Directors  of  Film 
Booking  Offices  of  America,  Inc.,  has 
arrived  in  Hollywood  for  his  first  inspec- 
tion of  the  big  studios  of  his  concern  at 
Melrose  Avenue  and  Gower  Street,  and  to 
confer  with  production  officials  on  F.  B.  O.'s 
forthcoming  program  of  sixty  feature  pic- 
tures, the  most  pretentious  in  the  history  of 
the  organization. 

Kennedy,  after  a  hurried  trip  through 
the  studios  expressed  himself  as  highly  de- 
lighted at  the  prospects  for  the  coming 
season  and  predicted  even  greater  things 
for  Hollywood  as  the  centre  of  motion  pic- 
ture production. 

An  early  increase  of  fifteen  per  cent,  in 
production  in  greater  Los  Angeles,  involving 
an  outlay  of  additional  millions  of  dollars, 
is  predicted  by  Mr.  Kennedy.  Admitting 
that  about  eighty  per  cent,  of  American 
production  is  now  vested  in  Los  Angeles, 
he  believes  that  within  a  year,  or  two  years 
at  the  most,  ninety-five  per  cent,  of  Ameri- 
can pictures  will  be  made  at  the  West 
Coast  city. 

This,  he  points  out,  is  inevitable  in  that 
attractions  can  be  made  there  both  more 
cheaply  and  better  than  they  can  be  in  the 


East.  Kennedy  also  forsees  Los  Angeles 
as  a  big  centre  of  all  theatrical  life  and 
believes  that  it  will  outstrip  every  city  in 
country  with  the  exception  of  New  York. 

"Film  Booking  Offices  always  will  pro- 
duce in  Los  Angeles,  I  believe,"  said  Mr. 
Kennedy.  ."We  are  planning  a  program 
of  approximately  sixty  feature  pictures  this 
coming  year,  and  this  does  not  include  the 
productions  we  will  make  for  the  short  sub- 
ject field.  Our  budget  will  be  the  heaviest 
in  the  history  of  the  company,  and  I  look 
for  a  year  of  unexampled  prosperity 
throughout  the  motion  picture  industry." 

Kennedy,  who  is  in  close  touch  with  busi- 
ness conditions  in  the  East  and  Middle 
West,  added  that  he  believed  that  Los 
Angeles  would  have  the  greatest  boom  in 
its  history  next  fall.  The  tide  of  prosperity 
already  is  setting  in,  he  said,  but  would  not 
reach  its  flood  for  some  months. 

Edwin  C.  King,  who  recently  resigned  as 
General  Manager  of  the  Famous  Players- 
Lasky  studios  in  the  East  to  accept  a  similar 
position  at  the  Film  Booking  Offices' 
studios  at  Hollywood,  Calif.,  left  New  York 
last  week  to  take  up  his  new  duties. 

King  had  not  planned  to  reach  the  West 
Coast   city   until   April    1st,    when   his   new 


contract  with  Film  Booking  Offices  goes 
into  effect,  but  went  earlier  in  order  that 
he  might  become  thoroughly  familiar  with 
the  studios  and  the  production  schedule  for 
the  coming  season  before  the  annual  Sales 
Convention,  which  will  be  held  in  L>s 
Angeles  on  April  1st,  2nd  and  3rd,  with  all 
of  F.  B.  O.'s  executives  and  branch  and 
division  managers  in  attendance. 


Philly  Exhibitors  Ban  Double 
Features 

As  the  result  of  a  conference  which 
George  P.  Aarons,  secretary  and  counsel  for 
the  M.  P.  T.  0.  of  Penna.  had  with  exhibi- 
tors in  the  Philadelphia  territory,  who  have 
been  offering  double  feature  attractions,  the 
exhibitors  whose  policies  were  disapproved 
by  the  organization  have  agreed  to  discon- 
tinue the  objectionable  practice. 

It  was  agreed  that  pictures  which  the  ex- 
hibitors hail  booked  under  the  original 
double  feature  policy  would  be  advertised 
as  added  attractions."  The  M.  P.  T.  O.  of 
Penn.  has  been  extremely  active  in  efforts 
to  eliminate  the  double  feature  evil  which 
it  was  felt  was  a  decided  disadvantage  to 
the  industry  at  large. 


1492 


.1/  o  t  i  o  n     J'  i  c  /  u  r  e     X  e  w  s 


Publix  Convention  Ends  a  Success 

Managers  Find  Gathering  Profitable;   Published  Reports  Attributed  to 
Sam  Katz  are  Denied;   Don't  Own  "Nearly  10  Per  Cent" 


THE  firs!  national  convention  of  Pub- 
lix came  to  an  end  on  Thursday  of 
lasl  week  after  three  days  <>t'  inten- 
sive work,  and  the  managers,  nearly  three 
hundred  in  number,  returned  to  their  homes 
in  all  sections  of  the  country  feeling  well 
repaid  for  their  attendance  at  its  sessions. 
The  business  of  the  convention  consisted 
of  intimate  discussions  of  individual  prob- 
lems by  home  office  executives  in  conference 
with  the  managers.  All  the  general  sessions 
were  closed  meetings  at  which  addresses 
were  made  by  Presideni  Sam  Katz  and 
various  home  office  executives,  with  no 
formally  authorized  statements  on  the  pro- 
ceedings given  out  to  the  press.  Through 
some  misunderstanding,  it  is  claimed  publi- 
cation was  given  to  an  erroneous  statement 
to  the  ell'ect  that  Katz  told  the  convention 
that  the  Publix  Theatres  Corporation  con- 
trolled "not  quite  ten  per  cent.-'  of  the 
the  theatres  in  the  United  States.  Katz 
made  no  such  statement,  the  company  states. 
He  did,  however,  in  one  of  his  talks,  lay 
stress  upon  the  evil  of  boast  fulness.  "You 
have  no  rhyme  or  reason  to  leave  this  con- 
vention with  any  other  thought  than  that 
of  putting  your  operation  in  shape,"  he 
said.  "We  are  no  monopoly.  We  haven't 
the  remotes!  idea  that  we  are  ever  going 
to  be  one.  "We  haven't  the  remotest  am- 
bit ion  for  anything  like  that.  We  don't  ever 
expect  to  have  as  many  as  ten  per  cent,  of 
the  theatres  in  the  United  Slates." 

A.  M.  Botsford,  director  of  advertising 
and  publicity,  presided  at  all  the  general 
sessions  of  the  convention.  The  first  ad- 
dress   was    made    bj     Harold     B.     Franklin. 


Ottawa    Exhibitors    Join 
Merchant  Association 

ORGANIZED  exhibitors  in  Ottawa, 
Ontario,  have  established  a  Thea- 
tre Managers'  Branch  of  the  Re- 
tail Merchants'  Association  of  Canada. 
With  practically  all  theatre  managers 
and  owners  of  Ottawa  lining  up  with 
the  new  local  branch,  this  move  will 
have  a  far  reaching  effect,  exhibitors  of 
Ottawa  believe. 

Officers  of  the  new  Ottawa  branch 
were  elected  as  follows:  President,  Ben 
Stapleton,  proprietor  of  the  Centre 
Theatre;  Vice-President,  J.  M.  Frank- 
lin, B.  F.  Keith's  Theatre;  Secretary, 
Leonard  Bishop,  manager,  Regent  Thea- 
tre; members  include,  A.  H.  Coplan, 
Princess  Theatre;  J.  T.  Moxley,  man- 
ager of  the  Imperial  Theatre;  H.  C. 
Benson,  Fern  Theatre;  A.  Donaghy, 
Francais  Theatre;  W.  H.  Maynard, 
Columbia  Theatre,  and  P.  J.  Nolan, 
of  the  Rex  Theatre. 


vice  president,  who  expressed  the  greetings 
of  the  company's  officers  and  home  office 
executives  to  the  men  in  the  field.  Katz- 
opening  address  followed,  after  which  there 
were  constructive  talks  by  L.  E.  Schneider 
on  "Personnel,"  John  P.  Barry  on  "The 
Managers  Training  School"  and  by  Fred 
Metzler  on  "The  Theatre  Manager  as  a 
Business  .Man."  Tuesday  afternoon  session 
was  turned  over  to  the  Buying  and  Booking 
department,   headed    by   Sam    Dembow,   Jr., 


and  the  Department  of  Theatre  Manage- 
ment, which  is  uniler  the  supervision  of 
Harry   .Marx. 

Advertising,  exploitation  and  publicity 
were  discussed  at  the  Wednesday  morning 
session  by  A.  M.  Botsford  and  the  members 
of  In-  staff,  and  following  this  discussion 
the  general  convention  sessions  were  ad- 
journed until  Thursday  afternoon  when  Dr. 
Emanuel  Stern  discussed  the  subject  of 
"Welfare";  Counsellor  Austin  Keough  ex- 
plained the  significance  of  Publix  from  the 
legal  standpoint  and  Arthur  Swanson,  of 
Swanson  &  Ogilvie.  business  engineers  of 
Chicago,  delivered  an  address  on  business 
organization.  following  a  few  brief  re- 
marks by  Franklin,  Katz  then  delivered  his 
closing  address,  at  the  conclusion  of  which 
he  presented  each  of  the  representatives 
from  the  field  with  a  life  insurance  policy 
tor  $1,000.  By  far  the  most  constructive 
work  of  the  convention  was  done  in  the  sec- 
tional meetings  which  started  Wednesday 
aften n  and  continued  through  that  even- 
ing and  Thursday  morning.  The  convention 
was  divided  into  five  sections  and  the  prob- 
lem- of  the  units  of  the  various  districts 
were  discussed  in  detail  with  the  home  office 
executives  who  passed  from  one  group  to 
another.  Each  group  from  the  home  office 
-pent  two  hours  in  each  divisional  meeting. 
The  convention  closed  with  a  banquet 
Thursday  evening,  at  which  Hot-ford  pre- 
-ided    as    toastmaster   and    brief    addresses 

were  made  by  Katz.  Franklin,  Adolph 
Zukor,  Jesse  L.  Lasky,  Robert  T.  Kane  and 

Felix  Feist. 


Universal  Launches  1926-27  Group 


Greater  Movie  List 
Profit   Sh 

UNIVERSAL  Eormallj  launched  its 
Greater  Movie  List  lasl  week  at  the 
first  of  its  regional  -ales  conventions, 

held  in  New  York  City  ami  attended  by 
branch  managers,  salesmen,  exploitation 
men  and  accessorv  manager.-,  from  March 
10    to    21st. 

An  interesting  feature  of  the  meeting 
was  the  announcement  of  a  profil  sharing 
plan     for    the    entire     Universal     -ale-     tone, 

including  all  exchange  employes.    The  plan, 
inaugurated  bj   Carl  Laemmle,  contemplates 
the   paymenl   of  a  .">  per  cent,  bona-  or  com 
mission    to    each    exchange    on    tin-    increased 

net    revenue   tor  the  coming   year.      It    will 

be  based  upon  a  iputation  id'  the  in- 
creased    net     revenue    of    each    exchange     for 

the  12  month  period  from  May  9th,  L926 
to  May  7th,  1927  over  the  period  I  nun 
May   (ith.  1925  to  Maj  8th,  1926. 

Thi-.      I    in.er-al      exe<  Mir.  e        -tale,      i-     the 

most  comprehensive  profit  -baling  idea  ever 
oduced    in    the    film    industry,    it    being 
anticipated   that    the  total   commissions  will 
run  into  a  considerable  sum. 

The  second  convention  opened  lasl  Mon- 
day    in     the     Booh     Cadillac     Hold.     Detroit. 

being  attended    bj    men    from    I  hi'    Buffalo, 
Cleveland,    Pittsburgh,    Cincinnati,    Indian 
ipolis,  Charleston  and  Detroit  offices.     The 


Given  Send-Off   at  Series  of  Regional  Conventions; 
aring  Plan   for  Exchanges   is   Announced 


speakers  included  the  lour  -ale-  directors, 
Julius  Smger,  Joseph  Friedman.  Abe  Stern, 
and  Dave  Bader,  all  from  the  home  office. 
The  Detroit  -ale-  powwow  followed  the 
line-  of  the  New  York  convention,  alternat- 
ing -ale-  talk-  with  screenings.  li  closed 
Wednesday,  March  24th,  and  was  followed 
Thursday  by  the  opening  of  the  Chicago 
convention.  The  home  office  group  of  fly- 
ing -ales  "pep  injector-"  will  cover  in  turn, 
all   five  of  the  conventions. 

The  Chicago  convention,  now  ju-t  coming 
to  a  close,  i-  being  held  m  the  Drake  Hotel, 
ll  i-  being  attended  by  -ale-men  from  Chi 
■  ago,  Milwaukee,  Minneapolis.  De-  Moines, 
Sioux  Falls,  Omaha,  St.  Com-.  Kansas  City, 
Winnipeg.  Calgary  and  Vancouver.  The 
in -\t  convention  will  open  in  New  Orleans 
next   Monday,  March  29th,  at  the  Roosevelt 

Hotel,  and  will  embrace  the  -ales  forces 
I  com     the     following     exchanges:         Atlanta. 

Charlotte.    Dallas.    Jacksonville,    Memphis, 

New  Orleans,  El  PaSO  and  Oklahoma  City. 
The    final    convention     will     be    held     m    the 

Biltmore  Hotel,  Los  Angeles,  tor  three  days 

beginning  April  5th.  Cos  Angeles,  Denver. 
Butte,  Portland,  Seattle.  Salt  Lake  City  and 
San  Francisco  will  be  represented.  The 
Universal  Assistant  Sales  Directors  assisted 
at    the   convention    as    follows:       Xew    York. 


Clair  Eague  of  Canada;  Chicago.  Leroy 
Alexander  and  \V.  C.  Truog;  New  Orleans, 
Dan  Miehalove,  and  Los  Angeles,  L.  J. 
Schlatter. 


Blue    Law    Advocate    Again 
Defeated  in  Iowa 

Elbe  cherry,  member  ol   the  old  team  of 
Cherry  Sisters,   once    famous  as   the   worst 

team  in  vaudeville,  ha-  again  been  turned 
down  by  Cherry  Rapid-.  Iowa.  She  ran  for 
the  mayorality  nomination  promising  blue 
law-  and  a  strict  regulation  of  motion  pic- 
tures but  wa-  defeated  just  as  she  was  in 
1024   on    the   same   ticket. 


Arch    M.    Evans.    Maryland 
Theatre   Man,   Dies 

Arch  M.  Evans,  Lonaconing,  Md..  presi- 
dent of  three  theatre  companies  in  that  part 
of  the  state,  died  at  his  home  in  that  city 
Saturday  night,  March  20,  aged  51  years. 
He  was  president  oi  the  Berkeley  Theatre 
Company,  Tri-State  Theatrical  Company 
and  the  Western  Maryland  Theatre  Com- 
pany. He  i-  survived  by  his  widow,  one 
-on   and  on,'  daughter. 


April    3,    19  26 


1493 


New  $1,000,000  Indianapolis  House 


Owners  of  Circle  Th 
Its  Ottawa 

ANNOUNCEMENT  that  the  owners  of 
the  Circle  theatre,  one  of  the  first 
of  the  big  photoplay  theatres  in  the 
country,  will  build  a  second  major  house  in 
Indianapolis,  costing  $1,000,001)  and  seat- 
ing 4,000  was  made  Saturday  by  Leo  M. 
Rappaport,  secretary  of  the  Circle  Theatre 
Company.  The  company  announced  com- 
pletion of  eighty-eight  year  and  nine  month 
leases  on  property  of  126  feet  frontage  on 
W.  Washington  street,  just  east  of  Capitol 
avenue.  The  site  is  195  feet  deep.  The 
site  includes  the  Capitol  theatre,  a  city 
landmark,  now  showing  pictures,  and  the 
Manhattan  photoplay  theatre.  It  is  within 
a  half  block  of  Illinois  and  Washington 
streets,  the  busiest  corner  in  Indianpolis. 

Rappaport  announced  that  the  company's 
architects  have  studied  practically  all  big 
photoplay  theatres  east  of  the  Mississippi 
and  plans  are  being  prepared.  Confidence 
that  Indianapolis  will  support  two  big 
photoplay  theatres  was  expressed  by  Rap- 
paport. "The  new  theatre  will  be  operated 
by  the  same  management  as  the  Circle,"  he 
said.  "There  are  so  many  good  feature 
motion  pictures  being  produced  that  Indian- 
apolis does  not  have  screen  capacity  for 
them.  The  Circle  will  continue  as  a  First 
National  theatre  and  also  continue  the  type 
of  programs  which  has  made  the  theatre 
popular." 

Other  Circle  theatre  officers  and  directors 
are:  A.  L.  Bloch,  president;  Robert  Lieber, 
vice  president;  Fred  C.  Gardner,  treasurer; 
and  Herman  P.  Lieber,  Edgar  ().  Hunter 
and  Theodore  F.  Stempfel,  directors.  Total 
rentals  on  the  property  for  the  full  life  of 
the  leases  are  estimated  at  $3,500,000. 

The  B.  F.  Keith  Theatre  Corp.,  New 
York,  is  securing  complete  possession  of  the 
B.  F.  Keith's  Theatre,  Ottawa,  Ontario,  on 
April  5  as  a  result  of  the  sale  to  that  cor- 
poration on  March  18  by  the  holding  com- 
pany, Ottawa  Theatres,  Limited,  for  $537,- 
000.     The  sale  became  necessary  because  a 


eatre  to  Erect    4000-Seat   Theatre;  Keith   Buys   In 
House  Against  Famous  Players  Bidding 


Anniversary  Banquet  for 
Laemmle  in  L.  A. 

AN  elaborate  banquet  in  honor  of 
Carl  Laemmle's  twentieth  anni- 
versary in  the  motion  picture  in- 
dustry, was  held  last  week  in  the  Am- 
bassador Hotel,  Los  Angeles,  and  at- 
tended by  four  hundred  motion  picture 
civic  and  social  leaders  of  the  West 
Coast.  The  affair  was  marked  by  un- 
usual entertainment  and  witty  speeches. 
This  banquet  originally  was  set  for 
February  26,  the  actual  anniversary  date, 
but  the  Universal  president  suffered  an 
attack  of  grippe,  which  necessitated  a 
postponement  of  the  anniversary  festivi- 
ties. 

Henry  MacRae,  director  general  of 
production  at  Universal  City,  was  toast- 
master.  Among  the  speakers  were  Jos- 
eph Jackson,  J.  Stuart  Blackton,  Donald 
Ogden  Stewart,  Ernst  Lubitsch,  Fred 
Beetson,  Edwin  Carewe,  Charles  Chap- 
lin, Henry  Henigson,  Hyman  Myer, 
Bert  Lytell,  Hobart  Bosworth,  Otis 
Harlan,  and  E.  B.  Butler,  who  was 
Laemmle's  employer  just  before  he  en- 
tered the  film  business. 


"Topics"     Exempted    in 
Censor  Bill  in  N.  Y. 

THE  bill  exempting  new  reels  from 
censorship  in  New  York  state  has 
lately  been  amened  to  the  end  that 
included  in  its  provisions  are  "Topics  of 
the  Day."  This  amendment  is  the  result 
of  the  recent  hearing,  at  which  time 
former  Senator  Henry  Walters,  who  is 
associated  with  the  Keith  interests  in 
New  York  city,  asked  that  such  be  in- 
corporated in  the  bill  in  the  way  of  sn 
amendment. 


lioiid  issue  of  $'250,000  becomes  due  as  to 
principal  and  interest  on  April  1,  other- 
wise the  magnificent  house  would  have 
gone  under  the  hammer  to  the  highest  bid- 
der. Keith-Albee  immediately  acquired  two 
mortgages  totalling  $400,000  and  the  bal- 
ance goes  to  the  stockholders  of  the  Ottawa 
Theatres,  Limited.  It  is  claimed  that  about 
1,000  stockholders  in  the  holding  company 
stand  to  lose  $500,000  as  a  result  of  the 
transaction,  the  holders  of  preferred  shares 
receiving  about  $20  per  share  and  the  com- 
mon   stockholders   receiving  nothing. 

The  big  house  was  erected  six  years  ago 
by  Marcus  Loew  interests.  First  financing 
was  secured  through  the  mortgages  totalling 
$400,000,  which  were  raised  locally,  and 
then  the  sale  of  $700,000  in  preferred  shares 
followed,  common  stock  being  issued  as  a 
bonus.  The  mortgages  were  underwritten 
at  20  per  cent  and  the  preferred  stock  at 
25  per  cent,  the  holding  company  handling 
$800,000  out  of  the  $1,100,000,  it  is  stated. 
The  theatre  actually  cost  about  $800,000  to 
build.  The  theatre  was  acquired  by  Keith- 
Albee  in  September,  1924,  the  name  being 
changed  from  Loew  to  Keith's,  this  being 
arranged  on  a  10-year  lease  basis,  this 
agreement  having  another  8%  years  to  run. 

Representatives  of  Famous  Players  Cana- 
dian Corp.,  Toronto,  were  on  hand  for  the 
meeting  of  shareholders  on  March  18  and 
made  an  offer  of  $600,000  for  the  property 
on  condition  that  they  were  to  secure  imme- 
diate possession.  This  could  not  be  arranged 
and  the  sale  by  the  holding  company  to 
Keith-Albee  was  ratified  by  7,165  to  :i,044 
votes.  This  Avas  the  second  time  in  less 
than  two  years  that  Famous  Player-  had 
made  a  bid  for  the  large  theatre,  which 
seats  2,600,  but  were  unsuccessful.  In  the 
meantime  Famous  Players  had  a  large  un- 
finished theatre  structure  on  a  nearby  down- 
town site  and,  because  of  the  latest  develop 
ment,  it  is  believed  that  Famous  Players 
will  now  proceed  with  the  completion  of 
the   rival   house. 

The  Mark-Strand  interests  have  leased 
the  theatre  which  will  be  pari  of  the  new 
thirteen  story  building  to  be  erected  in 
Syracuse  on  the  Bastable  site.  The  lease 
will  be  tor  42  years.  Negotiations  were 
carried  on  by  Walter  Bays,  vice  president, 
from  his  Buffalo  office,  ami  Charles  E. 
Abbott,  head  of  the  Professional  Building 
Company  of  Boston,  ruder  the  lease  the 
building  must  lie  ready  tor  occupancy  by 
.\l.i>  1.  1927,  but  Abbott  says  he  hopes  to 
heat    this  mark  by  several    weeks    and    will 


rush  construction  to  completion  without 
delay.  The  building  will  cosl  $3,500,000  and 
$150,000  will  be  spent  in  fitting  the  theatre, 
furnishing  the  stage  and  installing  the  or- 
chestral organ. 

First  run  films  direct  from  the  New  York 
Si  rand,  with  three  acts  of  vaudeville  will  be 
the   policy   of    the    house.        The    theatre    will 

seat      3,170     on      first      floor     and      bah \. 

Thomas  W.  Lamb  of  New  York  is  archi- 
tect for  the  theatre.  The  entrance  will  be 
from  Warren  street,  with  exit,-,  along  the  en- 
ure frontage  in   Water  and  Genesee  streets. 

Joseph  Laronge,  Cleveland  realtor,  repre- 
sentative of  Loew's  Ohio  Theatres,  Inc., 
has  announced  that  the  proposed  Loew 
theatre  for  Akron  will  soon  become  an 
actuality.  The  announcement  followed  the 
recording  of  three  mortgages  in  favor  oi 
the  theatre  company  and  Laronge,  drawn 
by  the  Akr-on  Arcade  Company,  totaling 
$170,000  and  protected  by  the  Hippodrome 
site  at  State  nd  Bowery  streets.  Plans 
will  be  ready  within  a.  month  and  the  build- 
ing will  be  under  way  as  soon  as  a  build- 
ing permit  can  be  taken  out,  according  to 
Laronge. 

Saxe  Enterprises,  .Milwaukee,  have  bought 
an  interest  in  the  Colonial  and  Grand  thea- 
tres at  Green  Bay,  Wis.,  from  Henry 
Goldman  and  now  have  three  theatres  there 
including  the  Strand. 

Saxe  Enterprises  have  also  taken  a  long 
time  lease  on  the  Neenah  and  Doty  theatres 
at  Neenah,  Wis.,  and  the  Orpheum  at  Men- 
asha. 

Arrangements  were  completed  on  March 
16  in  Des  Moines  by  F.  L.  Maytag  and  A. 
H.  Blank  whereby  Mr.  Maytag  will  erect  a 
new  1,000-seat  theatre  at  Newton,  Iowa,  as 
a  unit  of  the  new  Hotel  Fred  Maytag. 

The  theatre  will  be  on  the  site  of  the 
Clark  building  and  will  be  66  by  132  feet, 
and  will  occupy  the  first  two  stories  of  the 
building.  It  will  be  completed  sometime 
this  fall. 

The  Blank  interests  will  operate  the  thea- 
tre, and  G.  P.  Hundling,  local  Blank  rep- 
resentative, will  be  in  charge. 

Announcement  is  made  that  the  State 
photoplay  theatre  in  Washington,  Pa.,  has 
been  leased  for  a  term  of  21  years  by  the 
Harris  Amusement  interests,  of  Pittsburgh, 
from  the  owners,  A.  Gottesman,  former 
manager  of  the  Strand  theatre,  Shenandoah, 
Pa.,  and   Daniel   Shlek,   also  of  Shenandoah. 

Under  the  new  management  it  will  he 
known  as  the  Harris-State. 


Germany  Now  Boasts  3,428 
Picture  Houses 

From  the  two  motion  picture  theatres 
which  were  in  Germany  in  1000.  one  of 
which  was  located  in  Hamburg  and  the  other 
in  Wuerzburg,  the  number  has  increased 
to  3,428  reported  in  operation  in  that  coun- 
try of  the  last  census,  according  to  a  re- 
port to  the  Department  of  Commerce  from 
Assistant  Commercial  Attache  Douglas 
Miller  at  Berlin.  At  the  end  of  1020  there 
i  3,422  reported  while  the  highesl  point 
was  reached  in  1923  with  4.017  in  operation 
throughout    the   country. 


1494 


M o t i o n     Picture     X c w s 


M.  P.  T.  O.  A.  Emissary  Sent  on  Extended 
Tour  of  the  Mid-West 

T"^  THORNTON  KELLY,  head  of  the  Contact  Bureau  recently  established 
|"H  .  in  National  Headquarters  of  the  Motion  Picture  Theatre  Owners  of 
"  America,  will  leave  New  York  early  in  April  on  his  first  trip  through  the 
mid-Western  states.  His  itinerary  this  time  will  probably  include  Oklahoma  and 
.Louisiana  where  he  will  call  special  meetings  of  theatre  owners  to  inform  them  of 
the  progress  of  the  national  organization.  Communications  indicate  that  these  two 
states  are  among  several  which  have  expressed  a  desire  to  build  up  a  strong  rela- 
tion with  the  parent  organization. 

Mr.  Kelly  expects  very  shortly  to  engage  a  number  of  field  men  whose  duty 
it  will  be  to  comb  the  country  and  spread  the  gospel  of  thorough  understanding 
and  intimate  relationship  between  the  National  Organization  and  the  State  Unit, 
thus  building  up  an  organization  100%  in  strength. 


Bruce      Gallup      Will      Join 
United  Artists  Staff 

The  stall  of  United  Artists  Corporation 
is  to  be  augmented  by  the  addition  oi'  Bruce 
Gallup  as  head  of  the  advertising  depart- 
ment. For  a  number  of  years  Mr.  Gallup 
has  been  prominent  in  his  special  line  and 
has  handled  some  of  the  mosl  elaborate  cam- 
paigns for  motion  picture  subjects.  His 
work  has  been  outstanding  for  originality, 
and  specific  appea]  combined  with  a  clever 
artistic    sense. 

He  severs  In-  present  connection  on  April 
3rd. 


Censorship  Report  of  Alberta 
Shows  Only  8  Condemned 

The  report  on  the  censorship  of  moving 
pictures  in  the  Province  of  Alberta  during 
the  calendar  year  of  L925,  just  released  by 
Howard  Douglas  of  Edmonton,  chief  censor 
I'M-  Alberta,  shows  thai  only  eighl  subjects 
were  condemned  outrighl  oui  of  a  total  of 
1,578  pictures  passed  upon,  the  latter  com- 
prising 5,013  reel-  .if  films.  The  report  in- 
dicate- that  t,735  reels  were  passed  without 
change  and  thai  -lis  deletions  were  made  in 
i  he  others. 

Two  features  were  banned  until  they  were 
reconstructed  a-  suggested  by  the  censor, 
after  which  they  were  passed  without  reser- 
vation.    During   the   year   22   free   permits 


were  issued  for  picture-  made  bj  the  t'ana- 
ilian  Governmenl  studio  at  Ottawa.  The 
number  of  reels  examined  during  1925  was 
I  Hi  greater  than  in  1924. 

Douglas  outlined  the  reasons  given  for  the 
condemning  of  eight  features.  It  is  of  spe- 
cial interest  that  one  feature  was  banned, 
not  because  of  its  story  but  because  of  the 
pom-  condition  of  the  film,  this  being  eonsid- 
ered  ;i  menace.  Two  features  were  banned 
because  they  were  considered  vulgar,  and  one 
each  under  the  following  headings:  Objec- 
tionable, very  sordid,  seduction,  crook  story 
ami   low  underworld  story. 

While  1,587  pictures  were  examined  dur- 
ing the  pear,  only  eight  were  British  and 
niie  was  German,  all  others  being  made  in 
the.  United  States.  In  addition,  there  were 
the  22  pictures  made  by  the  Canadian  gov- 
ernment. 

The  total  of  paid  admissions  at  all  the- 
atres in  Alberta  during  1925  was  5,250,703, 
which  meant  a  monthly  average  of  437,558, 
or  16,829  daily  during  the  year.  Edmonton 
had  more  paid  admissions  than  any  other 
cii\  in  the  Province,  being  8,000  more  than 
Calgary. 

The  Provincial  censorship  fee  is  $2  per 
reel  and  the  revenue  during  the  12  months 
was  $10,026.  film  exchanges  at  Calgary 
were  also  licensed,  this  bringing  a  revenue 
of  $2,250  for  the  year,  a  total  of  $12,276. 
This  was  $SS1  more  than  in  any  previous 
year1. 


"Stink  Bomb"   Planter  Gets 
Six   Months 

Found  guilty  of  dropping  "stink  bombs" 
in  a  non-union  theatre  at  Seattle.  Washing- 
ton, in  January  of  this  year,  Sidnev 
Saunders,  an  employee  of  the  striking 
musicians,  was  lasl  week  sentenced  to  serve 
a  -i\  month's  sentence  in  the  county  jail. 
According  to  available  information,  this 
sentence,    passed    by    Judge    C.    C.    Halton, 

i-  the  mosl    severe  penalty  ever  handed  down 
in   such   a   case.     Saunders   has   tiled   notice  of 

appeal,  ami  was  expected  p.  gel  a  trial  by 
jury  in  a  superior  court. 


Bruce   Gallup,   who  joins   United   Artists   Corp.   as  head 
of    the    advertising    department,    under    the    direction    of 
Victor    M.    Shapiro. 


Baltimore    Academy    Bought 
by  Stanley-Crandall  Co. 

The  Acadenrj   of  Music  in   Baltimore  has 
been   bough!    bj    the  Stanlej  Crandal]   Com 

pany,   Washington,  1>.  C,   for  al I   $725,- 

000.     The  structure,  built   in   1875  and  one 

of  the  i  lu. -lineal  Landmarks  in  this  countrj . 
will  he  razed  and  a  new  theatre,  with  a 
seating  capacitj  ol  1,000,  will  he  erected 
on    the   site,   located    in   the  coming   shopping 

, '   of    Baltimore.      The   estimated   i  osl 

of    the    new     theatre    i-    $2,000,000. 


Fox  Exchange  Building 
Opened  With  Ceremonies 
in  New  York  This  Week 

On  March  22.  .lame-  R.  Grainger,  gen- 
eral sales  manager  for  Fox,  threw  open  the 
doors  of  the  beautiful  and  up-to-date  build- 
ing al  .'ill  13  West  11th  Street.  Xew  York 
City,  which  will  house  the  Fox  N'ew  York 
Exchange,  a  vital  distributing  center  for  the 
large  .Metropolitan  area  serving  Xew  York, 
Long  Island  and  Northern   Xew  Jersey 

A  large  number  of  exhibitors  ami  other 
film  folk  of  the  industry  were  entertained 
by  Mi-.  Grainger  ami  Harrj  Buxbaum,  the 
exchange  manager,  and  in  honor  of  the 
opening  a  buffel  lunch  was  served  to  all. 


New    Spanish   Films    Shown 
in  Madrid 

Three  important  new  Spanish-made  mo- 
tion pictures  were  exhibited  in  Madrid  in 
February,  according  to  a  report  to  the  De- 
partment ot  Commerce  from  Consul  Augus- 
tin  Win.  Kernu,  Madrid.  They  are  "Cur- 
rito  de  la  Cruz,"  made  by  the  Troya  Films 
of  Madrid:  "La  Noche  de  Alboradas,"  of 
the  Ebro  Films  of  Zaragoza;  and  a  dramati- 
zation of  Palacio  Valdes'  novel.  "Jose," 
made  by  Madrid  Films. 


United      Artists      to      Open 
Branch  in  Indianapolis 

United  Artists  will  open  a  new  office 
in  Indianapolis,  Ind.,  to  serve  Indiana  and 
Central  and  Eastern  Kentucky.  \Y.  M. 
McLean,  formerly  attached  to  the  Chicago 
office  will  be  placed  in  charge.  Jules  Lew, 
special  representative,  will  supervise  the 
opening  of  the  new  branch. 


Canadian    Cities    Adopt    the 
Daylight  Saving  Proposal 

Without  consulting  any  interests,  the  pro- 
posal for  daylight  saving  in  Montreal,  Ot- 
tawa, Toronto  and  other  cities  of  Eastern 
Canada  ha-  been  adopted  in  the  individual 
e.-i-es.  The  genera]  dates  for  summer  time 
are  May  2  to   September  26,  inclusive. 


Fox  Films  Dedicates  New 
Quarters  in  Australia 

LAST  week  in  Sydney,  Australia, 
Fox  Films  dedicated  the  biggest 
motion  picture  headquarters  build- 
ing on  that  continent.  The  new  $500.- 
000  offices  were  opened  with  ceremonies 
participated  in  by  hundreds  of  persons, 
including  notables,  civic  leaders  and 
many   exhibitors. 

Fox  Film  Corporation  is  the  first  of 
the  motion  picture  companies  to  invest 
heavily  in  real  estate  in  Australia  and 
the  opening  of  the  new  Fox  headquarters 
is  an  example  of  the  constantly  increas- 
ing business  relations  with  that  do- 
minion. 

News  of  the  dedication  was  received 
by  Winfield  R.  Sheehan,  general  man- 
ager of  Fox  Films,  in  a  cable  from  Stan- 
ley S.  Crick,  managing  director  for  Aus- 
tralia. Crick  also  cabled  that  he  was 
sailing  to  attend  the  convention  of  Fox 
Films  sales  forces  to  be  held  in  Los 
Angeles   April   11. 


Ap 


3 ,     19  26 


1495 


Presentation  Music  Rights  Argued 

Theatrical  Producers  and  Authors  Seek  to  Stop  Unauthorized  Use  of 
Musical  Comedy  Hits  in  Picture  Presentation  Numbers 


WILLIAM  A.  BRADY,  New  York 
City  theatrical  producer  whose 
faculty  for  breaking  into  the  news- 
paper headlines  is  well  known,  came  to  the 
fore  this  week  with  the  statement  that  fol- 
lowing conferences  being  held  at  the  Hotel 
Astor  by  the  producers,  authors  and  com- 
posers, they  expect  to  be  able  to  restrain 
motion  picture  theatres  from  the  unauthor- 
ized use  of  song  successes  from  currenl 
musical   comedies   in   presentation   numbers. 

"The  revues  produced  in  the  Broadway 
picture  houses,"  said  Brady  after  the  meet- 
ing, "are  a  recent  development  in  the  pic- 
ture field.  They  take  the  place  of  the  so- 
called  'presentation.'  A  Broadway  picture 
house  recently  staged  a  revue  built  almost 
entirely  around  the  'March  of  the  Vaga- 
bonds' number  from  'The  Vagabond  King.' 
The  manager  of  the  picture  house  was  asked 
to  discontinue  its  use  and  refused.  By 
joining  forces  to  protect  their  rights  the 
producers  and  authors  expect  to  be  able  to 
deal  with  these  cases  in  the  future." 

The  Society  of  American  Composers, 
Authors  and  Publishers,  it  was  explained, 
has  long  held  an  ironclad  agreement  with 
cabarets,  hotels  and  dance  hulls,  by  the 
terms  of  which  each  place  playing  copy- 
righted music  pays  an  annual  royalty  to  the 
society,  which  is  in  turn  divided  among  the 
various  composers.  These  rights,  as  well  as 
all  radio  and  mechanical  instrument  rights, 
have  hitherto  been  vested  solely  in  the  com- 
posers, but  under  the  terms  of  yesterday's 
agreement    they    will    be    divided    with    the 


Fox      Production      Now 
Placed  on  Unit  System 

PRODUCTION  announcements  this 
week  by  Fox  Films  reveal  the 
fact  that  this  company  is  the  latest 
to  fall  in  line  with  the  policy  of  unit 
supervision.  Winfield  R.  Sheehan,  it  is 
understood,  for  the  first  time  will  per- 
personally  supervise  the  super-specials, 
Edwin  C  Hill  will  handle  Westerns, 
Sol  M.  Wurtzel  will  supervise  specials 
and  George  E.  Marshall  will  continue  to 
exercise  jurisdiction  over  the  short  sub- 
jects. Further  developments  in  this 
direction  may  follow. 


producers  hereafter,  probably  on  a  fifty- 
lit  ty  basis. 

Tuesday's  meeting,  which  was  held  at  the 
Hotel  Astor,  was  attended  by  a  dozen  of 
the  foremost  musical  comedy  producers  in 
the  country,  including  Lee  Shubert  and 
Arthur  Hammerstein.  The  musical  comedy 
authors  were  represented  by  Gene  Buck, 
Otto  Harhach  and  Silvio  Bein.  The  best 
method  of  procedure  to  protect  all  music 
right,  as  well  as  other  details  of  the  musical 
comedy  contract,  will  be  discussed  Saturday 
morning  by  Mr.  Buck  and  Mr.  Harbach, 
for  the  playwrights,  and  Mr.  Brady  and 
Joseph   P.   Bickerton   for  the   producers. 

In  the  meantime,  pending  a  detailed 
working  out  of  the  musical  comedy  contract, 
the    finished    dramatic    contract    will    be    the 


subject  of  another  meeting  between  play- 
wrights and  producers  Thursday,  either  at 
the  Hotel  Astor  or  the  rooms  of  the  Society 
of  Composers.  It  is  hoped.  Brady  said 
yesterday;  to  make  this  the  final  meeting. 
Several  minor  changes  asked  for  by  the 
managers  will  then  be  laid  before  the  play- 
wrights' committee,  and,  if  approved 
that  organization,  will  then  be  carried  to 
the  playwrights  as  a  whole,  together  with 
the  entire  new  contract.  Fornial  approval 
by  the  playwrights,  which  is  regarded  as 
certain,  will  then  bring  negotiations  to  an 
end. 


N.  Y.  Bill  Would  License  All 
Authors'  Agents 

Scenario  writers,  playbrokers  and  literary 
agents  will  be  interested  in  the  outcome  of 
a  bill  that  has  jusl  been  introduced  in  the 
New  York  State  Legislature  by  Senator 
Straus,  of  New  York  city,  which  calls  for 
the  licensing  of  such  persons  under  the 
direction  of  the  State  Tax  Commission.  The 
bill  that  has  been  introduced  this  year  is 
identical  with  the  one  of  a  year  ago,  which 
ilied    in    committee. 

Under  the  provisions  of  the  bill  intro- 
duced this  week  a  fee  of  $25  would  be 
charged  by  the  Tax  commission  for  licens- 
ing playbrokers  and  literary  agents,  while 
play  and  literary  salesmen  would  be 
charged  a  license  fee  of  $5.  The  bill,  if 
signed,    becomes   effective   October    1,    1926. 


^niiiiiiiiiiiiniiiiiiiiii illinium mi mi iiiiiiiiiiiiiiiini i urn iiiiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiimi iiiiiiiiiiiiiiiiiini n iiiiiniim iiiimiini mm imin mi iiiiimiiiiimiimiimiim iiiimmiimiim mmmmmiimiimiimiiimiiimiimiimmiimiiiiiiimiimiii imimiiiine 


Motion  Picture  News  Prize  Contest  For 


Branch  Managers  and  Film  Salesmen 


G 


REAT  interest  has  been  aroused  by  the  offer  of  a  prize  of  One  Hundred  Dol- 
lars   for    the    best    article    from    any    branch   manager   or   film   salesman   on   the 
subject: 
"How  MOTION  PICTURE  News  Helps  Me  in  My  Contact  With  Exhibitors." 

The  competition  will  close  at  midnight  on  July  1,  1926.  Articles  should  be  type- 
written and  limited  to  1,000  words,  if  possible.  They  may  be  as  short  as  the  contestant 
desires.     The  judges  will  be  the  editorial  staff  of  MOTION  PICTURE  News. 

In  case  two  or  more  articles  are  deemed  of  equal  merit,  the  full  amount  of  the  prize 
will  be  given  to  all  articles  so  tying.  The  winning  article  will  be  published  in  full 
together  with  a  short  history  of  the  winner's  career.  Articles  deserving  honorable  mention 
will  also  be  printed. 

Competing  articles  should  be  addressed  to  the  Editor,  MOTION  PICTURE  News,  729 
Seventh  Avenue,  New  York  City,  and  the  name  and  address  of  the  contestant  should  be 
written  on  the  first  page. 

All  branch  managers  and  salesmen  are  eligible  to  compete.  Manuscripts  cannot  be 
returned.  Copies  should  be  kept  by  contestants.  MOTION  PICTURE  News  cannot  be 
responsible  for  loss  of  manuscripts  in  transit.  Proof  of  mailing  will  not  be  considered 
proof  of  receipt. 


1 


nun 


iiimimiiimiiiiiiiiiiiiiiiiiiimiiiiiiimiimiiiimiiimmiiimiiiiiiiiiiimiiiimiiiiiiiiiiiimiii 


1496 


.1/  otio  n     P  i  c  t  u  r  e     X  e  w  s 


Paramount  Buys  Rights  to  Dreiser's 
"An  American  Tragedy" 

ANNOUNCEMENT  is  made  this  week  by  Jesse  L.  Lasky  that  Famous 
Players  has  bought  the  screen  rights  to  "An  American  Tragedy"  a  novel 
by  Theodore  Dreiser.  Paramount  plans  the  production  of  the  picture  on  a 
large  scale.  D.  W.  Griffith  is  to  produce  the  picture  which  will  be  shown  in 
legitimate   theatres  first,  according  to  present  plans. 

Preliminary  arrangements  incidental  to  filming  will  occupy  several  months  as 
it  is  planned  to  make  the  picture  exactly  along  the  lines  of  the  story  which  is  a 
starkly  realistic  tragedy  with  an  unhappy  ending. 


Holding        Companies        are 
Subject   to  Tax 

Holding  companies  in  the  theatrical  and 
other  industries  are  subject  to  tax  the  same 
as  other  corporations,  under  an  interpreta- 
tion of  a  decision  of  the  United  States  Su 
preme  Court  in  the  Chile  Copper  Com- 
pany case,  rendered  March  22. 

The  company  was  formed  to  take  care  of 
a  -ii nation  arising  oui  of  the  inability  of 
the  Chile  Exploration  Company  properly 
I"  borrow  inone\  under  the  mortgage  law- 
0t£  Chile,  but  performs  various  financial 
functions  and  engages  in  other  corporate 
activities.  Capital  stock  taxes  totaling  ap- 
proximately $270,000  were  paid  by  it  over 
a  period  of  four  years  under  protest,  which 
protest  was  upheld  by  the  lower  courts,  the 
company  losing  its  case  in  the  Supreme 
Court. 

The  court's  decision,  applicable  to  all  hold- 
ing companies,  was  that  the  holding  com- 
pany in  question  was  the  same  as  other 
•corporations,  and  so  subject    to  tax. 

The  capital  -lock  tax  was  repealed  by  the 
revenue  law    of   1  !»•_'•>. 


A. 


Virginia    M.    P.    T.    O. 
Commends  National 

The  Virginia  Cnit  of  the  Motion   Picture 
Theatre    Owners   of    America    at    their   last 
meeting   held    in    Roanoke,    renewed    its   al- 
legiance to  the  National  Organization,  com 
mending   the    national    body    for    its   work    in 

ping    a    new    contract    and    also    for    th< 

campaign  against  the  proposed  amendments 
to  the  Copyright  Law  as  devised  at  745 
Seventh  Avenue,  Manhattan. 

The     Virginians,    who    are    reported     l>\ 
Hairy    Bernstein,    secretary    and    treasurer 
of  the  Virginia  Theat  re  ' '« tiers  to  1;«\  e  at 
tended    this  Convention   in    full   force,   were 

unanimous    in    their    laudati f    the    work 

of  -Jake  Well-,  one  of  their  leading  members 
and  a  director  of  the  National  Organiza- 
.  attributing  to  his  forceful  personalitj 
ami  untiring  energj  the  recent  vanquish- 
menl  of  a  tax  measure  which  would 
drastically  affected  all  theatre  owner-  in 
that    -talc. 


Exhibitor      Volunteers      for 
Speakers'  Bureau 

I  [arold    Barnes,    of    I  be    Rialto    Tin 
Burlington,   Iowa   i-   the   first    theatre  owner 
to    volunteer    hi-    services    to   the    speaker-' 
Bureau     of     the     National      Organization, 
which    v.  ly 

R.  W Ihull.      rhe  Bureau  was  estab- 

■  I   a-  a   medium   through    whicl 
owner    can  offset  the  "ranting  of  dyspeptic 
minds"  by  their  own  eloquence. 

In    his    application    to    National     Hei 
quarters,  Mr.  Barnes  stated  : 


'"Having  affiliated  myself  with  various 
organizations  and  community  activities,  has 
helped     me     to     overcome     ignorance     and 

prejudice-  of  main  toward  our  industry. 
I  have  spoken  before  different  service 
club-  here,  some  of  the  schools,  and  the 
leading  Women'-  Club.  1  addressed  the 
local  Kiwani-  Club  and  wag  invited  to  mem- 
bership the  following  week.  Since  then  I 
have  become  a  director  of  that  organiza- 
tion." 


Charters   are   Given   to   New 
Companies   in   New   York 

The  pasl   week  broughl   the  incorporation 
of  the   following  motion  picture  companies 

in  New  York  state:  Seaboard  Pictures  Cor- 
poration, $60,000,  George  Abraham-.  Clyde 
ft.  Elliott,  New  York  city.  Marie  E.  Elliott, 
Kew  Gardens;  Avon  Syracuse,  Inc..  Au- 
burn, Ben  Fitzer,  Charles  D.  Blessing, 
Joseph  N.  Schwartzwalder,  Syracuse;  Red 
Seal  Film  Exchanges,  Inc.,  capitalization 
not  specified,  Abraham  Meyer.  Max 
Fleischer,  .Maurice  A.  Chase,  New  York 
city;  Merchandising  Advertising  Corpora- 
tion, moving  picture  advertising,  s-jn.uuo, 
Frank  Reiss,  Jean  Stoller,  Anna  Tendler, 
New    York  city. 


Bill  Introduced  Providing  for 
Radio  Royalties 

Amendment  of  the  copyright  law  so  as 
to  provide  for  royalty  payments  for  the 
broadcasting  of  copyrighted  works  is  pro- 
vided for  in  a  bill  introduced  in  the  Ilou-e 
of  Representatives  by  Congressman  Vestal 
of  Indiana.  The  measure  is  similar  to  one 
introduced  in  the  Senate  in  January  by  Sen- 
ator Dill  of  Washington. 

The  bill  provides  for   lees  to  be  based  upon 

the  power  of  the  broadcasting  station  from 

which  transmitted  and  for  the  length  of  time 
consumed  by  the  broadcast.  Any  copyright 
owner  could  prohibit  the  broadcasting  of  lu- 
works  by  filing'  notice  in  the  copyright  office. 
Before  broadcasting  a  copyright  work,  the 
broadcaster  would  be  required  to  inform  the 
copyright  proprietor  by  mail. 


Australian   Representative  of 
U.  A.  Coming 

R.  R.  Doyle.  Australian  representative  of 
United  Artists  Corp.,  ha-  -ailed  for  New- 
York  to  confer  with  home  office  officials 
regarding  the  distribution  of  the  company's 
product   in  the  Antipodes. 

This  visit  is  under  the  policy  of  Hiram 
Abrams,  president,  to  have  all  foreign 
managers  of  United  Artists  Corp.  come 
into  New  York  in  the  course  of  each  year 
tor  conferences  with  the  executives  in  charge 
of  foreign  business. 


Firm 


New    Chinese    Picture 
is  Organized 

The  Motion  Picture  Department  of  the 
Commercial  Press  of  Shanghai  has  been 
organized  into  a  separate  company  to  he 
known  as  the  Kuo  Kwanu  Moving  Picture 
Company,  with  a  capital  of  Mexican  $150,- 
000,  paid  up,  according  to  a  report  to'  the 
Department  of  Commerce  from  Consul 
General  Edwin  S.  Cunningham.  Shanghai. 
li    i-  located  on   Paotung  Road,  Shanghai. 


B.  F.  Keith  Corporation  Offers  $6,000,000 
Bond  Issue  for  Expansion  Plans 

FOLLOWING  frequent  but  unconfirmed  rumors  to  the  effect  that 
B.  F.  Keith  would  enter  film  production  as  a  retaliatory  or  pro- 
tective move  against  the  presentation  boom  on  the  part  of  picture 
theatres,  came  the  announcement  this  week  of  a  $6,000,000  bond  issue, 
with  $25,000,000  authorized,  stated  to  be  for  the  purpose  of  "refunding 
and  expansion  and  for  other  purposes." 

Primarily,  it  is  believed,  this  foreshadows  a  move  to  bring  the  various 
Keith  houses  under  one  unified  management.  The  new  parent  corpora- 
tion, announced  last  week,  will  operate  or  control,  directly  or  through 
subsidiary  or  affiliated  companies,  34  owned  or  leased  vaudeville  and 
motion  picture  theatres  located  in  New  York  City,  Brooklyn,  Syracuse, 
Rochester,  Boston,  Lowell,  Washington,  D.  C,  Cleveland,  Columbus, 
Akron,  Youngstown,  Portland,  Me.,  Philadelphia,  Detroit,  Jersey  City. 
Indianapolis  and  Ottawa. 

The  new  B.  F.  Keith  Corporation  was  formed  under  the  laws  of  the 
State  of  New  York  "to  acquire  the  assets  and  business  of  The  B.  F. 
Keith  Theatres  Company,  of  B.  F.  Keith's  New  York  Theatres  Com- 
pany and  of  certain  of  their  respective  subsidiaries.  The  properties  to  be 
acquired  will  constitute  a  large  part  but  not  all  of  the  B.  F.  Keith  cir- 
cuit. ...  It  is  contemplated  that  the  new  corporation  will  eventually 
acquire  or  control  all  of  the  theatres  embraced  in  the  B.  F.  Keith  cir- 
cuit." 

There  have  been  numerous  forecasts  of  a  three-cornered  contest  among 
Keith,  Publix  and  Loew,  with  a  new  angle  appearing  this  week  in  the 
propasal  for  an  elaborate  presentation  production  force  for  a  group  of 
independent  New  York  City  houses,  to  meet  the  competition  of  the 
Broadway  theatres. 


April    3,    1926 


1497 


Creation  of  Federal  Board  of 
Censors  Opposed 

Establishment  of  a  Federal  censorship 
board  as  proposed  in  bills  now  before  Con- 
gress, on  which  hearings  are  to  be  held  by 
the  House  committee  oh  education  begin- 
ning April  14,  will  be  strongly  opposed  by 
a  large  group  in  the  House  where  a  strong 
sentiment  is  forming  against  the  addition 
of  any  more  bureaus  to  the  already  lengthy 
list  of  independent  offices. 

The  feeling  of  many  members  of  Congress 
was  voiced  by  Representative  Thomas  of 
Oklahoma  last  week,  when  he  introduced  a 
resolution  providing  for  the  appointment 
of  a  special  committee  to  hear  the  sugges- 
tions, criticism  and  comment  of  the  lead- 
ing minds  of  the  country  upon  the  present 
status  and  tendencies  of  the  Federal  Govern- 
ment. 

It  is  time,  the  Oklahoma  congressman  de- 
clared, that  Congress  stopped  creating  in- 
dependent bureaus  at  the  demand  of  every- 
one who  wished  to  impose  new  duties  upon 
the  Government.  The  Federal  Government 
should  cease  its  present  practice  of  under- 
taking to  legislate  on  matters  which  should 
come  within  the  sovereignty  of  the  States, 
should  simplify  itself  and  should  continue 
only  such  bureaus  as  there  is  shown  to  be 
a  real  need  for. 


Bandit   Gang   Gets    $15,000 
From   Newark   Theatre 

Early  this  week  seven  masked  bandits 
imprisoned  the  night  force  of  the  Mosque 
Theatre,  Bond  Street,  Newark  and  success- 
fully escaped  with  the  week  end  receipts 
unofficially  estimated  at  about  $15,000. 
These  nervy  cracksmen  worked  leisurely, 
even  taking  time  to  consume  some  of  the 
sandwiches  left  by  the  night  workers.  They 
bowed  politely  to  the  scrub  woman  enter- 
ing the  building  as  they  drove  away  in 
their  big  automobile.  The  bandits  left  be- 
hind them  burglar  tools  and  acetyline 
torches  valued  at  $500. 


Montreal  Will  Swerve  From 
Proposed  Tax  Policy 

As  a  result  of  the  strong  objections  on  the 
part  of  the  Theatre  Managers'  Association 
of  Montreal,  with  Manager  B.  M.  Garfield 
of  the  Rialto  Theatre  as  a  prime  mover,  the 
civic  authorities  have  decided  not  to  raise  the 
tax  on  theatre  tickets  in  order  to  secure  more 
revenue  for  the  local  hospitals.  In  place 
of  the  proposed  increase,  the  city  will  im- 
pose a  tax  on  all  meals  served  in  hotels  and 
restaurants  to  the  value  of  $1  or  more.  The 
local  exhibitors  pointed  out  that  the  ticket 
tax  already  amounted  to  12  per  cent  of  the 
face  value  of  theatre  tickets. 


Missouri  -  Kansas  to  Charter 
Special  Train 

A  special  railway  coach  will  carry  Mis- 
souri and  Kansas  exhibitors  to  the  annual 
M.  P.  T.  O.  Kansas-Missouri  in  Joplin,  Mo., 
April  20  and  21.  C.  E.  Cook,  business  man- 
ager of  that  organization,  announced  this 
week.  More  than  one  hundred  exhibitors  in 
the  vicinity  of  Kansas  City  thus  far  have 
sio-nified  their  intentions  of  attending,  while 
a  large  number  of  exhibitors  from  Western 
Missouri  and  Kansas  is  expected  to  bring 
the  attendance  to  more  than  250. 


F.  P.-L.  Book  Value  Now 
Full  Valuation 

AN  interesting  feature  of  the  Fam- 
ous Players-Lasky  report  for 
1925,  it  is  pointed  out  by  the  Wall 
Street  Journal,  is  the  fact  that  the  bal- 
ance sheet  includes,  for  the  first  time, 
the  actual  value  of  extensive  real  estate 
which  had  been  carried  on  the  books  at 
cost,  less  depreciation. 

Property  account  as  of  December  31, 
shows  land,  buildings,  leases,  and  equip- 
ment carried  at  $31,916,199  against  $13,- 
679,650  in  1924. 

One  parcel  of  real  estate  which  has 
greatly  increased  in  value  is  the  old 
studio  site  in  Hollywood,  which  will 
shortly  be  sold  for  residences  and 
will  show  Famous  a  profit  of  about 
$2,000,000. 


Maryland  M.  P.  T.  O.  Elect 
New  Officers 

At  a  meeting  held  in  Baltimore,  March 
18,  the  Motion  Picture  Theatre  Owners  of 
Maryland  elected  the  following  officers  for 
the  ensuing  year:  Herman  Blum,  president; 
William  M.  Whitehurst,  vice-president; 
Louis  Schlichter,  treasurer;  William  E. 
Stumpf,  secretary,  and  J.  Louis  Rome, 
Counsel.  Among  the  State  Directors  elected 
are:  Phillip  Miller,  Annapolis;  William 
Bowers,  Havre  de  Grace;  George  Osborne, 
Westminster  and  Miss  Ulman,  Salisbury. 

Six  delegates  from  the  Maryland  organi- 
zation to  the  National  Convention  of  the 
M.  P.  T.  O.  of  A.  in  California  were  ap- 
pointed. They  are  Herman  Blum,  Walter 
D.  Pacy,  J.  Louis  Rome,  Louis  Schlichter, 
William  M.  Whitehurst  and  Frank  Durkee. 


Cooperative     Enterprise     has 
Started   in   Sweden 

A  new  Swedish  film  enterprise,  "Sverige- 
Film,''  has  just  started,  it  is  reported  in  the 
Swedish  press,  Consul  General  C.  I.  Dawson, 
Stockholm,  advises  the  Department  of  Com- 
merce. 

The  chairman  of  the  board,  Anders  J. 
Anderson-Ripe,  states  that  the  enterprise 
has  been  established  by  an  economic  asso- 
ciation just  registered.  The  activities  will 
include  both  the  staging  and  renting  of 
films  as  well  as  operating  of  picture  thea- 
tres. The  association  is  based  on  coopera- 
tive principles.  The  amount  of  each  share 
is  only  25  crowns  and  "  the  list  of  mi1>- 
scribers  shows  that  the  enterprise  has  gained 
considerable  support. 


Norway    Has     252    Motion 
Picture  Theatres 

At  the  close  of  1925  there  were  252  o 
ing  picture  theatres  in  operation  in  Norway, 
of  which  118  were  publicly  owned  while 
134  were  privately  owned,  states  Commercial 
Attache  H.  Sorepson,  t  openhagen,  in  a  re- 
port to  the  Department  of  Commerce. 

The  118  publicly  owned  theatres  reported 
a  gross  income  of  approximately  12.755,000 
crowns  during  1925  while  the  gross  income 
of  the  privately  owned  establishments  was 
said  to  be  only  approximately  1.000,000 
crowns,  making  the  total  gross  income  of 
Norwegian   moving  picture   th<  -ring 

the  year  14.415,000  crowns. 


Many   Changes   Along   Film 
Row  in  Albany 

Importanl  changes  occurred  along  Film 
Row  in  Albany  the  pasl  week,  resulting  in 
four  exchange  managers  being  replaced  by 
others.      Harry   Seed,   who  was  time 

connected  with  the  local  F.  B.  0.  exchange, 
arrived  in  town  during  the  week,  and  re- 
placed Austin  Interrante,  as  manager  of 
Warner  Brothers'  exchange. 

Fred  Horn,  of  Des  Moines,  formerly  con- 
nected with  Associated  Exhibitors  in  the 
Middle  West,  reached  Albany  during  the 
week,  and  replaced  Robert  Mochrie,  as  local 
manager  for  Pro-Dis-Co.  Mochrie  has  been 
promoted  to  the  managemenl  of  the  Pitts- 
burgh exchange.  Isadore  Schmertz,  of  New 
York  city,  has  succeeded  James  Dermody, 
as  local  manager  for  Fox.  Dermody  will 
become  a  salesman  for  the  exchange.  Her- 
man Stern,  manager  for  F.  B.  O.  for  several 
months,  resigned  during  the  week,  but  his 
successor  has  not  been  named  as  yet. 


Kansas  City  Exhibitor  Files 
Supreme  Court  Appeal 

In  the  test  case  against  the  Kansas  City 
Joint  Board  of  Arbitration,  in  which  W. 
O.  Burkey.  Admiral  theatre,  Kansas  City, 
has  filed  application  for  a  writ  of  pro- 
hibition in  the  Missouri  supreme  court, 
thirty-six  type  written  pages,  including 
many  interesting  citations,  are  included. 

In  a  hearing  in  the  circuit  court  of  Jack- 
son County  this  week  the  plaintiff,  repre- 
sented  by  Oscar  B.  Elam,  lawyer,  accepted 
a  non-suit,  but,  instead  of  again  taking  the 
case  before  the  circuit  court,  decided  to  go 
to   the   supreme   court. 


Yeggs  Hold  Up  Manager  and 
Get  Away  With  Payroll 

Harry  G.  Griffin,  local  manager  of  the 
Plaza  Theatre,  St.  Petersburg,  Fla.,  was  held 
up  and  robbed  by  two  unmasked  yeggs,  as 
he  left  the  theatre  with  the  day's  receipts, 
amounting  to  about  $2,500,  lasl  Monday 
night. 

According  to  reports,  Mr.  Griffin  had 
counted  up  and  was  about  to  take  the  money 
to  the  hotel.  Upon  leaving  the  theatre  two 
unmasked  men  met  him.  commanded  him  to 
"stick  'cm  up."  The  Plaza  theatre  is  the 
largest  of  the  four  houses  in  St.  Petersburg 
which  are  operated  by  the  Famous-Players. 


Freiberg   Child    Admission 
Bill  Not  Yet  Voted 

NO  action  was  taken  by  the  New 
York  State  Assembly  on  Tues- 
day of  this  week  on  the  Freiberg 
bill  which  relates  to  the  admission  of 
unaccompanied  children  to  motion  pic- 
ture theatres  in  New  York  state,  under 
certain  conditions.  The  bill,  which  was 
introduced  several  weeks  ago,  was  on 
the  calendar  on  Tuesday  and  it  was  gen- 
eraly  supposed  that  a  vote  would  be 
taken  at  that  time.  Just  before  the  ses- 
sion got  under  way,  however,  Assembly- 
man Freiberg  went  to  the  rostrum  and 
had  a  long  talk  with  Joseph  McGinnies, 
speaker  of  the  Assembly.  When  Frei- 
berg returned  to  his  desk,  he  was  asked 
if  the  bill  would  go  to  a  vote  at  once 
and  replied  that  it  had  been  decided  to 
withhold  action  on  the  bill  for  another 
week. 


1498 


Production    stills    from     "Hell's     Four    Hundred,"    the     William     Fox     production     based     on     the     novel,     "The 

Just    and   the    Unjust." 

Smith  Sees  Need  of  Manpower 

Associated     Exhibitors     General     Sales 
Manager  Remarks  on  New  House  Organ 

BELIEVING  thai  the  answer  to  the 
question  oi  bo^  a  successful  national 
distributing  and  producing  organiza- 
tion may  be  established  is  summed  up  in  the 
word  "Manpower,"  Oscar  I 'rue.  President 
of  Associated    K   I    b  and    E.  J.   Smith, 

General    Sales    Manager    have    caused    the 
newly   inaugurated    house  organ   of   As 
Exhibitoi  n  ar  thai  nai 

The  primary  purpose  of  the  publication 
is  to  foster  a  spirit  oi  cooperal  ivi  rh  aln 
within  the  sales  organization.  This  spirit 
i<   besl    described    bj  tig   the    intenl 

1,1   "ever  expected   to  do  his  duty" 

:md   "may   the   besl    man    win"   and    apply- 
ing  the    entirety   to    the   competitivi      p 
that  should  exisl   between  the  differenl   dis- 
tricts and   their  personnel. 

Edwari  been  placei     a  charge 

\!  inder    I  he     5uper\  ision    of 

General    Sales    Manage]     E.    J.    Smith,   and 
under   his   editorial   direction    the    issue    ha 
steadilj    grown   in  worth  and  size.      A 

adjuncl    to    the  p 

ud  executed  by  Mr.  Smith,  it  has 
en    invaluable.       It     serves    within    the 
organization  the  same  purpose  \ 

sociated   explo  and    publicity    dep 

coa  ei   "ii  the  outside. 
With   reference  to   the  selection   oi    M 
-  as  the  name  of  the  new  A.   E.   house 
organ,   General    Sales    Manager   Smith   had 
the  following  interesting   remarks  to  make: 
"Yon  certain   the   powei  ;iven 

by   learning   it-    hoi 
power  in  term-  of  electrical  energ]    and,  in 
ame  waj .  the  speed  oi  anj 

organization    can    be    besl    divined    by    the 


strength  oi  its  Manpower.  Manpower  sup 
plies  the  human  energ\  necessary  for  busi- 
ness success.  Manpower  will  determine  the 
effectiveness  of  any  business  driv< — the 
staying  power  of  the  machiin — and  the 
surety  and  -peel  with  which  the  -ought 
after  goal  \\  ill  be  attained.  So  many  11.  P. 
can  be  intei  p:  eted  a  o  much  II  gh 
I'uw ered   com  i  effort    benl    upon   the 

accomplishment  of  a  certain  task.  So  many 
M.  P.,  on  the  other  hand,  mean-  so  Much 
Purpose.        Driving    power    made     up     of 

ii; i",     brawn    intelligently    directed   so 

that  the  greatesl  possible  results  can  be  ob- 
tained with  a  minimum  expenditure  and  an 
absolute    elimination    of    lost     motion     and 

WQcfo 


Dwan  Picks  Sixty  Girls  for 
"Padlocked"    Cast 

Allan      I  >w  an     ha-     adi  he    C8 

"Padlocked"  oJ     the    mosl    beautiful 

extra   girls   in    Holloywood,   which   he   pii 

a     crowd    "I     four    hundred.       The     lea 

tared   players   in   the  i  Loi     Moran, 

Louise  Dressei   and  Noah  Beer}      The  - 
was  adapted  bj   -lame-  Shelly  Hamilton  and 
Bei  !       <  lardiner    from    the    novel    by    Res 
Beach. 

Universal  Completes  Cast  for 
"Old  Soak" 

The  addition  of  Tom  Ricketts  in  the  role 

of  a   r ■  completes  the  casl   of  "The  I  '1.1 

Soak"  now  in  production  at  Universal  I 
under  the  directorship  of  Edward  Sloman. 


Warner     Bros.     Adv.     Pub. 
Depts.    Re-enforced 

Two  m-w  appointments  have  been  made 
Watt  L.  Parker  to  the  Advertising  and 
Publicity  Department  at  the  Home  Office  of 
Warner  Bros.,  L600  Broadway,  New  York. 
The  uewcomers  to  the  staff  are  Thomas  W. 
Gerety,  who  will  handle  trade  paper  and 
National  Advertising  and  George  Gerhard, 
who  will  handle  theatre  publicity  and  ad- 
vertising. 

These  men  are  both  experts  in  their  respec- 
tive lines.  Mr.  Gerety  has  had  several  years 
of  experience  with  the  Selznick  and  Hodkin- 
SOn  Companies  and  then  for  nearly  four 
years  served  as  assistant  advertising  man- 
ager and  later  advertising  manager  of 
Universal  Pictures  Corporation.  He  suc- 
ceeds Mat!  Taylor,  who  recently  resigned. 

George  Gerhard  saw  aineteen  years  of 
expeiiem-e  in  the  newspapei  game  which  he 
entered  in  his  high  school  days  on  the  Prov- 
idence Journal.  He  was  reporter,  rewrite 
man  and  desk  man  on  leading  papers  in 
Providence,  Philadelphia  and  New  York, 
before  becoming  motion  picture  reviewer 
and  columnisi  on  the  Evening  World  in 
New   York. 

^ 

Creighton  Hale  Will  Play  in 
"Poor  Girl's  Romance" 

Creighton  Hale.  Film  Booking  Offices  has 

■  ii unced,   will  play  the  leading  male  role 

in  "A  Poor  Girl's  Romance,"  instead  of 
Matt  Moore,  as  previously  announced.  .Mr. 
Hale,  whose  recent  -creen  appearances 
have  been  in  "Wine  of  Youth."  and  "Time 
the  Comedian."  will  play  opposite  Gertrude 
Short,  who  will  have  the  title  role  in  the 
picture. 

"A  Poor  Girl's  Romance"  is  by  Laura 
•  lean  Libby  and  i-  the  last  of  Film  Booking 
Office  Gold  Bond  pictures  to  go  into  pro- 
duction for  the  current  season.  It  will  be 
directed  h>  I-'.  Harmon  Weight.  The  sup- 
porting casl  is  now  being  assembled  and 
work  on  the  picture  will  begin  within  the 
\  eek. 


The    Temptress"    Will    be 
Under  Way  This  Week 

Alter  weeks  spent  in  research  and  prep- 
aration, the  special  Cosmopolitan  produc- 
tion of  "The  Temptress."  an  adaptation  of 
the  famous  novel  by  Vicente  Blasco  Cbanez, 
will  start  today  at  the  Metro-Goldwyn- 
Mayer  studios  under  the  executive  unit  of 
[rving  Thalberg. 

The  cast  of  the  production  will  be  headed 
by  Greta  Garbo.    . 

Mauritz  Stiller,  noted  Scandinavian  direc- 
tor, recently  brought  from  Europe  by  Louis 
B.  Mayer,  will  direct  the  picture  as  Ids  first 
production  in  America. 


Antonio    Moreno    Cast    for 
New  Glyn  Film 

Antonio  Moreno  ha-  been   selected  by  Eli- 
nor Glyn  as  leading  man  for  "Love's  Blind- 
."  which    [rving   Thalberg  is   producing 

Met  ro  <  iohlw  \  n   Mayer,    with    Mme.    (!l\n 

personalis  supervising  John  Francis  Dillon's 
direction.  Pauline  Stark  is  the  leading 
lady,  and  other-  m  the  ea-t  are  Kate  Price. 
George  Wagonner,  Walter  Tennyson,  Rose 
Dione,  NTellj  Bly  Baker,  Douglas  Gilmore, 
Tom  Ricketts  and  Lilvan  Tashman. 


April    3 ,     19  26 


1499 


Bookers    Will    Attend    First 
National   Conventions 

Bookers  as  well  as  branch  managers  will 
attend  the  First  National  regional  conven- 
tions to  be  held  this  Spring,  according  to 
the  latest  decision  of  the  Sales  Cabinet  of 
First  National. 

Ned  Marin.  Western  Sales  Manager,  who 
has  been  away  for  the  past  five  weeks  on  a 
trip  to  the  Coast,  will  return  to  New  York 
this  week  as  will  Ned  E.  Depinet,  Southern 
Sales  Manager,  who  is  completing  a  tour  of 
southern  cities.  Both  of  these  executives 
have  been  lining  up  their  forces  for  the 
Spring  Conventions  at  which  the  drive  for 
the  new  season  will  be  launched.  A.  W. 
Smith,  Jr.,  Eastern  Sales  Manager,  also  has 
been  busy  formulating  plans  at  the  Home 
<  Iffice.  He  will  leave  this  week  for  a 
hurried  trip  to  Buffalo  and  Albany.. 

Mr.  Smith  will  conduct  the  New  York 
convention,  starting  April  26th.  Messrs. 
Depinet  and  Marina  will  preside  in  Chicago 
at  the  meetings  opening  April  30th,  after 
which  the  latter  will  go  to  Los  Angeles  for 
the  gatherings  starting  May  6th. 


Famous   Players   Signs   Four 
Scenario  Writers 

The  continuity  staff  of  the  Paramount 
Hollywood  Studios  has  been  recently  re- 
enforced  by  the  addition  of  Harry  Behn, 
Julian  Josephson  and  the  team  of  Hope 
Loring  and  Louis  D.  Lighten.  Harry  Belm, 
who  prepared  the  script  for  "The  Big 
Parade,"  will  start  work  on  "Get  Off  the 
Earth,"  a  fantastic  comedy  starring  Ray- 
mond Griffith.  Julian  Josephson,  wrote  the 
scenario  for  "Lady  Windemere's  Fan." 
Miss  Loring  and  Mr.  Lighton  have  recently 
completed  work  on  "The  Blind  Goddess." 
"The  Cat's  Pajamas,"  "The  Crown  of  Lies" 
and  "The  Rainmaker." 


Columbia  Gets  Another  Big 
Theatre  Contract 

The  manager  of  the  Capitol  Film  Ex- 
changes, Chicago,  Henry  Ellman,  has  just 
signed  on  behalf  of  his  principals,  the 
Cooney  Brothers,  for  the  entire  twenty-four 
Columbia  Productions  for  the  season  of 
1926-27.  This  same  exchange  has  handled 
Columbia  product  for  the  last  season.  At 
their  Capitol  Theatre  "Steppin'  Out,"  a 
Columbia  picture,  established  a  box  office 
record. 


Scenario    is    Completed    for 
."Tavern   Knight" 

Bess  Meredyth  has  completed  the  scenario 
for  "The  Tavern  Knight,"  starring  John 
Barrymore  and  is  to  be  one  of  the  big 
specials  on  the  Warner  Brothers  schedule 
for  the  1926-27  season.  Final  details  in 
preparation  for  actually  putting  the  picture 
into  production  are  now  being  rushed  to 
completion  and  shooting  is  expected  to  start 
in  the  very  near  future. 


"The  Rough  Riders"   Script 
Completed 

The  screen  story  of  "The  Rough  Riders" 
was  completed  by  John  Russell,  the  author, 
in  collaboration  with  Hermann  Hagedorn, 
Roosevelt's  official  biographer.  Russell  has 
left  for  a  trip  to  the  Orient. 


Scenes   from    "The    Greater    Glory"    a    First    National     production. 

"Sea  Beast' '  For  Strand,  N.  Y 

*The  Night  Cry",  with  Rin-Tin-Tin,  to  Replace 
Other    Warner    Picture    at    New    York    House 


ANNOUNCEMENT  is  made  bv  the 
Warner  offices  to  the  effect  that  "The 
Night  Cry,"  starring  Rin-Tin-Tin, 
the  "Wonder"  dog,  will  replace  "The  Si  a 
Beast"  when  the  latter  production  closes 
its  run  on  April  third  at  the  Warner 
Brothers  theatre,  New  York  City.  "The  Sea 
Beast"  will  have  completed  a  twelve  weeks' 
run  at  the  Warner  house  on  that  date. 

Rin-Tin-Tin  is  to  make  a  personal  ap- 
pearance during  the  showing  of  "The  Night 
Cry"  during  its  run  at  the  Warner  theatre 
which    will    commence    about    April    third. 


F.  B.  O.  Gets  Adventure 
Novel   Rights 

FILM  BOOKING  OFFICES  has 
purchased  the  screen  rights  to 
"Tarzan  and  the  Golden  Lion," 
adventure  novel  by  Edgar  Rice  Bur- 
roughs. The  picture  version  will  be  one 
of  the  early  summer  productions  at  the 
F.  B.  O.  Studios  in  Hollywood,  and  will 
be  completed  in  time  to  take  its  place 
among  the  Gold  Bond  productions  re- 
leased  during  the   coming  season. 

The  book  of  "Tarzan  and  the  Golden 
Lion"  was  originally  published  by  the 
McClurg  Company  of  Chicago,  and  has 
since  been  issued  by  Grosset  &  Dunlap 
in  a  popular  priced  edition. 


This  production  was  directed  by  Herman 
haymaker  and  the  supporting  cast  includes 
John  Harron  and  June  Marlowe,  who  play 
the  leading  roles,  and  Gayne  ^Vl^tman, 
Heinie  Conklin,  Don  Alvarado,  ami  Baby 
Mary  Louise  Miller. 

The  dog  star  is  at  present  making  a  per- 
sonal  appearance  tour  and  will  play  at 
Charlotte  and  Bridgeport  before  coming  to 
New  York  and  following  l he  New  York 
arance  he  will  be  seen  at  Pittsburgh, 
Chicago.  Seattle  and  other  cities. 

"The  Sea  Beast-'  will  open  at  the  Mark 
Strand  theatre.  New  York  city,  <n\  April 
11  and  after  its  showing  (here  it  will  go  to 
the   Brooklvn   Mark   Strand    house. 


British 


Producers     Sail 
New  York 


for 


Michael  Balcon  and  Charles  Lapworth, 
who  with  Graham  Cutis,  form  the  directorial 
board  of  Gainsborough  Pictures.  Limited, 
of  London,  sailed  on  the  "Cedric"  tor  New- 
York  on  Saturday.  March  13th. 

Michael  Balcon  has  since  its  inception 
been  managing  director  of  < lainsborough 
Pictures,  Limited,  one  of  the  few  flourishing 
production  organizations  in   England. 

Charles  Lapworth  is  well-known  in 
American  trade  circles,  having  spent  many 
years  in  this  country  and  been  associated 
with  Chaplin,  Von  Stroheim,  Seastrom  and 
other    famous    personalities. 


1500 


Motion     Picture     News 


Beauty    Wins    "Sorrows    of 
Satan' '  Role 

Dorothy  Hughes  has  been  signed  by  D. 
W.  Griffith  to  play  the  vole  of  the  flapper 
in  his  currenl  Paramount  production,  "The 
rOWS    of    Satan." 

Although  this  will  mark  Miss  Bughes' 
screen  debut,  she  was  Miss  New  York  twice 
at  tin'  Atlantic  City  Beautj  Pageant,  being 
the  firsl  girl  to  gain  thai   honor. 

Two  weeks  ago  Mr.  Griffith  made  a  test 
of  Miss  Eughes  and  liked  it  so  well  that  he 
awarded  her  an  important  role.  She  is  now 
working  at  the  Long  Island  studio  with 
Adolphe  Menjou,  Carol  Dempster,  Ricardo 
Cortez,  Ivan  Lebedoff  and  others. 


Corinne     Griffith     to     Start 
"Into  Her  Kingdom" 

Corinne  Griffith  is  about  to  begin  "Into 
Her  Kingdom,"  her  latest  picture  for  First 
National,  in  which  she  will  portray  a  Grand 
Duchess  both  as  a  girl  and  as  the  wife  of 
a  peasant.  The  celebrated  Swedish  actor, 
Einar  Hanson,  who  recently  came  to  Holly- 
wood, has  been  assigned  a  difficult  role  and 
E.  M.  Asher,  general  manager  for  Miss 
Griffith,  has  secured  the  services  of  Claude 
Gillingwater  to  assume  one  of  the  charac- 
ters. Other  selections  of  the  cast  are  to  be 
made  after  production  is  under  way. 


Al 


Christie    Starts    "Up    in 
Mabel's  Room" 

Production  work  on  Al  Christie's  "Up 
in  Mabel's  Room"  was  started  this  week 
under  the  direction  of  E.  Mason  Hopper. 
This  will  be  the  third  Al  Christie  feature 
on  the  current  season's  program  of  Pro- 
ducers Distributing  Corporation  and  it  will 
be  the  initial  starring  vehicle  for  Mane 
Prevost  under  her  new  cunt  tact  with  Metro- 
politan Pictures. 


Edward    Connelly    Cast    for 
"Bellamy  the  Magnificent" 

Edward  Connelly,  veteran  actor,  was  re- 
cently cast  for  an  important  role  in  sup- 
port of  Ramon  Novarro  in  the  latter's  star- 
ring    vehicle,    "Bellamy    The    Magnificent." 

r-    in    the    ca-l     include    Willard    1  ■■ 
Sally    O'Neil,    Shirley    Dean,    Edgar    Norton, 
Bert     Roach,     Carmel     Myers     and     Renee 
Adoree. 


Lew  Lipton  to  Direct    'The 
Three  Twins"  for  M-G-M 

It  was  announced  last  week  by  Louis  B. 
Mayer,  vice-president  of  Metro-Goldwyn- 
Mayer,  that  Lew  Lipton,  recently  made  a 
director  by  M-G-M,  will  direct  In  first  pro- 
duction, "The  Three  Twins,"  an  adaptation 
of  the  famous  musical  show  in  which  Bessie 
McCoy  becam  the  Yama  ^ 

Girl.  ' 


Alice    Howell    to    Return    in 
"Shipwrecked" 

Alice     Howell,     v  i  red     il)     Come 

dies  a  few  y<  urns  to  tin-  screen 

in  a  character   part    in   "Shipwrecked,"   the 
new-     Metropolitan     Production     in     which 

Schildkrau*    are 

ned. 


Sam     Taylor    to    Direct 
for  M-G-M 

AFTER  six  years  directorial  as- 
sociation with  Harold  Lloyd,  Sam 
Taylor  has  been  signed  by  Louis 
B.  Mayer,  vice  president  in  charge  of 
Mejro-Goldwyn-Mayer  production,  to 
direct  dramatic  comedies.  Taylor  re- 
cently completed  the  direction  of  "For 
Heaven's  Sakes,"  Harold  Lloyd's  latest 
comedy. 

With  a  view  to  looking  over  the  play 
and  story  market,  Taylor  arrived  in 
New  York  last  Sunday  for  a  stay 
of  ten  days.  Production  of  his  first 
Metro-Goldwyn-Mayer  picture  will  be- 
gin upon  his  return  to  the  West  Coast. 


"Cohens    and    Kellys"    Held 
Over   at   the   Colony 

Universal's  comedy  of  Jewish  and  Irish 
life,  ''The  Cohens  And  The  Kellys"  has  been 
held  over  at  the  Colony  for  the  sixth  week. 
In  the  cast  are  Vera  Gordon,  George  Sidney 
and  Charlie  Murray,  and  the  picture  bids 
fair  to  equal  some  of  the  other  long  runs 
established  at  this  house.  With  the  picture 
the  "Just  Girls"  prologue,  featuring  the 
Dale  Sisters,  Jean  Ribera,  Restive  and  the 
twenty  Colony  Dancing  Dollies,  will  be  re- 
tained. 


"Flying  Mail"  Wilson's  First 
for  Associated 

The  first  production  in  which  Al.  Wilson, 
air  stuntist  is  to  be  starred  by  A.  Carlos 
for  release  through  Associated  Exhibitors 
is  to  be  "The  Flying  Mail."  Production  was 
scheduled  to  start  at  the  Associated  Studios 
in  Los  Angeles  on  March  loth. 

Noel  Smith  has  been  engaged  to  direct 
"The  Flying  Mail"  and  casting  of  the  pic- 
ture is  being  done  under  his  and  Offeman's 
supervision. 


Borzage    Finishes    "Early    to 
Wed"    for    Fox 

''Early  to  Wed,"  the  matrimonial  succes- 
sor to  "The  First  Y"ear,"  has  just  been  com- 
pleted at  Fox  Films  studios  under  the  direc- 
tion of  Frank  Borzaue.  Matt  Moore  and 
Kathryn  Perry,  the  newlyweds  in  the  Frank 
Craven  piece,  are  married  again  in  "I'.aiU 
to  Wed." 


Tom   Mix   Finishes   Last   of 
Season   for  Fox 

With  the  finishing  of  "Hard  Boiled,"  the 
eventh  picture  in  winch  he  starred  for  Fox 
Films  during  the  1925-26  season  Tom  Mix 
will,  in  his  own  words,  "lie  dormant  for  a 
while."  The  past  season  was  the  hardest 
our  winch  Mix  and  his  wonder  horse,  Tony, 
have  ever  put   in. 


Carl  Laemmle  Engages  New 
Secretary 

With     the    recent     appointment     Of     llanx 

Zehner  a<  assistant  general  manager  of  I  oi 
il   City,  -lack  Ross  ha-  been  appointed 

In    Xeliner'-    former    position    as    secretary    to 

Carl    Laemmle,    president    of    the   company. 
Zehner    was    Mr.    Laesnmle's    secretary   for 

more   than    five   rear*. 


"Footloose  Widow"   Cast  is 
Augmented    by   Warners 

A  strong  east  is  being  lined  up  by  Warner 
Brothers  for  "The  Footloose  Widow."  one  of 
the  four  remaining  productions  on  the  cur- 
rent schedule  of  the  organization.  The  pic- 
ture is  scheduled  to  go  into  production  in 
the  immediate  future. 

During  the  past  week  three  popular 
players  have  been  assigned  to  important 
roles,  according  to  word  received  from  -lack 
Warner,  production  chief  on  the  west  coast. 
The\  are  Louise  Fazenda,  Jacqueline  Logan 
and  Andre  Beranger.  Previously  announced 
in  the  cast  were  Neely  Edwards  and  Arthur 
Hoyt. 

Another  addition  to  a  Warner  casl  i-  that 
of  Warner  Oland  to  "The  Tavern  Knight," 
the  third  of  the  John  Barrymore  starring 
vehicles. 


Production     Progressing     on 
"Ransom's  Folly" 

Work  is  progressing  on  "Ransom's  Folly," 
the  new  Inspiration  picture  starring  Richard 
Barthelmess,  for  First  National  release.  An 
army-post  set  was  recently  filmed  in  San 
Fernando  valley,  about  ten  miles  from  Hol- 
lywood. The  parade  ground  was  three  hun- 
dred feet  long,  surrounded  by  a  group  of 
twelve  buildings  and  is  said  to  be  a  perfect 
replica  of  a  Western  army  post  of  the  Rem- 
ington period,  with  a  mountain  background 
in  the  distance.  Through  the  courtesy  of  the 
Veterans  Motion  Picture  Service  Department 
in  Los  Angeles,  it  was  possible  to  obtain  a 
full  troop  of  cavalry,  organized  from  World 
War   cavalry    veterans. 


"Prisoners     of     Storm"     in 
Production 

House  Peters  has  another  of  his  out-door 
roles  in  "Prisoner-  of  the  Storm,"  his  cur- 
rent starring  production  for  Universal  Pic"- 
tures  Corporation,  which  has  just  gone  into 
production. 

The  story  is  based  on  the  novel  by  James 
Oliver  Curwood,  "The  Quest  of  Joan,"  and 
has  its  entire  locale  in  the  timber  eountr; 
of  Canada. 

Peggy  Montgomery  plays  the  leading  role 
opposite  Peters,  and  is  the  only  femininr 
member  of  the  east.  The  other  players  are 
Walter  McGrail,  Harry  Todd,  Fred  de  Silva, 
Clarke    Com-tocke   and    others. 


"Take  A  Chance"  Begun  by 
Dix  This  Week 

"Take  a  Chance."  Richard  Dix's  third  and 
latest  Paramount  comedy  under  the  direc- 
tion of  Gregory  La  Cava  went  into  produc- 
tion early  this  week  at   the  Paramount  Long 

[sland   Studio.     The  story,  an   original   by 

Ray   S.   Harris,   depicts   the  revolutions  in   a 
mythical    kingdom    and    provides    Dix    and 

Ahce    Mill-  with  excellent   opportunities  for 
their  funmaking. 


William  Powell  Joins  Cast  of 
"Beau  Geste" 

Herbert  Brenon,  who  is  directing  Beau 
Geste  has  recently  added  William  Powell  to 
the  cast.  George  Rigaa  and  Victor  Mc- 
Lagen  have  also  been  given  important  roles 
in  tins  French  Legion  story  which  is  one  o.* 

Paramount'-   specials    tor   the  year. 


April    3,    1926 


1501 


Film  Editors  Examinations  to 
Be  Held  Soon 

Receipt  of  applications  for  editor  of  mo- 
tion picture  films  will  close  May  4.  The  ex- 
amination is  to  fill  a  vacancy  in  the  Bureau 
of  Reclamation,  Department  of  the  Interior, 
and  vacancies  in  positions  requiring  similar 
qualifications. 

The  entrance  salary  is  $3,000  a  year. 
Alter  the  probational  period  required  by  the 
civil  service  act  and  rules,  advancement  in 
pay  without  material  change  in  duties  may 
he  made  to  higher  rates  within  the  pay  range 
for  the  grade,  up  to  a  maximum  of  $3,600  a 
year.  Promotion  to  higher  grades  may  be 
made  in  accordance  with  the  civil  service 
rules  as  vacancies  occur. 

The  duties  are  to  edit  motion  picture  films 
dealing  with  work  of  the  Department  of 
the  Interior,  such  as  construction  of  irriga- 
tion work,  reclamation  of  arid  lands,  habits 
and  customs  of  American  Indians,  etc.;  to 
prepare  scenarios;  to  write  subtitles;  to  cut, 
edit  and  index  films;  and  to  perform  all 
work  incidental  to  producing  a  completed 
reel  from  the  negative. 

Competitors  will  not  be  required  to  report 
for  examination  at  any  place,  but  will  be 
rated  on  their  education  and  experience. 

Full  information  and  application  blanks 
may  be  obtained  from  the  United  States 
Civil  Service  Commission,  Washington,  D. 
('..  or  the  secretary  of  the  Board  of  U.  S. 
civil-service  examiners  at  the  post  office  or 
customhouse  in  any  city. 


S.  Illinois  Exhibitors  Hit  by 
Coal   Strike 

Motion  picture  exhibitors  in  the  many 
Southern  Illinois  cities  and  towns  that  are 
dependent  upon  the  coal  industry  for  their 
principal  source  of  revenue  are  facing  the 
most  serious  crisis  of  their  business  careers. 

Unlike  Pennsylvania  where  a  long  drawn 
out  strike  caused  depression  in  the  coal 
fields,  Southern  Illinois  appears  on  the  verge 
of  financial  ruin  with  peace  prevailing  be- 
tween the  operators  and  miners.  And  the 
worst  is  yet  to  come  because  the  mines 
have  not  yet  entered  upon  the  natural  dull 
period  May,  June  July  and  August. 


Dates  Set  for  Shipments  of 
Warner  Bros.  Films 

The  first  prints  of  "Hell  Bent  For 
Heaven"  and  "Silken  Shackles"  will  be 
shipped  from  the  eastern  laboratories  of 
Warner  Brothers  to  all  branch  managers 
not  later  than  April  24th,  and  April  10th. 
respectively  according  to  an  announcement 
made  to  the  branches  by  Sam  E.  Morris, 
General  Manager  of  Distribution  for  War- 
ners. A  third  April  release  will  follow  on 
the  30th. 


United    Artists    Select    New 
Omaha  Representative 

A.  Abrose,  well  known  to  the  motion  pic- 
ture distributing  industry  and  to  show- 
men in  the  midwest,  has  just  been  appointed 
branch  manager  at  Omaha  for  United  Ar- 
tists Corporation  by  Hiram  Abrams,  presi- 
dent, Mr.  Abrose  has  a  wide  acquaintance 
in  the  Omaha  territory  where  he  has  been 
active  for  some  time  past.  His  new  connec- 
tion is  announced  as  dating  from  March  22. 


Sales  Executive  is  Back  From 
Trip 

Assistant  General  Sales  Manager  Carl  J. 
Goe  of  Associated  Exhibitors,  has  just  re- 
turned from  a  short  trip  to  the  mid-western 
exchanges,  where  he  made  a  careful  study 
of  local  conditions  and  conferred  with  local 
salesmen,  bookers  and  exchange  managers. 
Goe  stopped  off  at  Indianapolis,  Cincinnati, 
Pittsburgh  and  Philadelphia. 


Hartford   Premiere  Held   for 
'Tramp,  Tramp,  Tramp,r 

The  premiere  of  "Tramp,  Tramp, 
Tramp,"  the  first  Harry  Langdon  feature 
comedy  for  First  National,  has  been  set 
for  April  11th  at  the  Princess  theatre, 
Hartford,  Conn.,  to  be  followed  by  engage- 
ments in  several  key  cities,  which  will  be 
watched  before  a  general  selling  policy  is 
formulated  for  the  entire  country. 


William  Boyd  Opposite  Jetta 
Goudal 

William  Boyd  has  been  selected  for  the 
lead  opposite  Jetta  Goudal  in  her  first  star- 
ring picture  under  the  De  Mille  banner, 
"The  Beloved  Enemy."  This  is  an  original 
story  especially  written  •  for  the  star  by 
Garrett  Fort  and  Jeanie  Macpherson. 


Fred  Humes  Starts  Work  in 
New  Western 

Ernst  Laemmle  has  begun  production  of 
a  new  Western  feature  at  Universal  City, 
with  Fred  Humes  in  the  starring  role.  The 
picture  bears  the  title,  "The  Duke  of  Black 
Butte."  Fay  Wray  is  playing  the  feminine 
lead. 


Paris  Will  See  "Stella  Dallas" 
April  6 

A  cablegram  from  Paris  to  Hiram 
Abrams,  president  of  United  Artists  Corp., 
announces  that  the  premiere  of  Samuel 
Goldwyn's  presentation  of  "Stella  Dallas," 
tlie  Henry  King  production,  will  take  place 
;ii   the  Max  Linder  Theatre  on  April  6. 


Sell 


Publishers     Merge     to 
Picture  Rights 

George  Palmer  Putnam,  the  publisher, 
and  John  N.  Wheeler,  President  of  The  Bell 
Syndicate,  have  become  associated  in  the 
sale  of  motion  picture  rights  to  literary 
works. 


Einar    Hanson    Arrives    for 
"Into  Her  Kingdom" 

Einar  Hanson  "The  Swedish  John 
Barrymore,"  has  arrived  in  Hollywood  to 
appear  opposite  Corinne  <  irirrith  in  her 
newest  First  National  starring  vehicle  "Into 
Her  Kingdom,"  by  Ruth  Comfort  Mitchell. 


"Sign    of    Claw"    Next    for 
Peter  the   Great 

The  eleventh  release  of  this  season's  pro- 
gram of  twelve  pictures  from  Gotham  will 
be  "The  Sign  of  the  Claw,"  with  Peter  the 
Great,  the  giant  police  dug.  starred. 


New  Ufa  Director  Takes  Up 
Duties 

The  new  managing  director  of  the  Ufa, 
Major  Grau,  who  has  taken  the  place  of 
Erich  Pommer,  has  entered  upon  his  duties, 
according  to  a  report  to  the  Department 
of  Commerce  from  Trade  Commissioner 
Miller,  Berlin. 

The  new  director  was  formerly  in  charge 
of  the  social  and  educational  section  of  the 
Ufa.  Director  Bausbaek,  formerly  of  the 
Deutsche  Bank,  has  also  been  placed  on  the 
Board  of  Management. 

One  of  the  important  changes  introduced 
by  the  new  management  is  the  bringing  of 
most  of  the  studio  work  to  Tempelhof,  whde 
Neu  Babelsberg  is  likely  to  be  reserved  for 
the  making  of  educational  and  cultural  films. 
This  is  said  to  mean  that  the  Ufa  is  plan- 
ning to  reduce  their  production  of  long  and 
costly  superfilms  and  will  concentrate  more 
on  the  ordinary  society  dramas  which  can 
be  made  without  the  aid  of  large  out-door 
sets.  In  this  process  it  is  reported  that  over 
400  employees  of  the  Ufa  have  already  been 
discharged,  including'  persons  in  rather  im- 
portant positions. 


Over  Four  Hundred  Theatres 
Less  in  Poland 

The  number  of  moving  lecture  theaters 
in  Poland  has  declined  from  800  in  1924  to 
500  in  1925  and  to  a  total  of  383  at  present, 
according  to  the  Polish  Cinema  Union, 
states  a  recent  report  from  Assistant  Trade 
Commissioner  L.  J.  Cochrane  of  Warsaw  to 
the  Department  of   Commerce. 

This  is  particularly  due,  it  is  said  to  un- 
usually high  taxes  collected  by  various 
municipalities  which,  for  example,  in  the 
case  of  Warsaw,  run  to  50  per  cent  on  gross 
receipts.  A  strong  protest  is  being  raised 
by  the  theater  owners  throughout  the  coun- 
try against  these  municipal  taxes,  and  re- 
cently all  theaters  in  Lods  closed  their  doors 
after  negotiations  had  failed. 


Detroit  Ordinance  Asks  New 
License  Scale 

An  ordinance  embodying  a  new  scale  of 
license  fees  charged  by  the  City  of  Detroit 
was  introduced  to  the  council  last  Tuesday 
night.  The  ordinance,  which  was  drawn 
up  by  James  R.  Walsh  assistant  corpora- 
tion council,  at  the  request  of  P.  L.  Mon- 
teith  city  controller,  covers  nearly  100  busi- 
nesses and  occupations  and  the  increase 
generally  is  about  100%  in  the  new  pro- 
posed fees.  Included  in  the  list  are  all 
theatres.  The  new  scale  is  similar  to  that 
in  other  large  cities,  ami  was  arrived  at 
after  voluminous  correspondence  with  offi- 
cials of  several  citie-. 


Canadian  Copyright  Opposed 
by  Broadcasters 

The  Canadian  Association  of  Broad- 
casters, have  lined  up  with  the  exhibitors 
of  the  Dominion  in  opposing  the  legislation 
iiuw  before  the  ( Janadian  House  of  <  lommons 
to  amend  the  Canadian  Copyright  Act  to 
compel  all  theatre-,  radio  stations  and  pro- 
fessional orchestras  and  vocalists  to  pay  a 
ial  royalt  ry  use  of  copyrighted 

music.     Announcement   regarding  the  stand 
taken    by    tin  was 

made   March  12   by   Jacques    X.    ('artier  of 
Montreal,  president  of  the  Association. 


1502 


.17  0  t  i  u  n     P  i  c  t  it  r  e     X 


Needy  Clergyman  Winner  of 
Second  F.  B.  O.  Prize 

The  Rev.  X.  L.  Anderson,  a  aeedj  elerj 
man,  living  on  a  farm  five  miles  from  Ana 
a,   D.   <  ..   \\  here  be  is  trying  to  regain 
his   health,    won    the   second    prize   of   $250 
offered  by   F.  B.  0.  for  the  best   titles  sug- 
gested !<>r  their  picture  "<  in  the  Stroke  I  »t 
Three:"     The  resull  of  this  contesl   was  es 
traordinary   in    thai    both    firsl    and    second 
prizes   were    won    by    two   men    in   entirely 
different  walks  of  life,  who  both  shared  the 
miserj    of   need.      The   firsi    prize   was   won 
by  Vincent  De  Pascal,  a  convict  serving  time 
in    Sing    Sing    prison,    from   which    he    has 
since  been  released. 

The  Logan  Theatre,  a  small  town  theatre 

ing  aboul  240  | pie,  was  filled  to  over- 

flowing  when  the  !•'.  P>.  0.  representative 
presented  the  $250  in  gold.  Mr.  Anderson 
made  a  little  speech  in  which  he  said  thai 
he  saw  "On  The  Stroke  of  Three"  al  a 
theatre  in  his  former  home  in  West  Virginia 
and  it  was  there  that  he  though!  of  the 
winning  suggestion.  He  expressed  his 
gratitude  to  everybody  concerned  in  the 
contest. 


Sax    Announces    Bunk   Free 
Advertising  Policy 

Sam  Sax,  President  of  Lumas  Film  Cor- 
poration, lias  made  the  following  definite 
advertising   policy   statement: 

•'What  we  intend  doing  in  all  advertising 
and  publicity  pertaining  to  Gotham  Pro- 
ductions is  to  eliminate  the  bunk  and  to 
sell  our  product  with  the  same  tactics  as 
pursued  by  the  big  commercial  enterprises." 

"The  exchangeman  and  exhibitor  who 
compose  our  market  can  instantly  distin- 
guish bunk  from  a  plain  statement  of  fact. 
The  famous  underground  'film  wireless 
telegraph'  quickly  circulates  a  report  as 
to  just  what  everj  picture  actually  is.  H 
I  should  make  a  picture  that  actually  is  one 
of  the  'greatest'  the}  will  know  about  it, 
quick.  My  advertising  will  serve  to  keep 
them    reminded  of   it." 


Lionel  Barrymore  Signed  by 
M-G-M 

Another  new  screen  name  goes  on  the 
stock  company  roll  of  Metro-Goldwyn- 
Mayer  with  the  acquisition  of  Lionel  Barrj 
more,  who  last  week  signed  a  long  term 
contract  with  Louis  B.  Mayer,  vice  president 
in  charge  of  production   foi    M-G-M. 

Barrymore  will  begin  work  at  the  Culver 
<  'it  \  studios  at  i  he  completion  oi  his  pre;  ent 

starring    enga ml     in    a    re\  ival    of    his 

ei    stage  and  screen  success  "The  Cop- 
perhead." 


Chester    J.    Smith    Goes    to 
Warner    Bros. 

<  hestei  J.  Smith,  who  had  three  years  of 
motion    picture   experience  on    the  editorial 

staff  oi    Motion   P u    \i  w  s,  has  joined 

the  publicity  department  ol  Warner  Pros. 
Previous  to  bis  advent  in  the  picture  indus- 
ie  served  the  Ann  i  ican  Red  <  !ross  for 
three  j  car-  as  dh  isional  publicity  din 
for  i  lie  states  oi  I  'alifornia,  Nevada  and 
Arizona,  lie  joined  the  American  Red  Cross 
organization  following  many  years  of  serv- 
ice on  various  newspapers. 


Metro-Goldwyn-Mayer 
Stars    and    Prominent 
Players  are  Kept  Busy 

in  accordance  with  the  Meti'o-Goldwyn- 
Mayer  policj  oi  keeping  its  players  con- 
stantly before  the  public -almost  every  star 
and  player  under  contract  to  the  company 
are  kept  busy  before  the  camera.  Sixteen 
feature-  m  production  provide  work  for 
many  of  them  and  the  rest  are  in  various 
stages  of  ['reparation  incidental  to  starting 
on  new  vehicles. 

Five  of  the  M-G-M  stars,  John  Gilbert, 
Ramon  Novarro,  Lillian  Gish,  and  Buster 
Keaton    are    actively   engaged    and    will   be 

.joined  by  Marion  Davies  on  her  return  fr 

New  York.  Gilbert  is  busy  with  "Bar- 
delys  the  Magnificent,"  Novarro  with  "Bel- 
lamy the  Magnificent,"  "The  Scarlet  Letter" 
is  Lillian  Gish's  vehicle.  "The  Red  Mill"  will 
claim  Marion  Davies  attention  on  her  ar- 
rival and  Keaton  is  working  on  a  new  com- 
edy. 

The  other  tour  of  the  nine  stars,-  Lon 
Chaney,  Jackie  Coogan,  Norma  Shearer  and 
Mae  Murray  are  preparing  for  new  roles  by 
being  fitted  bj  costumers  and  reading  stor- 
ies  and  scenarios.  Practically  all  the  fea- 
tured players  and  members  of  the  stock  com- 
pany are  hard  at  it  on  the  M-G-M  lot. 


Wallace  Ham  Joins  F.  B.  O. 
Publicity   Dept. 

W.  Wallace  Ham,  who  was  connected  with 
the  old  Vitagraph  company  for  six  years, 
has  joined  the  publicity  department  of 
F.  B.  O.  Since  the  acquisition  of  Vitagraph 
by  Warner  Bros.,  he  has  been  news  editor 
of  Motion  Pictures  Today,  but  he  resigned 
to  assume  his  new  duties.  For  fifteen  years 
"Wally"  was  a  member  of  the  staff  of  the 
New  York  Morning  Sun.  the  last  ten  being 
-pent   as  dramatic  editor. 


Mankiewicz    Joins    Staff    at 
Paramount 

Herman  J.  Mankiewicz  dramatic  critic  on 
The  New  Yorker,  and  formerly  one  of  the 
dramatic  editors  of  the  New  York  Times, 
has  been  added  to  the  writers'  staff  at  the 
Paramount  Long  Island  studio,  it  was  an- 
nounced yesterday  by  William  Le  Baron, 
associate  producer. 

Ill-  initial  assignments  are  the  prepara- 
tion of  original  stories  for  Thomas  Meig- 
han  and  \V.  C.  Fields. 


Weaver    Studios    Re-Engage 
Abe  Scholtz 

A  he  Scholtz,  cameraman,  whose  photo- 
graphic work  in  "Hearts  and  Fists"  earned 
much  praise,  has  been  re-engaged  by  the 
LI.  C.  Weaver  Studios,  for  their  next 
Associated  Exhibitors'  production,  "The 
Totem    Pole     Beggar,"    on    which    filming 

will  commence  next    week   at    Taenia.   Wash. 


Universal     Re  -  Signs     Two 
Scenarists 

<  urtis  Benton  and  Charles  Kenyon,  both 
of  whom  have  been  on  Universal's  scenario 

Staff     lor    the    past     year,     have    signed    new 

contracts   with    the   company,   according  to 
announcement  from  the  studio. 


F.  B.  O.  Scenario  Chief  Now 
in  Hollywood 

Film  Booking  Offices  is  taking  rapid! 
-tndes  toward  lining  up  the  sixty  or  more 
pictures  on  its  1926-7   schedule  before  the 

annual  Sale-  Convention  which  will  be  held 
in  Los  Angeles  on  April  Lst,  2nd  and  3rd. 
The  studio  forces  at  Hollywood  at 
assisted  by  John  ( '.  lirownell,  K astern 
Scenario  Editor  who  recently  arrived  at  the 
West  Coast  for  an  indefinite  stay. 

While  at  Hollywood  Mr.  Brownell  will 
confer  with  Vice-President  J.  I.  Sclmitzer, 
who  is  in  charge  of  production,  and  J.  G. 
Eawks  and  Percy  Heath,  who  have  chargi 
of  editorial  supervision  and  scenarios 
Coast.  One  of  Mr.  lirownell's  first  efforts 
will  be  the  preparation  and  editing  oi 
era!  new  short  subject  "Featurettes"  which 
will  be    presented  durum  the  coming  season. 


Ingram  Signs  Firmin  Gemier 
for  "The  Magician" 

News  that  Firmin  Gemier,  Frenc 
and  stage  director,  will  make  bis  first  ap- 
pearance as  a  cinema  player  in  Rex: 
Ingram's  production  of  "The  Magician." 
which  Somerset  Maugham  tale,  now  is  in 
process  of  photography  in  Nice,  was  re- 
ceived by  cable  this  week. 

It  might  be  said  that  Gemier  is  to  Fra 
what  a  blend  of  David  Warfield  and  David 
Belasco  are  to  this  country — if  such  a  com- 
parison be  permissible.  He  is  the  director 
of  the  Theatre  National  de  l'Odeon  of 
France,  the  Trocadero,  Paris,  an  officer  of 
the  Legion  of  Honor,  the  Order  of  Leopold 
of  Belgium  and  the  Royal  Order  of  Den- 
mark. 

He  is  also  generally  regarded  as  i! 
ing  actor  of  France. 


New  Branch  Manager  Named 
by  Associated 

General  Sales  Manager  E.  J.  Smith  has 
named  Harry  Hart  is  manager  of  the  Mil- 
waukee Branch  of  Associated  Exhibitors  to 
succeed  Harry  J.  Shumow,  resigned. 

Hart  is  thoroughly  familiar  with  condi- 
tions in  the  Milwaukee  territory,  having 
played  an  important  part  in  the  film  activi- 
ties of  that  section  for  a  considerable 
period,  more  recently  as  manager  of  the 
local  F.  I'>.  0.  exchange  where  he  was 
i  d  for  the  past  few  years. 


William    Haines    Signs    New 
Contract  with  M.  G.  M. 

William     EaineS    has    been    placed    under 

a  new  long-term  contract  b\  Metro-Gold- 
wyn-Mayer according  to  an  announcement 
from  Louis  B.  Mayer,  vice-president  ot  the 
organization.  Haines  has  been  under  con- 
tract     to      M-G-M      for     several      years     and 

several  months  ago  won  the  chance  to  play 
the   title    role    in    '"Brown    Of    Harvard." 


Aileen  Pringle  and   Sherman 
Again    Have    Leads 

Aileen    Pringle   and    Lowell    Sherman. 

have  the  leading  roles  in  Robert  Kane's 
•'Hello.  New  York."  will  also  have  the 
principal  parts  in  Mr.  Cane's  next  picture 
••The  Great  Deception,"  adapted  from 
George  Gibbs'  novel,  "The  Yellow  Dove." 


April    3,     19  26 


1503 


"Devil     Horse"     Ready 
for   Pre-Release 

iirr\HE  DEVIL  HORSE,"  the  new- 
est Pathe  feature  starring  Rex, 
"*■  the  king  of  wild  horses,  will  be 
available  for  pre-release  runs  beginning 
April  4th  according  to  a  Pathe  an- 
nouncement. 

The  new  Rex  picture  was  taken  from 
the  romantic  history  of  the  early  West 
and  was  written  by  Hal  Roach,  the  pro- 
ducer. Fred  Wood  Jackman  directed 
"The  Devil  Horse." 

The  principals  in  the  human  cast  are 
Gladys  McConnell,  Yakima  Canutt, 
Robert  Kortman;  Roy  Clements;  Mas- 
ter Fred  Jackson,  son  of  the  director; 
and  the  entire  population  of  the  Crow 
Indian  Reservation  in  Montana. 


Five     Production    Units     to 
Leave   for  Location 

During  the  next  two  weeks  thousands  of 
people  will  leave  the  Paramount  studio  to 
go  to  mountain,  desert  and  sea  locations 
for  the  filming:  of  several  productions.  Her- 
bert Brenon  will  lead  a  company  of  1200 
into  Southwestern  Arizona  where  he  will 
make  a  majority  of  the  exterior  scenes  of 
"Beau  Gest"  while  Pola  Negri  will  set  sail 
aboard  a  sumptuous  yacht  for  Coronado 
for  scenes  for  her  next  picture,  "Naughty 
Cinderella."  A  huge  fleet  of  ships  is  being 
prepared  at  San  Pedro  harbor  for  a  voyage 
to  a  Pacific  island  location  where  James 
Cruze  will  make  a  large  part  of  "Old  Iron- 
sides" and  Ray  Griffith  and  his  company  are 
preparing  to  leave  for  a  mountain  location 
for  scenes  in  "Wet  Paint."  The  only  pro- 
duction anchored  to  the  studio  is  Allan 
Dwan's   "Padlocked." 


Valentino    Starts    Work    on 
"The  Son  of  the  Sheik" 

"The  Son  of  The  Sheik,"  instead  of  "Son 
of  the  Sheik"  is  the  officially  determined  title 
of  Rudolph  Valentino's  new  picture  for 
United  Artists  Corp.  release.  The  star  has 
begun  work  on  it  at  Hollywood,  in  a  produc- 
tion presented  by  John  W.  Considine,  Jr., 
with  Vilma  Banky  playing  the  leading  fem- 
inine role  and  George  Fitzroaurice  directing. 
The  story  is  by  E.  M.  Hull,  author  of  "The 
Sheik"  in  which  Valentino  created  a  furo're 
a  few  years  ago.  In  the  new  film  the  hero 
is  one  of  two  sons  of  the  original  Sheik, 
and,  as  in  the  previous  film,  the  romantic 
element  predominates.  Frances  Marion  has 
made  the  screen  adaptation  for  the  story. 


Fox   Films   Purchases   Train 
Robbery  Story  of  Ford's 

Fox  Films  announces  the  purchase  of  the 
screen  rights  to  "The  Great  K.  and  A.  Train 
Robbery,"  a  novel  by  Paul  Leicester  Ford 
to  be  produced  for  release  during  the  1926- 
27  season.  The  cast  will  include  Madge 
Bellamy,  Charles  Fan-ell  and  J.  Farrell 
MacDonald.  The  director  will  be  Irving 
Cummings  and  the  scenarist  Bradley  King. 


Felix  Mendelssohn  to  Manage 
M-G-M  Chicago  Office 

Metro-Goldwyn-Mayer  announces  the  ap- 
pointment of  Felix  Mendelssohn  as  man- 
ager of  the  Chicago  distributing  office,  the 
appointment  to  take  effect  at  once. 


Eleven  to  be  Started  for  Fox 

Winfield  R.  Sheehan  to  Guide  Production  of 
"What   Price   Glory?"    and    "The   Pelican" 


PRODUCTION  plans  for  the  new  season 
are  being  whipped  into  shape  at  the 
Fox  West  Coast  studios  where,  within 
the  next  month,  eleven  pictures  on  the  sched- 
ule for  next  season  will  be  started,  the 
greater  part  of  _ this  number  probably  being 
put  into  work  during  the  next  fortnight. 

The  date  of  filming  of  "What  Price 
Glory?"  has  been  set  tentatively  as  April 
12.  Winfield  R.  Sheehan  will  maintain  a 
guiding  eye  over  this  picture  which  Raou] 
Walsh  is  to  direct  and  also  "The  Pelican"  to 
be  directed  by  Frank  Borzage. 

Seven  pictures  will  be  made  under  the 
supervision  of  Sol.  M.  Wurtzel,  general  su- 
perintendent of  the  local  studios.  These 
are  "Going  Crooked."  directed  by  Emmett 
Flynn,  with  a  cast  including  Hallam  Cooley, 
Lou  Tellegen,  David  Butler,  Byron  Munson 
and  Arthur  Housman.  The  two  leads  have 
not  yet  been  announced.  "The  Return  of 
Peter  Grimm,"  directed  by  John  Griffith 
Wray,  "The  Family  Upstairs,"  taken  from 
the  current  Broadway  success  and  directed 
by  Harry  Beaumont,  "The  Lily,"  David 
Belasco's  stage  play,  directed  by  Victor 
Schertzinger,  "Pigs,"  with  Janet  Gaynor,  di- 
rected by  Irving  Cummings  from  the  stage 
play  by  Patterson  McNutt,  "The  Devil's 
Master,"  a  John  Ford  production,  adapted 
from  Gerald  Beaumont's  magazine  story. 
"The    Lord's    Referee,"    and    "Fig    Leaves," 


now  in  production  under  the  direction  of 
Howard  Hawks. 

The  lirst  Western  production  under  the 
supervision  of  Edwin  <'.  Hill  has  just  been 
completed,  with  Buck  Jones  as  the  star.  It 
is  "Thirty  Below  Zero,"  and  was  directed  by 
Robert  Kerr.  "Dead  Man's  Gold,"  is  the 
second  picture  to  go  into  work  under  Hill's 
supervision.  It  is  a  starring  vehicle  for 
Tom  Mix. 

Kenneth  Hawks  will  supervise  production 
on  two  picures  yet  to  be  made  on  this  sea- 
son's  schedule  and  which  will  go  into  work 
immediately.  They  are  "Dangers  of  a  Ureal 
City,"  featuring  Edmund  Lowe,  Madge 
Bellamy,  Leslie  Fenton,  and  "Pals  in  Para- 
dise." a  Peter  B.  Kyne  story.  R.  William 
Xeill  will  direct  the  former  and  Albert  Ray 
will   handle  the  Kvne  storv. 


Val    Paul    Now    Production 
Head  for  C.  Rogers 

Val  Paul,  one  time  popular  screen  player, 
was  recently  signed  by  l'.  R.  Rogers  as 
duction  manager  of  the  Harry  Carey  tea 
hire  westerns  for  Pathe  distribution.  He 
has  capably  filled  this  same  assignment  on 
the  Carey  pictures  "Driftin'  Thru"  and  "The 
Seventh  Bandit"  the  latter  of  which  is  sched- 
uled for  release  on  April  18th. 


COMING 
SOON! 


1504 


Motion     Picture     News 


Fred  Thomson  is  starred  in  "Hands  Across  the  Border."    soon    to    be    released    by    F.    B.    O.      These    scenes    are 

taken   from   the  picture. 

Universal  Has  Nine   in  Work 

Feature  Productions  in  Various  Stages 
of  Filming;  to  Start  Three  More  Soon 


PRODUCTION  at  Universal  City  is 
hems;  kepi  al  high  level  with  nine 
productions  now  in  process  of  film- 
ing  and  Hirer  more  units  ready  to  starl 
work  in  the  near  future.  Six  features,  on 
which  actua]  filming  was  finished  within  the 
two  weeks,  are  now  in  the  cutting 
room-. 

John  McDermotl  has  started  work  on 
"The  Love  Thief,"  the  spectacular  produc- 
tion of  European  court  life  in  which  Nor- 
man Kerrj  is  starring  with  (ireta  Xissen 
playing  the  feminine  lead.  Lois  Weber  is 
in  the  midst  of  her  first  production  under 
her  new  Universal  contract.  She  is  film 
ing  "The  Star  Maker."  from  her  own 
ptation  of  Dana  Burnett's  story, 
"T.chnic."  Billie  Dove  and  Francis  X. 
Bushman  arc  in  the  leading  roles. 
Jean  Hersholl  is  hard  at  work  on  his 
tarring  production,  "The  "Id  Soak," 
Don  Marquis'  stage  play,  and  Edward 
Sloman  i-  directing.  House  Peters  started 
work  on  his  I  role  bj    heading 

for  location  in  McCall,  Idaho.    The  story  is 
"Pri  one:       of     the     Stonn,"     adapted     bj 
Charles     Logue     from    James    Oliver    I 
wood's  novel,  "The  Quesl  of  Joan."     Lynn 
Re\  i  "Id-  i-  direcl  ing. 
"Her   B  t,"   Laura    LaPlante's   first 

nice    Universal    made   her   a    -tar.    is 
about   half   finished.      Melville   Brown   i-  di- 
ng,   from    his    own    adaptation    of    the 
Saturday     Evening     P  ■.    "Doubling 

Daphne."      Einar   Hai  Swedish 

film  star,  i-  playing  opposite  Miss  LaPlante. 
Edward   Laeuimle  is  on  his  final   wed 


production  of  ''The  Whole  Town's  Talking," 
the  stage  farce  by  John  Emerson  and  Anita 
Loos.  Edward  Everett  Horton  plays  the 
featured  role,  with  Virginia  Lee  Corbin, 
Tri\ie  Friganza,  Dolores  Del  Rio,  Robert 
Ober,  Otis  Harlan,  and  others  in  support. 
Adaptation  of  the  play  was  done  by  Ray- 
mond  Cannon. 

lloid  Gibson,  and  his  company  headed  by 
director  Cliff  Smith,  have  returned  to  the 
studio  from  a  short  location  trip,  and  are 
finishing  exterior  scenes  for  "The  Phantom 
Bullet."  The  Universal  troupe  filming  '"The 
Ice  Flood"  is  enroute  to  the  studio  after  a 
month  on  location  in  Klamath  Falls.  Ore. 
Kenneth  Harlan  and  Viola  Dana  are  in  the 
featured  roles. 

Two  westerns,  one  starring  -lack-  lloxie, 
ami  one  starring  Fred  Eumes,  are  also  in 
production.  Hoxie's  picture,  "The  Fighi 
ing  Foundling,"  1-  being  directed  by  Del 
Henderson,  while  Del  Andrews  is  directing 
Humes  in  "The  Yellow  Back." 


Four    Children    Chosen    for 
"Beau    Geste'' 

Alter  interviewing  more  than  300  young 

sters,      llerliert      Brenon,     directing      I'ara- 

nt's    "Dean    Geste"    has    announced    tin 

successful      survivors.        Thej       are 

Philippe  de   Laci .   Mickey    McBan,    Maurice 

Murpln    an  I    I  '■■  Ann    Hisle. 

Brenon  declared   thai   though  the  nui 

of  children  was  a  little  over  3 

to  be  31 at   least. 


"Why  Girls  Go  Back  Home" 
Completed 

Another  of  the  Warner  Brothers  Classics 
of  the  Screen  "Why  Girls  Go  Back  Home," 
on  the  l!)2.5-2ti  schedule  has  been  completed 
according  to  announcement  by  .lack  Warner, 
production  head  on  the  wesl   coast. 

Patsy  Ruth  Miller  and  ('live  Brook  are 
the  featured  players  in  this  story  by  Cath- 
erine Brody,  which  was  directed  by  James 
Flood.  It  was  adapted  by  Walter  Morosco 
and  the  scenario  is  by  Sonya  Hovey.  In 
the  supporting  cast  are  -lane  Winton. 
Myrna  Loy,  George  O'Hara,  Joseph  Dow- 
ling,  Herbert  Prior,  Virginia  Ainsworth 
and    Brooks    Benedict. 


Columbia  Appoints  Woman 
as  Production  Manager 

Alis~  Dorothy  Howell  has  been  appointed 

by  Harry  Colm,  vice-president  of  Columbia 
Pictures  Corporation,  as  assistant  general 
manager  of  production.  Miss  Howell's  ap- 
pointment will  take  effect  a>  soon  as  pro- 
duction activities  are  under  way.  Mi^s 
Howell  formerly  was  Harry  Colin'-  secre- 
tary for  several  years.  Prior  to  that  she 
was  also  secretary  to  Irving  Thalberg,  when 
he  was  with  Universal  and  to  B.  P.  Schul- 
berg  when   he  was  producing  independently. 


Pauline  Frederick  to  Star  in 
Political  Role 

F.  B.  0.  has  engaged  Pauline  Frederick 
for  the  title  role  in  '"Her  Honor  the  Gov- 
ernor," soon  to  go  in  production  at  the 
Hollywood  studios.  This  announcement  was 
made  by  J.  I.  Schnitzer,  vice-president  in 
charge  of  production. 

The  story  was  written  by  Hyatt  Daab  and 
Weed  Dickinson  and  builds  up  a  vivid  dra- 
matization of  the  woman  in  polities. 


First     National     List  for 
April  Announced 

STARTING  with  the  famous  "Kiki," 
First  National  will  release  four  of 
its  strongest  productions  of  the  cur- 
rent season.  The  other  three  are  "The 
Desert  Healer,"  "Hello,  New  York," 
and  "The  Savage." 

In  the  screen  version  of  the  Belasco 
play  Miss  Talmadge  has  the  role  of  the 
Paris  gamin  who  attains  fame  on  the 
stage.  She  is  supported  by  Ronald  Col- 
man  under  the  direction  of  Clarence 
Brown. 

"The  Desert  Healer,"  the  first  inde- 
pendent production  of  Marian  Fairfax 
made  in  collaboration  with  Sam  Rork, 
will  be  released  April  11th.  It  is  an 
adaptation  of  the  famous  novel  by  E.  M. 
Hull,  laid  in  Algeria.  The  story  was 
directed  by  Maurice  Tourneur  with 
Lewis  Stone,  Barbara  Bedford,  Walter 
Pidgeon,  Tully  Marshall,  Katherine 
MacDonald  and  Anne  Rork  in  the  cast. 

"Hello,  New  York"  the  release  for 
April  18th,  is  an  adaptation  of  Arthur 
Stringer's  story  "The  Wilderness 
Woman"  which  appeared  serially  in  the 
Saturday  Evening  Post. 

The  last  picture  of  the  month,  "The 
Savage"  is  to  be  released  April  25th.  It 
is  an  Earl  Hudson  production  from  an 
original    story    by    Ernest   Pascal. 


April    3,    19  2  6 


1505 


Noted   Vaudeville   Writer   is 
Signed   by  M-G-M 

Howard  Green,  of  the  famous  vaudeville 
firm,  Hockey  and  Green,  noted  for  their 
writing  and  producing  of  vaudeville  acts 
with  gag  backgrounds,  arrived  last  week  to 
work  as  a  comedy  construction  man  at  the 
Metro-Goldwyn-Mayer  studios  it  was  an- 
nounced by  Louis  B.  Mayer,  vice  president 
in  charge  of  production  for  that  organiza- 
tion. 

Green  is  the  second  vaudeville  artist  to  be 
signed  in  the  last  fortnight  by  M-G-M,  the 
•ther  being  Walter  deLeon.  who  will  write 
an  original  story  with  a  vaudeville  back- 
ground. 


The    Galloping    Cowboy" 
Now  on  Location 

One  of  the  largest  and  most  picturesque 
ranches  in  Southern  California  is  serving  as 
a  location  this  week  for  the  production  of 
-The  Galloping  Cowboy,"  the  first  of  the 
Bill  Cody  features  to  be  presented  by  West- 
ern Star  Productions  through  Associated  Ex- 
hibitors. There  are  18,000  acres  of  moun- 
tainous land  on  the  rancho  and  here  some  of 
the  most  stirring  action  in  the  drama  is  be- 
ing staged.  William  J.  Craft  is  directing 
Cody  in  the  picture. 


Pick     Principals     for      'The 
Totem  Pole  Beggar" 

H.  C.  Weaver,  following  his  return  with 
General  James  M.  Ashton  from  Los  Angeles, 
announced  that  AVanda  Hawley,  xVnne 
<  'ornwall,  Gareth  Hughes,  Tom  Santsehi 
and  Dan  Mason  have  been  engaged  for  the 
forthcoming  production  of  ''The  Totem  Pole 
Beggar."  Preparations  are  being  rushed  at 
the  Weaver  studio  and  actual  work  will  be 
put  under  way  as  soon  as  supporting  mem- 
bers of  the  cast  are  selected. 


'The    Flaming    Forest"     to 
be    Started    Soon 

The  script  for  "The  Flaming  Forest"  will 
»e  completed  shortly  by  Waldemar  Young 
and  the  play  will  go  into  an  early  produc- 
tion. Reginald  Barker  will  direct  this  Cos- 
mopolitan picture  at  the  Metro-Goldwyn- 
Mayer  studios.  The  story  is  a  popular  one 
from  the  pen  of  James  Oliver  Cur  wood. 
Incidently  this  is  Barker's  first  picture  since 
is  let  urn  to  the  M-G-M  studios. 


Janet  Gaynor  Added  to  the 
Cast  of  "Pigs" 

Janet  Gaynor,  who  has  just  finished  her 
role  in  '"The  Shamrock  Handicap,"  Peter  B. 
Kyne's  story  directed  by  John  Ford  at  Fox 
Films  Studios,  has  been  cast  in  the  feminine 
lead  in  "Pigs"  a  screen  version  of  the  John 
Golden  stage  play.  "Pigs"  will  be  directed 
-  ving  Cummings. 


Schertzinger       Will       Direct 
"The  Lily"  for  Fox 

Victor  Schertzinger,  having  completed  the 
final  cutting  of  ••Siberia,"  featuring  Edmund 
Lowe,  Alma  Rubens  and  Lou  Tellegen,  is 
preparing  to  go  to  work  on  "The  Lily." 
David  Belasco's  stage  play,  at  Fox  Films 
studi 


_ 


Four  Left  on  Warner  Schedule 

Quartet  of  Productions  Remain  Before 
Plunging    in    on    Forthcoming    Season 


ONLY  four  productions  remain  on  the 
current  schedule  at  Warner  Broth- 
ers' coast  studio,  according  to  word 
from  Jack  L.  Warner,  production  chief. 
These  are  "The  Passionate  Quest,"  "Broken 
Hearts  of  Hollywood,"  "The  Social  High- 
wayman" and  "The  Footloose  Widow." 
They  are  scheduled  to  go  into  work  in  the 
immediate  future. 

"The  Passionate  Quest"  is  by  E.  Phillips 
Oppenheim  and  will  be  one  of  the  feat- 
ures of  the  Warner  program.  It  is  sched- 
uled to  go  into  production  about  April  5th 
under  the  direction  of  J.  Stuart  Blackton, 
whose  "Hell  Bent  Fer  Heaven"  has  just 
gone  into  the  cutting  room.  The  scenario 
for  "The  Passionate  Quest"  was  prepared 
by   Marian   Constance   Blackton. 

Shortly  following  "The  Passionate 
Quest",  "The  Social  Highwayman"  will  he 
put  into  production  under  the  direction  of 
William  Beaudine.  It  is  described  as  a 
comedy  drama  with  a  tragic  ending.  The 
book  is  by   Elizabeth  Phipps   Train. 

"The  Footloose  Widow"  was  adapted 
from  a  newspaper  serial.  It  is  the  work  of 
Beatrice  Burton,  well  and  favorably  known 
as  an  authoress  of  popular  fiction.  The 
starting  date  of  this  production  has  not 
yet  been  definitely  announced,  though  Neely 
Edwards    and    Arthur    lloyt    have    already 


been  assigned  to  the  cast. 

Last  on  the  current  schedule  will  come 
"Broken  Hearts  of  Hollywood,"  a  special 
feature,  in  which  all  of  the  Warner 
contract  players  will  appear  with  the  ex- 
ception of  John  Barrymore  and  Lowell 
Sherman.  Every  player  on  the  Warner 
roster  will  be  available  and  a  special  part 
is  being  written  into  the  script  for  each  of 
them. 


United    Artists 
Busy   on 


Sales    Heads 
Tour 


Jules  Levy,  special  representative  of  the 
home  office  of  United  Artists  Corp.,  is  in  St. 
Louis,  where  he  reports  exhibitors  elated 
over  the  new  volume  distribution  plan  re- 
cently put  into  operation  by  President 
Hiram  Abrams  of  the  corporation. 

Walter  F.  Seymour,  Southern  District 
Manager,  United  Artists  Corp.,  is  on  a  trip 
to  Atlanta  and  Dallas. 

Jack  Yon  Til/.er.  New  York  District  Man- 
ager, i-  in  Philadelphia  for  three  weeks  co- 
operating with  the  local  exchange  of  United 
Artists  Corp.  on  key  city  bookings  and  the 
new    volume   distribution    plan. 

H.  T.  Scully.  Boston  manager,  is  on  a 
vacation  at  Miami,  Fla.,  due  to  poor  health. 


Built  for  the 
Box  Office! 

999  Exploitation  Angles! 


COMING 
SOON! 


Advertised    in    Natioi 
Magazines! 


1506 


Motion     P  i  c  t  u  r  c     A"     w  s 


[\     "Sporting    Lover"    is 
Picture  Title 


Asher 


Dramatic     episodes     from     "The     Earth     Woman,"     an     Associated    Exhibitors   release. 

Banner  Six  for  Ginsberg-Kann 

Distributing  Corporation  Acquires  New 
Product  in  Addition  to  Sterling  Twelve 


ARRANGEMENTS  have  been  eon- 
eluded  by  the  Gmsberg-Kann  Dis- 
tributing Corporation  to  again 
handle  the  producl  of  the  Banner  companj 
which  will  deliver  six  productions  to  the 
distributing  company  during  the  course  of 
the  year.  This  is  in  addil  ion  to  the  twelve 
Sterling  productions  which  the  firm  will 
handle  during  the  new  season. 

The  Banner  productions  will  be  made 
from  stories  by  Prank  Adams,  \  incenl 
Starrett,  Allie  Lowe  Miles  and  others  and 
the  casts  will  comprise  a  number  of  well 
known  players  who  will  be  directed  bj  such 
men  as  Edward  Le  Saint,  Tom  Forman  and 
John   Adolfi. 


Dick     Talmadge     Signs 
With    Universal 

RICHARD  TALMADGE  has 
signed  up  with  Universal.  Ar- 
rangements have  been  made  be- 
tween Carl  Laemmle  and  A.  Carlos, 
whereby  Talmadge  will  make  six  action 
melodramas  at  the  Universal  City  Lot 
with  all  the  facilities  of  Universal  City 
at  his  disposal.  These  pictures  are 
scheduled  for  next  year  and  the  first 
release  will  be  in  September.  They  are 
to  be  sold  as  a  Universal-Richard  Tal- 
madge production  series. 

The  first  production  to  be  released  will 
be  from  a  story  by  Max  Brand,  which 
has  a  Spanish  atmosphere  for  an  Amer- 
ican adventurer.  The  original  under 
which  it  was  published  was  "The  Black 
Rider,"  but  Universal  will  release  it  as 
"Here  He  Comes."  Mr.  Carlos  is  now 
on  his  way  to  the  coast  for  the  purpose 
of  selecting  the  cast. 


The  sis  Banner  pictures  arc:  "Devil's 
Mice."  from  the  novel  by  Frank  Adams, 
a  story  of  one  of  the  after  effects  of  the 
world  war,  "Wanted  a  Coward,"  a  mystery 
story  by  Vincent  Starrett,  "The  Cancelled 
Debt"  i-  from  a  storj  bj  Allie  Lowe  Miles, 
"Thumbs  Down,"  a  story  by  Gladys  John- 
son, detailing  the  experiences  of  a  girl 
forced  to  leave  home  when  her  father  mar- 
ries again  due  to  unbearable  conditions 
wlin-h  obtain  when  a  step-sister  becomes 
the  favorite. 

"Christine  of  the  Big  Top-,"  the  fifth 
I  roduction,  is  a  stor\  of  circus  and  ranch 
life  adapted  from  a  story  recentlj  pub 
lished  in  a  national  magazine,  and  the  sixth 
is  "Dangerous  Friends,"  a  melodramatic 
ston    of  whal    insincere  friends  can  do. 


William     Nigh     Arrives     at 
M-G-M   Studios 

"William  Nigh  arrived  last  week  at  the 
Metro-Goldwyn  Mayer  studios  to  take  up 
his  directorial  duties  at  the  M-G-M  studios. 
Among  his  notable  productions  are  "Thou 
Shalt  No)  Steal,"  "Shame."  "Sunshine 
Alley,"  "Soul  of  Man,"  "Notoriety"  and 
others. 

An  interesting  coincidence  is  thai  Walter 
De  Leon,  the  novelist,  also  came  from  New 
York  to  scenarize  a  vaudeville  -lory  at  the 
studio.  Nigh  and  l>e  Leon  were  college 
mates  at  the  I  aiversitj  of  California,  and 
worked  together  there  on  college  theatricals, 
which  gave  both  then-  star!  on  the  stage. 
This  i-  the  first  time  they  have  been  asso- 
ciated with  the  same  organization  since  1904. 


With   the  completion  of   the   shooting   of 
scenes    for    E.    M.    Asher's    production    for 

First  National  release,  it  is  announced  that 
the  title  has  been  changed  from  "Good 
Luck"  in  "The  Sporting  Lover."  <  amera 
work  was  completed  at  the  West  '  oasl 
Studios  last  week  and  the  film  is  no 
edited  and  titled. 

"The   Sporting    Lover"   is   a    Drur>    Lane 
melodrama  l>\   Seymour  Hick-  and  Ian  Day 
which  had  a  successful   run  on  the   Lot 
stage  last  season.    Conway  Tearle  is  -tarred 
under  the  direction  "l    Alan    Hah-. 
Wilson  wrote  the  scenario. 

•The    casl     in    support     includes 
Bedford,    Charles    McHugrh,    Ward    I  rane, 
Arthur    Rankin,    George    Ovey,    Join     Fox 
and  BodeL  Rosing. 


Lubitsch   Casting   for   Latest 
Production 

Ernsl  Lubitsch  is  lining  up  his  foj 
paratorj  to  starting  production  on  "Revil- 
lon."  his  next  directorial  effort  for  Warner 
I'iii  it  hers.  It  IS  an  adaptation  from  the 
French  farce  by  those  masters  of  comedy 
and  humorous  technique,  Meilhac  and 
Halevy. 

Monte  Blue  and  Patsj  Ruth  Millei  have 
been  selected  by  Lubitsch  to  play  the  lead- 
ing roles.  Lilyan  Tashman  and  Andre  Be- 
raniM-r  are  others  whom  Lubitsch  ha-  already 
selected  for  the  cast. 

Harold  Grieve,  art  director  of  "Lady 
Windemere's  Fan."  has  been  borrowed  by 
Warner-  from  Marshall  Neilan  to  pi  -pare 
the  sets  for  "Revillon." 


"Home    Sweet    Home"     for 
Associated 

Emil    Offeman,   wesl    coast    repres 
of  Associated   Exhibitors  and  genei 
ager  of  the  Associated  Studios  in   Los  An- 
geles,  announces    thai    contract-   have    Imhmi 
signed  with  John   Gorman    for  the  produc- 
tion of  four  special  feature-  for  Assoc 
releas< , 

The  lir-l   picture  to  be  produced  b\    Gor- 
man   w  ill   be  a   drama  entitled   "Hon 
Home."  suggested  by  Paine'-  immorl       -  i  - 
classic  of  the  same  name. 

Production  on  "Home  Sweel  Hoini 
scheduled  to  start  at  the  Associated  Si 
about   Apnl   15th. 


General    Pershing    Witnesses 
'The  Flaming  Frontier" 

On  Wednesday  evening,  March  17th.  a 
private  screening  of  the  "Flaming  Frontier" 
was  held  at  the  Walter  Reed  Hospital  in 
Washington.  The  guest  of  honor  was  Gen- 
eral John  J.  Pershing.  There  were 
eight  hundred  disabled  war  veterans,  promi- 
nent military  officials  and  represents 
of  Washington  and  out  of  town  paper-.  All 

were   eiit  hu-ia-t  ic  over   the   picture. 


Harry    Beaumont    to    Direct 
"The  Family  Upstairs" 

Harr\  Beaumont,  having  completed  rork 
on  "Sandy"  at  Fox  Films  studios,  i-  pre- 
paring to  -tail  "The  Family  Upstairs,"  a 
screen  version  of  the  currenl  Broadwa]  suc- 
cess 1>\    1  larrv   Delf. 


April    3 ,     19  2  6 

Ginsberg  -  Kann      Complete 
Announcement     Book 

The  announcement  book  of  the  Ginsberg- 
Kann  Distributing  Corporation  for  the  sea- 
son of  1926-27  is  now  off  the  presses.  It 
i-  a  handsome  book  in  gold,  red  and  black. 
The  cover  is  in  solid  gold  with  type  matter 
in  I) lack. 

The  twelve  Sterling  Productions  listed  are. 
Reginald  Wright  Kaufman's  "In  the  Firsl 
Degree,"  Ruth  D'Agostino's  "A  Woman's 
Heart,"  "Wolves  of  "the  Air,"  "Tongues  of 
Scandal,"  William  Wallace  Cook's  "Red  Sig- 
nals." -The  Cruel  Truth,"  "Her  Next  Step," 
'•Unknown  Treasure,"  "Closed  Gates,"  "-Men 
of  the  Night,"  "She's  My  Baby"  and  "Bank- 
rupt." 

The  entire  book  was  prepared  under  the 
supervision  of  Henry  Ginsberg,  president  of 
the  distributing  corporation. 


1507 


Clara  Bow,  Percy  Marmont 
Cast  for  ''Mantrap" 

It  was  announced  by  Hector  Turnbull, 
associate  Paramount  producer,  that  Clara 
Bow  and  Percy  Marmont  had  been  cast  as 
two  s'des  of  the  triangle  in  "Mantrap." 
Sinclair  Lewis'  story  which  is  now  running 
in  Colliers'  weekly.  It  is  the  first  story 
in  which  the  author  has  east  aside  his 
penchant  for  satirizing  the  American  small 
town  and  service  clubs,  and  has  turned  to 
a  love  theme.  The  third  member  of  the 
"Mantrap"  triangle  will  be  cast  shortly  ami 
Victor  Fleming,  who  has  just  completed 
"The  Blind  Goddess,"  will  direct. 


New  Pathe  Star  Vehicle  for 
Harry   Carey 

Coincident  with  the  starting  of  work  on 
one  Jack  Boyle  story  for  Harry  Carey's 
series  of  Pathe  Western  features,  Charles 
R.  Rogers  announces  the  purchase  of  an- 
other screen  story  by  the  well-known  novel- 
ist, author  of  "Boston  Blackie"  stories  and 
other  popular  fiction. 

The  Carey  Western  now  in  the  making  is 
"Satan  Town"  with  Edward  Mortimer  di- 
recting. The  story  just  purchased  i-  "Burn- 
ing Bridges,"  which  will  be  the  next  Carey 
picture. 


F.    N.    Salesman    Appointed 
Omaha  Branch  Manager 

J.  G.  Bower,  formerly  salesman  in  the 
Los  Angeles  banch  of  First  National  Pic- 
tures, has  been  made  branch  manager  in 
Omaha,  Nebr.,   effective  March  15th. 

The  promotion  of  Mr.  Bower  is  in  accord 
with  the  policy  of  First  National  whereby 
important  posts  are  filled  from  within  the 
ranks  whenever  it  is  possible  to  do  so. 
Mr.  Bower  has  been  a  successful  salesman 
in  First  National  for  a  number  of  years 
and  his  selection  as  branch  manager  is  the 
reward  of  merit. 


Noah  Beery  has  Heavy  Part 
in  "Beau  Geste" 

The  role  of  Sergeant  Lejaune,  "the  brav- 
est and  most  brutal  soldier  in  the  French 
Legion"  as  described  by  Major  P.  C.  Wren 
in  "Beau  Geste"  has  been  placed  in  the 
hands  of  Noah  Beery.  This  is  one  of  the 
finest  character  roles  of  the  vear. 


First  National  Studios  Rushed 

Coast  Plant  Working  at  High  Pressure  to 
Clean  Up  Before  Moving  to  New  Home 


PRODUCTION  at  the  West  Coast 
studios  of  Firsl  National  are  hitting 
on  all  mx  during  this  month  bet  ore 
the  various  units  are  moved  to  the  new  plant 
at  Burbank  on  which  construction  is  being 
rushed.  Four  productions  were  put  in  work 
this  week  in  addition  to  those  nearing  com- 
pletion. 

"Pals  First,"  one  of  the  new  ones.  is  an 
Edwin  Carewe  production  from  a  story  by 
Francis  Perry  Elliott.  Lloyd  Hughes,  Do- 
lores Del  Rio,  Alee  B.  Francis  and  George 
Cooper  comprise  the  casl    thus   tar  selected. 

"The  Duchess  of  Buffalo,"  a  Constance 
Talmadge  starring  vehicle,  is  the  second  of 
the  four.  It  is  an  original  story  by  Hans 
Kralv.  who  is  also  writing  the  continuity. 
Sidney   Franklin  is  directing. 

"Don  Juan's  Three  Nights,"  the  third  pic- 
ture, is  a  Henry  Hobart  production  from  a 
story  by  Ludwig  Biro  which  John  Francis 
Dillon  is  directing,  and  the  cast  includes 
Lewis  Stone,  Shirley  Mason,  Malcolm  Mc- 
Gregor and  Myrtle  Stedman,  "Senor  Dare- 
devil," a  Charles  Rogers  production  star- 
ding  Ken  Maynard  with  Dorothy  Devore 
playing  opposite  i-  the  fourth  vehicle. 

First  National's  studios  in  the  East  are 
also  hard  at  the  grind  with  two  pictures  in 
the  cutting  room,  two  in  production  and  an- 
other   in    active    preparation    for    filming. 


"Men    id'    Steel"    and    "The    Savage"    are    at 
presenl    being   edited  and  tilled. 

"Puppets,"  starring  Milton  Sills  with 
Gertrude  Olmsted  a-  leading  lady,  is  in  its 
fifth  week  of  pro'duction  with  George 
Archainbaud  at  the  megaphone  undet 
production  management  of  A I  Rockett,  and 
filming  will  be  started  this  week  on  "Mis- 
mates,"  featuring  Doris  Kenyon,  which 
(diaries  Brabin  will  direct  under  Ear]  Hud- 
son's supervision. 

Shooting  will  commence  about  April  15 
on  ••Subway  Sadie,"  with  Dorothy  MacKaill, 
Lloyd  Hughes  and  Jack  Mulhall  in  the  lead- 
ing roles.  Alfred  Santell  will  direct  and 
Earl  Hudson  will  supervise.. 


First      Fairbanks      Negative 
Completed  for  Lumas 

The  negative  of  "The  Mile  A  Minute 
Man"  with  William  Fairbanks  was  com- 
pleted by  Camera  Pictures,  Inc.  and  has 
been  -hipped  East  to  Lumas  Film  Corpora- 
tion for  distribution.  Virginia  Brown  Fair 
supports  Fairbanks  in  his  first  production 
for  Lumas  release  and  others  in  the  cast 
are  George  Periolat,  and  George  Chesebro. 
.lack  Nelson  directed  s,,  successfully  that  he 
was  immediately  signed  for  an  ensuing 
production. 


You'll  want 
your  bit  o' 


ey'H  Read  About  It! 
They'll  Hear  About  It! 

They'll  See  It  Everywhere! 


Everybody   in    the  Whole 
Country  Will  Be  Waiting 


country   win  ue   waning 

m 


COMING 
SOON! 


1508 


Motion     Picture     News 


xhibitoES  ServiceBure 


hlaborate   lobby  atmosphere  for  the  showing  oj   "Mike"    (Metro-Goldivyn- Mayer)    leas    n    feature    of    the    exploitation    campaign    conducted    for    this 
picture  by  the  management  of  Loew's  Palace  Theatre   in    It  ashington,  D.  (.'.     Photo  above  shoics  the  lobby  arrangement  devised  for  this  campaign. 

Advisory  Board  and  Contributing  Editors,  Exhibitors'  Service  Bureau 


George  J.  Schade,  Schude  theatre, 
Sandusky. 

Edward  L.  Hyman,  Mark  Strand 
theatre,    Brooklyn, 

I.ee  A.  Landau,  Lyceum  theatre, 
Minneapolis. 

C.  C.  Perry,  Managing  Director, 
Garrick    theatre,     Minneapolis. 

E.  It  Rogers,  Managing  Director, 
Tlvoli  theatre,  Chattanooga, 
Tenn. 

Stanley  Chambers,  Palace  theatre, 
Wichita,    Kan. 

Willard  ('.  Patterson,  Metropolitan 
theatre,   Atlanta, 

1  \.  Richard*,  .Ir.,  Gen.  Mgr.. 
gaenger  Amusement  Co.,  New 
Orleans. 

I  l  Newman,  Managing  Director, 
Fubllx  theatres,   Los   Angeles. 

Arthur  <..  Stolte,  Des  Moines 
theatre,     Des     Moines,    Iowa, 

W.  ('.  Qulmby,  Managing  Direr- 
tor,  strand  palace  and  Jefferson 
theatres,     Fori     Wayne,     Ind. 

J.  A.  Partington.  Director  of  Pres- 
entatlons,  Publls  theatres,  Los 
Angeles   and    Ban    i  ranelseo. 

George  i  Carpenter,  Paramount  - 
i  mpress    theai  re,    Ball     I  :ike. 

Sidney  Grauman,  Grauman's  thea- 
tres,    Los     Ingeles 


:      :     THE    CHECK-UP     :      : 
Weekly   Edition   of    Exhibitors'    Box   Office   Reports 

Productions  listed  are  new  pictures  on  which  reports  were  not 
available  previously. 

For  ratings  on  current  and  older  releases  see  MOTION 
PICTURE  NEWS— first  issue  of  each  month. 

KEY — The  first  column  following  the  name  of  the  feature  represents  the  num- 
ber of  managers  that  have  reported  the  picture  as  "Poor."  The  second  column 
gives  the  number  who  considered  it  "Fair";  the  third  the  number  who  considered 
it  "Good";   and  the  fourth  column,  those  who  considered  it  "Big." 

The  fifth  column  is  a  percentage  giving  the  average  rating  on  that  feature, 
obtained  by  the  following  method:  A  report  of  "Poor"  is  rated  at  20%;  one  of 
"Fair,"  40%;  "Good,"  70%;  and  "Big,"  1007c.  The  percentage  rating  of  all  of 
these  reports  on  one  picture  are  then  added  together,  and  divided  by  the  number 
of  reports,  giving  the  average  percentage — a  figure  which  represents  the  consensus 
of  opinion  on  that  picture.  In  this  way  exceptional  cases,  reports  which  might  be 
misleading  taken  alone,  and  such  individual  differences  of  opinion  are  averaged  up 
and  eliminated. 


Poor    Fair  Good     Big     Value 


Length 


FAMOUS  PLAYERS 
American  Venus,  The ... 

Splendid  Crime,  The 

FIRST  NATIONAL 

Bluebeard's  Seven  Wives 

Joanna 

Splendid  Road,  The 

PROD.  DIST.  CORP. 

Madame  Behave 

UNIVERSAL 

His  People 


2 

5 

6 
6 

2 

70 
56 

7.031  ft 
6 ,  000  ft 

2 
I 

7 

8 
6 
4 

4 

64 
78 

48 

7774  ft 
7. QOO  ft 
7 .  646  ft 

3 

3 

5 

7i 

5.4i7ft 

2 

i 

6 

77 

8.983  ft 

George  E.  Brown,  Manager,  Strand 
theatre,   Birmingham,   Ala. 

Louis  K.  Sidney,  Division  M.ia- 
ager,  Lowe's  theatres,  Pitts- 
burgh,   Pa. 

Geo.  Kotsky,  Managing  Director, 
l'alare     theatre,     Montreal,     Can. 

Jlmmie  Carrier,  Managing  Direc- 
tor, Broadway-Strand  theatre, 
Detroit. 

Fred  S.  Slyer,  Managing  Direc- 
tor, Palace  theatre,  Hamilton, 
Ohio. 

Joseph    Plunkett,    Managing    Direc- 
tor.     Mark-Strand      theatre.      New 
York. 

Kay  Grombarher,  Mannging  Di- 
rector, Liberty  theatre,  Spok- 
ane,    Wash. 

Ross  A.  McYoy,  Manager,  Temple 
theatre,    Geneva,    N.    Y. 

W.  S.  McLaren,  Managing  Direc- 
tor. Capitol  theatre.  Jackson, 
Mich, 

Harold  B.  Franklin,  Vice-Presi- 
dent,   ruhliv    Theatres    Corp. 

William  J.  Sullivan.  Manager, 
Rlalto    theatre,    Butte,    Mont. 

Ace  Itcrry.  Managing  Director, 
t  inle     theatre,     Indianapolis. 


April    3 ,     19  2  6 

Laugh  Insurance  a 

Lead  in  "First  Year" 
Campaign  at  Toledo 

When  the  "First  Year"  played  Manny 
Mandelbaum's  Temple  Theatre,  Toledo, 
Ohio,  he  proclaimed  a  "Laff  Week"  and  ar- 
ranged for  a  "Laugh  Insurance"  policy  with 
a  local  agent.  Copies  of  the  policy  were 
posted  about  the  lobby  and  were  given 
editorial  comment  in  the  newspapers. 

Mandelbaum  also  staged  a  "Lingerie  Ee- 
view,"  a  musical  extravaganza  in  which  local 
girls  participated.  The  costumes  were  fur- 
nished by  merchants  who  featured  in  their 
windows  copies  of  the  garments  that  were 
displayed  on  the  stage  at  the  Temple. 

Another  feature  of  the  campaign  was  a 
tie-up  with  the  Army,  Navy  and  Marine 
Corps  Kecruiting  Stations,  permitting  the 
display  on  twenty-five  of  their  boards  of  a 
special  poster. 

To  a  list  of  names  obtained  from  the  Mar- 
riage License  Bureau,  the  theatre  sent  a  letter 
containing  a  ticket  admitting  the  bride  free 
and  suggesting  she  bring  her  husband  along 
with  her.  Several  effective  tie  ups  were  ob- 
tained. One  with  the  Liggett  Drug  Stores 
was  responsible  for  window  displays  tying 
up  the  picture  with  home  remedies.  Others 
were  with  a  sewing  machine  company  dis- 
playing their  machines  as  important  con- 
tributions to  the  success  of  a  happy  home 
life,  and  another  was  with  a  company  deal- 
ing in  perfume  and  toilet  articles. 


1509 


Macon    Newsies    Ballyhoo 
"The  Last  Edition" 

With  the  cooperation  of  the  Macon  New-, 
the  showing  of  "The  Last  Eedition"  at  the 
Criterion  theatre  was  most  effectively  ad- 
vertised. Every  newsboy  on  the  paper  car- 
ried a  sign  on  his  back  reading : 

"The  Last  Edition"  Criterion— Today. 

Manager  Percy  Griffith  also  entertained 
the  boys  at  a  showing  of  the  picture,  a  stunt 
which  received  special  write-ups  in  the 
paper. 

In  addition  to  this,  theatre  had  a  boy 
dressed  as  a  negro  mamy  push  a  baby  car- 
riage with  two  dolls,  around  the  streets.  Car- 
riage bore  following  card: 

"Last  Addition"  to  the  Criterion — Ralph 
Lewis  in  "The  Last  Edition." 


'Clothes    Make    the    Pirate"     (First    Rational)     was   exploited   in   colorful   fashion    by   means   of 
the  lobby  display  used  at  the  Rivoli  Theatre,  Portland,  Ore.,  shorvn   in   photo  above. 


Dance  Exploits  "His  People 

Mutual  Benefits  From  Tie  Up  With 
Ballroom    by    Columbia,    in    Seattle 


11 


PUBLICITY  for  a  period  of  three 
weeks  in  one  of  Seattle's  most  ex- 
clusive ballrooms  was  the  accomplish- 
ment of  a  tie  up  with  the  management  to 
stage  a  Big  Bowery  Ball  in  connection  with 
the  showing  of  "His  People"  at  the  Columbia 
theatre. 

The  settting  of  this  picture  is  the  lower 
East  Side  of  New  York  in  the  neighborhood 
of  the  famous  Bowery. 

Each  night  the  Ball  and  the  title  of  the 
picture  was  announced  to  the  crowd  of 
dancers,  who  never  number  less  than  two 
hundred  and  twice  that  on  Saturdays.  The 
Seattle  Dance  News,  the  circulation  <  if  which 
is  30,000,  carried  front  page  stories  and  cuts. 
The  local  newspapers  gave  space  and  one 
used  a  little  "art." 

In  front  of  the  dance  academy  were  two 
3-sheet  boards,  one  carrying  printed  matter 


on  "His  People,"  and  the  other  a  full  set  of 
stills.  A  silver  trophy  cup,  which  was  to 
be  presented  to  the  best  Bowery  Waltzer, 
was  engraved  with  Carl  Laemmle's  name, 
the  donor,  and  placed  in  a  big  jewelry  store 
window  with  a  card  calling  attention  to  the 
picture  and  the  Columbia  theatre. 

On  the  night  of  the  Ball,  before  a  crowd 
of  over  five  hundred  persons,  the  Bowery 
Waltz  was  held  with  a  member  of  a  local 
newspaper  staff  as  judge. 


"Real  or  Wax?"— Model  is 
Display  for  "Blackbird" 

A  shadow  box  stunt,  featuring  a  "human 
model"  of  Lon  Chaney,  seen  behind  a  fine 
wire  screen,  proved  the  foremost  attractor 
of  Manager  Pat  McGee's  campaign  for  the 
showing  of  "The  Blackbird"  at  the  Cri- 
terion Theatre,  Oklahoma  City. 

The  model,  dressed  as  Chaney  in  his 
"Blackbird"  character  was  seated  at  a  table 
inside  the  shadow  box,  which  featured  a 
card  reading. 

"Is  the  Black  Bird  Wax  or  Human?  If 
you  can  make  him  move  or  smile  we  will 
award  you  a  prize  of  $50.  Lon  Chaney  as 
the  crook  and  again  as  the  deformed  bishop 
will  make  you  gasp  with  surprise  in  The 
Black  Bird — next   Saturday." 

The  figure  was  ingeniously  lighted  and 
drew  crowds  of  from  fifty  to  a  hundred 
persons  all  hours  of  the  day. 


A  section  of  the  crowd  of  800  neivsies  who  gathered  at  the  Alhambra    Theatre,   Milwaukee,  as 
guests  of   manager  Harry  E.  Long  at  a   special   showing  of    UniversaTs   "The   Storm    Breaker." 
They  ballyhooed  for   the  theatre  and  the   picture. 


Cooperative   Ads    Keys    to 
Cross  Word  Puzzle 

Though  no  longer  an  all-day  occupation 
the  cross  word  puzzles  have  survived  as  an 
occasional  pastime  and  recently  they  have 
I  la -lied  a  bit  in  exploitation.  Possibly  one 
of  the  most  ingenious  uses  of  the  puzzles 
was  that  to  which  they  were  put  by 
George  H.  Granat,  Universal  exploitation 
man  in  Toronto,  in  a  cooperative  ad  be- 
tween merchants  of  Ottawa  and  the  B.  F. 
Keith's  Theatre.  The  Keys  to  the  words 
were  contained  in  the  various  ads  tying  up 
with  the  picture  display. 


1510 


Motion     P  i  c  t  it  r  c     N  e  w  s 


jjtjort  ^Subjects  andSeri 


Lupino    Lane    in    scenes    from    "Fool's    Luck,"    a    new     Educational    2    reel   comedy   in   which    he    is   starred. 

Fox  Lists  Remaining  "  Shorts 

Two  "Van  Bibber",  Three  "O.  Henry"  and 
-    Three    "Helen    and   Warren"    on    Schedule 


U 


Fl ' \  PI  I.M s  announces  i he  balance  of 
releases  Eor  this  season  on  the  short 
subjecl  program  which  constitute  two 
of  the  "Van  Bibber"  series,  three  of  the 
"Helen  and  Warren"  and  three  of  the 
"0.  Benry"  comedies.  Also  included  are 
Imperial  comedies  and  eighi  of  the  Fox 
"Varieties." 

Of  the  Van  Bibber  series  there  remain 
"The  Mad  Rai  i  r,"  to  be  released  April  25th 
and  "Rah,  Rah,  Heiderberg,"  June  6th.  In 
both  comedies  the  Leading  rules  will  be  por- 
trayed by  Earle  Foxe,  Florence  Gilbert^ 
Frank  Beal  and  Lynn  Cowan. 

The   * >.    I  [enry  :dii      axe,   "From   the 

Cabby's  Seat,"  Apri]  lih.  "A  Social  Tri 
angle,"  May  L6tb  and  "A  Lickpennj  Lover," 
June  27th.  These  will  be  made  tinder  the 
Geo  Marshall.  Benjamin 
Stoloff  will  make  the  first  and  Bunny  Dull 
second. 

The    "  I  telen    and    Warren"      are. 

"Moving    Day,"    March    28th,    "Tom    M 
Relations,"   Maj   9th  and  "The   Familj    Pic 
trie,"  June  20th.     These  « ill  be  made  under 
I ,, .,,  g,    Mar  hall's  3uperv  ision.     Allien    Raj 
will   direct    all   three,   with    Kathryn    Perry, 

I  lallam    (   oole\     and     A  rtlnir    1  [ouseman. 

Five  i 1 1 1 j | .. ■  r  ial  Comi  ill  be  re- 

leased. "Two  Lips  m  Holland."  March  21st, 
with  Arthur  Houseman  and  Edna  Marion 
playing  the  leads,  directed  by  Lloyd  Bacon; 
"Eight  Cylinder  Bull,"  April  L8th  with  dean 
Arthur,  Harold  An-im  ami  Ralph  Sippei 
ley,  directed  b}  Jack   I  .ej  3;  "  A   1   Societj ." 


May  2d,  directed  by  James  Gruen,  with 
Georgie  Harris  and  Barbara  Luddy  playing 
the  leads,  and  "A  Polar  Baron,"  Maj  L6th 
directed  by  Lex  Neal,  featuring  Gladys 
McConnel  and  (dene  Cameron,  are  the  Im- 
perial comedies. 
The    eighi    Fox    Varieties    remaining    are 

"Off  SI Trail-,"  March  21s1  ;  "The  Moun 

tain  of  the  Law,"  April  4th;  "Canary 
islands,"     April     18th;     "Sweden     Today," 

M:,\     '_M:    "A rica     Today,"     May     16th; 

"Belgium  Today,"  Maj  30th;  "1'oland.  a 
Nan, mi  Reborn,"  -11111''  L3th  and  "Dancing 
Around   the   World,"  dime  27th. 


Error  in  Story  of  Red  Seal's 
Buffalo  Exchange 

Last  week,  a  story  to  the  effect  that 
M.i nine  A.  Chase  was  made  manager  of  Red 
Seal'-  newesi  exchange,  al  Buffalo,  i-  slighth 
incori  o  1. 

Max  Fleischer,  president  of  Red  Seal  fie 
.  announces  thai  hi-  newesi  exchange, 
at  Buffalo,  io  be  opened  on  April  first,  will 
he  operated  in  association  with  Maurice  A. 
1  hase,  who  at  presenl  operates  the  Chase 
Pictures  Corporation  in  this  territory,  and 
will  continue  to  operate  lii-  own  exchange, 
under  bis  ov  n  m 

The   di-triliu'i I'   -hort    subjects    will    lie 

handled    li\     (dia-e    under    the    name    ot     Red 

Seal  Film  Exchange.  This  territory  includes 
the  state  of  New  York,  wesl  of  Pough- 
keepsie. 


Airman   to   Make   Series   for 
Cranfield    and    Clarke 

Cranfield  ami  Clarke,  Inc..  have  just  com- 
pleted a  contract   with  Col 1  Laurence  Pa 

Tournej  Driggs,  American  Airman,  to  pro- 
duce  a   -cries  of  aeronautic    pictures.     The 

in f  the  lir-t  will  he  -Ace-  Wild."    They 

are  being  completed  from  several  million 
feet  of  tilin  that  was  taken  from  time  to 
time  during  and  since  the  World  War. 


Earl  Montgomery  Signed  to 
Direct  for  Joe  Rock 

Pari  ".Monty"  Montgomery,  for  eight 
years  a  partner  of  doe  Hock  in  the  old 
Vitagraph  day-  ha-  been  signed  by  the  lat- 
ter io  direct  a  new  series  of  fun  films  which 
will  be  produced  under  the  Pock  banner 
this  year.  Until  recently  he  has  been  identi- 
fied as  director,  scenarist  and  gag  man  with 
other  comedy  studios. 


Cranfield  and  Clarke  Handle 
"Tun  From  Press" 

In  future,  the  Literary  Digest  "Fun  From 
The  Press."  will  he  released  in  the  New  York 
and  Philadelphia  territories  by  Cranfield 
and  Clarke. 

An  entirely  novel  idea  is  beinjr  introduced. 


"Wandering    Willies"    is   a   new 
for    Pathe.       The    above    stills 


Mack    Sennett  comedy 
are    from    the    picture. 


r  i  I 


1926 


1511 


Four    New    Patbe    Comedies 
are  Completed 

notion  activity  is  in  full  swing  at 
the  Hal  Roach  Studios,  with  four  new 
comedy  pictures  completed  and  several 
others  in  the  filming  stage  for  Pathe. 

Harley  M.  Walker  has  just  completed  the 
titling  and  Richard  Currier  the  film  editing 
"t  the  Roach  comedies  ••.Mum'-  The  Word," 
starring  Charley  Chase,  "Ukelele  Shieks," 
rring  Glenn  Tryon,  "Never  Too  Old," 
featuring  Claude  GhTingwater,  and  "Don 
Kej — Son  of  Burro,"  a  Roach  star  comedy 
featuring    Stuarl    Holmes   and  Max   David- 

31 

The  Glenn  Tryon  unit  is  in  the  midst  of 
■production  on  a  new  domestic  farce  corned] 
under  the  d:rection  of  Fred  Guiol,  with  Eva 
Novak,  "Bahe"  Hardy  and  little  Jackie 
Hanes  appearing  in  the  principal  support- 
ing rule-. 

harlej  Chase  has  started  work  on  a 
comedy  with  Martha  Sleeper  portraying  the 
lead     _     feminine    part. 


"Happy   Hunting   Grounds" 
Next  Sportlight  Film 

•  In  the  latest  Grantland  Rice  Sportlight, 
"Happy  Hunting  Grounds."  distributed  by 
Patiie.  motion  picture  fans  are  given  a 
graphical  pictorial  story  of  the  greatest  of 
outdoor  sport,  that  of  hunting  big  and  small 
game.  Ir  was  produced  by  John  L.  Hawk- 
inson  and  i-  scheduled  for  release  April  4th. 


Earle    Fox    in    scenes    from    "The    Reporter,"    produced     by   Fox   i>ilm  from  the  story  by   Richard  Harding   Davis. 

Pathe1  s   Schedule   for  April  4 

List  of  Product  Scheduled  for  Release  Includes 
Two  Reel  Comedies  from  Chase  and  Graves 


Scenes  from  "Wife  Tamers,"  a  Hal  Roach  production 

for  Pathe  in  which   Lionel   Barrymore  makes  his  debut 

as    the   star    of    a    two    reel   comedy. 


CHARLEY  CHASE  in  "Dog  Shy,"  a 
Hal  Roach  production,  and  Ralph 
Graves  in  "Hooked  at  the  Altar,"  a 
Mack  Sennett  comedy,  head  the  list  of  Pathe 
releases  for  the  week  of  April  fourth. 
Other  contributions  include  "Songs  of  Eng- 
land,''' "Happy  Hunting  Grounds,"  a  new- 
chapter  of  "Casey  of  the  Coast  Guard," 
"The  Merry  Blacksmith."  and  the  usual 
Pathe  Review,  Topics  of  the  Day,  and  two 
issues  of  Pathe  News. 

Stuart  Holmes.  Mildred  June.  Josephine 
Crowell.  and  William  Orlamond  support 
Chase  in  "Dog  Shy."  which  is  the  story  of 
a  youth,  dog  shy  since  babyhood,  who  is 
chased  into  a  telephone  booth  and  a  romance 
through  an  error.     Leo  McCarey  directed. 

Thelma  Parr  appears  opposite  Ralph 
Graves  in  "Hooked  at  the  Altar"  and  the 
support  includes  Marvin  Lobach  and  Patsy 
O'Byrne.  Wesley  Ruggles  and  Arthur  Rip- 
lev  directed  this  story  of  an  interrupted 
elopement. 

"Happy  Hunting  Grounds."  the  Grant- 
land  Rice  Sportlight  produced  by  J.  L. 
Eawkinson,  gives  a  graphic  pictorial  story 
of  the  great  outdoor  sport  of  hunting  big 
game  and  small. 

"Songs  of  England"  is  another  of  the 
"Famous  Melody  Series"  produced  by 
James  A.  Fitzpatrick.  Peggy  Shaw  is  seen 
as  the  girl.  Among  the  favorite  old  1 
lish  folk  songs  and  melodic-  in  this  number 
are  "Love's  Old  Sweet  Song."  "The  Lass 
of  Richmond  Hill."  "Tell  Me,  Mary  How 
to  Woo  Thee."  "Drink  to  Me  Only  With 
Thine  Eyes,"  "Alice,  Where  Art  Thou,"  and 
"The  Hunt  Is  Up,"  a  rollicking  hunting 
song. 

"Smuggled  Aliens"  is  the  title  of  the 
eighth  chapter  of  the  Patheserial  "Casey 
of  the  Coast  Guard."  Pathe  Review  Xo. 
14  presents  "A  Flash  of  the  Old  Frontier." 


views  of  Harry  Carey's  California  trading 
post;  "An  Evening  At  Home,"  presenting 
Joe  Magee,  and  "The  Pleasure  Boat,"  a 
pictorial  interpretation  of  the  famous 
poem  by  Richard  Henry  Dana. 

"The  Merry  Blacksmith"  is  a  lively  Paid 
Terry  depiction  in  the  Aesop's  Fdm  Fables 
series.  Topics  of  the  Day  No.  14  presents 
a  choice  -election  of  humor  gems  and  the 
two  issues  of  Pathe  News  offer  last  minute 
world  happenings. 


GOERZ 

Negative  Raw  Stock 

now 

Key  numbered 


More  gradation 

more  definition 

no  grain 

Sole  Distributors: 

Fish-Schurman    Corp. 

45    West    45th    St.,    New    York    City. 
1050  Cahuenga  Ave.,  Hollywood,  Cal. 

In  Canada: 

John   A.   Chantler  4  Co. 

200  Bay  St.,  Toronto,  Ont. 


1512 


Christie   Schedule   Completed 

Filming  Finished  on  Twenty-Eight  Two 
Reel   Comedies   for   Educational   Release 


TEOUGH  in. I  titled  and  edited  as  vet 
the  Christie  schedule  of  twenty- 
eighl  two  reel  comedies  for  Educa- 
tional release  on  the  1925-26  program  have 
been  finished  as  far  as  the  actual  filming 
is  concerned -and  the  next  two  months  will 
be  devoted  to  editing  and  previewing  those 
completed  before  shooting  is  commenced  on 
the  subjects  for  release  next  season  through 
Educational. 

Only  five  directors  have  been  engaged  this 
year  in  the  making  of  a  total  of  twenty- 
eight  comedies,  each  director  thus  having  an 
average  of  fully  eight  weeks'  time  to  de- 
vote to  the  preparation,  filming  and  editing 
of  each  comedy,  which  is  reflected  in  the 
finished  product.  About  three  weeks  of 
each  period  is  devoted  to  the  actual  shoot- 
ing of  the  comedy. 

The  Christie  Comedies  fully  completed 
and   delivered   to   Educational   in  the  series 


are  "A  Misfit  Sailor,"  "A  Goofy  Gob,"  and 
"A  Salty  Sap."  featuring  Iiilh  Dooley; 
-Soup  to  Nuts,"  "My  SwcWie,"  '••Run  Tin 
Can"  and  "Dancing  Daddy"  featuring  Neal 
Burns,  Jack  Duffy,  Vera  Stedman,  Natalie 
Joyce,  Bill  Irving  and  others,  with  three 
more  untitled  to  be  finished. 

Bobby  Vernon  has  so  far  been  in  "Watch 
Out,"  "Slippery  Feet,"  "Yes,  Yes  Babette," 
"Page  Me,"  and  "Broken  China,"  and  has 
linished  his  work  in  the  last,  yet  without 
a   t  itle. 

Jimmie  Adams'  series  includes  "Be  Care- 
ful." "Kan-  But  Foolish,"  "For  Sadie's 
Sake"  and  "Whoa  Emma,"  with  two  more 
to  be  completed.  In  the  Walter  Hiers'  series 
the  finished  releases  are  "Off  His  Beat," 
"Hot  Doggie,"  "Weak  but  Willing,"  "Wire- 
less Lizzie"  and  "Fresh  Faces,"  with  but 
one  other  comedy  to  be  titled. 


F.B.O.   Plans  New  Comedies 

Film  Booking  Offices  to  Distribute  New 
Series  of  Standard  Red  Ribbon  Comedies 


DURING  the  coming  season  Film 
Booking  Offices  will  distribute  a 
series  of  twelve  two-reel  comedies  un- 
der the  brand  name  of  Standard  Red  Ribbon 
Comedies.  The  deal  was  made  by  Major 
H.  C.  S.  Thompson  for  F.  B.  0.  and  L.  G. 
Darmour  for  Standard  Cinema  Corporation 
which  will  make  the  series  with  Joe  Rock 
personally  supervising  and  directing. 

Alice  A  nidi  will  be  starred  in  the  new 
series.  Prominent  in  the  casts  will  be 
Chester  Conklin,  Jimmy  Aubrey,  "Slim" 
Summerville,  Lee  Moran,  Gail  Henry,  Neely 


Edwards,  Stan  Laurel,  Les  Saylor,  Sid 
Smith  and  "Fatty"  Alexander.  It  is  prob- 
able that  Joe  Rock  will  play  in  some  of  the 
comedies  himself. 

Film  Booking  Offices  plan  to  release  nearly 
eighty  short  subjects  during  the  next  season 
as  well  as  fifty-six  feature  length  pictures. 
Arrangements  are -rapidly  being  made  for 
the  former  and  it  is  expected  that  the  sched- 
ule will  be  practically  completed  before  the 
F.  B.  0.  Sales  Convention  which  will  be  held 
in  Los  Angeles  on  April  1st,  2nd  and  3rd. 


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I  Resume  of  Current  News  Weeklies  I 


ii 

FOX  NEWS  CONTINUITY.  VOL.  7.  NO. 
•"ill:  The  President's  father  dies  at  the  age 
of  SO:  Great  racing  stables  prepare  for  spring 
al  Belmont  Park;  The  bottom  falls  out  of  a 
Kansas  River;  Hollywood,  Cal. — A  day  in  the 
life  of  Pal,  the  dog  movie  star:  Paris,  France 
— Art  connoisseurs  flock  to  Montmarte  to  view 
obscure  painters'  work  shown  in  open-air 
salon ;  Tigers  begin  season's  training-  in 
Georgia  ;  New  York-  City — The  sons  and  daugh- 
ters of  Erin  march  up  Fifth  Avenue  as  St. 
Patrick's  Daj  is  celebrated  by  citj  ;  New  Or- 
leans, La. — Arthur  .1.  O'Keefe  is  elected  Mayor 
of  City  in  succession  to  the  late  Martin  Behr- 
iiiiin  :  San  Antorio  Historical  trophies  o 
famous  regiment  :  Boston,  Mass. — Throng  of 
200,000  ei  great  paradi  celebrating  the  150th 
anniversary    ol   evacuation  by  the  British;  San 

Antonio     Texas    celebrates    firsl     'blue    b tel 

day:'  Lake  Geneva,  Wis.  The  first  ice  golf 
course  iu  America  Miami.  Fla. — Transplant- 
bag  the  Smith  Sea  Islands  in  A rica  :  Men- 
tone.  France  Helen  Wills  wins  another  ten- 
is  victorj  :  Portland,  Ore.  Police  force  of  this 
oit\   are  taughl   tie'  prim  iph  s  ei"  jiu-jitsu. 


Lake,  Wis.  ''Kings  of  the  forest"  enjoy  their 
lew  home!  Hudson,  Ontario — Planes  rush 
prospectors  to  newly  discovered  Klondike!  Tet- 
$25,000  feature  as  racing  season  closes, 
bury,  England — Wales  decides  to  try  again- 
after  his  15th  fall!  Geneva.  Switzerland — 
League  of  Nations  faces  most  critical  test 
since  its  formation!  Pensacola,  Fla.— "Flying 
officers  to  command  flying  units!"  San  Antonio. 
Texas — Harvest  acres  of  hluebonnets  to  help 
build   museum. 


PA' NEWS  \<»  25:  Plymouth,  Vt.— 
President's  father  dies  !  Weybridge,  Eng- 
land  An  troop  ships  to  guard  England's  i 
ern  mandate  Iraq!  New  Haven,  Conn,  fale 
•  lews  brave  snowstorm  in  training  for  spring 
races!  Mere  and  There — Pari  Irj  in  two- 
hour  strike  New  \  orl  Citj  at i  ■ \  im- 
migration commissioner  for  port  ol  New  fork! 
East  Grinstead,  England— drives  motorcycli 
full  speed  through  sheet  of  plate  glass!  Trout 


P  ATI  IK  NEWS  NO.  26:  New  York  City 
To  capture  African  wild  animals  alive! 
oil  t'ity,  Pa. —  Hundreds  made  homeless  as  ice 
jam  breaks,  flooding  city!  Newporl  News.  Yu. 
— Launch  nine  vessels  at  Souths  biggest  ship- 
yards! Chatham,  England—  King  George  re- 
Ins  Royal  Engineers!  Fairbanks,  Alaska 
■ — Wilkins  Polar  Exposition  to  "carrj  on"  de- 
spite accidents!  Plymouth.  Vt.  Father  of 
President  succumbs  on  eve  of  81st  birthday, 
after  long  illness!  Philadelphia,  Pa.  Inspect 
Id's  longest  suspension  bridge!  Baltimore, 
Md.  Quicklj  con, pier  flaming  lake  by  usi  ol 
new  chemical  foam!  New  Orleans,  La. — 
Bagenbaggage    wins    Louisiana     Derbj  '     New 

York  City  -New  York  soprano  makes  debut  as 
Star  at  Metropolitan!  Murphyshoro.  HI.- — 
Town  quicklj  rebuilds  after  disast n ,ns  tor- 
nado ! 


Motion     Picture     News 

pletion  of  mw-  structure;  Washington — Diplo- 
mats   from    26   countries    hold    public    drawing 

for  Davis  Gup  matches  ;  Ta  Tung  Fu,  China — 
Cameraman  Lamb  discovers  ancient  Buddhist 
temples  carved  in  rocky  mountainside:  Miami 
— Thirty    thousand    see    Boon    Companion    win 


KINOGRAMS  NO.  5172:     Plymouth    S 
\t. — President    and    Mrs.    Coolidge   attend 
funeral  of  Col.  Coolidge,  the  President's  father: 
Miami — Gar    Wood    wins    thrilling    motorl 
race    for     Fisher-Allison     trophj  ;     Fairbanks. 
Alaska — Eskimo    friends    travel     for    miles 
wish    George    Wilkins,    polar    flier,    god-peed: 
Paris,  Fiance — French  girls  hold  exciting  cross- 
country  race;    Philadelphia — Mrs.    G.    H.    Hop- 
per   wins     fencing     tournament     and    national 
championship;     Newport     News,     Va. — Enorm- 
ous crowds  see  five  ships   launched   all   at  one 
time. 


INTERNATIONAL    NEWS    NO.   24:      Madi- 

1  son  Barracks,  N.  Y. — Night  war  game  in 
snow  makes  thrilling  picture:  New  York  City 
— Erin's  loyal  hosts  honor  St.  Patrick;  South 
Boston,  Mass. — Boston  celebrates  150th  evacu- 
ation anniversary ;  Near  Sharon  Springs.  Kan. 
—Bed  of  Smoky  River  collapses  1,000  feet, 
creating  vast  crater;  New  York  City — Birds 
and  fish  occupy  same  home ;  Boston,  Mass. — 
Striking  fireboat  display  features  welcome  to 
German  liner  Westphalia  ;  Cambridge.  Mass. — 
Harvard  oarsmen,  eager  to  start  training,  cuts 
channel  through  river  ice ;  Plymouth,  Vt. — In- 
timate glimpses  of  Col.  John  Coolidge.  tie- 
President's  stricken  father,  at  his  Vermont 
home  ;  New  York  City — "Dry"  family  arrive-  : 
New  York  City — Six  sets  of  twins  under  one 
roof;  Riverside,  111. — Trolley  car  takes  nose- 
dive from  bridge;  The  Pyramids.  Egypt — Des- 
ert speeders  race  up  and  down  Pyramids  :  San 
Fernando,  Cal. — World's  largest  garden  in 
bloom  for  Easter:  Mitehel  Field.  L.  I. — Aerial 
marksmen  test  flexible  machine  guns. 


INTERNATIONAL  NEWS  NO.  25:  New- 
port News.  Va. — Nine  ships  launched  as 
thousands  cheer;  Philadelphia,  Pa. — Great 
Delaware  span  gets  final  inspection  ;  Plymouth 
Vt. — President's  father  laid  to  rest  amid  snow 
of  his  countryside :  New  York  City — New  ver- 
sion of  "puss  in  boots"  solves  housing  prob- 
lem for  pups :  Peking.  China — Wu  Tschen 
Feng  just  voted  champion  papa  in  a  Peking 
popularity  contest;  Santa  Monica.  Cal. — Baby 
a  high  flyer  at  age  of  one  !  New  York  City — 
Spring  cleaning  starts  on  towering  skyscrapers  : 
Cheltenham,  England — National  hunt  classic 
opens  steeplechase  season. 


F.  B.  O.  Secures  Film  Rights 
to  Witwer  Series 

Film  Booking1  Offices  announces  that  it 
has  secured  the  exclusive  rights  to  two 
series  of  short  stories  by  H.  C.  Witwer.  the 
celebrated  humorist,  for  the  season  of  1925- 
27.  The-e  will  be  made  into  two  series  of 
twelve  featurefctes,  the  first  being  ready  for 
release  early  in  the  coming  season.  "Bill 
( trim's  1'mgress"  is  the  title  under  which 
the  first  series  will  be  released.  The  stories 
are  appearing  in  Collier's  Weekly.  The 
second  -eric-  will  be  called  "Wisecrackers" 
and  will  be  taken  from  a  series  of  short 
stories  by  .Mr.  Witwer  which  are  current  in 
the   Cosmopolitan    Magazine. 

Gertrude  Short,  who  recently  was  plai 
under   a    long  term    contract    by    Film    Book 
ing     Otliees,     will       be    -tarred     in     the    two 
Series.      Featured    with   her   will   be   Al    Cooke 

.-md  Kit  Guard,  who  gained  greal  popularity 

through  their  work  in  "Fighting  Blood" 
and  "The  Adventures  of  Mazie"  in  which 
Alberta    Vaughan   starred. 


KLNOGRAMS  NO.  5171:  Washington— 
i  ingress  Committee  ready  for  Muscle 
Shoals  bids;  lb-aver  Falls,  Pa.  Bridge  falls 
into    river,    huge    span    is   demolished    on    com- 


Cranfield    and    Clarke    Will 
Issue  Charleston  Series 

Cranfield  and  Clarke,  Inc.  have  concluded 
arrangements  to  release  a  series  of  four 
single  reel  Charleston  pictures,  featuring 
N'ed  Waybura  and  Virginia  Bacon,  and 
Zieefeld    Follies  Girls. 


April 


1926 


1513 


inions  on  Current  Short  Subject: 


"  Wife  Tamers  " 

(Pathe — Two  Reels) 

(Reviewed  by  Edtv.  G.  Johnston) 

WELL,  here  you  are — you  exhibitors — 
who  according  to  reports  have  been 
shouting  for  a  prominent  star's  name  to 
hang  up  on  the  marquee.  Hal  Roach  has 
given  you  Lionel  Barrymore  in  his  first  two 
reel  comedy  release — so  get  out  the  lamp 
units  which  spell  his  name.  There's  no 
doubt  that  with  Barrymore's  name  featured, 
exploitation  possibilities  will  be  far  greater — 
and  he  furthermore  handles  his  role  in  a  first 
rate  manner  but  in  the  opinion  of  this  re- 
viewer the  balance  of  the  cast  are  good 
enough  to  stand  on  their  own  legs  at  any 
old  time.  Barrymore  plays  the  part  of  a 
misunderstood  husband  and  Gertrude  Astor 
is  seen  as  his  wife.  Clyde  Cook,  another 
star,  also  figures  conspicuously.  Cook  is 
Barrymore's  valet  and  is  dispatched  by  his 
master  to  make  a  date  with  a  little  girl  who 
has  become  stranded  in  the  neighborhood. 
Vivian  Oakland  has  the  role  of  'the  latter 
and  it's  one  which  she  always  plays  well. 
The  distressed  husband  has  picked  her  out 
in  order  to  excite  his  wife's  jealousy.  Jimmie 
Finlayson  is  the  other  member  of  the  cast. 
A  scene  in  a  restaurant  which  brings  out  the 
crudities  of  the  husband's  new  found  girl- 
friend is  the  means  of  reuniting  the  es- 
tranged couple.  James  W.  Home  directed. 
The  Cast 

Lionel  Barrymore,  Clyde  Cook,  Gertrude  Astor, 
Vivian   Oakland   and   Jimmie   Finlayson. 

Summary — A  good  comedy  further  enhanced 
by  the  name  of  a  prominent  star.  Suitable  for 
all  houses.  Play  up  the  name  of  Lionel 
Barrymore. 


"Fools   Luck" 

I  Educational — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

ANOTHER  Lupino  Lane  comedy  which 
will  prove  to  be  a  first  class  attraction. 
The  story  and  direction  are  by  William  Good- 
rich and  the  balance  of  the  cast  give  Lane 
able  assistance — the  work  of  George  Davis 
and  Virginia  Vance  particularly  standing  out. 
While  the  story  of  an  overdue  hotel  bill 
has  been  used  many  a  time,  it  always  seems 
to  get  by  once  more — and  then,  Lane's 
handling  of  it  is  in  his  own  peculiar  style. 
After  leading  an  almost  effortless  life  in  a 
hotel  suite  where  he  is  nursed  by  a  faithful 
valet,  Lane's  father  suddenly  stops  the  allow- 
ance on  the  eve  of  a  dinner  the  son  is  to 
hold  in  honor  of  his  soon-to-be  bride.  The 
hotel  proprietor  pursues  with  a  bill  for  past 
due  rent  and  Lane  decides  it's  cheaper  to 
move.  Some  good  aerial  gags  are  pulled 
when  he  and  the  valet  attempt  to  move  the 
piano  out  of  the  window.  This  is  finally 
accomplished  and  the  truck  leaves  for  an 
undetermined  destination  with  Lane  astride 
the  top  of  the  load.  The  valet  and  the  truck 
driver  become  involved  in  a  heated  argu- 
ment, the  truck  is  left  driverless  and  ends 
its  mad  whirl  down  a  steep  hill  by  a  collision 
with  a  locomotive.  The  claim  agent  settles 
with  Lane  and  all  is  well. 
The  Cast 
Lupino  Lane,  George  Davis,  Virginia  Vance  and 
Jack    Lloyd. 

Summary — Good  comedy  attraction  with  Lu- 
pino Lane  and  an  excellent  supporting  cast. 
Should  please  anywhere. 


"  Burkhardt's  Plastic  Film  " 
(Renown  Pictures — One  Reel) 

HERE  is  one  of  the  best  screen  novelties 
that  ever  went  into  a  Motion  Picture 
Theatre  in  the  opinion  of  this  writer  who  wit- 
nessed its  showing  at  the  Colony  Theatre  in 
New  York  City.  It  had  already  played  at  one 
of  the  Broadway  houses  several  weeks  ago  and 


this  was  a  return  engagement.  The  query 
which  the  Colony  asks  its  patrons  is  "arc  they 
girls  or  illusions"  and  that  rather  sums  up 
the  matter.  A  special  screen  made  of  scrim  is 
hung  in  front  of  a  background  in  keeping  with 
the  nature  of  the  subject.  The  first  part  of 
the  reel  shows  a  celebrated  dancer  and  there 
is  an  almost  perfect  illusion  that  she  is  real — 
and  executing  her  steps  on  the  theatre  stage. 
The  next  two  acts  following  are  made  up  of 
a  ballet  corps  and  a  troupe  of  acrobats  and 
again  the  same  illusion  is  created.  In  short, 
the  film  could  be  used  to  create  the  effect  of  a 
short  bill  of  vaudeville  to  precede  a  feature. 
Full  instructions  to  electricians  and  projection- 
ists are  furnished  by  the  distributor  who  claims 
that  no  exhibitor  need  fear  any  complications 
as  they  are  simple  and  easy  enough  for  any  to 
understand.  R.  C.  Flothow  is  in  charge  of  this 
novel  film.— EDW.  G.  JOHNSTON. 


"  Whoa  Emma  " 

(Educational-Christie — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

HERE'S  an  amusing  and  clever  burlesque 
of  a  "Wild  Horse"  feature  from  the 
Christie  Studios,  featuring  Jimmie  Adams. 
At  the  start  it  would  seem  rather  a  difficult 
subject  but  the  trick  horse  "Emma,  the 
Vamp  of  the  Plains"  goes  about  her  work 
in  most  convincing  manner  and  Adams  re- 
ceives excellent  support  from  Molly  Malone 
and  Hank  Mann.  As  to  the  story,  it  has 
to  do  with  the  efforts  of  a  ranch  owner  to 
bring  about  the  capture  of  "Wild  Emma" 
whose  vamping  qualities  are  creating  havoc 
among  the  ranch  horses.  In  response  to  a 
letter  requesting  help  from  a  correspondence 
school,  Jimmie  arrives  on  the  scene  with  his 
valet  and  on  making  "Emma's"  acquaintance, 
they  immediately  become  fast  friends  much 
to  the  consternation  of  the  ranch  employees. 
There  is  considerable  "horse  play"  through- 
out. Robert  Thornby  directed. 
The  Cast 
Jimmie  Adams,  Molly  Malone,  Hank  Mann  and 
"Emma." 

Summary — An  amusing  burlesque  of  a  "Wild 
Horse"  feature.  Should  prove  good  entertain- 
ment for  most  audiences. 


"  Wandering  Willies  " 

(Pathe — Two  Reels) 

(Reviewed  by  Edw.   G.  Johnston) 

THERE'S  a  lot  of  good  laughs  right  at 
the  start  of  this  Mack  Sennett  comedy 
when  two  hungry  tramps  whose  parts  are 
played  by  Billy  Bevan  and  Andy  Clyde,  hit 
upon  an  ingenious  but  dangerous  plan  to 
ease  their  appetite.  A  cop  has  temporarily 
captured  the  attention  of  a  nurse  who  is  in 
charge  of  a  baby  and  its  carriage  and  the 
scene  is  near  a  lake.  Picking  up  a  duck 
which  is  peacefully  swimming  near  the  shore, 
Billy  dresses  it  with  the  baby's  clothes  and 
hurls  it  into  the  water.  The  cop  gfoes  to  the 
rescue  only  to  have  the  object  evade  him. 
The  pair  then  steal  the  carriage  and  with 
one  inside  and  under  cover,  enter  a  res- 
taurant. Kewpie  Morgan  is  the  proprietor 
and  Ruth  Hiatt  the  waitress.  Billy  and  Andy 
are  finally  exposed  during  their  attempts  to 
capture  a  square  meal.  Del  Lord  did  the 
directing. 

The  Cast 
Billy    Bevan,    Andy   Cryde,    Ruth    Hiatt   and    Kewpie 
Morgan. 

Summary — A    capable    cast    and    some 
gags   introduced  during   the   first   half    will   put 
this   over.     Is   suitable    for   the   average   house. 


4  Yearning  for  Love  " 
(Universal-Century — Two   Reels) 

(Reviewed  by  Chester   J.   Smith) 

WANDA    WILEY    has    a    fairly    good 

""   story    in    this   two-reeler,    which    gives 

her  all  the  usual  opportunities  for  displaying 


her  talents  and  taking  the  requisite  number 
of  falls  that  characterize  all  of  these  Wiley 
stories.  She  is  dominated  by  a  prim  aunt, 
who  picks  for  Wanda  what  the  latter  con- 
siders an  impossible  suitor.  As  Wanda  has 
her  own  idea  about  suitors  she  elects  to 
marry  another,  and  in  succeeding  in  doing 
so  evokes  a  lot  of  fast  comedy. 

The  aunt  arranges  for  the  wedding  with 
the  undesirable  suitor,  while  the  rival  inter- 
cepts the  minister,  and  disguised,  serves  in 
that  capacity  himself.  He  blackjacks  the  in- 
tended groom,  elopes  with  the  girl,  while 
aunty  takes  advantage  of  the  injured  man's 
condition  and  marries  him  herself. 

Summary. — This  is  a  story  of  the  usual 
Wanda  Wiley  type.  It  abounds  in  fast  action 
and  lively  comedy  and  should  serve  as  a  good 
vehicle  in  any  but  the  first  run  houses. 


"A  Flivver  Vacation  " 

I  Universal-Century — Two  Reels ) 

(Reviewed  by  Edw.   G.  Johnston) 

EDDIE  GORDON  is  featured  in  this  two 
reel  Century  comedy  which  has  to  do 
with  the  trials  and  tribulations  experienced 
by  a  family  flivver  party  who  are  on  their 
vacation.  It's  a  fairly  amusing  brand  of 
entertainment  with  the  part  where  the  burro 
aids  the  flivver  in  fording  a  stream — stand- 
ing out  as  the  best.  There's  a  lot  of  slap- 
stick. Follies  beauties,  some  gags — in  fact 
a  conglomeration  of  comedy  material, 
juggled  around  in  a  manner  which  should 
please  a  not  too  critical  audience.  The  camp- 
ing party  consists  of  a  hen-pecked  husband, 
his  strapping  big  wife,  a  delicate  son-in-law 
and  a  fat  son  who  is  bad  all  the  way  through. 
It  is  this  kid  who  causes  most  of  the  troubles 
before  and  after  they  are  settled  in  camp. 
A  series  of  domestic  complications  finally 
ends  with  father  and  mother  tumbling  over 
a  high  embankment.  Noel  Smith  directed. 
Summary — Fair  brand  of  comedy  with  some 
pretty  good  gags.  Will  please  the  average 
house. 


"  Taking  the  Heir  " 
(Universal-Bluebird — One  Reel) 

CHARLES  PUFFY  is  the  featured  player 
in  this  single  reel  Bluebird  which  concerns 
a  series  of  troubles  that  befall  this  roly-poly 
comedian  on  his  wedding  day.  A  friend  phones 
him  that  a  bearded  man  will  attempt  to  thwart 
his  matrimonial  plans.  Puffy  fearing  a  process 
server  with  whom  he  has  had  some  difficulty, 
engages  a  group  of  friends  to  stop  any  bearded 
man  from  entering  the  church  while  the  cere- 
mony is  under  way.  The  bride's  father  and 
the  minister — both  bearded — are  bound,  gagged 
and  thrown  into  separate  rooms  while  the 
process-server  manages  to  slip  by.  Troubles 
arc  finally  ironed  out.  It's  a  verv  fair  single 
reeler.— EDW.  G.  JOHNSTOX. 


WATCH 

RED 
SEAL 


gfh* 


N.  Y.  C. 


1514 


Motion     Picture     News 


J)HN     J.     BRESLIN,     specia 
press      repre  the 

Pathe  Exchange,   [nc,   New    York,  W 
is   in   Houston  on  a  business  trip. 

Mr.  Breslin  is  making  a  tour  of  the  g 

South  in  the  interest  of  the  "short  |(l„w ^ 

subject      program    ot    the    moving 

picture   theatre.     He   is   being  ac-  been  under 

anied     by     Arthur    Springer,  fall   and   w 

who  is  "short  subject"  representa-  one  of  the  fi 

I  'athe  in  South  Texas.  in  Texas. 

Tlie  Kitz  Theatre,  between  Alain  capacity  of 

and    Travis    on     Preston    Avenue,  cony. 
vvill    be  open   to   the  public   at  an  The  Ritz 

early  date,  according.     Theo  Pole-  an  orchestr; 

manakos,  manager,     The  Kitz  has  modern  equ 


'''!l1'in',n!l!!ll!i:i!!'!l!ll!!l!l'l!ll!llli;i!lllll!llllll!llll!llilW 


Houston 


construction  since  last 
hen  completed  will  be 
nest  theatres  of  its  kind 
It  will  have  a  seating 
1,260,  including  a  bal- 

will  be  equipped  with 
a  type  organ  and  other 
ipment.     The  policy  of 


IIIIIIIIIIIIIIilllllllllH 

the  theatre  has  not  been  announced 
other  than  it  will  be  a  popular  price 
theatre. 

Elliot  S.  Forman  who  has  been 
manager  of  the  Palace  Theatre  for 
the  past  four  months  will  leave 
this  week  for  New  York  and  Can- 
ada. Mr.  Forman  plans  to  return 
to  Houston  next  fall. 


Wm.  O'Donnall,  traveling  repre- 
sentative for  Interstate  Amusement 
company  is  in  town  for  a  short 
business  trip. 

Sam  Abrams,  manager  of  the 
Rialto  Theatre  has  been  out  of  the 
city  for  a  short  trip.  Mr.  Abrams 
and  Louis  Weiner,  owners  of  the 
Rialto,  reported  that  business  "had 
improved  since  the  admission  price 
was  lowered. 

Abe  Silverberg  was  away  from 
the  Crown  and  Folly  for  several 
days  last  week  on  account  of  sick- 
ness. 


AFTER    an    illness   of    fourteen 
ks  L.  Schwidelsen,  owner 
of  the  Star  Theatre  at  Sioux  City. 
Iowa,     was     hack    at    his    theatre 
in   last    week. 

Moore  has  bought    the  Or- 

pheum   Theatre  at  Centerville,     J. 

Fogarty  was  the  previous  owner. 

The    Strand    Theatre    at     [ewell 

old  by  Stanle)   ( i.  Fuller 

to  John  R.  Foresman. 

Peter  Luinstra  is  again  operat- 
ing his  theatre  -it  Hull,  [owa.  The 
theatre  which  is  named  the  Legion 
Theatre  has  been  closed  during  the 
vvinter. 

L.  M.  Sanders  of  Blackton, 
Iowa,  has  bought  a  new  machine 
for  his  house.  It  was  installed  by 
the  Western  Theatre  Supply  Com- 
pany. 

The  Lyric  Theatre  at  Walnut, 
Iowa,  was  sold  by  J.  R.  J<  ill< 
The  new  owner  is  H.  G.  Schmidt. 
a  additii  m  to  the  sales  staff 
of  Metro  Goldwyn  is  Manager  A. 
B.  Kennedy  of  St.  Louis.  He  was 
transferred   from  the  St.  Loui 

irge  "i  the  si lUthern 


part  of  Iowa. 

At  the  Universal  office  old 
friends  are  welcoming  Roger 
Peckenpaugh  who  years  ago  used 
to  be  with  Universal  in  Des 
.Moines.  He  has  been  out  of  the 
state  and  absent  from  the  film 
business  for  some  time,  lie  will 
take  Zone  D,  the  territory  for- 
merly covered  by  McGivern. 

I  shibitors  Supply  Company- 
have  been  busy  with  a  run  oi  re- 
pair jobs.  About  a  dozen  exhibi- 
tors are  having  their  machines 
overhauled  and  repaired  at  this 
time. 

Joe  Jacobson,  formerly  with 
Pathe,  has  joined  the  sales  force 
of  1  Iniversal. 

\\      I-.     Man  ford,     manager     f.ir 
Metro   Goldwyn,   has   been   out   in 
the  territory  all  the  lasl   week.  He 
-  astern  Iowa. 

F.    E.   Walters    whi  >  has   1 1 
of    publicity    for    this    district    foi 
Univei  new     at     the     De 

Moines   office. 

I  len  Wirams,  pe<  i.il  i  epresenta- 
tive    from    New    York    City,    has 


been  here  for  the  past  week,  to 
aid- in  the  Universal  selling  cam- 
paign 

Mann}  Gottlieb,  manager  of  the 
Universal  office,  and  his  staff  of 
salesmen  will  attend  the  conven- 
tion of  Universal  salesmen  and 
managers  of  the  United  States  at 
Chicago  this  week. 

Little     Mis-     Davis,     the    nine- 
months'    old    daughter    oi 
Davis,  cashier  for  Metro  Goldwyn, 
has  been  visited  with  an  attack  of 
measles. 

Bill  Treloar  of  Ogden  and  By- 
ron Watson  of  the  Grand  at 
Knoxville  were  visitors  at  the  Des 
Moines  office  of  the  Exhibitors 
Supply  Company. 

Visitors  along  Movie  Row  were 
Walter  Carroll  of  the  Stai  I  hi 
atre  at  Colfax,  J.  C.  (  ollins  of 
the  Rex  Theatre  at  Perry,  A,  C. 
Shuneman  of  the  tsis  Theatre  at 
Webster  City  and,  b)  no  means 
least,  Jake  Cohen  of  the  Strand 
Theatre  at  Ottumwa  who  is  also 
the  i  iwner  of  the  1  ,inci  iln  1  hi 
I  v-   Mi  iini 


A  new  motor  generator  was 
purchased  by  F.  W.  Peck  for  his 
theatre  at  Arnolds  Park. 

John  J.  Homan  is  operating  the 
theatre  at  Alton  which  was  for- 
merly under  the  management  of 
the   Legion.    - 

J.  C.  Staak  of  the  theatre  at 
Carroll,  Iowa,  has  bought  new 
Morelite  low  instensity  lamps  for 
his  theatre. 

The  Swan  Theatre  at  Villisca 
has  been  equipped  with  a  new  spot- 
light. The  You  and  I  Theatre  at 
De--  Ah  lines  has  brought  a  new  ma- 
chine and  the  Princess  Theatre  at 
Rcinbeck  has  also  been  equipped 
with  new  light  units. 

Confined  to  his  bed  at  his  home 
at  Waterloo,  Iowa,  Harry  Saver- 
ide,  salesman  for  Famous  Players, 
has  been  ill  for  the  past  week  with 
the  flu. 

E.  P.  Smith  of  the  Strand  The- 
atre at   Newton  underwent  an  op- 
eration   last    week,     lie    is    p 
ering   splendidly  and   will   soon   be 
as  ai  i 


Philadelpliia 


EDWARD  J.  O'KEEFE,   Man 
ager  of  the  City  Square  1 1 
Atlanl  who     recently     re 

turned    from  a   vacation  in    Miami. 
Fla.,    where    his    brother     is    con 
nected  with  some  large  real  estate 
operations,    was     app  anted    chair 
man  of  a  committee  on   the 
>nis   Players   Motion    Picture  con 
on    which   opened    in    Atlantic 
•i    March  23rd. 


DURATIZC 
YOUR  FILML- 


220  WEST  42^°  STREET 

NEW  YORK 


PHONE 

CHICKERINC 
2937 


ALLANA.LOWN 
PRES. 


believed  to  ha\  e  be<  n 
caused  by  a  discarde  1  cigarette. 
1  in  >ke  out  in  the  lobby  of  the 
Mellevue  Theatre.  2212  N.  Front 
St..  Philadelphia,  recently  while 
the  mat  inee  was  in  progt  ess.  Man 
!  I. ii :  \  V  Goren  averted  a 
nanic  ainl  extinguished,  the  flames 
Inf. .re  they  had  gained  much  head- 
wax'. 
The     I  lesmi  >nd     'I  heati  e,     Ken 

singt  (ii       \\iuti.      and     i  'umln  il.iiM 

will    lie    converted    into    a 
combined      motion      picture 

ville    hull-.      '.-.      th 

McGuirl  a     sub- 

1     mpany. 
The    Desmond    has    a    si 
pacity  of  2,000  and   the   imp 
ments    and     ret  will     in- 

volve an   expenditure  of   approxi 
00      W  In  n  i  ompleted 

the   Desmond   will     E   the 

motion    picture    theatn 
ection  of  the  city. 
nan  Reuben,  who  was  con- 
I  with  the  Ad  Sales  Depart- 
ment    of     the     Philadelphia     ex 
change   of    Famous    PI  I  asky 

t-ation.  has  been   transferred 


tn  Wilkes-Barre  and  protnot 
the    position    of    manager    of    the 
\d  Sali  -   I  •<  partmenl  th 

[oseph  Knopf,  manage]  oi  the 
Stanley  i  ompany's  Aldine  Thea- 
tre in  Wilmington,  I  lei.,  wh  i  is 
well  known  on  Vine  Street,  has 
been  seriouslj  ill  with  grippe 
Green  &  Altman  gave  a  spi 
entertainment,  including  three  acts 
ol  vaudeville  and  a  feature  pic- 
ture, on  Sundaj  evening,  March 
21st    at   the    Park    I    i  Ridge 

Wenu<    and    Dauphin    Street,   un- 
der   the    auspices    of    the    Philan- 
thrope   I  ea         for  i  'ri] 
dren 

Daniel    I       Hake,    prominent    in 
theatrical    and     newspap 

died  at  his  hoi 
Vvenue,   .is   a    result    oi    a 
ipoplex) 

ethum,  manager  of 
a  chain  o'  theatres  in  this  terri- 
tory, is  taking  the  medicinal  baths 
at  I  lot  Spi  injrs     Vrk. 

I  ferl  ei  i    E  fnnger,  of  the   Strand 

i  .  Philadelphia,  will  erect  a 

m  ition    picture   tin  and 

apartment  house  on  Garret  ■  Street, 


east     of     Market     Street,    Drexel 
Hill,  Pa. 


display    values    In    this    layout 
s  in     i/(/;i    it  ithout    ii    Country" 
used  by  the  Km'/"  Rivoli  the- 
atres, Si     Louis 


Apr  i  I 


1926 


1515 


Butfalo 


MEMBERS  of  the  Universal 
office  sales  force  journeyed  to 
Detroit  the  past  week  to  attend 
the  convention  of  the  "U"  hosts. 
Manager  Charlie  Goodwin  and  his 
aides  returned  filled  with  pep  and 
enthusiasm  over  next  season's 
plans.  Louis  Olshan,  home  office 
black  signal  representative,  was  in 
town  last  week  going"  on  to  Cleve- 
land from  Buffalo.  William  Doyle, 
short  subject  booker  and  former 
shipper,  is  making  good  in  his 
booking  job  to  which  he  was  pro- 
moted by  Manager  Goodwin  be- 
cause   of    his    ability. 

George  F.  Dembow,  general 
sales  manager  for  Robert  Kane 
productions,  was  a  Buffalo  visitor 
last  week  end.  He  visited  with 
First  National  manager,  Frank  J. 
A.  McCarthy.  Joe  Lieberman, 
formerly  with  United  Artists  in 
Buffalo,  is  now  working  in  the  Al- 
bany territory   for   First  National. 


Ted  O'Shea,  Albany  Metro- 
Goldwyn-Mayer  office  manager, 
visited  his  old  home  town  last  Sun- 
flay  and  greeted  relatives  and 
friends  in  film  circles.  Ted  is 
meeting  with  real  success  in  the 
capital. 

Maurice  Chase  is  soon  to  open 
a  new  Red  Seal  exchange  in  Buf- 
falo. Mr.  Chase  has  been  operat- 
ing Chase  Pictures  corporation  and 
now  has  an  office  in  the  Warner 
building  with  Jim  Savage  as  local 
manager.  Red  Seal  Film  Ex- 
changes has  just  been  granted  a 
charter  in  Albany. 

Gabriel  Hess  of  the  Hays  or- 
ganization is  expected  in  Buffalo 
to  address  the  members  of  Buf- 
falo Zone,  M.  P.  T.  O.  of  X.  Y.. 
at  the  meeting  in  the  Hotel  Stat- 
ler,  March  30,  at  1  P.  M.  Lunch- 
eon will  be  followed  by  a  business 
meeting.  The  new  uniform  con- 
tract   and    the    affiliation    with    the 


Hays  body  will  be  two  topics  of 
discussion. 

Manager  Marvin  Kemper  and 
his  Buffalo  Paramount  staff  are 
disporting  in  the  waves  at  At- 
lantic City  this  week  where  they 
also  are  attending  the  big  pow- 
wow. Maurice  Cohen  was  rather 
disappointed  that  there  were  not 
making  another  "American  Ve- 
nus," in  the  resort  while  he  was 
there. 

E.  J.  Smith,  general  sales  man- 
ager for  Associated  Exhibitors, 
was  in  Buffalo  last  week  end,  con- 
ferring with  local  representative 
John  Sitterly.  Leo  Murphy  of  the 
A.  E.  sales  staff  is  ill  again  but 
Al  Teschmacher,  booker,  is  back 
on  the  job  following  an  attack  of 
sore  throat. 

Manager  Keorge  Keating  of  the 
Jubilee  theatre  in  north  Buffalo, 
put  on  a  special  show  for  the  Dun- 
lop  plant  workers  the  other  eve- 
ning. 


Title  to  the  Dellinger  theatre 
property,  105  and  107  Main  street, 
Batavia,  has  passed  from  William 
F.  Haitz,  owner  of  the  lit' 
of  the  property,  and  the  heii 
John  Dellinger,  to  Harry  Kreiger 
and  Joseph  R.  Rosenbloom  as  ten- 
ants in  common.  The  deed  has 
been  filed  in  the  county  clerk's  of- 
fice and  was  executed  by  William 
J.  Darch,  referee,  and  William  F. 
Haitz.  The  amount  paid  for  the 
theatre,  according  to  the  terms  set 
forth  in  the  deed  and  the  revenue 
stamps  attached,  was  $70,000. 
While  no  announcement  has  been 
made  by  the  new  owners,  it  is  un- 
derstood the  Dellinger  will  be  re- 
modeled and  soon  opened  as  a  mo- 
tion picture  theatre.  It  is  believed 
that  the  building  will  be  altered  to 
comply  with  the  state  building 
code  and  the  theatre  will  be  con- 
ducted either  by  Mr.  Rosenbloom 
or    Mr.    Kreiger. 


HAVING  had  his  fill  of  Florida 
real  estate,  Ben  Apple,  one 
■of  the  old  time  exhibitors  of 
Troy,  is  back  in  town,  much 
lighter  in  weight. 

L'ly  S.  Hill  has  decided  to  use 
one  of  his  biggest  pictures  for 
Holy  Week  at  his  houses  in  Troy 
\lbany,  despite  the  fact  that 
the  week  is  a  poor  one  from  a 
business  standpoint.  N 

Miss  Mary  Fogarty,  cashier  at 
the  Central  Theatre  in  Albany,  is 
back  on  the  job  after  a  week's 
illness  from  the  grippe. 

George  Roberts,  district  man- 
ager for  Fox,  was  up  from  New 
York  during  the  week  in  connec- 
tion with  the  changes  in  the  local 
exchange. 

Julius  Berinstein,  owner  of 
theatres  in  Troy  and  Albany,  is 
once  more  looking  his  old  time 
chipper  self,  following  many  days 
at  the  dentist. 

Sidnev  Katz,  from  the  New 
York  F.  B.  O.  office,  is  in  Al- 
bany for  two  or  three  weeks,  until 
such  time  as  a  manager  may  be 
named  for  the  local  exchange. 

Herman  Stern,  local  manager 
for  F.  B.  O..  who  recently  re- 
signed, plans  to  make  his  future 
home   in   Brooklyn. 

Margaret  Sullivan,  is  now  the 
only  woman  in  this  immediate  vi- 
cinity who  is  booking  pictures  for 
a  motion  picture  theatre.  She 
does  all  the  booking  for  the  San- 
Souci,  which  is  owned  and  oper- 
ated by  her  brother. 

Sam  Burns,  manager  for  the 
Bond  Photoplav  Companv  in  this 
city,  is  spending  the  entire  week 
along  the  Canadian  line. 

Claude  Fish,  of  the  American 
in  Schenectady,  left  this  week  for 
Toledo,  to  bowl  in  the  big  national 
tournament. 

Ted  O'Shea.  manager  for 
Metro-Goldwyn  here,  w7as  in  Buf- 
falo during  the  past  week.  When 
he  returned  to  town,  he  found  his 
family   ill   in   bed   with  the  grippe, 


and  on  the  day  following  Mr. 
O'Shea    was    stricken. 

P.  T.  Gordon,  of  Keeseville, 
and  Charles  Marshall,  of  Ausable 
Forks,  were  in  town  last  week  on 
their  way  back  from  New  York 
City. 

R.  J.  Meigs,  a  salesman  in  the 
Pathe  exchange,  had  a  narrow  es- 
cape from  injury  last  week,  when 
his  automobile  was  nearly  over- 
turned just  after  it  had  crossed  a 
railroad  track  ahead  of  a  train. 

Miss  Renee  Craven  of  the  First 
National  exchange,  is  confined  at 
her  home  in  Albany,  with  an  at- 
tack of  the  measles. 

Henry  Uhlein,  of  Lake  Placid, 
plans  to  erect  a  1,000-seat  house, 
in  the  well  known  resort,  during 
the  coming  spring  and  summer. 

Four  exchanges  will  pick  up 
their  goods  and  move  on  May  1  to 
the  new  film  exchange  building  on 
the  outskirts  of  Albany.  The 
quartet  includes  Universal,  War- 
ner Brothers,  Metro-Goldwyn  and 
First  National. 

Morris  Silverman,  who  had 
previously  announced  his  intention 
of  erecting  a  new  theatre  in  Sche- 
nectady, stated  this  week  that 
business  does  not  warrant  another 
house,  and  will  continue  to  oper- 
ate the  Pearl  and  Happy  Hour 
Theatres. 

Alex  Herman,  local  manager 
for  First  National,  was  called  to 
New  York  City  during  the  past 
week  on  account  of  the  illness  of 
his  mother. 

H.  C.  Bissell,  Ray  Smith,  Fred 
Duffy  and  Leon  Herman,  all  con- 
nected with  the  local  Universal 
exchange,  came  back  the  first  of 
this  week,  from  New  York  City. 
where  they  had  been  attending  a 
sales   convention. 

Through  the  resignation  of 
Mike  Thomas,  salesman  of  War- 
ner Brothers,  Maurice  Caplon  is 
now  covering  the  northern  terri- 
tory, while  Ben  Smith  is  working 
the  southern  tier. 

C.    H.    Buckley,    owner    of    the 


Clinton  Square  and  Leland  Thea- 
tres in  Albany,  is  once  more  back 
in   his   home   from   the   hospital. 


H.  E.  Elder,  district  manager 
for  Warner  Brothers,  was  in  town 
during  the  week. 


Coming 
Soon* 


Greater 
Movie  List 


__ 


1516 


Motion     Picture     N  e  zv  s 


Tl  1 E  Opera  House,  Farming- 
ton,  O.,  has  changed  hands. 
While  it  formerly  belonged  to  G. 
Shetler,  it  is  now  the  property  of 
\\.    C.   Arndt. 

A.    Faust    is   the    new    prop- 
of   the  Opera  House.    But- 
ler, having  recently  purchased  the 
from   VV.   \\ .   Eisenbach. 
1 ).    \Y.    Dewel    has   entered    the 
exhibition     field     as     owner     and 
he    Lincoln    theatre 
at   Waynesburg.    The  house 
merli  I    to   Thomas 

The  Rex  theatre  in  Ashland 
has  passed  from  the  ownership  of 
irl  to  that  of  Rudolph  Skir- 
boll.  Skirboll  is  a  brother  of  W. 
X.  and  II.  R.  Skirboll  who  oper- 
ate the  load  Educational  Film 
exchange  and  distribute  Red  Seal 
products  i 

W.    C.    Walters,    who    recently 

sold    his    Royal    theatre    in    Oak 

Harbor  is  back  in  the  field  again. 

is  purchased  the  Rialto  thea- 

l:     Mcintosh 

and    will    personally    manage    it. 

It  is  reported  that  the  Strand 
theatre,  Weston,  O.,  is  closed 
permanently.  David  Stover  owns 
it. 


Sam  Bullock,  former  field  rep- 
ative  for  the  M.  P.  T.  ( >. 
ihio  is  recovering  from  his 
recent  attack  of  congestion  of  the 
lungs.  Bullock  is  out  of  bed 
now,  and  is  glad  to  have  his 
friends   call    on   him. 

I!.  F.  Keith's  new  theatre  in 
Akron  opened  last  week.  It  is 
showing  a  combination  vaudeville 
and  picture  program,  with  split 
week    attractions. 

Sam  Jenkin>,  who  runs  the 
Grand  theatre  in  East  Liverpool, 
has  taken  over  the  Liberty  theatre 
as   well. 

Mrs.  Goldie  Greenwald,  wife  of 
Frank  Greenwald,  of  the  Green- 
wald-Griffith  exchange,  died  last 
week  of  scarlet  fever.  Mrs. 
Greenwald  was  well  known  and 
p  :  i  ilar  in  her  field  of  endeavor 
as  "Greenie"  is  in  his.  His  host 
of  friends  send  their  sympathy 
through    this    column. 

Tom  North,  special  two-reel 
comedy  cxploiteer  for  Pathe,  has 
just  finished  a  two-week  campaign 
in  this  territory.  R.  S.  Schrader, 
central  division  manager  for 
Pathe,  was  in  town  also. 

Charles    Howard,    a   brother   of 


W.  K.  Howard,  motion  picture 
director,  has  promoted  the  build- 
ing of  an  open  air  amusement 
park  in  St.  Marys,  Ohio.  1  toward 
was  formerly  an  exchange  man- 
ager   in    Minneapolis. 

Xed     Depinet,     First     Xational 

manager    for    the    southern 

division  was  in  town  last  Monday 

for      a      conference      with      local 

branch      manager,      Cradwcll      L. 

George  Moore,  for  eleven  years 
connected  with  the  Cleveland  Vita- 
graph  exchange  as  cashier,  has 
been  appointed  cashier  for  the 
Indianapolis   P.   D.   C.  ol 

Jack  Osserman,  who  has  oper- 
ated both  branch  offices  and  mo- 
tion picture  theatres  with  equal 
success  has  a  new  job.  Last 
week  he  entered  into  a  life  part- 
nership agreement  with  a  young 
lady  of  Warren,  Ohio.  Jack  met 
bis  bride  while  managing  a  house 
in   Warren. 

Jack  Bates,  veteran  film  sales- 
man in  this  territory,  is  back  in 
the  hospital  again,  following  an 
automobile  accident.  He  was 
run  into  by  a  suburban  bus. 

The     central     states     Universal 


convention  will  be  held  in  Detroit, 
March  22,  23  and  24,  instead  of 
in  Cleveland,  as  at  first  announced. 
This  convention  covers  the  Cleve- 
land, Pittsburgh,  Detroit,  Cincin- 
nati, Buffalo  and  Charleston, 
West   Virginia,   offices. 

Norman     Moray,     recently     in- 
stalled    local      Warner      Brothers 
branch    manager,    is    busy    super- 
the    entire    reconstruction 
of  the  office. 

Mrs.  Leo  Dwyer,  wife  of  Leo 
I  hvyer,  who  heads  the  Theatre 
Supply  Company  of  Cleveland,  is 
back  at  her  desk  again  after  hav- 
ing undergone  a  throat  operation. 

The  new  Harding  Junior  High 
School  in  Steubenville,  just  com- 
pleted, is  equipped  with  Powers 
Projectors  and  '  1.  E.  Mazda 
equipment,  and  a  Master  Glass- 
Bead  Screen. 

Mr.  and  Mrs.  Frank  Yoerns  of 
the  Bedford  theatre,  Bedford, 
have  installed  a  pair  of  new  Mo- 
tiograph  DeLuxe  projectors  with 
DeLuxe  reflector  arc  lamps. 

The  Film  Board  of  Trade  of 
Ohio  now  meets  every  Monday 
at  noon  instead  of  every  other 
Monday    in    the    evening. 


D 


enver 


HA.  GOODRIDGE,  manager      returned  from  a  visit  to  the  Inter- 
•  of  the  Ogden  Theatre,  Den-      national     Amusement     Company's 
ver's    largest   suburban   house,   has       theatre     in     Leadville,     Colorado, 


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after  an  absence  of  two  weeks. 
Mr.  Goodridge  is  planning  exten- 
sive improvements  for  his  theatre. 

C.  J.  Sonin,  representing  the  ad- 
vertising accessories  department  of 
the  Metro-Goldwyn-Mayer  home 
office,  arrived  in  Denver  from  Salt 
Lake  City   last  Tuesday  morning. 

"Vivian  Louise,  born  March  14, 
weight  eight  pounds,"  read  the  an- 
nouncement cards  received  by  ex- 
change managers  last  week,  from 
I.  C.  Floersheim.  the  veteran  ex- 
hibitor who  operates  the  Pastime 
Theatre  of  Springer,  Xew  Mexico. 
All  Film  Row  extends  their  con- 
gratulations. 

Thomas  Kirby  and  his  son  ar- 
rived in  Denver  Friday  morning 
on  a  combined  business  and  pleas 
ure  \isii  Mr.  Kirby  owns  and 
operates  ilk-  Gem  Theatre  of  Slier 
idan,  Wyoming,  lie  announces  he 
has  closed  the  theatre  down  for  a 
short  period,  but  has  arranged  to 
re-open  bigger  and  better  in  the 
near   futun 

Exhibitors  and  managers  an  ex 
tending    their    sympathy    to    Jack 
Knim,  manager  of  United  Artists, 
on    account    of  ith    of    his 

father-in-law.   Dr.  O.   G.   Pla< 
Moulder,    Colorado,   who   died   last 
Thursday. 

\    !  1    Stewart,  owner  and  man- 
ager   of    tbe     Rex    and     Ami 
Theatres     of  W  yoming, 

spenl  i  \  ei  al  daj  -  in  1  lenver  last 
week  arranging  for  futu 

M.  ( i.  Mork  'if  tlir  Midway 
Theatre,  Burlington,  I  olorado,  was 

i    \  isitor   -'  i  n  doing   bu 
in   Film   Row. 

The  K.  &   F.    Vmusement  Com 
pane,     opi  i  ating     I 
t  oljins.  Trinidad  and  Fa  [unl 
tdo  towns  and  in  1  .is  \  i 

New      Ml  K1CO,     were     ably      i  epn 

sented  in   1  (enver  last   week    when 


Gus  Kohm,  Max  Kohn  and  Frank 
Fairchild  descended  en  masse  upon 
the  various  exchange  managers. 

Other  visitors  seen  along  Film 
Row  were  M.  C.  Gerhart,  Empress' 
Theatre,  Ft.  Collins,  Colorado :  P. 
H.  Hoppen.  America  Theatre. 
Longmont,  Colorado;  W.  M.  Mc- 
Farland,  Gem  Theatre,  Golden, 
Colorado  and  R.  W.  Pruess  of  the 
Arvada  Theatre,  Arvada,  Color- 
ado. 

Tom  Sullivan,  one  of  the  old 
timers,  who  operates  the  Sullivan 
Theatre  of  Englewood,  Colorado,  a 
suburb  of  Denver,  has  returned 
from  a  trip  to  California. 

The  Safety  Committee  of  the 
Denver  Film  Boarad  of  Trade  and 
Deputy  Fire  Chief,  J.  J.  Moses, 
made  one  of  tin-  most  thorough 
inspections  of  exchanges  last 
Thursday  that  has  been  made  for 
il  months. 

Hush  W.  Braly,  manager  of 
Paramount,  left  Saturday  for  At- 
lantic City,  Xew  Jersey,  to  attend  a 
sales  convention.  Me  was  accom- 
panied by  eight  employees. 

Xed  Marin,  general  sales  mana- 
ger for  First  Xational  and-  L.  O. 
l.ukin.  district  manager,  are  in 
Denver  holding  a  conference  with 
the  sal(  s  representatives  of  tbe 
il   First   National  office. 

k      i  lilmour,     W 

:t    on   all   I 

ales  trip  through  the  \\  yom 
ing  territory. 

Announcemefil  lias  just  been 
made  1>\  \.  P.  \rclier.  manager  of 
tbe  Denver  branch  o)  Educational, 
that  one  of  Educational's  tin  i 

l  conventions  will  be  h<  Id  in 
Denver,  on  April  1"  and  20.     Rep- 

tatives     from     Los      Vngeles, 
San    I  S<  attle,    Salt    Lake 

City,  Dallas    and    Oklahoma    City 

will   attend. 


April    3,    19  26 


1517 


FOLLOWING  the  conclusion  of 
negotiations  in  Portland,  'Ore- 
gon, between  the  Jensen- VanHer- 
berg  circuit  and  the  Motion  Pic- 
ture Capital  Corporation,  in  which 
the  former  organization  was  ab- 
sorbed by  the  latter,  the  stock- 
holders of  the  Jensen-VonHer- 
berg  group  have  returned  to  their 
home  cities.  Among  those  from 
Seattle  were  Fred  Fisher,  Joe 
Gottstein,  Jake  Gottstein,  Al 
Rosenberg  of  the  DeLuxe  Fea- 
ture Film  Company,  and  Mike 
Rosenberg.  Other  stockholders 
from  this  territory  included  Fred 
Mercy  from  Yakima.  H.  T. 
Moore  and  Louis  Perunko  from 
Tacoma,  E.  A.  Zabel  from  Olym- 
pia.  J.  Rowe  from  Butte,  and  a 
representative  of  the  Jensen-Von- 
Herberg  interests  in  Wenatchee. 
A.  J.  Kennedy,  director  of  pub- 
licity and  exploitation  for  Mana- 
ger James  Reilly's  Universal  Ex- 
change, last  week  announced  his 
resignation. 


Information  received  last  week 
from  Great  Falls,  Montana,  in- 
dicated that  the  Rainbow  Theatre 
in  that  city  will  be  ready  for 
opening  the  latter  part  of  March. 
The  house,  formerly  the  Palace 
Theatre,  is  a  1,200-seat  structure 
and  will  be  operated  by  Walter 
White. 

Ned  Marin,  Western  sales  di- 
rector for  First  National;  L.  O. 
Lukan,  assistant  to  Mr.  Marin, 
and  Fred  G.  SI  iter,  manager  of 
the  local  exchange,  returned  to 
this  city  last  week  after  a  brief 
trip  into  the  Oregon  territory. 

Illness  on  Film  Row  has  kept 
many  of  the  well-known  boys  and 
girls  away  from  work  lately. 
Among  those  on  the  sick-list 
were  Al  Raleigh,  First  National's 
live-wire  exploitation  specialist ; 
'  Clarence  Hill,  manager  of  the 
Metro-Goldwyn-Mayer  exchange; 
Miss  Fitzgerald,  cashier  of  the  Ed- 
ucational     offices ;       and    ■  Clyde, 


Walker,  editor  and  publisher  of 
the  Motion  Picture  Record. 

Charles  Code  has  recently  an- 
nounced his  connection  with  the 
sales  staff  of  Manager  Hal 
Vaughn's  Associated  Exhibitors' 
exchange  in   Portland. 

Mrs.  E.  J.  Potter  of  the  More- 
land  Theatre  in  Portland,  Oregon, 
spent  a  few  days  on  Film  Row 
last  week. 

Joe  Danz,  owner  and  manager 
of  a  string  of  several  small  down- 
town second  run  houses  in  this 
city,  last  week  announced  that  he 
has  obtained  the  lease  on  a  new 
motion  picture  house  under  con- 
struction at  Third  Avenue  and 
Union  Street  in  this  city,  recog- 
nized as  one  of  the  foremost  traf- 
fic corners  in  Seattle.  Present 
plans  indicate  a  seating  capacity 
of  less  than  one  thousand. 

Offices  on  the  second  and  third 
floors  and  stores  in  the  street  en- 
trance to  the  building  are  included 


in  the  improvements  to  the  Mack 
Theatre  in  Port  Angeles,  now  be- 
ing prepared  by  Ed  Halberg,  the 
new  owner  of  the  house. 

A  reunion  of  the  Rosenberg 
family,  almost  complete,  was  held 
by  the  Rosenberg  brothers  last 
week  in  this  territory.  It  in- 
cluded Al  Rosenberg,  manager  of 
the  DeLuxe  Feature  Film  Com- 
pany of  Seattle ;  Lou  Rosenberg, 
representative  of  the  same  com- 
pany in  Portland  and  the  Oregon 
territory ;  and  Mike  Rosenberg, 
representative  of  one  of  the  large 
California  producing  studios.  The 
one  missing  member  was  Jack 
Rosenberg,  now  connected  with 
Loew's  State  Theatre  in  Los  An- 
geles. 

Ed  Halberg,  of  the  Mack  Thea- 
tre in  Port  Angeles,  on  a  recent 
visit  to  Seattle  announced  plans 
for  the  opening  of  his  Lincoln 
Theatre  in  Mount  Vernon,  Wash- 
ington, probably  about  April  first. 


Salt  Lake  City 


A  DELEGATION  from  the 
local  exchange  of  Famous 
players-Lasky  Corporation,  has 
-departed  for  Atlantic  City,  New 
Tersey,  to  attend  the  annual  con- 
vention of  the  Department  of  Dis- 
tribution of  Famouse  Players- 
Lasky  Corporation. 

Included  in  the  partv  were  L.  J. 
McGinley,  manager ;  F.  H.  Smith, 
booking  manager ;  A.  K.  Shep- 
herd, manager  of  Ad  Sales  De- 
partment, and  the  following  sales- 
men :  Charles  G.  Epperson,  E.  M. 
Loy.  F.  S.  Gulbransen,  Jos.  A. 
English  and  F.  J.  Murpln.  mana- 
ger of  the  Butte  Sub-office. 

Jack  Connors  has  associated 
himself  with  the  Exhibitors'  News, 
A  local  publication. 

C.  F.  Montgomery,  manager  of 
the  American  Theatre  of  this 
city,  just  closed  a  lease  for  a  big 
theatre  for  F.  Dahnken  &  Com- 
pany, Inc.,  owners  of  the  Ameri- 
can. They  will  commense  con- 
struction of  this  theatre  which  is 
in  Boise,  Idaho,  as  soon  as  the 
plan  can  be  approved  by  Dahn- 
ken. The  house  is  expected  to  be 
-completed  some  time  this  sum- 
mer. 

Clyde  H.  Messinger,  manager 
of  the  local  Educational  exchange. 
is  -till  in  the  Yellowstone  Branch 
of  Idaho. 

L.  A.  Davis.  F.  B.  O.  branch 
manager  here,  is  getting  ready  to 
leave  for  California  in  the  near 
future. 

\\*.  T.  Withers  and  Joe  K. 
Soloman,  F.  B.  O.  sales  repre- 
sentatives, were  both  in  for  a  sales 
conference. 

H.  Bradley  Fish,  local  mana- 
ger for  Fox,  has  left  for  Boise, 
Idaho. 

W.  A.  Calkins.  Southern  Utah 
sales  representative  for  Preferred 
Pictures  here,  is  in  from  his  first 
trio  into  Southern  Utah. 

Walter  S.  Rand,  sales  manager 
here  for  United  Artists,  has  re- 
turned from  a  trip  in  the  neigh- 
borhood   of    Boise.      Milton    Cohn 


has  embarked  on  a  trip  into  Idaho 
as  far  as  Yellowstone. 

\1  O'Keefe,  who  manages  the 
local  Producers  Distributing  Cor- 
poration exchange,  recently  re- 
turned from  Montana. 

Mrs.  G.  B.  Dickinson,  who  with 
Mr.  Dickinson,  owns  the  Rex  and 
Gray  Theatres  at  St.  Anthony. 
Idaho,  is  in  this  city  lining  up 
new  business   for  their  houses. 

J.  A.  Epperson  has  taken  over 
his  new  managerial  duties  at  the 
local   Pathe  office. 

James  R.  Keitz,  local  manager 
for  Greater  Features,  has  returned 
from  a  trip  into  Western  Wyom- 
ing and  Northern  Nevada. 

Mathew  Aparton,  local  mana- 
ger for  Universal,  is  still  in 
Southern  Utah  with  Salesman 
Tony  Hartford.  C.  W.  Peck,  Jr., 
cashier  for  Universal,  reports  that 
April  1st  will  mark  his  tenth  an- 
niversary with  the  Universal  ex- 
change. 

Ned  Marin,  General  Sales  Man- 
ager for  Associated  First  Na- 
tional, and  L.  O.  Lukan,  Western 
Division  Manager,  will  be  in  this 
city  soon  on  tlteir  regular  inspec- 
tion of  the  western  exchanges. 

The  entire  Associated  First  Na- 
tional personnel  is  working  hard 
getting  everything  straightened  up 
for  the  national  sales  convention 
which  will  be  held  in  Los  Angeles 
Mav  6th. 

R.  D.  Boomer,  manager  of  the 
local  Associated  Exhibitors  ex- 
change, came  in  from  the  Idaho 
branch  to  meet  the  new  West 
Coast  Division  Manager,  Frank 
Hopkins. 

C.  L.  Dillerd.  office  manager 
here  for  Metro-Goldwyn-Mayer, 
is  to  be  married  this  week  to  Mis^ 
Helen  Van  Dyne,  organist  at  the 
Orpheum  Theatre  in  Butte,  Mon- 
tana. 

Seth  Perkins,  District  Manager 
for  Metro-Goldwyn-Mayer,  is 
leaving  this  office  for  Denver 
within  a  few  davs. 


C.    F.    Parr    and    C.    M.    Stern,  C.    J.    Sonin,    purchasing   Agent 

Metro-Goldwyn-Mayer      salesman,       for    all   of    the    Loew    enterprises, 
are  traveling  together  over  Idaho.       has  left  here   for  Denver. 


iOM^ 


Uni¥©i:sars 
Greater  ^ 

Movie  List 


1518 


Motion     Picture     N  c  w  s 


HARRY  DUTTON,  President 
of  The  Exhibitors  Supply 
Company  of  Chicago,  was  a  recent 
visitor  along  New  York  City's 
film  row. 

Another  important  theatre  open- 
ing occurred  last  week  when  Hy 
Gainsboro  presented  the  citizens  of 
Flushing  with  a  brand  new  play- 
house named  the  Roosevelt.  Mr. 
Gainsboro  made  the  opening  ad- 
dress and  among  the  prominent 
exhibitors  and  exchange  men  pres- 
ent were  John  Mannheimer,  Wil- 
liam Brandt,  Lee  Ochs,  B.  Globe, 
Louis  Blumenthal,  Sam  Sonin, 
Otto  Lederer,  William  Raynor, 
Abe  Blumenstein,  Marty  Solomon, 
Rudy  Saunders,  Charles  Moses 
and  M.  H.  Hoffman.  The  Roose- 
velt is  an  1800-seat  house  and 
thoroughly  modern  in  every  re- 
spect. Austin  Wall  has  been 
u  as  manager. 
Complications  which  have 
arisen  in  the  past  concerning  the 
sign  over  Charlie  Sambaugh's  of- 
fice in  the  Pathe  Exchange  have 
been  eliminated  according  to  a  re- 
cent statement  made  by  this  popu- 
lar Jersey  branch  manager.  The 
old  name  "Newark"  has  been  done 
away  with  and  in  the  future  Mr. 
Stombaugh's  department  will  be 
known  as  the  "New  Jersey 
Branch,"  thus  putting  an  end  to  a 
certain  amount  of  confusion  it 
caused  in  the  past. 

Another  item  of  news  concern- 
ning  Mayer  &  Schneider's  Holly- 
wood,  is  that  David  J.  Lustig  has 
resigned  from  his  post  as  manager 
of  that  theatre. 

The  employees  of  the  Big  U 
film  exchange  recently  held  a 
meeting  for  the  purpose  of  organ- 


izing an  association  to  be  known 
as  tbe  "Big  U  Employees  Asso- 
ciation," the  object  of  which  is 
both  social  and  beneficial.  The 
officers  who  were  elected  are 
Jacob  Hartman,  President ;  Chae. 
Fallis,  Vice  President ;  Olgo  Korn- 
field.  Recording  Secretary;  Etta 
Skillowitz,  Financial  Secretary; 
Harry  Tissot,  Treasurer  and  Wal- 
ter Bernard,  Collector.  The 
Board  of  Directors,  Entertain- 
ment Committee  and  Committee 
on  By-Laws,  will  be  made  up  of 
other  members  of  the  Universal 
exchange. 

Last  week  marked  the  official 
opening  of  B.  S.  Moss'  Tillyou 
I  hi  atre  at  Surf  Avenue  and  Six- 
teenth Street,  Coney  Island,  with 
a  program  of  Keith- Albee  vaude- 
ville and  Motion  Pictures.  There 
were  the  usual  interesting  inau- 
gural ceremonies  and  the  attend- 
ance of  prominent  officials  and 
nts  of  Coney  Island  which 
included  Mayor  Walker,  Borough 
President  Joseph  M.  Guider,  Su- 
preme Court  Justice  Edward 
Riegelmann  and  a  representative 
gathering  from  the  theatrical  and 
Motion  Picture  industries.  The 
premiere  of  the  Tillyou  is  one  of 
the  important  events  of  recent 
years  to  occur  in  Coney  Island 
and  the  policy  will  be  that  of  a 
split  week  neighborhood  house, 
changing  programs  each  Monday 
and  Thursday.  There  will  be  five 
acts  of  vaudeville  with  a  feature 
picture  and  other  films  presented 
each  half  week.  The  new  house 
seats  2,500  people. 

There  are  five  other  local  thea- 
tres to  be  opened  during  the  next 
few  weeks.     Sam  Berman's  Senate 


in  Brooklyn,  which  was  scheduled 
to  hold  its  opening  night  last 
week,  will  throw  open  its  doors 
on  Thursday  of  this  week. 

Paramount's  New  Morristown 
Theatre  will  hold  its  first  per- 
formance on  the  28th  day  of  April 
and  Charlie  O'Reilly  expects  to 
have  his  new  house  at  Avenue  A 
and  14th  Street,  ready  during  the 
first  week  in  April. 

Grobe  and  Nobel's  Jackson 
Heights  Theatre  and  Jos.  Stern's 
New  Ritz  at  Newark  are  both 
scheduled  for  the  first  part  of 
April. 

The  Green  Street  Arcade,  in 
the  Greenpoint  section  of  Brook- 
lyn, has  reopened  after  being  en- 
tin  K  remodeled  and  redecorated. 
This  house  has  been  closed  since 
last  December. 

Another  April  theatre  opening 
scheduled  for  the  15th  of  the 
month  is  that  of  Bratter  &  Pol- 
lack's Orient  at  Hackensack, 
N.  J. 

The  rumor  concerning  the  sale 
of  Roth  Brother's  interest  in  the 
Broadway  and  Orpheum  Theatres 
at  Yonkers,  has  materialized  with 
the  news  that  Harold  Eldridge 
has  taken  over  that  share  and  will 
be  a  new  partner  of  the  Matthew 
Chrystmos'  Theatre  holdings. 

Some  recent  installations  of 
new  equipment  reported  by  Joe 
Hornstein  of  Howell's  Cine 
Equipment  Company  include 
Grobe  and  Nobel's  Jackson 
Heights  Theatre,  the  remodeled 
Green  Street  Arcade  Theatre,  and 
Paramount's  New  Morristown 
Theatre,   Morristown,   N.  J. 

Carolyn     Goodman,     who    made 


such  a  fine  record  while  associated 
with  the  Albany  M.  P.  T.  O.  as 
that  organization's  secretary,  is 
now  filling  the  same  position  in 
Chas.  W.  Stombaugh's  New  Jer- 
sey Pathe  office  at  1600  Broad- 
way. And  by  the  way — although 
a  few  of  the  boys  are  suiting 
Chas.  W.  in  reference  to  a  recent 
sight-seeing  trip  to  Philadelphia — 
Mr.  Stombaugh  states  that  they 
don't  know  half  of  the  sights  one 
can  see  down  there. 

Frank  Love  joy,  a  Pathe  Jersey 
salesman,  is  another  victim  of  the 
grippe. 

limmie  Thorns  is  the  new  man- 
ager of  the  M.  &  S.  Hollywood, 
succeeding  Dave  Lustig,  who  re- 
cently resigned.  Mr.  Thorns  was 
formerly  with  the  Kenney  Enter- 
prises and  other  local  theatre  cir- 
cuits. 

John  Coudert,  a  former  two- 
reel  comedy  salesman  for  Pathe, 
will  in  the  future  handle  non- 
theatrical  films  in  and  about  the 
Albany.  Xew  Haven  and  New 
Jersey  zones. 

The  Daytona  Theatre  at  Am- 
sterdam Avenue  and  165th  Street, 
has  reopened  after  being  entirely 
remodeled.  This  house  was 
formerly  called  the  Drury  Lane. 
Messrs.  Goklrich  and  Hausman 
are  the  proprietors. 

Yeggs  made  a  haul  of  $600  from 
the 'safe  of  the  Empire  Theatre  at 
Railway,  X.  I.,  last  Sunday  night- 
Rednor  and  Levine  are  the  pres- 
ent owners  (if  the  Empire  and 
Louis  Heiman — former  owner — is 
the  manager. 

Leo  Brecher  has  leased  the  Har- 
lem Opera  House  to  the  fast 
growing   M.  &   S.  circuit. 


Southwest 


A  P.  MOMAND  of  Shawnee, 
.  who  recently  purchased  the 
Rex  Theatre  at  Wewaka,  now  an- 
nounces that  he  will  build  another 
theatre  in  Wewaka  to  be  finished 
about  July  1.  The  theatre  will  be 
built   on   the    site    occupied   by    the 


YOU  CAN  BUY 

ON 


TO  JWI  MONEY 

(biuMBik*  Exchanges 
Evebv  Where 


theatre  that  was  burned  some  time 
ago  and  will  seat  over  800. 

C.  E.  Truitt,  former  owner  of 
Juanah  Theatre,  at  Commanche, 
has  purchased  a  theatre  at  Mc- 
I  i  ;m,  Texas. 

Mr.  and  Mrs.  R.  B.  Ctafford, 
former  owners  of  Lyric  Theatre, 
at  Pawnee,  arc  reported  to  be 
moving  to  Colorado. 

Tack  Johnson,  who  has  the 
Mecca  and  Mclba  Theatres  at 
Enid,  is  reported  to  have  sold  his 
Melba  Theatre  to  C.  A.  Chatham. 
Mr.  Chatham,  th  v  owner,  is 
iger  of  the  Prank  Silverman 
Orchestra,  which  is  playing  the 
better  theatres  in  this  territory. 

H.  A,  Gilliland  is  reported  to  be 
deling    his    Crescenl    Theatre 
at  Pampa,  T<  xas. 

It     is    rumored    down     Sim 
that    T,    A.    i  lonnors    from     I  i 

i".    building   a   thea- 
l1    waurika    anil    also    oni     a 
i  ik'la 

Mr.    and    Mrs.    Fred    S.    '  ' 
ownei  Libcrl        Hh 

Shamrock,     lex.,    and    their    com 
r/etitor,     B.    L.    Walker,    were    in 

I      1  1 1 i  s     w  ,   . 

I     I    Sp  le  Postal  Thea- 

tre,   Colvin,     ( )kIahoma,     was    on 

film   row  this   ■ 

\.  F.  Prouty  was  in  town  this 
■■■  ill.  id  I  hail's 


for  his  new  theatre  in  Hennessey. 
The  New  Electric,  which  has  been 
built  to  take  the  place  of  the  old 
one,  was  scheduled  to  open  Thurs- 
day of  this  week.  Mr.  Prouty  is 
also  remodeling  his  Electric  Thea- 
tre at  Marshall. 

Ben  Terry,  who  recently  pur- 
chased the  Xushe  at  Woodward, 
from  D.  Tucker,  has  bought  the 
Pastime  Theatre  from  Leachman 
Bros,  This  gives  Mr.  Terry  an 
exclusive  on  theatres  in  Wood- 
ward. 

i  .  \  Peterson,  who  Ins  the 
1  <  and     Folly     at     Hollis,    an 

nounced  the  building  of  a  new 
tin  ,nr.'  at  Cordell  tn  si  .ii  600  tl 
is  expected  to  open  about  \.pril 
15th.  and  will  he  called  the  Folly. 

rack    Pendleton,   formed)    sales 
•lit    in   the 
territory  for  Warner  I  h  i  is 

II.    D.    Hern,    district    manager 

Eoi     \   ati  1   Exhibitors,  was   in 

town    visiting   with  Man., 
ard. 

Pasti  -    Higgins, 

has  been  put  -    I  >s 

I  .ii     i   "in    and    relian  I  Mieen. 

iver,      form.  i  ! 

Shidler  but  now  owner  of  Lyric 
Theatre  at  Pawnee,  was  in  town 
this  ready    for    the 

opening    of    In  acquired 

theatre.       The     Lyric     has     been 


closed  two  weeks,  being  remodeled 
and  refurnished,  but  will  reopen 
the   latter   part   of    this   week. 

J.  W.  Conn  has  sold  the  \  ic- 
tory  Theatre  at  Olustee  to  M.  C. 
Upchurch,  who  is  from  Eldorado, 
Okla. 

The  Martin  Theatre  at  Bron- 
ken,   Okla.,   has   been   closed. 


uso 

5  ACTS  OF 
MODEULLE 


EH33 


r      in  at  mi  nt      ii<      pictorial 
values  in  art  layout  for  Warner  Bros. 

"  i  In    Clash   »'   i in    u  ..;, .  g»   ». 
tin    m u<,i,   n,i  ,ii ,  i ,  Omaha. 


April    3 ,     19  26 


1519 


Central  Penn 


ARTHUR  LICHTENTHAE- 
LER  announces  a  definite 
closing  of  the  Family  theatre,  Le- 
banon, which  was  a  combination 
vaudeville  and  picture  house.  Mr. 
Lichenthaeler  operates  other  thea- 
tre enterprises  in  both  Lebanon 
and    Alt.   Gretna. 

George  A  Wagman  and  August 
G.  Wagman,  who  control  Wagman 


Brothers'  motion  picture  theatre  in 
Dallastown,  York  county,  Pa., 
have  been  appointed  members  of 
the  building  committee  for  the 
erection  of  a  new  home. 

Paul  Wentzel,  employed  for 
more  than  a  decade  as  motion  pic- 
ture projectionist  in  various  thea- 
tres in  Reading,  is  dead  following 


an  operation  for  apnendicitis.  He 
was  33  years  old. 

Manager  Charles  Newbaker,  of 
the  Strand  theatre,  Steelton,  re- 
cently entertained  more  than  150 
boy  and  girl  pupils. 

Herman  Reuben  has  been  trans- 
ferred from  Philadelphia  by  the 
Famous     Players-Lasky    Corpora- 


tion to  the  Wilkes-Barre  exchange 
and  promoted  to  the  post  of  man- 
ager of  the  Ad  Sales  Department. 
The  death  occurred  recently"  of 
H.  Nessinger,  of  the  Central  thea- 
tre, Ephrata,  Lancaster  county,  one 
of  the  pioneer  motion  picture  oper- 
ators and  showmen  of  that  si 
of    Pennsylvania. 


THIRTEEN  men  are  going 
from  the  Minneapolis  Para- 
mount office  to  the  New  York 
ci  invention  of  the  organization 
this  week.  They  are  A.  W.  Nic- 
olls,  district  manager;  A.  B.  Leak, 
branch  manager ;  Al  Anderson, 
booking  manager ;  E.  J.  Frace, 
ad  sales  manager;  Dean  Nash,  as- 
sistant  booker;  L.  L.  Putnam,  ex- 
ploiteer,  and  six  salesmen.  Fred 
Benno,  national  champion  Para- 
mount salesman;  ().  M.  Cobb,  an- 
other 100  per  cent  man ;  Frank 
Thayer.  J.  E.  Lovelett,  Charles 
Jackson  and  T.   M.   Eckert 

J.  B.  Clinton,  of  Clinton  &  Me} 
ers  Amusement  Company,  Duluth, 
paid  another  visit  to  Minneapolis 
during  the  week.  He  has  the  Ly- 
ceum theater  here  with  Hugh 
Andress,  manager. 

The  Gem  theater  at  Little  Furls. 
Minn.,  has  been  remodeled  by  R. 
H.  Foster,  owner. 

H.  J.  Longaker,  of  the  Howard 
theater  at  Alexandria,  Minn,  is 
also   redecorating   his   house. 

B.  J.  Benfield,  of  the  Morris 
Strand,  the  Graceville  Grand  and 
the  Hancock  at  Hancock,  all  Min- 
nesota theaters,  visited  exchanges 
last    Wednesday 

J.  D.  Shearer  is  pretty  well 
booked  up  in  his  Park  Rapids  and 
New  York  Mills  theaters  in  Min- 
nesota after  a  recent  visit  to  the 
Twin    Cities. 

E.  M.  Saunders,  sales  manager, 
and  Paul  Burger,  assistant  sales 
manager  of  Metro  Goldwyn.  are 
in  Minneapolis  looking  over  the 
Minneapolis  situation  and  con- 
ferring with  A.  H.  Fischer,  man- 
ager. 

Morris  Abrams,  Metro  exploi- 
teer,  is  doing  his  stuff  in  Duluth 
this   week. 

Sydney  E.  Abell.  new  Minne- 
apolis manager  for  Fox  Film  Cor- 
poration, is  taking  hold  of  his 
work  easily.  The  Minneapolis  of- 
fice has  a  good  standing  in  the 
Fox  organization.  Mr.  Gomersall 
left  last  week  for  Indianapoli 
where  he  will  handle  the  Fox 
business. 

J.  H.  Wenzel  of  Prescott,  Wis., 
was  in  Minneapolis  recently 
booking  for  his  theater. 

George  W.  Johnson  of  Red 
Wing  was  in  town.  He  handles 
the  Auditorium,  one  of  Minne- 
sota's  few   municipal   theaters. 

H.  N.  Davies,  former  Sioux- 
Falls  manager  for  Film  Bunking 
Offices,  paid  a  visit  to  the  Minne- 
apolis headquarters  of  that  com- 
pany, the  other  day.  He  is  now 
an  exhibtor  at  Spencer,  la. 

Mrs.  C.  M.  Stm'kel  of  Triumph, 
Minn.,  has  taken  over  the  Star 
from   A.   G.   Mathewson. 


Eph  Rosen.  Minneapolis  F.  B. 
O.  manager,  is  on  another  visit 
to   the   territory. 

A.  Berger  of  Hopkins  visited 
the  Fox  office  recently  in  Minne- 
apolis. 

C.  F.  Schnee,  Litchfield  exhibi- 
tor, was  seen  in  the  Twin  Cities 
Thursil.n 

Ed     Probst,     who     handles     the 
Comet    theater    at    Delano.    Minn., 
\  .is  .mother  \  isit<  ir. 

George  Benson  of  Minneota. 
Minn.,  did  his  booking  for  the 
Community  theater  in  Minneapolis 
recently. 

cil  Mayberry,  division  mana- 
ger for  Producers  Distributing 
corporation,  with  headquarters  in 
Chicago,  came  up  for  the  opening 
of  Finkelstein  &  Ruben's  new 
Fargo  theater  at  Fargo.  N.  D. 
11  e  was  accompanied  to  Fargo  by 
Jack  O'Toole,  Minneapolis  'dis- 
trict manager,  Charles  McCarthy 
and  William  Gould. 

Mr.  Mayberry  and  Mr.  O'Toole 
went  on  tu  the  key  centers  in 
North  Dakota  together.  They 
were   to   return   this   week. 

Louis    Rubenstein    of    the    New 

Arion  theater,  Minneapolis,  is 
passing  the  cigars  to  celebrate  the 
birth  of  a   baby  girl. 

Harry  Kirchgessncr  of  Xcw 
York  Producers  Distributing  Cor- 
poration offices  is  going  to  Okla- 
homa City  from  Minneapolis.  He 
is  head  auditor  of  the  P.  D.  C. 

Dr.  D.  R.  Hague  of  the  Willows 
theater  at  Linton,  N.  D.,  was  in 
town  Saturday  and  booked  his 
theater  three  months  ahead. 

Charles  Sawyer  of  Sioux  Falls, 
S.  D.,  came  to  Minneapolis  last 
week  to  look  over  the  product. 

Milton  E.  Montgomery,  assist- 
ant manager  for  Warner  Broth- 
ers in  Minneapolis,  is  doing  a  lit- 
tle road  work  in  Michigan  this 
week. 

T.   A.   Burke,  manager  of   War- 
ner  Brothers  office,  is  visiting 
Key  centers  of   North   Dakota. 

Reno  Wilk  has  come  on  from 
the  west  coast  to  join  the  sales 
foro  Hi"  Warner  Brothers  in  Min- 
neapolis. 

H.  J.  Bailey,  manager  of  the 
Minneapolis  1'athe  exchange,  left 
recently  on  a  little  trip  to  Chicago. 

H.  J.  Chapman,  manager  of 
Universal  at  Sioux  Falls,  v 
his  brother  Dave,  new  Pa 
booker,  that  he  was  about  to 
drive  his  new  Nash  to  the  Twin 
t  ities.  Mrs.  Chapman  is  already 
here. 

E.  J.  Brandau,  Sparta  show- 
man, has  taken  over  a  theater  at 
Kendall.   Wis. 

J.     M.     Rvhurn    has    taken    the 


Star  theater  at  Alexandria,  S.  D., 
from  C.  F.  Knoll. 

John  De  Marce's  purchase  ol 
the  Dreamland  theater  at  Bronson, 
Minn.,  closes  competition  then  . 
since  he  also  owns  the  Viking. 

F.  J.  Voteck  is  now  operating 
the  Elk  Horn  theater  at  Elk  Horn. 
la. 

Max  Drefke  reopened  the  Rialto 
theater   at    Cherokee,   la.,    Sunday. 

The    Princess    theater    at    Gold 
field,  la.,  has  been  closed  by  E.   F. 
Morris  of  Eagle  Grove. 

Mrs.  W.  T.  Waugh,  wife  of  the 
manager  of  the  King  at  Albia,  la.. 


is  now  managing  the  Empress  at 
Grundy  Center,  la. 

Burrus  Amusement  Company 
has  npened  the  new  [sis  at  Crete, 
Neb. 

John  Esterly  will  build  a  new 
Rex  theater  at  Park  Falls,  Wis. 
He  has  purchased  a  sit,,  near  the 
old  Rex. 

St.  Joseph's  church,  Cudahy, 
\\  is.,  will  open  a  600-seat  theater 

Mrs.  Jack  Hickcy.  wife  <>t'  the 
owner  of  the  Opera  House  and 
Mermac    theater  at    New   London, 

.  Wis.,  died  last  week. 


1520 


Motion     Picture     News 


Clii 


icago 


DIVISION  \L  MANAGER 
CLEVE  ADAMS  and  Chi- 
Manager  Jack  Sampson  are 
scheduled  to  leave  Sunday  night 
for  Los  Angeles,  where  they  will  at 
tend  the  annual  sales  convention  of 
O.  -Mr.  Sampson  will  he 
accompanied  by  his  wife. 
president  Colvin  W.  Brown,  Sale; 
Manager  Lee  Marcus,  Y 
Sales  Manager  Sidney  Katz,  and 
other  executives  of  F.  B.  0.  arc- 
expected  to  tra\  ii  the  same 
train  as  the  Chicago  officials. 

The  South  Bend  Theatre  Cor- 
poration plans  to  *s  new  nine 
hundred  seat  theatre  some  time 
during  May,  with  L.  Coehoyi 
charge.  Another  house  which  is 
being  pushed  to  completion  in 
South  end  is  National  Theatres 
Corporation's  new  movie  theatre 
which  is  being  erected  at  1125  S. 
Michigan  Avenue.  It  is  ,i  fifteen 
hundred  scat  house.  National  The- 
atres Corporation  operate  the  Riv- 
oli  Theatre  at    Mishawaka. 

Howard     S.     Hummel    has    re- 


<i  from  Fox's  Chicago  sales 
staff  to  become  manager  of  Asso- 
ciated First  National's  Pittsburgh 
exchange.  Mr.  Hummel  plans  to 
leave  Chicago  this  week  t"  assume 
his  new   duties. 

Jack    I  felhnan   is   the   latest   addi- 
tion  to    Fox's    sales    staff   and   has 
been  assigned  to  cover  Indiana  ter- 
ritory   while    Mr.    Van    Gelder    is 
ad. 

Ralph  Bradford,  formerly,  con- 
nected with  First  National  is  now 
selling  for  Universal,  and  M*an- 
ager  Brumh  rg  lias  assigned  him  to 
vest  side  territory.  William 
aker  of  this  company,  lias  been  re 
assigned  to  suburban  territory,  and 
-.luister  goes  to  Northern  In- 
diana, where  he  will  cover  the  ter- 

in    conjunction    with    Sali 
man  Funk. 

flu-  i  Ipera  1  louse  at  Piano  is 
again  in  charge  of  the  original 
owner,  (ins  1 1  nth.  who  has  recently 
ii!..  ii  over  the  property  from 
I  fi  i  rue   Nickels. 

Billy  Link  has  sold  his  Bandbox 


re    at    Plymouth    to    William 
Glaub.     Mr.  Link  is  now  enjoying 

a    well    earned    vacation    in     I  ali 
fornia,  and  has  not  set  any  definite 
date  for  his  return. 

Simon  Simansky  of  Simansky  & 
Miller,  has  returned  from  a 
month's  vacation  at  Hot  Springs, 
Arkansas,  looking  the  picture  of 
health. 

Ludwig  Siegel,  secretary  of  the 
Fxhibitors'  Association  of  Chi- 
cago, and  owner  of  the  Prairie 
Theatre,  has  been  confined  to  his 
home  for  the  past  few  days  with 
an  attack  of  the  flu. 

Postal  cards  just  received  from 
Fred  Schaefer  of  Jones,  Linick  & 
Schaefer,  announce  his  safe  arrival 
in  Buenos  Aires.    Argentine. 

ed  ECriesler  of  Kentland,  Indi- 
ana, has  sold  his  motion  picture 
theatre  to  Manager  Saunders  of 
I  ulver,  Indiana,  who  will  take  pos- 
session on  April  1st. 

Special  Representative  Max  Roth 
of  Fox  Film  Corporation,  stopped 
off  in  Chicago  for  a  brief  visit,  en 


route  to  Omaha  from  New  York 
City. 

Henri  Fllman,  who  has  been  in 
I  lolly  wood  for  several  weeks,  is 
again  at  his  headquarters  at  the 
Capitol  exchange. 

A  sales  convention  of  Universal's 
Midwest  and  Canadian  divisions 
was  to  be  held  at  the  Drake  Hotel. 
Chicago,  from  Thursday  to  Satur- 
day of  this  week.  Sales  Directors 
Metzger,  Williams  of  the  Southern 
Division,  Kramer  of  the  Eastern 
Division  and  Roy  Alexander,  as 
well  as  the  managers  of  fifteen  ex- 
changes were  to  attend. 

Paramount  Exchange  had  the 
appearance  of  a  deserted  village 
this  week  owing  to  the  departure 
of  the  sales  staff,  headed  by  Man- 
ager Agnew.  for  Famous  Players- 
Laskv's  big  convention  at  Atlantic 
City. 

R.  Ulbrich  has  sold  his  Audito- 
rium Theatre,  367  Calumet  Ave- 
nue to  J.  A.  Karmilowcz,  who  is  a 
newcomer  in  the  motion  picture 
field. 


anada 


PC.  TAYLOR,  general  man- 
•  ager  of  F.  B.  O.  announces 
the  following  changes  in  the  Can- 
adian organizationp :  W.  E.  Allan, 
who  has  been  branch  manager  at 
Montreal  for  the  past  two  years, 
has  been  appointed  branch  man- 
ager at  Toronto.  He  will  have 
complete  supervision  of  the  com 
pany's  business  in  Toronto  and 
the  Province  of  Ontario.  Harry 
Decker,  formerly  branch  manager 
at  St.  John,  has  been  transferred 
to  succeed  Mr.  Allan  at  Montreal. 
Alfred  L.  Gaudet  succeeds  Mr. 
Decker  as  branch  manager  at  St. 
John.  Mr.  Gaudet  has  for  some 
years  been  connected  in  a  man- 
agerial capacity  with  the  F.  G. 
er  Theatrical  Entei  prise     ol 


the  Maritime  Provinces,  who 
operate  a  large  circuit  of  theatres 
in  the  Fast,  and  is  well  acquainted 
with  the  exhibitors  in  the  terri- 
tory, over  which  he  will  now  have 
jurisdiction    for    F.    B.    O. 

The  above  changes  became  ef- 
Eective    March    15th. 

George  Nicholas,  managing  di- 
re, t^r  of  United  Amusements. 
Limited,  Montreal,  has  announced 
that  his  company  is  erecting  its 
10th  theatre  in  Montreal  at  the 
corner  of  St.  Denis  and  Belangcr 
streets.  The  new  house  will  he 
known  as  the  Rivoli  and  it  will 
have  a  seating  capacity  of  1,800. 
The  policy  will  be  to  present  pic- 
tures ;,nd  vaudeville.  United 
Amusement,    Limited,    confines    its 


activities  to  the  city  of  Montreal 
and   immediate  vicinity. 

The  city  of  Calgary,  Alberta, 
has  owned  a  moving  picture  thea- 
tre, the  Princess,  which  has  been 
more  or  less  a  white  elephant. 
Various  managers  have  tried  to  do 
something  with  it  in  past  years 
and  now-  the  local  authorities  are 
considering  a  proposal  to  lease  the 
structure  to  the  school  board  as  a 
public   school. 

H.  M.  Thomas  of  Winnipeg, 
Manitoba,  Western  Division  Man- 
ager for  Famous  Players  Canadian 
Corp.,  and  personal  director  of  the 
Capitol  Theatre,  Winnipeg,  has 
been  making  a  tour  of  Eastern 
cities,  taking  in  the  Paramount 
managers    convention    at    Atlantic 


City  during  the  week  of  March  22. 
His  tour  covers  Chicago,  New- 
York,  Philadelphia,  Atlantic  City 
and  .Montreal.  He  was  formerly 
manager  of  the  Capitol  Theatre  in 
Montreal. 

Manager  James  Lynch  of  the 
Capitol  Theatre,  Regina,  Sask.,  co- 
operated with  the  management  of 
the  Regina  Leader,  newspaper,  in 
conducting  a  special  performance 
at  the  theatre  Saturday  morning, 
March  13,  for  the  young  members 
of  the  Birthday  Club  which  is 
sponsored   by   the   paper. 

George  M.irrell.  manager  of  the 
i  ollege  Theatre,  Toronto,  a  neat 
neighborhood  house,  has  been" 
pleased  by  the  arrival  of  a  baby 
daughter   in  his  household. 


WITHIN  a    fortnight  excavat- 
ing   will    start    for   the   new 
P      F.     Keith     Memorial    Theatre, 
ling         from        Washi 

[asoi 
m,  occupying   the  site  of   the 
old   Boston  Th 

\lie    Eskine    has    joined    Warner 
force  in  New   Eng- 
land. 

Harry     Snow,     assistant     booker 
at  the  I  'athe  exchanj  i     Bosfc  m,  has 
resigned    to   enter   business    with  his 
ither  line. 
The    film  of    all     New 

ce   in 
State     ballroom,    P 
the  n  Vpril  23. 


Joseph    Sully,    projection   opera- 
r    I '.olie.   [ell  on  the  ice  near 
the     Bostoi     ex<  hange    and 
tured  hi-  w  rist. 

W.    Fullerton   of   the    Prem 

ier      Theatre.      Meredith,      N.      H., 

visitor  to  Boston's  film  row 
during  the  week. 

\ I       P      Ca vanau 
branch    ma  thi     Fox  ex- 

chang(  ,     Boston,    has    resigned    to 

ur; '.iisim-ss. 

" ",     M.     V    I  ,  eke,   head   of 
\l.  .i  ion     I  'ii  ion     i  .-i  i". 

!  Ii  -ton,   was    in    New     Yd  k 
on  hi'  u  ing  the  week. 

I  lent  \     T.     Scully,     manager    oi 
United    Artists   exchange,    P.oston, 


.in,!  president  of  the  New-  England 
Film  Board,  is  spending  several 
-..-,  i  eks  in   Fli  irida  on  a  vacal  l< 

Jacob       Golden,       well       known 
among   the     \ll,.m-.    exchangi 
confined  to  the  Beth  Israel  Hosj 
tal     in     Boston    by    serious    illness 
lie     w.is    formerly    a    \'ew     Eng 
salesman   befori     roing   to    VI 

PI. nis  are  being  prepared   for  a 

new  theatre  to  b  I  in  Whit  • 

nun     square,      Whitman,      Mass. 

p   is   not   divulged  at   this 

time. 

\  new  th,  atre  is  to  be  erected 
in  I  ledham,  Mass.,  to  he  known 
,i-  th,  I  ledl  i  i  immunity  Thea- 
tre.     It    is    understood    it    is 


Empire  Laboratories  Inc. 

723  Seventh  Ave.  N.  Y.,        Bryant   £ 


5736 


DEVELOPING  AND  PRINTING 
MOTION  PICTURE  FILM 


erected    by    the    Gbetschell    inter- 
ests. 

Harr\    Day    of    New  York  City, 

sales      manager      for      Kinograms, 

gui  st    oi     Manager    J.    J. 

Scully    of     Educational's     P.oston 

i    i  hange  during  the  week. 

Fire  did  aboul  $1,000  dama- 
the    ( (rienl     I  lardi  ns      I  heatre    in 
Post,, n.       Mass.,       recently, 
some    400    patrons    of     the 
filed  out  in  an  orderlj  man- 
ner. 

Ibseph     H      Brennan,    manager 
ew's  Orpheum  Theatre,  Bos- 
ton,   has    been    made    chairman    of 
the     entertainment     committee     of 
the  newly  organized  Massachusetts 
\venuc    society.      Joseph    A.    Di- 
publicity     man     of     si 
ii   playhouses,  heads  the  com- 
mittee  on    puhli 

The   Russell   Amusement  Co.,  at 
Gardiner,       Me..      recently      enter- 
tained the  veterans  of   three  wars 
heir  theatre. 


April    3 ,     19  2  6 


1521 


St.  L 


OU1S 


MRS.  A.  HALL  has  opened 
her  new  Capitol  Theatre, 
"Waterloo,  111.  The  new  house 
seats  450  persons.  On  oft"  nights 
it  will  be  used  as  an  auditorium 
for  the  Odd  Fellows  lodge  in 
Waterloo. 

Mrs.  I.  W.  Rodgers  of  Cairo, 
[11.,  plans  to  open  her  new  house 
at  Carbondale,  111.,  within  the  next 
several  weeks.  She  also  has  the 
Earth  Theatre  there. 

G.  E.  McKean,  local  manager 
for  Fox,  has  gone  to  Buftton, 
Ind..  to  visit  his  father  who  is 
criticallv  ill. 

liable  Miller  of  the  Madison 
Theatre,  Madison,  111.,  will  leave 
shortly  for  a  visit  to  Florida. 

The  wife  and  children  of  Chris 
Efthim,  owner  of  the  Star  Thea- 


tre, St.  Louis,  Mo.,  have  gone  to 
Europe  for  a  visit  with  relatives. 
Chris  had  a  unique  experience  in- 
cident to  the  trip.  He  was  in  long 
distance  telephone  conversation 
with  his  wife  while  she  was  on 
the  boat  and  he  heard  all  of  the 
preparations  as  the  big  liner  pre- 
pared to  leave  its  dock.  So  sud- 
denly was  their  conversation  cut 
off  they  didn't  have  a  chance  to 
say  good  bye,  but  a  radio  mes- 
sage did  that  for  them. 

Visitors  of  the  past  week  in- 
cluded F.  L.  Fair,  general  mana- 
ger of  Universal's  theatre  depart- 
ment and  F.  A.  Flader,  assistant 
manager. 

Sidney  Baker,  who  was  at  one 
time  manager  of  the  local  First 
National    office,    has    deserted    the 


film  business  for  candy. 

G.  .E.  McKean,  manager,  and 
Robert  (Bob)  W'erth,  city  sales- 
man, will  attend  the  Fox  Film 
Corporation's  big  sales  conven- 
tion in  Los  Angeles,  Cal.,  com- 
mencing on  April  12.  The  con- 
vention trip  is  a  reward  to  Werth 
Eor  his  good  work  during  Jimmy 
Grainger  Month. 

Tom  McKean,  St.  Louis  mana- 
ger for  F.  B.  O.,  will  be  present 
at  F.  B.  O.  sales  conference  and 
convention  in  Los  Angeles  April 
1,  2  and  3. 

Mid-West  Film  Distributors 
have  announced  the  opening  of 
their  new  Kennedy  Theatre  at 
Kirksville,  Mo.,  for  the  night  of 
March  26.  Tack  Moore  is  the 
manager. 


The  most  unusual  event  of  its 
kind  ever  held  in  the  Central  West 
was  enacted  at  the  Coronado 
Hotel,  Spring  Avenue  and  Lin- 
dell  Boulevard,  St.  Louis,  at  noon 
Thursday,  March  18,  when  about 
sixty  of  the  leading  exhibitors  of 
St.  Louis  gathered  to  pay  their 
respects  to  L.  E.  (Nicky)  Gold- 
hammer,  who  recently  was  named 
manager  for  Universal  Pictures 
Corporation  in  the  St.  Louis  dis- 
trict. 

Joseph  Mogler,  President  of  the 
St.  Louis  Motion  Pictures  Ex- 
hibitors League,  acted  as  toast- 
master  of  the  gathering,  and  on 
behalf  of  his  fellow  .  exhibitors 
presented  Goldhammer  with  a 
beautiful  gold  fountain  pen  and 
pencil. 


Detroit 


\  T  the  last  meeting  of  the 
^  i  Film  Board  of  Trade,  the 
resolution  for  the  adoption  of  the 
new  rules  and  regulations  relating 
to  arbitration  referred  to  in  the 
Standard  Exhibition  Contract  was 
laid  on  the  table  until  the  next 
regular  meeting  on  April  4th  in 
order  that  National  Distributor 
members  could  secure  definite  in- 
structions from  their  home  office 
in  regard  to  these  by-laws  and  in 
regard  to  their  adoption  of  the 
Standard  Exhibition  Contract. 

The  Ritz  theatre  in  Detroit, 
which  Bill  London  operated,  has 
heen  closed  and  is  very  likely  never 


to  open  again  as  a  theatre.  The 
widening  of  Michigan  Ave.,  where 
this  theatre  was  located,  makes  it 
practically  impossible,  having  af- 
fected the  depth  of  the  lot. 

Harry  Brown,  who  covered  part 
of  Michigan  for  Metro-Goldwyn, 
has  left  this  connection  to  go  to 
Chicago. 

Don  Glenn  is  back  again,  this 
time  as  booker  for  United  Artists. 

Lou  Wisper,  one  of  the  propri- 
etors of  the  Gratiot  theatre,  De- 
troit, has  just  purchased  a  Cadil- 
lac coupe,  with  custom  body.  Now 
Lou  is  going  to  give  up  his  Flor- 
ida trip. 


Nat  Barach,  the  new  district 
manager  for  Warner  Bros.,  was 
in  Detroit  last  week  for  a  confer- 
ence with  James  V.  Allen,  the  new 
branch  manager,  and  Jack  Young, 
who  has  just  been  appointed  spe 
cial  sales  representative  in  this  ter- 
ritory. 

Stanley  Fischer,  for  several 
years  identified  with  Detroit  Inde- 
pendent exchanges,  is  a  new  sales- 
man on  Associated  Exhibitors 
staff,  taking  the  place  of  Harry 
Lloyd,  who  has  joined  Pathe  in 
Des  Moines. 

Arthur  D.  Baehr.  general  man- 
ager of   the   Crystal   theatre,   who. 


with  his  associates  are  building  a 
new  theatre  at  Michigan  Ave., 
near  Cicotte,  is  offering  $25.00  in 
gold  for  a  name  for  the  new 
house. 

George  Olson  of  Grayling, 
Mich.,  is  spending  a  month  or  so 
at   Miami   Beach,   Fla. 

Various  members  of  the  Para- 
mount office  force  here  received 
letters  and  cards  from  Miss  Edith 
Candler,  Otto  Bolle's  former  sec- 
retary, who  is  now  in  Europe. 

Associated  Exhibitors,  Inc.,  De- 
troit branch,  last  week  joined  the 
Detroit  Film  Board  of  Trade. 


K 


ansas 


City 


ROBBERS  obtained  $225  in 
cash  and  stamps  valued  at  $95, 
Monday  night  from  a  vault  in  the 
office  of  the  United  Film  Ad  Ser- 
vice  Company,   Kansas   City. 

Among  new  theaters  and 
changes  in  management  in  the 
Kansas  City  territory  announced 
this  week  are:  New  theater  to 
he  built  in  Coffeyville,  Kas.,  by 
Josephson  &  Finklestein  of  Kan- 
sas City ;  Waverly  theater.  Wav- 
erly.  Mo.,  closed  indefinitely ; 
Beaufort  theater,  Kansas  City,  pur- 
chased by  Martin  Emery ;  St. 
John  theater,  Kansas  City,  pur- 
chased by  Louis  Martin ;  Lyric 
theater,  Holten,  Mo.,  purchased 
by  J.  W.  Davis  from  R.  R.  Gad- 
dish  ;  Muriel  theater,  a  new  house 
being  constructed  at  Hays.  Kas.. 
by  M,  G.  Kirkman,  will  be  opened 
April    1. 

Among  the  out-of-town  exhib- 
itors  in  the  Kansas  City  film  mar-. 
het  this  week  were  :  "  Curley  " 
Wilson,  Casino  theater.  Excelsior 
Springs,  Mo. ;  Walter  Wallace, 
Orpheum.  Leavenworth,  Kas.;  C. 
M.  Pattee,  Pattee  theater,  Law- 
rence, Kas. ;  S.  E.  Wilhoit,  Jeft'er- 
•  n.  Springfield.  Mo. ;  Ben  Levy, 
Hippodrome,  Joplin,  Mo. ;  G.  L. 
Hooper.  Orpheum,  Topeka,  Kas. 

C.  R.  Gregg,  who  recently  sold' 
his  Central  theater  in  Kansas  City, 
now    is    in    the    theater    brokerage- 


business  in  Kansas  City. 

New  Simplex  projectors  and 
Peerless  low  intensity  equipment 
have  been  installed  in  the  Electric 
theater,   Springfield,  Mo. 

Again  business  was  brisk  along 
Kansas  City  movie  row  this  week. 
Lloyd  Lillis,  special  home  repre- 
sentative for  Warner  Bros.,  was  a 
Kansas  City  visitor. 

J.  G.  Howe,  fromerly  with  First 
National  and  Paramount,  has 
been  added  to  the  Warner  Bros, 
sales  force,  according  to  Joe 
Levy,  branch  manager. 

Earl  Cunningham,  district  Para- 
mount exploiteer,  was  in  for  a 
few  days  after  a  busy  campaign 
in  the  territory. 

Friends  of  Ensley  Barbour, 
film  veteran,  bestowed  their  sym- 
pathy to  him  in  the  death  of  his 
mother. 

C.  A.  Schultz,  P.  D.  C.  branch 
manager,  returned  from  a  trip 
through  the  Kansas  key  towns. 

Branch  manager  C.  E.  Gregory 
of  Metro-Goldwyn  called  in  all 
salesmen   for  a  conference. 

J.  S.  Wolf,  home  office  auditor 
for  P.  D.  C,  finished  his  work  on 
the  Kansas  City  books  and  left 
for  St.  Louis. 

R.  S.  Balantyne.  district  Pathe 
manager,  departed  on  an  extended 
tour  of  the  southern  offices.  Bob 
Gary.      Universal      exploiteer,      is 


busy  on  several   campaigns. 

Harry  Shumar,  former  Asso- 
ciated Exhibitors  branch  manager 
in   Milwaukee,  has  been  appointed 


to  succeed  Sam  Goldflam  as  Arrow 
Branch  manager,  according  to 
Floyd  Lewis,  district  Arrow  man- 
ager. 


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The  Molly  Mays !     The  Molly  Mays  ! 
In  these  Violet  Mersereau  frolics  and  plays. 
Not  a  dull  second !    Assured  of  your  praise. 
The  Molly  Mavs  !     The  Molly  Mays  ! 


^ 


Arthur  J.  Lamb  Productions 

Sole    Direction    of   Joseph    Levering 
Distributed  by   Cranfield   &   Clarke    (Inc.) 

729  7th  Avenue  New  York  City 


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1522 


M  o  t  i  o  n     Picture     N  e  zv  s 


The  Blind  Goddess 

(Paramount — 7249  Feet) 

(Reviewed  by  Frank  Elliott) 

HERE  is  a  powerful  dramatic  romance  which  should  enjoy  an 
even  greater  success  at  the  box  office  than  that  which  at- 
tended ".Manslaughter."  We  recall  few,  it  any  pictures 
which  smash  home  the  unreliability  of  circumstantial  evidence  with 
the  force  thai  is  pictured  here.  The  story,  by  Arthur  Train,  is 
packed  with  meat:  there  is  noi  a  draggj  moment  in  it.  However, 
it  is  the  acting  thai  -land-  out  and  impresses  one  here.  And  the 
honors  go  to  Louise  Dresser,  Ernest  Torrence,  Esther  Ralston  and 
Jack  Holt.  Miss  Dresser  Ln  the  pathetic  role  of  the  aged,  friend- 
less mother,  gives  a  portrayal  that  clutches  at  the  heart.  It  is  one 
more  personal  triumph  for  this  sterling  actress.  The  trial  scene  is 
a  masterpiece  of  suspense  and  the  climax  with  its  last  minute  evi- 
dence of  the  mother's  innocence  is  going  to  send  the  folks  home 
talking  about  this  one.    The  third  degree  sequence  is  also  well  done. 

THEME.  Modern  drama  dealing  with  weakness  of  cir- 
cumstantial evidence,  and  young  lawyer  forced  to  choose 
between  duty  and  the  girl  he  loves. 

PRODUCTION  HIGHLIGHTS.  The  fight  between 
Kelling  and  Devens  and  the  shooting  of  the  latter.  The 
third  degree.  The  trial  scene.  The  last  minute  acquittal. 
Reunion  of  mother  and  daughter. 

EXPLOITATION  ANGLES.  Put  on  screening  for 
local  judges,  lawyers,  police  and  press.  Use  comments  in 
ads.     Tie-up  with  dictaphone  dealer.     Play  up  principals. 

DRAWING  POWER.  O.  K.  for  any  house,  large  or 
small. 

SUMMARY.  A  real  relief  from  the  flood  of  mushy  jazz 
tales  and  society  stories.  Off  the  beaten  path  of  screen 
production  and  not  just  another  picture. 

THE  CAST 

Hugh  Dillon Jack   Holt 

Big  Bill   Devens Ernest  Torrence 

Moira  Devens Esther   Ralston 

Mrs.  Aileen  Clayton Louise   Dresser 

Henry    Kelling Richard    Tucker 

Tracy  Remond Ward  Crane 

Butler    Louis   Payne 

Author,  Arthur  Train.  Directed  by  Victor  Fleming.  Photo- 
graphed by  Alfred  Gilks. 

SYNOPSIS:  Moira  Devens  falls  in  love  with  Hugh  Dillon,  young 
attorney.  Father — powerful  politician,  gets  Hugh  post  in  district 
attorney's  office.  One  night,  father  murdered.  Mrs.  Aileen  Clayton, 
last  one  seen  entering  home  by  daughter,  who  does  not  know  she 
is  own  mother.  Kelling,  Devens'  partner,  shot  Big  Bill  with  gun 
left  by  Mrs.  Clayton.  Dillon  resigns  post,  acts  as  attorney  for 
defense,  discovers  dictagraph  record  with  Devens'  dying  words: 
"Kelling  Killed  Me!"     Dillon  gets  Moira. 


Jack 


Holt,  star  of  "The  Blind  Goddess" 
a  Paramount  production. 


The       Blind       Goddess       (Para- 
mount) 
PRESS  NOTICE 

unpHE  BLIND  GODDESS," 

J-   based    on    the    widely    read 

Arthur  Train  novel  of  the  same 

name,    comes    to     the    

Theatre,    commencing , 

bringing  to  this  city  a  heart 
gripping,  human  interest  drama 
and  murder  mystery  that  ranks 
as  one  of  the  outstanding  pro- 
ductions of  the  season. 

While  the  picture  was  made 
primarily  to  entertain,  it  also 
seeks  to  emphasize  in  a  spectac- 
ular way  the  injustice  of  convict- 
ing anyone  solely  on  circumstan- 
tial evidence.  Romance,  politics, 
mother  love  and  a  tense  murder 
trial  are  some  of  the  ingredients 
of  the  throbbing  plot.  The  locale 
is   New  York.   Fifth  avenue. 

Jack     Holt,     Esther     Ralston, 
Ernest      Torrence     and      Louise 
Dresser   are   the    principal    stars. 
CATCH   LINES 

A  smashing  dramatic  romance  painted 
against  a  background  of  New  York's 
criminal    courts    by    one    who    knows! 


The  Barrier 

(  Metro-Gold wyn-Mayer — 6480  Feet) 

(Reviewed  by  George  T.  Pardy) 

ONE  can  always  expect  lots  of  excitement  and  melodramatic 
w.i  I  hi]  is  from  a  Rex  Beach  yarn  and  "The  Barrier"  runs 
true  to  form  in  these  respects.  It's  ehuckful  of  the  rough 
stuff,  exploded  against  Alaskan  gold-strike  backgrounds,  -tan-  off 
with  a  terrific  gale  at  sea,  and  plunges  into  one  stormy  physical 
action-episode  after  another,  terminating  with  the  hero  and  heroine's 
escape  from  a  ship  being-  crushed  by  giant  icebergs.  This  lasl  scene 
is  remarkably  well  filmed  and  a  real  thrill-knockout.  Lionel  Barry- 
more  is  a  sinister  hit  as  the  scoundrel  skipper,  a  sure-enough 
human  brute,  and  there's  a  peach  n\'  a  Scrap  lie!  ween  him  and 
Norman  Kerry,  as  the  hero,  the  latter  registering  as  a  very  gallant, 
debonair  sort  of  chap.  Henry  Walthal  is  fine  as  the  lovable  old 
mariner,  and  Marceline  Day  wistfully  attractive  as  the  pretty  half- 
breed  girl.     Photography  first-class. 

THEME.  Melodrama.  Half-Indian  girl,  brought  up  as 
white,  taken  from  brutal  father,  is  claimed  by  him  again, 
but  rescued  by  loyal  lover  who  weds  her. 

PRODUCTION  HIGHLIGHTS.  Good  work  by  Lionel 
Barrymore  and  remainder  of  cast.  Opening  storm  scene. 
Sustained  fast  action  and  melodramatic  punches.  Colorful 
atmosphere,    impressive    settings. 

EXPLOITATION  ANGLES.  Cast  contains  several 
well-known  names,  play  them  up.  Bill  as  red-blood  melo 
of  the  Alaskan  gold  days. 

DRAWING  POWER.  O.  K.  wherever  old-fashioned, 
strenuous  melo  is  in  favor. 

SUMMARY.  Has  mass  appeal.  A  Rex  Beach  story  of 
Alaskan  gold-rush  days,  with  colorful  backgrounds,  great 
photography,  physical  action  in  plenty,  romantic  lure. 
Lionel   Barrymore   immense  in  brutal   villain   role. 

THE  CAST 

Meade  Burrell Norman   Kerry 

Gale    Henry    Walthall 

Stark    Bennett Lionel    Barrymore 

Necia    Marceline    Day 

Poleon    Mario    Carillo 

Sergeant  Murphy George  Cooper 

Alluna    Princess    Neola 

Author,  Rex  Beach.     Director,  George  Hill. 

SYNOPSIS.  A  baby  girl  is  rescued  from  a  brutal  father  by  a 
kindly  seaman,  when  her  mother,  a  full-blooded  Indian,  dies  aboard 
ship.  She  is  brought  up  unaware  of  her  half-Indian  parentage  until 
about  to  wed  an  American  Army  officer.  The  discovery  determines 
her  to  return  to  her  father.  She  does  so,  and  this  time  is  saved 
from  her  worthless  parent  by  her  lover,  whose  loyalty  finally  in- 
duces her  to  marry  him. 

The    Barrier     (Metro-Goldwyn- 

Mayer) 

PRESS   NOTICE 

AROUSING,  red-blood  melo- 
drama of  early  Alaskan 
days,  "The  Barrier"  adapted 
from  Rex  Beach's  well-known 
novel,  will  be  given  its  local  pre- 
miere   at    the    Theatre 

on  . 

This  is  a  vivid,  rugged  love 
story,  outlined  against  spectacu- 
lar backgrounds,  dealing  with  a 
girl  of  half-Indian  blood,  brought 
up  in  ignorance  of  her  parentage, 
the  discovery  of  which  nearly 
results  in  total  separation  be- 
tween her  and  the  Army  officer 
to  whom  she  is  betrothed. 

Norman  Kerry,  Henry  Wal- 
thall. Lionel  Barrymore,  Marcel- 
ine Day  are  featured.  A  bril- 
liant supporting  cast  is  in  evi- 
dence, including  George  Cooper, 
Bert  Woodruff,  Princess  Neola. 
Mario  Carillo,  Pat  Harmon. 
Shannon   Day,  and  several  other 

CATCH  LINES 

Lionel      Barrymore.     featured     in      "The  The    film    fight    of     the     century     be- 

Barrier,"    a    Metro-Goldwyn-Mayer    pro-         tween     Lionel     Barrymore    and     Norman 

duction.  Kerry    in    "The    Barrier!" 


April    3,     19  26 


1523- 


Other  Women's  Husbands 

(Warner  Brothers — Seven  Reels) 

(Reviewed  by  Frank  Elliott) 

THE  popularity  of  the  stars  may  help  this  one  at  the  box 
office,  but  it  is  just  another  program  picture  with  a  familiar 
plot — the  one  in  which  the  husband  falls  for  the  flapper 
■while  the  wife  learning  just  what  the  various  "business  engage- 
ments," are,  steps  out  with  the  other  man,  in  this  case  a  divorce 
attorney  who  is  in  love  with  her,  tries  to  persuade  her  to  get  a 
separation  from  friend  husband.  In  the  end,  however,  the  couple 
decide  they  still  love  each  other  and  divorce  fails  and  flapper  is 
abandoned.  Monte  Blue  is  not  called  on  for  much  acting  and  Marie 
Prevost  has  nothing  much  more  to  do  than  look  pretty.  She  does 
this  at  all  times.  Huntley  Gordon  completes  the  triangle,  while 
Phyllis  Haver  is  a  convincing  flapper.  There  are  a  few  interesting 
moments  such  as  the  discovery  by  the  wife  of  a  diamond  bracelet 
destined  for  "the  other  woman" ;  discovery  by  hero  that  pal  is 
paying  attention  to  the  wife,  scene  at  masque  ball. 

THEME.  Modern  comedy  drama,  with  wife,  finding 
her  huband  infatuated  with  other  woman  steps  out  herself 
with  another  man  and  soon  cures  hubby. 

PRODUCTION  HIGHLIGHTS.  The  discovery  of  the 
diamond  bracelet  and  the  efforts  of  husband  to  hide  it.  The 
episode  at  the  masque  ball.  The  divorce  trial.  The  climax 
in  which  hero  beats  up  lawyer. 

EXPLOITATION  ANGLES.  Play  up  the  names  of 
Monte  Blue,  Marie  Prevost,  Phyllis  Haver  and  Huntley 
Gordon.     Boost  it  as  a  merry  melange  of  marital  mixups. 

DRAWING  POWER.  Suitable  for  program  houses, 
community  theatres  and  towns. 

SUMMARY:  Your  best  selling  argument  on  this  one  is 
to  advertise  stars  because  plot  is  hackneyed  and  acting  only 
fair.  The  settings  are  rather  artificial  and  suspense  is  con- 
spicuous by  its  absence. 

THE  CAST 

Dick   Lambert Monte   Blue 

Kay,  his  wife Marie  Prevost 

Jack  Harding. ., Huntley  Gordon 

Roxana   Phyllis  Haver 

Roxana's  friend Mar jorie   Gay 

Dick's  chum John  Patrick 

Author,  E.  T.  Lowe,  Jr.  Directed  by  Earle  C.  Kenton.  Photo- 
graphed by  Charles  Van  Enger. 

SYNOPSIS:  When  Kay,  his  wife  goes  away  from  town  on 
visit,  Dick  Lambert  consents  to  attend  party  arranged  by  old  col- 
lege chum,  Jack  Harding.  At  party,  Dick  meets  Roxana,  for  whom 
Dick  falls  hard.  Kay,  learning  it's  another  woman  consents  to 
Harding's  attentions.  At  a  masked  ball,  Kay  is  mistaken  by  hus- 
band for  Roxana  and  he  makes  love  to  her.  Kay  starts  divorce  at 
Harding's  suggestion.  Dick  tires  of  Roxana.  Divorce  case  is  flivver. 
Dick  beats  up  Jack.    Husband  and  wife  reunited. 

Other  Women's  Husbands 

(Warner  Bros.) 
PRESS  NOTICE 

MONTE  BLUE  and  Marie 
Prevost  are  co-starred  in 
"Other  Women's  Husbands," 
the  attraction  on  the  silver  sheet 
at  the Theatre,  com- 
mencing   .  The  plot  deals 

with  a  young  married  couple, 
husband  meets  Roxana,  a  flapper 
who  made  a  business  of  playing. 
Then  the  wife  turns  the  tables 
and  steps  out  with  hubby's 
friend,  an  attorney  who  urges  her 
to  start  divorce  proceedings, 
hoping  to  win  her  for  himself. 
But  hubby  tires  of  flapper  and 
the  wife  finds  she  still  loves 
hubby,  so  the  divorce  proceed- 
ings are  dropped  and  it  all  ends 
with  a  delightful  climax.  Mr. 
Blue  and  Miss  Prevost  are  sup- 
ported by  Huntley  Gordon, 
Phyllis  Haver,  Marojrie  Gay, 
John  Patrick  and  others. 
CATCH   LINES 

A    fast-moving,    fascinating    tale    that 

ends    with    several    surprises.        What's 

Monte       Blue.       featured       in       "Other        sauce    for    the    goose    is    sauce    for    the 

Women's    Husband's"    a    Warner    Uros.         gander    said    the    wife — and    then    hubby 

release.  forgot    "the    other    woman!" 


The  Escape 


(Universal— 4500  Feet) 

(Reviewed  by  George  T.  Pardy) 

NOT  up  to  the  standard  of  previous  releases  featuring  Pete 
.Morrison:  The  latter  rides  and  battles  as  well  as  ever, 
wearing  his  usual  alluring  smile,  and  is,  generally  speaking, 
a  wholesome  and  pleasing  personality,  but  they've  handicapped 
him  with  a  singularly  inane  yarn  on  this  occasion.  There's  lots 
of  action  of  an  aimless  kind,  sort  of  lost  motion,  as  it  were,  folks 
gyrating  all  over  the  landscape,  with  the  customary  Western 
accompaniment  of  whistling  bullet. -  and  galloping  steeds,  but  they 
never  seem  to  accomplish  anything  definite.  Even  the  comedj 
gags  are  frightfully  ragged  and  vaguely  mirthful.  The  whole  pic- 
ture has  an  air  suggesting  that  the  director  wa.s  shooting  at  random 
and  satisfied  so  long  as  he  kept  the  players  chasing  around.  Admir- 
ers of  Westerners  aren't  usually  particular  about  plot  values,  but 
they  want  something  more  coherent  than  this.  It  may  get  by  in 
the  daily  change  houses,  or  as  half  of  a  double  bill. 

THEME.  Western  melo.  Johnny  Bowers  of  Rocking 
P.  ranch,  has  a  love  rival  in  a  chap  who  is  secretly  a  bandit 
leader.     Johnny  finishes  him  off  and  wins  the  lady. 

PRODUCTION  HIGHLIGHTS.  Pete  Morrison's  rid- 
ing and  fighting  stuff,  camera  work,  which  includes  a  num- 
ber of  very  fine  outdoor  views  of  mountain  and  plain ;  the 
quick  action,  comedy  shots,  fight  on  cliff  where  villain  is 
killed. 

EXPLOITATION  ANGLES.  Feature  Pete  Morrison. 
Bill  as  Westerner  with  lots  of  riding,  scrapping,  romance, 
but  don't  promise  much  as  to  story. 

DRAWING  POWER.  For  small  houses,  where  daily 
change  or  double  bills  prevail. 

SUMMARY.  Western  melo.  Moves  fast  enough,  but 
has  singularly  weak  story  even  for  a  picture  of  the  kind, 
where  you  don't  expect  anything  very  original  in  plot.  Pete 
Morrison  good  in  lead,  riding  and  battling  may  get  film  by 
in  small  houses. 

THE  CAST 

Johnny   Bowers Pete    Morrison 

Evelyn    Grant Barbara    Starr 

Jeremiah   Grant Frank   Norcross 

Howard   Breen Bruce   Gordon 

Silas  Peele E.  S.  Dewey 

Flossie    Lane Jane    Arden 

Manuel  Estrada Tex  Young 

Author,  Frank  Beresford.     Director,  Melbourne  Morante. 

SYNOPSIS.  Johnny  Bowers  and  Howard  Breen  are  rival  suit- 
ors for  Evelyn  Grant,  daughter  of  town's  bank  owner.  Breen  is 
secret  head  of  a  bandit  gang  and  plans  robbery  of  stage  bringing 
money  to  bank.  Johnny  and  his  men  are  jailed  on  a  false  charge, 
but  escape,  halt  the  stage,  take  the  money  to  the  bank.  The  gang 
holds  up  the  bank,  posse  pursues,  Breen  is  killed  Johnny  gets 
Evelyn. 

The    Escape    (Universal) 
PRESS  NOTICE 

PETE  MORRISON  in  "The 
Escape,"  a  lively  Western 
picture,  will  be  the  main  attrac- 
tion at  the  Theatre   on 


Pete    Morrison,    star   of    "The    Escape,' 
a    Universal    production. 


The  star  is  seen  in  the  role  of 
Johnny  Bowers  of  the  Rocking 
P  ranch,  in  love  with  Evelyn 
Grant,  daughter  of  the  owner  of 
the  town  bank,  with  a  rival 
named  Breen,  who  is  secretly  the 
leader  of  a  bandit  gang.  How 
Johnny  upsets  his  rival's 
schemes  to  make  a  getaway  with 
the  bank  funds,  and  incidentally, 
the  girl,  is  outlined  in  a  series 
of  events  that  bristle  with  thrills 
and  crackle  with  comedy. 

Barbara  Starr  wins  dramatic 
honors  in  the  heroine  role,  sup- 
ported by  Frank  Norcross,  Bruce 
Gordon,  E.  S.  Dewey,  and  other 
favorites. 

CATCH   LINES 

Pete  Morrison  as  a  dashing,  haro- 
riding,  fighting  hero,  who  wins  the  girl 
he   loves   in   the   face  of   big   odds ! 

Thrills,  laughter,  romance,  a  whirlwind 
action    melodrama    of   the    breezy   West! 


1524 


Motion     Picture     N  e  zv  s 


Bride  of  the  Storm 

(Warner  Brothers — Seven  Reels) 

(Reviewed  by  Frank  Elliott) 

THE   genius   and    understanding  of  J.    Stuart  Blackton   plus 
ill,,  beautj    and  ability  of  Dolores  Costello  and  a  support- 
ing easl   of  uniform  excellence  have  combined  here  to  give 
the  si  '    "i   the  mosl  gripping  as  well  as  colorful  sea  stories 

it   has    ever    reflected.      We    Peel    sure   that   audiences   everywhere 
mim-    to    find    LOO    per  cent   entertainment  in   the  remarkable 
charai  ons    registered   not  only   by   the  star  but  by   Tyrone 

r,  Sheldon  Lewis  and  Otto  Matieson,  the  trio  of  crafty  Dutch- 
men, grandfather,  Father  and  son,  the  latter  an  idiot.  Here  are 
three  rare  character  portraits;  primeval  passions  painted  in  pic- 
turesque  colors.  The  plot  is  not  woven  from  intricate  fabric.  It 
plain,  simple  tale,  but  it  carries  a  punch  in  every  scene  and 
holds  <>ne  in  a  vise  like  grip.  The  climax  in  which  the  young  Ameri- 
can naval  officer  figures  is  aboul  as  powerful  an  ending  as  we've 
■seen  on  the  shadow  stage  in  many  moon-. 

THEME.  Melodrama.  Youthful  officer  saves  an  Amer- 
ican girl  from  villains  who  seek  to  gain  her  fortune  by 
marrying  her  to  idiot. 

PRODUCTION  HIGHLIGHTS.  The  rescue  of  mother 
and  daughter  following  shipwreck.  The  first  visit  of 
Wayne  to  lighthouse.  Wayne's  second  visit  and  battle 
just.as  girl  is  to  be  married  to  idiot.  The  fights.  Fire  and 
falling  of  the  lighthouse. 

EXPLOITATION  ANGLES.  Play  up  Dolores  Costello 
as  beautiful  heroine  of  "The  Sea  Beast."  Use  names  of  fine 
cast.    Build  maritime  atmosphere  into  lobby. 

DRAWING  POWER.     O.  K.  for  audiences  everywhere  j 
and  in  houses  of  all  classes. 

SUMMARY.  A  picture  that  stands  out  for  excellence 
of  its  cast,  story,  acting  and  direction.  Has  enough  thrills 
for  several  features.  Beautifully  photographed  and 
mounted.  One  of  the  best  sea  stories  of  any  season.  A 
screen  treat. 

THE   CAST 

Faith    Fitzhugh Dolores    Costello 

Dick    Wayne John    Harron 

Hans   Kroom Otto   Matieson 

Piet    Kroom Sheldon    Lewis 

Jacob   Kroom Tyrone   Power 

Faith's  Mother Julia  Swayne   Gordon 

Faith  at  8 Evon    Pelletier 

From  novel,  "Maryland,  My  Maryland,"  by  James  Francis  Dwyer, 
Directed  by  J.  Stuart  Blackton.  Photographed  by  Nick  Musuraca 
and  Bill  Adams. 

SYNOPSIS.  Saved  from  wreck  of  American  ship  off  Dutch 
East  Indies,  Faith  Fitzhugh  is  left  to  the  mercy  of  three  villainous 
keepers  of  a  Dutch  lighthouse.  Greedy  for  her  wealth  the  two 
elder  plan  to  marty  her  to  idiot  son.  Dick  Wayne,  member  of  crew 
of  U.  S.  ship  repairing  cable  off  lighthouse,  who  formerly  has  seen 
girl,  comes  to  rescue  and  saves  her  after  terrific  battle  with  trio. 

Bride    of    the    Storm 
(Warner  Bros.) 
PRESS   NOTICE 

DOLORES    COSTELLO,    is 
the    star    of    "Bride    of    the 
Storm,"     which     comes     to     the 

Theatre,       commencing 

.  This  is  the  film  ver- 
sion of  the  thrilling  story, 
"Maryland,  My  Maryland," 
written  by  James  Francis 
Dwyer  and  directed  by  J. 
Stuart   Blackton. 

The  picture  takes  its  title 
from  the  stormy  quarrels  and 
scheming  battles  of  three  crafty 
Dutchmen  to  win  the  fortune 
of  a  lovely  orphaned  girl  by 
marrying  her  to  the  youngest 
of  their  family,  Hans,  an  idiot. 
The  girl  is  saved  from  a  miser- 
able fate  by  an  adventurous 
naval    officer    who    rescues    her. 

CATCH  LINES 

The  glorious  heroine  of  "The  Sea 
Beast,"  in  another  thundering  melo- 
drama of  the  sea! 

Dolores    Costello.    star   of    "Bride   of   the  A  drama  of  thrilling  love  in  an  ocean 

a    Warner    Brothers    production.         of   cruelty   and   terror! 


The  Arizona  Streak 

(F.  B.  O. — 4540  Feet) 

'Reviewed  by  George  T.  Pardy) 

TOM  TYLEK  lives  up  to  the  reputation  he  attained  as  a  fine 
athlete  and  bold,  daring  rider  in  previous  releases.  He  is 
kepi  going  at  top  speed  all  the  way  through  this  feature, 
which,  while  it  otters  nothing  unusual  in  the  plot  line,  has  enough 
melodramatic  punches  and  comedy  gags  to  hold  the  interest  and  will 
pass  muster  as  an  attraction  warranted  to  please  the  many  ad- 
mirers  of  strenuous  Westerners.  Most  of  the  fun  centers  around 
the  grouchy  old  cook  of  the  ranch,  Smiling  Morn,  an  amusing 
character  sketch  contributed  by  Al  Hewston  that  is  rich  in  humor- 
ous appeal.  The  role  of  Dandy  Darrell,  cowboy  and  joyous 
gambler,  fits  Tyler  like  the  proverbial  glove,  and  Ada  .Mae  Vaughn 
wins  instant  favor  as  the  peri  and  pretty  heroine,  Ruth  Castleman. 
There  are  numerous  thrill  situations,  some  good  scraps  and  a  red- 
hoi  seance  when  the  escape  from  the  burning  bunk  house  is  filmed. 
Photographj    excellent,  support  0.  K. 

THEME.  Cowboy  Darrell  wins  the  Bar  C  ranch  in  a 
gambling  game.  Afterwards  he  saves  the  rightful  heiress 
from  a  designing  villain  and  weds  her. 

PRODUCTION  HIGHLIGHTS.  Tom  Tyler's  athletic 
and  riding  stunts  and  clean-cut  portrayal  of  hero  Darrell. 
Al  Hewston's  comedy  hits.  Frankie  Darro's  good  work 
in  kid  role.  The  fast  action,  melodramatic  and  romantic 
interest. 

EXPLOITATION  ANGLES.  Bill  as  typical  Tyler 
Westerner,  play  up  leading  man's  riding  and  battling  feats. 
Stress  furious  action,  thrills  and  comedy. 

DRAWING  POWER.  Will  fill  the  bill  wherever  rapid 
Westerners  please  'em. 

SUMMARY.  Tom  Tyler  cuts  out  a  lively  pace  in  this 
one,  his  riding  and  fighting  stuff  keeping  the  action  buzz- 
ing along  in  whirlwind  style.  Is  well  supported,  comedy 
shots  pleasing.     A  good  average  Westerner. 

THE  CAST 

Dandy    Darrell Tom   Tyler 

Smiling    Morn Al    Hewston 

Ruth   Castleman Ada   Mae   Vaughn 

Mike    Frankie    Darro 

Denver   Dave  Ward 

Velvet    Hamilton LeRoy    Mason 

Jim    Ed   Smith 

Author,  F.  A.  E.  Pine.     Director,  Bob  De  Lacey. 

SYNOPSIS.  In  a  gambling  game  Dandy  Darrell  wins  the  Bar  C 
ranch  from  Rufus  Castleman,  who  dies.  Dandy  whips  Black  Duff, 
drunken  foreman  of  the  ranch.  Ruth  Castleman  returns  and  Dandy, 
infatuated  with  the  girl,  does  not  let  her  know  the  property  is  now 
his.  Duff  tells  her  Dandy  caused  her  father's  death.  She  fires 
Dandy,  but  latter  spoils  Duff's  plans  to  steal  cattle,  saves  Ruth  from 
him  and  wins  her. 

The   Arizona   Streak    (F.   B.   O.) 
PRESS    NOTICE 

TOM  TYLER  in  a  rattling 
Western  melodrama  en- 
titled "The  Arizona  Streak," 
will  be  the  big  screen  attrac- 
tion   at    the    Theatre    on 

.      This     is     a     picture     in 

which  pungent  thrills,  delight- 
ful romance  and  slashing  action 
are  neatly  balanced  by  comedy, 
with  the  athletic  star  at  his 
best  in  a  role  that  demands 
startling  feats  of  activity,  dar- 
ing horsemanship  and  ability  to 
fight  like  a  second  Dempsey. 
Tom  plays  the  part  of  Dandy 
Darrell,  who  wins  a  ranch  in  a 
gambling  game,  conceals  the 
fact  from  the  rightful  heiress, 
a  girl  he  loves,  and  evens  mat- 
ters  up  finally   by   wedding   her. 

CATCH  LINES 

A    ringing    story    of    adventure    in    the 
West  with  a  gambling  hero  who  plays  a 
straight  game  for  a  girl — and  wins! 
Tom     Tyler,     star     of     "The     Arizona  Tom   Tyler  in  a  rattling  tale  of  love. 

Streak."    an    F.     B.    O.    production.  romance  and  heroic  endeavor. 


April    3 ,     19  26 


152? 


The  Fighting  Cheat 

(Artclass  Pictures  Corp. — 5000  Feet) 

(Reviewed  by  George  T.  Pardy) 

THE  fifth  of  a  series  of  acrobatic  stunt-thrillers  with  Wesi 
ern  environment,  this  picture  is  every  bit  as  lively  a  proposi- 
tion as  any  of  its  predecessors,  and  comes  out  considerably 
in  the  lead  so  far  as  plot  values  are  concerned,  for  the  story  pos- 
sesses quite  a  little  pathos  and  heart  appeal,  as  well  as  physical 
punches.  Wally  Wales  distinguishes  himself  by  an  extraordinary 
display  of  agility  and  nerve  that  will  astonish  those  who  have  not 
seen  his  tricks  before,  and  win  him  many  new  admirers.  More- 
over, he  is  no  slouch  of  an  actor,  and  gets  away  with  some  good 
emotional  stuff  in  his  scenes  with  the  blind  mother  and  the  girl. 
The  latter  is  daintily  portrayed  by  Jean  Arthur,  who  registers  as 
a  very  sweet  and  wining  heroine.  Charles  Whitaker  throws  a  lot 
of  pep  into  the  villain  role  and  the  support  is  smoothly  balanced. 
Clear,  distinct  photography,  fine  views. 

THEME.  Cowboy  Kenyon  aids  a  wounded  bandit,  falls 
in  love  with  latter's  sister,  passes  through  a  medley  of 
adventures,  wins  girl,  whose  brother  reforms. 

PRODUCTION  HIGHLIGHTS.  Developments  of 
romance  and  mother-love  lure.  Scenes  where  Wally  finds 
Ruth's  wounded  brother.  Abduction  of  Ruth.  Wally  on 
trail.  Running  fight  with  outlaws  through  mountains. 
Wales  startling  acrobatic  stunts. 

EXPLOITATION  ANGLES.  You  can  safely  promise 
patrons  a  zippy  melodramatic  romance.  Boost  as  strenu- 
ous Westerner.  Play  up  Wally  Wale's  riding  and  acro- 
batic feats. 

DRAWING  POWER.  Will  please  wherever  the  red- 
blood  Westerners  bring  'em  in. 

SUMMARY.  Skips  along  at  express  speed.  Is  prob- 
ably best  so  far  of  series  of  acrobatic  stunt  thrillers  starring 
Wally  Wales,  who  pulls  great  stuff  in  this  one.  Western 
atmosphere  and  continuous  thrills,  heart  interest,  will  hold 
average  fan. 

THE  CAST 

Wally   Kenyon Wally   Wales 

Ruth   Wells Jean   Arthur 

Laf e    Wells Ted    Rackerby 

Mrs.   Wells Fanny    Midgley 

Jud  Nolan Charles   Whitaker 

Doctor    V.  L.   Barnes 

Cook    Al   Taylor 

Author,  Betty  Burbridge.     Director,  Richard  Thorpe. 

SYNOPSIS.  Lafe  Wells,  member  of  a  bandit  gang,  is  shot  and 
left  alone  in  the  plains.  Wally  Kenyon  finds  him  and  agrees  to 
his  request  to  take  his  money  to  his  mother  Lafe  supposing  that  he 
is  dying.  Wally  accomplishes  his  mission  and  falls  in  love  with 
Lafe's  sister  Ruth.  Lafe  recovers  and  later,  when  Ruth  and  Wally 
are  ambushed  by  the  outlaws,  he  brings  the  sheriff's  men  to  their 
aid.     The  lovers  are  united. 

The     Fighting     Cheat      (Artclass 

Pic.) 

PRESS  NOTICE 

AN  acrobatic  stunt  thriller  of 
the  finest,  a  Westerner 
that  will  keep  your  nerves  on  the 
jump  with  daredevil  feats  and 
thundering  action,  is  "The  Fight- 
ing Cheat,"  starring  Wally 
Wales,  and  scheduled  to  be 
shown  on  the  screen  of  the 
Theatre  on  . 

The  star  appears  as  Kenyon, 
who  aids  a  wounded  bandit,  sup- 
posed to  be  dying,  falls  in  love 
with  the  latter's  sister,  and  even- 
tually wins  her  after  undergoing 
an  amazing  amount  of  adven- 
tures. Action  all  the  way,  Wally 
Wales  fighting  like  a  demon, 
riding  and  performing  wonderful 
stunts. 

Pretty  Jean  Arthur  as  heroine 
Ruth,  and  a  dandy  supporting 
cast.  Charles  Whitaker  scoring 
a  big  hit  in  villain  role. 

CATCH   LINES 

Watch    for    Wally    Wale's    leap    from 
Wally    Wales,    star    of    "The    Fighting        his  horse   to  a  speeding  train,  and  other 
Cheat,"    an    Artclass    release.  mad   feats   of  daring! 


The  Blackguard 


(Lee-Bradford— 6937  Feet) 

(Reviewed  by  George  T.  Pardy) 

A  TRIFLE  slow  in  getting  started,  but  once  this  picture  striken 
its  gait  it  maintains  fast  action  to  the  finish  and  provides 
virile  entertainment.  The  early  sequences  are  devoted  to 
showing  the  formation  of  the  young  hero's  character  and  the  in- 
fluence upon  him  of  a  hallucination  caused  by  an  injury  to  his  head, 
whereby  he  is  dominated  by  a  vision  of  a  music-god,  Maliol,  who 
promises  him  success  as  a  violinist,  so  long  as  lie  confines  his  affec- 
tions to  his  art.  He  really  wins  through  hard  work,  but  the  .Maliol 
idea  rules  him  so  sternly  that  the  woman  he  loves,  Princess  Marie, 
is  led  to  share  his  belief.  The  big  thrills  come  during  the  revolu- 
tion, when  he  risks  all  to  save  Marie,  and  the  mob  scenes,  the  fight 
with  Levenski  and  escape  from  the  burning  palace  are  staged  with 
tremendous  spectacular  effect.  Jane  Novak  and  Walter  Rilla  do 
excellent  work  in  the  leading  roles  and  are  well  supported.  Photo- 
graphy A-l. 

THEME.  Melodrama.  Young  violinist  saves  woman  he 
loves  in  Russian  revolution.  Badly  injured,  he  sacrifices 
his  art  but  finds  his  reward  in  her  affection. 

PRODUCTION  HIGHLIGHTS.  The  spectacular  mob 
scenes,  burning  of  the  palace,  hero's  fight  with  Levenski, 
his  escape  from  flames.  Sustained  melodramatic  action,  ro- 
mance development.  Work  of  leads  and  support.  Episode 
where  lovers  are  reunited. 

DRAWING  POWER.  Suitable  for  neighborhood, 
smaller  houses  and  towns. 

SUMMARY.  Has  general  audience  appeal.  Puts  over 
some  big  melo  punches.  Settings  attractive,  mob  scenes 
in  Russian  revolution  remarkably  well  handled.  Piles  up 
pathos  and  heart  interest.    Well  directed  and  acted. 

THE  CAST 

Princess    Idourska Jane    Novak 

Michael    Caviol Walter    Rilla 

Adrian   Levenski     / Bernhardt   Goetzke 

Maliol  } 

Pomponard  Frank  Stanmore 

Author,  Raymond  Patton.     Director,  Graham  Cutts. 

SYNOPSIS.  Michael  Caviol,  violinist,  sees  visions  in  which 
he  is  dominated  by  a  god-like  creature,  Maliol,  who  promises  him 
success  so  long  as  he  loves  nothing  but  his  art.  He  becomes  famous 
but  shuns  the  love  of  woman  until  he  loses  his  heart  to  Russian 
princess  Marie  Idourska.  The  Revolution  breaks.  Michael  finds 
the  leader  to  be  Adrian  Levenski,  his  former  music  master.  He 
obtains  two  passports  from  Levenski  and  effects  Marie's  escape. 
Levenski  and  Michael  fight  and  latter  is  thrown  into  flaming  build- 
ing, escaping  badly  burned.  While  praying  in  a  church  Marie  enters 
and  kneels  beside  him,  no  longer  a  princess  but  his  love. 

The      Blackguard 

(Lee-Bradford) 

PRESS   NOTICE 

urpHE  BLACKGUARD"  a 
JL  spectacular  melodrama  of 
compellling  heart  interest,  star- 
ring Jane  Novak,  is  scheduled  to 
be  shown  at  the The- 
atre on . 

This  film  deals  with  the  days 
of  the  Red  Terror  in  Russia  at 
the  outbreak  of  the  revolution. 
The  hero  is  a  young  violinist 
who  has  won  world-wide  fame 
and  the  love  of  the  Princess 
Idourska.  When  the  latter  is 
threatened  with  death  her  lover 
comes  to  her  aid.  risks  his  life 
and  is  terribly  injured  effecting 
her  escape,  but  afterwards  re- 
joins  her   in   safety. 

Jane  Novak  scores  one  of  the 
biggest  hits  of  her  career  in  the 
leading  role  and  is  supported  by 
a  brilliant  cast. 

CATCH  LINES 

They    called    him    "The    Blackguard.'* 
yet    he   was    willing    to   sacrifice   renown 
Tane   Novak,   appearing   in    "The    Black-         and  his   life  for  the  woman   he  loved! 
guard."    a     Lee-Bradford    release.  The   Red    Revolution! 


Motion     Picture     X  c  w  s 


Win,  Lose  or  Draw 

(Artclass  Pictures,  Corp. — 5000  Feet) 

i  Reviewed   by  George  T.  Pardy) 

PUTS  over  a  double  fan  appeal,  animal  lovers  as  well  as 
admirers  of  regulation  fasl  riding,  gunplay  Westerners, 
should  be  thoroughly  pleased  with  this  one,  and  juvenile 
patrons  are  sure  to  gel  wildly  enthusiastic  over  the  work  of  Sena- 
tor, the  well-trained  and  peculiarly  sagacious  horse,  and  his  no  Less 
intelligent  canine  pal,  Bullet.  These  two  pull  off  a  great  stunt 
when  their  master  is  trapped  in  the  mine  shaft  behind  a  loeked 
door.  Senator  blithely  kick-  the  door  away  from  its  hinges,  while 
Bullet  drops  down  a  lariat  up  which  the  imprisoned  man  climbs 
to  freedom,  just  in  time  to  save  the  heroine  from  her  thug  assail- 
ants, whom  he  batters  into  submission.  Leo  Maloney  plays  a  dual 
role  with  lots  of  dash  ami  ginger,  Josephine  Hill  is  an  attractive 
heroine  and  the  support  is  adequate.  The  photography  through 
out  i-  excellent,  offering  a  number  of  beautiful  outdoor  views,  and 
unusually  effective  double  exposures. 

THEME.  Conspirators  plot  to  get  possession  of  ranch 
owned  by  Fayette  and  daughter,  on  which  gold  has  been 
found.     Hero  defeats  their  schemes,  wins  girl. 

PRODUCTION  HIGHLIGHTS.  Zippy  action,  melo- 
dramatic punches,  love  interest,  good  photography.  Tricks 
of  trained  horse  and  dog,  scene  where  they  rescue  her 
from  mine  shaft.  Maloney's  clever  dual  portrayals.  Fight 
at  finish. 

EXPLOITATION  ANGLES.  Bill  as  snappy  West- 
erner with  good  romantic  interest.  Play  up  Leo  Maloney's 
riding,  fighting  stunts,  also  trained  horse  and  dog. 

DRAWING  POWER.  Good  card  wherever  live  West- 
erners are  popular. 

SUMMARY.  Has  lots  of  go  and  fun.  Star  busy  all  the 
time,  gets  some  cracking  stunt  work  across.  Animal  lov- 
ers will  like  the  trained  horse  and  dog  stuff,  which  has  also 
strong  juvenile  appeal.     A  likely  Westerner. 

THE   CAST 

Ward  Austin Leo  Maloney 

Ben   Austin Leo    Maloney 

U.   S.   Marshal Roy   Watson 

Pierre    Fayette Whitehorse 

Heloise  Fayette Josephine   Hill 

Fred   Holt Leonard   Clapham 

Barney  Sims Bud   Osborne 

Author,  Ford  Beebe.     Director,  Leo  Maloney. 

SYNOPSIS.  Pierre  Fayette  and  daughter  Heloise  find  gold  on 
their  ranch.  Holt  and  Sims  throw  suspicion  on  Pierre  as  a  former 
bandit.  Deputy  marshal  Ben  Austin  investigates  and  is  wounded 
from  ambush.  His  brother  Ward  takes  his  place  as  deputy  and  wins 
Heloise's  confidence.  Ward  falls  down  the  mine  shaft.  He  is  re- 
leased by  his  horse  and  dog  in  time  to  intervene  when  Holt  and 
Sims  attack  the  Fayettes.  Ward  subdues  the  villains  and  wins 
Heloise. 

Win,     Lose     or    Draw     (Artclass 

Pictures) 

PRESS    NOTICE 

A  STIRRING  melodrama  of 
+  \  the  West,  "Win,  Lose  or 
Draw,"  starring  Leo  Maloney. 
will  be  the  leading  screen  attrac- 
tion   at    the    Theatre    on 

.      This     picture     presents 

Leo  Maloney  in  a  dual  role,  as- 
sisted by  a  horse  and  dog  of 
wondrous  sagacity  and  deals 
with  the  attempts  of  a  couple  of 
conspirators  to  annex  a  ranch 
on  which  gold  has  been  found, 
the  property  of  Pierre  Fayette 
and  daughter  Heloise.  The 
hero  takes  his  brother's  place 
as  deputy  marshal,  after  the 
latter  has  been  wounded,  ex- 
poses the  conspiracy,  arrests 
the  plotters  and  wins  Heloise. 
Josephine  Hill  plays  the  hero- 
ine role  supported  by  Roy 
Watson,  Leonard  Clapham, 
Bud  Osborne  and  Whitehorse. 
CATCH  LINES 

A  rousing  Westerner  with  action  ga- 
lore, a  daring  hero,  lovely  heroine,  a 
dog  and  horse  that  do  everything  but 
speak! 


Ladies  of  Leisure 


Leo 


Maloney. 
Draw," 


star    of    "Win.     Lose 
in    Artclass    release. 


(Columbia  Pictures — 5257  Feet) 

(Reviewed  by  George  T.  Pardj  I 

RATIIKu  Inn-civ  constructed,  and  only  mildly  interesting  en- 
tertainment! The  director  hadn't  a  particularly  strong  line 
of  material  to  weave  into  form,  and  his  manner  of  handling 
it  didn't  improve  the  film's  chances  a-  a  box  office  asset.  There 
are  several  queer  gaps  in  the  continuity,  such  as  when  a  jealous 
suitor  takes  a  shot  at  heroine  Mamie  and  you  can't  tell  whether 
she  has  been  exterminated  or  not,  ami  are  left  wondering  why  a 
player-piano  jumps  right  into  view  with  keys  rattling  off  the  Wed- 
ding March.  Elaine  Hammerstein  is  unable  to  gel  much  out  of  the 
Mamie  Taylor  role,  but  is  good  to  look  at  and  does  as  well  as  could 
be  expected  with  a  feeble  part.  The  story  doesn't  grip  at  any  time, 
it's  too  far-fetched  to  be  convincing,  and  tiresome  as  a  whole,  al- 
though the  comedy  gags  gel  a  laugh  here  ami  there.  Support  fair, 
photography  0.    K. 

THEME.  Drama.  Girl  in  love  with  man  whose  sister 
she  acts  as  companion  to,  disappears  when  her  shady  past 
threatens.     Is  eventually  cleared  and  weds  him. 

PRODUCTION  HIGHLGHTS.  Good  work  by  T. 
Roy  Barnes  in  comedy  situations.  .Scene  where  Lannigan 
terrifies  Mamie  during  hero  s  birthday  party.  Episode 
where  Van  Norden  prevents  her  from  committing  suicide ; 
surprise  twist  at  end. 

EXPLOITATION  ANGLES.  The  title  has  pulling  pos- 
sibilities, although  it  hasn't  got  much  to  do  with  tale. 
Bill  has  heart  interest  drama.     Big  cast  is  worth  featuring. 

DRAWING  POWER.  Suitable  for  daily  change  houses, 
or  half  of  double  bill. 

SUMMARY.  Offers  weak  story  that  suffers  from  poor 
direction.  There  is  some  agreeable  comedy  relief,  but  the 
pathos  is  strained  and  ineffective,  the  plot  as  a  whole  being 
unconvincing  and  continuity  ragged.  May  pass  in  cheap 
houses. 

THE  CAST 

Mamie    Taylor Elaine    Hammerstein 

Eric  Van  Norden T.  Roy  Barnes 

Jack    Forrest ' Robert    Ellis 

Marian    Forrest Gertrude    Short 

Wadleigh    Thomas    Ricketts 

Eddie  Lannigan James  Mason 

Detective   Joseph  W.  Girard 

Author,  Albert  Lewin.  Director,  Thomas  Buckingham.  Pho- 
tographed by  Dewey  Wrigley. 

SYNOPSIS.  Mamie  Taylor,  companion  to  Marian  Forrest,  is 
in  love  with  latter's  brother  Jack.  Mamie's  affections  are  fixed  on 
Van  Norden,  wealthy  bachelor.  Eddie  Lannigan,  crook,  threatens 
to  expose  Mamie's  past.  She  runs  away,  is  stopped  from  committing 
suicide  by  Van  Norden,  who  takes  her  to  his  residence.  Jack  trails 
Mamie,  accuses  Van  Norden  of  disloyalty.  Mamie  exits  by  rear 
door  and  Marian  suddenly  appears,  informing  Jack  she  and  Van 
Norden  are  married.     Jack  and  Mamie  are  united. 

Ladies      of      Leisure      (Columbia 

Picture) 

PRESS  NOTICE 

ELAINE  HAMMERSTEIN 
plays  the  feminine  lead  in 
"Ladies  of  Leisure,"  a  picture  of 
tremendous  heart  appeal,  with 
society  and  underworld  atmos- 
phere,     which      comes      to      the 

Theatre  on . 

She  is  seen  as  Mamie  Taylor, 
in  love  with  Jack  Forrest, 
brother  of  Marian  a  girl  to  whom 
Mamie  is  hired  companion,  and 
trusted  friend.  A  crook  black- 
mailer threatens  to  expose 
Mamie's  past  and  though  inno- 
cent of  wrong-doing  she  runs 
away.  A  series  of  odd  events 
lead  up  to  a  most  astonishing 
climax  with  Mamie  finally 
cleared  and  happy  with  the  man 
she  loves. 

CATCH    LINES 

Her  dark  past  threatened.  Would  the 
man  she  loved  forgive?  See  how  fate 
solved  this  problem  for  the  heroine  in 
"Ladies    of    Leisure!" 

When  disaster  hovered  over  her.  she 
Elaine  Hammerstein,  star  of  "Ladies  sought  oblivion  among  the  shifting 
of    Leisure."    a    Columbia    production.  macses   and   shadows   of   the   great    city! 


April    3 .     1926 


1527 


Red  Dice 


(Prod.  Dist.  Corp. — Six  Reels) 

(Reviewed   by  George  T.  Partly ) 

HAS  all  the  earmarks  of  a  successful  box  office  draw!  It's 
a  thoroughly  up-to-date  plot  built  around  the  activities  of 
rum-runners,  combining-  melodramatic  power  with  brilliant 
comedy,  well  acted  and  directed  and  registering'  as  first-chop  enter- 
tainment. There  are  a  variety  of  complications  to  the  story,  which 
winds  in  and  out  through  a  maze  of  unexpected  situations,  but 
not  the  least  of  the  picture's  good  qualities  is  the  fact  that  its 
continuity  is  preserved  intact  from  start  to  finish.  Underworld 
atmosphere  not  infrequently  suffers  from  absurd  exaggeration  on 
the  screen,  in  this  instance  it  is  developed  with  remarkable  accuracy 
nt  detail  and  carries  conviction.  Much  of  this  realism  is  due  to 
the  excellent  work  of  the  cast,  Rod  LeRoque,  always  an  accom- 
plished artist,  making  a  great  impression  in  the  hero  role  and 
Marguerite  De  La  Motte  winning  stellar  honors  as  the  girl.  Sup- 
port adequate.     Photography  0.  K. 

THEME.  Melodrama.  Hero  and  heroine  fall  in 
clutches  of  bootlegger  king,  but  finally  extricate  them- 
selves after  passing  through  a  medley  of  adventures. 

PRODUCTION  HIGHLIGHTS.  Killing  of  Conroy. 
Scene  where  Alan  throws  dice  for  suicide  date.  Under- 
world atmosphere,  recurrent  thrills,  comedy  flashes.  Rod 
La  Roque's  work  in  lead.  Big  punch  episode  where  boot- 
leggers are  trapped. 

EXPLOITATION  ANGLES.  Stress  story's  romantic 
and  melodramatic  sweep  and  comedy  relief.  Play  up  as 
thrilling  underworld  yarn.     Feature  principals. 

DRAWING  POWER.  Good  card  for  any  house,  will 
please  masses. 

SUMMARY.  Has  universal  audience  appeal,  moves 
swiftly,  slams  over  melo  punches  with  great  effect,  inter- 
polates pleasing  comedy.  Rod  La  Roque  and  Marguerite 
De  La  Motte  score  big  hits  in  leading  roles.  Good  modern 
melo  with  humorous  angles. 

THE  CAST 

Alan  Beckwith '. Rod  La  Roque 

Beverly  Vane    Marguerite   De   La   Motte 

Johnny   Vane Ray    Hallor 

Andrew  North Gustave  Von  Seyffertitz 

Squint   Scroggins George    Cooper 

Nick   Webb Walter   Long 

Mrs.  Garrison Edythe  York 

Author,  Adapted  from  Octavus  Roy  Cohen's  novel,  "The  Iron 
Chance."  Director,  William  K.  Howard.  Photographed  by  Lucian 
Andriot. 

SYNOPSIS.  Alan  Beckwith,  broke,  insures  his  life  for  bootleg 
king  North,  agreeing  to  commit  suicide  later.  He  weds  a  woman  of 
North's  choosing,  Beverly  Vane,  whose  brother  Johnny  is  in  North's 
power.  Alan  and  Beverly  fall  in  love.  He  and  Johnny  plot  to  seize 
one  of  North's  rum  cargoes.  They  are  trapped  by  North  and  his 
men,  but  Beverly  appears  with  revenue  officers.  The  North  gang  is 
arrested.     Beverly  and  Alan  face  happy  future  together. 

Red     Dice     (Prod.     Dis.     Corp.) 
PRESS    NOTICE 

MELODRAMA,  mystery 

and  mirth  amid  the  shad- 
ows of  the  underworld  are  set 
forth  in  the  spectacular  plot  of 
"Red  Dice,"  the  big  picture 
which    will    be    given    its    local 

premiere   at   the Theatre 

on  . 

Rod  La  Roque  plays  the 
leading  role  in  this  romantic 
expose  of  the  criminal  boot- 
legging industry  in  which,  as 
Alan  Beckwith,  he  is  enmeshed 
in  a  net  of  intrigue  and  perils, 
schemes  against  the  king  of  the 
liquor-smugglers,  shakes  dice 
for  his  life,  loses,  but  wins  out 
in  the  end  through  the  interven- 
tion of  the  girl  he  loves. 

Marguerite    De    La    Motte    is 
seen   in   the   feminine   lead,   with 
Ray    Hallor,    and    Gustave    Von 
Seyffertitz  in  important   roles. 
CATCH  LINES 

A  story  of  two  lives  in  the  grip  of  the 
devil-chief   of   the   liquor  smugglers ! 
Rod     La    Roque.    star    of     "Red    Dice"  He  accepted  his  fate  on  the  throw  of 

a     Producers     Distributing     Corporation         the    Red    Dice,    but   love   intervened   and 
production.  saved  him  ! 


Sky  High  Corral 


(Universal— 4871  Feet) 

i  Reviewed   by  George   T.  Pard\  ) 

A  FOREST  ranger  romance  filmed  amid  extremely  colorful 
surroundings,  this  Westerner  is  well  directed,  continuity  com- 
pactly knit  together,  offers  a  pleasing  love  interesl  yarn,  as 
well  as  perpetually  fast  action  and  stands  on  a  level  with  the  besl 
features  in  which  Art  Acord  has  been  featured.  Four-footed  play 
ers  are  common  enough  these  days,  but  for  all  that  Acord's  canine 
and  equine  assistants  deserve  a  word  of  praise.  Hex,  the  dog,  is  as 
foxy  as  they  make  'em  and  Johnny-on-the-spot,  wherever  the  ex 
igeneies  of  the  tale  demand  his  services,  and  Raven,  the  horse,  does 
some  real  acting  that  fully  entitles  him  to  the  closeups  lie  gets.  -V 
good  screen  combination  this  talented  trio.  Marguerite  Clayton,  al- 
ways a  competent  little  actress,  makes  an  alluring  impression  as 
heroine  Shasta  Hayden,  while  Duke  R.  Lee  registers  as  a  sufficiently 
eminent  scoundrel  in  the  part  of  Durk. 

THEME.  Western  melo.  Attempt  by  Whitney  Durk 
to  embroil  rancher  Hayden  and  daughter  with  Govern- 
ment officers  is  halted  by  ranger  McCabe,  who  defeats 
Durk,  weds  girl. 

PRODUCTON  HIGHLIGHTS.  Good  atmosphere, 
melodramatic  realism,  gingery  action.  McCabe's  meeting 
with  Shasta.  Scene  where  Whitney  Durk  and  pals  drive 
off  Hayden's  cattle.  The  fights.  Capture  of  the  gang. 
Acord's  work.     Climax. 

EXPLOITATION  ANGLES.  Bill  as  snappy-action 
picture  of  the  wild  outdoors,  with  strong  romantic  and  mel- 
odramatic appeal.  Play  up  Acord  and  trained  horse  and 
dog. 

DRAWING  POWER.  Will  appeal  to  Western  fans 
anywhere. 

SUMMARY.  Slams  over  lots  of  exciting  situations,  no 
letup  to  action  whirl,  has  love  interest  values,  colorful 
scenic  views.  Art  Acord,  his  horse  and  dog.  busy  all  the 
time.  Acting  good,  on  the  whole  an  entertaining  Western 
melodrama. 

THE  CAST 

Jack   McCabe Art   Acord 

Shasta    Hayden Marguerite    Clayton 

Whitey  Durk Duke  R.  Lee 

Burns    Jack    Mower 

Bill    Hayden Tom    Lingham 

Gregg    Blackie    Thompson 

Slim    Missouri   Royer 

Author,  Ralph  Cummings.  Director,  Cliff  Smith.  Photographed 
by  Eddie  Linden. 

SYNOPSIS.  Government  having  declared  a  certain  tract  of  land 
a  game  preserve,  rancher  Bill  Hayden  and  his  daughter  Shasta  are 
about  to  be  evicted.  Forest  ranger  Jack  McCabe  falls  in  love  with 
Shasta.  Hayden's  secret  enemy,  Durk,  steals  Hayden's  cattle  and 
tells  him  the  rangers  are  responsible.  Jack  saves  both  Hayden  and 
the  girl  from  Durk's  men.  The  criminals  are  finally  rounded  up 
and  game  preserve  law  repealed.  Shasta  confesses  her  love  for 
McCabe. 


Sky    High    Corral    (Universal) 
PRESS  NOTICE 

A  RATTLING  Ranger  ro- 
mance, a  cyclonic  melo- 
drama of  the  West,  with  Art 
Accrd  as  the  dashing  hero;  en- 
titled "Sky  High  Corral,"  is 
billed  as  the  big  screen  attraction 
at     the     Theatre     on 


Art   Acord,    star   of    "Sky   High    Coral,' 
a     Universal    production. 


Acord's  admirers  will  find 
much  to  enthuse  over  in  their 
favorite's  latest  production.  He 
takes  the  part  of  a  forest  ranger, 
in  love  with  a  daughter  of  a 
rancher  who  faces  eviction 
through  a  Government  ruling. 
A  false  friend  of  the  rancher's 
tricks  him  and  endeavors  to 
carry  off  the  girl,  but  is  foiled 
by  Art. 

The  support  consists  of  Mar- 
guerite Clayton,  Duke  Lee,  Jack 
Mower,  Tom  Lingham,  Floyd 
Shackelford,  Blackie  Thompson 
and  Missouri  Rover. 

CATCH   LINES 

Uncle  Sam's  Forest  Rangers,  rivals 
of  the  Northwest  Mounted  and  Texas 
Rangers — in  a  rip-roaring  action  drama! 


1528 


M  otion     Picture     News 


er  Opinions  onNew  Pict 


g3g^l 


"Ibanez'  Torrent"— Capitol,  N.  Y. 

American:  'Terhaps  it:  is  not 
fair  to  slight  the  resl  of  a  fine 
picture  by  talking  a1  length 
about  its  star.  Monta  Bell  di- 
I  'Ibanez'  Torrent,'  which 
a  carefully  chosen  cast  and 
sensitive  direction.  This  simple 
tale  of  a  singer  who  finds  every- 
thing bul  the  simple  love  she 
longs  leautifully 

and  effectively  filmed.  It  is  a 
icf  u  re,  with  a  tragic  but 
inevitable  ending,  [banez's  novel 
has  evidently  been  closely  ad- 
hered  to.  There  is  no  strained 
effort  to  insert  melodrama  where 
it  does  not  belong;  the  picture  al 
ways  rings  true.  Greta  Garbo 
is  young,  slim,  with  strange, 
haunting  eyes,  her  beauty  is  for- 
eign and  sophisticated,  and  she 
is  sure  to  prove  more  of  a  sensa- 
tion than  Pola  Negri  did  on  her 
first  appearance   in   this  country.'' 

Sun:  "A  most  enjoyable  film. 
Garbo  is  a  personable, 
wistful  and  intensely  feminine 
young  woman,  who  at  odd  mo- 
ments suggests  every  member  of 
such  a  « idelj  .1  -.sorted,  varie- 
gated flotilla  of  American  wo- 
manhood  as  Xasu  Pitts,  Alma 
Rubens,  Norma  Talmadge,  Lillian 
Gish  and  Carol  Dempster,  and 
exhibited  the  best  features  of 
each.  Her  debut  is  a  successful 
one,  she  has  individuality,  and 
character,  and  her  moving  photo- 
graphs do  not  resemble  an  ani- 
i  magazine  cover.  Which  is 
a   grade    A    relief." 

World :  "The  production  is 
beautifully  conceived  and  exe- 
cuted. The  characters  are  real 
people.  Greta  Garbo  plays  highly 
emotional  scenes  with  restraint 
and  sincerity.     Monta  Bell  proves 

his  light  to  lie  placed  near  the 
top  on  the   list    of  great    directors. 

Eticardo  Cortez  is  more  pleasing 
than  lie  has  been  in  any  other 
picture.    I  ■■  1 1 1  ude   (  Hmsted,   Tully 

m.i i  mall,     Mack     Swain,     L-ucien 

Littlclield,      Martha      Mattox      and 

Arthur   Edmund    Carewe  were  all 

ive   in   roles  of   importance." 

Herald  Tribune:  "'Ibanez  Tor- 
rent' is  an  interesting  picture. 
Pictorially  it  is  lavish,  tasteful 
and  always  beautiful.  Dramatic- 
ally it  is  effective,  and  succeeds 
to  a  remarkable  degree  in  captur- 
ing a  romantic  spirit." 

I'.nU  News;  "The  film  at  the 
Capitol   is  a  pictorial  treat." 

Journal :  "The  combination  of 
star,  ctor  is  an  ex 

nt      our." 

ning    Post  :     "Miss    (Jarbo    is 

dark,  foreign  and  exhilarating  to 

look  upon.  She  i  :.  separate 
and  distinct  personality,  like  no 
one  else  "ii  earth." 


"Ibanez'       Torrent,"       M  -  G  -  M., 
Loew's  State,   L.  A. 
illustrated     Dailj     Nev  8:       "A 
great  human  document.     It  brings 
Garbo     into     prominence    in 
a  film   that   will   be   long  remem 
d." 
iminer:     "The  film   provided 
excelli  menl .    it    i-   an 

unusual    story    with    a    deft     and 


unexpected  turn  for  its  finale." 
The  Times:  "A  Gorgeous  pro- 
duction struck  through  with 
shafts  of  golden  Spanish  sun- 
light,  1 -licil    with   the   pictures- 

queness    of    the    native    cost' 
motivated    with    the    strongest    of 
lninia n    emot  ii ms,    a nd    containing 

| i   act  ing  than   it    is  n-ua  I 

i  |    on<    film   to  have." 
Record:   "Monta   Bell's  best  fea- 
ture." 

Citizen:  "In  many  respects  this 
film  is  more  enthralling  than 
[banez's  'The  Four  Horsemen,' 
and  more  daring  in  sensa 
lovemaking  than  'Blood  and 
red  a  real  triumph, 
and  is  all  that  those  who  have 
praised  ii  say  about  it 
more." 


"Antinoe     Rescue" —  International 
Newsreel,  Rialto,  N.  Y. 
irld:    "By  all   odds,  the 
exciting    thing    moving    upon    the 
n    at    the    Rialto    this    week 
is      the      International      Now 
showing     the     Steamship     'Roose- 
velt'   rescuing     the    crew    of    the 
British      freighter     'Antinoe'  .  .  . 
There    isn't,    of    course,    a    Holly- 
wood film  show  in  the  town  which 
presents     so     truly     thrilling     and 
dramatic    a    five    minute    episode 
as  is   that  of  the  'Roosevelt.'" 

American:  "The  allure  of  the 
silver  screen  has  never  been  so 
vivid  i.i  appealing  as  today.  .  .  . 
While  New  York  is  applauding 
to  their  faces,  the  gallant  officers 
and  men  who  rescued  the  new 
of  the  'Antinoe.'  in  thousands  "i 
theatres  throughout  our  contin- 
ent the  International  Newsreel's 
exclusive  pictures  are  flashing  a 
marvelous  reproduction  of  the 
scenes  attending  the  rescue.  .   .  ." 

"The  Bat"— United  Artists,  the 
Strand,  N.  Y. 

Times  :  "People  in  the  t hea  1 1 1 
yesterday  were  distinctly  affected 
by  the  spine-chilling  episodes,  and 
they  were  relieved  by  the  comedy 
interludes." 

Telegraph:  "It  gives  so  much 
that  the  play  could  only  suggest 
i  ha '  ii  is  t  w  ice  as  absorbing  and 
twice  as  smooth  as  the  stage  ver- 
sion." 

M  ii  i  or  :     ■■  1  lie    audience  jumped 

nervously    only     to    shout     with 

laughter  that  verged  close  to 
h,\  steria.  If  yon  want  a  thrill-a- 
second,  don't  miss  this  cracker- 
jack  comedy  mystery  drama.  Yea. 
ly,  it'-  a  wow!" 
Tribune:  "The  people  who  sat 
behind  us  ipproi  ed  t  he  picture 
audibly  and  constantly.  They 
thought      everybody      was      much 

better    than    I  lie  people   playing    the 

i  me    parts    in    the    i  riginal    \  ei 
-ion.      I  iie\    especia IU    applauded 

•     Fazenda,    but    tl ne    we 

lil  ed    best    was   Tullio   <  lafminal  i, 

plaj  -      Molel  ti." 

Dailj    News :     "It's  a  knockout. 

It's    wonderful.     Thrills.      \1  j 

1  oi l\ .      Vou'll    be    tempted    to 

clutch  the  fellow-  in  the  next  seat 
and  scream  if  an\  body  -n-  'Boo!' 
It'-    realh  mi,    and     if    \  on 

don't    see   'The    Bat'   vou'll   be  de- 


priving yourself  of  excellent  en- 
nt." 

telegram:  "We  doubt  if  the 
tage  '  i  i  sion  could  have  been 
more  intense  and  petrifying  than 
this  motion  picture  reincarnation 
of  this  epic  of  murder  and  mys- 
tery, of  suspense  and  suspicion,  of 
horror  and  hilarity." 

Post:  "A  weird,  creepy,  tit- 
tery  camera  study  in  black  and 
white.  Quite  as  engrossing  and 
nearly  as  jumpy  as  the  stage  ver- 
sion, the  film  thriller  goes  a  good 
deal  beyond  flie  mere  stage  me- 
chanic- and  makes  tremendously 
ive  use  of  photographic 
medium    to   achieve   its    purpose." 

American:  "For  all  with  strong 
-  and  a  taste  for  whooping 
good  mystery  stories,  let  me  rec- 
ommend at  once  the  Mark  Strand 
feature  picture." 

Journal:  "For  gorgeous  enter- 
tainment, the  kind  that  keeps  you 
in  suspense  and  thrills,  and 
makes  you  look  askance  at  the 
people  sitting  next  to  vou,  go  see 
'The   Bat'." 


"Black  Pirate"— United  Artists, 
Tivoli,  London 

Daily  Telegraph :  "The  art  of 
the  screen  makes  a  notable  step 
forward." 

Chronicle:  "Douglas  Fairbanks, 
the  greatest  picture  maker  in  the 
world,  has  introduced  something 
new  of  such  a  standard  that  all 
subsequent  films  will  be  measured 
ii\    it." 

Daily  Mail  "'The  Black  Pi- 
.  rate'  -weeps  one  in  the  wake  of 
great  adventure.  liven  the  story 
pales  before  the  smooth,  vigorous 
construction  and  beautiful  pho- 
tography." 

Daily  Mirror:  "America  has 
sent  us  another  screen  master- 
piece. The  pirate  ship  with  its 
picturesque  crew  looks  like  one 
of  Turner's  sea  pictures  come  to 
life." 

Kxpress:  "The  screen  has 
never  seen  such  shimmering  opu- 
lence of  beauty  as  in  this  cascade 
of  wonderful  sea  pictures.  The 
screen  has  no  greater  asset  than 
this  clean  living,  high  thinking, 
intensely  virile  player  whose  work 
sets  a  standard  to  the  world." 

Graphic:  "It  must  be  rated 
a-  America's  most  ambitious  con- 
tribution to  the  world's  screen 
art." 

I  laih  News  :  "One  of  the  I.e-I 
films  America  has  sent  us  for  a 
long     I  line 

"Black  Pirate"— United  Artists, 
Selwyn,  N.  Y. 
W  orld  :  "An  .  h  j  eel  "i  -..\  ereign 
'iii't  \  i-  1  louglas  Fairbanks'  new 
cinema.  -The  Black  Pirate.'  With 
quite  as  much  ingenuity  in  dra- 
matic restraint,  we  find  a  tale  of 
daring  heroism,  acted  h\  thai  nil 
lant,     adventuring     fellow.     Fair- 

and    acted    w  ith    all    the   tei 
i  i  tic     pace     which     he     ha-     a  1  w  a\  - 

lent   to  his  works      It  seems  i>.  me 
that      Mr.      Fairbanks     and      Mi 
Parker,    in    this    poem    of    p 

which    they    now     present,    advance 

m   i  be   field   of  natural  colors  for 


films  from  what  it  has  been  up  to 
this  time,  a  purely  experimental 
and  highly  hazardous  position, 
into  i  'He  of  demonst  i  a  I  ed  fact ." 

Herald-Tribune:  "The  press 
sires  to  do  so,  has 
my  permission  to  quote  me  as 
saying  that  'The  Black  Pirate'  is 
a  better  picture  than  'Don  Q.' 
Some  of  the  scenes  achieve  a  strik- 
beauty,  much  in  the  manner 
of  a  Maxfiehl  Parrish  pirate 
painting   come   to    life.'' 

Times:  "This  is  a  production 
which  marks  another  forward 
stride  for  the  screen,  .me  that  the 
boy  and  his  mother  will  enjoy  and 
one  that  is  a  healthy  entertain- 
ment for  men  >  there 
is  no  sudden  fringing  or  sparking 
of  colors,  the  outline-  being  al- 
ways clearly  defined  without  a 
single  instance  of  the  dreaded 
trembling  'rainbow'  impinging  it- 
self upon  the  picture.  for  the 
most  part  modulated  shades  are 
employed,  such  as  sepia,  the  dom- 
inating tone,  which  is  far  more 
effective  than  a  scattering  of  reda 
and  greens." 

Evening  World :  "Standing 
room  was  at  a  premium  ami  the 
audience  grew  more  enthusiastic 
with  each  reel.  There  is  not  a 
thing  to  mar  a  highly  enjoyable 
evening  of  Douglas  Fairbanks  at 
his  best,  a  pirate  story  of  salty 
savor,  and  color  photography  at 
its  best  yet.  'The  Black  Pirate' 
is  recommended  without  reserva- 
tion." 

Sun  :  "If  is  a  movie  in  accepted 
Fairbanks  tradition — which  mean- 
that  is  presents  it-  entertaining 
star  in  his  customary  dashing 
screen  character-  and  as  an 
evening's  diversion  can  be  recom- 
mended to  the  American  legion  of 
Fairbanks  admirers." 

Daily  News:  "A  thrilling,  ex- 
quisitely photographed  film  With 
Douglas  Fairbanks,  in  the  role  of 
the  Black  Pirate  himself,  giving 
one  of  the  best  performances  of 
his   long   stardom." 

Praphic:  "'The  Black  Pirate- 
is  Doug  Fairbanks  as  yon  like  to 
see   him.-' 

Mirror:  "A  splendid  achieve- 
ment and  should,  be  a  box  office 
magnet  ." 

Journal :  "Fail  bank-,  agile  a- 
ever,  fights  duels,  flashes  his 
teeth,  saves  the  damsel  in  dia- 
tress,  hoists  himself  up  and  dow  n 
lope-,  and  doi's  a  neat  bit  of  acro- 
batics by  taking  a  -hip  single- 
handed,  and  -wincing  himself 
down  the  -ails,  slashing  them  on 
hi-   way   down." 


"The 


Cave       Man"  —  Warners, 
Rialto,  N.  Y. 

Times  :  "  'The  I  'ave  Man'  i-  the 
hiehlicrlit  ,,,,  ,[,,,  |;jai,,,  program 
this  Week.  Here  is  a  mile  of  mirth 
filled  w  it  h  unusual]}  cle>  ei  situa- 
i  ions  that  have  been  handled  most 
adroitlj    bj    Lewis  Milestone.     Mr. 

Moore's     portrayal     of     the    g 1 

natured    brute,    dominated    bv    a 
young  lady,  is  immense." 

World:     "A  right  good  perform 
ance  bj    Mi .  Moore,  «  ho  has  been 

ablj      well     over     the 
last    \  i:n 


COSTUMES  FOR  HIRE 


PRODUCTIONS 

EXPLOITATIONS 

PRESENTATIONS 


BROOKS 


1437    Broadway- 
Tel.   5580  Pen. 


April    3 ,    19  2  6 


1529 


Theatre  Management 


The  Box  Office  Angle 
of  "Presentations" 

Supplying  Demand  for  Supporting  Acts  With 
Aid  of  Local  Talent 

By  RUSSELL  F.  BROWN 

MacDonald  Theatre,  Eugene,   Ore. 


THE  effect  of  presentations  on  the  box 
office  is  a  subject  of  general  discus- 
sion.  Our  experience  here  at  the 
MacDonald  Theatre  is  that  the  public  is 
attracted  first,  Iasl  and  most  of  the  time 
by  the  caliber  of  the  film  feature.  If  the 
prologue  or  presentation  is  unusually  big, 
both  in  talent  and  that  much  abused  term, 
showmanship,  it  should  unquestionably  be 
a  box  office  angle.  But  the  "gross"  enter- 
tainment is  the  big  doin's.  Put  on  a  big 
picture,  a  good  presentation,  novel  shorts 
and  the  best  musical  accompaniment  to  all, 
and  don't  try  to  "lead  pipe"  them  at  the 
front  gate,  rather  work  on  the  well  known 
Henry  Ford  "volume"  plan,  and  it  ought 
not  to  be  necessary  to  cross  the  street  when 
the  local  banker  is  sighted  ahead.  A  big 
presentation  and  fairly  good  picture  may 
click  to  good  business,  but  don't  contract 
for  a  new  car  on  the  strength  of  it  before 
hand,  especially  if  you'try  to  make  the  first 
ten  customers  pay  for  the  whole  works. 

Our  first  endeavor  in  the  presentation 
field  dates  back  to  the  release  of  "The 
Sheik."  Up  until  that  time  we  had  been 
using  a  soloist  and  organ  specialties,  but 
realizing  the  possibility  of  combining  those 
two,  adding  a  stage  setting  in  keeping  with 
the  atmosphere  of  the  picture,  with  a  bit 
of  continuity  connecting  the  songs  and  musi- 
cal numbers,  we  termed  the  results  "pro- 
logues," and  began  sitting  up  nights  plan- 
ning out  the  next  one.  At  times  we  varied 
the  idea  by  introducing  the  theme  song  with 
the  soloisl  in  a  neutral  setting,te  rming  these 
"Vocalogues"  or,  in  event  the  organist  was 
featured.  "Thematic  introductions." 

Forming  the  Stock  Company 

With  that  as  a  basis,  we  began  adding 
new  talent,  always  local,  until  we  had  es- 
tablished a  "stock  company"  of  vocal,  in- 
strumental and  dancing  entertainers.  If 
the  presentation  was  to  be  in  the  nature  of 
a  prologue,  we  used  only  the  general  At- 
mosphere of  the  picture  for  our  setting 
and  theme,  never  attempting  to  "borrow" 
a  scene  or  situation  from  the  film  and  at- 
tempt to  duplicate  it  on  the  stage,  thus 
spoiling  the  picture  and  trying  to  compete 
with  the  studios  in  elaborate  settings. 

We  believe  presentations  in  keeping  with 
the  atmosphere  of  the  feature  picture  are 
usually  the  more  successful,  as  far  as  the 
audience   appreciation   is   concerned.      This 


belief  is  based  on  the  reaction  of  our 
patrons,  both  in  demonstration-  of  applause 
and  comment  outside  the  theatre  This  we 
believe  is  due' to  the  frame  of  mind  in  which 
the  audience  is  attracted  to  each  particular 
tyjje  of  picture.  The  audience  is  already 
"sold"  on  the  general  type  by  reason  of  the 
film  advertised,  and  are  therefore  more  gen- 
erous  in  accepting  the  stage  production. 

Building  Stage  Settings 

We  are  firm  believers  in  subordinating 
the  setting  in  favor  of  the  musical  enter- 
tainment of  the  presentation.  We  have  de- 
veloped the  use  of  rosin  paper  in  making 
stage  settings  and  lobby  displays  until  the 
cost  of  an  entire  setting  for  anv  presenta- 
tion is  practically  negligible.  By  the  use 
of  such  settings,  effectively  lighted,  and  em- 
ploying local  talent,  painstakingly  devel- 
oped, any  theatre  in  any  sized  city  or  town 
can  produce  prologues  and  presentations 
that  should  compare  favorably  with  the  ef- 
forts of  the  metropolitans.  A  fair  under- 
standing  of  what  your  particular  public 
likes  in  the  way  of  musical  entertainment, 
a  good  musician  at  the  console,  a  bit  of 
originality  and  respect  for  harmony  in 
paint-slinging  and  lighting,  and  the  trick 
is  done. 

Local  talent  i-  finite  readily  developed. 
and  if  properly  schooled  can  be  made  to 
pay  big  dividends.  The  schooling  however, 
should  be  done  before  the  show  opens.  Our 
stock  company  idea  has  been  to  graduate 
such  talent  from  minor  to  leading  roles. 
A  lew  appearances  in  a  "bit"  give  a  world 
of  confidence  to  the  beginners,  and  those 
capable  of  feature  parts  are  quickly  spotted. 
If  too  slow  in  developing,  we  devise  some 
way  of  running  out  of  parts  for  them.  It 
isn't  a  bad  idea  to  remember  the  family  and 
friends  each  aspiring  performer  has  and  in 
dismissing  the  undesirables,  never  run  the 
chance  of  offending  from  two  to  twenty 
prospective  customers. 

Working  Lp  the  "Idea" 

With  your  talent  catalogued  and  the  pic- 
ture in  mind,  consider  your  stage  possi- 
bilities and  pocket-book  limitations  and 
scratch  deeply  for  an  original  idea.  If  the 
latter  isn't  forthcoming,  begin  with  a  pos- 
sible song  that  is  suitable.  There  are  a 
wealth  of  novel  ideas  associated  with  songs. 
Many  a  successful  presentation  has  been 
(Continued  on  next  page) 


Equipment 


Organization 


■By  P.  M.  ABBOTT. 


IT  appears  that  a  new  organization 
will  be  formed  this  next  summer. 
Equipment  manufacturers  who  at- 
tended the  recent  meeting  of  their  divi- 
sion of  the  National  Supply  Dealers' 
Association  were  of  one  accord  in  ex- 
pressing their  belief  that  they  should 
have  their  own  independent  organiza- 
tion. 

It  is  understood  that  a  special  manu- 
facturers' committee  has  been  ap- 
pointed to  study  and  make  recom- 
mendations for  a  basis  for  the  founda- 
tion of  this  association. 

PROVIDING  this  proposed  manu- 
facturers' organization  is  or- 
ganized and  functions  along  proper 
lines  there  is  no  question  but  what 
every  member  will  benefit.  But  the 
good  that  can  be  derived  from  such  an 
organization  does  not  end  there;  thea- 
tres, studios,  laboratories,  equipment 
distributors  and  the  industry  in  gen- 
eral likewise  can  benefit. 

A  better  understanding  among 
manufacturers  will  inspire  confidence 
and  confidence  makes  for  progress. 

Progress  that  instigates  the  develop- 
ment of  new  and  better  equipment  is 
to  be  welcomed  in  this  field.  For  this 
is  the  day  of  elaborate  and  indi- 
vidualistic theatres  and  equipment  is 
playing  a  very  important  role, 

SO  while  it  may  be  startling  to 
claim  that  the  proposed  equip- 
ment manufacturers'  association  can 
make  its  influence  felt  all  the  way 
down  the  line  to  the  public,  yet  there 
appears  no  reason  why  this  can  not  be 
so.  In  fact,  in  other  fields,  similar  far 
reaching  effects  are  now  being  ob- 
tained. 

The  success  of  the  proposed  manu- 
facturers' organization  really  rests 
with  the  attitude  of  the  members  them- 
selves. Their  association  can  do  big 
things  or  simply  take  its  place  with 
other  similar  organizations  that  have 
a  reason  for'  existing  but  are  valueless. 
But  knowing  many  of  the  prospective 
members  of  this  organization,  we  pre- 
dict a  brilliant  future  for  it. 


1530 


Motion     P  i  c  t  u  r  e     M  e  zv  s 


Producing  Presentations  For  Profit 


Local  Talent,  Simple 
^Settings  And  "Ideas" 
A  Workable  Formula 

ntinued  from  ng   page) 

I  on  a  setting  or  situation  suggested 
Iin  a  song  or  instrumental  ax  mber.  Bui  be 
suit  your  song  is  right!  Don't  try  to  in- 
troduce a  new  one  unless  your  available 
talent  can  pul  the  song  ovei  in  spite  of 
what  the  audience  may  think  of  it.  Check 
up  on  the  popular  hits  al  the  music  stores, 
phonograph  reeord  counters,  and,  thai  new 
medium,  the  radio.  A  lot  of  possibilities 
can  be  cornered  through  the  latti  i 

Willi  the  idea,  talent  and  musical  num 
in  mind,  the  setting  should  be  pretty 
well  established.  Stick  to  simplicity,  but 
strive  tor  novelty.  With  moderate  lighting 
facilities  numerous  effects  can  be  worked 
out.  Soft,  subdued  lights  for  the  general 
setting,  picking  oul  the  character-  with 
spots  from  Front  or  sides;  silhouette  ef- 
fects; overhead  spots  and  short,  range  face 
spots  are  but  a  few.  Keep  your  lighting 
effects  moving;  bj  planning  a  change  of 
lights  for  each  musical  number,  unless  not 
in  keeping  with  the  trend  of  the  presenta 
1,,,,,.  gives  variety  and  holds  the  interesl 
of  the  audience. 

A  lot  of  rehearsing,  then  a  lot  more  re- 
hearsing is  about  Ih xi  thing  in  line.  Pre- 
liminary rehearsals  with  the  musical  direc- 
tor, then  others  to  rough  in  the  stage  busi- 
,  ,  5,  and  finally  other-  with  the  stage  se1 
and   lighl   plol   working. 


Strand  Theatre  in  Seattle  Cuts 
Admission  Prices 

Admission  prices  a1    the   Strand   theatre   in 
Seattle,  were   reduced   lasl    week   to   twentj 

cents   at   any    time,    with    children'-    ad 
always  ten  cents.     This  move  was 
made  by  Manager  Al    Einkelstein  less  than 

week  alter  the  house,  one  of  the  Jensen 
Von  Herberg  chain,  was  purchased  by  the 

on  Picture  Capital  Corporation.    A  pei 
eeptible  difference   in  gross  attendance  was 
quite  noticeable  al  the  house. 


300     Contestants     in     "Old 
Time  Dance*'  Stunt 

The  Finkelstein  &  Ruben-Daily  Star  old 

time  dam-,,   conte-t    which   has  brought  out 

,.   300  da  ■  'eels,  quadrilles. 

and   gazotskys   not    to   mention  many 

Scandinavian    folk    dance-    has   been    such   a 

,,  success  al   the  G-arrick  Theatre, 

Mm.  i  that  it  has  had  to  be  continued 

into  a   second   week.     So   far  as  is   known 

this  i     the  first  contest  of  the  kind  since  the 

,i  of  the  old  time  dance  era 


Crowds  Storm  Bath  Theatre 
for  Fiddlers'  Contest 

The     Opera     Bouse,     Bath,     Mass.,    was 
obliged     to     turn     av  i  ral      hundred 

patrc  ch      nighl      during      its     recent 

Ki.1,11,  •  '    i  ontesl    and    on    the    final'  night 
police    were    required    to    hold    the    crowds 

in  cheek   that    stormed    the   building.     Ch 

Brooks,  aged  71,  of  North    Edgecomb   was 
adahoc  Countj    champion- 
ship in  the  finals. 


A  MACDONALD   PRESENTATION 
The  photo  above  show-  ;i  scene  in  the  presentation  staged  h>   Russell  F.  Broun  at  the  MacDonahl. 
Eugene,   Ore.,   in   conjunction    with    hirst    National's    "We    Modern-."       \    description    of    the    art 
follow  s: 

duction  of  "Yes  sir  That's  My  Baby,"  pushing 
open  small  double  gates  in  front  side  of  bask  t 
anil  running  down  invisible  steps  (covered  with 
black  drapes  across  full  width  of  stage  from 
bottom  of  basket  in  floor  and  so  lighted  as  no1 
to  show)  and  going  into  "mild"  Charleston. 
Dancer  exits  right  ;it  finish.  Following  dance, 
girls'  band  plays  another  popular  medley,  sing 
ing  "Crooning"  as  an  interlude,  ending  will,  "hot" 
jazz  version.  Band  opens  up  with  CHARLESTON, 
dancer  reappearing  from  right  and  going  into 
"hot"  Charleston  to  encore.  End  encore,  plush 
closes,  then  pans,  showing  dancer  on  side  of  bas 
ket,  all  utber  girls  standing,  waving  high  bats, 
cloud  effeel  working  and  propeller  again  in  IUO 
Li  ,i  as  plush  rinses,  ibeu  pans  on  "We  Moderns." 


Setting     Plush     opens     on     dark     stage,     Marls 
scrim     hung     front,     with     cloud     effect      playing 

arross  il  from  behind.  Chuul  effect  swings  In  bag 
of  airship,  playing  amiss  hag  to  give  forward 
motion.  Blue  borders  dim  up  half.  Girls'  band 
seated  in  basket  ni'  ship,  playing  popular  med- 
ley, softly  at  opening,  louder  as  lights  come  up. 
Propeller  on  front  of  basket  revolves.  .Moon. 
hung  back  of  and  just  below  bottom  of  bag, 
glides  across  from  left  to  right,  also  giving  for 
ward    movement.      Near    end    first     medley,    cloud 

effect   changes  to  upward  motion,  i i  and  front 

scrim  are  also  drawn  up  slowly,  all  giving  down 
waul   motion   to  stationary  ship. 

Action      End     medley,     foots     c e    up    slowly, 

pink  spot  from  booth  catching  girl  dancer,  wh  i 
trips    to    from    of    basket    al    first    note    of    intro 


Fire  Drill   For   House  Staff    Proves 
Its  Worth  At  Detroit  Theatre 


By  C.  W.  NEBEL 


ON  E  of  the  mosl  noted  exam]  les  of 
fire  prevention  precautions  took 
place  in  Detroit  lasl  week,  and  was 
so  unusually  successful  thai  it  is  of  interesl 
in  every  exhibitor  in  the  countrj . 

For    ten    years,  James    C.    Ritter   of    the 
Rialto  theatre,  Detroit,  has  been  holding  fixe 

drills.      During   the    lasl    three   years,   se 

a  month,  and  ol'teiter  if  new  ushers  were 
added  to  the  staff,  the  ushers  were  assembled 
in  the  theatre  and  a  fire  drill  a  real  fire 
drill  was  -one  over.  During  this  drill,  the 
situation  of  whal   to  do  in  case  oJ    fire 

ssed. 

Some  of  the  ushers  bad  the  idea  thai    in  ■ 
ca  e  of  a  fire  breaking  oul  when  the}    were 
not  al   their  station  at  the  head  ol   the  i 

il ghl   thej     bould  run  back  to  their 

<  it  her-  suggested   thai    thej    i 
open   the  exil   doors.      Bui    the   plan   finally 
agreed  upon  was  thai   in  i  • 

:,!    tand  where  thej   are  and  in  a  calm. 

I, ul  forceful  maim,,  .  an\  mil  their  pari 
nt    the  work. 

It  i<  probable  thai   there  were  times  when 

these    drills    were    called    that     the}     apj  eared 

unnecessary.     Lasl   Wednesday    uight,  hew 

ever,    they    paid    their   dividend. 

At  7:30  with  the  house  well  filled,  a  fire 
broke  oul  on  one  of  the  machines  that   had 


just  been  used,  and  while  the  other  ma- 
chine was  running  the  feature.  Either  some- 
thing had  been  propped  in  the  port  hole 
or  the  tire  shutter  failed  to  work,  the  oper- 
ator did  not  know  which,  but  dames  shut 
out  ot  the  one  port  hole  12  feet,  a  ' 
lad   sheei  of  flame. 

Iininodiaieh  everyone  in  the  theatre  got 
up  and  made  ready  to  rush  out.  But,  stand- 
ing in  the  aisles  were  the  eight  U-hel's  who 
in  a  calm  voice  held  their  -round  and  re- 
peated carefully,  "Keep  your  seat-,  there  is 
no  danger."  "Do  not  attempt  to  leave  your 
seats.  There  is  no  dangi  i ."  The  orchestra, 
also  schooled  in  it-  part,  kept  righl  on  play- 
ng  as  it    nothing  had  happened. 

Finally   the  shutter  dropped,   cutting   off 
the    flames,    and    within    twenty    minutes    the 
show  was  continued,  without  a  single  pe 
leaving  the  theatre. 

It  was  a  most  signal  example  ni'  what 
preparedness  meant  in  case  of  fibre.  The 
audience,  seeing  thai  the  young  men  had 
made  uo  move  to  leave  their  places,  fell 
their   must    he    no    danger,    and    sal    down. 

Commenting  on  the  incident.  Mr.  Ritter 
said,  "We  have  heen  preparing  for  just  such 
an  emergencj  for  ten  years  and  whatever 
trouble  or  expense  it  was  amply  paid 
Wednesday  night." 


April    3 ,     19  2  6 


1531 


Presentations  Rivalry  in  Seattle 


Extra  Attractions 
Feature  Programs 
At  Many  Theatres 

SEATTLE,  Washington,  motion  pic- 
ture theatres  within  recent  months  have 
been  offering  more  and  more  presentation 
and  musical  specialties  as  part  of  their  reg- 
ular programs,  and  last  week's  bills  saw 
the  greatest  assembly  of  added  attractions 
that  have  ever  appeared  in  the  city  simul- 
taneously  before. 

At  the  Coliseum  Theatre,  Manager 
Frank  Steffy  offered  a  twenty-five  minute 
musical  novelty  featuring  the  entire  or- 
chestra and  cast  of  entertainers  from  Club 
Lido,  one  of  the  city's  most  popular  night 
clubs.  The  ten  musical  numbers  and  two 
encores  were  contributed  by  Jackie  Souders 
an'd  His  Club  Lido  Serenaders,  a  nine- 
piece  orchestra;  Jack  Steim,  song-writer 
and  proprietor  of  the  Club  Lido;  Miss 
Grace  Hamilton,  vocal  soloist ;  Charlotte 
Ramonde,  danseuse;  and  Jack  Medford, 
popular   singer   and   dancer. 

At  the  Columbia  Theatre,  Manager  Rob- 
ert W.  Bender  presented  the  Portia  Mans- 
field Dancers,  a  group  of  ten  talented  clas- 
sical dancers  who  have  recently  finished  an 
extended  concert  tour,  and  who  put  on  a 
dance  revue  including  several  elaborate  and 
lengthy  numbers. 

At  the  Blue  Mouse  Theatre,  Manager 
John  Hamrick  offered  the  Deacon  Jones 
Hannony  Four,  a  professional  male  quartet 
whose  appearance  in  Seattle  is  always  the 
occasion  of  e  tensive  advertising  and  pub- 
licity. Despite  the  fact  that  the  Blue  Mouse 
is  a  strict  twenty-five  cent  admission  the- 
atre, this  added  attraction  was  offered 
along  with   the   regular    film   program. 

At  the  Liberty  Theatre,  Manager  Leroy 
V.  Johnson  has  been  offering  some  attrac- 
tive and  elaborate  musical  novelties,  ar- 
ranged by  Oliver  G.  Wallace,  concert  or- 
ganist, and  featuring  both  organ  and  vocal 
specialties. 


Roembeld  Presentations  Chief 
at  Alhambra 

Heinz  Roeniheld,  musical  director  of  the 
Alhambra,  Universal's  Milwaukee  theatre,  is 
now  in  charge  of  the  production  of  stage 
presentations  in  that  theatre.  His  first  pro- 
ductions are  being  staged  this  week  and  are 
going  over  successfully. 

Earl  Smith,  singer  and  banjo  player,  made 
his  debut  at  the  Strand  theatre  last  week 
where  he  appeared  with  Liehter's  band  in  a 
presentation  which  was  stagted  with  the 
showing  of  "Sea  Horses." 


Downey   Star  of  Stage   Bill 
at  Grand  Central 

Morton  Downey,  tenor,  pleased  his  many 
St.  Louis  admirers  by  his  singing  the  week 
of  March  13  at  the  Grand  Central  Theatre, 
St.  Louis. 

The  Sixteen  Missouri  Rockets  dressed  in 
the  very  latest  silk  modes  formed  a  very 
colorful  background  for  Downey's  efforts. 
The  orchestral  and  organ  numbers  were  up 
to  the  usual  high  Grand  Central  standard. 
On  the  screen  was  "The  Girl  from  Mont- 
marte." 


Publix   Presentation    for 
Paris  Theatre 

WILLIAM  MORRIS  has  an- 
nounced receipt  of  a  cable 
from  M.  Davon  of  the  Champs 
Elysee  theatre  in  Paris,  requesting  that 
John  Murray  Anderson's  revue,  "The 
Bughouse  Cabaret,"  be  secured  for  Paris 
for  June,  for  a  period  of  six  weeks. 

M.  Davon  and  his  representative  were 
in  New  York  last  month  and  attended  a 
performance  of  "The  Bughouse  Caba- 
ret," which  played  the  Rivoli  the  week 
of  February  7th,  and  was  much  im- 
pressed by  "The  Bughouse  Cabaret" 
and  feels  that  it  is  the  type  of  produc- 
tion which  will  appeal  strongly  to  his 
Parisian  audiences. 


Giersdorfs    at    Loews    State 
St.  Louis  Last  Week 

Giersdorf  Sisters  and  their  band  were 
the  chief  stage  attraction  at  Loew's  State 
Theatre,  St.  Louis,  Mo.,  the  week  of  March 
13. 

The  two  elder  sisters  confined  their  activ- 
ities to  their  musical  instruments,  but  the 
youngest  girl  also  put  on  some  dance  steps 
very  well. 

Roy  Bulger  and  his  very  springy  lega 
was  another  popular  attraction  of  the  week. 
"Songs  of  Ireland"  was  Don  Albert's  con- 
tribution   to    the    St.    Patricks    Day   season. 

Jack  Sidney  put  on  a  novelty  that  was 
somewhat  different  in  his  presentation.  Bill 
Hart  in  "Tumbleweeds"  was  the  chief  at- 
traction. 


Bathing    Beauty    Review 
Offered   at   Branford 

At  a  presentation  feature  with  "The  Amer- 
ican Venus"  at  the  Branford  Theatre,  New- 
ark-, last  week,  the  program  offered  a  revue 
featuring  twenty-five  Atlantic  City  bathing 
beauties.  The  act  was  arranged  by  Elsa 
Greenwood  and  had  "Miss  Newark,"  Helen 
Corcoran,  as  the  central  attraction.  A  spe- 
cial setting  showed  the  boardwalk  at  At- 
lantic City,  with  "Atlantic  City  Life  Guard 
Trio"   supplying  the  musical   feature. 


Combination     Programs     at 
Fox  Washington,  Detroit 

The  Fox  Washington  theatre  in  Detroit, 
is  now  offering  a  combination  picture  and 
high  class  vaudeville  program.  There  will 
be  five  acts  of  vaudeville  offered  with  fea- 
ture pictures,  the  acts  being  booked  direct 
out  of  Chicago  by  W.  H.  Shafer,  managing 
director.  The  admission  prices  remain  the 
same.  Approximately  $3500  has  been  spent 
on  new  stage  equipment. 

Single  Setting  for  Rialto  Acts 

The  dance  and  music  novelties  at  the 
Rialto,  New  York,  this  week  are  condensed 
in  a  special  setting  and  offered  as  "Musical 
Moments  and  Dance  Divertissements." 
Dorothy  Berke  is  assisted  by  Jack  Triesalt 
and  Senor  Guerrere  in  the  dancing  numbers 
and  Berenb's  Eight  Banjo  Kings  are  co- 
featured.  The  photoplay  attraction  is 
"Desert  Gold." 


Musical  and  Dance 
Features  With  "The 

Barrier"  at  Capitol 

Several  musical  features  and  a  ballet  ar- 
rangement by  Chester  Hale  of  Rubinstein's 
"Valse  Caprice,"  by  the  Capitol  Ballet 
Corps,  support  the  feature  picture,  Rex 
Beach's  "The  Barrier"  at  the  Capitol  theatre 
in  New  York  this  week. 

The  Dixie  Jubilee  Singers  return  to  sing 
another  group  of  Negro  spirituals  and  folk 
songs.  These  are  "Goin'  to  See  My  Sarah;" 
"Water  Boy;"  "I  Got  Two  Wings,"  and 
"Goin'  Home,"  from  Dvorak's  New  World 
Symphony. 

The  ballet  number  called  "Nymphs  and 
Fawn,"  marks  the  appearance  for  the  first 
time  as  a  principal  dancer,  of  Connie  Pols- 
ley,  a  graduate  of  the  Capitol  Ballet  School. 

"In  a  Cottage  Small"  is  sung  in  duet 
form  by  Marjorie  Harcum  and  William 
Robyn  against  a  special  setting.  Doris 
Niles  gives  a  solo  interpretation  of  the 
"Dance  of  the  Dervish,"  to  the  music  of  the 
"Polovetzian  Dance"  from  "Prince  Igor." 
The  Capitol  Grand  Orchestra,  under  David 
Mendoza,  plays  Tchaikovskys'  "1812"  Over- 
ture. 

Stanley      Bill      Headed      by 
Waring's  Pennsylvanians 

Waring's  Pennsylvanians  headed  the  pro- 
gram of  stage  presentations  offered  last 
week  at  the  Stanley  Theatre,  Philadelphia. 
The  act  scored  a  popular  hit,  repeating  the 
success  which  this  aggregation  registered 
during  their  previous  engagement  at  the 
Stanley.  The  program  featured  "Three 
Faces  East"  on   the   screen. 


1S    Publix     Presentations     Now 
Play  Palace,   Dallas 

The  Palace  theatre,  Dallas,  last  week  in- 
augurated its  policy  as  a  "Publix  Theatre," 
with  the  presentation  of  "The  Melting  Pot," 
the  John  Murray  Anderson  revue,  in  con- 
junction with  the  screen  features.  "Irene" 
was  the  leading  photoplay  attraction.  No 
increase  in  admission  prices  accompanied 
the  introduction  of  the  new  enlarged  type 
of  program. 


Publix  Shows  in  Memphis 

Loew's  Palace  in  Memphis  this  week  was 
added  to  the  string  of  Publix  Theatres  show- 
ing the  presentations  produced  by  John 
Murray  Anderson  and  others.  "The  Melting 
Pot"  is  the  current  attraction,  offered  on 
the  bill  with  "Irene."  This  is  the  twelfth 
house  in  the  string  now  presenting  these 
shows. 


Barr  Twins  on  Capitol  Program 

The  Barr  Twins  assisted  by  Billie  Grif- 
fith at  the  piano  were  the  stars  of  the 
stage  presentation  offered  at  the  Capitol, 
Des  Moines,  last  week.  Their  act  was  pro- 
grammed as  "A  Cycle  of  Song  and  Dance." 
"Irene"  was  the  photoplay  feature. 


Strand  Bill  in  Second  Week 

"The  Bat"  is  being  held  for  a  second  con- 
secutive week  at  the  Strand,  New  York,  and 
Joseph  Plunkett's  new  Mark  Strand  Frolic 
will  be  unchanged  as  the  feature  of  the  sur- 
rounding program. 


1532 


M  o  lion     P  i  c  t  it  re     N  c  w  s 


Minstrel  Sues  Delmonte  Managers 


Campbell  Claims  He 
Was  Given  only  $25 
Of  $2250  Guarantee 

TEE  "]    I '  ire"  philosophy  of   Eva 

Tanguay  is  no)  shared  by  William 
Campbell  oi  the  Rusco-Hockwald  Famous; 
Georgia  Minstrels,  which  entertained  small 
audiences  at  the  Delmonte  Theatre,  St. 
Louis,  Mo.,  during  fourteen  performances 
( t«  ice  a  daj  I  beginning  on  Februarj   6. 

This  lack  of  the  Tai  pirii   accounts 

for  -nil  Eor  $2,225  filed  in  the  St.  Louis 
ul  l  ourl  March  10  by  Campbell  against 
Jack  Weil  and  Hay  Miller,  operator  oi  the 
Delmonte  which  closed  its  doors  Februarj 
26.  Campbell  alleges  thai  Weil  and  Miller 
agreed  to  pay  $2, 250  for  his  act,  but  that 
at  the  end  of  the  engagement  but  $25  was 
forthcoming.      He  is  now  seeking  the  rest. 

Eva  was  railed  upon  to  make  good  on 
her  "1  Don'1  Care"  creed  on  February  26 
when  she  received  but  $300  of  $2,000  she 
was  t"  be  paid  for  a  week'-  run  at  the 
Delmonte. 

Il.i  contract  called  for  $2,000  the  week  of 
February  20  but  has  since  declined  to  press 
her  claim  for  the  balance.  "The  boys  who 
operated  the  theatre  need  the  money  more 
than  I  do.  'I  don't  care,'"  she  said  upon 
departing  from  St.  Louis. 

It  is  reported  along  the  Rialto  that  Fred 
L.  Cornwell  plans  to  re-open  the  Delmonte. 
lie  had  the  house  prior  to  leasing  it  to 
Weil  and  Miller  for  a  ten  year  period. 

Cash    Reports   Success   With 
"Charleston''  in  Cleveland 

Lowell  Cash,  manager  of  the  New  Kins- 
man theatre,  Cleveland,  states  that  the 
Broadway  Circuit  theatres,  of  which  the 
New  Broadway  is  one,  have  been  tremend- 
ously successful  with  putting  on  Charleston 
contests.  In  each  of  the  houses  operated  by 
this  circuit,  one  nighl  a  week,  for  four  weeks, 
is  offering   it-    stage  to  Charleston   contesl 

ants.  The  winner  of  each  week's  exhibition 
[s    -i   ni  a   monej    prize.     At  the  conclusion 

Oi  the  lour  week,,  the  lour  winners  will 
contest  for  a  grand  prize.  Tin.'  houses 
affected  by  tins  stunt  are  the  Xew  Broad- 
way, Kinsman.  Detroit  and  Homestead. 
I  h  says  thai  the  houses  are  packed  on 
Charleston    nights,    and    business    reflects   a 

1 t    all    the   resl    of  the      week   by   reason 

of  stimulating  interesl  in  the  theatres. 


Weekly    Charleston   Number 
at  Houston  Theatre 

Colored     Charleston    dancers    have    been 

added  to  the  program  at   the  Cozy  theatre, 

11.      ton,  Ti  eial  one  night  at 

i  l      irleston  Contest  dance 

and    is   staged    at    the   night    performances 

only.    Charlie  Camp  manager  of  the  theatre 

,  i-    that    business   has   shown   a   big  in- 

,.,■,.;.  his  attract  ion    w  a-   added    to  his 

ram.        It     is    his    plan    to     feature    tliis 

I  veral    week-. 


Stock    Shows   at   Capitol,    Albany 

The    '  Theatre    in     Albany    will    be 

devoted  to  -toil.,  this  summer,  which  means 

thai    Etarmanus-Bleecker  Hall,  former  home 

during   the   summer  months,    will 

nine  as  a  straight   picture  bouse 


RECENT  EASTMAN  PRESENTATION 
Scene   from   "A   Night   at   the    Inn",   an    original    presentation    produced    at    the    Eastman    Theatre, 
Rochester,  N.  Y.     The   organization   is   considering  plans  to  circuit  stage  numbers  created  there. 

Eastman  Stage   Productions  May  be 
Presented  in  Other  Cities 


THE  Eastman  Theatre,  Rochester,  N. 
Y.  is  one  of  the  great  motion  pic- 
ture theatres  of  the  country  that  is 
devoting  particular  attention  to  the  creation 
of  original  stage  productions  for  inclusion 
in  its  regular  presentations.  Equipped  with 
unusual  facilities  for  the  production  of  at- 
tractive acts  through  its  close  association 
with  the  Eastman  School  of  Music  with  its 
wealth  of  talent,  it  has  already  turned  out 
many  pretentious  stage  offerings,  some  of 
which  are  considered  especially  suitable  for 
use  in  de  luxe  houses  everywhere. 


Th< 


MANAGER'S   OFFICE 


HAROLD  SHADBOLT  has  been  made 
■  ■.  neral  manager  oi  the  Loew  motion  pic- 
tun  theatn  interests  in  the  city  of  Reading. 
If  icceeds  Hal  Neldis  who  was  manager  of 
Loew's  Colonial  in  Reading,  and  who  has  re- 
turned to  his  home  in  Los  Angeles. 


AL    KVOOL,     long     with    the    Minneapolis 
State  theatn    of   I  ink'  Isteixi  &  Ruben  and 
later    managi  ■    oi    the    Loring    for    the    same 
pan      ha    been  made  manager  of  the  Stati 
[ankato  recently  taken  over  by  the  oi 
zation. 


Gl  i  iRGE     KR1  GE  R    from    the    Rialto    in 
Minneapolis   has   been   made   manager   oi 
the  Loring. 


••Our  plan"  -ays  Managing  Director  Eric 
Clarke  "is  gradually  to  prepare  for  the 
presentation  of  some  of  our  stage  creations 
in  other  cities.  Our  chief  difficulty  at  the 
present  time  is  in  releasing  our  professional 
personnel  from  rehearsal  appearances  in  our 
own  acts  for  periods  long  enough  to  make 
a  tour  of  other  theatres.  Later  we  hope 
to  have  a  sufficiently  large  number  of 
talented  singers  and  dancers  to  perhaps  be 
able  to  make  a  special  comedy  for  touring 
purposes  in  the  event  that  we  find  a  de- 
mand for  these  acts  in  other  parts  of  the 
country." 

The  production  of  Eastman  Theatre  acts 
is  in  the  hands  of  Stage  Director  Rouben 
Mamoulian,  who  had  a  wide  European  ex- 
perience in  theatrical  production  before 
coming  to  America  to  join  the  Eastman  stall. 

Among  the  most  successful  of  the  recent 
Eastman  presentation-  were  "A  Night  at 
the  lun"  with  a  Doughboj  Chorus,  offered 
on  the  same  bill  as  "Behind  the  Front,'' 
and  •■The  Grand  Duke's  Hall,"  a  musical 
comedy  tabloid  presented  with  Adolphe 
Metijou  in  ••The  King  on  .Main  Street."  The 
setting  for  the  former  was  a  French  inn  be- 
hind the  lines  with  the  Doughboys  -inging 
the  old  favorite  war  songs.  "The  Grand 
Duke'-  Hall"  was  a  singing  and  dancing 
spectacle  with  nine  song  numbers. 

'I'he  Eastman  Theatre  has  its  own  scenic 
and  costume  departments  under  direction 
of  Norman  Edwards,  with  every  facility  for 
the    making   of   complete    productions. 


Cll  \kl  IS    MURRAY    ha-   gone   from   the 
Male    to    the    Rialto    a-    manager    for 
Finkelstein    &    Rub  n 


D\\  R   \\  III  S,   former  a-  nager 

at    t! irrick   theatre.    Minneapolis,   has 

i   the  Lyndale. 


TIIOM  \S  Mi  >\"  Mill  \N  has  been  made 
Of  the  (  apito]  Theatre.  I  .< -ban.  m. 
controlled  by  the  Carr  &  Schad  Inc..  chain 
which  has  its  headquarters  in  Reading. 


Discovery     Nights     Regular 
Feature    in    St.    Louis 

Future  Star-  Discovery  Night  was  ushered 
in   i.\    the  Grand   i>p>,r:'    House,   St.   Louis, 

on  Friday,  March  .")  and  will  be  a  regular 
weekly  feature  of  the  house.  It  i-  intended 
to  discover  amateur-  with  professional  stage 
ability. 


April    3,     1926 


1533 


Projection 

Optics ,  Electricity JVdetical  Ideas  §  advie 


■ 


Inquiries  and 

Comments 


Flickering  Ghosts 

R.  GOLDIE,  owner  and  man- 
ager of  the  American  Theatre, 
Cherokee,  Iowa,  is  having 
troubles.  Not  one  trouble, 
mind  you,  but  many ;  the  most 
serious  of  which  have  to  do 
with  a  cantankerous  shutter,  which,  for 
reasons  of  its  own,  refuses  to  "stay  put," 
thus  giving  use  to  annoying  "travel  ghosts," 
and  the  presence  of  objectionable  flicker 
on  the  screen. 

Mr.  Goldie  informs  us  that,  try  as  he 
might,  he  has  been  so  far  unable  to  over- 
come these  sleep-disturbing  errors  in  his 
otherwise  satisfactory  projection  system. 

In  his  letter  to  us  asking  ass;stance  in 
solving  his  problems,  he  leads  off  with  the 
statement  that  he  has  followed  the  depart- 
ment for  many  years  but  has  never  yet 
resorted  to  plying  it  with  questions  so  that 
he  feels  free  to  ask  our  aid  in  this  instance. 
There  is  nothing  very  commendable  about 
that — this  laying  off  on  the  question  and 
answer  stuff — thinking  thereby,  no  doubt, 
to  spare  our  tender  feelings  from  being 
forced  to  wrestle  with  other  peoples'  prob- 
lems. 

Our  Purpose 

One  of  the  principal  purposes  of  this 
department  is  to  answer  just  such  questions, 
not  only  for  the  sake  of  rendering  a  per- 
sonal service,  but  because  other  projection- 
ists also  are  undoubtedly  benefited  thereby. 

So,  in  future,  you  shy  and  bashful  swains 
of  the  silver  sheet,  be  not  at  all  hesitant 
about  pouring  forth  complaints  concerning 
the  aches  and  pains  of  your  projection 
systems,  for  wherein  lies  the  good  of  having 
a  doctor  if  he  is  not  called  upon  to  admin- 
ister to  stuttering  arcs,  bleary-eyed  lenses, 
creeping  shutters,  staggering  projectors. 
pictures  afflicted  with  the  Dance  of  St. 
Vitus,  and  what  not? 

What  is  it  we  started  to  talk  about? 

Oh,  yes!  Friend  Goldie  of  Cherokee, 
Towa,  sent  us  a  letter. 

Well,  he  it  is. 

A  Peculiar  Situation 

"I  have  followed  Motion  Picture  News 
for  many  years  but  have  never  yet  taken 
the  liberty  to  send  in  a  question  to  the 
department  so  I  feel  free  to  now,  as  I  have 
a    peculiar  situation  here   in  my  theatre. 

I  have  two  Powers  6B  projectors 
equipped  with  Morelite  reflecting  arcs  which 
are  supplied  with  power  from  a  direct  cur- 
rent generator.  A  Dalite  screen  is  used  on 
a  throw  of  90  ft.,  the  auditorium  being  47 
ft.  wide,  30  ft.  hish  and  the  picture  being 
11  ft.  6  in.  by  13  ft.  6  in. 


Two  things  trouble  me  which  I  have 
never  before  run  up  against  with  projectors 
of  this  make;  they  are  the  very  latest  I 
could  buy. 

Shutter  Travels 

The  first  is  that  I  cannot  keep  the  shutter 
set  rigidly  in  its  proper  position  with  the 
set  screws  as  tight  as  it  is  possible  to  get 
them — so  tight  that  the  shutter  cannot  be 
turned  with  the  fingers  on  the  setting  device 
— the  shutter  gains  in  the  course  of  a  day  or 
two  so  that  it  becomes  decidedly  off.  Each 
time  this  happens,  then  results  a  "down- 
ghost."  The  bottom  line  on  a  fairly  full 
screen  (Full  of  reading  matter? — Ed.) 
seems  to  have  a  slight  ghost  both  up  and 
down,  although  the  rest  of  the  titles  are  per- 
fect. 

Flicker 

My  second  trouble  has  to  do  with  flicker. 
The  decorations  are  gray  and  old  rose  with 
gold  panels  on  pilasters  and  gold  lines 
around  quite  large  panels  on  side  walls. 

The  screen  is  set  in  an  entirely  black 
border,  eleven  feet  from  the  front  of  the 
st.l.u'e. 

1  usually  employ  about  15  amperes  on 
the  lamps,  and  have  tried  all  different 
amounts  of  current,  but  the  flicker  does  not 
seem  to  change  to  any  great  extent.  Sub- 
jects like  Pathe  News,  or  comedies,  where 
there  is  considerable  white  background,  are 
very  bad,  it  seems  to  me. 

I  have  tried  a  regular  shutter  that  is 
furnished  with  the  standard  equipment;  in 
years  gone  by  I  have  tried  dozens  of  differ- 
ent shutters  on  projectors,  but  the  Powers 
shutter  seems  to  be  as  good  as  any. 

I  have  also  tried  setting  the  screen  at 
different  angles,  but  found  that  the  one  first 
figured  out  for  the  angle  of  tilt  of  the  pro- 
jectors is  as  good  as  any,  namely,  to  have 
the  bottom  of  the  screen  out  about  20  inches. 

If  you  can  give  me  any  suggestions  as  to 
the  remedy  for  these  troubles,  I  will  be 
grateful." 

Not  So  Easy 

Well,  Friend  Goldie,  concerning  the  item 
of  travel  ghosts,  we  should  say  that  the 
remedy   here   was   quite   simple.      The   only 


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thing  required  here,  to  prevent  the  shutter 
from  creeping,  is  a  new  shutter  hub.  It  is 
quite  apparent  that  the  present  hubs  are 
worn  and  no  matter  if  you  do  tighten  them 
sufficiently  at  first,  they  will  later  work  loose 
and  creep,  as  you  describe. 

The  manner  of  the  particular  ghosts  you 
describe  is  quite  natural  and  what  one  would 
expect  from  this  trouble. 

In  an  arc  system,  particularly  of  the  low 
amperage  kind,  such  as  you  have,  you  must 
remember  that  the  entire  objective  lens  is 
not  effective  in  supplying  light  to  the  entire 
picture  area;  local  lens  areas  will  supply 
various  local  screen  areas,  as,  for  instance, 
the  top  points  on  the  lens  will  form  the 
bottom   picture  points  on  the  screen,  etc. 

As  for  the  flicker,  however,  that  is  an- 
other matter  altogether.  The  causes  of 
flicker,  contrary  to  the  belief  of  many  per- 
sons, are  many,  not  few.  It  depends  upon 
such  things  as  color  and  size  of  screen,  in- 
tensity of  screen  illumination,  the  number  of 
revolutions  per  second  of  the  shutter,  the 
constancy  of  screen  illumination,  the  audi- 
torium illumination,  if  any  is  used  during 
the  show,  the  rigidity  of  the  projector 
foundation,  etc. 

No  Information 

You  see,  you  have  supplied  us  with  no 
information  on  any  of  these  essential  points, 
whereas  for  a  true  analysis  of  the  problem 
we  should  have  it  on  all  the  points  involved. 

In  view  of  this  the  only  thing  we  can  do 
it  tn  feel  around  in  the  dark  and  hope  that 
a  solution  to  your  trouble  may  by  accident, 
be  found. 

First,  you  say  you  have  varied  the 
amperage  of  the  arc  with  no  beneficial  re- 
sults  in  the  way  of  flicker  reductions.  Have 
you  tried  decreasing  the  amperage  materi- 
ally to  see  whether  or  not  this  helps?  In- 
creasing the  amperage  will  only  make  the 
flicker  worse  if  your  system  is  such  as  to 
use  this  increased  amperage. 

Then,  too,  have  you  tried  speeding  up  the 
projector,  or  its  equivalent,  the  use  of  a 
three  wing  shutter  in  place  of  the  two  wing 
type  you  are  now  probably  using?  The  so- 
lution of  your  problem  may  easily  rest  in 
this  one  item  alone. 

Flicker   Problems   Simple 

This  subject  of  flicker  is  not  at  all  a  dif- 
ficult thing  to  correct  if  once  understood. 
It  should  be  remembered  that  a  flicker  fre- 
quency of  66  cycles  per  second  (66  cut-offs 
per  second)  is  all  that  is  required  to  make 
the  worst  possible  flicker  disappear.  This 
does  not  apply  to  AC  arc  system-. 

In  other  words,  a  three  wing  shutter 
traveling  at  22  shutter  revolutions  per 
second,  sin  mid  make  your  flicker  vanish  en- 
tirely. "We  do  not  recommend,  of  coarse, 
running  the  projector  at  this  speed  always, 
but  for  purposes  of  test  it  would  be  quite 
all    right    to   find   where   the  trouble   lies. 

After  that  it  would  be  a  simple  matter 
to  ascertain  the  correct  projector  speed  to 
make  the  flicker  disappear. 


1534 


Motion     Picture     News 


Brandt's  Carlton  a  Neighborhood  Palace 

Brandt  Brothers  New  Brooklyn  House  Strikes  Novel 
Note  in  Design  and  Equipment 


UTL    TOTHING       o    I    t'<>r    Carlton 

**  rVI     Patrons"  he     slogan     which 

1-  ^     William  and    Barry  Brand!   have 

adopted   for  their  handsome  new  Brooklyn 

playhouse  located  al    Flatbush  and  Seventh 

Avenues      recently  completed  at   a   reported 

0,000     ami  after   following 

the  enthusiastic  Harry  Brand!  throughoul  the 

house — this  writer  can  assure  anyone  there 

is    plenty    of   evidence    al    everj    miner   to 

iort    that    particular    slogan.      Surely, 

ele  of  expensi    ha  -   been   spared 

where    principles    o'f    construction,    perfeel 

harmony  ami  general  comfort  is  concerned. 

To    those    familiar    with   the   old    theatre 

which  si I  un  this  site,  the  new  playh" 

must  be  a  veritable  revelation.  There  isn't 
a  vestige  lefl  of  the  old  Carlton.  As  a 
matter  of  fact  the  present  foyer  or  recep- 
tion rooi icupies  practically  all  the  space 

taken  up  by  the  auditorium  of  the  old  house. 

One    other    impression    which    stand-    nut 
is  that  the  very  difficulties  presented  in  the 
building  of   tin-   theatre   have   made   it    one 
of   the   most    novel   and  attractive  ever  eon 
structed. 

So,  let  us  enter  thru  a  spacious  lobby 
where  one  of  the  special  tickel  booth-  and 
an  automatic  ticket  register  is  installed  and 
then  on  to  bind  of  sub- foyer  which  contains 
something  new  in  the  way  of  display  frames 
by  the  Libman  Spanjer  Co.  As  in  other 
parts  of  the  house  the  side  walls  are  oi 
Travantine  marble  and  these  are  mortised 
to  house  the  dull  finished  walnut  frames 
with  a  background  of  blue  plush.  The-.'  are 
used  instead  of  the  conventional  gilded 
equipment  and  they  are  indicative  of  tin' 
thoroughly  excellent  taste  displayed  through- 
out by  architect    Harrison  C.   Wiseman. 

Foyer  a    Masterpiece 

The  huge  lover  nr  reception  room  which 
adjoins    the   sub-foyer    is    really    a   master- 
piece   of   construction.      There   are   no   im- 
pressive  marble   stairways   or   other   impos- 
ing   object-    but     tor    warmth,    color    and    a 
raJ     feeling    of    being    "at     home."    n 
-pell-   the   last    word.      Primarily,   tin'   main 
idea  Brandt  Bros,  bad  in  mind  in  conned  ion 
with    tbi-    room    was   to    provide   plenty   of 
ce    foi    those   patrons   who  arrive  ahead 
or  on   the  tail  end   id'  a    pel  formance.      I  n 
stead  of  being  forced  to  stand  in  the  usually 
ded  small  space  m  the  rear  of  the  aver 

I  hey   could    take   t  heir   choi< 
strolling  around   a    pleasant  room   0] 
in  one  of  thi  ettei        The  dimensions 

of    this    room    are    unusual.       It     measures 
100x37    and    in    order    to    secure    a    rug    of 

■  r    ones         <  i 
sewn    together.      The    color   of    the    nfj.    is 
old    rose   with    a    black    border     rose    being 
the   predominant   color  of  the  enure    n 
On   a    pedestal    h  ct  utre   of   the    I 

stands    a     very     tine     piece    of    statutary. 
French    mirrors    adorn    the    side    wall-    b 
t  we.         .  enti  ances  to  the  main  an 

ditorium  and  below  the  e  are  concealed  radi 
atoi  i    ed    b  'i  b    guard    rail  -    oi     hand 

wrought   iron.      The   ceiling   decorations    of 
the    lover   are    in   accord    with    the    general 
I   taste   in   evidence   everywhere     simple, 


One  of  the  Two  Alcoves  in  the  Foyer  of  Brandt's  New 
Carlton  Theatre.  Brooklyn.  N.  Y.  This  one  leads 
to   the   Lounge  and  the   Ladies  and   Men's   Rest   Room. 


yet  extremely  attractive  with  tints  which 
blend  with  the  general  color  scheme.  Four 
chandeliers  are  used — two  in  the  centre  and 
one  al  each  end.  Side  wall  fixtures  and 
floor  lamps  contribute  to  the  effectiveness 
of  the  lighting.  There  are  two  alcoves,  one 
of  them  particularly  adding  to  the  room's 
attractions  and  another  instance  where  the 
matter  of  expense  was  ignored.  This  one 
contains  a  fire  place  with  an  exquisitely 
carved  marble  mantle  and  is  further  adorned 
by  two  miniature  chandeliers  and  a  model 
of  one  of  Columbus'  old  Spanish  pal  Icon-. 
Hand  wrought  and-irons  and  other  fixtures 
make  up  the  rest  of  this  equipment,  Appro 
priate  pieces  of  furniture  have  been  placed 
around  this  alcove  as  well  as  in  the  other 
which  leads  to  the  rest  room  and  lounge 
where  a  matron  and  male  attendant  are 
always  on  duty  during  performances.  In 
the  centre  of  this  room  is  a  large  library 
table.  The  floor  is  finished  in  black  and 
w  bite  squares  of  Italian  marble. 

On  the  way  through  the  foyer  to  the 
theatre  proper  there  is  one  more  interesting 
fad  in  connection  with  the  construction  of 
this  huge  reception  room  and  that  is  the 
absence  of  any  wire  glass  doors  leading 
from  the  main  auditorium  to  the  several 
exits  and  usually  specified  by  the  board  ot 
fire    underwriters.      Owing    to    ils    peculiar 

construction,  tl ffensive  looking  wife  e-lass 

has   been  entirely  dispensed  with. 

An  Innovation  Claimed 

Brandt  Brothers  claim  that  the  design  of 
a  so-called  double  stadium  effect  in  the  rear 
oj  I  he  main  auditorium,  i-  another  inn 
tion  in  theatre  construction.  Instead  of  the 
usual  obstruction  of  a  middle  entrance  in 
the  rear  aisle,  entrance  to  the  stadium  i- 
made  on  either  side  and  the  sh  irt  overhang 

which    would     first     appear    to    lie    a     bah 

is  the  i i  the  stadium.    Altogether,  there 

are  1 700  seats  and  i  hese  ■  ere  in-tailed  by 
the  American  Seating  Co.  Those  in  the  loge 
are  covered  with  tapestry  and  smoking  is 
permitted  in  this  section.  In  the  centre  of 
the  ceiling  of  t  be  auditorium  hangs  a  chan 
delier  sixteen  and  one  half  feet  in  height. 
Tbi-  i-  surrounded  bj  sixteen  other-,  each 
measuring  live  and  one  halt  feet.  They 
were  supplied  l>.\  Chas.  Weinstein  through 
Black  and  Bovd  and  it  will  not  be  hard  to 


visualize  the  fine  lighting  effected  by  this 
equipment.  The  stage  of  the  theatre  is 
completely  equipped  and  the  two  handsome 
curtains    furnished    b.v    Roth    Brothers    are 

operated  b.v  double  curtain  controls  from 
the  projection  room.  A  sixteen  piece  or- 
ehestra  and  a  huge  Wurlitzer  organ  furnish 
the  music  for  Carlton  patrons.  Attilio 
Marchetti,  a  formei  associate  conductor  of 
Hugo  Reisenfeld  at  the  Rivoli  and  Rialto 
Theatres  in  New  York  City,  is  in  charge  of 
tin-  department  and  Brandt  Brothers  have 
contributed  to  his  efficiency  by  providing  a 
special  office  which  contains  files  for  the 
different  -core-  of  music  and  a  desk  and 
telephone  for  the  one  in  charge.  There  is 
also  a  page  m  the  weekly  program  devoted 
to  tin-  department.  The  staff  of  ushers  is 
unusually  large — consisting  of  fourteen  men 
and  with  the  exception  of  the  staff  at  the 
Capitol  Theatre  in  New  York  City,  i-  -aid 
to  be  the  largest  in  this  locality. 

A  thoroughly  modern  < ling  and  venti- 
lating system  has  been  in-tailed  by  the  Ty- 
phoon Fan  Co. 

in  the  matter  of  keeping  in  mind  the  wel- 
fare of  their  employees,  Brandt  Brothers; 
have  installed  a  house  gymnasium  where 
the  men  can  keep  themselves  tit  by  the  use 
of  a  hand-ball  court,  showers  and  other 
gymnasium  equipment. 

The  projection  room  in  charge  of  Joseph 
Alter  is  equipped  with  four  Simplex  pro- 
jector-, tour  Peerless  lamps  and  two  llert- 
ni'V  generator-.  These  were  supplied  by  Joe 
Hornstein  of  the  Howell-  Cine  Equipment 
Co.  There  are  also  two  Cold  Fibre  screens; 
one  for  the  main  auditorium  and  one  for 
the  roof  garden  which  we  will  now  attempt 
to  describe  although  it  has  not  bad  it-  finish- 
ing touches. 

Complete  Roof  Equipment 

The  roof  garden  i-  reached  by  an  elevator 
which  has  a  capacitj  of  forty  people.  Pa- 
trons may  also  walk   the  short    distance  if 

the\    SO   de-ire.      Here   is   another   completely 

equipped  theatr< — from  projection  room  to 
the  dressing  room-  of  the  stage  and  with 
this  additional  equipment,  Brandt  Brothers 
plan  to  make  the  Carlton  and  attraction  for 
the  entire  year.  The  floor  ami  stage  are 
constructed  of  concrete  and  all  wood  -cat- 
will  be  provided.  The  attractiveness  of  the 
<■.;,(  will  be  further  enhanced  by  an  Italian 
garden  effect  on  either  side.  Seat-  will  he 
provided  to  accommodate  1300  people. 

Brandt  Brothers  have  long  been  asso- 
ciated among  prominent  local  exhibitors, 
William  Brandt  having  founded  and  organ- 
ized the  Theatre  Owners  chamber  of  Com- 
merce in  New  York  and  in  additin 
serving  a-  President  of  that  organi  a 
for  two  years,  also  held  the  post  a-  chief 
i  seeutive  oi  'be  Brooklyn  M.  1".  T.  0.  and 
the  \|.  I".  T.  0.  of  America.  At  present 
Brandt  Theatre  Enterprises  operate  sis  the- 
atre- and  have  three  others  under  construc- 
tion. Other  members  of  the  organization  in 
addition  to  William  and  Harry  Brandt,  are 
Louis  Brandt  who  is  the  General  Manager 
of  the  circuit.  "Bingo"  Brandt,  in  charge 
of  advertising  and  Mi--  Euerenie  Schwartz, 
the  efficient  office  manaeer,  William  Schaef- 
fer  is  the  manager  of  the  New  Carlton  and 
come-  to  that  hou-e  from  the  Rivoli-Rialto 
aid   Criterion   Theatre-.  New  York   City. 


A  pril    3 ,     19  26 


1535 


View  of   the   Beautiful   and    Spacious   Foyer   in    Brandt's    New   Carlton   Theatre.    Brooklyn.    N.    Y.      No'e   the   unusual   size  which   measures    100    x    37   feet.     Entrance   to  the 

Auditorium  is  on   the  left.      The   Color  Scheme  is   Old  Rose. 


Accuracy  in  Manufacture  of  Projectors 
of  Greatest  Importance 


By   W .  E.  Green,  International 

SOMETIMES  it  seems  to  ine  that  the 
manufacturers  of  motion  picture  pro- 
jector- should  not  be  so  modest  regarding 
the  precision  which  is  so  essential  in  the 
manufacture  of  the  parts  for  motion  pic- 
ture machines.  Manufacturers  of  automo- 
biles with  their  vast  opportunities  for  sec  tr- 
ing  attention  through  advertising  and  ar- 
ticles in  various  national  publications  have 
kept  the  reading  public  fairly  well  posted 
regarding  the  precautions  they  take  to  in- 
sure accuracy.  Hollywood  and  the  making 
oJ  pictures  have  monopolized  pub'ic  interest 
in  the  motion  picture  field  and  it  is  easy 
to  understand  why  so  little  is  generally 
known  about  putting  the  picture  on  the 
screen.  But  those  connected  with  the  mo- 
tion picture  industry  have  less  excuse  for 
this  hu-k  of  knowledge  and  it  seems  to  me 
should  he  better  informed  regarding  the 
men.  method  and  materials  which  enter  into 
the  manufacture  of  projection  equipment. 
The  better  theatres  throughout  the  country, 
and  these  frequently  include  the  small 
houses  as  well  as  the  de  luxe  theatres,  now 
recognize  the  importance  of  projection  and 
spare  neither  time  nor  money  to  make  it  as 
fine  as  possible.     Many  theatres,  too  many, 


Projector   Corp.,   Simplex   Division 

are  still  indifferent  to  the  money  making 
possibilities  of  good  projection  and  do  not 
give  their  projection  equipment  the  care 
it  deserve-.  Even  a  good  projectionist 
-t rising  in  every  possible  way  to  secure 
excellenl  screen  results  can  do  little  with  in- 
terior equipment,  and  when  it  is  kept  in  a 
poor  state  of  repair  there  is  little  induce 
ment  for  the  projectionist  to  take  real  pride 
in  his  work.  Successful  exhibitor-  now 
realize  that  a  poorly  lighted,  unsteady  pic- 
ture i-  objectr'onable  to  an  audience,  even 
though  not  actually  objected  to,  and  are 
much  more  ready  to  support  projectionists 
in  their  requests  lor  good  equipment  kept 
in    proper   repair. 

I   a>k   your   indulgence   in    referring   to   a 

few  articles  and  advertisements  in  the  Sat 
wrday  Evenings  Post  so  Ave  may  see  jusl 
what  manufacturer-  in  other  lines  call  pre 
cision.  Here  arc  a  tew  line-  from  an  article 
in  the  February  6th  issue  of  the  Saturday 
Evening  Post.  "The  task  goes  to  a  man  at 
a  precision  machine  out  in  the  -hop — a  ma- 
chine guaranteed  by  it-  makers  to  be  ac- 
curate   within    two-tenths    of    a    thousandth 


City  of  York,  Pa.  Adopts 
Simons'  Coniposition 

UT\/TARCH  CONTINENTAL,"  a 
IV/I  composition  by  Waiter  C. 
Simon,  was  formally  adopted 
as  the  official  march  of  the  City  of  York 
by  council  during  the  meeting  yesterday. 
Mr.  Simon  was  present  and  p.esented  a 
manuscript  copy  o'i  the  march,  which  he 
has  dedicated  to  York,  to  the  members 
of  the  council.  The  march  will  be  p'ayed 
on  all  occasions  dealing  with  the  city. 


The  Lincoln  Motor  Company  in  the  same 
publication  carries  an  advertisement  read- 
ing as  follows:  "The  remarkably  smooth 
operation  of  the  eight  cylinder,  60  degree 
Lincoln  motor  is  to  a  large  measure  due  to 
its   precision,   workman-hip 

And  General  Motors,  also  in  the  Saturday 
ning  Post,  carries  an  advertisement  ex- 
plaining what  they  consider  precision  meth- 
od-. We  quote  briefly  from  this  advei 
ment:  "Craftmanship  a  creed  and  accuracy 
a  law." 

These  quoted   references  provide  a   fairly 

g I    idea    of    what     -oine    noted    authorities 

call  precision.  I  have  been  associated  with 
the  Precision  Machine  Company  for  some 
years  and  I  confess  that  the  word  "preci- 
sion" did  not  always  convey  it-  full  meaning 


1536 


Motion     P  i  c  t  it  r  c     N 


c  ic  s 


Flashers 

are  the  reliable  method  wherever  light 
control     is     needed — in     electric     signs, 
flood    lighting,    Bpectacular    lighting   ef- 
fect a.    I  eadera   for  20  yeai  a. 
OEY]V0I,r»O     Write  for 

■TV71"'""      CCM^.^\^^  , 

■     2C28  W   Congress  St., 
Cuici 
i  I      Reynolds 

i   iior  | 

Show     Win. low 
Flashers.    Traffic    Con- 
trols, etc. 


REACH  THE  THEATRE   BY  MAIL  THRU  OUR 

UP-TO-DATE  MAILING   LIST  SERVICE 
18138    U.  S.  THEATRES    SHOWING    PICTURES 

Under  250  seats.  30%;  under  500.   70%;  under  800,  85%- 
over    800.    15%. 

The     most     eronomic.il     method    of    reachintr    theatres     Is 

our  ADDUKSSING   SERVICE       $1.00   PER  M   DP      Lists 

If   desired.      30   to   50%   saved    In    uostaee.    etc..    throu  h 

elimination   of  dead  and  duplicate  theatres  u.suall.    listed 

of     Producers.     Distributors     and     Supply     Dealers. 

MTTLTIGRAPHING  —  MIMEOGRAPHING  — 

FOLDING       ENCLOSING  —.MAILING 

MOTION    PICTURE    DIRECTORY    CO 

709   Sixth   Ave.,    at   41st    St.  New  York    I'm 

Phone.  Pennsv.   71S4-7485 


fon£  Distance  Eyes  for 

#A«r    Mj/u^'frs    "Private    Office 


Box  Ornct    Control   right  from 
Yoiik    Desk  * 


Jlutomalic  Ticket  Recristcr  Corp 

723    "..  ..  --...    Avi  New  '%.,.,»    citv 


to  me.  I  now  know,  however,  after  years  of 
contact  in  the  manufacture  of  motion  pic- 
ture projectors  and  parts  thai  "precision" 
in  ilic  industrj  carries  a  promise  which  is 
only  surpassed  in  the  manufacture  of  high 
grade  scientific  instruments  Under  the  cir- 
cumstances  J  cannol  very  well  blame  others 
to:  not  knowing  how  carefully  we  work  in 
this  field.  Lei  me,  therefore,  present  a  lew 
facts  to  indicate  the  accuracy  of  the  parts 
which  are  used  in  Simplex  Projectors.  The 
liquhl  guage  stands  as  a  sentinel  and  no 
parts  are  allowed  to  pass  which  have  not 
met  our  rigid  standards  of  measurement. 
Man\  parts,  of  course,  in  the  Simplex  Pro- 
jector are  made  to  measurements  of  one 
thousandth  hut  others  arc  manufactured  with 
a  tolerance  of  one  ten  thousandth  part  of  an 
inch  plus  or  minus.  By  this  we  mean,  of 
course,  that  such  parts  musl  not  be  more 
than  one  ten  thousandth  part  of  an  inch 
less  or  more  than  the  fixed  measurement  es- 
tablished  in  our  factory  for  that  particular 
part.  If  it  fails  to  meet  the  exact  tests 
made  by  the  liquid  gauge  the  part  is  de- 
fective and   out    ii    goes. 

Such  methods,  of  course,  add  to  the  cosl 
of  manufacturing  hut  t he  exhibitor  will 
avoid  unnecessary  trouble  by  only  purchas- 
ing parts  which  bear  the  mark  of  the  man 
ufacturer  of  the  projector  for  which  they 
arc  purchased.  The  reasons  for  these  ex- 
act measurements  and  precautions  are  gen- 
erally known  but  not  always  given  the  con 
sideration  by  exhibitors  which  they  de- 
serve. A  defective  or  worn  part  will  cause 
the  picture  to  jump  ami  this  unsteadiness 
will    soon    become    disagreeably    evident    to 

the  audience.  The  intermittent  movement 
of  a  motion  picture  projector  >top>  anil 
starts  millions  of  times  in  the  course  of  a 
year  ami  this  is  a  tremendous  strain  upon 
the  mechanism.  All  parts  id'  the  motion 
picture  projector,  should,  therefore,  !><■ 
made  with  greal  accuracy  and  of  the  besl 
possible  materials.  A  defective  mechanism 
can  tlo  tremendous  damage  to  the  film  and 

upon    tin-   subject    it    may    be   appropriate   to 

quote  a  few  lines  from  the  Film  Prayer  by 

A.     P.     llollis..       "I     am    celluloid,    not     steel: 

0  God  of  the  machine,  have  mercy.  I  am 
a  delicate  rihlion  of  celluloid — misuse  me 
and   I  disappoint   thousands,  cherish  me  and 

1  delight  and  instruct  the  world." 

As  we  state  in  our  booklet  for  Better  Pro 
jection   under  the  head   The    Importance  oi 

G I     Projection     success     in     the     motion 

picture  theatre  business  a  fevt  years  ago  was 

-imply  a  matter  of  selecting  g 1  pictures. 

•'.Movie"  patrons  shopped  around  from  one 
theatre  to  another  know  ing  I  hat  the  amounl 
of  entertainment  the)  got  depended  entirely 
on  the  quality  id'  the  pictures  they  chose  to 
see. 


Hut  a  new  clement  has  entered  into  the 
business  now.  People  do  not  ".shop"  around 
for  pictures  as  they  used  to.  They  have 
discovered  that  some  theatre-  afford  them 
more  enjoyment  than  others  regardless  of 
what  pictures  are  shown.  Their  first 
thought  now  i-  more  often  where  to  see  a 
picture   than   what    picture  to  see. 

There  are.  of  course,  several  factors 
that  contribute  to  the  amount  of  enjoyment 
to  he  had  at  any  particular  theatre.  One 
that  is  demanding  more  and  more  attention, 
and  is  more  definite  in  value,  is  the  manner 
in  which  pictures  are  presented  on  the 
screen. 

There   is  nothing   new   in   the   suggestion 

'•that  good  projection  and  a  clear  steady 
I  icture  on  the  screen  are  vital  links  in  the 
studio-to-public  chain."  There  i>.  however. 
something  new  in  it-  application.  It  hasn't 
been  through  failure  on  the  part  of  those 
engaged  in  the  manufacture  of  projection 
rquipmenl  to  emphasize  its  importance  to 
the  industry.  The  fact  that  there  i-  not 
one  hundred  per  cent  good  projection  is 
because  those  using  such  equipment  have 
been  unwilling  to  appreciate  it>  value.  The 
exhibitor  of  motion  pictures  operating  the 
larger  or  the  smaller  theatre  in  the  largest 
or  smallest  city  has  only  one  thing  to  -ell 
and    that    is — projection. 

I  '/'</    hi     mm  luded    in  ,  I    /,./ 


Chicago  Suburban  Theatre  to 
Seat   3000 

Work  on  the  new  Lawndale  Theatre,  which 
will  be  erected  at  the  southeast  comer  of 
West  Roosevelt  Road  and  Komensky,  is 
.scheduled  to  start  at  an  early  date.  The 
architecture  is  to  be  an  adaptation  of  the 
Spanish,  and  the  auditorium  is  expected  to 
seat  approximately  3,000  persons.  A  large 
stage  will  he  an  important  feature  of  the 
house.  In  addition  to  the  theatre,  the  build- 
ing xv- ill  contain  four  stores,  twelve  apart- 
ments, and  bowling  alleys.  The  owner  of 
the  proposed  building  is  the  Lawndale  Thea- 
tre Corporation,  of  which  Rubin  Levine  is 
president. 


Two  Wurlitzers  Installed  in 
Northwest  Theatres 

Installation  of  new  orchestral  organs  in 
two  of  the  Northwest's  -mallet  suburban 
houses  w .a -  announced  lasl  week.  -J.  I). 
Brunsberg  has  installed  a  Wurlitzer  organ 
in  h  -  [ssaquah  Theatre,  at  Issaquah,  Wash- 
on,  and  a  simi'ar  instrument  has  been 
purchased  and  installed  in  the  Victor*  The- 
!'a a. 


Vallen 


CURTAIN  MACHINES 


'VALLEN1ZE' 


E.J. Vallen  Electrical  Co. 

AKRON,      OHIQ. 


"You'll  find   it 

FIRST 

in  the 

NEWS" 


UsMe 


Brandt'l     New    Carlton.    Brooklyn,    said    to  be   one   of   the    Largest   in    New    Yi 


City. 


p  r  i  I 


1926 


153/ 


American      Silversheet      has 
Experienced  Personnel 

The  recently  organized  American  Silver- 
sheet  Company  of  St.  Louis,  is  the  latest 
manufacturing  organization  to  enter  the 
metallic  surface  screen  field,  and  starts 
business  with  every  assurance  of  success, 
as  it  is  amply  financed  and  the  personnel 
of  the  company  is  made  up  of  men  thor- 
oughly experienced  in  the  manufacture  of 
screens,  and  who  enjoy  a  wide  acquaintance 
.and  confidence  among  exhibitors  through- 
out the  country. 

H.  C.  Woods,  who  for  three  and  one-half 
years  served  as  sales  manager  of  one  of  the 
leading  screen  companies,  is  president  of 
the  new  concern,  and  John  A.  Sehuld,  who 
for  the  past  seven  years  has  had  experience 
in  the  manufacture  of  screens,  is  vice-presi- 
dent and  treasurer.  The  chief  finisher  is 
•Otto  Knobel,  known  as  one  of  the  foremost 
screen  finishers  of  the  country,  having  de- 
voted twelve  years  to  the  manufacture  of 
high-grade  metallic  surface  screens.  He 
started  business  back  in  1914  with  the  Amer- 
ican Theatre  Supply  Company  and  later 
was  connected  with  the  Radium  Gold  Fibre 
Screen  Company,  Inc.,  of  New  York  City, 
and  from  1917  until  the  organization  of  the 
American  Silversheet  Company,  was  with  a 
large  screen  companv. 

A.  M.  Pollack,  secretary  and  general  man- 
ager has  devoted  his  past  years  to  the  screen 
business  and  made  a  remarkable  record  as 
a  factory  manager. 

The  new  factory  of  the  American  Silver- 
sheet  Company  is  located  at  915-17  Wash 
Street,  St.  Louis,  and  is  ideally  arranged  for 
the  manufacture  of  screens,  occupying 
twelve  thousand  feet  of  floor  space  on  three 
stories  of  the  building,  which  assures  ample 
room  for  finishing,  hanging,  etc. 

Samples  of  the  company's  product  are 
ready,  the  manufacture  and  sale  of  screens 
under  way  and  deliveries  of  early  orders 
are  being  made  this  week. 


Claims  Increased  Profits  from 
Pop-Corn  Machines 

According  to  a  recent  communication  from 
the  Homer  McKee  Company,  any  store- 
keeper, Motion  Picture  dealer  or  exhibitor 
who.  isn't  making  at  least  twenty  per  cent 
more  sales  today  over  a  period  of  ten  years 
past,  is  doomed.  The  reason  which  they  ad- 
vance for  this  is  that  new  methods,  better 
facilities,  and  machines  of  all  kinds  are  cut- 
ting down  general  expense,  reducing  over- 
head and  increasing  profits. 

Small  theatres  and  stores  are  also  learning 
abaut  this,  for  in  every  part  of  the  country 
merchants  are  installing  sales  producing 
mechanism. 

An  example  of  this  is  the  pop-corn  ma- 
il) me.  It  is  claimed  that  this  sales-producer 
has  many  advantages  over  others  due  to  the 
fact  that  it  is  practically  automatic  and  the 
sales  are  of  a  highly  profitable  nature. 
Taking  into  consideration  the  amount  of 
space  occupied  by  these  machines,  it  is  said 
that  the  largest  takes  up  but  26  x  32  or 
about  five  square  feet. 

Popcorn  besides  be:ng  a  universal  food  as 
well  as  a  confection,  is  wholesome  and  liked 
by  grown-ups  and  children.  According  to 
the  makers  of  pop-corn  machines  there  has 
never  been  found  a  locality  where  a  ready 
market  for  pop-corn  could  not  be  developed. 
Dealers  who  have  such  machines  bear  out 
these  statements  by  their  sales  and  profit 
records. 

As   produced   today   the  modern   pop-corn 


Projection    Room   of   Brandt's    Carlton  Theatre,    Brooklyn.    N.     Y.        This     department     is     thoroughly     outfitted     in 
every    way.       In    this    view    are    shown    the    Simplex    projectors  equipped  with  Peerless  arcs.     These  were  installed 

by    Howell    Cine    Equipment   Co. 


mach'ne  is  a  mechanical  and  sales  marvel. 
Elegant  in  design  it  is  a  handsome  addition 
to  any  store.  Scientific  invention  makes  its 
operation  quite  simple.  The  hot-plates  on 
most  machines  are  equipped  to  operate  at 
three  different  temperatures  and  governed 
by  a  variable  switch.  The  feed  of  the  ma- 
chine may  be  increased  or  decreased  as  the 
demand  may  require. 

Every  part  of  the  mechanism  of  the  ma- 
chine is  brilliantly  illuminated  with  electr'c 
light.  Gleaming  nickel  plated  parts  are  in 
motion  as  the  corn  is  popped. 

Some  machines  also  have  peanut  roasters 
as  added  equipment.  Some  roast  tic  i  ea- 
nuts  in  plain  sight  under  glass.  Salted  pea- 
nuts can  also  be  sold  in  connection  with  the 
popning  machines.  They  are  also  exceTent 
mediums  for  the  sales  of  more  gums  an  1 
mints. 

Recently  a  Portable  Corn  Popper  has 
been  developed  that  can  be  rolled    nto  any 


part  of  the  premises.  They  can  take  utmost 
advantage  of  the  good  old  summertime  when 
more  people  are  on  the  streets  in  the  even- 
ing. It  seems  that  the  merchant  seeking 
more  sales  and  better  profits  should  very 
seriously  consider  these  makers  of  added 
sales  and  profits. 


National      Carbon      Renews 
Toronto   Contract 

J.  11.  Coleman,  president  of  the  Coleman 
Electric  Company,  258  Victoria  Street, 
Toronto,  announces  that  his  company  has 
again  been  appointed  distributor  for  Co- 
lumbia projector  carbons.  The  Coleman 
Electric  has  installed  two  Deluxe  Motio- 
graph  projectors,  including  the  new  re- 
ilector  are  equipment,  in  the  Opera  House 
at  Owen  Sound,  Ontario.  The  Coleman 
company  carries  on  business  throughout 
Canada. 


GUNDLACH 


It  will  pay  you 
to  replace  old 
lenses  with  the 
new   RADIANT. 


PROJECTION   LENS 


AN  improved  type  of  lens,  unsurpassed  for 
^^  light  transmission,  sharpness,  and  repro- 
duction of  all  the  fine  tone  gradations  of 
the  film  image. 
Look     for     "RADIANT" 

distinguish    these    improved   lenses    from    the   old 

type.      It   means    the  best   your   money   can   buy. 

Gundlach      Projection      Lenses      have     been      the 

world's    standard    of    quality    since     1908. 


on     the     mount 


Gundlach  -  Manhattan 
optical  company 


853  Clinton  Ave.,  North 


Rochester,  N.  Y. 


1538 


Mot 


P  i  c  i  u  r  c     N  e  w  s 


CLASSIFIED  AD  SECTION 

RATES:  10  cents  a  word  for  each  insertion,  in  advance 
except  Employment  Wanted,  on  which  rate  is  5  cents. 


ftgfr  Hopkins] 

Joyce 


Wanted 

FAMILY  of  four  would 
take  full  charge  of  your  thea- 
tre -  -  manager,  operator, 
musician  and  ticket  seller. 
Fifteen  years'  experience. 
Will  least-  or  buy  small  thea- 
tre.     Box   665,    Motion    Pic- 

WELL  KNOWN  THEA- 
TRE MANAGER  a1  liberty. 
Producer  of  presentation, 
novelties,  prologues  and  nov- 
eltj  musical  programs.  Up 
in  special  weeks  and  events. 
Recognized  press  and  exploi- 
tation expert.  Managed  com- 
bination and  two-a-day  vau- 
deville theatres  also.  Only 
consider  class  A  house.  High- 
est class  references.  Ad- 
dress Box  670.  Motion  Pic- 
ture News.  New  York  City. 

MANAGER  or  assistant, 
at  Liberty.  Efficient  and  pro- 
sive.  Five  (5)  years 
with  Broadway  picture  house. 
Excellent  references.  Box 
630,  Motion  Picture  News, 
New  York  City, 
hire  News.  New  York  City. 

WANTED. —  To  lease  a 
good  theatre  or  take  job  as 
manager.  Have  had  twelve 
years'  experience.  Married. 
Can  give  best  of  reference. 
Address  E.  L.  Marquet, 
Opera  House.  Richwood, 
Ohio. 

WANT  to  lease  movie  the- 
atre 600  seats  or  over;  any- 
where in  State  of  Wisconsin  ; 
would  consider  house  some- 
what run  down,  or  will  buy 
interest  in  bona  fide  propo- 
sition where  owner  wishi 

e;  all  replies  absolutely 
confidential.  Address.  Box 
660,  .Mot  inn  Picture  News. 
Chicago,  111. 


(3»w*. 


failBDeMilleiBWUEAOTUKlOUiOKQUt 


Ftar     il i  n  u  imi      n n,l 
effectively      combined  Ld      shown 

im  tin    Strand,  Oa// 
ton,   <•  al's  "What   Hup 

in  in  'l    ii,    Jones." 


OPERATOR  and  electri- 
cian with  9  years'  experience 
in  large  houses ;  married ; 
wants  work  at  once.  W.  F. 
Ingalls.  313  So.  "B"  St., 
Oskaloosa,  Iowa. 

MUSICAL  DIRECTOR.— 
At  liberty;  16  years  in  prom- 
inent New  York  movie  the- 
atres; age,  37;  wish  connec- 
tion with  first  class  theatre 
anywhere  where  a  perfed 
musical  sitting  is  demanded 
and  appreciated;  immense 
library.  Director,  care  of 
Cody,  425  W.  46th  St..  New 
York. 

MOVING  PICTURE 
OPERATOR  (licensed),  sign- 
painter,  wishes  steady  posi- 
tion anywhere.  J.  Hengart- 
ner,  841  Tiffanv  St.,  New 
York  City. 

For  Sale 

THEATRE  for  long  lease 
or  sale.  Fully  equipped  pic- 
tures  or  road  shows.  Seating 
capacity  900.  Charles  Bell- 
inger, Findlav,  Ohio. 

PRICED  RIGHT  for  quick 
sale.  Theatre  fully  equipped, 
pictures  and  road  shows 
Four  apartments,  store-room. 
Eastern  Pennsylvania  town. 
Box  67.3.  Motion  Picture 
News,  New  York  City. 

TWO      SIMPLEX      MA- 

•  II  IN  KS.  complete  wit  h  mo- 
tors; fine  condition,  $300 
each  ;  National  ticket-sellinc 
machine,  $50;  Brandt 
Changer  (cost  $100),  $25 
Box  82,  Canton,  Ohio. 

FOR    SALE.  —   Beadle's 
dime  novels;  invaluable  plot 
rial.       James     Madison, 
544    Market    St.,    San    Fran- 
cisco. 

SUITCASE  PROJECT- 
<  d.'S.  -  Brand  new,  modern, 
popular  make;  complete, 
to  run  :  while  they  last, 
$50  each.  Brinkman,  607  \V. 
137th  St.,  New  York.  Mail 
only. 

DEALERS.  Verascope 

stands  and  mechanisms ;  Edi- 
upermechanisms  at  bar- 
es   I  kindlach   Radi 
ant  lenses,  new.  51  j .  51  _•  and 
cus  :  value,  $  15  ;  sell 
$15    each ;    like    new    K I  eg] 

plugs  and    pin   con] tpl 

md  30  ampere,  50  cents 
each.  Brinkrnan.  607  W. 
137th  St.,  Neu  York.  Mail 
onlv. 


First-run  theatres  hare  given  effective  advertising  siif>- 
port  to  "The  Skyrocket"  (Associated  Exhibitors).  The 
widespread  publicity  given  the  star.  Peggy  Hopkins 
Joy<  re,  has  been  capitalized  in  newspaper  displays  for  the 
picture,  which  includes  ads  of  the  following  theatres: 
Capitol,  Newark,  V.  ./.:  Liberty  and  Blackstone,  Titts- 
burgh;  Capitol.  Dallas;  Saxe's  Merrill.  Milwaukee; 
Mainstreet.  Kansas  City:  Majestic,  Columbus;  Des 
Moines    I  heal  re.   Des    Moines:   Loch's  Stat<'.  Cleveland. 


April    3 ,     19  2  6 


1539 


I  FEATURE   RELEASE  CHART  | 

Productions  are  Listed  Alphabetically  and  by  Months   in  which   Released  in  order  that   the  Exhibitor  may 
have  a  short-cut  toward  such  information  as  he  may  need.     Short   subject  and  comedy  release,  as  well  as 
1  information   on  pictures  that  are  coming,  will  be  found  on  succeeding  pages.     (S.  R.  indicates  State  Right 

release.) 

|      Refer  to  THE  MOTION  PICTURE  NEWS  BOOKING  GUIDE  for  Productions  Listed  Prior  to  September 

IiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiifliiiiuiiiiiiiiiiiiiiM  ilium iiiiiiiiiiiiiiiiJiiiiiiiiiiiiliiiiiiiiiiM  ■mini 


Feature 

Amazing  Quest,  The 

As  No  Man  Has  Loved  . .  . 

Battler,  The 

Below  The  Line 

Big  Pal 

Black  Cyclone 

Business  of  Love 

California  Straight  Ahead. 

Coast  of  Folly 

Coming  of  Amos 

Cyclone  Cavalier 

Dark  Angel,  The 

Don  Q,  Son  of  Zorro 

Free  to  Love 

Freshman,  The 

Galloping  Jinx 

Great  Sensation,  The 

Havoc 

High  and  Handsome 
His  Majesty  Bunker  Bean 

His  Master's  Voice 

If  Marriage  Fails 

Keep  Smiling 

Kentucky  Pride 

Knockout  Kid,  The 

Let's  Go  Gallagher 

Live  Wire,  The 

Lost  World,  The 

Man  of  Nerve 

Man  Who  Found  Himself 

Manhattan  Madness 

Mystic,  The 

Never    the    Twain    Shall 

Meet 

New  Champion,  The.  ... 

Not  So  Long  Ago 

Once  In  a  Lifetime 

Outlaw's  Daughter,  The . 
Parisian  Nights 

Part  Time  Wife 

Plastic  Age,  The 

Pretty  Ladies 

Primrose  Path,  The 

Ridin'  the  Wind 

Scandal  Street 

Sealed  Lips 

Seven  Days 

Shore  Leave 

Siege 

Son  of  His  Father,  A 

Souls  for  Sables 

Speed  Madness 

Spook  Ranch 

Steppin'  Out 

Son  Up 

Tearing  Loose 

Teaser,  The 

Three  Wise  Crooks 

Timber  Wolf,  The 

Trouble  With  Wives,  The 
Wall  Street  Whiz,  The.  . 

What  Fools  Men 

Wheel,  The 

White  Outlaw,  The 

Wild  Horse  Mesa 

Wild,  Wild  Susan 

With  This  Ring 


SEPTEMBER 

Star  Distributed  by        Length      Reviewed 

Henry  Edwards Cranfield  &  Clarke  ..5500  feet 

Special  Cast Fox 7929  feet.. Feb.  28 

Kenneth  McDonald . .  .Bud  Barsky  ( S.  R.) .  .  5000  fee'   

Rin-Tin-Tin  (dog) Warner  Brothers 600 1  f eev  .  Oct.   31 

William  Russell Ginsberg  Dist 4543  fee!    .Oct.    24 

Rex  (horse) Pathe  5058  feet   .  May  30 

Pitts-Horton Astof  Dist.  (S.  R.) .  ..6008  feet.  .Dec.  19 

Reginald  Denny Universal 7238  feet .  .  Sept.  12 

Gloria  Swanson Paramount 6840  feet .  .  Sept.  1 2 

Rod  La  Rocque Prod.  Dist.  Corp 5677  feet.  .Sept.  19 

Reed  Howes Rayart  (S.  R.) 4928  feet .  .  Sept.  26 

R.  Colman-V.  Banky.. First  National 7311  feet.    Sept.  26 

Douglas  Fairbanks United  Artists 10264  feet .  June  27 

C.  Bow-D.  Keith B.P.Schulberg(S.R.)  .4825  feet.    Jan.     2 

Harold  Lloyd Pathe 6883  feet.. July  25 

Buddy  Roosevelt Artclass  Pict 4488  feet 

W.  Fairbanks-P.  Garon.Columbia  (S.  R.) . . . .  4560  feet .  .  Sept.  26 

Special  Cast Fox 9200  feet.  .Aug.  29 

"Lefty"  Flynn F.  B.  O 5669  feet.  .Feb.   20 

M.  Moore-Devore ....  Warner 7149  feet . .  Sept.  26 

Thunder  (dog) Lumas  Film 5700  feet.  .Nov.  14 

J.  Logan-C.  Brook F.  B.  O 6006  feet .  .  May  23 

Monty  Banks Assoc.  Exhib 5456  feet.    Aug.     I 

Special  Cast Fox 6652  feet.  .Sept.  19 

Jack  Perrin Rayart  Pict.  Corp. 

(S.  R.) 4901  feet.    Jan.      9 

Tom  Tyler Film  Book.  Offices..  .5182  feet.  .Oct.      3 

Johnny  Hines First  National 7000  feet .  .  Sept.  12 

Special  Cast First  National 9700  feet .  .  Feb.  21 

Bob  Custer F.  B.  O 4452  feet.  .Nov.  28 

Thomas  Meighan Paramount    7168  feet.  .Sept.    5 

Dempsey-Taylor Assoc.  Exhib 5580  feet .  .  July   25 

Pringle-Earle M-G-M 6239  feet .  .  Sept.  1 2 

Stewart-Lytell Metro-Goldwyn 8143  feet.    Aug.     8 

Wm.  Fairbanks Columbia  Pict.  (S.R.)  4547  feet.  .Dec.  19 

Betty  Bronson Paramount 6849  feet .  .  Aug.     8 

Richard  Holt Gerson  Pict.  (S.  R.) .  .5000  feet .  .  Dec.     5 

Josie  Sedgwick Universal 4375  feet .  .  Dec.   19 

E.     Hammerstein  -  L. 

Tellegen F.  B.  0 6278  feet .  .  June  20 

Alice  Calhoun Lumas  Film  (S.  R.h  .6100  feet.    Dec.     5 

Special  Cast B.P.  Schulberg  (S.R.)6848  feet.  .Oct.    10 

Zazu  Pitts Metro-Goldwyn 5828  feet .  .  July   25 

Bow-MacDonald Arrow 5475  feet .  .  Oct.   31 

Fred  Thomson Film  Book.  Offices..  .5014  feet.  .Oct.   24 

Kennedy-Welch Arrow 6923  feet.  .Nov.  14 

Revier-Landis Columbia  Pict.  (S.R.)  5770  feet .  .  Nov.     7 

Lillian  Rich Prod.  Dist.  Corp 6974  feet .  .  Sept.  12 

Barthelmess-Mackaill.First  National 6856  feet .  .  Aug.  29 

Virginia  Valli Universal 6424  feet .  .  June  20 

Special  Cast Paramount 6925  feet.  .Sept.  19 

Windsor-O'Brien Tiffany  (S.  R.l 7000  feet.  .Sept.  12 

Frank  Merrill Hercules  Film 4579  feel 

Hoot  Gibson Universal 5247  fee) 

Sterling-Revier Columbia 5267  fee' 

Special  Cast Metro-Goldwyn; 5906  fee 

Wally  Wales Weiss  Bros.  (S.R.).. 5060  fee 

Laura  La  Plante Universal 6967  feel 

Evelyn  Brent Film  Book.  Offices..   6074  fee 

Buck  Jones Fox 4869  feei 

Vidor-T.  Moore Paramount 6489  fee 

Richard  Talmadge Film  Book.  Offices. .  .5452  feel 

Stone-Mason First  National 7349  fee 

Special  Cast Fox 7325  fee 

Jack  Hoxie Universal 4830  fee 

Special  Cast Paramount 7221  fee 

Bebe  Daniels Paramount 5774  fee 

Mills-Tellegen B.  P.  Schulberg 5333  fee 


.May 

Dec. 

Aug. 
.  June 
.May 

Oct. 
.Sept. 

Aug. 
.Nov. 
.Oct. 
.Aug. 
.  June 
.Aug. 
.Aug. 

Oct. 


OCTOBER 

Feature  Star  Distributed  by         Length     Reviewed 

American  Pluck George  Walsh Chadwick 6000  feet . .  July    1 1 

Beautiful  City R.  Barthelmess First  National 6460  feet .  .  Nov.  1 4 

Bobbed  Hair Prevost-Harlan Warner  Brothers 7781  feet.  .Oct.    31 

Borrowed  Finery Louise  Lorraine Tiffany  (S.  R.) 6500  feet .  .  Dec.     5 

Bustin'  Through Jack  Hoxie . .  . Universal 4506  feet .  .  Oct.    24 

Circle,  The Eleanor  Boardman Metro-Goldwyn 5511  feet.  .Oct.    31 

Circus  Cyclone,  The Art  Acord Universal 4609  feet .  .  Aug.  22 

Classified Corinne  Griffith First  National 6927  feet .  .  Oct.    17 

Clothes  Make  the  Pirate. .  Errol-D.  Gish First  National 7000  feet .  .  Nov.  14 

Compromise Irene  Rich Warner  Bros 65S6  feet .  .  Nov.     7 

Desert  Demon,  The Buffalo  Bill,  Jr Artclass  Pict 5012  feet.  .Feb.   27 

Dollar  Down Ruth  Roland Truart  (S.  R.) 5860  feet.  .Aug.  29 

Everlasting  Whisper,  The. Tom  Mix Fox 5611  feet.  .Oct.   24 

Exchange  of  Wives,  An . . .  Special  Cast Metro-Goldwyn 6300  feet .  .  Oct.    17 

Fighting  Heart,  The Geo.  O'Brien Fox 7032  feet.  .Oct.      3 

Golden  Princess,  The  ....  Bronson-Hamilton ....  Paramount 6395  feet .  .  Sept.  19 

Heads  Up "  Lefty  "  Flynn F.  B.  O 5482  feet .  .  Nov.  21 

Heartless  Husbands Gloria  Grey Madoc  Sales 5000  feet .  .  Dec.  26 

Hell's  Highroad    Leatrice  Tov      Prod.  Dist.  Corp 6084  feet .  .  Sept.    5 

His  Buddy's  Wife Hunter-Murphy Assoc.  Exhib 5218  feet.    July   25 

Hurricane  Horseman,  TheWally  Wales Artclass  P  ct 5000  feet     Mar.  20 

In  Search  of  a  Hero Richard  Holt Gerson  Pictures 5000  feet .  .  Feb.    1 3 

Iron  Horse,  The O'Brien-Bellamy Fox  Film  Coro  .  .  .  10424  feet .  Sept.  1 3  '24 

Keeper  of  the  Bees,  The .  .  Robert  Frazer F.  B.  O 671 2  feet     Oct.    1 7 

Little  Annie  Rooney Mary  Pickf ord United  Artists 8850  feet     Oct.    31 

Lorraine  of  the  Lions Kerry-Miller Universal 6753  feet     Aug.   1 5 


eviewed 
Oct.  24 
Fe..  27 
Oct.  10 
Oct.  24 
Oct  24 
Nov.  21 
.Dec.  5 
Nov.  7 
Oct.  29 
Aug.  26 
Sept.  26 
Sept.  21 
Nov.  21 
Oct.  31 
Oct.  17 
Nov.  7 
Sept.  26 
Nov.     7 

Oct.  ie 

Oct.  16 
July  25 
Oct.  17 
Nov.  21 
Oct.    31 

Oct!    17 

Oct.    24 


Feature  Star  Distributed  by        Length      R 

Lovers  in  Quarantine Daniels-Ford Paramount b570  feet . 

Luck  and  Sand    Leo  Maloney Clarion  Photoplays . .  .5001)  feet . 

Vlan  on  the  Box,  The ....  Sydney  Chaplin Warner  Bros 7282  feet . 

Midshipman,  The Ramon  Novarro Metro-Goldwyn 7498  feet 

New  Brooms Hamilton-Love Paramount 5443  feet 

No  Man's  Law Bob  Custer F.  B.  O 4042  feet 

One  of  the  Bravest Ralph  Lewis Lumas  Film  (S.R.) . . .  5679  feet 

Other  Woman's  Story.  . . . Calhoun-Frazer B.  P.  Schulberg 6080  feet 

Pace  That  Thrills,  The Ben  Lyon First  National 69 1 1  feet . 

Peacock  Feathers Logan-Landis Universal 6802  feet . 

Pony  Express,  The Betty  Compson Paramount 980 1  feet 

Prairie  Pirate,  The Harry  Carey Prod.  Dist.  Corp 4603  feet 

Pride  of  the  Force,  The.  .  .Tom  Santschi Rayart 5139  feet. 

Red  Hot  Tires Monte  Blue Warner  Bros 6447  feet . 

Regular  Fellow,  A Raymond  Griffith Paramount 5027  feet 

Seven  Keys  to  Baldpate.    Douglas  Mi>cLean. .  .   Paramount 6648  feet 

Storm  Breaker,  The House  Peters Universal 6093  feet . 

Substitute  Wife,  The Jan«  Novak Arrow 5994  f eet .  . 

Thunder  Mountain Special  Cast Fox 7537  feet . 

Tower  of  Lies Chaney-Shearer Metro-Goldwyn 6849  feet . 

Under  the  Rouge    Moore-Moore Assoc.  Exhib 6055  feet 

Wandering  Fires Constance  Bennett .  .  .  Arrow 6600  feet . 

Wandering  Footsteps Taylor-Washburn  ....  Ginsberg  Dist.  Corp .  5060  feet . 

Why  Women  Love Blanche  Sweet First  National 6750  feet . 

Win,  Lose  or  Draw Leo  Maloney Clarion  Photoplays.  .4988  feet 

Winding  Stair,  The Special  Cast Fox 6107  feet . 

Without  Mercy Vera  Reynolds Prod.  Dist.  Corp 6550  feet . 

NOVEMBER 

Feature  Star  Distributed  by       Length      Reviewe 

Action  Galore Buddy  Roosevelt Artclass  Pict 4659  feet . 

After  Marriage Margaret  Livingston .  .  Madoc  Sales 5500  feet 

All  Around  Frying  Pan Fred  Thomson F.  B.  O 5519  feet. 

Ancient  Highway,  The Jack  Holt Paramount 6034  feet . 

Best  Bad  Man,  The Tom  Mix Fox 4983  feet . 

Best  People,  The Special  Cast Paramount 5700  feet . 

Bright  Lights Ray-Starke Metro-Goldwyn 6260  f eet .  . 

Calgary  Stampede,  The . . .  Hoot  Gibson Universal 5924  feet . 

Call  of  Courage,  The Art  Acord Universal 4661  feet 

Camille    of    the    Barbary 

Coast Busch-O.  Moore Assoc.  Exhib 5408  feet 

Clash  of  the  Wolves Rin-Tin-Tin  (dog) Warner  Bros 6478  feet 

Cobra Valentino Paramount 6895  feet 

Daring  Days Josie  Sedgwick Universal 4622  feet 

Durand  of  the  Bad  Lands .  Buck  Jones Fox 5844  feet . 

Eagle,  The Rudolph  Valentino United  Artists 6756  feet 

East  Lynne Special  Cast Fox. .    .  8553  feet 

Fifty-Fifty Hope  Hampton Assoc.  Exhib    5531  feet 

Fight  to  a  Finish,  A Wm.  Fairbanks Columbia  (S.R.) 4603  feet 

Flower  of  Night Pola  Negri Paramount 6374  feet 

Fool,  The Edmund  Lowe Fox 9488  feel 

Galloping  On Wally  Wales Artclass  Pictures ....  4292  feet 

Go  West Buster  Keaton Metro-Goldwyn 6256  feet 

Home  Maker,  The Alice  Joyce Universal 7755  feet 

King  on  Main  St.,  The. ..  .Adolphe  Menjou Perfnount.     6229  feet. 

Last  Edition,  The Ralph  Lewis Film  Book.  Offices. .  .6400  feet 

Lazybones Special  Cast Fox  Film 7236  feet 

Lights  of  Old  Broadway.    Marion  Davies Metro-Goldwyn 6437  feet 

Merry  Widow Mae  Murray Metro-Goldwyn 10027  feet  Sept.  12 

Midnight  Limited Glass-Hawley Rayart 5855  feet 

New  Commandment Sweet-Lyon First  National 6980  feet 

Old  Clothes Jackie  Coogan Metro-Goldwyn 591 5  feet 

Only  Thing,  The Special  Cast Metro-Goldwyn 5824  feet 

People  vs.  Nancy  Preston .  Bowers-De  La  Motte .  .Prod.  Dist.  Corp 6300  feet 

Phantom  Express,  The.  .  .Soecial  Cast Ginsberg  Dist 4614  feet 

Phantom  of  the  Opera. . . .  Lon  Chaney Universal 8464  feet 

Ridin'  Streak,  The Bob  Custer Film  Book.  Offices . .  .4540  feet 

Road  to  Yesterday,  The .  .  Joseph  Schildkraut .  .  .  Prod.  Dist.  Corp 9980  feet 

Romance  Road Raymond  McKee Truart 5000  feet 

Rose  of  the  World Special  Cast Warner  Bros 7506  feet 

Saddle  Cyclone Buffalo  Bill  Jr Artclass  Pict 5000  feet 

Satan  in  Sables Lowell  Sherman Warner  Brcs 7000  feet 

Scarlet  Saint,  The Astor- Hughes First  National 6880  feet 

Seven  Sinners Marie  Prevost Warner  Bros 6286  feet 

Shadow  on  the  Wall Creighton  Hale Lumas  Film  (S.  R.) .  .  5800  feet . 

Simon  the  Tester Rich-O'Brien Prod.  Dist.  Corp 5070  feet 

Some  Pun'kins Chas.  Ray Chadwick  (S.R.)...  .  650(1  feet .    Sept    1 9 

S.O.S.  Perils  of  the  Sea.  .Elaine  Hammerstein.  Columbia  Pict 5118  feet     Dec.   26 

Sporting  Life Special  Cast Universal 6763  feet .    Sept  26 

Stage  Struck Gloria  Swanson Paramount 6691  feet     Nov.  28 

Stella  Dallas Bennett-Colman United  Artists 1 0 1 57  feet .  Nov.  28 

Tessie McAvoy-Agnew Arrow 6221  feet .    Oct.    24 

Thank  U Special  Cast Fox 6839  f e.et     Sept.  19 

Unchastened  Woman,  The  Theda  Bara Chadwick  (S.R.) 6800  feet     Jan.      2 

Unguarded  Hour,  The.. . . Sills-Kenyon First  National 6613  feet   .Dec.     5 

Wedding  Song,  The Leatrice  Joy Prod.  Dist.  Coro 7373  feet.  .Nov.  28 

We  Moderns Colleen  Moore First  National 6609  feet    .  Dec.     5 

When  Husbands  Flirt ....  Dorothy  Revier Columbia 5625  feet    .  Dec.     5 

Where  Was  I? Reginald  Denny Universal 6630  feet   .  Aug.  29 

Wild  Girl Louise  Lorraine Truart  (S.  R.) 5000  feet   .  Mar.     6 

Wyoming  Wild  Cat,  The.. Tom  Tyler F.  B.  O 5156  feet     Nov.  28 


..Nov. 

14 

.  .Nov. 

28 

..Nov. 

21 

.    Dec. 

12 

.    Nov. 

7 

.    Nov. 

28 

.  .Oct. 

10 

.  .  Sept 

19 

Aug. 

1 

.    Nov. 

2b 

Nov 

21 

Mar. 

G 

Oct. 

24 

.    Nov. 

21 

Oct 

li 

June 

24 

Dec. 

5 

Oct. 

31 

April 

2? 

Feb. 

27 

Nov. 

7 

Aug. 

8 

.    Nov. 

7 

.    Oct. 

17 

Oct. 

:u 

Nov. 

14 

>t  Sept 

12 

Tan. 

2 

Nov. 

14 

Nov. 

14 

Dec. 

5 

Nov. 

7 

Dec. 

12 

.    Sept 

19 

Dec. 

12 

.    Nov. 

21 

Aug. 

8 

.    Nov 

21 

.    Mar. 

20 

.    Oct. 

24 

.  .Nov 

21 

.    Dec. 

|i 

.  .Dec. 

12 

.    Oct. 

21 

DECEMBER 

Feature  Star  Distributed  by 

Blind  Trail,  The Leo  Maloney Clarion  Photoplays 

Blue  Blood George  Walsh Chadwick 5600  feet 

Bluebird's  Seven  Wives . .  Lyon- Wilson-Sweet   .  First  National 7774  feet 

Broadwav  Lady Evelyn  Brent F.  B.  O.  . ...    .5590  feet 

Counsel  for  the  Defense     House  Peters  Assoc.  Exhib  6022  feet 


Length      Reviewed 

4900  feet 

Feb.  13 
Jan.  <» 
Dec.  12 
Nov    21 


1540 


Motion     Picture     N  e  W  s 


Feature  Star  Distributed  by       Length     R 

C«wboy  Musketeer,  The  .Tom  Tyler Film  Book.  Offices . . .  4500  feet . . 

Desert's  Price,  The Buck  Jones Fox 5529  feet .  . 

Don't S.  O'Neill-B.  Roach.  . Metro-Goldwyn 6000  feet.  . 

Fate  of  a  FUrt Dorothy  Revier Columbia  Pict 5823  f eet . . 

Golden  Strain,  The Special  Cast For 5989  feet .  . 

Goose  Woman,  The Special  Cast Universal 7500  feet .  . 

Great  Love,  The Dana-Agnew M-G-M 4521  feet   . 

Handsome  Brute,  The...W.  Fairbanks-Corbin.  Columbia  Pict.  (S.R.)  4779  feet.  . 

His  People Rudolph  Schildkraut . .  Universal 8983  feet . . 

His  Secretary Norma  Shearer M-G-M 6433  feet .  . 

Hogan's  Alley Harlan-Miller Warner  Bros 6610  feet .  . 

Infatuation Special  Cast First  National 5794  f eet .  . 

Irish  Luck Thomas  Meighan Paramount 7008  feet . . 

Joanna Mackaill-Mulhall First  National 7900  feet .  . 

Kiss  for  Cinderella,  A.  .  .  .Betty  Bronson Paramount 9221  feet.  . 

Lady  Windermere's  Fan.  .Special  Cast Wamer  Brothers. . .  .7816  feet.  . 

Lodge  in  the   Wilderness, 

The Tiffany  (S.R.) 6500  feet.. 

Lord  Jim Percy  Marmont Paramount 6702  feet . . 

Lovers'  Island Hope  Hampton Assoc.  Exhib 4624  feet .  . 

Madam  Behave Eltinge-Pennington . . .  Prod.  Dist.  Corp  ....  54 1 7  feet .  . 

Man  From  Red  Gulch ....  Harry  Carey Prod.  Dist.  Corp 5437  feet . . 

Masked  Bride,  The Mae  Murray Metro-Goldwyn 5699  feet .  . 

Midnight  Flyer,  The Landis-Devore F.  B.  0 6200  feet . . 

Morals  for  Men Tearle-Mills Tiffany  (S.  R.) 6500  feet.  . 

North  Star,  The Strongheart  (dog) .  .  .  .Assoc.  Exhib 4692  feet.  . 

Northern  Code,  The Eva  Novak Lumas 5920  feet .  . 

Pals Louise  Lorraine Truart  (S.  R.) 5500  feet .  . 

Perfect  Clown,  The Larry  Semorf Chad  wick 5600  feet 

Pinch  Hitter,  The Glen  Hunter Asso.  Exhibitors 6259  feet 

Pleasure  Buyers,  The.  .  .  .Irene  Rich Warner  Brothers. . .  .7202  feet.  . 

Prince  of  Pep Richard  Talmadge F.  B.  O 4911  feet.  . 

Sally,  Irene  and  Mary.. .  .Special  Cast Metro-Goldwyn 5564  feet. . 

Smilin'  at  Trouble "  Lefty  "  Flynn F.  B.  0 5175  feet .  . 

Soul  Mates Special  Cast M-G-M 60O0  f eet .  . 

Splendid  Road,  The Anna  Q.  Nilsson First  National 7646  feet . . 

Streak  of  Luck,  A Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.).4884  feet .  . 

That  Royle  Girl Dempster-Fields Paramount 10253  feet . 

Three  Faces  East Goudal-Ames Prod.  Dist.  Corp 7369  feet .  . 

Thundering  Through Buddy  Roosevelt Artclass  Pict 4527  feet.  . 

Time,   The  Comedian.  .  .  .Cody-Busch Metro-Goldwyn 4557  feet.  . 

Triple  Action Pete  Morrison Universal 4800  feet.  . 

Tumbleweeds Wm.  S.  Hart United  Artists 7254  feet.  . 

Two  Fisted  Jones Jack  Hoxie Universal 4555  feet . . 

Waning  Sex,  The Windsor-Cody M-G-M 

Wages  for  Wives Special  Cast Fox 6352  feet.  .Dec.     5 

When  the  Door  Opened... Special  Cast Foi 6515  feet.  .Nov.  28 

Weman  of  the  World,  A .  .  Pola  Negri Paramount 6353  feet . .  Dec.  26 

Womanhandled Richard  Dix Paramount 6765  feet   .Jan.   16 


eviewed 
Dec.  2n 
Dec.  19 
Mar.  6 
Jan.  23 
Jan.  2 
Aug.  22 
Mar.  20 
Feb.  20 
Nov.  14 
Jan.  2 
Dec.  5 
Jan.  16 
Nov.  28 
Dec.  26 
Dec  26 
Dec.   19 


Nov  21 
Jan.  23 
Nov.  14 
Dec.  5 
Dec.  12 
Jan.  9 
Dec.  5 
Jan  16 
Jan  9 
Mar.  13 
Dec.  26 
Dec.  12 
Feb.  13 
Jan.  2 
Dec  19 
Dec.  19 
Jan.  6 
Dec.  12 


Dec.  19 
Jan.  2 
Mar.  6 
Dec.  20 
Nov.  14 
Nov.  28 
Dec.     5 


JANUARY 


Feature 
American  Venus,  The 
Arizona  Sweepstakes,  The 
Bashful  Buccaneer,  The .  . 

Black  Bird,  The 

Blue  Streak,  The 

Braveheari 

Checkered  Flag,  The 

Cowboy  and  the  Countess, 

Tke 

Dance  Madness 

Danger  Girl,  The 

Demon,  The 

Desperate  Moment 

Enchanted  Hill,  The 

Fifth  Avenue 

Fighting  Edge,  The 

First  Year,  The 

Flaming  Waters 

Gilded  ButterBy,  The 

Girl  fro  n  Montmartre.  .  . 

Golden  Cocoon 

Hands  Up 

Hearts  and  Fists 

His  Jazz  Bride 

Hoodoo  Ranch,  The 

Husband  Hunters 

Just  Suppose 

Lady  from  Hell. .  . 

Little  Giant,  The 

Lure  of  the  Wild 

Mannequin 

Man  Rustlin' 

Memory  Lane 

Outsider,  The 

Phantom  of  the  Forest . . . 

Prince  of  Broadway 

Queen  O'Diamonds 

Reckless  Lady 

Roaring  Rider,  The 

Rocking  Moon 

Sea  Beast,  The 

Shadow  of  the  Law 

Splendid  Crime 

Steel  Preferred 

Stella  Maris 

Stop,  Look  and  Listen.  . . 

Sweet  Adeline 

Thrilling  Youth 

Too  Much  Money 

Traffic  Cop,  The 

Western  Pluck.  .  . 
What  Happened  to  Jones 
When  Loves  Grows  Cold. 
Where  the  Worst  Begins. 

White  Mice 

Without  Orders 

Yankee  Senor,  The 


Star                     Distributed  by 
Special  Cast Paramount 


Length 
.7931  feet 

Hoot  Gibson Universal 5418  feet 

Reed  Howes Rayart  (S.  R.) 5000  feet 

Lon  Chaney M-G-M 6688  feet . 

Rich,  Talmadge F.  B.  O 4954  feet 

Rod  LaRocque Prod.  Dist.  Corp 7256  feet ! 

Elaine  Hammerstein .  .Ginsberg  Dist.  Corp 

(S.R.) 6071  feet. 

Buck  Jones Fox 6  reels 

Windsor-Nagel Metro-Goldwyn 6393  feet 

Priscilla  Dean Prod.  Dist.  Corp 5660  feet . 

Jack  Hoxie Universal 4539  feet 

Hawley-Von    Eltz Ginsberg  Dist.  Corp .  .5781  feet . 

Special  Cast Paramount 6326  feet 

De  La  Motte Prod.  Dist.  Corp 5503  feet 

Harlan-Miller Warner  Brothers 7  reels   . 

Special  Cast Fox 6038  feet 

Special  Cast F.  B.  O 5700  feet 

Special  Cast Fox 6200  feet 

La  Marr-Stone First  National 8  reels 

Chadwick-Gordon ....  Warner  Bros 7200  feet 

Raymond  Griffith Paramount 5883  feet . 

Bowers-de  la  Motte  .  .  Assoc.  Exhib 5393  feet 

Prevost-Moore Warner 

Buddy  Roosevelt Artclass  Pictures.  . .  .4800  feet' 

Tiffany 6500  f eet . 

Richard  Barthelmess .  .First  National 7  reels 

Stewart-Sweet Assoc.  Exhib 5337  feet 

Glenn  Hunter Universal 6850  feet 

Jane  Novak Columbia  (S.R.) 5570  feet '. 

Special  Cast Paramount 6981  feet 

Bob  Custer Film  Book.  Offices . .  .4666  feet 

Boardman-Nagel First  National   . .    . 

J-  Logan Fox 5424  feet' 

Thunder  (dog) Lumas  Film 5800  feet 

George  Walsh Chadwick 5800  feet 

Evelyn  Brent F.  B.  O 5129  feet 

Belle  Bennett First  National 7336  feet 

Wally  Wales Artclass  Pictures 4800  feet . 

Bowers-Tashman Prod.  Dist.  Corp 6000  feet 

John  Barrymore Warner  Bros 6393  feet 

Clara  Bow Assoc.  Exhib 4525  feet 

Daniels-Hamilton ....  Paramount 6000  feet 

William  Boyd Prod.  Dist.  Corp 6680  feet 

Mary  Philbin Universal 5786  feet 

Larry  Semon Pathe 5305  feet 

Charles  Ray Chadwick 6000  feet 

Billy  West Rayart  (S.R.) 5000  feet 

Nilsson-Stone First  National   . 

"Lefty"  Flynn F.  B.  0 5175  feet' 

Art  Accord Universal 4207  feet 

Reginald  Denny Universal 6700  feet 

.  Mrs.  Rudolph  ValentinoF.  B.  O. .   .  7  reels 

Ruth  Roland    Truart  (S.  R.)\...    '.    5800  feet 

Jacqueline  Logan Associated  Exhib.    .  .5412  feet 

Leo  Maloney Clarion  Photoplays..  .4900  feet 

Tom  Mix Fox 5  reels 


Reviewed 
.  .Jan.  16 
.  .Nov.  21 
.Nov.  14 
.Feb.  13 
.Feb.  22 
.  Jan.   16 

Feb.   13 

.  Jan.  9 

.Feb.  6 

.Feb.  6 

Mar.  27 

. Jan.  9 

.  Jan.  9 

.Feb.  6 

.Feb.  20 

.Feb.  6 

.Jan.  30 

Jan.  16 

.Feb.  13 

.Dec.  26 

.Jan.  16 

.  Jan.  23 


Jan.  30 
Feb.  6 
Jan.  30 
Feb.   13 

.  Jan.  2 
Jan.  16 
Jan.    23 

.Jan.  30 
Feb.     6 

. Jan.     2 

.  Feb.  6 
Feb.     6 


Jan.  23 
Jan.  30 
Feb.  20 
Dec.  26 
Dec.  26 
Jan.  30 
Jan.  30 
Jan.  23 


.  Tan.  23 
Feb.  27 
Feb.     6 

.Dec.  19 
Feb.  13 
Dec.  12 
Mar.    6 


Jan.    61 


FEBRUARY 

Feature  Star  Distributed  by  Length     Reviewed 

Auction  Block.  The Boardman-Rav M-G-M    .  6'39  feet  Feb     27 

Beautiful  Cheat,  The Laura  La  Plante Universal 6583  feet  Feb     13 

Behind  the  Front                   W.  Beery-Hatton Paramount .  .  5335  feet  Feb     »0 

Beyond  the  Rorkes "Bob"Custer F.B.O....  4851  feel  Feb'  20 

Broadway  Boob,  The.          Glenn  Hunter Assoc.  Exhib  5683  feet  Mar    13 

Cave  Man,  The Prevost-Moore Warner  Bros. 7  reels  Feb    27 


Feature  Star 

Cohens  and  the  Kellys, 

The Special  Cast Universal 7774  feet.  .Mar.    6 

Count  of  Luxembourg ....  George  Walsh Chadwick 6300  feet . .  Dec.  26 

Dancer  of  Paris,  The Special  Cast First  National 7  reels ....  Mar.  13 

Desperate  Game,  The ....  Pete  Morrison Universal 4450  feet . .  Dec.   12 

Devil's  Circus,  The Norma  Shearer M-G-M 

Double  Fisted Jack  Perrin Rayart  (S.  R.) 5000  feet. 

Drif tin'  Thru Harry  Carey Pathe 5  reels .  . 

Far  Cry,  The Sweet-Mulhall First  National 8  reels  .  . 

Fighting  Cheat,  The Wally  Wales Artclass  Pictures 4800  feet . 

Grand    Duchess    and    the 

Waiter Menjou-Vidor Paramount 6314  feet . 

Heavy  Odds Leo  Maloney Clarion  Photoplays. . .  4900  feet . 

Ibanez'  Torrent Garbo-Cortez M-G-M 6769  feet . 

Irene Colleen  Moore First  National 9  reels .  . 

Johnstown  Flood,  The Special  Cast Fox 6258  feet . 

King  of  the  Turf Special  Cast F.  B.  O 6210  feet. 

Ladies  of  Leisure Elaine  Hammerstein .  .Columbia  (S.  R.) 

Made  for  Love Leatrice  Joy Prod.  Dist.  Corp 5700  feet . 

Man  Upstairs,  The Monte  Blue Warner  Bros 7  reels . .  . 

Million  Dollar  Handicap, 

The   Vera  Reynolds Prod.  Dist.  Corp 6117  feet. 

Miracle  of  Life,  The Busch-Marmont Assoc.  Exhib 4757  feet . 

Moana Paramount 6133  feet. 

My  Own  Pal Tom  Mix Fox 6083  feet. 

Night  Cry,  The Rin-Tin-Tin Warner  Bros 7  reels . 

Outside  the  Law Dean-Chaney Universal  (re-issue) 

Palace  of  Pleasure Special  Cast Fox 5467  feet . 

Pleasures  of  the  Rich ....  Special  Cast Tiffany  Prod.    S.R 

Rainbow  Riley Johnny  Hines First  National 7  reels ....  Feb.  26 

Road  to  Glory,  The Special  Cast Fox 5600  feet .  .  Feb.  20 

Ship  of  Souls B.  Lytell-L.  Rich    ...    Assoc.  Exhib 5198  feet . . Feb.  6 

Sky  High  Corral Art  Acord Universal 

Sky  Rocket,  The Peggy  Hopkins  Joyce .  Assoc.  Exhib 7350  feet 

Song  and  Dance  Man,  The .  Tom  Moore Paramount 6997  feet .  .  Jan.  30 

Speed  Limit,  The Raymond  McKee Lumas  Film 5940  feet .  .  Feb.   20 

Thrill  Hunter,  The Special  Cast Columbia 5520  feet . 

Tough  Guy,  The Fred  Thomson F.  B.  0 5455  feet .  . 

Transcontinental  Limited . Special  Cast Chadwick  (S.  R.). . .  .6400  feet.  . 

Trumpin'  Trouble Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.)  4800  feet . 

Two  Can  Play Clara  Bow Assoc.  Exhib 5465  feet 

Under  Western  Skies ....  Norman  Kerry Universal 6452  feet . 

Vanishing  American,  The  .Dix-Wilson Paramount 10063  feet. Nov.    7 

Wanderer,  The William  Collier,  Jr Paramount 8173  feet.  .Sept.  12 


Distributed  by       Length     Reviewed 


..Jan.  3e 
.  Mar.    C 


.Feb..  S 

'.Mar.'  '« 
Feb.  27 
Mar.  13 

.Mar.    6 

'.Feb.  13 
Feb.   13 

.Jan.   30 

.Jan.  30 

Mar.  27 
Mar.  20 

'  Jan.  23 


Mar.  27 
.Feb.  27 
.  Mar.  13 

Mar.'    6 
Mar.  20 


MARCH 


Length     Reviewed 
5800  feet.. 


.Jan.   23 


Feature  Star  Distributed  by 

Age  of  Indiscretion Truart  (S.  R.) 

Arizona  Streak,  The Tom  Tyler F.  B.  O 

Bar  C  Mystery,  The Phillips-MacDonald . .  Pathe 5  reels 

Barrier,  The Kerry-Barrymore Metro-Goldwyn 

Bat,  The Special  Cast United  Artists 

Beverly  of  Graustark Marion  Davies M-G-M 

Beyond  All  Odds Eileen  Sedgwick Chesterfield  (S.  R.) .  .5  reels .  . 

Big  Show,  The Lowell-Russell Assoc.  Exhib 

Blue  Blazes Pete  Morrison Universal 4659  feet 

Broadwav  Billy Billy  Sullivan Rayart  (S.  R.) 5000  feet 

Broken  Hearts  of  Holly- 
wood   Harlan-Miller Warner  Brothers 

Chip  of  the  Flying  U Hoot  Gibson Universal 6596  f eet . .  Mar.    6 

Combat House  Peters Universal 6714  feet.  .Feb.  26 

Coming  and  Going Buffalo  Bill,  Jr Artclass  Pictures 4800  feet 

Dancing  Mothers Special  Cast Paramount 7169  feel .  .  Feb.  27 

Dangerous  Virtue Jane  Novak Lee-Bradford  (S.  R.)  .6000  feet 

Dixie  Merchant,  The Special  Cast Fox 5126  feet.    Mar.  20 

Earth  Woman,  The Alden-Bonner Assoc.  Exhib 

Forbidden  Waters Priscilla  Dean Prod.  Dist.  Corp 

Happiness Special  Cast Film  Book.  Offices 

Hearts  and  Spangles Wanda  Hawley Lumas  Film 6200  feet 

Hell's  Four  Hundred Margaret  Livingston .  . Fox 

Her  Second  Chance Nilsson-Frazer First  National 

Highbinders,  The Tilden-Daw Assoc.  Exhib 

High  Steppers Special  Cast First  National 

Honeymoon  Express,  The  Special  Cast Warner  Bros 

How  to  Train  a  Wife Valli-O'Brien Assoc.  Exhib 

Let's  Get  Married      Richard  Dix Paramouot 6664  feet.  .Mar.  13 

Little  Irish  Girl,  The Special  Cast Warner  Bros 

Love  Toy,  The Lowell  Sherman Warner  Bros 6  reels ....  Mar.  13 

Man  Four  Square Buck  Jones   Fox 

Manhood Special  Cast Fox 

Man  in  the  Saddle,  The .  .  Hoot  Gibson Universal 5738  feet 

Marriage Special  Cast Fox  

Miss  Brewster's  Millions  Bebe  Daniels  Paramount 6457  feet     Mar.  20 

M'le  Modiste Corinne  Griffith    ...     First  National 

Monte  Carlo    Special  Cast M-G-M    

My  Old  Dutch Special  Cast Universal 

New  Klondike,  The Thomas  Meighan  Paramount 7  reels  Mar.  27 

Night  Patrol,  The Richard  Talmadge         F.  B.  O 6  reels.  .      Mar.  20 

Non-Stop  Flight,  The F.  B.  O 

Nutcracker,  The E.  E.  Horton Assoc.  Exhib 

Oh,  What  a  Nurse Syd  Chaplin Warner  Brothers.  .  .  .6930  feet     Mar.    6 

Other  Womeo's  Husbands  Bloe-Prevost Warner  Bros 

Partners  Again Sidney-Carr United  Artists 5562  feet .  .  Feb.   27 

Red  Dice Rod  La  Rocque Prod.  Dist.  Corp 

Roaring  Forties,  The Special  Cast Jans  (S.R.) 

Sap   The       M.  Moore-D.  Devore.  Warner  Bros 

Sea  Horses  Special  Cast    Paramount  .        6671  feet     Feb.  27 

Secret  Orders    .  Evelyn  Brent    F.  B.  O 5506  feet     Mar.  27 

Siberia Special  Cast Fox 

Six  Shooting  Romance .  .  .  Jack  Hoxie Universal 4837  feet     Jan.   36 

Soc'al  Celebrity,  A  Special  Cast    . .  Paramount  

Tangled  Herds Buddy  Roosevelt Artclass  Pictures ....  4800  feet n 

Taxi  Mystery,  The Roberts-Agnew Ginsberg  (S.  R.) 

Test  of  Donald  Norton George  Walsh    Chadwick 

Tramp,  Tramp,  Tramp Harry  Langdon First  National 

Unknown  Dangers Frank  Merrill   Hercules  (S.  R.I .  .  .  .4700  feet 

Untamed  Lidv,  The        .      Gloria  Swanson        .      Paramount  ...6132  feet     Mar.  27 

Vanishing  Hoofs Wally  Wales Artclass  Pictures 4800  feet 

Why  Girls  Go  Back  Home .  Marie  Prevost Warner  Brothers 

Winnim-  the  Futurity  Landis-C.  Horton Chadwick  (S.  R.i 

Yellow  Fingers Olive  Borden Fox 


APRIL 


Distributed  by        Length      Reviewed 


Feature  Star 

Ace  of  Hearts Soecial  Cast Fox 

Among  Those  Present Lloyd-Davis Assoc.  Exhib 

Bells   The  .  .  .  Lionel  Barrymore Chadwick  Pictures 

Blind'  Goddess,  The Special  Cast Paramrant ;,-••,■' 

Border  Sheriff,  The Jack  Hoxie     Universal 4440  feet .  .  Mar.  13 

Brown  of  Harvard Tack  Pickford Metro-Goldwyn 

Crown  of  Lies,  The  Pola  NeRri  Paramount    5  reels    ..    Mar.  27 

Danger  Quest.  The Reed  Howes Rayart  (S.  R.) 5000  feet 

Dangers  of  a  Great  City .  .  Special  Cast Fox 


April 


1926 


154) 


Feature  Star  Distributed  by        Length     Reviewed 

Desert  Gold Holt-Dove Paramount 7  reels ...    Mar.  20 

Fighting  Shadows Leo  Maloney Clarion  Photoplays. . .  4900  feet 

Fighting  Thorobreds Billy  Sullivan Rayart  (S.  R.) 5000  feet 

Flames Valli-O'Brien Assoc.  Exhib 

For  Heaven's  Sake Harold  Lloyd Paramount 

Hidden  Way,  The Mary  Carr Assoc.  Exhib 

Isle  of  Retribution,  The. . .  Special  Cast Film  Book.  Offices 

Kim Norma  Talmadge First  National 

Lucky  Lady,  The   Special  Cast Paramount 

Mike M-G-M 

Money  Talks Special  Cast M-G-M       

Racing  Blood Lumas  Film  (S.  R.) 

Runaway,  The Special  Cast  Paramount 

Rustlers  Ranch Art  Acord Universal 5230  feet 

Rustling  for  Cupid G.  O'Brien-A.  StewartFox 

Sandy Madge  Bellamy Fox 

Shamrock  Handicap,  The. Special  Cast Fox 

Silken  Shackles Irene  Rich Warner  Bros 

Sir  Lumberjack Lefty  Flynn F.  B.  O 

Skinner's  Dress  Suit Reginald  Denny Universal 6887  feet .  .  Dec.  26 

Somebody's  Mother Mary  Carr Rayart 6000  feet      

Starlight's  Revenge Jack  Perrin Rayart 5000  feet 

Streets  of  S  n    Fox 

That's  My  Baby Douglas  MacLean         Paramount 

Tony  Runs  Wild Tom  Mix Fox 

Twin  Triggers Buddy  Roosevelt Artdass  Pict.  (S.  R.)  4800  feet 

Up  In  Mabel's  Room Marie  Prevost P.  D.  C 

Watch  Your  Wife Virginia  Valli Universal 6980  feet.    Feb.   27 

Western  Trails Bill  Patton Chesterfield 5  reels 

MAY 

Feature  Star  Distributed  by       Length     Reviewed 

Bride  of  the  Storm Costello-Harron Warner  Bros 

Chasing  Trouble Pete  Morrison Universal 

Early  to  Wed M.  Moore-K.  Perry . .  .Fox 

Footloose  Widow,  The Irene  Rich Warner  Bros 

Gentle  Cyclone,  The Buck  Jones Fox 

Hell  Bent  for  Heaven ....  Monte  Blue Warner  Bros 

Honeymoon  Express,  The .  M.  Moore-D.  Devore. .  Warner  Bros 

It's  the  Old  Army  Game..W.  C.  Fields Paramount.     

Looking  for  Trouble Jack  Hoxie Universal 

Love  Thief,  The Norman  Kerry Universal 

Man  From  Oklahoma,  The .  Jack  Perrin Rayart 5000  feet 

Palm  Beach  Girl,  The Bebe  Daniels Fox 

Pals  in  Paradise Fox 

Perils  of  the  Coast  Guard .  .Special  Cast Rayart 

Rainmaker,  The Wm.  Collier,  Jr.-G.  Hale.   M-G-M 

Sally  in  our  Alley Mary  Philbin Universal 

Secret  Spring,  The Paramount 

Sign  of  the  Claw Peter  the  Great  (dog)  .Lumas  Film 5925  feet 

Silent  Simpson Leo  Maloney Clarion  Photoplays  (S.  R.)  4900  feet 

Take  a  Chance Richard  Dix Paramount 

Three  Weeks  in  Paris ....  Moore-Devore   Warner  Bros 6050  feet 

Wet  Paint Raymond  Griffith Paramount 

Windjammer,  The Billy  Sullivan Rayart 5000  feet 


JUNE 


Feature  Star  Distributed  by       Length     Reviewed 

Call  of  the  Klondike,  The. Special  Cast Rayart 

Deer  Drive,  The Paramount 

Fighting  Buckaroo,  The . .  .Buck  Jones Fox 

Gilded  Highway,  The Dorothy  Devore Warner  Bros 

Good  and  Naughty Pola  Negri Paramount 

Grass Paramount 

Hard  Boiled Tom  Mix Fox 

Hero  of  the  Big  Snows,  A .  Rin  Tin  Tin  (dog) ....  Warner  Bros 

One  Punch  O'Day Billy  Sullivan Rayart 

Passionate  Quest,  The Marie  Prevost Warner  Bros 

Rolling  Home Reginald  Denny Universal 

ScraBpin'  Kid,  The Art  Acord Universal 4664  f eet . .  D*C.     5 

Social  Highwayman,  The .  Harlan-Miller Warner  Bros •..-. 

Still  Alarm,  The Chadwick-Russell Universal 7207  feet .  .  Jan.   16 

Volcano Paramount 

Yellow  Contraband Leo  Maloney Clarion  Photoplays  (S.  R.)  4900   feet .... 

JULY 

Feature                                 Star                     Distributed  by 
Dangerous  Dude,  The ....  Reed  Howes Rayart 


Length     Reviewed 
.5000  feet 


Comedy   Releases 


Feature  Star  Distributed  by       Length     Reviewed 

Absentminded Neely  Edwards Universal 1  reel 

Accidents  Can  Happen .  .  .  Al  Alt Universal 2  reels Feb.  20 

Account  of  Monte  Cristo Bischoff,  Inc 2  reels 

Air  Cooled "  Aesop  Fable  " Pathe 1  reel 

Alice  Blues Alice  Ardell F.  B.  O 2  reels 

Alice  Plays  Cuoid Winkler  (S.  R.) 2  reels 

Alice  the  Jail  Bird Winkler  (S.  R.) 2  reels 

All  Abroad "Helen  &  Warren  "..Fox 2  reels Dec.  19 

Al's  Trouble Al  Alt Universal 2  reels ....  Mar.  13 

Are  Golfers  Cuckoo? Tennek  Film  Corp 

Bachelor's  Babies Special  Cast Educational .2  reels ....  Dec.  12 

Back  to  Nature Charles  Puffy Universal 1  reel 

Badly  Broke Charles  Puffy Universal 1  reel Jan.  30 

Bad  Man,  The "  Dinky  Doodle  "...    F.  B.  0 1  reel 

Bankrupt  Honeymoon,  A .  .Special  Cast Fox 2  reels ....  Feb.  13 

Barnyard  Follies "  Aesop  Fable  " Pathe 1  reel Sept.    5 

Beauty  Parlor,  A "Fat  Men  " F.  B.  O 

Be  Careful Jimmie  Adams Educational 2  reels ....  Aug.  22 

Be  Careful  Dearie Educational 1  reel Jan.  30 

Bedtime  Story,  A Arthur  Lake Universal 1  reel 

Better  Movies "  Our  Gang  " Pathe 2  reels ....  Nov.     7 

Between  Meals Pathe 1  reel 

Beware  of  Your  Relatives .  Neely  Edwards Universal 1  reel 

Big  City,  The .Edna  Marian Universal 2  reel Feb.  13 

Big  Kick,  The Mohan-Engle Pathe 1  reel Oct.    10 

Bombs  and  Bums Hal  Hodes 1  reel Feb.  20 

Bonehead  Age,  The "  Aesop  Fable  " Pathe 1  reel 

Brainstorm,  The Smith-Bennett Fox 2  reels 

Broken  China Bobby  Vernon Educational 1  reel 

Brotherly  Love Educational 1  reel Jan.  23 

Buried  Treasure "  Our  Gang  " Pathe 2  reels ... .  Feb.  20 

Buster  Be  Good Trimble-Turner Universal 2  reels 

Buster's  Bust  Up Trimble-Turner Universal 2  reels ... .  Jan.  23 


Feature  Star  Distributed  by        Length     Reviewed 

Buster's  Hunting  Party . .  .  Trimble  and  Dog Universal 2  reels   

Buster's  Nightmare Trimble-Turner Universal 2  reels     

Buster's  Nose  Dive Arthur  Trimble Universal 2  reels 

Buster's  Sky  Rocket Trimble  and  Dog Universal 2  reels 

By  the  Sea Chas.  Puffy Universal 1  reel Oct.    10- 

California  Here  We  Come . "  The  Gumps  " Universal 2  reels 

Camel's  Hump Film  Book.  Offices ...  I  reel . .    .-. 

Captain  Suds Eddie  Gordon Universal 2  reels    ...  Dec.   19 

Careful  Please Lloyd  Hamilton Educational 2  reels    ...Feb.   20 

Caretaker's  Daughter,  TheCharley  Chase Pathe 2  reels    .    .  Oct.    10 

Cat's  Whiskers,  The Neely  Edwards Universal 1  reel    

Charley  My  Boy Charles  Chase Pathe 2  reels ....  Jan.   30 

Cheap  Skates Lige  Conley Educational 2  reels      . .  Dec.  12 

Cheaper  to  Move "Helen  and  Warren". Fox 2  reels    

Chester's  Donkey  Party. . .  Joe  Murohy Universal 2  reels 

Circus  Today Special  Cast Pathe 2  reels     .  .  Mar.  13 

Cleaning  Up   Johnny  Arthur Educational 2  reels   ...Nov.  14 

Closer  Than  a  Brother "  Aesop  Fable  " Pathe 1  reel 

Cloud;  Romance Special  Cast Fox 2  reels   .     Oct.    10 

College  Yell,  The Neely  Edwards Universal 1  reel    . 

Constant  Simp,  The Alberta  Vaughn F.  B.  0 2  reels 

Control  Yourself Smith-Bennett Fox 2  reels    ...  Nov.  28 

Couple  of  Skates,  A Neely  Edwards Universal  .1  reel 

Crashing  Through Cliff  Bowers Educaitonal 1  reel 

Criss-Cross  Cruise,  A "  Hodge- Podge  " Educational 1  reel 

Crowning  the  Count Eddie  Gordon Universal 2  reels 

Cuckoo  Love Glenn  Tryon Pathe 2  reels  ....  Oct.    17 

Cupid  a  La  Carte Florence  Gilbert Fox 2  reels.  .  .  .Dec.  26- 

Cupid's  Victory Wanda  Wiley Universal 2  reels 

Cured  Hams Jack  Richardson Bischoff,  Inc 2  reels.  . .  .Oct.    31 

Custard's  Last  Wallop Tennek  Film  Corp 

Dancing  Daddy Jack  Duffy Educational 2  reels 

Dangerous  Curves  Behind. Mack  Sennett Pathe 2  reels ....  Nov.     7 

Day's  Outing,  A "  Aesop  Fable  " Pathe 1  reel   

Day's  Pleasure,  A Charles  Chaplin Pathe 2  reels 

Dinky  Doodle  at  the  Circus Film  Book.  Offices ...  1  reel 

Dinky  Doodle  in  the  Hunt Film  Book.  Offices ...  1  reel 

Dizzy  Daddies Special  Cast Pathe 2  reels. .   March  20 

Do  Your  Duty "Snub"  Pollard Pathe 1  reel 

Dog  Daze Bowes-Marlowe Educational 1  reel 

Dog's  Life,  A Charles  Chaplin Pathe 3  reels 

Don't  Stop Cliff  Bowes Educational 1  reel Mar   13 

Don't  Butt  I» Pathe 1  reel 

Dumb  Friend,  A Arthur  Lake Universal 1  reel Feb.   13 

East  Side,  West  Side Fox 2  reels Dec.   12 

Ebony  Clean  Op L.  B.  Cornwell  (S.R.) .  1  reel 

Educating  Buster Trimble-Turner Universal 2  reels ... .  Aug.  29 

Eighteen  Carat Edna  Marian Universal 2  reels 

Eight  Cylinder  Ball Special  Cast Fox 

Elsie  in  New  York Special  Cast Fox 2  reels ....  Mar.    6 

English     Channel     Swim, 

The "  Aeaop  Fable  " Pathe 1  reel Dec.  26 

Failure Special  Cast Fox 2  reels. . .  .Nov.  21 

Faint  Heart Charles  Puffy Universal 1  reel Nov.  28 

Fair  But  Foolish Jimmie  Adams Educational 2  reels ....  Nov.  21 

Fair  Warning Al  St.  John Educational 2  reels ....  Sept.  26 

Felix  the  Cat  Busts  Into 

Business "  Cartoon  " Educational I  reel 

Felix  the  Cat  in  Blunder- 
land  "  Cartoon  *' Educational 1  reel Mar.    S 

Felix  the  Cat  in  Eats  Are 

Wets "  Cartoon  " Educational 1  reel Not.  21 

Felix  the  Cat  in  The  Cold 

Rush "  Cartoon  " Educational 1  reel 

Felix  the  Cat  on  the  Farm . "  Cartoon  " Educational 1  reel 

Felix    the    Cat   Fans   the 

Flames "Cartoon  " Educational 1  reel Mar.  27 

Felix  the  Cat  Flirts  with 

Fate "  Cartoon  " Educational 1  reel Feb  13 

Felix    the    Cat    Kept    on 

Walking Educational 1  reel Jan.  23 

Felix  the  Cat  Misses  the 

Cue "  Cartoon  " Educational 1     reel 

Felix  the  Cat  on  the  Job.  ."Cartoon  " Educational 1  reel 

Felix  the  Cat  Laughs  It  Off"Cartoon  " Educational 1  reel .Mar.  27 

Felix   the   Cat   Spots  the 

Spooks "  Cartoon  " Educational 1  reel Jan.   30 

Felix   the    Cat    Tries    the 

Trades "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Trips  Thru 

Toyland "  Cartoon  " Educational 1  reel 

Felix   the    Cat   Uses   His 

Head "  Cartoon  " Educational 1     reel 

Felix  the  Cat  Weathers  the 

Weather "  Cartoon  " Educational 1  reel 

Fighting  Dude,  The Lupino  Lane Educational 2  reels   ...  Dec.     5 

Fighting  Tailor,  A • Fox 2  reels Jan.    23 

Fire  Away Al  St.  John Educational 2  reels Nov.    7 

Fire  Fighters,  The "  Aesop's  Fable  " .  .  .  .  Pathe 1  reel 

Flaming  Affair,  A Special  Cast Fox 2  reels Jan.  30 

Flivver  Vacation,  A Eddie  Gordon Universal 2  reels 

Flyin'  Fool Sid  Smith Fox 2  reels Dec.  26 

Flying  Wheels Wanda  Wiley Universal 2  reels Mar.    6 

Fly  Time "  Aesop  Fable  " Pathe 1  reel 

Fool's  Luck Lupino  Lane Educational 2  reels 

For  Sadie's  Sake Jimmie  Adams Educational 2  reels ....  Jan.   30 

Framed Lloyd  Hamilton Educational 2  reels Nov.  28 

Fraternity  Mixup,  A Alice  Ardell F.  B.  O 

Free  Ride,  A Arthur  Lake Universal 1  reel 

Fresh  Faces Walter  Hier Educational 2  reels 

Fresh  Paint Neeley  Edwards Universal 1  reel 

From  the  Cabby's  Seat.  .  ."  O.  Henry" Fox • 

From  Rags  to  Britches....  Billy  Bevan Pathe 2  reels Dec.  19 

Funnymooners Ralph  Graves Pathe 1  reel Feb.  1 3 

Going  Good Wanda  Wiley Universal 2  reels 

Gold  Push,  The "Aesop  Fable" Pathe 1  reel . 

Good  Cheer "  Our  Gang  " Pathe 2  reels Jan    30 

Good  Morning  Madam.  .  .Ralph  Graves Pathe 2  reels   .     Oct.    1 

Goofy  Gob,  A Billy  Dooley Educational 2  reels    .  .   Oct.    31 

Gooseland Alice  Day Pathe 2  reels Feb.  20 

Gosh  Darn  Mortgage,  The Pathe 2  reels 

Great  Open  Spaces,  The . ."  Aesop  Fable  " Pathe 1  reel 

Green-Eyed  Monster,  The  Arthur  Lake Universal 1  reel 

Half  Fare Arthur  Lake Universal 1  reel ...... 

Happy  Go  Lucky Neeley  Edwards Universal 1  reel Dec.     5 

Hard  to  Hold Tennek  Film  Corp 

Has  Anybody  Here  Seen  __ 

Kelly "Ko  Ko  " Red  Seal 1  reel Mar.    6 

Haunted  House,  The "  Aesop  Fable  " Pathe 1  reel 

Heart  Breaker,  The Special  Cast Fox 2  reels Oct.   24 

Heavy  Love "Fat  Men" F.  B.  O :,;•••; 

Helpful  Al Al  Alt Universal 2  reels.  . .  .Feb.     t 

Her  Lucky  Leap Wanda  Wiley Universal 2  reels Jan.  30 

Hero  Wins,  The "  Aesop  Fable  " Pathe 1  ree 

Hired  and  Fired Paul  Parrott Pathe 1  reel 


1542 


.1/  u  t  i  o  n     P  i  c  t  ii  r  c     N  e  zv  s 


Feature  Star  Distributed  by       Length     Reviewed 

His  Own  Lawyer Perry-Cooley Fox 2  reels    . .  .Dec.  2t> 

His  Wooden  Wedding ....  Charlie  Chase Pathe 2  reels 

Holly  wouldn't Johnny  Sinclair Bischofl,  Inc 2  reels.  . .  .Sept.  12 

Hold  Everybody Perry-Cooley Fox 2  reels    .  . 

Bold  Everything Special  Cast Pathe I  reel ...      Dec.   1 2 

Hold  Tight Alice  Ardell F.  B.  O 2  reels 

Hold  Your  Hat Al.  St.  John Educational 2  reels ....  Mar.    R 

Home  Cured Johnny  Arthur Educational 2  reels  Mar.  27 

Honeymoon  Hotel,  The . .  .Neeley  Edwards Universal 1  reel 

Honeymoon  Squabble, 

The Edna  Marian Universal 2  reels ...  .  Jan.   23 

Honor  System,  The "  Aesop  Fable  " Pathe 1  reel Nov.  21 

Horse  Laugh Chas.  Puffy Universal 1  reel 

Hot  Cakes  for  Two Alice  Day Pathe 2  reels.  .  .  .  Jan.   23 

Hot  Dog Arthur  Lake Universal 1  reel Jan.  23 

Hot  Doggie Walter  Hiers Educational 2  reels ....  Nov.  14 

Hot  Feet  Cliff  Bowes Educational 1  reel Nov.  1-1 

Hotsy  Totsy Alice  Day Pathe 2  reels    ...  Dec.  26 

How  the  Bear  Got  His  Short  Tail Film  Book  Offices      .1  reel 

How  the  Elephant  Got  His  Trunk F.  B.  0 1  reel 

Hug  Bug,  The Glenn  Tryon Pathe 2  reels    ...  Mar.  13 

Humming  Birds,  The Buddy  Messinger B'way  Dist.  Corp    .2  reels 

Hungry  Hounds "  Aesop  Fable  " Pathe 1  reel 

Hunting  in  1950 "  Aesop's  Fable  "...    Pathe 

Hurry,  Doctor Ralph  Graves Pathe 2  reels 

I  Do    Harold  Lloyd Assoc,  nxhib 2081  feet 

In  Deep  Cliff  Bowes Educational 1  reel Oct.    10 

Inventors,  The Tennek  Film  Corp 

Isn't  Love  Cuckoo Raymond  McKee Pathe 2  reels    ...  Dec.     5 

Jiminy  Crickets Neeley  Edwards Universal 1  reel 

June  Bride,  A    "  Aesop's  Fable  " Pathe    1  reel  .  ...Feb.    13 

Just  Spooks "  Dinky  Doodle  " .  .      F.  B.  0 1  reel 

Keep  Trying Cliff  Bowes Educational 1  reel Feb.  27 

Kick  Me  Again Charles  Puffy Universal 1  reel 

Klynick,  The  "  Hey  Fellas  " Davis  Dist 2  reels .  .      Sept.    5 

KoKo  Baffles  the  Bulls. .."  Cartoon  " Red  Seal 1  reel Feb.   27 

Ko-Ko  at  the  Circus "  Cartoon  " Red  Seal 1  reel Mar.  27 

Ko-Ko  Nuts "  Cartoon  " Red  Seal 1  reel Sept.    5 

Ko-Ko  Packs  'Em  In "  Cartoon" Red  Seal 1  reel Nov.   11 

Ko-Ko  Steps  Out "  Cartoon  " Red  Seal 1  reel Jan.    23 

Ko-Ko  on  the  Run  iOut-of-Inkwell)  Red  Seal  Pict 1  reel Oct.      £ 

Lame  Brains Alice  Ardell    F.  B.  O. 2  reels 

Laughing  Ladies Special  Cast Pathe 2  reels    ...  Dec.     3 

Lickety  Split Lige  Conley Educational    2  reels  ...  Feb.     6 

Light  Housekeeping Lige  Conley  Educational  2  reels ....  Mar.  20 

Lighter  Than  Air "  Aesop's  Fables  ". .      Pathe 1  reel Jan.    30 

Lion  and  the  Monkey,  The."  Aesop  Fables  "         .  .  Pathe 1  reel      .  .  .  Oct.    10 

Little  Brown  Jug,  The    ..."  Aesop's  Fables  ". .      Pathe 1  reel Feb.    13 

Little  Red  Riding  Hood . .  Baby  Peggy Universal 2  reels 

Live  Cowards Educational 2  reels 

Long  Pants Glenn  Tryon Pathe 2  ree^s ....  Feb.   13 

Love  and  Kisses Alice  Day Pathe 2  reels ....  Oct.      3 

Love  and  Lions Special  Cast Fox 2  reels 

Love  My  Dog Arthur  Lake Universal 1  reel Dec.   19 

Mad  Racer,  The "  Van  Bibber  " Fox 2  reels 

Maid  in  Morocco Lupino  Lane    Educational 2  reels ....  Oct.    1 7 

Mail  Coach,  The "  Aesop's  Fables  "...  Pathe 1  reel Mar.     6 

Maizie  Won't  Tell Alberta  Vaughn F.  B.  O 2  reels 

Mamma  Behave Ralph  Graves Pathe 2  reels    ...  Mar.     6 

Meet  My  Girl    Ralph  Graves Pathe 2  reels.  .  .  .Mar.  13 

Merchant  of  Weenies    .      Charles  Delaney Bischoff ,  Inc 2  reels ...    Sept.  12 

Min's  Awav  .  "  The  Gumps  " Universal 

Min's  Horn 2  on  the  Cliff      Joe  Murphy Universal 2  reels 

Min  Walks  In  Her  Sleep . . "  The  Gumps  " Universal 2  reels 

Misfit  Sailor,  A Billy  Dooley Educational 2  reels Oct.      3 

Monkey  Business "  Krazy  Kat  " Winkler  I S.  R.  I 1  reel 

Monkey  Business "  Our  Gang  " Pathe 2  reels.  .  .  .Mar.  27 

Moonlight  and  Noses         .  Clyde  Cook Pathe 2  reels    ...  Oct.      3 

More  Mice  Thin  Brains     "  Aesop  Fable  " Pathe 1  reel 

Mortgaged  Again .  Arthur  Lake    Universal 1  reel 

Movies,  The  .  . Lloyd  Hamilton Educational 2  reels ...  Oct.      3 

Moving  Dav Cooley-Perry Fox 2  reels.  .    .Mar.     6 

Muddled  Up Charles  Pufy Universal 1  reel 

My  Stars Educational 2  reels ... .  Jan.   23 

My  Swedie Neal  Burns        Educational 2  reels 

Nobody's  Business Lloyd  Hamilton Educational 2  reels 

No  Father  to  Guide  Him     Charles  Chase Pathe 2  reels ....  Sept.    5 

Number  One  Society,  A . .  ."East  Side, West  Side"Fox 

Nursery  Troubles Edna  Mirian Universal 2  reels ....  Oct.    24 

Nuts  and  Squirrels "  Aesop  Fable  " Pathe 1  reel 

Off  His  Beat Walter  Hiers Educational 2  reels ....  Sept.  12 

Officer  No.  13 Eddie  Gordon Universal 1  reel 

Officer  of  the  Day Special  Cast Fox 2  reels.  . .  .Feb.   13 

Oh  Buster Arthur  Trimble Universal 2  reels ....  Nov.     7 

On  Edge Lige  Conley Educational 2  reels 

On  the  Links "  Fat  Men  " F.  B.  0 2  reels 

On  Thin  Ice "  Mutt  &  Jeff  " Hal  Hodes 1  reel Mar.    6 

One  Wild  Night Neely  Edwards Universal 1  reel 

One  Wild  Ride "  Our  Gang  " Pathe 2  reels Dec.  12 

Ooly  Son,  The Paul  Parrott Pathe 

Oo-La-La Bobby  Vernon Educational 2  reels 

Or  (What  Have  You Alberta  Vaughn F.  B.  0 2  reels 

Over  There-Abouts Mack  Sennett Pathe 2  reels 

Page  Me Special  Cast Educational 2  reels ... .  Feb.  27 

Painless  Pain Wanda  Wiley Universal 2  reels 

Papa,  Be  Good  I Glenn  Tryon Pathe 2  reels ....  Dec.     5 

Parisian  Knight,  A Earle  Foxe Fox 2  reels ....  Dec.  19 

Pawnshop  Politics "  East  Side  " Fox 

Pay  the  Cashier Paul  Parrett Pathe 1  reel Feb.  20 

Peacemakers,  The "  Helen  &  Warren  ".  .Fox 2  reels.  . .  .Nov.     7 

Peggy  in  a  Pinch "Sheiks  and  Shebas" .  Davis  Dist 2  ree  s 

Peggy's  Heroes "Sheiks  and  Shebas" .  Davis  Dist 2  ree  » .  . . .  Oct.    10 

Peggy's  Pests "Sheiks  and  Shebas" .  Davis  Dist 2  reeis 

Peggy's  Putters "Sheiks  and  Shebas" .  Davis  Dist 2  reels 

Perfect  Lie,  The Neely  Edwards Universal 1  reel . 

Phoney  Express,  The Charles  Puffy Universal 1  reel Mar.  13 

Pie  Eyed  Pie "  Krazy  Kat" Winkler  (S.  R.) 1  reel 

Pike's  Pique Alberta  Vaughn Film  Book.  Offices. .    2  reels 

Piping  Hot Al  Alt Universal 2  reels ....  Oct.    10 

Pleasure  Bent Charles  Puffy Universal 1  reel 

Pleasure  Bound Lige  Conley Educational 2  reels ....  Aug.  22 

Polar  Baron,  The Fox 

PreplSchool Arthur  Lake Universal 1  reel 

Punch  in  the  Nose,  A.  .  .  .Special  Cast Pathe 2  reels.  . .  .Oct.    31 

Ouick  Service Cliff  Bowes Educational 1  reel Mar.  20 

Rainbow's  End,  The "  Felix  the  Cat  " Educational 1  reel Dec.  19 

Rainy'Knight,  A Pathe 2  reels 

Cain Big  Boy Educational 2  reels 

Raisin'  Trouble Arrow 2  reels 

Reporter,  The "  Van  Bibbers  " Fox 

Roomers  Afloat Jack  Cooper Bischofl  (S.  R.) 2  reels Oct.    31 

Run  Tin  Can Burns-Steadman Educational 2  reels ....  Feb.  20 

Salty  Sap,  A Billy  Dooley Educational 2  reels 

Salute Alice  Ardell Film  Book.  Offices . .  .2  reels 

Saturday  Afternoon Harry  Langdon Pathe 3  reels ....  Feb.     6 

Saving  a  bafe Jimmy  Aobrey F.  B.  0 2  reels 


Feature  Star  Distributed  by        Length      Reviewed 

Say  It  With  Love Edna  Marian    ....  Universal 2  reels    

Scandal  Hunters Al  Alt Universal 2  reels 

Scrambled  Eggs Special  Cast Educational 1  reel Oct.    17 

Scratching  Through Cliff  Bowes Educational 1  reel 

Sea  Scamps Big  Boy Educational 2  reels ....  Feb.   13 

Shoes Special  Cast    Fox 2  reels ....  Aug.  29 

Shore  Shy Dooley- Joyce Educational 2  reels 

Should  Sailors  Marry Clyde  Cook Pathe 2  reels.  .  .  .Nov.  14 

Sky  Bound Al.  St.  John Educational 2  reels 

Sky  Hooks  Educational 1  reel 

Sky  Jumper,  The Earle  Foxe Fox 2  reels 

Slippery  Feet Bobby  Vernon Educational 2  reels.  .  .  .  Oct.    31 

Slow  Down Cliff  Bowes Educational 1  reel Nov.  28 

Smash  Up,  The "  The  Gumps  " Universal 2  reels 

Soapsuds  Lady,  The Alice  Day Pathe 2  reels.  . .  .Nov.  28 

Social  Triangle,  A "  O.  Henry  " Fox 

Soft  Pedal  Charles  Parrott Pathe 1  reel Feb.    13 

Solid  Ivory    Mohan-Engle  Pathe 1  reel Oct.    17 

So  Long  Bill  Billy  West  Arrow  2  reels 

Some  Baby  Kerr  King  Canto-  &  Brandell 

Somebody's  Wrong  Bowes-Newman  Educational 1  reel 

Somewhere  in  Somewhere  Special  Cast  Pathe 2  reels  Sept.  26 

So's  Your  Old  Man    Alberta  Vaughn Film.  Book.  Offices. .  .2  reels 

So  This  is  Paris Neeley  Edwards Universal 1  reel 

Spanish  Love "  Aesop  Fable  "  Pathe 1  reel  Mar.  13 

Spanking  Breezes Alice  Day  Pathe 2  reels ....  Mar.  20 

Speedy  Marriage,  The.        Wanda  Wiley Universal 2  reels.  .      Nov.   11 

Spooky  Spooks Bischoff  (S.  R.) 2  reels    .      Sept.  12 

Spot  Light Lige  Conley Educational 2  reels  ...    Oct.    24 

Starvation  Blues Clyde  Cook Pathe 2  reels Dec.   19 

Stranded Edna  Marian Universal 2  reels    .      Sept.    5 

Strong  for  Love Special  Cast Fox 2  reels 

Sweet  and  Pretty Bowes-Marlowe Educational  I  reel 

Sweet  Marie Special  Cast Fox 2  reels    .      Aug.  29 

Sweet  Pickle,  A Alice  Day Pathe 2  reels Oct.    24 

Tailoring    "Fat  Men  " F.  B.  O 2  reels 

Take  the  Heir Charles  Puffy Universal 1  reel 

Take  Your  Time Ralph  Graves Pathe 2  reels ...    Nov.  2 1 

Taxi  War,  A Eddie  Gordon Universal 2  reels ...    Oct.    31 

Tea  for  Love B'way  Dist.  Corp         2  reels 

There  He  Goes Harry  Langdon Pathe 3  reels . 

Three  Blind  Mice "  Aesop's  Fables  " Pathe 1  reel Jan.   23 

Three  Wise  Goofs "  Fat  Men  " F.  B.  O 2  reels 

Tight  Cargo Charles  Puffy Universal 1  reel Jan.    30 

Time  Flies Lupino  Lane Educational 2  reels ...   Feb.     6 

Tin  Ghost,  The Lige  Conley Educational 2  reels 

Tonight's  The  Night Bowes-Bradley Educational 

Too  Many  Babies Darling-King Universal 2  reels . 

Too  Many  Relations "  Helen  and  Warren  "  Fox 2  reels    . 

Too  Much  Mother-in-Law. Constance  Darling ....  Universal 2  reels  ....  Sept.  12 

Tourist,  The Johnny  Arthur Educational 2  reels    .  .    Aug.   1 S 

Transients  in  Arcadia  .  .  .  .Special  Cast Fox 2  reels.  .  .    Oct.    31 

Trimmed  in  Gold Special  Cast Pathe 2  reels  ...    Feb.    20 

Tune  Up Charles  Puffy Universal 1  reel .  Mar.     6 

Ugly  Duckling,  The "  Aesop  Fable  " Pathe 1  reel Sept.  26 

Uncle  Tom's  Gal Edna  Marian Universal 2  reels ....  Oct.      3 

Understudy,  The Arthur  Lake Universal 1  reel 

Uneasy  Three,  The Charles  Chase Pathe 2  reels  .  .     Nov.  21 

Unfriendly  Enemies Jas.  Finlayson Pathe 1  reel 

Up  in  the  Air "  Aesop  Fable  " Pathe 1  reel   . 

Wandering  Papas Clyde  Cook Pathe 2  reels    . 

Wandering  Willies Special  Cast Pathe 2  reels  . 

Watch  Out    Bobby  Vernon Educational 2  reels ...    Aug.  29 

Weak  But  Willing Walter  Hiers Educational 2  reels.  .  .    Dec.   13 

Westward  Ho Chas.  Puffy Universal 1  reel Oct.      9 

What's  the  World  Coming 

To Clyde  Cook Pathe 2  reels Jan.  23 

What's  Up Cliff  Bowes Educational 1  reel Dec.  12 

When  Hell  Froze  Over .  .  .  Hal  Hodes 1  reel Feb.  20 

Whispering  Whispers Pathe 2  reels ....  Jan.   30 

Whistling  Lions Parrott-Ralston Pathe 1  reel 

Whoa  Emma Jimmie  Adams Educational 2  reels 

Who's  Which Cliff  Bowes Educational 1  reel Oct.    10 

Wicked  City,  The "  Aesop  Fable  " Pathe 1  reel Feb.  27 

Wide  Open  Faces Ralph  Graves Pathe 2  reels ....  Jan.  23 

Wife  Tamers Cook-L.  Barrymore . .  .  Pathe 2  reels 

Wildcats  of  Paris "  Aesop  Fable  " Pathe 1  reel Nov.  21 

Windjammers,  The "Aesop  Fable  " Pathe 1  reel Feb.  20 

Window  Dummy,  The..  .  .Ralph  Graves Pathe 2  reels.  . .  .Dec.  19 

Winning  Pair,  A Wanda  Wiley Universal 2  reels ....  Oct.    24 

Wireless  Lizz  ie Walter  Hiers Educational 2  reels ....  Mar.  13 

Woman  of  Letters,  A Helen  and  Warren  "Fox 2  reels ....  Mar.    6 

Working  f  or  the  Rest Johnny  Sinclair Bischoff  (S.  R.) 2  reels ....  Oct.    31 

Wrestler,  The Earle  Foxe Fox 2  reels Aug.  29 

Yearning  for  Love Wanda  Wiley Universal 2  reels 

Yes,  Yes,  Babette Bobby  Vernon Educational 2  reels ....  Dec.   19 

Your  Husband's  Past Special  Cast Pathe 2  reels ....  Feb.   13 

Your  Own  Back  Yard "  Our  Gang  " Pathe 2  reels ....  Oct.     3 


Short  Subjects 


Feature  Distributed  by       Length     Reviewed 

Ace  of  Spades  (Seriall William  Desmond ....  Universal 10  episodesOct.  24 

All  Astride  (Sportlight) Pathe 1  reel ...    .  Jan.  30 

All  for  a  Girl Buddy  Msssinger ....  B'way  Dist.  Co 2  reels 

AJ1  for  a  Queen Hal  Hodes 1  reel Feb.  20 

All  Tied  Up "Fat  Men  " Film  Book.  Offices . .  .2  reels 

All  Wool Mohan-Engle Pathe 1  reel Oct   31 

Amazing  Mazie Alberta  Vaughn F.  B.  0 2  reels ....  Oct.    24 

Amundsen  Polar  Flight,  The Pathe 3  reels ....  Nov.  21 

Angelus,  The Cranfield    &    Clarke 

(S.  R.) I  reel 

Animated  Hair  Cartoons  (Series) Red  Seal  Pict 1  reel Jan.   30 

Animated  Hair  Cartoon  No.  4 Red  Seal 1  reel Feb.  27 

Are  Parents  Pickles? Parrott-Ralston Pathe 1  reel 

At  Home "  Our  Gang  " Pathe 2  reels 

Baby  Be  Good "  Juvenile  " Educational 3  reels Oct.    24 

Bar-G  Mystery  (Serial) Pathe 

Barrier  Busters  (Sportlight) Pathe 1  reel Sept.  12 

Bed  Time  Stories Sierra  Pictures 2000  feet 

Big  Game  (Mustang) Universal 2  reels Feb.  2« 

Boundary  Line,  The  (Mustang  Series) Universal 2  reels.  . .  .Oct.    31 

Breakin'  Loose  (Mustang  Series! Universal 2  reels ....  Dec     5 

Hur mah  Blues Hal  Hodes 1  reel Feb.   27 

Call  of  Hazard,  The  (Fred  Humesl Universal 2  reel* 

Casey  of  the  Coast  Guard  (O'Hara-Ferguson) .  .  .  Pathe Serial Feb.  26 

Clever  Feet  (Sportlight) Pathe 1  reel 

Colorful  Fashions  From  Paris  (Novelty) Educational 1  reel Mar.    6 


April    3,     1926 


1543 


Feature  Distributed  by        Length      Reviewed 

■Criss  Cross  Cruize,  A  (Hodge  Podge) Educational 1  reel Mar.  13 

Crook  Buster,  The  (Musung) Universal   2  reels 

Cuba  Steps  Out  (Variety) Fox 1  reel 

Dixie  Doodle  (Sportlight ) Pathe 1  reel  Mar.  27 

Egypt  Today Fox 1  reel Feb.   13 

Emergency  Man,  The    .    .  Edmund  Cobb Universal   2  reels 

Fade  Away  Foster  I  Mustang ) Universal 2  reels 

Fight  Within,  The George  Larkin Universal 2  reels 

Film  Facts  (Series  No.  1) Red  Seal  Pict 1  reel Jan.  30 

Fish  for  Two Red  Seal 1  reel Feb.  27 

Flame  Fighter,  The  \ Serial) Herbert  Rawlinson.  .  .Rayart 10  episodes 

Flaming  West,  The  (Mustang  Series) Universal 2  reels 

Flashes  of  the  Past Pathe 2  reels 

Flirting  With  Death Red  Seal  Pict 2  reels Sept.  26 

From  A  to  Z  Thru  Filmdom  (Hodge  Podge) Educational 1  reel 

Giraffe's  Long  Neck,  The F.  B.  O 1  reel 

Gold  Trap,  The  (Mustang  Series) Universal 2  reels ....  Oct.    10 

Great  Arena,  The  (Sportlight) Pathe 1  reel Mar.    6 

Green  Archer,  The  (Serial)  Ray-Miller Pathe io  episodes . .  Dec.     5 

Grinning  Fists  (Fred  Humes) Universal 2  reels 

Gunless  Bad  Man,  The Universal 2  reels 

Hearts  of  the  West Edmund  Cobb Universal 2  reels Feb.     6 

Her  First  Night  in  Philadelphia Cranfield  &  Clarke .  .  2  reels 

H  ero  of  Piperock Corbett-Holmes Universal 2  reels ...  .  Jan.   30 

His  Pal  Chesterfield  M.  P.  Co. 

(S.  R.) 2  reels 

I  Remember Short  Films  Syn 2  reels Sept.  26 

In  a  China  Shop  (Variety) Fox 1  reel 

Iron  Trail  Around  (Variety) Fox 1  reel Dec.  26 

Just  Cowboys  ( Mustang  Series  i Universal 2  reels  ....  Oct.    10 

Knickknacks  of  Knowledge  (Hodge  Podge).        Educational 1  reel Nov.  14 

Leaps  and  Bounds  (Sportlight) Pathe 1  reel Mar.  13 

Life's  Greatest  Thrills Universal 2  reels ....  Sept.  26 

Lightning  Hutch  i  Serial) Arrow    

Ligh'nin'  Strikes Tennek  Film  Corp ...  2  reels 

Love  Fighter  (dog) Chesterfield  (S.  R.) .   2  reels 

Magic  Hour,  The Cranfield  &  Clark 1  reel.     ..Dec.   19 

Magical  Movies  (Hodge  Podge) Educational 1  reel 

Man  With  a  Scar,  The  (Fred  Humes) Universal 2  reels ....  Jan.  30 

Marionettes  (Hope  Hampton) Educational 1  reel Dec.     5 

Marvels  of  Motion  (Series) Red  Seal  Pict 1  reel Sept.    5 

Menace  of  the  Alps,  The Universal 1  reel Mar.  27 

Montana  of  the  Range ...   .  Josie  Sedgwick Universal 2  reels ....  Feb.     6 

Mother  Goose's  Movies  (Hodge  Podge) Educational 1  reel Feb.     6 

Mountain  Molly  O  (Mustang) Universal 2  reels 

My  Bonnie  (Kc-Ko  Series) Red  Seal  Pict 1  reel Oct.      3 

My  Own  Carolina  (Variety) Fox 1  reel Aug.  29 

Neptune's  Domain  (Hodge  Podge) Educational 1  reel 

No  Woman's  Land Hal  Hodes 1  reel Feb.  27 

One  Wild  Time  (Corbett  &  Holmes) Universal 2  reels Mar.  27 

Outings  For  All  (Sportlight) Pathe 1  reel 

Parisian  Modes  in  Color Educational 1  reel Jan.  30 

Perils  of  the  Wild  (Serial) Universal 10  episodes 

Queen  of  the  Hills Josie  Sedgwick Universal 2  reels 

Quick  on  the  Draw  (Fred  Humes) Universal 2  reels 

Raid,  The  (Mustang  Series) Universal 2  reels ....  Oct.    10 

Range  Law  (Mustang  Series) Universal 2  reefs. . .  .Nov.  23 

Rider  of  the  Pass  (Mustang  Series) Universal 2  reels 

Ridin'  for  Love  (Jack  Mower) Universal 2  reels 

River  Nile,  The  (Variety) Fox 1  reel Nov.  28 

Road  From  Latigo,  The  (Mustang  Series) Universal 2  reels ....  Oct.    17 

Runaway  Taxi,  A  (Stereoscopik) Pathe 1  reel Oct.     3 

Rustlers  of  Boulder  Canyon, The(  Mustang  Series)  Universal 2  reels ....  Nov.  21 

Rustler's  Secret  The  (Mustang) Universal 2  reels 

Rustlin'  Kid,  The  (Mustang  Series) Universal 2  reels 

Scarlet  Streak,  The  (SeriaD  Jack  Daugherty ....  Universal 10  epiiodes 

Scotty  of  the  Scouts  (Serial) Rayart Serial 

Searchlight  (Issue  C) Red  Seal 1  reel Mar.    6 

Shadows  of  the  Tiger Tennek  Film  Corp ...  2  reels 

Shakespeare  (Gems  of  the  Screen) Red  Seal 1  reel 

Shooting  at  Time  (Sportlight) Pathe 1  reel 

Shootin'  Wild  (Mustang  Series) Universal 2  reels. . .  .Oct.   24 

Silvery  Art Red  Seal 2  reels Sept.  26 

Sky  Skidder,  The Bischoff 10  episodes 

Sky  Tribe,  The  (Variety) Fox 1  reel 

Songs  of  Ireland  ( Music  Film) Pathe 1  reel 

Songs  of  Scotland  (Music  Film) Pathe 1  reel 

Soul  of  the  Cypress Red  Seal 1  reel Feb.  27 

Starting  an  Argument  (Sportlight) Pathe 1  reel 

Story  Teller,  The  (Hodge  Podge) Educational 1  reel Oct.     3 

Strenuous  Life,  The  (Sportlight) Pathe 1  reel Feb.  20 

String  of  Diamonds  (dog) Chesterfield  (S.  R.) .  .2  reels 

Taking  Chances  (Mustang  Series) Universal 2  reels 

Then  and  Now  (Sportlight) Pathe 1  reel 

Tiger  Hunt,  The Hal  Hodes X  reel Feb.  20 

Toiling  for  Rest  (Variety) Fox 1  reel 

Too  Many  Bucks  (Mustang  Series) Universal 2  reels ....  Nov.  21 

Top  Hand  (Edmund  Cobb) Universal 2  reels.  . .  .Dec.  19 

Tricked  (Mustang  Series) Universal 2  reels.  . .  .Sept.  12 

Uncle  Tom's  Cabin F.  B.  O 1  reel 

Uprising  Generation  (Sportlight) Pathe 1  reel Feb.     6 

Vanishing  Millions Sierra  Pictures Serial 

Walloping  Wonders  (Sportlight)    Pathe 1  reel 

What  Price  Touchdown  (Sportlight) Pathe 1  reel 

Whirlpool,  The  (Variety) Fox 1  reel 

White  Paper  (Variety) Fox 1  reel 

With  Pencil,  Brush  and  Chisel  (Variety) Fox 1  reel 

Wild  Beasts  of  Borneo Educational 2  reels   ...  Sept.  12 

Wild  West  (Serial)  Ferguson-Mulhall Pathe 10  episodes. Sept.  12 

Winged  Rider,  The Edmund  Cobb Pathe 2  reels.  .  .  .Feb.  13 

Winking  Idol,  The  f Serial) Desmond-Sedgwick  .    Universal 10  episodesMar.  20 


Co 


ming  Attractions 


Feature  Star  Distributed  by  Length      Reviewed 

30  Below  Zero Buck  Jones Fox 

Accused Special  Cast Inde.  Films 5000  feet.  .Jan.   16 

Aloma  of  the  South  Seas .  .  Gilda  Gray Paramount 

Altars  of  Desire        Special  Cast M-G-M 

Amateur  Gentleman,  The .  Richard  Barthelmess. . First  National 

Apache  Princess Wilson-Gerber Davis  Disk-Vital 

Ancient  Mariner,  The  ....  Special  Cast Fox 5548  feet . .  Jan.   30 

Aristocrat  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Arizona  Whirlwind,  The  .  .  Bill  Cody Assoc.  Exhib 

Atlantis First  National 

Auctioneer,  The George  Sidney Fox 

Back  Slapper,  The Special  Cast M-G-M 


Feature  Star  Distributed  by        Length     Reviewed 

Bad  Habits Special  Cast Astor  Disi.  (S.  R.) 

Bankrupt Ginsberg-Kann 

Barriers  of  Fire Monte  Blue Warner  Bros 

Bat,  The Special  Cast United  Artists 8219  feet .  .  Mar.  27 

Battling  Butler Buster  Keaton M-G-M 

Beau  Geste  .    Paramount : - 

Beauty Special  Cast M-G-M 

Beauty  and  the  Beast Ronald  Colman United  Artists 

Behind  the  Screen Special  Cast M-G-M 

Bellamy  the  Magnificent .  .Special  Cast M-G-M 

Beyond  the  Trail Bill  Patton Chesterfield  (S.  R.)  .  5  reels 

Ben  Hur Special  Cast M-G-M 12000  feet.  Jan.   16 

Bigger  than  Barnum's F.  B.  O 

Big  Night,  The Laura  La  Plante Universal 

Big  Parade,  The John  Gilbert Metro-Goldwyn 1 2550  feet .  Nov.  23 

Black  Pirate,  The Douglas  Fairbanks United  Artists 8200  feet .    Mar   20 

Border,  Intrigue  .  Franklyn  Farnum Inde.  Pict.    S.  R.) ..  .    5  reels.  .  .June     6 

Border  Thunderbolt,  The Assoc.  Exhib 

Border  Women Special  Cast Phil  Goldstone  (S.R.)5000  feet 

Born  to  Battle Tom  Tyler F.  B.  O 5100  feet.  .Feb.   13 

Broken  Hearts Special  Cast Jaff e  Art  Film  (S.  R.) 7500  feet .  .  Mar.  20 

Borrowed  Plumes Daw- Welch Arrow 

Boy  Friend,  The .    John  Hamon Metro-Gold wyn-Mayer 

Broken  Hearts   of   Holly- 
wood   Warner  Bros 

Broken  Homes Lake-Glass Astor  Dist 

Brooding  Eyes Lionel  Barrymore Ginsberg   Dis.    Corp. 

fS.  R.) 

Call  in  the  Night,  A      Trtiart  (S.  R.) 

Cat's  Paiamas,  The    Bronson-Cortez Paramount 

Charity  Ball,  The Metro-Goldwyn 

Cigarette      Maker's      Ro- 
mance, The Special  Cast M-G-M 

Circus,  The Charles  Chaplin United  Artists 

Cleaner  Flame,  The Louise  Carter Arrow 

Clinging  Vine,  The   Leatrice  Joy P.  D.  C 

College  Widow,  The  Syd  Chaplin Warner  Brothers 

Coney  Island Special  Cast M-G-M 

Courage  of  Captain  PlumbSpecial  Cast Davis  Dist. -Vital 

Crashing  Through Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Crashing  Timbers Har'an-Dana Universal 

Crazy  Fool,  The M-G-M 

Crystal  Cup,  The Special  Cast First  National 

Cruel  Truth,  The Ginsberg-Kann 

Cyclone  Bob Boh  Reeves   An-.hor  Film  Dist 

Cyrano  de  Bergerac Special  Cast    Ailas  Dist.  (S.  R.). .  .9500  feet     July   18 

Daiger  Line,  The Special  Cast    Astor  Dist   (S.R.) 

Dark  Horse,  The Harry  Carey Prcd.  Dist.  Corp 

Daughter  of  the  Sioux,  A.  .  Wilson-Gerbet Davis  Dist.-Vital      ..   S  reels..   Oct.   24 

Dead  Command,  The Special  Cast M-G-M 

Defend  Yourself Dorothy  Drew Dependable  Films.  .  .  5000   eet.    Jan.     9 

Demon  Rider,  The Ken  Maynard Davis  (;ist.- Vital ..  .   5>'On  ieet.   Aug.     2 

Desert  Healer Stone-Bedford First  National 

Detour Prod.  Dist.  Corp 

Devil  Horse,  The Rex  (horse) Pathe 

Dice  Woman,  The Priscilla  Dean Prod.  Disl.  Corp 

Do     Clothes     Make     the 

Woman? Mrs.  Valentino F.  B.  O 

Don  Juan John  Barrymore Warner  Bros 

Don't  Lie  to  Your  Wife .  .  .  Haver-McDonald Arrow 

Don  X Bruce  Gordon B.  A.  Goodman  (S.R.)5000  feet.  .Feb.  13 

Door  Mat,  The Warner  Bros 

Duchess  of  Buffalo,  The .  .  Constance  Talmadge .  .First  National 

Dumb  Head Tiffany  (S.R.) 6500  feet 

East  cf  the  Setting  Sun . . .  Constance  Talmadge .  .First  National 

Eden's  Fruit B.  P.  Schulberg  (S.R.) 

Ella  Cinders Colleen  Moore First  National 

Ermine  and  Rhinestone H.  F.  Jans  (S.  R.) 

Eve's  Leaves Leatrice  Joy Prod.  Dist.  Corp 

Exquisite  Sinner,  The ....  Nagel-Adoree Metro-Goldwyn 

False  Steps Special  Cast Paramount 

Fangs  of  Fate Bill  Patton Chesterfield  (S.R.)  .  .  5000  f et . .  Feb.    13 

False  Pride Astor  Dist 

Fascinating  Youth Junior  Stars Paramount Mar.  13 

Fast  Life  in  New  York Special  Cast M-G-M 

Fifth  Horseman,  The Lee-Bradford  (S.  R.) 

Fighting  Boob,  The Bob  Custer F.  B.  O 

Fighter's  Paradise,  The . . Rex  Baker Phil  Goldstone 5000  feet 

Fighting'Courage Ken  Maynard Davis  Dist.-Vital ....   5  reels .  .  .  July   1 1 

Fighting  Fate Billy  Sullivan Rayart  (S.R.) 4991  feet .  .  Feb.     6 

Fighting  Heart,  The Frank  Merrill Bud     Barsky     Prod. 

(S.R.) 5000  feet 

Fighting  Smile,  The Bill  Cody Inde.  Pict.  Corp.(S.R.)  4630  feet 

Fig  Leaves Fox 

Fine  Manners Gloria  Swanson Paramount 

Flames Special  Cast M-G-M 

Flaming  Forest,  The M-G-M 

Flaming  Frontier,  The Special  Cast Universal 

Flashing  Heels Bill  Cody Assoc.  Exhib 

Flashing  Steeds Bill  Patton Chesterfield  (S.  R.) .  .5000  feet . .  Feb.  27 

Fleet  Foot Marilyn  Mills Davis  Dist.-Vital 

Flight  to  the  Hills,  The Paramount 

Flyin'  Thru Al  Wilson Davis  Dist.-Vital Nov.     7 

Flying  Fool,  The Dick  Jones Sunset  Prod.  (S.  R.) 

Forbidden  Trails Bill  Cody Assoc.  Exhib 

Forest  of  Destiny,  The Gotham  Prod.  (S.  R.) 

Forever  After Corinne  Griffith First  National 

Fort  Frayne Ben  Wilson Davis  Dist 5000  feet.  .Aug.  29 

Four  Feathers Richard  Barthelmess. .  First  National 

Four  Stragglers,  The Special  Cast M-G-M 

Friends Special  Cast Vitagraph 

Frisco  Sal Special  Cast M-G-M 

Frivolity B.  P.  Schulberg  (S.R.) 

Galloping  Dude,  The Franklyn  Farnum Inde.  Pict.  Corp.(S.R.)  4700  feet 

Gambling  Chaplain,  The .  . Special  Cast M-G-M 

Galloping  Cowboy   The ,.   Bill  Cody Assoc.  Exhib 

Garden  of  Allah,  The N.   Talmadge-R.    Col- 
man   United  Artists 

Garden  of  Eden,  The Special  Cast M-G-M 

Get  Off  the  Earth Raymond  Griffith Paramount 

Glorifying  the  American  Girl Paramount 

Gold  Hunters,  The David  Butler Davis  Dist.-Vital ....  6500  feet .  .  Nov.     7 

Good  Luck Conway  Tearle First  National 

Goose  Man,  The Special  Cast M-G-M 

Great  Deception,  The First  National 

Greater  Glory,  The Special  Cast First  National 

Greatest  Show  on  Earth ' Paramount 

Great  Jewel  Robbery Herbert  Rawlinson ...  Dependable  Films . . .  4800  feet . .  Jan.     9 

Grey  Vulture,  The Ken  Maynard Davis  Dist.-Vital 

Gulliver's  Travels Universal 

Hairpin  Duchess,  The   .  .  .  Special  Cast M-G-M 

Hands  Across  the  Border .  Fred  Thomson F.  B.  O 

Harem  Girl,  The Special  Cast Astor  Dist.  (S.  R.) 

Haunted  Range,  The Ken  Maynard Davis  Dist.-Vital Sept.  26 

Haven,  The Special  Cast M-G-M 

Her  Big  Adventure Special  Cast Kerman  (S.R.) 480*  feet . .  Jan.   1 S 


15-44 


.1/  o  t  i  o  n     P  i  c  t  it  r  c     N  e  w  > 


Feature 


Star 


Distributed  by        Length      Reviewed 


Feature 


Star 


Distributed  by        Length      Reviewed 


Her  Honor,  The  Governor F.  B.  O 

Her  Next  Steps Ginsberg-Kinn 

Here  He  Comes Earle  Douglas Sierra  Pictures 5000  feet 

Highbinders,  The Bill  Tilden Assoc.  Exhib 

High  Society Tom  Mix Fox 

His  Woman Special  Cast Whitman  Bennett  7  reels 

Horses  and  Women   B.  P.  Schulberg      

House  Behind  the  Hedge Ginsberg-Kann 

Human  Mill,  The Special  Cast M-G-M 

Hurricane,  The Special  Cast .      Truart    S.  R.) 

I  Can  Do  It Special  Cast M-G-M 

I'll  Tell  the  World Olmstead-Artbur M-G-M 

Imposter,  The Evelyn  Brent F.  B.  O 

Inevitable        Millionaires, 

The    M.  Moore-Devore . .      Warner  Bros 

In  His  Arms Specia)  Cast M-G-M   

In    Praise    of    James 

Carabine    Special  Cast M-G-M 

In  the  Third  Degree Ginsberg-Kann 

In  to  Her  Kingdom Corinne  Griffith First  National 

Jason Special  Cast M-G-M , 

Justice  of  the  Far  North C.  B.  C.  (S.  R.) 5500  feet 

Kid  Boots Eddie  Cantor Paramount 

Kid  Gloves Johnny  Hines First  National 

Killer,  The Marilyn  Mills Davis  Dist.-Vital 

La  Boheme Gish-Gilbert Metro-Goldwyn 8781  feet.  .  Mar.  13 

Lady  of  the  Harem,  The .  .  Special  Cast Paramount 

Lady  of  Leisure Special  Cast M-G-M 

Lawful  Cheater,  The Bow-McKee B.  P.  Schulberg.    . .  .4946  feet.  .Jan.     * 

Lawless  love Al  Ferguson Davi-  Di-t.-Viial    

Lawless  Trails Bruce  Gordon B.A.Goodman   (S.R.) . 5000  feet.  . Feb.  20 

Lawless  Valley Bill  Cody  Assoc.  Exhib 

Law  or  Loyalty Lawson  Harris Davis  Dist.  Div  .  1800  feet . .  Nov.   II 

Lena  Rivers Special  Cast Arrow 6521  feet 

Les  Miserable* Universal 

Life  of  a  Woman .Truart  (S.  R.) 6500  feet 

Lightnin' Tiffany  (S.  R.) 6500  feet 

Lightning  Jack Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Lightning  Passes,  The . . .  .  Al  Ferguson Fleming  Prod.  (S.  R.) 

Lights  of  Moiave,  The Ken  Maynard   Davis  D;st- Vital 

Little  Journeys  

Little  Firebrand,  The Edith  Thornton Arrow  Pictures 5007  feet . .  Dec.  12 

Long  Odds       Marilyn  Mills Davis  Dist.  DIt 

Love — the  Magician Paramount 

Lover's  Oath,  A Ramon  Novarro   .  .    . .  Astor  (S.R.) 5800  feet . .  Oct.    17 

Love's  Blindness Starke-Moreno M-G-M 

Love  Thief,  A Kerry-Nissen Universal 

Lovey  Mary Bessie  Love M-G-M 

Loyalties Special  Cast Fox 

Lunatic  at  Larce,  The  ....  Leon  Errol First  National 

Lure  of  the  West Eileen  Sedgwick Chesterfield  i  S.  R.) 

Lying  Wives Special  Cast Ivan  Abramion  (S.R.)7  reels ....  May     2 

Lying  Truth,  The Milton  Sills First  National 

Man  and  the  Mement Metro-Goldwyn 

Man     With    a    Thousand 

Faces Special  Cast M-G-M 

Mantrap Paramount 

Mare  Nostrum Soecial  Cast    M-G-M 11000  feet. Feb.  27 

Married %. Special  Cast Jans  (S.  R.) 5772  feet.  .Mar.  13 

Married  Cheats  Fox 

Marrying  Money Truart  (S.  R.) 5800  feet 

Memories Ramon  Novarro M-G-M 

Men  of  the  Night Ginsberg-Kann 

Men  of  Steel Milton  Sills First  National 

Message  to  Garcia.  A .  .  . . Special  Cast M-G-M 

Midnight  Flames Columbia  Pict.  (S.  R.) 

Midnight  Special Truart  (S.  R.) 

Million  Dollar  Doll Assoc.  Exhib 

Millionaire  Policemen ....  Special  Cast Ginsberg  Dist.  (S.  R.) 

Mismates Doris  Kenyon First  National 

Miss  318 Special  Cast M-G-M 

Miss  Nobody Anna  L.  Nilsson First  National 

Modern  Musketeer,  A Gene  Corrado Bud  Barsky  (S.R.) . .  .5000  feet 

Morganson's  Finish Special  Cast Tiffany  (S.  R.) 6500  feet 

Mr.  Battling  Butler Buster  Keaton M-G-M 

My  Lady  of  Whims Clara  Bow Arrow 6089  feet .  .  Jan.  23 

My  Neighbor's  Wile Herbert  Rawlinson .  .  .  Davis  Dist.-Vital 

Mystery  Club,  The Matt  Moore Universal 

Mysterious  Island Special  Cast M-G-M 

Mystery  Lady,  The Special  Cast M-G-M 

Naughty  Cinderella Pola  Negri Paramount 

Nell  Gwyn Dorothy  Gish Paramount 9  reels ....  Feb.     6 

Nervous  Wreck.  The Prod.  Dist.  Corp 

Night  Watch,  The Special  Cast Truart  (S.  R.) 

Nine  and  3-5  Seconds ....  Charles  W.  Paddock . .  A.  G.  Steen,  Inc 5600  feet .  .  Nov.  12 

Nocturne Special  Cast M-G-M 

North  of  Nome Special  Cast Arrow 5491  feet 

Oh  I  Baby Little  Billy Universal 

Old  Ironsides Paramount 

Old  Soak,  The Jean  Hersholt Universal 

Open  Book Special  Cast M-G-M 

Ordeal,  The Soecial  Cast M-G-M 

Padlocked Special  Cast Paramount 

Palace  of  Pleasure Fox 

Pals  First First  National 

Paris Charles  Ray-E.Boardman  Metro-Goldwyn 

Paris  at  Midnight Special  Cast Prod.  Dist.  Corp 

Partners  Again Sidney-Carr United  Artists 

Passionate  Youth Special  Cast Truart  (S.R.) 6  reels .  . .  July    )  1 

Peggy  Takes  a  Chance .  .  .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Chinatown Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Danger Peggy  O'Day Davis  Dist.-Vital 

Peggy  From  HeadquartersPeggy  O'Day Davis  Dist.-Vital 

Peggy  on  the  Job Peggy  O'Day Davis  Dist.-Vital 

Peggy  of  the  Secret  SerricePeggy  O'Day Davis  Dist.-Vital 

Peggy  Scores  a  Victory .  .  .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  Under  Ordtrs Peggy  O'Day Davis  Dist.-Vital 

Perch  of  the  Devil Universal 

Plumes Special  Cast M-G-M 

Poker  Faces Special  Cast Universal 

Poor  Girl's  Romance,  A .  .  Special  Cast Film  Book.  Offices 

Prince  of  Pilsen Special  Cast Prod.  Dist.  Corp 

Prisoners  of  the  Storm  .  .  .  House  Peters Universal 

Prowlers  of  the  Night ....  Fred  Humes Universal 

Puppets . .   Milton  Sills First  National 

Pursued Dorothy  Drew Dependable  (S.  R.)   .  5000  feet .  .  Nov.  1 4 

Qualitv  Street Metro-Goldwyn 

Quo  Vadls Emil  Jannings First  National Nov.   28 

Red  Clay William  Desmond    ...  Universal 

Red  Kimona,  The Mrs.  Wallace  Reid  .  .  .  Davis  Dist.-Vital Jan.      1 

Red  Mill,  The ....  Marion  Davies M-G-M 

Red  Signals Ginsberg-Kann 

Remember Columbia  Pictures 

Return  of  a  Soldier Special  Cast Metro-Goldwyn .  .    

Rcvillon  Warner  Bros 


Rise  and  Fall  of  Jesse  James J.  S.  Woody 

Road  That  Led  Home,  The Vitagraph 

Roaring  Crowd,  The F.  B.  O 

Rogue's  Riches Special  Cast Astor  Dist.  'S.R.)    

Rolling  Home Reginald  Denny Universal 

Romance  a  la  Carte Richard  Dix Paramount 

Romance  of  an  Actress Chadwick 

Ropin'  Venus,  The Josie  Sedgwick Universal 

Rust Special  Cast M-G-M    . 

Sagebrush  Lady,  The.   ..   Eileen  Sedgwick Chesterfield  MP  Corp.  5000  feet  Feb.    •• 

Sailors'  Wives First  National 

Salvage         Truart  <S.  R.) 5800  feet 

Savage,  The Ben  Lyon First  National 

Scarlet  Letter,  The Lillian  Gish M-G-M 

Sea  Wolf,  The Ralph  Ince Ralph  Ince  Prod 7500  feet.    Dec.    19 

Self  Defense Aileen  Percy Arrow  Film  Corp 

Senor  Daredevil Ken  Maynard First  National 

Separate  Rooms Special  Cast Fox .    ... 

Set-up,  The Art  Acord Universal 4600  feet .    Mar.  27 

Seventh  Bandit,  The Harry  Carey Pathe 6  reels    .      Mar.  27 

Seventh  Heaven Special  Cast Fox 

Seward's  Folly Special  Cast M-G-M 

Shadow  of  tha  Mosque .  .  .  Odette  Taylor Cranfield    &    Clarke 

(S.R.) 6200  feet .. 

Shadow  of  the  Mosque.  .  .Stewart  Rome Ufa 5750  feet.  .Dec.  26 

Share  and  Share  Alike...  .  Jane  Novak Arrow .  .5569  feet   . 

She Betty  Blythe Lee-Bradford  i  S.  R.    6800  feet .    Mar.  27 

Shenandoah B.  P.  Schulberg  (S.  ft.)..      

She's  My  Baby Ginsberg-Kann 

Shipwrecked Owen-Schildkraut ....  Prod.  Dist.  Corp 

Shootin'  Square Jack  Perrin Ambassador  Pict(S.R.)5000  feet 

Siegfried Ufa Sept.  12 

Silence H.  B.  Warner Prod .  Dist.  Corp 

Silent  Witness,  The Louise  Lorraine Truart  (S.R.) 5800  feet 

Silken  Lady,  The Hulette-Hamilton ....  Arrow 

Silken  Shackles Irene  Rich Warner  Bros 

Silk  Hat  Cowboy,  The Tom  Mix Fox 

Silky  Anne Constance  Talmadge .  .First  National 

Silver  Lanterns Special  Cast Arrow 

Silver  Treasure,  The Special  Cast Fox 

Smith  of  Cornell George  Walsh Chadwick 

Son  of  the  Sheik,  The . .    .  Rudolph  Valentino United  Artists 

Sorrows  of  Satan Special  Cast Paramount 

Sparrows Mary  Pickford United  Artists 

Starlight  Ranch Wilson-Gerber Davis  Dist-Vital 

Star  Maker,  The Dove-Bushman Universal - 

Strange  Bedfellows M-G-M 

Subway  Sadie MacKaill-Mulhall    ...  First  National 

Sunshine  of  Paradise  Alley  Special  Cast Chadwick  Pict 

Sweet  Daddies Special  Cast First  National 

Sweet  Rosie  O'Grady Columbia  Pict 

Take  It  From  Me  Reginald  Denny Universal 

Tale  of  a  Vanishing  People Tiffany  (S.R.) 6500  feet 

Tardy  Tolliver Hale-King Assoc.  Exhib 

Temptress,  The Garbo-Moreno M-G-M 

Tentacles  of  the  North. .  .Special  Cast Davis  Dist-Vital 

Ten  to  Midnight Prod.  Dist.  Corp 

Texan's  Oath,  The Ken  Maynard Davis  Dis.- Vital 

That  Old  Gang  of  Mine. . .  Maclyn  Arbackle Dependable  Films . . .  4900  feet .   Jan.     » 

There  You  Are Nagel-Roberts M-G-M 

Thoroughbred,  The Special  Cast Truart 54*1  feet.  .Se*.  1» 

Three  Bad  Men Fox . 

Three  Pals Marilyn  Mills Davis  Dist.  Vital ....  4987  feet     Dec.     t> 

Thundering  Speed Eileen  Sedgwick Chesterfield 5  reels 

Timber  Wolves Ken  Maynard Davis  Dist.-Vital 

Tin  Hats M-G-M 

Toilers  of  the  Sea Special  Cast M-G-M 

Tongues  of  Scandal Ginsberg-Kann 

Tongo Special  Cast M-G-M 

Tonio,  Son  of  the  Sierras .  .Wilson-Gerber Davis  Dist.-Vital ....  5000  feet .    Dec.  I 

Toto Lew  Cody M-G-M 

Trailing  Shadows Edmond  Lowe Fox  Film 

Trapped Elinor  Faire Sierra  Pictures 5000  feet 

Travelin'  Fast Jack  Perrin Ambassador  Pict. 

(S.  R.) 5000  feet 

Travis  Coop,  The Tiffany  (S.  R.) 6500  feet If» 

Tricks Marilyn  Mills Davis  Dist.  Div 5  reels Se»«.  \9 

Trip  to  Chinatown,  A Special  Cast    Fox 

True  North,  The   Special  Cast C.  C.  Griffin  Prod 7000  feet.. Dec. 

Uncle  Tom's  Cabin Special  Cast Universal 29 

Unknown  Lover,  The Elsie  Ferguson Vitagraph 6895  feet .  .  Nev. 

Unknown  Soldier,  The P.  D.  C 

Unknown  Treasures Ginsberg-Kann 

Up  and  At  'Em Jack  Perrin Ambassador  Pict. 

(S.R.) 5000  feet 

Vengeance  of  Durand,  The  Irene  Rich Warner  Bros 

Volcano,  The Bebe  Daniels Paramount 

Volga  Boatman,  The Elinor  Fair Prod.  Dist,  Corp 

Warrior  Gap Wilson-Gerber Davis  Dist 4900  feet.   A»g.   21 

Way  of  an  Eagle,  The Special  Cast M-G-M 

Web,  The Eileen  Sedgwick Chesterfield  (S.  R.) . .  5000  feet .  .  Feb.   29 

Wedding  March,  The Paramount 

What  Will  People  Say Metro-Goldwyn 

What  Price  Glory? Fox 

When  We  Were  Twenty- 
One  Special  Cast M-G-M 

Whispering  Canyon J.  Novak- R.  Ellis Ginsberg  Dist.  Corp.  (S.  R.1 

Whispering  Smith Special  Cast P.  D.  C 

White  Chief,  The Monte  Blue Warner  Brothers 

White  Fury Marilyn  Milla Davis  Dist-Vital 

White  Heat Special  Cast M-G-M 

Whole  Town's  Talking,  The. Ed.  Horton Universal 

Wide  Open Dick  Jones Sunset  Prod.  (S.  R.) 

Wife,  The Special  Cast M-G-M 

Wild  Oats  Lane    Dana-Agnew Prod.  Dist.  Corp 6500  feet.    Mar.' 27 

Wilderness  Woman,  The.  Special  Cast First  Natinal 

Winner,  The    Charles  Ray Chadwick  (S.  R.1 

Winning  of  Barbara  Worth. Colman-Banky United  Artists 

Wise  Guy,  The James  Kirkwood First  National 

With  Kit  Carson  Over  the 

Great  Divide Special  Cast Sunset  Prod.  (S.  R.) 

Wives  at  Auction Special  Cast Astor  Dist.  (S.  R.) 

Wives  of  the  Prophet ....    Special  Cast Lee-Bradford  (S.R.) .  6600  faet .  .  Jan.     ff 

Wolf  Hunters,  The Special  Cast Davis  Dist.  Div 

Wolves  of  the  Air Ginsberg-Kann 

Woman's  Heart,  A Ginsberg-Kann 

Woman  Who  Did  Not  Care Gotham  (S.R.) 

Women  and  Wives Metro-Goldwyn 

World's  Illusion,  The Metro-Goldwyn 

Worst  Man  of  the  Troop .  Wilson-Gerber Davis  Dist.  Div 

Worst  Woman,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Yoke,  The      Special  Cast Warner  Brothers 

Young  April Special  Cast Prod.  Dist.  Corp 

You  Too Special  Cast M-G-M 


Williams   Press,  Inc. 


Good  Showmanship 

You  plan  the  program  carefully,  you  ar- 
range the  publicity  painstakingly — but  good 
showmanship  includes  one  thing  more:  check- 
ing up  to  make  sure  of  photographic  quality 
on  the  screen. 

It  takes  but  a  moment — look  in  the  trans- 
parent film  margin  for  the  black-lettered  words 
"Eastman"  and  "Kodak",  the  identification  of 
the  film  that  carries  quality  through  to  the 
screen. 


EASTMAN   KODAK  COMPANY 

ROCHESTER,  N.   Y. 


-.term*  .^j* 

RothackerAlier   Laboratories,    Hollywood,    Calif. 


Harry  Langdon  Corporation  presents 
Harry  Langdon  in  "Tramp,  Tramp,  Tra  mp." 
Story  by  Frank  Capra,  Tim  Whelan, 
J.  Frank  Holliday,  Hal  Conklin,  Murray 
Roth  and  Gerald  Duffy.  Titles  by 
George  Marion,  Jr.  Photographed  by 
Elgin  Lessley  and  George  Spear. 
Production  manager,  William  H.  Jenner. 
Technical  director,  Lloyd  Brierly. 
Lighting  by  Denver  Harmon.  Film 
Editor,  Harold  Young.  Directed  by 
Harry  Edwards.  The  cast  includes  Joan 
Crawford,  Edwards  Davis,  Tom  Murray, 
Alec  B.  Francis  and  Brooks  Benedict. 
A  First  National  Picture. 
Rothacker  Prints  and  Service. 


Harry  Langdon 

in 

Tramp,   Tramp,   Tramp! 


Look  Better  — 
Wear  Longer! 


Founded  1910 

fry 

Wattcrsou  R.  Rothackci 


Reg.  U.  S.  Patent  • 


DON'T   YOU 
BE  THE 


APRIL  F 


•  II 


L 


THIS  YEAR! 


NOBODY  knows 

MUCH  about  1926^27  as  yet 
A  WISE  plan  is  to  wait  and  see 
WHAT  Metro-Goldwyn-Mayer 
WILL  offer  because 
M-G-M  has  won  the  confidence 
OF  both  exhibitors  and  public 

THE    TALK    OF    THE 


INDUSTRY 


Entered    a» 


Vol.  XXXIII        No.  15 


latter   Jan-  at    ilt>any, 

undi 

Published   I 


PRICE,  20  CEN1 


Albany 


Los  Angeles 


York 


UNIT  ORGAN 

— — — **-        as  ^» 


an  added  attraction 


Jhe  steadily  increasing  number  of  Robert  Morton  Unit  Organ 
installations  both  in  the  larger  and  the  smaller  theatres  is 
evidence  that  exhibitors  everywhere  recognize  the  Robert  Morton 
as  an  outstanding  music  attraction  with  a  Direct  Box  Office.  Value,. 

Robert  Morton  music  gives  to  the  picture  the  necessary  life, 
color  and  punch,  and  provides  the  Exhibitor  with  an  added 
music  feature  of  Proven,  Permanent  Drawing  Power. 

Sxclusive  processes  of  manufacturing,  painstaking  care  in  voicing 
and  Structural  Improvements  Found  In  Mo  Other  Instrument 
make  it  Distinctly  Different  from  all  other  Theatre  Organs. 

<<A  Robert MortonUnbt  Organ  is  the  most  powerful 
singh  factor  any  Exhibitor  can  employ  to  provide 
a  Complete  Picture  Presentation  Program,. 

WRITE   TODAY 

for  our  New  Cooperative  Purchase  Plan 

which  shows  yon  how  to  secure  this 


ROBERT  MORTON 
ORGAN  CO. 

^Hanufaclwersof. 
theatre  Organs  Exclusively 

*~Wew~Yor&j 

1560  Broadway. 

Chicago 
845  So.  Wabash. 

San  yrancisco 
168  Golden  Gate,. 

CosAngeJes 

J 914  So.Vernwrvt . 


Genu/ne  Deacon  Percussions  Used 


^Siverin 


eadu  to  Pack  Theatres   , 
Everywhere  NOW/ 


^ 


^ 


l*Woi 


% 


w 


'« 


fcr£o 


&» 


^SwfflSsSV* 


^P 


XO/j 


--**S* 


Get  set  for 


•  .    t 


i 


The  New  900  Watt 
Edison    Macula    /.amp 


New  and 


Better 


The  advantages  of  incandescent  lamp  projec- 
tion are  now  greater  than  ever.  Improvements 
made  in  the  construction  of  Edison  MAZDA 
Lamps  insure  a  much  longer  average  life  for 
the  lamps  and  a  higher  intensity  of  light  during 
the  whole  period  of  their  life. 

In  the  new  lamp  the  filament  is  clamped  instead 
of  being  welded  to  lead-in  wires.  This  improve- 
ment overcomes  most  of  the  burn-out  difficulties 
experienced  in  the  previous  type  of  construction. 

The  filament  in  the  new  lamp  is  held  rigidly  in 
position.  It  cannot  squirm  or  twist.  The  sup- 
porting bridge  work  is  strengthened  so  that  the 
filament  cannot  sag.  Short  circuiting  of  the  two 
center  coils  is  practically  impossible. 

See  these  new  lamps  at  your  nearest  supply  dealer, 
or  write  for  full  description  to  Edison  Lamp 
Works  of  General  Electric  Company,  Harrison, 
N.J. 


EDISON  MAZDA  LAMPS 

A   GENERAL   ELECTRIC    PRODUCT 


REEN^  GREATEST 


I 


•***!*  -ft*  Eft 


picWrf 


w*- 


,  iu«  •"-    „.,.  »►«•  „,.„  «•*«• 


TRIUMPH  OF  REALISM  / 


with  SE  EN  A  OWEN 


JOJEPH  JCHILDKRAUT 

PRESENTED" BY  JOHN  C.FLINN 

*s#  ADAPTED    8Y   FINIS   FOX 
'  S  FROM  THE  5TAGE  PLAY  BY 


if' 


*     %" 


OIRE.C. 

J05EPH  HENABE 


'^:.-< 


Dl  STRJ  BUTI NG  CORPORATI  0\ 

Foreign  Distributor*       Producers  International  Corporation      130  West  46th  Street      New  York,  N.  Y. 

_______«_ ..._    - .  ^^B 


RELEASED   BY 

>RDDUCEKS  DISTRIBUTING  CORPORATION 


Associated 


IS 


hard-boiled/ 

Are  You? 


"They"  tell  us— 

"You'd  better  prepare  a  hundred-page,  three-colored  insert 
on  your  next  year's  product — or  you"1!!  be  lost  in  the  shuffle." 

We  don't  believe  it. 

We're  HARD-BOILED! 

We  don't  think  the  exhibitor  is  buying  inserts. 

We  know  darn  well  he  can't  cash  them  at  the  bank! 

The  banks  are  HARD-BOILED,  too! 

Another  point: 

"They"  tell  us— 

"Announce  that  every  picture  in  yovir  line-up  is 
COMPLETED  and  ready  for  shipment  to  the  exchanges. 
The  exhibitor  falls  for  that  bunk." 

Does  he?   Why? 

After  all  these  years  in  which  experience  has  shown  him 
that  in  many  cases  the  statement  was  a  lie,  in  most  a  hope, 
and  in  all  a  delusion. 

We  are  not  kidding  ourselves — we  are  not  going  to  try  to 
kid  the  exhibitor. 

A  dozen  worth-while  producers  are  busily  turning  out  prod- 
uct for  Associated  release.  Product  that  is  being  built  to 
MAKE  MONEY.   Product  that  you  will  get. 

We  are  going  to  give  you  all  the  information  you  WANT 
about  it  in  the  succeeding  talks  of  this  series. 

But  we'll  stick  to  the  INFORMATION — 

And  cut  out  the  BUNK. 


A^^nCTATFTl  EXHIBITORS.  Inc 

r\»J«JV/Viri  A   jL«JL/  Oscar  A  Price.  Pres. 


cJwenty 


^1926-1927 

"TIFFANY"   IN    MOTION    PICTURES     REPRESENTS 
WHAT  "TIFFANY"  STANDS    FOR  IN  PRECIOUS    JEWELS. 

vamousJIuthors.Tlay  Wrights,  Directors 
and  Players oAll  'Jiff any  Quality- 


tiffany  Productions, Inc. 


M.H.HOFFMAN,)  \ce  ?resident 


1540  BROADWAY 


NEW  YORK, NY. 


Admittedly: 


The  Greatest  Scoop  in 
Newsreel  History— 


the  EXCLUSIVE  PRE- 
SENTATION  by 
INTERNATIONAL 
NEWSREEL  o  f  t  h  a  t 
epic  of  the  sea — the 
rescue  of  the  crew  of 
the  ANTINOE  by  the 
S.S.ROOSEVELT 


Admittedly: 


previous  to  the  above  was 
the  widely  discussed  EX- 
CLUSIVE  PRESEN- 
TATION by  INTERNA- 
TIONAL NEWSREEL  of 
the  SIGNING  OF  THE 
LOCARNO  TREATY  only 
a  f ew  weeks  before 


Thus    International    Newsreel  —  always   first   with    the  news  —  ushered  in  1926  by  giving  you 

THE  TWO  GREATEST  NEWSREEL  SCOOPS  IN  NEWSREEL  HISTORY 


The  Greatest  Scoop  in 
Newsreel  History— 


■■■k^Ll    j^r^—     \ 

\ ;     '«gWj 

Without    Extra    Cost    to    Exhibitors 
in  addition  to  the  usual  consistently  best  newsreel  on  the  market 

International  Newsreel 


104  a  year 


Released  thru    UNIVERSAL 


2   per  we^k 


GJwcnty  GJlfflany  Cjems^ 


1926-1927 


"TIFFANY"   IN    MOTION    PICTURES     REPRESENTS 
WHAT  TIFFANY"  STANDS    FOR  IN  PRECIOUS    JEWELS. 

Tamous  Jiuthors  ^Playwrights  .Directors 
and  Players oAll  CfiJJany  Quality- 


--... 


/? 


V 


I1 


cArmouncing 
the  first  IO 

THAT  MODEL  FROM  PARIS 

FLAMING  TIMBER 

FOOLS  OF  FASHION 

THE  TEMPEST 

ONE  HOUR  OF  LOVE 

WIVES 

SIN  CARGO 

SQUADS  RIGHT 

THE   STEEPLECHASE 

THE  TIGER 

7ranchised  and  Distributed  Nationally 
Through  Tiffany  Exchanges  Everywhere 


m 


rfrS' 


xc 


r 


3 


j\ 


.0, 


r? 


tiffany  Productions, Inc. 


"V 


?o« 


M.H.HOFFMAN,  ViceTresident 


1540  BROADWAY 


NEW  YORR,N.Y. 


Admittedly: 


The  Greatest  Scoop  in 
Newsreel  History— 


the  EXCLUSIVE  PRE- 
SENTATION  by 
INTERNATIONAL 
NEWSREEL  of  that 
epic  of  the  sea — the 
rescue  of  the  crew  of 
the  ANTINOE  by  the 
S.S.ROOSEVELT 


Admittedly : 


previous  to  the  above  was 
the  widely  discussed  EX- 
CLUSIVE  PRESEN- 
TATION by  INTERNA- 
TIONAL NEWSREEL  of 
the  SIGNING  OF  THE 
LOCARNO  TREATY  only 
a  few  weeks  before 


Thus    International    Newsreel  —  always   first   with    the  news  —  ushered  in  1926  by  giving  you 

THE  TWO  GREATEST  NEWSREEL  SCOOPS  IN  NEWSREEL  HISTORY 


The  Greatest  Scoop  in 

■ 

Newsreel  History— 


1             -*     ~v 

-s— 

.csb  '&4  /%  ▼'? ;- Y ^diZ  J.  '^ 

mi 

I&»                                             ■>      .  'i^^V^^B0 

Without   Extra    Cost    to    Exhibitors 
in  addition  to  the  usual  consistently  best  newsreel  on  the  market 

International  Newsreel 


104  a  year 


Released  thru    UNIVERSAL 


2   per  we^ 


» 


8 


th  BIGWEEK— ORPHEUMThea. 

CHICAGO 

Still  going  strong! 


2 


BIGWEEKS— METROPOLITANThea. 

SEATTLE,  WASH. 


Tremendous  box-office  clean-up! 


RD  BIG  WEEK  -  ST.  FRANCIS  Thea. 

SAN  FRANCISCO 

Going  strong  on  indefinite  run! 


I 


^^— 


6 


th   BIG  WEEK  -  FIGUEROA  Thea. 

LOS  ANGELES 

Still  going  strong! 





BIG  WEEKS  ~  STILLMAN  Theatre 

CLEVELAND,  O. 

Held  over  by  public  demand! 


"CpROIVI  coast  to  coast  this  great  pic 
■*■  ture  continues  to  smash  existing 
records  regardless  of  conditions  of 
exhibition.  Nothing  can  stop  it  any- 
where! Equally  as  impressive  as  the 
record-breaking  long  runs  which  the 
picture  has  commanded  is  the  list  of 
other  of  the  country's  finest  theatres 
which  will  play  it  at  an  early  date. 
Watch  what  it  does  at  the  Strand  in 
New  York  and  Brooklyn,  the  Metro- 
politan in  Boston,  Circle  in  India- 
napolis, Palace  in  Dallas,  Blue  Mous: 
in  Portland,  Victory  in  Salt  Lake  City, 
Rialto  in  Washington  and  hundreds  o'. 
other  big  bookings! 


JOHN 

IBARRY 

^vith  DOLORES 


BIG  WEEKS  -  RIALTO  Thea. 

PROVIDENCE,  R.L 

Broke  all  house  records! 


th  BIG  WEEK— WARNER  Thea. 

NEW  YORK 

Still  going  strong! 


ra    BIG  WEEK  -  STANTON    Thea 

PHILADELPHIA 

Still  going  strong! 


MDRIr5 


BIG  WEEKS-NATIONAL  Thea. 

RICHMOND,  VA. 

Smashed  all  house  and  city  records! 
BIGWEEKS-METROPOLITAN  Thea. 

BALTIMORE 

Smashed  all  records! 

THBIG  WEEK -STATE  Thea. 

PITTSBURGH 

Still  going  strong! 


COSTELLO 


A  WARNER  BROS. 
PRODUCTION 


c/i©|l- 


V. 


>V 


Simplex  Installation.  State   Theatre,  Sioux  Falls,  S.  !>..  Opened  Mar.  2,   1926 

Only   the  best  is  good  enough 


Today  there  is  an  emphatic  demand  for 
good  projection.  Exhibitors  who  arc  alert  to 
existing  opportunities  are  replacing  faulty 
equipment  with  Simplex  Projectors.  And  for 
manv  of  the  new  palatial  theatres  now  under 
construction  Simplex  Projectors  have  been 
specified  as  an  essential  part  of  the  theatre's 
equipment.  Exhibitors  who  watch  results 
know   that  Simplex   Projectors  pay  dividends. 

Then'  are  many  factors 
that  contribute  to  Simplex 
superiority.  The  design  ol 
the  nun  hine,  the  quality 
of  m  a  t  e  r  i  a  1  s  used,  the 
careful  attention  lo\  en  t  i 
ea<  h  minute  detail  of 
construction,  and  th<  pre 
cision  with  which  each  part 


Intermittent 


is    made.     These    are    all    important    points. 

The    Simplex     intermittent    movement,     for 

example,  is  constructed  to  an  accuracy  of 
one  ten-thousandth  of  an  inch.  Ail  sprockets 
are  cut  on  precision  machines  to  insure  abso- 
lute accuracy.  The  intermittent  sprocket 
revolves  in  its  own  centre  and  when  framing 
the  distance  between  the  aperture  plate  and 
the  intermittent  sprocket  doesn't  change  it  is 
always  exactly   2]  j    inches. 

■  nent 

These  are  a  few  distinctive 
features  that  contribute  to 
the  efficient  operation  and 
low  operating  cost  of  Sim- 
plex Projectors.  There  art 
main  others.  A  request  will 
bring   full    information. 


SIMPLEX  DIVISION 

INTERNATIONAL  PROJECTOR  CORPORATION 


90  Gold  St.,  New  York 


e\tg)|i- 


l)@>/3 


4&& 


when  you  play 


w 


"  'HIS  PEOPLE'  is  the  finest  feature  I  have 
looked  at  this  year!" 


"  'CALIFORNIA  STRAIGHT 
AHEAD'    has    one    hundred    per 


cent  appeal. 


They  eat  it  up." 

Liberty  Theatre, 
Saltsburg,  Pa. 


"  THE  COHENS  AND  KELLYS' 
opened  to  tremendous  business 
hanging  up  new  box-office  record 
passing  every  picture  but 
'Phantom'.  A  riot  registering  big 
with  audience  " 

Rialto  Theatre, 
Washington,  D.  C. 

"They  laughed  their  heads  off  at 
Reginald  Denny  in  'WHAT  HAP- 
PENED TO  JONES.'  Universal 
sure  has  the  pictures." 

Egyptian  Theatre, 
Ogden,  Utah. 


Jules  Berinstein 
instein  Theatres,  Elmira,  N 

"  'CHIP  OF  THE  FLYING  "LP 
opened  to  greatest  business  in 
history  of  the  Rubidoux.  Turned 
away  people  five  shows  straight." 
Rubidoux  Theatre, 
Riverside,  Cal. 

"THE  CALGARY  STAMPEDE' 
broke  all  house  records  against  a 
new  show  with  free  admissions. 

Princess  Theatre. 
Olney,  Texas 

"'HIS  PEOPLE'  has  broken  all 
records  of  this  house.  There  was 
a  lineup  practically  all  evening  six 
abreast  extending  one  block." 

Wabash  Theatre, 
Los  Angeles,  Cal. 

"  'SKINNER'S  DRESS  SUIT'  will 
make  any  audience  scream." 

Florence  Theatre, 
Pasadena,  Cal. 


BITS 


§ 


Box  Office  Profits  Prove  It!     Universal  is  Making  the  Best  Pictures  in  the  Business 


\\   1,'  / 


For  Season  1926  —  1927 


«Wi 


The 


Powerful 

No. 

21 


William  Fox  presents 


Tk 


the  electrifying  stage  success 


C 


L. 


CITY 


A  powerful  play  by  one  of  the 
masters  of  American  drama. 

Hailed  as  one  of  the  truly  great 
works  of  the  stage. 

A  genuine  popular  success  in 
the  large  cities  and  on  tour 
throughout  America. 

A  dramatic  story  of  the  lure  of 
love  and  ambition  in  the  whirl 
of  modern  progress. 

As  a  FOX  picture,  Clyde  Fitch's 
masterpiece  will  be  one  of  the 
screen's  great  sincere  triumphs. 


by 


CLYDE 
FITCH 

Leading  American 
Playwright 


Produced  on  the 
Stage  by 

Messrs.  Shubert 


Fox  Film  Go  rpo  rati  a  n 


Next 
Week 

No. 

22 


jK 


'ere  come$ 

^heWorlds  Greatest  Comediaj 


k 


*^. 


Harry  Langjdc 


11 


Presented  by 


HARRY  LANGDON 

CORPORATION 


£ 


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M  Jirtf  Tlaiional 

Picture 


When  a  comedy  gets  a  review 
like  this  from 


<>v^.>0^ 


.6.    .   Ve^<>  v*     ^9 


CO*1. 


W*^  DAILY 

"It's  got  something,  boys,  it  sure 
has  got  something." 


c^.;;^'^ 


*n^ot^°^v 


IV 


o^.;\o^;<v*r^:<A* 


tf^5» -1 


i4nrf  f  Aie  other 

critics  think  the 

same  thing: 

This  is  the  best  comedy 
brought  out  by  Educational 
Pictures  in  a  long  time.  The 
by-play  is  funny  in  the  ex- 
treme, and  the  picture  teems 

with  action 

MOTION  PICTURES  TODAY 


c^<C« 


Tiixedo 
Comedies 


»» 


^V*>e 


have  "got  something 
that  makes  friends  and 
added  profits  for  you 
when  you  exploit  them. 


\P* 


Action,  gags  that  shoot  straight  to  the 
bull's  eye  of  laughter,  and  fine  acting 

"Home  Cured"  seems  to  prove 

up  to  every  test  which  can  be  applied 
to  the  judgment  of  what  will  or  will 
not  score  with  screen  patrons. 

MOTION  PICTURE  NEWS. 


,e*°V*«SS*  "^ 


***:$* 


S>>'£  -" 


EDUCATIONAL 
FILM  EXCHANGES,  Inc. 

President  "^ 


ft    (QcLiLcaticrricvt  U-vctuAtA-' 


THE  SPICE  OFTHE  PROGRAM 


For  foreign  rights  address 
Far  East  Film  Corporation,  729  Seventh  Avenue,  New  York,  N  Y. 


Member,  Motion  Picture  Producers  and  Distributors  of  America,  Inc. 
Will  H.  Hays,  President 


15/4 


M  o t i o n     Picture     N  e  w  s 


APRIL   10 
1926 


MOTIOJV  TlCTVKE 

JsfEWS     VoLxTl 


Founded  in  September  1913 

Publication    Office:     Lyon    Block,    Albany,    N.    Y. 


Editorial      and      Oencral      Offices: 
729     7th     Ave.,     New     York    City 


Branch    Offices: 

845    S.    Wabash    Ave.,    Chicago,    111. 

Room      616      Security      Bldg.,      Hollywood, 

Calif. 


Editorially  Speaking 

T\\  I  )  days  at  the  Paramount  convention  in  Atlantic  City, 
talking  with  the  "foreign  legion"  of  Famous  Players, 
quickly  dispelled  any  ideas  which  we  may  have  had  to  the 
effect  that  the  European  representatives  of  leading  American 
companies  are  not  fully  alive  to  the  situation.  We  came  away 
convinced  of  these  things  : 

1.  That  most  of  the  things  now  being  used  against  the  Ameri- 
can film  abroad  in  a  propaganda  way  are  things  of  the  past, 
and  now  on  the  wane ; 

2.  That  the  foreign  departments  of  our  leading  companies 
are  fully  aware  that  our  foreign  trade  must  he  all  that  the  word 
"trade"  implies — that  one  cannot  take  without  giving — and  that 
plans  on  foot  for  interchange  of  product  and  foreign  produc- 
tion would  startle  the  most  captious  European  alarmist  and 
agitator,  could  they  be  announced ; 

3.  That  the  American  press  and  the  press  agentry  of  an 
earlier  day  are  largely  to  blame  for  the  present  crisis,  with 
their  boastful  claims  of  "American  domination  of  the  world 
film  market,"  the  extravagant  claims  of  returning  foreign  man- 
agers,  and  the  like; 

4.  That  the  foreign  field  is  no  longer  the  dumping  ground 
for  incompetents  and  nit-wits,  and  that  the  men  now  being 
selected  are  a  credit  to  the  industry,  for  the  most  part,  and  will 
raise  the  general  standard  of  business  practice  in  obscure  quar- 
ters of  the  globe  where  piracy  and  such  evils  are  rampant;  and 

5.  That  the  coming  year  is  going  to  mark  by  far  the  greatest 
and  most  important  development  since  exporting  was  first 
begun — and  by  that  we  do  not  mean  increasing  domination  of 
markets,  greater  revenue  or  more  product — but  we  mean  the 
placing  of  our  European  trade  on  a  sound,  clear  basis  that  will 
leave  the  European  propagandist  shorn  of  his  weapons,  and 
which  will  be  welcomed  by  the  sincere  elements  in  foreign 
trade,  press  and  governments. 

Let  us  grant  freely  that  the  American  industry  has  made  its 
mistakes  abroad — many  mistakes,  costly  mistakes — but  the 
important  thing  is  that  those  mistakes  are  now  fully  realized 
and  that  the  industry,  without  any  fanfare  of  trumpets  or 
loud  acclaim,  has  shifted  over  to  policies  and  plans  which  will 
mean  a  long  step  forward  in  the  formation  of  a  true  world- 
wide motion  picture  industry,  neither  solely  American  nor  solely 
European,  but  international.  No  doubt  it  will  take  a  long  time 
to  undo  the  harm  done  in  the  past,  and  to  convince  Europe 
of  our  sincerity  and  integrity-  but  actions  should  be  potent 
enough  to  offset  the  many  harmful  words  of  the  bygone  era — 
and   it  is  "bygone,"  make  no  mistake  about  that. 

\\  c    shall    have    more — much   more — to   say    on    this    highly 

important  topic  in   future  issues. 

*      *      * 

THIS  time  of  year  once  again  brings  to  the  fore  the  non- 
theatrical  situation,  a  fact  recognized  by  the  current  issue 
of  the  Official  Bulletin  of  the  M.  P.  T.  O.  A.  The  first 
news  of  the  season  is  the  victory  in  Mississippi,  where  a  tax 
has  been  levied  on  all  traveling  non-theatrical  shows  by  the 
late. 
The  New  Jersey  unit  has  passed  a  resolution  which  calls  for 
concerted  efforts  to  be  made  to.  prohibii  'film  being  booked  by 
non-theatrical  units  until  one  year  after  its  original  release — 
a  plan  which  might   well   be  adopted   in  other   States 


Maryland  is  another  state  which  is  trying  to  correct  a  trouble- 
some situation.  According  to  the  state  body,  state-owned 
buildings,  such  as  armories,  are  being  used  for  non-theatrical 
shows  at  cut  prices — a  situation  which  the  organization  is  now 
taking  steps  to  correct. 

*  :|c  :';'. 

CERTAINLY  one  of  the  most  important  developments 
of  the  week  has  been  the  joining  of  the  Hays  organization 
by  the  Regional  Distributors.  Gradually  but  surely,  in 
spite  of  the  scoffers  and  the  demagogues,  this  industry  is  ap- 
proaching stable  organization.  The  man  who  would  have  pre- 
dicted, not  so  long  ago.  that  state  right  distributors  would  he 
joining  the  Hays  group  voluntarily,  would  have  been  laughed 
down. 

We  are  reminded  of  an  argument  that  we  used  to  hear  in 
our  youth  on  church  membership.  The  argument  was,  that  if 
a  man  differed  with  the  church  in  his  beliefs  regarding  the 
form  of  worship,  he  had  a  far  better  chance  of  bringing  about 
reforms  as  a  member  from  the  inside  than  as  a  knocker  from 
the  outside. 

The  analogy  holds  good  here,  it  seems  to  us.  No  doubt  the 
state  right  men  differ  with  the  Hays  group  in  many  ways, 
but  surely  their  best  chance  of  winning  the  changes  they 
desire  will  come  from  working  hand  in  hand  with  the  organiza- 
tion rather  than  fighting  a  lone  battle  against  it.  At  any  rate, 
it  is  one  more  step  toward  eliminating  the  unnecessary  fric- 
tion and  waste  of  the  industry. 

IT  was  a  splendid  talk,  incidentally,  that  Will  Hays  delivered 
before  the  Advertising  Club  of  New  York  on  Wednesday, 
and  we  only  wish  that  space  permitted  of  reprinting  it  in 
its  entirety. 

He  told  the  advertising  men  that  no  industry  is  so  well  sold  on 
advertising  in  its  manufacturing,  wholesale  and  retail  branches 
as  motion  pictures.  He  outlined  something  of  the  complexity 
of  preparing  the  hundreds  of  campaigns  each  year,  of  the  total 
expenditures  and  particularly  stressed  the  increasing  honesty 
and  decency  of  motion  picture  advertising. 


Editorial  1573 

Second   Editorial    Page ,  1574 

Pictures    and    People 1575-78 

Exhibitors    Service    Bureau 1602-04 

General  News  and  Special  Features 1579-99 

Short   Subjects  and   Serials 1606-07 

Pre-Release    Reviews   on    Features 1616-20 

Newspapers   Opinions   on   New    Features 1638 

Construction   and   Equipment   Department 1621-30 

Regional    News    From    Correspondents 1608-15 

Features  and  Short  Subject  Release  Chart   1632-3R 

The  Check-Up    1596-97 

Short   Subject   Reviews 1605 

Classified   Ads    1631 

April   10,   1926  MOTION  PICTURE  NEWS  Vol.   XXXIII,  No.   IS 

Published  weekly  by  Motion  Picture  News,  Inc.,  William  A.  Johnston,  Presi- 
dent; E,  Kendall  Gillett,  Vice  President ;  William  A.  Johnston,  Editor;  J.  S.  Dicker- 
son,  Associate  Editor;  Oscar  Cooper,  Managing  Editer;  Fred  J.  Beecroft,  Advertising 
Manager;  L.  H,  Mason,  Chicago  Representative;  William  McCormack,  Los  Angeles 
Representative.  Subscription  price,  $2  per  year,  post  paid  in  United  States,  Mexico, 
Hawaii,  Porto  Rico,  Philippine  Islands  and  some  other  countries;  Canada,  $3, 
foreign,  $6:00.  Copyright  1925,  by  Motion  Picture  News,  Inc.,  in  the  United 
States  and  Great  Britain.  Title  registered  in  the  United  States  Patent  Office 
and  foreign  countries.  Western  Union  cable  address  is  "Picknews."  New  York. 
Entered  as  second-class  matter  January  31st,  1924,  at  the  postoffice,  Albany,  N.  Y., 
under  the  Act  of   March   3.    1879. 


April     10 ,     1926 


1575 


Blanche  Mehaffey,  pretty  I  ni- 
versal  player,  turns  artist  to  in- 
scribe suitable  Easter  greetings  to 
her  friends  and  admirers  in  the 
industry. 


Sally  Rand,  a  member  of  the  Cecil 
B.  De  Mille  company,  and  form- 
erly a  dancer,  demonstrates  that 
she  has  lost  none  of  her  Terpsi- 
chorean    prowess. 


PPATHE  SPORT  NEWS 
ATHE  is  lining  up  its  baseball  team  for  the  1  926  season  of  the 
Motion  Picture  Baseball  league,  and  promises  a  strong  contender 
for  the  pennant.  Manager  George  Ronan,  assistant  cashier  of  the 
home  office,  and  league  secretary,  has  called  candidates  for  prac- 
tice this  week  and  several  games  will  be  played  before  the  regular 
season  opens  on  May  15.  Among  those  likely  to  shine  in  the 
Rooster  aggregation  is  George  Reddy,  trade  paper  representative. 
George  has  the  reputation  in  his  home  town  of  Corona,  L.  I.,  of 
being  the  greatest  moundsman  who  ever  burned  them  over  in  that 
municipality. 

Last  Thursday  night  the  Pathe  bowling  five  won  two  more  games, 
with  John  Humm,  treasurer,  and  Pat  Campbell,  feature  sales  man- 
ager, in  the  line-up.  Pathe  now  has  four  victories  and  two  defeats, 
placing  it  well  up  in  the  Motion  Picture  Bowling  league. 


N  GRANNY'S  BANNER  AFFAIR 
.  T.  GRANLUND,  announcer  of  WHN,  who  arranges  the 
Loew  theatre  openings,  is  planning  a  record  affair  for  the  opening 
of  the  State  theatre  in  New  Orleans  on  April  3.  Movie  and  stage 
stars  from  both  Coasts  will  make  the  trip  to  the  southern  city  for 
the  affair.  From  Los  Angeles  will  come  Renee  Adoree,  Dorothy 
Phillips,  Lew  Cody,  Claire  Windsor,  Bert  Lytell  and  others,  while 
the  New  York  delegation  will  include  Gertrude  Olmstead,  Hope 
Hampton,  Billy  de  Beck,  Ben  Lyon,  Rose  Wenzel  and  others. 
Several  members  of  Ziegfeld's  Palm  Beach  Nights  will  also  be  on 
hand,  joining  the  Loew  private  car  at  Atlanta. 


Virginia  Valli,  screen  actress  who 
has  been  chosen  for  prominent 
roles  in  three  Fox  films,  "Is  Zat 
So?"  "The  Family  Upstairs,"  and 
"Going    Crooked." 


Just  before  leaving  for  California 
to  take  up  work  in  Mack  Sennett- 
Pathe  comedies,  Johnny  Burke, 
vaudevillian,  was  guest  editor  for 
one  day  of  Topics  (if  the  Day. 


Colleen  Moore,  star  of  First  Na- 
tionaVs  "Irene"  in  an  Easter 
Bunny  costume  appropriate  to  the 
season,  sends  greetings  to  her  sup- 
porters. 


Party  arriving  from  Hollywood  to  take  part  in  the  H.  C.   Weaver  Pro- 
ductions' feature  for  Associated  Exhibitors,  "The  Totem  Pole  Beggar," 
including  Anne  Cornwall,  Wanda  Hawley,  Violet  Palmer,  Gareth  Hughes 
and  Tom  Santschi. 


The  feminine  members  of  the 
Costello  family,  Helene,  Warner 
contract  player,  Dolores,  Warner 
star,  and  their  mother,  in  an  in- 
formal  pose. 


15/4 


.1/  o  t  i  0  n     P  i  c  t  u  r  c     A  e  w  s 


APRIL   10 
1926 


MOTIOJV  TlCTVXE 

/*EWS 

Founded  in  September  1913 

Publication    Office:     Lyon    Block,    Albany,    N.   Y. 


Vol.  XXXIII 
No.    15 


Editorial      and      General      Offices: 
729     7th     Ave.,     New     York     City 


Branch    Offices: 

845    S.    Wabash    Ave.,    Chicago,    111. 

Room      616      Security      Bldg.,      Hollywood, 

Calif. 


Editorially  Speaking 

TWO  days  at  the  Paramount  convention  in  Atlantic  City. 
talking  with  the  "foreign  legion"  of  Famous  Players, 
quickly  dispelled  any  ideas  which  we  may  have  had  to  the 
effect  that  the  European  representatives  of  leading  American 
companies  are  not  fully  alive  to  the  situation.  We  came  away 
convinced  of  these  things : 

1.  That  most  of  the  things  now  being  used  against  the  Ameri- 
can film  abroad  in  a  propaganda  way  are  things  of  the  past, 
and  now  on  the  wane ; 

2.  That  the  foreign  departments  of  our  leading  companies 
are  fully  aware  that  our  foreign  trade  must  lie  all  that  the  word 
"trade"  implies — that  one  cannot  take  without  giving — and  that 
plans  on  foot  for  interchange  of  product  and  foreign  produc- 
tion would  startle  the  most  captious  European  alarmist  and 
agitator,  could  they  be  announced ; 

3.  That  the  American  press  and  the  press  agentry  of  an 
earlier  day  are  largely  to  blame  for  the  present  crisis,  with 
their  boastful  claims  of  "American  domination  of  the  world 
film  market,"  the  extravagant  claims  of  returning  foreign  man- 
agers, and   the  like; 

4.  That  the  foreign  field  is  no  longer  the  dumping  ground 
for  incompetents  and  nit-wits,  and  that  the  men  now  being 
selected  are  a  credit  to  the  industry,  for  the  most  part,  and  will 
raise  the  general  standard  of  business  practice  in  obscure  quar- 
ters of  the  globe  where  piracy  and  such  evils  are  rampant ;  and 

5.  That  the  coming  year  is  going  to  mark  by  far  the  greatest 
and  most  important  development  since  exporting  was  first 
begun — and  by  that  we  do  not  mean  increasing  domination  of 
markets,  greater  revenue  or  more  product — but  we  mean  the 
placing  of  our  European  trade  on  a  sound,  clear  basis  that  will 
leave  the  European  propagandist  shorn  of  his  weapons,  and 
which  will  be  welcomed  by  the  sincere  elements  in  foreign 
trade,  press  and  governments. 

Let  us  grant  freely  that  the  American  industry  has  made  its 
mistakes  abroad — many  mistakes,  costly  mistakes — but  the 
important  thing  is  that  those  mistakes  are  now  fully  realized 
and  that  the  industry,  without  any  fanfare  of  trumpets  or 
loud  acclaim,  has  shifted  over  to  policies  and  plans  which  will 
mean  a  long  step  forward  in  the  formation  of  a  true  world- 
wide motion  picture  industry,  neither  solely  American  nor  solely 
European,  hut  international.  Xo  doubt  it  will  take  a  long  time 
to  undo  the  harm  done  in  the  past,  and  to  convince  Europe 
of  our  sincerity  and  integrity  -hut  actions  should  be  potent 
enough  to  offset  the  many  harmful  words  of  the  bygone  era — 
and   it   is  "bygone,"  make  no  mistake  about  that. 

We  shall  have  more — much  more — to  say  on  this  highly 
important  topic  in   future  issues. 

*     *     * 

THIS  time  of  year  once  again  brings  to  the  fore  the  non- 
theatrical  situation,  a  fact  recognized  by  the  current  issue 
of  the  Official  Bulletin  of  the  M.  P.  T.  O.  A.     The  first 
news  of  the  season  is  the  victor)   in   Mississippi,  where  a  tax 
has  been  levied   on   all   traveling   non-theatrical    shows  by  the 
■  ile. 

The  New  Jersey  unit  has  passed  a  resolution  which  calls  for 
concerted  efforts  to  he  made  to  prohibit  film  being  hooked  by 
non-theatrical  units  until  one  year  after  its  original  release — 
a   plan   which   might    well   he  adopted    in   other   states 


Maryland  is  another  state  which  is  trying  to  correct  a  trouble- 
some situation.  According  to  the  state  body,  state-owned 
buildings,  such  as  armories,  are  being  used  for  non-theatrical 
shows  at  cut  prices — a  situation  which  the  organization  is  now 
taking  steps  to  correct. 

CERTAINLY  one  of  the  most  important  developments 
of  the  week  has  been  the  joining  of  the  Hays  organization 
by  the  Regional  Distributors.  Gradually  but  surely,  in 
spite  of  the  scoffers  and  the  demagogues,  this  industry  is  ap- 
proaching stable  organization.  The  man  who  would  have  pre- 
dicted, not  so  long  ago,  that  state  right  distributors  would  be 
joining  the  Hays  group  voluntarily,  would  have  been  laughed 
down. 

We  are  reminded  of  an  argument  that  we  used  to  hear  in 
our  youth  on  church  membership.  The  argument  was,  that  if 
a  man  differed  with  the  church  in  his  beliefs  regarding  the 
form  of  worship,  he  had  a  far  better  chance  of  bringing  about 
reforms  as  a  member  from  the  inside  than  as  a  knocker  from 
the  outside. 

The  analogy  holds  good  here,  it  seems  to  us.  Xo  doubt  the 
state  right  men  differ  with  the  Hays  group  in  many  ways, 
but  surely  their  best  chance  of  winning  the  changes  they 
desire  will  come  from  working  hand  in  hand  with  the  organiza- 
tion rather  than  fighting  a  lone  battle  against  it.  At  any  rate, 
it  is  one  more  step  toward  eliminating  the  unnecessary  fric- 
tion and  waste  of  the  industry. 

IT  was  a  splendid  talk,  incidentally,  that  Will  Hays  delivered 
before  the  Advertising  Club  of  New  York  on  Wednesday, 
and  we  only  wish  that  space  permitted  of  reprinting  it  in 
its  entirety. 

He  told  the  advertising  men  that  no  industry  is  so  well  sold  on 
advertising  in  its  manufacturing,  wholesale  and  retail  branches 
as  motion  pictures.  He  outlined  something  of  the  complexitv 
of  preparing  the  hundreds  of  campaigns  each  year,  of  the  total 
expenditures  and  particularly  stressed  the  increasing  honestv 
and  decency  of  motion  picture  advertising. 


Editorial  1573 

Second   Editorial    Page >  1574 

Pictures    and    People 1575-78 

Exhibitors    Service    Bureau 1602-04 

General  News  and  Special  Features 1579-99 

Short   Subjects   and    Serials 1606-07 

Pre-Release    Reviews   on    Features 1616-20 

Newspapers   Opinions   on    New    Features 1638 

Construction   and   Equipment    Department 1621-30 

Regional    News    From    Correspondents 1608-15 

Features  and  Short  Subject   Release  Chart   1632-38 

The  Check-Up    1596-97 

Short   Subject   Reviews 1605 

Classified    Ads    1631 

April   10,   1926  MOTION  PICTURE  NEWS  Vol.   XXXIII,  No.   IS 

Published  weekly  bj  MOTION  Picture  News,  Inc.,  William  A.  Johnston,  Presi- 
dent; E.  Kendall  Gillett,  Vice-President;  William  A.  Johnston,  Editor;  J.  S.  Dicker- 
son,  Associate  Editoi  .  Oscar  Cooper,  Managing  Editor;  Fred  J.  Beecroft,  Advertising 
Manager;  L.  H.  Mason,  Chicago  Representative;  William  McCormack,  Los  Angeles 
Representative.  Subscription  price,  $2  per  year,  post  paid  in  United  States,  Mexico, 
Hawaii,  Porto  Rico,  Philippine  Islands  and  some  other  countries;  Canada,  $3, 
foreign,  $iv00  Copyright  1925.  by  Motion  Picture  News,  Inc.,  in  the  United 
States  and  Great  Britain.  Title  registered  in  the  United  States  Patent  Office 
and  foreign  countries.  Western  Union  cable  address  is  "Picknews."  New  York. 
Kntered  as  second-class  matter  January  3 1  St,  1924,  at  the  postoffice,  Albany,  N.  Y., 
under   the  Act  of   March   i,    1879. 


April     10,     19  2  6 


1575 


Blanche  Mehaffey,  pretty  I  ni- 
versal  player,  turns  artist  to  in- 
scribe suitable  Easter  greetings  to 
her  friends  and  admirers  in  the 
industry. 


Sally  Rand,  a  member  oj  the  Cecil 
B.  De  Mille  company,  and  form- 
erly a  dancer,  demonstrates  that 
she  has  lost  none  of  her  Terpsi- 
chorean    protvess. 


Virginia  Valli,  screen  actress  who 
has  been  chosen  for  prominent 
roles  in  three  Fox  films,  "Is  Zat 
So?"  "The  Family  Upstairs,"  and 
"Going    Crooked." 


PICTURES 

AND 

PEOPLE 


PPATHE  SPORT  NEWS 
ATHE  is  lining  up  its  baseball  team  for  the  1926  season  of  the 
Motion  Picture  Baseball  league,  and  promises  a  strong  contender 
for  the  pennant.  Manager  George  Ronan,  assistant  cashier  of  the 
home  office,  and  league  secretary,  has  called  candidates  for  prac- 
tice this  week  and  several  games  will  be  played  before  the  regular 
season  opens  on  May  1 5.  Among  those  likely  to  shine  in  the 
Rooster  aggregation  is  George  Reddy,  trade  paper  representative. 
George  has  the  reputation  in  his  home  town  of  Corona,  L.  I.,  of 
being  the  greatest  moundsman  who  ever  burned  them  over  in  that 
municipality. 

Last  Thursday  night  the  Pathe  bowling  five  won  two  more  games, 
with  John  Humm,  treasurer,  and  Pat  Campbell,  feature  sales  man- 
ager, in  the  line-up.  Pathe  now  has  four  victories  and  two  defeats, 
placing  it  well  up  in  the  Motion  Picture  Bowling  league. 


N  GRANNY'S  BANNER  AFFAIR 
%  T.  GRANLUND,  announcer  of  WHN,  who  arranges  the 
Loew  theatre  openings,  is  planning  a  record  affair  for  the  opening 
of  the  State  theatre  in  New  Orleans  on  April  3.  Movie  and  stage 
stars  from  both  Coasts  will  make  the  trip  to  the  southern  city  for 
the  affair.  From  Los  Angeles  will  come  Renee  Adoree,  Dorothy 
Phillips,  Lew  Cody,  Claire  Windsor,  Bert  Lytell  and  others,  while 
the  New  York  delegation  will  include  Gertrude  Olmstead,  Hope 
Hampton,  Billy  de  Beck,  Ben  Lyon,  Rose  Wenzel  and  others. 
Several  members  of  Ziegfeld's  Palm  Beach  Nights  will  also  be  on 
hand,  joining  the  Loew  private  car  at  Atlanta. 


Just  before  leaving  for  California 
to  take  up  ivork  in  Mack  Sennett- 
Pathe  comedies,  Johnny  Burke, 
vaudevillian,  was  guest  editor  for 
one  day  of  Topics  of  the  Day. 


Colleen  Moore,  star  of  First  Na- 
tional's "Irene,"  in  an  Easter 
Bunny  costume  appropriate  to  the 
season,  sends  greetings  to  her  sup- 
porters. 


w^^^ 

r*l 

B^»     «3 

1  i^^r  '*« 

'   r 

■SEt^^ 

Wf     /^ 

Party  arriving  from  Hollywood  to  take  part  in  the  H.  C.  Weaver  Pro- 
ductions' feature  for  Associated  Exhibitors.  "The  Totem  Pole  Beggar," 
including  Anne  Cornwall,  Wanda  Hawley,  Violet  Palmer,  Gareth  Hughes 
and  Tom  Santschi. 


The  feminine  members  of  the 
Costello  family,  Helene,  Warner 
contract  player,  Dolores,  Warner 
star,  and  their  mother,  in  an  in- 
formal pose. 


1576 


.1/  o  t  i  o  n     P  i  c  t  u  r  c     N  e  xv  s 


Charles    Hm .     ^lelro-Goldwyn-Mayer   contract    player,    was    a   prominent 

feature  of  the  recent  H  unions  r  roue  on  the  Coast.     He  was  supported  by 

the  comely  chorus  here  shown. 

S  DIRECTOR  OR  INTERPRETER? 
VEND  GADE,  the  Danish  director  now  making  "Into  Her 
Kingdom"  starring  Corinne  Griffith,  is  wondering  whether  he  was 
engaged  as  a  megaphone  wielder  or  as  an  interpreter.  In  directing 
Miss  Griffith,  of  course,  he  uses  English,  but  Einar  Hansen  receives 
his  instructions  in  Swedish,  Marcelle  Corday  in  French,  Charles 
Crocket  in  German  and  Meta  Sterne  in  Russian — and  Gade  pre- 
sumably thinks  in  Danish,  his  native  tongue!  At  last  reports,  Gade 
had  requested  studio  officials  to  furnish  all  members  of  the  cast  with 
English  conversational  manuals,  so  that  they  might  maste.  the  idiom 
of  Hollywood  as  speedily  as  possible. 

D  FRONTIER   MUSIC 

R.  HUGO  RIESENFELD,  who  will  personally  conduct 
the  orchestra  at  the  Colony  theatre  premiere  of  "  The  Flaming 
Frontier,"  promises  some  musical  novelties  for  the  occasion.  He 
has  made  a  special  study  of  the  musical  instruments  used  in  the  U. 
S.  Army  and  by  the  Indians  of  50  years  ago,  and  has  unearthed 
a  creation  called  the  "frontier  horn"  which  reproduces  the  Indian 
war  cry  and  was  used  by  them  in  battle.  One  of  these  horns, 
claimed  to  have  been  used  by  Chief  Gall  in  the  battle  of  the 
Little  Big  Horn,  has  been  lent  to  Universal  for  the  period  of  the 
engagement. 


W  ACTOR,  TURFMAN,  ACTOR 
ILLARD  LOUIS,  who  has  been  engaged  to  play  the  role 
of  a  turfman  in  the  Fox  release,  "The  Shamrock  Handicap,"  re- 
calls an  interesting  experience  of  his  own  in  that  connection  by  which 
the  theatrical  world  nearly — but  not  quite — lost  an  always  interesting 
actor. 

Years  ago,  so  the  story  runs,  Louis  laid  down  a  $  1 0  bet  on 
My  Mag,  a  selling  plater,  who  finished  first  at  50  to  I .  With  the 
$500  he  won  he  bought  in  the  horse  and  started  on  a  month  of 
sensational  winning.  By  that  time  he  owned  three  other  horses, 
and  seemed  in  a  fair  way  of  becoming  a  leading  racing  impresario. 
1  hen  the  ponies,  as  ponies  will,  developed  stage  fright  and  began 
finishing  at  the  wrong  end  of  the  race.  Finally,  when  feed  bills 
and  losses  had  put  Louis  right  where  he  started,  he  decided  that 
acting  as  a  career  might  be  uncertain,  but  at  least  it  had  it  all  over 
racing.  So  the  stage,  and  later  the  screen,  retained  the  rotund  talents 
of  Willard  Louis,  which  have  brightened  "Babbitt,"  "Beau 
Brummel"  and  many  other  photoplays. 

M  SALVATION  ARMY  DRIVE 
ISS  BEULAH  LIVINGSTONE,  of  United  Artists,  has 
accepted  the  chairmanship  of  a  committee  to  cover  the  moving  pic- 
ture industry  in  the  forthcoming  Annual  Maintenance  Appeal  for 
Salvation  Army  work  in  Greater  New  York.  Miss  Livingstone 
will  surround  herself  with  a  committee  who  will  bring  the  cause  to 
the  attention  of  every  company,  executive  and  employee  in  the  field. 
The  appeal  will  be  before  the  public  during  the  month  of  May, 
and  the  preliminary  organization  work  is  now  being  carried  on  under 
the  direction  of  Brigadier  Edward  Underwood  from  Campaign 
Headquarters  in  the  Knickerbocker  building  at  Times  Square.  The 
budget  calls  for  $5  1  7,000,  which  amount  will  be  used  in  financing 
the  varied  humanitarian  activities  carried  on  by  the  Army's  43 
Institutions  throughout  the  city. 

CAN  INTERNATIONAL  EPIC 
LARENCE  BROWN,  the  producer-director  who  has  been 
lent  to  M-G-M^  for  "The  Trail  of  '98,"  points  out  an  interesting 
thought  in  connection  with  that  picture.  Previous  subjects  of  an 
historical  epic  nature  have  dealt  with  phases  of  American  life  prin- 
cipally interesting  to  American  audiences.  Such  films  as  "The 
Covered  Wagon"  and  "  1  he  Iron  Trail,"  for  instance,  could  be 
fully  understood  only  by  an  American  audience.  "  I  he  Trail  of 
'98,"  on  the  other  hand,  dealing  with  the  Klondike  gold  rush  has  a 
peculiarly  international  appeal,  since  adventurers  and  gold-seekers 
from  all  corners  of  the  globe  flocked  to  the  gold  fields  of  Alaska  at 
that  time,  and  the  fame  of  that  "gold  rush"  spread  around  the 
world. 


lllene  Ray,  Pathe  serial  stai  novo  working  m  "Snowed  In"  takes  <>  swift 
jaunt  ii/>  a  hillside  uuh  Orie  Steell,  champion  motorcycle  hill-<  limhci . 
cranking  nil  tin-  action  with  her  Pathex  en  route.     (Photo  'm   hmlel  &■ 

Herbert. 


A  1926-  -LAUGH    YEAR 

CCORDING  to  Carl  Laemmle,  president  of  Universal, 
1926,  which  started  off  with  Laugh  Month,  will  be  a  Laugh  Year 
throughout.  I  he  trend  is  toward  comedy,  says  the  "U"  chief,  and 
comedy  relief  will  be  accentuated  this  year  and  given  an  importance 
which  it  has  never  had,  even  in  "Romeo  and  Juliet"  and  "Uncle 
Tom's  Cabin."  This  comedy  element,  of  course,  must  be  in  keep- 
ing with  the  subject,  and  cannot  be  merely  a  standardized  type  of 
"gag."  Reginald  Denny,  for  instance,  is  a  feature  comedian,  and 
the  tricks  of  the  two-reeler  would  fall  flat.  "Gulliver's  1  ravels," 
on  the  other  hand,  being  fantasy,  will  require  fantastic  comedy 
elements. 

•y  A   PAIR   OF   ASTERISKS 

X    WO   productions,   both   of   important   calibre,    received   special 
mention   from  the  National   Board  of   Review  this  week.      One  was 
'    The    Black    Pirate."    stalling    Douglas   Fairbanks,   and  the   other 
was   the   new    Harold   Lloyd   comedy,    "  For    Heaven's   Sake." 

The  Board  also  announces  this  week  that  the  publications,  Ex- 
ceptional  Photoplays,  Film  Progress  and  Photoplay  Guide,  will  be 
combined  in  The  National  Board  of  Review  Magazine,  to  be  issued 
monthly,  starting  in  April.  Reviews  of  selected  pictures,  news  of 
film  study  clubs.  Junior  Movies,  and  the  like,  will  make  up  the 
i  (  ntents. 


April     10,     19  26 


1577 


LLOU  AT  IT  AGAIN 
OUIS  P.  KRAMER,  who  made  publicity  history  in  New 
York  with  the  Jacqueline  Logan  luncheon  which  he  gave  on  the 
20th  Century  in  Grand  Central  station,  is  up  to  his  old  tricks  in 
Chicago.  As  though  putting  the  L.  &  T.  Illustrated  News  over  as 
Chicago's  first  tabloid  paper  were  not  enough,  Lou  staged  a  luncheon 
in  honor  of  Art  Kahn,  orchestra  leader  of  the  Lubliner  &  1  nnz 
Harding  and  Senate  theatres,  last  Monday  on  the  20th  Century — 
but  this  time  at  the  other  end  of  the  line,  in  the  La  Salle  Street 
station,  Chicago.  According  to  Lou,  this  meant  changing  the 
schedule  of  261  trains  for  that  day.  Each  invitation  was  im- 
printed with  the  name  of  the  invitee — and  the  list  was  a  Hooz  Hoo 
in  Europe  and  America,  ranging  alphabetically  from  Anderson 
(Judith)   to  Zukor   (Adolph). 


The  group  largely  responsible  for  "Sandy"  (Fox  Films).  From  left  to 
right  ice  have  Madge  Bellamy,  who  plays  the  title  role,  Elenore  Meherin, 
ivriter  of  the  neicspaper  serial  on  which  the  picture  is  based,  and  Harry 
Beaumont,   the   director,   snapped  just   after   Miss    Meherin   sate   the    first 

complete  print. 


W  PRAISE  FROM  THE  AUTHOR 
HEN  an  author  is  so  well  pleased  with  the  film  version  of 
his  story  as  to  voluntarily  congratulate  the  star,  the  case  is  some- 
what unusual.  And  when  the  author  states  that  the  star  is  pre- 
cisely the  type  of  character  he  had  in  mind  when  he  created  the 
role,  that  is  still  more  remarkable. 

W.  A.  Fraser,  author  of  the  "M'llion  Dollar  Hand  cap,"  was 
recently  given  a  special  showing  of  the  production  at  his  home  in 
Toronto,  whereupon  he  wrote  to  Vera  Reynolds,  who  portrays  the 
leading  role,  saying  that  she  was  the  very  personification  of  the 
girl  he  had  in  mind  when  he  wrote  the  story,  and  that  he  was 
thoroughly  delighted   with  her  work. 

TJAZZBO  JAMBOREE 
HE  first  annual  banquet  and  ball  of  the  Jazzbo  Club,  the 
social  organization  of  Producers  Distributing  Corporation,  held  last 
Friday  evening,  (March  26th)  in  the  North  Ballroom  of  the  Hotel 
Astor,  was  an  event  that  rivalled  in  brilliancy  the  fixed  and  long 
tstablished  annual  affairs  on  the  social  calendar  of  the  motion  pic- 
lure  industry. 

During  the  dinner,  which  was  served  at  eight  o'clock  to  four 
hundred  members  and  guests,  informal  speeches  were  made  by  John 
C.  Flinn,  William  J.  Morgan,  Hayden  O.  Duke,  Oscar  M.  Bate 
and  Joseph  Burger,  with  Tom  Wiley,  in  his  best  form,  acting  as 
toastmaster. 

The  first  of  a  series  of  surprises,  arranged  by  the  entertainment 
committee,  came  when  the  toastmaster  announced  that  a  distinguished 
guest  would  be  present  and  then  amid  a  fanfare  of  saxaphones, 
drums  and  cornets,  the  "  Prince  of  Pilsen  "  was  ushered  into  a  seat 
at  the  speakers'  table. 


F.    C.    Monroe,    president    of     Producers     Distributing     Corporation,    is 
greeted  by  four  of  that  company's  feminine  stars  upon  his  arrival  at  the 
Metropolitan    studios   on    the   Coast.     Left   to   right,   they  are    Morie   Pre 
cost,  Lilyan  T ashman,  Priscilla  Demi  anil  Seena  Owen. 


Sans  make-up  the  "  Prince  of  Pilsen  "  proved  to  be  Max  Stamm 
well  known  vaudeville  headhner  and  famous  night  club  entertainer. 
Following  his  spectacular  entrance,  Stamm  assumed  the  duties  of 
master  of  ceremonies  and  during  the  dancing,  later  in  the  evening, 
presented  a  number  of  splendid  acts  on  the  program  of  entertain- 
ment. 

Among  the  professional  entertainers  who  appeared  were  Ethel 
Bailey,  prima  donna ;  Belle  Davies  winner  of  the  New  York  State 
Charleston  championship  contest;  and  the  Field  Sisters,  beautiful 
and  clever  song  and  dance  artists,  formerly  with  Al  Jolson. 

Beautiful  souvenirs,  in  the  form  of  gold  vanity  perfume  flasks 
were  given  to  the  ladies  and  during  the  dancing  three  valuable  prizes 
were  awarded. 

FOFF  FOR  NASSAU 
RANK  1  UTTLE,  Paramount  director  who  has  been  re- 
cuperating at  his  home  in  Greenwich,  Conn.,  from  an  attack  of 
"flu,"  was  expected  to  leave  on  Friday  with  Mrs.  I  uttle  for  Nas- 
sau, Bahama  Islands.  He  has  been  ill  since  March  1  2th,  at  which 
time  he  was  forced  to  relinquish  direction  of  "Fine   Manners." 

The  star  of  this  picture,  Gloria  Swanson,  is  also  ill  this  week 
with  an  attack  of  grippe,  and  is  confined  to  her  home. 


Orville  "Bunnie"  Dull  directing   his  first  picture.  ".  I   Social  Triangle," 

one    of   the    Fox    Films-O.    Henry   comedies.      At    the   camera    is   Sidney 

If  agoner,    cameraman.    Director    Dull.    Olive    Hasbrouck    and    Hallam 

Cooler,   lends.    Clarissa   Selwynne   and  J.   Clifford   Rice. 


1578 


M  o  t  i  o  n     P  i  c  t  it  r  e     N  e  zv  s 


A    new    pose    of    Merna    Kennedy, 

the    musical    comedy    girl    chosen 

l>\   <  haplin  as  his  leading  lady  for 

"The    Circus"    'I  nited     Artists). 


Martin    Branner    reads    over    the    contract    by    which    Artclass    Picture 

Corporation  acquires  the  screen  rights  to  his  "Winnie  Winkle"  cartoon 

strip,  not  to  be  filmed  in  cartoon  form,  however.    Left  to  right:     George 

West,   Louis    Weiss,   Branner,   Harry   Kasch   and   Billy   West. 


[Iberta  I  aughn,  who,  tlumks  to 
the  following  she  has  won  in  fea- 
turettes  for  F.  B.  O..  such  as  the 

"righting    Hearts"    series,    will    be 
starred  in  features. 


Evangeline  Russell,  after  finishing 
work  in  "City  of  Sin"  and  "Jack 
in  the  Pulpit,"  has  been  signed  to 
play  opposite  John  Lowell  in  six 
for    Associated    Exhibitors. 


I,n  /.'(i./..  corned)  producer  for 
/•'.  11.  ()..  signs  Lois  Boyd  in  a  new 
ftve-yeai    contract,.    He  discovered 

her     a     year     ago     and     has     been 
grooming    her    for    stardom. 


D  SHOOTING    AN    ICE   JAM 

IRECTOR  HARRY  POLLARD  is  taking  no  chances  in 
shooting  the  "  Eliza  crossing  the  ice  "  sequence  of  "  Uncle  1  ora's 
Cabin  "  for  Universal.  In  addition  to  his  own  eight  cameramen, 
he  has  obtained  the  services  of  two  expert  news  cameramen,  Irving 
Browning  and  Joe  Seiden,  to  photograph  the  breaking  up  of  the 
ice  gorge  near  Plattsburg.  Equipped  with  Akeley  cameras,  they 
will  travel  as  far  north  as  necessary  to  obtain  the  desired  scenes. 
Browning,  an  experienced  news  and  magazine  cameraman,  has  done 
considerable  work  for  Universal  in  the  past. 

Feature  cameramen,  at  times,  could  learn  a  great  deal  from  their 
brethren  of  the  newsreels.  1  he  news  cameraman,  having  no  control 
over  his  "  actors  "  or  lighting,  for  the  most  part,  must  obtain  his 
best  results  by  careful  choice  of  his  angles  and  shots.  The  other 
night,  at  a  Broadway  house,  a  newsreel  shot  of  a  speedboat  race 
far  surpassed,  in  action,  movement  and  beauty,  anything  in  the 
feature. 


TRAMSAYE'S  HISTORY  READY 
HE  announcement  by  Simon  &  Schuster,  Inc.,  that  "  A  Mil- 
lion and  One  Nights,  The  History  of  the  Motion  Picture,"  is  ready 
for  publication,  marks  the  culmination  of  five  years  of  strenuous  labor 
on  the  part  of  Terry  Ramsaye.  A  de  luxe  limited  edition  of  327 
copies,  autographed  by  the  author  and  by  1  homas  A.  Edison, 
will  first  be  brought  out,  to  be  followed  by  a  popular  priced  edition 
in  two  volumes  of  about  five  hundred  pages  each. 

Five  years  ago  Ramsaye  severed  all  motion  picture  affiliations, 
to  leave  himself  free  to  write  an  impartial  and  unbiased  chronicle 
of  the  motion  picture  through  the  years.  To  that  end,  he  travelled 
to  all  coiners  of  the  country  and  interviewed  every  man  possible 
who  had  played  any  important  part  in  the  growth  and  development 
of  the  industry.  Serial  publication  in  Photoplay  Magazine  of  a 
great  deal  of  the  material   followed. 


A         IMMORTAL  "CINDERELLA'' 
NO  I  HER    German    production,    "  Cinderella,"    will    make 
its  bow  in  this  country  on  Sunday  evening  at  the  Klaw  theatre,  New 
York    City,    under   the    auspices   of    I  he    Film    Associates,    Inc.,    a 
group   furthering  the   aim   of   the  artistic   film. 

"  Cinderella  "  is  from  the  studios  of  Ufa,  and  was  directed  by 
Ludwig  Berger,  whose  latest  production  is  "  The  Waltz  Dream." 
The  Film  Associates  recently  presented  at  the  Klaw  an  interesting 
French  film,  '  The  New  Enchantment,"  known  in  France  as 
"  L'inhumaine." 


Charlie  Murray,  whose  comedy 
antics  are  confined  to  features 
these  days,  has  arrived  in  New- 
York  City  to  play  in  "Mismates'" 
(First   National). 


Joan  Crawford,  MetrvGoldwyn- 
Mayer  player  and  1(>'2i>  H<il>\ 
I)  ampas  Star,  who  has  been  given 
her  first  important  lead  opposite? 
Charles    Ray    in    "Paris." 


April    10,     19  2  6 


1579 


F.  P.-L.  Buys  B.  &  K.  Stock,  Report 

Story    Declares    Famous    Will    Have    Controlling    Interest    in    Chicago 
Chain;    Blank  May  Join   Publix,   Claimed 


^UBLISHED  reports  this  week,  emanat- 
ing from  Chicago,  declared  that 
formal  announcement  would  be  made 
within  a  month  of  the  purchase  bj  Famous 
Players  of  a  controlling  interest  in  the 
Bala  ban  &  Katz  Corporation,  consisting  of 
the  holdings  of  Julius  Rosenwald,  John 
Hertz  and  others  at  a  trading  price  of  80. 
Sam  Katz  and  the  Balabans  will  retain  their 
present  interest. 

The  Balaban  &  Katz  Corporation  oper- 
ates several  large  houses  in  Chicago,  includ- 
ing the  Chicago,  Roosevelt,  Tivoli,  Uptown 
and  Riviera,  with  the  Oriental,  Randolph 
and  others  building.  The  corporation  also 
controls  50  per  cent,  of  Lubliner  &  Trinz 
and  Mid-West  Theatres,  Inc.,  which  inter- 
ests arc  reported  to  be  included,  also. 

Sam  Katz  and  Adolph  Zukor  left  for  the 
Wesl  Coast  this  week,  to  be  joined  by  Bar- 
ney Balaban  in  Chicago,  and  it  was  impos- 
sible to  obtain  any  statement,  either  of  con- 
firmation or  denial,  at  the  New  York  offices 
of  Publix  or  Paramount. 

Although  the  last  statement  officially  is- 
sued from  the  offices  of  A.  II.  Blank  denied 
that  the  Blank  circuit  would  be  aligned  with 
Publix,  the  rumor  persists  in  the  middle 
West.  Unofficial  statements  at  the  Blank 
office-  indicate  thai  such  a  deal  is  not  un- 
likely, and  may  materialize  within  a  few 
week-. 

Blank  is  alreadj  associated  with  Balaban 
&  Katz,  with  each  circuit  retaining  complete 
management  of  its  own  houses,  and  it  is 
pointed  out  that  if  Famous  should  buy  con- 
trol of  B  &  K.,  as  is  rumored,  it  would  lie 
but  a  step   to   complete   the   amalgamation. 

The  contract  was  let  this  week  in  Char- 
lotte, X.  C,  for  the  construction  of  the 
Cutter  half  million  dollar  theatre  on  North 
Tryon  street  to  the  J.  A.  Jones  Construc- 
tion company.  It  has  been  leased  to  Famous 
Players,  and  will  seat  1,700.  The  contract 
calls  for  completion  by  December  1. 

The  new  theatre  to  be  erected  at  Broad- 
way and  K  street,  South  Boston,  Mas-.,  has 
been  leased  to  Universal  for  a  term  of  year-. 
It  is  to  open  about  September  1. 

A  deal  is  understood  to  be  practically  set 
by  which  Universal  will  acquire  the  Capitol 
Enterprises  chain  of  Kansas  City,  Mo.,  in- 
cluding about  twenty  houses  in  Missouri 
and  Iowa.  Universal  is  already  operating 
the  Liberty  In  Kansas  City  under  lease  from 
Capitol. 

The  Stanley  Company  of  America  is  hav- 
ing plans  drawn  for  a  4,000  seat  theatre  to 
be  erected  on  the  site  of  the  Academy  of 
Music  in  Baltimore,  recently  purchased  from 
J.  J.  and  Lee  Shubert.  The  total  land  and 
building  will  represent  an  invesment  of 
about  $2,250,000,  while  the  building  itself 
will  call  for  an  outlay  of  appro  imately 
$1,300,000.  Work  on  'the  house  will  start 
early  in  April,  with  the  hope  of  having  it 
completed  in  time  for  a  holiday  opening. 

Since  the  consolidation  of  the  Crandall 
Theatres  in  Washington  with  the  Stanley 
Company  of  America,  with  Harry  M. 
Crandall  retaining  the  executive  vice-presi- 
dency of  the  newly  formed  company  and 
direction  of  its  activities  in  tin-  territory, 
rapid  strides  have  been  taken  looking  to 
the  enlargement  of  the  eivuit  operating  on 
the   Southern   unit  of  the   Stanley   Company 


Minneapolis      Rules     on 
Protection 

THE  Minneapolis  Arbitration  board 
has  ruled  that  the  playing  of  a 
picture  in  one  suburban  .theatre 
during  the  protection  given  the  first  run 
theatre  automatically  makes  the  film 
available  to  all  suburban  theatres. 

Citing  the  case  of  "Little  Annie 
Rooney"  and  "The  Gold  Rush,"  W.  A. 
Steffes,  owner  of  the  new  Logan  thea- 
tre, a  neighborhood  house,  took  up  the 
matter  in  an  endeavor  to  get  a  decision 
that  would  affect  all  exchanges. 

United  Artists  were  charged  with  al- 
lowing Finklestein  &  Ruben  to  use  films 
in  suburban  theatres  within  the  protec- 
tion period  of  the  downtown  Finklestein 
&  Ruben  houses. 

The  facts  were  admitted  and  the  mat- 
ter argued.  The  board  directed  United 
Artists  to  release  immediately  to  all  sub- 
urban  theatres. 


with  headquarters  in  that  city.  The  new 
Colony  theatre  on  Georgia  Avenue  at  Far- 
ragul  Street,  N.  W.,  will  soon  be  ready  for 
formal  dedication  with  approximately  1,500 
seats  on  one  floor,  making  a  chain  of  a 
dozen  Stanley-Crandall  houses  in  the  Capi- 
tal alone.  In  addition  to  this  local  expan- 
sion, work  will  soon  be  begun  on  a  new 
2,000  seat  house  in  Frederick,  Md.,  for  which 
the  site  alreadj  has  been  purchased.  In 
Martinsburg,  W.  Va.,  the  Central  theatre 
has  been  added  to  the  former  holdings  of 
the  organization,  represented  by  the  Apollo 
and  Strand  theatres,  thus  making  the  Wes1 
Virginia  city  100  per  cent  Stanley-Crandall. 
Continuation  of  this  policy  of  expansion 
will  soon  embrace  a  group  of  theatres  in 
Roanoke,  Va.,  where  the  Crandall  company 
several  years  ago  launched  the  Rialto  and 
American  Theatres.  These  operations  are 
under  the  personal  supervision  of  Harry 
M.  Crandall  and  the  conduct  of  the  theatres 
will  be  directed  by  the  Crandall  executive 
staff  from  Washington. 

Loew's  Ohio  Theatres,  Inc.,  headed  by 
Man-us  Loew  last  week  bought  the  Cameo 
tlu  at  re  property  at  707-15  Euclid  Ave.  The 
amount  of  the  transaction,  which  includes 
the  land,  leasehold  and  building,  is  reported 
to  be  $350,000.  Joseph  Laronge  made  the 
sale.  The  Cameo  theatre,  recently  opened 
by  the  Loew  interests  was  formerly  the  Star, 
a  burlesque  house.  When  Loew  took  it  over, 
the  .house  was  completely  rebuilt,  only  the 
original  retaining  walls  remaining  undis- 
turbed. The  Cameo  is  the  ninth  link  in  the 
local  Loew  chain,  and  now  being  operated 
on  a  continued-run  policy  for  special  feature 
attractions. 

Prominent  people  in  the  motion  picture 
field  have  been  making  heavy  investments 
in  San  Diego  realty  during  the  |  asl  thirty 
days.  Sid  Grauman  ha-  purehas  id  a  down- 
town corner  for  $350,000  and  will  erect,  it 
i-  -aid,  a  theatre  patterned  after  his  Holly- 

\\ I    Egyptain   playhouse.      Carl   Laemmle 

has  bought  a  corner  at  Eighth  and  Broad- 
wax,  tor  s270,000,  and  upon  it  will  erect 
a  12-story  hotel  and  theatre  building.  Mack 
Sennett    ha-    paid    around    $500,000    for    a 


corner  at  Fifth  and  A  streets,  and  plans  to 
build  a  business   and  office  block. 

Excavation  is  under  way  for  a  theatre 
and  office  building  at  Fourth  and  C  streets 
for  Kass  &  Rubens  of  Los  Angeles.  The 
theatre,  to  have  a  capacity  of  2,000,  has 
been  leased,  it  is  announced,  by  the  West 
<  'oast  Theatres,  Inc.  The  entire  building 
will  cost  approximately  $500,000. 

A  900-seat  intimate  theatre  i-  to  be  in- 
cluded in  a  $5,000,000  twenty- two  story 
hotel  apartment  to  be  erected  by  the  Stuy- 
vesant  Realty  Company  at  the  south 
corner  of  Lindell  boulevard  and  Spring 
avenue.  Preston  J.  Bradshaw  architect  will 
supervise  the  construction.  A  building  per- 
mit has  been  issued  for  the  project. 


Leaders    Chosen    for    Conn. 
Theatre  Managers 

Organization  of  the  New  Haven,  Conn., 
Theatre  Manager-.'  Association  was  per- 
fected at  a  meeting  of  representatives  from 
leading  playhouses  in  that  city  Thursday 
with  David  Eldridge  of  the  Shubert  Theater, 
president;  Oliver  C.  Edwards  of  the  Palace, 
vice-president,  and  Edward  Ramie  of  the 
Globe,  secretary  and  treasurer.  An  executive 
committee  comprising  Managers  Eldridge, 
Edwards,  Buck,  Mochary  and  Raffile  was 
named.  Purpose  of  the  organization  will  be 
to  further  interests  of  the  theatrical  busi- 
ness, in  general,  and  is  following  out  a  plan 
which  is  being  adopted  by  managers  in  lead- 
ing cities  throughout  the  country.  Theatres 
of  New  Haven  now  represented  in  the  as- 
sociation are  the  Shubert,  newly-opened 
Roger  Sherman,  Hyperion,  Olympia,  Bijou, 
Palace  and  Globe.  It  is  reported  indictions 
are  every  theater  manager  in  the  city  and 
suburbs  will  be  included  in  membership 
within  thte  next  few  day-  or  by  time  of  the 
next  meeting,  probably  to  be  called  early 
next  week. 


Canadian     Exhibitor     Passes 
Away  at  Quebec 

A  picturesque  figure  in  Eastern  Canada 
passed  away  on  March  27  in  the  death  at 
Chicoutimi,  Quebec,  of  Georges  Vezina, 
proprietor  of  the  local  moving  picture 
theatre,  head  of  a  planing  mill  and  one  of 
the  greatest  players  in  professional  hockey. 
For  17  year-  the  deceased  had  played  bril- 
liantly as  the  goal-keeper  of  Les  Canadiens 
of  Montreal.  Vezina,  who  was  38  years 
of  age,  was  the  father  of  22  children,  of 
whom  only  two  are  living.  He  had  been 
desperately  ill   for  four  month-. 


Mid    West   Theatre    Owners 
to    Charter    Train 

Enthusiasm  over  the  Seventh  Annual  Con- 
vention of  the  M  P.  T.  <».  A.  in  Los  Angeles 
is  -o  high  that  theatre  owners  of  the  middle 
west  will  charter  a  special  train,  which  will 
rival  the  Eastern  Flyer  in  accommodations, 
tor  a  thirty  day  trip.  At  least  125  theatre 
owner-  are  expected  to  participate.  The  train 
will  return  home  by  way  of  the  Canadian 
Rockie-. 


1580 


Mulion     P  i  c  t  it  r  c     N  c  ?<. 


»-»r^»"f: 


l:l!!.H^lH!illi:«,''    .  ' 

«*ii|[;3H!ifl!IIHI»l'lu. 


Some  of  the  new   improvements  at  the   Fox    Films   West   Coast   studios;   left,   the  new   300    by    190    feet    stage    nearing    completion,    on    which    all    electrical    cables    will    be 
handled   overhead;    right,   front  and  side  view  of  the  main   entrance,   remodeled  along    Spanish   architectural   lines. 

Fox  Spends  Half  Million  on  Studio 


New     Stage     and 
Progra 


Theatre     are     Principal     Items     in     Expansion 
m;  Building  Exteriors  Being  Improved 


A  SECOND   half  million  dollar  expan 
sion     program     was    announced     this 
week  by  the  Fox  Film  company  pro- 
viding for  new  construction,  rebuilding,  new 
equipmenl  and  replacemeni  ai  the  Fox  West 

Coasl  studios  in   Hollywood  and  Westw I. 

California.  The  principal  items  in  the  nev. 
program  are  the  stage,  a  Little  Theal  re  and 
additional  cameras  and  accessories. 

The  stage  is  now    in  construction  occupy- 
ing a  site  of  300  bj    L90  feel   in  the  Hollj 
wood  lot  and  along  the  wesi   wall  arc  three 
il -    containing    88   dressing   rooms.      The 


Stiff     Fight     Urged     on 
Music    Tax 

IN  order  to  insure  positive  success  in 
its  campaign  to  defeat  the  proposed 
amendments  to  the  Music  Tax  which 
would  greatly  increase  the  scope  and 
levying  power  of  the  American  Society 
of  Authors,  Composers  and  Publishers, 
National  Headquarters  of  the  Motion 
Picture  Theatre  Owners  of  America 
through  the  medium  of  its  Official  Bul- 
letin is  urging  its  state  units  and  mem- 
bers to  carry  the  fight  direct  to  their 
screens,  their  stages  and  the  press  of 
their  respective  towns.  Communicating 
their  side  of  the  music  tax  story  to  Con- 
gress realizes  the  passing  of  another  im- 
portant mile  stone  in  this  campaign,  ac- 
cording to  the  Bulletin. 

In  describing  the  method  of  individual 
campaigns  in  the  respective  cities,  towns 
and  villages  of  the  United  States,  the 
Official  Bulletin  advises  theatre  owners 
to  pursue  the  following  course: 

"Armed  with  the  facts,  you  should 
avail  yourself  of  every  opportunity  to 
address  your  local  organization  and, 
while  making  such  speeches,  incorporate 
sufficient  of  these  facts  from  time  to 
time  to  let  your  audiences — the  voters — 
know  the  other  side  of  your  story,  the 
same  as  the  records  in  your  National 
Organization  show  you  have  enlight- 
ened  Congress." 


lighting  system,  which  is  of  the  latesl  de- 
sign was  perfected  by  Calvin  Hoffner,  elec- 
trical engineer  at  the  Hollywood  plant. 

All  lamp.-  used  on  all  sets  will  be  oper- 
ated from  overhead  and  all  of  the  "octopi" 
or  "Spiders,"  with  their  tentacles  of  elec- 
trical cable,  will  be  eliminated.  Lights  will 
be  under  remote  control  by  simple  switches 
similar  to  those  used  in  dwellings  and  the\ 
will  be  housed  on  two  deadfronl  switch 
panels  on  one  of  the  walls  near  the  floor. 
Ml  lamps  will  shift  on  overhead  runwaj 
operated  from  the  floor.  The  new  stagi 
will  be  the  only  one  lighted  bj  this  system 
and  the  equipment  will   cost   >l(i,ooo. 

To   provide  current    for  the  new  lighting 
system   a    new    power  house   has   been   con 
structed  and   two  new    .'Sou  kilowatt   genera- 
tors   installed.       To    distribute    tins    current, 

20,000  feet  of  million  C.  M.  cable  has  been 
laid  underground  ami  tin-  system  is  con- 
trolled from  two  switch  panels  of  the  latist 
design.  Twenty-five  additional  rotary  A<h- 
crafl  spots  were  also  distributed  aboul  the 
plant. 

At  the  Westwood  studio,  there  is  being 
installed  another  300  kilowatt  generator  to 
supply  the  electricity  necessary  to  the  out- 
door stages  and  sets  which  are  continually 
used  there.  At  the  Westwood  lot  there  is 
also  under  construction  a  large  panorama 
and  threadmill  with  a  sky-backing  on  a 
steel     frame. 

Along    with    the    other    detail-    of     the    e\ 

pan-ion  program  which  has  been  in  his 
charge,   Hoffner  is  supervising   the  installs 

lam    of    three    new     centrifugal     pump-    that 

have  a  capacity  of  10,000  gallons  of  watei 
per  minute,  and  a  350  horsepower  '_"_'oo 
Milt  motor  to  operate  the  pumps. 

New  camera  equipmenl  ha-  been  added 
at  a  cost  oi  $50,000.  Twentj  Hell  Bowel! 
ami  Five  Mitchell-  are  in  constant  use.  In 
addition  the   Fox   Film-  Wesi   Coast   studios 

have     lour     Akley-     ami     two     ultra     -peed-. 

Fifteen  -till  camera-  are  continuallj  in  use 
on   -et  -  during    prodm  tions, 

\  i  inn   Fried,  a  graduate  of  Liepzig  I  ni 


versity,  now  in  his  tenth  year  of  service 
with  Fox  Film-,  i-  camera  technician  and 
in  charge  of  the  machine  designing  depart- 
ment. He  ha-  perfected  several  inventions 
of  vast    benefit    to  the   industry   in   genera] 

and  the  late-t  of  these  i-  a  gyroscopic  camera 
car.  This  i-  a  platform  on  four  wheels 
ami  with  it  the  camera  operator  can  fo  low 
action  from  room  to  room,  upstairs  ami 
down,  indoors  and  out  and  into  any  location 
where  actors  can  go.  This  gyroscopic  caj 
\\a-  lir-t  ii-:  d  and  proved  it-  worth  in  the 
filming  ot  •■:>  Bad  Men."  Fried  is  now  con- 
structing in  hi-  studio  shop  fifteen  vignet- 
ting de\  n-e-  of  a  new  design. 

The  new  theatre  i-  one  of  the  finest  and 
best  equipped  studio  -how  houses,  erected 
at  a  cost  of  $25,000  ami  i-  a  combination 
of  Italian  and  Spanish  architecture  designed 
by  William  Darling,  technical  engineer  of 
the  West  Coast  Studio,  and  Thomas  E. 
Manner-,  Fo-  Angeles  architect.  The  in- 
terior i-  .")!»  by  25  feet,  large  enough  to  -eat 
Fin  spectators;  and  the  stage  is  equipped 
with  a  o  by  1-  foot  screen  ami  the  remainder 
is  artistically  curtained  off.  The  finish  is 
in  dark  color-  and  eighteen  inch  beaming 
on  the  ceiling  ;s  used  for  an  indirect  light- 
ing system.  The  theatre  i-  heated  by  an 
electrical  furnace  and  ornamental  grills  in 
the  panneled  ceiling  provide  ventilation. 
An  asphalt  diaphragm  protect-  from  damp 
ness  the  linotiling  in  the  cement  in  the 
flooring. 


German  Foreign  Film  Trade 
Hailed  by  New  Board 

All  details  concerned  with  foreign  trade 
in   motion   picture-   will    be  handled   hereafter 

in    German]    bj    the    Federal    Commissioner 
for  Import  ami  Export  Licenses,  10  11  Pots 
damerstrasse,    Berlin,  W.  9,  according   to  a 
re]  on  iu  the  I  lepartment  of  I  lommerce  t  rum 
Consul  Genera]   William   Coffin,   Berlin. 

The  film  work  hitherto  conducted  by  the 
Foreign  Trade  Office  will  automatically  be 
i  ransfei  red  to  it-  new  charge  April  1  st. 


1581 


April     10,     1926 

Newsreel  Non-Censor  Bill  is  Passed 

New  York  Legislature  Takes  Action   on  Measure;    Sunday   Closing 
and   Censorship   Agitation   in   Several   Quarters 


IN  its  amended  form,  the  Webb-Davison 
bill  which  exempts  news  reels  in  New 
York  state  from  censorship,  was  passed 
in  the  State  Senate  this  week,  without  dis- 
senting voice.  The  bill  will  now  go  to  the 
Assembly  where  its  passage  in  the  latest 
amended  form,  is  certain.  The  bill  origin- 
ally introduced,  passed  the  Assembly,  and 
was  slated  to  pass  the  Senate  when  a  public 
hearing  was  called  before  the  Senate  finance 
committee,  at  which  time  J.  Henry  Walters, 
of  New  York  city,  who  is  connected  with  the 
Keith  interests,  requested  that  the  bill  be 
amended  to  the  end  that  it  would  include 
within  its  provisions  excerpts  from  the  pub- 
lic press.     This  was  agreed  upon. 

The  bill  in  its  amended  form,  as  it  has 
passed  the  state  senate,  carries  this  pro- 
vision : 

"All  films  exclusively  portraying  current 
events  or  pictorial  news  of  the  day,  com- 
monly called  news  reels,  or  excerpts  from 
the  public  press,  may  be  exhibited  without 
inspection  by  the  commission  and  no  per- 
mits or  fees  shall  be  required  therefor." 

By  a  vote  of  almost  three  to  one,  the 
voters  of  St.  Petersburg,  Florida,  have  ap- 
proved a  proposed  city  ordinance  to  close 
all  theatres,  cabarets  and  dance  halls  on 
the  Sabbath. 

There  has  been  a  long  and  rather  bitter 
fight  on  this  question.  Some  time  ago  the 
theatres,  believing  that  the  sentiment  was 
in  favor  of  Sunday  movies,  attempted  to 
open  on  Sunday.  One  of  the  managers,  J. 
J.  Grilooly,  who  operates  the  Capitol  theatre 
there,  opened  his  house,  was  promptly  ar- 
rested, but  when  the  case  came  up  he  was 
discharged,  the  Judge  stating  that  the  Su- 
preme Court  of  the  State  had  decided  that 
Sunday  blue  laws  were  in  operation  only 
until  sundown,  and  as  Gilooly  had  not 
opened  until  evening  lie  was  not  liable  to 
arrest  under  the  State  laws. 

A  city  ordinance  was  then  proposed, 
which  would  prohibit  the  showing  of  motion 
pictures  on  Sunday  and  making  the  hours 
of  the  Sabbath  from  midnight  Saturday 
night  until  midnight  Sunday.  This  or- 
dinance was  then  presented  to  the  voters 
with  four  questions  to  be  decided.  The  four 
questions  included  theatres,  moving  picture 
shows,  cabarets  and  dances.  The  results 
were,  for  motion  pictures  on  Sunday,  1,739, 
against  4,98!).  For  theatres,  1,634, '  against, 
5,046.  For  caberets,  1,071,  against,  6,509. 
For  dances,  1,005  against,  5,551.  Over 
7,000  votes  were  cast  in  this  election,  which 
is  about  double  the  usual  number,  and  it  is 
stated  that  a  great  majority  of  all  the  votes 
cast  were  by  people  of  over  60  years  of  age. 

Perry,  Iowa,  is  still  in  a  state  of  agitation 
in  regard  to  the  move  to  lift  the  Blue  Laws 
there  and  reopen  the  Sunday  shows.  The 
exhibitors  themselves  are  not  forcing  the 
issue  but  have  been  willing  to  abide  by 
a  previous  decision  of  the  townspeople  by 
which  the  Sunday  showings  were  voted  out. 
A  number  of  the  leading  business  men  of  the 
city,  however,  are  backing  a  persistent  cam- 
paign for  the  Sunday  shows,  while  business 
interests  as  prominent  are  lined  up  in  the 
opposition.  The  churches  and  associated 
societies  are  making  a  strong  fight  againsl 
the  Sunday  shows,  against  which  they  cam- 


F.  B.  O.  New  Member  of 
Hays  Organization 

THE  application  of  the  Film  Book- 
ing Offices  for  membership  in  the 
Motion  Picture  Producers  and 
Distributors  of  America,  Inc.,  was  ac- 
cepted at  the  annual  meeting  on  Mon- 
day, March  29.  Joseph  P.  Kennedy  was 
elected  a  member  of  the  Board  of  Direc- 
tors to  represent  F.  B.  O. 


paigned  before  the  vote  which   effected  the 
Blue   Law. 

An  overwhelming  victory  for  Sunday 
shows  was  reported  from  Spring  Valley, 
.Minn.,  where  the  election  went  305  votes  for 
and  22  against  the  Sunday  pictures.  A 
newspaper  that  was  believed  to  be  leading 
the  fight  came*  out  editorially  for  the  open 
Sunday.  The  tight  has  also  been  won  al 
Charles  City,  Iowa. 

The  biblical  proverb,  "Do  good  unto 
others,"  appears  to  have  been  adopted  by 
Lawrence  Bruehninger,  general  manager  of 
the  Lawrence  Theatres  Company,  and  ('. 
A.  Schultz,  P.  D.  C.  branch  manager  at 
Kansas  City,  in  conducting  one  of  the  mosl 
effective  anti-Sunday  closing  stunts  in  the 
Kansas   City  territory   in  years. 

Recently  an  unusual  case  of  poverty,  cli- 
maxed by  an  untimely  death  of  one  of  the 
younger  providers  of  the  family  under  the 
wheels  of  a  railroad  train,  was  played  big 
in  Topeka,  Kas.,  newspapers,  where  the 
family  lived. 

Public  spirit  was  called  to  action.  Bruen- 
ninger  was  first  to  re-pond.  He  came  to 
Kansas  City  and  conferred  with  Schultz. 
Topeka  is  a  "closed"  town  on  Sunday.  Im- 
mediately it  was  announced  that  free  benefit 
shows,  with  voluntary  contributions,  would 
be  given  the  following  Sunday  at  the  Gem 
and  Cozy  theatres  in  Topeka.  controlled  by 
Bruenninger,  and  that  the  films  would  be 
supplied  free  by  the  P.  D.  C.  exchange. 
The  press  jumped  at  the  plan.  Both 
Schultz  and  Bruenninger  were  lauded  to  the 
skies  for  their  generosity. 

Thomas  F.  Henry,  a  police  inspector  of 
the  Pawtucket  police  department,  has  been 
appointed  official  theatre  censor  for  thai 
city  by  Police  Chief  Charles  F.  Hill.  Previ- 
ously the  special  police  employed  at  each 
theatre  have  acted  as  censors  of  their  re- 
spective theatres.  The  appointment  follows 
a  resolution  of  the  Pawtucket  Women's 
Club  to  the  Board  of  Aldermen.  It  is  under- 
stood that  this  resolution  will  be  held  in 
abeyance  pending  a  trial  of  the  new  censor- 
ship plan. 

Opposition  to  the  proposed  Sunday  li- 
cense tax  for  theatre-  and  an  additional  tax 
for  each  reel  shown  in  Sunday  entertain- 
ments for  censorship  expenses,  were  vigor- 
ously opposed  by  Judge  J.  Albert  Bracket r 
before  the  committee  on  State  Administra 
tion  of  the  Massachusetts  Legislature  al  i  In- 
State  House,  Boston,  Thursday. 

The  preceding  day  a  meeting  was  held 
by  the  distributors  and  exhibitors  from  all 
sections  of  Massachusetts  at  the  Plymouth 
Theatre,  Boston,  when  there  was  a  full  dis- 
cussion of   the   measure    and    united    O] 


-itiiui    was    manifested.      Judge    Bracke! 
counsel    for    the    Xe\\     England    Exhibitors' 
Association. 

Before  the  committee  on  State  Adminis- 
tration, Judge  Bracket!  declared  thai  dis- 
tributors and  exhibitors  opposed  any  changi 
in  the  present  $1  Sunday  license  fee  paid 
the  state,  which  covers  the  cost  of  censoring, 
iu  addition  to  this  fee,  he  pointed  out  thai 
the  distributor  must  buy  a  form  blank  for 
which    the    state    charge-    an    additional    25 

cents. 

Receipts  from  these  sources  amounted  to 
$11,000  to  the  state  last  year,  Judge 
Bracket!  declared,  which  was  ample  to  pay 
for  the  expenses  involved  together  with  all 
clerical  expenses  connected  thereto.  Pro- 
grams given  by  the  theatres  on  Sunday  are 
almost  entirely  made  up  of  motion  pictures 
and  these  films  are  already  censored  before 
distributors  lease  them  to  the  exhibitors  so 
thai  the  approval  for  Sunday  showing  is 
merely  a  perfunctory  act,  scanning  the  pro- 
gram and  attaching  a  rubber  stamped  ap- 
proval of  the  department  to  the  license. 

The  proposed  fees  range  from  fl()  for  the 
larger  houses  down  to  $5  minimum  charge 
for  the  smaller  theatres.  In  addition  to  this 
fee  the  department  proposes  to  charge  50 
cents  a  reel  for  inspection  for  the  purpose 
of  censoring.  .Judge  Bracket!  declared  that 
the  net  result  of  the  bill  would  be  to  put  the 
small  theatres  out   of  business  on  Sundays. 


Lessee   of   Theatre   Awarded 
Right  to  Renew  Lease 

In  a  decision  handed  down  by  Judge 
Crosby  of  the  Massachusetts  Sup 
Court,  Mrs.  Judkins,  lessee  of  the  Eagle 
Theatre  at  Oak  Bluffs,  Marthas  Vineyard, 
Mass.  is  entitled  to  a  renewal  of  her  leasi 
of  that  playhouse  for  second  term  of  five 
years   dating  from   Jan.   5,   1925. 

Mrs.  Judkins,  on  Jan.  5,  1920,  leased  the 
theatre  for  a  term  of  five  years  with  the 
right  to  a  renewal  of  the  lease  at  the  ex- 
piration of  that  period  provided  she  gave 
notice  of  intent  to  renew  prior  to  <  >ct.  1, 
1924.  On  Sept.  15  she  gave  such  notice  and 
her  husband  mailed  a  check  for  $500  as  a 
payment  on  Jan.  30,  1925.  1'ayinent  was 
due  Feb.  10.  Evidence  showed  that  this 
check  had  not  been  received  by  Mr.  Charette, 
the  owner. 

The  court  found  that  "the  plaintiff's 
failure  to  pay  the  instalment  of  rent  was 
unintentional  and  due  to  accident"  and  orders 
the  defendant,  Charette,  to  execute  a  new 
lease  for  a  period  of  five  vears  dating  from 
Jan.  5,  1925. 


Pathe     Director     of     Public 
Relations  Resigns 

Regge  Doran,  Director  of  Public  Rela- 
tions for  Pathe  Exchange,  Inc.  ha-  resigned 
her  position.  She  originated  and  operated 
the  Department  of  Public  Relations  for 
West  Coast  Theatres  from  which  she  went 
lasl  summer  to  the  Pathe  organization.  At 
present  she  will  remain  in  the  east  to  or- 
ganize and  operate  a  Public  Relations  unit 
which  will  be  applied  directly  to  large  the- 
atre circuits.  Her  resignation  will  be  effec- 
tive on  April  tenth. 


1582 


Motion     Picture     News 


Warner  Bros.  Convention  Details 

Plans  Announced  Call   for   Sessions   to  be  Held   in 
New  York,  Chicago  and  Los  Angeles 


ALL  details  have  been  completed  for 
the  convention  to  be  held  by  War- 
ner Brothers  and  according  to  plans 
announced  the  meeting  will  be  divided  into 
three  sessions  to  be  held  in  New  York.  Chi- 
cago   and    Los    Angeles,    bringing    toge 

executives  from  the  h -  office  in  \>  - 

!  .  and  executives  from  the  studio  at 
Bollywood,  qualifying  salesmen  and  a 
number  of  bookers. 

The  New  York  convention  will  be  held  al 
the  Hotel  Pennsylvania  on  Saturday,  Sun- 
day and  Monday,  April  10th,  11th  and 
12th.  It  will  bring  together,  in  addition  to 
the    Home   Office   representatives   and   those 

eomi]  : ast,    division    managers 

from   Philadelphia,   Boston,  Chicago,  Clevi 
land,  Los  Angeles,  Toronto,  Dallas  and  New 
York,  as  well  as  salesmen  from  all  part-  of 
the  eastern  territory. 

The  second  section  of  this  national  con- 
on  is  scheduled  for  the  Hotel  I  > 
in  Chicago  on  Saturday,  Sunday  and  Mon- 
day. April  17th,  18th  and  19th.  The  War- 
ner officials  on  hand  for  the  New  York  ses- 
sion, together  with  Division  managers  will 
make  the  trip  to  Chicane  to  discuss  with 
salesmen  there  all  details  of  the  forth* 
ing  program. 

i  ontinuing  on  to  the  coast,  I  tome  <  Iffice 
secutives  will  discuss  with  the 
west  coasl  salesmen  problems  and  policies 
in  connection  with  the  program  at  I  he  Am- 
bassador Hotel  in  Los  Angeles  on  Satur 
day,  Sunday  and  .Monday,  April  24th,  25th 
and  26th.     The  convention   period  will  ex- 


tend   over    three   weeks,   during   which   time 
every   phase  of   production  and  distribution 
will    be   delved   into,   policies   discussed   and 
exchan  ged. 

Harry  M.  Warner,  .lack  L.  Warner  and 
Harrj  Lustig,  Wesl  Coasl  Division  Man- 
ager, left  Los  Angeles  early  this  week  so  as 
to  be  in  New  York  in  time  to  meet  the  in- 
coming Division  Managers  at  a  preliminary 
session  to  be  held  at  the  Home  Office 
April  8th.  The  Home  Office  executives 
who  will  greet  the  division  chiefs  are  Sam 
Warner,  Albert  Warner,  Sam  E.  Morris, 
General  Manager  of  Distribution;  Lloyd 
Willis,  Special  Home  Office  Representative; 
C.  W.  Dunn,  in  charge  of  special  sales;  Watt 
L.  Parker,  Director  of  Advertising  and 
Publicity.  < '.  ('.  Ryan,  in  charge  of  pur- 
chasing for  the  Home  Office,  and  Herman 
Starr,    Home  Office  organization  expert. 

These  Warner  conventions  are  to  be 
strictly  business  affairs,  at  which  there  will 
be  three  a  day,  morning,  afternoon 

and  evening  throughoul  each  of  the  three 
days.  The  Yew  York  meeting  will  ter- 
minate only  with  a  dinner  and  theatre  partj 
on  Monday  night.  The  conventions  were 
planned  for  Saturdays,  Sundays  and  Mon- 
days in  order  thai  those  who  attend  may  be 
kepi  from  their  duties  at  the  most  con- 
venient time  of  the  week. 

The  Yew  York  convention  i-  scheduled  to 
get  under  way  at  the  Hotel  Pennsylvania 
promptly  at  9  o'clock  Saturday  morning, 
April  10th.  It  will  be  formally  opened  by 
Harrj     M.    Warner,    President    of    Warner 


Brothers,  who  will  address  the  assemblage 
briefly  and  then  turn  the  meeting  over  to 
Sam  E.  Morris,  Genera]  .Manger  of  Dis- 
tribution, who  will  preside  al  the  sessions 
thereafter. 

Morris  will  outline  to  the  Division  Man- 
and  salesmen  the  sales  policies  to  be 
effected  in  connection  with  the  1926-27  pro- 
gram, together  with  general  plan-  [or distri- 
bution. He  will  be  followed  by  Jack  L. 
Warner,  production  chief  on  the  West 
Coast,  who  will  outline  the  complete  pro- 
duction program  for  the  season. 

The  second  day  of  the  Yew  York  session 
will  bring  talks  from  Sam  Warner  on  the- 
atre- and  A  he  Warner  on  distribution.  This 
will  be  followed  by  discussions  and  ques- 
tionnaires. The  speakers  on  the  third  day 
will  be  Watt  L.  Parker.  Herman  Starr. 
Lloyd  Willis,  C.  C.  Ryan,  and  C.  W.  Dunn. 

The  program  for  the  Chicago  convention 
at  the  Congress  on  April  17th,  18th  and 
IMtli  will  follow  much  the  same  order  as 
that  in  New  York.  The  Home  Office  and 
\  ho  will  make  the  trip  to 
ago  are  H.  M.  Warner,  Jack  Warner. 
Sa  n  E.  Mollis,  Lloyd  Willis,  ('.  W.  Dunn. 
Harry  Lustig  and  Watt  L.  Parker.  They 
will  he  accompanied  by  the  Division  Man- 
igi  i  - . 

Immediately    upon   the   conclusion   of   the 
Chicago  convention  the  east   and  west  coast 
representatives    will    hoard    the    Califoi 
Limited  for  Los  Ajigi  re  the  session 

will  open  at  the  Ambassador  Hotel  on  April 
24th  and  continue  through  the  25th  and 
26th.. 


Universal  Will  Produce  Stage  Plays 


David  C.  Werner 
to  Enter 

CARL  LAEMMLE'S  projected  entry 
into  the  held  of  production  for  the 
"legitimate"  stage,  has  taken  definite 
form  and  announcement  was  made  this  week 
at  the  Universal  Home  Office  in  Yew  York, 
that  a  play  department  of  thai  company 
has   been   organized    under  the  direction   ol 

David      C.      Werner,      Ion"      associated      with 

i  o  oi  ge    \|.    i  olian,   ( lohan   and    I  [arris    and 
other  theatrical    producers. 

The  importance  of  the  stage  a-  a  source 
of  material  [or  the  screen  and  a  desire  to 
encourage  stage  production  of  unusual 
play-,  ai  i  as  the  main  considerat 

influencing     Mr    Laemmle  to  undertake   the 
production    of  plays. 

1 1  is  expected  thai  the  firsl  product  ion  to 
ponsored  by  I Iniversal  w ill  be  pre  ented 
on   I ;  dl.     Search  is  now    be 

ing  made  by   Werner  for  a    farce-comedy   for 

Reginald    Denny,    Universal's    premier    far 
caw.     Denny  has  had  considerable  stage  ex 
perience  and  Universal  long  has  looked  for 
:    to    a    season    of    Broadway    for    this 
popular  star. 

Details  of  the  new  department  were  out- 
lined by   Werner  in  a   recent   interview. 

"Presenl    condition-   and    tendencies   indi- 

t li.H    the  heydej    of   spoken    drama   on 

Broadway  is  on  the  wane,"  he  said.    "Mori 


to  Head  Department  Organized  by  Laemmle 
'Legitimate"      Plan  Vehicle  for  Denny 


and   moie,   the   hulk   of   theatrical   activity   is 
spreading    to   the    Little   Theatres. 
"Realizing    the    importance    of   the   stage 

as   a    source   of    material    for   the   screen,   and 

the  value  of  stage  presentation  and  ex- 
ploitation for  vehicles  to  be  made  into  screen 
dramas,  Mr.  Carl  Laemmle  has  decided  to 
do  his  share  to  postpone  and  if  possible  stop 
the  waning  ot  stage  prestige.     He  feels  that 

the     Stage     and     the     screen     are     so     closely 

allied  that  he  is  willing  to  go  to  extreme 
measures  and  to  spend  monej  to  uphold 
the     tage  so  as  to  help  protect   the  screen's 

interest    in    the    theatre    a-    a     source    of    ma 

terial. 
"The    Policy    of   Universal's   play  depart 

nient    will    he    lo    present     plays    that    are    he 

lieved  to  have  a  known  theatrical  value  and 
which   also  will    lend   themselves    to   motion 

put  are  adaptation.  In  other  words,  we  not 
only    want    pla>s    thai    will    make    good    nio\ 

ing  pictures;  we  want   plays  that  will  make 

pid ares  and  which  are  I 

tys. 
"Unh ersal  el    read  j    to  i  nnounce 

details    as    to    what     theatre    or    theatre-    will 

house  our  productions,    i     to   the   per 

nel  of  the  produi  I  ion  torn'.  We  are 
occupied  mainly,  at  the  present  time,  in 
looking  for  plays,  not  onlj    Eor  Denny,  but 


for  other  Universal  stars  or  for  normal 
theatrical  production.  It  the  experiment 
with  Denny  i>  all  that  it  gives  promises  to 
he.  Universal  may  introduce  it-  other  -tar- 
to  Broadway  in  suitable  vehicles.  Other 
productions  will  he  cast  with  regular  Broad- 
way   stage   favorites." 


Colorado  Owner  Cleared  on 
Sunday  Charge 

M.  W.  Mcl-'arland,  <  rolden,  Colorado,  ex- 
hibitor, wins  again,  tin-  time  a-  a  result 
oi  a  motion  made  h\  City  Attorney  McCall 
asking  that  the  la-t  pending  charge  against 
McFarland  he  dismissed.  The  motion  was 
granted  and  all  charges  against  him  for 
violation  of  state  and  Citj  Sundaj  closing 
law-  were  cleared. 


Northwest      Exhibitors      to 
Convene  at  Minneapolis 

W  .  A.  steffes.  head  of  the  Northwest  Ex- 
hibitor association,  has  ordered  prepara- 
tions tor  a  convention  to  he  held  in  Min- 
polis  late  in  April  or  the  first  of  May. 
Sessions  will  he  devoted  entirely  to  business 
with  special  attention  to  the  best  methods 
ot   combatting  adverse  legislation. 


April     10,     1926 


1583 


Banquet  Ends  Paramount  Meeting 

Fifteenth  Anniversary  Meeting    Declared   Finest    in    History; 
Production  Plans   for  Year   are   Outlined 


WHAT  executives  and  field  repre- 
sentatives declared  the  finest  con- 
vention in  the  history  of  the  organ- 
ization was  ended  last  Saturday  night  by 
Paramount  with  a  banquet  at  the  Ambassa- 
dor hotel,  Atlantic  City.  By  Sunday  noon 
practically  all  of  the  delegates  had  started 
homeward  via  three  special  trains. 

With  the  return  to  their  homes  of  the 
district  and  branch  managers,  exploitation 
men,  salesmen,  bookers  and  ad  sales  repre- 
sentatives a  competitive  drive  between  the 
Eastern  and  Western  divisions  will  open. 

Home  office  executives  and  representa- 
tives and  men  of  the  foreign  department 
who  had  come  from  the  Far  East,  Australia, 
England,  Europe,  Central  and  South 
America,  Scandinavia  and  Mexico  also  were 
in  attendance.  E.  E.  Shauer,  who  had  just 
returned  from  a  50,000  mile  tour  of  the 
world,  headed  the  foreign  contingent. 

The  highlights  of  the  six  day  convention 
were  the  banquet  address  by  Adolph  Zukor, 
the  presentation  of  the  production  depart- 
ment's plans  by  Jesse  L.  Lasky,  an  analysis 
of  the  fifteenth  anniversary  product  by  Sid- 
ney R.  Kent  and  a  discussion  of  the  foreign 
situation  by  Shauer  and  members  of  the 
foreign  legion. 

In  his  presentation  of  the  production  plans 
for  the  fifteenth  anniversary  and  for  future 
years,  Lasky  was  cheered  when  he  stated 
that  each  year  Paramount  will  have  on 
Broadway  constantly  big  long  run  specials. 
Such  directors  as  James  Cruze  and  D.  W. 
Griffith,  he  said,  will  devote  their  entire 
energy  to  the  making  of  big  specials  of  long 
run  calibre. 

The  program  as  announced  by  the  Pro- 
duction department  head  will  be  composed 
of  75  attractions,  two  of  which  have  already 
been  selected  as  road-show  features.  These 
are  "Old  Ironsides"  and  "The  Greatest 
Show  on  Earth." 

It  was  announced  also  that  D.  W.  Griffith, 
following  the  completion  of  "The  Sorrows 
of  Satan*'  would  make  "An  American  Trag 


edy"  from  Theodore  Dreiser'-  great  aovel. 
This  will  be  another  road-show  special. 
Among  the  outstanding  features  described 
by  Lasky  were  "Beau  Geste,"  "Mantrap," 
"The  Wild  Man  from  Borneo,"  "Glorifying 
The  American  Girl,"  "Padlocked,"  "New 
York,"  two  Thomas  Meighan  Eeatures,  a 
new  Harold  Lloyd  picture  and  a  special  with 
the  Paramount  Junior  Stars  in  the  cast. 
Novel  plans  for' the  production  of  the  last 
named  picture  will  be  announced  shortly. 

In  analyzing  the  plans  for  the  production 
department,  Kent,  in  a  stirring  address,  de- 
clared emphatically  that  with  the  release  of 
the  fifteenth  anniversary  product  Para- 
mount's  supremacy  could  not  even  be  ques- 
tioned. No  group  of  pictures,  he  said,  ever 
offered  the  exhibitors  greater  showmanship 
possibilities.  Casts,  directors  and  stories,  he 
pointed  out,  were  the  best  money  could  buy. 
Each  picture,  he  said,  had  not  just  one  or 
two  outstanding  names  but  several. 

The  production  department  presented  on 
Wednesday  afternoon  an  18  reel  subject 
which  gave  the  sales  representatives  a  vivid 
conception  of  the  elaborate  and  comprehen- 
sive schedule  now  under  way  at  the  Para- 
mount studios  in  Hollywood  and  on  Long 
l-l,md,  the  Marshall  Xeilan  plant,  the  Harold 
Lloyd  lot  and  the  Douglas  MacLean  studio. 

Zukor  said  that  the  fifteenth  anniversary 
product  as  described  by  Lasky  and  as  pre- 
sented in  the  sales  manual  prepared  by  Pus- 
sell  Holman,  advertising  manager,  and 
Monte  Katterjohn  of  the  production  depart- 
ment, had  stirred  him  as  no  other  group  of 
pictures  had. 

The  forthcoming  pictures,  he  said,  repre- 
sented the  highest  ideal  in  screen  production, 
pointing  out  that  in  the  entire  program  of 
75  pictures  there  was  not  one  salacious  title. 
He  was  proud  of  the  men  and  women,  he 
said,  who  had  conceived  this  group  of  pic- 
tures which  he  was  confident  would  make 
screen  history. 

Other  speakers  at  the  banquet,  which  was 
presided  over  by  Charles  E.  McCarthy,  pub- 


licity manager,  were  Senator  Arthur  Cap- 
per of  Kansas,  Mayor  James  J.  Walker  of 
New  York  City,  Sir  William  Wiseman,  aoted 
financier  who  represented  Otto  11.  Kahn,  and 
Harold  Lloyd. 

George  W.  Weeks,  genera]  manager  of 
the  department  of  distribution,  was  chair- 
man of  the  convention,  with  Phil  Reisman, 
Eastern  divisional  sales  manager,  and  John 
D.  Clark,  Western  divisional  sales  manager, 
presiding  over  the  sectional  meetings  Other 
group  meetings  were  under  the  direction  of 
M.  H.  Lewis,  sales  executive,  Mel  Sha 
ad  sales  manager,  E.  E.  Shauer,  manager 
of  the  foreign  department,  and  Joseph 
Seidelman,  his  assistant,  Oscar  Kantner,,  ex- 
ploitation manager,  and  Leon  J.  Bamberger, 
special  exploitation  manager. 

Active  in  arranging  the  convention  were 
G.  B.  J.  Frawley,  head  of  the  sales  statisti- 
cal department,  George  Spidell,  head  of  the 
purchasing  and  transportation  departments, 
Lawrence  Flynn  of  the  transportation  de- 
partment, T.  A.  Kilf'oil  and  E.  J.  Dennison. 

Among  the  prominent  persons  attending 
the  convention  in  addition  to  those  aire 
mentioned,  were  Eugene  Zukor,  Walter  Wan- 
llenrv  Salslmry,  John  Ragland,  William 
Fraser,  John  Butler,  Claud  Saunders,  Dr. 
Emanuel  Stem,  N.  L.  Nathanson,  Sam  Katz, 
Sam  Dembow,  Al  Thorn,  A.  M.  Botsford, 
Vincent  Trotta,  Bogart  Rogers,  E.  J.  Lud- 
vigh  and  Al  Grey. 

Like  Senator  Capper,  Mayor  Walker  de- 
clared that  he  opposed  restraint  in  anything, 
saying'  that  with  censorship  Americanism 
passes  out.  He  said  that  those  who  favor 
censorship  say  that  the  weak  must  be  pro- 
tected. This,  he  said,  was  right  but  "the 
weak  must  not  be  protected  at  the  expense 
of  Americanism." 

Sir  William  Wiseman  spoke  in  glowing 
terms  of  Zukor,  declaring •  that  it  was  the 
president  of  Paramount  who  had  blazed  the 
trad  in  finance  and  had  been  responsible  for 
the  present  confidence  which  bankers  have 
in  the  motion   picture  industry. 


Discuss  Reopening  of  Famous  Probe 


Trade   Commission   Seeks   Information    on    All 
From  September,    1923   to  Present 


THE  five-year-old  Famous  Players- 
Lasky  investigation  of  the  Federal 
Trade  Commission  again  came  up 
for  discussion  at  a  hearing  before  the  com- 
mittee on  March  26  as  to  the  form  of  order 
to  be  issued  for  reopening  the  inquiry. 

The  reopening  of  the  case  was  asked  last 
year  by  counsel  for  the  commission,  in  order 
that  there  might  be  introduced  into  the  re- 
cord additional  testimony  regarding  alleged 
affiliations  of  the  respondent  with  other  in- 
terests consummated  after  September  1, 
1923,  the  final  date  covered  by  testimony 
originally  taken.  A  hearing  on  the  pro- 
posal was  held  in  January. 

At  the  hearing  last  week,  Martin  Morri- 
son of  the  commission's  counsel,  asked  that 
the  form  of  order  be  as  outlined  in  a  docu- 
ment he  submitted,  which  called  for  informa- 
tion regarding  every  sort  of  interest  acquired 
by  Famous  Players  from  September  1,  L923, 


to  date,  in  any  branch  of  the  motion  picture 
industry,    from    production    to    exhibition. 

He  further  recommended  that  if  the  re- 
spondents failed  to  file  a  detailed  bill  of  ex- 
ceptions, setting  forth  definitely  the  particu- 
lar actions  of  the  trial  examiner  which  they 
would  have  modified,  by  some  date  to  be  fixed 
by  the  commission,  that  their  failure  to  do 
so  -hall  constitute  a  waiver  of  their  rights 
in  that  respect.  This  proposal  was  made  to 
meet  protests  of  the  respondents'  counsel 
regarding  the  barring  by  the  examiner  of 
certain  testimony  offered  by  them  while  ac- 
cepting similar  testimony  when  developed 
by  the  commission's  lawyer. 

Robert  T.  Swain  appeared  for  Famous 
Players,  protesting  against  the  reopening  of 
the  case  on  the  scale  proposed  by  Mr.  Mor- 
rison, declaring  thai  to  do  so  would  mean 
another  lengthy  and  expens've  inquiry  and 
another  17. huh   pages  of  testimony,   thai    be- 


Interests    Acquired 
Date 

ing  the  amount  of  testimony  taken  in  the 
original  hearings.  All  the  information 
really  required  by  the  commission  can  he 
taken  by  stipulation,  he  declared,  and  asked 
that  the  order  make  provisions  thereto]',  and 
also  that  it  fix  a  date  beyond  which  the  new 
inquiry  should  qo1  go,  pointing  out  that 
conditions  in  the  industry  change  from  day 
to  day  and  that  a  slopping  point  must  he 
agreed  upon. 

The  testimony  already  before  the  com- 
mission is  suflicient  to  acquit  the  respondents 
of  al!  charges  brought,  Mr.  Swain  declared, 
and  protested  against  the  reopening  of  the 
ease  until  the  commission  has  decided  some 
of  the  questions  now  before  it. 

Famous  Plavers  has  no  interest  in  Bala- 
han  &  Katz,  Mr.  Swain  declared  during  the 
argument,  repeating  the  statement  made  at 
i  In'  January  hearing  regarding  the  agree- 
ment  between   the  two  organi/.a! 


1584 


.1/  o  t  i  o  n     P  icture     News 


Columbia  Welding  National  System 

Plan   to   Link   Individual   Exchanges  in   Unified  Scheme   Taking 
Definite  Shape — Brandt  Back  From  Tour  of  Country 


TIIK  plan  of 
officials  of  Co 
lumbia  Pie 
tures  i  lorporation  to 
I'di-in  a  unified  na- 
tional distributing 
system  by  linking 
exchanges  holding 
franchises  of  that 
company  is  taking 
definite  form,  ac- 
cording to  advices 
from  the  Not  Xbrk 
offices  of  the  organi- 
zation. Joe  !'>r;iil(lt, 
presidenl  of  Colum- 
bia, recently  re- 
turned   from    a    two 

months'  trip  mi 
which  lir  visited 
every  e  \  c  h  a  a  g  e 
(-(•nicr.  Mr.  Brandt 
outlined  the   plan   to 


Left  to  right:      Joe   Brandt 
Commonwealth,    who 


exchangemen   or   their 


.  president  of  Columbia;   Jack    Cohn,   vice-president;    and    Samuel    Zierler,    president   of 
will   hold   the   New   York  franchise    in     the     new    national     Columbia    organization. 


representatives  and  found  cause  of  optimism 
and  confidence  in  the  outcome  of  the  project 
in  the  reception  accorded  the  scheme. 

At  present    time  daily  conferences  arc   be 
in-  held  at   the  company's  home  office  with 

the    exchangemen     or    their    representatives. 

Included  in  the  group  working  oui  the  de- 
tails of  the  idea  are  Henry  Kllmaii  of  Chi- 
ea.u'ii,  Samuel  Zierler  of  New  York,  Joseph 
A.  Mri'onvillc  and  Abe  Montague  of  Boston 


and  New  Haven.  M.  A.  Chase  of  Buffalo, 
Louis  Herman  of  Philadelphia  and  Washing- 
ton, I).  ('.  Rodin  of  Kansas  City,  Barney 
Rosenthal  of  St.  Louis,  J.  T.  Sheffield  and 
Jack  Lannon  of  Seattle  and  Denver,  J.  C. 
Grauman  of  Milwaukee,  Louis  flyman  of 
San  Francisco  and  Oscar  Oldknow  of  At- 
lanta. 

Mr.  Brandt,  speaking  of  his  trip  around 
the  country  said.  "We  have  been  working 
Oil    the    plan    for  a   national    distributing  or- 


ganization for  quite 
a  long  time.     To  find 

out  the  sentiment  of 
the     men      who     had 

been  dealing  with  us 
I  decided  to  visit 
them  in  their  local 
offices.  Everywhere 
1  found  encourage- 
ment. The  present 
series  of  conferences 
in  New  York  will 
see  the  final  welding 
together  oi  these  in- 
dependent units  into 
a  concrete  group  for 

the        handling        of 

I  lolumbia's     product 

in  the  future.  The 
unique  feature  of 
the  idea  as  tin-:  al- 
though these  ex- 
changes will  he  part  of  a  national  organi- 
zation anil  will  function  as  such,  in  no  case 
will  the  individuality  of  the  exchange  or  the 
exchange  men   he  lost.     This  guarantees  to 

the  exhibitor  not  only  dependable  product 
from  the  Columbia  studios  but  that  persona] 
contact  which  only  conic-  when  a  man  is 
handling  his  own  exchange  and  when  lie  is 
selling  and  sen  icing  goods  in  which  he  has 
faith." 


Distribution  Merger  Abroad  Planned 


Famous  Players,  Metro-Goldwyn-Mayer  and  First  Nat 

Improvement  in  Service  to  European 


PREMATURE      publication      tin-      week 
disclosed    the    fact    that    negotiations 
.■ire     in     progress     looking     toward     a 
merger    of    physical    distribution    in    many 

European  nation-  b\   fa us  Players-Lasky, 

Kir-t  National  and  Met  ro  ( iohlwyn  Mayer. 
although  many  of  the  major  details  and  im- 
portant ramifications  of  the  plan  cannot,  at 
this  time,  be  announced. 

Countries  which  have  been  mentioned  in 
connection  with  the  plan  include  Austria. 
Czechoslovakia,  Bungary,  Turkey.  Rou 
mania,  Bulgaria,  Jugoslavia,Greece,  Italy. 
Poland  ami  Russia.  Other  important  na- 
tion-   are    known    to    be    embraced    in    the 


Earl  Hudson  Will  Take 
Long  Vacation 

EARL  HUDSON,  at  present  pro- 
ducing "Mismates"  for  First  Na- 
tional at  this  company's  New 
York  studios,  plans  to  take  a  three 
months'  vacation  immediately  upon  com- 
pletion of  this  picture. 

In  the  past  thirty-six  months  Hud- 
son has  made  thirty-five  pictures — or 
almost  a  picture  a  month  for  thirty- 
six  consecutive  months.  He  plans  to 
tour  the  far  western  states  by  motor, 
stopping  here  and  there  for  fishing  and 
golf,  and  will  resume  work  in  Septem- 
ber. 


scheme  of  operations,  but  because  of  the  in- 
complete state  of   negotiations   nothing  can 

be   -aid   at    this   time   concerning   them. 

Conferences  were  in  progress  daily  thi- 
week,  with  E.  E.  Shauer  and  Herman  Wob- 
ber  of  Famous,  Arthur  Loew  of  M-G-M, 
E.  Bruce  Johnson  id'  First  National,  and 
other  foreign  sales  executives  in  attendance. 
Loew  will  sail  for  Europe  shortly,  to  be 
followed  in  the  near  future  by  Herman 
Wobber. 

While  many  important  features  of  the 
plan  cannot,  because  id'  the  present  state  of 
negotiations,  be  told  at  this  time,  it  may  be 
-tated  in  a  general  way  that  the  three  com- 
panies will  operate  but  one  office  jointly 
in  each  countrv  invoked.  This  will  not 
only  mean  a  considerable  economy  in 
physical  operation,  but  will  enable  a  Euro- 
pean exchange  system  to  function  with  only 

the  selected,  suitable  product  from  each  of 
the  three  coinpaiiie-,  whereas  at   present  each 

company  must  release  its  entire  output 
abroad  in  order  to  carry  the  overhead  of 
phj  ■  ical   handling  and  selling. 

This,    it    is    pointed     lUt,    will    be   one   of   the 

most    far-reaching    steps   yet    taken    abroad, 

ince  i!  will  mean  a  reduction  in  volume  and 
an  improvement  m  qua  lit  J  of  the  total 
product    -old   abroad. 

Another  purpose  of  the  plan  i-  the  build- 
ing up  of  the  mdii-trv    m  certain  quarters 

where     it-      development      ha-     been      retarded. 

Several  of  the  countries  named  have  been 
backward    in    their   motion    picture   growth, 


ional  Figure  in  Proposed 
Market 

and   it    i-    tell    that    the    propo-ed    -cheme   will 

tend  to  raise  the  general  standard  of  busi- 

ii. —  practice  and  encourage  local  initiative. 


Gilbert     Frankau     Here;     to 
Head  British  Newsreel 

Gilbert  Frankau.  the  eminent  British 
author  and  publicist,  arrived  in  New  York 
last  Friday  in  connection  with  a  new  En- 
glish newsreel.  the  Empire  New-  Bulletin, 
of  which  he  will  be  editor.  He  is  stopping 
at   the  Plaza. 

William  C  Jeapes,  a  pioneer  in  topieal 
film  activity  in  the  British  Isle-,  i-  -ponsor 
of  the  new  project.  Tile  first  is-ue  l-  to 
make   it-   appearance   on    May    3rd, 

Frankau,  who  served  with  distinction  dur- 
ing- the  World  War,  occupies  a  leading  place 

in     English    literature,    his    works    including 
"Gerald      Cranston's      Lady,"      "Life — and 

Erica,"    and    hi-    most     recent    success,    '•Mas- 
ter-on." 


Elbee  Pictures  Concludes  Deal 
for  Distribution 

A  deal  wherebj  the  Masterpiece  film  At 
tractions  will  distribute  the  entire  Elbee 
i  rogram  for  tin-  year  was  consummated  by 
Mr.  Baum,  presidenl  of  Elbee  Pictures  with 
Ben  Am-terdaui  of  the  Philadelphia  terri- 
torv . 


April    10,     19  26 


1585 


Foreign  Trade  Picture 
Films  Value  $790,000 
for  Month  of  January 

Our  foreign  trade  in  motion  picture  films 
in  January  had  a  value  of  more  than  $790,- 
000,  it  is  shown  by  figures  compiled  by  the 
Department  of  Commerce. 

Slightly  over  18,000,000  feet  of  positive 
film  were  exported  during  the  month,  with 
a  value  of  $544,949,  reports  of  the  depart- 
ment show,  while  shipments  of  unexposed 
film  totaled  2,850,000  feet,  valued  at  $75,- 
554,  and  negatives  totaled  528,000  feet, 
valued  at  $170,734. 

Outstanding  markets  during  the  month 
were  Canada,  which  took  over  1,900,000  feet 
of  positives,  valued  at  $74,410,  together  with 
345,000  feet  of  unexposed  film  and  10,000 
feet  of  negatives,  with  a  total  value  of  $18,- 
916,  and  France,  which  took  over  1,(100,000 
feet  of  positives,  valued  at  $34,070,  and 
994,000  feet  of  unexposed  film  and  15,000 
feet  of  negatives,  with  a  total  value  of 
$15,647.  Other  large  markets  for  positives 
were  Argentina — 1,623,000  feet,  valued  at 
$53,318— Australia— 1,372,000  feet  valued  at 
$36,789— and  Brazil— 1,000,000  feet  valued 
at  $31,313. 

'  Over  50  per  cent  of  our  negative  exports 
went  to  the  United  Kingdom,  to  which 
country  we  shipped  273,656  feet  valued  at 
$115,093,  together  with  510,000  feet  of  un- 
exposed film,  valued  at  $18,367,  and  538,000 
feet  of  positives,  valued  at  $18,970. 


Fire   in    Universal   Exchange 
in  Buffalo 

Ether  fumes  from  burning  motion  picture 
films  in  the  vault  in  the  shipping  room  of 
the  Universal  exchange  in  Buffalo,  affected, 
but  did  not  overcome  firemen  and  drove 
employees  of  the  office  from  the  building  at 
257  Franklin  street  on  Monday,  March  29. 
Many  reels  were  destroyed,  but  most  of  the 
damage  was  done   by  water. 

The  fire,  the  origin  of  which  is  unknown, 
was  discovered,  at  8 :45  o'clock,  when 
Charles  Lung,  shipping  clerk,  opened  the 
storage  room  for  the  day.  Spontaneous 
combustion  is  believed  to  have  ignited  the 
highly  inflammable  prints.  The  moment  the 
air  hit  the  burning  material,  a  gust  of  flame 
and  ether  fumes  drove  Lung  back.  How- 
ever, he  managed  to  shut  the  vault  door, 
warn  other  employees  and  sound  the  fire 
alarm.  Later  Lung  was  taken  into  an  ad- 
joining exchange  to  recover  from  the  fumes. 


Storey     Goes    to     Coast 
for   Pathe 

ASSISTANT  General  Manager 
J.  E.  Storey,  of  Pathe  Exchange, 
Inc.,  left  New  York  last  week  for 
Los  Angeles  where  he  will  henceforth 
make  his  headquarters  as  supervisor  of 
Pathe's  production  activities  on  the 
West  Coast  and  represent  the  company 
on  Production  matters  with  its  various 
producers. 

During  the  past  two  years,  Pathe's 
interests  have  grown  to  such  an  extent 
that  it  has  been  deemed  advisable  by  the 
officials  of  the  company  to  have  an 
executive  permanently  located  at  pro- 
duction headquarters  in  order  that  all 
matters  may  be  handled  more  ex- 
pediently. 


F.  B.  O.  Executives  Go  to  Coast 

Lee  Marcus,  Hyatt  Daab  and  Branch  Managers 
Leave      for      Convention      in      Los     Angeles, 

O.'s  studios,  and  John  C.  Brownell,  head 
of  the  Scenario  departmenl  already  are  in 
Los  Angeles  and  will  be  active!  ;it,  the  con- 
vention. 

From  Chicago  the  party  traveled  to  Los 
Angeles  on  a  special  train  running  as  the 
second  .section  of  the  Golden  State  Limited 
of  the  Rock  Island  Railroad.  Other  groups 
boarded  the  train  ;it  Kansas  City  and  El 
Paso.  The  return  trip  will  start  on  Sunday, 
April  4th. 


THE  New  York  contingent  of  Film 
Booking  Offices  executives  and 
branch  managers  started  last  Satur- 
day for  Hollywood  where  the  Sales  Con- 
vention is  being  held  on  Thursday,  Friday 
and  Saturday  of  this  week.  (April  1st. 
2nd  and  3rd).  In  the  party,  which  left 
on  the  Lake  Shore  Limited,  were  Lee 
Marcus,  General  Sales  Manager,  Charles 
Rosenzweig,  manager  of  the  New  York 
Branch,  S.  M.  Katz,  Assistant  Sales  Man- 
ager, Hyatt  Daab,  Director  of  Advertising 
and  Exploitation,  and  Branch  Managers 
Walenstein,  of  Boston,  Jerome  Safron,  of 
Philadelphia,  and  F.  L.  McXamee,  of 
Washington. 

Colvin  W.  Brown,  Vice-President  in 
charge  of  distribution,  left  for  the  Wes1 
( 'oast  the  middle  of  last  week  to  attend 
the  convention  and  Edward  McNamee,  Di- 
rector of  Publicity  and  Sales  Promotion, 
started  on  Friday.  Major  H.  C.  S.  Thom- 
son, President  and  General  Manager  of 
Film  Booking  Offices  of  America,  Inc.,  was 
unable  to  attend  the  convention  as  import- 
ant engagements  to  do  with  F.  B.  O.'s  ex- 
tensive plans  for  the  new  season  required 
his  presence  in  New  York.  Joseph  P.  Ken- 
nedy, Chairman  of  the  Board  of  Directors, 
J.  I.  Schnitzer,  Vice-President,  Edwin  C. 
King,   the    new   general    manager  of   F.    B. 


City    of    York,    Pa.    Adopts 
Simon's  Composition 

"March  Continental,"  a  composition  by 
Walter  C.  Simon,  was  formally  adopted  as 
the  official  march  of  the  City  of  York  by 
council  during  the  meeting  yesterday.  Mr 
Simon  was  present  and  presented  a  manu- 
script copy  of  the  march,  which  he  has  dedi- 
cated to  York,  to  the  members  of  the  council. 


H.    Seed    Appointed    Branch 
Manager  at  Albany 

Sam  E.  Morris,  general  manager  of  dis- 
tribution for  Warner  Bros.,  has  announced 
the  appointment  of  H.  Seed  as  Branch 
Manager  of  Albany  to  succeed  Austin  Inter- 
rante,  who  has  resigned. 


1586 


/  i  o  n     P  i  c  t  u  r  e     X  e  w  s 


Regional  Distributors  Association  Joins 
Forces  with  Hays  Organization 

T^HE  application  of  The  Regional  Distributors  Association,  made  up  of 
regional  distributors  throughout  the  United  States,  whose  territories  consist 
of  less  than  eight  states,  for  affiliation  with  the  Motion  Picture  Producers 
and  Distributors  of  America,  Inc.,  was  accepted  by  that  organization  at  its  annual 
meeting  on   Monday.     (March   29). 

This  gives  an  affiliated  membership  in  the  Hays  Organization  to  leading 
regional  distributors  throughout  the  United  States. 

The  organizers  of  the  Regional  Distributors  Association  are  Joseph  A.  McCon- 
ville,  President,  Independent  Films,  Inc.,  Boston,  Mass.;  Bobby  North,  President, 
Apollo  Exchange,  Inc.,  New  York  City;  Herman  Gluckman,  President,  Capital 
Film  Exchange,  Inc.,  New  York  City;  Sam  Zierler,  President  Commonwealth  Film 
Corp.,  New  York  City;  Ben  Levine,  Mgr.,  Oxford  Film  Exchange,  Inc.,  New  York 
City;  Jack  Bellman,  Gen.  Mgr.,  Renown  Pictures,  Inc.,  New  York  City;  Gene 
Marcus,  Pres.,  20th  Century  Film  Co.,  Inc.,  Philadelphia,  Pa.;  Ben  Amsterdam, 
Pres.,  Masterpiece  Film  Attractions,  Philadelphia,  Pa.;  Oscar  Neufeld,  Pres., 
De  Luxe  Film  Co.,  Inc.,  Philadelphia,  Pa.;  Harry  Charnas,  Pres.,  Standard  Film 
Service  Co.,  Cleveland,  Ohio. 

The  application  to  the  Motion  Picture  Producers  and  Distributors  of 
America,  Inc.,  was  made  by  Oscar  Neufeld,  as  President  of  the  Regional  Dis- 
tributors Association. 

"In  view  of  the  fact,"  said  Mr.  Neufeld,  "that  all  our  members  already  belong 
to  the  local  Film  Boards  of  Trade  we  felt  that  it  would  be  to  our  advantage  and 
to  the  advantage  of  the  entire  industry  if  we  regional  distributors  were  also  repre- 
sented officially  in  the  Motion  Picture  Producers  &  Distributors  of  America,  Inc. 
We  realize  that  our  members  will  obtain  many  benefits  and  advantages  through 
such  an  affiliation. 

"It  is  our  earnest  desire  to  aid  in  every  way  in  the  constructive  work  being 
done  by  Mr.  Hays  for  the  benefit  of  the  entire  industry." 


ciation     and     others,     [mportanl     etings 

have  been  held  in  Toronto,  Montreal  and 
Ottawa,  while  members  of  the  Canadian 
Cabinel  and  of  the  Canadian  Eouse  have 
been  ad\  ised  bj  le1  ten  regasding  the  v. 
"i  tin  moving  picture  business.  Ii  has  been 
pointed  oul  frequently  thai  the  constant 
collection  of  royalties  on  copyright  music 
under  a  license  plan  would  a  burden  and 
an    inconvenience. 


Canada  in  Copyright  Battle 

Musical  Amusement  Association   Makes 
Progress      on      Amendment      Proposals 

TEE  Musical  Amusement  Association, 
with  headquarters  at  Toronto,  is 
having  excellent  progress  in  its  ne- 
gotiations with  various  interests  regarding 
the  Copyrighl  proposals  now  before  the 
Canadian  House  of  Commons,  L.  J.  Ladner, 
eral  member  of  Vancouver,  l'>.  ('.,  hav- 
ing introduced  a  measure  providing  Eor  the 
payment  of  tec-  on  copj  rig  hted  music  w  hen 
played  in  theatres  and  otherwise  in  public. 
The  Musical  Amusement  Association, 
which  is  sponsored  by  the  Motion  Pieture 
Distributors  and  Exhibitors  of  Canada,  in 
eludes  in  its  membership  all  leading  theatre 
proprietors,  band  masters,  hotel  companies 
and  others.  The  executive  comprises: 
John  \  rl  hur,  director  oJ  pi  esentat  ions,  1  tip- 
.podroine    Theatre,    Toronto;    J.    C.    Brady, 

i  In     \ladi-on   Theatre,   Toronto,  and 

president    of    the    Ontario    Division    of    the 
M    I'.'T.  <>..  Col.  John    L  Cooper,  Toronto, 
president    of    the    Motion     Picture    Distrib 
and  Bjrhibitors  of  *  Canada  ;  R.  J.   Mc 

Idam,  owner  of  the  I  'at Theatre,   Eali 

lax,    \.    s. ;    ( Iharles    A.    .Mead,.,    managi  i . 
I    i  eum   Theat  n  .    \\  [nnipeg,    Man. ;    \Y.    < !. 
.  Paramount  Theatres,  Ltd.,  Vancouver, 
B.  ' '. .   D.   < !.   Ro    .  dire<  ton,  <  'anadian    \a 
Nona!     Exhibition,     Toronto;     .|i>rr\     Shea, 

prietor,   Shea'      theatn  .   Toronto ;    Lav 

rence  Solman,  propi  ietoi     Ro  al    Alexandra 

Toronto,  and    R     I.    \  allee,  owner 

of  tin    l'i  emier  Theatre.  Sherbi  \  lebec. 

The     \    ociation    has    reached    the    point 

re    it    is    practicalh    in    agreement    with 

Ladner,     the     sp  it      the     copy! 

bill    in    the   Canadian    Commons,    regarding 

the  inadvisability  ol    establishing   a   current 

em  on  copy] 
moving  picture  theatres  and  elsewhere.  The 
Musical  Amusement  Association  has  held 
numerous  conferences  on  the  subject  with 
\l.  P.  T.  <)..  with  Mr.  Ladner  himself, 
Musicians   Unions,   Canadian    Authors    \ 


Daylight  Saving  Ordinance  to 
Be  Adopted  by  Rochester 

The  common  council  of  the  i-n.\  of  Roch- 
ester has  adopted  the  daylight  saving  ordi 
nance,  effective  Erom  2  o'clock  a.  m.  of  Ma\ 
30  to  2  o'clock  a.  in.  of  September  L2.  Only 
one  member  of  I  he  council  voted  against  it. 
Mayor  Van  /audi  has  declared  he  will 
the  ordinance. 

Repeal  of  the  daylight  ordinance,  sched- 
uled to  go  into  effect  in  S\  ran.-,-.  June  L5, 
will  be  asked  oi  the  council  in  thai  city,  it 
announced  bj  Alderman  Charles  P. 
Criiiuaii.  who  says  he  is  preparing  such  a 
bill.  I  Ihless  the  council  kills  tin  ordinate  e 
no\i  on  the  books,  the  citj    will  gq  on  da\ 

light      a\  ing    t  line   ahoiit    the   I   tri . ■   scl I    end 

in  dune  and  will  not  gd  back  to  regular  time 

Ullfil    September    12. 

Paris     to     Have     Its     First 
Municipal  Movie  House 

That   the  city  of  Paris  will  soon  establish 
first  municipal  movie  house  is  an  observa 
de  by  the  I  >epartment  oi   <  ommerce 
French  Press.     Tin     municipal  I 
will   be   primarily    for  educational   purp 
the  dovelopemenl   of  instruction  by  the 

i    ion    pictures.      It    will  specialize 
in  educational  films  of  interest  to  the  appli- 

"ii    of    motion    picture-    to    the    schools. 


Hays  Organization  Has 
Annual  Meeting;  Names 
Board  of  Directors 

At  the  annual  meeting  of  the  members 
oi  the  Motion  Picture  Producers  and  Dis- 
tributors of  America,  Inc.,  Will  II.  Hays, 
President,  the  following  directors  were 
elected: 

Gr.    Mcl  es    (Kinogram  Publishing 

Corp  .  Charles  M.  Christie  (Christie  Film 
1  o.) ;  R.  II.  Cochrane  (Universal  Pictures 
Corp.);  William  Fox  (Fox  Film  Corp.); 
D.  W.  Griffith  (D.  W.  Griffith,  Inc.)  ;  E.  \\". 
llammons  (Educational  Film  Exchanges, 
Inc.);  Will  II.  Hays  (Motion  Picture  Pro- 
ducers and  Distributors  of  America.  Inc.); 
Joseph  P.   Kennedy    (Film    Bookinj 

Lmerica,  [nc);  Mann-  Loevi  (Metro- 
Goldwyu-Mayer  Distributing  Corp.):  Fred- 
erick C.  Munroe  (Producers  Distributing 
Corp.);  J.  Homer  Platten  (Motion  Pieture 
Producers  and  Distributors  of  America, 
Inc.)  ;  Richard  A.  Rowland  (First  National 
Pictures,  Inc.)  ;  Joseph  M.  Schenck  (Joseph 
M.  Schenck  Productions,  Buster  Keaton 
dictions  and  Talmadge  Producing 
Corp.);  Albert  Warner  (Warner  Pros.  Pic- 
3,  Inc.);  Adolph  Zukor  (Famous  Play- 
ers-La >ky  <  !orp.  I.  . 

At  the  regular  quarterly  meeting  of  the 
'Board  of  Directors  immediately  following 
the  annual  members'  meeting,  Will  II.  Hays 

I  'ail    E.    Milliken    weri  i    Presi 

dent  and  Secretary,  respectively,  of  the 
Association  and  J.  Homer  Platten.  pre- 
viously Assistant  Treasurer,  was  elected 
Treasurer  and  appointed  Assistanl  Secre- 
tary. 

In  his  annual  report  to  the  members  Hays 
cited  the  advances  made  by  the  motion  pic 
lure  industry  during  the  past  twelve  months 
in  attaining  its  presenl  position  as  one  of 
the  country's  most  stable  enterprises,  and 
indicated  his  confidence  in  the  continually 
enlarging  program  of  the  Association  in 
achieving  its  aim  of  producing  motion  pie- 
tun  finest  type. 


Women   of   Florida   Endorse 
Better  Films  Program 

Endorsement  oJ  the  Better  Films  prom-am 
idministered  bj  the  <  ommittee  on  Better 
Films  of  the  National  Board  of  Review  and 
a  recommendation  to  all  the  clubs  in  the 
state  to  organize  Community  Better  Films 
committees  to  work  in  affiliation  with  the 
National  Board  were  covered  in  a  resolution 
adopted  by  the  Florida  Federation  oi  Wom- 
en'- (dub-  during  the  annual  session  re- 
cently held  in  Jacksonville,  Florida, 

Ruth  Rich,  who  has  long  been  identified 
with  Florida  organizations,  representing 
the  National  Hoard  oi  Review  and  its  com 
mittee  on  Better  Films,  outlined  the  work 
which  is  being  earned  on  throughout  the 
count  rv. 


Chase  Picture  Corporation  to 
Enlarge   Company 

The  presidenl  of  Chase  Picture  Corpora- 
tion, Maurice  A.  Chas<  is  now  in  New  York 
Cii\  Eor  the  purpose  oi  enlarging  his  or- 
ganization  bj  the  addition  ol  salesmen,  pub- 
licit}  and  exploration  men  who  will  help 
him  in  a  campaign  Eor  the  coming  season. 
I!:.    Chase    Picture    Corporation   distributes 

rettes  in  the  Buffalo,  New  York  terri- 
rei  eiitly    taken    over    the    Red 

i luct. 


April     10 ,     19  2  6 

Productions  in  Work 
for  First  National 

Ahead  of  Schedule 

Eight  pictures  are  in  work  at  present  at 
the  West  Coast  and  East  Coast  studios  of 
First  National  and  more  are  soon  to  get 
under  way,  with  all  directors  working  well 
ahead  of  schedule  in  order  that  productions 
be  ready  in  ample  time  for  release. 

Those  in  production  at  the  Coast  are 
"Ella  Cinders,"  "The  Wise  Guy."  -Sweet 
Daddies,"  "Into  Her  Kingdom,"  "Eanson's 
Folly"  and  "Miss  Nobody,"  and  at  the  New 
York  studios  A.  L.  Rockett  is  completing 
production  on  Milton  Sill's  starring  vehicle, 
"Puppets,"  which  is  being  directed  by 
George  Arehainbaud.  Johnny  Hines  is  back 
from  Florida  and  is  at  present  engaged  in 
filming   exteriors  for   "The  Brown   Derby." 

Production  on  "'Ella  Cinders,"  in  which 
Colleen  Moore  is  starred,  is  expected  to  be 
finished  shortly  and  Al  Santell  is  completing 
the  filming  of  "Sweet  Daddies."  "Ranson's 
Folly,"  in  which  Richard  Barthelmess  is 
starred,  is  also  expected  to  be  ready  for  the 
cutting  rooms  soon.  Corinne  Griffith  has 
been  working  about  two  weeks  on  her  latest 
production,  "Into  Her  Kingdom." 


16S? 


Sam    Sax    Gives    Views    on 
Independent  Market 

Sam  Sax,  president  of  Gotham  Produc- 
tions, this  week  in  commenting  on  the  In- 
dependent market  situation  made  several  re- 
marks showing  he  has  definite  views  on  the 
matter.  Sax  said  in  part :  "The  one  big 
thing  to  consider  in  producing  pictures  for 
the  Independent  market,  is  to  decide  on  a 
definite  target  or  market  and  aim  directly  at 
it.  For  the  smaller  producer,  who  is  without 
the  unlimited  capital  and  enormous  resources 
of  a  few  of  the  very  big  companies,  to  at- 
tempt to  compete  in  the  matter  of  spectacu- 
lar and  luxurious  productions  is  simply 
business  suicide.  There  is  a  large  public, 
who  while  they  enjoy  massive  productions, 
also  derive  a  large  measure  of  their  enter- 
tainment from  simple  themes  and  straight 
clean  melodrama  minus  the  sex  angle.  Those 
are  the  people  we  make  pictures  for." 


Progress     Pictures     Purchase 
Four  Rayart  Series 

Progress  Pictures,  Inc.,  of  Washington, 
purchased  this  week  four  series  of  Rayart 
product,  according  to  an  announcement  by 
W.  Ray  Johnston,  president  of  Rayart.  The 
series  consisted  of  eight  Romantic  Westerns 
produced  by  and  starring  Ben  Wilson, 
eight  Ben  Wilson  westerns,  starring  Dick 
Hatton,  eight  Action  Westerns  produced  by 
Anchor  Films,  Inc.,  and  starring  Helen 
Holmes  and  eight  additional  Anchor  films, 
starring:  Al  Hoxie. 


Pathe  Managers  Will  Convene 

District  Chiefs  to  Gather  at  Hotel 
Roosevelt  in  N.  Y.  Week  of  April  1 9 


'The 


THE  District  Managers  of  the  Pathe 
Exchange,  Inc.,  will  hold  an  im- 
portant Convention  at  the  Hotel 
Roosevelt  in  New  York  City  during  the  week 
of  April  19th,  according  to  an  announce- 
ment from  General  Sales  Manager  Harry 
Scott.  In  addition  to  the  five  District  Mana- 
gers, nearly  a  score  of  Pathe  Branch  Man- 
agers will  also  be  in  attendance  at  the 
Roosevelt  sessions. 

Both  Hal  Roach  and  Mack  Sennett  are 
planning  to  attend  the  session  and  will  have 
much  to  tell  the  visitors  regarding  future 
comedy  product.  Representatives  of  Timely 
Films,  Inc..  Producers  of  Topics  of  the 
Day  and  Pablo  Pictures,  Inc.,  makers  of 
Aesop's  Film  Fables,  will  also  be  in  attend- 
ance, as  will  other  producers  whose  product 
is  distributed  through  Pathe. 

As  set  forth  in  the  Annual  Announcement 
statements  of  the  organization,  the  Pathe 
Producer-,  have  most  ambitious  plans  for 
the  forthcoming  season.  Both  Hal  Roach 
and  Mack  Sennett  will  contribute  four 
Series  of  two-reel  comedies  each,  with  the 
latter  also  presenting  several  Harry  Lang- 
don  special  subjects.  Charles  R.  Rogers 
will  present  a  Series  of  six  Harry  Carey 
Western  Features,  Leo  Maloney  will  also 
star  in  six  Western  Features  and  Monty 
Banks  is  scheduled  to  make  a  minimum  of 
three  feature  comedies  of  the  type  that  have 


Rockett    to    Produce 
Charleston  Kid" 

Al  Rockett  has  chosen  "The  Charleston 
Kid,"  adapted  from  Gerald  Beaumont's 
"Even  Stephen,"  as  his  third  production  for 
First  National.  Production  will  be  started 
ninler  the  direction  of  Al  Santell  as  soon  as 
that  director  finishes  work'  on  "Subway 
Sadie."  Dorothy  MaeKail  and  Jack  Mui- 
hall  will  play  the  leads  in  "The  Charleston 
Kid"  which  has  Conev  Island  as  its  locale. 


made  him  popular.  The  Pathe  Serial  Pro- 
gram offers  several  Serials  of  the  feature 
type.  J.  L.  Hawkinson,  Producer  of  the 
Grantiand  Rice  Sportlights,  is  going  to 
Europe  to  secure  more  material;  James  A. 
Fitzpatrick  is  producing  a  Series  of  Famous 
Melody  Song  Picture-. 

Besides  the  above-mentioned  product  now 
in  production,  Pathe  is  offering  such 
celebrities  as  Theda  Bara,  Lionel  Barry- 
more  and  Ethel  Clayton  and  the  regular 
Hal  Roach  stars  in  two-reel  comedies. 


Associated  Studios  Sign  Capt. 
Richard   Day 

Capt.  Richard  Day,  who  has  been  iden- 
tified with  many  Yon  Stroheim  productions, 
has  been  engaged  by  the  Associated  studios 
in  Los  Angeles  as  art  and  techineal  director. 
Though  Day  is  to  work  primarily  with 
Erich  Yon  Stroheim  on  the  latter's  produc- 
tions which  are  to  be  made  at  the  Associated 
studios  he  will  also  act  in  an  advisory  capa- 
city in  the  production  of  the  pictures  that 
are  to  be  filmed  there  for  release  through 
Associated  Exhibitors.  At  present  Capt.  Day 
is  at  the  Associated  studios  where  he  is  mak- 
ing his  plans  for  "The  Wedding  March" 
which  is  to  go  into  production  sometime  in 
April. 


1588 


.1/  otio  n     I'  i  c  t  u  r  c     N  e  w s 


ML  P.  T.  O.  A.  Lists  L.  A .  Hotels  for 
Seventh  Annual  Convention 

NATIONAL  Headquarters  *his  week  makes  known  the  hotels  in  Los 
Angeles  where  Conventionees  may  make  reservations  during  the  Seventh 
Annual  Convention  of  the  Motion  Picture  Theatre  Owners  of  America  in 
that  city  on  June  1st  to  5th.  This  data  is  gathered  by  Glenn  Harper,  chairman  of 
the  Entertainment  Committee. 


HOTEL 

LOCATION 

PER  DAY 

PER 

DAY 

1   in  room 

2  in 

room 

Ambassador 

Residential  Dist. 

$7 

$9 

Alexandria 

Downtown  Dist. 

$4 

$6 

Chancellor 

Residential  Dist. 

$3  to  5 

$4  to  6 

Biltmore 

Downtown  Dist. 

$5  to  8 

$7  to  10 

Hollywood  Plaza 

Hollywood 

Christie 

Hollywood 

$2  to  3.50 

$3  to  6 

Ritz 

Downtown  Dist. 

$2  to  3.50 

$3  to  5 

La  Tosca 

Apartment  Dist. 

$1.50  to  3 

$2  to  4 

Lankershim 

Downtown  Dist. 

'   $1.50  to  2.50 

$4  to  7 

Clark 

Downtown  Dist. 

$3  to  5 

$5  to  7 

The  Ambassador  will  be  convention  headquarters,  and  here  all  the  meetings 
will  be  held.  It  will  also  be  the  starting  point  for  all  trips  to  studios.  A  bus  will 
be  run  hourly  between  the  Alexandria  and  Ambassador.  The  Chancellor  is  about 
one  block  from  Ambassador.  The  Biltmore  is  a  20-minute  taxi  ride  away,  as  is 
also  the  Ritz,  while  the  La  Tosca  is  about  15  minutes  ride. 


Canada  Holds  First  Meeting 

Branch  of  Hays  Organization  Ends 
Year's  Work  With  Splendid  Report 


TEE  firsl  annual  convention  of  the 
Million  Picture  Distributors  and  Ex 
hibitors  of  Canada,  Toronto,  which 
represents  the  Hays  organization  in  Canada, 
was  held  in  the  hear!  office  of  the  Canadian 
association  in  the  Metropolitan  Building, 
Toronto,  Tuesday,  March  30,  with  Col.  John 
A.  Cooper,  president,  in  charge.  The 
i  i  ladian  organizat  ion  comprises  the 
Canadian    distribution    ■>!     motion    pictures, 

I lucers  and  exhibitors,  nil  directors  being 

elected  lor  the  ensuing  year,  six  being  those 
nominated  by  the  distributors  and  I  h  o 
being  nominated  b\  exhibitors  and  pro- 
ducers. 

The  report  of  Presidenl   Cooper,  who  has 
been  very  active  throughoul   Canada   in   he 
half  of  distributors  and  exhibitors,  showed 
the    wide    field    Hint     the    organization    has 
covered.      Sis    film    boards    had   been   estab- 


lished in  the  Dominion,  these  being  located 
at  Toronto,  Montreal,  St.  John,  Winnipeg, 
Calgary  and  Vancouver,  ami  they  have 
worked  very  successfully  in  the  settlement 
of  disputes  between  exhibitors  and  distribu- 
tors through  joint  Boards  of  Arbitration.' 
Already  the  Motion  Picture  Distributors  and 
Exhibitors    of    Canada    have    been    able    to 

settle    about    _'ll    important    disputes    without 

recourse  to  (lie  courts. 

The  agitation  againsl  amustmeni  taxes  in 
the  various   Provinces  of  Canada    was   car 
ried  on   throughoul   the  year,  the  report  id' 
Col.  Cooper  showed.    Recently  a  joint  depu 
lation  of  the  Ontario  M.   1'.  T.  0.  ami  of  the 
Havs  association  waited  upon  Hon.  \Y.   II 
Price,   K.  C,  Provincial  Treasurer  for  On- 
tario, with  the  rsull  lhat   the  intimation  was 
held    out    that    there    would    lie    reductions    in 
the  tax  in  <  tularin  in    1!''J7. 


Ontario  Urges  Film  Quota 

Legislators    Advocate    Showing    of 
More     Pictures     Made     in     Britain 


AM'  »\  E   n  .-i-  madi the  floor  of  the 
<  (ntario    Legislal ure    at    Toronto    on 
March    2fj    to    provide    a    film    quota 
law  for  the  manj  of  the   Province 

Rus -ell  Nesbit,  a  member  for  Toronto, 
iduced  a  mot  ion  \>i<>\  iding  thai  75  per 
cent  of  the  pictures  show  n  in  the  Pro\  tnce 
should  be  made  in  the  British  Empire.  The 
motion  resulted  in  a  lengthj  debate.  Nesbitl 
said  that  it  was  compulsory  in  Australia  foi 
theatres  to  show  1.00Q  feet  of  British  made 
lilm  on  every  programmi  but  Hon,  \Y.  II. 
Price  the  Prov  incial  TVeasui  er  declared 
that  the  situation  would  have  to  be  met  in 
.i  practical  way. 

lion.    Mr.    Price    read    from    a    report    ol 
the  Ontario   Board  of   Mo\  inn    Pict"i  e   ' 
sors  for   1  !>•_>.">  which   showed   thai   99J4   per 
cent  of  all  pictun  1  in  <  Intario 

made  in  the  United  States  A  number  of 
companies  had  been  formed  in  Canada  to 
make  pictures  but   mosl    of  tnem   had 


out   of  business   because  oi    the  competition 
ol    the   I  -  S    producers. 

■■I  will  saj  tin-  thai  if  British  and 
<  anadian  films  are  made,  we  will  see  thai 
1 1 1 1 ■  \  are  shown,"  declared  Mr.  Price,  who 
referred  to  the  work  which  was  being  done 
by    t he    •  >ntario    <  iovernmenl     al     it-    own 

studio    in    Trenton.   (  Milni  io 


Moe    Grcenwald    of    Stanley 
Company  Passes  Away 

Moe  Greenwald,  head  of  the  Stanley    Ad 
vertising  Company  and  for  mam  years 

i. iled    with    I  lie   S|;inle\     I'lillllillll)    ol     America. 

died  recently  after  a  brief  illness.  The  pass 
i n>r  of  Greenwald,  who  was  familiarly  known 
throughout  the  industry  in  Philadelphia  as 
"I  ncle  Moe,"  removes  one  of  t he  mosl  pop 

ul.-ir   i1  :nre-   ol    i lie   film    fraternity   in   this 
territory. 


Complaint  Says  Credit 
Committee  Encroaches 
on  Film  Board  Rights 

A  complain!  thai  the  jurisdiction  of  the 
Film  Boards  of  Trade  i-  encroached  upon 
by    the    Credil    Committee    is    now    lodged 

with  the  Motion  Picture  Producer-  .-not 
Distributors  of  America,  Inc.,  by  the  Mo- 
tion Picture  Theatre  Owners  of  America, 
through  its  Business  Manager  Joseph  M. 
Seider.  In  an  official  letter  to  Will  II. 
I  [ays,  Mr.  Seider  writes  : 

"In  spite  of  the  provisions  of  the  eon- 
tract  now  in  use,  the  Film  Boards  of  Trade 
have  organized  what  they  call  a  'Credit 
Committee'  for  the  sole  purpose  of  forcing 
the  purchasers  of  theatre-  to  assume  eon- 
tracts  even  though  they  had  not  assumed 
them." 

Mr.  Seider's  letter  indicates  that  he  bases 
his  chief  contention  upon  the  ground  that 
it  is  up  to  the  Film  Boards  of  Trade,  the 
accepted  medium  for  arbitration,  to  pass 
upon  the  merits  of  such  a  situation  which 
in  the  new  form  of  contract,  according  to 
the  Business  Manager,  provides  that  "where 
a  purchaser  of  a  theatre  accepts  an  assign- 
ment in  writing  and  the  assignment  is  con- 
sented to  by  the  distributor,  then  the  seller 
i-    relieved   from   responsibility." 

In  reply  to  this  complaint.  Gabriel  lie--, 
general  attorney  for  the  Hay.-  Organization 
wrote  Mr.  Seider  a  letter  of  which  the  fol- 
lowing paragraph  may  be  considered  a  sum- 
mation : 

"Abuses  and  unfair  practice-  have  reached 
such  an  extent  that  losses  running  into  the 
hundred-  of  thousands  of  dollars  were  sus- 
tained by  the  distributors  of  motion  pictures. 
These  abuses  became  so  prevalent  it  was 
common    talk    in    the   industrj    that    all    an 

exhibitor  had  to  do  to  avoid  his  uncompleted 
contracts  was  to  transfer  his  theatre." 

Seider  immediatetly  responded  to  the  ex- 
planation by  the  Hays'  attorney  with  the 
declaration  : 

••It  i-  apparent  thai  the  intent  as  indi- 
cated h\  the  language  of  the  rule-  and  regu- 
lations for  the  establishment  and  operation 
of  the  Credit  Committee  is  nol  carried  out 
by  the  Credit  Committees.  Distributors  of 
motion  pictures  have  grasped  the  oppor- 
tunity to  force  the  acceptance  h\  theatre 
owners  of  contracts  which  they  had  not  as 
sumed.  Surely,  it  i-  fairer  thai  the  Arbitra- 
tion Hoard-,  under  the  Uniform  Contract, 
determine  whether  a  theatre  owner  is  guilty 
of  such  practice  or  not,  in  preference  to  your 
Committees  arriving  al   a   determination. 

P.   D.  C.  Lodges  Complaint 
Against  N.  J.  House 

A  complaint  was  recently  filed  with  the 
Arbitration  Board  bj  Producer-  Distributors 
Corporation  againsl  Doughty's  Pier.  Cape 
May;   V   J.,  charging    thai    of  the   thirteen 

picture-      booked      b\      the     pier     owner-      la-t 

summer  only  two  were  played  during  the 
year.  The  house  closed  al  the  expiration 
ol  the  resorl  season  in  September.  In  order 
to  establish  a  claim,  a  picture  was  shipped 
to  the  pier  owner-  m  February  but  could 
not  be  accepted  or  played.  A  claim  for  the 
inal  booking  contract  price  was  Hied 
with  the  Board,  and  after  considerable  dis- 
cussion it  was  decided  that  ma-much  as  ihe 
theatre   had    been   closed,   the  owners   could 

not    be   compelled    to    pn\     for   the  eleven    pic 
lure-    not    played.        It    was    ruled,    however. 
thai    upon   the   opening    of   the   house   next 
summer  the  eleven  remaining  pictures  on  the 
schedule  musl  be  played  and  paid  for. 


April    10 ,     19  26 


1589 


"The  Flaming  Frontier" 
Premiere    April    3 

FINAL  arrangements  have  been 
completed  for  the  premiere  of 
"The  Flaming  Frontier,"  Uni- 
versal's  epic  of  the  West,  which  will  take 
place  at  the  Colony  theatre,  New  York 
City,  on  April  third  at  Midnight.  The 
lobby  of  the  theatre  has  been  converted 
into  a  wigwam  with  a  number  of  real 
Indians  bivouacked  there,  and  an  elec- 
tric sign  of  huge  proportions  has  been 
placed  on  the  front  of  the  theatre. 

Gold  tickets  have  been  sent  to  the  in- 
vited guests  and  the  regular  admission 
for  the  evening  for  the  few  remaining 
tickets  has  been  set  at  five  dollars. 
Celebrities  in  all  walks  of  life  are  ex- 
pected to  attend  the  premiere. 


Canadians  Will  Aid  Work  on 
"Trail  of  '98" 

Through  Raymond  S.  Peck,  the  Motion' 
Picture  Bureau  of  Trade  and  Commerce  al 
Ottawa  has  offered  its  full  cooperation  to 
Clarence  Brown,  the  director,  for  the  filming 
of  t he  Robert  W.  Service  story,  "The  Trail 
of  '98."  Government  agents  are  investigating 
housing  and  transportation  conditions  in 
order  that  Brown  might  have  full  details 
before  moving  a  large  group  of  players  and 
equipment  to  the  Canadian  Northwest.  Pro- 
duction of  the  story  is  planned  to  begin 
within  the  next  three  weeks. 


Donald    Crisp    Will    Direct 
Vera  Reynolds  Film 

Vera  Reynold's  first  starring  vehicle  for 
Cecil  B.  De  Mille,  "Sunny  Ducrow,"  will  be 
directed  by  Donald  Crisp.  Crisp  was  one  of 
the  earliest  directors  having  deserted  grand 
opera  as  early  as  1907  to  become  an  actor 
in  the  films  where  the  years  of  experience 
gained  stood  him  in  good  stead  dining  the 
years  of  his  directorship. 


Jannings  Feature  Released  as 
"Three  Wax  Men" 

When  the  Emil  Jannings  starring  vehicle, 
recently  purchased  by  Edwin  Miles  Fadman, 
is  given  its  general  release  next  September 
it  will  bear  the  title  of  "The  Three  Wax 
Men"  instead  of  the  title  it  bore  when  pro- 
duced in  Europe  which  was  "The  Three 
Wax    Works." 


"Morgansons   Finish"    Now 
in  Production 

The  Jack  London  story,  "Morganson's 
Finish,"  is  now  in  the  coure  of  production. 
The  cast  includes  Anita  Stewart,  Mahlon 
Hamilton,  Johnnie  Walker,  Victor  Potel 
and  others.  The  picture  is  to  be  released 
by  Tiffany  Productions,   Inc.,  early  in  May. 


"Flaming       Forest"       Script 
Being  Completed 

The  scenario  of  James  Oliver  Curwood's 
story,  "The  Flaming  Forest"  is  being 
finished  by  Waldemar  Young  at  the  Metro- 
Goldwyn-Mayer  studios.  This  is  a  Cosmo- 
politan production  under  the  direction  of 
Reginald  Barker. 


Associated  Gives  New  Service 

Installing  New  Recording  System  in 
Branches    for    Aid    of    Exhibitors 


ASSOCIATED  EXHIBITORS  is  in- 
stalling a  new  recording  system  in  its 
branches  to  aid  exhibitors,  and  fa- 
cilitate the  handling  of  individual  accounts 
in  each  territory.  The  new  system  will  make 
possible  an  instantaneous  and  all-inclusive 
survey  of  any  situation   in   the  country. 

E.  J.  Smith,  General  Sales  Manager  of 
Associated  Exhbitors,  Inc.,  is  responsible 
for  the  innovation  in  exchange  operation. 

Associated  Exhibitors  are  detailing  a  man 
from  the  home  office  who  has  made  a 
thorough  investigation  of  exchange  opera- 
tion from  both  the  home  office  and  branch 
viewpoints,  to  establish  greater  coordination 
of  effort  between  the  managerial  centers 
and  sub-divisions  of  the  company.  They 
are  aiming  to  eliminate  all  unnecessary  and 
usless  records  and  install  a  system  which 
will  reveal  the  exact  state  of  any  exhibitor's 
account  at  a  glance. 

To  head  the  Exhibitor  Service.  Mr.  Smith 
-elected  H.  C.  Bolger,  who  takes  the  title 
of  Chief  Auditing  Hooker  of  Associated 
Exhibitors.  During  the  next  few  month- 
Mr.  Borger  will  visit  every  exchange  oper- 
ated by  Associated  Exhibitors,  Inc.,  for  the 
purpose  of  going  over  each  account  listed 
and  instructing  the  local  booker  as  to  its 
proper  handling  after  a  study  of  the  con- 
ditions that   exist   in   the   locale.      Showmen 


in  .ill  part-  of  the  country  will,  as  a  eon- 
sequence,  enjoy  a  protection  and  a  consid- 
eration' that  will  practically  guarantee  the 
successful  presentation  of  all  pictures  for 
winch   thev  contract. 


Bonus    to    be    Awarded    for 
Summer   Sales   Drive 

The  sales  cabinet  of  First  National  an- 
nounce- that  a  bonus  of  one  week's  salary 
will  be  paid  to  the  employees  in  the  three 
branches  whose  gross  billings  for  the  thir- 
teen weeks  summer  sales  drive  show  the 
highest  percentage  against  quota.  To  the 
employees  of  all  other  branches  wdiose  bill- 
ings exceed  the  quota,  a  bonus  of  one  week's 
salary  will  also  be  paid. 


Warner    Baxter    Signed    for 
"Mismates" 

Warner  Baxter  has  been  signed  to  play 
opposite  Doris  Kenyon  in  "Mi-mate,-"  which 
Fail  Hudson  will  produce  for  First  National 
release.  Charles  Bra'bin  is  directing  and 
production  was  started  on  April  5th.  Nich- 
olas T.  Harrows  has  been  engaged  as  comedy 
instructor. 


1590 


Gene   Tunney 


Gene  Tunney,  Heavyweight  Championship 

Aspirant,  Signed  by  Pathe 

|ATHE  announces  the  signing  of  Gene  Tunney, 
contender  for  the  heavyweight  championship 
of  the  world  to  play  the  leading  role  in  a 
serial  film  to  be  placed  in  immediate  production. 
Tunney  and  his  Manager  Billy  Gibson  leave  for 
the  Coast  this  week  where  production  plans  are 
already  under  way  for  the  ten-chapter  film  play.  Assistant  General 
Manager  J.  E.  Storey  of  Pathe,  will  supervise  the  making  of  the  Tunney 
serial.  Frank  Leon  Smith  is  responsible  for  the  scenario  and  Spencer 
Bennett  is  expected  to  wield  the  megaphone.  The  details  concerning 
the  story  have  not  been  made  public  but  it  is  understood  that  Tunney 
will  portray  a  red-blooded  ex-marine  whose  physical  prowess  aids  him 
in  thwarting  all  obstacles  and  upholding  the  reputation  of  the  marines. 
The  new  Pathe  serial  star  is  known  in  private  life  as  James  Joseph 
Tunney.  He  is  twenty-seven  years  old,  having  been  born  in  Perry 
Street,  New  York  City  on  May  25,  1898.  He  was  educated  in  the  public 
schools  of  New  York  and  graduated  from  high  school. 


First    National  in  South 

Depinet  Announces  Plans  to  Open   New 
Exchange  in  Memphis — Divides  Territory 

W.  E.  Callaway,  supervisor  of  the  south- 
ern territory,  will  be  in  charge  of  the 
launching  of  the  new  branch  and  the  installa- 
i urn  of  the  office  staff. 

II.  1).  Parks,  salesman  of  the  Dallas 
branch,  covering  Arkansas  and  II.  S.  Bow- 
man, who  covers  Memphis  and  western  Ten- 
nessee, out  of  Louisville,  have  been  assigned 
hi  tlie  Memphis  exchange.  Other  appoint- 
ments H  ill  be  made  soon. 

Willi  the  new  branch  Firsl  National  will 
have  tori\  eschang.es  in  all,  other-  being  at 
Albany,  Atlanta,  Boston,  Buffalo,  Charlotte, 
Chicago,  Cincinnati,  Cleveland,  Dallas,  Den- 
ver, Des  Moines,  Detroit,  Indianapolis,  Kan- 
sas City,  Los  Angeles,  Louisville,  Milwaukee, 
Minneapolis,  New  Haven,  New  Jersey,  New 
Orleans,  New  York,  Oklahoma  City,  Omaha, 
Philadelphia,  Pittsburgh,  Portland,  St. 
Louis,  Salt  Lake  City,  San  Francisco,  Seat- 
tle, Washington,  Calgary,  Montreal.  St. 
John,    Toronto,    Vancouver,    Winnipeg    and 

Mexico    (  'ltv. 


ANNOUNCEMENT  thai  Firsl  National 
will  open  a  new  branch  exchange  in 
Memphis,  Term.,  as  soon  as  suitable 
quarters  can  be  obtained  there,  was  made 
this  week  by  Ned  E.  Depinet,  southern  sale 
manager  of  the  company.  The  move,  it  is 
explained,  is  made  in  response  to  the  needs 
of  the  territory  and  as  a  means  of  facilitating 
service  to  exhibitors  in  the  districts  covered 
l),\    the  new    branch. 

The  arrangement  will  bring  about  a  re 
division  of  the  territory.  The  Memphis 
branch  will  absorb  pari  of  the  territory  now 
served  by  the  St.  Louis,  Dallas,  New  Orleans 
and  Louisville  branches.  Service  going  out 
■  •I  Memphs  will  cover  all  of  Arkansas,  Ten 
ee,  ivesl  oi  thi  Tennessee  River,  North- 
ern Mississippi  and  pari  of  northwestern 
\  labama. 

i  lonl  t  acl  for  I  he  erecton  of  an  exchange 
building  will  be  (dosed  this  week.  It  is  hoped 
that  the  new  building  will  be  readj  for 
occupancj    within  ninety  daj  -. 


.1/  o  t  i  o  it     P  i  c  t  u  r  c     N 

Universal  District 

Sales  Meet  at  New 

Orleans  This  Week 

In  accordance   with  the  plan  to  hold  d 
trict  sales  conventions  instead  oi  the  national 
ering  as  niversal   sales 

beads   this  week   are   conducting  a   me< 
in   New   Orleans.     Branch   managers, 

exploiteers    and    accessor]    men    from 
the   .southern    branches   are    in    a  e    at 

the  convention,   which    i-    :  eld   under 

the  supervision  of  Ralph   li.   William-,  sales 
director  of  the  district. 

The  convention    follows   similar  meetings 

i. cull-,   iii  Detroit  and  Chicago.    Next 

week  the  Los  Angeles   convention   will  take 

place. 

The  New   Qrleart  as  held  in  the 

Roosevell  Hotel  in  thai  city.  The  offices  rep- 
resented are  New  Orleans,  Atlanta.  Char- 
lotte, Dallas,  Jacksonville,  Memphis,  El 
Paso,  and  Oklahoma  City.  Anion-  the 
home  office  executives  present  with  Wil- 
liams in  New  Orleans  are  Julius  singer, 
manager  for  Short  Product;  Joseph 
Friedman,  sales  manager  for  Reginald  Denny 
Productions,  and  Dave  Bader,  manager  of 
advertising  accessories  for  Universal. 


Fire  Destroys  Two  Theatres 
in  New  Brunswick,  Canada 

Two  of  the  leading  theatres  of  Moneton, 
N.  I'..,  were  destroyed  and  a  volunteer  fire- 
man was  killed  by  the  crash  of  a  falling 
wall  when  lire  swepl  the  Capitol  and  Em- 
press Theatres  early  on  the  morning  of 
March  26.  The  origin  of  the  fire  is  un- 
known. Flames  were  firsl  discovered  in  the 
Capitol  Theatre,  leaping  high  into  the  air 
as  the  fire  department  arrived  on  the  scene. 
The  fire  quicklj  spread  to  the  Empress  The- 
atre which  was  on  an  adjacent  sit,,  and  both 
houses  were  soon  in  ruins.  The  theatres 
were  operated  b\  the  Eastern  Amusement 
Companies  of  Moneton.  Alexander  Torrie, 
manager  of  that  concern,  estimated  the  loss 

at    more    than    *-Jilii,i 


Third  semi-annual  banquet  of  the  Memphis-Little  Rock  Film  Board  of  Trade  at  the  Hotel  Claridge.  Memphis, 
March  20th.  Talks  given  included  "Why  We  Should  Boost  Memphis  as  a  Film  Centre."  Prcs.  C.  E.  Hilgers, 
Paramount:  "Fire  Prevention,"  W.  E.  Sipc.  Universal;  "Good  Accomplished  by  Film  Board,"  J.  L.  Franconi, 
O.;  "Changes  in  Theatre  Ownership."  C.  E.  McKean,  Fox :  "Why  I  Think  the  Memphis  Little 
Rock    Board    is    Best."    Alma    A.     Walton,    secretary;     and   a    talk    by    Hank    Hearn.    southern    district    manager 

for    Associated     Exhibitors. 


Greiver,    Lieber    Turn    Over 
Interests  to  New  Co. 

Robert  Lieber  and  John  Servaas,  both 
of  the  II.  Lieber  Company,  have  completed 
a  ileal  with  S.  I'..  Greiver  of  Crei\er  Pro- 
duction-, Chicago,  wherebj  the  interests  of 
the  II.  Lieber  Compear;  and  the  Indiana 
interests  of  Greiver  Productions  were  taken 
over  h\  The  Mid  West  Film  Company,  a 
corporation  aewlj  organized  ITi  the  State 
of    Indiana. 

John  Servas  remain-  in  charge  of  the 
sales  activitj  oi  the  new  corporation  and 
becomes  its  secretary  and  treasurer.  E< 
will  retain  his  presenl  offices  at  218  Wim- 
Building,  Indianapolis,  S.  B.  Greiver 
was  elected  presidenl  of  the  <  lompany. 

British  Film  Personality  Sails 
for  New  York 

.lei'i'rev  Bernard,  prominenl  figure  in 
the  British  film  industry,  -ailed  Tuesday. 
March  30th  on  the  Leviathan  for  Nev.   Fork, 

where  he    will    -top   at    the    Algonquin    Dote). 

lie  i-  taking  with  him  sis  two  reelers  oi 
Donaghue  pictures  feating  Stephen  Dona 
.  England's  premier  jockey,  which  have 
attained  considerable  success  in  thai  conn 
try.  Also  a  print  of  "The  Lasl  Days  of 
Pompeii,"  a  Continental  picture  which  will 
be  -lew  n  in  England  in  a  tew  daj  -. 


April    10,     19  26 


1591 


"Up   in   Mabel's   Room" 
Goes  as  Special 

FOLLOWING  several  conferences 
between  executives  of  Producers 
Distributing  Corporation  and 
Charlie  Christie  relative  to  the  Al.  Chris- 
tie features  for  the  current  and  coming 
season,  it  was  decided  to  withdraw  the 
production  of  "The  Champion  Lover," 
the  third  Christie  on  the  current 
schedule,  in  order  to  accommodate  the 
release  of  the  special  now  being  filmed 
from  the  stage  farce  "Up  in  Mabel's 
Room." 

Upon  the  acquisition  of  Marie  Pre- 
vost  by  Metropolitan  Pictures  under  a 
contract  that  made  her  services  available 
for  the  leading  role  in  "Up  in  Mabel's 
Room,"  it  was  decided  to  produce  this 
subject  at  once  and  release  it  as  a  special 
to  be  sold  separately,  immediately  upon 
completion. 


Cast  of  Monta   Bell's   "The 
Boy  Friend"  Enlarged 

The  supporting  east  of  Monta  Bell's  new 
production  for  Metro-Goldwyn-Mayer,  "The 
Boy  Friend,"  a  story  of  small  town  folk, 
has  been  augmented  by  the  addition  of 
Estelle  Clarke,  Virginia  Bradford,  Walter 
Tennyson,  Otto  Hoffman,  Archie  Burke, 
Edgar  Norton,  Ruth  Hanforth,  Dorothy 
Seay,  Aileen  Manning,  C.  Gelbert  and 
Evelyn  Atkinson.  The  leading  roles  are 
being-  played  by  Marceline  Day,  Johnnie 
Harron,  Gertrude  Astor,  Elizabeth  Patter- 
son, Mai'del  Turner  and  Gwen  Lee. 


Johnnie    Walker    Added    to 
"Old  Ironsides"  Cast 

Johnnie  Walker  has  been  engaged  by 
Paramount  to  play  the  part  of  Stephen 
Decatur  in  the  historical  film  "Old  Iron- 
sides" now  being  produced  by  James  Cruze. 
The  story  was  dramatized  by  Laurence 
Stallings  from  material  prepared  by  Walter 
Woods  and  Henry  Carr.  The  cast  already 
consists  of  Wallace  Beery,  George  Ban- 
croft, Esther  Ralston,   and   Charles  Farrell. 


Morning    Shows   at   Warner 
Theatre  Easter  Week 

Warner  Brothers  have  decided  to  give 
morning  shows  which  will  start  at  ten-thirty 
next  week  in  order  that  children  may  get 
a  chance  to  see  R in-Tin-Tin  in  person  in 
connection  with  "The  Night  Cry"  his  latest 
starring  picture  which  will  play  the  Warner 
theatre,  New  York  during  Easter  week, 
starting  Monday  morning,  April  5th. 


Author  of  "Clinging  Vine" 
Leaves  for  Hollywood 

Zelda  Sears,  author  of  "The  Clinging 
Vine,"  left  New  York  on  March  25th,  for 
Los  Angeles  to  assist  the  De  Mille  writers 
in  the  adaptation  of  her  story  for  Leatrice 
Joy's  next  starring  vehicle. 


Crosland    to     Again     Direct 
John  Barrymore 

Alan  Crosland  has  again  been  chosen  to 
direct  John  Barrymore  in  his  third  produc- 
tion for  Warner  Bros.,  as  yet  untitled.  Cros- 
land also  directed  Barrymore  in  "Don  Juan." 


"Uncle  Tom's  Cabin"  Revised 

Director  Pollard  Will  Change  the  Story 
to  Avoid  Offence  to  Any  Part  of  Country 

Yet  I  shall  stress  one  fact  :  thai  men  like 
Simon  Legree — against  whom  Mrs.  Stowe's 
diatribe  was  justly  directed — were  not 
Southerners,  but  actually  were  speculators 
in  human  chatties  who  came  from  an  en- 
tirely different  section  of  the  country.  It 
was  men  like  Legree,  Haley,  Marks  and 
Loker  who  caused  the  Negro  his  most  cruel 
suffering — not  the  Southern  plantation 
owners.  The  true  Southerner  was  and  is — 
and  the  Negro  will  be  the  first  to  bear  me 
out  in  this — kindly,  considerate  and,  in 
short,  the  Negro's  best  friend.  It  was  not 
until  men  like  Legree  came  below  the 
Mason-Dixon  line  to  exploit  the  siaves,  that 
the  term  'massa,'  changed  from  an  affec- 
tionate word  to  one  denoting  a  cruel, 
tyrannical  oppressor." 

Paul  E.  Perez,  of  Universale  Home 
Office  Publicity  Department,  has  been  as- 
signed to  do  special  publicity  work  with  the 
''Uncle  Tom's  Cabin"  company  now  mak- 
ing  under  the  direction  of  Pollard. 


DUE  to  being  stricken  with  influenza 
while  on  location  at  Plattsburgh, 
New  York,  where  he  was  filming 
scenes  for  "Uncle  Tom's  Cabin,"  Harry 
Pollard,  who  is  directing  the  Universal 
production,  has  been  forced  to  return  to 
the  city  for  medical  treatment.  The  unit 
will  continue  work  at  Plattsburgh  under 
the  direction  of  Pollard's  assistant  director 
.Messenger. 

To  avoid  offending  any  particular  section 
of  the  country,  Pollard  has  revised  the 
Stowe  epoch-making  narrative  in  such  a 
way  that  it  will  exert  a  direct  and  powerful 
appeal  upon  those  who  considered  the  book 
in  its  original  form  savored  of  propaganda. 
Regarding  the  changes  he  and  A.  P. 
Younger,  Universal  scenarist,  have  made  in 
the  Harriet  Beecher  Stowe  narrative,  Pol- 
lard says  : 

"In  our  picture  of  'Uncle  Tom's  Cabin' 
there    will    be    no    vindictiveness,    no    spite. 


Tiffany  Planning  Ad  Campaign 

Hoffmann  Announces  Vigorous  Drive  Will 
Be  Used  to  Launch    1926-27  Productions 


ANNOUNCES'*;  a  production  schedule 
of  20  feature  productions  for  the 
1926-27  season,  M.  H.  Hoffman,  vice- 
president  of  Tiffany  Productions,  Inc.,  stated 
that  plans  have  been  made  whereby  that 
company  will  expend  a  considerable  sum  in 
advertising  to  launch  the  schedule  for  the 
coming  season.  There  will  be  a  concentrated 
effort,  he  states,  to  sell  the  Tiffany  product  to 
the  theatre  going  public  and  that  the  ad 
campaign  will  be  carried  through  the  medium 
of  the  trade  press,  daily  papers  and  other 
media. 


The  schedule  announced  by  Tiffany  as  thv, 
"Twenty  Tiffany  Gems,'  will  be  franchised 
and  distributed  nationally  through  exchanges 
of  the  company.  Titles  of  the  first  ten  fea- 
tures are:  "That  Model  From  Paris," 
"Flaming  Timber,"  "Fools  of  Fashion," 
"The  Tempest,"  "One  Hour  of  Love," 
"Wives,"  "Sin  Cargo,"  "Squads  Right," 
"The  Steeplechase"  and  "The  Tiger." 

In  speaking  of  the  plans  as  mapped  out 
by  the  Tiffany  organization  for  the  coming 
year,  Mr.  Hoffman  said : 

"During  1925-1926  we  conclusively  showed 
to  the  exhibitor  and  to  the  general  public  that 
the  Tiffany  organization  did  not  stop  at 
cost  and  effort  in  the  production  of  their 
pictures.  For  the  coming  year  even  a  greater 
amount  of  money  is  to  be  spent  on  the 
Twenty  Tiffany  Gems  to  make  them  out- 
standing productions,  both  in  the  independ- 
ent and  national  field.  We  intend  to  make 
the  name  'Tiffany'  one  to  reckon  with  in  the 
motion   picture  industry." 


William  C.  de  Mille.  who  is  joining  the  ranks  of 
producer-directors  for  Producers  Distributing  Cor- 
poration,   and    will    start    his    first    production    shortly. 


William     De     Mille     Joins 
P.  D.  C.  Organization 

An  official  announcement  from  the  De 
Mille  studios  confirmed  this  week  the  rumor 
that  William  De  Mille  would  follow  his 
brother,  Cecil  B.,  into  the  ranks  of  the  inde- 
pendents. Upon  the  completion  of  "The 
Runaway,"  featuring  Clara  Bow,  William 
De  Mille  moved  from  the  Famous  Players 
studio  to  the  De  Mille  studio  where  he  is 
now  making  preparations  to  direct  Leatrice 
Joy  in  an  original  story  by  Lenore  Coffee, 
"For  Alimony  Only,"  to  be  released  by 
Producers  Distributing  Corporation. 

Since  1918  when  he  turned  his  attention 
from  the  stage  to  the  screen  William  De 
Mille  has  directed  some  fifty  pictures  for 
Famous  Players. 


1592 


.1/  ot  i  a  ii     P  i  c  t  ur  e     N  e  ?>.'  .c 


and  conferred  with  leading  exhibitors,  whom 
he  found  t<>  be  greatly  interested  in  the 
forthcoming  product  of  Firs!  National. 
"Generallj  speaking,  business  seemed  to  be 
better  than  a  year  ago  at  this  time,"  said 
Mr.  Depinet,  "ami  exhibitors  are  confidenl 
t li.it  they  ran  keep  it  on  the  up  grade  it' 
tlic\  are  -< u j > j »1  i« ■< I  with  the  righl  -on  of 
box  oilier  pictures.  I  found  a  demand  Eoi 
railv  bookings  of  'Irene'  and  TKiki,'  also 
'Tramp,  Tramp,  Tramp.'  Another  picture 
that  exhibitors  seem  anxious  t"  see  is  'The 
Greater  Glory.'  " 


Scenes    from    "Oh,    Baby."    an    AI    Lichtman    production    released    through    Universal. 

Excellent  Outlook  for  Summer 

First    National    Sales    Managers    Back    From 
Trip  Report  Exhibitors  Ready  to  Beat  Slump 

NED  MARIN,  western  sale-  manager, 
and  Ned  Depinet,  southern  sales 
manager  for  Firsl  National  who 
i  jusl  returned  from  a  trip  through 
their  respective  territories  reporl  thai  es 
bibitors  evince  a  more  enthusiastic  attitude 
m  getting  ready  to  combat  the  summer 
«lump  in  business. 

Exhibitors  are  beginning  to  realize  thai 
the  t\  pe  of  bouse  erected  during  the  pasl 
irw  years  is  adequate]}  ventilated  and  pro- 
vides comfortable  surroundings  no  matter 
what  the  temperature,  say  Marin  and 
Depinet.  All  that  is  needed  now  to  keep 
the   exhibitor   on    his    toes    during    the    bol 

months  is  an         I ;  a  -  upplj  of  g I 

pictures. 

"( »n  no  pre\  ious  trip  i  hrough  the  West," 
said  Mi.  Mann,  "have  I  found  exhibitors 
so  keenly  interested  in  the  produel  to  be 
supplied  them  during  the  summer.    The  one 

I    to    be    thai    companies    would 

withhold  then-  besl  pictures  as  too  Ere 
quently  has  been  the  case  in  the  past.  It 
happens  thai    Firsl    National   is  in  a  strong 

position     I  hi-    J  ear     w  ilh     a     number    ol     the 

finesl    pictures    t      entire    program    re 

.1  for  the  Spring  and    Summei       When 

I    told   exhibitors   thai    we   would    have   two 

Golleen     Moore    pictures,    two    more 

<  nrnme  ( rriffith,   two   Richard    Barl helm.     , 

Milton  Sills  and  two  Robei  I   Kane  pro 
rluctions,  thej    were  encouraged  to  go  aftei 
business  in  an  b   gre    ive  fa  shion   regardless 
of  the  season." 

twelve  branches  in  the  Southern 

tory,    Mr.    Depinel    conducted    meetings 


Charlie  Murray  Comes  East 
to  Act  in  "Mismates" 

On  Tuesday,  March  30th,  Charlie  Murray 
arrived  in  New  5Tork  from  Bollywood  to 
pla\  a  comedj  rule  in  "Mismates,"  an  Earl 
Eudson  Firsl  National  production  to  be 
filmed  at  the  Eastern  studios.  The  storj 
written  by  Myron  C.  Fagan  will  have  Doris 
Kenyon,  Warner  Baxter  and  Philo  McCul 
lough  in  the  casl  and  will  be  directed  bj 
Charles    I'.rabin. 


M.  G.  M.  Signs  H.  B.  Warner 
for  "The  Temptress" 

[rving  Gr.  Thalberg,  studio  executive  of 
Metro-Goldwyn  Mayer,  has  signed  H.  B. 
Warner  to  a  contracl  to  plaj  as  Fontanoy 
in    the    Cosmopolitan    production    oi    "The 

Temptress"    under    the   direction    of    Maurice 

stiller.     Warner  is   a    veteran    both  of  the 
-i.il'c  and  screen. 


Hal   Roach   Lot   is   Scene   of 
Great  Activity 

The  product] »f  four  comedies  and  the 

signing  of  directors  of  note  indicate  busy 
tunes  at  the  Roach  comedy  lots.  Supporting 
Glenn  Tryon  in  "Ukelele  Shieks"  his  cur- 
rent  release  for  Pathe  are  .Martha  Sleeper. 

Mack  Swain,  Vivian  Oakland.  Bull  Montana, 
.liininie  Finlayson  and  Helen  Gilmore.  Foi 
the  Tryon  corned]  following  this,  "Say  It 
With  Babies"  now  in  the  editorial  stage, 
Hal  Roach  has  selected  Eva  Novak  for  the 
leading  feminine  part. 

"Long  Fliv  the  King,"  Charley  Chase's 
new  comedy  under  the  direction  of  Leo 
McCarey,  presents  a  mythical  kingdom  plol 
with  Fred  Malatesta,  -Max  Davidson  and 
.Martha  Sleeper  in  the  cast.  Following  the 
completion    of    "Uncle     Tom's     Uncle."     a 

burlesque  of  "Uncle  T V  Cabin"  and  at'ter 

a  shorl  vacation,  the  popular  "Our  Gang" 
i-  hack  at  work  again  under  the  directum 
of  Robert  McGowan. 

F.  Richard  Jones,  director-general  has  se- 
cured the  services  of  Beatrice  Van.  well 
known  writer,  and  Jerome  Storm  feature  di- 
rector of  note,  as  members  of  his  staff. 
Jones  declared,  "Big  players  in  comedies 
would  be  a  loss  without  the  besl  in  direction, 
stories  and  sets  a-  a  background  for  then 
work. 


"Lord  Hokum"  Title  of  New 
Horton  Feature 

Samuel  S.  Eutchinson  ha-  definitely  de 
cided  upon  "Lord  Hokum."  as  the  title  id 
the  next  Edward  Everett  Horton  comedj 
feature  which  i-  now  being  directed  by  Llyod 
[ngrahm   at    the   Associated   studio   in    Los 

AilgeleS.        The    Casl     -elected     by     Hutchinson 

and      [ngrahm     include     Dorothy     Devore, 
Frank     Elliot,    Otis     Harlan.      Kay     Deslvs, 
Edythe   chapman   and    Margaret    Campbell. 
The  continuity  tor  "Lord  Hokum*'  was  pre 
pared  hy  Beatrice  Van. 


Production     is     Started     on 
"Duchess  of  Buffalo" 

Production  on  "The  Duchess  of  Buffalo," 
Constance  Talmadge's  new  starring  vehicle, 
was  started  tin-  week  at  the  West  Coast 
studios  of  Firsl  National.  Sidney  A.  Frank- 
lin i-  directing  and  Walter  Pidgeon  is  play- 
ing opposite  the  -tar.  Mi--  Talmadge  has 
another  liuht  coined)  role  in  tin-  story  by 
Hans  Kraly  for  which  Raymond  L.  Schroci 
and   Edward  Clark   wrote  the  continuity. 


Florence     Vidor     Given 
Starring    Contract 

FLORENCE  VIDOR  will  be 
launched  as  a  star  in  her  next 
Paramount  picture.  Miss  Vidor's 
starring  contract  was  arranged  under 
the  direction  of  Jesse  L.  Lasky  and  was 
announced  by  Hector  Turnbull  and 
B.  P.  Schulberg.  associate  producers  at 
the  organization's  West  Coast  studio. 

Turnbull  will  be  in  charge  of  the  new 
star's  productions.  Filming  of  her  first 
stellar  vehicle.  "Love — the  Magician," 
will  begin  in  about  a  month  under  the 
direction  of  William  Wellman.  The  story 
was  written  especially  for  her  by  the 
Hungarian  dramatist,  Ernest  Vajda. 
Benjamin  Glazer  and  the  author  are 
now  at  work  on  the  screen  treatment. 


April     10,     19  26 


159.3 


Fox  Lines  Up  Stories 
for  Tom  Mix  and  Buck 
Jones  for  New  Season 

Fox  Films,  (luring  the  1926-27  season,  will 
give  the  screen  a  series  of  Tom  Mix  and 
Buck  Jones  productions,  plans  for  which 
are  now  being  made.  Authors  have  been  en- 
gaged to  write  special  stories  to  fit  the  per- 
sonalities of  these  stars  and  many  of  the 
leading  novels  and  short  stories  have  been 
purchased. 

Among  the  authors  who  are  at  work  on 
Special  stories  or  who  have  contracted  to 
write  them  are  Adela  Rogers  St.  Johns. 
Jackson  Gregory,  J.  Allan  Dunn,  Gerald 
Beaumont,  Shannon  Fife,  Charles  Darnton, 
Max  Brand  and  John  Stone. 

Mix  has  just  finished  work  on  "Hani 
Boiled,"  one  of  Shannon  Fife's  stories,.while 
Jones  has  completed  production  on  "oil 
Below  Zero,*'  an  original  story  by  John 
Stone. 

On  his  return  from  Europe  Jones  will 
start  work  on  Stone'-  screen  version  of  Max 
Brand's  story  "Dark  Rosaleen." 

Mix  will  begin  on  James  Bell  Smith's 
script  of  "Dead  Man's  Gold,"  a  drama  of 
desert  treasure,  adapted  from  a  novel  of  the 
same  name  by  J.  Allan  Dunn. 

Darnton  is  at  work  on  a  screen  history  of 
the  life  of  Kit  Carson  as  Jones'  fourth  effort 
and  Gerald  Beaumont  is  writing  "The  Silk 
Hat  Cowboy"  for  Mix. 


George  Marion  to  Title  Next 
Valentino  Film 

George  Marion,  Jr.,  has  been  chosen  to 
title  "The  Son  Of  The  Sheik,"  the  forth- 
coming Valentino  film.  This  will  the  third 
United  Artists  release  so  to  be  titled  by 
Marion. 


Some   of    the   tense    scenes   in    "Yellow    Fingers"    the    Fox      Film    Company    production. 

Paramount   Has    12   in    Work 

East  and  West  Coast  Studios  Working 
at  Top  Speed  on  Current  Productions 


Scenes    fror 
production 


i    "The   Night     Cry"     a 
starring    the    "Wonder" 


Warner     Brothers 
dog,    Rin-Tin-Tin. 


PARAMOUNT'S  east  and  west  coast 
studios  are  busily  engaged  in  the 
making  of  scenes  for  the  pictures  on 
the  current  program.  At  the  Lasky  studio 
in  Hollywood,  Pola  Negri,  Raymond  Grif- 
fith, Allan  Dwan  are  working  on  new  pro- 
ductions and  James  Cruze  with  his  "Old 
Ironsides"  company  and  Herbert  Brenon 
who  is  producing  "Beau  Geste"  are  on 
location. 

Cruze  has  anchored  his  fleet  on  the  Pa- 
cific twenty  miles  off  Los  Angeles  harbor 
and  Brenon  is  somewhere  in  the  Arizona 
desert  with  1,750  people  taking  exteriors  for 
his  latest    picture. 

Pola  Negri,  Tom  Moore  and  Ford  Ster- 
ling are  hard  at  work  on  "Good  and 
Naughty''  at  the  Lasky  studio  under  the 
direction  of  Mai  St.  Clair,  and  Raymond 
Griffith  is  busy  with  his  "Wet  Paint"  unit 
under  the  direction  of  Arthur  Rosson. 

John  Waters  is  engaged  on  his  first  di- 
rectorial assignment  "Horn  to  the  West"  in 
which  Jack  Holt,  Arlette  Marchal,  Marga- 
ret Morris  and  Raymond  Hatton  play  the 
featured  roles. 

Preparations  are  under  way  for  a  series 
of  productions,  among  them  "The  Rough 
Riders,"  "Mantrap,"  and  "The  Wedding 
March." 

"Padlocked,"  made  by  Allan  Dwan  with 
Lois  Moran  in  the  lead,  has  just  been  com- 
pleted  and   is    in   the    cutting   room. 

At  the  Long  Island  studio  production  is 
equally  as  active.  The  interior  sets  of  five 
pictures  fill  almost  every  nook  and  corner 
on  the  two  mammoth  stages.  D.  W.  Grif- 
fith is  making  his  special  production  of 
Marie  Corelli's  book,  "The  Sorrows  of  Sa- 


tan." In  the  cast  are  Adolphe  Menjou, 
Carol    Dempster   and   Ricardo    Cortez. 

Richard  Dix  is  busy  on  his  next' comedy, 
"Take  a  Chance,"  under  the  direction  of 
Gregory  La  Cava.  W.  C.  Fields  and  his 
unit  have  returned  to  the  Astoria  studio 
from  Florida  where  exteriors  were  made  for 
"It's  the  Old  Army  Game."  This  is  the 
stage  comedian's  first   stellar  vehicle. 

Bebe  Daniels  is  still  in  Florida  making 
scenes  for  the  Byron  Morgan  story,  "The 
Palm  Beach  Girl,"  under  the  direction  of 
Erie  Kenton.  The  company  will  return  to 
the  studio  within  a  few  days.  The  illness 
of  Gloria  Swanson  has  delayed  somewhat 
production  on  "Fine  Manner-."  She  has 
opposite  her  Eugene  O'Brien,  and  Lewis 
Milestone  is  directing. 


"Flying  High"  Next  Lumas 
Release  for  Fairbanks 

The  next  William  Fairbanks  picture  is 
entitled  "Flying  High"  Fairbanks  has  been 
resting  after  completing  "The  Mile  A  Min- 
ute Man"  and  will  start  this  second  of 
a  -cries  of  action  pictures  which  Camera 
Pictures  are  making  for  Lumas  release  in 
the  near  future.  The  story  is  an  adaptation 
of  William  Henry  Cook's  magazii 
"The    Watchman    Of   The   Sky." 


Titling    of    Sierra    Comedy 
Nearly  Completed 

The  titling  of  "Keep  Going"  the  second 
of  the  Sierra  Picture  comedy  dramas  star- 
ring Earl  Douglas  is  now  being  completed 
by  J.  D.  Trop. 


15'M 


1/  u  t  i  o  n     P  i  c  t  a  r  e     N  e  w  s 


Pleasures   o'.    the    Rich' 


the    title    of    a    new    Louis     Gasnier    feature    for    Tiffany    Production 
are   taken    from   the  picture. 


These   scenes 


Seven  in  Production  for  P.  D.  C. 


First  Starring  Vehi 
and  Vera  Reynolds 


SEVEN  productions  "I*  the  Eortj 
planned  by  Cecil  B.  De  Mille 
and  William  Sistrom  for  the  cur- 
rent year's  schedule  have  been  put  in  work, 
four  at  the  !>•■  Mille  studio  and  three  at 
the  Metropolitan.  These  will  be  turned 
ever  in  Producers  Distributing  Corporation 
for  disl  ribution  when  i  orapleted. 

Filming  has  been  started  on  "Sunny   Du- 
crott,"  a   novel   bj    Henrj    St.  John   Cooper 
which     Elmer      Harris     adapted     Eor     the 
en       This    will    serve   as   the    firsl    star 
ring    vehicle    Eor    Vera    Reynolds.      I  lonald 
Cripp    is    handling    the    direction    and    the 
asl  includes  Edmund  Burns,  Za 
su   Pitts,  George  K.  Arthur  and  Ethel  I  I  - 
ton. 

Priscilla    Dean   i-  about   to  start    work   on 
''Tlie    Speeding    Venus,"    her    next     produi 
lion   Eor   Meetropolitan.     Robert   Thornb^    is 
direct  ing   the   Welford    Bi  aton    >ton    w  ith   a 
supporting  cast  includin°  Johnny  Fox,  Rob 
ci't    Frazer,    I  lale    Fuller  Riwle1 

•  1.1  f .  i     Goud  '     Work     this     week     ..N 

"li'i-l.;     Business,"  a   storj    by   Jeanie    Mac 
pherson   and   Garrett    Fort.     William    B 
will  pla>  opposite  i  he  star  and  the  supp  n  [ 
Fimmj      \  -1:1  lit  .    Robert 
Edesnn,  and  Junior  Coghlnn.     Frank  I  i 
is  directing. 

Joseph  Schildkraut's  firsl  starring  vehicle 
"The  American  Sex"  is  jch  Muled  to  start 
immediately  at  the  Metropolitan  studios  un- 


cles  for  Jetta  Goudal 
Included  in  New  List 

der  the  direction  of  Joseph  Henaberry.  The 
story   is   an   adaptation    by   Jane    Murfin   of 
Frank   Adam's  novel.     Paul  Sloane  will  di 
reel    Leatrice   Joy's    next    product  inn    "The 
Clinging    Vine,"    an    adaptation    of    Zelda 

Sear's     musical     comedy     prepared     Eor     the 
screen    by    Rex    Taylor. 

Rod  La  Rocque  is  to  start  production 
within  a  week  on  his  next  starring  vehicle, 
an  adaptation  by  Garret  Fori  of  Edna  Fer- 
ber's  story  "Gigolo."  William  K.  Howard 
will  direct.  Seena  Owen  will  be  starred  in 
"The  Flame  of  the  Yukon"  on  which  pro- 
duction will  be  started  soon  at  the  .Metro 
politan  studio.  The  story  is  by  Monte  Kat 
terjohn  and  Finis  Fox  and  Will  Ritchey 
did    the   adaptation.     George    Melford    will 

direct. 


Harry  Carey   Pathe  Western 
Nearing    Completion 

The  Charles  R.  Rogers  production,  "Satan 
Town"  which  is  being  made  bj  the  Harrj 
Carej  Company  is  nearing  completion.  The 
picture  sen  es  to  int  roduce  Kat  hleen  <  lollins 
who  i-  a  discoverj  of  Rogers  and  Diri 
i    i-  .in I  Mortimer  expresses  himself  as  well 

pleased    with    her    work.       "Satan     Town"    is 
1,\     .lack     Boyle    and    has    a    supporting    east 

includ  ■       I  harles    I  laj  \ .    Ben    I  [all,    Trilbj 
,1   \eill.   Charles   Delanej    and 
Ben   I  [endricks,  Jr. 


P.  D.  C.  Will  Release 
Ralph  Ince  Version 
of  London's  'Sea  Wolf 

John  C.  1'', inn,  vice-president  and  gen- 
managi  r  ol  Producers  Distributing  i  'oi 
poiation,  announced  the  closing  of  a  eon- 
,r.i, t  this  week  between  P.  I).  C.  and  the 
:,alph  W.  luce  Corporation,  for  the  r  lease 
ol  "The  Sea  Woll"  as  adapt  d  from  lack 
London's  story  by  J.  Grubb  Alexander  and 
;  i  i  'meed  under  the  direction  of  Ralph  [nee 
iv'ho  also  plays  the  leading  role  in  the  pro- 
duction. 

It  will  be  recalled  that  the  first  screen 
entation  of  "The  Sea  Wolf."  produced 
t  iiirteen  years  ago,  ereated  a  furore  with 
Hobarl  l;,, -worth  playing  the  leading  role 
i  f  Wolf  Larsen.  Eighl  years  later,  in 
LP/20,  tin-  story  repeated  it-  triumph  w  lien 
produced  hy  Famous  Players  Lasky  with 
■  •■■•) 1 1  Beerj  and  Dick  Dalton  in  the  lead- 
ing role.-.  Ami  now,  after  a  lapse  of  an- 
other six  years  the  melodramatic  virility  ol 
the  subject  has  again  brought  it  to  the 
screen  in  a  lavish  production  by  Ralph  luce. 
In  rearranging  "The  Sea  Wolf"  for  its 
third  picturization,  J.  Grubb  Alexander 
availed  himself  of  the  assistance  of  Mrs. 
•lack  London  while  preparing  the  script, 
and  later  Mrs.  London  cooperated  with  Mr. 
Ince  during  the  entire  aiming  of  the  pic- 
ture. Mrs.  London*-  suggestions  resulted  in 
Ralph  Ince  personally  playing  the  part  of 
Wolf  Larsen  and  the  selection  of  Claire 
Adams,  Mitchell  Lewis.  Suit/.  Edwards  and 
Theodore  Von  Eltz  for  the  supporting  cast. 


Talmadge    Starts    Work    on 
The   Better  Man" 

Work  has  been  started  at  the  Universal 
studios  on  "The  Better  Man"  in  which  Rich- 
ard Talmadge  is  starred.  The  story  is  an 
adaptation  by  Arthur  Staffer  of  a  coniedy- 
drama  written  by  Clifford  Howard  and 
Burke  Jenkins,  and  will  be  directed  by 
Scott  Dunlap. 

Enid  Gregory  has  the  feminine  lead  and 
other  principals  in  the  cast  are  Margaret 
Campbell.  John  Steppling,  Charles  Ma'les. 
Herbert  Prior  and  Percy  William.  Albert 
Mat/.etti  is  assistant  director  and  Jack  Stev- 
ens, cameraman.  The  production  is  for  F. 
B.  o.  release. 


Allan  Dwan  Now  at  Work 
Cutting  "Padlocked" 

In   about    two   week-    Allan    Dwan   expect- 
to  complete  the  cutting  and  editing  of  "Pad 
locked,"   his  current    picture  for  Paramount, 

which  was  adapted  from  Res  Beach's  latesl 

novel. 


Paramount    to     Produce 
Anita  Loos  Story 

U/^  ENTLEMEN  Prefer  Blondes."' 
It  the  novelette  by  Anita  Loos 
^""^  has  been  purchased  for  screen 
production  by  Paramount.  A  stage 
version  of  the  comedy  is  now  in  prepara- 
tion by  Miss  Loos  and  John  Emerson 
for  early  presentation   on  Broadway. 

The  entire  field  of  feminine  stars  is 
being  combed  by  Mr.  Lasky  and  his 
staff  to  fill  the  two  important  roles  of 
the  Heroine,  who  is  nameless  but  chris- 
tened by  one  of  the  characters  as  The 
Lorelei,    and    Dorothy,    her    girl    friend. 


April     10,     1926 


1 595 


Warners  Start  Production  on 
Two  Pictures 

On  March  25th  Lubitsch  started  actual 
production  on  "Revillon"  the  last  of  the 
continental  comedies  which  he  will  direct 
for  Warner  Bros.  Patsy  Ruth  Miller  and 
Monte  Blue  have  been  selected  for  the  lead- 
ing roles  while  the  other  members  of  the 
east  who  were  already  chosen  are  Lily  an 
Tashman  and  Andre  Beranger.  This  title 
"Revi  Ion"  is  but   temporary. 

On  the  same  day  "The  Footloose  Widow." 
a  sequel  to  "His  Jazz  Bride"  went  into  pro- 
duction at  the  Warner  West  Coast  studios. 
It  is  an  adaptation  of  a  newspaper  serial  by 
Beatrice  Burton.  Additions  to  this  cast  an- 
nounced by  Jack  Warner  are  Jane  Winton, 
Jason  Robard  and  Douglas  Gerrard. 

The  remaining  pictures  to  be  gotten  under 
way  after  the  completion  of  "The  Footloose 
Widow"  are  "The  Passionate  Quest,"  "The 
Social  Highwayman"  and  "Broken  Heart- 
of  Hollywood." 


Audience    Test   Given      The 
Prince  of  Pilsen"  in  N.  Y. 

Las!  Monday  evening,  March  29th,  Pro- 
ducers Distributing  Corporation  subjected 
"The  Prince  of  Pilsen"  to  an  audience  test 
at  the  Symphony  Theatre  on  Broadway  and 
05th  Street.  New  York  City,  with  the  lesull 
that  John  0.  Fiinn  and  W.  J.  Morgan  have 
gone  on  record  with  the  prediction  that  the 
"Prince  of  Pilsen"  will  register  one  of  the 
most  decisive  hits  of  the  year.  This  is  an 
A.  11.  Sebastian  special  Belasco  production. 


Two    Stories    Purchased    for 
Screen  by  M-G-M 

Metro-Goldwyn-Mayer  last  week  pur- 
chased two  stories  for  screen  production, 
namely  "The  Rivals"  by  Mary  B.  Mulle'.t 
and  "Shadow  Lane"  by  Edmund  Goulding. 
The  authoress  of  "The  Rivals"  is  well  known 
for  her  magazine  stories  while  the  name  of 
Edmund  Goulding  is  familiar  to  the  industry 
through  his  directorial  work  for  Metro- 
Goldwyn-Mayer. 


Dorothy  Devore  to  Play  Lead 
in  "Senor  Daredevil'' 

Charles  R.  Rogers  has  signed  Dorothy 
Devore  to  appear  opposite  Ken  Maynard 
in  "Senor  Daredevil"  which  Rogers  is  pro- 
ducing for  First  National  release.  This  is 
Roger's  first  production  for  First  National 
under  his  contract  and  it  also  maiks  Miss 
Devore's  first  appearance  in  a  picture  for 
that  company. 


Sid  Saylor  Contracted 
to  Stern  Brothers 

SID  SAYLOR  has  been  signed  to  a 
long  term  contract  by  Stern  Broth- 
ers and  his  first  work  will  be  the 
role  o:  George  in  the  "Let  George  Do 
It"  series  of  two  reel  comedies  which 
the  Stern  Brothers  will  release  through 
Universal.  The  series  will  be  released 
about  one  a  month  during  the  1926-27 
season. 

Stern  Brothers  announce  that  they 
will  vigorously  prosecute  any  or  all 
companies  claiming  to  have  Saylor  un- 
der contract  to  make  comedies  as  the 
Sterns  state  Saylor  is  definitely  tied  up 
with  them  for  several  years. 


Scenes    from    *'  Red    Dice"    a    Cecil     B.     DeMille    production   released  through  Producers   D'.s  routing  Corporation. 

Increase  Fox  Shorts  Schedule 

Eight  Novelty  Comedies  Added — Marshall 
Ascribes  Move  to  Success  of  Laugh  Month 


INCREASED  demand  for  short  features, 
traceable  to  the  success  of  the  "National 
Laugh  Month"  drive  last  January,  has 
decided  the  Fox  company  to  add  eight  nov- 
elty comedy  productions  to  the  schedule 
wliic'i  has  been  planned  for  the  current  sea- 
son. Announcement  of  the  increased  pro- 
gram  of  short  features  was  made  by  George 
Marshall,  comedy  director-general  of  the  Fox 
West  Coast  Studios. 

Laugh  Month  was  the  first  concerted  effort 
to  bring  to  the  attention  of  theatre  patrons 
all  over  the  United  States  the  laugh  produc- 
ing value  of  short  comedies  and  the  exploita- 
tion work  was  more  than  justified  by  the  in- 
crease  in   patronage,  says   Marshall. 

"However,"  said  Marshall,  "unless  we 
make  good  comedies  all  the  exploitation  in 
the  world  won't  put  them  over.  We  are 
making  (dean,  wholesome  comedies,  with  a 
story.  The  greatly  increased  business  this 
year  proves  that  we  are  mi  the  r'ght  track." 

The  e'ght  comedies  which  will  be  added  to 
'•'ox  Films  schedule  for  1926-27,  will  make 
the  season's  total  fifty-two  instead  of  forty- 
four.  The  Van  Bibber,  Helen  and  Warren, 
().  Henry  and  Imperial  comedies  will  be 
continued. 

The  first  of  next  season's  0.  Henry's  will  1>,< 
••The  Lickpenney  Lovers."  "Rah-Rah,  He',1- 
elberg,"  the  last  of  the  1925  26  season's  Van 
Bibbers  has  just  been  finished.  It  will  be 
followed  by  "The  Swimming  Instructor," 
with  the  same  cast,  a-  the  first  for  1926-27. 

"The  Family  Picnic"  starts  the  1926-27 
year  for  "The  Married  L;fe  of  Helen  and 
Warren."  "Easy  Payments,"  with  Miss  Perrv 
and    Coolev    in    the   leads,    wi'l    folb'w    "The 


Family  Picnic."  "Light  Cyl'ncler  Bull" 
-tarts  the  Imperial  coined  es  on  their  way 
for   l!f2ii-27. 


Christie  Comedy  Stars  Off  on 
Annual  Tours 

Now  that  all  the  Christie  comedies  lor  the 
season  have  been  filmed,  ("the  last  of  them 
are  being  prepared  for  release  by  Educa- 
tional) some  of  the  participants  in  them 
have  turned  their  attention   to  other  things. 

Bobby  Vernon  has  taken  his  wife  and  small 
daughter  to  Honolulu  for  a  stay  of  two  or 
three  weeks,  while  Bill  Watson,  who  directed 
Vernon's  last  comedy  for  the  season,  and 
Mrs.  Watson,  have  sailed  for  Vancouver,  B. 
('.  Walter  Heirs  is  doing  personal  a]  pear- 
ances  in  Boston,  Chicago,  Milwaukee.  Nash- 
ville, Reading  and  Harrisburg. 

Bill   Dooley,   with   his   vaudeville   partner, 
Frances  Lee,  have  gone  to  the  San  Frani 
<  Irpheum  for  a  week. 


Casting  for    'The  Galloping 
Cowboy''  Completed 

Bill  Cody's  initial  starring  effort  for 
Associated  Exhibitors  has  heen  completed. 
The  leading  feminine  role  will  be  played  by 
Florence  Ulrich,  sister  of  the  Belasco  star, 
while  others  in  the  cast  will  be  Edmund 
ib,  Alex  Hart.  Barney  Gilmore,  Richard 
Cummings  and  David  Dunbar.  "William  -I. 
Craft  will  direct  his  original  story  bv  Adele 
Buffington  and  production  is  scheduled  to 
star!  this  week. 


1596 


.1/  oti  o  n     P  i  c  t  u  r  e     N  e  w  s 


E.  J.  Smith,  A.  E.  Sales  Chief 
Leaves  for  West 

K.  J.  Smith,  general  sales  manager  of 
Associated  Exhibitors  Lefl  New  York  for 
a  trip  of  Ave  week-  during  which  time  he 
will  vrisil  the  Pacific  Coasl  and  exchanges  in 
the  west.  Cities  on  his  list  include  Chicago, 
Omaha,  Des  Moines,  Minneapolis,  Sail  Lake 
City,  Butte,  Portland,  Seattle,  Los  Angeles 
and  San  Francisco.  Be  will  make  a  survey 
of  various  territorial  conditions  with  a  view 
of  increasing  -ale-  and  solving  distribution 
problems  that  have  arisen  in  several  centres. 
While  in  Los  Angeles  he  will  visil  the  Asso 
ciated  studios  and  confer  with  various  coasl 
officials. 


Publix     Denies     Report     of 
Short  Subject  Buying 

The  Publix  Theatres  Corporation  has 
issued  a  denial  of  i he  report  published  ill  a 
daily  film  trade  paper  at  the  time  of  the 
recent  Atlantic  City  convention,  to  the  ef- 
feci  that  the  company  was  planning  to  de- 
centralize its  buying  of  short  subjects.  The 
company  has  had  no  such  plan  in  contem- 
plation at  any  time,  according  to  D.  J. 
Chatkin,  who  is  in  charge  of  the  purchas- 
ing of  short  subjects  for  Publix.  The  buy- 
in-  for  all  the  company's  theatres  will  con- 
tinue to  be  done  at  the  home  office  in  New 
York. 


Blythe  of  P.  D.  C.  Sales  Dept. 
Now  in  Mid-West 

On  March  25th  David  R.  Blythe  of  the 
In. me  office  sales  department  of  Producers 
Distributing  Corporation  left  New  York 
for  a  hurried  trip  through  the  mid-wesl 
territory  where  he  will  confer  with  district 
manages  Roberi  Cotton,  C.  D.  Hill  and 
i  ecil  Marberry  on  deal-  that  are  pending 
in  their  respective  territories. 

Albany      Representative      of 
P.  D.  C.  Promoted 

Roberi  Mochrie  of  the  Albany,  N.  Y.,  ter- 
ritory has  been  promoted  by  \V.  J.  Morgan, 
sides  manager  of  Producers  Distributing 
Corporation,  to  the  management  of  the  Pitts- 
burgh branch. 


George      Roberts      Wins 
Fox    Promotion 

AS  the  first  step  in  the  expansion 
of  his  short  subject  sales  force 
James  A.  Grainger  has  assigned 
George  A.  Roberts,  veteran  branch  man- 
ager, special  representative  and  film 
salesman,  to  the  short  sales  department 
as  assistant  short  subject  sales  manager 
for  Fox. 

In  addition  Mr.  Grainger  plans  to 
allow  Fred  Quimby  to  organize  his  own 
staff  of  salesmen  to  handle  nothing  but 
the  one-  and  two-reelers  released  by  the 
Fox  company. 

Mr.  Roberts  joined  Fox  in  1920  and 
worked  as  a  salesman  out  of  the  Cin- 
cinnati exchange  for  two  years.  His 
work  there  earned  for  him  the  position 
of  manager  of  the  Fox  exchange  in 
Washington,  D.  C,  where  he  remained 
for  more  than  two  years.  He  was 
again  promoted  to  the  positon  of  special 
representative,  working  out  of  the  home 
office  in  1924,  which  work  he  was  doing 
when  Mr.  Grainger  assigned  him  to  be 
Mr.   Quimby's  assistant. 


New      Corporations      Given 
New  York  Charters 

Motion  picture  companies  incorporating 
in  New  Fork  state  during-  the  past  week,  in- 
cluded the  following,  according  to  papers 
filed  with  the  secretary  of  state  showing  the 
amount  of  capitalization  and  the  names  of 
the  directors:  Harold  Amusemenl  Co.,  Inc.. 
capitalization  not  specified,  J.  T.  Basseches, 
A.  Perlstein,  M.  Schwartz,  New  York  City; 
Till  Amusement  Corporation,  capitalization 
also  noi  -tated,  and  having  the  same  incor- 
porators. 

Stone  Amusement  Corporation,  $20,000, 
L.  C.  Foreman,  R.  V.  McKeown,  Esther 
Abend,  Brooklyn:  Nayor  Amusement  Cor- 
poration, $10,110(1,  Harry  T..  Klizabeth  and 
Arthur  Nayor,  Yonkers;  Waldron-Broadwaj 
Theatre,  Inc.,  $5,000  Bernard  II.  and  Wil 
liam  II.  Waldron,  Marj  E.  Lovegrove,  Mm 
erst  raw;  Sun  Picture.-  Corporation,  .^I'O.OOO, 
Sam  Efrus,  William  V.  Ashley,  L.  T. 
Abrams,  New  York  City;  Harrison  Studios, 
Inc.,  capitalization  not  specified,  Herbert 
Ascher,  Rosalind  Sattler,  Ered  Kalb,  New 
York  City. 


George      A.      Roberts,      who      has      been 

appointed    assistant    to    Fred    C.    Quimby. 

short  subject  sales  manager  of   Fox  Film 

Corporation. 


Amusement   Corp.    of   Penn. 
Declares   Dividend 

With  the  announcement  made  late  in 
March  by  •).  Mai  Gillespie,  secretarj  of  the 
Chamberlain  Amusement  Enterprises,  [nc, 
which  operate  a  big  chain  of  Pennsylvania 
motion  picture  and  vaudeville  theatre-,  that 
the  board  of  director-  had  declared  the  regu 
lar  quarterly  di\  idend  on  t  he  seven  i  er  cenl 
preferred  participating  stork  ol  the  corpo 
ration,  it  was  disclosed  thai  the  original 
stockholders  have  now  received  practically 
one  hundred  per  cent  on  their  original  in- 
vestment, in  the  form  of  dividend  disburse 
ments.  The  corapanj  has  continued  the  un- 
broken paymeni  to  stockholders  since  incor- 
poration. 

hi-  regai  ded  as   significant  i  bat  there  was 

HO     break     m     the     dividend     record     on     this 
Chamberlain  stock  notwithstanding  man 
i  lie  theatres  ow  ned  b>   the  corporation   w  ere 
hard  hil  by  the  recenl   miners'  strike  oi   sis 

nM.nl  hs'  duration. 

The  latest  dividend  was  payable  on  April 
I   to  stockholders  of  record  a-  of  March  24. 


New  Jersey  M.  P.  T.  O.  Win 
Power  Rate  Battle 

Joe  Seider,  in  his  capacity  as  president  of 
the  New  Jersey  unit  of  the  .Motion  Picture 
Theatre  Owners  of  New  Jersey  announced 
the  victory  of  the  local  theatre  owners  in 
their  tight  against  the  Public  Service  Elec- 
tric and  Gas  Company  of  New  Jersey.  The 
winning  of  this  power  rate  contest  will  mean 
the  saving  of  thousands  of  dollar-  every 
year  to  the  theatre  owners  of  that  state.  Un- 
der the  terms  of  the  new  agreement  with  one 
of  the  largest  lighting  companies  of  New 
Jersey  current  flowing  through  wire-  feed- 
ing arcs  in  New  Jersey  houses  will  be  billed 
as  "power  rate"  and  not  as  the  more  ex- 
pensive ratelight. 


Rayart  Head   in   Hollywood 
Planning    Product 

W.  Ray  Johnston,  president  of  Kayart 
Pictures,  arrived  in  Hollywood  this  week  in 
company  with  Dwight  C.  Leeper,  vice-presi- 
dent of  Richmount  Pictures,  where  they 
will  remain  for  six  week-  to  confer  with 
Henry  J.  Brown  and  other  West  Coast  pro- 
ducers on  product  to  be  released  by  Rayart. 


Snowdon  Summers,  of  U.  A., 
Dies  Suddenly  Here 

Snowdon  II.  Summers,  a  prominent  mem- 
ber of  the  United  Artist.-'  publicity  depart- 
ment for  several  years,  died  suddenly  on 
Sunday  at  bis  home,  11")  West  HHtli  Street. 
New  York  City,  as  the  result  of  a  heart  at- 
tack   following  acute  indigestion. 

A  veteran  newspaperman.  Summers  came 
to  United  Artists  about  three  years  ago 
from  the  Evening  Telegram,  and  handled 
trade  paper  and  editorial  copy.  More  re- 
cently be  had  been  director  of  sales  promo 
Hon  literature.  He  left  United  Artists  for  a 
-hoit  time  lasl  year  to  accept  a  position  a> 
managing  editor  of  the  New  York  Bulletin, 
when   that    paper   was    founded,   but   returned 

to  the  film  corporation  a   few  months  later. 


Snowdon    H.    Summers.    United    Artists  sales   promotion 
director,    who    died    this    week. 


April     10,     19  26 


1597 


Johnny  Hines  Doing  Interiors 
in  New  York 

Johnny  Hines  has  returned  from  a  five 
weeks'  stay  in  Florida  where  he  was  en- 
gaged in  filming  exteriors  for  "The  Brown 
Derby,"  his  latest  production  for  First  Na- 
tional release,  and  he  is  now  installed  at  the 
Tee  Art  studios  in  New  York  where  he  will 
make  interior  scenes.  Production  is  ex- 
pected to  be  completed  within  four  weeks 
and  the  national  release  date  has  been  set  at 
-Tulv  4th. 


Johnny      Burke     Signed 
by    Sennett 

MACK  SENNETT,  Pathe  comedy 
producer,  announces  the  signing 
of  Johnny  Burke,  vaudeville 
headliner,  to  a  long  time  contract  call- 
ing for  his  appearances  in  the  Sennett 
comedies. 

Burke  concluded  his  vaudeville  work 
with  two  weeks  at  the  New  York  Hippo- 
drome, and  left  for  the  West  Coast  on 
Monday. 


U.  A.  Rents  De  Mille  Studio 
For  "Barbara  Worth" 

"The  Winning  Of  Barbara  Worth"  a 
Samuel  Goldwyn  release  through  United 
Artists  will  be  made  at  the  Cecil  B.  De  Mille 
-studio.  This  was  made  known  by  De  Mille 
after  he  had  completed  arrangements  with 
Goldwyn  for  the  renting  of  the  studio  for 
the  filming  of  the  Henry  King  production 
featuring  Vilma  Bankv  and  Ronald  Colman. 


Sanford    Buys    Two    Stories 
for  Production 

Two  stories  to  be  used  in  the  Sanford 
program  for  the  coming  season  have  been 
purchased  by  Frank  M.  Sanford,  president 
of  the  company.  The  first  "Money  Buys 
Everything"  is  an  original  photoplay  by 
Harold  K.  Stockton  and  the  other  "Under 
The  Make-up"  a  stage  play  bv  Robert  Mans- 
field. 


Screen  Material  Purchased  by 
Metro-Goldwyn-Mayer 

The  Metro-Goldwyn-Mayer  west  coast 
studios  have  recently  added  to  its  list  of 
writers  and  story  material  by  the  purchase 
of  the  pictures  rights  of  "Gates  of  Doom" 
by  Rafael  Sabatini  and  William  Anthony 
McGuire's  current  stage  success  "Twelve 
Miles  Out."  Marc  Connelly  has  also  been 
engaged   to    write  an   original    screen   story. 


Ben 


Rayart    Contracts     for 
Wilson   Westerns 

W.  Ray  Johnston,  president  of  Rayart 
Pictures  Corporation,  has  contracted  for 
sixteen  Ben  Wilson  Action  Westerns,  to  be 
released  during  the  coming  season.  They 
will  be  five-reel  productions,  eight  of  which 
will  star  Ben  Wilson,  while  the  other  eight 
will   feature   Dick  Hatton. 


Cast    for    "The    Temptress" 
Assembled 

Roy  D'Arcy  and  Armand  Kaliz  have  been 
added  to  the  cast  of  the  Cosmopolitan  pro- 
duction of  "The  Temptress."  Others  who 
were  also  added  to  the  cast  are  Antonio 
D'Algy,  Kathleen  Key.  and  Alys  Murrell. 
In  the  featured  roles  will  appear  Greta 
Garbo,  Antonio  Moreno  and  H.  B.  Warner. 


Leading    Players    Picked    for 
"Forever  After'' 

Lloyd  Hughes  and  Mary  Astor  have  been 
chosen  to  play  the  leading  roles  in  "For- 
ever After,"  an  adaptation  of  the  Owen 
Davis  story  which  B.  P.  Fineman  will  pro- 
duce as  his  first  picture  for  First  National 
release.     Harmon  Weight  will  direct. 


^Altars  of  Desire"  Next  for 
Mae   Murray 

Under  her  new  contract  Mae  Murray's 
next  starring  vehicle  for  Metro-Goldwyn- 
Mayer  will  be  "Altars  of  Desire,"  a  maga- 
zine serial  by  Maria  Thompson  Davies.  It 
will  be  directed  by  Christy  Cabanne,  who 
acted  in  the  same  capacity  in  her  last  pic- 
ture, "  The  Masked   Bride." 


Production   Work   on     'The 
Dangerous  Dude"  Finished 

Work  on  "  The  Dangeous  Dude,"  star- 
ring Reed  Howes,  has  been  completed  ac- 
cording to  an  announcement  from  the  west 
coast  studios  of  Harry  J.  Brown,  who  di- 
rected. Supporting  the  star  are  Dorothy 
Dwan,  Bruce  Gordon  and  Johnny  Sinclair. 


'Totem  Pole  Beggar"  to  be 
Started  Shortly 

W.  S.  Van  Dyke,  who  recently  joined 
H.  C.  Weaver  productions  to  direct  the 
■"Totem  Pole  Beggar"  to  be  released  by  As- 
sociated Exhibitors,  has  announced  that  the 
locations  have  been  chosen  and  production 
will    start    shortly.* 


"Sunny  Ducrow"  Continuity 
Completed  by  Jevne 

Jack  -Tevne,  "Gagman,"  has  just  finished 
the  continuity  on  "Sunny  Duerow,"  which 
will  star  Vera  Reynolds.  Jack  Jevne  was 
comedy  constructor  in  "The  Black  Pirate," 
and  more  recently  in  "Eve's  Leaves." 


"Desert  Healer"  Changed  to 
"Old  Loves  and  New" 

Marion  Fairfax  has  changed  the  title  of 
her  first  production  effort  from  "The  Desert 
Healer"  to  "Old  Loves  and  New."  Lewis 
Stone  and  Barbara  Bedford  have  the  lead- 
ins'  roles  in  this  story  by  E.  M.  Hull,  which 
is  a  First  National  release. 


"Money  Talks"  Unit  Returns 
to  M-G-M  Studio 

The  Archie  Mayo  company  has  returned 
to  the  Metro-Goldwyn-Mayer  >tmlios  after 
spending  more  than  a  week  at  sea  filming 
the    Rupert   Hughes'   story   "Money   Talks." 


Dorothy  Sebastian  Added  to 
M-G-M  Stock  Company 

Dorothy  Sebastian,  chorus  girl,  has  been 
added  to  the  Metro-Goldwyn-Mayer  stock 
company. 


Fox     Film     Appoint     Many 
New  Branch  Managers 

James  R.  Grainger,  General  Sales  Mana- 
ger of  Fox  Film  Corporation,  announces 
the  following  changes:  Walter  J.  Price,. 
formerly  Pox  Manager  at  Charlotte,  assumes 
management  of  the  Washington  office.  John 
Fuller,  former  salesman  of  the  Charlotte 
office,  has  been  appointed  manager  of  that 
branch.  Both  the  Washington  and  Char- 
lotte offices,  as  well  as  Pittsburgh,  are  under 
the  supervision  of  District  Manager  George 
W.  Fuller.  I.  J.  Schmertz,  for  years  with 
the  Fox  organization  at  its  New  York  ex- 
change, has  been  appointed  manager  of  the 
Albany  office,  replacing  James  F.  Dermody, 
who  has  been  transferred  to  another  branch. 
E.  T.  Gomersall,  formerly  manager  of 
Minneapolis,  has  been  appointed  manager 
of  the  Indianapolis  office,  replacing  George 
T.  Landis,  who  has  been  transferred  to 
another  office. 


Massachusetts    Grants    Two 
Charters  During  Week 

Motion  picture  companies  incorporated 
during-  the  week  totaled  but  two.  They  were 
the  Lowell  Community  Theatres,  Inc.,  and 
the  Dedham  Community  Theatres,  Inc.  The 
Loweli  Community  Theatres  was  incorpo- 
rated with  500  shares  capital  stock  of  no 
par  value.  Allan  Robertson  is  president, 
Julia  Troy,  941  Tremont  Bldg.,  Boston, 
treasurer,  and  Nora  E.  Troy  is  clerk  of  the 
company.  The  Dedham  Community  Thea- 
tres  was  incorporated  with  capital  of  $100,- 
000.  Incorporatprs  were  Rupert  C.  Thomp- 
son of  Newtonville,  Mass.,  Thomas  D.  Got- 
shell,  Joseph  E.  Downey,  Charles  P.  Bell 
of  Newton,  Mass.,  and  Thomas  L.  Goodwin 
of  Newton  Highlands,   Mass. 


Two     Universal     Serials     to 
Start  Production 

The  first  two  Universal  serials  which  will 
go  into  production  within  a  week  are  "The 
Wesl  That  Was"  and  "The  Fire  Fighters.',' 
The  first  of  these  is  a  pieturization  of  the 
autobiography  of  Buffalo  Bill.  In  the  cast 
are  Elsa  Benham,  a  former  extra,  whom  as- 
sistant easting  director  Harold  Dodds  con- 
siders a  "rind."  Robert  E.  Homans,  Edmund 
(dbb,  Wallace  MacDonald,  Grace  Cunard, 
Howard  Truesdale  and  Cuyler  Suplee.  Rav 
Taylor  will  direct.  In  "The  Fire  Fighters" 
Jack  Daugherty  will  be  starred  and  the  cast 
will  include  Lafayette  McKee  ami  Wilbur 
McGaugh.  The  picture  will  be  directed  by 
Jacques  Jaceard. 


Albany  Film  Board  of  Trade 
Elections  Due  Soon 

Nominations  for  next  year's  officers  of 
the  Albany  Film  Board  of  Trade  will  be 
posted  in  the  near  future  as  the  annual  elec- 
tion is  slated  for  the  fore  part  of  May.  Up 
to  the  present  time  no  opposition  has  de- 
veloped toward  Alee  Herman  being  re- 
elected to  the  presidency  of  the  Board. 
Howard  Morgan,  local  manager  for  Educa- 
tional, is  vice-president,  and  Herman  Stern, 
who  recently  resigned  as  manager  for  F.  B. 
O.  here,  and  has  moved  to  Brooklyn,  will 
be  succeeded  by  someone  else.  It  will  be 
necessary  for  the  Board  to  name  a  tem- 
porary treasurer  at  its  next  meeting  to  serve 
until    the   annual   meeting. 


1598 


.1/  o  t  i  o  n     I'  i  c  t  it  r  c     N  c  w  s 


:  "THE  CHECK-UP"  : 


"  The  Check-Up  "  is  a  presentation  in  the  briefest  and  most  convenient  form  of  reports  received  from 
exhibitors  in  every  part  of  the  country  on  current  features,  which  makes  it  possible  for  the  exhibitor  to  see 
what  the  picture  has  done  for  other  theatre  managers. 

The  first  column  following  the  name  of  the  feature  represents  the  number  of  managers  that  have  reported 
the  picture  as  "  Poor."  The  second  column  gives  the  number  who  considered  it  "  Fair  " ;  the  third,  the 
number  who  considered  it  "  Good  "  ;  and  the  fourth  column,  those  who  considered  it  "  Big." 

The  fifth  column  is  a  percentage  figure  giving  the  average  rating  on  that  feature,  obtained  by  the  fol- 
lowing method :  A  report  of  "  Poor  "  is  rated  at  20%  ;  one  of  "  Fair,"  40%  ;  "  Good,"  jo%  ;  and  "  Big,"  100%. 
The  percentage  ratings  of  all  of  these  reports  on  one  picture  are  then  added  together,  and  divided  by  the 
number  of  reports,  giving  the  average  percentage  —  a  figure  which  represents  the  consensus  of  opinion  on 
that  picture.  In  this  way  exceptional  cases,  reports  which  might  be  misleading  taken  alone,  and  such  in- 
dividual differences  of  opinion  are  averaged  up  and  eliminated. 

No  picture  is  included  in  the  list  which  has  not  received  at  least  ten  reports. 


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Title    of    Picture  W 

M 

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ASSOCIATED  EXHIB. 

Introduce  Me — 

CHAD  WICK  PICT. 

Wizard  of  Oz - 

FAMOUS  PLAYERS 

Adventure 1 

Air  Mail,  The 2 

American  Venus,  The — 

Ancient  Highway,  The - 

Any  Woman 3 

Are  Parents  People? 1 

Beggar  on  Horseback 12 

Best  People 1 

Charmer,  The 3 

Coast  of  Folly,  The 3 

Cobra 11 

Code  of  the  West,  The - 

Crowded  Hour,  The 1 

Dressmaker  From  Paris,  The 2 

Eve's  Secret 3 

Flower  of  Night 2 

Golden  Princess,  The    — 

Goose  Hangs  High,  The — 

Grounds  for  Divorce 6 

Hands  Up    1 

In  the  Name  of  Love 2 

Irish  Luck ■ — 

King  on  Main  Street,  The 1 

Kiss  for  Cinderella,  A 7 

Kiss  in  the  Dark,  A 2 

Light  of  the  Western  Stars - 

Little  French  Girl,  The 1 

Lord  Jim 2 

Lost— A  Wife 1 

Lovers  in  Quarantine 1 

Lucky  Devil — ■ 

Madame  Sans  Gene 8 

Manicure  Girl,  The 6 

Mannequin — 

Man  Who  Found  Himself 3 

Marry  Me 2 

Men  and  Women 2 

New  Brooms 2 

New  Lives  for  Old — 

Night  Club,  The 1 

Night  Life  of  New  York - 

Not  So  Long  Ago.  .  .  .6 

Old  Home  Week — 

Paths  to  Paradise — 

Pony  Express,  The  .  .   — 

Regular  Fellow,  A  4 

Rugged  Waters.  .. .  4 

Sackcloth  and  Scarlet  3 

Seven  Keys  to  Baldpate        2 

Shock  Punch,  The  ,  .  .   — 

Son  of  His  Father,  A. . .  .  .  .   — 

Spaniard,  The. .  .  — 

Splendid  Crime,  The.  — 

Stage  Struck.  4 

Street  of  Forgotten  Men,  The  1 

That  Royle  Girl 


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23 

2 

67 

5,628  ft. 

9 

11 

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6,702  ft. 

12 

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6,420  ft. 

9 

15 

4 

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6,570  ft. 

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10 

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5,935  ft 

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4 

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5959  ft. 

4 

12 

1 

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6,981  ft. 

9 

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2 

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7, 168  ft. 

9 

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6 

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6.223  ft. 

14 

8 

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6.570  ft. 

6 

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10 

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9 

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7 

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10 

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7 

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6 

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6,000  ft. 

11 

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5 

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Top  of  the  World,  The -  13       25 

Trouble  with  Wives 1  8       13 

Vanishing  American -  1         6 

Welcome  Home 3  8       12 

Wild  Horse  Mesa 3  13       27 

W;ld  Wild  Susan 2  15       21 

Womanhandled —  4       17 

Woman  of  the  World 1  6         2 

FILM  BOOKING  OFFICES 

All  Around  Frying  Pan 1 

Bandit's  Baby,  The - 

Blood  Hound 1 

Druscilla  With  a  Million 1 

Fighting  Demon,  The 1 

Forbidden  Cargo 1 

Galloping  Vengeance 3 

High  and  Handsome — 

Human  Tornado 2 

If  Marriage  Fails 1 

Isle  of  Hope 3 

Jimmies  Millions - 

Keeper  of  the  Bees - 

Last  Edition,  The 1  4 

Let's  Go  Gallagher -  3 

Lilies  of  the  Street -  2 

Midnight  Flyer,  The -  4 

Parisian  Nights 3  3 

Ridin'  Comet,  The 6 

Riding  the  Wind -  4 

Scar  Hanan -  4 

Smooth  as  Satin 1  1 

Speed  Wild -  5 

Tearing  Through 1  6 

Texas  Bearcat 1  4 

That  Devil  Quemado                                 1  6 

That  Man  Jack 1  3 

White  Fang 2  7 

White  Thunder 2  5 

Wild  Bull's  Lair,  The                                1  4 
FIRST  NATIONAL 

Beautiful  City,  The                -  4 

Bluebeard's  Seven  Wives.                .  .    -  2 

Chickie 1  « 

Classified 1  3 

Clothes  Make  the  Pirate  4 

Dark  Angel,  The  1 

Declasse      1  7 

Desert  Flower,  The                                   1  6 

Fine  Clothes 2  9 

Graustark  3 

Half  Way  Girl,  The                                   2  8 

Heart  of  a  Siren,  The                                2  15 

Her  Sister  from  Paris  2 

His  Supreme  Moment                               1  13 

I  Want  My  Man                                           1  6 

Joanna  1 

Just  a  Woman                                            2  6 

Knockout,  The                                            1  6 

Lady  Who  Lied,  The  6 

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6,400  ft. 
5,182  ft, 
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6,200  ft. 
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6,460  ft. 
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6,8'7ft. 
6.971  ft. 
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6.780  ft. 
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6.600  ft. 
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April     10,     19  26 


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Lost  World,  The 

Making  of  O'Malley,  The. 

Marriage  Whirl,  The 

My  Son 

Necessary  Evil,  The 

New  Commandment,  The 

New  Toys 

One  Way  Street 

One  Year  to  Live 

Pace  That  Thrills,  The 

Playing  with  Souls 

Quo  Vadis 

Sally 

Scarlet  West 

Shore  Leave 

Soul  Fire 

Splendid  Road,  The 

Talker,  The 

Unguarded  Hour,  The .... 

We  Moderns 

What  Fools  Men 

White  Monkey,  The  .     ... 

Why  Women  Love 

Winds  of  Chance 


FOX 

Ancient  Mariner,  The 

As  No  Man  Has  Loved 

Best  Bad  Man,  The 

East  Lynne 

Everlasting  Whisper,  The 

Everyman's  Wife 

Fighting  Heart 

Fool,  The 

Gold  and  the  Girl 

Havoc 

Hearts  and  Spurs 

Hunted  Woman,  The 

Iron  Horse,  The 

Kentucky  Pride 

Lazybones 

Lightnin' 

Lucky  Horseshoe,  The    

Rainbow  Trail,  The 

Riders  of  the  Purple  Sage 

She  Wolves 

Thank  U 

Wheel,  The 

When  the  Door  Opened 

Winding  Stair,  The 

METRO-GOLD  WYN-MAYER 

Bright  Lights 

Confessions  of  a  Queen 

Daddy's  Gone  a  Hunting 

Denial,  The 

Exchange  of  Wives 

Go  West 

Great  Divide,  The 

His  Secretary 

Lights  of  Old  Broadway 

Man  and  Maid 

Masked  Bride,  The 

Merry  Widow,  The 

Midshipman,  The 

Monster,  The 

Mystic,  The 

Never  the  Twain  Shall  Meet.    . 

Old  Clothes 

Only  Thing,  The...'. 

Prairie  Wife,  The 

Pretty  Ladies 

Proud  Flesh 

Rag  Man,  The 

Romola 

Sally,  Irene  and  Mary 

Seven  Chances 

Slave  of  Fashion,  A 

Sporting  Venus 

Sun  Up 

Tower  of  Lies,  The 

Unholy  Three,  The 

Way  of  a  Girl,  The 

White  Desert,  The 

Zander  the  Great 

PATHE 

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6.307 
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5.831 
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8,391 
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8,262 
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Freshman,  The 3  2 

Percy 1  2 

PROD.  DIST.  CORP. 

Bad  Lands —  1 

Beyond  the  Border -  6 

Coming  of  Amos,  The 4  1 

Crimson  Runner,  The 2  1 

Friendly  Enemies 1  1 

Hell's  Highroad 2  5 

Madame  Behave 1  3 

Road  to  Yesterday,  The 1  5 

Seven  Days -  2 

Silent  Sanderson 4  7 

Stop  Flirting 2  3 

Texas  Trail,  The : 1  2 

Wedding  Song,  The 2  4 

STATE  RIGHTS 

Crackerjack,  The —  3 

Silent  Pal,  The -  3 

Souls  for  Sables 1  3 

UNITED  ARTISTS 

Don  0>  Son  of  Zorro —  2 

Eagle,  The —  3 

Gold  Rush,  The 3  8 

Little  Annie  Rooney 2  1 

Sally  of  the  Sawdust -  S 

Waking  up  the  Town 2  9 

Wild  Justice 1  : — 

UNIVERSAL 

Calgary  Stampede,  The -  1 

California  Straight  Ahead —  3 

Dangerous  Innocence 1  4 

Don  Daredevil 1  6 

Fifth  Avenue  Models 2  5 

Goose  Woman,  The -  3 

Head  Winds 3  5 

His  People 1  2 

Home  Maker,  The 3  5 

I'll  Show  You  the  Town -  4 

Last  Laugh,  The 4  4 

Let  'Er  Buck 1  2 

Lorraine  of  the  Lions -  4 

Mad  Whirl,  The 1  7 

Man  in  Blue -  4 

Peacock  Feathers -  7 

Phantom  of  the  Opera 2  6 

Price  of  Pleasure,  The 2  3 

Raffles 2  10 

Riding  Thunder 1  6 

Roaring  Adventure 3  1 

Saddle  Hawk,  The 1  3 

Siege 2  2 

Sign  of  the  Cactus 4  1 

Spook  Ranch,  The -  3 

Sporting  Life 1  4 

Storm  Breaker,  The 2  9 

Taming  the  West —  1 

Teaser,  The 1  5 

Up  the  Ladder 1  2 

Where  Was  I? -  2 

White  Outlaw,  The —  4 

Woman's  Faith,  A 4  5 

VITAGRAPH 

Baree,  Son  of  Kazan -  4 

Empty  Saddle 4  6 

Ranger  of  the  Big  Pines —  2 

School  for  Wives —  8 

Wildfire 1  6 

WARNER  BROS. 

Below  the  Line 1  4 

Bobbed  Hair —  5 

Compromise 2  5 

Eve's  Lover 1  5 

Happy  Warrior,  The 1  1 

How  Baxter  Butted  In 3  4 

Kiss  Me  Again —  7 

Limited  Mail,  The —  2 

Man  on  the  Box,  The -  1 

My  Wife  and  1 4  9 

Recompense 2  6 

Red  Hot  Tires 1  3 

Steele  of  the  Royal  Mounted — 

Tracked  in  the  Snow  Country —  5 


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6,883  ft. 
5,384  ft. 

5,833  ft. 

4,469  ft. 

5,677  ft. 

4 ,  775  ft. 
6,288  ft. 
6,084  ft. 
5,4i7ft. 
9,980  ft. 
6,974  ft. 
4,841  ft. 
5. 161  ft. 
4.720  ft. 
7373  ft. 


70  6,500  ft. 
67  5  452  ft. 
62   7.000  ft. 


10,264  ft- 
6 .  756  ft. 
8,500  ft. 
8,850  ft. 
9.500  ft. 
4,802  ft. 
5,886  ft. 

5  924  ft. 
7,238  ft. 
6,759  ft. 
4,810  ft. 
6,581ft. 
7,500  ft. 
5309  ft. 
8,963  ft. 
7,755  ft. 
7,396  ft. 
6,519  ft. 
5.547  ft. 
6 .  753  ft. 
6,184  ft. 
5,7o6ft. 
6.802  ft. 
8,464  ft. 
6,618  ft. 
5,557  ft. 
4,354  ft. 
4.657  ft. 
5,468  ft. 
6.424  ft. 
4,9?8ft. 
5,247  ft. 
6,763  ft. 
6,093  ft- 
5,427  ft. 
6.967  ft. 
6.023  ft. 
6,630  ft. 
4.830  ft. 
5  •  557  ft. 

6.800  ft. 
5  reels 
6.800  ft. 
6.750  ft. 
5.950  ft. 

6.001  ft. 
7.781  ft. 
6,586  ft. 
6.540  ft. 
755oft. 
6.650  ft. 
7.200  ft. 
6.250  ft. 
7.282  ft. 
6 ,  700  ft. 
7,480  ft. 
6,447  ft. 
4.850  ft. 
6.900  ft. 


Dorothy 


with 


.Mllace  MacDonald  Philo 


Fighting  that  will  keep  the  fans  happy* 

Thrills  that  will  stir  everybody* 

True  Western,  every  inch  of  it* 

Gripping  story  by  a  well  known  writer, 
Raymond  S*  Spears* 


Produced  by    C.  W.  Pattern 

Pafheserial 


m 


Phillips 

Mysteij 

McCullough  and  Ethel  Clayton 


A  cast  that  is  notable  even  in  a  PatheseriaL 

Dorothy  Phillips,  Wallace  MacDonald, 
Philo  McCullough,  Ethel  Clayton,  Johnnie 
Fox, — where  have  you  seen  a  better? 


Box'office,  the  kind  you  like* 


Pafhe  serial 


1C02 


Motion     Picture     N  e  w  s 


^*^S^^fehibitc»!S-  Service  Bureau 


^— . 


"The  Green  Archer."  Pathe  serial,  was  given  the  exploitation  advantages  of  a  vivid  frontal  display  when  it  played  at  the  Majestic  Theatre,  Memphis, 
refill.,   as   shown    by   the    photo   above.      Another   feature   of   the   theatre's    efforts   in   support   of   the   picture   was   the   costuming   of   the   usher   staff 

in  "Green   Archer"  robes. 

Advisory  Board  and  Contributing  Editors,  Exhibitors'  Service  Bureau 


George  J.  Schade,  Schade  theatre, 
Sandusky. 

Edward  L.  Hyman,  Mark  .strand 
theatre.    Urooklyn. 

Lee  A.  Landau,  Lyceum  theatre, 
Min  nea  polis. 

C.  C.  Perry,  Managing  Director, 
Garrick    theatre,     Minneapolis. 

E.  R.  Rogers,  Managing  Director, 
I  ivoli         theatre,         Chattanooga, 

Tenn. 

Stanley  Chambers,  Palace  theatre, 
Wichita.    Kan. 

Willard  C.  Patterson,  Metropolitan 
theatre,    Atlanta. 

K  A  .  Richards,  -lr.,  (Jen.  Mrr., 
Saenger  Amusement  Co.,  New 
Orleans. 

F.  L.  Newman,  Managing  Director, 

Pabllx   theatres,   Lou   Angeles. 

Arthur       <;.       Btolte,       l>es       Moines 

theatre,    Dea    Moines,    Iowa. 

W.  C.  Qulmby,  Managing  Direc- 
tor, sir;iini  palace  and  Jefferson 
theatres,     Fort     Wayne,     Ind. 

J.  A.  Partington,  Director  of  Pres- 
entations, PublLx  theatres,  Los 
Angeles   and   Ban    I  ranclico. 

(Jeorge  K.  Carpenter,  Paramount- 
Rmpress    theatre,    -^ ; » 1 1     Lake. 

Bldne>  Grauman,  Graoman's  thea- 
tres.    Los    Angeles 


:      :     THE    CHECK-UP     :      : 
Weekly  Edition   of   Exhibitors'    Box   Office   Reports 

Productions  listed  are  new  pictures  on  which  reports  were  not 
available  previously. 

For  ratings  on  current  and  older  releases  see  MOTION 
PICTURE  NEWS— first  issue  of  each  month. 

KEY — The  first  column  following  the  name  of  the  feature  represents  the  num- 
ber of  managers  that  have  reported  the  picture  as  "Poor."  The  second  column 
gives  the  number  who  considered  it  "Fair";  the  third  the  number  who  considered 
it  "Good";   and  the  fourth  column,  those   who  considered  it  "Big." 

The  fifth  column  is  a  percentage  giving  the  average  rating  on  that  feature, 
obtained  by  the  following  method:  A  report  of  "Poor"  is  rated  at  20%:  one  of 
"Fair,"  40%;  "Good,"  70%;  and  "Big,"  100%.  The  percentage  rating  of  all  of 
these  reports  on  one  picture  are  then  added  together,  and  divided  by  the  number 
of  reports,  giving  the  average  percentage — a  figure  which  represents  the  consensus 
of  opinion  on  that  picture.  In  this  way  exceptional  cases,  reports  which  might  be 
misleading  taken  alone,  and  such  individual  differences  of  opinion  are  averaged  up 
and  eliminated. 

Poor     Fair  Good      Big      Value  Length 

FAMOUS  PLAYERS 

American  Venus,  The -  2         6         2       70      7,931  ft. 

Splendid  Crime,  The —         5         6       —       56      6,000  ft. 

FIRST  NATIONAL 

Bluebeard's  Seven  Wives -  28       —       64      7,774  ft. 

Joanna -  1         6         4       78      7 .900  ft. 

Splendid  Road,  The 1         7         4       —       48      7,646  ft. 

PROD.  DIST.  CORP. 

Madame  Behave 1         3         3         5       71      5,417ft. 

UNIVERSAL 

His  People 1         2  1         6       77       8,982  ft. 


George  E.  Brown,  Manager,  Strand 
theatre,    Birmingham,    Ala. 

Louis     K.     Sidney,     Division     Wir 
ngcr.       Lowe's       theatres,       Pitts- 
burgh,   Pa. 

Geo.  Rotsky,  Managing  Director. 
I'alace     thentre,     Montreal,     Can. 

Jimmle  Carrier,  Managing  Direc- 
tor. Broadway-Strand  theatre, 
Detroit. 

Fred  S.  Myer,  Managing  Direc- 
tor,     Palace     theatre.     Hamilton. 

Ohio 

Joseph    I'lunkett,    Managing    Direc- 
tor.     Mark-Strand      theatre.      New 
York. 

Kay  Grombarher,  Managing  Di- 
rector, Liberty  theatre,  Spok- 
ane,    Wash. 

Ross  A.  MeVoy,  Manager,  Temple 
theatre.    Geneva,    N.    Y. 

\\.  S.  McLaren,  Managing  Direc- 
tor, Capitol  theatre.  Jackson. 
Mich. 

Harold  B.  Franklin.  Vice-Presi- 
dent,   Publlx    Theatres    Corp. 

William  J.  Sullivan,  Manager. 
Rlalto     theatre.     ISutte,     Mont. 


Arc     Berry.      Managing     Director, 
(  Ircle     theatre.     Indianapolis. 


April     10,     1926 


1603 


River  Storm  Supplies 
Material  for  Ads  on 
"The  Johnstown  Flood' 

An  ice  jam  causing  a  real  Hood  in  ;i 
liver  in  Conk  Park  in  Canton,  two  days  be- 
fore the  opening  of  "The  Johnstown  b'lood" 
at  the  Mozart  Theatre  there  caused  Manager 
Abrams  of  the  theatre  to  change  his  ex- 
ploitation program  for  the  picture  on  short 
notice.  Naturally,  he  did  not  calculate  on  a 
storm  t.i  either  detract  or  add  to  the  ex- 
ploitation facilities  at  his  command.  But 
he  did  nut  permit  it  to  detract,  because 
Abrams  used  the  news  items  and  interest 
in  the  event  to  turn  people's '  thoughts 
toward  his  theatre  and  the  engagement  oi 
the  "JoJhnstown  Flood."  He  sent  out  a  tele- 
gram to  the  Mayor  of  Canton  and  other 
public  officials,  declaring  that  something 
should  be  done  to  protect  the  people  from 
the  dangers  of  such  occurrences,  inviting 
them  to  see  "The  Johnstown  Flood"  on 
the  screen  in  order  that  they  might  realize 
the  horror  and  disaster  caused  by  that 
historic  catastrophe. 

Taking  advantage  of  the  crowds  who 
were  attracted  to  the  scene  of  the  flood, 
Abrams  immediately  covered  the  entire 
flooded  area  with  posters  and  •windows 
cards  advertising  "The  Johnstown  Flood" 
at  the  Mozart  Theatre.  He  even  painted 
signs  on  boards  and  permitted  them  to  float 
about  the  flooded  streets. 


20,000  Submit  Names   for 
Marx  Bros,  House 

"Granada"  is  the  name  that  has  been  se- 
lected for  the  new  [vie  ure  tin  atre  being 
erected  by  Marx  Brothers  Theatres,  Inc.,  in 
Chicago.  Tlie  theatre,  which  it  is  expected 
will  be  ovened  in  May,  s  located  at  Sheridan 
Road  and  Devon  Avenue.  The  name  was 
chosen  through  a  public  contest,  more  than 
'JO, (100  individuals  sending  in  suggestions 
during  the  three  weeks  that  the  contest  was 
under  way.  Mail  was  received  from  every 
state  and  practically  every  d'strict  of  the 
middle  west  was  represented,  although  the 
bulk  of  the  suggestions  came  from  Chicago. 
The  contest  proved  an  excellent  publicity 
feature  for  the  new  house. 


Illuminated    by    incandescents    and    decorated    with  small  cutouts,  was  the  key  which   hung  from 
the   marquee  of  the  Rialto  Theatre,  Macon,  Ga.,  as  an  attractor  for  First  National's  "Bluebeard's 

Seven    W  ives." 

Strong  Drives  for  "  Skyrocket" 

Booth  Uses  Vigorous  Campaign  in  Indianapolis; 
LKT  Illustrated  News  Exploits  Peggy  in  Chicago 

EXHIBITORS  have  accorded  special 
efforts  along  exploitation  lines  to  sup- 
port their  presentations  of  ''The  Sky- 
rocket," and  the  amount  of  newspaper  ad- 
vertising, publicity  and  stunt  tie  ups  em- 
ployed for  the  picture  up  to  the  present  give 
the  production  a  place  among  the  outstand- 
ing "exploitation  pictures"  of  i-ecent  months. 

One  of  the  latest  big  eampa'gns  for  "The 
Skyrocket"  was  put  on  in  Indianapolis  \>\ 
I  la;)  Roberts,  of  the  Charles  Olson  Enter- 
!  rises  for  the  showing  at  the  Ohio  Theatre. 
Describing  his  "Skyrocket"  drive,  Mr.  Rob- 
erts writes: 

"First,  in  a  broadly  general  way,  we  car- 
ried window  cards  and  tack  cards  through- 
out the  city,  special  display  ads  in  all  news- 
papers, special  one-sheet  tie-ups  on  all  waste 
boxes  in  the  down  town  district. 

Our  feature  tie-up  consisted  of  a  mutual 
ai-rangement  with  Rinks  Cloak  House  for 
women's  apparel.  Through  the  assistance  of 
the  Los  Angeles  office,  a  wire  was  sent  spon- 
soring'  the    Jean    Patou    printed    gown    -ale. 


They  gave  us  all  three  of  their  front  win- 
dows, and  we  made  life-size  cut-outs,  hand- 
painted,  of  Peggy  Joyce,  and  dressed  them 
in  the  advertised  gowns.  We  also  had  liv- 
ing models  displaying  the  apparel  twice  a 
day  in  the  windows. 

"On  Wednesday  during  the  week  of  the 
showing  of  the  picture  a  Peggy  Hopkins 
Joyce  dance  was  handled  through  Mr.  Sul- 
livan's Dancing  Academy.  Special  announce- 
ments and  miniature  photographs  of  Peggy 
Joyce  were  given  to  all  in  attendance. 

••Special  follow-ups  in  different  local  stores 
were  handled  during  the  week  of  the  picture. 
We  found  this  a  wonderful  medium  for  'The 
Skyrocket,'" 

The  Lubliner  &  Trinz  Theatres  in  Chicago 
exploited  "Skyrocket"  in  the  house  publica- 
tion, the  L&T  Illustrated  News.  In  the 
issue  of  March  8,  the  Illustrated  News 
started  serial  publication  of  the  life  story  of 
Peggy  Hopkins  Joyce. 


HEN NEC AN 

LilhoCraphed 


George    P.    Montgomery,    manager    of     Wells 

Theatre,    Anniston,    Ala.,    in    the   lobby   of    his 

house,    decorated    with    display    material    for 

UniversaVs  "California  Straight   Ahead." 


M-G-M  Stars  Featured  in 
Tie  Up  With  Candy  Co. 

A  NATIONAL  tieup  of  unusual 
scope  is  being  sponsored  by  the 
Metro-Goldwyn-Mayer  organiza- 
tion and  the  Bishop  Candy  Company  of 
Los  Angeles.  The  arrangement  provides 
for  a  novelty  package  of  chocolates 
known  as  the  "Dreams  of  Hollywood" 
package.  It  is  an  especially  designed 
campaign  to  popularize  twelve  of  the 
M-G-M  stars,  and  through  them  the 
productions  in  which  they  appear,  so 
that  in  the  end  the  exhibitor  benefits. 

On  the  cover  of  each  package  is  a 
photo  of  the  star  it  is  designed  to  ex- 
ploit, and  whose  picture,  autographed,  is 
enclosed  with  the  candy.  The  candy  is 
labelled,  each  piece  being  captioned  as 
the  favorite  of  a  star. 


COMPANY 


1604 


.1/  o  t  i  o  n     P  i  c  t  u  r  c     X  c  w  s 


First  National  Month   Prize  Stunt 


Campaign  Highlights 
Of  Drives  That  Won 
Exploitation  Awards 

UNDER  ilic  stimulus  of  prize  competi- 
tion during  the  Firsl  National 
Month  campaign,  a  number  of  the 
most  resourceful  showmen  in  the  country 
]>ut  forth  their  best  efforts  with  the  resull 
thai  many  excellenl  exploitation  devices 
were  developed — stunts  not  new  in  princi- 
ple, perhaps,  but  applied  with  many  im- 
provements over  pasl  usages  thai  gave 
them  new  effectiveness  from  the  box  office 
standpoint. 

The  campaign  on  "We  Moderns,"  run- 
ducted  by  Leroy  V.  Johnson  for  the  Liberty 
Theatre,  Seattle,  Wash.,  won  two  prizes  in 
the  contest.  Mr.  Johnson  was  awarded  ;i 
second  prize  for  the  mosl  complete  cam- 
paign conducted  in  Class  A  theatres  and  the 
prize  for  the  mosl  effective  newspaper  stunt 
of  the    Month. 

There  was  a  strict  embargo  against  any 
sort  of  sidc-w.ilk  ballyhoo,  placed  by  the 
city  fathers,  but  the  Policemen's  Popular- 
ity Contest,  considered  by  the  judges  to  be 
the  besl  new-paper  stunt  of  the  .Month,  re- 
ceived official  sanction. 

The  Admiral  Line  furnished  transporta- 
tion for  the  winner  of  the  contest  on  the 
S.  S.  Ruth  Alexander  to  Los  Angeles  and 
return,  and  the  Star  backed  up  the  Con- 
test with  an  intensive  front-page  campaign. 
Regulation  ballot  boxes  were  installed  in 
the  lobby  of  the  theatre  and  special  voting 
tickets  were  printed;  one  hundred  votes  for 
fifty  '''Hi-  The  contesl  developed  amaz 
ingly,  many  of  the  policemen  getting  out 
special  posters  and  cards  to  boost  their 
total.     Several  even  went  so  far  as  to  pla 

cade    automobiles    ar id    the    city.      The 

winning  officer  drew  a  grand  total  of  570,- 
000    voie-;    second       370,000.      The    tie-up 


Window  display  tying  up  with   the  Vox  features  starring  Tom  Mix.     The  photo  above  shows  one 

oj  the   displays  resulting  from    a   national   tie-up    between  the   Vox  company  and  the  Stetson  hat 

company    in    connection    with    the    western    star. 


Vtanaget   Rodney   Hush  figured  thai  the  out-of- 
season    object    sometimes    gets    mine   attention 

than    n    timely     article,    and    Used    the    halhhoo 

shown  above  for  "The  Freshman"  (Pathe)  for 
the  Galax    Theatre   in  Birmingham. 


with  "We  Moderns"  was  that  the  winner 
should  be  entertained  at  the  First  National 
Studios  as  a  guest  of  Miss  Moore  and  John 
Mc<  orinick. 

A  new  idea  was  incorporated  in  the  ban- 
ner and  marquee  sign;  that  of  placing  a  flash 
light  ahead  of  the  Letter  Hash  that  "trav- 
eled" along  painted  "rays."  While  it  was 
an  experiment  in  the  making,  the  effect 
came  out  admirably  by  making  a  quick  on 
and  off  (lash  of  the  pilot  light,  leaving  the 
letters  lighted  a  longer  time  — then  all  dark 
tor  a  few  seconds.  The  effect  was  just  as 
intended  the  bright  flash  traveling  to- 
wards the  letter  and   "lighting"  the  letter. 

B.  W.  Bickerl  of  the  old  Mill  Theatre. 
Dallas,  Texas,  put  on  such  a  strong  exploit- 
ation campaign  for  "Quo  Vadis"  that  he 
was  awarded   third   prize  in  the  contest. 

One  of  the  big  features  of  the  campaign 
was  a  liberal  billing  of  the  town,  038  sheets 
of  paper  being  posted  at  advantaueoii- 
positions. 

Not  content  with  the  conventional  stands 
and  fences  where  paper  might  be  posted, 
Mr.  Bickerl  placed  "Quo  Vadis"  signs  on 
the  traffic  tower  at   the  .junction  of  two  of 

Dallas'   main   thoroughfares. 

A.  S.  Wieder  of  the  Rivoli  Theatre.  Port 
land.   Ore.,   came   in    for  the  second  monej 
in    the    First    National    Month    Exploitation 
Contesl   in  the  class  of  theatre-  seating  be 
tween    I.iiimi  and    1.500.     His  advertisement 

for    "Clothes    Make    the    1'iratc"    was    -elected 

by  the  judges  as  the  best  one  in  its  class. 

In  handling  "Classified,"  Mr.  Wieder  tied 
up  with  the  Portland  Journal  for  a  day  by 
day  series  of  stories  bringing  out  the  ro 
mantic  theme-  in  classified  advertising.  One 
of  the  effective  stunt-,  as  a  "classified" 
ballyhoo,  was  the  stationing  of  one  hun- 
dred news  boys  at  prominent  corner-  of  the 
cit\    streets   the  day  of  the  opening  of  the 

picture       They    displayed     reproduction-    of 

a  full  page  classified  ad  in  the  Journal 
centering  a  portrait  of  Corinne  Griffith, 
These  hoy-  also  -honied  "Classified"  to  the 
passerby. 


Yellow     Taxis     Advertise 
"The  Wanderer" 

For  his  showing  of  "The  Wanderer"  at 
the  Rialto,  Manager  Montague  Salmon  ar- 
ranged for  an  exceptionally  fine  tie-up  with 
the    Yellow   Cab   Company   of    Macon. 

All  company's  cabs  carried  attractive  and 
conspicuous  advertisements  on  the  spare  tire 
of  each  call,  a  special  oilcloth  disc  being 
made  for  the  purpose.  In  return  for  this: 
courtesy,  theatre  permitted  Taxi  Cab  Com- 
pany to  otter  its  riders  a  ticket  between 
certain  hour-  of  the  day  for  two  days. 
This  was  more  than  repaid  for  by  the  pub- 
licity the  Cab  Company  gave  it  in  their  ad 
announcing  that  free  ticket-  would  be 
given  patrons  riding  in  their  cabs  on  the 
last  two  days  of  the  picture  between  the 
hours  of  2.23  p.  m.  and  4.30  p.  m.  and 
7.30  p.  m.  and  9.30  p.  m. 

Lobby  display  consisted  of  beautiful 
hand-painting  depicting  Biblical  scene,  the 
work  of  staff  artist. 

The     appropriate      prologue     in     which 

young     woman    -aim    "The     Holy    City,"    was 

well    received. 


Votes     of     Patrons     Elect 
"Casey  of  Coast  Guard" 

Manager  Herman  of  the  Empire  Thea- 
tre in  Railway.  N.  .1.,  allowed  his  patrons 
to  -elect  their  own  choice  of  a  serial  attrac- 
tion lor  the  house  in  voting  contest  in 
which    everybody     wa-    permitted    to    ea-t    a 

ballot.  The  final  count  -bowed  that  "Casey 
of  the  Coast  Guard"  was  the  prime  choice 
of  the  list  submitted  to  the  Empire  patrons, 

and  lleiman  forthwith  booked  that  produc- 
tion. 

A-  an  added  stunt  to  help  the  engagement 

along,  lleiman  issued  a  book  of  matinee 
tickets  for  children.  These  were  called  Em- 
pire Theatre  Membership  Card-.  The  cards, 
with  1(1  cent-  wa-  good  for  admission  at 
any  matinee  performance  at  which  an  epis- 
ode of  the  serial  was  given. 


April     10,     19  26 


1605 


.1 


Opinions  on  Current  Short  Subjects 


"  Ukulele  Sheiks  " 
(Pathe — Two  Reels) 
(Reviewed  by  M.  T.  Andrews) 
/~LLENN  TRYON  and  Jimmie  Finlayson 
^-"  share  the  stellar  honors  in  this  hilarious 
Hal  Roach  concoction.  Mack  Swain  as 
Glenn's  father  gives  excellent  account  of 
himself,  and  Vivien  Oakland  as  the  heroine 
is  both  lovely  and  effective.  The  boy,  Glenn, 
is  locked  in  his  room  by  the  enraged  father, 
Swain,  but  makes  his  escape  in  BVD'S. 
Vivien's  auto  runs  away  and  Glenn  saves  her. 
When  she  comes  to,  he  tells  her  that  she  is 
his  ideal,  but  she  explains  that  she  is  to 
marry  Jimmie.  When  she  and  Jimmie  leave 
on  a  boat  for  their  honeymoon,  Glenn  follows 
in  hope  to  win  Vivien  from  Jimmie,  but  he 
himself  is  followed  by  father  who  is  deter- 
mined to  teach  the  youngster  a  lesson. 
Jimmie  is  mistaken  for  a  stowaway  and  put 
to  work  in  the  boiler  room,  but  he  manages 
to  escape  and  rejoin  his  sweetheart,  while 
Glenn  and  his  father  chase  each  other  into 
the  stoker's  room.     Fred   L.   Guiol  directed. 

The  Cast 

Glenn  Tryon,  Jimmie  Finlayson,  Mack  Swain, 
Vivien  Oakland,  Martha  Sleeper,  Ben  Hall,  Churchill 
Ross    and    Bull    Montana. 

Summary — Excellent  performance  by  the 
entire  cast,  and  especially  the  amusing  antics 
by  Jimmie  Finlayson,  should  make  this  com- 
edy a  strong  attraction   in  any  house. 


"  Dancing  Daddy  " 

( Educational-Christie — Two  Reels) 

(Reviewed  by  Ediv.  G.  Johnston) 

JACK  DUFFY  and  Vera  Steadman  are  the 
featured  players  in  this  Christie  two 
reeler  and  Duffy's  usual  entertaining  per- 
formance coupled  with  good  support  from 
Miss  Steadman  and  the  other  members  of 
the  cast,  provide  a  pretty  fair  brand  of  com- 
edy. Duffy  has  the  role  of  a  town  squire 
who  alarmed  by  the  reported  engagement 
of  his  son  to  a  chorus  girl,  goes  to  the  city 
with  a  determination  to  break  up  the  im- 
pending ceremony  even  to  the  extent  of 
marrying  the  girl,  himself.  Arriving  in  town 
and  after  effecting  an  introduction  to  the  girl, 
father  works  fast  in  his  effort  to  save  his 
son  and  soon  has  the  girl's  promise  of  mar- 
riage. He  then  discovers  that  the  son  is 
already  married  to  another  and  many 
troubles  arise  with  his  attempt  to  free  him- 
self from  the  vamp  and  her  brother.  Harold 
Beaudine  directed. 

Summary — This  will  do  very  well  for  the 
average  theatre  although  it's  not  up  to  Chris- 
tie standard.  Jack  Duffy's  sincere  efforts  will 
go  a  long  way  toward  putting  this  over. 


"Animated   Hair   Cartoon,   No.    8 " 
(Red  Seal— One  Reel) 

ANOTHER  demonstration  by  Marcus, 
artist  of  the  N.  Y.  Times,  and  this  time 
several  Motion  Picture  stars  furnish  the 
necessary  countenances.  Strange  looking 
people  finally  appear  as  Jackie  Coogan,  Con- 
stance Binney,  Agnes  Ayres,  Conway  Tearle, 
Alia  Nazimova.  Tom  Moore  and  Louise 
Fazenda.  These  are  always  good  little  shorts 
for  first  run  and  other  houses. — EDW.  G. 
JOHNSTON. 


"  Happy  Hunting  Grounds  " 
(Pathe  Sportlight — One  Reel) 

THIS  Grantland  Rice  Sportlight  produced  by 
J.  L.  Hawkinson  will  delight  any  lover  of 
hunting  and  out-door  sports.  It  is  exception- 
ally well  done  in  its  graphic  portrayal  of  hunt- 
ing big  and'  small  game  in  different  parts  of 
this   country.     First   is    shown  the   preparation 


for  a  fox  hunt  in  the  Eastern  states  and  the 
two  methods  employed — that  of  the  real  fox 
and  the  artificial  scent.  Then,  on  to  the  South- 
land where  the  camera  man  has  secured  some 
unusually  fine  shots  of  quail  hunting.  The 
ones  of  the  dogs  "on  point"  will  bring  a  thrill 
to  any  hunter.  Another  interesting  part  is  that 
where  an  old  negro  directs  a  possum  expedition 
through  the  swamps  in  the  early  morn.  Need- 
less to  state — the  younger  sons  bring  back 
several  specimans  for  the  family  table.  The 
reel  is  concluded  with  an  elk  hunt  in  the 
Western  state  of  Montana.— EDW.  G.  JOHN- 
STON. 


"  The  Old  War  Horse  " 
I  Pathe— One  Reel) 

THIS  is  a  one  reel  Civil  War  comedy-farce, 
with  "Snub"  Pollard  impersonating  the 
Confederate  hero.  Playing  opposite  him  is 
Blanche  Mehaffey  whose  sympathy  lies  with 
the  North.  Their  fathers  who  are  next  door 
neighbors,  have  it  out  between  themselves  over 
the  back  fence.  "Snub"  is  caught  aiding  his 
sweetheart  and  her  brother,  now  a  Confederate 
prisoner,  and  is  condemned  to  be  shot,  but  just 
then  a  messenger  appears  with  the  news  that 
the  war  is  over.  Four  years  later  their  ir- 
reconcilable fathers  exhausted  and  battered  are 
still  fighting  in  prone  positions.  George  Jeske 
directed. 

This  Hal  Roach  one  reel  offering  is  only  a 
fairly  amusing  comedy,  though  there  are  some 
clever  gags  especially  the  burlesque  shots  of  the 
war,  and  "Snub's"  wild  escapades. — M.  T. 
ANDREWS. 


"  Reelview,  Issue  D  " 
(Red    Seal-Urban-Kineto— One   Reel) 

MAX  FLEISCHER  has  gathered  together 
three  interesting  subjects  in  this  issue 
of  Reelview — the  first  showing  the  peasants  of 
Turkey  and  the  primitive  methods  employed  by 
a  wandering  band  of  quilt  weavers,  who  with 
the  use  of  crude  tools — manufacture  from  the 
peasant's  raw  cotton,  a  bed-covering  in  short 
order.  Next  comes  enlightenment  as  to  the  real 
amount  of  work  in  connection  with  present  day 
cattle  and  sheep  raising.  It  dissipates  the  ro- 
mance painted  by  fiction  writers.  The  balance 
of  the  reel  demonstrates  just  what  can  be 
accomplished  with  a  seven  months'  old  baby 
in  the  matter  of  trapeze  tricks. — EDW.  G. 
JOHNSTON. 


"  Pathe  Review  No.  15  " 
(One  Reel) 

THE  Review  presents  three  subjects :  "The 
Eye  of  the  Spanish  Main,"  a  series  of  beauti- 
fully photographed  scenes  at  Fort  Marion,  St. 
Augustine,  Florida,  which  is  the  oldest  fort  in 
America.  "The  Sea-Gull  Navy,"  showing  the 
daily  maneuvers  of  a  huge  flock  of  sea  gulls 
in  San  Francisco  Bay.  Few  of  .the  scenes  are 
shot  in  slow  motion  showing  the  birds  on  the 
wing  feeding  from  the  friendly  hand  of  the 
camera  man.  Pathecolor  study  of  the  residence 
of  a  Moorish  Potentate  in  Morocco,  including 
the  views  of  the  luxurious  palace  with  the  pic- 
turesque courtyard  in  the  foreground,  a  close- 
up  of  the  Sultan's  familv  and  the  afternoon 
tea.— M.  T.  ANDREWS. 


*'  The  Big  Hearted  Fish  " 
(Pathe-Fable— One  Reel) 

PAUL  TERRY,  the  cartoonist,  concocted  an 
animal  romance  in  his  latest  Aesop  Fable, 
the  moral  of  which  is :  "You  don't  have  to  be 
crazy  to  fall  in  love,  but  it  helps."  Eczema 
Cat  the  villain,  not  only  robs  Hartsooth  Mouse, 
but  carries  his  sweetheart,  Tweedle  Dee  away 
to  a  lonely  cabin.  Meanwhile  the  distressed 
lover   meets   his    old     friend   Filler    Fish,   who 


gratefully  helps  him  to  find  the  hidden  cabin 
and  thus  come  to  the  assistance  of  his  sweet- 
heart who  was  at  the  point  of  becoming  the 
villain's  prey.  Of  course  the  malefactor  is 
KO'd  by  the  hero  and  happiness  shines  again 
on  the  mouse  family. — M.  T.  ANDREW'S. 


"  Pathe  Review  No.  13  " 
(Pathe— One  Reel) 

THE  first  part  of  this  issue  of  the  Pathe 
Magazine  is  a  fashion  show  done  in  an 
interesting  and  unique  manner  by  the  graceful 
and  well  known  Irene  Castle.  "What  the 
Well  Dressed  Woman  Will  Wrear"  is  described 
by  Miss  Castle  who  displays  a  number  of 
seasonable  creations  in  women's  coats,  dresses 
and  gowns.  Some  of  them  are  advance  models. 
A  decided  personal  touch  is  evident  throgh- 
out.  Following  Miss  Castles  demonstration  is 
an  interesting  microscopic  study  of  blood  cir- 
culation. The  balance  of  the  reel  is  made  up 
of  Pathecolor  scenes  of  Old  Greece. — EDWr. 
G.  JOHNSTON. 


'*  Hair  Cartoon,  Issue  6  " 
(Red  Seal— One  Reel) 

MARCUS,  Times  artist,  executes  some  real 
clever  strokes  in  this  cartoon — the  ones  with 
which  he  changes  the  countenance  of  Bryan  to 
that  of  Briand — standing  out  as  one  of  his 
best.  Another  interesting  example  of  this  car- 
toonist's cleverness  is  a  drawing  of  a  tiger 
which  gradually  takes  on  the  likeness  of 
Clemenceau,  "The  Tiger  of  France."  Other 
subjects  include  Josephus  Daniels.  Lloyd 
George,  Theodore  Roosevelt  and  Cardinal 
Mercier.— EDW.  G.  JOHNSTON. 


"  Marvels  of  Motion,  Issue  J  r 
(Red   Seal-Novograph — One   Reel) 

SLOW,  normal  and  suspended  action  are  in- 
troduced in  this  issue  of  the  Fleischer 
Novograph.  The  different  subjects  include 
acrobatic  tumblers,  trick  photography  with 
some  questionable  eggs  which  are  scorned  by 
a  restaurant's  customer  and  made  to  return  to 
their  original  resting  place  in  the  frying  pan 
and  the  clever  juggling  about  of  bubbles  with- 
out breaking  them.  This  is  an  average  num- 
ber.—EDW'.  G.  JOHNSTON. 


"  My  Old  Kentucky  Home  " 
(Red  Seal-Cartoon — One  Reel) 

ANOTHER  one  of  Max  Fleischer's  song 
cartoons  which  is  done  in  almost  the 
same  manner  as  those  in  the  past  with  the 
exception  that  a  few  cartoon  novelties  are 
introduced  here  and  there.  Ko-Ko  leads  a 
brass  band  into  a  theatre  and  when  the  words 
of  the  song  appear,  follows  the  bounding  ball 
along  the  lines.  During  the  last  chorus  the 
usual  acrobatic  stunts  take  place.  This  ore  is 
up  to  standard.— EDW.  G.  JOHNSTON. 


WATCH 

RED 
SEAL 


729 
7th  Ave. 


N.  Y.  C. 


1606 


Motion     Picture     New  s 


Weiss  Brothers  Will 
Release  Seven  Series 
of  Novelty  Subjects 

Weiss  Brothers,  through  their  independ- 
ent distributing  organization,  have  been 
gathering  together  a  number  of  series  of 
short  subjects  comprising  comedies,  novel- 
ties and  "contest  films,"  for  release  to 
states    righl    exchanges. 

There  will  be  a  series  of  twelve  two-reel 
comedies  picturi'zed  from  the  well-known 
"Winnie  Winkle"  cartoon  strips  which  ap- 
pear in  a  number  of  daily  newspapers,  an- 
other series  based  on  the  "Hairbreadth 
Hairy"  cartoons  appearing  in  the  Philadel- 
phia Public  Ledger,  while  a  third  series  will 
be  built  around  the  romantice  adventures  of 
a  boy  and  girl  of  the  present  generation, 
which  will  be  called  the  "Izzy  and  Lizzie" 
series. 

"Lessons  in  Magic,"  an  expose  of  tricks 
which  have  puzzled  the  public,  will  be  re- 
leased in  ten  single  reels,  twelve  one-reel 
"Screen  Star's  Sports,"  covering  the  ath- 
letic pastimes  indulged  in  by  leading  stars 
of  the  screen,  and  six  single  reels  titled 
"Scandal  of  America"  will  deal  with  the 
present  crime  wave  and  methods  of  check- 
mating criminals,  are  included  in  the  sched- 
ule, as  well  as  "Guess  Who,"  a  series  of  six 
single  reels,  which  presenl  an  opportunity 
for  the  motion  picture  public  to  identify 
favorite  screen  star-. 


Cranfield  and  Clark 
Acquire  Picture  Rights 
to  Charleston  Films 

Cranfield  and  Clark  announce  the  ac- 
quisition of  domestic  and  foreign  rights  to 
the  Ned  Wayburn  Charleston  films  produced 
1>\  the  Edgar  Scott  Spargo  Studios  in  New 
York.  The  series  consists  of  four  half- 
reels  which  nave  for  their  purpose  the  leach 
ing  of  the  famous  Charleston  to  the  audi- 
ence, as  the  latter  remain  seated. 

The  idea  is  a  novelty  originated  by  Ned 
Wayburn,  director  of  the  Follies  and  other 
successful  Broadway  shows.  The  lessons 
are   interspersed   with  bits  of  comedy. 

The    four    units    take    up    the    first    four 

movements    in    the    Charleston    including   the 

Characteristic    Step,    the    Swing    Step,    the 

ire    Eight,  and   the   Polka   steps.      Plans 

for  a  continuati E   the  3eries  will   & 

more    than    forty    variations    of    the    dance, 
.Mr.    Wayburn    sa  ] 

The    casl    consists    of    more    than    forty 

dancer-,  and  includes  such  nam.     a     I  toward 

and     Fables,    Olive    Brady,    Mildred    Leisy, 

John  Lonergan,  R  .  Gloria  Glennon, 

ni'a   Bacon  and   Mori imer  Beckei 


Weiss   Bros.   Winnie   Winkle 
Series  Not  Cartoons 

In  order  to  correct  the  impression  that  the 

Winnie    Winkle    Series,    which    A  it  i  lass    Pic 

tures  will   release  this  fall,  are  to   be  done 
in  cartoon   form   Louis   Wei  -  has  definitely 

stated    thai     the    -cries    will    he    relea-ed    at.   the 

rate  of  twelve  two  reel  films  each  year, 
using  leal  players  ami  without  resort  to  car 
toons  o!   .-iii\    nature. 


A    LICK     DAY    in    "A    Love    Sundae." 
made  by      Mack   Sennett   and    Glenn 
Tryon   in  "Ukulele  Sheiks,"  made  by 
Hal    Roach,  share  two-reel  comedy  starring 

honor-   on    the    I'athe   short  feature    program 
tor    the    week    id'    April     lltll,    which    al-o    ill- 


Comedy  highlights  of  "Buster's   Nose   Dive,"   the   Stern    Brothers    two-reel    comedy    released    through     Universal. 

Comedies  Share  Pathe  Honors 

Sennett  and  Roach  Two-Reelers  Top 
Releases    for    Week    of    April     11th 

.hides  "The  Old  War  Horse,"  a  Hal  Roach 
single  reel  comedy;  the  ninth  chapter  of  the 
Patheserial  "Casey  of  the  Coast  Guard"; 
I'athe  Review  No.  15;  "A  Big  Hearted 
Fish,"  one  of  Aesop's  Film  Fables;  Topics 
of  the   Day;  and  two  issues  of  Pathe  News. 

"A  Love  Sundae"  i-  a  Mack  Sennett  two- 
reeler  -tarring  Alice  Day  who  is  supported 
by  Ruth  Taylor.  Danny  O'Shea,  Eddie  Quil- 
lan  and  Joseph  Young. 

"Ukulele  Sheik-"  i-  a  Hal  Roach  two- 
reeler  starring  Glenn  Tryon,  with  Mack 
Swain,  Jimmie  Finlayson,  Vivien  Oakland. 
Martha  Sleeper,  Den  Hall,  Churchill  Ross 
ami  Hull   Montana  in  the  cast. 

"Meshes  of  the  Law"  is  the  title  of  the 
ninth  chapter  of  the  Patheserial  "Casey  of 
the  Coasl  Guard,"  with  George  O'Hara  and 
Helen    Ferguson.     Will  Nigh  directed. 

"The  Old  War  Horse"  i-  a  single  red  Hal 
I.'. ..nil  comedy  with  "Snub"  Pollard  sup- 
ported Ij.\  Blanche  Mehaffey,  Billy  Engle, 
Paul    Parrot!    and   George   Rowe.        George 

Jeske  directed. 


tJ 


Ned    Wayburn,    whose     Charleston    lesson    reels,    pro- 
duced   in    association    with    Edgar    Scott    Spargo,    have 
been   acquired    for    release   by    Cranfield    &    Clarke. 


Patheserial   Release   Date   Set 
for   This   Month 

The  new  Patheserial  "The  Bar-C  Mys- 
tery," starring  Dorothy  Phillips,  has  been 
scheduled  for  release  April  25th.  In  sup- 
port of  the  star  are  Wallace  MacDonald. 
Ethel  Clavton.  1'hilo  McCullouirh,  Johnnie 
Fo  .  Violet  Schram,  Fred  De  Silva,  Victor 
I'otel   and   Dillie  Fletcher. 


April    10,     1926 


1607 


Kinograms    Man    Honored 

Gene  Lamb,  Representative  in  Orient, 
Becomes  Member  of  Explorers  Club 


ONE  of  the  greatest  honors  ever  paid 
a  news  reel  cameraman  has  been 
bestowed'  upon  Gene  Lam!),  .staff  op- 
erator in  the  Orient  for  Kinograms,  by  The 
Explorers  Club  of  America,  which  has  made 
him  a  full  member  of  that  distinguished 
organization,  Fellow  members  with  Lamh 
in  the  Explorers  club  include  such  famous 
men  as  Amundsen,  .McMillan,  Captain  Bart- 
lett,  who  was  with  Peary  on  his  trip  of  dis- 
covery to  the  Pole,  and  a  host  of  others. 

After  a  two-year  expedition  into  Northern 
Tibet,  Lamb,  who  is  a  native  of  Washing- 
ton, D.  C,  came  to  America  for  a  short 
visit.  He  was  invited  to  lecture  before  the 
club,  and  so  enthusiastic  were  the  members 
of  his  audience  over  his  achievements  that 
he  was  told  an  application  for  membership 
would  probably  be  acted  on  favorably.  He 
thereupon  made  formal  application  on 
January  19  and  on  March  11th  last,  he  was 
notified  that  he  had  been  elected  a  fully 
qualified  member. 

The  full  importance  of  this  lies  in  the 
fact  that  in  order  to  become  a  member  of 
The  Explorers  Club  the  applicant  mus 
prove  to  the  satisfaction  of  the  electoral 
committee  that  his  explorations  have  been 
of  value  to  humanity  and  science.  For  in- 
stance,   one    clause    in    the    rules    expressly 

gBira«llllll!lllll[lllllllllllllill!!ffl 

1  Resume  of  Current  News  Weeklies  | 

iiiiiiiiiiiiiiiniiiiiiiiiiiJiiiiBiii^  n!i!:iiiui;i;;::i;iiii;iiiiiii!iiiiiiii!i[iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiil 

INTERNATIONAL  NEWS  No.  26:  In  the 
North  Sea.  Off  Germany — Lone  lighthouse 
keeper  saved  as  winter  ends:  Chicago,  111. — 
Louisville  lads  triumph  in  final  match  for  Car- 
dinal Mundelein  trophy  ;  Frisco,  Cal.- — World's 
champions  heat  Pacific  title  holders;  Ellens- 
burg,  Wash. — Huge  plows  clear  roads  through 
mountain  passes  :  Franklin,  Pa. — Spring  breaks 
grip  of  ice  gorge  menacing  city:  Paris,  France 
— Paris  in  wild  acclaim  to  "Queen  of  Queens;" 
Miami  Beach,  Fla. — Baby  speed  boats  in  race 
for  Dixie  title:  Colorado  Springs,  Colo. — Dog 
provides  power  for  family  wash ;  Richmond 
Hill,  N.  Y. — Workmen's  homes  burn  as  mud 
holds  firemen  :  Auteuil,  France — Thriller  opens 
French   Steeplechase  season. 


states  that  the  applicant  musl  show  Hat  he 
ha-  "contributed  to  the  geographical 
knowledge  of  the  world."  He  must  also  be 
a  recognized  author  and  lecturer. 

Lamb's  "contribution"  lies  in  the  fact  thai 
he  was  the  first  white  man  to  visit  certain 
parts  of  Northern  Tibet,  which  must  not 
be  confused  with  the  southern  or  south- 
western part  of  the  country,  in  which  Llassa, 
its  capital,  is  situated,  and  which  has  often 
been  visited  within  the  last  ten  years. 

In  order  to  explore  the  Northern  region 
Lamb  was  forced  to  negotiate  a  desert  on 
the  Mongolian  border  which  took  nearly 
two  months  to  cross.  The  results  of  his 
explorations  were  the  discovery  of  a  great 
sea  of  sol:d  salt,  lakes,  rivers  and  mountains, 
and  peculiar  formations  in  the  land,  and  a 
wealth  of  motion  and  still  pictures  showing 
customs,  habits  and  industries  of  the 
Tibetans  of  which  nothing  had  been  known. 

Kinograms,  which  is  released  through 
Educational  Film  Exchanges,  Inc.,  has  al- 
ready shown  a  number  of  these  views.  Lamb 
has  been  in  news  reel  work  for  nearly  six 
vears  and  a  had  a  staff  of  his  own  in  the 
Orient.  Recently  he  signed  a  long  term 
contract  with  Kinograms  for  his  exclusive 
oews  reel  services  in  Japan,  China,  the 
Philippines,  Korea  and  Tibet. 

Ill 


in  a  new  role — hotel  owner,  chef,  menu  "Xpert. 
Panama  Bay.  C.  Z. — F.  S.  battle  fleet  engages 
in  annual  maneuvers !  Panama  City,  Fla. — 
Newark  ball  tossers  prepare  for  1926  pennant 
battle  !  Charleston,  W.  Va. — Last  moments  of 
a  moonshine  still!  St.  Petersburg.  Fla. — Mayor 
Walker  outshines  Babe  Ruth  at  Yankee  train- 
camp  !     St.     Paul,    Minn. — Wins    national 


ing 

handball  championship  for  third 
time !  Oil  City,  Pa. — Ice  jam  in 
River  brings  devastating  flood  ! 


successive 
Allegheny 


INTERNATIONAL  NEWS  NO.  27:  New 
York  City — Spring  cleaning  for  awesome 
monsters  :  Petaluma,  Cal. — Welcome  Easter  ! 
Seattle.  Wash. — New  speed  boat  bids  rum  run- 
ners beware  !  Lone  Pine,  Cal. — -College  students 
in  annual  snow  frolic ;  Clifton.  N.  J. — Un- 
usual glimpse  of  great  textile  strike  shows  cops 
using  clubs  to  keep  "order;"  Washington,  D. 
C. — The  Department  of  Agriculture  opens  its 
amaryllia  show :  Villa  Coublay,  France — 
France  tests  new  type  of  airplane  with  two 
propellers  and  two  motors  ;  Washington.  D.  O. 
— Republican  Women's  Clubs  of  Baltimore 
present  city  flag  to  President  Coolidge ;  Cld- 
cago,  111. — Blue  blooded  sovereign  of  the  canine 
world  on  display  at  Chicago  Kennel  Club's  an- 
nual show;  Peking.  China — Free  chop  suey 
for  Chinese  kiddies;  New  York  City — Famous 
college  star  goes  after  new  records;  Orange- 
field,  Tex. — Tornado  spreads  ruin  in  rich  oil 
district;  West  Baden,  Ind. — Circus  polar  stars 
end  training  season. 


PATHE  NEWS  NO.  28:  Petaluma,  Cal  — 
Who  said  youngsters  didn't  like  eggs? 
Urga.  Mongolia — Russian  fliers  compete  long 
fight  from  Moscow  to  Pekin  !  Tampa,  Florida 
— Trains  for  attempt  to  swim  English  Chan- 
nel !  Augusta,  Ga. — Cavalrymen  in  the  making ! 
Fairbanks,  Alaska — Christen  planes  for  North 
Pole  flight!  Moscow,  Russia — Commemorate 
Soviet  triumph  !  New  York  City — Swings  on 
ladder  in  mid-air !  Petersburg,  Va. — Jersey 
City  baseball  club  prepares  for  pennant  race  . 
New  Orleans,  La. — Doff  old  lids  for  new  !  Buf- 
falo, N.  Y. — Every  dog  has  his  day— so  they 
all  attend  annual  "Mutt  Show-!"  Atlantic 
City.  N-.  J. — Beach  resort  attracts  thousands 
of  Palm   Sunday  visitors  ! 


PATHE  NEWS  NO.  27 :  Hasbrouck  Heights, 
N.  J. — Tests  plane  for  polar  flight!  North 
Atlantic  Ocean — Chart  drift  of  huge  icebergs 
in  transatlantic  ship  lanes  !  Moscow.  Russia — 
Blaze  air  trail  to  China  !  Pleasant  Valley,  Cal. 
— Highest  concrete  pier  railroad  bridge  nears 
completion  !  In  the  Limelight — New  commander 
assumes  duties  at  West  Point !  Croyden,  Eng- 
land — British  airman  flies  16.000  miles  in 
round-trip  flight  to  Cape  Town  !  Geneva,  Swit- 
zerland— League  of  Nations'  failure  to  agree 
does    not    banish    Germany's    hope    of    entry ! 


FOX  NBWS  CONTINFITY.  VOL.  7.  NO. 
51 :  The  simple  last  rites  for  John  C. 
Coolidge;  Newport  News,  Va. — Thirty  thou- 
sand see  America's  greatest  -  ship-launchmg 
event  in  which  9  vessels  take  to  water  in  - 
hours:  Glimpses  of  European  Rulers  at  Leis- 
ure — Dr.  Hainisch,  Austria's  democratic  Presi- 
dent attends  peasant  wedding  ;  Houston.  Texas 
— Etiquette  for  monkeys;  Paris,  France-^-Kx- 
citing  scenes  enacted  on  the  Bourse,  or  Stock 
Exchange;  Houston,  Texas — The  industrial 
romance  of  Southwest :  New  York  City— Hor- 
ace Mann  team  wins  the  private  school  title  in 
basketball  by  defeating  Columbia  Grammar, 
26-19  ;  Little  Rock,  Ark. — Old-time  fiddlers  in 
their  old-time  costumes  come  to  town  to  com- 
pete for  the  old  fiddlers'  trophy ;  Columbia 
Nine  Begins  Training  in  Georgia ;  Miami 
Beach,  Fla.  —  Fastest  water  craft  in  the 
South  compete  for  hydroplane  honors  at 
Biseayne  Bay  Regatta ;  Philadelphia — New 
Camden    Bridge    is    inspected    by    Gov.    Moore 


Eugene   Lamb,   staff   operator   in   the   Orient   for    Kino- 
grams.   released  by    Educational,    who    has    been    elected 
to     full       membership      by      the       Explorers      Club       of 
America,     a     great     honor. 

of  New  Jersey  and  Gov.  Pinchot.  Penn- 
sylvania; Helpless  Ship  Saved  in  North  At- 
lantic— Liner  DeGrasse  hears  S.  O.  S.  and  finds 
crippled  Kentucky  at  sea's  mercy. 


FOX  NEWS  CONTINUITY.  VOL.  7,  No. 
52:  Oil  City,  Pa. — Ice  jam  and  high  water 
cause  $5,000,000  loss ;  St.  Nazaire — Largest 
and  finest  liner  in  the  French  Mercantile  fleet. 
Ilo  de  France,  of  40,500  tons,  is  launched 
Rochester  Nine  Starts  Training  in  Georgia : 
Cambridge,  Mass. — Harvard  oarsmen  turn  our 
for  Spring  practice  ;  San  Francisco — John  Mc- 
(Jormack  and  his  wife  and  daughter.  Gwendo- 
lyn, arrive  on  visit  from  Emerald  Isle;  Stark- 
ville.  Miss. — Great  parade  marks  the  formal 
opening  of  milk  condensery ;  Washington,  D.  C. 
— President  Coolidge  is  presented  with  city 
flag  by  Women's  Republican  Club  of  Baltimore, 
Md.;'  Interesting  Figures  in  the  Day's  News — 
Lord  Alleuby.  Liberator  of  Jerusalem  in  the 
war.  pays  a  visit  to  Canada;  Nice.  France 
Here's  a  luxurious  home  on  win  els  :  Woodside, 
N.  Y. — Herd  of  camels,  symbols  of  Prohibition, 
get  their  first  taste  of  near-beer;  Oakland.  Cal 
— Famous  Alaska  salmon  tied  of  schooners 
makes  ready  for  its  final  cruise  in  waters  ol 
Far  North;  Los  Angeles.  Cal. — Jack  Dempsey 
host  and  "jack-of-all  trades;"  Colorado  Springs 
—A  new  idea  in  education — Chief  Brave  Hawk 
is  added  to  school  faculty  to  teach  lore  of  In- 
dian; Big  Springs,  Idaho — Country's  largest 
rotary  plow,  with  3  locomotives  pushing  it. 
cuts  a  path  to  snowbound  Yellowstone. 

F.  B.  O.  Acquires  Two  New 
Series  of  Comedies 

In  addition  to  the  list  of  comedies  and 
shorl  Mibjects  listed  last  week  Film  Book- 
ing Offices  have  signed  contracts  for  two 
new  serie-.  One,  a  series  of  twelve  com- 
edies, called  "Nutty  Novelties"  will  be  made 
by  Charley  Bowers  who  also  plays  the  lead- 
ing role.  The  other  series  will  consisl  of 
twenty-six  "Krazy  Kat"  cartoons  produced 
by  C.  B.  Mintz. 


New  "Helen  and  Warren"  to 
Go  Into  Production 

The  eighth  comedy  based  upon  the  Mar- 
ried Life  of  Helen  and  Warren  has  just  gone 
into  production  at  Fox  Films  studios  under 
the  direction  of  Albert  Ray.  It  is  "The  Fam- 
ily Picnic."  Hallam  Cooley  and  Kathryn 
Perry  again  play  the  leads.  Others  in  the 
cast  are  Arthur  Housman,  David  Butler, 
Belva  McKav  and  Grace  Goodall. 


1608 


Motion     Picture     News 


onal  News  from  Corresponded 


GA.  AND   KENT  G.    Bl  -I! 
•  have  added  another  building 
o  their  holdings  and  have  an- 
(1     that     construction     will 
soon  on  another  motion  pic- 
ture   theatre    on   30th   street,   near 
Grape.     It  will  be  of  the  Egyptian 
style  of  architecture  and  will  cost 
ip]    oximately  §100,000. 

James  11.  Rice,  resident  man- 
ager of  the  Pantages  Theatre,  has 
resigned  to  take  up  work  as  assist- 
ant general  manager  of  the   Airfan 


an 


Diego 


Radio  Corporation  of  America, 
which  is  establishing  a  broadcast- 
ing station  on  the  top  of  the  U.  S. 
Grant  hotel.  It  is  understood  that 
George  Pantages,  nephew  of  the 
owner  of  the  theatre,  will  come 
here  to  assume  the  management. 


The  name  selected  for  the  new 
motion  picture  theatre  at  Chula 
Vista,  following  a  naming  contest, 

is  The  Seville.  A  season  pass  was 
given  to  the  winner.  More  than 
200  names  were  turned  in  by  con- 
testants. 


The     Broadway      Theatre     has 

changed  to  a  new  schedule  of  three 
changes  of  pictures  each  week,  on 
Sunday,  Tuesday  and  Friday. 

Paul  Maiss,  for  some  years  the 
organist  at  the  Superba  Theatre, 
but  for  the  past  year  teaching  piano 
and  organ,  has  been  engaged  as 
the  organist  at  the  new  Bush 
Egyptian  Theatre,  now  nearing 
completion  at  Park  boulevard  and 
University  avenue. 


ew   i  ork  and  New  J 


'.jtowibi; 


ersey 


-.,<  ^MiMiQ. 


Tl  I E  next  meeting  of  the 
Brooklyn  M.  P.  T.  O.  will  be 
held  at  the  Hotel  Astor,  New  York 
City,  on  Thursday,  April  1st.  Sev- 
eral matters  will  be  discussed — 
the  most  important  among  them 
being  that  of  the  proposed  merger 
■  en  the  Local  and  State  or- 
ganizations. 

Mayer  and  Schneider,  chief  ex- 
ecutives of  a  powerful  and  fast 
growing  local  theatre  circuit,  re- 
cently held  a  "get-together"  recep- 
tion and  dinner  at  Clinton  Hall, 
Clinton  Street,  New  York  City. 
The  event  was  largely  attended — 
some  four  hundred  employees  and 
guests  participating  in  the  festiv- 
ities. Messrs.  Mayer  and  Schnei- 
der addressed  the  assembly,  stress- 
ing the  fact  that  the  position  oc- 
cupied by  the  M.  &  S.  Circuit  to- 
day, was  largely  due  to  the  loyalty 
and  close  co-operation  given  by 
their  employees.  The  popular  Lou 
Goldberg,  Booker-Manager  of  the 
organization,  acted  as  toastmaster. 
Brooklyn's  latest  theatre  opening 
was  that  of  the  Ritz  at  46th  Street 
and  8th  Avenue,  on  the  night  of 
March  25th.  William  Brandt,  Al 
Friedlander  and  S.  A.  Seelen- 
freund  are  the  proprietors.  The 
Ritz  is  a  thoroughly  modern  neigh- 
iod  theatre  and  seats  approx- 
imately 1200.  The  usual  gather- 
ing of  exhibitors,  exchange  man- 
agers and  salesmen  were  present, 
rved  among  the  crowd  were 
Marty  Sol  ,  Red  Seal,  Dave 

and  Bernard  of  Fox,  Harry 
I  i        nder    and    William    ( iluck   of 
ll's  Cine  Equipment  Co.,  Sol 
,  ( "has.  Rossassi,    Vbe  Blum 
ii,    R,    Odierno,    Harold    Eld- 
have    Worth,    Max    Levine, 

I  'ei  i  !     ''     M-i     i  -•    Strass- 

[enell  and  Cat  : 
Xot  to  he  outdone  by  other  local 
exchange  branch  managers,  Si 
I  land  of    First    National  has 

;  April  11th  to  the  17th  as  his 
week  and  all  exhibitors  are  invited 
to    give    this    populat  itive    a 

particularly    big    hand    during    that 
time. 

\nd     by     tin  with      Mr. 

Hand's    reservation   of    that    April 
.  the  repot  t   is  that  thei  i 

no    more    weeks    or    months   of    tin 
year  open  to  any  branch  ma 
who   may   have    failed   to   make    hi 
arrangements     with     the     calendar. 
This    condition    has    resulted    from 


Harry    Buxbaum,     New    York    Exchange    Manager    for    Fox    Films,    seated    in    his 
handsome    office   in   the    new    New    York    Fox    Exchange    Building. 


the  unusual  amount  of  activity  on 
the  part  of  branch  managers  in  the 
different  parts  of  the  country.  It 
is  further  reported  that  a  larger 
and  better  calendar  is  under  consid- 
eration. 

Charles  Rosenzweig,  Manager  of 
Film  Booking  Offices.  New  York 
Branch,  was  tendered  a  luncheon 
by  the  New  York  Film  Board  of 
Trade  al  the  I  lotel  Astor  on  Fri- 
doy,  March  26th.  "Charley"  is 
President  of  the  Film  Board  of 
Trade  and  his  fellow  members  on 
the  Hoard  took  the  opportunity  of 
his  departure  on  Saturday  for  Los 
Angeles  to  attend  the  F.  B.  O. 
I  bnvention  to  felicitate  him 
on  In  uco  -  both  as  an  Ex- 
change Manager  and  as  Presidenl 
I  i   .'lion. 

L.  Lawrence  Baren,  manager  of 
the  Cranlield  and  Clarke  New 
York  exchange  reixirts  that  busi- 
ness has  jumped  to  the  extent  that 
a    lai  force    is    conti  m 

plated,  rlarrj  Fogarty  is  at  pres- 
ent v,  Gr<  iter  New  ^  ork 
and  Emler  I  [ollander  is  an  ering 
Northern   New  Jersey. 

[rving    Lesser   is  making   exti  n 
sive  alterations  to  the  Strand  The- 
ati  i   .,t  Roi  l.\  HI'   i  entt  e,  I..  I.  New 
projection   equipment    will   also   he 


installed  in  the   Long    Island  house. 

The  opening  dates  of  Calderonc's 
new  Long  Island  houses  remain 
unchanged  at  the  present  writing. 
The  Rivoli  at  Hempstead  is  sched- 
uled for  April  3rd  and  the  New' 
Valley  Stream  Theatre  is  due  to 
open  on  the  evening  of  A'pril  15th. 
Another  important  local  theatre 
opening  will  occur  next  week  when 
Chrystmos  and  Eldridge  hold  the 
premiere  of  the  Parkhill  at  Yonk- 
ers.  The  Parkhill  was  scheduled 
to  open  on  April  5th  but  the  latest 
report  is  that  it  will  he  held  over 
a   day   or   tw:o. 

J.  Berman.  formerl}  connected 
with  the  Freeman  Theatre  and  the 
i  on  olidated  Amusement  Co.,  has 
been  chosen  .is  manager  of  Messrs. 
Eldridge  and  Chrystmos'   Parkhill. 

Julius     loclson's    new     Star    The 
.die.         Knickerbocker         Avenue. 
Brooklyn,   is  expected   to  open  on 
April   22nd. 

J.  L.  hitler  and  Hermon  Schw.mh. 

both  connected  with  the  recently  re- 
modeled Daytona  Theatre,  Amster- 
dam \\ennc  and  165th  St..  were 
down    around     the    exchanges     this 

week.  Schwaub  is  the  house  man- 
ager and   Liner  nol  onlj   does  the 

ho*  iking     lor    the     I  >a\  toii.i    hut     Ei  -r 
the    York    Theatre.    Bronx    as    well. 


The  Forest  Park  Theatre,  re- 
cently operated  by  Crystal  and  a 
partner,  closed  its  doors  last  Sun- 
day. It  is  reported  that  Chas.  Ros- 
sassi, owner  of  the  house  will  re- 
open it  on  Saturday  of  this  week. 

A  change  of  ownership  concern- 
ing the  Electra  Theatre,  1160 
Broadway,  Brooklyn,  has  been  re- 
cently reported.  Brown  and  Brava, 
former  owners,  are  said  to  have 
sold  their  interests  to  B.  Strassberg 
who  at  one  time  operated  the  Boro 
Hall  Theatre. 

There  have  been  several  changes 
among  the  managers'  offices  in  lo- 
cal theatres.  A.  L.  Green,  of  the 
Ozone  Amusement  Corporation,  is 
the  new  manager  of  Goldreyer  and 
Eleischman's  Manor  Theatre, 
Brooklyn,  while  Tony  (  avallo,  for- 
mer manger  of  the  Manor,  has 
been  transferred  to  the  Cameo  in 
Yonkers,  another  house  belonging 
to  the  Goldreyer  and  Fleischman 
circuit. 

L.  Steinberg  has  recently  ten- 
dered his  resignation  as  the  man- 
ager of  the  Cameo  at  Yonkers  and 
has  not  as  yet  announced  his  fu- 
ture plans. 

Robert  Justry,  manager  of  the 
Lido  Theatre,  Boro  Hall,  Brook- 
lyn, has  purchased  an  interest  in 
that  house  and  also  The  Eden  at  201 
Atlantic  Avenue.  The  Lido  is  lo- 
cated at  Court  and  Butler  Streets. 

Hymie  Goldschein,  former  owmej 
of  the  Windsor  Terrace  Theatre, 
is  now  connected  with  the  Stadium 
Theatre,  one  of  the  Harlem  houses 
operated  bj  Steiner,  Blinderman 
and   Sherman. 

In  addition  to  getting  his  share 
of  the  equipment  trade  in  this  lo- 
cality, foe  1  fornstein  of  |  [owell's 
publishes  a  little  monthly  bulletin 
called  "Cine-Shots."  Part  of  the 
front  page  cites  what  Joe  says  is 
a  "i  emarkable  record"  and  that  is 
■ — the  sale  of  thirty-four  projec- 
tors during  a  thirty  <\.i\  period. 
Some  other  theatres  recently 
equipped  by  Howell's  include  Irv- 
ing Lester's  Strand  at  Rockville 
t  eiitre.  (  alderone's  two  Long  Is- 
land Theatres.  The  t'it\  Theatre 
at  Highland  Falls,  N.  Y.,  Sam 
Merman's  Senate,  Brooklyn  and 
Fabian's  Rialto,  Newark,  N.  J. 
Howell's  service  and  sales  staff 
have  been  recentlj  increased  to 
eighteen,  in  number. 


COSTUMES  FOR  HIRE 


PRODUCTIONS 

EXPLOITATIONS 

PRESENTATIONS 


BROOKS 


1437    Broadway 
Tel.  5580  Pen. 


April    10,     19  2  6 


1609 


Central  Penn 


THE  fine  new  Capitol  Theatre, 
in  Shamokin,  Pa.,  described 
as  one  of  the  most  elaborate  mo- 
tion picture  and  vaudeville  houses 
in  Central  Pennsylvania  was  form- 
ally opened  with  special  exercises 
on  the  evening  of  March  26.  The 
theatre  was  built  and  is  owned  by 
the  Shamokin  Amusements  Cor- 
poration, headed  by  C.  A.  Tharp, 
president,  and  composed  entirely 
of  local  business  men  who  estab- 
lished the  theatre  as  a  Community 
enterprise. 


The  dedicatory  speech  was  made 
by  C.  K.  Morganroth,  a  prominent 
Shamokin  lawyer,  and  there  were 
addresses  also  by  Chief  Burgess, 
A.  G.  Shissler  and  C.  A.  Tharp, 
president    of    the    corporation. 

Following  the  last  performance 
the  owners  gave  a  luncheon  at  the 
Shamokin  Valley  County  Club,  the 
guests  including  the  personnel  of 
every  contracting"  firm  that  assist- 
ed in  the  construction,  decoration 
and  equipment  of  the  theatre ; 
executives      of      the      Keith-Albec 


Vaudeville  Circuit,  newspaper  men 
and   the   borough   council. 

A  charter  of  incorporation  was 
issued  at  the  State  Department  in 
the  Pennsylvania  capitol  at  Harris- 
burg  on  March  26  to  the  Suburban 
Enterprise  Company,  of  Verona, 
Pa.,  the  purpose  of  which  is  to 
own  and  operate  amusement  places. 
The  authorized  capitol  is  $15,000 
of  which  $1,500  is  paid  in.  Tin- 
par  value  of  the  shares  is  $100. 
The  incorporators  are  P.  R.  Mar- 
shall,  R.    D.    1,   Verona,   treasurer, 


who  owns  20  shares;  II.  H.  Mar-, 
tindale,  R.  D.  1,  Verona,  20  shares, 
and  John  E.  O'Neil,  R.  D.  1, 
Verona,   five  shares. 

Razing  of  the  old  G.  A.  R. 
Opera  House,  on  South  Hickory 
street.  Mount  Carmel,  for  the  pur- 
pose of  replacing  it  with  a  modern 
motion  picture  theatre,  is  being 
contemplated  by  the  officers  of  the 
Sons  of  Veterans  organization  of 
that  city,  according  to  a  recent  an- 
nouncement. 


ou 


tliE 


SG.  ROGERS,  of  the  Rain- 
.  bow  Theatre,  Marion,  S.  C, 
was  a  Charlotte  visitor  the  past 
week. 

]',.  B.  Benfiekl,  of  Everybody's 
Theatre,  Dillon,  S.  C,  was  along 
film  row  the  past  week  setting  in 
dates   and   getting   new   service. 

Lawrence  Lester,  of  the  Ideal 
Theatre,  Columbia,  S.  C,  spent 
several  days  in  Charlotte  the  past 
week. 

J.  R.  Houser  of  the  Strand 
Theatre,  King's  Mountain,  X'.  C, 
paid  the  film  exchanges  a  visit  the 
past  week. 

Laddie  Byers,  former  salesman 
of  Pathe  Exchange,  has  accepted 
a  position  as  booker  with  the  Fox 
Film  Company. 

A.  M.  Woodall,  former  sales- 
man with  Famous  Players  Ex- 
change, has  taken  a  position  as 
booker  with  Universal.  Mr.  Mc- 
Whorter,  former  booker,  will  re- 
turn to  the  road  as  salesman. 

L.  L.  Drake,  of  the  Ansonia 
Theatre,  Wadesboro,  N.  C,  was 
a  Charlotte  visitor  the  past  week 
as  well  as  R.  T.  Lucas,  of  the 
Lyric    Theatre,    Wadesboro,   X.    C. 

Cameron  Price,  who  formerly 
was  connected  with  the  Enter- 
prise Distributing  Corporation,  in 
Dallas,  Texas,  has  arrived  in 
Charlotte  to  take  over  the  posi- 
tion of  booker  for  Associated  Ex- 
hibitors. 

A  new  theatre  will  be  opened  in 
Lenoir,  X.  C,  by  X.  W.  Sherrill. 
This  is  to  be  a  modern  and  up-to- 
date  theatre.  Mr.  Sherrill  was 
formerly  in  the  hardware  busi- 
ness in  Hickory.  X.  C. 

Jack  Marcus,  manager,  and  H. 
J.  Paradis,  President  of  the 
Eastern  Carolina  Theatres,  Inc., 
were  Charlotte  visitors  the  past 
week.  They  stated  they  had  pur- 
chased the  Temple  Theatre,  of 
Sanford,  which  was  formerly 
owned  by  J.  Walters,  and  the 
Wanda  in  the  same  town,  which 
was  formerly  owned  by  C.  F.  Dor- 
iety.  They  took  charge  on  March 
15th.  Mr.  Doriety,  of  the  Wanda, 
will  be  retained  as  manager  of  the 
two  houses. 

Warner's  Broadway,  of  Char- 
lotte, N.  C,  celebrated  its  first 
anniversary  on  March  16th.  Nat 
Royster,  manager,  took  over  this 
theatre  immediately  after  its  open- 
ing in  1925  and  was  retained  by 
Warner  Brothers,  who  purchased 
this  theatre,  June,  1925.  Manager 
Royster  booked  a  special  pro- 
gram for  the  week. 


The  coming  marriage  of  Har- 
vey W.  Marcus,  General  Manager 
of  the  Eastern  Carolina  Theatres. 
Inc.,  and  better  known  as  "Jack," 
to  Miss  Frances  Marion  Crisp,  of 
Kinston,  X.  C,  is  announced  for 
March  31st. 

District  Manager  J.  J.  Fitzgib- 
bons,  of  the  Publix  Theatres,  in 
North  and  South  Carolina;  Harry 
Hardy,  District  Booker,  and  War- 
ren Irving,  Manager  of  the  Im- 
perial Theatre,  Charlotte,  N.  C, 
have  returned  from  the  convention 
in  Atlantic  City. 

William  Conn,  Manager  of  F. 
B.  O.,  is  leaving  Charlotte  for 
Los  Angeles  to.attend  a  sales  con- 
vention of  the  Film  Booking  Of- 
fices. Mr.  Conn  will  go  direct  to 
Chicago  where  he  will  board  the 
special   train   of   that   company. 

The  sales  convention  of  the 
southern  district  of  Universal, 
which  will  be  held  in  Xew  Or- 
leans, on  March  29-30-31,  will  be 
attended  by  E.  F.  Dardine,  mana- 
ger of  the  Charlotte  Exchange 
accompanied  by  Salesmen  C.  W. 
Cheek,  C.  A.  Anderson,  James 
McWhorter  and  A.   E.   Rook. 

The  Charlotte  Film  Board  of 
Trade  held  it's  regular  semi-an- 
nual election  on  Mondav,  March 
22nd.  William  Conn,  of  F.  B. 
O..  was  elected  chairman  of  the 
board.  Merritt  Davis,  of  War- 
ner Brothers,  was  elected  vice- 
president  and  E.  F.  Dardine,  of 
Universal,  treasurer. 

Miss  Dorothy  Kenney,  of  the 
Hays  Organization,  wdio  has  spent 
several  weeks  in  Charlotte  system- 
izing  the  Film  Board  of  Trade, 
left  for  Xew  York  on  Wednesday 
night. 

Bill  Lenehan,  manager  of  Pro- 
ducers &  Distributors  Corpora- 
tion, has  been  confined  to  his  home 
for  a  week  or  ten  days  suffering 
with  influenza. 

Claude  Webb,  of  the  Webb 
Theatre,  Shelby,  X.  C,  was  a 
Charlotte  visitor  the  past  week- 
setting  in  dates. 

L.  T.  Sharpe,  of  the  Falls  Thea- 
tre, Granite  Falls,  N.  C,  accom- 
panied by  Mrs.  Sharpe,  paid  a 
visit  to  Film  Row  the  past  week. 

B.  Humphries,  of  the  Rialto 
Theatre,  Rock  Hill,  S.  C,  spent  a 
few  days  in  Charlotte  the  past 
week. 

Jack  Turner,  manager  of  the 
Concord  Theatre,  Concord,  X.  C, 
visited  the  various  exchanges  the 
past  week. 


The  Liberty  Theatre,  Walhalla. 
S.  (  ..  will  be  opened  within  a 
short  time,  was  the  statement  made 
by  H.   X.  Phillips,  the  manager. 

W.  L.  Feezor,  of  the  Badin 
Theatre,  Badin,  X.  C,  was  along 
film  row  the  past  week  buying 
service  and  setting  in  play  dates. 

Manager  Tom  Little  of  Pro- 
ducers &  Distributors  Corporation, 
of  Atlanta,  Ga.,  is  a  Charlotte 
visitor.  Mr.  Little  returned  to 
Charlotte  in  order  to  be  near  his 
mother  who  has  been  seriouslv  ill. 


Colonel  A.  F.  Sams,  of  the  Pied- 
mont Amusement  Company,  of 
Winston- Salem,  X.  ( '..  spent  a 
few  hours  in  Charlotte  this  week. 

Paul  Phillips,  manager  of  the 
Wilson  and  Oasis  Theatres,  Wil- 
son, N.  C,  was  a  Charlotte  visitor 
the  past  week. 

H.  B.  Cook,  owner  of  the  Ker- 
shaw Theatre,  Kershaw,  S.  C, 
was  a  Charlotte  visitor  the  past 
week  to  purchase  products  for  his 
theatre. 


1610 


M o  t  i  o  n     Picture     N  e w s 


\  USTIN  INTERR  WIT  un 
i\  til  recently  manager  oi  Wat 
ner  Brothers'  exchange  in  this  city, 
has  leased  the  Astor  theatre  in 
Troy,  and  will  open  it  on  April  3. 
lie  plans  to  change  his  program 
daily. 

Ted  O'Shea,  local  manager   for 
Metro-Goldwyn-Mayer,     has     re- 
covered from  his  recent  attack  of 
the  grippe,  and  is  once  more  look 
ing  after  business. 

Walter  Roberts,  manager  of  the 
theatre,  is  encouraged  these 
days  in  the  report  of  attending 
physicians,  which  indicate  that 
Airs.  Roberts  is  now  on  the  road 
to  recovery. 

Ben  Apple,  of  Troy,  is  now  con- 
nected with  the  auditing  depart- 
ment of   Symansky  brothers. 

Any  other  person  but  John 
Doocey,  manager  of  the  King  the- 
atre in  Troy,  would  he  on  the 
sick  list.  With  no  one  to  relieve 
him,  Mr.  Doocey  had  to  keep  go- 
ing last  week  and  managed  to 
shake  off  an  attack  of  the  grippe. 

lake  Golden,  manager  of  the 
Griswold  in  Troy,  is  still  confined 
to  a  Boston  hospital,  and  during 
his  absence,  John  Campbell  is 
handling   the  theatre. 

Mrs.  Harold  Filkins  is  now  the 
telephone  operator  at  the  Bathe 
exchange  in  this  city,  succeeding 
Mrs.  Richard  Streuwe.  Mrs.  Fil- 
kins lost  her  husband  by  death  a 
few   weeks  ago. 

Edmund  Melhado,  a  well  known 
salesman  at  the  Pathe  exchange, 
paid  a  fine  in  police  court  last 
week,  after  admitting  that  he  had 
parked  his  car  in  a  restricted  zone. 

Jack  Matthews,  of  Plattsburg, 
has  presented  his  daughter  with  a 


bi  autiful    automobile.      Mr.    Mat 

■  has  been  doing  exceptionally 
well  with  his  theatre,  but  what  is 
more  important,  has  recovered 
from  the  stomach  trouble  from 
which  he  was  a  sufferer  for  sev- 
-  ral   months. 

William  Benton  played  the  part 
of  host  last  week  at  a  chicken 
dinner  served  on  the  stage  of  the 
ress  theatre  in  Saratoga 
Springs,  to  the  employees  of  Mr. 
Benton's  houses  in  Glens  Falls, 
Mechanicville,  Granville,  White- 
hall, Ballston  and  Saratoga 
Springs. 

I).  J.  Harrington,  of  the  Palace 
theatre  in  Saratoga,  is  recovering 
from  an  attack  of  the  grippe.  The 
father  of  Ben  Straus,  manager  of 
the  Palace,  died  during  the  past 
week. 

C.  H.  Buckley,  of  the  Leland 
and  the  Clinton  Square  theatres  in 
Albany,  returned  last  week  to  his 
office  for  the  first  time  in  a  month 
or  more.  Mr.  Buckley  has  entirely 
recovered  from  the  effects  of  his 
operation. 

Ed  Trembly,  of  the  American 
theatre  in  Troy,  found  that  the 
epidemic  of  grippe,  bad  cut  into 
his  working  force  so  severely  last 
week  that  it  was  necessary  for 
him  to  secure  not  only  another 
cashier  for  the  time  being,  but  also 
a  complete  set  of  ushers. 

\l>e  Stone,  of  Albany,  running 
the  Arbor  Hill  theatre,  has  defi- 
nitely decided  to  erect  a  new  1,000- 
seat  house  this  spring,  and  so  an- 
nounced during  the  past  week,  fol- 
lowing a  conference  with  one  of 
the  local  architects. 

The  Playhouse  in  Hudson  is 
closed  at  the  present  time  in  order 


to  permit  of  extensive  interor 
decorating.  The  theatre  was  run 
for  several  years  by  A.  A.  Elliott, 
but  was  taken  over  recently  by 
Breeder  and  Grossman,  of  l'» 
lyn. 

It  has  been  decided  to  reopen 
the  Opera  House  in  Lowville, 
closed  since  last  I  >ecember.  J  i 
Gerner  will  handle  the  theatre  in 
his  capacity  as  chairman  of  the 
village  board  of  trustees,  the  the- 
atre being  owned  by  the  villagi 

The  theatre  in  Parishville  run 
by  Mrs.  Arquette,  has  reopened 
for  the  spring  and  summer,  ac- 
cording  to  a  recent  announcement. 

Film  salesmen  from  here,  who 
hit  Rome,  say  that  Mike  and  Joe 
Kallel  are  busy  there  days  in  going 
over  many  of  the  incidental  mat- 
ters in  connection  with  the  con- 
struction   of    their    new   theatre. 

Harry  Hellman,  owner  of  the 
Royal  in  Albany  observed  hi- 
twenty-fifth  wedding  anniversary 
last  week  with  a  dinner  at  the 
Hellman  home.  Mr.  and  Mrs. 
Hellman's  daughter  whose  hus- 
band is  a  well  known  song  writer 
and  vaudeville  star,  called  her 
parents  on  the  long  distance  tele- 
phone from  Chicago,  and  also  pre- 
sented them  with  a  beautiful  sil- 
ver service.  The  many  friends  of 
Mr.  and  Mrs.  Hellman  remem- 
bered them  to  the  extent  that  the 
Hellman  home  was  a  veritable 
bower  of  roses  and  hothouse 
flowers. 

Louis  Cappa  has  closed  Dream- 
land in  Albany,  and  is  now  devot- 
ing his  entire  time  to  the  manage- 
ment of  the  Rialto  in  Schenectady. 

Two  well  known  exhibitors  were 
in  Albany  last  week  in  the  presence 


of  William  Smalley.  o\  Co  ipers- 
town,  and  Charles  Sesonski 
Johnstown.  Mr.  Smalley  is  using 
Al  Bothner  these  days  in  booking 
amateur  acts  for  the  circuit  and 
will  continue  his  amateur  acts  until 
sometime  in  May.  Mr.  Sesonske 
is  using  a  program  of  pictures  (lur- 
ing one-half  the  week  and  vaude- 
ville the  remainder. 

Herman  Yinebcrg,  who  is  hand- 
ling the  Albany  Theatre  in  this 
city,  will  have  a  birthday  on  Apr  ! 
7.  Mr.  Vineberg  has  recently  in- 
stalled considerable  new  projection 
equipment  which  is  appreciated  by 
patrons  of  the  theatre.  Beginning 
the  fore  part  of  April,  the  theatre 
will  (In  much  more  in  the  way  of 
newspaper  advertising  than  in  the 
past. 

Louis  Buettner,  of  Cohoes,  made 
his  first  trip  to  Film  Row  this  past 
week,  since  his  return  from  the 
West  Indies. 

Miss  Jane  Halloran,  secretary  of 
the  Albany  Film  Board  of  Trade, 
has  been  at  her  home  for  severaT 
days  from  an  attack  with  the 
grippe  which  at  one  time  threat- 
ened to  develop  into  pneumonia. 
Miss  Margaret  Halloran,  her  sis- 
ter, has  been  looking  after  her  du- 
ties in  the  meantime. 

The  local  Universal  exchangi 
lost  considerable  film  last  week 
through  two  fires  in  projection 
booths  which  fortunately,  how- 
ever, were  confined  to  the  booths. 
About  200  feet  of  film  from  the 
Universal  exchange  went  up  in 
smoke  at  the  Lyceum  in  Water- 
ville.  while  seven  reels  were  de- 
stroyed by  a  fire  in  the  booth  at 
the  Pine  Crest  Sanatorium. 


Buffalo 


Till      officials    of    the    Niagara       nection  whatever  with   the  alleged 
Falls     musicians     union     an-       "Black  Hand"  letter  which  was  re- 
nounce that  the  local  had  no  con-       ceived    by    the    conductor    of    the 


The  Molly  Mays!     The  Molly  Mays! 
In  these  Violet  Mersereau  frolics  and  plays. 
Not  a  dull  second  !     Assured  of  your  praise, 
The  Molly  Mays !     The  Molly  Mays  ! 


¥ 


Arthur  J.  Lamb  Productions 

Sole    Direction    of   Joseph    Levering 
Distributed   by    Cranfield    &    Clarke    (Inc.) 

729  7th  Avenue  New  York  City 


orchestra  in  the  Bellevue  Theatre. 
'This  announcement  was  made    fol 
lowing    a    meeting    of    the     union 
musicians    and    during     which    offi 
cers  made  clear  that   no  un   Ameri- 
can   tactics    would    he    tolerated    in 
connection  with  the  present   strike. 
No    propaganda    alien    to    the    in- 
terests of   either  side   will   he   tol 
erated,  it   is  stated. 

I  he  opening  date  for  the  New 
Hollywi  od     rheatn     in    » >■  iwanda, 

V  Y.,  will  be  Monday,  April  21, 
according   to  an  announcement  by 

John  W.  Schatt,  who  will 
be  the  manager  of  the  house,  built 
b3  Rii  hai  1  W  ilhelm  oi  Buffalo 
On  Friday,  April  18,  there  will  be 
a  performance  for  invited  guests. 
A.  Wurlitzer  organ  is  being  in- 
talli  '1 

William  M.  Shirley,  former 
Buffalonian  and  now  a  prominent 
Si  hene<  tad}  exhibit  ir,  was  in  the 
Queen  *  itj  oi  the  I  akes  last  week 
end  on  his  weding  anniversary  cele- 
bration, 1 1  was  ins  fifteenth.  Bill 
\  isited     his     many      friends     along 

Film   Row 

Joe  l'it/er  is  now  managing  the 
new  Kenmore  Theatre  in  Kenmore, 

V  Y..  which  was  opened  by  his 
brother  Mitchell,  who  has  assumed 
the  personal  management  ol  the 
Kivoli    in    Syracuse. 


There  was  a  good  crowd  in  at- 
tendance at  the  midnight  benefit 
staged  March  26  in  the  Olympic 
Theatre.  Buffalo,  for  Miss -Anne 
Beston,  a  former  member  of  the 
Universal  office  and  who  now  is 
at  the  Perrysburg  hospital.  The 
program  provided  excellent  enter- 
tainment. Manager  fohn  B.  Whit- 
of  the  Olympic  and  Charlie 
Goodwin.  Universal  branch  man- 
ager, arranged  the  program. 

i  I.  Vallen  <>i  Akron.  Ohio, 
was  in  Buffalo  the  •  ithef  daj  con- 
ferring with  Al  Becker  of  the 
i '..  i  ker  Theatre  Supplj  i  '•  imoanj . 
He  also  visited  the  new  Holly- 
wood Theatre  in  Gowanda  where 
Vallen  curtain  machines  and  n 
less  curtain  tracks  are  being  in- 
stalled. \1,  by  the  way,  has  saved 
up  enough   for  a   new   spring  hat. 

Manager  Fred  M.  Shafer  of  the 
Lafayette  Square  is  spreading  him- 
self on  advertising   these  days. 

Uu  boys  at  the  Paramount  ex- 
change have  returned  to  town  all 
pepped  up  over  the  new  season 
product,  the  features  of  which  they 
learned  at  the  big  Atlantic  City 
pow-wow.  Look's  like  Manager 
Marvin  Kempner  is  going  to  crawl 
closer  to  the  top  of  the  offices 
doing    the   most   business. 


April     10,     1926 


1611 


MJ.  Weisfeldt,  district  mana- 
.  ger,  and  Eph  Rosen,  branch 
manager,  are  on  their  way  to  the 
Film  Booking  offices  sales  conven- 
tion in  Los  Angeles. 

A.  H.  Blank  and  E.  L.  Maytag 
will  build  a  new  theatre  at  New- 
ton,   Iowa,   to  seat  1,000. 

I.  A.  Fogerty,  former  owner 
of  the  Orpheum  theatre  at  Cen- 
terville,  la.,  has  bought  the  Mel- 
rose at  Melrose,  la.,  turning  his 
old  theatre  over  to  Leo  Moore 
owner  of  the  Majestic,  who  now 
controls  competition  in  Centerville 

(  )mar  Kenyon  is  managing  the 
remodeled  Majestic  theatre,  just 
rt  "inncd  in  De  Moines. 

H.  S.  Gallup  of  the  Delft  thea- 
ters, Marquette,  Mich.,  is  driving 
his   new    Cadillac   to   Los   Angeles. 

Waubay,  S.  D.,  business  men, 
are  making  plans  for  a  new  thea- 
ter. 

Archie  Higgs  and  Clark  Bates 
are  reported  to  have  bought  a 
site  for  a  new  theater  in  Fland- 
reau,  S.  D. 

H.  E.  Barnes  has  closed  the 
State  theater  at  Redfield,  S.  D., 
removing   competition. 

\Y.  P.  Lowell,  former  owner  of 
the  Kennedy  theater,  has  bought 
Verne  Kennedy's  interest  in  that 
Canton,  S.  D.  house.  Kennedy  is 
running  for  the  governorship  nom- 
ination. 

A  new  Sherburne,  Minn,  theatre 
is  to  be  operated  by  M.   W'itte. 

H.  L.  Boch  has  sold  his  Opera 
House  at  Glenwood  City,  Wis.,  to 
H.    H.    Gleason. 

The  New  Palace  theater  at 
Spooner.  Wis.,  has  been  opened  by 
Miner   and   Crouse. 

Ray  Churchill  is  the  new  owner 
of  the  Opera  House  at  Coon 
Rapids,  la.,  formerly  handled  by 
Williams  and  Allen. 

The  Strand  at  Conrad,  la.,  has 
been  reopened  by  N.  L.  Lamb  of 
Radcliff. 

Rebuilding  of  the  Englert  thea- 
ter of  Iowa  City,  la.,  recently  de- 
stroyed by  fire,  will  start  soon. 


Leo      Maloney,     star     of      "The      Blind 
Trail,"     an     Artclass     production. 


Xate  Johnson  announces  plans 
for  a  new  house  on  the  site  of  his 
Scenic  at  Miller,   S.  D. 

Broddyville,  la.,  is  without  thea- 
ters following  closing  of  the  Gol- 
den Rod. 

The  Star  theater  at  Alexandria, 
S.  D.,  has  been  sold  by  C.  F.  Knoll 
to  John  Basche.  Knoll  will  run 
the  Liberty  at  Sioux  Falls. 

Frank  Hoff  has  bought  a  thea- 
ter site  at  Port  Washington,   Wis. 

Engler  Brothers  Royal  theater 
at  Hopkins,  Minn.,  will  offer  dan- 
cing in  the  Opera  House  across  the 
street. 

A.  M.  Leitsch  has  sold  the 
Strand  theater  at  Mil  ford,  la.,  to 
Joe  and   Frank  Jerkins. 

E.  P.  Hageman  is  completing 
his  new  theater  at  Waverly,  la. 

The  new  Sons  of  Norway  build- 
ing at  Watford  City,  N.  D.,  will 
house    a   theater. 

L'niversal's  Minneapolis  branch 
is  in  the  hands  of  second  string 
men  while  the  chiefs  attend  the 
Chicago  sales  convention  of  the 
company,  directed  by  Lou  Metz- 
ger. 

Edmund  M.  Michalson,  owner 
of  the  Palace  and  Orrton  at  Mad- 
is,  ,ii.  Wis.,  will  break  ground  soon 
for   his   new   east    side   theater. 

Bill  Bennett,  formerly  of  the 
Metro  Goldwyn  forces  in  Min- 
neapolis, is  about  to  return  to  St. 
Barnabas  hospital  for  an  opera- 
tion. He  has  been  suffering  from 
heart  trouble  aggravated  by  ap- 
pendicitis  for  some  time. 

J.  B.  Clinton  of  Duluth  is  hav- 
ing a  good  deal  of  fun  with  the 
wise  one  recently  pulled  on  him  by 
a  Duluth  newspaper.  He  declares 
that  it  was  Morris  Abrams  of  Me- 
tro Goldwyn,  who  (Started  the  story 
that  he  was  seen  on  the  streets  of 
Detroit  recently  with  a  suit  of 
clothes  over  his  arm  looking  for 
the  Detroit  Free  Press. 

Ed  Buckleys  of  the  Idle  Hour 
theater  at  Olivia  was  in  town  the 
other  day  accompanied  by  his  son. 

William  Glaser  of  the  Grand 
theater  at  Faribault,  Minn.,  was  in 
Minneapolis  last  week. 

Al  Peterson,  who  operates  the 
Loyalty  theater  at  International 
Fails  on  the  northernmost  border 
of  Minnesota  was  seen  on  film  row 
last  week. 

Joe  Wolf  from  the  New  York 
office  is  helping  put  over  a  special 
drive  in   Metro  territory  here. 

Clyde  Booth  has  been  added  to 
the  Metro  Goldwyn  staff.  Until 
recently  he  was  with  Educational. 

L.  J.  Bloomberg,  Metro-Gold- 
wyn-Mayer  Salesman,  came  near 
selling  no  more  pictures  when  his 
car  went  into  a  ditch  outside  of 
Sleepy  Eye,  Minn.,  the  other  day. 
He  crawled  out  of  the  wreck  and 
sought  refuge  at  a  farmhouse. 
They  say  he  came  to  clutching  a 
contract   in  his  hand. 

Frank  Hensler  and  Jack  Schu- 
mow  from  the  Milwaukee  office 
are  temporarily  connected  with  the 
Metro  staff  in  Minneapolis  during 
the  special  drive.  Herbert  Hay- 
man  of  New  York  and  Joe 
Schwartzbine,  formerly  of  Uni- 
i  i  sal  and  Film  Booking  offices  in 
these   parts,   but   now    stationed    at 


Chicago  for  M.  G.  M.  are  in  the 
Minneapolis  office  for  a  time  also. 

H.  L.  Anderson  of  Mound, 
Minn.,  was  in  town  the  other  day 
buying  for  his  semi-occasional  pic- 
tures in  the  school  house  there. 

C.  E.  Lundquist  of  the  Arrow- 
head theater  at  Onamia  recently 
visited  film  row. 

Dan  Coweg,  Pathe's  cashier  in 
Minneapolis,  is  the  father  of  a 
new  baby. 

Ralph  McMillan  of  the  Pastime 
theater  at  Winnebago  was  also 
seen  in  Minneapolis  during  the 
week. 

Ray  Berry,  salesman  for  Pro- 
ducers Distributing  Corporation, 
reports  bad  roads  in  his  Wiscon- 
sin territory. 

Billy  Gould  of  the  P.  D.  C. 
force  has  traded  in  his  Ford  for 
an  Oldsmobile. 

Dick  Baasen  of  Minot  is  re- 
ported to  be  putting  in  a  big  stage 
in  his   Strand  theater. 

Harry  Olin  of  Grand  Forks,  has 
launched  a  heavy  advertising  cam- 
paign  in   the  newspapers. 


Ben  Friedman  of  the  American 
Amusement  company  is  installing 
a  new  organ  in  his  Garric  theater 
at  Fargo. 

Esle  Larson  has  taken  over  the 
Cecile  theater  at  Cokato,  Minn., 
formerly  operated  by  William 
Deters. 

The  Fox  salesman  were  all  in 
for  a  (sales  conference  with  Syd- 
ney E.  Abel  last  Saturday. 

George  Hake  of  the  Lyric  thea- 
ter at  Belmont,  la.,  was  a  visitor 
at  the  Fox  office  the  other  day. 

The  Forman  theater  at  For  man, 
N.  D.,  has  changed  hands  but  the 
name    of   the   new   owner   ha 
yet   been   received. 

Sydney  Abel,  new  Fox  manager, 
is  making  preparations  to  go  to 
the  company  convention  at  Los 
Angeles,  April  12th.  He  will  be 
accompanied   by  R.    S.    Stewart. 

The  Minneapolis  council  has 
granted  a  permit  to  Frank  Smol- 
eski  for  a  brick  tile  and  concrete 
theater  building  to  be  constructed 
at  345  Thirteenth  Avenue,  N.  E., 
:.t   a   cost   of   $45,000. 


1612 


.1/  o  t  i  o  n     r  i  c  ture     N  c  w  s 


l\Ie\\?   England 


ERNEST     SHARIF,     recentlj 
with     Producers     Distributing 
'  01 1"  Bi  iston,   has  taken 

over  the  New  England  territory 
1  oi  Ad-Vance  Trailer  service  and 
has  opened  headquarters  at  42 
Church   street,   Boston. 

Manager  Harry  Vshi  r, 
ii  h  Managi  i  I  Carry  Morej 
and  members  for  the  sales  force 
iversal  al  Boston,  have  re- 
turned from  the  convention  oi 
l  niversal  at  Hotel  Astor,  New 
York  City. 

Thomas  Jennings  of  the  Fox 
exchange,  Boston,  leaves  next 
Sunday  for  an  extended  vacation 
i  ilifornia,  including  a  visit  to 
the  studios.  Jennings  was  a  prize 
salesman  in  a  salesmen's  contest 
among  the  Fox  exchanges.  He 
will  I"  ai  •  impanied  part  of  the 
way  by    Harry   F.  Campbell,  man- 


ager of  the  Boston  exchange  for 
l 

Division  Manager  George  Shaf- 
oi  the  Paramount  exchange, 
•  n  :  Branch  Manager  William 
Erbb,  Sales  Manager  Frank  Shea, 
City  Salesman  Harry  Goldstein 
and  members  of  the  sales  force 
have  returned  from  Atlantic  City 
after  attending  the  annual  sales 
>  onvention  of   Paramount. 

I.  L.  Wallenstein,  manager  of 
Film  Booking  Office,  Boston,  is  en 
route  in  the  Pacific  Coast  on  a 
business  trip. 

W.  1).  Shapiro,  president  of 
the  Franklin  Film  Corporation. 
Boston,  has  returned  from  a  six 
week's  trip  to  California  in  the 
interests  of  that  company. 

I  dward  J.  O'Leary  of  Worces- 
ter, Mass.,  has  joined  the  sales 
force    of     Film     Booking    Office, 


Boston,  and  will  represent  that 
company  in  the  Maine  territory. 

Charles  Bean  of  the  Pastime 
Theatre.  Franklin,  N.  II..  was  a 
recent  visitor  to  Boston's  Film 
Ri  >u . 

Benjamin  Green,  owner-mana- 
ger of  the  Melrose  Theatre,  Mel- 
rose, Mass.,  is  able  to  be  around 
again  after  his  serious  accident 
when  his  auto  skidded  in  Chelsea, 
Mass.,  and  struck  a  pole. 

Morris  Ponzner,  formerly  of 
South  Manchester,  Conn.,  made  a 
brief  visit  to  Boston  exchanges 
en  route  to  the  Atlantic  City  con- 
vention. It  is  understood  that  he 
will  return  to  New  England  soon 
as  an  exhibitor  but  he  has  not 
made  public  his  new  house  yet. 

Mrs.  Nellie  Riva,  owner  of  the 
Pastime  Theatre  at  Tilton,  N.  H., 
was  a  recent  visitor  to  Boston's 
Film  Row. 


M.  Grassgreen,  formerly  travel- 
ing auditor  for  the  Fox  interests, 
has  been  made  resilient  auditor  and 
branch  manager  with  the  Fox  ex- 
change in  Boston. 

John  Nolan  has  been  promoted 
to  sales  manager  of  the  Fox  or- 
ganization in  New  England  with 
headquarters   in    Boston, 

Contract  for  the  new  Film  Ex- 
change Bunilding  to  lie  erected  "" 
Berkeley  street,  Boston,  in  which 
Paramount  will  In-  housed,  has 
been  awarded. 

Johnson  Opera  House,  Gardiner, 
Me.,  was  host  to  'In    Legion  boys 

of  that   city  last   Tuesday. 

Thomas  F.  Henry,  a  police  in- 
spector of  the  Pawtucket  police 
department,  has  been  appointed 
official  theatre  censor  for  that 
city. 


eveian 


i, 


ALBERT  Botzum,  who  owns 
and  operates  the  Orpheum 
Theatre,  one  of  Akron's  foremost 
first-run  motion  picture  theatres, 
has  just  installed  a  new  Wurlitzer 
organ,  the  kind  that  can  do  any- 
thing  but  talk. 

Bob  Mochrie,  who,  as  everybody 
in  these  parts  knows,  left  Cleve- 
land some  few  months  back  to 
1 me  P.  D.  C.  exchange  man- 
ager in  Albany  has  been  promoted 
to  the  job  of  branch  manager  in 
Pittsburgh    for   the   same   company. 

Robert  Cotton,  central  division 
manager  for  I'.  I).  ("..  and  Chester 
Loewe,       division       representative, 


were    in    Indianapolis    most    last 
week. 

Harry  Charnas,  president  of  the 
Standard  Film  Service  Company, 
returned  from  a  two  weeks  stay 
in  New  York,  and  immediately 
called  a  sales  convention  of  his 
branch  managers.  This  included 
Sam  Wheeler,  Pittsburgh ;  Nat 
Lefkowitz,  Cincinnati:  A.  M. 
Goldman,  Detroit,  and  Bill  Onie, 
( Cleveland. 

J.  S.  Jossey,  president  of 
Progress  Pictures  has  appointed 
George  L.  Levy  manager  of  his 
(  incinnati     branch     office.       Levy 


succeeds  H.  Hirsch  who  has  a 
foreign    post    under    consideration. 

Attending  the  Universal  Conven- 
tion in  Detroit  last  week  from  the 
Cleveland  office  were  Al  Mertz, 
manager  :  Andrew  Sharrick,  ex- 
ploiteer;  Sam  Gerson,  Joe  krenitz. 
Dan  Stearns,  George  Wilson.  Al 
Atkinson    and    lack    Lefky. 

Lou  Geiger,  local  F.  Bi  0. 
branch  manager  is  on  his  way  to 
the  west  coasl  t..  answer  present 
when  the  roll  is  called  at  the  F.  B. 
O.  convention. 

Xed  Depinet,  central  district 
sales   manager    for    hirst    National 


was  in  town  last  week  and  on 
Monday  made  a  \er\    constructive 

talk  on  selling  and  future  policies 
before  the  assembled  members  of 
the  local  exchange  including  G.  I.. 
Sears,  manager;  assistant  man- 
ager Herbert  (  >schs,  and.  tile  en- 
tire   sales     force. 

Out-of-town  exhibit  rs  noted  in 
the  Film  Exchange  Building  last 
week  included  George  Mantis,  Rex, 
Toronto;  Henry  Rosenthal.  Ohio, 
Ravenna;  George  Schade,  Schade's 
Theatre,  Sandusky :  A.  Fish, 
Alhambra,  Akron;  C.  W.  Good- 
richm  Chardon,  Chardon. 


Inch 


lanapo 


G 


E(  I 

1 

has  been 

Wolk      W 


LAX  MS.     local     man- 
r  for  the  h'.i  ■    film  Corp., 
assigned  to  Special  Sales 
ith    tin     Fox     film    (  in  i 


-bducedBWM 
rice  MM 
tofits  Rifht 


Colomoia'  Exchanges 
EVERYWHERE 


and  f'.dw.  ( lomersall  of  the  Fox 
Minneapolis  office  has  succeeded 
Mr.    Landis    as    Indianapolis    man- 

r,    , 

Following  the  resignation  of 
i  ieo.  Landis,  Presidi  nl  oi  the  In- 
dianapolis Film  Board  of  Trade 
on  account  of  being  assigned  new 
duties    as    Special     Representative 

inr    ihe    Fox    Film    Corp.,    Henry 
Zapp  local  manager   \<<v  thi     Pro 
diners   Dist.  Corp.  has  been  elected 

>i  i  sident  in  fill  Mr.  Landis'  un- 
expired  term. 

'fhe  Vssoi  iated  Exhibitors,  are 
now    members  of  the   Indianapolis 

Film    Board  of  Trade  as  of   March 
5th,    (  Ken-    Kirshner   is   the  man- 
ager  in  charge  oi    this  exchangi 
<  ,i  ievei    Product  >ns  of  *  '.h'u  agi 
pened  an  i  iffice  in  [ndianap 
olis  under  the  management   of   M. 
ili.    time  being   ari 
ed  .it    14 1  \\  est   Vermont   St., 
Indianapolis. 

The  l  apiti  il  Film  Exch.',  w  ith 
hi  inn      -  iffio  -     in     Chicag       h.u  e 

in  Indian. tpi  ilis  and 
are    located    at     120    W.     M  ii  l; 

!   -   ink    I  Ii  Her    is    m    i  Co     < 
Oi    lb'  M  r.    I  lellei  i 

merly    President    of    the    M 
Picture     I  '  Ow  ners    of    In- 

diana. 


The  Indianapolis  Film  Board  of 
Trade  have  taken  in  six  new  mem- 
bers distributors  in  the  I 
namely,  W. « iated  Exhibit  ors, 
( rriever  Productions,  Re<  Icraft 
Film  Corp..  Capitol  Film  Exch., 
United  Artists  Corp.,  and  the  State 
Film  Service.  This  constitutes 
tiini  teen  members  now  in  tin  Filn 
Board  of  Trade  of  Indianapolis. 

The  Crystal  Theatre  at    Butler, 

Ind.,  is  now  operating  under  the 
new  management  w  ith  1  [arrj  I  air 
as  owner.  This  theatre  was  for- 
merly operated  bj  Mrs.  Via 
Wright. 

Mr.    and     Mrs.      \.    Jackson    oi 
Crawfordsville,  Indiana,  operating 
the    Strand    and     \iv    Theatn     i 
(  raw  fordsville     ha\  e     taken     o\  ev 

the    i  i|\  mpic    and    Wild      Op  ■ 
I  louse  al   Nobles\  ille.  Indiana  and 

w  ill    show    pictures.    \ande\  ille   and 
how  s.       I  here   are    lour  thea- 
iw   i  onducted  1>\    Mi  s,  Jack 
-■in  in   Indiana. 

The   Illinois   Thi  ati  e,    fndiai 
ol  i  s ,  is  not  '•  '  ■■■    Lee 

Mi     Ki  <,  -  of   Minneapoli  > 
w  ,i-    lh<     im  tin  i    i  i\\  uer. 

The   Con   and    Empire  theatres 
at    Auburn.    Indiana,    i  ipei  at<  d    bj 

\  ininskki    and    Smith    are    now    be 

ing  •  onducti  d  bj   Smith  and  I  tart, 


Mr.  Hart  buying  out  Mr.  Vin- 
inskki's   interest. 

The  Bandbox  theatn  at  Ply- 
mouth Indiana  operated  bj  Billy 
I  ink  has  been  taken  over  by  Wm. 
»  ilaub. 

The  Grandview  theatre,  Grand- 
view,  Indiana,  has  just  been  taken 
pver  b\  J.    V.  < iabbert.     Lawrence 

S<  .if  -    was    the    I'.rilH  I 

The  Auditorium  theatre  at  Daw- 
son Springs,  Ky.,  formerly  under 
tin  management  of  Moulton  and 
Hendryx  of  the  Dawson  Springs 
Amusement  Co.,  is  now  being  op- 
erated b>  the  Broadway  Amuse- 
ment (  ■  i   oi    I  ouis\  ille,  Ky. 

\ : i.  ■tli.  i      change     of     ownership 

no    us  the  Bi >ic<    theatn   al    V 
pannoe,     Indiana.      Bernard    Rich- 
mond   is    the    new    owner,    having 
bought  out    Mrs.   R.    Butz. 

The  Pal, u  ■  tin  .in .  .it  (  rowil 
Point.     Indiana     is    also    under    the 

new  management  of  James  Bikos, 
I     Gn  gorj  was  tin    [i  'i  iiu  i  •  iw  net 

John  Sanders  has  taken  over 
Crank  ki  I  sslet  's  interest  in  the 
kentland  The.ih  I    ,n    K(  ntl.iml.  Ind. 

It    is   alsi 
i  Hiflen    and     \l      I  ii  Idman    ha\  ■ 

taken      n\.  r      the      i  lapitol     tl  I 

Washington  and  Capitol  avenues, 
Indianapolis,  and  will  operate  on 
a  ti  ii  >  <  in  admissii  m   i  hargi 


April     10,     1926 


1615 


K 


ansas 


City 


CAN  some  one  recommend 
another  job  of  some  sort  for 
Adolph  Eisner,  manager  of  the 
Circle  Theatre,  Kansas  City,  and 
former  president  of  the  M.  P.  T. 
O.,  Kansas  City?  In  addition  to 
managing  his  theatre,  Mr.  Eisner 
recently  became  interested  in  the 
operation  of  a  Kansas  City  drug 
store,  to  which  he  devotes  several 
mornings  each  week.  Feeling  that 
he  was  "loafing"  too  much  he 
proceeded  to  accept  a  position  as 
publicity  representative  of  the 
Globe  Theatre,  down  town  first 
run  house.  He  still  has  a  few 
superfluous  minutes  before  break- 
fast and  after  dinner. 
Among     the     out-of-town     ex- 


hibitors in  the  Kansas  City  mark- 
ket  this  week  were :  C.  L.  Mc- 
Vey,  Herington,  Kas. ;  B'en  Hill, 
City  Hall  Theatre,  Belton,  Mo. ; 
W.  A.  Dayis,  Lyric,  Holden, 
Mo.;  W.  R.  Luehrs,  Rex,  Hig- 
ginsville,  Mo.;  W.  P.  Cuff,  Strand, 
Chillicothe,  Mo. ;  Ed  Pesha,  Penn, 
St.  Joseph,  Mo. ;  J.  Fiske,  Butler, 
Mil;  C.  Swierzinsky,  Washing- 
ton, Kas.;  Jack  Gross,  Carthage, 
Mo. ;  C.  M.  Pattee,  Pattee  Thea- 
tre, Lawrence,  Kas. 

Another  active  week  on  Kansas 
City's  movie  row,  George  Lodge, 
former  assistant  Universal  booker 
and  now  of  the  Exhibitors'  Film 
Delivery  Company,  is  the  elated 
father  of  an  8-pound  baby  girl. 


Lew  Xathanson,  film  veteran, 
has  accepted  a  position  as  Asso- 
ciated Exhibitors  representatm  in 
Kansas  City,  according  to  Frank 
Cassil,  branch  manager.  Walter 
Abrams  has  been  made  second 
assistant  booker  at  the  Universal 
branch. 

The  Irish  have  their  month  in 
March,  and  just  to  prove  it,  H. 
W.  McCarthy,  Pathe  salesman, 
has  been  turning  in  contracts  by 
the  bale,   it   is   said. 

R.  L.  McLean,  assistant  to  C. 
D.  Hill,  P.  D.  C.  district  mana- 
ger, was  a  Kansas  City  visitor. 

It  was  a  vacant  appearing  office 
at  the  Paramount,  the  staff,  a 
dozen    strong,    having  gone   to   the 


Paramount  convention  in  Atlantic 
City. 

Ned  Depinet,  divisional  sales 
manager,  and  W.  F.  Callaway,  dis- 
trict manager,  respectively,  i 
First  National,  were  Kansas  City 
business    visitors. 

E.  M.  Saunders,  western  divis- 
ion sales  manager,  and  J.  E.  Flynn 
district  manager,  of  Metro-Gold- 
wyn,  were  in  Kansas  City  for  a 
conference  with  ( '.  E.  Gregory, 
Metro-Goldwyn    branch    manager. 

After  being  confined  in  a  hospi- 
tal for  two  months,  ill  of  typhoid 
fever,  Tom  Byerle,  First  Na- 
tional branch  manager,  again  will 
be  back  on  the  job  next  week. 


Salt  Lake  City 


GEORGE  E.  CARPENTER, 
manager  of  the  Paramount 
Empress  Theatre  here,  and  Em- 
met Sorg,  manager  of  the  Para- 
mount in  Ogden,  Utah,  have  re- 
turned from  their  trip  to  the  man- 
agers convention   in  Atlantic  City. 

Carsten  Dahnken  will  arrive  in 
this  city  about  April  1st  to  super- 
vise the  plans  for  their  new  Boise 
theatre  on  which  construction  will 
start  immediately. 

Dave  Schayer,  publicity  man  for 
the  American  Theatre  here,  has  re- 
cently arranged  a  very  attractive 
lobby  display  which  makes  a  large 
castle  out  of  the  box  office. 

Sam  Levine,  manager  of  the 
Salt  Lake  Theatre  Supply  Com- 
pany, is  driving  a  new  Chandler 
Sedan. 

Seth  D.  Perkins,  District  Man- 
ager for  Metro-Goldwyn-Mayer, 
has  left  this  city  for  his  head- 
quarters in  Denver.  Jos.  F.  Sam- 
uels, local  manager  for  Metro- 
Goldwyn-Mayer,  is  in  the  office  af- 
ter having  made  a  trip  into  south- 
ern Utah.  C.  F.  Parr  and  C.  M. 
Stern  are  still  up  in  Idaho  on  an 
extended  trip.  D.  T.  McElhenney 
is  now  back  in  his  territory  after 
having  completely  recovered  from 
his  recent  operation. 

Charles  Dillerd,  assistant  man- 
ager here  for  Metro-Goldwyn- 
Mayer  is  now  a  married  man  and 
has  just  recently  returned  to  Salt 
Lake  after  a  brief  honeymoon 
spent  in  Butte,  Mont. 

Branch  Manager  James  R.  Keitz 
has  started  for  a  trip  into  south- 
ern Utah. 

Al  O'Keefe,  local  manager  for 
Producers  Distributing  Corpora- 
tion, is  spending  a  few  days  in 
Pocatello,  Idaho.  C.  C.  McDer- 
mond,  salesman  out  of  this  office, 
and  owner  of  the  Orpheum  Thea- 
tre at  Mil  ford,  Utah,  has  returned 
from  a  successful  trip  in  southern 
Utah. 

Gordon  Thornberg,  owner  of  the 
Blue  Bird  Theatre  at  Garfield, 
Utah,  is  disposing  of  his  theatre 
interests  Anril  1st. 

Clyde  H.  Messinger  has  re- 
turned to  his  desk  at  the  Educa- 
tional after  a  trip  to  the  Yellow- 
stone Branch  of  Idaho. 

L  J.  McGinely,  branch  manager 
for  Famous  Players  Lasky  in  this 
city,   and    all    of    the   salesmen    out 


of  this  office  attended  the  conven- 
tion in  Atlantic  City. 

Milton  Cohn  is  still  making 
Idaho  with  his  United  Artists 
product. 

H.  Bradley  Fish,  manager  of  the 
local  Fox  exchange,  has  been  up 
in  Boise,  Idaho,  for  a  few  days. 

George  Mayne,  owner  of  the 
Preferred  Pictures  exchange  here, 
is  expected  in  from  Idaho  terri- 
tory to  meet  Henry  Ginsberg  of 
the  Ginsberg  Productions. 

Mathew  Aparton,  branch  man- 
ager for  Universal,  and  Tony- 
Hartford,  sales  representative, 
have  returned  to  the  office  from 
southern  Utah. 

I.  H.  Harris  of  the  Burley  Cir- 
cuit has  taken  over  the  Iris  Thea- 
tre of  Murray  and  the  Rialto  and 
Empress  theatres  of  Magna,  Utah. 

J.  A.  Epperson,  manager  here 
for  Pathe,  has  left  to  cover  the 
Yellowstone  Branch  in  Idaho. 

B.  H.  Thatcher  and  Wm.  Spick- 
er  of  the  Capitol  Theatre  at  Logan, 
Utah,  have  been  conferring  with 
local  managers  on  new  product. 

R.  D.  Boomer,  manager  here  for 
Associated  Exhibitors,  leaves  soon 
for  the  Idaho  territory.  Clifton 
Pierce,  formerly  an  exhibitor  in 
Brigham  City,  Utah,  is  now  on  the 
road  for  Associated  Exhibitors, 
covering  Utah  and  Nevada. 

-Don  Carrothers,  owner  of  the 
Orpheum  Theatre  at  Pocatello, 
Idaho,  was  an  exhibitor  visitor  this 
week. 

Commissioner  Harmon  Peery 
and  his  brother  Lou  Peery,  who 
has  just  returned  from  a  trip  to 
Los  Angeles,  were  both  visiting 
film  row  this  week  in  the  interest 
of  their  Egyptian  Theatre  at  Og- 
den, Utah. 

Henry  J.  Buddi,  assistant  man- 
ager of  the  Continental  Feature 
Film  Corporation,  has  just  left  this 
city  where  he  has  been  visiting  in 
regard  to  opening  their  new  office. 

John  Ruger,  owner  of  the 
American  and  Orpheum  theatres 
of  Park  City,  Utah,  has  been  lining 
up  new  business  this  week. 

L.  A.  Davis,  manager  of  the 
local  F.  B.  O.  office,  has  left  for 
a  trip  into  Idaho  to  close  a  few 
open  spots  before  leaving  for  the 
convention  in  Los  Angeles. 

E.  M.  Gibson,  assistant  manager, 
will  be  in  full  charge  of  the  F.  B. 


O.    office    here    during    the    three 
weeks  of  Davis'  absence. 

Ned  Marin,  general  Sales  Man- 
ager for  Associated  First  National, 
was  through  here  last  week  and 
has  left  for  the  home  office  in 
New  York.  Marin  was  accom- 
nanied  by  L.  O.  Lukin,  Western 
District    Manager.      Lukin    is    re- 


ported   to    have    gone    to    Denver 
from  here. 

Claude  Hawkes  and  Vete  Stew- 
art were  in  for  a  sales  convention 
at  the  Associated  First  National 
exchange  this  week.  Stewart  has 
left  for  Idaho,  Wyoming  and 
Montana,  and  Hawkes  is  on  his 
way  to  the  Wyoming  territory. 


Hot hing  can  stop 
you  once  you're 


Universalis 

Greater 
Movie  List 


1614 


M  o  t  i  o n     P i  c  t  u r e     News 


Butte 


MONTANA  is  interested  in 
the  recent  transaction  where- 
by the  Rialto  and  American  Thea- 
tres of  Butte  and  the  Liberty, 
Capitol  and  Grand  Theatres  of 
'  rl  -  it  Falls,  were  added  to  the 
holdings  of  the  North  American 
The..  Cot  i .oration. 

There   is   a   rumor   current   that 
programs  at  the  Rialto  and  Amer- 
ican   theatres    will    be   on   a   more 
ate   scale  in  the   future. 
W.   J.    Sullivan    of    Butte,    man- 
ager  of   the    Rialto   and   American 
res,   and    Will    Steege  of   the 
Liberty,     Grand     and      Capitol     of 
■   Falls  have  the  confidence  of 
the   theatre    loving   public    in    their 
respective  cities    for  the  very  high 
ird  of  pictures  and  programs 
ed   .it   their  houses  and   under 
their     management     these     houses 
have  become  \ n\  popular. 

Johnnie  Gavan,  manager  of  the 
ty   Theatre  of    Butte  has  just 


been  called  to  Helena  to  take 
charge  of  the  Liberty  Theatre  at 
Helena,  which  has  recently  been 
redecorated  and  remodelled  to  the 
extent  that  it  now  represents  one 
of  the  finest  theatres  in  the  city. 
Dr.  Bethel,  who  owns  the  house, 
opened  the  theatre  a  short  time 
ago  with  Mr.  Kessler  as  his  co- 
worker. 

Manager  White  of  the  Alcazar 
Theatre  of  Great  Falls  has  recent 
pi  iud  a  new  theatre,  the  Rain- 
bow, which  was  formerly  known 
as  the  Palace  and  is  one  of  the 
most  artistic  playhouses  in  the 
state.  The  house  has  been  re- 
decorated and  Mr.  White  ranks 
as  ..ne  of  tin  best  theatre  business 
men  in  the  West. 

Charlie  Hartwig,  manager  oi 
the  Marlowe  Theatre  of  Helena, 
ha--  recovered  from  a  recent  at- 
tack  of    flu. 


Walt  K.  Millar,  manager  of 
Greater  Features  Exchange  of 
Butte,   was   a   recent  caller    in   the 

city. 

W.  A.  Simon,  manager  of  the 
Wilma  Theatre  oi  Missoula,  has 
been  busy  of  late  arranging  some 
very  special  attractions  for  his 
patrons. 

Tt  is  reported  that  Guy  D. 
Stapleton,  manager  of  the  Rialto 
of  Missoula,  is  not  complaining 
ab.  .itt  business  these  days  and  that 
Henry  Turner,  who  runs  the  Blue- 
bird in  the  University  city  says 
the  salesmen  keep  him  busy  book- 
ing new  programs. 

E.  L.  Wharton,  who  has  had  the 
Orpheum  theatre  at  Glasgow  sold 
his  interest  to  Bernard  Survant  oi 
Malta.  The  new  exhibitor  is  off 
on  a  honeymoon  and  will  not  take 
over  the  active  management  until 
the  early  part  of  April. 


W.  M.  Hughardt.  branch  man- 
ager of  Pathe  in  Butte,  has  hi  en 
on  a  tour  of  eastern  Montana  and 
has  recently  returned.  He  is  quite 
Optimistic  over  business  conditions 
in  the   state. 

Claude  Hall  is  doing  the  book- 
ing for  Pathe  now.  He  was  at 
one   time  booker   for   Universal. 

<..  11.  Warren.  Lathe  salesman 
for  eastern  Montana,  is  tooting 
his  own  horn  these  days  through 
a  brand  new    Studebaker. 

Tom  Walsh.  Pathe  serial  sales- 
man, is  having  wonderful  success 
selling  serials.  He  covers  western 
Montana. 

Ted  Cassidy,  who  for  the  past 
several  years  has  been  door-keeper 
at  the  American  Theatre,  was 
found  dead  in  the  theatre  on  the 
morning  of  March  26th.  Thi 
tors  said  he  died  of  heart  disease. 
1  te  was  in  his  60th  year. 


oines 


H\PKY     LLOYD    is    the    new 
salesman  at  thi  >  iffii  e  ol   Pathe. 
II,    ,i  ,iu.  -    from    I  >eti  .it       I  fe  has 
erritory  which  was  previously 
traveled  by  Joe  Jacobson,  win.  has 
staff  ..f  Universal. 
E.    (  >.    Elsworth   of    the    Metro- 
politan Theatre  at    Iowa  Falls,  who 
is  one  of  these  who  rarely  visit  the 
film  exchanges,  registered  in  Movil 
Row    las)    week. 

K'.  F.  Crawford,  manager  of  the 
I. mi., us  Players  office,  with  his 
sabs  staff  left  for  the  sales  con- 
vention at  Atlantic  City.  C.  H.  Mc- 
(  linock,  head  booker,  and  E.  R. 
Burger,  exploitation  man  for  the 
Omaha  and  Des  Monies  territory, 
and  lack  Curry,  accessory  sales 
manager,  also  mil'-  the  trn  to  the 
serial  convention.  Members  of 
the  sales  force  who  represented 
Des    Moines    were    l\.    W.    Bobbins, 


R.  M.  Copeland,  E.  R.  Rushing,  11. 
Saverude  and  W.  E.  Barker. 

I  ).  ( '.  Kennedy,  formerly  with 
Metro!  ioldwyn  in  St.  Louis,  has 
been  added  to  the  sales  force  of  the 
1  lis    Moines   office. 

A.  ( ,.  Stolte,  manager  of  the 
Capitol  Theatre,  Des  Moines,  for 
the  Blank  interests,  has  just  re- 
turned from  the  convention  at  At- 
lantic City. 

Beaulah  Raines,  biller  for  Metro- 
Goldwyn,  was  ill  with  the  flu. 
Miss  McGreavy,  secretary  to  Man- 
ager Banford,  was  also  a  victim  of 
tin-  epidemic  but  is  now  recovered. 

Universal  salesmen  who  attended 
the  national  convention  of  sales- 
men at  the  Drake  Hotel.  Chicago, 
were  George  Xalor,  J.  S.  Peckin- 
paugh,  Clarence  Ross,  Joe  Jacob- 
son,   Mr.  Abrams.   II.   H.  Cass  and 


Manny  Gottlieb,  manager  of  the 
Des   Moines  office. 

Leo  Weiderts  of  the  Associated 
Exhibitors  office  won  a  prize  last 
week.  He  topped  the  list  for  play 
date  contracts  in  the  drive  of  last 
week.  Also  he  had  his  new  Essex 
out   for   inspection. 

G.  L.  Schwanaker  of  the  Garden 
Theatre  at  Guthrie  Center.  A.  P. 
Shuneman  of  the  Isis  Theatre  at 
Webster  City,  Mr.  Grossman  of 
the  Palace  Theatre  at  Nevada,  Joe 
Benjamin  Gerbracht  of  the  Ames 
Theatre  Company.  Byron  Watson 
of  the  Grand  at  Knoxville,  were 
out  of  town  exhibitors  who  visited 
the  offices  of  the  film  exchanges 
last  week. 

Carl  Reese,  salesman  for  Metro- 
Gold  wyn,  has  been  spending  part 
of  the  past  week  at  the  Kansas 
City  office. 


X.  C.  Rice,  manager  of  the  F. 
B.  0.  exchange,  left  for  California 

f.,r  the  national  convention  there. 
E.  J.  Tilton,  manager   for  first 

National,  was  ill  last  week  with 
the  'flu.  He  is  now  back  at  the 
office  after  a  fews  days  ah- 
Art  Johnson,  booker  for  first  Na- 
tional also  suffered  an  attack  of 
•flu. 

less  Day,  manager  of  the  Strand 
Theatre,  Des  Moines,  is  now  in 
charge  of  the  theatre  again  after 
time  off  to  battle  with  the  'flu. 
During  the  absence  of  Mr.  Day 
from  the  theatre,  Mr.  Brager,  di- 
rector of  publicity  for  the  Blank 
Theatres,  took  the  management  of 
the  Strand. 

E.  Rowell,  from  the  home  office 
of  First  National,  has  been  visiting 
the  Des  Moines  office  in  his  capa- 
city  as   booking   inspector. 


Detroit 


FRED      DAVIE,      who      some 
w  eeks    ago    VI  as    appointed    1  V 

tn.it   manager   for  Associated   Ex 
hibitors,   is  no  longer  manage]    ,.t 
this   exchange.      I  te   has   gone    to 
Florida    when-    he    will    i  ngagt     in 
Hi,    real  .state  busine 

flic    i  .  ,1  ,'n     is    the    nam-'    1 1 
new    house   being    erected    by    W  ad 
low    Im  othei  •  at  Mack  Avenue  and 
a    Ri  iad,   Detroil       I  in-  new 
■■•  ill     , ,  ,i it .i in     about      1 ,000 

..lid    is    expected    to   1"     ,,|icncd 

I,      \n"ii-.t  l      This  will  pi  .■  Wad- 
B'rothi        i w . ,    tin  .ties,    the 
other  being   tin    Virginia    I  'ark. 


A.  J.  Kleist's  new  Orpheum 
theatre  in  Pontiae.  opened  less 
than  a  month  ago.  closed  March 
21,  t..  permit  rearrangement  of  the 
seats.  It  is  expected  that  the  thea- 
tre will  again  reopen  within  two 
w  i'.  ks   under   the   same   p.  ilicj  . 

In  a  recenl  court  decision, 
George  Murpln ,  w ho  has  been 
operating  the  Garden  Theatre  in 
Muskegon  for  the  past  five  years, 
loses  his  lease  on  this  theatre 
Paul  I.  Schlossman,  who  now  ooe- 
i  air-  s,  veral  theatres  in  that  city, 
takes  possession  on  Sunday,  March 
.ml    expe<  t      '■ ,    continue    its 


operation.  Mr.  Murphy  will  con- 
tinue to  operate  the  Iris. 

W.  I).  Ward,  of  the  W.  D. 
Ward  Productions,  left  for  New 
York  last  week  to  arrange  for  pro- 
duct   for   the   coming    season. 

(  lei  irge  lx.  .ppin  is  back  in  I  V- 
troit     after     three     weeks    s|H'nt     in 

Florida. 

Sid.  Bowman,  who  is  in  the 
bo. .king  department  of  Para- 
mount's  local  ..ii.ee  has  been  ap- 
pointed manager  of  the  1926 
Paramount  baseball  team.  He 
claims  to  ba\ e  the  winning  te  tm 
among     the     I  >etroi1      film      f  x 


EMPIRE   LABORATORIES   INC. 

723  Seventh  Ave.,   N.  Y.  Bryant  5437-5736 

DEVELOPING   AND   PRINTING    MOTION    PICTURE    FILM 


changes  this  year.     Games  are  be- 
ing    scheduled    now. 

It  is  reported  that  a  new  theatre 
will  be  erected  at  Van  Dyke  and 
Mack  Avenues  by  the  owners  of 
the  Iris  Theatre.  The  house  will 
l>e  a  combination  vaudeviHe  and 
pictures  and  will  scat  approxi- 
mately 2.000. 

Word  has  been  teceived  of  the 
sudden  death  of  one  of  Bill  Lon- 
don's children  and  sincere  regret 
is  expressed  by  the  local  film  trade. 

1  ,  ibricl  L.  Hess,  general  attor- 
ney for  the  Film  Board  of  Trade 
has  advised  David  Palfreyman, 
iary  of  the  local  board  that 
some  ..f  the  regional  distributor 
meuil.ei  s  Of  film  Boards  of  ( 
plan  t,,  consider  several  clauses 
]»  •  laming  to  the  new  Standard 
Exhibition  Contract,  and  the  De- 
troil P.. ..ir.l  will  also  have  a  dis- 
CUSS*'on  on  tlie  matter  a.t  their  next 
1  ir  board   meeting. 


April     10,     1926 


1615 


:^-^t^- 


J  will    , 


jijii 


aa 


i 

Mill; 


St.  L 


OU1S 


WILLIAM  GOLDMAN 
owner  of  the  Kings, 
Queens,  Woodland  and  Kingsland 
Theatres,  St.  Louis,  Mo.,  gave  a 
delightful  dinner  party  at  the  Cor- 
onado  Hotel.  His  guests  included: 
Xed  N.  Depinet,  sales  manager  for 
First  National,  New  York  City ; 
W.  E.  Callaway,  First  National 
district  manager,  New  Orleans ; 
Harry  Weiss,  St.  Louis  First  Na- 
tional manager ;  Max  Milder,  spec- 
ial representative  Fox  Film  Cor- 
poration, New  York ;  Jules  Levy, 
special  representative  United  Ar- 
tists, New  York;  William  Barron, 
St.  Louis  manager  _  for  United 
Artists  and  H.  E.  Truog,  district 
manager  for  Pathe. 

Spyros .  Skouras,  president  ot 
Skouras  Brothers  Enterprises,  ac- 
companied by  his  wife,  departed 
March  11  for  a  four  weeks  vaca- 
tion in  California. 


W.  C.  Gregg,  owner  of  the  Ma- 
jestic Theatre,  Mammoth  Springs, 
Ark.,  who  in  off  hours  finds  time 
to  act  as  Mayor,  City  Marshal,  Po- 
lice Magistrate  and  several  ot  ler 
things  for  that  city,  was  a  visitor 
to  the  St.  Louis  exchange  of  First 
National  during  the  week. 

Edward  Alperson,  manager  of 
the  St.  Louis  branch  of  ^  Warner 
Brothers,  and  his  wife  were  ■  1 
up  and  robbed  by  two  bandits 
shortly  after  they  had  left  the 
Orpheum  Theatre,  Ninth  and  St. 
I  hades  Sts.,  St.  Louis,  Friday 
evening,  March  26. 

Alperson  had  parked  his  machine 
on  Lucas  .avenue  between  Ninth 
and  Tenth  and  was  just  about  to 
start  the  car  homeward  when  the 
men  climbed  in  the  back  of  the  ma- 
chine, displayed  a  pistol  and  de- 
manded Mrs.  Alperson's  fur  coat 
and  the  couple's  jewelry. 


The  loot  included  the  coat  valued 
at  $400,  Mrs.  Alperson's  wedding 
and  engagement  rings  and  another 
ring.  Alperson's  watch  and  $36  in 
cash.  The  jewelry  taken  was 
valued  at  $750. 

Out-of-town  exhibitors  sect 
along  Picture  Row  the  past  week- 
included  Jack  Williams,  Panama, 
111. ;  Mrs.  Frances  Peart,  Gillespie 
111.;  C.  L.  Henry,  Glen  Carbon, 
111.;  John  Pratt,  Fulton,  Mo.;  John 
Rees,  Wellsville,  Mo. 

J.  J.  Reilly,  Alton,  111.,  exhibitor 
is  enjoying  the  sights  at  Holly- 
wood. 

Tom  McKean,  manager  for  F. 
B.  O.,  departed  Sunday,  March  28 
to  attend  the  F.  B.  O.  convention 
in  Los  Angeles  on  April  1,  2,  3 
and  4. 

Lew  Bent,  salesman  for  F.  B.  O., 
who  had  been  laid  up  by  an  attack 
of  rheumatism,  retr~.ie  l  t)  \v.,,,< 
on  Monday,  March  29. 


Harry  Strickland,  United -Artists  . 
salesman  for  Southern  Illinois,  lias 
returned   to  that   territory. 

Herbert  Krouse,  manager,  and 
other  members  of  the  local  Para- 
mount sales  organization,  attended 
the  big  convention  at  Atlantic  City 
the  past  week. 

Max  Milder,  special  representa- 
tive for  Fox  Film  Corporation,  re- 
turned to  New  York  City,  March 
27. 

Joe  Wade,  who  manages  thea- 
tres in  Griggsville,  111.,  and  Van- 
dalia,  Mo.,  is  attending  the  Para- 
mount school  in  New  York. 

An  epidemic  of  scarlet  fever  has 
forced  the  closing  temporarily  of 
the  Scenic  Theatre,  Assumption, 
111. 

Wagner  &  Tobin  have  purchased 
the  Rees  Theatre,  Cairo ;  Lyric, 
Mounds.  111.,  and  Palm,  Mound 
(  ity,  111. 


icago 


SALES  executives,  branch  man- 
agers, salesmen,  exploitation 
men  and  accessory  managers  from 
exchanges  of  the  central  west  and 
Canada,  attended  Universal's  con- 
vention held  at  the  Drake  Hotel, 
Chicago,  March  25th  to  27th, 
which  was  presided  over  by  Lou 
Metzger,  general  sales  director  of 
the   western  division. 

The  social  side  of  the  convention 
was  not  overlooked  and  among 
those  present  at  the  convention  in- 
cluded Branch  Managers.  George 
Levine,  Milwaukee ;  Phil  Dumas, 
Minneapolis ;  Harry  Taylor,  Kan- 
sas City ;  R.  A.  Scott,  Vancouver ; 
F.  Vaughn,  Calgary ;  Geo.  Law, 
Winnipeg  ;  C.  Hagne,  Toronto ; 
H.  J.  Chapman,  Sioux  Falls ;  H. 
Lefholtz,  Omaha;  M.  Gottlieb, 
Des  Moines ;  L.  E.  Goldbaumer, 
St.  Louis  and  Bill  Brumberg,  Chi- 
cago;  and  Publicity  Man  Bruce 
Godshaw;  Abe  Stern,  vice-presi- 
dent Stern  Brothers  Comedies  Cor- 
poration ;  Earl  Kramer,  sales  di  • 
rector  eastern  division;  Lou  Metz- 
ger, sales  director  western  di- 
vision ;  Joe  Friedman,  manager 
Denny  Productions ;  Ralph  Wil- 
liams, sales  director  southern  di- 
vision; Dave  Bader,  manager  of 
Universal  Supplies;  M.  Carlos, 
president  Carlos  Production  and 
Richard  Talmadge ;  L.  W.  Alex- 
ander, general  assistant  sales  direc- 
tor ;  Bill  Truog,  general  assistant 
sales  director  southern  division ; 
and  Leo  Delaney,  sales  director 
Canadian  division. 

The  entire  sales  staff  of  various 
exchanges  were  also  in  attendance. 

Charles  Niggemeyer,  well  known 
production  manager,  formerly 
connected  with  McVicker's  The- 
atre, is  visiting  with  his  parents 
here  for  a  few  days,  previous  to 
going  to  New  York  City. 

Louis  Laemmle,  who  went  to 
I. os  Angeles  to  attend  the  20th  an- 
niversary banquet  which  was  held 
there  in  honor  of  his  brother  Cari, 
expects  to  be  back  in  Chicago  the 
end   of   the   week. 

Harvey     Day     of     Educati< 


who  is  making  a  tour  of  central 
west  exchanges,  spent  several  days 
in  Chicago,  going  over  the  local 
situation  w  i  t  h  Manager  Dave 
Dubin. 

Wagner  &  Tobin  have  taken 
over  the  Rees  Theatre,  Cairo  and 
the  Lyric,  Mounds  and  Palm  The- 
atres,  Mound   City,   Illinois. 

Mr.  and  Mrs.  A.  Hall  opened 
their  new  Capitol  Theatre  at 
Waterloo,  Illinois,  on  Saturday, 
March  20th. 

James  Story  in  charge  of  pro- 
duction for  Pathe,  spent  Friday 
visiting  with  Manager  Gillick  at 
the  Chicago  exchange. 

Paul  Busch,  veteran  Chicago 
film  man  has  been  appointed 
branch  manager  for  Associated 
Exhibitors   at   Kansas   City. 

R.  E.  Bradford  is  now  connected 
with  the  Universal  exchange, 
where  he  has  been  assigned  to  west 
side  territory. 

Two  Chicago  salesmen,  George 
Weinberg  and  Harry  Phillips,  won 
first  and  second  prizes  in  the  west- 
ern division  of  the  recent  Oscar 
Price  sales  drive.  Manager  Home 
of  Des  Moines,  was  the  winner  in 
the  manager's  division,  receiving  a 
trip  to  New  York  as  his  prize. 

Joseph  Hopp  and  a  committee 
of  exhibitors  are  arranging  for  a 
special  train  which  will  carry  the- 
atre men  of  Chicago  and  adjoining 
territory  to  the  annual  convention 
of  the  Motion  Picture  Theatre 
Owners  of  America,  which  will  be 
held  in  Los   Angeles  on  June   1st. 

Max  W.  Roos,  is  once  more  call- 
ing on  motion  picture  men,  having 
become  connected  with  the  Arcus 
Ticket  Company  as  a  salesman. 

The  committee  in  charge  of  the 
Midwest  Film  Golf  Association' 
spring  tournament  held  a  meeting 
tin-  week  and  decided  to  hold  the 
event  during  June.  The  committee 
includes  Messrs.  Ulrich,  Bond, 
Greenwood,  Burloch  of  the  Or- 
pheum Circuit,  and  Jack  Sampson. 

J.  W.  McFarland,  who  has  been 
manager  of  the  Double  I  territory 


for  Associated  Exhibitors  has  been 
promoted  to  manager  of  the  De- 
troit exchange  and  Salesman 
George  Weinberg  of  the  local  of- 
fice has  been  appointed  as  Double 
I  territory  manager. 


Sales  Director  Lou  Metzger, 
left  on  Wednesday  for  Los  An- 
geles where  he  will  be  in  charge 
of  the  Universal  convention  to  be 
held  in  that  city  on  April  5,  6 
and  7. 


^X^<VY^r<a\sfa 


TRAILERS  SFIKFAK 


85  WcW^UVcjy 


THE 


ONLY 

TRAILER  SERVICE 

WITH 

ACTUAL 

SCENES 

FROM  THE  NEGATIVE 


Chicago,  ill.  New"Vork  City  LosAn£eles,Cal. 

S4=,So.Wal>askAve.         i2eWest  46*  St..        icjll  SoVeriLon*  Ave. 

-TS73S J 


1616 


.1/  a  I  i  u  ii     I'  i  c  t  it  r  e     N  ew  s 


elease  Reviews  of  Feature! 


The  Fighting  Peacemaker 

(Universal — 4500  Feet) 

(Reviewed   by   George  T.   Pardy) 

TI1K  familial'  theme  of  the  everlasting  feud  between  sheep 
herders  and  cowmen  is  the  main  plol  angle  of  this  picture,  a 
side  issue  dealing  with  the  hero's  successful  attempt  to  prove 
his  innocence  of  a  crime  for  which  he  was  convicted  and  jailed. 
What  the  story  lacks  in  originality  is  amply  made  up  for  by  rapid, 
forceful  action  of  the  kind  that  always  gets  a' hand  from  admirers 
of  Western  adventure  tales,  it's  the  sort  of  vehicle  that  shows  off 
t he  energetic  star  to  the  best  advantage  as  a  persistent  effective 
battler,  roughrider  and  suhduer  of  plotting  crooks,  with  Lola  Todd 
looking  very  pretty  and  appealing  as  the  gal,  and  Robert  McKenzie 
furnishing  comedy  relief  in  the  role  of  a  fat  hobo.  There  is  an 
abundance  of  gunplay,  galloping  steeds  in  furious  chases  over  hill 
and  dale,  all  of  which  is  worked  up  to  a  satisfactorily  happy  climax. 

THEME.  Western  melodrama.  Hero  foils  plot  of 
sheepherders  against  cowmen,  proves  innocence  of  crime 
for  which  he  was  unjustly  convicted,  wins  girl  he  loves. 

PRODUCTION  HIGHLIGHTS.  Sustained  strenuous 
action,  Jack  Hoxie's  athletic  stunts,  scene  where  he 
tricks  captors  by  pretending  to  be  dead,  kidnapping  of 
heroine  and  subsequent  rescue. 

EXPLOITATION  ANGLES.  Bill  as  high-pressure 
action  Westerner,  with  sympathetic  romantic  appeal  and 
melodramatic  thrills.     Feature  Jack  Hoxie. 

DRAWING  POWER.  Will  fill  the  bill  wherever  fast 
Westerners  please   'em. 

SUMMARY.  Jack  Hoxie  in  a  typical  Western  melo, 
with  plenty  of  fast  riding,  scrapping  and  hurry-up  action. 
Story  has  familiar  ring  but  holds  its  interest  and  offers 
good  entertainment  of  its  kind.     Will  please  average   fan. 

THE  CAST 

Peace   Parker Jack   Hoxie 

Jess   Marshall Lola   Todd 

Jefferson    Crane Ted    Oliver 

Clell  Banert William  Steele 

Hanna   Robert  McKenzie 

Cross  L.  Marshall Clarke  Comstock 

Author,  W.  C.  Tuttle.  Director,  Clifford  Smith.  Photographed  by 
William  Nobles. 

SYNOPSIS.  Peace  Parker  returns  to  Tarp  City  after  serving  a 
jail  sentence  on  a  false  charge  and  hears  Jess  Marshall,  the  girl  he 
loves,  is  engaged  to  another  man.  Learning  that  there  is  a  plot  to 
run  sheep  onto  the  Marshall  ranch  grounds,  Peace  leads  the  cow- 
men against  the  sheepherders.  Jess  is  kidnapped.  Peace  rescues 
her  and  learns  she  is  still  true  to  him.  The  plotters  are  defeated 
and  his  innocence  established. 


The    Fighting    Peacemaker 

(Universal) 

PRESS    NOTICE 

BREEZY,  fast-moving 
Western  melodrama,  "The 
Fighting  Peacemaker,"  starring 
Jack  Hoxie,  is  scheduled  as  the 
main  screen  attraction  at  the 
Theatre  on  . 

This  picture  presents  Hoxie.  in 
the  role  of  a  cowboy,  sentenced 
to  jail  on  a  false  charge,  who  re- 
turns home  determined  to  get 
the  man  who  framed  him.  He  is 
told  that  Jess  Marshall,  the  girl 
he  loves,  has  promised  to  wed 
another  man.  Discovering  a  plot 
to  run  sheep  onto  her  father's 
ranch,  he  leads  the  cowmen 
against  the  sheepherders,  dis- 
comfits the  latter,  proves  his  in- 
nocense  and  wins  Jess. 

Lola  Todd  is  the  fascinating 
heroine,  with  Ted  Oliver,  Wil- 
liam Steele,  and  other  film  fa- 
vorites in  support. 

CATCH  LINES 

An  open-air  tale  of  adventure  that  vi- 
brates with  thrills  and  has  strong  ro- 
mantic  appeal! 


The  Devil's  Circus 


lack    Hoxie, 

Peacemaker.' 


star      of      "The      Fighting 
a     Universal     production. 


(Metro-Goldwyn-Mayer — 6750  Feet) 

•  Reviewed  by  George  T.  Pardy) 

AVERY  fascinating  melodrama  with  a  good  deal  of  hokum 
incident,  but  hokum  so  artistically  treated  by  director  and 
players  that  it  never  fails  to  create  and  hold  interest.  "The 
Devil'.-  Circus"  registers  as  a  reliable  box  office  attraction.  It  i> 
the  first  American  production  of  the  noted  Danish  director,  Ben- 
jamin Christiansen  and  stands  forth  as  a  line  example  of  excellent 
judgment,  cultured  taste  and  rare  technical  ability  on  his  part.  It's 
a  sophisticated  picture,  perhaps  a  -hade  too  sophisticated  for  cer- 
tain strait-laced  communities,  but  on  the  whole  pretty  sure  to  pas- 
muster  with  a  majority  of  movie  patrons,  for  there  isn't  a  trace 
of  coarsenesses  in  evidence.  Christianson  makes  a  triumphal  Amer- 
ican debut  and  Norma  Shearer  adds  fresh  lustre  to  her  laurels  by  a 
wistfully  tender  and  sweet  performance  as  heroine  Mary. 

THEME.  Melodrama.  Country  girl  joins  a  circus,  is 
victimized  by  lion-tamer  and  crippled  by  fall  from  trapeze; 
eventually  finds  happiness  with  reformed  crook  lover. 

PRODUCTION  HIGHLIGHTS.  Capable  direction, 
splendid  acting  by  leads  and  supporting  cast.  Thrilling 
scene  where  heroine  falls  from  trapeze  and  is  rescued  from 
enraged   lions.      Fine   photography    and   lighting. 

EXPLOITATION  ANGLES.  Boost  as  vividly  sensa- 
tional melo,  with  intense  heart  interest,  fine  circus  stuff, 
alluring  Continental  atmosphere.     Feature  Norma  Shearer. 

DRAWING  POWER.  Should  win  anywhere,  unless 
your  patrons  are  ultra  prudish. 

SUMMARY.  A  beautifully  photographed,  cleverly  di- 
rected, well  acted  melodramatic  romance,  with  circus  life 
slant  and  Continental  atmosphere.  Has  tremendous  heart 
appeal,  puts  over  pungent  thrills. 

THE    CAST 

Mary Norma    Shearer 

Carl Charles   Emmett   Mack 

Yonna Carmel    Myers 

Hugo John   Miljan 

Mrs.   Peterson Claire   McDowell 

Little  Anita Joyce  Coad 

Mary's    Dog Buddy 

Author  and  director,  Benjamin  Christianson. 

SYNOPSIS.  Mary,  country  girl,  is  befriended  by  Carl.  She 
obtains  employment  in  a  circus.  Carl  is  arrested  for  robbery  but 
promises  Mary  to  go  straight  thereafter.  Hugo,  lion-tamer,  infatu- 
ated with  Mary,  assaults  her.  Jealousy  impels  Yonna,  Hugo's 
mistress,  to  tamper  with  ropes  while  Mary  is  doing  trapeze  act.  She 
falls,  is  crippled.  War  breaks  out.  When  peace  comes  Carl  finds 
Mary.  He  goes  to  kill  Hugo,  discovers  him  blind  and  relents.  Carl 
and  Mary  face  happy  future  together. 

The    Devil's    Circus    (Metro- 
Goldwyn-Mayer) 
PRESS  NOTICE 

C  UPERB  acting  by  a  great 
^  cast  and  a  story  of  tremend- 
ous melodramatic  power  and  hu- 
man appeal  are  the  characteristics 
of  "The  Devil's  Circus,"  starring 
Norma    Shearer,    booked    for    its 

local  screen  debut  at  the 

Theatre  on  . 

The  plot  is  staged  amid  Con- 
tinental settings,  colorfully  allur- 
ing, and  deals  with  the  love  af- 
fairs and  misfortunes  of  a  little 
country  girl,  who  obtains  em- 
ployment in  a  big  circus,  is  vic- 
timized by  a  villain,  but  finds 
happiness  with  a  crook  lover 
who  reforms. 

Charles  Emmett  Mack  fills  the 
hero   role,   the     support     includes 
Carmel  Myers,  Claire  McDowell, 
John  Miljan  and  others. 
CATCH  LINES 

A  wonderfully  gripping  romance  of 
the  circus,  with  Continental  settings! 
Norma  Shearer's  great  emotional  role 
in   her   greatest   picture! 

"Hell  hath  no  fury  like  a  woman 
scorned!"  See  how  the  woman  scorned 
exacted    revenge    in    this    film ! 


Norma     Shearer,    star    of    "The    Devil's 
Circus,"     a     Metro-Goldwyn-Mayer   pro- 
duction. 


April     10,     19  26 


1017 


Harry    Langdon    at 
a    little    romance   to 


Tramp,  Tramp,  Tramp 

(First  National— 5830  Feet) 

i  Reviewed  by  George  H.  Partly) 

LOOKS  like  an  attraction  surely  destined  to  get  the  money  at 
the  box  office.  It  is  clean,  wholesome  comedy,  mixing-  up 
mirthful  situations  with  snappy  thrill  shots,  smoothly  directed 
and  racing  along-  with  electric  speed.  You  couldn't  pick  out  a 
mure  likely  picture  for  the  family  trade,  and  in  fact  it's  pretty  sure 
to  please  all  classes  of  fans,  for  even  its  most  comic  absurdities  are 
excellent  specimens  of  fooling.  They  keep  Harry  Langdon  busy  all 
the  way  through  and  there's  no  denying  his  originality  or  power  of 
personal  appeal  in  the  character  of  the  lovable  young  hobo  hero. 
Also  the  superfluity  of  subtitles  that  has  marred  many  a  jestful 
feature,  doesn't  handicap  this  film.  There  are  just  enough,  and  no 
more,  t<>  help  out  the  continuity  and  the  action  is  much  benefited 
thereby.  Joan  Crawford  a  vivaciously  pretty  Betty;  support  good, 
photography  excellent. 

THEME.  Comedy.  Young  hobo  engages  in  transcon- 
tinental walking  contest,  spurred  on  by  thoughts  of  love. 
He  wins  and  is  rewarded  by  smiles  of  girl  in  sun  bonnet. 

PRODUCTION  HIGHLIGHTS.  Harry  Langdon's 
capital  performance  in  hobo  hero  role.  Exciting  adven- 
tures and  farcical  situations  during  the  great  cross-coun- 
try walking  contest.  Episode  of  girl  in  sun  bonnet.  Love 
interest  and  great  climax. 

EXPLOITATION  ANGLES.  Local  shoe  stores  should 
welcome  tieups  on  this  picture.  Feature  Harry  Langdon. 
Boost  to  limit  as  laughing  riot  with  romantic  lure. 

DRAWING  POWER.  A  good  box  office  bet  for  all 
sizes  and  classes  of  houses. 

SUMMARY.     Has  universal  audience  appeal.     Comedy 
with   real   human   interest,   puts   over   lively   gags,   snappy 
farce   punches,    thrills   by   the    score, 
his   best,  a    sure   laugh-creator,    with 
balance  the  fun. 

THE   CAST 

Harry Harry    Langdon 

Betty  Burton Joan   Crawford 

John   Burton Edwards    Davis 

Roger  Caldwell Carlton   Griffin 

Harry's  Father Alec  B.  Francis 

Taxi  Driver Brooks  Benedict 

The  Argentine Tom   Murray 

Directed  by   Harry  Edwards. 

SYNOPSIS.  Harry,  young  hobo,  is  attracted  by  a  barbecue  given 
by  shoe  manufacturer  Burton  at  start  of  a  transcontinental  hiking 
contest.  Harry  falls  in  love  with  Burton's  daughter  Betty  and 
believes  he  can  win  her  if  he  wins  the  cross-country  walking  event. 
He  competes,  arousing  the  admiration  of  a  sun-bonneted  girl  riding 
in  a  squatter's  wagon.  Victorious,  he  thinks  that  Betty  is  beyond 
his  reach,  but  is  then  consoled  by  the  sight  of  the  sun-bonnet  girl. 

Tramp,    Tramp,    Tramp. 
(First     National) 
PRESS  NOTICE 

UARRY  LANGDON,  prince 
-*•  of  comedians  and  fun-mak- 
ers in  his  new,  great  picture 
"Tramp,  Tramp,  Tramp,"  is 
scheduled  as  the  big  screen  at- 
traction at  the  Theatre 

on . 

This  is  a  comedy  with  laughter 
crackling  from  every  foot  of 
film,  while  a  touch  of  pathos  and 
romance  lends  sympathetic  inter- 
est. Langdon  is  cast  as  a  young 
hobo,  who  falls  in  love  with  a 
rich  man's  daughter  and  nurses 
the  hope  of  winning  her  by  be- 
coming victor  in  a  transcontinen- 
tal walking  contest.  There  are 
thrills  galore  as  well  as  humor- 
ous  punches. 

CATCH  LINES 

A  medley  of  mirth  from  beginning  to 
end.  If  you  miss  Harry  Langdon  as 
the  lovable  hobo  in  this  picture,  you 
miss  the  biggest  laugh-getter  of  the 
season ! 
Harry  Langdon.  star  of  "Tramp,  Tramp,  The    tramp    who    loved    to    hike,    and 

Tramp"    a     First     National    release.  hiked   for    Love! 


Monte  Carlo 

( Metro-Gold wyn-Mayer — 6129  Feet) 

(Reviewed   by  George   T.  Pardy ) 

RATHEK  a  disjointed,  wobbling-action  farce  comedy,  with  a 
fine  cast,  the  members  of  which  are  ton  good  I"  be  wasted 
on  such  an  inconsequential  yarn.  The  picture  limps  into 
a  sluggish  getaway  and  not  until  the  Monte  Carlo  sequence  begins 
i lor-  anything  of  a  mirth-provoking-  nature  materialize.  Then 
slapstick  situations  develop  that  stir  up  some  laughter,  but  it's 
forced  humor  for  the  most  part.  What  was  evidently  intended  to 
be  a  sort  of  satire  on  the  follies  of  Monte  Carlo  guests  becomes 
crude  burlesque,  that  would  be  excessively  tiresome  if  it  wasn't 
for  the  pace  being  speeded  up  and  Lew  Cody  working  fiercely  to 
get  his  gags  across.  The  latter  is  as  good  as  could  be  expected  in 
a  role  that  is  lame  beyond  cure  of  artistic  surgery.  Trixie  Friganza 
takes  the  comedy  honors,  Gertrude  Olmstead  is  an  attractive  heroine. 
fashion-show  shots  gorgeous. 

THEME.  Comedy.  Hero  broke  at  Mone  Carlo  imper- 
sonates prince,  falls  in  love  with  American  girl,  is  pinched, 
released,  goes  back  home  with  girl. 

PRODUCTION  HIGHLIGHTS.  Scene  where  hero 
assumes  costume  and  identity  of  prince.  His  meeting  with 
Sally.  The  farcical  situations,  romantic  development.  Fine 
settings.  Fashion  Show  shots  in  natural  colors.  Cody  and 
Friganza  impersonations. 

EXPLOITATION  ANGLES.  Go  after  the  feminine 
trade  by  dwelling  on  lure  of  magnificent  style  show  in 
colors.    Bill  as  farce  comedy  with  Monte  Carlo  atmosphere. 

DRAWING  POWER.  May  do  business  in  some  neigh- 
borhood houses  and  smaller  theatres. 

SUMMARY.  Very  tame  in  opening  reels,  some  laughs 
in  farce  situations  developing  after  Monte  Carlo  action  be- 
gins. On  the  whole  a  weak  comedy,  with  many  good  names 
in  cast  but  little  for  'em  to  do.  Fashion  Show  color  shots 
will  please  women. 

THE  CAST 

Tony   Lew  Cody 

Sally    Gertrude   Olmsted 

Prince   Boris Roy   D Arcy 

Dccrman    - Karl    Dane 

Hope    ZaSu    Pitts 

Flossie    Trixie   Friganza 

Count  Davigny Cesare  Gravina 

Author,  Carey  Wilson.  Director,  Christy  Cabanne.  Photographed 
by  William   Daniels. 

SYNOPSIS.  Three  small  town  girls,  Flossie,  Hope  and  Sally, 
the  last  a  pretty  school  teacher;  win  a  popularity  contest  and  a  trip 
to  Monte  Carlo.  Arriving  there,  Sally  accidentally  becomes  ac- 
quainted with  Tony  Townsend  of  New  York,  who  has  had  bad  luck 
financially,  and  in  escaping  creditors  assumes  the  identity  of  Prince 
Boris.  Tony  declares  his  love  for  Sally,  is  jailed  as  an  imposter 
but  released  through  intervention  of  the  real  prince,  and  leaves  for 
home  with  the  girl. 

Monte     Carlo     (Metro-Goldwyn- 

Mayer) 

PRESS    NOTICE 

ONE  of  the  screen's  biggest 
and  most  elaborately  filmed 
comedy  hits,  "Monte  Carlo," 
starring  Lew  Ccdy,  is  due  to  be 
shown  on  the  screen  of  the 
Theatre   under   date   of 


Lew   Cody,    featured   in   "Monte   Carlo.' 
a     Metro-Goldwyn-Mayer     production. 


Besides  the  glow  and  glamor 
of  a  fashion  parade,  natural  color 
shots,  dress  creations  that  will 
stir  feminine  onlookers  to  wildest 
admiration;  the  feature  offers 
wonderful  views  of  the  great 
gambling  palace  interiors.  The 
story  concerns  the  trip  of  three 
small  town  girls  to  Monte  Carlo, 
one  of  whom,  Sally,  loses  her 
heart  to  a  New  Yorker  whom 
fate  compels  temporarily  to  pose 
as  a  prince,  an  action  which  in- 
volves him  in  a  peck  of  troubles. 
Gertrude  Olmsted,  Roy  DArcy, 
Trixie  Friganza  are  featured. 

CATCH  LINES 

A  fashion  show,  bathing  girl  revue, 
hilarious  comedy,  fascinating  romance 
and   stuning   styles   in    natural    colors! 


1618 


Motion     Picture     N  e  w  s 


Sir  Lumberjack 

(F.  B.  O.— 5129  Feet) 

i  j<<-\  i.  \%  <•(!    Ii\    George  T.   Partly) 

T\IK\  put  some  whacking  big  thrills  across  in  this  melodrama 
•  •i  the  lumber  camps  region,  winch  is  ;ill  there  with  the 
-wit't  action  and  danger  wallops  thai  stir  up  admirers  of 
the  open-air  adventure  stuff  to  wild  enthusiasm.  Lefty  Flynn  is 
an  athletic  hit  as  the  young  chap  whom  fate  compels  to  masquerade 
as  a  hobo  in  a  logging  outirf  owned  by  his  wealthy  dad,  has  a  dandy 
-■rap  with  big  Tom  Kennedy,  who  impersonates  the  local  bully; 
and  shapes  up  as  a  mighty  attractive  figure  for  a  hero,  whether 
clad  in  rags  or  dad  clothing.  The  picture  is  good  audience  ma- 
terial, so  far  as  tue  fans  win,  love  excitement  and  romance  in  large 
chunks  are  concerned,  and  oughl  to  do  well  at  the  box  office.  Kath 
leen  Myers  lills  the  heroine  role  acceptably,  Raymond  Turner  shoots 
over  some  timely  comedy  and  the  support  is  adequate.  The  out- 
door views  are  many  and  beautifully  photographed. 

THEME.  Melodrama.  Wealthy  lumber  king's  son  is 
accidentally  stranded  in  one  of  dad's  camps,  passes  through 
various  adventures,  eventually  weds  girl  whose  life  he 
saves. 

PRODUCTION  HIGHLIGHTS.  Impressive  back- 
grounds, beautiful  outdoor  views,  racing  action,  romantic 
development,  melo  punches.  Scene  where  hero  saves  girl's 
life.  Comedy  relief.  Lefty's  ride  on  logging  engine  and 
desperate  chase.     The  climax. 

EXPLOITATION  ANGLES.  Tell  'em  this  is  a  red- 
hot  exciting  melo  of  the  lumber  camps,  with  a  great  love 
story  combined.  Feature  Lefty  Flynn,  mention  Kath- 
leen Myers. 

DRAWING  POWER.  Should  win  wherever  they 
want  the  real  fast  action,  melo  films. 

SUMMARY.  A  good  Lefty  Flynn  vehicle.  Has  the 
melodramatic  swing  and  sizzling  action  that  pleases  the 
average  fan,  as  well  as  the  romantic  appeal.  Star  does  good 
work,  is  well  supported.  Picture  offers  remarkably  fine 
outdoor  views. 

THE  CAST 

William    Barlow,    Jr Lefty    Flynn 

Bess    Calhoun Kathleen    Myers 

Bill  Blake Tom  Kennedy 

William    Barlow,    Sr ...William    Walling 

Lars   Hanson William   Nestell 

Colored   Cook Raymond   Turner 

Jason  Mack Ray  Hanford 

Author,  Victor  Gibson.     Director,   Harry   Garson. 

SYNOPSIS.  Bill  Barlow,  lumber  King's  son,  gets  mixed  up 
with  tramps,  loses  clothes,  gets  to  one  of  his  father's  camps  as  a 
hobo.  He  goes  to  work,  being  unable  to  establish  his  identity,  saves 
Bess  Calhoun  from  death  under  a  log,  beats  up  the  bully  of  the 
outfit.  Later  he  intervenes  and  prevents  the  sale  to  a  swindler  of 
property  owned  by  Bess  and  her  father.  He  gains  the  girl's  consent 
to  marry  him. 

Sir   Lumberjack    (F.   B.   O.) 
PRESS    NOTICE 

LOVE  in  a  great  logging 
camp,  adventure  in  the  for- 
ests, a  virile  story  crammed  with 
thrills,  is  offered  by  Lefty 
Flynn's  latest  starring  vehicle, 
"Sir  Lumberjack,"  which  makes 
its  local  screen  debut  at  the 
Theatre  on . 

In  this  fascinating  romance 
Lefty  is  seen  as  young  Bill  Bar- 
low, son  of  rich  lumber  king, 
whom  fate  throws  into  one  of  his 
father's  camps  disguised  as  a 
tramp,  and  unable  to  prove  his 
identity.  How  he  asserts  him- 
self, saves  the  life  of  and  wins  a 
charming  girl  for  wife  is  set 
forth  in  a  picture  that  tingles 
with  swift  action. 

In  support,  Kathleen  Myers, 
Tom  Kennedy,  William  Walling. 
Luke  Cosgrove,  Ray  Hanford, 
Raymond  Turner. 

CATCH  LINES 

A    peep    into     the     mysteries     of     the 
most     dramatic     of      all      domains,      the 
Lefty    Flynn,   star  of   "Sir    Lumberjack,"        logain^    industry!        See      it      and      thrill 
F.    B.    O.   production.  with    it! 


The  Little  Irish  Girl 

(Warner  Brothers — Seven  Reels) 

I  Reviewed  by   Frank   Elliott  I 

A  GOOD  j  lo.mam  picture  possessing  act  tin,  a  good  casl  and 
some  no'el  twist-  in  plot.  Dolores  Costello,  raised  to  Starr 
dom  because  of  her  excellent  work  in  "The  Sea  Beast,"  and 
"Bride  of  the  Storm,"  is  the  star  of  this  feature  and  gives  a 
very  creditable  account  of  herself.  Mathew  Betz  is  a  very  convinc'ng 
heavy,  John  Harron,  a  likable  hero;  Gertrude  Claire  appealing  as 
"Granny."  The  story  deals  with  a  gang  of  crook-  who  try  to 
swindle  an  old  lady  out  of  a  hotel  and  what  they  suppose  to  be 
a  valuable  mineral  well.  Hut  "Granny,"  once  a  crook  herself, 
turns  the  tables  anil  beats  the  gang  at  their  own  game.  There 
are  a  number  of  exciting  moments  in  the  picture,  including  the 
scene  in  which  the  gang  leader  overhears  the  girl  try  to  do  ible 
cross  him  to  Granny;  the  episode  when  latter  tone-  Moran  into 
the  cellar  at  a  gun  point  anil  the  climax-  in  which  yeggs  lind  they 
are    duped. 

TH^ME.  Crook  mystery-comedy  in  which  elderly  lady 
puts  one  over  on  a  bunch  of  "grifters,''  who  seek  to  swindle 
her  of  her  property. 

PRODUCTION  HIGHLIGHTS.  The  meeting  between 
the  girl  and  boy  and  the  latter's  introduction  to  th;  gang. 
Scene  in  which  gang  overhears  framed  conversation  at  rail- 
road station  and  are  led  to  believe  railroad  wants  property 
they  hold. 

EXPLOITATION  ANGLES.  Boost  Doio.es  Costello 
and  play  up  work  in  "Sea  Beast."  Tieup  with  Irish  soci- 
eties.    Feature  John  Harron,  Joseph  Dowling,  Les  Moran. 

DRAWING  POWER.  Suitable  for  average  house,  com- 
munity theatres  and  towns. 

SUMMARY.  Nothing  pretentious,  but  a  good  little 
story  ably  acted  by  a  well  selected  cast.  Has  a  real  asset  in 
Dolores  Costello's  beauty  as  well  as  talent.  Is  filled  with 
dramatic  moments  and  has  a  climax  as  funny  as  it  is  ex- 
citing. 

THE  CAST 

Dot    Walker Do'.ores    Costello 

Jchnny    John   Harron 

Gertie    Dot    Farley 

Jerry    Crawford Matthew    Betz 

Mr.    Nelson Lee    Moran 

Granny    Gertrude    Claire 

Captain   Dugan Joseph   Dowling 

Author,  C.  D.  Lancaster.  Director,  Roy  Del  Ruth.  Photographed 
by  Lyman  Browning  and  Willard  Van  Enger. 

SYNOPSIS.  A  gang  of  "grifters"  or  crooks  have  Dot  Walker, 
a  beautiful  young  girl  as  a  "decoy."  She  "lands"  Johnny,  grandson 
cf  an  elderly  woman  who  comes  to  town  to  try  and  sell  a  hotel  and 
a  supposedly  valuable  mineral  water  well.  The  gang  plans  to 
swindle  the  old  lady  out  of  the  property,  but  she  proves  too  clever 
for  them  and  beats  them  at  their  own  game.  Johnny  weds  Dot,  who 
reforms. 

The    Little     Irish    Girl    (Warner 

Brothers) 

PRESS    NOTICE 

DOLORES  COSTELLO,  is 
the  star  of  "The  Little  Irish 
Girl,"  based  on  C.  D.  Lancas- 
ter's story,  "The  Grifters."  Miss 
Costello  appears  in  the  role  of 
a  beautiful  girl  whose  come- 
hither  looks  are  exploited  by  a 
gang  operating  in  San  Francisco, 
who  seek  to  swindle  an  old  lady 
of  a  hotel  in  a  small  town.  But 
the  "granny"  beats  the  crooks  at 
their  own  game  and  her  grand- 
ccn  wins  the  Irish  girl  as  his 
bride.  In  support  of  the  star 
are  John  Harron  in  the  principal 
male  role,  Matthew  Betz,  Lee 
Moran,  Gertrude  Claire,  Joseph 
Dcwling,  Dot  Farley  and  Henry 
Barrows.  The  production  is 
packed  with  thrills  well  mixed 
.vith  rollicking  comedy  situations. 

CATCH  LINES 

A   crook   play   built   around   three   men 

ant   a    girl   who   try   to   play   the   age-old 

i       i    out-witting    the   other   fellow   in 

Dolores    Costello.    star     of     "The      Little         the    shidv    realms    of    crooked     finance! 

Irish        Girl,"       a        Warner        Brothers  A      mystery      comedy      o'      rural      wit 

production.  matched   agjinst   city  slickness ! 


April     10,     19  26 


Whispering    Smith 

(Producers  Distributing  Corp. — 6187  Feet) 

(  Reviewed  by  George  T.  Partly  i 

THIS  picture  can  safely  lay  claim  to  the  registry  of  a  super- 
Western,  as  with  a  east  of  unusual  distinction,  exceptionally 
good  direction  and  extra-fine  photography,  it  stands  head 
and  shoulders  over  the  average  production  dealing  with  strenuous 
adventure  along  the  open  trails.  It  deals  with  the  tough  old  days 
when  the  railroads  spanning  the  yet  undeveloped  West  were  con- 
sidered fair  game  by  free-booters  of  all  kinds,  often  including  their 
own  employees,  and  the  giving  of  Whispering  Smith,  fearless  gun- 
fighter,  an  assignment  to  clean  up  a  division  that  the  outlaws  infest. 
There's  a  double  love  story  involved,  and  not  the  least  of  the 
film's  good  qualities  is  the  fact  that  it  gets  away  from  the  stero- 
typed  Western  plot  formula.  As  for  gunplay,  there's  enough  to 
satisfy  the  most  ardent  admirer  of  thrill  melo.  The  work  of  the 
entire   cast   is  excellent,   photography  first-class. 

THEME.  Western.  Whispering  Smith  is  assigned 
to  clean  up  division  infested  by  bandits.  He  does  so,  and 
incidentally  wins  the  love  of  the  woman  he  desires. 

PRODUCTION  HIGHLIGHTS.  The  well  sustained, 
swiftly  moving  action,  snappy  thrills,  punches,  colorful 
outdoor  scenery,  cleverly  interwoven  double  love  romance. 
Good  work  of  H.  B.  Warner,  Lillian  Rich,  John  Bowers, 
Lilyan   Tashman  and  supporting   cast. 

EXPLOITATION  ANGLES.  Bill  as  super-Western, 
play  up  the  big  cast,  feature  those  mentioned  above.  Stress 
romantic  as  well  as  melodramatic  urge  of  story. 

DRAWING  POWER.  Superior  Westerner,  good  for 
big  and  small  houses. 

SUMMARY.  A  rattling  Western  melo,  with  a  cast 
that  should  fetch  'em  at  box  office.  Is  away  above  average 
Westerners,  due  to  good  acting,  direction  and  fine  photog- 
raphy, also  offers  plot  with  strong  sympathetic,  besides 
thrill  values. 

THE   CAST 

Whispering  Smith H.  B.  Warner 

Dicksie  Dunning Lillian  Rich 

McCloud John   Bowers 

Marion    Sinclair Lilyan   Tashman 

Bill  Dancing Eugene   Pallette 

Murray   Sinclair Will   Walling 

J.    S.   Bucks Robert    Edeson 

Author,  Frank  H.  Spearman.  Director,  George  Melford.  Photo- 
graphed by  Charles  G.   Clarke. 

SYNOPSIS.  Whispering  Smith  is  assigned  by  western  railroad 
to  restore  order  on  division  infested  by  looters  who  are  headed  by 
Murray  Sinclair.  The  latter's  wife,  Marion,  is  separated  from  him. 
Smith  loves  Marion.  Dicksie  Dunning,  sweetheart  of  young  super- 
intendent McCloud,  rides  to  warn  her  lover  Sinclair  has  started  out 
to  shoot  him.  Smith  and  Bill  Dancing  take  the  trail,  corner  Sinclair 
and  latter  is  killed  by  Dancing.  Smith  and  Marion  anticipate  happy 
future  together. 

Whispering   Smith     (Prod.     Dis. 

Corp.) 

PRESS  NOTICE 

"W  HISPERING  SMITH," 
'  *  a  super-Westerner  with 
a  cast  of  brilliant  players,  among 
whom  are  H.  B.  Warner,  Lillian 
Rich,  John  Bowers  and  Lilyan 
Tashman,  will  be  the  big  screen 

attraction  at  the  Theatre 

on  . 

A  double  love  romance  is  in- 
volved, with  Whispering  Smith, 
fearless  gunfighter,  assigned  by  a 
railroad  to  hunt  down  the  bandit 
husband  of  the  woman  he  loves; 
and  young  Superintendent  Mc- 
Cloud's  sweetheart  daring  storm 
and  bad-men  perils  in  a  ride  to 
warn  her  fiance  that  the  outlaw 
is  coming  to  kill  him.  Thrills 
by  the  score,  unlimited  whirl- 
wind action,   a  stunning  picture. 

CATCH  LINES 

A   stirring   melodrama   and   fascinating 
romance,    with    Western    railroad    atmo- 
sphere  and   thrills   galore! 
Lillian     Rich,    featured    in    "Whispering  An    all-star    cast    and    gripping    story. 

Smith."    a    Producers    Distributing    Cor-         If    you    miss    "Whispering    Smith."    you 
poration  release.  pass  up  the  season's  big  super-Western! 


Yellow  Fingers 

(Fox— 5594  Feet) 


1  i;.    »2w*.d   by   George  T.   I'ani    i 

Tills  melodramatic  romance  i>t'  the  Smith  Seas  provides  good 
entertainment.  Emmett  Plynn  has  directed  it  with  excellent 
judgment,  keeping  the  action  moving  at  a  lively  clip  and 
snapping  across  a  thrill  punch  here  and  there.     There  are  two  love 

ories  included,  one  depicting-  the  infatuation  of  the  little  half-caste 
heroine  for  Captain  Shane,  her  guardian,  better  known  to  the 
island  population  as  "Brute"  Shane  because  of  the  efficiently  drasi  <• 
methods  he  adopts  in  rough-housing  his  men;  the  other  dealing  with 
Nona,  a  British  girl  whom  he  eventually  hooks  up  with.  Olive 
Borden  scores  nicely  in  the  character  of  the  partially  white  Saina, 
does  a  native  dance  with  considerable  grace  and  abandon  and  is 
fully  equal  to  the  emotional  demands  of  the  role.  Ralph  Ince  is  a 
convincingly  vigorous  Shane,  Edward  Piel  a  sufficiently  sinister 
Chink  villain,  Claire  Adams  sweetly  appealing  as  Nona.  Tropical 
atmosphere  coli  rful. 

THEME.  Melodrama.  Half-caste  girl  in  love  with 
trading  captain  yields  him  to  English  damsel,  when  she 
learns  of  her  mixed  blood.     South  Sea  surroundings. 

PRODUCTION  HIGHLIGHTS.  The  charming  photog- 
raphy, well  developed  tropical  atmosphere,  conflicting  love 
interest.  Scene  where  Olive  Borden  dances  in  native  cos- 
tume. Skillfully  accentuated  thrills.  Excellent  work  of 
leads  and  support. 

EXPLOITATION  ANGLES.  Bill  as  colorful  romantic 
melo  with  attractive  South  Seas  atmosphere,  sustained 
heart  interest.     Feature  Olive  Borden,  Ralph  Ince. 

DRAWING  POWER.  Suitable  for  average  audience, 
has  mass  appeal. 

SUMMARY.  South  Sea  backgrounds  cleverly  repro- 
duced, has  lots  of  glitter,  and  colorful  appeal.  Double 
romance  well  worked  out,  heart  interest  and  melo  thrills 
combine  to  hold  attention.  Olive  Borden,  Ralph  Ince  good 
and  well  supported. 

THE  CAST 

Saina   Olive  Borden 

Brute  Shane Ralph  Ince 

Nona   Claire  Adams 

The  Rajah Nigel  de  Brulier 

Kwong  Li Edward  Piel 

Toinette May  Foster 

Mrs.  Von  Cronk Josephine  Crowell 

Author,   Gene   Wright.     Director,   Emmett   Flynn. 

SYNOPSIS.  Captain  Shane,  South  Seas  trader,  rears  Saina,  half- 
caste,  as  a  white  girl.  Nona,  an  English  damsel,  stows  away  on 
Shane's  ship  to  escape  Kwong  Li,  a  Chinaman  who  desires  her. 
When  Saina  finds  that  Shane  loves  Nona  and  learns  the  secret  of 
her  birth,  she  temporarily  reverts  to  native  ways.  Saina,  turns  out 
to  be  the  Rajah's  granddaughter  and  queen  of  the  island.  Shane  sails 
away  with  Nona. 

Yellow    Fingers     (Fox) 
PRESS    NOTICE 

A  VIVID  story  of  the  South 
Seas,  filmed  amidst  a  wealth 
of  tropical  splendor  and  starring 
Olive  Borden,  is  set  forth  in 
"Yellow  Fingers,"  which  comes 
to  the  screen  of  the  The- 
atre on . 

Miss  Borden  is  seen  as  half- 
caste  Saina,  who  has  been  raised 
as  a  white  girl  by  Captain  Shane, 
trader,  and  loves  her  guardian. 
Saina's  dream  is  shattered  when 
Nona,  an  English  girl,  comes 
into  Shane's  life  and  she  learns 
the  secret  of  her  birth.  Nona  is 
rescued  by  Shane  from  the 
clutches  of  a  designing  China- 
man. Saina  turns  out  to  be  the 
Rajah's  granddaughter. 

Ralph  Ince  is  the  hero,  with 
Claire  Adams,  Nigel  de  Brulier 
in  important  roles. 

CATCH  LINES 

The  story  of  a  beautiful  little  half- 
caste  girl  who  had  been  reared  to  be- 
lieve she  was  white ! 

Men  called  him  a  brute,  in  her  eyes 
he  was  the  perfect  man!  A  weird  ro- 
mance in   exotic   South   Seas  setting! 


Olive    Borden, 
Fingers,' 


appearing     in     "Yellow 
a    Fox    production. 


1620 


.1/  o  i  i  o  n     /'  i c  tur  e     A*  e  7c  s 


A 


Action  Galore 

(Artclass  Pictures  Corp. — 5000  Feet) 

I  Reviewed    li>    (Jeorpe    T.    I';ir<l\  I 

PEPPY  Westerner  thai  lives  up  to  its  title.  Buddy  Etoosevell 
as  a  dashing  ranger  oul  to  "gel  his  man"  isn't  idle  £or  split 
second  during  the  whole  live  reels,  riding  and  battling  with 
dynamic  zeal.  The  story  runs  pretty  much  along  regulation  lines 
but  the  action  is  keyed  up  to  concert  pitch  all  the  tune  and  will  hold 
the  attention  of  patrons  who  delight  m  -hock  thrills  administered  on 
the  open  trails.  The  scene  where  hero  and  girl  are  trapped  and  con 
lined  in  a  burning  cabin,  making  a  close  getaway  at  the  eleventh 
hour,  and  Buddy's  big  scrap  with  the  outlaw-,  when  he  puts  the 
law  "rip  on  the  elusive  scoundrel  (!il  Kruger,  are  the  big  punches 

of  thi'  picture,  and  there"-  ;i  peach  of  a  cross-COUnty  cli:i-e  which  is 
the  limit  in  spectacular  rough  riding.  The  photography  includes  a 
number  of  line  outdoor  views,  continuity  smooth,  support  0.  K. 

THEME.  Western  melo.  Ranger  pursuing  escaped  con- 
vict is  temporarily  tricked  into  captivity,  releases  self  and 
girl  from  burning  cabin,  gets  his  man. 

PRODUCTION  HIGHLIGHTS.  Sustained  fast  action. 
Escape  of  Buddy  and  girl  from  flaming  cabin,  his  adven- 
tures in  bandit  headquarters,  fight  in  the  mine  shaft,  the 
cross-country  hunt  after  convict  villain.  Star's  riding 
stunts. 

EXPLOITATION  ANGLES.  Play  up  Buddy  Roose- 
velt, stress  his  rough-riding  feats.  Bill  as  sensational 
Western  melodrama,  with   effective  love  interest. 

DRAWING  POWER.  Should  suit  wherever  live  West- 
erners are  in  demand. 

SUMMARY.  Buddy  Roosevelt  does  good  work  in  this 
one,  shows  to  great  advantage  in  numerous  scraps  and  rides 
like  a  demon.  Picture  has  familiar  plot,  but  its  swift  action 
keeps  the  interest  hot  from  start  to  finish. 

THE  CAST 

Bud   Laurie Buddie    Roosevelt 

Betty  McLean Toy  Gallagher 

Luke  McLean Charles  Williams 

Gil    Kruger Joe    Rickson 

Spike    Carney Jack    O'Brien 

Ma  Kruger Raye  Hampton 

Kate   Kruger Ruth   Royce 

Author,  Ralph  Cummins.     Director,  Robert  Eddy. 

SYNOPSIS.  Bud  Laurie,  ranger,  trailing  Gil  Kruger,  is  trapped 
in  Luke  McLean's  shack  on  suspicion  of  being  a  bandit.  Gil  Kruger 
captures  Betty,  Luke's  daughter.  Buddy  and  Betty  are  tied  up,  but 
escape  from  the  burning  cabin.  Bud  attends  a  party  at  the  Kruger 
home,  is  recognized  by  Spike,  one  of  Gil's  men.  After  a  terrific 
fight  Bud  subdues  Gil  and  takes  him  to  headquarters.  McLean 
consents  to  marriage  of  Betty  and  Bud. 


Thrilling  Youth 


(Ray art  Pictures — 5000  Feet) 
(Reviewed  bj   George  T.  I\ird>  i 

THERE'S  more  of  a  human  interest  touch  to  this  picture 
than  you  usually  find  in  a  comedy,  as  a  good  deal  of  it* 
plot  center-  in-  the  attempt  of  the  ex-collegian  hero  to 
make  good  in  business  alter  having  had  quite  a  hectic  career  in 
the  pleasure-pursuing  line.  At  first  sight  it  would  seem  difficult 
to  associate  romance  with  bread-making,  but  both  romance  and 
merriment  enter  largely  into  the  dough-kneading  stunts  flashed 
in  this  film.  Dapper  Billy  West,  always  a  smilingly  pleasing 
personality,  put-  a  lot  of  pep  into  hi-  character  -ketch  of  the 
Davis  lad  and  keeps  ;in  audience  eont  inuallv  on  the  broad  grin 
with  amusing  antic-.  Gloria  Grey,  that  prettj  ingenue,  is  seen 
to  excellent  advantage  a-  Billy's  sweetheart  and  John  -I.  Richardson 
plays  tlie  secretary-villain  with  impressive  sneakiness.  Action  lively, 
photography  and   direction   satisfactory. 

THEME:  Comedy  drama.  Ex-collegian  starts  in  to  work 
up  father's  failing  bakery  business,  is  double-crossed  by  vil- 
lain, finally  wins  out  with  aid  of  girl  he  loves. 

PRODUCTION  HIGHLIGHTS.  Hero's  arrival  home 
after  wild  party.  Scene  where  Mary  discovers  cement  trick 
and  warns  Billy.  The  airplsne  sky-writing  stunt.  Billy's 
fight  with  Bryson's  secretary.  Good  work  of  West  and 
Gloria  Grey. 

EXPLOITATION  ANGLES.  West  is  best-known 
through  two-reel  comedies.  Tell  patrons  he  is  making  good 
in  features.     Bill  as  bright  comedy  with  heart  interest  lure. 

DRAWING  POWER.     Suitable  for  average  house. 

SUMMARY.  Billy  West  gets  over  nicely  in  comedy  that 
has  well  developed  love  romance  and  a  few  thrills.  Picture 
starts  off  rapidly  and  keeps  up  fast  pace  throughout.  Sup- 
port O.  K.  Average  fan  will  find  this  satisfactory  enter- 
tainment. 

THE  CAST 

Billy  Davis Billy  West 

Mary  Bryson Gloria  Grey 

Billy's  Father George  Bunny 

Thomas   Bryson Charles   Clary 

Bryson's    Secretary John   J.    Richardson 

Detective    Span    Kennedy 

Vallman    Joseph   Smith 

Author  and  Director,  Grover  Jones.  Photographed  by  George 
Crocker. 

SYNOPSIS.  Billy  Davis  leaves  college,  finds  dad  in  financial 
trouble,  works  to  make  their  bakery  business  a  success.  He  is  in 
love  with  Mary  Bryson,  whose  father  is  a  big  competitor  in  the 
bread  business.  Bryson's  secretary  bribes  Davis  foreman  to  put 
cement  in  the  bread.  Billy,  warned  by  Mary,  tells  customers  of  the 
trick  by  airplane  sky-written  message.  Bryson  denounces  his  sec- 
retary for  underhand  plotting  and  latter  is  severely  beaten  by  Billy, 
whose  romance  with   Mary  is  happily  concluded. 


Buddy       Roosevelt,      star      of      "Action 
Galore."    an    Artclass    production. 


Action    Galore     (Artclass 

Pictures) 

PRESS    NOTICE 

DUDDY  ROOSEVELT  in 
■*~ '  "Action  Galore"  a  rough- 
riding  romantic  melodrama  of 
the  West,  will  be  the  chief  screen 
attraction  at  the  The- 
atre  on  . 

This  picture  more  than  lives 
up  to  the  suggestion  of  crashing 
speed  contained  in  its  title. 
Buddy,  in  the  role  of  a  ranger 
pursuing  an  escaped  convict, 
rides,  fights  and  makes  love  with 
all  the  dash  and  athletic  vigor 
which  has  distinguished  him  in 
the  past.  Among  the  many  big 
thrill  scenes  those  in  which 
Buddy  and  the  girl  escape  from 
a  burning  cabin,  and  Buddy's 
battle  with  the  villain  toward  the 
close   stand  out   in   bold   relief. 

CATCH   LINES 

The  story  of  a  fearless  ranger  who 
worked  alone;  a  tale  of  fighting  and 
romance  in   mysterious   valleys! 

Buddy  Roosevelt  as  hero  of  a  swing- 
ing action  melo  that  vibrates  with 
thrills. 


Billy    West,    star   of    "Thrilling    Youth,' 
a    Rayart    release. 


Thrilling    Youth     (Rayart 

Pictures) 

PRESS    NOTICE 

"DILLY  WEST  in  a  side-split- 
-*— '  ting  comedy  entitled  "Thrill- 
ing  Youth,"  will   be   the   leading 

screen  attraction  at  the  

Theatre  on  . 

There  are  no  end  of  irresistibly 
comic  situations  in  this  picture, 
which  has  also  dramatic  and  ro- 
mantic appeal,  the  story  dealing 
with  a  young  college  lad  who 
jumps  in  with  a  will  to  help  out 
his  dad's  staggering  bakery  busi- 
ness, is  in  love  with  their  chief 
competitor's  daughter,  and 
hustles  ingeniously  to  such  an 
extent  that  he  wins  out  on  all 
sides. 

Billy  West  makes  a  distinct 
laughing  and  sympathetic  hit  in 
the  hero  role,  with  pretty  Gloria 
Grey  winning  universal  fa^or 
as    heroine    Mary. 

CATCH  LINES 

His  father  was  a  big  bread  man  and 
he  himself  rose  from  being  a  College 
Yap  to  the  eminence  of  a  Yeast  Mag- 
nate! 


April     10,     19  26 


1621 


Theatre  Management 


Midnight  Shows  a  New  Source 
of  Theatre  Revenue 

How  the  Arcade  Popularized  a  Profitable  Box-Office  Enterprise 

BY  JACK  L.  HOBBY 


Assistant  Manager,    Arcade   Theatre,   Jacksonville,  Fk 


MIDNIGHT  shows  at  the  Arcade  have 
progressed  to  a  point  far  enough 
beyond  the  experimental  stage  to 
warrant  the  conclusion  on  our  part  thai  these 
nocturnal  matinees  open  up  a  new  source  of 
added  revenue  at  the  box  office — a  source 
which  in  most  cities  can  be  tapped  very 
effectively  by  some  theatre. 

For  a  long  time  we  had  looked  upon  the 
midnight  show  as  an  advertising  device,  as 
a  special  gesture  of  exploitation.  It  had 
worked  fairly  well  with  D.  W.  Griffith's 
"One  Exciting  Night,"  but  after  that  the 
idea  had  lain  unused  and  partially  forgot- 
ten, until  "That  Royle  Girl"  came  along. 
This  is  another  Griffith  picture,  so  it  must 
have  been  some  unconscious  process  of  asso- 
ciation that  caused  the  stunt  to  leap  into 
my  mind  again,  and  we  again  staged  a 
"Midnight  Matinee."  The  attendance  was 
a  disappointment.  The  receipts  amounted 
to  a  sum  around  $75.00,  so  at  the  time  I 
was  not  greatly  impressed  with  the  possi- 
bilities of  the  midnight  show  as  a  regular 
policy. 

Popularity  of  Shows  Increases 

But  it  was  noticed  during  the  following 
week  that  a  good  deal  of  talk  had  been 
created  by  the  stunt,  and  resulted  in  many 
inquiries  about  our  staging  another  special 
performance  at  midnight.  Now  if  the  few 
that  had  attended  our  show  had  been  so 
pleased  with  the  idea  to  have  talked  so 
much,  it  was  evident  to  me  that  the  only 
thing  needed  to  make  a  success  of  the  mid- 
night show  was  popularizing  the  idea  of 
attending  this  novel  showing. 

So,  after  playing  up  the  event  by  every 
available  medium  of  advertising,  we  held 
another  midnight  performance  with  "Grau- 
stark."  Attendance  at  this  show  was  mark- 
edly increased  over  that  of  our  previous 
attempt,  so  we  felt  that  it  would  be  safe  to 
continue  the  "Midnight  Matinees."  At  each 
special  Saturday  night  show  following  this 
the  response  to  the  novelty  of  the  stunt 
grew  greater  and  greater,  until  our  showing 
of  "The  Phantom  of  the  Opera." 

Third  Attempt  a  Sell  Out 

Now,  as  you  know,  "The  Phantom"  is  ;i 
picture  most  suitable  for  a  midnight  show. 
Replete,  as  it  is,  with  gruesome  and  terrify- 
ing situations,  the  picture  has  a  special  ap- 
peal   for    a    midnight    audience.      And    it    is 


the  kind  of  a  picture  that  will  create  talk. 
mi  it  would  be  to  our  advantage  to  get  in 
as  many  on  our  midnight  performance  as 
possible,  so  that  our  premier  audience 
would  become  an  advertisement  for  the  pic 
ture   during  the  following  week. 

A  very  extensive  exploitation  campaign 
was  carried  out  by  means  of  the  numerous 
mediums  that  have  proved  most  effective  on 
a  picture  of  "The  Phantom's"  type.  The 
"Midnight  Matinee'',  was  featured  in  much 
of  the  advertising,  and  the  wisdom  ot  do- 
ing so  was  greatly  in  evidence  on  Saturday 
night,  the  night  before  the  opening.  Long 
before  the  crowd  from  the  last  show  turned 
out  our  "Midnight  Matinee"  audience  was 
lined  down  the  entire  length  of  our  long 
arcade  lobby.  When  the  last  show  was  over, 
the  line  extended,  two-abreast,  down  For- 
syth street  a  full  block,  just  turning  the 
corner  on  Main  street. 

It  was  really  the  most  remarkable  sight 
that  I  have  been  privileged  to  observe,  and 
the  longest  theatre  line  in  the  historj  of 
Jacksonville  houses.  Well,  when  thej 
started  in,  I  thought  that  we'd  never  reach 
the  last  of  the  line.  In  they  poured,  and 
)ioured,  and  poured,  until  I  imagined  that 
I  could  actually  see  the  house  walls  begin 
to  swell.  Just  when  my  heart  was  about  to 
burst  with  anxiety,  the  last  straggler  passed 
through  the  doorway  and  I  joined  my  door- 
men in  one  long  sigh  of  relief.  They  were 
sitting  on  the  stairs,  standing  in  the  aisles 
and  crowding  in  the  passages.  After  taking 
every  chair  out  of  the  office  and  robbing  the 
orchestra  pit  of  the  musicians'  seats,  we 
finally  had  everyone  comfortable.  I  neg- 
lected to  mention  that  we  had  been  forced 
to  close  the  ticket  office  immediately  after 
the  line  had  gone  in,  as  a  large  throng  still 
surged  up  to  gain  admission. 

This  was  the  climax,  and  what  a  triumph! 
After  this,  we  assured  ourselves,  the  "Mid- 
night Matinee"  would  certainly  be  estab- 
lished as  a  dependable  source  of  added 
revenue  for  the  Arcade. 

$580  Returns  of  Matinee 
The  receipts  on  the  midnight  showing  of 
"The  Phantom  of  the  Opera"  amounted  to  a 
sum    approximating    $580.00.      Our    seating 
capacity  is  1145 

Man,  there's  a  keen  sort  of  thr'll  in  getting 


in  such  a  crowd,  at  such  an  hour:  We  all 
felt  as  tickled  as  though  everyone  of  us  had 
been  suddenly  willed  $1,000,000.  The  satis 
faction  of  getting  everyone  seated  and  ab- 
sorbed in  the  show  was  sufficient  reward  for 
the  strain  of  nervous  tension  that  kept  all 
of  us  under  its  grip  during  the  entrance  of 
the  long  and  rather  boisterous  crowd  of 
people. 

Launches  Next  Week's  Program 

Our  "Midnight  Matinees"  are  an  advance 
showing  of  the  following  week's  show,  at  the 
regular  prices.  They  are  advertised  by 
means  of  the  newspapers  well  in  advance 
(on  the  initial  show)  with  a  larger  ad  in  the 
Saturday  morning  and  afternoon  papers. 

Our  organist  furnishes  the  music  for  the 
program,  and  as  at  that  hour  the  streets  are 
silent,  the  audience  is  able  to  enjoy  the  musi- 
cal accompaniment  much  better  than  during 
the  day,  when  the  clatter  of  traffic  detracts 
from  the  impression  received.  This  is  one 
of  the  features  of  the  show  that  we  play  up 
in  our  advertising. 

This  advance  showing  does  not  tend  to  de- 
tract in  the  least  from  our  receipts  during 
the  run.  In  fact,  it  is  a  means  of  gaining' 
valuable  word-o'-mouth  advertising  thai 
brings  many  to  the  show  the  following  week. 

Advances  Theatre's  Prestige 

The  manner  in  which  these  shows  are  con- 
ducted is  calculated  to  throw  no  reflection 
upon  the  prestige  that  this  theatre  holds  in 
the  community.  Orderly  and  highly  pleas- 
ant and  enjoyable,  the  better  class  ,,f  patron 
finds  in  this  midnight  show  a  novel  and  de- 
lightful change  from  the  usual  theatre  at- 
tendance, ami  patronizes  it  liberally. 

Not  only  are  the  midnight  shows  continu- 
ing in  unabated  popularity,  but  they  have 
been  the  Cause  of  much  imitation  on  the 
part  of  other  local  theatres,  who  staged 
midnight  shows  on  the  same  nigh!  as  ours 
with  indifferent  success,  I  regret  to  say. 
The  Duval  theatre,  running  a  company 
-lock  musical  comedy  players,  ha-  tried  the 
midnight  show,  but  it  seems  that  pictures, 
are  far  more  popular  for  this  kind  of  special 
performance. 

The  future  of  our  midnight  matinee  seems 
bright.  Regardless  of  the  quality  of  the 
attraction,  a  set  attendance  has  acquired  the 
habit  of  coming  regularly  on  Saturday 
night,  so  we  are  worrving  no  longer. 


1622 


Motion     Picture     News 


New  Hippodrome  Opens  in  Portland 


Ackerman  &  Harris 
Acts  And  Film  Now 
Comprise  Programs 

ACKERMAN     AND     HARRIS     vaude- 
ville i>  now   housed   al    Eleventh     and 
Mi  prison,    Portland,   at    the    theatre    known 

tor    manv     yea'  ',u,      I '. .  i  k  <  t  .       The    word 

"New"  has  been  added  to  the  time-honored 
and    popular    Hippodrome   and    under    this 

name    these    I kings    and    feature    pictures 

will    be  continued    as   at    the    former   stand 

n    Broadway.     No  change   in    policj    is   to 

occur    in    the    move.       Reduced    prices    is, 

without  a  doubt,  the  si  startling  feature. 

L5  cents  is  in  vogue  for  weekday  matinees 
and  25  cent-  at  night,  Sundays  and  holidays. 

Of  outstanding  note  is  the  tact  that 
Manager  \V.  VV.  Eh  moved  in  bag  and 
i  overnight  and  showed  on  scheduled 
tune  the  next  day  without  a  delaj  from 
musical  comedy  which  played  the  house  the 
night  before.  Ackerman  and  Harris  lost 
only  one  week's  showing  time  in  the  change, 
too. 

However,  to  make  the  new  Hippodrome 
all  that  the  Portland  public  has  always  so 
greatly  appreciated  at  the  Hippodrome, 
many  innovations  inside  and  out  are  being 
initiated.  The  old  organ  was  moved  from 
the  Broadway  house  and  installed  in  the 
pit  where  the  old  Baker  illumined  runway 
lay.  Xew  lobby,  offices,  decorative  features. 
signs,  dressing  rooms,  ventilating  system, 
facilities  and  comforts  are  among  these, — 
all  of  which  argues  line  business  for  the  New 
Hippodrome  during  the  oncoming  spring 
and  summer  months. 


at 


Diversified        Program 
Capitol  This  Week 

A  varied  program  of  stage  and  musical 
features  is  offered  in  conjunction  with  "The 
D(  nl's  Circus"  at  the  Capitol,  New  York, 
this  week.  Major  Bowes  is  presenting  two 
important  soloists  in  Julia  Glass,  pianist,  in 
a  rendition  of  Liszt's  Concerto  in  E.  Flat; 
and  Carlo  Ferret  i,  baritone,  who  sings  a 
group  of  songs  of  the  "Bersagliere,"  assisted 
by  a  male  ensemble. 

An  elaborate  ballet,  for  which  Yla-la 
Maslova,  was  specially  engaged,  i-  called 
■•The  Frolic  of  the  Clowns,"  In  addition  to 
Mi~  Maslova.  leading  roles  are  also  danced 
by  Doris  Niles  and  Bayard  Rauth,  assisted 
by  the  augmented  ballet.  Chester  Hale,  bal 
let  master,  ha-  arranged  the  choreography 
in   four  episodes. 


"Fantasies  of  Art"  Staged  At 
Strand,  Omaha 

l  our  feal ured  performers  appeared  in  the 
elaborate  presentation  staged  at  the  Strand, 
<  Imaha,  in  conjunction  w  ith  "The  Girl  From 
Mori  i  "Fantasies  oi    Art"   *  .1     the 

title    of    the    production    in     which     Dawn 

DeWitt,    Helen    Yvonne,    Ko-ahn    W'il'cii.  ;md 
I'hilli      Joyce    dance    and    sing    in    a    special 

'I 'J. 


"Uke"  Henshaw  at  Blank's  Rialto 

l.'ialto,     ( imaha,     pre  entei      1  Sobbj 
■  1  ke"  I    Henshaw,  assi  -ted   bj    \  era    \  an 

.   as   Hie   Stage  attraction  last    week. 

■     New     Klondike"    was    tic    featured 
iplay. 


A  NEW  WEST  COAST  "IDEA" 
"Venetian    Idea"    is    the    title    of    the    Fanchon     <!i    Marco    presentation   for   West    Coast   Theatres 
shown   above.     The   upper   photo   shows  the   first    scene  anil  the  lower  the  finale. 


Cambria's 
Rivoli 


'Chinese     Plate" 
Presentation 


"The  Chinese  Plate,"  produced  by  Frank 
Cambria  with  music  arranged  by  Nathaniel 
Finston,  is  the  presentation  feature  at  the 
Rivoli  Theatre,  New  York.  Cambria  is  also 
the  producer  of  "Pierrot's  Serenade."  an 
extra  stage  act. 

The  soloists  in  "The  Chinese  Plate"  are 
Miss  Herron,  who  sine's  "Chinese  Lullaby" 
bv  Robert  Hood  Bowers;  and  Mr.  Davies 
who  sines  Ted  Synder's  "The  Cherry  Blos- 
som." Miss  Alpert's  contribution  to  the  act 
i-  the  dancing  of  "The  Dance  of  the  Chinese 
Doll."  p., la  Negri  in  "The  Crown  of  Lies," 
by  Ernest  Vadja,  is  the  screen  star. 


prizes  for  the  daily  events,  and  for  the  finals, 
to  be  held  Saturday  evening,  a  grand  prize 
will  be  given  the  winner  of  the  week.  The 
Melody  Sextette  is  supplying  the  musical 
accompaniment  for  the  dancers.  The  en- 
trants were  -elected  at  try  Ottts  held  last 
Thursday.  Friday  and  Saturday  nights  with 
Nathaniel  Fin-ton.  General  Musk  Director. 
Boris  Petroff  and  Paul  (Ward,  ballet 
masters  of  the  Publix  Theatres,  as  the 
judges. 


Van  Alstyne  Featured  Act  At 
Des  Moines  Capital 

Egberl    Van    Alstyne   assisted    vocally   bv 

Clem  Dacev  and  Hal  Poland,  offered  a  pro 
gram  of  his  own  sons  hits  at  the  Capitol 
Theatre,  Des  Moines,  Last  week.  The  feature 
picture  was  "The  FJnholy  Three."  which  was 
preceded  on  the  program  by  "Time  Flic-." 
1    Lupino    Lane    comed3    ami    the    Capitol 

New  -    reel. 


Vincent     Lopez     in     Return 
Engagement  at  Strand 

Vincent  Lopez  and  his  augmented  orches- 
tra  this   week   return   to   the   Strand   theatre. 

Xew  York,  for  their  fourth  engagement  tin- 
reason  by  popular  demand. 

Kitty  McLaughlin,  soprano,  returns  to 
the  Mark  Strand  after  an  absence  of  sev- 
eral weeks.  She  sine-  "My  Hero" 
1  St  ran-- 1.  Other  musical  features  on  the 
program  are  the  prelude  by  the  symphony 
orchestra,  Carl    Edouarde  and  Alois  Keiser, 

Conductors,  and  organ  number-,  by  Fred- 
erick Smith  and  John  Hammond,  dr.  "The 
Dancer  from   Pari-"   i-  the  screen   feature. 


Charleston  Contests  at  Rialto, 
New    York 

Charleston    contests,   judged    by    popular 

club    and    stage    star    figures    in    New 

Fork,  are  being  held   every  afternoon   and 

ing   at    the    Rialto    Theatre.    Xew     York. 
this    week.      Harold    Lloyd   cups    will    be    the 


Waring  Held  Over  at  Stanley 
Waring's  Pennsylvanians,  held  over  from 

the    week     before    by    popular    demand,    were 

the  main  stage  attraction  at  the  Stanley. 
Philadelphia,  last  week.  Kay  Cody  and 
Mona    Brady,    harmony   singers,   offered    a 

group  of  catchy  numbers.  The  screen  at- 
traction  wa-  "Dancing   Mother-." 


April    10,     19  26 


1623 


£K  Mation-'Wide 

Seating  Service^ 

gXImerican  Seating  Company  Service  —  nation  wide  —  i^ 
prompt,  efficient — satisfactory.  Built  up  through  fifty 
years  of  ever  enlarging  activity.  Sustained  by  15,000,000 
chairs  in  the  leading  auditoriums  and  theatres  from 
coast  to  coast.  Further  approved  at  the  rate  of  thou- 
sands upon  thousands  of  new  chairs,  sold,  manufac- 
tured and  installed  every  thirty  days.  Every  theatre, 
large  or  small,  receives  appropriate  consideration. 

American  Seating  Company 


NEW  YORK 
113  W.  40th  Street 


CHICAGO 

10  E.Jackson  Blvd. 


BOSTON 
77-D  Canal  Street 


PHILADELPHIA 
121 1-K  Chestnut  St. 


1624 


Motion     Picture     N  e  w  s 


Organize   Presentations   Company 


New  York  Firm  Will 
Book  Stage  Numbers 
At  Picture  Theatres 

THE  General  Presentations  Company  has 
been  formed  in  New  York  for  the  pur- 
of  producing  presentations  suitable 
for  first  and  second  run  picture  theatres. 
The  acts  which  this  organization  will  offer 
exhibitors  as  feature  adjuncts  to  their  pic- 
ture programs  will  be  designed  for  theatres 
not  having-  a  stage  large  enough  for 
vaudeville  or  who  cannot  afford  vaudeville. 
The  works,  which  will  be  known  as  "Live 
inations"  may  be  presented  on  any 
stage  which  has  a  depth  of  four  feet  or 
more,  according  to  an  announcement  from 
the   organization. 

General  Presentations  Company  is  com- 
posed of  the  following: 

Walter  J.  Plimer,  a  well  known  booking 
agent.  Colby  Han-imam  specialist  in  stage 
lighting  effects.  Tom  Waller,  editor  of  the 
Official  Bulletin  of  the  Motion  Picture  The- 

pi     Owners    of    America,    and    well    known 

newspaper  man.      Charles  Bennington,  now 

playing  a  leading  role  in  "Dearest  Enemy" 

on  Broadway.     Leon   Rosenblatt,   owner  of 

era]   theatres   in   New  Jersey. 

The  company's  Brsl  -Fascination,"  titled 
"Talking  Spirit,"  it  is  announced,  has  been 
booked  by  R.  E.  Woodhull  for  his  Baker 
Theatre  in  Dover,  X.  J.;  1>.\  Mr.  Rosenblatt 
for  one  of  his  t heal  re-  in  Bayonne,  and  by 
E.  Thomi'.i  Kellj  for  bis  theatre  in  Pali- 
sades. N.  J. 


Reade's    Hippodrome     Open 
This  Easter  Week 

Bill  Raynor,  manager  of  Reade's  Hippo- 
drome, is  putting  on  one  of  the  bigge 
shows  of  the  season  during  Easter  week.  It 
will  be  an  entire  jazz  program.  A  jazz 
band  will  remain  on  the  stage  during  the 
entire  program  and  will  play  jazz  accom- 
paniments to  the  vaudeville  acts.  Formerly 
it  was  vogue  to  close  the  doors  and  turn  out 
the  lights  during  Easter  week.  Raynor 
expects  to  exceed  his  regular  business  by 
offering-  added  attractions. 


Crane  Sisters  Play  Des  Moines 

The  Crane  Sisters,  "Bluebells  of  Har- 
mony," appeared  as  the  sta-^e  feature  at  the 
Des  Moines  Theatre,  Des  Moines,  last  week. 
Their  act  of  harmony  and  singing,  with 
ukulele  accompaniment,  was  we'd  received. 
"Dancing    Mothers"   was   the   screen    atti 


"Long  Run"  Record  for 
Theatre    Manager 

WHAT  is  believed  to  be  a  ter- 
ritorial record  has  been  es- 
tablished by  H.  Fiske  of  the 
Opera  House,  Butler,  Mo.  For  ten 
years  Mr.  Fiske  has  operated  the  theatre 
without  a  change  in  management.  Dur- 
ing that  period  he  has  had  to  battle 
many  a  tent  show  and  other  opposition, 
but  holds  the  "upper  hand  at  last,"  he 
says. 


-Th< 


MANAGER'S   OFFICE 


JOE  LA  ROSE,  who  has  been  in  charge  of 
presentations  at  the  Fox  Theatre  in  Phila- 
delphia, has  been  succeeded  in  Philadelphia  by 
Jack  Stebbins,  who  prepares  the  presentations 
for  Fox's  Academy  of  Music  and  Jack  Gar- 
dens in  New  York.  Mr.  La  Rose  is  now 
affiliated  with  the  Embassy  Theatre  in  Balti- 
more, recently  opened  by  the  Berman  Enter- 
prises, Inc.,  where  he  will  supervise  presenta- 
tions and  prologues. 


RAY  ALLISON,  former  associate  of 
"Tommy"  Tompkins  of  the  America 
Theatre,  Colorado  Springs,  Colorado  is  now 
the  manager  of  the  America  Theatre,  Denver, 
Colorado. 


"P  C.  CHRISTENSEN,  who  had  been  man- 
-*— '•  ager  of  the  Capitol  Theatre,  Brandon, 
Manitoba,  for  the  past  five  years,  has  been  ap- 
pointed manager  of  the  Capitol  Theatre  at 
Welland,  Ontario. 


As 


Melba,     Dallas,     Opens 
Loew  House  April  7 

The  Melba,  Dallas,  Tex.,  opens  April  7th 
as  Loew's  Melba.  With  the  entry  there  of 
the  Loew  interests,  are  "rumors  of  wars" 
theatrical  in  Dallas.  The  Pantages  Theatre. 
under  the  direction  of  Si  Charninsky,  fol- 
lowed the  Loew  announcement  with  an  an- 
nouncement of  his  own  that  his  admission 
prices  were  to  be  reduced.  The  reduction 
of  admissions  at  the  Pantages  went  into 
effect  last  week. 


Four    Feature    Bill    at    Fox 
Theatre,  Philadelphia 

The  Eox  Theatre,  Philadelphia,  last  week 
offered  a  "four  feature"  bill,  with  "Soul 
Mates"  as  the  screen  attraction.  The  stage 
and  musical  numbers  included  Fanny  and 
Kitty  Watson,  singers,  in  their  act  "It's  No 
Laughing  Matter,"  the  Ingenues,  an  act 
with  twenty  young  ladies  in  a  program  of 
syncopated  melody.  Nahan  Franko  and  his 
orchestra,  and  the  Eox  Theatre  orchestra 
offering    five    minutes    of    Victor    Herbert 


Loomis    Twins    Engagement 
Closes  at  Crandall  Met 

Last    Saturday   night,   marking   the   con- 
clusion  of   the    week's    er  t  of   the 
Loomis    Twins    at    Crandall's    (Metropolitan 
Then i re.  was  a  gala  and  interesting  occasion. 
The  Loomis  tots  had  scored  such  a  pher 
enal   success   throughout   the  week   that   the 
presented   the   juvenile 
with   two   huge   hunches   of   roses   and 
irmful  each  of  advance  Easter  mementos. 


Keith  Acts  at  Shea's  Court  St 

It    is   reported    in  Buffalo   thai    the   shea 

( 'ourl    Streel  at  citj    will 

adopt    a        '  '  v.    playing   Keith 
vaudeville  and  pictures,  similar  to  the   Keith 

houses    in    Syracuse  and    Rochester,    where 

the  plan  has  proved  a 


Cameo,  Cleveland,  Opens  as 
Long  Run  House 

The  Cameo  theatre,  Cleveland,  a  new 
opt  aed  by  Loew's  Ohio  Thea- 
tre-, Inc.,  will  operate  under  a  new  policy 
starting  Easter  Sunday.  At  that  time  the 
theatre  will  begin  its  presentation  of  first- 
run  pictures  for  indefinite  runs.  The  first 
picture  to  be  shown  under  this  policy  wdl 
be  Harold  Lloyd  in  "  For  Heaven's  Sake." 
Admission  price-  will  also  be  changed  to 
fit  the  policy.  Evening  prices  will  be  fifty 
cents    and    thirty-five    cents    for    matinees. 


Bigger  Presentations  in  Vogue 
at  Cleveland 

Cleveland  first-run  theatres  are  going 
more  into  elaborate  presentations  than  ever 
before.  At  the  Allen  theatre,  Manager 
George  Langan  is  offering  one  big  vaude- 
ville specialty  act  each  night.  At  the  Still- 
man,  stage  presentations  in  keeping  with 
the  feature  picture,  are  offered.  Last  week 
an  elaborate  and  elusive  dance  number,  in 
which  fifteen  girls  participated,  preceded 
the  showing  of  "The  Bat."  The  entire  mys- 
tery atmosphere  of  the  picture  was  carried 
out  in  the  dance,  called  "The  Dance  of  the 
Hour-." 


Spring    Drapes    Installed    at 
CrandalFs   Met 

i  .uiilall's  Metropolitan,  Washington,  D. 
C,  has  shed  its  winter  draperies  of  plum 
colored  velours  in  favor  of  the  canary 
colored  Baronet  satin  which  decorate  the 
proscenium,  exits  and  lobby  during  the 
Spring-  season.  A  double  shift  of  workmen 
and  the  entire  house  staff,  working  all  night 
Saturday  under  the  direction  of  Mr. 
Broche,  manager  of  the  theatre,  were  re- 
quired to  make  the  change  in  time  for  the 
first  matinee  performance  last  Sunday. 
Bangings  are  changed  regularly  four  times 
a  year  at   the    Metropolitan. 

To     Play     Strongest     Bills 
Mondays   and   Tuesdays 

In  order  to  brace  up  the  returns  of  what 
have  always  been  the  two  worst  days  of  the 
week  at  their  theatre,  Feldman  and  Son, 
operators  of  the  Lincoln  Theatre  in 
meetady,  N.  Y.,  have  decided  to  run 
their  biggesl  features  on  Monday  and  Tues- 
day  of  each  week. 


Stolte  Makes  Local  Scenic  of 
Des  Moines  in  Winter 

A  reel  I  of  views  depicting  vari- 

Moines  following  a 
heavy  -now  storm  this  past  winter,  scored 
a  popular  hit  at  the  Capitol  Theatre,  for 
which  A.  (i.  Stolte.  manager  of  the  house, 
had  it  especially  made.  Patrons  of  the 
rded    the  and 

many   of    them    declared    that    it    rivaled    in 
beauty    many   of   the   imported  1ms. 

Presents  16  Amateur  Actors 

The    Etosi    Theatre,   Troy,   offered   sixteen 

of  amauteur  talenl  one  night  last  week 

in    connection    with    the    picture    program. 

The    theatre's    first    prize    for    amateurs    i? 

-in  cash. 


.    April    10,    19  2  6  1625 


Good  Showmanship 

You  plan  the  program  carefully,  you  ar- 
range the  publicity  painstakingly — but  good 
showmanship  includes  one  thing  more:  check- 
ing up  to  make  sure  of  photographic  quality 
on  the  screen. 

It  takes  but  a  moment — look  in  the  trans- 
parent film  margin  for  the  black-lettered  words 
"Eastman"  and  "Kodak",  the  identification  of 
the  film  that  carries  quality  through  to  the 
screen. 


EASTMAN   KODAK  COMPANY 

ROCHESTER,  N.   Y. 


1626 


Motion     Picture     N  e  w  > 


Projection       « 

Optics ,  Eleelr  ieity,Prddical  Ideas  ^  advie 


Inquiries  and 

Comments 

The  Responsibility  of  Theatre 

Managers 

III!  work  of  managing  theatres 
— particularly  motion  picture 
theatres — is  gradually  being 
reduced  to  a  science.  No  longer 
arc  slip-shod  methods,  sharp 
practices,  a  "catch  as  catch 
can"  policy  of  inducing  prospective  patrons 
to  enter  the  theatre,  and  a  host  of  other 
tricks  which  were  Mipposcd  to  constitute  the 
stock  in  trade  of  everj  dyed  in  the-wool 
member  of  the  old  school,  being  tolerated. 
Motion  pictures  have,  among  other  things, 
educated  large  masses  of  people  to  a  truer 
appreciation  of  entertainment  values,  be- 
sides giving  a  definite  trend  to  the  construc- 
tion of  this  class  of  building.  A  shabby 
theatre  interior  makes  a  poor  setting  for 
the  elaborate  scenes  portrayed  upon  the 
screen,  and  on  which  much  money  is  spent 
in  an  effort  to  obtain  exactly  the  precise 
atmosphere  which,  presumably,  pervaded 
the  original  scene. 

The  impression  often  exists,  when  viewing 
such  pictures  in  a  shoddy  theatre,  of  one's 
being  on  the  outside  looking  in;  the  separa- 
tion of  the  patrons  from  the  screen  action 
becomes  too  obvious  and  goes  far  to  prevent 
the  merging  of  oneVself  with  the  charac- 
ters in  the  story. 

To  be  most  effective,  the  atmosphere  in 
the  theatre  must  harmonize  with  that  subtly 
cast  forth  from  the  screen,  as,  otherwise,  it 
becomes  impossible  to  cross  the  bridge  from 
realism  to  phantasy  so  that  one  is  placed  in 
the  position  of  an  urchin  on  the  sidewalk- 
looking  through  a  plate  glass  window  at  a 
delicious  array  of  sweetmeats — delicious, 
but  unattainable. 

Sense  Appeal 

To  the  end  that  the  proper  atmosphere 
may  be  created,  theatre  owners  and  man- 
agers are  appealing  to  as  many  as  possible 
of  the  human  senses;  the  sense  of  hearing, 
as  employed  by  music;  the  sense  of  sight, 
as  used  in  the  perception  oJ  light  and  color; 
the  sense  of  touch,  as  administered  to  by 
comfortable  seats  yes,  and  the  ense  of 
smell,   as   catered    to  prinkling 

ushers  in  the  houses  de  luxe. 

What,  mortal  could  hold  out  against,  the 
appeal   of   sui  etting?      Not    one,   we'll 

wager     not    one: 

All  these  things,  and  many  more,  must 
theatre  manager  of  "■ 
know  if  he  is  to  retain  his  position;  and  not 
least  among  these  "other  things"  is  the  item 
of  Service.  Ee  must  study  the  whims  and 
fancies  of  Ins  patrons  to  the  end  thai  he 
may  intelligently  administer  to  their 
and  cater  to  their  desires. 

If    he   doesn't    his    competitor   will. 


The  Guardian 

The  manager  is  directly  responsible  for 
the  safety  of  his  patrons  while  they  remain 
on  the  premises  of  the  theatre.  This  re- 
sponsibility does  not  end  merely  by  con- 
ducting people  safely  in  and  out  of  the 
theatre.  There  is  such  a  thing  as  mental, 
as  well  as  physical  comfort.  The  successful 
manager  is  he  who  recognizes  this  fact  and 
takes  pains  to  see  that  no  untoward  dis- 
turbances occur  to  ruffle  the  peace  of  mind 
of  his  patrons. 

In  the  high  class  theatres,  attendants  are 
ever  on  the  alert  for  signs  of  acute  discom- 
fort, distress,  or  illness  manifested  by 
patrons,  and  when  the  need  arises,  are  quick 
to  conduct  such  persons  quietly  to  rest 
rooms  provided  for  just  that  purpose. 

It  is  true  that  the  smaller  theatres  lack 
these  elaborate  facilities  for  administering 
to  the  comfort  of  patrons;  still,  there  are 
many  ways  in  which  the  manager  can  guard 
against  incidents  likely  to  disturb  the  pla- 
cidity of  persons  viewing  a  performance; 
and  the  more  youthful  the  audience,  the 
more  intense  must  be  the  vigil  performed. 

Children  s  Matinees 

No  small  number  of  theatres  make  a  prac- 
tice of  catering  especially  to  children ;  for 
matinees,  in  particular.  Now  children  are 
an  excitable  lot;  they  are  less  amenable  to 
reason  than  grown-ups,  and  are,  therefore, 
extremely  difficult  to  control  in  times  of 
emergency.  They  are,  in  fact,  helpless  and 
their  actions  only  serve  to  complete  the  con- 
fusion which  exists  in  times  of  stress. 

The  responsibility  of  the  theatre  manager 
who  has  such  a  group  in  his  care  is  by  no 
means  a  light  one.  Yet  many  deliberately 
invite  it  without  giving  it  a  thought — with 
no  more  preparations,  in  fact,  than  would 
be  given  to  the  reception  of  a  house  filled 
with    adults. 

It   is  true,  of  course,  thai  in  the  genera] 


Corner    of    the    Projection     Room     in      Stern's      Royal 

Theatre,    Bloomfield.   N.   J.     A   Vertical   Hertner   Trans- 

vcrter    Was    Installer!    by    Howell's. 


run  of  cases,  they  "get  away  with  it."  The 
tribute  in  this  lies,  not  in  their  personal 
abilities,  but  rather  in  the  construction  of 
modern  projectors  which,  no  matter  how 
decrepit  they  become,  still  are  able  to  pro- 
ject the  film. 

When  Something  Slips 

Once  in  a  while,  however,  something  slips; 
when   it   does,   the  result  is  usually   as   de- 
scribed in  the  following  news  item: 
"Children      Stampede      in 

Theatre  Blaze'' 

"Fire  in  Projection  Room  Throws  Red 
Glare  on  Screen — None  Hurt  as  Place  i- 
( lleared" 

"As  400  boys  and  girls  and  a  few  adults 
watched  a  moving  picture  in  a  theatre  on 
Main  Street  this  afternoon,  fire  started  in 
the  projection  room.  It  reached  the  reel 
that  was  being  shown  and  caused  a  flash 
of  red  to  be  projected  on  the  screen.  The 
children  screamed  and  started  up.  In  a 
moment  the  theatre  was  in  a  turmoil. 

"The  children  rushed  for  the  doors,  leav- 
ing behind  their  hats,  their  candy  and  their 
coats.  A  volunteer  fireman  who  was  in  the 
theatre,  prevented  serious  disorder  by  throw- 
ing open  the  doors  at  the  front  and  calling 
out  that  there  was  no  danger. 

"The  crowd  milled  into  the  street  with 
only  a  few  toes  bruised.  The  local  fire  com- 
pany confined  the  blaze  to  the  projection 
room  and  after  they  had  finished  the  work 
the  manager  of  the  theatre  called  the  spec- 
tators back  and  returned  the  property  that 
had  been  left  behind  in  the  rush." 

Where  the  Blame  Rests 

There  is  one  bit  of  comfort  to  be  gleaned 
from  the  above  news  item — none  of  the  tots 
was  hurt;  that  is,  seriously.  It  is  safe  to 
say  that  all  of  them,  however,  were  badly 
frightened — else  why  the  forgotten  hats. 
coats  and  candy?  The  matter  of  the  candy 
seems  to  prove  it,  for  it  is  easy  to  conceive 
of  a  child  forgetting  such  an  unimportant 
possession  as  a  hat  or  a  coat. 

If  the  responsibility  for  this  entire  affair 

which  might  easily  have  been  serious — 
was  due  to  the  carelessness  of  the  projec- 
tionist, the  ultimate  responsibility  might 
resl  with  the  manager  for  permitting  such  a 
condition   i,.  exist, 

If  the  projectionist  in  thai  theatre  was  an 
untrustworthy  person  so  that  he  could  not 
be  relied  upon  to  pay  close  enough  attention 
to  business  as  to  cause  a  group  of  children 
unnecessary  alarm,  then  it  was  clearly  the 
duty  of  the  manager  make  frequent  trips  to 
projection  room. 

Everj  manager  has  it  within  his  power  to 
learn  the  failings  of  hi-  employees.  "When 
the  observed  failings  conflict  with  the 
duties  of  any  employee,  it  is  time  to  step 
forward  with  some  rather  concise,  pithy  in- 
structions concerning  the  obligations  of  that 
employee  to  his  employer — and  the  theatre's 
patrons. 


April    10,    19  2  6 


1627 


You  Are  Not 
Getting  Your 
Money's  Worth 

As   a    Subscriber   to 
Motion  Picture  News 

Unless 

You  make  it  a  practice  to 
read  the  THEATRE  MAN- 
AGEMENT -  CONSTRUC- 
TION-EQUIPMENT depart- 
ment each  week.  For  there 
you  will  find  feature  articles 
that  go  to  the  very  heart  of 
the  theatre   man's  problems. 

IDEAS  that  have  spelled 
PROFIT  for  other  theatre 
managers  are  explained  for 
your  information  and  profit, 
by  the  men  who  invented  and 
executed  them. 

The  department  invites  and 
will  welcome  your  ideas  rela- 
tive to  theatre  management — 
thus  affording  you  an  oppor- 
tunity to  increase  your  worth 
to  your  fellow  exhibitors  by 
passing  along  to  all  of  them 
the  ideas  which  you  have 
tested   by   experience. 


-^ 


THE  IMPROVED  BUTTER-KIST 


Four  merchants  in  four  different  towns 
increased  their  PROFITS  an  average  of 
$3130.00  a  year  with  this  machine  .  .  . 
Read  the  story  of  these  four  men. 

H.  W.  Fair  of  Cleveland,  John  Rice  of 
Barre,  Mass.,  Fred  Salvione  of  Amsterdam, 
N.  Y.,  and  O.  M.  Donnahue  of  Ashville, 
N.  C,  are  among  the  thousands  of 
aggressive  merchants  who  have  seen  the 
opportunity  of  greatly  increasing  their 
profits  with  the  Butter-Kist  machine.  These 
four  men  actually  increased  their  individual 
PROFITS  an  average  of  $3130.00  a  year 
with  Butter-Kist. 

Not  so  long  ago  they  were  faced  with  the 
same  problem  that  now  faces  you — the 
desire  to  EARN  MORE  MONEY  and  with- 
out making  any  large  investment  in  order  to 
do  so. 

Butter-Kist  equipment  is  the  way  you  can 
do  it.  Thousands  of  letters  in  our  files  give 
positive  proof  of  the  profits  which  Butter- 
Kist  is  making  all  over  the  country — in 
great  cities  and  in  small  towns. 

If  you  will  add  this  single  unit  of  profit- 
making  equipment  to  your  business,  the 
same  opportunities  are  open  to  you.  Re- 
member, with  Butter-Kist  65<;'  out  of  every 
dollar  is  profit — more  profit  by  far  than  can 
be  made  in  any  other  one  item  in  your  store. 
Best  of  all,  the  Butter-Kist  machine  because 
of  its  ceaseless  light,  motion  and  aroma, 
attracts  trade.  Every  one  likes  popcorn, 
made  the  Butter-Kist  way — and  only  a 
Butter-Kist  machine  can  make  it  the  way 
they  like   it. 

Don't  you  feel  it  well  worth  while  to  at 
least  investigate  how  Butter-Kist  can  make 
profits  for  you?  Just  find  out — that's  all  we 
ask. 

HOLCOMB  &  HOKE  MFG.  COMPANY 

Indianapolis. 

COUPON 
HOLCOMB  &  HOKE  MFG.  CO., 
3302   Van   Buren   Street, 
Indianapolis,    Indiana. 

Please  send  your  plan  for  analyzing  the  profit  making  possibilities 
of  my  particular  location. 

Name     

Address    

Town  and  State   - 


1628 


Mutton     Picture     News 


Note   the    Modern    and    Spacious    Stage   of    Jos.    Stern's    New    Royal    Theatre,    Bloomfield,    N.    J. 
Further    Evidence    of     Mr.     Stern's    extensive     Building   Program. 


The    Royal    is 


Accuracy  in  Manufacture  of  Projectors 
of  Greatest  Importance 

JBy  W .  E.  Green,  International  Projector  Corp.,  Simplex  Division 


(Continued  from  Last  Week) 

It  is  true  a  manufacturer  is  looking  out 
for  his  own  interests  in  advocating  better 
projection.  It  is  equally  true  that  the  ex- 
hibitor is  looking  out  for  his  own  interests 
when  he  adopts  up-to-date  equipment  be- 
cause it  is  only  through  such  equipment  thai 
he  can  sell  the  only  commodity  he  has  to 
sell  to  the  public,  which  is — projection. 

From  the  point  of  view  of  the  exhibitor, 
projection  and  the  elements  which  bring  it 
about  should  be  elevated,  and  placed  on  a 
plane  commensurate  with  the  part  it  plays 
in  the  presentation  of  motion  pictures.  Pro- 
jection is  of  vital  importance.  It  is  an 
indisputable  fact  that  imp.  objection 

reduces  the  attractiveness  of  the  finest  pro- 
on.    And  it  must  be  admitted  that  while 
perfect  projection  docs  not  raise  the  time  of 
oor  production,  nevertheless,  a  poor  pro- 
duction   properly    presented    has    its    good 
points  enhanced  and   its   poor  ones  glossed 
over.      The    finest   production    in    the    world 
can  be  utterly  ruined  on   the    creen  through 
poor  projection,  while  the  mediocre  produc- 
tion   can    be    tremendously    raised    through 
projection.     Projection  should  be  con- 
sidered on  its  results;  the  bearing  it  has  on 
the  of    the    theatre,    the    result    of 

I  patronage. 

Projection   today   is  either  ai  or  a 

liability.      It    either  patronage   or 

drives    it    away.       The    large    p  e    of 

unsuccessful    theatres   that    have    poor   pro- 
people  know 
"'d    and    had    pro- 
jection   and    thai    they   give   their   patronage 
to  theatres  that   offer  the  best. 

i  lion   is  a    mutter  of  good    b 

ness.     Bi  an  unfail  as  of 

incv  i    actually    costs   less 

in   the  long  run.      If  you   have   faulty    pro- 

■•  is   of 

machines  and  reels,  less  box  office  receipts, 
and   the  good  will   value  of  your  theatn 


nil.  But  if  you  have  perfect  projection, 
you  have  larger  box  office  returns,  a  high 
investment  value  in  you  machines,  and  the 
reputation  of  your  theatre  extends  more  and 
more  every  day. 

The  theatre  thai  continually  features  good 
projection  becomes  known  as  a  reliable 
source  of  good  entertainment.  Casual  vis- 
itors become  steady  patrons.  And  steady 
patronage  is  the  secret  of  success  for  the 
majority  of  motion  picture  houses. 

It  is  now  agreed  thai  screen  presenta- 
tion is  an  important  part  of  good  show- 
manship and  thai  if  the  projection  is  to  be 
tory  the  right  kind  of  equipment 
must  be  used.  It  is  also  understood  that 
the  equipment  must  be  kept  in  proper  condi- 
tion and  this,  of  course,  will  be  to  a  consider- 
able extent  in  the  hands  of  the  projectionist. 
But  every  mechanism  is  subject  to  wear 
and      even      under      the      most      favorabl  ■ 

id  ions   machinery   may   develop   defects. 
The    control    of    these    things    is    frequently 

ond   the  ability   of  either   the  manufac- 
turer or  projectionist    and    we   must,    thi 

.   carefully   consider  the   importance   of 
service    in    CO]  with    motion    picture 

equipment.     Someone  has   said    tha 
ice  i  deration  in  the  pur- 

chase of  any  mechanical  product  and  is  the 
practical    substitute    for    unattainable    per- 

ion     in    manufacture"     and     we    should, 
therefore,    understand    how    very    important 
service    is.      We   know    thai    auto    mam 
turers  have  put   service  on  a  carefully  sys- 
tematized and  alnn 

i  ii     i  ions,     their     greal     engineering 

ible   them 
to  si  ts  and   figures  as  to   what  con- 

i'es    adequate    and     pi 
In   the  motion  picture  industry  we  have  not 
had  the  opportunity  to  do  this  but  all  things 
red  we  have  managed  to  develop  an 

llenl   standard  of  service  Eor  this  field. 
The  efficiency  and  promptness  of  the  serv- 


ice rendered  by  dealers  is  often  really  re- 
markable and  they  deserve  great  credit  for 
the  effort  and  sacrifices  they  make.  The 
dealer  knows  that  the  reputation  of  a  house 
may  be  seriously  affected  by  a  single  clos- 
ing and  result  in  serious  financial  loss.  It 
is,  therefore,  up  to  the  supply  dealer  to 
render  service  with  the  least  possible  delay 
and  this  is  often  done  under  verj'  difficult 
conditions.  Great  experience  and  good 
judgment  are  essential  in  competent  dealer 
servicing  as  excessive  liberality  may  prove 
costly  and  too  little  service  is  sometimes  a 
"penny  wise,  pound  foolish*'  policy.  The 
exhibitor  who  is  fortunate  enough  to  re- 
e  little  service  should  not  imagine  that 
he  is  paying  for  the  attention  given  to  others 
as  ordinarly  this  is  not  so.  The  experienced 
dealer  knows  how  to  strike  a  fair  average 
but  in  an  emergency  does  not  consider  cost 
or  his  own  convenience.  The  failure  of  the 
theatre  to  open  is  so  serious  a  matter  to  the 
owner,  the  conscientious  dealer  knows  that 
up  to  him  to  do  a  lot  of  worrying  and 
working  until  matters  are  properly  straight- 
ened out.  The  exhibitor  should,  therefore, 
realize  that  although  he  may  seldom  or 
never  require  emergency  service,  it  is  there 
waiting  for  him  should  he  need  it.  This- 
constitutes  a  form  of  "trouble  insurance" 
and  is  should  be  a  real  comfort  to  the  ex- 
hibitor to  know  that  he  has  someone  upon 
whom  he  can  depend  should  anything  go- 
wrong    with   his   equipment. 

The  manufacturer  may  designate  what 
he  considers  good  service  but  it  is  the  local 
man,  the  man  on  the  ground,  who  must  clo- 
the work,  who  must  render  the  actual  serv- 
ice. The  manufacturer  can  only  do  his  part 
by  designating  and  supervising  and  cer- 
tainly he  has  tried  to  do  this, — the  supply 
man  is  doing  his  part — and  it  is  now  up 
to  the  exhibitor  to  do  his  share  in  main- 
taining service.  The  exhibitor  as  a  good 
business  man  will  wish,  of  course,  to  buy 
equipment  as  cheaply  as  possible  but  price 
should  not  always  be  the  chief  consideration. 
In  many  instances  price  cutting  is  a  two- 
edge  sword  which  injures  the  buyer  as  well 
as  the  seller.  Exhibitor  should  purchase 
equipment  through  a  reliable  supply  dealer, 
selling  genuine  parts,  and  pay  a  fair  price 
for  them. 

The  wise  exhibitor  today  purchases  stand- 
ard equipment  through  authorized  dealers- 
ami  distributors  and  in  this  way  is  sure  that 
he  is  getting  genuine  parts. 


. 


HANDS    UP 


if!?w 


View    of    the    Marquee    and    Front    of    Hy    Gainsboro  • 

New       Roosevelt       Theatre        Recently        Opened       at 

Flushing,    L.    I. 


April    10,    1926 


1629 


Several  MoreTheatre  Projects  Under  Way 
in  Massachusetts  and  Connecticut 


BIDS  are  being  received  by  the  architects 
for  the  new  Paramount  film  exchange 
building  to  be  built  on  Berkeley  street,  Bos- 
ton, under  the  direction  of  the  Berklaw 
Realty  Corp.  The  building  will  be  fireproof, 
of  brick  and  terra  cotta,  two  stories  high 
and  will  be  95  by  62  feet,  with  high  base- 
ment. Architects  are  R.  E.  Hall  &  Co  of 
New  York  City. 

Louis  Brown,  owner  of  the  Danvers 
(Mass.)  Theatre,  which  was  destroyed  by 
fire  early  in  the  winter,  has  awarded  con- 
tracts to  William  A.  Berry  of  Boston  for 
the  immediate  construction  of  a  new  thea- 
tre in  that  town.  The  structure  will  occupy 
the  site  of  the  former  theatre  and  will  be 
ready  for  occupancy,  early  in  the  fall. 

Lauder  Brothers  of  Greenfield,  Mass.,  who 
own  and  operate  a  theatre  there,  are  to 
build  a  motion  picture  theatre  on  Amity 
street,  Amherst,  Mass.,  at  a  cost  of  $100,- 
000.  It  is  expected  contracts  will  be 
awarded  and  work  started  early  in  April. 
Plans  have  been  prepared  by  Boston  archi- 
tects. 

Jacob  Conn  of  the  Gaiety  Theatre,  Provi- 
dence, R.  L,  has  had  plans  prepared  by 
Thomas  J.  Hill  Pierce,  Inc.,  of  Providence, 
for  a  theatre  to  be  erected  in  the  Olneyville 
section  and  contract  has  been  awarded  for 
the  construction  work.  The  playhouse  will 
be  ready  for  opening  by  Sept.  1. 

Architect  Jacob  Weinstein  has  prepared 
plans  for  a  new  motion  picture  theatre  to 
be  erected  at  Whalley  avenue,  New  Haven. 
Conn.     The  structure  will  be  of  brick  and 


steel,  52  by  160  feet,  with  main  entrance  to 
the  theatre  from  Whalley  avenue.  It  will 
have  a  seating  capacity  of  900.  The  name 
of  the  owner  is  withheld  for  the  present  as 
the  architect  will  have  full  charge  of  the 
construction  work. 

Somerville  Community  Theatre,  Inc., 
Somerville,  Mass.,  has  been  incorporated 
with  500  shares  of  no  par  value  stock.  In- 
corporators are  Julia  W.  Troy  and  Nora  E. 
Troy,  both  of  Belmont,  Mass.  and  Allan 
Robinson  of  Roxbury,  Ma—. 


Plan  New  House  on  Site  of 
San  Francisco's  Star 

San  Francisco's  oldest  motion  picture 
theatre,  the  Star,  on  Haight  Street  and 
Fillmore  Street,  Avas  demolished  recently, 
a  sacrifice  to  progress,  for  upon  its  site 
construction  was  commenced  of  a  new  thea- 
tre to  cost  $200,000.  The  new  house  will  be 
operated  by  the  Golden  State  Theatre  & 
Realty  Corporation,  of  which  E.  H.  Em- 
mick  is  president  and  R.  A.  McNeil,  general 
manager.  Mark  Harrison  wdl  be  its  mana- 
ger. W.  S.  King  is  the  owner  of  the  new 
theatre,  which  has  been  leased  to  the  Golden 
State  Corporation  for  a  long  period. 


New  Movie   Palace  Planned 
for  Baltimore,  Md. 

Complete  plans  for  a  reported  $1,000,000 
moving-picture  theatre  at  Fulton  and  Penn- 
sylvania avenues,  to  be  known  as  the  Am- 
bassador, were  announced  yesterday  by 
Charles  Raith,  president  of  the  corporation 
that  owns  the  site  and  which  plans  to  erect 
the  building. 

Plans  have  been  drawn  by  Clyde  N.  Friz, 
architect,  and  the  contract  will  be  let  in  a 
few  days,  with  indications  that  the  building- 
will  be  completed  within  a  year,  it  was  an- 
nounced. 

A  ballroom,  sixty  bowling  alleys,  four 
stores  and  a  large  parking  space  for  auto- 
mobiles are  included  in  the  plans. 

The  theatre  will  have  a  seating  capacity 
of  2,500.  Ample  space  will  provide  tor  a 
large  stage,  organ  and  other  features. 


Jos.    Stern    Acquires    Site    at 
Maplewood,  N.  J. 

Joseph  Stern  has  recently  announced 
acquisition  of  a  theatre  site  at  Tuscan 
street,  Amherst  Court  and  Springfield 
Avenues,  Maplewood,  N.  J.  The  plot  is  102 
x  210  with  the  main  frontage  on  Spring- 
field Avenue. 

The  theatre  will  be  a  1,500  seat  vaudeville 
and  picture  house  and  will  cost  approxi- 
mately $250,000. 

Louis  Golding  is  associated  with  Mr. 
Stern  in  this  enterprise. 


Cubberley  Announces  Cost  of 
F.  8  R/s  Aberdeen 

J.  F.  Cubberley,  who  buys  new  theatres 
for  Finkelstein  &  Ruben,  has  announced  that 
the  house  to  be  built  in  Aberdeen  by  his 
firm  will  cost  $150,000  and  will  seat  nearly 
1,500  people  when  completed  next  August. 


Now  Is  The  Time 

to  dress  your  theatre.  Your  stage  is 
the  center  of  attraction  for  your  audi- 
ences. They  judge  your  presentations 
by  their  surroundings.  See  that  you 
have  the  proper  scenery.  Complete 
installations — from  the  footlights 
to  the  backwall. 


Novelty  Scenic  Studios 

1226  WEST  47th  STREET 
NEW  YORK  CITY 


r^ 


Beauty  Spots 

in  Modern  Theatres 

are  all  of  those  where 
Netschert  natural  prepared 
ruscus  trees,  palms,  ferns 
and  artificial  flowers  have 
a  place.  Low  cost  and  long 
life. 


Ask  for  Cat.  7 

Frank   Netschert,    Inc. 

61    Barclay   St.,    New   York 


r\ 


Clear,  Snappy  Pictures  I 

Pictures  that  on  the  average  screen  are  dull, 
shadowy  and  tiresome,  snap  out  clear, 
lively  and  bright  on  a  Super-Lite  Screen. 

That  is  because  practically  all  the  light  that 
falls  on  the  silvery  surface  of  a  Super-Lite 
Screen  is  reflected. 

Super-Lite  Screens  give  the  equivalent  of 
higher  intensity  light  sources  at  a  fraction 
of  their  cost.  They  are  made  from  fine, 
sturdy  material  and  last  for  years. 

For  full  description,  sizes,  prices,  etc.,  and 
name   of    nearest    supply    dealer,    write 

C.  S.  Wertsner  &  Son 

Manufacturers 
221    North    13th   Street, 
PHILADELPHIA,   PA. 

Distributors    in    principal    cities    throughout 
the    country 

MAIL  THIS  COUPON 

C.   S.   WERTSNER  &  SON 

221   North   13th   St.,   Philadelphia,   Pa. 

Send   me  details  on   Super-Lite  Screens. 
Name 


Theatre. 


Address 


1630 


Motto  11     P  i  c  t  it  r  e     N  e  w  s 


Colonial  Theatre,  Winston-Salem,  Holds 
Auspicious  Opening 


y'/'/'/m'iwmw 


You    invest    in    a    new    sign    to    attract 

greater  attention.     Why  not  change  the 

appearance    of    your    sign    at    intervals 

with  ffgp  Color  Hoods 

Six  rich,  fadeless 
colors  provide  wide  va- 
riety of  changes.  Fit 
standard  lamp  sizes.  Su- 
perior    to     dipping     and 

cheaper. 
Write   for   full   information. 

B     ~^     ELECTRIC     COMC»NV     k^^ 

2628  W.   Congress  St.,   Chicago 
Makers  also  of  Reynolds  Motors. 
Keco     Flashers.     Show     Wlnaow 
Flashers.    Traffic    Controls,     Re- 
flectors   for    Poster    Boards,    etc. 


Theatre 
Construction 


We  are  in  a  position  to 
analyze  any  theatre  proposi- 
tion from  every  angle.  If 
you  contemplate  building  a 
theatre,  get  in  touch 
with  us  before  you  arrange 
for  plans  and  specifications; 
we  can  save  you  money,  due 
to  our  special  knowledge  of 
theatre  construction.  We 
are  prepared  to  analyze  your 
proposition,  prepare  sketches, 
submit  an  estimated  cost,  pre- 
pare plans  and  specifications 
and  supervise  construction,  so 
that  the  ultimate  cost  will  not 
exceed  the  estimated.  We 
will  prepare  you  a  statement 
showing  the  probable  net  re- 
turns on  the  investment  and 
advise  as  to  methods  of 
finance.  We  can  handle  your 
proposition  from  inception  to 
completion,  turning  the  the- 
atre over  to  you  complete  in 
every  detail,  ready  to  operate. 
Send  us  your  proposition  for 
analysis. 


Our   Motto  is    Efficiency    with 
Economy 

H.Robins  Burroughs  Co. 


Engineers 


70  East  45th  St. 


New  York  City 


REACH   THE  THEATRE   BY  MAIL   THRU   OUR 

UP-TO-DATE  MAILING   LIST  SERVICE 
18138    U.  S.  THEATRES    SHOWING    PICTURES 

Under  250  Mats,  30<7r:  under  500.  70%;  under  800.  85%: 
over    sun.    i 

The     most     i«-oiioniiral     method     of    reaching    theatres     Is 

I    | 
red.      "0   to   50%   saved    In    postage, 
ellmin:i' 

D  itributora    and    Supply     D 

MTJLTIQRAPHING       MIMEOGRAPHING  — 

milium;       i  NCI  OSING        MAILING 

MOTION    PICTURE    DIREI  TORI     I  0 

709   Sixth   Ave.,    at    41m  New    York   City 

Phone,  Pennsy.   :  184  riSS 


AUNCHED  upon  its  career  with  a  for- 
*—*  ma]  opening  as  auspicious  as  it  was 
brillianl  the  Colonial  Theatre,  newest  ad- 
dition to  the  amusement  enterprises  of  the 
city  and  one  of  the  finest  theatres  in  the 
state,  promises  to  establish  itself  as  one  of 
the  most  popular  centers  of  interest  in  this 
section. 

With  a  seating  capacity  slightly  loss  than 
1,000,  with  a  stage  adequate  to  acommodate 
elaborate  presentations,  with  modern  equip- 
ment that  renders  the  house  comfortable 
and  pleasant,  with  a  decorative  scheme  and 
architectural  beautj  that  is  thoroughly 
pleasing  the  Colonial  opens  under  happj 
.'ui-piees. 

The  exterior  is  of  Adam  period  design, 
with  terra  cotta  and  tapestry  brick  front. 
Over  the  entrance  is  an  ornamental  metal 
marquee,  with  border  of  electric  lights. 
Mounted  to  the  right  and  left  of  each  en- 
trance are  ornamental  photo  cases  and 
frames.  ■  An  indirect  lighting  system  thai 
will  play  illumination  over  the  entire  front 
of  the  theatre  is  planned  and  installation 
will  be  made  in  a  short  time. 

Entering  the  theatre,  one  passes  through 
the  lobby  to  the  grand  foyer.  Directlj 
back  of  the  last  row  of  seats  in  the  orchestra 
circle  are  exquisite  Adam  blue  Knglish  vel- 
vet draperies,  and  the  drapery  treatment  on 
the  French  doors  leading  from  the  foyer  to 
the  lobby  is  of  English  mohair. 

The  main  auditorium  is  also  of  Adam 
design  and  treatment,  with  maize  color, 
glazed  in  darker  tones.  A  three-way  red, 
white  and  blue  dimmer  system  is  used  on 
all  wall  bracket-  and  an  indirect  lighting 
cover  surmounts  the  auditorium  proper. 
The  seating  capacity  of  the  lower  floor  is 
approximately  600,  with  cushion  opera 
chairs.  The  chairs  have  been  installed  SO 
that  greatesl  convenience  is  afforded.  A 
sufficient  distance  separates  the  rows  to 
give  ample  room   for  comfort. 

The  carpeting  throughout  the  house,  with 
the  exception  of  the  grand  foyer,  is  of 
taupe  and  blue  Wilton,  while  the  grand  foyer 
has  Hour  covering  ol  graj  cork  and  rub- 
ber. 

Steps  from  each  end  of  the  foyer  lead  to 
the  mezzanine  floor,  on  which  arc  the  ladies' 
retiring   room  and   house  staff  offie  s.     The 

ladies'  r a  has  I n  beautifullj    treated  in 

Adam  style,  with  windows  draped  in  Adam 
chintz.  The  dressing  tabic  is  trimmed  in 
blue     and     taupe.       Easy     chair-     covered 

I i'K    with  corresponding  material  arc  also 

a   pan  of  the  furnishings  of  the  loom. 

The  windows  on  the  various  stairways 
are  fitted  with  taupe  English  casement 
cloth,  while  the  draperies  directh  beneath 
the  o  rills  are  oi    blue  English  velvet, 

trimmed    with    blue   and    gold   galloon. 

The  balconj  has  n  seal  ing  capacity  ol  340, 
■  'I  era    chairs   be:ng    used    here   also.     There 
ire    >\  bo  es,  furnished  with  imported  benl 
Hood   chairs   with   blue  and   gold  -ilk  stripe 
cushions.      The    boxes    themselves    are    sur 


To n£  Distance  Eyes  f°«' 

'  ***•   Mutters    Frigate    Office 

Box  OrFICC    Control    rich!  from 
Voui-   Desk  ° 

i  fmy  OtcA. 


Jluiomaiic  Ticket  Reqister 


mounted     b\     extra     heavy     curved     brass 
railings. 

The  projection  booth,  equipped  with  the 
best  type  of  Powers  projector  machines  and 
other  fixtures  insuring  the  best  of  picture 
showing,  is  located  in  the  rear  of  the  bal- 
cony. 

The  ventilation  of  the  Colonial  during 
the  summer  months  will  be  taken  care  of  by 
four  large  Siroco  fans,  mounted  on  the  roof 
of  the  building. 

The  huge  Robert  Morton  pipe  organ  is 
mounted  behind  ornamental  grills,  next  to 
the  proscenium  opening.  The  console,  as 
usual,  is  located  in  the  orchestra  pit. 

The  stage  of  the  Colonial  i-  most  at- 
tractively arranged  and  furnished.  The 
grand  drapery  and  side  draperies  of  the 
stage  are  of  mulberry,  with  sold  ties  and 
tassels.  The  front  drapes  are  of  uold  metal 
cloth,  lined  with  sateen.  The  setting  is  of 
the  half-cyclorama  type,  with  stamped  de- 
sign at  base,  made  of  sateen,  while  the 
draperies  on  the  screen  are  of  gold  pine- 
apple cloth,  also  sateen  lined.  The  screen 
drapery  is  automatically  controlled  either 
from  the  stage,  the  orchestra  pit,  or  the 
projection  booth. 

The  screen  of  Minusa  gold  fibre,  with 
shadow  box  attached,  to  relieve  any  glare 
from  house  lighting.  This  type  of  screen 
has  been  selected  as  the  most  perfectly  de- 
signed and  has  been  adopted  by  leading 
theatres  on  account  of  its  many  acceptable 
features. 

A  feature  of  the  new  theatre  is  the  com- 
plete telephone  system,  extending  through- 
out the  house.  There  are  eight  stations,  and 
communication  may  be  instantly  estab- 
lished with  any  department  from  any  of 
these  phones.  The  stations  are  located  at 
advantageous  points,  such  as  the  manager's 
office,  box  office,  orchestra  pit,  back  stage, 
boiler  room.  etc. 

Sanitary     drinking    fountains    have    nlso 

I n    in-tailed    on    each    Boor,    at    convenient 

point-. 

The  heating  of  the  building  is  accom- 
plished by  means  of  an  oil-burning  furnace. 
automatically  controlled  to  provide  an  even. 
comfortable  temperature  at  all  times. 

The  Colonial  is  said  to  be  the  equal  of 
any  motion  picture  bouse  in  North  Caro- 
lina   and    rank-    well    with    any    in    the   south. 

The  management  of  the  Colonial  is  in 
the  capable  hands  of  l'rc\  K.  Rice.  Mr. 
Rice,  with  a  theatrical  experience  of  19 
rears,  is  well  known  in  Winston  Salem,  and 
for  several  years  resided  here  as  manager 
of  other  local  houses.  Ee  came  to  Winston- 
Salem  from  Columbus,  Ohio,  where  he  was 
manager  of  the  Southern  theatre,  and  pre- 
vious to  that  connection  was  director  of 
theatres  in   Kentuckj    cities. 

The  Colonial  i-  owned  by  A.  F.  Moses, 
for  the  pasl  12  years  an  enthusiastic  and 
enterprising  theatre  sponsor  in  Winston- 
Salem.  Mr.  Moses  has  been  interested  ill 
several  local  houses  and  ha-  been  most  pro- 
rressive    in    his    administrative    connections. 


East      St.      Louis      Theatre 
Contract   Awarded 

Stephen    llabanek    of    East    St.    Louis.    111.. 

has  awarded  the  contract  for  his  new  thea- 
tre at  1026  North  Ninth  street,  to  Charles 
Smith,  3011   Lincoln  avenue.  East  St.  Louis. 

The  theatre  is  one  story.  60  by  100   feel 


April    10 ,     19  26 


1631 


CLASSIFIED  AD  SECTION 

RATES:  10  cents  a  word  for  each  insertion,  in  advance 
except  Employment  Wanted,  on  which  rate  is  5  cents. 


Wanted 


FAMILY  of  four  would 
take  full  charge  of  your  thea- 
tre —  manager.  operator, 
"  musician  and  ticket  seller. 
Fifteen  years'  experience. 
Will  lease  or  buy  small  thea- 
tre.     Box   665,    Motion   Pic- 

EXPERIENCED  LADY 
ORGANIST,  solo  pianist, 
accompanist,  desires  position 
in  movie  theatre;  up-to-date 
library  of  music,  evenings. 
2  matinees  weekly.  Box  10, 
Motion  Picture  News,  Se- 
curity  Bldg.,  Hollvwood, 
Calif. 

MOTION  PICTURE 
PHOTOGRAPHER  at  lib- 
erty, desires  position  any- 
where. Have  my  own  cam- 
eras. Write  J.  H.  D.,  159 
Orchard  Street,  Elizabeth, 
N.  J. 

PIANIST  desires  engage- 
ment to  play  alone  evenings 
only,  in  picture  theatre  with- 
in commuting  distance  from 
New  York  City.  Box  680. 
Motion  Picture  News.  New 
York  City. 

WANTED.— To  rent  or 
buy  motion  picture  theatre. 
Give  full  particulars  in  first 
letter.  Mrs.  J.  Beucher,  2880 
Elston  Ave.,  Chicago,  111. 

AY  ANTED.— Portable  ste- 
reopticon,  with  or  without 
slides.  Spot  cash.  Must  lie 
cheap.  Lyric  Theatre,  Odell, 
Illinois. . 

WELL  KNOWN  THEA- 
TRE MAXAGER  at  liberty. 
Producer  of  presentation, 
novelties,  prologues  and  nov- 
elty musical  programs.  Up 
in  special  weeks  and  events. 
Recognized  press  and  exploi- 
tation expert.  Managed  com- 
bination and  two-a-day  vau- 
deville theatres  also.  Only 
consider  class  A  house.  High- 
est class  references.  Ad- 
dress Box  670,  Motion  Pic- 
ture News,  New  York  City. 

MANAGER  or  assistant, 
at  liberty.  Efficient  and  pro- 
gressive. Five  (5)  years 
with  Broadway  picture  house. 
Excellent  references.  Box 
630.  Motion  Picture  News, 
New  York  City. 
ture  News,  New  York  City. 

WANTED. —  To  lease  a 
good   theatre  or  take  job  as 


manager.  Have  had  twelve 
years'  experience.  Married. 
Can  give  best  of  reference. 
Address  E.  L.  Marquet, 
Opera  House,  Richwood, 
Ohio. 

WANT  to  lease  movie  the- 
atre 600  seats  or  over;  any- 
where in  State  of  Wisconsin  ; 
would  consider  house  some- 
what run  down,  or  will  bivy 
interest  in  bona  fide  propo- 
sition where  owner  wishes  to 
retire ;  all  replies  absolutely 
confidential.  Address,  Box 
660,  Motion  Picture  News, 
Chicago,  111. 

OPERATOR  and  electri- 
cian with  9  years'  experience 
in  large  houses ;  married ; 
wants  work  at  once.  W.  F. 
Ingalls,  313  So.  "B"  St., 
Oskaloosa,  Iowa. 

For  Sale 

THEATRE  for  long  lease 
or  sale.  Fully  equipped  pic- 
tures or  road  shows.  Seating 
capacity  900.  Charles  Bell- 
inger. Findlay,  Ohio. 

PRICED  RIGHT  for  quick 
sale.  Theatre  fully  equipped, 
pictures  and  road  shows. 
Four  apartments,  store-room. 
Eastern  Pennsylvania  town. 
Box  675,  Motion  Picture 
News,  New  York  City. 

TWO  SIMPLEX  MA-. 
CHINES,  complete  with  mo- 
tors ;  fine  condition,  $300 
each  ;  National  ticket-selling 
machine,  $50 ;  Brandt 
Changer  (cost  $100),  $25. 
Box  82,  Canton,  Ohio. 

FOR  SALE.  —  Beadle's 
dime  novels ;  invaluable  plot 
material.  James  Madison, 
544  Market  St.,  San  Fran- 
cisco. 

SUITCASE  PROJECT- 
ORS.—  Brand  new,  modern, 
popular  make ;  complete, 
ready  to  run  ;  while  they  last, 
$50  each.  Brinkman,  607  W. 
137th  St.,  New  York.  Mail 
only. 

DEALERS.  —  Verascope 
stands  and  mechanisms  ;  Edi- 
son supermechanisms  at  bar- 
gain prices;  Gundlach  Radi- 
ant lenses,  new,  5V4',  5Vz  and 
7-inch  focus;  value.  $45;  sell 
$15  each;  like  new  Kliearl 
plugs  and  pin  connectors.  5, 
15  and  30-ampere,  50  cents 
each.  Brinkman.  607  W. 
137th  St.,  New  York.  Mail 
onlv. 


NOW  PLAYING 


Greater  Shows f*r  Greater  Stiouis ! 


Big  newspaper  advertising  campaigns  have  been 
executed  by  first-run  theatres  in  exploiting  their  show- 
ings of  "The  Sea  Beast"  (Warner  Bros.).  The  displays 
reproduced  above  are  representative  examples  of  the 
angles  featured  in  publicizing  this  production.  Theatres 
whose  ads  are  represented  are  the  following:  Figueroa. 
Los  Angeles:  Heilig.  Portland.  Ore.;  Stanton,  Philadel- 
phia: Warner's  Orpheum.  Chicago;  Warners  Metro- 
politan. Baltimore:  Warners  State.  Pittsburgh;  Missouri. 

St.  Louis. 


1632 


Motion     Picture     N  e  w  s 


!iiiiiiiniiiiiiiii]iiiiii!!iiiiii;iiiiiiiiiira 


FEATURE   RELEASE  CHART  | 

Productions  arc  Listed  Alphabetically  and  by  Months  in  which  Released  in  order  that  the  Exhibitor  may 
have  a  short-cut  toward  such  information  as  he  may  need.  Short  subject  and  comedy  release,  as  well  as 
information  on  pictures  that  are  coming,  will  be  found  on  succeeding  pages.  (S.  R.  indicates  State  Right 
release.)  % 

Refer  to  THE  MOTION  PICTURE  NEWS  BOOKING  GUIDE  for  Productions  Listed  Prior  to  September 


SEPTEMBER 

Feature  Star  Distributed  by        Length     Reviewed 

Amazing  Quest,  The Henry  Edwards Cranfield  &  Clarke  . .  5500  feet 

As  No  Man  Has  Loved..  .Special  Cast Fox 7929  feet.  .Feb.  28 

Battler,  The Kenneth  McDonald . .  .Bud  Barsky  (S.  R.) .  .  5000  f ee«   

Below  The  Line Rin-Tin-Tin  (dog) Warner  Brothers 6001  fee* . .  Oct.   31 

Big  Pal William  Russell Ginsberg  Dist 4543  feel    .Oct.   24 

Black  Cyclone Rex  (horse) Pathe 5058  feet  .  May  30 

Business  of  Love Pitts-Horton Astot  Dist.  (S.  R.) . . .  6008  feet .  .  Dec.  19 

California  Straight  Ahead .  Reginald  Denny Universal 7238  f eet .  .  Sept.  1 2 

Coast  of  Folly Gloria  Swanson Paramount 6840  feet.  .Sept.  12 

Coming  of  Amos Rod  La  Rocque Prod.  Dist.  Corp 5677  feet .  .  Sept.  19 

Cyclone  Cavalier Reed  Howes Rayart  (S.  R.) 4928  feet ..  Sept.  26 

Dark  Angel,  The R.  Colman-V.  Banky.. First  National 7311  feet.  .Sept.  26 

Don  O,  Son  of  Zorro Douglas  Fairbanks United  Artists 10264  feet .  June  27 

Free  to  Love C.  Bow-D.  Keith B.P.Schulberg(S.R.) .  4825  feet .  .  Jan.     2 

Freshman,  The Harold  Lloyd Pathe 6883  feet.. July  25 

Galloping  Jinx Buddy  Roosevelt Artclass  Pict 4488  feet 

Great  Sensation,  The W.  Fairbanks-P.  Garon.Columbia  (S.  R.) 4560  feet .  .  Sept.  26 

Havoc Special  Cast Fox 9200  feet.  .Aug.  29 

High  and  Handsome "  Lefty  "  Flynn F.  B.  O 5669  feet.  .Feb.  20 

His  Majesty  Bunker  Bean.M.  Moore-Devore Warner 7149  feet .  .  Sept.  26 

His  Master's  Voice Thunder  (dog) Lumas  Film 5700  feet .  .  Nov.  14 

If  Marriage  Fails J.  Logan-C.  Brook....  F.  B.  O 6006  feet.  .May  23 

Keep  Smiling Monty  Banks Assoc.  Exhib 5456  feet .  .  Aug.     1 

Kentucky  Pride Special  Cast Fox '. 6652  feet.  .Sept.  19 

Knockout  Kid,  The Jack  Perrin Rayart  Pict.  Corp. 

(S.  R.) 4901  feet.    Jan.     9 

Let's  Go  Gallagher Tom  Tyler Film  Book.  Offices. .  .  5182  feet .  .  Oct.     3 

Live  Wire,  The Johnny  Hines First  National 7000  feet.  .Sept.  12 

Lest  World,  The Special  Cast First  National 9700  feet .  .  Feb.  21 

Man  of  Nerve Bob  Custer F.  B.  O 4452  (eet.  .Nov.  28 

Man  Who  Found  Himself. Thomas  Meighan Paramount 7168  feet.  .Sept.    5 

Manhattan  Madness Dempsey-Taylor Assoc.  Exhib 5580  feet . .  July  25 

Mystic,  The Pringle-Earle M-G-M 6239  feet.  .Sept.  12 

Never    the    Twain    Shall 

Meet Stewart-Lytell Metro-Goldwyn 8143  feet.  .Aug.     8 

New  Champion,  The Wm.  Fairbanks Columbia  Pict.  (S.R.)  4547  feet .  .  Dec.  19 

Not  So  Long  Ago Betty  Bronson Paramount 6849  feet.  .Aug.     8 

Once  In  a  Lifetime Richard  Holt Gerson  Pict.  (S.  R.) .  .5000  feet .  .  Dec.     5 

Outlaw's  Daughter,  The .  .  Josie  Sedgwick Universal 4375  feet .  .  Dec.  19 

Parisian  Nights E.     Hammerstein  -  L. 

Tellegen F.  B.  0 6278  feet.  .June  20 

Part  Time  Wife Alice  Calhoun Lumas  Film  (S.  R.) .  .6100  feet.  .Dec.     5 

Plastic  Age,  The Special  Cast B.  P.  Schulberg  (S.R.)6848  feet . .  Oct. 

Pretty  Ladies Zazu  Pitts Metro-Goldwyn 5828  f eet .  .  July 

Primrose  Path,  The Bow-MacDonald Arrow 5475  feet 

Ridin'  the  Wind Fred  Thomson Film  Book.  Offices..  .5014  feet 

Scandal  Street Kennedy-Welch Arrow 6923  feet 

Sealed  Lips Revier-Landis Columbia  Pict.  (S.R.)  5770  feet 

Seven  Days Lillian  Rich Prod.  Dist.  Corp 6974  feet 

Shore  Leave Barthelmess-Mackaill. First  National 6856  feet 

Siege Virginia  Valli Universal 6424  feet 

Son  of  His  Father,  A Special  Cast Paramount 6925  feet 

Souls  for  Sables Windsor-O'Brien Tiffany  (S.  R.) 7000  feet 

Speed  Madness Frank  Merrill Hercules  Film 4579  feet 

Spook  Ranch Hoot  Gibson Universal 5247  feet .  .  May     2 

Steppin'  Out Sterling-Revier Columbia 5267  f  eet .  .  Dec.  19 

Sun  Up Special  Cast Metro-Goldwyn 5906  feet.  .Aug.  29 

Tearing  Loose Wally  Wales Weiss  Bros.  (S.  R.) .  .5060  feet .  .  June  13 

Teaser,  The Laura  La  Plante Universal 6967  f eet .  .May  30 

Three  Wise  Crooks Evelyn  Brent Film  Book.  Offices . .   6074  feet .  .  Oct.   24 

Timber  Wolf,  The Buck  Jones Fox 4869  feet.  .Sept.  26 

Trouble  With  Wives,  The.Vidor-T.  Moore Paramount 6489  feet.  .Aug.  11 

Wall  Street  Whiz,  The.  .   Richard  Talmadge. . .  Film  Book.  Offices. .  .5452  feet.  .Nov.     7 

What  Fools  Men Stone-Mason First  National 7349  feet .  .  Oct.    10 

Wheel,  The Special  Cast Fox 7325  feet .  .  Aug.     2 

White  Outlaw,  The Jack  Hoxie Universal 4830  feet .  .  June  27 

Wild  Horse  Mesa Special  Cast Paramount 7221  feet .  .  Aug.  22 

Wild,  Wild  Susan Bebe  Daniels Paramount 5774  feet .  .  Aug.  15 


in 
25 
Oct.  31 
.Oct.  24 
.Nov.  14 
.Nov.  7 
.Sept.  12 
.Aug.  29 
. June  20 
.Sept.  19 
.Sept.  12 


With  This  Ring Mills-Tellegen  . 


.  .  .  B.  P.  Schulberg 5333  feet .  .  Oct.      3 


OCTOBER 

Feature  Star  Distributed  by         Length 

American  Pluck George  Walsh Chadwick 6000  feet . 

Beautiful  City R.  Barthelmess First  National 6460  feet .  . 

Bobbed  Hair Prevost-Harlan Warner  Brothers.  .  .  .7781  feet. 

Borrowed  Finery Louise  Lorraine Tiffany  (S.  R.) 6500  feet . 

Bustin'  Through Jack  Hoxie Universal 4506  feet 

Circle,  The Eleanor  Boardman Metro-Goldwyn 5511  feet. 

Circus  Cyclone,  The Art  Acord    Universal 4609  feet . 

Classified Corinne  Gr  fflth First  National 6927  feet. 

Clothes  Make  the  Pirate. .  Errol-D.  Gish First  National 7000  feet . 

Compromise Irene  Rich Warner  Bros 6586  feet . 

Desert  Demon,  The Buffalo  Bill,  Jr Artclass  Pict 5012  feet. 

Dollar  Down Ruth  Roland Truart  (S.R.) 581 

Everlasting  Whisper,  The  Tom  Mix Fox 5611  feet. 

Exchange  of  Wives,  An . . .  Special  Cast Metro-Goldwyn 6300  feet . 

Fighting  Heart,  The Geo.  O'Brien Fox 7032  feet .  . 

Golden  Princess,  The  ....  Bronson-Hamilton ....  Paramount 6395  feet . 

Heads  Up "  Lefty  "  Flynn F.  B.  O 5482  feet . 

Heartless  Husbands Gloria  Grey Madoc  Sales 5000  feet . 

Hell's  Highroad Leatrice  Joy Prod.  Dist.  Corp 6084  feet.  .Sept.    5 

His  Buddy's  Wife.  Hunt,  i    Muiphv Assoc.  Exhib 5218 feet.  .Jul;    25 

Hurricane  Horseman,  TheWallv  Wal<  -  Artclass  Pet.  5000  feet ..  Mar.  20 

In  Search  of  a  Hero Richard  Holt Gerson  Pictures  5000  feet   .Feb.  13 

Iron  Horse,  The O'Brien-Bellamy Fox  Film  Corp.  .  .  10421  feet. Sept.  13  '21 

Keeper  of  the  Bees,  The     Robert  Frazer F.  B.  O 6712  feet   .Oct.    17 

Little  Annie  Rooney Mary  Pickf ord United  Artists 8850  feet .  .  Oct.   3 1 

Lorraine  of  the  Lions Kerry-Miller Universal  6753  feet   .  Aug.  15 


Reviewed 

. .  Tuly 

11 

.Nov. 

11 

.Oct. 

31 

.Dec. 

5 

.Oct. 

21 

.Oct. 

.11 

Aug. 

2  2 

.Oct. 

17 

.Nov. 

14 

.Nov. 

7 

.Feb. 

■:: 

.Aug. 

29 

.Oct. 

24 

.Oct. 

17 

Oct. 

a 

.Sept 

i'i 

.Nov. 

-'i 

.Dec. 

26 

eviewed 
Oct.  24 
Feb.  27 
Oct.  10 
Oct.  24 
Oct.  24 
Nov.  21 
Dec.  5 
Nov.  7 
Oct.  29 
Aug.  26 
Sept.  26 
Sept.  21 
Nov.  21 
Oct.  31 
Oct.  17 
Nov.  7 
Sept.  26 
Nov.  7 
Oct.  It 
Oct.  16 
July  25 
Oct.  17 
Nov.  21 
Oct.    31 


Feature  Star  Distributed  by        Length     R 

Lovers  in  Quarantine Daniels-Ford Paramount 6570  feet . . 

Luck  and  Sand Leo  Maloney Clarion  Photoplays . .  .5000  feet .  . 

Man  on  the  Box,  The ....  Sydney  Chaplin Warner  Bros 7282  feet 

Midshipman,  The Ramon  Novarro Metro-Goldwyn 7498  feet 

New  Brooms Hamilton-Love Paramount 5443  feet   . 

No  Man's  Law Bob  Custer F.  B.  O 4042  f eet 

One  of  the  Bravest Ralph  Lewis Lumas  Film  (S.R.) . . .  5679  feet 

Other  Woman's  Story.  . . . Calhoun-Frazer B.  P.  Schulberg 6080  feet 

Pace  That  Thrills,  The . . .  .Ben  Lyon First  National 691 1  feet .  . 

Peacock  Feathers Logan-Landis Universal 6802  feet .  . 

Pony  Express,  The Betty  Compson Paramount 9801  feet . . 

Prairie  Pirate,  The Harry  Carey Prod.  Dist.  Corp 4603  feet . . 

Pride  of  the  Force,  The. .  .Tom  Santschi Rayart 5139  feet. . 

Red  Hot  Tires Monte  Blue Warner  Bros 6447  feet . . 

Regular  Fellow,  A Raymond  Griffith Paramount 5027  f  eet .  . 

Seven  Keys  to  Baldpate .  .  Douglas  MacLean ....  Paramount 6648  f eet .  . 

Storm  Breaker,  The House  Peters Universal 6093  feet . . 

Substitute  Wife,  The Jan»  Novak Arrow 5994  feet .  . 

Thunder  Mountain Special  Cast Fox 7537  f  eet 

Tower  of  Lies Chaney-Shearer Metro-Goldwyn 6849  feet .  . 

Under  the  Rouge Moore-Moore Assoc.  Exhib 6055  feet .  . 

Wandering  Fires Constance  Bennett .  .  .  Arrow 6600  feet .  . 

Wandering  Footsteps Taylor- Washburn ....  Ginsberg  Dist.  Corp .  5060  feet .  . 

Why  Women  Love Blanche  Sweet First  National 6750  feet . . 

Win,  Lose  or  Draw Leo  Maloney Clarion  Photoplays.  .4988  feet.  . 

Winding  Stair,  The Special  Cast Fox 6107  feet .  .  Oct.    17 

Without  Mercy Vera  Reynolds Prod.  Dist.  Corp 6550  feet   .  Oct.   24 

NOVEMBER 

Feature  Star  Distributed  by       Length      Reviews 

Action  Galore Buddy  Roosevelt Artclass  Pict 4659  feet 

After  Marriage Margaret  Livingston .  .  Madoc  Sales 5500  feet .  .  Nov.  14 

All  Around  Frying  Pan Fred  Thomson F.  B.  O 551 9  feet   .Nov.  28 

Ancient  Highway,  The Jack  Holt Paramount 6034  feet .  .  Nov.  21 

Best  Bad  Man,  The Tom  Mix Fox 4983  feet.  .Dec.  12 

Best  People,  The Special  Cast Paramount 5700  feet .  .  Nov.     7 

Bright  Lights Ray-Starke Metro-Goldwyn 6260  feet .  .  Nov.  28 

Calgary  Stampede,  The . . .  Hoot  Gibson Universal 5924  feet .  .  Oct.    16 

Call  of  Courage,  The Art  Acord Universal 4661  feet .  .  Sept.  19 

Camille    of    the    Barbary 

Coast Busch-O.  Moore Assoc.  Exhib 5408  feet.  .Aug.     1 

Clash  of  the  Wolves Rin-Tin-Tin  (dog) Warner  Bros 6478  feet . .  Nov.  28 

Cobra Valentino Paramount 6895  feet .  .  Nov.  21 

Daring  Days Josie  Sedgwick Universal 4622  feet .  .  Mar.    6 

Durand  of  the  Bad  Lands .  .Buck  Jones Fox 5844  feet .  .  Oct.   24 

Eagle,  The Rudolph  Valentino . . .  .United  Artists 6756  feet .  .  Nov.  21 

East  Lynne Special  Cast Fox 8553  feet .  .  Oct.    16 

Fifty-Fifty Hope  Hampton Assoc.  Exhib 5531  feet.    June  24 

Fight  to  a  Finish,  A Wm.  Fairbanks Columbia  (S.  R.) 4603  feet .  .  Dec.     5 

Flower  of  Night Pola  Negri Paramount 6374  feet     Oct.    31 

-Fool,  The Edmund  Lowe Fox 9488  feet     April  25 

Galloping  On Wally  Wales Artclass  Pictures . .  .  .4292  feet .  . Feb.  27 

Go  West Buster  Keaton Metro-Goldwyn 6256  f eet .  .  Nov.     7 

Home  Maker,  The Alice  Joyce Universal 7755  feet .  .  Aug.     8 

King  on  Main  St.,  The ....  Adolphe  Menjou Paramount 6229  feet .  .  Nov.     7 

Last  Edition,  The Ralph  Lewis Film  Book.  Offices..  6400  feet.   Oct.    17 

Lazybones Special  Cast Fox  Film 7236  feet     Oct.   31 

Lights  of  Old  Broadway.  .Marion  Davies Metro-Goldwyn 6437  feet.    Nov.  14 

Merry  Widow Mae  Murray Metro-Goldwyn 10027  feet. Sept.  12 

Midnight  Limited Glass-Hawley Rayart 5855  feet .  .  Jan.     2 

New  Commandment Sweet-Lyon First  National 6980  feet .  .  Nov.  14 

Old  Clothes Jackie  Coogan Metro-Goldwvn 5915  feet     Nov.  14 

Only  Thing,  The Special  Cast Metro-Goldwyn 5824  f.et     Dec.     5 

People  vs.  Nancy  Preston .  Bowers-De  La  Motte .  .Prod.  Dist.  Corp 6300  feet .  .  Nov.     7 

Phantom  Express,  The .  .  .  Special  Cast Ginsberg  Dist 46 1 4  feet .  .  Dec.   12 

Phantom  of  the  Opera. . .  .  Lon  Chaney Universal 8464  feet .  .  Sept.  19 

Ridin'  Streak,  The Bob  Custer Film  Book.  Offices... 4540  feet.   Dec.  12 

Road  to  Yesterday,  The .  .  Joseph  Schildkraut .  .  .  Prod.  Dist.  Corp 9980  'eet   .  Nov.  21 

Romance  Road Raymond  McKee Truart 5000  feet .  .  Aug.     8 

Rose  of  the  World Special  Cast Warner  Bros 7506  feet.  .Nov    21 

Saddle  Cyclone Buffalo  Bill  Jr Artclass  Pict 5000  feet.    Mar.  20 

Satan  in  Sables Lowell  Sherman Warner  Bros 7000  feet .  .  Oct.   24 

Scarlet  Saint,  The Astor-Hughes First  National 6880  feet.    Nov    21 

Seven  Sinners Marie  Prevost Warner  Bros 6286  feet .  .  Dec.  19 

Shadow  on  the  Wall Creighton  Hale Lumas  Film  (S.  R.       5800  feet.    Dec.   12 

Simon  the  Tester Rich-O'Brien Prod.  Dist.  Corp 5070  feet.  .Oct.   24 

Some  Pun'kins Chas.  Rav Chadwick    S.  R.  6500  feel     Sept   19 

S.O.S.  Perils  of  the  Sea.  .Elaine  Hammerstein.  .Columbia  Pict .".lis  feet   .Dec.  26 

Sporting  Life Special  Cast Universal 6763  feet .  .  Sept.  26 

Stage  Struck Gloria  Swanson Paramount 6691  feet     Nov.  28 

Stella  Dallas Bennett-Colman United  Artists 10157  feet. Nov.  28 

Tessie McAvoy-Agnew Arrow 6221  feet.  .Oct.    24 

Thank  U Special  Cast Fox 6S39  feet .  .  Sept.  19 

Unchastened  Woman,  The  Theda  Bara Chadwick  (S.  R.V.      ('..son  feet     Jan.     2 

Unguarded  Hour,  The Sills-Kenyon First  National 6613  feet    .Dec.     5 

Wedding  Song,  The Leatrice  Joy Prod.  Dist.  Coro 737:i  feet.  .Nov.  28 

We  Moderns Colleen  Moore First  National 6609  feet.  .  Dec.     5 

When  Husbands  Flirt.  .  .  .Dorothy  Revier Columbia .      5t'.2".  feet.  .Dec.     5 

Where  Was  I? Reginald  Denny Universal .    .  6630  feet   .  Aug.  29 

Wild  Girl Louise  Lorraine Truart  .  S.  R.i 5000  feet   .Mar.    8 

Wyoming  Wild  Cat,  The.  .Tom  Tyler F.  B.  O 5156  feet     Nov.  2S 

DECEMBER 

Feature  Star  Distributed  by        Length      Reviewed 

Blind  Trail,  The Leo  Malonev Clarion  Photoplays  .  .  4900  feet 

Blue  Blood George  Walsh Chadwick 56no  feet . .  Feb.   13 

Bluebird's  Seven  Wives .  .  Lvon-Wilson-Sweet . .  .First  National 7774  feet   .  Jan.     9 

Broadway  Lady Evelyn  Brent F.  B.  0 5500  feet.  .  Dec.  1 J 

Counsel  for  the  Defense     House  Peters  Assoc.  Exhib  6022  feet     Nov.  21 


April    10,    19  2  6 


1633 


Feature  Star  Distributed  by       Length 

Cowboy  Musketeer,  The  .Tom  Tyler Film  Book.  Offices .  . .  4500  feet 

Desert's  Price,  The Buck  Jones Fox 5529  feet 

Don't S.  O'Neill-B.  Roach . .  Metro-Goldwyn G000  feet 

Fate  of  a  Flirt Dorothy  Revier Columbia  Pict 5823  feet 

Golden  Strain,  The Special  Cast Fox 5989  feet 

Goose  Woman,  The Special  Cast Universal 7500  feet 

Great  Lo  e,  Tne Dana-Agnew M-G-M 4521  feet 

Handsome  Brute,  The...W.  Fairbanks-Corbin.  Columbia  Pict.  (S.R.)  4779  feet 

His  People Rudolph  Schildkraut . .  Universal 8983  feet 

His  Secretary Norma  Shearer M-G-M 6433  feet 

Hogan's  Alley Harlan-Miller Warner  Bros 6610  feet 

Infatuation Special  Cast First  National 5794  feet 

Irish  Luck Thomas  Meighan Paramount 7008  feet 

Joanna Mackaill-Mulhall First  National 7900  feet 

Kiss  for  Cinderella,  A .  . .  .  Betty  Bronson Paramount 9221  feet 

Lady  Windermere's  Fan.  .Special  Cast Warner  Brothers    . .  .7816  feet 

Lodge  in  the   Wilderness, 

The Tiffany  (S.  R.) 6500  feet. 

Lord  Jim Percy  Marmont Paramount 6702  feet. 

Lovers'  Island Hope  Hampton Assoc.  Exhib 4624  f eet . 

Madam  Behave Eltinge-Pennington . .  .Prod.  Dist.  Corp  . .  ..5417  feet. 

Man  From  Red  Gulch Harry  Carey Prod.  Dist.  Corp 5437  feet. 

Masked  Bride,  The Mae  Murray Metro-Goldwyn 5699  feet . 

Midnight  Flyer,  The Landis-Devore F.  B.  0 6200  feet . 

Morals  for  Men Tearle-Mills Tiffany  (S.  R.) 6500  feet . 

North  Star,  The Strongheart  (dog) ....  Assoc.  Exhib 4692feet. 

Northern  Code,  The Eva  Novak Lumas 5920  feet. . 

Pals Louise  Lorraine Truart  (S.  R.) 5500  feet. 

Perfect  Clown,  The Larry  Semon Chadwick 5600  feet.  , 

Pinch  Hitter,  The Glen  Hunter Asso.  Exhibitors 6259  feet. 

Pleasure  Buyers,  The ....  Irene  Rich Warner  Brothers ....  7202  feet .  . 

Prince  of  Pep Richard  Talmadge F.  B.  O 4911  feet. 

Sally,  Irene  and  Mary.. .  .Special  Cast Metro-Goldwyn 5564  feet. . 

Smilin' at  Trouble "Lefty"  Flynn F.  B.  0 5175  feet. 

Soul  Mates Special  Cast M-G-M 6000  feet. 

Splendid  Road,  The Anna  Q.  Nilsson First  National 7646  feet.  . 

Streak  of  Luck,  A Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.).4884  feet .  . 

That  Royle  Girl Dempster-Fields Paramount 10253  feet , 

Three  Faces  East Goudal-Araes Prod.  Dist.  Corp 7369  f eet .  . 

Thundering  Through Buddy  Roosevelt Artclass  Pict 4527  feet.  . 

Time,  The  Comedian.  . .  .Cody-Busch Metro-Goldwyn 4557  feet.  . 

Triple  Action Pete  Morrison Universal 4800  feet.  . 

Tumbleweeds Wm.  S.  Hart United  Artists 7254  feet .  . 

Two  Fisted  Jones Jack  Hoxie Universal 4555  f eet . . 

Waning  Sex,  The Windsor-Cody M-G-M 

Wages  for  Wives Special  Cast Fox 6352  feet.  .Dec.    5 

When  the  Door  Opened. .  .Special  Cast Fox 6515  feet.  .Nov.  28 

Woman  of  the  World,  A .  .  Pola  Negri Paramount 6353  feet . .  Dec.  26 

Womanhandled Richard  Dix Paramount 6765  feet   .  Jan.   16 


Reviewed 

.  .Dec.  26 

.    Dec.  19 

..Mar.    6 

..Jan.    23 

.  Jan.      2 

..Aug.  22 

.  .Mar.  20 

.Feb.  20 

.  .Nov.  14 

.  .  Jan.      2 

..Dec.     5 

.Jan.    16 

..Nov.  28 

Dec.  26 

Dec.  26 

Dec.  19 


Nov  21 
Jan.  23 
Nov.  14 
Dec.  5 
Dec.  12 
Jan.  9 
Dec.  5 
Jan  16 
Jan.  9 
Mar.  13 
Dec.  26 
Dec.  12 
Feb.  13 
Jan.  2 
Dec  19 
Dec.  19 
Jan.  6 
Dec.  12 

Dec.  19 

Jan.  2 
Mar.  6 
Dec.  20 
Nov.  14 
Nov.  28 
Dec.     5 


Distributed  by       Length     Reviewed 


.  .  Mar. 

s 

..Feb. 

27 

.  .Mar. 

ia 

.  .Mar. 

6 

.  .April 

3 

..Feb. 

13 

..Feb. 

13 

. .Jan. 

.3  0 

. . Jan. 

30 

.   Feb. 

20 

.  .Mar. 

1- 

.  .Feb. 

J7 

.  .Mar. 

13 

.  .  Mar 

C- 

.  .Mar 

20 

Feature 
American  Venus,  The 
Arizona  Sweepstakes,  The 
Bashful  Buccaneer,  The 

Black  Bird,  The 

Blue  Streak,  The 

Braveheart 

Checkered  Flag,  The . . . 

Oowboy  and  the  Countess, 

The 

Dance  Madness 

Danger  Girl,  The 

Demon,  The 

Desperate  Moment 

Enchanted  Hill,  The 

Fifth  Avenue 

Fighting  Edge,  The 

First  Year,  The 

Flaming  Waters 

Gilded  Butterfly,  The 

Girl  from  Montmartre. . . 

Golden  Cocooa 

Hands  Up 

Hearts  and  Fists 

His  Jazz  Bride 

Hoodoo  Ranch,  The 

Husband  Hunters 

Just  Suppose 

Lady  from  Hell 

Little  Giant,  The 

Lure  of  the  Wild 

Mannequin 

Man  Rustlin' 

Memory  Lane 

Outsider,  The 

Phantom  of  the  Forest . . . 

Prince  of  Broadway 

Queen  O'Diamonds 

Reckless  Lady 

Roaring  Rider,  The 

Rocking  Moon 

Sea  Beast,  The 

Shadow  of  the  Law 

Splendid  Crime 

Steel  Preferred 

Stella  Maris 

Stop,  Look  and  Listen.  . . 

Sweet  Adeline 

Thrilling  Youth 

Too  Much  Money 

Traffic  Cop,  The 

Western  Pluck 

What  Happened  to  Jones 
When  Loves  Grows  Cold. 
Where  the  Worst  Begins. 

White  Mice 

Without  Orders 

Yankee  Senor,  The 


JANUARY 

Star                     Distributed  by       Length 
Special  Cast Paramount 7931  feet 


Hoot  Gibson Universal 5418  feet 

Reed  Howes Rayart  (S.  R.) 5000  feet 

Lon  Chaney M-G-M 6688  feet 

Rich,  Talmadge F.  B.  O 4954  feet 

Rod  LaRocque Prod.  Dist.  Corp 7256  feet 

Elaine  Hammerstein.  .Ginsberg  Dist.  Corp. 

(S.R.) 6071  feet.  .Feb.  13 


Reviewed 
..Jan.  16 
.  .Nov.  21 
..Nov.  14 
.Feb.  13 
.Feb.  22 
..Jan.    16 


Buck  Jones Fox 6  reels . . .  Jan.     9 

Windsor-Nagel Metro-Goldwyn 6393  f eet . .  Feb.     6 

Priscilla  Dean Prod.  Dist.  Corp 5660  feet . .  Feb.     6 

Jack  Hoxie Universal 4539  feet .  . Mar.  27 

Hawley-Von    Eltz Ginsberg  Dist.  Corp .  .5781  feet . .  Jan.     9 

Special  Cast Paramount 6326  feet .  .  Jan.     9 

De  La  Motte Prod.  Dist.  Corp 5503  f  eet .  .  Feb.     6 

Harlan-Miller Warner  Brothers ....  7  reels ....  Feb.  20 

Special  Cast Fox 6038  f  eet .  .  Feb.     6 

Special  Cast F.  B.  O 5700  feet.  .Jan.  30 

Special  Cast Fox 6200  feet.  .Jan.   16 

La  Marr-Stone First  National 8  reels ....  Feb.   13 

Chadwick-Gordon ....  Warner  Bros 7200  feet . .  Dec.  26 

Raymond  Griffith Paramount 5883  feet .  .  Jan.   16 

Bowers-de  la  Motte  .  .  Assoc.  Exhib 5393  feet .  .  Jan.   23 

Prevost-Moore Warner 

Buddy  Roosevelt Artclass  Pictures. . .  .4800  feet 

Tiffany 6500  feet... 

Richard  Barthelmess .  .First  National 7  reels . 

Stewart-Sweet Assoc.  Exhib 5337  feet 

Glenn  Hunter Universal 6850  feet 

Jane  Novak Columbia  (S.  R.) 5570  feet 

Special  Cast Paramount .        6981  feet 

Bob  Custer Film  Book.  Offices . .  .4666  feet 

Boardman-Nagel First  National 

J.  Logan Fox 5424  feet 

Thunder  (dog) Lumas  Film 5800  feet 

George  Walsh Chadwick 5800  feet 

Evelyn  Brent F.  B.  O 5129  feet 

Belle  Bennett First  National 7336  feet 

Wally  Wales Artclass  Pictures ....  4800  feet 

Bowers-Tashman Prod.  Dist.  Corp 6000  feet . 

John  Barrymore Warner  Bros 6393  feet . 

Clara  Bow Assoc.  Exhib 4525  feet 

Daniels-Hamilton.  .  .  .Paramount 6000  feet 

William  Boyd Prod.  Dist.  Corp 6680  feet 

Mary  Philbin Universal 5786  feet. 

Larry  Semon Pathe 5305  feet 

Charles  Ray Chadwick 6000  feet 

Billy  West Rayart  (S.R.) 5000  feet 

Nilsson-Stone First  National Jan.   23 

"Lefty"  Flynn F.  B.  0 5175  feet.. Feb.  27 

Art  Accord Universal 4207  f  eet .  .  Feb.     6 

Reginald  Denny Universal 6700  feet .  .  Dec.   19 

Mrs.  Rudolph  ValentinoF.  B.  O 7  reels ....  Feb.   13 

Ruth  Roland Truart  (S.R.) 5800  feet     Dec.   1 :' 

Jacqueline  Logan Associated  Exhib.    .  .5412  feet.  .Mar.    G 

Leo  Maloney Clarion  Photoplays. . .  4900  feet . 

Tom  Mix Fox 5  reels Jan.    1 6 


Jan.  30 
.Feb.  6 
Jan.  30 
Feb.  13 
. Jan.  2 
Jan.  16 
Jan.  23 
Jan.  30 
Feb.  6 
Jan.  2 
Feb.  6 
Feb.     6 


. . Jan. 

23 

. .  Jan. 

30 

..Feb. 

20 

.  .Dec. 

L'h 

..Dec. 

2t> 

. .  Jan. 

.50 

.  .  Jan. 

.<0 

. . Jan. 

23 

Feature  Star 

Cohens   and   the   Kellys, 

The Special  Cast Universal 7774  feet .  .  Mar.    6 

Count  of  Luxembourg.  .  .  .George  Walsh Chadwick 6300  feet.  .Dec.  26 

Dancer  of  Paris,  The Special  Cast First  National 7  reels Mar.  13 

Desperate  Game,  The Pete  Morrison Universal 4450  feet.  .Dec.   12 

Devil's  Circus,  The Norma  Shearer M-G-M 

Double  Fisted Jack  Perrin Rayart  (S.R.) 5000  feet 

Driftin'  Thru Harry  Carey Pathe 5  reels.  .  ..Jan.  30' 

Far  Cry,  The Sweet-Mulhall First  National 8[reels Mar.    6 

Fighting  Cheat,  The Wally  Wales Artclass  Pictures 5000  feet .  .  April    3 

Grand    Duchess    and    the 

Waiter Menjou-Vidor Paramount 6314  feet.  .Feb.     6 

Heavy  Odds Leo  Maloney Clarion  Photoplays. . .  4900  f  eet . 

Ibanez'  Torrent Garbo-Cortez M-G-M 6769  feet . 

Irene Colleen  Moore First  National 9  reels . . 

Johnstown  Flood,  The Special  Cast Fox 6258  feet.  , 

King  of  the  Turf Special  Cast F.  B.  O 6210  feet . 

Ladies  of  Leisure Elaine  Hammerstein.  .Columbia  (S.  R.) .  . .  .5257  feet. 

Made  for  Love Leatrice  Joy Prod.  Dist.  Corp 5700  feet . 

Man  Upstairs,  The Monte  Blue Warner  Bros 7  reels . . 

Million  Dollar  Handicap, 

The Vera  Reynolds Prod.  Dist.  Corp 6117  feet.  .Jan. 

Miracle  of  Life,  The Busch-Marmont Assoc.  Exhib 4757  feet. 

Moana Paramount 6133  feet.  .Jan.  30 

My  Own  Pal Tom  Mix Fox 6083  feet .  .  Mar.  27 

Night  Cry,  The Rin-Tin-Tin Warner  Bros 7  reels Mar.  20 

Outside  the  Law Dean-Chaney Universal  (re-issue) 

Palace  of  Pleasure Special  Cast Fox 5467  feet .  .  Jan.   23 

Pleasures  of  the  Rich.  .  .  . Special  Cast Tiffany  Prod.  (S.  R.) 

Rainbow  Riley Johnny  Hines First  National 7  reels ....  Feb.  20 

Road  to  Glory,  The Special  Cast Fox 5600  feet .  .  Feb.  20 

Ship  of  Souls B.  Lytell-L.  Rich Assoc.  Exhib 5198  feet.  .Feb.  6 

Sky  High  Corral Art  Acord Universal 4871  feet .  .  April    3 

Sky  Rocket,  The Peggy  Hopkins  Joyce .  Assoc.  Exhib 7350  feet . 

Song  and  Dance  Man,  The .  Tom  Moore Paramount 6997  feet . 

Speed  Limit,  The Raymond  McKee Lumas  Film 5940  feet 

Thrill  Hunter,  The Special  Cast Columbia 5520  feet . 

Tough  Guy,  The Fred  Thomson F.  B.  0 5455  feet. 

Transcontinental  Limited .  Special  Cast Chadwick  (S.R.)....  6400  feet . 

Trumpin'  Trouble Buffalo  Bill,  Jr Artclass  Pict.  (S.R.)  4800  feet . 

Two  Can  Play Clara  Bow Assoc.  Exhib 5465  feet. 

Under  Western  Skies ....  Norman  Kerry Universal 6452  feet . 

Vanishing  American,  Tha  .Dix- Wilson Paramount 10063  feet. Nov.     7 

Wanderer,  The William  Collier,  Jr.. .  .Paramount 8173  feet.  .Sept.  12 

MARCH 

Feature  Star  Distributed  by        Length      Reviewed 

Age  of  Indiscretion Truart  (S.R.) 5800  f  eet   .      ... 

Arizona  Streak,  The Tom  Tyler F.  B.  O 4540  feet.    April    3 

Bar  C  Mystery,  The Phillips- MacDonald. .  Pathe 5  reels    

Barrier,  The Kerry-Barrymore Metro-Goldwyn- 

Mayer 6480  feet .  .  April    3- 

Bat,  The Special  Cast United  Artists 

Beverly  of  Graustark Marion  Davies M-G-M 

Beyond  All  Odds Eileen  Sedgwick Chesterfield  (S.  R.) .  .5  reels 

Big  Show,  The Lowell-Russell Assoc.  Exhib 

Blue  Blazes Pete  Morrison Universal 4659  feet .  .  Jan.    23 

Broadway  Billy Billy  Sullivan Rayart  (S.  R.) 5000  feet 

Chip  of  the  Flying  U Hoot  Gibson Universal 6596  feet .  .  Mar.    6 

Combat House  Peters Universal 6714  feet.  .Feb.  20 

Coming  and  Going Buffalo  Bill,  Jr Artclass  Pictures.  . .  .4800  feet 

Dancing  Mothers Special  Cast Paramount 7169  feet.  .Feb.  27 

Dangerous  Virtue Jane  Novak Lee-Bradford  (S.  R.).6000  feet 

Dixie  Merchant,  The Special  Cast Fox 5126  feet .  .  Mar.  20" 

Earth  Woman,  The Alden-Bonner Assoc.  Exhib 

Forbidden  Waters Priscilla  Dean Prod.  Dist.  Corp 

Happiness Special  Cast Film  Book.  Offices 

Hearts  and  Spangles Wanda  Hawley Lumas  Film 6200  feet 

Hell's  Four  Hundred Margaret  Livingston .  .  Fox 

Her  Second  Chance Nilsson-Frazer First  National , 

Highbinders,  The Tilden-Daw Assoc.  Exhib 

High  Steppers Special  Cast First  National 

Honeymoon  Express,  The  Special  Cast Warner  Bros 

How  to  Train  a  Wife Valli-O'Brien Assoc.  Exhib 

Let's  Get  Married Richard  Dix Paramount 6664  feet .  .  Mar.  13 

Little  Irish  Girl,  The Special  Cast Warner  Bros 

Love  Toy,  The Lowell  Sherman Warner  Bros 6  reels ....  Mar.  13 

Man  Four  Square Buck  Jones Fox 

Manhood Special  Cast Fox 

Man  in  the  Saddle,  The .  .  Hoot  Gibson Universal 5738  feet 

Marriage Special  Cast Fox  

Miss  Brewster's  Millions .  Bebe  Daniels Paramount 6457  feet .  .  Mar.  2C* 

Mile  Modiste Corinne  Griffith First  National 

Monte  Carlo Spec-al  Cast M-G-M    

My  Old  Dutch Special  Cast Universal 

New  Klondike,  The Thomas  Meighan Paramount 7  reels ...    Mar.  27 

Night  Patrol,  The Richard  Talmadge . . .    F.  B.  O 6  reels Mar.  2ft 

Non-Stop  Flight,  The F.  B.  O 

Nutcracker,  The E.  E.  Horton Assoc.  Exhib 

Oh,  What  a  Nurse Syd  Chaplin Warner  Brothers ....  6930  feet     Mar.    6 

Other  Women's  HusbandsBlue-Prevost Warner  Bros 7  reels ....  April     3 

Partners  Again Sidney-Carr United  Artists 5562  feet .  .  Feb.   27 

Red  Dice   ■ Rod  La  Rocque Prod.  Dist.  Corp 6  reels  ....  April    3 

Roaring  Forties,  The Special  Cast Jans  (S.  R.) 

Sap,  The M.  Moore-D.  Devore .  Warner  Bros 

Sea  Horses Special  Cast Paramount 6671  feet .  .  Feb.   27 

Secret  Orders Evelyn  Brent F.  B.  O 5506  feet      Mar.  27 

Siberia Special  Cast Fox 

Six  Shooting  Romance .  .  . Jack  Hoxie Universal 4837  feet .  .Jan.    30 

Social  Celebrity,  A Special  Cast Paramount 

Tangled  Herds Buddy  Roosevelt Artclass  Pictures ....  4800  feet 

Taxi  Mystery,  The Roberts-Agnew Ginsberg  (S.  R.) 

Test  of  Donald  Norton George  Walsh Chadwick 

Tramp,  Tramp,  Tramp Harry  Langdon First  National 

Unknown  Dangers Frank  Merrill Hercules  (S.  R.) .  .  .  .4700  feet.  . 

Untamed  Lady,  The Gloria  Swanson Paramount 6132  feet     Mar.  27 

Vanishing  Hoofs Wally  Wales Artclass  Pictures 4800  feet 

Why  Girls  Go  Back  Home .  Marie  Prevost Warner  Brothers 

Winning  the  Futurity Landis-C.  Horton Chadwick  (S.  R.) 

Yellow  Fingers Olive  Borden Fox 


APRIL 


FEBRUARY 

Feature  Star  Distributed  by       Length 

Auction  Block,  The Boardman-Ray M-G-M «  239  feet 

Beautiful  Cheat,  The Laura  La  Plante Universal f  583  feet 

Behind  the  Front W.  Beery-Hatton Paramount 5335  feet 

Beyond  the  Rockies "Bob  "  Custer F.  B.  O 4851  feet. 

Broadway  Boob,  The Glenn  Hunter Assoc.  Exhib 5683  feet 

Cave  Man,  The Prevost-Moore Warner  Bros 7  reels . . 


Star 


Distributed  by        Length      Reviewed 


Reviewed 
..Feb.  27 
Feb.  13 
Feb.  20 
Feb.  20 
Mar.  13 
Feb.   27 


Feature 

Ace  of  Hearts Soecial  Cast Fox 

Among  Those  Present ....  Lloyd-Davis Assoc.  Exhib 

Bells,  The Lionel  Barrymore Chadwick  Pictures 

Blind  Goddess,  The Special  Cast Paramount 7249  feet .  .  April     3 

Border  Sheriff,  The Jack  Hoxie Universal 4440  feet .  .  Mar.  13 

Brown  of  Harvard Jack  Pickf ord Metro-Goldwyn 

Crown  of  Lies,  The Pola  Negri Paramount 5  reels ....  Mar.  27 

Danger  Quest,  The Reed  Howes Rayart  (S.  R.) 5000  feet 

Dangers  of  a  Great  City .  .  Special  Cast Fox 


]  634 


.1/  o  t  i  o  ii     r  i  c  t  ii  r  c     N  ew  s 


Feature  Star  Distributed  by       Length     Reviewed 

Desert  Gold Holt-Dove Paramount 7  reels ....  Mar.  20 

Desert  Healer Stone-Bedford First  National 

Escape,  The Pete  Morrison Universal 4500  feet 

Fighting  Shadows Leo  Maloney Clarion  Photoplays. . . 4900  feet 

Fighting  Thorobreds Billy  Sullivan Rayart  (S.  R.) 5000  feet 

Flames Valli-O'Brien Assoc.  Exhib 

For  Heaven's  Sake Harold  Lloyd Paramount 

Hello,  New  York Pringle-Sherman First  National 

Hidden  Way,  The Mary  Carr Assoc.  Exhib 

Isle  of  Retribution,  The. .  .  Special  Cast Film  Book.  Offices 

KiKi Norma  Talmadge First  National 

Lucky  Lady,  The Special  Cast Paramount 

Mike M-G-M 

Money  Talks Special  Cast M-G-M 

Racing  Blood Lumas  Film  (S.  R.) 

Runaway,  The Special  Cast Paramount 

Rustlers  Ranch Art  Acord Universal 5230  feet 

Rustling  for  Cupid G.  O'Brien-A.  StewartFox 

Sandy Madge  Bellamy Fox 

Savage.  The Ben  Lyon First  National 

Shamrock  Handicap,  The .  Special  Cast Fox 

Silken  Shackles Irene  Rich Warner  Bros 

Sir  Lumberjack Lefty  Flynn F.  B.  O 

Skinner's  Dress  Snlt Reginald  Denny Universal 6887  feet.  .Dec.  26 

Somebody's  Mother Mary  Carr Rayart 6000  feet     

Starlight's  Revenge Jack  Perrin Rayart 5000  feet 

Streets  of  Sin Fox 

That's  My  Baby Douglas  MacLean ....  Paramount 

Tony  Runs  Wild Tom  Mix Fox 

Twin  Triggers Buddy  Roosevelt Artclass  Pict.  (S.  R.)  4800  feet 

Up  In  Mabel's  Room Marie  Prevost P.  D.  C 

Watch  Your  Wife Virginia  Valli Universal 6980  feet .  .  Feb.   27 

•Western  Trails Bill  Patton Chesterfield 5  reels 

MAY 


Star                      Distributed  by       Length     Reviewed 
Costello-Harron Warner  Bros 7  reels  ....  April    3 


Feature 
Bride  of  the  Storm 

Chasing  Trouble Pete  Morrison Universal 

Early  to  Wed M.  Moore-K.  Perry . .  .Fox 

Footloose  Widow,  The Irene  Rich Warner  Bros 

Gentle  Cyclone,  The Buck  Jones Fox 

Hell  Bent  for  Heaven ....  Monte  Blue Warner  Bros 

Honeymoon  Express,  The .  M.  Moore-D.  Devore. .  Warner  Bros 

It's  the  Old  Army  Game..W.  C.  Fields Paramount.  . 

Looking  for  Trouble Jack  Ho xie Universal 

Love  Thief,  The Norman  Kerry Universal 

Man  From  Oklahoma,  The .  Jack  Perrin Rayart 

Palm  Beach  Girl,  The. .  .  .Bebe  Daniels Paramount. . 

Pals  in  Paradise Fox 

Perils  of  the  Coast  Guard.  .Special  Cast Rayart 

Rainmaker,  The Wm.  Collier,  Jr.-G.  Hale .  .  Paramount 

Sally  in  our  Alley Mary  Philbin Universal 

Secret  Spring,  The Paramount 

Sign  of  the  Claw Peter  the  Great  (dog)  .Lumas  Film 5925  feet 

Silent  Simpson Leo  Maloney Clarion  Photoplays  (S.  R.)  4900  feet .  . 

Take  a  Chance Richard  Dix Paramount 

Three  Weeks  in  Paris ....  Moore-Devore Warner  Bros 6050  feet 

Wet  Paint Raymond  Griffith Paramount 

Windjammer,  The Billy  Sullivan Rayart 5000  feet 


.5000  feet. 


JUNE 

Feature  Star  Distributed  by       Length     Reviewed 

Call  of  theiKlondike,  The  .Special  Cast Rayart 

Deer  Drive,  The Paramount 

Fighting  Buckaroo,  The... Buck  Jones Fox 

Gilded  Highway,  The Dorothy  Devore Warner  Bros 

Oood  and  Naughty Pola  Negri Paramount 

Grass Paramount 

Hard  Boiled Tom  Mix Fox 

Hero  of  the  Big  Snows,  A .  Rin  Tin  Tin  (dog) ....  Warner  Bros 

One  Punch  O'Day Billy  Sullivan Rayart 

Passionate  Quest,  The. . .  .  Marie  Prevost Warner  Bros 

Rolling  Home Reginald  Denny Universal 

Scrappin'  Kid,  The Art  Acord Universal 466 1  f eet .  .  D«C.     5 

Social  Highwayman,  The . Harlan-Miller Warner  Bros •.... 

SHU  Alarm,  The Chadwick-Russell Universal 7207  feet .  .  Jan.    16 

Volcano Paramount 

Yellow  Contraband Leo  Maloney Clarion  Photoplays  (S.  R.)  4900   feet .... 

JULY 

Feature                                  Star                      Distributed  by 
Dangerous  Dude,  The ... .  Reed  Howes Rayart 


Length     Reviewed 
.5000  feet 


Comedy  Releases 


Feature  Star  Distributed  by       Length     Reviewed 

A  1  Society Fox 

Absentminded Neely  Edwards Universal 1  reel 

Accidents  Can  Happen  .  .  .  Al  Alt Universal 2  reels Feb.  20 

Account  of  Monte  Cristo Bischoff ,  Inc 2  reels 

Air  Cooled "  Aesop  Fable  " Pathe 1  reel 

Alice  Blues Alice  Ardell F.  B.  O 2  reels 

Alice  Plays  Cupid Winkler  (S.  R.) 2  reels 

Alice  the  Jail  Bird Winkler  (S.  R.) 2  reels 

All  Abroad "  Helen  &  Warren  "..Fox 2  reels Dec.  19 

Al's  Trouble Al  Alt Universal 2  reels.  .  .  .Mar.  13 

Are  Golfers  Cuckoo? Tennek  Film  Corp 

Bachelor's  Babies Special  Cast Educational 2  reels ....  Dec.  12 

Back  to  Nature Charles  Puffy Universal 1  reel 

Badly  Broke Charles  Puffy Universal 1  reel Jan.   30 

Bad  Man,  The "  Dinky  Doodle  " .  .  .  .  F.  B.  O 1  reel 

Bankrupt  Honeymoon,  A .  .Special  Cast Fox 2  reels ....  Feb.   13 

Barnyard  Follies "  Aesop  Fable  " Pathe 1  reel Sept.    5 

Beauty  Parlor,  A "Fat  Men  " F.  B.  O 

Be  Careful Jimmie  Adams Educational 2  reels ... .  Aug.  22 

Be  Careful  Dearie Educational 1  reel Jan.   30 

Bedtime  Story,  A Arthur  Lake Universal 1  reel 

Better  Movies "  Our  Gang  " Pathe 2  reels ....  Nov.     7 

Between  Meals Pathe 1  reel 

Beware  of  Your  Relatives .  Neely  Edwards Universal 1  reel 

Big  City,  The   .Edna   Mannn  Universal 2  reel Feb.   13 

Big  Kick,  The Mohan-Engle Pathe 1  reel Oct.    10 

Bombs  and  Bums Hal  Hodes 1  reel Feb.   20 

Bonehead  Age,  The "  Aesop  Fable  " Pathe 1  reel 

Brainstorm,  The Smith-Bennett Foi 2  reels 


Feature  Star  Distributed  by        Length      Reviewed 

Broken  China Bobby  Vernon Educational 1  reel 

Brotherly  Love Educational 1  reel Jan.  23 

Buried  Treasure "  Our  Gang  " Pathe 2  reels ....  Feb.  20 

Buster  Be  Good Trimble-Turner Universal 2  reels 

Buster's  Bust  Up Trimble-Turner Universal 2  reels ....  Jan.   23 

Buster's  Hunting  Party . .  .  Trimble  and  Dog Universal 2  reels 

Buster's  Nightmare Trimble-Turner Universal 2  reels 

Buster's  Nose  Dive Arthur  Trimble Universal 2  reels 

Buster's  Sky  Rocket Trimble  and  Dog Universal 2  reels 

By  the  Sea Chas.  Puffy Universal 1  reel Oct.    10 

California  Here  We  Come . "  The  Gumps  " Universal 2  reels 

Camel's  Hump Film  Book.  Offices ...  1  reel 

Captain  Suds Eddie  Gordon Universal 2  reels ....  Dec.  19 

Careful  Please Lloyd  Hamilton Educational 2  reels ....  Feb.  20 

Caretaker's  Daughter,  TheCharley  Chase Pathe 2  reels Oct.    10 

Cat's  Whiskers,  The Neely  Edwards Universal 1  reel 

Charley  My  Boy Charles  Chase Pathe 2  reels ....  Jan.   30 

Cheap  Skates Lige  Conley Educational 2  reels ....  Dec.  12 

Cheaper  to  Move "Helen  and  Warren" .  Fox 2  reels 

Chester's  Donkey  Party. . .  Joe  Murohy Universal 2  reels 

Circus  Today Special  Cast Pathe 2  reels ...  .  Mar.  1 3 

Cleaning  Up  Johnny  Arthur Educational 2  reels.. .  .Nov.  14 

Closer  Than  a  Brother "  Aesop  Fable  " Pathe 1  reel 

Cloudy  Romance Special  Cast Fox 2  reels ....  Oct.   10 

College  Yell,  The Neely  Edwards Universal 1  reel 

Constant  Simp,  The Alberta  Vaughn F.  B.  0 2  reels 

Control  Yourself Smith-Bennett Fox 2  reels Nov.  28 

Couple  of  Skates,  A Neely  Edwards Universal 1  reel 

Crashing  Through Cliff  Bowers Educaitonal 1  reel 

Criss-Cross  Cruise,  A "  Hodge-Podge  " Educational 1  reel 

Crowning  the  Count Eddie  Gordon Universal 2  reels 

Cuckoo  Love Glenn  Tryon Pathe 2  reels Oct    17 

Cupid  a  La  Carte Florence  Gilbert Fox 2  reels ....  Dec.  26 

Cupid's  Victory Wanda  Wiley Universal 2  reels 

Cured  Hams Jack  Richardson Bischoff ,  Inc 2  reels ....  Oct.   31 

Custard's  Last  Wallop Tennek  Film  Corp 

Dancing  Daddy Jack  Duffy Educational 2  reels 

Dangerous  Curves  Behind. Mack  Sennett Pathe 2  reels ....  Nov.     7 

Day's  Outing,  A "  Aesop  Fable  " Pathe 1  reel 

Day's  Pleasure,  A Charles  Chaplin Pathe 2  reels 

Dinky  Doodle  at  the  Circus Film  Book.  Offices ...  1  reel 

Dinky  Doodle  in  the  Hunt Film  Book.  Offices ...  1  reel 

Dizzy  Daddies Special  Cast Pathe 2  reels. . .  March  20 

Don  Key — Son  of  a  Burro.  Stuart  Holmes-M.  Dav-idson, 

Pathe 

Do  Your  Duty "Snub"  Pollard Pathe 1  reel 

Dog  Daze Bowes- Mario  we Educational 1  reel 

Dog  Sly. Charles  Chase Pathe 

Dog's  Life,  A Charles  Chaplin Pathe 3  reels 

Don't  Stop Cliff  Bowes Educational 1  reel Mar.  13 

Don't  Butt  In Pathe 1  reel 

Dumb  Friend,  A Arthur  Lake Universal 1  reel .....  Feb.   13 

East  Side,  West  Side Fox 2  reels Dec.  12 

Ebony  Clean  Op L.B.  Cornwell  (SJR.)  .1  reel 

Educating  Buster Trimble-Turner Universal 2  reels ....  Aug.  29 

Eighteen  Carat Edna  Marian Universal 2  reels 

Eight  Cylinder  Bull Special  Cast Fox 

Elsie  in  New  York Special  Cast Fox 2  reels Mar.    6 

English     Channel     Swim, 

The "  Aeaop  Fable  " Pathe 1  reel Dec.  26 

Failure Special  Cast Fox 2  reels Nov.  21 

Faint  Heart Charles  Puffy Universal 1  reel Nov.  28 

Fair  But  Foolish Jimmie  Adams Educational 2  reels Nov.  21 

Fair  Warning Al  St.  John Educational 2  reels Sept.  26 

Family  Picnic,  The "Helen  &  Warren  "     Fox 

Felix  the  Cat  Busts  Into 

Business "  Cartoon  " Educational 1  reel 

Felix  the  Cat  in  Blunder- 
land  "  Cartoon  •' Educational 1  reel Mar.    6 

Felix  the  Cat  in  Eats  Are 

Wets "  Cartoon  " Educational 1  reel Nov.  21 

Felix  the  Cat  in  The  Cold 

Rush "  Cartoon  " Educational 1  reel 

Felix  the  Cat  on  the  Farm."  Cartoon  " Educational 1  reel 

Felix    the    Cat    Fans    the 

Flames "Cartoon  " Educational 1  reel Mar.  27 

Felix  the   Cat  Flirts  with 

Fate "  Cartoon  " Educational 1  reel Feb  13 

Felix    the    Cat    Kept    on 

Walking Educational 1  reel Jan.  23 

Felix  the  Cat  Misses  the 

Cue "  Cartoon  " Educational 1     reel 

Felix  the  Cat  on  the  Job   . "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Laughs  It  Off  "Cartoon  " Educational 1  reel Mar.  27 

Felix    the    Cat    Spots   the 

Spooks "  Cartoon  " Educational 1  reel Jan.   30 

Felix    the    Cat    Tries    the 

Trades "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Trips  Thru 

Toyland "  Cartoon  " Educational 1  reel 

Felix    the    Cat    Uses    His 

Head "  Cartoon  " Educational 1     reel 

Felix  the  Cat  Weathers  the 

Weather "Cartoon" Educational 1  reel 

Fighting  Dude,  The Lupino  Lane Educational 2  reels Dec.     j 

Fighting  Tailor,  A Fox 2  reels  ....  Jan.   23 

Fire  Away  Al  St.  John Educational 2  reels Nov.     7 

Fire  Fighters,  The "  Aesop's  Fable  " Pathe 1  reel .. 

Flaming  Affair,  A Special  Cast Fox 2  reels Jan.  30 

Flivver  Vacation,  A Eddie  Gordon Universal 2  reels    ...  April     3 

Flyin'Fool   Sid  Smith Fox   2  reels . .  . .  Dec.  26 

Flying  Wheels   Wanda  Wiley Universal 2  reels Mar.    6 

Fly  Time "Aesop  Fable" Pathe 1  reel ;••■•• 

Fool's  Luck  Lupino  Lane Educational 2  reels         April     3 

For  Sadie's  Sake Jimmie  Adams •.  .  .  Educational 2  reels Jan.   30 

Framed Lloyd  Hamilton Educational 2  reels Nov.  28 

Fraternity  Mixup,  A Alice  Ardell F.  B.  O  . .  .  ■• 

Free  Ride,  A Arthur  Lake Universal 1  reel 

Fresh  Faces Walter  Hier Educational 2  reels 

Fresh  Paint      Neeley  Edwards Universal 1  reel 

From  the  Cabby's  Seat..."0.  Henry" Fox f.'      ,. 

From  Rags  to  Britches.  .   Billy  Bevan Pathe 2  reels .  . . .  Dec.  1< 

Funnymooners Ralph  Graves Pathe 1  reel Feb.   13 

Going  Good Wanda  Wiley Universal 2  reels 

Gold  Push,  The "  Aesop  Fable  " Pathe 1  reel .  .  . . 

Good  Cheer "Our  Gang" Pathe 2  reels.  . .  .Jan    30 

Good  Morning  Madam  ..  .Ralph  Graves Pathe 2  reels.  ..  .Oct.    17 

Goofy  Gob,  A Billy  Dooley Educational 2  reels    . .  .Oct.    31 

Gooseland Alice  Day Pathe 2  ree  s.  . .  .Feb.   20 

Gosh  Darn  Mortgage,  The Pathe 2  ree  s 

Grest  Open  Spaces,  The."  Aesop  Fable" Pathe.      I  reel 

Green-Eyed  Monster,  The  Arthur  Lake Universal I  reel 

Half  Fare       Arthur  Lake Universal 1  ree . . . 

Happy  Go  Lucky Neeley  Edwards Universal   . .      1  reel   Dec.     5 

Hard  to  Hold Tennek  Film  Corp 


April    10,    19  2  6 


1635 


Distributed  by        Length      Reviewed 


Feature  Star 

Has  Anybody  Here  Seen 

Kelly "Ko  Ko  " Red  Seal 1  reel Mar.    6 

Haunted  House,  The "  Aesop  Fable  " Pathe 1  reel 

Heart  Breaker,  The Special  Cast Fox 2  reels Oct.   24 

Heavy  Love "Fat  Men" F.  B.  O 

Helpful  Al Al  Alt Universal 2  reels Feb.     * 

Her  Lucky  Leap Wanda  Wiley Universal 2  reels ....  Jan.  30 

Hero  Wins,  The "  Aesop  Fable  " Pathe 1  reel 

Hired  and  Fired Paul  Parrott Pathe 1  reel 

His  Own  Lawyer Perry-Cooley Fox 2  reels ....  Dec.  26 

His  Wooden  Wedding ....  Charlie  Chase Pathe 2  reels 

Holly  wouldn't Johnny  Sinclair BischoS,  Inc 2  reels ....  Sept.  1 2 

Hold  Everybody Perry-Cooley Fox 2  reels 

Hold  Everything Special  Cast Pathe 1  reel Dec.  12 

Hold  Tight Alice  Ardell F.  B.  O 2  reels 

Hold  Your  Hat Al.  St.  John Educational 2  reels ....  Mar.  '  « 

Home  Cured Johnny  Arthur Educational 2  reels  ....  Mar.  27 

Honeymoon  Hotel,  The . .  .Neeley  Edwards Universal 1  reel 

Honeymoon  Squabble, 

The Edna  Marian Universal 2  reels      .    Jan.   23 

Honor  System,  The "  Aesop  Fable  " Pathe 1  reel Nov.  21 

Hooked  at  the  Altar Ralph  Graves Pathe 

Horse  Laugh Chas.  Puffy Universal  1  reel 

Hot  Cakes  for  Two Alice  Day Pathe 2  reels Jan.  23 

Hot  Dog Arthur  Lake Universal 1  reel Jan.  23 

Hot  Doggie Walter  Hiers      Educational 2  reels ....  Nov.  14 

Hot  Feet Cliff  Bowes Educational 1  reel Nov.  U 

Hotsy  Totsy Alice  Day Pathe 2  reels    ...  Dec.  26 

How  the  Bear  Got  His  Short  Tail Film  Book  Offices ...  1  reel 

How  the  Elephant  Got  His  Trunk F.  B.  0 1  reel 

Hug  Bug,  The Glenn  Tryon Pathe 2  reels.  .  .  .Mar.  13 

Humming  Birds,  The Buddy  Messinger B' way  Dist.  Corp ....  2  reels 

Hungry  Hounds ..."  Aesop  Fable  " Pathe 1  reel 

Hunting  in  1950 "  Aesop's  Fable  "...  Pathe 

Hurry,  Doctor Ralph  Graves Pathe 2  reels 

I  Do Harold  Lloyd Asscc.  Isxhib 2081  feet 

In  Deep Cliff  Bowes Educational 1  reel Oct.    10 

Inventors,  The Tennek  Film  Corp 

Isn't  Love  Cuckoo Raymond  McKee Pathe 2  reels    ...  Dec.     5 

Jiminy  Crickets Neeley  Edwards Universal 1  reel 

June  Bride,  A "  Aesop's  Fable  " Pathe  1  reel Feb.   13 

Just  Spooks "  Dinky  Doodle  " .  .  .  .  F.  B.  0 1  reel 

Keep  Trying Cliff  Bowes Educational 1  reel Feb.  27 

Kick  Me  Again Charles  Puffy Universal 1  reel 

Klynick,  The "  Hey  Fellas  " Davis  Dist 2  reels  ....  Sept.    5 

Ko-Ko  Baffles  the  Bulls. . .  "  Cartoon  " Red  Seal 1  reel Feb.  27 

Ko-Ko  at  the  Circus "  Cartoon  " Red  Seal 1  reel Mar.  27 

Ko-Ko  Nuts "  Cartoon" Red  Seal 1  reel Sept.     5 

Ko-Ko  Packs  'Em  In "  Cartoon  " Red  Seal 1  reel Nov.  14 

Ko-Ko  Steps  Out "  Cartoon  " Red  Seal 1  reel Jan.   23 

Ko-Ko  on  the  Run  (Out-of-Inkwell) Red  Seal  Pict 1  reel Oct.      £ 

Lame  Brains Alice  Ardell F.  B.  0 2  reels 

Laughing  Ladies Special  Cast Pathe 2  reels  ....  Dec.     3 

Lickety  Split Lige  Conley Educational 2  reels  ....  Feb.     6 

Lickpenny  Lover,  A "  O.  Henry  " Fox 

Light  Housekeeping Lige  Conley Educational 2  reels    ...  Mar.  20 

Lighter  Than  Air "  Aesop's  Fables  ". . .  .  Pathe 1  reel Jan.   30 

Lion  and  the  Monkey,  The."  Aesop  Fables  " Pathe 1  reel     .    .  Oct.    10 

Little  Brown  Jug,  The..  .  ."  Aesop's  Fables  "...   Pathe 1  reel Feb.   13 

Little  Red  Riding  Hood . .  .Baby  Peggy Universal 2  reels 

Live  Cowards Educational 2  reels 

Long  Pants Glenn  Tryon Pathe 2  ree*s ....  Feb.   13 

Love  and  Kisses Alice  Day Pathe 2  reels ....  Oct.     3 

Love  and  Lions Special  Cast Fox 2  reels 

Love  My  Dog Arthur  Lake Universal 1  reel Dec.  19 

Mad  Racer,  The "  Van  Bibber  " Fox 2  reels 

Maid  in  Morocco Lupino  Lane Educational 2  reels ...  .  Oct.    1 7 

Mail  Coach,  The "  Aesop's  Fables  "...  Pathe 1  reel Mar.    6 

Maizie  Won't  Tell Alberta  Vaughn F.  B.  O 2  reels 

Mamma  Behave Ralph  Graves Pathe 2  reels ...  .  Mar.    6 

Meet  My  Girl Ralph  Graves Pathe 2  reels.  . .   Mar.  13 

Merchant  of  Weenies ....  Charles  Delaney Bischoff ,  Inc 2  reels ....  Sept.  1 2 

Merry  Blacksmith,  The ..."  Aesop's  Fables  "     .  Pathe 

Min's  Away "  The  Gumps  " Universal 

Min's  Home  on  the  Cliff .  .  Joe  Murphy Universal 2  reels 

Min  Walks  In  Her  Sleep     "  The  Gumps  " Universal 2  reels 

Misfit  Sailor,  A Billy  Dooley Educational 2  reels Oct.      3 

Monkey  Business "  Krazy  Kat  " Winkler  (S.  R.) lf>eel 

Monkey  Business "  Our  Gang  " Pathe 2  reels ...  .  Mar.  27 

Moonlight  and  Noses ....  Clyde  Cook Pathe 2  reels ....  Oct.     3 

More  Mice  Than  Brains  ."  Aesop  Fable  " Pathe 1  reel 

Mortgaged  Again Arthur  Lake Universal 1  reel 

Movies,  The Lloyd  Hamilton Educational 2  reels ...  .  Oct.     3 

Moving  Day Cooley-Perry Fox 2  reels ....  Mar.    6 

Muddled  Up Charles  Puffy Universal 1  reel 

Mum's  the  Word Charles  Chase Fox 

My  Stars Educational 2  reels ....  Jan.   23 

My  Swedie Neal  Burns Educational 2  reels 

Never  Too  Old Pathe 

Nobody's  Business Lloyd  Hamilton Educational 2  reels 

NoJFather  to  Guide  Him .  .Charles  Chase Pathe 2  reels ....  Sept.    5 

Number  One  Society,  A. .  ."East  Side.West  Side"Fox 

Nursery  Troubles Edna  Marian Universal 2  reels Oct.   24 

Nuts  and  Squirrels "  Aesop  Fable  " Pathe 1  reel 

Off  His  Beat : Walter  Hiers Educational 2  reels Sept.  12 

Officer  No.  13 Eddie  Gordon Universal 1  reel 

Officer  of  the  Day Special  Cast Fox 2  reels ....  Feb.  13 

Oh  Buster Arthur  Trimble Universal 2  reels. . .  .Nov.    7 

On  Edge Lige  Conley Educational 2  reels 

On  the  Links "  Fat  Men" F.  B.  0 2  reels 

On  Thin  Ice "Mutt  &  Jeff" Hal  Hodes 1  reel Mar.    S 

One  Wild  Night NeelyJEdwards Universal 1  reel 

One  Wild  Ride "  Our  Gang" Pathe 2  reels    . .  .Dec.  12 

Only  Son,  The Paul  Parrott Pathe 

Oo-La-La Bobby  Vernon Educational 2  reels 

Or  What  Have  You Alberta  Vaughn F.  B.  0 2  reels 

Over  There-Abouts Mack  Sennett Pathe 2  reels 

Page  Me Special  Cast Educational 2  reels Feb.  27 

Painless  Pain Wanda  Wiley Universal 2  reels 

Papa,  Be  Goodl Glenn  Tryon Pathe 2  reels. . .  .Dec.    5 

Parisian  Knight,  A Earle  Foxe Fox 2  reels ....  Dec.  19 

Pawnshop  Politics "  East  Side  " Fox 

Pay  the  Cashier Paul  Parrott Pathe 1  reel Feb.  20 

Peacemakers,  The "  Helen  &  Warren  "..Fox 2  reels. . .  .Nov.    7 

Peggy  in  a  Pinch "Sheiks  and  Shebas". Davis  Dist 2  ree  s 

Peggy's  Heroes "Sheiks  and  Shebas" .  Davis  Dist 2  reel  %.  . . .  Oct.   10 

Peggy's  Pests "Sheiks  and  Shebas" .  Davis  Dist 2  reeis 

Peggy's  Putters "Sheiks  and  Shebas" .  Davis  Dist 2  reels 

Perfect  Lie,  The Neely  Edwards Universal 1  reel 

Phoney  Express,  The Charles  Puffy Universal 1  reel Mar.  13 

Pie  Eyed  Pie "  Krazy  Kat  " Winkler  (S.  R.) 1  reel 

Pike's  Pique Alberta  Vaughn Film  Book.  Offices. .    2  reels 

Piping  Hot Al  Alt Universal 2  reels ....  Oct.   10 

Pleasure  Bent Charles  Puffy Universal 1  reel 

Pleasure  Bound Lige  Conley Educational 2  reels ... .  Aug.  22 

Polar  Baron,  The Fox 


Feature  Star  Distributed  by       Length     Reviewed 

Prep  School Arthur  Lake Universal 1  reel 

Punch  in  the  Nose,  A .  .  .  .  Special  Cast Pathe 2  reels ....  Oct.    3 1 

Quick  Service Cliff  Bowes Educational 1  reel.  .  . .    Mar.  20 

Rah,  Rah,  Heidelberg "Van  Bibber  "   Fox 

Rainbow's  End,  The "  Felix  the  Cat  " Educational 1  reel Dec.  19 

Rainy  Knight,  A Pathe 2  reels 

Raisin'  Cain Big  Boy Educational 2  reels 

Raisin'  Trouble Arrow 2  reels .    ... 

Reporter,  The "  Van  Bibbers  " Fox 

Roomers  Afloat Jack  Cooper Bischoff  (S.  R.) 2  reels.  .  .  ."Oct.    31  ' 

Run  Tin  Can Burns-Steadman Educational 2  reels ....  Feb.  20 

Salty  Sap,  A Billy  Dooley Educational 2  reels 

Salute Alice  Ardell Film  Book.  Offices... 2  reels 

Saturday  Afternoon Harry  Langdon Pathe 3  reels ....  Feb.     6 

Saving  a  ^af  e Jimmy  Aubrey F.  B.  0 2  reels 

Say  It  With  Love Edna  Marian Universal 2  reels 

Scandal  Hunters Al  Alt Universal 2  reels 

Scrambled  Eggs Special  Cast Educational 1  reel Oct.    17 

Scratching  Through Cliff  Bowes Educational 1  reel 

Sea  Scamps Big  Boy Educational 2  reels. . .  .Feb.  13- 

Shoes Special  Cast Fox 2  reels ....  Aug.  29 

Shore  Shy Dooley- Joyce Educational 2  reels 

Should  Sailors  Marry Clyde  Cook Pathe 2  reels ....  Nov.  14 

Sky  Bound Al.  St.  John Educational 2  reels 

Sky  Hooks Educational 1  reel 

Sky  Jumper,  The Earle  Foxe Fox 2  reels 

Slippery  Feet Bobby  Vernon Educational 2  reels ....  Oct.   31 

Slow  Down Cliff  Bowes Educational 1  reel Nov.  28 

Smash  Up,  The "  The  Gumps  " Universal 2  reels 

Soapsuds  Lady,  The Alice  Day Pathe 2  reels ....  Nov.  28 

Social  Triangle,  A "  O.  Henry  " Fox 

Soft  Pedal Charles  Parrott Pathe 1  reel Feb.   13 

Solid  Ivory Mohan-Engle Pathe 1  reel Oct.    17 

So  Long  Bill Billy  West Arrow 2  reels 

Some  Baby Kerr  King Cantor  &  Brandell 

Somebody's  Wrong Bowes-Newman Educational 1  reel 

Somewhere  in  Somewhere  Special  Cast Pathe 2  reels ....  Sept.  26 

So's  Your  Old  Man Alberta  Vaughn Film.  Book.  Offices. .  .2  reels 

So  This  is  Paris Neeley  Edwards Universal 1  reel 

Spanish  Love "  Aesop  Fable  " Pathe 1  reel Mar.  13 

Spanking  Breezes Alice  Day Pathe 2  reels ...    Mar.  20 

Speedy  Marriage,  The. .  .  .  Wanda  Wiley Universal 2  reels ....  Nov.  14 

Spooky  Spooks Bischoff    S.  R.i 2  reels.  .  .  .Sept.  12 

Spot  Light Lige  Conley Educational 2  reels ....  Oct.    24 

Starvation  Blues Clyde  Cook Pathe. .      2  reels.  .  .    Dec.   19 

Stranded Edna  Marian Universal 2  reels    .     Sept.    5- 

Strong  for  Love Special  Cast Fox 2  reels 

Sweet  and  Pretty Bowes-Marlowe Educational 1  reel 

Sweet  Marie Special  Cast Fox 2  reels  . . . .  Aug.   2!) 

Sweet  Pickle,  A : Alice  Day Pathe 2  reels    .      Oct.    24 

Tailoring "Fat  Men  " F.  B.  O 2  reels 

Take  the  Heir Charles  Fuffy Universal 1  reel  April     3 

Take  Your  Time Ralph  Graves Pathe 2  reels ... .  Nov.  21 

Taxi  War,  A Eddie  Gordon Universal 2  reels.  .  .    Oct.    31 

Tea  for  Love B'way  Dist.  Corp . . .  .2  reels 

There  He  Goes Harry  Langdon Pathe 3  reels .  . 

Three  Blind  Mice "  Aesop's  Fables  " . . . .  Pathe 1  reel Jan.   23 

Three  Wise  Goofs "Fat  Men  " F.  B.  O 2  reels 

Tight  Cargo Charles  Puffy Universal 1  reel Jan.   30 

Time  Flies Lupino  Lane Educational 2  reels . ...  Feb.     6- 

Tin  Ghost,  The Lige  Conley Educational 2  reels 

Tonight's  The  Night Bowes-Bradley Educational 

Too  Many  Babies Darling-King Universal 2  reels 

Too  Many  Relations "  Helen  and  Warren  "  Fox 2  reels 

Too  Much  Mother-in-Law. Constance  Darling ....  Universal 2  reels ...  .  Sept.  1 2 

Tourist,  The Johnny  Arthur Educational 2  reels ...   Aug.  15 

Transients  in  Arcadia ....  Special  Cast Fox 2  reels ...   Oct.   31 

Trimmed  in  Gold Special  Cast Pathe 2  reels ....  Feb.  20 

Tune  Up Charles  Puffy Universal 1  reel Mar.     6 

Two  Lips  in  Holland Fox 

Ugly  Duckling,  The "  Aesop  Fable  " Pathe 1  reel Sept.  26- 

Ukelele  Sheiks Glenn  Tryon Pathe 

Uncle  Tom's  Gal Edna  Marian Universal 2  reels ....  Oct.      3 

Understudy,  The Arthur  Lake Universal 1  reel 

Uneasy  Three,  The Charles  Chase Pathe 2  reels ....  Nov.  21 

Unfriendly  Enemies Jas.  Finlayson Pathe 1  reel 

Up  in  the  Air "  Aesop  Fable  " Pathe 1  reel 

Wandering  Papas Clyde  Cook Pathe 2  reels 

Wandering  Willies Special  Cast Pathe 2  reels ...   April    3 

Watch  Out Bobby  Vernon Educational 2  reels ....  Aug.  29 

Weak  But  Willing Walter  Hiers Educational 2  reels ....  Dec.  13 

Westward  Ho Chas.  Puffy Universal 1  reel Oct.     9 

What's  the  World  Coming 

To Clyde  Cook Pathe 2  reels ....  Jan.  23 

What's  Up Cliff  Bowes Educational 1  reel Dec.  12 

When  Hell  Froze  Over. .  .Hal  Hodes 1  reel Feb.  20 

Whispering  Whispers Pathe 2  reels Jan.  30 

Whistling  Lions Parrott-Ralston Pathe 1  reel 

Whoa  Emma Jimmie  Adams Educational 2  reels ....  April    3 

Who's  Which Cliff  Bowes Educational 1  reel Oct.    10 

Wicked  City,  The "  Aesop  Fable  " Pathe 1  reel Feb.  27 

Wide  Open  Faces Ralph  Graves Pathe 2  reels ...  .  Jan.  23 

Wife  Tamers Cook-L.  Barrymore  .  .  .  Pathe 2  reels  ....  April    3- 

Wildcats  of  Paris "  Aesop  Fable  " Pathe 1  reel Nov.  2! 

Windjammers,  The "Aesop  Fable  " Pathe 1  reel Feb.  20 

Window  Dummy,  The . .  .  .Ralph  Graves Pathe 2  reels ....  Dec.  19 

Winning  Pair,  A Wanda  Wiley Universal 2  reels ....  Oct.   24 

Wireless  Lizzie Walter  Hiers Educational 2  reels ....  Mar.  13 

Woman  of  Letters,  A Helen  and  Warren  "Fox 2  reels ....  Mar.    6 

Working  for  the  Rest Johnny  Sinclair Bischoff  (S.  R.) 2  reels Oct.   3 1 

Wrestler,  The Earle  Foxe Fox 2  reels.  . .  .Aug.  29 

Yearning  for  Love Wanda  Wiley Universal 2  reels ...  .  April    3- 

Yes,  Yes,  Babette Bobby  Vernon Educational 2  reels ....  Dec.  19 

Your  Husband's  Past Special  Cast Pathe 2  reels ....  Feb.   13 

Your  Own  Back  Yard "  Our  Gang  " Pathe 2  reels Oct.     3 


Short  Subjects 


Feature  Distributed  by       Length     Reviewed 

Ace  of  Spades  (Serial) William  Desmond Universal 10  episodesOct.   24 

All  Astride  (Sportlighf) Pathe 1  reel Jan.   30 

All  for  a  Girl Buddy  Messinger. .  .  .B'way  Dist.  Co 2  reels 

All  for  a  Queen Hal  Hodes 1  reel Feb.  20 

All  Tied  Up "Fat  Men" Film  Book.  Offices... 2  reels 

All  Wool Mohan-Engle Pathe 1  reel Oct   31 

Amazing  Mazie Alberta  Vaughn F.  B.  0 2  reels Oct.   24 

America  Today  (Variety) Fox 1  reel 


1636 


Motion     Picture     N  e  w  s 


Feature 
Amundsen  Polar  Flight,  The. 


Distributed  by        Length     Reviewed 

Pathe 3  reels Nov.  21 

Angel  us,  The 7 Cran  field    &    Clarke 

(S.  R.) I  reel 

Animated  Hair  Cartoons  (Series) Red  Seal  Pict I  reel Jan.  30 

Animated  Hair  Cartoon  No.  4 Red  Seal 1  reel Feb.  27 

Are  Parents  Pickles? Parrott-Ralston Pathe 1  reel 

At  Home "  Our  Gang  " Pathe 2  reels 

Baby  Be  Good "  Juvenile  " Educational .3  reels ....  Oct.    24 

Bar-G  Mystery  (Serial) Pathe 

Barrier  Busters  (Sportlight) Pathe 1  reel Sept.  12 

Bed  Time  Stories Sierra  Pictures 2000  feet 

Belgium  Today  (Variety) Fox  1  reel 

Big  Game  (Mustang) Universal   2  reels ....  Feb.  20 

Boundary  Line,  The  (Mustang  Series) Universal 2  reels.  . .  .Oct.   31 

Breakin'  Loose  (Mustang  Series) Universal 2  reels ....  Dec     5 

Burkhardt's  Plastic  Film Tiffany 1  reel 

Burmah  Blues Hal  Hodes 1  reel Feb.  27 

Call  of  Hazard,  The  (Fred  Humes) Universal 2  reeN 

Canary  Islands  (Variety) Fox I  reel 

Casey  of  the  Coast  Guard  (O'Hara-Ferguson) .  .  .  Pathe Serial Feb.  20 

Clever  Feet  ^Sportlight) Pathe 1  reel 

Colorful  Fashions  From  Paris  (Novelty) Educational 1  reel Mar.    6 

Criss  Cross  Cruize,  A  (Hodge  Podge) Educational 1  reel Mar.  13 

Crook  Buster,  The  (Mustang) Universal 2  reels 

Cuba  Steps  Out  (Variety) Fox 1  reel 

Dacing  Around  the  World  (Variety) Fox 1  reel 

Dixie  Doodle  (Sportlight) Pathe 1  reel Mar.  27 

Egypt  Today Fox 1  reel Feb.    13 

Emergency  Man,  The ....  Edmund  Cobb Universal  2  reels 

Fade  Away  Foster  (Mustang) Universal 2  reels 

Fight  Within,  The George  Larkin Universal 2  reels 

Film  Facts  (Series  No.  1) Red  Seal  Pict 1  reel Jan.   JO 

Fish  for  Two Red  Seal 1  reel Feb.  27 

Flame  Fighter,  The  (Serial)Herbert  Rawlinson .  .  . Rayart 10  episodes 

Flaming  West,  The  (Mustang  Series) Universal 2  reels 

Flashes  of  the  Past Pathe 2  reels 

Flirting  With  Death Red  Seal  Pict 2  reels Sept.  26 

From  A  to  Z  Thru  Filmdom"(Hodge  Podge) Educational 1  reel 

Giraffe's  Long  Neck,  The.  .". F.  B.  O 1  reel 

Gold  Trap,  The  (Mustang  Series) Universal 2  reels.  ..  .Oct.    10 

Great  Arena,  The  (Sportlight) Pathe 1  reel Mar.    6 

Green  Archer,  The  (Serial)  Ray-Miller Pathe io  episodes . .  .Dec      5 

Grinning  Fists  (Fred  Humes) Universal 2  reels 

Gunless  Bad  Man,  The Universal 2  reels 

Happy  Hunting  Grounds,  The  (Sportlight) Pathe 

Hearts  of  the  West Edmund  Cobb Universal 2  reels ....  Feb.     t> 

Her  First  Night  in  Philadelphia Cranfield  &  Clarke.  .2  reels 

Hero  of  Piperock Corbett-Holmes Universal 2  reels ....  Jan.   30 

His  Pal Chester6eld  M.  P.  Co. 

/c    p  \  2  r'eels 

IJRemember Short  Films  Syn.'.  ...2  reels Sept.  26 

In  a  China  Shop  (Variety) Fox 1  reel 

Iron  Trail  Around  (Variety)    Fox 1  reel Dec.  26 

Just  Cowboys  (Mustang  Series ) Universal 2  reels  ....  Oct.    10 

Knickknacks  of  Knowledge  (Hodge  Podge) ....  Educational 1  reel Nov.  11 

Leaps  and  Bounds  (Sportlight) Pathe 1  reel Mar.  1 3 

Life's  Greatest  Thrills Universal 2  reels  ....  Sept.  26 

Lightning  Hutch  (Serial) Arrow 

Lightnin'  Strikes Tennek  Film  Corp ...  2  reels 

Love  Fighter  (dog) Chesterfield  (S.  R.) .  .2  reels 

Magic  Hour,  The Cranfield  &  Clark 1  reel Dec.   IS 

Magical  Movies  (Hedge  Podge) Educational 1  reel 

Man  With  a  Scar,  The  (Fred  Humes) Universal 2  reels ....  Jan.   30 

Marionettes  (Hope  Hampton) Educational 1  reel Dec.     5 

Marvels  of  Motion  (Series) Red  Seal  Pict 1  reel Sept.    5 

Menace  of  the  Alps,  The Universal 1  reel Mar.  27 

Montana  of  the  Range Josie  Sedgwick Universal 2  reels ....  Feb.     6 

Mother  Goose's  Movies  (Hodge  Podge) Educational 1  reel Feb.     6 

Mountain  Molly  O  (Mustang) Universal 2  reels 

Mountain  of  the  Law,  The  (Variety) Fox 

My  Bonnie  (Ko-Ko  Series) Red  Seal  Pict 1  reel Oct.      3 

My  Own  Carolina  (Variety) Fox 1  reel Aug.  29 

Neptune's  Domain  (Hodge  Podge) Educational 1  reel 

No  Woman's  Land Hal  Hodes 1  reel Feb.  27 

Off  Shore  Trails  (Variety) Fox 1  reel 

One  Wild  Time  (Corbett  &  Holmes) Universal 2  reels ....  Mar.  27 

Outings  For  All  (Sportlight) Pathe 1  reel 

Parisian  Modes  in  Color Educational 1  reel Jan.   30 

Perils  of  the  Wild  (Serial) Universal 10  episodes 

Poland-A  Nation  Reborn  (Variety) Fox 1  reel 

Queen  of  the  Hills Josie  Sedgwick Universal 2  reels 

Quick  on  the  Draw  (Fred  Humes) Universal 2  reels 

Raid,  Th6  (Mustang  Series) Universal 2  reels. . .  .Oct.    10 

Range  Law  (Mustang  Series) Universal 2  reels ....  Nov.  23 

Rider  of  the  Pass  (Mustang  Series) Universal 2  reels 

Ridin'  for  Love  (Jack  Mower) Universal 2  reels 

River  Nile,  The  (Variety) Fox 1  reel Nov.  28 

Road  From  Latigo,  The  (Mustang  Series) Universal 2  reels ....  Oct.    17 

Runaway  Taxi,  A  (Stereoscopik) Pathe 1  reel Oct.     3 

Rustlers  of  Boulder  Canyon, The(Mustang  Series)  Universal 2  reels ....  Nov.  21 

Rustler's  Secret  The  (Mustang) Universal 2  reels 

Rustlin'  Kid,  The  (Mustang  Series) Universal 2  reels 

Scarlet  Streak,  The  (Serial)  Jack  Daugherty ....  Universal 10  episodes 

Scotty  of  the  Scouts  (Serial) Rayart Serial 

Searchlight  (Issue  C)   Red  Seal 1  reel Mar.    6 

Shadows  of  the  Tiger Tennek  Film  Corp ...  2  reels 

Shakespeare  (Gems  of  the  Screen) Red  Seal 1  reel 

Shooting  at  Time  (Sportlight) Pathe 1  reel 

Shootin'  Wild  (Mustang  Series) Universal 2  reels ....  Oct.   24 

Silvery  Art Red  Seal 2  reels ....  Sept.  26 

Sky  Skidder,  The Bischoff 10  episodes 

Sky  Tribe,  The  (Variety) Fox 1  reel 

Songs  of  England  (Music  Film) Pathe 

Songs  of  Ireland  (Music  Film) Pathe 1  reel 

Songs  "of  Scotland  (Music  Film) .  .  > Pathe 1  reel 

Soul  of  the;  Cypress Red  Seal 1  reel Feb.  27 

Starting  an  Argument  (Sportlight) Pathe 1  reel 

Story  Teller,  The  (Hodge  Podge) Educational 1  reel Oct.      3 

Strenuous  Life,  The  (Sportlight) Pathe 1  reel Feb.  20 

String  of  Diamonds  (dog) Chesterfield  (S.  R.)..2  reels 

Sweden  Today '(Variety)  Fox 1  reel 

Taking  Chances  (Mustang  Series) Universal 2  reels 

Then  and  Now  (Sportlight) Pathe 1  reel 

Tiger  Hunt,  The Hal  Hodes 1  reel Feb.  20 

Toiling  for  Rest  (Variety) Fox 1  reel 

Too  Manv  Bucks  (Mustang  Series) Universal 2  reels.  . .  .Nov.  21 

Top  Hani  (EdmundVCobb) Universal 2  reels ....  Dec.  19 

Tricked  (Mustang  Series) Universal 2  reels ....  Sept.  12 

Uncle'Tom's'Cabm F.  B.  O 1  reel 

Uprising  Generation  (Sportlight) Pathe 1  reel Feb.     6 

Vanishing  Millions Sierra  Pictures Serial 

Walloping  Wonders  (Sportlight) Pathe 1  reel 

What  Price  Touchdown  (Sportlight) Pathe 1  reel 

Whirlpool,  The  (Variety) Fox 1  reel 

White  Paper  (Variety) Fox 1  reel 

With  Pencil,  Brush  and  Chisel  (Variety) Fox 1  reel 


Feature  Star  Distributed  by       Length     Reviewed 

Wild  Beasts  of  Borneo Educational 2  reels ....  Sept.  12 

Wild  West  (Serial)  Ferguson- Mulhall Pathe 10  episodes. Sept.  12 

Winged  Rider,  The Edmund  Cobb Pathe 2  reels Feb.   13 

Winking  Idol,  The  (Serial) Desmond-Sedgwick  .  .  Universal 10  episodesMar.  20 


Coming  Attractions 


Feature  Star  Distributed  by  Length      Reviewed 

30  Below  Zero Buck  Jones Fox 

Accused Special  Cast Inde.  Films 5000  feet . .  Jan.   16 

Aloma  of  the  South  Seas .  .  Gilda  Gray Paramount 

Altars  of  Desire Special  Cast M-G-M 

Amateur  Gentleman.  The  .  Richard  Barthelmess. .  First  National 

An  American  Tragedy ...  Paramount 

Apache  Princess Wilson-Gerber Davis  Dist.-Vital 

Ancient  Mariner,  The  ....  Special  Cast Fox 5548  feet . .  Jan.   30 

Aristocrat  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Arizona  Whirlwind,  The.    Bill  Cody Assoc.  Exhib 

Atlantis First  National 

Auctioneer,  The George  Sidney Fox 

Back  Slapper,  The Special  Cast M-G-M 

Bad  Habits Special  Cast Astor  Dist.  (S.  R.) 

Bankrupt Ginsberg-Kann .  .  .  : 

Barriers  of  Fire Monte  Blue Warner  Bros 

Bat,  The Special  Cast United  Artists 8219  feet.  .Mar.  27 

Battling  Butler Buster  Keaton M-G-M 

Beau  Geste Paramount 

Beauty Special  Cast M-G-M 

Beauty  and  the  Beast Ronald  Colman United  Artists 

Behind  the  Screen Special  Cast M-G-M 

Bellamy  the  Magnificent .  .Special  Cast M-G-M 

Beloved  Enemy,  The Boyd-Goudal Prod.  Dist.  Corp 

Beyond  the  Trail Bill  Patton Chesterfield    S.  R.)  ..5  reels 

Ben  Hur Special  Cast M-G-M.. 12000  feet.  Jan.    16 

Bigger  than  Barnum's F.  B.  O    

Big  Night,  The Laura  La  Plante Universal 

Big  Parade,  The John  Gilbert Metro-Goldwyn- 

Mayer 12550  feet. Nov.  23 

Blackguard,  The Special  Cast  Lee-Bradford  (S.  R.j  .6937  feet     April    3 

Black  Pirate,  The Douglas  Fairbanks.    ..United  Artists 8200  feet.   Mar.  20 

Border,  Intrigue Frannlyn  Farnum Inde.  Pict.   S.  R.) ..  .   5  reels. .  .Jane     6 

Border  Thunderbolt,  The Assoc.  Exhib 

Border  Women .  Special  Cagt Phil  Goldstone  (S.R.)5000  feet 

Born  to  Battle Tom  Tyler F.  B.  O 5100  feet.. Feb.   13 

Broken  Hearts Special  Cast Jaffe  Art  Film  iS.  R.7500  feet.  .Mar.  20 

Borrowed  Plumes Daw- Welch Arrow 

Boy  Friend,  The John  Hamon Metro-Goldwyn-Mayer 

Broken   Hearts   of   Holly- 
wood   Harlan-Miller Warner  Brothers 

Broken  Homes Lake-Glass Astor  Dist 

Brooding  Eyes Lionel  Barrymore Ginsberg   Dis.    Corp. 

(S.  R) 

Call  in  the  Night,  A Truart  (S.  R.) 

Cat's  Pajamas,  The Bronson-Cortez Paramount 

Charity  Ball,  The Metro-Goldwyn 

Cigarette      Maker's      Ro- 
mance, The Special  Cast M-G-M 

Circus,  The Charles  Chaplin United  Artists 

Cleaner]Flame,  The Louise  Carter Arrow 

Clinging  Vine.VThe Leatrice  Joy P.  D.  C 

College  Widow,  The Syd  Chaplin Warner  Brothers 

Coney 'Island Special  Cast M-G-M 

Courage 'of  Captai^PlumbSpecial  Cast Davis  Dist.-Vital 

Crashing  Through Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Crashing  Timbers Harlan-Dana Universal 

Crazy  Fool,  The M-G-M 

Crystal  Cup,  The Special  Cast First  National 

Cruel  Truth,  The Ginsberg-Kann 

Cyclone  Bob Boh  Reeves   Anchor  Film  Dist 

Cyrano  de  Bergerac Special  Cast Atlas  Dist.  (S.R.).  ..9500  feet.    July   18 

Danger  Line,  The Special  Cast Astor  Dist.  (S.R.) 

Dark  Horse,  The Harry  Carey Prod.  Dist.  Corp  

Daughter  of  th  e  Sioux,  A   .  Wilson-Gerber Davis  Dist.-Vital 5  reel* .  . .  Oct.   24 

Dead  Command,  The Special  Cast M-G-M 

Dead  Man's  Gold Tom  Mix Fox 

Defend  Yourself Dorothy  Drew Dependable  Films .  . .  5000  leet .  .  Jan.     9 

Demon  Rider,  The Ken  Maynard Davis  Dist.-Vital ....  5000  f eet . .  Aug.     2 

Detour Prod.  Dist.  Cotp 

Devil  Horse,  The Rex  (horse) Pathe 

Devil's  Master,  The Fox 

Dice  Woman,  The Priscilla  Dean Prod.  Disl.  Corp 

Do     Clothes     Make     the 

Woman? Mrs.  Valentino  F.  B.  O 

Don  Juan John  Barrymore Warner  Bros 

Don't  Lie  to  Your  Wife .  .  .  Haver-McDonald Arrow 

Don  Juan's  Three  Nights .  Special  Cast First  National 

Don  X Bruce  Gordon B.A.Goodman  (S.R.)5D00  feet.  .Feb.   13 

Door  Mat,  The Warner  Bros 

Duchess  of  'Buffalo,  The . .  Constance  Talmadge .  .First  National 

Duke  of  Black  Butte,  The .  Fred  Humes Universal 

Dumb  Head Tiffany  (S.R.) 6500  feet 

East  cf  the  Setting  Sun. . .Constance  Talmadge.. First  National 

Eden's  Fruit B.  P.  Schulberg  (S.R.) 

Ella  Cinders Colleen  Moore First  National 

Ermine  and  Rhinestone H.  F.  Jans  (S.R.) 

Eve's  Leaves Leatrice  Joy Prod.  Dist.  Corp 

Exquisite  Sinner,  The.  .  .  .Nagel-Adoree Metro-Goldwyn 

False  Steps Special  Cast Paramount 

Fangs  of  Fate Bill  Patton Chesterfield  (S.R.)  .  .5000  fet..Feb.    13 

False  Pride Astor  Dist 

Family  Upstairs,  The Fox 

Fascinating  Youth Junior  Stars Paramount Mar.  13 

Fast  Life  in  New  York ....  Special  Cast M-G-M 

Fifth  Horseman,  The Lee-Bradford  (S.  R.) 

Fighting  Boob,  The Bob  Custer F.  B.  O 

Fighter's  Paradise,  The.  .Rex  Baker Phil  Goldstone 5000  feet 

Fighting  Courage Ken  Maynard Davis  Dist.-Vital ....   5  reels .  .  .  July   1 1 

Fighting  Fate Billy  Sullivan Rayart  (S.  R.) 4991  feet .  .  Feb.     6 

FiRhtint;  Foundling,  The.  .Jack  Hoxie Universal 

Fighting  Heart,  The Frank  Merrill Bud     Baxsky     Prod. 

(S.R.) 5000  feet 

Fighting  Smile,  The Bill  Cody Inde.  Pict.  Corp.(SJL)  4630  feet 

Fig  Leaves Fo  x 

Fine  Manners Gloria  Swanson Paramount 

Flames Special  Cast M-G-M 

Flaming  Forest,  The M-G-M 

Flaming  Frontier,  The Special  Cast Universal 

Flashing  Heels Bill  Cody Assoc.  Exhib 


April    10,     19  2  6 


1637 


Feature  Star  Distributed  by       Length     Reviewed 

Flashing  Steeds Bill  Patton Chesterfield  (S.  R.K.5000  feet.  .Feb.  27 

Fleet  Foot Marilyn  Mills Davis  Dist.-Vital 

Flight  to  the  Hills,  The Paramount 

Flying  Mail,  The Al  Wilson Asso.  Exhib 

Flyin'  Thru Al  Wilson Davis  Dist.-Vital Wot.    7 

Flying  Fool,  The Dick  Jones Sunset  Prod.  (S.  R.) 

Forbidden  Trails Bill  Cody Assoc.  Exhib 

Forest  of  Destiny,  The Gotham  Prod.  (S.  R.) 

Forever  After Corinne  Griffith First  National 

Fort  Frayne Ben  Wilson Davis  Dist 5000  feet . .  Ang.  29 

Four  Feathers Richard  Barthelmess..  First  National 

Four  Stragglers,  The Special  Cast M-G-M 

Friends Special  Cast Vitagraph 

Frisco  Sal Special  Cast M-G-M 

Frivolity B.  P.  Schulberg  (S.R.) 

Galloping  Dude,  The Franklyn  Farnum Inde.  Pict.  Corp.(S.R.)  4700  feet 

Gambling  Chaplain,  The.  .Special  Cast M-G-M 

Galloping  Cowboy,  The . .  . Bill  Cody Assoc.  Exhib 

Garden  of  Allah,  The N.   Talmadge-R.   Col- 
man  United  Artists 

Garden  of  Eden,  The Special  Cast M-G-M 

Get  Off  the  Earth Raymond  Griffith Paramount 

Glorifying  the  American  Girl Paramount 

Going  Crooked Special  Cast Fox 

Gold  Hunters,  The David  Butler Davis  Dist.-Vital 6500  feet . .  Nov.     7 

Goose  Man,  The Special  Cast M-G-M 

Great  Deception,  The First  National 

Greater  Glory,  The Special  Cast First  National 

Greatest  Show  on  Earth Paramount 

Great  Jewel  Robbery Herbert  Rawlinson .  . .  Dependable  Films . . .  4800  feet . .  Jan.     9 

Grey  Vulture,  The Ken  Maynard Davis  Dist.-Vital 

Gulliver's  Travels Universal 

Hairpin  Duchess,  The ....  Special  Cast M-G-M 

Hands  Across  the  Border. Fred  Thomson F.  B.  O 

Harem  Girl,  The Special  Cast Astor  Dist.  (S.  R.) 

Haunted  Range,  The Ken  Maynard Davis  Dist.-Vital Sept.  2* 

Haven,  The Special  Cast M-G-M 

Her  Big  Adventure Special  Cast Kerman  (S.  R.) 4800  feet . .  Jan.   J « 

Her  Big  Night Laura  La  Plante Universal 

Her  Honor,  The  GovernorPauline  Frederick .  .  .  .  F.  B.  O 

Her  Next  Steps Ginsberg-Kann 

Here  He  Comes Earle  Douglas Sierra  Pictures 5000  feet 

Here  He  Comes Richard  Talmadge ....  Universal 

Highbinders,  The Bill  Tilden Assoc.  Exhib 

High  Society Tom  Mix Fox 

His  Woman Special  Cast Whitman  Bennett ...  7  reels 

Horses  and  Women B.  P.  Schulberg 

House  Behind  the  Hedge Ginsberg-Kann 

Human  Mill,  The Special  Cast M-G-M 

Hurricane,  The Special  Cast Truart  (S.  R.) 

I  Can  Do  It Special  Cast M-G-M 

I'll  Tell  the  World Olmstead-Arthur M-G-M 

Imposter,  The Evelyn  Brent F.  B.  O 

Inevitable        Millionaires, 

The M.  Moore-Devore ....  Warner  Bros 

In  His  Arms Special  Cast M-G-M  

In    Praise    of    James 

Carabine Special  Cast M-G-M 

In  the  Third  Degree Ginsberg-Kann 

In  to  Her  Kingdom Corinne  Griffith First  National 

Jason Special  Cast M-G-M 

Justice  of  the  Far  North C.  B.  C.  (S.  R.) 5500  feet 

Kid  Boots Eddie  Cantor Paramount 

Kid  Gloves Johnny  Hines First  National 

Killer,  The Marilyn  Mills Davis  Dist.-Vital 

La  Boheme Gish-Gilbert Metro-Goldwyn 8781  feet.  .Mar.  13 

Lady  of  the  Harem,  The.  .Special  Cast Paramount 

Lady  of  Leisure Special  Cast M-G-M 

Lawful  Cheater,  The Bow-McKee B.  P.  Schulberg 4946  feet . .  Jan.     9 

Lawless  Love Al  Ferguson Davi-  Di-t.-Vital 

Lawless  Trails Bruce  Gordon B.A.Goodman  (S.R.) .  5000  feet . .  Feb.  20 

Lawless  Valley Bill  Cody Assoc.  Exhib 

Law  or  Loyalty Lawson  Harris Davis  Dist.  Div 4800  feet . .  Nov.  14 

Lena  Rivers Special  Cast Arrow 6521  feet 

Les  Miserables Universal 

Life  of  a  Woman Traart  (S.  R.) 6500  feet 

Lightnin' Tiffany  (S.  R.) 6500  feet 

Lightning  Jack Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Lightning  Passes,  The . . . .  Al  Ferguson Fleming  Prod.  (S.  R.) 

Lights  of  Mo jave,  The Ken  Maynard Davis  Dlst.-Vital 

Lily,  The Fox 

Little  Journeys 

Little  Firebrand,  The Edith  Thornton Arrow  Pictures 5007  feet . .  Dec.  12 

Long  Odds Marilyn  Mills Davis  Dist.  Div 

Lord's  Referee,  The Fox 

Love — the  Magician Paramount 

Lover's  Oath,  A Ramon  Novarro Astor  (S.R.) 5800  feet . .  Oct.    17 

Love's  Blindness Starke-Moreno M-G-M 

Love  Thief,  A Kerry-Nissen Universal 

Lovey  Mary Bessie  Love M-G-M 

Loyalties Special  Cast Fox 

Lunatic  at  Large,  The  ....  Leon  Errol Firsi  National 

Lure  of  the  West Eileen  Sedgwick Chesterfield  (S.R.) 

Lying  Wivas Soecial  Cast Ivan  Abramson  (S.R.)7  reels ....  May     2 

Lying  Truth,  The Milton  Sills First  National 

Man  and  the  Moment Metro-Goldwyn 

Man    With    a    Thousand 

Faces Special  Cast M-G-M 

Mantrap Paramount 

Mare  Nostrum Soecial  Cast    M-G-M 11000  feet. Feb.  27 

Married Special  Cast Jans  (S.  R.) 5772  feet.  .Mar.  13 

Married  Cheats  Fox 

Marrying  Money Truart  (S.R.) 5800  feet 

Memories Ramon  Novarro M-G-M 

Men  of  the  Night Ginsberg-Kann 

Men  of  Steel Milton  Sills First  National 

Message  to  Garcia.  A .  .  . .  Special  Cast M-G-M 

Midnight  Flames Columbia  Pict.  (S.  R.) 

Midnight  Special Truart  (S.  R.) 

Million  Dollar  Doll Assoc.  Exhib 

Millionaire  Policemen ....  Special  Cast Ginsberg  Dist.  (S.  R.) 

Mismates Doris  Kenyon First  National 

Miss  318 Special  Cast M-G-M 

Miss  Nobody Anna  L.  Nilsson First  National 

Modern  Musketeer,  A Gene  Corrado Bud  Barsky  (S.R.)  . .  .5000  feet 

Morgansons  Finish Special  Cast Tiffany  (S.  R.) 6500  feet 

Mr.  Battling  Butler Buster  Keaton M-G-M 

My  Lady  of  Whims Clara  Bow Arrow 6089  f eet .  .  Jan.   23 

My  Neighbor's  Wife Herbert  Rawlinson .  .  .  Davis  Dist.-Vital 

Mystery  Club,  The Matt  Moore Universal 

Mysterious  Island Special  Cast M-G-M 

Mystery  Lady,  The Special  Cast M-G-M 

Naughty  Cinderella Pola  Negri Paramount 

Nell  Gwyn Dorothy  Gish Paramount 9  reels Feb.     6 

Nervous  Wreck,  The Prod.  Dist.  Corp 

Night  Watch,  The Special  Cast Truart  (S.  R.) 


Feature  Star  Distributed  by       Length     Reviewed 

Wine  and  3-5  Seconds Charles  W.  Paddock.. A.  G.  Steen,  Inc 5600  feet   .Nov.  12 

Nocturne Special  Cast M-G-M 

North  of  Nome Special  Cast Arrow 5491  feet     . 

OhlBaby Little  Billy Universal..     .    . 

Old  Ironsides Paramount .... 

Old  Soak,  The Jean  Hersholt Universal 

Open  Book Special  Cast M-G-M 

Ordeal,  The Soecial  Cast M-G-M  .... 

Padlocked Special  Cast Paramount 

Palace  of  Pleasure Fox 

Pals  First Special  Cast First  National." !  .'.'.'.'.'.'.'.'.'. 

Paris Charles  Ray-E.Boardman  Metro-Goldwyn 

Paris  at  Midnight Special  Cast Prod.  Dist.  Corp 

Partners  Again Sidney-Carr United  Artists 

Passionate  Youth Special  Cast Truart  (S.R.) 6  reels .      July   i i 

Peggy  Takes  a  Chance .  .  .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Chinatown Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Danger Peggy  O'Day Davis  Dist.-Vital 

Peggy  From  HeadquartersPeggy  O'Day Davis  Dist.-Vital 

Peggy  on  the  Job Peggy  O'Day Davis  Dist.-Vital ! 

Peggy  of  the  Secret  ServicePeggy  O'Day Davis  Dist.-Vital 

Peggy  Scores  a  Victory .  .  .  Peggy  O'Day Davis  Dist.-Vital 

Peggy  Under  Orders Peggy  O'Day Davis  Dist.-Vital 

Pelican,  The Fox 

Perch  of  the  Devil Universal ........  . 

Phantom  Bullet,  The Hoot  Gibson Universal 

Pigs Fox 

Plumes Special  Cast M-G-M 

Poker  Faces Special  Cast Universal 

Poor  Girl's  Romance,  A.  .Special  Cast Film  Book.  Offices 

Prince  of  Pilsen Special  Cast Prod.  Dist.  Corp 

Prisoners  of  the  Storm .  .  .  House  Peters Universal 

Prowlers  of  the  Night ....  Fred  Humes Universal 

Puppets Milton  Sills First  National 

Pursued Dorothy  Drew Dependable  (S.  R.) . .  5000  feet.  .Nov.  14 

Quality  Street Metro-Goldwyn 

Quo  Vadis Emil  Jannings First  National Nov.  28 

Red  Clay William  Desmond ....  Universal 

Red  Kimona,  The Mrs.  Wallace  Reid .  .  .  Davis  Dist.-Vital Jan.     2 

Red  Mill,  The Marion  Davies M-G-M 

Red  Signals Ginsberg-Kann 

Remember Columbia  Pictures 

Return  of  Peter  Grimm Fox 

Return  of  a}Soldier Siecial  Cast Metro-Goldwyn 

Revillon Warner  Bros 

Rise  and  Fall  of  Jesse  James J.  S.  Woody 

Road  That  Led  Home,  The Vitagraph 

Roaring'Crowd,  The F.  B.  O 

Rogue's  Riches Special  Cast Astor  Dist.  (S.  R.) 

Rolling  Home Reginald  Denny Universal 

Romance  a  la  Carte Richard  Dix Paramount 

Romance  of  an  Actress Chadwick 

Ropin'  Venus,  The Josie  Sedgwick Universal 

Rough  Riders,  The Paramount 

Rust Special  Cast M-G-M 

Sagebrush  Lady,  The. Eileen  Sedgwick. ' Chesterfield  M.P.  Corp.  5000  feet .  Feb.    6 

Sailors'  Wives First  National 

Salvage Truart  (S.R.) 5800  feet 

Scarlet  Letter,  The Lillian  Gish M-G-M 

Sea  Wolf,  The Ralph  Ince Ralph  Ince  Prod 7500  feet.  .Dec.  19 

Self  Defense Aileen  Percy Arrow  Film  Corp 

Senor  Daredevil Ken  Maynard First  National 

Separate  Rooms Special  Cast Fox 

Set-up,'The Art  Acord Universal 4600  feet.  .Mar.  27 

Seventh  Bandit,  The Harry  Carey Pathe 6  reels Mar.  27 

Seventh  Heaven Special  Cast Fox 

Seward's  Folly Special  Cast M-G-M 

Shadow  of  the  Mosque .  . .  Odette  Taylor Cranfield    &    Clarke 

/"»''""        ?2-rjgg  %sC  (S.R.) 6200  feet 

Shaiow^of'the  Mosque.  .  .Stewart  Rome Ufa 5750  feet.  .  Dec.  26 

Share  and  Share  Alike...  .  Tane  Novak Arrow 5569  feet. 

She Betty  Blythe Lee-Bradford  (S.  R.)  6800  feet.  .Mar.  27 

Shfnandoah B.  P.  Schulberg  (S.  R.) 

She's  My  Baby Ginsberg-Kann 

Shipwrecked Owen-Schildkraut. . .  .Prod.  Dist.  Corp 

Shootin'  Square Jack  Perrin Ambassador  Pict.(S.R.)5000  feet    .... 

Siegfried Ufa Sept.  12 

Silence H.  B.  Warner Prod.  Dist.  Corp 

Silent  Witness,  The Louise  Lorraine Truart  (S.  R.) 5800  feet. . .  .• 

Silken  Lady,  The Hulette-Hamilton ....  Arrow 

Silken  Shackles Irene  Rich Warner  Bros 

Silk  Hat  Cowboy,  The Tom  Mix Fox 

Silky  Anne Constance  Talmadge .  .First  National 

Silver  Lanterns Special  Cast Arrow 

Silver  Treasure,  The Special  Cast Fox 

Smith  of  Cornell George  Walsh Chadwick 

Son  of  the  Sheik,  The ...  Rudolph  Valentino United  Artists 

Sorrows  of  Satan Special  Cast Paramount 

Sparrows Mary  Pickf ord United  Artists 

Sporting  Lover,  The Conway  Tearle First  National 

Starlight  Ranch Wilson-Gerber Davis  Dist.-Vital 

Star  Maker,  The Dove-Bushman Universal 

Strange  Bedfellows M-G-M 

Subway  Sadie MacKaill-Mulhall ....  First  National 

Sunshine  of  Paradise  Alley  Special  Cast Chadwick  Pict 

Sweet  Daddies Special  Cast First  National 

Sweet  Rosie  O'Grady Columbia  Pict 

Take  It  From  Me Reginald  Denny Universal 

Tale  of  a  Vanishing  People Tiffany  (S.  R.) 6500  feet 

Tardy  Tolliver Hale-King Assoc.  Exhib 

Tavern  Knight,  The John  Barrymore Warner  Bros 

Temptress,  The Garbo-Moreno M-G-M 

Tentacles  of  the  North .  .  .  Special  Cast Davis  Dist.-Vital 

Ten  to  Midnight Prod.  Dist.  Corp 

Texan's  Oath,  The Ken  Maynard Davis  Dis.-Vital 

That  Old  Gang  of  Mine. . .  Maclyn  Arbuckle Dependable  Films . . .  4900  feet . .  Jan.     9 

There  You  Are Nagel-Roberts M-G-M 

Thoroughbred,  The Special  Cast Truart 5481  feet.  .Sept.  19 

Three  Bad  Men Fox 

Three  Pals Marilyn  Mills Davis  Disi.  Vital 4987  feet.  .Dec.  15 

Three  Twins,  The M-G-M 

Thundering  Speed Eileen  Sedgwick Chesterfield 5  reels.  .. . 

Timber  Wolves Ken  Maynard Davis  Dist.-Vital '. .... .  .T^T. 

Tin  Hats M-G-M 

Toilers  of  the  Sea Special  Cast M-G-M 

Tongues  of  Scandal Ginsberg-Kann 

Tongo Special  Cast M-G-M 

Tonio,  Son  of  the  Sierras .  .Wilson-Gerber Davis  Dist.-Vital ....  5000  feet.  .Dec  IS 

Totem' Pole  Beggar,  The .  .Special  Cast Asso.  Exhibit 

Toto Lew  Cody M-G-M 

Trailing  Shadows Edmond  Lowe Fox  Film 

Trapped Elinor  Faire Sierra  Pictures 5000  feet 

Travelin'  Fast Jack  Perrin Ambassador  Pict. 

(S.  R.) 5000  feet 

Travis  Coop,  The Tiffany  (S.  R.) 6500  feet 


1638 


M  c  I  i  o  ii     Ftct  a  r  e     X  c 


Feature  Star 

Tricks Marilyn  Mills . . 

Trip  to  Chinatown,  A Special  Cast    .  . 

True  North,  The Special  Cast .    . 

Uncle  Tom's  Cabin Special  Cast .  .  . 

Unknown  Lover,  The Elsie  Ferguson . 

Unknown  Soldier,  The 

Unknown  Treasures 

Up  and  At  'Em Jack  Perrin 


Distributed  by        Length      Reviewed 

.Davis  Dist.  Div 5  reels Sept.  19 

.Foi 

.  C.  C.  Griffin  Prod 7000  feet ..  Dec.    . 

.  Universal 23 

.  Vitagraph 6895  feet .  .  Wot.  . . 

.P.  D.  C. 


Vengeance  of  Durand,  The 

Volcano,  The 

Volga  Boatman,  The 

Warrior  Gap 

Way  of  an  Eagle,  The 

Web,  The 

Wedding  March,  The . . 

What  Will  People  Say 

What  Price  Glory? 

When  We  Were  Twenty- 
One  

Whispering  Canyon . 
Whispering  Smith.. 
White  Chief,  The .  . . 

White  Fury 

White  Heat 


Irene  Rich 

Bebe  Daniels . . . 

Elinor  Fair 

Wilson-Gerber . . 
Special  Cast.  .  .  . 
Eileen  Sedgwick. 


.  Ginsberg-Kann 

.Ambassador  Pict. 

(S.  R.) 5000  feet 

.  Warner  Bros 

.  Paramount 

.Prod.  Dist.  Corp 

.  Davis  Dist 4900  feet . .  Aug.  23 

.M-G-M 

.  Chesterfield  (S.  R.) ..  5000  feet ..  Feb.   20 

.  Paramount 

.  Metro-Goldwyn 

.Fox 


Special  Cast 

J.Novak-R.Ellis. 

Special  Cast 

Monte  Blue 

Marilyn  Mills.. . . 
Special  Cast 


.M-G-M 

.Ginsberg  Dist.  Corp.  (S.  R.) . 

.P.  D.  C 

.  Warner  Brothers 

.Davis  Dist.-Vital 

M-G-M 


Feature  Star  Distributed  by        Length      Reviewed 

Whole  Town's  Talking.  The. Ed.  Horton Universal 

Wide  Open Dick  Jones Sunset  Prod.  (S.  R.) 

Wife,  The Special  Cast M-G-M 

Wild  Oats  Lane Dana-Agnew Prod.  Dist.  Corp 6500  feet .  .  Mar.  27 

Wilderness  Woman,  The .  Special  Cast First  National 

Win,  Lose  or  Draw Leo  Maloney Artclass  tS.  R.) 5000  feet .  .  April    3 

Winner,  The Charles  Ray Chadwick  (S.  R.) 

Winning  of  Barbara  Worth. Colman-Banky United  Artists 

Wise  Guy,  The James  Kirkwood First  National 

With  Kit  Carson  Over  the 

Great  Divide Special  Cast Sunset  Prod.  (S.  R.) 

Wives  at  Auction Special  Cast Astor  Dist.  (S.  R.) 

Wives  of  the  Prophet Special  Cast Lee-Bradford  (S.R.) .  6600  feet .  .  Jan.     • 

Wolf  Hunters,  The Special  Cast Davis  Dist.  Div 

Wolves  of  the  Air Ginsberg-Kann 

Woman's  Heart,  A Ginsberg-Kann 

Woman  Who  Did  Not  Care Gotham  (S.  R.) 

Women  and  Wives Metro-Goldwyn 

World's  Illusion,  The Metro-Goldwyn 

Worst  Man  of  the  Troop .  .Wilson-Gerber Davis  Dist.  Div 

Worst  Woman,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Yellow  Back,  The Fred  Humes Universal 

Yoke,  The      Special  Cast Warner  Brothers 

Young  April Special  Cast Prod.  Dist.  Corp 

You  Too   Special  Cast    M-G-M   


er  Opinions  onNew  Picti 


,/rm\ 


"The  Sea  Beast"  —  Warners, 
Garrick,  St.  Paul 
Pioneer  Press:  "  'The  Sea 
Beast9  Furnishes  another  setting 
for  the  superb  technique  of  John 
Barrymore  in  portraying  the  re- 
sult of  powerful  forces  that  tend 
to  wreck  men's  souls.  To  those 
who  love  stories  of  the  sea.  the 
picture  will  cast  a  new  light  on 
this  phase  of  life.  To  those  who 
do  not  care  for  the  sea,  it  is 
worth  seeing  for  its  tremendous 
dramatic  climaxes." 

"The      Sea       Beast"  —  Warners, 
Orpheum,  Duluth 
Herald:         John         Barrymore, 

America's  leading  dramatic  actor, 
and  Miss  I '"lores  Costello,  the 
beautiful  daughter  of  Maurice 
Costello,  one  of  the  screen's  great 
stars,  are  creating  a  remarkable 
impression  this  week  in  'The  Sea 
Beast,'  the  Warner  Brothers' 
drama  of  the  sea  and  the  whaling 
days  of  1840.  The  story  is  thrill- 
ing in  action,  seething  in  dramatic 
conflict,  beautiful  in  its  love  theme 
and  tremendous  in  its  setting  and 
expanse.  It  is  probably  the  finest 
dramatic  screen   play  of  the  year." 


"The  Sea  Beast"  —  Warners, 
Stanton,  Philadelphia 
News:  "Crowded  houses  ewi\ 
night  of  last  week  marked  the  first 
showing  of  this  stupendous  film  in 
this  city.  Barrymore  outdoes  him- 
self in  his  characterization  of 
Ahab  Ceeley.  a   New  England  fish 


"Little      Annie      Rooney"     United 
Artists,  Rivoli,  Baltimore 
News:    "Mary   Pickford    has 
turned  to  the  type  of  film  plaj    in 
which  she  held  top  place;   she  tills 
the    ro]  hoyden-    and 

how     she     fills     it  !     'Lit! 
Rooney  is  full   of  fun,  and    it  will 
also   bring   that   old    lump   up    in 
i pi e  of  tin 

Post  :  "Mary  Pickford  in  'Little 
Annie  Unimex  .'at  t  he  Rivoli  this 
week,   -how  g  v.  :  •liable,   in- 

telligent   ai  bic   lilms  can   be 

made  when  done  by  capable  artists 
under    capabli  on." 

Sun:    "Miss   Pickford   plays   her 

in    the    approved    method    she 
has  used  on  m  when 

she  has   ap 

in    tii  -I-    in 

blending  comedy  and  tragedy  with 
nti  intriguing  touch  of  pathos  and 
of  homely   scutum  - 


"Lady  Windermere's  Fan" — War- 
ner, Eastman,  Lockport,  N.  Y. 
Union-Sun:  "The  picture  in  its 
artistic  simplicity,  in  its  sharp, 
strong,  clever  dramatic  touches 
and  in  its  power  to  clutch  the  in- 
terest and  emotions  reveals 
throughout  the  distinctive  touch 
that  marks  the  Lubitsch  produc- 
t  inn-,  abo\  e  others." 


"Lady    Windermere's    Fan" — War- 
ners, Alhambra,   Milwaukee 

Sent  i  ue]  :      "Admirers     of      Krn-t 

Lubitsch  have  new   another  reason 
o     m    there  seems  to  be  nothing 

this  master  director  of  the  screen 
cannot  do.  This  is  because  his 
latest  production,  'Lady  Winder- 
mere's Fan'  is  an  excellent  photo- 
play in  spite  n\  the  skeptics  who 
wagged  mournful  heads  at  the 
thought,  of  Oscar  Wilde's  brilliant 
wit  and  famous  epigrams  trans- 
ferred to  the  screen." 


"Lady  Windermere's  Fan" — War- 
ners, Capitol,  St.  Paul 
Dispatch:  "Yon  would  think 
this  play  of  Wihle's  would  be  the 
last  which  should  be  permitted  to 
lie  done  in  the  movies.  What  is  it 
without  such  lines  as  T  can  resist 
anything  except  temptation  V  Well, 
the  answer  is  that  it  is  still  a  very 
wise,  witty  ami  skillful  entertain- 
ment." 


"Lady  Windermere's  Fan" — War- 
ners, Stacy,  Trenton 
Times:  "Ernst  Lubitsch  has 
triumphed  with  his  production  of 
•|.ad\  \\  indermere's  Fan1  for  War- 
ner    Mmt  hers.      This    remarkable 

n     \  ersi >f     the    brilliant 

Oscat    Wilde   play   mark-  another 

LubitSCh     -Hire--." 


"Lady     Windermere's     Fan — War- 
ners, Eastman,  Rochester 
Joui  na  l      "The    na  me    of    Ernst 

3Ch     ii nneet  ion     with     a 

motion     picture     production     has 
to    mean    much    more    to    the 
average    motion    picture    patrons 
thai     of     the    ordinary     pro- 
lUeh    of    mastery    di- 
rect inn      if      plain      all      the      way 
Windermere's 


"The   Cave   Man"— Warners,   Fen- 
way, Boston 
Hera  Id  i   "  ''I  [an'  is  an 

lingly  amusing  picture,  with 
-harp    and 
authentic  comedy." 


"  The  Cave  Man-"  -  Warners. 
Cameo,  Portsmouth 
Herald  :  "  'The  I  ave  Man.'  the 
\\  arner  Brothers  <  lassie  of  the 
Screen,  which  opened  Sunday  a1 
the  Cameo  Theatre,  proves  that 
women  are  the  -a me  the  world 
over  and  to  be  won  by  caveman 
i  act  ics  at   all  t  imes.     Matt  Moore 

and    Marie    Prevost    are    m  -tarred 

in  this  film  version  of  the  gay  Gil 
ette    Burgess    story,    which    races 
along   at    a    merry  rate  of  speed." 

"Oh!  What  a  Nurse,"  Warners, 
Strand,  Brooklyn 
Eagle:  "It  you  had  -ecu  and 
enjoyed  the  Chaplinesque  cateh- 
as-catch-can  business  in  '(barley's 
\iint'  and  'The  Man  on  the  I'.nx.' 
I  would  make  so  bold  as  to  recom- 
mend that  you  do  not  miss  'Oh! 
What  a  Nurse!'  It  is.  it"  any- 
thing, even  more  hilarious  in  its 
comedic  way  than  either  of  those 
earlier    Warner    screen    tidbits." 


Oh!  What  a  Nurse,"  Warners, 
Minneapolis 
Journal:  "'Oh!  What  a  Nurse' 
in  itself  is  the  sort  of  riotous  and 
swift  moving  slapstick  that  moves 
its  audiences  to  delightful  whoops 
and   squeals  of  mirth." 


"Man  On  The  Box"— Warners, 
Colonial,  Tarboro,  S.  C. 
Southerner:  "Whatever  else  you 
may  neglect,  to  do,  don't  mis-  -<-,■ 
ing  Syd  Chaplin  who  is  -tarring 
in  'The  Man  on  the  Box,'  the  War- 
ner Brothers  Classic  of  the 
Screen;  that  is  if  you  want  to  see 
one  of  the  most  distinctive  com- 
binations of  comedy  and  melo- 
drama e\  er  de\  ised  for  the 
screen." 


"Man      On      the     Box"— -Warners, 
Capitol,  Union,  N.  J. 
Dispatch  :       "A    joj  ride    through 

Laughland,  it'll  get  every  laugh 
\ mi'\ e  gol  The  story  never  lags 
minute,  in  tact  it  constantly 
gathers  momentum  >-  Syd  is  in 
one  intrigue  before  he  is  out  o\ 
anothi  Man    on    the     Box' 

.     of    the    most    hilarious    of 
-i  reen  comedies." 


"Man  on  Box" — Warners,  Rialto, 
Charleston 
Mail  :  "In  'The  Man  un  the 
I'.nx'  Sj d  i  lhaplin  repeat-  t hi 
of  thing  he  did  in  'Charley's 
Aunt!'  His  latest  picture,  now  at 
the  Rialto  contains  plenty  of 
laughs.     Syd  gives  a  clean-cut  per- 


fi -i  in.i rice   ami    has    \1  ice  I  alhoun, 
Helene  (  ostello  and   David  Butler 

ill    the    cast." 

Gazette:  "Syd  Chaplin  is  fun- 
nier than  he  was  in  'Charley's 
\niii':  first  a-  a  debonair  young 
millionaire,  then  a  typical  cab 
driver,  a  groom,  a  butler  and  fin- 
ally as  a  ladies'  maid  involved  in 
a  frantic  tussle  for  a  set  of  plans 
tnr  an  aeroplane  invention.  An 
hilarious!}    amusing   picture." 


"Hogan's  Alley" — Warner  Bros., 
Rialto,  Atlanta. 
i  onst  itut inn  :  "Monte  Blue  i> 
perfectly  suited  to  the  role  of 
Lefty,  the  idol  <>i  the  alley,  who 
sacrifices  his  famous  left  hand  to 
save  the  girl  he  loves,  and  ha-  to 
substitute  plumbing  for  prize- 
fighting as  a  result.  Patsy  Ruth 
Miller  is  a  delight  a-  Patsj 
Ryan — -" 


"The     Barrier"— M-G-M.,     Capitol, 
New  York  City. 

Daily  Xews:  "This  picture 
should  please  at  least  85  per  cent 
of  those  who  see  it.  Made  from 
Rex  Beach's  novel  of  the  same 
name  it  contains  that  book's  kick." 

Evening  World:  "George  Hill 
has  directed  most  capably.  It  pro- 
vides an  entertaining,  always  in- 
teresting, and  at  times  exciting 
performance." 

"A  snowy  thriller,"  says  the 
Journal.  "The  picture  is  inter- 
esting and  besides  picturesquely 
beautiful  backgrounds  there  is  a 
thrilling  ice  jam.  Kerry  and 
Lionel  Barrymore  stage  an  excit- 
ing   tight." 

Post  :  "A  red  blooded  tale  from 
the  pen  of  Rex  Beach — we  en- 
joyed tin'  picture,  tlcorge  Hill  has 
kept  it  running  right  along,  work- 
ing up  excitement  and  equipping 
the  "imie  with  really  amazing 
sett  ings." 

Telegram:  "Scenically  on.-  of 
the  most  equisite  contributions  of 
the  season  to  the  cinema.  There  is 
nothing  like  the  -olid  grandeur, 
the  Btirring  dramatic  values,  the 
strct.  i  bew  ildering     pano- 

ramic beauty  that  accompany  this 
new  Metro-Goldwyn  Mayer  presen- 
tation." 

Sun  "  \u  entertaining  pro- 
gram   thriller,    so    cunningly    di- 

I   md  acted  that  it  creafc 
illusion    while    J'OU    wait.       A    tri- 
umph of  method  over  matter.    The 
acting    honors    go    to    Henry    B. 
Walthall." 


Williams  Press,  Inc. 

vopk    —    ALBANY 


^Duplex  Standard 


MEASURING  MACHINE 

has    a  capacity 
of  10000  feet  and 
can  be  reset  to 
zero  at  anytime. 

It  is  100%  accurate 
and  eliminates  any 
possibilities  of  errors 
in  footage, 

It's  speed  knows  no 
limit --  it's  con- 
struction  is 
DUPLEX 

quality 


Ihe  First  one 
has  yet  to  wear  out ' 


Duplex  Motion  Picture  Industries,^ 

£png  Island  City,Newlork, 


r:r<*i  fr  ' 


Rothacker-Aller   Laboratories.    Hollywood.    Calif. 


Richard  A.  Rowland  presents 
"The  Greater  Glory"  from 
Edith  O'Shaughnessy's  novel 
"Viennese  Medley"  with  Conway 
Tearle  and  Anna  Q.  Nilsson  and  a 
Cast  including  May  Allison,  Ian 
Keith  and  Jean  Hersholt.  Written 
For  the  screen  by  June  Mathis. 
Directed  by  Curt  Rehfeld. 
Photographers  John  W.  Boyle,  A.S.C. 
And  Arthur  Martinelli.  Art  director, 
E.J.  Shulter.  Film  editor,  GeorgeMcGuire. 
Production  manager,  Ray  Rockett. 
A  June  Mathis  Production. 
A  First  National  Picture. 
Rothacker  Prints  and  Service. 


Conway  Tearle 

and 

Anna  Q.  Nilsson 

in 

"The  Greater  Glory' 


Look  Better  — 
Wear  Longer! 


Founded 
by 
Wattcnon  R.  Roth«ckcf 


April  17,  1926 


Ret).   U.  S.  Patent  Office 


HOW  LONG 
DOES  IT  TAKE 
YOU  TO 
GET  WISE? 


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JUNE 


IVIANY  exhibitors 
BELIEVE  it  is  too  early 

TO  tie  their  theatres  up 
WITH  any  product 
PROMISED  for  1926^27. 
MOST  exhibitors 
WILL  first  see  what 
METRO-GoldwyivMayer  offers. 
THAT'S  sensible. 


THE  TALK  OF  THE  INDUSTRY 


AUGUST 


Vol.  XXXIII        No.  16 

Albany 


■    matter   Januai  at    ilbam 

U  II  tl 


Published   I! 

Los  Angeles  \  e<w  York 


PRICE,  20  CENTS 


World's  Greatest  Musical  Organization 
Behind  the  WuruIze*  Unit  Organ 

W    (9E1S.U  SPAT.  OFF.  TP  -^—^        <«.       W^    »^%.   JkA 


THERE  are  few  institutions  in  America 
as  old  or  with  recources  as  extensive 
as  those  of  Wurlitzer.  Founded  in  Sax- 
ony in  1701  by  Hand  Andreas  Wurlitzer, 
for  seven  unbroken  generations  the  House 
of  Wurlitzer  have  been  making  musical 
masterpieces,  until  today  it  has  grown  to 
be  the  world's  largest  musical  organization. 
Principal  Wurlitzer  factories  are  located 
at  N.  Tonawanda,  N.  Y.  and  DeKalb,  111., 
with  a  direct  retail  organization  compris- 
ing over  forty  stores  from  coast  to  coast. 

The  Wurlitzer  organization  is  recognized 
not  alone  for  a  single  musical  masterpiece, 
but  is  renowned  for  the  consistently  su- 
perior quality,  a  distinction  of  tone  beauty 
and  value  embodied  in  every  Wurlitzer 
instrument,  whether  it  be  a  violin  or  a 
great  Unit  Organ.  Conducting  business 
with  such  an  institution  saves  the  penal- 
ties of  experiment,  and  is  a  certain  guar- 
antee of  permanent  satisfaction. 


Chosen  by  Salvi,  Grand- 
jany,  Sevasta,  Nicoletta, 
Sodera,  Vita  and  other 
world's  leading  harpists 
and  teachers.  The  harp 
has  reached  its  highest 
point  of  artistic  develop- 
ment at  the  hands  of 
Wurlitzer, 


UJ^uIzEI* 


PIANOS 

exogniied  as  the  super- 
lative in  musical  instru- 
ment making.  The  pre- 
eminence  of  quality, 
combined  with  a  distinc- 
tion of  tonal  beauty  and 
volume  make  Wurlitzer 
pianos  ideal  for  any 
purpose. 


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% 


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WORLD-WIDE 
CELEBRATION  OF 

15  YEARS 
OF  CONTINUOUS 
LEADERSHIP  OF 


paramount 


ores 


PARAMOUNT  cele- 
brates with  this  offer- 
ing the  Fifteenth  Anni- 
versary of  its  founding.  It 
is  with  a  deep  feeling  of 
gratitude  and  in  the  true 
humility  of  great  pride 
that  we  look  back  upon 
our  years  of  successful 
building. 

Every  step  in  that  suc- 
cess has  been  based  upon 
the  complete  box  -  office 
approval  and  entertain- 
ment value  of  Paramount 
pictures  expressed  through 
a  discriminating  public 
and  a  growing  exhibitor 
confidence. 

In  appreciation  of  that 
patronage  and  with  full 
regard  to  our  obligation 
to  the  industry,  we  have 
piled  new  values  on  old 
and  invite  you  to  Par- 
amount's  Birthday  Feast 
of  entertainment. 


K/ W/&*A^ 


PRESI DENT 


IN  motion  picture  prod- 
ucing, we  cannot  pause 
long  to  celebrate  past  suc- 
cess—we must  always  be 
advancing  with  far-seeing 
eyes  and  alert  showman- 
ship brains  toward  ever 
greater  goals  of  entertain- 
ment. 

The  15th  Birthday 
Group  of  pictures  describ- 
ed here  is  a  mighty  tribute 
to  our  producers  at  the 
studios,  Messrs.  Turnbull, 
Schulberg  and  Le  Baron 
and  their  associates.  It  re- 
flects splendid  credit  upon 
the  distinguished  stars, 
artists,  directors  and  other 
contributing  talents  en- 
rolled under  the  Par- 
amount producing  banner. 

To  them  I  wish  to  ex- 
press my  sincere  appreci- 
ation. They  have  pledged 
their  utmost  anel  they  are 
making  good  a  hundred- 
fold. 


tr 


AZo^Io^ 


FIRST  VICE  PRESIDENT 

IN    CHARGE     OF 
PRODUCTION 


I 


■*-r 


WE,  who  sell  you  Par- 
amount pictures, 
offer  you  more  than  a 
never  failing  supply  of  the 
finest  productions  in  the 
industry;  we  guarantee, 
back  of  them,  ever  bigger 
and  better  Paramount 
Service. 

Paramount  Service 
means  that  the  powerful 
forces  of  Paramount  ad- 
vertising, publicity  and  ex- 
ploitation will  be  working 
for  you.  It  insures  perfect 
prints,  eager  cooperation 
from  Paramount  exchang- 
es, the  best  in  showman 
ad  sales. 

We  honestly  believe 
that  Paramount's  1926-7 
Pictures  plus  Paramount 
Service  are  the  greatest 
constructive  force  in  this 
business  today. 


GENERAL  MANAGER 


TN  this  book  you  will 
*■  find  descriptions  of 
75  Paramount  Pictures 
for  1926-7,  the  15th  Birth- 
day Group. 

You  will  read  the  de- 
tails of  45  productions 
coming  between  August 
1926  and  February  1927. 
You  will  see  announced 
at  least  ten  mammoth 
productions,  unquestion- 
ably road  show  class.  You 
will  learn  of  scores  of 
other  smashing  box  office 
offerings,  every  single  one 
of  them  ultra-modern 
showmanship  to  the  last 
degree. 

As  a  real  showman, 
alive  to  the  exacting  re- 
quirements of  the  day, 
you  will  recognize  that 
the  mightiest  box  office 
product  on  the  market  is 
Paramount's    15th    Birth- 


day Group. 


e^o  Lj-uOW(a^ 


GENERAL  MANAGER 

DEPARTMENT  CF 
D  ISTRIOUTION 


BUILDING 


TIMES      SQUARE 


NEW      YORK.      CITV 


«* 


iV 


5t3  I  3tLLir>0  rbAYS  AINU  AVU  I  nuiv 


urence 
ailing  s 


enc      fc 
lnar 


*P  ^^   j| 


Melchior 
Lengyel 


ery 
wood 


X 


H.  Rider 
Haggard 


■orge 
elly  i 


Wilham  Anthony 

McGuire  ' 


James  Ashmore 
Creelman 


Katt 


Byron 

Morgan!' 


Emerson 
Hou£h 


u  i  i/c  r>cfT  en  I  m 


>^«?  ««^a»  a^a  r%t  I  a» 


§■  r:%:~h.. 


THE  GREATEST  ARRAY  OF  SCREEN  TALENT 


EVER  ASSEMBLED  UNDER  ONE  BANNER 


cine  Worlds  Foremost 
*    Producing  Showmen 


BENJAMIN  P.  SCHULBERG 


HECTOR  TURNBULL 


WILLIAM  LE  BARON 


BACK  of  the  most  ambitious  program 
ever  undertaken  is  the  vast  Paramount 
producing  organization  headed  by  Jesse 
L.  Lasky,  first  vice-president,  in  charge  of 
production. 

Three  practical  showmen  of  proven  worth 
are  in  charge  as  associate  producers  studios. 
They  are: 

HECTOR  TURNBULL.  For  ten  years 
associated  with  Mr.  Lasky  in  the  production 
of  motion  pictures.  A  keen  down-to-earth 
box  office  brain  who  has  given  you  such  suc- 
cesses as    "Behind   the    Front". 

BENJAMIN  P.  SCHULBERG.     As  an 

independent  producer  he  made  over  100  pic- 
tures, and,  despite  limited  resources,  turned 
out  recognized  hits.  He  discovered  and  de- 
veloped such  personalities  as  Clara  Bow. 

WILLIAM  LE  BARON.  Editor,  dra- 
matist  and  brilliant  box  office  showman.  His 
productions  from  the  Long  Island  studio  have 
already  won  him  a  big  reputation. 

Under  Messrs.  Turnbull  and  Schulberg 
in  Hollywood  and  Mr.  Le  Baron  at  Long 
Island,  work  as  supervisors  the  other  well 
known  producing  minds  shown  on  this  page. 

To  facilitate  its  mammoth  production 
activities,  Paramount  recently  acquired 
the  United  Studios,  at  Hollywood,  Cal., 
the  largest  and  finest  equipped  plant  in 
the   ivor Id. 

With  this  notable  addition  and  'with 
the  giant  studio  at  Long  Island  City  and 
the  Lasky  studio  in  Hollywood,  this  gives 
Paramount  what  is  by  long  odds  the  best 
motion  picture  making  facilities  in  the 
industry. 


V'KGc&ODUc.    A 


Ail-Star  Box  Office 
Directors  -  * 


IT  has  always  been  Paramount's  pride  and  a  vita' 
factor  in  the  company's  success  that  through  the 
years  Paramount  Pictures  have  been  made  by  the  best 
directorial  minds  in  the  business. 

The  line-up  of  directors  shown  on  this  page  repre- 
sents the  strongest  staff  Paramounts  and,  we  believe, 
any  other  company  has  yet  drawn  together. 

It  announces  such  important  additions  as  Erich  von 
Stroheim,  Marshall  Neilan,  Frank  Lloyd,  William 
Wellman,  Erie  Kenton  and  William  Beaudine. 

It  includes  such  well-known  master-producers  as 
D.  W.  Griffith,  James  Cruze,  Herbert  Brenon,  Allan 
Dwan,  Maurice  Tourneur,  Clarence  Badger,  Sam 
Wood,  Irvin  Willat,  Dimitri  Buchowetzki,  Victor 
Fleming  and  Raoul  Walsh ;  such  brilliant  young  direc- 
tors as  Malcolm  St.  Clair,  Frank  Tuttle,  Edward 
Sutherland,  and  Gregory  La  Cava ;  such  picture 
makers  from  overseas  as  Herbert  Wilcox,  E.  A. 
Dupont  and  Fritz  Lang. 

All  are  experts  in  real  audience  showmanship. 
Their  combined  strength  means  a  fortune  to  any  box 
office! 


(1  INTHFAm  ! 
'"DUSTRy       ' 


nd  now  read  the  amazing' 
details  of  the  most  stupendous 
program  ever  announced  in 
the  history  of  Motion  Pictures 


^xmunount 


Cpitfures 


/#//  111 1  mi  in  mi  j  m  in 


ADOIPH    ZUKOR      .no        |  ESSE    L  LA  SKY  PRESENT 

GlLDA 

GRAY 


G1 


'ILDA  the  Golden  Girl. 
Radiant  star  of  the  Follies. 
Alluring  empress  of  tke  dance. 
Already  a  sensational  box  office 
attraction  with  the  picture  public 
as  proven  by  her  recent  personal 
appearance  tour  of  18  flm  theatres 
in  18  Kej)  centers  during  w'hich 
she  attracted  audiences  totaling 
1,500,000  and  smashed  records  in 
every  city  I 

Novtf  comes  Gilda  Grab's  first 
starring  motion  picture ! 


Percy  Marmont 
cwarner  Baxter 
Julanne  Johnston 
^William  Powell 

a 

MAURICETOURNEUR 

(production, 

Ci  paramount  picture 


From  the  play  b^  John  B.  H^mer 
and  LeRoy  Clemens  that  startled 
BroadvOay  for  over  a  year  !  Screen 
plaj)  by  James  Ashmore 
Creelman. 


^ 


Box  Office  Glimpses faf  ALOMA  #k  SOUTH  SEAS' 


'  ■S^ 


Imagine! 

f>ILDA  GRAY  as  a  tempestuous  South 
^-^  Sea  dancer  striving  to  fascinate  the 
man  she  loves,  knowing  his  heart  is  held 
lightly  by  a  woman  of  fashion  from 
another  world.  Gilda  doing  the  dance 
that  has  made  her  the  supreme  box  office 
attraction  of  the  stage  world.  Gilda  as 
the  heroine  of  a  throbbing  romance 
staged  amid  the  white  shadows  and  blue 
lagoons  of  the  South  Seas. 

And  what  a  supporting  cast!  Read 
again  the  names  on  the  previous  page. 

Gilda  Gray  in  "Aloma  of  the  South 
Seas" — a  luscious  slice  of  Paramount's 
Birthday  Cake  flavored  with  the  rich 
spice  of  box  office  profits. 

Ct  CpammountQicture 


outh  Sea  love 


GILDA  GRAY 


I 


OFTHC  SOUTH  SCAS 


And  here's  the  24  sheet  I 


*Am  I  not 
attractive. 
Mister  Bob?" 


' 


?'"-' 


M  A 


a: 


thbme  -  p;;heWngPor 

ance  as  *-         filing  novel,  «^      / 
serial  and  bes^J '  d 

big  P^Ute  *°    Paramount  «on. 

^d  *?hat  a  pnxe  s  age 

^  revelation  of  th»  duCed, 

_and  ho*   S"J  Ue  box-offif« 

Gardiner. 


proo 

a 
J  g>idtiure 


Jc«<  LUskypre^nt  an  ALLAN  D  WAN  ^^ti^il 


REX 


LQ  CKJED 


A  flaming  document  of  our  times ! 
The  story  of  a  warmblooded, 
high  spirited  girl  who,  driven  from 
home  by  a  bigoted  father,  plunges 
into  the  gayeties  and  shadows  of 
Broadway  and  fights  her  way, 
through  dark  days  of  hardship  and 
temptation,  up  to  the  crest  of  the 
wave  of  fortune.  A  de  luxe  super- 
special  that  packs  box  office  in 
every  scene. 


Kv 


* 


a^ 


\ 


'\i 


Adolph  Zukor, 
Jesse  I,  La  shy 


lesent 


IN 


FING  MANNGRS 


a  FRANK  TUTTLE  m™™s 

a,  Qaramounb  Q>icture 


_  GLORIA 

SWANSON 


f 


/ 


^ 


rS 


I 


* 


"I 


FINE 


m,    <-' 


MANNERS 


// 


T  last — the  Gloria  Swanson  triumph 
the  world  has  been  waiting  for!  Gloria 
with  Eugene  O'Brien  as  leading  man 
in  a  luxury  love-drama. 

Gloria  as  a  beautiful  nobody  who  plunges  into 
the  social  whirl  in  order  to  become  a  lady  worthy 
of  the  fashionable  gentleman  she  loves.  Gloria 
wearing  the  latest,  most  breath-taking  gown  cre- 
ations from  Paris  as  only  she  can  wear  them. 
Gloria  braving  dangers,  mingling  gasps  with 
laughs  and  tears,  finally  eclipsing  in  fine  manners 
the  idol  of  her  heart — only  to  discover  that 
clothes  and  limousines  do  not  make  the  woman. 

A  Frank  Tuttle  Production 

Story  by  James  Ashmore  Creelman  and  Frank  Vreeland 

Q.  Qaramount  picture 


\ 


L 

V 


\ 


RECORD  - 
SMASHING 


W* 


MIR™ 


Si$  MILLIONS 


HAKU  LU  LLU  T  U 


HAROLD* 


-^ 


(T 


New  Harold  Lloyd  Pictures 
Coming  in  1926-27  Season! 

DARAMOUNT  will  release  the  Harold  Lloyd 
comedy  productions  made  during  the  1926-27 
season. 

The  pictures  will  be  produced  by  the  Harold 
Lloyd  Corporation  -  the  same  efficient  organi- 
zation that  is  responsible  for  "The  Freshman", 
"For  Heaven's  Sake"  and  the  other  uniformly 
successful  Lloyd  productions. 

The  association  of  Harold  Lloyd  and  Para- 
mount is  more  than  a  commercial  alliance.  It 
is  a  meeting  of  ideals. 

Harold  Lloyd  stands  today  as  the  foremost 
individual  exponent  in  the  world  of  good,  clean, 
wholesome  screen  comedy.  Not  a  picture  of 
his  career  that  cannot  be  seen  by  young  and 
old,  father,  mother,  sister,  brother,  without  a 
blush. 

Not  a  picture  that  has  not  measured  up  fully 
to  the  very  high  standards  which  Mr.  Lloyd  and 
his  organization  set  for  themselves  and  on  which 
their  reputations  rest.  Not  a  picture  but  what 
has  delivered  100  per  cent,  and  over  at  the 
box  office  and  made  a  handsome  profit  for 
exhibitors. 


. 


- 


•J 


* 


LLOYD 


The   Greatest  Box    Office 
Attraction  in  the  World. 


o 


NE   of  the  most  remarkable  figures  on  the 
screen  is  Harold  Lloyd. 


Through  this  star's  comedy  genius  and  the 
uncanny  ability  which  he  and  his  organization 
have  developed  by  untiring  effort  of  gauging 
exactly  what  the  public  wants,  the  name  of 
Lloyd  is  today  a  more  powerful  magnet  at 
theatres  than  practically  any  road  show  ever 
produced. 

Lloyd  not  only  attracts  regular  motion  pic- 
ture patrons  100  per  cent;  he  brings  out,  in 
addition,  the  crowds  that  attend  only  the  few 
outstanding  classics  of  the  cinema. 

Exhibitors  who  have  not  played  Lloyd  do 
not  know  their  real  cash-intake  possibilities! 
And  especially  is  this  true  today  when  Harold 
Llovd  productions  are  being  released  by 
Paramount,  the  greatest  distributing  organ- 
ization in  the  world;  when  the  classics  of  the 
comedy  king  are  being  heralded  to  the  world 
by  Par  a  mount's  mighty  forces  of  national 
advertising  and  publicity,  working  with  the  J0b 
efficient  Lloyd  staff. 


produced  by  HAROLD  LLOYD  corporation 
a  paramount  release 


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ANNOUNCEMENT  EXTRAORDINARY 

Broadway's  Most  Amazing  Showman 

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PRODUCTION 

FOUR  stunning  American 
beauties  and  how  they 
bloomed  in  Broadway's  garden 
of  gayeties,  heartaches  and  temp- 
tations. A  luxurious  love-drama 
produced,  under  the  personal 
supervision  of  Florenz  Ziegfeld, 
by  the  director  who  made  "The 
American  Venus." 

"Glorifying  the  American  Girl," 
taking  its  title  from  the  slogan 
Ziegfeld  has  popularized  around 
the  world,  is  lavish  with  gorgeous 
color  beauty  scenes,  startling 
dance  numbers,marvelous  gowns 
and  settings  and  strong  drama. 


GLORIFYING    THE 
AMERICAN   GIRL 

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"man  trap"  snaring  wise  and  foolish  men 
alike  and  then  hurling  them  at  each  other's 
throats,   smashing    codes    and  friendships 


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box  office  romance  of  a  refresh- 


Adolph  Zukor  and 
Jesse  L.  Lasky  present 


A  Sam  Wood  Production 

Story  by  Byron  Morgan 


With  Paramount's  Junior 
Stars  of  1926 


"FASCINATING  YOUTH" 


THE  prettiest  girls  and  handsomest  youths 
in  America  —  all  new  faces! — in  a  sparkling 
comedy  cocktail  of  joyous,  dancing,  romancing 
entertainment.  A  fashion  display  of  gowns.  A 
carnival  of  sports.  A  swift,  moving  love  story 
of  an  entirely  new  type! 


Screen  play  by  Paul  Schofield 

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Adolphe  Menjou 


TODAY  the  Menjou  vogue  is  sweeping  the 
motion  picture  world  like  a  tidal  wave.  He 
is  a  drawing  card  of  the  very  first  magnitude. 
How  the  public  —  and  especially  the  ladies  — 
love  him!  How  thc\  will  flock  atoot  and  a- 
limousine  to  the  Menjou  starring  specials  now 
on  the  way ! 


THE  union  of  Menjou,  Arlen  and  St.  Clair  in 
"The  Ace  o(  Cads"  is  the  perfect  box  office 
event!  "The  Ace  of  Cads,"  "The  Head  Waiter," 
two  more  starring  pictures,  and  Mr.  Menjou's 
world-heralded  appearance  as  Satan  in  D.  W. 
Griffith's  "Sorrows  oi  Satan"  —  such  is  this  favor- 
ite's program  for  L926-27! 


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THE  MAN  WHO  LOVES  WITH  A  SMILE  IN  HIS  EYES 


^J"EVER  has  Herbert  Brenon  undertaken  a 
more  inspiring  production  than  the  epic 
drama,  "New  York".  Never  has  Sinclair 
Lewis,  author  of  "Main  Street",  "Babbitt", 
"Arrowsmith"  and  "Mantrap",  written  a 
more  fascinating  story. 

The  romance  of  a  fiercely  ambitious  im- 
migrant youth  and  a  millionaire's  daughter, 
lived  vividly  amid  Manhattan's  night  clubs 
and  night  courts,  gayeties  and  shadows,  gun- 
men and  peacock  women,  wasters  and  builders. 
A  cast  of  stars  will  be  announced. 

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A  BOVE  is  just  a  hint  of  the  flashing  gayety  and 
brooding  shadows,  the  glowing  life  and  dramatic 
contrasts  that  Herbert  Brenon,  director,  and  Sinclair 
Lewis,  author,  are  packing  into  the  epic  production, 
"New  York".  At  last  the  throbbing  heart  of  the  titan 
city  has  been  laid  bare  upon  the  screen. 


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JAMES  CRUZE 

PRODUCTION 


OLD  IRONS 


JAMES  CRUZE'S  mighty  road  show  production. 
With  Esther  Ralston,  Wallace  Beery,  George 
Bancroft,  Charles  Farrell  and  other  artists  to  be 
selected.  Story  by  Laurence  Stallings,  author  of 
'•What  Price  Glory"  and  "The  Big  Parade".  Adap- 
tation by  Harry  Carr  and  Walter  Woods.  The 
most  stupendous  undertaking  ever  planned  by 
Paramount  or  any  other  motion  picture  organ- 
ization ! 

d  Qaramount  picture 


THE  frigate  "Old  Ironsides"  is  today  a  valorous 
hulk  honored  by  a  nation,  but  fallen  into  sad 
decay. 

But  soon  the  most  celebrated  war  vessel  in 
history,  the  blazing  symbol  of  valor  and  patriotism, 
is  to  live  again!  Beautiful  and  proud,  her  canvas 
bellied  to  the  gale,  helm  down,  "Old  Ironsides"  is 
to  sail  forever  before  the  eyes  of  the  world  across 
the  magic  of  the  silver  screen. 


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ONCE  more, her  port- 
holes belching  fire, 
her  outclassed  crew 
swarming  over  the  ene- 
my's decks,  "Old  Iron- 
sides" will  rid  the  seas 
of  the  villainous  Barbary 
pirates  to  whom  seven 
kings  and  two  repub- 
lics paid  money  tribute 
in  1804. 

Once  more,  six 
daredevil  sailors  from 
"Old  Ironsides"  will  sail  their  frail 
ketch  over  stormy  seas  under  the 
guns  of  the  Tripoli  forts,  board  the 
ill-fated  "Philadelphia",  kill  her 
crew  and  set  her  afire,  all  without 
losing  a  man— "the  greatest  exploit 
in  naval  history",  according  to 
Admiral  Nelson. 

Once  more  the  stirring  story 
of  "Old  Ironsides"  will  thrill  mil- 
lions! 


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OLD  IRONS 


While  the  sweeping  ~cnmaxes  of  "Old 
Ironsides"  will  be  filmed  upon  a  scale 
more  spectacular  than  anything  ever 
seen  upon  the  screen  before,  the  central 
story  is  intensely  human  and  appealing. 
The  hero  is  a  farm  lad  who  runs  away 
to  sea,  fights  on  "Old  Ironsides"  under 
Decatur,  plunges  into  a  hundred  wild 
adventures,  falls  in  love  with  his  commander's  daugh- 
ter and  recues  her  from  the  Tripoli  slave  market, 
saves  Decatur's  life  and  finally  wins  a  beautiful  wife 
and  his  country's  praise. 

Laurence  Stallings,  Harry  Carrand  Walter  Woods 
have  written  a  dramatic  and  historical  masterpiece  ! 
James  Cruze  is  confidently  expecting  to  produce  an 
epic  excelling  even  his  "Covered  Wagon"! 

"Old  Ironsides"  is  the  classic  and  clean-up  of  the  age ! 

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"My  Country!  May  she  always  be  riant;— 
but  Right  or  Wrong  —  —  My  Country ! " 


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"CONFESSION" 

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THE  blazing  genius  of  Pola  Negri 
given  full  sweep  in  a  great  emo' 
tional  masterpiece!  A  torrential  love 
story  more  dramatic  than  "Madame  X"» 
more  sensational  than  "Passion"!  The 
winning  battle  of  an  alluring  woman  for 
love  against  scandaUmongering  society. 

Presented  by  Adolph  Zukor 
and  Jesse  L.  Lasky 

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"THE  WOMAN 
THOU    ART" 

From  the  novel  by  Grant  Sinclair 


TPHE  clash  of  a  wild,  colorful  Barbary  Coast 
dancer  and  the  young  millionaire  who  tried 
to  drive  her  out  of  town,  only  to  fall  madly  in 
love  with  her.  Vital,  tempestuous,  packed  with 
dramatic  dynamite! 

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TWO  MORE  NEGRI  CLASSICS 
COMING  IN  1926-27 


... 


FI0HEN2 
ZKGFELD'S 


with 

FORD  STERLING 

surrounded  by  a 
cast  of  stars  and 

Ziegfeld  beauties 

From  the  luxurious  musical 
comedy  success  by 
Arthur  Wimperis 


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Bebe  is  a  captivating  college  miss 
in  a  super  comedy  produced  in 
the  new,  lavish  Daniels  manner. 
She's  the  snappy  sorority  sister 
with  the  magic  eyes  who  zips 
through  college  on  sheer  nerve 
and  the  way  she  hypnotizes  every- 
body. 


Imagine  beautiful  Bebe  flitting 
gayly  from  swimming  pool  to  ball- 
room and  startling  the  campus 
with  her  flirtations  and  her  gowns* 
Storyby  Julien  Josephson.  Directed 
by  Erie  Kenton.  Promise  the  folks 
a  perfect  blend  of  comedv  enter- 
tainment! 


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A  NOTHER  smart  Daniels  comedy  handled  in  this  star's 
^*-  new  Tiffany  style.  Bebe  as  a  high-spirited  New  York 
society  girl  who,  stranded  in  Paris  without  a  sou  to  her  silken 
purse,  becomes  a  professional  guide  to  American  tourists 
investigating  the  gayeties  of  Montmartre  night  life.  Her  wild 
and  festive  adventures  amid  the  artists'  studios,  colorful  cafes 
and  pleasure  palaces  of  after-midnight  Paris  will  be  filmed 
upon  a  lavish  and  ever  hilarious  scale.  Bebe  in  a  French 
comedy  five  times  as  funny  and  elaborate  as  "Miss  Bluebeard". 

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"The  College  Flirt"  "Stranded  in  Paris"  AND 
THEN  TWO  MORE  BEBE  DANIELS  COMEDY- 
DRAMAS  ON  THE  SAME  NEW  ELABORATE 
DANIELS  SCALE— that's  the  ambitious  1926-7 
program  forParamount's  undisputed  queen  of  comedy! 

The  screen  has  long  needed  a  feminine  comedy 
star  corresponding  in  popularity  and  high-voltage 
box  office  drawing  power  with  the  three  or  four  very 
top-notch  male  comedians.  Bebe  is  filling  the  bill 
perfectly ! 

Surrounding  Miss  Daniels  is  the  same  type  of 
specially  organized  production  unit,  consisting  of 
supervisor,  picked  director,  gag  and  story  staff,  trick 
cameramen  and  expert  technicians,  that  has  been 
responsible  for  all  the  greatest  comedy  successes  of 
screen  history.  Unlimited  resources  of  time,  talent 
and  money  are  being  poured  into  the  new  type 
Daniels  pictures. 

Book  them  and  be  proud  to  say :  Yes,  sir,  that's 
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*<S*~  thriller  in  which  the  son  of  a  millionaire 
goes  West  and  wins  his  soul  and  a  girl  against 
tremendous  odds.  Filmed  amid  the  Arizona  crags 
and  canyons. 

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[^  ^  Zane  Qrey  Pictures: 

"FORLORN  RIVER",  "MAN  OF  THE  FOR- 


EST", and  "DESERT  BOUND".  All  made  in 
the  super-style  that  has  put  Paramount-Zane 
Greys  in  a  class  by  themselves. 


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i  eery,  Hatton,  Sutherland — the  trio 
that  gave  you  "Behind  the  Front"— 
offer  the  home  run  comedy  hit  of  this 
generation!  Wait  till  they  see  Beery  as 
"Casey"  and  Hatton  as  his  veteran 
groundkeeper  pal—  you  can  hear  the  roars 
of  laughter  now ! 


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Broadway   stage   hit   by    John  V.  A.   Weaver   and 
George  Abbott. 

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SORROWS  OF  SATAN 


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A  STRICTLY  modern  epic  drama  of  love,  temptation  and 
^^  regeneration  stupendously  conceived  and  produced  by 
D.  W.  Griffith  from  Marie  Corelli's  book  that  has  been  read 
and  re-read  by  millions  of  people  and  translated  into  every 
language.     With  this  superb  all-star  cast: 

Prince  Lucio  Rimanez  (Satan)      .  Adolphe  Menjou 

Geoffrey  Tempest Ricardo  Cortez 

Mavis  Claire Carol  Dempster 

Lady  Sibyl Lya  de  Putti 

oAdaptation  by  John  Russell 
Screen  play  by  Forrest  Halsey 

STARTING  with  the  mighty  spectacle  of  Satan,   (flung  from  a  high  ram- 
part of   Heaven  by  the  angel  host  headed  by  Michael  with  his   flaming 
sword)  hurtling  to  earth  and  bringing  temptation  to  the  sons  and  daugh- 
ters of  men,  the  production  will  abound  in  sweeping  and  startling  effects  such  as 
only  the  Griffith  of  "The  Birth  of  a  Nation"  and  "Intolerance"  can  produce. 

Yet  the  underlying  story  of  the  picture  is  intensely  human,  ultra-modern 
and  packed  with  heart  interest.  Adolphe  Menjou,  playing  the  greatest  role  of 
his  career,  appears,  except  for  the  comparatively  brief  spectacular  prologue,  as  a 
polished,  witty,  elegant,  wealthy  gentleman  of  today. 

The  lavish  and  colorful  backgrounds  of  the  story  include  great  English 
baronnial  castles,  London's  wild  Bohemia,  the  fashionable  night  clubs  of  Picca- 
dilly, artists'  garrets  and  the  revelry  resorts  of  the  rich. 

We  can  give  but  a  faint  idea  of  the  golden  box  office  ingredients  (if  this 
spectacular  offering  from  the  world's  greatest  producer  of  road  show  entertain- 
ment. The  reputation  of  Mr.  Griffith  for  making  this  type  of  picture  supremely 
well,  the  great  box  office  cast  headed  by  Adolphe  Menjou  in  an  ideal  part,  the 
magnificent  scale  on  which  the  picture  will  he  produced,  the  millions  of  copies 
of  the  book  that  have  been  sold  —  all  these  elements  .guarantee  absolutely 
"SORROWS  OF  SATAN"  as  one  of  the  outstanding  road  show  attractions 
of  all   times! 

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LYA    DE    PUTTI 


CAROL 
DEMPSTEI 


A 


Clarence  Badger 
Production 


'T'HE  high  hat  comedian  tops  everything  he 
■*■  has  ever  done  before  in  this  sensational  nov- 
elty. From  "The  Ship  That  Sailed  to  Mars" 
by  W.  M.  Timlin.  Spectacular  effects  by  Roy 
Pomeroy.  Imagine  Raymond  racing  down  Fifth 
Avenue  to  his  wedding,  then  suddenly  off  the 
earth  to  Mars  a  paradise  of  beautiful  damsels 
and  more  fun  than  twenty  worlds  like  ours  ' 

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Hermann  Hagedorn 

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Ohe  lovely 
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Lady 
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in 


"LOVE-THE 
MAGICIAN" 

From  "The  Great  Illusion"  by 
Ernest   Vajda 

Directed  by  William  Weltman 

MISS  Vidor  reveals  new  charms  in 
her  first  starring  picture,  in  which 
she  learns  that  women  cannot  toy  with 
the  magic  of  love. 

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Directed  by 
Wi//i«m  Wellrnan 


CORTEZ  as  an  opera  star  sheik.  Betty 
Bronson  as  the  pretty  model  in  a 
Fifth  Avenue  gown  shop.  ArletteMarchal, 
famous  Parisian  beauty,  in  her  first  Ameri- 
can appearance.  And  Theodore  Roberts 
back!  Gowns,  gayety,  fervent  love  scenes 
— and  fast,  frisky  comedy.  By  Ernest 
Vajda.  Screen  play  by  Hope  Loring  and 
Louis  D.  Lighton.  Presented  by  Adolph 
Zukor  and  Jesse  L.  Lasky. 

a  AR1ETTE  MARCHAi 
THfOPORB  ROBERTS 


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AMERICANS  pay  Red  Grange  ten  times  as  much  as  we  do  President 
£*■  Coolidge.    Richard  Dix  in  'The  Quarterback"  will  show  you  why! 

The  true  inside  story  of  American  colleges  —  sports,  fun,  fraternities, 
dances,  co-eds — will  be  revealed.  Dix  plays  the  son  of  poor  parents  who 
through  grit  and  athletic  powers  becomes  king  of  the  campus.  On  the 
eve  of  the  big  football  game,  he  is  accused  of  professionalism. 

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Story  by  Wells  Root 

Presented  by  Adolph  Zukor 
and  Jesse  L.  Lasky 


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STRAHEIM 


PARAMOUNT  is  proud  to 
announce  a  distributing 
alliance  with  one  of  the  real 
producing  geniuses  of  the 
screen— Erich  von  Stroheim. 

It  has  been  truthfully  said 
of  von  Stroheim  that  he 
"possesses  that  which  a  few 
poets,  a  few  painters,  and  a 
few  musicians— most  of  them 
dead — have  possessed, — the 
divine  spark,  the  flaming 
core  of  supreme  genius." 

Just  as  Shakespeare  was  the 
master  box-office  producer 
of  his  day — von  Stroheim 
makes  masterpieces  that 
make  money! 


Now  A 

Paramount 

Producer 


VON  STROHEIM'S  first 
Paramount  release  is 
"THE  WEDDING  MARCH." 
It  is  the  picture  he  has  always 
longed  to  make.  His  own 
story  — and  he  will  both 
direct  it  and  star  in  it. 

It  is  a  riotous,  color-splashed 
romance  of  Vienna,  of  the 
parade  grounds  and  the 
dueling  fields,  the  music 
halls,  boudoirs  and  boule- 
vards. The  love  story  of  a 
prince  and  a  beautiful  no- 
body in  the  midst  of  the  gay- 
est, most  charming  and  most 
heart-breaking  aristocracy  in 
the  history  of  the  world. 


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ERICH  von  STROHEIMS 
THE  WEDDING  MARCH 

\7on  Stroheim's  first  for  Paramount  and  his  master- 
piece!    A  great  cast  will  be  announced  soon. 

(X  (paramount  (picture 

Von  Stroheim's   second  Paramount  release  will  probably 
be  "HOTEL  IMPERIAL",  starring  POLA  NEGRI. 


' 


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An    Edward    Sutherland    Production 

ZIEGFELD  girls  !  Ziegfeld  magnificence  of  gowns  and  settings  !  Zieg- 
feld  personally  supervising  a  de  luxe  picturization  of  his  greatest 
musical  comedy  success,  "Kid  Boots"!  The  show  that  captured  Broadway, 
Chicago  and  every  big  city  in  America !  With  Eddie  Cantor,  star  of  the 
stage  play,  bringing  his  talents  and  popularity  to  the  screen.  Directed  by 
Edward  Sutherland,  who  made  "Behind  the  Front". 

Story  by  William  Anthony  McGuire.    Music  by  Tierney  and  McCarthy, 
composers  of  "Irene". 

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Girls! 

Golf! 

Gayety  ! 


Oceans  of 

lovely 

love 

Pirates ! 


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Cyclone  of 
Comedy  ! 


Bevies  of 

Ziegfeld 

Beauties  ! 


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Sweet  ones! 
Neat  ones! 


NOW  THIS  CLASSIC  OF  ALL  TIMES 
'  IS  AVAILABLE  AGAIN     # 


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LADIES  FIRST 


Directed  by  William  Beaudine 

T"vOUG  MacLEAN  is  going  to  touch  off  the 
most  devastating  bombshell  of  mirth  he's 
ever  loaded  in  "Ladies  First".  It's  the  merry, 
mad  yarn  of  a  millionaire  kid  who  is  a  sheik 
in  spite  of  himself.  The  more  he  tries  to  dodge 
love,  the  more  the  cutie  beautifuls  keep  hurl- 
ing their  hearts  at  him.     Until  —  ! 

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DOUG  will  roll  the  clouds  away  and  the 
crowds  your  way  when  he  comes  to  you  in 
this  merry  mix-up  that  asks  why  a  pretty  girl  is 
like  an  umbrella.  Answer:  Because  the  minute 
you  leave  her,  some  guy  comes  along  and  tries 
to  steal  her!  It's  one  of  1927's  leading  comedy 
bets! 

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Based  Upon  the  Struggles 
and  Triumphs  of  the 
King  oP  Showmen 

with 

WALLACE  BEERY 

as  the  Great  Barnum 

Fictionfeed  from  History 
and  Adapted  for  the  Screen 

MONTE  KATTEPJOHN 

6/np/oying  Characteristic  In- 
cidents From  the  Popular 
Biograph t/,'BARNUM"  by 
M.  R.  Werner 

presented  8v  ADOLPH  2U KOR  a«o  J ES SE   L  LASKY 

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A  COLOSSAL  road  show  production  based 
•^^  upon  the  romantic  life  story  of  the  most 
amazing  man  ever  born — P.  T.  Barnum.  With 
Wallace  Beery  as  the  Great  Barnum,  and  a 
sensational  announcement  of  the  director  and 
the  rest  of  the  all-star  cast  to  be  made  soon! 

For  over  three  years  Paramount  has  been  pre- 
paring this  extraordinary  attraction.  It  is  en- 
tertainment with  all  the  Barnum  qualities  of 
supreme  allure  and  wide  appeal,  as  golden  as  the 
Midas  touch ! 


IS  the 


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Proudly 

presented 

by 

Adolph  Zukor 

and 
Jesse  L.  Lasky 


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WITH  master  strokes  the  picture  will 
paint  the  astounding  career  of  the  hila- 
rious Connecticut  Yankee  who  said,  "There's  a 
sucker  born  every  minute",  only  to  lose  his  hard- 
won  millions,  and  exclaim,  "Honesty  is  the  best 
policy". 

Starting  as  a  roadside  peddler,  audacious 
Barnum  wins  a  beautiful  bride,  invades  New 
York,  and  thence  to  fame,  fortune,  catastrophe 
and  immortality! 

A  story  by  Monte  Katterjohn  that  Mark 
Twain  might  have  written — but  only  Paramount 
could  produce ! 


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TH  E  GREATESTSHOWON  EARTH 


11 


O  T.  BARNUM  is  more 
"*■  •  than  a  part  of  the  social 
history  of  the  United  States. 
He  is  the  world's  caricature 
of  the  typical  American — a 
truly  legendary  hero  of  shirt- 
sleeve manners. 

Barnum  wrote  seven  edi- 
tions of  his  own  auto-biogra- 
phy and  sold  them  by  the 
millions.  Recently  M.  R. 
Weiner  compiled  a  new  biography  of  the  master 
showman's  astonishing  career.  It  not  only  proved 
a  best  seller,  but  was  published  day  by  day  in  more 
than  a  hundred  newspapers.  It  leaped  into  popu- 
larity in  Great  Britain,  France  and  Germany  also. 

Every  incident  in  Barnum's  life  is  fascinating  pic- 
ture material.  For  years  this  veritable  storehouse 
of  tears  and  laughter  awaited  the  hand  of  a  master 
scenarist.  Jesse  L.  Lasky  was  the  first  to  recognize 
its  value  as  exceptional  entertainment.  Under  his 
guidance,  Monte  Katterjohn  devoted  three  years  to 
creating  the  finished  fabric  for  "  The  Greatest  Show 
on  Earth".  Now  Wallace  Beery  is 
to  play  Barnum  in  a  production 
which  Paramount  confidently  expects 
will  prove  the  greatest  road  show 
attraction  of  all  times! 

(2  paramount  Qictwe 


LINCOLN  (foBamum)     'YOU   CAN    FOOL   SOME  OF  THE   PEOPLE  ALL  OF 
THE  TIME,  AND   ALL  OF  THE    PEOPLE    SOME  OF  THE  TIME, 
BUT  YOU  CAN  NOT  FOOL  ALL  OF  THE  PEOPLE  ALL  OF  THE  TIME* 


YOUNG  BARNUM  LEAVING  FOR 
NEW  YORK  AND  FAME.  BIDS 
HIS  SWEETHEART  GOOD-BYE 


UNDER   BARNUM'S  MANAGEMENT 
JENNY  LIND    TRIUMPHS  AT 
CASTLE    GARDEN 


A. 

ADOLPH     ZUKOR         /\ 
JESSE    L.  LASKY  ■ 


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THE  ultimate  limit  in  box  office 
beauty,  gorgeousness  and  tin- 
gling romance.  Produced  from  tbe 
sensational  stage  success  of  New 
York,  London  and  Paris— "Hassan" 
—  by  James  Elroy  Flecker.  Screen 
play  by  James  T.  O'Donohoe. 


RAOUL  WALSH 

PRODUCTION 

with 

ERNEST  TORRENCE 
GRETA  NISSEN 
WILLIAM  COLLI ERJR 
LOUISE  FAZENDA 

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oJ  hint  of  the  Beauties  of  •THE  IADY  OIF  THE  HAREM' 


HIS  page  gives  but  a  faint  glimpse  of 
the  sweeping  lavishness,  the  golden 
magic  and  the  romantic  mystery  of 
The  Lady  of  the  Harem." 


Imagine  Greta  Nissen  as  a  beautiful  blonde 
fascinator.  And  William  Collier,  Jr.,  as  her 
handsome  lover,  fighting  his  way  into  the 
Sultan's  forbidden  seraglio,  whither  that  wily 
ruler  has  borne  the  fair  Greta  captive. 

Imagine  the  lovers'  meeting  —  scenes  of 
ardent  romance  while  the  fate  of  death  and 
disgrace  hangs  dagger -like  over  the  tem- 
pestuous kisses.  Imagine  Ernest  Torrence  as 
an  adorable  rogue,  led  a  merry  dance  by 
frisky  Louise  Fazenda. 

Imagine  Oriental  settings  towering  more 
magnificently  than  anything  ever  seen  upon 
the  screen  before.  And,  amid  this  glittering 
investiture,  a  drama  of  warm  love  and  cruel 
hate,  of  greed  and  daring,  of  flashing  action 
and  gusty  humor,  of  brave  men  and  lovely 
ladies,  unfolding  to  a  colossal  climax! 


.VRAOUL  WALSH 


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Adolph  Zukor  and 
Jesse  L.  Lasky  pre- 
sent a 

HERBERT    BRENON    Producticm 

with 

RONALD   COLMAN 

by  arrangement  isoith  Samuel  Cjoldwyn 

Noah    Beery,    Alice   Joyce,    Neil 

Hamilton,  Ralph  Forbes,  Mary 

Brian  and  Norman  Trevor 

From  the  novel  by  P.  C.   Wren.     Screen  play  by 
Paul  Schofield.      Adaptation   by  John  Russell. 

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COLOR!  MYSTERY!  THRILLS! 


THE  best-selling  mystery-adventure  novel  of  this 
generation.  A  colorful  romance  that  sweeps 
along  with  the  power  and  magnificence  of  a  cavalry 
charge.  Wild  thrills  and  stirring  acti  jn  and,  to 
knit  the  absorbing  plot  together,  a  throbbing  love 
story. 

A  marvelous  cast;  a  lavish  production  involving 
several  regiments  of  soldiers,  hundreds  of  camels 
and  horses  and  the  entire  resources  of  the  Para- 
mount organization.  A  picture  to  fire  audiences 
to  wild  enthusiasm  and  to  smash  box-office  records 
to  atoms. 

(X  paramount  Qidure 


YOU  KNOW  WHAT 
A  SUCCESS 

•mannequin'Ws/ 


Here  is  an  even  greater 
Liberty  Magazine  Prize 
Picture 


SENSATIONAL  as  the  success  of  "Man- 
nequin" has  been,  the  new  1927  Liberty 
Magazine  $50,000  Prize  Contest  Picture  — 
"LOVE'S  GREATEST  MISTAKE" -has  it 
beaten  on  every  count ! 


A  GREAT  box  office  title  backed  by  an 
avalanche  of  publicity  and  $100,000 
worth  of  paid  advertising.  Produced  with 
the  finest  cast  imaginable!  And  a  big 
director  ! 


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THE    DAZZLING    GOWN    AND    GIRL    REVUE    OF    1927! 


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'Paris  lavishes  its 
newest  styles! 
oAmerica  offers  its 
most  beautiful  girls! 
For  the  glorious 
fashion  parade 
romance  of  1927! 

TJWERY  style  show  picture  ever 
*"*  attempted  pales  beside 
"Fashions  tor  Women"!  The 
latest  creations  of  the  Parisian 
gown  wizards;  a  real  human  inter- 
est love  story  it's  a  diamond- 
studded  knockout ! 


Presented  by  Adolph  Zukor 
and  Jesse  L.  Lasky 

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'FASHIONS 

FOR  WOMEN 


BRITISH      NATIONAL      PICTURES,    LTD  PRESENT 

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Box  Office 
Girl, 


(COURTESY   OF    INSPIRATION      PICTURES    ~     INC. 

N  ELL  0WYN 

BY    MARJORIE     BOWEN 
SCENARIO    AND    DIRECTION     BY    HERBERT    WILCOX 


PICTURE  already  acclaimed  universally  as  one  of  the  love 

masterpieces  of  all  times.     Hailed  by  trade  press  and  showmen 

erywhere  as  a  box  office  attraction  of  the  very  high  class.     With 

Dorothy  Gish  more  beautiful,  more  fascinating,  more  appealing  than 

you  could  possibly  dream! 

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(COURTESY     OF     INSPIRATION       #     PICTURES,     INC..) 


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BY 
MARJORIE     BOWEN 


©WYN 


SCENARIOAND  direction 

BY    HERBERT     WILCOX 


The  Lore  Story  of  the  Famous  Actress 
Who  Vamped  a  King 

"OWEET  NELL  OF  OLD  DRURY"  — pretty,  enticing, 
O  warm-blooded,  reckless,  generous  and  adorable! 
Now  the  intimate  details  of  her  life  and  love  are 
revealed  in  a  sumptuous  entertainment. 

You  see  her  selling  oranges  outside  Drury  Lane 
Theatre  in  the  rain  when  her  charms,  ill  concealed 
by  her  rags,  meet  the  roving,  amorous  eye  of  that 
merry  monarch,  King  Charles  II.  Ensnaring  her 
madcap  heart  with  his  gallantry  and  a  pair  of  silk 
stockings,  he  invites  her  to  his  palace.  There,  amid 
the  revels  and  intrigues,  flowers  the  most  ardent  royal 
romance  the  world  has  ever  known. 


You  have  never  seen  Dorothy  Gish  until  you  see 
her  as  "Nell  Gwyn"!  Her  dazzling  physical  beauty, 
her  marvelous  performance,  are  a  revelation! 

CL  Qaramount  Qicture 


"andoutthrilling 
any  melodrama  ever  made/ 

THE  astounding  camera  chronicle  of  the 
hair-raising-  adventures  of  two  young 
American  daredevils  amid  wild  beasts  and 
men  in  unexplored  jungles  of  Indo-China. 

Presented  by  Adolph  Zukor 
and  Jesse  L.  Lasky 


* 


Hazards 


of 
the 


Jungle 


RECORDED  BY  MERIAN  COOPER 
AND   ERNEST    SCHOEDSACK 

CL  ^paramount  ^picture 


YOU  will  see  gigantic  herds  of  elephants 
stampede  through  native  villages  and 
demolish  them.  You  will  see  tigers  leaping 
red-throated  into  the  camera  lens;  amazing 
views  of  the  world's  rarest  forms  of  life; 
nerve-tingling  escapes!  AN  ENTHRALLING 
VISTA  OFTHINGSUNDREAMEDOFBEFORE! 


i/n    f> 


SfpECIAL 


ANNOUNCEMENT 
EXTRAORDINARY 


Now  a 

tyammounb 

producer: 


aishall  Neilan 


A    Marshall   Neilan 

Special  Production 

with  a  Cast 

of  Big  Names 

in  a  story  by  a  famous  author 

Coming  in  October 

(X  (paramount  Cpiclure 


A    Marshall    Neilan 

Special  Production 

starring 

BETTY  BRONSON 

and  a  Big  Cast 

Coming  in  December 

(X  (paramount  Cpidure 


SPECIAL  ANNOUNCEMENTS 


Mv- 


NEGRI- VON  STROHEIM 


These  two  colorful  personalities  are  to 
be  united  in  a  great  special  production 
called  "Hotel  Imperial,"  from  a  sensational  new  stage  play  by  Lajos  Biro.  It  is  a  big,  flashing  love- 
melodrama  with  the  principal  scenes  laid  near  a  hotel  on  the  Russian  border  in  war  time. 


HAROLD   LLOYD 


^.  .  >i 


In  addition  to  the  production  from  this  king  of  comedy 
stars  in  the  list  of  the  first  six  months'  releases  of  the 
15th  Birthday  Group,  a  second  Harold  Lloyd  production  is  planned  for  distribution  by  Paramount 
in  the  second  six  months  of  the  1026-7  season.  This  will  be  produced  by  the  Harold  Lloyd  Corpor- 
ation. 

"O     T  T    "O        An  elaborate  production  by  James  Cruze  of  the  highly  successful  stage  play  by  Karel 
Capek  will  be  released  by  Paramount  in   1926-7.     This  is  one  of  the  most  astounding 
novelty  melodramas  ever  written.     It  fascinated  hundreds  of  audiences  and  was  the  talk  of  New  York 
duiing  its  year's  run  on   Broadway. 

WE'RE  IN  THE  NAVY  NOW  £  '™«  ™f  r^f" 

directed  by  Edward  Suther- 
land and  featuring  Wallace  Beery,  Raymond  Hatton  and  Mary  Brian  and  doing  for  the  Navy  what 
"Behind  the  Front"  did  for  the  Army.  Bound  to  be  a  smashing  success.  At  present  set  for  release 
in   December. 


GREAT  ROAD  SHOWS 


m^'y ^ 


(~\J    T"\       [R  r^^^TSkTT^Tr  ^k  James   Cruze   epic   production    centering    around    exploits 

of   U.   S.   S.  Constitution   is  already  being  filmed  and   re- 
sults obtained   thus  far  exceed   Paramount's  greatest  expectations. 

GREATEST  SHOW  ON  EARTH   A    el        d  " 

men  tons  announcement 
regarding  the  director  of  this  road  show  production  will  be  made  very  soon.  With  Wallace  Beery 
playing  the  leading  role  of  the  prince  of  humbugs,  P.  T.  Barnum.  and  surrounded  by  a  marvelous  cast, 
this  is  a  sure-fire,  pre-guaranteed  success. 

Watch  for  further  news  of  the 
utmost  importance  soon  about 

(paramount  (pictures 


L 


g>aramount  (pictures  1926-7 

Summary  of  Productions  Announced  in  these  Pages 


Production 


PADLOCKED 


ALOMA  OF  THE  SOUTH  SEAS 

FINE  MANNERS 
THE  SHOW-OFF 
BEAU  GESTE 

LADIES  FIRST 
FASCINATING  YOUTH 
SORROWS  OF  SATAN 

PROSPERITY* 

GET  OFF  THE  EARTH 
MANTRAP 

NELL  GWYN 

THE  COLLEGE  FLIRT 
THE  CAT'S  PAJAMAS 

GLORIFYING  THE  AMERICAN  GIRL 

HAROLD  LLOYD  PRODUCTION 

{Title  Coming) 

THE  QUARTERBACK 

CONFESSION* 

THE  ROUGH  RIDERS 

LADY  OF  THE  HAREM 

SO'S  YOUR  OLD  MAN* 

SPECIAL  PRODUCTION 

{Title  Being  Set) 

THE  MYSTERIOUS  RIDER 

THE  WEDDING  MARCH 

VARIETY 

THE  ACE  OF  CADS 


Director 

Allan  Dwan 

Maurice  Tourneur 

Frank  Tuttle 
Malcolm  St.  Clair 
Herbert   Brenon 

William  Beaudine 
Sam  Wood 
D.  W.  Griffith 

To  come 

Clarence  Badger 
Allan  Dwan 

Herbert  Wilcox 

Erie  Kenton 
William  Wellman 

Frank   Tuttle 
To  come 

To  come 
To  come 
Victor  Fleming 
Raoul   Walsh 

To  come 
Marshall   Neilan 


For  the  Box  Office 

Lois  Moran,  Louise  Dresser,  Noah  Beery, 
Helen  Jerome  Eddy.  Allan  Simpson.  Rex 
Beach  Cosmopolitan  Magazine  story  and  novel. 
Startling    expose    of    today's    morals. 

Gilda  Cray.  Warner  Baxter.  Percy  Mnrmont, 
William  Powell,  Julanne  Johnston.  Big  stage 
hit.      Gilda    doing    her    stuff    in    tropical    love 

setting ! 

Gloria  Swanson.  Supported  by  Eugene 
O'Brien.  A  chorus  girl's  adventures  in  so- 
ciety.     Gowns ! 

Ford  Sterling,  Louise  Brooks,  and  more  big 
names  coming.  Great  Broadway  comedy  suc- 
cess. 

Ronald  Colman,  Noah  Beery,  Alice  Joyce,  N'eil 
Hamilton,  Ralph  Forbes  Mary  Brian  Best 
selling  novel.  Spectacular  super-productron 
of  the  greatest   mystery  romance   in    20   years. 

Douglas   MacLean.      Fast,   clean    corned] 


Sparkling  comedy  romance  novelty  featuring 
Paramount   Junior   Stars.      By   Byron    Morgan. 

Adolphe  Menjou,  Ricardo  Cortez,  Carol  Demp- 
ster. Lya  De  Putti.  Road  show  calibre  pro- 
duction   of    Marie    Corelli's    immortal    classic. 

Thomas  Meighan.  (In  place  of  •'The  Society 
Doctor")  Strong  drama  of  man  who  tried 
to    high    hat    New     York 

Raymond    Griffith.      Amazing    comedy    novelty 

on    lavish    scale 

Clara  Bow,  Percy  Marmont.  Ernest  Torrence. 
Sinclair  Lewis'  new  Collier's  Weekly  serial 
and   novel   of  the  wilds   and   a   wild   woman. 

Dorothy  (iish.  Super-special  production  of 
famous  story  of  a  King'^  sweetheart.  Al- 
ready a  proven  triumph  I 

Belie  Daniels.  Rebe  as  the  fair  co-ed  in  a 
special    comedy    production. 

Ricardo  Cortez,  Betty  Bronson,  Arlette  Mar- 
dial.  Theodore  Roberts.  Fast  romance  with 
great    title. 

Esther  Ralston,  Clara  How.  Louis,.  Brooks. 
Fay  Lamphier.  Ziegfeld  personal  supervision. 
Love   mikI    beautj    extravaganza. 


Harold   Lloyd  —  'nuf  sed  ' 


Richard    Dix.       Fast    stepping    star    as    college 
football   hero. 


Pola   Negri.     Brilliant   emotional   drama. 

Spectacular    drama     of     love     and     heroism     in 
tin-  stirring  days  of    '98 

Ernest    Torrence,    Greta    Nissen,    William   Col- 
lier,   Jr..    Louise    Fazenda.      Sumptuous    love 

drama 

W.   c    Fields.     Sensational   new   comedy   star 
in  t\  pica!  offering. 

Big    all-star    cast    in    strong    ^tory    by    famous 
author 


Zane    Grey,      Outdoor    thriller    as    onlj     Para 
mount    can    make   them. 


To  come 

T,    .   .                .        ,     •  Von    Stroheim    heads    cast    also       Throbbing 

iLricn   von   Mrolietm  colorful   love  storj    of     •Merry    Widow"    type. 

„      .      ..  Knul    Jannings,    Lya    De    Putti,      strong    love- 

L.   A.    1  Jupont  melodrama, 

»yr  i     i       n      /-.i    ■  Idolphe  Menjou      Bj   Michael  Aricn      Perfect 

Malcolm  ot.  Clair  D03i    omce   combination   of   star,   director   and 

author. 


^Tentative 


m^^M 

Summary    of 

Pictures 

Announced 

r  v<wS*J 

■z^Jm 

(Continued) 

Production 

Director 

For  the  Box  Office 

FASHIONS  FOR  WOMEN 

Herbert  Brenon 

Esther    Ralston    and    cast     of    beauty     models. 
Dazzling   style   show  romance. 

Py?>Ci><-J 

LOVE— THE  MAGICIAN 

William   Wellman 

Florence  Vidor.      Starring   debut.      Love  story 
of  a   lady   with    magic   eyes. 

LOVE  'EM  AND  LEAVE  'EM 

Frank  Tuttle 

Esther    Ralston.       Starring    debut    in    popular 
Broadway    stage    comedy    hit.       (In    place    of 
''Ladies   of   the   Avenue'') 

w    t^ffim 

DANGEROUS  FREEDOM* 
WE'RE  IN  THE  NAVY  NOW 

To  come 
To  come 

Betty  Bronson.      Star  special   with   strong  cast 
and    story. 

Wallace  Beery.   Raymond   Hatton    in   the    "Be- 
hind  the   Front"    of  the   Navy! 

^^A 

M™y 

THE  COVERED  WAGON 

James  Cruze 

Road    show   classic    of   all    times. 

^^M 

LOOIE  THE  14TH 

To  come 

Ford    Sterling    and    Ziegfeld    beauties    in    com- 
edy   special.      Supervised   by   Ziegfeld. 

kL«^ 

KID  BOOTS 

Edward  Sutherland 

Eddie    Cantor    and    Ziegfeld    beauties.      Super- 
vised   by    Ziegfeld.      Made    by     "Behind    the 
Front"    director. 

ft^^^M 

CAPTAIN  SAZARAC* 

To  come 

Thomas  Meighan.      Swashbuckling  melodrama. 
with    big   special   director   to   be   announced. 

L^^^^J 

X/x^^t 

NEW  YORK 

Herbert  Brenon 

All-star    cast.      By    Sinclair    Lewis.      Epic    ro- 
mance  of   the   titan   city. 

T  /^^£2m 

w^^^^k 

STRANDED  IN  PARIS 

To  come 

Bebe   Daniels.      Comedy   special    with   Bebe   as 
American   girl    in   Paris    setting. 

^^M 

lv^V,:\',' j 

SPECIAL  PRODUCTION 

{Title  Being  Set) 

Frank  Lloyd 

Director    of    "The    Sea    Hawk"    makes    Para- 
mount  debut    with    mighty   special. 

yPii 

¥  XffiB 

BE  YOURSELF* 

To  come 

Raymond  Griffith.      Special  comedy  production 
with     the    high     hat     hit     as     a     very     modern 
young    man. 

W  ^0S6fiS& 

Ki^^fl 

METROPOLIS 

Fritz  Lang 

Amazing  super-drama  reaching  new  heights  of 
novelty. 

Betty    Bronson    as    star    with    big    supporting 
cast.      Ideal  combination   of   star  and  director. 

|^^^H 

SPECIAL  PRODUCTION 

Marshall  Xeilan 

{Title  Being  Set) 

W  X'  y^L*^! 

r^s3 

R.  U.  R.* 

James  Cruze 

Road    show    calibre    melodrama    based    upon    a 
brand    new    ideal 

^ 

THE  WOMAN  THOU  ART* 

To  come 

Pola  Negri.     Pola  as  Barbary  Coast   'lancer  in 
fiery   love    story. 

\£j 

fliPPSI 

RIDERS  OF  THE  DAWN 
PARADISE  FOR  TWO 

To  come 
To  come 

Zane   Grey.      Outdoor   action-melodrama. 

Richard    Dix.      Romantic    action-comedy    in    a 
"Sinners    in    Heaven"    setting. 

[HUfltl 

P^^I 

THE  WILD  MAN  OF  BORNEO 

To  come 

W.    C.    Fields.        (In    place    of     "Are    You    a 
Mason")       Fields    showing    what    makes    wild 
men    wild. 

IsriSSm 

llllllflil 

LOVE'S  GREATEST  MISTAKE 

To  come 

Liberty   Magazine   $50  000   Prize   Contest   spe- 
cial.     Same   gigantic   advertising   as    "Manne- 
quin"    got. 

^^^■^^fl 

THE  HEAD  WAITER* 

To  come 

Adolphe    Menjou.      Well    dressed,    clever    love 
comedy  of  Menjou  type. 

r^^ 

HOTEL  IMPERIAL 

Erich  von  Stroheim 

Pola    Negri   as   star   opposite  Von    Stroheim   in 
flashy,    colorful   classic  —  the   fans   have  been 
clamoring   for   it  ! 

r^^n 

^^^^^^fl 

CASEY  AT  THE  BAT 

Edward  Sutherland 

Wallace  Beery.  Raymond  Hatton.   Mary  Brian. 
The    "Behind    the   Front"    team   in   a   baseball 
comedy  riot. 

_^B 

■V*****^-* '  '1 

THE  THIEF  OF  DREAMS 

To  come 

Emil    Jannings,    Ricardo    Oortez,    Betty    Bron- 
son.     Saturday    Evening   Post    story.      Ameri- 
can  production. 

^A^      j 

y^j 

MOON  OF  ISRAEL 

Michael  Courtice 

Spectacular  melodrama    by   Sir   H.   Rider  Hag- 
gard. 

__^B 

HAZARDS  OF  THE  JUNGLE 

Merian  Cooper 
Ernest  Schoedsack 

Smashing  entertainment   of  new  type. 

||3fiI*J 

DESERT  BOUND 

To  come 

Zane   Grey.      De   luxe   outdoor   thriller. 

iBIj] 

\zCr\ 

FORLORN  RIVER 

To  come 

Zane    Grey.      His    latest    novel,    now    running 
in    The    Country   Gentleman. 

^^n 

>^A 

^Tentative 

With  Many  More  to  be  Announced  Soon! 

_J 

^A 

GREAT  ADVERTISING  AIDS 
FOR  GREAT  PICTURES/ 


JUST  a  glimpse  of 
the  high-powered 
theatre- packing  ad- 
vertising aids  Para- 
mount's  ad  sales 
department  is  pre- 
paring for  you  on  the 
15th  Birthday  Group. 

Below  are  the  herald 
covers  of  "Aloma  of  the 
South  Seas",  "Old  Iron- 
sides", "The  Rough 
Riders"  and  "Lady  of 
the  Harem".  And  ex- 
amine those  super- 
showmen  24-sheets! 

"If  it's  worth  run- 
ning, it's  worth  adver- 
tising"—that's  the 
slogan  of  every  exhibitor 
worthy  of  the  name. 


FLORET  «EGjE!&S0 

AmencmGirl 


„  unmount  9**" 


Adolphe  Menjou 

THE  ACE  OF  CADS 

STORY    BY  MICHAEL  ARLEN 
A  MALCOLM  ST. CLAIR  PRODUCTION 

atyaramount  tylcturv    i 


offisws 


J«  Greatest  Show 

C'  »  „  "  ■  •*  WW 


^UACrWEfil 


BARwi  H 


on  Earth 


mvf'fwm 

SOUTH  SCAS 

AMAUOtCC  TOUBNf  UP 

.I.UCHI.H 


k  I'l    l/l    \       'I    li": 

a  (fiuffMHMin/    '/Htlut, 


■«ijfc  Hiders 


or  • 

if  L* 


Paramount^  National  Advertising  Record 
is  one  of  more  than  Ten  Years'  Leadership 


The  more  clearly  an  exhibitor  understands  the  impression 
that  a  national  advertising  campaign  such  as  Paramount  "s 
makes,  the  more  anxious  he  is  to  ride  with  it. 

Within  a  short  distance  of  his  theatre  are  the  homes  of 
great  numbers  of  patrons  and  prospective  patrons. 

On  the  library  table  are  a  couple  of  recent  copies  of  the 
Saturday  Evening  Post  or  Liberty  or  The  Ladies'  Home 
Journal  or  other  magazines  containing  Paramount  advertis' 
ing  pages. 

Looking  at  such  interesting  advertisements  as  these,  millions 


of  people  have  developed  very  friendly  impressions  of  Paramount 
Pictures  and  the  theatres  that  show  them. 

Rich  or  poor,  they  are  of  course  mainly  occupied  with  their 
own  affairs  and  when  they  sit  down  to  these  magazines, 
whether  they  read  editorial  pages  or  advertising  pages,  they 
are  subconsciously  trying  to  find  out  what  all  that  world  is 
up  to  which  is  outside  their  own  daily  round. 

Paramount  Pictures  tell  them  what  its  up  to  in  the  most 
exciting  and  delightful  of  entertainments — and  that  is  the 
message  of  the  national  advertising  to  the  millions  all  the  time. 


loaayyrbole 
armies  of  people 
thmkfirst 
of  the  name 

immediately 
the  subject  of 

motionpictures 
is  mentioned/ 


PEOPLE  think  of  Paramount  first  be' 
cause  for  years  they  have  been  follow 
ing  Paramount-^  development,  not  only  on 
the  screen  but  in  the  advertising  pages  of 
their  favorite  magazines. 

In  the  theatres  they  see  the  pictures 
themselves,  but  in  the  magazines  they  read 
of  the  actual  thoughts,  ideals  and  hopes  of 
the  organization  behind  Paramount  Pic' 
tures  and  just  how  it  is  planning  all  the 
time  to  entertain  them. 

As  time  goes  on  this  impression  upon 
millions  becomes  almost  indelible. 

Nobody  can  tell  them  any  different! 

And  nobody  is  going  to  tell  them  any 
different,  in  1926,  and  that  is  the  defini' 
tion  of  Paramount^  leadership. 


Turn  the  page  for 

the  schedule  of  Paramount 

Leadership  in  1926 


PARAMOUNT'S  ADVERTISING  LEADERSHIP 


/        /        / 


During  1925  Paramount  increased  its  leadership  in  national  advertising,  not  only  by 
a  development  and  continuance  of  the  regular  schedule  but  by  the  addition  of  a  farm 
paper  advertising  campaign  in  24  farm  papers.     In  1926  the  same  successful  formula  is 

being  repeated  on  a  still  larger  scale. 


There  will  be  a  tremendous  wallop  in  the  great  nationally  dis- 
tributed  popular  magazines  such  as  the  Saturday  Evening  Post, 
the  Ladies'  Home  Journal  and  Liberty. 

Still  another  campaign  in  all  the  leading  fan  publications  and 
still  another  in  3 1  farm  papers  reaching  better  than  5  out  of  every 
6  farm  homes. 

Here  is  a  list  of  all  the  publications  that  will  carry  the  Para- 
mount message  and  an  indication  of  the  tremendous  number  of 
families  that  they  reach. 

No  exhibitor  worthy  of  the  name  of  "business  man"  can  fail 
:  p  the  great  value  of  all  this  advertising  scattered  right 
through  the  very  territory  which  provides  him  with  bread  and 
butter,  whether  he  is  located  in  large  city  or  small  town. 

Saturday  Evening  Post  —  more  than  2,600,000  fami- 
These  families  do  not  get  the  Saturday  Evening  Post  as 
an  ornament  for  the  living  room.  They  read  it,  cover  to  cover, 
adverti  sements  and  all.  Every  time  you  show  a  Paramount  Pic- 
ture and  say  so,  The  Saturday  Evening  Post  is  working  for  you 
it  number  of  possible  patn  ins  in  your  section  that 
you  are  not  getting  now  but  can  in  this  way. 

The  Ladies'  Home  Journal  —  circulation  more  than 
2,508,297  families.    In  this  great  number  of  homes  The  Ladies 


Home  Journal  is  accepted  as  the  final  authority  on  many  of  the 
most  vital  problems  of  life — rearing  babies,  education  of  children, 
conduct  of  the  home,  ethics,  morals  and  culture,  and  the  selection 
of  clean,  wholesome  and  beneficial  entertainment. 

Liberty  —  circulation  1,150,233  and  going  up.  Liberty  is  one 
of  the  most  sensational  successes  that  ever  happened  in  the  maga- 
zine field.  It  is  edited  in  a  way  that  attracts  a  very  large  propor- 
tion of  movie  fans.  Liberty  ran  the  very  successful  motion-pic- 
ture story  prize-competition  which  resulted  in  "Mannequin." 
Liberty  is  planning  another  competition  right  now. 

Country  Gentleman  —  circulation  1,300,000  farm  homes. 
Country  Gentleman  is  the  most  successful  farm  magazine  in 
the  world.  It  heads  Paramount's  farm  paper  advertising  cam- 
paign. It  was  recently  changed  from  a  weekly  to  a  monthly, 
which  turned  out  to  be  a  very  successful  move.  It  is  the  Satur- 
day Evening  Post  ot  the  farm  field  and  it  reaches  the  leaders  in 
agricultural  thought  and  habit. 

Photoplay  —  circulation  536,715.  Photoplay  is  the  leading 
tan  magazine.  Its  circulation  represents  the  group  of  people  miiiv 
bering  several  millions  who  are  willing  to  pay  25c  a  month  solely 
to  read  about  the  movies.  Fans  such  as  these  are  the  back-bone 
of  every  theatre's  prosperity. 


IS  MORE  IN  EVIDENCE  EVERY  YEAR! 


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"sBS)*—***. 


1 1  i 


EPS  tyjF£ 

,vu,„. 


Motion  Picture  Magazine 

Motion  Picture  Classic 

Screenland 

Picture  Play  Magazine 


342,664 
168,833 
150,000 
138,186 


Farmer's  Wife  —  circulation  776,644  farm  homes.  The 
Farmer's  Wife  is  the  only  magazine  edited  exclusively  for 
farm  women.  Its  success  is  based  upon  its  practical  help 
through  suggestions  that  improve  both  home  and  community 
life.  Motion  Pictures  are  urged  as  an  essential  part  of  this 
improvement. 

Successful  Farming  —  circulation  855,254  farm  homes. 
You  can  judge  of  Successful  Farming's  influence  when  you 
learn  that  it  is  used  as  a  text  book  in  35,000  rural  schools. 
Editorial  influence  in  this  publication  is  strongly  behind  better 
pictures  and  better  theatres. 

Other  important  farm  papers  on  the  schedule  covering 
individual  states  or  sections  are: — 

PROGRESSIVE  FARMER I       Covering       ] 453,603 

SOUTHERN  AGRICULTURIST.  .  .  in  the  South       453,098 

SOUTHERN  RURALIST [and  Southwest  | 414,187 

PRAIRIE  FARMER 173,582 

OKLAHOMA  FARMER  STOCKMAN 160,107 

IOWA  HOMESTEAD 153,702 

MISSOURI  RURALIST 152,079 

THE  FARMER 142,870 

INDIANA  FARMER'S  GUIDE 140,62 1 

FARM  &  RANCH 137,534 

AMERICAN  AGRICULTURIST 136,625 

OHIO  FARMER 122,809 

KANSAS  FARMER  Si  MAIL  Si  BREEZE 122.549 

HOARD'S  DAIRYMAN 109,728 

NEBRASKA   FARMER 104,253 

PENNSYLVANIA  FARMER 98,113 

WISCONSIN  FARMER 96,799 

MICHIGAN  FARMER 88,718 

WALLACE'S  FARMER 85,738 

DAKOTA  FARMER 71,203 

WISCONSIN  AGRICULTURIST 57,491 

WASHINGTON  FARMER 50,479 

WESTERN  FARM  LIFE 50,454 

PACIFIC  RURAL  PRESS 42,717 

CALIFORNIA  CULTIVATOR 36,721 

OREGON  FARMER 33,551 

IDAHO  FARM 30,915 

UTAH  FARM 24,351 

The  Farm  Papers  have  a  total  circulation  ot 
6,676,495. 

The  entire  number  of  farm  homes  in  the 
U.  S.  A.  is  6,428,365,  with  a  population  of 
31,614,260  people. 

The  National  Magazines  have  a  total  circu- 
lation of  7,594,925. 


"  ~outhern 

THE    £armer 


J 


AN  UA.RV 


Q.lQlO 


The  NorHu^Kf, 


Cash  in  on  these  accumulated 
advertising'  values 

(j{eap  the  ^paramount 

Uawest  of  26 


Simple  interest  is  good  but  compound  interest 
is  better.  The  great  snowball  of  compound 
public  interest  in  Paramount^  activities  has 
been  steadily  rolling  up  since  1916. 

Paramount  has  figured  for  years  that  as  a 
leader  of  the  industry  it  was  Paramount^  job 
to  start  new  millions  of  people  regularly  attend- 
ing motion  picture  theatres,  regardless  of  what 
pictures  they  saw  there,  and  so  put  the  in- 
dustry on  a  plane  comparable  with  that  of 
other  great  staple  industries.  Paramount  has 
sold  the  romance  of  the  screen  to  America 
and  will  keep  selling  it. 


concerns 
arc  following  along  the 
advertising  trail  that 
(paramount  has  blazed, 
hut  the  public's  impress- 
ions of  paramount  are 
already  deep  set  in  il 
veritable  tradition  ef 
successful  entertainment 


People  know  that  Paramount  blazed  the  trail  and  people 
are  following  that  trail  permanently  and  persistently  to  box- 
offices  of  exhibitors  who  are  wise  enough  to  bank  on  the 
long  \nown  best  and  let  others  experiment  with  the  occa- 
sional values  that  occur  elsewhere. 

Paramount^  advertising  carries  on  its  broad  back  numer- 
ous campaigns  within  the  main  campaign — campaigns  on 
current  pictures. 

Look  at  the  Paramount  advertising  pages  and  you  will 
see  that  many  pages  sell  current  Paramount  Pictures  by 
name.  But  don't  forget  that  Paramount  patrons  by  the  mil- 
lions are  sold  on  something  deeper  and  stronger  than  the  pass- 


ing values  of  any  given  production,  however  good  it  may  be. 

They  are  sold  on  the  entertainment  ideals  behind  Para- 
mount. 

They  are  sold  on  the  institution  behind  Paramount. 

They  are  sold  on  the  exhibitor  and  the  theatre  that  shows 
Paramount.  They  know  that  the  brand  name  "Paramount" 
has  all  the  force  of  a  guarantee. 

They  look  for  it  because  it  means  something,  because  it 
means  good  entertainment,  and  they  don't  look  on  it  just 
as  an  advertising  phrase. 

Can  they  find  plenty  of  Paramount  Pictures  this  year  at 
your  theatre?  If  not,  they  will  find  them  somewhere  else. 


YOU   ARE    ENTITLED    TO     ALL   THE 
PARAMOUNT    PATRONS    IN   YOUR    SECTION 

[  Go  after  them !    Get  them !  ] 

Announce  the  big  pictures  described  in  the  foregoing  pages 
by  brand  name  as  Paramount  Pictures  in  all  your  local  ad- 
vertising, and   you  will  have  the  biggest  year  you  ever  had ! 


7Tie  Gordon  Press,  Inc.,  N.  V.  C. 


♦  (^jzrurnxuuvt  Cplctures 


Struck 


*  (^xirxuruxtuxt  (pictures  + 


Richard  Dix 


m  in  the  15  m BIRTHDAY  GROUP 


QuarterbacK 


-7 


Paradise 
for  Two 


// 


♦  CpxuHinuuuvt  (pictures  ♦ 


iifi 


L-'v'J 


HAROLD 
LLOYD 


THAT  ROYLE  GIRL 
'SALLY  OF  THE  SAWDUST 
IT'S  THE  OLD  ARMY  GAME 


w*«* 


SO'S  YOUR  OLD  MAN 
THE  WILD  MAN  OF  BORNEO 


b<V 


y^j  inn  wilu  wmn  ur  oukincu 

jor  Cparamoimt's  15tli  Birthday  Group 


♦  Cpxi^turiourvt  Cpjctures  «• 


•f*Vv: 


V". 


blS  ^ILSON 


m 


«f ','•:■: 


"Let's  Get  Married" 
v9"/ie  Vanishing  CCmerican" 

"Irish  Luch." 
"Bluebeard's  Seven  Wives" 


In  tfaramounb's  15—  Birthday  Group 

"NEW  YORK"° 


y+  tyxtrarruuutt  Cpictures  + 


Warner  Baxter 


(paramount 


The  Runaway 

Miss  Brewster's  Millions 


Mannequin 

A  Son  of   His  Father 


<> 


'■■■'■■■  '■■" ■■■■iiiiiiii  —— —  ■■■■■■■—M^g 

QlcuHxmxuuxt  (pictures  j>jj> 


[■■• 


L  ■ 


LOUISE  DRESSER 


MV».' 


"THE  BLIND  GODDESS" 
\  \  ictor  I  leming  Production 


"PADLOCKED" 

An  Allan  I  )v,  an  Production 


I  ( >R  I   WKH  S  I'l   \.Y1  RS  I   \HO    CORPOR  \J10S 


*  (^xvrurruuuvt  Cplctures 


is 


tS- 


Ronald  Colman 


Bean   Geste 


♦  Cpxu^ajruMuxt  Cpjctures  «• 


NEIL  HAMILTON 


P)can  Geste 

The  Splendid  Crime 


New  Brooms 
Desert  Gold 


I   WKH's  PI  AYLRS-LASIO    CORPORATION 


7+  CpxuHxrruuuxt  Cpictures  *  J> 


-rT' ""'."'  -"■■' '.'"""  ■'*'" 


Arlette  Marchal 


bwe, 


The  Cat's  Pajamas 


Born  To  The  West 


« 


FAMOUS  PLAYERS-LASKY  CORPORATION 


^>^/>astamAMifvb  Cpictures  + 


Norman  Trevor 


I  >eau  Geste 

I  )ancing  \  [others 


The  Son*?  and  Dance  [Vlan 
\\  ages  of  \  irtue 


FAMOl  S  PI   kYERS-LASKY  CORPORATION 


7/ 


♦  CpxiAHuruuurt  Cpictures 


♦ 


I^yV 


ti'-r 


William  Powell 


Beau  Geste 
The  Runaway 


Too  Many  Kisses 


Desert  Gold 
Sea  Horses 


/yy. 


t/v 


FAMOUS  PLAYERS- LASKY  CORPORA! ION 


♦  tyjwcuruuuvb  Cpicturts^y 


t^ 


W:J 


FRANK  TUTTLE 

PRODUCTIONS 

GLORIA  SWANSON 

in 

The  Untamed  Lady 
BEBE   DAN  I  ELS 

in 

Lovers    in    Quarantine 

The  American  Venus 

IN  PREPARATION 

EDDIE     CANTOR 


in 


Kid       Boot 


*  QkuHuruuuvt  Cplctures 


<► 


1926 


MARSHALL  NEILAN 

Now  making 

•'DIPLOMACY" 

for 

Paramou  nt 


■  I  ■  I  GUI' 


MARS1  [ALL  NEILAN  STUDIOS 

1845  Glendale  Blvd. 
LOS  ANG1  1  1  S  CALIFORNIA 


+  tyxuHuruuuvb  Cpictures  + 


[v*  V-v-*  "j 


P 

Director  bf 

"WOMAN  HANDLED 
"LET'S  GET  MARRIED 
TAKE  A  CHANCE 
In  preparation  fir  15th  Birthday  Group 

WO  FIELDS, 

-Hi 

"SO'S  YOUR  OLD  MAN 


%+  CpxiraAruuuvt  Cplctures  » 


Clarence 
Badger 


*$&» 


PRODUCTIONS 

In  preparation  ibr 
15th Birthday  Group 

RAYMOND  GRIfFITH- 
s#*\    %GetOff&e£arttC 


^Management   HARRY  L.KERPL 


r^\dward 

(duther/an 

JJirecbo 


W.C  FIELDS 

An  EDWARD  SUTHERLAND  Production 

^TS  THE  OLD  ARMY  GAME 


(MEANING.  "NEVER  GIVE  A  SUCKER  AN  EVEN  BREAK.) 
LOUISE  BROOKS 
JOSEPH  P.  McEVOV 


An  EDWARD  SUTHERLAND 

PRODUCTION 


WALLACE  BEERY,  RAYMOND  HATTON 
MARY  BRIAN 


BEHIND  THE  FRONT 


its 


*  Cpxu^ajricuuxt  Cpicbures* 


LEWIS 


'i rector  of   ^i 
THOMAS 

MEIGHAN 

Dhe  New 
clQondike 


« 


emtf  releases: 

SEVEN  SINNERS 
THE  CAVE  MAN 


I    ■ 


♦  tyxuKunxuuvt  Cpictums 


♦ 


^i 


b^Ety 


b'^'J 


*v 


Sam  Taylor 

Director  of 

For  Heaven's  Sake  for  Harold  Lloyd 

Now  signed  to  direct 

A  SAM  TAYLOR  PRODUCTION 

for 

Metro-Goldw  \  n-\  layer 


E.*-,^  '-j 


L 


<C<»  QxuKurixuuvt  Cplcturts  ^ 


L'v 


\L 


b-v^ 


William  LeBaron 

ASSOCIATE  PRODUCER 

EASTERN  STUDIO 

Famous  Players-Lasky  Corporation 


/ 


♦  Cpxirixntcuuvt  Cpictums  ♦ 


Famous  Players-Lasky  Corporation 


[>'-■••• 


WALTER  WOODS 

Adapter  and  Supervisor 
.  of 
The  James  Cruze  Productions 

Now  in  the  making 
"OLD    IRONSIDES" 


<-  QxuHmuuuvt  (pictures  ♦ 


b'"v 


TOM  J .  GER  AGHT  Y 

Supervising  Editor 

Famous  Players  —  Lasky 
Eastern  Studio 


THOMAS  MEIGHAN 


in 


Trish  Luck' 


and 


The  New  Klondike 


L  i  • 


b'v- 


W.  C.  FIELDS 


in 


"It's  the  Old  Army  Game" 

and 

"So's  Your  Old  Man" 


*  Qlcu^ajrioiuit  QLcturvs*^ 


dAfonte  J(atter/ohri 


*  CpMrtmuuuvt  Cpictures  ^ 


In  the  Ten  Best 
of  1923 

"The  Green  Goddess" 


« 


In  the  Ten  Best 
of  1924 

"Monsieur  Beaucaire" 
"The  Humming  Bird" 


«■ 


Other  Recent  Releases 
"Disraeli" 

"A  Society" Scandal" 
"Ruling  Passion" 
"A  Sainted  Devil" 
"Madame  Sans  Gene" 
"Sally  of  the  Sawdust" 
"Stage  Struck" 


L 


L-:- 


Forrest  Halsey 

SCREEN  PLAYS 

Current  Productions 

D.  W:  Griffith's 
'The  Sorrows  of  Satan" 

Bebe  Daniels 
"The  Palm  Beach  Girl" 

To  be  followed  by 

"New  York" 


♦  Quir^urijcuuxt  Cfiictu^es 


♦ 


Ernest  Vajda 

Creator  of  International 
Stage  Successes 


"Fata  Morgana"       Theatre  Guild  Production 

-"The  Harem"  David  Belasco  Production 

"Grounds  for  Divorce"     Frohman  Production 

The  Little  Angel"         Pemberton  Production 


NOW    WRITING   EXCLUSIVELY  FOR 
FAMOUS  PLAYERS-LASKY  CORPORATION 


t^v 


Stories  Completed 


'  I  he  Crown  of  Lies" 
'The  Cat's  Pajamas" 


Pola  Negri 

Betty  Bronson 
Ricardo  Cortez 
Theodore  Roberts 
Arlette  Marchal 

"Love — The  Magician"  Florence  Vidor 

In  Preparation:    A  Betty  Bronson  Story 


&    V 


»  CpxuHirnxuuxt  Cpictures  ^ 


PIERRE  COLL1N0S 


^ 


SCREEN  WRITER. 

/>/  association  with 

MALCOLM  ST. CLAIR 


ecent  vara  mount  Releases : 

THE  GRAND  DUCHESS 
AND  THE  WAITER/ 

Menjou  -  Victor 

AWOMAN  OF 

THE  WORLD' 
Starrinq  Pola  Neqri 

ASOCIAL 

CELEBRITY" 

Starrinq  Adolphe  Menjou 


a 


oming : 

POLA  NEGRI 

/fi  "Good  and  Nauqhty" 

'•and  in  the  15th  Birthday  Group : 

FORD  STERLING 

"i*lhe  Shout  Off" 

THE  ACE  OF  CADS " 

Starrinq  Adolphe  Menjou 


<f%  Cpxuvcunxuuxt  Cpictwres  + 


nope  Joring 
Jouis  u.Jiqhtono 

SCREEN  PLAYS^* 

fir  FAMOUS  PLAYERS- LASKY  CORP. 


AT  WEST  COAST  STUDIOS 


fust  a  few  Box-office  Smashes 


THE  CROWN  OF  LIES 
THE  BLIND  GODDESS'' 
THE  CAT'S  PAJAMAS 

THE  RAINMAKER" 

-all  for  Paramount 

MARY  PICKFORD  h 

Little  Annie  Rooney'1 

FIG  LEAVES" 

"PIGS"  (Adaptation) 

-scores  of  others  in  the  past 


Now  in  Europe  resting  and  observing       —Back  to  work 
July  Ist  Starting  joyously  on  new  Paramount  contract 


t/v 


*  Cpxu^aAwcuuvt  Cpicturts  ♦ 


In  The  Ten 
Best  of  1925 

"North  of  36 


1 1 


James  Shelley  Hamilton 

Adaptation  and  Continuity  of 

The  Ancient  Highway 
The  Enchanted  Hill 
Sea  Horses 
Padlocked 

Now  with 

Allan  Dwan  Productions 


L"V 


FAMOUS      PLAYERS-LASKY    CORPORATION 


<f»  Cpxu^curuuuitj  Cpicturvs 


Paramount  Posters 


by 


THE  MORGAN  LITHOGRAPH   CO 


Cleveland 


New  York 


Associated 

has  its  feet      . 
ON  THE  GROUND/ 

Are  Yours? 


Of  course,  they  are. 

Certainly  we  can  all  get  over-sold  on  an  idea — now  and  then. 

But  you  can't  keep  the  theater  doors  open  fifty-two  weeks  in 
the  year  without  knowing  where  your  hread  and  butter 
comes  from. 

And  it  comes  from — 

Selling  ENTERTAINMENT  at  a  box-office  PROFIT  ! 

That's  Associated's  creed  for  the  coming  season. 

Associated  is  going  to  release  a  minimum  of  eighty  pictures 
in  the  next  season. 

We  could  tell  you  that  they  are  going  to  be  eighty  deluxe, 
certified,  gilt-edged,  gold-medal,  blue  ribbon,  diamond- 
studded  productions. 

Finding  a  label  would  be  easy. 

But  it  would  also  be  bunk. 

We  have  our  feet  on  the  ground.  Our  eighty  pictures  are 
to  be  divided  into  definite  classes  for  definite  reasons. 

One  group  will  be  called  WHIZ-BANG  action  pictures. 
Westerns,  stunt  thrillers,  all-around  fast-moving  sure-fire 
send  'em-away-happy  pictures. 

Then  there'll  be  ENTERTAINMENT  pictures.  Honestly 
made,  capably  produced,  human  interest  dramas  and  com- 
edy dramas — with  prominent  stars,  well  known  directors, 
tried  players.  Pictures  we'll  stack  up  against  any  distributor 
trying  to  sell  you  imitation  "Big  Parades"  at  bargain  counter 
rentals. 

And  the  balance  will  be  SPECIALS.  But  more  about  them 
in  later  talks. 

The  general  idea  is — our  feet  are  on  the  ground.  Yours 
can  be.     You  can  buy    all    of   our    pictures    or  any  of  the 

groups and   know  that  you  are  going  to  be  able  to  keep 

on — 

Selling  ENTERTAINMENT  at  a  box-office  PROFIT  I 
That's  your  business — and  ours! 


ASSOCIATED 


EXHIBITORS.Inc 

Oscar  A  Price,  Pres. 


««•*»«■■%«■■■•■%■•- 


N 


wjurt. 


ABLA^ 


CARL     LAEMMLE 

presents 

"An  Edward  Sedgwick  Directed" 

Production 

A  UNIVERSAL 

SUPER  PRODUCTION 


\ 


> 


/ 


d 


v  -,  mf  the  Golden  West 

—£  2T  Maying 

NOW    TWICE  DAILY 

!o  BTRAO.«N£ 'CROWDS 

b^moss:  COLON* 

-  .        ,   N~w  York  City 

Broadway,  New 

Prices:    *0c.   to  '1.50 


m  MAZE! 

--  CRITICS  URGE  MINIONS  T^ 

■^     CK    LP   COLONY   AND   SEE     I        A  SPECTACLE  -  FULL     OF 

-SCUKKV  TO  THE  COL  .     ^      „.     GRE,T .  S 

..5  EPIC  WINNER'-    S^'S 
^T"  I  1T  AND  GET  A  RJ.AL 

"YOU'LL  ENJOY  'T, , 


THRILLS"  1  MAGNIFICENT'- 

'«NGf     IMPRESSIVE'  '•„,„,„  ^ 

T.rED,      MARVEL 

^S^SAnSFY    AT   THE     ,      ^cg^^S^X 

"-l^ANO      CH.DREN      W-    \         ^1  ,RE  WELL  WORTH  SEEJNC' 

'S^proouct^n;.'.  Ewnim  ,.„„,„ 


uA  PICTURE 


f  ***» 


I 


\ 


JETTA  QOUDAL 

Cy/)e  screen')      1 
rnojt  dijtinctb/e 
perjonality 


[•J- 


kJ] 


Aoo 


mmzjLfmH 


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^  v  O  it />  •. 


Seasons 

RlSti! 


HE  Noyr,  „     JCtAW._ 


TWO  MORE  P.  D.  C. 
BOX    OFFICE    ACES 

that  fill  a  winning  hand  for  the 
big  showman! 

"PARIS  AT  MIDNIGHT 

— a  swift-moving,  dramatic,  dar- 
ing revelation  of  modern  Paris 
at  its  most  dazzling  time. 

"WHISPERING  SMITH' 

— a  melodramatic  thunderbolt  of 
mystery,  thrills,  spills,  railroad 
wrecks!  The  greatest  railroad 
story  ever  filmed. 


H.B.Warner 

Noted  stage  and 
screen  favorite- 


DISTRIBUTING  CORPORATION 

Foreign  Distributors  Producers   International  Corporation       130    West  46th   Street     New  York,  N.    Y 


Whizzing  do 


set  a  furious  pace 
last  season  / 

FBO  will  shoot  records 
soaring  skywards 
for  1926-27/ 


wn  the  track 

with  an  unbeatable  stride? 

Off  with  the  crack  of  thepistol,  F.  B.  O.  is  hurdling  into  next 
season  with  a  zip  that  will  strain  box-offices  to  their  capacity 
figures. 

Last  week  we  told  you  about  two  Gene  Stratton-Porter's. 

THIS  WEEK  we're  crashing  into  the  big  news  columns  with 
another  announcement  of  startling  importance ! 

Among  the  Twelve  Gold  Bond  Super-Special 
Attractions  to  be  offered  by  F.  B.  O.  during 
1926-27  will  be 

RICE  BURROUGHS' 


AND  THE 


Golden  gl 


The  name  of  Edgar  Rice  Burroughs  is  known  and  loved 
in  every  corner  of  the  country. 

Mention  the  word  "Tarzan"  to  any  adult  or  youngster 
and  you  immediately  conjure  up  in  their  mind  a  picture 
of  the  African  jungle,  wonderful  animals  and  of  a  remark- 
able he-man  who  is  the  very  warp  and  woof  of  romance! 

Tarzan  has  become  more  than  the  name  of  a  character 
—  it  has  become  a  synonym  of  glorious  adventure,  the 
master  key  to  the  heart  of  every  red-blooded  human  in 
the  world! 

This  latest  "Tarzan"  story  is  the  most  vivid,  virile 
of  all  this  author's  great  stories!  It  has  a  potential 
picture  audience  of  millions! 

And  this  is  just  one  more  of  the  many  big-author, 
big-theme  pictures  F.B.O.  has  in  store  for  showmen 
for  1926-27! 


E 


B 


O 


1560   Broadway 
New  York.  NY 


"Your  BOOKING  GUIDE  is  very  useful  to  me 
and  I  have  kept  every  one.  Keep  it  up.  It  is  a 
wonderful  help  in  looking  up  releases." 

J.  M.  Heffner,  Palace  &  Bijou  Theatres, 
Mason   City,   Iowa. 


Out 

Soon 


Motion  Picture  News 

Booking    Guide 

covering  all  releases  of  the 
past  six  months,  will  go  to 
press  shortly.  Copy  for  this 
issue  should  be  sent  at  once. 

It  is  the   Exhibitor's   Manual 


Us 

it! 


"I  use  it  (BOOKING  GUIDE)  in  many  ways 
during  the  year.  I  keep  them  all  in  line  and  now 
have  every  one  that  you  have  issued  since  you 
started.  I  really  appreciate  it  more  than  any 
other  service  that  you  supply." 

Pruett's  Theatre, 

Centralia,  Mo. 


&M 


[FOR  SEASON               1926 
—f^ 


1927 


William  Fox  presents 


*    ■% 


n 


FIG  LEAVES 


Behind  the  Scenes 
With  a  Successful 
Parisian  Couturier! 


A  Riot  of  Beauty 

and  Luxury  on 

The  Screen! 


A  Rush  of  Mere 

Men  Not  to 

Get  Left! 


An  original  screen  story  by  Howard  Hawks  in 

which  a  Modern  Eve  revolts  against  love  without 

luxury  up-to-date. 


presenting 


GEORGE  O'BRIEN 
as  Adam 

Andre  de  Beranger — Phyllis  Haver 

Howard  Hawks  production 


OLIVE  BORDEN 
as  Eve 

Scenario  by 
HOPE   LORING    and 
LOUIS   D.   LIGHTON 


Previously  Announced 


1  What  Price  Glory 

2  Cradle  Snatchers 

3  One  Increasing  Purpose 

4  The  Family  Upstairs 

5  The  Music  Master 

6  Pigs 

7  3  Bad  Men 

8  The  Way  Things  Happen 

9  Married  Alive 
10  The  Auctioneer 


Va       *        ■ 


21    The  City 


11  The  Grand  Army  Man 

12  Going  Crooked 

13  A  Holy  Terror 

14  The  Return  of  Peter  Grimm 

15  The  Monkey  Talks 

16  A  Temperance  Town 

17  Is  Zat  So? 

18  A  Milk  White  Flag 

19  The  Lily 

20  Whispering  Wires 


FOX    FILM    CORPORATION 
f 


Next  Week 

No. 


> 


Another 


1560  Broadway 
NewYork,[N.Y. 


great  thrill  Wesi     __ 

the  star  who  is  making 
fast  ones ' 


BOB 


^FIGHTING 
BOOB 

blazes  a  brand  new  trail  in  Western  characterization! 
He  plays  a  dual  role — two  startlingly  different  impersona- 
tions— of  a  type  that  will  hit  every  red-blooded  fan  right 
where  he  lives ! 

This  fast-stepping  young  star  is  coming  like  a  cool 
million!  He's  setting  a  pace  that  is  putting  him  right 
up  among  the  leaders  of  the  Western  field! 

His  "NO  MAN'S  LAW,"  "THE  RIDIN1  STREAK," 
"MAN  RUSTLING"  and  "BEYOND  THE  ROCKIES" 
have  built  for  him  a  popularity  that  wise  exhibitors  are 
turning  into  box-office  dollars  ! 


This   latest   picture   will 
tremendously ! 


add  to   this  "popularity 


Produced  by  Jesse  J.  Goldburg 
Directed  by  Jack  Nelson  -Under  Supervision  of  Jesse  J.  Goldburg 


CAPIT 


,iN  v      t. 


0^c)lt^,,  *»»U   ,n  st0^  the 


HOLDS 
OVER 


Record -Smash- 
ing News  from 
all  over  the 
Country,  tool 

.    Detroit:— 

"Kiki"  opened  at 
Adams  Theatre  to 
phenomenal  busi- 
ness. Audience  re- 
action great.  Look 
for  extended  run. — 
John  Kunsky. 

Buffalo:— 

"Kiki"  opened 
Monday  at  Shea's 
Buffalo  to  excep- 
tional business.  In- 
dicates record  week. 

St.  Louis:— 

"Kiki"  had 
Skouras  Theatre 
cashiers  working 
overtime.  All  rec- 
ords broken.  Busi- 
.  ness  beyond  fondest 
expectations. 


/    I  J 


"KIKI" 


aw 


Omaha:— 

"Kiki"  opened  at 
Strand  exceptionally 
big.  Playing  to  capa- 
city  each  perfor- 
mance. Feel  sure 
Kiki  will  establish 
new  record  for 
Norma.  Newspapers 
lavish  in  their  praise. 

Des  Moines:— 

"Kiki"  opened  to 
phenomenal  busi-  * 
ness  at  Des  Moines 
Theatre.  Audience 
wildly  enthusiastic. 
Newspaper  com' 
ments  wonderful. 

Records, 
Records 
Everywhere 


national 


A  lira*  national  Picture 


three  in 

a  row 


NEW  YORK: 

A  smashing  big 
week  at  the  Strand 
set  the  pace  for  all 
New  York 


c 


. 


WASHINGTON,  D.C. 

Beat  the  Easter 
slump  and  grossed 
real  money  at  the 
Metropolitan 


MIC14AEL  ARLEN5 

^DANCP? 
"1 


ftdrrinq 

COWWAY  TEARLE 

Supported  bu 

DOROTHY  MACKAILL 

Jin  ALFRED  9ANTELL  Production 


ST.  LOUIS: 

"A  great  box-office 
attraction  at 
Grand  Cen  tral. 
West  End ,  Lyric 
and  Capitol.  A 
tremendous  suc- 
cess. —  Spyros 
Skouras. 

A 

Uttt  national 

Picture 

Members  rf  Motion  Picture  Producers 
»mt  Distributors  of  America  Inc.— Will  Hays  J\uidmt 


Volume  XXXIII 


ALBANY,  N.  Y.,  AND  NEW  YORK  CITY,  April  17,  1926 


No.  16 


Figures 


IT  was  quite  a  few  years  ago  that  I  chanced 
to  drop  into  the  Paramount  office  and  was 
introduced  to  a  self-contained  young  man 
who  was  acting  as  assistant  sales  manager. 
The  introduction  was  just  casual.  A  point  of 
discussion  came  up  and  someone  said:  "Ask 
Kent.  He's  got  the  figures."  I  turned  and 
found  a  man,  back  of  a  desk,  who  without 
words  produced  a  chart  from  a  well  kept  file 
and  put  his  finger  on  the  exact  information. 

So  it  isn't  surprising  to  me  that  Sidney  Kent 
has  risen  from  that  modest  position  to  one  of 
outstanding  prominence  in  this  industry.  He 
has  stepped  up  and  up — steadily,  securely,  on 
the  solid  steps  of  business  knowledge.  Prob- 
ably someone  was  always  saying:  "Ask  Kent. 
He's  got  the  figures." 


* 


A  week  ago,  at  Atlantic  City,  a  large  and 
remarkable  convention  of  film  men  from  all 
over  the  world  gathered  around  this  same  man 
as  steel  about  a  magnet.  I  say  a  remarkable 
convention,  for  hotel  men  tell  me  that  in  all 
the  convention  annals  of  that  city  this  one 
stood  out  in  diligence,  precision,  intelligence 
and  work  accomplished.  It  was  organization 
of  the  highest  type. 


Now  personality,  vitality,  courage,  tireless 
energy — these  are  requisites  of  a  leader.  But 
to  get  and  hold  the  devotion  of  your  men — a 
lot  of  men  and  good  men,  too — requires  also 
and  primarily  that  they  know  that  you  know 
your  business. 

This  industry  has  been  slim-waisted  in  man 
power.  It's  a  peculiar  business  and  bunk 
seems  bound  to  flourish — for  a  time.     Men 


go  up  and  down  like  skyrockets.  Some  are 
credited  with  having  in  their  inside  pocket  the 
recipe  to  the  secrets  of  production,  distribu- 
tion or  theatres.  Which  is  the  most  specious 
fallacy  of  all.  There  isn't  any  such  thing.  But 
there  is  such  a  thing  as  knowledge  of  your 
job — and  few  have  it. 


Kent  is  one  of  the  few.  You  go  to  him  today 
and  you  go  to  a  business  man.  If  you  talk  in 
circles  he  knows  it.  He's  fearless  enough  to 
tell  you  so  and  that  he  intends  to  run  his  busi- 
ness without  circles.  If  you've  got  the  goods 
and  your  goods  are  constructive  you  get  a 
quick,  intelligent  and  fair  deal.  He  not  only 
knows  his  own  business  but  he  has  also  an 
appreciation  of  yours.  Which  is  nothing  short 
of  a  godsend  in  an  industry  where  misunder- 
standing— of  one  branch  about  another — 
flourishes  like  a  green  bay  tree. 


To  a  trade  paper  editor  who  at  times  gets 
sorely  fed  up  on  politics,  fallacies,  endless 
talk,  craving  for  publicity,  sharpshooting  and 
what  not,  it  is  a  decided  relief  to  take  off  your 
hat  to  real  ability.  This  is  simply  a  testimonial 
to  the  man  who  fills  his  job.  There  are  other 
men  today  stepping  up  the  ladder  of  facts  and 
figures;  and  they  are  the  men  to  whom  this 
industry  can  look  for  whatever  place  it  will 
hold  for  the  future. 


I  can  say  this — that  there  will  always  be  a 
place  in  these  pages  for  their  just  recognition. 


1782 


.1/  o  t  i  o  n     I'  i  c  t  a  r  e     N  e  w  s 


EX  GOVERNOR  TENER 
of  Pennsylvania,  a  com- 
manding figure  in  that 
state  and  now  candidate  for 
Governor  on  the  Republican 
ticket,  makes  prominent  in  his 

platform  the  modification  of  Sunday  laws  to  permit: 
"reasonable  and  honesl  sports  such  as  baseball,  amuse- 
ments and  motion  pictures  on  Sunday  afternoons." 

In  a  state  so  harassed  by  blue  laws  this  announce- 
ment is  of  the  utmost  interest  to  Pennsylvania 
exhibitors. 

Governor  Tener,  whom  we  have  bad  the  pleasure 
of  knowing,  is  a  high  type  of  man,  honest,  able,  fear- 
I(  ss  and  likable.  His  platform  is  not  an  appeal  to  the 
galleries;  he  is  not  that  kind  of  a  man.  He  believes  in 
tolerance.  It  means  a  good  deal  to  the  theatre  interests 
of  Pennsylvania  to  have  the  support  of  such  a  man 
and  exhibitors  will  respond,  we  are  sure,  with  their 
characteristic  gratefulness  and  activity. 

*  *     * 

SID  GRAUMAN  is  in  New  York;  and  the  story 
is  that  there  is  every  likelihood  of  a  country-wide 
chain  of  some  twenty  new  theatres,  beautiful  but 
not  of  great  seating  capacity,  to  house  super  pictures 
for  long  runs  at  two  dollars  top  prices.  Joseph 
Schenck,  Marcus  Loew  and  the  Shuberts  are  said  to  Ik: 
interested.  Anyway  a  lot  of  conferring  is  going  on. 
It  would  not  be  a  radical  move. 

*  *     * 

EACH  year  the  theatre  business  gets  more  and 
more  clearly  classified — as  to  attractions  and 
prices.  .And  why  not?  Why  isn't  classifica- 
tion inevitable?  In  vaudeville  there  is  big  time  and 
family  time.  There's  an  audience  for  each  grade. 
And  so  is  there  for  pictures.  Theatres,  sooner  or 
later,  will  have  to  get  into  their  respective  grooves; 
and  then  producers  will  have  to  get  into  their  grooves 
and  make  pictures  at  a  price  tor  a  certain  track'.  The 
trouble  with  picture  production  today — and  in  the 
past,  is  that  we  have  too  many  pictures  so  expensive 
that  they  need  big  time  bookings  and  yet  SO  mediocre 
in  entertainment  value  thai  they  deserve  family  time 

prices 

*  *     * 

Till''.  Keith  interest-  evidently  intend,  at  last,  to 
gel  into  the  picture  business  in  a  large  way.  A 
bond  issue  has  appeared  which,  evidently,  is  but 
the  forerunner  of  an  extensive  capitalization— confer 
ences  are  going  on  right  now  with  picture  producing 
companies;  theatre  extension  is  probably  also  contem- 
plated. In  other  words — Keith  pictures  and  more 
Keith  theatres.  Looks  like  we  mighl  lost'  a  picture 
production  an<l  distributing  company  from  the  roster 
but  that  also  we  will  count  Keith  among  the  big  ones. 

*  *     * 

EACH  week  we  bury  rum<  >rs  as  easily  a-  the  pre 
ding  week  originates  them. 
Jusl   because'   Edwin  C.   King  went    from  bis 
posl   as   Eastern  Studio   Manager   for   Famous  to  a 
\  ice  Presidency  in  F.B.O.  and  because  it  was  said  at 
the  same  time  that   Famous  would  farm  out  to  F.B.<  >. 


AN   EDITOR 

The  Week  in   Review 

its  embryo  -tars  from  the  Paramount  school,  the 
merger-mongers  said  these  two  companies  were  to- 
gether, etc.,  etc.    Which  is  apple-sauce. 

^  ^  ^ 

CECIL  DE  MILLE  announces  this  week  that  his 
next  big  production  will  be  "The  Deluge,"  in- 
spired by  the  Biblical  description  of  the  cata- 
clysm. This  is  the  prize-winning  idea  in  the  contest 
recently  conducted  by  Mr.  De  Mille  and  the  Los  An- 
geles Times.  The  idea  offers  remarkable  screen  pos- 
sibilities, without  a  doubt.  Great  interest  has  been 
aroused  by  the  announcement ;  the  picture  itself  will  be 
awaited  with  equal  interest. 

^      %     % 

IX  this  issue  is  presented  what  we  consider  "news" 
just  as  definitely  as  anything  which  might  appear 
in  a  trade  paper — the  announcement  for  the  com- 
ing year  of  Paramount's  group  of  75  pictures  for  the 
coming  year,  known  as  the  15th  Birthday  Group. 
Here  is  vital  news  for  the  exhibitor.  Pictures  are  the 
life  blood  of  his  theatre  and  annual  announcements 
such  as  this,  even  though  many  of  the  pictures  are  as 
yet  unmade,  give  him  the  best  idea  possible  of  what 
he  may  expect  for  the  coming  year  from  a  given  dis- 


One    of    Dore's    famous    drawings    of    "The    Deluge."     which     will     serve     as     the 

inspiration    of    Cecil    B.    De    Mille's    next    ipecial    foi    P.    D.    C.    and    which    was    the 

prize    winning    idea    in    the   recent    contest. 


April     17,     1926 

ON  BROADWAY 

By  William  A.  Johnston 

tribtitor.    That,  we  repeat,  is  News. 

But  considered  not  alone  as  news,  but  as  advertis 
ing,  great  credit  is  due  Russell  Holman,  who  planned 
the  impressive  insert,  and  Monte  M.  Katterjohn,  who 
acted  as  contact  man  between  the  production  depart- 
ment and  the  advertising-  offices,  for  the  finished  result 
Never,  it  seems  to  us.  has  an  annual  announcement 
insert  carried  more  punch,  more  diversity  and  more 
showmanship  than  this.    Each  picture  is  treated  force 
full)-  and  distinctively,  each  page  is  handled  in  a  tech- 
nique which  at  once  identifies  the  character  of  the  pro- 
duction.    No  man  could  spend  even  a  tew   minutes  in 
glancing  over  the  pages  of  the  insert  without  carrying 
away  a  vivid  and  definite  impression  of  the  program 
there  presented. 

The  individual  pages  which  deserve  special  comment 
are  literally  "too  numerous  to  mention."  "Fine  Man- 
ners," the  four  pages  on  Harold  Lloyd,  the  Ziegfeld 
productions,  the  Meighans,  the  richness  and  color  of 
the  four  "Old  Ironsides"  pages,  the  sweep  and  action 
of  the  "Sorrows  of  Satan"  lay-out,  the  beauty  and 
charm  of  the  "fashion"  specials,  "The  Rough  Riders," 
the  various  comedy  specials,  the  striking  pages  on 
"The  Greatest  Show  on  Earth" — even  a  hasty  glance 
discloses  these  and  others  outstanding  "flashes." 

Our  congratulations  to  Russell  Holman  for  a  fine 
job  in  presenting"  a  program  for  which  the  production 
department  likewise  deserves  a  lot  of  credit. 


I 


1783 


T   would  not   surprise  us  it 

the  Los  Angeles  convention 

of  Exhibitors  proved  to  he 

i    most    interesting    gathering. 

Maybe,  maybe  not. 

We  have  stopped  forecasting 
the  importance  of  these  national  conventions.  Mostly 
they  have  been  pretty  sad  affairs — either  Hat  failures 
or  noisy  whirlwinds  of  speeches,  resolutions  and  presi 
dential  elections.  They  cost  "a  lot  of  money,  took  up  a 
lot  of  print,  and — business  went  on  as  usual. 

lint  this  one  may  be  different.  Last  year  ai  Mil- 
waukee and  after  all  the  hullaballoo  had  subsided  there 
was  some  quiet  talk  by  a  few  who  don't  give  out  inter- 
views about  the  possibility  of  a  national  booking  cir- 
cuit, a  sort  of  Second  National  association  of  ex- 
hibitors geared  up  so  as  to  afford  a  sufficient  and 
definite  market  for  the  production  of  pictures. 

Since  then  I  have  heard  from  time  to  time  assur- 
ances that  the  plan  was  being  quietly  talked  about. 
The  confidential  nature  of  these  whisperings,  the  fact 
that  publicity  is  not  wanted,  makes  one  think  that, 
pfter  all.  some  real  businesslike  attempt  may  be  under 
way. 

Well — it  will  depend,  of  course,  upon  the  men  back 
of  the  move — upon  their  practical  knowledge  of  thea- 
tres, distribution  and  production.  The  idea  is  feasi- 
ble.    Some  skilled  operators  can  turn  the  trick. 

Perhaps,  as  we  say,  the  Los  Angeles  Convention 

will   be   worth   watching  and   attending:   and   maybe 

some  important  figures  will  lie  there  on  the  sidelines  or 

behind  the  conference  doors  from  which  convention 

news  is  not  broadcast. 

•jf     ^f.      ^. 


T 


HE  opening  of  "The  Flaming  Frontier"  last 
Saturday  night  at  the  Colony  theatre  brought  to 
Broadway  a  picture  which  looks  like  a  sure 
money-maker.  Xat  G.  Rothstein,  in  charge  of  the 
publicizing  of  the  picture,  opened  it  with  a  midnight 
showing  which  went  off  in  a  manner  reflecting  a  lot 
of  credit  on  Xat.  It  was  a  high  class,  distinctive  open- 
ing in  every  way,  and  launched  the  picture  most 
auspiciously. 

The  powerful  music  score,  arranged  by  Dr.  Hugo 
Riesenfeld  and  played  under  his  baton  for  the  pre- 
miere, enhanced  the  effectiveness  of  the  picture  and 
came  in  for  much  favorable  comment.  The  presenta- 
tion staged  by  Jack  Savage  likewise  received  no  little 
praise. 

"The  Flaming  Frontier"  itself  is  good  motion  pic- 
ture and  good  box-office.  Hoot  Gibson,  in  it,  register^ 
one  of  the  most  likable  of  screen  personalities,  while 
Dustin  Farnum  as  Custer.  George  Fawcett,  Anne 
Cornwall,  Kathleen  Key,  Joe  Bonomo  and  the  others 
are  splendid  types  and  good  troupers.  The  morning 
shows  for  children  which  are  being  planned  in  connec- 
tion with  this  should  be  a  valuable  aid  in  any  com 
munity.  The  children  will  delight  in  the  riding  and 
shooting  and  fighting  and  sweep  of  motion,  while  they, 
and  their  elders  as  well,  will  learn  from  the  picture  a 
valuable  message  on  the  other  side  of  the  treatment 
given  the  Indian  by  the  invading  white  man. 


W 


HEX  we  heard 
that  the  Em- 
pire Xews  Bul- 
letin, a  new  newsreel  to 
make  its  appearance  in 
England  on  May  3rd, 
had  engaged  Gilbert 
Frankau,  leading  Brit- 
ish novelist  and  politi- 
cal writer,  as  supervis- 
ing editor,  we  consid- 
ered the  fact  interesting 
lint  it  did  not  strike  us 
as  possessing  any  great 
significance. 

\  iter    talking    with 
Frankau   this   week    in 
Xew     York    we    came 
away  with  the  convic- 
tion that  not  only  did 
the  news  possess  a  great 
deal  of  significance,  but 
that   Frankau  was  likely  to  leave  his  impress  on  the 
film  industry  to  a  much  wider  extent  before  he  finishes. 
He  stands  in  a  curious  position  in  America.  In  Eng- 
land the  best-seller  of  besl  sellers,  here  he  is  one  of  the 
less   known    British  authors.      Probably   he  is  better 
known  here  for  his  political  newspaper  articles  than 
(  Continued  on   next 


Gilbert     Frankau 


1784 


.1/  o  t  i  o  n     P  i  e  t  u  r  e     A*  c  w  s 


APRIL  17 
1926 


Motion  Tictvue 
/JEWS 


Vol.  XXX11I 

No.  16 


Founded  in  September  1913 

Publication    Office:     Lyon    Block,    Albany,    N.    V. 


Editorial      and      General      Offices: 
729     7th     Ave.,     New     York     City 


Branch   Offices: 

845    S.    Wabash    Ave.,    Chicago,    111. 

Room      616      Security      Bldg.,      Hollywood, 

Calif. 


An  Editor  on  Broadway 

(Continued  from  preceding  page) 

for  his  novels.  His  latest  novel,  "Masterson,"  sold 
some  70,000  copies  in  its  first  five  weeks  in  England, 
breaking  all  records.  His  audience  has  been  limited 
in  America,  in  the  past,  hut  now  he  has  changed  pub- 
lishers and  has  come  to  this  country  for  an  extended 
tour — and  unless  we  misjudge  his  publicity  instinct 
and  ability  rather  badly,  he  will  return  to  London  a 
much  better  known  novelist  in  the  States  than  he 
lefl  it. 

The  surprising  thing,  however,  was  to  find  a  "vis.t 
ing  novelist"  who  entertained  and  expressed  definite, 
constructive  views  on  motion  pictures.  He  faces  the 
producing  situation  in  England  frankly  and  admits  its 
handicaps  candidly.  He  knows  whereof  he  speaks,  for 
in  addition  to  brilliant  exploits  at  Loos,  Ypres  and  the 
Somme,  he  aided  his  country  during  the  war  in  many 
important  ways  connected  with  pictures. 

His  theory  of  the  proper  place  of  the  author  in  pic- 
ture production  is  uncommonly  sane  and  practical.  He 
believes  that — some  day — the  author  will  work  in  close 
association  with  the  producer  through  all  the  stages 
of  preparation,  continuity,  and  so  on.  The  script 
agreed  upon,  the  author  will  withdraw  entirely  during 
the  filming,  returning  to  the  task  when  the  picture  is 
ready  for  cutting,  titling  and  editing. 

"I  had  one  experience  with  selling  a  story  outright 
for  the  screen  and  letting  the  producer  'adapt'  it  as  he 
chose,"  he  explained.  "I  shall  never  repeat  the  experi- 
ence. After  this,  unless  I  can  play  a  part  in  the  making 
<>f  it.  as  I  have  outlined,  J  won't  sell.  I  can  afford  to 
■wait — and  I  can't  afford  to  jeopardize  my  reputation 
.'is  a  writer  by  letting  someone  who  thinks  he  must 
make  all  sorts  of  changes  to  keep  bis  job  'adapt'  m\ 
stor)  to  the  screen.  There  is  a  lot  of  rol  about  'screen 
technique.'  The  screen  is  the  most  simple  and  direel 
of  all  means  of  telling  a  story — going  back  to  picture 
writing — and  there  is  no  deep  mystery  about  it.  I 
don't  believe  in  the  author  interfering  with  produ< 
tion  itself      that   end  <>\    it    is  the  director's  job      but    I 

do  believe  that  he  know  s  best  how  his  own  stor)  should 
come  to  the  screen      \  good  screen  stor)  isjusl  a  good 
el  'peptonized'  -the  pep  extracted  and  put  on  the 
screen. 

"Producers  seem  to  feel  thai  all  stories  must  be 
reduced  to  the  same,  commonplace  level-  after  paying 
enormous  juices    for   then:      yel    all   of   the  -real    SUC 

s  of  the  screen  have  had  great  stories." 
His  work  on   the   Empire  Mews   Bulletin,  he  ex 
plained,   will   include  a  little  signed  message  to  the 
British  public  each  week.     I  le  is  much  concerned,  per 


sonally,  with  combatting  the  impression  that  "England 
is  done,"  and  that  communism  and  bolshevism  are 
about  to  take  charge  of  the  remains.  His  lecture  tour 
of  this  c< >untry  w  ill  be  largely  f< »r  the  purpi »se  i  if  telling 
America  of  the  happier  side  of  the  picture,  .and  off- 
setting the  propaganda  of  radical  and  agitators. 

FOX  has  what  would  seem  to  be  one  of  the  best 
box  office  bets  of  the  season  in  "Sandy."  adapted 
from  the  Elenore  Meherin  story  which  attracted 
widespread  attention  in  newspaper  serial  form.  We 
are  writing  this  24  hours  after  viewing  it  in  the  unin- 
spiring projection  room — and  despite  the  fact  that  we 
saw  it  "cold,"  without  music  or  audience,  the  picture 
still  remains  a  vivid,  living  impression.  It  is  a  picture 
that  draws  you  into  it.  You  cannot  view  it  distantly. 
from  an  outside  point  of  view.  In  spite-  of  yourself, 
you  find  your  emotions  aroused  and  your  judgment 
championing  or  condemning  the  characters,  then  alter- 
ing its  decision  a  moment  later.  For  the  characters 
live.  They  are  neither  wholly  good  nor  wholly  bad. 
The  man  who  is  chivalrous  and  tender  to  Sandy,  turns 
on  her  in  the  end  and  shoots  her.  Sand}-  takes  her  best 
friend's  sweetheart  from  her — and  at  the  close  sacri- 
fices her  own  life  to  save  him  and  restore  him  to  her 
chum. 

Harry  Beaumont  can  always  be  relied  upon  to  make 
the  most  of  his  players  and  to  bring  out  those  little,  all- 
revealing  character  touches  which  tell  more  than  pages 
of  printed  description.  Under  his  direction  a  new 
Madge  Bellamy  makes  her  appearance,  and  one  who 
i  (  ontinned  on  page  178! '  I 

Editorial    1781 

Editor  on   Broadway 1 782-1 789 

Second    Editorial    Page 1 784 

Pictures    and    People 1785-88 

Exhibitors    Service    Bureau 1809-12 

General    News   and  Special   Features 1789-1808 

Short   Subjects  and   Serials 1821-22 

Pre-Release    Reviews   on    Features 1834-37 

Newspapers   Opinions   on   New    Features 1854 

Construction  and  Equipment   Department 1839-47 

Regional    News   From    Correspondents    1825-32 

Features  and  Short  Subject  Release  Chart 1848-54 

The    Check-Up    1809 

Short    Subject    Reviews 1 823-24 

Classified    Ads    1833 


MOTION    PI<   rURE    NEWS  Vol.    XXXIII,    Xo.    16 

Published    weekl)  U        DM     PlCTURI     News,    Inc.,    William    A.    Johnston,    Presi- 

dent; E.  Kendall  Gillett,  Vice-President;  William  A.  Johnston,  Editor;  J.  S.  Dicker- 
son,  Associate  Editor;  Oscar  Cooper,  Managing  Editer;  Fred  J.  Beecroft,  Advertising 
Manager;  L.  11.  Mason,  Chicago  Representative;  William  McCormack,  Los  Angeles 
Representative.  Subscription  price,  $2  per  year,  post  paid  in  United  States,  Mexico, 
Hawaii,  Porto  Rico,  Philippine  Islands  and  some  other  countries;  Canada,  $3, 
foreign,  $6.00.  Copyright  1°_\>.  by  Motion  Picture  News,  Inc.,  in  the  United 
States  and  (ire.it  Britain  Title  registered  in  the  United  States  Patent  Office 
and  foreign  countries  Western  Union  cable  address  is  "Picknews,"  New  York- 
Entered  as  second-class  matter  January  31st,  1924,  at  the  postoffice,  Albany,  N.  Y.» 
under   the  Act   ot    March     !.    1879. 


April     17,     19  26 


1785 


Skippy  Lowry,  a  New  York  boy, 
vho  has  been  added  to  Hal  Roach's 
famous  "Our  Gang,"  and  will  ap- 
pear in  these  famous  Pat  he 
comedies. 


Karl      Dane      plays      an      amusing 
PuriUm   character   in  "The  Scarlet 
Letter,"   which   Seastrom   is   direct- 
ing for  Metro-Goldwyn-Mayer. 


PICTURES 

AND 

PEOPLE 


R"OLD  LOVES  AND  NEW" 
ICHARD  A.  ROWLAND,  general  manage,  of  First 
National,  has  put  his  enthusiastic  approval  on  "Old  Loves  and 
New,"  the  first  Marion  Fairfax  production  made  in  association 
with  Sam  E.  Rork,  and  based  on  the  E.  M.  Hull  novel,  "The 
Desert  Healer."  He  waxed  particularly  enthusiastic  over  the 
performance  by  Lewis  Stone  as  the  hero  of  the  Near  East 
romance,  and  that  by  Barbara  Bedford  in  the  leading  feminine 
role. 

"Too  much  praise  cannot  be  given  Miss  Fairfax  for  the  way 
she  adapted  this  popular  story  and  produced  it  for  the  screen," 
said  Rowland.  "Before  seeing  'Old  Loves  and  New'  I  was  pre- 
pared by  reports  from  newspaper  critics  and  film  executives  in 
Hollywood  to  expect  a  fine  picture,  but  with  the  trimming  Miss 
Fairfax  has  given  it  since  bringing  the  negative  to  New  York 
it  is,  in  my  opinion,  one  of  the  strongest  and  best-acted  dramas 
I   have  seen  in   a   long  time." 


A  P.  D.  C  BALL  IN  PRAGUE 
N  affair  which  attracted  no  little  attention  in  Central 
Europe  recently  was  the  Producers  Distributing  corporation  ball 
held  on  February  26th  at  the  Palace  Lucerna  in  Prague,  Czecho- 
slovakia. The  hall,  accommodating  6,000  persons,  was  filled 
to  capacity.  It  was  gaily  decorated  with  balloons  bearing  the 
names  of  P.  D.  C.  stars  and  directors  and  the  titles  of  releases. 
Walter  W.  Kofeldt,  director  general  of  activities  in  Central 
Europe,  and  J.  V.  Musil,  general  manager  of  the  Prague  office, 
were  among  the  guests  of  honor. 


An  intriguing  pose  of  Ruth  Taylor, 

one    of    the    Mack    Sennett    beauty 

squad      appearing      regularly       in 

comedies  for   Pathe  release. 


Minimi  Davies,  Cosmopolitan  star, 
who  has  finished  "Beverley  of 
Graustark"  and  will  soon  start 
"The  Red  Mill"  for  Metro-Gold- 
wyn-Mayer. 


Who'd  think  this  was  our  own 
queen  of  fun,  Louise  Fazer  a? 
Since  becoming  a  Warner  Bros. 
star  she  lias  acquired  a  bran  I 
neiv  bob. 


Gene  Tunney  signs  contract  to  make  Pathe  serial;  left  to  right:     Elmer 

Pearson,   vice-president   and  general   manager   of   Pathe:    Tunney:    Billy 

Gibson,  Tunney's   manager. 


Henry  B.  Walthall  in  his  remark- 
able characterization  of  Prynne  in 
"The  Scarlet  Letter."  now  being 
filmed  at  the  M  !ro-Goldivyn~ 
Maver  studios. 


1786 


Motion     P  i  c  t  u  r  e     N  e  zv 


McGrevo  W  Mis,  scenarist,  has  this  tangible  "prop"  as  inspiration  in  his 
construction  o\  the  script  for    1/  Christie's  "l  p  In  Mabel's  Room"  (Pro- 
ducers    l>isi.   Corp.).     The   "undie?   if   you   remember  the  piny,   is   tin- 
keystone  of  the  plot  of  the  piece. 

JSCHNITZER  ON  RELATIVITY 
I.  SCHNITZER,  vice-president  of  Film  Booking  Offices, 
believes  that  the  vital  quality  in  screen  stories  is  summed  up  in 
the  word  "relativity" — or  the  relationship  of  the  story  to  the  life 
of  the  spectator.  Quoting  Horace  Greeley's  remark  to  the  effect 
that  the  average  reader  is  more  interested  in  the  fact  that  his  neigh- 
bor broke  his  finger  than  the  King  of  Siam  had  broken  his  neck, 
Schnitzer  points  out  that  most  successful  productions,  of  his  own 
and  other  companies,  have  the  quality  of  relativity — they  tie  up 
with  the  daily  life  of  the  average  patron  and  deal  with  the  things 
which    interest    him. 

"The  regular  run  of  day  by  day  productions  that  every  com- 
pany turns  out  as  the  basis  of  its  program  cannot  afford  the 
expense  of  making  merely  a  big  display  without  an  essentially 
human  story  which  ties  up  the  whole  to  the  individual  spectator," 
he  says. 

DDR.  KALMUS  SAILS 
•  R.  HERBERT  T.  KALMUS,  president  of  the  Techni- 
Motion  Picture  corporation,  sailed  for  Europe  on  the  Majestic, 
April  3rd.  He  will  visit  London,  Berlin,  Paris  and  Nice,  and 
will  go  into  the  matter  of  establishing  a  Technicolor  laboratory  in 
Europe,   which    is   seriously   under   consideration. 


)  ON  BEDS  OF  DOWNY  EASE 

V.  ICHARD  DIX  is  easily  one  of  our  most  pep-filled  and 
energetic  actors,  but  when  he  and  35  extras  arrived  at  the  Para- 
mount Long  Island  studio  Monday  morning  to  start  work  on  "Take 
a  Chance,"  the  feeling  of  spring  was  in  the  air.  A  soothing  warmth 
lingered  in  the  air — it  was  just  the  sort  of  day  for  a  touch  of  spring 
fever. 

So  when  Director  Gregory  La  Cava  ordered  everyone  to  put  on 
pajamas  and  he  down  on  the  cots  in  a  set  representing  a  hospital 
in  a  French  chateau,  he  was  almost  greeted  with  cheers.  After 
lolling  about  for  several  hours,  Dix  and  the  supers  voted  it  an  ideal 
way  to  spend  a  spring  day.     A  good  time  was  reported  by  all. 

A  MRS.  BELLS  NEW  NOVEL 
N  important  addition  to  current  book  lists  will  be  made 
next  week  when  "Slaves  of  Destiny,"  Pearl  Doles  Bell's  latest 
novel,  is  placed  on  sale.  Its  colorful  background,  pathos  and 
drama  make  it  readily  adaptable  to  the  screen,  and  Viola  Foster, 
who  has  sold  several  of  Mrs.  Bell's  novels  to  film  companies,  is 
negotiating  the  sale  of  the  rights  to  "Slaves  of  Destiny."  Mrs. 
Bell  has  just  returned  from  Palm  Beach  to  New  York  and  will 
sail  shortly  for  Europe  on  an  extended  tour  to  gather  material  for 
her   next    book. 


I  era   Reynolds,   dressed  for   her   role   in   "Silence"   enjoys   a  chat   with 

If  .  J.    Morgan,  general  sales  manager  of  Producers'  Dist.  Corp.,  at  her 

right,   and   I.    (..    Monroe,    president,    at    her    left,    with    Director    Rupert 

Julian    at    the    extreme    left. 

S  TAYLOR'S  COMEDY  SLANT 

AM  TAYLOR,  former  Harold  Lloyd  director,  who  is  now 
under  contract  to  Metro-Goldwyn-Mayer  to  produce  light  comedy 
features,  has  some  interesting  ideas  in  that  connection.  While  he 
intends  to  do  realistic  comedies  of  current  life,  he  will  not  utilize 
tht-  customary  "troubles  of  married  life"  theme. 

"I  propose,"  he  says,  "to  begin  with  the  meeting  and  end  with 
the  marriage,  rather  than  follow  the  trail  from  marriage  through 
quarrel  to  reconciliation,  which  has  become  in  these  past  few 
years  almost  the  standard  formula  for  serious  comedy.  To  my 
mind  the  pre-marital  romance  offers  a  thousand  times  more  of  an 
opportunity  to  work  in  delicate  'gags.' 

"I  want  to  make  old  fashioned  romance  in  a  new  fashioned 
way,  bringing  to  play  on  the  old  'Sunshine  and  Roses'  stuff  all 
the  side  lights  that  make  them  so  vastly  amusing  to  the  spectator 
and    so   terribly   serious   to   the   participant." 


•T 


n./;;i     H  hite.    brother    nl    Jack     1/  hite.    director-general    of    Educational- 
Mi  i  maid  comedies,  is  learning  the  business  hum  the  ground  up.      liter 
0  session  as  still  photographer  and  assistant  in  hen  Smith,  cameraman, 
lie  u  ill  open  a  portrait   studio  for  professional  people   shortly. 


'THE  BAT"  WINS  A  STAR 

:HIS  week's  awards  by  the  National  Board  of  Reviews  of 
asterisks  of  merit  were  two  in  number.  I  he  first  went  to  a 
United  Artists'  (nature,  "  1  he  Bat,"  for  its  skillful  melodrama, 
while  the  other  went  to  Pathe  Review  No.  1 6,  a  subject  which 
accumulates   the   little   asterisks   with   remarkable   regularity. 


April     1  /  ,     1926 


1787 


A  JUNIOR  STARS  AT  WORK 

LTHOUGH  but  a  month  has  passed  since  their  graduation 
from  the  Paramount  Picture  School,  all  but  two  of  the  Para- 
mount Junior  Stars  are  at  work  in  various  productions.  Walter 
Goss  and  Charles  Brokaw  are  playing  in  "Fine  Manners;" 
Buddy  Rogers  has  been  loaned  to  Fox;  Jack  Luden,  under  a 
similar  arrangement,  has  gone  to  F.  B.  O. ;  ten  of  the  Juniors  are 
appearing  in  "The  Sorrows  of  Satan,"  Marion  Ivy  Harris, 
Josephine  Dunn,  Jeanne  Morgan,  Dorothy  Nourse,  Iris  Gray, 
Thelda  Kenvin,  Robert  Andrews,  Claud  Buchanan,  Irving  Hartley 
and  Greg  Blackton.  Of  the  two  remaining,  Mona  Palma  is  ill 
with  influenza,  and  Thelma  Todd  is  busy  moving  herself  and 
parents  from  their  home  in   Lawrence,   Mass.,  to   New  York  City. 

HTOPSYS  AND  EVAS 
ARRY  POLLARD,  who  is  directing  "Uncle  Tom's 
Cabin"  for  Universal,  held  screen  tests  last  Saturday  morning  to 
select  Little  Eva  and  Topsy,  at  the  Edgar  Scott  Spargo  studio 
in  New  York  City.  Just  a  few  lines  in  the  daily  papers  an- 
nounced that  fact,  but  more  than  two  hundred  Topsys  and  Evas, 
accompanied  by  mothers,  aunts  and  guardians,  flocked  to  the 
Spargo  studio  until  it  looked  like  a  subway  platform  at  6  P.  M. 
There  were  big  Little  Evas,  short  Little  Evas,  young  ones  and 
old  ones,  and  an  equally  wide  variety  of  Topsys.  All  of  those  even 
approximately  the  type  were  given  tests  and  some  of  them 
looked  mighty  promising.  Charles  Gilpin,  the  negro  actor  who 
created  the  role  of   "Emporor  Jones"  was  on  hand  to  assist. 

O  RUBBING  IT  IN 

NE  hold-up  a  day  is  bad  enough,  according  to  the  manager  of 
the  Strand  theatre,  Kansas  City,  by  two  of  them  per  diem  is,  as  our 
English  cousins  phrase  it,  "a  bit  thick." 

Three  hold-up  men  entered  the  Strand  lobby  at  6:30  p.  m.  and 
walked  off  with  $60.  At  1  1  :  30  a  well  dressed  bandit,  alone,  ap- 
peared. "You're  late,"  Paul  C.  Porter  told  him.  "We've  already 
been  held  up." 

"I'm  sorry,"  the  bandit  replied,  gathering  up  $25  and  leisurely 
strolling  out  of  the  lobby. 

FTHE  FOUR  WARNERS 
OR  the  first  time  in  several  years,  the  four  Warner  brothers, 
Harry  M.,  Jack,  Sam  and  Albert,  are  together,  the  occasion 
being  the  first  of  three  conventions  of  the  Warner  Bros,  sales  force. 
Harry  M.  Warner  is  president,  Jack  is  production  manager, 
Sam  is  in  charge  of  the  theatre  department  and  Albert  is  executive 
head  at  the  home  office.  They  have  met  frequently  in  pairs  and 
trios  in  recent  years,  but  not  for  some  time  have  all  four  been 
in  the  same  city  at  the  same  time. 

W  DIRECTOR   FETED 

.  S.  VAN  DYKE,  directing  "The  Totem  Pole  Beggar" 
for  H.  C.  Weaver  Productions,  Inc.,  at  Tacoma,  for  Associated 
Exhibitors  release,  has  discovered  that  it  is  not  always  a  handicap 
to  be  far  from  home  on  one's  birthday.  The  event,  which  came 
on  March  2 1  st,  was  the  occasion  for  a  surprise  party,  tendered 
him  by  executives  of  the  Weaver  organization,  and  members  of 
the  cast.  Contrary  to  usual  custom,  suitable  gifts  were  presented 
to  all  those  present. 

y       UNIVERSAL    CITY    VISITORS 

X  WO  noted  wr.ters,  Ring  Lardner  and  Grantland  Rice,  were 
visitors  at  Universal  City  the  other  day,  accompanied  by  then- 
families  and  Teddy  Hayes,  the  trainer.  They  found  the  zoo  par- 
ticularly interesting,  especially  "Siggie,"  the  new  baby  camel,  son 
cf  "Bedelia."  Rice  and  Lardner  are  on  a  tour  of  Southern  Cal- 
ifornia, and  their  forthcoming  writings  will  probably  reflect  then- 
latest  contact  with  the  film  colony. 

LOUT  OF  THE  HOSPITAL 
YA  DE  PUTTI,  Hungarian  screen  actress  recently  signed 
by  Paramount,  has  recovered  from  a  recent  operation  for  ap- 
pendicitis and  has  reported  for  work  at  the  Long  Island  studio 
to  assume  her  role  in  "The  Sorrows  of  Satan"  under  the  direction 
of   D.   W.    Griffith. 


MM 

H/       FE 

fiHH^^^iSlJwRf"  '.~jdM\ 

■te*> 

11 

1 1                 '*Jm> 

jEHEHH 

■  K^-'^'^i- 

hen    Mayhard,    neu     First     National    Western    slur,    who    uill    produce 

under   the   management    of   Charles  R.   Rogers,   with   his  famous   screen 

horse,    Tarzan.      His    first    vehicle    uill    be    "Senor    Daredevil. 

A  "FLAMING  FRONTIER"  OPENING 
N  interesting  highlight  of  the  midnight  premiere  at  the 
Colony  theatre  last  Saturday  night  of  "The  Flaming  Frontier" 
was  the  presence  of  Brigadier-General  Edward  S.  Godfrey, 
himself  a  survivor  of  the  Custer  Massacre  which  plays  so  important 
a  part  in  the  picture.  General  Godfrey,  whom  Nat  Rothstein 
induced  to  occupy  a  box  at  the  Premiere,  commanded  Troop  K, 
Seventh  Cavalry,  under  Custer.  It  is  he,  when  Reno  failed  to 
come  to  the  rescue,  who  kept  his  own  men  from  suffering  Custer's 
fate,  and  who  held  off  the  Indians  for  two  days  until  General 
Terry's  column  arrived.  Later,  while  on  the  faculty  at  West 
Point,  he  wrote  the  official  history  of  the  Battle  of  the  Little 
Big  Horn.  Captain  James  F.  Lavery  introduced  General  Godfrey 
to  the  Colony  audience. 

EKING  WELCOMED  ON  COAST 
DWIN  C.  KING,  new  production  chief  of  Film  Booking 
Offices,  was  the  guest  of  honor  at  a  dinner  the  other  evening  at 
the  Hollywood  Athletic  club  given  by  Joseph  P.  Kennedy, 
chairman  of  the  board  of  directors.  Kennedy  acted  as  toast- 
master  and  welcomed  King  to  his  new  post  as  vice-president  in 
charge  of  production.  About  thirty  executives  and  department 
heads  attended. 


Peggy  Shaw,  star  of  the  James  Fitzpatrick  Famous  Melnh  series 
for  Pathe,  wore  a  wedding  gown  valued -at  $10,000  at  the  >iirm. 
opening    of    Les    Bone    Soeurs    in     ^en     York    recently.    (Pathe    Photo). 


1788 


M  o  t  i  o  n     P  i  c  I  it 


r  c 


X  e  xv  3 


Dr.  Herbert  T.  Kalmus,  president 
of  the  Technicolor  Motion  Picture 
(  orp.,  who  sailed  for  Europe  this 
ueel.  on  the  "Majestic."  (Photo 
c/o    Hurhrtwh). 


Hiram   Abrnms,   president   of   I'nited  Artists'  corporation,  felicitated  by 

Joseph   M.  Schenck,  chairman   of  the   board  of  directors,  on   the  seventh 

anniversary   of   the   corporation. 


E.  If  .  Hammons.  head  of  Educa- 
tional, with  Frances  Eee  and  lent 
Steadman  at  the  Christie  studio. 
Miss  Steadman  has  just  recovered 
from    an    auto    accident. 


Myma    hoy,    neu     Warner     Bros. 

contract     player,    in    training    for 

her  role  in    'II  In   Girls  (,,>  Back 

1 1  nine."  just  completed. 


II   I  'm  .     Unit  ii  snl    plm  er.    iiml 

Edna    Marian,  Stern   Bros,  corned} 

star,   take   theii    morning   exercise. 

fioth    are    II  ampas    Bab}    Stars    o/ 

current   year. 


L  INTERNATIONAL  RADIO  TEST 
AURA  LA  PLANTE,  Universal  star,  was  the  principal 
in  an  unique  international  radio  test  last  week,  conducted  by 
Universal  and  amateur  radio  broadcasters  throughout  the  world. 
The  test  was  made  from  station  U-2  AHN  in  Brooklyn,  which 
is  the  experimental  plant  of  J.  Malcolm  Kraft,  on  a  43  meter 
wavelength.  The  tests  were  witnessed  by  newspaper  and  tradepaper 
representatives  in  New  York  and  in  various  foreign  cities.  Static 
hampered  the  tests,  but  by  doubling  the  input  Kraft  established 
communication  with  several  English  stations.  It  is  thought  that 
other  European  stations  also  picked  up  the  test,  though  reports  have 
not  yet  been  received.  Miss  La  Plante  expressed  her  appreciation 
of  being  selected  for  the  test,  and  the  hope  that  her  listeners 
would  enjoy  "The  Midnight  Sun."  Joe  Weil  of  Universal 
arranged  the  test. 


H  SEVENTH  U.  A.  BIRTHDAY 
IRAM  ABRAMS,  president  of  United  Artists  corporation, 
at  noon  on  April  2nd  was  surprised  by  Joseph  M.  Schenck,  chair- 
man of  the  directorate,  and  by  the  home  office  staff,  with  the 
presentation  of  a  huge  birthday  cake  with  seven  candles — marking 
the  seventh  anniversary  of  the  corporation.  With  the  cake  was 
submitted  a  testimonial  bearing  the  signature  of  all  the  star  and 
producer  members  of  United  Artists,  the  board  of  directors  and 
the  executive  staff. 

TTHE  NEW  INVASION 
HE  foreign  invasion,  which  once  seemed  to  take  the  form  of 
pictures,  is  now  confined  largely  to  talent,  and  scarcely  a  week 
passes  but  brings  to  our  shores  a  star  or  a  director.  One  of  the 
latest  newcomers  is  Lothar  Mendes,  a  German  director,  who  will 
probably  direct  two  Robert  Kane  productions  the  coming  year. 
Just  now  he  is  watching  the  production  of  a  current  Kane  picture 
at  the  Cosmopolitan  studio,  and  seeing  Broadway  plays  and  pictures. 

C  ACTOR    TURNS    AUTHOR 

LARENCE  THOMPSON,  Universal  leading  man,  is  the 
author  of  "The  House  of  Love,"  a  novel  which  will  be  published 
this  summer  by  Boni  &  Liveright.  It  as  written  in  collaboration  with 
Elizabeth  R.  Thomas.  He  was  on  the  staff  of  the  Lampoon  while 
at  Harvard,  and  has  contributed  to  various  magazines  since. 

EON    FOREIGN    SHORES 
DWARD  L.  KLEIN,  who  is  off  on  another  extended  Euro- 
pean jaunt  in  the  interest  of  export  affairs,  postcards  greetings  from 
.Southampton,  where  he  docked  on  the  R.   M.  S.  Olympic. 


Jerr\    Mnndi.  an   Italian  actor  born 

in     I  tica.     \.     >  ..     who    has    been 

signed  In    Mill  Roach  for  five  wars 

to    appear    in    I'athe    Comedies. 


Mrs.  Jack  London  and  Ralph  Ince 
in  conference  on  the  script  of 
"The  Sea  n  <>.'/."  which  has  been 
acquired  for  release  l>\  Producers 
Distributing  (  orp. 


April     17 ,     19  26 


1789 


AN  EDITOR  ON  BROADWAY 


(Continued  from  page  1784  i 

will,  we  confidently  believe,  create  a  sensation.  Miss 
Bellamy,  always  the  most  demure  of  ingenues,  blos- 
soms into  an  electric,  nervous.  Charleston-mad,  flask- 
toting,  short-skirted  flapper  of  1926  model,  and  makes 
the  characterization  ring  true.  It  is  one  of  those  rare 
>crccn  portrayals  that  are  truly  unforgettable  and  that 
linger  long  after  plot  is  forgotten.  Around  her  i^  a 
splendid  cast — some  of  them  new  faces  and  others 
older  favorites  whose  work  here  is  so  refreshingly 
different  as  to  make  them  virtually  "new  faces." 
Gloria  Hope,  Joan  Standing,  Lillian  Leighton,  Leslie 
Penton,  Harrison  Ford,  Bardson  Bard.  David  Tor- 
lence,  all  deliver  convincing  and  compelling  per- 
formances. 

"Sandy"  is  a  picture  which  truly  lives.  If  the 
flappers  and  their  boy-friends  don't  "eat  it  up,"  we 
miss  our  guess  badly.  Of  the  exploitation  possibilities 
we  scarcely  need  speak.  Serial  publication  in  100 
daily  newspapers,  plus  the  unlimited  possibilities  of  the 
theme  and  story,  make  the  exploitation  angle  virtually 
water-tight. 


OXE  of  the  outstanding  impressions  carried 
away  from  the  Atlantic  City  convention  of 
Paramount  was  the  amazing  loyalty  and  de- 
votion of  the  entire  sales  organization  inspired  by 
Sidney  R.  Kent.  This  was  true  not  only  of  men  from 
the  home  office  but  of  the  men  in  the  field,  here  and 
abroad,  who  come  in  personal  contact  with  him  but 
infrequently. 

A  brief  talk  with  one  of  the  branch  managers  or 
salesmen  never  failed  to  bring  forth  a  spontaneous 
tribute  to  Kent — not  alone  as  an  executive  but  as  a 
man.  He  is  to  them  not  just  the  General  Manager. 
but  a  friend  and  a  man  they  are  proud  to  work  with. 


IT  was  interesting,  too,  to  observe  Adolph  Zukor  in 
the  hotel  lobby  between  sessions,  unobtrusively 
circulating  about  among  the  men.  inquiring  after 
this  one's  family  or  that  one's  activities,  listening  at- 
tentively but  talking  little.  At  the  convention  sessions, 
the  mention  of  his  name  alone  was  em  nigh  to  start  a 
demonstration,  while  the  ovation  accorded  him  at  the 
banquet  was  convincing  evidence  of  the  esteem  and 
affection  in  which  the  sales  force  holds  him.  His  p<  isi- 
tion  as  president  would  not.  in  itself,  be  sufficient  ex- 
planation of  that  enthusiasm.  It  is.  rather,  the  result 
of  a  quiet  sincerity  and  deep  confidence  on  his  part  in 
his  relations  witri  the  field  men.  which  makes  them 
feel  that  they  are  his  "boys."  and  not  merely  employes. 


WORD  comes,  just  as  we  go  to  press,  that  Con- 
solidated Film  Industries.  Inc.,  has  bough'  an 
interest  in  the  Rothacker  Film  Manufacturing 
Co.,  and  certain  stockholders  of  the  Rothacker  firm 
have  bought  an  interest  in  Consolidated.  Interviev  ed 
by  long  distance  telephone,  Watterson  R.  Rothacker 
in  Chicago  stated  the  above  facts  to  the  Xews.  He  said 
that  the  deal  in  no  way  affected  the  Rothacker- A l!er 
Laboratories,  Inc.,  at  Los  Angeles. 

"The  personnel  of  the  Rothacker  Film  Manufactur- 
ing Co.  will  remain  the  same."  he  added.  "I  will  make 
a  complete  statement  of  future  plans  on  the  16th  an- 
niversary of  the  Rothacker  company,  which  will  be 
held  next  month." 

A  statement  from  Consolidated  confirmed  the  above 
facts,  and  added  that  no  change  in  the  management 
or  policies  of  either  company  was  contemplated. 


O 


UR  good  friend,  Tom  Moore  of  Washington, 
writes  an  interesting  letter  about  the  bill  for 
Federal  censorship.  It  would  indicate  that  he 
isn't  wholly  and  exclusively  interested  in  golf.  Tom 
says  there  ain't  going  to  be  any  Federal  censorship  act. 


German  Market  Problems  Presented 

Assistant    Commercial    Attache   at    Berlin    Describes    Difficulties 
Faced   by   American   Distributors   in    That   Country 


ALTHOUGH  Anicricaii  film.-,  make  up 
about  60  per  cent  of  all  films  played 
in  Germany  at  present,  they  are 
faced  with  organized  opposition  and  racial 
preferences  which  must  be  understood  to 
insure  a  continuance  of  that  demand,  ac- 
cording to  a  report  to  the  Department  of 
Commerce  from  Assistant  Commercial  At- 
tache D.  Miller,  Berlin. 

No  German  theatre  owner  will  buy  a 
steady  stream  of  American  films,  Miller 
points  out.  as  he  must  exhibit  German  films 
at  least  one-third  of  the  time  in  order  to 
keep  his  patrons.  Standard  American  six- 
reelers  of  the  conventional  type  are  now- 
being  peddled  all  over  the  country  at  very 
low  prices,  with  the  result  that  average 
rentals  in  small  towns  are  not  much  more 
than    from    25    to    100    marks    for    a    3    dav 


showing  as  against  rental-  several  times 
figure  for  the  same  type  of  German  film. 
Taking  into  consideration  the  diffi 
tastes  of  the  various  communities,  Miller 
avers  that  a  fairly  good  German  film  will 
do  better  than  anything  from  the  United 
States  except  an  outstanding  super-produc- 
tion or  a  really   good  comedy. 

That  the  so-called  "Contingent"  system  is 
not  working  great  hardships  on  impo 
tions  of  American  picture-  is  evidenced  by 
the  fact  that  present  prices  for  American 
films  are  stated  to  be  around  --rS.OOO  each, 
and  that  the  market  is  absorbing  as  many 
as  it  would  even  were  the  ''Contingent''  en- 
tirely removed.  At  the  same  time,  the  Gei 
man  film  industry  would  unquestionably 
slump  without  the  aid  of  American  films 
which  come  in  at   very  low  prices  and   i 


the  bread  and  meat  of  t lie  renting  com- 
panies and   theatre  owners. 

I  ibstacles  againsl  the  American  film,  bow- 
ever    unimportant,    are    cropping    up    ivery 

Hen  in  various  form-.  Miller  continues. 

A  continual  barrage  of  criticisms  is  appear- 
ing in  the  trade  pre—  againsl  the  American 
picture  and  theme  in  an  effort   to  stimulate 
e   production    and  rjections  run 

the  gamut  of  the  industry  of  this  country 
from  the  actor  to  the  producer.  Along 
with  these  denunciations,  it  irted  that 

e  of  the  members  of  the  Right  Parties 
in  the  Reichstag  are  about  to  introduce  a 
bill  which  will  greatly  increase  the  powers 
of  the  censorship  and  instruct  that  foreign 
film-  showing  custom-  and  conditions  of 
life  not  in  line  with  German  practice  be 
excluded. 


1790 


-1/  ot  i  a  11      I'  i  c  t  n  r  e     A*  c  w  s 


T 


F.  B.  O.  Introduces  Unit  System  at 
Studios  in  Hollywood 

HE  Unit  system  of  production  will  be  installed  at  the  Hollywood  studios  of 
F.  B.  O.,  where  twelve  Gold  Bond  Specials  and  forty-four  program  features 
in  addition  to  several  series  of  two-reel  comedies  will  be  made  during  the 
coming  year  under  the  supervision  of  Edwin  C.  King,  the  new  production  chief, 
it  was  announced  at  the  annual  sales  convention  o.  the  company  held  in  Los 
Angeles  last  week.  Frank  Ormiston  has  been  appointed  production  editor  and 
will  relieve  J.  G.  Hawks  of  some  of  his  manifold  duties  at  the  studio.  James 
Wilkinson  has  been  named  production   editor  for  the  two-reel  comedy  series. 

The  sales  convention,  which  was  brought  to  a  close  on  Saturday,  April  3, 
was  addressed  by  Joseph  P.  Kennedy,  who  recently  purchased  control  of  the 
company;  Colvin  Brown  and  J.  I.  Schnitzer,  vice  presidents;  Lee  Marcus,  general 
sales  manager,  and  other  executives  of  the  home  office  production  department. 
Mr.  Kennedy  told  the  assembled  executives  and  branch  managers,  representing 
the  company's  exchanges  in  all  parts  of  the  country,  that  each  production  for  the 
coming  season  would  be  built  around  a  definite  exploitable  idea.  Adresses  were 
also  made  by  Edwin  C.  King,  Hyatt  Daab,  director  of  advertising  an  exploitation, 
and  Edward  McNamee,  director  of  publicity  and  sales  promotion. 


Report  Surplus  of  $1,705,519 

First  National  Statement  for  Year  Shows  Net 
Income  of  $1,95  1,485— Assets   $15,081,803 


FIRST  NATIONAL  PICTURES'  re- 
port for  the  year  ending  January  2, 
1  !'_'fi,  shows  a  net  income  of  $1,951,- 
485  after  all  expenses,  Federal  taxes,  etc., 
and  the  consolidated  income  account,  which 
includes  First  National  Productions  Cor- 
poration and  First  National  Exhibitor's  Cir- 
cuit,  Inc..  shown  an  income  from  operations 
"I  $24,718,235,  and  a  profit  from  foreign 
subsidiaries  of  -+111,041.  Operating  ex- 
penses were  $5,613,032.  Royalty  expens  -. 
film  exchange,  etc.,  totaled  $16,092,891,  and 
Federal  taxes,  $271,868.  After  payment  of 
dividends  on  first  preferred  stock  and  sec- 
ond preferred  Class  A  stock  there  was  a 
surplus  of   $1,705,519. 

Assets  of   First   National,  as  shown   by  the 
consolidated    balance    sheet,    totaled    $15,081,- 

B03.  Current  assets  were  $12,013,427,  in- 
cluding cash.  $1,087,394,  inventories,  $3,231,- 
740,  loans  and  notes  receivable,  $63,185, 
and  accounts  receivable,  $602,236.  Produc- 
tions m  progress,  scenarios  unproduced  and 
supplies,    at    cost,    were  $2,122,607.      Fixed 


asset,  were  $b'89,714.  Liabilities  for  1925 
totaled  $1(1,313,923,  and  current  liabilities 
+3,823,289.  Capital  stock,  including  partici- 
pating first  preferred  8  per  cent,  cumula- 
tive, second  preferred  A  7  per  cent,  cumula- 
tive, second  preferred  B  7  per  cent,  cumula- 
tive, and  the  common  stock  of  no  par  value, 
was  $5,350,250. 

Robert  Lieber,  President,  said  : 
"In  February,  1925,  an  issue  of  +4,0110,000 
cumulative  8  pel'  cent,  participating  first 
preferred  stock  was  created,  of  which  +2,- 
51111,(1(1(1  was  -old  to  increase  working  capi- 
tal. In  addition  to  the  regular  8  per  cent, 
dividend  the  lirst  preferred  stock  will  re- 
ceive, beginning  April  1,  1926,  a  participat- 
ing dividend  equal  to  12. S  per  cent,  of  the 
preceding  fiscal  year's  earnings  not  in  ex- 
cess of  $1,500,000  and  not  in  excess  of  $2,- 
5(111,00(1  proportionate  to  the  total  of  such 
-lock  outstanding  to  the  total  authorized 
amount.  The  earnings  for  the  fiscal  year 
1925  are  +1,951,485,  paying  a  participating 
iliv  idi'iid    o|    $]  .44   per   -hare." 


Universal  Coast  Force  Convene 

Western     Sales     Division     Meet     in     Los 
Angeles  and  U  City  for  Three  Day  Session 


Till';  Wesl  Coast  Sales  Division  of 
Universal,  numbering  more  than  one 
hundred  managers  ami  salesmen 
from  cities  west  of  Denver,  held  a  three- 
da;,  convention  in  Los  Angeles  ami  I'niver 
sa!  City  on  April  5,  (i  and  7,  with  Lou  B. 
M'l/'jer.  sales  director  of  the  western  divi- 
ion   presiding. 

The  session  commenced  with  a   rodeo  and 

eiilertainment  at    the    Universal   studio   which 

put     on  under    ilu     direction    ol     F.d 

Moffat,  advertising    manager   of    the 

Universal   coa  I     tudios. 

Following  the  rodeo  in  which   Universale 

Western  Star-  and   Ranch   Riders  competed. 

d( w  die   was   presented   at    i  he  "Phantom 

1  '".  •  ■    II ,"   followed    by  dancing  and   a 

buffet   dinnei 

I  hiring  the  convention  t  he  men  \  iewed  all 
of  Universale  production  which  is  readv  for 
release   and    closed    with    a    banquet    at    the 


Biltmore.  Among  the  speakers  were  Metz 
ger,  -lack  Schlaifer,  assistant  sales  director. 
Julius  Singer,  sale-  manager  for  short  pi., 
dud  ;  Joseph  Friedman.  Sale-  manager  for 
I'enn.v  productions;  .lulius  Stern,  of  the 
Stern  Brothers  Comedies,  ami  Dave  Under. 
Manager  of  Accessories.  Representatives 
from  the  studio  also  addressed  the  as- 
sembled salesmen. 

Present    at    the   convention    were:    Los     \n 
geles:     I  >.    S.  Mitchell.  Mr.  Joffee,  B.  Cad 

man.  J.   \-'vr\,  .1.   llalslead,  C.  McYicker-.  Mr. 

KitchiiiLT,  L.  Eitchcock.    Denver:     C.  Rosen 
wald,    S.    Cam,    .1.    SLoivv.    F.    .1.    Lustig,    C. 
Lounsbury.     Butte:     W.    Eeineman,   M.    11. 
Thompson,    < ».    F>.    I  fenson.         Cortland  : 
G.     Jackson,    J.     Moran,     F.     Eudson,     G. 
Kennedy.      Seattle:     .1.    Reilly,    J.    Cohen. 

Salt  Lake  Cilv  :  M.  A  parloii."  M .  Hartford. 
J.  R.  Beale.  San  Francisco:  C.  Nathan. 
J.  Wolfe,  .1.  Buff,  J.  Fra/.ier.  K.  Kreuger, 
W.   Gettv. 


Manitoba      Censors      Barred 
Only  3  Films  Last  Year 

The  Manitoba  Board  of  Moving  Picture 
Censors.  Winnipeg,  condemned  outright 
only  three  moving  picture  releases  during 
the  past  year,  according  to  the  official  re- 
port just  submitted.  Thirty-two  reels  of 
pictures  were  condemned  all  told,  compris- 
ing 11  subjects.  Appeals  were  entered  by 
the   exchanges    from    the   decisions    in    each 

Case   with  the  result   that   8  of  the   11    rejected 
pictures   were  accepted  after   revision. 

Altogether  5.  .'{27  reels  were  examined 
during  the  12  months  and  deletion-  were 
made  in  257  reel-,  with  32  red-  rejected  on 
first   examination. 


Many  Injured  When  Ceiling 
Falls  at  Winnipeg  Theatre 

The  Starland  theatre,  Winnipeg,  Mani- 
toba, controlled  by  Universal,  was  the  scene 
of  a  serious  accident  during  an  evening  per- 
formance on  April  1  when  the  ceiling  under 
the  balcony  fell,  burying  many  people 
seated    on    the   ground   floor. 

Twenty  persons  were  found  to  be  suffer- 
ing from  scalp  and  other  injuries  and  four- 
teen were  so  seriously  hurt  that  they  had 
to  be  removed  to  hospitals. 

Some  weeks  ago  there  was  a  lire  scare  at 
the  Lyceum  theatre,  another  Universal 
house,  but  Manager  Charles  A.  Meade  and 
others  <>-ot    the   crowd  out    safely. 


Break    Into    Safe    of    Circle. 
Cleveland;  Steal  $3,000 

Robbers  broke  open  the  safe  at  the 
Warner  Brothers'  Circle  theatre.  Cleveland, 
early  Monday,  and  escaped  with  the  con- 
tents, estimated  to  be  between  $3,000  and 
$4,000.  The  office  of  the  Circle  theatre  is 
On  the  second  floor.  Police  said  the  rob- 
ber- went  up  the  tire  escape  and  .jimmied 
the  window  open.  No  trace  ot'  the  robbers 
ha-    been    found. 


Fred   J.    Herrington    to   Run 
for  Legislature 

'I'he  secretary  of  the  M.  1'.  T.  0.  of  West- 
ern  Pennsylvania,   Fred  J.   Eerrington,  lias 

ai unced    that    he    will    lie   a    candidate    for 

the    Stale    Legislature    in    the    Sixth    Legis- 
lative   District. 


Jersey      Legislators      on 
Blue  Laws  Named 

PRIVATE  advices  to  President 
Joseph  M.  Seider  of  the  New 
Jersey  unit  of  the  Motion  Picture 
Theatre  Owners  of  America  reveal  the 
commission  of  legislators  in  whose 
hands  now  rest  the  future  of  New  Jer- 
sey's Blue  Laws.  This  commission 
whose  duty  it  is  from  now  until  the  next 
session  of  the  Legislature  in  1927  to 
deliberate  as  to  the  ways  and  means  by 
which  the  Vice  and  Immorality  Acts 
of  New  Jersey  may  be  properly  mod- 
ernized, includes  three  New  Jersey 
Senators  and  three  New  Jersey  As- 
semblymen. The  Senators  are  Wil- 
liams of  Passaic  County,  Reeves  of 
Mercer  County  and  Agans  of  Hunter- 
den  County.  The  Assemblymen  are 
Chandless  of  Bergen  County,  Comstock 
of  Passaic  County  and  Carty  of  Hud- 
son County. 


April    17 ,    19  26 


1791 


Delegates  on  Way  to  Fox  Convention 

New  York  Contingent  Headed  by  Grainger  Entrains  for 
Sales  Meeting  on  Coast  April  12 


HOME  office 
executives, 
re  presenta- 

tive-  of  many  fore 
Lgn  countries  a  n  d 
managers  of  branch 
office  c  x  c  li  a  n  g  e  - 
thr  o  u  g  hunt  the 
United  State-  and 
( 'anada  this  \v  e  e  k 
began  the  journey 
tu  Los  Angeles  to  at- 
tend the  sales  con- 
vention of  Fox  Film 
Corporation,  which 
will  be  opened  on 
April  12.  The  Am- 
bassador Hotel  i  n 
Los  Angeles   will   lie 

the     scene     of     the       Fox   executives   who   will   p 
business     Sessions     Of  manager.       William 

the   convention. 

Convention  sessions  will  be  held  daily 
with  William  Fox,  president;  Winfleld  Shee- 
han,  general  manager,  and  James  R. 
Grainger,  general  sales  manager,  presiding. 
Among  the  social  activities  which  have  been 
planned  will  be  a  barbecue  at  the  Tom  Mix 
Rancho. 

With  William  H.  Rudolph  in  charge  of 
transportation,  the  New  York  Central  train 
leaving  New  York  City,  carried  the  follow- 
ing home  office  executives  and  managers  of 
branch  office  exchanges: 

.James  R.  Grainger,  general  sales  man- 
ager: J.  Sichelman,  assistant  general  sales 
manager;  Fred  C.  Quimby,  sales  manager 
Short  Subject  Department;  George  Rob- 
erts, assistant  Short  Subject  sales  manager; 
Truman  H.  Talley,  managing  editor  of  Fox 
News;  Clayton  P.  Sheehan,  manager  For- 
eign Department:  Vivian  M.  Moses,  director 
ot  advertising,  publicity  and  exploitation; 
Gerald  K.  Rudulph,  publicity  manager; 
Charles  Cohen,  manager  Exploitation  De- 
partment: Donn  McElwaine,  manager  Ac- 
cessories    Department;     Harry     Buxbaum, 


reside   at    convention    in    Los        Angeles,    left    to    right.    Wi 
Fox,      president      and      James      R.     Grainger,     general    ma 


manager  New  York  Exchange;  Dave  Gross, 
Joe  Lee,  E.  C.  Grainger,  r.  J.  Brennon, 
Ben  Loweree,  Louis  Levin,  I.  Krotosky, 
Louis  Usabal,  Irving  Maas,  Roger  Ferri, 
Harry  Collins,  and  the  following  managers 
and  branch  office  salesmen:  R.  G.  March, 
manager  St.  John,  N.  B.;  Harry  Campbell, 
manager,  Boston;  John  Nolan,  T.  Jenning, 
Harry  Bibbs,  manager,  New  Haven;  I.  J. 
Schmertz  and  James  F.  Dermody,  manager, 
Albany;  George  Fuller,  manager,  Washing- 
ton; Walter  J.  Price  and  John  W.  Fuller, 
manager,  Charlotte;  George  Allison,  man- 
ager, Atlanta;  Edgar  Moss,  manager,  Phila- 
delphia; A.  Davis  and  Charles  Zagrans,  W. 
G.  Gehring,  manager,  Montreal ;  S.  J.  Kup- 
per,  manager,  Pittsburgh,  and  F.  Bonistall, 
J.  P.  O'Loghlin,  manager;  E.  A.  Brown, 
Toronto;   Harry   Bailey,   manager,   Buffalo. 

Joining  the  above  in  Chicago  will  be  P.  K. 
Johnston,  manager,  Dallas;  Lou  B.  Remy, 
southern  district  manager,  and  R.  Broyles, 
J.  Gruben  and  D.  Scott,  W.  A.  Ryan,  man- 
ager, Oklahoma  City;  Ben  Dudehhefer, 
manager,    New    Orleans;     C.     W.    McKean, 


manager,  Memphis : 
Geo,  E.  .McKean. 
manager,  St.  Louis; 
R.  W'ertli  and  Mas 
Milder.  Moe  Levy. 
manager,  K  a  n  s  a  s 
City  and  S.  Mayer. 
I!.  P>.  Reingold,  nu 
ager,  ( hnaha  ;  S.  E. 
Abel,  manager,  Min- 
neapolis, a  n  d  R. 
S  t  e  w  art,  Job  n 
Lorentz,  manager, 
.Milwaukee:  Frank 
B.  Drew,  manager, 
Detroit;  Rudolph 
Knoepfle,  manager, 
( 'incinnati,  a  a  d  J. 
Needhan,     Ira     H . 

nfield    R.    Sheehan.    general         Cohen,  S]  >eeia  I   repre 
nager    of    distribution.  sentative;     Ward      E. 

Scott,  manager,  and 
1).  Davidson,  Cleveland;  E.  T.  Gomersall, 
manager,  and  George  Landis,  Indianapolis; 
C.  W.  Eckhardt,  district  manager,  and  A. 
W.  Parker,  Chicago;  J.  A.  Wilson,  manager, 
Winnipeg. 

The  following  will  go  direct  from  their 
respective  offices  to  Los  Angeles:  Mell  S. 
Wilson,  manager,  Denver;  H.  Bradley  Fish, 
manager,  Salt  Lake  City:  H.  J.  Sheehan. 
manager,  San  Francisco,  J.  J.  Sullivan, 
manager.  Seattle;  G.  M.  Ballentine,  man- 
ager, Vancouver;  J.  H.  Huber,  manager, 
Calgary. 

In  addition  to  the  above  the  following 
foreign  managers  will  be  in  attendance: 
L.  Groen,  Amsterdam,  Holland;  G.  Forman, 
P.  I.;  J.  Aussenbert,  Central  Europe;  F. 
Anderson,  Stockholm,  Sweden ;  Stanley  S. 
Crick,  Australia. 

Max  Roth,  special  representative  pre- 
ceded the  delegation  one  week  in  advance. 
At  the  close  of  the  convention  session  the 
delegates  will  make  their  return  trip  via 
San  Francisco,  Sacramento,  Ogden,  Chey- 
enne,   Denver.   Omaha    and    Chicago. 


C.B.  De  Mille  To  Film  "The  Deluge" 

Photoplay  Based  on  Flood   Related  in  Bible  is  Winning  Suggestion 
in   Idea    Contest — Will   be   Producer's   Next   Special 


A  SCREEN  visualization  of  The  Delude 
related  in  the  Bible  will  he  Cecil  B. 
De  Mille's  ne*t  special  production 
Im  Producers  Distributing  Corporation, 
i!  was  announced  this  week.  The  sub- 
ject was  selected  as  the  winning  suggestion 
in  the  De  Mille-Los  Angeles  Times  Motion 
Picture  Idea  Contest  to  determine  the  choice 
of  screen  patrons  of  a  subject  for  the  pro- 
ducer's next  big  photoplay  effort. 

The  announcement  states  that  157  of  the 
total  of  38,079  letters  received  in  the  con- 
te-t  suggested  The  Deluge,  but  as  the  rules 
of  the  contest  called  for  awards  on  the  man- 
ner of  presentation,  the  first  prize  was  won 
by  Miss  Catherine  Comstock,  Long  Beach, 
Cal.,  because  of  the  manner  in  which  she 
described  and  presented  The  Deluge  a-  a 
motion  picture  theme. 

In    addition    to    the    first    prize    of    $1,000 


awarded  for  The  Deluge,  thirteen  other 
prizes  were  awarded  for  meritorious  sug 
gestions.  Second  prize:  $300,  won  by  I  >" 
loras  Thomas,  104  F  Street,  Salt  Lake  City, 
Utah.  Third  prize:  $2Q0,  won  by  Emmet! 
L.  Flvnn,  244  S.  Crescent  Drive.  Beverly 
Hills.'  Cal.  Fourth  prize:  $100,  won  by 
Michael  J.  McHugh,  109  Governor  Street, 
Providence,  R.  I.  Ten  other  prizes  "I  $50 
each  were  won  by:  Mrs.  George  W.  Pierce, 
97  East  Valley  Road,  Santa  Barbara.  Cal.. 
Clara  A.  Nash,  South  Windham,  Me.;  John 
J.  Schmitz,  71912  North  St.  Andrew-  Place, 
Los  Angeles,  Cal.;  Mr-,  dace  Eveline  Pur- 
viance,  522  North  Jackson  Street.  Glendale, 
Cal.;  Mrs.  R.  T.  Nicholson.  Farthings, 
North  Farnham,  Surrey,  England;  Jack 
Campbell,  931  South  Wilson  Avenue,  Al- 
hambra,    Cal.;    Arthur   D.    Hall.    647    South 


Mariposa,  Los  Angeles,  Cal.;  Dr.  [gnacio 
Millan  V.  M.  Priva.  de  la  Reforma  (i. 
Mexico  City,  D.  F.,  Mexico;  Jeanne  Hil- 
liker,  1711  Ocean  Avenue,  Santa  Monica. 
Cal..  and  Jerry  Hurley,  1254y2  Easl 
Street.  Los  Angeles,  <  al. 

As  Mr.  De  Mille  contemplates  using  many 
nt  i he  ideas  contained  in  the  lesser  prize- 
winning    letters,    he,    tor    obvious    iva  - 

not   announcing   the  subjects  of  anv  of  the 
letters. 

Commenting    upon    the    winning    -na- 
tion,   Mr.     De    Mille.    who    is    now     in    New 
York   City,   said: 

"The  Deluge  will  come  as  a  suggestion 
from  the  public.  'The  Ten  Commandments' 
was  a  tremendous  pleasure  in  its  develop- 
ment, ami  I  Eorsee  equal  pleasure  in  the 
growth    of    "The     Deluge'    into    final     form. 


1792 


ESTHER   RALSTON 

Elevated    to    Stardom    by    Paramount 

STHER    RALSTON,    until    recently    playing 
featured    roles    in    Paramount     pictures     has 
been  elevated  to  the  rank  of  star  by  Jesse  L. 
Lasky  and  her  first  vehicle  will  be  "Love  'Em  and 
Leave   'Em."      Miss   Ralston  has   won   her   promo- 
tion due  to  consistently  good  work  and  her  beauty 
which  has  been  displayed  to  advantage  in  the  productions  in  which  she 
has  appeared. 

"Peter  Pan"  is  the  vehicle  in  which  the  star  proved  a  talented  actress. 
Miss  Ralston  was  given  her  first  dramatic  role  in  "The  Blind  Goddess" 
and  so  pleased  was  Lasky  with  her  work  that  he  immediately  cast  her 
for  the  Paramount  special  production  "Old  Ironsides." 

"Miss  Ralston  has  attained  stardom  through  hard  work  and  through 
public  demand,"  said  Mr.  Lasky.  "Each  succeeding  picture  in  which 
she  has  played  a  principal  part  has  won  for  her  a  legion  of  fans.  There  is 
no  more  versatile  actress  on  the  screen  today.  Her  work  in  'The  Blind 
Goddess'  proved  this.  The  dramatic  part  she  had  in  this  picture  was 
in  extreme  contrast  to  her  previous  roles.  Yet,  she  handled  this  role 
with  the  same  deftness  displayed  in  her  earlier  work." 


Arrow  in  Equity  Receivership 

Friendly  Action  Brought  in  Federal  Court- 
Receivers  to  Continue  Business  of  Company 


JCDGE  TIloMAS  I).  THACHER,  sit- 
ting in  the  Equity  Division  of  the  Fed- 
eral Courl  for  the  Southern  District  of 
New  York.  Ihis  week  appointed  Perry  II. 
Jennings  and  Myron  L.  Lesser  as  receivers 
in  equity  for  Arrow  Pictures  Corpora- 
tion. The  action  was  brought  on  a  petition 
seated  to  by  Arrow. 

The    petition    tiled    in    Federal    Court    sets 
forth    that    Arrow    ha-    an    authorized    capital 

of  $250,1 preferred  and  $400,000  common 

-lock.  The  assets  are  estimated  at  about 
$80(1,1101),  consisting  mainly  of  rentals  due 
from  exhibitors. 

The  order  appointing  the  receivers  directs 
iln  in  to  continue  the  business  lor  the  bene- 
fit of  all  creditors.     It  was  said  that  the  as 
set-   would    he   more   than    the   liabilities   and 
that    the   present    embarrassment    of  the  com 


pany  was  due  to  lack  of  liquid  assets.  The 
action  is  stated  to  be  a  friendly  desire  to 
work  out    the  problems  of  the  company. 

Mr.  Jennings  and  Mr.  Lesser  announced 
(hat  they  were  at  work  on  a  plan  which,  if 
carried  out,  would  continue  the  business, 
solve  the  immediate  problems  and  subse- 
quently give  the  corporation  an  opportunity 
to  work  out   its  own  future. 

The  equity  receivership  will  not  affect  the 
Red  Grange  contract,  according  to  a  state- 
ment made  by  C.  C.  Pyle.  Grange's  Mana- 
ger, in  Chicago,  to  the  Associated  Press.  Mr. 
Pyle  -aid  Grange's  contrad  was  not  made 
with  Arrow  Pictures  Corporation  but  with 
\V.  P.  Shallemberger  personally.  Grange 
will  leave  shortly  for  the  Coasl  to  begin  work- 
on   the  picture,   Mr.  Pyle  added. 


Debate  Sunday  Closing  Issue 


House  Subcommittee  Hea 
Law    Proposals — Active 

Till'.  Sunday  movie-  question  is  a  live 
i  — ue  in  main  cities  and  town- 
throughout  the  countrj  at  the  present 
time.  The  Blue  Law  proposals  for  Wash- 
ington,  1 1.  < '..  were  the  subjeel  tin-  week  of 
t  urthei  b<  a:  ings  by  the  House  district  i  "in 
mittee  in  chai  ge  of  legislation.  Five  i 
in  the  Xorthwe-t  this  spring  will  vote  on  the 
Sunday  -how-  issue,  and  .it  Binghamton, 
X.  Y,  an  ordinance  permitting  picture 
theatres  in  that  citj  was  introduced  in  the 
common  council  last  Mondaj  evening  bj 
Alderman  Roberl   D.  French. 

I  he    first    expression    of    I  lie    \\  a  shington 

public's  attitude  on  tin    qi Sundaj 

closing  was  indicati  dot    Starch  30,  v\  hen  the 
Citizen's    Ad\  isorj    i  louncil,  the  members  of 
which  represent  the  various  citizens'  a    oi  ia 
oi    the  city,   voted    against    legislation 
of  this  nature  now   pending  in  <  Ion 

There  is  no  appreciable  sentimenl   in   the 
District   of  Columbia   lor  Sabbath   observa 
legislation,   il    was  declared   during  the 


rings  on  Washington  Blue 
Subject    in    Many    Cities 

debate,     which    came    after    the    council     had 

twice  deterred  action  on  the  matter.  Previ- 
ous debates  had  indicated  a  strong  senti- 
ment in  favor  of  the  legislation,  and  the 
vote  came  as  something  of  a  surprise. 

The  council,  after  opposing  legislative 
action,  wenl  on  record  as  "recognizing  the 
economic  necessity  of  one  daj  "I  rest  in 
seven." 

Perry,  la.,  where  the  Sunday  closing  rule 
has  been  in  effect  for  the  pasl  two  years  will 

□    vote    on    the    quest a    change    oi 

sentimenl   and   the  support   of   the  business 

men    to    the   cau-r    of    Sunda\     -how-    making 

a  liberal  victory  appear  mosl  probable. 
Sheldon,  la.,  i-  another  tow  d  where  the  issue 
will  be  broughl  up  again  soon.  The  open 
Sunday  was  defeated  there  three  pea]  -  ago. 
Thief  River  will  vote  on  the  question  in 
June,   while   in    Montevideo,    Mum.    the    re 

ier-  have  launched  i »ve  to  establish 

.,    censorship    of    posters    through    the    ap 


Motion     P  i  c  t  it  r  c     A*  e  w  s 

p ointment  of  a  committee,  Sunday  showings 
having  won  out  there  last  January. 

The  ordinance  introduced  in  tin-  Bingham- 
ton common  council  is  entitled  "An  ordi- 
nance permitting  moving  picture  exhibitions 
on  the  first  day  in  the  week."  It  provides 
that  "ordained  motion  pictures  may  be  ex- 
hibited on  the  first  day  of  the  week,  after  two 
o'clock  iii  the  afternoon,  within  the  eity  of 
Binghamton."  Opponents  of  the  measure 
say  they  have  eight  out  oj  iS  votes  in  the 
council,  while  promoters  of  the  plan  express 
confidence  in  their  ability  to  muster  -even 
\otes  in  favor  of   the   ordinance. 

St.  Petersburg,  Fla.  enjoyed  Sunday  mov- 
ie- for  a  few  weeks,  thru  the  fact  that  the 
County  Judge  decided  that  the  Blue  Law- 
were  in  operation  only  until  sundown  on  the 
Sabbath.  Then  the  city  commissioners  pro- 
posed a  city  ordinance  prohibiting  the 
showing  of  motion  pictures,  cabarets  or 
public  dances  on  Sunday.  This  ordinance 
was  then  put  up  to  the  people  to  vote  on- 
Over  7.000  votes  were  cast,  the  greatest 
amount  ever  cast  in  an  election  in  this  city, 
and  it  i-  -aid  that  a  majority  of  the  vote- 
were  east  byr  people  over  60  year-  of  age, 
with  the  result  that  the  ordinance  wa-  rati- 
fied over  three  to  one.  Now  the  theatre  men 
propose  to  ask  for  an  injunction  against 
the  ordinance  and  will  take  the  tiuht  to  the 
Supreme  Court,  as  the  ordinance  is  alleged 
ili-crimination  against  theatre,  cabaret-  ami 
public  dances,  while  other  businesses  are  al- 
lowed  to   operate   on   Sunday. 


First    National    Signs    Noted 
German   Director 

Richard  A.  Rowland,  general  manager  of 
First  National  pictures  on  his  arrival  at  the 
West  Coast  where  he  will  okay  the  final 
plans  for  the  erection  of  the  new  studios 
at  Purhank  announced  that  his  company 
has  signed  a  contract  with  Alexander  Kordar 
prominent  German  director  at  present  en- 
gaged  with  PFA.  Korda  will  come  to  this 
country  on  duly  1-t  when  he  will  begin  his 
first    American   picture. 


Harry  J.  Muller  Engaged  By 
Columbia  Pictures 

Harry  .1.  Midler.  <  '.  P. A.,  has  been  ap- 
pointed comptroller  of  Columbia  Picture- 
Corporation  by  Joe  Brandt,  president 
the  company.  He  is  assuming  the  place 
vacated  by  David  O'Malley,  who  resigned  to 
join  forces  of  the  Klber  Picture-  corpora- 
tion. Muller  wa-  tor  years  comptroller  of 
the  Selznick  Picture-  corporation. 


First       National       Prize 
Winners   Announced 

THE  prize  winners  in  the  Lieber 
month  sales  contest  conducted 
among  the  First  National  ex- 
changes are  Lucas  Connor,  Manager. 
New  Orleans,  first;  Robert  Smeltzer, 
Washington,  second;  William  Gordon. 
Salt  Lake  City,  third.  The  winners  re- 
ceived cash  awards  of  $700,  $500  and 
$350  and,  in  addition  to  the  money 
given  the  managers,  substantial  sums 
were  given  to  the  salesmen,  bookers 
and  cashiers  of  the  winning  exchanges. 
Officials  of  First  National  claim  the 
drive,  which  ended  on  January  30th,  to 
be  one  of  the  most  successful  ever  con- 
ducted. 


April    17 ,    19  2  6 


1795 


Loew  Buys  Syracuse  Theatre  Site 

Also  Announces  Plans  for  New  Brooklyn  House;  Crandall  Property 
Holdings  $12,000,000 — Other   Circuit  Expansions  Reported 


REPORTS  of  new  theatre  building 
plans  and  property  purchases  in  var- 
ious parts  of  the  country  during  the 
past  week  included  reports  of  further  ex- 
pansions of  several  of  the  most  prominent 
circuit  operators.  A  report  from  Syracuse 
told  of  the  transfer  of  the  title  of  the  Jef- 
ferson Hotel  Property  in  that  city  from 
Julian  Goldman  to  Marcus  Loew  interests. 
The  transfer  is  to  the  Salina-Jefferson  Cor- 
poration newly  formed  by  Mr.  Loew,  and 
the  purchase  price  is  reported  as  $1,600, DUO. 
Loew  has  also  purchased  property  on  8th 
and  9th  Sts.  between  5th  and  6th  Aves., 
Brooklyn,  on  which  it  is  planned  to  build 
a  $3,000,000  house. 

Recent  expansion  of  the  Stanley- Crandall 
Company  of  Washington  in  the  south  brings 
the  total'  property  holdings  of  that  organ- 
ization up  to  approximately  $12,000,000. 
New  operations  by  this  company  are  under 
way  in  Washington,  Frederick,  Md.,  Mar- 
tinsburg,  W.  Va.,  Roanoke,  Va.  and 
Baltimore. 

North  American  Theatres,  Inc.,  last  week 


announced  their  definite  plans  to  enter  Bel- 
lingham,  Wash.,  a  city,  located  a  hundred 
miles  from  Seattle,  with  a  population  of 
75,000.  Plans  call  for  the  ouikling  of  a 
2,000  seat  house  there. 

Rumors  that  Capitol  Enterprises  of  Kan- 
sas City  has  been  sold  to  Universal  continue 
to  flourish  in  film  circles  there,  tnough  offi- 
cials of  both  companies  deny  it.  David 
Hardin",  vice-president  of  the  Capitol  com- 
pany, said  that  no  definite  agreement  has 
been  reached  between  his  organization  and 
Universal.  The  circuit  lias  direct  and  indi- 
rect interests  in  about  fifteen  theatres  .in 
Missouri,  Iowa,  Nebraska   and   Kansas. 

Milton  Ellis  and  H.  Vanmeter,  owners  of 
the  Majestic,  the  largest  photoplay  theatre 
in  Beloit,  have  disposed  of  their  holdings  to 
the  Saxe  Amusement  Company  of  Mil- 
waukee,, who  will  take  over  the  theatre  on 
April  4. 

The  James  M.  Robertson  Theatrical  En- 
terprises, already  operating  the  Cinderella, 
Roosevelt  and  De  Luxe  theatres  in  Detroit, 


announce  that  negotiations  have  been  eh 
to  build  two  new  theatres  in  that  city.  Work 
on  one  will  start  within  sixty  days.  Il  will 
seat  3,500  people  and  its  policy  will  be 
vaudeville  and  pictures.  The  cost  will  be 
not  less  than  $2,000,000,  including  property, 
building  and  equipment.  The  second  ho 
will  be  on  Mack  avenue,  near  Alter  road, 
and  will  seat  2,500  persons.  This  building 
will  contain  stores  and  offices,  besides  the 
theatre.  Both  houses  will  be  completed  this 
year. 

The  Rialto  theatre,  Gratiot  near  Mt.  Elliot 
avenue,  Detroit,  has  been  acquired  by  the 
Woodward  Theatres  Company.  The  theatre 
was  opened  about  eight  years  ago  and  has 
been  under  the  management  of  James  C. 
Hitter  during  that  time.  The  acquisition 
of  the  Rialto  gives  a  total  of  14  theatres  !<: 
the  Woodward  theatres  circuit. 

Greater  Detroit  Theatres  Corp.  of   whii 
Charles  Black  is  president,  have  added  two 
more   theatres   to   their  list.      They   are   the 
Bluebird   and   Baker   theatre-,    both    located 
in  Detroit. 


Fanamet  Film  to  Distribute  Abroad 

New   Organization  Will  Merge   Facilities  of  Famous,  First  National 
and  M-G-M  in  Smaller  European  Nations  for  Economy 


COMPLETE  reorganization  of  distri- 
buting systems  in  Central  and 
Eastern  Europe  to  include  a  jointly 
operated  group  of  exchanges  is  announced 
this  week  by  the  three  important  American 
organizations  concerned,  Famous  Players- 
Lasky  Corporation,  Metro-Goldwyn-Mayer 
and  First  National.  Effective  next  fall, 
when  present  contracts  will  have  expired, 
the  best  productions  of  the  three  companies 
will  be  distributed  through  a  newly-created 
organization  to  be  known  as  "Fanamet," 
which  will  own  and  operate  exchanges  in 
Austria,  Hungary,  Czecho-Slovakia,  Poland, 
Esthonia,  Lithuania,  Latvia,  Roumania, 
Yugo-Slavia,  Turkey,  Greece  and  Bulgaria. 
This  new  arrangement  is  expected  to  have 


a  most  important  and  beneficial  reaction 
upon  the  film  industry  in  those  countries 
inasmuch  as  the  great  economies  to  be 
effected  under  this  joint  distribution  ar- 
rangement will  be  enjoyed  by  the  individual 
exhibitors  as  well  as  the  distributors.  Still 
another  important  benefit  which  will  accrue 
to  the  exhibitors  and  motion  picture  public 
will  be  the  selective  distribution  system 
which  will  be  inaugurated.  Under  this  new 
plan  "Fanamet"  will  offer  lo  the  various 
exhibitors  only  those  productions  found 
most  suitable  for  the  various  countries,  elim- 
inating all  unsuited  subjects  produced  by 
the  three  companies.  As  a  result  the  exhi- 
bitors will  have  at  their  command  the  very 
highest  class  American  productions  and  this 
arrangement  is  certain  to  have  a  very  bene- 


ficial   influence     upon     the    individual     box: 
offices. 

Reports  received  from  the  various  coun- 
tries affected  have  indicated  a  highly  favor- 
able reaction  to  this  new  system  as  the  var- 
ious film  companies  and  exhibitors  are  fully 
aware  of  the  great  advantages  they  will 
derive  through  "Fanamet"  distribution. 
This  new  organization  undoubtedly  will  play 
a  tremendous  part  in  placing  the  entire 
film  industry  in  the  twelve  countries  upon  a 
much  more  sound  basis  and  will  promote 
greatly  increased  interest  in  providing  the 
very  best  facilities  for  the  proper  presen- 
tation of  the  continuous  flow  of  high  i 
productions  which  will  be  made  available 
through    "Fanamet." 


Reopening  of  Famous  Case  Ordered 

Paramount  Given  30  Days  to  Present  Testimony  to  Federal  Trade 
Commission   on   Theatre   Acquisition   by   Other   Firms 


REOPENING  of  the  Famous  Players- 
Lasky  case  was  ordered  by  the  Fed- 
eral Trade  Commission  April  5. 
The  additional  investigation  is  to  be  limited 
to  the  presentation  of  testimony  regardng 
the  acquisitions  of  the  respondents  since 
September  1,  1924  and  theatre  and  other 
interests  held  by  respondents'  competitors 
and  the  submission  by  the  respondents  of 
the  rulings  of  the  trial  examiner  to  which 
they  have  taken  objection,  in  order  that 
the  commission  may  finally  decide  upon  such 
questions. 

The  opportunity  to  submit    testimony  re- 


garding acquisitions  by  Famous  Players 
since  the  taking  of  testimony  was  sought 
by  the  counsel  for  the  commission,  who  held 
that  Famous  Players,  a  iter  holding  acqui- 
sitions in  abeyance  until  September  1.  1924, 
after  that  date  consummated  a  large  num- 
ber of  deals  of  which  the  commission  should 
take  cognizance. 

The  introduction  of  testimony  regarding 
theater  interests  of  competing  producers 
has  been  contended  for  by  Famous  Players 
counsel,  who  held  that  it  was  not  fair  for 
the  commission  to  limit  such  testimony  to 
the  respondents  without  learning  what  other 


producers  were  doing  alone  the  same  line. 
Counsel  for  the  respondents  also  has  pro- 
te-ied  a  number  of  rulings  by  the  trial  ex- 
aminer which,  it  is  asserted,  prevented  the 
respondents  from-  introducing  testimony 
which  was  permitted  to  go  into  the  record 
when  introduced  by  the  commission's  coun- 
sel. In  it-  older,  the  commission  2 
Famous  Players  until  Maj  5  to  present  for 
final  decision  all  rulings  to  which  excep- 
tion is  taken,  and  provides  that  failure  to 
submit  all  such  ridings  shall  be  considered 
a  waiver  by  the  respondents  of  the  right 
again   to    bring  such   matters  up. 


1794 


Mot  i  o  )i     J'  i  c  t  u  r  c     N  ew 


-*" ~—^^^^— ^^MM~— ■ — The   above    pi< .lit.s   compare    with    a    net    of 

\\j          11        11    c     *    1                 JO        j.                  ru             r*           l  $1,312,609    reported    in    1!'^4    and    a    $7    a 

Woodhull,  oeider  and  rSeetson,  or  Hays  Uoast  share  balance  figured   .,  ,„,.  ,„„,  amount 

^-k                •         ..             /-^         *                   /->(                    ,•  of  common  stock. 

Organization,  Lonrer  on  Convention  i   >i  i   i  r  jr.,  ,  ,s  lem  of  the    ,„ 

PRESIDENT   R.  F.  WOODHULL,  Business  Manager  Joseph   M.   Seider  of  l  :' ,"> '  said  '"  l1"'  stockholders  in  his  report: 

the  Motion  Picture  Theatre  Owners  of  America,  and  Frederick  W.  Beetson.  ' '_"'     current     assets     are     shown     al     over 

representative    of   the    Association    of    Motion    Picture    Producers,    Inc.,    the  $6,500,000    as    againsl    current    liabilities    oi 

Hays  organization  on  the  West  Coast,  have  been  holding  a  series  of  conferences  less     than     $1,000,000.       The    company     has 

relative  to   the   seventh    annual   convention   of   the   national    organization   in    Los  enough  cash  on  hand  l"  paj   all  the  current 

Angeles,  June  1  to  5.     Beetson  made  a  special  trip  to  New  York  from  the  Coast  liabilities   and   doe-   no!    owe   any   money   1" 

to  confer  on  these  plans,  which  are  unusually   elaborate,  and  many  surprises  arc  hanks, 

promised.     He  has  been  co-operating  directly  with  Glenn  Harper,  chairman  of  the  "Gross   business   has  ffrown   steadily  from 

entertainment  committee  of  the  M.  P.  T.  O.  A.  „..,„,  .  ,  $4,200,1 in    L916   to  over.  $18,000, in 

Because  of  the  great  rush  tor  reservations  being  made  the  Mid- West  special  iqoc  t;.  ,  ,  ,  ,  i  •  i  ,i  , 
r  .,  f.  .  .  .  £  ;  .  .  i  ■  *  ii  i  ..  j  .ll  *  *  i:i-->.  I  tie  company  has  paid  the  regular 
train  for  the  convention  instead  of  just  taking  centrally  located  theatre  owners  to  ,  .  '  , .'  .  ,  ,  . 
and  from  Los  Angeles  will  be  enlarged  into  a  country-wide  excursion  lasting  25  quarterly  two  per  cent  dividend  upon  its 
days.  This  is  the  latest  advice  of  the  Ohio  unit  of  the  Motion  Picture  Theatre  preferred  stock  and  your  board  oi  .lim  l.n-.- 
Owners  of  America  to  National  Headquarters,  Manhattan.  "  their  last  meeting  declared  a  quarterly 
The  train  which  will  leave  Chicago  midnight  on  May  23rd  returns  to  that  city  ea^h  dividend  On  the  present  Class  'A'  and 
at  midnight  on  June  18th.  'B'  common  slock  of  75  cents  a  share;  also 

a   stock   dividend   of  five  per  cent   in   Class 

— ^ ^ __^__—  .A-  gtoei^  botli  payable  .May  1,  1925,  to  hold- 

Rembusch  Organizes  Company  ™£  Zlf^rl?^     ;^j-  . 

Proposes  Collective   Bargaining   by   Ex-  l924                                iti.4.v.i. 385.63 

•                                      ■                           *  •                           «  1 925                                                  18  151  8''7  1_' 

hibitors  and  National  Booking  Combine  AisoY  comparison  "of  the  net  earnings" 

after  interest,  depreciation  and  taxes: 

FRANK   •).    KEJVLB1  S(  II,   president    or      on   dims  purchased.     The  contract  gives  the  ii|-_>;j                                               $1,101888.65 

the    Indiana    M.    P.    T.    ( ).,   announced       corporation    the    first    right    to    purchase   the  ]i)-_>4                                                      l^STJ  till!)  54 

this  week  the    formation  of  Associated       theatre  of  any  member  who  wants  to  sell.  10,,5                                                 l'43l'75793 
Cinema  Theatres  Corporation  which  aims  at           Rembusch  is   president  of  the   company. 

a  national  booking  combine  based  on  collec-       T)u,  Qth      offieerg                          Martin,  vice-  R           H          FultOn         Dies         in 

tive    bargaining    >v    exhibitors;    to    prevent             •  ,     ,       ,             .                        .  ,,  ',.  Av-        1 1.         i  uiluu        i^ica         111 

7      •    .,           ...       , .  '                  president  and  general  manager ;  and  Madison  y->i   • 

overseating  and  provide  protection  tor  nicm-      '„,  ,  ,              ,         ,  (    hiracrn 

11                                          W  alsn,  secretary-treasurer.  v^uiLdgu 

"',,?,'                             ...     ,        ,                           ,     i-                   Discussino-     the     scheme       Mr       Kpmliiisdi  '*■   H.    Fulton,  secretary   of  the  E,    E.   Ful- 

I  he  concern,  with   headquarters   m    Indian              i/isuus&mg     uie     sxntm<  .      .mi.      at  ninux  ii  t                   j 

apolis,  will  buy  films  selected  by  e  hibitors,      said:  ton    Company,    dealer,    „,    motion    picture 

and    serve    members    through    24    regional          "The   natural    evolution   of   this   industry  suPPh^  fd    "K*****.  **?    in   Chicago 

offices.     Reviewing,  report,,,,  and  complaint       and  all  other  amusement   enterprises  is  for  ?«&  Wednesday,  according   to  a   telegram 

departments  will   he  maintained.     One  hun-      circuits  to  he  created  in  order  to  he  able  to  £  Motion  Picture  News  from  the  offiee-  oi 

dred    thousand   shares  of  stock   are  to  he  is-       select    and    command    the    best     pictures    or  company.    ^ 

-ued,    uo    par   value,   to   officers   and    regional        product.       For    example,    the    ownership    of  _.      j            _  ~T_                    ~Z^~             _  _ 

directors  and  half  to  exhibitor  members  who      theatres  by  film  companies  is  a  move  in  the  Judge    oCnatt    tO    Open     INeW 

.i    -hare   for  each   $100   paid   as    retainer       direction   of  assisting   and   stimulating   mar  Theatre 

keting  of  certain  pictures  owned  hv  the  par- 

The  stock  cannot  be  sold  to  any  producer      ticular   film   companies.      It    seems   to    be   a  Judge   John    \Y.    Schatt.   well-known    up- 

or  distributor.     Cnder  the  contract,  the  cor-      good  idea  for  them,  then   why  not    for  the  state  exhibitor,  will  open  l„s  new  theatre  at 

po ration    is   to   gel    five    per  cent    commission       individual   theatre  owner?  (iowanda.    X.    \  .,   on    April    21.       1  here    will 

be    a    special     imitation    performance    on 

O'Malley  Resigns  from  C.  B.  C.  A     8 


D 


Now  With  Ellbee  Pictures  Corporation; 
States    His    Policy    in    An    Interview 


WII)    A.    O'MALLEY,   recently  re- 
signed   manager    and    secretary    of 
Columbia     Pictures     Corporation 
has  h't   his  financial  backing   to   Ellbee   Pie 
thus  insuring   the  further  stability    of 
company  oi   winch  Louis  Baum  is  pre  i 
dent. 

O'Mallej    is    well    known    throughout    the 

independent    held  and   in  his  years  ol    experi 

ence  ha  evolved  mam  sound  ideas  which  he 
intends  to  pu1  into  practice  a-  an  inde- 
pendent  producer 

In  an  interview  he  said  : 

"At  the  present  time  adjustment  of  finan 
cial  needs  ol  independent  producers  and  di~ 
tributors  is   of   paramount    importance;   the 


reason  being  that  production  will  continue 
as  long  as  men  have  ideas  which  they  are  de- 
termined to  realize  at  any  cost,  despite,  in 
many  cases,  their  acute  financial  circum- 
stances. In  many  instances,  it  has  been 
known    for   a    producer    to    begin    production 

on  a  mere  -I string  in  the  hope  that  out 

standing  debts  due  him  from  distributors 
would  be  forthcoming  in  time  to  allow  him 

to    meet    his   own   obligations.      Also   in    man> 

cases,  due  to  their  financially  embarrassed 
condition,  the  result  of  irregular  financial 
arrangements,  the  distributor  is  totally  un- 
able to  meet  In-  note-  and  the  producer  an 
lomaticall}  goes  out  oi  business,  as  so  manj 
have  done  in  the  last  year  or  two.*" 


Pa  the  Profits  Show  An  Increase 

Net  Income  for  1925  $1,431,757:  An 
Increase  of  $  1  1 9. 148  Over  That  of  1 924 


FOR  the  year  ending  December  26,  1925, 
I '.i t in-  Exchange,  Inc.  shows  a  net  in- 
come of  $1, 131,757.     When  the  deduc 
lion    of    the    preferred    dividends    had    been 
made  the  balance  was  1 I  to  be  equivalent 


I..  $7.67   a   shar< the    177,561    -hare-  in 

winch  are  combined  Class  A  and  Class  B 
common  outstanding  for  the  year  <>t'  1925. 
Gross  business  done  in  L924,  $16,469,385  is 
overshadowed    h\    the   $18,151,827   of    L925. 


B.   &  K.   Officials  Deny 
Sale  Story 

RECENT  reports  that  Famous 
Players-Lasky  had  secured  a  con- 
trolling interest  in  Balaban  & 
Katz  by  the  purchase  of  stock  which 
was  held  by  Julius  Rosenwald,  John 
Hertz  and  others,  were  declared  un- 
founded by  Balaban  &  Katz  officials  in 
Chicago,  this  week. 

They  stated  that  the  ownership  of  the 
Balaban  &  Katz  Corporation  was  the 
same  as  it  had  been  for  some  mo.iths 
past  and  that  no  such  deal  had  been 
consummated. 

Despite  these  denials  rumors  con- 
tinue in  Chicago  that  negotiations  are 
under  way  for  securing  the  control  by 
Famous  Players-Lasky  Corporation 
the  acquisition  of  stock  in  Balaban  & 
and  an  authoritative  announcement  of 
Katz  Enterprises  by  the  producing  or- 
ganization would  not  surprise  film  cir- 
cles. The  deal  would  be  one  of  great 
magnitude  as  Balaban  &  Katz.  besides 
operating  seven  great  Chicago  theatres, 
own  a  fifty  per  cent  interest  in  Lubli- 
ner  &  Trinz  Enterprises  which  has 
twenty-six  Chicago  theatres  ,and  con- 
trols a  half  interest  in  the  Midwest 
Theatres,  Inc.,  which  book  for  one  hun- 
dred and  thirty-five  theatres  in  Chicago 
and  the   midwest   territory. 


A  pril     17,     1926 


1 795 


by 


N.  Y.  Charters  Obtained 
New  Companies 

Motion  picture  companies  incorporated  in 
New  York  state  during  the  past  week 
showed  the  following  capitalization  and 
directors,  according  to  charters  granted  by 
the  secretary  of  state:  Foto-Komic  Films, 
Inc.,  capitalization  not  specified,  Max  B. 
Fisher,  Allen  Rose,  M.  W.  Klein,  New  York 
city;  Central  Park  Three  Arts  Enterprises, 
Inc.,  capitalization  not  specified,  Louis  Hal- 
lett,  Herman  E.  Bogdish,  Elsie  F.  Meisler, 
New  York  city;  Hollywood  Pictures  Corpo- 
ration, $40,000,  Florence  Abramson,  Middle 
Village,  Lillian  Cunningham,  Jack  Levin, 
New  York  city;  Spuyten  Amusement  Cor- 
poration, $5,6(10.  M,  H.  Bergoffen,  Max 
Palmer,  Adeline  Gordon,  New  York  city; 
Milray  Amusement  Company,  capitalization 
not  stated,  J.  T.  Basseehes,  A.  Perlstein,  M. 
Schwartz,  New  York  city;  Movie  Lovers 
Contest,  Inc.,  capitalization  not  stated, 
Mollie  Salit,  Bessie  Brandel,  Etta  London, 
New  York  city;  Globus  Pictures  Corpora- 
tion, $10,000,  A.  R.  McDermott,  Celia  Pin- 
sker,  .John  -I.  Mc Andrew,  New  York  city; 
Garth  Productions,  Inc.,  $20,000,  Kellogg 
Gary,  Sigounrry  Thayer,  Joseph  F.  Perdue. 
New  York  city;  Chrisedge  Theatres,  Inc., 
$270,000,  Harold  F.  Eldridge,  Elmhursl  ; 
Matthew  N.  and  Fannie  Chrystmos, 
Yonkers. 


Theatre   Managers    Form   in 
New     Haven 

The  New  Haven  Theatre  Managers'  As- 
sociation has  been  organized  in  that  city,  to 
further  the  interests  of  the  theatrical  busi- 
ness and  to  create  a  feeling  of  good  fellow- 
ship among  the  theatres  of  the  city. 

Officers  elected  are:  President,  David 
Eldridge  of  the  Shubert  Theatre;  vice  presi- 
dent, Oliver  C.  Edwards  of  the  Palace  The- 
atre; secretary  and  treasurer,  Edward  Raf- 
file  of  the  Globe  Theatre.  The  executive 
committee  consists  of  Messrs.  Eldridge, 
Edwards,  Buck,  Mochary  and  Ramie.  Also 
represented  in  the  new  organization  are  the 
Roger  Sherman,  Hyperion,  Olympia  and 
Bijou  theatres. 


Warners    Convention    in 
N.  Y.  April  10  to  12 

WARNER  BROTHERS  execu- 
tives from  the  west  coast, 
sales  division  managers  from 
all  over  the  country  and  executives  on 
the  east  coast  are  rapidly  congregating 
in  New  York  City  for  the  first  section 
of  the  Warner  convention  which  is  to 
be  held  at  the  Pennsylvania  Hotel  on 
April    10,    11    and    12. 

The  west  coast  delegation  of  Warner 
officials  have  brought  with  them  a  com- 
plete schedule  of  the  productions  to  be 
made  for  the  new  season  and  informal 
conferences  are  being  held  at  the  home 
offices  morning  and  afternoon  with  the 
four    Warner   brothers   in   attendance. 


Kansas  -  Missouri    Con- 
vention April  20-21 

GOVERNOR  BEN  S.  PAULEN 
and  Governor  Samuel  Baker  of 
Kansas  and  Missouri,  respectively, 
probably  will  attend  the  eighth  annual 
convention  of  the  M.  P.  T.  O.  Kansas- 
Missouri  at  the  Connor  hotel  in  Joplin, 
Mo.,   April  20  and   21. 

A  series  of  four  postal  cards  are  to 
be  mailed  all  exhibitors  and  an  attend- 
ance of  more  than  250  is  expected.  In 
addition  to  more  detailed  data  contained 
en  the  cards,  which  are  to  be  mailed  at 
intervals,  the  headings,  in  the  order  to  be 
mailed  read:  "Exhibitors'  Special  Train," 
"Mail  It;  Did  You?  That  Reservation 
Card,"  "Lest  You  Forget"  and  "Final 
Notice,"   the   latter   being   in   red. 

Arrangements  for  the  "Exhibitors' 
Midnight  Frolic,"  a  special  show  to  be 
staged  at  the  Electric  theatre,  owned  by 
R.  Maxwell,  have  been  completed.  Plans 
also  have  been  made  with  the  Joplin 
Chamber  of  Commerce  for  the  enter- 
tainment and  sightseeing  trips  for  those 
who   attend    the   convention. 

Ray     Rockett     Elevated     to 
Rank  of  Producer 

According  to  an  announcement  from  the 
First  National  New  York  studios  this  week. 
Hay  Rockett  has  been  elevated  to  the  rank 
of  producer  for  that  company.  For  the  past 
few  months  he  has  been  manager  of  the 
eastern  studios  in   New  York. 

Ray  Rockett  lias  had  previous  experience 
in  producing  pictures,  for  he  served  as  pro- 
duction manager  for  the  old  Balboa  on  the 
Coast  many  years  ago.  It  was  then  that  he 
and  his  brother,  Al.  formed  their  own  com- 
pany and  made  several  pictures,  chief 
among  which  was  the  now  famous  "Abra- 
ham Lincoln." 

Rockett's  first  production  will  be  "Para- 
dise," a  Cosmos  Hamilton  story,  for  which 
Milton  Sills  has  been  cast  for  the  leading' 
part.  Production  is  scheduled  to  start 
about  May  1st,  at   the  New  York  studios. 


Florida  Exhibitor  Robbed  of 
Day's  Receipts 

Harry  Griffin,  manager  of  the  Plaza  the- 
atre, St.  Petersburg,  Florida,  was  held  up 
and  robbed  of  the  day's  receipts  by  two 
yeggs.     The  amount  stolen  was  about  .*2,500. 


Manitoba     Exhibitors     Elect 
Jernberg  for  Third  Term 

The  Manitoba  Exhibitors'  Association, 
Winnipeg,  the  oldesl  Provincial  exhibitor 
organization  in  Canada,  has  conducted  its- 
annual  election  id'  officers  with  the  result 
that  H.  N.  Jernberg,  manager  of  the 
Province  theatre,  Winnipeg,  who  twice  be 
fore  had  been  the  head  of  the  as  ociation, 
was  elected  president  for  1926.  D.  E.  L. 
Fisher,  manager  of  the  Garrick  theatre, 
Winnipeg,  was  president  last  year. 

Charles  A.  Meade,  general  manager  of 
three  theatres  in  Winnipeg  for  Canadian 
Universal,  was  elected  vice-president  and 
Gordon  Lindsay  of  Winnipeg  was  elected 
secretary.  H.  M.  Thomas,  general  manager 
of  the  Capitol  theatre,  Winnipeg,  was  made 
honorary    president   of  the  association. 


Advisory   Board   Named   for 
Wisby   Cinema   Unit 

An  Advisory  Production  Board  was  an- 
nounced this  week  by  Hrolf  Wisby  Produc- 
tions, including  various  prominent  film  men 
who  will  act  in  an  advisory  capacity  m  con- 
nection wth  producton  planning  under  an 
unusual  system  devised  by  Hrolf  Wisby, 
Danish  regisseur. 

The  board,  to  date,  includes  Walter 
W  anger,  of  Famous  Players,  Major  Edward 
M.  Bowes,  of  M-G-M,  Charles  Beehan,  of 
P.  I).  C,  Maurice  S.  Revnes,  of  Fox,  Joseph 
R.  Fliesler,  of  I'fa.  P.  <!.  Wylie,  of  The 
New  Yorker,  William  J.  Reilly,  of  The 
World,  and  Col.  Jasper  E.  Brady,  of 
M-G-M.      Others    will    be   announced. 

Osborn  F.  R.  Bruce  and  Gerald  F.  Bacon 
are  now  joint  managers  of  the  new  interest. 


Ontario  Exhibitor  Killed 
Carbon   Fumes 

Tragedy  stalked  at  the  Melita  The 
Melita,  Man.,  when  Walter  Watts, 
prietor  of  the  house,  was  killed  in  the 
ment  of  the  structure  through  escaping 
bon  monoxide  fumes.  Mr.  Watts,  who 
owned  the  theatre  for  several  year- 
gone  down  stairs  to  look  after  the  oil 
nace  when  he  was  knocked  out  by  the 
IN-  body  «as  found  one  hour  later. 


by 


at  re, 
pro- 

l.'l-c 

car- 
had 

had 

fur- 
eras. 


Lipsitz  is  Fox  Scenario  Chief 
In  East 

Harold  B.  Lipsitz,  formerly  in  the  Fox 
West  Coast  Scenario  Department,  has  been 
appointed  Eastern  Scenario  Editor  with 
that  organization.  Lipsitz  succeeds  Hamil- 
ton  Thompson   who  has  resigned. 


Ray    Rockett    who    has    been    elevated    to    the    rank    of 
Producer   of   First   National   Pictures. 


Northwest  Convention  in 
Minneapolis  May  4 

THE  most  important  annual  con- 
vention of  W.  A.  Steffes'  north- 
west exhibitor  organization  will 
be  held  on  May  4  and  5  in  Minneapolis. 
Several  questions  are  to  be  considered, 
among  them  the  matter  of  the  music  tax. 
Motion  Picture  Theatre  Owners  of 
Western  Iowa  are  also  considering  this 
question. 

The  St.  Paul  Association  of  Civic  and 
Commercial  Affairs  has  made  a  bid  for 
the  1927  convention  of  the  Motion  Pic- 
ture Theatre  Owners  of  America. 


J  796 


Motion     Picture     News 


Victor     McLaglen     Gets 
Captain  Flagg  Role 

VICTOR  McLAGLEN,  actor,  sol- 
dier and  adventurer  has  been 
chosen  by  Fox  to  play  the  role 
of  Captain  Flagg  in  the  screen  version 
of  Laurence  Stalling's  stage  success, 
"What  Price   Glory." 

McLaglen,  besides  being  a  fine  actor 
saw  service  as  a  Lieutenant  with  The 
Royal  Irish  Fusalliers  in  France,  Meso- 
potamia and  Bombay.  His  latest  work 
on  the  screen  was  in  "The  Unholy 
Three"  and  "Winds  of  Chance." 
^ — — ^ ^^^^^^ 

Ben  Lyon   Signed   for    'The 
Great  Deception" 

The  principal  role  in  "The  Great  Decep- 
!  ii >n "  will  be  played  by  Ben  Lyon  who  was 
•  signed  by  Robert  Kane.  Aileen 
Pringle  1ms  already  been  signed  for  the  lead- 
■  minine  part.  The  -lory  is  an  adapta- 
tion of  the  George  Gibbs'  novel  "The  Yel- 
low Dove"  and  its  production  will  start  this 
week. 


Ward  Crane  Added  to  Cast 
of  'The  Boy  Friend" 

The  cast  of  "The  Boy  Friend"  has  been 
increased  l>\  the  addition  of  Ward  Crane. 
This  Monta  Bell  production  is  an  adaptation 
of  a  stage  success  "The  Book  of  Charm." 

Beulah  Livingstone  Made 
Schenck  Story  Chief 

BEULAH       LIVINGSTONE      has 
been  installed  by  Jos.  M.  Schenck 
as   editorial   director   of   the   read- 
ing   department    for    Norma    and    Con- 
stance   Talmadge, 


Beulah    Livingstone 


Rudolph       Valen- 
^M  tino,    John    Barry 

■A*  more    and    Buster 

Keaton.      In     this 
^  *r  new     position, 

V^  „  which  is  a  signifi- 

cant promotion 
for  her,  Miss  Liv- 
ingstone will  su- 
pervise the  selec- 
tion of  stories  for 
the  stars  named, 
and  these  will  in- 
clude forthcoming 
Valentino,  Barry- 
more  and  Keaton  productions  for 
United  Artists  Corp.  release.  For  the 
last  seven  years  Miss  Livingstone  has 
been  publicity  director  for  Joseph  M. 
Schenck  productions.  In  her  new  posi- 
tion she  will  have  as  assistant  Miss 
Leda  Bauer,  who  has  been  associated 
for  several  years  as  a  member  of  the 
reading  department  of  a  large  produc- 
ing company. 

Miss  Livingstone  will  be  succeeded  in 
the  Joseph  M.  Schenck  publicity  de- 
partment by  Miss  Carolyn  Darling,  who 
comes  to  that  position  from  a  similar 
one   for  Charles  Wagner  Productions. 

Miss  Livingstone  is  known  to  dra- 
matic and  motion  picture  editors  of  the 
two  continents  and  has  an  extremely 
wide  personal  acquaintance.  She  is  hon- 
orary president  of  "The  Woman  Pays" 
Club  of  New  York,  is  the  first  woman 
vice  president  of  the  Theatrical  Press 
Representatives  of  America,  is  the  vice 
president  of  the  Lucy  Stone  League, 
and  a  member  of  the  N.  Y.  Newspaper 
Women's   Club. 


American  Films  are  Popular 
in  Brazil 

American  films  easily  lead  all  other  in 
popularity  in  Brazil,  according  to  a  recent 
repori  to  the  Department  of  Commerce  Erom 
the  American  Ambassador  t"  Brazil,  Edwin 
V.   Morgan. 

Before  the  war  Italian,  French  ami  Danish 
moving  picture-  were  in  the  ascendancy,  hut 
during  and  -nice  i  hat  event  i  la-  produd  s  oi 
the    United     States    in    this    line    have    cum 
manded  the  market. 

During  1925,  1,274  films  were  shown  in 
Rio  ile  Janeiro,  totaling  1,542,691  meters  in 
length.  Of  these  pictures,  1,065  were  Amer 
ican;  75  French;  ">•_!  Brazilian;  24  German; 
20  Portuguese,  ami  the  remainder  scattered. 
The  situation  in  Rio  de  Janeh-o  may  be  fully 
accepted  as  indicative  of  that  existing 
throughout  Brazil  since  most  of  the  moving 
pictures  which  travel  through  the  country, 
including  Sao  Paulo,  are  shown  in  this  cap- 
ital before  proceeding  elsewhere. 


Flames  Damage  Able  Opera 
House  in  Easton,  Penn. 

Flames  of  unknown  origin  early  in  the 
morning  of  March  26,  did  damage  estimated 
at  $200,000  to  the  Able  Opera  House  build- 
ing in  the  heart  of  the  business  district  of 
Easton,  Pa.  The  three-story  structure  is 
owned  by  the  Wilmer  &  Vincent  Theatre 
Company,  which  controls  a  chain  of  picture 
and  vaudeville  theatres  in  Pennsylvania  and 
adjacent  states.  The  heaviest  losses  were  to 
May's  haberdashery  store  and  Smith's  jew- 
elry store.  The  theatre  auditorium  was 
saved  because  of  the  present  of  a  12-inch 
fireproof  wall  that  separated  it  from  the 
front  part  of  the  building  in  which  the  fire 
originated. 

The  building  is  located  at  Third  and 
Northampton  streets,  and  this  was  the  sec- 
ond time  within  two  years  that  the  front 
part  of  the  big  structure  was  gutted  by  fire  . 


Excavation  of  Roxy  Theatre 
Coming  Along  Rapidly 

The  site  of  the  Roxy  Theatre  at  50th  and 
51st  Streets  and  Seventh  Avenue,  New  York 
City,  is  being  completed  by  two  hundred 
men,  fifty  teuton  trucks  and  six  steam 
shovels.  The  men  were  engaged  for  a  period 
nt  sixteen  weeks  ami  have  been  working  at 
top  speed  at  the  excavation  in  preparation 

for  the  frame  work  which  is  to  he  erected 
the  middle  of  April.  William  Atchinson, 
vice  president  ami  general  manager  of  the 
Roxy  Theatre-  Corporation,  i-  rushing  the 
plans,  specifications,  etc.,  for  the  theatre  at 
the  home  offices  of  the  organization  at  383 
Madison   Avenue. 


Stutz    Will    Construct    New 
San    Diego    House 

Louis  Stutz  will  construcl  a  new  film 
hou  e  111  San  Diego  which  will  cost  appros 
imately  $125,000.  It  will  be  located  on  For- 
tieth Street  and  [Jniversits  Avenue  and  will 
have  a  seating  eapacitj  of  L,200.  The  clas 
sic  Greek  style  of  architecture  will  be  in 
evidence  w  bile  I  he  stage  will  be  of  sufficient 
size  tor  vaudeville  and  stock  productions. 
The  million  picture  equipment  and  the  pipe 
organ  will  be  of  the  latest  type.  .1.  11. 
Goldman  oi  the  West  Coast  Theatres  i-  as- 
sociated  with  AIi'.  Stut/.  in  this  enterprise. 


O'Rielly  Heads  T.  O.  C.  C. 
for  Fourth  Term 

CHARLES  O'RIELLY  was  chosen 
president  of  the  Theatre  Owners 
Chamber  of  Commerce  of  New 
York  City  for  the  fourth  successive 
term  at  a  meeting  held  this  week  at  the 
Astor  hotel,  New  York.  Sol  Raives 
and  Joseph  Jame  remain  as  first  and 
second  vice-presidents,  and  the  new 
executive  secretary  and  business  director 
chosen  was  James  Matthews,  replacing 
Sam  Moross.  Samuel  Schwartz  was 
again  elected  treasurer,  as  was  Al 
Friedlander    sergeant-at-arms. 

Heading  the  board  of  directors  as 
chairman  is  Lee  A.  Ochs,  replacing 
Sydney  Cohen.  Charles  Moses,  Wil- 
liam Small,  Benjamin  Sherman  and 
Charles  Steiner  were  replaced  on  the 
Board  of  Directors  by  Louis  F.  Blu- 
menthal,  David  Keizerstein,  Leon  Ros- 
enblatt and  Harry  Suchman.  The 
balance  of  the  board  is  made  up  of 
A.  H.  Eisenstadt,  Hy  Gainsboro,  Wil- 
liam Landau,  John  Manheimer,  Hyman 
Rachmil,  Benjamin  Knobel  and  Ru- 
dolph Sanders.  Bernard  Grob  replaces 
Samuel  Sesselman  on  the  Finance  Com- 
mittee and  E.  R.  Behrend  and  Max 
Barr  are   the   other   two  members. 

The  T.  O.  C.  C.  will  give  its  Seventh 
Annual  Installation  Dinner  at  the  Ritz- 
Carlton  Hotel  on  the  evening  of  Satur- 
day, April  24,  at  which  time  Charles  L. 
O'Reilly   will   be   installed. 


Sunday    Ordinance    Violator 
Acquitted 

\Y.  M.  McKarland,  owner  and  manager  of 
the  (Jem  Theatre,  Golden,  Colo.,  for  the 
second  time  successfully  defended  himself 
against  the  charge  of  operating  an  amuse- 
ment place  on  a  Sunday.  .Members  of  the 
local  church  filed  the  complaint  against  Me- 
Farland  as  a  protest  against  Sunday  movies 
in  their  city.  The  exhibitor  contended  that 
the  Blue  Law  was  not  aimed  at  motion  pic- 
ture shows  and  that  most  people  approved 
of  Sundav  shows. 


Additions     to     Contract 
Cause  Controversy 

PROTEST  was  made  to  the  Hays 
office  this  week  by  Joseph  M. 
Seider,  business  manager  of  the 
M.  P.  T.  O.  A.,  that  Metro-Goldwyn- 
Mayer  was  adding  four  clauses  to  the 
standard  exhibition  contract  without  the 
consent  of  both  sides. 

Denial  is  made  by  Metro-Goldwyn- 
Mayer  that  there  is  any  unusual  action 
in  their  procedure  on  the  contract. 

Mr.  Seider  also  charged  that  Warner 
Brothers  were  trying  to  persuade  ex- 
hibitors who  had  signed  for  all  their  re- 
leases to  pay  higher  rentals  for  "The 
Sea  Beast."  This  is  denied  by  Warners, 
who  declare  that  many  exhibitors  have 
voluntarily  raised  their  rentals. 

In  the  clauses  added  by  M-G-M  it  is 
specified,  among  other  things,  that  "Ben 
Hur,"  "The  Big  Parade,"  "La  Boheme" 
and  "Mare  Nostrum"  are  not  included 
in  the  contract  for  the  series  of  pictures. 
Another  clause  provides  that  the  dis- 
tributor may  substitute  for  the  four 
withdrawn  pictures  other  specials  with 
the  same  stars  and  made  by  the 
same  directors.  It  is  also  provided  that 
a  picture  may  be  road-showed  by  the 
distributor  before  its  release  to  the 
hibitor  on  certain  conditions. 


April     1 


1926 


1797 


Inspiration     Appoints     New 
West  Coast  Director 

Joseph  M.  Steele  has  been  appointed  West 
Coast  representative  of  Inspiration  Pictures. 
Steele,  a  well  known  member  of  the  Wam- 
pus, was  formerly  associated  with  Sid  Grau- 
man  and  First  National  Pictures.  Inspira- 
tion Pictures  are  now  finishing  camera  work 
•  in  "Ransom's  Folly."  Mabel  Livingston  will 
continue  to  act  as  publicity  director  in  the 
east. 


'The  Carnival   Girl"   to  Be 
Released  Soon 

"The  Carnival  Girl,"  a  Lewis  Lewyn  pro- 
duction for  release  by  Associated  Exhibitors, 
will  be  issued  as  a  May  release.  It  was 
filmed  under  the  studio  title  of  "The  Whip- 
Hand"  and  was  directed  by  Cullen  Tate. 
Marion  Mack  is  the  stellar  player  while  the 
hero  role  is  enacted  by  Allen  Forrest.  Others 
in  the  east  are  Victor  Potel,  Gladys  Brock- 
well.  Frankie  Darro  and  George  Seigmann. 


Buchowetzki      Will      Direct 
Emil  Jannings 

"The  Thief  of  Dreams,"  Emil  Jannings' 
first  American  picture  for  Paramount,  will 
be  directed  by  Dimitri  Buchowetzki.  It  is 
based  on  a  Saturday  Evening  Post  story  by 
Richard  Connell  entitled  "A  Friend  of 
Napoleon."  Jannings  will  arrive  in  this 
country  in  September  and  October  1st  has 
been  designated  as  the  date  for  starting  pro- 
duction. 


Lawrence   D'Orsay   Cast   for 
"Sorrows  of  Satan" 

Lawrence  D'Orsay,  prominent  figure  on 
stage  and  screen,  has  been  added  to  the  cast 
of  "The  Sorrows  of  Satan,"  the  D.  W. 
Griffith  film  now  in  the  making  at  the  Para- 
mount Long  Island  studio.  Others  who  are 
lending  their  talents  in  the  picture  are 
Adolph  Menjou,  Ricardo  Cortez,  Carol 
Dempster  and  Lya  de  Putti. 


William    Howard    to    Direct 
"Bachelor  Brides" 

Cecil  B.  De  Mille  has  assigned  William  K. 
Howard  to  direct  "Bachelor  Brides."  This 
will  be  Howard's  first  picture  under  his 
new  contract  with  the  De  Mille  studio,  and 
-will  star  Rod  La  Roque.  Howard  also  di- 
rected La  Roque  in  "Red  Dice." 

Warners   Add   Three  to 
Production  Forces 

WARNER  BROTHERS  have 
signed  Mary  O'Hara,  scenarist, 
Robert  Hopkins^  title  writer 
and  Byron  Haskins,  cameraman  to  as- 
sist in  the  production  of  the  Warner 
product  for  the   1926-1927  program. 

Miss  O'Hara  made  the  scenarios  for 
a  number  of  important  productions, 
Robert  Hopkins  has  titled  approximately 
seven  hundred  pictures,  it  is  said,  and 
Byron  Haskins,  who  filmed  "The  Sea 
Beast"  and  "Don  Juan"  for  Warners  will 
be  called  on  to  handle  the  camera  work 
on  some  of  the  more  important  pictures 
in  the  new  line-up  of  product. 


Production     highlights    of     "Whispering     Smith"     a    Producers    Distributing    Corporation   release. 

Fox  Lists  10  Feature  Releases 

Schedule  Covers  Period  From  April   18  to 
June  27 — Two  Tom  Mix  Vehicles  Included 


A  RELEASE  schedule  comprising  ten 
features  and  covering  the  period 
from  April  18th  to  June  27th,  was 
this  week  announced  by  the  Fox  Film  Cor- 
poration. The  list  of  productions  is  marked 
by  variety  in  subject  and  the  presence  of 
leading  stars  of  the  company  in  new  vehicles. 

According  to  the  new  schedule  the  Tom 
Mix  starring  picture  "Tony  Runs  Wild" 
will  be  released  April  18.  It  will  be  follow- 
ed on  April  25th  by  "Early  to  Wed,"  directed 
by  Frank  Borzage  and  co-starring  Kathryn 
Perry  and  Matt  Moore,  supported  by  Zasu 
Pitts'. 

On  May  2d  another  Peter  B.  Kyne  story, 
"The  Shamrock  Handicap,"  is  to  be  released. 
It  is  a  story  of  horse  racing.  John  Ford 
directed  a  cast  that  includes  Janet  Gaynor, 
Leslie  Fenton,  J.  Farrell  MacDonald  and 
Georgie  Harris.  "Black  Paradise"  with 
Madge  Bellamy,  Edmund  Lowe  and  Leslie 
Fenton  will  be  issued  May  16th.    R.  William 


Neil]  is  the  director. 

Buck  Jones  is  the  star  of  the  May  9th  re- 
lease "A  Man  Four  Square.  "     This  picture 
also  was  directed  by  R.  William  Neill.    Flor 
enee  Gilbert  and  Marion  Harlan  are  in  sup 
port. 

"Silver  Treasure."  adapted  from  Joseph 
Conrad's  novel,  "Xostromo"  is  to  be  re- 
leased on  May  23rd. 

Following  this,  "More  Pay  and  Less 
Work"  will  be  released  on  May  30th.  This 
is  another  Peter  B.  Kyne  story.  The  director 
and  cast  will  be  announced  later. 

On  June  20th  "Manhood"  will  be  released. 
The  cast  and  other  details  of  this  picture 
will  also  be  announced  later. 

Two  more  westerns  complete  the  schedule 
to  date.     Tom  Mix  will  appear  in  a  pla 
yet  unnamed  on  June  6th  and  on  June  27th, 
"The  Gentle  Cvclone,"  starring  Buck  Join-, 
will  be  screened. 


Warners  List  Two  for  April 

"Silken    Shackles/'    with   Irene   Rich, 
and  "Hell  Bent  for  Heaven"  Scheduled 


F'  IRST  prints  of  two  Warner  Brothers' 
pictures  will  be  shipped  to  the  ex- 
&»  changes  throughout  the  country  in 
the  immediate  future.  One  is  the  Iatesl 
Irene  Rich  starring  vehicle  "Silken 
Shackles"  and  the  other  is  the  adaptation  of 
the  Broadway  stage  play  "Hell  Bent  For 
Heaven,"  a  J.  Stuart  Blackton  production 
in  which  Patsv  Ruth  Miller  is  featured. 

"Silken  Shackles"  is  a  story  by  Walter 
Morosco,  who  also  wrote  the  scenario  and 
directed  the  picture,  and  is  said  to  contain 
many   dramatic   situations.     Huntly  Gordon 


plays  the  leading  male  role  and  the  support- 
ing cast  include-  Roberl  Schable,  Victor 
Varconi,  Evelyn  Selbie  and  Bert  Marburgh. 
"Hell  Bent  For  Eeaven"  wm,  the  Pulitzer 
prize  when  it  played  mi  the  stage  in  New 
York  City  two  seasons  ago.  Hacher  Hughes 
wrote  the  play  and  J.  Stuart  Blackton  did 
the  screen  play  from  a  scenario  by  Marion 
Constance  Blackton.  In  addition  to  the  star 
the  supporting  cast  includes  John  Ilarron, 
in  the  chief  male  role,  and  Gayne  Whitman, 
Wilfred  North,  James  Marcus,  Gardner 
James  and  Evelvn  Selbie. 


J/V8 


.1/  o  I 


i  o  n 


I'  i  c  t  it  r  e     A' 


Smith  Changes  Sales  Personnel 

Associated   Exhibitors   General   Sales 
Manager  Fills  Posts  from  the  Ranks 


E.I.  SMITH,  general  -ale-  manager  of 
Associated  Exhibitors,  i-  lining  up  his 
•  forces  in  the  field  in  preparation  Eor 
what  Associated  expects  to  lie  ii >  banner 
year.  A  number  of  changes  have  been  made 
in  the  sales  personnel  ami,  in  line  with  the 
company's  policy  of  filling  importanl  po- 
sitions  from  the  ranks,  Smith  announced  the 
following  promotions  which  an'  effective  at 
once:  -I.  W.  MacFarland,  who  started  with 
Associated  Exhibitors,  [nc.  a-  a  special  rep- 
resentative in  the  Cleveland  territory,  later 
transferred  to  the  Oklahoma  city  ami  Kan- 
sas Citj  branches  in  similar  capacities,  has 
been  appointed  manager  of  the  Detroit  ex- 
change. 

Oscar  Kusehner,  formerly  salesman  in  the 
[ndianapolis  territory,  has  been  appointed 
Manager  o'f  that  exchange. 

Bomer  ('.  Borger  has  been  appointed  Chief 
Booker-Auditor  of  Associated  Exhibitors, 
Inc.       He    was    formerly     salesman    in    the 


Cleveland  territory  and  Smith  has  detailed 
him  to  \  isii  various  exchanges  for  the  pur 
pose  of  assisting  in  exchange  operation. 

Other  promotions  within  the  organization 
includes  that  of  \Y.  Z.  Porter  who  has  been 
advanced  from  the  position  of  booker  at 
Cleveland  to  that  of  assistant  to  Borger  and 
the  elevation  of  John  Daly,  formerly  De- 
troit booker,  to  the  position  of  salesman  at 
that    branch. 

Smith  has  also  appointed  Jack  Osserman 
to  the  managership  of  the  Des  Monies 
branch  and  installed  Paul  Bush  a-  manager 
of  the  Kansas  City  office.  Both  Osserman 
ami  Bush  have  had  considerable  Held  experi- 
ence in  the  motion  picture  industry  and  are 
thoroughly  familiar  with  condition-  existing 
in  the  territory  m  which  they  have  been  ap- 
pointed, having  tilled  important  posts  in 
their  respective  districts,  prior  to  their  new 
affiliation. 


Lasky  Studio  Improvement 


Work  Launched  on 
Program    at    Recen 

CARPENTERS,  masons  and  artisans 
started  work  this  week  on  the  half 
million  dollar  building  and  improve 
men!  program  which  will  turn  the  recently 
purchased  United  Studios  into  the  new  Fa- 
mous  Players-Lasky  West  Coast  studio  at 
534]    Melrose  avenue,  Los  Angeles. 

Thfe     construction     plans     are     under     the 

supervision  of  Milton  K.  Hoffman,  execu- 
tive studio  manager,  who  -aid  that  the  en- 
tire task  of  moving  into  the  new  quarters 
would    be  accomplished    next    June.      Three 

shift-,     of    eight     hours    each     will     be     main 
tained    so    that    the    increased    space    and    fa- 
cilities   will    Ik-   available    lor   the    production 
schedule   mapped    out    by    Hector    Turnbull 
and  B.   1'.  Shulberg,  associate  producers. 

Actual    construction    of   interior  sets    for 
new-    pictures   will    begin    May    1,   and    pro- 
duction companies  will  lx>  routed  over  to  (lie 
new  premises  in  the  same  waj  thej   arc  n"u 
on    locations    from    the    presenl    studio. 

The    In    !      tincture   to   go    up    is    the    adminis- 


Half  Million  Dollar 
tly    Acquired    Plant 


t ration  building  facing  on  Marathon  street. 
This  is  to  be  of  Spanish  architecture,  '_'7b 
feet  long  and  411  feet  wide.  It  will  be  two 
~lories   high. 

In  the  .+50(1,011(1  improvement  budget  pro 
vision  is  made  for  the  erection  id'  a  number 
of  large  buildings,  and  the  alteration  of 
many  other-.  A  dressing  room  building 
three  stories  high  will  contain  10  star  suites, 
111  special  rooms  and  Kid  dressing  rooms. 
A     three    story     concrete     wardrobe    building 

will  have  dressing  room  accommodations  for 

1,'JOO  extra  players,  as  well  as  housing  the 
wardrobe     department.     Casting     offices,     pur 

chasing  department,  dining  rooms  and  cold 
storage  plant    for  furs. 

Other     buildings     to     be     erected     are     four 

projection  rooms  fm-  directors,  a  steel  and 
concrete  camera  vault,  a  photography  build- 
ing  and  an  experimental  stage. 

A  hospital  and  a  schoolhouse  large  enough 
for  70  pupils,  are  aUo  among  the  improve- 
ments. 


Ginsberg  -Kann  Will  Produce 

Distributors  Organize  Sterling  Pictures 
to    Film     Series    of    Twelve    Features 


HENRY    GINSBERG    and    George    E. 
Kami    of    t he    Gin  b<  i ■■■  Kann     Dis 
tributing    Corporation    have    organ 
i/ed    the    Sterling    Pictures    Corporation    in 

Hollywood  to  produce  a  series  of  features. 
The  formation  of  the  new  company  a  short 
time  ago  was  announced  by  Ginsberg  on 
his  return  to  New  York  I  roni  the  coasl  re- 
cently. 

I  n   addil  ion    to  <  rinsberg  and    Kann,   S 
line     Pictures    Corporation    has    enlisted    the 
services  of   California   picture   produce] 
present    in    the   field.      These   individuals   are 
neially  interested  in  the  corporation  and 
will  have  active  charge  "I   the  filming  ot   the 


twelve     Sterling      production     scheduled     for 

the  season  of  L926-27. 

"We     decided     to     enter    the    production 
field,"  said   Mr.  Ginsberg  in  announcing  the 

affilial  i i   in-  in  in  v.  it  Ii  the  new  produi 

organization,  "in  order  to  pul  more  fulh    at 
the    service    of    the    independent    exchanges 
and     exhibitors     the     knowledge     we     have 
gained   in   the   past    ,-is  to   the  kind  of  tie 
picture  most    pleasing   to  the  public,  as 

ted  ;it   the  bos  offices  "I  t  beatres  show  ing 
our  present   ami   previous  releases." 

The   firsi    of  the   Sterling    Produi  tions   to 

be     pul      into     work     will      be     "Men     of     the 

Night,"  from  an  original  -ten   by  Florence 

ner. 


Carey's   Second   Release 
Date  Set 

THE   release  date   of   "The   Seventh 
Bandit,"  the  second  of  the   Harry 
Carey    Westerns    for    Pathe,    has 
been  set  for  April  18th. 

Harriet  Hammond,  graduate  of  Mack 
Sennett's  beauty  squad  continues  to  play 
the  feminine  lead  for  Carey  as  she  did  in 
"Driftin'  Thru." 


Notable  Gathering  Present  at 
Lesser    Theatre 

After  undergoing  a  thorough  overhaul 
ing  the  Strand  theatre  at  Rockville  Center. 
Long  Island,  which  is  owned  and  operated 
by  Irving  Lesser,  was  re-opened  last  Mon- 
day evening  to  an  audience  comprising  the 
elite  id'  the  community. 

A  notable  galaxj  of  stage  and  screen 
luminaries  including,  Ernest  Truex,  Hedda 
Hopper,  Dagmar  Godowsky,  Ruby  Blame, 
l'hilo  McCullough,  Alice  l)n  Pre,  Lina  Bas- 
quette,  and  Rin-Tin-Tin,  tin'  Warner 
Brothers  famous  dog  star,  made  a  personal 
appearance  during  the  evening,  and  press 
representatives  ot'  the  more  prominent  New- 
York   publications   were   in   attendance. 

The  opening  was  staged  under  the  per- 
sonal direction  of  [rving  Leaser's  press 
representative,  ll.nrv  Olver  and  Harry 
Rathner   who   occupies   an   executive    position 

with  the  Lessers. 


"U"    Announces    Plans    for 
Super-Special 

Universal  Pictures  Corporation  an- 
nounces a  super-picture  will  be  made  for 
the  coming  year  based  on  the  German 
novel  "The  Affairs  of  llannerl,"  and  which 
will  be  called  "Love  Me  and  the  World  is 
Mine." 

This  picture,  it  i~  claimed,  will  be  bigger 
than  "Meriw -Co-Koiind."  being  laid  in  the 
same  atmosphere  as  that  Universal  special 
of  lite  in  Vienna  before  the  war.  It  will 
have  the  same  principals  in  the  cast,  headed 
by  Marv  Philbin  and  Norman  Kerry,  the 
two  players  who  rose  to  prominence  by  their 

excellent    work    in    the    former   screen    hit. 

"Love  Me  ami  the  World  is  Mine"  will 
lie  directed  by  E.  A.  Dupont,  the  noted 
UFA    director  engaged    by    Carl    Laemmle. 


Two    Books    Purchased    by 
Columbia  Pictures 

Joe  Brandt,  president  of  Columbia  Pic- 
tures Corporation  has  purchased  the  screen 
rights  to   film   the   Richard    Harding   Davis' 

book.     "The     Lost      House"     and     "Birds     Of 

Prey"  from  the  pen  of  George  Bronson- 
Howard.  Both  books  have  been  turned  over 
to  the  scenario  stuff  and  continuities  Me 
being  prepared  s(l  thai  thej  maj   go  into  an 

earlv  production  at  the  Columbia  West 
(   ,,,-isi     studios. 


De    Mille    Signs    Varconi    to 
Long  Contract 

Victor  Varconi  has  been  signed  t"  a  long 

term    Cecil    De    Mille   contract    to    appear   in 
pictures    filmed    at    the    Be    Mille    and    Metro 

politan     studios.       Although     "The     Volga 

Boatman"    has    not     v  el    been    released,    Cecil 
B.    Be    Mille   is   so   certain    that    Varconi    will 
register  a  hit  in  his  role  as  a  Russian  noble 
man   that    he  sigrned   him   without    hesitation. 


April     17,     1926 


1799 


Paramount  Has  75  for  New  Season 

Partial  List  of  Productions  Announced  for  Release  During  Period 
Between  August  1,  1926,  and  July  31,  1927 


ACCORDING  to  presenl 
plans  of  the  executives 
of  Paramount,  the  cor- 
poration  will  produce  sev- 
enty-five  pictures  for  its  pro- 
gram for  1926-1927.  Para- 
mount's  every  resource  will  be 
tapped,  say  the  executives,  in 
an  effort  to  make  the  produc- 
tions superior  to  anything'  that 
has  been  done  before  as  this 
group  of  pictures  marks  the 
fifteenth  anniversary  of  the 
company. 

Si  i  far  advanced  are  the 
company's  production  plans 
that  it  is  possible  at  this  time 
to  announced  definite  details 
concerning  stories,  directors 
and  casts  on  more  than  50  of 
the  75  pictures. 

The  new  year,  according  to 
officials,  will  bring  forth  from 
the  Paramount  studios  a  num- 
ber of  specials  of  roadshow 
calibre.  This  is  in  line  with  a 
new  policy  announced  by  Mr. 
Lasky  at  the  company's  inter- 
national convention  at  At- 
lantic City.  Through  the  adop- 
tion of  this  policy  there  will 
be  no  time  when  Paramount 
does  not  have  roadshow  at- 
tractions on  Broadway  and  in 
larger  cities  of  the  country. 
James  Cruze,  D.  W.  Griffith 
and  others  will  devote  their 
entire  attention  to  pictures  of 
this  class. 

Into  the  general  release  pic- 
tures, however,  will  go  the  same  genius  and 
the  same  energy  responsible  for  the  road- 
show attractions,  according  to  Mr.  Lasky, 
who  is  confident  that  the  birthday  group 
"represents  the  highest  pinnacle  of  produc- 
tion perfection  yet  achieved  by  Paramount 
or  any  other  company ." 

"This  is  a  mighty  tribute,"  says  the  Para- 
mount production  chief,  "to  our  producers 
at  the  studios,  Messrs.  Turnbull,  Schulberg 
and  Le  Baron  and  their  associates.  It  re- 
flects splendid  credit  upon  the  distinguished 
stars,  artists,  directors  and  other  contribut- 
ing talents  enrolled  under  the  Paramount 
producing  banner.  To  them  I  wish  to  ex- 
press my  sincere  appreciation.  They  have 
pledged  their  utmost  and  they  are  making 
good  a   hundredfold." 

"For  the  new  season,"  says  Mr.  Lasky, 
"the  investment* in  product  will  be  far  in 
excess  of  any  previous  year.  This  monej 
will  permit  larger  casts  of  big  names,  the 
foremost  directors  of  the  business  and  the 
cream  of  literary  and  dramatic  work-. 
Paramount  has  stars  whose  pictures  are  in- 
creasing box  office  receipts,  it  has  a  stock 
company  of  more  than  50  popular  name-,  it 
has  directors  who  are  considered  topmost  in 
their  field  and  it  has  the  ultimate  in 
production  facilities.  Each  picture  will 
have  in  the  cast  not  just  one  or  two  big 
names  but  several." 

"Paramount,"  says  Adolph  Zukor,  "is  of- 
fering this  phenomenal  group  of  pictures  in 
appreciation  of  past  patronage." 

"Every  step  in  Paramount's  success,"  de- 


Adolph  Zukor,  president  of  the  Famous  Players-Lasky  Corporation. 


dares  the  president  of  Paramount,  "has  been 
based  upon  the  complete  box  office  approval 
and  entertainment  value  of  Paramount  pic- 
tures expressed  through  a  discriminating 
public  and  growing  exhibitor  confidence. 

"In  appreciation  of  that  patronage  and 
with  full  regard  to  our  obligation  to  the  in- 
dustry and  with  an  ever  growing  optimism 
for  the  future  of  our  business  we  have  piled 
neAV  values  on  old  and  offer  you  what  we 
regard  as  the  supreme  effort  of  our  organi 
zation.  It  is  with  great  pleasure  that  we 
invite  you  to  share  Paramount's  birthday 
feast  of  entertainment." 

In  keeping  with  the  company's  greatest 
program,  according  to  Sidney  R.  Kent,  gen- 
eral manager,  a  more  comprehensive  service 
will  be  offered  the  exhibitors. 

Says  he:  "We  guarantee  back  of  these 
pictures  an  ever  bigger  and  better  Para- 
mount service.  Paramount  service  mean- 
that  when  you  sign  a  contract  for  Para 
mount  pictures  our  interest  in  your  welfare 
ha-  only  begun.  It  mean-  that  the  pu 
ful  forces  of  Paramount  exploitation,  pub- 
licity and  advertising — a  national  compaign 
reaching  fifty  million  people  to  the  benefit  of 
the  entire  motion  picture  industry — will  be 
working  for  you. 

"It  insures  perfect  prints  and  an  unfail- 
ing cooperation  from  Paramount  exchanges. 
It  brings  you  at  cost  the  best  in  showman 
advertising  aids.  We  honestly  believe  that 
Paramount  1926-27  picture-  plus  Paramount 
-ervice  are  the  greatest  constructive  force 
ever  placed  upon  the  motion  picture  market." 


Included  in  the  list  of  noted 
stars  appealing  in  the  birthday 
picture-,  many  of  which,  ac- 
cording to  George  W.  Weeks, 
genera]  manager  of  the  depart 
merit  of  distribution,  will  be 
"unquestionably  of  roadshow 
class,"  will  be  Thomas  Meighan, 
Adolphe  M  e  n  j  o  u,  Florence 
Vidor,  Clive  Brook,  Emil  Jan- 
nings,  Eddie  Cantor,  Dorothy 
Gilda  Gray,  Margarel 
Morris,  Esther  Ralston,  W.  C. 
Fields,  Bebe  Daniels,  Gloria 
Swanson,  Richard  Dix,  Ray- 
mond Griffith,  Betty  Bro] 
and  Pola  Negri.  Harold  Lloyd 
and  Douglas  MacLean  will  re- 
lease their  attractions  through 
Paramount. 

Among  the  stock  and  sup- 
porting players  are  Warner 
Baxter,  Percy  Marmont,  Wil- 
liam Powell,  Lois  Moran,  Ron- 
ald Colman,  Louise  Dresser, 
Noah  and  Wallace  Beery, 
Helen  Jerome  Eddy,  Allan 
Simpson,  Eugene  O'Brien, 
Ford  Sterling,  Louise  Brooks, 
Mary  Brian,  Alice  Joyce, 
Ralph  Forbes,  Neil  Hamilton, 
Norman  Trevor.  Ricardo  Cor 
tez,  Carol  Dempster,  Lya  1  >e 
Putti,  Clara  P.ow,  Ernest  Tor- 
rence,  Theodore  Roberts,  Ar- 
lette  Marehal,  Greta  .Xissen, 
William  Collier,  Jr„  Louise 
Fazenda,  Lois  Wilson,  Fay 
Lamphier  and  R  a  y  m  o  n  d 
Hatton. 

Noted  among  the  directors  are  D.  W.  (nit 
fith,  Marshall  Neilan,  Eric  von  Stroheim, 
who  will  also  appear  in  picture-.  Maurice 
Tourneur,  Allan  Dwan,  James  Cruze,  Mai 
colm  St.  Clair  Herbert  Brenon,  William 
Beaudine,  Sam  Wood,  Ix>wis  Mile-tune, 
Clarence  Badger,  Clarence  Brown,  Victor 
Fleming,  Herbert  Wilcox,  Erie  Kenton,  Wil- 
liam Wellman,  Raoul  Walsh.  Gregory  La 
Cava,  Frank  Lloyd,  Eddie  Sutherland,  Fritz 
Lang  and  E.  A.  Dupont. 

During  last  year  Paramount  was  spo 
sor  for  the  greatest  forward  stride  ever 
made  in  the  introduction  of  new  faces 
the  screen,  and  the  new  season's  group  will 
reveal  the  fine  results  of  what  started  as  an 
experiment.  Only  recently  the  16  Paramount 
junior  star-  completed  their  initial  produc- 
tion and  were  graduated  from  the  firs! 
school  of  motion  picture  acting — the  first 
school  to  train   potential  stars. 

Variety  is  a  predominating  factor  in  the 
birthday  group.  There  will  be  drama,  ro- 
mance, novelty,  comedy,  historical  and  W 
ern  epics  and  spectacle.  There  i-  in  each 
picture,  according  to  Mr.  Lasky,  a  blending 
of  two,  three  and  four  of  these  elemeni 
that  the  greatest  number  of  theatregoers  may 
be  appealed  to. 

Lasky  has  made  definite  announcement  of 
the  following  pictures  for  release  during  the 
12  months   period  beginning  August  1: 

"Old  Ironsides,"  a  roadshow  attraction 
produced  by  James  Cruze.  This  story  of  the 
American  navy's  .fight  against  piracy  will  be 


1800 


VI  oti on     Picture    Ar  c  zu s 


Paramount   executives,   left   to   right,    E.    E.    Shauer,    assistant    treasurer   and   director    of    the    foreign    department;     S.    R.    Kent,    general    manager;    Jesse    L.     Lasky,    first 

vice-president   in   charge   of   production,    G.    W.    Weeks,    general   manager,    department   of    distribution. 


enacted  by  Wallace  Beery,  George  Bancroft, 
Esther  Ralston,  Johnnie  Walker  and  a 
large  cast.  The  story  is  by  Laurence  Stall- 
in--.  Hurry  Carr  and  Walter  Woods 
adapted  it. 

"The  Greatest  Show  on  Earth,"  another 
roadshow  production  based  on  the  life  of 
P.  T.  Barnum.  Wallace  Beery  has  been 
chosen  for  the  role  of  the  great  showman. 
The  story  is  by  Monte  Katterjohn  who  has 
worked  for  two  years  collecting  material. 

"Padlocked"  is  a  screen  version  of  Rex 
Beach's  powerful  story  of  today's  morals. 
Allan  Dwan  is  directing  a  strong  cast  com- 
posed of  Lois  Moran,  Louise  Dresser,  Noah 
Beery,  Helen  Jerome  Eddy  and  Allan  Simp- 
son. 

"Aloma  of  the  South  Seas"  is  the  initial 
stellar  attraction  for  Gilda  Gray,  famous 
dancer  of  the  stage.  Maurice  Tourneur  pro- 
duced this  picture  of  tropical  love  in  Porto 
Rico.  Supporting  the  star  are  Warner  Bax- 
ter. Percy  Marmont,  William  Powell  and 
Julanne  Johnston.  "Alnma"  was  a  stage 
hit. 

"Fine  Manners,"  the  story  of  a  chorus 
girl's  adventures  in  society,  stars  Gloria 
Swanson.  Lewis  Milestone  is  directing  this 
story  by  James  A.  Creelman  and  Frank 
Vi-eeland.  The  star  has  Eugene  O'Brien  as 
her  leading  man. 

'•The   Show   Off,"  the    Broadway    comedy 

3S,  will  have  Ford  Sterling  in  the  prin- 

role  with  Louise  Brooks  and  other  big 

names  in  the  cast.     Malcolm  St.  Clair  has 

Keen  assigned  the  megaphone. 

/'Bean  Geste,"  a  picture  of  roadshow  cali- 
bre, is  now    being    made    on    the    Arizona 
I  lerhcrt   Brenon  with  a  cast  com- 
-  of  Ri  n.-ihl  Colman,  Noah  Leery,  Alice 
Joyce,  Neil  Hamilton,  Ralph  Forbes,  Marj 
Brian,    Norman    Trevor    and    hundreds    of 
extras.  "Bean  Geste"  is  the  sensational  story 
of  the   French   Foreign   Legion  by  Percival 
topher  Wren. 

Two  Harold  Lloyd  CO  ire  scheduled 

for  the  new  year.  These  will  he  in  the  -nine 
vein  as  this  premier  comedian'  past  suc- 
es  such  as  "For  Heaven's  Sake"  and 
••The  Freshman."  Lloyd  has  returned  to 
the  Coasl  to  begin  work  on  the  firsl  of  the 

"Glorifying  the  American  Girl"  will  be  the 
first  of  the  love  and  extravaganzas 

made  under  the  personal  -  u  |  >ervi  -ion  of  Flor- 

enz    Ziegfeld,     Broadway'  amazing 

showman.     Edward    Sutherland    will    di 
this  picture  with  Esther  Ra 
Louise  Brooks,  Fay  Lamphier  and  the  Zieg- 
horus  in  the  i 
"Prosperity"  will   be   Thomas     Meighan's 


first  for  the  new  season.  Under  present  ar- 
rangements Lewis  Milestone,  Avho  handled 
the  megaphone  on  the  star's  recent  success 
"The  Xew  Klondike,"  will  direct.  "Prosper- 
ity" is  a  dramatic  story  of  a  man  who  tried 
to  high  hat  New  York. 

Meighan  will  contribute  three  more  spe- 
cials to  the  schedule.  The  finest  literary  and 
dramatic  works  will  form  the  basis  of  the 
star's  vehicles. 

"Mantrap"  has  just  gone  into  production 
under  the  direction  of  Victor  Fleming  with  a 
cast  composed  of  Clara  Bow,  Ernest  Tor- 
rence,  Ford  Sterling  and  Percy  Marmont. 
This  story  of  the  wilds  was  written  for  Col- 
lier's Weekly  by  Sinclair  Lewis. 

"Metropolis"  is  a  spectacular  love  drama 
from  UFA  studios.  Fritz  Lang  directed 
this  amazing  drama  which  reaches  new 
heights  in  novelty.  "Metropolis"  is  nearing 
completion  after  more  than  a  year  in  pro- 
duction. 

"Fascinating  Youth"  brings  to  the  screen 
1(1  new  laces — the  Paramount  junior  stars. 
Tn  this  fast  moving  comedy-drama  by  Byron 
Morgan  and  directed  by  Sam  Wood  there  is 
a  surprise  for  the  exhibitors  and  the  public. 

The  16  junior  stars  in  the  picture  are 
Buddy  Rogers,  l\y  Harris,  Jack  Luden, 
Robert  Andrews,  Greg  Blackton,  Charles 
Brokaw,  Claud  Buchanan,  Josephine  Dunn, 
Walter  Goss,  Iris  Cray.  Irving  Hartley, 
Thelda  Kenvin.  Jeanne  Morgan,  Dorothy 
Nourse,  Mona   Palma  and  Thelma  Todd. 

"The  Ace  of  Cads,"  ;1  brilliant  society 
story  by  Michael  Arlen,  will  be  Adolph  Men- 
jou's  initial  stellar  vehicle  for  the  new  sea- 
son. This  picture  is  expected  by  Para- 
mounl  executives  to  carry  Menjou  to  even 
greater  heights  than  he  already  has  attained. 

Malcolm   St.   Clair  again   will   direct   the 

-The     Head     Waiter"     (tentative    title)     is 

another  picture  of  the  type  which  forms  so 
pleasing  a  background  for  the  brilliant  tal- 
ents of  Menjou.  No  director  has  yet  been 
-elected.  In  addition  to  "The  Ace  of  Cads" 
and  "The  Head  Waiter"  Men  jou  'will  give 
the  screen  two  other  stellar  attractions  dur- 
ing the  year. 
"New   York"  is  number  two  on  Ihe  new 

68    on's    program    written    h\    Sinclair   Lewis. 

This  romance  of   New   York's  night   clubs, 
nighl   courts,  gayeties,  etc.,  will  be  dircted 
by   Herbert    Brenon   with   Lois   Wilson 
tun  d. 

"i  lonfession"  will  be  an  emotional  drama 
tarring    Pola   Negri.     No  director  has  been 
announced.     This  title  may  be    changed. 

■  n,e  Woman  Thou  Art."  the  storj  of  a 
wild  and  colorful  Barbary  Coasl  dancer,  of 

Mi--    Negri    another    dynamic    vehicle. 


Two  other  Negri  attractions  will  be  an- 
nounced later. 

"Looie  the  14th"  will  be  another  Florenz 
Ziegfeld  personally  supervised  attraction. 
and  heading  the  cast  of  popular  players  and 
Ziegfeld  beauties  will  be  Ford  Sterling, 
whose  comedy  has  won  for  him  a  secure 
place  on  the  screen.  "Looie  the  14th"  was  a 
successful  stage  extravaganza. 

"Moon  of  Israel"  is  a  spectacular  drama 
with  Arlette  Marchal  and  a  cast  of  2,000. 
It  was  by  Michael  Courtice  and  is  described 
as  another  "Ten  Commandments."  }li-> 
Marchal  is  the  French  beauty  who  has  just 
arrived  in  this  country  to  play  in  Paramount 
pictures. 

"The  College  Flirt"  will  be  a  special  com- 
edy starring  Bebe  Daniels,  whose  recent  pic- 
tures have  won  new  laurels  for  her.  In  this 
comedy  whicli  Erie  Kenton  will  direct  she  is 
a  snappy  co-ed  who  hynotizes  everyone  about 
the  campus. 

"Stranded  in  Paris"  presents  Miss  Daniels 
as  an  American  society  girl  who  experiences 
many  exciting  adventures  in  Paris  night  life. 
Two  more  special  comedies  will  be  con- 
tributed by  Miss  Daniels  to  the  1926-27 
schedule. 

"The  Sorrows  of  Satan"  will  be  a  stu- 
pendous picture  of  roadshow  calibre  pro- 
duced by  D.  W.  Griffith.  A  noted  cast  com- 
posed of  Adolphe  Menjou.  Ricardo  Cortez, 
Carol  Dempster  and  Lya  de  Putti  are  now 
working  at  the  Long  Island  studio  on  this 
Marie  Corelli   story. 

"An  American  Tragedy,"  Theodore 
Dreiser's  epic  of  modern  American  life,  will 
be  produced  by  Griffith  as  a  roadshow  at- 
traction. This  powerful  theme  is  expected  by 
Paramount  to  be  the  ba-i-  of  a  picture  which 
will  make  motion  picture  history. 

"The  Quarterback"  gives  Richard  Di.x  a 
chance  to  do  a  \U>i\  Grange  on  the  screen.  In 
tin-  picture,  adapted  from  a  story  by  Wells 
Root,  Dia  is  a  East  stepping  hero  of  the  col- 
lege   Football    team. 

"Paradise  for  Two"  w  ill  be  the  second  of 
the  tour  big  comedy-drama  special-  which 
l>i\  will  make.     It  is  a  love  comedy  replete 

with  entertainment  value.  The  title  is  sub- 
ject to  change. 

"Forlorn    River"    will   be  the   lirst   of  four 

Zane  Grey  productions.  This  i-  Grey's  bat- 
es! novel  and  is  running  seriallj  in  Country 
Gentleman.  Paramount  plans  to  make  these 
the  outdoor  classics  of  the  screen. 

"Love  'Fm  and  Leave  'Em"  will  star 
Esther  Ralston  in  one  of  the  smarl  comedy 
successes  of  the  current  season  on  Broadway. 
Mi-s  Ralston  is  one  of  the  shining  lights  on 
the  Paramount  program. 


April    17,    1926 


1801 


"The  Thief  of  Dreams"  will  be  adapted 
from  Richard  Connell's  Saturday  Evening 
Post  story,  "A  Friend  of  Napoleon"  This 
comedy-romance  will  star  Emil  Jannings, 
greatest  of  the  German  pantomimists,  Ri- 
cardo  Cortez  and  Betty  Bronson. 

"The  Rough  Riders"  will  present  a  stirring 
picture  of  the  Theodore  Roosevelt  episode  in 
the  Spanish  American  war.  It  has  just 
been  announced  that  Victor  Fleming  will  di- 
rect this  historical  epic.  A  search  is  now 
being  made  for  a  man  who  can  portray  the 
role  of  Roosevelt. 

"Casey  at  the  Bat"  will  bring  together 
again  the  inimitable  team  of  Wallace  Beery 
and  Raymond  Hatton  who  scored  in  the  cur- 
rent comedy  success,  "Behind  the  Front." 
Edward  Sutherland  again  will  handle  the 
megaphone. 

"Variety"  is  a  gripping  production  made 
at  the  UFA  studios  in  Germany.  Featured 
are  Emil  Jannings  and  Lya  de  Putti,  the 
beautiful  dramatic  actress  who  has  an  im- 
portant role  in  D.  W.  Griffith's  "Sorrows  of 
Satan." 

"Get  off  the  Earth"  is  planned  by  Para- 
mount as  a  sensational  novelty.  Raymond 
Griffith  will  star  in  this  adaptation  of  W.  M. 
Timlin's  "The  Ship  That  Sailed  to  Mars." 
Clarence  Badger  will  direct. 

"Be  Yourself"  will  be  Raymond  Griffith's 
second  comedy  on  the  new  year  schedule. 
This  title  is  only  tentative.  In  addition  to 
these  Griffith  will  give  the  screen  two  other 
side-splitting  comedies  durin  1926-27. 

"Love — the  Magician"  will  be  Floi-ence 
Vidor's  initial  starring  vehicle.  The  picture 
will  be  an  adaptation  of  Ernest  Vajda's 
"The  Great  Illusion."  William  Wellman 
will  direct  "the  orchid  lady  of  the  screen" 
in  this  attraction. 

"The  Cat's  Pajamas"  is  a  fast,  frisky 
comedy  from  the  pen  of  Vajda.  Betty 
Bronson  and  Ricardo  Cortez  are  featured 
with  Arlette  Marchal  and  Theodore  Roberts 
in  support.     William  Wellman  directed. 

"The  Wedding  March,"  is  a  colorful  ro- 
mance of  Vienna,  will  have  Erich  von  Stro- 
heim  as  the  producer  and  star.  Von  Stro- 
heim  is  now  in  the  midst  of  elaborate  pre- 
liminary plans  for  the  opus. 

"Kid  Boots"  will  bring  the  popular  musi- 
cal comedy  star,  Eddie  Cantor,  to  the  screen 
in  a  Plorenz  Ziegfeld  stage  piece.  In  this 
Edward  Sutherland  attraction  there  will  be 
Ziegfeld  girls  and  Ziegfeld  magnificence  of 
gowns  and  settings. 

"The  Covered  Wagon,"  the  James  Craze 
epic  which  has  had  record  runs  throughout 
the  world,  will  be  available  on  the  1926-27 
program.  In  a  recent  check-up  among  ex- 
hibitors this  picture  ranked  as  the  fourth 
greatest  money-maker  of  1925. 

"So's  Your  Old  Man"  is  a  real  box  office 
title  for  this  new  W.  C.  Fields  vehicle.  In 
this  Julian  Street  story.  Fields  has  the  role 
of  a  small  town  comedy  character  who 
splurges  himself  to  the  one  trip  of  his  life — 
a  trip  to  California.  Fields  will  give  the 
screen  many  new  gags  in  the  picture.  Greg- 
ory La  Cava  will  direct. 

"The  Wild  Man  of  Borneo"  will  be  an- 
other Fields  attraction  with  a  laugh  in 
every  foot  of  film.  The  story  was  written 
especially  for  the  star,  who  will  contribute 
a  third  production  to  the  birthday  group. 

"Ladies  First,"  which  will  be  directed  by 
William  Beaudine,  will  be  Douglas  Mac- 
Lean's  first  of  the  anniversary  pictures.  It 
is  the  story  of  a  young  millionaire  who  tries 
to  dodge  love. 

"Let  It  Rain,"  will  also  be  a  Douglas  Mac- 
Lean  production.  This  picture  will  be  one  of 
the  leading  comedy  bets  on  the  new  program. 


"The  Lady  of  the  Harem"  is  an  elaborate 
spectacle  with  Ernest  Torrence,  Greta  Nis- 
sen,  William  Collier,  Jr.,  and  Louise  Fa- 
zenda  in  the  cast.  This  adaptation  of  the 
play,  "Hassan,"  makes  a  gorgeous  screen 
romance.  Raoul  Walsh  directed. 

"Fashions  for  Women"  will  have  in  the 
cast   Esther   Ralston   and  a  galaxy  of   gor 
geous  beauties.     Herbert  Brenon  will  direct 
this  fashion  show  romance,  which  is  from  a 
story  by  Harry  Carr. 

"Nell  Gwyn"  is  the  story  of  the  orange 
girl  who  vamped  a  king.  It  was  produced  by 
British  National  Pictures  and  star-  Dorothy 
Gish  in  what  has  been  heralded  as  her  best 
role.  Herbert   Wilcox  directed. 

"Hazards  of  the  Jungle"  is  a  camera 
chronicle  of  the  hair-raising  adventures  of 
two  young  Americans  in  the  heretofore  un- 
explored regions  of  Indo-China. 

"Hotel  Imperial"  will  be  one  of  the  out- 
standing attractions  on  the  schedule.  This 
will  be  another  Von  Stroheim  picture  with 
the  director  and  Pola  Negri  co-starred. 

"R.  U.  R."  will  be  an  elaborate  James 
Craze  production  of  the  stage  play  by  Karel 
Capek.  This  is  one  of  the  most  astounding 
melodramas  ever  written.  Many  scenes  will 
be  made  in  Europe. 

"We're  in  the  Navy  Now"  again  stars 
the  popular  comedy  pair,  Wallace  Beery  and 
Raymond  Hatton  with  Mary  Brian  in  sup- 
port. Edward  Sutherland  will  direct.  Para- 
mount plans  to  make  this  a  smashing  suc- 
cess. 

Marshall  Neilan,  one  of  the  screen's  fore 
most  directors,  will  produce  two  attractions 
for  the  birthday  program.  The  first  will  be 
a  Neilan  special  with  a  cast  of  big  names, 
while  the  second  will  be  a  special  starring 
Betty  Bronson. 

Frank  Lloyd,  noted  director,  is  scheduled 
to  produce  a  series  of  big  attractions.  De- 
tails of  these  will  be  announced  shortly. 

"With  Their  Eyes  Open"  will  bring  to- 
gether again  Adolphe  Menjou  and  Florence 
Vidor,  the  team  which  won  popular  ap- 
proval in  "The  Grand  Duchess  and  the 
Waiter." 

"Dangerous  Freedom"  will  be  a  stellar 
vehicle  for  Betty  Bronson,  Paramount 's 
petite  star  who  has  won  a  legion  of  friends 
through  her  work  in  "Peter  Pan"  and  "A 
Kiss  for  Cinderella." 

"Gentlemen  Prefer  Blondes,"  the  sensa- 
tional selling  novelette  by  Anita  Loos,  has 
in- 1  been  purchased.  A  search  is  now  being 
made  for  stars  to  fill  the  two  principal  roles, 
the  Heroine  and  Dorothy,  her  friend.  Mis- 
Loos  and  John  Emerson  have  made  a  stage 
version  of  the  story  for  early  Broadway 
staging. 

Addit'onal  products  for  the  birthday 
group  will  be  announced  by  the  Paramount 
production   department  within  the  next    lew 

week-. 


Victor    Fleming    Chosen    to 
Direct  "Rough  Riders" 

Victor  Fleming  has  been  -elected  to  direct 
"The  Rough  Rider-."  a  storj  of  Theodore 
Roo-evelt  and  his  famous  regimenl  during 
the  Spanish-American  war.  Hundred-  ol 
applicants  are  being  considered  for  the  role 
of  Roosevelt  and  the  picture  goes  into  pro- 
duction on  June  1st.  Hermann  Hagedorn. 
official  biographer  of  Roosevelt  and  secre- 
tary of  the  Roosevelt  Memorial  Association, 
i-  preparing  the  screen  play  and  is  also 
writing  a  biographical  novel  on  the  same 
subject  which  Harper  and  Sons  will  publish 
in  the  fall.  Luci'en  Hubbard  will  be  the 
supervising  editor. 


Daughter  of  Famous  Writer 
to  Adapt  Mother's  Novels 

Jeanette  Porter  Median,  the  daughter  of 
the  daughter  of  the  famous  novelist,  Gene 
Stratton-Porter,  has  been  engaged  by  F.  I'.. 
O.  to  adapi  her  mother's  stories  of  "Ladd  e" 
and  "The  Magic  Garden"  for  the  screen. 
The  pictures  will  be  released  on  next  sea 
son's  program. 

Mrs.  .Median  is  familiar  with  film  work 
and  is  also  a  writer  of  ability  having  con 
tributed  several  article-  to  Met  all'-  Maga 
zine  recently.  She  also  assisted  her  husband, 
J.  Leo  Meehan,  who  directed  "The  Girl  Of 
The  Limberlost"  and  "Michael  O'Halloran," 
in  the  filming  of  the  two  pictures. 


M-G-M     Casts     Lubin     for 
Role  in  Sabatini  Story 

Metro  -  Goldwyn  -  Mayer  has  engaged 
Arthur  Lubin.  stage  and  screen  actor,  to 
play  the  role  of  King  Louis  XIII  in  Rafael 
Sabatini's  "Bardley  the  Magnificent."  This 
is  an  Irving  Thalberg  production,  which 
King  Vidor  will  direct  and  which  will  have 
•lack  Gilbert  and  Eleanor  Boardman  in  the 
leading  roles.  Associated  with  the  players 
mentioned  above  will  be  Roy  D'Arcy,  Lionel 
Belmore,  Karl  Dane,  John  T.  Murray, 
Agostino  Borgato,  Edward  Connelly  and 
Max  Barwvn. 


"Glorifying     the     American 
Girl"  Director  Chosen 

Edward  Sutherland,  now  working  on  "It's 
the  Old  Army  Game,"  has  been  chosen  to 
direct  the  first  Florenz  Ziegfeld  motion  pic- 
ture production,  "Glorifying  the  American 
Girl,"  which  is  to  be  a  Paramount  release. 
The  story  is  being  prepared  by  Townsend 
Martin  and  James  Ashmore  Creelman  and 
Joseph  Urban  will  do  the  art  work  on  the 
production. 


Albert     Lewin     Signed     by 
M-G-M  as  Scenarist 

Albert  Lewin,  who  wrote  the  secnalio  of 
"In  Praise  Of  James  Carabine"  from  the 
novel  by  Donn  Byrne,  which  Marcel  De 
Sano  is  directing  for  Metro-Goldwyn-Mayer, 
has  been  added  to  that  company's  staff  of 
scenarists.  In  the  past  Lewin  ada]  ted 
"Bread"  the  Charles  (I.  Norn-  uovel,  for  the 
screen  and  worked  as  a  reader  in  the  seen 
ario  department  of  M.   G.   M. 


Filming   of   "Fine   Manners" 
Resumed  This  Week 

Gloria  Swanson,  having  completely  re- 
covered from  her  illness,  resumed  work  th  s 
week  on  "Fine  Manners"  at  the  Long  Island 
studio  under  the  direct'on  of  Lewis  Mile- 
stone. Supporting  her  in  the  picture  are 
Eugene  O'Brien,  Walter  Coo-  ami  Christine 
Compton. 


Metro-Goldwyn-Mayer  Buys 
Benjamin  Glazer  Story 

'l'he  screen  rights  to  .in  original  story  by 
Benjamin  Glazer  have  been  purchased  by 
Metro-Goldwyn-Mayer.  It  has  been  tem- 
porarily titled  "Puppets"  but  this  will 
probably  be  chanued  a-  another  company 
ha-  a  priority  claim  to  that  title. 


-  ■"■»■■ --    ^^w  *t       • 

uFSnnshme— 


X  he  Greatest 
Story  of  Profits 
Ever  Told! 

WARNER 
BROTHERS' 

Announcement 

o/26 

of  the 

INDUSTRY'S 

GREAT 

BOXOFFICE 

Attractions 

for  the  Year 

of 

1926  -  27 


Sunshine  for  your  patrons 
—  Prosperity  for  your  box 
office!  That's  the  message 
of  every  page,  every  word 
that  this  magnificent  hook 
contains. 


^ 


Read  How  26  Warner  Winners  Mean 
Sunshine  and  Prosperity 
to  Your  Box 


In  your  copy  of  this  great  book  is  the  greatest  story  of  box 
office  profits  ever  told.  It's  great  news  for  every  exhibitor, 
the  finest  news  ever  printed  for  the  thousands  of  box  offices 
the  country  over.  A  whole  year  of  brighter  days,  a  whole  year 
of  greater  prosperity  based  on  the  only  sure  means  of  achieve- 
ment— better,  bigger  box  office  pictures. 

Read  Facts  About  26  Great 
Box  Office  Pictures! 

In  your  copy  of  this  book  you'll  read  real  facts  about  every 
one  of  Warner  Brothers'  26  pictures  for  the  coming  year.  No 
hokum,  no  "ifs,"  no  "buts,"  no  "maybes,"  but  the  very  things 
that  you  want  to  know  about  pictures.  Stars,  stories,  authors, 
directors,  casts — they're  all  there.  You  will  know  in  advance, 
when  you  read  this  book,  just  what  it  is  about  each  of  these 
pictures  that  guarantees  its  box  office  success.  That's  what  you 
want  to  know — that's  what  you  get  in  your  copy  of  the  year's 
most  important  announcement. 

Read  About  the  Fairest,  Squarest 
Sales  Plan  On  Which  Pictures 
Have  Ever  Been  Sold! 

It's  the  Warner  Brothers'  plan  for  1926-27.  A  plan  founded 
on  the  belief  that  exhibitor  success  is  the  first  essential  of  pro- 
duction and  distribution.  That's  the  spirit  of  the  entire  Warner 
organization;  that  is  the  spirit  with  which,  with  pardonable 
pride,  Warner  Brothers  send  you  this  announcement  book  of 
Warner  Pictures  and  Warner  ideals  for  the  coming  year. 

Read  your  copy  of  this  book 
from  cover  to  cover! 


1806 


Motion     Picture     New  s 


"Rawhide"   Chosen   as  Title 
for  Buffalo  Bill's  Next 

Production  on  "Rawhide"  the  first  of  six 
pictures  starring  Buffalo  Bill,  Jr.,  has  be- 
'jim  under  the  direction  of  Richard  Thorpe 
i-  announced  bj  Lester  V.  Scott,  producer 
of  westerns  for  Associated  Exhibitors. 
"Rawhide"  is  an  adaptation  of  the  Ralph 
Cummins'  story  "Paradise  Hole"  which  ap- 
peared in  Western  Story  Magazine.  Sup 
porting  the  star  are  Harry  Todd,  Joe 
Rickson,  I  harles  Whitaker,  Ruth  Royce,  Al 
Taylor  and  Late  McKee.  The  leading  fem- 
inine role  lias  not  been  named  as  yet. 


Bobby  Webb  Joins  Staff  of 
Associated   Studios 

Bobby  Webb  lias  .joined  the  staff  of  the 
Associated  studios  of  L<>s  Angeles  to  acl 
as  casting  director.  He  was  formerly  in 
charge  of  the  M.  G.  M.  casting  at  Culver 
.  and  resigned  thai  post  because  of  ill 
health.  He  was  also  at  Universal  City  for 
several  years  where  he  acted  in  many  capa 
cities.  His  first  work  at  the  studios  will  be 
the  casting  for  "The  Galloping  Cowboy" 
Bill  Cody's  initial  appearance  for  Associated 
Exhibitors. 


Meighan   to  Start  Work   on 
New  Picture  May  1st 

Since  January  27th  when  he  finished  "The 
New  Klondike,"  Thomas  Meighan  has  been 
linccd  to  take  a  vacation.  This  is  due  to  his 
insistance  thai  enough  consideration  be 
given  to  story  material  and  its  preparation 
In  make  his  next  production  one  of  the  besl 
of  his  career.  The  bitle  for  the  picture  has 
not  as  yet,  been  chosen  due  in  some  legal 
obstacles  but  production  is  scheduled  to  start 
al i   Maj   1st. 


Mary  Alden  Chosen  for  Role 
in  "Lovey  Mary" 

Mary  Alden  has  been  given  the  pari  of 
Mrs.  Wiggs  in  " Lovey  Mary,"  the  adapta- 
tion by  Agnes  Christine  Johnson  of  the 
novel  by  Alice  Hegan  Rice  which  Metro 
Goldwyn  Mayer  i-  producing  with  Bessie 
Love   in   the   starring   role. 

Russell  Simpson  has  also  been  added  to 
the  ca-t  of  this  picture  which  King  Baggotl 
will    direct. 


First  National  has  Eight 
in  Cutting  Room 

EIGHT  productions  are  now  in  the 
editing  and  titling  stage  at  the 
cutting  rooms  of  First  National 
both  at  the  West  Coast  and  East  Coast 
studios  and,  with  the  exception  of 
"Men  of  Steel,"  the  Earl  Hudson  pro- 
duction starring  Milton  Sills,  the  pic- 
tures are  expected  to  be  completed  be- 
fore  the   end   of   April. 

Those  in  the  West  Coast  plant  are, 
Edwin  Carewe's  'High  Steppers,"  "Mile. 
Modiste,"  a  Corinne  Griffith  starring 
vehicle,  E.  M.  Asher's  "The  Sporting 
Lover,"  "Sweet  Daddies,"  an  M.  C. 
Levee  production,  and  "The  Wise  Guy," 
a   Frank  Lloyd  production. 

Those  in  work  in  New  York  are  "The 
Savage,"  an  Earl  Hudson  picture,  and 
"The  Wilderness  Woman,"  which  Rob- 
ert Kane  is  producing. 


Al     Wilson     Stunt    Pictures 
Now   Under  Way 

The  first  Al  Wilson  production  which  A. 
Carlos  is  to  present  this  year  through  As- 
sociated E.  hibitors  has  gone  into  produc- 
tion at  the  Associated  studios  in  Los  An- 
geles. "The  Flying  Mail"  is  a  story  and 
scenario  by  Frank  Howard  Clark  and  will 
be  directed  by  Mason  Noel.  Kathleen  Meyers 
will  play  the  heroine  and  Carmelita  Geraghty 
the  heavy.  Eddie  Gribbon,  Frank  Tomiek, 
Joseph  J.  Gerard  and  Harry  Von  Meter 
have  already  been  assembled. 


Chas.    Stallings    to    Manage 
Production  on  "Temptress" 

Charles  Stallings  has  been  appointed  pro- 
duction manager  for  Mauritz  Stiller,  when 
that  director  begins  work  on  "The 
Temptress."  Stallings  was  King  Vidor's  as- 
sistant in  "The  Big  Parade"  and  production 
manager  for  Victor  Seastrom  in  his  direc- 
tion of'The  Scarlet  Letter"  with  Lillian 
Gish. 


Sam  Hardy  Will  Appear  in 
'The  Great  Deception" 

Sain  Hardy  has  been  signed  to  play  in 
"The  Great  Deception,"  the  adaptation  id' 
the  George  Gibbs  novel  which  Howard  Hig 
'■in  will  direct  for  Firs!  National  release. 
Aileen  Pringle  and  Lowell  Sherman  pla> 
the    featured    roles    and    production    will    lie 

started  early   in   April. 


Geddes  to  Create  Settings  for 
Griffith  Film 

Norman  Bel  Geddes,  renowned  designer 
of  stage  and  screen  settings,  has  been  en- 
gaged to  create  the  backgrounds  which  play 
mi  important  a  part  in  I).  \V.  Griffith's  "The 
Sorrows  of  Satan."  Geddes  gained  wide- 
spread recognition  in  redecorating  the  in- 
terim- (if  the  Century  theatre.  New  York,  to 
resemble  a  cathedral  during  the  run  of  '"The 

.Miracle."  Bel  Geddes  will  be  assisted  by 
Fred  Waller  who  is  in  charm-  of  the  film 
magic  department  at  the  Paramount  Long 
Island  studio.  Some  of  the  important  scene- 
are  the  expulsion  of  Lucifer  from  Heaven, 
and  his  landing  on  earth,  the  gates  of 
Heaven,  Hell,  the  creation  of  Man.  and 
Paradise. 


May  McAvoy  Signs  for  Lead 
in  "Passionate  Quest" 

Jack  Warner,  on  his  arrival  in  New  York 
on  Thursday,  April  8th,  announced  that  he 
had  signed  .May  McAvoy  for  the  leading 
feminine  role  in  "The  Passionate  Quest,"  a 
story  by  E.  Phillips  Oppenheim.  .1.  Stuart 
Blackton  will  assume  the  directorship  while 
the  adaptation  was  done  by  Marion  Con 
stance  Blackton. 

The  title  of  "The  Footloose  Widow"  has 
been  changed  to  "Footioose  Widows"  in 
which  production  John  Mil j an  ha-  replaced 
Andre  Beranger  as  a  member  of  the  cast. 
Other  recent  acquisitions  are  Louise 
Pazenda,  Neely  Edwards,  Jacqueline  Logan 
and  Arthur  Hoyt. 


Ernest    Torrence    Added    to 
Cast  of  "Mantrap" 

The  east  of  "Mantrap,"  a  pieturization  of 
Sinclair  Lewis'  latest  novel,  has  been  aug- 
mented by  the  addition  of  Ernest  Torrence. 
Clara  Bow  ha-  the  leading  feminine  role 
while  Percy  Manumit  i-  the  hero  of  the 
storj . 


Scenario      Contest      Winner 
Signed  by  M-G-M 

A  year  ago  William  Klwell  Oliver  won  a 
nation  wide  scenario  contest  held  by  the 
universities  throughout  the  United  States. 
He  has  recently  been  added  to  the  stall'  of 
the    Melm  Coldwyn  Mayer  company. 


John    KdlIic    .nut    Julannc   Johnston    in    "The    Vision,"    a    Romance    Productions,    Inc.,     picture. 


April     17 ,    19  2  6 


1807 


De   Mille   Will   Produce 
All-Negro   Picture 

THE  first  motion  picture  to  be  made 
with  all  negro  actors  and  an  all 
negro  story  is  announced  from  the 
De  Mille  Studio  as  one  of  the  novelties 
during  the  coming  year.  Bertram  Mill- 
hauser,  production  editor,  will  have  full 
charge  of  the  making  of  this  unusual 
photoplay. 

No  announcement  has  yet  been  made 
of  the  players  who  will  act  in  this  all 
negro  picture.  It  is  known,  however, 
that  Mr.  Millhauser  through  Cecil  De 
Mille,  head  of  the  Cecil  De  Mille  Pic- 
tures Corporation,  contemplates  filling 
the  cast  with  the  very  best  negro  talent 
obtainable. 


Jobyna      Ralston      Opposite 
Rod  La  Rocque 

Jobyna  Ralston  is  announced  as  Rod  La 
Rocque's  feminine  lead  for  "Gigolo,"  his 
next  starring-  picture,  which  goes  into  pro- 
duction at  the  De  Mille  studio  within  a  few 
days. 

She  has  just  completed  an  important  role 
in  "Sweet  Daddies"  for  First  National. 

Louise  Dresser  is  also  announced  as  a 
member  of  La  Rocque's  supporting  cast  in 
this  production,  which  has  been  prepared 
for  thescreen  by  Garrett  Fort  from  Edna 
Ferber's  short  story.  William  K.  Howard 
has  been  assigned  the  direction  of  "Gigolo." 


Renee   Adoree,   Sally   O'Neil 
to  Support  Norma  Shearer 

In  Norma  Shearer's  latest  starring  vehicle, 
"The  Waning  Sex,"  which  Robert  Z. 
Leonard  will  direct,  the  star  will  have  the 
support  of  Sally  O'Neil  and  Renee  Adoree. 
Production  on  the  picture  will  start  as  soon 
as  the  two  stars  have  finished  their  present 
assignments,  "Bellamy  the  Magnificent"  and 
"In  Praise  of  James  Carabine."  "The 
Waning  Sex"  is  an  original  tale  by 
Frederick  and  Johnny  Hatton,  and  was 
adapted  to  the  screen  by  F.  Hugh  Herbert 
and  Frederica  Sagor.  The  leading  male  is 
to  be  played  by  Lew  Cody. 


June     Mathis     Will     Make 
"Sinners  in  Paradise" 

According  to  John  McCormack,  general 
manager  of  First  National's  West  Coast 
studios,  June  Mathis  will  make  "Sinners  In 
Heaven,"  her  adaptation  of  Clarence  Bud- 
dington  Kelland's  "Nazareth."  Balboni  will 
direct  and  Lewis  Stone  and  Anna  Q.  Nil- 
sson  have  been  selected  for  the  featurred 
roles  Charlie  Murray  will  also  have  an 
important  part  in  the  picture  which  is 
scheduled  to  start  some  time  in  May. 


New  York  World  Critic  to 
Write   Dix    Story 

William  Le  Baron,  at  the  Paramount  Long 
Island  studio,  has  engaged  Wells  Root,  as- 
sistant dramatic  critic  of  the  New  York 
World,  to  write  an  original  screen  story  for 
Richard  Dix.  This  will  follow  "Take_  A 
Chance,"  the  latest  Dix  comedy  now  being 
made  under  the  direction  of  Gregory  La 
Cava. 


Scenes  from    "The    Little    Irish   Girl,"    a    Warner    Bros,   production. 

'Flaming  Frontier'  Makes  Bow 

Colony  Theatre,  New  York,  is  Scene  of 
Brilliant  Midnight  Premiere  on  April  3d 


ATTENDED  by  an  unusually  dis- 
tinguished and  enthusiastic  first  night 
audience,  "The  Flaming  Frontier," 
Universal's  new  special,  made  its  debut  at 
the  Colony  theatre,  New  York,  on  Saturday 
evening,  April  3rd,  at  midnight. 

The  doors  of  the  Colony  did  not  open 
until  11 :30  p.  in.,  but  as  early  as  11  o'clock 
Broadway  from  52nd  to  53rd  street  was 
lined  with  curious  onlookers,  and  the  invited 
audience,  including  prominent  government 
and  military  officials,  stage  and  screen  stars, 
directors  and  producers,  found  it  almost  im- 
possible to  get  through  the  mobs  that 
thronged  the  entrance  to  the  Colony. 

At  midnight  every  seat  in  the  1,800  seat 
Colon}7  theatre  was  occupied,  with  standees 
in  the  back  of  the  orchestra. 


Buglers  from  the  71st  Regiment  Armory, 
together  with  Chief  Red  Eagle  and  several 
Indian  braves  made  the  lobby  their  head- 
quarters, and  added  considerable  local  color 
to  the  event. 

One  of  the  high  lights  and  surprises  of 
the  evening  was  the  introduction  of  Brig. 
Gen.  Edward  S.  Godfrey,  U.  S.  A.,  retired, 
eighty-five  years  old,  who,  after  the  Custer 
massacre  in  1876,  held  the  redskins  at  bay 
for  two  days  until  General  Terry  arrived 
with  relief  troops. 

Special  morning  shows  for  children  have 
been  arranged  for  during  the  run  of  "The 
Flaming  Frontier"  at  the  Colony.  The 
regular  performances  are  given  twice  a  day; 
the  afternoon  show  starting  al  2:45  and  the 
evening  performance  at  8 :45. 


First  National   Unit    Meeting 

Country-Wide  Meeting  at  Chicago  Starting  April 
26th,     Substituted    for    Territorial     Assemblies 


FIRST  NATIONAL  has  announced  the 
sales  convention  of  that  organization 
.  will  be  held  in  Chicago,  beginning 
Api'il  26,  as  a  country-wide  meeting  of  sales 
and  production  executives  to  launch  a  cam- 
paign on  the  1926-27  product.  Originally  it 
was  planned  to  hold  the  sales  convention  in  a 
series  of  three  territorial  gatherings,  but  the 
decision  has  been  made  to  center  the  activi- 
ties in  one  meeting  of  national  scope. 

The  Drake  Hotel  in  Chicago  lias  been 
selected  as  the  scene  of  the  convention, 
which  will  be  held  over  a  period  of  three 
•  lavs  starting  April  26.  The  unit  conven- 
tion was  decided  upon  because  it  will  en- 
able production  executives  who  would  not 
be  able  to  attend  all  three  of  the  territorial 


meetings  originally  proposed  to  participate 
in  the  Chicago  conclave. 

The  Sales  Cabinet,  comprising  Xed  Marin, 
western  manager;  A.  W.  Smith,  Jr., 
eastern,  and  Ned  E.  Depinet,  southern  man- 
ager, is  developing  the  most  &  osive 
program  ever  devised  for  a  First  National 
convention.  There  will  be  prominent 
speakers  from  outside  the  company  as  well 
as  the  leading  executives  in  both  the  produc- 
tion and  distribution  departments. 

General  Manager  Richard  A.  Rowland, 
who  is  at  present  on  the  West  Coast,  will 
return  to  address  the  Convention  along  with 
other  production  officials  of  the  Los  Angeles 
studios.  Samuel  Spring,  secretary-treas- 
urer, will  take  an  active  part  in  the  pro- 
ceeding. 


1808 


M  o  t  i  o  n     V  i  c  t  it  r  c     N  e  w  s 


Warner  Laboratory  Open  to 
Film  Market 

Warner  Bros,  have  entered  the  printing 
end  of  the  picture  industry  and  are  in  the 
market  to  handle  prints  for  ;m\  producing 
company.  Some  office  executives  working 
quietly  for  some  time  past  with  laboratory 
experts  have  thoroughly  equipped  the  com- 
pany's laboratory  in  Brooklyn  and  perfected 
an  organization  thai  is  now  ready  to  give 
the  highest  class  and  most  rapid  service  on 
the  market. 

The  Brooklyn  plan!  i-  that  of  the  old 
Vitagrapb  Company  which  was  taken  over 
by  the  Warner  Brothers  some  months  ago. 
The  building  has  been  completely  renovated 
and  entirely  equipped  with  new  modern 
machinery.  This  equipment  with  the  well 
organized  staff  of  experts  will  permit  of  a 
capacity  of  4,000,000  feel  a  week  being 
turned  out. 


La  Cava  Signed  to  Two  Year 
Contract 

Gregory  La  Cava,  who  eight  months  ago 
joined  the  ranks  of  Paramount  directors 
on  .i  picture-to-picture  basis,  has  been  signed 
to  a  two  year  contract,  it  was  announced  by 
William  Le  Baron,  associate  producer  in 
charge  at  the  Long  Island  studio. 

His  firs!  picture  under  the  new  arrange- 
ment will  he  the  W.  G.  Fields'  starring  ve- 
hicle,   "So's    Your   old    Man." 


Scenes   from    "Moving    Day,"    one   of   the    "Helen   and 

Warren"     series     being     made    and     released     by     Fox 

Films. 


Viennese  Director  Signs  With 
Warners 

Warner  Bros,  have  signed  Michael  Cour- 
tice,  Viennese  director,  to  a  long-term  con- 
tract.  The  arrangements  were  completed 
just  before  H.  M.  Warner  left  the  coast  for 
New  York,  and  is  the  result  of  a  conference 
between  Mr.  Warner  and  the  director  in 
Vienna  this  winter. 

Courtice  directed  "Moon  of  Israel"  for 
Sascha  productions  in  Austria.  This  is  a 
tremendous  spectacle  which  will  be  released 
in  this  country  in  the  autumn.  The  director 
will  arrive  in  America  May  10th.  Paul 
Ludwig  Stein,  with  Courtice.  the  two  most 
famous  directors  of  the  day  in  Europe,  who 
was  signed  by  H.  M.  Warner  while  abroad 
recently,  sails  from  London  April  7th  to  re 
port  at   the  Warner  studio  in  Hollywood. 


Scenes   from    the     Pathe     two-reel     comedy, 
Sheik." 


"Ukelele 


Trial  of  Kansas  City  Bomber 
Commences  This  Week 

The  trial  of  William   McKinstry,   Kansas 
City  motion   picture  operator,  charged  with 
malicious    destruction    of    property     in    con 
aection  with  the  bombing  id'  the  World-In 

Motion    picture   theatre.    February   <>.    L925, 

ii    this    week.        MrKin-try    and     Lamar 
I'..    Bullock  were  named   in  a   confession   -aid 

to  have  been  made  by  John  McClintock,  now 

in    the    penitentiary. 

Kenneth  Thomson  Signed  by 
De  Mille 

Kenneth  Thomson  ha-  been  signed  under 
a  long  term  contract  as  a  member  of  Cecil 
B.  D  Mille's  company  of  stock  players. 

It  was  while  playing  on  the  speaking  stage 


in  Los  Angeles  that  he  attracted  the  atten- 
tion of  De  Mille  and  exhaustive  screen  tests 
were  made  of  him  at  the  De  Mille  Studio. 
The  result  is  a  contract  that  brings  him  into 
the  De  Mille  aggregation  of  potential  stars. 
Kenneth  Thomson's  last  appearance  on 
the  New  York  stage  was  in  Charles  K.  Gor- 
don's  "Hush   Money,"   '• 


Tunney     Leaves     for     West 
Coast  for  Picture  Work 

Gene  Tunney.  contender  tor  the  heavy- 
weight championship,  lefl  New  York  on  the 
afternoon  of  April  5th  for  Hollywood  where 
production  on  the  Patheseria]  in  which  he 
will  star  will  commence  at  once.  He  ami  his 
manager  will  stop  off  at  Chicago  where  he 
will  train  at  a  gymnasium  and  receive  news- 
paper folk.  On  his  arrival  in  Hollywood 
he  will  confer  with  .1.  E.  Storey,  assistant 
general  manager  lor  Pathe,  now  stationed 
on  the  West  Coastj  who  will  supervise  the 
thriller.  Spencer  Bennett,  who  recently 
finished  "Snowed  In"  will  assume  the  direc- 
torial position  and  Frank  Leon  Smith, 
author  of  the  continuity  for  "The  Green 
Archer"  has  prepared  the  script. 


M-G-M  Buys  Screen  Rights 
to  uMaman"  French  Play 

A  three  act  stage  play  by  Jose  Germain 
and  Paul  Moncousin  entitled  "Mamon"  was 
purchased  last  week  by  the  Metro-Goldwyn- 
Mayer  Corporation. 


Action    stills    in    "Accidents     Can     Happen"     a     Stern 
Bros,   production   released   through    Universal. 


April    17 ,     19  2  6 


1809 


hibitOKS  Siervice^uEeaifc 


Colorful  animated  display  for  First  National's  "Rainbow  Riley"  designed  by  Manager  F.  O.  Slenker  and  used  at  the  Spencer  Theatre, 
Spencer,  III.  The  circus  front  used  by  Slenker  for  "The  Live  Wire,"  and  illustrated  in  a  recent  issue  of  this  publication,  was  worked  over 
for  this  flash.     The  cost  of  the  display  was  $15.     The  hindquarters   of    the  mule  were  divided  just  back  of  the  golf  bag.     This  portion,  mounted 

on  a  pivot,  was   kept   in    motion    by   means   of   an   eccentric   attached  to  a  motor. 

Advisory  Board  and  Contributing  Editors,  Exhibitors'  Service  Bureau 


George  J.  Schade,  Schade  theatre, 
Sandusky. 

Edward  I..  Hyman,  Mark  Strand 
theatre,    Brooklyn, 

Lee  A.  Landau,  Lyceum  theatre, 
Minneapolis. 

C.  O.  Perry,  Managing  Director, 
Garrick    theatre,    Minneapolis. 

B.  B.  Rogers,  Managing  Director, 
TlToli  theatre,  Chattanooga, 
Tenn. 

Stanley  Chambers,  Palace  theatre, 
Wichita,   Kan. 

WiUard  C.  Patterson,  Metropolitan 
theatre,   Atlanta. 

E.  V.  Richards,  Jr.,  Gen.  Mgr., 
Saenger  Amusement  Co.,  New 
Orleans. 

F.  L.  Newman,  Managing  Director, 
Pnbllx  theatres,  Los  Angeles. 

Arthur  G.  Stolte,  Des  Moines 
theatre,    Des    Moines,    Iowa. 

W.  C.  Qulmby,  Managing  Direc- 
tor. Strand  Palace  and  Jefferson 
theatres,    Fort    Wayne,     Ind. 

J.  A.  Partington,  Director  of  Pres- 
entations, Publix  theatres,  Los 
Angeles   and   San   Francisco. 

George  E.  Carpenter,  Paramount- 
Empress    theatre,    Salt    Lake. 

Sidney  Grauman,  Grauman's  thea- 
tres,   Los    Angeles. 


:       :      THE    CHECK-UP      :      : 
Weekly  Edition   of   Exhibitors'    Box   Office   Reports 

Productions  listed  are  new  pictures  on  which  reports  were  not 
available  previously. 

For  ratings  on  current  and  older  releases  see  MOTION 
PICTURE  NEWS— first  issue  of  each  month. 

KEY — The  first  column  following  the  name  of  the  feature  represents  the  num- 
ber of  managers  that  have  reported  the  picture  as  "Poor."  The  second  column 
gives  the  number  who  considered  it  "Fair";  the  third  the  number  who  considered 
it  "Good";   and  the  fourth  column,  those  who  considered  it  "Big." 

The  fifth  column  is  a  percentage  giving  the  average  rating  on  that  feature, 
obtained  by  the  following  method:  A  report  of  "Poor"  is  rated  at  20%;  one  of 
"Fair,"  40%;  "Good,"  70%;  and  "Big,"  100%.  The  percentage  rating  of  all  of 
these  reports  on  one  picture  are  then  added  together,  and  divided  by  the  number 
of  reports,  giving  the  average  percentage — a  figure  which  represents  the  consensus 
of  opinion  on  that  picture.  In  this  way  exceptional  cases,  reports  which  might  be 
misleading  taken  alone,  and  such  individual  differences  of  opinion  are  averaged  up 
and  eliminated. 

Poor  Fair  Good  Big     Value  Length 
FAMOUS  PLAYERS 

American  Venus,  The —  2         g  2       70  7,931  ft. 

Splendid  Crime,  The —  6         8  —       57  6,069  ft. 

Wanderer,  The 1  2         4  3       68  8,173  ft. 

FIRST  NATIONAL 

Infatuation 2         2         6       —       54      5 ',  794  ft. 

PROD.  DIST.  CORP. 

Three  Faces  East 2         2         6       —       54      7,369  ft. 

UNIVERSAL 

Arizona  Sweepstakes,  The —         2         7         1       67      5 ,418  ft. 

His  People 1         2         1         6      77      8 ,  983  ft. 


George  E.  Brown,  Manager,  Strand 
theatre,   Birmingham,   Ala. 


Louis  K.  Sidney,  Division  M?vb- 
ager,  Lowe's  theatres,  Pitts- 
burgh,   Pa. 

Geo.  Rotsky,  Managing  Director, 
Palace     theatre,     Montreal,     Can. 

JImmie  Carrier,  Managing  Direc- 
tor, Broadway-Strand  theatra, 
Detroit. 

Fred  S.  Myer,  Managing  Direc- 
tor, Palace  theatre,  Hamilton, 
Ohio. 

Joseph   Plunkett,  Managing   Direo- 
tor,      Mark-Strand     theatre,      New 
York. 

Ray  Grombacher,  Managing  Di- 
rector, Liberty  theatre,  Spok- 
ane,    Wash. 

Ross  A.  McVoy,  Manager,  Temple 
theatre,    Geneva,    N.    Y. 

W.  S.  McLaren,  Managing  Direc- 
tor, Capitol  theatre.  Jackson, 
Mich. 

Harold  B.  Franklin,  Vice-Presl- 
dent,  Publix   Theatres   Corp. 

William  J.  Sullivan,  Manager, 
Kialto    theatre,    Butte,    Mont, 


Ace     Berry,      Managing     Director, 
Circle    theatre,     Indianapolis, 


Real  Comedy  vs. 
"Just  Fillum" 


MANY  MONTHS  AGO  I  told 
you  it  would  pay  you  to 
make  a  big  distinction  between 
"real  comedy"  and  "just  fillum." 

As  promised,  our  producers  made  a  big 
step  forward  in  production  and  quality.  As 
predicted  you  were  quick  to  discern  the 
difference.  Public  opinion  made  a  big 
swing  to  Pathe  comedies.  Today  over 
twelve  thousand  theatres  show  Pathe 
comedies  with  reasonable  regularity,  and 
their  box-offices  reflect  a  corresponding 
profit. 

Now  Hal  Roach  has  taken  a  step  so  big,  so 
important  to  you  and  your  box-office,  that 
you'll  have  to  see  the  result  on  the  screen 
yourself  to  realize  it. 

Roach  has  finished  four  or  five  comedies 
with  such  feature  stars  as  Theda  Bara, 
Lionel  Barrymore,  Mildred  Harris, 
Gertrude  Astor,  and  Vivien  Oakland.  The 


result  is  electrifying.  The  comedies  are 
knockouts. 

Not  only  do  those  names  have  drawing 
power,  but  the  players  themselves  are 
wonderful  performers,  and  when  cast  with 
such  real  comedians  as  Charley  Chase, 
Glenn  Tryon  and  other  Roach  players,  the 
finished  pictures  become  artistic  triumphs 
as  well  as  the  very  zenith  of  comedy. 

The  cost  of  some  of  these  stars  is  more  than 
the  total  cost  of  many  alleged  comedies 
of  today. 

Here  is  where  you  come  in.  We  have  as- 
sured Mr.  Roach  that  such  results  are 
worth  the  money,  and  that  you  always 
stood  ready  to  meet  a  progressive  producer 
halfway  as  long  as  he  put  money  in  your 
pocket. 

See  for  yourself,  at  any  Pathe  branch. 
Or,  if  you  can't  do  that,  book  them  any- 
way. 

Elmer  Pearson 

Vice  President  and  Qeneral  Manager 

PATHE  EXCHANGE,  INC. 


1812 


Motion     Picture     News 


Hoel  Beats  Ballyhoo 
Ban  by  Tie  Up  With 
Safety  Commissoner 

\-  K  Eoel,  publicity  director  of  il><>  B.  F. 
Keith's  theater  in  Syracuse,  New  York, 
scored  an  exploitation  "ace"  on  a  drive  for 
"The  Still  Alarm,"  despite  the  ban  in  thai 
city  on  ballyhoo  stunts.  The  campaign 
which  Hoel  designed  and  executed  Eor  the 
picture  is  best  described  by  himself  in  the 
following  report  which  be  has  sent  us  re- 
garding the  diive.     He  write-: 

"I  sold  the  commissioner  oL'  public  safety 
the  idea  of  letting  me  put  snipes  on  the  fire 
plugs  reading  "Beware  of  the  Still  Alarm. 
Do  Not  J '.nk  Within  20  ft.  of  This  Plug. 
These  were  put  on  a  week  before  the  open- 
ing of  the  picture  and  let  me  add  that  they 
stayed  on  until  the  opening.  I  then  ran 
teasers  each  day  with  catch  line  aboul  The 
Still  Alarm. 

"I  then  tied  up  with  one  of  the  local 
newspapers  to  run  a  Brave  Deed  Contest. 
Any  local  fireman  active  or  retired  was  elig- 
ible. A  $15  prize  was  offered  for  the  fire- 
man who  had  performed  the  bravest  deed 
and  a  $5  prize  for  the  person  submitting 
the  letter.  I  received  a  great  many  replies 
and  got  about  1500  lines  of  free  publicity  in 
the  paper.  ' 

"When  the  winner  was  announced  a  photo 
of  the  fireman  and  the  one  submitting  the 
letter  together  with  the  letter  telling  of  the 
brave  deed  was  run.  This  stunt  helped  the 
picture  immensely  and  helped  our  business 
greatly." 


Boulevard   Theatre   Offers 
Juvenile  Matinees 

The   Wesl    Coast  Boulevard   Theatre,  Los 
Vngeles,  bas  inaugurated  a  Saturday  Morn 
ing  Children's  Matinee,  catering  exclusively 
to  the  young   folks  every  Saturday  with  a 

selected    |> 

Recently    the  kiddie-    were   given   a    treat 
when  the  Educational  Juvenile  Comedj  cast. 

headed    by    "Big     Boy,"    made    personal     ap 

pearance  on   tl  e.  "Big  I'.*-  "  "broughl 

down  the  house"  when  he  came  on  the  stage 

dressed     in     his     well     known     big    shoes    and 
derbv    bat. 


Marquee  display  emphasizing  the  comedy  tingle    of  "Clothes    Make  the  finite"   (First    National) 
used    at    the    Capitol    Theatre,    Philadelphia.      A    mechanical    device    rocked    the    ship. 

Actor  Will  Tour  With  Feature 


Jack   O'Brien    to   Lee 
Conjunction  With  F. 


J  At  K  O'BRIEN,  screen  and  stage  lead 
ing  man,  will  make  a  country-wide  tour 
to  appear  in  person  and  lecture  on  mo- 
tion pictures  in  conjunction  with  the  show- 
ing of  "The  Stealers,"  the  F.  B.  0.  feature 
in  which  he  appears  opposite  Norma. 
Shearer.  According  to  plan-  announced  by 
F.  B.  0.,  O'Brien  will  travel  h\  automobile, 
carrying  a  print  of  the  feature  with  him. 
This  will  be  hooked  by  the  advance  agent 
and  will  be  shown  immediately  after  Mr. 
O'Brien's  talk,  although  ain  other  picture 
may  be  used  at  the  exhibitor's  option. 

In  addition  to  his  talk  Mr.  O'Brien  will 
answer  questions  relating  to  motion  pictures 
and  their  makers  and  players,  placed  in  a 
question  box  in  the  lobby  of  the  theatre, 
lie    also    will     address    meetings,     women's 


ture    at    Theatres    in 
B.  O/s  "The  Stealers" 

cluhs,  and  the  Rotarians  and  Kiwanis  when 
opportunity  affords. 

Recently  he  made  a  preliminary  tour  in 
some  sections  of  the  Wesl  and  throughout 
Oklahoma  and  Texas.  Mis  talk,  which  is 
no!  < . 1 1 1 \  instructive  and  humorous,  but.  also 
full  of  "ood.  sound  advice  to  would-be 
screen  actors  and  actresses,  bas  elicited  let- 
ters of  commendation  from  such  men  as 
.lame-  .1.  Davis,  Secretary  of  Labor,  and 
Joe  Mitcliel  Chappie,  Editor  of  the  Na- 
tional Magazine;  from  the  Baptist  Uni- 
versity at  Shawnee,  Okla.,  the  Oakland, 
Calif,  public  schools,  the  National  Bank 
at    Vinita,    Okla.,   and    hundreds   of   clergy- 


Gets  Monday  Crowd  With 
"Music  Lovers  Night" 

Manager  Denham  of  the  Capitol  at  Vic- 
toria. B.  C,  reports  that  he  packs  his  house 
t.i  capacity  on  Monday  nights  by  featuring 
"Music  Lovers'  Night,"  and  claims  that  pro- 
dded the  picture  has  merit,  each  person  will 
he  a  live  advertisement,  building  up  business 
every  day. 

His  "Music  Lovers'  Night"  program  be- 
•_; i m i i n  x  the  showing  of  "Clothes  Make  the 
Pirate,"  was  as  follows:  Overture  "Orpheus" 
(Offenbach);  Selection  "See-Saw"  (Hirch) ; 
K..\  Ttrot  -old  Pal"  i  Donaldson)  ;  Popular 
•■Brown  Eyes  Why  Arc  You  Blue"  and  "Yon 
Told  Me  To  Go." 


The   "driverless  car,"   exploiting   the   Johnny    Hines   features   offered  by  I  irst    National,  create!. 

a  sensation   in   Nashville,  one  of  the  t  ities   visited  on   the  coast  -I  o-c  oast   liair   of   this   ballyhoo. 


Adds  "All  Comedy  Circus" 
As  Regular  Feature 

The    lisl     of    exhibitors    who    have    added 
"All   Comedy   Circus"   prouram-  as  a  regular 

feature  of  their  presentations,  has  been  in- 
creased by  the  recent  addition  to  the  rnks 
of  Fred  Swanstrom.  manager  of  the  Star 
Theatre  in  Ashton,  Idaho.    Swanstrom  used 

an  "All-Bathe  Comedy  Circus"  a  short  time 
ago  at  his  theatre  and  the  results  were  so 
satisfactory  that  he  has  decided  to  keep  the 
stunt      on      the     progrm     as     an     occasional 

"special." 


April     17 ,     1926 


1813 


GLORIA  SWANSON 

At  Top  of  Screen  Ladder 

Gloria  Swanson,  both  as  a  personal- 
ity and  as  a  shining  star  of  the  screen, 
numbers  her  followers  by  the  millions, 
and  justly  so,  because  her  career  has 
been  a  steady  progress  justified  every 
step  of  the  way  by  merit  and  artistic 
courage. 

In  the  sumptuous  domestic  dramas 
produced  by  Cecil  B.  De  Mille  she 
rose  to  stardom,  after  she  had  begun  as 
an  extra  at  the  old  Essanay  plant. 

She  appeared,  among  others  in  the 
following  pictures  for  Mr.  De  Mille: 
"Don't  Change  Your  Husband",  "For 
Better  For  Worse",  "Male  and 
Female",  "Why  Change  Your  Wife", 
"Something  to  Think  About"  and 
"The  Affairs  of  Anatol". 

When  she  became  a  star  in  her  own 
right  with  Famous  Players,  Miss 
Swanson  increased  her  already  wide 
fame  with  such  productions  as  "The 
Humming  Bird",  "Manhandled", 
"Her  Love  Story",  "Madame  Sans- 
Gene",  "The  Coast  of  Folly",  "Stage 
Struck"  and  "The  Untamed  Lady". 
She  is  at  present  at  work  on  "Fine 
Manners". 


Personalities  in 

Paramount 

Pictures 


<^©(Hl<§M 


Useful  Biographical  Data 

for   Exhibitors   and 

Photoplay  Editors 


LOIS  WILSON 

Actress  of  Charm  and  Grace 

While  a  beauty  contest  was  the 
magic  carpet  which  transported  Lois 
Wilson  from  the  relatively  prosaic  pro- 
fession of  school  teaching  to  that  of 
screen  acting,  it  was  the  grace  and 
naturalness  of  her  portrayals  of  wo- 
manly women  that  established  her  as  a 
widely  popular  photoplay  personality. 
Her  name  and  the  charming  images  of 
lovely  women  she  created  are  integral 
parts  of  such  memorable  works  as 
"The  Covered  Wagon,"  "North  of 
36,"  "The  Thundering  Herd"  and 
"The  Vanishing  American." 

More  recently  Miss  Wilson  has 
given  expression  to  her  versatility  in 
screen  acting  as  the  heroine  of  plays 
like  "Irish  Luck,"  with  Thomas 
Meighan,  "Bluebeards  7  Wives,"  and 
"Let's  Get  Married,"  with  Richard 
Dix.  Miss  Wilson  has  been  chosen  as 
a  principal  in  the  forthcoming  "New 
York,"  which  Famous  Players-Lasky 
plans  to  film  on  an  elaborate  scale  in 
accordance  with  the  announced  inten- 
tion of  making  it  one  of  the  most  im- 
portant of  the  season's  offerings.  Lois 
was  born  in  Pittsburgh. 


RICHARD  DIX 

Outstanding  Male  Star 

Richard  Dix,  one  of  the  leading 
male  stars  on  the  Paramount  program, 
just  missed  being  born  in  Los  Angeles, 
the  cinema  capital.  As  it  was,  his 
parents  moved  to  St.  Paul  just  six 
weeks  before  Richard  was  ushered  into 
the  world. 

From  the  stage  it  was  only  a  step 
to  pictures  for  the  actor,  and  his 
screen  personality  quickly  won  him  a 
wide  following.  Such  pictures  as 
"The  Christian,"  "Souls  for  Sale," 
"The  Glorious  Fool"  and  "Dangerous 
Curve  Ahead"  established  him  as  a 
figure  to  be  reckoned  with,  while  his 
forceful  work  in  "The  Ten  Command- 
ments" made  stardom  virtually  inevit- 
able. 

Some  of  his  other  Paramount  pic- 
tures include  "Icebound,"  "Sinners  in 
Heaven,"  "Manhattan"  (his  first  star- 
ring vehicle,)  "A  Man  Must  Live," 
"Men  and  Women,"  "The  Shock 
Punch,"  "Too  Many  Kisses,"  "The 
Lucky  Devil,"  "The  Vanishing 
American,"  "Womanhandled,"  "Let's 
Get  Married,"  and  another  now  in 
production,  "Take  a  Chance." 


1814 


Motion     P  i  c  t  u  r  c     N  e  zv  s 


LOUISE  DRESSER 

One  of  the  Screen's  Best 

A  woman  of  charming  personality, 
of  rare  dramatic  ability,  Louise  Dresser 
can  easily  take  her  place  among  the 
few  living  immortals  of  the  screen. 

Miss  Dresser  was  originally  destined 
to  be  a  singer  and  was  the  first  person 
to  sing  "On  the  Banks  of  The 
Wabash"  before  an  audience.  For  a 
time  she  pursued  a  stage  career,  ap- 
peared in  light  operas  and  musical 
comedies,  but  was  induced  by  Pauline 
Frederick  to  enter  the  movies.  Since 
then  she  has  steadily  built  up  a  reputa- 
tion of  being  one  of  the  brightest  lumi- 
naries of  the  screen.  She  has  appeared 
in  pictures  for  Metro,  Hodkinson,  F. 
B.  O.,  First  National,  United  Artists. 

It  is  interesting  to  know  that  Louise 
Dresser  was  chosen  by  vote  of  the 
newspaper  critics  throughout  the  coun- 
try as  giving  the  best  performance  of 
any  actress  during  the  year  of  1925 
because  of  her  work  in  "The  Goose 
Woman". 

She  was  recently  seen  in  the  mother 
role  in  "The  Blind  Goddess",  a  recent 
Paramount  release  and  has  been  cast 
for  an  important  part  in  "Padlocked". 


MARSHALL  NEILAN 

Producer  of  Note 
Marshall  Neilan  has  a  long  string 
of  successes  to  his  credit.  Since  1918 
he  has  been  turning  them  out  regularly. 
He  is  a  director  of  distinct  ability,  and 
his  individuality  is  discernable  in 
everything  he  touches.  The  position 
of  the  director  in  the  making  of  a  pic- 
ture is  of  the  highest  importance.  Just 
as  an  author's  or  an  artist's  genius 
or  mannerisms  shines  out  in  his  work 
so  does  the  director's  distinctive  char- 
acteristics, his  depth  of  humor  or  his 
realization  of  the  human  spirit,  become 
apparent  in  the  really  artistic  product 
of  the  screen. 

Neilan  was  born  in  San  Bernardino 
in  1891.  His  education  was  received 
at  the  Los  Angeles  schools  and  mili- 
tary academy.  He  had  some  stage  ex- 
perience in  stock  around  Los  Angeles 
and  San  Francisco,  and  it  was  while 
working  with  the  old  Biograph  that  he 
established  himself  as  a  director.  In 
the  past  he  made  pictures  with  Mary 
Pickford  and  Blanche  Sweet. 

He  is  now  making  "Diplomacy," 
for  Paramount  release. 


RONALD  COLMAN 


Brilliant   Leading  Man 

Ronald  Colman  began  his  career 
on  stage  and  screen  in  London  with 
Miss  Lena  Ashwell,  and  later  was 
offered  a  role  in  a  London  success 
which  ran  a  year.  He  came  to  Amer- 
ica and  played  important  parts  in 
Broadway  productions  after  which  he 
went  into  pictures  and  was  cast  for  the 
lead  opposite  Lillian  Gish  in  "The 
White  Sister,"  He  made  an  instan- 
taneous hit.  "Romola"  followed; 
then  "Tarnish"  and  "A  Thief  in 
Paradise." 

By  this  time  Mr.  Colman  was  estab- 
lished as  one  of  the  screen's  most  bril- 
liant featured  players  and  he  has 
added  notable  performances  to  his 
early  successes,  particularly  in  "Her 
Sister  from  Paris,"  "The  Dark 
Angel,"  "Lady  Windermere's  Fan," 
and  "Stella  Dallas." 

Mr.  Colman's  newest  role  is  the 
name  part  of  "Beau  Geste"  for  Para- 
mount now  in  production.  All  his 
work  is  distinguished  for  its  polish  and 
versatility,  and  he  has,  as  the  box-office 
has  attested  over  and  over  again,  one 
of  the  most  striking  of  all  screen  per- 
sonalities. 


NORMAN  TREVOR 

Olympic  Champion   and  Actor 

For  twenty  years  the  name  of  Nor- 
man Trevor  has  been  prominent  on  the 
stage  both  here  and  in  England.  Tre- 
vor is  an  Englishman  and  was  born  in 
Calcutta,  India,  where  he  was  edu- 
cated at  St.  Xavier's  College.  He  led 
a  varied  and  vigorous  life  in  that  far 
off  corner  of  the  world  as  a  tea  planter 
in  the  Himalayas  and  an  indigo  trader 
in  Bengal.  He  was  rated  the  best  all 
around  athlete  in  India  and  has  won 
1 20  athletic  prizes  and  the  gold  medal 
Olympic  Paris  for  possessing  the  best 
physique  of  all  the  assembled  athletes. 

When  Trevor  was  twenty-seven  he 
formed  a  friendship  with  the  English 
actor  Sir  Charles  Wyndham  through 
whom  he  was  introduced  to  Sir  George 
Alexander.  Trevor  became  one  of 
England's  leading  actor-managers. 

He  came  to  America  in  1915  and 
won  favor  in  plays  by  Barrie,  Booth 
Tarkington,  Harry  Leon  Wilson  and 
others.  He  made  his  film  debut  op- 
posite Doris  Keane  in  "Romance." 

He  recently  appeared  in  "Wages 
Of  Virtue,"  "Song  and  Dance  Man," 
and  "Dancing  Mothers."  He  has  an 
important  part  in  "Beau  Geste. 


April    17,    1926 


1815 


MONTE  KATTERJOHN 

Veteran  Scenarist 

Only  the  motion  pictures — so  free 
from  strangling  traditions  and  so  ready 
to  give  youth  opportunity  for  big  un- 
dertakings and  accomplishments — 
could  produce  so  grizzled  a  veteran 
professionally  of  a  man  so  young  in 
years  as  Monte  Katterjohn.  He 
traces  his  activities  as  a  photoplay  au- 
thor back  to  1912,  when  he  became 
scenario  editor  for  Universal.  Kat- 
terjohn is  now  associated  with  the 
home  office  in  connection  with  produc- 
tion of  Famous  Players-Lasky.  Soon 
that  organization  will  produce  his  story 
dealing  with  the  life  of  P.  T.  Bar- 
num,  under  the  title  "The  Greatest 
Show  on  Earth." 

While  with  Thomas  H.  Ince  he  did 
the  scripts  for  "The  Flame  of  the 
Yukon,"  and  "The  Clodhopper,"  to 
mention  only  two  of  several  outstand- 
ing plays.  Returning  to  Famous,  he  was 
with  the  Gloria  Swanson  unit  through- 
out the  production  of  her  earlier  suc- 
cesses including  "Prodigal  Daughters" 
and  "My  American  Wife."  His 
most  recent  completed  scenario  is 
"Three  Faces  East." 


SAM  TAYLOR 

Brilliant  Comedy  Director 

Among  that  small  group  of  light 
comedy  directors  who  may  be  counted 
on  to  turn  in  a  worth-while  effort  on 
any  picture  to  which  he  is  assigned  is 
Sam  Taylor  who  is  best  known  as  the 
author  and  co-director,  and  later  sole 
director,  of  Harold  Lloyd's  most  suc- 
cessful comedy  contributions." 

Taylor  entered  the  picture  business 
as  a  scenario  writer  for  the  Kalem 
company  and  during  the  war  titled 
and  edited  a  number  of  pictures  is- 
sued by  the  United  States  army.  Tay- 
lor then  joined  the  scenario  staff  of 
Vitagraph  later  going  to  the  West 
Coast  where  he  became  affiliated  with 
Lloyd. 

He  is  responsible  for  the  authorship 
of  a  number  of  Lloyd's  comedy  suc- 
cesses among  them  "Grandma's  Boy," 
"Safety  Last,"  "Hot  Water,"  "The 
Rah  Rah  Boy"  and  others,  the  most 
recent  being  Lloyd's  first  production 
for  Famous  Players-Lasky  "For 
Heaven's  Sake." 

Realizing  his  genius  for  comedy 
Metro-Goldwyn-Mayer  has  just  signed 
him  to  make  Sam  Taylor  productions. 


D.  W.  GRIFFITH 

Master  of  the  Screen 

Wherever  the  motion  picture  is 
known,  the  name  of  D.  W.  Griffith  is 
standard — and  that  means  throughout 
the  world.  He  was  the  first  great  cre- 
ator in  the  new  art,  and  remains  an  ac- 
knowledged master. 

It  was  Griffith  who  devised  tech- 
nical innovations  that  gave  the  motion 
picture  a  big  push  forward;  the  close- 
up  and  the  cut-back  and  parallel 
action,  for  example.  Many  who  later 
became  stars  were  trained  by  him. 

His  own  work  as  a  director  is  so 
familiar  that  the  mere  list  of  the  titles 
of  his  classics  will  suffice:  "The  Birth 
of  a  Nation,"  "Way  Down  East," 
''Broken  Blossoms,"  "Intolerance,'* 
"Orphans  of  the  Storm,"  "America." 

He  began  at  Biograph,  continued 
his  career  successively  with  Mutual, 
Triangle,  United  Artists  and  now  with 
Paramount. 

For  the  last-named  company  he  has 
produced  "That  Royle  Girl,"  and  is 
now  at  work  on  a  massive  production 
of  Marie  Corelli's  "Sorrows  of  Satan," 
after  which  he  will  film  Dreiser's  "An 
American  Tragedy." 


POLA  NEGRI 

Vivid  Emotional  Actress 

Beginning  her  dramatic  career  at  the 
age  of  sixteen  in  Warsaw,  Poland — 
later  on  a  star  of  the  Russian  Imperial 
ballet — Pola  Negri's  popularity  was 
unquestioned  even  before  she  came  to 
this  country  to  make  her  first  appear- 
ance in  Paramount's  "Bella  Donna" 
with  which  her  drawing  power  was  in- 
creased twofold. 

Firmly  established  by  her  success  in 
this  production,  Miss  Negri  has  ever 
since  been  bound  by  contract  to  Para- 
mount and  her  successive  releases  have 
endeared  her  to  a  host  of  Americans. 

Following  "Bella  Donna"  came 
"The  Cheat"  and  then  on  to  two  other 
triumphs — "The  Spanish  Dancer"  and 
"Shadows  of  Paris."  Perhaps  Miss 
Negri's  outstanding  achievements  were 
attained  in  "The  Spanish  Dancer," 
"Men,"  "Forbidden  Paradise"  and 
"A  Woman  of  the  World"  although 
she  has  appeared  in  stellar  roles  of  nu- 
merous other  productions,  among  which 
are  included,  "Passion,"  "East  of 
Suez,"  "The  Charmer,"  "Flower  of 
Night,"  "Lily  of  the  Dust,"  "Mont- 
martre"  and  "The  Crown  of  Lies." 


i 


> 


1816 


M  o  t  i  o  n     Picture     News 


CLARENCE  BADGER 

Scores  as  Director 

Ability  as  an  artist  combined  with 
several  years'  experience  as  a  reporter 
on  San  Francisco  newspapers  furnished 
the  foundation  for  the  success  of  Clar- 
ence Badger's  directorial  efforts. 

Badger  started  his  screen  career  as 
a  free  lance  scenario  writer  and  was 
later  placed  on  the  scenario  staff  of 
Universal,  Lubin  and  Keystone.  He 
became  a  director  of  the  latter  com- 
pany in  1915.  Following  his  Key- 
stone connection  he  went  with  Para- 
mount and  Goldwyn  and  made 
"Doubling  for  Romeo"  and  "A  Poor 
Relation."  He  then  produced  "Don't 
Get  Personal"  and  "Dangerous  Little 
Demon"  for  Universal  and  "Where  Is 
My  Wandering  Boy  Tonight,"  for 
Equity.  Metro  then  signed  him  to  di- 
rect the  productions  of  "Quincy  Ad- 
ams Sawyer,"  "The  Shooting  of  Dan 
McGrew"  and  "One  Night  in  Rome." 

Some  of  Mr.  Badger's  recent  Para- 
mount successes  are  "Paths  to  Para- 
dise," "Hands  Up,"  "Miss  Brewster's 
Millions"  and  "The  Rain  Maker." 
He  will  also  direct  "Get  Off  The 
Earth." 


GREGORY  LA  CAVA 

Promising  Director 

Gregory  La  Cava,  one  of  the  most 
brilliant  of  directors,  started  his  career 
as  a  newspaper  cartoonist  and  at- 
tributes much  of  his  success  in  picture- 
making  to  his  training  in  the  newspaper 
field. 

For  many  years  La  Cava  worked  as 
a  cartoonist  on  the  New  York  Evening 
World  and  the  old  Sunday  Herald. 

Notable  among  Mr.  La  Cava's  suc- 
cesses for  Famous  Players  are  "Wo- 
manhandled,"  in  which  Richard  Dix 
starred ;  "Let's  Get  Married,"  and 
"Take  a  Chance." 

In  preparation  for  Paramount's  Fif- 
teenth Birthday  group  is  "So's  Your 
Old  Man,"  in  which  W.  C.  Fields  will 
star  under  Mr.  La  Cava's  direction. 

Mr.  La  Cava  has  won  wide  atten- 
tion for  his  skillful  knowledge  and 
handling  of  comedy  values.  This  was 
emphatically  demonstrated  in  "Wo- 
manhandled,"  which  was  farce  almost 
all  the  way.  His  subsequent  pictures 
have  fortified  his  reputation  as  a  direc- 
tor in  this  field. 

His  work  has  won  genuine  success  at 
the  box-office,  as  well  as  from  the 
critics  for  its  original  appeal. 


LEWIS  MILESTONE 

Brilliant  Directorial  Find 

Lewis  Milestone,  who  is  being 
hailed  as  one  of  the  most  promising  of 
recent  aditions  to  the  ranks  of  direc- 
tors, has  come  into  prominence  sud- 
denly— but  back  of  that  meteoric  rise 
stands  years  of  patient  labor  and  prep- 
aration. For  Milestone  mastered  the 
craft  of  picture  making  as  a  cutter  and 
as  a  continuity  writer. 

Scripts  which  Milestone  has  done 
include  "Bobbed  Hair"  for  Warner 
Bros.,  and  for  Universal  such  features 
as  "The  Fast  Worker,"  "The  Mad 
Whirl,"  "Dangerous  Innocence"  and 
"The  Teaser." 

Finally  he  convinced  the  Warner 
Brothers,  too,  that  he  had  the  mak- 
ings of  a  director.  He  was  given  a 
group  of  players  and  an  appropriation 
and  told  to  "go  to  it."  So  he  wrote 
an  ingenious  story  and  in  the  time  al- 
lotted to  him  turned  out  "Seven  Sin- 
ners." So  good  was  this  that  he  was 
given  "The  Cave  Man"  to  do.  Then 
Famous  Players  obtained  him  to  direct 
Meighan  in  "The  New  Klondike" — 
when  Meighan  again  starts  production 
Milestone  will  be  at  the  megaphone. 


NEIL  HAMILTON 

Priesthood  to  Screen 
Early  in  life,  Hamilton's  parents  de- 
cided to  prepare  him  for  the  priesthood 
and  with  this  purpose  in  mind,  he 
studied  at  several  theological  schools. 
However,  all  the  time  he  had  been 
studying,  there  was  always  a  secret 
longing  for  a  career  on  the  stage. 

After  graduation  and  on  the  verge 
of  taking  his  oath  for  the  priesthood, 
Hamilton  changed  his  mind  and  finally 
secured  his  first  position  with  a  stock 
company  in  New  York  City.  He 
toured  the  States  several  times  with 
different  road  companies  and  his  rise 
was  slow  until  he  turned  his  attention 
to  Motion  Pictures. 

D.  W.  Griffith  gave  him  his  first  real 
opportunity  in  "The  White  Rose"  and 
later  on  signed  him  to  a  contract  to  ap- 
pear in  "America"  and  "Isn't  Life 
Wonderful."  It  was  after  the  latter 
production  that  Paramount  signed  this 
promising  young  man  to  a  long  term 
contract.  His  first  production  under 
the  new  banner  was  "The  Side  Show 
of  Life."  Then  followed  "Men  and 
Women,"  "The  Golden  Princess." 
"The  Street  of  Forgotten  Men"  and 
"New  Brooms." 


April     17 ,     19  26 


1817 


TOM  J.  GERAGHTY 

Screen  Humorist 

In  the  field  of  humor  and  high  com- 
edy— concededly  the  most  difficult 
branch  of  screen  playwriting — Tom  J. 
Geraghty  won  his  spurs  as  a  star  scen- 
arist. His  experience  in  writing  for 
the  photoplays  covers  a  long  period 
and  while  he  successfully  applied  his 
talents  to  authorship  of  various  types 
of  stories,  he  has  devoted  himself  most 
consistently,  and  brilliantly,  to  the 
stories  which  accent  the  bright  and  hu- 
morous elements  of  life. 

Tom  is  now  supervising  director  and 
writer  for  '  Famous  Players-Lasky. 
Since  his  return  to  this  organization 
with  which  he  first  established  himself 
in  the  picture  world,  Geraghty  wrote, 
and  supervised  the  production  of,  "The 
New  Klondike,"  and  "Irish  Luck," 
both  Thomas  Meighan  successes.  He 
is  also  the  author  of  "Back  Home  and 
Broke,"  one  of  Meighan's  most  pop- 
ular vehicles.  At  present  Mr.  Ger- 
aghty is  handling  the  W.  C.  Fields' 
unit,  now  producing  "It's  the  Old 
Army  Game."  Geraghty  is  now  pre- 
paring the  story  for  "So's  Your  Old 
Man." 


HAROLD  LLOYD 

Scintillating  Comedy  Star 

After  a  long  and  varied  career  in 
the  theatrical  and  motion  picture  busi- 
ness Harold  Lloyd  has  emerged  one 
of  the  bright  particular  stars  of  the 
film  firmament. 

Starting  at  twelve  years  of  age 
Lloyd  donned  the  grease  paint  as  a 
player  in  stock  and  road  companies 
during  which  time  he  appeared  in  such 
plays  as  "Tess  of  the  D'Urbervilles" 
"The  Little  Minister,"  "Lovers  Lane" 
and  others. 

It  was  while  at  Universal  that  the 
comedian  met  Hal  Roach  with  whom 
he  became  associated  in  the  making  of 
short  length  comedies  in  which  he  was 
starred  and  later  came  the  feature 
length  comedies  which  proved  popu- 
lar among  them  "Grandma's  Boy," 
"Dr.  Jack,"  "Safety  Last,"  "Hot 
Water"  and  "Why  Worry"  that 
shook  the  nation  with  gales  of  laughter. 

It  was  after  the  making  of  "Why 
Worry"  that  Lloyd  severed  his  rela- 
tions with  Hal  Roach  to  join  the  Para- 
mount organization  for  whom  he  has 
just  finished  his  first  production,  "For 
Heaven's  Sake." 


EDWARD  SUTHERLAND 

Accomplished  Director 

Though  his  accomplishments  as  the 
director  of  such  pictures  as  "Wild, 
Wild  Susan"  and  "Coming  Through" 
brought  Edward  Sutherland  to  the 
fore  as  a  valid  claimant  to  a  place 
among  the  leading  screen  directors,  it 
remained  for  "Behind  the  Front"  to 
carry  him  to  the  heights  as  a  producer. 

Sutherland  commanded  a  thorough 
background  in  the  theatre  before  he 
entered  the  studios,  and  there  he  pre- 
faced his  endeavors  in  the  directorial 
field  as  an  actor  of  ability  and  experi- 
ence. His  gifts  for  the  theatre  are  the 
endowment  of  a  lineage  which  traces 
through  five  generations  of  associations 
with  the  stage.  His  mother  is  Julie 
Ring,  a  stage  luminary,  and  Frances 
Ring  is  his  aunt. 

Sutherland  entered  the  studios  as  an 
actor  in  a  serial  picture  starring  Helen 
Holmes.  Next  he  was  with  Mack 
Sennett,  later  joining  Famous  and 
other  producers  of  features.  He  is 
now  engaged  on  one  of  the  most  im- 
portant assignments  recently  given  a 
Paramount  director,  that  of  directing 
"The  Old  Army  Game." 


W.  C.  FIELDS 

Premier  Comedian 

For  fifteen  years  W.  C.  Fields 
stormed  the  portals  of  the  cinema. 
When  finally  those  formidable  gates 
opened  to  him  it  was  to  admit  an  artist 
rated  among  the  foremost  comics  of 
the  American  theatre.  He  had  taken 
to  the  theatre  as  a  result  of  a  strong 
natural  urge  to  be  an  actor — he  ran 
away  from  his  home  in  Philadelphia  at 
the  age  of  eleven  to  join  a  troupe  of 
jugglers.  Becoming  adept  in  this  art, 
he  went  into  vaudeville  and  later 
played  at  the  famous  Koster  &  Bial's 
Music  Hall  in  New  York.  A  Euro- 
pean engagement,  during  which  he  ap- 
peared at  the  variety  theatres  abroad, 
followed.  Returning  to  America  he 
again  went  into  vaudeville  and  later 
joined  the  Ziegfeld  "Follies"  as  a  star. 

He  was  engaged  for  a  part  in 
"Janice  Meredith,"  a  picture  in  which 
"names"  were  plenty.  The  engage- 
ment led  to  his  selection  to  play  the 
role  he  created  in  "Poppy"  in  the 
screen  version,  made  by  Griffith  as 
"Sally  of  the  Sawdust."  He  is  now 
making  "The  Old  Army  Game,"  in 
which  Paramount  will  star  him. 


*r  ■-r-  ■  ■- 


m 


1818 


Motion     Picture     News 


ERNEST  VAJDA 

Noted  Hungarian  Dramatist 

One  of  the  latest  developments  in 
the  unending  effort  to  better  the  qual- 
ity of  screen  stories  has  been  the  em- 
ployment of  noted  Continental  drama- 
tists and  authors  to  write  directly  for 
the  screen,  one  of  the  first  and  foremost 
of  whom  is  Ernest  Vajda,  the  Hun- 
garian playwright. 

Vajda  is  known  best  in  America  for 
his  two  stage  plays  which  have  found 
production  here — "Fata  Morgana" 
and  "The  Harem."  The  former  was 
one  of  the  outstanding  successes  of  its 
season,  treating  a  strong  theme  capably 
and  with  a  fine  regard  for  dramatic 
effect.  "The  Harem"  served  for  some 
time  as  the  starring  vehicle  of  Lenore 
Ulric. 

Vajda  has  done  three  original  stories 
for  Paramount,  up  to  the  present. 
The  first  was  "The  Crown  of  Lies," 
a  Pola  Negri  vehicle.  The  second, 
recently  completed,  is  "The  Cat's  Pa- 
jamas," for  Betty  Bronson,  while  the 
third,  yet  to  be  filmed,  is  "Love — the 
Magician,"  which  Vajda  has  devised 
to  serve  as  the  first  stellar  vehicle  for 
Florence  Vidor. 


JAMES  SHELLEY  HAMILTON 

Capable  Scenario  Writer 

James  Shelley  Hamilton  is  regarded 
by  officials  of  the  Famous  Players 
Lasky  Company  as  one  of  the  most  ac- 
complished continuity  writers  and  scen- 
arists of  the  organization.  He  is  a 
comparatively  recent  newcomer  in  the 
field  of  adaptation  and  continuity  for 
the  screen  having  had  much  writing  ex- 
perience as  fictional  writer  for  the  lead- 
ing magazines.  There's  no  doubt  about 
it  but  Hamilton  has  the  "stuff,"  to  use 
a  common  expression. 

"North  of  36"  was  his  first  assign- 
ment and  he  carried  it  off  remarkably 
well.  He  was  also  associated  in  the 
making  of  "Rugged  Water,"  which 
had  Lois  Wilson,  Warner  Baxter  and 
Wallace  Beery  in  the  cast,  "The  En- 
chanted Hill,"  in  which  Florence 
Vidor,  Noah  Beery  and  Jack  Holt 
played,  "Sea  Horses"  which  displayed 
the  talents  of  Jack  Holt,  Florence 
Vidor,  George  Bancroft  and  "The 
Ancient  Highway." 

Hamilton  is  now  with  the  Allan 
Dwan  Production  unit  with  which  he 
is  now  preparing  the  continuity  and 
adaptation  for  "Padlocked." 


WALTER  WOODS 

Noted  Adapter  and  Superviser 

Walter  Woods  is  one  of  the  leading 
scenarists  and  supervisors  of  the  mo- 
tion picture  industry.  He  graduated 
to  his  present  position  of  adapter  and 
superviser  of  the  James  Cruze  organ- 
ization from  manager  and  director  of 
stock  companies. 

Woods  rendered  valuable  aid  in  an 
editorial  capacity  to  "The  Old  Home- 
stead" when  the  Cruze  unit  first  began 
to  blossom  forth  in  the  public's  view. 
He  also  did  the  editing  for  "The  Cov- 
ered Wagon"  which  picture  had  a  re- 
markable success.  Among  the  Cruze 
productions  for  which  the  continuity 
was  furnished  by  Woods  were  "To 
The  Ladies,"  "One  Glorious  Day" 
and  "The  Fighting  Coward."  He 
also  did  the  scenario  for  "The  Goose 
Hangs  High,"  "Merton  Of  The 
Movies"  and  "The  City  That  Never 
Sleeps."  Recent  productions  of  the 
Greater  Forty  list  with  which  he  was 
connected  were  "Beggar  On  Horse- 
back" and  "The  Pony  Express." 

At  present  Woods  is  devoting  all  his 
efforts  to  the  James  Cruze  special  pro- 
duction "Old  Ironsides." 


WARNER  BAXTER 

Actor  of  Dramatic  Roles 
In  pictures  about  four  years  War- 
ner Baxter  has  won  an  eminent  posi- 
tion as  leading  man  opposite  some  of 
the  screen's  most  charming  players. 
His  is  another  example  of  an  inclina- 
tion towards  the  stage  balked  by  a 
disapproving  parent.  He  was  born  in 
Columbus,  Ohio,  and  his  mother  al- 
ways objected  strongly  to  a  stage  ca- 
reer but  his  natural  aptitude  for  act- 
ing expressed  itself  at  all  times.  He 
is  a  polished  actor  having  had  four- 
teen years  of  extensive  experience  on 
the  speaking  stage  where  he  appeared 
in  stock,  vaudeville  and  several  Broad- 
way productions. 

It  was  while  in  New  York  that  Bax- 
ter got  his  first  motion  picture  work 
playing  opposite  Ethel  Clayton.  He 
has  confined  his  work  to  the  screen  ever 
since  and  has  played  for  most  of  the 
larger  producing  companies. 

Among  the  Paramount  Golden 
Forty  productions  in  which  he  has  ap- 
peared or  is  scheduled  to  appear  are 
"Miss  Brewster's  Millions,"  "Manne- 
quin," "A  Son  of  His  Father"  and 
"The  Runaway." 


April    17,    19  26 


1819 


FRANK  TUTTLE 

Brilliant  Directorial  Mind 

Frank  Tuttle's  career  in  pictures 
covers  but  a  few  years,  but  in  that  brief 
time  he  has  packed  an  amount  of  ex- 
perience and  shown  an  aptitude  for  the 
profession  that  have  placed  him  well 
up  to  the  forefront  among  directors. 
His  interest  in  things  dramatic  goes 
back  much  further,  however,  for  in 
1915  he  was  president  of  the  Yale 
Dramatic  Association. 

It  was  only  natural,  then,  that  when 
a  little  group  of  ex-Yale  men  formed 
The  Film  Guild,  for  the  purpose  of 
producing  motion  pictures  of  an  un- 
usual nature,  Tuttle  should  figure  im- 
portantly in  the  venture. 

When  the  Film  Guild  came  to  an 
end,  Tuttle  went  with  Famous  Play- 
ers, first  as  scenarist  and  later  as  a  di- 
rector. He  did  scripts  for  "Manhan- 
dled," "Her  Love  Story,"  "Danger- 
ous Money"  and  "Manhattan."  Re- 
suming the  megaphone,  he  directed 
"California  or  Bust,"  "A  Kiss  in  the 
Dark,"  "The  Manicure  Girl,"  "The 
Lucky  Devil,"  "Lovers  in  Quaran- 
tine," "The  American  Venus"  and 
"Untamed." 


ARLETTE  MARCHAL 
En  Route  to  Fame 

Out  of  an  array  of  French  cinema 
stars,  Arlette  Marchal  was  selected  by 
Leonce  Perret  to  make  her  first  ap- 
pearance in  Gloria  Swanson's  French- 
made  Paramount  production — "Sans 
Gene."  Her  role  was  an  important  one 
and  following  the  premiere  and  other 
showings  of  that  picture,  the  officers  of 
the  Famous-Players  Corporation  were 
fairly  flooded  with  fan-letters  asking  as 
to  the  identity  of  this  actress,  new  to 
American  eyes. 

Miss  Marchal's  success  in  "Sans 
Gene"  resulted  in  a  trip  to  this  country 
and  being  signed  by  Paramount  to  a 
long  term  contract.  Her  beauty  and 
charm  are  beyond  question  and  she 
wears  her  clothes  with  the  grace  of  a 
true  Parisian. 

The  next  appearance  which  Miss 
Marchal  will  make  will  be  in  a  Betty 
Bronson  vehicle,  "The  Cat's  Pa- 
jamas," an  original  story  for  the  screen 
and  Written  by  Ernest  Vajda  and  she 
has  also  been  selected  for  an  important 
role  in  a  forthcoming  Jack  Holt  pro- 
duction, "Born  to  the  West." 


FORREST  HALSEY 

Master  of  Screen  Continuity 

A  master  of  the  all-important  task 
of  creating  the  flawless  continuity  that 
must  be  the  basis  of  a  successful  pic- 
ture, Forrest  Halsey  brings  unusual 
qualities  of  fitness  and  experience  to 
his  work. 

Halsey  was  responsible  for  the 
scripts  of  the  George  Arliss  pictures, 
such  as  "Disraeli"  and  "The  Green 
Goddess."  Two  of  his  first  pictures 
for  Paramount,  "Monsieur  Beaucaire" 
and  "The  Humming  Bird,"  brought 
him  added  fame,  and  when  Gloria 
Swanson  went  to  France  to  film 
"Madame  Sans-Gene,"  he  was  an  im- 
portant member  of  the  staff,  receiving 
the  Order  of  the  Palm  from  the  French 
Academy.  Important  screen  plays 
which  he  has  written  since  that  time 
include  "Sally  of  the  Sawdust,"  "A 
Sainted  Devil"  and  "Stage  Struck." 

Two  screen  plays  by  Halsey  are 
now  in  production,  "The  Sorrows  of 
Satan,"  which  D.  W.  Griffith  is  pro- 
ducing, based  on  the  Marie  Corelli 
novel,  and  "The  Palm  Beach  Girl." 
These  will  be  followed  by  "New 
York,"  to  go  into  production  shortly, 


WILLIAM  LE  BARON 

Eastern  Associate  Producer 

When  Famous  Players,  not  so 
long  ago,  decided  on  a  form  of  studio 
organization  in  which  three  associate 
producers  would  have  charge  of  that 
company's  production,  the  elevation  of 
William  LeBaron  from  supervisor  to 
associate  producer  at  the  Eastern  Par- 
amount studio  came  as  no  surprise  to 
those  in  touch  with  affairs.  For  Le- 
Baron brings  to  this  post  a  wide  knowl- 
edge of  entertainment  and  box-office 
values.  He  was  at  one  time,  also,  man- 
aging editor  of  Collier's  Weekly. 

As  a  Broadway  playwright,  he  has 
many  successes  to  his  credit,  including 
"The  Very  Idea,"  "Apple  Blos- 
soms," "I  Love  You,"  "Nobody's 
Money,"  "The  Scarlet  Man,"  "The 
Yankee  Princess,"  "The  Love  Let- 
ter," and,  more  recently,  "Moon- 
light." 

This  led  directly  to  his  association 
with  Cosmopolitan  Productions,  and 
he  became  general  director  of  produc- 
tion at  the  New  York  studio. 

Later,    with    Famous    Players    he 

was  given  supervision  over  the  Swan- 

tson  and  Dix  units,  as  well  as  others. 


1820 


.1/  ot  i  a  ii     J'  i  c  t  u  >■  e     X  c  w  s 


\ 


WILLIAM  POWELL 

Villain  Par  Excellence 

Who  does  not  remember  Tito,  the 
sleek,  sly  villain  who  played  opposite 
Lillian   Gish   in    "Romola."      It   was 
with    this    remarkable    portrayal    that 
William  H.  Powell  leaped  into  promi- 
nence.    He  is  a  splendid  actor  and  in 
the  role  of  a  villain  is  especially  skilled. 
Powell  first  appeared  in  the  follow- 
ing pictures,   "Sherlock   Holmes"   for 
Goldwyn,    "Under    the    Red    Robe" 
and     "When     Knighthood     Was     in 
Flower"  for  Cosmopolitan,  "Outcast" 
for    Famous    Players,    "The    Bright 
Shawl"    for    First    National    and    for 
"Romola"  for  M.-G.-M.     Features  in 
which  he  has  recently  appeared  are  the 
two   Schulberg   pictures,   "Faint   Per- 
fume" and  "My  Lady's  Lips,"  "Dan- 
gerous Money,"  "Too  Many  Kisses," 
"Desert    Gold,"    "False    Steps"    and 
"Sea  Horses,"  all  of  which  were  Para- 
mount releases,  "The  Beautiful  City" 
for  First  National  and  the  Associated 
Exhibitor  picture  "White  Mice." 

Powell  will  play  the  role  of  a 
"heavy"  in  the  forthcoming  special  on 
the  Paramount  Greater  Forty  list, 
"Beau  Geste." 


HOPE  LORING 
LOUIS  LIGHTON 

Brilliant  Scenarists 
Louis  D.  Lighton  was  a  magazine 

writer  before  he  turned  his  attention  to 

Motion  Pictures  and  his  screen  career 

dates  back  to  "April  Showers"  which 

he  and  Miss  Loring  picturized  for  Pre- 
ferred.     Following  this  they  adapted 

to    the    screen,    "Flesh    and    Blood," 

"Broken    Hearts"    and    "East    Side 

West   Side,"    for   Universal.      Then, 

"Penrod  and  Sam"  for  First  National 

and    "Old   Sweetheart   of   Mine"    for 

Murray  Garson. 

and   1925,  this  team 

divided  their  time  between  several  pro- 
ducing companies  and  their  names  ap- 
pear on  a  number  of  successful  pro- 
ductions. For  Warner  Bros,  they 
scenarized  "Cornered,"  "The  Woman 
Hater,"  "The  Bridge  of  Sighs"  and 
"The  Man  Without  a  Conscience." 
"Boy  of  Mine"  for  First  National, 
"Little  Annie  Rooney"  for  United 
Artists  and  "His  Secretary"  and 
"Sally,  Irene  and  Mary"  for  Metro- 
Goldwyn-Mayer. 

They  are  at  present  in  Europe — 
resting  and  observing  and  will  return 
to  their  work  about  July  1st,  on  a  new 
Paramount  contract. 


During    1924 


IRVIN  WILLAT  and 
BILLIE  DOVE 

Brilliant  Director  and  Accomplished 
Actress 

Irvin  Willat's  name  belongs  high  up 
on  the  roster  of  outstanding  directors. 
He  is  a  maker  of  sure-fire  box-office 
successes,  and  as  a  producer  of  outdoor 
and  sea  pictures  he  has  no  superior. 

A  glance  at  the  list  of  his  pictures 
for  Paramount  will  show  the  scope  of 
his  work.  For  example,  there  are  "The 
Heritage  of  the  Desert,"  "Wanderer 
of  the  Wasteland,"  "North  of  36," 
"The  Ancient  Highway,"  and  "The 
Enchanted  Hill." 


Billie  Dove,  graduate  of  Mr.  Zieg- 
feld's  follies,  demonstrated  in  a  remark- 
ably short  time  after  coming  to  the 
screen  her  versatility  as  an  actress.  She 
has  been  starred  or  featured  in  many 
important  productions. 

One  of  Miss  Dove's  recent  big  roles 
is  that  opposite  Douglas  Fairbanks  in 
"The  Black  Pirate."  For  Paramount 
she  has  been  featured  in  such  pictures 
as  "Wanderer  of  the  Wasteland," 
"Light  of  Western  Stars,"  "The  Air 
Mail,"  "Wild  Horse  Mesa,"  and 
"The  Ancient  Highway,"  all  of  which 
were  directed  by  Mr.  Willat. 


PIERRE  COLLINGS 

Clever  Screen  Writer 
The  name  of  Pierre  Collings  has 
become  associated  with  what  is  best 
in  the  silent  drama.  His  name  is 
coupled  with  many  of  the  excellent 
pictures  of  the  Paramount  Greater 
Forty  list. 

For  years  Collings  has  studied  the 
ins  and  outs  of  the  picture  business.  He 
was  originally  a  camera  man  and  as- 
sisted Lucien  Andriot  in  the  making 
of  "A  Connecticut  Yankee,"  "The 
Count  Of  Monte  Cristo"  and  "A  Fool 
There  Was."  He  acted  in  the  same 
capacity  for  "Captain  Fly  By  Night" 
for  Universal  and  "Daytime  Wives" 
for  F.  B.  O.  Lately  he  has  been 
working  in  conjunction  with  Malcolm 
St.  Clair  as  scenarist.  With  that 
capable  director  he  turned  out  "The 
Grand  Duchess  and  the  Waiter,"  "A 
Woman  Of  The  World"  and  "A 
Social  Celebrity." 

Coming  Paramount  releases  for 
which  he  will  write  the  script  are 
"Good  and  Naughty"  with  Pola 
Negri,  "The  Ace  Of  Cads"  an  Arlen 
storv  with  Adolph  Menjou  and  "The 
Show  Off." 


April    17 ,    19  26 


1821 


ggtt jfubf  ects  and 


Educational     Picture     is 
Offered   Free 

46  T  EST  WE  FORGET,"  a  dra- 
.  matic  portrayal  in  one  reel  of 
many  of  the  most  tremendous 
episodes  of  America's  struggle  for  inde- 
pendence, has  been  offered  to  exhibitors 
free  by  the  Executive  Committee  of  the 
Sesqui-Centennial  International  Exposi- 
tion. Educational  Film  Exchanges  are 
distributing  this  subject,  which  is  issued 
to  inform  theatre-goers  of  the  purpose 
and  details  of  the  great  exposition  to  be 
held  in  Philadelphia  from  June  1  to  De- 
cember 1,  1926,  in  celebration  of  150 
years  of  American  independence.  Prints 
and  posters  are  now  in  all  Educational 
Exchanges,  and  exhibitors  are  invited 
to  make  requests  for  the  picture.  Pos- 
ters as  well  as  the  picture  itself,  will  be 
provided   free. 


Christies    Finish    Four    New 
Comedies 

Four  new  two  reelers,  which  have  been 
finished  by  the  Christie  Comedy  studios, 
will  soon  be  sent  to  the  Educational  Ex- 
changes for  release  during  the  month  of 
May.  The  four  include  two  Christie  Com- 
edies and  Bobby  Vernon  and  one  Jimmy 
Adams  comedy.  "Shore  Shore"  is  the  first 
and  presents  Hilly  Dooley  with  a  cast  in- 
cluding Natali  Joyce,  Bill  Irving,  Lincoln 
Plnmer,  Maud  Truax  and  Jean  Lorraine.  It 
was  written  by  Frank  Conkin  and  directed 
by  William  Watson.  The  same  staff  also 
produced  the  other  Christie  comedy,  "Papa's 
Pest"  featuring  Neal  Burns  and  Vera 
Steadman. 

The  east  of  Bobby  Vernon's  comedy,  "Till 
We  Eat  Again"  will  include  the  star, 
Frances  Lee  and  Rose  Gore.  Earl  Rodney 
and  Walter  Graham  directed  the  comedy 
which  was  written  by  Sig  Herzog.  "Gimmee 
Strength"  the  new  Jimmie  Adam's  comedy, 
was  directed  by  Harold  Beaudine  and  the 
supporting  cast  includes  Molly  Malone, 
Jack  Duffy,  Kala  Pasha,  Eddie  Baker. 
Billy  Irving  and  Lincoln  Plumer. 


Pathe      Sportlights      to      Be 
Broadened  by  Hawkinson 

John  L.  Hawkinson,  producer  of  the 
Grantland  Rice  Sport-Light  series  for  Pathe 
release,  left  for  Europe,  March  21st,  to 
gather  new  material  for  broadening  the 
scope  of  the  pictures  so  that  they  might 
include  events  and  persons  in  foreign  coun- 
tries. He  Avill  look  over  the  sport  situation 
in  Scotland,  England,  France  and  Italy,  and 
will  arrange  for  the  photographing  of  the 
various  sports,  both  indoors  ami  outdoors, 
in  those  countries.  Representatives  will  also 
be  appointed  over  there. 


Pathe  Selects  New  Title  for 
Alice  Day  Comedy 

The  new  Mack  Sennet  t  two  reel  comedy 
featuring  Alice  Day  has  been  titled  "A 
Love  Sudae."  Eddie  Cline  directed  the 
comedy  which  was  an  adaptation  by  Mar- 
guerite Houghton  and  Clarence  Hennecke. 
Alice  Day  is  supported  by  Danny  O'Shea, 
Eddie  Wuillan,  Ruth  Taylor  and  Joseph 
Young. 


Action    stills   from    the   seventh    episode   of    the   current    Pathe    serial    "Casey   of   the    Coast    Guards." 

Educational  Sets  Conventions 

Three  Regional  Sessions  in  April  Take 
Place    of    Usual    Annual     Gathering 

changes  will  be  represented  as  follows: 
Chicago,  Dave  Dubin;  Cincinnati,  J.  M. 
Johnston:  Cleveland,  H.  R.  Skirboll;  Des 
Moines,  .1.  L.  Winn;  Detroit,  M.  II.  Starr; 
Indianapolis,  H.  C.  Dressendorfer;  Louis- 
ville, Lee  Goldberg;  Milwaukee,  Max  Stahl ; 
.Minneapolis.  G.  R.  Branton;  New  Orle 
J.  B.  Dumestre,  Jr.;  Omaha,  L.  Blank;  St. 
Louis,  S.  J.  Hankin;  Kansas  City.  C.  A. 
Jones. 

Seven  exchanges  will  be  represented  at 
the  Denver  meeting  a-  follows:  Dallas,  I  . 
A.  Tome-:  Denver,  A.  1*.  Archer:  Los 
Angeles,  .1.  L.  Merrick;  Oklahoma  City,  N. 
P.  Eberly;  Salt  Lake  City.  C.  11.  Mess 
ger;  Sim  Francisco,  <<.  C.  Blumenthal;  and 
Seattle,  -I.  A.  Gage. 


ED  U  C  A  T  I  0  X  A  L  FILM  E  X 
CHANGES,  INC.,  is  to  hold  three 
regional  sale-  conventions  in  April, 
taking  the  place  of  the  usual  national  con- 
vention. These  regional  conventions  will  be 
held  in  New  York  April  12,  13;  Chicago, 
April   16,  17  and  Denver,  April  19,  20. 

Tlie  smaller  regional  conventions  were  de 
tei'inined  on  this  year  for  the  first  time   in 
order  to   conserve   the   time  of  the   various 
branch  managers  and  enable  them  to  begii 
I  heir    selling    campaigns    for    the    192(>-27 
season  at  the  earliest  possible  moment. 

At  the  opening  of  the  first  of  the  three 
regional  meetings,  in  New  York  on  Monday, 
A] nil  12.  E.  W.  Hammons,  President  of 
Educational,  will  announce  Educational'* 
program  for  the  coming  season. 

Attending  the  sales  conventions  from  the 
Educational  Home  Office,  in  addition  in  Mr. 
Hammons,  will  be  A.  S.  Kirkpatrick,  A- 
sistanl  General  Manager,  -I.  R.  Wilson. 
Acting  Domestic  Sales  Manager,  and  I 
don  S.  White,  Director  of  Advertising  and 
Publicity.  At  the  third  meeting,  in  Denver, 
the  West  Coast  Publicity  Bureau  will  be 
represented  by  R.  L.  Hoadley. 

I'.leven  exchanges  will  be  represented  at 
the  XW  York  meeting  as  follows:  Albany, 
■  I.  H.  Morgan;  Atlanta.  J.  X.  Butner,  and 
Arthur  Lucas;  Boston.  J.  J.  Scullv;  Buf- 
falo. II.  F.  Brink:  New  Haven.  IT.  D. 
Noble;  Philadelphia.  C.  S.  Goodman;  1' 
burgh,  Joseph  Kaliski;  Toronto.  0.  R.  Han- 
son; Washington,  J.  A.  Baehman;  Char- 
lotte, J.  A.  Reynolds;  XTew  York,  Arthur 
Greenblatt. 

At     the     Chicago    meeting,     thirteen    ex- 


Cantor  Comedies  Sign  With 
Harry  Delf 

Cantor  Comedies  have  announced  the 
signing  of  Harry  Delf,  musical  comedy  and 
vaudeville  comedian,  to  a  five  year  contract 
under  which  he  will  star  in  a  series  of 
comedies.  Murray  Roth,  writer  of  Langdon 
eomedies  will  also  arrive  shortly  from 
Hollywood   to  join  the  Cantor  forces. 


Roach  Signs  Jerry  Mandi  to 
Long  Term  Contract 

Jerry    Mandi.    your  artist,    has 

been   signed    by   Hal    Roach    to   a   long   term 

act    covering    a    period    of    five    years, 

in  which  he  will  portray  his  pantomime  for 

Pathe  release.    . 


1822 


Motion     Picture     News 


Resume  of  Current  Ne ws  Weeklies  I 


FOX  NEWS  CONTINUITY,  VOL.  7,  NO. 
53:  Alaska — Giant  airplanes  designed  to 
carry  Captain  Wilkins'  expedition  over  Pole  are 
christened    al    Fairbanks;    Tampa,    Pla.     Fair 

v  debutantes  as  jockeys:  Augusta,  Ga. — 
Southern  society  gives  horse  show  for  visitors 
from  the  North;  Saginaw.  Mich. — A  blasl  of 
nitro'glycerin  starts  a  gusher  in  the  oil  fields; 
Marshall,  Tex.  America's  largest  field  of  nar- 
cissus, covering  100  acres  and  valued  at  $800,- 
000,  is  in  bloom ;  Portland,  Ore. — After  13 
years  of  work,  inventor  perfects  a  giant  deep- 
sea  divine  machine  to  raise  sunken  vessels; 
Kiel  Harbor-  German  warships  salute  Swedish 
lie,  i  :  San  Antonio,  Tex. — Maj.  Gen.  Mason 
I 'at  lick,  chief  of  U.  S.  Air  Service,  inspects 
the  new  planes  stationed  at  Kelly  Field;  Phil- 
adelphia— The  foremost  individual  athletes  in 
universities  of  the  East  compete  for  all-round 
gymnast  title  ;   Austin,  Tex. — Throng  of  15,000 

Texas  relay  carnival  in  which  700  ath- 
letes from  over  the  V.  S.  take  part  ;  Madrid — 
Youth  of  Spanish  capital  joins  in  the  prettiest 
fete  of  the  year,  pageant  and  the  battle  of 
flowers;  Buffalo,  N.  Y. — No  pedigreed  dogs  are 
allowed  as  Boy  Scotits  bring  all  their  favorite 
"mutts"  to  mongrel  show  ;  Sydney,  N.  S.  W.— 
The  Australian  summer  reaches  its  zenith — 
and  thousands  go  to  the  sea  to  escape  the  heat 
wave. 


1111 

Dallas,  Texas — A  new  and  charming  fad,  bou- 
quets worn   al i    the  ankles,   is  sponsored  by 

girls  of  Lone  Star  Slate;  Tijuana.  Mexico — 
Biggest  crowd  in  history  of  fhis  track  sees 
notable  field  run  in  the  Coffroth  Handicap  for 
$75,000.  

PATIIE  NEWS  NO.  29:  Johannesburg,  S. 
Africa — Black  dancing  stars  of  Transvaal 
welcome  Pavlova !  New  York  City — New 
world's  billiard  champion  gives  exhibition! 
Tientsin,  China — With  China's  Revolutionary 
Forces!  Port  Richmond,  Cal. — Trained  animals 
master  many  accomplishments!  Belfast.  Ireland 
— Churchill  doffs  his  topper  for  "Paddy"  hat  ! 
Fairbanks,  Alaska — All  expeditions  rush  prep- 
arations for  North  Pole  flights !  Liverpool, 
England — -American-owned  horse  wins  Grand 
National  Steeplechase  !  Lawrence.  Kan. — Pre- 
pare for  autumn  gridiron  battles !  New  Orleans, 
La.- — Climbs  as  well  as  any  man  !  Kelly  Field, 
Texas — Great  army  flying-station  ''carries  on" 
for  air  service  chief!  Scottsville,  Texas — 
Gather  blossoms  from  ten  million  bulbs!  At- 
lanta, Ga. — Drill  for  the  spotlights!  Toledo, 
Ohio— Out  to  find  that  "lucky  groove"!  Al- 
bany, N.  Y. — Signs  income  tax  reduction  bills! 


FOX  NEWS  CONTINUITY,  VOL.  7,  NO. 
54 :  Lakehurst,  N.  J. — Dirigible  Los  An- 
geles is  made  ready  for  first  flight  since  Shenan- 
doah was  wrecked  last  Fall;  Paris — M.  Gaston 
Doumergue,  the  French  President,  opens  the 
international  prize  live-stock  exhibit;  Chicago, 
111.—  -Eloise  Sutton,  13,  wins  prize  as  Middle 
West's  healthiest  girl — and  she  shows  how  she 
keeps  fit:  New  fork  City — A  quartet  of  Pen- 
guins, the  bird  that  walks  like  a  man,  arrived 
at  Bronx  Zoo  from  South  Seas;  Atlanta,  Ga. — 
Junior  League  girls,  the  flower  of  Southern  so- 
ciety, rehearse  show  to  be  given  for  charity ; 
Washington.  D.  C. — State  of  Georgia  unveils 
statue  in  national  capital  of  Dr.  C.  W.  Long, 
the  first  man  to  use  anaesthetics ;  Albany,  N. 
Y. — Gov.  Al  Smith  signs  bills  cutting  state 
income  tax  25  per  cent,  a  saving  to  the  citizens 
of  $15.(11X1,000;  Northern  Ontario  —  Rescue 
party  penetrates  snowy  Canadian  wastes  to 
save  the  helpless  deer  from  starvation  in 
drifts ;  Paris — Dog  racing  is  introduced  to 
French  sportsmen  as  greyhounds  compete  for 
itelle  track  honors;  Alaska— Wilkins' 
Polar  expedition  airplanes  are  given  firsl  test 
at  Fairbanks  ami  the  Alaskan  comes  to  griel  ; 


PATHE  NEWS  NO.  30:  Putney,  England 
— Cambridge  easily  beats  Oxford  in  an- 
nual crew  race ;  New  York  City — Tiniest  art- 
ists join  Metropolitan's  galaxy  of  stars ;  Rome, 
Italy — Italian  ruler  inspects  North  Pole  derigi- 
ble  ;  Atlantic  City,  N.  J. — Dame  Fashion  rules 
at  annual  jubilee;  San  Fernando,  Cal. — Cut 
through  solid  rock  to  build  world's  highest 
dam ;  Bonn,  Germany — Free  from  foreign 
troops;  Washington,  D.  C. — Old-fashioned  fun 
at  the  White  House;  Brooklyn,  N.  Y. — Byrd 
polar  party  leaves  on  first  leg  of  North  Pole 
trip;  Wilkes-Barre,  Pa. — Hold  gigantic  egg 
hunt ;  Ashmore,  Okla. — All  turn  hobo  for  a 
day. 


INTERNATIONAL  NEWS  NO.  28:  Al- 
bany, N.  Y. — Gov.  Smith  signs  bill  cutting 
income  tax;  Lille,  France — France  pays  Bel- 
gium's Queen  unique  honor;  Los  Angeles,  Cal. 
Safety  tunnel  protects  army  of  school  chil- 
dren ;  Cologne,  Germany — Cologne  "free"  again 
hails  von  Hindenburg;  Atlanta,  Ga. — Dubu- 
f  anies  of  Dixieland  train  for  footlights;  Seat- 
tle, Wash. — Highbrow  doggies  compete  for 
canine  laurels;  Peru,  Indiana — Circus  animals 
welcome  Hoosier  scholars;  New  York  City — 
Roofs  of  skyscrapers  made  into  gyms  for  work- 
ers;     Milwaukee,     Wis.      (Omit     Atlanta     and 


Jacksonville) — Spring  arrivals  at  the  zoo;  St. 
Petersburg,  Fla. — Festival  of  States  a  gorgeous 
pageant;  Twickenham,  Eug. — King  George  sees 
Scotch  take  rugby  championship;  Fairbanks, 
Alaska — Disaster  overtakes  north  pole  flyers: 
Paris,  France — Greyhound  steeplechase  racfcg 
season  opens. 


7NTERNATIONAL  NEWS.  NO.  20:  New 
York  City — Intrepid  aviators  sail  for  hop 
to  pole;  Atlantic  City — Easter  fashion  parade 
lures  crowd  to  broadwalk  ;  Portland,  Oregon — 
New  oxygen  helmet  for  life-saving  divers : 
Paris,  France — Cavalry  horses  drill  in  perfect 
unison;  Palo  Alto,  Cal. — "Flying  Charlie" 
equals  world  speed  record;  Newark.  N.  J. — 
I'.ike  racing  season  opens  with  thrillers;  New 
York  City — Greatest  spring  rush  to  Europe 
gets  under  way;  Rome,  Italy — Mussolini  dis- 
plays power  of  Fascism's  seventh  birthday  : 
Washington,  D.  C. — Kiddies  romp  over  White 
House  grounds. 


KINOGRAMS  NO.  5173:  Ice  and  floods 
wreak  havoc  in  Oil  City  and  wreck  bridge 
at  Franklin,  Pa. ;  Paris — Thousands  jam  streets 
as  Queen  of  Paris  is  chosen;  Bridgeport,  <'onn. 
— Boxing  kangaroo  knocks  out  keeper  as  circus 
breaks  up  winter  quarters;  Culver  City,  Cal. — 
I'.ennett  Hill  drives  131  miles  an  hour  average 
speed  and  breaks  record;  New  York  City — 
Stork  defies  hoodoo  and  brings  mother  Police 
Dog  13  puppies. 


KNOGRAMS       NO.       5174:  Fairbanks, 

Alaska — Aeroplanes  for  Wilkins  polar 
dash  are  christened  ;  New  York — Easter  bon- 
nets of  fifty  years  ago  are  displayed  by  models ; 
Pontresina,  Switzerland — Girls  use  Alps  moun- 
tain top  as  dance  floor  for  classical  exercises ; 
\iken,  S.  C— Harry  Payne  Whitney  referees 
exciting  society  polo  match ;  Paris— French 
President  inspects  enormous  prize  bulls  at  an- 
nual cattle  show. 


Scenes   from  the   Educational  two-reel   comedy  starring    Jack    Duffy    titled,    "Dancing    Daddy." 


KINOGRAMS  No.  ,-,175;  Tia  Juana,  Mex- 
ico— Carlaris  wins  Goffroth  handicap  and 
purse  of  $70,700;  Kumbum,  Tibet— <  'amera- 
man  Lamb  risks  his  life  to  get  weird  pictures 
of  the  dance  of  the  Yak;  St.  Moritz.  Switzer- 
land— Final  bob-sledding  of  season  ends  in  baa 
accident  when  sled  goes  over  bank ;  Aiken,  S. 
May  tumbles  thrill  spectators  at  society 
horse  show;  Pontresina,  Switzerland — Girls  do 
slow-motion  dance  on  top  of  Alps. 

KINOGRAMS  NO.  5176:  Washington,  D. 
C. — Police  called  to  keep  back  crowds  as 
President  attends  Easter  services  and  other 
scenes  on  Fifth  Avenue,  New  York,  and  board- 
walk, Atlantic  City ;  Putney,  England— Cam- 
bridge defeats  Oxford  in  big  aunual  race  on 
Thames;  New  York— "Our  Mary'  and  Doug 
with  their  niece  sail  for  Italy;  New  York— 
George  Chapman.  National  outdoor  motor- 
paced  bike  champion,  loses  thirty-mile  race  at 
opening  of  season. 

Helen    Ferguson    Signed    for 
"U"  Serial 

Helen  Ferguson  lias  been  signed  by  Uni- 
versal to  play  the  leading  feminine  role  in 
"The  Fire  Fighter,"  a  ten-episode  serial 
which  Jacques  Jaccard  is  to  direct.  Jack 
Daughcrty  will  star  in  the  picture,  with  Miss 
Ferguson  co-starred. 

"The  Fire  Fighter"  is  an  adaptation  of 
the  story  by  John  Moroso,  "Cap.  Fallon, 
Fire  Fighter."  Included  in  the  cast  are 
Florence  Allen,  Lafayette  McKee,  Al  Hart, 
Wilbur  MncCiaugh  ami  others.  The  cast  is 
now  complete 

Lew   Archer   to   Make   Film 
Debut  for  Christie 

The    vaudeville    star.    Lew    Archer,    will 

make  his  film  debut  as  one  of  the  Leading 

comedians  in  the  new  Educational-Mermaid 

"Creeps"    winch    will    be    released 

by  Educational  in  the  early  spring.    Archer 

uoi    lb,-    role   after   ho    had    favorably   im- 

ed  Norman  Taurog,  director,  who  had 

i   him  a  screen   test,  Phil  Dunham  will 

be  eo  starred  with  Archer,  and  the  support 

will  include  Stanley  Blystone,  Nita  Garvin, 

"Moonlight"  and  others. 


April    17,    1926 


1823 


inions  on  Current  Short  Subjects 


"  The  Radio  Detective  " 

(Adventure-Universal  Serial — Three 

Episodes) 

(Reviewed    by   M.    T.   Andrews) 

THOSE  fans  who  are  partial  to  serials, 
have  an  abundance  of  entertainment 
coming  to  them  in  this  Adventure-Universal 
production.  The  picture  is  a  screen  adapta- 
tion of  Arthur  B.  Reeve's  "Craig  Kennedy" 
detective  stories  published  in  "Boy's  Life," 
the  Boy  Scout's  Magazine.  The  picture 
offers  unlimited  possibilities  of  exploitation 
through  a  national  tie-up  with  the  Boy 
Scout's  organization,  since  the  hero  is  also 
scoutmaster  and  there  are  a  number  of  shots 
showing  the  life  and  work  of  this  civilian 
army  of  preparedness. 

The  story  is  woven  around  Easton  Evans, 
a  scoutmaster,  football  hero  and  radio 
wizard,  whose  marvelous  invention  "Evan- 
site"  promises  to  revolutionize  the  radio 
industry.  As  an  antithesis  there  is  the 
nefarious  radio  syndicate  which  employs 
"Prof."  Vario  and  his  henchmen  to  seize  the 
precious  invention  and  thus  to  make  them- 
selves the  sole  beneficiaries  of  the  vast  for- 
tune which  the  invention  would  bring.  The 
hero  is  assisted  by  his  friend  Craig  Kennedy, 
great  scientific  detective,  his  niece  and  his 
loyal  scouts.  The  initial  chapters  show  an 
abundance  of  thrills  in  hero's  realistic  fights 
with  the  malefactors,  especially  the  one 
where  he  falls  over  the  high  cliff  into  the 
sea  below. 

The  Cast 

Jack  Daugherty Easton  Evans 

Margaret  Quimby Ruth  Adams 

John  T.   Prince Craig   Kennedy 

Wallace  Baldwin Hank  Hawkins 

Howard   Enstedt Ken  Adams 

Jack  Mower Prof.   Ronald  Vario 

Florence  Allen Rae   Vario 

Director    William   Crinley 

Summary — Judging  from  the  first  three  epi- 
sodes there  is  every  indication  that  this  picture 
will  have  a  popular  following.  There  is  the 
Boy  Scout's  interest,  the  radio  theme,  besides 
the  generous  dose  of  customary  serial  action 
and  suspense.  Radio  fans  should  eat  this  one 
up.  

"'  Hearts  and  Showers  " 
(Pathe-Fable— One  Reel) 

ONE  of  the  best  cartoons  that  came  from 
the  pen  of  Paul  Terry.  Is  fairly  bub- 
bling with  clever  ideas  which  evoke  laughs  in 
thick  quantity.  It  is  spring  and  Esmeralda's 
thoughts  turn  to  love,  thus  she  neglects  the 
mice  infested  home  of  the  old  farmer  Al,  her 
boss.  He  is  enraged  and  chases  her  and  her 
lover  out  of  the  country,  but  on  returning 
home  he  finds  the  life  impossible  with  pesky 
mice  in  full  control,  and  regrets.  Just  then 
the  faithful  Esmeralda  returns  and  spreads 
terror  among  the  mice.  Farmer  Al  in  grati- 
tude accepts  Esmeralda's  husband  and  their 
twelve  doughty  kittens  for  his  own. — M.  T. 
ANDREWS. 


"Madame  Mystery" 

(Pathe — Two  Reels) 

(Reviewed    by   M.   T.   Andrews) 

THEDA  BARA  makes  her  debut  in  a  Hal 
Roach  two  reel  comedy,  one  of  the  best 
coming  from  that  studio.  Her  appearance 
in  the  comedy  field  has  been  extensively  ad- 
vertised, and  the  exhibitors  may  rest  assured 
that  her  first  offering  will  live  up  to  their 
expectation  in  every  sense  of  the  word.  The 
former  feature  star  is  surrounded  with  an  all 
star  comedy  cast  in  a  screamingly  funny 
yarn,  which  is  entirely  free  of  slapstick,  and 
abounds  in  unusually  good  direction  and 
photography. 

Madame  Mystery  is  engaged  by  the  Gov- 
ernment on  a  hazardous  mission.  She  is 
entrusted  to  deliver  to  New  York  a  sample 


of  a  newly  discovered  high  explosive,  and 
on  her  way  is  trailed  by  secret  agents  of 
another  country.  Two  starving  artists  des- 
perately in  need  of  money,  become  involved 
in  the  plot.  They  steal  the  tiny  package 
and  one  of  them  hides  it  in  his  mouth,  but 
scared  by  a  shot  he  swallows  it.  The  terror 
stricken  passengers  are  relieved  when  he  is 
inflated  to  the  size  of  a  balloon  and  lifted 
in  the  air  before  he  explodes. 
The  Cast 
Theda  Bara,  Jimmie  Finlayson,  Tyler  Brooke,  Fred 
Malatesta  and  Babe  Hardy.  Richard  Wallace 
directed. 

Summary — An  amazing  assortment  of  hilari- 
ous situations  and  clever  ideas  in  this  comedy 
should  please  even  the  most  critical  audience. 
A  sure  fire  gloom-chaser. 


"  Hooked  at  the  Altar  " 

(Pathe— Two  Reels) 

(Reviewed  by  Ediv.  G.  Johnston) 

HERE'S  one  of  the  very  best  Ralph 
Graves  two  reelers  ever  turned  out  of 
the  Mack  Sennett  studios.  It  clips  along 
from  start  to  finish  with  as  breezy  a  brand 
of  comedy  that  any  one  could  wish  for  and 
Graves  has  his  customary  excellent  support 
from  Thelma  Parr  and  Marvin  Lobach.  And 
then,  there's  another  Thelma — Thelma  Hill 
— who  certainly  adds  an  interesting  touch 
to  the  picture.  Unquestionably,  Miss  Hill 
is  a  natural  born  comedienne  who  handles 
her  role  remarkably  well  under  the  able  di- 
rection of  Wesley  Ruggles  and  Arthur  Rip- 
ley. The  story  concerns  the  complications 
which  enter  into  an  elopement  carefully 
planned  by  Ralph  Graves  and  Thelma  Parr. 
Graves'  stout  rival,  Marvin  Lobach,  attempts 
to  break  up  the  marriage  ceremony  by  en- 
gaging a  former  girl  friend  to  appear  at  the 
proper  moment  and  pose  as  Graves'  neg- 
lected wife.  Although  the  proceedings  are 
nearly  ruined,  the  ruse  fails  and  Ralph  finally 
manages  to  finish  the  ceremony. 
The  Cast 

Ralph  Graves,  Thelma  Parr,  Marvin  Lobach  and 
Thelma    Hill. 

Summary — A  scream  of  a  comedy  that  will 
more  than  get  by  in  any  house.  The  cast  is 
well  known  and  the  direction  is  excellent. 


44  The  College  Yell  " 
(Universal-Bluebird — One  Reel) 

HERE'S  another  Neeley  Edwards  one  reel 
affair  which  will  do  well  in  the  average 
program  house.  Edwards  is  again  supported 
by  Thelma  Hill.  Neeley  plays  the  role  of 
Goofus  McNutt,  who  on  the  way  home  from 
college,  meets  and  falls  in  love  with  a  charming 
young  lady  whose  car  has  run  out  of  gas.  They 
make  a  date  to  meet  in  a  park  the  same  after- 
noon. Arriving  at  his  home,  Neeley  finds  that 
his  father  has  already  picked  out  his  future 
wife  and  further  advises  immediate  marriage 
on  a  threat  of  cutting  off  his  allowance.  After 
several  unsuccessful  attempts  to  escape  the  im- 
pending ceremony,  Neeley  is  confronted  with 
the  girl  who  turns  out  to  be  the  lady  of  his 
choice.— EDW.  G.  JOHNSTON. 


44  Sky  Bound  " 

(Educational-Mermaid — Two  Reels) 

(Reviewed    by   M.    T.   Andrews) 

HERE'S  a  typical  Al  St.  John  two  reel 
slapstick,  crammed  with  gags  that  are 
familiar  to  his  followers.  However  for  the 
benefit  of  his  fans  Al  introduces  a  new  idea 
here,  and  elects  to  do  his  battle  with  vil- 
lains in  the  clouds,  on  top  the  wings  of  an 
airplane.  Al,  the  busiest  lazy  guy  in  town, 
is  hypnotized  and  transformed  into  a  bat- 
tling athlete.  He  routs  the  pair  of  crooks 
who  attempt  to  rob  the  safe  and  gives  them 
chase  in  airplane,  sets  their  machine  on  fire 
and    forces    them    to    land    back    in    prison 


whence  they  escaped.  The  opening  scenes 
in  the  country  store  are  only  mildly  enter- 
taining, but  with  the  appearance  of  hypnotist 
story  picks  up  in  comedy,  especially  when 
Al  is  so  absorbed  in  book  on  hypnotism  that 
he  jumps  off  the  high  bridge  into  the  river 
below  thinking  he  is  mounting  over  back 
fence  to  deliver  his  groceries.  Later  the 
airplane  fight  and  the  parachute  leap  pro- 
vide not  only  laughs  but  thrill  and  suspense 
as   well. 

The  Cast 

Al  St.  John.  Zelma  O'Neal,  Otto  Fries,  Phil  Dun- 
ham   and    Jack    Lloyd.     Supervised    by    Jack    White. 

Summary — A  boisterous  and  rather  crude 
comedy  but  offers  lots  of  slapstick  fun.  An 
average  St.  John  entertainment. 


'  Two  Lips  in  Holland  " 

(Fox — Two  Reels) 
(Reviewed    by   M.    T.   Andrews) 

A  COSTUME  farce  showing  the  fortunes 
of  Dutch  immigrants.  Ellis  Island 
and  picturesque  Holland  furnish  the  back- 
ground, while  the  comedy  is  supplied  by  a 
conglomeration  of  horseplay  which  though 
flavored  with  fun,  somehow  misses  fire.  The 
director  is  begging  for  laughs  in  a  number  of 
chase  scenes,  when  the  boy  tries  to  elude 
immigration  officials  and  land  with  the  girl 
on  U.  S.  soil.  But  a  villain  foils  their  efforts 
and  all  are  deported.  A  more  genuine  com- 
edy follows  toward  the  end  when  the  hero, 
who  is  locked  up  while  the  girl  is  being 
married  to  the  heavy,  escapes  and  by  a  sub- 
terfuge creates  panic,  steals  his  sweetheart 
and  after  a  hot  pursuit  they  elope.  Clever 
titling  and  a  more  effective  cast  would  im- 
prove this  picture  fifty  percent. 
The  Cast 

The    Boy Arthur   Housman 

The    Girl Edna    Marion 

The    Heavy Edward    Jamison 

Summary — Despite  Dutch  atmosphere  and 
quaint  costumes  the  gags  are  too  familiar  to 
evoke  laughs.  May  get  thru  with  a  strong 
feature  attraction  where  patrons  are  not  partic- 
ular. 


44  Quick  on  the  Draw  " 

( Universal-Mustang — Two-Reel 

Western) 

(Reviewed    by   M.    T.   Andrews) 

THIS  is  a  fine,  clean,  fast  moving  western, 
starring  Fred  Humes.  In  total  absence 
of  all  stock  heroics  rough  play  and  gun  fight- 
ing,  we   have   plenty    of   amusing    incidents, 

WZIN 


EXCHANGES 


NEW  Y0K14 

729.7.  AVENUE 

NEW  HAVEN 

ijoncaooujT 

BUFFALO 

257  F8AHKLIN  ST 

CLEVELAND 

600FILA  1)104. 

CINCINNATI 
ijroaoway  run  mot 

LOS  ANGELES 

1926  SOUTH  VEJflONT  AVE. 


BOSTON 

44CHUBCU  ST. 

PHILADELPHIA 

IJ19    VI NC       ST. 

DETROIT 

CUM  EXCUANGl  IJIK. 

CHICAGO 
ejisouruWMiASuAVE. 

PITTSBURG 

loi*  rows  ST. 

SAN  FRANCISCO 

i0900lO[N  GMC  AVE. 


1824 


Mot  i  on    P  i  c  t  u  r  c    N  ews 


brisk  action  and  a  peach  of  a  fight  at  the 
end.  The  above  qualities  backed  by  a  re- 
freshing story,  good  direction  and  fine  cast 
should  please  all  patrons  who  follow  two 
reel  westerns.  Fred  Huntley,  an  Arizona 
plainsman,  takes  Ada  Brisk,  the  pretty  school 
teacher,  to  school  when  her  flivver  breaks 
down.  A  blustering  stranger  masquerading 
as  Pecos  Dandy,  fastest  gun  fighter  in  the 
state,  forces  his  attentions  on  Ada.  Fred 
resents  this,  and  goes  away  crestfallen.  Next 
day  Fred  challenges  Dandy  to  a  quick  draw, 
proves  him  a  bluff,  then  bests  him  in  a  fist 
fight.  Sheriff  arrests  Dandy  for  bank  robbery, 
while  Fred,  the  real  Pecos  Dandy,  and  Ada 
are  left  happy.     William   Crinley  directed. 

Summary — A  splendid  cast,  jaunty  hero,  fasl 
action,  the  scenes  when  Fred  meets  the  teacher, 
when  he  challenges  Dandy  to  a  quick  draw, 
the  fight  and  the  telling  climax,  should  put 
this  one  over  in  all  neighborhood  houses. 


"Dog  Shy" 

(Pathe — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

HAL  ROACH  has  scored  another  two 
reel  comedy  hit  with  this  one  which 
features  Charley  Chase  and  Stuart  Holmes 
and  other  favorites  of  the  screen.  Appar- 
ently, this  is  further  evidence  of  Roach's  plan 
to  supply  exhibitors  with  the  addition  of  a 
prominent  star  to  a  well  balanced  cast.  So, 
call  in  your  publicity  man  again — and  tell 
your  electrician  to  get  busy — for  here's  one 
that  will  bring  your  patrons  back  for  more. 
It  sparkles  all  the  way  through  with  just 
about  as  high  grade  comedy  as  any  one  will 
want  to  witness.  Charley  Chase  is  cast  in 
the  most  prominent  role — however,  Stuart 
Holmes  teams  up  with  him  in  great  shape. 
As  to  the  story — Charley,  who  has  been  "dog 
shy"  since  childhood,  is  chased  into  a  tele- 
phone just  vacated  by  Holmes  who  has  the 
role  of  the  fake  Duke.  The  receiver  is  off 
the  hook  and  at  the  other  end  of  the  line  is 
the  girl  who  is  trying  to  avoid  marriage 
with  the  supposed  nobleman.  She  tells  her 
troubles  to  Charley  who  gains  entre  to  her 
home  in  the  guise  of  a  butler.  A  scream  of 
a  scene  follows  when  Charley  is  given  the 
task  of  washing  a  pet  dog  called  "Duke." 
Charley  siezes  the  real  Duke  instead  of  the 
dog.  Events  follow  which  reveal  the  pseudo- 
duke  and  Charley  gains  the  good  graces  of 
the  family  and  a  fiance.  Leo  McCarey  is 
credited  with  the  direction. 
The  Cast 
Charley  Chase,  Stuart  Holmes,  Mildred  June, 
Josephine   Crowell  and   William   Orlamond. 

Summary — A  sure  fire  comedy  attraction 
with  a  strong  aggregation  of  players.  Play 
up  the  prominent  names  and  bill  this  one  as 
an   added   attraction. 


"  Raisin'  Cain  " 
i  Educational-Juvenile — Two  Reels) 

(Reviewed    h\     M.    '/'.    Andrews) 

BUDDIE  is  the  hero  although  Big  Boy 
elicits  several  chuckles,  especially  when 
he  appears  dressed  up  for  the  evening  in 
father's  coat.  The  gang  engages  a  rival  team 
in  a  baseball  game;  last  inning  and  they  are 
five  runs  behind.  They  hold  a  conference 
and  decide  that  unless  Buddie  comes  to  their 
assistance  with  his  Babe  Ruth  stick,  they 
are  doomed  to  defeat.  The  gang  calls  on 
Buddie  who  is  kept  sick  in  bed  by  an  old 
"doc,"  and  he  sneaks  out,  knocks  a  homer 
and  returns  to  bed  before  anyone  discovers 
his  absence.  Later  he  repeats  the  process 
but  is  hit  by  a  tomato  and  when  the  "doc" 
sees  his  face  he  thinks  Buddie  has  smallpox, 
consequently  the  whole  gang  is  quarantined 
in  Buddie's  house.  Here  the  mischievous 
kids  raise  havoc  in  the  family  bathroom, 
dress  up  for  the  masquerade  and  play  pranks 
on  the  butler,  with  amusing  results. 
The  (  a-l 
Bi(j  Boy,  Buddie,  Bonnie,  Jackie,  Bobbie,  Ginger 
and   Pal. 

I   the  Big 
-  at  their  best,  hut  entertaining  enough 
for    the    avera  am.       Youngsters    will 

delight  in  it. 


"  Mountain  Molly'O  " 

(Universal-Mustang — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

JOSIE  SEDGWICK  is  featured  in  this 
two  reel  western  which  affords  this  lady 
an  excellent  chance  to  demonstrate  her 
equine  feats  and  prowess  with  the  rope. 
All  in  all,  Miss  Sedgwick  plays  the  part  of  a 
typical  "clean  up"  man  on  a  villain-infested 
ranch,  with  a  deftness  comparable  to  the 
hero  of  any  Western  melodrama.  As  Molly 
Mallory,  a  Hollywood  actress  on  a  vacation — 
and  with  a  wig  covering  her  blond  curls,  she 
takes  a  position  on  a  ranch  where  a  trio  of 
"Bad  Men"  are  the  cause  of  considerable 
trouble  to  a  ranch  owner  and  his  sister. 
Molly  thwarts  the  three  villains  in  their  plan 
to  hold  up  and  rob  the  weekly  pay  roll — 
chases  them  out  of  the  country — breaks  up  a 
romance  between  the  ranch-owner's  sister 
and  an  undesirable  suitor  and  brings  things 
to  a  close  by  bidding  good-bye  to  Holly- 
wood and  carrying  off  the  ranch-owner  as 
her  prize. 

Summary — A  pleasing  two  reel  Western 
comedy  with  Josie  Sedgwick  in  the  featured 
role.  Sutable  for  houses  where  they  like  the 
Western  type  of  show. 


Driven  mad  by  these  repeated  frustrations, 
Felix  readies  the  headquarters  of  the  weather 
man  and  turns  the  tables.  This  cartoon  is  amus- 
ing and  the  rain  and  cloud  effects  are  well 
done.   -EDW.  G.  JOHNSTON. 


*'  Say  It  With  Love  " 

(Universal-Century — Two  Reels) 

(Reviewed  by  Edw.  G.  Johnston) 

EDNA  MARIAN  is  the  whole  show  in 
this  two  reel  Century  comedy — her  droll 
actions,  quaint  expressions  and  exhibition  of 
slapstick  furnishing  at  least  ninety  percent 
of  the  entertainment.  However,  there's  a 
young  fellow  whose  name  does  not  appear 
in  the  synopsis,  who  is  entitled  to  the  rest 
of  the  honors.  As  to  the  plot — Edna,  a  poor 
girl  out  of  work,  finally  edges  her  way 
through  a  crowd  standing  in  front  of  a  sign 
outside  an  employment  agency.  One  offer 
attracts  her  and  not  having  a  piece  of  note 
paper,  she  writes  the  address  on  the  collar  of 
a  young  man  who  stands  near.  Her  memory 
at  fault,  she  follows  him  all  over  town  only 
to  find  that  the  house  she  seeks  is  his  home. 
The  pair  carry  their  attentions  too  far  and 
Edna  loses  her  position.  A  fire  occurs  and 
they  stage  an  elopement. 

Summary — A  very  fair  attraction  with  Edna 
Marian  as  the  featured  player.  Miss  Marian's 
brand  of  entertainment  will  please  the  average 
comedy  fan. 


"A  Swell  Affair  " 
(Universal-Blue  Bird — One  Reel) 

ARTHUR  LAKE  and  his  pal  Cuthbert  are 
rivals  for  the  hand  of  Thelma,  who  in 
order  to  get  rid  of  Cuthbert,  pretends  to  have 
the  mump-.  \rthur  hearing  of  this,  bandages 
his  face  and  making  believe  that  he  also  has 
I  lie  mumps,  gets  in  to  see  her.  In  the  mean- 
time Cuthbert  contracts  real  mumps  at  the 
hospital  ward  and  returns  to  sic  Thelma.  Just 
then  the  hou  i  is  quarantined  so  Cuthbert  en- 
a  long  period  of  convalescence  with 
Thelma,  to  whom  he  imparts  the  mumps,  while 
the  disconsolate  Arthur  is  obliged  to  watcli 
them  from  the  outside  through  th(  I 
window.  While  Ibis  comedy  is  not  particularly 
exciting,  it  offers  a  new  idea  which  is  cleverly 
carried  out.  has  det't.  sparkling  titles  and  is 
callable  acted  throughout  George  Summer- 
ville  directed.     M.  T.  ANDREWS 


"Felix  the  Cat  Weathers  the 

Weather  " 
(Ediiealional-Cartoon — One  Reel) 

ALT11'  IUGH  in  a  number  oi  Pa1  Sulli- 
van f  the  past,  the  im- 
pression may  have  been  that  Felix  led 
lor  life,  this  reli  a  es  his  doubll 
perhaps  many  times  double— existence.  This 
time  his  adventures  have  to  do  with  a  picnic 
which  ha  to  Mis.  Felix  and 
the  three  youngsters.     They  start   out   only  to 

the  weather  man  drive  them  back   to 
ter      with      thunder,      lightning      and      showers. 


"  So  This  Is  Paris  " 
(Universal-Bluebird — One   Reel) 

THIS  time  Neeley  Edward's  adventure's  are 
staged  in  Paris  where  enough  of  them 
occur  to  sufficiently  fill  a  single  reel  of  suitable 
entertainment  for  the  average  program  theatre. 
Thelma  Hill  plays  the  part  of  Nanette,  a 
vampish  creature  of  the  Montmartre  where  the 
sight-seeing  Neeley  is  finally  lured  to  a  dive 
frequented  by  the  "tower  four  hundred."  Here, 
Nanette  and  her  real  lover  whirl  through  the 
steps  of  the  Apache  dance  which  ends  with 
Nanette  being  hurled  to  the  floor.  Neeley  in- 
res  and  a  duel  results.  Nanette  fakes  a 
death  and  Neeley,  fearing  the  consequences, 
gives  up  his  bank-roll.  The  police  arrive  and 
our  hero  escapes  through  a  trap  door. — EDW. 
G.  JOHNSTOX. 


"  Pathe  Review  No.  14  " 
(Pathe— One  Reel) 

HARRY  CAREY'S  California  ranch  fig- 
ures conspicuously  in  this  issue  of  the 
Pathe  Magazine — and  shows  this  out-of-the- 
way  spot  where  Mr.  Carey  has  established  a 
trading  post  for  the  convenience  of  his  em- 
ployees and  the  natives  of  the  surrounding 
country.  Air.  Carey  is  an  experienced  cow- 
man and  is  shown  in  an  interesting  display  of 
his  ability  with  the  lasso.  The  next  chapter 
deaK  with  "Joe  Magee,"  the  trick  chimpanzee. 
Joe  is  uncannily  human  while  doing  some  of 
his  stunts  with  his  personal  attire.  The  reel  is 
concluded  with  a  pictorial  interpretation  of 
Richard  Henry  Dana's  "The  Pleasure  Boat." 
This  number  is  well  up  to  standard. — EDW. 
G.  JOHNSTOX. 


"  Pathe  Review  No.  16  " 
(Pathe— One  Reel) 

FIRST  part  of  this  review  shows  interesting 
shots  of  the  telephone  book  in  the  mak- 
ing. The  second  part  reveals  glimpses  of 
beauty  of  Berlin,  in  Pathecolor.  Stress  is  laid 
on  comparison  between  the  city  of  today  under 
republican  regime,  and  it*  ancient  militaristic 
glory  under  Kaiser.  The  shots  include  the 
views  of  the  Tiergarten,  the  Parliament.  Vic- 
tory  Monument,  Brandenburg  Gate,  Xational 
Museum,  Imperial  Palace  and  a  Cathedral. 
The  third  part  of  the  review  presents  Arcturus 
Expedition  to  Galapagos  isles.  There  is  a 
marvelous  shot  of  the  volcanic  eruption  of 
Mt.  Whiton,  which  sends  clouds  of  smoke  from 
the  submarine  lava  outlets.  Fadeout  of  Arc- 
turus  homeward   bound. — M.   T.    ANDRfAYS. 


"A  Couple  of  Skates  " 
(Universal-Bluebird — One   Reel) 

ROLLER  skating  furnishes  most  of  the 
action  in  this  N-l,  1  dwards  single 
reel  comedy  which  is  a  fair  example  of  slap- 
stick   work.      Thelma     Hill,    though    a    better 

edienne    than    a    fancy    skater,    gives    Ed- 

w arris    v 1     support.      Thelma's    hard    boiled 

dad  has  announced  a  roller-skate  race  for  the 
hand  of  bis  .laughter  and  the  two  contenders 
follow  lur  around  the  rink  and  out  to  the 
street  whi  '1   amusing    situations   d< 

when  they  become  mixed  up  in  the  traffic. 
Neeley  finally  wins  out  over  his  rival.-   EDW. 

fi  IHNSTON 


"  The  Men-5    Blacksmith  " 

(Pathe  Fable — One  Reel) 

P\U       TERRY'S      well      known     eh:, 
furnish   the   usual    number  of    laughs    in   this 
which   shows   lb'     "Id   man   in   the 
of  a  blacksmith  and  being  annoyed  bj 
mischievous     Thomas      Cat.       The     old     man 
mounts  a   wooden  horse  in  pursuit  of  his  pest 
and  they  are  all  eventually  yanked  into  the  air 

b\     a    kite.      The    Usual    acrobatic    stunts    follow. 

EDW    G   JOHNS  rON. 


April     17,     1926 


1825 


onal  News  from  Corresponden 


BH.  TRUMBULL  has  pur- 
•  chased  the  Dream  Theatre 
in  St.  Petersburg  and  is  having  it 
completely  remodeled.  New  equip- 
ment will  be  added  and  the  seat- 
ing capacity  will  be  increased. 

X.  V.  Darley,  manager  of  the 
Rivoli  in  Ybor  City,  has  been  in 
the  hospital  for  several  days  un- 
der going  an  operation.  Mr.  Dar- 
ley is  doing  nicely  and  is  expected 
back  on  the  job  in  a  few  days. 

The  Metro-Goldwyn  trackless 
train  spent  several  days  in  Tampa, 
and  made  quite  a  hit. 


Florid 


George  Alman,  representative 
in  North  and  Central  Florida  for 
First  National  Pictures,  was  a 
Tampa  visitor  this  week.  The  man- 
ager of  the  Atlanta  exchange,  C. 
R.  Beacham,  was  with  him. 

Another  victim  of  highwaymen 
was     Cecil    Fernandez,     who    has 


charge  of  the  projection  depart- 
ment of  (lie  two  11.  H.  Trumbull 
theatres  in  St.  Petersburg, 
lives  in  Tampa  and  makes  the  trip 
home  each  night,  a  run  of  about 
20  miles  over  the  Gandy  Bridge. 
One  night  last  week  a  car  passed 
him    in    a    lonely    spot,    and    then 


turned  directly  across  the  road  in 
front  of  him.  He  made  a  quick 
stop,  coming  right  up  to  the  other 
car,  and  was  greeted  by  a  gun  held 
out  from  the  side  of  the  car  by 
one  of  the  occupants.  Taken  so 
by  surprise  Cecil  had  no  chance 
to  get  to  his  gun  and  so  ol 
the  command  to  "stick  'em  up." 
Luckily  all  the  cash  he  had  with 
him  was  $5.50.  They  took  the 
li\>-  spot  and  laughingly  handed 
him  back  the  50c.  After  examin- 
ing the  box  of  films  he  had  in  the 
car   they   allowed   him    to   proceed. 


ew 


York  and  N 


<r  ~\r.i: 


r-.fi  "U 


r**v&**m 


ew  Jersey  ^ 


GEORGE  DILLON,  New 
York  exchange  manager  for 
Producers  Distributing  Corp.,  has 
been  promoted  to  the  post  of  Dis- 
trict Manager  for  that  organiza- 
tion. 

The  last  week  saw  two  more 
important  local  theatre  openings — ■ 
and  others  still  to  occur  the  lat- 
ter part  of  this  week  and  around 
the   middle  of   April. 

Sam  Berman  held  the  premiere 
of  his  Senate  Theatre  last  Tues- 
day and  an  unusually  representa- 
tive gathering  were  present  during 
the  ceremonies.  Mayor  "Jimmie" 
Walker  was  introduced  by  the  dis- 
trict leader  and  paid  special  trib- 
ute to  Mr.  Berman  whom  he  char- 
acterized as  "one  of  his  best 
friends."  Prominent  exhibitors 
and  exchange  men  who  were  pres- 
ent included  Chas.  O'Reilly,  John 
Mannheimer,  Charley  Moses, 
Messrs.  Rachmil  and  Rinzler,  Sol 
Raives,  Messrs.  Grobe  and  Nobel,, 
J.  McNamara,  Rudy  Saunders,  A.' 
Hirsch,  Pete  Harrison,  Stanley 
Hand  of  First  National,  William 
Raynor  and  Bob  Horn  of  Pathe, 
Chas.  Steiner,  Dave  Gross  and 
Bernard  Sholtz  of  Fox,  H.  Car- 
lock  of  Educational,  Perry  of  Re- 
nown, A.  H.  Schwartz,  Abe  Blum- 


stein,  Armand  Schenck,  Joe  Horn- 
stein  and  William  Gluck  of  How- 
ell's Cine  Equipment  Co.,  Max 
Fellerman  of  Pathe,  Henry  Nel- 
son, A.  Gould  and  William  Brandt 
— in  fact  the  entire  T.  O.  C.  C. 
were  on  hand  to  congratulate  Mr. 
Berman.  The  Senate  is  a  strictly 
modern  house  of  about  1200  seats. 

On  Monday  evening,  April  5th, 
Irving  Lesser  reopened  the  Strand 
Theatre  at  Rockville  Centre,  L.  I. 
and  the  event  was  a  social  affair 
in  every  sense  of  the  word.  Ernest 
Truex,  as  Master  of  Ceremonies, 
made  a  great  hit  with  the  audience 
among  whom  were  the  usual  rep- 
resentative gathering  of  exchange 
officials  and  well  known  exhib- 
itors. There  were  fifteen  stars 
from  the  screen  and  the  legitimate 
stage,  who  contributed  to  the  even- 
ing's entertainment — not  forgetting 
Rin-Tin-Tin.  Mr.  Lesser's  Strand 
has  been  completely  remodeled 
into  a  beautiful  2000  seat  house. 

Loew,  Inc.  have  purchased  a  the- 
atre site  on  9th  Street,  between 
5th  and  6th  Avenues,  Brooklyn, 
where  they  plan  to  construct  a  3000 
seat  theatre.  An  old  Y.  M.  build- 
ing, which  will  be  torn  down, 
is  on  the  site  at  present.  This 
is  the   neighborhood  where  Harrv 


and  Max  Pear  hold  forth  with  sev- 
eral  smaller  houses. 

L.  Steinman,  a  New  York  ex- 
hibitor who  does  not  fear  even  th; 
strongest  kind  of  competition,  has 
another  theatre  under  construction 
at  Tremont  and  Daly  Avenues, 
Bronx.  Mr.  Steinman  also  man- 
ages the  Congress  at  149th  St.  and 
So.  Boulevard. 

On  the  heels  of  Dave  Gross' 
departure  from  the  local  Fox  ex- 
change where  he  has  successfully 
filled  the  position  of  Sales  Man- 
ager under  Harry  Buxbaum  for 
the  past  year,  comes  word  that 
Herbert  Kaufman,  also  one  of 
"Buxy's  Gang,"  will  join  the  War- 
ner Bros,  exchange,  and  will  have 
charge  of  N.  Y.  City  territory  as 
far  north  as  Poughkeepsie.  Kauf- 
man is  the  second  man,  who  under 
Dave  Gross'  tutelage,  has  secured 
a  more  lucrative  position.  Gus 
Solomon,  who  went  with  Red  Seal, 
is  the  other. 

According  to  a  recent  report,  the 
deal  involving  the  sale  of  The 
Odeon,  Annex  and  Roosevelt  The- 
atres to  Mayer  and  Schneider,  was 
consummated  this  week.  These 
houses  are  located  on  the  upper 
West  Side  of  New  York  City  in 
the  neighborhood  of  145th  Street 
and  were  the  property  of   Messrs. 


Jenell  and  Peckelner  The  total 
seating  capacity  of  these  three  the- 
atres will  run  around  the  10 
mark  and  mention  has  been  made 
that  other  circuits  had  recently 
sought  the  acquisition  of  these 
houses. 

Milton  Kronacher,  Pathe  sale- 
man  with  the  William  Raynor's 
New  York  exchange,  is  still  hold- 
ing by  a  safe  margin,  his  standing 
as  champion  of  the  entire  Pathe 
crew  in  the  U.  S.  A.  Kronacher 
has  accomplished  this  despite  the 
fact  that  he  has  been  on  the  siek 
list  for  several  months. 

Frank  Volk,  who  operates  the 
Tuxedo  Theatre  at  42nd  Street  and 
3rd  Avenue,  N.  Y.  City,  spent  an 
Easter  vacation  in  Atlantic  City. 
They  say  he  divided  his  time  be- 
tween athletics  and  attending  the 
Motion   Pictures. 

Eddie  Carroll  is  once  again  flash- 
ing Associated  Exhibitor  press 
sheets  in  the  eyes  of  New  Jersey 
Exhibitors.  Carroll,  who  used  to 
win  most  of  the  prizes  which  were 
offered  under  the  old  regime  of  As- 
sociated Exhibitors,  left  that  or- 
ganization a  short  time  ago  and 
went  with  Pathe.  Now,  he  is  back 
again  under  Phil  Meyer  of  the  N. 
Y.  exchange  where  he  can  be  de- 
pended upon  to  hit  the  bull's  eye. 


Detroit 


COL.  W.  S.  BUTTERFIELD 
is  hack  at  his  desk  after  six 
weeks  spent  at  the  Pancoast  hotel, 
Miami  Beach,  Florida.  He  is  as 
brown  as  a  berry  and  says  he 
never  spent  a  more  pleasant  vaca- 
tion in  his  entire  life.  He  had  his 
first  ride  in  a  brand  new  Packard 
car  a  few  hours  after  he  landed 
in  town,  which  he  had  purchased 
before  his  departure. 

Harlan  Starr,  Detroit  manager 
for  Educational,  will  be  among 
those  attending  the  company's  an- 
nual sales  conference  in  New 
York. 

Universal  Pictures  Corporation 
held  a  big  sales  convention  at  the 
Book  Cadillac  Hotel,  Detroit  a 
few  weeks  ago,  which  was  attend- 
ed by  Universal  branch  managers, 
salesmen,  exploitation  men  and  ac- 


cessory managers  from  Universal 
exchanges  in  a  half-dozen  mid- 
west exchanges. 

Bill  Hurlbut  of  the  Favorite 
Film  Co.,  and  A.  J.  Moeller  of 
the  American  Cinema  Association 
will  go  to  Columbus,  Ohio  this 
week  on   important   business. 

Jimmie     Minter,     general     man 
ager    of    A.    B.    C.    spent   the   last 
week  in  New  York  in  the  interests 
of  his  company. 

E.    C.    Beatty,    general    manager 
of  the   Butterfield  Circuit,   wa 
New  York  last  week  on  business. 

The  Community  Building.  Har- 
bor Beach,  in  which  there  is  the 
Community  Theatre,  was  almost 
completely  destroyed  by  fire  a 
few  weeks  ago.  The  theatre  is 
closed  and  there  is  no  telling  when 
it  will  open  again. 


\lex   Schrieber  is  back  after   a 
short   business  trip  to   Miami,   Fla. 

E.    C.    Hoadley,     who     re<  i 
purchased      the      Averill      Theatre- 
property  in  Averill,   Mich.,  is 
ting  ready  to  reopen  it. 

John  Morgan,  city  salesman   for 
Pathe.   will  welcome   his   wifi 
kiddies  to  Detroit  this  week.  They 
have   been   spending   the   winter   in 
various  Florida  cities. 

Robert  Peltier,  leading  exhibitor 
in  Mt.  Clements,  Mich.,  was  in 
Detroit  last  week  booking  new- 
product. 

\  ictor     Toft,     who    hails     from 
Omaha.    Neb.,    has    taken    a 
tion   with   Pathe  in  charge  of   the 
r  Department. 

Jimmie  Grainger,  general  sales 
manager  for  Fox  Film  Corp., 
stopped    off    in    Detroit    last    week 


jusl    long    enough    to    have    a 
with  manager   Frank  Drew. 


chat 


'youp  fu* 


220  WEST  42^  STREET 

NEW  YORK 

PHONE  Q 

chickepinc        ALLAfrA.  L0WNES 
-    2937  PRES.       a 


COSTUMES  FOR  HIRE 


PRODUCTIONS 

EXPLOITATIONS 

PRESENTATIONS 


BROOKS 


1437    Broadway 
Tel.   5580   Pen. 


1826 


Des  Moines 


Motion     Picture    New  s 


PERRY'S  Sunday  "movie" 
question  continued  to  lie  on 
the  table  of  the  city  council.  That 
body  has  indicated  it  is  not  ready 
to  take  up  the  question  of  acting 
upon  petitions  which  were  pre- 
sented. 

George  Naylor  has  been  made 
special  representative  for  Uni- 
versal and  will  work  out  of  the 
Chicago  office  with  M.  Alexander, 
division  manager. 

Mrs.  M.  A.  Graham,  who  owns 
the  Lyric  Theatre  at  Valley  Junc- 
tion, has  bought  a  new  spotlight 
for  her  theatre. 

Ben  Abrams,  special  representa- 
tive from  the  New  York  office, 
has  been  visiting  the  Universal 
exchange. 

C.  W.  Ross,  doorman  for  the 
Strand  Theatre,  Des  Moines,  was 
down  with  the  'flu  for  a  week.    He 


followed  Manager  Jess  Day  as  a 
victim  of  the  epidemic. 

The  Gem  Thea'tre  at  Charles 
City  has  been  equipped  with  a  new 
screen.  The  theatre  is  owned  and 
operated  by  the  Knights  of  Co- 
lumbus of  Charles  City.  The  Ex- 
hibitors Supply  Company  put  in 
the  new  equipment. 

Manny  Gottlieb,  manager  of  the 
Universal  office,  has  been  actively 
engaged  in  presenting  the  new 
program  of  pictures  to  the  exhibi- 
tors. 

The  Exhibitors  Supply  Company 
sold  complete  Mazda  equipment  to 
Alexander  Frank  of  Waterloo. 
The  equipment  was  bought  for 
one  of  Mr.  Frank's  theatres,  the 
Rialto  of  Waterloo. 

F.  C.  Aiken,  district  manager 
for  Pathe,  has  been  paying  the 
Des  Moines  branch  a  business 
visit. 


F.  E.  Walters,  exploitation  man 
for  Universal  in  this  territory, 
was  at  Ida  Grove  and  Carroll  last 
week   for   special   publicity  work. 

Charlie  Petersen  of  the  Wind- 
sor Theatre  at  Hampton,  was  in 
Des  Moines  for  the  Shrine  con- 
clave and  visited  M.  Swarz  at  the 
Premier  office. 

The  boys  of  the  Famous  Play- 
ers office  have  returned  from  the 
national  convention  at  Atlantic 
City. 

Webster  and  Nelson  are  open- 
ing up  the  Lincoln  Theatre,  Des 
Moines,  on  Easter  Sunday.  The 
theatre  which  was  previously  the 
property  of  Jake  Cohen,  who  owns 
the  Strand  Theatre  at  Ottumwa, 
was  bought  by  Webster  and  Nel- 
son of  Knoxville,  recently.  The 
Lincoln  Theatre,  which  plays  ex- 
clusively to  colored  audiences,  will 


show   with   a   program    of    vaude- 
ville and  'picture^. 

J.  E.  Flynn,  district  manager 
for  Metro-Goldwyn,  called  upon 
W.  E.  Bamford,  manager  of  the 
Des   Moines  office. 

Complete  Mazda  equipment  has 
been  bought  for  the  theatre  at 
Harvey,  Iowa.  The  Exhibitors 
Supply  Company  made  the  sale. 

Visitors  in  Movie  Row  were 
Eller  Metzger  of  the  Strand  Thea- 
tre Theatre  at  Creston,  J.  C.  Col- 
lins of  Perry,  W.  F.  Curtis  of 
the  Peoples  Theatre  at  Redfield, 
Mr.  and  Mrs.  Byron  Watson  of 
the  Grand  Theatre  at  Knoxville, 
John  Anderson  of  the  Princess 
Theatre  at  Boone,  Alexander 
Frank  of  Waterloo  and  Leo 
Moore  of  the  Majestic  Theatre  at 
Centerville. 


K 


ansas 


City 


DOWN  town  exhibitors  in 
Kansas  City  are  staging  a 
campaign  against  taxi-cab  drivers 
in  monopolizing  parking  space  in 
front  of  the  theatres  at  the  close 
of  performances,  causing  much 
annoyance  to  patrons  with  private 
cars.      The    police    have    been    re- 


quested in  solving  the  problem, 
which  is  becoming  more  acute 
each  week. 

The  Byers  Theatre  of  Excelsior 
Springs,  formerly  owned  by  R.  B. 
Christian,  now  is  under  the  man- 
agement of  A.  H.  Kloepper,  form- 
er  United  Artists  salesman. 


^^w<f>m.<s* 


TRAILERS  SFI I  SFATC 


^  'vA/cW'&y^  ^ 


THE 


ONLY 

TRAILER  SERVICE 

"WITH 

ACTUAL 

SCENES 

FRONf  THE  NEGATIVE 


Chicago,  ill.  New"Vork  City  LosAngeles,Cal. 

a-^SoWaUsliAve          i2bWcst  46*  St..        lc)n  So.V«iSiout  Av». 
I _ 1 


A  deal  was  completed  this  week 
whereby  the  Independent  Film 
Corporation  of  Kansas  City  pur- 
chased the  Standard  Film  Ex- 
change, also  of  Kansas  City.  Jo- 
seph Silverman  is  president  of  the 
Independent  Film  Corp.,  and 
Charles  Bessenbacher,  manager. 
The  consolidation  gives  Independ- 
ent a  large  assortment  of  inde- 
pendent product. 

Snowshoes  were  in  style  along 
Kansas  Citv's  movie  row  this 
week.  R.  E.  Churchill,  F.  B.  O. 
branch  manager,  after  giving  his 
desk  a  hurried  last  "once  over," 
left  for  Los  Angeles,  where  he 
will  attend  the  F.  B.  O.  sales  con- 
vention. 

C.  D.  Hill,  district  P.  D.  C 
manager,  was  a  Kansas  City  visi- 
tor, leaving  for  St.  Louis  later. 

A.  H.  Levy,  former  Fox  repre- 
sentative, has  joined  the  Educa- 
tional sales  staff. 

After  a  visit  with  Kansas  City 
state  right  exchanges,  Lou  Rodg- 
ers,  general  sales  manager  for  Ar- 
row Pictures,  left  for  Omaha, 
Neb. 

Spring  is  almost  here — and  A. 
H.  Chaffee,  First  National  cash- 
ier, has  purchased  a  marriage  li- 
cense. 

W.  E.  Truog,  assistant  district 
sales  manager ;  Harry  Taylor, 
branch  manager,  and  Rob  Gary, 
exploiteer,  all  of  Universal,  had 
to  hurry  to  catch  a  Chicago  train 
to  attend  the  Universal  Middle 
Western  sales   meeting. 

Hard  work  has  earned  W.  C. 
Haynes  a  promotion  from  city 
salesman  of  Universal  to  special 
representative. 

Ben  Taylor,  former  city  sales- 
man for  Fox,  has  succeeded 
Haynes  as  Universal  city  sales- 
man. 

E.  M.  Saunders,  western  sales 
manager,  and  J.  E.  Flynn,  district 
manager,  Metro-Goldwyn,  were 
K.msas  City  visitors. 

The  Paramount  branch  assumed 
a    vacant    appearance    with     Ben 


Blotcky,  branch  manager:  R.  C. 
LiBeau,  district  manager ;  Earl 
Cunningham,  exploiteer,  and  the 
entire  sales  force  attending  a  sales 
convention   in   Atlantic   City. 

Four  territorial  screenings  will 
be  conducted  before  a  price  sched- 
ule is  determined  on  First  Na- 
tional product  in  the  Kansas  City 
territory  in  the  future,  according 
to  William  Warner,  acting  branch 
manager. 

Clayton  Ashton  Jones  has  been 
appointed  manager  of  the  Educa- 
tional Branch  Exchange  at  Kan- 
sas City,  succeeding  Carl  Senning 
who  resigned  a  few  days  ago. 
Mr.  Jones  is  one  of  the  best 
known  film  sales  representatives 
in  the  Kansas  City  territory,  hav- 
ing worked  in  Kansas  and  west- 
ern Missouri  continuously  since 
1910. 

Lee  Jones  of  the  American 
Theatres  Company,  who  is  asso- 
ciated with  Jack  Truitt  in  the  op- 
eration of  several  Missouri  thea- 
tres, has  opened  a  business  office 
at  1120  Chambers  Building,  Kan- 
sas City. 

Lawrence  Lehman,  manager  of 
the  Orpheum  Theatre,  Kansas 
City,  who  underwent  an  operation 
at  a  Kansas  City  hospital  the 
other  day,  is  greatly  improved  and 
soon  will  be  able  to  return  to  his 
work,  it  was  said. 

Bruce  Fowler,  manager  of  the 
Newman  Theatre,  Kansas  City, 
has  literally  been  head-over-heels 
in  work  since  returning  from  the 
first  Publix  convention  in  Atlantic 

Among  the  out-of-town  exhibi- 
tors in  the  Kansas  City  market 
this  week  were:  L.  Brucnninger, 
I^awrcnce  Theatres  Company,  To- 
peka,  Kas. ;  O.  F.  Sullivan,  West 
Theatre,  Wichita,  Kas.;  T.  S. 
Wilson,  Casino,  Excelsior  Springs, 
M>>. :  Frank  Weary,  Farris  Thea- 
tre, Richmond,  Mo.;  Carl  Cum- 
mings,  Community  Theatre,  Gow- 
er,  Mo.;  William  Frazier,  Paola, 
Kas. ;  F.  W.  Meade,  Meade  Thea- 
tre, Kingman,  Kas. 


April     17 ,    19  26 


1827 


Salt  Lake  City 


CLYDE  H.  MESSINGER,  local 
manager  for  Educational,  is 
spending  a  few  days  in  Southern 
Utah. 

L.  J.  McGinley  is  expected  back 
to  the  Famous  Players-Lasky  ex- 
change here  within  a  few  days 
from  Atlantic  City. 

It  is  announced  that  Dad  Rand, 
owner  of  the  Isis  Theatre  here, 
will  attend  the  banquet  given  by 
the  F.  B.  O.  officials  in  Los  An- 
geles,  during   his   stay  there. 

Walter  S.  Rand  has  returned  to 
the  local  United  Artists  exchange 
after  a  trip  into  Idaho. 

Milton  Cohn,  Montana  repre- 
sentative for  United  Artists. 
leaves  this  week  for  all  points  in 
that  territory. 

Dave  Frazer,  district  represen- 
tative for  Producers  Distributing- 
Corporation,  is  in  the  Salt  Lake 
office  for  a  two  weeks'  stay. 


Al  O'Keefe,  branch  manager 
for  Producers  here,  is  back  from 
the  Idaho  territory. 

Harry  Kreiter  has  severed  his 
connection  as  salesman  for  Pro- 
ducers Distribution  Corporation. 

John  Ruger,  owner  of  the 
American  and  Orpheum  theatres 
at  Park  City,  Utah,  received  word 
while  attending  to  his  bookings 
along  the  row,  that  the  road  to 
Park  City  is  closed  again  due  to 
another  blizzard. 

J.  A.  Epperson  has  left  the 
local  Pathe  exchange  for  a  week's 
trip  into  Idaho,  according  to  E. 
H.  Smyth,  booker,  who  is  in 
charge  of  the  office  during  Epper- 
son's absence. 

R.  D.  Boomer,  local  manager 
for  Associated  Exhibitors,  is  now 
covering   Idaho. 

George  Lindsey  of  the  Star 
Theatres    at    Eureka,    Pavson   and 


\  ss.: 


STATEMENT  OF  THE  OWN- 
ERSHIP, MANAGEMENT, 
CIRCULATION,  ETC.,  RE- 
QUIRED BY  THE  ACT  OF 
CONGRESS  OF  AUGUST 
24,  1912, 

Of  Motion  Picture  News  published 
weeklv    at    Albany,    New    York, 
for    April    1,    1926. 
State    of    New    York 
County  of  New  York 

Before  me,  a  Notary  Public  in 
and  for  the  State  and  county 
aforesaid,  personally  appeared 
Wm.  A.  Johnston,  729  7th  Ave., 
N.  Y.  C.  who,  having  been  duly 
sworn  according  to  law,  deposes 
and  says  that  he  is  the  editor  of 
the  Motion  Picture  News  and  that 
the  following  is,  to  the  best  of  his 
knowledge  and  belief,  a  true  state- 
ment of  the  ownership,  manage- 
ment (and  if  a  daily  paper,  the 
circulation),  etc.,  of  the  aforesaid 
publication  for  the  date  shown  in 
the  above  caption,  required  by  the 
Act  of  August  24,  1912,  embodied 
in  section  411.  Postal  Laws  and 
Regulations,  printed  on  the  reverse 
of   this    form,    to   wit : 

1.  That  the  names  and  addresses 
of  the  publisher,  editor,  managing 
editor,  and  business  managers  are: 

Name  of  publisher,  Motion  Pic- 
ture News,  Inc.,  Post  office  ad- 
dress, 729  Seventh  Ave.,  New 
York  City;  Editor  Wm.  A.  John- 
ston, 729  Seventh  Ave.,  New  York 
City;  Managing  Editors,  J.  S. 
Dickerson  and  Oscar  Cooper,  729 
Seventh  Ave.,  New  York  City; 
Business  Manager,  Wm.  A.  John- 
ston. 729  Seventh  Ave.,  New 
York  City. 

2.  That  the  owner  is:  (if  owned 
by  a  corporation,  its  name  and  ad- 
dress must  be  stated  and  also  im- 
mediately thereunder  the  names 
and  addresses  of  stockholders 
owning  or  holding  one  per  cent  or 
more  of  total  amount  of  stock.  If 
not  owned  by  a  corporation,  the 
names  and  addresses  of  the  in- 
dividual owners  must  be  given.  If 
owned  by  a  firm,  company,  or 
other  unincorporated  concern,  its 
name  and  address,  as  well  as  those 
of  each  individual  member,  musl 
be   given.) 

Percy  S.  Alden,  729  7th  Ave., 
N.   Y.    C. ;   Motion   Picture   News, 


Inc.,  729  7th  Ave.,  N.  Y.  C. ; 
Carll  Tucker,  729  7th  Ave..  X.  Y. 
C. ;  Wm.  A.  Johnston,  729  7th 
Ave.,  N.  Y.  C. ;  Dorothy  Ovens 
Tohnston,  729  7th  Ave.,  N.  Y.  C. ; 
E.  Kendall  Gillett,  729  7th  Ave., 
N.  Y.  C;  Isabel  G.  Gillett.  729 
7th  Ave.,  N.  Y.  C. 

3.  That  the  known  bondholders, 
mortgagees,  and  other  security 
holders  owning  or  holding  1  per 
cent  or  more  of  total  amount  of 
bonds,  mortgages,  or  other  secur- 
ities are:  (If  there  are  none,  so 
state.)      None. 

4.  That  the  two  paragraphs  next 
above,  giving  the  names  of  the 
owners,  stockholders,  and  security 
holders,  if  any,  contain  not  only 
the  list  of  stockholders  and  secur- 
ity holders  as  they  appear  upon 
the  books  of  the  company  but  also, 
in  cases  where  the  stockholders  or 
security  holder  appears  upon  the 
books  of  the  company  as  trustee 
or  in  any  other  fiduciary  relation, 
the  name  of  the  person  or  corpora- 
tion for  whom  such  trustee  is  act- 
ing, is  given ;  also,  that  the  said 
two  paragraphs  contain  statements 
embracing  affiant's  full  knowledge 
and  belief  as  to  the  circumstances 
and  conditions  under  which  stock- 
holders and  security  holders  who 
do  not  appear  upon  the  books  of 
the  company  as  trustees,  hold  stock 
and  securities  in  a  capacity  other 
than  that  of  a  bona  fide  owner ; 
and  this  affiant  has  no  reason  to 
believe  that  any  other  person,  as- 
sociation, or  corporation  has  any 
interest  direct  or  indirect  in  the 
said  stock,  bonds,  or  other  secur- 
ities than  as  so  stated  by  him. 

5.  That  the  average  number  of 
copies  of  each  issue  of  this  pub- 
lication sold  or  distributed, 
through  the  mails  or  otherwise,  to 
paid  subscribers  during  the  six 
months  preceding  the  date  shown 
above  is  *  *  *  (This  informa- 
tion is  required  from  daily  pub- 
lications   only.) 

Wm.    A.  Johnston. 

Sworn  to  and  subscribed  before 
me  this  26th  dav  of  March, 
1926. 

R.  G.  Georce. 

(  My  commission  expires  March 
30,    1926.) 


Springville,  Utah,  was  an  exhibi- 
tor visitor  this  week,  as  was  C. 
M.  Stringham,  owner  of  the  Co- 
lonial Theatre  at  Ogden,  Utah. 

W.  H.  Rankin,  local  manager 
for  Warner  Brothers,  will  return 
from  the  Montana  territory  within 
a  few  days  according  to  K.  K. 
Pack,  booker  at  this  office.  G.  C. 
Jones  is  on  an  extended  trip 
through  Montana.  M.  F.  Keller  is 
working  the  nearby  points  out  of 
the  office  for  a  few  days. 

Claude  Hawkes,  Associated 
First  National  sales  representa- 
tive, came  in  from  Wyoming  and 
has  now  left  for  Southern  Utah. 

L.  A.  Davis,  manager  of  the 
local  F.  B.  O.  exchange,  has  left 
for  the  convention  in  Los  An- 
geles. 

John  Dewsnip,  owner  of  the 
Broadway  Theatre  at  Deseret, 
Utah,  has  been  lining  up  new  busi- 
ness along  Film  Row  recently. 


The  Peery  Brothers  of  the 
Egyptian  Theatre,  Ogden,  Utah, 
have  been  in  this  week  attending 
to   their   bookings. 

Branch  Manager  Mathew  Apar- 
ton  of  the  Universal  exchange 
here,  and  Jimmie  Beale  and  Tony 
Hartford,  sales  representatives, 
are  getting  ready  to  leave  for  Los 
Angeles  for  the  convention  v  which 
starts  April   5th. 

Branch  Manager  H.  Bradley 
Fish  of  the  Fox  exchange  here, 
made  a  flying  trip  into  Idaho  last 
week. 

Carsten  Dahnken  of  the  F. 
Dahnken  Company,  Incorporated, 
owners  of  the  American  Theatre, 
arrived  in  this  city  March  30th 
and  has  left  with  C.  F.  Montgom- 
ery, manager  of  the  American,  for 
Boise,  Idaho,  in  the  interest  of 
the  new  theatre  which  will  soon 
be  constructed  there  by  this  com- 
pany. 


1828 


M  o  t  i  o  n     P  i  c  i  it  r  c     News 


THE  Paramount  officials  of 
Minneapolis,  headed  by  A.  W. 
Nicolls,  district  chief,  are  back 
from  Atlantic  City  where  the 
spring-  convention  was  held.  The 
Minneapolis  branch  brought  back 
fifth  honors  in  the  national  contest 
recently  held  and  the  Sioux  Falls 
branch,  also  in  Mr.  Nicolls'  dis- 
trict, registered  third.  Fred 
Benno,  O.  M.  Cobb  and  Frank 
Thayer  of  Minneapolis,  brought 
back  prizes  as  100  per  cent  sales- 
men. Luther  Putnam,  exploited", 
9  i  also  a  prize  winner.  I.  R. 
Copeland  of  Des  Moines  also  re- 
gistered on  the  sales  prizes. 

Ray      Stewart,      Fox      salesman, 
drew    a   trip   to   Los   Angeles  with 
Sydney  Abel,   manager,  as  the   re- 
ward   for    his    good    work   in    the 
a    territory. 
Universal's    delegation    is    back 
from      the      Chicago      convention 
much   interested   in   the  company's 
profit    sharing    plan. 

Eph  Rosen,  branch  manager  in 
Minneapolis  for  F.  B.  O.,  is  on 
his  way  back  from  the  sales  con- 
v.  ntion   al    Los  Angeles. 


In  the  absence  of  Mr.  Rosen 
and  Max  Weisfeldt,  division  man- 
ager, Roy  Zimmerman  is  carrying 
tlie  heavj    burden  at  F.  B.  O. 

Al  Harris  of  Friedman  Film 
company    is    the    new    F.    B.    O. 

I ker    in    Minneapolis,    replacing 

Dave  Chapman  who  went  to 
Pathe   some   time  ago. 

Julius  Heilbron  of  the  Regenl 
theatre,   St.  Paul,   is  reported   ill. 

Charles  Clausen  of  Anoka  was 
a  visitor  along  film  row. 

Berl  Goldman,  F.  &  R.  booking 
manager,  will  be  back  at  work 
soon  after  this  is  read.  He  is 
making  a  rapid  recovery  from 
two   very   serious  operations. 

Ray  Coffee,  formerly  with  Uni- 
versal,  has  been  added  to  the  ship- 
ping department  of  the  Minneap- 
olis  F.   B.  O.  • 

Les  Davis,  manager  of  First 
National  in  Minneapolis,  took  a 
run  up  In  Alexandria,  Minn.,  for 
a   couple   i >f  days   last    week. 

Eddie  Gallinagh  of  the  Finkel- 
stein  &  Ruben  publicity  depart- 
ment in  Minneapolis,  is  coming  to 
be    Minneapolis'    own    special    pro- 


duction man.  Every  time  the 
amateurs  want  to  put  on  some- 
thing they  call  on   Fddic. 

\fter  an  illness  of  several 
weeks,  L.  Schwidelson  has  again 
taken  up  the  management  of  the 
Star  theatre  in  Sioux  City,   Iowa. 

The  Legion  theatre  at  Hull, 
Iowa,  has  been  reopened  by  Peter 
Luinstra. 

C.  F.  Swerman  of  Bangor, 
\\i-..  has  leased  the  Majestic 
theatre  to   Arnold  H.   Meier. 

By  turning  over  every  one  of 
its  downtown  theatres  in  Minne- 
apolis and  St.  Paul  for  religious 
observances  at  noon  on  Good  Fri- 
day, Finkelstein  &  Ruben  gave  a 
demonstration  of  the  kind  of  co- 
operation which  has  won  the 
company  worlds  of  good  "will 
among  the  church  people  of  the 
Twin  ( 'ities. 

Not  only  were  the  theatres  used 
on  that  day  but  two  of  them,  the 
New  <  iarrick  and  the  Shubert, 
were  used  every  noon  of  Holy 
Week   for  religious  gatherings. 

Fire  did  $4,000  damage  at  the 
Lotus    theatre,    Red      Fake      Falls, 


Minn.  W.  H.  Giltillan  owner,  re- 
ports. A  short  circuit  in  the  wir- 
ing is  believed  to  have  been  the 
cause. 

F.  B.  Thompson  is  about  to  let 

contracts  for  a  new  500  seal  thea- 
tre in  Brookings,  S.  D. 

Two  new  theatres  for  De  Pere, 

Wis.,  are  said  to  be  under  con- 
sideration by  Saxe  Amusement 
enterprises,  which  operate  the 
Grand  there. 

With  excavation  already  started, 
the      new       Finkelstein      &      Ruben 
theatre  at    Aberdeen,   S.    I).,    ij 
pected  to  be  ready  by  August  1. 

F.  &  R.  announce  remodeling 
for  the  State  theatre  at  Winona 
and  a  new  organ  for  their  Roches- 
ter,  Minn.,   theatre. 

Ray  and  John  Beck,  Elmer 
Ohlendorf  and  Ray  Wentz  have 
taken  over  the  Falke  theatre  at 
Remsen,  la. 

\lfred  U.  Erdman  has  turned 
the  Pastime  at  Stratford.  S.  D.. 
over  to  0.  W.  Tollesfson  and  A . 
Krueger,  who  reopened  it  April 
HI. 


THE  sympathy  of  readers  of 
this  column  is  extended  to  Mr. 
and  Mrs.  Austin  Interrante,  of 
this  city,  in  the  loss  of  their  ten- 
year-old  son  last  week.  Burial 
was   made  in   Brooklyn. 

T  II.  McCarthy,  of  Fair  Haven, 
a  well  known  exhibitor  in  the 
Lake  Champlain  section,  was  m 
town  during  the  week,  and  drove 
home  a  new  car. 

Frank  Green,  of  Castleton,  was 
on    Film    Row    during    the    week, 
and   stated  that  he  is  now  running 
theatre  three  nights  a  week. 
Bert  Stern,  of  New  York  City, 
:i   repn  sentative  for   Warn 
brother-,     was     mi      \lbanv     during 
the  week. 


Proctor's  new  theatre  in  Schen- 
ectady, which  has  been  in  course 
of  erection  for  nearly  a  year  now, 
is  expected  to  be  in  shape  for 
opening  during  the  latter  part  of 
\ueust. 

Harry  Seed,  new  manager  for 
Warner  Brothers  here,  journeyed 
up  to  Buffalo  last  week,  for  an  in- 
terview with  Walter  Hays,  who 
does  the  booking  for  the  entire 
Strand  circuit  of  houses. 

Ed   Hochstim,  is  now  connected 
with  Warner  Brothers  Albanj    ex 
change  and  will  replace  Ben  Smith 
in    covering    the    towns    along    the 
southern   tier. 

A.  T.  Thornton,  who  runs  the 
Walden    in   Williamstown,    Mass., 


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The  Molly  Mays  !    The  Molly  Mays  ! 
In  these  Violet  Mersereau  frolics  and  plays. 
Not  a  dull  second !    Assured  of  your  praise, 
The  Molly  Mays !     The  Molly  Mays  ! 


"$ 


Arthur  J.  Lamb  Productions 

Sole   Direction   of  Joseph   Levering 
Distributed  by   Cranfield   &   Clarke    (Inc.) 

729  7th  Avenue  New  York  City 


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was   in  town  during  tile  past  week. 

J.  II.  Maclntyre,  local  manager 
for  Famous  Players,  was  in  Sara- 
toga Springs  during  the  week,  in 
going  over  the  company's  product 
with  William  Benton. 

Chris  Marx,  who  owns  the 
Highland  and  Rialto  theatres  in 
Utica,  is  now  convalescent  from  a 
recent   operation   for  apendicitis. 

W.  H.  Linton,  who  is  building  a 
new"  theatre  in  Utica,  to  replace 
the  one  destroyed  by  fire  last 
year,  announces  that  his  new  house 
will  be  in  shape  to  open  on 
May  15. 

John  Augello,  of  Utica,  who  has 
just  built  a  new  theatre  in  that 
city,  to  replace  the  Family,  visited 
several  of  the  exchanges  here  dur- 
ing   the   past   week. 

It  looked  like  a  Film  Man's  con- 
\  i  ni ion  in  Utica  the  other  night, 
lor  among  those  in  town  were 
Ted  (  ("Shea,  Alec  Herman,  H.  C. 
Bissell,  Art  Goldsmith  and  George 
Goldberg,  .is  well  as  others  con- 
nected  with   local   exchanges. 

\l  i       Dennis    Regan,   who  opi  I 
ates  the   Star,   in  Greenwich,   was 
in   town   during   the   past   week. 

Alee  Papaj  anakos,  owner  of  the 
American      Theatre     in      Canton, 

]il. ins  to  s|„  n,l  noi  |,  ,han  eight- 
een months,  according  to  reports, 
.it   iii     formei    '•  >me   in  Gi  eece. 

J.     1 1     I  1<  inces    thai 

he  will  reopen  the  I  'pei  a  Hi  mse  in 
Lowville  on  Ma]  6  He  is  spend- 
ing considerable  monej   these  days 

ill     fitting     out     the    hoUSi 

installed  i 

as     well    as    a    new    booth. 

.  of   tlie   (  Iray- 

lin,    in   Gouverneur,    is   recovi 

•  ippi 

Mike  Kallet.  of  Rome,  is  in  the 
-.mi,   I,  al 

\  ic  \\  ai  veil,  oi  Massena,  is 
planning  to  put  other  new 


Cupid  entered  the  Universal  ex- 
change lure  last  week,  and  Miss 
Dorothy  Borrell.  a  billing  clerk, 
flashed  an  engagement   ring,  as  a 

result. 

Al  Bobbins,  of  Syracuse,  was  a 
guest  of  his  brother,  Xate,  in 
Utica,  during  the  week. 

The  Hudson  Theatre  in  Albany, 
owned  by  Julius  Berinstein,  had  a 
narrow  escape  last  week  from  fire, 
wlun  the  bakery  next  door  was 
destroyed   shortly  after  midnight. 

Burglars  entered  the  home  of 
Virgil  Lappeus,  manager  of  the 
Hudson  Theatre  in  Schenectady, 
last  week,  and  made  off  with  $928. 
The  money  represented  a  part  of 
the   receipts    from   the   theatre. 

W.  W.  Farley,  with  five  thea- 
tres in  Schenectady,  is  now  in- 
creasing his  newspaper  space  in 
that  city. 

Claude  Fish  owner  of  the 
American  in  Schenectady,  and  for 
two  years  president  of  the  bowling 
chilis  of  that  city,  presided  at  a 
banquet  last  Saturday  night,  at 
which  time  prizes  were  awarded 
[i  •    the  various  w  inners. 

Daylight  saving  becomes  effec- 
tive in  Albany,  the  last  week  in 
\piil.  much  to  the  dissatisfaction 
of  local  exhibitors. 

The     tiddlers'     o  mtest     and     the 

country  store  have  been  discon- 
tinued by  Edward  Walsh,  at  the 
\H'.,i!'.     Theatre    in    Schenectady, 

hut  amateur  nights  each  week  will 
^tinned  until  well  in 
\lter  a  short  and  uneventful 
career,  tin'  Broadway  Theatre  in 
Schenectady,  operated  h\  Hickey 
and  Roach,  closed  last  week,  but 
will  be  reopened  next   fall. 

The  Strand,  in  Carthage,  gave 
an  elaborate  fashion  show  this 
week.  Eoi  a  period  of  three  days. 
The  house  is  one  of  the  Schine 
circuit. 


April     17,     1926 


1829 


Buffalo 


GEORGE  CANTY  and  Tommy 
Hughes  have  resigned  from 
the  sales  staff  of  the  Pathe  ex- 
change. 

Despite  the  fact  that  last  week 
Building  Inspector  Eugene  J.  Mc<- 
Manus  of  Erie,  Pa.,  refused  to 
issue  a  permit  for  construction  of 
a  marquee  in  front  of  the  Prin- 
cess theatre  at  1109  State  street, 
the  work  was  authorized  in  a  per- 
mit issued  from  his  office  a  few 
days  later.  Grant  Harmon,  man- 
ager of  the  Princess,  appealed  to 
the  Erie  common  council  after 
McManus  had  refused  the  permit 
on  the  grounds  that  the  construc- 
tion was  not  in  accordance  with 
the  city  building  laws.  The  coun- 
cil   overruled    McManus'    decision. 

Henry  Spann  has  been  engaged 
to  draw  plans  for  the  picture 
theatre  which  the  Erie  Amusement 


company,  Jacob  Rosing,  president, 
will  build  at  887  Broadway,  Buf- 
falo. Architect  B.  Z.  Kalinowski 
is  preparing  plans  for  the  motion 
picture  theatre  to  be  erected  in 
Lackawanna,  X.  Y.,  by  M.  Moral. 

E.  J.  Smith,  general  sales  man- 
ager of  Associated  Exhibitors, 
i  wns  some  land  near  Williams- 
ville,  N.  Y.,  just  outside  Buffalo, 
on  which  gypsum  has  been  struck 
and  now  E.  J.  and  one  other  gen- 
tleman associated  with  him  have 
been  offered  much  gold  per  acre 
for  the  land.  Ed,  however,  has 
just  purchased  75  more  acres  in 
the  town  of  Williamsville  and  ex- 
pects to  make  Florida  realtors 
blush  with  shame  at  his  profits. 

Charlie  Fornessi  of  the  Seneca 
theatre  in  Seneca  Falls,  N.  Y.,  got 
a   hitch   on   a   Howell  truck  com- 


ing into  Buffalo  last  Tuesday,  but 
the  truck  burned  out  a  bearing 
and  Charlie's  arrival  was  some- 
what delayed.  But  he  couldn't 
kick  as  he  has  saved  railroad  fare. 
He  put  the  saving  into  one  sheets. 

J.  Emerson  Dickman,  Fox  film 
peddler  de  luxe,  took  a  chance  the 
other  night  and  visited  the  beauty 
parlor  operated  by  Mrs.  H.  E. 
Hughes,  wife  of  the  F.  B.  O. 
salesman.  "Emmy"  got  in  the 
electric  chair,  or  at  least  it  looked 
like  one  to  him  and  stood  for 
everything  until  the  operator  be- 
gan to  use  the  vibrator.  Right 
there  "Emmy"  went  up  in  the  air, 
hit  the  ceiling,  came  down,  paid 
his  $1.50  and  rushed  from  the 
place. 

The  circus  wagon  motor  truck 
which  did  valiant  exploitation 
service  for  the  Strand  in  Auburn 


is  now  doing  the  same  duty  for 
the  new  Kenmore  theatre  in  Ken- 
more,  also  a  Fitzer-operated 
house. 

Colonel  Howard  F.  Brink,  man- 
ager of  the  Buffalo  office  of  Edu- 
cational, is  now  in  New  York 
conferring  with  home  office 
officials.  The  colonel  is  having  his 
gas  wagon  painted  and  decorated 
in  preparation  for  the  spring- 
drive. 

The  worst  thing  that  came 
from  the  Paramount  pow-wow  in 
Atlantic  City  was  the  yellow  and 
black  striped  sport  coat  which 
Erne  Williams,  ad  sales  manager 
at  the  Buffalo  F.  P.-L.  office, 
sprung  on  the  exchange.  It  re- 
minded us  of  the  racket  made  by 
those  spring  drives  in  France. 


Seattle 


FOURTEEN  employees  of  the 
Famous  Players-Lasky  organ- 
ization attended  their  company's 
annual  convention  at  Atlantic  City. 
With  Manager  George  P.  Endert 
of  the  local  office  went  Royce 
Brown,  W.  E.  Nelson,  A.  A. 
Haley,  Morris  Segel  and  Harry 
Lanstrom.  From  Vancouver,  B. 
C.  went  William  Hauscher  and 
W.  R.  Marshall.  At  Portland 
this  group  was  joined  by  Mana- 
ger H.  Neal  East,  Harry  Law- 
rence, Al  Taylor,  Louis  Stang,  V. 
B.  Kenworthy  and  Vernon  Whit- 
comb. 

Old-timers  on  Seattle's  Film 
Row  had  the  pleasure  last  week 
of  greeting  a  Northwest  film 
pioneer  in  the  person  of  George 
Grombacher,  now  a  banker  in 
Cleveland.  He  is  a  brother  of 
Ray  Grombacher,  Spokane  theatre 
magnate,  and  a  visit  to  his  broth- 
er's territory  was  included  in  his 
visit  on  this  Coast. 

J.  L.  Spickett,  owner  and  man- 
ager of  the  Palace  Theatre  in 
Juneau,  Alaska,  spent  several 
days  in  this  territory  last  week, 
wdiile  en  route  to  Los  Angeles. 

Art  Aronson,  popular  member 
of  Seattle's  Film  Row  and  owner 
of  the  Western  Poster  Company 
of  this  city,  left  several  weeks 
ago  for  San  Francisco  where  he 
was  married  to  Miss  Rena  Sugar- 
man  of  that  city. 

Not  to  be  outdone  by  Mr.  Aron- 
son's  exploits,  •  Joe  Brady,  former 
owner  of  the  Good  Luck  Theatre, 
and  now  associate  owner  of  the 
Roycroft  Theatre  with  John  Danz, 
was  married  about  the  same  time 
to  Miss  Regina  Gonier  of  Port- 
land. The  ceremony  took  place  at 
the  home  of  Mr.  and  Mrs.  J.  M. 
Hone,  the  former  being  execu- 
tive secretary  of  the  M.  P.  T. 
O.  W.,  and  was  followed  by  a 
bridal  dinner  given  at  a  promi- 
nent local  cafe  by  John  Danz 
and  Mrs.  Danz.  Mr.  Bradt  is 
secretary  of  the  Seattle  Film 
Board  of  Arbitration. 

L.  K.  Brin,  Northwest  repre- 
sentative of  the  Warner  Brothers 
theatre  department  and  local  man- 
ager of   Warner's  Egyptian  Thea- 


tre in  this  city,  sailed  with  Mrs. 
Brin  last  week  for  Honolulu, 
where  they  expected  to  remain  for 
several  weeks.  They  were  accom- 
panied by  Mr.  Brin's  father  and 
mother-in-law. 

J.  H.  Zimmerman,  traveling 
auditor  for  the  Metro-Goldwyn- 
Mayer  organization,  arrived  here 
from  New  York  City  last  week. 

Fred  Mercy  of  Yakima  spent 
several  days  here  last  week  on  a 
booking  trip. 

Another  visitor  on  Film  Row 
was  Ray  Grombacher  of  the  Lib- 
erty and  Columbia  Theatres  in 
Spokane,  who  came  over  to  at- 
tend various  committee  meetings 
of  the  M.  P.  T.  O.  W.,  as  well 
as  arrange  future  spring  book- 
ings. 

Manager  Fred  G.  Sliter  of  the 
local  First  National  office,  and  Al 
Raleigh,  exploitation  and  public- 
ity director,  returned  to  their  of- 
fices last  week  after  several  days 
on  the  road. 

Alvin  A.  Bruce,  formerly  cov- 
ering the  Eastern  Washington 
territory  in  a  sales  capacity,  for 
Manager  James  Reilly's  local 
Universal  exchange,  last  week  an- 
nounced his  resignation  with  that 
company,  and  has  joined  the  sales 
staff  of  the  First  National  com- 
pany in  this  city. 

Frank  Morgan,  recently,  ap- 
pointed West  Coast  manager  for 
the  Associated  Exhibitors  com- 
pany, was  expected  to  pay  this 
city  a  visit  within  a  short  time. 

Paul  Gray,  Western  division  ex- 
ploitation manager  for  the  Pathe 
organization,  has  been  spending 
the  last  several  weeks  in  this  ter- 
ritory. 

R.  S.  Stackhouse,  manager  of 
the  Associated  Exhibitors  office  in 
this  city,  returned  last  week  from 
a  sales  trip  into  Spokane  and  East- 
ern Washington. 

The  year-old  son  of  A.  J.  Sul- 
livan, booker  and  office  manager 
of  Clarence  W.  Hill's  local 
Metro-Gold  wyn-Mayer  exchange, 
is  rapidly  recovering  from  a  case 
of  scarlet   fever. 

Reports  were  received  here  last 
week    from    the    Tacoma    Theatre 


Managers'  Association,  announc- 
ing a  Tacoma  Movie  Ball  to  be 
held  in  that  city  early  in  April. 

J.  B.  Reilly,  manager  of  the 
Universal  exchange  here,  was  the 
only    Seattle   manager    included   in 


the  January  Fire  Prevention 
Honor  Roll,  according  to  inform- 
ation received  last  week.  H.  Neal 
East  of  the  Famous  Players  ex- 
change in  Portland,  was  the  lead- 
ing   "fire-fighter"    in    the    Oregon 


Greater 
Movie  List 


1830 


Motion     Picture     News 


Philadelphia 


BEN  TOLMAS,  who  recently 
joined  Sierra  Pictures,  Inc., 
has  returned  to  Philadelphia  and  is 
acting  as  special  representative  for 
J  ><    I  ,uxe. 

Mike  Landow,  sales  manager. 
Ulric  Smith,  booker  and  Carl 
Suelke,  salesman,  were  elected 
members  of  the  Paramount  Hun- 
dred Per  Cent  Club  at  the  national 
convention  of  Famous  Players  re- 
cently held  in  Atlantic  City. 

Edgar  Moss,  Philadelphia  branch 
manager  for  Fox,  was  recently 
called  to  St.  Louis,  Mo.,  on  ac- 
count of  the  death  of  his  mother. 
who  was  74  years  old.  In  addition 
to  Mr.  Moss  she  is  survived  by 
four  sons  and  four  daughters. 
Charles  Zagrins  acted  as  branch 
manager  during  Mr.  Moss'  absence. 

Hillcr  Innes,  a  former  well- 
known  Harvard  athlete,  has  joined 
the  sales  force  of  the  Philadelphia 
branch  of  Film  Booking  Offices 
and  will  cover  territory  adjacent 
to    Philadelphia. 

Members  of  the  Philadelphia  ex- 
change of  Film  Booking  Offices 
tendered  Jerome  Saffron,  branch 
manager,  a  luncheon  prior  to  his 
departure  to  attend  a  conference  of 
branch  managers  in  Los  Angeles. 
Jack  McFadden,  assistant  branch 
manager,  served  as  master  of  cere- 
monies, and  presented  Mr.  Saffron 
with   an   appropriate  gift. 

Miles  Gibbons,  Philadelphia 
manager  for  Pathe,  Bill  Henan, 
branch  manager  for  First  National 
and  Gene  Marcus  of  Twentieth 
Century,  have  been  appointed  by 
the  Film  Board  of  Trade  to  serve 
as  exchange  members  of  the  Arbi- 
tration Board  during  April. 

on  the  completion  of  the  Fel- 
I'heatrc.  which  i  now  being 
ted    by    Charles    Shapiro    and 


his  associates,  the  house  will  be 
operated  under  the  direction  of  the 
Stanley  Company  of  America 
along  the  same  lines  as  other  in- 
dividually owned  theatres  which 
the  Stanley  Company  controls  in 
this  city  and  nearby  towns. 

The  East  Coast  Theatres  Co., 
of  which  Oscar  Neufeld  and  Sam 
Stiefel  are  the  proprietors,  has 
taken  an  eight-year  lease  with  an 
option  to  buy  of  the  Palace  The- 
atre, Coatesville,  Pa.,  formerly 
operated  by  H.  Neumans.  Jack 
Nugent,  who  has  been  a  member 
of  the  East  Coast  sales  force  for  a 
few  months  past  and  who  in  the 
past  has  been  manager  for  several 
Jersey  houses  for  East  Coast,  has 
been  appointed  resident  manager. 

Extensive  alterations  are  being 
made  in  the  offices  of  Producers 
Distributing  Co.,  at  1235  Vine 
street.  An  addition  is  being  built 
at  the  rear  of  the  building,  and 
the  projection  room  has  been  elim- 
inated, thereby  allowing  for  larger 
office  space  and  for  the  expansion 
of  the  poster  and  shipping  depart- 
ment. 

WILLIAM  HUMPHRIES, 
manager,  and  Joseph  Engel, 
assistant  manager,  of  the  Phila- 
delphia exchange  of  Producers 
Distributing  Cohporation,  attend- 
ed the  annual  dance  of  the  Jazz 
Bow  Club,  which  was  held  at  the 
Astor  Hotel,  New  York,  on 
March  26th. 

Mr.  nad  Mrs.  Jules  E.  Mast- 
baum  have  announced  the  engage- 
ment of  their  daughter,  Miss 
Louisette  Mastbaum,  to  Elias 
Wolf,  2nd,  son  of  Mr.  and  Mrs. 
Louis  Wolf,  of   Elkins  Park,   Pa. 

John  Evans,  who  has  been  con- 
fined to  his  home  for  several 
months,    on   account    of    illness,    is 


being  welcomed  back  to  his  old 
haunts  by  his  many  friends.  Mr. 
Evans  is  contemplating  making  a 
trip  to  California  with  Mrs. 
Evans,  and  expects  to  be  present 
at  the  M.  P.  T.  O.  of  A.  conven- 
tion in  the  Golden  State. 

The  Theatrical  Ball  and  All 
Star  Show,  to  be  given  under  the 
auspices  of  the  Relief  Fund  of 
the  Theatrical  Stage  Employees 
Local  No.  8,  will  be  held  at  the 
Academy  of  Music  on  Wednesday 
evening,  April  7th.  The  grand 
march,  in  which  many  prominent 
theatrical  stars  and  motion  picture 
artists  will  participate,  will  start 
promptly  at  12  o'clock. 

A  fire  occurring  in  the  Opera 
House  Building,  Easton,  Pa.,  on 
March  26th,  did  considerable  dam- 
age to  the  lobby  of  the  theatre  and 
destroyed  a  store  of  theatrical 
supplies  belonging  to  Wihner  & 
Vincent,  who  recently  signed  a 
thirty-year  lease  on  the  building 
and  contemplated  making  im- 
provements to  cost  approximately 
S_'5(  1,000. 

C.  S.  Trowbridge,  formerly 
branch  manager  for  United  Art- 
ists, now  special  repsentative  for 
Al  Christie,  with  offices  in  New 
York,  was  a  recent  visitor  on  Vine 
Street. 

William  Schwalbe,  Jr.,  formerly 
a  salesman  for  First  National,  has 
been  appointed  sales  manager  for 
the  Flectric  Theatre  Supply  Com- 
pany, succeeding  Ralph  Binns, 
who  has  been  appointed  manager 
of  Warner  Brothers  Washington 
exchange. 

Joseph  D.  Tomar,  formerly 
with  Jack  Rosenthal,  has  taken 
over  the  Bell  Theatre,  31st  and 
Wharton       streets,       Philadelphia. 


Mr.  Tomar  is  one  of  the  veterans 
of  the  industry. 

Felix  Mendelssohn,  recently  di- 
vision manager  of  the  Metro- 
Goldwyn-Mayer  organization,  has 
been  appointed  manager  of  the 
Chicago  distributing  office  of  the 
company. 

C.  W.  Anthony  has  joined  the 
local  sales  force  of  Producers  Dis- 
tributing Company. 

Al  Rosenberg,  formerly  on  the 
sales  force  of  Independent  Pic- 
tures Corporation,  has  taken  a 
similar  position  with  Imperial 
Pictures. 

Plans  are  being  drawn  for  a 
new  2,000-seat  theatre  to  be  built 
on  Sixth  street,  Reading,  Pa.,  for 
X.  G.  Albert. 

Lewen  Pizor  has  taken  a  four- 
year  lease  on  the  Broadway  The- 
atre, 52nd  street  and  Greenway 
avenue,  Philadelphia,  owned  by 
Mrs.  Dora  Pelicose  and  Mr. 
Samuel  Bell. 

George  Dembow,  recently  ap- 
pointed manager  of  the  Robert  T. 
Kane  Productions,  was  a  recent 
vi-itor  in  Philadelphia. 

Vine  street  was  well  represented 
at  the  opening  of  the  new  Capitol 
Theatre,  Shamokin,  Pa.,  on 
March  25th.  Following  the  for- 
mal opening  of  the  theatre,  the 
guests  were  escorted  to  the 
Shamokin  Country  Club,  where  a 
buffet  supper  was  served.  The 
new  theatre,  which  seats  1,200,  is 
one  of  the  most  commodious  and 
thoroughly  equipped  houses  in  the 
central  section  of  the  state. 

The  Bellevue  Theatre,  2212  X. 
Front  street,  Philadelphia,  was  re- 
cently sold  by  the  Bellevue-Strat- 
ford  Amusement  Co.,  to  Mrs. 
Julia  Axler. 


KJextf   England 


IX    an   action     in    equity    in    the 
Massachusetts    Supreme    court. 
Judge  Carroll  has  handed  down  a 
-n  in   favor  of  the  Haverhill 
Strand    Theatre,     Inc.,     lessors    of 
the    Strand   Theatre   in   Haverhill, 
to     prevent     the     owners     of     the 
■  i    ■  iting      the 
i    inal  lease  was  exe- 
cuted   in    1915    for    ten    years   and 
renewed     for     another      period      of 
ten    years   in    a<  with   the 

terms    of    the    original    lease    at   a 
of     about     $200     per     week, 
rs    of    the    property    claimed 
the  property  hi 

r  repair  in  accordance  with 
the  lease  hut  a  master  who  first 
heard   the    case,     found    otherwise 

lit      need 

painting,      It    developed    that    the 
■  s   had   made   no  complaint   to 
the    1  i'     had     they 


tin  m  time  to  >make  such  repairs, 
In  me  the  finding  in  favor  of  the 
lessors  and  the  restraining  order 
to  the  owners.  The  court  found 
thai  the  value  of  the  plaintiff's 
leasehold  interest  was  approxi- 
mately SI  00,000. 

Division  Manager  Al  Blofsom 
of  Associated  Exhibitors,  New 
York  City,  was  a  visitor  to  the 
Boston  exchange  during  the  week. 

The  Strand    Theatre    in    Fitch- 
burg,    Mass.,    is   being  extensively 
redecorated    at    a    cost    of 
$4,000.        Some     remodelling     will 
also  bi     1  mi    b}    M  m  i  fer   Faulke. 

Theatre    Repair    & 
Boston,  ha  '  with  100() 

shares  of   no    par    value.       I 

i  I      Horsl 
maun  and   Ethel    M.  Young. 

Al     1  [urteau,  ishier 

for  Pathe  at  th 


has  the  sincere  sympathy  of  his 
host  of  friends  in  the  death  of  his 
little  son.  AI  is  also  laid  up  with 
a  severe  attack  of  the  grip. 

II.  M.  "Chubby"  1  U\  is  has 
joined  the  staff  of  Warner  Bro- 
thers and  is  assigned  to  cover  the 
Vermont    territory. 

Herbert  Higgins,  broker,  and 
cashier  at  the 
Pathe  exchange  bad  a  narrow 
escape  from  serious  injury  when 
and  new  sedan  was 
hit  amidships  by  a  large  sedan 
.Hid   completely   demolished. 

R.  J.   "Bob"   Murray,   for   some 
time    with    .Associated    Exhibitors, 
oined  Warner   Brothers  staff 
and    will    cover    Western    M 
chusetts. 

By  an  unusual  coincidence,  two 
Pathe  men  had  their  autos  stolen 
from  the  same  spot  within  a  week. 


EMPIRE   LABORATORIES   INC. 

723  Seventh  Ave.,  N.  Y.  Bryant  5437-5736 

DEVELOPING  AND   PRINTING    MOTION    PICTURE    FILM 


Frank  Ross,  city  salesman,  and 
Dave  Grover,  cashier,  are  trie 
Each  parked  his  car  near 
l.oeu's  State  theatre  and  both  cars 
were  gone  when  the  men  looked 
for  them. 

ob  Klein,  branch  manager 
for  Warner  Brothers,  Boston,  has 
resigned. 

Irving  Shiffin  i  the  we'd 

known  Xew   England  salesmen  for 

Fox,   is  at  the   Fenway    Hospital, 

on    where    he    underwent    an 

ation   for  appendicitis. 

It    is   rumored   that    1..   J.    Ilack- 

of     Producers.     I',...- 

xchange,  is  to  have  addition- 
al   territory    added    to    his    charge. 

Lloyd  Willis,  special  represent- 
ative of  the  Pathe  home  office, 
Xew  York  City,  has  been  in  Bos- 
ton a   few   days   on  business. 

R.   i      I   ropper,  branch   manager 
for    Pathe    in    Boston,    spent    sev- 
eral  dav  s    in    Xew    York    ( 
the    1 1  ce  during  the 

II.  i    manager 

of  Xew  England  for  Warner  Bro- 
thers, is  als,>  looking  after  the 
Xew  Haven  and  Albany  tcrri- 
tories. 


April    17 ,    19  26 


1831 


MAX  ROTH,  special  repre- 
sentative for  James  Grain- 
ger, general  sales  manager  for 
Fox,  arrived  in  Denver  from 
Omaha  last  Thursday.  While  here 
he  will  comple  negotiations  for  a 
new  building  to  be  erected  near 
the  present  location  of  the  Film 
Building. 

Gerald  Whitney,  popular  sales 
representative  for  the  Denver 
branch  of  Producers  Distributing 
,  Corporation,  had  a  very  serious 
operation  performed  last  Sunday 
night.  His  condition  was  very 
critical  immediately  after  the  ope- 
ration, but  he  has  shown  some  im- 
provement during  the  last  week. 
His  many  friends  among  the  ex- 
hibitors and  exchange  employees 
are  watching  his  condition  with 
much  anxiety  and  hope  he  will 
soon  be  on  the  road  to  complete 
recovery. 

A.  H.  Stewart,  manager  of  the 
Rex  and  America  Theatres  of  Cas- 
per, Wyoming,  was  a  visitor  in 
Denver  last  week,  transacting  busi- 
ness with  a  number  of  the  ex- 
changes. Mr.  Stewart  is  president 
of  the  Rex  Investment  Company, 
owner  of  the  theatres. 

Another  distinguished  visitor 
seen  along  Film  Row  was  James 
Lynch  of  Laramie,  president  of  the 


\\  j  i  iming  Theatre  Managers 
ciation,  owner  and  operator  of  the 
theatres    in    Laramie    and    one    of 
the  leading  sportsmen  of  the  com- 
munity. 

Eugene  Gerbase,  Associated  Ex- 
hibitors' manager,  arrived  back  in 
Denver  after  spending  a  week  visit- 
ing exhibitors  in  the  Black  Hills. 

C.  A.  Mulock,  owner  and  mana- 
ger of  the  Iris  Theatre  of  Ther- 
mopolis,  Wyoming,  made  one  of 
his  rare  visits  to  Denver,  trans- 
acting some  business  and  calling  on 
all   the  boys. 

G.  E.  Rosenwald,  UniversaPs 
Denver  branch  manager,  made  a 
short  trip  to  Colorado  Springs  and 
Pueblo  a  few  days  ago. 

Sidney  D.  Weisbaum,  manager 
for  F.  B.  O.  has  left  for  ban 
Francisco  to  attend  the  annual 
sales  convention  of  Film  Booking 
Offices  of  American  managers. 

Jack  Krum,  live  wire  manager 
for  United  Artists,  recently  spent  a 
week  visiting  exhibitors  in  Dead- 
wood  and  the  surrounding  South 
Dakota  territory. 

The  Denver  Joint  Arbitration 
Board  held  a  very  lengthy  and  in- 
teresting session  last  Friday  after- 
noon, at  which  several  important 
cases  were  disposed  of. 


The  grand  opening  of  the 
new  Broadway  theatre,  Pueblo, 
Colorado,  will  take  place  in  about 
ten  days.  This  theatre  will  con- 
tain about  750  seats  and  will  be 
Pueblo's  most  beautiful  and  up- 
to-date  house. 

Seth  Perkins,  district  manager 
for  Metro-Goldwyn-Mayer,  has 
just  arrived  in  Denver  from  Salt 
Lake  City.  He  will  be  in  Denver 
about  two  weeks  visiting  with  R. 
I  i  .arland,  local  branch  manager 
of  Metro. 

S.  B.  Rahn,  local  branch  man- 
ager for  Pathe,  returned  to  Den- 
ver Saturday  from  Colorado 
Springs  and  Pueblo.  Mr.  Rahn 
reports  a  very  successful  sales 
trip. 

J.  H.  Ashby,  First  National 
manager,  also  returned  to  Denver 
Saturday  from  a  sales  trip  to 
Western  Nebraska. 

A.  P.  Archer,  manager  of  the 
local  branch  office  of  Educational, 
has  announced  that  everything  is 
in  readiness  for  the  Educational 
convention  which  will  be  held  in 
Denver  April  19  and  20.  The 
Albany  Hotel  will  be  headquarters 
for  the  convention. 

Max  Roth,  assistant  to  James 
Grainger,    general     sales    manager 


for    Fox,    spenl    a  'lays    with 

-Mel   Wilson,  manager  of   the 
branch     of     his     exchange.     Mr. 
Roth    lefl      for     Salt      Lake     City 
Wednesday. 

G.  E.  Rosenwald,  Universal 
manager  of  Denver,  lei  I 
Angeles.  Cal.,  Friday  to  attend 
the  annual  sales  convention  of  the 
l  niversal  exchange.  He  will 
probably  return  to  Denver  in 
about  tw  o  weeks. 

Gene  Sherman,  manager  of  the 
Sunshine  theatre  of  Albuquerque, 
New  Mexico,  is  in  Denver  for  a 
short  visit  with  the  various  ex- 
changes. 

lack  Eaton,  manager  of  the 
State  theatre,  is  in  Xew  York 
transacting  business  and  confer- 
ring with  officials  of  the  Xew 
York  office  of  his  company.  He 
will  return  to  Denver  by  automo- 
bile. 

L.  Marcus,  district  manager  of 
Paramount,  is  expected  to  leave 
Salt  Lake  City  for  Denver  the 
first  part  of  next  week. 

Charles  Ernst,  manager  of  the 
Palm  theatre  of  Pueblo,  Colo.,  is 
visiting  the  exchanges  in  D< 
this  week  and  making  arrange- 
ments for  future  service  for  his 
theatre. 

'<9 


LOUIS  SHIMON  and  William 
Shapiro  who  recently  leased 
the  Aurora  Theatre,  Sheboygan, 
Wise,  from  J.  O.  Schmidt,  re- 
opened that  house  on  April  3rd, 
after  completing  extensive  altera- 
tions. A  new  and  modern  stage 
has  been  installed — a  new  front 
and  many  other  improvements. 
Messrs.  Shimon  and  Shapiro  have 
both  been  identified  for  the  past 
several  years  with  a  number  of 
successful  Milwaukee  theatres. 
Shimon  for  the  last  three  years 
was  assistant  manager  and  di- 
rector of  advertising  and  exploita- 
tion for  the  Milwaukee  theatre, 
and  Shapiro,  in  addition  to  being 
a  seasoned  theatrical  man,  is  also 
an  accomplished  musician  and  will 
introduce  to  Sheboygan  audiences 
the  best  of  Milwaukee's  musical 
talent  by  establishing  a  series  of 
guest  recitals.  As  to  their  policy 
in  connection  with  the  Aurora, 
Shimon  states :  "We  hope  to  win 
a  generous  following  by  present- 
ing the  ultimate  in  reliable  enter- 
tainment." 

Art  Roberts,  assistant  manager 
of  the  Milwaukee  office  of  F.  B. 
O.,  has  been  left  in  charge  of  af- 
fairs in  that  office  while  S.  H. 
Abrams,  the  manager  is  in  at- 
tendance at  the  sales  convention 
in  the  F.  B.  O.  studios  at  Holly- 
wood which  opens  April  1.  The 
local  manager,  in  company  with 
M.  J.  Weisfeldt  of  Minneapolis, 
F.  B.  O.  district  manager,  left 
Milwaukee  Saturday  to  join  other 
officials  at  Chicago  before  starting 
for  the  coast. 

John  W.  Heff,  manager  of  the 
Pastime  Theatre  at  Horicon,  Wis., 
deserted      his      managerial      duties 


long  enough  to  pay  a  hurried  visit 
to  local  film  exchange  houses  last 
week. 

B.  Kane  of  Sheboygan  Falls, 
manager  of  the  Falls  Theatre  in 
that  town,  was  another  visitor  at 
offices  in  Film  Row  recently. 

Manager  George  Levine  of  the 
Milwaukee  Universal  office,  and 
his  sales  staff,  have  resumed  their 
duties  after  spending  a  few  days 
in  Chicago  where  they  attended 
the  Universal's  sales  conference- 
held  in  the  Drake  Hotel  March  25 
to  27. 

William  Tracey,  formerly  with 
the  Producers'  Distributing  Com- 
pany's Milwaukee  office,  has  been 
appointed  a  member  of  the  F.  B. 
O.  sales  staff  and  will  work 
through  the  northern  Wisconsin 
and  upper  Michigan  territory.  He 
succeeds  M.  R.  Schreinbaum  who 
recently  resigned  his  position  to 
accept  a  similar  one  with  the 
Milwaukee  office  of  the  Fox  Film 
Corporation. 

J.  G.  Frackman,  manager  of  the 
local  exchange  of  Progress  Pic- 
tures, has  spent  a  great  deal  of  his 
time  in  recent  weeks  on  business 
visits  with  exhibitors  operating  in 
tow  lis  in  Wisconsin. 

Charles  Bauman,  manager  of  the 
Star  Theatre  at  Oshkosh  which 
was  damaged  by  fire  several  weeks 
ago,  was  in  Milwaukee  recently 
and  will  soon  reopen  his  theatre. 
While  here  he  visited  several  of 
the  local  film  exchanges  and  the- 
atre supply  houses. 

Mrs.  Henrietta  Eckart  of  the 
Palace  Theatre  at  Wisconsin 
Rapids,  transacted  business  at  a 
number  of  the  offices  along  Film 
Row   during   the  past   week. 


Mr.  and  Mrs.  S.  Olson  of  the 
Pastime  Theatre  at  Delavan  were 
also    among    the    out-of-town    ex- 


hibitors who  were  business  visitors 
of  Milwaukee  exchange  managers 
■  luring  the  past  week. 


Hold  dates  |f Of 


^,0^1 


;**: 


y-i 


Univer  s  al:s 

Greater 
Movie  List 


1832 


Motion     Picture     News 


KEITH'S  Palace  theatre,  in 
Akron,  a  new  house,  will 
definitely  open  April  19th.  Shows 
will  he  continuous  and  the  pro- 
will  be  mixed  pictures  and 
vaudeville.  The  house  has  2000 
seats. 

Christy  Deibel,  manager  of  the 
1  iberty  theatre,  Youngstown,  and 
national  golf  expert,  is  ill  with 
influenza. 

P.  J.  Wood,  secretary  of  the 
M.P.T.O.  of  Ohio  was  in  town 
last  week-end.  Wood  has  been 
making  a  tour  of  the  territory  in 
quesl    of    added    members. 

The  register  of  the  Film  Ex- 
change Bldg.  brought  to  light  the 
following  list  of  out-of-town  ex- 
hibitor visitors  for  the  past  week: 
A.  G.  Constant,  who  has  theatres 
in  East  Liverpool  and  Steuben- 
ville ;  Nat  Charnas,  whose  chief 
pastime  is  collecting  theatres  in 
Toledo;  Joe  Trunk,  the  fellow 
who  puts  'em  over  at  the   Strand 


theatre,  Youngstown ;  August  Ilg, 
whose  Ohio  theatre  in  Lorain  is 
one  of  the  prettiest  theatres  in 
the  territory ;  John  Kessler,  Al- 
hambra,  Canton;  Harry  Carl, 
Opera  House,  Ashland;  Arthur 
Dunlevy,  Strand,  Akron;  Messrs. 
Werner  and  Pfester,  of  the  Cres- 
cent theatre,  Hicksville,  and  the 
Happiness,    Sherwood. 

F.  G.  Nafus,  who  has  been  as- 
sociated with  John  Furrer  in  the 
ownership  and  management  of  the 
Rivoli  theatre,  Defiance,  has 
bought  out  Furrer's  interest  in 
the  theatre  and  is  now  operating 
it  alone. 

M.  C.  Barth,  who  is  well  known 
in  the  local  field  of  motion  pic- 
ture exhibition,  has  recently  pur- 
chased the  Glen  theatre,  Cleveland, 
from  N.  Gerson.  Barth  formerly 
had   the  Majestic. 

J.  Bronasky  is  the  new  owner 
of  the  Roma  theatre  in  Bellairc. 
He     recently     bought     the     house 


from  F.   E.   Childs. 

Albert  Horowitz  last  week 
bought  the  Castle  theatre,  7305 
\\  ade   Park  Ave.   from   M.  Mottl. 

Hats  off  to  William  K.  Selman 
of  the  local  Paramount  sales  force. 
He  is  enjoying  an  orgy  of  win- 
ning prizes.  He  just  came 
through  as  a  100  percenter  at  the 
national  convention.  He  also  won 
the  local  sales  contest. 

The  Board  of  Directors  of  the 
i  leveland  Motion  Picture  Exhib 
itors'  Association  will  hold  its 
next  regular  meeting  on  Tuesday 
of  this  week.  The  principal  topic 
of  discussion  is  ways  and  means 
to  attend  the  exhibitor  convention 
in  Los  Angeles.  From  present 
prognostications,  there'll  be  about 
two  car  loads  of  northern  Ohio 
exhibitors  to  join  in  the  general 
trend   westward   in  June. 

Al  Mertz,  local  Universal  ex- 
change manager,  has  received  Al 
Atkinson    back    into    the    fold    of 


the  local  sales  force,  and  has  taken 
on  George  Wilson,  formerlv  with 
Pathe. 

David  Blythe,  P.D.C.  home  of- 
fice representative,  paid  the  Cleve- 
land office  a  short  visit  last  week. 

Ward  Scott,  local  Fox  ex- 
change manager,  and  D.  S.  David- 
son, in  charge  of  city  sales,  are 
among  those  present  on  their  way 
to  California  to  attend  the  na- 
tional Fox  convention.  They  left 
1  leveland  on  Wednesday.  Roger 
Ferri,  in  charge  of  Fox  publicity 
in  this  territory  accompanied  them. 

Clifford  E.  A'my.  for  nine  years 
manager  of  the  Cleveland  branch 
for  Metro-Goldwyn,  is  going  to 
Buffalo  to  manage  the  Warner 
exchange  there. 

Mis.  Elizabeth  De«sez,  director 
of  the  Pathe  educational  depart- 
ment, was  out  here  last  week  and 
appointed  Brandon,  representative 
covering  Pittsburgh,  Philadelphia 
and    Washington,    I).    C. 


Houston 


BENNETT  'FINN  has  been 
named  manager  of  the  Pal  u 
to  fill  the  position  made  vacant  by 
Elliott  S.  Forman  who  left  last 
week  for  New  York.  Mr.  Finn 
has  been  in  Houston  for  two  sea- 
son  as  director  of  the  Palace 
'  5,  .mil  will  continue  in  this 
capacity. 

The  Cozy  Theatre,  built  during 

the  war,  has  changed   its  name  to 

I  ;  H  itre.  Charlie  Camp, 


manager,  announced  that  the 
policy  will  be  pictures  and  family 
musical    comedy   in   the    future. 

M.  Casper,  general  sales  man- 
ager of  the  Harcio  Motion  Pic- 
ture Industries,  Inc.,  which  will 
film  a  picture  of  Houston,  is  in 
town    for  a  short   business   trip. 

Sam  Miley  has  been  named  di- 
rector of  the  Royal  Theatre  Corn- 
pane,  succeeding  Virgil  Siner  who 
lias   gone   to    San    Antonio.      Mile} 


is     well     known     throughout     the 
south  as  a  director  and  a  comedian. 

Tom  Kelly  who  was  connected 
with  the  Majestic  and  Palace  The- 
atres early  in  the  season  has 
moved   to    San   Antonio. 

Bad   weather   has   again   delayed 
the  opening   of   the    Ritz   Theatre, 
which  was  set  for  Faster  Sunday. 
It  will  open  at  an  early  date,  how 
ever. 

M.     Silverlx  rg,     owner    of     the 


Crown  Theatre,  has  been  in  Gal- 
veston at  the  bedside  of  his  wife 
who  has  been  ill   for  several  days. 

Harve-Holland  Tent  Theatre 
have  moved  from  their  up-town 
location  to  the  4_'00  block  on  Har- 
risburg  boulevard. 

Lew  Cody  and  a  troupe  of 
Metro-Goldwyn  picture  players 
will  be  in  Houston  for  a  short 
visit  soon,  according  to  a  wire 
from   the  coast. 


Exploitation    for   "The    Van    on    the    Box"    at    the    Strand    Theatre,    Memphis,    is    shown    above.      The    presentation    teas    advertised    as    a    "Korkinp 

Komed)     KarnivaL"        1/    left    is    the    lobbj     display    with    the    clown    performer   on   liis   miniature    hieyele,   anil   at    the   right    is   the    boy   exhibiting 

the  buttons,  in  a  glasi  jar,  alleged  to  have  been  "laughed  off"  the  clothing    of  amused  witnesses   of   the   performance. 


April    17,    19  2  6 


1833 


CLASSIFIED  AD  SECTION 

RATES:  10  cents  a  word  for  each  insertion,  in  advance 
except  Employment  Wanted,  on  which  rate  is  5  cents. 


Wanted 

FAMILY  of  four  would 
take  full  charge  of  your  thea- 
tre —  manager,  operator, 
musician  and  ticket  seller. 
Fifteen  years'  experience. 
Will  lease  or  buy  small  thea- 
tre. Box  665,  Motion  Pic- 
ture News,  New  York  City. 

CAMERAMAN.—  Open 
soon  for  local  news  reel,  spe- 
cial stunts,  screen  prologues, 
exploitation,  amateur  photo- 
plays, contests,  etc. ;  want  per- 
manent place  ;  salary  basis  ; 
reliable  theatre  only;  own 
camera.  Address,  Rowe,  6855 
Vinewood,  Detroit,  Mich. 

MOTION  PICTURE 
PHOTOGRAPHER  at  lib- 
erty, desires  position  any- 
where. Have  my  own  cam- 
eras. Write  J.  H.  D.,  159 
Orchard  Street,  Elizabeth, 
N.  J. 

PIANIST  desires  engage- 
ment to  play  alone  evenings 
only,  in  picture  theatre  with- 
in commuting  distance  from 
New  York  City.  Box  680, 
Motion  Picture  News,  New 
York  City. 

WANTED.— To  rent  or 
buy  motion  picture  theatre. 
Give  full  particulars  in  first 
letter.  Mrs.  J.  Beucher,  2880 
Elston  Ave.,  Chicago,  111. 

WANTED.— Portable  ste- 
reopticon,  with  or  without 
slides.  Spot  cash.  Must  be 
cheap.  Lyric  Theatre,  Odell, 
Illinois. 

WANTED. —  To  lease  a 
good  theatre  or  take  job  as 


manager.  Have  had  twelve 
years'  experience.  Married. 
Can  give  best  of  reference. 
Address  E.  L.  Marquet, 
Opera  House,  Richwood, 
Ohio. 

WANT  to  lease  movie  the- 
atre 600  seats  or  over;  any- 
where in  State  of  Wisconsin  ; 
would  consider  house  some- 
what run  down,  or  will  buy 
interest  in  bona  fide  propo- 
sition where  owner  wishes  to 
retire;  all  replies  absolutely 
confidential.  Address,  Box 
660,  Motion  Picture  News, 
Chicago,  111. 

OPERATOR  and  electri- 
cian with  9  years'  experience 
in  large  houses ;  married ; 
wants  work  at  once.  W.  F. 
Ingalls,  313  So.  "B"  St., 
Oskaloosa,  Iowa. 

For  Sale 

SEVERAL  used  pipe  and 
pit  organs  of  standard  makes, 
completely  overhauled,  traded 
on  new ;  Page  organs ;  priced 
to  sell.  The  Page  Organ 
Company,  Lima,  Ohio. 

THEATRE  for  long  lease 
or  sale.  Fully  equipped  pic- 
tures or  road  shows.  Seating 
capacity  900.  Charles  Bell- 
inger, Findlay,  Ohio. 

PRICED  RIGHT  for  quick 
sale.  Theatre  fully  equipped, 
pictures  and  road  shows. 
Four  apartments,  store-room. 
Eastern  Pennsylvania  town. 
Box  675,  Motion  Picture 
News,  New  York  City. 

TWO  SIMPLEX  MA- 
CHINES, complete  with  mo- 
tors ;  fine  condition,  $300 
each ;  National  ticket-selling 
machine,  $50 ;  Brandt 
Changer  (cost  $100),  $25. 
Box  82,  Canton,  Ohio. 

FOR  SALE.  —  Beadle's 
dime  novels ;  invaluable  plot 
material.  James  Madison, 
544  Market  St.,  San  Fran- 
cisco. 

DEALERS.  —  Verascope 
stands  and  mechanisms ;  Edi- 
son supermechanisms  at  bar- 
gain prices ;  Gundlach  Radi- 
ant lenses,  new,  5^4,  5%  and 
7-inch  focus ;  value,  $45 ;  sell 
$15  each;  like  new  Klieg] 
plugs  and  pin  connectors,  5, 
15  and  30-ampere,  50  cents 
each.  Brinkman,  607  W. 
137th  St.,  New  York.  Mail 
only. 


lKs-ImHereAnofher  ^ogK  / 


MO  ORE 

I  REN  E" 


-LLOYD  HUGHES- 

CHULIC  MURRAY  -  GE0RSC  K  UTMUI 


It's  a  Hit! 

«e  BIG  WEEK! 


*  MiM^^^ 


^3 he  BAT*"""-  ?"■  >rB*''5  -.'. 


COLLEEN 

N00RE 


Colleen  £v 


With  a  popular  star  and  an  elaborate  fashion  sequence 
to  exploit,  exhibitors  found  at  their  disposal  ammuni- 
tion ivith  which  to  bombard  the  public  with  selling 
points  in  their  advertising  for  First  National's  "Irene," 
judging  from  the  representative  displays  gathered  from 
newspapers  and  shown  above.  These  theatres  whose 
ads  comprise  the  group  are:  Mark  Strand,  Albany; 
Mark  Strand,  Brooklyn;  Mainstreet,  Cleveland;  Walnut, 
Cincinnati;  Adams,  Detroit;  Circle,  Indianapolis,  and 
Pantheon,  Toledo. 


1834 


.1/  oti on     P  i  c  /  u  r  e     N  ■  w  s 


ME&ase  Reviews  of  Featm® 


The  Flaming  Frontier 

(Universal— 8829  Feet) 

(Reviewed  1  > >   <; -ge  T.  Pardy) 

A  GLORIOUS  super  Western  throbbing  with  dynamic  vitality, 
visualizing  the  stirring  days  of  L876  when  redskin  warriors 
still  battled  desperately  against  the  white  men,  and  the  news 
of  the  Custer  Massacre  senl  a  thrill  of  horror  throughoul  the  nation. 
Custer's  Lasl  Stand  is  the  big  punch  scene  of  a  picture  thai  glows 
with  color  and  realistic  action  which  reaches  its  stupendous  climax 
in  that  tragic,  never-to-be-forgotten  battle  on  the  Little  Big  Horn. 
The  photography  is  superb  from  lirsl  to  last,  offering  a  wealth  of 
beautiful  natural  settings,  the  grouping  and  handling  of  the  Sghl 
ing  scenes  could  no!  be  better  and  a  love  romance  of  which  Hool 
Gibson  is  the  dashing-,  hard-riding  hero  neatly  interwoven  with  the 
historical  theme.     Dustin  Farnum  gives  a  splendid  performance  as 

the  gallant  ill-fated  Custer  and  excellent   support    i-   provided  by  the 
talented  members  of  a  truly  all-star  east. 

THEME.  Western  historical  melodrama.  Deals  with 
days  of  1876,  Indian  fighting,  a  love  romance  and  Custer 
massacre  in  battle  of  Little  Big  Horn. 

PRODUCTION  HIGHLIGHTS.  Magnificent  photog- 
raphy, atmosphere,  continuous  thrills,  love  interest,  Gib- 
son's ride  for  aid,  battle  episode,  all-around  fine  acting. 

EXPLOITATION  ANGLES.  Bill  as  greatest  Western 
epic  of  this  particular  period.  Co-operate  with  educational 
centers.     Play  up  big  battle.     Feature  all-star  cast. 

DRAWING  POWER.  Any  house  should  pack  'em  in 
with  this  one- 

SUMMARY.  Sure-fire  box  office  hit.  A  great  film  in 
every  sense  of  the  word.  Splendidly  acted  and  directed,  ac- 
tion plus  all  the  way  up  to  scene  of  Custer's  Last  Stand 
and  crashing  climax.     Beautifully  photographed. 

THE    CAST 

Bob  Langdon Hoot  Gibson 

Betty  Stanwood Anne   Cornwall 

General  Custer '.  Dustin   Farnum 

Lucretia   Belden Kathleen    Key 

Lawrence  Stanwood Harold  Goodwin 

Senator   Stanwood George    Fawcett 

President  U.  S.  Grant Walter  Rogers 

Author  and  Director,  Edward  Sedgwick.  Photographed  by  Virgil 
Miller. 

SYNOPSIS.  Deals  with  days  of  1876,  when  politician  profiteers 
were  selling  whiskey  and  arms  to  the  Indians.  Bob  Langdon,  army 
scout,  gets  a  West  Point  appointment,  surrenders  it  to  cover  up 
scandal  in  which  Lawrence  Stanwood,  brother  of  Betty,  the  girl 
Bob  loves,  is  involved.  He  returns  to  Custer's  command.  Custer 
attacks  Indians  on  Little  Big  Horn,  is  outnumbered.  Bob  rides 
to  bring  reinforcements  which  fail  to  arrive.  Custer  and  his  men 
are   slaughtered.      Bob   wins    Betty. 


The    Flaming    Frontier 
(Universal) 
PRESS  NOTICE 
A     STUPENDOUSLY       real- 
■**"     istic    picture    dealing    with 
the  days  of  1876  in  the  wild  West 
and   the   Custer   Massacre — "The 
Flaming     Frontier,"    a    veritable 
epic    of    American    history,    into 
which  an  appealing  love  romance 
is  woven;  will  be  the  banner  at- 
traction   at    the    Theatre 

on  . 

Hoot  Gibson  plays  the  hero 
scout  who  after  being  expelled 
from  West  Point  for  shielding 
the  brother  of  the  girl  he  loves 
from  scandal,  rejoins  Custer's 
command,  and  rides  furiously 
thro  the  lines  on  the  fated  day 
of  the  massacre  in  an  attempt 
to  bring  aid  to  his  comrades.  A 
wonderful  film,  as  artistic  as  it 
is  thrilling. 

CATCH   LINES 

The  great  Super-Western  thriller,  a 
historical  picture  and  throbbing  realistic 
romance    no    one    can    afford    to   miss! 

"Custer's   Last   Stand!" 


•-    •  i  Ik 


The  Greater  Glory 

(First  National — Eleven  Reels) 

(Reviewed  by  Frank  Elliott  I 

E\  ERYONE  identified  with  the  making  of  this  production  may 
well  feel  proud.  The  producer-  claim  thai  it  took  a  year  t.> 
make  it.  The  result  proves  the  statement  nut  exaggerated. 
for  there  is  meticulous  care  evidenced  throughoul  in  an  effort  to 
obtain  realism  without  regard  for  expense.  Here  is  a  picture  of 
massive  sets  of  throng-packed  scenes,  of  luxurious  moments  in  the 
haunts  of  those  made  rich  by  the  misfortunes  of  others,  of  heart- 
tugging  sequences  depicting  the  sorrows  of  those  whose  lives  have 
been  shattered  by  war's  unrelenting  hand.  Superb  camera  work 
is  present  throughout,  especially  in  the  large  groupings,  m  the 
mobilization  shuts,  in  the  sky  ridings  of  the  horsemen  (remindful 
of  "The  Four  Horsemen")  and  other  allegorical  views.  While  Con- 
wax  Tearle  and  Anna  (X  Nilsson  are  acceptable  in  the  star 
much  credit  must  also  go  to  Lucy  Beaumont  who  gives  a  touching 
portrait  of  Tante  Tilde  and  May  Allison  a>  Corinne. 

THEME.  Romantic  drama  of  a  girl's  sacrifice  in  war- 
torn  Austria ;  banished  from  home  she  later  comes  to  the 
rescue  of  all  those  who  formerly  shunned  her. 

PRODUCTION  HIGHLIGHTS.  The  cafe  episode 
and  the  falling  of  Fanny  and  von  Hartig  from  balcony 
into  river. 

EXPLOITATION  ANGLES.  Play  this  up  as  a  real 
super-production.  Boost  Anna  Q.  Nilsson,  Conway  Tearle, 
May  Allison  and  other  well  known  stars. 

DRAWING  POWER.  Suitable  for  the  finest  every- 
where. 

SUMMARY.  An  elaborate  and  worth  while  offering 
which  paints  in  stirring  pictures  Vienna  life  before  and  after 
the  war.     Acted  by  a  notable  array  of  players. 

THE    CAST 

Tante    Ilde Lucy    Beaumont 

Fanny  Anna  Q.  Nilsson 

Corinne   May  Allison 

Gustav   Schmidt Jean    Hersholt 

Count  von  Hartig Conway  Tearle 

Lieut,  von  Hartig Thur  Fairfax 

Irma    Katherine    Chambers 

Based  on  Edith  O'Shaughnessy's  novel,  "The  Viennese  Medley." 
Directed  by   Curt   Rehfeld.      Photographed  by  John   Boyle. 

SYNOPSIS.  Fanny,  daughter  of  Austrian  aristocracy,  becomes 
outcast  from  family.  Reduced  to  scrubbing  woman  by  incident 
and  vicissitudes  of  war,  she  becomes  mistress  of  Gustav  Schmidt, 
who  has  become  rich.  Eventually  she  comes  to  aid  of  all  those 
who  cast  her  out,  when  they  are  reduced  to  starvation  by  war. 
Fanny  becomes  toast  of  Vienna  but  eventually  chooses  count  in 
preference  to  luxury  with  Schmidt,  when  former  returns  to  her. 


The    Greater    Glory     (First 
National) 

PRESS  NOTICE 

"HP  HE  GREATER  GLORY," 

*     will  come  to  the  


Hoot    Gibson,    featured    in    "The    Flam- 
ing   Frontier,"    a    Universal    production. 


Conway 
Greater 


Tearle.      featured 
Glory."       a       First 
production. 


n       "The 
National 


theatre,  commencing  . 

The  plot  of  this  massive  pro- 
duction deals  with  life  in  Vi- 
enna before  and  after  the  World 
war  and  relates  the  poignant 
heart  story  of  one  girl  who  was 
caught  in  the  swirling  eddy  of 
events.  It  is  a  tragedy  without 
tears,  a  conflict  without  arms, 
the  throbbing  atmosphere  of  war 
without  the  actual  field  of  action. 

Conway  Tearle,  Anna  Q. 
Nilsson,  Lucy  Beaumont.  May 
Allison,  Ian  Keith.  Jean  Hersholt 
and  Hale  Hamilton  are  just  a  few 
of  the  popular  players  who  in- 
terpret the  roles  in  this  dynamic 
drama. 

CATCH   LINES 

All  the  atmosphere  of  war's  cata- 
clysm without  a  single  war  scene.  A 
drama    of    the    war's    greatest    sacrifice! 

The  most  amazing  drama  of  all  time 
— one    whole    year    in    the    maki 


April     17,     19  2  6 


1835 


The  Gilded  Highway 

(Warners  Brothers— 6900  Feet) 

(Reviewed  by  George  T.  Pardy) 

RATHER  a  sorry  article  of  entertainment!  The  story  recalls 
the  old-time  stage  melodrama  at  its  sentimental  and  crudes! 
worst,  there's  a  fine  cast  in  evidence,  but  the  members  are  hope- 
lessly handicapped  by  the  awful  roles  they  have  to  struggle  with 
and  the  uncompromising  foolish  drift  of  a  superlatively  silly  yarn. 
Director  J.  Stuart  Blackton  certainly  hadn't  much  of  a  plot  to 
tackle  and  possibly  did  his  best  under  distressing  conditions,  but 
his  best  wasn't  enough  to  keep  interest  in  this  film  alive,  except 
in  spots.  It's  the  sort  of  picture  that  intelligent  audiences  will 
either  be  bored  by,  or  find  amusement  in  kidding  the  supposedly 
pathetic  situations.  Macklyn  Arbuckle,  always  an  accomplished 
artist,  furnishes  an  excellent  character  sketch  of  the  father  of  the 
fool  Welby  family,  Dorothy  Devore  is  good  to  look  at,  others  work 
hard  but  can't  achieve  much. 

THEME.  Melodrama.  Welby  family  comes  in  for 
money,  which  spoils  whole  outfit.  They  live  the  high  life 
until  broke,  later  repent,  parted  lovers  are  united. 

PRODUCTION  HIGHLIGHTS.  The  clean-cut  char- 
acterization of  old  Jonathan  Welby  contributed  by  Mack- 
lyn Arbuckle,  comedy  relief,  scene  where  Welbys  learn  of 
the  fortune  being  left  them.  The  parties.  Episode  in 
which  lovers  come  together  again. 

EXPLOITATION  ANGLES.  Harp  on  slogan  that 
''riches  don't  bring  happiness !"  Bill  as  melodramatic  ro- 
mance, stress  heart  appeal.  Feature  Macklyn  Arbuckle 
and  Miss  Devore. 

DRAWING  POWER.  May  get  by  at  daily  change 
houses,  or  as  half  of  a  double  bill. 

SUMMARY.  Dreary  mixture  of  forced  pathos  and 
melodrama.  Story  lacks  conviction,  leaks  maudlin  senti- 
ment. Acting  O.  K.,  but  roles  impossible.  Macklyn  Ar- 
buckle good  in  father  part.  Picture  won't  pass  critical 
patrons,  has  no  real  sympathetic  lure. 

THE   CAST 

Primrose  Welby Dorothy  Devore 

Jack    Welby John    Harron 

Jonathan    Welby Macklyn    Arbuckle 

Irene    Quartz Myrna   Loy 

Mrs.  Welby Florence  Turner 

Uncle    Nicholas    Welby Sheldon    Lewis 

Amabel   Price Andre   Tourneur 

Author,  W.  B.  Maxwell.  Director,  J.  Stuart  Blackton.  Photo- 
graphed by  Nick  Musaraca. 

SYNOPSIS.  Rich  uncle  dies,  leaves  money  to  Welby  family. 
Results  are  disastrous.  Young  Jack  Welby  abandons  Amabel,  girl 
he  is  engaged  to;  his  sister  quits  her  fiance  Hugo,  the  whole  family 
go  in  for  high  living.  In  the  end  when  broke,  they  come  to  their 
senses,  but  not  before  all  experience  considerable  grief.  A  faithful 
former  servant  who  runs  their  old  home  as  a  boarding  house  comes 
to  their  assistance.     The  lovers  are  reunited. 

The  Gilded  Highway   (Warner) 
PRESS  NOTICE 

A  DRAMA  of  surpassing 
heart  interest,  a  double  love 
romance  and  incidents  replete 
with  human  sympathy  are  the 
characteristics  of  "The  Gilded 
Highway"  featuring  Dorothy 
Devore  and  John  Harron,  sched- 
uled as  the  big  screen  attraction 

at  the  Theatre  on . 

The  narrative  deals  with  the 
fortunes  of  the  Welby  family,  a 
contented  lot  until  left  a  fortune 
by  a  rich  uncle's  will.  They  fol- 
low the  bright  lights  and  fast 
life,  Jack  Welby  forsakes  the  girl 
he  loves  and  his  sister  deserts 
her  fiance,  and  not  until  they  are 
broke  do  the  revelers  come  to 
their  senses.  In  the  end  the 
lovers  are   reunited. 

In  support,  Macklyn  Arbuckle, 
Myrna     Loy,     Florence    Turner, 
Sheldon  Lewis,  Andre  Tourneur. 
CATCH  LINES 

Wealth   brought   new  distractions,   but 

not   happiness,    for    Love   was    neglected 

but    triumphed    in    the    end ! 

Dorothy     Devore.     appearing     in     "The  When   Riches   flew   in  at  the  window, 

Gilded     Highway,"      a      Warner      Bros.         Love  flew  out  of  the  door,   thus  revers- 

production.  ing    the    old   proverb  I 


Kiki 


(First  National — 8299  Feet) 

i  Reviewed  by  George  T.  Pardy) 

THIS  film  version  of  David  Belasco's  big  stage  success  Looms 
up  as  ;i  worthy  successor  to  the  original  entertainment!  It 
gets  over  with  unfailing  zip  and  unbounded  merriment,  pro- 
vides .Norma  Talmadge  with  a  role  in  which  that  noted  star  shines 
resplendent  and  measures  up  as  a  comedy  that  will  delighi  fans  in 
general  and  register  rich  box  office  returns.  You  inner  gel  tired 
watching  the  antics  and  artful  plotting  of  this  Paris  street-girl 
heroine,  who  graduates  from  the  status  of  newspaper  peddler  to 
chorus  girl,  fixes  her  somewhat  tigerish  affections  on  a  theatre  man- 
ager, ousts  her  rival  with  impish  cunning  and  swarms  into  the 
finale  with  her  marital  quarry  safely  hooked.  Miss  Talmadge  is 
an  ideal  Kiki,  always  amusing,  but  manages  to  shade  the  humor  of 
the  part  with  a  touch  of  pensiveness,  like  the  genuine  artiste 
is.     Ronald  Colman  a  likeable  hero,  support  capital. 

THEME.  Paris  chorus  girl  falls  in  love  with  theatre 
manager,  has  star  actress  for  rival,  fascinates  him,  success- 
fully evades  plotters,  outwits  star,  gets  man. 

PRODUCTION  HIGHLIGHTS.  Excellent  theatrical 
and  Paris  atmosphere  and  settings.  Star's  work.  Scenes 
where  Kiki  drinks  too  much  champagne  and  fakes  a  cata- 
lepsy. 

EXPLOITATION  ANGLES.  Refer  to  successful 
Belasco  stage  production.  Bill  as  sparkling  French  roman- 
tic comedy.  Feature  Norma  Talmadge,  Ronald  Colman, 
Gertrude  Astor. 

DRAWING  POWER.  A  good  card  for  any  house,  large 
or  small. 

SUMMARY.  Has  universal  appeal,  a  merry,  madcap 
comedy,  with  great  French  atmosphere,  handsome  settings, 
smooth,  sparkling  action.  Norma  Talmadge  a  hit  in  role 
of  the  vivacious  Kiki.  Laughs  all  the  way.  Artistic  and 
commercial  success. 

THE   CAST 

Kiki    Norma   Talmadge 

Renal   Ronald  Colman 

Paulette    Gertrude    Astor 

Baron   Rapp Marc    MacDermott 

Adolphe   George  K.  Arthur 

Brule   William  Orlamond 

Pierre    Frankie   Darro 

Adapted  From  Stage  Play  by  Andre  Picard.  Director,  Clarence 
Brown. 

SYNOPSIS.  Kiki,  Paris  street  gamin,  graduates  from  news- 
paper-seller to  chorus  girl  and  incurs  enmity  of  Paulette,  star  and 
sweetheart  of  theatre  manager  Renal.  Latter  becomes  interested  in 
Kiki  and  a  battle  of  wits  and  counterplotting  takes  place  between 
her  and  the  star.  Baron  Rapp  persuades  Kiki  that  Renal  loves 
her  rival  and  she  is  about  to  elope  with  him  but  gets  wise  in  time. 
After  many  adventures  Kiki  triumphs  and  wins  Renal. 


Kiki    (First  National) 
PRESS  NOTICE 

TSJORMA  TALMADGE'S  lat- 
*-^  est  screen  success,  "Kiki," 
adapted  from  the  world-famous 
stage  comedy,  will  be  given  its 
local  premiere  at  the The- 
atre on . 

This  bright  and  charming  pic- 
ture with  its  wonderful  Parisian 
backgrounds,  sparkling  situations 
and  merry  romantic  theme  is  uni- 
versally admitted  by  the  critics 
to  be  one  of  the  season's  biggest 
film  hits  and  an  unqualified  tri- 
umph for  the  star.  Miss  Tal- 
madge portrays  a  vivacious  little 
Paris  gamin  who  graduates  from 
street  peddler  to  the  chorus,  fixes 
her  affections  on  a  theatre  mana- 
ger, plots  to  win  him  by  hook 
or  crook  and  does  so  despite  the 
frantic  opposition  of  a  leading 
actress  who  wants  him. 

CATCH  LINES 

Norma  Talmadge's  smiles,  wiles  and 
beauty  irresistible  in  the  pert,  fascinat- 
ing role  of  the  girl  who  pursued  and 
got  "her  man"  1 


jfr     *£&* 

1  -*?* 

1 

f          9t 

Norma    Talmadge,    star    of    "Kiki,"    re- 
leased through    First    National    Pictures. 


1836 


Motion     Picture     News 


The  Nut-Cracker 

(Associated  Exhibitors — Six  Reels) 

(Reviewed  by  Frank  Elliott) 

HERE'S  one  that  should  add  to  the  joy  of  the  nations.  And, 
incidentally,  it  will  help  put  Edward  Everett  Horton  up 
another  notch  in  the  ladder  of  popularity  for  here  he  equals 
his  work  in  "Ruggles  of  Bed  Gap,"  putting  over  a  thoroughly  enjoy- 
able portrait  of  a  hen-pecked  husband,  who  like  the  proverbial 
worm  turns.  The  feature  is  packed  with  laughs.  They  start  when 
Eoratio  is  discovered  with  another  woman  by  his  wife.  They  .-on 
tinue  as  the  hero  under  the  assumed  name  of  Pete  Peters  of  Peru, 
pretends  loss  of  memory  following  an  accident,  saunters  into  ;i 
broker's  office  and  cleans  up  by  buying  the  lowest-quoted  -lock  on 
the  board.  They  grow  louder  as  Pete  holds  a  reception  which  is 
attended  by  his  wife  whom  he  falls  in  love  with  hut  keeps  up  his 
new  role.  Then  conic-  the  hilarious  climax  in  which  the  wife  deter 
mines  to  make  Pete  "come  out  of  it,"  and  has  him  kidnapped  and 
rushed  off  to   his  former   home  where  three  surgeons  await  him. 

THEME.  Comedy.  Hen-pecked  husband  pretends  loss 
of  memory,  waxes  rich,  is  pursued  by  other  women  but 
again  falls  in  love  with  wife. 

PRODUCTION  HIGHLIGHTS.  Horatio's  dash  from 
home  and  his  awakening  in  hospital.  His  lucky  strike  in 
broker's  office.  The  arrival  of  wife  and  former  employer  at 
his  sumptuous  apartment.  The  chase.  The  kidnapping 
and  near-operation. 

EXPLOITATION  ANGLES.  Put  on  saxaphone  con- 
test. Tie-ups  with  music  and  book  stories.  Play  up  Ed- 
ward Everett  Horton,  Mae  Busch,  Harry  Myers. 

DRAWING  POWER.  Suitable  for  average  hou.se.  Will 
please  most  audiences. 

SUMMARY.  A  good,  clean  comedy  well  acted  and  at- 
tractively mounted.  Has  more  than  its  quota  of  laughs. 
Winds  up  with  a  whirlwind  finish.  Good  film  entertain- 
ment. 

THE   CAST 

Horatio    Slipaway Edward    Everett    Horton 

Martha    Slipaway Mae    Busch 

Oscar    Briggs Harry    Myers 

Isaac  Totten Thomas  Ricketts 

Julia    Totten Martha    Mattox 

Saki    George    Kuwa 

Hortense  Katherine  Lewis 

Author,  Frederick  S.  Isham.  Directed  by  Lloyd  Ingraham. 
SYNOPSIS.  Horatio  Slipaway  is  henpecked  at  home  and  abused 
at  office.  He  flees  from  home.  He  is  injured  by  street  car.  Awaken- 
ing in  hospital,  he  is  given  S500  to  settle  case.  He  pretends  he  has 
lost  his  memory.  Gives  name  of  Pete  Peters  of  Peru.  He  takes 
a  flyer  in  market  and  wins  fortune.  Takes  apartment,  furnished 
a  la  Peru.  Eventually  discovered  by  wife.  Threatened  with  opera- 
tion to  restore  memory,  admits  he's  Horatio.  Happy  reunion 
ensues. 


The   Nut-Cracker    (Associated 

Exhibitors) 

PRESS  NOTICE 

"LJ"  EADED  by  Edward  Everett 
■*■■*•  Horton  and  Mae  Busch,  an 
all-star   cast   will   appear    on    the 

screen,    commencing 

in  "The  Nut-Cracker," 

an  adaptation  of  Frederick 
Isham's  famous  story  which  is 
replete  with  excruciatingly  funny 
situations.  With  Horton  as  the 
hen-pecked  and  unhappy  husband 
of  Miss  Busch,  in  a  gingham 
apron  and  with  a  sharp  tongue, 
the  picture  begins  its  hilarious 
unreeling.  Mae  didn't  appreciate 
hubby  until  one  day  he  became 
rebellious,  left  home,  was  struck 
by  trolley,  pretended  loss  of 
memory  and  went  through  the 
hoax  with  the  most  unexpected 
and  mirth-provoking  results. 
You  bet  in  the  end  Mae  did  ap- 
preciate   him. 

CATCH  LINES 

You'll  find  him  living  everywhere — 
this  mild,  meek,  peaceable  person  who 
wants  to  be  left  alone  with  his  innocent 
hobbies — and  is  kept  in  torment  by  a 
wife  I 


Mae     Busch,     featured     in     "The     Nut- 
cracker,"     an      Associated      Exhibitors' 
release. 


The  Non-Stop  Flight 

(F.  B.  O.— Six  Reels) 

(Reviewed  l.\    M.  T.  Andrews) 

IT  was  inevitable  that  one  of  the  most  colorful  incident-  of  current 
times  should  find  its  way  to  the  screen.  Accordingly,  we  have 
here  the  famous  Non-Stop  Flight  of  the  U.  S.  Navy  giani  sea- 
plane, PN  9,  from  San  Francisco  to  Hawaii.  Emilie  Johnson  wrote 
a  story  of  drama  and  adventure  into  t he  great  ocean  passage,  and 
the  plot  is  not  altogether  plausible  or  commensurate  with  the  main 
theme,  which  deserved  more  dignified  treatment.  Alter  an  excep- 
tionally tine  first  reel,  where  the  director  shows  flashes  of  -kill  in 
introducing  characters,  the  action  slackens.  However,  the  big  rescue 
-ccnc  and  fight  with  Chinese  coolies,  plus  the  heart-gripping  open- 
ing and  smashing  climax  sustains  fairly  good  interest  throughout. 
Knute  Eriekson  give-  a  virile,  convincing  characterization  of  the 
Swedish  captain  Boh  Anderson,  a-  the  Swedish  mechanic  on  the 
l\\    !•,   almost    steals   acting   honors  with   Iiin   comedy. 

THEME.  Melodrama.  Story  of  adventure  is  woven 
into  Non-Stop  Flight  of  U.  S.  Navy  seaplane  PN  9,  dealing 
with  Chinese  smuggling  and  love  affair. 

PRODUCTION  HIGHLIGHTS.  The  excellent  photog- 
raphy and  fine  characterizations  by  Knute  Eriekson  and 
Bob  Anderson.  Fast  action  and  thrills.  The  fight  with 
Chinese  coolies  off  the  California  coast,  good  subtitles. 
Satisfactory  climax. 

EXPLOITATION  ANGLES.  You  should  be  able  to 
obtain  co-operation  on  picture  from  Navy  posts.  Refer 
to  newspaper  publicity  given  the  flight.     Stress  thrill  stuff. 

DRAWING  POWER.  Suitable  for  neighborhood  and 
smaller  houses. 

SUMMARY.  Offers  remarkably  fine  views  of  the 
famous  Non-Stop  Flight  executed  by  Navy  seaplane  PN  9. 
Weaves  in  not  particularly  strong  romance,  but  there  are 
enough  melo  thrills  to  keep  the  interest  alive.  Will  please 
average  fan. 

THE   CAST 

Lars    Larson Knute    Eriekson 

Anna    Larson Marcella    Daly 

Eric  Swanson Bob  Anderson 

Marie  Larson Virginia  Fry 

Jack  Nevers C.   Ogden 

Jan   Johnson Frank    L.    Hemphill 

Pilot Skiles  Ralph  Pope 

Author,  Emilie  Johnson.  Director,  Emory  Johnson.  Photographed 
by  Gilbert  Warrenton. 

SYNOPSIS.  Captain  Lars  Johnson  returns  from  voyage,  finds 
wife  missing,  supposes  she  has  eloped.  Bitter  against  world,  he 
turns  smuggler.  Twenty  years  later  U.  S.  seaplane  makes  forced 
landing  on  island.  Crew  finds  old  man  and  Larson's  daughter, 
Marie.  Nevers,  second  mate,  falls  in  love  with  Marie.  Latter  is 
claimed  by  Ah  Wing.  Fight  with  coolies  follows.  U.  S.  submarine 
comes  and  rescues  all  white  people. 

The  Non-Stop  Flight   (F.  B.  O.) 

PRESS  NOTICE 
»rp  HE  Non-Stop  Flight,"  deal- 
A  ing  with  the  recent  world- 
famous  voyage  of  U.  S.  Seaplane 
PN  9,  and  offering  a  story  rich 
in  romance  and  melodramatic 
thrills,  will  be  shown  on  the 
screen     of    the    Theatre 


Skiles    Ralph   Pope,   star  of   "The    Non- 
Stop   Flight,"  an    F.   B.   O.   production. 


The  narrative  deals  with  a 
Swedish  sea  captain,  who  sup- 
poses his  wife  to  have  deserted 
him  for  a  lover,  is  embittered 
against  the  world,  turns  smuggler 
and  is  the  unconscious  means  of* 
delivering  his  own  daughter,  of 
whose  identity  he  is  unaware, 
into  the  power  of  Chinaman  Ah 
Wing.  The  seaplane  makes  a 
forced  landing  on  an  island. 
Second  mate  Nevers  falls  in  love 
with  Larson's  daughter  Marie. 
A  fight  with  collies  follows  and 
a  rescue  achieved  by  a  U.  S. 
submarine. 

CATCH   LINES 

An  epic  of  Old  Ocean,  offering  some 
of  the  most  remarkable  and  realistic 
views   ever  filmed  1 


April    17,    1926 


1837 


Forbidden  Waters 

(Producers  Distributing  Corp. — 5333  Feet) 

(Reviewed  by  George  T.  Pardy) 

ALIGHT,  breezy  faree  comedy,  not  much  to  the  plot  but  plenty 
of  smoothly-flowing  swift  action,  snappy  situations  that  are 
real  laugh-getters,  all-in-all  a  picture  that  provides  pleasant 
entertainment  and  will  satisfy  a  majority  of  patrons.  The  director 
has  managed  to  deftly  inject  quite  a  few  thrills  into  the  progress 
of  events,  thrills  that  teter  you  on  the  tenter-hooks  of  suspense, 
even  though  the  spirit  of  burlesque  melodrama  lurks  in  the  back- 
ground. In  fact  Alan  Hale's  smart  direction  is  responsible  for 
holding  up  much  of  the  interest  of  a  slender  story,  aided  by  excellent 
work  of  principals  and  supporting  cast.  Priscilla  Dean  never 
looked  more  alluring  and  enters  into  the  role  of  Nancy  with  unfail- 
ing zest  and  keen  appreciation  of  its  humorous  opportunities. 
Walter  McGrail  gets  a  lot  of  fun  out  of  his  impersonation  of  the 
kidnapped  hubby,  other  performances  first  chop ! 

THEME.  Comedy.  Young  divorced  wife  gets  in  finan- 
cial trouble,  sends  for  ex-hubby,  accepts  his  aid,  saves  him 
from  designing  blonde,  remarries  him. 

PRODUCTION  HIGHLIGHTS.  Capable  direction 
and  clever  acting  of  principals  and  supporting  cast.  Motor- 
cycle cop's  pursuit  of  heroine,  chase  across  marshes,  kid- 
napping of  Austin  by  ex-wife,  mysterious  night  shooting. 
Grand  finale  on  island. 

EXPLOITATION  ANGLES.  Play  up  unique  notion 
of  divorced  wife  immediately  starting  campaign  to  regain 
hubby.  Bill  as  amusing  farce  comedy.  Feature  Miss 
Dean. 

DRAWING  POWER.  Good  for  any  house  where  star 
is  favored  or  light  comedy  holds  'em. 

SUMMARY.  Bright  farce  comedy,  presents  Priscilla 
Dean  in  alluring  role,  star  gets  all  the  humor  out  of  her 
part,  is  well  supported.  Lightly  constructed  plot,  but  well 
directed,  amusing,  puts  over  thrills,  registers  some  sus- 
pense.   A  likely  card. 

THE   CAST 

Nancy    Priscilla   Dean 

J.  Austin  Bell Walter  McGrail 

Nugget  Pete Dan  Mason 

Sylvester   Casson  Ferguson 

Ruby    De   Sacia  Mooers 

Detective   William  Smith 

Author,  Percy  Heath,  Director,  Alan  Hale.  Photographed  by 
Georges   Benoit  and  William   Coopersmith. 

SYNOPSIS.  Nancy  gets,  a  Reno  divorce  from  her  husband,  J. 
Austin  Bell,  is  afterwards  pinched  for  speeding,  has  no  funds  and 
wires  Bell  for  aid.  He  arrives,  pays  the  fine  and  falls  into  the 
clutches  of  a  clever  blonde  crook  girl  and  her  pal.  Nancy  fights 
to  prevent  Bell  being  ensnared  by  the  blonde  and  they  have  many 
advenutres  which  wind  up  on  Duck  Island  in  Forbidden  Waters, 
where  Nancy  and  Bell  are  again  united,  the  crooks  that  have  fol- 
lowed them   arrested  and  all   ends   happily. 

Forbidden    Waters    (Producers 

Dis.     Corp.) 

PRESS  NOTICE 

A  SPARKLING  farce  com- 
■**■  edy,  scintillating  with  wit, 
filled  with  snappy  situations  and 
starring  Priscilla  Dean,  is  that 
well-known  screen  favorite's 
latest  vehicle,  "Forbidden 
Waters,"  scheduled  to  be  shown 

at  the  Theatre  on . 

The  versatile  Miss  Dean  is 
seen  in  a  great  comedy  role,  that 
of  a  young  wife  who  finds  her- 
self in  financial  difficulties  im- 
mediately after  getting  a  divorce, 
and  has  to  appeal  to  her  ex- 
hubby  for  aid,  which  he  gives, 
with  the  result  that  she  is  moved 
to  protect  him  from  a  blonde 
adventuress  and  ends  up  by  re- 
marrying him. 

A  brilliant  supporting  cast  is 
in   evidence, 

CATCH  LINES 

Watch  for  the  great  chase  across  the 

marshes,    the   expose   of   the   crooks   by 

Priscilla      Dean,      star     of      "Forbidden         Nugget  Pete,  the  kidnapping  of  hero  by 

Waters,"      a      Producers      Distributing        his   ex-wife — some   of   the   big   thrills   in 

Corporation  release.  "Forbidden    Waters." 


His  Jazz  Bride 

(Warner  Brothers — 6900  Feet) 

(Reviewed  by  George  T.  Pardy) 

WITH  both  title  and  plot  shrilling  the  modern  note  sharplj 
this  picture  ought  to  fetch  'em  in  and  get  a  majoritj  3ati 
faction  vote.  The  main  theme  is,  of  course,  as  old  as  the 
jazz  age  itself  in  atmosphere,  and  marital  troubles  where  a  gaj 
young  wife  insists  on  stepping  about  and  spending  dough  lavishly 
have  been  a  fruitful  source  of  dramatic  material  long  before  films 
were  thought  of.  But  it's,  the  treatment  that  counts,  and  director 
Herman  Haymaker  has  given  the  fans  just  what  the  average  movie- 
goer wants  in  the  line  of  hectic  appeal,  hurry-up  action,  liquorish 
parties,  tidal  waves  of  passionate  love,  etc.  The  result  is  entertain- 
ment of  a  sort  that  can  be  depended  upon  to  score  decisive  box  office 
hits.  Marie  Prevost,  as  the  flapperish  spouse,  is  casl  in  a  role  suiting 
that  vivacious  young  person  in  every  detail,  Matl  Moore  is 
support  pleasing. 

THEME.  Jazz  drama.  Young  wife  joins  fast  set,  hus- 
band unable  to  restrain  her.  With  drunken  party  aboard 
steamer,  they  are  saved  when  ship  sinks.     She  reforms. 

PRODUCTION  HIGHLIGHTS.  Expert  direction, 
good  acting  by  principals  and  cast.  The  feverishly  fast 
action,  handsome  settings,  colorful  backgrounds  and  sets, 
jazz  appeal.  Scene  where  steamer's  boilers  explode  and 
hero  and  heroine  are  saved. 

EXPLOITATION  ANGLES.  You  can  promise  them 
a  real  zippy  story,  with  loads  of  jazz  stuff,  love  romances, 
color.     Play  up  steamer  explosion  thrill.     Feature  leads. 

DRAWING  POWER.  Has  universal  appeal,  good  for 
any  house. 

SUMMARY.  Well  directed  jazz  drama,  has  color  and 
swift  action,  puts  over  a  big  thrill  in  scene  where  steamer 
disaster  occurs.  Will  appeal  to  a  large  fan  majority, 
clever  treatment  varnishes  up  old  theme  with  great  success. 

THE   CAST 

Gloria    Gregory Marie    Prevost 

Dick    Gregory Matt    Moore 

Stanley    Wayburn John    Patrick 

Jim  Carewe Don   Alvarado 

May    Seymour Mabel    Julienne    Scott 

Alec  Seymour George  Irving 

Edward    Martindale Gayne    Whitman 

Author,  Beatrice  Burton.    Director,  Herman  Raymaker. 

SYNOPSIS.  Gloria  Gregory's  extravagance  causes  trouble  for 
her  husband  Dick.  She  is  influenced  by  a  chum,  May  Seymour, 
and  both  are  jazz-crazy.  Alec  Seymour  accepts  a  bribe  as  inspector 
and  passes  an  unsafe  steamer  as  seaworthy.  The  boat  is  put  in 
excursion  trade.  Gloria  is  aboard  on  a  trip  Dick  reaches  the  vessel 
and  tries  to  warn  the  captain  and  passengers  but  is  ignored.  The 
boilers  explode.     Dick  and  Gloria  are  saved.     She  reforms. 


"Hi 


Jazz    Bride"    (Warner) 
PRESS   NOTICE 


Marie    Prevost,    featured    in    "His    Jazz 
Bride,"    a    Warner    Bros,    production. 


TV/TARIE  PREVOST  and  Matt 
■"-*■  Moore  play  the  leading 
roles  in  "His  Jazz  Bride,"  the 
up-to-date,  colorful  drama  of 
youthful      married      life      which 

comes  to  the  screen  of  the 

Theatre  on  . 

Hectic  thrills,  joys,  comedy 
and  near  tragedy  are  all  included 
in  this  stirring  story  of  the 
flapper  wife  whose  disregard  of 
the  conventions  and  extrava- 
gance nearly  wreck  the  lives  of 
herself  and  loyal  husband. 
Marie  Prevost  has  never  been 
seen  to  such  great  advantage 
than  in '  the  character  sketch  of 
the  heedless  young  wife,  and  a 
smashing  melodramatic  punch  is 
scored  in  the  scene  showing  the 
sinking  of  a  steamer,  while  its 
reckless  passengers  dance  and 
drink. 

CATCH  LINES 

John  Patrick,  Mabel  Julienne  Scott 
and  George  Irving  play  important 
roles  in  this  greatest  of  modern  life 
dramas ! 


1838 


Motion    Picture     News 

POWER'S  DISTRIBUTORS  GIVE  POWER'S  SERVICE 


THIS  ADVERTISEMENT  SUGGESTED  BY 
UTAH    THEATRE    SUPPLY    COMPANY 


Power's  6-B  Improved  Projector 

with 

Power's  Incandescent 
Equipment 

The  proper  equipment  for  the  exhibitor  in  the  smaller  towns.  Very  eco- 
nomical, easy  to  operate  and  successfully  used  by  many  theatres  in  this 
territory.  May  be  purchased  on  easy  payment  plan  if  desired.  Write  for 
literature  and  information. 


Utah  Theatre  Supply  Company 

Large  Enough  to  Serve  You  —  Small  Enough  to  Know  You 

E.  D.  SMITH,  Manager 

Telephones:  Office,  Wasatch  7524  Nite  Fone,  Hyland  2695 

1 25  East  2nd  South  St.        P .  O.  Box  1 906         Salt  Lake  City,  Utah 


Power's  6-B  Improved  Projector 


with 


Powerlite    Reflector    Arc   Lamp 


With  this  low  intensity  reflector  arc  lamp,  the  same  or  better  results  can 
be  obtained  on  the  screen  with  20  amperes  in  comparison  with  the  old  style 
vertical  arcs  at  75  amperes.  Automatic  motor  control  for  carbons  and 
many  other  features. 


Write  for  Literature  and  Prices 


Easy  Terms  if  Desired 


POWER'S  DIVISION 

INTERNATIONAL     PROJECTOR     CORPORATION 
90  Gold  Street,  New  York,  N.Y. 


POWER'S  DISTRIBUTORS  GIVE  POWER'S  SERVICE 


April    17 ,    1926 


1839 


Theatre  Management 


Patrons    Elect  Winners 
of  Staff   Contest 

California    Chain    Uses    Questionnaire    to    test 
Public's  Opinion  of  Service 


GOING-  directly  to  the  public  for  the 
public's  opinion  of  the  service  ac- 
corded patrons  of  various  theatres 
operated  by  the  organization,  is  the  method 
which  has  been  put  into  effect  by  the  Venice 
Investment  Company,  owners  of  eight  thea- 
tres in  Southern  California. 

The  means  adopted  in  this  unique  plan  to 
learn  definitely  the  effect  upon  the  theatre 
patrons  of  the  "courtesy  code"  in  force  at 
the  various  houses  of  the  company,  is  an 
"Employee's  Service  and  Courtesy  Competi- 
tion," with  prizes  for  the  attaches  who  re- 
ceive the  largest  share  of  public  commenda- 
tion through  the  return  of  questionnaires 
distributed  at  the  theatres. 

The  plan  is  being  executed  by  Jack  Ret- 
law,  general  manager  of  the  organization, 
who  is  well  known  as  a  theatre  executive 
through  his  several  prominent  associations 
in  California.  Retlaw  served  as  the  general 
manager  of  the  1924  and  1925  Greater  Movie 
Seasons  for  Los  Angeles  and  Southern  Cali- 
fornia. 

The  idea  worked  out  in  the  questionnaire 
and  the  prize  competition  covers  two  import- 
ant phases  of  theatre  operation,  in  that  the 
contest   itself  is   designed   to   stimulate  the 


Employee's  Seruice  and  Courtesy  Competition 


Kindly  prrini 
was  indeed  a  pleat 


The  VDACI    N 


n  preside  a  prnuinr  r 


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rrly  .,11  you  lh,jl,r  idmi. 


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Dlirin"  thr  month  «{  April  we  are  askinc  patrons  lo  decide  winch  nl  our  employed  ere  ih, 
most  courteous  and  efficient  in  the  theatres  of  The  Venice  Investment  CoyirsNy.  ilirouehoui 
lli.  Bay  District  Therefore,  t.,  will  apprrciatc  it  if  yon  will  write  ua  u-inc  th,  reyerse  aid, 
of  alia,  sheet )  and  mail  it  to  ua  at  our  office  rare  the  Rosemary  Theater,  Post  Office  Bo,  K.  Ocean 
Park,  California,  or  on  ihe  occasion  of  your  neat  viait  to  any  of  our  theaters,  hand  it  to  thr 
Rcidciit   Manager. 


Th. 


ison  for  this  campaign  is 
e  our.cn  ice  to  sou.  Please  tell  us 
d  also  sr  would  appreciate  your  ca 
on  the  part  of  any  of  our  theatre  si 


At  Iherlosr  ..f    \,.r,l    we  will  re. 
ons  are  luejeally  the  proper  judges 


irdo 


ihal 


mployeea  with  appropriate  priree,  and  aa  our 
ou  to  base  your  decision  on  the  following  factors: 


ATTACHE'S  GRrXTlNGS 

ATTACHE'S  PERSONAL  APPEARANCE 

ATiACHrTS  KNOWLEDGE  OF  ATTRACTIONS. 

ATTACHE'S  ATTITUDE  TOWARD  111! 

w  \>  A  TICKET  STUB  TENDERED  TO  VOL  BY  THE  DOOR  ATTENDANT' 

WAS  SPECL\L  EFEORT  MADE  TO  TAKE  ORE  OF  YOLR  CaMFORT  AND  WANTS' 

w  ERE  VOL  PERSONALLY  ESCORTED  TO  YOLR  SEAT  BY  USHER? 


Willi!    YOU   WIRE   IN   THE   THFyUR   WAS  THERE  A  MAN  IN  EVIDENCE  AS  IN 

CHARGE  OF  THE  FLOOR?    ill.     ■  uiwer  YES  or  NO). 
REM  \RK?:    W>  will  appreciate  any  siiegestions  or  criticisms  you  care  to  make. 


Thank  Yon. 

VENICE  INVESTMENT  COMPANY. 


Questionnaire      to      determine      winner      of 

"courtesy  contest"  by  vote  of  patrons.    Used 

by    Venice   Investment    Company    for   chain 

of   theatres   in   southern   California. 


interest  and  efforts  of  the  employees,  while 
the  questionnaire  will  produce  direct  evi- 
dence as  to  the  effectiveness  of  their  service 
system  as  a  definite  box  office  asset. 

Service  which  emphasizes  courtesy  toward 
the  patrons  of  the  theatre  is  a  business 
builder  of  established  value.  Possibly  no 
phase  of  theatre  management  today  is  re- 
ceiving more  attention  from  the  leading  the- 
atre operators  than  this  recognized  box  of- 
fice asset. 

After  all  has  been  said  and  done,  the  serv- 
ice system  of  a  theatre  justifies  itself  when 
it  wins  the  public  approval  and  works  day 
in  and  day  out  toward  the  continued  patron- 
age of  a  theatregoer  who  has  been  pleased 
with  treatment  received  while  the  "guest"  of 
the  management.  Rules  and  systems  which 
attain  perfection  in  the  execution  of  ideas 
and  theories  of  a  house  manager  or  person- 
nel director,  or  supervisor  of  service,  do  not 
necessarily  represent  the  last  word  in  "serv- 
ice." According  to  "the  book,"  written  by 
one  who  has  made  a  study  of  service,  the 
ushers  and  the  other  employes  coming  into 
contact  with  the  public  may  be  the  last  word 
in  perfection,  but  it  remains  for  the  reaction 
of  the  mats  of  the  theatregoers,  the  man  in 
the  street,  to  say  whether  or  not  the  system 
is  paying  dividends  in  keeping  the  regular 
patron  pleased  and  winning  new  patrons 
from  among  the  ranks  of  the  casual  at- 
tendees. 

The  conventional  note  in  the  program,  in- 
viting, soliciting  patrons  to  infonn  the  man- 
agement, of  any  ease  of  discourtesy  or  in- 
civility on  the  part  of  employes,  is  worth  the 
paper  it's  printed  on,  if  for  no  other  reason 
than  that  it  represents  a  public  avowal  of 
;i  desire  to  please  the  patron.  But  experience 
shows  that  patrons  will  not  communicate 
their  grievances,  if  they  have  grievances,  be- 
cause of  these  notices. 

The  entire  scheme  which  is  being  put  into 
execution  by  the  Venice  Investment  Com- 
pany is  explained  in  the  questionnaire  which 
is  reproduced  on  this  page.  The  complete 
details  of  the  plan  may  lie  discovered  with- 
out difficulty  by  reading  the  message  to  the 
public  contained  in  that  reproduction.  The 
questionnaire  is  printed  on  a  sheet  of  reg- 
ular typewriter  size  bond  paper.  It  is  being 
distributed  at  the  eight  theatres  of  the  com- 
pany. These  include  the  Capitol  and  Art, 
Redondo  Beach;  Metropolitan,  Hermosa; 
Criterion,  Santa  Monica;  California  and 
Neptune,  Venice;  and  the  Dome  and  Rose- 
marv  at  Ocean  Park. 


Equipment 


Fixtures 


By  P.  M.  ABBOTT- 


WE  were  recently  shown  through 
the  exhibit  rooms  of  a  maker 
of  theatre  lighting  fixtures.  We  saw 
there  more  than  a  variety  of  brass,, 
glass  and  gold  trimmed  chandeliers 
and  wall  brackets ;  ornamental  foun- 
tains, pictures  artistically  illuminated 
and  many  other  objects  that  we  could 
well  imagine  adding  atmosphere  to 
some  nook  or  corner  of  a  theatre  where 
on  display.  We  mentioned  our  ideas 
concerning  the  uses  for  these  objects- 
to  the  manufacturer,  and  were  told 
that  they  were  designed  for  exactly 
those  purposes. 

This  manufacturer,  in  our  opinion 
is  up  to  the  times — working  along  the 
lines   of   the   theatre    of   to-morrow. 

Modern  pictures  and  theatres  have 
gained  for  this  industry  the  success  it 
now  enjoys.  But  for  greater  success- 
we  can  hardly  look  to  a  material  im- 
provement in  the  modern  theatre — ■ 
not  in  pretentiousness  or  quality. 

YET  we  firmly  believe  that  the 
theatre  of  to-morrow  will  be  dif- 
ferent and  that  it  will  instigate  greater 
patronage  from  that  part  of  the  public 
that  are  not  now  vitally  interested  in 
pictures. 

For  these  new  theatres  will  be  de- 
signed and  appointed  to  give  origi- 
nality and  character — each  theatre 
will  have  its  own  distinctive  atmo- 
sphere. 

Such  pleasing  and  inviting  touches 
as  the  lighting  fixture  manufacturer  is 
providing,  displays  of  fine  arts — and 
most  important — color.  These  are  a 
few  of  the  factors  that  will  go  toward! 
making  the  theatre  of  to-morrow 
different — perhaps  as  different  as  the? 
elaborate  structures  of  to-day  are  to» 
the  picture  houses  of  ten  years  ago. 


1840 


Motion     Picture     N  ew  s 


Stolte   Booking  for  Blank   Chain 


Cunningham  Succeeds 
To  Managership  of 
Capitol,  Des  Moines 


A, 


fcolte,  for  some  time  pasl  man- 
of  A.  11.  Blank's  Capitol  Thea- 
tre in  Des  Moines,  has  taken  the  position 
of  head  booker  of  photoplays  at 
attractions  for  that  organization.  Mr.  Stolte 
is  familiar  with  the  work  of  the  new 
which  he  has  •  assumed,  having  held  the 
office  several  years  ago. 

•  announcement  of  Stolte's  promotion 
to  his  new  charge  was  made  last  week  by 
the    Blank   organization. 

He  will  be  succeeded  as  manager  of  the 
Capitol  by  Arthur  Cunningham,  formerly 
manager  of  the  Strand  theatre  in  Omaha, 
and  who  has  been  with  the  Blank  organiza- 
tion for  nearly  six  years.  Cunningham  an- 
nounced that  no  changes  will  be  made  in 
the  personnel  of  the  <  'apitol. 


Miniature     Revues     at     Fox 
Philadelphia  Last  Week 

Two  excellent  miniature  revues  featured 
the  surrounding  bill  at  the  Vox  theatre, 
Philadelphia,  last  week.  They  were  Harry 
Carroll's  "Arabian  Nights  Revue,"  a  color- 
ful medley  of  songs  and  dances,  and  Lee 
Mattison  and  his  Syncopated  Funsters.  The 
settings  and  costumes  were  elaborate  and 
artistic.  The  feature  was  "Too  Much 
Money."  During  Easter  Week.  Kary]  Nor 
man,  "The  Creole  Fashion  Plate,"  was  the 
head  liner  at  the  Fox. 

Waring's  Pennsylvanians  scored  another 
big  hit  in  their  final  week  at  the  Stanley  in 
an  original  presentation  entitled  "Campus 
Frolic."  The  feature  was  "Behind  the 
Front." 


Ascher       Vaudeville       Dept. 
Books  for  3  Fox  Houses 

ithers  have  enlarged  their  vau- 
deville   booking    department    in    charge    of 

y  Beaumont,  who   is  now   buying  acts, 
not  only  for  her  houses  in  Chicago, 

hut    for  the    I  ises   in    Detroit,   Phila- 

delphia, Cleveland  and  Buffalo.    Further  en 
if   the   buying  activities  of   this 
irtment  of  Ascher  Brothers  are  expected 
rlv  date. 


Francis  Celebrates  His  Tenth 
Year  as  Lincoln  Manager 

Frank    M.    Francis    celebrated    his    tenth 
year  as  manager  of  the  Lincoln  and  Rex  the 
atres  in  Charleston,  111.,  on  April  1st.    The 
hous  operated      by     the     Charh 

■  ompany. 
arleston,    which    lias    a    population    oi 
lias  been   a   non-competitive  town    for 
(he  last  eight  vears. 


Need  Permits  to  Enter  Contests 

St.  Paul   public  school   children   may   nol 

cipate    in    Charleston    con  i  inless 

i  a  permit  from  the  office  of  Mayoi   A.r 

thur  Nelson  and  no  child  i  e  a  per 

ork    is   below  grai  tool. 

Children   are  required   to  be  more  than   10 

old. 


PROLOGUE  FOR   -IRENE" 
One    of    the    presentation-     staged     with     local    talent    for    special    features    at    the    Grand    at 
Ennis,   Tex.,   is    shown   abo\e.      It    was   a   miniature    musical    review    carrying    out    the    fashion 
show    idea    of    the    First    National    production    starring    Colleen    Moore. 

Local  Talent  Nights  Supply  Players  for 
Prologues  at  Small  Town  Theatre 

Sandberg  Builds  Receipts  With  Presentations  Staged  at 
Grand,   Ennis,   Texas,   for   "Specials'* 


Harry   G.    Sandberg. 

Manager   of    the    Grand, 

Ennis,    Texas. 


Russell       P. 
Brown,  of  the 

McDonald 
Theatre        i  n 

ne,  Ore., 
related  the  in- 
teresting and 
remarkable  ac- 
i  omplishments 
in  the  pre- 
sentation field 
with  a  local 
stock  company 
a-    the    source 

ipply  for 
I'.,  tore  page 
reached 


talent,  in  this  department 
proofs  on  Mr.  Brown's 
this  desk,  THEATRE  MANAGEMEN1 
received  a  communication  from  Harry  G. 
Sandberg,  manager  of  Robb  and  Rowley's 
Grand  &  Jewel  Theatre,  Ennis,  Texas,  in- 
forming us  of  his  successful  experiments 
and  achievements  in  the  field  oi  presenta- 
tions enacted  by  talent  wholly  local  and 
amateur. 

Mr.  Sandberg  has  done  a  mosl  unusual 
thing  in  his  presentation  enterprise- 
being  the  direcl  tie  up  of  box  office  inter 
est  in  "local  talent  nights"  and  "Prologue-." 
Both  on  their  own  account  have  been  used  to 
promote  the  interests  of  the  picture  theatres, 
but  the  idea  of  malting  one  contribute  to  the 
interest  in  the  other  i-  a  piec<  o  showman- 
ship of  marked  ingenuity. 

The   "local    talent    nights"   at    the   Grand 
are  in  effect   try  out   for  the   prologue  pro- 
ductions   which     Sandberg     put-    on     with 
•  cial"    photoplays   at   his   theatre. 


We  are  reproducing  above  a  photo  show- 
ing Mr.  Sandberg's  prologue  for  "Irene." 
The  stage  at  the  Grand  is  shallow  and 
rather  narrow  in  the  bargain,  but  as  will  be 
discovered  by  a  study  of  the  photo,  it  i- 
plain  that  a  bit  of  ingenuity  in  stagecraft 
will  enable  the  director  to  accomplish  a 
good  "Hash  act'"  even  within  the  restricted 
limits  oi"  a  mere  plat  form. 

Sandberg  introduced  "presentations"  to 
Ennis  at  the  Grand  a  shorl  time  ago,  and 
the  idea  proved  a  "go"  from  the  start.  The 
newspaper  greeted  the  innovation  with  en- 
thusiasm, a  reflection  id'  the  attitude  of  the 
Grand's  patrons.  The  initial  production 
was  a  prologue  for  "A  Kiss  for  Cirderella.'' 
Two  weeks  ago  Sandberg  pul  on  a  presenta- 
tion for  "Irene."  it  went  bigger  than  ever 
and  now  presentations  at  frequent  interval- 
will  be  offered  regularly  at   the  theatre. 

"1  personally  believe  that  the  small  town 
audiences  will  appreciate  and  turn  out  bet- 
ter for  prologues  than  those  in  the  larger 
cities,  ami   1    have  now  had  the  experience 

of    both."    says    Sand!.,' 


Add 
to 


Book   of  Violin  Pieces 
Whole  World"  Series 


A  new  work.  "Operatic  Violin  Pieces"  has 
been  added  to  the  "Whole  World"  series  ol 
music  selections  published  by  1'.  Appleton 
and  Co.,  Xew  York.  The  addition  to  this 
exhaustive  library  of  music,  used  as  an  au- 
thoritative and  complete  source  of  supply 
and  inspiration  by  musical  directors  at  many 
motion  picture  theatres,  contains  ehoice 
selections  from  every  one  of  53  world- 
famous  operas. 


April    IT,    19  2  6 


1841 


New  Policy   at  Rialto,  New  York 


Publix  Inaugurates 
Long  Run  Plan  With 
"For  Heaven's  Sake" 

THE  Rialto  theatre  this  week  joined  the 
group  of  Broadway  picture  theatres 
operating  on  a  policy  of  extended  engage- 
ments, the  switch  from  the  weekly-change 
plan  being  inaugurated  with  tne  presenta- 
tion of  Harold  Lloyd's  "For  Heaven's 
Sake." 

The  Lloyd  vehicle  will  occupy  the  house 
for  several  weeks — estimates  at  present  be- 
ing that  "For  Heaven's  Sake"  will  last  four- 
teen or  fifteen  weeks  at  least — and  at  tho 
expiration  of  this  engagement  another  pic- 
ture of  the  "special"  class  will  go  into  the 
Rialto  for  an  indefinite  run. 

Surrounding  programs  offered  with  the 
pictures  presented  at  the  Rialto  under  the 
new  policy  will  be  less  pretentious  than 
those  attempted  heretofore,  when  they  were 
supplemental  attractions.  With  the  specials 
as  attractions  at  the  Rialto,  the  presentations 
will  consist  of  an  overture,  one  or  two  short 
screen  features  and  a  prologue. 

The  current  bill  at  the  Rialto  includes 
"Tunes  of  the  Day"  as  an  overture;  the 
Rialto  Cinemevents;  "Sons  of  the  Surf,"  a 
Bruce  Scenic;  an  organ  solo  and  a  prologue 
headed  by  the  Melody  Sextette. 


Gus  Edwards  Presentation  at 
Rivoli  This  Week 

Gus  Edwards  offers  his  second  presenta- 
tion for  Publix  Theatres  Corporation  at  the 
Rivoli,  New  York,  this  week.  "Kids  in 
Kandyland,"  a  blend  of  song  and  dance 
numbers,  is  the  title  of  the  act.  It  is  a  con- 
fection in  name  and  spirit — the  settings  and 
costumes  carrying  out  the  candy-shop  idea. 
There  are  bon  bons,  kisses,  lolly  pops,  pep- 
permints, gumdrops,  etc.  The  Kandy  Mak- 
ers Quartette  sings  "We  Make  Life  Sweeter" 
and  as  a  finale  the  entire  company  presents 
the  "Parade  of  the  Lolly  Pops." 

"The  Blind  Goddess"  is  the  featured  pho- 
toplay, with  "Songs  of  Scotland,"  a 
Famous  Melody  Series  film,  and  Rivoli 
Movievents  making'  up  the  other  screen  offer- 


Montmartre    Atmosphere    in 
Capitol    Presentation 

The  Parisian  locale  of  the  picture  "Kiki" 
strikes  the  keynote  of  the  presentation  of- 
fered in  conjunction  with  the  Norma  Tal- 
madge  vehicle  this  week  at  the  Capitol  The- 
atre in  New  York. 

The  main  stage  number  is  called  "Car- 
nival Montmartre."  Vlasta  Maslova,  Rus- 
sian Ballerina,  has  been  retained  for  an- 
other week  to  dance  one  of  the  principal 
roles.  She  appears  in  a  number  called 
"Flirtation,"  with  Bayard  Rauth  as  a  part- 
ner, and  Alice  Wynne.  Doris  Niles  and 
Dan  McCarthy  present  a  "Danse  Apache." 
The  augmented  Ballet  Corps  .contributes  to 
the  picturesque  background. 

Kibbler  Orchestra  Allen  Feature 

The  Gordon  Kibbler  Orchestra  headed  the 
stage  attractions  at  the  Allen,  Cleveland, 
last  week.  "Ave  Maria"  sung  by  a  ladies 
quartet  was  offered  as  a  seasonal  addition 
to  the  presentation  program,  which  also 
included  Ina  Haywood,  and  a  group  of 
violin  solos  bv  Rubinoff. 


-The 


MANAGER'S  OFFICE 


FRANK  GRAPHENBACH,  associated  with 
the  Blue  Mouse  Theatre  in  Seattle  for 
several  years,  has  been  appointed  house  manager 
of  the  Blue  Mouse  Theatre  in  Tacoma  by  John 
Hamrick.  He  succeeds  Ned  Edris,  who  re- 
signed to  take  up  a  new  association  with  the 
Northwest  theatre  chain. 


D  YV.  SIMON,  formerly  manager  of  the 
-*-*•  City  theatre  and  the  Academy  theatre  in 
New  York  for  Fox,  has  been  transferred  to 
manage  the  Fox  Washington  in  Detroit. 


WALTER  D.  SHAFER,  for  the  past  five 
years  manager  of  the  Fox  Washington, 
Detroit,  resigned  that  connection  to  become 
general  supervisor  of  theatres  for  the  Wood- 
ward Theatre  Company,  of  which  Henry  S. 
Koppin  is  president.  The  Woodward  chain 
now  numbers  14  theatres,  having  acquired  three 
additional  houses  within  the  past  three  months. 


Waring's    Pennsylvanians    at 
Met,  Washington 

Waring's  Pennsylvanians  are  playing  a 
return  engagement  at  CrandaU's  Metropoli- 
tan, Washington,  D.  C,  this  week.  It  is  the 
first  appearance  of  this  popular  musical 
organization  at  the  Metropolitan  since  last 
year,  when  they  scored  heavily  with  the 
Washington  public. 

While  the  presence  of  Waring's  Pennsyl- 
vanians on  the  bill  at  CrandaU's  Metropoli- 
tan theatre  this  week  necessardy  precludes 
the  presentation  of  a  concert  overture  by 
the  Metropolitan  Symphony,  Daniel  Bree- 
skin,  conductor,  nevertheless  has  arranged  a 
musical  setting  for  the  pictured  subjects. 
The  themes  of  the  interpretative  orchestral 
score  for  "Sally,  Irene  and  Mary"  will  be 
the  hit  tunes  from  the  musical  comedy  of  the 
same  name. 


Aaronson  Commanders  Score 
in  Return  to  St.  Louis 

Aaronson  and  his  Commanders  played  a 
return  engagement  at  Loew's  State  Theatre, 
St.  Louis,  the  week  of  March  27  and  lost 
none  of  their  local  popularity  by  doing  so. 

"I'm  Forever  Chasing  Rainbows"  was 
put  on  with  some  electrical  effects,  but  the 
big  hits  of  their  turn  were  "Let  It  rain" 
and  "Thanks  for  the  Buggy  Ride." 

Don  Albert  and  his  orchestra  offered 
"Bits  from  Hits"  and  apparently  the  audi- 
ences relished  the  chop  suey  arrangement  of 
the  popular  sellers.  Tom  Terry  also  told 
another  of  his  delightful  organ  stories.  It 
was  entitled  "Don't  Be  Afraid  to  Come 
Home." 

The  screen  offerings  of  the  week  were 
"Don't"  and  "Marionettes." 


Herb  Straub  Continues  at  State 

Herb  Straub,  director  of  "Herb  and  His 
Bunch,"  popular  attractions  at  the  State 
Theatre  in  Detroit,  is  remaining  indefinitely 
with  that  organization,  and  not  "leaving  in 
a  short  time"  as  erroneusly  stated  in  an  item 
under  the  Detroit  Regional  News  heading  in 
a  recent  issue  of  this  journal. 


Phonographs     in     Orchestra 
Novelty  at  Circle 

A  novelty  was  introduced  at  the  Circle 
Theatre,  Indianapolis,  Ind.,  during  the  pre- 
sentation of  the  overture  last  week.  Con- 
stantin  Bakaleinikoff,  the  director  of  the 
orchestra,  selected  "Rigoletto"  for  the  over- 
ture, and  obtained  through  the  courtesy  of 
the  Baldwin  Piano  Company  a  new  Victor 
Orthophonic  Electrola,  the  first  of  its  kind 
to  be  received  in  Indianapolis,  for  use  with 
the  overture  "Caro  Nome,"  from  "Rigo- 
letto." 

The  new  record  recently  made  by  Marion 
Talley,  amplified  through  radio  tubes  on 
this  new  instrument,  was  heard  at  its 
natural  volume  throughout  the  entire  thea- 
tre. The  orchestra  accompanied  Miss  Tal- 
ley through  the  singing  of  this  number. 


Drake  U  Glee  Club  Feature 
at  Des  Moines  Theatre 

The  Des  Moines  Theatre,  Des  Moines,  last 
week  presented  the  Drake  University  men's 
glee  club  as  a  feature  of  the  program, 
headed  by  the  photoplay  "Three  Faces 
East."  The  glee  club  appeared  on  the  stage 
of  the  Des  Moines  at  three  shows  daily,  sing- 
ing ensemble  numbers.  The  program  also 
included  an  organ  solo,  "Some  One  to 
Love,"  played  by  Vergne  Ford. 


Kiddie  Frolic  Offered  by  F  & 
R  at  Garrick,  St.  Paul 

The  Garrick  Theatre,  St.  Paul,  last  week 
presented  a  special  "double  bdl"  in  which 
"Just  Suppose"  and  the  F  &  R  Semi- 
annual Kiddie  Frolic  shared  honors  in  the 
billing.  The  presentation  was  directed  by 
Alice  Lilligren,  who  was  the  only  adult 
member  of  the  troupe.  The  cast  of  the 
Kiddie  Frolic  was  composed  of  10  children 
enlisted  from  the  Twin  Cities. 


U.  S.  Infantry  Band  Plays  at 
State,  Minneapolis 

The  Third  U.  S.  Infantry  Band,  com- 
posed of  40  musicians  under  the  conductor- 
ship  of  Carl  Dillon,  appeared  on  the  stage 
of  the  State  Theatre,  Minneapolis,  last  week 
in  conjunction  with  the  presentation  of 
"The  Grand  Duchess  and  the  Waiter."  The 
organization  from  Fort  Snelling  offered  a 
varied  program  which  was  well  received  by 
patrons  of  the  State. 


"On  the  Dock"  Stage  Act  at 
Capitol,  Des  Moines 

An  elaborate  stage  act  entitled  "On  the 
Dock"  was  featured  at  the  Capitol,  Des 
Moines,  last  week  as  a  presentation  with 
the  photoplay  "Fifth  Avenue."  The  number 
presented  several  specialtny  acts  including 
Kerenoff  and  Maris  in  an  Apache  dance; 
Britt  Wood,  harmonica  player  and  Steve 
Savage,  character  dancer. 

Ruth  Glanville  at  Omaha  Rialto 

Ruth  Glanville,  programmed  as  the 
"world's  greatest  saxophone  player,"  was  an 
added  feature  at  the  Rialto,  Omaha,  last 
week,  when  "Desert  Gold"  was  presented  as 
the  leading  screen  attraction. 


1842 


Motion     Picture     News 


Projection 

Optics ,  Ekelr  ieity,Prddical  Ideas  ^  advie 


Inquiries  and 

Comments 


I  B(  iLDl  I  ,  Bijou  Theatre, 
Conway,  N.  II.,  rears  him- 
self up  from  among  the. 
White  Mountains  to  hurl 
forth  at  us  a  flock  of  ques- 
tions. Yes,  sir;  a  whole  doggone  fllock  of 
them,  and  nothing  loath,  we  are  going  to 
attempt  answers  to  all  of  them. 

It  might  be  remarked  in  passing,  that 
Friend  Bolduc  dues  not  appear  to  he  of,  the 
ordinary  garden  variety  of  projectionists. 
For  that  matter,  we  <lo  not  know  if  he  is  a 
projectionist,  as  he  talks  of  having 
"another  theatre,"  so  perhaps  we  had  bet- 
ter change  that  to  read  "he  does  not  appear 
to  be  of  the  ordinary  garden  variety  of 
exhibitors." 

His    questions,    which    are    pertinent    and 
to  the  point,  are  given  below. 
Painted  Screens 

"Dear  Sir: — Am  writing  to  see  if  you 
will  enlighten  me  on  several  points  con- 
cerning my  projection  screen.  A  friend  of 
mine  told  me  that  I  could  have  a  much 
elearer  screen  if  I  gave  it  a  coat  of  alumi- 
num paint.  I  was  tempted  into  trying  this 
so  I  painted  an  old  screen  I  had  and  then 
compared  it  with  the  white  screen  I  regu- 
larly use  by  pro jectm-  a.  picture  on  both  at 
t  1 1 « -   same   time.    • 

"That  half  of  the  picture  on  the  alumi- 
num    surfaced     screen     showed    up    much 

brighter  than  tin •  on   the  white  screen. 

Do   you  know   if   this   has   ever  been    tried 
before  with  continued  good  results  - 

"Also,  how  would  it  do  to  take  a  screen 
and  give  it  a  coat  of  gold  leaf  bronze- 
Would  this  work  out  like  a  gold  fibre 
screen  .' 

"My  present  screen  is  9x12  ft.  and  is 
made  of  three  separate  i ies  of  duck  can- 
vas stretched  over  a  frame  with  steel  ten- 
sions and  springs.  It  has  had  at  leasf 
eight  coats  of  white  calcimine.  It  is  sur- 
rounded by  a  three  foot  black  border. 

"The     bouse    seats    400;    size    of    floor, 
15x60  i't.;  throw.  65  ft.     We  use  two  mo- 
tor  driven    Simplex   projectors   with    A.    C. 
i  rom    In  to  tin  amperes  at  the 

arc. 

"Any  information  you  can  give  me  on 
this  line-up  will  be  very  much  appreciated. 

"]    also   have   another   theatre   where    I    use 
M;i/da  equipped   Simplex   projectors.     This 
I     ft.,     throw,    (if)     ft.       The 
lamphouse  is  equipped  with  the  same  kind 
of  Condi  with  my  arc  out- 

fits.     (Plano-convex,  6l/2  in — 7V2  in. — Ed.) 
"I  visited     a     theatre     that 

.  just  as  I 
i>ut    they    had    differenl 

..f  the   h  |     i  much   larger   than    'lie 

(Bausch    &  Lomb    Parabolic    Con- 
dense]       Ed.) 

••  I    w  as   told   thai  this    i  ombinal  io 


<i(t  per  cent  more  light  than  my  old  arc 
type  lenses  and,  besides,  their  throw  was 
87  ft. 

"Since  then,  I  have  tried  to  purchase  this 
new  condenser  combination  but  am  in- 
formed that  I  must  have  a  different  con- 
denser holder.  Can  you  tell  me  if  this  is 
so  and  if  I  have  to  get  a  new  lamphouse? 
Or  can  I  have  a  new  condenser  holder  in- 
stalled on  my  old  lamphouse? 

"I  will  greatly  appreciate  any  informa- 
tion you  can  <rive  me  on  any  of  the  above 
questions." 

No  Comparison 

Well,  Friend  Bolduc,  depending  upon 
the  angle  at  which  you  observed  the  two 
screens,  we  would  say  that  the  aluminum 
painted  screen  would  appear  very  much 
brighter  than  your  white  screen  for  two 
good  reasons. 

In  the  first  place,  you  were  comparing  a 
freshly  surfaced  screen  with  one  which,  it 
is  safe  to  say,  was  old  and,  therefore,  had 
lost  a  good  bit  of  its  reflective  power,  due 
to  depreciation  of  its  painted  surface  and 
to  dust  collections. 

In  the  next  place,  and  what  is  more  im- 
portant, you  were  comparing  a  highly  re- 
fleeting  type  of  screen  surface  Avith  one 
which  favored  a  high  degree  of  diffusion. 
These  are  the  two  extremes,  in  screen  sur- 
faces, since  the  former  is  used  in  very  nar- 
row houses,  whereas  the  latter  is  used  in 
very  wide  houses. 

If  you  compared  both  screens  from  the 
centerline  of  your  theatre,  and  the  chances 
are  even  that  you  did,  then  the  aluminum 
surface  would  quite  naturally  show  up  to 
best  advantage.  What  you  should  have 
done  was  to  walk  down  the  side  aisle  ob- 
serving both  surfaces  as  you  went. 

Had  you  done  this  it  is  quite  certain  that 
at  high  angles  to  screen  40-60"  degrees, 
your  old  screen,  even  though  it<  surface 
was  probably  in  poor  reflecting  condition, 
would  have  shown  up  better  than  the  other. 

Results  Are  Relative 

Concerning  the  "continued  good  results" 
from  painting  screen  surfaces,  we  would 
say  that  this  depends  entirely  upon  what 
your  idea  of  good  results  is.  A  Ereshly 
painted  surface  is  obviously  better  than  an 
old  one  which  has  been  permitted  to  gather 
the  du-i   of  the  ai 


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It  is  an  open  question  as  to  whether 
home-made  screens  are  worth  the  trouble 
and  money  spent  upon  them.  We  have  al- 
ways maintained  that,  other  things  being 
equal,  they  are  not.  A  calcimined  surface 
is  nice  when  new — but  it  doesn't  remain 
so.  The  proof  of  it  lies  in  your  statement 
wherein  you  say  that  vou  have  already  re- 
painted your  screen  eight  times. 

A  new  screen,  made  by  a  reputable  man- 
ufacturer, should  last  about  five  years,  with 
proper  care.  Beyond  that  time,  their  life 
is  a  matter  of  guesswork.  The  projection 
room  and  the  screen  are  your  two  greatest 
assets,  for  upon  them  depends  the  quality 
of  your  show.  These  -  two  things  should 
receive  the  lion's  share  of  any  money  spent 
for  maintenance. 

Concerning  a  bronze  painted  screen,  that 
is  largely  a  matter  of  doubt.  Bronze  has 
lower  coefficient  of  reflection  than  alumi- 
num and  would,  therefore,  require  more 
power  to  produce  a  given  screen  bright- 
ness. 

With  a  ftt-tiit  ampere  A.  ('.  arc,  even  on 
a  throw  of  65  feet,  we  would  say  that  you 
have  not  any  too  much  screen  illumination  to 
warrant  sacrificing  some  of  it  in  order  to 
obtain  a  slight  degree  of  tinting  so  as  to 
tone  down  the  white  light  of  the  arc. 

Use  Mazda 

It  is  our  recommendation  that,  rather 
than  experiment  with  screen  tinting,  you 
install  an  incandescent  outfit,  if  the  color 
quality  of  your  present  arc  is  unsatisfac- 
tory. For  that  matter,  with  a  house  of  the 
size  you  mention,  we  should  think  that 
.Mazda  would  be  ideal. 

On  such  a  short  throw  you  should  obtain 
a  screen  intensity  that  would  make  your 
present  arc  appear  weak  by  comparison. 

Parabolic  Condenser 

Since  you  are  already  using  Mazda  in 
another  theatre,  you  should  he  acquainted 
with  its  performance.  It  is  our  humble 
opinion,  however,  that  you  are  not  obtain- 
ing all  that  there  is  in  this  outfit.  With 
this  in  mind,  we  are  asking  the  Edison 
Lamp  Works  to  send  you  one  of  their  bul- 
letins describing  in  detail  the  operation  of 
this  equipment.  This  undoubtedly  will  be 
of  some  help  to  you. 

As  for  the  new  condenser  combination 
\oii  describe  and  which  you  saw  in  another 
theatre,  that  is  the  Bausch  &  Loinb  Para- 
bolic set    adapted    to   Simpler  lamphouses. 

You  can  purchase  this  outfit  either  from 
vour  dealer  or  direct  from  the  International 
Projector  Corp.,  90  Gold  Street.  New  York 
City.  By  the  tame  this  is  printed,  you  will 
have  received  complete  information  on  this 
condenser  from  the  above  named  company. 

This  condenser  consists  of  two  lens  ('le- 
nient-: each  element  having  one  parabolic 
surface  to  correct  for  unequal  bending  of 
the   light    flux   in   differenl    zone-.     This   is 

Commonly    referred    to    as    Spherical    aberra- 
tion—  a     high-sounding     name,     indeed,     yet 

simple  when  once  understood. 

(Continued  on  page  1846) 


April    17 ,    1926 


1843 


AS  USUAL 


"The  Super  Reflector  Arc" 


REFLECTOR  ARC  LAMPS 

WERE  ORDERED  FOR  THEIR  ENTIRE  CIRCUIT 

by  the  SAENGER  THEATRES,  INC.  of 

NEW  ORLEANS,  LA. 

Close  consideration  of  Performance,   Quality,    Ruggedness    and    Projection 
results  placed  this  order  for  Peerless  Reflector  Arc  Lamps. 
You  can  decide  likewise  and  by  so  doing  you  entirely  eliminate  all  possibility 
of  misjudgment,  costly  experimenting  and  dissatisfaction. 

Peerless  Performance  is  a  matter  of  record   evidenced   by  thousands  of  in- 
stallations and  Printed  Promises  are  replaced  by  Actual  Results  so — 

WHY  EXPERIMENT? 

Have  You  Sent  for  Your 

Copy  of  Our  New 

Catalogue 


J.E.McAuleyMfg,Co. 

552-54  W.  Adams  St., 
Chicago,  111. 


1844 


Motion     Picture     N  e  u-  s 


Distinguished  Gathering  Attend  Opening 
of  the  Roger  Sherman,  New  Haven 


ON  the  evening  of  the  recent  opening  of 
the  new  Roger  Sherman  Theatre  in 
New  Haven,  Conn.,  the  latest  addition  to 
Connecticut's  first  run  houses.  Arthur  S. 
nd,  president  of  the  Roger  Sherman 
Corporation,  entertained  at  dinner  at  the 
1 1  mi, 1   Taft  a  distinguished  gathering. 

The  affair  was  started  in  the  ball  room 
of  the  hotel  and  after  the  dinner  the  300 
city  officials,  state  officials  and  men  promi- 
nent in  the  theatrical  world  were  entertained 
at  the  opening  performance  of  the  play- 
house itself,  located  across  the  street  from 
the  hotel. 

Col.  Lewis  Field  was  toastmaster  and 
Mr.  Friend  welcomed  the  guests.  The  new 
Roger  Sherman  Theatre  is  the  first  to  be 
erected  by  the  Friend  interests,  but  it  is  to 
be  followed  by  many  others  through  Con- 
necticut. The  new  playhouse  in  New 
London,  now  under  construction,  is  another 
of  the  Friend  chain. 

The  new  Roger  Sherman  Theatre  cost  ap- 
proximately $1,280,000  and  is  of  old 
Spanish  mission  style  architecture.  The 
decorative  scheme  is  in  keeping  with  the  old 
Spanish  style,  with  rude  construction,  rough 
cross  beams,  rough  plaster,  tinted  and  out- 
lining marine  figures.  The  outer  lobby  is  of 
black  marble  while  from  the  inner  lobby  is  a 
broad,  sweeping  stairway  to  the  balcony 
and  mezzanine  floor.  Behind  the  balcony  is 
a  spacious  lounge,  covered  by  a  dimly 
lighted  sky  blue  arch. 

Edwin  Mochary  is  manager  of  the  house. 
The  theatre  has  a  seating  capacity  of  2400. 
Daily    performances    arc    given    from    one 


until  11  p.  m.  The  policy  includes  feature, 
short  subject,  news  and  comics  and  there 
is  a  20-piece  orchestra  and  organ  for  the 
musical  program. 

The  Roger  Sherman  Theatre  Corp.,  New 
Haven,  Conn.,  has  been  organized  and  in- 
corporated with  capital  of  $50,000,  to  ope- 
rate the  Roger  Sherman  Theatre.  Graham 
Whitelaw  of  East  Orange,  N.  J.,  heads  the 
list  of  incorporators. 


Berman  Reopens  Embassy  at 
Baltimore,   Md. 

After  having  been  built  at  a  cost  of  about 
$225,000,  the  newly  constructed  Embassy 
Theatre,  415  East  Baltimore  street,  was 
opened  to  a  specially  invited  audience  on 
Sunday  night,  February  28. 

This  playhouse  was  built  inside  the  four 
walls  of  the  former  Victoria  Theatre  by  the 
Independent  Film  Corporation,  Phila- 
delphia, Louis  Berman  president. 

It  has  a  seating  capacity  of  1,500  per- 
sons and  the  interior  design  and  decora- 
tions are  in  the  Spanish  style.  The  floors 
are  carpeted  heavily,  the  lighting  effects  are 
subdued,  the  stage  decorations  and  hangings 
are  beautiful  and  the  artistic  presentation 
method  is  well  handled. 

About  2,000  persons  attended  the  open- 
ing performance  of  the  5,000  invitations 
said  to  have  been  sent,  out.  Music  was 
furnished  by  a  Hope-Jones  Wurlitzer  organ 
and   an   orchestra  of  25  musicians. 

Short  talks  were  made  by  Mayor  Howard 
Jackson,    of    Baltimore,     Walter     Graham, 


comptroller  of  that  city,  George  Walsh, 
film  actor  and  Louis  Bennan  president  of 
the  company  which  built  the  playhouse. 
Mr.  Berman  is  a  native  Baltimorean  and  it 
has  been  his  dream  to  build  a  first-class  mo- 
tion picture  playhouse  here. 

The  operating  staff  of  the  Embassy  in- 
cludes: James  V.  Carney,  managing  di- 
rector; Lee  Harvey,  house  manager;  Olga 
s.liapiro,  director  of  stage  presentations; 
Jules  Cocozza,  musical  director;  Harold 
Paresky,  associate  director;  Louis  Jackobson, 
solo  organist,  Bernard  L.  Schnaper,  pub- 
licity and  Hazel   Hennion   treasurer. 


Uppei 


?r  N.  Y.  State  House  to 
Open  Soon 

The  new  Hollywood  theatre  will  be  open- 
ed in  Gowanda,  N.  Y.,  about  Easter  time 
with  the  veteran  showman,  Judge  John  W. 
Schatt  as  manager.  The  theatre,  which  is 
on  the  site  of  the  old  Gowanda  Opera 
House,  burned  several  years  ago,  was  erected 
by  the  Gowanda  Realty  Company.  It  has 
a  seating  capacity  of  1,300.  The  Becker 
Theatre  Supply  Company  of  Buffalo  in- 
stalled the  booth  equipment,  which  includes 
two  Simplex  machines,  with  Peerless  low  in- 
tensity lamps;  one  Hertner  generator,  a 
Metallic  screen,  Brenkert  spotlight  and  a 
Fulco  rewinding:  machine. 


Geo.    W.    Sparks    to    Build 
at  Moberly,  Mo. 

A  contract  has  been  let  for  the  construc- 
tion of  the  new  Grand  theatre.  Moberly, 
Mo.,  to  cost  $100,000,  being-  built  by  George 
W.  Sparks,  owner.  The  house  will  seat 
1.000. 


Sure-Fit  Parts  for  Simplex  Projectors 


auniiiiiiii imiiini minimum n uiiiiiiiiiiitiiiiiinimm  iiiiiiiiiiimiiiiiinii iiminwmiiiei 


B-16 


W-131-B 


a. 


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S-551-B 


B-4 

11111111111111111 iiiiiiiiiiimiiimiiiiiiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiimiiiiiiiiiinp. 


ill  'in liiillllllllliliin  minium      I'lin  llllllll  "i mums 


SAM   KAPLAN 


729  SEVENTH  AYKNUE 


Manufacturer 


NEW  YORK  CITY 


April    17 ,     19  2  6 


1845 


Taylor     to     Rebuild     Gillis 
at  Kansas  City 

A  new  Gillis  theatre,  Kansas  City,  is  plan- 
ned tor  the  same  site  on  which  the  former 
Gillis  theatre  was  demolished  by  an  ex- 
plosion last  summer.  The  new  building,  to 
be  erected  by  James  E.  Taylor,  will  cost 
about  $235,000  and  will  be  tire-proof,  in- 
cluding all  the  latest  equipment  and  inno- 
vations of  theatre  construction.  Although 
the  house  will  be  of  the  same  dimensions, 
120  x  127  feet,  as  the  old  theatre,  it  will  not 
be  quite  as  large,  due  to  more  room  being- 
given  over  to  office  space,  bowling  alleys 
and  recreational  amusements.  Under  the 
present  plans  the  theatre  will  seat  about 
2.000.  It  is  planned  t"  complete  the  struc- 
ture by  early  fall. 

Announce    New    House    for 
Coffeyville,  Kas. 

John  Tackett  is  planning  the  erection  of 
his  third  theatre  in  Coffeyville,  Kas.,  he  has 
announced.  Work  on  the  new  house,  which 
will  be  named  the  Grand,  will  start  imme- 
diately. The  house  will  seat  1,000  on  the 
main  floor  and  will  be  75  x  140  feet.  The 
stage  will  be  30  x  75  feet.  A.  C.  Hender- 
son, Kansas  City  architect,  is  preparing  the 
plans. 

Keith  -  Albee's     New     Ohio 
Holds  Premiere 

Keith-Albee  new  house  in  Youngstown 
was  opened  to  the  public  on  February  28th, 
according  to  report.  It  is  stated  that  the 
new  house  will  run  a  combination  picture 
and  vaudeville  policy,  following  the  policies 
used  in   other   Keith-Albee   ho 


West    Coast    Theatres,   Inc.    Add   Two 
More  "Class  A"  Houses  to  Circuit 


IV  1  GORE,  president  of  West  Coast  The- 
■Lt-1*  aires,  Inc.,  announces  the  completion 
of  another  neighborhood  theatre,  the  West 
Coast  Balboa,  located  at  87th  and  Vermont, 
which  will  open  April  6th. 

The  Balboa  theatre  represents  an  invest- 
ment of  over  $250,000  and  is  of  class  A-l 
construction.  The  lot  is  80  \  L30  Eeel  on 
the  west  side  of  Vermont  just  south  of  87th 
street.  This  location  was  selected  by  the 
South  Side  Theatre^,  Inc.,  which  is  affiliated 
with  West  Coast  Theatres,  inc.,  as  being 
the  fastest  growing  section  of  the  city  with 
a  splendid  residential  district  surrounding 
the  theatre.  The  erection  of  this  beautiful 
playhouse  has- increased  property  values  ami 
helps  the  upbuilding  of  the  section  very  ma- 
terially, stated  Ralph  B.  Grunauor,  general 
manager  of  South  Side  Theatres,  Inc.,  also 
an  official  of  AVest  Coast  Theatres,  Inc. 

The  building  was  designed  by  L.  A.  Smith, 
the  architect  who  has  designed  most  of  the 
West  Coast  Theatres,  and  is  of  the  Spanish 
style  of  architecture.  The  theatre  will  seal 
1250  and  is  designed  in  an  intimate  co/\ 
style  which  makes  il  an  ideal  neighborhood 
bouse.  The  interior  lighting  is  a  soft  blend- 
ing of  colored  lights  whii  h  lends  a  charm 
and  atmosphere.  The  interior  decoration  is 
being  done  by  the  Robert  Powers  studio. 

The  new  West  Coast  Belmont  theatre, 
First  and  Vermont,  representing  an  inve  ' 
ment  of  $750,000,  was  opened  at  Los  An- 
geles, Tuesday,  March  2nd  under  the  per- 
sonal supervision  of  Arthur  L.  Bornstein, 
executive  of  West  Coast  Theatres,  Inc. 

This   theatre,   store   and  office   building,   is 


entirely  of  <  iass  A  const  met. on,  of  rein- 
forced concrete  and  steel,  and  of  the  latest 
type  of  fire-proof  construction,  according  to 
J.  J.  Warrick,  of  the  Bimini  Income  Prop 
erties.  The  building  is  of  the  Spanish  type 
of  architecture  and  laced  with  terra  cotta, 
heavily  columned  on  the  Vermont  Avenue 
side. 

The  building  has  a  frontage  of  250  feet 
on  Vermont  Avenue  and  180  foot  depth. 
There  are  12  stores  on  the  main  floor,  while 
offices  and  loft  space  occupy  the  second. 
The  basement  is  occupied  with  a  bowling- 
parlor  with  10  alleys. 

This  house  has  a  seating  capacit 
1800,  with  the  greater  part  of  the  conn 
able  loge  type.  The  lobby,  foyer  and  thea- 
tre auditorium  "are  of  the  very  latest  in  mod- 
ern interior  decoration,  with  richly  ap- 
pointed lounging  and  rest  room  for  the 
ladies. 

With  the  opening  of  this  theatre,  this  dis- 
trict is  representative  of  one  of  the    fit 
amusement  centers  in  Los  Angeles. 


for 


New    Theatre    Planned 
Mount  Carmel,  Pa. 

Joseph  Wagner  announces  he  is  planning 
the  erection  of  a  motion  picture  theatre 
in  the  town  of  Marion  Heights,  near  Mount 
Carmel,  Northumberland  county,  Pa.  It  will 
occupy  a  site  100  by  30  feet  and  will  have 
apartments  in  the  second  floor.  It  will  lie 
the  first  theatre  to  be  erected  in  Marion 
1  (eights. 


i-jTr.p/nsjF.p^ 


"If  you  show  Pictures  you  need  the  Transverter" 


"First  in  the  Field" 

It  "Transverts"  alternating  cur- 
rent into  direct  current  with  four 
to  five  times  the  candle-power  of 
an  alternating  current  arc  of  the 
same  amperage. 

That  means — Less  Current  Cost, 
Better  Projection, 

Easier  Operation, 

with  Better  Control. 

Write  for  our  litcrc  . 


"Foremost  in  the  Industry" 

The  Transverter  is  of  interest  to 
you  whether  you  are  building  new 
theatres  or  merely  operating  pres- 
ent ones. 

It  operates  so  efficiently  and  so 
effectively  that  its  immediate  in- 
stallation is  worthy  of  your  serious 
consideration. 

I  ill    be    mailed    entirely    without    obligation. 


^HERTNER  ELECTRIC  COMPANY 

1900  w.  H2*H.S**-*e*  Cleveland  Ohio  USA 


1846 


Motion     Picture     X  eiv  s 


■ 


[iiiiiiiiiiiiiiiiiiin 


Crowd    Awaiting    the    Opening    of   the    New   Wilson    Theatre,    Fresno,    Cal.     This    is    the    Latest 
Addition    to   the    Fast    Growing    Golden    State    Theatre    Corp.,    Headed    by    H.    H.    Remick. 

II I Illllllllllllllllllllllllllllllllllllllllllllllllllllllllll  lllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll 


REACH  THE  THEATRE   BY  MAIL  THRU   OUR 

UP-TO-DATE  MAILING  LIST  SERVICE 
18138  ,  U.  S.  THEATRES    SHOWING    PICTURES 

Under  250  seats.  30%;  under  500.  70%;  under  800.  85%; 
over    800.    15%. 

The    most    economical     method    of    reaching     theatres    la 

our  ADDRESSING   SERVICE.      $4.(10   PER  M    OP.      Lists 

If   desired.      30    to    50%   saved    In    postage,    etc..    through 

elimination  of  dead  and  duplicate  theatres  usually   listed. 

Lists     of     Producers.     Distributors     and     Supply     Dealei 

MUI.TIGltAPIIING  —  MIMEOGRAPHING  — 

Km  DING       I  NCI  OSING        MAILING 

MOTION    PICTURE    DIRECTORY    CO. 

709   Sixth   Ave.,    at   41st    St.  New   York    Citv 

Phone,   Pennsy.  7481-7485 


In  Your  Sign 

%)ith 


Reco  Flashers 
are  m  ide  up  to  give 
any    desired    action 
effect.       Have 
leadi 

of    the 
ling    electric    Bigns. 

lity. 
iTrtfe   for   Bulletin 

2628   W.    Connrcss   St..   Chi   II  I 

vY  i  M  l\  0  w 
lslicrs.     Traffic 

fori'  r 

i  .   etc. 


"You'll  find  it 

FIRST 

in  the 

NEWS" 


^Fastest  and  Surest 

r     Method  d  Selling  Tickets 

KG?*itt*  far  in  formation    *>»*    Af£W 

rOMATU      in  KM    Ml  CISTER   <  I  >RP< >R  *  '  •' 


»_.  -s.  r    D 


m.i   t      -> yt.t-i_ 

|        ^  •  "-         MJLH 


Inquiries  and  Comments 

(Continued  from  page  1842 


The  price  of  these  lenses  iboth 
£25.00.  A  special  mount  is  required  for 
attaching  them  to  the  lamphouse  and  this 
mount  costs  $30.00,  making  the  price  of 
the  entire  out  lit  $55.00.  A  heavy  blow,  it 
is  true,  hut  quite  worth  while  since,  under 
your  conditions,  the  increase  of  light  on  the 
en  will  be  at  least  50  percent — that  is, 
if  you  treat  the  condenser  right. 
Will  Drop  In 

It  is  barely  possible,  Friend  Bolduc. 
that  sometime  this  summer,  when  vacation 
time  rolls  around,  we  will  be  passing 
through  Conway,  at  which  time  we  will 
bake  advantage  oi  your  evident  hospitality 
to  drop  in  and  say  "Howdy." 

If  you  have  any  more  questions,  shoot 
them  along — we  shall  be  glad  to  answer 
them. 

It  is  not  necessary  for  you  to  tell  us  how 
clever  you  think  we  are.  though  we  ap- 
preciate the  compliment,  and  will  try  to 
absorb  it  without  letting  it  influence  the 
natural  expansion  of  our  headgear. 

When  correspondent-  pay  us  compli- 
ments, as  quite  frequently  they  do,  we  are 
often  led  to  wonder  if  some  of  them  are 
not  doing  it  because  they  feel  that  such 
compliments  are  necessary  in  order  to  make 
ii-  answer  their  questions. 

This,  of  course,  Ls  noi  the  ease,  for  while 
we  appreciate  sincere  compliments,  -till — 
"oil  or  no  oil,"  your  questions  will  be 
answered. 


West    Coast    Jr.    Circuit    to 
Broadcast  Programs 

Harry  M.  Sugarman,  secretary  and  gen- 
eral manager  of  Wesl  (Oast  Junior  Theatre 
Circuit,  announces  that  the  finest  input 
panels  obtainable,  will  be  immediately  in- 
stalled in  all  the  theatres  of  the  Junior  Cir- 
cuit, to  broadcast  organ  solos,  vaudeville 
acts  and  other  noteworthy  features  of  the 
regular  theatre  program.  Sound  proof  stu- 
dios will  also  be  built  in  the  new  Junior 
theatres  now  being  erected  in  Ontario  and 
Montebello,  also  in  the  theatres  that  are  to 
be  erected  at  Curbank.  Santa  Maria  and 
Wed  lands. 

Mr.  Sugarman  states  that  at  the  present 
time  the  Royal  Theatre  in  Los  Angeles  is 
the  only  theatre  in  Southern  California. 
broadcasting  organ  solos,  and  that  in  the 
near  future  the  other  Los  Angeles  Junior 
theatres  of  Wesl  Coast's  will  also  contribute 
to  these  programs  through  KNRC. 

The  broadcasting  of  those  programs  is 
considered  a  forward  step  for  radio,  and  is 
hi  keeping  with  the  progressive  spirit  oi 
Harrj  M.  Sugarman  to  provide  splendid 
programs  on  the  air,  through  the  medium 
of   the   West    Coast   Junior  Circuit-. 


F.    8    R.    Plan    New    House 
at  Rochester.   Minn. 

Finkelstein   &   Ruben   will   spend   hal 
million  dollars  on  a  new  theatre  at  Roi  bes- 
rer,    Minn.,   it  is    announced.      It    will 
l.Mio  and  will  have  an  expensive  pipe  oi 
and  other  equipment   in  accord.     The  com- 
pany  control-    the    Lawler   and    the   Metro- 
hfes    there    and    will    al-o    put    a 
new   pipe  organ  in  mer. 


April    17 ,    19  26 


1847 


Acquires    Long   Term   Lease 
on  Georgia  Theatre 

E.  J.  Sparks  has  recently  announced 
the  acquisition  of  a  long  term  lease  on  a 
new  theatre  building  to  be  erected  on  the 
southwest  corner  of  Jackson  and  North 
Patterson  streets,  Valdosta,  Ga.  The  plans 
and  specifications  have  been  completed — 
contracts  will  be  let  at  once — and  actual 
lonstruetion  will  start  at  an  early  date. 

The  building  will  have  four  store-  on  the 
first  floor  and  a  floor  of  offices  above.  The 
-econd  floor  will  also  contain  the  necessary 
-pace  for  the  theatre  manager's  office,  pro- 
ion  booth  and  rest  rooms  for  ladies  and 
gentlemen. 

Entrance  to  the  theatre  proper  will  be 
made  between  the  two  centre  stores  and  an 
arcade  will  lead  to  the  doors  of  the  main 
auditorium.  A  generously  large  marquee 
will  extend  over  the  sidewalk.  The  audi- 
torium will  be  of  the  single  floor  design  with 
.a  seating  capacity  of  1200.  The  dimensions 
of  the  stage  are  67  x  30  feet  with  an  or- 
chestra pit  located  below  the  proscenium 
arch.  Complete  stage  equipment  will  be 
furnished  and  ample  provision  made  for 
dressing  rooms.  An  expensive  organ  will 
he  installed  and  the  interior  of  the  house 
will  receive  most  careful  consideration  in 
the  matter  of  drapes  and  other  decorative 
effect-. 

The  exterior  of  the  theatre  will  he  of 
Venetian  design  with  the  front  trimmed  of 
marble  and  stone.  Tall  circular  windows 
decorated  with  leaded  glass  will  also  grace 
the  upper  part  of  the  building. 


Permit  Issued  for  New  House 
at  Joplin,  Mo. 

A  building  permit  has  been  issued  for 
John  W.  Freeman's  new  theatre  at  20th 
and  Main  streets,  Joplin,  Mo.  It  will  be 
two-story,  120  by  175  feet  and  cost  about 
-$75,000.'  Smith  &  Van  Pelt,  are  the  archi- 
tects. 

Construction  will  start  very  soon  on  J. 
E.  Cook's  new  house  in  Maryville,  Mo. 
Plans  were  prepared  by  Boiler  Brothers, 
Kansas  City,  while  Mr.  Cook  will  personally 
supervise  the  construction.  The  house  will 
be  one  story,  44  by  132  feet,  and  of  semi- 
fire  proof  construction. 

S.  Morgan  plans  to  spend  upwards  of 
.$75,000  on  his  new  theatre  at  Blytheville, 
Ark.  Plan-  are  being  prepared  by  James 
H.  Bliss,  architect.  Little  Rock.  '  E.  G. 
Pearce  will  manas'e  the  house. 


Montreal  Man  Promotes  New  Playhouse 
for  Rochester,  N.  Y. 


WITH  the  backing  of  prominent  Roch- 
ester business  men,  the  Capitol,  a  new 
$350,000  motion  picture  theatre  will  be  con- 
structed at  Main  street  east  and  Illinois 
street,  Rochester,  it  is  announced  by  Maurice 
West,  Montreal  theatrical  promoter. 
Ground  for  the  new  structure  will  be  broken 
next  week  by  the  Vastile  Construction  com- 
pany of  Rochester,  contractors.  Plans  have 
been  drawn  by  M.  J.  De  Angelis,  Rochester 
architect. 

The  new  theatre,  which  will  embody  the 
very  latest  in  theatrical  design  will  be  of 
fireproof  construction,  and  will  have  a  seat- 
ing capacity  of  1600  with  1000  seats  on  the 
ground  floor,  500  in  the  balcony  and  100 
loge  seats. 

The  site  chosen  gives  the  theatre  a  front- 
age of  80  feet  on  Main  street  east,  with  a 
depth  of  180  feet.  In  design,  both  inside 
and  out,  it  will  be  of  the  Italian  renaissance 
period.     According  to  present  plans,  it  will 


be  completed  by  September  15,  and   will  be 
open  for  business  not  later  than  October  1. 

One  of  the  features  of  the  house  will  be  a 
large  organ,  declared  to  be  the  equal  of  any 
(•(immunity  theatre  organ  in  the  country.  A 
huge  dome,  with  colored  lights  playing  on 
it,  will  be  another  feature.  Throughout,  an 
indirect  lighting  scheme  will  lie  carried  out. 

While  the  policy  of  the  theatre  will  be 
motion  picture,  it  Avill  be  of  such  construc- 
tion as  to  permit  the  staging  of  i 
shows.  It  will  have  a  large  stage.  Four 
-tores  on  the  Main  street  front,  with  six 
offices  on  the  upper  floor,  are  included  in 
the  plans,  according  to  Mr.  West. 


Construction  Started  on  New 
F.  8  R.  House 

Construction  is  under  way  on  Finkel stein 
&  Ruben's  new  theatre  at  Minot.  It  will 
cost  $25,000  according  to  J.  F.  Cubberlev. 


An   Ideal  Collection  for  Motion    Picture 
Organists 

STANDARD  ORGAN  PIECES 

A  collection  of  114  standard  classic,  modern,  sacred,  operatic,  characteristic 
and  march  compositions,  arranged  for  pipe  organ  (3  staves)  and  highly  endorsed 
for  motion  picture  use  by  such  authorities  as  John  Priest,  John  Hammond. 
Percy  Starnes  and  many  others.  Contains  448  pages,  sheet  music  size,  durablt 
bound.     Once  on  the  organ  desk,  it  will  never  be  off  it. 

/.'<     Sure   to   rend    this    Complete   List    of-  Contenta 


Adagio    Beethoven 

Air    Bach 

Air    Giordani 

Air    (Rinaldo)     Handel 

Air    (Pur    Dicesti) Lotti 

Andante   (Orteo)    Gluck 

Andante     Mendelssohn 

Andante     Tschaikowsky 

Andante   Religioso    ....Thome 

Andantino     Franek 

Andantino     Lemare 

Angel's   Serenade    Braga 

Angelus    Massenet 

Anitra's    Dance    Grieg 

Aragonaise     Massenet 

Ase's    Death     Grieg 

Ave   Maria    Gounod 

Ave    Maria    Schubert 

Barcarolle     Offenbach 

Berceuse     (Jocelyn) . .  .Godard 

Berceuse    Schytte 

Bridal    Chorus    Wagner 

Cantilene  Nuptiale    ...Dubois 

Cavatina      Raff 

Chants    Russes    Lalo 

Cinquantaine     .Gabriel- Marie 

Consolation     No.     5 Liszt 

Consolation  ....Mendelssohn 
Coronation  March.  .Meyerbeer 
Cradle    Song    Hauser 


Cradle    Song    Iljinslcy 

Cygne,    Le    Saint-Saens 

Dance   of  the    Hours 

Ponchielli 
Dead    March    (Saul) .  .Handel 

Dervish    Chorus    Sebek 

Erotik.    Op.  43.   No.    5 
Evening    Prayer    . . .  .Reinicke 

Evening    Star    Wagm  I 

Fanfare.    Op.    40 Ascher 

Festival    March    Gounod 

Funeral     March     Chopin 

Gavotte     in     D Gossec 

Grand  March  (Aida) .  .Verdi 
March  (Tannhauser)  Wagner 
Hallelujah   Chorus    .  .  .Handel 

Humoreske    Dvorak 

Hungarian  Dance  .  ..Brahms 
Hymn    to    the    Sun 

R.  Korsakow 
Idyl    (Evening  Rest)    .Merkel 

Intermezzo      Mascagni 

Kol     Nidrei      Hebrew 

Largo    (Symphony)     ..Dvorak 

Largo    (Xerxes)     Handel 

Larme,    Un    (A   Tear) 

Moussorgskv 
Lost    Chord,    The     ..Sullivan 

Madrigal    Simonetti 

March  (Tannhauser)  Wagner 
Marche    Celebre    .  ...Lacliner 


Marche  Militaire  ..Schubert 
Marche  Nuptiale  ....Cum. 
Melodie    Op.     10.  .. -Massenet 

Melody   in    F Rubinstein 

Military     Polonaise     ..Chopin 

Minuet  in   G    Beethoven 

Minuet    Mozart 

Miserere    Verdi 

Moment  Musical  ...Schubert 
My    Heart    (Samson) 

Saint-Saens 
Nocturne.    Op.    9.    No.    2 

Chopin 
Norwegian     Dance     ....Grieg 

Orientale     Cui 

Pilgrim    Chorus    Wagner 

Playera.    Op.   5 Granados 

Poeme    Fibich 

Prayer     Humperdinck 

Prayer  (Octette)  ...Schubert 
Prelude   in   C   Sharp    Minor 

Raclimaninoff 
Prelude    (Lohengrin)    Wagner 

Pres    de    la    Mer Arensky 

Prize    Song    Wagner 

Quartet    (Rigolerto)    ...Verdi 
Ratneaux.    Les   (The   Palms) 
Fan  re 

Reverie.    Op.    9 Strauss 

Romance     Rubinstein 

Romance,     Op.    26..Svendsen 


Romance   Sans    Paroles 

Faine 
Russian    Patrol    ..Rubinstein 

Salut    d'Amour    Elgar 

Sarabande     Handel 

Scotch    Poem     . . . . MacDowell 

Serenade     D 

Serenade     Gounod 

Serenade     Schubert 

Serenade      Widor 

Serenata     Moszkowskj 

Sheherazade    ...R.    Korsakow 
Sextette    (Lucia)     ..Donizetti 

Simple    Aveu     Thome 

Song    Tschaikowsky 

Song   of   India    .R.   Korsakow 

Souvenir     Drdla 

Spring  Song   ....Mendelssohn 

Torchlight    March    Clark 

Traumerei    Schumann 

Triumphal   Entry    .  .Halvorsen 
Unfinished    Symphony 

Schubert 

Vision    Rheinberger 

Voix  Celeste   Batiste 

Volga    Boatmen    Song 

Russian 
Waltz  in  A.  Op.  39  Brahms 
War  March  ....Mendelssohn 
Wedding    March   Mendelssohn 


BOUND  IN  PAPER  at  $3.00  — 

Send  for  free  56-page  list  of 


CLOTH   BOUND   at   $5.00 
'Whole   World"  Music  Books 


For   Sale   at 
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D.  APPLETON  &  COMPANY 


35     W.     32nd     St. 
New       York       City 


ife-. 


Our  catalogue  lists  a  com- 
plete line  of  fine  seating  for 
modern  theatres,  from 
elaborate  upholstered  mod- 
els to  inexpensive  but  sub- 
stantial veneer  chairs. 

Sent  free  on  request. 


STEEL  FURNITURE  CO. 

Grand  Rapids  Michigan 


GUNDLACH 


It  will  pay  you 
to  replace  old 
lenses  with  the 
new   RADIANT. 


PROJECTION  LENS 

AN  improved  type  of  lens,  unsurpassed  for 
•*^  light  transmission,  sharpness,  and  repro- 
duction of  all  the  fine  tone  gradations  of 
the  film  image. 
Look     for    "RADIANT"     on     the     mount, 

distinguish    these   improved  lenses   from   the   old 

type.      It  means   the  best   your  money  can  buy. 

Gundlach     Projection     Lenses     have     been     the 

world's    standard    of    quality    since    1908. 


Gundlach  -  Manhattan 
optical  company 

853  Clinton  Ave.,  North  Rochester,  N.  Y. 


1848 


Motion     P  i  c  I  it  >■  c  'N 


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INI;1lllil!l,!l!lll;lililiir:'liil!l!lll;l!lfclll|||lll!i'''l|i|l;!!:::!  KiVv. 


FEATURE   RELEASE  CHART 

Productions  are  Listed  Alphabetically  and  by  Months  in  which  Released  in  order  that  the  Exhibitor  may 
have  a  short-cut  toward  such  information  as  he  may  need.  Short  subject  and  comedy  release,  as  well  as 
information  on  pictures  that  are  coming,  will  be  found  on  succeeding  pages.  (S.  R.  indicates  State  Right 
release.) 

Refer  to  THE  MOTION  PICTURE  NEWS  BOOKING  GUIDE  for  Productions  Listed  Prior  to  September 


Feature 

Amazing  Quest,  The 

As  No  Man  Has  Loved . .  . 

Battler,  The 

Below  The  Line 

Big  Pal 

Black  Cyclone 

Business  of  Love 

California  Straight  Ahead . 

Coast  of  Folly 

Coming  of  Amos 

Cyclone  Cavalier 

Dark  Angel,  The 

Don  Q,  Son  of  Zorro 

Free  to  Love 

Freshman,  The 

Galloping  Jinx 

Great  Sensation,  The 

Havoc 

High  and  Handsome 

His  Majesty  Bunker  Bean 

His  Master's  Voice 

If  Marriage  Fails 

Keep  Smiling 

Kentucky  Pride 

Knockout  Kid,  The 

Let's  Go  Gallagher 

Live  Wire,  The 

Lost  World,  The 

Man  of  Nerve 

Man  Who  Found  Himself 

Manhattan  Madness 

Mystic,  The 

Never    the    Twain    Shall 

Meet 

New  Champion,  The 

Not  So  Long  Ago 

Once  In  a  Lifetime 

Outlaw's  Daughter,  The. . 
Parisian  Nights 


SEPTEMBER 

Star  Distributed  by       Length     R' 

Henry  Edwards Cranfield  &  Clarke  . .  5500  feet . . 

Special  Cast Fox 7929  feet.. 

Kenneth  McDonald . .  .Bud  Barsky  (S.  R.) . .  5000  fee'   . 

Rin-Tin-Tin  (dog) Warner  Brothers 6001  fee*. . 

William  Russell Ginsberg  Dist 4543  feel    . 

Rex  (horse) Pathe 5058  feet . . 

Pitts-Horton Astor  Dist.  (S.  R.) . . .  6008  f eet .  . 

Reginald  Denny Universal 7238  feet .  . 

Gloria  Swanson Paramount 6840  feet.  . 

Rod  La  Rocque Prod.  Dist.  Corp 5677  feet .  . 

Reed  Howes Rayart  (S.  R.) 4928  feet.  . 

R.  Colman-V.  Banky. .First  National 7311  feet.  . 

Douglas  Fairbanks United  Artists 10264  feet . 

C.  Bow-D.  Keith B.P.Schulberg(S.R.)  .4825  feet.  . 

Harold  Lloyd Pathe 6883  feet.. 

Buddy  Roosevelt Artclass  Pict 4488  feet.  . 

W.  Fairbanks-P.  Garon. Columbia  (S.  R.) 4560  feet .  . 

Special  Cast Fox 9200  feet.  . 

"  Lefty  "  Flynn F.  B.  O 5669  feet.  . 

M.  Moore-Devore . . .  .Warner 7149  feet. . 

Thunder  I  dog) Lumas  Film 5700  feet .  . 

J.  Logan-C.  Brook F.  B.  O 6006  feet.  . 

Monty  Banks Assoc.  Exhib 5456  feet .  . 

Special  Cast Fox 6652  feet.. 

Jack  Perrin Rayart  Pict.  Corp. 

(S.  R.) 4901  feet.  . 

Tom  Tyler Film  Book.  Offices..  .5182  feet.. 

Johnny  Hines First  National 7000  feet .  . 

Special  Cast First  National 9700  f  eet . . 

Bob  Custer F.  B.  O 4452  feet.. 

Thomas  Meighan Paramount 7168  feet.  . 

Dempsey-Taylor Assoc.  Exhib 5580  feet .  . 

Pjingle-Earle M-G-M 6239  feet.. 

8143  feet. 
4547  feet. 
6849  feet. 
5000  feet. 
4375  feet. 


Part  Time  Wife 

Plastic  Age,  The 

Pretty  Ladies 

Primrose  Path,  The 

Ridin'  the  Wind 

Scandal  Street 

Sealed  Lips 

Seven  Days 

Shore  Leave 

Siege 

Son  of  His  Father,  A 

Souls  for  Sables 

Speed  Madness , 

Spook  Ranch 

Steppin'  Out 

Sun  Up 

Tearing  Loose 

Teaser,  The 

Three  Wise  Crooks 

Timber  Wolf,  The 

Trouble  With  Wives,  The 
Wall  Street  Whiz,  The .  . 

What  Fools  Men 

Wheel,  The 

White  Outlaw,  The 

Wild  Horse  Mesa 

Wild,  Wild  Susan 

With  This  Ring 


Stewart-Lytell Metro-Goldwyn 

Wm.  Fairbanks Columbia  Pict.  (S.R.) 

Betty  Bronson Paramount 

Richard  Holt Gerson  Pict.  (S.  R.) . . 

Josie  Sedgwick Universal 

E.     Hammerstein  -  L. 

Tellegen F.  B.  0 6278  feet. 

Alice  Calhoun Lumas  Film  (S.R.).  .6100  feet. 

Special  Cast B.  P.  Schulberg  (S.R.)6848  feet . 

Zazu  Pitts Metro-Goldwyn 5828  feet . 

Bow-MacDonald Arrow 5475  feet . 

Fred  Thomson Film  Book.  Offices..  .5014  feet. 

Kennedy-Welch Arrow 6923  feet . 

Revier-Landis Columbia  Pict.  (S.R.)  5770  feet . 

Lillian  Rich Prod.  Dist.  Corp 6974  feet . 

Barthelmess-Mackaill. First  National 6856  feet. 

Virginia  Valli Universal 6424  feet . 

Special  Cast Paramount 6925  feet . 

Windsor-O'Brien Tiffany  (S.R.) 7000  feet . 

Frank  Merrill Hercules  Film 4579  feet . 

Hoot  Gibson Universal 5247  feet . 

Sterling-Revier Columbia 5267  f eet . 

Special  Cast Metro-Goldwyn 5906  feet . 

Wally  Wales Weiss  Bros.  (S.  R.) .  .5060  feet . 

Laura  La  Plante Universal 6967  feet . 

Evelyn  Brent Film  Book.  Offices . .  .  6074  feet . 

Buck  Jones Fox 4869  feet. 

Vidor-T.  Moore Paramount 6489  feet . 

Richard  Talmadge Film  Book.  Offices. .  .5452  feet . 

Stone-Mason First  National 7349  feet . 

Special  Cast Fox 7325  feet . 

Jack  Hoxie Universal 4830  feet . 

Special  Cast Paramount 7221  feet . 

Bebe  Daniels Paramount 5774  feet . 

Mills-Tellegen B.  P.  Schulberg 5333  feet. 


eviewed 
Feb'.' 28 

6'c't! 'si 

Oct.  24 
May  30 
Dec.  19 
Sept.  12 
Sept.  12 
Sept.  19 
Sept.  26 
Sept.  26 
June  27 
Jan.  2 
July  25 

Sept.'  26 
Aug.  29 
Feb.  20 
Sept.  26 
Nov.  14 
May  23 
Aug.  1 
Sept.  19 

Jan.  9 
Oct.  3 
Sept.  12 
Feb.  21 
Nov.  28 
Sept.  5 
July  25 
Sept.  12 

Aug.  8 

Dec.  19 

Aug.  8 

Dec.  5 

Dec.  19 

June  20 
Dec.  5 
Oct.  10 
July  25 
Oct.  31 
Oct.  24 
Nov.  14 
Nov.  7 
Sept.  12 
Aug.  29 
June  20 
Sept.  19 
Sept.  12 

May  2 
Dec.  19 
Aug.  29 
June  13 
May  30 
Oct.  24 
Sept.  26 
Aug.  11 
Nov.  7 
Oct.  10 
Aug.  2 
. June  27 
.Aug.  22 
Aug.  15 
Oct.   3 


OCTOBER 

Feature  Star  Distributed  by 

American  Pluck George  Walsh Chadwick 

Beautiful  City R.  Barthelmess First  National 

Bobbed  Hair Prevost-Harlan Warner  Brothers 

Borrowed  Finery Louise  Lorraine Tiff  any  (S.  R.) 

Bustin'  Through Jack  Hoxie Universal 

Circle,  The Eleanor  Boardman Metro-Goldwyn 

Circus  Cyclone,  The Art  Acord Universal 

Classified Corinne  Griffith First  National 

Clothes  Make  the  Pirate. .  Errol-D.  Gish First  National 

Compromise Irene  Rich Warner  Bros 

Desert  Demon,  The Buffalo  Bill,  Jr Artclass  Pict 

Dollar  Down Ruth  Roland Truart  (S.  R.) 

Everlasting  Whisper,  The. Tom  Mix Fox 

Exchange  of  Wives,  An . . .  Special  Cast Metro-Goldwyn 

Fighting  Heart,  The Geo.  O'Brien Fox 

Golden  Princess,  The ....  Bronson-Harailton ....  Paramount 

Heads  Up "  Lefty  "Flynn F.  B.  O    

Heartless  Husbands Gloria  Grey Madoc  Sales 

Hell's  Highroad Leatrice  Joy Prod.  Dist.  Corp 

His  Buddy's  Wife Hunter-Murphy Assoc.  Exhib . . . 

Hurricane  Horseman,  TheWally  Wales    Artclass  P  ct. .  .  . 

In  Search  of  a  Hero Richard  Holt Gerson  Pictures . 

Iron  Horse,  The O'Brien-Bellamy Fox  Film  Corp  .     ,104 

Keeper  of  the  Bees,  The .  .  Robert  Frazer F.  B.  O 

Little  Annie  Rooney Mary  Pickford United  Artists . . 

Lorraine  of  the  Lions Kerry-Miller Universal 


Length 

Reviewed 

6000  feet 

.July 

11 

6460  feet. 

.Nov. 

11 

7781  feet. 

.Oct. 

31 

6500  feet . 

Dec. 

5 

4506  feet. 

.Oct. 

24 

5511  feet. 

Oct. 

31 

4609  feet. 

.Aug. 

22 

6927  feet. 

.Oct. 

17 

7000  feet. 

.Nov. 

14 

65S6feet. 

.Nov. 

7 

5012  feet. 

.Feb. 

27 

5860  feet . 

Aug. 

-.,, 

5611  feet. 

.Oct. 

24 

6300  feet. 

.Oct. 

17 

7032  feet. 

.Oct. 

3 

6395  feet.  .Sept.  19 
5482  fret.. Nov.  21 
5000  feet.  .Dec.  26 
6084  feet.  .Sept.  5 
et.  .July  25 
■  iiimi  feet.    Mar.  20 

5 i  feet    Feb;  13 

24  feet.  Sept.  13  '24 
1)712  feet  Oct.  17 
ss^n  (,ct  Oct.  31 
6753  feet.  .Aug.   15 


Reviewed 

Oct. 

24 

.Feb. 

27 

..Oct. 

1U 

.   Oct. 

24 

Oct. 

24 

..Not. 

21 

t.   Dec 

5 

..Not. 

7 

. .  Oct. 

11 

.  .Aug. 

2* 

. .  Sept. 

2k 

. .  Sept. 

21 

. .  Not. 

21 

. .  Oct. 

31 

..Oct. 

17 

..Not. 

7 

.  .  Sept 

2* 

.  .  Not. 

7 

..Oct. 

1* 

.    Oct. 

it 

•    July 

25 

Oct. 

17 

.  .Nov. 

21 

Oct. 

31 

.    Oct. 

17 

.    Oct. 

24 

Feature  Star  Distributed  by        Length 

Lovers  in  Quarantine Daniels-Ford Paramount b570  feet 

Luck  and  Sand Leo  Maloney Clarion  Photoplays  . .  .5000  feet 

Man  on  the  Box,  The ....  Sydney  Chaplin Warner  Bros 7282  feet 

Midshipman,  The Ramon  Novarro Metro-Goldwyn 7498  feet 

New  Brooms Hamilton-Love Paramount 5443  feet 

No  Man's  Law Bob  Custer F.  B.  O 4042  feet 

One  of  the  Bravest Ralph  Lewis Lumas  Film  (S.R.) .. .  5679  feet 

Other  Woman's  Story Calhoun-Frazer B.  P.  Schulberg 6080  feet. 

Pace  That  Thrills,  The Ben  Lyon First  National 691 1  feet 

Peacock  Feathers Logan-Landis Universal 6802  feet 

Pony  Express,  The Betty  Compson Paramount 9801  feet 

Prairie  Pirate,  The Harry  Carey Prod.  Dist.  Corp 4603  feet . 

Pride  of  the  Force,  The.  .  .Tom  Santschi Rayart 5139  feet 

Red  Hot  Tires Monte  Blue Warner  Bros 6447  feet 

Regular  Fellow,  A Raymond  Griffith Paramount 5027  feet 

Seven  Keys  to  Baldpate.  .Douglas  MacLean. .  .  .Paramount 6648  feet 

Storm  Breaker,  The House  Peters Universal 6093  feet 

Substitute  Wife,  The Jan«  Novak Arrow 5994  feet 

Thunder  Mountain Special  Cast Fox 7537  feet 

Tower  of  Lies Chaney-Shearer Metro-Goldwyn 6849  feet 

Under  the  Rouge Moore-Moore Assoc.  Exhib 6053  feet 

Wandering  Fires Constance  Bennett .  .  .  Arrow 6600  feet 

Wandering  Footsteps Taylor-Washburn.  .  .    Ginsberg  Dist.  Corp. 5060  feet 

Why  Women  Love Blanche  Sweet First  National 6750  feet 

Win,  Lose  or  Draw Leo  Maloney Clarion  Photoplays.  .4988  feet 

Winding  Stair,  The Special  Cast Fox 6107  feet 

Without  Mercy Vera  Reynolds Prod.  Dist.  Corp 6550  feet 

NOVEMBER 

Feature  Star  Distributed  by       Length      Reviewe 

Action  Galore Buddy  Roosevelt Artclass  Pict 4659  feet 

After  Marriage Margaret  Livingston .  .  Madoc  Sales 5500  feet    .  Nov.  1* 

All  Around  Frying  Pan Fred  Thomson F.  B.  O 551 9  feet   .  Nov.  28 

Ancient  Highway,  The Jack  Holt Paramount 6034  f  eet .  .  Nov.  21 

Best  Bad  Man,  The Tom  Mix Fox 4983  feet.    Dec.   12 

Best  People,  The Special  Cast Paramount 5700  feet .  .  Nov.     7 

Bright  Lights Ray-Starke Metro-Goldwyn 6260  f eet . .  Nov.  28 

Calgary  Stampede,  The . . .  Hoot  Gibson Universal 5924  feet .  .  Oct.    10 

Call  of  Courage,  The Art  Acord Universal 4661  feet.   Sept.  19 

Camille    of    the    Barbary 

Coast Busch-O.  Moore Assoc.  Exhib 5408  feet.  .Aug.     1 

Clash  of  the  Wolves Rin-Tin-Tin  (dog) Warner  Bros 6478  feet .  .  Nov.  2D 

Cobra Valentino Paramount 6895  feet .  .  Not.  21 

Daring  Days Josie  Sedgwick Universal 4622  feet .  .  Mar.    6 

Durand  of  the  Bad  Lands .  Buck  Jones Fox 5844  feet . .  Oct.   24 

Eagle,  The Rudolph  Valentino United  Artists 6756  feet .  .  Not.  21 

East  Lynne Special  Cast Fox 8553  feet.  .Oct.    10 

Fifty-Fifty Hope  Hampton Assoc.  Exhib 5531  feet.    June  24 

Fight  to  a  Finish,  A Wm.  Fairbanks Columbia  (S.  R.) 4603  feet . .  Dec.     5 

Flower  of  Night Pola  Negri Paramount 6374  feet . .  Oct.   31 

Fool,  The Edmund  Lowe Fox 9488  feet.   April  25 

Galloping  On Wally  Wales Artclass  Pictures.  .  .  .4292  feet.  .Feb.  27 

Go  West Buster  Keaton Metro-Goldwyn 6256  feet .  .  Nov.     7 

Home  Maker,  The Alice  Joyce Universal 7755  f eet .  .  Aug.     8 

King  on  Main  St.,  The ....  Adolphe  Menjou Paramount 6229  feet .  .  Nov.     7 

Last  Edition,  The Ralph  Lewis Film  Book.  Offices . . .  6400  feet .  .  Oct.    17 

Lazybones Special  Cast Fox  Film 7236  feet .  .  Oct.   31 

Lights  of  Old  Broadway.  .Marion  Davies Metro-Goldwyn 6437  feet.  .Nov.  14 

Merry  Widow Mae  Murray Metro-Goldwyn 10027  feet. Sept.  12 

Midnight  Limited Glass-Hawley Rayart 5855  feet . .  Jan.     2 

New  Commandment Sweet-Lyon First  National 6980  feet .  .  Not.  14 

Old  Clothes Jackie  Coogan Metro-Goldwyn 5915  feet.  .Nov.  14 

Only  Thing,  The Special  Cast Metro-Goldwyn 5824  feet ..  Dec.     5 

People  vs.  Nancy  Preston .  Bowers-De  La  Motte .  .Prod.  Dist.  Corp 6300  feet . .  Nov.     7 

Phantom  Express,  The.  .  .Special  Cast Ginsberg  Dist 4614  feet.  .Dec.  12 

Phantom  of  the  Opera. . .  .  Lon  Chaney Universal 8464  feet .  .  Sept.  19 

Ridin'  Streak,  The Bob  Custer Film  Book.  Offices ...  4540  feet .  .  Dec.  12 

Road  to  Yesterday,  The .  .  Joseph  Schildkraut .  . .  Prod.  Dist.  Corp 9980  I  eet .  .  Nov.  2 1 

Romance  Road Raymond  McKee Truart 5000  feet .  .  Aug.     8 

Rose  of  the  World Special  Cast Warner  Bros 7506  feet .  .  Nov.  21 

Saddle  Cyclone Buffalo  Bill  Jr Artclass  Pict 5000  feet.  .Mar.  20 

Satan  in  Sables Lowell  Sherman Warner  Bros 7000  feet .  .  Oct.   24 

Scarlet  Saint,  The Astor-Hughes First  National 6880  feet .  .  Nov.  21 

Seven  Sinners Marie  Prevost Warner  Bros 6286  feet .  .  Dec.  19 

Shadow  on  the  Wall Creighton  Hale Lumas  Film  (S.  R.) .  .5800  feet    .Dec.   12 

Simon  the  Tester Rich-O'Brien Prod.  Dist.  Corp 5070  feet .  .  Oct.    24 

Some  Pun'kins Chas.  Ray Chadwick  rS.  R.)...  .6500  feet.    Sept  19 

S.O.S.  Perils  of  the  Sea.  .Elaine  Hammerstein.  .Columbia  Pict 5118  feet   .Dec.  26 

Sporting  Life Special  Cast Universal 6763  feet .  .  Sept  2fc 

Stage  Struck Gloria  Swanson Paramount 6691  feet.  .Nov.  28 

Stella  Dallas Bennett-Colman United  Artists 10157  feet. Not.  28 

Tessie McAvoy-Agnew Arrow 6221  feet.  .Oct.    24 

Thank  U Special  Cast Fox 6839  feet .  .  Sept.  19 

Unchastened  Woman,  The  Theda  Bara Chadwick  (S.R.)....  6800  feet .  .  Jan.     2 

Unguarded  Hour,  The Sills-Kenyon '. .  .First  National 6613  feet.  .Dec.     5 

Wedding  Song,  The Leatrice  Joy Prod.  Dist.  Coro 7373  feet .  .  Nov.  28 

We  Moderns Colleen  Moore First  National 6609  feet .  .  Dec.     S 

When  Husbands  Flirt ....  Dorothy  Revier Columbia 5625  feet .  .  Dec.     « 

Where  Was  I? Reginald  Denny Universal 6630  feet   .Aug.  2" 

Wild  Girl Louise  Lorraine Truart  (S.R.) 5000  feet    .  Mar.    8 

Wyoming  Wild  Cat,  The..  Tom  Tyler F.  B.  O 5156  feet   .Nov.  2o 

DECEMBER 


Feature                                    Star  Distributed  by 

Blind  Trail,  The Leo  Malonev Clarion  Photoplays  . 


Length      Reviewed 

1900  feet 

Biiie  Blood' George  Walsh Chadwick r>fi'K>  feet     Feb.    13 

Bluebird's  Seven  Wives .  .  Lyon- Wilson-Sweet . .  First  National 7774  feet .  .  Jan.      9 

Broadway  Lady Evelvn  Brent F.  B.  0 5500  feet   .  Dec.   12 

Counsel  for  the  Defense     House  Peters      Assoc.  Exhib  6022  feet      Nov    21 


April     17,     1,9  2  6 


1849' 


Feature  Star  Distributed  by        Length     R 

Cowboy  Musketeer,  The  .Tom  Tyler Film  Book.  Offices . .  .  4500  f eet .  . 

Desert's  Price,  The Buck  Jones Fox 5529  feet .  . 

Don't S.  O'Neill-B.  Roach .  .  Metro-Goldwyn 6000  feet .  . 

Fate  of  a  Flirt Dorothy  Revier Columbia  Pict 5823  f eet .  . 

Golden  Strain,  The Special  Cast Fox 5989  feet.. 

Goose  Woman,  The Special  Cast Universal 7500  feet. . 

Great  Lo  e,  The Dana-Agnew M-G-M 4521  feet .  . 

Handsome  Brute,  The...W.  Fairbanks-Corbin.  Columbia  Pict.  (S.R.)  4779  feet 

His  People Rudolph  Schildkraut . . Universal 8983  feet. . 

His  Secretary Norma  Shearer M-G-M 5433  feet.  . 

Hogan's  Alley Harlan-Miller Warner  Bros 6610  feet .  . 

Infatuation Special  Cast First  National 5794  feet. . 

Irish  Luck Thomas  Meighan Paramount 7008  f  eet . . 

Joanna Mackaill-Mulhall First  National 7900  feet .  . 

Kiss  for  Cinderella,  A.  .  .  .Betty  Bronson Paramount 9221  feet. . 

Lady  Windermere's  Fan.  .Special  Cast Warner  Brothers    . .  .7816  feet. 

Lodge  in  the  Wilderness, 

The Tiffany  (S.  R.) 6500  feet. 

Lord  Jim Percy  Marmont Paramount 6702  f  eet . 

Lovers'  Island Hope  Hampton Assoc.  Exhib 4624  feet . 

Madam  Behave Eltinge-Pennington . .  .Prod.  Dist.  Corp 5417  feet. 

Man  From  Red  Gulch Harry  Carey Prod.  Dist.  Corp 5437  feet. . 

Masked  Bride,  The Mae  Murray Metro-Goldwyn 5699  f eet . . 

Midnight  Flyer,  The Landis-Devore F.  B.  0 6200  feet 

Morals  for  Men Tearle-Mills Tiffany  (S.  R.) 6500  feet. . 

North  Star,  The Strongheart  (dog) Assoc.  Exhib 4692  feet . . 

Northern  Code,  The Eva  Novak Lumas 5920  feet . 

Pals Louise  Lorraine Truart  (S.  R.) 5500  feet. 

Perfect  Clown,  The Larry  Semon Chadwick 5600  feet . 

Pinch  Hitter,  The Glen  Hunter Asso.  Exhibitors 6259  feet . 

Pleasure  Buyers,  The ....  Irene  Rich Warner  Brothers ....  7202  feet . 

Prince  of  Pep Richard  Talmadge F.  B.  O 4911  feet.. 

Sally,  Irene  and  Mary Special  Cast Metro-Goldwyn 5564  feet . . 

Smilin'  at  Trouble "  Lefty  "  Flynn F.  B.  0 5175  feet. . 

So»l  Mates Special  Cast M-G-M 6000  feet. . 

Splendid  Road,  The Anna  Q.  Nilsson First  National 7646  feet. . 

Streak  of  Luck,  A Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.)  .4884  feet .  . 

That  Royle  Girl Dempster-Fields Paramount 10253  feet . 

Three  Faces  East Goudal-Ames Prod.  Dist.  Corp 7369  f eet . . 

Thundering  Through Buddy  Roosevelt Artclass  Pict. 4527  feet. . 

Time,  The  Comedian.  . .  .Cody-Busch Metro-Goldwyn 4557  feet.  . 

Triple  Action Pete  Morrison Universal 4800  feet.  . 

Tumbleweeds Wm.  S.  Hart United  Artists 7254  feet.  . 

Two  Fisted  Jones Jack  Hoxie Universal 4555  f eet .  . 

Waning  Sex,  The Windsor-Cody M-G-M 

Wages  for  Wives Special  Cast Fox 6352  feet . . 

When  the  Door  Opened. .  .Special  Cast Fox 6515  feet . . 

Woman  of  the  World,  A .  .  Pola  Negri Paramount 6353  f  eet . . 

Womanhandled Richard  Dix Paramount 6765  feet   . 


Dec.  26 
Dec.  19 
Mar.  6 
Jan.  23 
Jan.  2 
Aug.  22 
Mar.  20 
Feb.  20 
Nov.  14 
Jan.  2 
Dec.  5 
Jan.  16 
Nov.  28 
Dec.  26 
Dec.  26 
Dec.  19 


Nov  21 
Jan.  23 
Nov.  14 
Dec.  5 
Dec.  12 
Jan.  9 
Dec.  5 
Jan  16 
Jan.  9 
Mar.  13 
Dec.  26 
Dec.  12 
Feb.  13 
Jan.  2 
Dec  19 
Dec.  19 
Jan.  6 
Dec.  12 


Distributed  by        Length     Reviewed 


Dec.  19 
Jan.  2 
Mar.  6 
Dec.  20 
Nov.  14 
Nov.  28 
Dec.     5 


Dec.  5 
Nov.  28 
Dec.  26 
Jan.   16 


JANUARY 


Feature 
American  Venus,  The . 
Arizona  Sweepstakes,  The 
Bashful  Buccaneer,  The .  . 
Black  Bird,  The .  .  . 
Blue  Streak,  The . .  . 

Braveheart 

Checkered  Flag,  The 

Cowboy  and  the  Countess, 

The 

Dance  Madness 

Danger  Girl,  The 

Demon,  The 

Desperate  Moment 

Enchanted  Hill,  The 

Fifth  Avenue 

Fighting  Edge,  The 

First  Year,  The 

Flaming  Waters 

Gilded  Butterfly,  The 

Girl  from  Montmartre . . . 

Golden  Cocoon 

Hands  Up 

Hearts  and  Fists 

His  Jazz  Bride 

Hoodoo  Ranch,  The 

Husband  Hunters , 

iust  Suppose 
ady  from  Hell 

Little  Giant,  The 

Lure  of  the  Wild 

Mannequin 

Man  Rustlin' 

Memory  Lane 

Outsider,  The 

Phantom  of  the  Forest. . . 

Prince  of  Broadway 

Queen  O'Diamonds 

Reckless  Lady 

Roaring  Rider,  The 

Rocking  Moon 

Sea  Beast,  The 

Shadow  of  the  Law 

Splendid  Crime 

Steel  Preferred 

Stella  Maris 

Stop,  Look  and  Listen. . . 

Sweet  Adeline 

Thrilling  Youth 

Too  Much  Money 

Traffic  Cop,  The 

Western  Pluck 

What  Happened  to  Jones 
When  Loves  Grows  Cold . 
Where  the  Worst  Begins. 

White  Mice 

Without  Orders 

Yankee  Senor,  The 


Feature 


Star                    Distributed  by       Length 
.  Special  Cast Paramount 7931  feet 


Reviewed 
..Jan.  16 
..Nov.  21 
..Nov.  14 
.Feb.  13 
.Feb.  22 
,  .  Jan.   16 


Hoot  Gibson Universal 5418  feet 

Reed  Howes Rayart  (S.R.) 5000  feet 

Lon  Chaney M-G-M 6688  feet 

Rich,  Talmadge F.  B.  O 4954  feet 

Rod  LaRocque Prod.  Dist.  Corp 7256  feet 

Elaine  Hammerstein.  .Ginsberg  Dist.  Corp. 

(S.  R.) 6071  feet.  .Feb.  13 

Buck  Jones Fox 6  reels . . .  Jan.     9 

Windsor-Nagel Metro-Goldwyn 6393  f  eet . .  Feb.     6 

Priscilla  Dean Prod.  Dist.  Corp 5660  f eet . .  Feb.     6 

Jack  Hoxie Universal 4539  feet .  .  Mar.  27 

Hawley-Von    Eltz Ginsberg  Dist.  Corp . .  578 1  feet .  .  Jan.     9 

Special  Cast Paramount 6326  f eet . .  Jan.     9 

De  La  Motte Prod.  Dist.  Corp 5503  f eet . .  Feb.     6 

Harlan-Miller Warner  Brothers ....  7  reels ... .  Feb.  20 

Special  Cast Fox 6038  f eet .  .  Feb.     6 

Special  Cast F.  B:  O 5700  feet.. Jan.  30 

Special  Cast Fox 6200  feet.  .Jan.   16 

La  Marr-Stone First  National 8  reels ....  Feb.   13 

Cha  dwick-Gordon ....  Warner  Bros 7200  f  eet . .  Dec.  26 

Raymond  Griffith Paramount 5883  feet.  .Jan.   16 

Bowers-de  la  Motte  .  .  Assoc.  Exhib 5393  feet .  .  Jan.  23 

Prevost-Moore Warner 

Buddy  Roosevelt Artclass  Pictures. . .  .4800  feet 

Tiffany 6500  feet 

Richard  Barthelmess .  .First  National 7  reels .  . 

Stewart-Sweet Assoc.  Exhib 5337  feet . 

Glenn  Hunter Universal 6850  f eet . 

Jane  Novak Columbia  (S.  R.) 5570  feet . 

Special  Cast Paramount 6981  feet. 

Bob  Custer Film  Book.  Offices . .  .4666  feet . 

Boardman-Nagel First  National 

J.  Logan Fox 5424  feet. 

Thunder  (dog) Lumas  Film 5800  feet . 

George  Walsh Chadwick 5800  f  eet . 

Evelyn  Brent F.  B.  O 5129  feet. 

Belle  Bennett First  National 7336  feet . 

Wally  Wales Artclass  Pictures 4800  feet . 

Bowers-Tashman Prod.  Dist.  Corp 6000  feet . 

John  Barrymore Warner  Bros 6393  feet . 

Clara  Bow Assoc.  Exhib 4525  feet . 

Daniels-Hamilton.  .  .  .Paramount 6000  feet. 

William  Boyd Prod.  Dist.  Corp 6680  feet . 

Mary  Philbin Universal 5786  feet . 

Larry  Semon Pathe 5305  feet . 

Charles  Ray Chadwick 6000  feet . 

Billy  West Rayart  (S.  R.) 5000  feet. 

Nilsson-Stone First  National Jan.   23 

"Lefty"  Flynn F.  B.  0 5175  feet.  .Feb.  27 

Art  Accord Universal 4207  feet.  .Feb.     6 

Reginald  Denny Universal 6700  feet . .  Dec.   19 

Mrs.  Rudolph  ValentinoF.  B.  O 7  reels Feb.  13 

Ruth  Roland Truart  (S.  R.) 5800  feet.  .Dec.  12 

Jacqueline  Logan Associated  Exhib.    .  .5412  feet.  .Mar.    6 

Leo  Maloney Clarion  Photoplays. . .  4900  feet 

Tom  Mix Fox 5  reels . .  .  .  Jan.   16 


Jan.  30 
.Feb.  6 
Jan.  30 
Feb.  13 
.  Jan.  2 
Jan.  16 
Jan.  23 
Jan.  30 
Feb.  6 
Jan.  2 
Feb.  6 
Feb.     6 


Jan.  23 
Jan.  30 
Feb.  20 
Dec.  26 
Dec.  26 
Jan.  30 
Jan.  30 
Jan.  23 


FEBRUARY 


Star 


Distributed  by        Length 


Auction  Block,  The Boardman-Ray M-G-M 6239  feet 

Beautiful  Cheat,  The Laura  La  Plante Universal 6583  feet 

Behind  the  Front W.  Beery-Hatton Paramount 5335  feet . 

Beyond  the  Rockies "  Bob  "  Custer F.  B.  O 4851  feet 

Broadway  Boob,  The Glenn  Hunter Assoc.  Exhib 5683  feet 

Cave  Man,  The Prevost-Moore Warner  Bros 7  reels .  . 


Review.ed 

..Feb. 

27 

..Feb. 

13 

..Feb. 

1'n 

.Feb. 

20 

.  .Mar 

13 

.Feb. 

27 

Feature  Star 

Cohens   and  the  Kellys, 

The Special  Cast Universal 7774  f eet .  .  Mar.    6 

Count  of  Luxembourg George  Walsh Chadwick 6300  feet . .  Dec.  28 

Dancer  of  Paris,  The Special  Cast First  National 7  reels Mar.  13 

Desperate  Game,  The Pete  Morrison Universal 4450  feet . .  Dec.  12 

Devil's  Circus,  The Norma  Shearer M-G-M , 

Double  Fisted Jack  Perrin Rayart  (S.R.) 5000  feet 

Driftin'  Thru Harry  Carey Pathe 5  reels Jan.  3t 

Far  Cry,  The Sweet-Mulhall First  National 8[reels Mar.    « 

Fighting  Cheat,  The Wally  Wales Artclass  Pictures 5000  feet . .  April    3 

Grand    Duchess    and    the  *- 

Waiter Menjou-Vidor Paramount 6314  feet.  .Feb.     6 

Heavy  Odds Leo  Maloney Clarion  Photoplays. . .  4900  feet 

Ibanez'  Torrent Garbo-Cortez M-G-M 6769  feet.  .Mar.    6 

Irene Colleen  Moore First  National 9  reels . . .  Feb.  27 

Johnstown  Flood,  The Special  Cast Fox 6258  feet .   Mar.  13 

King  of  the  Turf Special  Cast F.  B.  O 6210  feet.  .Mar.  ,6 

Ladies  of  Leisure Elaine  Hammerstein.  .Columbians.  R.). . .  .5257  feet.  .April    3 

Made  for  Love Leatrice  Joy Prod.  Dist.  Corp 5700  feet .  .  Feb.   13 

Man  Upstairs,  The Monte  Blue Warner  Bros 7  reels. .  .  .Feb.   13 

Million  Dollar  Handicap, 

The Vera  Reynolds Prod.  Dist.  Corp 6117  feet .  .  Jan.   30 

Miracle  of  Life,  The Busch-Marmont Assoc.  Exhib 4757  feet 

Moana Paramount 6133  feet.  .Jan.  30' 

My  Own  Pal Tom  Mix Fox 6083  feet.  .Mar.  27 

Night  Cry,  The Rin-Tin-Tin Warner  Bros 7  reels Mar.  20' 

Outside  the- Law Dean-Chaney Universal  (re-issue) 

Palace  of  Pleasure Special  Cast Fox 5467  feet .  .  Jan.   23 

Pleasures  of  the  Rich ....  Special  Cast Tiffany  Prod.  (S.R.) 

Rainbow  Riley Johnny  Hines First  National 7  reels ....  Feb.  20 

Road  to  Glory,  The Special  Cast Fox 5600  feet     Feb.   20 

Ship  of  Souls B.  Lytell-L.  Rich Assoc.  Exhib 5198  feet.  .Feb.  6 

Sky  High  Corral Art  Acord Universal 4871  feet.  .April    3 

Sky  Rocket,  The Peggy  Hopkins  Joyce .  Assoc.  Exhib 7350  feet 

Song  and  Dance  Man,  The .  Tom  Moore Paramount 6997  f  eet . .  Jan.   30 

Speed  Limit,  The Raymond  McKee Lumas  Film 5940  feet.  .Feb.   20 

Thrill  Hunter,  The Special  Cast Columbia 5520  feet .  .  Mar.  27 

Tough  Guy,  The Fred  Thomson F.  B.  0 5455  feet .  .  Feb.  27 

Transcontinental  Limited.  Special  Cast Chadwick  (S.  R.) . .  .  .  6400  feet .  .  Mar.  13 

Trumpin'  Trouble Buffalo  Bill,  Jr Artclass  Pict.  (S.  R.)  4800  feet 

Two  Can  Play Clara  Bow Assoc.  Exhib 5465  feet .  .  Mar.    6 

Under  Western  Skies ....  Norman  Kerry Universal 6452  feet .  .  Mar.  20 

Vanishing  American,  The  .Dix-Wilson Paramount 10063  feet .  Nov.     7 

Wanderer,  The William  Collier,  Jr Paramount 8173  feet.  .Sept.  12 

MARCH 

Feature  Star  Distributed  by        Length     Reviewed 

Age  of  Indiscretion Truart  (S.  R.) 5800  feet 

Arizona  Streak,  The Tom  Tyler F.  B.  O 4540  f eet .  .  April    3 

Bar  C  Mystery,  The Phillips-MacDonald.  .Pathe 5  reels   

Barrier,  The Kerry-Barrymore Metro-Goldwyn- 

Mayer 6480  feet.  .April    3 

Bat,  The Special  Cast United  Artists 

Beverly  of  Graustark Marion  Davies M-G-M 

Beyond  All  Odds Eileen  Sedgwick Chesterfield  (S.  R.) .  .5  reels 

Big  Show,  The Lowell-Russell Assoc.  Exhib 

Blue  Blazes Pete  Morrison Universal 4659  feet .  .  Jan.    23 

Broadway  Billy Billy  Sullivan Rayart  (S.  R.) 5000  feet 

Chip  of  the  Flying  U Hoot  Gibson Universal 6596  feet . .  Mar.    6 

Combat House  Peters Universal 6714  feet.  .Feb.  20 

Coming  and  Going Buffalo  Bill,  Jr Artclass  Pictures.  . .  .4800  feet 

Dancing  Mothers Special  Cast Paramount 7169  feet.  .Feb.  27 

Dangerous  Virtue Jane  Novak Lee-Bradford  (S.  R.).6000  feet 

Dixie  Merchant,  The Special  Cast Fox 5126  feet.  .Mar.  20> 

Earth  Woman,  The Alden-Bonner Assoc.  Exhib 

Forbidden  Waters Priscilla  Dean Prod.  Dist.  Corp 

Happiness Special  Cast Film  Book.  Offices 

Hearts  and  Spangles Wanda  Hawley Lumas  Film 6200  feet 

Hell's  Four  Hundred Margaret  Livingston.  .Fox 

Her  Second  Chance Nilsson-Frazer First  National 

Highbinders,  The Tilden-Daw Assoc.  Exhib 

High  Steppers Special  Cast First  National 

Honeymoon  Express,  The  .Special  Cast Warner  Bros 

How  to  Train  a  Wife Valli-O'Brien Assoc.  Exhib 

Let's  Get  Married Richard  Dix Paramount 6664  feet . .  Mar.  13 

Little  Irish  Girl,  The Special  Cast Warner  Bros 

Love  Toy,  The Lowell  Sherman Warner  Bros 6  reels ....  Mar.  13 

Man  Four  Square Buck  Jones Fox 

Manhood Special  Cast Fox 

Man  in  the  Saddle,  The .  .  Hoot  Gibson .  .4 Universal 5738  feet 

Marriage Special  Cast Fox 

Miss  Brewster's  Millions. Bebe  Daniels Paramount 6457  feet.    Mar.  20 

Mile  Modiste Corinne  Griffith First  National 

Monte  Carlo Special  Cast M-G-M 

My  Old  Dutch Special  Cast Universal 

New  Klondike,  The Thomas  Meighan Paramount 7  reels ....  Mar.  27 

Night  Patrol,  The Richard  Talmadge...   F.  B.  O 6  reels.  ...Mar.  20 

Non-Stop  Flight,  The F.  B.  O 

Nutcracker,  The E.  E.  Horton Assoc.  Exhib 

Oh,  What  a  Nurse Syd  Chaplin Warner  Brothers 6930  feet     Mar.    6 

Other  Women's  HusbandsBlue-Prevost Warner  Bros 7  reels ...  .  April  '  3 

Partners  Again Sidney-Carr United  Artists 5562  feet .  .  Feb.   27 

Red  Dice  • Rod  La  Rocque Prod.  Dist.  Corp 6  reels ...  .  April    3 

Roaring  Forties,  The Special  Cast Jans  (S.R.) 

Sap,  The M.  Moore-D.  Devore .  Warner  Bros. 

Sea  Horses Special  Cast Paramount 6671  feet .  .Feb.  27" 

Secret  Orders Evelyn  Brent F.  B.  O 5506  feet .  .  M  ar.  27 

Siberia Special  Cast Fox 

Six  Shooting  Romance .  .  .  Jack  Hoxie Universal 4837  f  eet .  .  Jan.    3# 

Social  Celebrity,  A Special  Cast Paramount 

Tangled  Herds Buddy  Roosevelt Artclass  Pictures ....  4800  feet 

Taxi  Mystery,  The Roberts- Agnew Ginsberg  (S.  R.) 

Test  of  Donald  Norton George  Walsh Chadwick 

Tramp,  Tramp,  Tramp Harry  Langdon First  National 

Unknown  Dangers Frank  Merrill Hercules  (S.  R.) .  .  .  .4700  feet 

Untamed  Lady,  The Gloria  Swanson Paramount 6132  feet.   Mar.  27 

Vanishing  Hoofs Wally  Wales Artclass  Pictures 4800  feet 

Why  Girls  Go  Back  Home .  Marie  Prevost Warner  Brothers 

Winning  the  Futurity Landis-C.  Horton Chadwick  (S.  R.) 

Yellow  Fingers Olive  Borden Fox 

APRIL 

Feature  Star  Distributed  by       Length     Reviewe* 

Ace  of  Hearts Soecial  Cast Fox 

Among  Those  Present..  .  .Lloyd-Davis Assoc.  Exhib 

Bells,  The Lionel  Barrymore Chadwick  Pictures 

Blind  Goddess,  The Special  Cast Paramount 7249  feet. .  April    3= 

Border  Sheriff,  The Jack  Hoxie Universal 4440  feet .  .  Mar.  13 

Brown  of  Harvard Jack  Pickf ord Metro-Goldwyn 

Crown  of  Lies,  The Pola  Negri Paramount 5  reels  ...  . Mar.  27 

Danger  Quest,  The Reed  Howes Rayart  (S.  R.) 5000  feet 

Dangers  of  a  Great  City.  .Special  Cast Fox.. 


■B 


■H 


1850 


Mot  i  o  u     P  tc  t  u  r  c     A" 


c  w  s 


Feature  Star  Distributed  by       Length     Reviewed 

Desert  Gold Holt-Dove Paramount 7  reels ....  Mar.  20 

Desert  Healer Stone-Bedford First  National 

Escape,  The Pete  Morrison Universal 4500  feet 

Fighting  Shadows Leo  Maloney Clarion  Photoplays. . .  4900  feet 

Fighting  Thorobreds Billy  Sullivan Rayart  (S.  R.) 5000  feet 

Flames Valii-O'Brien Assoc.  Exhib 

For  Heaven's  Sake Harold  Lloyd Paramount 

Hello,  New  York Pringle-Sherman First  National 

Hidden  Way,  The Mary  Carr Assoc.  Exhib 

Isle  of  Retribution,  The. . .  Special  Cast Film  Book.  Offices 

KiKi Norma  Talmadge First  National 

Lucky  Lady,  The Special  Cast Paramount 

Mike M-G-M 

Money  Talks Special  Cast M-G-M 

Racing  Blood Lumas  Film  (S.  R.) 

Runaway,  The Special  Cast Paramount 

Rustlers  Ranch Art  Acord Universal 5230  feet 

Rustling  for  Cupid G.  O'Brien-A.  StewartFox 

Sandy Madge  Bellamy Fox 

Savage.  The Ben  Lyon First  National 

Shamrock  Handicap,  The .  Special  Cast Fox 

Silken  Shackles Irene  Rich Warner  Bros 

Sir  Lumberjack Lefty  Flynn F.  B.  O 

Skinner's  Dress  Salt Reginald  Denny Universal 6887  f eet . .  Dec.  26 

Somebody's  Mother Mary  Carr Rayart 6000  feet     

Starlight's  Revenge Jack  Perrin Rayart 5000  feet 

Streets  of  S  n Fox 

That's  My  Baby Douglas  MacLean ....  Paramount 

Tony  Runs  Wild Tom  Mix Fox 

Twin  Triggers Buddy  Roosevelt Artclass  Pict.  (S.  R.)  4800  feet 

Up  In  Mabel's  Room Marie  Prevost P.  D.  C 

Watch  Your  Wife Virginia  Valli Universal 6980  f eet .  .  Feb.  27 

Western  Trails Bill  Patton Chesterfield 5  reels 

MAY 

Feature    .  Star  Distributed  by        Length      Reviewed 

Bride  of  the  Storm Costello-Harron Warner  Bros 7  reels ....  April    3 

Chasing  Trouble Pete  Morrison Universal 

Early  to  Wed M.  Moore-K.  Perry . .  .Fox 

Footloose  Widow,  The Irene  Rich Warner  Bros 

Gentle  Cyclone,  The Buck  Jones Fox 

Hell  Bent  for  Heaven ....  Monte  Blue Warner  Bros 

Honeymoon  Express,  The .  M.  Moore-D.  Devore. .  Warner  Bros 

It's  the  Old  Army  Game..W.  C.  Fields Paramount 

Looking  for  Trouble Jack  Hoxie Universal 

Love  Thief,  The Norman  Kerry Universal 

Man  From  Oklahoma,  The .  Jack  Perrin Rayart 5000  feet 

Palm  Beach  Girl,  The.  .  .  .Bebe  Daniels Paramount 

Pals  in  Paradise Fox 

Perils  of  the  Coast  Guard .  .Special  Cast Rayart 

Rainmaker,  The Wm.  Collier,  Jr.-G.  Hale . .  Paramount 

Sally  in  our  Alley Mary  Philbin Universal 

Secret  Spring,  The Paramount 

Sign  of  the  Claw Peter  the  Great  (dogi  .Lumas  Film 5925  feet 

Silent  Simpson Leo  Maloney Clarion  Photoplays  (S.  R.)  4900  feet 

Take  a  Chance Richard  Dix Paramount 

Three  Weeks  in  Paris   ...  Moore-Devore      Warner  Bros 6050  feet 

Wet  Paint Raymond  Griffith Paramount 

Windjammer,  The Billy  Sullivan Rayart 5000  feet 

JUNE 

Feature  Star  Distributed  by        Length      Reviewed 

Call  of  the  Klondike,  The  .Special  Cast Rayart 

Deer  Drive,  The Paramount 

Fighting  Buckaroo,  The..  Buck  Jones Fox 

Gilded  Highway,  The Dorothy  Devore Warner  Bros 

Good  and  Naughty Pola  Negri Paramount 

Grass Paramount 

Hard  Boiled Tom  Mix Fox 

Hero  of  the  Big  Snows,  A .  Rin  Tin  Tin  (dog) ....  Warner  Bros 

One  Punch  O'Day Billy  Sullivan Rayart 

Passionate  Quest,  The. . . .  Marie  Prevost Warner  Bros 

Rolling  Home Reginald  Denny Universal 

Scrappin'  Kid,  The Art  Acord Universal 4664  feet .  .  D«c.     5 

Social  Highwayman,  The. Harlan-Miller Warner  Bros . . 

Still  Alarm,  The Chadwick-Russell .  .  .  .Universal 7207  feet.  .Jan.   16 

Volcano Paramount 

Yellow  Contraband Leo  Maloney Clarion  Photoplays  (S.  R.)  4900   feet .... 


Feature 
Dangerous  Dude,  The.. 


JULY 

Star                      Distributed  by 
.  Reed  Howes Rayart 


Length     Reviewed 
.5000  feet 


Comedy  Releases 


Feature  Star  Distributed  by       Length     Reviewed 

A  I  Society Fox 

Absentminded Neely  Edwards Universal 1  reel 

Accidents  Can  Happen    .  .  Al  Alt Universal 2  reels Feb.  20 

Account  of  Monte  Cristo Bischoff ,  Inc 2  reels 

Air  Cooled "  Aesop  Fable  " Pathe 1  reel 

Alice  Blues Alice  Ardell F.  B.  O 2  reels 

Alice  Plays  Cupid Winkler  (S.  R.) 2  reels 

Alice  the  Jail  Bird Winkler  (S.  R.) 2  reels 

All  Abroad "  Helen  &  Warren  " . .  Fox 2  reels Dec.   19 

Al's  Trouble Al  Alt Universal 2  reels Mar.  13 

Are  Golfers  Cuckoo? Tennek  Film  Corp 

Bachelor's  Babies Special  Cast Educational 2  reels ....  Dec.  12 

Back  to  Nature Charles  Puffy Universal 1  reel 

Badly  Broke Charles  Puffy Universal I  reel Jan.   30 

Bad  Man,  The "  Dinky  Doodle  " F.  B.  0 1  reel 

Bankrupt  Honeymoon,  A.  .Special  Cast Fox 2  reels.  .  .  .Feb.   13 

Barnyard  Follies "  Aesop  Fable  " Pathe 1  reel Sept.    5 

Beauty  Parlor,  A "Fat  Men  " F.  B.  O 

Be  Careful Jimmie  Adams Educational 2  reels ....  Aug.  22 

Be  Careful  Dearie Educational 1  reel Jan.  30 

Bedtime  Story,  A Arthur  Lake Universal 1  reel 

Better  Movies "  Our  Gang  " Pathe 2  reels ....  Nov.     7 

Between  Meals Pathe 1  reel 

Beware  of  Your  Relatives .  Neely  Edwards Universal 1  reel 

Big  City,  The Edna    Marian Universal 2  reel Feb.   13 

Big  Kick,  The Mohan-Engle Pathe 1  reel Oct.    10 

Bombs  and  Bums Hal  Hodes 1  reel Feb.  20 

Bonehead  Age,  The "  Aesop  Fable  " Pathe 1  reel 

Brainstorm,  The   Smith-Bennett Fox 2  reels 


Feature  Star  Distributed  by       Length     Reviewed 

Broken  China Bobby  Vernon Educational 1  reel 

Brotherly  Love Educational 1  reel Jan.  23 

Buried  Treasure "  Our  Gang  " Pathe 2  reels .  . .  .Feb.  20 

Bnster  Be  Good Trimble-Turner Universal 2  reels 

Buster's  Bust  Up Trimble-Turner Universal 2  reels ....  Jan.   23 

Buster's  Hunting  Party . .  . Trimble  and  Dog Universal 2  reels 

Buster's  Nightmare Trimble-Turner Universal 2  reels 

Buster's  Nose  Dive Arthur  Trimble Universal 2  reels 

Buster's  Sky  Rocket Trimble  and  Dog Universal 2  reels 

By  the  Sea Chas.  Puffy Universal 1  reel Oct    10 

California  Here  We  Come . "  The  Gumps  " Universal 2  reels 

Camel's  Hump Film  Book.  Offices ...  1  reel 

Captain  Suds  Eddie  Gordon Universal 2  reels ... .  Dec.  1* 

Careful  Please Lloyd  Hamilton Educational 2  reels ....  Feb.  20 

Caretaker's  Daughter,  TheCharley  Chase Pathe 2  reels Oct.    1* 

Cat's  Whiskers,  The Neely  Edwards Universal 1  reel 

Charley  My  Boy Charles  Chase Pathe 2  reels ...  .  Jan.  30 

Cheap  Skates Lige  Conley Educational 2  reels ....  Dec.  12 

Cheaper  to  Move "Helen  and  Warren  ".Fox 2  reels 

Chester's  Donkey  Party. .  .Joe  Murxmy Universal 2  reels 

Circus  Today Special  Cast Pathe 2  reels ....  Mar.  13 

Cleaning  Up   Johnny  Arthur Educational 2  reels. . .  .Nov.  14 

Closer  Than  a  Brother "  Aesop  Fable  " Pathe 1  reel 

Cloudy  Romance Special  Cast Fox 2  reels ....  Oct.    10 

College  Yell,  The Neely  Edwards Universal 1  reel 

Constant  Simp,  The Alberta  Vaughn F.  B.  0 2  reels 

Control  Yourself Smith-Bennett Fox 2  reels.  .  .  .Nov.  28 

Couple  of  Skates,  A Neely  Edwards Universal 1  reel 

Crashing  Through Cliff  Bowers Educaitonal 1  reel 

Criss-Cross  Cruise,  A "  Hodge- Podge  " Educational 1  reel 

Crowning  the  Count Eddie  Gordon Universal 2  reels 

Cuckoo  Love Glenn  Tryon Pathe 2  reels ....  Oct    17 

Cupid  a  La  Carte Florence  Gilbert Fox 2  reels Dec.  26 

Cupid's  Victory Wanda  Wiley Universal 2  reels ^ 

Cored  Hams Jack  Richardson Bischoff,  Inc 2  reels. . .  .Oct.   31 

Custard's  Last  Wallop Tennek  Film  Corp 

Dancing  Daddy Jack  Duffy Educational 2  reels 

Dangerous  Curves  Behind. Mack  Sennett Pathe 2  reels ....  Nov.     7 

Day's  Outing,  A "  Aesop  Fable  " Pathe 1  reel 

Day's  Pleasure,  A Charles  Chaplin Pathe 2  reels 

Dinky  Doodle  at  the  Circus Film  Book.  Offices ...  1  reel 

Dinky  Doodle  in  the  Hunt Film  Book.  Offices ...  1  reel 

Dizzy  Daddies Special  Cast Pathe 2  reels. .  .  March  20 

Don  Key — Son  of  a  Burro. Stuart  Holmes-M.  Dav-idson, 

Pathe 

Do  Your  Duty "  Snub  "  Pollard Pathe 1  reel 

Dog  Daze Bowes-Marlowe Educational . .  .1  reel 

Dog  Sly. Charles  Chase Pathe 

Dog's  Life,  A Charles  Chaplin Pathe 3  reels 

Don't  Stop Cliff  Bowes Educational 1  reel Mar.  13 

Don't  Butt  In Pathe 1  reel 

Dumb  Friend,  A Arthur  Lake Universal 1  reel Feb.   13 

East  Side,  West  Side Fox 2  reels Dec.  12 

Ebony  Clean  On. L.  B.  Cornwell  (S.R.)  .1  re»l 

Educating  Buster Trimble-Turner Universal 2  ret       . .   Aug.  29 

Eighteen  Carat Edna  Marian Universal 2  ree.s 

Eight  Cylinder  Bull Special  Cast Fox 

Elsie  in  New  York Special  Cast Fox 2  reels Mar.    6 

English     Channel     Swim, 

The "  Aeaop  Fable  " Pathe I  reel D«c  26 

Failure Special  Cast Fox 2  reels ....  Nov.  21 

Faint  Heart Charles  Puffy Universal 1  reel Nov.  28 

Fair  But  Foolish Jimmie  Adams Educational 2  reels ....  Nov.  21 

Fair  Warning Al  St.  John Educational 2  reels ....  Sept.  26 

Family  Picnic,  The "  Helen  &  Warren  " .  . Fox 

Felix   the   Cat  Busts  Into 

Business "  Cartoon  " Educational 1  reel 

Felix  the  Cat  in  Blunder- 
land "  Cartoon  " Educational  1  reel Mar.    C 

Felix  the  Cat  in  Eats  Are 

Wets "  Cartoon  " Educational 1  reel Nov.  21 

Felix  the  Cat  In  The  Cold 

Rush "  Cartoon  " Educational 1  reel 

Felix  the  Cat  on  the  Farm . "  Cartoon  " Educational 1  reel 

Felix    the    Cat   Fans   the 

Flames "Cartoon  " Educational 1  reel Mar.  27 

Felix  the  Cat  Flirts  with 

Fate "  Cartoon" Educational 1  reel Feb  13 

Felix    the    Cat    Kept    on 

Walking Educational 1  reel Jan.  23 

Felix  the  Cat  Misses  the 

Cue "  Cartoon  " Educational 1     reel 

Felix  the  Cat  on  the  Job   . "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Laughs  It  Off  "Cartoon  " Educational 1  reel Mar.  27 

Felix    the    Cat    Spots   the 

Spooks "  Cartoon  " Educational 1  reel Jan.   30 

Felix   the   Cat   Tries   the 

Trades "  Cartoon  " Educational 1  reel 

Felix  the  Cat  Trips  Thru 

Toyland "  Cartoon  " Educational I  reel 

Felix    the    Cat    Uses    His 

Head "  Cartoon  " Educational 1     reel 

Felix  the  Cat  Weathers  the 

Weather "  Cartoon  " Educational 1  reel 

Fighting  Dude!  The Lupino  Lane Educational 2  reels Dec.     5 

Fighting  Tailor,  A Fox .....  .    2  reels  ....  Jan.   23 

Fire  Away  Al  St.  John Educational 2  reels Nov.     7 

Fire  Fighters,  The "  Aesop's  Fable  " Pathe 1  reel .  . . . .  . 

Flaming  Affair,  A Special  Cast Fox 2  reels. ..  .Jan.  30 

Flivver  Vacation,  A Eddie  Gordon Universal 2  reels April    J 

Flyin'  Fool Sid  Smith Fox   ....    2  reeU. . .  .Dec.  26 

Flying  Wheels     Wanda  Wiley Universal 2  reels Mar.    6 

Fly  Time "  Aesop  Fable  " Pathe 1  ree :•:.■_ 

Fool's  Luck  Lupino  Lane Educational 2  reels.  .  .  .April     I 

For  Sadie's  Sake Jimmie  Adams Educational 2  reels Jan.   30 

Framed Lloyd  Hamilton Educational 2  reels Nov.  28 

Fraternity  Mixup,  A Alice  Ardell F.  B.  O .  . 

Free  Ride,  A Arthur  Luke Universal I  reel 

Fresh  Faces       Walter  Hier Educational 2  reels 

Fresh  Paint Neeley  Edwards Universal 1  reel 

From  the  Cabby's  Seat..  ."  O.  Henry" Fox •    ■  ■  •  •• 

From  Rags  to  Britches..  .  .Billy  Bevan Pathe 2  reels.  . .  .Dec.   19 

Funnymooners Ralph  Graves P^he..    1  ree Feb.    13 

Going  Good Wanda  Wiley Universal 2  reels 

Gold  Push,  The "  Aesop  Fable  " Pathe 1  reel   . . . . .... .  .. 

Good  Cheer "Our  Gang  " Pathe 2  reels .  .  .  .Jam    30 

Good  Morning  Madam.  .    Ralph  Graves Pathe 2  reels. .    .Oct    17 

Goofy  Gob,  A Billy  Dooley Educational 2  reels.  ..  .Oct.   31 

Gooseland Alice  Day Pathe 2  reels.. .  .Feb.  20 

Gosh  Darn  Mortgage,  The  .  ...  . . Pathe 2  ree  s 

Great  Open  Spaces,  The   ."  Aesop  Fable" Pathe 1  reel 

Green-Eved  Monster,  The  Arthur  Lake Universal 1  ree 

Half  Fare      Arthur  Lake Universal 1  ree ... 

Harry  Go  Lucky Neeley  Edwards Universal   ....    1  reel Dec.     5 

Hard  to  Hold .Tennek  Film  Corp 


April     17,     1926 


1851 


Feature  Star  Distributed  by        Length     Reviewed 

Has  Anybody  Here  Seen 

Kelly "Ko  Ko  " Red  Seal 1  reel Mar.    6 

Haunted  House,  The "Aesop  Fable  " Pa  the 1  reel 

Heart  Breaker,  The Special  Cast Fox 2  reels Oct.   24 

Heavy  Love "Fat  Men" F.  B.  O 

Helpful  Al Al  Alt Universal 2  reels Feb.     * 

Her  Lucky  Leap Wanda  Wiley Universal 2  reels ....  Jan.  30 

Hero  Wins,  The "Aesop  Fable  " Pathe 1  reel 

Hired  and  Fired Paul  Parrott Pathe 1  reel 

His  Own  Lawyer Perry-Cooiey Fox 2  reels ....  Dec.  26 

His  Wooden  Wedding ....  Charlie  Chase Pathe 2  reels 

Holly  wouldn't Johnny  Sinclair Bischoft,  Inc 2  reels ....  Sept.  1 2 

Hold  Everybody Perry-Cooley Fox 2  reels 

Hold  Everything Special  Cast Pathe 1  reel Dec.  12 

Hold  Tight Alice  Ardell F.  B.  O 2  reels 

Hold  Your  Hat Al.  St.  John Educational 2  reels Mar.  J  6 

Home  Cured Johnny  Arthur Educational 2  reels ....  Mar.  27 

Honeymoon  Hotel,  The . .  .Neeley  Edwards Universal 1  reel 

Honeymoon  Squabble, 

The Edna  Marian Universal 2  reels ....  Jan.  23 

Honor  System,  The "Aesop  Fable  " Pathe 1  reel Nov.  21 

Hooked  at  the  Altar Ralph  Graves Pathe 

Horse  Laugh Chas.  Puffy Universal 1  reel 

Hot  Cakes  for  Two Alice  Day Pathe 2  reels Jan.  23 

Hot  Dog Arthur  Lake Universal 1  reel Jan.  23 

Hot  Doegie Walter  Hiers Educational 2  reels ....  Nov.  14 

Hot  Beet Cliff  Bowes Educational 1  reel Nov.  14 

Hotsy  Totsy Alice  Day Pathe 2  reels ....  Dec.  26 

How  the  Bear  Got  His  Short  Tail Film  Book  Offices.  .  .1  reel 

How  the  Elephant  Got  His  Trunk F.  B.  0 1  reel 

Hug  Bug,  The Glenn  Tryon Pathe 2  reels.  .  .  .Mar.  13 

Humming  Birds,  The Buddy  Messinger B'way  Dist.  Corp ....  2  reels 

Hungry  Hounds "  Aesop  Fable  " Pathe 1  reel 

Hunting  in  1950 "  Aesop's;  Fable  "...   Pathe 

Hurry,  Doctor Ralph  Graves Pathe 2  reels 

I  Do Harold  Lloyd Assoc.  £xhib 2081  feet 

In  Deep Cliff. Bowes Educational 1  reel Oct.    10 

Inventors,  The Tennek  Film  Corp 

Isn't  Love  Cuckoo Raymond  McKee Pathe 2  reels. . .  .Dec.     5 

Jiminy  Crickets Neeley  Edwards Universal 1  reel 

June  Bride,  A "  Aesop's  Fable  " Pathe 1  reel Feb.  13 

Just  Spooks "  Dinky! Doodle  ".  .  .  .F.  B.  0 1  reel 

Keep  Trying Cliff  Bowes Educational 1  reel Feb.  27 

Kick  Me  Again Charles  Puffy Universal 1  reel 

Klynick,  The "  Hey  Fellas  " Davis  Dist 2  reels Sept.    5 

Ko-Ko  Baffles  the  Bulls..."  Cartoon  " Red  Seal 1  reel Feb.  27 

Ko-Ko  at  the  Circus "  Cartoon  " Red  Seal 1  reel Mar.  27 

Ko-Ko  Nuts "  Cartoon  " Red  Seal 1  reel Sept.    5 

Ko-Ko  Packs  'Em  In "  Cartoon  " Red  Seal 1  reel Nov.  14 

Ko-Ko  Steps  Out "Cartoon" Red  Seal 1  reel Jan.   23 

Ko-Ko  on  the  Run  (Out-of-Inkwell) Red  Seal  Pict 1  reel Oct.     £ 

Lame  Brains Alice  Ardell F.  B.  0 2  reels 

Laughing  Ladies Special  Cast Pathe 2  reels ... .  Dec.     3 

Lickety  Split Lige  Conley Educational 2  reels.  .  .  .Feb.     6 

Lickpenny  Lover,  A *'  O.  Henry  " Fox 

Light  Housekeeping Lige  Conley Educational 2  reels ....  Mar.  20 

Lighter  Than  Air "Aesop's  Fables  ". . .  .Pathe 1  reel Jan.   30 

Lion  and  the  Monkey,  The."  Aesop  Fables  " Pathe 1  reel     . .  .  Oct.    10 

Little  Brown  Jug,  The "Aesop's  Fables  ".. .  .Pathe 1  reel Feb.   13 

Little  Red  Riding  Hood . .  .Baby  Peggy Universal 2  reels 

Live  Cowards Educational 2  reels 

Long  Pants Glenn  Tryon Pathe 2  ree*s Feb.   13 

Love  and  Kisses Alice  Day Pathe 2  reels ....  Oct.     3 

Love  and  Lions Special  Cast Fox 2  reels 

Love  My  Dog Arthur  Lake Universal 1  reel Dec.  19 

Mad  Racer,  The "  Van  Bibber  " Fox 2  reels 

Maid  in  Morocco Lupino  Lane Educational 2  reels. . .  .Oct.    17 

Mail  Coach,  The "Aesop's  Fables" Pathe 1  reel Mar.    6 

Maizie  Won't  Tell Alberta  Vaughn F.  B.  O 2  reels 

Mamma  Behave Ralph  Graves Pathe 2  reels ....  Mar.    G 

Meet  My  Girl Ralph  Graves Pathe 2  reels Mar.  13 

Merchant  of  Weenies. . .  .Charles  Delaney Bischoff  .'Inc 2^reels. . .   Sept.  12 

Merry  Blacksmith,  The ..."  Aesop's  Fables  " Pathe 

Min's  Away "  The  Gumps  " Universal 

Min's  Home  on  the  Cliff .  .  Joe  Murphy Universal 2  reels 

Min  Walks  In  Her  Sleep . . "  The  Gumps  " Universal 2  reels 

Misfit  Sailor,  A Billy  Dooley Educational 2  reels Oct.     3 

Monkey  Business "  Krazy  Kat  " Winkler  (S.  R.) 1  reel 

Monkey  Business "  Our  Gang  " Pathe 2  reels ... .  Mar.  27 

Moonlight  and  Noses ....  Clyde  Cook Pathe 2  reels ....  Oct.     3 

More  Mice  Than  Brains .."  Aesop  Fable  " Pathe 1  reel 

Mortgaged  Again Arthur  Lake Universal 1  reel 

Movies,  The Lloyd  Hamilton Educational 2  reels Oct.  3 

Moving  Day Cooley-Perry Fox 2  reels ....  Mar .   6 

Muddled  Up Charles  Puffy Universal 1  reel 

Mum's  the  Word Charles  Chase Fox 

My  Stars Educational 2  reels ...  .  Jan.   23 

My  Swedie Neal  Burns Educational 2  reels 

Never  Too  Old Pathe 

Nobody's  Business Lloyd  Hamilton Educational 2  reels 

No  Father  to  GuideJHim .  .Charles  Chase Pathe 2  reels ....  Sept.    5 

Number  One  Society,  A . .  ."East  Side.West  Side"Fox 

Narsery  Troubles Edna  Marian Universal 2  reels. . .  .Oct.   24 

Hots  and  Squirrels "Aesop  Fable  " Pathe 1  reel. 

Off  His  Beat Walter  Hiers Educational 2  reels Sept.  12 

Officer  No.  13 EddielGordon Universal 1  reel 

Officer  of  the  Day Special  Cast Fox .2  reels Feb.  13 

Oh  Buster Arthur  Trimble Universal 2  reels. . .  .Nov.    7 

Oa  Edge Lige  Conley Educational 2  reels 

On  the  Links "Fat  Men  " F.  B.  0 2  reels 

On  Thin  Ice "Mutt  &  Jeff" Hal  Hodes 1  reel Mar.    6 

One  Wild  Night NeelyJEdwards Universal 1  reel 

One  Wild  Ride "Our  Gang" Pathe 2  reels Dec.  12 

Only  Sen,  The Paul  Parrott Pathe 

Oe-  La-La Bobby  Vernon Educational 2  reels 

Or  What  Have  Vou Alberta  Vaughn F.  B.  0 2  reels 

Over  There- Abouts Mack  Sennett Pathe 2  reels 

Page  Me Special  Cast Educational 2  reels. . .  .Feb.  27 

Painless  Pain Wanda  Wiley Universal 2  reels 

Papa,  Be  Good! Glenn  Tryon Pathe 2  reels. . .  .Dec.     5 

Parisian  Knight,  A Earle  Foxe Fox 2  reels. . .  .Dec.  19 

Pawnshop  Politics "  East  Side  " Fox 

Pay  the  Cashier Paul  Parrott Pathe 1  reel Feb.  20 

Peacemakers,  The "Helen  &  Warren  "..Fox 2  reels Nov.    7 

Peggy  in  a  Pinch "Sheiks  and  Shebas". Davis  Dist 2  ree  s 

Peggy's  Heroes "Sheiks  and  Shebas" .  Davis  Dist 2  reel  i Oct.   10 

Peggy's  Pests "Sheiks  and  Shebas". Davis  Dist. 2  reeis 

Peggy's  Putters "Sheiks  and  Shebas" .  Davis  Dist 2  reels 

Perfect  Lie,  The Neely  Edwards Universal 1  reel 

Phoney  Express,  The Charles  Puffy Universal 1  reel Mar.  13 

Pie  Eyed  Pie "  Krary  Kat " Winkler  (S.  R.) 1  reel 

Pike's  Pique Alberta  Vaughn Film  Book,  Offices..    2  reels 

Piping  Hot Al  Alt Universal 2  reels Oct.   10 

Pleasure  Bent Charles' Puffy Universal 1  reel 

Plaaawe  Bound Lige  Conley Educational 2  reels Aug.  22 

Polar  Baron,  The Fox 


Feature  Star  Distributed  by       Length     Reviewe 

Prep  School Arthur  Lake Universal 1  reei 

Punch  in  the  Nose,  A .  .  . .  Special  Cast Pathe 2  reels ....  Oct.    3 

Quick  Service Cliff  Bowes Educational 1  reel Mar.  2 

Rah,  Rah,  Heidelberg "  Van  Bibber  " Fox 

Rainbow's  End,  The "  Felix  the  Cat  " Educational 1  reel Dec.  1 ! 

Rainy, Knight ,  A Pathe 2  reels 

Raisin'  Cain Big  Boy Educational 2  reels. . . 

Raisin'  Trouble Arrow 2  reels 

Reporter,  The "  Van  Bibbers  " Fox 

Roomers  Afloat Jack  Cooper Bischoff  (S.  R.) 2  reels ....  Oct.   3! 

Run  Tin  Can Burns-Steadman Educational 2  reels. . .  .Feb.  21 

Salty  Sap,  A Billy  Dooley Educational 2  reels 

Salute Alice  Ardell Film  Book.  Offices... 2  reels 

Saturday  Afternoon Harry  Langdon Pathe 3  reels ....  Feb.     6 

Saving  a  Safe Jimmy  Aubrey F.  B.  0 2  reels 

Say  It  With  Love Edna  Marian Universal 2  reels 

Scandal  Hunters Al  Alt Universal 2  reels 

Scrambled  Eggs Special  Cast Educational 1  reel Oct.    17 

Scratching  Through Cliff  Bowes Educational 1  reel 

Sea  Scamps Big  Boy Educational 2  reels ... .  Feb.  1 3 

Shoes Special  Cast Fox 2  reels ....  Aug.  29 

Shore  Shy Dooley- Joyce Educational 2  reels 

Should  Sailors  Marry Clyde  Cook Pathe 2  reels.  . .  .Nov.  14 

Sky  Bound Al.  St.  John Educational 2  reels 

Sky  Hooks Educational 1  reel 

Sky  Jumper,  The Earle  Foxe Fox 2  reels 

Slippery  Feet Bobby  Vernon Educational 2  reels ....  Oct.   3 1 

Slow  Down Cliff  Bowes Educational 1  reel Nov.  28 

Smash  Up,  The "  The  Gumps  " Universal 2  reels 

Soapsuds  Lady,  The Alice  Day Pathe 2  reels ... .  Nov.  28 

Social  Triangle,  A "  O.  Henry  " Fox 

Soft  Pedal Charles  Parrott Pathe 1  reel Feb.   13 

Solid  Ivory Mohan-Engle Pathe 1  reel Oct.    17 

So  Long  Bill Billy  West Arrow 2  reels 

Some  Baby Kerr  King Cantor  &  Brandell 

Somebody's  Wrong Bowes-Newman Educational 1  reel 

Somewhere  in  Somewhere  Special  Cast Pathe 2  reels ....  Sept.  26- 

So's  Your  Old  Man Alberta  Vaughn Film.  Book.  Offices..  .2  reels 

So  This  isJParis Neeley  Edwards Universal l[reel 

Spanish  Love "  Aesop  Fable  " Pathe 1  reel Mar.  13- 

Spanking  Breezes Alice  Day Pathe 2  reels ....  Mar.  20 

Speedy  Marriage,  The. .  .  .  Wanda  Wiley Universal 2  reels ....  Nov.  14 

SpookylSpooks Bischoff  (S.  R.) 2  reels Sept.  12 

Spot  Light Lige  Conley Educational 2  reels ... .  Oct.    24. 

Starvation  Blues Clyde  Cook Pathe 2  reels ....  Dec.  19- 

Stranded Edna  Marian Universal 2  reels ....  Sept.    5 

Strong  for  Love Special  Cast Fox 2  reels 

Sweet  and  Pretty Bowes-Marlowe Educational 1  reel 

Sweet  Marie Special  Cast Fox 2  reels. . .  .Aug.  29> 

Sweet  Pickle,  A Alice  Day Pathe 2  reels Oct.   24. 

Tailoring "Fat  Men" F.  B.  O 2  reels 

Take  the  Heir Charles  Puffy Universal 1  reel April    3 

Take  Your  Time Ralph  Graves Pathe 2  reels Nov.  21 

Taxi  War,  A Eddie.Gordon Universal 2  reels Oct.   31 

Tea  for  Love B'way  Dist.  Corp ....  2  reels 

There  He  Goes Harry  Langdon Pathe 3  reels 

Three  Blind  Mice "  Aesop's  Fables  " Pathe 1  reel Jan.  23- 

Three  Wise  Goofs "  Fat  Men  " F.  B.  O 2  reels 

Tight  Cargo Charles  Puffy Universal 1  reel Jan.   30 

Time  Flies Lupino  Lane Educational 2  reels ....  Feb.     6- 

Tin  Ghost,  The Lige  Conley Educational 2  reels 

Tonight's  The  Night Bowes-Bradley Educational 

Too  Many  Babies Darling-King Universal 2  reels 

Too  Many  Relations "  Helenjand  Warren  "Fox 2  reels 

Too  Much  Mother-in-Law.ConstanceJDarling ....  Universal 2  reels ....  Sept.  12 

Tourist,  The Johnny  Arthur Educational 2  reels ...  .  Aug.  1 5 

Transients  in  Arcadia.  .  .  .Special  Cast Fox 2  reels.  . .   Oct.   31 

Trimmed  in  Gold Special  Cast Pathe 2  reels Feb.  20 

Tune  Up Charles  Puffy Universal 1  reel Mar.    6 

Two  Lips  in  Holland Fox 

Ugly  Duckling,  The "  Aesop  Fable  " Pathe 1  reel Sept.  2& 

Ukelele  Sheiks Glenn  Tryon Pathe 

Uncle  Tom's  Gal Edna  Marian Universal 2  reels ....  Oct.     3 

Understudy,  The Arthur  Lake Universal 1  reel 

Uneasy  Three,  The Charles  Chase Pathe 2  reels Nov.  21. 

Unfriendly!  Enemies Jas.  Finlayson Pathe 1  reel 

Up  in  the  Air "  Aesop  Fable  " Pathe 1  reel 

Wandering  Papas Clyde  Cook Pathe 2  reels 

Wandering  Willies Special  Cast Pathe 2  reels ....  April    3 

Watch  Out BobbylVemon Educational 2  reels ...  .  Aug.f.29 

Weak  But  Willing Walter  Hiers Educational 2  reels Dec.  13 

Westward  Ho Chas.  Puffy Universal 1  reel Oct     9- 

What's  the  World  Coming 

To Clyde  Cook Pathe 2  reels.  . .  .Jan.  23- 

What's  Up Cliff  Bowes Educational 1  reel Dec.  12 

When  Hell  Froze  Over.  ..Hal  Hodes 1  reel Feb.  20 

Whispering  Whispers Pathe 2  reels Jan.   30- 

Whistling  Lions ParTOtt-Ralston Pathe 1  reel 

Whoa  Emma JimmieJ  Adams Educational 2  reels ....  April    3 

Who's  Which Cliff  Bowes Educational 1  reel Oct   10 

Wicked  City,  The "Aesop  Fable" Pathe 1  reel Feb.  27 

Wide  Open  Faces Ralph  Graves Pathe 2  reels.  . .  .Jan.   23 

Wife  Tamers Cook-L.  Barrymore .  .  .  Pathe 2  reels ....  April    3 

Wildcats  of  Paris "Aesop  Fable" Pathe 1  reel Nov.  21 

Windjammers,  The "Aesop  Fable  " Pathe 1  reel Feb.  20 

Window  Dummy,  The Ralph  Graves Pathe 2  reels Dec.  19- 

Winning  Pair,  A Wanda  Wiley Universal 2  reels Oct   24 

Wireless  Lizzie Walter?Hiers Educational 2  reels ....  Mar.  1 3 

Woman  of  Letters,  A Helen  and  Warren  "Fox 2  reels Mar.    6 

Working  for  the  Rest Johnny  Sinclair Bischoff  (S.  R.) 2  raels Oct.    31 

Wrestler,  The Earle  Foxe Fox 2  reels Aug.  29 

Yearning  for  Love Wanda  Wiley Universal 2  reels.  . .  .April    3 

Yes,  Yes,  Babette Bobby  Vernon Educational 2  reels Dec.  19 

Your  Husband's  Past Special  Cast Pathe 2  reels Feb.   13 

Your  Own  Back  Yard "Our  Gang" Pathe 2  reels Oct.     3- 


Short  Subjects 


Feature  Distributed  by       Length     Reviewed 

Ace  of  Spades  (Serial) William  Desmond Universal 10  episodesOct  24 

All  Astride  (Sportlight) Pathe 1  reel Jan.  30 

All  for  a  Girl Buddy  Messinger ....  B'way  Dist.  Co 2  reels 

All  for  a  Queen Hal  Hodes 1  reel Feb.  20 

All  Tied  Up "Fat  Men " Film  Book.  Offices. . .2  reels 

All  Wool Mohan-Engle Pathe 1  reel Oct   31 

Amazing  Mazie Alberta  Vaughn F.  B.  0 2  reels Oct.   24 

America  Today  (Variety) .   Fox 1  reel 


1852 


.1/  o  tio  n     P  i  c  t  it  r  c     N  e  w  s 


Feature  Distributed  by        Length      Reviewed 

Amundsen  Polar  Flight,  The Pathe 3  reels Nov.  21 

Angelus,  The Cranfield    &    Clarke 

(S.  R.) I  reel 

Animated  Hair  Cartoons  (Series) Red  Seal  Pict 1  reel Jan.  30 

Animated  Hair  Cartoon  No.  4 Red  Seal 1  reel Feb.  27 

Are  Parents  Pickles? Parrott-Ralston Pathe 1  reel 

At  Home "  Our  Gang  " Pathe 2  reels 

Baby  Be  Good "  Juvenile  " Educational 3  reels ....  Oct.   24 

Bar-G  Mystery  (Serial) Pathe 

Barrier  Busters  (Sportlight) Pathe 1  reel Sept.  12 

Bed  Time  Stories Sierra  Pictures 2000  feet 

Belgium  Today  (Variety) Fox 1  reel 

Big  Game  (Mustang) Universal 2  reels ....  Feb.   20 

Boundary  Line,  The  ( Mustang  Series) Universal 2  reels ....  Oct.   3 1 

Breakin'  Loose  (Mustang  Series) ,  .  .  Universal 2  reels ....  Dec,     5 

Burkhardt's  Plastic  Film Tiffany 1  reel 

Burmah  Blues Hal  Hodes 1  reel Feb.  27 

Call  of  Hazard,  The  (Fred  Humes) Universal 2  reel* 

Canary  Islands  (Variety) Fox 1  reel 

Casey  of  the  Coast  Guard  (O'Hara-Ferguson) .  .  .  Pathe Serial Feb.  20 

Clever  Feet  (Sportlight) Pathe 1  reel 

Colorful  Fashions  From  Paris  (Novelty) Educational 1  reel Mar.    fi 

Criss  Cross  Cruize,  A  (Hodge  Podge) Educational 1  reel Mar.  13 

Crook  Buster,  The  (Mustang) Universal 2  reels 

Cuba  Steps  Out  (Variety) Fox 1  reel 

Dacing  Around  the  World  (Variety) Fox 1  reel 

Dixie  Doodle  (Sportlight) Pathe 1  reel Mar.  27 

Egypt  Today Fox 1  reel Feb.   13 

Emergency  Man,  The  ...  .  Edmund  Cobb Universal   2  reels 

Fade  Away  Foster  (Mustang) Universal 2  reels 

Fight  Within,  The George  Larkin Universal 2  reels 

Film  Facts  (Series  No.  1) Red  Seal  Pict 1  reel Jan.  30 

Fish  for  Two Red  Seal 1  reel Feb.  27 

Flame  Fighter,  The  (Serial)Herbert  Rawlinson .  . .  Rayart 10  episodes 

Flaming  West,  The  (Mustang  Series) Universal 2  reels 

Flashes  of  the  Past Pathe 2  reels 

Flirting  With  Death Red  Seal  Pict 2  reels Sept.  26 

From  A  to  Z  Thru  Filmdom'(Hodge  Podge) Educational 1  reel 

Giraffe's  Long  Neck,  The..'. F.  B.  O 1  reel 

Gold  Trap,  The  (Mustang  Series) Universal 2  reels Oct.    10 

Great  Arena,  The  (Sportlight) Pathe 1  reel Mar.    6 

Green  Archer,  The  (Serial)  Ray-Miller Pathe io  episodes . .  .Dec.    5 

Grinning  Fists  (Fred  Humes) Universal 2  reels 

Gunless  Bad  Man,  The Universal 2  reels 

Happy  Hunting  Grounds,  The  (Sportlight) Pathe 

Hearts  of  the  West Edmund  Cobb Universal 2  reels ....  Feb.     6 

Her  First  Night  in  Philadelphia Cranfield  &  Clarke . .  2  reels 

Hero  of  Piperock Corbett-Holmes Universal 2  reels ....  Jan.   30 

His.  Pal Chesterfield  M.  P.  Co. 

^■^  *  (S  R  )  2  reels 

IRemember Short  Film's  Syn. . . !  .2  reels Sept.  26 

InVChina  Shop  (Variety) Fox 1  reel 

Iron  Trail  Around  (Variety) Fox 1  reel Dec.  2G 

Just  Cowboys  (Mustang  Series) Universal 2  reels ...  .  Oct.    10 

Knickknacks  of  Knowledge  (Hodge  Podge) ....  Educational 1  reel Nov.  14 

Leaps  and  Bounds  f Sportlight) Pathe l'reel Mar.  13 

Life's  Greatest  Thrills Universal 2  reels Sept.  26 

Lightning  Hutch  (Serial) Arrow 

Llghtnin'  Strikes Tennek  Film  Corp. .  .2  reels 

Love  Fighter  (dog) Chesterfield  (S.  R.) .  .2  reels 

Magic  Hour,  The Cranfield  &  Clark 1  reel Dec.   19 

Magical  Movies  (Hodge  Podge) Educational 1  reel 

Man  With  a  Scar,  The  (Fred  Humes) Universal 2  reels Jan.   36 

Marionettes  (Hope  Hampton) Educational 1  reel Dec.    5 

Marvels  of  Motion  (Series) Red  Seal  Pict 1  reel Sept.    5 

Menace  of  the  Alps,  The Universal 1  reel Mar.  27 

Montana  of  the  Range Josie  Sedgwick Universal ' 2Jreels ....  Feb.     6 

Mother  Goose's  Movies  (Hodge  Podge) Educational 1  reel Feb.     6 

Mountain  Molly  O  (Mustang) Universal 2  reels 

Mountain  of  the  Law,  The  (Variety) % Fox 

My  Bonnie  (Ko-Ko  Series) Red  Seal  Pict 1  reel Oct.      3 

My  Own  Carolina  (Variety) Fox 1  reel Aug.  29 

Neptune's  Domain  (Hodge  Podge) Educational 1  reel 

No  Woman's  Land Hal  Hodes 1  reel Feb.  27 

Off  Shore  Trails  (Variety) Fox 1  reel 

One  Wild  Time  (Corbett  &  Holmes) Universal 2  reels Mar.  27 

Outings  For  All  (Sportlight) Pathe 1  reel 

Parisian  Modes  in  Color Educational 1  reel Jan.   30 

Perils  of  the  Wild  (Serial) Universal 10  episodes 

Poland-A  Nation  Reborn  (Variety) Fox 1  reel 

Queen  of  the  Hills Josie  Sedgwick Universal 2  reels 

Quick  on  the  Draw  (Fred  Humes) Universal 2  reels 

Raid,  The  (Mustang  Series) Universal 2  reels ....  Oct.    10 

Range  Law  (Mustang  Series) Universal 2  reels.  . .  .Nov.  23 

Rider  of  the  Pass  (Mustang  Series) Universal 2  reels 

Rldin'  for  Love  (Jack  Mower) Universal 2  reels 

River  Nile,  The  (Variety) Fox 1  reel Nov.  28 

Road  From  Latigo,  The  ( Mustang  Series) Universal 2  reels Oct.   1 7 

Runaway  Taxi,  A  (Stereoscopik) Pathe 1  reel Oct.     3 

Rustlers  of  Boulder  Canyon, The ( Mustang  Series)  Universal 2  reels ....  Nov.  21 

Rustler's  Secret  The  (Mustang) Universal 2  reels 

Rustlln'  Kid,  The  (Mustang  Series) Universal 2  reels 

Scarlet  Streak,  The  (Serial)  Jack  Daugherty ....  Universal 10  episodes 

Scotty  of  the  Scouts  (Serial) Rayart Serial 

Searchlight  (Issue  C) Red  Seal 1  reel Mar.    6 

Shadows  of  the  Tiger TenneklFilmJCorp . .  .2  reels 

Shakespeare  (Gems  of  the  Screen) Red  Seal 1  reel 

Shooting  at  Time  (Sportlight) Pathe 1  reel 

Shootin'  Wild  (Mustang  Series) Universal 2  reels Oct.    24 

Silvery  Art Red  Seal 2  reels Sept.  26 

Sky  Skidder,  The Bischoff 10  episodes 

Sky  Tribe,  The  (Variety) Fox 1  reel 

Songs  of  England  (Music  Film) Pathe 

Songs  of  Ireland  (Music  Film) Pathe 1  reel 

Songs'of -'Scotland  (Music  Film) Pathe 1  reel 

Soul  of  the  Cypress Red  Seal 1  reel Feb.  27 

Starting  an  Argument  (Sportlight) Pathe 1  reel 

Story  Teller,  The  (Hodge  Podge) Educational 1  reel Oct.      3 

Strenuous  Life,  The  f Sportlight) Pathe ...  1  reel Feb.   20 

String  of  Diamonds  (dog) Chesterfield  (S.  R.) .  .2  reels 

Sweden  Today '(Variety) Fox 1  reel 

Taking  Chances  (Mustang  Series) Universal 2  reels 

Then  and  Now  (Sportlight) Pathe 1  reel 

Tiger  Hunt,  The Hal  Hodes 1  reel Feb.  20 

Toiling  for  Rest  (Variety) Fox 1  reel 

Too  Manv  Bucks  (Mustang  Series) , .  .Universal 2  reels.  .  .  .Nov.  21 

Top  Hand  (Edmund 'Cobb) Universal 2  reels.  . .  .Dec.   19 

Tricked  (Mustang  Series) Universal 2  reels.  ..  .Sept.  12 

UncleHom's  Cabin F.  B.  O 1  reel 

Uprising  Generation  (Sportlight) Pathe 1  reel Feb.     6 

Vanishing  Millions Sierra' Pictures Serial... 

Walloping  Wonders  (Sportlight) Pathe.' 1  reel 

What  Price  Touchdown  (Sportlight) Pathe 1  reel 

Whirlpool,  The  (Variety) Fox 1  reel 

White  Paper  (Variety) Fox 1  reel 

With  Pencil,  Brush  and  Chisel  (Variety) Fox 1  reel 


Feature  Star  Distributed  by        Length      Reviewed 

Wild  Beasts  of  Borneo Educational 2  reels  ....  Sept.  12 

Wild  West  (Serial)  Ferguson-Mulhall Pathe 10  episodes. Sept.  12 

Winged  Rider,  The Edmund  Cobb Pathe 2  reels Feb.   13 

Winking  Idol,  The  (Serial)Desmond-Sedgwick  .  .  Universal 10  episodesMar.  20 


Coming  Attractions 


Feature  Star  Distributed  by  Length      Reviewed 

30  Below  Zero Buck  Jones Fox 

Accused Special  Cast Inde.  Films 5000  feet . .  Jan.   16 

Aloma  of  the  South  Seas .  .  Gilda  Gray Paramount 

Altars  of  Desire Special  Cast M-G-M 

Amateur  Gentleman.  The .  Richard  Barthelmess. . First  National 

An  American  Tragedy Paramount 

Apache  Princess Wilson-Gerber Davis  Dist.-Vital 

Ancient  Mariner,  The ....  Special  Cast Fox 5548  feet . .  Jan.   30 

Aristocrat.  The Special  Cast B.  P.  Schutberg  (S.  R.) 

Arizona  Whirlwind,  The .  .  Bill  Cody Assoc.  Exhib 

Atlantis First  National 

Auctioneer,  The George  Sidney Fox 

Back  Slapper,  The Special  Cast M-G-M 

Bad  Habits Special  Cast Astor  Dist.  (S.  R.) 

Bankrupt Ginsberg-Kann 

Barriers  of  Fire Monte  Blue Warner  Bros 

Bat,  The Special  Cast United  Artists 8219  feet.  . Mar.  27 

Battling  Butler Buster  Keaton M-G-M 

Beau  Geste Paramount 

Beauty Special  Cast M-G-M 

Beauty  and  the  Beast Ronald  Colman United  Artists 

Behind  the  Screen Special  Cast M-G-M - 

Bellamy  the  Magnificent .  .Special  Cast M-G-M 

Beloved  Enemy,  The Boyd-Goudal Prod.  Dist.  Corp 

Beyond  the  Trail Bill  Patton Chesterfield  (S.  R.) .  .5  reels 

Ben  Hur Special  Cast M-G-M 12000  feet.  Jan.   16 

Bigger  than  Barnum's F.  B.  O 

Big  Night,  The Laura  La  Plante Universal 

Big  Parade,  The John  Gilbert Metro-Goldwyn- 

Mayer 12550  feet. Nov.  23 

Blackguard,  The Special  Cast Lee-Bradford  (S.  R.) .  6937  feet .  .  April    3 

Black  Pirate,  The Douglas  Fairbanks United  Artists 8200  feet .  .  Mar.  20 

Border,  Intrigue .  Frankiyn  Farnum Inde.  Pict.  iS.  R.) ..  .    5  reels ...  Jane     6 

Border  Thunderbolt,  The Assoc.  Exhib 

Border  Women Snecial  Cast Phil  Goldstone  (S.R-)5000  feet 

Born  to  Battle Tom  Tyler F.  B.  O 5100  feet.  .Feb.   13 

Broken  Hearts Special  Cast Jaffe  Art  Film  (S.  R.) 7500  feet.  .Mar.  20 

Borrowed  Plumes Daw- Welch Arrow 

Boy  Friend,  The John  Hamon Metro-Gold wyn-Mayer 

Broken   Hearts   of   Holly- 
wood   Harlan-Miller Warner  Brothers 

Broken  Homes Lake-Glass Astor  Dist 

Brooding  Eyes Lionel  Barrymore Ginsberg   Dis.    Corp. 

(S.  R.) 

Call  in  the  Night,  A Truart  (S.  R.) 

Cat's  Pajamas,  The Bronson-Cortez Paramount 

Charity  Ball,  The Metro-Goldwyn 

Cigarette      Maker's      Ro- 
mance, The Special  Cast M-G-M 

Circus,  The Charles  Chaplin United  Artists 

CleanerJFlame,  The Louise  Carter Arrow 

Clinging  Vine.YThe Leatrice  Joy P.  D.  C 

College  (Widow,  The Syd  Chaplin Warner  Brothers 

ConeyJIsland Special  Cast M-G-M 

Courage'of  CaptainWlumbSpecial  Cast Davis  Dist- Vital 

Crashing  Through . .' Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Crashing  Timbers Harlan- Dana Universal 

Crazy  Fool,  The M-G-M 

Crystal  Cup,  The Special  Cast First  National 

Cruel  Truth,  The Ginsberg-Kann 

Cyclone  Bob Bob  Reeves Anchor  Film  Dist 

Cyrano  de  Bergerac Special  Cast Atlas  Dist.  (S.  R.) . . . 9500  feet     July   18 

Danger  Line,  The Special  Cast Astor  Dist.  (S.  R.) 

Dark  Horse,  The Harry  Carey Prod.  Dist.  Corp  

Daughter  of  th  e  Sioux,  A .  .  Wilson-Gerber Davis  Dist.-Vital 5  reels . . .  Oct.   24 

Dead  Command,  The Special  Cast M-G-M 

Dead  Man's  Gold Tom  Mix Fox 

Defend  Yourself Dorothy  Drew Dependable  Films .. .  5000  teet . .  Jan.     9 

Demon  Rider,  The Ken  Maynard Davis  Dist.- Vital 5000  f eet .  .  Aug.     2 

Detour Prod.  Dist.  Corp 

Devil  Horse,  The Rex  (horse) Pathe 

Devil's  Master,  The Fox 

DiceJWoman,  The Priseilla  Dean Prod.  Dist.  Corp 

Do     Clothes     Make     the 

Woman? Mrs.  Valentino F.  B.  O 

Don  Juan John  Barrymore Warner  Bros 

Don't  Lie  to  Your  Wife . .  . Haver-McDonald Arrow 

Don  Juan's  Three  Nights .  Special  Cast First  National 

Don  X Bruce  Gordon B.  A.  Goodman  (S.R.)5000  feet. Feb.   13 

Door  Mat,  Trie Warner  Bros 

Duchess  of  rBuffalo,  The . .  Constance  Talmadge .  .First  National 

Duke  of  Black  Butte,  The .  Fred  Humes Universal 

Dumb  Head Tiffany  (S.  R.) 6500  feet 

East  cf  the  Setting  Sun . . .  Constance  Talmadge .  .First  National 

Eden's  Fruit B.  P.  Schulberg  (SJL) 

Ella  Cinders Colleen  Moore First  National 

Ermine  and  Rhinestone H.  F.  Jans  (S.  R.) 

Eve's  Leaves Leatrice  Joy Prod.  Dist  Corp 

Exquisite  Sinner,  The Nagel-Adoree Metro-Goldwyn 

False  Steps Special  Cast Paramount 

Fangs  of  Fate Bill  Patton Chesterfield  (S.R.) .  .  5000  f et .  .  Feb.    13 

False  Pride Astor  Dist 

Family  Upstairs,  The Fox ii"*;; 

Fascinating  Youth Junior  Stars Paramount Mar.  13 

Fast  Life  in  New  York Special  Cast M-G-M 

Fifth  Horseman,  The Lee-Bradford  (S.  R.) 

Fighting  Boob,  The Bob  Custer F.  B.  O 

Fighter's  Paradise,  The . .  Rex  Baker Phil  Goldstone 5000  feet ......... 

Fighting  Courage Ken  Maynard Davis  Dist.-Vital 5  reels .  .  .  Jnly   1 1 

Fighting  Fate Billy  Sullivan Rayart  (S.  R.) 4991  feet . .  F«b.     6 

FiRhting  Foundling,  The.  .Jack  Hoxie Universal 

Fighting  Heart,  The Frank  Merrill Bud     Barsky     Prod. 

(S.  R.) 5000  feet 

Fighting  Smile,  The Bill  Cody Inde.  Pict.  Corp.(SJL)  4630  feet 

Fig  Leaves Fox 

Fine  Manners Gloria  Swanson Paramount 

Flames Special  Cast M-G-M 

Flaming  Forest,  The M-G-M 

Flaming  Frontier,  The Special  Cast Universal 

Flashing  Heels Bill  Cody Assoc.  Exhib 


April     17 ,     19  2  6 


1853 


Feature  Star  Distributed  by        Length     Reviewed 

Flashing  Steeds Bill  Patron Chesterfield  (S.  R.)..5000  feet.  .Feb.  27 

Fleet  Foot Marilyn  Mills Davis  Dist.- Vital 

Flight  to  the  Hills,  The Paramount 

Flying  Mail,  The Al  Wilson Asso.  Exhib 

Flyin'  Thru Al  Wilson Davis  Dist.-Vital Nov.     7 

Flying  Fool,  The Dick  Jones Sunset  Prod.  (S.  R.) 

Forbidden  Trails Bill  Cody Assoc.  Exhib 

Forest  of  Destiny,  The Gotham  Prod.  (S.  R.) 

Forever  After Corinne  Griffith First  National 

Fort  Frayne Ben  Wilson Davis  Dist 5000  feet.. Aug.  29 

Four  Feathers Richard  Barthelmess.. First  National 

Four  Stragglers,  The Special  Cast M-G-M 

Friends Special  Cast Vitagraph 

Frisco  Sal Special  Cast M-G-M 

Frivolity B.  P.  Schulberg  (S.R.) 

Galloping  Dude,  The Franklyn  Farnum Inde.  Pict.  Corp. (S.R.)  4700  feet 

Gambling  Chaplain,  The . .  Special  Cast M-G-M 

Galloping  Cowboy,  The . .  . Bill  Cody Assoc.  Exhib 

Garden  of  Allah,  The N.   Talmadge-R.   Col- 
man  United  Artists 

Garden  of  Eden,  The Special  Cast M-G-M 

Get  Off  the  Earth Raymond  Griffith Paramount 

Glorifying  the  American  Girl Paramount 

Going  Crooked Special  Cast Fox 

Gold  Hunters,  The David  Butler Davis  D  ist.-Vital 6500  f eet . .  Nov.     7 

Goose  Man,  The Special  Cast M-G-M 

Great  Deception,  The First  National 

Greater  Glory,  The Special  Cast First  National 

Greatest  Show  on  Earth Paramount 

Great  Jewel  Robbery Herbert  Rawlinson .  . .  Dependable  Films ...  4800  feet . .  Jan.     9 

Grey  Vulture,  The Ken  Maynard Davis  Dist.-Vital 

Gulliver's  Travels Universal 

Hairpin  Duchess,  The Special  Cast M-G-M 

Hands  Across  the  Border .  Fred  Thomson F.  B.  O 

Harem  Girl,  The Special  Cast Astor  Dist.  (S.  R.) 

Haunted  Range,  The Ken  Maynard Davis  Dist.-Vital Sept.  26 

Haven,  The Special  Cast M-G-M 

Her  Big  Adventure Special  Cast Kerman  (S.  R.) 4800  feet .  .  Jan.   18 

Her  Big  Night Laura  La  Plante Un'vevsal 

Her  Honor,  The  GovernorPauline  Frederick.  . .  .F.  B.  O 

Her  Next  Steps Ginsberg-Kann 

Here  He  Comes Earle  Douglas Sierra  Pictures 5000  feet 

Here  He  Comes Richard  Talmadge ....  Universal 

Highbinders,  The Bill  Tilden Assoc.  Exhib 

High  Society Tom  Mix Fox 

His  Woman Special  Cast Whitman  Bennett ...   7  reels 

Horses  and  Women B.  P.  Schulberg 

House  Behind  the  Hedge Ginsberg- Kann 

Human  Mill,  The Special  Cast M-G-M 

Hurricane,  The Special  Cast Truart  (S.  R.) 

I  Can  Do  It Special  Cast M-G-M 

I'll  Tell  the  World Olmstead-Arthur M-G-M 

Imposter,  The Evelyn  Brent F.  B.  O 

Inevitable       Millionaires, 
The M.  Moore-Devore ....  Warner  Bros _ 

In  His  Arms Special  Cast M-G-M  - 

In   Praise    of    James 
Carabine Special  Cast M-G-M „ 

In  the  Third  Degree Ginsberg-Kann 

In'to  Her  Kingdom Corinne  Griffith First  National 

Jason Special  Cast M-G-M 

Justice  of  the  Far  North C.  B.  C.  (S.  R.) 5500  feet 

Kid  Boots Eddie  Cantor Paramount 

Kid  Gloves Johnny  Hines First  National 

Killer,  The Marilyn  Mills Davis  Dist.-Vital 

La  Boheme Gish-Gilbert Metro-Goldwyn 8781  feet. .  Mar.  13 

Lady  of  the  Harem,  The . .  Special  Cast Paramount 

Lady  of  Leisure Special  Cast M-G-M 

Lawful  Cheater,  The Bow-McKee B.  P.  Schulberg 4946  feet .  .  Jan.     9 

Lawless  I-ove Al  Ferguson Davi-  Di»t.-Vital 

Lawless  Trails Bruce  Gordon B.A.Goodman  (S.R.) .  5000  feet . .  Feb.  20 

Lawless  Valley Bill  Cody Assoc.  Exhib 

Law  or  Loyalty Lawson  Harris Davis  Dist.  Div 4800  feet . .  Nov.  14 

Lena  Rivers Special  Cast Arrow 6521  feet 

Les  Mlserables Universal 

Life  of  a  Woman Troart  (S.  R.) 6500  feet 

Lightnin' Tiffany  (S.R.) 6500  feet 

Lightning  Jack Jack  Perrin Ambassador  Pict.  (S.R.)  5000  feet 

Lightning  Passes,  The . . .  .  Al  Ferguson Fleming  Prod.  (S.  R.) 

Lights  of  Mojave,  The Ken  Maynard Davis  Dist.-Vital 

Lily.  The Fox 

Little  Journeys 

Little  Firebrand,  The Edith  Thornton Arrow  Pictures 5007  feet . . Dec.  12 

Long  Odds Marilyn  Mills Davis  Dist.  Dlt 

Lord's  Referee,  The Fox 

Love — the  Magician Paramount 

Lover's  Oath,  A Ramon  Novarro Astor  (S.  R.) 5800  feet . .  Oct.    17 

Love's  Blindness Starke-Moreno M-G-M 

Love  Thief,  A Kerry-Nissen Universal 

Lovey  Mary Bessie  Love M-G-M 

Loyalties Special  Cast Fox 

Lunatic  at  Large,  The  ....  Leon  Errol Firsi  National 

Lure  of  the  West Eileen  Sedgwick Chesterfield  (S.R.) 

Lying  Wives Special  Cast Ivan  Abramson  (S.R.)7  reels May     2 

Lying  Truth,  The Milton  Sills First  National 

Man  and  the  Moment Metro-Goldwyn 

Man    With    a    Thousand 

Faces Special  Cast M-G-M 

Mantrap Paramount 

Mare  Nostrum Special  Cast M-G-M 11000  fee*. Feb.  27 

Married Special  Cast Jans  (S.  R.) 5772  feet.  .Mar.  13 

Married  Cheats  Fox 

Marrying  Money Truart  (S.R.) 5800  feet 

Memories Ramon  Novarro M-G-M 

Men  of  the  Night Ginsberg-Kann 

Men  of  Steel Milton  Sills First  National 

Message  to  Garcia,  A .  .  . . Special  Cast M-G-M 

Midnight  Flames Columbia  Pict.  (S.  R.) 

Midnight  Special Trnart  (S.  R.) 

Million  Dollar  Doll Assoc.  Exhib 

Millionaire  Policemen ....  Special  Cast Ginsberg  Dist.  (S.  R.) 

Mismates Doris  Kenyon First  National 

Miss  318 Special  Cast M-G-M 

Miss  Nobody Anna  L.  Nilsson First  National 

Modern  Musketeer,  A Gene  Corrado Bud  Barsky  (S.R.) . .  .5000  feet 

Morganson's  Finish Special  Cast Tiffany  (S.  R.) 6500  feet 

Mr.  Battling  Butler Buster  Keaton M-G-M 

My  Lady  of  Whims Clara  Bow Arrow 6089  f eet . .  Jan.  23 

My  Neighbor's  Wife Herbert  Rawlinson .  . .  Davis  Dist.-Vital 

Mystery  Club,  The Matt  Moore Universal 

Mysterious  Island Special  Cast M-G-M 

Mystery  Lady,  The Special  Cast M-G-M 

Naughty  Cinderella Pola  Negri Paramount 

Nell  Gwyn Dorothy  Gish Paramount 9  reels. . .  .Feb.     6 

Nervous  Wreck,  The Prod.  Dist.  Corp 

Night  Watch,  The Special  Cast Truart  (S.R.) 


Feature  Star  Distributed  by        Length      Reviewed 

Nine  and  3-5  Seconds Charles  W.  Paddock. .A.  G.  Steen,  Inc 5600  feet     Nov    12 

Nocturne Special  Cast M-G-M 

North  of  Nome Special  Cast Arrow 5491  feet 

Oh  I  Baby Little  Billy Universal 

Old  Ironsides Paramount 

Old  Soak,  The Jean  Hersholt Universal 

Open  Book Special  Cast M-G-M 

Ordeal,  The Sneciil  Cast M-G-M ' 

Padlocked Special  Cast Paramount 

Palace  of  Pleasure For 

Pals  First Special  Cast First  National. ..'..'.'.'.'.'.'.'..........'.'. 

Paris Charles  Ray-E.Boardman  Metro-Goldwyn 

Paris  at  Midnight Special  Cast Prod.  Dist.  Corp 

Partners  Again Sidney-Carr United  Artists 

Passionate  Youth Special  Cast Truart  (S.R.) 6  reels.  '.  .  Juiy'ii 

Peggy  Takes  a  Chance. .  .Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Chinatown Peggy  O'Day Davis  Dist.-Vital 

Peggy  in  Danger Peggy  O'Day Davis  Dist.-Vital 

Peggy  From  HeadquartersPeggy  O'Day Davis  Dist.-Vital 

Peggy  on  the  Job Peggy  O'Day Davis  Dist.-Vital ......'..'..'.'.'.'. 

Peggy  of  the  Secret  ServicePeggy  O'Day Davis  Dist.-Vital 

Peggy  Scores  a  Victory ...  Peggy  O'Day Davis  Dist.-Vital 

Peggy  Under  Orders Peggy  O'Day Davis  Dist.-Vital 

Pelican,  The Fox 

Perch  of  the  Devil Universal 

Phantom  Bullet,  The Hoot  Gibson Universal 

Pigs Fox 

Plumes Special  Cast M-G-M 

Poker  Faces Special  Cast Universal 

Poor  Girl's  Romance,  A . .  Special  Cast Film  Book.  Offices 

Prince  of  Pilsen Special  Cast Prod.  Dist.  Corp 

Prisoners  of  the  Storm .  .  .  House  Peters Universal 

Prowlers  of  the  Night Fred  Humes Universal 

Puppets Milton  Sills First  National 

Pursued Dorothy  Drew Dependable  (S.  R.) . .  5000  f eet .  .  Nov.  1 4 

Quality  Street Metro-Goldwyn 

Quo  Vadis Emil  Jannings First  National Nov.  28 

Red  Clay William  Desmond Universal 

Red  Kimona,  The Mrs.  Wallace  Reid .  .  .  Davis  Dist.-Vital Jan.      2 

Red  Mill,  The Marion  Davies M-G-M 

Red  Signals Ginsberg-Kann 

Remember Columbia  Pictures 

Return  of  Peter  Grimm Fox 

Return  of  a  Soldier Siecial  Cast Metro-Goldwyn 

Revillon Warner  Bros 

Rise  and  Fall  of  Jesse  James J.  S.  Woody 

Road  That  Led  Home,  The Vitagraph 

Roaring  Crowd,  The F.  B.  O 

Rogue's  Riches Special  Cast Astor  Dist.  (S.R.) 

Rolling  Home Reginald  Denny Universal 

Romance  a  la  Carte Richard  Dix Paramount 

Romance  of  an  Actress Chadwick 

Ropin'  Venus,  The Josie  Sedgwick Universal 

Rough  Riders,  The Paramount 

Rust Special  Cast M-G-M 

Sagebrush  Lady,  The Eileen  Sedgwick Chesterfield  M.P. Corp.  5000  feet. Feb.    6° 

Sailors'  Wives First  National 

Salvage Truart  (S.R.) 5800  feet 

Scarlet  Letter,  The Lillian  Gish M-G-M 

Sea  Wolf,  The Ralph  Ince Ralph  Ince  Prod 7500  feet.  Dec  19 

Self  Defense Aileen  Percy Arrow  Film  Corp 

Senor  Daredevil Ken  Maynard First  National 

Separate  Rooms Special  Cast Fox 

Set-up,  The Art  Acord Universal 4600  feet.  .Mar.  27 

Seventh  Bandit,  The Harry  Carey Pathe 6  reels Mar.  27 

Seventh  Heaven Special  Cast Fox 

Seward's  Folly Special  Cast M-G-M 

Shadow  of  the  Mosque .  . .  Odette  Taylor Cranfield    &    Clarke 

(S.R.) 6200  feet 

Shadow'ofTthe  Mosque.  .  .Stewart  Rome Ufa 5750  feet.  .Dec.  26 

Share  and  Share  Alike. . .  .  Jane  Novak Arrow 5569  feet 

She Betty  Blythe Lee-Bradford  (S.  R.)  6800  feet.  .Mar.  27 

Shf  nandoah B.  P.  Schulberg  (S.  R.) 

She's  My  Baby Ginsberg-Kann 

Shipwrecked Owen-Schildkraut ....  Prod.  Dist.  Corp 

Shootin'  Square Jack  Perrin Ambassador  Pict.(S.R.)5000  feet 

Siegfried Ufa Sept  12 

Silence H.  B.  Warner Prod.  Dist.  Corp 

Silent  Witness,  The Louise  Lorraine Truart  (S.R.) 5800  feet 

Silken  Lady,  The Hujette-Hamilton ....  Arrow 

Silken  Shackles Irene  Rich .... '. Warner  Bros 

Silk  Hat  Cowboy,  The Tom  Mix Fox 

Silky  Anne Constance  Talmadge .  .First  National 

Silver  Lanterns Special  Cast Arrow 

Silver  Treasure,  The Special  Cast Fox 

Smith  of  Cornell George  Walsh Chadwick 

Son  of  the  Sheik,  The. .    .Rudolph  Valentino United  Artists 

Sorrows  of  Satan Special  Cast Paramount 

Sparrows Mary  Pickf ord United  Artists 

Sporting  Lover,  The Conway  Tearle First  National 

Starlight  Ranch Wilson-Gerber Davis  Dist.-Vital 

Star  Maker,  The Dove-Bushman Universal 

Strange  Bedfellows M-G-M 

Subway  Sadie MacKaill-Mulhall ....  First  National 

Sunshine  of  Paradise  Alley  Special  Cast Chadwick  Pict 

Sweet  Daddies Special  Cast First  National 

Sweet  Rosie  ,0'Grady Columbia  Pict 

Take  It  From  Me Reginald  Denny Universal 

Tale  of  a  Vanishing  People Tiffany  (S.  R.) 6500  feet 

Tardy  Tolliver Hale-King Assoc.  Exhib 

Tavern  Knight,  The John  Barrymore Warner  Bros 

Temptress,  The Garbo-Moreno M-G-M 

Tentacles  of  the  North .  .  .  Special  Cast Davis  Dist.- Vital 

Ten  to  Midnight Prod.  Dist.  Corp 

Texan's  Oath,  The Ken  Maynard Davis  Dis.- Vital 

That  Old  Gang  of  Mine. . .  Maclyn  Arbuckle Dependable  Films . . .  4900  feet . .  Jan.     9 

There  You  Are Nagel-Roberts M-G-M 

Thoroughbred,  The Special  Cast Trnart 5481  feet..8e«4,  19 

Three  Bad  Men Fox 

Three  Pars Marilyn  Mills Davis  Dist.  Vital 4987  f eet .  .  Dec   15 

Three  Twins,  The M-G-M 

Thundering  Speed Eileen  Sedgwick Chesterfield 5  reels 

Timber  Wolves Ken  Maynard Davis  Dist.-Vital 

Tin  Hats M-G-M 

Tollers  of  the  Sea Special  Cast M-G-M 

Tongues  of  Scandal Ginsberg-Kann 

Tongo Special  Cast M-G-M 

Tonio,  Son  of  the  Sierras.  Wilson-Gerbet Davis  Dist.-Vital 5000  feet.  .Dec    15 

Totem  Pole  Beggar,  The.. Special  Cast Asso.  Exhibit ,  ... 

Toto Lew  Cody .M-G-M 

Trailing  Shadows Edmond  Lowe  ...    ...  Fox  Film 

Trapped Elinor  Faire. . . Sierra  Pictures 5000  feet ... 

Travelln'  Fast Jack  Penin Ambassador  Pict. 

(S.R.) 5000  feet 

Travis  Coop,  The Tiffany  (S.  R.) 6500  feet 


snsaa 


1854 


M  o  t  i  o  n     P  i  c  t  u  r  c     N  e  zv  s 


Feature 

Tricks 

Trip  to  Chinatown,  A . . . 

True  North,  The 

Uncle  Tom's  Cabin 

Unknown  Lover,  The . . 
Unknown  Soldier,  The . 
Unknown  Treasures . . . 
Up  and  At  'Em 


Star  Distributed  by       Length     Reviewed 

.Marilyn  Mills Davis  Dist.  Div 5  reels Sept.  19 

.  Special  Cast Fox 

.  Special  Cast C.  C.  Griffin  Prod 7000  reel . .  Dec.  . 

.  Special  Cast Universal 23 

.  Elsie  Ferguson Vitagraph 6895  I eet . .  Nov.  . . 

.P.  D.  C. 


Vengeance  of  Durand,  The 

Volcano,  The 

Volga  Boatman,  The 

Warrior  Gap 

Way  of  an  Eagle,  The 

Web,  The 

Wedding  March,  The 

What  Will  People  Say ... . 

What  Price  Glory? 

When  We  Were  Twenty- 
One  

Whispering  Canyon 

Whispering  Smith 

White  Chief,  The 

White  Fury 

White  Heat 


Ginsberg-Kann 

Jack  Perrin Ambassador  Pict. 

(S.  R.) 5000  feet 

Irene  Rich Warner  Bros 

Bebe  Daniels Paramount 

Elinor  Fair Prod.  Dist.  Corp 

Wilson-Gerber Davis  Dist 4900  feet . .  Aug.  22 

Special  Cast M-G-M 

Eileen  Sedgwick Chesterfield  (S.  R.).  .5000  feet.  .Feb.   20 

Paramount 

Metro-Goldwyn 

Fox 


Special  Cast M-G-M 

J.  Novak-R.  Ellis Ginsberg  Dist.  Corp.  (S.  R.) . 

Special  Cast P.  D.  C 

Monte  Bine Warner  Brothers 

Marilyn  Mills Davis  Dist.-Vital 

Special  Cast M-G-M 


Feature  Star  Distributed  by       Length     Reviewed 

Whole  Town's  Talking,  The.Ed.  Horton Universal 

Wide  Open Dick  Jones Sunset  Prod.  (S.  R.) 

Wife,  The Special  Cast M-G-M 

Wild  Oats  Lane Dana-Agnew Prod.  Dist.  Corp 6500  feet .  .  Mar.  27 

Wilderness  Woman,  The .  .Special  Cast First  National 

Win,  Lose  or  Draw Leo  Maloney Artclass  (S.  R.) 5000  feet.  .April    3 

Winner,  The Charles  Ray Chadwick  (S.  R.) 

Winning  of  Barbara  Worth. Colman-Banky United  Artists 

Wise  Guy,  The James  Kirk  wood First  National 

With  Kit  Carson  Over  the 

Great  Divide Special  Cast Sunset  Prod.  (S.  R.) 

Wives  at  Auction Special  Cast Astor  Dist.  (S.  R.) 

Wives  of  the  Prophet Special  Cast Lee-Bradford  (S.R.) .  6600  feet . .  Jan.     » 

Wolf  Hunters,  The Special  Cast Davis  Dist.  Div 

Wolves  of  the  Air Ginsberg-Kann 

Woman's  Heart,  A Ginsberg-Kann 

Woman  Who  Did  Not  Care Gotham  (S.  R.) 

Women  and  Wives Metro-Goldwyn 

World's  Illusion,  The Metro-Goldwyn 

Worst  Man  of  the  Troop .  .Wilson-Gerber Davis  Dist.  Div 

Worst  Woman,  The Special  Cast B.  P.  Schulberg  (S.  R.) 

Yellow  Back,  The Fred  Humes Universal 

Yoke,  The Special  Cast Warner  Brothers 

Young  April Special  Cast Prod.  Dist.  Corp 

You  Too Special  Cast M-G-M 


er  Opinions  onNew  Pict 


5EHll 


"The  Black  Pirate"— United  Art- 
ists, Tivoli,  London,  England 
Times:  "He  can  have  nothing  of 
boyhood  surviving  in  him  who  has 
no  pleasure  in  'The  Black  Pirate' 
Westminster  Gazette:  "Walking 
the  plank,  bloodthirsty  piratical 
villains,  desert  islands,  hidden 
treasure,  and  a  princess  incognito 
are  here  in  generous  profusion, 
and  everybody  acts  with  such  high 
spirited  zeal,  and  the  coloured  pic- 
tures are  so  gloriously  vivid,  thai 
one  regrets  when  it  comes  to  an 
end." 

Reynolds  Newspaper:  "The  new 
Douglas  Fairbanks  film  is  a  greal 
siimss  and  the  colour  effects  ju- 
tified  all  that  has  been  said  in  ad 
vance  and  that's  very  unusual." 
observer:  "What  a  triumph! 
A  film  to  beggar  vocabularies — 
what  can  one  say  in  praise  of  it 
when  all  the  words  like  good, 
clever,  brilliant,  charming,  beau- 
tiful, have  been  used  in  measuring 
the  efforts  of  lesser  mortals?" 

Sundaj  Pictorial:  "Reallj 
thrilling  in  its  beauty,  and  is  a 
triumph  in  cinematography  which 
makes  this  film  unfold  as  if  it 
were  a  series  of  Old  Masters  come 
to  life." 

News  of  I  lie  World:  "Spectac- 
ularly, 'The  Black  Pirate,'  a1  the 
Tivoli,  has  surpassed  expectations. 

No     mole     gorgeous     color     picture 
lias  been  presented  to  us  before.    It 
might  well  be  said   to   mark  a  new 
in   i  he  evolul  ion  of  cinema 
phy." 
ree:  "  M  the  Tivoli  Douglas 
Fairbanks,   who   is,   bar   none,   mj 
favorite   among    film    makers     ha 
given    us    in    '  Dhe    Black    Pirate,' 
such  a  picl  lire,  t  ha1    if  j  on   write 
to  me  and  saj   you   like  it    not,   I 
can  ask  you  in  return  to  look  to 
your  liver." 

Illustrated  Sunday  Herald: 
"K  inemal  ic     champa;  •<  the 

it  ii.it  occui  -  -is  besl  d< 

the  qual  itj   of  i  he  new 

ill  in 
Sunday   Mews  :  >ple  of 

ten  n\  ho  ha  \  e  -ecu  ■  I  he   Blai  I    Pi 

at  the  Tivoli  decla 
the    best    film    evei  Who 

can    with-tand    such    8 

Express:     "D la       Fairbanks, 

who    thinks    thai    the    duty    of    a 
uTfllls  t  li.it  duty 
magnificently  in  'The  Black  Pirate' 
.  .  .  The    sen  no    greater 

asset  than  this  (dean-living,  high- 
thinking,  intensely  virile  player, 
w  hose  WOl  tandai  d   to  '  he 

world." 


Telegraph:  "The  art  of  the 
screen  makes  a  notable  step  for- 
ward.'' 

Mail:  "The  new  Douglas  Fair- 
banks film,  'The  Black  Pirate,' 
now  running  for  a  season  at  the 
Tivoli,  is  a  triumph." 

Mirror:  "America  has  gent  us 
another  screen  masterpiece — this 
t  ime  in  color." 

Chronicle:  "Here,  at  last,  we 
have  genuine  natural  colour  pho- 
tography of  such  a  standard  that 
all  subsequent  colour  films  will  be 
measured  by  it." 

Graphic:  "Must  be  rated  as 
America's  mosl  ambitious  contri- 
bution to  the  world's  screen  art." 

Herald:  "Recall  everything  that 
you  imagined  aboul  pirates,  at  the 
age  of  I  l.  sel  the  scene  regardless 
of  expense,  and  you  will  have  a 
o I    idea    of   'The   Black   Pirate.'  " 


"Ladv  Windermere's  Fan"  War- 
ner Bros.,  Columbia,  Dayton,  0. 
News:  "The  Columbia  theatre 
i-  featuring  a  most  remarkable 
film  this  week  —  Lubitsch  has 
handled    the    delicate    (ask    of    giv- 

iiiL'  t  he  screen  all  the  sparkle  that 
Wilde's  famous  play  has  had  for 
drama  lovers." 


"Ladv   Windermere's    Fan" — War- 
ner Bros.,  Colorado,  Denver 
Times:       "The    great     director, 

Ernsl  l.uliil  sili.  has  done  a  n  amaz- 
ing piece  of  work  translating  Os- 
car Wilde's  clever  play  to  the 
screen.  It  is  without  doubt  the 
most  sophisticated,  brilliant  com- 
edy-drama of  high  society  that  the 
screpn  has  offered  in  man] 
months." 


"Lady   Windermere's    Fan"     War- 
ner Bros.,  Rialto,  Tulsa. 
Tribune:      "Ernsl    Lubitsch 
triumphed   with   his  production  of 
'Lady     Windermere's      Van'      for 

Warner  Bros.      It    is- also  a  t  Humph 
lor    (lie    cast     \\  1 1  i ,  - 1 1    has    been    ea  I  c 

fully    selected,    ami    decidedly    an 
Irene   Rich   triumph." 


"Lady   Windermere's    Fan"-   War- 
ner Bros.,  Rialto,  Phoenix. 
Republ  ican  i       Onci   agai  n  Ernsl 
Lubil  ■    ■  '1    the   tournamenl 

of     tli. 

t  riumphs,  and  emei  ged  a    \  i 


"The    Sea   Beast"— Warner   Bros., 
Garrick,  St.  Paul. 
I  'ioneer  Press  :    "It    is  a   picl  m  e 

of    rich    colorful    beauty,    of   throb- 
bing patho  poel  rj    thai    sings 


in  actions  of  courageous  deeds  and 
of  emotions  as  violent  and  eternal 
as  the  terrific  storms  that  sweep 
the  seas." 


"The  Sea  Beast"— Warner  Bros., 
Circle,  Indianapolis. 
News:  "A  photoplay  of  monu- 
mental beauty,  of  emotions  as  in- 
undating as  the  sea  it  picture-. 
and  touches  by  the  genius  of  John 
Barrymore,  is  'The  Sea  Beast.'  " 


"The  Sea  Beast"— Warner  Bros., 
Stanton,  Philadelphia. 
Public  Ledger:  "John  Barry- 
more  justified  his  reputed  desire 
to  abandon  purely  romantic  roles 
by  presenting  one  of  the  most 
powerful  and  virile  characters 
c\  er  seen   on   t  he   sci  ecu." 


"The  Sea  Beast"— Warner  Bros., 
Pantages,  Minneapolis. 
Journal:  "It  is  one  of  the  fine 
films  of  the  year,  illuminated  with 
the  most  penetrating  characteriza- 
tion .my  actor  has  given  us." 


"His  Jazz  Bride" — Warner  Bros., 
Court,  Wheeling. 
Register:  "Tlis  Jazz  Bride' 
opened  a  three  days  engagement 
at  the  Court  theatre  yesterday  to 
three  perfectly  delighted  audiences 
and  won  favor  of  the  thousands 
who   viewed   it.'' 


"His    Jazz    Bride"— Warner   Bros.. 
Texan,  Houston. 
Post  :     "In    Tlis    Jazz     Bride'    at 

t  he  Texan  I  heal  i  e,   Marie   l'i  ei  osl 

a  n. I      Matt      Mooi  e     .i  re     Si  ai  red     in 

roles  of  a  flapper  wife  and  her 
fretting  husband,  and  give  such 
consistently  delightful  perform- 
ances thai  the  film  version  of  'The 

Flappet      vN  Me'     make-    one    of    the 

best  pictui  es  o  son." 


"Stop,    Look    and    Listen" — Pathe, 

State-Lake,   Chicago 

tribune:         l.arr\    Ssmon    has    B 

picl  lire   t  hat    is   tunny  .       \nd   he  Q01 

only    plays    in    it     but    directed    it 

If.     'Stop,    Look  and    Listen' 

is  i,\    far  t  he  besl   offei  bag  on  the 

State  Lake  progi  am  this  week.   It 

eedy,   ridiculous  and   i  esi 
fill.       Buill     on    the    good    old     plol 

in     the     goof]     small     town 
youth    foils    the    m  f    the 

-Iran, led  theatrical  troupe  in  his 
attempt     to    rob    the    bank    and    es- 

cap  with  boa  office  receipts,  LI 
invests  hokum  with  surprise  and 
inveigles     thai     spontaneous    and 

that   spells   box  office    success." 


"Hogan's  Alley" — Warner  Bros.. 
De  Luxe,  Utica. 
Obsen er-Dispatch  :  "If  you  have 
time  for  only  one  movie  this  week, 
let  that  one  be  "Hogan's  Allej 
which  opened  yesterday  at  the  De 
Luxe.  This  comedy  melodrama, 
written  by  Gregory  Rogers,  is  one 
of  the  most  enjoyable  of  the  screen 
Season." 


"Bride  of  the  Storm" — Warner 
Bros.,  Rialto,  New  York  City 
American:  "So  Dolores  Cos 
tello  is  real.  Her  beauty,  her  tal- 
ent was  not  just  an  illusion.  Tin- 
deep  impression  left  by  her  two 
previous     pictures     had    left     me 

eager     and     \  et     a     little    afraid    to 

see  her  again.  Was  it  perhaps 
jusl  the  relief  of  seeing  a  new  face 
thai  made  her  seem  so  exquisite? 
the  lovely  Dolores  might  be  mis- 
cast, or  she  might  not  be  lovelj 
after  all.  Instead  -he  is  more  ap- 
pealing than   ever." 

Daily    News-.      "You   won't  for- 
get 'Bride  of  tin-  Storm1  quickly. — 
Miss   Costello   will    surely   becomt 
niie  of  the  screen's  favorite  stars. 

Some  highlights  that  ought  to 
make  this  an  outstanding  hit  :  The 
Hutch  Easl  Indian  wedding,  with 
;  he  bride  smoking  a  i  igar ;  Otto 
Mattieson  as  Bans  BLroom,  the 
idiot  ;  the  tire  at  the  lighthouse; 
-nine  miiii-  along  the  rocks  on 
i  he  shore  near  the  lighthouse. 
with"  the  surf  pounding  in.  See 
■  his  picture." 

Tribune:     "J.   Stuarl    Blackton 

to  direct  and  Dolores  '  OStello  to 
play  the  lead  in  a  picture  is  suffi- 
cient guarantee  lor  us;  and  wi- 
for  one  were  not  disappointed  in 
Bride  of  the  Storm.'  Dolores  i  OS 
tello  has  a  certain  quality  which 
nobody  on  the  screen  ever  pos- 
sessed save  Blsie  Ferguson.  She 
seems  just  like  that  haughtj  ye< 
oft-times  plaintive  and  tender 
star,  come   back   to   u~   again." 

i  .i  aphic  :      "Dolores   i.  ostello   i- 

lovelj    as  the  heroine — Otto  Matti- 

-.ii,    gives    a    marvelous    perform- 

i  he  half  w  it." 
I  vening  telegram:  "The  pic- 
ture sustains  a  genuine  interest 
from  -tart  to  finish.  It  i~  seldom 
that  rare  beautj  and  histrionic 
ability  are  combined  on  the  sil- 
vei  Bcreen  in  such  abundant  meas- 
ure as  that   which  must   redound  1<» 

the  credit  of  Miss  Costello. 

Evening  Joui  rial :     "Has  enough 

melodramatic    action    to    pack    sc\  - 
era!    pictures,  but    Dolores   is  worth 

tight  ing  for." 


Williams  P*ms,  Ibc. 
■iw  tobi  —  al1awt 


Good  Showmanship 

You  plan  the  program  carefully,  you  ar- 
range the  publicity  painstakingly — but  good 
showmanship  includes  one  thing  more:  check- 
ing up  to  make  sure  of  photographic  quality 
on  the  screen. 

It  takes  but  a  moment — look  in  the  trans- 
parent film  margin  for  the  black-lettered  words 
"Eastman"  and  "Kodak",  the  identification  of 
the  film  that  carries  quality  through  to  the 
screen. 


EASTMAN   KODAK  COMPANY 

ROCHESTER,  N.   Y. 


^BHB,^ 


Rolhacker-Alier    laboratories.    Hollywood,    Calif. 


First  National  Pictures,  Inc.,  presents 
"Her  Second  Chance,'  adapted 
From  the  novel  by  Mrs.  Wilson 
Woodrow  with  Anna  Q.  Nilsson, 
Huntley  Gordon,  Charlie  Murray  and 
Sam  de  Grasse.  Directed  by 
Lambert  Hillyer,  Scenario  by  Eve 
Unsell.  Photographer,  John  W. 
Boyle,  A.  S.  C.  Art  director,  E.  J. 
Shulter.  Film  editor,  George  McGuire. 
A  First  National  Picture. 
Rothacker  Prints  and  Service. 


Anna  Q.  Nilsson 

and 

Huntley   Gordon 

in 

Her  Second  Chance' 


Look  Better  — 
Wear  Longer! 


Founded  1910 

by 
Wattcrson  K.  Rothacker 


April  24,  1926 


Reg.    U.    S.    Patent    Office 


Vol.  XXXIII     No.  17 


Los  Angeles 


PRICE,  20  CENTS 


\         York 


ago 


^ROBERTMORIDN 

UNIT  ORGAN 

==■ ^  AS.  V-# 


an  added  attraction 


H5 


* 


-m 


m 


L.V  ■ 


**/' 


\7%e  steadily  increasing  number  of  Robert  Morton  Unit  Organ, 
installations  both  in  the  larger  and  the  smaller  theatres  is 
evidence  that  exhibitors  everywhere  recognize  the  Robert  Morton 
as  an  outstanding  music  attraction  with  a  Direct  Box  Office  Value. 

Robert  Morton  music  gives  to  the-  picture  the  necessary  life, 
color  and  punch,  and  provides  the  Exhibitor  with  an  added 
music  feature  of  Proven,  Permanent  Drawing  Power. 

Sxclusive  processes  of  manufacturing,  painstaking  care  in  voicing 
and  Structural  Improvements  Found  In  No  Other  Instrument 
make  it  Distinctly  Different  from  all  other  Theatre  Organs. 

lA  Robert Mortonllnii  Organ  is  the  most  powerful 
single  factor  any  Exhibitor  can  employ  to  provide 
a  Complete  Picture-  Presentation  Program,. 


WRITE   TODAY 

for  our  New  Cooperative  Purchase  Plan 

which  shows  you  how  to  secure  this 

Greatest  of  alt  Permanent  Music  Features 


ROBERT  MORTON 
ORGAN  CO. 

*~A1anufaclwers  of. 
theatre  Organs  Exclusively 

*^VewYorkj 

1560  Broadway- 

Chicago 
845  So. Wabash. 

San  jtrancisco 
168  Golden  Gate,. 

CosAngeJes 

J 9 14  So.  Vermont . 


Wk 


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Genuine  Deagon  Percussions  Used 


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Member   of   Motion  Picture   Producers  and  Distributors  of  America,  Inc.— Will  Hays,  President 


¥§£■: 


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a 


P»^-^  «o\d  a  Candle 

Nobody  «-  t   m    1 

to   Paratn"  „««-f25SS 


*    ^ *  We  don't  «*  rStotfSl 

„     -t  yeU  ••-***"  *  V0-   oFFEB ^  %  she- 
xiVe  don  t  yeu     atomises  .  •  {  every  »^ 

\V    and  pray  •  •  •  ™  e  backbone,  the      BlRTHDAY  qu    Ne4P, 

•  75  °f  te"  next  season  .  •  •  ^  W^TlS^8  M*    ' " 

man's  bustness  n  Svvanson;  ™0™eUls...  BIG-""** 

^  W   Griftitn,  ^     T5tenon,   ^  1  va  de 

AND  LEAVING  


fparammmb 


{pictures  '926-7 


Associated  s 

WHIZ-BAN6S 

for  Action/ 


WHII 

BANG 


"Whiz-Rang!"  just  about  says  it. 

Fast-stepping,  swift-moving,  whirlwind  action  pictures 
for  the  ten  thousand  theatres  that  need  AND  MUST 
HAVE  red  meat. 

Twenty-four  of  them  Westerns. 

Rill  Cody  in  a  series  of  six;  and  Lester  F.  Scott's  trio  of 
cowboy  stars,  Buffalo  Bill,  Jr..  Buddy  Roosevelt,  and 
Wally  Wales — each  in  a  series  of  six. 

When  you  enter  next  season  you'll  be  paying  Tom  Mix 
rentals  for  one  of  these  four  boys. 

That's  a  prophecy! 

And  we'll  let  you  name  the  boy  when  you  see  the  quar- 
tette in  their  first  Associated  subjects. 

Then  a  series  of  eight  dare-devil  thrillers  featuring  Al 
Wilson,  stunt  aviator  extraordinary.  Breath-taking 
feats,  hair-raising  exploits     Whiz-Bangs ! 

And  a  SURPRISE  series— the  greatest  police  dog  in 
America!  a  he-man's  dog.  an  uncanny  actor,  an  all 
around  STAR.  Six  in  the  series — the  outdoors,  the 
Northwest,  the  lumber  camp,  the  prairies,  the  ranch. 

WHIZ-BANGS!  That's  the  word! 

Pictures  made  for  a  market,  by  men  who  KNOW  that 
market,  sold  by  an  organization  ready  to  SER\  E  that 
market. 

A  two-fisted,  truth-telling.  HARD-BOILED  organiza- 
tion that  admits  it  is  in  the  business  to  MAKE 
MONEY. 

And  hopes  yon  arc  the  same! 


A<S<sOrTATPn  EXHIBITORS. Inc 

XTLv-7  JV  Vlrll   EHXJ         Oscar  A  Price.  Pres 


Your  Copy  of 

"Sunshine 

and  Prosperity" 

is  on  the  Way 


"Warner  Bros,  send  you 
the  most  unusual  An- 
nouncement of  the  year ! 
Watch  For  Your  Copy  ? 


The  Biggest  Message 


You  Ever  Received, 


in 


4 


0    il   in 


ill  '' 


i)|!|J      1,       If 


Jill,* 


'    1 


Pi 


ft*»    RFT  J  fie 


i 


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^>:  t 


WATCH  WARNER  BROS,  in  1926-27! 


Gigantic  in 
its  Significance 
to  you! 

nnO  take  your  copy  of  this  book, 
■**  to  feel  its  weight,  to  realize  its 
bigness,  is  to  sense  that  Warner 
Brothers  plans  for  1926-27  are  of 
great  magnitude.  Only  a  huge 
book,  an  imposing  book  could  be 
a  worthy  and  capable  courier  of 
all  that  Warner  Brothers  will 
mean  to  the  whole  industry  with- 
in the  next  few  months.  Page 
after  page  tells  of  truly  splendid 
Warner  pictures  that  are  now  in 
production. 


As  you  study  each  great  produc- 
tion you'll  credit  another  stroke  of 
master-showmanship  to  Warner 
Brothers.  As  you  read  their  plans 
for  the  year,  as  you  weigh  in  your 
mind  the  true  import  of  all  that 
this  book  contains  you'll  agree 
that  the  one  line-up  which  you 
must  consider  is  Warner  Brothers! 


Watch  for 
Your  Copy 

TF  YOU  haven't  received  it  yet, 
^  you  should  get  it  any  day.  It 
has  been  mailed  direct  to  you. 
Check  up  on  your  postman,  in- 
quire at  the  post  office.  By  all 
means  be  sure  you  get  your  copy 
of  the  year's  biggest,  most  impor- 
tant announcement! 


vn?ni" 


•VStKJi 


Carlton   Theatre 
Brooklyn,  N.  Y. 


Grand  Theatre 
Oakland,  California 


East  or  West 


fc*M 

^^^^^^^^^^^^^^^^^E. 

the  choice  is  Simplex 


I  he  orginality  and  efficiency  of  Simplex 
design  is  evidenced  in  the  Simplex 
Him  1  rap  through  such  features  as  : 

1.  I  ension  is  on  the  polished  side  of 
the  him. 

2.  A  slight  upward  thrust  removes  the 
door  of  the  trap,  permitting  free 
access  to  all  parts. 

3.  1  he  Hist  shutter  is  of  the  gravity 
type — not  friction  —  controlled  by 
centrifugal  governors. 

4.  I  he  shutter  setting  device  permits 
the  elimination  of  travel  ghost  or 
flicker  while  the  projector  is  operat- 
ing without  opening  either  mech- 
anism or  magazine  doors. 


IKE  many  other  elements  that  go  into 
modern  theatres  the  choice  of  Pro- 
jectors is  subjected  to  critical  analysis.  For 
projection  no  longer  is  taken  for  granted — 
the  actual  appearance  of  pictures  on  the 
screen  has  a  big  influence  on  patrons'  valua- 
tion of  a  theatre's  entertainment. 

The  fact  that  many  of  the  new  and  better 
theatres  in  the  country  are  Simplex  equipped 
is  pertinent  evidence  of  the  established  quality 
of  Simplex  Projectors. 

Physical  strength,  hair-breadth  precision,  ac- 
cessibility of  parts,  economical  operation  — 
on  these  features  Simplex  claims  superiority. 
And  practical  experience  over  many  years 
justifies  that  claim. 

The  more  you  know  about  a  Simplex  Pro- 
jector the  better  you  will  understand  its  in- 
creasing popularity.  Write  for  catalogue  and 
get  all  the  facts. 


SIMPLEX   DIVISON 

INTERNATIONAL  PROJECTOR  CORPORATION 

90  Gold  St.,   New   York 


nn  ■ '. 


Mffltf 


■**i* 


NORMA  SHEARER 


THE 
DEVIL'S 

CIRCUS 

<~with^ 
CHARLES  EMMETTMACK 
and  CARMEL  MYERS 

A 

BENJAMIN 
CHRISTIANSON 

production 

ivritten  ana  directed" 
by 

BENJAMIN  CHRISTIANSON 


A  MESSAGE  TO 
-G-M  EXHIBITORS 


AGAIN  the  Big  Hit 
COMES  to  you 

FROM  Metro-GoldwyivMayer 
IN   The  Quality  52. 
NORMA  Shearer  (what  a  star  role)  in 
"THE  Devil's  Circus"  (what  a  title!) 
AN  exploitation  gem. 
PECTACULAR  in  its  size. 
RMA  in  a  den  of  lions 
IS  just  one  thrill — 
AND\love  theme  stronger  than 
"HE  Wh^Qets  Slapped." 
WITH  every  rel 
THE  Quality  52 
SPRINGS  a  bigger  surprise. 
HAPPY  Showmen!    M-GVi  exhibitors 
ARE  looking  ahead  to 

NEXT 


year 


,  v 


:v 


WHAT  COULD  BE 
SWEETER  THAN  A 
5  YEAR  CONTRACT 
WITH  UNIVERSAL? 

FIVE  YEARS  OF  EASE— FIVE  YEARS  OF  BOOKING 
worries  lifted  from  your  busy  brain  —  five  satisfied  years 
of  assurance  that  you  are  receiving  the  surest,  finest  line- 
up  of  box  office  pictures  offered  by  any  one  company  (see 
records  of  Universal  White  List  hits) — five  years  of  deal- 
ings with  an  organization  of  sound,  Gibraltar-like  stability 
— five  years  of  agreement  with  a  producing  and  distribut- 
ing company  known  the  world  over  for  its  "live  and  help 
live"  policy,  its  white  and  square  business  methods  —  its 
outstanding  and  ever  increasing  success  in  the  production  of 
100-cents-on-the-dollar,  honest-to-goodness  picture  values. 

WHAT  COULD  BE  SWEETER? 

Communicate  Immediately  With 

Universal  Pictures  Corp. 

CARL  LAEMMLE,  President 

730  Fifth  Avenue,  New  York  City 


America  is  ringing 

the  Great  News/ 


A  more  brilliant  array  of  stellar  talent  has  never 
been  featured  in  a  more  brilliant  list  of  really 
great  productions.  The  choicest  product  of  world- 
famous  authors  and  playwrights  —  stage  suc- 
esses  and  novels  whose  titles  mean  more  to  you 
than  anything  we  could  possibly  say  about  them. 

Poker  Faces 

The  Ice  Flood 

The  Runaway  Express 

Her  Big  Night 

The  Mystery  Club 

The  Old  Soak 

The  Whole  Town's  Talking 

Perch  of  the  Devil 

The  Show  World 

Prisoners  of  the  Storm 

The  Big  Gun 

Spangles 

Savage  in  Silks 

Another  Woman's  Life 

Butterflies  in  the  Rain 

Down  the  Stretch 

Too  Many  Women 

Taxi,  Taxi 

The  Love  Thrill 

Beware  of  Widows 

Oh,  Baby! 

The  Texas  Streak 

Ace  High 

The  Prairie  King 

The  Buckaroo  Kid 

Hero  on  Horseback 

Ridin'  Like  Fury 

The  Silent  Rider 

AND   THESE   THREE 
SUPER   PRODUCTIONS 

The  Flaming  Frontier 

The  Midnight  Sun 

Les  Miserables 


• 


BEST  PIC 


BACKED 


EXPIOITA 


STA*S 


TURES IN 
THE  BUSINESS 


bN  TITLES 


UVtfflG 


£.»<?> 


. 


(  s 'no 


"wonder  if 
he'll  let  me  in? 


i 


This  Boole  Brings  Hot  Weather 
Profits  -  -  -  Want  it? 


A,  A,  -A, 


^HE  cool,  gladsome  word 
A  that  you  can  make  big 
money  in  hot  weather,  is  in 
this  book. 

It  has  brought  big  profits  to  hun- 
dreds of  theatres.  It  tells  you  how  to 
attract  people  off  the  scorching  streets,  out 
of  the  sweltering  buildings,  into  your  cool, 
pleasant,  comfortable  theatre. 

It  tells  about  the  Arctic  Nu-Air  Cooling 
and  Ventilating  System — the  system  that 
has  created  a  furore  in  Theatre-land. 


It  names  over  600  happy  and  enthusiastic 
users.  It  contains  a  few  of  the  hundreds  of 
letters  we  have  received,  shouting  the  praise 
of  this  system. 

Don't  mind  what  we  say — but  give  heed 
to  the  statements  of  the  men  who  have 
licked  the  hot  weather  bogey — and  have  the 
proof  of  victory  in  their  banks. 

This  book  means  a  fortune  to  the  wide- 
awake theatre  owner  or  manager. 

Send  for  it  today;  use  this  convenient 
coupon,  or  drop  us  a  line. 


You'll  wan 
Pook    befo 
weather  come 


HERE'S 


THE 


HANDY 


COUPON 


ARCTIC  NU-AIR  CORPORATION,    Dept.  l 

818  State  Lake  Bldg., 
Chicago,  111. 

Please  send  me  the  book  that  tells  about  Hot  Weather 
Profits.     My  house   seats 


House 
Dimensions: 

Length   _ _ 

Width     

Height 

Balcony? 
Yes  D     No  Q 


Name 


Theatre 


Address     


City 


.State  


COLUMBIA  PICTURES 

A    NATIONAL    INSTITUTION 


24 

Columbia? 

1926-27 


PLANS  have  been  perfected  whereby  the  regional 
distributors  of  Columbia  Pictures  will  be  welded 
into  a  National  organization. 

JLhE  unified  strength  of  the  distributing  units  hand- 
ling Columbia  Productions  and  the  producing  power 
behind  Columbia  Pictures  Corporation  have  been  con- 
solidated to  make  it  a  most  formidable  producing  and 
distributing  organization. 

JLHE  combination  of  brains,  money  and  the  individu- 
alities of  these  two  &reat  forces  guarantees  to  every 
exhibitor  twenty-four  bi&  attractions  of  outstanding 
and  dependable  quality. 

JLHE  stories  for  the  1926-27  productions  will  be  from 
the  works  of  world  famous  authors,  playwri&hts  and 
producers 


24 

Columbia? 

1926-27 


Richard  Harding  Davis 
Irving  Berlin 
Charles  Frohman 
Alfred  Henry  Lewis 
George  Bronson-Howard 


including 

Rupert  Hughes 
Maude  Nugent 
Adolph  Philipp 
Al.  H.  Woods 
Augustus  Thomas 


Montague  Glass 
Louis  Joseph  Vance 
Gertrude  Atherton 
Guy  de  Maupassant 
William  Hamilton  Osborn 


Every  Picture  Will  Have  A 
Box  Office  Cast 


Where     Col-umbia    Pictures    Are    TVYade 


SffiSSSWK- 


Cooes  Usto 


CR|TCHriEL 


D  &   Co 


VSPAPCH 


sing  a> 


mpany 


"*E     AORK 


CHICAGO 


ADVERTISING 


C»ITCHF|EL0 


"NlAOOLl 


NEW  YORK 
OAR  BUILDING 


A?rH  7th,   1926. 


Many 

Millions 
will 
read 
about 

COLU 


Dear  Mr.   Brandt, 

SAf.^S?  y°U  f0r  *°»r  approva!  of 

aturca/  evening  Poc;t     *    ign  of  adver- 
se eeriee  of  adverts 

°«rtair  that  theX "ementa   *>  almost  comDle+«H 
"nueual   r.lan   »v? 6 Ue  owners   win    be  •  *♦    iT*    eted»    8nd   »e   are 

*°«o.      ihia   eainhfa.i^        . .    ^u>l-'(-'0  over  tho  ....      •  e  over 

b««d  increased ?ft^8  the  ">"ectnee8  of  preT10U8  "ontha' 
through  the  ™i  p6tronaSc-  for  theatre,  k  f  y°ur  decieion  to 
<-°  thoce  o^h         """'  °f  this  Sreat  nftf  8h?,rin«  Columbia  PL° 

°ther  mediums  you  J^^ional  publication,    Jf^J-^ 


B«n«  thanking  you  f„^ 

"  U  f°r  y0Ur  order,    ,e  £re 


Very  truly  yours, 


IA  PI 


m 


THE  SATURDAY  EVENING  POST 

and  other  National  Mediums 


For  Season 


1926  —  1927 


William  Fox  presents 

BLACK 


SHEEP 


Another   mighty    ^^^^ 

CHARLES  H. 

£l\J  Y  JL     Stage  Success 


Another  sure-fire  cleanup  from  the  pen  of  America's 
master  of  comedy  farce*  A  wild  and  woolly  Westerner 
who  swaps  millions  for  a  stage  flapper.  It's  a  riot  from 
beginning  to  end.  A  perfedt  cyclone  of  crackling  wit  and 
subtle  humor.  It  will  be  another  great  FOX  production 
for  the  millions  of  old  HOYT  enthusiasts  and  the  mil- 
lions of  the  newer  generation  who  never  had  the  pleasure 
of  seeing  these  mighty  stage  successes. 


Fax  Film  Go  ipo  rati  oil 


Aces '  Whizzing.  Wh 

Over  for  a  positive 


Here  they  come!      Sizzling  into  next  season  with  cannonball 
speed — with  unerring  box-office  accuracy! 

F.  B.  O.  Comedy  Attractions  Will  Rock  The  World 

F.  B.  O.  will  present  a  Gold  Bond  Comedy  Super-Special  based  on 

A  Tremendous  Stage  Success  Of  Last  Season! 

Its  stupendous  and  timely  Irish- Jewish  theme  is  making  millions 
laugh !  The  title  alone  will  pull  the  most  persistent  stay-at-home 
from  his  fireside ! 

F.  B.  O.    will  also  present  another    Gold  Bond  Comedy    Super- 
Special,  written  by  the 

Greatest  Of  All  American   Humorists! 

Comedy  Big  Berthas     both  of  them  -that'll  shoo 
straight  to  the  heart  of  your  public! 

F.  B.  O.    promises,    in   addition,    two    series    of   featurettes, 
of  twelve  chapters  each ! 


a 


Bill  Grimm's  Progress" 


current  in  Colliers',  and 


it 


Wisecrackers" 


some  more 

BIG  ONES 


12-2  reel 
Standard  Comedies 

26-1    reel 
Krazy    Kat    Comics 

26-1    reel 
Alice    Comedies 


now  appearing  in  Cosmopolitan  Mag- 
azine. Both  written  by  the  Crown 
Prince  of  Laugh-Distillers 

H.  C.  Witwer 


Still    another   big   surprise!     A   series  of  comedies,    withou 
doubt 

The  Most  NovelEver  Conceived 


Laughter  keeps  box-offices  in  the  pink  of  con 
dition.  F.  B.  O.  will  serve  it  in  giant  doses  it 
1926-27! 


Ming  FBO  Aces/ 


FBO  made  records  last  season/ 

FBO  will  bust  frn  to  pieces  in 

1926-27 


Richard  A.  Rowland 

prerenty 


Away  to  a  flying  start  I 

"Absolute  capacity  with  standing 
room  all  taken  every  show.  Audi- 
ence wildly  enthusiastic  and 
proclaim  "The  Greater  Glory'  the 
greatest !  Box-office  concurs  most 
heartily  in  their  opinion!1' 

JulialSmith, 

Strand  Theatre,  Waterbury,  Conn. 


Members  of  Motion  Picture  Producers  »nu  Distributors  of  America  Inc. --Will  Hay6  J\tsuLinl 


Gl  DRY 


Written  For  the  \creen  by JUNE    MATH  \J 

Crom    EDITH    O'SHAUGH  NEttYi    novel 

'VIENNESE  MEDLEY" 

CONWAY  TEARLE 
ANNAQNILWON 

and  a  cut  includinq  MAY  ALLISON.   IAN  KEITH 
JEAN   HERS  HOLT  and   LUCY   BEAUMONT 

a  JUNE  MAT  HIS Production 

Directed  btf      CURT  REHFELD 

Production  Mlnt&cr  RAY  ROCKETT    Chief  C/Mmtrogntpntr.  JOHN  BOYLE 

Art  Director.  ..E.  J.  SHLLTER  <7//n  Mto    CEORCE     McOUPE 


" . . .  a  crazy  five-ton  elephant 

is  the  smallest  thing  about 

'Old  Loves  and  New!' 


s7i,rK  J  Marion  Fairfax  /ww*» 

Old  Loves 

and  NEW" 

-LEWIS  STONE 

BARBARA  BEDFORD  mi  TULLT  MARSHALL 

Baud  en  E.M.HULL'S  Celebrated  Novel 

9^  DESERT  HEALEK 

Jiipted  bi/  MARION  FAIRFAX,  Directed  tu  MAURICE  TOURNEUR 


" .  .  .  What's  one  elephant  in 

such  a  darned  big  picture,  anyway? 
He  puts  over  a  thrill  — a  smashing  bit  of 
action,  when  he  crumples  his  tormentors. 

" . . .  But  here's  the  real  big- 
ness that  counts  at  the  box-office. 
8,000,000  people  have  read  this  story  by 
E.  M.  Hull,  author  of  'The  Sheik.'  That  means 
that  nearly  8,000  EXTRA  capacity-houses  are  wait- 
ing to  see  it  screened  —  8,000  complete  audiences 
over  and  above  the  thousands  that  a  sure-fire  attrac- 
tion draws." 


T 


A  Hut  notional  Picture 


Volume  XXXIII 


NEW  YORK  CITY,  April  24,  1926 


No.  17 


The  Other  Fellow 


JOHN  C.  Graham  visited  our  offices  before 
his  return  to  London  and  said  some  wise 
things   about  the  foreign   situation  with 
respect  to  American  films. 

An  outstanding  remark,  and  it  is  also  a 
summation  of  this  very  important  problem, 
was  this: 

"It  must  be  realized  that  the  film  is  a  public 
institution. 

"That  being  true  we  must  further  realize 
that  the  motion  picture  public  is  not  merely 
that  of  the  United  States.  There  is  a  British 
public,  an  Australian  public,  an  Argentine 
public,  a  French,  Canadian,  Spanish,  Scan- 
dinavian, German  public  and  so  on. 

"As  makers  of  films  for  world-wide  dis- 
tribution it  is  imperative  that  we  bear  these 
vital  facts  constantly  in  mind;  that  we  take 
into  full  consideration  the  important  and 
inevitable  interests  of  these  publics." 
*  *  * 

It  is  perfectly  natural  for  people  engaged 
in  a  trade  to  have  trade  objectives  constantly 
in  mind.  A  trade  won't  get  very  far  if  trade 
enterprise  is  lacking. 

In  the  matter  of  shoes,  laces,  hosiery, 
machinery — what  not,  we  sell  abroad  in  strict 
competition  with  Britain  and  Germany  and 
other  manufacturing  countries,  on  the  usua 
basis  of  quality  and  price.  Even  so,  we  must 
carefully  consider  the  conventions  of  our 
buyers— their  tastes,  their  customs  in  the  way 
of  credit  and  other  business  relations. 

We  are  not  as  a  matter  of  fact  so  clever  in 
this  respect  and  our  export  trade  suffers  ac- 
cordingly. It  is  characteristically  American 
to  think  that  things  should  be  done  our  way. 
But  it  isn't  wise.  The  Englishman's  success 
as  a  colonizer  is  due  to  his  ability  to  fit  in. 
He  doesn't  go  forth  to  Anglicize  the  world, 
and  especially  its  commerce;  nor  does  the 
German.  He  considers  the  other  fellow,  his 
traditions,  tastes  and  ideals. 


Now,  even  if  films  were  like  shoes  it  would 
pay  us  in  our  film  commerce,  to  follow  this 
wise  producer — to  sell  our  pictures  every- 
where with  the  utmost  respect  for  the  buyer 
and  his  ways  of  doing  business. 

But  films  are  not  like  shoes.     Films  are— 
a  public  institution. 

For  instance,  for  our  own  country  we  can- 
not make  pictures  just  as  we  choose  and  for 
business  objectives  only.  The  public  has  a 
tremendous  lot  to  say  about  these  goods  that 
so  broadly  and  vividly  affect  the  education, 
culture,  ideals  and  traditions  of  the  people  of 
the  United  States. 

This  being  true,  and  we  well  know  how  true 
it  is,  it  follows  that  we  must  for  every  practical 
and  ethical  reason  respect  the  eyes  and  minds 
of  those  other  and  different  publics  to  whom 
we  cater.  They  have  their  own  governmental 
and  home  ideals  and  traditions.  And,  natur- 
ally, they  want  to  foster  them. 
*  *  * 

In  other  words  and  to  sum  up  let's  sell  our 
pictures  as  the  other  fellow  buys  his  goods 
and  above  all  let's  make  them  with  due  regard 
to  his  welfare. 

There's  a  lot  of  fallacy  in  this  talk  of 
motion  pictures  Americanizing  the  world. 
They  will  not  do  any  such  thing.  If  they  can 
help  the  lot  of  any  individual  anywhere  they 
will  do  so — and  all  glory  to  them.  But  they 
can  also  do  harm  and  they  will  if  they  an- 
tagonize. It  is  well  to  remember  that  this  is 
a  big  world  and  an  old  world — with  a  lot  more 
time  to  run;  and  other  folks  everywhere  are 
proud  of  and  quite  content  with  their  home 
and  hearth  and  country. 


^CcTT^J7*^ 


A 


^ 


1884 


Motion     Picture     X  e  w  s 


M 


ARCUS  LO  E  \\  — 
greal  showman — will 
very  soon  celebrate 
his  twentieth  anniversary  in 
the  picture  business.  Twenty 
years    of    achievement    about 

which  much  could  be  written  and  from  many  dif- 
ferent viewpoints. 

Bui  let's  take  just  this  one  point — because  it's 
vital.  <  mrs  is  the  show  business.  It  is  a  business 
all  it-,  own  and  all  by  itself. 

It   demands  showmen. 

Not  steel  or  oil  or  cement  men — but  showmen; 
not  necessarily  great  organizers  and  executives,  but 
men  of  show  ideas  and  experience  and  genius. 
Showmen — for  a  show  business.  That  is  the  pro- 
duction chapter  of  to-day. 

*  *       * 

MARCUS    LOEW   is  not   only  a  showman- 
Lie  is  a  great  showman.     He  has  surrounded 
himself  with   showmen — at  the  studio;  in 
the  home  office;  in  distribution;  in  the  theatre. 

The  story  of  Metro-Goldwyn-Mayer  is  the  story 
of  showmen.  The  company  has  an  exceptional 
plant.  That  is  a  big  factor  both  for  production, 
quality  and  economy.  Metro-Goldwyn-Mayer  has 
other  large  resources,  including  a  national  theatre 
outlet.  But  I  believe  the  reader  will  agree  with  me 
—every  reader,  whatever  his  affiliations — that, 
however  much  these  factors  count  in  any  produc- 
tion regime,  it  is  the  showmen  that-count  most. 

*  *        * 

METRO-GOLDWYN-MAYER  has  show- 
man power.  Turn  to  Broadway  for  the 
proof. 

Last   week  an  amazing  record  of  picture  success 
was  made.     There  were  twelve  important   films— 
and  together  they  grossed  no  less  than  $331,127. 

Of  the  twelve,  Metro-Goldwyn-Mayer  contrib- 
uted one  third:  "The  Big  Parade,"  with  $20,582; 
"Ben  Hur,"  with  $20,500;' "Mare  Nostrum.  $12,275: 
and  "La  Boheme,"  $10,697. 

Four  pictures  with  an  aggregate  gross  of  some 
$64,000 — and  meeting  this  figure  pretty  steadily, 
not  for  one  week  only,  but  week  in  and  week  out 
as  they  run. 

Emphatic  testimony  to  showman  power;  to 
M  G  M's  production  policy,  as  guided  by  bonis  P>. 
Mayer,  Irving  Thalberg  and  Marry  Rapf,  and  a 
mighty  fine  anniversarj  present  for  Marcus  Loew. 

*  *       * 

EVER  has  the  industry  seen  so  many  pictures 
running  simultaneously  and  to  first-rate 
business.    To  continue  the  Broadway  figures 

Of    last    week,    we    find    "Stella    Dallas"    did  $12,000 

gross;  "The  Flaming  Frontier,"  $21,562;  "The 
Blind  Goddess,"  $26,555;  "The  Black  Pirate" 
$22,000;  "The  Night  Cry."  $20,515. 

Two  records  were  hi-' 'ken.  Harold  Lloyd's  pic- 
ture, "For  Heaven's  Sake."  hung  up  a  gross  oi 
SIS. Jim  at  the  Rialto,  now  a  long  run  house  For 
Paramount.      And     NTorma    Talmadge    in    "Kiki" 


An  Editor 

The  WeeK  in  Review 

reached  the  astonishing  mark  of  $74,241,  exceeding 
the  same  star's  $72,075  gross  of  "Graustark" — the 
previous  high  record  for  the  Capitol. 

"The  Sea  Beast,"  after  a  run  at  Warner's  The- 
tre,  now  in  its  second  week  at  the  Strand,  did 
$42,000  gross  last  week — a  fine  response  from  the 
public  to  a  very  tine  picture. 

*        *        * 


N 


S 


OME  years  ago  I  was  digging  away  at  my  first 
job  in  New  York — writing  copy  for  an  adver- 
tising agency.  It  was  an  up-and-coming  insti- 
tution, fairly  electrified  with  buoyant  ambition  and 
enterprise  and,  inevitably,  it  became  a  leader  in  its 
field. 

It  is  an  interesting  and  a  remarkable  fact  that 
to-day  in  the  picture  business  a  sizable  club  could 
be  formed  of  men  who  rubbed  elbows  in  the  amaz- 
ing progress  of  this  concern,  which  was  none  other 
than  the  Pen  Hampton  Advertising  Agency. 

Here's  the  list:  Pen  Hampton  himself,  producer 
and  formerly  prominent  in  the  General  Film  and 
Vitagraph  Companies;  Jesse  D.  Hampton,  pro- 
ducer; George  P.  Metzger  of  the  Hanff.  Metzger 
Advertising  Company,  which  handles  Paramount 's 
national  advertising;  E.  A.  MacManus,  formerly 
head  of  the  International  Film  Company;  Forrest 
Halsey,  well-known  photo-playwright;  Edward 
Roskam,  with  Frank  Ploy'd  Productions;  Charles 
Rosenzweig,  Mew  York  manager  for  F.  B.  O.,  and 
last,  but  not  least.  Joe  Brandt  and  Tack  Cohn  of 
Columbia  Pictures. 

Columbia  Pictures  is  on  the  map  this  season  in 
no  small  way.  And  it  is  gratifying  to  note  the 
headway  of  this  enterprising  firm  not  merely  be- 
cause the  heads  of  it  are  old  associates,  but  because 
it  is.quite  evidently  putting  solid  timber  under  the 
independent  market. 

Columbia  Pictures'  announcement  lists  twenty- 
four  pictures  for  a  national  line-up  of  independent 
exchanges.  The  pictures  are  based,  many  of  them. 
upon  well  known  books  and  plays  and.  we  are  in- 
formed, will  be  backed  by  national  advertising. 

*        *         * 

ARRY  SCOTT,  Pathe's  general  sales  man- 
ager, announces  a  "personal  service  sales 
plan."  and  with  it  a  complete  reorganization 
of  the  home  office  and  field  sales  systems.  There  is 
no  change  either  in  policy  or  personnel,  with  a 
single  exception;  the  plan  is  an  extension  of  policy 
hitherto  Followed,  to  meet  changing  conditions. 

Personal  touch  with  exhibitors,  through  division 
sales  managers  with  wider  powers,  seems  to  be  the 
pivotal  point  of  the  plan.  Tt  is  an  important  de 
velopmenl  and  is  further  indication  that,  in  distri- 
bution as  well  as  in  production,  we  are  in  the  age  ot 
specialization. 


H 


April     24  ,     19  2  6 


on  Broadway 


By  William  A.  Johnston 

Pathe.  in  the  excellence  of  its  distribution  meth- 
ods, yields  the  palm  to  no  concern  in  the  industry. 
Under  the  new  plan  still  further  progress  will  un- 
doubtedly be  made. 

*        *        * 

OUR  recent  editorial,  "Vaudeville,"  has  ap- 
parently aroused  some  discussion.  B.  P. 
Fineman,  of  the  First  National  production 
forces,  for  instance,  wires  us  from  the  Coast : 

"Your  editorial,  'Vaudeville,'  was  great  stuff.  It 
stands  to  reason  that  a  motion  picture  theatre  that 
subordinates  pictures  to  vaudeville  will  not  be  able 
to  pay  a  fair  rental  for  film,  and,  without  a  decent 
return,  you  may  be  sure  that  no  producer  is  going 
to  invest  a  small  fortune  in  every  production. 

"This  year  producers  are  saying:  'Not  how  cheap, 
but  how  good  is  this  picture  going  to  be  ?'  We  have 
found  out  that  a  fine  picture  is  worth  every  penny 
that  it  cost  and  will  earn  a  profit  while  the  mediocre 
film  is  no  good  to  anybody. 

"Elaborate  vaudeville  bills  may  temporarily  hop 
up  theatre  business,  but  so  will  drugs  to  an  indi- 
vidual. Neither  one  will  work  out  successfully  in 
the  long  run." 


O 


EDUCATIONAL  comes  forward  this  week 
with  an  interesting  schedule  of  1926-1927 
product.  In  addition  to  the  series  already 
standard  through  their  excellence,  wTe  note  several 
innovations  that  will  be  most  welcome  in  the 
theatres. 

We  say  "welcome"  because  it  happens  that  we 
have  seen  the  initial  releases  of  these  groups  ;  and  we 
speak  first  of  Eugene  Roth's  Romance  Productions. 

These  are  two-reelers  based  on  famous  paintings 

11  i     11     •     -r     1     •     i   ,-     T-i      c     I       ^i    1      olaved   a    phase   of   his   abilitv   which    he    has   not 

and  done  whollv  in  technicolor.     1  he  first,  entitled      i"^^1   -l   iJi  ^-,,  ■  r      i 

«t-i     ir  •       »  1  ..1  ,r,       ,•        i      shown   in   vears.      With    no   ostentatious   display, 

The  \  lsion,    was  shown  at  the  recent  Educational 

convention  in  New  York.    It  is  picture-making  of 


1885 


Altogether,  a  very  imposing 
list  of  product  which  deserves 
the    careful    attention    of    the 
theatre,  man.    The  announce- 
ment, in  form,  is  an  attractive 
and    showmanlikc    insert    re- 
flecting distinct  credit  on  Gordon  White  and   nis 
associates  in  the  Educational  advertising  depart- 
ment. 

*        *        * 

NE  of  the  easily  outstanding  events  of  the 
week  was  the  premiere  on  Tuesday  night  at 
the  Times  Square  Theatre  of  "The  Volga 
Boatman."  We  had  been  hearing  rumors  and  re- 
ports of  the  merits  of  this  picture  for  some  time— 
this  and  that  one  assuring  us  that  it  was  "C.  B.'s" 
greatest  picture  in  years.  The  production  did  not 
disappoint.  In  many  respects,  it  is  one  of  the  finest 
things  De  Mille  has  ever  done,  and  has  many  of  the 
qualities  of  genuine  greatness. 

The  subject  was  a  difficult  one.  Unlike  that 
other  favorite  theme,  the  French  revolution,  the 
Russian  revolution  is  still  with  us,  and  is  still,  in  a 
sense,  an  unfinished  drama.  Hence  the  director 
faced  a  difficult  task.  He  could  not  side  strongly 
with  either  the  aristocrats  or  the  workers.  As  it  is, 
he  has  shown  much  of  the  good  and  bad  sides  of 
both,  preserving  a  quite  impartial  nicety  of  balance 
in  this  respect.  The  ending  seems  to  us  a  bit  un- 
fortunate, for  in  leaving  the  hero  and  heroine  in 
Russia,  embroiled  in  the  communist  cause,  he  is 
likely  to  arouse  the  prejudice  of  those  not  in  sym- 
pathy with  the  soviet,  and  is,  after  all,  leaving 
things  rather  unfinished.  It  would  have  been  much 
more  theatrically  effective  (and  safer),  it  seems  to 
us,  to  have  had  the  Tribunal  exile  all  three  of  the 
leading  characters,  and  to  end  with  their  rinding 
refuge,  as  have  so  many  thousands  of  emigres,  in 
America.  That,  however,  is  a  matter  of  opinion 
rather  than  a  criticism. 

De    Mille,   in   "The   Volga   Boatman,"   has   dis- 


the  highest  type;  will  adorn  and  enrich  the  program 
of  any  theatre;  and  goes  very  far  toward  meeting 
the  demand  for  artistic  short  subjects — a  real  de- 
mand. Our  congratulations  both  to  Mr.  Roth  and 
to  E.  W.  Hammons  for  contributing  to  the  screen 
these  splendid  dramatic  pictures. 

Educational  is  also  making  a  new  departure  in 
offering  a  series  of  comedy  cartoons  made  by  Rob- 
ert E.  Sherwood  and  his  associates  on  "Life."  The 
first,  "Red  Hot  Rails,"  is  a  topnotcher.  It  has  snap 
and  vim,  and  offers  some  new  effects  in  cartoon 
comedies. 

Robert  C.  Bruce  returns  with  his  "Scenic  Novel- 
ties"; and  "Curiosities" — the  Movie  Side-Show  is 
another  addition. 

Summed  up,  the  Educational  program  for  the 
new  season  includes  74  two-reelers,  an  increase  of 
IS  per  cent. ;  112  one-reelers  compared  to  62  for  this 
season ;  and  four  specials. 


with  no  undue  stress  on  sex,  he  has  created  a  soul- 
stirring,  arresting  drama  of  real  people.  We  hope 
he  will  continue  to  turn  out  such  vivid  gems  of 
photoplav  composition — and  that  the  success  of 
"The  Volga  Boatman"  ^'11  warrant  his  so  doing. 
*        *        * 

VINCENT  TROTTA,  who  has  charge  of  the 
art  work  on  all  Famous  Players-Lasky  sales 
literature,  is  being  congratulated  on  all  sides 
for  the  brilliant  pictorial  work  in  the  annual  an- 
nouncement, which  appeared  in  The  News  I 
week,  and  we  hasten  to  add  our  own.  Few  such  an- 
nouncements, in  our  judgment,  have  carried  more 
real  "flash,"  combined  with  high  artistic  merits. 
Particularly  noteworthy  was  the  perfect  fitness  of 
the  technique  of  each  drawing  to  its  subject.  Each 
page  reflected  the  nature  of  the  picture  which  it 
announced.  Without  even  reading  the  text,  a  sur- 
vey of  the  illustrations  could  not  fail  to  give  a  re- 
(ContinueJ  on  next  page) 


1886 


Motion     Picture     X  ew  s 


MOTIOJV  TlCTVKE 


APRIL  24 
1926 


JVEWS 

Founded  in  September  1913 


Vcl.XXXIIi 
No.  17 


Publication  Office:  729  7th   Avenue,  New   York,   X.   V. 


nal     and     General     Offices: 
729    7th     Ave,    New     York    City 


Branch    Othct-s: 

845   S.  Wabash   Ave.,   C  iiicago,  111. 

Room    616    Security    Bldg.,     Hollywood, 

Calif. 


An  Editor  on  Broadway 

(Continued  from   preceding  page) 

markably  graphic  impression  of  the  pictures  to  be 
included  in  the  15th  Birthday  Group. 

This  is  by  no  means  the  first  work  of  Trotta's  on 
which  we  have  had  occasion  to  comment.  For  a 
dozen  years,  now,  he  has  been  turning  out  and 
supervising  this  same  sort  of  high  grade  work  at 
I  'aramount.  Trotta  is  an  artist  of  no  mean  achieve- 
ments in  fields  other  than  commercial,  as  well,  re- 
ceiving his  first  art  education  at  Waterbury,  Conn., 
and  later  at  the  National  Academy. 


WE  had  an  interesting  little  talk  the  other 
morning  with  Harry  Pollard,  the  Universal 
director,  who  was  sitting  up  for  the  first 
time  in  the  private  hospital  where  he  is  conva- 
lescing. We  found  him  full  of  enthusiasm  about 
"Uncle  Tom's  Cabin"  and  eager  to  be  back  at  it. 
Despite  his  illness,  he  has  been  constantly  setting 
in  motion  various  activities,  the  search  for  Topsy 
and  Eva,  locations  for  additional  ice  scenes  and 
what  not. 

Pollard,  whose  successes  with  Universal  have 
been  many  and  often,  is  a  splendid  example  of  the 
forceful,  capable  director  who  knows  exactly  what 
he  wants  and  knows  how  to  go  about  getting  it. 
While  he  is  making  a  picture,  the  last  production 
and  the  one  to  follow  are  completely  forgotten,  and 
he  lives,  eats,  breathes  and  sleeps  the  picture  he  is 
directing.  He  has  some  most  interesting  ideas  in 
connection  with  "Uncle  Tom's  Cabin."  He  feels  that 
the  Civil  War  and  slavery  are  issues  of  the  past, 
and  will  remove  from  the  story  the  things  which 
were  purely  propaganda  at  the  time  they  were  writ- 
ten. Himself  a  Southerner,  he  knows  that  this 
question,  like  every  other,  has  two  sides,  and  he 
will  show  Southerners  of  a  type  quite  different 
from  Simon  Legree,  retaining,  at  the  same  time, 
the  drama  and  pathos  which  centred  about  Simon 
and  Eliza  and  Uncle  Tom  and  the  other  immortal 
characters  of  Harriet   Beecher  Stowe's  story. 

Unlimited  time  and  can'  are  to  be  taken  with  this 
production,  and  we  shall  he  very  much  surprised 
if  ii  does  not  prove  something  of  a  revelation. 

■:;:■  #  # 

TIM",     announcement     of    the    celebration,     in 
France,  of  the  "first   showing  of  motion  pic- 
tures" by  the   Lumiere  brothers  in  December. 
1895,  has  again  raised  the  old  issne  as  to  just  who 


started  motion  pictures.  Our  own  guess  is  that, 
like  nearly  every  great  and  important  invention,  it 
sprang  up  in  several  parts  of  the  world  quite  inde- 
pently  at  about  the  same  time.  Inventions  are  not 
made  so  much  as  they  inevitably  evolve  out  of  a 
condition  and  a  need. 

However,  we  are  in  receipt  of  an  interesting 
letter  from  Allen  L.  Haase,  a  pioneer  trade  paper 
man  who  is  now  in  the  oil  business  in  Oklahoma, 
relative  to  this  matter  which  we  are  glad  to  print. 
I  le  says: 

"In  order  to  get  the  records  straight  please  pub- 
lish the  fact  that  in  December,  1895.  W.  X.  Selig 
was  in  charge  of  a  road  show  owned  by  the  Presi- 
dent of  the  Burlington  5A  Horse  Blanket,  and  his 
treasurer,  named  Jones,  of  Racine,  Wis.,  who  had 
purchased  the  rights  of  the  Edison  motion  pictures 
for  the  State  of  Minnesota,  had  sent  a  combination 
show  consisting  of  some  minstrel  folks,  among 
whom  was  Billy  Rice,  and  were  'kerosening'  towns 
like  Red  Wing,  Faribault,  etc.  The  show  was  a 
flop  for  November  and  Selig  was  asked  in  by  the 
owners  to  see  if  he  could  see  any  way  to  get  their 
money  back.  Selig  went  up  and  after  the  first  day 
fired  the  minstrels  and  put  the  show  on  as  a  motion 
picture  one  night  stand  affair,  and  made  money. 

"If  Edison  was  selling  state  rights  and  I  know  he 
was  for  Pop  Rock  had  Mississippi  at  the  same  time 
as  above  stated,  howinell  could  Lumiere  give  the 
first  public  demonstration  of  them  months  after. 
Hey?" 


Editorial    / 1883 

An  Editor  on  Broadway   1884-85 

Second  Editorial  Page   1886 

Pictures  and  People   1887-90 

Exhibitors  Service  Bureau    1912-16 

General  News  and  Special  Features   1891-1909 

Studio  Briefs 1911 

Short  Subjects  and  Serials   1942-43 

Pre-Release  Reviews  on  Features    1945-48 

Newspapers  Opinions  on  New  Features   1972 

Construction  and  Equipment  Department 1959-68 

Regional  News  From  Correspondents    1951-58 

Features  and  Short  Subject  Release  Chart   1969-72 

The    Check-Up    ....'. ( 1949 

Short  Subject  Reviews   1944 

Educational   Announcement    1917-41 

Classified  Ads   1910 


\pril    !4,   1926  MOTION    PICTURE  NEWS  Vol    XXXIII.  No.    l" 

Published  weekly  bj   M  Picti  m    News,  Inc.,  William  A.  Johnston,  President; 

sident;   William    V   Johnston.    Editor;   J.    S.    Dicki 
;,     Editor;    Oscai    I    ioper,    Mat    jinj     Editoi      Fred    J.    Beecroft,    Advertising 
Manager;  L,   II.   Mason,  Chii       i   Rej    •  sentatu .- ;  William  MrCnnn.uk.   1   >^ 

esentarive.  yi  ar,    posl    paid    in    I  tniti  •  !     Si. no. 

Mexico,   Hawaii,   Porto   Kii  i,   Philippine    Islands  and  some  other  countries;  Canada, 

Co  5,  by  M m  PicriniE  News,  Inc.,  in  the  United 

Great   Britain.    Title  registered   in  tin-  United   States  Patent   Office  and 
n    countries.      Western     Union    cable    address     is    "Picknews,"     New     York. 
1     i-    second-class   matter   January    31st,    1924,    at   the    postoffice,    New    York, 
V    \..   undei    the   Act  of   March  3,   1879. 


April     24  ,     19  2  6 


1887 


Famous  Players  studio  executives  visit  Mar- 
shall Neilan;  left  to  right:  Milton  Hoffman, 
Hector    Turnbull,    B.    P.    Schulberg,    and 
Neilan,  himself 


Randall    M.    White,    well-known    publicity 

man,   who   will  head  this   department  for 

Robert    T.    Kane     Productions,    releasing 

through  First  National 


SOFF  FOR  LOCAL  COLOR 
COTT  SIDNEY,  director,  and  F.  McGrew 
Willis,  scenarist,  of  the  Al.  Christie  organization,  are 
off  in  Sidney's  camp  car  for  the  Southwestern  desert, 
where  they  will  pick  up  local  color  for  the  filming  of 
"The  Nervous  Wreck,"  which  they  start  soon  for 
Producers  Distributing  Corporation.  Director  and 
scenarist  are  working  in  collaboration  on  the  script. 

There  is  no  little  speculation  in  Hollywood  as  to  the 
actor  who  will  receive  the  coveted  leading  role  in  "The 
Nervous  Wreck,"  which  is  one  of  the  "fat"  comedy 
parts  of  the  year.  On  the  stage,  Edward  Everett  Hor- 
ton  and  Mary  Newcomb  played  the  leads  in  Los  An- 
geles; Otto  Kruger  and  June  Walker  in  New  York; 
Taylor  Holmes  and  Vivian  Tobin  in  Chicago;  and 
Lynn  Overman  and  Mary  Newcomb  in  London. 

TTHE  TALKERS 
HAT  prime  pest,  the  "loud  speaker"  in  the  pic- 
ture theatre,  has  long  been  the  butt  of  the  humorist, 
but  it  remained  for  the  city  of  Schenectady,  N.  Y., 
to  bring  the  majesty  of  the  Law  to  bear  on  the  prob- 
lem. Two  young  men  paid  their  admission  into  the 
Barch  Theatre  of  that  city  and  then  became  involved 
in  a  trivial  dispute,  talking  so  loudly  that  it  annoyed 
nearby  patrons,  who  complained  to  the  ushers.  In- 
stead of  ceasing  at  the  usher's  request,  the  young  men 
continued  the  argument,  and  even  a  personal  request 
from  the  manager  was  of  no  avail.  A  Schenectady 
policeman  then  interrupted  their  enjoyment  of  the  pic- 
ture ( ? ) ,  but  the  judge  let  them  off  with  a  severe 
warning.  Twenty  years,  it  seems  to  us,  would  not  have 
been  especially  harsh. 


Alfred  A.  Santell  arrives  in    New  York  to 

direct   "Subway   Sadie"   and   is   greeted   by 

A.   L.   Rockett,   First   National   production 

executive 


Mary    Brian,    one    of    the    most    attractive 

features    of   "Broun    of   Harvard"    iMetro- 

Goldwyn-M ayer) ,  in  which  she  is   leading 

lady  to  William  Haines 


Bill  Cody,  Associated  Exhibitors  star,  with 
E.  J.  Smith,  general  sales  manager  of  A.  E., 
and  Wm.  J.  Craft,  director  of  "The  Gallop- 
ing Cowboy" 


F  STARS  OF  THE  WEEK 

OUR  shining  asterisks  were  pinned  on  producers' 
chests  this  week  by  the  National   Board  of  Review. 


E.    W.    Hammons     (centre),    president    of    Educational, 

snapped   on   the    Wrest    Coast   with   tlie   famous    Christie 

brothers,  Al  and  Charles,  at  the  Christie  studios 


Frances  Lee,  one  of  the  charmingly  deco- 
rative features  of  the  Bobby  Vernon  come- 
dies  produced   by  Christie  for   release  by 
Educational 


1S.S.S 


Motion     Picture     News 


three  to  place  the  stamp  of  approval  on  features  and  one  for  a  short 
subject.  The  feature  length  subjects  were  Universale  "Oh,  Baby!" 
First  National's  "The  Greater  Glory,"  and  Fox's  "Siberia."  The 
short  subject  was  (what?  again?)  Pathe  Review,  this  being  issue 
No.  18. 


T 


DOUBLE  HEADLINE  BILL 


WO  guests  of  honor  graced  last  week's  A.  M.  P.  A.  luncheon 
—Walter  F.  Eberhardt,  vice-president  of  the  organization,  and  Gil- 
bert Frankau,  celebrated  British  novelist.  The  meeting  was  a  tribute 
to  Eberhardt  for  the  untiring  work  he  has  done  in  promoting  the  in- 
terests of  the  A.  M.  P.  A.  over  a  period  of  years.  President  Glendon 
Allvine  presented  him  with  a  monogramed  silver  pitcher,  which  Eber- 


Wetro-Goldwyn-Mayer  notables  are  given  a  fast  ride  by  the  San  Francisco 
fire  department;  left  to  right:  Fire  Chief  Murphy;  George  Young,  pub- 
lisher of  Los  Angeles  Examiner;  Fred  Beetson,  of  the  West  Coast  Hays 
office;  Harry  Rapf,  M-G-M  studio  executive;  Edith  Mayer;  Louis  B. 
Mayer,  studio  head;  Mrs.  Mayer,  Irene  Mayer 

hardt  accepted  with  a  speech  in  which  he  stated  that  it  has  always 
been  his  desire  to  see  the  organization  forge  ahead,  and  that  he  was 
more  than  rewarded  for  his  efforts  by  the  club's  appreciation. 

Frankau,  who  was  wittily  introduced  by  Allvine,  spoke  on  screen 
stories,  and  said  that  pictures  would  never  come  into  their  own  until 
the  author  was  taken  into  partnership — until  authors  stopped  "sand- 
bigging"  producers,  and  until  producers  realized  the  importance  of 
the  author  and  treated  him  as  he  deserved. 


F 


FRANK  POPE  AND  THE  BOATMAN 


RANK  POPE,  for  some  time  in  charge  of  publicity  with  the 
Gloria  Swanson  unit  at  Famous  Players,  moved  his  typewriter  over 
to  Producers  Distributing  Corporation  the  other  week  to  take  charge 
of  the  opening  of  "The  Volga  Boatman"  at  the  Times  Square,  and 
the  results  on  Tuesday  night  showed  that  he  had  done  a  mighty 
fine  job  of  it.  The  premiere  was  a  brilliant  one,  and  the  publicity 
campaign  which  accompanied  it  should  start  the  picture  off  to  a 
strong  run.  Frank  lined  up  a  noteworthy  camnaign,  with  window 
displays  all  over  New  York,  tie-ups  and  such  exploitation,  all  handled 
in  a  high  class  dignified  manner  befitting  the  picture.  Frank  is 
something  of  a  veteran  at  the  game,  his  experience  going  back  to  the 
days  when  he  became  dramatic  critic  of  the  Journal  of  Commerce, 
after  years  of  newspaper  work.  He  was  for  a  time  with  Photoplay 
Magazine,  but  returned  to  the  Famous  Players'  publicity  department 
from  that  post.  More  recently,  he  has  been  with  the  Gloria  Swanson 
unit  exclusively,  handling  all  of  Miss  Swanson's  personal  publicity 
matters. 


M 


CONTEST  WINNER  RETURNS 


RS.  RUTH  GRIFFITH  BURNETT,  of  Indianapolis, 
winner  of  the  National  Greater  Movie  Season  content,  arrived  here 
this  week  on  the  S.S.  Belgenland,  completing  the  trip  around  the 
world  which  she  and  her  husband,  Jesse  Burnett,  began  on  Novem- 
ber 25th,  and  which  she  won  by  writing  the  best  essay  on  "What 
the  Motion  Picture  Means  to  Me."  Being  an  ardent  movie  fan,  Mrs. 
Burnett  put  in  her  first  evening  in  New  York  seeing  "Ben  Hur." 


Fred   II  ood   Jackman,   who  just   finished   directing    "The   Devil  Horse" 

for  Pathe  release,  snapped  with   Lady  Pep,  latest  addition   to  the  family 

of  Rex,   the  famous    wild  horse 


R 


"DICK"  ROSSON  ELEVATED 


.ICHARD  ROSSON,  once  a  Triangle  star  and  in  recent  years 
assistant  to  various  prominent  directors,  is  now  directing  Gloria  Swan- 
son in  "Fine  Manners."  Rosson  was  given  a  director's  contract 
about  a  month  ago,  with  the  promise  of  a  full-sized  megaphone 
some  time  this  year.  He  has  been  assisting  Lewis  Milestone  on  the 
Swanson  picture  and  is  thoroughly  familiar  with  it,  so  when  Mile- 
stone was  compelled  by  illness  to  give  up  the  assignment.  Miss 
Swanson,  William  LeBaron  and  the  director  decided  that  Rosson 
was  the  one  to  continue  the  picture.  As  a  result,  "Dick  Rosson — 
Assistant"  becomes  "Richard  Rosson — Director,"  and  the  good 
wishes  of  a  host  of  friends  are  being  extended  to  him.  Dick  "knows 
his  onions,"  and  the  promotion  is  a  well  deserved  one. 

PPHIL  RYAN  TO  WED 
HIL  J.  RYAN,  formerly  vice-president  of  Capitol  Enterprises 
at  Kansas  City,  Mo.,  and  now  assistant  to  Al  Fair,  general  manager 
of  Universal  Chain  Theatres  Corp.,  left  New  York  last  week  for 
Kansas  City,  where  he  was  to  be  married  this  week  to  Miss  Gladys 
Mueller  of  that  city.  They  will  return  to  New  York  in  a  few  weeks 
to  make  their  home  here.  Ryan's  new  work  will  involve  the  develop- 
ment of  theatre  projects  in  various  parts  of  the  country. 


Margueritd   Fischer,    who    is   playing    Eliza    in    Universal's    "I  nile    Tom's 

Cabin"  production,  arriving  in   Plattsburg  for  the  ice  scenes  anil  greeted 

by  Director  Harry   Pollard   and   the   famous   bloodhounds   without   which 

no  "Tom   show"   would   he  complete 


April     24  ,     19  26 


1889 


§§te 


isvv* 


Parade  rest!     This  is  a  group  of  the  Christie  Sport  Girls,  appearing  in 

Christie   comedies  for  Educational,  snapped   on    the   sidelines   during  a 

ball  game  on  the  beach  at  Santa  Monica 


A 


'HIS  MAJESTY,  RIN-TIN-TIN 

MONG  New  York's  distinguished  stellar  guests  this  week  is 
Rin-Tin-Tin,  the  Warner  Bros,  wonder  dog,  who  is  making  personal 
appearances  with  "The  Night  Cry"  at  Warner's  theatre.  Upon 
taking  up  the  royal  suite  on  the  I  8th  floor  of  the  Hotel  Roosevelt, 
Rinty  was  showered  with  invitations,  was  given  the  keys  to  the  city 
by  Mayor  Walker,  to  which  he  barked  an  appropriate  acceptance, 
and  was  besieged  by  press  agents  who  wished  him  to  endorse  various 
puppy  biscuits,  dog  collars,  mange  cures,  and  the  like.  He  broad- 
cast an  interesting  talk  to  his  admirers  from  station  WRNY,  re- 
ceived interviewers  in  the  royal  suite,  autographed  photos  for  his 
admirers,  and  in  general  conducted  himself  as  befitted  his  cinema 
prominence. 


J 


AUTHORS  MUST  WATCH  STEP 


OHN  FLINN,  vice-president  and  g.  m.  of  P.  D.  C,  says  that 
the  established  authors  had  better  look  to  their  laurels.  Commenting 
on  the  Cecil  B.  De  Mille  story  idea  contest,  just  closed,  he  says: 
"Producers  have  depended  for  their  best  story  material,  first,-  upon 
published  books  and  magazine  stories;  second,  upon  the  stage;  and 
ihird,    upon    the    original    creations    of    professional    motion    picture 


Rex  Ingram  with  Firmin  Gemier,  noted  French  actor-manager,  who  will 

appear  in  the  director's  production   of  "The  Magician,"  note  being   made 

at  Nice  for  Metro-Goldwyn.     Gemier  is  oone  of  the  outstanding  figures 

in    the    French   theatre 

scenarists.  But  the  public  en  masse  has  proved  itself  a  formidable 
rival  of  the  established  writers  in  creative  genius  in  the  contest  just 
brought  to  a  close.  The  response  to  this  contest  is  interesting  in  its 
reflection  of  the  public's  increased  knowledge  of  story  values  and  the 
deep  study  that  has  been  given  to  the  screen's  dramatic  technique." 


B, 


WHY  DOESN'T  BUCK  WRITE? 


'UCK  JONES,  Fox  Films'  Western  star,  is  evidently  enjoying 
his  trip  abroad.  Before  leaving,  he  faithfully  promised  to  send  post- 
cards of  the  Eiffel  Tower,  the  Tower  of  London,  and  so  on  to  his 
many  friends  at  the  Fox  studio  and  home  office,  as  well  as  letters 
from  each  of  the  many  cities  he  is  visiting — and  so  far,  not  one  of 
the  promised  epistles  has  arrived. 


Universal  home  office  executives  and  members  of  the  sales  force  in  the 

East,  gathered  together  at  the  Home  Office,  730  Fifth  Avenue,  New  York 

City,  for  the  first  regional  convention  of  the  year 


HCROOKER  JOINS  HINES  COMPANY 
ERBERT  CROOKER,  well  known  in  film  circles,  has  re- 
signed from  the  New  York  Times,  where  he  was  feature  writer 
and  dramatic  and  motion  picture  editor  of  the  Mid- Week  Pictorial, 
to  take  charge  of  all  publicity  and  exploitation  matters  for  the  Johnny 
Hines  comedies  produced  by  C.  C.  Burr  for  First  National. 

Crooker's  connection  with  pictures  goes  back  to  the  days  before 
the  war,  when  he  was  with  Triangle.  After  his  discharge  from  the 
Navy,  he  publicized  Jess  Willard  and  Charles  Dillingham,  then  went 
to  Pathe,  where  he  remained  for  five  years,  specializes  on  the  Lloyds, 
writing  syndicate  stories  and  fictionizing  serials.  Connections  with 
Warner  Bros,  and  The  Morning  Telegraph  followed,  after  which  he 
became  managing  editor  of  Theatre  and  Drama  Magazine.  He  has 
been  a  prominent  member  of  the  A.  M.  P.  A.,  and  has  contributed 
to  leading  periodicals.    He  is  a  graduate  of  Cornell. 


R  CAMERAMAN'S  GOLD  RUSH 

OBERT  DONAHUE,  on  the  Pathe  News  staff  of  Editor 
Emanuel  Cohen,  has  returned  from  Red  Lake,  Ontario,  where  he 
took  part  in  the  sensational  gold  rush  to  that  section,  staked  out  three 
mineral  claims  and  obtained  a  remarkable  collection  of  shots  showing 
all  phases  of  the  scramble  for  the  yellow  metal.  Donahue  went  by 
train  as  far  as  Hudson,  I  50  miles  from  Red  Lake.  Continuing  by 
dog-train,  he  found  this  so  slow  that  he  turned  back  to  Hudson  and 
chartered  an  airplane.  Thus  he  obtained  several  air  views  of  the 
snowbound  country  with  dog-teams  mushing  across  it.  At  Red  Lake, 
Donahue  became  so  innoculated  with  the  excitement  in  the  air  that  he 
picked  out  some  likely  terrain,  cleared  the  ground  of  three  feet  of 
snow,  felled  a  small  tree,  pointed  it,  chipped  off  the  bark  on  four 
sides  and  became  a  land  holder  in  the  new  Klondike,  being  the  first 
New  Yorker  to  file  a  claim. 


1890 


Motion     Picture     News 


A 


INVITATION  TO  NEW  ZEALAND 


N  unusual  invitation  to  visit  New  Zealand — in  three  reels — ar- 
rived in  New  York  last  week  just  too  late  to  reach  Douglas  Fair- 
banks and  Mary  Pickford  before  their  departure  for  Europe.  It 
will,  however,  be  forwarded  to  Paris  so  that  they  may  view  it  there. 

This  unique  invitation  was  brought  to  New  York  by  Ralph  R. 
Doyle,  general  manager  of  United  Artists,  Ltd.,  of  Australia,  and  is 
in  the  form  of  three  reels  of  film  portraying  the  scenic  beauties  of 
New  Zealand,  titled  especially  so  as  to  appeal  to  Doug  and  Mary. 
The  main  title  reads:  "Glorious  New  Zealand.  To  Mr.  and  Mrs. 
Douglas  Fairbanks,  with  the  compliments  of  Arthur  H.  Messenger, 
publicity  officer  of  New  Zealand."  Then  follows  a  wealth  of  scenic 
beauty,  including  Geyser  Valley,  Mount  Cook,  the  catching  of  a 
swordfish  and  other  pleasing  shots.  The  closing  title  is:  "When  are 
you  coming  to  New  Zealand?    A  welcome  awaits  you." 

Officials  at  the  home  office,  who  viewed  the  film,  believe  that  Doug 
and  Mary  may  find  it  desirable  to  alter  their  itinerary  to  include  New 
Zealand  after  seeing  the  marvelous  scenic  views  of  the  country  shown 
in  this  film. 


American  Legion  buddies  bid  farewell  to  Gene  Tunney,  heavyweight 
contender,  '/•-  he  leaves  for  the  Wist  Coast  to  star  in  a  serial  for  Pathe. 
Commander  Bruce  Smith  of  the  It'm.  Bradford  Turner  post,  Garden 
(  il\.  /,.  /..  is  shaking  hands  with  Tunney.  while  others  from  this  post 
are   gathered   about 


R 


RANDY"  ON  THE  JOB 


.ANDALL  M.  WHITE,  better  known  as  "Randy,"  has 
moved  his  long  briar  holder  for  Fatimas  (what  a  whale  of  a  differ- 
ence, etc.)  to  the  Robert  T.  Kane  Productions  offices  at  6  West  48th 
Street,  New  York  City,  and  henceforth  will  co-operate  with  First 
National  in  the  publicizing,  exploitation  and  advertising  of  what  he 
declares  to  be  the  biggest,  finest,  snappiest  super-productions  being 
released  on  any  program. 

Despite  his  great  youth,  which  is  apparent  in  the  photograph  ap- 
pended elsewhere,  "Randy"  is  a  veteran  at  the  business.  Seven  years 
on  Moving  Picture  World,  five  years  or  more  with  the  Lewis  J. 
Selznick  enterprises,  and  two  years  with  Warner  Bros.,  are  some  of 
the  high  spots  in  the  career  of  this  promising  lad. 


G 


OPPORTUNITY  FOR  MISS  BROWN 


'LARENCE  BROWN,  the  director,  takes  issue  with  those 
who  declare  that  a  plain  name  is  a  handicap  in  winning  screen  fame, 
and  backs  his  judgment  up  with  a  tangible,  definite  offer.  Brown  de- 
ihat  a  girl  with  a  name  like  "Mary  Brown"  or  "Jane  Smith" 
or  "Harriet  Jones"  has  just  as  great  a  chance  of  stardom  as  any 
other,  provided  she  has  the  ability.  To  prove  his  point.  Brown  offers 
an  opportunity  on  the  screen  to  any  girl  whose  surname  is  "Brown." 
Photographs  have  been  coming  in  from  all  parts  of  the  country,  but 
to  date  Brown  has  not  located  the  type  he  is  looking  for  and  the 
offer  is  still  open.  If  he  finds  a  girl  whom  he  considers  promising 
enough.  Brown  will  pay  her  expenses  to  Hollywood  for  a  screen  test. 


The   Four   W  arner   brothers,   together   for  the   first   time   in    years,    with 

division  managers,  branch  managers  and  salesmen  of  the  eastern  division, 

gathered  at  the  Hotel  Pennsylvania,  New  York  City,  for  the  first  of  three 

sectional  conventionos 


A 


METROPOLITAN  MUSEUM'S  FILMS 


_  LTHOUGH  it  is  little  known  that  the  Metropolitan  Museum 
of  Art  in  New  York  City  has  a  motion  picture  department  which  has 
produced  a  number  of  short  films  of  great  experimental  and  artistic 
interest,  in  co-operation  with  leading  producing  companies,  such  is 
the  case.  During  the  month  of  April  these  films  are  being  shown  at 
the  Museum  on  Tuesdays  and  Thursdays  at  4  p.m.  in  the  Lecture 
Hall.  What  films  are  to  be  shown  on  a  given  day  may  be  learned  by 
calling  the  Information  Desk  at  the  Museum. 


T  BARBARA  ANN  BLUE 

HERE  are  more  Blues  than  before  around  the  Monte  Blue 
menage  in  Hollywood,  but  fewer  "blues,"  if  you  get  what  we  mean. 
Which  is  by  way  of  leading  up  to  the  announcement  that  Barbara 
Ann  Blue,  weight  eight  pounds,  arrived  at  the  home  of  Mr.  and  Mrs. 
Monte  Blue  on  April  5.  Warner  Bros,  have  a  contract  all  ready  for 
her,  awaiting  only  her  ability  to  mark  an  "X"  opposite  "Barbara 
Ann  Blue — Her  Mark."  Mother  and  daughter  are  both  doing 
nicely. 


Richard  Talmadge,  in  a  scene  for  "The  Gallant  Fool."  for  F.  li.  ()..  makes 

an    1 8-/00/   leap   from    one   building   to   another,  refusing  as   usual    to   use 

a  double  or  trick  photography  for  the  stunt 


April     24  ,     19  2  6 


1891 


Rhode  Island  Passes  Sunday  Opening 

Lawton  Bill  Goes  Through  in  House  of  Representatives;  Hearing 
Continues  on  District  of  Columbia  Measure 


T 


HE  Rhode  Island  House  of  Represen- 
tatives has  passed  the  Lawton  Bill, 
which  permits  motion  picture  thea- 
tres to  open  Sundays  throughout  the  state 
with  the  exception  of  those  in  the  city  of 
Pawtucket.  The  law  provides  that  theatres 
may  open  Sundays  after  three  in  the  after- 
noon. 

Why  Pawtucket  is  excepted  is  more  or 
less  of  a  mystery.  Representative  Thomas 
P.  McCoy  of  Pawtucket  declares  that  Isaac 
Gill,  commissioner  of  public  works  of  Paw- 
tucket, opposed  Sunday  opening  in  his  city 
and  that  the  action  excepting  Pawtucket 
was  taken  at  his  behest.  McCoy  declared 
the  exemption  of  Pawtucket  from  the  bill 
is  "unjust  discrimination." 

Some  doubt  has  arisen  as  to  the  legality 
of  the  bill  because  shortly  after  its  pas- 
sage  another  bill,  known  as  the  Easton  bill, 
was  passed  by  the  House  which  would  per- 
mit roller  skating  on  Sunday  afternoons 
and  evening  and  which  was  so  worded  that 
some  members  of  the  House  believe  it  nul- 
lifies the  provisions  of  the  Lawton  bill 
regarding  theatre  openings  on  Sunday. 

Representative  Fletcher  W.  Lawton, 
sponsor  of  the  Lawton  bill,  said  that  he 
was  satisfied  that  his  bill  was  properly 
enacted  and  would  become  in  force.  Judge 
James  E.  Dooley,  who  helped  to  draw  up 
the  Lawton  bill,  said  that  if  the  Easton 
bill  was  passed  after  the  Lawton  bill  had 
been  passed  he  was  afraid  that  the  ]  no- 
visions  of  the  Lawton  bill  were  nullified 
by  the  Easton  bill.  It  is  probable  that  the 
uncertainty  regarding  the  Lawton  bill  will 
be  removed  when  it  comes  before  the 
Senate. 

The  fight  for  opening  of  a  Sunday  show 
at  Perry,  Iowa,  has  not  been  put  to  the  vote 
of  the  people  in  spite  of  determined  agi- 
tation by  a  number  of  the  business  men. 
The  city  council  is  not  friendly  as  a 
whole  to  the  showing  of  Sunday  movies 
although  several  members  of  the  council 
state  that  they  are  not  unwilling  to  allow 
the  matter  to  be  decided  by  a  special  elec- 
tion. A  petition  asking  that  an  election 
be  held  at  which  the  people  might  reverse 
their  former  decision  against  the  Sunday 
shows  has  been  tabled  by  the  members  of 
the  council. 

The  exhibitors  of  Perry,  who  have  taken 
no  active  part  in  the  campaign  for  the 
Sunday  shows,  are  planning  to  show  pic- 
tures tree  of  charge  on  Sunday.  It  is 
suggested  that  the  attendance  at  these 
free  shows  may  give  some  indication  of 
the  number  of  people  who  would  vote  for 
the  Sunday  show  if  the  matter  were  put 
to  the  vote. 

For  the  first  time  this  year.  President 
Albeit  B.  Engelbert  of  the  common  coun- 
cil in  Binghaniton,  N.  Y..  was  called  upon 
to  break  a  tie  vote,  when  the  matter  of  re- 
ferring an  ordinance  to  permit  moving  pic- 
ture shows  on  Sunday,  to  a  committee,  was 
decided  at  the  meeting  the  past  week.  The 
ordinance,  permitting  motion  picture  ex- 
hibitions on  Sunday,  after  2  o'clock  in  the 
afternoon,  was  introduced  in  the  name  of 
Alderman  Robert  D.  French,  but  Alderman 
James    F.    Delaney    had    received    a    note 


from  French  saying  he  Avas  confined  to  his 
home  by  illness,  and  asking  that  the  or- 
dinance be  referred  to  the  committee  on 
law  and  health.  Alderman  Joseph  Hidock 
is  chairman  of  this  committee,  with  Alder- 
man Charles  Pierson  and  Chester  B.  Tyler 
as  the  other  members,  and  reference  to  the 
committee,  it  was  believed,  would  insure  ;i 
favorable  majority  report  for  the  ordi- 
nance. 

Alderman  Romeo  H.  Whiting  moved  to 
amend  the  motion  to  refer  the  ordinance 
to  the  committee  on  police  and  license,  of 
Avhich  Alderman  John  B.  Delavan  is  chair- 
man, with  Alderman  Hidock  and  Whiting 
as  associate  members.  This  committee,  it 
was  believed,  would  give  a  majority  re- 
port  against   the   ordinance. 

Alderman  Delaney  opposed  the  amend- 
ment on  the  grounds  that  he  was  acting  on 
the  request  of  Alderman  French,  intro- 
ducer of  the  ordinance,  in  asking  the  mut- 
ter be  referred  to  the  committee  on  law. 
Roll  call  was  ordered  on  the  amendment, 
and  those  voting  in  favor  of  referring  the 
matter  to  the  committee  on  police  and  li- 
cense were  Kelley,  Delavan,  Tyler,  Quinn, 
Whiting  and  Dibble.  The  vote  against 
referring  it  to  the  law  committee  and  in 
favor  of  the  police  and  license  committee 
was  cast  by  Larrabee,  Thatcher,  Pierson, 
Delaney,  Hidock  and  Reilly.  With  Alder- 
man French  absent,  this  made  a  tie  voir, 
and  President  Engelbert  cast  his  vote  to 
send  the  ordinance  to  the  committee  on 
police  and  license.  The  motion  as  amend- 
ed, was  then  adopted  and  the  matter  will 
again  come  before  the  council  at  the  next 
regular  meeting.  A  remonstrance  against 
Sunday  movies,  signed  by  225  residents  of 
the  Sixth  ward,  had  been  filed  with  the 
city  clerk,  but  will  not  be  presented  until 
the  ordinance  comes  up  for  a  second  read- 
ing:. 

The  closing  of  amusements  in  Washing- 
ton, D.  C,  on  Sunday  will  result  in  an 
increase  in  "petting  parties,"  in  the  es- 
tablishment of  questionable  resorts  outside 
the  city  limits  and  in  other  evils,  members 
of  the  sub-committee  of  the  House  District 
Committee  in  charge  of  the  Lankford  Sun- 
day  closing  bill  were  told  April  12  by 
Charles  W.  Darr,  of  the  Washington  Cham- 
ber of  Commerce. 

Darr's  attack  on  the  bill  was  the  first  oc 
casion  on  which  the  morals  of  the  legisla- 
tion were  brought  before  the  committee,  all 
previous  testimony  having  been  confined 
to  the  religious  or  economic  phase-.  His 
statements  made  an  impression  upon  the 
members  of  the  committee — but  the  bill  will 
be  favorably  reported  to  the  full  commit- 
tee,  nevertheless. 

The  hearing  was  opened  with  a  briel 
explanation  by  Representative  Lankford 
of  his  "new"  bill,  he  having  introduced 
a  revised  version  of  the  original  mea 
setting  forth  the  exemptions  in  more  detail 
but  making  no  changes  so  far  as  the  Sun 
day  show  w;is   concerned. 

He  was  asked  by  Representative  McLeod 
of  Michigan,  chairman  of  the  sub-commit- 
tee, whether  there   would  be  any  objection 


to   having  motion    picture    shows    open    be- 
tween   certain    hours    on    Sunday. 

"I  certainly  would  object,"  Lankford 
replied.  "They  would  be  glad  to  get.it 
into  the  bill  and  then  use  it  as  a  model 
throughout  the  country,  saying  thai  W 
ington,  the  Nation's  capital,  after  consid- 
eration had  permitted  moving  pictures  on 
Sundays.  I  would  rather  have  the  bill  de- 
feated   than  used    for    that    purpose." 

"Would  you  see  any  objection  to  shows 
being  open  on  Sunday  evening?"  Mr.  .Mc- 
Leod asked. 

"Yes.  I  would  rather  see  no  Sunday 
laws  at  all." 

High  tribute  was  paid  the  motion  picture 
and  theatrical  industries  for  their  patriot- 
ism and  cooperation  in  times  of  need  by 
Charles  W.  Darr,  who  appeared  for  the 
purpose  of  putting  the  Washington  Cham- 
ber of  Commerce  on  record  as  being  op- 
posed to  the  legislation. 

"During  the  war,"  he  told  the  commit- 
tee, "I  was  a  member  of  the  'Four  Minnie 
Men'  of  the  District  of  Columbia.  We 
circulated  the  propaganda  of  the  Govern- 
ment throughout  the  country.  Our  efforts 
were  confined  almost  exclusively  to  the  mo- 
tion picture  and  regular  theatres.  We 
went  in  there  and  distributed  this  propa- 
ganda for  the  purpose  of  keeping  up  the 
morale  of  the  people,  every  night  and  every 
day,  Sunday  included.  The  motion  pic- 
ture people  opened  their  theatres  and 
stopped  their  performances  long  enough  for 
us  to  present  our  arguments. 

"It  is  just  as  necessary  to  keep  up  the 
morale  of  the  people  today  as  it  was  then. 
It  is  just  as  necessary  to  give  the  people 
something  to  think  about  on  Sunday  a-  it 
was  during  the  war." 


Grant  Withers  Leading  Man 
for  New  F.  B.  O.  Series 

Grant  Withers,  villain  of  ••The  Adven- 
tures of  Mazie"  and  "Fighting  Ilea  it  ." 
the  Film  Booking  Office  "  featurettes " 
based  on  the  11.  C.  Witwer,  which  starred 
Alberta  Vaughn,  has  been  selected  for  (lie 
hero  role  in  the  new  series  which  will  he 
released  next  season. 

The  two  new  series  to  be  released  tor  the 
on  of  L926-1927  are  ••Hill  Grim's  Prog- 
ress" and  "Wisecrackers,"  both  by  11.  C. 
Witwer.  The  feminine  lead  will  be  played 
by  Gertrude  Short  and  \\  Cooke  ami  Kit 
Guard  will  continue  as  comedians  in  the 
new  series. 


Date  Set  for  Annual  T.  O. 
M-et  of  So.  111.,  Mo. 

The  annual  convention  of  the  Motion 
Picture  Theatre  Owners  of  Eastern  Mis- 
souri  and  Southern  Illinois  will  be  held  at 
the  Elks'  Club,  Lindell  Boulevard,  near 
Grand  Boulevard,  St.  Louis,  Mo.,  on  Tues- 
day, April  '-!7. 

W.  W.  Watts,  of  Springfield,  111.,  is  pres- 
ident and  L.  <'.  Held,  of  St.  Louis,  Mo., 
secretary  of  the  organization. 


1,V<)_> 


Motion     Picture     News 


Capitol  Enterprises  Deal  is  Completed 

Al  Fair,  General  Manager,  Outlines  Plans  and  Purposes  of 
Universal  Chain  Theatres  Corporation 


TEE  taking  over  by  Universal  Chain 
Theatres  Corporation  of  the  Capitol 
Enterprises  theatres,  announced  lasl 
week,  was  definitely  closed  this  week  by  A I 
Fair,  general  manager  of  the  "U"  theatre 
corporation,  and  Sam  Earding,  president, 
Phil  L.  Ryan,  vice  president  and  Dave  Bar 
ding,  secretary,  of  the  Kansas  City  chain. 
The  deal  involves  L3  theatres,  with  an  es- 
timated valuation  of  nearly  five  hundred 
thousand  dollars,  but  does  not  include  the 
Liberty  in  Kansas  City  or  houses  in  Ne- 
bra  L'i  and  Oklahoma.  A  hooking  arrange- 
ment With  a  number  of  other  houses  is 
pari  of  t  he  agreement. 

Ryan  has  joined  the  Universal  Chain 
organization  as  assistant  to  Fair.  Sam 
and  Dave  Earding  will  devote  most  of  their 
time  in  the  future  to  the  building  and  leas- 
ing- of  theatre-,  rather  than  operation,  as 
a   mallei-  of  preference,  they  announce. 

Added  to  the  Sears  circuit,  formerly  ac- 
quired, the  deal  places  Universal  in  a  strong 
position  in  Kansas  and  Missouri,  linking 
up  advantageously  with  the  Universal-Hos- 
tettler  1 ses  in   Nebraska  and  Iowa. 

Tin-  Capitol  Enterprises  theatres,  now  a 
pari  of  the  Universal  chain,  are  as  follows: 

Grand  theatre  and  Palace  theatre,  Mus- 
catine, Iowa;  Columbia  theatre  and  Or- 
pheum  theatre,  Fori  Madison,  Iowa;  Main 
Street  theatre  and  People's  theatre,  Cha- 
nute,  Kansas;  Wareham  theatre,  Manhat- 
tan, Kansas;  El  Dorado  theatre  and  Palace 
theatre,  Kl  Dorado,  Kansas;  Linwood  thea- 
tre and  Gladstone  theatre,  Kansas  City, 
Missouri;   Crane  theatre  and   Royal   theatre, 

Carthage,  M  issouri. 

The  Capitol  Enterprises  has  a  hooking 
arrangement  with  a  number  of  suburban 
exhibitors  in  Kansas  City,  Mo.,  and  with 
exhibitors  in  other  towns  in  Kansas  and 
Missouri.     Of  the  afore-listed   house-,  the 

Palace  in  Muscatine,  the  Orphemii  in  Fort 
Madison  and  the  Wareham  in  Manhattan, 
have  Western  Association  Vaudeville  fran- 
chises. 

The  Capitol  circuit  is  the  finest  in  that 
part  of  the  country,  and  i-  the  Largest  in 
the  Kansas  City  territory,  in  the  number 
of  theatres  involved.  In  addition  to  tins 
circuit  and  the  Sear-  circuit,  several  other 
important  towns  are  now  "Universal." 
Included  in  the  addition  to  the  other  Uni- 
versal Theatre  (ham  holdings  may  he  (di- 
ed    the     Beldorf     Theatre     in     Independence, 

Kans.;  two  houses  in  Atcheson,  Kans.;  the 
Lpollo  Theatre  in  Kansas  City,  Mo.;  the 
new  Gillois  Theatre  in  Springfield,  Mo.; 
a  2,000  seat,  $300,000  house  to  open  dune 

a-    well    as    three    new    big    houses,    one 

each  in  Topeka,  Kans;  St.  Joseph,  Mo.,  and 
Lawrence,  Kan-.-,  for  which  plans  are  be- 
ing completed,  and  a  theatre  recently  taken 
oxer  in  Moberly,  Mo.    The  Gillois  Theatre, 

a   magnificent    mission  style  h >  ill  he 

;  l  i    fines!   theat  re  in  tin-  Stale  of   Mi    si  uri, 

aid. 

There  will  he  no  change  in  i  ol 

t  he  ( lapitol  chain  in  the  immedial  e  Ful  ire, 

-  t,ted    al    I  niversal.     The   pre  i 
theatre  executive  and  operative   personnel 

will    he    retained.      The    theatre-    will   he   llli- 


F.   Hopkins  Made  A.  E. 
Division  Manager 

FRANK  S.  HOPKINS  has  been 
appointed  divisional  manager  of 
the  West  Coast  territory  for  Asso- 
ciated Exhibitors  by  General  Manager 
E.  J.  Smith.  This  placement  comes  im- 
mediately after  Mr.  Hopkins'  successful 
introduction  and  establishment  of  the 
Associated  product  in  the  Canadian  ter- 
ritory as  Canadian  Division  Manager. 
His  work  in  this  territory  resulted  in 
Mr.  Hopkins'  promotion  to  his  present 
post  by  General  Sales  Manager  Smith, 
who  declared:  "Mr.  Hopkins'  ability  as 
a  supervisor  and  business  builder  in- 
sures his  efficient  and  successful  man- 
agement  of   the   West   Coast   Division." 


der  the  direction  of  the  representatives  of 
the  Universal  Chain  Theatre  Corporation 
in  that  territory. 

The  Capitol  chain  has  been  built  up  in 
three  and  one-half  years,  starting  with  the 
Linwood  Theatre,  Kansas  City.  In  with- 
drawing from  the  exhibiting  field,  in  which 
he  has  been  a  factor  for  20  years,  Sam 
Harding,  former  president  of  the  Capitol 
Enterprises,  made  it  known  he  had  wanted 
to  relinquish  actual  exhibition  operations 
for  many  months.  He  has  been  eminently 
successful  in  the  motion  picture  field. 

In  connection  with  the  expansion  of  the 
Universal  Chain  Theatres  Corporation,  it 
is  announced  that  Harry  Goldberg,  former- 
ly assistant  to  Harold  Franklin,  manager 
of  theatres  for  Paramount,  has  just  joined 
the  staff  of  the  Universal  theatre  organi- 
zation and  will  devote  his  time  to  the  de- 
velopment of  theatre  projects. 

A I  Fail-,  general  manager,  in  an  exclusive 
interview  this  week,  stated  the  plan  of 
operation  being  followed  by  the  Universal 
Chain  Theatres  Corporation  in  the  acquisi- 
tion and  construction  of  houses.  He  again 
emphasized  the  fact  that  Universal  was 
entering  only  those  cities  and  territories 
which  were  (dosed  to  it,  for  one  reason  or 
another,  and   that    the  acquisition   of   houses 

was  not  being  permitted  to  bring  Universal 
into  competition   with  its  own  customers. 

"In  a  genera]  way,"  he  said,  "our  plan 
i      I"    organize   and    intrench   ourselves    ill   .1 

few  territories  tor  the  present,  rather  than 
'spread  it  thin'  over  the  entire  country.  In 
that    way,   they  can    lie  operated    from  a    lew 

central  offices,  at  a  considerable  saving. 
The  Capitol  Enterprises  houses,  for  in- 
stance,    will     he     operated     From     the    office 

which  we  already  have  in  Omaha,  elimi- 
nating duplication  and  resulting  in  a  great 
economy.  Also,  there  are  many  other  ad- 
vantages in  i  he  w;i\  of  ecoi ical,  efficient 

operation,  booking,  and  soon.  Our  present 
I  heal  re  holdings  really  consist  of  a  few 
compaet  groups  of  houses. 

"We  have  such  a  group  in  Kansas,  Mis- 
souri, Nebraska  and   Iowa.  We  have  another 

in  upper  New  Zork,  the  Schine  circuit.  We 
have  a  strong  group  in   Florida,  operated 


from  Atlanta,  and  are  acquiring  houses  in 
other  nearby  states.  A  new  house  was 
opened  in  Sarasota,  Fla.,  on  April  10th. 
We  will  have  a  group  in  New  England,  if 
present  plans   materialize. 

"We  are  also  building  a  considerable 
number  of  houses,  including  one  in  Port- 
land, Ore.,  announcement  of  which  has 
leaked  out  prematurely.  Our  other  plans, 
which  cannot  be  announced  at  tin-  time  for 
obvious  reasons,  include  the  acquisition  of 
at  Least  two  important  circuits.  Houses 
are  being  offered  to  us  constantly.  Some 
of  these  we  are  buying,  while  some  we  must 
pass  up  because  they  would  compete  with 
old  customers. 

"Most  of  our  purchases  and  new  con- 
struction, you  will  notice,  are  in  the  small- 
er communities,  for  which  there  are  sev- 
eral excellent  reasons.  For  one  thing,  it  is 
building  for  the  future.  These  communi- 
ties are  less  over-seated  than  the  large 
cities,  and  with  present  good  roads  and 
automobiles,  even  a  small  town  has  a  wide 
area  of  population  on  which  to  draw.  Then, 
too,  the  possibilities  of  economical,  profit- 
able operation  are  proportionately  greater, 
on  a  smaller  investment.  We  are  parti- 
cularly interested  in  giving  the  smaller 
communities  the  type  of  theatre  which  they 
now    demand  and  deserve." 

Tamar  Lane,  in  a  recent  issue  of  ••The 
Film  Mercury,"  addressed  an  open  letter  to 
Carl  Laemmle,  advising  him  to  buy  as  many 
theatre--  as  he  could  obtain,  since  that  was 
the  next  important  development  and  was 
necessary  to  safeguard  Universal's  future. 
Laemmle,   in   reply,   said: 

"You  have  hit  the  nail  on  the  head.  I 
am  doing  just  what  you  suggest  and  I  in- 
tend to  continue  to  buy  and  build  more 
theatres  to  take  care  of  all  those  cities 
and  towns  where  the  exhibitors  cannot  or 
will  not  give  Universal  a  fair  break.  There 
are  many  exhibitors  who  appreciate  what 
has  been  done  for  them  in  past  year-,  but 
there  are  more  who  do  not  and  so  I  intend 
to  quit  playing  goat." 

Universal  Chain  Theatres  Corporation 
on  April  1st  paid  dividend-  on  the  first  and 
second  preferred  and  on  the  common  stock. 
The  total  holdings  are  understood  to  now 
be  in  the  neighborhood  of  two  hundred 
theatres. 


"Radio    Mystery    Girl"     in 
New  Pathe  Comedy 

Anne  Howe,  the  "Radio  Mvstery  Girl," 
i-  playing  her  first  role  for  the  screen  in 
the  Forthcoming  Charlie  Chase  comedy  for 
Pathe.      Her   name    was    introduced    to    the 

radio  public  a-  a  screen  "find"  through 
Don  Meany's  Midnight  Frolic-  at  Holly- 
wood, and  the  public,  which  wa-  a-ked  to 
"build"  her.  replied  most  generously  with 
thousands  of  telegrams  and  letter-. 

She  is  receiving  all  possible  aid  from 
Charley    Chase,     Vivien    Oakland    and     Leo 

McCarey,  and  F.  Richard  .lone-,  director 
genera]  at  Roach's,  ha-  endorsed  her  as  a 

promising  type   for  screen   work. 


April     24 ,     19  2  6 


1893 


Pathe  Inaugurates   New  Sales   System 

New   "Personal  Service  Sales  Plan,"  Devised  by  Harry  Scott, 
to  be  Put  in  Operation  May  3;  No  Change  in  Personnel 


IN  order  to  better  serve  the  exhibitor, 
Harry  Scott,  general  sales  manager  for 
Pathe  Exchanges,  has  effected  a  com- 
plete reorganization  of  the  Pathe  home  of- 
fice and  field  sales  system  to  the  extent 
that,  starting  May  3,  instead  of  there  being 
feature,  two-reel,  serial  and  short  subject 
sales  managers,  the  present  incumbents  of 
those  offices  become  division  sales  mana- 
gers, with  supervision  over  all  lines  of 
product  in  the  division  to  which  they  are 
assigned,  instead  of  supervision  over  the 
specific  classification  of  product,  as  indi- 
cated by  the  former  title,  in  the  country  as 
a  whole. 

Although  the  new  plan  marks  a  radical 
departure  from  the  established  form  of 
sales  organization  that  has  been  followed 
by  Pathe  in  the  past,  Scott  states  very  defi- 
nitely that  it  does  not  provide  for  any 
changes  in  personnel  except  the  appoint- 
ment of  an  additional  field  sales  executive 
for  the  Western  division. 

It  has  always  been  Pathe 's  expressed 
purpose  to  handle  each  sale  of  product  on 
its  own  merits,  so  far  as  possible.  Terri- 
torial conditions,  local  conditions,  even 
neighborhood  conditions,  play  important 
parts  in  such  a  plan,  and  detailed  knowl- 
edge of  individual  exhibitor  problems  is 
necessary  for  its  successful  working  out. 

Changing  market  conditions,  the  growth 
of  exhibitor  competition  and  the  corre- 
sponding growth  of  exhibitor  needs  from 
distributing  houses  serving  him  have  com- 
bined to  demand  certain  changes  in  sales 
methods,  and  the  new  sales  plan  is  Pathe 's 
response  to  this  demand. 

The  new  "personal  service  sales  plan," 
as  it  is  looked  upon,  is  the  result  of  months 
of  study  on  the  part  of  Scott.  Since  De- 
cember 1  Scott  has  visited  practically  every 
branch  office  in  the  United  States,  has 
made  a  comprehensive  study  of  local  con- 
ditions, talked  with  hundred  of  exhibitors, 
learned  their  problems  and,  out  of  all  this 
information,  evolved  the  new  sales  system. 
While  it  is  not  claimed  that  the  plan  is 
new   in  principle,   it  does   contain   a  num- 


Harry    Scott, 


general    sales    manager    of     Pathe     Ex- 
changes, Inc. 


Pat    Campbell 


E.     Oswald     Brooks 


ber  of  marked  departures  from  the  appli- 
cation of  similar  plans,  and  it  is  based  on 
the  highly  important  contention  that  the 
exhibitor  is  entitled  to  and  must  receive 
individual  consideration. 

It  is  not  possible,  Scott  holds,  for  sales 
executives,  seated  in  their  offices  in  New 
York,  for  example,  to  pass  intelligently  and 
satisfactorily  on  problems  with  which  they 
are  only  conversant  by  mail  through  the 
medium  of  a  field  representative.  The  per- 
sonal touch  is  eliminated  entirely  and 
precedent  is  almost  certain  to  be  followed, 
thus  disposing  of  the  entire  transaction  on 
the  basis  of  generalities. 

The  new  assignments  will  be  as  follows : 
Feature  Sales  Manager  Pat  Campbell  be- 
comes Eastern  Division  Sales  Manager; 
Two-Reel  Comedy  Sales  Manager  Stanley 
B.  Waite  becomes  Central  Division  Sales 
Manager;  Short  Subject  Sales  Manager  W. 
A.  V.  Mack  becomes  Mid-West  Division 
Sales  Manager;  Serial  Sales  Manager  E. 
Oswald  Brooks  becomes  Southern  Division 
Sales  Manager,  and  Western  District  Man- 
ager Frank  Harris  becomes  Western  Di- 
vision Sales  Manager. 

Each  of  these  Division  Sales  Managers 
is  to  be  aided  by  an  Assistant  Division 
Sales  Manager,  as  follows :  Eastern  District 
Manager  Charles  Henschel  becomes  Assist- 


ant Eastern  Division  Sales  Manager;  Cen- 
tral District  Manager  Robert  Shrader  be- 
comes Assistant  Central  Division  S 
Manager;  Mid-West  District  Manager  F. 
C.  Aiken  becomes  Assistant  Mid-West  Di- 
vision Sales  Manager;  Southern  District 
Manager  R.  S.  Ballantyne  becomes  Assist- 
ant Southern  Division  Sales  Manager,  and 
the  Assistant  Western  Division  Sales  Man- 
ager has  not  yet  been  named. 

The  changed  duties  that  accompany  the 
changed  titles  make  for  vastly  increased 
sales  efficiency  and  service  to  the  exhibitor 
and  elimination  of  delay  in  appi-oval  or  re- 
jection of  contracts.  With  the  exception  of 
the  Western  Division  Sales  Manager,  all 
the  Division  Sales  Managers  will  make  their 
headquarters  in  New  York  City,  but  will 
spend  the  greater  part  of  their  time  in 
their  respective  territories.  The  Western 
Division  Sales  Manager  will  probably  make 
his  headquarters  in  Los  Angeles. 

Under  this  system,  each  Division  Sales 
Manager  will  be  held  responsible  for  the 
selling  of  all  units  of  Pathe  service  by  the 
Branches  in  his  particular  Division,  and, 
with  his  Assistant  Division  Sales  Manager, 
will  be  authorized  to  accept  or  reject  con- 
tracts. In  addition,  both  he  and  his  as- 
sistant will  be  as  thoroughly  conversant 
with  individual  exhibitor  problems  and 
local  conditions  as  are  the  Branch  Mana- 
ger and  the  Salesmen. 

It  is  believed  bv  Pathe  officials  that  the 
new  plan  is  far  in  advance  of  any  hitherto 
devised  so  far  as  service  to  the  exhibitor 
is.  concerned.  The  exhibitor  is  given  a  sales 
executive  right  on  the  ground  to  supply 
immediate  action  on  contracts,  and  the  one 
man  is  empowered  to  pass  on  contracts  cov- 
ering all  the  many  lines  of  Pathe  product. 
This  will  reduce  to  a  minimum  difficulties 
arising  from  any  misunderstandings  that 
might  arise  as  a  result  of  attempting  to 
handle  negotiations  by  mail;  it  gives  the 
Division  Sales  Manager  first-hand, authentic- 
information  on  individual  situations  and 
generally  makes  for  complete  accord  be 
tween  Pathe  and  its  customers. 


Stanley   B.   Waite 


W.    A.    V.    Mack 


Robert   Shrader 


R.    S.    Ballantyne 


Frank     Harris 


Charles    Henschel 


Fred   C.    Aiken 


1894 


Motion     Picture     News 


New    York    Censorship,    Newsreels    Ex- 
empted, to  Continue  for  Another  Year 

ALTHOUGH  news  reels  have  been  exempted  from  censorship  in 
U\  New  York  State,  under  the  terms  of  the  Webb-Davison  bill,  which 
became  a  law  on  April  12  when  it  was  signed  by  Gov.  Smith, 
censorship  of  all  other  films  will  continue  for  another  year. 

The  Republican  group  in  the  Assembly  on  April  14  defeated  the  Ad- 
ministration measure  for  censorship  repeal  by  a  strict  party  vote,  90  to 
50.  Assemblyman  F.  Trubee  Davison,  who  championed  repeal  of  news 
reel  censorship,  opposed  lifting  it  from  photoplays. 

The  action  in  the  case  of  the  news  reels  is  the  first  victory  the  motion 
picture  industry  has  won  in  New  York  State  in  recent  years  and  is  the 
first  digression  from  the  original  censorship  law  which  became  effective 
August  1,  1921.  It  is  believed,  despite  the  refusal  to  repeal  censorship 
completely,  that  the  abolition  of  the  obnoxious  practice  in  the  instance 
of  news  reels  may  pave  the  way  later  for  complete  repeal. 

The  bill  provides  as  follows:  "All  films,  exclusively  portraying  current 
events  or  pictorial  news  of  the  day,  commonly  called  news  reels,  or 
excerpts  from  the  public  press,  may  be  exhibited  without  inspection  by 
the  Commission  and  no  fees  or  permits  shall  be  required  therefor." 


Independent  Outlook  Brighter 

Survey  by  F.  H.  Elliott  Shows  Better 
State  Rights  Situation  in  Many  Spots 


FREDERICK  II.  ELLIOTT,  general 
manager  of  the  [ndependent  .Motion 
Picture  Association,  has  just  made 
public  the  results  of  a  survey  conducted  in 
importanl  territories  throughout  the  coun- 
try in  regard  to  the  business  prospects  of 
independent  exchanges,  which  indicates  an 
optimistic  outlook  in  many  importanl  sec 
tions  of  the  nation.  High  lights  of  some  of 
these  reports  arc: 

Philadelphia:  "The  local  State  right  ex 
changes  are  optimistic.  Their  recovery  from 
the    effects    of   the   disastrous   coal    strike, 

while  slow,  is  nevertheless  certain,  and  the\ 
feel  that  the  coming  year  will  he  better 
than  the  one  coming  to  a  close." 

Seattle:     "The     outlook     for     business 
among  the  independent   exchanges  is  look- 
ing better  than  ever  before  in  the  North 
t.      This   is   due   primarily   to   changing 
conditions  in   Portland,  Tacoma  and  Seat 
lie.       Portland    will    have    three    new    down 
town    houses,    all     first     runs;    Taeoina    will 
have  two,  and  Seattle   will   have  five,  if  all 
of   them  "o  through.     1    believe  that    with 

the      new      lite     all      of     the      independent      e\ 

changes   are  taking  from  the  brighter  out- 
look tin-  season  will  sec  the  State  right  of- 
m  the  Northwest  going  after  business 
,er  before." 
Detroit    "It  is  getting  tough  here  for  the 
•  ■  i  on   t hat    w e  are  ■>     mall    territory  and 
the  big  circuit     i tied  up  1  hat  they  use 

little  independent   stuff,  and   t  lie   re   t    of  the 

territorj  out  side  of  I  (el  roil  are  small  plai  e 
where  e  ■  n  up  with  the 

national     concerns.        The      Detroit      the..' 
are     g I     patronize!-,     of     State     righl 

ture 

|    [(  \  eland  :     "As     One     i  how 

i  ■  '.  I  cat 
port  two  new  State  righl  concerns  recently 
I  ed.    Of  1  he  eham  t  heat  res  here,  one  ol 
t  be  circuil    uses  a  \  erj  large  percentagi 
independent  product,  the  second  uses  none 

af   all,  and   a    third   play-   a    few    selected 

I  ndn  idual   theatre  ow  ner>  state   that 


they  are  very    well  pleased  with   indepen- 
dent product  generally." 

San  Francisco :  ' '  While  the  independent 
market  faces  the  greatesl  competition  prob- 
ably that  it  ever  has  in  this  section  of  the 
country,  it  is  no  more  seriously  affected 
than  a  year  ago.  I  have  reports  from  the 
Colorado,  Utah,  Montana,  Washington  and 
I  Iregon  zones,  and  we  have  instances  in 
those  sections  where  the  independent  prod- 
duel  is  receiving  reasonable  appreciation 
through  intensive  sales  drives." 


Tivoli  Theatres  Absorbed  by 
Circle  Theatre  Co. 

Another  move  toward  expansion  of  the 
Circle  Theatre  Company  at  Indianapolis 
came  with  announcement  of  the  purchase 
of  the  capital  stock  of  the  Tivoli  Theatres 
( 'orporation. 

The  Tivoli  corporation,  organized  by 
Robert  L.  Hudson,  of  Richmond,  End.,  was 
constructing  a  modern  neighborhood  thea- 
tre at  Forty-second  Street  and  College 
Avenue,  a  high  class  residential  district. 
The  Circle  Company  revamped  the  plans 
and  will  have  a  more  elaborate  house,  cost- 
ing about  $135,000,  ready  to  open  about 
May  1. 

The  purchase  marks  the  first  major  in- 
vasion of  neighborhood  territory  by  a 
downtown  theatre  here  and  will  give  In- 
dianapolis two  tine  theatres  on  the  north 
side,  the  other  being  A.  C.  Zaring's  Egyp- 
tian at  Twenty-eighth  Street  and  Central 
Avenue.  The  theatres  are  far  enough  sep- 
arated that  there  will  be  no  neighborhood 
competition. 

Worcester,  Mass.,  Censors 
To  Be  Diminished 

Following  a  number  of  conferences  be- 
tween exhibitors  and  city  officials,  it  now 
appears  probable  that  the  censorship  hoard 
in  Worcester,  Mass.,  will  he  reduced  to  a 
membership  of  five  unpaid  members  in- 
stead of  the  customary  fifty. 

Exhibitors  have  long  felt  that  such  a 
board  was  an  injustice  to  the  theatres  and 
that  appointment  to  the  board  merely 
meant  free  admission  to  Worcester  thea- 
tres whenever  one  or  a  number  of  the  cen- 
sors desired  to  witness  an   entertainment. 

Exhibitors  preferred  to  have  a  single 
censor  look  after  the  work,  hut  as  this 
would  become  a  paid  position  for  the  mayor 
to  till  by  appointment,  the  suggestion  has 
been  made   that    a    board    of   live    he    named. 


Fanamet  Organization  Well  Received  in 
Europe,  Says  News'  Correspondent 

ACCORDING  to  Heinrich  Fraenkel,  Berlin  correspondent  of  Motion 
Picture  News  and  prominent  European  writer  on  film  topics,  the 
formation  by  Famous  Players,  First  National  and  Metro-Goldwyn- 
Mayer  of  "Fanamet,"  to  distribute  in  certain  Central  European  countries, 
has  been  well  received  abroad  on  the  whole.   Says  Fraenkel : 

"It  certainly  has  been  a  rather  wise  move  by  the  'Big  Three'  to  cut 
competition  on  those  small  markets,  the  size  of  which  hardly  justifies 
the  expense  of  individual  renting  organizations.  The  Fanamet  exchanges 
are  going  to  release  on  those  markets  104  pictures  a  year  composed  of 
those  of  the  three  partners'  productions  most  suitable  for  the  markets  in 
question.  Doubtless  the  new  organization,  thanks  to  a  considerable  sav- 
ing of  expenses,  will  go  a  long  way  to  fructify  those  small  markets  which, 
individually,  could  hardly  be  properly  exploited  in  a  satisfactory  way. 

"The  Fanamet  offices  are  just  being  organized  and,  as  a  matter  of 
fact,  some  are  fully  working  already,  although  renting  will  only  be 
started  in  the  fall,  in  order  to  give  the  partners  a  chance  of  settling  their 
old  individual  contracts  on  those  markets. 

"The  Fanamet  organization  is  being  directed  from  a  central  office  in 
Berlin  which  is  jointly  governed  by  Ike  Blumenthal,  representing  Fa- 
mous Players;  Karl  J.  Fritzsche,  representing  First  National;  and  A.  S. 
Aronson,  representing  Metro-Goldwyn. 

"The  new  organization  has  had  very  favorable  comments  on  the  part 
of  the  continental  trade  press,  all  of  them  agreeing  that  the  idea  under- 
lying the  organization  is  a  good  one  and  furthering  the  interests  of  all 
concerned." 


April     24  ,     1926 


1895 


Arbitration  Dept.  Formed  by  U.  A. 

Hiram   Abrams   Appoints    Sam  Moross,  Prominent  Exhibitor, 
to    Handle    Important     Step   in    Contract     Relations 


SAM  MOROSS,  who  has  been  active  for 
some  years  in  the  affairs  of  the  The- 
atre Owners'  Chamber  of  Commerce, 
New  York  City,  and  who  has  established 
himself  as  a  leading  authority  on  arbitra- 
tion, has  been  appointed  by  Hiram  Abrams, 
president  of  United  Artists,  to  organize 
and  head  a  Department  of  Play  Dates,  the 
purpose  of  which  will  be  to  smooth  out  re- 
lations between  exchanges  and  exhibitors 
and  to  settle  cases  in  advance  of  their  go- 
ing to  the  arbitration  boards  wherever  pos- 
sible. 

This  marks  an  innovation  in  distributor 
methods,  and  if  it  proves  successful  is  like- 
ly to  be  duplicated  by  other  companies. 

Moross,  in  an  exclusive  statement  to  Mo- 
tion Picture  News  this  week,  stated  that 
the  purpose  of  the  new  department  is 
threefold. 

4 '  First  of  all,  the  Department  of  Play 
Dates  has  been  organized  for  the  purpose 
of  enforcing  all  existing  contracts,"  he  said. 
'•  'Enforcing'  may  seem  like  a  harsh  word 
in  this  connection,  but  it  can  be  used  ad- 
visedly, because  the  natural  procrastina- 
tion of  some  exhibitors,  to  which  the  ex- 
change contributes  in  a  degree,  delays  the 
fulfillment  of  contracts  too  far. 

"United  Artists  Corporation  releases  a 
limited  amount  of  product,  and  there  is  no 
reason  why  a  contract  for  a  limited  num- 
ber of  pictures  cannot  be  performed  with- 
in a  reasonable  length  of  time. 


"Often  a  perfectly  honest  difference  of 
opinion  may  arise.  This  is  usually  settled 
by  the  arbitration  board.  An  exchange 
manager  may  be  a  wonderful  salesman  and 
a  splendid  executive,  but  it  is  too  much 
to  expect  him  to  be  an  expert  on  con- 
tractual matters  and  to  be  able  to  analyze 
a  contract  and  decide  the  purpose  for 
which  it  was  written. 

"Third,  there  are  controversies  involv- 
ing a  matter  of  principle  and  a  consider- 
able amount  of  money,  regarding  which 
the  branch  manager  wants  assistance  or 
advice.  In  such  cases  my  assistance  will 
be  given,  either  by  my  personal  appearance 
or  instructions.  Many  a  case  has  been 
lost  because  it  was  poorly  prepared." 

"In  a  general  way,  the  function  of  the 
department  will  be  to  clear  away  misunder- 
standings, interpret  and  explain  contract 
matters,  and  to  settle  all  disputes  as  far 
as  possible  before  it  is  necessary  to  take 
them  before  an  arbitration  board.  If  the 
exchange  feels  it  has  a  case  against  an  ex- 
hibitor we  will  advise  the  branch  manage: 
as  to  exactly  what  his  rights  are  under  the 
contract,  and  whether  or  not  they  have 
been  violated.  If  an  exhibitor  feels  that 
he  has  a  grievance  against  United  Artists, 
we  will  analyze  the  case  and  his  rights  and 
attempt  to  adjust  matters  amicably  with- 
out recourse  to  arbitration." 

In  addition  to  his  vast  amount  of  arbi- 
tration work  for  the  T.  0.  C.  C,  Moross  has 


a   wide   background  of  experience  in  such 

matters  which  dates  back  to  L905,  at  which 
time  he  was  employed  by  I  lie  Travelers 
Insurance  Company  as  field  representative 
of  the  Liability  Department  in  the  United 
States,  Canada,  and  some  parts  of  Europe. 
He  remained  in  this  important  post  until 
1915.  During  the  ten-year  period  he  was 
lent  to  the  New  York  Central  Railroad  at 
various  times  to  run  down  threatening 
claims  on  the  Pig  Four  division,  from  Buf- 
falo to  St.  Louis,  his  work  being  mainly  in 
connection  with  fraudulent   claims. 

In  J!)]."),  after  ten  years  of  claim  adjust- 
ment, desiring  something  which  would  not 
keep  him  constantly  away  from  home,  Mo- 
ross became  an  exhibitor.  The  house-  winch 
he  has  operated  include  the  S.  &  A.  The- 
atre, Broadway  and  125th  Street  ;  the  Key- 
stone, Broadway  and  LOOth;  the  Rose,  Am- 
sterdam and  102nd,  all  in  New  York  City; 
the  North  Avenue  Theatre,  New  Rochelle, 
and  the  Globe  Theatre,  on  Third  Avenue, 
Xew  York. 

In  1920  he  joined  the  Theatre  Owners' 
Chamber  of  Commerce  and  in  1921  was 
elected  the  first  executive  secretary.  In 
that  same  year  he  requested  exhibitor  rep- 
resentation on  the  grievance  committee  un- 
der the  Hoy  system,  and  since  that  time 
has  been  active  in  developing  arbitration  to 
its  present  point  in  New  York,  represent- 
ing members  of  the  T.  0.  C.  C.  in  hundreds 
of  cases  before  the  local  arbitration  board. 


Cleveland   Zone   Plan    Disappoints 

Method  of  Selling  Pictures  Abolished,  Due  to  Disagreements 
Between  Parties,  Says  Latest  Announcement 


THE  zoning  plan  of  selling  pictures  in 
the  Cleveland  territory  has  been  dis- 
continued after  two  years'  probation. 
Notice  to  this  effect  was  sent  to  William  M. 
James,  president  of  the  Motion  Picture 
Theatre  Owners  of  Ohio  in  a  letter  dated 
April  5,  which  stated  that  "at  the  regular 
meeting  of  the  Cleveland  Film  Board  of 
Trade  today,  upon  motion  duly  made  and 
carried,  it  was  decided  that  the  entire  zon- 
ing plan  as  now  in  operation  be  discon- 
tinued as  of  this  date." 

The  abolition  of  the  zoning  plan  was  due 
to  failure  on  the  part  of  a  joint  committee 
of  exhibitors  and  distributors,  to  agree  on 
changes  in  the  plan.  Because  of  discontent 
in  the  territory  among  exhibitors,  Presi- 
dent William  .lames  of  the  M.  P.  T.  0.  A., 
of  Ohio,  appointed  a  committee  to  meet 
with  a  committee  of  the  Film  Board  of 
Trade  to  iron  out  the  difficulties,  if  possi- 
ble. General  discussions  of  grievances  led 
to  nothing  constructive. 

The  matter  was  presented  to  the  Hays 
organization.  The  Hays  organization  in- 
structed the  local  Film  Board  of  Trade  to 
continue  negotiations  with  the  exhibitor 
committee  in  the  hope  of  finally  adjusting 
the  plan  so  as   to  satisfy  the  majority  of 


the  exhibitors  in  the  territory.  Several 
weeks  were  devoted  to  serious  discussions, 
the  most  constructive  element  of  which  was 
the  presentation  in  writing  by  the  exhibi- 
tor committee  of  the  most  serious  objec- 
tions to  the  zoning  plan.  The  objections  as 
submitted  to  the  Film  Board  committee  by 
the  exhibitor  committee  are  as  follows : 

That  the  exchanges  cannot  insist  upon 
dates  for  pictures  more  than  four  weeks 
before  the  first-run  plays  the  picture.  That 
the  only  time  that  an  exchange  may  hold 
a  numerical  zone  back  more  than  42  days 
for  the  last  play  date,  is  when  a  picture 
goes  in  for  a  run  in  either  a  legitimate 
theatre  or  any  one  of  the  regular  movie 
theatres  at  advanced  admission  price-,  and 
only  then,  providing  the  picture  next  goes 
into  one  of  the  first -run  theatres  for  its 
regular  run.  That  a  clause  be  inserted  in 
the  zoning  plan  whereby  the  subsequent 
run  zones  will  have  some  kind  of  protection 
on  theatres  charging  10  and  15  cents,  play- 
ing back  of  them,  relative  to  advertising 
pictures  before  or  during  the  run  in  said 
theatres.  This  to  be  drawn  along  the  lines 
of  the  new  uniform  contract.  That  some 
method  be  devised  whereby  an  understand- 
ing may   be   had    as    to    the   consecutive   re- 


leases of  pictures,  insofar  as  the  exchai 

at  certain  times,  compels  an  exhibitor  to 
date  certain  pictures  before  giving  them 
dates  on  a  so-called  box  office  attraction. 
That  Class  B  theatres  should  play  pictures 
as  per  the  zoning  plan  in  operation  and 
that  no  protection  be  waived  by  first-run 
or  Class  B  houses.  That  Zone  <'  should  be 
given  the  same  play  dates  as  Zone  B.  That 
when  more  than  one  theatre  i-  sold  for  a 
second  run  in  Zone  1!.  it  is  distinctly  under 

od  that  all  theatres  must  start  playing 
the  picture  on  the  same  day,  and  not  some 
of  the  theatres  play  this  picture  the  first 
half   of    the    week. 

Failure  to  reach  any  satisfactory  work- 
ing agreemenl  so  that  the  zoning  plan 
might  operate  ('airly,  in  the  opinion  of  the 
exhibitors,  resulted  in  its  complete  aban- 
donment, and  a  return  to  the  old,  indi- 
vidual selling  plan. 


Not  to  Handle   Molly   May 
Series 

Cranfield  &  Clarke,  Inc..  announce  that 
they  are  no  longer  handling  the  .Molly  May 
Series,  featuring  Violet  Mersereau. 


1896 


Motion     Picture     News 


Paramount 's  Big  Advertising  Drive 

Managers  and  Salesmen  to  be  Supplied  with  "Circulation 
Work  Sheet"  to  be  Used  for  Benefit  of  Exhibitor 


PARAMOUNT  this  year  will  carrj  il 
advertising  in  thirty-nine  national 
magazines  and  farm  papers,  the  cir- 
culation of  which  is  15,650,600,  in  support 
of  ii-  new  proiliiriii.ii  schedule.  Managers 
and  salesmen  will  be  supplied  with  a  "cir- 
culation wort  sheet"  from  which  they  can 
furnish  the  exhibitor  with  accurate  data 
concerning  the  circulation  in  his  locality  of 
the  magazines  in  which  Paramount  adver- 
tises. 

This  increase  in  promotional  activitiy, 
says  Sidney  If.  Kent,  general  manager  of 
Paramount,  is  in  accord  with  the  com- 
pany's pledge  of  a  more  comprehensive 
service  to  the  theatre  owners. 

This  advertising,  he  asserts,  which  will 
be  carried  in  the  Saturday  Evening  Post, 
the  Ladies'  Home  Journal,  Liberty,  five  fan 
publications  and  thirtv-one  farm  paper-, 
will  enable  the  exhibitors  to  tie-in  effec- 
tively I'm-  local  exploitation  and  publicity 
Paramount's  advertising,  he  says,  is 
planned  so  that  it  may  be  localized,  espe- 
cially along  institutional  lines.  There  is  no 
better  medium,  he  says,  for  establishing  the 
'"'■••'I  theatre  on  a  high  plane  in  the  minds 
of  I  lie  public. 

"Many  theatre  men  have  written  us  ad- 
vising us  of  the  effective  use  of  our  na- 
tional advertising  in  their  local  campaigns. 
To  those  exhibitors  who  have  never  tried 
to  use  our  national  advertising  locally,  I 
would  suggest  that  they  get  in  touch  im- 
mediately with  our  salesmen  or  exploita- 
tion men,  for  in  not  availing  themselves  of 
this  opportunity  these  exhibitors  are  let- 
ting  thousands  of  dollars  slip  from  their 
box  offices.  That  is  not  just  conversa- 
tion; it  is  an  absolute  fact. 

"This  year  Paramount's  national  adver- 
tising campaign  will  be  the  most  far- 
reaching  that  this  industry  has  ever  known. 
More    people    will    read    about    Paramount 


PARAMOUNT   NATIONAL  ADVERTISING 

Circulation  Work  Sheet 


CIRCULATION  IN 


^"!i^i^- 


Saturday  Evening  Post 
Ladies'  Home  Journal . 

Liberty 

Fan  Publications  . 


NUMBER  OF  HOMES **/&  . 


-12J- 


-il 


TOTAL  COPIES 7'f 


/(*vn*v is  m  ^gi<//n  rV COUNTY 


cvj>  zjr* 


„      The  Parai 
., A/ 


first 


Pictures  you  h3ve  bought  play 
Theatre  mJ&^^ML 

n      The  newspaper  advertising  of  Otis 
*    ..,■-..,■<  reaches  Qui  into  your  town  as  follows 

TOTAL    


'97? 


The  tola!  circulation  of  magazines.  Farm  Papers 

to**o«""IT(^,  |  and  newspaper  is ,  ..&fSj 

n't  »-r  r   forget   to  lay,   "  fr'i  a  Paramount  Pie- 


Specimen  Circulation  Work  Sheet 

pictures  than  read  about  Cadillac  or  Buick 
cars,  Hart,  Schafner  &  Marx  clothes  and 
other  merchandise  that  I  might  mention. 
This  advertising  appeals  to  more  people 
than  have  ever  received  our  message  be- 
fore, selling  them  not  only  Paramount  pic- 
tures but  the  idea  of  attending  the  motion 
picture  theatre  more  often. 

"Paramount's  national  advertising  has 
extended  over  a  period  of  ten  years.  Some 
years  ago  I  made  a  statement  relative  to 
advertising.  The  facts  presented  then  are 
as  true  today.     I  said  at  that  time: 

"  'It  is  apparent  that  the  picture  which 
is  going  to  be  the  biggest  success  to  the  ex- 
hibitor is  the  picture  that  has  been  adver- 
tised in  advance.     This  means  not  onlv  ad- 


vertising by  the  exhibitor,  but  also  adver- 
tising by  the  producer.  The  day  has 
passed  when  it  is  sufficient  for  the  pro- 
ducer to  make  a  picture,  turn  it  over  to 
an  exhibitor  and  let  the  theatre  do  all  the 
work  of  selling  it  to  the  public  The  pro- 
ducer owes  it  to  the  exhibitor  a-  much  as 
to    himself    to   see    that    his    products    are 

.-old  to  the  public  before  and  also  after 
they    are   sold    to    the    exhibitor.' 

"Paramount  has  always  based  it-  nation- 
al advertising  upon  that  premise.  It  has  al- 
ways urged  the  exhibitors  to  tie-in  with 
this  advertising  so  that  they  might  reap 
the  same  benefits  that   the  company  doe-. 

"In  view  of  the  magnitude  of  Para- 
mount's birthday  group  we  are,  in  addition 
to  increasing  our  advertising,  planning  an 
exploitation  drive  to  give  these  attractions 
the   support   they   rightfully   deserve. 

"The  present  field  force  of  exploitation 
representatives  is  being  augmented  to  a 
sufficient  number  of  men  so  as  to  give  Para- 
mount's birthday  group  of  productions  in- 
dividual attention. 

"The  men  enlisted  by  the  department  of 
exploitation  are  men  who  have  a  thorough 
and  complete  knowledge  of  the  value  of  a 
higher  standard  of  truthful  exploitation  and 
publicity.  These  men  are  thoroughly  com- 
petent from  the  standpoint  of  the  prepara- 
tion of  constructive  advertising  and  they 
possess  implicit  confidence  in  exploitation 
methods  that  not  only  are  productive  of 
immediate  benefits  but  build  for  theatres 
and  attractions  a  permanent  following  and 
goodwill  among  the  theatre's  patrons. 

"The  coming  season  will  reward  the  ex- 
hibitor who  treats  seriously  the  confidence 
the  public  has  placed  in  him  and  who  ap- 
preciates to  the  fullest  extent  that  he  is 
the  individual  in  whom  the  public  has 
placed  its  confidence  in  the  selection  of  its 
entertainment. 


Original  Stories  Are  Gaining  Ground 

Picture  Producers  Foresee  Progress  in  the  Field  of  Writing  for 
the  Screen;  New  and  Present  Talent  to  he  Encouraged 


By  Edwin  S.  Schallert 

Bb'1  'A  DLY  speaking,  this  is  the  year 
of  the  scenarioist.  Picture  produc- 
tion promises  to  attain  a  new  high 
level  of  originalitj .  The  story  written  .1 
rectlj  for  the  screen  is  in  the  ascendancy. 
The  opening  of  the  new  spring-summer 
drive  in  picture  making  discloses  I  hat  the 
w  liter,    and    with    him    the    director    who    is 

ble  "I  creat  ing  plots  and  situation 
dependenl  l\     of     i  i  oai  io    aid,    are    to    be 
prominently  in  the   foreground  of  the    ea 
act  i\  it  ies.   'fin-  more  superficial  adap 

On     id'    t  be     no\  r]    ;ind     I  lie     pla>      I-     Ii 

nd  rapidly,  and  trading  on  the  suc<  i 

of  currenl  popular  booh  -  and    t.- -  in  i  e 

es  is  exercising  comparatively  If--  influence 
on  the  mind     "I   producer 


In      several      instances,      notably      Metro- 

Goldwyn-Mayer,  a  preference  i-  being 
shown  for  so  called  "originals,"  and  in- 
tead  of  purchasing  the  finished  product  of 
playwrights  and  novelists,  Bollywood 
studios  are  interesting  these  in  the  devis- 
ing of  fresh  movie  material. 

Irvine;     Thalberg,      production      manager. 

lias  announced  that  approximately  (in  per 
cent .  of  t  he  M.  ( l.  M.  output  t  hi-  season 
will  lie  composed  of  motion  picture-  that 
are  not  adaptations.  They  will  be  based 
either  mi  scenarios   freely   written   for  the 

screen     b\      prominent     authors     newly     en- 

.1,  or  on  i hemes   pro1!  ided  by  the  com- 

pan\  '     present   Staff  of  writer-  or  directors. 

The  new  writers  of  the  company  will  in- 
clude among  other-.  John  Colton  ami  Marc 
Connelly,  both  prominent  New  Fork  drama 


This  move  on  the  part  of  M.d.-M.  may 
be  regarded  a-  the  direct  result  of  their 
success  with  "The  Big  Parade."  lor  which 
the  theme  was  furnished  by  Laurence 
StallingS,  coauthor  of  •'What  Price 
Glory."  They  have  also  had  very  satisfac- 
tory results  with  certain  other  original-  of 
lighter  character  like  "Hi-  Secretary."  in 
which  Lew  Cody  and  Norma  shearer  ap- 
peared under  the  direction  of  Bobart  lien- 
lev.  Certain  of  their  other  pictures  like 
••The  Merry  Widow  "  were  SO  freely  trans- 
lated to  the  screen  that  they  might  almost 
be  considered  in  the  class  of  originals,  al- 
though relying  for  a  portion  of  their  draw- 
ing power  on  t  he  \  Ogue  of  a  title. 

Paramount  ">    list     of    originals    is     also 
larger   than   usual.     It    will    comprise   about 
seventeen  stories,  chiefly  light  comedy  sub 
{Continued  en   page   1909) 


April     2  4  ,     19  26 


1897 


Fox  Schedules  Product  at  Convention 

List  Includes  Forty-nine  Feature  Productions,  Fifty-two  Two  Reel 
Comedies    and    One    Hundred    and    Four    News    Reel    Issues 


PRODUCTION  plans  announced  at  the 
Fox  convention  being  held  in  Los  An- 
geles this  Aveek,  show  a  line-up  of 
forty-nine  feature  productions,  fifty-two 
two-reel  comedies  and  one  hundred  and 
four  issues  of  the  Fox  News  Reel.  Stage 
plays  form  the  nucleus  of  the  stories 
planned  for  the  feature  productions  and,  in 
addition,  are  stories  by  leading  fiction 
writer-. 

Fifty  star  and  featured  players  are 
under  contract  and  negotiations  are  being 
made  for  others,  including  Victor  McLag- 
len,  who  will  do  the  raw  and  rugged  Cap- 
tain Flagg  of  "What  Price  Glory"; 
Dolores  Del  Rio,  who  will  be  "Ckarmaine" 
of  that  opus;  Belle  Bennett,  who  will  play 
the  title  role  in  "The  Lily"  by  agreement 
with  Samuel  Goldwyn;  George  S.  Sydney, 
Virginia  Valli  and  Jacques  Lerner,  "The 
Monkey  Man,"  who  will  play  in  "The 
Monkey  Talks." 

Productions  included  in  the  forty-nine 
features  are:  "What  Price  Glory,"  the 
Maxwell  Anderson  -  Laurence  Stallings 
story  of  the  World  War,  which  Raoul 
Walsh  will  direct  from  a  scenario  by  J.  T. 
O'Donohue;  three  David  Belasco-David 
Warfield  plays,  "The  Music  Master," 
which  Victor  Schertzinger  will  direct  ; 
"The  Auctioneer,"  in  which  George  Syd- 
ney will  appear,  and  "The  Return  of  Peter 
Grimm. 

"3  Bad  Men"  has  been  in  production 
for  a  year  under  the  direction  of  John 
Ford;  George  O'Brien  and  Olive  Borden 
are  featured.  It  is  based  on  Herman  Whit- 
taker  V  novel,  "Over  the  Border."  "Wed- 
lock," adapted  from  H.  G.  Wells'  novel, 
"Marriage,"  has  Edmund  Lowe,  Margaret 
Livingston  and  Kathryn  Perry  in  the  cast. 
"One  Increasing  Purpose"  is  an  A.  S.  M. 
Hutchinson  novel. 

Tom  Mix  and  Tony,  the  horse,  will  be 
seen  in  seven  western  productions  includ- 
ing "Dead  Man's  Gold,"  "Silk  Hat  Cow- 
boy,"    a     Gerald     Beaumont     story,     and 


"Old  Ironsides"  Cast  Is 
Announced 

THE  premier  players,  signed  to  ap- 
pear in  the  forthcoming  James 
Cruze  production  for  Paramount, 
"Old  Ironsides,"  have  been  named. 
The  featured  ones  are  Esther  Ralston, 
Wallace  Beery,  George  Bancroft, 
Charles  Farrell  and  Johnnie  Walker. 
Others  who  will  take  part  are  Guy 
Oliver,  George  Godfrey,  Mitchell  Lewis, 
Duke  Kahanamoku,  Eddie  Fetherston, 
Effie  Ellsler,  William  Conklin,  Fred  L. 
Kohler,  Frank  Jonasson,  Charles  Hill 
Males  and  Frank  Bonner. 

James  Cruze's  new  cinematographer, 
Alfred  Gilks,  will  photograph  the  pic- 
ture and  Harold  Schwartz  and  Vernon 
Keays  are  the  assistant  directors. 

In  the  main  the  story  of  "Old  Iron- 
sides" will  be  about  the  early  merchant 
marine  and  the  renowned  battle-scarred 
frigate,  "Constitution,"  in  its  conquests 
over  the  Tripolitan  pirates. 


"Man  Who  Laughs"  Set 
for  Filming  in  France 

AS  forecast  some  time  ago  in  Mo- 
tion Picture  News,  the  difficulties 
which  interrupted  the  negotia- 
tions between  Universal  and  the  Societe 
Generale  des  Films,  of  France,  for  the 
joint  making  of  "The  Man  Who 
Laughs,"  have  been  smoothed  away  and 
production  is  scheduled  to  begin  in  Paris 
on  or  about  September  15.  This  has  been 
confirmed  by  announcement  of  Carl 
Laemmle,  who  stated  that  Charles  Whit- 
taker  had  been  assigned  to  the  prepara- 
tion of  the  script. 

Universal  has  the  privilege  of  nam- 
ing two  American  stars,  to  choose  the 
roles  which  they  will  play,  and  to  fur- 
nish a  director.  Mary  Philbin  will  prob- 
ably be  one  of  the  stars,  and  Svend 
Gade  may  direct.  A  production  manager 
will  go  abroad  on  June  15  to  make  pre- 
liminary arrangements. 


"Western  Society."  Buck  Jones  is  also 
scheduled  for  seven  tales  of  the  plains,  four 
of  which  will  be  "Dark  Rosaleen, "  "Desert 
Valley,"  "The  Broncho  Twister"  and  "30 
Below  Zero." 

Four  of  the  John  Golden  plays  to  be 
produced  are  "Seventh  Heaven,"  "Pigs," 
"A  Holy  Terror,"  and  "Going  Crooked." 
"Is  Zat  So,"  James  Gleason  and  Richard 
Taber's  story  of  the  prize  ring;  "The 
.Monkey  Talks,"  in  which  Jacques  Lerner, 
the  monkey  impersonator  who  appears  in 
the  stage  play,  makes  his  screen  debut; 
"Cradle  Snatchers"  and  "The  Family  Up 
stairs,"  "The  Pelican"  and  "The  Way 
Things  Happen."  Four  Al  Woods  plays 
arc  also  listed  for  picturization. 

Another  Belasco  production  to  be  made 
by  Fox  is  "The  Lily,"  in  which  Belle 
Bennett  will  be  featm-ed  by  special  ar- 
rangement with  Samuel  Goldwyn.  A  story 
by  Rida  Johnson  Young,  "The  Story  of 
Mother  Machree,"  will  be  directed  by  John 
Ford,  with  George  O'Brien  starred.  O'Brien 
will  also  be  seen  in  "The  Devil's  Master," 
an  adaptation  of  Gerald  Beaumont's  "The 
Lord's  Referee." 

Two  mystery  melodramas,  "Whispering 
Wires"  and  "The  Great  K.  &  A.  Train 
Robberv,"  will  be  directed  by  Irving  Cum- 
mings.  Clyde  Fitch's  last  play,  "The  City," 
will  be  a  John  Griffith  Wray  production, 
with  Edmund  Lowe  and  Margaret  Living- 
ston featured.  Lowe  and  Miss  Livingston 
will  also  be  featured  in  "Married  Alive." 

An  elaborate  production  is  being  planned 
for  direction  by  F.  W.  Murnau,  European 
director,  who  'made  "The  Last  Laugh." 
The  vehicle  has  not  been  selected  as  yet. 

Fox  short  product  will  include  fifty-two 
two-reel  comedies,  twenty-six  "Fox  Va- 
rieties ' '  of  one-reel  length  and  one  hundred 
and  four  "Fox  News"  releases.  Twenty 
of  the  two-reelers  will  be  the  Imperial 
Comedies,  well  known  laugh-winners.  A 
new  feature  this  season  is  to  be  known  as 


"Fos  Animal  Comedies."    There  are  eighl 

in   the   scries. 

"The  Adventure-  of  Van  Bibber."  based 
..ii  stories  by  Richard  Harding  Davis, 
ring  Earle  Foxe,  enter  on  their  third 
().  Henry's  fiction  gems  of  wit  and  "The 
Married  Life  of  Helen  and  Warren,"  both 
popular  last  year,  will  be  elaborated  on. 
There  will  be  eight  two-reelers  in  each  of 
these  three  -cries  from  literary  sources. 

The  reception  accorded  "Fox  Varieties," 

which    portray   far  scenes  and  Strang i 

curences,  has  resulted  in  the  camera    force 
being     augmented     for     this     department. 

The  special  train  carrying  one  hundred 
and  lour  members  of  the  Fox  Films  staff 
arrived  in  Los  Angeles  last  Sunday  after- 
noon and  they  were  met  at  the  station  by 
William  Fox,  president  of  the  company; 
Wmliehl  R.  Sheehan,  general  manager;  Sol. 
M.  Wurtzel,  production  manager  of  the 
West  oast  studios;  Edwin  C.  Hill,  super 
visor  of  western  productions,  and  NCI 
Holmes,  western  scenario  editor. 

Sunday  afternoon  was  spent  in  shaping 
up  matters  in  readiness  for  the  convention 
which  was  to  start  on  Monday  morning  at 
the  Ambassador  Hotel,  with  business  from 
9  a.  m.  t..  1  p.  m„  and  from  2:30  p.  m.  to 
5:30  p.  m. 

On  Monday  morning  the  visitors  spenl 
some  time  at  the  Fox  studios  and  after 
lunch  the  session  consisted  of  a  talk  by 
William  Pox,  after  which  the  convention 
was  turned  over  to  W.  R.  Sheehan  and 
.1.  Iv.  ( rrainger. 

On  Monday  evening  the  executives  and 
directors  of  the  studio  gave  a  beefsteak 
dinner  at  the  Ambassador  to  the  -ale-  Eorce 
and  all  other  delegates  attending,  among 
whom  were  Stanley  S.  Crick,  manager  for 
Pox   in   Australia. 


O'Hara  Signed  To  F.  B.  O. 
Stock  For  Five  Years 

According  to  a  report  emanating  from 
the  P.  P..  (I.  studios  at  Hollywood.  G< 
O'Hara  has  signed  a  five-year  contract  as 
a  regular  member  of  the  F.  B.  <  >.  stock 
company.  He  will  display  his  athletic  prow- 
ess  in   -ix   tive-reelers. 

In  the  pa-t  O'Hara  appeared  in  three 
series  which  brought  him  much  popularity. 
"The  Pacemakers,"  "  The  Go-Getters  "  and 
•■  Fighting  Blood."  Possibly  In-  best  per- 
formance was  that  of  the  younger  brother 
in  "The  Sea  Beast."  He  is  scheduled  to 
play  opposite  Viola  Dana  in  a  circus  film 
"Bigger  Than  Barnum's,"  which  will  be 
one  of  the  F.  B.  0.  Hold  Bonds  lor  the 
season  of   L926-27. 


Molly  Malone  To  Act  With 
Buffalo  Bill,  Jr. 

Lester  F.  Scott,  Jr.,  producer  of  the  Bud- 
dy Roosevelt,  Buffalo  Bill,  Jr.,  and  Wally 
Wale-  series  of  Westerns  for  Associated 
Exhibitors,  has  engaged  Molly  Malone  to 
play  the  female  lead  to  Buffalo  Bill,  Jr.,  in 
"  Rawhide"  now  being  filmed  on  the  Coast. 


1898 


Motion     Picture     News 


'Volga  Boatman9  Has  Premiere 

0|M'iiin<:  of  De  Mille  Production  at  the 
Times  Square  Theatre  a  Brilliant  Affair 


TUESDAY  evening  saw  the  premiere 
al  the  Times  Square  theatre,  New 
York  City,  of  "The  Volga  Boatman. " 
Cecil  l">.  De  Mille's  newesi  production  be- 
as  brilliant  an  audience  of  notables 
as  has  been  assembled  in  some  time.  Un- 
der the  direction  of  Dr.  Hugo  Etiesenfeld 
a  powerful  musical  accompaniment  had 
been  arranged,  combined  with  a  vocal 
chorus  under  the  direction  of  Josiah  Zuro, 
and  a  Russian  balalaika  orchestra. 

Among  those  invited  to  fill  the  1,100  seats 
were  the  following  persons,  prominent  in 
the  screen,  theatrical  and  financial  worlds: 
Gloria  Swanson,  Sam  Warner,  Sam  Dem- 
bow,  Moe  Mark,  Walter  Hayes,  Joseph 
Plunkett,  Harold  Franklin,  Major  Bowes, 
B.  S.  Moss,  Arthur  Whyte,  John  Zanft, 
David  Picker,  Messrs.  Mayer  and  Schnei- 
der, Sidney  Cohen,  William  Brandt,  Charles 
O'Keilly,  Cy  Fabian,  Fete  Woodhull,  Fred 
Palkner,  Mr.  Frankenthal,  Walter  Reade, 
Mmi  Shea,  Commissioner  Wolrath,  Com- 
missioner Levy,  Feodor  Chaliapin,  James 
Wolff,  .Mine.  Ina  Bourskaya,  Cecil  B.  De 
Mille,  John  C.  Flinn,  Fred  C.  Monroe, 
Nathan  Burkan,  W.  J.  Morgan,  Walter 
Hope,  Jeremiah  Milbank,  Theodore 
Schulze,  Harry  A.  Richards,  Crosby  Gaige, 
Will  II..  Hays,  Carl  Milliken,  Alexis  Kosloff, 
Theodore  Kosloff,  Raymond  Pawley,  Nellie 
Revell,  Hiram  Abrams,  Fannie  Hurst,  E. 
F.    Albee,    Forrest    Halsey,    Alice    Joyce, 


Ralph  Kohn,  Adolpli  Zukor,  Florence  L. 
Strauss,  Jules  Brulatour,  Paul  Sturtevant, 
Charles  J.  Giegerich,  Frank  J.  Wilstach, 
Joseph  0 'Sullivan,  George  W.  Harvey, 
Haydn  0.  Duke,  Joseph  Burger,  G.  M.  Da- 
vidson, Charles  Beahan,  L.  W.  Kniskern, 
Arthur  Friend,  William  Saal,  A.  E.  Pair, 
Mr.  Atkinson,  F.  Buehler,  If.  Davis,  G. 
Hess,  William  Vogel,  Lee  Bach,  Lieutenant 
Kyger,  Mr.  Dumont,  David  Loew,  Charles 
Levine,  Edward  Hynian,  L.  Keene,  A.  Fan- 
chi,  Jack  Hattem,  Messrs.  Rachmiel  and 
Iiiiisler,  Adams  brothers,  Mike  Glinn,  Mr. 
Quittner,  Messrs.  Grobe  and  Knobel,  A. 
H.  Schwartz,  Leo  Brecher,  Mr.  Donnelly, 
Mrs.  Colbert,  Jack  Springer,  George  Trill- 
ing, Frank  Wilson.  Robert  Milton,  Irvin  S. 
Cobb,  Gladys  Unger,  Doris  Keane,  Rudolph 
Schildkraut,  Marion  Ivy  Harris,  Anthony 
Paul  Kelly,  Konrad  Bercovici,  John  Emer- 
son, Anita  Loos,  Edgar  Selwyn,  Jos.  M. 
Schenck,  Maurice  McKenzie,  J.  J.  McCar- 
thy, A.  H.  Sebastian,  J.  P.  Muller,  J.  J. 
M  unlock,  Jules  S.  Bache,  Walter  Wanger, 
A.  A.  Landesco,  George  N.  Armsby,  Ran- 
dolph Warner,  Robert  L.  Hague,  Mrs.  Bar- 
ring-ton Moore,  Arnold  Genthe,  Martin  C. 
Ansorge,  E.  Lee  Campe,  Mrs.  Noyes  Sierck, 
Chester  Dale,  Flora  M.  Wolfe,  Frank  G. 
Allen,  Stanley  R.  Smith,  Louis  J.  Robert- 
son, Isaac  Alkus,  Charles  Freauff,  Hope 
Hampton,  Robert  Lieber. 


Special  Drive  for  Sam  Morris 

April  and  May  Set  Apart  by  Warner 
Field  Forces  to  Honor  Sales  Manager 


DEFEATED  in  an  attempl  to  keep 
secret  the  lad  that  they  were  mak- 
ing a  special  drive  during  the 
month  of  April  in  honor  of  Sam  E. 
Morris,  general  manager  of  distribution  for 

Warner    Brothers,    the    Warner    sales    force 
in  the   field    have  decided   to  set    apart    both 
April   and    May  as   Sam   E.    Morris   Months. 
It  was  discovered,  it  is  said,  thai  the  re 

|M.n-e    to    the    efforts    of    the    salesmen    was 

-  real  thai  it  was  decided  thai  there  were 
not  enough  play  dates  in  the  month  of 
April  for  a  man  of  the  popularity  of  Morris 
so  the  force  redoubled  ii  efforts  in  an 
attempl  to  sel  new  records  for  the  Warner 
branches. 

Lloyd  Willis,  genera]  home  office  repre 
sentative  of  Warner  rothers,  plunged  into 
the  work  and  scurried  about  the  country 
perfecting  minor  details,  with  the  re  alt 
thai  pla\  date-  are  piling  Up  for  both  April 
and     .May,    according    to    word    from    the 

Warner    offices. 

Sam  Morris  is  known  to  every  exhibit,. , 
in  the  country  a  a  "  3quare  shooter. "  He 
has  been  fighting  for  business  fair  play  in 
t  be  i  n.  I  ii  - 1  ry  e\  er  since  he  entered   it.    Be 

was    one    of    the    firsl     to    father    the    idea    of 

settling  business  difficulties  b.\   arbitration, 

and    was   also   president    of   the   firsl    film 

.\  er  created  in  <  'le\  eland,  <  duo. 

Morris  has  long  been  at  the  head  of  the 

sellin  ization   for  Warner  Bros.    He 


has  won  the  respect  and  admiration  of 
every  man  in  every  department  of  the  greal 
organization. 


Milton     Sills    and    Betty    Bronson     (lent     by     Famous 

Players- Lasky),    who    will    appear    in    "Paradise,"    Ray 

Rockett's  first  production  for   First   National 

Milton  Sills,  Betty  Bronson 
Head  Cast  of  "Paradise" 

In  the  picturization  of  the  Cosmo 
Hamilton  novel,  "Paradise,"  Ray  Rock- 
ett's first  production  for  First  National, 
Milton  Sills  will  play  the  starring  role, 
while  the  feminine  lead  will  feature  Betty 
Bronson,  who  has  been  engaged  through 
the  courtesy  of  Famous  Players.  The 
comedy  situations  will  be  taken  care  of  by 
Charlie  Murray  and  Kate  Price,  and  Irvin 
Willat  has  been  engaged  from  Famous 
Players  to  direct.  The  treatment  is  being 
prepared  by  Gladys  Unger,  while  John  Fish 
Goodrich  is  doing  the  continuity.  With  this 
brilliant  line-up  of  names  Rocket t  may  well 
expect  a  real  picture  in  his  first  production 
for  First  National. 


Jane  Winton  Added  to  Cast 
of  ' 'Footloose  Widows" 

Jane  Winton,  who  was  recently  signed 
to  a  Warner  Bros,  contract,  will  he  seen 
in  her  first  co-star  part  in  '"Footloose 
Widows,"  which  went  into  production  at 
the  Warner  Bros.  West  Coast  Studios. 
With  Louise  Fazenda,  she  heads  a  cast 
which  has  Jason  Robard  in  the  leading  male 
role  and  which  includes  Jacqueline  Logan, 
John  Miljan,  Neely  Edwards,  Arthur  Hoyt, 
Douglas  Gerard  and  Mack  Swain.  The  pic- 
ture is  being  made  under  the  direction  of 
Roy  Del  Ruth. 

Furness  to  Handle  M.-G.-M. 
Trade  Paper  Publicity 

Neuman  Furness,  for  the  last  two  years 
connected  with  the  publicity  department 
of  Metro-Goldwyn-Mayer,  where  he  han- 
dled    press     book     material     among     other 

things,  has  been  appointed  to  the  position 
of  managing  all  of  the  trade  paper  pub- 
licity in  the  Fast  tor  that  company.  Prior 
to  joining  the  M.-G.-M.  forces  Neuman  did 
journalistic  work  with  the  "Brooklyn  Daily 

Times. 


Sam    E.    Morris,    general    manager    of    distribution    for 

Warner  Bros.,   for  whom  a  special  sales  drive  is  being 

made  during  April   and   May 


Jules  Levy  Made  United 
Artists'  Field  Man 

Jules  Levy  has  been  appointed  by  Hiram 
Abrams  as  assistanl  sales  manager  of  the 

United  Artists  Corporation.  Levy  is  well 
known  in  a  sales  capacity  and  during  the 
last  lew  months  has  been  acting  as  special 
representative  in  the  field  and  with  branch 
managers.  In  his  new  capacity  Levy  will 
work  out  of  the  home  office  in  co-operation 
with   the  general  sales  managers. 


April    24  ,    19  2  6 


1899 


Warners'   New  York    Session    Success 

Announce  Plans  to  Make  All  First  Run  Features;  Do  Not  Seek 
More  Theatres;  Next  Meeting  Scheduled  for  Chicago 


AFTER  a  three-day  session  at  the 
Pennsylvania  Hotel,  New  York  City, 
eighty  division  managers,  branch 
managers  and  qualifying  salesmen  from 
the  Eastern  seaboard  who  attended  the 
Warner  Brothers'  convention  have  left  for 
their  respective  territories  with  a  complete 
knowledge  of  all  the  plans  mapped  out  for 
the  coming  season.  The  New  York  session 
wound  up  with  a  banquet  and  theatre 
party. 

The  high  lights  of  the  New  York  conven- 
tion were :  A  statement  from  H.  M.  War- 
ner that  the  company  was  fully  organized 
after  a  strenuous  year  and  now  stood  on 
its  own,  with  no  excuses  to  offer  hereafter. 
A  further  statement  from  him  that  during 
the  past  year  the  company's  product  had 
won  such  respect  from  exhibitors  for  its  box 
office  value  that  Warner  Brothers  did  not 
require  any  more  theatres  and  were  not  in 
the  theatre  business. 

A  statement  from  Waddell  Catchings,  of 
Goldman,  Sachs  &  Co.,  an<J  a  member  of 
the  Warner  board  of  directors  and  chair- 
man of  the  finance  committee,  that  he  was 
satisfied  that  Warner  Brothers  had  been 
building  solidly,  steadily  and  honestly,  had 
greater  possibilities  than  any  other  com- 
pany, and  that  his  associates  would  put 
forth  every  effort  to  develop  these  possi- 
bilities. 

Announcement  by  Jack  L.  Warner,  pro- 
duction chief,  that  the  product  next  year 
would  consist  of  all  "punch  pictures"; 
that  as  90  per  cent,  of  the  moving  picture 
goers  were  lovers  of  melodrama  and  com- 
edy, the  production  department  would  turn 
out  pictures  entirely  along  these  lines  and 
that  more  time  would  be  spent  on  each  in- 
dividual picture  than  heretofore,  with  big- 
ger pictures  than  "The  Sea  Beast"  in 
view. 

A  statement  from  Sam  Warner  that  the 
company  would  go  in  for  exploitation,  ad- 
vertising and  publicity  on  broader  lines 
than  ever  and  that  the  first  gun  would  be 
fired  early  in  May,  when  a  cross-country 
radio  exploitation  stunt  would  be  inaugu- 
rated in  the  form  of  a  floating  radio  sta- 
tion, which  is  to  be  started  from  Los  An- 
geles to  visit  every  city  in  the  United 
States  over  a  period  of  several  months  and 
broadcast  exploitation  in  front  of  the  the- 
atres playing  Warner  Brothers  pictures. 
Details  will  be  announced  later  on. 

Abe  Warner,  treasurer  of  the  company, 
made  known  that  more  money  would  be 
spent  in  the  coming  season's  product, 
which  will  be  announced  at  the  Chicago 
convention,  than  was  expended  on  last 
year's  forty,  that  the  production  schedule 
would  be  finished  in  time,  but  not  hurried, 
and  that  the  quality  of  every  picture  would 
be  of  first-run  calibre. 

Sam  E.  Morris,  general  manager  of  dis- 
tribution, dwelt  at  length  on  the  block  sys- 
tme  of  selling,  which  he  has  organized  and 
perfected  and  which  will  be  effected  na- 
tionally in  connection  with  the  Twenty-six 
Warner  Winners  for  ihe  1926-27  season. 
In  outlining  this  extensive  yet  compre- 
hensive plan  to  the  division  managers, 
branch  managers  and  salesmen,  Morris 
said : 


Sax  Names  New  Gotham 
Films  for  Next  Season 

SAM  SAX  has  announced  that  the 
first  four  of  the  Gotham  series  of 
twelve  for  the  coming  season  have 
been  decided  upon.  They  are  "The 
Golden  Web,"  "The  Silent  Power,"  "The 
Final  Extra"  and  "Money  to  Burn." 
Continuity  work  and  casting  are  now 
being  done  on  the  pictures. 

The  first,  an  E.  Phillips  Oppenheim 
story,  will  have  Huntley  Gordon,  Lil- 
lian Rich,  Jay  Hunt  and  Lawford  David- 
son in  the  principal  roles.  The  second 
will  portray  the  ins  and  outs  of  the 
electrical  power  business,  with  the  chief 
role  enacted  by  Ralph  Lewis.  The  cast- 
ing of  the  third  has  not  as  yet  been 
completed,  but  the  tale  will  be  one  of 
the  newspaper  business.  Number  four 
will  be  a  screen  version  of  a  Reginald 
Wright  Kaufman  novel,  with  the  cast 
as  yet  unannounced. 


Herman  Starr,  Home  Office  organization 
expert,  followed  Morris  on  the  program 
and  assured  the  sales  force  the  utmost  co- 
operation from  the  Home  Office. 

Lloyd  Willis,  special  Home  Office  repre- 
sentative, who  is  in  constant  touch  with 
the  men  in  the  field,  praised  them  highly 
for  their  work  in  the  past  and  expressed  it 
as  his  opinion  that,  under  the  new  block  sys- 
tem plan  devised  by  Morris,  they  would  be 
materially  aided  in  increasing  their  sales 
far  in  excess  of  anything  they  have  accom- 
plished in  the  past. 

Watt  L.  Parker,  director  of  advertising 
and  publicity,  outlined  at  length  the  exten- 
sive advertising,  publicity  and  exploitation 
aids  that  would  be  effected  in  putting  over 
the  Twenty-six  Warner  Winners. 

Among  those  who  attended  the  conven- 
tion were  the  following:  Home  Office,  New 
York  and  New  Jersey  representatives,  H. 
M.  Warner,  A.  W.  Warner,  S.  L.  Warner, 
J.  L.  Warner,  Herman  Starr,  Sam  E.  Mor- 
ris, L.  Willis,  C.  W.  Bunn,  Watt  L.  Parker, 
Sam  Schneider,  W.  C.  Murphey,  C.  J. 
Smith,  L.  Marangella,  Barran  Lewis,  Tom 
C.  Gerety,  Arthur  Abeles,  George  Balsdon, 
Harry  Decker,  Eddie  Goldstein,  E.  Mish- 
kin,  Herbert  Kaufman,  Leo  Jacobi,  M. 
Markowitz,  Wally  Gardner  and  P.  Carroll; 
Albany,  Harry  Seed,  Edward  Hochstein, 
Milton  Caplon,  Bert  Stern  and  Lee  Lang- 
don;  Atlanta,  Claude  C.  Ezell,  John  Ezell, 
C.  S.  Hollingsworth,  W.  B.  Fulton  and 
Jimmy  Hicks ;  Boston,  Herbert  E.  Elder,  J. 
A.  Donohue,  Harry  Smith,  M.  Curran, 
Harry  Jewel,  Abe  Eskin,  Bob  Murrav  and 
H.  M.  Davis;  Buffalo,  Paul  Swift,  Chfford 
Almy,  M.  Edwards,  J.  Goldsmith  and  M. 
Resnick;  Charlotte,  Merritt  Davis,  J.  E. 
Holston  and  George  Atkinson;  Chicago, 
Edwin  Silverman;  Cleveland,  Nat  Barach; 
Montreal,  C.  K.  Osborn;  New  Haven,  Can- 
tor, Olshan  and  Furst;  Philadelphia,  J.  S. 
Hebrew,  E.  M.  Whaley,  G.  Gregory,  J. 
Schaeffer  and  H.  L.  Denbrow;  St.  John, 
Wolfe  Cohen;  Toronto,  Myers,  Perry  and 
Schantz;  Washington,  Ralph  E.  Binns  and 
Charles  Rechetnik. 


The  Home  Office  delegation  left,  Wednes- 
day afternoon  for  the  second  section  of  the 
convention,  to  be  held  at  the  Congress  Ho- 
tel in  Chicago  next  Saturday,  Sunday  and 
Monday.  Those  who  made  the  trip  were 
Harry  M.  Warner,  Jack  L.  Warner,  Sam  E. 
Morris,  Lloyd  Willis,  C.  W.  Bunn  and  Watt 
L.  Parker.  The  division  managers  will  also 
proceeed  as  far  as  the  Chicago  convention, 
while  the  Home  Office  representatives  will 
continue  on  to  the  Coast,  following  the  Chi- 
cago session,  for  a  three-day  convention  to 
be  held  in  Los  Angeles  at  the  Ambassador 
Hotel,  April  24,  25  and  26. 


Charlotte  Branch  of   U.   A. 
Established 

Hiram  Abrams,  president  of  United  Art- 
ists, has  established  a  new  branch  office  at 
Charlotte,  N.  C,  with  C.  E.  Peppiatt  in 
charge  as  sales  manager.  The  branch  was 
inaugurated  to  provide  better  distribution 
for  the  Southern  Atlantic  Seaboard,  for- 
merly served  by  the  Atlanta  office.  As 
there  have  been  physical  difficulties  in 
handling  product  from  the  Atlanta  office, 
such  a  step  as  the  establishment  of  another 
branch  seemed  logical.  The  Carolinas  and 
the  eastern  part  of  Tennessee  will  be  in- 
cluded in  the  sphere  of  the  new  branch. 

Peppiatt  is  well  known  in  the  Southern 
cities  of  Memphis,  Atlanta  and  Charlotte, 
having  had  distribution  connections  in  all 
of  those  cities. 


'George  Washington  Cohen' 
Replaces  'Cherry  Tree' 

Al  Lichtman  has  announced  that  his  next 
production,  "The  Cherry  Tree,"  by  Aaron 
Hoffman,  will  be  released  under  the  title  of 
"George  Washington  Cohen."  The  script 
has  been  completed  by  Arthur  Hoerl  and 
Mr.  Lichtman,  and  camera  work  will  be- 
gin shortly.  "George  Washington  Cohen" 
will  be  filmed  in  New  York.,  with  George 
Jessel,  star  of  ' '  The  Jazz  Singer, ' '  a  cur- 
rent Broadway  hit,  playing  the  title  role. 

This  story  enjoyed  much  popularity  on 
the  stage  and  tells  the  difficulties  encoun- 
tered by  a  Jewish  boy  in  the  twentieth 
century  business  world  who  endeavored  to 
emulate  America's  first  president  with  re- 
gard to  truth. 


Al.  Rogell  Chosen  to  Direct 
Ken  Maynard  Series 

After  canvassing  the  whole  field  of  avail- 
able directors  Chas.  R.  Rogers  has  chosen 
Al.  Rogell  to  direct  the  series  of  Westerns 
featuring  Ken  Maynard,  which  he  will  pro- 
duce for  First  National  release.  The  se- 
lection was  based  on  Rogell 's  record  as 
director  of  Fred  Thomson,  Jack  Hoxie  and 
others  in  some  of  their  most  successful  of- 
ferings. He  has  proved  his  versatility  since 
he  directed  his  first  picture  four  years  ago. 
On  a  series  of  seven  Fred  Thomson  pic- 
tures directed  by  Rogers,  exhibitors'  re- 
ports fail  to  reveal  one  adverse  criticism. 


1900 


Associated  Signs  New  Product 

Gets  Four  Comedy  Features  and  Signs 
George   Jessel  to   Star  in   Production 

IN  addition  to  previous  announcements  preparations  have  been  made  by  Pallas 
concerning  the  line-up  of  product  for  Photo-Plays,  Inc.,  for  the  filming  to  be 
release  aexl  season,  Associated  Exhibi-  done  at  Graf  Brothers  Studios,  San  Mateo, 
tors  announced  this  week  the  signing  of  a  Actual  production  will  begin  about  May  1, 
contracl  Eor  a  series  of  tour  special  comedy 
features  to  be  produced  l>\  Max  Oral',  in 
san  Francisco,  and  the  acquisition  of 
George  Jessel,  well  known  on  the  vaude- 
ville stage  and  at  present  playing  in  a  cur 
rent  Broadway  stage  play,  "The  Jazz 
Singer,"  to  star  in  a  picture  to  be  made 
by    I  larrv   Sherman. 

"•  Finnegan's  Ball"  will  be  the  first  of  the 
.Max  drat  series  to  be  released.  A  genera- 
tion or  so  ago  it  probably  was  known  to  as 
many  theatregoers  from  the  metropolitan 
centers  to  the  smallesl  hamlets  as  was 
"I  ncle  Tom's  Cabin,"  "Ten  Nights   in  a 

Barr i,"     "East     Lynne,"     "Rip     Van 

Winkle,"  "The  Black  ('rook,"  or  any  other 
established  road  attraction  current  at  that 
time. 

Murray  and  Mack,  foremost  comedy 
team  of  their  day,  starred  the  length  and 
breadth  of  the  United  States  and  Canada 
lor  twelve  successive  seasons  in  this  epic 
of  the  theatre. 

Immediately  upon  the  closing  of  this 
deal,  Bert  B.  Perkins  was  engaged  to  fur- 
nish  scenario  and  continuity  of  the  same, 
delivery  of  which  was  made  and  approved 
a   lew   weeks   ago.    Since  then  preliminary 


George    Jessel,    stage    star,    signed   to    contract    to    star 
in    production    for    Associated    Exhibitors. 


Ralph  Doyle  Here  on  Visit 

United  Artists    Manager  Discusses  Con- 
ditions   in    the  Antipodes  with  Abrams 


IN  accordance  witli  Iliram  A  brains',  presi- 
dent of  United  Artists,  plan  of  having 
a  foreign  manager  visit  the  home  office 
in  order  that  he  may  become  acquainted 
with  the  new  pictures  and  various  points 
oJ  contact  in  the  organization,  Ralph  R. 
Doyle,  general  manager  of  United  Artists, 
Ltd.  of  Australasia,  distributor  of  the 
United  Artists  product  in  the  Antipodes  is 
at    present    in    New   York   conferring   with 

A  brains. 

Discussing    conditions    in    his    territory 
I  )o\  le    said  : 

"The    larger    theatres    of    Australia    are 
paying  more  and  more  attention  to  proper 
pn    entation  of  deal  ure  pict  ures.     Mr.  Phil 
lip    of  Melbourne's  leading  theatre,  during 

the    run    Of    "The    Gold    Rush"    there    put     it 

on  with  i  he  original  1 1  rauman  prologue  a  - 
conceived  by  Sid  Grauman  Eor  his  Holly 
u  ood  Egj  pi  ian  Theatre. 

"  \  i    has  enjoyed   a    mo  I    pro  per 

on  ear;  t here  ha  hern  no  dry  season,  the 
rain-  h.r.  e  bi  en  right  and  the  crop-  have 
been    exceptional.      The    Australian    public 

has  the  money  and  want  to  ee  all  the 
it  can. 
"Picture  tastes  are  different  in  Australia 
t  ban  here  in  the  States.  <  lomedy  is  I  he 
favorite  fare  there.  That  is  why  the 
comedian-   and   Charlie  Chaplin   especially 

lead    all    the    other    stars    when    it    comi 

popularity.  Buster  Keaton  has  risen  to  an 
important   position  in   Australia,     lli^  pic 

t  uric   are    r:i"erl\    looked    forward    to.  " 


Asked  about  the  rigid  rule-  of  the  Aus- 
tralian Federal  Censorship,  Doyle  said  that 
they  operate  fairly,  all  things  considered. 
"Australia  and  Xew  Zealand,  each  with  its 
separate  board  of  censors,  sometimes  pre- 
sents contrasts  as  curious  as  those  repre 
sented  by  two  different  state  boards  in  the 
United  States,"  Mr.  Doyle  said,  "A  pic- 
ture may  be  passed  without  change  by  one 
group  and  condemned  in  toto  by  the  other. 
I   have  seen  this  happen  often. 

"There  is  one  peculiarity  in  the  Aus- 
tralian exhibition  field  that  is  more  ap- 
parent when  Ave  come  to  America  and  see 
the  manner  in  which  pictures  are  put  on 
here,"  Mr.  Doyle  explained,  "and  that   is 

the  practise  of  the  outlying  exhibitors  to 
put  on  not  only  double  feature  hut  triple 
feature  lull  as  a  general  thing,  not  a-  an 
e  ception  to  I  he  rule. 


Two   Added   to   Hal   Roach 
Production  Staff 

Jerome  Storm,  writer  and  director,  has 
been  added  to  the  -tail'  of  F.  Richard 
•  lone-,  vice-president  ami  general  director 
at  the  Hal  Koarh  studios.  Beatrice  Van, 
well  known     writer    of     filmland,     has     also 

been   assigned   to   tin'   Roach   staff,     since 

the    inauguration    of   the   "big   players    in 

leu!    picture-"    idea    the   preparation    of 

the  story   material   for  the  COmedj    has   lien 

made  the  chief  concern  id'  the  writing  staff. 


Motion     Picture     News 

M.-G.-M.  Studio  Prepares  for 
"Altars  of  Desire" 

I 'reparations  are  under  way  for  the  film- 
ing of  the  late-t  Mae  Murray  vehicle, 
"Altars  of  Desire,"  an  adaptation  of  the 
novel  by  Maria  Thompson  Davies,  which 
i-  scheduled  to  get  under  way  about  April 
L5.  It  will  be  produced  by  Bernard  Hyman, 
and  Christy  Cabanne  will  direct  the  pic- 
ture. 


"The  Millionaire  Policeman" 
Camera  Work  Finished 

Photography  on  the  Banner  picture, "  The 
Millionaire  Policeman."  has  been  finished 
by  Director  Edward  he  Saint.  Herbert 
Rawlinson  and  Eva  Novak  have  been  as- 
signed the  leading  roles  and  Arthur  Ran- 
kin, Eugenie  I'.e--erer  and  Lillian  Langden 
are  members  of  the  supporting  cast.  Gins- 
lieiu-Kann  are  the  distributor-. 


Zasu  Pitts  Is  Selected  for 
"The  Wedding  March" 

Eric  Yon  Stroheim  has  chosen  Zasu  Pitts 
to  appear  in  his  forthcoming  picture,  "The 
Wedding  March,"  It  was  due  to  her  work 
as  Trina  in  "Grged"  that  she  was  selected 
by  the  noted  director  to  portray  an  im- 
portant role  in  this  picture,  which  he  is 
making  for  P.  A.  Power-,  to  be  released 
this  coming  fall  a-  a   Paramount    special. 


Cranfield    &    Clarke    Open 
Exchanges  in  Canada 

Cranfield  &  Clarke,  Inc.  announce  they 
have  opened  exchanges  under  their  own 
name   at   the   following   addresses: 

Vital  Exchanges  of  Canada.  27  Prince 
William  Street,  St.  John,  New  Brunswick; 
12  Mayor  Street.  Montreal,  Quebec;  21 
Dundas  Street,  East,  Toronto,  Canada,  and 


Brady  Selects  "The  Haunted 
Lady"  as  Next  for  A.  E. 

Paul  J.  Brady  has  selected  "The  Haunt- 
ed Lady,"  an  Adela  Rogers  St.  John's  nov- 
el,   as     the     first     of     the     lour     picture-     lie 

will  make  for  Associated  Exhibitors  re- 
lease during  the  coming  year.  As  yet  no 
information  of  the  principals  connected 
with  the  jiictue  ha-  been  given  out. 


F.    N.    Convention   Plans 
Shaping  Well 

THE  First  National  Sales  Conven- 
tion at  the  Drake  Hotel,  Chicago, 
opening  April  26  and  extending 
over  three  days  is  being  planned.  Rich- 
ard A.  Rowland,  John  McCormick,  Al 
and  Ray  Rockett,  Earl  Hudson,  and  a 
number  of  others  of  the  organization 
will  be  on  hand  to  tell  the  salesmen 
about  the  product  that  they  will  sell. 

During  the  past  week  Ned  Marin  has 
been  in  Chicago  completing  arrange- 
ments for  the  Convention  and  as  a  re- 
sult of  conferences  with  Mr.  Marin,  A. 
W.  Smith,  Jr.,  and  Ned  E.  Depinet,  the 
program  for  the  three  days  is  nearly 
completed.  All  distribution  phases  will 
be  covered  by  the  speakers.  First  Na- 
tional executives  and  others  not  con- 
nected with  company  will  give  their 
views. 


April     24  ,     19  2  6 


1901 


P.D.C.  to  Have  Forty-one  Productions 

Schedule  Announced  by  Cecil  B.  De  Mille  Includes  One  Person- 
ally Directed  Picture  and  Two  Comedies  from  Christie 


PRODUCERS  DISTRIBUTING  COR- 
PORATION will  release  forty-one 
productions  on  its  1926-27  program, 
according  to  an  official  announcement  made 
this  week  by  Cecil  B.  De  Mille,  one  of 
which,  "The"  Deluge,"  De  Mille  will  per- 
sonally direct,  and  two  feature  length 
comedies  which  Al  Christie  will  produce. 

The  schedule  will  include  adaptations 
from  twenty-two  well-known  novels,  eight 
successful  stage  plays,  four  popular  maga- 
zine stories  and  six  original  scripts,  includ- 
ing the  De  Mille  special,  ' '  The  Deluge, ' '  on 
which  Jeanie  Maepherson  is  now  at  work, 
and  one  undecided  vehicle  to  be  used  by 
Al  Christie  for  his  second  comedy  feature. 

Twenty-two  productions  will  be  made  at 
the  De  Mille  Studio,  seventeen  will  be  pro- 
duced at  the  Metropolitan  Studio  and  the 
two  Christie  features  will  be  made  partly 
at  the  Christie  Studio  and  partly  at  the 
Metropolitan. 

Beatrice  Joy,  Rod  La  Rocque  and  Vera 
Reynolds  will  each  be  starred  in  four  pro- 
ductions, and  Jetta  Goudal  will  be  starred 
in  three  of  the  pictures  to  be  made  at  the 
De  Mille  Studio.  Marie  Prevost  will  lie 
starred  in  five  productions,  Priscilla  Dean 
will  be  starred  in  three  pictures,  and  Jos- 
eph Schildkraut  will  be  featured  in  two  of 
the  pictures  to  be  made  at  the  Metropolitan 
Studio. 

The  four  Leatrice  Joy  starring  vehicles 
will  be  "The  Clinging  Vine,"  an  adapta- 
tion of  Henry  W.  Savage's  musical  com- 
edy of  the  same  title,  written  by  Zelda 
Sears,  to  be  produced  under  the  direction 
of  Paul  Sloane;  "For  Alimony  Only,"  to 
be  directed  by  William  C.  De  Mille,  from 
an  original  story  especially  written  for 
Miss  Joy  by  Lenore  Coffee;  ''Vanity," 
another  original  story  by  Lenore  Coffee, 
will  be  Miss  Joy's  third  starring  vehicle, 
and  ''Nobody's  Widow,"  adapted  from 
David  Belasco's  successful  stage  play  by 
Avery  Hopwood,  to  be  directed  by  William 
C.  De  Mille,  will  be  the  fourth  production 
in  the  Leatrice  Joy  series. 

The  Rod  La  Rocque  series  will  consist  of 
"Gigolo,"  an  adaptation  of  Edna  Ferber's 
novel  of  the  same  title,  to  be  directed  by 
William  K.  Howard;  "The  Cruise  of  Jas- 
per B,"  from  the  novel  by  Don  Marquis, 
to  be  directed  by  Paul  Sloane ;  ' '  His  Dog, ' ' 
from  Albert  Payson  Terhune's  famous 
novel,  under  William  K.  Howard's  direc- 
tion, and  "Ladies  Must  Love,"  adapted 
from  the  play  by  Aubrey  Kennedy.  No 
director  has  yet  been  assigned  to  this,  the 
fourth  Rod  La  Rocque  picture. 

"Sunny  Side  Up,"  adapted  from  Henry 
St.  John  Cooper's  novel,  "Sunny  Du- 
crow, "  will  be  the  first  starring  vehicle 
for  Vera  Reynolds.  It  will  be  pro- 
duced under  the  direction  of  Donald 
Crisp.  The  other  three  starring  ve- 
hicles selected  for  Vera  Reynolds  in- 
clude "Risky  Business,"  adapted  from 
"Pearls  Before  Cecily,"  a  Saturday  Eve- 
ning Post  story  by  Charles  K.  Brackett,  to 
be  directed  by  Alan  Hale;  "Corporal 
Kate,"  adapted  from  Zelda  Sears'  novel, 
to  be  directed  by  Paul  Sloane,  and  "The 
Little  Adventuress,"  an  adaptation  of  the 
New   York  and   London  stage   play,   "The 


Cecil  B.  De  Mille,  who  announces  line-up  of  product 
for  release  through   Producers  Distributing  Corooration 

Dover  Road,"  by  A.  A.  Milne,  which  will 
be  produced  under  the  direction  of  Wil- 
liam C.  De  Mille. 

Jetta  Goudal 's  three  starring  vehicles 
will  he  "Her  Man  o'  War."  adapted  from 
the  story,  "Black  Marriage,"  by  Fred 
•Jackson.  Frank  Urson  will  direct;  "Fight- 
ing Love,"  from  the  novel  and  magazine 
serial  by  Rosita  Forbes,  to  be  produced  un- 
der Rupert  Julian's  direction,  and  "White 
Gold,"  from  the  play  by  J.  Palmer  Par- 
dons, under  William  K.  Howard's  direc- 
tion. 

Marie  Prevost  will  he  starred  in  "Al- 
most a  Lady,"  from  the  Cosmopolitan 
Magazine  story,  "Skin  Deep,"  by  Frank 
K.  Adams,  directed  by  E.  Mason  Hopper; 
"For  Wives  Only,"  from  the  play,  "The 
Critical  Year,"  by  Rudolph  Lothar  and 
Mans  Bachwitz,  under  the  direction  of  Jos- 
eph Henabery:  "The  Night  Bride,"  from 
the  story  by  Frederic  Chapin,  under  E. 
Mason  Hopper's  direction;  "Man  Bait," 
an  original  story,  to  be  directed  by  Scoti 
Sidney,  and  "Getting  Gertie's  Garter,"  an 
adaptation  of  the  A.  11.  Woods  stage  play 
by  Willson  Collison  and  Avery  Hopwood. 
This  will  be  directed  by  Joseph  Henabery. 

The  three  Priscilla  Dean  starring  vehices 
will  include  "The  Speeding  Venus,"  from 
Welford  Beaton's  story,  "Behind  the 
Wheel,"  Robert  Thornby  directing;  "Wesl 
of  Broadway,"  from  the  Red  Book  Maga- 
zine serial,  "New  York  West,"  by  Wal- 
lace Smith,  to  be  directed  by  Edward  Dil- 
lon, and  "Jewels  of  Desire,"  from  the 
story  by  Agnes  Parsons,  which  will  also  he 
directed  by  Edward   Dillon. 

Joseph  Schildkraut  will  be  featured  in 
"Meet  the  Prince,"  an  adaptation  of 
Munsey's  Magazine  story,  "The  American 
Sex,"  written  by  Frank  R.  Adam-,  and 
"The  Heart  Thief,"  an  adaptation  of  the 
Lajos  Biros  stage  play,  "The  Highway- 
man." Both  of  these  productions  will  be 
directed  by  Joseph  Henabery.  Joseph 
Schildkraut    will    also    he    co-featured    with 


his  father,  Rudolph  Schildkraut,  in  ''Young 
April,"  an  adaptation  of  the  popular  novel 
of  the  same  title  by  Edgerton  Castle.  This 
production  will  he  directed  by  Donald 
Crisp  and  will  he  released  a-  a  Donald 
Crisp  production. 

The  De  Mille  -Motion  Picture  Corpora 
tion  will  produce  live  other  specials.  These 
five  subjects  will  embrace  "Rubber  Tires," 
from  the  story  by  William  Slavins  McNutl 
and  Frank  Woods;  "The  Yankee  Clipper." 
by  Denison  Clift,  featuring  William  Boyd, 
Elinor  Fair,  Junior  Coghlan  and  Walter 
Long,  and  "Turkish  Delight,"  from  Irvin 
S.  Cobb's  story.  These  three  pictures  will 
he  released  as  Donald  Crisp  productions. 
"Silk,"  from  the  novel  by  Samuel  Mer- 
win,  which  will  be  a  Rupert  Julian  produc- 
tion, with  Jetta  Goudal  and  Joseph  Schild- 
kraut in  the  featured  roles;  "The  Country 
Doctor,"  from  the  story  by  Mann  Page 
and  l/ola  Forrester,  a  William  K.  Howard 
production,  featuring  Rudolph  Schildkraut, 
Julia  Fave,  Kenneth  Thomson  and  Sally 
Rand. 

Seven  Metropolitan  specials  are  sched- 
uled. These  include  "The  Flame  of  the 
Sukon,"  featuring  Seena  Owen  and  Arnold 
Cray,  to  he  directed  by  George  Melford, 
from  the  story  bj  Monte  Katter John ; 
"Pals  in  Paradise,"  adapted  from  Peter 
B.  Kyne's  story,  in  which  William  Boyd, 
Seena  Owen  and  Phyllis  Haver  will  he  tea 
tured;  "The  Rejuvenation  of  Aunt  Mary," 
from  the  famous  play  by  Anne  Warner,  to 
he  directed  by  Joseph  Henabery.  with  an 
all-star  cast  including  Harrison  Ford,  John 
Bowers,  Marguerite  De  La  Motte,  Phyllis 
Haver,  Arnold  Gray  and  Trixie  Friganza; 
"No  Control,"  from  the  Saturday  Evening 
Post  story  by  Frank  Condon,  featuring 
Phyllis  Haver  and  Harrison  Ford,  to  he 
directed  by  Scott  Sidney;  "Jim,  the  Con- 
queror," from  the  story  by  Peter  B.  Kyne, 
featuring  William  Boyd  and  Elinor  Fair, 
directed  by  F.  Mason  Hopper;  "A  Harp 
in  Hock,"  featuring  Rudolph  Schildkraut 
and  Junior  Coghlan,  and  "The  Sea  Wolf." 
the  Ralph  W.  I  nee  production,  directed  by 
Ralph  luce. 

The  first  Al  Christie  feature  will  be 
"The  Nervous  Wreck,"  adapted  from  Sam 
H.  Harris'  stage  play  written  by  Owen 
Davis  and  dire,  led  by  Scotl  Sidney,  witli 
an  all-star  cast.  The  title  of  the  second 
Christie  feature  is  not  disclosed  in  the  an- 
nouncement. 

'fhe  outstanding  feature  in  this  program 
will  be  Cecil  B.  De  Mille's  personally  di- 
rected super-special,  "The  Del  This 
production  will  he  written  by  Jeanie  Mae- 
pherson around  the  Biblical  description  of 

the  world'-  colt. --a!  catastrophe.  The  pro- 
duction will  he  made  on  the  most  preten- 
tious -cale  yet  attempted  bj  <  '•  cil  B.  I  >e 
Mille. 


Another  U.  S.  Exchange  for 
Cranfield  &  Clarke 

Cranfield  &  Clarke.  Inc..  report  they  have 
opened  an  exchange  under  their  own  name 
at  New  Haven.  Conn.,  which  territory  will 
be  worked   from  this  center. 


1902 


Motion     Picture     X 


F.  B.  O.  Lists  Product  for  April 

Schedule  of  Releases  Includes  Features, 
Gold  Bond  Special  and  Brent  Vehicle 


SIX  feature  productions  and  a  number 
of  shorl  subjects  are  scheduled  by 
Film  Booking  Offices  for  release  this 
month.  With  fifty-six  feature  length  pic- 
tures and  nearly  a  hundred  short  subjects 
mi  its  year's  schedule,  F.  B.  0.  promises 
there  will  be  no  diminution  of  produd  dur- 
ing the  warm  months. 

■•The  Isle  of  Retribution,"  a  Gold  Bond 
production,  is  one  of  F.  B.  O.  April  re- 
Leases.  This  is  based  on  the  story  of  the 
frozen  wastes  of  Alaska  by  Edeson  Mar- 
shall, directed  by  James  Hogan,,  and  has  a 
casl  which  includes  Lillian  Rich,  Mildred 
Harris.  Inez  Gomez,  Kathleen  Kirkham, 
Robert  Fra/.er,  Victor  McLaglen  and  David 
Torrence. 

Evelyn  Brent's  April  release  will  be 
"The  Imposter,"  a  secret  story.  Her  sup- 
port inu'  cast  includes  Jimmy  Morrison, 
Carrol  Nye,  Frank  Leigh,  Edna  Griffin, 
Jimmy  Quinn  and  Carlton  Griffin.  The 
picture  is  based  on  a  story  by  Clifford 
Howard  and  was  directed  by  Chet  Withey. 

"Sir  Lumberjack"  is  the  Lefty  Flyiin 
production  on  the  April  schedule.  This  is 
a  story  of  the  lumber  camps  of  the  north. 

Kathleen  Myers  plays  opposite  Flynn 
and  others  in  the  cast  include  Tom  Ken- 
nedy, William  Walling,  Luke  Cosgrove, 
William  Nestell  and  Raymond  Turner. 
Victor  Gibson  wrote  both  the  story  and  the 
continuity  and  the  production  was  directed 
by  Harry  Garson. 


"The  Fighting  Boob"  is  the  title  of  the 
Bob  Custer  picture  being  released  this 
month.  This  is  a  Western,  written  by  Jack 
Nelson  and  James  Aumont,  and  was  direct- 
ed by  Jack  Nelson.  Violet  Palmer  and 
Joan  Meredith  have  important  roles  and 
many  well-known  players  are  seen  in  the 
supporting  cast. 

Richard  Talmadge  is  represented  in  the 
April  releases  with  "The  Broadway  Gal- 
lant," a  society-crook  play.  Clara  Horton 
is  the  heroine  and  others  in  the  cast  are 
Joe  Harrington,  Jack  Richardson,  Cecil 
Cameron  and  Ford  West.  Mason  Noel  di- 
rected the  picture  from  an  original  story 
and  continuity  by  Frank  Howard  Clark. 

Tom  Tyler,  in  "Wild  To  Go,"  is  also  an 
April  release.  The  picture  was  adapted  by 
F.  A.  E.  Pine  from  his  original  story. 
Eugenie  Gilbert  plays  opposite  the  star, 
and  as  an  innovation  for  a  "Western" 
there  are  a  fine  lot  of  bathing  girls. 

For  the  short  subjects  durinq-  April  there 
are  two  chapters  of  the  "Fighting  Hearts" 
series,  adapted  from  the  Sam  Hellman 
stories,  with  Alberta  Vaughan,  Al  Cooke, 
Kit  Guard,  Larry  Kent  and  Grant  Wither-. 
The  April  releases  are  "Sock  Me  to  Sleep" 
and  "Smoldering  Tires." 

Other  short  subjects  in  the  April  releases 
are  two  Bray  cartoons,  "King  of  the 
Beasts"  and  "Egypt,"  a  Standard  com- 
edy called  "Honeymoon  Feet"  and  the 
Blue  Ribbon  comedy,  "The  Hurricane." 


M-G-M   to   Start   Six  Pictures 

New  Features  Include  Vehicles  from 
Mae     Murray     and     Marion     Davies 


IX  addition  to  the  nine  pictures  now  in. 
process  of  filming,  Metro-Goldwyn- 
Mayer  plan  to  put  six  more  into  work 
in  the  very  near  future.  The  new  produc- 
tions include  "The  Waning  Sex,"  "Altars 
of  Desire,"  "The  Flaming  Forest,"  "The 
Red  .Mill,"  "The  Mysterious  Island. "  and 
a  lire  production  to  be  made  in  co-operation 
with  fire  chiefs  throughout  the  country. 
Robert   Z.  Leonard  will  start   production 

on  "The  W.i  ing  Sex"  within  the  next  few 
days.     The    -lory    is    an    adaptation    of    the 

play  by  Frederic  and  Fanny  Hatton.  Short- 
ly thereafter  filming  will  be  commenced  on 
the  lire  picture  under  the  direction  of  Will 
\,>,h. 

Mae  Murray  will  start  her  initial  vehicle 
under  her  new  contracl  about  the  middle 
ol  April.  Christy  Cabanne  will  direct  and 
the  production  will  be  known  a-  "Altars 
of   Desire." 

Anol  her  product  ion  to  be  started  in  April 

will     be    "'fhe     Flaming     forest,"    a    .1: 

( »h\  er  Curwood  story,  which  Reginald 
Barker    will    handle    as    his    first     picture 

under       hi-    coiil  ract     with     Mel  ro  <  ioldwyn- 

Mayer. 

Marion  Da\  ies '  new  est  \  chicle.  ' '  The  Red 
Mill,"  will  be  started  at  the  end  of  April, 
and  also  "The  Mysterious  Island."  in 
which  undersea  action  plays  an  important 
part,  will  be  started  by  Maurice  Tour  eur. 


The  entire  production  will  be  done  in  Tech- 
nicolor and  J.  K.  Williamson  will  handle 
the  undersea  sequences. 


F.  B.  O.  Prepares  Campaign 
on  Two  Porter  Pictures 

The  Film  Booking  Offices  are  making  ex- 
tensive plans  for  the  selling  drive  and  ex- 
ploitation campaign  on  the  two  Gene  Strat- 
ton-Porter  stories,  "The  Magic  Garden" 
and  "Laddie."  The  former  i-  a  posthu- 
mous novel  found  on  the  author's  desk  after 
her  death,  and  will  be  published  serially  in 
"McCall's"  magazine.  The  second  i-  a  best 

seller,  1  ,lillll,IIIIU  bavin-  been  sold.  The 
screen  continuities  are  being  prepared  by 
the  deceased  author's  daughter,  Miss 
Jeanette   Meehan. 


J.  Butler  Made  Assistant  to 
William  Le  Baron 

John  W.  Butler,  associated  with  Para 
mount  for  the  last  sis  years,  has  been 
transferred  from  his  posl  of  manager  of  the 
home  office  production  department  to  the 
Long  [sland  studio  as  executive  assistant 
to  William  Le  Baron.     Eis  new  assignment 

went    into   effect     April    L2.      lie    will    act    as 

Le  Baron's  representative  in  all  production 
act  i\  ities. 


Keaton  to  Make  Civil  War 
Comedy  for  U.  A. 

BUSTER  KEATON'S  first  comedy 
for  United  Artists  will  be  "The 
General."  It  will  have  a  historical 
background  in  the  Civil  War  period, 
and  will  be  produced  on  a  large  scale. 

The  scenario  and  suggestion  staff  for 
"The  General"  will  include  Paul  Gerard 
Smith,  Clyde  Bruckman,  Albert  Boas- 
berg  and  Charles  Smith.  Devereux  Jen- 
nings and  Bert  Haines  will  be  the 
cameramen,  and  Fred  Gabourie  techni- 
cal director.  The  production  will  be 
under  the  general  management  of  Lou 
Anger. 

E.    Clark,    Noted    Scenarist, 
Signed  By  Warner  Bros. 

Warner  Bros,  have  signed  Edwin  Clark, 
actor,  playwright  and  motion  picture 
writer,  to  a  long  term  contract  as  a  sce- 
narist. Clark  has  a  number  of  stage  and 
screen  successes  to  his  credit.  In  collabora- 
tion with  Raymond  Schrock  he  wrote 
"Silky  Anne,"  as  a  starring  vehicle  for 
Constance  Talmadge,  and  "De  Luxe  An- 
nie," in  which  Norma  Talmadge  starred. 
He  made  his  stage  debut  with  William  Col- 
lier in  "One  of  the  Boys"  and  for  many 
years  he  was  a  headliner  in  Keith  vaude- 
ville. 


Goldwyn  Goes  to  Coast; 
Buys  Story  for  King 

On  April  12  Samuel  Goldwyn  left  Xew 
York  for  California,  where  he  will  start 
work  on  "The  Winning  of  Barbara  Worth" 
and  "Beauty  and  the  Beast,"  his  two  pro- 
ductions for  next  season's  release  by  United 
Artists.  In  both  of  these  pictures  Vilma 
Banky  and  Ronald  Colman  will  appear  un- 
der the  direction  of  Henry  King. 

Goldwyn  has  with  him  the  script  of  a 
play  purchased  in  Xew  York,  over  which 
lie  will  confer  with  King  before  announcing 
its  name. 


'  'Wilderness  Woman"  Given 
Two  Working  Previews 

Within  the  past  week  the  Robert  Kane 
production,  "The  Wilderness  Woman."  has 
been  shown  at  two  "working  previews." 
The  first  was  at  Lee  Och's  Costello  Theatre. 
Xew  York  City,  Friday  evening,  April  9th. 
The  second  preview  was  held  at  the  Play- 
house in  Bye,  Xew  York,  Monday  evening, 
April  12th.  I  mi  both  occasions  member-  of 
the  Kane  and  First  Xational  organizations 
were  scattered  throughout  the  audiences  to 
notice  the  effect  oi)  the  general  public. 


Universal   Buys   "The   Four 
Flusher"  for  Denny 

Universal  has  purchased,  through  the 
American  Play  Company,  the  screen  rights 
to  "The  Pour  Plusher,"  a  stage  success  in 
which  Russell  Mack  had  the  leading  role. 
It  will  be  adapted  as  a  Reginald  Denny 
production  for  t  lie  coming  season.  The 
story  concerns  a  shoe  store  clerk  with  a 
new  footwear  invention  and  his  love  affairs 
with  the  cashier  in  the  -hoe  -tore  and  the 

I  ow  n    heiress. 


April     2  4  ,     1926 


1903 


Red  Seal  Organization  Is 
Expanding  Rapidly 

Key  cities  in  the  middle  west,  Cleveland, 
Cincinnati,  Detroit  and  Pitsburgh,  have 
been  added  to  Red  Seal's  growing  national 
chain  for  the  distribution  of  its  featurettes. 

Arrangements  have  been  completed 
witli  Harry  Charnas,  one  of  the  best  known 
distributors  in  this  territory,  so  that  Red 
Seal's  product  will  be  taken  over  by  him 
immediately,  on  an  association  basis  of 
partnership. 

Red  Seal  has  been  distributing  its  prod- 
uct through  these  large  cities  in  the  past 
on  a  costly  "direct  by  express"  plan. 
Such  big  first  run  bouses  as  the  Allen  of 
Cleveland,  and  many  of  the  biggest  thea- 
tre chains  have  repeatedly  requested  a 
more  direct  service  in  their  immediate  ter- 
ritories. 


Theatre  Men  To  Be  Honored 
in  State  of  Washington 

Two  cities  in  the  State  of  Washington 
are  offering  large  formal  affairs  in  honor 
of  exhibitors  and  film  men.  First  comes 
the  Tacoma  Movie  Folks  Frolic  and  Ball, 
under  the  management  of  Ned  Edris,  for- 
mer head  of  the  Blue  Mouse  Theatre  in 
that  city.  The  feature  guests  at  that  event 
will  be  the  cast  of  the  H.  C.  Weaver  studios 
at   Titlow  Beach,  Washington. 

The  second  will  be  the  Motion  Picture 
Theatre  Owners  of  Washington  Meeting 
and  Movie  Ball  at  Olympia.  The  affair  will 
be  absolutely  free  to  all  members  of  the 
motion  picture  industry,  the  entire  ex- 
pense being  borne  by  the  Olympia  Theatre 
employees  and  managers. 


Mason    Wadsworth,    Robt.    E. 


Sherwood   and    Robt.    Benchley.    who    are   producing    the    "Life"    cartoons    for 
Educational    release 


"Life"  to  Make  Comedy  Films 

Will  Produce  Series  of  Twenty-Six  Car- 
toons for  Release  Through  Educational 


"Madam  Mystery"  is  the  title  of  a  neiv  two-reel 
comedy  offered  by  Pat  he. 


AFTER  six  years  spent  in  experiment- 
ing with  motion  picture  cartoon 
L  comedies  which  will  represent,  on  the 
screen,  the  humor  that  has  made  "Life" 
one  of  the  most  popular  of  magazines 
throughout  the  world,  the  editors  of  this 
publication  are  ready  to  put  these  come- 
dies on  the  market  through  Educational 
Film  Exchanges,  who  will  release  the  first 
of  the  series  this  summer,  with  twenty-five 
more  to  follow. 

Robert  E.  Sherwood,  editor  of  '"Life," 
and  one  of  the  best  known  motion  picture 
critics  in  this  country,  will  write  the 
scenarios,  and  handle  the  titling  and  edit- 
ing of  these  films.  Sherwood  has  had  con- 
siderable experience  with  motion  picture 
production,  having  edited  and  titled  "The 
Hunchback  of  Notre  Dame"  and  "The 
Phantom  of  the  Opera,"  and  written  orig- 
inal stories  for  Buster  Keaton,  Syd  Chap- 
lin and  Famous  Players-Lasky. 

Collaborating  with  Sherwood  will  be 
Robert  Benchley,  the  Dramatic  Editor  of 
"Life"  and  author  of  several  popular 
books  of  humor.  Benchley  has  recently 
been  engaged  to  write  titles  for  Famous 
Players-Lasky,  having  already  completed 
the  titling  on  "The  American  Venus," 
"Fascinating  Youth"  and  "A  Social 
Celebrity."' 

All  of  "Life's"  regular  contributors 
will  concentrate  on  the  preparation  of 
these  comedies,  including  Charles  Dana 
Gibson,  president  of  Life  Publishing  Co. 
and  creator  of  the  celebrated  "Gibson 
Girl";  James  Montgomery  Flagg,  Milt 
dross,  Corey  Ford,  Marc  Connelly,  Ellison 
Eoover,  John  Held,  T.  S.  Sullivant,  Baird 
Leonard,  Tip  Bliss,  Newman  Levy,  Gluyas 
Williams,  Al  Frueh,  Herb  Roth  and  many 
others. 

The  actual  production  of  the  pictures 
will  be  directed  by  Mason  M.  Wadsworth, 
who  has  worked  for  several  years  on  Short 
Features,  and  whose  practical  experience 
will  be  of  great  value  in  adapting  "Life's" 
humor   to   the  screen.    Wadsworth   has   as- 


sembled a  large  staff  of  animators  and 
camera-men   to  carry  out  the  work. 

' '  Life ' '  proposes  to  institute  a  scenario 
contest  among  its  readers  throughout  the 
country  which  will  stimulate  interest  in 
the  Cartoon  Comedies,  and  serve  as  an  ef- 
fective tie-up  for  exploitation  purposes. 
The  current  issue  of  '-Life"  carries  the 
first  big  advertising  layout  announcing 
these  comedies  to  its  readers. 

The  Cartoon  Comedies  are  the  first  and 
only  motion  pictures  of  any  kind  that  have 
been  produced  by  the  publishers  of  "Life" 

Production  On  Artclass 
Series  Gets  Under  Way 

The  Winnie  Winkle  comedy.  "Happy 
Days,"  the  first  of  a  series  of  two-reelers 
presenting  the  famous  cartoon  characters, 
lias  been  completed  by  Weiss  Bros.,  pro- 
ducer-, for  Artclass.  Production  has  also 
been  started  on  "Hairbreadth  Harry,"  an- 
other comic  series  to  be  followed  by  "The 
Izzie  and  Lizzie"  series. 

The  "Guess  Who"  series  have  been  tied 
up  with  the  Philadelphia  Inquirer  in  con- 
nection with  their  booking  by  the  Stanley 
Circuit  due  to  the  efforts  of  Tony  Luccl 
Weiss  has  engaged  Bert  Ennis  to  introduce 
the  series  to  the  fan-  in  Washington  ami 
Baltimore. 


Theatre  Accident  Leaves 
No  Bad  Effects 

Following  the  collapse  of  the  ceiling  of 
the  Starland  Theatre,  Winnipeg,  Manitoba, 
one  of  the  three  local  houses  controlled  by 
Universal,  during  a  recent  performance 
when  30  persons  were  injured,  an  investi- 
gation was  ordered  by  the  civic  authorities, 
but  no  blame  was  attached  to  the  owners, 
or  management  and  the  house  reopened 
for  the  week  of  April  5.  The  manager  of 
the  Starland  is  Fred  Crosbie,  formerly  an 
exchange  official  of  wide  renown  in  Can- 
ada. 


1904 


Motion     Picture     News 


M.  C.  Levee  Business  Manager  for  First 
National  on  West  Coast 

RICHARD  A.  ROWLAND,  general  manager  of  First  National, 
this  week  signed  M.  C.  Levee  to  a  contract  calling  for  Levee's 
services  as  executive  business  manager  of  First  National  pictures 
in  Hollywood,  according  to  an  announcement  issued  by  John  McCor- 
mick,  general  manager  of  production  for  First  National  on  the  West 
Coast. 

Levee  will  take  up  his  new  duties  immediately,  which  will  give 
him  complete  general  charge  of  the  entire  First  National  plant,  insofar 
as  business  is  concerned,  and  McCormick  will  confine  himself  to  pro- 
duction activities. 

Levee,  who  has  been  producing  pictures  for  First  National  release 
for  a  number  of  years,  will  abandon  all  personal  production  activities 
with  his  latest  picture,  "Sweet  Daddies,"  scheduled  for  release  May  9. 
Henceforth  he  will  devote  all  of  his  energies  to  conducting  First  National 
affairs  on  the  West  Coast,  where  new  studios  are  now  in  process  of  erec- 
tion at  Burbank  and  will  be  ready  for  occupancy  in  July. 


Columbia's  National  Campaign 

Plan  to  Advertise  in  Saturday  Evening 
Post  and  Other  National  Publications 


REGHT  on  the  heels  of  the  announce- 
ments concerning  the  buying  of  its 
own  studio,  ;m<l  the  purchase  of 
rights  to  n  number  of  stories  by  famous 
authors,  and  well-known  stage  plays,  comes 
the  word  that  Columbia  pictures  have  con- 
tracted for  advertising  in  the  forthcoming 
issues  of  the  Saturday  Evening  Post,  which 
will  commence  in  ;i  June  issue.  This  will 
be  followed  by  advertising  in  other  medi- 
ums thai  will  reach  millions  of  people,  it 
is  said. 

Joe  Brandt,  Presidenl  of  Columbia  Pic- 
tures, said:  "My  associates,  Messrs.  Harry 
.•mil  Jaci  Cohn,  have  come  to  the  conclusion 
thai  in  furthering  the  development  of  our 
nationalization  plan  for  our  product,  we 
will    leave    no    stone    unturned    this    ve;ir    to 


make  Columbia  1'ictures  a  real  factor  in 
the  industry  and  a  household  word  every- 
where. 

"Our  Advertising  and  Publicity  Depart- 
ment is  working  out  a  contemplated  plan 
of  merchandising  our  pictures  so  that  our 
direct  contact  with  the  public  will  mean 
more  money  in  dollars  anil  cents  actually 
broughl  to  the  doors  of  exhibitors '  theatres. 

"We  know  that  the  public  is  interested 
in  hut  one  thing  -entertainment.  We  in- 
tend to  bring  to  their  attention,  in  every 
possible  manner,  the  fact  that  we  have  the 
kind  of  stories  they  want  to  see,  that  we 
have  cast  our  pictures  with  popular  stars 
and  players,  and  that  we  have  the  money, 
brains  and  experience  necessary  to  produce 
entertainment    which    will    please    them.'' 


Changes  in  P.D.C.  Sales  Force 

W.  J.   Morgan  Makes  New  Territorial 
Lines    and     Appointments   in  Branehes 


AT  i  he  meeting  of  districl  managers  of 
Producers  Distributing  Corporation, 
held  in  New  York  on  Monday  and 
Tuesday  of  lasl  week,  \V.  .1.  Morgan,  sales 
manager,  who  persided  over  the  sessions, 
announced  -c\  end  change  in  i  he  personnel 
.,i  the  field  force  in  addition  to  outlining 
t  he  companj  '-  producl  em  plan-  \'n\-  i  he 
L926  27  season. 

I  mi  rid  managers  Ralph  t  lark  and  Ralph 
Morn.w,    have    been    made    assistant      ale 
managers    under    Morgan,    and     hereafter 
will  make  their  headquarters  in  the  home 
office  of   Producers    Distributing   (  orpora 
t  ion. 

George  Dillon,  for  many  year-  manager 
..i  the  company's  New  York  Branch,  has 
been  appointed  I  >isl  rict  Managei .  i  ■■•  ering 
the   New    Fork,   New   Jersey,    Philadelphia 


and  Pittsburgh  territory,  filling  the  place 
made  vacant   by  Ralph  Clark's  promotion. 

frank   Stuart,  who  has  heen  branch  man 

ager  at  Detroit  during  the  pas!  two  years, 
will  take  Ralph  Morrow's  place  as  Districl 
Manager  in  charge  of  the  Dallas,  New   Or 

lean-  and   <  Iklahoma   (  'it  y  territory. 

L.  J.  Hacking,  districl  manager  in  New 
England,  has  had  bis  territory  expanded  to 
include  the  upper  pari  of  New  York  state 
covered  by  the  Albany  and  Buffalo 
branches. 

David  Gross,  formerly  associated  with 
\V.  J.  Morgan  in  Pirsl  National  activities, 
ami  recently  New  York  branch  manager  for 
Pox,  has  been  appointed  New  York  branch 
manager  to  till  the  vacancy  caused  bj 
George  I  tillon  's  promol  ion, 


M.   C.   Levee,  who  becomes  executive  business  manager 
for    First    National    in    Hollywood. 

Camera  Work  Started  On 
"The  Wolf  Hunters" 

Camera  work  has  been  begun  on  "The 
Wolf  Hunters,"  the  first  of  a  series  of  three 
•  lames  Oliver  Curwood  stories  to  he  directed 
by  Ben  Wilson  tor  Rayarl  release.  Included 
in  the  cast  are  Robert  McKim,  David  Tor- 
rence,  Carrol  Nye,  Virginia  Browne  Faire, 
Al  Ferguson,  Mildred  Harris.  Bill  Patton, 
Dick  llatton,  Joseph  de  la  Cruze  and  Eagle 
Willi;.  Den  Wilson  is  being  directed  by 
Stuart    Davton. 


Stern    Bros.    Sign   Adrienne 
Dore  for  Comedy  Work 

Adrienne  Dore,  winner  of   second   place 

in  the  Atlantic  City  beauty  contest  hist 
summer,  has  been  signed  by  Stern  Brothers. 
producers  of  comedies  for  Universal  re- 
lease. Her  first  work  will  be  in  support 
of  Sid  Savior  in  the  "Lei  George  Do  It" 
-cries    of    comedies,    based    on    the    popular 

new -paper  cartoons  by  George   McManus. 
Miss  Dore  has  played  iii  many  Universal 
features  in  the  past. 


Second  Cody  Vehicle  Will 
Enter  Production  Soon 

Bill   Cody'-  second   starring  vehicle   for 

Wotern  Star  productions  for  release 
through  Associated  Exhibitors  is  "Flash- 
ing Steeds,"  an  original  story  by  Adela 
Buffington,  who  wrote  the  first  Cody  effort 
tor  .\!  K...  "The  Galloping  Cowboy."  Wil- 
liam .1.  Craft  has  again  been  chosen  to 
direct  Cody  and  is  now  assembling  the 
supporting  cast. 


Stern    Bros.    Get    Rights    to 
Screen  "Mike  and  Ike" 

The  arrangements  for  the  adaptation  of 

tin'  "Mike  and  Ike"  series  has  been  defi- 
nitely completed  between  Julius  anil  Abe 
Stern  and  Kuhe  Goldberg.  This  makes  the 
fourth  tie-up  of  comic  strips  for  Stern 
Brothers,  the  oilier  three  being  ' '  Duster 
Brown,"  "The  Newlyweds"  and  "Let 
George   Do   It." 


HAL   ROACH 


presents 


CHASE 


in 


DOG  SHY" 


Do  you  want  to  see,  to  show  a  perfect 
two  reel  comedy. 

"Dog  Shy"  is. 

Chase  at  his  best,  and  there  is  no 
better.  With  him  Stuart  Holmes 
Mildred  June  and  a  truly  stellar  cast. 
See  Charley  give  the  duke  a  bath;  see 
him  forced  into  situation  after  situa- 
tion each  of  which  is  a  riot  of 
laughter,  a  triumph  of  pure  comedy. 

When  you  can  get  entertainment 
like  this,  step  on  it.  Bill  it  like  a  fea- 
ture.  It  is. 


P.  Richard  Jones,  Supervising  Director 


Pafhecomedy 

TRADE        f  ifTmmMAM^' 


Both  Feature  and  Serial 


Dorothy  Phillips  m 
^eBARC 


%iexcGptionallij  Fastr 

movinzWestern  Feature 
°  v5  reels. 


The  Bar-C  Mystery" — Pathe 

Feature  Version  of  Serial  Is  Exceptionally 
Fast-Moving  Western  with  Plenty  of  Punch 


SOMI     rim.     ago    Path,     offend    l- 
:      I      '  :      ion     Ol 
I  the  same  rhin 


Reviewed  by  C.  S.  Sewell 


ng  done       

•  n    ihc    case    ol    "The    B.ir    C    Mystery"     a 

'■huh  as  n,  title  implies,  lias  a  west-      .ianr  conely 


Dorothy    it -       result    is    a    I" 

iiin.  ,  -iiji.  ii..i.nici       snap  anil  act 


inspirators  are  finally  arrested  and  Nevada 

ins   Jane. 

As  is  to  be  expected,  when  the  action  of 

serial  is  encompassed  in  a  five-reeler,  the 

■ing    picture,    filled    with 


lie      Tins   production,   based   on   the  N«vad 

'    '>       '""     Ol    thi     Wa  was        )]"■}■' E<»«1  Cyton      JJ~j There  are    several    thrills   a,,7'^vV^ 

,,,,  bv  Robrri   I      I  Itoi.i.l...                                       Phll„  jlcCulloi.Kh  ip^L      i  ncre  are  several  tnnlls  and   excel- 

'— t       ..oh.u,  p..  lent   stunts   of   the   type   which   are   usually 

i  hidden  gold  mine       w„„,ia         violet  schrom  carried  over  in  a  serial. 

■  i.t.  owner  of  the  Bar       Grl«p                           KredDeSUv.  Dorothy  Phillips,  formerly  well-known  to 

ef   f-  dead    wilH  the  secret       " ■ Yx  *"»«*  i^1"*  0'""""  -reen    fans,    appears    in    the"  leading"  femin- 

Scenario    by    \t  u Sherwood  me  role  and  gives  a  good  performance.  Wal- 

.    meets   Robbins,   who  poses  Directed  by  Robert  F.  Hill  lace  MacDonald  is  satisfactory  as  the  hero 

■      !    the  miner    but   is   in   reality                                 The   cast   also   includes    Ethel   Clayton   and 

.         the    mine    (or    himself    and  Plnlo  McCullough  in  the  heavy  roles 

l  cabaret  owner     A  beard      When  Robbins  gets  hold  of  the  sec-  Initsfealu 

I    Nevada  (  onto   to  Jane's  res-  ret  of  the  mine,  Jane  and  Nevada  beat  them  offer! 

he   is  really   the  sup-  to    the    mine    and    thwart    their   attempts    to 

-haved  off  his  kill  them  by  blowing  up   Ihe  entrance      The 


C   Mystery' 


And  Motion  Pictures  Today  says: 
"A  fine  spirited  Western  melodrama, 
with  a  well  worked  out  plot,  smooth 
continuity  and  excellent  cast  .  .  Pace 
fast,  atmosphere  colorful,  suspense  to 
the  end.    A  likely  box-office  attraction." 


MOVING  PICTVAC 

woato 


Mystery 

withWallacettacDonaldphiloMeCnUouilh  fe 
and  Ethel  Clayton 


A  Sensational  Western  Serial  With  An 
Exceptional  Cast — 10  Episodes 

There's  action  enough  for  two  serials, 
and  enough  box-office  names  for  three* 

Produced  by  C.  W.  Patton 
Story  by  Raymond  Spears 

Pafhe'serial 

® 


HAL  ROACH 


presents 


a 


OUR  GANG 


n 


in 


a 


MONKEY    BUSINESS" 


The  reviewers  are  laughing  yet. 
Their  opinion  is  unanimous  that 
"Monkey  Business"  is  one  of  the  very 
best  "Gangs"  that  has  been  produced. 

Pathe  thinks  so,  too. 

Farina  adopts  a  very  remarkable  monkey, 

and  the  panic  is  on. 

If  your  audiences  can  see  this  one  without 
actually  yelling,  what  can  make  them? 

Directed  by  Robert  McGovvan 
F.  Richard  Jones,  Supervising  Director 

Pafh6comedy 

MARK 


riiiiciit    is   well    susia 


WmBiff 


"Monkey  Busincs 

Pathe 

Monkey  Shines 

Type  of  production. ..  .2  reel  comedy 

Farina  springs  a  new  one  by  bring- 
ing a  monkey  into  the  gang.  They 
decide  to  capitalize  the  monkey's 
tricks  by  running  a  show.  While  they 
arc  busy  with  the  preparations  the 
monk  goes  off  on  a  scouting  expedi- 
tion through  a  neighboring  house.  His 
tricks  arc  prohabK  about  the  clever 
csl  ever  performed  by  a  simian  be- 
fore the  camera.  At  last  he  lands  in 
the  cellar  and  fills  himself  up  with 
home  brew.  His  pantomime  of  a 
drunk  is  a  scream.  Then  he  goes  on 
a  rampage  through  the  town  with  the 
whole  police  force  after  him.  "Our 
Gang"  has  little  to  do  in  this  offering. 
The  monkey  is  the  whole  show.  But. 
he  is  funny  enough  to  keep  any  nudi- 
miii-  krviil  up  In  the  merriment  which 
is  contimii  'lis  ~"~^~"" 


April     24 ,     19  2  6 

Original  Stories  Gaining 
Ground  This  Year 

{Continued  from  page   1896) 

jects.  "Old  Ironsides"  and  "The  Rough 
Riders,"  two  of  their  main  seasonal  attrac- 
tions, have  been  written  directly  for  the 
screen.  Raymond  Griffith's  "Get  Off  the 
Earth,"  which  is  to  be  one  of  the  more 
elaborate  features  on  the  Famous  Players 
program,  is  also  an  original.  "Beau  Geste" 
is  one  of  the  few  exceptions  among  their 
bigger  films,  being  taken  from  a  widely- 
read  novel. 

The  Fox  Company  has  perhaps  the 
largest  list  of  play  successes,  but  they  rep- 
resent an  unusually  effective  list  from  a  box- 
office  standpoint,  including  as  they  do  some 
of  the  foremost  stage  successes  like  the 
David  Warfield  plays,  and  those  produced 
by  John  Golden,  not  to  speak  of  the  cele- 
brated "What  Price  Glory." 


"The  Brown  Derby"  Near 
Completion 

Johnny  Hines  and  the  C.  C.  Burr  organ- 
ization are  busily  engaged  in  putting  the 
finishing  touches  to  the  interior  scenes  of 
"The  Brown  Derby"  for  First  National 
release,  at  the  Tec  Art  studios  in  New  York. 

Opposite  the  star  is  Diana  Kane,  in  the 
leading  feminine  role,  with  Ruth  Dwyer 
playing  the  ingenue.  Other  roles  are  in  the 
hands  of  Flora  Finch,  Bradley  Barker,  Ed- 
mund Breese,  Herbert  Standing,  Bob  Slater, 
Harold  Forshay,  J.  Barney  Sherry,  and  a 
particularly  difficult  role  was  entrusted  to 
Oliver,  an  ostrich. 


Ernest  Mass  Takes  Up  His 
Duties  At  Hollywood 

Ernest  Mass,  recently  appointed  produc- 
tion superviser  at  the  Fox  West  Coast 
studios,  has  arrived  in  Hollywood  from 
New  York  to  take  up  his  duties  under  Sol. 
M.  Wurtzel. 

Mass,  at  one  time  an  independent  pro- 
ducer, began  his  motion  picture  career  in 
the  scenario  department  of  Universal  and 
was  also  in  the  production  department  at 
the  Long  Island  studios  of  Famous  Players. 
During  the  past  year  he  has  been  the  gen- 
eral assistant  to  Robert  Kane. 


OVERBUILDING     TO    BE     TOPIC 
Convention  Plans  Discussed  by  Seider 


W 


'AYS   to  combat  the  theatre  encroachment 
menace  to    independent   exhibitors   will   be 
one  of  the  chief  topics  at  the  national  con- 
vention of  the  M.  P.  T.  O.  A.  at  Los  Angeles  in  June, 
Joseph  m.  seider         according  to  a  statement  by  National  Business  Man- 
ager Joseph  M.  Seider. 

"At  Los  Angeles  our  angle  on  theatre  building 
will  have  to  do  with  the  man  who  goes  into  a  town  and  announces  the 
planning  of  a  theatre  with  the  deliberate  intention  of  having  such 
announcement  react  as  blackmail  upon  a  pioneer  theatre  owner  "  said 
Mr.  Seider. 

National  headquarters  reports  unprecedented  interest  in  the  Los 
Angeles  convention.  The  Mid-West  special  train  from  Chicago  will 
have  to  be  enlarged,  it  is  expected,  to  take  care  of  reservations,  and  it 
is  likely  a  third  special  to  take  care  of  other  Central  Western  dele- 
gates will  be  made  up.  The  M.  P.  T.  O.  A.  special  train  from  New  York 
has  been  enlarged  already. 

E.  Thornton  Kelly,  of  the  M.  P.  T.  O.  A.  Contact  Bureau,  left  New 
York  April  15  for  Chicago,  Indianapolis,  Milwaukee  and  other  Mid- 
West  cities.     He  will  make  a  complete  report  on  the  status  of  the  Mid- 

E.  Thornton  Kelly,  of  the  M.  P.  T.  O.  A.  Contract  Bureau,  left  New 


Daylight  Saving  in  New  York 

Northern  Part  of  State  Not  to  Adopt  New 
Schedule;     Albany    and    Troy    to    Use  It 


MUCH  to  the  delight  of  theatre  own- 
ers in  northern  New  York,  every 
city  and  village  in  that  section  of 
the  state  has  decided  not  to  adopt  daylight 
saving  for  the  coming  summer.  This  de- 
cision means  that  there  will  be  tens  of 
thousands  of  dollars  added  to  the  receipts 
of  these  theatres,  which  would  otherwise 
be  lost  because  of  daylight  saving.  The 
last  of  the  northern  New  York  villages  to 
reach  a  decision  on  the  question  of  day- 
light saving  for  this  summer,  was  Saranac 
Lake,  which  voted  last  week  960  to  625,  as 
against  the  adoption  of  the  ordinance. 

All  told  there  are  at  least  200  motion 
picture  theatres  in  northern  New  York,  in- 
cluding those  in  such  cities  as  Plattsburg, 


Ogdensburg  and  Watertown,  with  la 
seating  capacities.  In  so  far  as  the  cities 
of  central  New  York  are  concerned,  there 
is  still  a  question  as  to  whether  daylight 
saving  will  be  adopted  for  this  summer. 
Albany  and  Troy,  however  have  already 
settled  the  question,  with  the  result  that 
these  two  cities  will  begin  to  operate  under 
daylight  saving  the  latter  part  of  this 
month. 

In  northern  New  York,  several  of  the 
theatre  owners  were  prominently  identified 
in  the  fight  to  do  away  with  daylight  sav- 
ing. It  is  the  first  time  since  L918,  that  all 
northern  New  York  has  become  a  unit  and 
will  function  without    daylight   savins'. 


LOEWS,    INC.,    FLOAT    NEW    BOND    ISSUE    FOR 
$15,000,000;  HIGH  RECORD  EARNINGS 

LOEWS,  INC.,  will  offer  this  week  a  $15,000,000  6  per  cent,  loan 
through  Dillon,  Read  &  Co.  and  the  National  City  Bank,  under- 
writers for  the  issue,  with  stock  warrants  attached. 

Present  capitalization  of  Loew's,  Inc.,  consists  of  1,060,780  shares 
of  common  stock  with  a  total  indicated  market  value,  based  on  current 
quotations  on  the  New  York  Stock  Exchange,  of  approximately  $38,- 
000,000.     The  corporation's  theatre  chain  now  totals  119  houses. 

Earnings  of  Loew's,  Inc.,  including  Metro-Goldwyn  Pictures  and 
other  fully  owned  subsidiaries,  for  the  first  half  of  the  fiscal  year  of 
1925-26  will  show  a  new  high  record  in  the  company's  history,  accord- 
ing to  David  Bernstein,  treasurer.  His  preliminary  figures  show  that 
approximately  $3,650,000  will  be  left  as  net  profit  after  taxes  for  the 
twenty-eight  weeks  ended  March  14,  1926,  as  compared  with  net  profits 
of  $2,945,143  for  the  corresponding  period  ended  March  15,  1925. 

Total  paid  attendance  at  Loew  theatres  for  the  six  months  ended 
March  14,  1926,  totaled  46,959,624,  as  compared  with  43,951,657  for 
the  six  months  ended  March  15,  1925,  and  a  total  paid  attendance  of 
75,570,840  during  the  fiscal  year  ended  August  31,  1925. 


Change  Made  in  ' 'Waning 
Sex"  Cast 

A  revised  cast,  consisting  of  Conrad 
NTagel,  Sally  O'Neil,  Mary  McAllister. 
George  K.  Arthur  and  William  Bakewell 
will  support  Norma  Shearer  in  "The  Wan- 
ing Sex."  Roberl  Z.  Leonard  will  direct 
the  story,  which  is  the  work  of  Frederic 
and  Fanny  Hatton,  adapted  to  the  screen 
by  F.  Hugh  Herbert  and  Frederica  Saj 


<< 


Great  Deception"  Goes  Into 
Production 


Great     Deception,"     Sir     Philip 
spy"  story   published  some  years 


"The 
Gibbs ' 

ago  under  the  title  of  •"The  Yellow  Dove." 
went  into  production  Monday  of  this  week 
at  the  Cosmopolitan  studios.  New  York. 
Charlotte  Walker,  Sam  Hardy.  Aileen 
Pringle  and  Ben  Lyon  are  the  principals 
in  this  picture  under  the  direction  of  How- 


1910 


M o t i o  n     Picture     N e w s 


CLASSIFIED  AD  SECTION 

RATES:  10  cents  a  word  for  each  insertion,  in  advance 
except  Employment  Wanted,  on  which  rate  is  5  cents. 


Wanted 

WANTED.  — Good  me- 
ehanies  to  assemble  Baird 
Projectors.      Address   Baird 

.M  hi  in  n    Picture    Machine 

<  lompany,  Sherman  Ave.  and 

Iviinyon  St..  Newark,  N.  J. 

WANTED.— Used  posters, 
photos,  slides,  banners  and 
accessories  of  all  kinds.  Must 
be  in  good  condition.  Will 
allow  liberal  credit.  Theatre 
Poster  Supply  Company  and 
Sign  Exchange,  327  E.  Sixth 
Street,  Cincinnati,  Ohio. 

W  ANTED.— To  rent  or 
buy  motion  picture  theatre. 
Give  full  particulars  in  first 
letter.  Mrs.  J.  Beucher,  2880 
Elston  Ave,  Chicago,  111. 

FAMILY  of  four  would 
take  full  charge  of  your  the- 
atre —  manager,  operator, 
musician  and  ticket  seller. 
Fifteen  years'  experience. 
Will  lease  or  buy  small  thea- 
tre. Box  665,  Motion  Pic- 
ture   News,    New  York  City. 

CAMEEAMAN.  Open 

soon  for  local  news  reel,  spe- 
cial stunts,  screen  prologues, 
exploitation;  amateur  photo- 
plays, contests,  etc.;  want 
permanent  place;  salary  ba- 
sis; reliable  theatre  only; 
own  camera.  Address  Rowe, 
Us.",;,  Vinewood,  Detroit, 
Mich. 

MOTION"  PICTURE 
PHOTOGRAPHER  at  lib- 
erty, desires  position  any- 
where. Have  inv  own  cam- 
era.. Write  j/H.  D.,  159 
Orchard  Street,  Elizabeth, 
X.  J. 

PIANIST  desires  engage- 
ment to  play  alone  evenings 
only,  in  picture  theatre  with- 
in commuting  distance  from 
New  Fork  City.  Box  680, 
Motion  Picture  News.  New 
York     City. 

WANTED.  Portable  ste 
reopticon,    with    or    without 

slides.        Spilt      CaSh.       Mllst      he 

cheap.    Lyric  Theal  re,  <  (dell, 

Illinois. 

WANTED.        To         lease        a 

g I  theatre  or  take  job  as 

manager  Have  had  twelve 
3  ears '   experience.     Married 

<  'an  V ive  hest  of  reference 
Addre  s      E       P.      Marquet, 

Opera         House,         Kiehw I. 

Ohio. 


WANT  to  lease  movie  the- 
atre 600  seats  or  over;  any- 
where in  State  of  Wisconsin; 
would  consider  house  some- 
what run  down,  or  will  buy 
interest  in  bona  fide  propo- 
sition where  owner  wishes  to 
retire ;  all  replies  absolutely 
confidential.  Address,  Box 
660,  Motion  Picture  News, 
Chicago,  HI. 

OPERATOR-  and-  electri- 
cian with  !>  years  experience 
in  large  houses;  married; 
wants  work  at  once.  W.  F. 
Ingalls,  313  So.  "B"  St., 
Oskaloosa,  Iowa. 

For  Sale 

SEVERAL  used  pipe  and 
pit  organs  of  standard  makes, 
completely  overhauled,  trad- 
ed on  new  Page  organs ; 
priced  to  sell.  The  Page 
Organ  Co.,  Lima,  Ohio. 

FULLY  EQUIPPED  the- 
atre in  Florida  for  lease,  now 
operating.  Address  Box  L, 
c/o  Motion  Picture  News, 
New  York  City. 

THEATRE  for  long  lease 
or  sale.  Fully  equipped  pic- 
tures or  road  shows.  Seating 
capacity  900.  Charels  Bell- 
inger, Findlay,  Ohio. 

PRICED  RIGHT  for  quick 
sale.  Theatre  fully  equipped, 
pictures  and  road  shows. 
Four  apartments,  si  ore-room. 
Eastern  Pennsylvania  town. 
Box  675,  Motion  Picture 
News,   New  York  City. 

TWO  -  SIMPLEX  MA- 
CHINES, complete  with  mo- 
tors; fine  condition,  $300 
each  ;  National  ticket-selling 
machine,  .+.">() ;  B  r  a  n  d  t 
Changer  (cost  $100),  $25. 
Pox  82,  Canton,  Ohio. 

FOR  SALE.  —  Beadle's 
dime  novels ;  invaluable  plot 
material.  .lames  Madison, 
.Ml  Market  St.,  San  Fran- 
eisco. 

DEAPPKS.  Verascope 

stands  and  mechanisms  ;  Edi- 

son  supermechanisms  at  bar- 
gain prices  ;  ( iundlach  Kadi 
ant  lenses,  new  .  -V  | ,  .">' ._.  and 
7-inch  EOCUS  ;  value.  .+  !•">  :  sell 
.+  P")  each  :  [ike  new  K  Lieg] 
plugs  and  pin  connectors,  5, 
15  and  30  ampere,  50  cents 
"■"•ii  Brinkman,  <>07  W. 
New    York.      Mail 


ST.  PATRICK'S  WEEK  STARTING 
SUNDAY,  MARCH  14th 


THE  SUCCESSOR  TO  THE 
NEVER-TO-BE-f  ORGOTTEN  "MICKEY' 


YouT  fofl  for 

MIKE 

MARSHALL  NOLANS 

?  ,  5  uproarious  success 

j/  bostd  on  his  own  siora 

\ftaturlng 

SALLY  O'NEILL 

the  new  wonder  airi 

wfih,FORD  STERUNO 
CHARLES  MURRAY— WILLIAM  HAINES 


V-A-U-D-E-.V-I-L-L-E 

MONDAY  —  TUESDAY  —  WEDNESDAY 


A  NIGHT  JN  CHINA 


Will  H.  Ward  &  Co. 

"At  Ttj.Si.v4i'  Door 


sheshere/ 


Liy 

O'Neill 

Ford  , 
Sterling 
Charles 
Murray 

William 
Haintg 

•A 


Melba 


each 
137th  St 

onl  \ 


The  display*  shown  in  the  group  above  illustrate  the 
manner  in  which  first-run  theatres  played  up  Metro- 
Gotdwyn-Mayer's  "Mike"  in  their  newspaper  advertising. 
Press  book  cuts  figured  importantly  in  the  majority  of  ads 
for  the  picture.  Displays  included  in  the  layout  were 
used  by  the  following  theatres:  Netcman.  Kansas  City; 
B.  F.  Keith's  Majestic.  Indianapolis:  Liberty.  Yew 
Orleans:  Victory,  Denver:  Melba.  Dallas:  Poli's  Palace. 
Hartford.  Conn.:  Mark  Strand.   Worcester. 


April     24,     19  2  6 


1911 


tudio  Briefs 


"No  Shenanigans,"  the  fourth  Peter  B. 
Kyne  story  to  be  filmed  this  season  will 
go  into  production  on  April  12th.  It  will 
bear  the  screen  title  of  "More  Pay — Less 
Work."  Actors  already  chosen  for  im- 
portant roles  are  Edward  Ratcliffe,  Charles 
Rogers,  Albert  Gran  and  Otto  Hofmann. 
Albert  Ray  will  direct  under  the  super- 
vision of  Kenneth  Hawks.  This  is  another 
storv  about  the  Kyne  character,  "Cappy 
Ricks." 


The  cast  has  been  completed  and  work 
is  well  under  way  on  the  production  "Black 
Paradise,"  which  will  be  released  about 
the  middle  of  May.  The  author  of  the 
story,  R.  William  Neil,  is  also  directing. 
Leading  roles  are  pint  raved  by  Madge 
Bellamy,  Edmund  Lowe  and  Leslie  Penton. 
Others  in  the  cast  are  Paul  Panzer,  Edward 
Piel,  Harvey  Clarke,  Marcella  Daly,  Samuel 
Blum,  Doris  Lloyd,  Patrick  Kelly  and  Mary 
Gordon. 


Irving  Cummings  began  production  this 
week  on  "Pigs,"  with  Richard  Walling, 
son  of  the  actor,  William  Walling,  in  the 
featured  male  role,  with  Janet  Gaynor 
playing  opposite  him.  The  cast  includes 
George  Irving,  Gene  Cameron,  Gladys  Mc- 
Connell,  Arthur  Housman,  Tempe  Piggott, 
Doris  Lloyd  and  Herbert  Pryor.  "Pigs" 
is  a  current  stage  success  by  Anne  Morrison 
and  Patterson  McNutt. 


Paramount  has  signed  James  Hall,  prom- 
inent musical  comedy  star  from  ' '  The 
Matinee  Girl,"  to  play  leads  in  forthcom- 
ing pictures. 


•lack    Cohn.    vice-president    Columbia    Pictures   Coro. 

Porter  Meehan  is  now  making  the  screen 
adaptation.  The  production  will  be  made 
under  the  direction  of  J.  Leo  Meehan  and 
the  cast  will  include  Bess  Flowers,  Mary 
Alden,  Little  Gene  Stratton,  David  Tor- 
rence,  Fannie  Midgeley  and  Eugenie  Gil- 
bert. 


Marie  Prevost  is  going  to  have  still  more 
company  in  "Up  in  Mabel's  Room,"  the 
Al  Christie  feature  now  in  the  course  of 
production,  for  Phyllis  Haver  has  been 
added  to  the  cast  in  which  Harrison  Ford, 
Harry  Meyers,  Sylvia  Breamer,  Paul  Nich- 
olson, Carl  Gerard,  Maud  Truax,  William 
Orlaond  and  Arthur  Hoyt  have  already 
been  numbered. 


John    Bowers    has    been    chosen    tor    the 
tile  role  of  "Laddie,"  from  which  Jeanette 


Louise  Dresser  has  been  signed  for  a  fea- 
tured rule  in  support  of  Rod  La  Roque  in 
Garrett  Fort's  adaptation  of  the  Edna 
Ferber  story  of  "Gigolo,"  which  William 
K.  Howard  is  to  direct  from  the  continuity 
of    Marion   Orth. 


Four  new  players  will  supporl    \- 
Neilson   in   the  First  National    production, 
"Miss  Nobody."    They  are  Lulu  Warn 
ton,  Anders  Randolph,  Claire  Du  Bray  and 
Oleta  Otis.    The  hero  role  will  he  portrayed 
by  Walter  Pidgeon. 


In  Hans  Kraly's,  "The  Duchess  of  Buf- 
falo," Tuillo  Carminati  will  play  opposite 
Constance    Talmadge    under    the    direction 

of  Sidney  Franklin.  Carminati  is  an 
Italian  stage  and  screen  actor,  who  re,  . 
ly  appeared  in  "The  Bat"  and  was  for 
many  years  leading  man  Cm-  the  great 
Eleanora  Duse.  Edward  Martindel  has 
also  been  selected  to  play  an  important  pari 
opposite  Miss   Talmadge. 


Robert  Wolff,  formerly  assistant  sales 
manager  of  the  New  York  branch,  has  been 
appointed  sales  manager  of  the  New  Jersey 
territory.  Henry  Zapp,  Indianapolis  branch 
manager,  has  been  transferred  to  the  man- 
agement of  the  Detroit  branch.  Harrj 
Kirchgessner,  formerly  traveling  auditor 
for  the  company,  has  been  made  manager 
of  the  Boston  branch.  W.  A.  Ratz.  former 
Indianapolis  salesman,  has  been  promoted 
to  the  management  of  the  Indianapolis 
branch. 


Additions  to  the  cast  which  supports 
John  Gilbert  in  his  forthcoming  Sabatini 
drama,  "Bardleys  the  Magnificent,"  are 
George  K.  Arthur,  Theodore  Von  Eltz,  Fred 
Maletesta  and  Emile  Chautard. 


Miss  Dupont,  Clara  Bow,  Charles  Stevens. 
Ernest  Torrence  and  Percy    Marmonl    will 
portray    the    feature    roles    in    the    Victor 
Fleming    production    of    '•.Mantrap."    Sin 
clair  Lewis'  latest   novel. 


Lobby  displays  recently  used  by  Manager  Frank  Steffy  at   the  Coliseum    Theatre,  Seattle,    Wash.     At   the   left   is    the   arrangement   designed  jor 
"Winds   of   Chance,"  and  at   the  right  the   display  for   "Just  Suppose,"    both  First   National   pictures. 


1912 


Motion     Picture     News 


Ballyhoo,  Billing  and  Theatre  announcement  stunts  that  icon  prizes  in  the  First  National  Month  exploitation  contest.  At  right  the  ushers  of 
tin-  Liberty,  Seattle,  advertising  "Clothes  Make  the  Pirate"  at  a  football  game  in  which  Red  Grange  played.  (Center,  One  of  the  many  exceptional 
poster   sites  obtained  for  "Quo  Vadis"  at  the  Old  Mill,  Dallas,  by  Manager  S.  Jl  .  Bickert.     Right,  Joel  A.  Levy's  stage  setting  to  announce  the 

shotting  of   "The   Lost    H  orld"  at   the   Capitol   in   Reading,  Pa. 


Display  for  "lite  Tough  Cm"  (F.  B.  O.)  mail" 
from  a  24-sheet,  at  the  Princess  Theatre, 
Birmingham.  Ila.  It  it  as  designed  by  Manager 
E.  W.  Street.  The  poster  teas  pasted  on  compo- 
board  and  the  letters  and  scene  cut  out  and 
i  (arranged. 


Lobby   display    of   cut-outs   for   the    shotting    of    "U  hen     Lore    Grows    Cold"    (F.    B. 

Iris    Theatre,   Cedar   Rapids,   loua. 


O.)    at    the 


TtVO  important  features  of  tin'  campaign  which  Manager  II  alter  Crosbie  staged  for  the  shotting  of  "lite  Iron  Horse'  (Fox)  tit  the  Lyric  Theatre 
in  Birmingham,  are  shown  above,  ti  the  left  is  the  Inblty  display,  a  simple  arrangement  featuring  an  engine  front;  at  the  right  is  the  tcindow 
display   in  a  baggage  store     showing  that  run  such  prosaic  things  as  suit    cases   can    be  given   historic  significance  and   interest   by  the   use   of  a 

little  imagination. 


April     24 ,     19  2  6 


1913 


City  Official  Backs  Comedy  Campaign 


Harmonica  Contest  is 

Publicly  Endorsed  by 

Mayor    of    Bridgeport 

First  honors  for  the  most  extensive  and 
elaborately  prepared  exploitation  cam- 
paign that  has  been  conducted  on  the  Edu- 
cational-Juvenile Comedies  -  Harmonica 
Playing  Contests  goes  to  Manager  M.  Ro- 
senthal of  the  Majestic  Theatre,  Bridge- 
port, Conn.  This  manager  has  arranged  a 
city-wide  event  in  which  one  of  the  lead- 
ing newspapers  is  cooperating.  He  has 
also  ari'anged  for  the  giving  of  over  one 
thousand  dollars'  worth  of  pi-izes  and  has 
had  an  official  proclamation  issued  from 
the  Mayor's  office. 

The  proclamation  reads  : — 

"Whereas  it  is  highly  desirable  that  the 
youth  of  Bridgeport  become  interested  in 
music  and  in  the  playing  of  some  musical 
instrument;  and  whereas  the  harmonica, 
known,  too,  as  the  French  Harp,  or  Mouth 
Organ,  is  an  instrument  dear  to  the  fancy 
of  boyhood ;  and  whereas  a  city-wide  con- 
test will  shortly  be  held  for  the  Harmonica 
Championship  of  Bridgeport. 

"Now,  therefore,  I  most  heartily  pro- 
claim, commend  and  endorse  the  spirit  and 
motives  .behind  the  contest,  meanwhile  ex- 
pressing hope  that  as  many  boys  as  play 
the  instrument  enter  in  competition." 

The  proclamation  followed  the  presenta- 
tion to  Mayor  Behrens  by  Mr.  Rosenthal 
of  a  gold  harmonica  for  his  own  personal 
use. 

The  Landay  Music  Store  of  Bridgeport, 
along  with  the  Majestic  Theatre  manage- 
ment and  the  Hohner  Company  are  the 
donors  of  the  large  number  of  prizes  which 
will  be  given  to  the  winning  contestants. 


Lobby   Displays    Money   Bags 
For  "Miss  Brewster" 

A  pyramid  of  "money  bags"  served  as 
an  effective  lobby  attractor  for  "Miss 
Brewster's  Millions"  at  the  Howard  The- 
atre in  Atlanta.  The  same  idea  was  tied 
up  with  a  ballyhoo  by  having  a  truck,  la- 
den with  the  bags,  parade  the  streets  with 
two  "armed"  guards  in  charge  of  the 
truck. 

Manager  Ernest  Morrison  further  vis- 
ualized the  title  by  distributing  two  thou- 
sand pennies  in  small  envelopes  printed 
with  the  message  "Miss  Brewster  wishes 
the  patrons  of  the  New  York  Waist  House 
to  share  her  millions."  These  were  dis- 
tributed among  the  employes  of  the  latter 
organization. 

"Harpoon    Contest"    Tie-up 
For  "The  Sea  Beast" 

A  "Harpoon  Contest,"  in  which  readers 
of  the  paper  were  asked  to  identify  the  two 
stars  whose  features  were  revealed  in  a 
composite  drawing  which  appeared  in  cou- 
pon form,  proved  a  mutually  beneficial  co- 
operative stunt  for  the  Philadelphia  Daily 
News  Pictorial  and  the  Stanton  Theatre  in 
that  city.  The  contest  was  used  as  exploi- 
tation for  the  showing  of  "The  Sea  Beast" 
at  the  Stanton.  The  drawing  printed  in 
the  paper  had  the  eyes  of  one  popular  star 
and  the  rest  of  the  face  was  that  of  an- 
other screen  idol. 


The  Metro-Goldwyn-Mayer  24-sheet  poster  supplied  ail  the  materia 

above  for  "Dance  Madness"  in  a  St.  Louis  music  store,    cooperatin 

there.     Tlie  tie-up  ivas   made   with   the   son.s  hits  and 


I  for  the  win 
i  with  Lot 
leading   jaz 


don   display  shown 
w's    State     Theatre 
tunes 


One  of  the  remark- 
able window)  displays 
arranged  in  connec- 
tion with  the  showing 
of  "Irene"  at  the  Mil- 
lion Dollar  Theatre, 
Los  Angeles.  The 
Owl  drug  stores  fea- 
tured bathing  caps, 
displayed  on  the  cut- 
out heads  of  the  First 
National    star 


Atmosphere  for    United  Artists'  "The  Bat,"   expressed  in  the  impressionistic  style  at  the  Stillman 
Theatre,  Cleveland.  0.     The   lobby  display  shown    above   was   designed    by    F.    H.    Cleary,   house 

manager   of   the   Stillman 


_ 


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M  olio  n     P  i  ctur  e     N  ews 


"His  People"   if  niversal)    ballyhooed  in  Pittsburgh.     Above  is  the  push 

tnrt   stunt   which   attracted   notice  to   the  showing  of  this  picture   at   the 

Cameo    Theatre    in    that   city 


Cutouts  from  regular  posters  made  a  decorative  marquee  display  for  the 

shotting  of  "We  Moderns"   (First  National)    at  the  New  Broadway  The- 

aire,   Cleveland.   O. 


Replica  of  the  liberty  bell  shown  in  Los  An 
geles  in  connection  with  photos  of  Laura  La 
I'lante.  I  niversal  star,  as  a  cooperative  display 
for  the  picture  and  the  forthcoming  exposi- 
tion   in    Philadelphia 


1 


The  public  libraries  have  worked  in  close  har- 
mony with  theatres  shoiving  "The  Sea  Beast" 
i  1/  arner  Bros.).  Above  is  a  photo  of  the  dis- 
play used  by  the  Cleveland  Public  Library 
tying   up   with    the    Stillman    Theatre   there 


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Ushers    dressed    in    "Green    Archer"    costumes 

helped    the    extensive    campaign    for    the    Pathe 

serial   of   that   title    when    it   opened   at    the    Ma- 

jestic    Theatre.     Memphis.    Tenn. 


I  pair  of  excellent  window  displays  i>>r   Metro-Goldwyn-Mayer's  "I  be  Torrent*1  are  shown  above.      It  the  left  is  an  arrangement  used  by  a  Dayton, 

Ohio,  store   which   featured  a  cutout   of   the  star   and   ••can     stills   in   a  simple,    dignified    layout.        it    the    right    is    a    jewelry    store    display    used    in 

I'm  bio.  (olo..  in   connection    with   the  shotting  of  "The   Torrent"  at  the   Riatto  Theatre   in   that  city 


April     24  ,     19  2  6 


1915 


Many    "First    Year"   Clubs    Organized 


Stunt  Is  Proving  A 

Favorite  In  Several 

Extensive  Campaigns 

The  organization  of  "  First  Sear  < 
open  to  couples  married  a  year  or  less,  is 
proving  an  effective  publicity  medium  for 
exploiting  "The  Firsl  Year"  m  several 
towns  throughout  the  country.  The  idea 
has  been  used  successfully  in  several  locali 
ties.  A  Feature  of  the  slum  is  to  offei 
free  tickets  to  the  first  year  bride  to  wit- 
ess  the  screen  performance.  The  idea  is 
one  that  usually  creates  considerable  news- 
paper comment. 

The  first  club  was  formed  in  Trenton, 
X.  .(.,  by  Frank  Seltzer,  the  press  agenl  of 
the  Fox  Philadelphia  Theatre,  who  gol  the 
idea  from  I  he  press  bonk. 

In  the  neighbor! I   of   Fox's    Audubon 

and  Crotona  Theatres  in  New  York,  the 
merchants  paid  tor  the  ticket-,  ami  gave 
them  as  rewards  to  all  newly-married  wo- 
men who  presented  evidence  that  they  were 
in  their  "First  Year"  of  wedded  blis<  at, 
the  time  of  making  a  purehase. 

The  Long  Island  Daily  Pre--  offered  25 
prizes  of  free  admission  ticket-  for  answers 
to  the  question:  "Is  the  First  Year  of 
Married  Life  the  Hardest"?  This  contest 
ran  for  two  weeks  in  advance  of  the  -bow- 
ing and  has  already  created  much  com- 
ment from  readers. 


A  wheel  of  fortune  proved  a  fortunate  choice  of  lobby  attractor  for   "The    If  heel"    iFox\    at   the 

Province    Theatre,     Winnipeg,    Manitoba.      The  photo   above   shows   the  display  device   designed 

by  H.  W .  Jernberg,  owner-manager  of  the  house  for  the  Fox  picture 


Sourdough     in     Ford     Street 
Stunt  for  "The  Barrier" 

A  ballyhoo  and  some  fine  window  dis- 
plays were  the  basis  of  an  exploitation 
campaign  by  M-G-M  Exploiter  Glickauf 
assisting  Manager  Koch  of  the  Ohio  The- 
atre, Indianapolis,  Ind.,  when  the  Metro- 
Goldwyn-Mayer  picture,  "The  Barrier," 
played  there. 

The  street  ballyhoo  was  a  cheap  but  an 
effective  one.  A  battered  old  Ford  was 
loaded  down  with  all  sorts  of  mining  im- 
plements, and  a  man  made  up  as  a  miner, 
with  an  Indian  at  his  side,  sat  on  the  front 
seat.  Two  banners  on  the  side  of  the  car 
read,  "All  the  way  from  Alaska  to  see 
'The  Barrier'  at  the  Ohio  Theatre." 


Ads 


Her 


Name    Guests    for 
Sister  From  Paris" 

Persons  in  Jacksonville  selected  by  Man- 
ager Guy  0.  Kenimer  of  the  Arcade  The- 
atre to  be  his  guests  at  a  performance  of 
"Her  Sister  From  Paris,"  received  their 
invitation  through  the  daily  new-pa  pel'  ads. 


Big     Top     Atmosphere     Sells 
"The  Devil's  Circus" 

With  his  lobby  decorated  to  represent 
the  interior  of  a  circus  tent.  Manager  Mon- 
tague Salmon  of  the  Rialto  in  Macon,  fur- 
thered the  effect  of  his  announcement-  and 
billing  for  "The  Devil's  Circus"  engage- 
ment at  that  house.  The  circus  atmo 
phere  was  carried  further  when  Salmon 
supplied  his  musicians  with  clown  cos- 
tumes and  had  them  presenl  a  special  jazz 
program  from  the  stage.  The  orchestra 
for  this  occasion  was  billed  as  '•The  De\ 
il's  Circus  Jazz  Orchestra."  Special  light- 
ing effects  added  to  the  appeal  of  the  num- 
ber, which  -cored  a   popular  bit. 


"What    Happened   to    Jones" 
Lost  and  Found  Ads 

"What  Happened  to  Jones,"  was  pre- 
eeded  at  the  Fuller  Theatre,  Kalamazoo, 
Mich.,  by  a  series  of  teaser  ads  in  the  Lost 
and  Found  advertising  sections  of  the  local 
newspapers  running  during  the  week  before 
the  play  date.  These  were  on  the  order  of 
the  following : 

' '  What  Happened  to  Jones  ?  Last  seen  in 
a  ladies'  turkish  bath  and  later  in  a  taxi 
with  a  bride  and  a  bishop.  Six  feet  high, 
good  looking.  Answers  to  name  of  Denny. 
Communicate  with  Palace  Theatre." 


Illuminated  frames  and  signs,  made  of  parchment  and  compo  board,  attractively  displayed  "Too 
Much  Monei,"    (First  National)    when   that  picture  played  the  Strand  Theatre.  Seattle,  U  ash. 


1916 


Motion     Picture     News 


Greeley     Corps     Drums     For    War    Picture 


Comedy  Act  on  Stage 

To  Announce  "Behind 

The    Front"     Showing 

Manager  C.  T.  Pen-in  of  the  Sterling 
Theatre  in  Greeley,  evolved  an  ingenious 
means  of  announcing  the  forthcoming  en- 
ment  of  •' Behind  the  Front."  lie  sub- 
stituted real  action  on  the  stage  for  the 
usual  trailer  announcement. 

A  week  prior  to  opening  date,  a  very  tall 
man  ami  a  mix  short  one,  dressed  in  badly 
fitting  army  uniforms  with  gas  masks  and 
helmets,  walked  across  the  Sterling  stage 
under  spot  carrying  a  large  banner  read- 
ing: "Behind  the  Front,"  A  Comedy  Riot. 
Equal  to  the  Freshman  for  Laughter.  See 
It.  Stopping  now  and  then  to  adjust  their 
puttees  they  gave  the  audience  ample  time 
to  read  the  banner. 

The  two  ' '  actors ' '  also  marched  with  the 
Buule  and  Drum  Corps,  the  National  Guard 
loaned  theatre  for  street  ballyhoo.  This 
band  paraded  the  streets  every  day  before 
the  evening  show. 

As  prologue  to  the  picture,  the  Bugle 
and  Drum  Corps  staged  a  very  neat  little 
act  consisting  of  a  number  by  the  entire 
Corps,  special  bugle  calls,  raising  of  the  col- 
ors, taps,  etc.  As  the  Corps  is  just  starting, 
the  entire  organization  of  15  men  were  se- 
cured ,ii   a  very  nominal  figure. 


Indian     Relics    Advertise 
"Vanishing  American" 

A  collection  of  Indian  relics,  assembled 
from  various  sources,  proved  one  of  the 
best  window  attractors  ever  used  in  Mont- 
gomery, Ala.,  when  it  was  used  recently  as 
a  display  by  a  music  store  cooperating  with 
the  Empire  Theatre  on  a  drive  for  "The 
Vanishing  American."  The  display  not 
only  commanded  a  great  amount  of  atten- 
tion from  passersby*  but  as  well  was  the 
subject  of  a  write-up  in  the  Montgomery 
Journal,  which  cooperated  with  the  theatre 
on  a  contest  of  essays  on  various  Indian 
relics.  The  collection  was  used  a-  a  setting 
for  the  display  of  phonograph  records. 


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Stock  24-sheets  made  an  attractive  marquee  display  for  the  showing  of  "Her  Sister  From   Paris" 
at  the  Garden  Theatre,  Des  Moines,  pictured  above 


Music  Clubs  to  Cooperate 
With  "Melody  Series" 

Through    tie-ups    made    by     Pathe    Ex- 
change,   Inc.,   music    clubs   of    the    United 

State.-  will  cooperate  with  exhibitors  in  the 
exploitation  of  the  Famous  Melody  Series, 
a  group  of  one-reel  productions  woven 
around    the    folk   song's   of   various    nations. 


Lihrary      Coonerates     With 
Theatre  for  "Lord  Jim" 

The  active  cooperation  of  the  public  li- 
brary in  Chattanooga  proved  a  valuable 
aid  to  the  Rialto  in  that  city  when  a  cam- 
paign tor  "Lord  Jim"  was  launched  by 
Manager  \Y.  S.  Perutz.  A  special  show- 
ing for  the  benefit  of  the  officials  of  the 
library  was  all  that  was  necessary  to  tire 
their  enthusiasm  in  promoting  the  interest 
nf  the  public  in  tin-  screen  adaptation  of 
Conrad'-  work.  The  result  was  that  in 
addition  to  distributing  five  hundred  her- 
alds on  the  attraction,  the  Chief  Librarian 
made  personal  addresses  at  three  women's 
(did)-  during  the  week,  praising  the  pic- 
ture highly. 


I. (>in\  Stun-  Theatre,  I  <>•>    Ingeles,  electrical  display   lor  Education's  Lupino  Lane  comedy,  "The 
Fighting  Dude,"  is  further  proof  of  the  increasing   tendency    to   give   short   features   prominent 

billing. 


"Green  Archer"'''  Contest  Closes 

in  New  York 

The  New  York  Evening  World's  '"Green 
Archer"  contest  has  closed  after  a  cam- 
paign of  several  months  of  widespread  pub- 
licity for  the  serial   picture. 

The  tie-up,  made  by  the  Exploitation 
and  Publicity  Department  of  Bathe, 
brought  publicity  for  "The  Green  Arch- 
er" through  one  and  three  sheets  placed 
in    theatre   lobbies   by   The    Evening   World. 

slides,  advertising  on  delivery  wagons  and 

new-stands    and    columns    of    newspaper 

space. 

Due  to  the  great  number  of  awards, 
thousands  who  read  the  serial  or  saw  the 
picture  entered  the  contest. 


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An  enlarged  exploitation  staff  is  developing 

ger  national  tie-ups  for  the  new  season.  There  w 

a  full  line  of  accessories  and  advertising;  helj 

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April     2  4  ,     19  2  6 


1937 


Hammons  Discusses  Short  Subject  Field 


By  E.  W.  Hammons 

President,  Educational  Film   Exchanges,   Inc. 

STUDENTS  of  big  business,  observers 
of  the  progress  of  industry,  have 
been  shouting  from  the  housetops  that 
the  wholesaler  who  is  to  be  ultimately  suc- 
cessful is  going  to  be  the  one  who  considers 
himself  more  as  a  buyer  for  the  retailer 
than  as  a  seller  to  him.  This  is  such  a 
self-evident  truth  that  much  shouting  from 
the  housetops  would  seem  to  be  unneces- 
sary to  impress  it  upon  us.  And  if  there  is 
any  business  in  which  the  truth  of  this 
theory  is  correct,  it  surely  is  the  motion 
picture  industry. 

This  is  only  a  variation  of  the  truth  that 
a  desire  to  serve  is  one  of  the  pre-requisites 
to  success  for  the  distributor  in  any  busi- 
ness, and  the  desire  to  serve  has  always 
been  kept  foremost  in  Educational 's  ac- 
tivities— and  always  will  be.  A  never  wav- 
ering faith  in  the  ultimate  recognition  of 
the  Short  Feature  as  a  real  box-office  at- 
traction and  constant  efforts  to  serve  the 
exhibitor,  not  only  through  procuring  the 
best  possible  pictures,  but  through  doing 
our  utmost  to  help  him  make  money  with 
them,  have  brought  Educational  Film  Ex- 
changes, Inc.,  to  the  beginning  of  its  seventh 
season  in  the  strongest  condition  in  its  his- 
tory and  with  the  most  widespread  indica- 
tions of  exhibitor  good  will. 

The  Educational  program  for  the  coming 
season  is  more  than  ever  the  showman's 
own  program.  Every  series  on  this  schedule 
has  had  to  meet  the  strictest  requirements, 
not  only  as  to  entertainment  merit,  but  as 
to  box-office  possibilities,  based  upon  our 
own  long  experience  and  upon  the  judg- 
ment of  the  exhibitors  themselves. 

The  two-reel  comedy  program,  for  ex- 
ample, will  continue  from  the  same  sources 
that  have  proved  through  many  seasons 
their  ability  to  provide  comedies  that  will 
furnish  laughs  for  the  patrons  and  extra 
profits  for  the  exhibitor.  Al  Christie  and 
Jack  White  are  too  well  known  to  theatre 
men  as  consistent  producers  of  sure-fire 
comedy  to  call  for  any  further  comment. 

And  Educational  is  prepared  this  year 
to  go  further  than  it  has  ever  gone  before 
in  backing  up  its  productions  with  the 
completest  possible  advertising  and  exploi- 
tation support.  Our  new  program  of  nation- 
al advertising  covering  practically  the  en- 
tire "fan"  magazine  field  and  calling  for 
a  large  number  of  full  page  advertising 
displays,  is  sufficient  evidence  of  Educa- 
tional^ intention  to  extend  this  exhibitor 
support  to  the  utmost. 

By  Jack  White 

Supervising  Director,  Educational  Studios 

EVERY  year  finds  the  motion  pic- 
ture producing  industry  more  spe- 
cialized. A  few  years  ago,  dramas 
and  comedies  were  both  made  in  the  same 
studios,  under  the  supervision  of  the  same 
executives,  and  many  times  by  the  same 
directors.  The  result  was  that  neither  the 
comedy  nor  the  drama  received  the  spe- 
cialization it  demanded. 

Today  the  bulk  of  the  quality  comedies 
on  the  market  are  made  in  studios  where 
nothing  else  is  attempted.  The  result  is 
comedies  of  better  quality  than  ever  before 
in  the  history  of  the  industry. 


E.    W.    Hammons.    President   of   Educational    Film 
Exchanges,   Inc. 

The  comedy  producer  of  today  is  a  spe- 
cialist in  comedy.  He  must  study  his 
product,  concentrate  on  it  and  give  it  every- 
thing he  has  in  order  to  keep  up  with  the 
advance  in  public  tastes.  He  sets  his  own 
pace,  for,  by  making  his  product  better,  he 
establishes  a  standard  which  he  not  only 
must  maintain,  but  must  excel.    Standards 


EDUCATIONAL'S   LIST    FOR 

1926-27 
Two-reel  subjects 

Eight    Hamilton   Comedies. 

Six   Lupino   Lane  Comedies. 

Eight    Bohby    Vernon    Comedies. 

Six   Billy    Dooley    Comedies. 

Six   Jimrnie   Adams   Comedies. 

Eighteen    Mermaid    Comedies. 

Ten   Christie   Comedies. 

Six  Juvenile  Comedies. 

Six   Tuxedo   Comedies. 

Six  Romance  Productions  in  color. 

One-reel  subjects 

Twenty-four    Cameo"   Comedies. 

Twenty-six     Felix     the     Cat     Car- 
toons. 

Twelve  Lyman  H.  Howe's  Hodge- 
Podge. 

Twenty-six  Life  Cartoon  Comedies. 

Twelve    Robert    C.    Bruce    Scenic 
Novelties. 

Twelve      Curiosities — The      Movie 
Side  Show. 

One    hundred    and   four    issues   of 
Kinograms,   the   news   reel. 


of  taste  never  lower,  and  the  producer  who 
stands  still,    who  does   not    continually   im 
prove  his  product,   finds   himself  dropping 
behind. 

What  of  the  producer  of  tomorrow — of 
nexl  year— of  the  future?  The  rapid 
strides  in  the  improvement  of  Short  Fea- 
ture amusement  during  the  lasl  lew  years 
have  narrowed  the  field  of  successful  pro 
ducers  down  to  a  few  recognized  leaders, 
and  these  leaders  are  men  who  have  con- 
centrated entirely  on  comedy  product.  The 
producer  of  tomorrow  will  be  not  only  a 
m.iii  or  ,in  organization  that  specializes  in 
Short  Features,  but  one  thai  also  studies 
the  demands  of  the  public  as  expressed  al 
the  box-office  of  the  exhibitor. 

The  charge  of  "commercialism"  has 
never  been  hurled  against  Short  Feature 
producers.  They  have  been,  and  will  eon 
tinue  to  be  producers  of  pictures  for  enter 
tainment  purposes  only,  reaping  their  re- 
ward through  the  natural  desire  of  the  pub- 
lic for  comedy  entertainment.  Comedy  has 
never  been  prostituted  to  the  level  of  the 
rank  commercialism  such  as  the  stage  is 
passing  through  with  its  sex  dramas  at  the 
present  time. 

Tastes  in  comedy  amusement  change  as 
do  those  in  any  other  form  of  amusement. 
The  change  is  gradual,  but  it  is  certain. 
Witness  the  difference  in  pictures  between 
those  of  today  and*  those  of  five  or  ten 
years  ago.  It  is  safe  to  say  that  comedies 
have  changed  more  in  their  structure  than 
any  other  form  of  screen  amusement — and 
are  changing  now.  The  producer  of  to- 
morrow will  be  the  man  who  can  sense  these 
changes,  or  anticipate  them,  and  keep  his 
product  in  line  with,  or  ahead  of,  the  pro- 
cession. 

In  comedy  there  are  no  "old  standbys," 
as  in  drama.  There  is  nothing  more  stale 
than  an  old  comedy  plot,  while  dramatic 
themes  can  be  endlessly  revamped.  The 
comedy  maker  of  the  future  will  lie  the  man 
with  the  ingenuity  to  supply  the  new 
comedy  ideas. 

By  Al  Christie 

Producer  of  Christie   Comedies 

SELLING  the  stars  of  to-morrow  and 
building  up  for  future  business  is 
what  the  exhibitors  are  doing  who 
advertise  the  comedy  stars  who  are  appear- 
ing on  their  programs  in  two-reel  comedies. 
It  has  been  clearly  demonstrated  in  tin' 
past  few  seasons  that  the  fans  know  the 
stars  of  the  two-reel  comedy  business  to- 
day as  well  as.  and  in  some  cases  better 
than  they  know  the  stars  who  head  the 
longer  feature  pictures.  One  reason  for 
this  is  the  fact  that  as  a  rule  the  comedians 
who  are  presented  in  two-reelers  gel  before 
the  audiences  all  over  the  world  more  fre- 
quently than  do  the  stars  in  the  longer  fea- 
tures. Furthermore,  any  exhibitor  will 
realize  that  it  is  the  two-reel  comedy  stars 
who  are  beloved  by  children  and  grownups 
alike,  because  they  stand  for  happiness  and 
laughter.  What  child,  or  youngster,  does 
not  know  Bobby  Vernon?  It  was  an  en- 
lightening experience  to  travel  across  the 
country  last  year  with  Vernon  and  see  how 
he  was  recognized  everywhere,  even  in  his 
street  clothes,  and  without  any  of  the  funny 
comedy  makeups  which  he  often  wear-. 
And   another   indication  along  the  same 


1938 


Motion     Picture     News 


Christie    Organization   Plans    Largest    Program 


lines  i-  the  Eacl  thai  Billy  Donley,  the  new 
comedy  star,  who  has  only  been  seen  in  a 
lew  releases,  is  beginning  to  get  heaps  of 
mail  from  moviegoers  who  have  seen  one 
of  his  Christie  comedies  and  have  written 
for  a  photo.  The  same  thing  goes  for 
comedies  like  Jimmie  Adams  and  Xe.il 
Burn-  .-iiiil  Jack  Duffy,  and  the  Christie 
Girls,  whose  Eaces  are  known  and  recog- 
nized .-ill  over  the  world.  In  this  business 
we  are  selling  star  personalities,  whether 
it  is  in  two-reel  comedies  or  longer  fea- 
tures, and  we  have  ;i  golden  opportunity  in 
presenting  popular  players  in  the  short  end 
of  our   program   as    well   as   in   the   long. 

Laugh  .Month  demonstrated  that  adver 
tising  comedies  sells  tickets  m  theatre  box- 
offices,  and  it  is  certainly  a  fair  bet  to  go  a 
step  further  in  exhibitor  advertising,  and 
-ell  to  the  public  not  only  the  title  and 
brand  id'  a  funny  comedy,  but  also  the 
well-known  and  popular  players  who  are 
appearing  in  it. 

I  have  heard  the  argument  from  exhibi- 
tors that  they  didn't  want  to  advertise  the 
comedies  in  the  two-reel  comedy  because  J 
"the  first  thing  you  know  the  comedians 
will  get  popular  and  start  making  five 
reelers"  to  the  injury  of  the  short  comedy 
business.  But  this  indicates  a  short-sight ed- 
ness  which  is  plainly  seen,  if  you  consider 
the  m. -liter.  Nothing  under  the  sun  will  stop 
the  growing  popularity  of  a  comedian, 
whether  the  theatres  advertise  him  or  not. 
The  public  and  the  work  of  the  player  and 
the  producing  organization  make  the  stars. 
All  the  advertising  in  the  world  will  not 
make  them  if  the  goods  isn't  there.  And 
while  the  personalties  are  delivering  enter- 
tainment, why  not  capitalize  on  it  while 
you  can  and  make  it  sell  tickets  at  the  little 
glass     window? 

Kinograms  Plans 

IX  the  future,  as  in  the  past,  Kinograms, 
the  news  reel   built   like  a  newspaper, 
will   continue'   to  serve   exhibitors    with 
efficiency,  speed  and  quality. 

Kinograms  has  just  experienced  the  most 
successful  season  of  its  career  of  seven 
years.  Its  circulation  is  more  wide-spread 
than  ever  before  and  it-  staff  has  been  more 
than  doubled.  Both  in  representation  and 
circulation  it  can  safely  be  said  that  Kino- 
gram-  can  be  found  in  every  civilized 
country  of  the 
globe. 

Perhaps  the  s 
.  i  exhibitor  appeal 
that  can  possibly 
be  put  forth  by  a 
new-  reel  is  varied 
entertainmenl  value, 
which  Kinogram 
claims  to  !  i .- 1  \  e  abo1*  e 
any  o1  her  new  -  reel. 

I'.;       this      is      mean! 

thai  the  exhibitor 
can  always  expect 
and  scenes 
from  all  parts  of  the 
world     thai      are     of 

unusual      diversified 

llllel  I 

fur        I  In-        c ill'/ 

..ii  of  L926  l!''-!7 
K  inograms  occupie 
..lile  pos 
ition  in  the  hearts 
and  minds  "I  it- 
Eriends.  In  return 
|..r    faithful    service 


ack    White,    director    genera]    of    Educational    studios, 
Los  Angeles,   Cal. 

exhibitors  have  given  it  loyal  support,  as  has 
been  testified  by  letters  of  praise  from  some 
of  the  biggest  exhibitors  in  the  country. 
These  letters  have  been  reproduced  from 
time  to  time  in  the  advertising  pages  of  the 
trade  journals  and  have  included  testimon- 
ials from  exhibitors  such  as  Hugo  Riesen- 
feld,  Balaban  and  Katz,  Skouras  Brothers, 
The  Stanley  Co.,  etc. 

This  praise  came  entirely  unsolicited  and 
was  based  on  the  fact  that  during  the  past 
season  Kinograms  has  consistently  shown 
a  service  par  excellence  to  every  exhibitor. 

Forrest  Izard  will  continue  as  managing 
editor  of  Kinograms  and  II.  E.  Hancock 
as  news  and  associate  editor.  Allyn  Butter- 
field  will  remain  as  film  editor.  This  gives 
Kinograms  a  main  editorial  staff  of  trained 
and  experienced  news  reel  and  newspaper 
men,  all  three  of  whom  bear  enviable 
records  in  the  film  industry.  Harvey  Day 
continues  as  General  Sales  Manager. 

For  the  coming  season  Kinograms  has 
laid  ambitious  plans  for  building  up  its 
service  to  exhibitors  to  even  a  greater  ex- 
ii-iit    than    now    exists.     Eugene    Lamb,  its 


Herbert    E.    Hancock,    news    and   associate   editor,    left    and   right,    Forrest    Izard,    managing   editor  of   Kinograms, 

the     Educational    rews    reel    release. 


representative  in  the  Orient,  i-  hard  at 
work  organizing  and  increasing  his  staff  in 
Japan,  Korea,  China,  India  and  the  Philip- 
pines. Louis  Dansee,  European  manager, 
has  just  finished  a  journey  throughout  the 
continent,  and  has  visited  Italy,  Egypt  and 
Russia,  where  he  was  authorized  to  estab- 
lish representatives  not  only  in  the  most 
important  points  but  also  in  remote  places 
seldom  given  any  public  notice  on  the 
screen. 

At  the  present  time  Kinograms  has  ex- 
peditions in  British  Guiana  and  along  the 
upper  waters  of  the  Amazon.  The  first  of 
the  rare  and  unusual  pictures  that  may  be 
expected  from  these  countries  will  arrive  at 
the  home  office  during  the  middle  of  the 
summer,  and  others  will  continue  to  come 
for  many  months.  Another  valuable  con- 
nection is  about  to  be  made  in  Australia 
and  the  Antipodes,  and  still  another  in 
northern  India. 

Kinograms'  domestic  staff,  including 
field  or  free  lance  men,  now  covers  every 
part  of  the  United  States  and  Canada. 
Alaska  should  also  be  included,  as  Kino- 
grams is  well  represented  there. 

Christie's  Program 

Ah  CHRISTIE'S  organization,  start- 
ing its  seventh  consecutive  year  of 
producing  two-reel  comedies  for 
Educational  Film  Exchanges,  is  preparing 
a  program  which  will  be  the  largest  single 
year's  work  which  the  company  has  yet 
produced.  The  demand  of  the  public  for 
short  laugh  films,  which  has  lived  through 
many  seasons  of  unsettled  dalliance  with 
vaudeville  and  other  side  attractions  in 
picture  theatres,  has  made  this  enlarged 
program  possible. 

The  Christie  product  will  include  ten 
Christie  Comedies,  which  will  feature  such 
players  as  Meal  Burns,  Jack  Duffy,  Vera 
Steadman,  Bill  Irving  and  many  others  to 
be  signed  from  time  to  time  for  single 
appearances  in  this  brand  of  comedies. 
Scheduled  under  the  Christie  brand  will  be 
several  novelties  along  the  lines  of  the 
doggy  comedy,  "Run  Tin  Can,"  and  the 
horse  novelty  comedy,  ''Whoa  Emma." 
which  were  presented  in  the  current  sea- 
-on's  program.  There  will  be  enough  lati- 
tude in  the  Christie  series  so  that  advan- 
tage can  be  taken 
of  any  popular  and 
timely  subject  which 
turns  up  during  the 
year. 

Bobby  Vernon  will 
be  seen  in  eight 
star  series  comedies 
nexl  year.  The 
Vernon  series  will 
have    the    advantage 

of  building  funny 
pictures     around     a 

personality  that    has 

been  successfully 
planted  favorably 
with  the  public 
through       years      of 

gradual  growth. 

Another  star  pers- 
onality that  has 
come  to  the  front  i- 
Jimmie  Adams,  who 
will  be  seen  in  six 
comedies.  He  had 
grown  up  through 
one  reel       comedies, 


April     24  ,     19  2  6 


1939 


Jack  White  to  Supervise  Production  Schedule 


then  Mermaids  and 
Christies,  and  now 
is  in  a  "Jimmie 
Adams"  series.  His 
comedies  will  be  of 
the  fast  action, 
hokum  type,  in 
which  his  skill  in 
acrobatics  and  ec- 
centric makeups  will 
be  given  full  plav. 
Billy  Dooley  will 
appear  in  six  "Billy 
Dooley  Comedies," 
supported  by  beauty 
squads  and  backed 
by  a  gag  staff  of 
"funny  idea"  men. 
The  Christie 
studios  are  now  go- 
ing through  the 
busiest  time  of  year, 
when  all  the  pro- 
ductions on  the  cur- 
rent   schedule    have 


been  shot,  and  when  the  entire  staff  of 
writers,  gag  men  and  so  forth  can  concen- 
trate their  attention  for  fully  two  months 
with  the  sole  object  of  finding  funny  stories 
to  present  next  season  in  the  above  series  of 
comedies.  This  is  in  many  ways  the  most 
important  part  of  the  year's  work,  getting 
the  ideas  on  which  to  base  the  thirty  two- 
reel  comedies  which  will  be  produced  by 
Christie. 

Christie's  staff  of  directors  will  include 
Scott  Sidney,  veteran  who  has  made  many 
feature  comedies  as  well  as  two-reel  pic- 
tures; Harold  Beaudine,  who  has  been  re- 
sponsible for  a  number  of  the  outstanding 
productions  of  the  Christie  Studios  for  the 
last  couple  of  seasons,  and  William  Watson, 
who  joined  the  Christie  company  a  year 
ago  and  immediately  established  himself  as 
a  top-notcher  among  the  younger  directors. 

Elaborate  Program 

STARTING  the  1926-1927  production 
season  with  one  .of  the  most  complete 
comedy  plants  in  the  world,  the  units 
working  at  the  Educational  Studios  will 
start  work  soon  on  the  most  elaborate  pro- 
duction schedule  yet  undertaken  by  the 
companies  working  under  the  general 
directorial  supervision  of  Jack  White. 

Five  series  of  two-reel  comedies  with  a 
total  of  forty-four 
releases  and  one 
series  of  single  reel 
comedies  with 
twenty  -  four  sub- 
jects is  the  program 
for  Educational. 

The  increasing  de- 
mand for  Lloyd  Ham- 
ilton pictures  has 
ma  de  advisable  an  in- 
crease in  the  number 
of  pictures  in  the 
Hamilton  series,  in 
which  there  will  be 
eight  releases  dur- 
ing the  coming  sea- 
son as  against  six 
during  the  current 
year.  Hamilton  has 
fpr  a  number  of 
seasons  been  one  of 
the  popular  come- 
dians on  the  screen 


Producers    of   Educational   comedy    releases:    left,    Charles    Christie,    and    right,    Al    Christie 

he    is    today    at    least    the    equal    of 


and  lie  is 
any  short  feature  star  as  a  box-office 
attraction.  The  increased  facilities  at  the 
Educational  Studios  will  make  possible  the 
production  of  the  larger  number  of  Hamil- 
ton Comedies  without  in  any  way  curtailing 
the  time  or  attention  devoted  to  each  re- 
lease. As  a  matter  of  fact,  with  the  longer 
production  period  planned  by  Hamilton,  the 
time  devoted  to  each  subject  will  be,  if  any- 
thing, greater  than  in  the  past. 

Lupino  Lane,  the  former  Follies  comedian 
and  stage  favorite  of  two  continents,  whose 
series  of  comedies  during  the  current  year 
has  included  a  number  of  the  outstanding 
fun  subjects  of  the  season,  has  been  re- 
engaged  for   another   series   of  six. 

Educational 's  popular  series  of  fast 
action  Mermaid  Comedies  (Jack  White 
Productions)  will  be  continued  with  18  two- 
reel  releases,  featuring,  as  in  the  past,  well- 
known  dare-devil  comedians.  Mermaid 
Comedies  have  been  outstanding  pictures 
from  the  standpoint  of  breath-taking  stunts. 
excellent  acrobatic  work  and  occasional 
well  directed  use  of  wild  animals. 

There  will  be  six  Tuxedo  Comedies  in  the 
new  season,  continuing  the  stories  and 
situations  combined  with  fast  action  which 
have  registered  a  greal  increase  in  popular- 


ity for  this  group 
of  subjects  during 
the    last    year. 

"Big  Boy,"  the 
t  wo-year-old  star  of 
Juvenile  Comedies, 
will  continue  as  the 
featured  youi 
in  the  new  series  of 
six  Juvenile  ' 
dies.  Working  in  the 
cast  with  this  baby 
star  will  be  the 
finest  casts  of  chil- 
dren and  adults, 
such  as  t  Im>  e  which 
have  helped  t  he  cur- 
rent series  of  .Juv- 
eniles make  such 
strides  in  public 
popularity. 

The  rough  and 
tumble  single  reel 
Cameo  Comedies 
will       again       offer 

featuring     George 


Producers  of  Educational  novelty  subjects,   left  to  right:    Pat  Sullivan,  creator  of  the  Felix  the   Cat  cartoons; 
Robert   C.    Bruce,    producer   of   scenic    novelties,    and    Walter    Futter,    producer    of   the   one-reel   series    known 

as    Curiosities — the   Movie   Side   Show. 


t  wenty-four      subjects 

Davis,  Phil  Dunham  and  other  well-known 

players. 

•lack  White  continues  as  director-in- 
chief  at  the  Educational  Studio  with  Nor- 
man Taurog  as  senior  director.  Stephen 
Roberts,  for  the  past  two  years  a  Mermaid 
director,  has  been  signed  for  another  year 
at  the  Educational  Studios.  Negotiations 
are  pending  with  several  other  comedy 
directors.  The  general  management  of  the 
Educational  Studios  continues  in  the  hands 
of  E.  H.  Allen. 

New  Single  Reels 

SEVERAL  new  series  of  single  reel  re- 
leases will  be  offered  by  Educational 
this  year  in  addition  to  the  single  reel 
series  which  have  become  established 
through  several  seasons.  Always  an  out- 
standing part  of  Educational 's  program, 
the  one-reel  subjects  this  year  offer  a  larger 
number  and  a  greater  variety  of  releases 
than  have  been  presented  in  any  previous 
season. 

The  single  reel  rough  and  tumble  (anno 
Comedies  will  continue  with  twenty-four 
releases  featuring  such  comedies  as  Ceorge 
Davis  and  Phil  Dunham. 

Lyman  II.   Howe's   Hodge  Podge  has   be- 
come firmly  established   as   a    popular   nov- 
elty  subject   through 

several  seasons  of 
showing  in  many  of 
the  country's  out- 
standing theatres. 
There  will  be  twelve 
es  in  the  new 
Bodge-Podge  series. 

Felix  the  Cat,  who 
joined  the  Educa- 
t  ninal  family  a  year 
ago,  will  contribute 
t  wenty  -  six  cartoon 
comedies  to  the 
Educational  p  r  o- 
gram. 

Robert  C.  Bruce 
returns  to  Educa- 
tional after  a  brief 
absence  bringing  a 
series        of       twelve 

trie  Novell 
The   Bruce   subjects 
arc    something    new 


1940 


Motion     Picture     News 


National    Magazine    Advertising   Is    Planned 


in  pictures,  each  release  including  a  novelty 
subject  with  a  scenic  background  and  an- 
other section  of  scenic  effects,  while  a  few 
of  the  subjects  will  also  include  short  fea- 
tures of  a  travelogue  character. 

There  will  be  twentj  six  Life  Cartoon 
i  omedies  on  the  Educational  program,  pro- 
duced under  the  supervision  of  the  editors 
of  the  lminwr  magazine,  "Life,"  including 
Robert  E.  Sherwood,  and  with  stories  and 
art  contributed  by  the  many  writers  and 
artist-  that  are  now  contributing  to  this 
magazine. 

Curiosities — The  Movie  Side  Show — is 
another  addition  to  the  Educational  pro- 
gram. There  will  be  twelve  releases  in  this 
series  produced  by  Walter  A.  Putter,  pre- 
senting curious  people  and  events  from  all 
parts  of  the  world. 

Sinograms,  Educational 's  news  reel,  will, 
as  usual,  furnish  104  releases  during  the 
year.  Kinograms  has  achieved  a  good  record 
during  the  last  -ea-on.  Living  registered  an 
increase  of  more  than  43  percent  in  the 
number  of  theatres  showing  this  news  reel. 

ONE  of  the  most  interesting  features 
of  Educational 's  program  for  the 
coming  year — and  one  of  the  most 
helpful  from  the  exhibitor  standpoint — is 
the  comprehensive  plans  for  advertising 
and  exploitation  for  the  benefit  of  the 
thousands  of  showmen  showing  Educational 
I  'ict  ures. 

For  several  seasons  Educational  Pictures 
have  been  one  of  the  only  short  subjects 
companies  which  have  given  consistent 
national  advertising  backing.  This  year 
Educational  is  elaborating  on  its  magazine 
advertising  and  offering  magazine  adver- 
i  nig  support  that  is  unprecedented  in  the 
history  of  short  feature-.  At  least  twenty- 
live  full-page  advertisements  will  be  placed 
by  Educational  in  the  national  motion  pic- 
ture magazines    (the  "fan"  magazines). 


This  advertising  program  covers  the  en- 
tire "fan"  magazine  field,  including  photo- 
play, the  two  Brewster  papers  .Motion  Pic- 
ture .Magazine  and  Motion  Picture  Classic — 
Picture  Play  Magazine,  Screenland  and 
Film  Fun,  with  a  combined  reader  tield  of 
more  than  six  million  motion  picture  Lovers. 
This  advertising  will  begin  with  full  pages 
in  Photoplay,  Motion  Picture  Magazine  and 
Motion  Picture  Classic  in  the  issues  on  the 
stands  early  in  August,  which  will  make 
this  advertising  of  the  utmost  value  to  ex- 
hibitors at  the  beginning  of  the  Greater 
Movie  Season.  The  schedule  will  continue 
with  full  pages  each  month  through  the 
issues  of  May,   1!»1>7. 

An  enlarged  exploitation  staff  will  con- 
continue  at  wrork  on  national  tie-ups  and 
other  business  building  ideas  for  the  use 
of  exhibitors  in  exploiting  their  short  fea- 
tures. Developments  during  the  past  year 
have  proven  to  theatre  owners  everywhere 
that  the  Short  Feature  often  has  quite  as 
many  exploitation  angles  as  the  longer 
one.  For  instance,  it  is  doubtful  if  a  tie-up 
could  have  a  more  far  reaching  and  bene- 
ficial box-office  effect  than  the  one  recently 
conceived  by  Educational  for  use  in  con- 
junction with  the  Juvenile  Comedy  series — 
the  harmonica  playing  contests.  Starting 
with  a  few  isolated  contests,  this  idea  has 
now  spread  so  that  now  more  than  three 
hundred  contests  have  been  staged  or  are 
planned  all  over  the  country,  and  in  prac- 
tically every  instance  the  advance  and 
final  reports  have  been  most  complimentary. 

Many  of  Educational 's  new7  releases  will 
lend  themselves  to  development  along  the 
same  lines  as  have  those  of  the  past  year, 
such  as  "  Wild  P>easts  of  Borneo,"  the  "  Mc- 
Call  Colour  Fashion  News"  and  "The 
Voice  of  the  Nightingale,"  all  of  which 
have  been  the  recipients  of  countless 
columns  of  newspaper  publicity  and  on  each 
of  which  there  have  been  based   numerous 


theatre    exploitation    publicity    campaigns. 

The  use  of  short  Feature  accessories  has 
been  considerably  more  general  during  the 
pasl  year  than  ever  before.  Educational 
has  always  been  the  the  forefront  in  adopt- 
ing aids  of  this  sort,  and  with  each  one  or 
two  reel  release  there  i-  now  being  supplied 
a  generous  quantity  of  "paper"  and  press 
material. 

Educational 's  new-paper  ad  cuts  and 
mats  are  especially  de-erving  of  attention 
a-  it  i>  by  means  of  these,  that  the  exhibitor 
may  most  directly  and  economically  attract 
patronage  to  the  "shorts"  on  bis  program. 

They  are  supplied  in  three  >izes  for  use 
with  one,  two  or  three  column  ad  lay-outs. 
Without  any  extra  effort  on  the  part  of  the 
exhibitor  and  with  but  slight  increase  in  the 
size  space  he  would  ordinarily  use,  they 
contain  all  the  necessary  information  about 
the  Short  Feature  on  the  program. 

During  the  past  year  the  use  of  these 
ready-made  ads  has  shown  a  very  marked 
increase  all  over  the  country  and  the  time 
is  not  far  distant  when  every  exhibitor 
will  find  it  necessary  to  make  some  mention 
of  the  "button  busters"  on  his  program  in 
his  newspaper  and  program  copy. 

CHRISTIE  Comedies,  which  have  al- 
ways had  a  large  cast  of  beautiful 
girls,  will  keep  up  this  feature  of 
their  Short  Feature  productions  on  an 
even  more  elaborate  scale  during  their 
1926-27  season.  Many  of  the  names  that 
have  been  familiar  in  their  previous  re- 
leases will  be  augmented  by  new  ones,  and 
no  expense  will  be  spared  to  "dress  up" 
all  the  Short  Features  to  be  produced  at 
the  Christie  Studios  for  release  through 
Educational  with  the  finest  talent  available 
for  the  famous  Christie  youth  and  beauty 
squad. 

Best  known  perhaps  of  all  the  Christie 
leading  ladies  is   Vera   Steadman,  who  will 


Players   in  Educational  comedy  releases,   left   to   right,   top   row:      Duanc  Thompson.    Virginia  Vance,  Yola  d'Avril  and  Molly  Malone;  bottom  row.   Natalie  Joyce,   Frances 

Lee  and   Estelle   Bradley 


April     24  ,     19  2  6 


1941 


Curiosities — Movie  Side  Show,  New  Novelt 


be  co-featured  along  with  Neal  Burns, 
Jack  Duffy  and  Bill  Irving  in  the  new 
Christie  Comedy  releases.  Miss  Steadman 
started  in  pictures  as  one  of  Mack  Sen- 
nett's  bathing  beauties,  but  unlike  many 
so-called  "bathing  girls,"  she  actually  is 
an  expert  in  water  sports,  having  won  many 
Pacific  coast  swimming  and  diving  cham- 
pionship events  during  the  past  few  years. 
Miss  Steadman  is  equally  at  home  in  the 
saddle  or  on  the  dance  floor.  Her  all  round 
athletic  ability  makes  her  especially  ca- 
pable in  fast  action  comedy  work. 

Among  the  feminine  players  who  will 
make  their  appearance  in  the  new  Christie 
Jimmie  Adams,  Bobby  Vernon,  and  Billy 
Dooley  Comedies  are  such  favorites  as 
Frances  Lee,  Duane  Thompson,  Molly 
Malone,  Natalie  Joyce,  Jean  Lorraine,  and 
Yola  d'Avril,  all  of  whom  have  gained 
enviable  reputations  in  Short  Features  be- 
cause of  their  creditable  work  in  recent 
Christie  productions.  Frances  Lee  has  been 
leading  lady  to  Bobby  Vernon  in  practically 
all  his  recent   releases. 

New  Novelty  Reel 

CURIOSITIES,  The  Movie  Side  Show, 
is  to  be  a  series  of  tAvelve  novelty 
comedies,  featuring,  as  the  name  in- 
dicates, people  and  things  that  are  freak- 
ish, odd  or  unique.  This  group  of  one-reel 
novelties  is  being  produced  by  Futter  Pro- 
ductions, Inc.,  of  which  "Walter  Futter  is 
President.  Each  reel  of  the  series  will  con- 
tain from  ten  to  fifteen  subjects  not  over 
seventy-five  feet  in  length  and  there  will  be 
a  great  diversity  of  subject  matter,  not 
only  throughout  the  series,  but  in  each  in- 
dividual release. 

In  preparing  for  the  production  of  this 
new  series,  Futter  has  gathered  together 
a  film  library  which,  in  itself,  is  a  remark- 
able curiosity.  Countless  freaks  and  queer 
odds  and  ends  from  all  corners  of  the 
world  are  pictured  in  the  great  amount  of 


film  from  which  Futter  and  his  editors  are 
assembling  the  early  releases  in  the 
Curiosity  series.  And,  in  the  meantime,  the 
search  for  the  world's  strangest  oddities 
and  monstrosities  is  going  on  in  every 
corner  of  the  globe  through  the  extensive 
world-wide  connections  which  Futter  has 
established. 

While  every  freak  of  the  circus  side 
show  will  be  a  possible  subject  for  The 
Movie  Side  Show,  the  circus  side  show  is 
confined  almost  entirely  to  a  comparatively 
few  human  beings  and  animals,  while  no 
such  handicap  confines  the  movie  camera 
and  every  sort  of  curiosity  is  subject  mat- 
ter for  this  interesting  new  series  of  nov- 
elty pictures. 

Studios  Enlarged 

EDUCATIONAL  Studios,  where  Mer- 
maid, Hamilton,  Lupino  Lane,  Tux- 
edo, Juvenile  and  Cameo  Comedies 
.•ire  made,  is  now  one  of  the  finest  comedy 
plants  in  the  world.  The  new  studios, 
which  were  completed  late  in  the  season 
just  closed,  were  acquired  from  Principal 
Pictures  Corporation.  The  stage  space  was 
increased  by  250  per  cent — from  12,000 
feet  to  40,000  feet  of  covered  stage  space — 
and  additional  space  was  acquired  which  in- 
creased the  area  of  the  plant  to  five  acres. 
Every  facility  for  the  efficient  production 
of  comedy  has  been  installed  in  the  new 
studios.  A  new  cutting  room,  dressing 
rooms,  directors'  office  building,  property 
room,  blacksmith  shop,  garage  and  machine 
shop,  painting  room  and  property  storage 
rooms,  have  been  added  to  the  buildings 
of  the  huge  comedy  plant,  in  addition  to 
the  three  big  stages  erected  since  the  be- 
ginning of  the  last  season. 

JAi'K   LLOYD,   one   of   the   best   known 
character  and  make-up  men  in   Holly- 
wood,   has    been    re-engaged    to    play 
supporting  ami   character   roles   in    produc- 


tions   made    for   the   Educational    program- 
at  the  Educational  Studios,  Bollywood. 

•  lack  has  appeared  in  more  than  three 
hundred      diffi    i  characterizations      in 

Educational  Comedies  during  bis  affilia- 
tion with  the  company,  and  is  regarded  as 
one  of  the  best  authorities  on  make-up  in 
the  motion  picture  industry. 

Vance,  Bradley  Continue 

VIRGINIA   VANCE  and   Estelle  Brad- 
ley   will    again    be    seen    in    leading 
feminine   roles   in    the   product    from 
the  Educational  Studios. 

Al iss  Vance  is  starting  her  fifth  year 
under  the  Educational  banner.  Starting 
her  first  year  as  featured  player  in  Cat 
Comedies,  -lie  has  since  played  supporting 
and  leading  feminine  roles  with  such  stars 
as  Lloyd  Hamilton,  Lupino  Lane.  Lige 
Conley,   Johnny   Arthur   and    others. 

Miss  Bradley  is  starting  her  third  year 
with  Educational.  Previous  to  her  engage- 
ment with  Educational,  she  was  "Miss 
Atlanta"  at  the  big  Atlantic  City  Beauty 
Pageant  in  1924,  where  she  captured  tin- 
prize  as  the  most  beautiful  girl  in  the 
Southern  division.  This  led  to  a  contract 
to  appear  in  Mermaid  Comedies.  She  has 
been  pronounced  one  of  the  most  beautiful 
girls  on  the  comedy  screen   in   America. 

CI  LEN  CAVENDER  and  Otto  Fries, 
Y  two  comedy  "heavies"  who  have 
*  appeared  in  Educational  Comedies 
during  the  past  three  years,  will  again  be 
seen  in  similar  roles  on  the  1926-27  pro- 
gram  of   Educational    releases. 

Both  men  have  year-  of  experience  be 
hind  them  in  motion  picture  work  and  the 
renewal  of  their  contracts  with  Educational 
Studios  is  looked  upon  as  assurance  that 
the  product  of  these  studios  will  have  the 
best  supporting  talent  that  it  i-  possible 
to  procure  for  comedies. 


Stars  and   featured   players   appearing   in    Educational   releases,   left  to   right,   top  row:    Bobby   Vernon,    Lupino   Lane,    "Big   Boy,"    Neal   Burns,   and  George  Davis;    bottom 

row:   Jimmie  Adams,    Lloyd   Hamilton,   Vera   Steadman,   William   Irving,   and   Jack   Duffy 


1942 


Motion     Picture     News 


Serial  Heads  Pathe  Week's  List 

"The  Bar-C  Mystery"  Included  Among 
Releases      Scheduled     for      April     25 


THE  new  Pathe  Western  Serial,  "The 
Ba]  C  Mystery,"  is  scheduled  on  the 
list  of  releases  tor  the  week  of  April 
25  and  also  included  are  "Baby  Clothe-," 
and  "Our  Gang"  comedy,  "Rough  and 
Ready  Romeo,"  an  Aesop's  Film  Fable, 
"The  Uncovered  Wagon,"  a  single  reel 
Roach  re-issue;  Pathe  Review  No.  17, 
Topics  of  the  Day,  No.  17,  and  two  issuer 
dl'  Pathe  News. 

"The  Bar-C  Mystery,"  an  adaptation  of 
the  magazine  story  by  Raymond  S.  Spears, 
ha<  Dorothy  Phillips  as  the  star,  and  the 
supporting  east  includes  Wallace  McDon- 
ald, Philo  McCullough,  Ethel  Clayton  and 
Johnny  Fox.  The  story  revolves  around  a 
rich  mine  discovered  on  the  Bar-C  ranch 
and  tlie  efforts  of  a  pair  of  adventurers  to 
get  pu—e—ion  of  the  valuable  property. 
<'.  \Y.  Patton  produced  this  serial,  and  Rob- 
ert  llill  directed. 

"Baby  Clothes,"  a  two  reel  comedy  di- 
rected   by   Robert   McGowan,   treats   of  the 


deception  practised  on  a  rich  uncle  by  a 
childless  couple  who  tell  him  they  have  two 
children  in  order  to  get  an  allowance.  Com- 
plications set  in  when  the  uncle  announces 
his  intention  of  paying  a  visit  to  the  couple. 

"Rough  and  Ready  Romeo,"  the  Aesop's 
Fable  conceived  by  Paul  Terry,  is  a  bur- 
lesque on  the  pioneer  days,  with  the  trail 
blazers  riding  in  "flivvers"  and  Indians  at- 
tacking on  bicycles.  The  moral  is  "90%  of 
the  men  looking  for  arguments  are  single." 

Pathe  Review  No.  17  shows  :  ' '  Sea-Going 
Elephants,"  a  refuge  of  the  giant  sea]  in 
Southern  California;  "A  Colonial  Capi- 
tal," Pathe  color  scenes  of  Saigon,  French 
Indo-China  and  "The  Lost  Empire  of 
Africa,"  a  camera  chronicle  of  the  Ameri- 
can excavations  to  ancient  Carthage,  led 
by  Count  de  Prorok. 

Topics  of  the  Day  offers  the  latest  wit 
and  humor  from  the  world'  press.  Pathe 
News,  the  pioneer  news  film,  offers  two  is- 
sues of  last-minute  world  happenings. 


Color   Series  for  Educational 

Will  Distribute  Six  Two  Reel  Produc- 
tions    Done    in    Technicolor    Process 


CONTRACTS  were  signed  this  week  by 
E.  W.  Hammons,  president  of  Educa- 
tional Film  Exchanges,  and  Eugene 
Roth,  president  of  Romance  Productions, 
whereby  Educational  will  distribute  a 
-cries  of  six  two  reel  productions,  done  in 
Technicolor,  to  be  known  as  Romance  Pro- 
ductions. The  stories  for  this  series  will 
be  built  around  famous  paintings  and  will 
In'  directed  by  Arthur  Mamie,  well-known 
English  actor,  director  and  photographer. 
Prints  of  the  firsl  subject,  "The  Vision," 
in  which  Julanne  Johnston  and  John  Roche 
play  the  leading  roles,  arc  in  preparation 
and  the  Educational  exchanges  will  be  ready 
to  screen  this  subject  within  two  or  three 
week-.  This  number  tells  the  tragic  story 
behind  the  famous  painting  by  Sir  John 
Millais  called  "Speak,  Speak,"  which  has 
been  on  view  al    the   London    Art    .Museum. 


Posters  and  lobby  display  cards  in  full 
color  are  being  gotten  out  as  speedily  as 
possible  to  provide  for  first  run  showings 
during  May. 

These  pictures  are  in  addition  to  the  line- 
up of  products  listed  in  the  advertise- 
ment of  the  next  season's  program  which 
is  being  made  by  Educational  this  week,  as 
negotiations  for  the  series  were  closed  with- 
in the  last  few  days. 

Production  is  in  progress  at  the  Cali- 
fornia Studio  in  Los  Angeles,  to  which  Roth 
returned  from  New  York  only  a  few  days 
ago,  following  completion  of  the  distribu- 
tion arrangements  with  Educational,  to 
take  personal  charge  of  work  on  the  suc- 
ceeding releases  of  this  series.  It  is  ex- 
pected thai  the  second  picture  will  be  ready 
for  release  shortly  alter  the  opening  of  the 
I  Greater  Mo\  ie  Season. 


Universal   Lists    April   Shorts 

Schedule  Includes  New  Buster  Brown 
Comedy ;  Three  More  from  Stern  Bros. 


FEATl  RED  a ng  the  April  comedy 
from  I  'ni\  er  al  i  "I  ta  ter's 
sk\  rocket, ' '  a  Bu  ter  Brown  comedy 
produced  bj  Stem  Brothers  and  three 
others  starring  Edna  Marian,  Wanda  Wilej 
and  <  lonstance  I  >arling. 

"Bu  ter'     si. j  rocl  et,"  was  written  and 

directed   b;j    Gu     Mem-.     The  picture   fea 

\  it  bur   Trimble   as    Bu  iter,    Doreen 

Turner  as   Mary  -lane,  and    Pete,  the  dog 

Tige,  and  the  ca  I   includes  a 


number  of  popular  screen  kiddie-,  -ecu  as 
Buster's  bunch.  It  is  No.  8  in  the  series  of 
two-reelers  made  from  l>.  F.  Outcault's 
famous  cartoons.  Release  date  is  April 
I  in.. 

"Sa\  It  With  Love,"  is  another  two 
reeler  in  which  Edna  Marian  is  -ecu  as  a 
•'coiintix  gir]  in  the  big  city."  It  was 
directed    h\     Francis    Corby,    with    K;irl    Mc 

Carthy  and    Mary  Land   in  the  cast.     Re 
leased  April  7th. 


Billy  Dooley  to  Appear  in 
New  Comedy  Series 

BILLY  DOOLEY  will  appear  during 
the  coming  season  in  a  new  series 
of  comedies  bearing  his  own 
name.  The  sailor  comedian  has  been 
in  pictures  but  a  year  and  has  won 
many  screen  comedy  honors  in  that 
short  time. 

Dooley  first  appeared  in  the  Christie 
comedy,  "A  Misfit  Sailor,"  with  which 
he  created  a  favorable  impression.  His 
successive  comedies  were  "A  Goofy 
Gob,"  "A  Salty  Sap,"  and  "Shore  Shy." 
Dooley  registers  with  exhibitors  and 
public  alike. 


"Painless  Pain"  is  the  Wanda  Wiley 
comedy  made  by  Edward  I.  Luddy,  which 
actually  mirrors  many  of  Miss  Wiley's 
former  experiences.  Before  going  on  the 
screen  she  studied  dentistry  and  in  this 
comedy,  a  burlesque  of  a  painless  dental 
parlor,  she  is  in  her  element.  Jack  Single- 
ton plays  opposite  Miss  Wiley  in  this  pic- 
ture, which  is  scheduled  for  release  April 
21st. 

The  fourth  release  for  April  '"Too  Many 
Babies,"  which  reaches  the  screen  April 
28th,  is  made  with  the  same  players  which 
are  appearing  in  "The  Excuse  Maker" 
-cries,  one  of  the  Stern  Brothers  series  for 
1926-1927.  It  was  directed  by  Scott  Pem- 
broke, with  Blanche  Payson  in  the  cast  as 
the    strong-arm   mother-in-law. 


Trio    of    stills    from    the    Universal    comedy.    "Buster's 
Hunting    Party" 


April     24 ,     19  2  6 


1943 


Scenes     from     the     "Ham"    Hamilton     comedy, 
"Nobody's  Business,"  released   by  Educational. 

Educational  Will  Release 
Bruce  Scenic  Series 

"The  Robert  C.  Bruce  Scenic  Novelties," 
a  series  of  single  reel  subjects  of  which 
Educational  will  release  twelve  in  192u'- 
1927,  have  been  added  to  the  Educational 
list  of  unusual  short  subjects.  They  will 
include  such  subjects  as  travelogues  and 
novelties  with  beautiful  scenery.  The  pro- 
ducer, Robert  C.  Bruce,  is  famous  for  his 
beautiful  scenic  photography  and  has  long 
been  associated  with  Educational  even  in 
the  early  days  of  Educational 's  career. 

The  company  will  also  provide  a  chart, 
with  the  exact  footage  of  each  item,  the 
running  time,  and  the  locating  and  classi- 
fication of  the  subjects,  thus  enabling  the 
exhibitor  to  adapt  them  and  give  the 
proper  atmosphere  to  any  type  of  program. 


Red  Seal  to  Release  Series  of 
Two  Reel  Comedies 

'  The  latest  addition  to  the  Red  Seal  re- 
leases, according  to  Max  Fleischer,  presi- 
dent of  Red  Seal  pictures,  is  a  series,  "Car- 
rie of  the  Chorus,"  comprising  thirteen 
two-reel  comedies  to  be  released,  one  every 
four  weeks,  beginning  next  September.  The 
series,  which  Fleischer  will  edit  and  title, 
is  an  adaptation  of  I.  R.  Franklin's 
"Memoirs  of  a  Stage  Doorman,"  which 
ran  for  a  number  of  years  in  a  popular 
magazine. 

Franklin  will  direct,  and  production  is 
to  begin  within  a  week  at  the  Claremont 
studios  with  Hazele  Harmon,  Bernard 
Gorcey  and  Rolland  Flanders  in  the  impor- 
tant roles. 


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Resume  of  Current  News  Weeklies 


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PATHE  NEWS,  NO.  31 :  St.  Martin  De  Re 
France — Doomed  to  "living  death"  340  con- 
victs embark  for  Devil's  Island;  Washington, 
1).  C. — Coolidge  lays  cornerstone  of  new  Na- 
tional Press  Club  home ;  Berlin,  Germany — 
Huge  air  cruisers  start  commercial  flying  sea- 
son ;  Versailles,  France — Cyclists  pedal  over 
hill  and  dale  in  long  distance  race;  New  York 
City — World's  shortest  man  "shoots"  world's 
longest ;  Rome,  Italy — Attempt  to  assassinate 
Mussolini  fails;  Gorham,  N.  H. — First  do.g 
team  climbs  Mount  Washington;  Camden,  X.  J. 
— Three  dead,  sixty  injured  in  train  wreck; 
St.  Louis,  Mo. — Hold  great  baptizing  in  Mis- 
sissippi River ;  Pittsburgh,  Pa. — Color  and 
fragrance  charm  eager  visitors  at  spring  flower 
exhibition  ;  Minneapolis,  Minn.  —  Youngsters 
gather  from  far  and  near  to  gather  eggs  in 
Logan  Park ;  Haverford,  Pa. — British  lacrosse 
team  beats  University  of  Pennsylvania. 


PATHE  NEWS,  NO.  32:  Aberdeen,  Md.— 
Army  dirigible  in  night  test  flight ;  Chicago, 
111. — Weather  man  gets  his  dates  mixed;  Shang- 
hai, China — Restless  Chinese  workers  mass  in 
great  strike;  Mojave  Desert,  Cal. — Latest  strike 
revives  days  of  '49;  Copenhagen,  Denmark — 
I  )•  iwager  Queen  Louise  of  Denmark  buried 
with  national  honors;  New  York  City — Men 
climb  dizzy  heights  to  get  city  job;  San  Luis 
<  (bispo,  Cal. — World's  greatest  oil  fire  destroys 
4.50(1.000  gallons;  Santa  Rosa,  Cal.— Luther 
Burbank  dies  shortly  after  his  77th  birthday; 
St.  Louis,  Mo. — Broadsides  of  varied  colors 
glow  in  new  styles  pageant;  Hay,  Pa. — No 
more  tolls  in  Alleghany  County :  San  Antonio, 
Tex. — Smiths  and  Browns  mobilize;  San 
Luis  Obispo,  Cal. — Hovers  over  world's  great- 
est tire;  Savannah,  Ga. — Midgets  are  married 
in   public  ceremony. 


FOX  NEWS,  VOL.  7,  NO.  55:  Washing- 
ton, D.  C. — The  President  and  Mrs.  Coolidge, 
with  their  son,  attend  church  services;  Brook- 
lyn, N.  Y. — "Chantier"  makes  ready  for  sea 
trip  to  base  at  Spitzenberg ;  New  York  City — 
Thomas  Lipton  arrives  on  visit  to  issue  new 
yacht  race  challenge;  Washington,  D.  C. —  New 
wet  and  dry  fight  starts  in  Congress  as  Senate 
committee  opens  Volstead  Act  inquiry :  Cairo, 
Egypt — Mystery  of  the  Sphinx,  a  riddle  to  man 
for  6,000  years,  may  be  solved  by  excavations 
ju^t  started;  San  Antonio,  Tex. — Cuba's  fore- 
most student  flyers  come  to  Brook's  Field  to 
learn  how  U.  S.  Army  trains  its  aviators  ;  New- 
York  City — Large  field  of  amateurs  race  fast 
mile  on  saucer  track  at  opening  of  outdoor 
cycling  season  ;  Putney,  England — Cambridge 
crew  wins  British  rowing  classic,  defeating  Ox- 
ford by  five  lengths  in  four  mile  race ;  Bowie, 
Md. — 20,000  racing  fans  see  running  of  the 
Inaugural  Handicap,  opening  1926  turf  season 
in  the  East. 


FON  NEWS,  VOL.  7,  NO.  56:  St.  Johns- 
bury,  Vt. — Snow  hampers  harvesting  of  ma- 
ple sugar  crop  from  state's  five  million  trees ; 
Washington,  D.  C. — President  Coolidge  and 
dignitaries  attend  laying  of  cornerstone  of  new 
National  P'ress  Building;  Philadelphia.  Pa.— 
Univ.  of  Pennsylvania  crew  launches  and  chris- 
tens new  eight-oar  shell,  for  use  in  coming  sea- 
son;  Buffalo,  N.  Y. — Local  fire  department 
makes  thrilling  run  over  ice-covered  stn 
New  York  City — Irma  May  returns  to  report 
to  United  Jewish  Campaign  on  conditions  in 
Europe's  "hunger  belt" ;  San  Francisco,  Cal. — 
A  new  job  for  police  dogs ;  New  York  City — 
Advance  styles  for  girls  at  the  beaches  this 
summer;  Munich,  Germany — Otto  Stumer,  of 
Munich,  is  the  champion  pretzel  twister  in  all 
iria;  La  Pallico,  France — 684  convicted  are 
taken  from  prison  for  journey  to  Devil's  Island  ; 
New  York  City — Stage  children  hold  Charles- 
ton carnival  and  little  Alice.  4.  wins  ;  Nome, 
Alaska — Lady  mushers  compete  in  unique  dog- 
team  race. 


INTERNATIONAL  NEWS,  NO.  30:  St. 
1  Martin  De  Re  Island,  France — France  ships 
convicts  to  Devil's  Island;  New  York  City — 
■  nlist  as  dumb  animal's  friends; 
Cair-Usu,  Mongolia-  Dancing  "demons"  com- 
pete in  weird  festival.  Savin  Hills,  Mass. — In- 
ventor constructs  man-carrying  kite:  Versailles, 
France — New  lights  enhance  glory  of  Versailles 
fountains:  St.  Louis.  Mo. —  Fairmounts  triumph 
in  soccer  series:  Ormond  Reach,  Fla. — Oil  King 
gets  "chummy"  with  just  plain  folks;  Spring 
Lake,  N.  J. — Spring's  advent  finds  mechanical 
hen  busy;  Berkeley,  Cal. — College  athletes  bat- 
tle for  track  supremacy;  Suffolk,  Ya. —  New 
Haven  nine  prepares  for  season's  opening  ;  Chi- 
cago, 111. — Gorgeous  floral  display  greets  ar- 
rival of  spring;  Columbus,  I  ives  carry 
City's  Easter  message ;  Rome,  Italy — Mussolini 
escapes  madwoman's  bullet. 


INTERNATIONAL  NEWS,  NO.  31: 
1  Indo-China — New  Emperor  ascends  throne  in 
Indo-China  ;  Chicago,  111. — Unique  Roosevelt 
trophies  to  museum;  Bradford,  England— Army 
of  school  boys  in  weird  race ;  Gary,  Ind.— 
Many  escape  death  when  electrics  crash  :  Chi- 
cago. 111. — Taming  the  wild  waves  as  summer 
approaches;  New  York  City— Bridge  painters' 
nerves  tested  in  daring  climbs;  San  Luis  i  i 
po,  Cal.— $20,000,000  blaze  sweeps  immense 
"tank"  farms;  Champaign,  111.— Lightning 
made  to  order  in  college  classroom ;  Harrisburg, 
Pa. — Intrepid  guardsmen  hold  thrilling  spring 
run ;  P'olo  Grounds,  New  York  City— Giants 
battle  Dodgers  in  opening  battle  of  i 
ball  season ;  Pasco,  Wash.— Northwest  wel- 
comes inaugural  of  new  air  mail  service. 


KINOGRAMS.  NO.  5177:  Delair,  N.  J.— 
"Nellie  Ely"  express  leaves  rails  making 
curve  at  fifty  miles  an  hour;  Washington, 
D.  C— Foundation  for  new  $10,000,000  Press 
building  is  given  its  start  by  Mr.  Coolidge;  New- 
York  City— Jack  Tyler,  14,  is  given  S.  P.  C.  A. 
gold  medal  by  Mayor  Walker  for  kindness  to 
animals;  Arlington,  Va—  Ceremony  at  Admiral 
Peary's  tomb  marks  anniversary  of  his  historic 
dash  to  the  North  Pole ;  New  York  City— Cali- 
fornian,  who  sailed  around  the  world  in  yawl, 
pays  visit  to  Manhattan:  Lexington,  Ky. — Man 
O'  War,  who  not  long  ago  ruled  the  turf,  is  now 
proud  monarch  of  stock  farm  ;  San  1' 'ran: 
Cal.— Modern  Samson  pulls  nails  with  teeth, 
bends  iron  bars. 


Educational  Signs  White 
and  Hamilton 

EW.  HAMMONS,  President  of 
Educational  Film  Exchanges, 
•  Inc.,  has  announced  the  signing 
of  new  contracts  with  Lloyd  Hamilton 
and  Jack  White  for  periods  of  three 
years. 

Lloyd  Hamilton  who  appeared  in 
short  comedies  prior  to  his  Educational 
debut,  has  been  for  six  years  featured 
in  Mermaid  Comedies.  His  1926-1927 
series  of  Hamilton  Comedies  will  be 
the  fifth  series  of  star  comedies  under 
Hamilton's   name. 

Jack  White  also  joined  the  Education- 
al family  in  its  first  season,  directing  the 
first  series  of  Mermaid  Comedies.  White 
has  quickly  built  up  a  reputation  as  a 
master  at  comedy  direction.  The 
educational  comedy  production  schedule 
will  continue  under  his  directorial 
supervision. 


1944 


M  o  t  i  o  n     Picture     News 


+*5>*~^£?n 


ions  oi?  Currei?tProductioi?s 


"Hayfoot   Strawfoot" 

(Pathe-Scnnett — Two  Reels) 

(Reviewed  by  M.  T.  Andrews) 

BILLY  BEVAN  and  Andy  Clyde  share 
the  stellar  troubles  in  this  two  reeler 
which  may  seem  none  too  humorous  to  the 
critical,  but  is  a  sure  tickler  for  the  average 
fan.  The  action  starts  off  inauspiciously  in  a 
small  tailor  shop  whither  the  two  tramps, 
Billy  and  Andy,  wander  in.  When  they  see 
the  sign  "Gone  for  the  summer"  stuck  in 
the  window,  a  riotous  idea  occurs  to  Billy. 
With  his  pal  he  takes  possession  of  the  estab- 
lishment, and  imagine  the  ripple  of  laughter 
when  the  owner  returns  and  is  mistaken  for 
the  first  customer.  A  wider  scope  of  neatly 
contrived  gags  follows  when  Billy  and  Andy 
find  themselves  recruits  in  an  army  camp, 
very  much  against  their  wishes.  From  here 
on  the  comedy  pries  off  laugh  after  laugh, 
as  the  two  try  to  make  the  best  of  their  army 
life,  under  the  none  too  friendly  eye  of  ser- 
geant Kewpie,  the  tailor.  They  finally  suc- 
ceed in  escaping  from  the  camp,  only  to  be 
blown  skyward  by  a  missile  fired  from  the 
sunset  gun.  Gil  Prat  and  Jefferson  Moffit 
directed. 

The    Cast 

Billy  Bevan,  Andy  Clyde,  Kewpie  Morgan  and 
Natalie    Kingston. 

Summary— Billy  Bevan  in  a  fairly  amusing 
comedy  which  will  please  most  of  the  movie 
fans. 


"Baby  Clothes" 
(Pathe-Roach — Two  Reels) 

(Reviewed  by  M.  T.  Andrews) 
f~\  LTR  Gang  plays  foster-children  to  a  child- 
^  less  couple  and  runs  into  all  sorts  of 
rib-tickling  complications.  Not  the  least 
funmaker  of  the  famous  gang  is  a  twenty- 
seven-year-old  midget,  who,  between  the 
moments  when  he  is  impersonating  baby, 
puffs  a  well-proportioned  cigar  and  winks 
his  eye  and  smacks  his  lips  when  kissed 
by  a  pretty,  unsuspecting  young  lady.  The 
Gang  is  idle  when  a  childless  couple  offers 
to  hire  two  of  them  to  pose  as  their  children 
during  their  uncle's  visit.  This  uncle  is 
wealthy,  and  out  of  his  fondness  for  chil- 
dren   makes    a    generous    allowance    to    the 


KOKO  RUNj 

Ik  Drinty  the  (iwd$ 

YOU  SHOULD  LEARN- 

WHY— AT  OUR        / 

MAKES!  EXCHANGE/ 


couple,  being  under  the  impression  that  they 
have  two  lovely  youngsters.  Mickey  and 
Joe  are  selected  as  the  victims,  but  soon 
they  are  joined  by  the  midget  and  then,  one 
by  one,  the  Gang  invade  the  apartment  to 
the  great  discomfort  of  all.  The  hysterical 
end  comes  when  the  suspecting  uncle  spies 
Farina  skulking  behind  the  piano.  This 
proves  too  much  for  the  old  gentleman  and 
a  hasty  exodus  of  the  Gang  Follows. 

The  Cast 

Mickey,  Joe,  Farina,  Husky  Haines.  Mary  Korn- 
man,    Jackie    Condon    and    Johnny    Gray. 

Summary — Our  (Jang  puts  this  one  across 
with  the  usual  zest.  The  midget  impersonating 
a  baby  will  make  them  scream. 


"The  Angelus" 

(Cranfield  &  Clark — Two  Reels) 

(Reviewed  by  M.  T.  Andrews) 

THIS  is  one  of  the  series  of  twelve  De 
Luxe  Photoplays,  inspired  by  world-fa- 
mous paintings,  produced  by  San  Diego 
Producers,  Inc.,  directed  by  David  Horsley. 
The  plot  of  each  picture  is  so  fashioned  that 
in  the  last  scene  the  painting  on  which  the 
picture  is  based  is  reproduced  in  exact  like- 
ness. "The  Angelus"  was  inspired  by  Millet's 
well-known  painting,  and  is  not  only  beauti- 
ful pictorially  but  a  decidedly  worth-while 
two-reel  novelty,  which  no  exhibitor  may 
overlook.  The  picture  is  an  idyll  of  the 
French  peasant  life,  enveloped  in  an  atmos- 
phere of  rare  charm,  with  rustic  cottages, 
flowers  and  hay  fields,  and  is  told  with 
touching  simplicity.  The  action  centers 
around  the  dramatic  incidents  in  the  life  of  a 
young  souple  who  once  were  berated  by  a 
cure  for  kissing  during  the  Angelus.  Acting 
is  convincing  and  natural,  the  heroine  being 
especially  winsome  and  appealing. 

The  Cast 

The  boy,  the  girl,  the  villain,  cure  and  the  girl's 
brother. 

Summary — A  photoplay  of  rare  charm  and 
beauty,  whose  simple  story  and  beautiful  back- 
ground  stir  the  emotions.  Despite  the  weak 
climax,  it  should  appeal  to  the  higher  class  of 
audiem  e 


"Buster's  Skyrocket" 

(Universal-Stern — Two    Keels  i 

(Reviewed  by  M.  T.  Andrews) 

THIS  one  is  not  up  to  the  standard  set 
by  Buster's  previous  comedies.  It  looks 
as  if  the  director  ran  out  of  ideas,  for  the 
principals  here  do  little  more  than  jump 
from  one  action  to  another  without  the 
slightest  idea  of  what  is  it  all  about.  Tige, 
the  dog,  is  especially  dull,  and  without  him 
the  picture  doesn't  seem  to  register  more 
than  a  few  scattered  titters.  Buster,  Mary 
Jane  and  Tige  engage  in  a  game  of  indoor 
golf,  smashing  windows,  mirrors  and  china, 
with  the  result  that  Mrs.  Brown  hires  a  tutor 
to  keep  the  mischievous  trio  straight.  The 
tutor,  however,  provides  a  fresh  field  for 
their  pranks,  until  they  escape  and  hide  in  a 
stolen  munition  car  which  is  pursued  by  the 
police.  Biggest  share  of  fun  follows  when 
the  fireworks  are  set  off  by  shots  from  the 
police  and  chase  the  kids  and  the  dog  all 
over  town. 

The  Cast 

Buster    Arthur  Trimble 

Mary    Jane Doreen    Turner 

Tige      Petey 

mmary — ( >nl\  a  fair  Buster  comedy,  but 
carries  its  bundle  of  fun  for  the  followers  of 
Tige  the  clever  dog. 


"Nobody's  Business" 
(Educational — Two  Reels) 
(Reviewed  by  M.  T.  Andrews) 

LLOYD  HAMILTON  is  featured  in  this 
seasoned  vehicle,  which  gives  him  the 
opportunity  for  a  wider  scope  of  comedy 
than  in  many  of  his  previous  releases. 
There's  no  doubt  that  this  tragic-faced 
ccmedian  can  hold  his  own  with  many  of 
the  top-notchers.  Here  he  is  impersonating 
a  business  man,  proprietor  of  a  lunch  wag- 
gon, to  be  exact.  He  delivers  the  first  par- 
cel of  laughs  when  grooming  himself  for 
business;  his  moth-eaten  clothes  fall  to 
shreds  at  the  slightest  touch.  Next  he 
reads  a  letter  from  home  on  the  trolley  car 
andfinds  that  two  ruffians  are  as  much  in- 
terested in  its  contents  as  he  is.  But  the 
climax  of  fun  comes  in  the  lunch  wagon 
when  he  serves  inflated  rubber  for  dough- 
nuts, crushed  straw  hat  for  cornflakes  and 
a  good  dose  of  brandy  in  his  coffee.  The 
wagon  topples  over  into  the  ocean  and 
lands  on  a  submarine,  which  shortly  after 
begins  to  submerge,  leaving  Lloyd  in  fran- 
tic efforts  to  save  himself.  Norman  Taurog 
directed. 

The  Cast 

Lloyd  Hamilton,  Dick  Southerland.  James  Kelley, 
Stanley   Blystone.   Helen   McNair  and   Eddie  Boland. 

Summary — Hamilton  in  one  of  his  best  com- 
edies.  There  are  plenty  of  ludicrous  situations 
to  satisfy  the  average  fan. 


"Buster's  Mix-Up" 

il  niversal-Stern — Two   Reels' 

(Reviewed  by  M.  T.  Andrews) 

ONE  of  Buster's  best,  replete  with  spark- 
ling humor  throughout,  that  will  un- 
doubtedly set  the  juvenile  gallery  shouting 
with  glee.  Buster  gets  himself  in  Dutch  with 
Mary  Jane,  who  attacks  him  with  the  family 
china.  However,  the  resourceful  Tige  rushes 
to  shield  him  with  the  lid  of  a  wash  boiler. 
When  both  are  exiled  and  Mary  Jane  flirts 
with  a  freckled  waif,  clever  Tige  begs  for 
money  with  a  stolen  cup,  buys  candy  to  pro- 
pitiate her  anger  and  chases  Freckles  away 
by  putting  burrs  in  his  pants.  Later  Freckles 
takes  Mary  Jane  riding  on  his  bicycle,  Tige 
pulls  him  off  and  she  goes  scooting  down 
the  hill  alone.  Buster  rushes  to  the  rescue 
and  thus  regains  her  favor. 

The    Cast 

Arthur  Trimble,    Doreen  Turner  and   Tige. 

Nummary — A  corking  juvenile  comedy,  in 
which  Tige.  the  brightest  of  canine  comedians. 
romps  through  with  a  large  assortment  of  solid 
laughs.  Should  register  strongly  with  any  kind 
"i  audience. 


"Scratching  Through" 
i  Educational-Cameo — One  Reel) 

CLIFF  BOWES  is  featured  in  this  comedy, 
which  is  of  the  knockabout  type,  and  is 
supported  by  Anna  Styers,  Jack  Lloyd  and  Art 
Hammond.  It  is  a  spineless  story,  and  al- 
though Cliff  strains  for  effects  he  succeeds  in 
producing  onlj  a  few  scattered  laughs.  He 
contributes  most  of  the  titters  by  his  inex- 
cusable bungling  in  going  about  his  chores  as 
tin  farm  hand,  lie  is  in  love  with  the  tanner's 
daughter  who,  in  turn,  is  coveted  by  a  husky 
egg  agent,  Tiny  Jones.  Cliff  gains  the  girl  in 
the  end  after  some  of  the  furniture  has  been 
Wrecked,  a  wrong  person  kicked,  a  whole  ship- 
ment of  eggs  smashed  and  Cliff  himself  pro- 
pelled  skyward  by  "Brown  Eyes"  a  farm  mule. 
This  is  a  fair  corned)  for  average  program. — 
M.  T.  ANDREWS. 


April     2  4,     19  26 


1945 


Sandy 

Snappy  Drama  of  Modem  Girl  and  Jazz  Age 
(Reviewed  by  George  T.  Pardy) 

A  GOOD  box  office  attraction  with  up-to-date  atmosphere,  a 
jazz-mad  flapper  heroine  and  colorful  settings,  which 
should  please  the  average  fan  and  appeal  particularly  to  the 
youthful  ones  because  of  the  unusual  amount  of  love  interest 
which  is  packed  into  the  story. 

Madge  Bellamy  gives  a  very  fine  performance  as  the  wilful, 
charming  Sandy  McNeil,  who  goes  her  own  way  in  defiance  of 
convention  both  before  and  after  marriage,  leaves  her  brutal  hus- 
band and  fascinates  a  couple  of  other  men,  with  the  result  that 
one  of  the  latter  kills  himself  after  shooting  Sandy.  An  innocent 
man  is  accused  of  the  supposed  murder,  but  Sandy  arises  from 
her  sick  bed,  hastens  to  court  and  saves  him.  She  dies  after  re- 
storing the  rescued  chap  to  the  girl  who  loves  him,  thereby  win- 
ning sympathy,  which  might  otherwise  have  been  non-existent,  by 
paying  folly's  price.  So  you  may  say  that  the  picture  point-  a 
moral  as  well  as  entertains  the  spectators.  The  action  is  fast, 
Harrison  Ford  shares  dramatic  honors  with  the  star,  Bardson 
Bard  scores  as  the  merciless  husband,  Gloria  Hope  is  pensively 
sweet  and  rather  helpless  as  Sandy's  good  cousin  and  the  support 
is  adequate. 

The  Cast:  Madge  Bellamy,  Leslie  Fenton,  Harrison  Ford, 
Gloria  Hope,  Bardson  Bard,  David  Torrence,  Lillian  Leighton, 
Charles  Farrcll,  Joan  Standing.  Author,  Elinor  Meherin. 
Director,  Harry  Beaumont. 

THEME.  Drama.  Sandy  Mc- 
Neil leaves  husband  for  another 
man  who  subsequently  shoots  her 
and  kills  himself.  She  dies,  but 
unites   cousin   to  man   latter   loves. 

PRODUCTION  HIGH- 
LIGHTS. Sandy  and  boy  friend 
surprised  in  bungalow.  Festive 
parties,  colorful  settings.  Sandy's 
elopement.    Shooting  affair.    Court 

Produced  and  Distributed  by  Fox. 
Length,  7,850  feet.    Released  April,  1926. 


trial.  Sandy's  death.  Madge-  Bel- 
lamy's work  as   heroine. 

EX  PLOITATION  ANGLES. 
Tell  'em  story  is  by  author  of 
"Chickie."  Stress  idea  of  young- 
girl  defying  conventions.  Feature 
Madge  Bellamy. 

DRAWING  POWER.  Has  gen- 
eral appeal.  Suits  majority  of 
houses. 


Scenes  from   the  Producers  Distributing  Corporation   picture,  "The 
Prince,  of  Pilsen." 

For  Heaven's  Sake 

New  Lloyd  Comedy  a  Laughing  Riot 
(Reviewed  by  George  T.  Pardy) 

HAROLD  LLOYD  scores  again  in  a  comedy  brimming  over 
with  wildly  hilarious  situations  that  ripple  and  splurge 
through  its  entire  length,  with  laugh-provoking  gags 
carried  along  on  a  tidal  wave  of  strenuous  action.  There  can  be  no 
doubt  as  to  the  box  office  value  of  this  production,  which  appeals 
to  young  and  old,  is  a  perfect  specimen  of  delightful  fooling  and  a 
guaranteed  cure  for  grouchiness.  The  plot  is  necessarily  a  lighl 
thing,  yet  it  really  contains  more  stamina  than  one  looks  for  in  a 
typical  Lloyd  feature  and  manages  to  work  in  quite  a  little 
sympathetic  lure  and  suggestion  of  pathos  during  its  manifold 
complications.  Too  much  praise  cannot  be  accorded  Mr.  Lloyd's 
brilliant  character  sketch  of  the  easy-going  young  millionaire 
whom  fate  involves  with  an  old  mission  worker  and  his  daughter, 
starting  him  off  on  a  ^ang-ter-ronvcrting  crusade.  Never  ha-  he 
put  gags  over  more  effectively.  There  is  any  amounl  of  sure-fire 
slapstick  angles  in  all  of  which  the  star  hits  the  humor  target  with 
unfailing  aim,  while  dainty  Jobyna  Ralston's  natural  charm  and 
beauty  shine  refulgent  in  the  heroine  role.  Direction  and 
photography  A-l. 

The  Cast:  Harold  Lloyd,  Jobyna  Ralston,  Noah  Young. 
James  Mason,  Paul  Wiegel.  Authors,  John  Grey,  Ted  Wilde, 
Clyde  Bruckman.    Director,  Sam  Taylor. 

EXPLOITATION'  ANCLES. 
Boost  as  funniest  film  Harold 
Lloyd  has  yet  sponsored.  Play  up 
as  rollicking,  mirthful  comedy. 
Feature  the  star. 

DRAWING    POWER.     O.    K. 


PRODUCTION  HIGH- 
LIGHTS. Swifty  moving  se- 
quences on  busses,  street  cars,  etc. 
Star's  effective  acting.  Kidnapping 
of  hero,  his  rescue  by  drunken 
gangsters.  The  romantic  flavoring, 
witty   subtitles. 


for  all  theatres,  large  and  small. 


Production  stills  from  the  William  Fox  production,  "Siberia,"  adapted 
from  the  story  of  Bartley  Campbell 


Produced  by  Harold  Lloyd  Corporation.   Distributed  by  Para- 
mount 
Length,  5,356  feet.   Released  April,  1926. 


1946 


Motion     Picture     News 


The  Prince  of  Pilsen 

Musical  Comedy  Plot  a  Big  Laughing  Hit 
(Reviewed  by  George  T.  Pardy) 

THEY'VE  transformed  this  well-known  musical  comedy  suc- 
cess into  a  real  laughing  hit  for  the  screen.  All  the  keen 
farcical  humor  of  the  original  is  preserved  and  intensified  in 
the  film  adaptation,  with  the  addition. of  a  thousand  and  one  de- 
tails that  the  camera  visualizes  and  which  the  stage  could  never 
handle;  bright,  snappy  action  distinguishes  the  whole  production 
and  the  acting  is  what  might  be  expected  from  a  company  offer- 
ni sh  names  as  George  Sidney.  Anita  Stewart,  Allan  Forrest 
and  Myrtle  Stedman  as  principals,  and  talented  support. 

George  Sidney  is  immense  in  the  role  of  the  plethoric,  wealthy 
Eans  Wagner,  Cincinnati  brewer,  who  gets  mixed  up  in  the  affairs 
of  a  mythical  European  kindgom  and  ends  up  by  marrying  a 
princess^  while  his  pretty  .laughter,  Nelly,  nets  a  prince  released 
from  an  unwelcome  marital  engagemeni  by  Hans'  success.  Anita 
Stewart  is  a  charming,  vivacious  Nelly,  Allan  Forrest  and  Myrtle 
Mr,  I  man  score  heavily  in  their  respective  roles  and  Otis  Harlan 
is  a  burlesque  scream  as  a  roly-poly  bandit  chief.  There  are  many 
picturesque  backgrounds,  handsome  settings,  good  lighting  pre- 
vails and   photography  is  first-class. 

The   Cast:    George   Sidney,  Anita  Stewart,  Allan   Forrest, 
Myrtle  Stedman,   Otis  Harlan,  Rose  Tapley.    Authors,  Frank 
Pixley  and  Gustav  Luders.  Director,  Paul  Powell. 
THEME.    Comedy.    Rich  Amer-       edy  gags,  colorful  atmosphere,  fine 

settings.    George  Sidney's  work. 

EXPLOITATION  ANGLES. 
All  the  leading  players  are  worth 
featuring.  Play  up  Mr.  Sidney, 
Anita  Stewart.  Refer  to  musical 
comedy's  success. 

DRAWING  POWER.  Gets  the 
laughs,  a  good  card  anywhere. 

Belasco  Productions,  Inc.    Distributed  by  Pro- 
ducers Distributing  Corporation. 
Length,  6,300  feet.    Released  May,  1926. 


ican  brewer  and  daughter,  Nelly, 
get  tangled  up  in  adventures  in 
European  country,  he  unwittingly 
weds  princess,  she  weds  a  prince. 
PRODUCTION  HIGH- 
IK,  I  IIS.  Clever  direction,  deft 
mingling  of  romantic  lure  with 
farcical  situations  and  suspensive 
development.    Snappy  action,  com- 

Produced  by 


Some  interesting  episodes  from  "Sandy"  a  W  illiam  Fox  production. 

Siberia 

Gripping  Story  of  Life  in  Darkest  Russia 
(Reviewed  by  George  T.  Pardy) 

THIS  old-time  melodrama  by  Hartley  Campbell  which  attained 
world-wide  fame  as  a  leading  stage  attraction  a  decade  ago, 
has  been  renovated  and  broughl  tip  to  date  in  the  film  version 
with  excellent  results.  Its  story  deals  with  the  trials  and  adven- 
ture- of  two  young  lovers,  PetrofE,  officer  in  the  Imperial  Army, 
and  Sonia,  a  school-teacher  who  has  cast  her  lot  with  revolution- 
ists, the  girl  being  eventually  exiled  to  Siberia,  where  Petroff 
comes  iii  the  discharge  of  his  official  duties,  risks  all  to  save  her 
and  is  nearly  executed  himself,  when  the  Bolsheviki  overthrow  the 
I  oivernment. 

There  are  any  amount  of  tense  emotional  situations  and  numer- 
ous thrills,  including  the  escape  in  a  sledge  of  hero  and  heroine 
when  pursued  by  wolves  and  a  thoroughly  satisfactory  climax. 
Alma  Rubens  IS  an  exceedingly  alluring  figure  as  Sonia.  Edmund 
Lowe  a  likeable  hero,  with  Lou  Tellegen  giving  an  impressive  per- 
formance as  the  revolutionary  leader  who  uses  patriotism  as  a 

cloak  to  conceal  his  personal  ambitions  and  does  his  best  to  secure 
Sonia  lor  himself.  The  support  is  good,  the  Russian  types  are 
lite  like  and  convincing,  direction  and  photoplay  well  up  to 
standard. 

'/'//('  Cast:  .lima  Rubens,  Edmund  Lowe,  I. on  Tellegen,  Tom 
Santschi,  Paul  Panzer,  Lilyan  /'ashman.  Helena  d'Algy,  I'adim 
Uraneff,  Harry  Cripp.  Author.  Hartley  Campbell.  Director, 
I ' it  tor  ,s',  hertzinger. 


Tl  I  EM  E,      Melodrama.      Sonia, 
school   teacher,  joins  revolutionarj 

consipracy  and   is  exiled  to  SilK'fia. 

She  finally  escapes  with  her  lover, 

Russian  officer,  when  Bolshcv  iki 
overthrow  <  iovernment. 

PRODUCTiO  X     H  I  G  H- 

LIGHTS.  Stirring  melodramatic 
action  and  emotional  urge,  Fine 
acting  and  direction.  Scenic  beauty 
of  snow   backgrounds.     Prison   in- 


cidents    in     Siberia.      Chase     by 
wolves,  lovers'  escape. 

EXPLOITATION  ANGLES. 
feature  Alma  Rubens.  Edmund 
I  .owe,  Lou  Tellegen,  Lilyan  Tash- 
inan.  Bill  as  thrilling  Russian  mclo 
of   love  and  revolution. 

DRAW  IXC,  POWER.  Will  win 
wherever  high-class  melodrama 
pleases, 


from   Hurold   Lloyd's   latest    comedy, 
Paramount  picture 


"F, 


II, 


Sri/,'. 


Produced  ami  Distributed  by  Fox. 
Length.  6,950  feet.   Released  March.  1926. 


April     2  4 ,     19  2  6 


1947 


That's  My  Baby 

New  Doug  MacLean  Vehicle  A  Rollicking  Comedy 
(Reviewed  by  George  T.  Pardy) 

DRIVING  at  a  fast  and  furious  gait,  this  merry,  madcap 
farce,  with  its  romantic  pursuit  by  Douglas  MacLean 
of  a  girl,  while  handicapped  by  the  burden  of  a  baby 
thrust  upon  him  by  an  unscrupulous  rival,  hasn't  a  dull  moment 
in  it  and  should  register  as  a  big  money-maker  for  exhibitors  in 
general.  Also,  it  promises  to  please  MacLean 's  admirers  from  first 
to  last  and  certainly  adds  luster  to  the  star's  reputation  as  a 
national  fun-maker. 

While  the  plot  is  a  lightly  constructed  thing,  there  is  so  much 
action  crammed  into  it,  and  principals  and  supporting  players 
work  in  such  perfect  unison  and  with  such  vivacity,  that  the  on- 
lookers' interest  in  the  swiftly  flashing  events  never  lessens;  the 
great  auto-aeroplane  chase  at  the  finish  will  stimulate  any  crowd 
to  laughing  enthusiasm.  MacLean 's  engaging  smile  and  magnetic 
personality  are  strong  factors  in  putting  over  his  clean-cut, 
irresistibly  humorous  portrayal  of  hero  Alan  Boyd,  Margaret 
Morris  wins  all  hearts  by  her  dainty  performance  in  the  heroine 
role  and  the  support  is  capital.  The  settings  are  colorful  and  the 
last  word  in  lavish  luxury.  Photography,  lighting,  direction  ex- 
cellent. 

The  Cast:  Douglas  MacLean,  Margaret  Morris,  Claude  Gil- 
lingwater,  Eugene  Forde,  Wade  Boteler,  Richard  Tucker,  Fred 
Kelsey.  Authors,  George  Crone,  Wade  Boteler.  Director, 
William  Bcaudiue. 

THEME.  Farce  Comedy.  Boyd 
loves  a  girl  whose  mother  dislikes 
him.  A  rival  inflicts  a  strange  baby 
on  Boyd  and  proclaims  him  its 
father,  but  he  wins  girl. 

PRODUCTION  HIGH- 
LIGHTS. Lively  action,  skillful 
direction,  lavish  settings  and  effec- 
tive    backgrounds.      Star's    panto- 


mine  and  all-around  good  work. 
The  harem  girls.  Big  auto-aero- 
plane chase. 

EXPLOITATION  ANGLES. 
Boost  as  rapid  moving  farce 
comedy  that's  a  riot  of  fun  and 
MacLean's  best  up-to-date. 

DRAWING  POWER.  Good 
box  office  bet   for  any  theatre. 


Produced  and  Distributed  by  Paramount. 
Length,  6,805  feet.   Released  April,  1926. 


Scene  from  "The  Devil  Horse"  a  Pathe  production 

Old  Loves  and  New 

Nothing  Better   This  Season   For  the  Fans 
(Reviewed  by  J.  S.  Diekerson) 

THIS  is  undoubtely  the  best  box  office  picture  Sam  Rork  has 
ever  made  which  is  saying  considerable.  It  bothers  little  about 
a  "theme,"  but  just  "starts  briskly  telling  the  ever-inten 
ing,  even  though  familiar  story,  of  the  'man  who  is  disillu- 
sioned by  an  unfaithful  wife  but  who  lives  to  find  a  new  and 
better  romance.  In  this  instance  the  second  matrimonial  venture 
i-    with  the  widow  of  the  man  who  wrecked  his   first   marriage. 

Lewis  Stone  is  excellent  as  the  husband  whose  wife  strays  from 
the  straight  and  narrow.  Katherine  McDonald  is  the  straying 
wife  and  incidentally  celebrates  her  return  to  the  screen  with 
some  real  acting.  Walter  Pidgeon,  a  comparative  newcomer,  gives 
a  fine  performance  as  the  philanderer.  Barbara  Bedford  is  the 
heroine  while  Mr.  Rork's  daughter  does  well  with  a  role  that  did 
not  permit  of  the  display  of  an\  great  histrionic  ability. 

The  production  is  first-class  in  every  way.  There  is  suspense, 
plenty  of  characterization,  notably  that  given  by  Tally  Marshall, 
and  oodles  of  romance. 

A  bang  up  picture  for  the  fans  of  most  any  kind  of  house. 

The  Cast:  Lewis  Stone.  Katherine  McDonald,  'fully  Marshall, 
Barbara  Bedford,  Walter  Pidgeon  and  Ann  Rork.  Adapted  by 
Marion  Fairfax.  Directed  by  Maurice  Toumeur. 

THEME.     Story    of    a    disillu-      bedside  of   his  son. 


sioned  Englishman  who  retires  to 
the  Arabian  desert  when  his  wife 
proves  unfaithful,  there  to  find  a 
new  and  better  romance  with  the 
widow  of  the  man  who  wrecked 
his  home. 

PRODUCTION  HIGH- 
LIGHTS. The  excellent  English 
atmosphere.     Stone's   scene   at   the 


.    by   the   elephant.    The   ex- 
cellent desert  backgrounds. 

EXPLOITATION  ANGLES. 
The  title  and  cast.  Provides  op- 
portunity for  "sheik"  lobby  dis- 
plays and  prologues  and  for  tie- 
ups  with  book  stores  on  the  novel 
from  which  the  picture  was  made, 
The  Desert  Healer. 


Art   Acord   in   "Rustler's   Ranch,"   a    Universal   release   in   which   he    is 

starred. 


Produced  by  Sam  Rork  and  Marion  Fairfax.    Distributed  by 

First  National. 

Length,  6,500  feet.    Released  April,  1926 


1948 


Motion     Picture     News 


The  Devil  Horse 


Sagacious  Equine  Star  in  Live  Western 
(Reviewed  by  Frank  Elliott) 

WE  doff  our  sombrero  to  Hal  Roach,  Fred  Jackman  and 
everyone  identified  with  the  making  of  this  truly  remark- 
able picture  play.  Perhaps  the  mosl  praise  that  one  can 
give  this  one  is  to  say  thai  it  eclipses  "The  Km-  of  Wild  Horses" 
and  "Black  Cyclone."  To  begin  with,  Mr.  Roach  has  supplied  a 
real  story  in  this  instance  our  which  gives  Rex,  bis  remarkable 
horse  star,  opportunity  for  some  startling  work.  And  Rex  conies 
through  with  flying  colors.  So  do  Lady  and  The  Bailer,  his  equine 
suppori  ing  casl . 

The  human  players,  especially  Yakima  Canutt,  also  have  plenty 
to  do  and  do  it  well.  The  picture  is  enacted  againsl  a  kaleido- 
scopic background  on  natural  settings  which  may  safely  be  ranked 
with  the  best  the  screen  lias  ever  offered.  "The  Devil  Horse," 
supplies  the  demand  for  "something  different."  There  isn't  a 
lagging  moment  in  it.  The  fight  between  Rex  and  The  Killer  is 
just  one  of  the  examples  showing  how  much  patience  must  haxe 
been  required  to  make  this  novel  film  play.  There  is  a  stirring 
attack  on  a  fori  and  an  equally  exciting  rescue  by  cavalrymen. 
There  is  some  hard  riding  thai  will  bring  any  audience  to  the 
edge  of  the  seats. 

The  Cast:  Rex,  The  Killer,  Lady,  Yakima  Canutt,  Gladys 
McConnell,  Robert  Kortman,  Roy  Clements.  Author,  Hal 
Roach.   Director,  Fred  J  ark  man. 

\\\  een  I  lave  and  chief. 


THEME.  Epic  drama  of  West 
in  which  Rex,  a  horse,  plays  impor- 
tant part  in  helping  white  men  de- 
feat Indians.  Rex  also  wins  Lady, 
his  equine  nana  e. 

PRO  D  UCTIO  N  II  I  (i  11- 
LIGHTS.  The  photography.  The 
beautiful  natural  backgrounds. 
1  >avc's  ride  to  rescue  girl.  Battle 
between   kcx  and   Killer.     !■  ulit   1k- 


EXPLOITATIO\T  ANGLES. 
Play  up  horse  Rex  as  greatest  ani- 
mal star  in  greatest  role.  Get 
publicity  into  schools  to  interest 
children. 

DRAWING     POWER.      Novel 
and  suitable  for  best  houses  ever} 
w:here. 


Produced -by  Hal   Roach.    Distributed  by   Pathe. 
Length,  Six  Reels.   Release  not  given. 


Comedy    highlights    from    the    current    Paramount    production.    "That'll 

My  Baby." 

Rustlers'  Ranch 

Lots  of  Action  in  Brisk  U  estern 
(Reviewed  by  George  T.  Pardy) 

IN  addition  to  the  rapid  action,  thrills,  fast  riding  and  fighting 
stuff  that  is  expected  in  the  popular  brand  of  Western  pic- 
tures, this  feature  makes  considerable  appeal  to  animal  lovers 
through  the  intelligent  work  of  two  four-footed  actors.  Art  Acord's 
sagacious  horse.  Raven,  and  equally  knowing  dog,  Rex. 

The  star's  two  pals  help  the  feature's  interest  along  amazingly 
and  Acord  himself  is  kept  busy  all  through  the  live  reels  executing 
sensational  feats  of  horsemanship,  bringing  off  rescue  stunts  and 
scrapping  with  energetic  zeal.  It's  left  to  olive  Hasbrouck,  play- 
ing the  heroine,  to  assume  the  aggressive  when  it  comes  to  love- 
making     tactics,     and     -he     doe-     so     with     complete     success,     even 

though  her  backward  lover  tries  to  make  her  marry  another  fellow. 
Art  Acord  is  -een  ;i-  a  gallanl  cowboy  who  craftily  intervenes  be- 
tween a  widow  and  scheming  banker  who  wants  to  seize  the  hit- 
ter's mine.  He  frustrates  the  villain  and  wins  the  widow's  daugh- 
ter. Edith  Yorke  gives  a  good  performance  as  the  widow  Shawn 
and  ca|iable  support  is  given  the  principals.  Direction  and 
photography  0.  K. 

The  Cast:  Art  Acord,  (Hire  Hasbrouck,  Duke  R.  Lee,  George 
Chesbro,  Edith  Yorke,  Matty  Kemp,  Stanton  Heck.  Author, 
II'.  ('.  Tattle.   Director.  Cliff' Smith. 

fighting     stunts.      Clever    work    of 


THEME.  Westerner.  Cowboy 
saves  the  daughter  of  widow  ranch 
owner  from  drowning,  foils  pl"i  oi 
wealthy  banker  to  -ii  e  the  moth- 
er's   in ii u.    w  in-    the   girl. 

PRODUCTION    HI  till 

LIGHTS.      Colorful     Western     at- 

mosphere  and  scenei  j .  Fasl  art  ion. 
thrill  punches,  romantic  develop- 
ment.    Art    Acord's    riding    feats. 


trained   horse   and   dot;. 

EXPLOIT  VTION      ANGLES. 

Rill  as  fast  Western  melodrama. 
Feature  Art  Acord,  Olive  Has- 
brouck. Stress  clever  trick  work 
of  horse  and  dog. 

DRAWING  POWER.  Should 
win  wherever  regulation  Western- 
ers arc  popular. 


(.rutin    of    highlights    from    the   Sam    Rork    production,    "Old    Lores    unit 

New,"  released  through  First  National 


Produced  and  Distributed  by  Universal. 
Length,  5.230  feet.    Released  April,  1926. 


April     24  ,     19  2  6 


194') 


THE  CHECK-UP 

Weekly  Edition  of  Exhibitors9  Box  Office  Reports 


Productions  listed  are 
new  pictures  on  which 
reports  were  not  avail- 
able previously. 


KEY — The  first  column  following  the  name  of  the  feature  represents  the  num- 
ber of  managers  that  have  reported  the  picture  as  "Poor."  The  second  column 
gives  the  number  who  considered  it  "Fair";  the  third  the  number  who  considered 
it  "Good";   and  the  fourth  column,  those  who  considered  it   "Big." 

The  fifth  column  is  a  percentage  giving  the  average  rating  on  that  feature, 
obtained  by  the  following  method:  A  report  of  "Poor"  is  rated  at  20%;  one  of 
"Fair,"  40%;  "Good,"  70%;  and  "Big,"  100%.  The  percentage  rating  of  all  of 
these  reports  on  one  picture  are  then  added  together,  and  divided  by  the  number 
of  reports,  giving  the  average  percentage — a  figure  which  represents  the  consensus 
of  opinion  on   that  picture.      In   the  way  exceptional   cases,   reports  which   might  be 

taken    alone,    and    such    individual    differences    of    opinion    are   averaged    up 


For  ratings  on  current 
and  older  releases  see 
MOTION  PICTURE 
NEWS- first  issue  of 
each  month. 


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— 

ASSOCIATED  EXHIBITORS 

Skyrocket,   The    — 

FAMOUS  PLAYERS 

American  Venus,   The    — 

Behind  the  Front  — 

Grand  Duchess  and  the  Waiter  — 

Hands  Up    1 

Mannequin    — 

Moana   — 

New   Klondike    — 

Song  and  Dance  Man,  The  ...   — 

Splendid  Crime,  The  — 

Wanderer,  The   1 

FILM  BOOKING  OFFICES 

King  of  the  Turf   3 

Tough  Guy,  The  — 

FIRST  NATIONAL 

Far  Cry,  The   — 

Irene    — 

Just  Suppose   — 

Rainbow  Riley    — 

Too  Much  Money   — 


—        10 


70 


7,350  Ft. 


2 

9 

2 

70 

7,931  Ft 

1 

9 

97 

5,555  Ft 

6 

— 

6 

70 

6,314  Ft 

3 

14 

— 

62 

5,883  Ft. 

4 

12 

1 

65 

6,981  Ft 

3 

6 

— 

60 

6.133  Ft 

9 

— 

70 

7  Reels 

11 

— 

70 

6,997  Ft 

6 

9 

— 

58 

6,069  Ft 

2 

4 

3 

68 

8,173  Ft. 

3 

3 

43 

6,210  Ft 

2 

4 

6 

80 

5,455  Ft 

11 

70 

8  Reels 

1 

9 

97 

9  Reels 

1 

5 

2 

74 

7  Reels 

6 

— 

70 

6,450  Ft 

8 

4 

— 

50 

7,600  Ft 

FOX 

Road  to  Glory,  The   - 

METRO-GOLDWYN-MAYER 

Auction   Block    2 

Black  Bird,  The  — 

1  >evil's  Circus,  The   — 

PROD.  DIST.  CORP. 

Made  for  Love   — 

Million  Dollar  Handicap.  The.   — 
STATE  RIGHTS 

Double  Fisted   — 

Ladies  of  Leisure — 

UNIVERSAL 

Arizona  Sweepstakes,  The    ...  — 

Beautiful  Cheat,  The    4 

Blue  Blazes   — 

Cohens  and  Kellys,  The  — 

Desperate  Game,  The   — 

Six   Shooting  Romance    — 

Sky  High  Corral   — 

What  Happened  to  Jones 1 

WARNER  BROS. 

Xight  Cry,  The    — 

Sea  Beast,  The   — 


70 


,600  Ft. 


? 
1 

4 
6 
8 

1 

50 
70 
70 

6.239  Ft. 

6.688  Ft. 

'50  Ft. 

6 
6 

— 

— 

40 

40 

=  .700  Ft 
6.117  Ft 

5 
6 

5 

— 

55 
40 

10  Ft 

5257  Ft 

2 
3 

2 

7 
8 
10 
3 
9 
8 
8 
5 

1 
3 

67 
53 

70 
70 
70 
70 
70 
64 

5.418  Ft 
6,583  Ft 
4.659  Ft 
7,774  Ft 
4.450  F1 
4.837  Ft 
4,871  Ft 
6,700  Ft 

9 

3 

70 
100 

7  Reels 
7  Reels 

FILL  IN  THIS  BLANK  AND  MAIL  TO— 

Motion   Picture    News,  Inc.,  Date, 

729  7th  Ave.,  New  York  City 

In  accordance  with  your  request  we  are  reporting  herewith  the  results  from  a  box  office  angle,  with  the  following  pictures,  same  to  be  used  in  compilation 
of  your  "The  Check   Up."     It  is  expressly  understood  that  tinder  no  circumstances  will  you  publish  same  over  my  signature. 


TITLE  OF  PICTURE 

DISTRIBUTED  BY 

WEATHER 
CONDITION 

REPORT 
Big,  Good,  Fair,  Poor 

^ 

Class  of  patronage... 
Population  of  Town. 


Theatre. 
City 


State.. 


1950 


Motion     Picture     News 


onal  Newsfrom  Corresponden 


La. 


ANNOUNCEMENT  has  been 
made  of  the  wedding,  on 
May  12th,  of  Miss  K.  Louise 
Schad,  daughter  of  Dr.  and  Mrs. 
H.  J.  Schad,  of  Reading.  Dr. 
Schad  is  head  of  the  Carr  and 
Schad  chain  of  theatres  and  presi- 
dent of  the  M.  P.  T.  0.  of  East- 
ern Pennsylvania,  Southern  New 
Jersey  and  Delaware.  Following 
the  ceremony  at  the  home  of  the 
■  parents,  the  couple  will  take 
a  wedding  trip  to  the  Pacific  Coast 
to  attend  the  annual  convention  of 
thi  \l.  P.  T.  0.  V,  in  Los  Angeles. 
ir  A.  Moss,  Philadelphia 
branch  manager  for  the  Fox  Film 
Corporation,  who  was  taken  se- 
riously ill  the  day  before  he  intend- 
ed departing  for  the  Pacific  Coast 
to  attend  the  annual  convention 
of  Fox  Sales  executives,  is  rapid- 
ly     recovering      in      St.      Joseph's 


Philadelphia 


Hospital  from  a  mastoid  operation. 

Ray  J.  O'Rourke,  a  member  of 
the  sales  force  of  the  Philadelphia 
office  of  Famous  Players,  was  re- 
cently married  at  St.  Malachi's 
Church  to  Miss  Margaret  Davis, 
daughter  of  Mrs.  Anne  Davis,  of 
1751  N.  Park  Avenue,  Philadel- 
phia. 

Jules  E.  Mastbaum,  president  of 
the  Stanley  Company  of  America, 
and  his  family  and  Alec  R.  Boyd, 
vice-president  of  the  company,  left 
recently  for  a  two  weeks'  stay  at 
French     Lick,     Ind.       Mr.     Mast- 


baum will  also  visit  other  places  in 
the  Middle  West  in  the  interests 
of  the  Stanley  Company. 

M.  J.  McCool  has  been  added  to 
the  staff  of  Motion  Picture  Cen- 
sors for  the  State  of  Pennsylvania 
and  will  he  under  the  supervision 
of  Harry  L.  Knapp,  who  is  at  the 
l!oard  headquarters  in  Philadel- 
phia. Mr.  McCool  will  make  his 
headquarters  in  the  Pittsburgh 
office. 

Associated  Exhibitors  was  re- 
cently admitted  to  membership  in 
the  Film  Board  of  Trade,  making 


ili'  total  membership  of  the  Phila- 
delphia organization  sixteen,  one 
of  the  largest  in  the  United  States. 

II.  Crist  will  operate  the  Central 
Theatre,  Ephrata,  Pa.,  formerly 
operated  by  II .  I>senger  under  a 
lease. 

The  Palace  Theatre,  Schuylkill 
Haven,  Pa.,  has  closed  down  for 
an  indefinite  period,  following  the 
transfer  of  the  lease  from  Charles 
Sharadin  to  a  new  lessee  "whose 
identity  is  unknown.  Edward  Zim- 
merman is  the  owner  of  the  house. 

Tom  Bible,  who  joined  the  sales 
force  of  Associated  Exhibitors  a 
short  time  ago,  has  resigned  and 
will  become  affiliated  with  the  Key- 
stone Film  Corporation. 

Green  &  Altman  are  making 
preparations  for  the  remodeling 
and  renovation  of  the  Jefferson 
Theatre,   North  29th  Street,   Phila. 


^i^wfli'ij^w.^^ 


Buffalo 


AN  entertainment  and  dance  was 
held  by  Local  Union  396,  Mo- 
tion Picture  Projectionists,  of 
Binghamton,  N.  Y.,  in  Kalurah 
Temple,  Wednesday  evening,  April 
14.  The  proceeds  went  into  the 
sick  benefit  fund.  Earl  Tuttle  was 
chairman  of  the  arrangements  com- 
mittee. A  feature  film  was  shown 
from  7 :30  to  9,  when  dancing 
started  and  continued  until  the  wee 
sma'  hours.  Assisting  Chairman 
Tuttle  were  Henry  Cole,  Charles 
son  and  James  Holly. 

Eric  Clarke,  managing  director 
of  the  Eastman,  Rochester,  an- 
nounces that  during  the  summer 
months  the  final  performance  will 
begin  at  9:30  instead  of  9,  so  that 
golfers  and  other  sports  followers 
may  get  to  the  theatre  in  time  for 
a  complete  performance. 

Lincoln  Theatre  in  Roches- 
ter has  installed  a  new  Wurlitzer 
orchestral  organ  and  made  im- 
provements in  the  1  i  quipment, 
including  Peerless  low  intensity 
lamps. 

Warsaw.  X.  Y.,  has  decided  to 
hold  an  informal  election  soon  to 
give  the  people  an  opportunity  to 
express  themselves  on  the  adoption 
of  daylight  saving  time.  It  is  pro- 
to  have  the  new  time  from 
April  30  to  September  14,  if  ap- 
proved. 

The  houses  controlled  by  Publix 
Theatn      l  orporation  in  the  Buf- 
falo and  Albany  zones  have  joined 
[otion    I  'i  ;ni  i    Theatre  Own- 
"\  oik,  in  eith  i 
the    I  tate  capital  dis- 

tricts. 

The  membi  r  ilm  Board 

of  Trade  ol    Buffalo  gave  a   fan 
well     dinner      Saturday     evening, 
April   17,   in  honor  ol    Henry  W. 
Kahn,   who  is  leaving   the   Buffalo 
Metro  Goldwyri  Mayer 
to  assume  the  man  of   the 

Metn  office     in 

Memphis.  Frank  J.  A.  McCarthy, 
nt  of  the  board,  was  chair- 
man of  the  arrangements  commit- 
tee. Mr.  Kahn  has  been  manager 
of  the  Metro  office  and  later  the 
combined  Metro  Goldwyn-Mayer 
exchange  for  many  years. 


P.  J.  Swift,  manager  of  the 
Warner  Bros,  exchange,  has  been 
assigned  to  an  executive  position 
in  the  New  York  home  office  and 
has  been  succeeded  in  Buffalo  by 
C.  E.  Almy,  who  comes  from  the 
Merto-Goldwyn-Mayer  exchange 
in  Cleveland. 

Dave  Miller,  of  the  Universal 
office  in  Philadelphia,  has  been  ap- 
pointed manager  of  the  Buffalo 
"U"  exchange,  succeeding  Charlie 
Goodwin,  who  remains  as  a  mem- 
ber of  the  sales  staff. 

Al  Teschmacher  has  resigned  as 
booker  at  the  Associated  Exhibi- 
tors exchange  to  devote  all  his  time 
to  his  Casino  Theatre.  He  has 
been  succeeded  by  Frank  Young, 
formerly  with  Select,  Renown  and 
recently  Freedom.  Leo  Murphy 
has  resigned  from  the  A.  E.  sales 
staff. 

Joe  Miller,  manager  of  the  Re- 
1 1 ■  i\\  n  i  itiiee.  assisted  b\  his  brother 
Matty,  is  making  a  drive  for  con- 
tracts on  the  new  Tiffany  product 
which  the  exchange  is  handling  in 
Western  New  York. 

George  J.  Hughes,  formerly  with 
Pathe,  has  been  engaged  by   Rich- 
ard  C.   Fox   as   a  member   of  the 
staff    of    the    Freedom    film 
Corporate  in 

Charlie    Johnston    has    resigned 
from  the  Warner  Bros.'  sales 
and    expects    to    announce    a    new 
i  •  iiineet  ii  hi   in  a    few  days. 

The    Harvard    Theatre,    a    new 

community   house,   was    opened    in 

use,  Sundaj   afternoon,  April 

11.      The    theatre    is    located   at    524 
Wescotl   Street,  at   Harvard   Place. 
|.  ||.  Mil  li.nl.  i  hairman  of  Bu  t  - 
falo  Zone,  and  Bill   Dillon,  of  Itha- 
ca,   Stati     president,   journeyed    to 
i       day,    \p'"il  t>,  to 
with  Salt  (  it\  exhibitors  and 
(lisenss    the    new    uniform    contract 
and    tin-    affiliation    with    the    Hays 
inization. 
Newly    incorporated    motion    pic- 
ture companies,  entering  the  busi- 
ii   New  York  State,  and  filing 
the  necessary  papers  with  the  secre- 
tary ni  state  during  the  past  week, 
included  the  following  :  Russell  fan- 


ning, Inc.,  capitalization  not  stated, 
Russell  Fanning,  Edith  Fanning, 
Frank  Holt,  New  York  City ;  The 
Vitaphone  Corporation,  capitaliza- 
tion not  stated,  Abel  Thomas,  Stan- 
leigh  P.  Friedman,  Harold  S. 
Bareford,  New  York  City ;  Visual 
Test  Sales  Company,  of  New 
York,     Inc.,     $10,000,     Edward     I. 


Symonds,  Los  Angeles,  Cal. ;  Ilsley 
Bonne,  W.  A.  Yoke,  New  York 
City;  Playhouse  Theatres,  Inc., 
$20,000,  Florence  Lane,  Anne  Kess- 
ler,  Lillian  Hotchkiss,  Brooklyn : 
A.  S.  Friend  Companies,  $750,000, 
Arthur  S.  Friend.  Elizabeth  Fing- 
eroth,  Thelma  M.  Kleiman,  New 
York  City. 


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TRAILERS  SFIKFATC 


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TRAILER  SERVICE 

WITH 

ACTUAL 

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FRCHVT  THE  NEGATIVE 


Chicago,  ill.  New "^ork  City  LosAiigeley.Cal. 

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April     2  4 ,     19  26 


1951 


St.  L 


OU1S 


CHARLEY  FERRIS  has  sold 
his  Photo  Play  Theatre,  Lov- 
ington,  111.,  to  R.  B.  Maxwell,  who 
also  operates  the  Illinois  Theatre, 
Sullivan,  111.  Ferris,  in  turn,  takes 
over  the  Garden  Theatre,  Arthur, 
111.,  which  his  brother,  Earl  Fer- 
ris, has  been  operating. 

Joe  Ireland,  who  formerly  oper- 
ated the  Jefferson  Theatre,  Sulli- 
van, 111.,  has  organized  a  local 
stock  company  to  erect  a  new  the- 
atre in  Sullivan. 

Carson  Metcalfe,  of  Metcalfe  & 
Kincaid,  operators  of  the  Opera 
House,  Greenfield,  111.,  is  back 
from  an  extensive  trip  to  the 
South. 

George  Wagner  and  Tommy 
Tobin  on  Monday,  April  5,  took 
charge  of  the  Reese  Theatre, 
Cairo,  111.;  Palm  Theatre,  Mound 
City,  111.,  and  the  Lvric,  Mounds, 
111. 

R.  J.  Hershfield  has  added  the 
Rodelia  Theatre,  Bland,  Mo.,  to 
his  string  of  houses. 

Bill  Barron,  manager  of  United 
Artists,  departed  for  Little  Rock, 
Ark.,  to  attend  the  convention  of 
Arkansas  exhibitors  in  that  city 
opening  on  April  11.  Giiy  Brad- 
ford, •  Arkansas  salesman  for 
LInited  Artists,  also  attended  the 
gathering. 

T.  Y.  Henry,  district  manager 
for  United  Artists,  is  scheduled  to 
pay  us  a  call  this  week. 

Exhibitors  seen  along  Picture 
Row  during  the  week  were :  Green 


Luttrell,  Jacksonville,  111.;  S.  E. 
Pertle,  Jerseyville,  111.;  Jimmy 
Clayton,  West  Frankfort,  111.;  A. 
L.  Crichelow,  Temple  Theatre,  Al- 
ton, 111. ;  Rex  Barrett,  Cozy  The- 
atre, Columbia,  Mo. ;  Robert  Cur- 
ran,  Buckner,  111.;  W.  L.  Muhlen- 
beck,  West  Frankfort,  111. ;  Harry 
Mueller,  Idle  Hour  Theatre,  Fes- 
tus,  Mo. 

G.  E.  McKean,  manager,  and 
Bob  Werth,  city  salesman  for  Fox, 
are  attending  the  convention  in  Los 
Angeles,  Cal. 

John  Marlowe,  of  Herrin,  111., 
plans  to  open  his  big  amusement 
park  near  Herrin  next  month. 
During  the  off  season  he  has  made 
many  improvements  to  the  place. 
It  is  the  Mecca  for  thousands  from 
all  parts  of  Southern  Illinois  when 
Old  Sol  is  doing  his  darndest. 

Lew  Bent,  popular  F.  B.  O. 
salesman,  has  shaken  off  his  rheu- 
matics and  is  again  hitting  on  all 
cylinders.  J.  H.  Safferty,  of  Uni- 
versal, is  another  go-getter  that 
grabbed  off  a  flock  of  fat  contracts 
with  play  dates  the  past  six  days. 

Harry  Saunders,  formerly  with 
First  National,  has  returned  to  the 
Universal  sales  organization.  Sol 
Rose,  Universal  salesman,  resigned 
April  10. 

The  Southampton  Theatre,  St. 
Louis,  Mo.,  has  closed.  It  has 
been  under  the  management  of 
Inger  &  Fishman.  They  plan  to 
open   their   new   Palm  Theatre  on 


Union  Boulevard  within  the  next 
few  weeks. 

Charley  Hamilton  is  said  to  con- 
template reopening  the  Marshall 
Theatre  in  Maplewood,  Mo.  He  is 
considering  a  combination  vaude- 
ville and  picture  program. 

Jim  Reilly,  Alton,  111.,  picture 
magnate,  back  from  California,  ar- 
rived in  time  to  get  in  on  the  rec- 
ord snowfall  of  the  season.  He  is 
now  sorry  that  he  didn't  imbibe 
more  of  the  California  atmos- 
phere. 

The  Palace  Theatre,  Springfield, 
111.,  is  again  under  the  management 
of  Gus  Wycoff. 

The  Downtown  Theatre  Com- 
pany, capitalized  at  $25,000,  has 
been  organized  in  St.  Louis  to  op- 
erate and  conduct  theatrical  and 
amusement  performances.  The 
incorporators  are :  George  Bow- 
ser, Robert  W.  Hamrherstein  and 
Leo  Rassieur,  Jr.  The  organiza- 
tion, which  is  said  to  be  affiliated 
with  the  Skouras  interests,  it  is 
understood,  will  operate  the  Capi- 
tol Theatre,  in  which  Bowser  pur- 
chased a  substantial  interest  re- 
cently. 

The  Senate  Theatre,  Broadway, 
near  Market  Street,  St.  Louis,  held 
its  grand  opening  on  Saturday, 
April  10,  and  many  of  the  film  ex- 
change men  and  other  exhibitors 
were  the  guests  of  the  owners, 
Charley  Goldman  and  Julius  La- 
venthal.    The  Senate  has  a  seating 


capacity  of  800  and  is  among  the 

besl    theatres    of    its    type    in    St. 

Louis.       Goldman    and     Laventhal 

own  the   Aster  and   Rainbow 

tres  on   Broadway. 

Tom  Leonard,  of  Progress  Pic- 
tures,  is  his  old  self  again.  The 
local  baseball  season  opened  on 
Saturday,  April  10. 

Metro-Goldwyn-Mayer  has  two 
additions  to  its  local  sales  staff  in 
the  persons  of  Robert  Green,  for- 
merly with  Warner  Brothers,  and 
\V.  F.  McTighe,  a  student  from 
New  York  City. 

Henri  Chouteau,  who  owns  the 
Liberty  Theatre  Building  and 
Odeon,  sometimes  used  for  motion 
picture  shows,  and  who  plans  to 
erect  a  number  theatre  on  Dalmor 
Boulevard,  near  the  Liberty,  has 
been  endorsed  for  the  Republican 
nomination  for  Congressman  from 
the  Eleventh  Congressional  Dis- 
trict. 

An  electric  spark  ignited  some 
motion  picture  film  and  caused  a 
fire  in  the  projection  room  of  the 
Majestic  Theatre,  1022  Franklin 
Avenue,  St.  Louis. 

The  audience,  consisting  largely 
of  children,  left  the  auditorium  in 
an  orderly  manner.  The  projec- 
tionist succeeded  in  confining  the 
flames  to  the  projection  booth  and 
the  blaze  was  extinguished  by  the 
theatre  employes  before  the  arri- 
val of  the  fire  department.  The 
damage  was  estimated  at  $500. 


anada 


A  COMPREHENSIVE  social 
and  athletic  club  for  all  em- 
ployes of  Famous  Players  Can- 
adian Corp.,  Toronto,  and  affiliated 
or  subsidiary  companies  in  Toronto 
has  been  organized  under  the  pro- 
visional presidency  of  T.  J.  Bragg, 
comptroller  of  Famous  Players 
Corp.  The  association  takes  in 
Famous  Players,  Regal  Films,  Ltd., 
Famous-Lasky  Film  Service,  Ltd., 
Pantages,  Hippodrome,  Regent, 
Tivoli,  Palace  and  many  suburban 
houses  of  the  city.  An  organiza- 
tion meeting  has  been  held  at  the 
Tivoli  Theatre,  Toronto,  with 
about  40  representatives  present, 
when  it  was  decided  to  hold  the 
first  general  meeting  of  the  club 
on  Sunday,  April  25.  The  chair- 
man of  that  meeting.  Tommy 
Daley,  manager  of  the  Tivoli,  out- 
lined the  purposes  of  the  associa- 
tion, the  program  including  boat 
trips,  athletic  meets,  picnics  and 
games  in  the  summer  and  hockey, 
skiing,  bowling,  dances,  etc.,  in  the 
winter. 

Honorary  officers  include  N.  L. 
Nathanson,  managing  director  of 
Famous  Players  Canadian  Corp., 
J.  P.  Bickell,  vice-president  of  that 
corporation ;  Arthur  Cohen,  vice- 
president  of  Regal  Films,  Ltd. ; 
Maurice    Milligan,    general    man- 


ager of  Famous-Lasky  Film  Serv- 
ice, and  W.  D.  Ross. 

T.  J.  Bragg  is  president,  N.  K. 
Miller,  manager  of  Toronto  Pan- 
tages, first  vice-president ;  T.  S. 
Daley,  of  the  Tivoli,  second  vice- 
president;  J.  A.  Matheson,  secre- 
tary-treasurer ;  board  of  governors. 
Clarence  Robson,  supervisor  of 
theatres  for  F.  P. ;  Harry  Sedg- 
wick, Phil  Kauffman,  general 
manager  of  Regal  Films,  Ltd. ; 
Harvey  Williams,  manager  of  the 
Beach  Theatre ;  trustees,  H.  V. 
O'Connor,  Toronto  manager  of 
Regal  Films ;  A.  C.  Benson,  To- 
ronto branch  manager  of  Famous- 
Lasky  Film  Service,  and  N.  G. 
Barrow ;  auditors,  J.  Collard  and  J. 
Taylor. 

Harvey  Williams  is  chairman  of 
the  athletic  committee,  B.  Geldsaler 
is  chairman  of  the  social  commit- 
tee, and  Charlie  Querrie,  manager 
of  the  Palace  Theatre,  has  been 
appointed  chairman  on  constitution 
and  by-laws. 

Others  who  have  been  chosen  in- 
clude Archie  Laurie,  of  Pathe;  I. 
Taylor,  J.  Denoid,  R.  Dale,  H.  Ash, 
Sam  DePass,  Mrs.  M.  Oake,  Miss 
Betty  Brown,  Miss  M.  Habrick, 
W.  Browne,  Miss  D.  Wilson,  Leo 
Hague,  W.  Legassicke,  W.  O'Neil 
and  A.  McCunn. 


The  establishment  of  the  new 
town  of  Gatineau,  Quebec,  on  the 
Ottawa  River,  near  Ottawa,  by  the 
International  Paper  Company  of 
New  York  as  an  industrial  centre 
for  the  manufacture  of  pulp  prod- 
ucts has  attracted  the  attention  of 
several  moving  picture  men  in  east- 
ern Canada  with  a  view  to  the  open- 
ing of  a  theatre  in  the  new  place 
which,  it  is  expected,  will  shortly 
have  a  population  of  10,000  per- 
sons. 

With  business  taking  a  real  spurt, 
the  Imperial  Theatre,  Ottawa,  On- 
tario, has  been  doing  considerable 
improving.  The  front,  lobby  cor- 
ridors and  other  sections  of  the  the- 
atre have  been  redecorated  and  or- 
namented with  flowers,  a  new  Vel- 
vet Gold  Fibre  screen  has  been  in- 
stalled and  a  new  Steinway  grand 
piano  has  been  purchased,  this  be- 
ing the  second  instrument  in  use  in 
the  theatre.  Incidentally.  Manager 
J.  T.  Moxley  has  raised  the  admis- 
sion prices  slightly,  night  prices  be- 
ing advanced  from  27  to  30  cents 
and  matinee  prices  from  16  to  20 
cents.  The  Imperial,  which  was 
long  operated  by  the  late  Harry 
Brouse.  has  performed  a  real  come- 
back in  recent  weeks. 

Walter  F.  Davis,  manager  of  the 


Empress  Theatre,  Edmonton,  Al- 
berta, has  returned  to  Edmonton 
after  spending  five  weeks  in  Ala- 
bama to  be  with  his  aged  mother, 
who  had  been  sick. 

Three  officials  of  Famous  Play- 
ers Canadian  Corp.,  Toronto,  at- 
tended the  Publix  convention  at 
Atlantic  City,  N.  J.,  these  including 
Clarence  Robson,  of  Toronto, 
Eastern  division  manager;  11.  M. 
Thomas,  of  Winnipeg.  Manitoba, 
Western  division  manager,  and 
John  Arthur,  Toronto,  director  of 
presentations. 

One  theatre  in  Ottawa,  Ontario, 
has  found  that  it  could  not  get 
along  without  its  old  name.  This 
is  the  Casino  Theatre,  which  was 
recently  again  acquired  by  Fred 
Leduc,  after  it  had  been  operated 
for  about  two  years  by  Messrs. 
Froman  and  Petigorsky,  of  Otta- 
wa, during  whose  regime  the  house 
had  been  operated  under  the  title 
of  Majestic  Theatre.  When  Mr. 
Leduc  became  proprietor  once 
more  one  of  the  first  things  that 
he  did  was  to  bring  back  the  old 
popular  and  familiar  name  of 
"Casino."  The  theatre  presents 
feature  pictures,  serials  and  com- 
edies, along  with  vaudeville. 


COSTUMES  FOR  HIRE 


PRODUCTIONS 

EXPLOITATIONS 

PRESENTATIONS 


BROOKS 


1437    Broadway 
Tel.  5580  Pen. 


1952 


Motion     Picture     News 


AL.  ROSENBERG,  of  the  De- 
Luxe  Film  Exchange,  recently 
received  a  letter  from  his  six-year- 
11,  who  is  visiting  in  Los  An- 
geles. Enclosed  was  a  dollar  bill, 
i  1 1 eel  to  Bobby  by  Jackie  Coo- 
gan  for  winning  a  kiddie's  song 
contest  staged  rei  ently  at  tin  I  p 
town  Theatre  in  I  x>s    Angeles. 

R.  A.  Kelsey,  of  the  Ruby  The- 
atre, Cheland,  Wash.,  was  a  recenl 
r    on    Film    Row,    where    he 
1 ked  a  number  of  spring  attrac- 
ts Hi-  fi  if  In-  hi m-.  . 

Paul  Gray,  Western  exploitation 
director  for  Pathe  Exchanges,  left 
last  week  for  New  York  upon  re- 
ceipt of  a  eall  from  the  home  office, 
hied  Richards,  a  newcomer  in 
the  ranks  of  the  film  salesmen,  and 
Frank  H.  Randolph,  formerly  with 
Hodkinson  several  years  ago,  were 
added  to  tlie  -ales  staff  of  the  Uni- 
i  i  ;al  exchange  last  week  by  Man- 
ager  James  Reilly. 

Marvin  Dryness,  for  several  sea- 
sons the  booker  at  Manager  L.  A. 
Samuclson's  Pathe  exchange  in 
this  city,  last  week  announced  his 
resignation  from  that  company,  and 
ha-  been  succeeded  by  F.  L.  Quiett, 
nit  booker.  R.  Zehdenrust 
has  succeeded  Mr.  Quiett  in  the  as- 
sistant's capacity. 


Among  the  theatre  owner-  and 
operators  from  out  of  town  who 
have  been  visiting  in  Seattle  recent- 
ly, were  \Y.  D.  Gross  and  .Mrs. 
,  of  Alaska.  Reports  that  are 
current  at  the  present  time  indicate 
that  Mr.  Gross  will  soon  announce 
the  purchase  of  a  suburban  house  in 
this  territory  and  that  he  and  Mr- 
Gross  will  make  their  home  in  this 
city  for  the  greater  part  of  each 
year. 

F.  S.  1  [opkins,  new  Western  di- 
vision manager  for  the  Associated 
Exhibitors  exchanges,  arrived  in 
town  last  week  for  a  short  visit 
with  Manager  R.  S.  Stackhouse. 

"Dad"  Abbott,  theatre  magnate 
and  automobile  dealer,  of  Sedro 
Woolley,  Wash.,  spent  a  few  days 
in  this  city  recently,  booking  some 
late  spring  pictures  for  his  East- 
tern  Washington  house. 

Dave  Bershon,  Western  division 
manager  of  the  Metro-Goldwyn- 
Mayer  exchanges,  arrived  in  Se- 
attle last  week  for  a  visit  with 
Manager  Clarence  Hill,  and 
brought  with  him  sales  reinforce- 
ments fro  mCalifornia  to  assist  the 
local  office  in  staging  an  intensive 
sales  drive.  Accompanying  Mr. 
Bershon  were  the  Messrs.  Wagner 


and  Shaw,  from  Los  Angeles,  and 
Me--rs.  Olson  and  Weinstein,  from 
San  Francisco.  These  four,  in 
company  with  Messrs.  Wingham, 
SafYlc  and  Beckman,  of  the  local 
office,  now  make  up  Manager  1 1  ill-' 
sales  staff. 

K.  Y.  Kessler,  owner  and  mana- 
ger of  the  New  Liberty  Theatre, 
in  Helena,  Mont.,  was  a  visitor  on 
Film   Row  last  week. 

R.  S.  Stackhouse,  of  the  Asso- 
ciated Exhibitors  exchange,  is  the 
proud  possessor  of  a  new  Chrysler 
motor  car,  one  of  the  results  of  his 
winning  second  place  in  the  na- 
tional sales  drive  conducted  by  his 
company  last  month. 

Harold  F.  Moore,  manager  of 
tin-  Film  Booking  Offices  exchange 
in  Portland,  spent  the  last  week- 
end in  this  city.  He  was  accom- 
panied on  the  trip  by  Mrs.  Moore. 

Harry  C.  Arthur,  Jr.,  general 
manager  of  the  North  American 
Theatres  Corporation,  associated 
with  P.  D.  C.  and  other  interests, 
was  the  subject  of  many  newspa- 
per articles  last  week  upon  the 
completion  of  "the  purchase  of  the 
Jensen-VonHerberg  circuit.  All 
articles  complimented  the  30-year- 
old  magnate  upon  his   tremendous 


success  in  the  field  since  he  began 
as  a  film  salesman  in  this  city  six 
years  ago. 

An  intensive  sales  campaign  is 
being  put  over  in  this  territory  by 
Manager  Fred  Sliter,  of  the_  First 
National  exchange.  Mr.  Sliter's 
force  has  been  strengthened  by  the 
addition  of  A.  A.  Bruce  to  the 
sales  staff,  associating  with  Percy 
Hurst  in  the  Eastern  districts. 

Charles  Beale,  formerly  associ- 
ated with  Manager  H.  A.  Black's 
Vitagraph  exchange  in  this  terri- 
tory several  seasons  ago,  returned 
last  week  to  join  Manager  Arthur 
H.  Huot's  Film  Booking  Office  ex- 
change in  a  sales  capacity. 

On  his  tour  of  the  entire  list  of 
Producers'  Distributing  Corpora- 
tion exchanges,  E.  S.  Wagoner, 
accessory  man  from  the  home  of- 
fice, visited  Manager  W.  II.  Drum- 
mond's  local  office  last  week. 

J.  Gaven.  former  manager  of  the 
Liberty  Theatre  in  Butte,  last 
week  announced  that  he  has  be- 
come associated  with  Dr.  Bethel's 
theatrical  enterprises  in  Helena, 
Mont.,  and  henceforth  will  occupy 
the  office  of  manager  of  the  Lib- 
erty Theatre  in  the  latter  city. 


wsm 


Butte 


UNIVERSAL  Exchange  Man- 
ager "Hilly"  Heineman  and 
his  salesman,  O.  B.  Hemson,  left 
Butte  April  2  for  the  big  Universal 
convention  to  be  held  in  Universal 
City,  Los  Angeles,  for  all  branch 
managers  of  the  Western  division. 
The  Butte  contingent  expect  to 
have  one  of  the  biggest  times  of 
their  lives. 

Harry  Meyer,  counsel  and  secre- 
tary for  the  Montana  Film  Board 
of  Trade,  is  calling  forth  considei 
able  attention  in  Butte  by  his  splen- 
did work  among  the  exchanges  in 
conducting  semi-monthly  fire  drills. 
Frank  Murphy,  branch  manager 
of  Famous  Players,  has  just  re- 
turned from  a  most  profitable  and 
enjoyable  convention  of  his  organ- 

ii   at    Atlanta. 

nager       William       Hughardt 
leaves  soon   for   New   Y'ork,  to  be 

nt  at  the   Pathe  gathering  of 


managers,    salesmen    and    exploita- 
tion men. 

Carl  Wheeler,  of  Lame  1  leer 
Theatre,  Lame  Deer,  Mont.,  writes 
Universal  exchange  that  hi-  tin 
atre  will  be  closed  in  accordance 
with  the  reservation  rules  and  reg- 
ulations and  will  not  open  again 
until  next  September. 

W.  J.  Heineman  has  had  a  busy 
week  preparing  for  the  trip  to  Los 
Angeles. 

M.  A.  Dore  is  the  booker  for 
Universal  who  has  not  been  many 
moons  in  Butte  but  is  too  busy  to 
know  much  about  the  city. 

Other  members  of  the  staff  ore 
Pearl  Hendry,  cashier ;  Anne 
Roche,  biller;  .film  F.  William-, 
poster  clerk  and  Ricggcr,  the  new 
shipper. 

Walt   K.   Millar,  exchange  man 
ager  for  Greater   Features,  is  oul 


of  the  city  and  touring  the  Mon- 
tana highline. 

C.  R.  Wade,  exchange  manager 
for  Producers,  has  just  returned 
from  a  trip  into  eastern  Montana. 

J.  J.  Harrington,  head  salesman 
for  the  Montana  territory,  is  home 
from  a  First  National  tour  and  is 
making  plans  to  attend  the  big  As- 
sociated First  National  conclave  at 
Los  Angeles. 

Montana  is  much  interested  in 
the  resignation  of  Charlie  Koerncr, 
head  of  the  Portland  First  Na- 
tional exchange.  Mr.  Koerner 
went  from  the  Associated  First 
National  exchange  of  Butte  to 
Portland.  While  here  he  made  a 
host  of  friends  in  the  entire  State 
who  will  wish  to  felicitate  him  on 
his  new  venture,  whatever  it  may 
be. 

Herman  Strasberger,  former 
salesman   for   Pathe,  has  resigned. 


Tom  Walsh,  of  Pathe.  is  work- 
ing the  western  part  <<i  the  State. 

Warner  Bros,  has  been  repre- 
sented here  by  G.  C  Jones  the  past 
week.  It  is  his  first  trip  into 
Montana. 

Dave  McElhenney,  salesman  for 
Metro-Goldwyn-Mayer.  has  recent- 
ly had  his  tonsils  removed.  At  this 
writing  he  is  making  the  round  of 
his    string   of    theatres. 

Announcement  comes  to  Butte 
that  Frank  Bailey,  former  owner 
of  the  American  Theatre,  is  now 
residing  in  Los  Angeles.  Mr.  and 
Mrs.  Bailey  are  entertaining  a  for- 
mer partner,  George  Grombacher, 
who  had  at  one  time  interests  in 
Seattle,  Portland  and  Butte  the- 
atres. 

\lhert  Nadeau,  exhibitor,  of 
Anaconda,  from  the  Bluebird  The- 
atre, was  in  the  city  last  week,  do- 
iiiL;    film  shopping. 


Texas 


TACK  JACKSON,  well  known 
«J  throughout  the  South  as  a 
publicity   agent,    is    in    town   on   a 

i    i   Kit/  Theatre  will  open   Vpril 
IS,   according   to  an   ami.  hum 
by   the   management.      Le    Mayro 
Veglee,   from  California,  has  been 
engaged   for  the  opening   week. 

Louis  L.  Dent  Incorporation 
of  Dallas  has  leased  the  Palace 
Theati  I     v,  and  the 

it    has   1m  i   over 

by  D.  Callahan,  from  the  Dent  of- 
fice.    The  lease   is   for 

ither    theatres    in    th( 


bi    leased  b]   this  i  >rgan- 
ization  if  satisfa  rms  can  be 

arranged,  it  is  announced. 

I        Palace    Theatre   \\.i-   o  im 
pleted   only  a   few   months  ag 
I  -in     i  .■  'Its  at  a  cost  of  $135,000. 
Otto   Brauer,   South  Texa  -   rep 
I  itive   tor   I  'niver-al   film   I   \ 

ined  to 

the   li  i    slight   "li 

eration,    is    again    calling     on    the 

I  .  Smili  j   Urn  f. in. in.  se<  n  tat 
tin     Home    State    film    Company, 
Dallas,   Tex.,   made  a   business  trip 
t"    1  bin-ton    la-t    wet  k.       Mr.    Bu- 


chanan will  visit  the  valley  before 
returning  t"  the  home  office. 

I  "in-  lVllnn.  representing  the 
I  iberty  Film  f  m  hange,  has  been 
in  town  for  several  days  with  a 
grip  full  of  contracts  for  tin'  new 
fall  releases. 

'flu-  unified  organ  has  been  set 
up  in  the  new  Kit/  Theatre  and 
will  have  a  tryout  live  days  before 
late.  The  admission 
price  for  the  Ritz  has  been  an- 
nounced as  15  cents  and  5  cents. 
Twelve  hundred  and  sixty  seats 
.in    in  the  theatre. 

The      Harve-Holland      Theatre, 


playing     under     tent,     was     partly 
blown    down    lasl     week,    when    an 

82-mile  gale  -truck   Houston. 

Word  has  been  received  from  J. 
Frank  Shea,  former  city  manager 
for  the  Houston  Southern  f'.ntcr- 
prise  Theatres,  Mr.  Shea  is  con- 
nected with  Paramount,  out  of  the 
Boston  office. 

Jack  Burke.  San  Antonio  theatre 
man.  with  holdings  in  Houston, 
was  in  town  over  the  week-end. 

Doc  Bock,  manager  of  the  Prince 
Theatre,  is  in  Waco  and  Mexja, 
Tex.,  on  a  business  trip. 


April     24  ,     19  2  6 


1953 


Salt  Lake  City 


GUS  BROWN  and  his  wife 
were  visiting  Film  Row  this 
week  in  the  interest  of  the  Liberty 
Theatre,  a  new  house  which  they 
have  built  at  Mackay,  Idaho.  This 
theatre  will  open  about  April  IS. 

The  local  Metro-Goldwyn-Mayer 
exchange,  under  the  management 
of  Joseph  F.  Samuels,  is  adding  a 
new  sales  representative  to  their 
staff  in  the  person  of  R.  F.  Egner, 
who  will  be  assigned  to  the  Utah 
territory. 

Branch  Manager  Samuels  is 
back  from  a  successful  swing 
through  the  coal  camps  and  the  en- 
tire Southern  Utah  territory.  C.  E. 
Parr  is  again  in  his  Idaho  terri- 
tory, after  having  men  detained  in 
the  local  office  due  to  the  serious 
illness  of  his  child. 

David  T.  McElhenney  is  still  up 
in  the  Montana  territory  with  his 
M.  G.  M.  product,  while  C.  M. 
Stern  is  busily  engaged  in  South- 
ern Utah. 

\V.  E.  Shipley,  manager  of  the 
Gem  and  Empire  Theatres  of  this 
city,  has  returned  from  his  pleasure 
trip  to  Florida  and  Cuba.  Shipley 
was  accompanied  by  his  assistant 
manager,  P'.  C.  Peterson,  who  has 
also  returned. 

H.  Bradley  Fish,  Fox  manager 
here,  is  leaving  immediately  for  the 
convention   in   Los  Angeles. 

J.  L.  Tidwell.  Utah  salesman  for 
Fox,  has  gone  on  another  trip 
through  Idaho.  H.  A.  Black,  Mon- 
tana representative,  was  here  for  a 
few  clays  during  the  recent  visit  of 
Max  Roth,  home  office  representa- 
tive. 

J.    \Y.    Simmons,    owner    of   the 


Orpheum  Theatre  at  Oakley,  Idaho, 
is  in  this  city  for  a  few  days,  at- 
tending to  his  bookings. 

Al  Hager,  of  the  Rex  Theatre  at 
Idaho  Falls,  has  also  been  in  on 
business  this  week. 

George  Mayne,  owner  of  the 
Preferred  Pictures  exchange  here, 
leaves  April  12  for  the  Idaho 
branch,  where  he  will  be  the  re- 
mainder of  the  month. 

C.  W.  Peck,  Jr.,  booker  at  the 
Universal  exchange  here,  has  re- 
ceived a  very  welcome  telegram 
from  Carl  Laemmle,  congratulating 
him  on  his  tenth  anniversary  of 
faithful  service  to  the  company. 

Mathew  Aparton,  branch  man- 
ager for  Universal  in  this  city,  and 
the  Universal  sales  representatives 
are  expected  back  from  the  con- 
vention about  April  17. 

The  Peery  Brothers,  of  the 
Egyptian  Theatre  at  Ogden,  Utah, 
were  visiting  Film  Row  this  week. 

L.  A.  Davis,  manager  of  the  local 
F.  B.  O.  exchange,  who  has  been 
attending  the  convention  in  Los 
Angeles  and  making  a  tour  of  the 
coast  cities,  is  expected  back  this 
week. 

W.  T.  Withers,  F.  B.  O.  sales- 
man, is  making  his  Montana  terri- 
tory, while  J.  K.  Solomon  is  work- 
ing around  Salt  Lake  for  a  few 
days  in  order  to  meet  Manager  Da- 
vis upon  his  return. 

W.  H.  Rankin,  of  Warner  Bros., 
returned  a  few  days  ago  from  the 
Montana  territory  and  has  now  left 
for  Boise,  Idaho. 

G.  C.  Jones,  Warner  Bros,  sales 
representative,  will  return  about 
April    15    from    an    extended    trip 


throughout  Montana.  M.  F.  Keller 
has  just  left  for  a  trip  through 
Southeastern  Idaho  and  Wyoming, 
according  to  K.  K.  Pack,  assistant 
manager,  who  is  in  charge  of  the 
office  during  the  absence  of  Man- 
ager Rankin. 

Frank  Hopkins,  district  manager 
for  Associated  Exhibitors,  is  ex- 
pected to  arrive  in  the  local  ex- 
change April  8. 

J.  A.  Epperson,  Pathe  manager 
here,  is  figuring  on  a  trip  to  New 
York  to  attend  a  sales  convention 
the  latter  part  of  April. 

Bob  Epperson,  Pathe  sales  rep- 
resentative, is  reported  to  be  in  line 
for  the  wedding  bells. 

Milton  Cohn,  United  Artists 
salesman,  is  now  making  all  of  the 
key  cities  of  Montana. 

Dave  Frazer,  district  representa- 
tive for  Producers  Distributing 
Corporation,  is  now  visiting  the 
Salt  Lake  office. 

L.  W.  Weir,  division  manager 
for  Producers  Distributing  Corpo- 
ration, stopped  in  this  city  on  his 
way  to  the  district  managers'  con- 
vention which  precedes  the  na- 
tional sales  convention. 

Eddie  Walton,  who  has  been 
manager  of  the  Greater  Features 
exchange  in  Denver  for  the  past 
several  years,  has  resigned  to  ac- 
cept a  position  in  the  sales  person- 
nel of  Producers  Distributing  Cor- 
poration here. 

F.  C.  Dahnken,  one  of  the  own- 
ers of  the  American  Theatre  here, 
and  C.  F.  Montgomery,  manager 
of  the  American,  have  returned  to 
this   city   after   completing   all   ar- 


rangements preparatory  to  the 
building  of  their  new  theatre,  lo- 
cated at  Seventh  and  Main  Streets, 
in  Boise,  Ida.  The  Theatre  is  to  In- 
constructed  along  the  Egyptian 
lines,  and  is  to  be  equipped  with 
the  finest  equipment  attainable,  in- 
cluding 1,500  of  the  latest  uphol- 
stered Haywood-Wakefield  opera 
chairs  and  a  $1,000  Wurlitzer  pipe 
organ.  The  theatre  will  be  under 
the  general  supervision  of  C.  F. 
Montgomery.  Dahnken  left  here 
April  3  for  New  York  City  to  su- 
pervise the  construction  of  his  new 
$750,000  theatre  in  the  Richmond 
district  there. 

Arrangements  have  also  been 
completed  to  make  other  extensive 
improvements  in  the  American 
Theatre  here  by  September  1. 

Harry  Kreiter,  formerly  with 
Producers  Distributing  Corpora- 
tion here,  has  returned  to  Los  An- 
geles, and  will  be  associated  with 
one  of  the  film  companies  in  the 
Imperial  Valley. 

The  Associated  First  National 
exchange  here,  under  the  manage- 
ment of  W.  F.  Gordon,  won  the 
third  prize  during  a  recent  sales 
drive,  ^nd  Gordon  had  the  spe-:al 
delight  of  distributing  the  various 
checks  to  the  employes  as  a  reward 
for  their  efforts. 

L.  J.  McGinley,  manager  of  the 
local  Famous  Players-Lasky  ex- 
change, and  all  of  the  sales  force 
have  returned  from  the  convention 
at  Atlantic  City. 

Louis  Marcus,  Famous  Players- 
Lasky  district  manager,  has  also 
returned. 


G 


mcinnati 


CHICK  ROBINSON  is  the  new 
cashier  at  the  local  Paramount 
exchange,  taking  the  place  of  Amy 
Valerio,  who  recently  resigned. 

Rena  Leake,  former  chief  ac- 
countant with  the  local  Paramount 
exchange,  has  assumed  the  same 
duties  with  the  new  United  Artists 
exchange,  recently  opened  in  Char- 
lotte, N.  C.  C.  E.  Peppiatt,  who 
until  a  few  weeks  ago  was  local 
manager  for  the  Famous  Players, 
is  managing  the  new  United  Art- 
ists exchange  in  the  Carolina  city. 

Dick  Martin,  Ashland,  Ky.,  ex- 
hibitor and  at  that  the  onlyexhibit- 
or  in  this  Blue  Grass  city,  is  now 
the  proud  owner  of  a  fleet  of 
yachts  on  the  Ohio.  How  many  in 
the  fleet  is  not  known,  but  this  much 
comes  to  light,  that  Martin  will 
soon  weigh  anchor  and  start  on  a 
cruise  which  will  take  him  down 
the  Ohio  and  up  the  Kentucky  riv- 
ers for  a  long  vacation. 

George  Gambrill,  Famous  Play- 
ers exploiteer  in  this  territory,  has 
put  over  a  number  of  campaigns, 
for  which  he  received  the  hearty 
thanks  of  the  various  exhibitors  he 
worked  with. 

L.  Cunningham,  of  the  Quimba 
verely  ill  for  the  past  few  weeks. 
Theatre,  Lima,  Ohio,  has  been  se- 

Bill  Robson,  former  exploiteer 
for  Famous  Players  in  Pittsburgh, 
Pa.,  is  now  serving  in  the  same  ca- 


pacity with  Metro-Goldwyn-Mayer 
in  Cincinnati  and  Detroit. 

Neal  Haggerty,  advertising  man- 
ager for  the  local  Paramount  office, 
has  resigned  his  position  to  go  into 
other  business. 

The  local  Famous  Players  office 
force  attended  in  a  body  the  N.  V. 
A.  benefit  show  at  Keith's  Theatre 
on  Friday,  April  9. 

Frank  Ferguson,  of  the  Avon- 
dale  Theatre,  Columbus,  Ohio,  was 
around  the  film  exchanges  last 
week,  introducing  the  new  owner 
of  the  Fifth  Avenue  Theater  in  the 
same  city,  W.  D.  Sherick. 

H.  C.  Patterson  has  taken  over 
the  Ideal  Theatre,  Carthage,  Ohio, 
from  S.  Meyer,  the  former  owner. 

The  Universal  Joy  Club  attend- 
ed the  N.  V.  A.  benefit  at  Keith's 
Theatre,  Friday,  April  9,  in  a  body. 
On  Saturday,  April  17,  the  club 
gave  a  party  at  the  exchange  of- 
fices, at  which  many  friends  at- 
tended and  a  good  time  was  had  by 
all. 

J.  P.  Hamilton,  well  known  in 
local  film  circles,  has  returned 
from  a  winter  at  Miami,  Fla.,  and 
is  now  connected  with  the  Standard 
Film  sales  force. 

Charles  Lowenburg,  local  Uni- 
versal exploiteer,  is  back  on  the 
job  after  an  illness  of  several 
weeks. 

Max    Margolis,    West    Virginia 


salesman  for  Universal,  has  more 
tough  luck  happen  to  him  than  all 
other  salesmen  in  this  field  com- 
bined. If  it's  not  one  thing  that 
happens  to  Max  it's  another.  This 
time  Max  forgot  his  famous  silk 
pajamas  on  the  train  into  Cincin- 
nati. Max  was  very  proud  of  his 
sleeping  raiment,  and  now  claims 
that  he  will  never  close  his  eyes 
again  until  he  finds  the  lost  gar- 
ments. 

John  Keiser,  Jr.,  of  the  Royal 
Theatre,  Chillicothe,  Ohio,  spent 
several  days  around  Film  Row  last 
week. 

Bimi,  the  pet  feline  of  the  Uni- 
versal offices,  is  now  the  proud 
mater  to  a  brood  of  seven  kittens. 

J.  R.  Haseldon,  of  the  Grand 
Theatre,  Lancaster,  Ky.,  was  a  vis- 
itor  at   Film    Row   last   week. 

Clemmond  Trumbow,  of  the 
Tollesboro  Theatre,  Tollesboro, 
Ky.,  spent  several  days  with  local 
film  salesmen,  looking  at  and  buy- 
ing several  pictures. 

John  Gregory,  of  the  Liberty  and 
Colonial  Theatres,  Springfield, 
Ohio,  paid  his  usual  visit  to  the 
film  exchanges  last  week. 

Metro-Goldwyn-Mayer  Distrib- 
uting Corporation  announces  the 
appointment  of  W.  C.  Bachmeyer, 
as  acting  manager  of  the  Cincinnati 
office.  Bachmeyer  gave  up  his  for- 
mer position  as  district  manager  to 
take  up  his  new  duties,  the  appoint- 


ment having  been  effective   imme- 
diately after  announcement. 


Florid 


a 


THE  Garden  Theatre,  Tampa's 
newest  house,  located  in  the 
Seminole  Heights  section,  will 
open  this  coming  week.  The  house 
is  very  attractive  and  this  section 
is  developing  rapidly. 

Three  men,  giving  their  names 
A.  Wright,  E.  F.  Golct  and 
Jim  Henderson,  were  arrested  in 
Chattanooga  Tenn..  charged  with 
having  held  up  and  robbed  Harry 
Griffin,  manager  of  the  Plaza  The- 
atre in  St.  Peter-burg.  Griffin  was 
lield  up  about  two  weeks  ago,  and 
tlie  day's  receipts,  amounting  to 
about  $2,500,  taken  from  him.  The 
men  were  traced  to  Miami  and 
them  to  Chattanooga,  where  they 
were  arrested. 

The  Coliseum.  Tampa,  is  being 
decorated  and  made  ready  for  the 
Auto  and  Styles  Show.  This  will 
be  the  first  show  of  the  kind  ever 
given  in  Tampa. 

A.  W.  Jones,  who  operates  the 
Airdome  Theatre  in  Ocala,  was  a 
visitor  in  Tampa  this  week.  Mr. 
Jones  says  that  the  past  winter  has 
been  simply  impossible  for  air- 
domes  and  he  is  going  to  have  a 
roof  put  on  at  once. 


1954 


Motion    Picture     News 


PHIL  MESSINA  has  sold  his 
Liberty  Theatre  in  East  Pales- 
tine, Ohio,  to  Jim  Patterson.  Pat- 
terson also  has  the  Grand  Theatre, 
the  only  other  picture  house  in  the 
town. 

Max  Schagrin,  who,  with  his 
twin  brother  To< .  i  ipi  rates  the  Park 
Theatre  in  Youngstown,  has  re- 
turned to  his  native  heath  after 
wandering  around  California  and 
Florida  for  the  past  three  months. 
Now  it's  Joe's  turn  to  take  to  the 
road  and  accordingly  he  is  spend- 
ing a  few  weeks  in  New  York. 

Tom  Burmingham,  who  has  the 
Hazleton  Dome  Theatre  in  Youngs- 
town, is  decidedly  not  a  one-track 
man.     When  he's  not  an  exhibitor 


he's  a  building  contractor.  Which 
means  that  he  builds  houses  for 
sale  in  the  daytime  and  operates  the 
motion  picture  theatre  in  the  eve- 
ning. • 

Dave  Robbins,  manager  of  the 
Dome  Theatre,  Youngstown,  is 
back  on  his  job  again  after  a  win- 
ter interlude  in  California. 

Christy  Deibel,  of  the  Liberty 
Theatre,  Youngstown,  reported  ill 
with  the  flu  last  week,  has  entirely 
recovered  and  is  now  practicing  for 
the  golf  touranments. 

W.  C.  Chesborough,  a  Columbus 
exhibitor  who  operates  a  chain  of 
picture  houses,  was  in  town  last 
week,  combining  business  with 
pleasure. 


The  opening  of  Keith's  Palace 
Theatre  in  Akron  has  again  been 
postponed.  Scheduled  to  open 
April  19,  the  opening  date  has  been 
pushed  forward  to  the  26th  of  this 
month. 

The  Skirboll  brothers,  William 
N.  and  Harry  R.,  have  added  the 
Royal  Theatre.  Mansfield,  to  their 
possessions.  They  also  own  and 
operate  the  Opera  House  in  New 
Philadelphia.  The  Royal,  Mans- 
field, formerly  belonged  to  W.  S. 
Emery. 

The  regular  monthly  meeting  of 
the  Cleveland  Motion  Picture  Ex- 
hibitors' Association  was  held  at 
the  Hotel  Statleron  Tuesday,  April 
13.    The  chief  business  of  the  mem- 


bers was  to  sign  up  for  the  trip  to 
California.  Cleveland  has  more 
than  a  car  full  already  and  with 
Youngstown,  Akron,  Canton  and 
nearby  exhibitors  joining,  there 
will  probably  be  two  carload 
northern  Ohio  exhibitors  present 
when  the  roll  is  called  in  Los 
Angeles. 

M.  B.  Horwitz,  general  manager 
of  the  Washington  Circuit  of  lo- 
cal theatres,  gave  a  midnight  per- 
formance at  his  Globe  Theatre  last 

Thursday  for  the  benefit  of  St. 
Vincent's  Hospital  which  was  very 
successful. 

Henry  Laws,  Pathe  city  sales- 
man, has  the  measles. 


lanapolis 


■«<i#aa*f-:ti 


THE  State  Theatre,  at  Fort 
Wayne.  Ind.,  formerly  oper- 
ated by  Alphonsc  Centlivre,  has 
taken  over  by  Jack  Rubens. 
Mr.  Rubens  is  well  known  in  the 
'and  territory,  having  oper- 
ated  the  Strand  Theatre  at  New- 
ton Falls,  Ohio. 

I  dwin  Booth,  local  manager  for 
Associated  Exhibitors  for  a  short 
pi  :  iod,  has  been  appointed  manager 
of  the  Cleveland  Metro-Goldwyn- 
Maver  office. 

Frank  Rembusch  and  Arnette, 
manager  for  Gayety  Theatre,  In- 
dianapolis, Ind.,  have  taken  over 
the  Scenic  Theatre  of  this  city. 

I  .  I-.  Wagoner,  local  manager 
for  Famous  Players,  together  with 


Jack  Rodman,  booker,  and  Goode- 
mote,  have  returned  from  the 
Famous  Players'  convention  at  At- 
lantic City. 

Al  Locknut  has  resigned  from 
the  Pathe  exchange  to  take  up 
sales  work  with  Metro-Gold  wyn- 
.\  layer. 

T.  H.  Jefferies  has  resigned  as 
sales  representative  for  the  Cele- 
brated  Players  Picture  Corporation. 

Martin  Wiseman,  Ray  Wynn  and 
Williams  have  resigned  from  the 
Warner  Bros,  organization  in  this 
city. 

Earl  Gentry,  booker  for  Cele- 
brated Players,  has  resigned  to 
take  up  booking  for  Associated 
Exhibitors.      John    Rates,    former 


booker  for  Associated  Exhibitors, 
has  taken  Gentry's  place  with  Cele- 
brated Players. 

The  Palace  Theatre,  at  Rich- 
mond, Ind.,  operated  by  Bob  Hud- 
son, has  been  taken  over  by  Ora 
Monger,  of  Richmond.  Ind.  Mr. 
Hudson  also  operates  the  Richmond 
Theatre   at    Richmond. 

The  Grand  Theatre,  at  Peru, 
Ind.,  operated  by  the  Grand  Amuse- 
ment Company,  has  been  taken 
over  by  the  Lincoln  Amusement 
Company,  with  John  Shirk  as 
manager. 

Dode  Fitzgerald,  operating  the 
Orpheum  Theatre,  at  Anderson, 
Ind.,  and  Baker,  of  Anderson,  have 


taken    over    the    Regent    Theatre, 
which  opened  April  1. 

II.  D.  Chariness  is  now  Indiana 
representative  for  the  Arctic-Nu- 
Air  cooler  and  ventilating  S] 
Mr.  Chariness  has  temporary  head- 
quarters with  the  Progress  Pictures 
Corporation,  at  144  West  Vermont 
Street,   Indianapolis,  Ind. 

Nick  Pikos  is  opening  the  Tivoli 
Theatre,  at  Valparaiso,  Ind.,  and 
the  Grand  Theatre,  at  Tipton,  Ind. 

William  Dickson,  of  the  Dick- 
son Bros.,  operating  the  Colonial 
and  the  Eagles  Theatres,  at  Wa- 
bash. Ind.,  sold  his  interest  to  his 
Brother  Percy.  Mr.  Dickson  is 
looking  for  another  location. 


K 


ansas 


City 


ONE  of  the  most  elaborate  sou- 
nir  programs  in  the  history 
of   the   organization   is   to  be  dis- 
tributed at  the  annual  M.  P.  T.  O. 
Kansas  Missouri  convention  at  the 
or    Motel.   Joplin,   Mo.,    April 
20  and  21,  according  to  C.  E.  Cook, 
nanager.      The    cov(  i     oi 
the   program    is    typically    Western, 
showing    a    "wild    west"    exhibitor 
g    horse,    bound    for 
the  convention.      Ample   co-opera- 
tion,   in    the    way    of    advertising, 
came  from  Kansas  City  excha 

Many  theatres  in  the  Kansas  City 
territory  are  undergoing  spring  im- 
Aboul  400  extra  seats 
will  I-  The- 

atre, Kansas  City,  according  to  L. 
J.  Lenhart,  manager,  as  well  as  a 
new  cooling  system  and  pipe  or- 
gan. The  new  Grand  Theatre  at 
Moberly,  Mo.,  costing  $200,000, 
which  is  being  built  by  the  Ameri- 
can Theatres  Company,  will  be 
pleted  by  August  1,  according 
to  I  e<    loins,  of  thai  ■  The 

Ellsworth    Th' 

been   reopened  by   1).    W.   De- 
Camp. 

out-of-town    exhibi- 
tors in  the  Kansas  City  market  this 
E.  Wilhoit,  J 
Springfield,  Mo.;   ('.   M 
Theatre,     Lawi 
Kan.;      Herb      Welsh,      Orpheum, 


Atchison,  Kan.;  Ensley  Barbour, 
Springfield,  Mo. ;  Walter  Wallace, 
Orpheum,  Leavenworth,  Kan. 

Despite  a  14-inch  snow  in  Kan- 
sas City  this  week,  attendance  at 
of  the  downtown  and  subur- 
bean  theatres  suffered  only  one 
night  Mom lay  night.  Patrons 
-  ame  in  overshoes  and  all  manner 
of  conceivable  wraps — but  they 
came,  in  \  ertheless. 

M.  L.  Finklestein  and  Archie 
Josephson,  officials  of  the  newly 
i  irganized  Josephson-Finklestein 
Circuit,  returned  to  Kansas  City 
this  w<  ek  after  a  business  trip  to 
New  York  City. 

An    office    has    been    opened    at 
Nineteenth  and  Main  Streets,  Kan- 
sis  City,  by  the  Sears  Amusement 
operating    company     in 
ritor}    for  the 
Universal   Theatres  Corpora: 

I  he  condition  of  Lawn  ni  e  Leh- 
man,   manager    of    the    <  (rpheum 
Hieatri      Kansas    City,    who    has 
bed  1 
' 
improved,  his  physii  lunced 

day. 
Kan  movie   row   was   a 

ishy     thoroughfare     this 
but  that  did  nol  retard  lively 
business. 

\.  "Red"  Jom  Edu- 

cational     salesman,      was      named 


branch  manager  of  that  company. 
Friends  were  congratulating 
Harry  Taylor,  Universal  branch 
manager,  on  the  success  of  his  of- 
fice in  leading  other  branches  ot 
the  country  during  the  (  arl 
Laemmle  luuiticth  Anniversary 
Drive. 

R.  E.  Churchill,  F.  B.  O.  branch 
manager;  William  Benjamin,  spe- 
cial representative;  N.  C.  Rice,  of 
Des  Moines  F.  B.  O.  branch  ;  F. 
Rosen,  of  the  Minneapolis  K.  B.  O. 
branch  :  S.  W.  hitch,  of  the  Oma- 
ha branch  ;  Tom  McK<  an,  of  the 
St.  Louis  F.  B.  O.  branch,  and 
Harry  Weinberg,  of  the  Sioux 
1  alls.'  S.  D.,  branch,  all  boarded 
the  F.  B.  O.  special  train  last  week 
for   the    F.  B     0 

and  returned    tiled  to  the  brim  with 
proverbial  "pep  " 

Paul   Bush  has  been  named    V 
sociated    Exhibitors   branch   mana- 
City,    succeeding 
who   has   been   as- 

al  sales  work.  Bill 
\\  ,n  in  r,     a<  ting     Firsl      National 

i .  recently  went  out 
into  his  b  rritory. 

S  T.  Black,  in  charge  of  ship- 
ping and  ad  sales  at  the  P    D    C. 

■1     tills 

because  of  illn 


M.  A.  Levy,  Fox  branch  man- 
ager, departed  for  Los  Angeles  to 
attend  the  annual  Fox  sales  con- 
vention. 

C.  W.  Mien  anil  Stanley  Schwan, 
P.  I).  C  representatives  in  Mis- 
souri and  Kansas,  respectively,  re- 
port an  increase  in  business  in  their 
territories. 

From  Earl  McAvoy,  former  Fox 
salesman,  who  has  been  out  West 
in  an  effort  to  regain  his  health, 
comes  a  postal  card  stating  he  has 
established  a  residence  at  307  North 
First  Street,  Phoenix,  Ariz. 

Joe  Wolf,  special  home  o\Y\cc 
representative  for  Metro-Goldwyn, 

arrived   in   Kansas   City   for  a  two 
wei  ks1  stay. 

W.    B.    Bishop,    district    Metro- 
iryn  exploiteer,  also  was  a  vis- 
itor. 

I\m  1  edterman,  Western  sales 
director  for  Associated  Exhibitors, 
returned  to  Kansas  City  after  an 
i  xtensive  trip. 

M.  E.  Williams,  formerly  with 
Paramount,    has    been    given    the 

Kansa  -.  representing  Edu- 

cational. 


_ 


April     24  ,     19  26 


1955 


DONALD  WEST,  shipping 
clerk  at  the  Metro-Goldwyn 
office,    has   been    ill    with    the   flue. 

J.  A.  Lane  is  opening  up  a  new 
theatre  at  Iowa  City.  A  store 
building  is  being  remodelled  by  Mr. 
Lane  for  his  theatre,  which  he  will 
call  the  Majestic.  New  equipment 
for  the  theatre,  including  two  new 
machines  purchased  from  the  Ex- 
hibitors Suppy  Company,  amounted 
to  $4,500.  The  theatre  will  seat 
300.  Mr.  Lane  finds  a  special  open- 
ing at  this  time  in  Iowa  City, 
where,  within  the  last  few  months, 
A.  H.  Blank  lost  one  of  his  chain 
theatres  by  fire.  Mr.  Blank  is 
planning  to  rebuild  his  theatre,  and 
work  has  been  under  way  for  some 
time  in  tearing  down  the  wrecked 
theatre,  but  it  will  be  some  time 
before  the  new  Blank  theatre  can 
be  in  operation.  The  Majestic,  un- 
der Mr.  Lane's  direction,  will  be 
ready  for  opening  on  May  15. 

Stella  Washburn,  of  the  steno- 
graphic staff  of  Pathe,  was  called 
to  Chicago  by  the  sudden  death  of 
her  brother. 

John  Anderson,  of  Boone,  has 
bought  an  Iris  shutter  among  other 
equipment  for  his  theatre. 

George  Dekruif.  of  the  Chicago 
office  of  the  Exhibitors  Supply 
Company,  and  O.  H.  Dutton,  man- 
ager of  the  Omaha  branch,  were  in 
Des  Moines  for  two  days. 

A.  C.  Cunningham,  who  came 
from  Omaha,  where  he  had  been 
manager  for  Mr.  Blank's  theatre 
for  four  years  and  who  is  now 
manager  of  the  Capitol  Theatre, 
Des  Moines,   for   Mr.   Blank,   says 


that  no  change  on  the  staff  of  the 
theatre  will  be  made.  A.  G.  Stolte, 
who  is  now  in  charge  of  the  book- 
ing for  the  Blank  theatres,  had  had 
charge  of  the  Capitol  for  practi- 
cally all  the  time  since  its  opening. 

The  Universal  Club,  which  start- 
ed out  with  business  meetings  as 
well  as  parties  of  unusual  bril- 
liance, has  not  been  functioning  of 
late.  Officials  of  the  club  state  that 
the  rush  of  work  has  set  the  club 
as  a  side  issue. 

Joe  Wolf,  home  office  represen- 
tative for  Metro-Goldwyn-Mayer, 
has  been  handling  the  sales  drive. 
He  has  nine  men  out  in  the  terri- 
tory. 

H.  A.  Costen,  of  the  Eastern 
Iowa  Theatres  Company,  was  in 
Des  Moines  and  stated  that  the 
company  is  negotiating  for  more 
theatres.  The  theatre  at  Lisbon, 
which  was  leased  by  the  Eastern 
Iowa  Theatres  Company  for  Mr. 
Goff,  has  been  closed  since  the  sale 
was  made.  It  is  probable  that  the 
theatre  will  be  opened  as  soon  as 
some  remodelling  is  done. 

The  Imogene  Theatre,  at  Imo- 
gene,  Iowa,  which  has  been  closed 
for  the  past  two  months,  is  soon  to 
reopen.  The  definite  date  has  not 
been  announced.  The  theatre  was 
recently  bought  from  George 
Adams  by  Mr.  Addy. 

H.  A.  Gerbracht  and  J.  Benja- 
min Gerbracht,  who  control  the 
Ames  Theatre  Company  of  Ames, 
Iowa,  are  building  a  new  theatre. 
This  is  the  fourth  theatre  owned 
by  this  company  in  Ames.  The  the- 
atre is  to  seat  1,000,  and  it  is  esti- 


mated that  it  will  cost  $10,000.  The 
other  theatres  owned  and  operated 
by  the  Messrs  Gerbracht  are  the 
Princess,  the  Twin  Star  and  the 
Ames. 

A.  C.  Epersole,  of  the  Majestic 
Theatre  at  Avoca,  is  quite  a  bowl- 
er, so  it  seems.  A  four-game  con- 
test with  Sherman  Fitch,  of  the 
Omaha  office  of  F.  B.  O.,  however, 
did  not  decide  the  championship.  . 

Iowa  exhibitors  who  made  trips 
to  the  big  city  to  buy  films  were 
L.  J.  Sherwood,  of  the  Rex  The- 
atre at  Morehead ;  J.  Cohen,  of  the 
Strand  Theatre  at  Ottumwa : 
Frank  Good,  of  the  Iowana,  Red 
Oak,  and  B.  Pierce,  of  the  Strand 
and  Atlantic  at  Atlantic ;  George 
Adams,  of  the  Tabor  Theatre  at 
Tabor;  Ff.  G.  Schmidt,  of  the 
Lyric  at  Walnut ;  Ralph  Brown,  of 
the  Phcenix  Theatre  at  Neola,  and 
Howard  Colon,  of  the  Colonial 
Theatre  at  Hamburg. 

H.  E.  Horton  has  bought  the 
New  Victor  Theatre  at  Sheffield. 
Iowa.  The  theatre  was  formerly 
owned  by  Godfrey  &  Baker. 

H.  A.  Samson,  who  was  for- 
merly located  at  Flagstead,  has 
bought  the  Opera  House  at  Rad- 
cliffe.  The  theatre  was  sold  by  N. 
L.  Lamb.  Mr.  Lamb  has  bought 
the  Opera  House  at  Conrad  which 
was  formerly  owned  by  E.  H. 
Dickson. 

Bert  Graham,  who  bought  the 
Menlo  Theatre  at  Menlo,  Iowa, 
from  H.  D.  Eichor,  has  planned 
some  innovations  for  the  theatre 
under  the  new  management. 

A.    H.    Blank    sold    one    of    his 


smaller  theatres.  The  Opera 
House  at  Melrose,  Iowa,  was 
bought  by  Dr.  J.  II.  Fogarty. 

P.  A.  Fogarty  has  sold  the  Or- 
pheum  Theatre  at  Centerville  to 
Leo  Moore. 

A  number  of  other  theatres 
which  have  changed  hands  are  the 
Empress  Theatre  at  Grundy  Cen- 
ter, which  was  transferred  from 
Thomas  Waugh  to  T.  G.  Slater; 
the  Isis  Theatre  at  Lovilia,  bought 
by  Durbala  &  Gergley;  the  Idle 
Hour  at  Klemme,  from  S.  Trum- 
bell  to  Lebeck  &  Walton  ;  the  Op- 
era House  at  Boxholm,  from  L. 
McBride  to  S.  A.  Stark  ;  the  Strand 
at  Milford,  from  A.  M.  Letisch  to 
Jerkins  Brothers ;  the  Palace  at 
Nora  Springs,  which  was  bought 
by  Mr.  Wiley  from  Mr.  Nuna- 
maker ;  the  Davenport  Theatre  at 
Davenport,  from  W.  C.  Reimer  to 
Mr.  Grennan,  and  the  Goldenrod 
Theatre  at  Braddyville,  which  Ray 
Clark  bought  from  C.  F.  Sebring. 

Two  exhibitors  of  the  feminine 
gender  transacted  a  deal  when  the 
Garner  Hall  at  Comanche  was 
bought  by  Mrs.  E.  A.  Ball  from 
Mrs.  William  Tensfield. 

Riverview  Park  will  open  this 
year  on  May  12,  it  was  announced 
by  Abe.  Frankle,  the  manager. 
Several  new  attractions  are  to  be 
offered  the  park  patrons,  Mr. 
Frankle  said.  Among  them  is 
the  elimination  of  traffic  conges- 
tion. Mr.  Frankle  is  the  largest 
stockholder  in  Riverview  Park,  is 
the  owner  of  the  Casino  Theatre, 
Des  Moines,  and  a  number  of  other 
theatres  over  the  State. 


Mi 


mneapoiis 


Oil 


HJ.  BAILLY,  manager  of 
•  Pathe's  Minneapolis  branch, 
is  on  the  way  to  Chicago  and  New 
York  for' the  sales  conferences  of 
his  company.  Before  departing  he 
made  special  arrangements  to  have 
a  news  picture  cover  of  the  Good 
Will  week  observance  sponsored  by 


IlvereS  a  Re<vsoiv 

Exhibitors   Have 
Made  money 

WITH- 


BOOK  THEM 

AtOLUMBIAEXCUANGE 
EVERYWHERE 


all  denominations  in  Minneapolis 
churches. 

J.  B.  Clinton,  of  Duluth,  paid 
another  visit  to  Minneapolis  Film 
Row  recently.  His  Lyceum  The- 
atre here  is  doing  very  well  with 
special  bookings  during  the  pen- 
dency of  llitigation  with  regard  to 
it.  Hugh  Andress,  veteran  Twin 
City  theatre  manager,  is  in  charge. 

J.  V.  Clausen,  of  the  Green  The- 
atre at  Anoka,  was  a  visitor  last 
week. 

W.  E.  Tragsdorf,  the  hot-stuff 
letter  writer  of  Neillsville,  Wis., 
and  operator  of  the  Trags  Theatre 
there,  was  in  town  to  say  it  to  their 
faces.  When  one  of  his  letters  is 
received  in  any  Minneapolis  ex- 
change the  force  takes  half  an 
hour  off  to  enjoy  it. 

Benson,  Minn.,  has  voted  strong- 
ly against  opening  the  town  to 
Sunday  movies. 

With  Sydney  E.  Abel,  new  Fox 
manager  here,  in  Los  Angeles  for 
the  Fox  convention,  and  Don 
Nairn,  assistant  manager,  laid  up 
with  a  cold,  Roy  Lydick,  booker, 
had  charge  of  the  office  for  several 
days  last  week. 

Clara  Bowler,  of  the  Fox  cleri- 
cal staff,  is  back  on  the  job  after 
a  touch  of  the  flu. 

A.  K.  Pay  and  his  son,  Milton 
Pay,     who    operate    the     Colonial 


Theatre  at  Sioux  Falls,  said  in 
Minneapolis  the  other  day  that  the 
house  would  be  closed  about  the 
first  of  June  and  remain  dark  for 
about  three  months  to  permit  of 
virtual  rebuilding  of  the  structure 
at  a  cost  of  about  _  $70,000.  The 
theatre  will  be  given  Egyptian 
treatment  throughout  in  the  matter 
of  decoration.  It  will  be  the  first 
in  the  Northwest,  if  not  in  the  en- 
tire Middle  West,  to  adopt  this 
style. 

John  Pillar,  of  Valley  City, 
spent  a  couple  of  days  in  town  dur- 
um the  week.  He  reported  that 
the  North  Dakota  winter  had  been 
a  little  too  warm  to  keep  business 
at  top  notch. 

Morris  Abrams,  of  the  Metro- 
Goldwyn-Mayer  forces  in  Minne- 
apolis and  vicinity,  is  on  the  job 
for  a  little  while  in  Milwaukee. 

A.  H.  Fischer,  Minneapolis 
manager  of  Metro-Goldwyn-May- 
er offices,  has  the  clean-up  fever. 
The  whole  plant  is  being  gone  over 
from  basement  to  roof. 

Nate  Furst,  formerly  of  Univer- 
sal offices  at  St.  Louis,  is  working 
out  of  Minneapolis  for  Metrc- 
Goldwyn-Mayer. 

Paul  Mann,  booker  at  Metro,  is 
lame  these  days.  He  has  just  been 
initiated  into  a  fraternity  at  the 
University  of  Minnesota,  where  he 


is  a  student  in  his  spare  moments. 
J.  E.  O'Toole,  Minneapolis 
manager  for  Producers  Distribut- 
ing Corporation,  is  mourning  the 
loss  of  eleven  teeth,  but  the  pep  he 
lias  complained  of  lacking  for  sev- 
eral months  is  again  seething  in  his 
veins. 


tienneqdn 


COV>EH§ 


Darieujl     Dignity  1 

WRITE    FOR   SAMPLES   AND   PRICES 

THE    HENNEGAN    COMPANY 


1956 


Motion     Picture     News 


■r 


Alb 


any 


MORE  changes  occurred  last 
week  on  Film  Row  in  this 
city,  and  according  to  all  reports 
are  still  more  to  come.  Ted 
a,  who  has  been  handling  the 
Mi  rto  Goldwyn  exchange  here  for 
the  last  year,  is  scheduled  to  return 
to  Buffalo,  where  he  will  handle  the 
exchange  there,  due  to  the  fact  that 
Henry  \Y.  Kahn  is  in  ill  health  and 
will  leave  for  the  West  soon. 
Arthur  Goldsmith,  who  has  been 
handling  the  Producers  Distribut- 
ing Corporation  product  in  North- 
ern New  York,  has  gone  to  Pitts- 
burgh, whiic  lir  will  In-  with  Rob- 
ert Mochrie,  and  Dick  Melvin,  of 
tin-  l-n\  I'  \  changi  .  has  taken  his 
place.  Miss  Madge  Stemmel,  who 
had  been  with  Bond  for  some  time, 
igned  during  the  week. 

George  Roberts,  one  of  the  best- 
known  exhibitors  in  these  parts, 
it  become  manager  of  the 
Rialto  and  Playhouse  Theatres  in 
I  ludsi in. 

Mike  Kallet,  who  runs  the  Madi- 
son Theatre  in  Oneida,  wso  so  sick 
lasl  week  that  no  one  was  permit- 
ted to  see  him.  Mr.  Kallet  had  the 
grippe  a  short  time  ago.  hut  disre- 
d  the  doctor's  orders  and 
went  out  too  soon,  with  the  result 
that  he  had  a  relapse. 

Bob  Pierce,  of  the  firm  of  Whit- 
ney, Young  &  Pierce,  owning  and 
running  the  new  theatre  in  Ilion, 
was  in  town  during  the  week.  Mr. 
■  is  a  prime  favorite  along 
Film    ! 

Mix  Herman  is  already  packing 
his  hag  in  getting  everything  in 
readiness  for  the  latter  part  of  the 
month,  when  he  will  leave  for  Chi- 
cago to  attend  the  First  National 
ntii  in   there. 

James  Dermody,  former  manager 
of  the  Fox  exchange  here  and  who 
is  now  a  salesman  out  of  the  same 
office,  was  included  in  the  group  of 
Fox  employes  who  left  last  week 
for   the   West   Coast  to  attend   the 


convention.  Isadore  Schmertz,  lo- 
cal  manager,  also  went. 

Bob  Landry  of  Ogdensburg,  has 
been  more  than  busy  during  these 
last  two  or  three  weeks,  his  door- 
man being  off  duty  and  recovering 
from  a  serious  operation,  while  at 
home  Mr.  Landry's  son  was  recov- 
ering from  a  very  bad  attack  of 
th    grippe. 

.Sam  Burns,  local  manager  for 
Bond,  was  in  Northern  New  York 
last  week  and  called  on  his  old 
friend,  Pat  Quinlan,  who  runs  the 
Ideal  Theatre  in  Chateaugay. 

Sidney  Sampson,  general  sales 
manager  for  Bond,  stopped  over  in 
Albany  last  Thursday  on  his  way 
from  Buffalo  to  New  York  City. 

Joseph  S.  McHenry,  district 
manager  for  Producers  Distribut- 
ing Corporation,  is  now  in  Albany. 
acting  as  temporary  manager  of 
the  exchange  here.  Fred  Horn, 
formerly  of  Des  Moines,  has  re- 
signed. 

Hobart  A.  Rowe  is  planning  to 
open  his  theatre  at  Stone  Ridge  on 
May  12  and  will  reopen  his  house 
at  West  Shokan  later  on  as  soon 
as  the  summer  business  gets  under 
'a  ay. 

Mrs.  Harry  Hellman  is  proudly 
showing  a  beautiful  platinum  laval- 
liere,  containing  about  thirty-live 
diamonds,  which  was  given  her  a 
week  or  so  ago  by  her  husband, 
Harry,  owner  of  the  Royal  The- 
atre in  Albany,  the  occasion  mark- 
ing their  twenty-fifth  wedding  an- 
niversary. 

Austin  Interrante,  recent  mana- 
ger for  Warner  Bros,  here,  opened 
the  Astor  Theatre  in  Troy,  which 
he  has  taken  over,  under  auspicious 
conditions.  The  opening  occurred 
last  Saturday  night  and  was  at- 
tended by  many  from  along  Film 
Row.  Mr.  Interrante  will  admit  all 
children  free  each  afternoon  when 
accompanied  by  parents  or  guar- 
dians. 


Within  a  little  less  than  two 
weeks  three  of  the  film  exchanges 
in  Albany  will  leave  their  down- 
town locations  for  the  new  Film 
Exchange  Building  on  the  Troy 
Road.  The  trio  includes  the  Uni- 
versal, Warner  Bros,  and  Metro- 
Goldwyn  exchanges.  On  June  1 
the  First  National  will  move  to  the 
building  and  on  July  1  Fox  and 
Educational  will  move.  Negotia- 
tions are  pending  with  the  First 
Graphic  exchange  and  the  Empire 
Movie  Supply  Company,  which 
may  follow  the  others. 

Jake  Rosenthal,  owner  of  the 
Rose  Theatre  in  Troy,  observed  Iris 
third  anniversary  as  a  theatre  own- 
er last  week  and  gave  two  acts  of 
vaudeville  along  with  the  regular 
picture  program  as  a  means  of 
celebrating  the  event. 

Emil  Catricalla,  organist  at  the 
Lincoln  Theatre  in  Troy,  became 
involved  in  an  automobile  accident 
last  week  and  hot  not  one  but  two 
cars.  He  took  out  his  accident  in- 
surance policy  only  the  day  before. 

No  improvement  is  reported  in 
the  condition  of  Jacob  Golden,  man- 
ager of  the  Griswold  Theatre,  who 
has  been  confined  at  a  Boston  hos- 
pital for  several  months. 

Ed  Trembly,  of  the  American 
Theatre  in  Troy,  is  now  running 
straight  weeks,  although  later  on, 
with  the  advent  of  daylight  saving 
and  hot  weather,  split  weeks  may 
prevail. 

Alec  Sayles  ran  an  extra  show 
at  the  Leland  Theatre  in  Albany 
last  Saturday  night,  starting  in  at 
Ht:. ill  o'clock,  in  an  effort  to  ac- 
Ci  m  mi  idate  the  crowds  that  were 
unable  to  see  the  picture  being 
shown  during  the  week. 

C.  II.  Buckley,  of  Albany,  was  in 
I  tie. i  during  the  past  week,  and 
there  was  a  report  along  Film  Row 
to  the  effect  that  he  was  negotiating 
for   another   house.      Mr.    Buckley 


is  said  to  be  in  the  market  for  a 
theatre  at  the  right  price. 

John  Garry,  of  the  Empire  in 
Glens  Falls,  is  now  featuring 
Charleston  contests  one  night  a 
week. 

There  was  a  dance  on  the  stage 
of  the  Avon  Theatre  in  Watcrtown 
one  night  last  week,  starting  at  11 
o'clock. 

J.  H.  Maclntyre,  local  manager 
for  Famous  Players,  was  in  New 
York  during  the  past  week. 

Uly  S.  Hill,  of  the  Strand  inter- 
ests, has  been  so  busy  thus  far  this 
spring  that  he  has  not  been  able 
to  indulge  in  his  favorite  pastime 
of  trout  fishing. 

Ted  O'Shea  was  elected  last 
week  as  treasurer  of  the  Albany 
Film  Board  of  Trade,  in  place  of 
Herman  Stern,  who  recently  re- 
signed as  manager  of  the  F.  B.  O. 
office  here.  The  annual  election  is 
scheduled  for  next  month. 

The  Highland  Theatre  in  High- 
land, N.  Y.,  changed  hands  on 
April  12  and  W.  R.  Seaman  dis- 
posed of  the  theatre  to  the  United 
Triangle  Corporation  of  New- 
York. 

It  never  rains  but  it  pours  for 
Jane  Halloran,  secretary  of  the  Al- 
bany Film  Board  of  Trade.  Con- 
fined to  her  house  for  three  weeks 
with  threatened  pneumonia,  .Miss 
Halloran  is  just  back  at  her  du- 
ties and  is  now  suffering  from  a 
badly  infected  finger. 

William  Benton,  of  Saratoga 
Springs,  is  using  vaudeville  at  his 
Rialto  Theatre  in  Glens  Falls. 

Small  boys  in  Massena  smashed 
the  screen  of  the  Strand  Theatre 
in  the  village  last  week  by  using 
marbles  hurled  from  a  sling  shot. 
The  screen  was  completely  ruined 
with  the  loss  of  several  hundreds 
of  dollars.  The  matter  has  now 
been  placed  in  the  hands  of  the  po- 
lice by  Y.  A.  Warren,  owner  of  the 
theatre. 


Boston 


T~*  M  I-',   benefit    dance   to  be   given 
'   I'-,   thi    Mo  ;:    Bi  okers  of  New 

md,  at  I.oew's  State  Ballroom, 
night,  April  23,  will  l><    oro 
of    the    chief    events    of    : 

ilm  Row.    The  general  com- 

in    charge    consists    of     Ed 
ward  .f    Metro-Goldwyn- 

M       I     i      rones,  ol   First 
National,   and    I  -'evens,   of 

mount,  while  every  booker  in 
•i  has  an   important   place  on 
ib  i  ommitl 
ard  Mc\"ov  s.  manager  of  the 
at    Xorw 
has  resigm  d. 

II.    I  lack'  • 

ird    Theatre,     Medford, 

of  the  new  hirst   National  Bank  in 

Plunkett,    booker    for    the 
United    Artists    .md    a    brother-in- 
law  of  Henry  Scully,  branch  man 
ager  :         d      Vrtists,     pa    ed 

away   after   a   brief    illness    during 


the  week.    Mr.  Scully,  who  was  in 

Florida,  returned  at   ohm    and  ar- 

'  '  attend  the  services. 

Mining  the  beautiful  floral  tributes 

many   from  his  associates  in 

I  ilm    Row. 

Miss  Florence  Scully,  1 ker  for 

Educational,   a   sister   of    Manager 
John    Scully,    of    Educational,   and 

Manager   Henry  Scully,  of  I 
M'tists.  was  removed  to  St.  Eliza- 
beth's Hospital,  Boston,  dining  the 
week,     where     she     underwent     an 
for   appendicitis. 

Miss  Rose  MeVnltv.  office  man 
ager    at     1  '>  >du<  ers,     Bosti  m,    and 
\\  ilium    Bigley,    m  of    the 

pia  Theatre  at  Hampton 
Reach,  and  the  Town  Hall  at 
Hampton,  X.I  I.,  will  he  married 
June  17.  Miss  McN'ulty  is  one  of 
the  best  known  film  exchangi 
cials  in  \>  w  1  ngland,  and  has 
a  ith    Producers    for   tin     pa 

LI 


Walter  F.  Young  of  the  Strand 
Theatre,  Farmington,  and  the 
Strand.  Pittsfield,  N.H.,  was  a 
v  isitor  to  Boston  Film  Row  dt 

the     week.        lie     reports     the     SnOW 

rapidlv      disappearing      from      the 
famous    White    Mountain    resorts. 
Extensive  improvements  are  be- 

■  el-      at     the     Fox     exchange, 

Broadway,  Boston,  where  a  new 
heating  system  is  being  installed. 

Disti  ict    Manager    1 1.   F.   ( '.imp 
bell.    Saks    Manager    John    Nolan 

and     Thomas     I  .    Jennings,    of    the 

sales  force,  left  earl)    in  the  week 

Foi  Los  Yie>  lei  to  ittend  the  na- 
tional convention  of  the  Fox  Film 
t  orpotalion. 

Harry  ECirchgessner  has  been  ap 
il    branch    manager    at     1'-  o 
ducers'  Distributing  *  orp.,  48  Mel- 
t  ose  Street,   I  '■ 

Joseph  \  Met  oiiville  and  \ 
Mi intague,  of  Independent  Films, 
Inc.,  have  returned  from  a  business 
trip  to  I \ irtland,  Me. 


Louis  Boas  has  taken  over  the 
Philbin  Theatre  at  Clinton.  Joseph 
Woodhead,  who  has  been  managing 

the    house,     will     continue     in     that 
capacitj . 

T.  B.  Spry,  branch  manager  of 
First  National  in  Boston,  with  the 
New  England  sales  force  of  that 
organization,  leaves  Boston  April 
2-4  fi  >r  i  hicago  U  i  attend  the  annual 
First  National  Convention  at  Chi- 
cago beginning  April  Jo. 

nk      Sullivan      well      known 
throughout     New     England     in     the 

n  picture  industry,  has  joined 
the  sales  force  of  Metro  Goldwyn- 

Maver  and  has  been  assigned  to  the 
New    I  lampshire  territory. 

Branch  Manager  M.  N.  Wolf  of 
the  New  England  area  for  Metro 
will  e  in  \Yw  York  Citv  the  week 
of  \pi  il  26  attending  the  annual 
convention  of  the  Metro-Goldwyn- 
Mav  er  organization. 


April     24  ,     19  2  6 


1957 


Southwest 


ANEW  branch  manager  made 
his  appearance  along  the  lo- 
cal film  row  here  this  week  in  the 
person  of  William  B.  Zoellner. 
Mr.  Zoellner,  who  has  been  con- 
nected with  Metro-Goldwyn  for 
the  past  seven  years  in  the  capacity 
of  salesman  and  special  representa- 
tive in  the  East,  arrived  here  Mon- 
day to  take  the  nlace  left  vacant  by 
M.  M.  Holstein's  promotion  as  spe- 
cial representative  in  the   South. 

Metro-Goldwyn  sent  out  cards 
this  week  announcing  this  new 
change  in  managers  and  giving; 
their  new  address  after  April  15th 
at  523-527  S.  Robinson,  which  will 


be    in    the   new    film    building    now 
almost  completed. 

A  recent  fire  at  the  Capitol  The- 
atre in  Oklahoma  City  burned  up 
5,100  feet  of   film. 

L.  E.  Schlotzhauer  has  recently 
taken  over  the  picture  show  at 
Ross,  Okla.,  has  renamed  it  The 
Ritz  and  reopened  it. 

A  new  theatre  costing  $150,000 
was  opened  at  Cushing,  Okla., 
last  Wednesday  evening.  Hiram 
Dunkin,  wealthy  oil  man.  built  this 
theatre  as  a  matter  of  civic  pride. 
The  opening  night  of  the  Dunkin 
was    greeted    with   a   packed    house 


in  spite  of  the  recent  bad  weather. 

A  few  film  folks  from  the  ex- 
changes in  Oklahoma  City  were 
present  that  night,  while  many  more 
who  had  planned  "ti  going  over 
were  prevented  from  doing  so  on 
account  of  the  impassable  roads. 

A.  C.  Stalcup.  who  recently  had 
tin-  Hippodrome  Theatre  at  <  >k- 
mulgee.  Okla.,  is  now  managing 
the  Orpheum  at  Okmulgee. 

A.  C.  Trott,  who  has  the  Morgan 
Theatre  at  Henryetta,  has  taken 
over  the  Hippodrome. 

W.   C.   RobertMin,   who  has   the 


Cozy  at  Okmulgee,  will  make  a 
second-run  house  of  his  theatre,  it 
being  understood  that  the  first-run 

pictures  now  under  contract   at   the 
will  go  into  the  Hippodrome. 

Sam  Benjamin,  manager  of  F.  B. 

(  )..  is  in  Los  Angeles,  attending 
the  F.  B.  ( ).  Convention. 

W.  I*.  Moran,  manager  of  Uni- 
versal, ami  four  salesmen,  are  in 
New  Orleans  tins  week,  attending 
a  -ales  meeting. 

A.  J.   Cary,   former  manager   of 
Home  State,  has  gone  to  Memphis 
and   has    been    succeeded    l>\ 
Scott,  a  salesman   for    Home  State. 


Detroit 


A  new  Marr  &  Colton  organ  will 
shortly  be  installed  in  the  Ferry 
Field  theatre  which  Rill  London 
just  opened  a   few  weeks  ago.. 

Fred  Aiken,  mid-west  division 
representative  for  Pathe  paid  a 
visit  to  Oscar  Hanson,  local  mana- 
ger, last  week. 

A  number  of  exchange  men  and 
exhibitors  in  Detroit  and  Michi- 
gan are  planning  to  attend  the  M. 
P.  T.  O.  of  America  convention  in 
Los   Angeles,   in  June. 

P.  J.  Schlossman,  theatre  mag- 
nate of  Muskegon,  Mich.,  paid  his 
respects  to  local  film  exchanges 
last  week. 

Miss  Alice  Ray,  formerly  asso- 
ciated with  United  Artists,  has  re- 
turned, assuming  Miss  Dodd's  po- 
sition. 

Manistique  voters  expressed  their 
desire  for  Sunday  movies  at  the 
city  election,  voting  944  to  570  in 
support    of    the    resolution    passed 


by  the  city  council  several  months 
ago  removing  the  ban  on  Sabbath 
performances. 

The  Xew  Lasky  theatre,  Davison 
and  Joseph  Campau  avenues,  De- 
troit, was  originally  scheduled  to 
open  on  April  1,  but  because  of  the 
inclement  weather  there  were  num- 
erous building  delays,  hence  the 
opening  has  now  been  postponed 
to  somewhere  around  the  first  of 
May.  This  house,  under  lease  to 
George  Koppin,  will  seat  1,400  and 
will  be  a  combination  of  pictures 
and  vaudeville. 

Plans  are  being  drawn  and  bids 
will  be  asked  soon  on  a  new  thea- 
tre and  hotel  building,  118  by  116 
feet  in  size,  to  be  erected  in  Ford- 
son,  Mich. 

Branch  managers  and  bookers 
will  attend  the  First  National  re- 
gional convention  to  be  held  in 
Chicago,  April   ?0th. 

Tlie  new  Butterfield-State  thea- 
tre in   Pontiac  opened  its  doors  to 


a  full  house  last  week,  and  Roy 
Tillson  the  manager  had  his  hands 
full. 

The  architect  who  drew  the 
plans  for  Charles  H.  Miles'  new 
theatre  on  West  Adams  avenue  is 
taking  bids  on  the  structure  indi- 
cating that  the  new'  house  is  to  be  a 
reality. 

W.  I ).  Ward,  well-known  ex- 
change man  throughout  the  entire 
territory,  has  taken  over  the  sales 
of  National  Screen  Service  trail- 
ers in  the  State  of  Michigan. 

Once  again  a  change  of  mana- 
gers has  taken  place  at  the  Fox- 
Washington  theatre,  Detroit,  since 
W.  D.  Shafer  left  just  a  few 
weeks  ago.  Louis  Pincus.  well- 
known  in  theatrical  circles  came  to 
Detroit  from  Xew  York  last  week 
-to  take  charge  of  this  theatre. 

Henry  S.  Koppin  who  took  over 
the  Majestic  theatre  in  Detroit 
some  time  ago  has  sub-leased  this 
house     for     the     coming     summer 


months  beginning  April  24th.  to  a 
Jewish  Stock  Company. 

The  Lakewood  theatre,  formerly 
bi  o  ging  t<  '  .'  '  it  ge  Koppin.  was 
turned  over  on  April  1  to  Henrj 
S.  Koppin.  On  April  20th,  the 
Comique,  Koppin,  Garden,  LaSalle 
and  Rosebud,  now  belonging  to 
ge,  will  also  be  taken  over  by 
Henry  Koppin  giving  him  a 
of  seventeen  theatres  in  Detroit. 

Jake  Schreiber,  owner  of  the 
Blackstone  theatre,  Detroit,  who  is 
probably  better  known  as  "Jake  the 
Cowboy,"  plans  to  leave  soon  on 
a  bear  hunt  up  in  Alaska. 

"The    Uptown"   i>    the   nan* 
Henry  S.  Koppin's  new   quarti 

a  million  dollar  theatre  which  will 
be  located  on  Chalmers  and  Mack 
avenues,  Detroit.  This  house  with 
a  capacity  of  2.500.  will  be  of  the 
Spanish  renaissance  design — in 
stone  and  brick  and  will  be  ready 
for  occupancy  October  first  of  this 
vear. 


d  New  Jersey 


—  -..-•  -  .^^1-  <:~*r 


At  last,  here's  something  new  for 
exhibitors  to  try  out !  Sam  Perry, 
that  particularly  enterprising  show- 
man from  Englewood,  N.  J.,  blew 
into  town  the  other  day  and  an- 
nounced a  most  startling  departure 
in  exhibitor  policy.  In  brief,  Mr. 
Perrv  has  planned  to  hold  what 
will  'be  known  as  SAM  PERRY 
WEEK  from  April  18th  to  24th 
inclusive — and  he  wishes  to  use 
the  medium  of  these  columns  to 
urge  that  all  local  exchange  mana- 
gers, whose  anniversaries,  months 
'  and  weeks,  he  has  contributed  to 
in  the  past — support  him  by  quot- 
ing prices  even  below7  their  low- 
est rentals.  Sam  says  that  one 
good  turn  deserves  another — and 
besides  he  has  not  only  just  com- 
pleted his  fourth  Sunday  of  chari- 
table entertainment  but  has  five 
more  Sundays  scheduled  for  the 
several  local  organizations.  There 
is  a  volume  of  enterprise  in  this 
idea  of  Mr.  Perry's  which  should 
not  by  any  means  be  construed  as 


personal    exploitation.       Give    Sam 
a    hand  ! 

It's  quite  a  long  step  from  Times 
Square  to  Yonkers — but  not  long 
enough  to  keep  practicall)  all  the 
local  film  trade  notables  from  be- 
ing on  hand  for  the  opening  of  the 
Parkhill  Theatre. 

Matthew-  Chrystmos  and  Harry 
Eldridge,  proprietors  of  the  Park- 
hill,  once  again  proved  themselves 
capable  hosts  to  the  huge  crowd 
which  consisted  of  prominent  Yon- 
kers citizens,  local  exhibitors,  ex- 
change managers  and  salesmen. 

Among  those  present  were  Wil- 


liam Raynor  and  Irving  Wormser 
of  Pathe,  Phil  Meyer  of  Associated 
Exhibitors,  Dave  Rosengarten  and 
Ben  Roman  of  Metro-Goldwyn- 
Mayer,  Mrs.  Iris,  George  1  i 
and  Joe  Felder  of  Producers  Dist. 
Corp.,  Henry  Siegel  and  Louis 
Weinberg  of  Apollo.  A.  Gluck- 
man,  Sam,  Harry  and  I.  A.  Roth, 
Joe  Ungerfeld,  Sol  and  Harry 
Raives,  Gus  D'Stamatis,  Sam  Ron- 
heimer,  Al  Tuchman,  Mueller  and 
Schwartz,  George  Walsh.  Hal 
Hodes,  John  Mannheimer,  Irving 
Grishman,  Chas.  A.  Lewis  of  the 
A.  H.  Schwartz  circuit.  Lamb  of 
the  Automatic  Register  Co.,  and 
Joe  Hornstein,  Dave  Solomon.  Bil- 


ly    Gluck.     Harry     Hollander    and 
Dave  Xarcy.  of  the   Howell's 
Equipment 

Harry  Harris  opened  bis  new 
Bunny  Theatre  at  Mt.  Vernon  last 
Thursday  evening  amid  the  usual 
first   night    festivities.      This 

0   the    1  larris   circuit   is   a 
6<X)-seat    h<  ''    de- 

sign   and    is    located    at    Park    and 
Prospi  Mar- 

row   will    be    the    managing-direc- 

:  of  Producers   Dis- 
tributing  Corp..    who   is   particular- 
ly   adept    at    lending    assistance    to 
;     page    1 


EMPIRE   LABORATORIES   INC. 


723  Seventh  Ave.,  N.  Y. 


Bryant  5437-5736 


DEVELOPING  AND  PRINTING   MOTION   PICTURE   FILM 


1958 


Motion     Picture     News 


Cki 


icago 


Robert  Jersey  lias  been  added  to 
Metro-Goldwyn's  sales  force, 
working  out  of  the  Chicago  office 
and  will  cover  Western  Illinois  ter- 
ritory. 

Districl  Manager  Maberry  of 
Producers  Distributing  Corpora- 
tion, is  at  his  company's  New  York 
headquarters    this   week. 

Clyde  Eckhardt  and  Salesman  A. 
W.  Parker  are  in  Los    Vngeles,  al 
tending    the    Fox    convention,    and 
expect  to  return  about  April  22nd. 

Salesman  Frank  Ishmael,  accom- 
panied by  his  wife,  is  enjoying  a 
vacation  in  New  York  City.  Mr. 
Ishmael  made  a  splendid  record 
during  the  past  year. 

James  A.  Flynn  and  Eastern  Di- 
visional Manager  Robert  Cotton, 
of  Producers  Distributing  Corpo- 
ration, were  in  Chicago  this  week 
for  a  conference  with  Exchange 
Manager  Harry   Lorch. 

Salesman    Walter    Brown    of    F. 
.  is  to  become  a  benedii  I 
urday,  when  he  weds  Miss  Francis 
Gromberg  of  Elgin. 

The  Bond  Theatre,  Fast  St. 
Louis,  has  been  leased  to  !•'.  Nance 
by  Manager  Greenberg,  who  lias 
been  operating  it  for  some  time 
past. 

Charles  Kamp  of  the  Ashland 
and  Marllin  theatres,  is  chairman 
of  the  Motion  Picture  Division  of 
the  Amerii  I  n's  Cook  Coun- 
ntral  ( iommitee,  which  is  put- 
ting   on    thi      rri  atest    memb 


drive  in  tin-  history  of  the  Legion 
and    has    completed    arrangements 

whereby  motion  picture  theatres 
throughout  Chicago  territory  are 
to  co-operate  in  making  the  Legion 
Drive  a  success. 

I  leaded  by  Mid-west  Divisional 
Manager  L.  W.  Alexander  and  Ex- 
change Manager  William  Brum- 
bersr,  the  Chicago  Universal  Social 
Club,  with  eighty-seven  members, 
tendered  Mr.  and  Mrs.  Louis 
Laemmle  a  testimonial  banquet   in 

h r  of  Mr.  and  Mrs.  Laemmle's 

fteenth  anniversary.  The  cele- 
bration was  held  at  the  Chicago 
['.each  Hotel,  April  10th,  and  ar- 
rangements for  the  event,  which 
was  most  enjoyable,  were  perfect- 
ed by  Bruce  Godshaw. 

Jimmy  Plodna,  who  recently  re- 
turned from  a  vacation  trip  to 
Florida,  is  now  in  the  Sacred  Heart 
Sanitarium  at  Milwaukee,  taking 
the  rest  cure.  Another  popular 
old  time  exhibitor  who  is  resting 
up  at  the  Milwaukee  sanitarium 
is  George  Hopkinson,  who  has  been 
there   for  several  daj  s. 

Mrs.  Louis  L.  Simon  passed  away 
after  a  brief  illness  at  her  home  in 
Chicago.  Mrs.  Simon  was  the  wife 
nf  Louis  Simon,  manager  of  the 
Orpheus  Theatre,  and  sister  of 
Louis  and  Meyer  Marks,  owners 
of  an  extensive  chain  of  Chicago 
'  res. 

Colonel  Cole,  president  of  the 
Motion  Picture  Theatre  Owners 
of  Texas,  was  in  Chicago  last 
wei  I .,  attending  a  meeting  of  thea- 


tre   men    which    was    held    at    the 
Congress  Hotel. 

Bland  Profilers  have  purchased 
and  taken  over  the  Rogers,  Mag- 
nolia and  Xew  Era  Theatres,  for- 
merly owned  and  operated  by  Brun- 
hild Brothers.  Pictures  for  these. 
theatres  will  be  nurchased  by  Sap- 
erstein  Brothers,  in  .conjunction 
with  the  other  houses  operated  by 
Saperstein  Brothers  and  Bland 
Brothers.  Ned  Rafelski  remains 
as  manager  of  the  newly  acquired 
Brunhild  Brothers  are 
now  operating  the  Temple  Theatre 
which  is  in  charge  of  Ruben  Levan- 
thal. 

Joseph  Hopp,  who  is  in  charge 
of  the  arrangements  of  a  special 
train  which  will  carry  1 1  Hi l  lis  thea- 
tre men  to  the  national  convention 
of  the  M.  P.  T.  O.  of  A.,  at  Los 
Angeles,  reports  that  many  ex- 
hibitors have  already  made  rest  r- 
vations,  and  that  present  indica- 
tions point  to  even  a  larger  num- 
ber using  this  train  than  could 
have  been  expected.  The  party 
will  travel  over  the  Chicago  & 
Northwestern,  Union  Pacific  and 
Denver  &  Rio  Grande,  the  plan  be- 
ing to  leave  Chicago  at  11  :30  on 
the  night  of    May   26th. 

Several  changes  in  the  owner- 
ship of  Southern  Illinois  theatres 
have  been  reported  within  the  last 
week.  C.  S.  Ferris  of  Lovington, 
has  purchased  the  Garden  Theatre 
at  Arthur,  from  E.  B.  Ferris ;  Ross 
Denny  has  taken  over  the  Colonial 
Theatre    at     Jerseyville,    and    the 


Great  States  Theatres,  Inc..  are  the 
new  owners  of  the  Xew  Paris  at 
Paris. 

Harry  Xeal,  who  for  some  time 
past,  has  been  connected  with  the 
Chicago  office  of  Famous  Players- 
Lasky,  as  a  salesman,  is  leaving 
for  the  west  coast  to  enter  the 
Paramount  Production  Depart- 
ment. 

Leo  Grossman  has  been  appoint- 
ed manager  of  the  Bryn  Mawr 
Theatre,  succeeding  Mort  Gold- 
berg,  resigned. 

Louis  Goldberg,  former  Chicago 
salesman  for  Paramount,  has  been 
promoted    to    Peoria    manager. 

A.  S.  Xovvers  is  planning  to  re- 
open the  Princess  Theatre  at  Atkin- 
son, Illinois,  which  has  been  closed 
for  some  time  past. 

C.   W.  Rude  has  taken  over  the 
Home    Theatre    at    3749    W.    26th 
t.  formerly  operated  by  John 
Krunek. 

Manager  De  Xune  of  the  Majes- 
tic Theatre,  Dewitt,  Iowa,  will 
open  the  Lincoln  Theatre  at  Ful- 
ton, Illinois,  shortly. 

I.    MacFarland,   new   addition   to 
Producers     Distributing     Corpora- 
tion's  sales  staff,  has  been  ass 
to  country  territory. 

Samuel     Goldwyn     and     Jimmy 

\sheraft  were  among  the  week's 
visitors  at  United  Artists'  Chicago 
excha 


D 


enver 


T  EM  STEWART,  advertising 
\-J  manager  for  the  Publix  The- 
atre I  hi  of  Xew  York, 
and  M.    I  I.   Field;  special  rein 

of  the  company,  spenl 
in   Denver   last  week   with    Jay    A. 

manager  of  the  Rialto  and 
Victory  Theatres,  the  Denver  Pub- 
lix hou 

L.   Weir,   Western  district   man- 
spent  a  couple 
of  days  in   Denver  last  week,  visit- 
ing   J.    S.    Hommel,    local    branch 
manager    for    Producers. 


Kenneth  I  [odkinson,  district 
manager  for  United  Artist-,,  is 
spending  a  few  days  in  Denver, 
visiting  Jack  Krum,  local  United 
Artists  manager. 

E.  L.  Walton  has  resigned  as 
manager  of  the  local  Greater  Fea- 
ture office,  lie  will  be  succ<  ded 
here  by  J.  T.  Sheffield,  one  of  the 
owners  of  the  company.  Mr.  Wal- 
ton will  become  sales  repn 
tivc  for  Producers  in  the  Salt  Lake 
assuming  his  new 
duties  about  April  20. 


Frank  "Rube"  Milton,  manager 
of  the  Rivoli  Theatre,  Denver,  has 
returned  from  a  three  weeks'  visit 
to  the  Pacific  Coast  on  a  combined 

business   and   pleasure  trip. 

Out-of-town       exhibitors       seen 

di  ling  business  around  excha 
during  the  past  week  were  J.  E. 
Tompkins,  of  the  America  The- 
<  1 1  it  adi  i  Spi  'Mi's,  i  i  ilo. :  P.. 
P.  McCormick,  owner  and  man- 
ic Jones  Theatre,  Canon 
City,  Colo.,  and  the  Liberty  Thea- 


tre. Florence,  Colo.;  Max  Kohn, 
of  Trinidad.  Colo.:  P.  11.  Hoppen, 
Hi'  the  America  Theatre,  Long- 
mont,  Colo.,  and  C.  A.  Mulock,  of 
the  Iris  Theatre,  Thermopolis, 
Wyo. 

P.  II.  Hoppen,  who  recently  sold 
all  his  theatres  to  the  K.  &  I 
Amusement  Company,  has  left  for 
a  \isit  with  relatives  near  Omaha, 
Neb.  He  will  return  early  in  May 
and  acquire  new  interests  in  the 
I  tenver  territory. 


S.    1 1      -  if   the 

11    exch  mge  in    VJ  ilwaukee, 

■turned   to   this   city    from   the 

Pacific  coast  where  he  attended  the 

national    F.    P..   ( ).   convention   held 

in    the    Ambassador    hotel    at     Cos 

Wgclcs.        Me    characterized    the 

convention  |  suc- 

■  il    gatherings    of    its    kind    in 

the  ind 

trict  \l.      |. 

- 
panied      the      Milwaukee      manager 
on      the     trip     to     the     coast,     the 


train  From  ( !hicago  n.  I  os   \. 

of     Mil- 
waukee has  been  sold  b\    Ed.  Mertz, 
|  mer   OW  ner   and    manager,   to 

Sam  Therion  of  ( ireen   Baj .  Wis., 
of    the    Bijou   theati 

that  town.    The  new   owner  will  as- 
sume   active    charge    "\     bis    new 
il  d     17,     it     was    an- 
noun 

George   Herzog,  manager  of  the 

um    and    Strand    theatres    at 

Manitowoc,    wa  out- 


of-town  exhibit  I  Milwau- 

\--      Rol  pular     assistant 

manager  of  the   Milwaukee    I      B. 
\.is   confined  to  his 
home  a  few  da\  s  this  week  ' 
attack  of  tin. 

issistanl  mana- 

Oi      the      Milwaukee     office     of 
i  ss    I'm  lutes,    claims    the    dis- 
tinction   of     being    the    oldest     film 
■  \>  line,    man  in  point  of  Service  in 
Milwaukee.     Last  Januarj   he  com 


eighteen   years    in    the   busi- 

::i   this   territory. 

\\   ird  has  been  received  in  Mil- 
waukee    of     the     appointment     of 
r    Milwau- 
ini   man,  as   manager  of  the 
Metro-Goldwyn  Mayer  brand 

•  i  )maha.     1  busier  was  iden- 
uith  the  film  business  in  this 
territory    :■ 

William  Tracej  has  assumed  his 
duties  as  a  new  member  of  the 
sales  force  working  out  ol  the 
Milwauki  i  e   of   F.    B.  O. 


April     24  ,     19  2  6 


1959 


CONSTRUCTION&EQUIPMENT 
DEPARTMENT 


hting  Effects  and  Control  for 
Stage  Presentations 

How  Elaborate  Scenes  Are  Produced  From  the  Switchboard 

by  JAMES  C.  MASEK 


THE  theatre  is  perhaps  one  of  the 
World's  oldest  institutions.  There 
were  probably  no  respectable  manu- 
facturers of  stage  equipment  when  our 
prehistoric  brothers  hurled  one  another 
from  cliffs  for  amusement  and  so  on,  but 
we  can  conceive  the  awestruck  audience 
crouching  behind  boulders  and  we  can  per- 
haps imagine  a  suitable  stage  setting. 

So  for  the  theatre's  past.  Its  present 
gives  us  such  works  as  ' '  The  Miracle, ' ' 
perhaps  the  most  impressive  spectacle  ever 
staged,  a  production  in  which  the  audience 
is  part  of  the  production,  ten  to  fifteen 
thousand  people  swayed  to  reverent  emo- 
tion by  careful  manipulation  of  lighting 
control.  Max  Reinhard  had  a  glorious  con- 
ception of  the  superb,  and  we  are  thank- 
ful there  is  equipment  available  which  al- 
lows us  to  give  the  credit  to  such  men. 

Thousands  upon  thousands  of  dollars  are 
spent  annually  by  leading  electrical  manu- 
facturers investigating  the  quality  of  light 
from  different  mediums  of  origin,  the 
effectiveness  of  color  screens  and  so  many 
other  details  such  as  complex  switching 
problems  which  make  these  stage  miracles 
possible,  that  they  are  to-day  in  the  unique 
position  of  having  knowledge  of  all  elec- 
trical requirements  of  the  theatre. 

Suppose  we  pass  on  to  an  American  fa- 
vorite— Novelty  Revue,  Artists  and  Models 
■ — a  charming  combination  of  esthetic  set- 
tings in  a  production  which  extends 
through  twenty-four  scenes,  including  many 
perfect  demonstrations  of  effects  possible 
with  artificial  light.  For  the  benefit  of  my 
readers  familiar  with  the  production,  let 
me  call  your  mind  to  a  few  artistic  touches 
which  will  be  ever  ready  to  respond  to  your 
mind's  eye.  Cone  Dreams — a  few  moments 
with  a  few  subjects,  a  black  stage  and  two 
spotlights,  but  what  an  effect —  a  house  full 
of  appreciation.  Did  you  ever  stop  to  think 
that  the  success  of  that  scene  was  depen- 
dent upon  the  proper  working  of  a  switch 
somewhere?  If  at  the  end  of  one  of  the 
dreams  the  switch  had  failed  to  transfer  the 
spot  from  prompt  to  off  prompt  stage  the 
scene  would  have  been  spoiled,  although  the 
theme  of  the  whole  thing  was  the  unex- 
pected. 

With  stage  rigging,  as  it  is  called,  and 
the  multi-pre-set  theatre  switchboard, 
manufactured  by  the  Westinghouse  Elec- 
tric    and     Manufacturing     Company,     any 


number  of  scenes  may  be  set  up  in  advance 
and  the  manipulation  of  such  complex 
problems   becomes   a  simple   mattter. 

Any  theatre  producing  Revues  is  well 
equipped  when  it  has  one  of  these  boards. 
When  once  the  set-up  is  completed,  whether 
a  production  runs  for  a  week,  or  years,  a 
single  switch  movement  will  produce  the 
desired  switching  effect  fur  that  particular 
scene  and  the  stage  director  can  rely  upon 
his  operator  producing  correct  effects. 

Out  in  the  Golden  West  where  the  World 
is  California  we  stop,  think  and  remember 
the  days  of  '49,  and  in  admiration  we 
breathe  the  air,  enjoy  their  days  and  glory 
in  their  progressive  works.  Some  day  we 
may  expect  to  see  "California"  staged  as 
a  world  masterpiece.  We  will  open  with  the 
overture.  "California,  Here  I  Come,"  in- 
termingled with  strains  of  another  suitable 
melody  and  the  low  beating  of  Tom  Toms. 
Our  curtain  will  rise  at  drawing  to  the 
scenic  setting,  perhaps,  of  the  hills  over 
looking  the  Golden  Gate.  The  vista>  of 
sunrise  will  be  portrayed  and  the  presen- 
tation will  bear  on  the  Indian  life  of  by- 
gone days.  We  can  weave  the  story  of  the 
Pioneer  period  into  tragedy.  Perhaps  to  a 
setting  of  hills  for  a  background  and  a 
sand  desert  with  sage  brush  and  smoke 
trees  for  effect;  we  can  present  the  work 
of  the  old  Franciscan  monks  and  their 
missions  in  another  scene  with  their  ever- 
welcome  hands  and  their  trials.  We  can 
stage  the  humorous  and  heart-breaking  in- 
cidents of  the  gold  rush.  The  birth  of  pros- 
perity  can  be  depicted  by  a  scene  in  the 
mining  camp  after  a  rich  strike.  We  can 
stage  the  advent  of  transport  facilities. 
perhaps  an  earthquake  to  demolish  the  town 
of  our  story  and  demonstrate  the  spirit  of 
America  in  the  rebuilding  of  the  Old  Town. 
Before  our  audience  we  can  then  show  the 
new  City,  perhaps  a  Thanksgiving  service 
on  a  mountain  in  the  glory  of  a  dazzling 
sunlight.  There  is  astounding  opportunity 
here  for  a  producer. 

I  can  feel  myself  manipulating  the  in- 
tricate control  equipment  for  the  effects. 
There  are  dozens  of  them,  all  strikingly 
charming  and  we  would  have  just  one  piece 
of  apparatus  on  which  to  pre-arrange  them 
all  while  the  production  was  being  re- 
hearsed. 

The    board    will    lie    placed    on    the    st: 
so   that    the   operator   in    charge    will   have 


full  view  of  the  effect  produced.  The  con- 
trols will  be  logically  arranged  so  that  any 
individual  group  of  lights  anywhere  on  the 
stage  can  he  controlled  by  t  hem-elves.  The 
white  groups  will  be  separated  from  the 
red  and  the  red  from  the  blue  and  so  on; 
the  controls  will  be  arranged  so  that  we  can 
readily  find  any  particular  group  we  need 
to  manipulate;  the  lighter  colors  we  will 
have  arranged  at  the  uppermost  part  of  the 
control  board — white  at  the  top  and  the 
heaviest  or  darkest  color  lowest  of  all. 

We  need  a  switch  to  turn  the  current  on 
or  off  to  feed  electrical  energy  to  the  par- 
ticular circuits.  We  will  have  some  -oil  of 
a  lamp  indication  on  the  hoard  adjacent  to 
this  switch  so  that  we  can  tell  a!  a  glance 
which  of  the  many  circuits  we  are  us 
because  otherwise  we  might  become  con- 
fused. We  need  some  sort  of  a  device  to 
vary  the  intensity  of  the  lighting  from  each 
of  the  many  groups  to  be  manipulated  on 
this  board.  We  will  associate  these  three 
(dements  together,  so  that  the  finding  of 
one  is  to  locate  all  of  them  for  one  par- 
ticular circuit. 

We  will  consider  just  where  we  want  to 
he  to  operate  this  equipment  and  from  the 
point  of  the,  let  us  call  it  stage  -witch- 
board,  nearest  the  footlights.  Suppose  we 
locate  tile  control-  tor  that  circuit,  then  let 
our  eyes  wander  upward  past  the  Pros- 
cenium lights,  the  concert  border,  first 
border,  second  border,  until  we  reach  back 
stage.  We  will  have  the  controls  for  these 
circuits  all  arranged  that  way.  To  return 
the  wanderings  of  our  eyes  to  ourselves 
they  pa.-s  along  the  prompt  side  of  the  si 
-o  our  next  controls  to  be  included  should 
perhaps  be  the  Prompt  side  pockets.  These 
are  usually  duplicated  for  the  off  prompt 
side,  hence  we  can  include  them  next.  Then 
we  can  pick  up  any  other  circuits  to  he 
controlled  and  arrange  them  in  such  a  way 
that  a  glance  in  the  direction  of  the  group 
to  be  controlled  will  awaken  our  sub 
scious  mind  and  permit  us  to  locate  imme- 
diately the  correct  control  on  our  board. 
( 'mild  anything  be  simpler  .' 

We  may  want  to  switch  on  all  our  white 
circuits  at  one  time  so  we  must  have  a 
means  to  close  all  those  circuit-  simul- 
taneously. A  white  master  switch.  We  will 
have   another  one   tor   the   red   circuits   and 

still   another   for   tire  blue  and.   ind 1.   one 

{Continued   on  following   page) 


1960 


Motion     Picture     N  e  w  s 


Light  Control  For  Stage  Presentations 


Methods  Employed  to 
Produce  Novel  Scene 
Changes  By  Lighting 

{Continued   front   preceding  page) 

for  each  color  group  and  an  extra  one  to 
enable  us  to  thro\*  on  an  effecl  in  several 
colors  l>y  using  one  switch.  As  stage  main, 
now  we  can  do  anything  with  these 
switches,  combine  them  or  operate  them 
in  sequence  of  colors,  collectively  or  in- 
dividually. 

We  can  have  a  regulating  resistance,  a 
device  with  ten.  twenty,  titty  hi-  a  hundred 
and  mure  points  to  give  u-  varying  in- 
tensities of  lighting  <in  each  circuit.  We 
want  charming  effects,  we  will  use  dimmers 
with  a  hundred  and  ten  steps  so  thai  there 
will  he  mi  perceptible  dicker.  We  will 
have  tin-  the  group  control  'd'  each  of  these 
a  master  dimmerdcver  for  each  color  and 
a-  our  control  hoard  will  really  he  quite  a 
complex  affair,  insofar  as  number  of  con 
trol  is  concerned,  we  will  have  a  grand 
master  dimmer  mechanism  which  will  op- 
erate all  our  dimmers  at  once  or  any  num- 
ber id'  them.  We  can  arrange  our  dimmer 
color  masters  so  thai  any  number  will  he 
able  to  move  either  upward  or  downward, 
in  the  reverse  direction  to  any  others  at 
the  same  time.  This  is  quite  an  ingenious 
trick,  hut  it  is  remarkably  successful  in 
producing  effects. 

If  we  want   to  se1   up  twenty  scenes  in  ad- 
vance of  a    program's   production   we  need 

twenty  separate  sets  of  switches.  We  have 
in  connection  with  each  row  of  switches  a 
mean-  to  feed  all  circuits  from  one  source. 
Now  lei  US  forgel  they  happen  to  he  elec- 
trical elements,  for  each  separate  scene 
we  have  one  large  valve  or  tap.  When  we 
turn  it  on  it  becomes  connected  with  many 
water  ways.  We  have  previously  pre-sel  or 
opened  certain  taps  or  valves,  hence  there 
is   a    flow    through    these  open    tap-    hut    nol 

through    the    (dosed    ones.      For    the    sec I 

scene  there  is  a  similar  arrangement,  a 
large  valve  or  tap  and  a   number  of  water 

way-     fed     by    it     when    opened.     These     feed 

through    the   nexl     e1    of   tap-    which    were 
pre  sel    and    so    it    goes     any    number    of 
.  enes  can  he  pre  set. 

Now    you    are    quite    familial-    with    the 
idea.     You    have   the   scheme,   your  opera 

tions   determined   at    leisure,   j 'eturn   to 

the  hoard  tor  your  firsl  scene.  Manipulate 
the     firsl     scene    lexer,     for    the    second     -relie 

tin  second  lever  and  -o  mi.  To  change  from 
red  to  blue,  interlock  the  vvA  dimmer  mas- 
ter to  dim  and  the  blue  to  brighten,  turn 
the  handwheel    and   produce   vour  effect-. 


[Montana  Empress  Changes  Policj 

The  Empress  Theatre,   Butte,   Mont.,  has 
changed   its   policj    to   a    program   of   firsl 
run   pictures   and   vaudeville,    'flu-   theatre 
was  formerly  a  -tuck  house. 


Cincinnati   House  idds  Tab  Shows 

The    Boulevard    Theatre,    Cincinnati,    is 

now    running    tabloid    musical    comedy    and 

picture-.    The  pictures  are  changed   daily, 
while   the   musical    part    run-    through    the 

week. 


PRESET  SWITCHBOARD 
Photo    above   shows    the   Westinghouse    Multi-pre-set  switchboard  installed  at  the  Belmont  Theatre, 
Chicago.    A   single  lever  controls   the  lighting  for  an  entire  scene,  set  up  in  advance  on  the  hoard 


Guise  Forming  Old  Fiddlers 
Orchestra  at  Pantages 

George     Guise,     manager     of     Pantages 

Theatre,  Minneapolis,  has  found  a  new- 
way  to  take  advantage  of  the  old-time  fid- 
dler craze,  lie  is  cashing  in  mi  Pinkel- 
stein  iS   Ruben's  recenl  fiddling  contest,  by 

hiring  25  of  the  tiddlers  who  participated 
and  making  them  into  a  fiddle  orchestra. 
Prank  Basel,  who  won  a  radio  champion- 
ship, is  the  director.  It  is  said  that  when 
all  the  heels  come  down  at  once  the  effect 
i-    very    dramatic. 


The 

MANAGER'S  OFFICE 


WILLIAM    R.    STEELE,    who    ha-    been 
manager  of  the  Stanley  Company's   Key- 
torn     l  in  atre  in    Philadelphia,  ha-  been  trans 
ferred    to    the    Orpheum,    succeeding     Walter 
Jacob-,  who  is  seriously  ill.    John   Boyd,  man 
ager   of    the    Arcadia    in    Wilmington,    sued 
Ste  le  .it   the   Keystone,  while  William  Ander- 
formerlj   assistanl   manage!    ol   Grauman's 
.Million   hollar  in   Los    Vngeles,  is  now   manag 
ins    the    Arcadia. 


HENRY   DYKEM  \X.  assistanl  manager  at 
Keith'-    Life  e,   I  levi  land,  ha-  been   n 
managei    oi    Keith's   East   105th   Street,   in  that 
city,    no   eding   Frank   lime-,  who  ha-  gom    to 

\kron   to  manage   the  new    Keith   Theatre  there. 


CI ,1 1  I      \     S<  HAUFELE,   m  inag<  i    oi   the 
Pai  1,    I  In  an,    at    Rockland,   Me.,  has  been 
noted   to   the    Bangor    section   of   the    Main 
Theatres,  Inc.,  with  headquarters  at  Bangor. 


Nt'.f  I   rY,  ol   th.    Princess  and  Liberty 
Theatres,    Dayton,    K\..  ha-   acquired   the 
ownet-hiii    and    assumed    m  to!    the 

I  lolh    Van  .nan. 


EiDIl     FORD  is   in  charge  of  the  Temple 
Theatre  at    I  [amill        0     trio,  a   long   es 
tablished   downtown    house,    a  opened     Vpril    5 
with  a  combination  picture-  and  vaudeville  pro- 


Eisner  Sells  Rehabilitated 
Circle  Theatre  in  K.  C. 

Lor  many  years   Adolpb    Eisner,   former 

president  of  the  M.  P.  T.  ()..  Kansas  City, 
has  been  buying  and  building  up  ••run 
down"  bouses,  only  to  -ell  them  at  a  good 
profit.  When  he  purchased  the  Circle  Thea- 
tre, Kansas  City,  it  looked  like  a  whole 
orchard  of  lemons.  By  making  a  -'one 
price"    rate   of   ten   cent-,    booking   the   best 

of  pictures,  improving  the  theatre  physical- 
ly and  using  clever  exploitation  ideas,  Mr. 
Eisner  soon  found  himself  hosl  to  capacity 

houses.  Then  along  came  .1.  E.  Yancey,  ol' 
Smithville,  Mo.,  lasl  week,  to  purchase  the 
liou-e  and  step  into  a  good  patronage. 

Dancr  Revue  at    Atlanta's  Rialto 

A  miniature  dance  revue  wa-  offered  as 
as  Easter  prologue  at  the  K'ialto.  Atlanta, 
last  week.  The  work  was  directed  by  Nel- 
lie Sullivan.  Atlanta  dancing  teacher,  and 
wa-  performed  by  local  girl  dancers.  Songs, 
dances  and  pantomime  were  presented  dur- 
ing the  course  of  the  act.  which  headed  the 
hill  surrounding  the  screen  attraction, 
••sted  Preferred." 


Violinisl  (»i\<-s  Free  Lessons 

Eddy  Brown,  violinist,  appearing  a-  one 

of  the  stage  features  at  tin-  Orpheum,  Kan- 
sas City,  last  week,  gave  free  violin  lessons 

to   talented   youngsters  of   the   city    between 

performances  at  the  theatre.  Brown's 
action  was  inspired  hy  Fred  Spear,  public- 
ity manager  of  the  house,  who  -cored  much 

extra  newspaper  space  a-  a  result  of  the 
stunt. 


Feature  Phonograph  Novelty 

The  Capitol  Theatre.  Cincinnati,  lasl 
week  featured  a  musical  novelty  m  which 
the  orchestra  accompanied  the  phonograph 
rendition  of  a  Marion  Talley  solo  played 
mi  the  Orthophonic  Electrola.  The  number 
wa-  arranged  hy  Theodore  Malm.  Jr..  con- 
ductor of  the  orchestra,  and  scored  a  hit 
with  Capitol  patrons. 


April     24,     19  2  6 


1961 


iCRjSygPjKvK0^ 


v, 


: 


£k  Nationwide 

Seating  Service^ 

oyj.MER.icAN  Seating  Company  Service — nation  wide  —  is 
prompt,  efficient  —  satisfactory.  Built  up  through  fifty 
years  of  ever  enlarging  activity.  Sustained  by  15,000,000 
chairs  in  the  leading  auditoriums  and  theatres  from 
coast  to  coast.  Further  approved  at  the  rate  of  thou- 
sands upon  thousands  of  new  chairs,  sold,  manufac- 
tured and  installed  every  thirty  days.  Every  theatre, 
large  or  small,  receives  appropriate  consideration. 

American  Seating  Company 


NEW  YORK 
113  W.  40th  Street 


CHICAGO 
10  E.Jackson  Blvd. 


BOSTON 
77-D  Canal  Street 


PHILADELPHIA 
12 11-K  Chestnut  St. 


:i-:':-V:-!-   ■■■■:.     ■■:  '-."      ■:  :    ': 


iHBH 


Mt^ZM- 


;,,-; 


1962 


Motion     Picture     News 


$10,000  Show  At  Saxe's  Wisconsin 


Elaborate  Program 
Celebrates  Second 
Anniversary  Week 

Saxe's  Wisconsin  Theatre,  Milwaukee. 
Ias1  week  celebrated  it-  second  anniversary 
with  an  elaborate  array  of  stage  talent  in 
a  colorful  setting.  The  show  was  advertised 
as  a  "$10,000  production." 

The  act  was  tilled  "Celebratin"  and 
was  the  work  of  Edward  .1.  Weisfeldt,  pro- 
duction manager  of  the  theatre.  A  new 
stage  setting,  representing  a  roof  garden, 
replaced  the  one  used  since  the  opening  of 
the   house  two   years   ago. 

The  east  appearing  in  the  act  included 
Earry  Rose,  as  master  of  ceremonie-; 
.lame-  Watts,  lasl  seen  in  .Milwaukee  with 
the  Greenwich  Village  Follies;  the  Dexter 
Sisters,  the  Skelly  Sisters,  and  Hughie 
O'Donnell,  the  "half-pint"  entertainer. 
Others  featured  were  the  Six  Dardenella 
dancers,  the  Orange  Grove  Trio,  Earle  Stan- 
lex,  and  Lola  Fletcher.  The  leading  screen 
attraction     was     "Miss     Brewster's     Mil- 


Welsh  Choristers  Feature  at 
Grand,  Pittsburgh 

The  Royal  Welsh  Fusileers  Male  Chorus 
<it  sixteen  male  voices  was  presented  as  the 
stage  attraction  on  (he  Easter  week  pro- 
■  i.i i > .  .-it  the  Grand,  Pittsburgh.  The  same 
organization  had  previously  scored  in 
Pittsburgh  3everal  months  ago  in  the  Davis 
Theatre  under  the  name  of  the  Royal 
Mountain  Ash  Welsh  Choir.  The  screen 
feature  at  the  Grand  was  "The  Man  Up- 
stair-." 


While's  Collegians   \t  Aldine 

Allen  White'-  Collegians'  Band  and  the 
Pittsburgh  Stogies  Trio  in  a  program  of 
harmony  constituted  the  stage  numbers 
presented  al  the  Aldine,  Pittsburgh,  last 
week.  "The  P>at"  wa-  the  leading  screen 
at1  raction. 


(.1  ORGE   \.  I.WGAN 

Manaper   of   the     Mini    Theatre.    Cleveland.      \n 
experienced    manager,   Langan   ha-   the  distinc- 
tion "f  having   Bel    i   new    box  office  record  at 
lln-     Mien    during   hi-    fir  Si    week    in    charge 


Stage  setting  and  artists  in  the  prologue  for  First  National's  "Irene,"  at  the  Brooklyn  Mark  Strand 

Theatre,   are   shown    above 


Ashland,  Kansas  City,  Now 
Showing  Pictures  and  Acts 

W.  L.  Shelton,  manager  of  the  Ashland 
Theatre,  Kansas  City,  conceded  to  be  the 
most  "unusual"  exhibitor  in  the  Kansas 
City  territory,  has  changed  his  policy.  For 
fourteen  years  Mr.  Shelton  has  operated  a 
2,200  seat  house  without  one  line  of  news- 
paper advertising-,  charging  10  cents,  with 
the  exception  of  Friday  nights,  when  he 
gave  a  mixed  program  for  f)  cents.  This 
week  he  changed  his  policy  to  include  high 
class  vaudeville  acts,  in  addition  to  feature 
pictures,  and  has  started  an  extensive 
newspaper  advertising  campaign.  The  ad- 
mission price  has  been  increased  to  25  cents. 

"I  merely  am  giving  more  show  for  more 
money  and  expect  to  get  more  business," 
was   his  onlv  comment. 


Variety  in  Five-Act  Bill 
at  Fox  Washington 

The  new  policy  of  five-act  vaudeville 
programs  with  photoplays  at  the  Fox 
Washington  Theatre,  Detroit,  last  week 
broughl  to  that  house  a  hill  marked  by  va- 
riety. Ball  and  Dexter  in  their  skit,  "The 
Nut  Crackers,"  and  the  MEalvin  Franklin 
revue   in    "Hits   and  Bits  of  Broadway," 

were  the  leading  items  of  the  stage  pro- 
gram, other  acts  included  Byron  Broth- 
er sextel  in  a  musical  melange1;  Cronin 
ami  Hart  in  "Songs  ami  I  low."  and  the 
De  Soto  dun,  a  novel  Indian  presentation. 
The  Tom  Mix  vehicle,  "My  Own  Pal,"  was 

the   featured   photoplay. 

Three  Stage  Features  on 
Allen  Program 

The  Allen  Theatre,  Cleveland,  advertised 

a  "hrilliant  Easter  program  of  stage  pres- 
entations" la-t  week,  and  played  to  large 
audiences   with   the  attraction-   headed   by 

the     -(Teen     vcr-ion     of     "l'.everlv    of    GraU- 

stark,"  Marion  Davies'  new  starring 
vehicle. 

The  stage  bill  included  I  ,  Wolfe  Gilbert, 
composer  of  "  I  Mi--  M>  Swiss"  and  other 
song    hit-;    Mortensen,    who    played    two 


grand  pianos  simultaneously  and  offered 
other  musical  novelties  which  registered; 
and  Clemons  and  Many,  presenting  their 
noveltv,  "A  Lesson  in  Charleston." 


Ben  Bernie  Plays  Return 
Engagement  at  Mosque 

Ben  Bernie  and  his  Hotel  Roosevelt  Or- 
chestra played  a  return  engagement  at  the 
Mosque  Theatre,  Newark,  last  week.  The 
return  booking  of  Bernie  was  advertised  as 
a  "popular  request"  attraction  by  the 
Mosque  management. 

The  featured  screen  attraction  was  "The 
Bat,"  with  Al  St.  John  in  "Hold  Your 
Hat"  as  the  comedy  unit  of  the  bill.  The 
program  proved  a  popular  one  with  New- 
ark  theatregoers. 


Correllis  Al  Shea's  Buffalo 

The  Correllis  Sisters,  presenting  solo  and 
duet  renditions  of  operatic  numbers,  ap- 
peared as  added  attractions  at  the  Shea's 
Buffalo  Theatre  last  week,  when  the  Puhlix 
revue,  "The  Fountain  of  Gold,"  held  the 
stage  as  the  premier  presentation  and 
Norma  Talmadge  in  "Kiki"  was  the  screen 
attraction. 


Lydia  Harris  In  Alhamhra  Revue 

"A  Revue  in  Blue"  with  Lydia  Harris, 
formerly  with  Paul  Ash,  a-  the  star,  was 
the  presentation  offered  with  "Skinner's 
Dress  Suit."  the  featured  photoplay  at  the 
Alhambra   Theatre.   Milwaukee,   la-t   week. 


English  Rockets   Vt  Kranf«tr<l 

The  'fen  English  Rockets  with  Eddie  Al- 
len, Rudy  Wiedoeft,  saxaphonist,  and  Myr- 
tle Leonard,  contralto,  made  up  the  presen- 
tation   cumbers    at    the    Branford   Theatre, 

Newark,     last     week,     in     Mipport     of    "The 
Dancer    from    Pari-,"    the   screen    feature. 


Jack  Smith   Vt  (irand  Central 
/lack  Smith,  "the  whispering  baritone," 
appeared  as  the  featured  artisl  on  the  stage 

of  the  Grand  Central,  St.  Louis,  last  week 
in  conjunction  with  Gene  Kodeniich's  Or- 
chestra.  The  featured  photoplay  was 
"  Kiki."* 


April     24  ,     19  2  6 


1963 


Cameo  Music  Service  Moves 
to  Larger  Quarters 

Owing  to  a  steady  increase  in  their  busi- 
ness the  Cameo  Music  Service  Corporation, 
publishers  of  the  Thematic  Music  Cue- 
Sheet,  have  recently  moved  from  their  old 
quarters  at  112  West  44th  Street  to  315 
West  47th  Street,  New  York  City,  where 
larger  quarters  will  take  care  of  the  ex- 
pansion. 

That  properly  arranged  music  plays  a 
most  important  part  in  the  screening  of 
every  picture,  every  one  will  agree  and  it 
was  with  this  idea  firmly  entrenched  in  his 
mind  that  the  author  made  his  first  attempt 
to  "cue"  a  production.  Past  experience  as 
an  accomplished  musician,  a  distributor  of 
motion  pictures  and  as  an  exhibitor,  fur- 
nished M.  J.  Mintz  with  a  substantial  foun- 
dation to  successfully  work  out  his  scheme. 
James  C.  Bradford,  another  widely  experi- 
enced musician,  has  also  been  intimately 
connected  with  the  company's  growth. 

One  of  the  most  interesting  facts  in  con- 
nection with  this  whole  scheme  is  that 
which  relates  to  the  music  library  of  the 
conductor  in  the  average  motion  picture 
theatre.  With  the  use  of  the  cue-sheet,  a 
very  good  orchestra  may  run  along  without 
the  use  of  anything  further  in  this  respect. 
This,  of  course,  also  applies  to  t'he  orchestra 
which  has  at  its  command  a  huge  library 
of  music — such  as  the  Capitol  Theatre, 
New  York  City — estimated  to  contain  $50,- 
000  worth  of  compositions.  However,  there 
is  the  conductor  who  only  has  a  $500  collec- 
tion— and  here  is  where  the  real  value  lies 
— for  this  man,  even  though  he  may  not 
possess  every  composition  called  for  on 
the  cue-sheet — can  glean  enough  informa- 


View   of   the   interior   of   the   Amsterdam   Theatre    Corporation's    Strand    Theatre    at    Amsterdam,    N. 
1.400-seat  house  and  managed  by  J.   A.    Hutcheon 


It    is    a 


Hon  from  it  to  substitute  another  and  fit- 
ting melody.  From  information  gathered, 
it  increases  the  value  of  this  $500  library 
to  one  of  at  least  $2,000,  and  others  in  pro- 
portion. 

Another  Community  Theatre 
for  Syracuse,  N.  Y. 

Syracuse  is  to  have  another  new  com- 
munity theatre.  The  Karp  Amusement 
Company;  with  a  capital  of  $50,000,  will 
build  a  theatre  at  656-662  South  Geddes 
Street,  work  on  which  will  begin  at  once. 
The  policy  will  be  pictures  exclusively.  The 
directors  are  Jacob,  Elias  and  Leo  Karp. 
The  plans  call  for  a  seating  capacity  of 
1,200,  all  on  one  floor.  The  house  will  be 
ready  for  opening  about  September  1,  1926. 


Madison,  111.,  to  Have  New 
Playhouse 

Contracts  for  the  new  motion  picture  the- 
atre at  Madison,  111.,  have  been  awarded 
by  the  owner,  F.  W.  Laventhal,  of  4025-A 
De  Tonty  Street,  St.  Louis,  Mo.  The  house 
fronts  on  Madison  Avenue  and  will  cost 
$50,000.  It  is  one  story,  56  by  135  feet.  The 
general  contract  went  to  Charles  A. 
Lybarger,  Madison.  Charles  Pauly  &  Son, 
Granite  City,  111.,  were  the  architects. 


Fischer  to  Build  at  Portage,  Wis. 

Fischer's  Paramount  theatre  chain  will 
spend  from  $125,000  to  $150,000  on  a  new 
theatre  at  Portage,  Wis.,  it  is  announced. 
The  statement  comes  on  the  heels  of  plans 
for  a  new  house  at  Oshkosh. 


m  iii-ii-.iii  ri-ii-.iii-y] 


MIMU/A 

DeLuxe  Special 


■Pi'iyiyiyiyiviYiviviv 


Anyone  with  an  imagination  and  a 
few  lines  of  type  can  make  claims,  but 
it  takes  a  real  institution  to  warrant 
and  produce  an  article  of  character 
and  distinction. 

"Comparisons  are  always  sought  with  the 
best,  but  when  the  ferment  and  the  shout- 
ing dies  down,  the  real  product  is  more 
solidly  entrenched  than  ever." 

Quality  and  service  are  still  determin 
ing  factors,  hence,  Minusa  allegiance 
and  service  will  go  on  undisturbed. 


Minusa  Cine  Screen  Co. 

2665  MORGAN  STREET 
Saint  Louis 


'A  Good  Picture' 

When  the  people  who  make 

up    your    audience    speak    of 

"'A'  good  picture"  you  can  be 

sure  they  mean  clear-cut,  brilliant 

projection,   as   well   as   the   story   in 

the   picture    itself.      Larger   audiences 

mean   increased   profits   and   both    iollow 

naturally  when  you   give  these   folks   what 

they  want.     You  can  do  it  with  the 

BAUSCH  &  LOMB 
CINEPHOR  PROJECTION  SYSTEM 

Write  for  Literature 


BAUSCH  &  LOMB  OPTICAL  CO. 


653  St.  Paul  St. 


Rochester,  N.  Y. 


New  York 


Boston 


Chicago 


San  Francisco 


London 


1964 


M  o  t 


i  o  n     P  icture     N  ews 


Project  1017 

Qptics,Electrieity,Prddical  Ideas  §  advice 


\ 


Inquiries    and 
Comments 


New  Sight  on  an  Old  Problem 
The  Measurement  of  Glare 


j|NE  of  the  most  troublesome 
factors  in  the  modern  motion 
picture  theatre  is  the  item  of 
"!  glare — or  rather,  the 
avoidance  of  glare.  It  was 
early  recognized  thai  for  sat- 
1  factor]  projection  of  motion  pictures 
satisfactory  thai  is  from  the  standpoint  of 
obtaining  maximum  contrast  between  the 
picture  and  its  Held — no  light,  other  than 
thai  projected  to  the  screen  for  the  illumi- 
nation of  the  picture  imaged  thereon, 
should  be  permitted  to  be  visible  when  the 
view  was  directed  toward   the  screen. 

Such  practice  was  particularly  necessary 
in  the  early  days  of  the  arl  since  the  low 
screen  intensities  provided  by  the  ineffi- 
cient optic  systems  then  used,  and  the  in- 
ability of  the  screens  then  available,  to 
properly    rcflecl    and    redirect     the    projected 

light,  made  necessary  careful  vigilance  to 
see  thai  the  picture  appeared  of  sufficient 
brightness  to  meet  the  demands  of  ordinary 
vision. 

It    was,   therefore,    necessary   to   eliminate 

all  extrai us  lighl  since  if  any  other  than 

that  useful  for  forming  the  picture  was  per- 
mitted to  fall  upon  the  illuminated  screen 
during  the  course  of  the  presentation,  the 
contrast    between    tonal    values    would    con- 

sequently  suffer.  If  carried  too  far,  the 
appearance    of    the    entire    picture    would 

tend    toward    a    washed-out     effect. 

Needless  to  say  such  :i  condition  was 
highly   undesirable. 

New  Methods  Required 

With  the  advenl  of  higher  brightness 
sources  and  more  efficient  optic  systems, 
with  the  consequent  improvemenl  in  lenses, 
sufficient  picture  lighl  on  the  screen  was 
available  to  meet  the  requirements  of  the 
esl   houses. 

It  w;is,  therefore,  possible  to  direct  more 
attention  to  the  illumination  of  the  theatre 
interior  while  the  show  was  being  pro 
jected  so  that  patrons,  upon  entering  the 
auditorium  and  casting  about  for  seats 
would  not  be  required  to  inch  their  way 
forward  in  an  effort  to  avoid  stumbling  all 
over  the  place. 

Experiments  were  conducted  with  a  view 
toward  determining  jusl  how  far  the  in- 
terior illumination  could  be  raised  without 
causing  if''  a ppeara nee  of  1  he  projeel ed 
picture  t"  suffer  seriously.  A  system  of 
grading  the  general  illumination  from  a  low 
value  near  the  -creeii  to  ;i  much  higher 
value  in  the  rear  of  the  t heal  re  was  rec 
on nded  as  being  the  mosl  desirable  ami 


this  practice  has  been  applied  in  a  more 
or   less   general   manner. 

Whether  its  strict  application  in  prac- 
tice is  found  is  open  to  question,  but  the 
investigation  at  least  served  the  purpose 
of  making  theatre  managers  aware  of  the 
fact  that  it  was  no  longer  necessary  for 
their  theatre  interiors  to  resemble  prison 
dungeons  with  the  screen  picture  serving 
as  a  window  through  which  the  outside 
world   could    be   observed. 

Enter  Glare 

Directly  such  practice  became  estab- 
lished, however^  the  usual  thing  happened 

abuses  of  various  kinds  rapidly  became 
prevalent.  This  was  particularly  true 
among  the  -mailer  houses  where  the  man- 
agers and  proprietors  with  the  best  of  in- 
tentions, unknowingly  overstepped  them- 
selves in  their  zeal  to  follow  big  city  prac- 
tices. 

As  a  result,  unshielded  maps,  fixture 
glassware  and  brightly  lighted  wall,  ceil- 
ing, and  orchestra  areas,  obtruded  them- 
selves upon  the  field  of  view  so  that  in 
many  cases  it  became  distracting,  if  not 
positively  annoying  to  observe  the  picture 
being   shown. 

Strange   a-    it    may  seem,   these   errors,   so 

manifest  to  the  outsider  were  consistently 
overlooked  by  the  theatre  management  and 
unless  their  attention  was  called  to  the 
condition  no  efforts  would  be  made  to  vol- 
untarily apply  the  proper  remedy,  viz., 
carefully  shielding  exposed  light  sources 
and  subduing  the  brightly  illuminated 
areas. 

Small  theatres  are  not  alone  in  violating 
this  simple  and  fundamental  law  of  motion 
picture  projection  since  the  same  errors 
are  to  be  observed  in  many  large  houses, 
the  managers  of  which,  presumably,  should 

know    better. 

Not   Entirely  to  Blame 

There  is  some  small  excuse,  however, 
tor  such   practices  since  the  roof  id'  the  evil 

is  to  be  found  in  a  general  lack  of  under- 
standing concerning  the  entire  subject  of 
glare. 

Illuminating  engineers  ami  scientific  in- 
vestigators in  general  having  to  do  with 
practices  affecting  visual  welfare  long  have 
studied  this  problem  of  glare  with  the  di- 
rect view  in  mind  of  limiting  the  evil,  if 
not  altogether  wiping  it  out.  While  in  the 
mam    progress   has   been   made,  still    much 

remains  to   be   learned,  and   the   future   must 
yet    lie  counted   upon  to  bring  forth  a   -at 
1   factorj     solution    and    understanding    of 

it-     causes     and     effect-. 

The  exact  measurement  of  glare,  for 
example,  ha-  long  remained  a  source  of 
puzzlement  to  persons  interested  111  the 
Study    of    1!.        Indeed,    it     -eelned    llopele--    In 

attempl    t easure   anything  so   abstract 

wit  h  any  degree  of  exact  it  ude. 

A   proper  starting  point    tor  establishing 

a     scale    of    comparative    glare    values     was 


even  in  doubt  since  it  wa-  quite  apparent 
that  not  one  factor,  but  many,  entered  in- 
to  a   consideration   id'   the  subject. 

Elements   of   Glare 

A  satisfactory  definition  of  glare,  it 
seems,  has  never  yet  been  given — at  least, 
in  any  general  lighting  literature.  It  has 
been  variously  defined  as  being  "light  out 
of  place" — "non-useful  light" — "light 
which  cause-  interference  with  vision,"  etc. 
Suffice  it  to  say,  at  this  time,  that  the  (de- 
ment of  glare  in  any  lighting  system  i- 
harmful  and  should  ordinarily  be  strictly 
avoided.  It  is  recognized,  however,  that 
under  some  special  conditions  its  presence 
is  necessary,  a-  for  instance  where  glaring 
reflections  are  used  to  discern  fine  lines  on 
polished  surfaces.  In  a  motion  picture 
theatre,  however,  its  presence  is  wholly 
uncalled    for. 

Strictly  speaking,  there  i-  but  one  source 
of  glare,  that  resulting  from  the  brightness 
of  either  light  -ource-  or  objects.  Va- 
rious conditions  of  usage,  however,  are 
responsible  for  the  various  forms  of  glare 
ordinarily  encountered.  With  this  in  mind 
it  i-  possible  to  analyze  it  by  means  of  the 
following   subdivisions  : 

I.  Brightness  of  Source 
(a)    High  brightness 
lb)   Low    brightness 
II.  ( 'ondit  ions   of  rise 

(a)   Brightness  contrasl 
I  b)    Location  in  field  of  view 
(c)    Total    volume    id'    light    entering 
the    eve. 

1  La )  High  brightness  lighl  sources  cause 

glare  when  viewed  even  casually.  A  glance 
at  the  sun  or  an  incandescent  lamp  is  suffi- 
cient   to    prove   this. 

(Lb  1  Objects  possessing  low  brightness 
and  which  do  not  themselves  emit  lighl  can 
be  glaring  when  viewed  for  a  continued 
length  of  time. 

(II  a)  If  a  decided  contrast  in  bright- 
ness exists  between  a  light  source  and  its 
surroundings  the  eye  will  be  unable  to  ac- 
commodate itself  to  the  two  degrees  of 
bright  ness. 

ill  b)   Toleration  of  brighl  light   sources 

in  the  immediate  vicinity  IS  made  possi- 
ble by  locating  them  at  such  a  height  as 
to  place  them  above  the  ordinary  range  of 
vision,  which  general  agreemenl  fixes  as 
being  fourteen  degrees  above  the  hori- 
zontal. 

(II-C)    The    height    id'    the    light    source   ill 

proportion  to  it-  distance  from  the  ob- 
server has  an  important  bearing  on  the 
possibility  of  glare,  since  a  LOO-watl  lamp 
in  an  opal  glass  bowl  can  cause  a-  much 
discomfort  if  placed  near  the  observer  as 
a  bare  lamp  located  farther  away.  The 
determining  factor  here  is  the  total  value 
of    lighl    entering    the   eye. 

It    is  seldom   thai    even   the  brightest    light 

sources  will  prove  glaring  if  located  a  con- 
siderable distance  away   from  the  observer. 


April     24,     19  26  1965 


Good  Showmanship 

You  plan  the  program  carefully,  you  ar- 
range the  publicity  painstakingly — but  good 
showmanship  includes  one  thing  more:  check- 
ing up  to  make  sure  of  photographic  quality 
on  the  screen. 

It  takes  but  a  moment — look  in  the  trans- 
parent film  margin  for  the  black-lettered  words 
"Eastman"  and  "Kodak",  the  identification  of 
the  film  that  carries  quality  through  to  the 
screen. 


EASTMAN   KODAK  COMPANY 

ROCHESTER,  N.   Y. 


1966 


Motion     Picture     News 


Yonkers'    Parkhill   Holds    Premiere; 
Is  Fine  Suburban  Theatre 


THERE  must  have  been  at  least  a  thou- 
sand or  iinire  disappointed  customers 
turned  away  from  the  doors  of  the  Park- 
hill  Theatre  when  that  house  held  its 
premiere  last  Wednesday  evening  at  Yon- 
kers,  X.   V. 

Matthew  Chrystmos  and  Harry  Eldridge 
are  the  owners  of  the  Parkhill,  which  is  the 
latesl  addition  to  a  fast  growing  and  well 
known  circuit,  now  known  as  Chrisedge 
'I  heatres,  Inc. 

There's  in  it  ;i  chance  to  miss  the  location 
ut  the  new  house  as  one  comes  down  the 
hill  and  into  the  city — the  big,  new  sign 
installed  by  Murphy  and  Brode  standing 
out  like  thai   ot'  a   Broadway  playhouse. 

The  new  theatre  is  of  the  stadium  type 
and  has  a  seating  capacity  of  approximate- 
ly 1,7(111.  The  comfortable  seats  were  fur- 
nished l>\  the  American  Seating  Company 
and  have  been  in-tailed  so  as  to  permit 
plenty  of  space  be1  ween  the  rows. 

The  stage,  while  nut  as  large  as  some,  is 
completely  equipped  to  keep  pace  Avith 
presentation  ideas  which  are  now  in  vogue. 
Through  their  opening  program  the  man- 
agement expressed  their  regret  that  the  in- 
stallation of  the  Welte-Mignon  organ  was 
not  completed  in  time  for  the  premiere. 
This,  however,  will  be  ready  within  a  short 
time. 

Entrance  to  the  theatre  is  made  through 
a  large  lobby  where  the  ticket  booth  and 
an  Automatic  Ticket  Register  are  installed. 
The  foyer  entrance  is  particularly  large 
and  is  another  instance  of  how  present-day 
exhibit  irs   ;iie   catering  to  the  comfort  of 


their  patrons.  There  are  plenty  of  comfort- 
able chairs  and  settees  about  for  those  who 
wish  to  await  the  start  of  a  show  or  indulge 
in  a  tete-a-tete. 

The  ceiling  of  the  foyer  is  finished  in 
light  blue,  with  small  silver  stars  to  give  a 
sky  effect  and  the  corners  are  banked  with 
incandescent  lamps  for  the  reflection.  This 
idea  is  being  used  by  a  number  of  present- 
day  designers. 

As  in  all  stadium  type  theatres,  the  throw 
from  the  projection  room  is  long — in  this 
case  being  16")  feet.  Two  Simplex  projec- 
tors with  Peerless  Arcs  and  two  Hertner 
Transverters  were  installed  by  the  Howell's 
Cine  Equipment  Company. 

Chrisedge  Theatres,  Inc.,  are  now  oper- 
ating the  following  houses  in  addition  to 
the  Parkhill :  The  Broadway,  486  So.  Broad- 
way, Yonkers;  the  Orpheum,  Main  Street 
and  Broadway;  The  American  and  River- 
dale,  at  Riverdale,  and  the  Model,  Elm 
Street,  Yonkers.  Others  under  construction 
include  The  Bryn  Mawr,  Yonkers ;  The 
Bronxville,  Bronxville;  The  Wakefield, 
White  Plains  Avenue;  The  Interboro, 
Throggs  Neck,  N.  Y.,  and  The  Rosedale. 
Westchester    Avenue,    Bronx. 


Wilson  to  Build  at  Quincy,  Mass. 

Bids  have  been  received  and  contracts 
will  be  let  within  a  few  days  for  the  con 
struction  of  the  Wollaston  Palace  Theatre 
in  Quincy,  Mass.,  which  is  to  be  built  by 
W.  Wilson  of  that  city  at  Hancock  and 
Beale  Streets. 


For  Better  Theatre 
Lighting  Control 

The    Greater    the 
Theatre-the  Surer 


Some    Recent 
^Installations-^ 

The  Uptown 

Chicago 

The  Grand  Riviera 

Detroit 

The   Olympic 
M  i.uni 
The     Paramount 
instruction) 
Miami 
I  h  i 'heum 
Los    Angeles 
The      1 

1  onstruction) 
New    York 


Bur  it  need  not  be  a  large  theatre  necessarily.  For  the  @ 
Major  System  is  of  unit  construction — a  size  for  every 
requirement.  The  @  Major  System  is  chosen  because 
it  gives  the  most  flexible  lighting  control  possible.  It 
gives  economy  in  operation.  It  permits  for  more  effec- 
tive lighting.     It  is  pre-selective. 


CONSULT     WITH     YOUR    ARCHITECT, 
OR  WRITE  TO  US  DIRECT 


Tlio   complete    details  will    be 

sent    free    of    chare        i  ■■< 

matea   are   furnished,  without 

,1,]|         i      : 


&rank  jidam 

ELECTRIC   COMPANY 


Atlanta.    Ga. 
Baltimore.    Md 
Boston.     Mass. 
Chicago.     III. 


ST.  LOUIS 

DISTKlCT     UFFICES 
Cincinnati.    Ohio  Kansas    City.    Mo.  Now    York    City.    N. 

Dallas,    Texas  Los    Angeles.    Cal.  Philadelphia.     Pa. 

Denvar,     Colo.  Minneapolis,     Minn.  Pittsburgh.     Pa. 

Detroit,    Mich.  New    Orleans,     La.  Portland,     Oreoon 


Cal. 


Seattle.     Wash. 
San      Francisco. 
St      Louis.     Mo. 
Winnipeg.    Canada 
London.     Ont..     Canada 


Theatre   Projects   Active   in 
Kansas  Territory 

.Many  additional  announcements  of  new 
theatre',,  changes  in  managemenl  and  open- 
ings in  the  Kansas  City  territory  were 
made  this  week.  The  new  Jayhawk  The- 
atre, Topeka,  Kas.,  being  erected  by  Hoop- 
er and  Jencks,  is  to  be  equipped  with  a 
three-manual  Kilgen  orchestral  organ  and 
will  open  about  June  1.  Plans  for  the 
building  of  a  $500,00(1  theatre  at  736  Min- 
nesota Avenue.  Kansas  City,  Kas.,  are  be- 
ing completed  by  Grubel  Brothers  of  Kan- 
sas City,  Kas.,  owners  of  the  Electric  The- 
atre of  that  city.  The  new  Kennedy  The- 
atre, Kirksville,  Mo.,  erected  by  Midwest 
Film  Distributors,  Inc.,  of  Kansas  City, 
bad  its  formal  opening  Friday  i. March  26). 


Another  Second  Run  House 
for  Seattle,  Wash. 

Kramer  and  Stout,  a  new  theatrical  cor- 
poration  of  Seattle,  last  week  announced 
that  they  had  secured  the  location  of  the 
former  Lotus  Cafe  at  Fourth  Avenue  and 
Pike  Street  in  Seattle,  and  would  soon 
begin  the  construction  there  of  a  modern 
second-run  picture  theatre.  A  seating 
capacity  of  approximately  500  is  all  that 
can  be  arranged  for  the  size  of  the  prop- 
erty, according  to  present  plans.  This  lo- 
cation is  in  the  center  of  the  retail  business 
district,  just  two  blocks  from  the  sites  of 
the  new  3,000  seat  North  American  and 
<  Irpheum  theatres. 


Finishing    Touches    Put    on 
New  Chicago  House 

The   finishing  touches   are   being  put   on 

the  new  sixteen  hundred  seal  Alamo  The- 
atre, located  at  Chicago  and  Monticello 
Avenues,  and  Messrs.  Lynch,  Sass  and 
Mueller,  the  owners,  expect  to  open  it  to 
the  public  early  in  May.  The  house, 
which  was  designed  by  Hooper  ly,  Janiseh. 
is  of  real  Spanish  architecture  and  beauti- 
ful colorings  will  be  one  of  its  outstanding 
features.  A  three  manual  Kilgen  organ  is 
already  being  installed  and  all  appoint- 
ments of  the  house  will  be  de  luxe.  Messrs. 
Sass  and  Mueller  will  he  in  active  charge 
of  the  Alamo. 


Ruben  Busy  With  Details  of 
Detroit  Convention 

Max    Ruben  of  the   Amusement    Supply 

Co.  and  Theatre  Equipment  Co.,  as  chair- 
man of  the  local  entertainment  committee 

in  connection  with  the  coming  convention 
nf  the  Association  of  Motion  Picture 
Equipment  Dealers  of  the  United  States, 
is  very  busy  arranging  the  details  and  is 
also  one  of  a  committee  working  out  the 
business  program.  The  convention  is 
scheduled  for  Detroit.  July  15.  l(i  and  17. 
Ii  i-  expect  ed  that  several  hundred  dealers 
from  all  pari-  of  the  country  will  come 
for  the  meeting'. 


J.    K     (look    Wards  (Ion tract 

J.  R.  Cook  ha-  awarded  the  general  eon- 
tract  for  hi-  new  theatre  at  Maryville, 
Mil,  to  Henry  L  Foster.  The  masonry 
work  was  given  to  Mitchell  Thomas  of  St. 
Joseph,  Mo.  Holler  Brothers,  Kansas  City, 
are  the   architect-. 


April     2  4  ,     19  26 


1967 


Kansas   City  to  Have   New 
Suburban  Theatre 

Work  on  another  new  theatre  for  Kan- 
sas City  was  started  this  week  with  the 
beginning  of  excavation  for  a  motion  pic- 
ture house  at  1714  West  Thirty-ninth 
Street,  to  be  operated  by  W.  Lee  Vaughan, 
J.  V.  Lynn  and  Charles  Vaughan,  who  have 
taken  a  ten-year  lease  on  the  building.  The 
theatre,  to  be  55  x  110  feet,  will  be  •  of 
brick  and  steel  and  will  include  a  stage 
and  modern  dressing-room,  ranking  among 
the  best  of  suburban  houses.  The  rental  of 
the  house,  the  cost  of  which  has  not  fully 
been  determined,  will  be  $4,200  the  first 
year,  $4,800  the  second,  and  $5,400  for  each 
vear  thereafter.  S.  B.  Tarbet  is  the  archi- 
tect. 

Construction      Started      On 
New  Denver  Theatre 

The  first  shovelful  of  ground  for  the 
excavation  for  the  new  Aladdin  Theatre  at 
Colfax  and  Race  Streets,  Denver,  was 
turned  yesterday  by  Mrs.  A.  G.  Huffman, 
wife  of  Harry  E.  Huffman,  builder  of  the 
mammoth  East  Colfax  playhouse.  Work 
will  be  rushed  in  order  to  have  the  new- 
suburban  theatre  ready  for  formal  opening 
beginning  with  the  autumn  season.  The 
new  theatre  will  be  one  of  the  most  attrac- 
tive amusement  houses  in  the  West  and 
will  contain  about  twelve  hundred  seats. 


Detroit    Reports    Show    Unusual 
Amount  of  Theatre  Construction 


New  House  for  Bellows  Falls,  Vt. 

E.  P.  &  C.  S.  Gray  have  had  plans  drawn 
bv  Architect  H.  K.  Wheeler  of  Nashua, 
N.  H,  for  a  theatre  and  a  garage  at  Bel- 
lows Falls,  Vt.,  to  cost  approximately 
$125,000. 


ACCORDING  to  report  there  is  consid- 
erable activity  in  the  way  of  theatre 
building  in  and  around  Detroit,  Mich. 
There  are  not  only  a  large  number  of  pro- 
jects under  way  but  on  account  of  the 
steady  increase  in  population,  others  arc 
being  planned  to  meet  the  demand  for  en- 
tertainment in  the  new  sections  that  are 
rapidly  being  built  up. 

Here  are  a  number  of  enterprises  re- 
ported as  being  under  way — ■ 

The  new  Michigan  Theatre,  now  under 
construction  by  Balaban  and  Katz,  is 
scheduled  to  open  some  time  during  the 
summer  months  and  according  to  report 
will  be  the  largest  downtown  house  in 
Detroit, 

William  Fox  has  already  made  the  an- 
nouncement of  his  plan  to  build  a  five- 
thousand-seat  theatre  at  Woodward  and 
Montcalm  Avenues. 

Arthur  D.  Baehr  and  his  associates,  in 
addition  to  the  house  which  they  are  build- 
ing on  Michigan  Avenue,  have  another  site 
picked  out,  This  will  bring  three  theatres 
under  the  management  of  Mr.  Baehr. 

Both  Harry  and  George  Koppin  have  sev- 
eral houses  under  construction  and  are  al- 
so laying  plans  for  new  ones,  and  John 
H.  Kunsky,  while  at  present  building  a 
new  house  in  the  Birmingham  district,  is 
expected  to  announce  several  other  projects 
before  the   end   of  spring. 


Two  other  enterprises  arc  those  of  Sam 
Brown  and  (lie    Wadlow  Brothers.    Brown 

has  a  new  theatre  under  construction  on 
Dexter  SI  reef  and  is  considering  another. 
Wadlow  Brothers  are  building  on  the  Easl 
Side  of  Detroit. 

Robertson  Theatrical  Enterprises,  oper 
ating  the  Roosevelt,  Cinderella  and  De  Luxe 

Theatres,  are  planning  an  addition  to  their 
circuit  while  there  is  also  a  rumor  that  the 
Munz  Circuit,  which  already  has  the  Grand 
Riviera,  Palace,  Tuxedo  and  La  Salle 
Gardens,  also  expect  to  make  an  announce- 
ment in  the  near  future. 

Other  activities  include  a  new  theatre 
which  is  being  built  at  Philadelphia  and 
Linwood — the  reported  plan  of  one  to  he 
erected  at  Hamilton  Avenue,  near  Virginia 
and  a  rumor  that  some  one  is  to  build  a 
new  house  at  Grand  River  Avenue  at  Dum- 
barton Road — only  a  stone's  throw  from 
the  Grand  Riviera.  There  is  another  report 
that  Mack  Avenue  is  slated  for  at  least  two 
new  theatres. 

Over  in  Dearborn,  the  Barney  Wetzman 
Construction  Co.  have  a  theatre  building 
under  way  for  lease  to  Henry  S.  Koppin 
and  architect  P.  R.  Pereira  is  drawing 
plans  for  Charles  H.  Miles  who  will  erect 
a  3,500  seat  playhouse  on  West  Adams 
Street,  Detroit,  Work  is  progressing  in 
good  shape  on  the  East  End  Theatre  and 
that  house  will  undoubtedly  be  ready  dur- 
ing the  month  of  August. 


Beauty  Spots 

in  Modern   Theatres 

are  all  of  those  where  Netschert 
natural  prepared  ruscus  trees, 
palms,  ferns  and  artificial 
flowers  have  a  place.  Low 
cost  and  long  life. 

ASK  FOR  OUR  ILLUSTRATED 
CATALOGUE  No.  7,  mailed  free  for 
the  asking. 

Frank  Netschert,  Inc. 

61  Barclay  Street,  New  York,  N.Y. 


Theatre  Building  and  Equipment 

BUYERS  GUIDE 

The  authentic  reference  book  of  the 
industry,  over  15,000  circulation  to  every 
buying  unit — exhibitors,  architects,  build- 
ers, studios,  laboratories  and  the  field 
in  general. 

Reserve  advertising  space  now  in  our  Spring 
edition  which  will  be  out  in  May. 

MOTION  PICTURE    NEWS 


i 


Brighter   Pictures! 

Pictures    that    on    the    average    screen    are    dull, 

shadowy  and  tiresome,  snap  out  clear,  lively  and 

bright  on  a  Super-Lite  Screen. 

That  is  because  practically  all  the  light  that  falls 

on   the  silvery  surface  of   a  Super-Lite   Screen   is 

reflected. 

Super-Lite   Screens   give   the  equivalent   of   higher 

intensity  light  sources  at  a   fraction  of  their  cost. 

They    are    made    from    fine,    sturdy    material    and 

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For  full  description,  sizes,  prices,  etc.,   and  name 

of  nearest  supply  dealer,  write 

C.  S.  Wertsner  &  Son 

Manufacturers 
221  North  13th  Street, 
PHILADELPHIA,  PA. 

Distributors  in  principal  cities  throughout 
the  country 

MAIL  THIS   COUPON 


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Name Theatre. 

Address    


r\ 


i 


1968 


jpeAIjeg 


U.  /yimt 

4MtMpAeMfad 


Equipping  tliis  bank  sign 
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2628  W.  Congress  St,  Chicago 


Theatre 
Construction 


We  are  in  a  position  to 
analyze  any  theatre  proposi- 
tion from  every  angle.  If 
you  contemplate  building  a 
theatre,  get  in  touch  with  us 
before  you  arrange  for  plans 
and  specifications;  we  can 
save  you  money,  due  to  our 
special  knowledge  of  theatre 
construction.  We  are  pre- 
pared to  analyze  your  prop- 
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prepare  plans  and  specifica- 
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tion, so  that  the  ultimate 
cost  will  not  exceed  the  esti- 
mated. We  will  prepare  you 
a  statement  showing  the 
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methods  of  finance.  We  can 
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from  inception  to  comple- 
tion, turning  the  theatre  over 
to  you  complete  in  everv  de- 
tail, ready  to  operate.  Send 
us  your  proposition  for 
analysis. 


Our  Motto'is  Efficiency  with 
Economy 

H.Robins  Burroughs  Co. 

Engineers 
70  East  45th*St.        New   York  City 


REACH    THE   THEATRE    BY  MAIL  THRU   OUR 
UP-TO-DATE  MAILING  LIST  SERVICE 
18138  U.  S.  THEATRES  SHOWING  PICTURES 
0     eats     10      under  500.   :o      umicr  son.  s:,   : 



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Pbom     Penns;     ?484  7  Is  i 


New    Harrisburg    House    to 
Open  During  April 

Announcement  was  made  by  the  Wiliner 
&  Vincent  Theatre  Company  thai  its  new 
million-dollar  State  Theatre,  built  on  the 
site  of  the  old  Orpheum,  ;it  Locust  and 
Courl  Streets,  Harrisburg,  Pa.,  would  be 
formally  opened  on  the  afternoon  of  April 
l'_'.  It  is  a  vaudeville  theatre  which  in- 
cludes  also  motion  picture  features  in  its 
daily  programs.  The  building  had  been 
under  construction  for  one  year,  during 
all  of  which  time  Harrisburg  was  without 
legitimate  productions  as  the  Orpheum, 
which  it  replaces,  was  the  city's  only  legiti- 
mate  house.  One  week  prior  to  the  open- 
ing lit'  the  new  State,  however,  the  Majes- 
tic, which  had  been  devoted  to  vaudeville, 
was    transformed   into   a   legitimate   house. 

The  new  State  has  a  seating  capacity  of 
2,500.  The  Majestic  orchestra,  under  di- 
rection of  Arthur  H.  Thome,  has  been  in- 
stalled in  augmented  form  in  the  new  struc- 
ture. George  W.  Updegrove  and  his  or- 
chestra will  provide  the  music  at  the  Ma 
jestic  hereafter.  C.  Floyd  Hopkins  is  di- 
rector of  the  Wilmer  &  Vincent  theatrical 
interests  in  Harrisburg  as  well  as  in  Read- 
ing. Ray  s.  Shoemaker,  of  Harrisburg, 
was  the  contractor  for  the  new  theatre. 


Columbia  Amus.  Co.  Enters 
Wesleyville,  Pa. 

The  Columbia  Amusement  Company  has 
purchased  property  in  Wesleyville,  Pa., 
near  Erie,  on  the  site  of  which  ground  will 
be  broken  at  once  for  a  motion  picture 
theatre  with  a  seating  capacity  of  850.  It 
will  be  ready  for  opening  by  Labor  Day. 
The  property  has  been  purchased  from 
Hurley  and  Hamberger.  It  is  on  the  north 
side  of  Main  Street  between  the  hotel  and 
post  office.  Plans  for  the  new  theatre  have 
been  approved  by  G.  E.  Newton  of  the 
Columbia  Company.  They  eall  for  a  mod 
em,  fireproof  structure  with  every  known 
modern  convenience  and  bit  of  equipment. 
George  E.  Eichenlaub,  of  Erie,  Pa.,  is  the 
architect.  The  theatre  will  be  operated  as 
one  of  the  chain  of  Columbia  houses.  While 
the  plans  call  tor  only  850  seats,  Mr.  New- 
ton explained  that  this  capacity  will  not 
include  a  balcony.  However  the  house  will 
he  so  constructed  that  when  the  needs  ol' 
the  locality  call  for  a  greater  capacity,  a 
balcony  can  he  added.  A  large  tract  of 
land  near  the  theatre  will  he  available  for 
parking  purposes  which,  the  owners  be- 
lieve, will  he  a  great  help  in  attracting 
pal  mils. 

Community  Theatre  Planned 
for  Rochester,  N.  Y. 

Detailed  plans  for  a  Tenth  Ward  com- 
munity theatre  in  Rochester  will  he  dis- 
eussed  at  a  meeting  of  the  recently  formed 
Tenth  Ward  Business  Men's  Association, 
on  April  '-'if  Members  of  the  association 
have  obtained  an  option  on  a  -He  in  Dewey 
Avenue  near  Etidgewaj  Avenue,  llo  feet  by 
160   feet,  mi  u  Inch  it    i-  proposed  to  erect 


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M  otion     Picture     N  e  w  s 

the  theatre.  It  is  planned  to  finance  the 
building  as  a  community  proposition,  with 
business  men  of  the  section  along  Dewey 
Avenue  and  Ridgeway  Avenue,  participat- 
ing. The  cosl  of  the  structure  is  estimated 
at  +300,000.  Tt  will  he  of  brick,  stone  and 
steel  construction. 

The  theatre  proper  will  be  of  two  stories, 
capable  of  seating  L,500  persons  and  there 
will  he  a  large  stage  and  orchestral  organ. 
Those  interested  say  ,">(), 000  persons  live 
within  a  radius  of  two  miles  of  the  site. 
Provision  is  to  he  made  for  a  large  hall  on 
the  third  floor  where  the  association  and 
the  residents  of  the  ward  may  meet. 


Chambersburg,  Pa.,  to  Have 
New  Playhouse 

Announcement  is  made  that  plans  have 
been  drawn  for  the  erection  of  a  new  $175,- 
000  motion  picture  theatre,  on  South  Main 
Street,  Chambersburg,  Pa.,  by  a  company 
to  he  known  a-  the  Chambersburg  Theatre 
Company,  with  J.  Frank  Foreman,  of 
Pottstown,  Pa.,  as  it-  president,  and  in- 
cluding also  Mime  prominent  Chambersburg 
and  Pottstown  business  men.  The  syndi- 
cate has  purchased  a  three-story  brick 
building.  The  site  includes  also  the  one- 
story  structure  adjoining. 

The  plot  has  a  total  frontage  of  66  feet 
on  Main  Street  and  extends  back  256  feet 
to  an  alley.  The  plans  drawn  by  M.  H. 
Rhodes,  architect,  call  for  a  theatre  two 
stories  high  in  front  with  the  lobby  and 
a  store  on  the  first  floor  front  and  apart- 
ments above.  The  rear  of  the  theatre  will 
be  only  one  story  high,  but  will  extend  clear 
hack  to  the  alley.  This  will  he  the  audi- 
torium of  the  theatre  and  in  itself  will 
cover  a  space  57  by   140  feet. 

The  ceiling  will  be  .">0  feet  with  a  35  rise 
at  the  stage. 

The  lobby  in  front  will  he  21%  by  4.") 
feet. 

The  Pottstown  interests  that  have  taken 
up  the  project  represent  men  who  now  con- 
trol a  chain  of  theatres.  Harry  Mong,  of 
Chambersburg,  is  among  those  financially 
interested  in  the  enterprise. 


Break  Ground  for  Another 
Montreal  Theatre 

The  United  Amusement  Corporation,  Ltd.. 
of  .Montreal.  Canada,  have  recently  broken 
ground  for  their  new  Rivoli  Theatre  at 
Si.  1  tennis  and  Belanger  Streets.  The  new- 
house  will  he  of  the  stadium  type  and  will 
seal  l.ooo  people.  Although  the  policy  at 
the  start  will  he  that  of  straighl  pictures, 
provision  will  also  he  made  to  handle  vaude- 
ville. George  Ganetakos  has  been  chosen 
as  managing  director  and  Edward   F.  Mc- 

Mahon  l-  secretary  and  treasurer.  The 
United  Amusement  Corporation  also  oper- 
ate the  Strand.  Belmont,  Corona.  Mt.  Royal, 
Papineau,  Plaza,  Regent  and  Rialto  The- 
atres   m    Montreal.      D.    C.    Crighton    has 

drawn   the   plans   for  the  new   Rivoli. 


Oregon  Supply  Co.  Changes  Hands 

R.  C.  Barthel,  of  the  Theatre  Supply 
Company  of  Seattle,  last  week  announced 
that  he  had  purchased  the  business  of  the 
Service  Film  and  Supply  Company  of 
Portland.  -Mr.  McMillan,  formerly  8380- 
ciated  with  Warner  Brothers  in  Oregon  ter- 
ritory, has  been  named  manager  of  the 
business    in   that   district. 


April     2  4  ,     19  26 


1969 


FEATURE  RELEASE  CHART 

Productions  arc  Listed  Alphabetically  and  by  Months  in  which  Released  in  order  that  the  Exhibitor  may 
have  a  short-cut  toward  such  information  as  he  may  need.  Short  subject  and  comedy  release,  as  well  as  infor- 
mation on  pictures  that  are  coming,  will  be  found  on  succeeding  pages.     (S.  R.  indicates  State  Right  release.) 

Refer    to  THE  MOTION  PICTURE  NEWS  BOOKING  GUIDE    for    Productions    Listed    Prior    to  March 


MARCH 


M  U 


Feature 
Age  of  Indiscretion 
Arizona  Streak,  The 
Bar  C  Mystery,  The 
Barrier,  The 
Bat,  The 

Beverly  of  Graustark 
Beyond  All  Odds 
Big  Show,  The 

Blue  Blazes 

Broadway  Billy 
Chip  of  the  Flying  U 

Combat  

Coming  and  Going 
Dancing  Mothers 
Dangerous  Virtue 
Earth  Woman,  The 
Forbidden  Waters 
Gilded  Highway,  The 

Happiness    

Hearts  and  Spangles 
Hell's  Four  Hundred 

Her  Second  Chance   

Highbinders,  The    

High  Steppers 

Let's  Get  Married 
Little  Irish  Girl,  The 

Man  Four  Square 

Manhood  

Marriage 

Miss  Brewster's  Millions 

Mile.  Modiste 

Monte  Carlo 

New  Klondike,  The 

Night  Patrol,  The 

Non-Stop  Flight,  The 

Nutcracker,  The 

Other  Women's  Husbands 

Red  Dice         

Roaring  Forties,  The 

Sap,  The 

Sea  Horses    

Secret  Orders    

Siberia 

Six  Shooting  Romance    . 
Social  Celebrity,  A 
Taxi  Mystery,  The 
Test  of  Donald  Norton 
Three  Weeks  in  Paris 
Tramp,  Tramp,  Tramp 
Unknown  Dangers 
Untamed  Lady,  The 

Vanishing  Hoofs 

Winning  the  Futurity    .  .  . 
Yellow  Fingers 


Star 


Special  Cast 

Tom  Tyler        .  . 

Phillips-MacDonald. 

Kerry -Barrymore 

Special  Cast  .  .  .  . 

Marion  Davies 

Eileen  Sedgwick 

Lowell-Russell 

Pete  Morrison 

Billy  Sullivan 

Hoot  Gibson 

House  Peters 
.  Buffalo  Bill.  Jr 

Special  Cast 

Jane  Novak 

Alden-Bonner 

Priscilla  Dean 

Devore-Harron 

Special  Cast 

Wanda  Hawley 

Margaret  Livingston 

Nilsson -Gordon 

Tilden-Daw 

Hughes-Astor 

Richard  Dix 

Dolores  Costello 

Buck  Jones 

Special  Cast 

Special  Cast 

Bebe  Daniels 

Corinne  Griffith 

Special  Cast 
.  Thomas  Meighan 

Richard  Talmadge 

Special  Cast 

E.  E.  Horton    

Blue-Prevost 

Rod  La  Rocque 

Special  Cast 

Kenneth  Harlan . 

Special  Cast 

Evelyn  Brent 

Special  Cast    

Jack  Hoxie      

Adolphe  Menjou   ... 

Roberts- Agnew 

George  Walsh 

Moore-Devore 

Harry  Langdon 

Frank  Merrill 

Gloria  Swanson 

Wally  Wales 

Landis-C.  Horton 

Olive  Borden 


Distributed  by  Length 

Truart  (S.R.)  5800  feet 

F.B.O 4540  feet 

Pathe  5  reels 

M-G-M  6840  feet 

United  Artists  

M-G-M. 


Reviewed 
April    3 

April     3 


Jan.    23 

Mar.     6 
Feb.   20 

Feb.   2  7 


Chesterfield  (S.  R.)      5  reels 

Assoc.  Exhib 

Universal 4659  feet 

Rayart  (S.  R.)  5000  feet 

Universal 6596  feet 

Universal 6714  feet 

Artclass  Pictures    .        5000  feet 
Paramount  7169  feet 

Lee -Bradford   (S.R.i   6000  feet 
Assoc.  Exhib 

Prod.  Dist.  Corp 5335  feet 

Warner  Bros  6900  feet 

F.B.O      .... 

LumasFilm  6200  feet 

Fox 

First  National  

Assoc.  Exhib 

First  National  .  .     . 

Paramount    .  6800  feet 

Warner  Bros 6800  feet 

Fox 

Fox 

Fox 


Mar.  13 
April  10 


6457  feet     Mar.  20 


April  10 
Mar.  27 
Mar.  20 


April    3 
April    3 


Paramount 

First  National 

M-G-M  6129  feet 

Paramount  7445  feet 

F.B.O  6  reels 

F.B.O 

Assoc.  Exhib 

Warner  Bros  6700  feet 

Prod.  Dist.  Corp  .6  reels 

Jans  (S.R.) 

Warner  Bros 5500  feet 

Paramount 6671  feet 

F.B.O 5506  feet 

Fox  

Universal  4869  feet     Jan.    30 

Paramount  

Gingsberg  (S.R.i      .  .    5052  feet 

Chadwick 

Warner  Bros  6050  feet         

First  National  5830  feet     April  10 

Hercules  (S.R.)  .4700  feet 

Paramount    .  6132  feet     Mar.  27 

Artclass  Pictures  5000  feet 

Chadwick 

Fox 5594  feet     April  10 


Feb.    2  7 
Mar.  27 


APRIL 


Feature 

Ace  of  Hearts 

Among  Those  Present 

Bells,  The      

Blind  Goddess,  The 

Border  Sheriff,  The 

Brown  of  Harvard 

Crown  of  Lies,  The 

Danger,  Quest,  The 

Dangers  of  a  Great  City    .  . 

Desert  Gold 

Desert  Healer 

Fighting  Shadows 
Fighting  Thorobreds 

Flames 

For  Heaven's  Sake    

Hello,  New  York 

Hidden  Way,  The 
Isle  of  Retribution,  The 
Kiki   .    . 

Lucky  Lady,  The 

Mike        

Money  Talks 

Racing  Blood 

Runaway,  The       

Rustlers  Ranch    

Rustling  for  Cupid 

Sandy 

Savage,  The        

Seventh  Bandit,  The 
Shamrock  Handicap,  The 
Silken  Shackles 
Sir  Lumberjack  . 

Skinner's  Dress  Suit 
Somebody's  Mother 
Starlight's  Revenge 

Streets  of  Sin 

That's  My  Baby 

Tony  Runs  Wild 

Twin  Triggers  

Up  in  Mabel's  Room 
Watch  Your  Wife 
Western  Trails      


Star 


Special  Cast 
Harold  Lloyd  (Reissue 
Lionel  Barrymore 
Special  Cast 

Jack  Hoxie 

Jack  Pickford 

Pola  Negri 

Reed  Howes 

Special  Cast    

Special  Cast 
Stone -Bedford 
Leo  Maloney 
Billy  Sullivan 
Valli-O'Brien 
Harold  Lloyd 
Pringle-Sherman 

Mary  Carr 

Special  Cast 
Norma  Talmadge 
Special  Cast 

Sally  ONeill 

Special  Cast 
Special  Cast 

Special  Cast 

Art  Acord 

George  O'Brien 
Madge  Bellamy 
Ben  Lyon 
Harry  Carey ... 

Special  Cast 

Irene  Rich 

Lefty  Flynn 

Reginald  Denny 
Mary  Carr     . 
.  Jack  Perrin 


Douglas  MacLean. 

Tom  Mix      

Buddy  Roosevelt 

Marie  Prevost 

Virginia  Valli 

Bill  Patton 


Distributed   by  Length      Reviewed 

Fox    

Assoc  Exhib 

Chadwick  

Paramount 7249  feet     April    3 

Universal 4440  feet     Mar.  13 

M-G-M 

Paramount 5  reels  Mar.  1 7 

Rayart  (S.R.) 5000  feet    

Fox 

Paramount  6900  feet     Mar.  20 

First  National      

Clarion  Photoplays     4900  feet  

Rayart  (S.R.)  .    5000  feet 

Assoc.  Exhib  

Paramount  

First  National 

Assoc.  Exhib  

F.B.O  

First  National 

Paramount 

M-G-M  Jan.    23 

M-G-M    

Lumas  Film 

Paramount    

Universal  5230  feet 

Fox 

Fox  7850  feet      

First  National 

Pathe 6reels  Mar.  27 

Fox        

Warner  Bros 

F.B.O  5129  feet     April  10 

Universal  7025  feet     Dec.   26 

Rayart  (S.R.) 6000  feet    

Rayart  <S.R.) 5000  feet 

Fox 

Paramount  

Fox    

Artclass  Pictures 4800  feet    

Prod.  Dist.  Corp 

Universal                         6980  feet     Feb.    27 
Chesterfield  I  S.R.  i    .    5  reels  


Feature 
Chasing  Trouble 
Early  to  Wed 
Footloose  Widow,  The 
Gentle  Cyclone.  The 
Hell  Bent  for  Heaven 
Honeymoon  Express,  The 
It's  the  Old  Army  Game 
Looking  for  Trouble .  .  . 
Love  Thief,  The 
Man  From  Oklahoma .  .  . 
Palm  Beach  Girl,  The 
Pals  in  Paradise 
Perils  of  the  Coast  Guard 
Phantom  Bullet,  The 

Rainmaker,  The 

Sally  in  Our  Alley 

Secret  Spring,  The 

Sign  of  the  Claw    

Racing  Romance 

Shadows  of  Chinatown    -  .  . 
Take  a  Chance 
Wet  Paint 
Windjammer,  The 


Feature 
Call  of  the  Klondike,  The 
Deer  Drive,  The 
Fighting  Buckaroo,  The 
Good  and  Naughty 

Grass 

Hard  Boiled 

Hero  of  the  Big  Snows,  A 
One  Punch  O'Day 
Passionate  Quest,  The 

Rolling  Home 

Scrappin'  Kid,  The 

Self  Starter,  The 

Social  Highwayman,  The 

Volcano 

Yellow  Contraband 


Star 


Pete  Morrison 

M.  Moore-Perry 
Irene  Rich 
Buck  Jones 
Monte  Blue 
M.  Moore-Devore 
W.C.  Fields 
Jack  Hoxie 
Norman  Kerry 
Jack  Perrin 
Bebe  Daniels 
Special  Cast 

Special  Cast    

Hoot  Gibson    

Collier-Hale 
Mary  Philbin 
Special  Cast 
Peter  the  Great  (dog) 
Reed  Howes 
Kenneth  MacDonald 

Richard  Dix 

Raymond  Griffith 
Billy  Sullivan 


Length 
5  reels 


5000  feet 


Distributed  by 
Universal 
Fox 

Warner  Bros 
Fox 

Warner  Bros 
Warner  Bros 
Paramount 
Universal 
Universal    .  , 
Rayart  (S.R.) 
Paramount 
Fox 

Rayart  (S.R. 
Universal 
Paramount 
Universal 
Paramount    . 

.LumasFilm  5925  feet 

Rayart  (S.R.  5000  feet 

Bud  Barsky   S.R.)        5000  feet 

Paramount  

Paramount 

Rayart  (S.R.i  5000  feet 


Reviewed 


JUNE 


Star  Distributed  by  Length      Reviewed 

Special  Cast  Rayart  (S.R.) 

Special  Cast  Paramount 

Buck  Jones  Fox 

Pola  Negri  Paramount 

Paramount  Mar.  7, '25 

Tom  Mix  Fox 

Rin-tin-tin  (dog)  Warner  Bros 

Billy  Sullivan  Rayart  (S.R.)  5000  feet    . 

Marie  Prevost      Warner  Bros 

Reginald  Denny Universal 

Art  Acord    Universal  4664  feet     Dec.     5 

Reed  Howes  Rayart  (S.R.)  5000  feet. 

Harlan-Miller Warner  Bros 

Bebe  Daniels  Paramount 

Leo  Maloney  Clarion  Photoplays     4900  feet 


.11  LI 


Feature 
Dangerous  Dude.  The 
Sinister  Detail,  The 


Star  Distributed  by 

Reed  Howes  Rayart  i S.R.) 

KennethMacDonald  Bud  Barsky    S.R. 


Length      Reviewed 
5000  feet 
5000  feet 


Coming-  Attractions 


Feature 


Star 


30  Below  Zero  Buck  Jones 

Accused  Special  Cast 

Aloma  of  the  South  Sea  Gilda  Gray 

Altars  of  Desire  Mae  Murray 

Amateur  Gentleman,  The  Richard  Barthelmess 

American  Sex,  The  Jos.  Schildkraut 
An  American  Tragedy 

Arizona  Whirlwind,  The  Bill  Cody 
Atlantis 

Auctioneer,  The  George  Sidney 

Back  Slapper,  The  Special  Cast 

Bad  Habits  Special  Cast 
Bankrupt 

Bardelys  the  Magnificent  John  Gilbert 

Barrier.  The  Special  Cast 

Barriers  of  Fire  Monte  Blue 

Battling  Butler  Buster  Keaton 
Beau  Geste 

Beauty  Special  Cast 

Beauty  and  the  Beast  Ronald  Colman 

Behind  the  Screen  Special  Cast 

Bellamy  the  Magnificent  Ramon  Navarro 

Beloved  Enemy,  The  Boyd-Goudal 

Beverly  of  Graustark  Davies-Moreno 

Beyond  the  Trail  Bill  Patton 

Ben  Hur  Special  Cast 
Bigger  Than  Bamum's 

Big  Night,  The  Laura  La  Plante 
Big  Parade,  The  John  Gilbert 
Black  Pirate,  The  Douglas  Fairbanks 
Border  Thunderbolt,  The 
Born  to  Battle  Tom  Tyler 
Boy  Friend,  The  John  Hamon 
Broken  Hearts  Special  Cast 
Broken  Hearts  of  Holly- 
wood Harlan-Miller 
Burning  Bridges  Harry  Carey 
Call  in  the  Night,  A 

Cancelled  Debt,  The  Special  Cast 

Cat's  Pajamas,  The  Bronson-Cortez 
Charity  Ball,  The 


Distributed  by  Length 

Fox 

Inde.  Film  5000  feet 

Paramount 

M-G-M 

First  National 

P.  DC 

Paramount 

Assoc.  Exhib 

First  National 

Fox 

M-G-M 

AstorDist.    S.R.i 

Ginsberg-Kann 

M-G-M 

M-G-M  6480  feet 

Warner  Bros 

M-G-M 

Paramount 

M-G-M 

United  Artists 

M-G-M 

M-G-M 

Prod.  Dist.  Corp 

M-G-M 

Chesterfield  < S.R.i        5  reels 

M-G-M  12000  feet 

F.B.O 

Universal 

M-G-M  12550  feet 

United  Artists  8200  feet 

Assoc.  Exhib 

F.B.O  5100  feet 

M-G-M 

Jaffe  Art  Film    S.R.i    7500  feet 

Warner  Bros 

Pathe 

Truart   S.R 

Ginsberg-Kann 

Paramount 

M-G-M 


Reviewed 
Jan.    16 


April    3 


Jan.    16 


Nov.  28 
Mar.  20 


Feb.   13 

Mar.  20 


1970 


M  o  t  i  o  u      P  i  r  t  it  r  e     N  e  w  s 


Feature 
Christine  of  the  Bip  Tops 


Star 


Special  Cast 
Cigarette  Maker's  Romance, 

The  Special  Cast 

Circus,  The Charles  Chaplin 

Cleaner  Flame,  The Louise  Carter 

Clinging  Vine,  The Leatrice  Joy 

Closed  Gates  Special  Cast 

College  Widow,  The  Syd  Chaplin 

Coney  Island  Special  Cast 

Crashing  Timbers Harlan-Dana 

i       ,    ■.    I-  ,  .,  .!     j  I, 

Crystal  Cup,  The  Special  Cast 

Cruel  Truth,  The 

Cyrano  de  Bergerac  Special  Cast 

Danger  Line,  The    Special  Cast    

Dangerous  Friends Special  Cast 

Dark  Horse,  The Harry  Carey 

Dead  Command,  The Special  Cast 

Dead  Man's  Gold Tom  Mix 

Defend  Yourself Dorothy  Drew    

Detour 

Devil  Horse,  The Rex  (Horse) 

Devil's  Dice Special  Cast 

Devils  Master,  The 

Dice  Woman,  The  Priscilla  Dean 

Do   Clothes   Make   the 

Woman Mrs.  Valentino    .... 

Don  Juan  John  Barrymore      .  . 

Don't  Lie  to  Your  Wife  Haver-McDonald... 

Don  Juan's  Three  Nights       Stone-Mason 

Door  Mat,  The 

Duchess  of  Buffalo,  The         Constance  Talmadge 

Duke  of  Black  Butte,  The     Fred  Humes 

Dumb  Head      

East  of  the  Setting  Sun Constance  Talmadge 

Dlla  Cinders Colleen  Moore 

Eve's  Leaves Leatrice  Joy 

Exquisite  Sinner,  The Nagel-Adoree 

False  Steps    Special  Cast 

Family  Upstairs,  The 

Fascinating  Youth  Junior  Stars 

Fast  Life  in  New  York Special  Cast 

Fifth  Horseman,  The 

Fighting  Boob,  The Bob  Custer 

Fighting  Fate Billy  Sullivan 

Fighting  Foundling,  The       Jack  Hoxie 

Fighting  Peacemaker,  The  Jack  Hoxie 

Fig  Leaves 

Fine  Manners Gloria  Swanson 

Flames      Special  Cast 

Flaming  Forest,  The    

Flaming  Frontier,  The Special  Cast 

Flashing  Heels Bill  Cody 

Flashing  Steeds  Bill  Patton 

Flight  to  the  Hills,  The 

Flying  High  Wm.  Fairbanks 

Flying  Mail,  The Al  Wilson 

Forbidden  Trails  Bill  Cody 

Forest  of  Destiny,  The 

Forever  After Corinne  Griffith 

Four  Feathers Richard  Barthelmess 

Four  Stragglers,  The Special  Cast 

Friends    Special  Cast    

Frisco  Sal  Special  Cast . 

Gambling  Chaplain,  The       Special  Cast 

Galloping  Cowboy,  The    .  .    Bill  Cody 

Garden  of  Allah,  The N.  Talmadge-R.  Col 

man    

Garden  of  Eden,  The Special  Cast 

Get  Off  the  Earth  Raymond  Griffith 

Glorifying  the  American  Girl    

Going  Crooked Special  Cast 

Goose  Man,  The Special  Cast 

Great  Deception,  The Ben  Lyon 

Greater  Glory,  The   Special  Cast 

Greatest  Show  on  Earth 

Gulliver's  Travels !  . .  . . 

Hairpin  Duchess,  The      .      Special  Cast 
Hands  Across  the  Border       Fred  Thomson 

Harem  Girl,  The Special  Cast 

Haven,  The  Special  Cast 

Her  Big  Night  Laura  La  Plante 

Her  Honor,  The  Governor     Pauline  Frederick 
Her  Next  Steps 

Here  He  Comes Earle  Douglas 

Here  He  Comes Richard  Talmadge 

Hidden  Loot Jack  Hoxie 

High  Society  Tom  Mix 

His  Woman  Special  Cast 

Home,  Sweet  Home  Special  Cast 

Human  Mill,  The  Special  Cast 

Hurricane,  The  Special  Cast 

I  Can  Do  It  Special  Cast 

I'll  Tell  the  World  Olmstcad-Arthur 

Impostcr,  The  Evelyn  Brent 

Inevitable       Millionaires, 

The  M.  Moorc-Devore    . 

In  His  Anus  Special  Cast 

In  Praise  of  James 

Carabine  Special  Cast 

In  the  First  Degree 

In  to  Her  Kingdom Corinne  Griffith 

Jason  Special  Cast 

Justice  of  the  Far  North 
Keep  Going  Earl  Douglas   . 

Kid  Boots  Eddie  Cantor 


Distributed  by 
Ginsberg-Kann 


Length      Reviewed 


M-G-M 
United  Artists   . 

Arrow    

P.D.C 

Ginsberg-Kann 
Warner  Bros 
M-G-M 


Universal 

M-G-M        

First  National 

Ginsberg-Kann 

Atlas  Dist.  (S.R.) 9500  feet     July    18 

Astor  Dist.  (S.R.) 

Ginsberg-Kann 

Prod.  Dist.  Corp 

M-G-M 

Fox 

Dependable  Films.  .  .5000  feet     Jan.      9 

Prod.  Dist.  Corp   

Pathe 

Gineberg-Kann 

Fox 

Prod.  Dist.  Corp  


F.  B.  O    

Warner  Bros    ... 
Arrow.  .  . 
First  Nastional 
Warner  Bros  .  . .  . 
First  National 

Universal 

Tiffany  (S.R.)    . 

First  National    .  . 

First  National .  .  . 

Prod.  Dist.  Corp 

M-G-M 

Paramount 

Fox  


6500  feet 


Paramount Mar.  13 

M-G-M      

Lee-Bradford  (S.R.) 

F.B.O 

Rayart  (S.R.) 4991  feet.  .Feb.     6 

Universal    

Universal 4500  feet    .  April  10 

Fox 

Paramount 

M-G-M 

M-G-M 

Universal 8829  feet     April  17 

Assoc.  Exhib 

Chesterfield  (S.  R.)      5000  feet     Feb.    27 

Paramount 

Lumas  (S.  R.) 

Asso.  Exhib 

Assoc.  Exhib 

Gotham  Prod.  (S.  R.) 

First  National 

First  National 

M  G-M      

Vitagraph    

M-G-M      

M-G-M 

Assoc.  Exhib 

United  Artists 

M-G-M        

Paramount    

Paramount 

Fox    

M-G-M 

First  National 

First  National Apr.   17 

Paramount    

Universal 

M-G  M  

F.  B.  O      

Astor  Dist.  (S.  R.) 

M-G-M 

Universal 

F.  B.  O 

Ginsberg-Kann 

Sierra  Pictures 5000  feet 

Universal 

Universal 4375  feet     Oct.    31 

Fox 


Whitman  Bennett 

Asso.  Exhib 

M-G-M 

Truart  (S.  R.) 

MOM        

M-G  M 
F.  B.  O 


.  7  reels 


Warner  Bros 
M-G-M 


Johnny  Hines 
n  Mills 
Gish-Gilbcrt    . 
il  Cast. . . 


Kid  Gloves. 

The 

La  Boheme 

Lady  of  the  Harem,  The 

isure  Special  Cast 

I.ovi  ,    Al  Ferguson 

Bill  Cody 

Lena  Rivers  Special  Cast 

Lcs  Miserables    

Life  of  a  Woman 
Lightnin' 
Lily,  The 
Little  Journeys 

Firebrand,  The  Edith  Thornton 

Lord's  Referee.  The 

Love — the  Magician  

Lover's  Oath.  A  Ramon  Novarro 

Love's  Blindness  .  Starke-Moreno 

Lovey  Mary  Bessie  Love   .... 

Loyalties  Special  Cast 


M-G-M 

Ginsberg-Kann 

First  National 

M  ( i  M 

C.  B.  C.  IS.  R.i  .5500  feet 

Sierra  Pictures 
Paramount 
First  National 
Davis  Dist. -Vital 

M-G-M  8781  feet      Mai     It 

Paramount 
M-G-M 

Davis  Dist. -Vital 
Assoc.  Exhib 

An.,  w  6521  feet 

Universal 

Truart     S    K  6500  feet 

S    K  6500  feet 

Fox 


Arrow  Pictures 5007  feet 

Fox 

Paramount 

AstOI     S    K  5800  feet 

M-G-M 

M-G-M 

Fox 


Dei     i .: 


Oct.     17 


Feature  Star  Distributed  by  Length      Reviewed 

Lunatic  at  Large,  The  Leon  Errol  First  National 

Lure  of  the  West  Eileen  Sedgwick  Chesterfield  IS.  R.i 

Lying  Truth,  The  Milton  Sills  First  National . 

Man  and  the  Moment M-G-M 

Man  With  a  Thousand 

Faces Special  Cast M-G-M 

Mantrap    Born-Marmont  Paramount 

Mare  Nostrum    Special  Cast M-G-Ingram 11000  feet   Feb.    27 

Married  Cheats    Fox   

Marrying  Money Truart  <S.  R.) 5800  feet 

Memories Ramon  Novarro  M-G-M 

Men  of  the  Night ...    Ginsberg-Kann 

Men  of  Steel        Milton  Sills  First  National 

Message  to  Garcia,  A Special  Cast  M-G-M  ...... 

Midnight  Flames Columbia  Pict.  (S.  R.). 

Midnight  Special Truart  I  S.R.  I 

Mile  a  Minute  Man Wm.  Fairbanks Lumas  i  S.  R.  I    

Million  Dollar  Doll Assoc.  Exhib 

Millionaire  Policemen Special  Cast  Ginsberg  Dist.    S.  R.i 

Mismates Doris  Kenyon  First  National    

Miss  318 Special  Cast M-G-M  

Miss  Nobody Anna  L.  Nilsson  First  National 

Money  Talks .      Moore-Windsor M-G-M 

Monte  Carlo Cody-Olmsted M-G-M  6129  feet      Apr.    10 

Morganson's  Finish Special  Cast Tiffany  IS.  R.  6500  feet 

Mr.  Battling  Butler Buster  Keaton M-G-M    

Mystery  Club,  The Matt  Moore Universal 

Mysterious  Island  Special  Cast    M-G-M 

Mystery  Lady,  The Special  Cast M  -G  M      

Naughty  Cinderella Pola  Negri    Paramount 

Nell  Gwyn  .    Dorothy  Gish Paramount  9  reels  Feb.     6 

Nervous  Wreck,  The    .     .  Prod.  Dist.  Corp 

Night  Watch,  The    Special  Cast    Truart  (S.  R.) 

Nocturne Special  Cast M-G-M 

North  of  Nome . ." Special  Cast Arrow 5491  feet 

Oh!  Baby Little  Billy Universal 

Old  Ironsides Paramount 

Old  Soak,  The Jean  Hersholt Universal 

Open  Book Special  Cast M-G-M       

Ordeal,  The Special  Cast    M-G-M    

Padlocked Special  Cast Paramount 

Pals  First Special  Cast  First  National 

Paris Chas.  Ray-E.  Boardman. M-G-M 

Paris  at  Midnight Special  Cast Prod.  Dist.  Corp 

Pelican,  The   Fox 

Perch  of  the  Devil Universal      

Pigs Janet  Gaynor Fox 

Plumes Special  Cast M-G-M        

Poker  Faces Special  Cast Universal 

Poor  Girl's  Romance,  A    .  .   Short-Hale Film  Book.  Offices 

Prince  of  Pilsen    Special  Cast  Prod.  Dist.  Corp 

Prisoners  of  the  Storm House  Peters Universal 

Prowlers  of  the  Night Fred  Humes Universal 

Puppets    Milton  Sills First  National 

Quality  Street    Metro-Goldwin 

Ransom's  Folly Dick  Barthelmess    .      First  National    

Red  Clay William  Desmond.    .   Universal    

Red  Mill,  The Marion  Davies M-G-M 

Red  Signals Ginsberg-Kann    

Remember Columbia  Pictures 

Return  of  Peter  Grimm  Fox    

Return  of  a  Soldier Special  Cast M-G-M 

Revillon    Blue-Miller Wamer  Bros 

Rise  and  Fall  of  Jesse  James  J.  S.  Woody 

Risky  Business Jetta  Goudal  P.D.C 

Roaring  Crowd,  The F.  B.  O 

Rogue's  Riches Special  Cast  Astor  Dist.  (S.  R.) 

Romance  a  la  Carte Richard  Dix      Paramount 

Ropin'  Venus,  The Josie  Sedgwick  Universal      

Rough  Riders,  The Paramount 

Rust   Special  Cast M-G-M  

Sailors'  Wives First  National 

Salvage Truart  (S.  R.) 5800  feet 

Satan  Town   Harry  Carey Pathe    

Scarlet  Letter,  The Lillian  Gish M-G-M 

Sea  Wolf,  The Ralph  Ince    Prod.  Dist.  Corp 7500  feet     Dec.    19 

Self  Defense  Aileen  Percy Arrow  Film  Corp 

Senor  Daredevil      Ken  Maynard  First  National 

Separate  Rooms Special  Cast Fox . . ! 

Set-up.  The        Art  Accord Universal 4600  feet     Mar.  27 

Seventh  Heaven    Special  Cast  Fox 

Seward's  Folly      Special  Cast    M-G-M 

Shadow  of  the  Mosque  Stewart  Rome   Ufa 5750  feet     Dec.   26 

Share  and  Share  Alike Jane  Novak  Arrow  5569  feet 

She's  My  Baby Ginsberg-Kann 

Shipwrecked Owen-Schildkraut         Prod.  Dist.  Corp 

Silence  H.  B.  Warner      Prod.  Dist.  Corp 

Silken  Lady,  The      Hulette-Hamilton.       Arrow 

Silk  Hat  Cowboy,  The      .  .    Tom  Mix  Fox  

Silky  Anne Constance  Talmadge  First  National 

Silver  Lanterns  Special  Cast Arrow 

Silver  Treasure,  The  Special  Cast Fox 

Smith  of  Cornell  George  Walsh  Chadwick  

Son  of  the  Sheik,  The Rudolph  Valentino     United  Artists 

Sorrows  of  Satan  ,  Adolphe  Menjou    .  .  .   Paramount        

Sparrows Mary   Pickford United  Artists 

Speeding  Venus.  The  Priscilla  Dean P.  D.  C 

Sporting  Lover,  The Conway  Tearle First  National 

Star  Maker,  The   Dove  Bushman Universal 

Strange  Bedfellows M-G-M 

Subway  Sadie  MacKaill-Mulhall        First  National 

Sunny  Ducrow Vera  Reynolds P.  D.  C 

Sweet  Daddies  Special  Cast  First  National 

S»n  t  Rosie  O 'Grady Columbia  Pict 

Take  It  From  Me  Reginald  Denny Universal 

Tale  of  a  Vanishing  People  Tiffany    S   K  6500  feet 

Tardy  Tolliver  Hale-King  Assoc.  Exhib 

Tavern  Knight,  The  John  Barrymore   . .     Warner  Bros 

Temptress,  The  Garbo-Moreno  M-G-M 

Ten  to  Midnight  Prod.  Dist.  Corp 

That  Old  Gang  of  Mine         Maclyn  Arbuckle. .      Dependable  Films       4900  feet     Jan.      9 

There  You  Are  Nagel-Robcrts    M-G-M 

Three  Twins,  The  M-G-M   

Thin-  Wax  Men.  The  Emil  Jannings  .    Red  Si  al 

Thumbs  Down  Social  Cast  Ginsberg-Kann 

Thundering  Speed  Eileen  Sedgwick  Chesterfield  5  reels 

Tin  Hats  M-G-M    .... 

Toilers  of  the  Sea  Special  Cast         .....M-G-M  

Tongues  of  Scandal  Ginsberg-Kann 

Tongo   .  Special  Cast  ....    M-G  M 

Totem  Pole  Beggar,  The       Special  Cast    Asso.  Exhibit        

Toto  Lew  Cody  M-G-M 

Trailing  Shadows  Edmond  Lowe   Fox  Film 

Trapped  Elinor  Fan  Sierra  Pictures 5000  feet 

Coup,  The  Tiffany  I S.  R.V         .    6500  feet 

Trip  to  Chinatown,  A  Special  Cast  Fox 


April     24  ,     19  26 


1971 


Feature 

Uncle  Tom's  Cabin 

Unknown  Soldier,  The 

Unknown  Treasures 

Up  in  Mabel's  Room 
Vengeance  of  Durand,  The 

Volcano,  The 

Volga  Boatman,  The 
Wanted — A  Coward 
Way  of  an  Eagle,  The 
Wedding  March,  The 

What  Will  People  Say? 

What  Price  Glory? 

When  We  Were  Twenty- 
One  

Whispering  Canyon 

Whispering 

White  Chief,  The 

White  Heat 

Whole  Town's  Talking, The 

Why  Girls  Go  Back  Home 

Wife,  The 

Winner,  The 

Winning  of  Barbara  Worth 

Wise  Guy,  The 

Wives  at  Auction 

Wolves  of  the  Air   

Woman's  Heart,  A 

Woman  Who  Did  Not  Care 

Women  and  Wives 

World's  Illusion,  The 

Yellow  Back,  The 

Yoke,  The 

Young  April 

You  Too 


Star 
Special  Cast 


Distributed  by 

Universal 

P.  D.  C 

.  .    Ginsberg-Kann    .  . 
Marie  Prevost  Prod.  Dist.  Corp 

Irene  Rich    Warner  Bros 

Bebe  Daniels Paramount 

Elinor  Fair Prod.  Dist.  Corp 

Special  Cast  Ginsberg-Kann... 

Special  Cast M-G-M 

Paramount 

.    M-G-M 

Fox   


Length     Reviewed 


Special  Cast  . .      M-G-M      

J.  Novak-R.  Ellis    .      Ginsberg  Dist.  Corp.  (S.  R.) 

Special  Cast  P.  D.  C    6187  feet     Apr.   10 

Monte  Blue      .  Warner  Bros 

Special  Cast M-G-M    

Ed.  Horton Universal 

Miller-Brook    Warner  Bros 

Special  Cast M-G-M 

Charles  Ray Chadwick  iS.  R.) 

Colman-Banky United  Artists 

James  Kirkwood First  National 

Special  Cast Astor  Dist.  (S.  R.) 

Ginsberg-Kann 

Ginsberg-Kann 

Gotham  (S.  R.) 

M-G-M 

M-G-M    

Fred  Humes Universal 

Special  Cast Warner  Brothers 

Special  Cast    Prod.  Dist.  Corp 

Special  Cast M-G-M 


Short  Subjects 


Reviewed 


Title  Distributed  by  Length 

American  Today  (Variety) Fox 1  reel 

Animated  Hair  Cartoons „ Red  Seal .1  reel 

Angelus,  The Cranfield  &  Clarke 2  reels 

Aphrodite  (Novelty) Service  Film 1  reel 

Bar-C  Mystery  (Serial) Pathe  10  episodes 

Bed  Time  Stories Sierra  Pictures 2  reels 

Belgium  Today  (Variety) Fox 1  reel 

Burkhardt's  Plastic  Film Tiffany .1  reel April    3 

Canary  Islands  I  Variety)    Fox 1  reel 

Casey  of  the  Coast  Guard  (Serial)      Pathe 10   episodes     Feb.    20 

Dancing  Around  the  World  (Variety) Fox . . .  .1  reel 

Death  Ray,  The  (Novelty) Cranfield  &  Clarke    1  reel      . 

Dixie  Doodle  (Sportlight) Pathe  1  reel  Mar.  27 

Doctor,  The  (Famous  Paintings) Cranfield  &  Clarke  .2  reels 

Emergency  Man,  The     Edmund  Cobb ...  Universal 2  reels    .  . 

Every  Picture  Tells  a  Story Cranfield  &  Clarke  1  reel 

Fade  Away  Foster  (Mustang) Universal ...  .  .2  reels 

Film  Facts  (Series) Red  Seal . . .  .  .  1  reel 

Flashes  of  the  Past Pathe 2  reels .  .  . 

Frame  Up,  The  (Mustang) Universal . .  2  reels  ,  .  . 

From  A  to  Z  Thru  Filmdom  ( Hodge  Podge  (Educational 1  reel 

Fugutive  Futerise  (Novelty) Cranfield  &  Clarke  1  reel .  .  . 

Giggles  (Novelty  Series) Tennek  Film 1  reel .  .  . 

Grinning  Fists  (Mustang) Universal 2  reels 

Gunless  Bad  Man,  The  ( Mustang) Universal 2  reels .  .  . 

Happy  Hunting  Grounds  (Sportlight) Pathe 1  reel 

Has  Anybody  Here  Seen  Kelly Red  Seal 1  reel Mar.    6 

Heavens  Above  (Novelty) Service  Film 1  reel    .  . 

Her  First  Night  in  a  Beauty  Parlor Cranfield  &  Clarke 2  reels    ... 

Hero  Land  (Color  Novelty) Service  Film 1  reel 

Heroes  of  the  Sea Cranfield  &  Clarke 1  reel .  .  . 

Hia  Pal .  .    Fearless  (Dog) Chesterfield 2  reels 

Homeless  Husbands'  Land  (Novelty) Short  Film 1  reel    .  . 

Honeymoon  Cruises Tennek  Film .1  reel 

Inside  Dope,  The  ( Sportlight) Pathe  .1  reel      . 

International  Detective  Stories Tennek  Film  .2  reels .  . 

Land  of  Rivers  (Scenic) Service  Film 1  reel 

Leaps  and  Bounds  (Sportlight) Pathe 1  reel Mar.  13 

Let's  Go  Fishing Cranfield  &  Clarke 1  reel 

Let's  Paint Cranfield  &  Clarke 1  reel 

Lightning  Hutch  (Serial) Arrow  Film 

Lizzie's  Last  Lap  (Novelty) Cranfield  &  Clarke 1  reel 

Love  Fighter.  .    Fearless  (Dog) Chesterfield 2  reels 

Marvels  of  Motion  ( Series) Red  Seal 1  reel 

Menace  of  the  Alps,  The Universal. 1  reel      Mar.  27 

Mother,  The  ( Famous  Paintings) Cranfield  &  Clarke 2  reels 

Mountain  Molly  O  ( Mustang) Universal    2  reels .  .  . 

Mountain  of  the  Law,  The  (Variety) Fox , . .  1  reel 

My  Old  Kentucky  Home  ( Song  Car-tune)   Red  Seal  1  reel April  10 

Neptune's  Domain  (Hodge  Podge) Educational 1  reel 

Nervous  Moments  (Sportlight) Pathe    .  .  1  reel 

Off  Shore  Trails  (Variety) Fox      .  .  .  1  reel      . 

One  Wild  Time  (Mustang) Universal , . .  .2  reels    .  . 

Poland — A  National  Reborn  (Variety)  Fox   .  1  reel 

Quick  on  the  Draw  (Mustang) Universal , . .  ....  2  reels 

Radio  Detective,  The  (Serial) Universal.  .  .10  episodes 

Reelieves Red  Seal 1  reel 

Hidin'  For  Love  (Mustang) Universal 2  reels    .... 

Rustler's  Secret,  The  ( Mustang) Universal .  .  2  reels .    . 

Scotty  of  the  Scouts  ( Serial) .    Rayart  (S.  R.) 

Searchlight  (Series) Red  Seal 1  reel 

Sky  Skidder,  The  (Serial) Bischoff.  .  .  .10  episodes 

Songsof  England  (Melody  Series!  ...Pathe  .  .  1  reel Feb.      6 

Songs  of  Scotland  (Melody  Series) Pathe  .  .  1  reel Feb.      6 

Songs  of  the  Northern  States Pathe  1  reel    .  . 

Soul  of  the  Cypress Red  Seal        1  reel Feb.   27 

String  of  Diamonds  .      Fearless  (Dog ) Chesterfield  2  reels 

St.  Pauls Cranfield  &  Clarke        .     .  .  1  reel 

Sweden  Today  I  Variety) Fox . . .  1  reel 

Trails  of  the  Gods Cranfield  &  Clarke  .  .  1  reel 

Tulip  Land    Cranfield!,&  Clarke 1  reel    

Vanishing  Millions  (Serial) Sierra  Pictures 

Where  the  Silver  River  Gleams Cranfield  &  Clarke 1  reel    

Winking  Idol,  The  (Serial) Universal 10  episodes .  .  Mar.  20 

Wonder  Book  Series Short  Film      1  reel 

Wooden  Shoes Cranfield  &  Clarke 1  reel Dec.  12 


Comedy    Releases 


Title 


Star 


Distributed  by 


Length      Reviewed 


Al's  Troubles Al  Alt  .  .  .  Universal 2  reels    .        Mar.  13 

At  Home  "Our  Gang" Pathe 2  reels 

Baby  Clothes "Our  Gang" Pathe    2  reels. 

Beauty  Parlor,  A "Fat  Men"       F.  B.  O  2  reels      , 

Bedtime  Story,  A Arthur  Lake    Universal ....  .1  reel 

Big-Hearted  Fish,  A Aesops  Fables Pathe  .1  reel. .  April  1 0 

Broken  China Bobby  Vernon Educational 2  reels 

Buster  Be  Good Trimble-Turner    Universal 2  reels 

Buster's  Hunting  Party  ....  Trimble  and  Dog    .  .    Universal 2  reels    .  . 

Buster's  Mix-Up Trimble-Turner Universal 2  reels .... 

Buster's  Sky  Rocket Trimble  and  Dog    .  .    Universal 2  reels      ... 

Camel's  Hump    F.  B.  O        1  reel      . 

Caught  in  the  Act Laymon-Dorety Tennek  Film 2  reels .  .  . 

Circus  Day Pathe 2  reels Mar.  13 

College  Yell,  The Neely  Edwards Universal 1  reel 

Couple  of  Skates,  A Neely  Edwards Universal    1  reel    

Dancing  Daddy Jack  Duffy Educational 2  reels  April  10 

Dizzy  Daddies.  Pathe 2  reels    ,  .  .    Mar.  20 

Don  Key-Son  of  a  Burro    .    Holmes-Davidson    .     Pathe 

Do  Your  Duty Snub  Pollard Pathe 1  reel 

Dog  Shy Charles  Chase Pathe .    2  reels    .  . 

Dumb  Friend,  A Arthur  Lake* Universal    1  reel Feb.    13 

Dumb  Luck "The  Gumps" Universal 2  reels 

Eight  Cylinder  Bull Fox 2  reels 

Family  Picnic,  The "Helen  and  Warren"  Fox      2  reels 

Farm  Hands "Aesop  Fables" Pathe 1  reel 

Felix  the  Cat  Laughs  it  Off  "Cartoon" Educational 1  reel  .  .Mar.  27 

Felix  the  Cat  Misses  the  Cue. "Cartoon" Educational    1  reel      

Felix  the  Cat  Uses  His  Head. "Cartoon" Educational 1  reel    

Felix  the  Cat  Weathers  the  Weather  .  .  "Cartoon"  .  Educational 1  reel 

Fight  Night Pathe 2  reels 

Fire  Fighter,  The "Aesop  Fables" Pathe 1  reel 

Flivver  Vacation,  A Eddie  Gordon Universal 2  reels April    3 

Flying  Wheels Wanda  Wiley Universal    2  reels Mar.     6 

Fly  Time      "Aesop  Fables" Pathe 2  reels 

Fool's  Luck    Lupino  Lane Educational 2  reels       .    April     3 

Fraternity  Mixup,  A    Alice  Ardell F.  B.  O 2  reels 

Fresh  Faces  Walter  Hiers Educational 2  reels 

From  the  Cabby's  Seat  .  "O.  Henry" Fox 2  reels 

Ghost  of  Folly Alice  Day Pathe      2  reels 

Hard  to  Hold Laymon-Dorety Tennek  Film    2  reels 

Haunted  Heiress.  A Edna  Marian Universal 2  reels 

Hayfoot,  Strawfoot  Pathe 2  reels 

Hearts  and  Showers  "Aesop  Fables"    Pathe  1  reel    

Help  Wanted Charles  Puffy        .  .  .    Universal    1  reel 

Hired  and  Fired Paul  Parrott Pathe 1  reel    ...... 

His  Taking  Ways  AlSt.John Bischoff  (S.R.)    2  reels 

Home  Cured Johnny  Arthur Educational    .  2  reels Mar.  27 

Honeymoon  Feet  .      "Fat  Men" F.  B.  O 2  reels 

Hooked  at  the  Altar Ralph  Graves Pathe 2  reels 

Hug  Bug,  The Glenn  Tryon    Pathe 2  reels Mar.  13 

Hurricane,  The    Alice  Ardell F.  B.  O  2  reels 

Ko-Ko  at  the  Circus    "Cartoon" Red  Seal 1  reel Mar.  27 

Lickpenny  Lover,  A  .  "O.  Henry"  Fox  2  reels 

Light  Houskeeping  .    Lige  Conley Educational 2  reels.  Mar.  20 

Love  Sundae,  A      Alice  Day Pathe 2  reels 


Mar.  13 


Mar.  2  7 
Mar.     6 


Madame  Mystery Bara-Finlayson 

Mad  Racer,  The "Van  Bibber" 

Meet  My  Girl  Ralph  Graves 

Merry  Blacksmith,  The  "Aesop  Fables" 

Min's  Away  "The  Gumps"    .  . 

Monkey  Business "Our  Gang" 

Mortgaged  Again      Arthur  Lake 

Moving  Day  Cooley-Perry 

Mum's  the  Word Charles  Chase      . 

Never  Too  Old    

Nobody's  Business Lloyd  Hamilton 

Number  One  Society,  A    .  .  .  "East  Side,  West  Side"     Fox.  . 

Old  War  Yorse,  The -      Pathe  1  reel  April  10 

On  Thin  Ice "Mutt  &  Jeff"  Short  Film  Syn 1  reel  Mar.     6 

Oo-La-La .  Bobby  Vernon  Educational  2  reels 

Painless  Pain  Wanda  Wiley  Universal  . .  2  reels 

Pawnshop  Politics    Fox  2  reels 

Phoney  Express,  The  Charles  Puffy  Universal 1  reel  Mar.  13 

Polar  Baron,  The    Fox 2  reels 

Quick  Service Cliff  Bowes  Educational  1  reel 

Radio  Mad  Lymon-Dorety  Tennek  Film 


Pathe 2  reels . 

Fox      2  reels 

Pathe 2  reels 

Pathe 1  reel    . 

Universal 2  reels 

.  Pathe 2  reels 

Universal 1  reel 

,  Fox 2  reels . 

.  Pathe 2  reels 

Pathe 

Educational 2  reels 


Rah,  Rah,  Heidelberg  .  "Van  Bibber 

Rain  and  Shines Al  St.  John 

Reported,  The      "Van  Bibbers" 

Rough  and  Ready  Romeo     "Aesop  Fables' 

Say  It  With  Love Edna  Marian 

Scared  Stiff  Holmes-Cook 

Scratching  Through  Cliff  Bowes 

Shootin'  Fool,  The "Aesop  Fables" 

Shore  Shy Dooley- Joyce 

Skating  Instructors "Mutt  and  Jeff' 

Sky  Bound AlSt.John  Educational 

Social  Triangle,  A  "O.  Henry" 


Fox  2  reels 

Bischoff  2  reels 

Fox  2  reels 

Pathe  1  reel 

Universal  2  reels 

Pathe  2  reels 

Educational 1  reel 

Pathe  1  reel 

Educational  2  reels 

Short  Film  Syn  1  reel 

2  reels 

2  reels 


Somebody's  Wrong  Bowes-Newman 

So  This  Is  Paris  .    Neely  Edwards 

Spanish  Love  "Aesop  Fables" 

Spanking  Breezes  Alice  Day  Pathe  2  reels 

Swell  Affair,  A Arthur  Lake  Universal  1  reel 

Taking  the  Heir  Charles  Puffy Universal  1  reel 


Educational  1  reel 

Universal  1  reel 

Pathe  1  ie.-l  Mar.  13 

Mar.  20 


Tin  Ghost,  The  Lige  Conley 


Educational  2  reels 


April    3 


Mar. 


Tonight's  the  Night  Bowes-Bradley  Educational  1  reel 

Too  Many  Babies  Darling-King 

Too  Many  Relations  "Helen  and  Warren 

Tune  Up Charles  Puffy 

Two  Lips  in  Holland 

Ukelele  Shieks      Glenn  Tryon 

Up  in  the  Air       "Aesop  Fables" 

Wandering  Willies 

When  Hell  Froze  Over  "Mutt  and  Jeff" 

Whoa  Emma  Jimmie  Adams 

Wife  Tammers    .  Cook-L.  Barrymore     - 

Wireless  Lizzie  Walter  Hiers Educational..  2  reels  Mar.  13 

Wise  Quacker,  The    EddieGordon.  Tennek  Film  2  reels  ., 

Yearning  for  Love    Wanda  Wiley Universal Creels April 


Universal  2  reels 

Fox  2  reels 

Universal  1  reel 

Fox  2  reels 

Pathe  2  reels        .    April  10 

Pathe  1  reel 

Pathe  2  reels    .  .      April    3 

Short  Film  Syn  1  reel Feb.    20 

Educational  2  reels   .        April    3 

Pathe  2  reels  April    3 


imiimmmii ijiimiiiiiiiiiilililillililllimiiliiiiii 


Advertising  in  the  Equipment  Department  Pays 


1972 


Motion     Picture     X  ew  s 


er  Opinions  onNew  Pict 


"<*?'  Wff'l  J 


"The    Johnstown     Flood" — Fox, 
Chicago,    111. 

Chicago  Tribune:  "'The  Johns- 
town Flood,'  filmed  thirty-seven 
years  after  that  great  calamity. 
was  a  splendid  piece  of  picture 
work.  The  story,  based  on  the 
catastrophe,  was  fictitious,  but  it 
was  believable  and  to  me  intensel) 

interesting.  The  scenery  was 
great,  the  big  scenes  realistic  and 
thrilling  and  much  humorous  hu- 
man incident  was  introduced  to 
soften  what  might  have  been  too 
much  horn  ir." 

"The     Night     Cry"  —  Warner's, 
New   York  City 

American:  "Kin-Tin-Tin.  that 
Fairbanks,  Mix  and  Barrymore  of 
anine  world,  has  made  his  besl 
picture.  And  it's  his  best.  I  rejoice 
to  say,  because  it's  all  about  Kin- 
Tin-Tin.  W'h.u  else  should  a  dog 
story  concern?  There  is  also  .1 
giant  condor,  whatever  that  may 
be,  in  the  Warner  Theatre  feature. 
It  is,  indeed,  his  shriek  that  pla\  s 
the  title  role  of  'The  Night  Cry.'  " 

Journal:  "The  Night  Cry,' 
Rin-Tin-Tin's  latest  picture  at 
Warner's  Theatre,  is  a  wow — a 
bow  wow.  The  canine  star  is 
amazingly  intelligent,  and,  by  Sir- 
ius,  he  can  act.  He  registers  every 
emotion,  affection,  pathos,  anger, 
■  •-  and  pugnacity  with  a  con- 
vincing and  dramatic  understand- 
ing and,  what's  more,  his  celluloid 
has  not  yet  made  him  de- 
vi  lop  temperament.  The  pictun 
itself    is    great    entertainment." 

Times:    "This    picture,    which    is 
one    of    the    best    dog    stories    pro- 
duced    for     the     screen,     not 
thrilled     the     youngsters     but     also 
their  mothers.     The  narratn 
Kin-Tin-Tin  an  opportunity  to 
press   .iii-    1 1. mi.   1  age  and   cunning. 


Post.  '"The  Night  Cry'  has 
been  described  as  one  of  the  best 
dog  pictures  in  a  long  time,  and 
this  is  quite  true.  Sharing  honors 
with  the  canine  star  is  a  strange 
villain —  a  huge  condor,  a  bird  of 
prey,  whose  wings,  when  fully 
stretched  out,  measure  twelve  feet 
from  tip  to  tip.  This  condor,  it 
should  be  noted,  is  a  real  trained 
condor,  not  a  stuffed  museum  piece, 
nor  yet  a  papier-mache  machine 
worked  on  strings.  Altogether, 
'The  Night  Cry'  is  o,„  „l  entertain- 
ment." 

Herald  Tribune:  "We  always 
had  pictured  the  eagle  as  a  noble 
bird,  but  instead  he  is  a  horrible 
vulture-like  creature,  with  slimy 
poison  dripping  from  his  mouth. 
We  were  glad  when  Rin-Tin-Tin 
killed  him.  If  you  like  dogs, 
you'll  like  'The  Night  Cry.'  " 

Sim:  "The  best  Rin-Tin-Tin 
melodrama  since  the  one  directed 
h\  Malcolm  St.  Clair,  'The  Light- 
house by  the  Sea,'  or  was  that  a 
Strongheart  film? — is  now  at  War- 
ners', and  Rin-Tin-Tin,  evidently 
t  1  listen  to  the  sweet  music  of 
plaudits — is  appearing  in  the  dog 
flesh  at  the  same  theatre." 

Telegram:  ''The  Xight  Cry' 
is  a  thoroughly  engaging  picture, 
capably  constructed  and  well  off 
the  beaten  track.  The  histrionic 
leanings  of  this  'wonder  dog'  have 
already  been  established,  but  sel- 
dom before  have  such  limpid,  melt- 
ing glances  been  captured  by  the 
camera  as  those  registered  bj  Rin- 
Tin-Tin  in  the  hour  of  his  dis- 
tress." 

I  ilrt/rapli :  "It  is  becoming 
rather  usual  to  compare  Rin-Tin- 
Tin  with  'human'  actors  at  the  ex- 
p  11  e  of  the  latter,  so  we  shall 
avoid  that  and  leave  the  choice  en- 
tirely  with  you.     Just  allow  us  to 


say,  however,  that  Rinty  is  mag- 
nificently eloquent  in  'The  Xight 
Cry,'  which  is  at  the  Warner  The- 
atre for  an  indefinite  run.  and 
without  disparagement  of  his  other 
good  pictures  it  seems  to  us  the 
new  one  surpasses  them  all.  It  is 
box-ofhec  appeal  concentrated  to 
the  nth  degree,  with  no  end  of 
suspense  and  thrills  and  even  nov- 
elty." 

Mirror:  "We  dropped  into  the 
theatre  yester  noon  and  viewed  the 
flicker  with  a  crowd  of  enthusi- 
astic youngsters,  members  of  some 
club  or  other.  Gosh,  how  they  de- 
lighted in  it!  It  was  a  joy  to  hear 
them  shout  and  applaud  and  who  ip 
when  Rin-Tin-Tin  accomplished 
his  daring  deeds.  The  theatre  re- 
verberated  to  tin-  kiddies  'noisy  en- 
thusiasm. Drop  into  Warner's 
Theatre  this  week  for  an  honest- 
to-goodness  hour  or  so  of  cracker- 
jack  entertainment.     That's  all." 

Evening  World:  "Yesterday  I 
enjoyed  Rin-Tin-Tin  in  'The  Xight 
Cry'  at  the  special  performance  for 
members  of  The  Evening  World 
Kiddie  Club.  They  cheered  every 
appearance  of  the  dog  star,  and  I 
agreed  with  their  judgment." 

Daily  Mews:  "There  are  two 
things  in  this  picture  that  will  ap- 
peal to  every  normal  human — a 
beautiful  dog  and  a  chubby  baby. 
Given  such  a  running  start.  I  don't 
see  how  'The  Nieht  Cry'  can  fail 
ti  1  please  anj  save  the  mi >st  cynical 
and   fault-finding  persons." 

"The    Three    Wax    Men"— Red 

Seal    Pictures,    Cameo, 

New  York  City 

Telegraph:  One  of  the  most  beau- 
tifully made  pictures  ever  seen. 
A  greal  piece  of  craftsmanship 
and  imagination,  with  Conrad  Vcidt 
giving    a    glorious    performance    as 


Ivan  the  Terrible.  Sets  and  photo- 
graphic angles  showed  tremendous 
ingenuity.    Most   interesting." 

Herald-Tribune:  Captures  more 
of  the  Arabian  Xights  spirit  than 
did  all  the  many  times  more  costly 
backgrounds  of  'The  Thief  of 
Bagdad.'  Picture  is  important  by 
reason  of  the  brilliant  atmospheric 
settings,  the  ingenious  lighting,  the 
photography  and  acting.  Sets  strik- 
ingly  effective." 

World:  "Three  Wax  Men'  is 
the  picture  of  the  year.  Here  is  a 
picture  that  is  a  masterpiece.  If  it 
should  be  on  view  at  your  neigh- 
borhood theatre,  don't  miss  it,  for 
it  is  the  finest  example  of  screen 
art.  Reside  it  a  picture  like  'Ben 
Hur'  is  twenty  years  behind  the 
times.  Xot  only  is  the  acting  the 
finest  ever  seen  on  the  screen,  but 
the  direction  and  photography  sur- 
passes  anything  the  writer  has  ever 
encountered." 

Telegram:  "Xot  a  good,  but  a 
great  picture." 

Times:  "This  picture  contains 
the  spice  of  originality  from  the 
first  chapter  to  the  last.  Xot  only 
is  the  fantastic  conception  of  the 
narrative  quite  absorbing,  but  the 
settings  are  remarkably  well  suited 
to  the  fables.  There  is  excellent 
lighting  throughout  this  film,  scenic 
effects  amazingly  well  done,  with 
interesting  rooms  and  queer  thor- 
oughfares." 

Sun:  "As  good  as  anything 
which  has  ever  come  out  of  any- 
where. Always  masterful  in  mat- 
ters of  scenic  architecture  and 
photography.  The  camera  captures 
moments  of  the  uncanny — of  the 
inexplicable.  Altogether  delightful 
— as  much  because  of  Emil  Jan- 
nings  as  for  any  other  reason." 
'I'he  scenes  in  which  the  eagle  i- 
shown  are  skillfully  filmed." 


New    York   and    New   Jersey 


( (  ontinned  from  page  1957) 

local    exhibitors    on    their    op 

ated    at    the 
Wister   of    Ceremi 
'I'he  Jewish  Orphan  Band  contribu- 
ted   to    the    musical    entertainment 
and  John  i    noted  organ- 

ist, gave  several  selections  on  the 
new  organ.  Included  among  the 
guests     of     the     evening  I 

t Inn-  Hirsch,  Wolfe  of 
().,  Phil  Meyer  of  Associat- 
ed I  •■  hibitor  .  [n  ing  \\  ormser 
and  Rothenberg  of  Pathe,  Howard 
Levy  of  First  National,  Abe  Blum- 
stein  of  (  bmmonwealth,  Al  Sti 

moil   and    William   Gluck 
of    Howell's   Cine   Equipment   Co., 
and   ('has.    (ioldreyer   of   the    I 
reyer  circuit. 

oi   the  oldest  houses  on  the 
I. new    circuit,    1  new 's    ( !ircle,    the 


favorite  movie  house  on  Columbus 

(  iti  le,  is  in  the  hands  of  archi- 
tects. It  is  being  remodeled,  re- 
paired, redecorated  and  refurnish- 
ed, and  will  be  ready  shortly. 

Mi  11 1 1  I  p  tein  recently  retui  ned 
on  the  X..V.  Paris  from  a  two 
months'  European  tour.  Mr.  1  p 
stein  was  the  former  managei  ol 
the  Washington  Universal  ex- 
change. I  lis  future  plans  are  not 
quite  read\  for  announcement. 
il    presi  m   he's   resting. 

B  rnard  Sh  iltz  is  in  chat  gi  oi 
the  New  York  I  'ox  exchange  offii  e 
while  Harry  Buxbaum,  Joe  Lee 
and  Eddii  Si  hnitzi  r  are  on  a  Los 
'is  trip.  'Though  no  official 
announcement  has  comi  from  the 
Fox  office,  it  is  generallj  expi 
that  Ed  Schnitzer  will  assume  the 
pi  1st  formerlj   held  b\    Da   1 


who  has  been  promoted  to  New 
York  exchange  manager  for  Pro- 
ducers  Distributing  Corp. 

Vccording  to  report,  Charles 
Sti  iner  and  Harry  Blinderman 
have  taken  over  the  theatre  under 
construction  at  \\.  1111.  \  and  14th 
Street.  New  York  City.  In  addi- 
tion to  this  house  and  their  pi 
holdings,  they  have  four  more  un- 
der wa>  in  the  Eastern  Ihstrict — 
and  thus  goes  merril}  on —the  bat- 
tle fi  ir  the  supremacy   of  the   I  asl 

Side. 

Sam  Raker  has  two  theatres  un- 
der coustructii.ii  on  Long  Island. 
1  ln<  is  the  Bellain .  .1  1,500  seat 
house  which  is  scheduled  for  May 

lStil   opening.     The  other    is    ll 

■  lie    1  'a i  k  and  this   house   will 
also    Seal     1,500,       Tin     latter    1-    ex  - 

nl\   about    \u\iv  1st. 


The  new  theatre  at  Xutley,  X.  J., 

which   is   being   built  by   proprietor 

ky  of  the  West  Hud  Theatre, 

Newark,    is    almost    complete    and 

will  open  on  or  about   May   15th. 

Roth  Brothers'  new  house  at 
Maplewood,  \.  J.,  will  have  a  seat- 
ing capacitj  of  1.7U)  and  is  i  \ 
pected  to  be  ready  for  a  June  1st 
opening.  Roth  Brothers  are  al- 
n.i'h  operating  two  theatres  in 
Morristown  and  two  in  Summit. 

Charles  Goldreyer  left  last  Sat- 
urday night  for  a  tin ee  daj  trip  to 

Rochester.   X.  Y. 

Milton  Kronacher,  star  salesman 
for  Rathe,  is  taking  a  Couple  oi 
d  c.  .  .  It  tor  1  rest  m  hi£  lord  m 
eight.  It  takes  a  lot  of  hustling 
to  keep  up  at  the  top  of  the  Rathe 
list  for  that  branch  has  a  number 
of     fast     steppers. 


HARD  PRESS,   1  N'    .  N'.Y. 


STANDARD 
NEGATIVE 


J 


are  built  to  handle  new  or 
shrunken  negatives  and  to 
deliver  an  excellent  repro- 
duction thereof  on  am 
sized  positive  which 
you  may  desolate 


DUPLEX  PERFORATORS' 

can  also  be  adapted 
to  perforate  airy  width 
oP  film  ~and  in  any 
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desire     / 


afc 


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28  M.M. 
POSITIVE 


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PATHEX 


Standard  Duplet 
Quality  throughout 
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Duplex  Motion  Picture  Industries,^ 

£png  Island  City,  New  Jork, 


J   (Bessie:  [ove.      /     \  Lloyd  MuqHE.5     \ 


We  point  with  pride  to  the  significant  fact  that 
Sir  Arthur  Conan  Doyle's  stupendous 
story  "The  Lost  World"  is  presented  and 
protected  on  the  screen  by  virtue  of  Rothacker 
Prints  and  Service. 


Look  Better  — 
Wear  Longer! 


Founded   1910 

by 

Wattcrton  R.  K.. en. it  Her